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Speaker 1: Hey guys, welcome to another episode of Eating Wild Broke.

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Speaker 1: I'm your host, Colleen Witt, and today we have a

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Speaker 1: very special entrepreneur in the building. We have April Showers, owner,

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Speaker 1: founder and creator of Afro Unicorn.

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Speaker 2: So what are you going to have us eating today?

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Speaker 3: Well, first of all, thank you for having me. I

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Speaker 3: love Eating White Broke, and we're going to get back

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Speaker 3: in the day and get some. But you call it

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Speaker 3: what I call it, sugar toast, cheese toast, sugar cheeseeat.

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Speaker 1: Well, this is the first time we've ever had sugar

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Speaker 1: cheese toast on our show, which excites me because I

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Speaker 1: am always excited about something new and different as far

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Speaker 1: as it broke dish and we've taped over fifty episodes

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Speaker 1: at this point, so this is good. This is good.

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Speaker 1: We're building momentum. The only downside is that it's sugar

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Speaker 1: cheese toasts. So but I'm hungry, so I make it work.

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Speaker 3: But you know what, it was always good. Really, It's

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Speaker 3: been a while, but I've always I used to love it,

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Speaker 3: so I'm hoping it wasn't just like hunger.

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Speaker 2: Yeah, well, we gonna see today.

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Speaker 3: But the good scene is that you are hungry.

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Speaker 1: Yeah, I'll probably use a whole on this show. There's

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Speaker 1: only been like two episodes where I was like, there's

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Speaker 1: definitely no way I'm finishing it. And that was we

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Speaker 1: had a guest to a pickled egg and I was like,

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Speaker 1: never again. It was absolutely terrible, and everyone behind camera

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Speaker 1: knows that I couldn't complete mission, and I said early

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Speaker 1: on I'm going to finish it.

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Speaker 2: I could not.

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Speaker 1: It was terrible, but the guests loved it and that

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Speaker 1: was their thing and I respect it.

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Speaker 2: But I can definitely pallet this.

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Speaker 1: Okay, But before you get into like making this cheese

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Speaker 1: sugar toast, which is just simple ingredients. What buttered bread,

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Speaker 1: cheese and white sugar?

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Speaker 3: Right? Yep, that's it.

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Speaker 1: Tell me for all our listeners about afro Unicorn and

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Speaker 1: the products of afro Unicorn and where they can get it.

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Speaker 3: Okay, So, like you said, I'm April Showers. I'm founder

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Speaker 3: of afro Unicorn, which is a lifestyle brand formd women

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Speaker 3: and children of color. How unique, divine and magical we

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Speaker 3: truly are. I'm the first black woman to have a

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Speaker 3: licensed brand character of major retail and what that means

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Speaker 3: is that my products sit on the shelves next to Disney, Marvel,

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Speaker 3: and Nick. Those are my direct competitors. I am the

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Speaker 3: modern day Hello Kitty. We decided to create Afro Unicorn

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Speaker 3: basically to give representation where there wasn't any before because

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Speaker 3: I was being referred to as a unicorn because I

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Speaker 3: have multiple businesses. I own to operate an insurance agency.

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Speaker 3: I'm also a licensed real estate broker. I'm a single

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Speaker 3: mom of two amazing boys. And so my friend kept

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Speaker 3: telling me I was a unicorn. And so finally, after

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Speaker 3: two years of like, Cortel, so why do you keep

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Speaker 3: calling me a unicorn? He said with April, You're managing

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Speaker 3: your businesses, you have your boys, your unicorn. So I

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Speaker 3: went to go Google to see what unicorns were all about.

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Speaker 3: I saw that they were unique, that they were mystical.

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Speaker 3: I'm definitely black girl magic, I'm definitely unique. I started

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Speaker 3: to use that emoji on our phones over and over again,

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Speaker 3: and then one day it hit me, like, why is

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Speaker 3: it only white? Like who determined with these attributes that

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Speaker 3: it was only supposed to be white? So that moment

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Speaker 3: no longer resonated with me. I went to find one.

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Speaker 3: I couldn't find one, and so I decided to just

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Speaker 3: create it and be the change that I wanted to

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Speaker 3: see and create a platform to help other entrepreneurs.

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Speaker 1: So just so we know, before you leave the studio,

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Speaker 1: I'm gonna have you autograph every piece of item in

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Speaker 1: here because I feel like I'm so inspired. I I'm

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Speaker 1: literally looking at the Afro Unicorn stuffed animal so differently

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Speaker 1: hearing that background, because it's not until.

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Speaker 2: You said it I realize that you're right.

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Speaker 1: When I think unicorn, I think of a white horse

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Speaker 1: with maybe rainbow hair straight here, and I'm looking at

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Speaker 1: Afro Unicorn, this beautiful brown horse with curly hair.

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Speaker 2: And.

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Speaker 1: I'm so happy right now. Oh my god, that's amazing.

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Speaker 1: I love the entrepreneur in you, cause you're like even

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Speaker 1: the fact that your friend called you that and that

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Speaker 1: questioning of like why are you calling me that? I

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Speaker 1: feel that inquisitive like questioning like well, okay, why are

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Speaker 1: you calling me this? Oh? Well, you know, because you

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Speaker 1: create all this magic right in your life. And then

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Speaker 1: you went did your research, you were using the Unicorn brand,

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Speaker 1: and then you took it a step forward further and

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Speaker 1: said I'm going to just go ahead and inspire others

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Speaker 1: and create change. The change that we don't see every day.

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Speaker 1: I think one of the guys from Airbnb, Haad said it.

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Speaker 1: They said, like entrepreneurs see or paint the world that

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Speaker 1: we haven't lived.

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Speaker 2: In yet or something.

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Speaker 3: Yeah, it's called the white space. So finding the white

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Speaker 3: space and that you color in. Wow.

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Speaker 2: Wow. So tell us some of the products that we

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Speaker 2: can get.

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Speaker 3: Wow. So we have you mentioned Walmart. We have over

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Speaker 3: eighty five skews at Walmart from party celebrations. That's the

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Speaker 3: first category. So I have twenty one SKUs. When you

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Speaker 3: think party, you think streamers and napkins and plates, but

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Speaker 3: we also have press on nails over there, and hair

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Speaker 3: bows and and many plushes. Anything you could put in

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Speaker 3: a grab bag we have in the party section. And

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Speaker 3: then we just launched for summer. We have slipping slides

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Speaker 3: and pools and water blasters what and floaties. I have

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Speaker 3: thirty items over in the water section. And here accessory

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Speaker 3: you have.

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Speaker 2: Band aids, which I don't know why.

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Speaker 3: Are my very very favorite. We actually have a lot

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Speaker 3: of original music too, so we have a song called

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Speaker 3: unicorn Ouch that goes with the bandages. So yeah, bandages

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Speaker 3: are my absolute favorite favorite currently in the market. But

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Speaker 3: we are launching fruit Snacks next month, which I'm beyond

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Speaker 3: because I manifested my fruit snacks. I manifested everything, but

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Speaker 3: fruit Snacks was really like the thing I walked in

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Speaker 3: the grocery store. I was like, I want to be

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Speaker 3: in this aisle, and then we're going into that aisle

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Speaker 3: just a year ago. So we have When I say,

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Speaker 3: African Crana is a modern day Hello Kitty. So if

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Speaker 3: you think Hello Kitty and all the items that Hello

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Speaker 3: Kitty is on, that's what we're on. We have a

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Speaker 3: full fashion line at Target. Oh you're a Walmart and Target, Walmart, Target,

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Speaker 3: Jac Pennies, Cohl's, We're entering into CVS. We met with

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Speaker 3: Macy's last week. We'll be going to Macy's in the

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Speaker 3: spring of twenty four. Yeah, We're We're going everywhere, Nice

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Speaker 3: Dollar General, We'll be everywhere.

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Speaker 1: So I hope my listeners don't hate on me. But

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Speaker 1: I have a daughter and I would love I'm gonna

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Speaker 1: shoot my shot. Okay, I usually shoot these shots off camera,

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Speaker 1: but you know, if you ever want a little ambassador

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Speaker 1: with some sas you know what I'm saying, my daughter

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Speaker 1: is willing to do it. Okay, We're gonna have a

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Speaker 1: sidebar conversation. She's gonna see these Afro Unicorn horse Afro Unicorns,

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Speaker 1: and she's gonna be so ecstatic that she's gonna be like, yeah, Mom,

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Speaker 1: I'm down.

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Speaker 2: I'm totally down to be an ambassador. She's so.

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Speaker 3: The thing about Afrinicorn, that whole ambassador thing is Afrinancorn

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Speaker 3: is a grassroots brand. That's what separates us from all

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Speaker 3: other major brands that are out there. We highlight our customers.

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Speaker 3: So when you go to our page, I post three

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Speaker 3: sixty five, three times a day minimum, they're all my customers. Wow.

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Speaker 3: I've been doing it for four years straight.

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Speaker 2: So do we just tag you?

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Speaker 3: And then they're all my special ones, my babies that

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Speaker 3: I do like when when stuff drops, I want them

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Speaker 3: to see it first so I can get their reactions first.

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Speaker 3: I will get them products. But we literally grew grassroots,

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Speaker 3: which is customers tagging us.

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Speaker 2: Wow.

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Speaker 3: We'll talk about all the celebrities that jumped on board organically.

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Speaker 3: I've never paid anyone to rock our support. After Unicorn,

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Speaker 3: it has truly been a grassroots movement and it's it's

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Speaker 3: been pretty phenomenal.

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Speaker 1: Well before we get into the crazy that it took

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Speaker 1: to launch this phenomenal brand.

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Speaker 2: Let's uh, let's see.

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Speaker 1: You make this teach us all am, I gonna I

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Speaker 1: guess I'm gonna make it with you, right, so tell

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Speaker 1: me how it's done.

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Speaker 2: We're gonna make this sugar cheese toast.

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Speaker 3: It's pretty simple. You're gonna start off with your basic butter.

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Speaker 2: Okay, we got the butter and bread. Okay, we got

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Speaker 2: the bread. Do I just take a slice?

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Speaker 3: Take a slice? You get to take it.

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Speaker 1: We got the butter knives, so the the oh, it's

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Speaker 1: the butter soft everybody?

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Speaker 3: Yeah, you got the og butter. She I mean this

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Speaker 3: is definitely the eating Why broke butter? The country crock?

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Speaker 3: So a country croc goes on smooth? Is it real butter?

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Speaker 3: I don't even know?

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Speaker 2: So that's what I was about to say.

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Speaker 1: So I learned only on eating while broke. I learned

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Speaker 1: this that real butter. There is a difference between this

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Speaker 1: country rock and real butter. And once you try real butter, guys,

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Speaker 1: I'm sorry you will never go back.

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Speaker 3: To this croc. But you know, I don't know.

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Speaker 2: And I slather, am I supposed to be slaughtered?

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Speaker 3: There? You are? You put it like you know, but

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Speaker 3: this is bringing back memories. I'm about to go give

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Speaker 3: me some Country cross over real.

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Speaker 2: Oh you don't even eat it?

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Speaker 3: Look no, but this is it goes on smooth. Their

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Speaker 3: ads were like, it goes on smooth, all right. So

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Speaker 3: we got our bread all lathered. Uh, so the next

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Speaker 3: step is to take your beautiful American in the plastic cheese.

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Speaker 1: I thought you were going to say the sugar went

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Speaker 1: on for that's crazy, okay, So in my head, I

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Speaker 1: envisioned it more like cinnamon toast, you know, back in

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Speaker 1: the day. I don't know if you ever had it

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Speaker 1: where you put the cinnamon on the yep, yep. Okay,

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Speaker 1: So we got the cheese on.

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Speaker 3: Put that cheese that right in the middle of the bread,

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Speaker 3: got it? And that Since the sugar is close to

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Speaker 3: how to make this, maybe that's why I learned how

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Speaker 3: to make it, because my mom wanted me to figure

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Speaker 3: some stuff out for myself.

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Speaker 1: That looks like a lot of sugar, Yeah it is.

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Speaker 3: Is that supposed to be? How it looks for real?

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Speaker 3: And I want to spread it all over even lee.

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Speaker 2: Yeah, she made the sugar snow on the bread.

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Speaker 1: I'm gonna try this with as much sugar, but I

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Speaker 1: am definitely afraid.

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Speaker 2: You probably were like five when you were making you know,

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Speaker 2: I want.

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Speaker 3: To say that shout shout out to l A U

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Speaker 3: s D. I want to say this was in a

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Speaker 3: cafetina period too, But maybe I'm chripping.

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Speaker 2: We'll see I am, okay, So then okay, so what

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Speaker 2: do we do?

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Speaker 3: I passed that. Yeah, we're going to pass it to

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Speaker 3: me and then I'm gonna put them both in the

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Speaker 3: toaster oven.

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Speaker 1: Hey, guys, that dish took like one second. If you

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Speaker 1: are literally as broke as broke can be, right now,

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Speaker 1: I promise you the whole loaf of bread was five bucks,

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Speaker 1: and I got I think sixteen slices of cheese for

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Speaker 1: five bucks thanks to inflation. So if you're really struggling

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Speaker 1: out there, I would say that you can have what

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Speaker 1: twenty cheese sugar sandwiches if need be, for ten bucks.

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Speaker 1: So well, I guess more right, because then it would.

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Speaker 2: Be like a dollar sandwich.

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Speaker 1: I don't know. But anyways, while April's toasting, if you want,

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Speaker 1: you can leave the plates over there for now.

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Speaker 2: I can get all up in the kool aid.

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Speaker 1: Okay, So what was going on when you were eating

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Speaker 1: cheese sugar toast, like, what was going on around that time?

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Speaker 3: Take me back, Well, I probably was growing up like

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Speaker 3: you said, I was a little girl, but I do

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Speaker 3: remember feednus to my kids when after my divorce and

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Speaker 3: moving out and no starting life, not starting over, but

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Speaker 3: the continuation.

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Speaker 1: Well, take me take me back to the original OG date.

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Speaker 1: What was your household like? Was it a single mom?

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Speaker 1: Was it dual parents?

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Speaker 3: I was doing it was dual parents. People don't believe

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Speaker 3: my name is really April Showers, but my daddy is

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Speaker 3: Herman Showers. It is my biological name. I grew up

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Speaker 3: on eighty ninth in Western in south central Los Angeles,

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Speaker 3: and you guys.

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Speaker 2: Were below middle class or middle class.

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Speaker 3: I think my family worked for the state, so they

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Speaker 3: were they were middle class. So we're gonna really dive

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Speaker 3: into my story and how I am who I am

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Speaker 3: because although I grew up on eighty ninth and Western,

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Speaker 3: my mother sure I experienced outside of eighty ninth and Western.

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Speaker 2: I think that's so important.

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Speaker 1: Like a lot of people that I see come on

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Speaker 1: this show, they had a mom or dad or someone

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Speaker 1: take them out of that traditional neighborhood to show them

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Speaker 1: just a peace of the world. There are kids actually

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Speaker 1: that live in LA that have actually never seen the beach.

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Speaker 1: So just to give you guys perspective of oh well,

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Speaker 1: this happens in every household. No, Like, we're in twenty

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Speaker 1: twenty three and kids who live in Los Angeles still

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Speaker 1: have never been to the beach.

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Speaker 2: Will continue yep.

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Speaker 3: I went to high school with a girl who had

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Speaker 3: never been to the beach. She lived was probably because

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Speaker 3: of proximity she lived like in Altadena, but still the

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Speaker 3: beach is the beach is not that far. But my

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Speaker 3: mom made a point if it was just to go

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Speaker 3: to a movie theater or go out to eat, we

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Speaker 3: were going to Beverly Hills, or we would come to

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Speaker 3: the valley, or we'll go to Rowland Hills. She just

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Speaker 3: made sure I had a different experience and I was

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Speaker 3: around different environments and different peoplevated me in my entire life.

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Speaker 3: On my on my entrepreneurship journey, was that a lifestyle

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Speaker 3: I wanted a different lifestyle. I didn't want to just

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Speaker 3: be eating cheese of sugar toast, and then a lifestyle

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Speaker 3: I wanted.

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Speaker 1: You said both your parents worked for the state. I

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Speaker 1: used to have a theory. I'm gonna see if you

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Speaker 1: can crack my theory and say I'm wrong. But I

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Speaker 1: used to have a theory that most entrepreneurs had to

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Speaker 1: have experienced an entrepreneur somewhere in their journey because traditionally,

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Speaker 1: you know, you grow up in a home with parents

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Speaker 1: that have jobs.

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Speaker 2: You're trained more to go.

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Speaker 1: To school, be good in school, and then you get

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Speaker 1: a job. Was there did you have exposure to an entrepreneur?

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Speaker 2: Pop my meth, pop it go.

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Speaker 3: Ahead, Okay, okay, good, good hopping it because I think

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Speaker 3: what it was. And we kind of talked about your

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Speaker 3: daughter and how she what's the word that you use

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Speaker 3: because I'm not good at words.

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Speaker 2: Oh, cognitive, She's more cognitive than expressive.

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Speaker 3: Yes, So my mom would take me different areas and

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Speaker 3: I would see different lifestyles, and then I would like

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Speaker 3: talk to the school counselors and find out, like how

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Speaker 3: much does this, you know, occupation paid. I'm like, that

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Speaker 3: ain't gonna equal budget to where I'm trying to get

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Speaker 3: to a life. So I was around working people, I

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Speaker 3: was around politicians. I did have one aunt who was

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Speaker 3: a state farm agent, and I did become a state

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Speaker 3: farm agent.

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Speaker 1: I have twelve Now they're kind they're kind of the entrepreneurs. Yeah,

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Speaker 1: well they're almost like franchise, we are, we are, we are, So,

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Speaker 1: I will say so kind of not alway all the

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Speaker 1: way popping your bubble shaking. But she's not like she's

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Speaker 1: a distant like she's not blood on. So in my families,

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Speaker 1: there's no real entrepreneurs.

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Speaker 3: I just I've been Did.

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Speaker 2: You see someone on TV that I've been bossy all

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Speaker 2: my life? There?

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Speaker 1: No, I'm glad you said that because I've been reading.

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Speaker 1: I told you, I've been doing a lot of research

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Speaker 1: on failure. And there's a word. I saw this Ted

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Speaker 1: talk and one of my my my friends sent it

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Speaker 1: to me was on grit.

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Speaker 2: Have you heard you've heard grit?

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Speaker 1: So they're saying that people that are successful the thing

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Speaker 1: isn't like academics and like how educated you are. They

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Speaker 1: were saying like there was this common quality that people

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Speaker 1: that took things all the way to the end had

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Speaker 1: this word called grit. And literally, this lady that did

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Speaker 1: the Ted talk, like some company funded hundreds of thousands

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Speaker 1: of dollars to her just to research this characteristic grit.

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Speaker 1: So I feel like hearing your story, the word that

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Speaker 1: would describe you would probably be grit. Based on what

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Speaker 1: I've been reading recently.

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Speaker 3: So people that know me know that I have the

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Speaker 3: slogan I say all the time. They're going to probably

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Speaker 3: say before I say it, it's all gas no breaks. Okay, Yeah,

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Speaker 3: you got grit, great breaks with like b r e A,

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Speaker 3: you know, like breaking, like like taking time. I'm like no,

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Speaker 3: like I'm going yes, all ye yeah yeah.

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Speaker 1: The way based on this article that I read, it

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Speaker 1: would be grit. So so maybe yeah, you weren't exposed

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Speaker 1: to entrepreneurs, which, by the way, they're trying to still

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Speaker 1: figure out how does a kid get grit? So some

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Speaker 1: I'm I'm looking at my daughter like, man, I hope,

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Speaker 1: I hope you got that card of grit. But no,

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Speaker 1: like seriously, grit is like a combination of characteristics. So

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Speaker 1: based on African Afro Unicorn being the first licensed Disney character,

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Speaker 1: not Disney, I mean licensed character own by a black woman,

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Speaker 1: you definitely have grit.

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Speaker 3: Yeah, you definitely have great who competes against Disney, who

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Speaker 3: competes against Yes, exactly, Sorry for the fumble. No, You're

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Speaker 3: all good. I'm just checking her toast over here.

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Speaker 1: Yeah, I've been known to burn things on this set

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Speaker 1: because I she's not cooking on it.

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Speaker 2: Yeah, she's not cooking on the stovetop. Guys.

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Speaker 1: Uh and whatever. Someone is cooking in the oven, our

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Speaker 1: little toaster oven. I will say that traditionally that food

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Speaker 1: gets burnt because I definitely don't pay attention to it.

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Speaker 1: Oh wow, it looks you don't even see the sugar

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Speaker 1: on it a lot.

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Speaker 2: Okay, show it to the camera. Oh oh, it's nice

348
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Speaker 2: and warm.

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Speaker 3: Very nice and warm. I'm really excited about this.

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Speaker 1: You know, you guys are gonna see me eat it

351
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Speaker 1: in like three seconds.

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Speaker 2: I feel really bad.

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Speaker 3: We gonna make you some more because you're hungry.

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Speaker 1: Hungry, Okay, I'm hungry. It smells good. I kind of

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Speaker 1: want to cut it just to see the cheese stretch.

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Speaker 2: You know.

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Speaker 3: I this is bringing back memories when.

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Speaker 2: I cut well, the outside is all crispy. Now, I

359
00:18:59,080 --> 00:19:01,720
Speaker 2: get why you put it in the oven. It is perfect.

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Speaker 2: I'm excited.

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Speaker 1: I get into it. Okay, people will see me. All right, guys,

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Speaker 1: we're gonna go in for the taste test. And just

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Speaker 1: so you know, all my listeners, first season, I was nice. Okay,

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Speaker 1: towards the end of the first season, I was like,

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Speaker 1: I'm gonna have to keep it real because there was

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Speaker 1: some some dishes on our first season that I was

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Speaker 1: not feeling. So I'm gonna give you a rating from

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Speaker 1: one to ten to tell you how good this dish is.

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Speaker 2: Here we go, cheers. This is brilliant.

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Speaker 1: I would never think sugar. I would have never thought sugar. Honestly,

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Speaker 1: I would have done without the sugar. But there's just

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Speaker 1: definitely something teach your kids, if you know one teaching

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Speaker 1: the grilled cheese. This is like grilled cheese with sugar.

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Speaker 3: I love it.

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Speaker 2: For a broke dish.

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Speaker 1: Based on everything, I would give this like a a

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Speaker 1: seven and a half.

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00:20:20,800 --> 00:20:22,920
Speaker 2: We're is good, and it's only because.

379
00:20:26,320 --> 00:20:27,399
Speaker 3: Because it's so broke.

380
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Speaker 1: I don't know if it was like if it was

381
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Speaker 1: it was you know what it is, maybe because I

382
00:20:32,440 --> 00:20:34,560
Speaker 1: would prefer like a piece of meat. But like if

383
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Speaker 1: I were on a budget, like and I was almost homeless,

384
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Speaker 1: and I'm starting a brand out of my garage, like

385
00:20:40,040 --> 00:20:42,359
Speaker 1: this would be the dish. It would be, you know,

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Speaker 1: this would be my dessert.

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Speaker 3: At the end of the way that you described it.

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00:20:45,119 --> 00:20:48,159
Speaker 3: That's a tin. If you're gonna develop a whole business

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Speaker 3: out of your garage based off of this cheese sugar toes.

390
00:20:50,520 --> 00:20:51,120
Speaker 3: That is a tea.

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Speaker 1: I'll tell you this, I'm gonna finish it. I'll probably

392
00:20:53,359 --> 00:20:55,320
Speaker 1: asked you to do me another one. I'm definitely gonna

393
00:20:55,359 --> 00:20:58,680
Speaker 1: do another one, and I'll probably make this for my daughter.

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Speaker 2: Or myself late at night.

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Speaker 1: And I love the way we toasted it. I think

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Speaker 1: it made a difference because if you would have had

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Speaker 1: the hard test, it would have worked. But it's like

398
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Speaker 1: soft on the inside and then it has the nice

399
00:21:14,200 --> 00:21:18,359
Speaker 1: ridging crustal Okay, I would say a ten.

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00:21:19,000 --> 00:21:19,560
Speaker 3: You hit a ten.

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Speaker 1: So all your listeners when you DM me about this

402
00:21:24,119 --> 00:21:26,560
Speaker 1: and you try to top her dish, remember that it

403
00:21:26,640 --> 00:21:30,720
Speaker 1: was literally ingredients that you will find in your refrigerator

404
00:21:31,560 --> 00:21:33,639
Speaker 1: and it took less than a minute. So actually, if

405
00:21:33,680 --> 00:21:35,600
Speaker 1: you think about it, it should be a ten because

406
00:21:35,600 --> 00:21:38,840
Speaker 1: if you look at time, cost and everything and you

407
00:21:38,840 --> 00:21:39,760
Speaker 1: can get fulfilled.

408
00:21:39,840 --> 00:21:41,879
Speaker 3: This gout here, two slices and you good.

409
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Speaker 1: So so you as a child you made this, but

410
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Speaker 1: then you said after your divorce you went back to this.

411
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Speaker 3: There's a period of time having two boys having to

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Speaker 3: get out the house quickly breakfast in the morning. The

413
00:22:00,119 --> 00:22:00,840
Speaker 3: worse is just hard.

414
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Speaker 2: I'm going through one right now.

415
00:22:03,040 --> 00:22:04,880
Speaker 3: So I'm gonna tell you the first part. Someone gave

416
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Speaker 3: me this advice and it kept me centered through the

417
00:22:08,960 --> 00:22:15,400
Speaker 3: whole divorce. You are going to lose a lot. It's

418
00:22:15,440 --> 00:22:18,240
Speaker 3: gonna take you three years to rebound. It's gonna take

419
00:22:18,240 --> 00:22:22,880
Speaker 3: you three years financially, schedule wise, all that stuff will

420
00:22:22,920 --> 00:22:27,439
Speaker 3: come back normal. So by me having a target in

421
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Speaker 3: mind to note all the bs that I that was

422
00:22:30,600 --> 00:22:33,399
Speaker 3: going through was only temporarily, and as soon as I

423
00:22:33,400 --> 00:22:37,480
Speaker 3: got those papers signed delivered, I had countdown started that

424
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Speaker 3: I knew it three year mark, I was gonna be whole.

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Speaker 3: It kept me focused.

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Speaker 1: When you went through yours, did you include like in

427
00:22:46,200 --> 00:22:48,640
Speaker 1: that hole your emotional state because you were a mom,

428
00:22:48,760 --> 00:22:50,399
Speaker 1: so like as a mom, you're like a soldier.

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Speaker 3: Right, So when I say three years old, financially, mentally, physically, everything,

430
00:22:57,800 --> 00:23:01,560
Speaker 3: it's gonna take you three whole years. But it's not

431
00:23:01,600 --> 00:23:03,040
Speaker 3: that when you think of it.

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00:23:03,359 --> 00:23:09,240
Speaker 1: Damn, but I haven't even he's gonna get the papers

433
00:23:09,320 --> 00:23:10,600
Speaker 1: tomorrow actually.

434
00:23:10,280 --> 00:23:12,280
Speaker 3: So it's after the And that's the other thing is

435
00:23:12,320 --> 00:23:16,040
Speaker 3: after it's actually final. The clock starts at that moment.

436
00:23:16,440 --> 00:23:18,240
Speaker 2: Oh heck no, no, no, no, that's too long.

437
00:23:18,320 --> 00:23:20,879
Speaker 3: It's not that long. Think about people I don't have

438
00:23:21,119 --> 00:23:23,000
Speaker 3: a four year degree, but just think they take four

439
00:23:23,040 --> 00:23:24,080
Speaker 3: years to get a degree.

440
00:23:24,160 --> 00:23:26,160
Speaker 2: But think I'm a college dropout.

441
00:23:26,840 --> 00:23:30,280
Speaker 3: I don't. Don't. I didn't complete either. So what what

442
00:23:30,359 --> 00:23:33,199
Speaker 3: I'm saying though, is three years, three years from now,

443
00:23:33,240 --> 00:23:35,360
Speaker 3: you're gonna get a text for me card notes are

444
00:23:35,400 --> 00:23:37,880
Speaker 3: done with you to think about it. I'm saying, it's

445
00:23:37,920 --> 00:23:40,159
Speaker 3: not that long. But if you are focused on it,

446
00:23:40,240 --> 00:23:42,560
Speaker 3: you don't get stuck in that moment. You're like, this

447
00:23:42,720 --> 00:23:44,800
Speaker 3: is just part of the time. Every day I'm getting better.

448
00:23:44,840 --> 00:23:47,040
Speaker 3: Every day it's gonna get better. I'm almost I'm almost

449
00:23:47,040 --> 00:23:49,800
Speaker 3: done with this. Lease I get to turn this bullshit in.

450
00:23:49,920 --> 00:23:50,520
Speaker 3: Excuse me?

451
00:23:50,800 --> 00:23:51,400
Speaker 2: I like that.

452
00:23:51,560 --> 00:23:54,600
Speaker 1: I like, Oh, I see where you went. Okay, So

453
00:23:54,720 --> 00:23:59,440
Speaker 1: from the from that point, where does your entrepreneur journey

454
00:23:59,720 --> 00:24:04,200
Speaker 1: take a turn to? I mean, I'm trying to inch

455
00:24:04,359 --> 00:24:05,560
Speaker 1: to afro Unicorn.

456
00:24:05,640 --> 00:24:07,080
Speaker 2: From there, we'll get there.

457
00:24:07,920 --> 00:24:10,600
Speaker 3: Because here's the thing. Had I never went.

458
00:24:10,520 --> 00:24:14,280
Speaker 2: Through finished it, it's that damn good guys.

459
00:24:14,000 --> 00:24:18,280
Speaker 3: Go on. Had I never gone through the divorce, never

460
00:24:18,359 --> 00:24:21,119
Speaker 3: moved out with my with my boys, there would be

461
00:24:21,119 --> 00:24:24,159
Speaker 3: no after Unicorn. Because remember my friend referred to me

462
00:24:24,160 --> 00:24:26,119
Speaker 3: as an Afro unicorn because I was a single mother

463
00:24:27,040 --> 00:24:30,320
Speaker 3: of two boys while running my businesses. I would never

464
00:24:30,320 --> 00:24:32,040
Speaker 3: have been a single mother of the two boys.

465
00:24:32,240 --> 00:24:34,280
Speaker 2: I'm just curious how old were your boys at the time.

466
00:24:34,640 --> 00:24:41,639
Speaker 3: I left when my baby was under two, Okay, and

467
00:24:41,640 --> 00:24:43,040
Speaker 3: then there're four and a half years apart.

468
00:24:43,119 --> 00:24:48,159
Speaker 2: Okay, you're gonna have to be my mentor through all this. Okay, cool, okay, cool, okay, Okay.

469
00:24:48,320 --> 00:24:52,000
Speaker 3: It gets better. Cool. I'm a living testament.

470
00:24:52,160 --> 00:24:56,600
Speaker 1: Okay, it gets better. So I used to Yeah, I

471
00:24:56,600 --> 00:25:01,440
Speaker 1: can tell you're competing against Disney and all.

472
00:25:01,359 --> 00:25:05,639
Speaker 2: The other characters and you're you're a unicorn.

473
00:25:05,920 --> 00:25:09,640
Speaker 3: Yep. By the way, our luggage set sold out at Walmart.

474
00:25:09,680 --> 00:25:11,440
Speaker 3: We did beat Mickey on our luggage.

475
00:25:11,480 --> 00:25:13,360
Speaker 2: So really, hey, wait a minute, you have a luggage set.

476
00:25:13,480 --> 00:25:15,640
Speaker 3: Yeah, I got I have to get her. I got her.

477
00:25:16,520 --> 00:25:19,360
Speaker 1: My daughter has been to thirteen cities or no, she's

478
00:25:19,400 --> 00:25:22,800
Speaker 1: been on the plane thirteen times and she's flown to

479
00:25:22,960 --> 00:25:25,040
Speaker 1: nine different cities and she's only a year and a half,

480
00:25:25,119 --> 00:25:27,480
Speaker 1: so that luggage is a mustag for us.

481
00:25:27,560 --> 00:25:28,679
Speaker 3: I got her. Okay.

482
00:25:29,240 --> 00:25:33,879
Speaker 1: So okay, so you come on, bring me, bring me through.

483
00:25:35,040 --> 00:25:37,680
Speaker 1: It's kind of the next step because I know you're

484
00:25:37,680 --> 00:25:40,560
Speaker 1: a multi I don't know if that's the word multi entrepreneur.

485
00:25:40,720 --> 00:25:44,000
Speaker 3: Yeah, because I'm I have an insurance agency. I'm not

486
00:25:44,080 --> 00:25:47,320
Speaker 3: an active real estate broker anymore. But at the time

487
00:25:47,520 --> 00:25:50,880
Speaker 3: when I start acting your corn, I was so, yeah,

488
00:25:50,920 --> 00:25:55,240
Speaker 3: I'm very the multiple entrepreneur, serial entrepreneur.

489
00:25:55,640 --> 00:25:58,160
Speaker 1: So how long did it take for you to get

490
00:25:58,200 --> 00:26:01,919
Speaker 1: afro Unicorn or what was that the first initial steps

491
00:26:02,359 --> 00:26:04,359
Speaker 1: to kind of get this brand built.

492
00:26:04,640 --> 00:26:07,679
Speaker 3: So in May twenty nineteen is when we launched the

493
00:26:07,680 --> 00:26:11,440
Speaker 3: e commerce store. I just celebrated four years. But really

494
00:26:11,520 --> 00:26:13,320
Speaker 3: it was a shirt. That's why I ask you do

495
00:26:13,320 --> 00:26:17,879
Speaker 3: you have shirts? Because I started with just a T

496
00:26:18,040 --> 00:26:21,120
Speaker 3: shirt with the unicorn symbol. I didn't even have enough

497
00:26:21,160 --> 00:26:23,880
Speaker 3: to put Afri Unicorn unique Divine in Magic o, which

498
00:26:23,920 --> 00:26:27,919
Speaker 3: is our slogan. I couldn't afford to add that. It

499
00:26:27,960 --> 00:26:31,560
Speaker 3: was just the logo, the picture of the afric.

500
00:26:31,400 --> 00:26:33,720
Speaker 2: Unicorn, and then how did you market it?

501
00:26:35,040 --> 00:26:38,880
Speaker 3: So step back a little bit to April twenty eighth

502
00:26:39,080 --> 00:26:42,040
Speaker 3: was African Korn's birthday, and so I have two days.

503
00:26:42,040 --> 00:26:43,840
Speaker 3: I have the birthday of Africancorn and I have the

504
00:26:43,840 --> 00:26:47,480
Speaker 3: anniversary of African Coorn. The birthday is when I shared

505
00:26:47,520 --> 00:26:51,640
Speaker 3: the vision to other people and truly pushed it out.

506
00:26:51,800 --> 00:26:55,959
Speaker 3: And birthday, so I invited twenty five women to my home.

507
00:26:56,920 --> 00:26:58,880
Speaker 3: At the time, I lived in the high rise condos.

508
00:26:58,920 --> 00:27:01,880
Speaker 3: We had like a a room where it was reckrooms.

509
00:27:02,240 --> 00:27:05,440
Speaker 3: So I invited them to the reckroom and I basically

510
00:27:05,480 --> 00:27:08,880
Speaker 3: just got all their sizes and I said, look, I'm

511
00:27:08,920 --> 00:27:11,160
Speaker 3: going to tell you guys about this brand that I'm building.

512
00:27:11,800 --> 00:27:14,560
Speaker 3: Some of you guys are already entrepreneurs. I went to

513
00:27:14,560 --> 00:27:17,359
Speaker 3: buy twenty five of your products to give to the

514
00:27:17,400 --> 00:27:20,639
Speaker 3: other women that are going to be in attendance. And

515
00:27:20,680 --> 00:27:22,960
Speaker 3: they had no idea what they were coming to, but

516
00:27:23,119 --> 00:27:25,680
Speaker 3: I knew and I heard the saying that if someone

517
00:27:25,720 --> 00:27:28,680
Speaker 3: doesn't give you a seat at the table, you bring

518
00:27:28,720 --> 00:27:32,000
Speaker 3: a folding cheer. So I have this long table with

519
00:27:32,080 --> 00:27:35,479
Speaker 3: folding chairs wrapped around it, and the women that I

520
00:27:35,560 --> 00:27:38,720
Speaker 3: had selected, I wrote bios on all of them. I

521
00:27:38,720 --> 00:27:41,679
Speaker 3: didn't ask them any questions. I study people, so I

522
00:27:41,720 --> 00:27:44,160
Speaker 3: wrote bios and I talked about what made them unique,

523
00:27:44,320 --> 00:27:47,800
Speaker 3: divine and magical, and I had their photos. I put

524
00:27:47,840 --> 00:27:49,919
Speaker 3: them in the book. I made sure they got all

525
00:27:49,960 --> 00:27:52,600
Speaker 3: their unicorn shirts before they arrived, and when they got there,

526
00:27:52,640 --> 00:27:57,480
Speaker 3: I said look, I'm creating a space to where we

527
00:27:57,480 --> 00:28:00,520
Speaker 3: could support each other. So I purchased from all of

528
00:28:00,560 --> 00:28:03,200
Speaker 3: you all so that you guys can have each other's products.

529
00:28:03,720 --> 00:28:06,320
Speaker 3: But we're going to grow this thing. I wanted to

530
00:28:06,400 --> 00:28:10,520
Speaker 3: have a real space for to develop, to develop other

531
00:28:11,040 --> 00:28:15,480
Speaker 3: businesses with fellow women, and NIP had just passed away,

532
00:28:15,800 --> 00:28:18,800
Speaker 3: and so I was really focused on this whole marathon

533
00:28:19,280 --> 00:28:23,439
Speaker 3: and just keeping it going. And yeah, that's how I

534
00:28:23,480 --> 00:28:26,359
Speaker 3: set it up. So the marketing was they were like,

535
00:28:26,359 --> 00:28:28,480
Speaker 3: at the end of the event, They're like, what's your Instagram?

536
00:28:28,760 --> 00:28:32,600
Speaker 3: I said, huh. I did not have Instagram at my

537
00:28:32,760 --> 00:28:36,000
Speaker 3: very first event, so I had to have somebody create

538
00:28:36,080 --> 00:28:36,600
Speaker 3: it for me.

539
00:28:37,080 --> 00:28:39,520
Speaker 2: So these were women that you did not I did know.

540
00:28:39,560 --> 00:28:42,280
Speaker 3: Though I did know them, I wasn't like a I'm

541
00:28:42,320 --> 00:28:45,360
Speaker 3: like Erica Badu said, I'm an analog girl in a

542
00:28:45,400 --> 00:28:48,240
Speaker 3: digital world. I mean, I'm definitely digital now, but I

543
00:28:48,320 --> 00:28:53,200
Speaker 3: was very analog. So got the Instagram account, got that

544
00:28:53,240 --> 00:28:56,000
Speaker 3: set up, and I had a photographer that shot all

545
00:28:56,000 --> 00:28:58,360
Speaker 3: the women there. So what I would do when we

546
00:28:58,480 --> 00:29:01,560
Speaker 3: launched the Instagram would post them. I would say, hey,

547
00:29:02,240 --> 00:29:07,000
Speaker 3: check out Colleen and her after your quarantine, but be

548
00:29:07,080 --> 00:29:10,800
Speaker 3: sure you subscribe to eating while Broke and make sure

549
00:29:10,840 --> 00:29:12,840
Speaker 3: you shop her other brands, and this is what makes

550
00:29:12,880 --> 00:29:16,560
Speaker 3: her unique, divine and magical. And people just started to

551
00:29:16,600 --> 00:29:18,600
Speaker 3: catch on. So I started with those twenty five posts,

552
00:29:18,720 --> 00:29:22,080
Speaker 3: with those twenty five women talking about their brands, and

553
00:29:22,160 --> 00:29:23,640
Speaker 3: then people were like, oh, if I go get a

554
00:29:23,680 --> 00:29:26,040
Speaker 3: shirt and then she's gonna post me and talk about

555
00:29:26,080 --> 00:29:31,160
Speaker 3: my business. Wow okay, And that's just how it grew.

556
00:29:31,240 --> 00:29:34,040
Speaker 3: And then my son, Oh gosh, my son ended up

557
00:29:34,040 --> 00:29:38,160
Speaker 3: going to the hospital on May tenth. I had already

558
00:29:38,160 --> 00:29:40,960
Speaker 3: had the launch day set of May seventeenth. We were

559
00:29:41,000 --> 00:29:43,240
Speaker 3: in the hospital. I didn't know at that time for

560
00:29:43,320 --> 00:29:48,040
Speaker 3: twenty days, and I had nothing but time on my hand.

561
00:29:48,160 --> 00:29:50,280
Speaker 3: Time Christopher was only eight years old. We were in

562
00:29:50,280 --> 00:29:53,040
Speaker 3: the hospital. They couldn't figure out what was wrong with him.

563
00:29:53,320 --> 00:29:55,760
Speaker 3: His life paced number, which is typically like I think,

564
00:29:55,840 --> 00:29:58,800
Speaker 3: under one hundred, he was at seventeen thousand. So we

565
00:29:58,800 --> 00:30:04,320
Speaker 3: were almost at an icy you type situation. But thank

566
00:30:04,400 --> 00:30:07,600
Speaker 3: god that never happened. But so how all this time

567
00:30:07,600 --> 00:30:10,440
Speaker 3: on my hand to figure out Instagram. So I sat

568
00:30:10,520 --> 00:30:14,960
Speaker 3: there and I learned how to do hashtag following. So

569
00:30:15,040 --> 00:30:19,120
Speaker 3: I said, okay, who's who is my audience, and I

570
00:30:19,160 --> 00:30:23,760
Speaker 3: thought women, entrepreneurs, people who already identify themselves as black Unicorn.

571
00:30:23,840 --> 00:30:26,000
Speaker 3: So I went to go find who was already using

572
00:30:26,000 --> 00:30:28,960
Speaker 3: those hashtags, and I would go into their comments and

573
00:30:29,000 --> 00:30:30,520
Speaker 3: I would say, hey, have you ever seen an Afro

574
00:30:30,600 --> 00:30:33,000
Speaker 3: Unicorn before? I created a brand of women of color

575
00:30:33,000 --> 00:30:36,360
Speaker 3: who hustle follow the movement. So then they would come over.

576
00:30:36,440 --> 00:30:38,800
Speaker 3: They'll see all these women wearing my shirt and I'd

577
00:30:38,840 --> 00:30:41,200
Speaker 3: be like, oh, I've been a Unicorn. This is fire.

578
00:30:41,360 --> 00:30:43,840
Speaker 3: Let me get one of her shirts. And that's how

579
00:30:43,880 --> 00:30:47,880
Speaker 3: I grew it organically, never paid for followers and nothing

580
00:30:48,000 --> 00:30:51,280
Speaker 3: like that. It was all organically, and I didn't know

581
00:30:51,320 --> 00:30:54,320
Speaker 3: it at the time that Tiffany Hatish was calling herself

582
00:30:54,520 --> 00:30:58,960
Speaker 3: the last black Unicorn. Ironically, I looked it up. I

583
00:30:58,960 --> 00:31:01,400
Speaker 3: think the book came out twenty nineteen when I launched

584
00:31:01,400 --> 00:31:05,040
Speaker 3: After Unicorn, So twenty eighteen is when I started to

585
00:31:05,160 --> 00:31:09,480
Speaker 3: like really look into the whole, the whole black Unicorn world.

586
00:31:10,080 --> 00:31:12,600
Speaker 3: So someone was like, you know, go over to Tiffany's page.

587
00:31:12,640 --> 00:31:14,960
Speaker 3: So I went over there. She was a workout photo

588
00:31:15,080 --> 00:31:17,880
Speaker 3: and I commented, hey, have you ever seen after Unicorn before?

589
00:31:17,920 --> 00:31:19,760
Speaker 3: I created a Brandon women of color who hustled all

590
00:31:19,880 --> 00:31:23,360
Speaker 3: the movement. She was like, oh shit, if you send

591
00:31:23,400 --> 00:31:25,680
Speaker 3: me this shirt right now, I'm gonna rock the hell

592
00:31:25,720 --> 00:31:28,000
Speaker 3: out of it. And she put her address right there

593
00:31:28,000 --> 00:31:32,920
Speaker 3: in the comment. It was ten thousand responses to They're like, Timmy,

594
00:31:32,920 --> 00:31:36,960
Speaker 3: I'm gonna sending you candos. She ain't never gonna side

595
00:31:37,040 --> 00:31:40,360
Speaker 3: by unicorn shirt. She ain't never gonna sign it. Tiffany

596
00:31:40,440 --> 00:31:42,920
Speaker 3: had my Unicorn shirt on. Someone sent me a picture

597
00:31:43,040 --> 00:31:48,760
Speaker 3: within two weeks. Wow, she was out in the shirt.

598
00:31:49,040 --> 00:31:50,880
Speaker 3: So I was like, wow, that was cool. And then

599
00:31:50,960 --> 00:31:54,080
Speaker 3: after that Alicia Keys, somebody saw her where it was

600
00:31:54,120 --> 00:31:57,720
Speaker 3: out in the water with the white unicorn floating. They're like,

601
00:31:57,760 --> 00:32:00,560
Speaker 3: you need to be rocking after Unicorn, And then I

602
00:32:00,640 --> 00:32:03,880
Speaker 3: hit her up and then she started following us and

603
00:32:03,960 --> 00:32:07,720
Speaker 3: rocking with us. And yes, it's been a snowball effect

604
00:32:07,720 --> 00:32:11,200
Speaker 3: and Sherry Shepherd just I came in and took over

605
00:32:11,280 --> 00:32:17,520
Speaker 3: the rand. It's been. It's been a pretty amazing ride.

606
00:32:17,640 --> 00:32:22,320
Speaker 1: In those moments when that happens, what are you thinking?

607
00:32:22,400 --> 00:32:25,240
Speaker 1: Are you like, oh my god, we made it, or

608
00:32:25,360 --> 00:32:26,480
Speaker 1: like what's going on.

609
00:32:26,440 --> 00:32:26,960
Speaker 2: In your head?

610
00:32:27,080 --> 00:32:30,440
Speaker 3: So when I launched Afro Unicorn, I told everyone from

611
00:32:30,520 --> 00:32:33,080
Speaker 3: day one I'm launching Africancorn to be a household name.

612
00:32:35,320 --> 00:32:37,360
Speaker 3: But I thought that I was gonna have to sell

613
00:32:37,400 --> 00:32:39,720
Speaker 3: the brand, so I built it to sell it, right,

614
00:32:40,440 --> 00:32:42,520
Speaker 3: So I thought I was taking all the necessary steps

615
00:32:42,560 --> 00:32:46,400
Speaker 3: to get whatever I needed to get to increase myself

616
00:32:46,560 --> 00:32:49,760
Speaker 3: so that eventually I can sell it, because I didn't think.

617
00:32:49,840 --> 00:32:52,360
Speaker 2: So, where is your business acumen coming from?

618
00:32:52,360 --> 00:32:56,480
Speaker 1: Because it sounds like you're Steve Jobs with Wozniak had

619
00:32:57,160 --> 00:32:59,640
Speaker 1: a baby girl Like, well, I love that, But it

620
00:33:00,120 --> 00:33:04,440
Speaker 1: sounded like that because usually in business, you have it's

621
00:33:04,560 --> 00:33:07,320
Speaker 1: very hard to find someone that is That's why they

622
00:33:07,360 --> 00:33:09,920
Speaker 1: have ceo CFOs and coos. It's like very hard to

623
00:33:09,960 --> 00:33:12,959
Speaker 1: find someone that's great at marketing. It's also great at business.

624
00:33:13,440 --> 00:33:16,440
Speaker 1: Most people aren't thinking, Okay, when I build this brand,

625
00:33:16,520 --> 00:33:18,840
Speaker 1: it's gonna be you know, I got to build it

626
00:33:18,880 --> 00:33:21,120
Speaker 1: to sell or build it like build it to scale.

627
00:33:21,200 --> 00:33:23,320
Speaker 1: Usually I'm like, look, if you could if you could

628
00:33:23,360 --> 00:33:26,680
Speaker 1: sell one client just times that by ten a, you know,

629
00:33:26,720 --> 00:33:27,040
Speaker 1: maybe you.

630
00:33:27,000 --> 00:33:28,000
Speaker 2: Could start a corporation.

631
00:33:28,120 --> 00:33:30,280
Speaker 1: You know, But I want to know, like, where did

632
00:33:30,280 --> 00:33:32,080
Speaker 1: that business acumen come from?

633
00:33:32,120 --> 00:33:36,600
Speaker 3: Probably I'm gonna attribute a lot to State farm. Okay,

634
00:33:37,920 --> 00:33:41,160
Speaker 3: in the sense of the opportunity that they gave me

635
00:33:41,320 --> 00:33:45,200
Speaker 3: to open up my own agency, and saw how they

636
00:33:45,280 --> 00:33:49,000
Speaker 3: market on a corporate level, Like so they own all

637
00:33:49,040 --> 00:33:52,000
Speaker 3: the basketball courts, they stay farmed, you go to the

638
00:33:52,480 --> 00:33:55,520
Speaker 3: you know, baseball games, they have it all banterered out.

639
00:33:55,920 --> 00:33:58,400
Speaker 3: So I saw how they market on a corporate level,

640
00:33:58,960 --> 00:34:01,240
Speaker 3: and then I knew that I had to direct people

641
00:34:01,280 --> 00:34:03,760
Speaker 3: to my local stores. So I had to put a

642
00:34:03,760 --> 00:34:07,280
Speaker 3: lot of effort into local marketing. So when I launched

643
00:34:07,400 --> 00:34:11,120
Speaker 3: back then, my two little babies just starting through a whole.

644
00:34:11,640 --> 00:34:14,840
Speaker 3: I started my divorce when I launched my state farm agency,

645
00:34:15,800 --> 00:34:18,960
Speaker 3: and so I learned how to do radio, how to

646
00:34:19,000 --> 00:34:21,839
Speaker 3: do events, how to do like just how they draw

647
00:34:21,960 --> 00:34:25,600
Speaker 3: people into my location. Because I don't have a four

648
00:34:25,680 --> 00:34:30,480
Speaker 3: year college degree, I went for like a semester and

649
00:34:30,800 --> 00:34:32,839
Speaker 3: I launched my first business when I was nineteen. So

650
00:34:32,960 --> 00:34:34,960
Speaker 3: I ended up going to some computer school. I remember

651
00:34:35,000 --> 00:34:37,279
Speaker 3: I prayed, God, please let them close the school down.

652
00:34:37,320 --> 00:34:39,920
Speaker 3: I pulled into the gates and the school was closed.

653
00:34:40,280 --> 00:34:42,640
Speaker 3: I was like, you entered my prayers. Because I had

654
00:34:42,719 --> 00:34:45,640
Speaker 3: a little agency that I wanted to launch when I

655
00:34:45,719 --> 00:34:48,280
Speaker 3: was nineteen years old, and the school thing was getting

656
00:34:48,280 --> 00:34:51,000
Speaker 3: in the way of that. So I don't know, I've

657
00:34:51,040 --> 00:34:56,880
Speaker 3: just always had that marketing thing about me because it

658
00:34:56,920 --> 00:35:01,080
Speaker 3: starts with yourself. And I'm also a former so I

659
00:35:01,160 --> 00:35:03,759
Speaker 3: went to school for the arts for dance, and I

660
00:35:03,760 --> 00:35:05,840
Speaker 3: don't know, I've always i haven't had an issue of

661
00:35:05,920 --> 00:35:10,200
Speaker 3: putting myself out there. But to be compared to like

662
00:35:10,239 --> 00:35:13,319
Speaker 3: a Steve Jobs, Steve Jobs, I mean, I mean he.

663
00:35:13,320 --> 00:35:14,320
Speaker 2: Was a marketing genius.

664
00:35:14,440 --> 00:35:17,480
Speaker 1: You sound like, straight out the gate like a marketing genius.

665
00:35:17,520 --> 00:35:19,920
Speaker 1: Because when you think about Steve Jobs and Wozniak, they

666
00:35:19,920 --> 00:35:23,480
Speaker 1: had that little black box like they were selling this

667
00:35:23,600 --> 00:35:24,680
Speaker 1: illegal box.

668
00:35:25,040 --> 00:35:27,480
Speaker 2: I don't know if you remember, if you read.

669
00:35:27,280 --> 00:35:29,560
Speaker 1: The Steve Jobs book, but yeah, they were selling some

670
00:35:29,640 --> 00:35:33,840
Speaker 1: illegal well. Wosniak had created this thing and Steve Jobs

671
00:35:33,960 --> 00:35:36,080
Speaker 1: was slinging it, you know, and that's kind of how they're,

672
00:35:37,239 --> 00:35:40,120
Speaker 1: you know, their their whole partnership work.

673
00:35:40,200 --> 00:35:43,399
Speaker 3: But I think what really made me really push though,

674
00:35:43,560 --> 00:35:48,080
Speaker 3: to go into building something for myself to sell, was

675
00:35:48,120 --> 00:35:50,719
Speaker 3: that the opportunity, although it's a great opportunity that I have,

676
00:35:50,840 --> 00:35:54,080
Speaker 3: was stay farm. I don't own it. You don't, really,

677
00:35:54,239 --> 00:35:57,280
Speaker 3: I can't. If I die tomorrow, my kids don't get it, okay,

678
00:35:57,360 --> 00:36:01,440
Speaker 3: And in my brain that just don't didn't make logical sense.

679
00:36:01,520 --> 00:36:04,600
Speaker 3: You work so hard to build something that you can't

680
00:36:04,640 --> 00:36:06,960
Speaker 3: pass down to anyone else. I said, what can I

681
00:36:07,080 --> 00:36:11,160
Speaker 3: do that's out there that I can own? And I

682
00:36:11,200 --> 00:36:14,360
Speaker 3: did like a Google search and I found this. I

683
00:36:14,360 --> 00:36:16,480
Speaker 3: think it's called the Best Lemonade stands the name of

684
00:36:16,520 --> 00:36:19,680
Speaker 3: the blog post or whatever. They talked about e commerce

685
00:36:19,719 --> 00:36:21,560
Speaker 3: and a T shirt brand that you can start in

686
00:36:21,600 --> 00:36:24,560
Speaker 3: twenty four hours. Wow, I said, bet And the words

687
00:36:24,560 --> 00:36:27,480
Speaker 3: in there was said, you never want to dictate, never

688
00:36:27,560 --> 00:36:32,239
Speaker 3: dictate anyone to control your livelihood, like you never want

689
00:36:32,280 --> 00:36:35,360
Speaker 3: to have someone else dictate that. So you guys have

690
00:36:35,440 --> 00:36:37,720
Speaker 3: something you can own. But the cool thing about for Unicorn,

691
00:36:37,880 --> 00:36:40,719
Speaker 3: although I built it to sell it, I didn't have

692
00:36:40,760 --> 00:36:44,719
Speaker 3: to sell it, which was great. So now I'm still

693
00:36:44,760 --> 00:36:48,719
Speaker 3: sitting in the CEO cheer, still becoming a household name.

694
00:36:49,560 --> 00:36:52,879
Speaker 3: And that's because of the world of licensing, which again

695
00:36:52,920 --> 00:36:56,200
Speaker 3: I'm the first black woman to ever do it like this.

696
00:36:57,360 --> 00:37:00,759
Speaker 1: Oh, I see what you're saying, so licensing, can you explain.

697
00:37:00,520 --> 00:37:03,319
Speaker 3: That to yes? So the way that I explained it

698
00:37:03,360 --> 00:37:07,480
Speaker 3: is the infamous Sway interview with Kanye.

699
00:37:07,960 --> 00:37:10,480
Speaker 1: Take me back, take all of our listeners back. We

700
00:37:10,520 --> 00:37:12,319
Speaker 1: all want to know, right, take me back back.

701
00:37:12,360 --> 00:37:16,960
Speaker 3: So about nine years ago they were sitting with the

702
00:37:17,000 --> 00:37:21,920
Speaker 3: microphones just like this, and Kanye was saying, like, you know,

703
00:37:22,040 --> 00:37:25,000
Speaker 3: they're not giving me the information I can't get like

704
00:37:25,040 --> 00:37:28,200
Speaker 3: the Calvin Kleines and the Ralph Laurence, Like I'm not

705
00:37:28,360 --> 00:37:30,480
Speaker 3: able to get to that level. And Sway was like,

706
00:37:30,760 --> 00:37:34,279
Speaker 3: but Kanye, you rich, you got the money, just go

707
00:37:34,400 --> 00:37:37,719
Speaker 3: get the warehouse, gonna make your own shirts, make your

708
00:37:37,760 --> 00:37:41,040
Speaker 3: own clothes. You ain't got the answer, Sway, that ain't it.

709
00:37:41,360 --> 00:37:44,160
Speaker 3: I lost. I think it was twenty seven million trying

710
00:37:44,160 --> 00:37:47,120
Speaker 3: to do it that way. That's not it. So what

711
00:37:47,160 --> 00:37:49,560
Speaker 3: he was talking about during that time was the information

712
00:37:49,920 --> 00:37:55,120
Speaker 3: about how are these big brands getting their products distribute

713
00:37:55,360 --> 00:37:59,359
Speaker 3: wed So, then Kanye does a licensing deal with Adidas

714
00:37:59,400 --> 00:38:00,839
Speaker 3: and now he a billionaire.

715
00:38:01,400 --> 00:38:02,000
Speaker 2: Oh my god.

716
00:38:02,160 --> 00:38:05,640
Speaker 1: So you just popped my brain bubble because I'm so

717
00:38:05,760 --> 00:38:07,960
Speaker 1: excited right now. Yeah, we're gonna go over time. I

718
00:38:08,000 --> 00:38:10,839
Speaker 1: know Jared already knows that. Back there, shout out to Jared.

719
00:38:12,280 --> 00:38:15,560
Speaker 1: So wait a minute, hold up. So I was sitting

720
00:38:15,560 --> 00:38:18,840
Speaker 1: here thinking like is she over here, like in a

721
00:38:19,920 --> 00:38:22,760
Speaker 1: like in her room, just like Okay, I'm gonna design

722
00:38:22,800 --> 00:38:23,160
Speaker 1: a doll.

723
00:38:23,480 --> 00:38:24,799
Speaker 2: I'm gonna design the bad like.

724
00:38:24,760 --> 00:38:28,000
Speaker 1: I was trying to figure out, Like a part of

725
00:38:28,000 --> 00:38:30,960
Speaker 1: me was like, you have so such a huge, robust

726
00:38:31,040 --> 00:38:35,239
Speaker 1: product line, and that's I'm so excited. I have to

727
00:38:35,280 --> 00:38:39,359
Speaker 1: stress how excited I am to have you here. But yes,

728
00:38:39,480 --> 00:38:43,160
Speaker 1: I think you have just solved the answer, and you

729
00:38:43,200 --> 00:38:45,600
Speaker 1: did it. You have you were so dope as a

730
00:38:45,600 --> 00:38:48,040
Speaker 1: business person, it would I would have been like Kanye.

731
00:38:48,040 --> 00:38:49,520
Speaker 1: I would have been in the whole twenty six That's

732
00:38:49,520 --> 00:38:52,319
Speaker 1: why my brand is famous failures, because I would have

733
00:38:52,360 --> 00:38:54,840
Speaker 1: been like Kanye. I would have been like twenty seven million.

734
00:38:54,880 --> 00:38:56,240
Speaker 1: I just want the answer.

735
00:38:57,880 --> 00:39:01,480
Speaker 2: I literally told someone the other day Kanye, so chuck fuck.

736
00:39:01,280 --> 00:39:02,799
Speaker 1: Adidas, like he can go out there and do his

737
00:39:02,840 --> 00:39:06,440
Speaker 1: own brand and do it direct and no, you you

738
00:39:06,480 --> 00:39:09,040
Speaker 1: know what they call that thinking, working smart versus.

739
00:39:09,560 --> 00:39:11,640
Speaker 3: So that's why when all that stufflew up with Adidas,

740
00:39:11,680 --> 00:39:15,440
Speaker 3: he was up on PCCh knocking their sketcher's door like, look, yeah,

741
00:39:15,560 --> 00:39:19,120
Speaker 3: I know the easier way to get this stuff done.

742
00:39:19,239 --> 00:39:20,719
Speaker 3: Now he knows.

743
00:39:22,000 --> 00:39:26,560
Speaker 2: Okay, well I'm so excited about you. Okay, okay, okay, okay.

744
00:39:26,640 --> 00:39:28,440
Speaker 3: So when I say I'm the first black woman to

745
00:39:28,480 --> 00:39:32,080
Speaker 3: have a licensed brand character in major retail. I get it, y'all.

746
00:39:32,120 --> 00:39:34,640
Speaker 3: People don't really get it when I reach out to them.

747
00:39:34,760 --> 00:39:36,520
Speaker 3: But y'all won't put some respect on my name.

748
00:39:37,320 --> 00:39:39,280
Speaker 2: Put some respect on that name.

749
00:39:39,960 --> 00:39:44,560
Speaker 1: So man, I know this is a hell of detour,

750
00:39:44,600 --> 00:39:46,960
Speaker 1: but I gotta do it. Like success is the best revenge,

751
00:39:47,040 --> 00:39:48,359
Speaker 1: right can I say that?

752
00:39:49,200 --> 00:39:49,359
Speaker 3: So?

753
00:39:49,480 --> 00:39:51,080
Speaker 2: Like, what's the tea looking like on that?

754
00:39:52,239 --> 00:40:12,320
Speaker 3: We the ex husband? So the ex husband, that's so cool,

755
00:40:12,320 --> 00:40:14,239
Speaker 3: And I'm not going to diss him, like we don't

756
00:40:14,239 --> 00:40:16,640
Speaker 3: even have a relationship like that and we don't really talk.

757
00:40:17,520 --> 00:40:19,680
Speaker 3: I mean, you know where I live now, so it

758
00:40:19,840 --> 00:40:24,080
Speaker 3: is what it is. But like that that ain't that.

759
00:40:25,040 --> 00:40:29,719
Speaker 3: But I'm gonna take it back. But my but my

760
00:40:29,880 --> 00:40:32,360
Speaker 3: oldest son and I don't mind talking about this one.

761
00:40:32,480 --> 00:40:35,920
Speaker 3: But my oldest son has a different father, and that

762
00:40:35,960 --> 00:40:38,479
Speaker 3: one was always telling me that I was jumping over

763
00:40:40,640 --> 00:40:44,040
Speaker 3: dollars to get to pennies and always saying that I

764
00:40:44,160 --> 00:40:48,080
Speaker 3: wasn't this hustler that I am, like making me seem

765
00:40:48,080 --> 00:40:49,480
Speaker 3: like he wanted me to drop after you in the

766
00:40:49,520 --> 00:40:53,959
Speaker 3: corner at one point, which was crazy. So I haven't

767
00:40:54,000 --> 00:40:56,799
Speaker 3: talked to him in about two to three years. But

768
00:40:57,640 --> 00:40:59,479
Speaker 3: I don't know if any of this packaging with my face,

769
00:40:59,520 --> 00:41:01,960
Speaker 3: but a lot of packaging and stores got my picture

770
00:41:02,000 --> 00:41:04,000
Speaker 3: on the back. You go into Target, you'll see me

771
00:41:04,120 --> 00:41:08,359
Speaker 3: in the tyler section my face. So we may not talk,

772
00:41:08,440 --> 00:41:09,279
Speaker 3: but he can't miss me.

773
00:41:09,640 --> 00:41:11,920
Speaker 2: Are you in that? Are you in that store?

774
00:41:12,080 --> 00:41:14,959
Speaker 1: In what's that store called? I had them on my show.

775
00:41:15,120 --> 00:41:18,759
Speaker 1: They're in the Clover City Mall. They have all Yep,

776
00:41:19,440 --> 00:41:22,320
Speaker 1: there's a store in the Culver City Mall that has

777
00:41:22,520 --> 00:41:24,040
Speaker 1: only like black products.

778
00:41:24,080 --> 00:41:25,759
Speaker 3: Now I need to find out about them, but I

779
00:41:25,840 --> 00:41:27,759
Speaker 3: know the owners. Okay, so I'll connect you.

780
00:41:27,760 --> 00:41:30,000
Speaker 1: We'll see because I'm what I'm trying to get at

781
00:41:30,120 --> 00:41:33,120
Speaker 1: is I just got into the bonnet thing. Well when

782
00:41:33,160 --> 00:41:35,080
Speaker 1: I had braids. I'm not rocking braids this season. But

783
00:41:36,760 --> 00:41:37,920
Speaker 1: are we gonna see bonnets?

784
00:41:37,920 --> 00:41:41,920
Speaker 3: We have a target, Jason, you beat me to it.

785
00:41:41,960 --> 00:41:42,560
Speaker 2: Okay?

786
00:41:42,640 --> 00:41:46,239
Speaker 3: You everything? Okay, I literally have everything. If you think

787
00:41:46,280 --> 00:41:48,200
Speaker 3: of it and I don't have it, it's either in

788
00:41:48,239 --> 00:41:51,000
Speaker 3: the works or I didn't think about it. But trust me,

789
00:41:51,040 --> 00:41:52,480
Speaker 3: how might have it by tomorrow. At least I might

790
00:41:52,480 --> 00:41:54,640
Speaker 3: have a conversation with somebody about it tomorrow.

791
00:41:54,680 --> 00:41:59,840
Speaker 2: So I have to ask now for us. Inspired by you.

792
00:42:00,320 --> 00:42:04,879
Speaker 1: Okay, so you create this, licensed this character and you're

793
00:42:04,960 --> 00:42:08,000
Speaker 1: selling it on e commerce, But did you know at

794
00:42:08,000 --> 00:42:09,760
Speaker 1: the time that you were going to end up licensing

795
00:42:09,800 --> 00:42:12,399
Speaker 1: it or okay, so how did that come out?

796
00:42:12,920 --> 00:42:15,439
Speaker 3: I was like, Kanye, they ain't telling me. I don't

797
00:42:15,520 --> 00:42:19,840
Speaker 3: know your e commerce doing at the time. E commerce

798
00:42:19,920 --> 00:42:23,280
Speaker 3: was doing well, were you like if all other hustles,

799
00:42:23,360 --> 00:42:25,440
Speaker 3: I'm just doing this. I was really focused on that

800
00:42:25,680 --> 00:42:28,239
Speaker 3: the last part. Yeah, I was really focused. I've been

801
00:42:28,320 --> 00:42:31,160
Speaker 3: really focused on after you and okay, okay, cool, especially

802
00:42:31,160 --> 00:42:33,880
Speaker 3: when covid hit because I launched twenty nineteen and then

803
00:42:33,960 --> 00:42:36,880
Speaker 3: COVID happened twenty twenty. Yeah, and people was like we

804
00:42:37,120 --> 00:42:40,160
Speaker 3: the governor said we ain't gotta pay no no car insurance.

805
00:42:41,160 --> 00:42:44,879
Speaker 2: So they oh, yeah, we went into a pandemic. Oh

806
00:42:45,000 --> 00:42:47,680
Speaker 2: my gosh. So then what were you doing then.

807
00:42:48,160 --> 00:42:51,000
Speaker 3: Afro you know corn because y'all had all that discretionary

808
00:42:51,080 --> 00:42:52,520
Speaker 3: income that they so.

809
00:42:52,560 --> 00:42:54,200
Speaker 2: But you were pushing it online.

810
00:42:53,840 --> 00:42:57,000
Speaker 3: Though everybody everybody, no one could go out and do nothing,

811
00:42:57,040 --> 00:43:00,719
Speaker 3: So everyone was online buying stuff like crazy. Yeah. So

812
00:43:00,760 --> 00:43:03,080
Speaker 3: they weren't paying none of their bills because the government

813
00:43:03,160 --> 00:43:06,120
Speaker 3: was giving y'all outs to paying your bills. So my

814
00:43:06,320 --> 00:43:10,080
Speaker 3: insurance agency hurt. But I have my e commerce business.

815
00:43:10,120 --> 00:43:12,880
Speaker 3: That's why they say, never ever rely on one source

816
00:43:12,920 --> 00:43:13,799
Speaker 3: to dictate your life.

817
00:43:13,800 --> 00:43:16,600
Speaker 1: I swear by that, by the way everybody I have

818
00:43:17,600 --> 00:43:20,640
Speaker 1: I swear by that so much of going into the pandemic.

819
00:43:20,680 --> 00:43:23,799
Speaker 1: I owned one business, a corporate events company. I mean

820
00:43:23,840 --> 00:43:26,560
Speaker 1: that thing went down. Put it like this, when y'all

821
00:43:26,640 --> 00:43:29,080
Speaker 1: was watching the NBA take a knee and cancel that game.

822
00:43:29,480 --> 00:43:32,280
Speaker 1: I was at a table at an event, like glued

823
00:43:32,280 --> 00:43:35,560
Speaker 1: to my phone, crying like, oh my god, my company's

824
00:43:35,600 --> 00:43:38,719
Speaker 1: gonna tak in three seconds because all my clients were

825
00:43:38,760 --> 00:43:41,719
Speaker 1: like this thing called COVID or whatever, and I was

826
00:43:41,760 --> 00:43:44,200
Speaker 1: like the corona, the beer virus. Like I was like

827
00:43:44,280 --> 00:43:46,359
Speaker 1: trying to talk my clients how to freak it out.

828
00:43:46,400 --> 00:43:49,799
Speaker 1: But the second NBA canceled their games. Like when I say,

829
00:43:49,840 --> 00:43:53,000
Speaker 1: within twenty four hours, all my events for that year

830
00:43:53,080 --> 00:43:56,920
Speaker 1: got canceled. I went from and you're talking about a

831
00:43:56,920 --> 00:43:58,520
Speaker 1: company that had a robust clientele.

832
00:43:58,719 --> 00:44:00,520
Speaker 2: I wasn't collecting deposit I was.

833
00:44:00,560 --> 00:44:02,360
Speaker 1: It was just like kind of like shake hands at

834
00:44:02,400 --> 00:44:05,479
Speaker 1: this point, no more contracts, and I lost so much

835
00:44:05,560 --> 00:44:11,000
Speaker 1: income and a matter of seconds and I was truly,

836
00:44:11,120 --> 00:44:13,920
Speaker 1: Like I didn't even know that was possible, Like you

837
00:44:13,960 --> 00:44:16,200
Speaker 1: talk about like wait, this happened in history before, Like

838
00:44:16,239 --> 00:44:19,480
Speaker 1: what are we talking about? And from that point on

839
00:44:20,040 --> 00:44:22,600
Speaker 1: to this date, I still don't have one stream of

840
00:44:22,600 --> 00:44:24,680
Speaker 1: income and I will never go back to one stream

841
00:44:24,680 --> 00:44:26,600
Speaker 1: of income because of that situation.

842
00:44:26,719 --> 00:44:27,880
Speaker 2: So I'm glad you touched on that.

843
00:44:28,120 --> 00:44:28,319
Speaker 3: Yep.

844
00:44:28,840 --> 00:44:31,400
Speaker 2: But even with afro Unicorn, you still have multiple.

845
00:44:31,320 --> 00:44:33,239
Speaker 3: Well after your corns has so much, it's so many

846
00:44:33,320 --> 00:44:34,720
Speaker 3: different arms.

847
00:44:34,680 --> 00:44:37,719
Speaker 1: So like I imagine it to be, and I don't

848
00:44:37,719 --> 00:44:39,960
Speaker 1: want to skip around because because I am a little bit,

849
00:44:40,000 --> 00:44:42,400
Speaker 1: but I imagine, like are you getting like is it like

850
00:44:43,000 --> 00:44:45,160
Speaker 1: Walmart sends you a check? Target sends you a check

851
00:44:45,320 --> 00:44:46,560
Speaker 1: or some how does that?

852
00:44:46,680 --> 00:44:51,560
Speaker 3: I have over forty five plus licensees, so yeah, I

853
00:44:52,160 --> 00:44:54,319
Speaker 3: get checks from all my my.

854
00:44:54,520 --> 00:44:56,399
Speaker 2: So you go to the mailbox and it's payday all

855
00:44:56,400 --> 00:44:56,680
Speaker 2: the time.

856
00:44:56,920 --> 00:44:59,400
Speaker 3: I flew home yesterday, I had a check from my publisher.

857
00:44:59,520 --> 00:45:01,080
Speaker 3: So because we have books.

858
00:45:00,800 --> 00:45:01,600
Speaker 2: Too, So.

859
00:45:03,320 --> 00:45:05,280
Speaker 1: Let me tell you, Okay, school us on the licenses,

860
00:45:05,320 --> 00:45:08,240
Speaker 1: school less take us take us their sway April Sway,

861
00:45:08,360 --> 00:45:13,480
Speaker 1: April April Showers. I didn't have the answer, Okay, Sway

862
00:45:13,520 --> 00:45:15,400
Speaker 1: didn't have the answer. You need to listen to April Shower.

863
00:45:15,480 --> 00:45:17,400
Speaker 3: But what's so cool about? People are like, you know,

864
00:45:18,680 --> 00:45:21,560
Speaker 3: where's your warehouse? I'm like, I don't have a wearhouse.

865
00:45:21,640 --> 00:45:23,000
Speaker 2: I was thinking all those thoughts.

866
00:45:23,239 --> 00:45:25,080
Speaker 1: I'm gonna be honest, I was thinking all those thoughts

867
00:45:25,120 --> 00:45:27,000
Speaker 1: as I was like, Oh, look at all these products

868
00:45:27,000 --> 00:45:31,320
Speaker 1: manage her life. Her house is probably like Afro Unicorn

869
00:45:31,360 --> 00:45:32,040
Speaker 1: stuff everywhere.

870
00:45:32,080 --> 00:45:35,960
Speaker 3: It is afrot in concute stuff everywhere. It's very creatively.

871
00:45:36,280 --> 00:45:39,880
Speaker 3: But no, I'm I'm just my laptop in my desk.

872
00:45:40,440 --> 00:45:42,880
Speaker 3: I love this is how I run this entire brand.

873
00:45:43,080 --> 00:45:45,960
Speaker 1: So how did you get from e commerce to license?

874
00:45:46,080 --> 00:45:50,600
Speaker 3: Okay? So again, it's a grassroots, organic brand that we

875
00:45:50,680 --> 00:45:53,920
Speaker 3: highlight our customers. So there was a Brooklyn native girl.

876
00:45:53,960 --> 00:45:56,239
Speaker 3: Her name was Cassidy Brianna, four years old. I had

877
00:45:56,239 --> 00:45:59,520
Speaker 3: her since she was like too. She was in a

878
00:45:59,520 --> 00:46:03,320
Speaker 3: onesie when she did her first Afrinuncorn picture and submitted

879
00:46:03,360 --> 00:46:06,359
Speaker 3: it into us. But I love this girl so much.

880
00:46:06,440 --> 00:46:08,799
Speaker 3: I just was like, that's my insta god baby. So

881
00:46:08,840 --> 00:46:11,839
Speaker 3: her mom always would go extra hard posting pictures of

882
00:46:11,880 --> 00:46:14,680
Speaker 3: her with Afro Unicorn. And one day they were doing

883
00:46:14,719 --> 00:46:16,799
Speaker 3: a video shoot. Somebody walked by and said, I love

884
00:46:16,840 --> 00:46:19,920
Speaker 3: your hair with all the confidence in the world. Cassie said,

885
00:46:19,960 --> 00:46:24,359
Speaker 3: thank you, It's an afro. And that video went viral

886
00:46:24,920 --> 00:46:27,880
Speaker 3: about six months later, and that right there is just

887
00:46:27,880 --> 00:46:31,600
Speaker 3: a message to some people like let timing happen when

888
00:46:31,600 --> 00:46:35,960
Speaker 3: it's supposed to happen. So six months later, that video

889
00:46:36,000 --> 00:46:41,000
Speaker 3: goes viral and from Viola Davis, Tina Knowles, and then

890
00:46:41,360 --> 00:46:45,759
Speaker 3: the Big Oh shared it Oprah. Yes, oh, okay, when

891
00:46:45,840 --> 00:46:47,880
Speaker 3: Oprah it was Oprah Daily, but I still say the

892
00:46:47,920 --> 00:46:50,600
Speaker 3: Big because it's still Oprah. Shout out to Gil King

893
00:46:50,600 --> 00:46:54,560
Speaker 3: because she runs Oprah Daily. So when Oprah Daily shared it,

894
00:46:55,200 --> 00:46:58,240
Speaker 3: a buyer reached out to me from Walmart and said,

895
00:46:58,920 --> 00:47:01,919
Speaker 3: email me African corn ex Walmart collaboration. Have you ever

896
00:47:01,960 --> 00:47:04,680
Speaker 3: considered party supplies? There's a lot, and I don't know

897
00:47:04,719 --> 00:47:06,839
Speaker 3: how much time you have, but there's so much.

898
00:47:07,880 --> 00:47:10,080
Speaker 2: Sorry, Jared, but there's so much.

899
00:47:09,920 --> 00:47:14,560
Speaker 3: More to that. Because I'm a huge manifestor I'm a

900
00:47:14,719 --> 00:47:18,839
Speaker 3: huge thing, a huge person believing in divine timing. So

901
00:47:19,040 --> 00:47:26,399
Speaker 3: I kind of touched on my son's father, right. Things

902
00:47:26,400 --> 00:47:29,040
Speaker 3: I gotten really bad that particular year to where I

903
00:47:29,040 --> 00:47:32,960
Speaker 3: had to follow restraint in order and the courts kept

904
00:47:32,960 --> 00:47:36,080
Speaker 3: messing up on my paperwork. First of all, I a'med

905
00:47:36,120 --> 00:47:39,279
Speaker 3: to fix restraining orders for women. It's a fifty six

906
00:47:39,320 --> 00:47:42,359
Speaker 3: to sixty page document, so you always say, well, why,

907
00:47:42,480 --> 00:47:44,359
Speaker 3: you know, why didn't she follow restraining order? They make

908
00:47:44,360 --> 00:47:47,120
Speaker 3: it almost freaking impossible for you to get through the process.

909
00:47:48,600 --> 00:47:50,719
Speaker 3: And it was just more like of a stocking thing

910
00:47:50,800 --> 00:47:55,359
Speaker 3: that he was doing. So I my family was very

911
00:47:55,400 --> 00:47:57,200
Speaker 3: fearful and they were like, You've got to go through

912
00:47:57,200 --> 00:47:58,680
Speaker 3: with it. You got to go through it. I kept

913
00:47:58,719 --> 00:48:02,840
Speaker 3: getting blocks after after the clerk forgot to sign it,

914
00:48:02,920 --> 00:48:05,000
Speaker 3: and the judge forgot to sign it, and they couldn't start.

915
00:48:05,160 --> 00:48:07,640
Speaker 3: It was a lot, and I just heard God just

916
00:48:07,680 --> 00:48:11,319
Speaker 3: speak over me and said let it go, just let

917
00:48:11,320 --> 00:48:15,839
Speaker 3: it go. And when I decided, I said, you know what,

918
00:48:16,120 --> 00:48:18,799
Speaker 3: I'm gonna let it go. I believe that He's going

919
00:48:18,840 --> 00:48:23,839
Speaker 3: to protect me. That next day is when Walmart reached

920
00:48:23,840 --> 00:48:24,279
Speaker 3: out to me.

921
00:48:25,480 --> 00:48:29,239
Speaker 2: Wow, and was it a DM or email? How did

922
00:48:29,239 --> 00:48:30,080
Speaker 2: they It was an email?

923
00:48:30,719 --> 00:48:33,839
Speaker 3: My son thirty minutes prior walked into the kitchen because

924
00:48:33,840 --> 00:48:35,600
Speaker 3: I was a little frustrated because I had failed at

925
00:48:35,640 --> 00:48:39,239
Speaker 3: Amazon with launching after you in a corn. I had

926
00:48:39,320 --> 00:48:42,760
Speaker 3: all this plush that was shipped from China going the backwards.

927
00:48:42,840 --> 00:48:44,840
Speaker 1: Kanye, Oh you were doing oh Kanye way, so you

928
00:48:44,840 --> 00:48:46,640
Speaker 1: did Kanye okay, okay.

929
00:48:46,800 --> 00:48:49,080
Speaker 3: So I had like, like you said, I've done it

930
00:48:49,120 --> 00:48:49,560
Speaker 3: that way.

931
00:48:49,640 --> 00:48:50,160
Speaker 1: I lost.

932
00:48:51,280 --> 00:48:57,120
Speaker 3: I lost thirty thousand. It wasn't nowhere. But so Amazon

933
00:48:57,160 --> 00:48:59,360
Speaker 3: didn't really work for me. I had this inventory that

934
00:48:59,440 --> 00:49:01,640
Speaker 3: was coming out in what to do, and my son

935
00:49:01,680 --> 00:49:04,279
Speaker 3: came in the kitchen and he said, well, why don't

936
00:49:04,320 --> 00:49:09,600
Speaker 3: you try Walmart in that moment, which I've never done,

937
00:49:09,880 --> 00:49:12,239
Speaker 3: but because I was so insecure and not knowing the

938
00:49:12,239 --> 00:49:15,480
Speaker 3: next steps on how I was like, Walmart, I'm not

939
00:49:15,560 --> 00:49:20,239
Speaker 3: going to Walmart. And then thirty minutes later, I'm on

940
00:49:20,280 --> 00:49:23,799
Speaker 3: the couch. He's my young cooh. He runs African Corn

941
00:49:23,920 --> 00:49:26,960
Speaker 3: with me, so we share the same email account. So

942
00:49:27,000 --> 00:49:29,560
Speaker 3: he opens the door. He looks at me because the

943
00:49:29,960 --> 00:49:33,200
Speaker 3: title said Walmart X. He said, Afri your corn ex

944
00:49:33,239 --> 00:49:38,759
Speaker 3: Walmart collaboration, and I'm like, you spoke it up and

945
00:49:38,920 --> 00:49:41,160
Speaker 3: just like that. That's how I got into licensing, because

946
00:49:41,160 --> 00:49:43,759
Speaker 3: they said, you know, party supplies, and they introduced me

947
00:49:43,840 --> 00:49:49,800
Speaker 3: to my first two licensees to handle the party accessories,

948
00:49:50,600 --> 00:49:54,040
Speaker 3: and then from there I really had no clue on

949
00:49:54,120 --> 00:49:57,399
Speaker 3: what to do, Like, I had no clue. They wanted

950
00:49:57,440 --> 00:49:59,320
Speaker 3: to schedule a meeting with me, and they're like, we

951
00:49:59,360 --> 00:50:01,719
Speaker 3: could meet your team, and I'm like team.

952
00:50:01,719 --> 00:50:03,719
Speaker 1: You're like, which one of my girlfriends want to wear

953
00:50:03,760 --> 00:50:05,480
Speaker 1: a suit today?

954
00:50:05,680 --> 00:50:07,879
Speaker 3: Like that? Who wants to pretend? Like, oh, we got

955
00:50:07,880 --> 00:50:10,840
Speaker 3: a team. So I had already had my I had

956
00:50:10,880 --> 00:50:12,719
Speaker 3: a social media manager, but I was still doing a

957
00:50:12,760 --> 00:50:14,879
Speaker 3: lot of social media myself. My name is Kalia Wright,

958
00:50:14,920 --> 00:50:18,120
Speaker 3: shout out to KSW social media. But it was so

959
00:50:18,160 --> 00:50:20,319
Speaker 3: cool about her. I brought her onto the team because

960
00:50:20,320 --> 00:50:22,800
Speaker 3: I just had to sense I was on a cuff

961
00:50:22,840 --> 00:50:25,040
Speaker 3: of blowing up. I knew I was getting ready to

962
00:50:25,080 --> 00:50:26,600
Speaker 3: blow up, so I said, I'm about to put myself

963
00:50:26,640 --> 00:50:29,040
Speaker 3: in position. So I tried to reach out to one

964
00:50:29,040 --> 00:50:32,600
Speaker 3: of these big influencer people on Instagram that said they

965
00:50:32,640 --> 00:50:35,120
Speaker 3: could do all this for you. Girl would never get

966
00:50:35,160 --> 00:50:36,960
Speaker 3: back to me. I'm like, look, I got five thousand

967
00:50:37,040 --> 00:50:38,880
Speaker 3: to give you, Like, I just need help with my

968
00:50:38,920 --> 00:50:42,759
Speaker 3: social media. So this one particular lady Kalia had been

969
00:50:42,840 --> 00:50:45,120
Speaker 3: rocking with African Corn since we launched. Like her daughter's

970
00:50:45,120 --> 00:50:48,160
Speaker 3: birthday was in May and she had an African Corn

971
00:50:48,200 --> 00:50:51,040
Speaker 3: shirt for her daughter. In May twenty nineteen and I

972
00:50:51,080 --> 00:50:53,200
Speaker 3: saw that she was trying to do social media on

973
00:50:54,960 --> 00:51:00,000
Speaker 3: through African Backup African Corn. Since twenty nineteen, I've always

974
00:51:00,000 --> 00:51:02,200
Speaker 3: support your small businesses. Every Saturday morning, I'm up at

975
00:51:02,239 --> 00:51:04,640
Speaker 3: six am and I reshare your businesses on my story

976
00:51:04,680 --> 00:51:07,480
Speaker 3: for free. We've been doing that still till this day.

977
00:51:07,560 --> 00:51:12,359
Speaker 3: I will be tomorrow Saturday, not yet, huh, okay, couple

978
00:51:12,360 --> 00:51:14,560
Speaker 3: more days, but I'll be up at six am sharing

979
00:51:14,600 --> 00:51:17,240
Speaker 3: your businesses and we do it from six to nine am.

980
00:51:17,320 --> 00:51:18,960
Speaker 3: And I've been doing that from day one. So she

981
00:51:19,080 --> 00:51:20,440
Speaker 3: was one of the businesses that was trying to get

982
00:51:20,440 --> 00:51:22,880
Speaker 3: off the ground. Well, I didn't know social media. I

983
00:51:22,960 --> 00:51:25,080
Speaker 3: hit her up. I asked her she could do my

984
00:51:25,080 --> 00:51:26,719
Speaker 3: social media for me. I said, on a scale from

985
00:51:26,719 --> 00:51:29,440
Speaker 3: one to ten, how gear you x y Z? She

986
00:51:29,560 --> 00:51:32,040
Speaker 3: said ten. I knew she wasn't the ten, but if

987
00:51:32,080 --> 00:51:33,640
Speaker 3: she did not tell me she was in the ten,

988
00:51:33,800 --> 00:51:38,800
Speaker 3: I wasn't gonna work with her. Wow, So you got

989
00:51:39,040 --> 00:51:42,200
Speaker 3: to put yourself out there. Yeah, yeah, yeah, yeah, I said,

990
00:51:42,400 --> 00:51:44,760
Speaker 3: my girl should out. Kalia didn't even own a computer.

991
00:51:45,080 --> 00:51:46,000
Speaker 3: W got hired.

992
00:51:49,480 --> 00:51:51,719
Speaker 2: Shout outs to her. I like her, I love her,

993
00:51:51,800 --> 00:51:53,120
Speaker 2: I love her already.

994
00:51:53,200 --> 00:51:55,000
Speaker 3: Can you come to the Walmart being with me. She

995
00:51:55,120 --> 00:51:58,760
Speaker 3: was like, bet I'm there. We put my after your cousture.

996
00:51:59,200 --> 00:52:01,480
Speaker 2: That's hilarious. Okay, okay.

997
00:52:01,600 --> 00:52:04,359
Speaker 3: So we had our first meeting and then from there

998
00:52:04,520 --> 00:52:07,200
Speaker 3: I just started doing courage over comfort. There was remember

999
00:52:07,200 --> 00:52:08,959
Speaker 3: I said, I'm an analog girl in the didget the world.

1000
00:52:08,960 --> 00:52:11,040
Speaker 3: I had to scratch that because Walmart was like, okay,

1001
00:52:11,040 --> 00:52:13,479
Speaker 3: can you get a deck together? I'm like a deck?

1002
00:52:13,560 --> 00:52:16,960
Speaker 3: What is a deck? And so I was scared of canvas.

1003
00:52:16,960 --> 00:52:19,520
Speaker 3: So I was like, I gotta learn this. I needed

1004
00:52:19,520 --> 00:52:22,239
Speaker 3: to redo my website, and I'm like trying to get

1005
00:52:22,239 --> 00:52:24,760
Speaker 3: people to hire, like hire them. No one was responding

1006
00:52:24,840 --> 00:52:27,000
Speaker 3: quick enough and they wanted it. By the next morning,

1007
00:52:27,480 --> 00:52:29,719
Speaker 3: I redid my entire website on my own. I just

1008
00:52:29,800 --> 00:52:30,200
Speaker 3: learned it.

1009
00:52:30,280 --> 00:52:32,960
Speaker 2: You're gangster because I outsourced all that I couldn't.

1010
00:52:32,960 --> 00:52:33,920
Speaker 3: No one was responding.

1011
00:52:33,920 --> 00:52:35,480
Speaker 1: So I think if we would have known each other,

1012
00:52:35,600 --> 00:52:37,920
Speaker 1: I would have hooked you up because I got girls

1013
00:52:37,920 --> 00:52:39,880
Speaker 1: that do all my stuff.

1014
00:52:39,960 --> 00:52:42,360
Speaker 3: I tried, but in that moment, and I'm part of

1015
00:52:42,400 --> 00:52:46,879
Speaker 3: a huge network of Tea Schert entrepreneurs, and no one

1016
00:52:46,960 --> 00:52:49,840
Speaker 3: at that moment was I'm not to cry, but no,

1017
00:52:49,920 --> 00:52:52,560
Speaker 3: because now I see how God was setting me up.

1018
00:52:53,160 --> 00:52:56,960
Speaker 3: Nobody at that moment, Nobody at that moment was able

1019
00:52:57,000 --> 00:53:00,239
Speaker 3: to help me. He wanted me to see that you

1020
00:53:00,520 --> 00:53:04,920
Speaker 3: have everything in you to do it, to do it, wow,

1021
00:53:05,000 --> 00:53:09,440
Speaker 3: everything that you need. I truly believe that we control

1022
00:53:09,840 --> 00:53:15,080
Speaker 3: our own dreams. I recently, I'm going so fast forward.

1023
00:53:15,120 --> 00:53:16,799
Speaker 3: But I just got back from Orlando. A couple of

1024
00:53:16,800 --> 00:53:19,600
Speaker 3: weeks ago, I surprised a little girl for her birthday.

1025
00:53:19,960 --> 00:53:22,080
Speaker 3: Her mama hit me up in January, was like, hey,

1026
00:53:22,120 --> 00:53:24,560
Speaker 3: can you come to her birthday and bring unique. I'm like,

1027
00:53:24,800 --> 00:53:27,080
Speaker 3: I don't do that. I'm not flying to Orlando for

1028
00:53:27,120 --> 00:53:30,920
Speaker 3: a little girl's birthday party whatever, And I just ignored it.

1029
00:53:31,080 --> 00:53:33,359
Speaker 3: But this little girl's always been posting my stuff. I've

1030
00:53:33,400 --> 00:53:36,799
Speaker 3: always posted hers all good. Then something pushed on me

1031
00:53:36,840 --> 00:53:39,000
Speaker 3: and I'm like I hit her one day. I was like, no,

1032
00:53:39,120 --> 00:53:41,080
Speaker 3: what's the day of the party? She told me today.

1033
00:53:41,120 --> 00:53:43,360
Speaker 3: I'm like, I got two trips between that. I'm definitely

1034
00:53:43,360 --> 00:53:45,080
Speaker 3: not I can't go to Orlando. It's it was somewhere

1035
00:53:45,120 --> 00:53:47,239
Speaker 3: I was going, maybe I could do it. A couple

1036
00:53:47,320 --> 00:53:49,719
Speaker 3: of weeks go by, I'm like, what's the time of

1037
00:53:49,760 --> 00:53:53,000
Speaker 3: the party, And so I get the time. I'm like, well,

1038
00:53:53,520 --> 00:53:55,759
Speaker 3: it's a ninety percent chance I'll come, but I'm not

1039
00:53:55,760 --> 00:53:58,520
Speaker 3: bringing Unique. It's a big costume that we use. I'm like,

1040
00:53:58,520 --> 00:54:01,000
Speaker 3: I don't even have a suitcase for two days before

1041
00:54:01,000 --> 00:54:02,920
Speaker 3: I leave and find myself at TJ Max getting the

1042
00:54:02,920 --> 00:54:05,560
Speaker 3: suitcase to put Unique in. Long story short, I spent

1043
00:54:05,600 --> 00:54:08,359
Speaker 3: fife hundred dollars to fly to Orlando. Now, I met

1044
00:54:08,360 --> 00:54:11,440
Speaker 3: this little girl's birthday party. She's excited. Her mom posts

1045
00:54:11,440 --> 00:54:13,640
Speaker 3: on Monday and she was like, you know April came

1046
00:54:14,320 --> 00:54:18,000
Speaker 3: to her party. It was she brought Unique and she said,

1047
00:54:18,080 --> 00:54:22,600
Speaker 3: our money is a manifestor her money have been telling

1048
00:54:22,640 --> 00:54:26,120
Speaker 3: people that April and Unique was coming to her party. Wow.

1049
00:54:26,400 --> 00:54:28,480
Speaker 3: So I corrected my team. I said, I didn't make

1050
00:54:28,520 --> 00:54:31,480
Speaker 3: that little girl's dreams come true. Our MONI made her

1051
00:54:31,560 --> 00:54:36,000
Speaker 3: dreams come true. She literally summons me into that space.

1052
00:54:36,400 --> 00:54:39,400
Speaker 3: So all the retailers that I deal with, I have

1053
00:54:39,560 --> 00:54:43,120
Speaker 3: summoned them into this space because they've all told me,

1054
00:54:43,480 --> 00:54:46,040
Speaker 3: we've never worked with brands that don't have content out

1055
00:54:46,080 --> 00:54:48,439
Speaker 3: I don't. We're coming with the show, but I don't

1056
00:54:48,440 --> 00:54:51,879
Speaker 3: have a show yet. All my competitors have shows out there.

1057
00:54:51,960 --> 00:54:54,560
Speaker 3: I don't. I don't have. I don't have the Little

1058
00:54:54,600 --> 00:54:58,239
Speaker 3: Mermaid going for me in the background right now. So

1059
00:54:59,120 --> 00:55:02,239
Speaker 3: but every category they all say like, we've never done

1060
00:55:02,239 --> 00:55:05,839
Speaker 3: this before. This is unheard of. What you're doing, it's

1061
00:55:05,880 --> 00:55:10,080
Speaker 3: one in a billion. And it's because I am laser

1062
00:55:10,120 --> 00:55:13,759
Speaker 3: being focused on what I want and I write it

1063
00:55:13,800 --> 00:55:17,040
Speaker 3: down to I journal. I put exactly what I want

1064
00:55:17,080 --> 00:55:17,560
Speaker 3: to happen.

1065
00:55:18,120 --> 00:55:18,440
Speaker 2: Wow.

1066
00:55:18,560 --> 00:55:21,640
Speaker 3: I remember them telling me that publishing takes a long time.

1067
00:55:21,680 --> 00:55:23,759
Speaker 3: When I finally got my publishing agent, by the way,

1068
00:55:23,760 --> 00:55:25,920
Speaker 3: I had no idea what a literary agent was. I

1069
00:55:26,000 --> 00:55:28,359
Speaker 3: never heard the word before. But once you tell me

1070
00:55:28,400 --> 00:55:32,640
Speaker 3: something and I latch onto it, that's it. It's like

1071
00:55:32,920 --> 00:55:34,960
Speaker 3: I got it. It's all gas, no breaks. I'm going

1072
00:55:35,000 --> 00:55:36,840
Speaker 3: through the wall with it. So when they told me

1073
00:55:36,880 --> 00:55:39,000
Speaker 3: what I needed to get, I got it. And my

1074
00:55:39,120 --> 00:55:41,040
Speaker 3: agent was like, well a bro, it's gonna be slow.

1075
00:55:41,080 --> 00:55:42,960
Speaker 3: It's gonna take a couple of years before you land

1076
00:55:42,960 --> 00:55:45,040
Speaker 3: a deal. I got four publishing deals.

1077
00:55:46,480 --> 00:55:47,280
Speaker 2: Oh my gosh.

1078
00:55:47,400 --> 00:55:51,640
Speaker 1: Manifesting, everybody taking notes. You know, I am a huge

1079
00:55:51,760 --> 00:55:56,839
Speaker 1: believer in manifestation. I definitely believe in it. I tell

1080
00:55:56,880 --> 00:56:00,239
Speaker 1: my little brother shout outs to Ego. You know, win

1081
00:56:00,320 --> 00:56:04,400
Speaker 1: in doubt. Manifest manifest like a crazy person. I literally

1082
00:56:04,440 --> 00:56:07,960
Speaker 1: I remember my first range Drover. I would walk up

1083
00:56:07,960 --> 00:56:09,560
Speaker 1: to my car at the time.

1084
00:56:09,360 --> 00:56:11,000
Speaker 3: And be like, you're a range Rover.

1085
00:56:11,160 --> 00:56:13,000
Speaker 1: You're a range Rover, like all the time, and I

1086
00:56:13,080 --> 00:56:14,560
Speaker 1: just kept doing it, be like you're a range Rover,

1087
00:56:14,680 --> 00:56:16,879
Speaker 1: You're a range Rover. And I would like literally close

1088
00:56:16,920 --> 00:56:18,920
Speaker 1: my eyes and be like you're and I would envision

1089
00:56:19,160 --> 00:56:21,360
Speaker 1: my rain drover and then I bought it like a

1090
00:56:21,440 --> 00:56:22,440
Speaker 1: month later, and I.

1091
00:56:22,520 --> 00:56:27,600
Speaker 3: Was like, yep, you know it works, it works like that.

1092
00:56:27,719 --> 00:56:30,480
Speaker 1: Yeah, that was like my first real like I mean,

1093
00:56:30,520 --> 00:56:32,400
Speaker 1: I had I had other companies that I did do

1094
00:56:32,440 --> 00:56:35,640
Speaker 1: the manifestation, but I would I remember just particularly like

1095
00:56:36,000 --> 00:56:38,719
Speaker 1: closing my eyes every time I walked over to my

1096
00:56:38,760 --> 00:56:41,040
Speaker 1: car and was like, you're a range Rover. And if

1097
00:56:41,080 --> 00:56:43,720
Speaker 1: you heard my thoughts, you would be like, this girl's crazy.

1098
00:56:43,800 --> 00:56:45,560
Speaker 1: That is not a rain Drover, that is a Lincoln.

1099
00:56:45,880 --> 00:56:48,359
Speaker 3: But just think about if you do that in every

1100
00:56:48,440 --> 00:56:50,359
Speaker 3: aspect of your life.

1101
00:56:50,640 --> 00:56:53,359
Speaker 2: Yeah, yeah, yeah, you know what.

1102
00:56:53,440 --> 00:56:58,040
Speaker 1: I feel like the older we get, the more life

1103
00:56:58,320 --> 00:57:02,080
Speaker 1: sometimes I call it chin checking, or I've heard it before,

1104
00:57:02,160 --> 00:57:04,480
Speaker 1: Like you know, sometimes life will chin check you enough

1105
00:57:05,440 --> 00:57:06,720
Speaker 1: that sometimes.

1106
00:57:06,280 --> 00:57:10,040
Speaker 3: You do lose get in your own way. It's what it's.

1107
00:57:09,840 --> 00:57:11,239
Speaker 2: Called getting my own way.

1108
00:57:11,239 --> 00:57:14,719
Speaker 1: Okay, Yeah, I think that's why I embrace I talk

1109
00:57:14,760 --> 00:57:18,200
Speaker 1: about failure so much because I'm like, I know, for me,

1110
00:57:19,040 --> 00:57:22,520
Speaker 1: I've said on my Instagram, like I think I quit

1111
00:57:22,560 --> 00:57:24,920
Speaker 1: more than anybody internally. I mean, on the outside you'd

1112
00:57:24,960 --> 00:57:27,040
Speaker 1: be like, damn, she did another win, you know, But

1113
00:57:27,120 --> 00:57:31,400
Speaker 1: on the inside, I'm like, you know, it's a battle.

1114
00:57:31,400 --> 00:57:33,919
Speaker 1: It's always a battle within me. And I think the

1115
00:57:33,960 --> 00:57:37,080
Speaker 1: CEO of a Revolt had said, it's like that imposter

1116
00:57:37,200 --> 00:57:39,960
Speaker 1: syndrome that I had, like the constant like who am

1117
00:57:40,000 --> 00:57:41,440
Speaker 1: I to be able to do this?

1118
00:57:41,640 --> 00:57:43,320
Speaker 2: And I battle that heavily.

1119
00:57:44,720 --> 00:57:48,000
Speaker 3: So I'm working on helping people with the imposter syndrome.

1120
00:57:48,080 --> 00:57:50,400
Speaker 3: I know, I kind of dealt with that in the

1121
00:57:50,520 --> 00:57:54,000
Speaker 3: very beginning. I'm with. My friend called me a unicorn

1122
00:57:54,000 --> 00:57:56,440
Speaker 3: for two years and not finally was like why you

1123
00:57:56,480 --> 00:57:58,880
Speaker 3: keep calling me that? Like it took me a long

1124
00:57:58,960 --> 00:58:04,400
Speaker 3: time to understand what he saw in me. But yeah,

1125
00:58:04,560 --> 00:58:06,880
Speaker 3: my my whole life is I've never been qualified for

1126
00:58:06,880 --> 00:58:11,560
Speaker 3: any position that I've ever held, ever been qualified. So

1127
00:58:12,320 --> 00:58:15,160
Speaker 3: it's a lot of times it's not even it's not

1128
00:58:15,200 --> 00:58:18,840
Speaker 3: even the who you know, the what you know, it's

1129
00:58:18,880 --> 00:58:21,720
Speaker 3: that mindset between your ears, it's your head.

1130
00:58:22,360 --> 00:58:24,640
Speaker 1: So speaking of that, I want to know, like, what

1131
00:58:24,760 --> 00:58:32,280
Speaker 1: hurdles did you encounter building Afro Unicorn that really may

1132
00:58:32,480 --> 00:58:36,160
Speaker 1: doubt look like it's you know, like where doubt was

1133
00:58:36,240 --> 00:58:39,320
Speaker 1: just clouding you in Because I feel like as entrepreneurs,

1134
00:58:39,360 --> 00:58:42,840
Speaker 1: we've all had those days where we're like, who, Like,

1135
00:58:42,920 --> 00:58:44,480
Speaker 1: this is definitely not going to be a win.

1136
00:58:44,640 --> 00:58:47,560
Speaker 3: I have moments. A moment, I do not give it

1137
00:58:47,560 --> 00:58:50,400
Speaker 3: a whole day. Okay, moments. I have moments.

1138
00:58:51,040 --> 00:58:52,080
Speaker 2: Can you tell me a moment?

1139
00:58:52,320 --> 00:58:52,440
Speaker 4: Oh?

1140
00:58:52,520 --> 00:58:54,920
Speaker 3: Yeah, I have. I have a lot of moments. I

1141
00:58:55,000 --> 00:58:58,960
Speaker 3: compete against Disney, Marvel, and Nick. They don't give me

1142
00:58:59,120 --> 00:59:03,480
Speaker 3: an extra I'm not great on a curve. So if

1143
00:59:03,520 --> 00:59:06,400
Speaker 3: you go to Walmart and I'm sitting next to Elsa

1144
00:59:06,760 --> 00:59:11,440
Speaker 3: on the on the what's it called on the shelves,

1145
00:59:12,600 --> 00:59:16,560
Speaker 3: you know Elsa? You know she had a huge movie Frozen, Like,

1146
00:59:17,280 --> 00:59:20,560
Speaker 3: I'm competing so I get numbers. I know where you're

1147
00:59:20,560 --> 00:59:22,880
Speaker 3: after Unicorn falls and everything, and.

1148
00:59:24,480 --> 00:59:26,440
Speaker 1: Are they all looking at it like her numbers better

1149
00:59:26,520 --> 00:59:27,520
Speaker 1: be at a certain level.

1150
00:59:27,640 --> 00:59:30,040
Speaker 3: Heck yeah, I'm really I'm still grated.

1151
00:59:31,160 --> 00:59:33,360
Speaker 2: Also, that's not even fair.

1152
00:59:33,360 --> 00:59:36,880
Speaker 3: Exactly, So I have those moments when I get a

1153
00:59:36,920 --> 00:59:40,440
Speaker 3: category report that says I'm at the bottom of this category.

1154
00:59:40,520 --> 00:59:42,840
Speaker 3: But then, you know, then I'll have my moment where

1155
00:59:42,840 --> 00:59:45,520
Speaker 3: I sit there and cry and pound, and then they'll

1156
00:59:45,520 --> 00:59:48,600
Speaker 3: say and I'm like, okay, so what am I gonna

1157
00:59:48,600 --> 00:59:50,440
Speaker 3: do about it? Like, how are we gonna flip it?

1158
00:59:50,520 --> 00:59:53,400
Speaker 3: How are we gonna change it? Meeting with you on

1159
00:59:53,440 --> 00:59:56,160
Speaker 3: that or no, it's all the marketing is on me.

1160
00:59:56,680 --> 00:59:57,360
Speaker 2: That's crazy.

1161
00:59:57,440 --> 00:59:59,840
Speaker 1: So shout out to Netflix, we need an Afro You

1162
00:59:59,880 --> 01:00:02,920
Speaker 1: to corn Show because that's absolutely Now I'm gonna look

1163
01:00:02,960 --> 01:00:03,400
Speaker 1: at life.

1164
01:00:03,280 --> 01:00:05,520
Speaker 2: Differently because my daughter is always talking about.

1165
01:00:05,280 --> 01:00:08,720
Speaker 1: Like Coco Coco melon melon, and uh now, I just

1166
01:00:08,720 --> 01:00:10,840
Speaker 1: be like, if it got Coco melon on the dang

1167
01:00:10,960 --> 01:00:13,280
Speaker 1: breakfast bar, I'm like, and you said you got the

1168
01:00:13,280 --> 01:00:13,840
Speaker 1: snacks coming.

1169
01:00:13,880 --> 01:00:15,320
Speaker 2: I can't wait because.

1170
01:00:16,520 --> 01:00:19,560
Speaker 1: That's crazy that you're up against. Now, I see why

1171
01:00:19,560 --> 01:00:23,480
Speaker 1: you're like, I'm up against else or Disney and whoever.

1172
01:00:24,400 --> 01:00:25,440
Speaker 2: That's a lot of pressure.

1173
01:00:25,480 --> 01:00:27,680
Speaker 3: It's a lot of But you know, Afro.

1174
01:00:27,600 --> 01:00:30,680
Speaker 1: Unicorn has been around for a while, and I hope,

1175
01:00:30,720 --> 01:00:31,160
Speaker 1: well we've.

1176
01:00:31,040 --> 01:00:33,480
Speaker 3: Been around four years compared to Disney celebraty of the

1177
01:00:33,560 --> 01:00:35,040
Speaker 3: one hundredth first but they.

1178
01:00:34,920 --> 01:00:39,800
Speaker 1: Also have millions of dollars.

1179
01:00:40,200 --> 01:00:43,400
Speaker 3: Oh my god, and I'm grated on the same level.

1180
01:00:44,200 --> 01:00:51,520
Speaker 1: So damn everybody, everyone listening to you see Frozen, You

1181
01:00:51,520 --> 01:00:53,520
Speaker 1: you better not buy nothing.

1182
01:00:53,600 --> 01:00:56,400
Speaker 2: You better make sure you buy afro Unicorn.

1183
01:00:57,640 --> 01:01:00,160
Speaker 1: Like I don't even don't even think about it, okay,

1184
01:01:00,320 --> 01:01:01,800
Speaker 1: because at the end of the day, you know, when

1185
01:01:01,800 --> 01:01:03,520
Speaker 1: it comes to kids, And that's this is why I

1186
01:01:03,520 --> 01:01:06,200
Speaker 1: say it's messed up, because they're all consistency based, right,

1187
01:01:06,560 --> 01:01:09,440
Speaker 1: Like they watch it on Netflix, they watch it on TV.

1188
01:01:09,600 --> 01:01:11,080
Speaker 2: I don't really know how to work on my TV.

1189
01:01:11,080 --> 01:01:12,640
Speaker 2: I don't know how to work Netflix on my TV.

1190
01:01:12,720 --> 01:01:16,919
Speaker 1: But like, you know, the oversaturation of the same thing, right,

1191
01:01:17,000 --> 01:01:19,680
Speaker 1: And it's like, how are you That is crazy that

1192
01:01:19,720 --> 01:01:22,840
Speaker 1: they would grade you at the same level. Oh the

1193
01:01:23,160 --> 01:01:25,040
Speaker 1: I'm going to Walmart, I promise you. When I go

1194
01:01:25,080 --> 01:01:27,880
Speaker 1: to Walmart Target, I am going to make sure that

1195
01:01:27,960 --> 01:01:30,680
Speaker 1: I make a detour to the Afro Unicorn section. I'm

1196
01:01:30,680 --> 01:01:32,760
Speaker 1: gonna make sure too. I may just be one of

1197
01:01:32,760 --> 01:01:34,400
Speaker 1: those people that move those items.

1198
01:01:35,040 --> 01:01:37,520
Speaker 3: All my people they know you go. I just posted

1199
01:01:37,520 --> 01:01:40,480
Speaker 3: a video of a little girl moving the Afro Unicorn

1200
01:01:40,880 --> 01:01:42,800
Speaker 3: rumpers up to the front at Target.

1201
01:01:43,040 --> 01:01:44,720
Speaker 2: Yeah, I think I'm gonna be one of those people.

1202
01:01:44,720 --> 01:01:46,360
Speaker 1: You don't see me, and I'm gonna be one of

1203
01:01:46,400 --> 01:01:50,120
Speaker 1: those people because if that's that's no, we gotta fight

1204
01:01:50,160 --> 01:01:50,680
Speaker 1: for ours.

1205
01:01:50,720 --> 01:01:54,040
Speaker 3: Man, that's crazy, because if afro Unicorn doesn't do well,

1206
01:01:54,240 --> 01:01:55,680
Speaker 3: they won't bring in another one.

1207
01:01:56,960 --> 01:02:00,520
Speaker 2: You hear that, everybody Afro Unicorn. That's razy.

1208
01:02:00,640 --> 01:02:04,080
Speaker 1: So in your free time you're a Walmart, go buy

1209
01:02:04,120 --> 01:02:06,200
Speaker 1: that section and make sure that they're at the front,

1210
01:02:06,560 --> 01:02:08,880
Speaker 1: because that's not even a it's you know.

1211
01:02:09,480 --> 01:02:12,760
Speaker 2: But you know what, look at all the barriers you broke.

1212
01:02:13,640 --> 01:02:16,320
Speaker 1: That's amazing. And I love to hear that you support entrepreneurs.

1213
01:02:16,320 --> 01:02:19,880
Speaker 1: I'm a Everybody around here will tell you. I love

1214
01:02:20,040 --> 01:02:23,400
Speaker 1: entrepreneurship more than I think I love. I don't think

1215
01:02:23,440 --> 01:02:25,520
Speaker 1: I love anything really that much more. I mean other

1216
01:02:25,600 --> 01:02:26,880
Speaker 1: than Zarayah, my daughter.

1217
01:02:27,000 --> 01:02:28,320
Speaker 2: But I love.

1218
01:02:28,280 --> 01:02:32,160
Speaker 1: Entrepreneurship like that is my thing. I love growth, I

1219
01:02:32,160 --> 01:02:35,880
Speaker 1: love failure, I like all of it. I like tears

1220
01:02:35,960 --> 01:02:40,439
Speaker 1: and brokenness and triumph and resilience and grit like that's

1221
01:02:40,520 --> 01:02:44,920
Speaker 1: like my thing. So your story's beautiful. Thank you, and

1222
01:02:44,960 --> 01:02:45,880
Speaker 1: I've heard about you for.

1223
01:02:46,320 --> 01:02:52,000
Speaker 2: Years and I'm excited. I'm excited that we made.

1224
01:02:51,920 --> 01:02:54,680
Speaker 3: It work too. I appreciate it. Yeah, at this point,

1225
01:02:54,680 --> 01:02:57,440
Speaker 3: it's just telling people to support the brand.

1226
01:02:57,680 --> 01:02:59,840
Speaker 2: So where do you see yourself from here?

1227
01:03:01,040 --> 01:03:06,920
Speaker 3: Oh, Freedom's going to be the largest, biggest brand in

1228
01:03:06,960 --> 01:03:14,800
Speaker 3: the world. So we're working on live location based sorry entertainment,

1229
01:03:14,840 --> 01:03:20,560
Speaker 3: which is like amusement parks and family activity centers. Of course,

1230
01:03:20,720 --> 01:03:24,640
Speaker 3: we're the episodic TV series. Hopefully we'll be landing that

1231
01:03:24,760 --> 01:03:28,400
Speaker 3: soon and then that animated film, and I just want

1232
01:03:28,400 --> 01:03:30,960
Speaker 3: everyone to be able to experience it, like we should

1233
01:03:30,960 --> 01:03:34,200
Speaker 3: be able to go to our own amusement parks and

1234
01:03:34,280 --> 01:03:37,560
Speaker 3: have that experience where we're treated like you know, the

1235
01:03:37,680 --> 01:03:39,880
Speaker 3: kings and queens that we are from the time we

1236
01:03:40,000 --> 01:03:43,080
Speaker 3: enter to the time that we leave. So that's where

1237
01:03:43,080 --> 01:03:45,560
Speaker 3: I see myself being a mungo. I'm shout out to

1238
01:03:45,640 --> 01:03:48,480
Speaker 3: myself by saying that I don't see myself being retired

1239
01:03:48,520 --> 01:03:54,000
Speaker 3: in two years. That's what I used to say. I'm

1240
01:03:54,680 --> 01:03:57,000
Speaker 3: I'm gonna say in it a little bit. And then

1241
01:03:57,040 --> 01:04:01,560
Speaker 3: also just bringing other brands along the licensing journey like

1242
01:04:01,680 --> 01:04:04,440
Speaker 3: that is the true goal, to learn as much as

1243
01:04:04,440 --> 01:04:07,640
Speaker 3: I possibly can. I have a partner, a Skia Fountain,

1244
01:04:08,080 --> 01:04:13,800
Speaker 3: and we started the afric Unicorn Agency on the entertainment side,

1245
01:04:13,880 --> 01:04:16,760
Speaker 3: which is going to help bring other brands through the

1246
01:04:16,840 --> 01:04:20,840
Speaker 3: licensing journey. Wow, so we already have one, which is

1247
01:04:20,920 --> 01:04:25,000
Speaker 3: Cassidy Brianna. Her brand is called thank You. It's an Afro.

1248
01:04:25,800 --> 01:04:30,480
Speaker 3: It was number one on the Amazon's release last week.

1249
01:04:30,720 --> 01:04:34,360
Speaker 3: She just dropped last week. She's six years old. See

1250
01:04:34,520 --> 01:04:35,600
Speaker 3: all of her own brand.

1251
01:04:36,120 --> 01:04:36,840
Speaker 2: It is Booker.

1252
01:04:37,320 --> 01:04:39,880
Speaker 3: We launched a book, but we want to launch hair products,

1253
01:04:39,920 --> 01:04:41,760
Speaker 3: I think. I asked Cassidy over the week. I was

1254
01:04:41,840 --> 01:04:43,440
Speaker 3: in New York last week and asked her what does

1255
01:04:43,480 --> 01:04:46,040
Speaker 3: she want to come out with next. She said that

1256
01:04:46,080 --> 01:04:50,360
Speaker 3: she wanted activity books. So I'm like, okay, bet, let's figure.

1257
01:04:50,120 --> 01:04:53,520
Speaker 2: Out on God, you're definitely a unicorn. I'm so, I'm

1258
01:04:53,560 --> 01:04:54,200
Speaker 2: so excited.

1259
01:04:54,360 --> 01:04:57,120
Speaker 1: So so what is the name of the company again,

1260
01:04:57,200 --> 01:04:59,840
Speaker 1: just for all our listeners and myself that you said

1261
01:04:59,840 --> 01:05:05,200
Speaker 1: that you help people with unicorn entertainment Afro Unicorn entertainment.

1262
01:05:05,640 --> 01:05:06,880
Speaker 2: Now it's an.

1263
01:05:06,920 --> 01:05:08,919
Speaker 3: Arm The agency is an army.

1264
01:05:08,960 --> 01:05:12,000
Speaker 1: I'm imagining you get spammed a lot, right, with a

1265
01:05:12,080 --> 01:05:15,120
Speaker 1: lot of us. So how do you ciple through the

1266
01:05:15,120 --> 01:05:16,240
Speaker 1: ones that you're gonna pick?

1267
01:05:19,440 --> 01:05:26,040
Speaker 3: So I don't I stopped coaching a while ago, and

1268
01:05:26,680 --> 01:05:29,800
Speaker 3: I've every now and again, somebody would come through. I'm like, okay,

1269
01:05:29,960 --> 01:05:34,200
Speaker 3: we'll have a zoom conversation. I'm able to tell if

1270
01:05:34,200 --> 01:05:38,200
Speaker 3: you're really passionate about what you really want to do.

1271
01:05:38,240 --> 01:05:42,120
Speaker 3: I have very good discernment over people. It's really just

1272
01:05:42,200 --> 01:05:45,040
Speaker 3: me hand choosing, like they're really going to follow through.

1273
01:05:45,320 --> 01:05:47,480
Speaker 3: I set a lady up who really wanted my coaching.

1274
01:05:47,560 --> 01:05:49,960
Speaker 3: I'm like, I never do this, but she got a

1275
01:05:50,040 --> 01:05:54,680
Speaker 3: real big spot for me with a big anchor. So

1276
01:05:54,720 --> 01:05:57,080
Speaker 3: I'm like, i'll coach you. Set it up through my

1277
01:05:57,160 --> 01:05:59,560
Speaker 3: calendar every two weeks. She didn't come back to the

1278
01:05:59,600 --> 01:06:01,560
Speaker 3: second so I'm like, you know what.

1279
01:06:01,680 --> 01:06:05,200
Speaker 1: Yeah, no, no, I know what you talk about. I

1280
01:06:05,880 --> 01:06:07,600
Speaker 1: have a cousin like that who's like, been in the

1281
01:06:07,600 --> 01:06:10,200
Speaker 1: coffee business. I've been like, Yo, they're giving out grants

1282
01:06:10,640 --> 01:06:12,440
Speaker 1: at this nonprofit where you don't have to pay for

1283
01:06:12,440 --> 01:06:14,240
Speaker 1: your coffee car, you don't have to pay for your

1284
01:06:14,240 --> 01:06:15,920
Speaker 1: food cart, you don't have to pay for your permits

1285
01:06:15,960 --> 01:06:16,400
Speaker 1: or nothing.

1286
01:06:16,480 --> 01:06:16,640
Speaker 3: Right.

1287
01:06:17,080 --> 01:06:19,560
Speaker 1: I beg him. I pray to god he doesn't listen

1288
01:06:19,600 --> 01:06:22,280
Speaker 1: to this episode, but like, I beg him so much

1289
01:06:22,640 --> 01:06:25,440
Speaker 1: that I told myself yesterday that's it. Coe, Like, you

1290
01:06:25,480 --> 01:06:29,000
Speaker 1: can't you can't force it on nobody because you already

1291
01:06:29,040 --> 01:06:34,840
Speaker 1: know as an entrepreneur, your passion has to be so insane.

1292
01:06:34,920 --> 01:06:36,320
Speaker 1: I call it insane. I told you I'm working on

1293
01:06:36,320 --> 01:06:39,240
Speaker 1: a book called Famous Failures. In the book, I discussed

1294
01:06:39,320 --> 01:06:42,880
Speaker 1: like you literally have to be almost like deemed crazy.

1295
01:06:43,440 --> 01:06:46,320
Speaker 1: That's how insane your passion needs to be. Like, yo,

1296
01:06:46,560 --> 01:06:49,000
Speaker 1: all the odds are stacked against me, but I'm still

1297
01:06:49,040 --> 01:06:51,640
Speaker 1: gonna go through that door, like, and you're gonna get

1298
01:06:51,680 --> 01:06:53,600
Speaker 1: hit in the face and hitting the chest and hitting

1299
01:06:53,600 --> 01:06:55,480
Speaker 1: the nuts and hitting the back and hitting the stabbed

1300
01:06:55,480 --> 01:06:58,600
Speaker 1: and you know whatever, You're gonna be on ICU support whatever.

1301
01:06:58,720 --> 01:07:02,280
Speaker 1: But if you're passion does not supersede all of that,

1302
01:07:02,440 --> 01:07:02,800
Speaker 1: you're not.

1303
01:07:02,720 --> 01:07:03,200
Speaker 2: Gonna make it.

1304
01:07:03,240 --> 01:07:05,520
Speaker 3: If you don't have consistency, I will not work with you.

1305
01:07:05,560 --> 01:07:07,280
Speaker 3: If I go to your page and I saw that

1306
01:07:07,320 --> 01:07:08,880
Speaker 3: you posted last week.

1307
01:07:10,080 --> 01:07:12,440
Speaker 1: Really on Instagram, Oh no, I let me tell you.

1308
01:07:12,520 --> 01:07:14,720
Speaker 1: I hate social media so much. But my team and

1309
01:07:14,760 --> 01:07:18,640
Speaker 1: I we actually I went shout outs to eighty five South.

1310
01:07:18,960 --> 01:07:22,360
Speaker 1: I went out to Atlanta, and you know, me and

1311
01:07:22,680 --> 01:07:24,200
Speaker 1: a lot of the eighty five South crew came from

1312
01:07:24,200 --> 01:07:27,120
Speaker 1: Steve Harvey, Okay, and so they were like beasts.

1313
01:07:27,120 --> 01:07:28,919
Speaker 2: They're all in their thirties. Some of these guys are

1314
01:07:29,040 --> 01:07:29,480
Speaker 2: killing it.

1315
01:07:29,520 --> 01:07:31,200
Speaker 1: And so we were just like kind of having a

1316
01:07:31,200 --> 01:07:34,720
Speaker 1: heart to heart and I was like, yeah, my Problemary

1317
01:07:34,800 --> 01:07:38,440
Speaker 1: is social. And you know, even just in the conversation,

1318
01:07:38,480 --> 01:07:40,080
Speaker 1: I'm like, wait, Coch, did you just say you have

1319
01:07:40,080 --> 01:07:43,280
Speaker 1: a Problemary and you haven't solved it? Like so me

1320
01:07:43,320 --> 01:07:45,280
Speaker 1: and my team we went to dinner and we're like,

1321
01:07:45,320 --> 01:07:47,280
Speaker 1: we're gonna kill that shit. Like this year we're not

1322
01:07:47,360 --> 01:07:50,360
Speaker 1: playing and the weight is heavier, but you know, I'm

1323
01:07:50,360 --> 01:07:53,000
Speaker 1: going another year without salary, which is totally fine, and

1324
01:07:53,040 --> 01:07:54,439
Speaker 1: then we're gonna just.

1325
01:07:54,360 --> 01:07:56,640
Speaker 2: Take all that and pour it right back into social.

1326
01:07:56,720 --> 01:07:59,480
Speaker 1: So this season is gonna be an exciting season. I'm

1327
01:07:59,480 --> 01:08:01,560
Speaker 1: glad Afro you know corns on this season now because

1328
01:08:01,600 --> 01:08:02,880
Speaker 1: it's like, yeah, gonna push.

1329
01:08:02,720 --> 01:08:06,280
Speaker 3: It because a lot of people just don't want to

1330
01:08:06,320 --> 01:08:09,200
Speaker 3: do the hard work and they don't want to remain consistent.

1331
01:08:09,680 --> 01:08:13,720
Speaker 3: You are not going to win if you are not consistent,

1332
01:08:14,280 --> 01:08:18,000
Speaker 3: Like there is no way around it. The tortoise beats

1333
01:08:18,040 --> 01:08:22,479
Speaker 3: the hair because it is consistent. It's focused on every

1334
01:08:22,479 --> 01:08:26,400
Speaker 3: single step towards the finish line. You take detours, you

1335
01:08:26,439 --> 01:08:29,240
Speaker 3: take a break here, you chill out, talk to the

1336
01:08:29,280 --> 01:08:32,800
Speaker 3: homies one day. I don't care how fast you are.

1337
01:08:32,920 --> 01:08:36,400
Speaker 3: That tortoise that keeps its brain and head and mind

1338
01:08:36,560 --> 01:08:38,680
Speaker 3: in the game and focus on one step after the

1339
01:08:38,720 --> 01:08:43,040
Speaker 3: next every single day, every single minute, is going to

1340
01:08:43,160 --> 01:08:44,680
Speaker 3: always beat you.

1341
01:08:45,000 --> 01:08:47,519
Speaker 2: Yeah, yeah, I agree. You need to say that to

1342
01:08:47,640 --> 01:08:48,320
Speaker 2: that camera.

1343
01:08:48,640 --> 01:08:52,240
Speaker 3: Ye say that again. The tortoise always beats the hair.

1344
01:08:52,520 --> 01:08:54,599
Speaker 2: Why Why does the tortoise always beat the hair?

1345
01:08:55,160 --> 01:09:01,519
Speaker 3: Because the tortoise remains consistent right foot, left foot, constantly moving,

1346
01:09:01,720 --> 01:09:05,200
Speaker 3: focus on that finish line, like you have to focus

1347
01:09:05,280 --> 01:09:08,120
Speaker 3: and penetrate that finish line. No breaks.

1348
01:09:08,160 --> 01:09:09,400
Speaker 2: That's why the hair loss.

1349
01:09:09,439 --> 01:09:11,439
Speaker 3: That's why the hair loss. The hair it takes breaks.

1350
01:09:11,880 --> 01:09:14,720
Speaker 1: And I tell I said this the other day at

1351
01:09:14,760 --> 01:09:20,880
Speaker 1: a conversation, like, guys, the most successful people delay instant gratification.

1352
01:09:21,360 --> 01:09:24,840
Speaker 2: And I think people overlook that step.

1353
01:09:25,560 --> 01:09:28,200
Speaker 1: I know. I tell people all the time, choose your ten.

1354
01:09:28,240 --> 01:09:30,519
Speaker 1: You could choose your twenties, you could choose your thirties,

1355
01:09:30,560 --> 01:09:32,280
Speaker 1: you could choose your forties or your fifties, or you

1356
01:09:32,320 --> 01:09:34,240
Speaker 1: could just be that guy that works at Walmart at

1357
01:09:34,240 --> 01:09:36,240
Speaker 1: a certain age. But the truth of the matter is

1358
01:09:36,280 --> 01:09:38,759
Speaker 1: you got to do your solid ten. That's no year's

1359
01:09:39,600 --> 01:09:43,920
Speaker 1: no point in that ten years that you're choosing instant gratification.

1360
01:09:44,320 --> 01:09:45,960
Speaker 1: People look at me all the time and be like, oh,

1361
01:09:46,000 --> 01:09:48,960
Speaker 1: her money's good and her business are good. It's like yo,

1362
01:09:49,040 --> 01:09:53,120
Speaker 1: I delay instant gratification all the time, Like instant gratification

1363
01:09:53,320 --> 01:09:56,760
Speaker 1: is Like the most I get out of instant gratification

1364
01:09:56,840 --> 01:09:58,639
Speaker 1: is late at night, I eat a chocolate and chocolate

1365
01:09:58,720 --> 01:10:01,400
Speaker 1: dove bar. Like you know what I'm saying, Like that's it.

1366
01:10:01,439 --> 01:10:06,280
Speaker 1: I delay instagratification. And that's why the tortoise lost to

1367
01:10:06,320 --> 01:10:10,679
Speaker 1: the hair. No well, no, I mean the hair lost

1368
01:10:10,720 --> 01:10:14,880
Speaker 1: because hey, way did instagratification and the tortoise took one

1369
01:10:15,160 --> 01:10:19,519
Speaker 1: step at a time, but consistently consistently. This, hands down

1370
01:10:19,640 --> 01:10:22,920
Speaker 1: was one of my favorite interviews of the season. And

1371
01:10:23,520 --> 01:10:26,880
Speaker 1: I am ecstatic to support your brand for life and

1372
01:10:26,920 --> 01:10:29,920
Speaker 1: everything you're about. I feel like we are like kindred spirits,

1373
01:10:29,960 --> 01:10:32,280
Speaker 1: and I will text and annoy you a little bit

1374
01:10:32,600 --> 01:10:35,200
Speaker 1: because I love the inspiration you brought to me today

1375
01:10:35,240 --> 01:10:37,640
Speaker 1: like you left in my day, my spirits. And I

1376
01:10:37,640 --> 01:10:39,439
Speaker 1: think everyone in the cast is gonna come out and

1377
01:10:39,439 --> 01:10:41,320
Speaker 1: say the same. In the production is going to come

1378
01:10:41,320 --> 01:10:44,040
Speaker 1: out and say the same. But it's truly a pleasure

1379
01:10:44,160 --> 01:10:46,960
Speaker 1: to have you. And you know, I'll definitely send up

1380
01:10:47,000 --> 01:10:49,639
Speaker 1: your name to like whoever I can at the Black Facts.

1381
01:10:49,640 --> 01:10:53,759
Speaker 1: So also support your brand because what you did broke

1382
01:10:53,880 --> 01:10:56,800
Speaker 1: so many barriers and it's an honor to meet you.

1383
01:10:56,880 --> 01:11:02,519
Speaker 1: And I want all these items autographed, all right, and

1384
01:11:02,640 --> 01:11:03,759
Speaker 1: uh and and shout.

1385
01:11:03,520 --> 01:11:06,120
Speaker 2: Outs and where can people catch you?

1386
01:11:06,160 --> 01:11:09,200
Speaker 3: Please follow us on social at African Corn Underscore a

1387
01:11:09,320 --> 01:11:12,360
Speaker 3: Fish Show. We keep you up to date all the times.

1388
01:11:12,360 --> 01:11:14,760
Speaker 3: We're very consistent on where you can find all of

1389
01:11:14,800 --> 01:11:16,760
Speaker 3: our products. But if you want to go directly to

1390
01:11:16,800 --> 01:11:20,200
Speaker 3: the websites afreunicorn dot com. But African Corn Underscore a

1391
01:11:20,200 --> 01:11:22,400
Speaker 3: Fish Show is my preferred on social.

1392
01:11:22,479 --> 01:11:41,240
Speaker 4: Awesome peace out guys.

1393
01:11:44,600 --> 01:11:47,879
Speaker 1: For more eating while broke from iHeartRadio and The Black Effect,

1394
01:11:48,000 --> 01:11:51,599
Speaker 1: visit the iHeartRadio app, Apple Podcasts, or wherever you listen

1395
01:11:51,600 --> 01:11:52,759
Speaker 1: to your favorite shows.