1 00:00:00,560 --> 00:00:02,960 Speaker 1: Hey, everybody. We've already made our big tour announcement for 2 00:00:03,000 --> 00:00:06,040 Speaker 1: the year, but this is a little different because we 3 00:00:06,040 --> 00:00:09,119 Speaker 1: have added a show because Denver sold out, so we 4 00:00:09,160 --> 00:00:11,560 Speaker 1: have added a second show in Denver. Nice. Yeah, we're 5 00:00:11,560 --> 00:00:15,120 Speaker 1: going to be there on Wednesday. Then we added a 6 00:00:15,160 --> 00:00:19,119 Speaker 1: show the day before the same place, Gothic Theater, Englewood, Colorado. 7 00:00:19,480 --> 00:00:21,639 Speaker 1: And you can go to s y s K live 8 00:00:21,720 --> 00:00:24,360 Speaker 1: dot com to get info and tickets for that show 9 00:00:24,640 --> 00:00:27,400 Speaker 1: and all the rest of our shows to Chuck. That's right, Boston, 10 00:00:27,440 --> 00:00:32,040 Speaker 1: April fourth, d C April five. St. Louis, May and Cleveland, Ohio. 11 00:00:32,800 --> 00:00:36,640 Speaker 1: Come out and see us. Welcome to Stuff you Should 12 00:00:36,640 --> 00:00:46,840 Speaker 1: Know from House Stuff Works dot com. Hey what, Actually, 13 00:00:46,880 --> 00:00:48,839 Speaker 1: I shouldn't say that yet, Chuck, because we're going to 14 00:00:48,960 --> 00:00:51,200 Speaker 1: start the podcast later. This is like a pre thing, 15 00:00:51,760 --> 00:00:55,720 Speaker 1: that's right, a pre welcome to this episode, a very 16 00:00:55,760 --> 00:00:59,120 Speaker 1: special episode of Stuff you should Know. That's right because 17 00:00:59,600 --> 00:01:03,120 Speaker 1: well it's live, and not only that, where are we live. 18 00:01:03,640 --> 00:01:08,240 Speaker 1: We are live in our beloved town of Atlanta's right, Hotlanta. 19 00:01:08,760 --> 00:01:11,959 Speaker 1: Well no you don't. No one calls it that everybody, 20 00:01:12,040 --> 00:01:14,479 Speaker 1: but we we did this special show at the Buckhead 21 00:01:14,520 --> 00:01:17,320 Speaker 1: Theater sold it out by the way, UM, and it 22 00:01:17,360 --> 00:01:19,800 Speaker 1: was a it was a benefit show. Yeah, it was 23 00:01:19,800 --> 00:01:22,679 Speaker 1: pretty great. We toured this topic in quite a few 24 00:01:22,680 --> 00:01:24,760 Speaker 1: cities last year. We had a lot of fun, and 25 00:01:24,800 --> 00:01:28,000 Speaker 1: we decided, actually, is your idea, give you full credit. Hey, 26 00:01:28,080 --> 00:01:31,480 Speaker 1: let's make this Atlanta local show a benefit show and 27 00:01:31,520 --> 00:01:35,319 Speaker 1: give all of the dough to uh charities of our choice. 28 00:01:35,680 --> 00:01:40,360 Speaker 1: So mine, Chuck was the National Down Syndrome Society UM, 29 00:01:40,560 --> 00:01:44,360 Speaker 1: which is this great organization who advocate for people with 30 00:01:44,440 --> 00:01:47,200 Speaker 1: Down syndrome obviously UM, but one of the things that 31 00:01:47,240 --> 00:01:51,240 Speaker 1: the National Down Syndrome Society is dedicated to, especially right now, 32 00:01:51,280 --> 00:01:55,440 Speaker 1: they have something called law Syndrome uh checkout law syndrome 33 00:01:55,520 --> 00:01:58,160 Speaker 1: dot org. And basically they're trying to get the laws 34 00:01:58,240 --> 00:02:03,640 Speaker 1: changed that make people with Down syndrome choose between pursuing 35 00:02:03,680 --> 00:02:06,600 Speaker 1: like a career and actually being able to support themselves 36 00:02:06,760 --> 00:02:09,680 Speaker 1: or uh not in staying at home and living with 37 00:02:09,720 --> 00:02:12,720 Speaker 1: their parents but still getting access to the really great 38 00:02:13,520 --> 00:02:17,760 Speaker 1: government Medicaid healthcare that they need. So UM, the n 39 00:02:17,800 --> 00:02:20,240 Speaker 1: d s S is saying they shouldn't have to choose, 40 00:02:20,280 --> 00:02:23,160 Speaker 1: that we should want both of them, uh want them 41 00:02:23,160 --> 00:02:25,480 Speaker 1: to have both of them. So that's that's their push 42 00:02:25,600 --> 00:02:27,400 Speaker 1: right now. Uh, and you can go to n d 43 00:02:27,800 --> 00:02:30,000 Speaker 1: s S dot org and they have all sorts of 44 00:02:30,040 --> 00:02:31,880 Speaker 1: ways for you to donate and you can do that 45 00:02:31,919 --> 00:02:34,240 Speaker 1: and feel great about yourself. It's great. And they actually 46 00:02:34,240 --> 00:02:37,360 Speaker 1: sent people from the society to the show and we 47 00:02:37,440 --> 00:02:39,080 Speaker 1: met them and they were just they were wonderful and 48 00:02:39,080 --> 00:02:41,480 Speaker 1: what it was a great place to uh to pick 49 00:02:41,680 --> 00:02:44,160 Speaker 1: what a great way to donate your money people. Yeah, 50 00:02:44,400 --> 00:02:46,880 Speaker 1: shout out to Colleen and Cale for coming to the show, 51 00:02:46,919 --> 00:02:49,440 Speaker 1: Thank you very much. And for my charity, I picked 52 00:02:49,440 --> 00:02:52,600 Speaker 1: the Lifeline Animal Project right here in Atlanta. They are 53 00:02:52,760 --> 00:02:57,600 Speaker 1: a sort of local grassroots see animal rescue organization. Uh. 54 00:02:57,639 --> 00:03:00,320 Speaker 1: They have a few locations in Atlanta there to terrific. 55 00:03:00,440 --> 00:03:04,640 Speaker 1: They have low costs spaying neuter programs. Obviously you can uh, 56 00:03:04,800 --> 00:03:08,280 Speaker 1: you can adopt, you can volunteer. Um. They're they're really 57 00:03:08,320 --> 00:03:11,160 Speaker 1: just great and they do it all um not for 58 00:03:11,480 --> 00:03:14,840 Speaker 1: fame or glory or money, but because Atlanta has a serious, 59 00:03:14,880 --> 00:03:18,680 Speaker 1: serious problem with stray pets. And they're just the nicest people. 60 00:03:19,200 --> 00:03:22,440 Speaker 1: So it's great that you guys are supporting them, and 61 00:03:22,520 --> 00:03:26,440 Speaker 1: it's uh, it's very worthy cause they are who Emily 62 00:03:26,480 --> 00:03:29,720 Speaker 1: and I are charitable with every year on our own anyway, 63 00:03:29,760 --> 00:03:32,560 Speaker 1: and it was great to efficiently partner with them, uh 64 00:03:32,600 --> 00:03:35,800 Speaker 1: and be able to combine with our regular donating and 65 00:03:35,800 --> 00:03:37,960 Speaker 1: write them a big old fat check thanks to Stuff 66 00:03:37,960 --> 00:03:40,520 Speaker 1: you Should Know listeners. Yeah, so, so here's the thing. 67 00:03:40,920 --> 00:03:44,120 Speaker 1: We donated of our proceeds from that show, and we 68 00:03:44,160 --> 00:03:48,480 Speaker 1: twisted every arm involved. Um, how stuff works, got T 69 00:03:48,640 --> 00:03:52,880 Speaker 1: shirts made up. Legendary super fan and friend Aaron Cooper 70 00:03:53,000 --> 00:03:56,360 Speaker 1: donated his time to design the T shirts. Uh. The 71 00:03:56,520 --> 00:03:58,840 Speaker 1: people who made the T shirts donated them for free. 72 00:03:59,000 --> 00:04:01,960 Speaker 1: All the proceeds from the T shirts went to National 73 00:04:02,000 --> 00:04:05,880 Speaker 1: Down Syndrome Society and Lifeline Animal Rescue. So what we're 74 00:04:05,960 --> 00:04:08,920 Speaker 1: trying to say now is we're releasing this episode and 75 00:04:08,920 --> 00:04:12,000 Speaker 1: we are hoping that you are beloved Stuff you Should 76 00:04:12,000 --> 00:04:15,040 Speaker 1: Know listeners, Well, take the time to go make a 77 00:04:15,080 --> 00:04:18,520 Speaker 1: donation yourself in exchange for this free live episode that 78 00:04:18,560 --> 00:04:20,919 Speaker 1: we're bringing you. That's right, And if you want to 79 00:04:20,960 --> 00:04:23,800 Speaker 1: just donate regular style, you can go to Lifeline Animal 80 00:04:23,839 --> 00:04:26,040 Speaker 1: dot org. That would be great, but they made it 81 00:04:26,120 --> 00:04:29,440 Speaker 1: super easy and set up a text donation campaign, so 82 00:04:29,480 --> 00:04:34,240 Speaker 1: all you have to do is text Lifeline whatever amount 83 00:04:34,240 --> 00:04:39,000 Speaker 1: of money. So text Lifeline dollar sign five to five 84 00:04:39,240 --> 00:04:42,920 Speaker 1: zero one five, and you have just donated five bucks 85 00:04:43,240 --> 00:04:45,400 Speaker 1: or however much money you want to donate. It's really 86 00:04:45,440 --> 00:04:48,120 Speaker 1: really easy, right, And you can go to the n 87 00:04:48,240 --> 00:04:51,720 Speaker 1: d S S dot org website and you can donate there. 88 00:04:52,000 --> 00:04:55,120 Speaker 1: Um and they make it pretty easy on you. I 89 00:04:55,160 --> 00:04:59,720 Speaker 1: believe both donations are donations to both organizations are text deductible. 90 00:05:00,040 --> 00:05:02,600 Speaker 1: It's got that bonus two. That's right. So one more 91 00:05:02,600 --> 00:05:05,400 Speaker 1: time for Lifeline, you can text to the number five, 92 00:05:07,200 --> 00:05:10,320 Speaker 1: text the words Lifeline dollar sign and whatever number you 93 00:05:10,320 --> 00:05:13,120 Speaker 1: want to donate, and then that's n D S S 94 00:05:13,160 --> 00:05:19,440 Speaker 1: dot org and away with the show. Hey, welcome to 95 00:05:19,480 --> 00:05:23,440 Speaker 1: the podcast. I'm Josh Clark, there's Charles W. Chuck Bryant. 96 00:05:23,640 --> 00:05:27,440 Speaker 1: Jerry's not here, but we are with all these beautiful 97 00:05:27,480 --> 00:05:31,160 Speaker 1: people live at the Buckhead Theater in our own Atlanta 98 00:05:31,440 --> 00:05:53,240 Speaker 1: g A good wow. Hey yeah they are not too shabby. Everybody. Yeah, 99 00:05:55,040 --> 00:06:02,920 Speaker 1: So let's start. Man, I feel great. So I feel great. Since, uh, 100 00:06:03,000 --> 00:06:06,680 Speaker 1: since this is a live podcast and it's actually set 101 00:06:06,720 --> 00:06:08,840 Speaker 1: a little further back in time, we thought we would 102 00:06:08,839 --> 00:06:14,440 Speaker 1: all get into the way back machine. So for those 103 00:06:14,480 --> 00:06:16,680 Speaker 1: of you who have seen us lie before, you know, 104 00:06:16,800 --> 00:06:20,160 Speaker 1: The Way Back Machine is made up. It's not a 105 00:06:20,240 --> 00:06:23,640 Speaker 1: real thing, you but it does take a twinkle in 106 00:06:23,680 --> 00:06:27,160 Speaker 1: your eye and a heartful of magic to get into 107 00:06:27,200 --> 00:06:29,160 Speaker 1: the way Back Machine. So I hope all of you 108 00:06:29,240 --> 00:06:32,240 Speaker 1: have that going on right now. That was my best 109 00:06:32,279 --> 00:06:36,960 Speaker 1: Sarah Silverman impression. It's pretty good. Thanks. So we're all 110 00:06:36,960 --> 00:06:39,520 Speaker 1: on the way Back Machine, okay, and we're going back 111 00:06:39,800 --> 00:06:44,839 Speaker 1: to Detroit, Michigan, back to like the mid sixties or 112 00:06:44,880 --> 00:06:47,200 Speaker 1: something like that. We'll say, yeah, back when people still 113 00:06:47,240 --> 00:06:52,599 Speaker 1: wanted to go to Detroit. I'm purpose sorry, ma'am. Yeah, 114 00:06:52,720 --> 00:06:58,880 Speaker 1: I told you. And we're gonna fly in does and 115 00:06:58,920 --> 00:07:01,600 Speaker 1: we're very small and invisible by the way, So we're 116 00:07:01,600 --> 00:07:05,279 Speaker 1: gonna fly in over the shoulder of an up and 117 00:07:05,320 --> 00:07:09,480 Speaker 1: coming auto executive with a beautiful head of hair named 118 00:07:09,560 --> 00:07:15,160 Speaker 1: Lee I A Coca and Lee Lee. At the time, 119 00:07:15,280 --> 00:07:17,760 Speaker 1: he was what you might call a young turk, up 120 00:07:17,760 --> 00:07:20,200 Speaker 1: and coming, like ready to take on the world. Great 121 00:07:20,240 --> 00:07:22,880 Speaker 1: guy um and he had a lot of cred around 122 00:07:22,880 --> 00:07:27,200 Speaker 1: the company that he worked at called Ford Motor Company's 123 00:07:27,200 --> 00:07:30,760 Speaker 1: tried his pre Chrysler right, and he had a lot 124 00:07:30,760 --> 00:07:34,280 Speaker 1: of cred because he had designed the Mustang right. It 125 00:07:34,360 --> 00:07:37,200 Speaker 1: was known as Lee's car even. Yeah. I mean if 126 00:07:37,240 --> 00:07:40,200 Speaker 1: you if you are the guy in the lead of 127 00:07:40,240 --> 00:07:42,800 Speaker 1: the Ford Mustang project, then you've kind of bought your 128 00:07:42,800 --> 00:07:45,200 Speaker 1: ticket in the car industry. If you have a great car, 129 00:07:45,440 --> 00:07:48,720 Speaker 1: do you make the car that Vanilla Ice will eventually love, 130 00:07:49,480 --> 00:07:52,480 Speaker 1: You've done something quite right with your life, right. Did 131 00:07:52,520 --> 00:07:55,560 Speaker 1: he have a Mustang rolling in my five point oh 132 00:07:55,600 --> 00:07:58,600 Speaker 1: with the rag top down? That's a Mustang, buddy, is 133 00:07:58,600 --> 00:08:04,280 Speaker 1: it sure? I think it's even in the video. I've 134 00:08:04,320 --> 00:08:09,280 Speaker 1: never been more ashamed to not know the lyrics of 135 00:08:09,320 --> 00:08:14,560 Speaker 1: a song. Yeah, because it's f and Vanilla Ice. So 136 00:08:14,600 --> 00:08:16,200 Speaker 1: I don't feel like I should have known it. I 137 00:08:16,280 --> 00:08:19,400 Speaker 1: just feel like a stooge. Oh no, it's fine. Now 138 00:08:19,440 --> 00:08:21,520 Speaker 1: you've got a Wan shirt on, you probably should know 139 00:08:21,560 --> 00:08:26,000 Speaker 1: those lyrics. But I know I know that lyric. Yeah, 140 00:08:26,040 --> 00:08:30,080 Speaker 1: I didn't know. It's my understanding, right everybody. Yeah, I 141 00:08:30,120 --> 00:08:32,760 Speaker 1: thought it was a Volkswagen Beetle. No. No, but that 142 00:08:32,840 --> 00:08:36,320 Speaker 1: does come up starting now because Lee I Coca was 143 00:08:36,360 --> 00:08:38,199 Speaker 1: one of the few people in Detroit at the time 144 00:08:38,640 --> 00:08:43,760 Speaker 1: who realized that the American auto industry's lunch was being 145 00:08:43,880 --> 00:08:47,679 Speaker 1: eaten in the subcompact market, mainly because no American car 146 00:08:47,720 --> 00:08:50,319 Speaker 1: company was making subcompacts at the time. Right, we liked 147 00:08:50,320 --> 00:08:55,439 Speaker 1: our cars very large, like land yachts. Yeah, okay, so 148 00:08:56,000 --> 00:08:59,040 Speaker 1: Li said, the Germans are eating our lunch with their 149 00:08:59,080 --> 00:09:04,320 Speaker 1: little Volkswagen Beetle Hitler's car. Look it up, I had 150 00:09:04,360 --> 00:09:09,600 Speaker 1: two Volkswagen Beetles. Those were two Hitler's cars. You supported 151 00:09:09,679 --> 00:09:16,240 Speaker 1: Hitler in a way. My mom is over there, she 152 00:09:16,280 --> 00:09:25,560 Speaker 1: bought that car. She's going like uh. And then the 153 00:09:25,640 --> 00:09:29,600 Speaker 1: Toyota Corolla was also killing people, right, killing Detroit, I 154 00:09:29,600 --> 00:09:32,360 Speaker 1: should say, And so Lee said, we need to get 155 00:09:32,360 --> 00:09:35,080 Speaker 1: a car to market. But I'm not the president. There's 156 00:09:35,120 --> 00:09:37,680 Speaker 1: a man who is president. And what is his name, Chuck? 157 00:09:38,360 --> 00:09:41,680 Speaker 1: I can't even remember, honestly, Oh no, I do remember. 158 00:09:42,040 --> 00:09:46,880 Speaker 1: His name is Bunky Knudsen. If you're the president of 159 00:09:47,000 --> 00:09:49,800 Speaker 1: car company and your name is Bunky Knudson, you gotta 160 00:09:49,880 --> 00:09:52,680 Speaker 1: know you have a target on your back. Right, nobody's 161 00:09:52,720 --> 00:09:55,480 Speaker 1: gonna let that stand for very long, especially not Lee. 162 00:09:55,559 --> 00:09:58,960 Speaker 1: I a coca. Yeah. The only thing Bunky Ninson and 163 00:09:59,000 --> 00:10:00,920 Speaker 1: that year would have been president of is the the 164 00:10:00,920 --> 00:10:06,440 Speaker 1: super secret, super secret Treehouse Playboy magazine club led by 165 00:10:06,440 --> 00:10:09,600 Speaker 1: Bunkie News, right or the local Union of the Guys 166 00:10:09,600 --> 00:10:11,960 Speaker 1: who sell those like monkeys that play the symbols on 167 00:10:12,000 --> 00:10:15,520 Speaker 1: the street, you know, the wind up ones. Alright. So 168 00:10:15,600 --> 00:10:19,560 Speaker 1: regardless of that, Bunky Knutson was in charge and Leah 169 00:10:19,559 --> 00:10:21,840 Speaker 1: Coca had his eight had sights set on that job. 170 00:10:22,240 --> 00:10:25,360 Speaker 1: And so they settle things in the traditional way in 171 00:10:25,400 --> 00:10:31,440 Speaker 1: the car industry at the time, which was arm wrestling. Serious. 172 00:10:32,800 --> 00:10:35,840 Speaker 1: So Leaa Coca had this thing where um, and we 173 00:10:35,880 --> 00:10:38,160 Speaker 1: think this is probably how he rose to power. He 174 00:10:38,200 --> 00:10:41,319 Speaker 1: could rip the sleeve clean off of his shirt right 175 00:10:41,320 --> 00:10:44,160 Speaker 1: at the shoulder, right before an arm wrestling match, right. 176 00:10:44,240 --> 00:10:48,520 Speaker 1: It's very intimidating, and he always kept his arms oiled. 177 00:10:48,760 --> 00:10:51,640 Speaker 1: Every morning he would oil him up and very gingerly 178 00:10:51,720 --> 00:10:53,800 Speaker 1: put the shirt on over him so the oil wouldn't 179 00:10:53,800 --> 00:10:56,120 Speaker 1: show too So it really had like a pronounced effect 180 00:10:56,160 --> 00:10:58,240 Speaker 1: when he tore his shirtslee of off and went like that. 181 00:10:58,840 --> 00:11:02,120 Speaker 1: So when he did this, the Bunky nuts in and 182 00:11:02,200 --> 00:11:05,800 Speaker 1: Bunky saw that oil bicep. He knew his time running 183 00:11:05,800 --> 00:11:09,920 Speaker 1: for a company had grown short. That's right, funky news, 184 00:11:09,920 --> 00:11:13,360 Speaker 1: and knew what time it was that was totally made up. 185 00:11:13,440 --> 00:11:17,120 Speaker 1: You all realized the stunt silence threw me off a 186 00:11:17,200 --> 00:11:20,080 Speaker 1: little bit. It was back to the Treehouse for Bunky. 187 00:11:20,240 --> 00:11:23,520 Speaker 1: So Leah Coca found himself in charge of Forward, and 188 00:11:23,559 --> 00:11:26,560 Speaker 1: he said, we gotta get a subcompact going fast, dudes. 189 00:11:27,040 --> 00:11:29,160 Speaker 1: So here's what we're gonna do. We're gonna get a 190 00:11:29,160 --> 00:11:31,719 Speaker 1: project going. I'm even gonna give it a code name, 191 00:11:32,400 --> 00:11:36,000 Speaker 1: which is really weird and sort of sman mark, kind 192 00:11:36,000 --> 00:11:39,120 Speaker 1: of a Newts and move. But he named it Project Phoenix, 193 00:11:39,320 --> 00:11:42,079 Speaker 1: which is very cute and a little ironic once you 194 00:11:42,120 --> 00:11:43,959 Speaker 1: know what this is about. And he said, I want 195 00:11:43,960 --> 00:11:48,000 Speaker 1: a car I want on the market, and what twenty 196 00:11:48,040 --> 00:11:51,760 Speaker 1: four months? Yeah, and normally it took like forty three 197 00:11:51,800 --> 00:11:55,319 Speaker 1: months dating car from concept to production. I cocy said, no, 198 00:11:56,520 --> 00:11:59,079 Speaker 1: twenty four so super fast, and it can't weigh more 199 00:11:59,080 --> 00:12:01,880 Speaker 1: than two thousand sounds and it can't cost a customer 200 00:12:01,920 --> 00:12:04,720 Speaker 1: more than two thousand dollars. And he totally should have 201 00:12:04,720 --> 00:12:07,000 Speaker 1: called it Project two thousand, so that would have been 202 00:12:07,000 --> 00:12:10,800 Speaker 1: a super cool name. In the early nineteen seventies, that 203 00:12:11,040 --> 00:12:14,439 Speaker 1: car would go on to be known as the Ford Pinto. 204 00:12:17,200 --> 00:12:19,400 Speaker 1: For those of you who aren't going, like a couple 205 00:12:19,400 --> 00:12:22,439 Speaker 1: of collaps, a couple of booze, a couple of groans, 206 00:12:22,800 --> 00:12:26,280 Speaker 1: and a lot of like we're gonna fill the people 207 00:12:26,280 --> 00:12:28,640 Speaker 1: in on this, Okay. Yeah, So the deal with the 208 00:12:28,679 --> 00:12:32,000 Speaker 1: Ford Pinto was if you don't know, and you did 209 00:12:32,080 --> 00:12:38,600 Speaker 1: grow up in the seventies, um, it had a problem. 210 00:12:38,640 --> 00:12:41,240 Speaker 1: We don't know a lot about cars, but we know 211 00:12:41,280 --> 00:12:44,640 Speaker 1: that the Ford Pinto had a problem. If you would 212 00:12:44,720 --> 00:12:49,240 Speaker 1: hit the Ford Pinto from the rear going very very slow, 213 00:12:50,559 --> 00:12:57,000 Speaker 1: sometimes it would burst into a fiery ball. And that 214 00:12:57,200 --> 00:12:59,360 Speaker 1: is not a good thing for a car to do. 215 00:12:59,640 --> 00:13:04,880 Speaker 1: It's asleep when you're still in the car. Has anyone 216 00:13:04,960 --> 00:13:09,679 Speaker 1: seen the movie Top Secret? Remember that one? There's there's 217 00:13:09,720 --> 00:13:12,040 Speaker 1: a scene where Valkimer I think, is on a motorcycle. 218 00:13:12,080 --> 00:13:16,079 Speaker 1: He's being chased by Germans, and um, he somehow out 219 00:13:16,160 --> 00:13:20,120 Speaker 1: maneuvers them and they swerve off the road and slam 220 00:13:20,160 --> 00:13:23,520 Speaker 1: on their brakes and almost come to a complete stop 221 00:13:23,640 --> 00:13:26,560 Speaker 1: right before hitting hitting a Pinto in the rear, but 222 00:13:27,200 --> 00:13:30,560 Speaker 1: don't quite make it. It makes that crystal thing sound 223 00:13:30,840 --> 00:13:34,080 Speaker 1: and then boom they just blow up into flames. Right 224 00:13:34,400 --> 00:13:36,440 Speaker 1: And this is in the eighties. This was like at 225 00:13:36,520 --> 00:13:40,040 Speaker 1: least ten years after the Pinto had this reputation. That's 226 00:13:40,080 --> 00:13:43,360 Speaker 1: not that far from the truth, actually, we found from 227 00:13:43,400 --> 00:13:47,320 Speaker 1: doing this research, so there's actually a lot of choice 228 00:13:47,400 --> 00:13:49,640 Speaker 1: quotes that we found a lot of people love taking 229 00:13:49,640 --> 00:13:52,199 Speaker 1: pot shots at the Pinto. Some have written some pretty 230 00:13:52,200 --> 00:13:55,440 Speaker 1: great stuff. Um, you want to take the first one? Yeah. 231 00:13:55,440 --> 00:13:59,160 Speaker 1: The first one was from Popular Mechanics magazine and they said, 232 00:13:59,720 --> 00:14:02,600 Speaker 1: Argue dobably, the most dangerous fuel tank of all time 233 00:14:04,720 --> 00:14:07,199 Speaker 1: was a rear mounted vessel installed on the seventy one 234 00:14:07,200 --> 00:14:11,000 Speaker 1: through seventies Ford Pinto. It's possibly the best example of 235 00:14:11,040 --> 00:14:19,360 Speaker 1: what happens when poor engineering meets corporate negligence. Good quote, 236 00:14:19,560 --> 00:14:22,680 Speaker 1: I got one. There was this guy named Dr Leslie Ball. 237 00:14:22,760 --> 00:14:26,560 Speaker 1: He was the chief safety officer for NASA's manned Space program. 238 00:14:26,600 --> 00:14:30,640 Speaker 1: So this guy new safety. Right. Um, he said that 239 00:14:31,200 --> 00:14:34,040 Speaker 1: the release to production of the Pinto was the most 240 00:14:34,080 --> 00:14:39,160 Speaker 1: reprehensible decision in the history of American engineering. So there's 241 00:14:39,160 --> 00:14:42,520 Speaker 1: a couple of things I wanted to try. A couple 242 00:14:42,560 --> 00:14:44,760 Speaker 1: of things to note in this quote. One he said 243 00:14:45,120 --> 00:14:49,160 Speaker 1: was the most reprehensible decision, not one of the and 244 00:14:49,280 --> 00:14:53,680 Speaker 1: he also qualifies it with American engineering, not automotive engineering. 245 00:14:54,280 --> 00:14:58,240 Speaker 1: He's including like, um, easy bake ovens and other stuff 246 00:14:58,240 --> 00:15:02,320 Speaker 1: that have killed like millions people. You know, he's including 247 00:15:02,320 --> 00:15:08,160 Speaker 1: everything ever built basically easy, big governance or death traps too. 248 00:15:08,960 --> 00:15:11,800 Speaker 1: So the Pinto, it was kind of an issue for Ford. 249 00:15:12,000 --> 00:15:14,400 Speaker 1: Is we're going to see But there's this one Tippitt 250 00:15:14,480 --> 00:15:16,880 Speaker 1: we ran acrost that we just love. There was a 251 00:15:17,040 --> 00:15:20,680 Speaker 1: radio spot for the Pinto in the seventies and Ford 252 00:15:20,760 --> 00:15:24,600 Speaker 1: had to get there um their agency to get rid 253 00:15:24,640 --> 00:15:27,960 Speaker 1: of it because it had the line the Pinto leaves 254 00:15:27,960 --> 00:15:36,800 Speaker 1: you with that warm feeling for real, this is this 255 00:15:36,840 --> 00:15:41,560 Speaker 1: is a fun one of research, alright. So again I 256 00:15:41,600 --> 00:15:44,360 Speaker 1: want to reiterate, we don't know anything about the design 257 00:15:44,480 --> 00:15:47,760 Speaker 1: of cars. You know how to drive cars, and that's 258 00:15:47,760 --> 00:15:50,480 Speaker 1: about where it ends. But we do know this. The 259 00:15:50,520 --> 00:15:53,440 Speaker 1: original design of the Pinto had a gas tank that 260 00:15:53,600 --> 00:15:58,560 Speaker 1: started six inches from the rear bumper. I know that's 261 00:15:58,600 --> 00:16:01,240 Speaker 1: not a good idea. If I was in Detroit, I 262 00:16:01,240 --> 00:16:04,520 Speaker 1: would have said, well, that's weird, and why would you 263 00:16:04,520 --> 00:16:08,840 Speaker 1: want to do that, because you know, accidents happen. No 264 00:16:08,880 --> 00:16:13,560 Speaker 1: one thought about it. No. That's made even worse by 265 00:16:13,600 --> 00:16:16,320 Speaker 1: the fact that a car critic would later call that 266 00:16:16,440 --> 00:16:20,600 Speaker 1: bumper a little more than ornamentation, right, like cars supposed 267 00:16:20,600 --> 00:16:22,200 Speaker 1: to have a bumper, just put that thing that looks 268 00:16:22,240 --> 00:16:25,120 Speaker 1: like a bumper on it. Basically there was a later 269 00:16:25,240 --> 00:16:27,960 Speaker 1: improved version of the bumper on the Pinto that could 270 00:16:27,960 --> 00:16:32,360 Speaker 1: with stand a five impact. That was the improved version. 271 00:16:33,960 --> 00:16:37,640 Speaker 1: And again, this is all happening six inches away from 272 00:16:37,680 --> 00:16:41,400 Speaker 1: the gas tank. That's that's just one side of the 273 00:16:41,400 --> 00:16:44,200 Speaker 1: fuel tank. There's a whole other side, and it had 274 00:16:44,280 --> 00:16:47,200 Speaker 1: like its own issues. Basically, Yeah, there's there's something on 275 00:16:47,240 --> 00:16:53,640 Speaker 1: a car called a differential. Uh. The mechanics say, we 276 00:16:53,720 --> 00:16:55,960 Speaker 1: don't know what that is, but um, I did some 277 00:16:56,000 --> 00:16:59,800 Speaker 1: research and here's what I'm gonna call it. It's the 278 00:16:59,840 --> 00:17:04,600 Speaker 1: magic box that makes the car go room. It's pretty accurate. 279 00:17:05,600 --> 00:17:08,000 Speaker 1: What's what's so funny is like we pride ourselves like 280 00:17:08,160 --> 00:17:11,680 Speaker 1: chasing down every tidbit of information when it comes to cars. 281 00:17:11,760 --> 00:17:16,240 Speaker 1: Were just like out no idea. Who would want to 282 00:17:16,240 --> 00:17:19,439 Speaker 1: hear a live podcast about a car. So this magic 283 00:17:19,520 --> 00:17:24,440 Speaker 1: box on the Ford Pinto had four protruding bolts facing 284 00:17:24,480 --> 00:17:29,680 Speaker 1: the gas tank that uh see you're getting it now 285 00:17:31,400 --> 00:17:33,439 Speaker 1: that uh in court later on, and this would end 286 00:17:33,520 --> 00:17:35,440 Speaker 1: up in court that you see where this is going. 287 00:17:36,080 --> 00:17:40,520 Speaker 1: Lawyers would call them can openers, and we're just gonna 288 00:17:40,560 --> 00:17:45,040 Speaker 1: call them for this show, flaming death bolts. I wish 289 00:17:45,080 --> 00:17:47,119 Speaker 1: we had a sound effect or like a jingle like 290 00:17:47,280 --> 00:17:51,879 Speaker 1: Flaming Death Bolts, And we should totally trademark Flaming Death Bolts, 291 00:17:51,920 --> 00:17:54,000 Speaker 1: I think so too, or at least that's a band name. 292 00:17:54,040 --> 00:17:55,639 Speaker 1: I think we should at least call it out as 293 00:17:55,720 --> 00:18:00,320 Speaker 1: that a right do you hear that the Flamings Faults 294 00:18:00,320 --> 00:18:07,040 Speaker 1: behind us? That came out uh on the wrong night? So, 295 00:18:07,200 --> 00:18:09,040 Speaker 1: like I said, there was there's a lot of good 296 00:18:09,119 --> 00:18:11,320 Speaker 1: quotes out there, but probably the best of them, the 297 00:18:11,359 --> 00:18:14,240 Speaker 1: best came from this journalist named Mark Dowie who figures 298 00:18:14,280 --> 00:18:17,760 Speaker 1: big time into the story, and he probably got across 299 00:18:17,840 --> 00:18:20,400 Speaker 1: the problem with the Pinto better than anybody. And if 300 00:18:20,400 --> 00:18:25,680 Speaker 1: I may, okay, Mark Daway said, if you ran into 301 00:18:25,720 --> 00:18:28,520 Speaker 1: a Pinto you were following it over thirty miles, the 302 00:18:28,640 --> 00:18:31,040 Speaker 1: rear end of the car would buckle like an accordion 303 00:18:31,160 --> 00:18:33,600 Speaker 1: right up to the back seat, and the tube bleeding 304 00:18:33,600 --> 00:18:35,960 Speaker 1: to the gas tank cap would be ripped away from 305 00:18:36,000 --> 00:18:39,520 Speaker 1: the tank itself and gas would immediately begin squashing onto 306 00:18:39,520 --> 00:18:43,040 Speaker 1: the road around the car. Right the buckle. Gas tank 307 00:18:43,080 --> 00:18:46,280 Speaker 1: would be jammed up against the differential housing, which contained 308 00:18:46,320 --> 00:18:49,600 Speaker 1: four sharp protruding bolts, likely to gash holes in the 309 00:18:49,600 --> 00:18:53,760 Speaker 1: tank and spill still more gas. Now, all you need 310 00:18:53,840 --> 00:18:56,159 Speaker 1: is a spark from a cigarette. And this is me 311 00:18:56,200 --> 00:18:59,399 Speaker 1: interjecting here. This is the seventies. So every single person 312 00:18:59,480 --> 00:19:03,159 Speaker 1: in every single car was smoking every single second of 313 00:19:03,280 --> 00:19:06,359 Speaker 1: every moment they were driving. There four lit cigarettes in 314 00:19:06,400 --> 00:19:10,600 Speaker 1: every car at all times, with windows up. Barring that 315 00:19:11,320 --> 00:19:14,159 Speaker 1: you could also get it from the ignition or scraping metal, 316 00:19:14,520 --> 00:19:17,679 Speaker 1: and both cars would be engulfed in flames. If you 317 00:19:17,720 --> 00:19:20,200 Speaker 1: gave that pin to a really good whack, say at 318 00:19:20,240 --> 00:19:23,440 Speaker 1: forty miles per hour, chances are excellent that it's doors 319 00:19:23,480 --> 00:19:25,880 Speaker 1: with jam and you would have to stand by and 320 00:19:25,920 --> 00:19:34,000 Speaker 1: watch its trap passengers burned to death. You're let's not 321 00:19:34,160 --> 00:19:39,840 Speaker 1: me saying this your additional what do you call that? 322 00:19:41,200 --> 00:19:46,040 Speaker 1: Pantomiming acting? Uh, it's it's in the pantomime trade fantastic 323 00:19:49,400 --> 00:19:54,320 Speaker 1: reading rainbow with Josh. Give LaVar Burton a run for 324 00:19:54,359 --> 00:19:59,320 Speaker 1: his money, all right, So there was one thirty mile 325 00:19:59,400 --> 00:20:01,960 Speaker 1: per hour crap dust with the pinto that found that 326 00:20:02,040 --> 00:20:06,800 Speaker 1: all thirteen gallons, all thirteen gallons uh spilled out in 327 00:20:06,880 --> 00:20:11,200 Speaker 1: less than sixty seconds. So we all drive here in 328 00:20:11,240 --> 00:20:13,639 Speaker 1: Atlanta and you all pump gas. You know how fast 329 00:20:13,720 --> 00:20:15,879 Speaker 1: when you're pumping gas it's coming out and you're like, 330 00:20:15,920 --> 00:20:20,040 Speaker 1: oh my god, that's so fast coming out. It's so 331 00:20:20,119 --> 00:20:24,120 Speaker 1: fast you can't pump or take a gas in sixty seconds. 332 00:20:24,320 --> 00:20:26,800 Speaker 1: So the Pinto is spilling gas faster than you can 333 00:20:26,840 --> 00:20:29,679 Speaker 1: pump gas. Think about that next time you go to 334 00:20:29,720 --> 00:20:33,840 Speaker 1: the gas station. Yeah, I think, thank God, I'm not 335 00:20:33,960 --> 00:20:39,120 Speaker 1: driving in early seventies Pinto. So the weird thing is this, 336 00:20:39,720 --> 00:20:45,560 Speaker 1: despite the Pinto's reputation, whether it's from top secret, you 337 00:20:45,640 --> 00:20:48,160 Speaker 1: learned about it from your older brother, who knows where 338 00:20:48,160 --> 00:20:50,639 Speaker 1: you heard it from, but a lot most people, I 339 00:20:50,680 --> 00:20:53,080 Speaker 1: would even say, know of the Pinto is a flaming 340 00:20:53,080 --> 00:20:57,159 Speaker 1: death trap. It turns out in retrospect, the Pinto was 341 00:20:57,240 --> 00:20:59,920 Speaker 1: really not much worse than any other car and it's 342 00:21:00,040 --> 00:21:02,800 Speaker 1: class at the time, which is not to say that 343 00:21:02,880 --> 00:21:06,160 Speaker 1: the Pinto wasn't a flaming death trap, but instead all 344 00:21:06,240 --> 00:21:09,520 Speaker 1: cars were flaming death traps. At the time. The idea 345 00:21:09,600 --> 00:21:13,080 Speaker 1: of being safe if you got into a crash was 346 00:21:14,000 --> 00:21:17,120 Speaker 1: totally lost on Detroit at a time. It wasn't a thing. 347 00:21:17,880 --> 00:21:20,400 Speaker 1: So we wondered, okay, well, how did the Pinto actually 348 00:21:20,400 --> 00:21:23,840 Speaker 1: get this reputation? And to answer that question, we have 349 00:21:23,920 --> 00:21:27,600 Speaker 1: to go to the Great Periodical Room in the sky, 350 00:21:27,760 --> 00:21:30,040 Speaker 1: and we have to go back to the ninth we 351 00:21:30,040 --> 00:21:34,080 Speaker 1: all have to die. No, No, that's the great part 352 00:21:34,119 --> 00:21:37,480 Speaker 1: about it. You can go there alive. Usually when you 353 00:21:37,520 --> 00:21:38,920 Speaker 1: say the great thing in the sky, that means you're 354 00:21:38,920 --> 00:21:42,960 Speaker 1: totally dead. It's just in the sky. Okay, alright, Great, 355 00:21:43,040 --> 00:21:45,359 Speaker 1: we're going to the Great Periodical in the sky and 356 00:21:45,400 --> 00:21:49,840 Speaker 1: we're all living. All right, it's great. We're gonna go 357 00:21:49,880 --> 00:21:53,080 Speaker 1: back to the nineteen seventy seven section and we're going 358 00:21:53,119 --> 00:21:58,000 Speaker 1: to find the nineteen seventies seven year for Mother Jones Magazine. 359 00:21:58,200 --> 00:22:00,360 Speaker 1: Has everyone ever heard of? Mother Jones Magazine is still 360 00:22:00,400 --> 00:22:05,239 Speaker 1: around today. One might characterize it as slightly left at 361 00:22:05,320 --> 00:22:08,240 Speaker 1: center maybe, and it was very much the same back 362 00:22:08,280 --> 00:22:12,600 Speaker 1: of the day. And in this in this September October 363 00:22:12,920 --> 00:22:16,159 Speaker 1: ninety seven issue of Mother Jones Magazine, there was an 364 00:22:16,240 --> 00:22:19,000 Speaker 1: article by Mark Dowie. That's right, it's called Pinto Madness. 365 00:22:19,080 --> 00:22:21,800 Speaker 1: You can still read this article today. It was one 366 00:22:21,840 --> 00:22:24,240 Speaker 1: of the main sources we used. It's a great deep 367 00:22:24,280 --> 00:22:26,560 Speaker 1: dive if you want to read some more stuff about 368 00:22:26,560 --> 00:22:29,159 Speaker 1: the Pinto but um. Mark Dowie was the quote you 369 00:22:29,200 --> 00:22:31,399 Speaker 1: read earlier, and he was a journalist there at the time, 370 00:22:32,000 --> 00:22:34,840 Speaker 1: and uh, this is this is one reason you know. 371 00:22:34,880 --> 00:22:37,760 Speaker 1: This is also the seventies when they released this article 372 00:22:38,040 --> 00:22:41,600 Speaker 1: in a print magazine, they had a press conference about it, 373 00:22:42,000 --> 00:22:45,800 Speaker 1: which is adorable when you think about it, especially through 374 00:22:45,840 --> 00:22:49,320 Speaker 1: today's lens. So they even traveled. They went to Washington, 375 00:22:49,400 --> 00:22:52,720 Speaker 1: d C. From San Francisco, held a big press conference 376 00:22:52,840 --> 00:22:56,200 Speaker 1: there on Capitol Hill about a magazine article, and they 377 00:22:56,240 --> 00:23:02,639 Speaker 1: invited Ralph Nader to attend, which, yeah, uh, if you 378 00:23:02,680 --> 00:23:04,920 Speaker 1: don't know who Ralph Nader is, he is a great American. 379 00:23:05,440 --> 00:23:09,640 Speaker 1: He uh it was a consumer crusader who cared really 380 00:23:09,680 --> 00:23:11,720 Speaker 1: about one thing in life, and that is making sure 381 00:23:12,240 --> 00:23:17,359 Speaker 1: that corporations didn't screw you over and they kept you safe. 382 00:23:17,760 --> 00:23:19,720 Speaker 1: And he it's not like he got rich doing it. 383 00:23:19,800 --> 00:23:22,600 Speaker 1: Ralph Nader was a great, great dude, right. He like 384 00:23:22,760 --> 00:23:25,200 Speaker 1: lived like a hermit to show that it wasn't being 385 00:23:25,359 --> 00:23:27,600 Speaker 1: influenced by one side or the other. He had like 386 00:23:28,040 --> 00:23:30,800 Speaker 1: a mattress on the floor of like a studio apartment. 387 00:23:30,920 --> 00:23:34,440 Speaker 1: I think he had a hot plate that he lived with. Ironically, 388 00:23:34,480 --> 00:23:39,159 Speaker 1: it's very dangerous I think about it. It was like 389 00:23:39,240 --> 00:23:41,280 Speaker 1: probably one of the safer hot places. But yeah, I 390 00:23:41,320 --> 00:23:42,919 Speaker 1: bet it was the best hot plate on the market, 391 00:23:43,640 --> 00:23:45,520 Speaker 1: you think so, but he bought it with his own money, 392 00:23:46,000 --> 00:23:48,200 Speaker 1: he did so any Ralph Nader was there, They got 393 00:23:48,200 --> 00:23:51,800 Speaker 1: everyone together and they had this big press conference in Washington, 394 00:23:51,880 --> 00:23:56,879 Speaker 1: d C. And uh Dowie starts to poke around a 395 00:23:56,880 --> 00:23:59,359 Speaker 1: little bit and do a little more research for this article, 396 00:23:59,520 --> 00:24:01,720 Speaker 1: and uh say, you know, I need to go to 397 00:24:01,760 --> 00:24:03,560 Speaker 1: these need to go to d O T and need 398 00:24:03,600 --> 00:24:05,320 Speaker 1: to go what was the other one called the an 399 00:24:05,480 --> 00:24:08,320 Speaker 1: h T S A once that stand for nationale man 400 00:24:08,840 --> 00:24:15,119 Speaker 1: the National Highway Transportation Safety Administration. Correct some mouthful because 401 00:24:15,240 --> 00:24:16,959 Speaker 1: a lot of common words, but when you put them 402 00:24:17,000 --> 00:24:22,199 Speaker 1: together like that, it's tough. Uh So he went and 403 00:24:22,240 --> 00:24:25,280 Speaker 1: started doing some investigating and he found out that Ford 404 00:24:25,320 --> 00:24:29,639 Speaker 1: had been carrying out well they've been carrying out crash 405 00:24:29,720 --> 00:24:32,800 Speaker 1: test in secret. And when you're carrying out crash tests 406 00:24:32,800 --> 00:24:35,919 Speaker 1: in secret, that's probably not a good thing, right. It 407 00:24:35,960 --> 00:24:38,440 Speaker 1: means that you didn't get the results you were hoping for, 408 00:24:39,240 --> 00:24:43,879 Speaker 1: so you you suppressed the results you had. All the 409 00:24:43,920 --> 00:24:48,399 Speaker 1: scientists murdered Lee, I coke its totally. Did He's like 410 00:24:48,440 --> 00:24:50,879 Speaker 1: you see that He'd probably like it was like go 411 00:24:51,000 --> 00:24:56,000 Speaker 1: to sleep forever. But that was just to get the 412 00:24:56,000 --> 00:24:59,520 Speaker 1: ball rolling, he had goons kill the rest of uh 413 00:24:59,560 --> 00:25:02,200 Speaker 1: and you then you filed the crash tests with the 414 00:25:02,240 --> 00:25:05,800 Speaker 1: d O T that was the durable thing. So dawis 415 00:25:05,800 --> 00:25:08,359 Speaker 1: sitting there going through all these file cabinets, and you know, 416 00:25:08,400 --> 00:25:10,679 Speaker 1: there's all these bureaucrats going like, oh God, why does 417 00:25:10,720 --> 00:25:14,680 Speaker 1: he keep saying, Eureka, here's the guy in there with 418 00:25:14,720 --> 00:25:17,800 Speaker 1: a spy camera. And he figured out very very quickly 419 00:25:17,840 --> 00:25:22,360 Speaker 1: that Ford was well aware of the notion that it's 420 00:25:22,400 --> 00:25:27,280 Speaker 1: Pinto's were flaming death traps. Right, And from those forty 421 00:25:27,440 --> 00:25:31,400 Speaker 1: crash tests, he found that eleven of them, and this 422 00:25:31,480 --> 00:25:34,760 Speaker 1: is really important, eleven of those crash tests had been 423 00:25:34,840 --> 00:25:38,760 Speaker 1: carried out before the Pinto, the first one, had ever 424 00:25:38,920 --> 00:25:42,639 Speaker 1: rolled off of the production line. Right. He found in 425 00:25:42,680 --> 00:25:45,639 Speaker 1: these crash tests that every single one of those forty 426 00:25:45,640 --> 00:25:48,359 Speaker 1: crash tests, if it was a Pinto, that had not 427 00:25:48,440 --> 00:25:50,760 Speaker 1: been altered, meaning it was the same one that you 428 00:25:50,800 --> 00:25:54,159 Speaker 1: would buy it like the dealership, they lost gas and 429 00:25:54,240 --> 00:25:57,840 Speaker 1: an impact of twenty miles an hour over Not very good, right, 430 00:25:58,520 --> 00:26:01,560 Speaker 1: not good at all. So three of these cars passed 431 00:26:01,560 --> 00:26:04,640 Speaker 1: the test, and all three of them had been um 432 00:26:04,760 --> 00:26:07,240 Speaker 1: had been tweaked, for safety, like, these aren't the ones 433 00:26:07,280 --> 00:26:09,600 Speaker 1: that you would end up buying. They changed three of 434 00:26:09,640 --> 00:26:12,000 Speaker 1: them and they all three passed. Yet they still didn't 435 00:26:12,080 --> 00:26:13,760 Speaker 1: use it. And here are the three things they did. 436 00:26:14,280 --> 00:26:18,080 Speaker 1: They one was a plastic baffle, a little square plastic 437 00:26:18,119 --> 00:26:21,119 Speaker 1: that costs one dollar and it weighed one pound and 438 00:26:21,200 --> 00:26:24,320 Speaker 1: it went between the flaming death bolts and the gas 439 00:26:24,400 --> 00:26:29,560 Speaker 1: sank solve the problem. Did not use it because remember 440 00:26:29,920 --> 00:26:33,600 Speaker 1: two thousand pounds two thousand dollars, which I don't know 441 00:26:33,640 --> 00:26:36,679 Speaker 1: what that is today. It's a two thousand pounds and 442 00:26:36,720 --> 00:26:41,399 Speaker 1: twelve thousand dollars the pounds and change. Okay, gravity has 443 00:26:41,480 --> 00:26:45,720 Speaker 1: read relatively the same. The other thing they did, and 444 00:26:45,800 --> 00:26:48,760 Speaker 1: this ostensibly was a little heavier, they put a metal 445 00:26:48,800 --> 00:26:53,080 Speaker 1: plate to reinforce that ornamental bumper. In other words, they 446 00:26:53,119 --> 00:26:57,159 Speaker 1: gave it a bumper and that worked. And then they 447 00:26:57,240 --> 00:26:59,520 Speaker 1: finally the final thing they did was they I think 448 00:26:59,520 --> 00:27:01,440 Speaker 1: they line that was the inside of the outside of 449 00:27:01,440 --> 00:27:03,280 Speaker 1: the gas tank, the inside of the gas to the 450 00:27:03,280 --> 00:27:05,480 Speaker 1: inside of the gas sank with a rubber bladder and 451 00:27:05,520 --> 00:27:08,280 Speaker 1: that worked. Uh, but no one likes saying the word 452 00:27:08,320 --> 00:27:12,120 Speaker 1: bladder head forward. It's too gross. It works, but it's crody, 453 00:27:12,280 --> 00:27:15,600 Speaker 1: So we're getting out. The point is they had three 454 00:27:15,680 --> 00:27:18,680 Speaker 1: solutions before the ford was being rolled off the line, uh, 455 00:27:18,680 --> 00:27:20,479 Speaker 1: and they chose to ignore all three of them, right, 456 00:27:20,760 --> 00:27:24,159 Speaker 1: big point here right um. And in addition to this 457 00:27:24,280 --> 00:27:29,320 Speaker 1: two thousand pounds two thousand dollar limitation that I Coca imposed, 458 00:27:29,520 --> 00:27:34,080 Speaker 1: that radically shortened timeline also created a climate where really 459 00:27:34,119 --> 00:27:38,280 Speaker 1: really dangerous engineering decisions were being made. Right. Normally, when 460 00:27:38,320 --> 00:27:42,080 Speaker 1: you make a car, you sketch it out, um, somebody 461 00:27:42,119 --> 00:27:44,919 Speaker 1: makes a model of it, some dude like works it 462 00:27:45,000 --> 00:27:48,879 Speaker 1: in clay, You run it into like a couple of 463 00:27:48,920 --> 00:27:52,000 Speaker 1: walls or something like if you figure out how many 464 00:27:52,119 --> 00:27:54,760 Speaker 1: like light like a cigarette lighters are going to go 465 00:27:54,840 --> 00:27:57,600 Speaker 1: into it. There's a lot of thought put into it. 466 00:27:57,880 --> 00:28:00,959 Speaker 1: And then once all this stuff is pre production stuff, 467 00:28:01,359 --> 00:28:03,760 Speaker 1: uh is done and you know what the car is 468 00:28:03,800 --> 00:28:06,960 Speaker 1: gonna look like, then you begin this process called tooling. 469 00:28:07,440 --> 00:28:10,600 Speaker 1: And tooling is where you make the machines that are 470 00:28:10,720 --> 00:28:14,600 Speaker 1: going to make the car that you're manufacturing. Right with 471 00:28:14,680 --> 00:28:18,159 Speaker 1: the Pinto, they didn't do that. They started designing the 472 00:28:18,240 --> 00:28:21,760 Speaker 1: car and at about the same time they started making 473 00:28:21,800 --> 00:28:24,280 Speaker 1: the machines that we're going to make that car. Before 474 00:28:24,320 --> 00:28:27,760 Speaker 1: they even knew ultimately what the final design was going 475 00:28:27,800 --> 00:28:30,760 Speaker 1: to be. So by the time they figured out that 476 00:28:30,800 --> 00:28:34,119 Speaker 1: they had a really dangerous fuel tank on their hands, 477 00:28:34,680 --> 00:28:37,480 Speaker 1: it was too late. The tooling was underway, two million 478 00:28:37,520 --> 00:28:45,040 Speaker 1: dollars worth of machines have been made, and Ford said, yeah, 479 00:28:45,880 --> 00:28:48,960 Speaker 1: so when they discovered this, um, we have a couple 480 00:28:48,960 --> 00:28:52,320 Speaker 1: of quotes here from actual engineers that worked there at 481 00:28:52,320 --> 00:28:54,920 Speaker 1: the time, and they said, did anyone go to Lee 482 00:28:54,960 --> 00:28:56,880 Speaker 1: I a coca and say, hey, we have a problem 483 00:28:56,880 --> 00:28:59,360 Speaker 1: on our hands with his gas tank? And this one 484 00:28:59,440 --> 00:29:03,880 Speaker 1: engineer from the Mother Jones article said hell no. But 485 00:29:03,920 --> 00:29:07,040 Speaker 1: if it was like so, we didn't say it like that, 486 00:29:07,800 --> 00:29:12,000 Speaker 1: he went like, hell no. Right in my mind he went, 487 00:29:12,120 --> 00:29:17,120 Speaker 1: hell no, no, uh, that person would have been fired. 488 00:29:17,240 --> 00:29:20,240 Speaker 1: Safety wasn't a popular subject around for it in those days, 489 00:29:20,680 --> 00:29:24,680 Speaker 1: and with Lee it was taboo or taboo like if 490 00:29:24,720 --> 00:29:40,280 Speaker 1: you're a normal person, if you talk normally, mh to too, taboo, tattoo, taboo. Alright, deletrious, 491 00:29:40,800 --> 00:29:43,800 Speaker 1: that's a deep cut. Yeah, it was about twenty people 492 00:29:43,800 --> 00:29:47,239 Speaker 1: in here they got that one. That's all right, all right? 493 00:29:47,320 --> 00:29:49,280 Speaker 1: So I had Cook had a saying around for it 494 00:29:49,320 --> 00:29:54,320 Speaker 1: at the time, which was safety doesn't sell Uh. And 495 00:29:54,360 --> 00:29:57,480 Speaker 1: here's another quote from another engineer. Safety is in the 496 00:29:57,480 --> 00:30:00,280 Speaker 1: issue trunk spaces. You have no idea how that the 497 00:30:00,280 --> 00:30:03,479 Speaker 1: competition is over trunk space. Do you realize that if 498 00:30:03,480 --> 00:30:05,680 Speaker 1: we put a safer gas tank in the Pinto, you 499 00:30:05,680 --> 00:30:07,520 Speaker 1: can only get one set of golf clubs in the 500 00:30:07,560 --> 00:30:12,400 Speaker 1: trunk And that's a real quote. Yeah. And here's something 501 00:30:12,400 --> 00:30:13,800 Speaker 1: that you can do when you get home. You can 502 00:30:13,800 --> 00:30:17,960 Speaker 1: go and look up Ford Pinto ad and search Google 503 00:30:18,000 --> 00:30:22,680 Speaker 1: images or being images is out a thing being Yahoo, Yeah, 504 00:30:23,120 --> 00:30:26,720 Speaker 1: doesn't have to be Google. Yeah, go to Netscape and 505 00:30:26,840 --> 00:30:29,840 Speaker 1: uh or if you're a paranoid type duck duck go 506 00:30:31,760 --> 00:30:34,840 Speaker 1: That even flew over my head. Uh, it's like they 507 00:30:34,840 --> 00:30:37,480 Speaker 1: don't like track or use cookies or anything like that. 508 00:30:37,760 --> 00:30:42,480 Speaker 1: Oh yeah, so you're creep, I guess. I guess are 509 00:30:42,480 --> 00:30:46,360 Speaker 1: you stockpile weapons or something? Gotcha? So anyway, you can 510 00:30:46,360 --> 00:30:48,640 Speaker 1: look up Ford Pinto ads and they're all kinds of 511 00:30:48,680 --> 00:30:50,480 Speaker 1: great ads from the old days. And there's one where 512 00:30:50,480 --> 00:30:53,200 Speaker 1: there's this, uh, well, there's this couple that um, I 513 00:30:53,240 --> 00:30:56,560 Speaker 1: guess is unpacking for like a camping trip from their Pinto. 514 00:30:56,640 --> 00:30:58,840 Speaker 1: But it doesn't look like anywhere you would want to go. Camping. 515 00:30:58,840 --> 00:31:00,800 Speaker 1: It's just kind of like a field for there's like 516 00:31:00,840 --> 00:31:04,480 Speaker 1: a ditch. It's kind of weird looking. And it says 517 00:31:04,520 --> 00:31:08,080 Speaker 1: this in the text, just split down the runabout's rear seat. 518 00:31:08,160 --> 00:31:11,160 Speaker 1: The Runabout was one of the Pinto models. Open up 519 00:31:11,200 --> 00:31:14,600 Speaker 1: the big back door, which we call a hatchback these days, 520 00:31:15,760 --> 00:31:19,200 Speaker 1: and the big back room makes packing easy back in 521 00:31:19,280 --> 00:31:22,720 Speaker 1: your golf clubs, those groceries and those big pieces of 522 00:31:22,800 --> 00:31:29,240 Speaker 1: luggage pack it all in. You make it sound really dirty. 523 00:31:30,280 --> 00:31:36,800 Speaker 1: There's big room in your little Pinto. I'm the sick oh, 524 00:31:36,960 --> 00:31:39,960 Speaker 1: because I'm using duck duck up. It's the sexiest ad 525 00:31:40,000 --> 00:31:43,520 Speaker 1: of the seventies, as read by me. I like old 526 00:31:43,600 --> 00:31:47,400 Speaker 1: ads in old magazines because like you can smell them afterward, 527 00:31:47,640 --> 00:31:48,960 Speaker 1: you know what I'm saying, Like if you go into 528 00:31:49,000 --> 00:31:52,720 Speaker 1: Google images, the ads there, but not the smell. But 529 00:31:52,840 --> 00:31:56,880 Speaker 1: you know what an old magazine smells like fantastic smell. 530 00:31:58,120 --> 00:32:02,800 Speaker 1: You mean, like musty. What magazines are you reading? Just 531 00:32:03,200 --> 00:32:13,600 Speaker 1: any old magazine I pick up, just like alright, Jerry 532 00:32:15,040 --> 00:32:18,760 Speaker 1: gout that part, shre No, I'm not doing my shot yet, 533 00:32:18,760 --> 00:32:21,280 Speaker 1: and everybody calmed down. My niece left to go to bed. 534 00:32:21,440 --> 00:32:28,680 Speaker 1: So are there any other kids here. All right, you 535 00:32:28,720 --> 00:32:35,320 Speaker 1: have a very deep voice, young boy. Right here. I'm 536 00:32:35,320 --> 00:32:42,000 Speaker 1: seven beer me screw. So everybody, I think we can 537 00:32:42,040 --> 00:32:53,040 Speaker 1: all agree this is going pretty well. You're not gonna 538 00:32:53,120 --> 00:32:54,959 Speaker 1: like this. That means that we need to put an 539 00:32:55,000 --> 00:32:59,680 Speaker 1: ad break in here. Calm down, we'll be right back 540 00:33:00,400 --> 00:33:04,880 Speaker 1: right after these messages. Alright, Chuck, we're over here listening 541 00:33:04,880 --> 00:33:07,400 Speaker 1: and we're doing great. Frankly, this is going really well. 542 00:33:07,880 --> 00:33:11,040 Speaker 1: I agreed. So before we go to add break, everyone, 543 00:33:11,080 --> 00:33:14,200 Speaker 1: we just want to say, uh, here's a quick reminder. 544 00:33:14,600 --> 00:33:17,120 Speaker 1: Go to nd s S dot org to donate to 545 00:33:17,160 --> 00:33:21,200 Speaker 1: the National Down Cynder Society, And Chuck, what's the number 546 00:33:21,240 --> 00:33:23,840 Speaker 1: for Lifeline. You can text to the number of five 547 00:33:23,920 --> 00:33:27,840 Speaker 1: zero one, text the word Lifeline, dollar sign and whatever 548 00:33:27,840 --> 00:33:30,000 Speaker 1: amount you want to give. All right, and now we'll 549 00:33:30,000 --> 00:33:56,600 Speaker 1: we're from our sponsor. M hm, hey everybody, we're back. Yeah, 550 00:33:57,400 --> 00:34:03,360 Speaker 1: magical works. Yeah, thank you, sir. I am wearing me Andy's. 551 00:34:03,480 --> 00:34:07,080 Speaker 1: Oh you know what we should say this? That's a 552 00:34:07,160 --> 00:34:10,680 Speaker 1: freebee man. Well we'll cut this part out too, but uh, 553 00:34:11,200 --> 00:34:13,120 Speaker 1: I have to share this. We got. This is a 554 00:34:13,239 --> 00:34:17,040 Speaker 1: legit tangent like you know, like all of them, the 555 00:34:17,120 --> 00:34:20,080 Speaker 1: heavily scripted and rehearse tangents. You've heard him that. We 556 00:34:20,200 --> 00:34:23,920 Speaker 1: got an email yesterday. You saw it. I did where 557 00:34:24,000 --> 00:34:29,400 Speaker 1: a woman This is so weird. A woman wanted to 558 00:34:29,520 --> 00:34:32,799 Speaker 1: send a new pair of me Andy's to us for 559 00:34:32,960 --> 00:34:37,480 Speaker 1: us to autograph so she could frame the underwear for 560 00:34:37,600 --> 00:34:43,320 Speaker 1: her husband's Christmas gifts. Now that is a deep cut. 561 00:34:44,840 --> 00:34:47,160 Speaker 1: That's a true fan. At least she wasn't like, and 562 00:34:47,280 --> 00:34:51,160 Speaker 1: you wear them first, Yeah, each of you pass it 563 00:34:51,200 --> 00:34:53,960 Speaker 1: off to the other one, then mail them back to me. 564 00:34:54,160 --> 00:34:55,640 Speaker 1: Both of those are like, oh yeah, send him in 565 00:34:56,360 --> 00:34:59,840 Speaker 1: totally do that. I sent smell like an old magazine, 566 00:35:01,680 --> 00:35:11,080 Speaker 1: you know. Right when she got that in the mail? Ah, chuck, 567 00:35:11,800 --> 00:35:20,480 Speaker 1: uh chuck, I said, I didn't what guys, what why 568 00:35:20,480 --> 00:35:25,440 Speaker 1: would you do that? No one else saw that. I 569 00:35:25,440 --> 00:35:29,120 Speaker 1: wish you probably edited this part out to jaire this 570 00:35:29,320 --> 00:35:31,719 Speaker 1: guy right here. So I send that email to our 571 00:35:31,760 --> 00:35:34,480 Speaker 1: head of sales though, and he was so delighted. He's like, oh, 572 00:35:34,520 --> 00:35:36,960 Speaker 1: I can't wait to send this to me Andy's. They're 573 00:35:37,040 --> 00:35:40,719 Speaker 1: you're autographing underwear. They're not gonna believe it. That's that's 574 00:35:40,719 --> 00:35:45,280 Speaker 1: like David Lee Roth level, except we're autographing me Andy's 575 00:35:45,360 --> 00:35:50,480 Speaker 1: for a fan, some dude, it's not David Lee Roth right, 576 00:35:51,560 --> 00:35:56,479 Speaker 1: all right, everybody, we're back. I'm kind of thinking, sure 577 00:35:58,080 --> 00:36:01,440 Speaker 1: you do it again, though, because you just said that, Hey, everybody, 578 00:36:01,480 --> 00:36:04,960 Speaker 1: we're back. I think I just stepped on you. And 579 00:36:05,000 --> 00:36:13,040 Speaker 1: stop laughing, everybody, we need to clean I said, stop laughing. Hey, everybody, 580 00:36:13,040 --> 00:36:18,880 Speaker 1: we're back. Thanks for hanging there on. Thank you. That 581 00:36:19,000 --> 00:36:22,120 Speaker 1: was a really long appe. We know where we were. Now, Well, 582 00:36:22,160 --> 00:36:25,920 Speaker 1: I got it, I got it right, I got creepy 583 00:36:26,040 --> 00:36:28,880 Speaker 1: right before I know that, I know, all right, I 584 00:36:28,920 --> 00:36:40,359 Speaker 1: got you. Hey, everybody, we're back. Everyone's gonna be like, 585 00:36:40,360 --> 00:36:43,640 Speaker 1: what the hell happened in Atlanta? That's good enough. We're 586 00:36:43,719 --> 00:36:51,120 Speaker 1: leaving that in so by now, everybody, you may be saying, Chuck, Josh, wtf, 587 00:36:52,239 --> 00:36:55,919 Speaker 1: how how could this possibly be going on? How could 588 00:36:56,040 --> 00:36:59,080 Speaker 1: Ford be doing this kind of stuff. We're gonna tell 589 00:36:59,120 --> 00:37:03,440 Speaker 1: you w TF. It turns out that back in the sixties, 590 00:37:03,560 --> 00:37:08,120 Speaker 1: the American auto industry was like the last great unregulated 591 00:37:08,239 --> 00:37:12,000 Speaker 1: industry in the entire country. And the reason why was 592 00:37:12,080 --> 00:37:17,319 Speaker 1: because most Americans considered the auto industry the backbone of 593 00:37:17,360 --> 00:37:21,520 Speaker 1: the American economy. Right, so everyone said we should probably 594 00:37:21,520 --> 00:37:24,080 Speaker 1: just let the auto industry decide what's best for it 595 00:37:24,400 --> 00:37:27,479 Speaker 1: and us it's consumers because we don't want to mess 596 00:37:27,520 --> 00:37:30,200 Speaker 1: with them. Yeah. Big corporations love to look out for 597 00:37:30,239 --> 00:37:35,120 Speaker 1: everyday Americans, all right, But at the time there was 598 00:37:35,160 --> 00:37:39,080 Speaker 1: a fatality rate a k A death rate on the 599 00:37:39,120 --> 00:37:44,560 Speaker 1: America's highways, reaching fifty thousand people a year. We did 600 00:37:44,600 --> 00:37:49,200 Speaker 1: the math. That's a lot. That is a lot. Ralph 601 00:37:49,280 --> 00:37:51,680 Speaker 1: Nader had a book called Unsafe at Any Speed That 602 00:37:51,800 --> 00:37:55,160 Speaker 1: was a big hit. Uh. He also had one called 603 00:37:55,600 --> 00:38:01,000 Speaker 1: hot Plates Unsafe at Any Temperature. So so quite as well. 604 00:38:01,080 --> 00:38:03,799 Speaker 1: Has anyone actually read Unsafe in Any Speed? Don't feel bad, 605 00:38:03,840 --> 00:38:07,439 Speaker 1: We haven't either, Okay, good? So he released his book 606 00:38:07,440 --> 00:38:11,239 Speaker 1: in nine and it was basically like a chapter by 607 00:38:11,360 --> 00:38:16,120 Speaker 1: chapter really wonky detailed description of how your car was 608 00:38:16,480 --> 00:38:20,359 Speaker 1: ready and willing to murder you, right, not kill you, 609 00:38:20,760 --> 00:38:25,080 Speaker 1: murder you. They were like chapters on like the steering 610 00:38:25,120 --> 00:38:29,239 Speaker 1: column it's going to impale you, or that dashboard it 611 00:38:29,239 --> 00:38:31,680 Speaker 1: ain't padded and your head's gonna open up like a 612 00:38:31,760 --> 00:38:36,479 Speaker 1: ripe candle op when it comes in contact with it, right, yeah. 613 00:38:36,680 --> 00:38:39,799 Speaker 1: And the reason that this would happen for both instances 614 00:38:39,880 --> 00:38:43,399 Speaker 1: because there's no such thing as seatbelts right. So he 615 00:38:43,440 --> 00:38:48,040 Speaker 1: goes to the it was your right. And that's how 616 00:38:48,080 --> 00:38:50,840 Speaker 1: you knew, like a really dedicated mom in the in 617 00:38:50,880 --> 00:38:54,680 Speaker 1: the sixties because she was missing an arm. That's like 618 00:38:54,760 --> 00:38:56,560 Speaker 1: her kid was all messed up at a DNA on 619 00:38:56,600 --> 00:38:58,600 Speaker 1: his head or whatever because it didn't quite work, because 620 00:38:58,600 --> 00:39:01,120 Speaker 1: her arm came clean off when they both went forward, 621 00:39:01,920 --> 00:39:04,600 Speaker 1: but he was still alive. She didn't have an arm. 622 00:39:04,640 --> 00:39:08,440 Speaker 1: It was a badge of honor back then. So Ralph 623 00:39:08,520 --> 00:39:13,600 Speaker 1: Nader makes this makes writes this book, and it gets 624 00:39:13,680 --> 00:39:17,040 Speaker 1: released and it becomes like a bestseller almost immediately, and 625 00:39:17,120 --> 00:39:19,280 Speaker 1: it has so much of an impact that the next 626 00:39:19,360 --> 00:39:24,000 Speaker 1: year Congress passed the Highway Safety Act of Yeah, and 627 00:39:24,000 --> 00:39:26,560 Speaker 1: then this is another way you knew. It was a 628 00:39:26,640 --> 00:39:30,560 Speaker 1: day from way back in the day. Uh. The House 629 00:39:30,600 --> 00:39:35,279 Speaker 1: and the Senate passed it unanimously. That's so coaint. They 630 00:39:35,320 --> 00:39:38,120 Speaker 1: all got together and said, well, this is what's good 631 00:39:38,120 --> 00:39:40,239 Speaker 1: for the American people. So this is our job to 632 00:39:40,280 --> 00:39:47,200 Speaker 1: do this. And that went yeah, pretty sweet, pretty sweet time, 633 00:39:47,280 --> 00:39:51,000 Speaker 1: pretty sweet. So they passed this thing. In the upshot 634 00:39:51,040 --> 00:39:54,239 Speaker 1: of it was that now the auto industry would be regulated. 635 00:39:54,360 --> 00:39:56,480 Speaker 1: It was just the way it was gonna be okay, 636 00:39:57,120 --> 00:40:00,400 Speaker 1: and the auto industry said, okay, okay, fine, fine, but 637 00:40:00,880 --> 00:40:05,240 Speaker 1: what about this? Why don't we agree to use something 638 00:40:05,280 --> 00:40:09,200 Speaker 1: called a cost benefit analysis to decide if we actually 639 00:40:09,320 --> 00:40:13,759 Speaker 1: undertake any regulations you proposed? Deal? And the d O 640 00:40:13,960 --> 00:40:15,879 Speaker 1: T and n H T s A was like, well 641 00:40:16,160 --> 00:40:17,800 Speaker 1: no in the auto industry went like that, And the 642 00:40:17,880 --> 00:40:19,680 Speaker 1: d O T was like, all right, fine, fine, we 643 00:40:19,680 --> 00:40:22,439 Speaker 1: don't want to arm wrestle over this one. Fine cost 644 00:40:22,480 --> 00:40:25,640 Speaker 1: benefit analysis for everybody. Yeah, So if you don't know 645 00:40:25,680 --> 00:40:28,000 Speaker 1: what a cost benefit analysis is, we call it the 646 00:40:28,000 --> 00:40:32,360 Speaker 1: cruelest of all analyzes because it's basically just a math problem. 647 00:40:32,680 --> 00:40:35,960 Speaker 1: You plug in numbers and you say, I plug in this, 648 00:40:36,160 --> 00:40:38,080 Speaker 1: I plug in this. Is it worth it to do this? 649 00:40:38,760 --> 00:40:41,600 Speaker 1: Which works great in a lot of circumstances if you're 650 00:40:41,600 --> 00:40:44,120 Speaker 1: talking about I don't know, like a like what's a 651 00:40:44,120 --> 00:40:45,799 Speaker 1: good example, or like, like if you're trying to figure 652 00:40:45,800 --> 00:40:49,239 Speaker 1: out whether to go with tire distributor A or tire distributor, 653 00:40:49,280 --> 00:40:52,439 Speaker 1: be kind of easy, right exactly, But if you're talking 654 00:40:52,520 --> 00:40:56,440 Speaker 1: about replacing a fuel tank because it's killing people, it 655 00:40:56,480 --> 00:40:59,840 Speaker 1: gets a little sticky because one of the inputs on 656 00:41:00,000 --> 00:41:03,880 Speaker 1: those math problems has to be the value of a 657 00:41:03,960 --> 00:41:07,279 Speaker 1: human life. There's no getting around, no way around it. Right. 658 00:41:07,600 --> 00:41:11,239 Speaker 1: So the nht s A said, well, I guess we 659 00:41:11,239 --> 00:41:13,680 Speaker 1: should go ahead and figure out how to quantify a 660 00:41:13,760 --> 00:41:16,839 Speaker 1: human life. They all went home and like kissed their 661 00:41:16,920 --> 00:41:21,640 Speaker 1: children and they came back to work. And what they 662 00:41:21,680 --> 00:41:23,880 Speaker 1: came up with the actually did it. There was a 663 00:41:23,960 --> 00:41:28,799 Speaker 1: nineteen seventy two document that said, everybody, this is the 664 00:41:28,880 --> 00:41:31,319 Speaker 1: value of a human life and figured it out two 665 00:41:31,400 --> 00:41:35,600 Speaker 1: hundred thousand, seven hundred and twenty five dollars. And what 666 00:41:35,640 --> 00:41:40,719 Speaker 1: they did was, yeah, really, I thought mine was half that. 667 00:41:44,000 --> 00:41:47,480 Speaker 1: So what they did was they figured out um, the 668 00:41:47,480 --> 00:41:51,600 Speaker 1: the average lifespan or the average age I guess of 669 00:41:51,719 --> 00:41:53,919 Speaker 1: a person who dies in a car wreck, and then 670 00:41:54,000 --> 00:41:57,040 Speaker 1: subtracted it from the average lifespan of of the Americans 671 00:41:57,080 --> 00:42:04,840 Speaker 1: at the at the time in the Iraq, such as UM, 672 00:42:04,880 --> 00:42:08,120 Speaker 1: and they came up with They came up with thirty 673 00:42:08,160 --> 00:42:10,279 Speaker 1: seven years, and those people who die in a car 674 00:42:10,320 --> 00:42:12,480 Speaker 1: wreck would have lived thirty seven more years. And then 675 00:42:12,480 --> 00:42:14,400 Speaker 1: they say, well, how much would those people make in 676 00:42:14,480 --> 00:42:18,560 Speaker 1: that time? And they said, well, two hundred thousand, seven 677 00:42:19,320 --> 00:42:22,200 Speaker 1: five dollars. The problem with this is is that it 678 00:42:22,400 --> 00:42:25,719 Speaker 1: really what they calculated was the cost to society and 679 00:42:25,800 --> 00:42:29,520 Speaker 1: lost productivity if it's just wages, right, They didn't take 680 00:42:29,560 --> 00:42:33,319 Speaker 1: into account some very important stuff like the value that 681 00:42:33,360 --> 00:42:36,719 Speaker 1: the individual places on his or her own life, or 682 00:42:36,920 --> 00:42:39,520 Speaker 1: whether their family wants him to come home after a 683 00:42:39,600 --> 00:42:42,920 Speaker 1: car wreck, stuff like that. But they came up with 684 00:42:42,960 --> 00:42:44,920 Speaker 1: this dollar amount and they said, there there. We'll get 685 00:42:45,000 --> 00:42:47,920 Speaker 1: better at it over time. But here's what it is. 686 00:42:48,120 --> 00:42:52,239 Speaker 1: And it's a primitive step exactly again, the cruelest of 687 00:42:52,239 --> 00:42:56,400 Speaker 1: all analyzes. So Mark Dowie is sorting through all the 688 00:42:56,440 --> 00:43:01,240 Speaker 1: file cabinets of the d OT and the the National 689 00:43:01,280 --> 00:43:06,719 Speaker 1: Highway Transportation Safety Administration. It's no faster to say it abbreviated. 690 00:43:06,880 --> 00:43:09,280 Speaker 1: I know, I would just mess it up though. Uh 691 00:43:09,320 --> 00:43:10,920 Speaker 1: So he's starting through all this stuff. He's going through 692 00:43:10,960 --> 00:43:13,880 Speaker 1: file cabinets. Everyone's worried, and he comes across the document 693 00:43:13,920 --> 00:43:18,080 Speaker 1: of memo called fatalities associated with crash and duced fuel 694 00:43:18,160 --> 00:43:21,040 Speaker 1: leakage and fires. And over the years people come to 695 00:43:21,080 --> 00:43:23,440 Speaker 1: think like, this is the smoking gun. This is pinto. 696 00:43:23,760 --> 00:43:26,040 Speaker 1: It was about pinto fires from getting hit in the rear, 697 00:43:26,840 --> 00:43:29,400 Speaker 1: and that's what it is. It really wasn't that. What 698 00:43:29,440 --> 00:43:31,719 Speaker 1: it was was it was about all cars in the 699 00:43:31,760 --> 00:43:35,319 Speaker 1: United States and whether they caught on fire when they 700 00:43:35,400 --> 00:43:40,080 Speaker 1: rolled over. However, the one damning thing in this memo 701 00:43:40,360 --> 00:43:45,400 Speaker 1: was that Ford used that number, well almost that number 702 00:43:45,760 --> 00:43:49,200 Speaker 1: to quantify the value of a human life. But Ford 703 00:43:49,320 --> 00:43:54,440 Speaker 1: rounded down the rounded down the value of a human life, 704 00:43:55,320 --> 00:43:57,600 Speaker 1: just you know, to make the math easier. Yeah, they 705 00:43:57,600 --> 00:43:59,640 Speaker 1: made a two d grand. They cut off the seven 706 00:44:00,160 --> 00:44:03,120 Speaker 1: five dollars, just made it a straight up two. Right. 707 00:44:03,920 --> 00:44:07,200 Speaker 1: So they estimated like a hundred and eighty fatalities and 708 00:44:07,280 --> 00:44:12,760 Speaker 1: a hundred and eighty injuries in car fires post collision 709 00:44:12,760 --> 00:44:16,200 Speaker 1: car fires every year in the US. And they said, well, 710 00:44:16,400 --> 00:44:20,360 Speaker 1: that would cost society, uh, forty nine million dollars in 711 00:44:20,440 --> 00:44:23,680 Speaker 1: lost productivity. But if you want us to do this 712 00:44:23,800 --> 00:44:27,360 Speaker 1: eleven dollar per car safety improvement that would save those 713 00:44:27,400 --> 00:44:30,080 Speaker 1: lives and those injuries, well it cost us the auto 714 00:44:30,120 --> 00:44:34,319 Speaker 1: industry a hundred and thirteen million dollars, so I don't 715 00:44:34,360 --> 00:44:37,799 Speaker 1: have to do it, right, great, see it Racketball's head. 716 00:44:40,480 --> 00:44:42,440 Speaker 1: That was kind of do you guys see fight Club? 717 00:44:43,320 --> 00:44:46,440 Speaker 1: Remember Edward Norton's job. That was kind of what he 718 00:44:46,480 --> 00:44:49,520 Speaker 1: did right a little bit. Yeah, he had to kind 719 00:44:49,560 --> 00:44:52,280 Speaker 1: of calculate whether or not it was worth taking a recall, 720 00:44:53,000 --> 00:44:56,919 Speaker 1: and Ford, thanks to Dowie, had just been caught red 721 00:44:57,000 --> 00:45:00,880 Speaker 1: handed with one of these submitted in the public record. Alright, 722 00:45:00,920 --> 00:45:04,719 Speaker 1: So part of the Motor Vehicle Safety Act was was 723 00:45:04,800 --> 00:45:07,240 Speaker 1: something in all these bills. This gets a little wonky, 724 00:45:07,280 --> 00:45:10,000 Speaker 1: but bear with me. They're all broken down into subcategories, 725 00:45:10,000 --> 00:45:12,239 Speaker 1: and one of them was called Vehicle Safety Standard three 726 00:45:12,239 --> 00:45:15,840 Speaker 1: oh one. And three oh one was basically our government 727 00:45:15,840 --> 00:45:19,440 Speaker 1: getting together and saying, you know what, we feel like, 728 00:45:19,520 --> 00:45:22,400 Speaker 1: you should be able to get hit from the rear 729 00:45:22,880 --> 00:45:26,000 Speaker 1: at like twenty miles an hour and not explode it 730 00:45:26,000 --> 00:45:29,480 Speaker 1: into a fiery ball. We've talked about it. We know 731 00:45:29,520 --> 00:45:31,799 Speaker 1: what you're gonna say, Detroit, but we've talked about we 732 00:45:31,840 --> 00:45:35,759 Speaker 1: feel very strongly about this. We feel less reasonable. Democrats 733 00:45:35,760 --> 00:45:38,279 Speaker 1: pushed for thirty, Republicans pushed for ten. They met in 734 00:45:38,320 --> 00:45:43,680 Speaker 1: the middle at twenty. There are people from Cough County here. 735 00:45:45,680 --> 00:45:49,160 Speaker 1: They are not happy with you right now. They are 736 00:45:49,200 --> 00:45:51,680 Speaker 1: going to let us know via email after this show, 737 00:45:53,520 --> 00:45:59,319 Speaker 1: angry that the way you feel about life. So they 738 00:45:59,320 --> 00:46:01,240 Speaker 1: settled in twenty miles an hour and that was Safety 739 00:46:01,280 --> 00:46:04,680 Speaker 1: Standard three oh one. But here's the here's the rub 740 00:46:05,200 --> 00:46:07,640 Speaker 1: for the Ford and the Pinto is they had a 741 00:46:07,640 --> 00:46:10,440 Speaker 1: problem on their hands. They knew they couldn't understand twenty 742 00:46:10,440 --> 00:46:14,080 Speaker 1: miles an hour. They could barely withstand five. So this 743 00:46:14,080 --> 00:46:17,080 Speaker 1: would have meant a complete redesign on the Pinto. So 744 00:46:17,280 --> 00:46:21,880 Speaker 1: they come up with a plan basically too shall we 745 00:46:21,920 --> 00:46:25,400 Speaker 1: say delay the process? Yeah, I kill it, killed it, 746 00:46:25,600 --> 00:46:28,920 Speaker 1: think killed it standard three oh one. I hate it. 747 00:46:29,440 --> 00:46:30,880 Speaker 1: And they were happy because they didn't have to kill 748 00:46:30,920 --> 00:46:36,839 Speaker 1: a human right for once. So oh yeah, I didn't 749 00:46:36,880 --> 00:46:41,440 Speaker 1: even mean to say that. But so here's what they did. 750 00:46:41,440 --> 00:46:43,439 Speaker 1: They got the attorneys on the case and they said, 751 00:46:43,440 --> 00:46:46,160 Speaker 1: here's what you'll do. You're gonna you're gonna file these 752 00:46:46,520 --> 00:46:49,920 Speaker 1: arguments on the last day that you can file an argument, 753 00:46:50,040 --> 00:46:52,279 Speaker 1: and you're gonna get all this data together and you're 754 00:46:52,280 --> 00:46:55,200 Speaker 1: gonna shove it in their face and say here's an argument. 755 00:46:55,600 --> 00:46:59,120 Speaker 1: D o t uh. And now you gotta look through 756 00:46:59,160 --> 00:47:01,719 Speaker 1: all the stuff and have to satisfy that argument. So 757 00:47:02,640 --> 00:47:04,759 Speaker 1: they may not have even cared if the argument held 758 00:47:04,800 --> 00:47:07,040 Speaker 1: up or not. The point was they just wanted to 759 00:47:07,239 --> 00:47:10,600 Speaker 1: delay things so they could keep selling the very dangerous Pinto. 760 00:47:10,760 --> 00:47:12,719 Speaker 1: So they did this, and they didn't they didn't file 761 00:47:12,800 --> 00:47:15,839 Speaker 1: them concurrently all at once, which is sort of what 762 00:47:15,920 --> 00:47:18,880 Speaker 1: you usually do in the law in court. Uh, they 763 00:47:18,880 --> 00:47:20,480 Speaker 1: would file one, they would go look for them, and 764 00:47:20,880 --> 00:47:22,960 Speaker 1: this holds water, it doesn't. They go great, They wait 765 00:47:23,000 --> 00:47:25,719 Speaker 1: till the next deadline and file another one, and all 766 00:47:25,800 --> 00:47:30,040 Speaker 1: of a sudden, they have delayed this process for nine years. 767 00:47:30,440 --> 00:47:34,840 Speaker 1: Nine years. They started arguing against it in nineteen and 768 00:47:35,000 --> 00:47:40,680 Speaker 1: standard three oh one went into effect in nineteen seventies seven. Right, yeah, 769 00:47:41,480 --> 00:47:47,840 Speaker 1: boom so um. There's kind of like a silver lining 770 00:47:47,880 --> 00:47:51,800 Speaker 1: to this whole thing. And that Ford's objections actually forced 771 00:47:52,160 --> 00:47:57,280 Speaker 1: the National Highway Transportation Safety Administration to study the problem 772 00:47:57,400 --> 00:48:01,480 Speaker 1: of car fires to answer Fords the objections and say, no, actually, 773 00:48:01,480 --> 00:48:03,719 Speaker 1: you're wrong, they're kind of a problem. Yeah. They were 774 00:48:03,719 --> 00:48:06,000 Speaker 1: giving them reams of data and then they went, oh, 775 00:48:06,520 --> 00:48:09,440 Speaker 1: we just gave them reads. Right, But the n h 776 00:48:09,520 --> 00:48:11,640 Speaker 1: t s A also had to like contract with people 777 00:48:11,640 --> 00:48:13,920 Speaker 1: to study this stuff. And what they were finding was 778 00:48:13,960 --> 00:48:17,680 Speaker 1: that car fires in America were way way more of 779 00:48:17,719 --> 00:48:21,040 Speaker 1: a problem than even Ford I think realized at the time. 780 00:48:21,560 --> 00:48:25,760 Speaker 1: They turned up some stats like four hundred thousand cars 781 00:48:25,800 --> 00:48:28,880 Speaker 1: were burning up on the American Highway every year, burning 782 00:48:28,920 --> 00:48:32,240 Speaker 1: more than three thousand people at death. Is that high? 783 00:48:32,360 --> 00:48:35,719 Speaker 1: Four hundred thousand cars. Yeah, maybe it's a little high. 784 00:48:35,880 --> 00:48:38,080 Speaker 1: I don't know, but this is what they turned up. 785 00:48:38,360 --> 00:48:42,600 Speaker 1: It sounds high. Here's a here's one uh of all 786 00:48:42,840 --> 00:48:46,719 Speaker 1: calls to all fire departments in the United States, and 787 00:48:46,760 --> 00:48:51,080 Speaker 1: the nineteen sixes were cars on fire. And that nuts 788 00:48:51,239 --> 00:48:53,600 Speaker 1: just the last time, you guys, just car on fire. 789 00:48:54,480 --> 00:48:56,520 Speaker 1: This would be like an like you would see one 790 00:48:56,520 --> 00:48:58,919 Speaker 1: in a couple of miles later, there's another one. Well, 791 00:48:58,920 --> 00:49:01,280 Speaker 1: and yeah, and this was people didn't have cell phones, 792 00:49:01,719 --> 00:49:03,360 Speaker 1: so you would have to see a car on fire, 793 00:49:03,680 --> 00:49:06,719 Speaker 1: have a dime in your pocket, be near enough to 794 00:49:06,760 --> 00:49:10,560 Speaker 1: a payphone to report it, right, And that was and 795 00:49:10,600 --> 00:49:12,400 Speaker 1: have made the judgment that there was a chance that 796 00:49:12,480 --> 00:49:14,520 Speaker 1: the person was going to make it in the time 797 00:49:14,560 --> 00:49:17,600 Speaker 1: that you went to the pay phone. You know, there's 798 00:49:17,640 --> 00:49:21,279 Speaker 1: a lot of factors here seems high. Like if you 799 00:49:21,360 --> 00:49:24,800 Speaker 1: had a Christmas parade in your town, there's a pretty 800 00:49:24,800 --> 00:49:26,960 Speaker 1: good chance a couple of those cars were just gonna 801 00:49:27,000 --> 00:49:31,560 Speaker 1: catch fire in the middle of the parade. This is insane. 802 00:49:32,719 --> 00:49:34,840 Speaker 1: And this is what the nhc s A was finding 803 00:49:34,880 --> 00:49:37,840 Speaker 1: from studying this problem. There's a University of Miami study. 804 00:49:38,120 --> 00:49:40,680 Speaker 1: They found that rear end impact fires were quote a 805 00:49:40,719 --> 00:49:44,600 Speaker 1: clear and present hazard to all Pinto owners. That was 806 00:49:44,640 --> 00:49:51,000 Speaker 1: the cane saying that. All right, so wait, wait, wait, 807 00:49:51,640 --> 00:49:55,360 Speaker 1: we're going to take another end brake. Everybody, We'll be 808 00:49:55,440 --> 00:49:58,440 Speaker 1: right back. Don't get up, we'll be right back right 809 00:49:58,480 --> 00:50:02,279 Speaker 1: after these messages. Alright, Chuck, last ad break, it's going 810 00:50:02,320 --> 00:50:05,960 Speaker 1: pretty well. Just a hot crowd. You got that straight, buddy. 811 00:50:06,320 --> 00:50:08,759 Speaker 1: And before we go to ad break, we just wanted 812 00:50:08,760 --> 00:50:11,319 Speaker 1: to remind you again go to n DSS dot org 813 00:50:11,320 --> 00:50:13,919 Speaker 1: to donate to the National Down Syndrome Society and Chuck, 814 00:50:14,239 --> 00:50:16,320 Speaker 1: that's right. Or you can text to the number five 815 00:50:16,520 --> 00:50:21,120 Speaker 1: zero one text lifeline dollar sign and the amount you 816 00:50:21,160 --> 00:50:23,040 Speaker 1: want to give. And it's that easy. Yeah, And it 817 00:50:23,080 --> 00:50:26,239 Speaker 1: doesn't need to be an ORR proposition. It could be 818 00:50:26,280 --> 00:50:30,120 Speaker 1: an and proposition to Speaking of propositions, here's a word 819 00:50:30,160 --> 00:50:56,080 Speaker 1: from our sponsor. M hm, hey, everybody, we're back. It's 820 00:50:56,080 --> 00:51:02,359 Speaker 1: a lot better live. Huh. They get it now. So 821 00:51:02,440 --> 00:51:05,120 Speaker 1: the original draft of the Motor Vehicle Safety Act had 822 00:51:05,360 --> 00:51:08,560 Speaker 1: uh had a part that provided it was very controversial. 823 00:51:08,600 --> 00:51:13,640 Speaker 1: It provided for criminal sanctions, criminal sanctions against executives of 824 00:51:13,680 --> 00:51:18,120 Speaker 1: auto companies and these uh, well, let's be honest, these 825 00:51:18,120 --> 00:51:22,080 Speaker 1: white dudes that were executives that these auto companies said, well, 826 00:51:22,920 --> 00:51:25,200 Speaker 1: I I think I don't think you really mean that, right, 827 00:51:25,360 --> 00:51:27,840 Speaker 1: but that means we could go to prison, you understand, 828 00:51:28,000 --> 00:51:30,239 Speaker 1: I like, I think we should. Uh, we have some 829 00:51:30,280 --> 00:51:34,200 Speaker 1: lobbyists on the case. And so they they put the 830 00:51:34,200 --> 00:51:37,120 Speaker 1: lobbyists on the case and they did get that lobbied 831 00:51:37,200 --> 00:51:42,000 Speaker 1: out of the Safety Act. Unfortunately. Yeah, I say unfortunately, 832 00:51:42,000 --> 00:51:46,120 Speaker 1: that's me talking, and well, you're speaking for both of us, buddy, um. 833 00:51:46,400 --> 00:51:48,200 Speaker 1: And they end up with like five or ten thousand 834 00:51:48,239 --> 00:51:51,560 Speaker 1: dollars yea in seven money, which today translates to like 835 00:51:51,640 --> 00:51:54,319 Speaker 1: forty grant. So if you were an auto executive who 836 00:51:54,440 --> 00:51:59,120 Speaker 1: knowingly put a dangerous car out on the American market, 837 00:51:59,840 --> 00:52:04,240 Speaker 1: you could facifying a forty dollars And from what we understand, 838 00:52:04,400 --> 00:52:07,080 Speaker 1: that's like once one time. Fine, that was it. So 839 00:52:07,120 --> 00:52:09,480 Speaker 1: it would be up to the media and the courts 840 00:52:09,800 --> 00:52:13,120 Speaker 1: to force forward to do something about It's Pinto and 841 00:52:13,120 --> 00:52:16,399 Speaker 1: and boy did they ever The drumbeats started, isn't that right? Yeah? 842 00:52:16,400 --> 00:52:19,480 Speaker 1: It started with Dowie, right, Like Mark Dowie gets this 843 00:52:19,719 --> 00:52:24,160 Speaker 1: gets a lot of credit for um for the Pinto article, 844 00:52:24,239 --> 00:52:26,719 Speaker 1: and definitely he definitely had a big impact, but he 845 00:52:26,760 --> 00:52:29,600 Speaker 1: gets some undo credit for getting Standard three oh one 846 00:52:29,960 --> 00:52:32,680 Speaker 1: to come into effect because it came into effect pretty 847 00:52:32,719 --> 00:52:36,800 Speaker 1: shortly after the Pinto madness article came out. It turns 848 00:52:36,800 --> 00:52:41,719 Speaker 1: out later research turned up that UM, the n h 849 00:52:41,880 --> 00:52:44,520 Speaker 1: T s A had said, Ford were so sick of 850 00:52:44,560 --> 00:52:47,640 Speaker 1: you arguing against standard three oh one. How long will 851 00:52:47,640 --> 00:52:50,560 Speaker 1: it take for you guys to get your cars up 852 00:52:50,600 --> 00:52:53,360 Speaker 1: to standard three oh one level, which again is a 853 00:52:53,400 --> 00:52:56,759 Speaker 1: twenty mile an hour rear impact that doesn't lead to 854 00:52:56,800 --> 00:53:00,520 Speaker 1: fuel loss, and for its like, I don't know, it 855 00:53:00,560 --> 00:53:05,400 Speaker 1: seems like a big job, right, uh four years And 856 00:53:05,440 --> 00:53:07,840 Speaker 1: the n h T s A was like, you know, 857 00:53:08,080 --> 00:53:11,239 Speaker 1: it took you two years to design the car from scratch, right, 858 00:53:12,000 --> 00:53:15,040 Speaker 1: They're like, yeah, this is huge, massive improvements to make 859 00:53:15,080 --> 00:53:18,480 Speaker 1: it safe. So four years. So the NHTSA said, fine, fine, 860 00:53:18,640 --> 00:53:22,600 Speaker 1: in seven it'll come into effect. So it was just coincidence. 861 00:53:22,680 --> 00:53:25,160 Speaker 1: But Dawi's article did have a big impact in the 862 00:53:25,160 --> 00:53:28,160 Speaker 1: way of like shaping public opinion. Yeah, for sure. So 863 00:53:28,280 --> 00:53:30,680 Speaker 1: what happens is they're they're starting to be uh some 864 00:53:30,800 --> 00:53:34,640 Speaker 1: lawsuits people that are getting burned alive in Pinto's and 865 00:53:34,800 --> 00:53:38,799 Speaker 1: other cars, UM say well maybe maybe we could see 866 00:53:38,840 --> 00:53:46,839 Speaker 1: somebody and that is that a ducka duck in the house. Well, okay, 867 00:53:46,880 --> 00:53:54,880 Speaker 1: let's get back on tracks. Back on track works, doesn't it. 868 00:53:56,280 --> 00:54:00,759 Speaker 1: You're all charmed? Thank you for can that one for us? 869 00:54:00,800 --> 00:54:06,319 Speaker 1: Chuck Jerry cut cut that art? Alright? So, uh, why 870 00:54:06,400 --> 00:54:14,600 Speaker 1: that's delicious, it's good. Yeah, bullet bullet brand bourbon. It's 871 00:54:14,600 --> 00:54:16,759 Speaker 1: called buzz marketing everyone. They don't even pay us for 872 00:54:16,800 --> 00:54:23,640 Speaker 1: that yet. So uh. There are these people that have 873 00:54:23,680 --> 00:54:28,600 Speaker 1: this job where they recreate accidents, um for sometimes it's 874 00:54:28,600 --> 00:54:31,879 Speaker 1: for court, for attorneys for the state, sometimes it's for 875 00:54:31,960 --> 00:54:35,279 Speaker 1: insurance companies. But they recreate these accidents kind of show 876 00:54:35,360 --> 00:54:37,919 Speaker 1: what went down. And some of them started to say, 877 00:54:38,880 --> 00:54:41,800 Speaker 1: and again it was a radical notion, started to say, 878 00:54:42,400 --> 00:54:46,200 Speaker 1: wait a minute, I think that if you get in 879 00:54:46,239 --> 00:54:49,560 Speaker 1: a car wreck, you maybe should be able to live 880 00:54:49,600 --> 00:54:54,279 Speaker 1: through it. It's a radical idea, but like maybe they 881 00:54:54,280 --> 00:54:57,799 Speaker 1: should make cars safer. Yeah, they're never going back to 882 00:54:57,840 --> 00:55:02,720 Speaker 1: San Diego, hippie. Well the notion from from America. Everyone 883 00:55:02,840 --> 00:55:05,440 Speaker 1: sort of agreed to this thing where like, if you 884 00:55:05,520 --> 00:55:07,359 Speaker 1: get in the car wreck and die like you got 885 00:55:07,360 --> 00:55:09,279 Speaker 1: in the car wreck, it's your fault. It was the 886 00:55:09,400 --> 00:55:11,800 Speaker 1: driver's fault. It's a driver's fault. You can't make cars 887 00:55:11,840 --> 00:55:14,480 Speaker 1: safer in the case of an accident. It seems weird 888 00:55:14,680 --> 00:55:17,520 Speaker 1: now because it's all we think about as auto safety, 889 00:55:17,719 --> 00:55:19,920 Speaker 1: but it was just not on the radar. Lea Coca 890 00:55:20,000 --> 00:55:22,160 Speaker 1: was not the only one, but that was thanks to Detroit, 891 00:55:22,280 --> 00:55:25,600 Speaker 1: like saying, it's your fault, you're a dummy. But everyone 892 00:55:25,600 --> 00:55:29,319 Speaker 1: agreed to it. Everyone But in in Detroit's defense, at 893 00:55:29,320 --> 00:55:34,239 Speaker 1: the time, everybody was wrong while they were driving. It's 894 00:55:34,280 --> 00:55:37,040 Speaker 1: way more than today, so they kind of had a point. 895 00:55:37,280 --> 00:55:40,239 Speaker 1: But still they could still make the cars safer and 896 00:55:40,320 --> 00:55:43,120 Speaker 1: should have even even more back then. Yeah, for sure. 897 00:55:43,239 --> 00:55:47,719 Speaker 1: So these I don't know what we call them, accident recreationists, 898 00:55:48,040 --> 00:55:54,560 Speaker 1: reconstruction reconstructionists. Recreationists are the Civil War dudes? Does anyone 899 00:55:54,560 --> 00:55:58,239 Speaker 1: here do that? Any Civil War reenactors. There's three who 900 00:55:58,239 --> 00:56:03,400 Speaker 1: are just sitting there like that's right now, all right? 901 00:56:03,480 --> 00:56:06,839 Speaker 1: Quicksidebar Emily and I went hiking at you guys ever 902 00:56:06,840 --> 00:56:13,600 Speaker 1: go to Sweetwater State Park see local show. Emily remember this. 903 00:56:13,640 --> 00:56:16,080 Speaker 1: We went hiking and Sweetwater and there were some Civil 904 00:56:16,080 --> 00:56:20,239 Speaker 1: War reenactors, but it wasn't like what I know about 905 00:56:20,280 --> 00:56:23,239 Speaker 1: Civil war reenactors is is that they throw a big 906 00:56:23,280 --> 00:56:26,799 Speaker 1: battle party or whatever it's called, and they act like 907 00:56:26,840 --> 00:56:29,239 Speaker 1: it's a big war and they go bang you die 908 00:56:29,600 --> 00:56:32,640 Speaker 1: or don't die and bang bang, and then that's sort of, 909 00:56:32,760 --> 00:56:35,960 Speaker 1: uh what happens. I have no idea what they do, 910 00:56:36,760 --> 00:56:38,880 Speaker 1: but it's a big show, like on a field, like 911 00:56:38,880 --> 00:56:40,360 Speaker 1: I went to one when I was a kid. I 912 00:56:40,400 --> 00:56:44,880 Speaker 1: remember that. But these dudes were just hanging out in 913 00:56:44,960 --> 00:56:48,799 Speaker 1: the woods at Sweet Quarter State Park. They were like 914 00:56:48,880 --> 00:56:50,600 Speaker 1: they had a fire going and it was it was 915 00:56:50,640 --> 00:56:52,440 Speaker 1: like three or four people. It was a couple of 916 00:56:52,600 --> 00:56:55,640 Speaker 1: dudes and a couple of ladies in in their outfits 917 00:56:55,640 --> 00:56:57,800 Speaker 1: and they were cooking like I guess, like a squirrel 918 00:56:57,840 --> 00:57:02,520 Speaker 1: on a spit. That's Huckaby style. It was no organized thing, 919 00:57:02,920 --> 00:57:04,759 Speaker 1: and I was just hiking buy it was like a 920 00:57:04,840 --> 00:57:09,200 Speaker 1: year ago. I was like, well, that's weird. Did you 921 00:57:09,200 --> 00:57:12,600 Speaker 1: guys just like back slowly into the way, don't make 922 00:57:12,600 --> 00:57:15,439 Speaker 1: eye contacted. I guess I approved because it wasn't war, 923 00:57:15,840 --> 00:57:18,120 Speaker 1: so that's kind of cool. It was they were prepping 924 00:57:18,240 --> 00:57:24,160 Speaker 1: for war, so okay, they were gathering their strength from squirrels. 925 00:57:25,760 --> 00:57:28,720 Speaker 1: Feint very strange. Don't go to Sweetwaters by the way, 926 00:57:28,880 --> 00:57:33,360 Speaker 1: don't go there. No, not after that, Okay, I didn't know. 927 00:57:33,400 --> 00:57:35,080 Speaker 1: If there's something else, like there's a lot of abandoned 928 00:57:35,160 --> 00:57:39,960 Speaker 1: tires in the ravine or something. All right, cut that 929 00:57:40,000 --> 00:57:41,680 Speaker 1: cut that whole story. I don't know. I think it 930 00:57:41,760 --> 00:57:45,560 Speaker 1: was a good story. I think we should keep it. Jerry, 931 00:57:47,120 --> 00:57:55,440 Speaker 1: is she dead? The great period? This guy? All right, 932 00:57:55,480 --> 00:57:59,520 Speaker 1: so this recreationists, That's where I was. You are saying, uh, 933 00:57:59,720 --> 00:58:03,000 Speaker 1: maybe you should sue the car company, like because cars 934 00:58:03,000 --> 00:58:05,520 Speaker 1: should be safer, And people went, oh, well, that's not 935 00:58:05,560 --> 00:58:08,880 Speaker 1: a bad idea. Yeah, because every revolutionary idea these guys 936 00:58:08,920 --> 00:58:11,840 Speaker 1: were saying. With the pentol in particular, I'm starting to 937 00:58:11,880 --> 00:58:15,320 Speaker 1: notice a lot of charred bodies that are otherwise in 938 00:58:15,600 --> 00:58:19,240 Speaker 1: perfect shape look great aside from the charred part, right, 939 00:58:19,680 --> 00:58:22,080 Speaker 1: Like they don't have any contusions, they don't have any 940 00:58:22,120 --> 00:58:24,840 Speaker 1: broken bones. So like these accidents are happening at really 941 00:58:24,920 --> 00:58:27,960 Speaker 1: low speed. Maybe it's actually a design flaw with Ford. 942 00:58:28,440 --> 00:58:31,200 Speaker 1: And so the lawyers are like, that sounds great, and 943 00:58:31,240 --> 00:58:35,080 Speaker 1: they started circling the courthouses like the flying Monkeys and 944 00:58:35,120 --> 00:58:38,000 Speaker 1: the Wizard of Oz and dropping lawsuits down on the 945 00:58:38,080 --> 00:58:41,760 Speaker 1: Ford's head. And at first forwards like bring it. We're forward. 946 00:58:42,240 --> 00:58:47,360 Speaker 1: You know, juries are made up of like upstanding registered voters, Right, 947 00:58:47,560 --> 00:58:50,840 Speaker 1: we're gonna be just fine. And Ford one a couple 948 00:58:51,080 --> 00:58:54,040 Speaker 1: at first, and then they started losing them. Um and 949 00:58:54,120 --> 00:58:56,479 Speaker 1: Ford was still kind of like, we're still we're still 950 00:58:56,520 --> 00:59:00,000 Speaker 1: taking the jury trial on. But the whole thing turned 951 00:59:00,000 --> 00:59:04,800 Speaker 1: earned on this one trial in ninety seven in Orange County, California, 952 00:59:05,400 --> 00:59:10,520 Speaker 1: Um and Ford lost big time actually in a Pinto case. Yeah, 953 00:59:10,520 --> 00:59:12,680 Speaker 1: they lost, and this was in seventy seven. They lost 954 00:59:12,680 --> 00:59:16,560 Speaker 1: a hundred and twenty five million dollars and damages to 955 00:59:16,960 --> 00:59:20,040 Speaker 1: a boy named he's thirteen years old, Richard Grimshaw was 956 00:59:20,760 --> 00:59:23,560 Speaker 1: it's very sad. He's burned very badly and the driver 957 00:59:23,640 --> 00:59:27,240 Speaker 1: of the car died and a hundred million bucks back. 958 00:59:27,280 --> 00:59:29,160 Speaker 1: I mean, it's a lot of money now, but back then, 959 00:59:29,440 --> 00:59:32,040 Speaker 1: it's a ton of money. And it's what they call, 960 00:59:32,200 --> 00:59:35,240 Speaker 1: you've heard of like a symbolic award, where they'll just 961 00:59:35,480 --> 00:59:37,440 Speaker 1: hit a company with a ton of ton of money 962 00:59:37,640 --> 00:59:40,160 Speaker 1: and it later gets reduced. But all they care about 963 00:59:40,320 --> 00:59:42,800 Speaker 1: is that the media knows that they got hit with 964 00:59:42,840 --> 00:59:45,520 Speaker 1: this ton of money. That was sort of the case here. 965 00:59:45,520 --> 00:59:49,000 Speaker 1: It got reduced to what three and a half million bucks. 966 00:59:49,040 --> 00:59:51,200 Speaker 1: Just still it's still pretty still a lot of money 967 00:59:51,240 --> 00:59:54,720 Speaker 1: back then, of course. Um, but that initial figure like 968 00:59:54,920 --> 00:59:58,560 Speaker 1: really made a point and sent shock waves through the 969 00:59:58,600 --> 01:00:03,320 Speaker 1: auto industry, and so Ford changed its tactics. They're like, okay, 970 01:00:03,360 --> 01:00:07,000 Speaker 1: well maybe we'll start settling. And we got another quote 971 01:00:07,240 --> 01:00:10,120 Speaker 1: and Chuck reads it way better than me, So if 972 01:00:10,160 --> 01:00:14,320 Speaker 1: you don't mind, Yeah, this was an attorney for Ford. Um, 973 01:00:14,360 --> 01:00:16,720 Speaker 1: and I'll read it in the voice of Lionel Hunts 974 01:00:16,720 --> 01:00:23,120 Speaker 1: of the Simpsons, the great Phil Hartman. Uh, here we go. 975 01:00:24,320 --> 01:00:27,120 Speaker 1: We'll never go to a jury again. Not in a 976 01:00:27,200 --> 01:00:31,400 Speaker 1: fire case. Jerry is a just too sentimental. They see 977 01:00:31,440 --> 01:00:37,040 Speaker 1: those charred remains and forget the evidence. No, sir, will settle. 978 01:00:40,480 --> 01:00:45,640 Speaker 1: Thanks for that. That is a He wasn't overheard saying that, right. 979 01:00:45,760 --> 01:00:48,840 Speaker 1: A TV reporter stuck up a microphone in his face 980 01:00:49,160 --> 01:00:52,600 Speaker 1: and he said that that was his quote. That like 981 01:00:52,760 --> 01:00:56,240 Speaker 1: Amazon Alexa didn't overhear him saying that to his wife 982 01:00:56,280 --> 01:01:02,919 Speaker 1: at home later exactly. So Ford was like, Okay, kill 983 01:01:03,000 --> 01:01:07,560 Speaker 1: that guy, that lawyer. We're gonna start settling. And so 984 01:01:07,600 --> 01:01:10,640 Speaker 1: they did start settling. There's some benefits to settling, well, 985 01:01:10,680 --> 01:01:13,360 Speaker 1: there's some drawbacks to One is that it tells the 986 01:01:13,520 --> 01:01:16,480 Speaker 1: entire world that you know, your case is terrible, but 987 01:01:16,520 --> 01:01:19,640 Speaker 1: it says, um, while there's gonna be lower payouts to 988 01:01:19,680 --> 01:01:23,080 Speaker 1: the lawyers, um, and there's going to be lower payouts 989 01:01:23,120 --> 01:01:26,320 Speaker 1: to the defendants. And it also cuts down on discovery. 990 01:01:26,640 --> 01:01:29,640 Speaker 1: So discovery, if you go to jury, the plaintiff, the 991 01:01:29,680 --> 01:01:34,200 Speaker 1: person filing the case, has of legal access to any 992 01:01:34,240 --> 01:01:36,800 Speaker 1: in all documents that you have that proved their case 993 01:01:36,840 --> 01:01:40,160 Speaker 1: against you. Right, So with all these jury trials, there 994 01:01:40,240 --> 01:01:45,160 Speaker 1: was this steady trickle or flow even of Yeah, it 995 01:01:45,240 --> 01:01:48,040 Speaker 1: wasn't even a trickle. It was a flow of damning 996 01:01:48,040 --> 01:01:50,920 Speaker 1: evidence coming out of Ford going into the hands of 997 01:01:51,000 --> 01:01:53,840 Speaker 1: lawyers who were happily turning it around and handing it 998 01:01:53,880 --> 01:01:56,800 Speaker 1: to the media who were reporting on this stuff, which 999 01:01:56,840 --> 01:01:59,920 Speaker 1: was getting the public just good. And and that drum 1000 01:02:00,200 --> 01:02:02,920 Speaker 1: that Chuck was talking about it started to really pick up, 1001 01:02:03,200 --> 01:02:05,680 Speaker 1: and like people were really looking at Ford like in 1002 01:02:05,760 --> 01:02:10,640 Speaker 1: this weird, like unsettling, non blinky way. You know, everyone 1003 01:02:10,680 --> 01:02:14,040 Speaker 1: took their shirts off and they put like war paint on, 1004 01:02:14,160 --> 01:02:16,600 Speaker 1: and just forbus starting to get a little nervous. They 1005 01:02:16,640 --> 01:02:27,040 Speaker 1: were like like us America said you so that got 1006 01:02:27,040 --> 01:02:31,480 Speaker 1: a little weird, Yeah, thank you. Thank you, buddy. You 1007 01:02:31,560 --> 01:02:36,280 Speaker 1: get a shirt that bordered on uh performance art, did it? 1008 01:02:36,440 --> 01:02:39,240 Speaker 1: I think had I taken my shirt off and would 1009 01:02:39,240 --> 01:02:45,120 Speaker 1: have been perfect, Oh my god, do it out of 1010 01:02:45,120 --> 01:02:49,400 Speaker 1: your mind, cheer until blood comes out of your mouths. 1011 01:02:49,400 --> 01:02:52,600 Speaker 1: And I still wouldn't take my shirt off. There's nothing 1012 01:02:52,680 --> 01:02:55,160 Speaker 1: you can do to make me take my shirt. Actually, 1013 01:02:55,160 --> 01:02:59,200 Speaker 1: I would probably be like my off, which would be 1014 01:02:59,440 --> 01:03:09,400 Speaker 1: uh yeah, that does feel good. Though, now we've reached 1015 01:03:09,480 --> 01:03:12,960 Speaker 1: David Lee roth level. I wish I had another shot. 1016 01:03:13,000 --> 01:03:17,840 Speaker 1: Oh my god, alright, so shy. That's just having common values. 1017 01:03:18,840 --> 01:03:21,320 Speaker 1: Not taking your shirt off in public when people tell 1018 01:03:21,400 --> 01:03:26,200 Speaker 1: you too. That's normal stuff. Man, you well you did good. 1019 01:03:26,280 --> 01:03:31,880 Speaker 1: Is one of thank you Jerry cut out the last 1020 01:03:31,920 --> 01:03:40,880 Speaker 1: shame on all of you. Hometown show. Alright. So finally 1021 01:03:40,960 --> 01:03:44,640 Speaker 1: in ninety seven, UH safety three o one came into effect. 1022 01:03:44,960 --> 01:03:46,680 Speaker 1: What we talked about, would you should be able to 1023 01:03:46,720 --> 01:03:49,680 Speaker 1: hit a car from twenty miles an not be a 1024 01:03:49,720 --> 01:03:53,680 Speaker 1: flaming death ball And the nineteen seventy seven new Pinto 1025 01:03:53,880 --> 01:03:57,360 Speaker 1: debuted with a very brand new safety feature that one 1026 01:03:57,400 --> 01:04:01,200 Speaker 1: dollar one pound piece of plastic in between the flaming 1027 01:04:01,200 --> 01:04:04,040 Speaker 1: death bolts and the gast egg that they've known since 1028 01:04:04,200 --> 01:04:15,880 Speaker 1: night would save lives. Boom, thank you, so um lea Coca. 1029 01:04:15,920 --> 01:04:19,360 Speaker 1: By this time in Ford in general were scared to 1030 01:04:19,640 --> 01:04:23,360 Speaker 1: death of the PR crisis that had been growing and growing, 1031 01:04:23,640 --> 01:04:26,240 Speaker 1: and the whole thing again was started by Dowie's article. 1032 01:04:26,600 --> 01:04:29,240 Speaker 1: Not only did he get the Mother Jones readership involved, 1033 01:04:29,440 --> 01:04:32,439 Speaker 1: he really kind of awakened the mainstream media to the things. 1034 01:04:32,480 --> 01:04:35,320 Speaker 1: So everybody was reporting on this. People were suing Ford. 1035 01:04:35,600 --> 01:04:38,200 Speaker 1: It was a huge, big problem, and I had Coca 1036 01:04:38,280 --> 01:04:42,919 Speaker 1: told everybody clam up. That's actually a direct quote from 1037 01:04:42,960 --> 01:04:46,200 Speaker 1: his book, his book. I used to think in a 1038 01:04:46,240 --> 01:04:48,800 Speaker 1: happier time that was called straight talk. But that's a 1039 01:04:48,880 --> 01:04:54,160 Speaker 1: Dolly Parton movie. It's called talking Straight. I gotta say, 1040 01:04:54,240 --> 01:04:57,160 Speaker 1: you sent me this initial Josh said this wrote this show, 1041 01:04:57,600 --> 01:04:59,520 Speaker 1: and he sent it and he said straight talk. And 1042 01:04:59,560 --> 01:05:01,720 Speaker 1: I was like that Dolly Parton play les. It's still 1043 01:05:01,760 --> 01:05:04,960 Speaker 1: it's still said that. I never corrected it. I never 1044 01:05:05,000 --> 01:05:07,400 Speaker 1: saw the movie that would be great. You never saw 1045 01:05:07,440 --> 01:05:11,520 Speaker 1: a straight talk. I don't know. It's shamed. Is that 1046 01:05:11,560 --> 01:05:17,000 Speaker 1: gonna be your movie? Crush pick? Oh? Maybe that's buzz marketing. 1047 01:05:21,480 --> 01:05:23,520 Speaker 1: Now I have to do with no, no, no no. 1048 01:05:23,760 --> 01:05:27,439 Speaker 1: So yeah, it was called talking straight in the end, 1049 01:05:27,920 --> 01:05:30,640 Speaker 1: I think straight talk might have been the working title. Okay, 1050 01:05:30,880 --> 01:05:35,560 Speaker 1: but then he says, like we were so afraid of um, 1051 01:05:35,600 --> 01:05:39,520 Speaker 1: the this PR crisis bankrupting forward. If you could imagine 1052 01:05:39,560 --> 01:05:42,920 Speaker 1: that that they just said, no one talked, don't talk 1053 01:05:42,960 --> 01:05:47,360 Speaker 1: to anybody, just clam up. And they thought that if 1054 01:05:47,440 --> 01:05:49,800 Speaker 1: somebody said something the wrong way and like there was 1055 01:05:49,840 --> 01:05:52,160 Speaker 1: a scary turn of phrase or something that I was 1056 01:05:52,200 --> 01:05:54,160 Speaker 1: just taking the wrong way, it would be seen as 1057 01:05:54,200 --> 01:05:57,080 Speaker 1: an admition of guilt. The problem was to the public 1058 01:05:57,680 --> 01:06:01,400 Speaker 1: um that the fact that they weren't talking was seen 1059 01:06:01,440 --> 01:06:03,720 Speaker 1: as an admission of guilt more than anything. Yeah, it 1060 01:06:03,760 --> 01:06:06,480 Speaker 1: was a big deal. Like sixty Minutes was literally knocking 1061 01:06:06,520 --> 01:06:10,480 Speaker 1: at the door, like Morally safer? Was it Ford knocking 1062 01:06:10,560 --> 01:06:15,440 Speaker 1: at the door And he said, I'm Morley Safer and 1063 01:06:15,480 --> 01:06:18,600 Speaker 1: if you're not intimidated, now, I got ed Bradley with me. 1064 01:06:20,160 --> 01:06:23,680 Speaker 1: We've sent two of our best dudes, so you should 1065 01:06:23,680 --> 01:06:26,160 Speaker 1: be pretty worried. And Ford was crouched down under their 1066 01:06:26,200 --> 01:06:31,000 Speaker 1: window there. It's so funny, is I used to love 1067 01:06:31,040 --> 01:06:35,200 Speaker 1: sixty minutes but when when I was like thirteen, it's 1068 01:06:35,280 --> 01:06:37,560 Speaker 1: so such a weird show to watch as a kid. 1069 01:06:37,560 --> 01:06:42,360 Speaker 1: It's sophisticated. I was not sophisticated. Apparently you were. That 1070 01:06:42,480 --> 01:06:46,200 Speaker 1: was not I don't know what I like a little right, 1071 01:06:46,480 --> 01:06:48,120 Speaker 1: And then after that you're just like all right, I'll 1072 01:06:48,120 --> 01:06:52,560 Speaker 1: turn the channel. Well. And and also another thing about 1073 01:06:52,560 --> 01:06:56,880 Speaker 1: I think it came on after either like the Wonderful 1074 01:06:56,920 --> 01:07:00,880 Speaker 1: World of Disney or that was great or Wold Kingdom 1075 01:07:00,960 --> 01:07:05,000 Speaker 1: or something, and I don't know what that is, sir. 1076 01:07:05,320 --> 01:07:07,480 Speaker 1: That was like Full House was on that that was 1077 01:07:07,520 --> 01:07:10,600 Speaker 1: like the nineties. You're way off. Yeah, I'm so old. 1078 01:07:11,480 --> 01:07:15,160 Speaker 1: Do you see this? Beard? So much gray? Like the 1079 01:07:15,240 --> 01:07:19,320 Speaker 1: Davy Crockett Story Hour? Was that one? Well, I'm not 1080 01:07:19,440 --> 01:07:28,800 Speaker 1: that old night writer. That was a good that had 1081 01:07:28,840 --> 01:07:30,880 Speaker 1: a good theme song that this is devolved into like 1082 01:07:30,960 --> 01:07:34,840 Speaker 1: shout out your favorite old thing. And we're almost done. 1083 01:07:34,840 --> 01:07:37,440 Speaker 1: Everybody called them all right, we're hit in the end. 1084 01:07:37,840 --> 01:07:45,560 Speaker 1: So uh. In June, um they started their own recall 1085 01:07:46,040 --> 01:07:48,560 Speaker 1: proceedings in sixty minutes, was on the on the door, 1086 01:07:48,720 --> 01:07:51,560 Speaker 1: they're knocking, they're knocking, and Ford says, you know what, 1087 01:07:52,320 --> 01:07:56,840 Speaker 1: We're gonna undertake a voluntary recall if anyone believe that, 1088 01:07:56,920 --> 01:08:00,320 Speaker 1: they'll they'll make us look so good of one point four. 1089 01:08:00,440 --> 01:08:02,240 Speaker 1: And I don't know if we mentioned the Pinto was 1090 01:08:02,280 --> 01:08:05,000 Speaker 1: a big, big seller, Like, despite all this, it was 1091 01:08:05,040 --> 01:08:07,919 Speaker 1: a super super popular car. It was like the best 1092 01:08:07,920 --> 01:08:12,240 Speaker 1: selling subcompact of the seventies. It very much was. It 1093 01:08:12,320 --> 01:08:17,680 Speaker 1: was It's Winona Writer's car and Stranger Things too. Oh yeah, 1094 01:08:17,720 --> 01:08:21,120 Speaker 1: I haven't seen it. I don't was it her car 1095 01:08:21,120 --> 01:08:23,679 Speaker 1: and Stranger Things? Why? I don't remember, but they featured 1096 01:08:23,680 --> 01:08:30,920 Speaker 1: the Pinto and Stranger Things too, night Rider spoiler thanks 1097 01:08:30,920 --> 01:08:34,400 Speaker 1: a lot, right now, I know what car she drives, 1098 01:08:37,240 --> 01:08:40,320 Speaker 1: all right, So they undertake a one point four million 1099 01:08:41,000 --> 01:08:45,160 Speaker 1: car recall on just the Pencil alone, but also another 1100 01:08:45,200 --> 01:08:49,360 Speaker 1: car they had, right, the Mercury Bobcat, which was it's 1101 01:08:49,439 --> 01:08:54,439 Speaker 1: like more luxurious but equally deadly twin. And we're not 1102 01:08:54,560 --> 01:08:58,400 Speaker 1: quite sure, like what made it so luxurious. Maybe it 1103 01:08:58,439 --> 01:09:01,479 Speaker 1: had like an onboard like blow dryer brush to like 1104 01:09:01,560 --> 01:09:04,479 Speaker 1: feather your hair with while you're going home. What we're 1105 01:09:04,479 --> 01:09:05,880 Speaker 1: the back You sit in the back seat and they 1106 01:09:05,960 --> 01:09:07,680 Speaker 1: just have the thing from the hair place. They just 1107 01:09:08,439 --> 01:09:11,000 Speaker 1: lowers over your That is the pinnacle of luxury that 1108 01:09:11,080 --> 01:09:15,559 Speaker 1: we can think of for the god the seventies. Alright. 1109 01:09:16,360 --> 01:09:18,519 Speaker 1: The bad news is, though this is very sad to 1110 01:09:18,560 --> 01:09:22,240 Speaker 1: stop laughing, between the time four decided to undergo that 1111 01:09:22,320 --> 01:09:26,120 Speaker 1: recall in June and the time it told consumers like 1112 01:09:26,160 --> 01:09:28,000 Speaker 1: internally and they said, all right June, we'll do this 1113 01:09:28,400 --> 01:09:32,639 Speaker 1: September we announced it to the public. In those few months, uh, 1114 01:09:32,680 --> 01:09:38,360 Speaker 1: there was a very very sad crash rear rear rear 1115 01:09:38,479 --> 01:09:45,439 Speaker 1: end you need another shot, No, a rear end impact 1116 01:09:45,560 --> 01:09:49,000 Speaker 1: where uh where some young women died. And there was 1117 01:09:49,040 --> 01:09:53,639 Speaker 1: a prosecutor in Indiana named Michael Constantino that said, uh, 1118 01:09:53,680 --> 01:09:56,400 Speaker 1: you know what, I've had it, I've done, I know 1119 01:09:56,479 --> 01:10:01,920 Speaker 1: the deal. I'm gonna bring these dudes on trial for murder. Murder, 1120 01:10:02,000 --> 01:10:05,920 Speaker 1: Like he filed criminal homicide charges against the executives that 1121 01:10:06,000 --> 01:10:09,799 Speaker 1: Ford for that crash. Yeah, very big deal. Yeah so um, 1122 01:10:09,840 --> 01:10:12,680 Speaker 1: And that it wasn't just like a flash in the 1123 01:10:12,720 --> 01:10:15,880 Speaker 1: pan like this trial actually or these charges went to trial. 1124 01:10:16,240 --> 01:10:19,800 Speaker 1: It was over like three years. And over the three years, 1125 01:10:19,840 --> 01:10:23,800 Speaker 1: everybody was reporting on Ford executives on trial for murder 1126 01:10:23,840 --> 01:10:27,559 Speaker 1: every day and they the charges got dismissed, but the 1127 01:10:27,600 --> 01:10:31,400 Speaker 1: public criminalizing of Ford's executives were it was huge. Like 1128 01:10:31,439 --> 01:10:34,759 Speaker 1: it was a bad PR crisis before that. It couldn't 1129 01:10:34,800 --> 01:10:39,479 Speaker 1: get worse than that your executives on trial for murder, right, yeah, 1130 01:10:39,520 --> 01:10:42,439 Speaker 1: for sure. So, um, despite all this, despite the fact 1131 01:10:42,439 --> 01:10:45,960 Speaker 1: that the Pinto wasn't flaming death trapped to a certain extent, 1132 01:10:46,400 --> 01:10:48,519 Speaker 1: when you look at the numbers today and when you 1133 01:10:48,520 --> 01:10:52,519 Speaker 1: look at the real statistics, uh, it was not much 1134 01:10:52,560 --> 01:10:57,080 Speaker 1: worse and sometimes better than other cars on the market 1135 01:10:57,120 --> 01:11:00,400 Speaker 1: at the time that would kill you from fire, like 1136 01:11:00,479 --> 01:11:04,599 Speaker 1: the Vega or the Gremlin. They would kill you, right, 1137 01:11:05,280 --> 01:11:07,840 Speaker 1: So we tried to figure out and actually, it turns 1138 01:11:07,880 --> 01:11:13,120 Speaker 1: out there was this article in Harvard Law Review where 1139 01:11:13,120 --> 01:11:16,040 Speaker 1: this guy said, Um, I've done the math. I've actually 1140 01:11:16,040 --> 01:11:19,439 Speaker 1: figured it out, and here's the number I came up with. 1141 01:11:20,160 --> 01:11:25,040 Speaker 1: It was seven twenty seven people is probably the number 1142 01:11:25,080 --> 01:11:29,439 Speaker 1: of people who died in low speed rear collision impact 1143 01:11:29,520 --> 01:11:32,559 Speaker 1: fires in Pintos. And it's over like ten years, like 1144 01:11:32,760 --> 01:11:38,120 Speaker 1: millions of cars. Twenty seven it's not that bad, actually, right, Um, 1145 01:11:38,200 --> 01:11:40,960 Speaker 1: it was way less than I think Mother Jones said 1146 01:11:41,000 --> 01:11:43,840 Speaker 1: like five hundred and nine hundred. And this is so 1147 01:11:43,960 --> 01:11:46,760 Speaker 1: Mother Jones. They said that was a conservative estimate that 1148 01:11:46,840 --> 01:11:51,000 Speaker 1: we just made up. And then I think sixty minutes, 1149 01:11:51,120 --> 01:11:54,720 Speaker 1: Chuck's beloved sixty minutes said, like, thousands of people had 1150 01:11:54,760 --> 01:11:56,880 Speaker 1: died in Pinto's no one knew, so they were just 1151 01:11:56,920 --> 01:12:00,599 Speaker 1: making up numbers. But this article said, no, it's probably 1152 01:12:00,680 --> 01:12:05,400 Speaker 1: twenty seven actually exactly. So uh. In the end, we 1153 01:12:05,479 --> 01:12:09,880 Speaker 1: look back and the Pinto was even though it could 1154 01:12:09,960 --> 01:12:12,599 Speaker 1: have been a flaming death trap, what it really was 1155 01:12:12,600 --> 01:12:16,760 Speaker 1: was a very bad victim of pr Yeah, you know, yep. So, 1156 01:12:16,840 --> 01:12:20,120 Speaker 1: like the problem was is that the way you could 1157 01:12:20,160 --> 01:12:23,000 Speaker 1: die in a Pinto was just too bad to be 1158 01:12:23,120 --> 01:12:26,320 Speaker 1: allowed to continue. Right. The idea that, like, if you've 1159 01:12:26,320 --> 01:12:30,240 Speaker 1: got an a rear end collision and the passenger compartment 1160 01:12:30,280 --> 01:12:33,719 Speaker 1: filled up with gas, that's bad enough. But the idea 1161 01:12:33,800 --> 01:12:35,880 Speaker 1: that it could happen at such a low speed that 1162 01:12:35,920 --> 01:12:38,880 Speaker 1: you would still be conscious when you caught fire and 1163 01:12:38,920 --> 01:12:42,360 Speaker 1: burned to death. The American public said, dope, that can't happen. 1164 01:12:42,600 --> 01:12:46,120 Speaker 1: It doesn't matter, and so thanks to Dowie's article, um 1165 01:12:46,240 --> 01:12:53,280 Speaker 1: and sixty minutes, eventually the Pinto was basically laid to 1166 01:12:53,400 --> 01:12:56,640 Speaker 1: waste as far as the American public was concerned, and 1167 01:12:56,680 --> 01:12:59,559 Speaker 1: still has a bad reputation today. That's right. In the end, 1168 01:12:59,560 --> 01:13:04,120 Speaker 1: the pins it took the real impact, but not not 1169 01:13:04,200 --> 01:13:07,360 Speaker 1: in the good way, not in the good way, in 1170 01:13:07,479 --> 01:13:12,599 Speaker 1: every kind of bad. You know, that's true. I never 1171 01:13:12,640 --> 01:13:19,800 Speaker 1: thought about that. Yeah. Uh so Indian Mr Lee I A. 1172 01:13:19,880 --> 01:13:23,280 Speaker 1: Coca would go on to write his legend with the 1173 01:13:23,360 --> 01:13:27,200 Speaker 1: christ Or Corporation by bringing them back from um kind 1174 01:13:27,200 --> 01:13:29,920 Speaker 1: of the brink of bankruptcy into huge success in the 1175 01:13:30,000 --> 01:13:34,400 Speaker 1: nineties and the eighties. And uh he was named I 1176 01:13:34,400 --> 01:13:38,559 Speaker 1: think by Portfolio magazine as the eighteenth gradest CEO of 1177 01:13:38,600 --> 01:13:43,280 Speaker 1: all time, just ahead of Oprah, which is both yes 1178 01:13:47,600 --> 01:13:53,280 Speaker 1: Team Oprah up here. I wrote a couple of books, 1179 01:13:53,280 --> 01:13:55,639 Speaker 1: wrote that biography that Josh talked about that Dolly Parton 1180 01:13:55,640 --> 01:13:58,600 Speaker 1: did not star in, and another call where how have 1181 01:13:58,680 --> 01:14:02,360 Speaker 1: all the Leaders Gone? And Mr Iacca is still alive today, 1182 01:14:02,760 --> 01:14:07,200 Speaker 1: The Rifled Age of ninety two and bel Air neighborhood 1183 01:14:07,240 --> 01:14:10,400 Speaker 1: of Los Angeles, California, where there is nary a Pinto 1184 01:14:10,520 --> 01:14:13,320 Speaker 1: to be found. That's right, and that is the story 1185 01:14:13,320 --> 01:14:24,760 Speaker 1: of the Ford Pinto. Yeah. Thanks, ye, well that one 1186 01:14:24,800 --> 01:14:28,760 Speaker 1: pretty well, chuck. Yeah. If you want to get in 1187 01:14:28,800 --> 01:14:31,519 Speaker 1: touch with us for any reason, you can tweet to 1188 01:14:31,640 --> 01:14:35,040 Speaker 1: us at s Y s K podcast. I'm at Josh 1189 01:14:35,120 --> 01:14:37,439 Speaker 1: um Clark and I also have a website called are 1190 01:14:37,479 --> 01:14:40,880 Speaker 1: You Series Clark dot com. Chuck's on Facebook at Charles W. 1191 01:14:41,080 --> 01:14:44,519 Speaker 1: Chuck Bryant, or at Stuff you Should Know. UH. You 1192 01:14:44,600 --> 01:14:48,320 Speaker 1: can email us and Jerry to stuff podcast at how 1193 01:14:48,360 --> 01:14:50,840 Speaker 1: stiff Works dot com and has always joined us at 1194 01:14:50,960 --> 01:14:57,720 Speaker 1: Home on the Web Stuff you Should Know dot com 1195 01:14:57,720 --> 01:15:00,200 Speaker 1: For more on this and thousands of other topics. Is 1196 01:15:00,240 --> 01:15:07,800 Speaker 1: it how staff works dot com. M