WEBVTT - SYSK Live: Back When Ford Pintos Were Flaming Deathtraps

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<v Speaker 1>Hey, everybody. We've already made our big tour announcement for

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<v Speaker 1>the year, but this is a little different because we

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<v Speaker 1>have added a show because Denver sold out, so we

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<v Speaker 1>have added a second show in Denver. Nice. Yeah, we're

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<v Speaker 1>going to be there on Wednesday. Then we added a

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<v Speaker 1>show the day before the same place, Gothic Theater, Englewood, Colorado.

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<v Speaker 1>And you can go to s y s K live

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<v Speaker 1>dot com to get info and tickets for that show

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<v Speaker 1>and all the rest of our shows to Chuck. That's right, Boston,

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<v Speaker 1>April fourth, d C April five. St. Louis, May and Cleveland, Ohio.

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<v Speaker 1>Come out and see us. Welcome to Stuff you Should

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<v Speaker 1>Know from House Stuff Works dot com. Hey what, Actually,

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<v Speaker 1>I shouldn't say that yet, Chuck, because we're going to

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<v Speaker 1>start the podcast later. This is like a pre thing,

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<v Speaker 1>that's right, a pre welcome to this episode, a very

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<v Speaker 1>special episode of Stuff you should Know. That's right because

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<v Speaker 1>well it's live, and not only that, where are we live.

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<v Speaker 1>We are live in our beloved town of Atlanta's right, Hotlanta.

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<v Speaker 1>Well no you don't. No one calls it that everybody,

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<v Speaker 1>but we we did this special show at the Buckhead

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<v Speaker 1>Theater sold it out by the way, UM, and it

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<v Speaker 1>was a it was a benefit show. Yeah, it was

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<v Speaker 1>pretty great. We toured this topic in quite a few

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<v Speaker 1>cities last year. We had a lot of fun, and

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<v Speaker 1>we decided, actually, is your idea, give you full credit. Hey,

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<v Speaker 1>let's make this Atlanta local show a benefit show and

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<v Speaker 1>give all of the dough to uh charities of our choice.

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<v Speaker 1>So mine, Chuck was the National Down Syndrome Society UM,

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<v Speaker 1>which is this great organization who advocate for people with

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<v Speaker 1>Down syndrome obviously UM, but one of the things that

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<v Speaker 1>the National Down Syndrome Society is dedicated to, especially right now,

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<v Speaker 1>they have something called law Syndrome uh checkout law syndrome

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<v Speaker 1>dot org. And basically they're trying to get the laws

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<v Speaker 1>changed that make people with Down syndrome choose between pursuing

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<v Speaker 1>like a career and actually being able to support themselves

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<v Speaker 1>or uh not in staying at home and living with

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<v Speaker 1>their parents but still getting access to the really great

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<v Speaker 1>government Medicaid healthcare that they need. So UM, the n

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<v Speaker 1>d s S is saying they shouldn't have to choose,

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<v Speaker 1>that we should want both of them, uh want them

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<v Speaker 1>to have both of them. So that's that's their push

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<v Speaker 1>right now. Uh, and you can go to n d

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<v Speaker 1>s S dot org and they have all sorts of

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<v Speaker 1>ways for you to donate and you can do that

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<v Speaker 1>and feel great about yourself. It's great. And they actually

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<v Speaker 1>sent people from the society to the show and we

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<v Speaker 1>met them and they were just they were wonderful and

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<v Speaker 1>what it was a great place to uh to pick

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<v Speaker 1>what a great way to donate your money people. Yeah,

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<v Speaker 1>shout out to Colleen and Cale for coming to the show,

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<v Speaker 1>Thank you very much. And for my charity, I picked

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<v Speaker 1>the Lifeline Animal Project right here in Atlanta. They are

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<v Speaker 1>a sort of local grassroots see animal rescue organization. Uh.

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<v Speaker 1>They have a few locations in Atlanta there to terrific.

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<v Speaker 1>They have low costs spaying neuter programs. Obviously you can uh,

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<v Speaker 1>you can adopt, you can volunteer. Um. They're they're really

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<v Speaker 1>just great and they do it all um not for

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<v Speaker 1>fame or glory or money, but because Atlanta has a serious,

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<v Speaker 1>serious problem with stray pets. And they're just the nicest people.

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<v Speaker 1>So it's great that you guys are supporting them, and

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<v Speaker 1>it's uh, it's very worthy cause they are who Emily

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<v Speaker 1>and I are charitable with every year on our own anyway,

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<v Speaker 1>and it was great to efficiently partner with them, uh

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<v Speaker 1>and be able to combine with our regular donating and

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<v Speaker 1>write them a big old fat check thanks to Stuff

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<v Speaker 1>you Should Know listeners. Yeah, so, so here's the thing.

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<v Speaker 1>We donated of our proceeds from that show, and we

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<v Speaker 1>twisted every arm involved. Um, how stuff works, got T

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<v Speaker 1>shirts made up. Legendary super fan and friend Aaron Cooper

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<v Speaker 1>donated his time to design the T shirts. Uh. The

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<v Speaker 1>people who made the T shirts donated them for free.

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<v Speaker 1>All the proceeds from the T shirts went to National

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<v Speaker 1>Down Syndrome Society and Lifeline Animal Rescue. So what we're

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<v Speaker 1>trying to say now is we're releasing this episode and

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<v Speaker 1>we are hoping that you are beloved Stuff you Should

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<v Speaker 1>Know listeners, Well, take the time to go make a

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<v Speaker 1>donation yourself in exchange for this free live episode that

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<v Speaker 1>we're bringing you. That's right, And if you want to

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<v Speaker 1>just donate regular style, you can go to Lifeline Animal

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<v Speaker 1>dot org. That would be great, but they made it

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<v Speaker 1>super easy and set up a text donation campaign, so

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<v Speaker 1>all you have to do is text Lifeline whatever amount

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<v Speaker 1>of money. So text Lifeline dollar sign five to five

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<v Speaker 1>zero one five, and you have just donated five bucks

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<v Speaker 1>or however much money you want to donate. It's really

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<v Speaker 1>really easy, right, And you can go to the n

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<v Speaker 1>d S S dot org website and you can donate there.

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<v Speaker 1>Um and they make it pretty easy on you. I

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<v Speaker 1>believe both donations are donations to both organizations are text deductible.

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<v Speaker 1>It's got that bonus two. That's right. So one more

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<v Speaker 1>time for Lifeline, you can text to the number five,

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<v Speaker 1>text the words Lifeline dollar sign and whatever number you

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<v Speaker 1>want to donate, and then that's n D S S

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<v Speaker 1>dot org and away with the show. Hey, welcome to

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<v Speaker 1>the podcast. I'm Josh Clark, there's Charles W. Chuck Bryant.

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<v Speaker 1>Jerry's not here, but we are with all these beautiful

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<v Speaker 1>people live at the Buckhead Theater in our own Atlanta

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<v Speaker 1>g A good wow. Hey yeah they are not too shabby. Everybody. Yeah,

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<v Speaker 1>So let's start. Man, I feel great. So I feel great. Since, uh,

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<v Speaker 1>since this is a live podcast and it's actually set

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<v Speaker 1>a little further back in time, we thought we would

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<v Speaker 1>all get into the way back machine. So for those

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<v Speaker 1>of you who have seen us lie before, you know,

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<v Speaker 1>The Way Back Machine is made up. It's not a

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<v Speaker 1>real thing, you but it does take a twinkle in

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<v Speaker 1>your eye and a heartful of magic to get into

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<v Speaker 1>the way Back Machine. So I hope all of you

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<v Speaker 1>have that going on right now. That was my best

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<v Speaker 1>Sarah Silverman impression. It's pretty good. Thanks. So we're all

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<v Speaker 1>on the way Back Machine, okay, and we're going back

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<v Speaker 1>to Detroit, Michigan, back to like the mid sixties or

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<v Speaker 1>something like that. We'll say, yeah, back when people still

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<v Speaker 1>wanted to go to Detroit. I'm purpose sorry, ma'am. Yeah,

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<v Speaker 1>I told you. And we're gonna fly in does and

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<v Speaker 1>we're very small and invisible by the way, So we're

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<v Speaker 1>gonna fly in over the shoulder of an up and

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<v Speaker 1>coming auto executive with a beautiful head of hair named

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<v Speaker 1>Lee I A Coca and Lee Lee. At the time,

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<v Speaker 1>he was what you might call a young turk, up

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<v Speaker 1>and coming, like ready to take on the world. Great

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<v Speaker 1>guy um and he had a lot of cred around

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<v Speaker 1>the company that he worked at called Ford Motor Company's

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<v Speaker 1>tried his pre Chrysler right, and he had a lot

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<v Speaker 1>of cred because he had designed the Mustang right. It

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<v Speaker 1>was known as Lee's car even. Yeah. I mean if

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<v Speaker 1>you if you are the guy in the lead of

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<v Speaker 1>the Ford Mustang project, then you've kind of bought your

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<v Speaker 1>ticket in the car industry. If you have a great car,

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<v Speaker 1>do you make the car that Vanilla Ice will eventually love,

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<v Speaker 1>You've done something quite right with your life, right. Did

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<v Speaker 1>he have a Mustang rolling in my five point oh

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<v Speaker 1>with the rag top down? That's a Mustang, buddy, is

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<v Speaker 1>it sure? I think it's even in the video. I've

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<v Speaker 1>never been more ashamed to not know the lyrics of

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<v Speaker 1>a song. Yeah, because it's f and Vanilla Ice. So

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<v Speaker 1>I don't feel like I should have known it. I

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<v Speaker 1>just feel like a stooge. Oh no, it's fine. Now

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<v Speaker 1>you've got a Wan shirt on, you probably should know

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<v Speaker 1>those lyrics. But I know I know that lyric. Yeah,

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<v Speaker 1>I didn't know. It's my understanding, right everybody. Yeah, I

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<v Speaker 1>thought it was a Volkswagen Beetle. No. No, but that

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<v Speaker 1>does come up starting now because Lee I Coca was

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<v Speaker 1>one of the few people in Detroit at the time

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<v Speaker 1>who realized that the American auto industry's lunch was being

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<v Speaker 1>eaten in the subcompact market, mainly because no American car

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<v Speaker 1>company was making subcompacts at the time. Right, we liked

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<v Speaker 1>our cars very large, like land yachts. Yeah, okay, so

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<v Speaker 1>Li said, the Germans are eating our lunch with their

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<v Speaker 1>little Volkswagen Beetle Hitler's car. Look it up, I had

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<v Speaker 1>two Volkswagen Beetles. Those were two Hitler's cars. You supported

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<v Speaker 1>Hitler in a way. My mom is over there, she

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<v Speaker 1>bought that car. She's going like uh. And then the

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<v Speaker 1>Toyota Corolla was also killing people, right, killing Detroit, I

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<v Speaker 1>should say, And so Lee said, we need to get

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<v Speaker 1>a car to market. But I'm not the president. There's

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<v Speaker 1>a man who is president. And what is his name, Chuck?

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<v Speaker 1>I can't even remember, honestly, Oh no, I do remember.

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<v Speaker 1>His name is Bunky Knudsen. If you're the president of

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<v Speaker 1>car company and your name is Bunky Knudson, you gotta

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<v Speaker 1>know you have a target on your back. Right, nobody's

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<v Speaker 1>gonna let that stand for very long, especially not Lee.

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<v Speaker 1>I a coca. Yeah. The only thing Bunky Ninson and

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<v Speaker 1>that year would have been president of is the the

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<v Speaker 1>super secret, super secret Treehouse Playboy magazine club led by

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<v Speaker 1>Bunkie News, right or the local Union of the Guys

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<v Speaker 1>who sell those like monkeys that play the symbols on

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<v Speaker 1>the street, you know, the wind up ones. Alright. So

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<v Speaker 1>regardless of that, Bunky Knutson was in charge and Leah

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<v Speaker 1>Coca had his eight had sights set on that job.

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<v Speaker 1>And so they settle things in the traditional way in

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<v Speaker 1>the car industry at the time, which was arm wrestling. Serious.

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<v Speaker 1>So Leaa Coca had this thing where um, and we

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<v Speaker 1>think this is probably how he rose to power. He

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<v Speaker 1>could rip the sleeve clean off of his shirt right

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<v Speaker 1>at the shoulder, right before an arm wrestling match, right.

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<v Speaker 1>It's very intimidating, and he always kept his arms oiled.

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<v Speaker 1>Every morning he would oil him up and very gingerly

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<v Speaker 1>put the shirt on over him so the oil wouldn't

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<v Speaker 1>show too So it really had like a pronounced effect

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<v Speaker 1>when he tore his shirtslee of off and went like that.

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<v Speaker 1>So when he did this, the Bunky nuts in and

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<v Speaker 1>Bunky saw that oil bicep. He knew his time running

0:11:05.800 --> 0:11:09.920
<v Speaker 1>for a company had grown short. That's right, funky news,

0:11:09.920 --> 0:11:13.360
<v Speaker 1>and knew what time it was that was totally made up.

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<v Speaker 1>You all realized the stunt silence threw me off a

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<v Speaker 1>little bit. It was back to the Treehouse for Bunky.

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<v Speaker 1>So Leah Coca found himself in charge of Forward, and

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<v Speaker 1>he said, we gotta get a subcompact going fast, dudes.

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<v Speaker 1>So here's what we're gonna do. We're gonna get a

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<v Speaker 1>project going. I'm even gonna give it a code name,

0:11:32.400 --> 0:11:36.000
<v Speaker 1>which is really weird and sort of sman mark, kind

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<v Speaker 1>of a Newts and move. But he named it Project Phoenix,

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<v Speaker 1>which is very cute and a little ironic once you

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<v Speaker 1>know what this is about. And he said, I want

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<v Speaker 1>a car I want on the market, and what twenty

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<v Speaker 1>four months? Yeah, and normally it took like forty three

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<v Speaker 1>months dating car from concept to production. I cocy said, no,

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<v Speaker 1>twenty four so super fast, and it can't weigh more

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<v Speaker 1>than two thousand sounds and it can't cost a customer

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<v Speaker 1>more than two thousand dollars. And he totally should have

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<v Speaker 1>called it Project two thousand, so that would have been

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<v Speaker 1>a super cool name. In the early nineteen seventies, that

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<v Speaker 1>car would go on to be known as the Ford Pinto.

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<v Speaker 1>For those of you who aren't going, like a couple

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<v Speaker 1>of collaps, a couple of booze, a couple of groans,

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<v Speaker 1>and a lot of like we're gonna fill the people

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<v Speaker 1>in on this, Okay. Yeah, So the deal with the

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<v Speaker 1>Ford Pinto was if you don't know, and you did

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<v Speaker 1>grow up in the seventies, um, it had a problem.

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<v Speaker 1>We don't know a lot about cars, but we know

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<v Speaker 1>that the Ford Pinto had a problem. If you would

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<v Speaker 1>hit the Ford Pinto from the rear going very very slow,

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<v Speaker 1>sometimes it would burst into a fiery ball. And that

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<v Speaker 1>is not a good thing for a car to do.

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<v Speaker 1>It's asleep when you're still in the car. Has anyone

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<v Speaker 1>seen the movie Top Secret? Remember that one? There's there's

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<v Speaker 1>a scene where Valkimer I think, is on a motorcycle.

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<v Speaker 1>He's being chased by Germans, and um, he somehow out

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<v Speaker 1>maneuvers them and they swerve off the road and slam

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<v Speaker 1>on their brakes and almost come to a complete stop

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<v Speaker 1>right before hitting hitting a Pinto in the rear, but

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<v Speaker 1>don't quite make it. It makes that crystal thing sound

0:13:30.840 --> 0:13:34.080
<v Speaker 1>and then boom they just blow up into flames. Right

0:13:34.400 --> 0:13:36.440
<v Speaker 1>And this is in the eighties. This was like at

0:13:36.520 --> 0:13:40.040
<v Speaker 1>least ten years after the Pinto had this reputation. That's

0:13:40.080 --> 0:13:43.360
<v Speaker 1>not that far from the truth, actually, we found from

0:13:43.400 --> 0:13:47.320
<v Speaker 1>doing this research, so there's actually a lot of choice

0:13:47.400 --> 0:13:49.640
<v Speaker 1>quotes that we found a lot of people love taking

0:13:49.640 --> 0:13:52.199
<v Speaker 1>pot shots at the Pinto. Some have written some pretty

0:13:52.200 --> 0:13:55.440
<v Speaker 1>great stuff. Um, you want to take the first one? Yeah.

0:13:55.440 --> 0:13:59.160
<v Speaker 1>The first one was from Popular Mechanics magazine and they said,

0:13:59.720 --> 0:14:02.600
<v Speaker 1>Argue dobably, the most dangerous fuel tank of all time

0:14:04.720 --> 0:14:07.199
<v Speaker 1>was a rear mounted vessel installed on the seventy one

0:14:07.200 --> 0:14:11.000
<v Speaker 1>through seventies Ford Pinto. It's possibly the best example of

0:14:11.040 --> 0:14:19.360
<v Speaker 1>what happens when poor engineering meets corporate negligence. Good quote,

0:14:19.560 --> 0:14:22.680
<v Speaker 1>I got one. There was this guy named Dr Leslie Ball.

0:14:22.760 --> 0:14:26.560
<v Speaker 1>He was the chief safety officer for NASA's manned Space program.

0:14:26.600 --> 0:14:30.640
<v Speaker 1>So this guy new safety. Right. Um, he said that

0:14:31.200 --> 0:14:34.040
<v Speaker 1>the release to production of the Pinto was the most

0:14:34.080 --> 0:14:39.160
<v Speaker 1>reprehensible decision in the history of American engineering. So there's

0:14:39.160 --> 0:14:42.520
<v Speaker 1>a couple of things I wanted to try. A couple

0:14:42.560 --> 0:14:44.760
<v Speaker 1>of things to note in this quote. One he said

0:14:45.120 --> 0:14:49.160
<v Speaker 1>was the most reprehensible decision, not one of the and

0:14:49.280 --> 0:14:53.680
<v Speaker 1>he also qualifies it with American engineering, not automotive engineering.

0:14:54.280 --> 0:14:58.240
<v Speaker 1>He's including like, um, easy bake ovens and other stuff

0:14:58.240 --> 0:15:02.320
<v Speaker 1>that have killed like millions people. You know, he's including

0:15:02.320 --> 0:15:08.160
<v Speaker 1>everything ever built basically easy, big governance or death traps too.

0:15:08.960 --> 0:15:11.800
<v Speaker 1>So the Pinto, it was kind of an issue for Ford.

0:15:12.000 --> 0:15:14.400
<v Speaker 1>Is we're going to see But there's this one Tippitt

0:15:14.480 --> 0:15:16.880
<v Speaker 1>we ran acrost that we just love. There was a

0:15:17.040 --> 0:15:20.680
<v Speaker 1>radio spot for the Pinto in the seventies and Ford

0:15:20.760 --> 0:15:24.600
<v Speaker 1>had to get there um their agency to get rid

0:15:24.640 --> 0:15:27.960
<v Speaker 1>of it because it had the line the Pinto leaves

0:15:27.960 --> 0:15:36.800
<v Speaker 1>you with that warm feeling for real, this is this

0:15:36.840 --> 0:15:41.560
<v Speaker 1>is a fun one of research, alright. So again I

0:15:41.600 --> 0:15:44.360
<v Speaker 1>want to reiterate, we don't know anything about the design

0:15:44.480 --> 0:15:47.760
<v Speaker 1>of cars. You know how to drive cars, and that's

0:15:47.760 --> 0:15:50.480
<v Speaker 1>about where it ends. But we do know this. The

0:15:50.520 --> 0:15:53.440
<v Speaker 1>original design of the Pinto had a gas tank that

0:15:53.600 --> 0:15:58.560
<v Speaker 1>started six inches from the rear bumper. I know that's

0:15:58.600 --> 0:16:01.240
<v Speaker 1>not a good idea. If I was in Detroit, I

0:16:01.240 --> 0:16:04.520
<v Speaker 1>would have said, well, that's weird, and why would you

0:16:04.520 --> 0:16:08.840
<v Speaker 1>want to do that, because you know, accidents happen. No

0:16:08.880 --> 0:16:13.560
<v Speaker 1>one thought about it. No. That's made even worse by

0:16:13.600 --> 0:16:16.320
<v Speaker 1>the fact that a car critic would later call that

0:16:16.440 --> 0:16:20.600
<v Speaker 1>bumper a little more than ornamentation, right, like cars supposed

0:16:20.600 --> 0:16:22.200
<v Speaker 1>to have a bumper, just put that thing that looks

0:16:22.240 --> 0:16:25.120
<v Speaker 1>like a bumper on it. Basically there was a later

0:16:25.240 --> 0:16:27.960
<v Speaker 1>improved version of the bumper on the Pinto that could

0:16:27.960 --> 0:16:32.360
<v Speaker 1>with stand a five impact. That was the improved version.

0:16:33.960 --> 0:16:37.640
<v Speaker 1>And again, this is all happening six inches away from

0:16:37.680 --> 0:16:41.400
<v Speaker 1>the gas tank. That's that's just one side of the

0:16:41.400 --> 0:16:44.200
<v Speaker 1>fuel tank. There's a whole other side, and it had

0:16:44.280 --> 0:16:47.200
<v Speaker 1>like its own issues. Basically, Yeah, there's there's something on

0:16:47.240 --> 0:16:53.640
<v Speaker 1>a car called a differential. Uh. The mechanics say, we

0:16:53.720 --> 0:16:55.960
<v Speaker 1>don't know what that is, but um, I did some

0:16:56.000 --> 0:16:59.800
<v Speaker 1>research and here's what I'm gonna call it. It's the

0:16:59.840 --> 0:17:04.600
<v Speaker 1>magic box that makes the car go room. It's pretty accurate.

0:17:05.600 --> 0:17:08.000
<v Speaker 1>What's what's so funny is like we pride ourselves like

0:17:08.160 --> 0:17:11.680
<v Speaker 1>chasing down every tidbit of information when it comes to cars.

0:17:11.760 --> 0:17:16.240
<v Speaker 1>Were just like out no idea. Who would want to

0:17:16.240 --> 0:17:19.439
<v Speaker 1>hear a live podcast about a car. So this magic

0:17:19.520 --> 0:17:24.440
<v Speaker 1>box on the Ford Pinto had four protruding bolts facing

0:17:24.480 --> 0:17:29.680
<v Speaker 1>the gas tank that uh see you're getting it now

0:17:31.400 --> 0:17:33.439
<v Speaker 1>that uh in court later on, and this would end

0:17:33.520 --> 0:17:35.440
<v Speaker 1>up in court that you see where this is going.

0:17:36.080 --> 0:17:40.520
<v Speaker 1>Lawyers would call them can openers, and we're just gonna

0:17:40.560 --> 0:17:45.040
<v Speaker 1>call them for this show, flaming death bolts. I wish

0:17:45.080 --> 0:17:47.119
<v Speaker 1>we had a sound effect or like a jingle like

0:17:47.280 --> 0:17:51.879
<v Speaker 1>Flaming Death Bolts, And we should totally trademark Flaming Death Bolts,

0:17:51.920 --> 0:17:54.000
<v Speaker 1>I think so too, or at least that's a band name.

0:17:54.040 --> 0:17:55.639
<v Speaker 1>I think we should at least call it out as

0:17:55.720 --> 0:18:00.320
<v Speaker 1>that a right do you hear that the Flamings Faults

0:18:00.320 --> 0:18:07.040
<v Speaker 1>behind us? That came out uh on the wrong night? So,

0:18:07.200 --> 0:18:09.040
<v Speaker 1>like I said, there was there's a lot of good

0:18:09.119 --> 0:18:11.320
<v Speaker 1>quotes out there, but probably the best of them, the

0:18:11.359 --> 0:18:14.240
<v Speaker 1>best came from this journalist named Mark Dowie who figures

0:18:14.280 --> 0:18:17.760
<v Speaker 1>big time into the story, and he probably got across

0:18:17.840 --> 0:18:20.400
<v Speaker 1>the problem with the Pinto better than anybody. And if

0:18:20.400 --> 0:18:25.680
<v Speaker 1>I may, okay, Mark Daway said, if you ran into

0:18:25.720 --> 0:18:28.520
<v Speaker 1>a Pinto you were following it over thirty miles, the

0:18:28.640 --> 0:18:31.040
<v Speaker 1>rear end of the car would buckle like an accordion

0:18:31.160 --> 0:18:33.600
<v Speaker 1>right up to the back seat, and the tube bleeding

0:18:33.600 --> 0:18:35.960
<v Speaker 1>to the gas tank cap would be ripped away from

0:18:36.000 --> 0:18:39.520
<v Speaker 1>the tank itself and gas would immediately begin squashing onto

0:18:39.520 --> 0:18:43.040
<v Speaker 1>the road around the car. Right the buckle. Gas tank

0:18:43.080 --> 0:18:46.280
<v Speaker 1>would be jammed up against the differential housing, which contained

0:18:46.320 --> 0:18:49.600
<v Speaker 1>four sharp protruding bolts, likely to gash holes in the

0:18:49.600 --> 0:18:53.760
<v Speaker 1>tank and spill still more gas. Now, all you need

0:18:53.840 --> 0:18:56.159
<v Speaker 1>is a spark from a cigarette. And this is me

0:18:56.200 --> 0:18:59.399
<v Speaker 1>interjecting here. This is the seventies. So every single person

0:18:59.480 --> 0:19:03.159
<v Speaker 1>in every single car was smoking every single second of

0:19:03.280 --> 0:19:06.359
<v Speaker 1>every moment they were driving. There four lit cigarettes in

0:19:06.400 --> 0:19:10.600
<v Speaker 1>every car at all times, with windows up. Barring that

0:19:11.320 --> 0:19:14.159
<v Speaker 1>you could also get it from the ignition or scraping metal,

0:19:14.520 --> 0:19:17.679
<v Speaker 1>and both cars would be engulfed in flames. If you

0:19:17.720 --> 0:19:20.200
<v Speaker 1>gave that pin to a really good whack, say at

0:19:20.240 --> 0:19:23.440
<v Speaker 1>forty miles per hour, chances are excellent that it's doors

0:19:23.480 --> 0:19:25.880
<v Speaker 1>with jam and you would have to stand by and

0:19:25.920 --> 0:19:34.000
<v Speaker 1>watch its trap passengers burned to death. You're let's not

0:19:34.160 --> 0:19:39.840
<v Speaker 1>me saying this your additional what do you call that?

0:19:41.200 --> 0:19:46.040
<v Speaker 1>Pantomiming acting? Uh, it's it's in the pantomime trade fantastic

0:19:49.400 --> 0:19:54.320
<v Speaker 1>reading rainbow with Josh. Give LaVar Burton a run for

0:19:54.359 --> 0:19:59.320
<v Speaker 1>his money, all right, So there was one thirty mile

0:19:59.400 --> 0:20:01.960
<v Speaker 1>per hour crap dust with the pinto that found that

0:20:02.040 --> 0:20:06.800
<v Speaker 1>all thirteen gallons, all thirteen gallons uh spilled out in

0:20:06.880 --> 0:20:11.200
<v Speaker 1>less than sixty seconds. So we all drive here in

0:20:11.240 --> 0:20:13.639
<v Speaker 1>Atlanta and you all pump gas. You know how fast

0:20:13.720 --> 0:20:15.879
<v Speaker 1>when you're pumping gas it's coming out and you're like,

0:20:15.920 --> 0:20:20.040
<v Speaker 1>oh my god, that's so fast coming out. It's so

0:20:20.119 --> 0:20:24.120
<v Speaker 1>fast you can't pump or take a gas in sixty seconds.

0:20:24.320 --> 0:20:26.800
<v Speaker 1>So the Pinto is spilling gas faster than you can

0:20:26.840 --> 0:20:29.679
<v Speaker 1>pump gas. Think about that next time you go to

0:20:29.720 --> 0:20:33.840
<v Speaker 1>the gas station. Yeah, I think, thank God, I'm not

0:20:33.960 --> 0:20:39.120
<v Speaker 1>driving in early seventies Pinto. So the weird thing is this,

0:20:39.720 --> 0:20:45.560
<v Speaker 1>despite the Pinto's reputation, whether it's from top secret, you

0:20:45.640 --> 0:20:48.160
<v Speaker 1>learned about it from your older brother, who knows where

0:20:48.160 --> 0:20:50.639
<v Speaker 1>you heard it from, but a lot most people, I

0:20:50.680 --> 0:20:53.080
<v Speaker 1>would even say, know of the Pinto is a flaming

0:20:53.080 --> 0:20:57.159
<v Speaker 1>death trap. It turns out in retrospect, the Pinto was

0:20:57.240 --> 0:20:59.920
<v Speaker 1>really not much worse than any other car and it's

0:21:00.040 --> 0:21:02.800
<v Speaker 1>class at the time, which is not to say that

0:21:02.880 --> 0:21:06.160
<v Speaker 1>the Pinto wasn't a flaming death trap, but instead all

0:21:06.240 --> 0:21:09.520
<v Speaker 1>cars were flaming death traps. At the time. The idea

0:21:09.600 --> 0:21:13.080
<v Speaker 1>of being safe if you got into a crash was

0:21:14.000 --> 0:21:17.120
<v Speaker 1>totally lost on Detroit at a time. It wasn't a thing.

0:21:17.880 --> 0:21:20.400
<v Speaker 1>So we wondered, okay, well, how did the Pinto actually

0:21:20.400 --> 0:21:23.840
<v Speaker 1>get this reputation? And to answer that question, we have

0:21:23.920 --> 0:21:27.600
<v Speaker 1>to go to the Great Periodical Room in the sky,

0:21:27.760 --> 0:21:30.040
<v Speaker 1>and we have to go back to the ninth we

0:21:30.040 --> 0:21:34.080
<v Speaker 1>all have to die. No, No, that's the great part

0:21:34.119 --> 0:21:37.480
<v Speaker 1>about it. You can go there alive. Usually when you

0:21:37.520 --> 0:21:38.920
<v Speaker 1>say the great thing in the sky, that means you're

0:21:38.920 --> 0:21:42.960
<v Speaker 1>totally dead. It's just in the sky. Okay, alright, Great,

0:21:43.040 --> 0:21:45.359
<v Speaker 1>we're going to the Great Periodical in the sky and

0:21:45.400 --> 0:21:49.840
<v Speaker 1>we're all living. All right, it's great. We're gonna go

0:21:49.880 --> 0:21:53.080
<v Speaker 1>back to the nineteen seventy seven section and we're going

0:21:53.119 --> 0:21:58.000
<v Speaker 1>to find the nineteen seventies seven year for Mother Jones Magazine.

0:21:58.200 --> 0:22:00.360
<v Speaker 1>Has everyone ever heard of? Mother Jones Magazine is still

0:22:00.400 --> 0:22:05.239
<v Speaker 1>around today. One might characterize it as slightly left at

0:22:05.320 --> 0:22:08.240
<v Speaker 1>center maybe, and it was very much the same back

0:22:08.280 --> 0:22:12.600
<v Speaker 1>of the day. And in this in this September October

0:22:12.920 --> 0:22:16.159
<v Speaker 1>ninety seven issue of Mother Jones Magazine, there was an

0:22:16.240 --> 0:22:19.000
<v Speaker 1>article by Mark Dowie. That's right, it's called Pinto Madness.

0:22:19.080 --> 0:22:21.800
<v Speaker 1>You can still read this article today. It was one

0:22:21.840 --> 0:22:24.240
<v Speaker 1>of the main sources we used. It's a great deep

0:22:24.280 --> 0:22:26.560
<v Speaker 1>dive if you want to read some more stuff about

0:22:26.560 --> 0:22:29.159
<v Speaker 1>the Pinto but um. Mark Dowie was the quote you

0:22:29.200 --> 0:22:31.399
<v Speaker 1>read earlier, and he was a journalist there at the time,

0:22:32.000 --> 0:22:34.840
<v Speaker 1>and uh, this is this is one reason you know.

0:22:34.880 --> 0:22:37.760
<v Speaker 1>This is also the seventies when they released this article

0:22:38.040 --> 0:22:41.600
<v Speaker 1>in a print magazine, they had a press conference about it,

0:22:42.000 --> 0:22:45.800
<v Speaker 1>which is adorable when you think about it, especially through

0:22:45.840 --> 0:22:49.320
<v Speaker 1>today's lens. So they even traveled. They went to Washington,

0:22:49.400 --> 0:22:52.720
<v Speaker 1>d C. From San Francisco, held a big press conference

0:22:52.840 --> 0:22:56.200
<v Speaker 1>there on Capitol Hill about a magazine article, and they

0:22:56.240 --> 0:23:02.639
<v Speaker 1>invited Ralph Nader to attend, which, yeah, uh, if you

0:23:02.680 --> 0:23:04.920
<v Speaker 1>don't know who Ralph Nader is, he is a great American.

0:23:05.440 --> 0:23:09.640
<v Speaker 1>He uh it was a consumer crusader who cared really

0:23:09.680 --> 0:23:11.720
<v Speaker 1>about one thing in life, and that is making sure

0:23:12.240 --> 0:23:17.359
<v Speaker 1>that corporations didn't screw you over and they kept you safe.

0:23:17.760 --> 0:23:19.720
<v Speaker 1>And he it's not like he got rich doing it.

0:23:19.800 --> 0:23:22.600
<v Speaker 1>Ralph Nader was a great, great dude, right. He like

0:23:22.760 --> 0:23:25.200
<v Speaker 1>lived like a hermit to show that it wasn't being

0:23:25.359 --> 0:23:27.600
<v Speaker 1>influenced by one side or the other. He had like

0:23:28.040 --> 0:23:30.800
<v Speaker 1>a mattress on the floor of like a studio apartment.

0:23:30.920 --> 0:23:34.440
<v Speaker 1>I think he had a hot plate that he lived with. Ironically,

0:23:34.480 --> 0:23:39.159
<v Speaker 1>it's very dangerous I think about it. It was like

0:23:39.240 --> 0:23:41.280
<v Speaker 1>probably one of the safer hot places. But yeah, I

0:23:41.320 --> 0:23:42.919
<v Speaker 1>bet it was the best hot plate on the market,

0:23:43.640 --> 0:23:45.520
<v Speaker 1>you think so, but he bought it with his own money,

0:23:46.000 --> 0:23:48.200
<v Speaker 1>he did so any Ralph Nader was there, They got

0:23:48.200 --> 0:23:51.800
<v Speaker 1>everyone together and they had this big press conference in Washington,

0:23:51.880 --> 0:23:56.879
<v Speaker 1>d C. And uh Dowie starts to poke around a

0:23:56.880 --> 0:23:59.359
<v Speaker 1>little bit and do a little more research for this article,

0:23:59.520 --> 0:24:01.720
<v Speaker 1>and uh say, you know, I need to go to

0:24:01.760 --> 0:24:03.560
<v Speaker 1>these need to go to d O T and need

0:24:03.600 --> 0:24:05.320
<v Speaker 1>to go what was the other one called the an

0:24:05.480 --> 0:24:08.320
<v Speaker 1>h T S A once that stand for nationale man

0:24:08.840 --> 0:24:15.119
<v Speaker 1>the National Highway Transportation Safety Administration. Correct some mouthful because

0:24:15.240 --> 0:24:16.959
<v Speaker 1>a lot of common words, but when you put them

0:24:17.000 --> 0:24:22.199
<v Speaker 1>together like that, it's tough. Uh So he went and

0:24:22.240 --> 0:24:25.280
<v Speaker 1>started doing some investigating and he found out that Ford

0:24:25.320 --> 0:24:29.639
<v Speaker 1>had been carrying out well they've been carrying out crash

0:24:29.720 --> 0:24:32.800
<v Speaker 1>test in secret. And when you're carrying out crash tests

0:24:32.800 --> 0:24:35.919
<v Speaker 1>in secret, that's probably not a good thing, right. It

0:24:35.960 --> 0:24:38.440
<v Speaker 1>means that you didn't get the results you were hoping for,

0:24:39.240 --> 0:24:43.879
<v Speaker 1>so you you suppressed the results you had. All the

0:24:43.920 --> 0:24:48.399
<v Speaker 1>scientists murdered Lee, I coke its totally. Did He's like

0:24:48.440 --> 0:24:50.879
<v Speaker 1>you see that He'd probably like it was like go

0:24:51.000 --> 0:24:56.000
<v Speaker 1>to sleep forever. But that was just to get the

0:24:56.000 --> 0:24:59.520
<v Speaker 1>ball rolling, he had goons kill the rest of uh

0:24:59.560 --> 0:25:02.200
<v Speaker 1>and you then you filed the crash tests with the

0:25:02.240 --> 0:25:05.800
<v Speaker 1>d O T that was the durable thing. So dawis

0:25:05.800 --> 0:25:08.359
<v Speaker 1>sitting there going through all these file cabinets, and you know,

0:25:08.400 --> 0:25:10.679
<v Speaker 1>there's all these bureaucrats going like, oh God, why does

0:25:10.720 --> 0:25:14.680
<v Speaker 1>he keep saying, Eureka, here's the guy in there with

0:25:14.720 --> 0:25:17.800
<v Speaker 1>a spy camera. And he figured out very very quickly

0:25:17.840 --> 0:25:22.360
<v Speaker 1>that Ford was well aware of the notion that it's

0:25:22.400 --> 0:25:27.280
<v Speaker 1>Pinto's were flaming death traps. Right, And from those forty

0:25:27.440 --> 0:25:31.400
<v Speaker 1>crash tests, he found that eleven of them, and this

0:25:31.480 --> 0:25:34.760
<v Speaker 1>is really important, eleven of those crash tests had been

0:25:34.840 --> 0:25:38.760
<v Speaker 1>carried out before the Pinto, the first one, had ever

0:25:38.920 --> 0:25:42.639
<v Speaker 1>rolled off of the production line. Right. He found in

0:25:42.680 --> 0:25:45.639
<v Speaker 1>these crash tests that every single one of those forty

0:25:45.640 --> 0:25:48.359
<v Speaker 1>crash tests, if it was a Pinto, that had not

0:25:48.440 --> 0:25:50.760
<v Speaker 1>been altered, meaning it was the same one that you

0:25:50.800 --> 0:25:54.159
<v Speaker 1>would buy it like the dealership, they lost gas and

0:25:54.240 --> 0:25:57.840
<v Speaker 1>an impact of twenty miles an hour over Not very good, right,

0:25:58.520 --> 0:26:01.560
<v Speaker 1>not good at all. So three of these cars passed

0:26:01.560 --> 0:26:04.640
<v Speaker 1>the test, and all three of them had been um

0:26:04.760 --> 0:26:07.240
<v Speaker 1>had been tweaked, for safety, like, these aren't the ones

0:26:07.280 --> 0:26:09.600
<v Speaker 1>that you would end up buying. They changed three of

0:26:09.640 --> 0:26:12.000
<v Speaker 1>them and they all three passed. Yet they still didn't

0:26:12.080 --> 0:26:13.760
<v Speaker 1>use it. And here are the three things they did.

0:26:14.280 --> 0:26:18.080
<v Speaker 1>They one was a plastic baffle, a little square plastic

0:26:18.119 --> 0:26:21.119
<v Speaker 1>that costs one dollar and it weighed one pound and

0:26:21.200 --> 0:26:24.320
<v Speaker 1>it went between the flaming death bolts and the gas

0:26:24.400 --> 0:26:29.560
<v Speaker 1>sank solve the problem. Did not use it because remember

0:26:29.920 --> 0:26:33.600
<v Speaker 1>two thousand pounds two thousand dollars, which I don't know

0:26:33.640 --> 0:26:36.679
<v Speaker 1>what that is today. It's a two thousand pounds and

0:26:36.720 --> 0:26:41.399
<v Speaker 1>twelve thousand dollars the pounds and change. Okay, gravity has

0:26:41.480 --> 0:26:45.720
<v Speaker 1>read relatively the same. The other thing they did, and

0:26:45.800 --> 0:26:48.760
<v Speaker 1>this ostensibly was a little heavier, they put a metal

0:26:48.800 --> 0:26:53.080
<v Speaker 1>plate to reinforce that ornamental bumper. In other words, they

0:26:53.119 --> 0:26:57.159
<v Speaker 1>gave it a bumper and that worked. And then they

0:26:57.240 --> 0:26:59.520
<v Speaker 1>finally the final thing they did was they I think

0:26:59.520 --> 0:27:01.440
<v Speaker 1>they line that was the inside of the outside of

0:27:01.440 --> 0:27:03.280
<v Speaker 1>the gas tank, the inside of the gas to the

0:27:03.280 --> 0:27:05.480
<v Speaker 1>inside of the gas sank with a rubber bladder and

0:27:05.520 --> 0:27:08.280
<v Speaker 1>that worked. Uh, but no one likes saying the word

0:27:08.320 --> 0:27:12.120
<v Speaker 1>bladder head forward. It's too gross. It works, but it's crody,

0:27:12.280 --> 0:27:15.600
<v Speaker 1>So we're getting out. The point is they had three

0:27:15.680 --> 0:27:18.680
<v Speaker 1>solutions before the ford was being rolled off the line, uh,

0:27:18.680 --> 0:27:20.479
<v Speaker 1>and they chose to ignore all three of them, right,

0:27:20.760 --> 0:27:24.159
<v Speaker 1>big point here right um. And in addition to this

0:27:24.280 --> 0:27:29.320
<v Speaker 1>two thousand pounds two thousand dollar limitation that I Coca imposed,

0:27:29.520 --> 0:27:34.080
<v Speaker 1>that radically shortened timeline also created a climate where really

0:27:34.119 --> 0:27:38.280
<v Speaker 1>really dangerous engineering decisions were being made. Right. Normally, when

0:27:38.320 --> 0:27:42.080
<v Speaker 1>you make a car, you sketch it out, um, somebody

0:27:42.119 --> 0:27:44.919
<v Speaker 1>makes a model of it, some dude like works it

0:27:45.000 --> 0:27:48.879
<v Speaker 1>in clay, You run it into like a couple of

0:27:48.920 --> 0:27:52.000
<v Speaker 1>walls or something like if you figure out how many

0:27:52.119 --> 0:27:54.760
<v Speaker 1>like light like a cigarette lighters are going to go

0:27:54.840 --> 0:27:57.600
<v Speaker 1>into it. There's a lot of thought put into it.

0:27:57.880 --> 0:28:00.959
<v Speaker 1>And then once all this stuff is pre production stuff,

0:28:01.359 --> 0:28:03.760
<v Speaker 1>uh is done and you know what the car is

0:28:03.800 --> 0:28:06.960
<v Speaker 1>gonna look like, then you begin this process called tooling.

0:28:07.440 --> 0:28:10.600
<v Speaker 1>And tooling is where you make the machines that are

0:28:10.720 --> 0:28:14.600
<v Speaker 1>going to make the car that you're manufacturing. Right with

0:28:14.680 --> 0:28:18.159
<v Speaker 1>the Pinto, they didn't do that. They started designing the

0:28:18.240 --> 0:28:21.760
<v Speaker 1>car and at about the same time they started making

0:28:21.800 --> 0:28:24.280
<v Speaker 1>the machines that we're going to make that car. Before

0:28:24.320 --> 0:28:27.760
<v Speaker 1>they even knew ultimately what the final design was going

0:28:27.800 --> 0:28:30.760
<v Speaker 1>to be. So by the time they figured out that

0:28:30.800 --> 0:28:34.119
<v Speaker 1>they had a really dangerous fuel tank on their hands,

0:28:34.680 --> 0:28:37.480
<v Speaker 1>it was too late. The tooling was underway, two million

0:28:37.520 --> 0:28:45.040
<v Speaker 1>dollars worth of machines have been made, and Ford said, yeah,

0:28:45.880 --> 0:28:48.960
<v Speaker 1>so when they discovered this, um, we have a couple

0:28:48.960 --> 0:28:52.320
<v Speaker 1>of quotes here from actual engineers that worked there at

0:28:52.320 --> 0:28:54.920
<v Speaker 1>the time, and they said, did anyone go to Lee

0:28:54.960 --> 0:28:56.880
<v Speaker 1>I a coca and say, hey, we have a problem

0:28:56.880 --> 0:28:59.360
<v Speaker 1>on our hands with his gas tank? And this one

0:28:59.440 --> 0:29:03.880
<v Speaker 1>engineer from the Mother Jones article said hell no. But

0:29:03.920 --> 0:29:07.040
<v Speaker 1>if it was like so, we didn't say it like that,

0:29:07.800 --> 0:29:12.000
<v Speaker 1>he went like, hell no. Right in my mind he went,

0:29:12.120 --> 0:29:17.120
<v Speaker 1>hell no, no, uh, that person would have been fired.

0:29:17.240 --> 0:29:20.240
<v Speaker 1>Safety wasn't a popular subject around for it in those days,

0:29:20.680 --> 0:29:24.680
<v Speaker 1>and with Lee it was taboo or taboo like if

0:29:24.720 --> 0:29:40.280
<v Speaker 1>you're a normal person, if you talk normally, mh to too, taboo, tattoo, taboo. Alright, deletrious,

0:29:40.800 --> 0:29:43.800
<v Speaker 1>that's a deep cut. Yeah, it was about twenty people

0:29:43.800 --> 0:29:47.239
<v Speaker 1>in here they got that one. That's all right, all right?

0:29:47.320 --> 0:29:49.280
<v Speaker 1>So I had Cook had a saying around for it

0:29:49.320 --> 0:29:54.320
<v Speaker 1>at the time, which was safety doesn't sell Uh. And

0:29:54.360 --> 0:29:57.480
<v Speaker 1>here's another quote from another engineer. Safety is in the

0:29:57.480 --> 0:30:00.280
<v Speaker 1>issue trunk spaces. You have no idea how that the

0:30:00.280 --> 0:30:03.479
<v Speaker 1>competition is over trunk space. Do you realize that if

0:30:03.480 --> 0:30:05.680
<v Speaker 1>we put a safer gas tank in the Pinto, you

0:30:05.680 --> 0:30:07.520
<v Speaker 1>can only get one set of golf clubs in the

0:30:07.560 --> 0:30:12.400
<v Speaker 1>trunk And that's a real quote. Yeah. And here's something

0:30:12.400 --> 0:30:13.800
<v Speaker 1>that you can do when you get home. You can

0:30:13.800 --> 0:30:17.960
<v Speaker 1>go and look up Ford Pinto ad and search Google

0:30:18.000 --> 0:30:22.680
<v Speaker 1>images or being images is out a thing being Yahoo, Yeah,

0:30:23.120 --> 0:30:26.720
<v Speaker 1>doesn't have to be Google. Yeah, go to Netscape and

0:30:26.840 --> 0:30:29.840
<v Speaker 1>uh or if you're a paranoid type duck duck go

0:30:31.760 --> 0:30:34.840
<v Speaker 1>That even flew over my head. Uh, it's like they

0:30:34.840 --> 0:30:37.480
<v Speaker 1>don't like track or use cookies or anything like that.

0:30:37.760 --> 0:30:42.480
<v Speaker 1>Oh yeah, so you're creep, I guess. I guess are

0:30:42.480 --> 0:30:46.360
<v Speaker 1>you stockpile weapons or something? Gotcha? So anyway, you can

0:30:46.360 --> 0:30:48.640
<v Speaker 1>look up Ford Pinto ads and they're all kinds of

0:30:48.680 --> 0:30:50.480
<v Speaker 1>great ads from the old days. And there's one where

0:30:50.480 --> 0:30:53.200
<v Speaker 1>there's this, uh, well, there's this couple that um, I

0:30:53.240 --> 0:30:56.560
<v Speaker 1>guess is unpacking for like a camping trip from their Pinto.

0:30:56.640 --> 0:30:58.840
<v Speaker 1>But it doesn't look like anywhere you would want to go. Camping.

0:30:58.840 --> 0:31:00.800
<v Speaker 1>It's just kind of like a field for there's like

0:31:00.840 --> 0:31:04.480
<v Speaker 1>a ditch. It's kind of weird looking. And it says

0:31:04.520 --> 0:31:08.080
<v Speaker 1>this in the text, just split down the runabout's rear seat.

0:31:08.160 --> 0:31:11.160
<v Speaker 1>The Runabout was one of the Pinto models. Open up

0:31:11.200 --> 0:31:14.600
<v Speaker 1>the big back door, which we call a hatchback these days,

0:31:15.760 --> 0:31:19.200
<v Speaker 1>and the big back room makes packing easy back in

0:31:19.280 --> 0:31:22.720
<v Speaker 1>your golf clubs, those groceries and those big pieces of

0:31:22.800 --> 0:31:29.240
<v Speaker 1>luggage pack it all in. You make it sound really dirty.

0:31:30.280 --> 0:31:36.800
<v Speaker 1>There's big room in your little Pinto. I'm the sick oh,

0:31:36.960 --> 0:31:39.960
<v Speaker 1>because I'm using duck duck up. It's the sexiest ad

0:31:40.000 --> 0:31:43.520
<v Speaker 1>of the seventies, as read by me. I like old

0:31:43.600 --> 0:31:47.400
<v Speaker 1>ads in old magazines because like you can smell them afterward,

0:31:47.640 --> 0:31:48.960
<v Speaker 1>you know what I'm saying, Like if you go into

0:31:49.000 --> 0:31:52.720
<v Speaker 1>Google images, the ads there, but not the smell. But

0:31:52.840 --> 0:31:56.880
<v Speaker 1>you know what an old magazine smells like fantastic smell.

0:31:58.120 --> 0:32:02.800
<v Speaker 1>You mean, like musty. What magazines are you reading? Just

0:32:03.200 --> 0:32:13.600
<v Speaker 1>any old magazine I pick up, just like alright, Jerry

0:32:15.040 --> 0:32:18.760
<v Speaker 1>gout that part, shre No, I'm not doing my shot yet,

0:32:18.760 --> 0:32:21.280
<v Speaker 1>and everybody calmed down. My niece left to go to bed.

0:32:21.440 --> 0:32:28.680
<v Speaker 1>So are there any other kids here. All right, you

0:32:28.720 --> 0:32:35.320
<v Speaker 1>have a very deep voice, young boy. Right here. I'm

0:32:35.320 --> 0:32:42.000
<v Speaker 1>seven beer me screw. So everybody, I think we can

0:32:42.040 --> 0:32:53.040
<v Speaker 1>all agree this is going pretty well. You're not gonna

0:32:53.120 --> 0:32:54.959
<v Speaker 1>like this. That means that we need to put an

0:32:55.000 --> 0:32:59.680
<v Speaker 1>ad break in here. Calm down, we'll be right back

0:33:00.400 --> 0:33:04.880
<v Speaker 1>right after these messages. Alright, Chuck, we're over here listening

0:33:04.880 --> 0:33:07.400
<v Speaker 1>and we're doing great. Frankly, this is going really well.

0:33:07.880 --> 0:33:11.040
<v Speaker 1>I agreed. So before we go to add break, everyone,

0:33:11.080 --> 0:33:14.200
<v Speaker 1>we just want to say, uh, here's a quick reminder.

0:33:14.600 --> 0:33:17.120
<v Speaker 1>Go to nd s S dot org to donate to

0:33:17.160 --> 0:33:21.200
<v Speaker 1>the National Down Cynder Society, And Chuck, what's the number

0:33:21.240 --> 0:33:23.840
<v Speaker 1>for Lifeline. You can text to the number of five

0:33:23.920 --> 0:33:27.840
<v Speaker 1>zero one, text the word Lifeline, dollar sign and whatever

0:33:27.840 --> 0:33:30.000
<v Speaker 1>amount you want to give. All right, and now we'll

0:33:30.000 --> 0:33:56.600
<v Speaker 1>we're from our sponsor. M hm, hey everybody, we're back. Yeah,

0:33:57.400 --> 0:34:03.360
<v Speaker 1>magical works. Yeah, thank you, sir. I am wearing me Andy's.

0:34:03.480 --> 0:34:07.080
<v Speaker 1>Oh you know what we should say this? That's a

0:34:07.160 --> 0:34:10.680
<v Speaker 1>freebee man. Well we'll cut this part out too, but uh,

0:34:11.200 --> 0:34:13.120
<v Speaker 1>I have to share this. We got. This is a

0:34:13.239 --> 0:34:17.040
<v Speaker 1>legit tangent like you know, like all of them, the

0:34:17.120 --> 0:34:20.080
<v Speaker 1>heavily scripted and rehearse tangents. You've heard him that. We

0:34:20.200 --> 0:34:23.920
<v Speaker 1>got an email yesterday. You saw it. I did where

0:34:24.000 --> 0:34:29.400
<v Speaker 1>a woman This is so weird. A woman wanted to

0:34:29.520 --> 0:34:32.799
<v Speaker 1>send a new pair of me Andy's to us for

0:34:32.960 --> 0:34:37.480
<v Speaker 1>us to autograph so she could frame the underwear for

0:34:37.600 --> 0:34:43.320
<v Speaker 1>her husband's Christmas gifts. Now that is a deep cut.

0:34:44.840 --> 0:34:47.160
<v Speaker 1>That's a true fan. At least she wasn't like, and

0:34:47.280 --> 0:34:51.160
<v Speaker 1>you wear them first, Yeah, each of you pass it

0:34:51.200 --> 0:34:53.960
<v Speaker 1>off to the other one, then mail them back to me.

0:34:54.160 --> 0:34:55.640
<v Speaker 1>Both of those are like, oh yeah, send him in

0:34:56.360 --> 0:34:59.840
<v Speaker 1>totally do that. I sent smell like an old magazine,

0:35:01.680 --> 0:35:11.080
<v Speaker 1>you know. Right when she got that in the mail? Ah, chuck,

0:35:11.800 --> 0:35:20.480
<v Speaker 1>uh chuck, I said, I didn't what guys, what why

0:35:20.480 --> 0:35:25.440
<v Speaker 1>would you do that? No one else saw that. I

0:35:25.440 --> 0:35:29.120
<v Speaker 1>wish you probably edited this part out to jaire this

0:35:29.320 --> 0:35:31.719
<v Speaker 1>guy right here. So I send that email to our

0:35:31.760 --> 0:35:34.480
<v Speaker 1>head of sales though, and he was so delighted. He's like, oh,

0:35:34.520 --> 0:35:36.960
<v Speaker 1>I can't wait to send this to me Andy's. They're

0:35:37.040 --> 0:35:40.719
<v Speaker 1>you're autographing underwear. They're not gonna believe it. That's that's

0:35:40.719 --> 0:35:45.280
<v Speaker 1>like David Lee Roth level, except we're autographing me Andy's

0:35:45.360 --> 0:35:50.480
<v Speaker 1>for a fan, some dude, it's not David Lee Roth right,

0:35:51.560 --> 0:35:56.479
<v Speaker 1>all right, everybody, we're back. I'm kind of thinking, sure

0:35:58.080 --> 0:36:01.440
<v Speaker 1>you do it again, though, because you just said that, Hey, everybody,

0:36:01.480 --> 0:36:04.960
<v Speaker 1>we're back. I think I just stepped on you. And

0:36:05.000 --> 0:36:13.040
<v Speaker 1>stop laughing, everybody, we need to clean I said, stop laughing. Hey, everybody,

0:36:13.040 --> 0:36:18.880
<v Speaker 1>we're back. Thanks for hanging there on. Thank you. That

0:36:19.000 --> 0:36:22.120
<v Speaker 1>was a really long appe. We know where we were. Now, Well,

0:36:22.160 --> 0:36:25.920
<v Speaker 1>I got it, I got it right, I got creepy

0:36:26.040 --> 0:36:28.880
<v Speaker 1>right before I know that, I know, all right, I

0:36:28.920 --> 0:36:40.359
<v Speaker 1>got you. Hey, everybody, we're back. Everyone's gonna be like,

0:36:40.360 --> 0:36:43.640
<v Speaker 1>what the hell happened in Atlanta? That's good enough. We're

0:36:43.719 --> 0:36:51.120
<v Speaker 1>leaving that in so by now, everybody, you may be saying, Chuck, Josh, wtf,

0:36:52.239 --> 0:36:55.919
<v Speaker 1>how how could this possibly be going on? How could

0:36:56.040 --> 0:36:59.080
<v Speaker 1>Ford be doing this kind of stuff. We're gonna tell

0:36:59.120 --> 0:37:03.440
<v Speaker 1>you w TF. It turns out that back in the sixties,

0:37:03.560 --> 0:37:08.120
<v Speaker 1>the American auto industry was like the last great unregulated

0:37:08.239 --> 0:37:12.000
<v Speaker 1>industry in the entire country. And the reason why was

0:37:12.080 --> 0:37:17.319
<v Speaker 1>because most Americans considered the auto industry the backbone of

0:37:17.360 --> 0:37:21.520
<v Speaker 1>the American economy. Right, so everyone said we should probably

0:37:21.520 --> 0:37:24.080
<v Speaker 1>just let the auto industry decide what's best for it

0:37:24.400 --> 0:37:27.479
<v Speaker 1>and us it's consumers because we don't want to mess

0:37:27.520 --> 0:37:30.200
<v Speaker 1>with them. Yeah. Big corporations love to look out for

0:37:30.239 --> 0:37:35.120
<v Speaker 1>everyday Americans, all right, But at the time there was

0:37:35.160 --> 0:37:39.080
<v Speaker 1>a fatality rate a k A death rate on the

0:37:39.120 --> 0:37:44.560
<v Speaker 1>America's highways, reaching fifty thousand people a year. We did

0:37:44.600 --> 0:37:49.200
<v Speaker 1>the math. That's a lot. That is a lot. Ralph

0:37:49.280 --> 0:37:51.680
<v Speaker 1>Nader had a book called Unsafe at Any Speed That

0:37:51.800 --> 0:37:55.160
<v Speaker 1>was a big hit. Uh. He also had one called

0:37:55.600 --> 0:38:01.000
<v Speaker 1>hot Plates Unsafe at Any Temperature. So so quite as well.

0:38:01.080 --> 0:38:03.799
<v Speaker 1>Has anyone actually read Unsafe in Any Speed? Don't feel bad,

0:38:03.840 --> 0:38:07.439
<v Speaker 1>We haven't either, Okay, good? So he released his book

0:38:07.440 --> 0:38:11.239
<v Speaker 1>in nine and it was basically like a chapter by

0:38:11.360 --> 0:38:16.120
<v Speaker 1>chapter really wonky detailed description of how your car was

0:38:16.480 --> 0:38:20.359
<v Speaker 1>ready and willing to murder you, right, not kill you,

0:38:20.760 --> 0:38:25.080
<v Speaker 1>murder you. They were like chapters on like the steering

0:38:25.120 --> 0:38:29.239
<v Speaker 1>column it's going to impale you, or that dashboard it

0:38:29.239 --> 0:38:31.680
<v Speaker 1>ain't padded and your head's gonna open up like a

0:38:31.760 --> 0:38:36.479
<v Speaker 1>ripe candle op when it comes in contact with it, right, yeah.

0:38:36.680 --> 0:38:39.799
<v Speaker 1>And the reason that this would happen for both instances

0:38:39.880 --> 0:38:43.399
<v Speaker 1>because there's no such thing as seatbelts right. So he

0:38:43.440 --> 0:38:48.040
<v Speaker 1>goes to the it was your right. And that's how

0:38:48.080 --> 0:38:50.840
<v Speaker 1>you knew, like a really dedicated mom in the in

0:38:50.880 --> 0:38:54.680
<v Speaker 1>the sixties because she was missing an arm. That's like

0:38:54.760 --> 0:38:56.560
<v Speaker 1>her kid was all messed up at a DNA on

0:38:56.600 --> 0:38:58.600
<v Speaker 1>his head or whatever because it didn't quite work, because

0:38:58.600 --> 0:39:01.120
<v Speaker 1>her arm came clean off when they both went forward,

0:39:01.920 --> 0:39:04.600
<v Speaker 1>but he was still alive. She didn't have an arm.

0:39:04.640 --> 0:39:08.440
<v Speaker 1>It was a badge of honor back then. So Ralph

0:39:08.520 --> 0:39:13.600
<v Speaker 1>Nader makes this makes writes this book, and it gets

0:39:13.680 --> 0:39:17.040
<v Speaker 1>released and it becomes like a bestseller almost immediately, and

0:39:17.120 --> 0:39:19.280
<v Speaker 1>it has so much of an impact that the next

0:39:19.360 --> 0:39:24.000
<v Speaker 1>year Congress passed the Highway Safety Act of Yeah, and

0:39:24.000 --> 0:39:26.560
<v Speaker 1>then this is another way you knew. It was a

0:39:26.640 --> 0:39:30.560
<v Speaker 1>day from way back in the day. Uh. The House

0:39:30.600 --> 0:39:35.279
<v Speaker 1>and the Senate passed it unanimously. That's so coaint. They

0:39:35.320 --> 0:39:38.120
<v Speaker 1>all got together and said, well, this is what's good

0:39:38.120 --> 0:39:40.239
<v Speaker 1>for the American people. So this is our job to

0:39:40.280 --> 0:39:47.200
<v Speaker 1>do this. And that went yeah, pretty sweet, pretty sweet time,

0:39:47.280 --> 0:39:51.000
<v Speaker 1>pretty sweet. So they passed this thing. In the upshot

0:39:51.040 --> 0:39:54.239
<v Speaker 1>of it was that now the auto industry would be regulated.

0:39:54.360 --> 0:39:56.480
<v Speaker 1>It was just the way it was gonna be okay,

0:39:57.120 --> 0:40:00.400
<v Speaker 1>and the auto industry said, okay, okay, fine, fine, but

0:40:00.880 --> 0:40:05.240
<v Speaker 1>what about this? Why don't we agree to use something

0:40:05.280 --> 0:40:09.200
<v Speaker 1>called a cost benefit analysis to decide if we actually

0:40:09.320 --> 0:40:13.759
<v Speaker 1>undertake any regulations you proposed? Deal? And the d O

0:40:13.960 --> 0:40:15.879
<v Speaker 1>T and n H T s A was like, well

0:40:16.160 --> 0:40:17.800
<v Speaker 1>no in the auto industry went like that, And the

0:40:17.880 --> 0:40:19.680
<v Speaker 1>d O T was like, all right, fine, fine, we

0:40:19.680 --> 0:40:22.439
<v Speaker 1>don't want to arm wrestle over this one. Fine cost

0:40:22.480 --> 0:40:25.640
<v Speaker 1>benefit analysis for everybody. Yeah, So if you don't know

0:40:25.680 --> 0:40:28.000
<v Speaker 1>what a cost benefit analysis is, we call it the

0:40:28.000 --> 0:40:32.360
<v Speaker 1>cruelest of all analyzes because it's basically just a math problem.

0:40:32.680 --> 0:40:35.960
<v Speaker 1>You plug in numbers and you say, I plug in this,

0:40:36.160 --> 0:40:38.080
<v Speaker 1>I plug in this. Is it worth it to do this?

0:40:38.760 --> 0:40:41.600
<v Speaker 1>Which works great in a lot of circumstances if you're

0:40:41.600 --> 0:40:44.120
<v Speaker 1>talking about I don't know, like a like what's a

0:40:44.120 --> 0:40:45.799
<v Speaker 1>good example, or like, like if you're trying to figure

0:40:45.800 --> 0:40:49.239
<v Speaker 1>out whether to go with tire distributor A or tire distributor,

0:40:49.280 --> 0:40:52.439
<v Speaker 1>be kind of easy, right exactly, But if you're talking

0:40:52.520 --> 0:40:56.440
<v Speaker 1>about replacing a fuel tank because it's killing people, it

0:40:56.480 --> 0:40:59.840
<v Speaker 1>gets a little sticky because one of the inputs on

0:41:00.000 --> 0:41:03.880
<v Speaker 1>those math problems has to be the value of a

0:41:03.960 --> 0:41:07.279
<v Speaker 1>human life. There's no getting around, no way around it. Right.

0:41:07.600 --> 0:41:11.239
<v Speaker 1>So the nht s A said, well, I guess we

0:41:11.239 --> 0:41:13.680
<v Speaker 1>should go ahead and figure out how to quantify a

0:41:13.760 --> 0:41:16.839
<v Speaker 1>human life. They all went home and like kissed their

0:41:16.920 --> 0:41:21.640
<v Speaker 1>children and they came back to work. And what they

0:41:21.680 --> 0:41:23.880
<v Speaker 1>came up with the actually did it. There was a

0:41:23.960 --> 0:41:28.799
<v Speaker 1>nineteen seventy two document that said, everybody, this is the

0:41:28.880 --> 0:41:31.319
<v Speaker 1>value of a human life and figured it out two

0:41:31.400 --> 0:41:35.600
<v Speaker 1>hundred thousand, seven hundred and twenty five dollars. And what

0:41:35.640 --> 0:41:40.719
<v Speaker 1>they did was, yeah, really, I thought mine was half that.

0:41:44.000 --> 0:41:47.480
<v Speaker 1>So what they did was they figured out um, the

0:41:47.480 --> 0:41:51.600
<v Speaker 1>the average lifespan or the average age I guess of

0:41:51.719 --> 0:41:53.919
<v Speaker 1>a person who dies in a car wreck, and then

0:41:54.000 --> 0:41:57.040
<v Speaker 1>subtracted it from the average lifespan of of the Americans

0:41:57.080 --> 0:42:04.840
<v Speaker 1>at the at the time in the Iraq, such as UM,

0:42:04.880 --> 0:42:08.120
<v Speaker 1>and they came up with They came up with thirty

0:42:08.160 --> 0:42:10.279
<v Speaker 1>seven years, and those people who die in a car

0:42:10.320 --> 0:42:12.480
<v Speaker 1>wreck would have lived thirty seven more years. And then

0:42:12.480 --> 0:42:14.400
<v Speaker 1>they say, well, how much would those people make in

0:42:14.480 --> 0:42:18.560
<v Speaker 1>that time? And they said, well, two hundred thousand, seven

0:42:19.320 --> 0:42:22.200
<v Speaker 1>five dollars. The problem with this is is that it

0:42:22.400 --> 0:42:25.719
<v Speaker 1>really what they calculated was the cost to society and

0:42:25.800 --> 0:42:29.520
<v Speaker 1>lost productivity if it's just wages, right, They didn't take

0:42:29.560 --> 0:42:33.319
<v Speaker 1>into account some very important stuff like the value that

0:42:33.360 --> 0:42:36.719
<v Speaker 1>the individual places on his or her own life, or

0:42:36.920 --> 0:42:39.520
<v Speaker 1>whether their family wants him to come home after a

0:42:39.600 --> 0:42:42.920
<v Speaker 1>car wreck, stuff like that. But they came up with

0:42:42.960 --> 0:42:44.920
<v Speaker 1>this dollar amount and they said, there there. We'll get

0:42:45.000 --> 0:42:47.920
<v Speaker 1>better at it over time. But here's what it is.

0:42:48.120 --> 0:42:52.239
<v Speaker 1>And it's a primitive step exactly again, the cruelest of

0:42:52.239 --> 0:42:56.400
<v Speaker 1>all analyzes. So Mark Dowie is sorting through all the

0:42:56.440 --> 0:43:01.240
<v Speaker 1>file cabinets of the d OT and the the National

0:43:01.280 --> 0:43:06.719
<v Speaker 1>Highway Transportation Safety Administration. It's no faster to say it abbreviated.

0:43:06.880 --> 0:43:09.280
<v Speaker 1>I know, I would just mess it up though. Uh

0:43:09.320 --> 0:43:10.920
<v Speaker 1>So he's starting through all this stuff. He's going through

0:43:10.960 --> 0:43:13.880
<v Speaker 1>file cabinets. Everyone's worried, and he comes across the document

0:43:13.920 --> 0:43:18.080
<v Speaker 1>of memo called fatalities associated with crash and duced fuel

0:43:18.160 --> 0:43:21.040
<v Speaker 1>leakage and fires. And over the years people come to

0:43:21.080 --> 0:43:23.440
<v Speaker 1>think like, this is the smoking gun. This is pinto.

0:43:23.760 --> 0:43:26.040
<v Speaker 1>It was about pinto fires from getting hit in the rear,

0:43:26.840 --> 0:43:29.400
<v Speaker 1>and that's what it is. It really wasn't that. What

0:43:29.440 --> 0:43:31.719
<v Speaker 1>it was was it was about all cars in the

0:43:31.760 --> 0:43:35.319
<v Speaker 1>United States and whether they caught on fire when they

0:43:35.400 --> 0:43:40.080
<v Speaker 1>rolled over. However, the one damning thing in this memo

0:43:40.360 --> 0:43:45.400
<v Speaker 1>was that Ford used that number, well almost that number

0:43:45.760 --> 0:43:49.200
<v Speaker 1>to quantify the value of a human life. But Ford

0:43:49.320 --> 0:43:54.440
<v Speaker 1>rounded down the rounded down the value of a human life,

0:43:55.320 --> 0:43:57.600
<v Speaker 1>just you know, to make the math easier. Yeah, they

0:43:57.600 --> 0:43:59.640
<v Speaker 1>made a two d grand. They cut off the seven

0:44:00.160 --> 0:44:03.120
<v Speaker 1>five dollars, just made it a straight up two. Right.

0:44:03.920 --> 0:44:07.200
<v Speaker 1>So they estimated like a hundred and eighty fatalities and

0:44:07.280 --> 0:44:12.760
<v Speaker 1>a hundred and eighty injuries in car fires post collision

0:44:12.760 --> 0:44:16.200
<v Speaker 1>car fires every year in the US. And they said, well,

0:44:16.400 --> 0:44:20.360
<v Speaker 1>that would cost society, uh, forty nine million dollars in

0:44:20.440 --> 0:44:23.680
<v Speaker 1>lost productivity. But if you want us to do this

0:44:23.800 --> 0:44:27.360
<v Speaker 1>eleven dollar per car safety improvement that would save those

0:44:27.400 --> 0:44:30.080
<v Speaker 1>lives and those injuries, well it cost us the auto

0:44:30.120 --> 0:44:34.319
<v Speaker 1>industry a hundred and thirteen million dollars, so I don't

0:44:34.360 --> 0:44:37.799
<v Speaker 1>have to do it, right, great, see it Racketball's head.

0:44:40.480 --> 0:44:42.440
<v Speaker 1>That was kind of do you guys see fight Club?

0:44:43.320 --> 0:44:46.440
<v Speaker 1>Remember Edward Norton's job. That was kind of what he

0:44:46.480 --> 0:44:49.520
<v Speaker 1>did right a little bit. Yeah, he had to kind

0:44:49.560 --> 0:44:52.280
<v Speaker 1>of calculate whether or not it was worth taking a recall,

0:44:53.000 --> 0:44:56.919
<v Speaker 1>and Ford, thanks to Dowie, had just been caught red

0:44:57.000 --> 0:45:00.880
<v Speaker 1>handed with one of these submitted in the public record. Alright,

0:45:00.920 --> 0:45:04.719
<v Speaker 1>So part of the Motor Vehicle Safety Act was was

0:45:04.800 --> 0:45:07.240
<v Speaker 1>something in all these bills. This gets a little wonky,

0:45:07.280 --> 0:45:10.000
<v Speaker 1>but bear with me. They're all broken down into subcategories,

0:45:10.000 --> 0:45:12.239
<v Speaker 1>and one of them was called Vehicle Safety Standard three

0:45:12.239 --> 0:45:15.840
<v Speaker 1>oh one. And three oh one was basically our government

0:45:15.840 --> 0:45:19.440
<v Speaker 1>getting together and saying, you know what, we feel like,

0:45:19.520 --> 0:45:22.400
<v Speaker 1>you should be able to get hit from the rear

0:45:22.880 --> 0:45:26.000
<v Speaker 1>at like twenty miles an hour and not explode it

0:45:26.000 --> 0:45:29.480
<v Speaker 1>into a fiery ball. We've talked about it. We know

0:45:29.520 --> 0:45:31.799
<v Speaker 1>what you're gonna say, Detroit, but we've talked about we

0:45:31.840 --> 0:45:35.759
<v Speaker 1>feel very strongly about this. We feel less reasonable. Democrats

0:45:35.760 --> 0:45:38.279
<v Speaker 1>pushed for thirty, Republicans pushed for ten. They met in

0:45:38.320 --> 0:45:43.680
<v Speaker 1>the middle at twenty. There are people from Cough County here.

0:45:45.680 --> 0:45:49.160
<v Speaker 1>They are not happy with you right now. They are

0:45:49.200 --> 0:45:51.680
<v Speaker 1>going to let us know via email after this show,

0:45:53.520 --> 0:45:59.319
<v Speaker 1>angry that the way you feel about life. So they

0:45:59.320 --> 0:46:01.240
<v Speaker 1>settled in twenty miles an hour and that was Safety

0:46:01.280 --> 0:46:04.680
<v Speaker 1>Standard three oh one. But here's the here's the rub

0:46:05.200 --> 0:46:07.640
<v Speaker 1>for the Ford and the Pinto is they had a

0:46:07.640 --> 0:46:10.440
<v Speaker 1>problem on their hands. They knew they couldn't understand twenty

0:46:10.440 --> 0:46:14.080
<v Speaker 1>miles an hour. They could barely withstand five. So this

0:46:14.080 --> 0:46:17.080
<v Speaker 1>would have meant a complete redesign on the Pinto. So

0:46:17.280 --> 0:46:21.880
<v Speaker 1>they come up with a plan basically too shall we

0:46:21.920 --> 0:46:25.400
<v Speaker 1>say delay the process? Yeah, I kill it, killed it,

0:46:25.600 --> 0:46:28.920
<v Speaker 1>think killed it standard three oh one. I hate it.

0:46:29.440 --> 0:46:30.880
<v Speaker 1>And they were happy because they didn't have to kill

0:46:30.920 --> 0:46:36.839
<v Speaker 1>a human right for once. So oh yeah, I didn't

0:46:36.880 --> 0:46:41.440
<v Speaker 1>even mean to say that. But so here's what they did.

0:46:41.440 --> 0:46:43.439
<v Speaker 1>They got the attorneys on the case and they said,

0:46:43.440 --> 0:46:46.160
<v Speaker 1>here's what you'll do. You're gonna you're gonna file these

0:46:46.520 --> 0:46:49.920
<v Speaker 1>arguments on the last day that you can file an argument,

0:46:50.040 --> 0:46:52.279
<v Speaker 1>and you're gonna get all this data together and you're

0:46:52.280 --> 0:46:55.200
<v Speaker 1>gonna shove it in their face and say here's an argument.

0:46:55.600 --> 0:46:59.120
<v Speaker 1>D o t uh. And now you gotta look through

0:46:59.160 --> 0:47:01.719
<v Speaker 1>all the stuff and have to satisfy that argument. So

0:47:02.640 --> 0:47:04.759
<v Speaker 1>they may not have even cared if the argument held

0:47:04.800 --> 0:47:07.040
<v Speaker 1>up or not. The point was they just wanted to

0:47:07.239 --> 0:47:10.600
<v Speaker 1>delay things so they could keep selling the very dangerous Pinto.

0:47:10.760 --> 0:47:12.719
<v Speaker 1>So they did this, and they didn't they didn't file

0:47:12.800 --> 0:47:15.839
<v Speaker 1>them concurrently all at once, which is sort of what

0:47:15.920 --> 0:47:18.880
<v Speaker 1>you usually do in the law in court. Uh, they

0:47:18.880 --> 0:47:20.480
<v Speaker 1>would file one, they would go look for them, and

0:47:20.880 --> 0:47:22.960
<v Speaker 1>this holds water, it doesn't. They go great, They wait

0:47:23.000 --> 0:47:25.719
<v Speaker 1>till the next deadline and file another one, and all

0:47:25.800 --> 0:47:30.040
<v Speaker 1>of a sudden, they have delayed this process for nine years.

0:47:30.440 --> 0:47:34.840
<v Speaker 1>Nine years. They started arguing against it in nineteen and

0:47:35.000 --> 0:47:40.680
<v Speaker 1>standard three oh one went into effect in nineteen seventies seven. Right, yeah,

0:47:41.480 --> 0:47:47.840
<v Speaker 1>boom so um. There's kind of like a silver lining

0:47:47.880 --> 0:47:51.800
<v Speaker 1>to this whole thing. And that Ford's objections actually forced

0:47:52.160 --> 0:47:57.280
<v Speaker 1>the National Highway Transportation Safety Administration to study the problem

0:47:57.400 --> 0:48:01.480
<v Speaker 1>of car fires to answer Fords the objections and say, no, actually,

0:48:01.480 --> 0:48:03.719
<v Speaker 1>you're wrong, they're kind of a problem. Yeah. They were

0:48:03.719 --> 0:48:06.000
<v Speaker 1>giving them reams of data and then they went, oh,

0:48:06.520 --> 0:48:09.440
<v Speaker 1>we just gave them reads. Right, But the n h

0:48:09.520 --> 0:48:11.640
<v Speaker 1>t s A also had to like contract with people

0:48:11.640 --> 0:48:13.920
<v Speaker 1>to study this stuff. And what they were finding was

0:48:13.960 --> 0:48:17.680
<v Speaker 1>that car fires in America were way way more of

0:48:17.719 --> 0:48:21.040
<v Speaker 1>a problem than even Ford I think realized at the time.

0:48:21.560 --> 0:48:25.760
<v Speaker 1>They turned up some stats like four hundred thousand cars

0:48:25.800 --> 0:48:28.880
<v Speaker 1>were burning up on the American Highway every year, burning

0:48:28.920 --> 0:48:32.240
<v Speaker 1>more than three thousand people at death. Is that high?

0:48:32.360 --> 0:48:35.719
<v Speaker 1>Four hundred thousand cars. Yeah, maybe it's a little high.

0:48:35.880 --> 0:48:38.080
<v Speaker 1>I don't know, but this is what they turned up.

0:48:38.360 --> 0:48:42.600
<v Speaker 1>It sounds high. Here's a here's one uh of all

0:48:42.840 --> 0:48:46.719
<v Speaker 1>calls to all fire departments in the United States, and

0:48:46.760 --> 0:48:51.080
<v Speaker 1>the nineteen sixes were cars on fire. And that nuts

0:48:51.239 --> 0:48:53.600
<v Speaker 1>just the last time, you guys, just car on fire.

0:48:54.480 --> 0:48:56.520
<v Speaker 1>This would be like an like you would see one

0:48:56.520 --> 0:48:58.919
<v Speaker 1>in a couple of miles later, there's another one. Well,

0:48:58.920 --> 0:49:01.280
<v Speaker 1>and yeah, and this was people didn't have cell phones,

0:49:01.719 --> 0:49:03.360
<v Speaker 1>so you would have to see a car on fire,

0:49:03.680 --> 0:49:06.719
<v Speaker 1>have a dime in your pocket, be near enough to

0:49:06.760 --> 0:49:10.560
<v Speaker 1>a payphone to report it, right, And that was and

0:49:10.600 --> 0:49:12.400
<v Speaker 1>have made the judgment that there was a chance that

0:49:12.480 --> 0:49:14.520
<v Speaker 1>the person was going to make it in the time

0:49:14.560 --> 0:49:17.600
<v Speaker 1>that you went to the pay phone. You know, there's

0:49:17.640 --> 0:49:21.279
<v Speaker 1>a lot of factors here seems high. Like if you

0:49:21.360 --> 0:49:24.800
<v Speaker 1>had a Christmas parade in your town, there's a pretty

0:49:24.800 --> 0:49:26.960
<v Speaker 1>good chance a couple of those cars were just gonna

0:49:27.000 --> 0:49:31.560
<v Speaker 1>catch fire in the middle of the parade. This is insane.

0:49:32.719 --> 0:49:34.840
<v Speaker 1>And this is what the nhc s A was finding

0:49:34.880 --> 0:49:37.840
<v Speaker 1>from studying this problem. There's a University of Miami study.

0:49:38.120 --> 0:49:40.680
<v Speaker 1>They found that rear end impact fires were quote a

0:49:40.719 --> 0:49:44.600
<v Speaker 1>clear and present hazard to all Pinto owners. That was

0:49:44.640 --> 0:49:51.000
<v Speaker 1>the cane saying that. All right, so wait, wait, wait,

0:49:51.640 --> 0:49:55.360
<v Speaker 1>we're going to take another end brake. Everybody, We'll be

0:49:55.440 --> 0:49:58.440
<v Speaker 1>right back. Don't get up, we'll be right back right

0:49:58.480 --> 0:50:02.279
<v Speaker 1>after these messages. Alright, Chuck, last ad break, it's going

0:50:02.320 --> 0:50:05.960
<v Speaker 1>pretty well. Just a hot crowd. You got that straight, buddy.

0:50:06.320 --> 0:50:08.759
<v Speaker 1>And before we go to ad break, we just wanted

0:50:08.760 --> 0:50:11.319
<v Speaker 1>to remind you again go to n DSS dot org

0:50:11.320 --> 0:50:13.919
<v Speaker 1>to donate to the National Down Syndrome Society and Chuck,

0:50:14.239 --> 0:50:16.320
<v Speaker 1>that's right. Or you can text to the number five

0:50:16.520 --> 0:50:21.120
<v Speaker 1>zero one text lifeline dollar sign and the amount you

0:50:21.160 --> 0:50:23.040
<v Speaker 1>want to give. And it's that easy. Yeah, And it

0:50:23.080 --> 0:50:26.239
<v Speaker 1>doesn't need to be an ORR proposition. It could be

0:50:26.280 --> 0:50:30.120
<v Speaker 1>an and proposition to Speaking of propositions, here's a word

0:50:30.160 --> 0:50:56.080
<v Speaker 1>from our sponsor. M hm, hey, everybody, we're back. It's

0:50:56.080 --> 0:51:02.359
<v Speaker 1>a lot better live. Huh. They get it now. So

0:51:02.440 --> 0:51:05.120
<v Speaker 1>the original draft of the Motor Vehicle Safety Act had

0:51:05.360 --> 0:51:08.560
<v Speaker 1>uh had a part that provided it was very controversial.

0:51:08.600 --> 0:51:13.640
<v Speaker 1>It provided for criminal sanctions, criminal sanctions against executives of

0:51:13.680 --> 0:51:18.120
<v Speaker 1>auto companies and these uh, well, let's be honest, these

0:51:18.120 --> 0:51:22.080
<v Speaker 1>white dudes that were executives that these auto companies said, well,

0:51:22.920 --> 0:51:25.200
<v Speaker 1>I I think I don't think you really mean that, right,

0:51:25.360 --> 0:51:27.840
<v Speaker 1>but that means we could go to prison, you understand,

0:51:28.000 --> 0:51:30.239
<v Speaker 1>I like, I think we should. Uh, we have some

0:51:30.280 --> 0:51:34.200
<v Speaker 1>lobbyists on the case. And so they they put the

0:51:34.200 --> 0:51:37.120
<v Speaker 1>lobbyists on the case and they did get that lobbied

0:51:37.200 --> 0:51:42.000
<v Speaker 1>out of the Safety Act. Unfortunately. Yeah, I say unfortunately,

0:51:42.000 --> 0:51:46.120
<v Speaker 1>that's me talking, and well, you're speaking for both of us, buddy, um.

0:51:46.400 --> 0:51:48.200
<v Speaker 1>And they end up with like five or ten thousand

0:51:48.239 --> 0:51:51.560
<v Speaker 1>dollars yea in seven money, which today translates to like

0:51:51.640 --> 0:51:54.319
<v Speaker 1>forty grant. So if you were an auto executive who

0:51:54.440 --> 0:51:59.120
<v Speaker 1>knowingly put a dangerous car out on the American market,

0:51:59.840 --> 0:52:04.240
<v Speaker 1>you could facifying a forty dollars And from what we understand,

0:52:04.400 --> 0:52:07.080
<v Speaker 1>that's like once one time. Fine, that was it. So

0:52:07.120 --> 0:52:09.480
<v Speaker 1>it would be up to the media and the courts

0:52:09.800 --> 0:52:13.120
<v Speaker 1>to force forward to do something about It's Pinto and

0:52:13.120 --> 0:52:16.399
<v Speaker 1>and boy did they ever The drumbeats started, isn't that right? Yeah?

0:52:16.400 --> 0:52:19.480
<v Speaker 1>It started with Dowie, right, Like Mark Dowie gets this

0:52:19.719 --> 0:52:24.160
<v Speaker 1>gets a lot of credit for um for the Pinto article,

0:52:24.239 --> 0:52:26.719
<v Speaker 1>and definitely he definitely had a big impact, but he

0:52:26.760 --> 0:52:29.600
<v Speaker 1>gets some undo credit for getting Standard three oh one

0:52:29.960 --> 0:52:32.680
<v Speaker 1>to come into effect because it came into effect pretty

0:52:32.719 --> 0:52:36.800
<v Speaker 1>shortly after the Pinto madness article came out. It turns

0:52:36.800 --> 0:52:41.719
<v Speaker 1>out later research turned up that UM, the n h

0:52:41.880 --> 0:52:44.520
<v Speaker 1>T s A had said, Ford were so sick of

0:52:44.560 --> 0:52:47.640
<v Speaker 1>you arguing against standard three oh one. How long will

0:52:47.640 --> 0:52:50.560
<v Speaker 1>it take for you guys to get your cars up

0:52:50.600 --> 0:52:53.360
<v Speaker 1>to standard three oh one level, which again is a

0:52:53.400 --> 0:52:56.759
<v Speaker 1>twenty mile an hour rear impact that doesn't lead to

0:52:56.800 --> 0:53:00.520
<v Speaker 1>fuel loss, and for its like, I don't know, it

0:53:00.560 --> 0:53:05.400
<v Speaker 1>seems like a big job, right, uh four years And

0:53:05.440 --> 0:53:07.840
<v Speaker 1>the n h T s A was like, you know,

0:53:08.080 --> 0:53:11.239
<v Speaker 1>it took you two years to design the car from scratch, right,

0:53:12.000 --> 0:53:15.040
<v Speaker 1>They're like, yeah, this is huge, massive improvements to make

0:53:15.080 --> 0:53:18.480
<v Speaker 1>it safe. So four years. So the NHTSA said, fine, fine,

0:53:18.640 --> 0:53:22.600
<v Speaker 1>in seven it'll come into effect. So it was just coincidence.

0:53:22.680 --> 0:53:25.160
<v Speaker 1>But Dawi's article did have a big impact in the

0:53:25.160 --> 0:53:28.160
<v Speaker 1>way of like shaping public opinion. Yeah, for sure. So

0:53:28.280 --> 0:53:30.680
<v Speaker 1>what happens is they're they're starting to be uh some

0:53:30.800 --> 0:53:34.640
<v Speaker 1>lawsuits people that are getting burned alive in Pinto's and

0:53:34.800 --> 0:53:38.799
<v Speaker 1>other cars, UM say well maybe maybe we could see

0:53:38.840 --> 0:53:46.839
<v Speaker 1>somebody and that is that a ducka duck in the house. Well, okay,

0:53:46.880 --> 0:53:54.880
<v Speaker 1>let's get back on tracks. Back on track works, doesn't it.

0:53:56.280 --> 0:54:00.759
<v Speaker 1>You're all charmed? Thank you for can that one for us?

0:54:00.800 --> 0:54:06.319
<v Speaker 1>Chuck Jerry cut cut that art? Alright? So, uh, why

0:54:06.400 --> 0:54:14.600
<v Speaker 1>that's delicious, it's good. Yeah, bullet bullet brand bourbon. It's

0:54:14.600 --> 0:54:16.759
<v Speaker 1>called buzz marketing everyone. They don't even pay us for

0:54:16.800 --> 0:54:23.640
<v Speaker 1>that yet. So uh. There are these people that have

0:54:23.680 --> 0:54:28.600
<v Speaker 1>this job where they recreate accidents, um for sometimes it's

0:54:28.600 --> 0:54:31.879
<v Speaker 1>for court, for attorneys for the state, sometimes it's for

0:54:31.960 --> 0:54:35.279
<v Speaker 1>insurance companies. But they recreate these accidents kind of show

0:54:35.360 --> 0:54:37.919
<v Speaker 1>what went down. And some of them started to say,

0:54:38.880 --> 0:54:41.800
<v Speaker 1>and again it was a radical notion, started to say,

0:54:42.400 --> 0:54:46.200
<v Speaker 1>wait a minute, I think that if you get in

0:54:46.239 --> 0:54:49.560
<v Speaker 1>a car wreck, you maybe should be able to live

0:54:49.600 --> 0:54:54.279
<v Speaker 1>through it. It's a radical idea, but like maybe they

0:54:54.280 --> 0:54:57.799
<v Speaker 1>should make cars safer. Yeah, they're never going back to

0:54:57.840 --> 0:55:02.720
<v Speaker 1>San Diego, hippie. Well the notion from from America. Everyone

0:55:02.840 --> 0:55:05.440
<v Speaker 1>sort of agreed to this thing where like, if you

0:55:05.520 --> 0:55:07.359
<v Speaker 1>get in the car wreck and die like you got

0:55:07.360 --> 0:55:09.279
<v Speaker 1>in the car wreck, it's your fault. It was the

0:55:09.400 --> 0:55:11.800
<v Speaker 1>driver's fault. It's a driver's fault. You can't make cars

0:55:11.840 --> 0:55:14.480
<v Speaker 1>safer in the case of an accident. It seems weird

0:55:14.680 --> 0:55:17.520
<v Speaker 1>now because it's all we think about as auto safety,

0:55:17.719 --> 0:55:19.920
<v Speaker 1>but it was just not on the radar. Lea Coca

0:55:20.000 --> 0:55:22.160
<v Speaker 1>was not the only one, but that was thanks to Detroit,

0:55:22.280 --> 0:55:25.600
<v Speaker 1>like saying, it's your fault, you're a dummy. But everyone

0:55:25.600 --> 0:55:29.319
<v Speaker 1>agreed to it. Everyone But in in Detroit's defense, at

0:55:29.320 --> 0:55:34.239
<v Speaker 1>the time, everybody was wrong while they were driving. It's

0:55:34.280 --> 0:55:37.040
<v Speaker 1>way more than today, so they kind of had a point.

0:55:37.280 --> 0:55:40.239
<v Speaker 1>But still they could still make the cars safer and

0:55:40.320 --> 0:55:43.120
<v Speaker 1>should have even even more back then. Yeah, for sure.

0:55:43.239 --> 0:55:47.719
<v Speaker 1>So these I don't know what we call them, accident recreationists,

0:55:48.040 --> 0:55:54.560
<v Speaker 1>reconstruction reconstructionists. Recreationists are the Civil War dudes? Does anyone

0:55:54.560 --> 0:55:58.239
<v Speaker 1>here do that? Any Civil War reenactors. There's three who

0:55:58.239 --> 0:56:03.400
<v Speaker 1>are just sitting there like that's right now, all right?

0:56:03.480 --> 0:56:06.839
<v Speaker 1>Quicksidebar Emily and I went hiking at you guys ever

0:56:06.840 --> 0:56:13.600
<v Speaker 1>go to Sweetwater State Park see local show. Emily remember this.

0:56:13.640 --> 0:56:16.080
<v Speaker 1>We went hiking and Sweetwater and there were some Civil

0:56:16.080 --> 0:56:20.239
<v Speaker 1>War reenactors, but it wasn't like what I know about

0:56:20.280 --> 0:56:23.239
<v Speaker 1>Civil war reenactors is is that they throw a big

0:56:23.280 --> 0:56:26.799
<v Speaker 1>battle party or whatever it's called, and they act like

0:56:26.840 --> 0:56:29.239
<v Speaker 1>it's a big war and they go bang you die

0:56:29.600 --> 0:56:32.640
<v Speaker 1>or don't die and bang bang, and then that's sort of,

0:56:32.760 --> 0:56:35.960
<v Speaker 1>uh what happens. I have no idea what they do,

0:56:36.760 --> 0:56:38.880
<v Speaker 1>but it's a big show, like on a field, like

0:56:38.880 --> 0:56:40.360
<v Speaker 1>I went to one when I was a kid. I

0:56:40.400 --> 0:56:44.880
<v Speaker 1>remember that. But these dudes were just hanging out in

0:56:44.960 --> 0:56:48.799
<v Speaker 1>the woods at Sweet Quarter State Park. They were like

0:56:48.880 --> 0:56:50.600
<v Speaker 1>they had a fire going and it was it was

0:56:50.640 --> 0:56:52.440
<v Speaker 1>like three or four people. It was a couple of

0:56:52.600 --> 0:56:55.640
<v Speaker 1>dudes and a couple of ladies in in their outfits

0:56:55.640 --> 0:56:57.800
<v Speaker 1>and they were cooking like I guess, like a squirrel

0:56:57.840 --> 0:57:02.520
<v Speaker 1>on a spit. That's Huckaby style. It was no organized thing,

0:57:02.920 --> 0:57:04.759
<v Speaker 1>and I was just hiking buy it was like a

0:57:04.840 --> 0:57:09.200
<v Speaker 1>year ago. I was like, well, that's weird. Did you

0:57:09.200 --> 0:57:12.600
<v Speaker 1>guys just like back slowly into the way, don't make

0:57:12.600 --> 0:57:15.439
<v Speaker 1>eye contacted. I guess I approved because it wasn't war,

0:57:15.840 --> 0:57:18.120
<v Speaker 1>so that's kind of cool. It was they were prepping

0:57:18.240 --> 0:57:24.160
<v Speaker 1>for war, so okay, they were gathering their strength from squirrels.

0:57:25.760 --> 0:57:28.720
<v Speaker 1>Feint very strange. Don't go to Sweetwaters by the way,

0:57:28.880 --> 0:57:33.360
<v Speaker 1>don't go there. No, not after that, Okay, I didn't know.

0:57:33.400 --> 0:57:35.080
<v Speaker 1>If there's something else, like there's a lot of abandoned

0:57:35.160 --> 0:57:39.960
<v Speaker 1>tires in the ravine or something. All right, cut that

0:57:40.000 --> 0:57:41.680
<v Speaker 1>cut that whole story. I don't know. I think it

0:57:41.760 --> 0:57:45.560
<v Speaker 1>was a good story. I think we should keep it. Jerry,

0:57:47.120 --> 0:57:55.440
<v Speaker 1>is she dead? The great period? This guy? All right,

0:57:55.480 --> 0:57:59.520
<v Speaker 1>so this recreationists, That's where I was. You are saying, uh,

0:57:59.720 --> 0:58:03.000
<v Speaker 1>maybe you should sue the car company, like because cars

0:58:03.000 --> 0:58:05.520
<v Speaker 1>should be safer, And people went, oh, well, that's not

0:58:05.560 --> 0:58:08.880
<v Speaker 1>a bad idea. Yeah, because every revolutionary idea these guys

0:58:08.920 --> 0:58:11.840
<v Speaker 1>were saying. With the pentol in particular, I'm starting to

0:58:11.880 --> 0:58:15.320
<v Speaker 1>notice a lot of charred bodies that are otherwise in

0:58:15.600 --> 0:58:19.240
<v Speaker 1>perfect shape look great aside from the charred part, right,

0:58:19.680 --> 0:58:22.080
<v Speaker 1>Like they don't have any contusions, they don't have any

0:58:22.120 --> 0:58:24.840
<v Speaker 1>broken bones. So like these accidents are happening at really

0:58:24.920 --> 0:58:27.960
<v Speaker 1>low speed. Maybe it's actually a design flaw with Ford.

0:58:28.440 --> 0:58:31.200
<v Speaker 1>And so the lawyers are like, that sounds great, and

0:58:31.240 --> 0:58:35.080
<v Speaker 1>they started circling the courthouses like the flying Monkeys and

0:58:35.120 --> 0:58:38.000
<v Speaker 1>the Wizard of Oz and dropping lawsuits down on the

0:58:38.080 --> 0:58:41.760
<v Speaker 1>Ford's head. And at first forwards like bring it. We're forward.

0:58:42.240 --> 0:58:47.360
<v Speaker 1>You know, juries are made up of like upstanding registered voters, Right,

0:58:47.560 --> 0:58:50.840
<v Speaker 1>we're gonna be just fine. And Ford one a couple

0:58:51.080 --> 0:58:54.040
<v Speaker 1>at first, and then they started losing them. Um and

0:58:54.120 --> 0:58:56.479
<v Speaker 1>Ford was still kind of like, we're still we're still

0:58:56.520 --> 0:59:00.000
<v Speaker 1>taking the jury trial on. But the whole thing turned

0:59:00.000 --> 0:59:04.800
<v Speaker 1>earned on this one trial in ninety seven in Orange County, California,

0:59:05.400 --> 0:59:10.520
<v Speaker 1>Um and Ford lost big time actually in a Pinto case. Yeah,

0:59:10.520 --> 0:59:12.680
<v Speaker 1>they lost, and this was in seventy seven. They lost

0:59:12.680 --> 0:59:16.560
<v Speaker 1>a hundred and twenty five million dollars and damages to

0:59:16.960 --> 0:59:20.040
<v Speaker 1>a boy named he's thirteen years old, Richard Grimshaw was

0:59:20.760 --> 0:59:23.560
<v Speaker 1>it's very sad. He's burned very badly and the driver

0:59:23.640 --> 0:59:27.240
<v Speaker 1>of the car died and a hundred million bucks back.

0:59:27.280 --> 0:59:29.160
<v Speaker 1>I mean, it's a lot of money now, but back then,

0:59:29.440 --> 0:59:32.040
<v Speaker 1>it's a ton of money. And it's what they call,

0:59:32.200 --> 0:59:35.240
<v Speaker 1>you've heard of like a symbolic award, where they'll just

0:59:35.480 --> 0:59:37.440
<v Speaker 1>hit a company with a ton of ton of money

0:59:37.640 --> 0:59:40.160
<v Speaker 1>and it later gets reduced. But all they care about

0:59:40.320 --> 0:59:42.800
<v Speaker 1>is that the media knows that they got hit with

0:59:42.840 --> 0:59:45.520
<v Speaker 1>this ton of money. That was sort of the case here.

0:59:45.520 --> 0:59:49.000
<v Speaker 1>It got reduced to what three and a half million bucks.

0:59:49.040 --> 0:59:51.200
<v Speaker 1>Just still it's still pretty still a lot of money

0:59:51.240 --> 0:59:54.720
<v Speaker 1>back then, of course. Um, but that initial figure like

0:59:54.920 --> 0:59:58.560
<v Speaker 1>really made a point and sent shock waves through the

0:59:58.600 --> 1:00:03.320
<v Speaker 1>auto industry, and so Ford changed its tactics. They're like, okay,

1:00:03.360 --> 1:00:07.000
<v Speaker 1>well maybe we'll start settling. And we got another quote

1:00:07.240 --> 1:00:10.120
<v Speaker 1>and Chuck reads it way better than me, So if

1:00:10.160 --> 1:00:14.320
<v Speaker 1>you don't mind, Yeah, this was an attorney for Ford. Um,

1:00:14.360 --> 1:00:16.720
<v Speaker 1>and I'll read it in the voice of Lionel Hunts

1:00:16.720 --> 1:00:23.120
<v Speaker 1>of the Simpsons, the great Phil Hartman. Uh, here we go.

1:00:24.320 --> 1:00:27.120
<v Speaker 1>We'll never go to a jury again. Not in a

1:00:27.200 --> 1:00:31.400
<v Speaker 1>fire case. Jerry is a just too sentimental. They see

1:00:31.440 --> 1:00:37.040
<v Speaker 1>those charred remains and forget the evidence. No, sir, will settle.

1:00:40.480 --> 1:00:45.640
<v Speaker 1>Thanks for that. That is a He wasn't overheard saying that, right.

1:00:45.760 --> 1:00:48.840
<v Speaker 1>A TV reporter stuck up a microphone in his face

1:00:49.160 --> 1:00:52.600
<v Speaker 1>and he said that that was his quote. That like

1:00:52.760 --> 1:00:56.240
<v Speaker 1>Amazon Alexa didn't overhear him saying that to his wife

1:00:56.280 --> 1:01:02.919
<v Speaker 1>at home later exactly. So Ford was like, Okay, kill

1:01:03.000 --> 1:01:07.560
<v Speaker 1>that guy, that lawyer. We're gonna start settling. And so

1:01:07.600 --> 1:01:10.640
<v Speaker 1>they did start settling. There's some benefits to settling, well,

1:01:10.680 --> 1:01:13.360
<v Speaker 1>there's some drawbacks to One is that it tells the

1:01:13.520 --> 1:01:16.480
<v Speaker 1>entire world that you know, your case is terrible, but

1:01:16.520 --> 1:01:19.640
<v Speaker 1>it says, um, while there's gonna be lower payouts to

1:01:19.680 --> 1:01:23.080
<v Speaker 1>the lawyers, um, and there's going to be lower payouts

1:01:23.120 --> 1:01:26.320
<v Speaker 1>to the defendants. And it also cuts down on discovery.

1:01:26.640 --> 1:01:29.640
<v Speaker 1>So discovery, if you go to jury, the plaintiff, the

1:01:29.680 --> 1:01:34.200
<v Speaker 1>person filing the case, has of legal access to any

1:01:34.240 --> 1:01:36.800
<v Speaker 1>in all documents that you have that proved their case

1:01:36.840 --> 1:01:40.160
<v Speaker 1>against you. Right, So with all these jury trials, there

1:01:40.240 --> 1:01:45.160
<v Speaker 1>was this steady trickle or flow even of Yeah, it

1:01:45.240 --> 1:01:48.040
<v Speaker 1>wasn't even a trickle. It was a flow of damning

1:01:48.040 --> 1:01:50.920
<v Speaker 1>evidence coming out of Ford going into the hands of

1:01:51.000 --> 1:01:53.840
<v Speaker 1>lawyers who were happily turning it around and handing it

1:01:53.880 --> 1:01:56.800
<v Speaker 1>to the media who were reporting on this stuff, which

1:01:56.840 --> 1:01:59.920
<v Speaker 1>was getting the public just good. And and that drum

1:02:00.200 --> 1:02:02.920
<v Speaker 1>that Chuck was talking about it started to really pick up,

1:02:03.200 --> 1:02:05.680
<v Speaker 1>and like people were really looking at Ford like in

1:02:05.760 --> 1:02:10.640
<v Speaker 1>this weird, like unsettling, non blinky way. You know, everyone

1:02:10.680 --> 1:02:14.040
<v Speaker 1>took their shirts off and they put like war paint on,

1:02:14.160 --> 1:02:16.600
<v Speaker 1>and just forbus starting to get a little nervous. They

1:02:16.640 --> 1:02:27.040
<v Speaker 1>were like like us America said you so that got

1:02:27.040 --> 1:02:31.480
<v Speaker 1>a little weird, Yeah, thank you. Thank you, buddy. You

1:02:31.560 --> 1:02:36.280
<v Speaker 1>get a shirt that bordered on uh performance art, did it?

1:02:36.440 --> 1:02:39.240
<v Speaker 1>I think had I taken my shirt off and would

1:02:39.240 --> 1:02:45.120
<v Speaker 1>have been perfect, Oh my god, do it out of

1:02:45.120 --> 1:02:49.400
<v Speaker 1>your mind, cheer until blood comes out of your mouths.

1:02:49.400 --> 1:02:52.600
<v Speaker 1>And I still wouldn't take my shirt off. There's nothing

1:02:52.680 --> 1:02:55.160
<v Speaker 1>you can do to make me take my shirt. Actually,

1:02:55.160 --> 1:02:59.200
<v Speaker 1>I would probably be like my off, which would be

1:02:59.440 --> 1:03:09.400
<v Speaker 1>uh yeah, that does feel good. Though, now we've reached

1:03:09.480 --> 1:03:12.960
<v Speaker 1>David Lee roth level. I wish I had another shot.

1:03:13.000 --> 1:03:17.840
<v Speaker 1>Oh my god, alright, so shy. That's just having common values.

1:03:18.840 --> 1:03:21.320
<v Speaker 1>Not taking your shirt off in public when people tell

1:03:21.400 --> 1:03:26.200
<v Speaker 1>you too. That's normal stuff. Man, you well you did good.

1:03:26.280 --> 1:03:31.880
<v Speaker 1>Is one of thank you Jerry cut out the last

1:03:31.920 --> 1:03:40.880
<v Speaker 1>shame on all of you. Hometown show. Alright. So finally

1:03:40.960 --> 1:03:44.640
<v Speaker 1>in ninety seven, UH safety three o one came into effect.

1:03:44.960 --> 1:03:46.680
<v Speaker 1>What we talked about, would you should be able to

1:03:46.720 --> 1:03:49.680
<v Speaker 1>hit a car from twenty miles an not be a

1:03:49.720 --> 1:03:53.680
<v Speaker 1>flaming death ball And the nineteen seventy seven new Pinto

1:03:53.880 --> 1:03:57.360
<v Speaker 1>debuted with a very brand new safety feature that one

1:03:57.400 --> 1:04:01.200
<v Speaker 1>dollar one pound piece of plastic in between the flaming

1:04:01.200 --> 1:04:04.040
<v Speaker 1>death bolts and the gast egg that they've known since

1:04:04.200 --> 1:04:15.880
<v Speaker 1>night would save lives. Boom, thank you, so um lea Coca.

1:04:15.920 --> 1:04:19.360
<v Speaker 1>By this time in Ford in general were scared to

1:04:19.640 --> 1:04:23.360
<v Speaker 1>death of the PR crisis that had been growing and growing,

1:04:23.640 --> 1:04:26.240
<v Speaker 1>and the whole thing again was started by Dowie's article.

1:04:26.600 --> 1:04:29.240
<v Speaker 1>Not only did he get the Mother Jones readership involved,

1:04:29.440 --> 1:04:32.439
<v Speaker 1>he really kind of awakened the mainstream media to the things.

1:04:32.480 --> 1:04:35.320
<v Speaker 1>So everybody was reporting on this. People were suing Ford.

1:04:35.600 --> 1:04:38.200
<v Speaker 1>It was a huge, big problem, and I had Coca

1:04:38.280 --> 1:04:42.919
<v Speaker 1>told everybody clam up. That's actually a direct quote from

1:04:42.960 --> 1:04:46.200
<v Speaker 1>his book, his book. I used to think in a

1:04:46.240 --> 1:04:48.800
<v Speaker 1>happier time that was called straight talk. But that's a

1:04:48.880 --> 1:04:54.160
<v Speaker 1>Dolly Parton movie. It's called talking Straight. I gotta say,

1:04:54.240 --> 1:04:57.160
<v Speaker 1>you sent me this initial Josh said this wrote this show,

1:04:57.600 --> 1:04:59.520
<v Speaker 1>and he sent it and he said straight talk. And

1:04:59.560 --> 1:05:01.720
<v Speaker 1>I was like that Dolly Parton play les. It's still

1:05:01.760 --> 1:05:04.960
<v Speaker 1>it's still said that. I never corrected it. I never

1:05:05.000 --> 1:05:07.400
<v Speaker 1>saw the movie that would be great. You never saw

1:05:07.440 --> 1:05:11.520
<v Speaker 1>a straight talk. I don't know. It's shamed. Is that

1:05:11.560 --> 1:05:17.000
<v Speaker 1>gonna be your movie? Crush pick? Oh? Maybe that's buzz marketing.

1:05:21.480 --> 1:05:23.520
<v Speaker 1>Now I have to do with no, no, no no.

1:05:23.760 --> 1:05:27.439
<v Speaker 1>So yeah, it was called talking straight in the end,

1:05:27.920 --> 1:05:30.640
<v Speaker 1>I think straight talk might have been the working title. Okay,

1:05:30.880 --> 1:05:35.560
<v Speaker 1>but then he says, like we were so afraid of um,

1:05:35.600 --> 1:05:39.520
<v Speaker 1>the this PR crisis bankrupting forward. If you could imagine

1:05:39.560 --> 1:05:42.920
<v Speaker 1>that that they just said, no one talked, don't talk

1:05:42.960 --> 1:05:47.360
<v Speaker 1>to anybody, just clam up. And they thought that if

1:05:47.440 --> 1:05:49.800
<v Speaker 1>somebody said something the wrong way and like there was

1:05:49.840 --> 1:05:52.160
<v Speaker 1>a scary turn of phrase or something that I was

1:05:52.200 --> 1:05:54.160
<v Speaker 1>just taking the wrong way, it would be seen as

1:05:54.200 --> 1:05:57.080
<v Speaker 1>an admition of guilt. The problem was to the public

1:05:57.680 --> 1:06:01.400
<v Speaker 1>um that the fact that they weren't talking was seen

1:06:01.440 --> 1:06:03.720
<v Speaker 1>as an admission of guilt more than anything. Yeah, it

1:06:03.760 --> 1:06:06.480
<v Speaker 1>was a big deal. Like sixty Minutes was literally knocking

1:06:06.520 --> 1:06:10.480
<v Speaker 1>at the door, like Morally safer? Was it Ford knocking

1:06:10.560 --> 1:06:15.440
<v Speaker 1>at the door And he said, I'm Morley Safer and

1:06:15.480 --> 1:06:18.600
<v Speaker 1>if you're not intimidated, now, I got ed Bradley with me.

1:06:20.160 --> 1:06:23.680
<v Speaker 1>We've sent two of our best dudes, so you should

1:06:23.680 --> 1:06:26.160
<v Speaker 1>be pretty worried. And Ford was crouched down under their

1:06:26.200 --> 1:06:31.000
<v Speaker 1>window there. It's so funny, is I used to love

1:06:31.040 --> 1:06:35.200
<v Speaker 1>sixty minutes but when when I was like thirteen, it's

1:06:35.280 --> 1:06:37.560
<v Speaker 1>so such a weird show to watch as a kid.

1:06:37.560 --> 1:06:42.360
<v Speaker 1>It's sophisticated. I was not sophisticated. Apparently you were. That

1:06:42.480 --> 1:06:46.200
<v Speaker 1>was not I don't know what I like a little right,

1:06:46.480 --> 1:06:48.120
<v Speaker 1>And then after that you're just like all right, I'll

1:06:48.120 --> 1:06:52.560
<v Speaker 1>turn the channel. Well. And and also another thing about

1:06:52.560 --> 1:06:56.880
<v Speaker 1>I think it came on after either like the Wonderful

1:06:56.920 --> 1:07:00.880
<v Speaker 1>World of Disney or that was great or Wold Kingdom

1:07:00.960 --> 1:07:05.000
<v Speaker 1>or something, and I don't know what that is, sir.

1:07:05.320 --> 1:07:07.480
<v Speaker 1>That was like Full House was on that that was

1:07:07.520 --> 1:07:10.600
<v Speaker 1>like the nineties. You're way off. Yeah, I'm so old.

1:07:11.480 --> 1:07:15.160
<v Speaker 1>Do you see this? Beard? So much gray? Like the

1:07:15.240 --> 1:07:19.320
<v Speaker 1>Davy Crockett Story Hour? Was that one? Well, I'm not

1:07:19.440 --> 1:07:28.800
<v Speaker 1>that old night writer. That was a good that had

1:07:28.840 --> 1:07:30.880
<v Speaker 1>a good theme song that this is devolved into like

1:07:30.960 --> 1:07:34.840
<v Speaker 1>shout out your favorite old thing. And we're almost done.

1:07:34.840 --> 1:07:37.440
<v Speaker 1>Everybody called them all right, we're hit in the end.

1:07:37.840 --> 1:07:45.560
<v Speaker 1>So uh. In June, um they started their own recall

1:07:46.040 --> 1:07:48.560
<v Speaker 1>proceedings in sixty minutes, was on the on the door,

1:07:48.720 --> 1:07:51.560
<v Speaker 1>they're knocking, they're knocking, and Ford says, you know what,

1:07:52.320 --> 1:07:56.840
<v Speaker 1>We're gonna undertake a voluntary recall if anyone believe that,

1:07:56.920 --> 1:08:00.320
<v Speaker 1>they'll they'll make us look so good of one point four.

1:08:00.440 --> 1:08:02.240
<v Speaker 1>And I don't know if we mentioned the Pinto was

1:08:02.280 --> 1:08:05.000
<v Speaker 1>a big, big seller, Like, despite all this, it was

1:08:05.040 --> 1:08:07.919
<v Speaker 1>a super super popular car. It was like the best

1:08:07.920 --> 1:08:12.240
<v Speaker 1>selling subcompact of the seventies. It very much was. It

1:08:12.320 --> 1:08:17.680
<v Speaker 1>was It's Winona Writer's car and Stranger Things too. Oh yeah,

1:08:17.720 --> 1:08:21.120
<v Speaker 1>I haven't seen it. I don't was it her car

1:08:21.120 --> 1:08:23.679
<v Speaker 1>and Stranger Things? Why? I don't remember, but they featured

1:08:23.680 --> 1:08:30.920
<v Speaker 1>the Pinto and Stranger Things too, night Rider spoiler thanks

1:08:30.920 --> 1:08:34.400
<v Speaker 1>a lot, right now, I know what car she drives,

1:08:37.240 --> 1:08:40.320
<v Speaker 1>all right, So they undertake a one point four million

1:08:41.000 --> 1:08:45.160
<v Speaker 1>car recall on just the Pencil alone, but also another

1:08:45.200 --> 1:08:49.360
<v Speaker 1>car they had, right, the Mercury Bobcat, which was it's

1:08:49.439 --> 1:08:54.439
<v Speaker 1>like more luxurious but equally deadly twin. And we're not

1:08:54.560 --> 1:08:58.400
<v Speaker 1>quite sure, like what made it so luxurious. Maybe it

1:08:58.439 --> 1:09:01.479
<v Speaker 1>had like an onboard like blow dryer brush to like

1:09:01.560 --> 1:09:04.479
<v Speaker 1>feather your hair with while you're going home. What we're

1:09:04.479 --> 1:09:05.880
<v Speaker 1>the back You sit in the back seat and they

1:09:05.960 --> 1:09:07.680
<v Speaker 1>just have the thing from the hair place. They just

1:09:08.439 --> 1:09:11.000
<v Speaker 1>lowers over your That is the pinnacle of luxury that

1:09:11.080 --> 1:09:15.559
<v Speaker 1>we can think of for the god the seventies. Alright.

1:09:16.360 --> 1:09:18.519
<v Speaker 1>The bad news is, though this is very sad to

1:09:18.560 --> 1:09:22.240
<v Speaker 1>stop laughing, between the time four decided to undergo that

1:09:22.320 --> 1:09:26.120
<v Speaker 1>recall in June and the time it told consumers like

1:09:26.160 --> 1:09:28.000
<v Speaker 1>internally and they said, all right June, we'll do this

1:09:28.400 --> 1:09:32.639
<v Speaker 1>September we announced it to the public. In those few months, uh,

1:09:32.680 --> 1:09:38.360
<v Speaker 1>there was a very very sad crash rear rear rear

1:09:38.479 --> 1:09:45.439
<v Speaker 1>end you need another shot, No, a rear end impact

1:09:45.560 --> 1:09:49.000
<v Speaker 1>where uh where some young women died. And there was

1:09:49.040 --> 1:09:53.639
<v Speaker 1>a prosecutor in Indiana named Michael Constantino that said, uh,

1:09:53.680 --> 1:09:56.400
<v Speaker 1>you know what, I've had it, I've done, I know

1:09:56.479 --> 1:10:01.920
<v Speaker 1>the deal. I'm gonna bring these dudes on trial for murder. Murder,

1:10:02.000 --> 1:10:05.920
<v Speaker 1>Like he filed criminal homicide charges against the executives that

1:10:06.000 --> 1:10:09.799
<v Speaker 1>Ford for that crash. Yeah, very big deal. Yeah so um,

1:10:09.840 --> 1:10:12.680
<v Speaker 1>And that it wasn't just like a flash in the

1:10:12.720 --> 1:10:15.880
<v Speaker 1>pan like this trial actually or these charges went to trial.

1:10:16.240 --> 1:10:19.800
<v Speaker 1>It was over like three years. And over the three years,

1:10:19.840 --> 1:10:23.800
<v Speaker 1>everybody was reporting on Ford executives on trial for murder

1:10:23.840 --> 1:10:27.559
<v Speaker 1>every day and they the charges got dismissed, but the

1:10:27.600 --> 1:10:31.400
<v Speaker 1>public criminalizing of Ford's executives were it was huge. Like

1:10:31.439 --> 1:10:34.759
<v Speaker 1>it was a bad PR crisis before that. It couldn't

1:10:34.800 --> 1:10:39.479
<v Speaker 1>get worse than that your executives on trial for murder, right, yeah,

1:10:39.520 --> 1:10:42.439
<v Speaker 1>for sure. So, um, despite all this, despite the fact

1:10:42.439 --> 1:10:45.960
<v Speaker 1>that the Pinto wasn't flaming death trapped to a certain extent,

1:10:46.400 --> 1:10:48.519
<v Speaker 1>when you look at the numbers today and when you

1:10:48.520 --> 1:10:52.519
<v Speaker 1>look at the real statistics, uh, it was not much

1:10:52.560 --> 1:10:57.080
<v Speaker 1>worse and sometimes better than other cars on the market

1:10:57.120 --> 1:11:00.400
<v Speaker 1>at the time that would kill you from fire, like

1:11:00.479 --> 1:11:04.599
<v Speaker 1>the Vega or the Gremlin. They would kill you, right,

1:11:05.280 --> 1:11:07.840
<v Speaker 1>So we tried to figure out and actually, it turns

1:11:07.880 --> 1:11:13.120
<v Speaker 1>out there was this article in Harvard Law Review where

1:11:13.120 --> 1:11:16.040
<v Speaker 1>this guy said, Um, I've done the math. I've actually

1:11:16.040 --> 1:11:19.439
<v Speaker 1>figured it out, and here's the number I came up with.

1:11:20.160 --> 1:11:25.040
<v Speaker 1>It was seven twenty seven people is probably the number

1:11:25.080 --> 1:11:29.439
<v Speaker 1>of people who died in low speed rear collision impact

1:11:29.520 --> 1:11:32.559
<v Speaker 1>fires in Pintos. And it's over like ten years, like

1:11:32.760 --> 1:11:38.120
<v Speaker 1>millions of cars. Twenty seven it's not that bad, actually, right, Um,

1:11:38.200 --> 1:11:40.960
<v Speaker 1>it was way less than I think Mother Jones said

1:11:41.000 --> 1:11:43.840
<v Speaker 1>like five hundred and nine hundred. And this is so

1:11:43.960 --> 1:11:46.760
<v Speaker 1>Mother Jones. They said that was a conservative estimate that

1:11:46.840 --> 1:11:51.000
<v Speaker 1>we just made up. And then I think sixty minutes,

1:11:51.120 --> 1:11:54.720
<v Speaker 1>Chuck's beloved sixty minutes said, like, thousands of people had

1:11:54.760 --> 1:11:56.880
<v Speaker 1>died in Pinto's no one knew, so they were just

1:11:56.920 --> 1:12:00.599
<v Speaker 1>making up numbers. But this article said, no, it's probably

1:12:00.680 --> 1:12:05.400
<v Speaker 1>twenty seven actually exactly. So uh. In the end, we

1:12:05.479 --> 1:12:09.880
<v Speaker 1>look back and the Pinto was even though it could

1:12:09.960 --> 1:12:12.599
<v Speaker 1>have been a flaming death trap, what it really was

1:12:12.600 --> 1:12:16.760
<v Speaker 1>was a very bad victim of pr Yeah, you know, yep. So,

1:12:16.840 --> 1:12:20.120
<v Speaker 1>like the problem was is that the way you could

1:12:20.160 --> 1:12:23.000
<v Speaker 1>die in a Pinto was just too bad to be

1:12:23.120 --> 1:12:26.320
<v Speaker 1>allowed to continue. Right. The idea that, like, if you've

1:12:26.320 --> 1:12:30.240
<v Speaker 1>got an a rear end collision and the passenger compartment

1:12:30.280 --> 1:12:33.719
<v Speaker 1>filled up with gas, that's bad enough. But the idea

1:12:33.800 --> 1:12:35.880
<v Speaker 1>that it could happen at such a low speed that

1:12:35.920 --> 1:12:38.880
<v Speaker 1>you would still be conscious when you caught fire and

1:12:38.920 --> 1:12:42.360
<v Speaker 1>burned to death. The American public said, dope, that can't happen.

1:12:42.600 --> 1:12:46.120
<v Speaker 1>It doesn't matter, and so thanks to Dowie's article, um

1:12:46.240 --> 1:12:53.280
<v Speaker 1>and sixty minutes, eventually the Pinto was basically laid to

1:12:53.400 --> 1:12:56.640
<v Speaker 1>waste as far as the American public was concerned, and

1:12:56.680 --> 1:12:59.559
<v Speaker 1>still has a bad reputation today. That's right. In the end,

1:12:59.560 --> 1:13:04.120
<v Speaker 1>the pins it took the real impact, but not not

1:13:04.200 --> 1:13:07.360
<v Speaker 1>in the good way, not in the good way, in

1:13:07.479 --> 1:13:12.599
<v Speaker 1>every kind of bad. You know, that's true. I never

1:13:12.640 --> 1:13:19.800
<v Speaker 1>thought about that. Yeah. Uh so Indian Mr Lee I A.

1:13:19.880 --> 1:13:23.280
<v Speaker 1>Coca would go on to write his legend with the

1:13:23.360 --> 1:13:27.200
<v Speaker 1>christ Or Corporation by bringing them back from um kind

1:13:27.200 --> 1:13:29.920
<v Speaker 1>of the brink of bankruptcy into huge success in the

1:13:30.000 --> 1:13:34.400
<v Speaker 1>nineties and the eighties. And uh he was named I

1:13:34.400 --> 1:13:38.559
<v Speaker 1>think by Portfolio magazine as the eighteenth gradest CEO of

1:13:38.600 --> 1:13:43.280
<v Speaker 1>all time, just ahead of Oprah, which is both yes

1:13:47.600 --> 1:13:53.280
<v Speaker 1>Team Oprah up here. I wrote a couple of books,

1:13:53.280 --> 1:13:55.639
<v Speaker 1>wrote that biography that Josh talked about that Dolly Parton

1:13:55.640 --> 1:13:58.600
<v Speaker 1>did not star in, and another call where how have

1:13:58.680 --> 1:14:02.360
<v Speaker 1>all the Leaders Gone? And Mr Iacca is still alive today,

1:14:02.760 --> 1:14:07.200
<v Speaker 1>The Rifled Age of ninety two and bel Air neighborhood

1:14:07.240 --> 1:14:10.400
<v Speaker 1>of Los Angeles, California, where there is nary a Pinto

1:14:10.520 --> 1:14:13.320
<v Speaker 1>to be found. That's right, and that is the story

1:14:13.320 --> 1:14:24.760
<v Speaker 1>of the Ford Pinto. Yeah. Thanks, ye, well that one

1:14:24.800 --> 1:14:28.760
<v Speaker 1>pretty well, chuck. Yeah. If you want to get in

1:14:28.800 --> 1:14:31.519
<v Speaker 1>touch with us for any reason, you can tweet to

1:14:31.640 --> 1:14:35.040
<v Speaker 1>us at s Y s K podcast. I'm at Josh

1:14:35.120 --> 1:14:37.439
<v Speaker 1>um Clark and I also have a website called are

1:14:37.479 --> 1:14:40.880
<v Speaker 1>You Series Clark dot com. Chuck's on Facebook at Charles W.

1:14:41.080 --> 1:14:44.519
<v Speaker 1>Chuck Bryant, or at Stuff you Should Know. UH. You

1:14:44.600 --> 1:14:48.320
<v Speaker 1>can email us and Jerry to stuff podcast at how

1:14:48.360 --> 1:14:50.840
<v Speaker 1>stiff Works dot com and has always joined us at

1:14:50.960 --> 1:14:57.720
<v Speaker 1>Home on the Web Stuff you Should Know dot com

1:14:57.720 --> 1:15:00.200
<v Speaker 1>For more on this and thousands of other topics. Is

1:15:00.240 --> 1:15:07.800
<v Speaker 1>it how staff works dot com. M