WEBVTT - Bloomberg Businessweek Weekend - January 20th, 2023

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<v Speaker 1>This is Bloomberg Business Week Inside from the reporters and

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<v Speaker 1>editors who bring you America's most trusted business magazine, plus

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<v Speaker 1>global business, finance and tech news as it happened. Sloomberg

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<v Speaker 1>Business Week with Carol Messer and Tim Stentovic on Bloomberg Radio. Hi, everyone,

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<v Speaker 1>Welcome to the weekend edition of Bloomberg Business Week. Davos Earnings,

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<v Speaker 1>picking up US economic data showing the FED rate hikes,

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<v Speaker 1>slag no more Well, it all added up to a

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<v Speaker 1>market reset this week. With that in mind, this hour,

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<v Speaker 1>we've got a bit of a theme on how the

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<v Speaker 1>investing world and financial markets are changing. You might even

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<v Speaker 1>call it a quote see change. More on that from

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<v Speaker 1>oak Tree Capitals. Howard marks in a moment because that's

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<v Speaker 1>what he says it's going on exactly. Also, the ever

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<v Speaker 1>evolving narrative over how we work. We get into that

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<v Speaker 1>with Aaron Levy. He's co founder and CEO at the

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<v Speaker 1>online storage and document management software company Box and Well.

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<v Speaker 1>Boxes largely weathered the storm that's battered the tech sector

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<v Speaker 1>over the last year, so some of its peers have

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<v Speaker 1>not been as fortunate. This week's issue of the magazine

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<v Speaker 1>digs into the spade of layoffs it firms like Amazon, Microsoft,

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<v Speaker 1>and Meta, and then on Friday, Google parent Alphabet said

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<v Speaker 1>it will cut about twelve thousand jobs. That's more than

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<v Speaker 1>six percent of its global workforce. And our cover story

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<v Speaker 1>this week, It's All about a massive fake meat flop,

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<v Speaker 1>will find out why the initial craze over plant based

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<v Speaker 1>meat makers such as Impossible Foods and Beyond Meat has

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<v Speaker 1>officially fizzled out. Oh of that to come. We begin

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<v Speaker 1>with a voice familiar to the investment community, Howard Marks,

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<v Speaker 1>the co founder and co chairman of oak Tree Capital Management,

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<v Speaker 1>known for his investing in distress securities. The firm has

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<v Speaker 1>a hundred and sixty three billion dollars in assets under management.

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<v Speaker 1>He joined us in studio this past week to break

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<v Speaker 1>down a recent research note that he published about what

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<v Speaker 1>he calls a sea change in the world of investing.

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<v Speaker 1>The point is that a sea change is something more

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<v Speaker 1>fundamental than a minor cyclical fluctuation. It suggests a total

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<v Speaker 1>transformation that will be somewhat long lasting. The point of

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<v Speaker 1>the mo was that ever since the global financial crisis,

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<v Speaker 1>the FED put in emergency measures to rescue the economy

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<v Speaker 1>and the markets uh and they worked, but they were

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<v Speaker 1>continued for a long time. Zero rates were the rule

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<v Speaker 1>for seven years, which I was stunned to find out

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<v Speaker 1>when I researched it. And uh, that conditioned the markets

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<v Speaker 1>to depend on ultra low rates, which was unrealistic. And

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<v Speaker 1>then when they tried in sixteen seventeen eighteen to raise rates,

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<v Speaker 1>they got a lot of pushback. The fourth quarter of eighteen,

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<v Speaker 1>you may recall, they took the Fed funds rate hit

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<v Speaker 1>three and a quarter and the fourth quarter of eighteen

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<v Speaker 1>was the worst fourth quarter in history as a consequence,

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<v Speaker 1>So they were in a low return trap, and lenders

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<v Speaker 1>likewise were in a low return trap. You know. I

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<v Speaker 1>I gave a speech for eight years entitled investing in

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<v Speaker 1>a low return World, and and it wasn't fun the

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<v Speaker 1>because how do you get a good return in a

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<v Speaker 1>low return world. You either accept the low returns or

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<v Speaker 1>you take on more risk to try to get a

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<v Speaker 1>high return, and that may not be a great idea either.

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<v Speaker 1>So there is no easy out. And and we labored

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<v Speaker 1>in the in the wilderness for a decade with low

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<v Speaker 1>yields prevalent, and I think that that's not going to

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<v Speaker 1>be the case to the same degree going forward. It's

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<v Speaker 1>not just you know, low yields not being prevalent as

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<v Speaker 1>being part of this sea change. What else do you see, which,

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<v Speaker 1>by the way, you argue, this is only the third

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<v Speaker 1>sea change you've seen in your career. Yes, well, And

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<v Speaker 1>in the seventies I saw the adoption of risk return thinking.

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<v Speaker 1>You know, before that a professional money manager or fiduciary

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<v Speaker 1>the rules where this is okay to do, this is

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<v Speaker 1>not okay to do. But with the advent of high

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<v Speaker 1>yel bond issuance in the late seventies, people started to think, well,

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<v Speaker 1>it may be risky, but I'm well paid to do it,

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<v Speaker 1>so I'm gonna do it. It makes sense, And that

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<v Speaker 1>has become the rule and been the rule ever since.

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<v Speaker 1>And I think that was a very good change. Most

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<v Speaker 1>of the things that we see in the financial world

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<v Speaker 1>today are the result of that calculus. Then in the

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<v Speaker 1>early eighties, of course, to fight the inflation that was

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<v Speaker 1>prevalent in the US reaching mid teens, UH Vulker took

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<v Speaker 1>the FED funds rate to twenty and that, you know,

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<v Speaker 1>eventually killed off inflation and inflationary expectations. It kind of

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<v Speaker 1>killed the economy, uh in the process. But then you know,

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<v Speaker 1>I had a rate loan outstanding from a bank in

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<v Speaker 1>eighty and I got a slip saying the rate is

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<v Speaker 1>now two and a quarter. Forty years later, I was

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<v Speaker 1>able to borrow money at two and a quarter. So

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<v Speaker 1>we had a two thousand basis point decline and interest rates.

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<v Speaker 1>And that was a major event. That was probably the

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<v Speaker 1>biggest single financial event of the last half century. But

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<v Speaker 1>nobody talks about it. How when do you want to

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<v Speaker 1>ask you? And it's in your research note. You know

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<v Speaker 1>you talk about when you see both rising asset values

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<v Speaker 1>as well as a very low rate environment and what

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<v Speaker 1>that does in terms of leverage, tell us how that

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<v Speaker 1>maybe creates Ultimately, I'm assuming opportunities for you. Look, the

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<v Speaker 1>government doesn't make anything. It doesn't add to GDP, it

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<v Speaker 1>doesn't create anything. Oh it does is takes money in

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<v Speaker 1>and puts money out, and it policy benefits some and

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<v Speaker 1>hurts others. So the policies of the last fourteen years

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<v Speaker 1>that I'm talking about benefited asset owners and borrowers and

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<v Speaker 1>penalized lenders and savers. But it was a boon for

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<v Speaker 1>anybody who owned assets and for anybody who borrowed. And

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<v Speaker 1>what about people who did both, who owned assets on

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<v Speaker 1>borrowed money, a double bonanza. The problem is that a

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<v Speaker 1>the success of that depends somewhat on the persistence of

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<v Speaker 1>that environment. And number two, environments that produced high profits

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<v Speaker 1>usually encourage people to push the limits further and to

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<v Speaker 1>go out and do riskier things because of the absence

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<v Speaker 1>of of a risk aversion which you really ends up badly. Uh. So,

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<v Speaker 1>you know, we've gone through an easy period for the

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<v Speaker 1>last fourteen years. Be different now, and I believe that

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<v Speaker 1>the coming period will be a harder period, not a cataclysm,

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<v Speaker 1>not a depression. But you know, I think that people

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<v Speaker 1>don't recognize that the last fourteen years have been unusually easy.

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<v Speaker 1>So it opens up the question about where specifically you

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<v Speaker 1>would see opportunities for distress, debt and beyond. Sure. Well, uh,

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<v Speaker 1>first of all, I think we might see something and

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<v Speaker 1>that would be a change. You know, in the in

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<v Speaker 1>the very benevolent environment that we had over that period,

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<v Speaker 1>it was very hard to default. It was very hard

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<v Speaker 1>to go bankrupt. In fact, you had to have something

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<v Speaker 1>seriously wrong to do that, because most companies that just

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<v Speaker 1>burned money every quarter could borrow more. We just talked

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<v Speaker 1>about the biotech sector that it's for them. Yes, so so,

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<v Speaker 1>but when when risk aversion rears its head and you

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<v Speaker 1>go in to get more, now, somebody might say, you

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<v Speaker 1>know what, you're just burning money. We're not going to

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<v Speaker 1>give anymore. So we're and I think it was November

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<v Speaker 1>you talked with our team and you said, great bargains

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<v Speaker 1>coming as recession looms. So we're specifically, I know we've

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<v Speaker 1>been you know, is it energy, is it real estate?

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<v Speaker 1>Is it where is it? Well? You know, uh, I'd

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<v Speaker 1>never get down to that granular level. And uh, we

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<v Speaker 1>our activities are kind of not planned. Uh, and we're opportunistic.

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<v Speaker 1>When something pops up and we and and and some

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<v Speaker 1>company has to roll over its debt and suddenly is unable,

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<v Speaker 1>you know, we mobilize. So you know the point is

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<v Speaker 1>we're not we're not laying plans in advance. Well, do

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<v Speaker 1>we do we take something like Elon Musk and all

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<v Speaker 1>the debt he took on for Twitter? Do we take

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<v Speaker 1>a bed bath? And beyond another retailer falling to the wayside.

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<v Speaker 1>I'm trying to think party City, Party City. Um, I

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<v Speaker 1>feel like you could name any crypto firm over the

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<v Speaker 1>last site. These these signs that are playing to what

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<v Speaker 1>you're talking. Well, let me let me just say, without

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<v Speaker 1>getting too specific, which I always try to avoid, that's okay. Um,

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<v Speaker 1>that our our mantra is good company, bad balance sheet.

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<v Speaker 1>A company a good company that has gotten over levered

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<v Speaker 1>and that leverage level has turned out to be excessive

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<v Speaker 1>for the environment that has unfolded. Uh, you can fix

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<v Speaker 1>that by delivering the company. Maybe you take it through

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<v Speaker 1>a bankruptcy in which you reject a lot of debt.

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<v Speaker 1>But it's easy too. If you can delever a good company,

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<v Speaker 1>it goes on to success or, or certainly it's it's reinstated. Uh.

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<v Speaker 1>Bad companies are hard to fix as opposed to a

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<v Speaker 1>good company with bad balance sheet. So you you you

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<v Speaker 1>propose the list, you figure out which companies on that

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<v Speaker 1>list you know are are important to stay in business

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<v Speaker 1>for the next ten years. You mentioned a couple of retailers, Carol,

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<v Speaker 1>which makes me question if you're any industries or sectors

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<v Speaker 1>you would avoid historically. Um, we're okay with retail, although

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<v Speaker 1>one has to be cognizant of the changing business model. Uh.

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<v Speaker 1>You know, we're we're mostly active in what I would

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<v Speaker 1>call the basic industries, the traditional industries. Uh, the ones

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<v Speaker 1>with assets like energy, like like energy, yes, manufacturing, distribution, transportation, Uh,

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<v Speaker 1>even retail under the right circumstances. Uh. You know where

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<v Speaker 1>we historically have not been active has been, for example, technology,

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<v Speaker 1>because there you need a higher level of expertise with

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<v Speaker 1>regard to the subject matter. UM, intellectual property, style, fashion,

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<v Speaker 1>things like that. UM, this environment, this see change, we

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<v Speaker 1>only have about thirty seconds left. How long does it

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<v Speaker 1>stay with us in your view? Because as you say,

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<v Speaker 1>these don't happen a lot, but they do stick. Well.

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<v Speaker 1>You know, I don't make forecasts, and I don't believe forecasts,

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<v Speaker 1>especially my own. Having said that, you know, I'm not

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<v Speaker 1>talking about uh, six months or a year, and I

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<v Speaker 1>don't ever venture a thought to ten years. So I

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<v Speaker 1>would say something in between. But I mean, this is material,

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<v Speaker 1>and I would say a few or several years. Well,

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<v Speaker 1>And I do feel like it mirrors some of the

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<v Speaker 1>conversations we've had that this low rate environment of a

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<v Speaker 1>generation who has never seen anything. But could we see

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<v Speaker 1>a fourth sea change in your career? I hope I

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<v Speaker 1>live long enough. That was Howard Marks. He's the co

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<v Speaker 1>founder and co chairman of oak Tree Capital Management. Coming

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<v Speaker 1>up next to Silicon Valley executives, as his company can

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<v Speaker 1>serve users in any environment, regardless of whether workers ever

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<v Speaker 1>returned to their offices. In all cases, you're going to

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<v Speaker 1>be creating more digital content than ever before. And there's

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<v Speaker 1>an explosion of video content, there's an explosion of written

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<v Speaker 1>content as a result of companies getting more distributed, more collaborative,

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<v Speaker 1>working in new ways. So in our case, these all

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<v Speaker 1>point to long term tail ones because of just the

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<v Speaker 1>massive digitization of our business processes and the way that

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<v Speaker 1>we work. Box CEO Aaron Levy talks cloud technology, the

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<v Speaker 1>outlook for the U S economy, and what he thinks

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<v Speaker 1>of Elon Musk at the Helm of Twitter. You're listening

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<v Speaker 1>to Bloomberg Business Week. This is Bloomberg. Please sees Bloomberg

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<v Speaker 1>Business Week with Carol Messer and Tim Stinebeck from Bloomberg Radio. Well,

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<v Speaker 1>it's been a while. In fact, the last time we

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<v Speaker 1>talked with our next guest about his company, the world

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<v Speaker 1>was in the thick of the pandemic we're talking about

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<v Speaker 1>back in August of It's a very different environment today,

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<v Speaker 1>and yet Tim one still with a ton of concerns. Yeah,

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<v Speaker 1>we're talking about Box, the company develops internet application software

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<v Speaker 1>and manages all types of multimedia content in the cloud.

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<v Speaker 1>It was also a tech sector outlier in two shares

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<v Speaker 1>of the nearly four point four billion dollar market cap.

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<v Speaker 1>Company gained about nineteen percent last year. Yeah, I was

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<v Speaker 1>kind of shocked when I checked out. I thought it

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<v Speaker 1>was like a typo, a very different environment for that name. Certainly. Well,

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<v Speaker 1>Aaron Levy is co founder and CEO at Box. We

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<v Speaker 1>began by asking him about how his world has changed

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<v Speaker 1>over the last two and a half years and what

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<v Speaker 1>it all means for his company going forward. It's actually

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<v Speaker 1>interesting reflecting on being in New York versus the Bay Area.

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<v Speaker 1>I do think that, you know, it's a little bit

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<v Speaker 1>of a tale of two cities in terms of actually,

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<v Speaker 1>you know, kind of how much is back in both environments.

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<v Speaker 1>We're back here more maybe by about in order of magnitude. Yeah,

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<v Speaker 1>So it's it's definitely different environments, but we are seeing

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<v Speaker 1>this across our customer base of companies coming back, returning

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<v Speaker 1>to offices sort of, you know, establishing new work patterns,

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<v Speaker 1>um And it's it's definitely going to be different than

0:12:27.760 --> 0:12:30.160
<v Speaker 1>pre pandemic, but it's certainly equally going to be more

0:12:30.160 --> 0:12:32.280
<v Speaker 1>different than during the peak of the pandemic as well.

0:12:32.400 --> 0:12:34.480
<v Speaker 1>What makes you say that just just walking down the street,

0:12:34.520 --> 0:12:37.199
<v Speaker 1>seeing the subways, what's going on. Every office building I've

0:12:37.240 --> 0:12:40.040
<v Speaker 1>been in this week has been, you know, fairly packed

0:12:40.080 --> 0:12:42.000
<v Speaker 1>and uh and maybe a little bit more muted than

0:12:42.080 --> 0:12:44.200
<v Speaker 1>pre pandemic. But if you compare that to you know,

0:12:44.280 --> 0:12:46.560
<v Speaker 1>sort of the Bay Area in California, it's it's definitely

0:12:46.559 --> 0:12:49.080
<v Speaker 1>still pretty different. Okay. What's interesting about this though, is

0:12:49.120 --> 0:12:51.240
<v Speaker 1>that we heard this week that Bob Iger and this

0:12:51.280 --> 0:12:53.000
<v Speaker 1>is not a Silicon Valley company by any means, but

0:12:53.000 --> 0:12:54.680
<v Speaker 1>he wants people to come back to Disney four days

0:12:54.679 --> 0:12:56.880
<v Speaker 1>a week. And Caroline, I've talked about this quite a

0:12:56.920 --> 0:12:59.640
<v Speaker 1>bit that you know, as the economy weekends and the

0:12:59.679 --> 0:13:01.959
<v Speaker 1>work is not in as much control, we could start

0:13:02.040 --> 0:13:03.640
<v Speaker 1>to see more and more people coming back. What are

0:13:03.640 --> 0:13:06.200
<v Speaker 1>you seeing with with your data at box in terms

0:13:06.200 --> 0:13:09.120
<v Speaker 1>of where people are accessing the product? Are they increasingly

0:13:09.160 --> 0:13:11.560
<v Speaker 1>accessing it at home permanently? Do you think? Yeah? I

0:13:11.559 --> 0:13:15.720
<v Speaker 1>think absolutely down from the pandemic peak. In terms of

0:13:15.720 --> 0:13:17.800
<v Speaker 1>work from home, I do think companies are sort of

0:13:17.840 --> 0:13:19.840
<v Speaker 1>all trying to figure out what are their rituals in

0:13:19.920 --> 0:13:22.479
<v Speaker 1>terms of how people work and where they work from.

0:13:22.520 --> 0:13:24.960
<v Speaker 1>You know, Bob Iger at Disney, you know Tim Cook

0:13:25.000 --> 0:13:27.000
<v Speaker 1>at Apple, what we just saw from Howard Schultz at

0:13:27.080 --> 0:13:29.120
<v Speaker 1>at at Starbucks, you know, pushing you know, some of

0:13:29.160 --> 0:13:32.080
<v Speaker 1>these sort of three or four date policies. I think, um,

0:13:32.120 --> 0:13:33.680
<v Speaker 1>you know, is sort of just now the tip of

0:13:33.679 --> 0:13:36.040
<v Speaker 1>the iceberg of what might you know come next across

0:13:36.400 --> 0:13:39.320
<v Speaker 1>fortunate hundred companies and and uh and more generally. But

0:13:39.360 --> 0:13:42.120
<v Speaker 1>I do think, no matter what, some version of hybrid work,

0:13:42.320 --> 0:13:45.000
<v Speaker 1>some version of more distributed work, some version of more

0:13:45.000 --> 0:13:47.880
<v Speaker 1>flexibility is here to stay. Um. And what that all

0:13:47.960 --> 0:13:49.480
<v Speaker 1>is going to point to is the need for digital

0:13:49.520 --> 0:13:53.400
<v Speaker 1>technologies and cloud to be able to actually mediate how

0:13:53.440 --> 0:13:55.839
<v Speaker 1>people work from any device or any location that they're

0:13:55.880 --> 0:13:58.120
<v Speaker 1>working from. So we kind of are sort of fine

0:13:58.160 --> 0:14:00.800
<v Speaker 1>with any outcome, whether everything's fully removed or partially back

0:14:00.840 --> 0:14:02.360
<v Speaker 1>to the office or fully back to the It doesn't

0:14:02.400 --> 0:14:04.320
<v Speaker 1>matter for you what the mixes does it in terms

0:14:04.320 --> 0:14:07.160
<v Speaker 1>of your business growth. Now, in all cases, you're going

0:14:07.200 --> 0:14:09.640
<v Speaker 1>to be creating more digital content than ever before, and

0:14:09.840 --> 0:14:12.240
<v Speaker 1>there's an explosion of video content, there's an explosion of

0:14:12.280 --> 0:14:15.640
<v Speaker 1>written content. As a result of companies getting more distributed,

0:14:15.679 --> 0:14:18.679
<v Speaker 1>more collaborative, working in new ways. So in our case,

0:14:19.000 --> 0:14:22.120
<v Speaker 1>these all point to long term tail ones because of

0:14:22.160 --> 0:14:25.200
<v Speaker 1>just the massive digitization of our business processes and the

0:14:25.240 --> 0:14:27.000
<v Speaker 1>way that we work. And you talk big broad and

0:14:27.040 --> 0:14:29.520
<v Speaker 1>we do too, but remind our audience exactly like get

0:14:29.560 --> 0:14:31.560
<v Speaker 1>down to the nitty gritty what you do for a company.

0:14:31.800 --> 0:14:35.440
<v Speaker 1>So Box works with over a hundred thousand companies, uh

0:14:35.440 --> 0:14:37.600
<v Speaker 1>and we have a platform that helps them securely manage

0:14:37.640 --> 0:14:40.720
<v Speaker 1>their most important data, so their contracts, their financial documents,

0:14:40.720 --> 0:14:43.880
<v Speaker 1>their presentations, their media content. We help you store it,

0:14:43.960 --> 0:14:46.840
<v Speaker 1>share its secure it collaborate on that data from any

0:14:46.880 --> 0:14:49.840
<v Speaker 1>advice anywhere. So it's a cloud platform that the powers

0:14:49.840 --> 0:14:52.960
<v Speaker 1>how you work with your information. Bulks still small, mid, large,

0:14:53.600 --> 0:14:56.760
<v Speaker 1>all size organizations. The majority of the revenue comes from

0:14:56.840 --> 0:14:59.480
<v Speaker 1>large enterprises, so um so we tend to sort of

0:14:59.480 --> 0:15:02.640
<v Speaker 1>be waited toward you know, the fortunate five hundred type organizations,

0:15:02.640 --> 0:15:05.040
<v Speaker 1>but we support businesses of all sizes with with over

0:15:05.040 --> 0:15:07.360
<v Speaker 1>a hundred thousand customers. Based on what you're seeing, sorry,

0:15:07.360 --> 0:15:10.400
<v Speaker 1>I'm about I'll let you and based on what you're

0:15:10.400 --> 0:15:13.200
<v Speaker 1>seeing recession, no recession globally U S what are you seeing?

0:15:13.600 --> 0:15:15.960
<v Speaker 1>You know? I think you know these guys have to order,

0:15:15.960 --> 0:15:17.760
<v Speaker 1>they have to work with you, they've got to say, hey,

0:15:17.800 --> 0:15:20.440
<v Speaker 1>this is what we're thinking. I mean, I'm the last

0:15:20.440 --> 0:15:22.800
<v Speaker 1>person that should decide the definition of a recession, but

0:15:23.040 --> 0:15:26.520
<v Speaker 1>I ask no trend. Yeah, I think there's there's clearly

0:15:26.560 --> 0:15:28.720
<v Speaker 1>a muting of um, you know, some degree of a

0:15:28.840 --> 0:15:31.760
<v Speaker 1>muted kind of aspect of just share kind of corporate

0:15:31.760 --> 0:15:34.760
<v Speaker 1>growth that that does tie into I t spend. Fortunately,

0:15:34.800 --> 0:15:36.600
<v Speaker 1>we're in a position where we can help customers save

0:15:36.640 --> 0:15:39.600
<v Speaker 1>money and drive up productivity and improve their security. So

0:15:39.680 --> 0:15:41.280
<v Speaker 1>because we do see when people like I was just

0:15:41.320 --> 0:15:43.520
<v Speaker 1>looking at lending trade, they cut workers in the stock

0:15:43.720 --> 0:15:46.320
<v Speaker 1>like initially you know, went higher. So I do understand

0:15:46.320 --> 0:15:50.280
<v Speaker 1>this idea of technology helping a company. Yeah, so technology

0:15:50.280 --> 0:15:53.040
<v Speaker 1>will help companies get more efficient. Um, but we obviously

0:15:53.080 --> 0:15:55.280
<v Speaker 1>want there to be a very robust, you know environment

0:15:55.320 --> 0:15:57.000
<v Speaker 1>for for companies to grow. And I think there is

0:15:57.040 --> 0:15:59.920
<v Speaker 1>a muting a little bit of the consumer economy, certainly

0:16:00.080 --> 0:16:02.480
<v Speaker 1>in some of the consumer tech companies. You know, advertising

0:16:02.520 --> 0:16:05.160
<v Speaker 1>dollars are are lessening a little bit. But our job

0:16:05.240 --> 0:16:06.760
<v Speaker 1>is just to help companies no matter where they are,

0:16:06.760 --> 0:16:09.440
<v Speaker 1>and that continuum to get more efficient, be more productive,

0:16:09.480 --> 0:16:13.600
<v Speaker 1>stay more secure. Okay, something weird is happening because you know,

0:16:13.680 --> 0:16:17.320
<v Speaker 1>most software stocks, most software stocks just got crushed. Okay

0:16:17.480 --> 0:16:20.400
<v Speaker 1>last year, you guys are up ninety you're in fact

0:16:20.520 --> 0:16:24.000
<v Speaker 1>close to record highs right now. How this is a

0:16:24.040 --> 0:16:26.560
<v Speaker 1>high interest rate environment? What's going to really rough environment?

0:16:26.640 --> 0:16:29.280
<v Speaker 1>I think connected with the cloud. Yeah, it is. It

0:16:29.360 --> 0:16:31.920
<v Speaker 1>is a rough environment, particularly if you are a high

0:16:32.040 --> 0:16:35.720
<v Speaker 1>growth company, UM, where your stock was largely bolstered by

0:16:35.760 --> 0:16:38.600
<v Speaker 1>your growth rate and UM, and that with with kind

0:16:38.640 --> 0:16:41.160
<v Speaker 1>of higher interest rates. UM. You know, the valuation of

0:16:41.160 --> 0:16:44.080
<v Speaker 1>those companies have come down naturally. UM. You know, it's

0:16:44.080 --> 0:16:47.280
<v Speaker 1>an interesting, you know, almost bitter suite dynamics. So we

0:16:47.440 --> 0:16:50.080
<v Speaker 1>never really had an inflated valuation, so that meant there

0:16:50.120 --> 0:16:52.760
<v Speaker 1>was sort of less less room to come down. At

0:16:52.760 --> 0:16:56.200
<v Speaker 1>the same time, we've been working pretty um, you know,

0:16:56.280 --> 0:16:59.560
<v Speaker 1>significantly on improving our profit margin in the past three years.

0:17:00.040 --> 0:17:03.680
<v Speaker 1>So how do you do that? Just just hyper focus

0:17:03.720 --> 0:17:07.160
<v Speaker 1>on efficiency across the business. UM. Actually not not really

0:17:07.160 --> 0:17:09.560
<v Speaker 1>about cutting, but but you can kind of grow into

0:17:09.920 --> 0:17:12.080
<v Speaker 1>um your your head count in a lot of cases

0:17:12.480 --> 0:17:15.600
<v Speaker 1>largely by just remaining extremely focused on the areas that

0:17:15.600 --> 0:17:18.080
<v Speaker 1>are working in the business. So doubling down in sort

0:17:18.119 --> 0:17:20.359
<v Speaker 1>of the products that are are generating the greatest returns

0:17:20.400 --> 0:17:22.879
<v Speaker 1>as opposed to diluting your bets, um, doubling down in

0:17:22.920 --> 0:17:25.400
<v Speaker 1>the regions that are most productive, and so our case

0:17:25.520 --> 0:17:27.680
<v Speaker 1>by region, I mean, you know where the most sort

0:17:27.720 --> 0:17:30.119
<v Speaker 1>of you know, the largest I T spending markets and

0:17:30.119 --> 0:17:32.960
<v Speaker 1>and not deluding our focus from a regional standpoint, um,

0:17:33.000 --> 0:17:36.040
<v Speaker 1>getting really really focused on gross margin and the efficiency

0:17:36.040 --> 0:17:38.440
<v Speaker 1>of our platform. So starting about three years ago, we

0:17:38.520 --> 0:17:40.280
<v Speaker 1>kind of had a bunch of work streams across the

0:17:40.320 --> 0:17:43.040
<v Speaker 1>business to get more efficient. And you know, fast forward

0:17:43.040 --> 0:17:45.040
<v Speaker 1>to today that's actually in vogue, but it wasn't at

0:17:45.080 --> 0:17:47.320
<v Speaker 1>the time, and so we never got that inflate evaluation.

0:17:47.680 --> 0:17:50.160
<v Speaker 1>But as valuations came down, I think across the sector,

0:17:50.640 --> 0:17:53.600
<v Speaker 1>ours by comparison was was holding up, you know, pretty nicely.

0:17:53.920 --> 0:17:55.440
<v Speaker 1>You know, I want to ask you about something because

0:17:55.480 --> 0:17:57.200
<v Speaker 1>this week, are we see was that with some research

0:17:57.320 --> 0:18:01.800
<v Speaker 1>they anticipate there will will be kind of two has

0:18:01.840 --> 0:18:04.719
<v Speaker 1>for US software stocks, and they talked about kind of

0:18:04.760 --> 0:18:07.840
<v Speaker 1>overall what they see, but they did cut Box to underperform.

0:18:07.880 --> 0:18:10.719
<v Speaker 1>They cut the price target to four from they're concerned

0:18:10.720 --> 0:18:13.920
<v Speaker 1>about the sustainability of your turnaround, particularly of Japan growth

0:18:14.000 --> 0:18:16.960
<v Speaker 1>slows your stock was down about six percent on that call.

0:18:17.160 --> 0:18:18.920
<v Speaker 1>Can you address it? And they did also talk a

0:18:18.920 --> 0:18:21.760
<v Speaker 1>lot about the Japanese market, which has been good for you. Yeah,

0:18:21.800 --> 0:18:24.879
<v Speaker 1>so we we've seen tremendous growth in Japan. Um, we

0:18:24.960 --> 0:18:27.040
<v Speaker 1>kind of got you know, sort of the right place,

0:18:27.119 --> 0:18:28.960
<v Speaker 1>right time, and at the beginning of a kind of

0:18:29.000 --> 0:18:32.280
<v Speaker 1>a SASS or cloud supercycle about you know, nearly ten

0:18:32.359 --> 0:18:34.639
<v Speaker 1>years ago. So we had all the right partners, We

0:18:34.640 --> 0:18:36.280
<v Speaker 1>had a great team on the ground, and we rode

0:18:36.320 --> 0:18:39.080
<v Speaker 1>this wave of large companies adopting SASS and so that

0:18:39.080 --> 0:18:41.879
<v Speaker 1>that's actually been a very strong tail into our business.

0:18:42.480 --> 0:18:45.080
<v Speaker 1>Almost by definition, as that business get larger, the growth

0:18:45.119 --> 0:18:47.320
<v Speaker 1>rate will come down. So so that you know, was

0:18:47.359 --> 0:18:49.280
<v Speaker 1>in this sort of note, Um, it's actually something that

0:18:49.320 --> 0:18:51.520
<v Speaker 1>we already anticipate and it's sort of built into our

0:18:51.560 --> 0:18:54.760
<v Speaker 1>general model. UM. But but overall, you know, we we

0:18:54.760 --> 0:18:56.920
<v Speaker 1>we we obviously care about the health of the global

0:18:56.960 --> 0:18:59.880
<v Speaker 1>business even if the Japan growth rate comes down. UM,

0:19:00.000 --> 0:19:01.320
<v Speaker 1>our job is to make sure that we manage that

0:19:01.440 --> 0:19:03.480
<v Speaker 1>at a global level. Before we let you go. We

0:19:03.600 --> 0:19:06.200
<v Speaker 1>got forty seconds your pointe on Twitter two point four

0:19:06.240 --> 0:19:11.520
<v Speaker 1>million followers. Obviously you've been following with what are your

0:19:11.520 --> 0:19:13.959
<v Speaker 1>thoughts on on what Elon Musk has done to the platform?

0:19:14.280 --> 0:19:17.680
<v Speaker 1>So I'm I'm always a fan of kind of moving fast,

0:19:17.720 --> 0:19:19.720
<v Speaker 1>innovating quickly, and so some of the some of the

0:19:19.800 --> 0:19:21.600
<v Speaker 1>changes have been, you know, exciting to see some changes

0:19:21.640 --> 0:19:23.840
<v Speaker 1>maybe I don't agree with as much. In general, I

0:19:23.880 --> 0:19:26.119
<v Speaker 1>think that the platform should say, very very focused on

0:19:26.160 --> 0:19:29.560
<v Speaker 1>getting to a global population of consumers. I think maybe

0:19:29.640 --> 0:19:32.280
<v Speaker 1>less focus on the paid subscription product, more focused on

0:19:32.320 --> 0:19:35.760
<v Speaker 1>more features at the free level. Still useful to you, Yeah, absolutely,

0:19:35.800 --> 0:19:38.600
<v Speaker 1>I mean I just as useful as it was indispensable.

0:19:38.800 --> 0:19:41.879
<v Speaker 1>That was Aaron Levy, the co founder and CEO at Box.

0:19:42.000 --> 0:19:44.280
<v Speaker 1>Still ahead on Bloomberg Business Week, Where has all the

0:19:44.320 --> 0:19:47.320
<v Speaker 1>money gone for biotech startups? Our team breaks down the

0:19:47.359 --> 0:19:50.120
<v Speaker 1>sudden dearth of new investments in a space we rely

0:19:50.200 --> 0:19:54.359
<v Speaker 1>on for new innovations, particularly ones that can benefit our health,

0:19:54.520 --> 0:19:57.920
<v Speaker 1>whether they're public companies are private. People are focusing on

0:19:57.920 --> 0:20:01.240
<v Speaker 1>only the most important z is or the drugs that

0:20:01.320 --> 0:20:04.760
<v Speaker 1>have the biggest probability of success, And of course that

0:20:04.880 --> 0:20:07.679
<v Speaker 1>means that those other diseases, those other patients who are

0:20:07.720 --> 0:20:10.879
<v Speaker 1>waiting for medicines for their diseases are going to have

0:20:10.960 --> 0:20:12.680
<v Speaker 1>to wait Plus we'll look at the growing wave of

0:20:12.760 --> 0:20:15.560
<v Speaker 1>job cuts taking place across tech firms in Silicon Valley

0:20:15.600 --> 0:20:19.280
<v Speaker 1>and beyond, and where displaced workers might turn next. This

0:20:19.480 --> 0:20:28.800
<v Speaker 1>is Bloomberg Broadcasting from the financial capital of the world

0:20:28.960 --> 0:20:32.399
<v Speaker 1>Bloomberg eleven Frio in New York to Washington, d C.

0:20:32.600 --> 0:20:37.320
<v Speaker 1>Bloomberg to Boston, Bloomberg one O six one does San Francisco,

0:20:37.400 --> 0:20:40.840
<v Speaker 1>Bloomberg nine sixty to the country Sirius XM Channel one

0:20:40.920 --> 0:20:44.000
<v Speaker 1>nine team, and around the globe the Bloomberg Business and

0:20:44.080 --> 0:20:48.560
<v Speaker 1>Bloomberg Radio dot Com. This is Bloomberg Business Week with

0:20:48.680 --> 0:20:54.560
<v Speaker 1>Carol Messer and Tim Stinove from Bloomberg Radio. What we

0:20:54.640 --> 0:20:57.200
<v Speaker 1>said this hour was all about how things are changing.

0:20:57.560 --> 0:21:00.600
<v Speaker 1>One area definitely seeing that biotech, which for a long

0:21:00.640 --> 0:21:03.400
<v Speaker 1>time was the hot investment as venture capital firms and

0:21:03.480 --> 0:21:06.879
<v Speaker 1>really investors generally poured tons of money into startups in

0:21:06.880 --> 0:21:09.560
<v Speaker 1>the industry. It's a different story today, though, as VC

0:21:09.680 --> 0:21:11.959
<v Speaker 1>investments are on track for the sharpest drop in more

0:21:12.000 --> 0:21:14.920
<v Speaker 1>than two decades, surpassing the declines of the dot com

0:21:15.000 --> 0:21:18.200
<v Speaker 1>crash and the financial crisis. Now biotech firms on the

0:21:18.280 --> 0:21:20.719
<v Speaker 1>hunt for new money. This story in the Business section

0:21:20.840 --> 0:21:22.920
<v Speaker 1>of this week's issue. We get more from Business Week

0:21:23.000 --> 0:21:26.640
<v Speaker 1>editor Joe Weber and Bluemberg News healthcare reporter Angelica Peebles,

0:21:26.840 --> 0:21:29.320
<v Speaker 1>who got some key intel at the annual JP Morgan

0:21:29.400 --> 0:21:32.520
<v Speaker 1>Healthcare Conference earlier this month. So it's interesting because I

0:21:32.560 --> 0:21:35.040
<v Speaker 1>speak to a lot of specialist vcs and they say

0:21:35.080 --> 0:21:38.120
<v Speaker 1>that nothing has changed fundamentally. Um, there's still a lot

0:21:38.119 --> 0:21:40.720
<v Speaker 1>of great companies. There's a lot of great science out there,

0:21:40.760 --> 0:21:43.639
<v Speaker 1>and that actually we kind of needed a reset because

0:21:43.640 --> 0:21:46.880
<v Speaker 1>there were so many companies that we're getting started and

0:21:47.359 --> 0:21:50.760
<v Speaker 1>easily finding money, and that it led to sort of

0:21:50.800 --> 0:21:54.000
<v Speaker 1>this overheated market where anyone could fund a company based

0:21:54.000 --> 0:21:57.240
<v Speaker 1>on a dream rather than data. So they're not really

0:21:57.320 --> 0:21:59.560
<v Speaker 1>upset to see this. Of course, if you're a company,

0:21:59.680 --> 0:22:03.199
<v Speaker 1>UM that can't find money, that's a bigger problem for you.

0:22:03.280 --> 0:22:05.520
<v Speaker 1>And there's always the risk that even the good companies

0:22:05.560 --> 0:22:08.479
<v Speaker 1>won't be able to fundraise in this environment. So I

0:22:08.560 --> 0:22:10.680
<v Speaker 1>like the idea that you know, this is there's a

0:22:10.680 --> 0:22:13.560
<v Speaker 1>silver lining to this, that there's an opportunity here. I'm

0:22:13.560 --> 0:22:15.680
<v Speaker 1>wondering if you got the sense from some of these

0:22:15.720 --> 0:22:18.159
<v Speaker 1>folks you talked to out at the JP Morgan conference

0:22:18.160 --> 0:22:20.200
<v Speaker 1>in San Francisco that this is part of a normal

0:22:20.240 --> 0:22:24.080
<v Speaker 1>economic cycle or or if this downturn is any different. Yeah,

0:22:24.119 --> 0:22:26.600
<v Speaker 1>that's what a lot of people say, especially the VCS.

0:22:26.800 --> 0:22:29.800
<v Speaker 1>They've been through these cycles before. It typically happens where

0:22:29.840 --> 0:22:33.040
<v Speaker 1>there's a boom and a bust and it's nothing new. However,

0:22:33.240 --> 0:22:36.480
<v Speaker 1>there are some differences this time around. There's this big

0:22:36.600 --> 0:22:41.160
<v Speaker 1>new law, the Inflation Reduction Reduction Act, that could cap

0:22:41.520 --> 0:22:44.439
<v Speaker 1>drug prices in a few years, and people are wondering

0:22:44.480 --> 0:22:48.000
<v Speaker 1>what exactly that will mean. Um, we're already hearing from

0:22:48.080 --> 0:22:52.119
<v Speaker 1>some pharma companies that they are looking at potentially less

0:22:52.200 --> 0:22:55.840
<v Speaker 1>lucrative evaluations for companies that they might invest in, partner

0:22:55.880 --> 0:23:00.440
<v Speaker 1>with more eventually acquire. So that's an unknown. And also

0:23:00.680 --> 0:23:03.919
<v Speaker 1>were coming out this period where evaluations were so hot,

0:23:03.960 --> 0:23:07.160
<v Speaker 1>and you know, how will companies go moving forward. One

0:23:07.200 --> 0:23:09.440
<v Speaker 1>person I talked to describe it as this sugar rush

0:23:09.520 --> 0:23:12.280
<v Speaker 1>and now that sugar rush is over and and never

0:23:12.400 --> 0:23:15.000
<v Speaker 1>really a new playbook. Yeah, that's definitely not a good thing.

0:23:15.240 --> 0:23:17.119
<v Speaker 1>Maybe there maybe there needs to be some sort of

0:23:17.160 --> 0:23:21.760
<v Speaker 1>like pharmaceutical to prevent desire for sugar. I don't know, Angelica,

0:23:21.840 --> 0:23:24.280
<v Speaker 1>I do wonder though, you know, a lot of money.

0:23:24.440 --> 0:23:27.280
<v Speaker 1>Sometimes it gets used recklessly when there's what it's really

0:23:27.359 --> 0:23:29.280
<v Speaker 1>kind of loose and money is cheap. But at the

0:23:29.359 --> 0:23:32.600
<v Speaker 1>same time, it also provides open opportunities I feel like

0:23:32.640 --> 0:23:36.479
<v Speaker 1>for developments that really can change the way we're treated,

0:23:36.480 --> 0:23:40.120
<v Speaker 1>whether it's healthcare or modalities. And I do wonder if

0:23:40.119 --> 0:23:43.600
<v Speaker 1>the money isn't so easy, does it mean biotech really

0:23:43.640 --> 0:23:46.679
<v Speaker 1>has to think hard about what they're going to work on,

0:23:46.800 --> 0:23:50.359
<v Speaker 1>and maybe that's not great for innovation. Definitely, we saw

0:23:50.400 --> 0:23:54.480
<v Speaker 1>this boom of platform companies as they like to call themselves,

0:23:54.520 --> 0:23:58.160
<v Speaker 1>so companies that were working on many different diseases or

0:23:58.560 --> 0:24:01.360
<v Speaker 1>um all kinds of areas as opposed to just one

0:24:01.440 --> 0:24:04.359
<v Speaker 1>drug for one disease, and that was sort of the

0:24:04.359 --> 0:24:07.680
<v Speaker 1>hot beam of one And this year already we're seeing

0:24:07.680 --> 0:24:11.640
<v Speaker 1>the theame is prioritized. So one company at Aitas, they're

0:24:11.640 --> 0:24:14.640
<v Speaker 1>based here in Boston, in the Boston area, and they

0:24:14.800 --> 0:24:17.160
<v Speaker 1>said that they would stop the work that they've been

0:24:17.160 --> 0:24:20.520
<v Speaker 1>doing on eye diseases and instead focus on blood disorders.

0:24:20.880 --> 0:24:23.159
<v Speaker 1>And they're seeing that across the board, whether their public

0:24:23.160 --> 0:24:26.520
<v Speaker 1>companies are private, people are focusing on only the most

0:24:26.560 --> 0:24:30.560
<v Speaker 1>important diseases or the drugs that have the biggest probability

0:24:30.600 --> 0:24:34.240
<v Speaker 1>of success, and of course that means that those other diseases,

0:24:34.359 --> 0:24:37.440
<v Speaker 1>those other patients who are waiting for medicines for their

0:24:37.480 --> 0:24:41.080
<v Speaker 1>diseases are going to have to wait. Okay, so things

0:24:41.400 --> 0:24:44.760
<v Speaker 1>not good here? How uh, what do they look like

0:24:44.920 --> 0:24:48.040
<v Speaker 1>in the UK compared to here or anywhere else, just

0:24:48.080 --> 0:24:50.520
<v Speaker 1>to get a sense of what, you know, what the

0:24:50.640 --> 0:24:54.800
<v Speaker 1>industry feels like around the world. Across the board, we

0:24:54.800 --> 0:24:59.520
<v Speaker 1>saw funding dip this year or compared to one UM

0:24:59.560 --> 0:25:02.320
<v Speaker 1>so it's not only the US, but of course the

0:25:02.440 --> 0:25:04.720
<v Speaker 1>US and a lot of the companies I cover are

0:25:04.760 --> 0:25:08.119
<v Speaker 1>focused here, and so that's why particularly we're focused on

0:25:08.359 --> 0:25:12.159
<v Speaker 1>and what's happening in this this part of the world. Okay,

0:25:12.200 --> 0:25:15.320
<v Speaker 1>so Angelica, if you know, the dominant theme over the

0:25:15.359 --> 0:25:18.960
<v Speaker 1>last few years has been vaccines. What's what's kind of

0:25:19.000 --> 0:25:21.200
<v Speaker 1>the most exciting thing to come out of or that

0:25:21.240 --> 0:25:24.440
<v Speaker 1>biotech companies are thinking about right now. There's a lot

0:25:24.560 --> 0:25:26.520
<v Speaker 1>of exciting stuff out there. So it's hard to pick

0:25:26.560 --> 0:25:29.600
<v Speaker 1>exactly UM specific areas, but some of the ones that

0:25:29.680 --> 0:25:32.240
<v Speaker 1>we have been talking to a lot of people about

0:25:32.240 --> 0:25:35.679
<v Speaker 1>our obesity people are really really focused on that. I mean,

0:25:35.720 --> 0:25:38.760
<v Speaker 1>you think about how many people are out there. UM

0:25:38.840 --> 0:25:41.560
<v Speaker 1>that could be a have a huge impact on public health,

0:25:41.600 --> 0:25:45.480
<v Speaker 1>and of course could be a very lucrative area for drugmakers.

0:25:45.560 --> 0:25:48.960
<v Speaker 1>So we've heard a lot of companies focused on obesity

0:25:49.000 --> 0:25:51.680
<v Speaker 1>at the conference this year, UM, an area that I'm

0:25:52.000 --> 0:25:54.840
<v Speaker 1>really interested in, as well as gene therapy, so taking

0:25:54.880 --> 0:25:59.439
<v Speaker 1>genetic diseases and actually potentially curing them UM by making

0:25:59.480 --> 0:26:02.320
<v Speaker 1>permanent changes to someone's DNA. It sounds a little bit

0:26:02.359 --> 0:26:05.959
<v Speaker 1>like science fiction, but it's actually reality UM. And then

0:26:06.000 --> 0:26:09.480
<v Speaker 1>we're also seeing a lot of new technologies and cancer UM.

0:26:09.560 --> 0:26:11.879
<v Speaker 1>So we spoke to one company, Siegeon, that's been at

0:26:11.880 --> 0:26:15.080
<v Speaker 1>the forefront um of a type of cancer drug called

0:26:15.080 --> 0:26:17.760
<v Speaker 1>an a d C and UM we spoke to their

0:26:17.800 --> 0:26:20.119
<v Speaker 1>new CEO who said that they're going to keep working

0:26:20.160 --> 0:26:23.440
<v Speaker 1>on that and they're also looking for lots of new technology.

0:26:23.600 --> 0:26:26.240
<v Speaker 1>So it's it's a busy time out there. I actually

0:26:26.240 --> 0:26:29.840
<v Speaker 1>think that the sector as a whole is again just

0:26:29.920 --> 0:26:32.600
<v Speaker 1>like you know, one little big hit away from like

0:26:32.640 --> 0:26:35.640
<v Speaker 1>everybody feeling like, you know, it's great, let's go back

0:26:35.680 --> 0:26:38.480
<v Speaker 1>in and and you know, the big difference here versus

0:26:38.480 --> 0:26:41.480
<v Speaker 1>like tech is it's so solution story, like all these

0:26:41.480 --> 0:26:44.320
<v Speaker 1>things are people things that affect millions of people. Right,

0:26:44.400 --> 0:26:46.000
<v Speaker 1>It's just ends up being a little bit of a

0:26:46.000 --> 0:26:48.040
<v Speaker 1>crapshoot in terms of, um, what the r o I

0:26:48.080 --> 0:26:50.720
<v Speaker 1>can look like. That was Bloomberg News healthcare reporter Angelica

0:26:50.800 --> 0:26:53.720
<v Speaker 1>People's and the editor of the magazine, Jill Webber. Joel

0:26:53.760 --> 0:26:56.240
<v Speaker 1>mentioned big tech there at the end. That's actor seeing

0:26:56.280 --> 0:26:59.680
<v Speaker 1>hiring spreees replaced by firing rounds from the likes of Microsoft,

0:26:59.760 --> 0:27:02.639
<v Speaker 1>which this week began slashing ten thousand jobs, or about

0:27:02.640 --> 0:27:05.680
<v Speaker 1>five percent of its workforce, and then Google parent Alphabet

0:27:05.760 --> 0:27:08.520
<v Speaker 1>followed suit on Friday, announcing it's set to cut twelve

0:27:08.560 --> 0:27:11.800
<v Speaker 1>thousand workers, a six percent reduction, and staff also cutting

0:27:11.840 --> 0:27:15.520
<v Speaker 1>jobs Amazon Meta salesforce and more. Writing about the trend

0:27:15.560 --> 0:27:18.600
<v Speaker 1>in the Tech section this week, Bloomberg News technology reporter

0:27:18.800 --> 0:27:21.760
<v Speaker 1>Austin car it's really been this fascinating about phase in

0:27:21.760 --> 0:27:25.600
<v Speaker 1>Silicon Valley Parland's pivot from high growth, big risk to suddenly,

0:27:25.720 --> 0:27:29.160
<v Speaker 1>hey in three we're going to preach more conservative ambitions

0:27:29.160 --> 0:27:32.520
<v Speaker 1>for our roadmap, and that's a different narrative, right, Um,

0:27:32.560 --> 0:27:35.639
<v Speaker 1>it does feel like it's a much more traditional narrative

0:27:36.200 --> 0:27:39.000
<v Speaker 1>coming from these big tech companies akin to what we

0:27:39.119 --> 0:27:43.920
<v Speaker 1>would normally hear from kind of the rest of corporate America. Yeah,

0:27:43.920 --> 0:27:45.879
<v Speaker 1>I mean, it's it's it's really interesting even just to

0:27:45.920 --> 0:27:48.440
<v Speaker 1>see how the layoffs compared to the rest of the economy.

0:27:49.040 --> 0:27:53.920
<v Speaker 1>In two, we saw layoffs for most industries pretty low,

0:27:54.400 --> 0:27:58.800
<v Speaker 1>you know, thirteen an increase of from the previous year,

0:27:59.119 --> 0:28:01.879
<v Speaker 1>whereas in the sector it was actually an increase of

0:28:01.920 --> 0:28:06.560
<v Speaker 1>six percent in two compared to the previous year. So

0:28:06.600 --> 0:28:09.400
<v Speaker 1>they just went on this massive hiring binge and then

0:28:09.440 --> 0:28:12.480
<v Speaker 1>suddenly are saying, you know what, we made some big mistakes.

0:28:12.920 --> 0:28:15.000
<v Speaker 1>We uh. Mark Zuckerberg when he wrote his note to

0:28:15.080 --> 0:28:18.919
<v Speaker 1>employees November describing this sort of trend, he said, you know,

0:28:18.960 --> 0:28:20.959
<v Speaker 1>I just got the I got the prediction wrong. All

0:28:21.040 --> 0:28:23.879
<v Speaker 1>this accelerated revenue I thought would be the new normal,

0:28:24.080 --> 0:28:27.960
<v Speaker 1>and it's actually not the case. So the question now, Carol,

0:28:28.080 --> 0:28:29.879
<v Speaker 1>is just how much Wallstering is going to buy this

0:28:30.000 --> 0:28:32.919
<v Speaker 1>new sound sort of financial prudent and so tech signaling

0:28:32.960 --> 0:28:35.920
<v Speaker 1>to the market. It can be prudent to um, I'm

0:28:35.960 --> 0:28:37.840
<v Speaker 1>not sure if that's going to sort of win over

0:28:38.640 --> 0:28:40.680
<v Speaker 1>Wall Street for for many years ahead. And that's why

0:28:40.720 --> 0:28:43.040
<v Speaker 1>I think you see companies trying to balance that where

0:28:43.320 --> 0:28:45.720
<v Speaker 1>you know, for example, Microsoft saying they're going to you know,

0:28:45.800 --> 0:28:47.920
<v Speaker 1>double down on their core businesses, but they're still going

0:28:47.960 --> 0:28:52.360
<v Speaker 1>to invest in AI or meta platforms. Mark Zuckerberg saying, Hey,

0:28:52.440 --> 0:28:55.800
<v Speaker 1>you know, we're going to focus reprioritize our ads business

0:28:55.840 --> 0:28:58.120
<v Speaker 1>from social media, but we're not giving up on the metaverse.

0:28:58.120 --> 0:29:00.000
<v Speaker 1>So they're really trying to walk this five line between

0:29:00.320 --> 0:29:03.600
<v Speaker 1>sort of being risky and also conservative for the next year.

0:29:03.880 --> 0:29:07.440
<v Speaker 1>What are workers looking for maybe post pandemic in the

0:29:07.480 --> 0:29:09.520
<v Speaker 1>tech industry. I love some of the data that you

0:29:09.560 --> 0:29:13.720
<v Speaker 1>guys have UM when it comes to what are workers

0:29:13.760 --> 0:29:17.160
<v Speaker 1>looking for? Is it cash? Is it perks? What is it? Yeah,

0:29:17.160 --> 0:29:21.240
<v Speaker 1>I think they're looking for stability, much like what some

0:29:21.320 --> 0:29:23.760
<v Speaker 1>of the tech companies are are sort of pushing for.

0:29:23.880 --> 0:29:26.600
<v Speaker 1>UM that we have some new survey data from UH,

0:29:26.880 --> 0:29:30.120
<v Speaker 1>the anonymous social network for professionals that's popular and Silicon Valley.

0:29:30.160 --> 0:29:33.520
<v Speaker 1>It's called blind UM, and they said that of those

0:29:33.560 --> 0:29:37.520
<v Speaker 1>surveyed prefer more cash and less stock based compensation because

0:29:37.560 --> 0:29:40.560
<v Speaker 1>of the economic climate right now. UM. They're also looking

0:29:40.600 --> 0:29:44.040
<v Speaker 1>for more sort of traditional companies. At the beginning of

0:29:45.280 --> 0:29:46.880
<v Speaker 1>a lot of the companies that were searched for on

0:29:46.920 --> 0:29:49.360
<v Speaker 1>this network we're sort of pre I p O startups

0:29:49.400 --> 0:29:52.560
<v Speaker 1>such as Bolt or instat Cart or sort of bigger

0:29:52.640 --> 0:29:55.960
<v Speaker 1>names like Nvidia. But more recently they've seen their search

0:29:56.040 --> 0:30:00.000
<v Speaker 1>trends trend toward financial services firms like Capital One or Citadel,

0:30:00.640 --> 0:30:03.200
<v Speaker 1>So it does look like one of the trends could

0:30:03.200 --> 0:30:05.640
<v Speaker 1>be happening. Uh, they're still going to be interest in

0:30:05.720 --> 0:30:08.080
<v Speaker 1>hunger to hire these engineers, but maybe they're looking beyond

0:30:08.120 --> 0:30:11.520
<v Speaker 1>Silicon Valley to other sectors which have really been hunting

0:30:11.560 --> 0:30:13.360
<v Speaker 1>for this talent for many years but had struggled to

0:30:13.400 --> 0:30:17.080
<v Speaker 1>acquire it. That's Bloomberg News Technology reporter Austin Carr. Coming

0:30:17.160 --> 0:30:20.080
<v Speaker 1>up next, we'll hear from Cisco Systems chief strategy officer

0:30:20.160 --> 0:30:23.760
<v Speaker 1>also executive EP Liz and Tony on the macro environment

0:30:23.760 --> 0:30:27.360
<v Speaker 1>going forward and the growing importance of AI. You're listening

0:30:27.400 --> 0:30:37.520
<v Speaker 1>to Bloomberg Business Week. This is Bloomberg. You're listening to

0:30:37.600 --> 0:30:41.960
<v Speaker 1>Bloomberg Business Week with Carol Messer and Tim Stinovic from

0:30:42.040 --> 0:30:46.000
<v Speaker 1>Bloomberg Radio. I gonna say we've been looking forward to

0:30:46.040 --> 0:30:48.440
<v Speaker 1>catching up with this next guest, having talked with several

0:30:48.520 --> 0:30:52.160
<v Speaker 1>key members of the Cisco team, including CEO Check Robbins.

0:30:52.160 --> 0:30:55.600
<v Speaker 1>Also Franca Sudis, Chief Cisco Executive ep IN, Chief Policy

0:30:55.680 --> 0:30:58.760
<v Speaker 1>and Purpose Officer, and a few more. Listen. Tony has

0:30:58.800 --> 0:31:01.640
<v Speaker 1>spent some twenty years with the firm in engineering and

0:31:01.720 --> 0:31:05.640
<v Speaker 1>cloud computing, IoT and more. The executive vice president and

0:31:05.720 --> 0:31:08.680
<v Speaker 1>Chief Strategy Officer at Cisco join us to shed some

0:31:08.800 --> 0:31:11.920
<v Speaker 1>light on how the networking giant is planning for three

0:31:12.080 --> 0:31:14.680
<v Speaker 1>and beyond. You just have to move. You can stand still,

0:31:14.880 --> 0:31:17.040
<v Speaker 1>but you need to be able to also figure out

0:31:17.080 --> 0:31:19.080
<v Speaker 1>how do you separate the trends from the hype. How

0:31:19.120 --> 0:31:23.000
<v Speaker 1>do you focus on potential and monetization opportunities and metrics

0:31:23.040 --> 0:31:25.680
<v Speaker 1>and make a strategic investment and not just look at

0:31:25.720 --> 0:31:28.040
<v Speaker 1>the new shiny object that's out there, you know, look

0:31:28.040 --> 0:31:30.800
<v Speaker 1>at the trends that really matter to your business, to

0:31:30.920 --> 0:31:34.160
<v Speaker 1>your employees, to your shareholders. The other one that I see,

0:31:34.280 --> 0:31:37.080
<v Speaker 1>and and here it being talked more often, is around

0:31:37.120 --> 0:31:41.800
<v Speaker 1>how AI assisted is really becoming mainstream right. It's it's

0:31:41.880 --> 0:31:45.000
<v Speaker 1>like what cloud was in maybe in like the two

0:31:45.040 --> 0:31:47.880
<v Speaker 1>thousand eight, two thousand nine, two thousand ten time frame.

0:31:48.520 --> 0:31:51.440
<v Speaker 1>If you think about AI gives you a starting point

0:31:51.520 --> 0:31:55.680
<v Speaker 1>on everything from everything creative that you do, from from

0:31:55.800 --> 0:31:59.360
<v Speaker 1>documents that we can build two presentations to art, to

0:31:59.560 --> 0:32:03.880
<v Speaker 1>code processes, etcetera. So that's something that you know, I

0:32:04.240 --> 0:32:07.000
<v Speaker 1>see a lot of focus on. And then the third one,

0:32:07.040 --> 0:32:10.080
<v Speaker 1>which is near endeared to my heart, especially from running

0:32:10.080 --> 0:32:13.360
<v Speaker 1>the applications business out here as well, is the view

0:32:13.440 --> 0:32:15.640
<v Speaker 1>that is not just the buying centers. You've got to

0:32:15.680 --> 0:32:19.640
<v Speaker 1>pay close attention to users because users are defining buying

0:32:19.720 --> 0:32:23.320
<v Speaker 1>behaviors and that will not just influence, but it will

0:32:23.360 --> 0:32:26.360
<v Speaker 1>define how things are bought as well. Caroline, I spending

0:32:26.360 --> 0:32:28.480
<v Speaker 1>a lot of time this week talking about chat GPT

0:32:28.680 --> 0:32:33.840
<v Speaker 1>and Microsoft's investment in chat gpt. Is AI a shiny object?

0:32:33.880 --> 0:32:36.640
<v Speaker 1>Is chat GPT a shiny object? You know? I would say,

0:32:36.720 --> 0:32:39.440
<v Speaker 1>is AI is definitely not a shiny object, right? I mean,

0:32:39.480 --> 0:32:41.680
<v Speaker 1>AI is used in so many ways that we don't

0:32:41.680 --> 0:32:44.280
<v Speaker 1>even know in our daily lives, in our portfolio here,

0:32:44.600 --> 0:32:48.960
<v Speaker 1>AI is used extensively in collaboration and security in applications.

0:32:49.480 --> 0:32:52.120
<v Speaker 1>But I think you know, when you think about um

0:32:52.200 --> 0:32:56.440
<v Speaker 1>everything that you call generative AI, of which chat GPT

0:32:56.600 --> 0:32:59.400
<v Speaker 1>and open AI is one part of it, I think

0:32:59.520 --> 0:33:02.760
<v Speaker 1>got a look at you know, what's the potential use cases,

0:33:02.800 --> 0:33:06.880
<v Speaker 1>what's the monetization opportunity and metrics, And there's a third

0:33:06.920 --> 0:33:09.600
<v Speaker 1>part of it that we're looking at is around how

0:33:09.600 --> 0:33:11.640
<v Speaker 1>do you go in with AI? Looking at it more

0:33:11.680 --> 0:33:15.640
<v Speaker 1>from an ethical and responsible AI standpoint as well, And

0:33:15.680 --> 0:33:18.280
<v Speaker 1>those are the things that we want to learn more.

0:33:18.760 --> 0:33:21.000
<v Speaker 1>But also you know, as we look at our developpers

0:33:21.160 --> 0:33:25.400
<v Speaker 1>that the idea of you responsibly use AI is something

0:33:25.480 --> 0:33:29.040
<v Speaker 1>that we're training our teams on. How you collect the data,

0:33:29.120 --> 0:33:32.560
<v Speaker 1>how you store the data. Do you know what insights

0:33:32.560 --> 0:33:35.040
<v Speaker 1>that the model that you're building is delivering and is

0:33:35.120 --> 0:33:38.360
<v Speaker 1>that the intent of what you expected to begin with?

0:33:38.440 --> 0:33:40.520
<v Speaker 1>As well? When you think about and I think about

0:33:40.520 --> 0:33:43.040
<v Speaker 1>our audience, the investing audience, what is it that you

0:33:43.040 --> 0:33:45.240
<v Speaker 1>think that they need to keep an eye be specific

0:33:45.280 --> 0:33:47.560
<v Speaker 1>to in terms of you understand this, you are have

0:33:47.600 --> 0:33:50.240
<v Speaker 1>a front row seat in terms of I know security

0:33:50.320 --> 0:33:53.400
<v Speaker 1>is a big issue, but that doesn't sound as the

0:33:53.760 --> 0:33:55.600
<v Speaker 1>as interesting as the shiny new thing, but it's a

0:33:55.640 --> 0:33:58.280
<v Speaker 1>real thing. What are the two or three areas that

0:33:58.320 --> 0:34:00.960
<v Speaker 1>you think investors you gotta be watching. This is where

0:34:01.440 --> 0:34:03.520
<v Speaker 1>companies are spending money and this is going to be

0:34:03.800 --> 0:34:06.680
<v Speaker 1>you know, more of our world going forward. I think

0:34:06.720 --> 0:34:09.320
<v Speaker 1>if you look at the base facts of it, carlel

0:34:09.560 --> 0:34:12.480
<v Speaker 1>is that you know, companies are continuing to spend money

0:34:12.480 --> 0:34:16.560
<v Speaker 1>and how applications connectivity and security are delivered and consumed

0:34:16.560 --> 0:34:20.480
<v Speaker 1>as well. Right, So then there's the sustainability part of it,

0:34:20.560 --> 0:34:22.799
<v Speaker 1>where you know, if you look at investments being made,

0:34:23.000 --> 0:34:25.719
<v Speaker 1>technology will need to be sustainable by default and will

0:34:25.760 --> 0:34:29.279
<v Speaker 1>require new technologies that are build with new processes and

0:34:29.320 --> 0:34:31.840
<v Speaker 1>in service to these new business models as well. And

0:34:31.880 --> 0:34:35.560
<v Speaker 1>then there's enablers of these things, right, of these business models,

0:34:35.560 --> 0:34:38.959
<v Speaker 1>of which connectivity is one, security is the other one,

0:34:39.280 --> 0:34:42.680
<v Speaker 1>AI is an enabling technology as well. And I think,

0:34:42.800 --> 0:34:45.520
<v Speaker 1>as with everything, you know, one of the toughest I

0:34:45.680 --> 0:34:47.640
<v Speaker 1>find that one of the tough parts of my job

0:34:47.920 --> 0:34:50.799
<v Speaker 1>is how to separate out the hype from you know,

0:34:50.880 --> 0:34:54.560
<v Speaker 1>kind of what will be like real trends that we

0:34:54.600 --> 0:34:57.680
<v Speaker 1>can advise our customers on. That's list and Tony Executive

0:34:57.719 --> 0:35:00.719
<v Speaker 1>vice president and chief strategy officer over It's SCO. And

0:35:00.719 --> 0:35:02.520
<v Speaker 1>that wraps up the first hour of the weekend edition

0:35:02.520 --> 0:35:05.240
<v Speaker 1>of Bloomberg Business Week from Bloomberg Radio. I'm Carol Masser

0:35:05.400 --> 0:35:07.680
<v Speaker 1>and I'm Tim Stanavak. Ahead in our next hour, our

0:35:07.719 --> 0:35:10.879
<v Speaker 1>cover story details the powerful headwinds facing the plant based

0:35:10.920 --> 0:35:13.520
<v Speaker 1>meat industry. And where it's biggest players go from here.

0:35:13.600 --> 0:35:16.359
<v Speaker 1>Plus how retailer American Eagle is expanding on a new

0:35:16.360 --> 0:35:20.520
<v Speaker 1>supply chain model with an ion sustainability and sharing resources

0:35:20.560 --> 0:35:23.600
<v Speaker 1>even with its own competitors. It's all coming up. This

0:35:23.760 --> 0:35:31.600
<v Speaker 1>is Bloomberg. This is Bloomberg Business Week inside from the

0:35:31.640 --> 0:35:35.759
<v Speaker 1>reporters and editors who bring you America's most trusted business magazine,

0:35:35.800 --> 0:35:39.400
<v Speaker 1>plus global business, finance and tech news as it happened.

0:35:39.560 --> 0:35:44.000
<v Speaker 1>Sloomberg Business Week with Carol Messer and Tim Stentovic on

0:35:44.320 --> 0:35:48.160
<v Speaker 1>Bloomberg Radio Flenny Hammer. Second hour of the weekend edition

0:35:48.160 --> 0:35:51.239
<v Speaker 1>of Bloomberg Business Week, including this week's cover story on

0:35:51.280 --> 0:35:54.120
<v Speaker 1>the fake meat flop heard around the world, will also

0:35:54.200 --> 0:35:57.120
<v Speaker 1>dive deep into a special pursuit section of the magazine

0:35:57.160 --> 0:36:00.920
<v Speaker 1>dedicated entirely sleep. I love sleeping. I just need to

0:36:00.960 --> 0:36:03.360
<v Speaker 1>do more of it. Oh my god, the gadgets I

0:36:03.400 --> 0:36:05.799
<v Speaker 1>have in my house all committed to help me inter

0:36:05.920 --> 0:36:11.200
<v Speaker 1>night's sleep. Sometimes yes, sometimes no, alright. Plus, it turns

0:36:11.200 --> 0:36:14.600
<v Speaker 1>out daydreaming on the job can actually make you more productive.

0:36:14.600 --> 0:36:17.400
<v Speaker 1>That's not sleeping on the job, right, No daydreaming. Listen up,

0:36:17.440 --> 0:36:20.000
<v Speaker 1>every boss, First up this hour, let's get though to

0:36:20.120 --> 0:36:23.360
<v Speaker 1>this week's cover story. When Beyond Meat and Impossible Foods

0:36:23.360 --> 0:36:25.359
<v Speaker 1>came on the scene a little over a decade ago,

0:36:25.719 --> 0:36:28.920
<v Speaker 1>both startups and their respective founders had pretty high hopes

0:36:29.040 --> 0:36:31.759
<v Speaker 1>and big promises. They thought plant based meat could help

0:36:31.800 --> 0:36:35.720
<v Speaker 1>solve climate change, overhaul animal agriculture, and get humanity healthier

0:36:35.760 --> 0:36:39.120
<v Speaker 1>by overtaking the two seventy billion dollar US meat industry.

0:36:39.440 --> 0:36:43.040
<v Speaker 1>With their lab concocted a plant based burgers. But after

0:36:43.160 --> 0:36:46.640
<v Speaker 1>tons of venture capital, years of consumer experimentation in a

0:36:46.719 --> 0:36:50.279
<v Speaker 1>pandemic surge, the novelty has finally worn off. All right, well,

0:36:50.280 --> 0:36:53.600
<v Speaker 1>fake meat sales they are plummeting. Publicly traded, Beyond Meat

0:36:53.640 --> 0:36:56.600
<v Speaker 1>is in a free fall, and Impossible is doing its

0:36:56.640 --> 0:37:00.399
<v Speaker 1>best to chase the uninitiated. In Middle America. Big News

0:37:00.440 --> 0:37:03.759
<v Speaker 1>consumer reporter Dena shank Or details the origin and evolution

0:37:03.840 --> 0:37:07.160
<v Speaker 1>of a food trend that's now reckoning with its own hype.

0:37:07.400 --> 0:37:09.400
<v Speaker 1>Did It joins us along with the editor of Blueberg

0:37:09.440 --> 0:37:12.719
<v Speaker 1>Business Week magazine, Jill Webber. The beef has always been there.

0:37:12.960 --> 0:37:16.399
<v Speaker 1>The what hasn't been around forever has been the fake meat.

0:37:16.560 --> 0:37:21.400
<v Speaker 1>And about a decade ago, you know, Impossible Burghers started

0:37:21.440 --> 0:37:24.319
<v Speaker 1>to make some noise and then along came Beyond Meat,

0:37:24.400 --> 0:37:27.239
<v Speaker 1>and when Beyond Meat went public, that I p O

0:37:27.840 --> 0:37:31.160
<v Speaker 1>was the biggest I p O since the financial crisis.

0:37:31.320 --> 0:37:34.439
<v Speaker 1>Was wild to sit to read that idea. And so

0:37:34.840 --> 0:37:38.319
<v Speaker 1>that was all really interesting, and I think um consumers

0:37:38.360 --> 0:37:41.680
<v Speaker 1>were beginning to think like, hey, this is the future

0:37:41.719 --> 0:37:44.440
<v Speaker 1>of what meat is gonna look like. And then fast

0:37:44.600 --> 0:37:47.160
<v Speaker 1>and I think, you know, the pandemic, more people tried

0:37:47.200 --> 0:37:49.960
<v Speaker 1>this stuff, and then you throw in a little inflation

0:37:50.200 --> 0:37:52.839
<v Speaker 1>and grocery bills going up, and then oh, by the way,

0:37:52.880 --> 0:37:55.640
<v Speaker 1>what's this fake meat stuff making out of and the

0:37:55.680 --> 0:38:00.520
<v Speaker 1>company's uh, have hit some headwinds. And what really caught

0:38:00.520 --> 0:38:03.919
<v Speaker 1>my attention and our attention the magazine was Dina's All

0:38:03.960 --> 0:38:07.120
<v Speaker 1>Star reporting throughout this and the headlines that we're starting

0:38:07.120 --> 0:38:09.960
<v Speaker 1>to resonate with me were about the fast food stuff

0:38:10.080 --> 0:38:12.680
<v Speaker 1>because all these fast food companies were suddenly was like, wait, wait,

0:38:12.760 --> 0:38:15.640
<v Speaker 1>why isn't McDonald's doing this, you know, and where where

0:38:15.840 --> 0:38:18.480
<v Speaker 1>isn't anything permanent on the menus? And so we started

0:38:18.480 --> 0:38:20.640
<v Speaker 1>talking to Dina about, you know, what's going on with

0:38:20.680 --> 0:38:23.080
<v Speaker 1>fake meat and and it turns out that, you know,

0:38:23.200 --> 0:38:26.120
<v Speaker 1>there was a moment where fake meat was in a

0:38:26.200 --> 0:38:29.480
<v Speaker 1>hyper growth mode, and it's beginning to look more like

0:38:29.520 --> 0:38:32.319
<v Speaker 1>that fat right, Dina, take us inside your reporting, would

0:38:32.360 --> 0:38:35.719
<v Speaker 1>you learn? Thanks so much? Yeah, it was. It's been

0:38:35.800 --> 0:38:37.920
<v Speaker 1>years in the making because, as you said that I

0:38:38.040 --> 0:38:41.040
<v Speaker 1>p O was huge and everyone was excited about it,

0:38:41.080 --> 0:38:44.520
<v Speaker 1>I mean the entire industry. Suddenly you had like the

0:38:44.640 --> 0:38:47.200
<v Speaker 1>small new startups that were coming up that we're getting

0:38:47.239 --> 0:38:49.920
<v Speaker 1>tons of funding because everyone's an opportunity here. You had

0:38:49.920 --> 0:38:53.160
<v Speaker 1>the big food companies coming out with new products or

0:38:53.760 --> 0:38:56.880
<v Speaker 1>reinventing old ones. Everyone wanted a piece of this because

0:38:56.920 --> 0:39:00.160
<v Speaker 1>everyone thought, yeah, we can convince meat eaters to up

0:39:00.239 --> 0:39:03.880
<v Speaker 1>something else in But it turns out that that's a

0:39:03.920 --> 0:39:07.080
<v Speaker 1>really hard sell and it's gonna get even harder if

0:39:07.080 --> 0:39:10.520
<v Speaker 1>the food doesn't taste quite as good, and it doesn't

0:39:11.440 --> 0:39:13.960
<v Speaker 1>according to most people that you will ask about it.

0:39:13.960 --> 0:39:18.120
<v Speaker 1>It's also more expensive. And then yes, environmentally, these things

0:39:18.200 --> 0:39:20.760
<v Speaker 1>are so much better for the planet, but most people

0:39:20.960 --> 0:39:23.239
<v Speaker 1>aren't buying for the planet. They do care about their health.

0:39:23.320 --> 0:39:27.000
<v Speaker 1>But then turns out these products are not healthy. Now,

0:39:27.400 --> 0:39:30.560
<v Speaker 1>some people might say they're marginally healthier, but even that

0:39:30.680 --> 0:39:34.960
<v Speaker 1>is not settled. So consumers just really started backing away,

0:39:35.040 --> 0:39:40.399
<v Speaker 1>and we saw sales plummet at the supermarket, restaurants, just

0:39:40.560 --> 0:39:44.120
<v Speaker 1>everywhere basically go ahead, Well, and this is something we've

0:39:44.120 --> 0:39:47.360
<v Speaker 1>been talking about it before we got going. Is for me, like,

0:39:47.480 --> 0:39:50.440
<v Speaker 1>if it was healthy, I'd be a buy in. I mean,

0:39:50.600 --> 0:39:53.040
<v Speaker 1>what exactly is in it? I mean, I know there's

0:39:53.080 --> 0:39:56.799
<v Speaker 1>a lot of sodium, right, not good? What else? So

0:39:57.120 --> 0:40:00.680
<v Speaker 1>these are ultra processed foods, which means that the ingredients

0:40:00.680 --> 0:40:06.200
<v Speaker 1>themselves are processed or their extracts of other foods. So, uh,

0:40:06.440 --> 0:40:10.560
<v Speaker 1>that means the ingredients list, are they so crazy compared

0:40:10.600 --> 0:40:12.759
<v Speaker 1>to other things in the supermarket? They're not. There's a

0:40:12.800 --> 0:40:15.399
<v Speaker 1>ton of processed food out there, but which I also

0:40:15.480 --> 0:40:19.320
<v Speaker 1>don't And that's exactly right. And so if you're trying

0:40:19.360 --> 0:40:22.680
<v Speaker 1>to appeal to health conscious consumers, those are exactly the

0:40:22.719 --> 0:40:26.440
<v Speaker 1>consumers who know to uh, flip the package and look

0:40:26.480 --> 0:40:28.640
<v Speaker 1>at the ingredients and look at the nutrition facts. Okay,

0:40:28.640 --> 0:40:31.479
<v Speaker 1>So that actually speaks to an interesting thing here because

0:40:31.520 --> 0:40:34.960
<v Speaker 1>the audience for this has you know, when you look

0:40:34.960 --> 0:40:36.960
<v Speaker 1>at it, it's like, okay, well if it's fake meat,

0:40:37.040 --> 0:40:40.520
<v Speaker 1>that means vegetarians would want this, right, But how's it

0:40:40.600 --> 0:40:44.480
<v Speaker 1>gone over with meat eaters versus vegetarians Since those were

0:40:44.480 --> 0:40:47.640
<v Speaker 1>the two categories of people that they're trying to get here, right,

0:40:48.000 --> 0:40:51.800
<v Speaker 1>So vegetarians and vegans by the most of this stuff

0:40:51.840 --> 0:40:55.799
<v Speaker 1>per capita um. But at the same time, some of

0:40:55.840 --> 0:40:58.640
<v Speaker 1>them are not really so into it either because they're

0:40:58.680 --> 0:41:01.400
<v Speaker 1>not really looking for something that is that close to

0:41:01.520 --> 0:41:04.080
<v Speaker 1>something meaty, like I'm a vegetarian, I don't want to

0:41:04.120 --> 0:41:07.480
<v Speaker 1>see the food bleeding. There are plenty of vegetarians that

0:41:07.880 --> 0:41:11.200
<v Speaker 1>like meat, but they have other reasons for animal welfare

0:41:11.239 --> 0:41:14.040
<v Speaker 1>reason environmental reasons, and these are appealing to them, and

0:41:14.080 --> 0:41:16.560
<v Speaker 1>they are probably the best customers. They're buying the most

0:41:16.600 --> 0:41:19.320
<v Speaker 1>of it um. But then you also have the meat eaters,

0:41:19.440 --> 0:41:23.839
<v Speaker 1>and meat eaters just don't buy with regular frequency. They

0:41:23.920 --> 0:41:26.560
<v Speaker 1>kind of dip int about um. A lot of people,

0:41:27.040 --> 0:41:29.279
<v Speaker 1>you know, thought I'd like to cut down my meat

0:41:29.320 --> 0:41:31.960
<v Speaker 1>and take and tried these. Some of them said okay,

0:41:31.960 --> 0:41:34.239
<v Speaker 1>well that was that was okay, and and then they've

0:41:34.320 --> 0:41:36.759
<v Speaker 1>got comfortable with the idea of something like lentils or

0:41:36.760 --> 0:41:40.440
<v Speaker 1>beans um, which is also a lot healthier and cheaper. Um.

0:41:40.440 --> 0:41:43.319
<v Speaker 1>Other people were like, well, yeah, I'll go back, I'll

0:41:43.360 --> 0:41:45.720
<v Speaker 1>have some chicken because chickens. I know, chicken is healthy

0:41:45.760 --> 0:41:48.160
<v Speaker 1>and it's still a lot less expensive than beef and

0:41:48.320 --> 0:41:51.920
<v Speaker 1>less expensive than this stuff. So the consumer base is

0:41:52.000 --> 0:41:56.640
<v Speaker 1>just really very narrow. What is it about food fads

0:41:56.680 --> 0:41:59.480
<v Speaker 1>that gets people so excited? And I'm old enough to

0:41:59.520 --> 0:42:02.399
<v Speaker 1>remember like the snack Wells fat free food craze which

0:42:02.400 --> 0:42:05.919
<v Speaker 1>you mentioned, the Olean slash Olestra stuff and potato chips,

0:42:05.960 --> 0:42:08.640
<v Speaker 1>which I remember my dad explaining to me what that was.

0:42:08.680 --> 0:42:10.960
<v Speaker 1>I mean, that was supposed to be really exciting, and

0:42:10.960 --> 0:42:13.640
<v Speaker 1>then after a few months or a few years, people

0:42:13.640 --> 0:42:16.319
<v Speaker 1>start to realize, wait a second, this isn't good for us.

0:42:16.360 --> 0:42:20.160
<v Speaker 1>It's like we haven't even learned this. We're all just

0:42:21.080 --> 0:42:24.600
<v Speaker 1>really obsessed with the idea of looking good and also

0:42:24.719 --> 0:42:27.680
<v Speaker 1>want to eat all the time. And so anytime somebody

0:42:27.719 --> 0:42:30.040
<v Speaker 1>can offer a solution that sounds like it will let

0:42:30.120 --> 0:42:32.400
<v Speaker 1>us be both of those things, we all jump on it.

0:42:32.440 --> 0:42:37.319
<v Speaker 1>Are you looking at me? Okay? One thing I do

0:42:37.360 --> 0:42:40.359
<v Speaker 1>want to ask more about. The article is ultimately about

0:42:40.360 --> 0:42:43.880
<v Speaker 1>two different companies right beyond and Impossible and beyond the

0:42:43.920 --> 0:42:46.560
<v Speaker 1>publicly traded one. And we talked a little bit about

0:42:46.560 --> 0:42:49.279
<v Speaker 1>that I p O before um, which you know, just

0:42:49.320 --> 0:42:51.480
<v Speaker 1>to rewind the clock a little bit, and like think

0:42:51.520 --> 0:42:55.040
<v Speaker 1>about how how rosy of a picture it was in

0:42:55.400 --> 0:43:00.120
<v Speaker 1>twenty nineteen. In July, UH stop hit out all time

0:43:00.200 --> 0:43:03.520
<v Speaker 1>high children four dollars to share. UH right now is

0:43:03.520 --> 0:43:06.239
<v Speaker 1>trading at fourteen, So gives you a sense of how

0:43:06.280 --> 0:43:08.799
<v Speaker 1>much enthusiasm has come out of this space. But so

0:43:08.880 --> 0:43:11.320
<v Speaker 1>what what what do the prospects look like for Beyond?

0:43:11.440 --> 0:43:14.680
<v Speaker 1>And what about Impossible, which is still privately held. So

0:43:14.960 --> 0:43:19.400
<v Speaker 1>to strategic differences, I think here, yeah, to UH companies

0:43:19.440 --> 0:43:22.720
<v Speaker 1>obviously with a lot in common, but also that operate

0:43:22.840 --> 0:43:26.080
<v Speaker 1>very differently. Beyond has a lot of issues that I

0:43:26.080 --> 0:43:29.000
<v Speaker 1>wouldn't attribute to the category or to consumers. They have

0:43:29.120 --> 0:43:31.480
<v Speaker 1>a really hard time executing and we've covered that for

0:43:31.520 --> 0:43:33.960
<v Speaker 1>a while. UM They've had a really hard time bring

0:43:34.000 --> 0:43:37.600
<v Speaker 1>costs down because of that. UM their leadership is constantly changing,

0:43:37.680 --> 0:43:41.560
<v Speaker 1>so they have their own problems. Impossible is private, so

0:43:41.640 --> 0:43:44.879
<v Speaker 1>of course we don't know the same with the same

0:43:44.960 --> 0:43:47.040
<v Speaker 1>level of detail about their sales. We do know their

0:43:47.040 --> 0:43:50.359
<v Speaker 1>supermarket sales are way up. For two they went up

0:43:50.440 --> 0:43:53.759
<v Speaker 1>by more than fifty according to the company. The way

0:43:53.800 --> 0:43:57.360
<v Speaker 1>they did that was largely by just adding more and

0:43:57.400 --> 0:44:01.719
<v Speaker 1>more products, which is a tried and true food UM strategy.

0:44:01.760 --> 0:44:03.840
<v Speaker 1>To get people to buy more things. You know, you

0:44:03.960 --> 0:44:07.080
<v Speaker 1>just in two ways. One is that the more products

0:44:07.080 --> 0:44:08.680
<v Speaker 1>you can put on a shelf, the more likely a

0:44:08.719 --> 0:44:10.920
<v Speaker 1>consumer is going to notice them. You know, when a

0:44:11.040 --> 0:44:14.440
<v Speaker 1>yogurt company has like fifteen flavors, it's not because they

0:44:14.520 --> 0:44:16.440
<v Speaker 1>think every one of those fifteen flavors is going to

0:44:16.560 --> 0:44:19.680
<v Speaker 1>sell well. If they want that space and um, then

0:44:19.840 --> 0:44:22.600
<v Speaker 1>whichever one of those products do sell well, they'll hold

0:44:22.640 --> 0:44:25.080
<v Speaker 1>on too, and they'll keep cycling in and out of innovation.

0:44:25.120 --> 0:44:28.200
<v Speaker 1>So that's the That's what Impossible is doing now in supermarkets,

0:44:28.200 --> 0:44:30.600
<v Speaker 1>and it makes total sense because their CEO comes from

0:44:30.840 --> 0:44:33.719
<v Speaker 1>Chobani and has all of that experience. You know, the

0:44:33.800 --> 0:44:37.000
<v Speaker 1>thing about feeding the world and that the you know meat,

0:44:37.120 --> 0:44:39.520
<v Speaker 1>what it does to the environment, to our earth, and

0:44:39.600 --> 0:44:41.799
<v Speaker 1>especially as the population continues to grow, there is something

0:44:41.800 --> 0:44:44.280
<v Speaker 1>to say that we've got to figure out some agricultural

0:44:44.320 --> 0:44:47.239
<v Speaker 1>innovation right and food at innovation? Is it just a

0:44:47.239 --> 0:44:50.360
<v Speaker 1>case that they need more time? Am I missing something?

0:44:50.440 --> 0:44:52.240
<v Speaker 1>What do what do folks saying? We just have about

0:44:52.239 --> 0:44:56.000
<v Speaker 1>thirty seconds? I think if it were me, I would

0:44:56.080 --> 0:44:59.680
<v Speaker 1>never depend on consumer behavior for big changes because this

0:44:59.760 --> 0:45:03.960
<v Speaker 1>kind tree has what three million consumers in it? And

0:45:04.480 --> 0:45:07.440
<v Speaker 1>that's a lot of that's a lot of people to

0:45:07.520 --> 0:45:10.520
<v Speaker 1>expect to change their behavior. I'd go, I try to

0:45:10.560 --> 0:45:13.839
<v Speaker 1>get corporate behavior to change because there's many fewer corporations.

0:45:14.120 --> 0:45:16.960
<v Speaker 1>That was Bloomberg News Consumer reporter Dina Shanker along with

0:45:17.000 --> 0:45:19.800
<v Speaker 1>Business Week editor Joe Weber on this week's cover story.

0:45:19.840 --> 0:45:22.200
<v Speaker 1>You're listening to Bloomberg business Week coming up. When faced

0:45:22.200 --> 0:45:25.319
<v Speaker 1>with pandemic related disruptions and increasing pressure from the likes

0:45:25.360 --> 0:45:29.000
<v Speaker 1>of Amazon, American Eagle decided it needed to reinvent its

0:45:29.040 --> 0:45:31.640
<v Speaker 1>fulfillment strategy, and that meant the company would opt to

0:45:31.640 --> 0:45:34.279
<v Speaker 1>start sharing its supply chain with other retailers in a

0:45:34.320 --> 0:45:36.719
<v Speaker 1>bid to compete with the e commerce giant. So we

0:45:36.800 --> 0:45:40.800
<v Speaker 1>are building a brand new category called collaborative commerce network.

0:45:41.200 --> 0:45:44.880
<v Speaker 1>If you look at why the shipping networks work so efficiently,

0:45:45.560 --> 0:45:48.680
<v Speaker 1>this collaboration, there's this consolidation at the at the port,

0:45:48.800 --> 0:45:50.839
<v Speaker 1>and you know when it gets into it gets out

0:45:50.840 --> 0:45:53.640
<v Speaker 1>of the factory, it's one giant shipping network which is

0:45:53.680 --> 0:45:57.879
<v Speaker 1>bringing the product into the country and it is all interoperable.

0:45:57.880 --> 0:46:00.920
<v Speaker 1>It's all trade moving on that ship. We don't have

0:46:01.000 --> 0:46:05.120
<v Speaker 1>a system like that in US. It's unprecedented that we

0:46:05.239 --> 0:46:10.000
<v Speaker 1>spent less money in, then we spent. We spend less

0:46:10.000 --> 0:46:15.480
<v Speaker 1>money in, then we spent Why Because collaboration works, and

0:46:15.560 --> 0:46:18.920
<v Speaker 1>collaborations across retailers on supply chain is the way of

0:46:18.960 --> 0:46:21.880
<v Speaker 1>the future. American Eagle chief supply chain officers Shaker and

0:46:21.920 --> 0:46:33.200
<v Speaker 1>Naura Jan joins us. Next, this is Bloomberg. Please is

0:46:33.239 --> 0:46:37.759
<v Speaker 1>Bloomberg Business Week with Carol Messer and Tim Stinevic from

0:46:37.880 --> 0:46:42.480
<v Speaker 1>Bloomberg Radio. Well, we definitely gotta check on US retail

0:46:42.520 --> 0:46:44.799
<v Speaker 1>sales this week. It's so the consumer putting on the

0:46:44.840 --> 0:46:47.239
<v Speaker 1>brakes as US retail sales fell by the most in

0:46:47.280 --> 0:46:50.640
<v Speaker 1>a year, raising concerns that the economy is losing momentum

0:46:50.680 --> 0:46:53.359
<v Speaker 1>under the weight of tighter FED policy. And that comes

0:46:53.360 --> 0:46:55.880
<v Speaker 1>on the heels of recent consumer sentiment data that showed

0:46:55.880 --> 0:46:59.200
<v Speaker 1>consumers aren't ready to tighten their belts just yet despite

0:46:59.200 --> 0:47:02.120
<v Speaker 1>warnings of a booming recession. So with all this in mind,

0:47:02.200 --> 0:47:04.360
<v Speaker 1>we were pretty eager to catch up again with Shaker

0:47:04.400 --> 0:47:07.560
<v Speaker 1>naer Agin, executive vice president in chief supply chain officer

0:47:07.760 --> 0:47:09.880
<v Speaker 1>at American Eagle. Yeah, trying to make sense of all

0:47:09.880 --> 0:47:12.560
<v Speaker 1>these mixed signals when it comes to the consumer. Shaker,

0:47:12.600 --> 0:47:14.640
<v Speaker 1>by the way, joined us though on the day before

0:47:14.760 --> 0:47:18.640
<v Speaker 1>that retail sales figure was released, he's expressed confidence though

0:47:18.680 --> 0:47:21.760
<v Speaker 1>in shopper spending power. Despite headwinds on both the demand

0:47:21.880 --> 0:47:26.120
<v Speaker 1>and supply sides. Every retailer out there has experienced good

0:47:26.160 --> 0:47:29.279
<v Speaker 1>sales during the peak season. Um. And at least that's

0:47:29.280 --> 0:47:31.560
<v Speaker 1>what the master Card data says. And that's what basically

0:47:31.600 --> 0:47:35.160
<v Speaker 1>the consumer sentiment is. UM. Like, I'm not allowed to

0:47:35.200 --> 0:47:40.040
<v Speaker 1>talk about I was just you know, I knew that,

0:47:40.040 --> 0:47:41.640
<v Speaker 1>but I was just trying to get you. I'm so

0:47:41.680 --> 0:47:46.800
<v Speaker 1>sorry I disappointed you. UM. But that said, I think like, um,

0:47:46.840 --> 0:47:49.200
<v Speaker 1>you know, last year was a year of just in

0:47:49.320 --> 0:47:53.640
<v Speaker 1>case inventory in the system, primarily because the supply chains

0:47:53.680 --> 0:47:58.640
<v Speaker 1>were all uh a month before your report you could

0:47:58.640 --> 0:48:05.200
<v Speaker 1>share anyway, keep keeping so UM so we we we definitely, Um.

0:48:05.239 --> 0:48:07.680
<v Speaker 1>Every every retailer had like just in case inventory. Like

0:48:07.719 --> 0:48:10.800
<v Speaker 1>you know, the supply Chaine is slow, unpredictable, so people

0:48:10.840 --> 0:48:13.239
<v Speaker 1>actually ended up like carrying more inventory. Like, just to

0:48:13.280 --> 0:48:16.719
<v Speaker 1>give you some context, eight hundred million square feet of

0:48:16.719 --> 0:48:22.000
<v Speaker 1>warehouse space in two was used for storing inventory. That

0:48:22.120 --> 0:48:25.480
<v Speaker 1>number means nothing to me, So it's absent. It's a

0:48:25.880 --> 0:48:27.600
<v Speaker 1>cent of space. It sounds like a big number. To

0:48:27.640 --> 0:48:30.680
<v Speaker 1>make it, but it's quite free. It's it's allowed. What

0:48:30.719 --> 0:48:33.319
<v Speaker 1>do they normally hold, Well, you don't have that, like

0:48:33.360 --> 0:48:36.600
<v Speaker 1>you know, have any of that. Yeah, So so like

0:48:36.760 --> 0:48:41.040
<v Speaker 1>we should see massive rationalization of inventory this year. People

0:48:41.040 --> 0:48:43.719
<v Speaker 1>have begun to kind of like ration the inventory back

0:48:43.719 --> 0:48:46.360
<v Speaker 1>in this because the supply chains are working. The supply

0:48:46.440 --> 0:48:48.720
<v Speaker 1>chain is getting the product into the country is working.

0:48:49.000 --> 0:48:52.080
<v Speaker 1>But basically, like there's inflation still like looking us at

0:48:52.160 --> 0:48:54.600
<v Speaker 1>us from when it gets into the country to the

0:48:54.640 --> 0:48:58.239
<v Speaker 1>doorstep when you start looking at basically what FedEx and

0:48:58.640 --> 0:49:00.560
<v Speaker 1>ups have announced they have one it's like a six

0:49:01.800 --> 0:49:06.080
<v Speaker 1>sour charged on every package, which means one pound package

0:49:06.600 --> 0:49:09.080
<v Speaker 1>that you ship like less than two hundred miles for

0:49:09.440 --> 0:49:12.640
<v Speaker 1>one pound is going to cost ten dollars. It costs

0:49:12.640 --> 0:49:16.239
<v Speaker 1>eight cents to bring a unit from China to US.

0:49:16.400 --> 0:49:19.160
<v Speaker 1>It costs ten dollars to ship a package for one

0:49:19.160 --> 0:49:23.319
<v Speaker 1>pound because it's so expensive in the US. It's the

0:49:23.360 --> 0:49:27.560
<v Speaker 1>last mile it's and that's what makes it expensive very much. So,

0:49:27.640 --> 0:49:31.320
<v Speaker 1>but like you know, we live in a very fragmented system, right,

0:49:31.440 --> 0:49:34.280
<v Speaker 1>So we live in a very fragmented system because basically,

0:49:34.320 --> 0:49:36.480
<v Speaker 1>like everyone is sitting in the center of the country

0:49:37.000 --> 0:49:39.960
<v Speaker 1>and and from a warehousing perspective, distribution and trying to

0:49:40.000 --> 0:49:43.200
<v Speaker 1>access the customer. But the problem is that unless you're

0:49:43.200 --> 0:49:46.280
<v Speaker 1>Amazon and you have your own network of delivery drivers,

0:49:46.360 --> 0:49:50.520
<v Speaker 1>which is by not any means how they all are shipping,

0:49:50.600 --> 0:49:54.080
<v Speaker 1>how Amazon ships everything, you're all kind of dealing with

0:49:54.120 --> 0:49:59.520
<v Speaker 1>the same cards. Yes, so, and that's where what we

0:49:59.600 --> 0:50:03.239
<v Speaker 1>are trying to do with like American Eagle, with particularly

0:50:03.360 --> 0:50:09.759
<v Speaker 1>quiet platforms, is actually solving that very fundamental problem. So

0:50:09.840 --> 0:50:14.000
<v Speaker 1>we are building a brand new category called collaborative commerce network.

0:50:14.360 --> 0:50:18.080
<v Speaker 1>If you look at why the shipping networks work so efficiently,

0:50:18.719 --> 0:50:21.839
<v Speaker 1>this collaboration, there's this consolidation at the at the port

0:50:22.000 --> 0:50:24.040
<v Speaker 1>and you know, when it gets into it gets out

0:50:24.040 --> 0:50:26.840
<v Speaker 1>of the factory, it's one giant shipping network which is

0:50:26.880 --> 0:50:31.040
<v Speaker 1>bringing the product into the country and it is all interoperable.

0:50:31.080 --> 0:50:34.160
<v Speaker 1>It's all trade moving on that ship. We don't have

0:50:34.200 --> 0:50:36.879
<v Speaker 1>a system like that in US. Everyone is actually can

0:50:36.960 --> 0:50:39.160
<v Speaker 1>we have a system like that? And we've talked about

0:50:39.200 --> 0:50:42.000
<v Speaker 1>this with you before, Yes, very much, so very much.

0:50:42.120 --> 0:50:45.520
<v Speaker 1>And that's what we've been growing so far. Like you know,

0:50:45.880 --> 0:50:48.719
<v Speaker 1>when you when you hear Michael Rempel talk, who's our

0:50:48.800 --> 0:50:52.160
<v Speaker 1>chief operating officer, He was on the even on the

0:50:53.160 --> 0:50:57.120
<v Speaker 1>second quarter called the third quarter call, and he mentioned,

0:50:57.200 --> 0:51:03.800
<v Speaker 1>it's unprecedented that we spent less money in then we spent.

0:51:04.080 --> 0:51:09.840
<v Speaker 1>We spend less money then we spent Why Because collaboration works,

0:51:10.200 --> 0:51:13.640
<v Speaker 1>and collaborations across retailers on supply chain is the way

0:51:13.640 --> 0:51:15.840
<v Speaker 1>of the future. So tell us how much can you

0:51:15.920 --> 0:51:18.600
<v Speaker 1>drill down because we're talking at this high level, which

0:51:18.719 --> 0:51:22.080
<v Speaker 1>which is fine, but so say so you're collaborating with

0:51:22.600 --> 0:51:25.600
<v Speaker 1>who or what in terms of moving stuff around. So

0:51:25.640 --> 0:51:29.280
<v Speaker 1>we have we have fifty brand retailers on our platform,

0:51:29.400 --> 0:51:35.920
<v Speaker 1>everyone from Sacks, Steve Madden's Fanatics, uh Sacks and so

0:51:36.160 --> 0:51:39.279
<v Speaker 1>these are large customers who are actually doing business with us.

0:51:39.360 --> 0:51:42.200
<v Speaker 1>And and primarily what we're doing is we are aggregating,

0:51:42.239 --> 0:51:45.719
<v Speaker 1>just like Uber, We're aggregating all of the packages in

0:51:45.760 --> 0:51:49.000
<v Speaker 1>inventory which is headed in one direction or fulfilling these

0:51:49.040 --> 0:51:52.200
<v Speaker 1>packages closest to where people live. But but the thing

0:51:52.239 --> 0:51:54.640
<v Speaker 1>that I don't get is it's not like I go

0:51:54.640 --> 0:51:56.080
<v Speaker 1>back to Amazon, because I think it's what a lot

0:51:56.080 --> 0:51:57.640
<v Speaker 1>of people are familiar with. If you make two separate

0:51:57.719 --> 0:51:59.799
<v Speaker 1>orders on Amazon, sometimes they show up those two things

0:52:00.040 --> 0:52:01.880
<v Speaker 1>up in the same package. If I order something from

0:52:01.880 --> 0:52:04.120
<v Speaker 1>American Eagle and something from Steve Madden. Those are not

0:52:04.120 --> 0:52:05.680
<v Speaker 1>going to show up in the same package. Right, That's

0:52:05.680 --> 0:52:08.279
<v Speaker 1>what we're attempting to solve. Are you attempting to We

0:52:08.320 --> 0:52:10.680
<v Speaker 1>are attempting of the same package. We are attempting to solve.

0:52:10.760 --> 0:52:13.880
<v Speaker 1>So we have we we've designed and this is something

0:52:13.920 --> 0:52:17.200
<v Speaker 1>that we have basically conceptualized design. But you know, you

0:52:17.280 --> 0:52:19.399
<v Speaker 1>have to get to a certain scale for distinct to work.

0:52:19.440 --> 0:52:22.440
<v Speaker 1>But you need sort of like one identifying characteristic from

0:52:22.440 --> 0:52:24.759
<v Speaker 1>the consumer in order to make sure that you know

0:52:24.760 --> 0:52:26.840
<v Speaker 1>the Tim stand off ex re orders this is the

0:52:26.880 --> 0:52:28.560
<v Speaker 1>same as you know, my wife who has a different

0:52:28.600 --> 0:52:32.600
<v Speaker 1>last name, who's ordering this? Yeah, right, so so so

0:52:32.640 --> 0:52:34.960
<v Speaker 1>we we are we are doing like this is fundamentally

0:52:34.960 --> 0:52:38.080
<v Speaker 1>happened in other industries. We have a concept called merge

0:52:38.160 --> 0:52:40.680
<v Speaker 1>in transit. So primarily what it means is none of

0:52:40.719 --> 0:52:43.360
<v Speaker 1>these networks, they're all push networks. When you when you

0:52:43.360 --> 0:52:46.040
<v Speaker 1>actually like you know, buy something, you're pushing a package

0:52:46.200 --> 0:52:51.360
<v Speaker 1>to like Tim's doorstep. The Quiet Platforms, which is a

0:52:51.400 --> 0:52:54.440
<v Speaker 1>facility close to where you lived him is able to

0:52:54.440 --> 0:52:56.680
<v Speaker 1>take packages which are all headed to your door and

0:52:56.719 --> 0:52:59.280
<v Speaker 1>then give it to one carrier. So that one carrier

0:52:59.320 --> 0:53:02.000
<v Speaker 1>delivers to your road in one one box. And that's

0:53:02.040 --> 0:53:05.160
<v Speaker 1>essentially what we're building out right now. If you if

0:53:05.200 --> 0:53:07.239
<v Speaker 1>you listen to Carole Tomy talk, you know, she talked

0:53:07.239 --> 0:53:10.560
<v Speaker 1>about it like in a second quarter earnings earnings call.

0:53:11.000 --> 0:53:16.239
<v Speaker 1>She said, the cost of last mile to your door, Tim,

0:53:16.280 --> 0:53:19.560
<v Speaker 1>it's five dollars and fifty cents on cost spaces. The

0:53:19.680 --> 0:53:25.000
<v Speaker 1>next package she delivers to your door is sixty cents more. Okay,

0:53:25.040 --> 0:53:26.879
<v Speaker 1>So Carol, I'm gonna jump in here because I'm seeing

0:53:26.920 --> 0:53:29.560
<v Speaker 1>this too. With Uber for example and Uber eats. If

0:53:29.600 --> 0:53:32.880
<v Speaker 1>you order something on Uber eats, they say, okay, you

0:53:32.920 --> 0:53:35.080
<v Speaker 1>have you know, X number of minutes to add something

0:53:35.120 --> 0:53:37.919
<v Speaker 1>to your order from CVS for example, which is along

0:53:37.920 --> 0:53:39.480
<v Speaker 1>the way. And I'm not using the names correctly, but

0:53:39.800 --> 0:53:42.439
<v Speaker 1>it totally makes sense because that incremental cost to get

0:53:42.440 --> 0:53:47.160
<v Speaker 1>that thing to your door is cheap. And imagine, right,

0:53:47.480 --> 0:53:50.040
<v Speaker 1>you have in the last ten years, if you if

0:53:50.080 --> 0:53:52.080
<v Speaker 1>you revolve the time back and look at it like

0:53:52.120 --> 0:53:55.880
<v Speaker 1>what ten years was like, you had probably one package

0:53:55.880 --> 0:53:58.919
<v Speaker 1>from one carrier in a diluted to your door. Now

0:53:59.000 --> 0:54:02.640
<v Speaker 1>you have ten packages coming from ten different people, but

0:54:02.719 --> 0:54:05.960
<v Speaker 1>ten different carriers showing up at your door with all

0:54:05.960 --> 0:54:08.120
<v Speaker 1>they got about forty seconds left here? So what's key

0:54:08.160 --> 0:54:11.080
<v Speaker 1>in making this work? Like, I get it. So what

0:54:11.200 --> 0:54:12.480
<v Speaker 1>is it that you have? You have to have just

0:54:12.520 --> 0:54:15.080
<v Speaker 1>a ton of people buy in and help support the

0:54:15.200 --> 0:54:19.280
<v Speaker 1>infrastructure or what, Yes, it's it's it's this is like

0:54:19.280 --> 0:54:21.840
<v Speaker 1>like I will put it in the words of what

0:54:22.040 --> 0:54:24.400
<v Speaker 1>like you know and out of President told this is

0:54:24.440 --> 0:54:26.400
<v Speaker 1>going to be game changing. What we're trying to do

0:54:26.520 --> 0:54:29.440
<v Speaker 1>is going to be game changing because it brings sharing

0:54:29.480 --> 0:54:32.400
<v Speaker 1>economy to a whole new level at the physical and

0:54:32.400 --> 0:54:35.480
<v Speaker 1>the digital. Almost sounds like air the airline industry in

0:54:35.480 --> 0:54:38.239
<v Speaker 1>the hubs of like I order a bunch of things, okay,

0:54:38.280 --> 0:54:40.879
<v Speaker 1>and it all goes to Atlanta and it's put into

0:54:40.880 --> 0:54:42.920
<v Speaker 1>one little box and then it goes out to me.

0:54:43.200 --> 0:54:46.719
<v Speaker 1>Box is just a manifestation of coaboration. But you know,

0:54:46.800 --> 0:54:48.680
<v Speaker 1>even if you don't put it in one box, but

0:54:48.800 --> 0:54:51.840
<v Speaker 1>if all the packages which are headed tim goes to

0:54:51.920 --> 0:54:55.480
<v Speaker 1>one carrier, you still get the efficiency that delivery provider,

0:54:55.640 --> 0:54:58.080
<v Speaker 1>that shaker not arousing an executive vice president in chief

0:54:58.080 --> 0:55:00.680
<v Speaker 1>supply chain officer at American Eagle still to come on

0:55:00.719 --> 0:55:04.240
<v Speaker 1>Bloomberg Business Week. The pursuit of sleep it's the subject

0:55:04.520 --> 0:55:06.440
<v Speaker 1>of our pursuit section this week. I feel like that's

0:55:06.440 --> 0:55:08.640
<v Speaker 1>my life, feel like it's both my and my husband's life.

0:55:08.680 --> 0:55:10.000
<v Speaker 1>You're not alone, and that's why a lot of money

0:55:10.000 --> 0:55:13.440
<v Speaker 1>goes into this. Oh my God. From smart rings, sleep

0:55:13.480 --> 0:55:17.160
<v Speaker 1>buds and sauna blankets to pillow menus and the jet sets,

0:55:17.200 --> 0:55:19.759
<v Speaker 1>best tips for no jet lag, all the tricks on

0:55:19.880 --> 0:55:22.760
<v Speaker 1>getting a good night's sleep. There's some really fun advice

0:55:22.800 --> 0:55:25.160
<v Speaker 1>from Joe Malone who makes all the Lovely perfumes that

0:55:25.239 --> 0:55:28.120
<v Speaker 1>her advice is to keep herself active. So get off

0:55:28.120 --> 0:55:30.719
<v Speaker 1>the plane, go do something like go to a spa

0:55:30.920 --> 0:55:33.200
<v Speaker 1>or even go to Joanne read like, get out of

0:55:33.239 --> 0:55:35.600
<v Speaker 1>the plane and do something. Don't just don't. Just try

0:55:35.640 --> 0:55:38.120
<v Speaker 1>to go to sleep if you can't, that's important. That's

0:55:38.160 --> 0:55:46.279
<v Speaker 1>next on Bloomberg Business Week. This is Bloomberg Broadcasting from

0:55:46.280 --> 0:55:49.279
<v Speaker 1>the financial capital of the world, Bloomberg You Live in

0:55:49.440 --> 0:55:53.920
<v Speaker 1>Rio in New York to Washington, d C. Bloomberg to Boston,

0:55:54.040 --> 0:55:57.439
<v Speaker 1>Bloomberg one O six one does San Francisco, Bloomberg nine

0:55:57.520 --> 0:56:00.759
<v Speaker 1>sixty to the country Sirius XM Jentol Mine Team and

0:56:00.880 --> 0:56:05.279
<v Speaker 1>around the globe. The Bloomberg Business in Bloomberg Radio dot com.

0:56:05.320 --> 0:56:09.359
<v Speaker 1>This is Bloomberg Business Week with Carol Messer and Tim

0:56:09.440 --> 0:56:15.000
<v Speaker 1>Stinebe from Bloomberg Radio. Well, we always look forward to

0:56:15.000 --> 0:56:17.520
<v Speaker 1>the Pursuit section of Bloomberg Business Week magazine. Not only

0:56:17.560 --> 0:56:20.120
<v Speaker 1>does it tell us where to travel, what to eat,

0:56:20.760 --> 0:56:23.440
<v Speaker 1>which luxury items to invest in or buy, it also

0:56:23.480 --> 0:56:26.440
<v Speaker 1>provides tips for long lasting health and wellness, such as

0:56:26.640 --> 0:56:29.600
<v Speaker 1>a good night's sleep. This week's section and details some

0:56:29.719 --> 0:56:32.479
<v Speaker 1>tricks from the trade for enhancing the way we live.

0:56:32.960 --> 0:56:36.040
<v Speaker 1>Roughly a third of our lives, it's with our eyes closed,

0:56:36.719 --> 0:56:39.160
<v Speaker 1>you know, Carol, We're not actually very good at it.

0:56:40.239 --> 0:56:42.160
<v Speaker 1>How many times do we get into our our show

0:56:42.280 --> 0:56:44.160
<v Speaker 1>or just before show, or we see each other. And the

0:56:44.120 --> 0:56:47.319
<v Speaker 1>the more I'm like, I have termlized sleep. It's increasingly

0:56:47.440 --> 0:56:50.040
<v Speaker 1>for me. It's like almost every day, I'm obsessed. And

0:56:50.080 --> 0:56:51.600
<v Speaker 1>I know now that there's a word for it, if

0:56:51.640 --> 0:56:54.040
<v Speaker 1>you're obsessed with your sleep data. But it's not just us.

0:56:54.200 --> 0:56:56.120
<v Speaker 1>And you know what would have found and we have

0:56:56.160 --> 0:56:58.640
<v Speaker 1>some incredible data in this story that shows that Americans

0:56:58.640 --> 0:57:00.560
<v Speaker 1>are just not not good at sleep and how much

0:57:00.560 --> 0:57:03.720
<v Speaker 1>it costs society. We're seeing the conversation really shift around

0:57:03.760 --> 0:57:06.120
<v Speaker 1>the importance of sleep. Check this out. In the US,

0:57:06.239 --> 0:57:09.680
<v Speaker 1>a staggering fifty percent of the population is sleep deprived.

0:57:09.719 --> 0:57:13.560
<v Speaker 1>So you me and millions and millions of other people.

0:57:13.719 --> 0:57:16.720
<v Speaker 1>So what does sleep deprivation mean? Well, it has real

0:57:16.760 --> 0:57:21.120
<v Speaker 1>economic implications. Some recent data from the Rand Corps says

0:57:21.160 --> 0:57:25.040
<v Speaker 1>that insufficient sleep has an estimated economic impact of more

0:57:25.040 --> 0:57:28.280
<v Speaker 1>than four billion dollars each year. And that's just in

0:57:28.320 --> 0:57:30.760
<v Speaker 1>the US. It's real, like, it really has an impact.

0:57:30.840 --> 0:57:32.560
<v Speaker 1>And what's interesting is, all right, so it has an

0:57:32.600 --> 0:57:35.000
<v Speaker 1>impact if you're just not as productive or you're tired.

0:57:35.440 --> 0:57:37.880
<v Speaker 1>It also, though you know, on the flip side, has

0:57:37.960 --> 0:57:40.240
<v Speaker 1>created this massive industry as we just mentioned, and I

0:57:40.280 --> 0:57:42.520
<v Speaker 1>have to say in the pursuit section, there's a bunch

0:57:42.520 --> 0:57:45.760
<v Speaker 1>of gadgets and I'm looking at least two of them

0:57:46.040 --> 0:57:48.920
<v Speaker 1>have been in my household. Okay, less to say, I

0:57:48.920 --> 0:57:51.800
<v Speaker 1>don't know if we're suckers or if we are just

0:57:51.880 --> 0:57:54.440
<v Speaker 1>part of like a growing trend of tracking or sleep. Listen,

0:57:54.480 --> 0:57:56.000
<v Speaker 1>we do it at home, and we do it also

0:57:56.200 --> 0:57:58.720
<v Speaker 1>when we're on the road, and sometimes that can be

0:57:58.800 --> 0:58:00.600
<v Speaker 1>even trickier. And that's what we want to bring in

0:58:00.600 --> 0:58:04.320
<v Speaker 1>Bloomberg Prosuits. Reporter Sarah Rappaport. She joins us from London.

0:58:04.520 --> 0:58:07.320
<v Speaker 1>We loved your part of this section because getting a

0:58:07.320 --> 0:58:09.920
<v Speaker 1>good night's sleep it's really important because sometimes you've got

0:58:09.920 --> 0:58:12.800
<v Speaker 1>a lot to do while working. Yeah, whether it's work

0:58:12.880 --> 0:58:15.840
<v Speaker 1>rather it's vacation, it's really important to get your good

0:58:15.880 --> 0:58:17.760
<v Speaker 1>seven to eight hours sleep. And the thing is you

0:58:17.800 --> 0:58:20.240
<v Speaker 1>could be in the fancies I'll tell a sweep ever

0:58:20.320 --> 0:58:22.560
<v Speaker 1>and the nicest beat and the best pillows, but you

0:58:22.640 --> 0:58:25.600
<v Speaker 1>might not sleep well. And that's actually because evolution. You're

0:58:25.600 --> 0:58:27.840
<v Speaker 1>in an unknown surroundings and your brain is like where

0:58:27.880 --> 0:58:30.240
<v Speaker 1>am I am I safe? I'm gonna get attacked even

0:58:30.280 --> 0:58:32.160
<v Speaker 1>though you're you know you're in a great place, you're safe.

0:58:32.480 --> 0:58:34.880
<v Speaker 1>That's part of evolutionary response. You need to quiet it

0:58:34.920 --> 0:58:36.680
<v Speaker 1>to get that good night's sleep, and that's easier said

0:58:36.680 --> 0:58:39.560
<v Speaker 1>than done. Right. Hotels are increasingly getting smart to this though.

0:58:39.640 --> 0:58:42.240
<v Speaker 1>They want to be a place where people are incredibly comfortable,

0:58:42.240 --> 0:58:44.000
<v Speaker 1>that people want to come back to because they get

0:58:44.040 --> 0:58:46.560
<v Speaker 1>a good night's sleep. Um, you spoke to some experts

0:58:46.560 --> 0:58:48.480
<v Speaker 1>in doing this reporting. What did you learn about what

0:58:48.520 --> 0:58:50.480
<v Speaker 1>hotels are doing to try to help us get a

0:58:50.520 --> 0:58:52.600
<v Speaker 1>better night's sleep even if we've got jet lag well,

0:58:52.640 --> 0:58:55.600
<v Speaker 1>the wellnest industry is being bigger than ever, and hotels

0:58:55.640 --> 0:58:57.400
<v Speaker 1>obviously want to be a big part of this on

0:58:57.520 --> 0:59:01.320
<v Speaker 1>vacation and for work travelers, and some hotels are offering

0:59:01.320 --> 0:59:05.160
<v Speaker 1>a pillow menu. You can pick firebuds, but come on,

0:59:06.200 --> 0:59:10.040
<v Speaker 1>does not sound delicious. Doctor Burbucca Robbins as affiliated with

0:59:10.040 --> 0:59:13.000
<v Speaker 1>the Benjamin Royal Sanesta in Manhattan for a pillow menu,

0:59:13.080 --> 0:59:15.200
<v Speaker 1>so you can pick one depending on how how do

0:59:15.240 --> 0:59:17.840
<v Speaker 1>you sleep? So what's what's your sleep position? We'll find

0:59:17.840 --> 0:59:19.880
<v Speaker 1>you a pillow. Can I tell you we have gone

0:59:19.920 --> 0:59:22.280
<v Speaker 1>through probably three or four different types of pillows on

0:59:22.320 --> 0:59:24.840
<v Speaker 1>our bed um and just been like, no, that doesn't work.

0:59:24.880 --> 0:59:27.600
<v Speaker 1>That doesn't it's crazy. You're preaching to the choir over here.

0:59:27.600 --> 0:59:29.600
<v Speaker 1>And then you know there's the special pregnancy pillows as

0:59:29.600 --> 0:59:31.959
<v Speaker 1>well that people use even if they're not pregnant. It's

0:59:32.000 --> 0:59:35.360
<v Speaker 1>like unbelievable. People people love them. I sleep on my back,

0:59:35.440 --> 0:59:38.040
<v Speaker 1>so I need one that's less full on a side sleeper.

0:59:38.320 --> 0:59:40.400
<v Speaker 1>But for me, I'm an easy type. But for people

0:59:40.400 --> 0:59:42.360
<v Speaker 1>who like on their sides and need a bigger, one,

0:59:42.520 --> 0:59:45.160
<v Speaker 1>nice fluffy pillow, yeah, I hear you. I have to

0:59:45.160 --> 0:59:47.000
<v Speaker 1>say when I do travel every like it's somewhere we're

0:59:47.000 --> 0:59:48.840
<v Speaker 1>going to go in the car. Not pillow goes in

0:59:48.880 --> 0:59:51.080
<v Speaker 1>the car. It goes with me. Um. I like them

0:59:51.120 --> 0:59:54.240
<v Speaker 1>on planes too, although differing advisable, Well they should sleep

0:59:54.280 --> 0:59:57.080
<v Speaker 1>on planes or not? People have very strong opinions on this. Well,

0:59:57.120 --> 0:59:58.960
<v Speaker 1>you know what, can we go right there because I

0:59:59.040 --> 1:00:02.000
<v Speaker 1>love the part where you talked about the jet set

1:00:02.040 --> 1:00:04.160
<v Speaker 1>no jet lag. Tell us about some of the advice.

1:00:04.360 --> 1:00:06.880
<v Speaker 1>There's some really fun advice from Joe Malone who makes

1:00:06.920 --> 1:00:09.400
<v Speaker 1>all the lovely perfumes, and her advice is to keep

1:00:09.440 --> 1:00:12.640
<v Speaker 1>yourself active. So get off the plane, go do something

1:00:12.800 --> 1:00:14.600
<v Speaker 1>like go to a spa or even go to Joane

1:00:14.640 --> 1:00:17.080
<v Speaker 1>read like, get out of the plane and do something.

1:00:17.160 --> 1:00:19.120
<v Speaker 1>Don't just don't just try to go to sleep if

1:00:19.120 --> 1:00:21.640
<v Speaker 1>you can't, that's important. What about when it comes to

1:00:22.280 --> 1:00:27.200
<v Speaker 1>caffeine or or other substances that we ingest, like alcohol.

1:00:27.720 --> 1:00:30.240
<v Speaker 1>I would like some line on a plane when I'm

1:00:30.240 --> 1:00:33.360
<v Speaker 1>on a plane, do not touch alcohol. I think you're

1:00:33.400 --> 1:00:35.680
<v Speaker 1>more virtuous than the rest of us. And I'm gonna

1:00:35.680 --> 1:00:38.360
<v Speaker 1>say virtuous. I just know that. I just know that

1:00:38.440 --> 1:00:41.520
<v Speaker 1>I get such bad headaches from it if I'm traveling. Yeah,

1:00:41.720 --> 1:00:44.560
<v Speaker 1>the doctor told me how day drinking is basically okay,

1:00:44.800 --> 1:00:47.640
<v Speaker 1>but don't sleep before right before bed. That's because you

1:00:47.720 --> 1:00:50.480
<v Speaker 1>might fall asleep, but it'll be worth quality sleep. You

1:00:50.520 --> 1:00:52.919
<v Speaker 1>won't get into that perfect r M sleep that you want.

1:00:53.160 --> 1:00:55.120
<v Speaker 1>So yeah, you can fall asleep if you drink, you're

1:00:55.120 --> 1:00:57.480
<v Speaker 1>not gonna get any good quality sleep with that's accounts

1:00:57.480 --> 1:00:59.520
<v Speaker 1>all right, Sarah. So Tim does not drink on a plane,

1:00:59.520 --> 1:01:01.640
<v Speaker 1>but you know what he has big time. He eats

1:01:01.680 --> 1:01:04.160
<v Speaker 1>till before he goes on the plane. He eats everything

1:01:04.200 --> 1:01:07.080
<v Speaker 1>that's on the plane. We really shouldn't be eating, you know.

1:01:07.200 --> 1:01:09.120
<v Speaker 1>I think it's fine. We had want We had a

1:01:09.200 --> 1:01:12.640
<v Speaker 1>luxury travel company person tell us to eat nothing. She

1:01:12.720 --> 1:01:14.920
<v Speaker 1>thinks a better at your restart your digestive system to

1:01:14.920 --> 1:01:16.960
<v Speaker 1>help you sleep well, they or not at work. I

1:01:16.960 --> 1:01:18.600
<v Speaker 1>think you know, to try it out for yourself. But

1:01:18.680 --> 1:01:21.440
<v Speaker 1>she she did the New York of Singapore flight and

1:01:21.480 --> 1:01:24.000
<v Speaker 1>said that's what helped her recover fast from the jet

1:01:24.080 --> 1:01:25.960
<v Speaker 1>legs from all the way around the world. So yeah,

1:01:26.000 --> 1:01:27.760
<v Speaker 1>give it a go. He might be hungry, though. I

1:01:27.840 --> 1:01:30.080
<v Speaker 1>love the line in this section that you wrote that

1:01:30.120 --> 1:01:33.640
<v Speaker 1>at super high altitude, your digestive system shuts down completely,

1:01:34.040 --> 1:01:40.080
<v Speaker 1>like it kind of makes sense to literally from the

1:01:40.120 --> 1:01:43.480
<v Speaker 1>peanuts at the beginning to the ice cream hot fudge,

1:01:43.680 --> 1:01:45.880
<v Speaker 1>you know, Sunday, I'm like, wake me up to the

1:01:45.880 --> 1:01:49.680
<v Speaker 1>flight attendant when you bring I think you should enjoy yourself.

1:01:49.680 --> 1:01:52.120
<v Speaker 1>I think the healthiest advice though, from all the doctors

1:01:52.360 --> 1:01:56.400
<v Speaker 1>is exercise and to do something productive for yourself. What

1:01:56.480 --> 1:01:59.720
<v Speaker 1>about it where you are okay? What about pharmaceuticals, because

1:01:59.720 --> 1:02:02.640
<v Speaker 1>there are people who just swear by popping a sleeping

1:02:02.680 --> 1:02:06.440
<v Speaker 1>from melatonin, melatonin, I mean some of the prescription ones

1:02:06.480 --> 1:02:08.680
<v Speaker 1>as well, if they're on a long flight. What's the

1:02:08.680 --> 1:02:10.840
<v Speaker 1>advice about that. I think they're okay as long as

1:02:10.880 --> 1:02:13.320
<v Speaker 1>you don't get dependent on that what the doctors are saying.

1:02:13.920 --> 1:02:16.120
<v Speaker 1>I actually got a quite fun tip. I did the

1:02:16.120 --> 1:02:18.800
<v Speaker 1>reporting on this before Christmas and I was flying from

1:02:18.880 --> 1:02:22.480
<v Speaker 1>London back to my parents in Chicago, and Rebecca Robinson

1:02:22.520 --> 1:02:26.240
<v Speaker 1>Harvard told me to move my calendar a little bit

1:02:26.240 --> 1:02:28.760
<v Speaker 1>closer to Chicago every night week before my trip, so

1:02:28.840 --> 1:02:31.080
<v Speaker 1>to stay up later in London to get closer to

1:02:31.160 --> 1:02:33.400
<v Speaker 1>Central Time. And I tried it and it worked. I

1:02:33.480 --> 1:02:36.120
<v Speaker 1>wasn't as jet lagged, so staying up later to get

1:02:36.160 --> 1:02:39.080
<v Speaker 1>closer to Central time that's really smart. That kind of

1:02:39.080 --> 1:02:41.960
<v Speaker 1>makes sense, right, I get it. Yeah, the other way around,

1:02:41.960 --> 1:02:43.840
<v Speaker 1>if you're coming to Europe from the U S or whatever,

1:02:44.200 --> 1:02:46.360
<v Speaker 1>wake up earlier. I think thinking about that timing element

1:02:46.480 --> 1:02:48.240
<v Speaker 1>is really really important. I think about that too when

1:02:48.240 --> 1:02:50.120
<v Speaker 1>I get in a plane, like resetting my watch and

1:02:50.400 --> 1:02:52.720
<v Speaker 1>you know, but that immediately to try and do that

1:02:52.720 --> 1:02:54.120
<v Speaker 1>for the second you get on the plane. I do.

1:02:54.200 --> 1:02:55.680
<v Speaker 1>But I have to say, like, if we're on a

1:02:55.720 --> 1:02:58.800
<v Speaker 1>broadcast calendar, we have to we're committed to the broadcast calendar.

1:02:58.920 --> 1:03:00.520
<v Speaker 1>Let's see, we're going to the West Coast and we're

1:03:00.560 --> 1:03:02.320
<v Speaker 1>in New York. We have to think about like I've

1:03:02.320 --> 1:03:04.840
<v Speaker 1>got to have almost two watches so that I don't

1:03:04.880 --> 1:03:08.360
<v Speaker 1>like miss something because that can happen the right wash

1:03:08.400 --> 1:03:12.720
<v Speaker 1>for that. Roser, he does know a thing or that

1:03:12.840 --> 1:03:15.640
<v Speaker 1>is so true. Um, some really good stuff. Um, we

1:03:15.680 --> 1:03:19.240
<v Speaker 1>really appreciate it. Bloomberg Pursuits Reporter Sara Rapp report, and

1:03:19.800 --> 1:03:21.800
<v Speaker 1>you're welcome, Tom. I just want to get to some

1:03:21.840 --> 1:03:24.000
<v Speaker 1>of the other things that are in the issue, because

1:03:24.280 --> 1:03:27.040
<v Speaker 1>first of all, this right for sore eyes, this product

1:03:27.040 --> 1:03:30.240
<v Speaker 1>by thorough Body got it for Christmas? You did, I've started.

1:03:30.280 --> 1:03:32.400
<v Speaker 1>Do you think of it. I kind of love it.

1:03:32.400 --> 1:03:34.760
<v Speaker 1>It's first of all, some of it is because I'm

1:03:34.800 --> 1:03:38.000
<v Speaker 1>having like headaches and our things, and it's like in

1:03:38.160 --> 1:03:43.280
<v Speaker 1>massages around your eyes. There's heat. Um got this for you.

1:03:43.360 --> 1:03:44.960
<v Speaker 1>I love this. This is a this is you got

1:03:44.960 --> 1:03:47.120
<v Speaker 1>to see this in Santa hasband got it for me? Okay,

1:03:47.160 --> 1:03:50.360
<v Speaker 1>Santa Husband. So this is thorough Body's new high tech massager.

1:03:50.480 --> 1:03:53.480
<v Speaker 1>It's a bomb for screen time headaches. I guess what

1:03:53.520 --> 1:03:55.320
<v Speaker 1>I like about it too, is it blocks you from

1:03:55.360 --> 1:03:57.000
<v Speaker 1>actually getting to do anything on your phone and kind

1:03:57.040 --> 1:03:58.680
<v Speaker 1>of takes you into the zone, right ye ye. You

1:03:58.680 --> 1:04:00.400
<v Speaker 1>have to lie down because it's a little bit heavy,

1:04:00.840 --> 1:04:03.480
<v Speaker 1>but it miss you know, massages kind of your cheeks, um,

1:04:03.560 --> 1:04:07.040
<v Speaker 1>your temples, around your different eyes and there's different settings.

1:04:07.080 --> 1:04:10.440
<v Speaker 1>So I kind of really love this idea because I

1:04:10.440 --> 1:04:13.360
<v Speaker 1>always feel like a lot of tension kind of shoulders up.

1:04:13.400 --> 1:04:15.320
<v Speaker 1>So it's it's a lot of fun. Hey, the other

1:04:15.320 --> 1:04:18.919
<v Speaker 1>thing in the magazine, he does love me. He also

1:04:18.960 --> 1:04:20.960
<v Speaker 1>listens when I'm like to see something on TV. Hey,

1:04:21.000 --> 1:04:24.720
<v Speaker 1>that's really cool. I want that. Um. There's also with

1:04:24.800 --> 1:04:26.880
<v Speaker 1>all the gadgets out there, there's a little section that

1:04:26.880 --> 1:04:29.720
<v Speaker 1>says no track or no problem and there's a bunch

1:04:29.720 --> 1:04:32.960
<v Speaker 1>of tips to really ace your z s getting to sleep.

1:04:33.000 --> 1:04:37.640
<v Speaker 1>And one thing is be consistent um about your time.

1:04:37.720 --> 1:04:39.600
<v Speaker 1>There's that rhythm, and that's one of the things I

1:04:39.680 --> 1:04:42.680
<v Speaker 1>keep hearing about advice because I'm sometimes all over the place,

1:04:43.120 --> 1:04:45.200
<v Speaker 1>like pick a schedule and stick to it. There's also

1:04:45.240 --> 1:04:47.520
<v Speaker 1>the age old advice of just getting a workout in,

1:04:47.720 --> 1:04:49.400
<v Speaker 1>you know, lift some weights, something you can do a

1:04:49.440 --> 1:04:51.800
<v Speaker 1>few times a week that will help you get better sleep. Right,

1:04:51.800 --> 1:04:55.360
<v Speaker 1>but running and cycling still great, but not immediately before bed.

1:04:55.480 --> 1:04:58.920
<v Speaker 1>So a bunch of things. Anyways, it's a really great section.

1:04:59.080 --> 1:05:00.520
<v Speaker 1>And I don't know about you you, but I feel

1:05:00.560 --> 1:05:04.600
<v Speaker 1>like every time I have a conversation with someone in

1:05:04.600 --> 1:05:07.400
<v Speaker 1>my orbit, so many times it's like I'm so tired,

1:05:07.440 --> 1:05:09.120
<v Speaker 1>I didn't get a good night's sleep. So well, now

1:05:09.160 --> 1:05:12.280
<v Speaker 1>you can use all these devices and these tips to

1:05:12.280 --> 1:05:14.240
<v Speaker 1>to get a good sleep. I really encourage everybody to

1:05:14.280 --> 1:05:16.400
<v Speaker 1>check out this entire section. It's in this week's issue

1:05:16.400 --> 1:05:18.880
<v Speaker 1>of the magazine. It's out on newsstands, It's online at

1:05:18.920 --> 1:05:21.560
<v Speaker 1>Bloomberg dot com slash business. Wee can always on the

1:05:21.600 --> 1:05:24.280
<v Speaker 1>Bloomberg terminal, even if it's just for the pillow manual Alone.

1:05:24.520 --> 1:05:26.600
<v Speaker 1>You're listening to Bloomberg Business Week. Coming up from the

1:05:26.600 --> 1:05:29.680
<v Speaker 1>Business of Sleeping to the Art of Daydreaming. Why letting

1:05:29.720 --> 1:05:33.200
<v Speaker 1>your mind wander well at work is key to thriving

1:05:33.320 --> 1:05:36.240
<v Speaker 1>when you're at work. That's up next. This is Bloomberg.

1:05:44.680 --> 1:05:48.280
<v Speaker 1>You're listening to Bloomberg Business Week with Carol Messer and

1:05:48.400 --> 1:05:53.080
<v Speaker 1>Tim Stentovic from Bloomberg Radio. One of our most read

1:05:53.120 --> 1:05:55.360
<v Speaker 1>stories in The Bloomberg this past week was about how

1:05:55.400 --> 1:05:58.120
<v Speaker 1>City Group, which has one of the more flexible policies

1:05:58.120 --> 1:06:00.760
<v Speaker 1>in Wall Street when it comes to work, is cool

1:06:01.000 --> 1:06:04.120
<v Speaker 1>until a worker's productivity dips. When that happens to him,

1:06:04.160 --> 1:06:07.480
<v Speaker 1>they get summoned back to headquarters for some coaching. Our

1:06:07.520 --> 1:06:10.440
<v Speaker 1>next guest conducts research on human performance in the workplace.

1:06:10.720 --> 1:06:14.000
<v Speaker 1>Gabriella Rosen Kellerman is the chief product officer at Better Up.

1:06:14.200 --> 1:06:16.520
<v Speaker 1>She's co authored a new book. It's called Tomorrow Mind

1:06:16.640 --> 1:06:19.920
<v Speaker 1>Thriving at Work Now and in an Uncertain Future, and

1:06:19.960 --> 1:06:23.640
<v Speaker 1>she explained why both personal success and corporate productivity suffer

1:06:23.800 --> 1:06:26.280
<v Speaker 1>when we can't flourish on the job. One of the

1:06:26.320 --> 1:06:29.400
<v Speaker 1>things that goes wrong in these environments is we react

1:06:30.080 --> 1:06:34.120
<v Speaker 1>to change with a sense of threat. And fear it

1:06:34.240 --> 1:06:37.919
<v Speaker 1>can result in very anti social behaviors. We also don't

1:06:37.960 --> 1:06:40.920
<v Speaker 1>have the same kinds of deep and lasting relationships with

1:06:41.000 --> 1:06:44.360
<v Speaker 1>colleagues that we once did. All of this allows us

1:06:44.400 --> 1:06:47.480
<v Speaker 1>to come and at work from a more centered, empowered place,

1:06:47.880 --> 1:06:50.320
<v Speaker 1>a more connected place. We talk a lot about how

1:06:50.320 --> 1:06:56.880
<v Speaker 1>to build trusting relationships. Those factors are diminishing the fabric

1:06:56.960 --> 1:07:00.680
<v Speaker 1>of connection and the fabric of positivity that at would

1:07:00.720 --> 1:07:03.640
<v Speaker 1>be wonderful to restore. Look, I gotta be honest, you know,

1:07:03.800 --> 1:07:07.840
<v Speaker 1>we work in a distributed world right now, and I

1:07:07.880 --> 1:07:11.160
<v Speaker 1>feel a lot closer to my colleagues who I'm around physically,

1:07:11.320 --> 1:07:13.640
<v Speaker 1>the ones who I see each and every day, than

1:07:13.680 --> 1:07:16.520
<v Speaker 1>the ones who perhaps work in other offices around the world.

1:07:16.520 --> 1:07:19.440
<v Speaker 1>I'm wondering, Gabriella, how you're able to do this in

1:07:19.440 --> 1:07:23.200
<v Speaker 1>an environment where people are working in hybrid environments. Right

1:07:23.240 --> 1:07:26.160
<v Speaker 1>when we're with people in person, that shared time and

1:07:26.160 --> 1:07:30.240
<v Speaker 1>physical proximity is very valuable in helping us spawn to them.

1:07:30.320 --> 1:07:32.080
<v Speaker 1>And part of what we're doing is our brain is

1:07:32.160 --> 1:07:35.960
<v Speaker 1>learning to process them as in us rather than of them,

1:07:35.960 --> 1:07:38.840
<v Speaker 1>so someone in our in group versus our out group,

1:07:38.920 --> 1:07:42.240
<v Speaker 1>and that is a huge basis of trust, which then

1:07:42.320 --> 1:07:45.200
<v Speaker 1>makes work easier and lighter and more fun, and we

1:07:45.240 --> 1:07:48.240
<v Speaker 1>actually are more innovative in that mindset. And so we

1:07:48.360 --> 1:07:50.360
<v Speaker 1>get into a lot of the science of how do

1:07:50.400 --> 1:07:54.880
<v Speaker 1>you still build that trust in connection across geographic distance.

1:07:55.560 --> 1:07:58.800
<v Speaker 1>One of the keys comes down to shared time. So

1:07:58.920 --> 1:08:00.880
<v Speaker 1>just as you have that share time in person in

1:08:00.920 --> 1:08:03.520
<v Speaker 1>the office, think about how little of that you have

1:08:03.760 --> 1:08:06.720
<v Speaker 1>with people are at a geographic distance. But when you're

1:08:06.760 --> 1:08:08.760
<v Speaker 1>able to create it doesn't have to be by zoom.

1:08:08.760 --> 1:08:11.720
<v Speaker 1>It can also be by phone. But that shared sense

1:08:11.720 --> 1:08:16.240
<v Speaker 1>of experience, we're experiencing something together in real time. You're reacting,

1:08:16.680 --> 1:08:20.880
<v Speaker 1>I'm experiencing your responses. All of that rich data is

1:08:20.960 --> 1:08:23.280
<v Speaker 1>part of what allows for that bonding and that trust

1:08:23.280 --> 1:08:25.240
<v Speaker 1>to form. One of the things you talk about is

1:08:25.240 --> 1:08:29.320
<v Speaker 1>why daydreaming is critical to thriving at work. Um, I

1:08:29.439 --> 1:08:31.719
<v Speaker 1>love that you go there. I'm someone who believes strongly

1:08:31.720 --> 1:08:34.360
<v Speaker 1>in meditation. I'm not always good about doing it, so

1:08:34.479 --> 1:08:38.200
<v Speaker 1>tell us about daydreaming. Great. So daydreaming is very much

1:08:38.240 --> 1:08:41.160
<v Speaker 1>a feature of the mind and not a bug. It's

1:08:41.200 --> 1:08:44.040
<v Speaker 1>something that we need to do in order to generate

1:08:44.240 --> 1:08:48.000
<v Speaker 1>our creative ideas. Connections we can't come to, we can't

1:08:48.040 --> 1:08:51.439
<v Speaker 1>force ourselves to come to those with conscious attention. That

1:08:51.600 --> 1:08:56.280
<v Speaker 1>daydreaming is the activity of the default mode network, which

1:08:56.360 --> 1:08:59.200
<v Speaker 1>is the brain network that activates when we're quote unquote

1:08:59.240 --> 1:09:01.719
<v Speaker 1>doing nothing, when we think we're sort of just sitting

1:09:01.760 --> 1:09:04.960
<v Speaker 1>around staring in this space, and it actually activates every

1:09:05.040 --> 1:09:08.840
<v Speaker 1>few minutes under normal circumstances, kind of go in and

1:09:08.880 --> 1:09:11.559
<v Speaker 1>out of that day dream. Even while we're talking now,

1:09:11.600 --> 1:09:13.800
<v Speaker 1>people are going in and out of that day dreaming mode.

1:09:14.160 --> 1:09:17.240
<v Speaker 1>It's really adaptive, it's really important. It's a huge part

1:09:17.280 --> 1:09:21.240
<v Speaker 1>of where creativity comes from. Unfortunately, a lot of our

1:09:21.280 --> 1:09:26.000
<v Speaker 1>busy work today, whether it's zoom, meanings, slacks, emails, horrible

1:09:26.520 --> 1:09:29.439
<v Speaker 1>for daydreaming, right, And so to be able to give

1:09:29.479 --> 1:09:31.960
<v Speaker 1>yourself permission to just take a few minutes and take

1:09:32.000 --> 1:09:34.840
<v Speaker 1>a walk meditating is fine. You know, you want to

1:09:34.840 --> 1:09:37.280
<v Speaker 1>do things that are not going to overly tax your

1:09:37.320 --> 1:09:40.639
<v Speaker 1>conscious attention, things that sort of like keep you in it,

1:09:40.680 --> 1:09:44.479
<v Speaker 1>but not overly. And so the attention, the energy is

1:09:44.520 --> 1:09:49.200
<v Speaker 1>going to this mind wandering, connecting, drawing on memories type

1:09:49.200 --> 1:09:52.800
<v Speaker 1>of activity. Gabriella Rosen Kellerman, chief product officer at Better Up,

1:09:52.800 --> 1:09:54.920
<v Speaker 1>also the co author of the new book Tomorrow Land

1:09:55.240 --> 1:09:58.280
<v Speaker 1>thriving at work now in an uncertain future. All right,

1:09:58.320 --> 1:10:00.120
<v Speaker 1>that wraps up the weekend edition to Bloomberg b This

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<v Speaker 1>week from Bloomberg Radio, thank you so much for joining us.

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<v Speaker 1>I'm Carol Masser and I'm Tim Stanavak. Be sure to

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<v Speaker 1>tune into Bloomberg Business Week Monday through Friday. It starts

1:10:06.920 --> 1:10:09.280
<v Speaker 1>at two pm Wall Street Time on Bloomberg Radio. You

1:10:09.320 --> 1:10:11.679
<v Speaker 1>can also watch your daily broadcast on YouTube. Just search

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<v Speaker 1>Bloomberg Global News and check out our Bloomberg Business Week podcast.

1:10:15.040 --> 1:10:17.160
<v Speaker 1>You can find that at Bloomberg dot com, Apple, or

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<v Speaker 1>wherever you get your podcasts. Bloomberg Business Week is available

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<v Speaker 1>on Newstance Now, at Bloomberg dot com and always on

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<v Speaker 1>the Bloomberg terminal, and you can also see us on

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<v Speaker 1>Bloomberg Quick Take available at Bloomberg dot com, slash qt,

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<v Speaker 1>and streaming platforms like Roku, Apple TV, Samsung TV, and more.

1:10:31.479 --> 1:10:33.599
<v Speaker 1>Have a great weekend, everyone, have some fun day dreaming,

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<v Speaker 1>and be sure to get a good night's sleep. Stay

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<v Speaker 1>safe everyone, This is Bloomberg