1
00:00:00,040 --> 00:00:03,600
Speaker 1: An illegal alien from Guatemala charged with raping a child

2
00:00:03,680 --> 00:00:07,480
Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador

3
00:00:07,720 --> 00:00:11,840
Speaker 1: accused of murdering a Texas man of Venezuelan charged with

4
00:00:11,920 --> 00:00:15,840
Speaker 1: filming and selling child pornography in Michigan. These are just

5
00:00:15,920 --> 00:00:19,680
Speaker 1: some of the heinous migrant criminals caught because of President

6
00:00:19,720 --> 00:00:23,320
Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States

7
00:00:23,320 --> 00:00:28,120
Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border

8
00:00:28,160 --> 00:00:31,680
Speaker 1: crossings are at the lowest levels ever recorded, and over

9
00:00:31,760 --> 00:00:34,960
Speaker 1: one hundred thousand illegal aliens have been arrested. If you

10
00:00:35,040 --> 00:00:38,920
Speaker 1: are here illegally, your next you will be fined nearly

11
00:00:39,000 --> 00:00:42,160
Speaker 1: one thousand dollars a day, imprisoned, and deported.

12
00:00:42,600 --> 00:00:43,800
Speaker 2: You will never return.

13
00:00:44,120 --> 00:00:47,120
Speaker 1: But if you register using our CBP home app and

14
00:00:47,240 --> 00:00:50,559
Speaker 1: leave now, you could be allowed to return legally. Do

15
00:00:50,680 --> 00:00:51,280
Speaker 1: what's right.

16
00:00:51,840 --> 00:00:52,720
Speaker 2: Leave now.

17
00:00:53,040 --> 00:00:57,840
Speaker 1: Under President Trump, America's laws, border and families will be protected.

18
00:00:57,920 --> 00:01:00,000
Speaker 3: Sponsored by the United States Department of Homeland Security.

19
00:01:00,200 --> 00:01:01,880
Speaker 4: The time is come, lady and gentlemen.

20
00:01:01,880 --> 00:01:03,600
Speaker 5: Invest fest That's right, That's right.

21
00:01:03,680 --> 00:01:06,120
Speaker 4: Invest Best twenty twenty three is here.

22
00:01:06,080 --> 00:01:09,759
Speaker 5: August twenty fifth, twenty six, and twenty seventh in Atlanta, Georgia.

23
00:01:09,840 --> 00:01:12,160
Speaker 5: We are taking into a new level, bigger than ever.

24
00:01:12,240 --> 00:01:17,080
Speaker 5: This year, we're going to do twenty thousand people in Atlanta, Georgia.

25
00:01:17,280 --> 00:01:18,640
Speaker 3: I want you to do yourself a favor.

26
00:01:18,760 --> 00:01:20,760
Speaker 4: Head over to investfest dot com right now.

27
00:01:20,840 --> 00:01:24,679
Speaker 5: We will have activations for on Friday, Saturday and Sunday,

28
00:01:24,880 --> 00:01:29,120
Speaker 5: three days, musical performances, billionaires. Everything is going to be

29
00:01:29,120 --> 00:01:34,720
Speaker 5: a completely life changing experience. Vendor, marketplace, food truck village.

30
00:01:34,760 --> 00:01:35,440
Speaker 5: You know how we do.

31
00:01:35,440 --> 00:01:37,160
Speaker 4: Don't wait, don't hesitate that over now.

32
00:01:37,280 --> 00:01:41,560
Speaker 2: We opened our brick and mortar in twenty eighteen and

33
00:01:41,600 --> 00:01:44,800
Speaker 2: that's when we partnered with Matt Barnes. The story goes

34
00:01:44,880 --> 00:01:47,840
Speaker 2: that the basketball players were on a group chat talking

35
00:01:47,920 --> 00:01:51,680
Speaker 2: about sending flowers. I'll just leave it at that. So

36
00:01:51,720 --> 00:01:54,600
Speaker 2: they had a group chat. They were talking about flowers

37
00:01:54,600 --> 00:01:57,920
Speaker 2: and how much they spend on flowers. And one of

38
00:01:57,960 --> 00:01:59,440
Speaker 2: the guys in the group chat is one of my

39
00:01:59,520 --> 00:02:02,240
Speaker 2: closest friends, and he was like, Yo, my girl just

40
00:02:02,280 --> 00:02:04,800
Speaker 2: opened the flower. You know, y'all got her tap in.

41
00:02:04,960 --> 00:02:07,040
Speaker 2: So when he told, you know, the group chat to

42
00:02:07,040 --> 00:02:10,600
Speaker 2: tap into our company at picked something and Matt, who

43
00:02:10,720 --> 00:02:14,280
Speaker 2: was interested in investing at the time. He's like, I'm

44
00:02:14,320 --> 00:02:15,280
Speaker 2: gonna invest.

45
00:02:16,919 --> 00:02:22,919
Speaker 6: My graduates from my school being forced back drop drop, Mike,

46
00:02:23,040 --> 00:02:24,400
Speaker 6: drop back drop.

47
00:02:35,600 --> 00:02:37,160
Speaker 5: All right, guys, welcome back.

48
00:02:37,480 --> 00:02:38,280
Speaker 3: E y l.

49
00:02:39,000 --> 00:02:41,520
Speaker 5: This is actually going to be an episode in a

50
00:02:41,600 --> 00:02:45,880
Speaker 5: conversation that we've never had before, which is very very exciting.

51
00:02:47,520 --> 00:02:50,640
Speaker 5: We got introduced through a good friend of our Joy

52
00:02:50,680 --> 00:02:53,160
Speaker 5: Tailer alumni. Shout out to Joey Tael s oout out

53
00:02:53,200 --> 00:02:55,480
Speaker 5: to Joy. She's alumni and she just got a new show,

54
00:02:55,520 --> 00:02:58,320
Speaker 5: So shout out to her. Congratulations. Congratulatings.

55
00:02:59,280 --> 00:03:00,760
Speaker 3: I think that's the name of the show.

56
00:03:01,080 --> 00:03:05,640
Speaker 5: Speak Dope, Dope so Atika old Wine Grimble and her

57
00:03:05,720 --> 00:03:09,640
Speaker 5: husband Brian Grimble. So we got introduced to a Tika first,

58
00:03:10,120 --> 00:03:12,359
Speaker 5: and Joy was telling me. She was like, I got

59
00:03:12,360 --> 00:03:14,840
Speaker 5: somebody that you you got to meet. D she has

60
00:03:14,840 --> 00:03:16,720
Speaker 5: to be on your show. I'm like, all right, whatever

61
00:03:16,760 --> 00:03:19,600
Speaker 5: you say, Let's eat this dinner first. So she she

62
00:03:19,720 --> 00:03:22,880
Speaker 5: introduced us and he's like, yeah, I got a black

63
00:03:22,919 --> 00:03:29,160
Speaker 5: owned floral company. Then we sell flowers. All right, well

64
00:03:29,240 --> 00:03:30,200
Speaker 5: let's let's set it up.

65
00:03:30,600 --> 00:03:39,240
Speaker 7: It was pretty easy, right, It was very easy, but

66
00:03:39,360 --> 00:03:41,280
Speaker 7: not because you know, it's one of these things where

67
00:03:41,840 --> 00:03:43,400
Speaker 7: I never even thought about that before.

68
00:03:43,440 --> 00:03:46,960
Speaker 5: Of course, everybody has, you know, purchased roses at one

69
00:03:47,000 --> 00:03:52,119
Speaker 5: point in time, whether it's for Valentine's Day, whether it's

70
00:03:52,160 --> 00:03:57,320
Speaker 5: an anniversary, whether you did something very toxic get back on.

71
00:03:59,840 --> 00:03:59,920
Speaker 3: You.

72
00:04:00,200 --> 00:04:04,240
Speaker 5: Everybody has done the flower thing. Not only roses, there's tulips,

73
00:04:04,640 --> 00:04:07,400
Speaker 5: there's daisies, no assortment.

74
00:04:09,200 --> 00:04:11,720
Speaker 2: I am impressed you must buy flowers.

75
00:04:13,600 --> 00:04:20,640
Speaker 8: To get your business, your love, but I never I

76
00:04:20,720 --> 00:04:23,880
Speaker 8: never really thought about it being a business until I

77
00:04:23,920 --> 00:04:25,599
Speaker 8: was introduced to you, and I'm like, oh, yeah, obviously

78
00:04:25,600 --> 00:04:28,000
Speaker 8: it is a business, so people are making money from it,

79
00:04:28,040 --> 00:04:29,600
Speaker 8: but there's a lot of different things that go into it,

80
00:04:29,640 --> 00:04:32,600
Speaker 8: from picking the flowers, from the gardening aspect of it,

81
00:04:32,680 --> 00:04:34,480
Speaker 8: to managing it delivery.

82
00:04:34,560 --> 00:04:38,360
Speaker 5: So this is an interesting conversation and it's always good

83
00:04:38,360 --> 00:04:40,680
Speaker 5: to have conversations with a couple.

84
00:04:41,040 --> 00:04:44,080
Speaker 4: Thank you, husband and wife. Dynamic out to that dynamic,

85
00:04:44,320 --> 00:04:48,920
Speaker 4: very important. Welcome to the club for a while, members only.

86
00:04:50,640 --> 00:04:55,880
Speaker 5: It's very important that we highlight black love, but especially

87
00:04:55,920 --> 00:04:59,000
Speaker 5: when it's in a business format, because it's important and

88
00:04:59,080 --> 00:05:02,480
Speaker 5: it's not easy, I'm sure, but that's a whole different

89
00:05:02,560 --> 00:05:05,640
Speaker 5: dynamic within itself. So first and foremost welcome.

90
00:05:05,440 --> 00:05:06,640
Speaker 2: Thank you for having us.

91
00:05:06,839 --> 00:05:08,760
Speaker 3: Thank thank you so much for This is gonna be legendary.

92
00:05:08,760 --> 00:05:10,320
Speaker 4: Not only is it the first time we've ever spoke

93
00:05:10,320 --> 00:05:12,920
Speaker 4: about the floral business, but I know there's a fragrance

94
00:05:12,920 --> 00:05:13,400
Speaker 4: business too.

95
00:05:13,480 --> 00:05:14,719
Speaker 2: There is a fragrance So.

96
00:05:14,880 --> 00:05:17,400
Speaker 4: There's two businesses inside of this that we have never

97
00:05:17,440 --> 00:05:20,280
Speaker 4: spoken about. So there's going to be a lot of information.

98
00:05:20,560 --> 00:05:22,400
Speaker 4: I got a lot of questions because I'm like, damn,

99
00:05:22,680 --> 00:05:26,680
Speaker 4: it's fragrance. Okay, Okay, So we don't get into it.

100
00:05:26,720 --> 00:05:28,200
Speaker 4: We're gonna open the mind to the people today.

101
00:05:28,240 --> 00:05:29,640
Speaker 5: So before we get into that, I want to get

102
00:05:29,640 --> 00:05:31,080
Speaker 5: into the back door a little bit. You used to

103
00:05:31,120 --> 00:05:32,080
Speaker 5: work for Oprah.

104
00:05:32,160 --> 00:05:34,760
Speaker 2: I used to work for Oprah Winfree.

105
00:05:34,480 --> 00:05:38,479
Speaker 5: Very legendary, the Oprah person Oprah Winfree. I'm sure you

106
00:05:38,520 --> 00:05:40,560
Speaker 5: picked up a lot of game. How did that come about?

107
00:05:40,640 --> 00:05:43,520
Speaker 5: And what were your responsibilities in her organization?

108
00:05:44,360 --> 00:05:48,160
Speaker 2: So it's it came about, honestly, just the power of

109
00:05:48,200 --> 00:05:50,599
Speaker 2: the word. Right. So when I was in college, I

110
00:05:50,640 --> 00:05:53,120
Speaker 2: told my girlfriends I'm going to work for Oprah and

111
00:05:53,160 --> 00:05:58,560
Speaker 2: they're like, okay, And I moved to Chicago. I went

112
00:05:58,600 --> 00:06:00,840
Speaker 2: to University of Chicago for Grats school. So it's after

113
00:06:01,040 --> 00:06:05,280
Speaker 2: UCLA and this was back in the day I'm forty

114
00:06:05,320 --> 00:06:10,200
Speaker 2: two years old, so just put that out there. So

115
00:06:10,680 --> 00:06:14,039
Speaker 2: I was in Chicago. I wanted to work for OPRAH,

116
00:06:14,120 --> 00:06:16,040
Speaker 2: and I was like, oh, well, I'll get an internship.

117
00:06:16,080 --> 00:06:18,840
Speaker 2: I'm a college student, I'll get an internship. And I

118
00:06:18,920 --> 00:06:25,240
Speaker 2: literally like printed out the application, wrote you know who

119
00:06:25,279 --> 00:06:29,520
Speaker 2: I was, mailed it in and waited at home because

120
00:06:29,520 --> 00:06:31,760
Speaker 2: I didn't have a cell phone, and they called me

121
00:06:32,320 --> 00:06:34,920
Speaker 2: and invited me to come in and interview. And then

122
00:06:35,000 --> 00:06:36,520
Speaker 2: by the time I got home, they had left a

123
00:06:36,560 --> 00:06:39,520
Speaker 2: voicemail and they hired me as an intern. And at

124
00:06:39,560 --> 00:06:43,240
Speaker 2: that time, I always say there was Oprah before the

125
00:06:43,279 --> 00:06:46,479
Speaker 2: Car Show, before I'm sorry Tom Cruise jumped on the couch,

126
00:06:46,560 --> 00:06:48,320
Speaker 2: and after Tom jumped on the couch.

127
00:06:48,760 --> 00:06:53,560
Speaker 7: Legendary it changed every nothing nothing, no, it's it is

128
00:06:53,600 --> 00:06:54,360
Speaker 7: a true story.

129
00:06:54,400 --> 00:06:56,440
Speaker 2: And the Car Show was also one of those moments.

130
00:06:56,440 --> 00:06:58,800
Speaker 2: And I believe get a car, you get a car.

131
00:06:58,880 --> 00:07:02,080
Speaker 2: Both of those shows happen like within a couple months span.

132
00:07:02,720 --> 00:07:06,520
Speaker 2: So I was an intern pre Tom Jumping on the

133
00:07:06,560 --> 00:07:09,560
Speaker 2: couch and the Car Show. And so it was a

134
00:07:09,560 --> 00:07:12,600
Speaker 2: production company kind of like this right, a little bigger.

135
00:07:12,640 --> 00:07:16,880
Speaker 2: She had a studio that it's like a warehouse size

136
00:07:16,960 --> 00:07:18,600
Speaker 2: and there were like two or three interns and I

137
00:07:18,640 --> 00:07:20,120
Speaker 2: was one of them, and we never worked at the

138
00:07:20,160 --> 00:07:23,200
Speaker 2: same time, so I got to see everything that happened

139
00:07:23,760 --> 00:07:28,840
Speaker 2: at this like amazing television show. And then they hired

140
00:07:28,840 --> 00:07:31,440
Speaker 2: me to come on and produce the audience, which was

141
00:07:31,480 --> 00:07:35,120
Speaker 2: really cool because the audience is like makes the show right.

142
00:07:35,160 --> 00:07:37,440
Speaker 2: When you have a studio audience like the Oprah Show had,

143
00:07:37,760 --> 00:07:40,320
Speaker 2: they're so excited, they're crying, They're like, we love you.

144
00:07:40,360 --> 00:07:43,320
Speaker 2: I mean, that was part of her shtick, if you will,

145
00:07:43,760 --> 00:07:47,960
Speaker 2: And so that allowed me to kind of understand more operations.

146
00:07:48,440 --> 00:07:50,760
Speaker 2: But what I do love about work or having that

147
00:07:50,800 --> 00:07:52,640
Speaker 2: experience of working with Oprah Show is that it was

148
00:07:52,760 --> 00:07:56,360
Speaker 2: all women. There were probably like five men that worked

149
00:07:56,360 --> 00:08:00,240
Speaker 2: there that were not on the technical side, so were

150
00:08:00,240 --> 00:08:02,560
Speaker 2: cameramen and things like that. They're carrying the heavy camera

151
00:08:02,640 --> 00:08:09,480
Speaker 2: so they're you know, but as far as producers, executives, marketers,

152
00:08:09,760 --> 00:08:12,960
Speaker 2: pr it was all women and it felt really really

153
00:08:13,000 --> 00:08:15,880
Speaker 2: good to work in a space with women that are

154
00:08:16,080 --> 00:08:17,120
Speaker 2: just excelling.

155
00:08:18,040 --> 00:08:20,560
Speaker 4: So did you actually meet her, Like y'all actually had

156
00:08:20,560 --> 00:08:29,640
Speaker 4: conversations with my name? We had a want of people

157
00:08:29,640 --> 00:08:38,800
Speaker 4: to open their name Steve Harvey, Hello me, Yes, yes.

158
00:08:38,679 --> 00:08:42,400
Speaker 5: All right. So so at some point you transitioned back

159
00:08:42,440 --> 00:08:43,960
Speaker 5: to LA. Yes, where you're from.

160
00:08:43,840 --> 00:08:45,320
Speaker 2: Originally, I'm from the Bay Area.

161
00:08:45,559 --> 00:08:46,439
Speaker 5: I'm from Oakland.

162
00:08:46,800 --> 00:08:48,679
Speaker 2: I'm not from Oakland. It's so funny. I just heard

163
00:08:48,720 --> 00:08:50,720
Speaker 2: a joke about people from the Bay who say they're

164
00:08:50,720 --> 00:08:52,040
Speaker 2: from the Bay because they don't want to tell the

165
00:08:52,040 --> 00:08:53,280
Speaker 2: cities that they're actually from.

166
00:08:53,559 --> 00:08:54,120
Speaker 3: It's true.

167
00:08:54,280 --> 00:08:56,920
Speaker 2: I'm like, I just did it. I'm from the East Bay.

168
00:08:56,960 --> 00:09:03,520
Speaker 2: I'm from a city called Richmond. Master p Yeah, Coach Carter,

169
00:09:04,280 --> 00:09:08,080
Speaker 2: Yeah real, it was real. It's real in Richmond. So

170
00:09:09,120 --> 00:09:12,280
Speaker 2: it's gotten a little, you know, gentrification kind of has happened,

171
00:09:12,320 --> 00:09:14,199
Speaker 2: so things have changed a bit. But when I was there,

172
00:09:14,600 --> 00:09:15,640
Speaker 2: it was very Coach cart.

173
00:09:15,600 --> 00:09:18,520
Speaker 5: I think, shout out to Coach that very movie. So

174
00:09:18,520 --> 00:09:19,600
Speaker 5: then you moved back to LA.

175
00:09:19,920 --> 00:09:21,560
Speaker 2: I moved back to LA. So when I left when

176
00:09:21,559 --> 00:09:24,840
Speaker 2: the Oprah Show ended in twenty eleven, I left Chicago

177
00:09:24,880 --> 00:09:28,600
Speaker 2: twenty twelve, I moved to LA. When I moved to LA,

178
00:09:28,760 --> 00:09:32,040
Speaker 2: I was coming from a marketing position at the Oprah Show,

179
00:09:32,080 --> 00:09:34,280
Speaker 2: so I kind of transitioned went into different departments, which

180
00:09:34,320 --> 00:09:37,280
Speaker 2: I really liked having that experience because I didn't have

181
00:09:37,360 --> 00:09:39,920
Speaker 2: to leave the company. I could go into different departments

182
00:09:39,920 --> 00:09:42,080
Speaker 2: and learn. And so when I got to LA, I

183
00:09:42,120 --> 00:09:45,160
Speaker 2: wanted to be a marketer, and so I joined the

184
00:09:45,200 --> 00:09:48,880
Speaker 2: marketing team at aeg so ag is Anschuance Entertainment group.

185
00:09:48,920 --> 00:09:54,520
Speaker 2: They own LA Live, Clippers, Lakers, Sparks, play There, BT Awards, MTV,

186
00:09:54,760 --> 00:09:57,880
Speaker 2: and so I did all the marketing for all the events,

187
00:09:57,920 --> 00:10:01,319
Speaker 2: but specifically at the theater at of Red Carpets. So

188
00:10:01,360 --> 00:10:06,160
Speaker 2: it gave me like this bird's eye view into like

189
00:10:06,240 --> 00:10:08,440
Speaker 2: digital marketings. We did a lot of digital marketing and

190
00:10:08,480 --> 00:10:11,120
Speaker 2: I hadn't had that experience yet. And marketing, I feel like,

191
00:10:11,600 --> 00:10:14,760
Speaker 2: was just kind of starting. Like now everybody is like marketing.

192
00:10:14,760 --> 00:10:18,640
Speaker 2: You can get marketing university or major in marketing or

193
00:10:18,679 --> 00:10:21,960
Speaker 2: something like that, right, And that's that wasn't really happening

194
00:10:22,000 --> 00:10:23,559
Speaker 2: when I was coming up. So it was a really

195
00:10:23,600 --> 00:10:26,280
Speaker 2: good opportunity to learn marketing.

196
00:10:26,920 --> 00:10:28,120
Speaker 5: When did you guys meet?

197
00:10:28,320 --> 00:10:32,640
Speaker 3: That's what it is. We met. We actually have mutual

198
00:10:32,679 --> 00:10:35,839
Speaker 3: friends from Chicago. So I have a best friend and

199
00:10:35,880 --> 00:10:38,960
Speaker 3: a best girlfriend who have been together since college. We

200
00:10:38,960 --> 00:10:41,280
Speaker 3: all went to college together and they went to Chicago,

201
00:10:41,280 --> 00:10:44,959
Speaker 3: and they left Xavier University in New Orleans and in Chicago,

202
00:10:45,000 --> 00:10:46,960
Speaker 3: I tick was part of their friend group when I

203
00:10:47,000 --> 00:10:49,120
Speaker 3: worked for and so when I visited Chicago, we all

204
00:10:49,240 --> 00:10:49,680
Speaker 3: hung out.

205
00:10:49,800 --> 00:10:52,320
Speaker 2: Yeah, but we met and we weren't in a space

206
00:10:52,360 --> 00:10:56,800
Speaker 2: to date. No, So we met. Then life happened and

207
00:10:56,840 --> 00:11:03,520
Speaker 2: then we reconnected like maybe eight years later. About that

208
00:11:03,800 --> 00:11:05,320
Speaker 2: eight or nine years, Yeah.

209
00:11:05,240 --> 00:11:06,640
Speaker 3: I was too turned up he was.

210
00:11:06,920 --> 00:11:08,760
Speaker 2: He was turned up. He was you know, we were in.

211
00:11:08,720 --> 00:11:11,400
Speaker 5: Relationships, just have not paid.

212
00:11:15,320 --> 00:11:18,040
Speaker 2: He was definitely two turns up. I was like, you

213
00:11:18,160 --> 00:11:22,800
Speaker 2: got to bring a down brue. Then we reconnected in

214
00:11:22,840 --> 00:11:27,000
Speaker 2: twenty sixteen, but he had been like popping in and

215
00:11:27,000 --> 00:11:31,160
Speaker 2: out of my dms. So once we started talking, I

216
00:11:31,320 --> 00:11:34,840
Speaker 2: was looking through like my Facebook messages and I had

217
00:11:34,880 --> 00:11:36,760
Speaker 2: like a Hello from him a few times, you know,

218
00:11:36,880 --> 00:11:39,079
Speaker 2: like I Hello, like.

219
00:11:41,080 --> 00:11:45,840
Speaker 7: These things INTI existence, Hey, but hey exactly and not

220
00:11:46,000 --> 00:11:47,280
Speaker 7: ignored that.

221
00:11:47,360 --> 00:11:48,839
Speaker 2: Guys, Well it.

222
00:11:48,840 --> 00:11:53,040
Speaker 4: Worked out, so you get to la right. Obviously, the

223
00:11:53,080 --> 00:11:55,640
Speaker 4: Open Show ends. Harper series is still existing, But the

224
00:11:55,679 --> 00:11:59,559
Speaker 4: Open Show ends. What gets you inspired to get into

225
00:11:59,640 --> 00:12:02,000
Speaker 4: the floor space because I know, like twenty seventeen, this

226
00:12:02,360 --> 00:12:05,800
Speaker 4: baby comes to life. I know you guys are probably

227
00:12:05,840 --> 00:12:08,199
Speaker 4: like at this point now dating, but you're about to

228
00:12:08,240 --> 00:12:10,280
Speaker 4: become an entrepreneur in a difference, and so like, what's

229
00:12:10,280 --> 00:12:10,719
Speaker 4: sparked that?

230
00:12:11,440 --> 00:12:16,400
Speaker 2: So when I before I started working in flowers, in

231
00:12:16,600 --> 00:12:21,520
Speaker 2: between my floral career and working at AG, I became

232
00:12:21,760 --> 00:12:24,280
Speaker 2: a marketer and I had my own marketing company, right,

233
00:12:24,320 --> 00:12:28,000
Speaker 2: so I had little clients, and one of my clients

234
00:12:28,320 --> 00:12:32,920
Speaker 2: was the in house florist at the Four Seasons on Donheeny,

235
00:12:33,600 --> 00:12:38,160
Speaker 2: and so I'm like, okay, yeah, I can market you

236
00:12:38,160 --> 00:12:43,400
Speaker 2: your floral company. Sure in my head, I could market anything, right,

237
00:12:43,440 --> 00:12:45,440
Speaker 2: so I can market this floor a company. But in

238
00:12:45,480 --> 00:12:49,199
Speaker 2: real life, I didn't know the first thing about floral design,

239
00:12:49,360 --> 00:12:52,959
Speaker 2: floral companies, the business anything. So I walk into this

240
00:12:53,240 --> 00:12:57,480
Speaker 2: space in the basement of the Four Seasons and I

241
00:12:57,640 --> 00:13:02,760
Speaker 2: see this wonderful workshop. I mean, these floral designers were creating,

242
00:13:03,160 --> 00:13:04,680
Speaker 2: you know when you go into the lobby and you

243
00:13:04,679 --> 00:13:08,800
Speaker 2: see all the big like Casablanca lily arrangements, hydranga arrangements

244
00:13:08,960 --> 00:13:12,320
Speaker 2: they were designing, and they were getting along and laughing,

245
00:13:12,559 --> 00:13:15,800
Speaker 2: and it was just such a great feeling. And I

246
00:13:15,840 --> 00:13:19,079
Speaker 2: was like, oh, this is interesting, Like I've never thought

247
00:13:19,080 --> 00:13:21,520
Speaker 2: about how the flowers actually landed in the vases in

248
00:13:21,559 --> 00:13:25,520
Speaker 2: this beautiful way. And I fell in love with the industry.

249
00:13:26,800 --> 00:13:29,360
Speaker 2: While I was working as to market it.

250
00:13:30,160 --> 00:13:33,320
Speaker 5: So let's get into this conversation. All right, So what's

251
00:13:33,360 --> 00:13:35,560
Speaker 5: the first steps to start the floral business? And did

252
00:13:35,600 --> 00:13:38,920
Speaker 5: you have a brick and mortar right away or when

253
00:13:38,960 --> 00:13:40,440
Speaker 5: you say, okay, I want to start I want to

254
00:13:40,440 --> 00:13:43,400
Speaker 5: start a business. What's the first steps that you took.

255
00:13:43,920 --> 00:13:46,120
Speaker 2: Well, one of the first steps I took was that

256
00:13:46,200 --> 00:13:49,120
Speaker 2: I left. The company was called Eric Butterbo. I left

257
00:13:49,200 --> 00:13:52,560
Speaker 2: Eric Butterbos, and I started looking for a job, a job,

258
00:13:52,640 --> 00:13:57,880
Speaker 2: and my husband said, wait real quick, let's talk about this.

259
00:13:57,960 --> 00:14:01,240
Speaker 2: He's like, how much revenue did did this company make?

260
00:14:02,120 --> 00:14:04,280
Speaker 3: Outside? And I spent a lot of time there, he

261
00:14:04,360 --> 00:14:06,200
Speaker 3: spent when we were dating. And it wasn't like a

262
00:14:06,200 --> 00:14:12,240
Speaker 3: little flower shop. They were doing like you name it.

263
00:14:11,280 --> 00:14:14,000
Speaker 2: Flower all like all the things even before.

264
00:14:13,880 --> 00:14:16,360
Speaker 3: The biggest other, big A list, celebrities, And I just

265
00:14:16,440 --> 00:14:19,280
Speaker 3: knew it was lucrative because flowers also keep in mind,

266
00:14:19,320 --> 00:14:22,040
Speaker 3: you can buy them for a fifth of what you

267
00:14:22,040 --> 00:14:25,960
Speaker 3: can sell them for. And when she left the company

268
00:14:25,960 --> 00:14:28,360
Speaker 3: and she was looking doing resumes, I really don't believe

269
00:14:28,400 --> 00:14:30,800
Speaker 3: in working for anybody, Like I've been a trader since

270
00:14:31,600 --> 00:14:34,120
Speaker 3: since I was twenty one years old. And she said

271
00:14:34,160 --> 00:14:36,400
Speaker 3: that guy was doing like five million a year in revenue,

272
00:14:37,080 --> 00:14:38,960
Speaker 3: and that's when we I was like, you know, we

273
00:14:38,960 --> 00:14:42,040
Speaker 3: should open a flower shop. And I felt like all

274
00:14:42,080 --> 00:14:44,720
Speaker 3: of the clients knew Itica because he was kind of

275
00:14:44,760 --> 00:14:48,920
Speaker 3: the owner and he wasn't that visual anymore. And she

276
00:14:48,920 --> 00:14:51,080
Speaker 3: didn't want to go after his clients and go that route,

277
00:14:51,080 --> 00:14:53,480
Speaker 3: but she did agree to try it.

278
00:14:53,720 --> 00:14:57,200
Speaker 2: Yeah, So what I did know was everything that it

279
00:14:57,240 --> 00:14:59,240
Speaker 2: took to run a flower shop. So I knew where

280
00:14:59,240 --> 00:15:01,480
Speaker 2: to buy the flowers from, who the wholesalers were, where

281
00:15:01,520 --> 00:15:04,080
Speaker 2: to get the bases from. I knew the talented designers.

282
00:15:04,120 --> 00:15:07,040
Speaker 2: I knew the drivers, so I knew all of the

283
00:15:07,200 --> 00:15:10,440
Speaker 2: moving parts. And then all I had to do, literally

284
00:15:10,640 --> 00:15:14,080
Speaker 2: was send a few texts, call a few people, and

285
00:15:15,280 --> 00:15:18,680
Speaker 2: literally we started our flower business in the kitchen of

286
00:15:18,720 --> 00:15:22,480
Speaker 2: our apartment. And it was like scrappy, like there would

287
00:15:22,520 --> 00:15:27,360
Speaker 2: be buckets and scissors and pedals. And I got a website.

288
00:15:27,480 --> 00:15:31,440
Speaker 2: We built a website for you know, the a nominal price,

289
00:15:31,520 --> 00:15:34,720
Speaker 2: you know whatever, and I just started using my you know,

290
00:15:34,760 --> 00:15:39,040
Speaker 2: marketing skills, sending out email blasts, creating a social media page.

291
00:15:39,560 --> 00:15:41,560
Speaker 2: And I had to hire designers because I didn't know

292
00:15:41,640 --> 00:15:44,120
Speaker 2: how to design at the time. I'm self taught, my

293
00:15:44,200 --> 00:15:46,560
Speaker 2: husband's self taught. He learned how to design, and you

294
00:15:46,840 --> 00:15:52,920
Speaker 2: just once you realize the access is, it's there. Right.

295
00:15:53,160 --> 00:15:55,520
Speaker 2: So we lived two blocks from the flower mart, so

296
00:15:55,520 --> 00:15:57,640
Speaker 2: I could walk to the flower mart and buy a

297
00:15:57,800 --> 00:16:00,960
Speaker 2: bunch of roses. I could then buy a put water

298
00:16:01,000 --> 00:16:03,960
Speaker 2: in the vase, make the roses pretty inside of the vase,

299
00:16:04,120 --> 00:16:07,560
Speaker 2: and deliver it and make what do you pay for

300
00:16:07,600 --> 00:16:13,320
Speaker 2: a bunch of roses? A dozen nice roses? There you

301
00:16:13,360 --> 00:16:17,480
Speaker 2: go and then do that like ten times a day.

302
00:16:17,800 --> 00:16:20,160
Speaker 5: So you said something, all right, so let's get back

303
00:16:20,200 --> 00:16:22,760
Speaker 5: to this. You said something, Brian. You said that you

304
00:16:22,840 --> 00:16:26,520
Speaker 5: buy roses or flowers for like a fifth of the

305
00:16:26,520 --> 00:16:29,920
Speaker 5: price that you sell them for. I don't know why.

306
00:16:30,040 --> 00:16:32,160
Speaker 5: I just thought about bottles in the club, because whenever

307
00:16:32,160 --> 00:16:33,680
Speaker 5: I go to a club, I always think about, like

308
00:16:33,960 --> 00:16:38,000
Speaker 5: they're selling these bottles for four hundred dollars and then

309
00:16:38,080 --> 00:16:41,960
Speaker 5: getting them for like twenty five dollars. So when you're

310
00:16:41,960 --> 00:16:45,920
Speaker 5: buying flowers, you buy them wholesale. Yes, where do you

311
00:16:45,920 --> 00:16:46,880
Speaker 5: buy wholesale flowers?

312
00:16:46,880 --> 00:16:47,080
Speaker 3: Home?

313
00:16:47,200 --> 00:16:50,520
Speaker 2: So we literally lived two blocks away from the largest

314
00:16:51,160 --> 00:16:52,680
Speaker 2: flower mart in the country.

315
00:16:52,760 --> 00:16:55,000
Speaker 5: It's flower marked flower marts that's like just.

316
00:16:54,920 --> 00:16:58,680
Speaker 2: A southern it's a huge warehouse of nothing but flowers.

317
00:16:58,760 --> 00:17:02,680
Speaker 4: Blocks each way called flowers is like a home deepot,

318
00:17:02,680 --> 00:17:03,960
Speaker 4: but not but flowers.

319
00:17:03,560 --> 00:17:07,440
Speaker 2: Nothing but flowers, and imagine ten home depots. Because it's

320
00:17:07,440 --> 00:17:08,280
Speaker 2: an entire.

321
00:17:08,080 --> 00:17:09,880
Speaker 5: District set four blocks.

322
00:17:09,480 --> 00:17:11,440
Speaker 2: It's the flower district.

323
00:17:11,840 --> 00:17:13,960
Speaker 3: And they're coming from around the world every single day

324
00:17:14,119 --> 00:17:16,960
Speaker 3: into La Japan, like every.

325
00:17:16,720 --> 00:17:20,680
Speaker 2: Single morning, morning Zealand times, coming.

326
00:17:20,480 --> 00:17:23,159
Speaker 3: From everywhere every day. So it's just it's literally like

327
00:17:23,840 --> 00:17:25,520
Speaker 3: a few home depots full of flowers.

328
00:17:25,600 --> 00:17:28,600
Speaker 4: So, okay, that's a lot. And so you're going there,

329
00:17:28,640 --> 00:17:30,440
Speaker 4: how often are you going to the flower mart? And

330
00:17:30,520 --> 00:17:32,920
Speaker 4: then how expensive it? I mean, you're buying it at wholesales,

331
00:17:32,920 --> 00:17:34,720
Speaker 4: so obviously the price is going to be cheaper. How

332
00:17:34,720 --> 00:17:36,120
Speaker 4: do you even know which ones to buy?

333
00:17:36,200 --> 00:17:36,320
Speaker 3: Right?

334
00:17:36,359 --> 00:17:39,480
Speaker 4: Obviously roses are popular, but are you doing like analytics

335
00:17:39,480 --> 00:17:40,520
Speaker 4: to see what people are buying?

336
00:17:40,680 --> 00:17:43,640
Speaker 2: So what I realized while I was working at the

337
00:17:43,680 --> 00:17:46,919
Speaker 2: original flower shop was that there's a lot of spoilage.

338
00:17:47,000 --> 00:17:48,760
Speaker 2: Right you can, oh, you can buy too much, and

339
00:17:48,800 --> 00:17:51,400
Speaker 2: then once flowers aren't fresh, you can't send them out.

340
00:17:51,440 --> 00:17:53,479
Speaker 2: You'll get a bad reputation. People will want their money back,

341
00:17:53,520 --> 00:17:55,800
Speaker 2: so you have to throw them away. So he was

342
00:17:55,880 --> 00:17:57,720
Speaker 2: doing a lot of that. He was throwing away a

343
00:17:57,760 --> 00:18:01,080
Speaker 2: lot of flowers like coudn't afford to do that. So

344
00:18:01,560 --> 00:18:03,800
Speaker 2: I still to this day and we've been in business

345
00:18:03,800 --> 00:18:07,520
Speaker 2: since twenty seventeen, I take in my orders the night

346
00:18:07,560 --> 00:18:10,320
Speaker 2: before or before nine am the same day, and then

347
00:18:10,400 --> 00:18:12,280
Speaker 2: we do the buy. So then we go and buy.

348
00:18:12,359 --> 00:18:15,679
Speaker 2: So if we've sold five tulip arrangements, then we have

349
00:18:15,720 --> 00:18:17,640
Speaker 2: to go buy tulips. If we sold arrangements then include

350
00:18:17,680 --> 00:18:19,320
Speaker 2: peonies and roses, we have to go buy those. So

351
00:18:19,359 --> 00:18:22,160
Speaker 2: for the most part, we buy everything that we need

352
00:18:22,200 --> 00:18:24,520
Speaker 2: the same day. And that's kind of built into our

353
00:18:24,560 --> 00:18:28,320
Speaker 2: operation because you will just you'll lose money.

354
00:18:28,480 --> 00:18:31,120
Speaker 5: So that makes sense, so you don't you don't buy

355
00:18:31,200 --> 00:18:35,160
Speaker 5: until you have an order, don't buy until and all

356
00:18:35,200 --> 00:18:38,359
Speaker 5: of these are you shipping flowers or are they picking

357
00:18:38,359 --> 00:18:39,080
Speaker 5: them up in the store?

358
00:18:39,160 --> 00:18:39,720
Speaker 2: Hand deliver?

359
00:18:40,200 --> 00:18:40,680
Speaker 5: Hand deliver?

360
00:18:40,880 --> 00:18:44,800
Speaker 2: Very rarely do we pick up. Unfortunately, downtown LA is

361
00:18:44,920 --> 00:18:50,720
Speaker 2: not the best pedestrian area. It's a little sketchy.

362
00:18:52,119 --> 00:18:55,000
Speaker 5: And so we're you know, you know, he almost got

363
00:18:55,040 --> 00:18:56,000
Speaker 5: killed in downtown.

364
00:18:56,280 --> 00:18:56,840
Speaker 3: He always sells this.

365
00:18:58,840 --> 00:19:02,320
Speaker 4: It's not the story, is this. We were trying to

366
00:19:02,320 --> 00:19:05,960
Speaker 4: get into our airbnb. We kept driving through these vacant lots.

367
00:19:06,160 --> 00:19:08,440
Speaker 4: We went down an alleyway. It wasn't even we weren't

368
00:19:08,440 --> 00:19:10,320
Speaker 4: even supposed to drive there. There might have been some

369
00:19:10,320 --> 00:19:12,240
Speaker 4: people that were in there who might have thought we

370
00:19:12,240 --> 00:19:14,679
Speaker 4: would come in to look for them. So when we

371
00:19:14,720 --> 00:19:17,000
Speaker 4: got out the car to try to open the lock,

372
00:19:17,560 --> 00:19:20,040
Speaker 4: his back is turned. I'm watching two people approach me.

373
00:19:20,119 --> 00:19:22,199
Speaker 4: I'm like, yo, Shoty. He's like, yo, keep a eye

374
00:19:22,200 --> 00:19:24,200
Speaker 4: on him. I'm like, what else can I do? Walking

375
00:19:24,280 --> 00:19:27,120
Speaker 4: right toward me, he turns his back. A young man

376
00:19:27,200 --> 00:19:30,359
Speaker 4: walks up. He asked me where I'm from, you know,

377
00:19:30,440 --> 00:19:32,320
Speaker 4: like that's and might say you ask question number one.

378
00:19:32,480 --> 00:19:33,760
Speaker 3: That's rules.

379
00:19:33,960 --> 00:19:36,560
Speaker 4: And then he shows me a gun and I'm like, bro,

380
00:19:36,680 --> 00:19:39,600
Speaker 4: like like we're here to just get an airbnb and

381
00:19:39,640 --> 00:19:42,119
Speaker 4: he was like oh right, and he kind of moved.

382
00:19:42,600 --> 00:19:45,960
Speaker 4: And then two minutes later, Shotty comes back and like, Yo,

383
00:19:46,000 --> 00:19:46,480
Speaker 4: what do you want?

384
00:19:46,680 --> 00:19:50,480
Speaker 7: I'm like, Yo, what did he want?

385
00:19:51,000 --> 00:19:53,600
Speaker 4: Yeah, So that's that's the true story that happened in downtown.

386
00:19:53,800 --> 00:19:56,639
Speaker 5: I was in Korea Town. Yeah, last time we were

387
00:19:56,680 --> 00:19:58,320
Speaker 5: in we haven't born to That's the last time we

388
00:19:58,320 --> 00:20:00,680
Speaker 5: stayed down there Hollywood since then, for.

389
00:20:01,560 --> 00:20:04,439
Speaker 3: LA is very active right now, Yeah, active is a

390
00:20:04,440 --> 00:20:04,800
Speaker 3: good word.

391
00:20:05,600 --> 00:20:09,280
Speaker 5: Safety first, all right, So we should have like a

392
00:20:09,320 --> 00:20:13,000
Speaker 5: segment for them conversation. So all right, so all right,

393
00:20:13,040 --> 00:20:16,080
Speaker 5: so that makes sense. So you're getting the flowers and

394
00:20:16,119 --> 00:20:17,800
Speaker 5: you're hand delivering them, right.

395
00:20:17,720 --> 00:20:21,720
Speaker 2: Hand deliver and that's delivery. We charge delivery fee. It's

396
00:20:21,920 --> 00:20:24,320
Speaker 2: the same that you know, the just service charges us.

397
00:20:24,320 --> 00:20:26,399
Speaker 2: So that's what it costs to get something hand delivered.

398
00:20:26,400 --> 00:20:32,480
Speaker 2: And we deliver everywhere. We deliver from Calabasas to you know, Awthorn,

399
00:20:32,640 --> 00:20:33,359
Speaker 2: Newport Beach.

400
00:20:35,200 --> 00:20:37,320
Speaker 5: So so what's the delivery service look like? Are you

401
00:20:37,359 --> 00:20:39,639
Speaker 5: outsourcing that or is that something that you have, like

402
00:20:39,720 --> 00:20:42,199
Speaker 5: you have a van, you have these people. Is it

403
00:20:42,320 --> 00:20:44,960
Speaker 5: like you're outsourcing it to just freelance delivery people?

404
00:20:45,200 --> 00:20:50,160
Speaker 2: So we outsource it. The reason why is flowers are

405
00:20:50,160 --> 00:20:54,440
Speaker 2: so precious, so you really need someone that cares about

406
00:20:54,560 --> 00:20:57,399
Speaker 2: the delivery. They care about making sure that the flowers

407
00:20:57,440 --> 00:20:58,600
Speaker 2: are going to get to the person, they're going to

408
00:20:58,640 --> 00:21:00,480
Speaker 2: look exactly like they looked when they left the shop.

409
00:21:01,000 --> 00:21:07,240
Speaker 2: And there are about three services that are very good

410
00:21:07,240 --> 00:21:09,080
Speaker 2: at that, and so we use those services.

411
00:21:09,400 --> 00:21:12,879
Speaker 4: So you're designing for a bunch of people, are you

412
00:21:12,920 --> 00:21:14,399
Speaker 4: still doing it out of the house or is it

413
00:21:14,440 --> 00:21:16,359
Speaker 4: now like a studio because these these.

414
00:21:16,359 --> 00:21:18,480
Speaker 3: Ask forords, I'm assuming right, some of.

415
00:21:18,400 --> 00:21:21,040
Speaker 4: These orders are huge. Right, If we're putting inside a hotel,

416
00:21:21,280 --> 00:21:22,040
Speaker 4: that's gonna be tough.

417
00:21:21,960 --> 00:21:22,600
Speaker 3: For me to do on my list.

418
00:21:22,720 --> 00:21:25,359
Speaker 2: Yes, so we have, we have expanded, so we have

419
00:21:26,840 --> 00:21:29,560
Speaker 2: built a business that we now have. Our clients are

420
00:21:29,600 --> 00:21:34,520
Speaker 2: Carolina Herrera, Valentino, Israe, Vanessa Andersons, Ray's publics orders from

421
00:21:34,600 --> 00:21:39,800
Speaker 2: us all the time, beyond st jay Z, Amazon, Netflix, Facebook,

422
00:21:40,040 --> 00:21:43,040
Speaker 2: and all of these people on any given day need flowers.

423
00:21:43,040 --> 00:21:46,080
Speaker 2: Sometimes it's for a wedding, other times it's for a

424
00:21:46,080 --> 00:21:49,600
Speaker 2: store opening. And so we opened our brick and mortar

425
00:21:49,720 --> 00:21:53,760
Speaker 2: in twenty eighteen. And that's when we partnered with Matt

426
00:21:53,800 --> 00:21:56,879
Speaker 2: Barnes and he was looking shout out to Matt Barnes.

427
00:21:56,880 --> 00:22:01,720
Speaker 2: He was looking to invest in small businesses, specifically black businesses.

428
00:22:02,480 --> 00:22:06,840
Speaker 2: And the story goes that the basketball players were on

429
00:22:06,840 --> 00:22:09,960
Speaker 2: a group chat talking about sending flowers.

430
00:22:11,040 --> 00:22:17,160
Speaker 5: I'll leave it at that, and only makes sense.

431
00:22:17,960 --> 00:22:20,320
Speaker 3: And also Los Angeles is it's you know, it's like

432
00:22:20,359 --> 00:22:24,240
Speaker 3: New York. It's uniquely festive. You know, we have the

433
00:22:24,320 --> 00:22:28,760
Speaker 3: award seasons, the glow Emmys, the Oscars, the Golden Globes,

434
00:22:28,880 --> 00:22:30,520
Speaker 3: we got the you know, in the summertime, you got

435
00:22:30,520 --> 00:22:33,879
Speaker 3: the bets. We have hotels and weddings. So it's a

436
00:22:34,040 --> 00:22:36,760
Speaker 3: very you know, flowers are very important in LA, like

437
00:22:36,800 --> 00:22:40,199
Speaker 3: on an every day basis almost because it's such a

438
00:22:40,320 --> 00:22:42,320
Speaker 3: you know, they celebrate and there's so many you know.

439
00:22:42,280 --> 00:22:44,520
Speaker 2: Things, a lot of gifting, a lot of client gifts,

440
00:22:44,560 --> 00:22:48,640
Speaker 2: a lot of you know, Instagram content needed, so we

441
00:22:48,680 --> 00:22:51,000
Speaker 2: are you know, happy to do it.

442
00:22:51,200 --> 00:22:53,439
Speaker 5: So they had a group chat and they and somebody

443
00:22:53,440 --> 00:22:54,800
Speaker 5: suggested you as the flowers.

444
00:22:54,840 --> 00:22:56,720
Speaker 2: Yeah, so they had a group chat. They were talking

445
00:22:56,760 --> 00:23:00,879
Speaker 2: about flowers and how much they spend on flowers. And

446
00:23:01,000 --> 00:23:02,639
Speaker 2: one of the guys in the group chat is one

447
00:23:02,680 --> 00:23:05,679
Speaker 2: of my closest friends. He's from Oakland and played for

448
00:23:05,760 --> 00:23:05,920
Speaker 2: u C.

449
00:23:06,080 --> 00:23:06,240
Speaker 3: L A.

450
00:23:06,520 --> 00:23:08,960
Speaker 2: His name is Ray, and he was like, Yo, my

451
00:23:09,040 --> 00:23:11,440
Speaker 2: girl just opened a flower up. You know, y'all got

452
00:23:11,440 --> 00:23:20,040
Speaker 2: to tap in and.

453
00:23:17,880 --> 00:23:20,640
Speaker 4: Yeah, Ray, Yeah, high school player.

454
00:23:20,800 --> 00:23:25,840
Speaker 2: Yeah, we were. I was at I was in Carter

455
00:23:26,040 --> 00:23:29,399
Speaker 2: when he was high school player of the year. We

456
00:23:29,560 --> 00:23:32,600
Speaker 2: actually played his team and it was very memorable because

457
00:23:32,600 --> 00:23:35,879
Speaker 2: there definitely was a brawl with parents involved, and we

458
00:23:36,000 --> 00:23:39,040
Speaker 2: live up to our name in the bear flowers. Yes,

459
00:23:40,560 --> 00:23:42,639
Speaker 2: So when he told, you know, the group chat to

460
00:23:42,680 --> 00:23:46,240
Speaker 2: tap into our company at pick something and Matt who

461
00:23:46,359 --> 00:23:51,040
Speaker 2: was interested in investing at the time, and you know,

462
00:23:51,359 --> 00:23:54,720
Speaker 2: I knew Matt very loosely via Ray, but he wanted

463
00:23:54,760 --> 00:23:57,119
Speaker 2: to find out more about the industry, more about the business.

464
00:23:57,240 --> 00:23:59,800
Speaker 2: Meet my husband. We weren't we weren't dating at the time.

465
00:23:59,840 --> 00:24:02,159
Speaker 2: We were married and we met and he was like,

466
00:24:02,240 --> 00:24:05,080
Speaker 2: what do you need to grow your business? And I

467
00:24:05,240 --> 00:24:07,360
Speaker 2: was like, I need a spot, I need a brick

468
00:24:07,400 --> 00:24:10,639
Speaker 2: and mortar. I can't keep making these flowers out of

469
00:24:10,640 --> 00:24:12,440
Speaker 2: the kitchen. It's driving my husband crazy and we just

470
00:24:12,480 --> 00:24:14,960
Speaker 2: don't have the capacity. We need a cooler, we need

471
00:24:15,440 --> 00:24:19,400
Speaker 2: places to with vases, we need garbage, you know, it's

472
00:24:19,480 --> 00:24:22,720
Speaker 2: just everything. And so he said, okay, He's like I'm

473
00:24:22,720 --> 00:24:25,680
Speaker 2: going to invest and it's been a great, great partnership.

474
00:24:25,920 --> 00:24:29,479
Speaker 4: When did you did you study design? Like how did

475
00:24:29,520 --> 00:24:31,960
Speaker 4: you get the design skills? Because some of these, like

476
00:24:32,080 --> 00:24:35,040
Speaker 4: floral plans are just immaculate and I'm wondering, where's the

477
00:24:35,080 --> 00:24:35,879
Speaker 4: brain child behind that?

478
00:24:35,960 --> 00:24:36,879
Speaker 3: So did you study design?

479
00:24:37,359 --> 00:24:40,119
Speaker 2: I did not, And honestly, I never thought I was

480
00:24:40,200 --> 00:24:43,520
Speaker 2: that like artistic. I always just kind of like, I'm

481
00:24:43,560 --> 00:24:45,320
Speaker 2: not one of those people who like can see a

482
00:24:45,359 --> 00:24:48,080
Speaker 2: painting and know what it's saying. It's not speaking to me,

483
00:24:48,400 --> 00:24:50,399
Speaker 2: not that girl. I'm just not I'm just like I

484
00:24:50,400 --> 00:24:52,800
Speaker 2: don't okay, it's you know, you have to tell me.

485
00:24:53,320 --> 00:24:57,200
Speaker 2: So it just started out of necessity. So when you're

486
00:24:57,200 --> 00:25:00,840
Speaker 2: a small business and you need to hire florists, right,

487
00:25:01,119 --> 00:25:04,440
Speaker 2: floral designers are so talented, but it is such a

488
00:25:04,520 --> 00:25:06,359
Speaker 2: specific skill and there are not a lot of people

489
00:25:06,560 --> 00:25:10,680
Speaker 2: that have that skill, to be quite honest, and so

490
00:25:10,920 --> 00:25:14,720
Speaker 2: I would try to hire flories. I couldn't afford florists sometimes,

491
00:25:15,119 --> 00:25:17,680
Speaker 2: or if florests weren't available, and so it became just

492
00:25:17,880 --> 00:25:20,280
Speaker 2: out of necessity. We have an order. Nobody can come

493
00:25:20,320 --> 00:25:21,880
Speaker 2: and do it. We have one order today.

494
00:25:21,920 --> 00:25:22,040
Speaker 3: You know.

495
00:25:22,119 --> 00:25:24,080
Speaker 2: It was very early, I guess I can do it,

496
00:25:24,560 --> 00:25:26,879
Speaker 2: and so it was just a matter of like remembering

497
00:25:27,400 --> 00:25:31,040
Speaker 2: watching other designers going on YouTube. And then my husband

498
00:25:31,119 --> 00:25:34,240
Speaker 2: actually picked up on it as well, because very early

499
00:25:34,440 --> 00:25:37,600
Speaker 2: on there was this very beautiful thing that we do

500
00:25:37,680 --> 00:25:40,240
Speaker 2: with roses where we reflex roses, we opened the pedal.

501
00:25:40,240 --> 00:25:42,520
Speaker 2: It's really pretty. I did not know how to do it,

502
00:25:42,920 --> 00:25:46,320
Speaker 2: but my husband did and so he started designing all

503
00:25:46,400 --> 00:25:51,040
Speaker 2: the reflex rose arrangements and it just he got really

504
00:25:51,080 --> 00:25:51,440
Speaker 2: good at it.

505
00:25:51,520 --> 00:25:54,280
Speaker 3: I know how to do it now artistes with flowers.

506
00:25:54,480 --> 00:25:57,640
Speaker 2: Yes, So it just became it just it just kind

507
00:25:57,680 --> 00:25:59,879
Speaker 2: of came second nature. And then I would I can

508
00:26:00,200 --> 00:26:03,320
Speaker 2: I still learn. I'm still learning. I'm still watching. I

509
00:26:03,440 --> 00:26:06,159
Speaker 2: work with the best floral designers, and I pay attention

510
00:26:06,240 --> 00:26:06,720
Speaker 2: to what they do.

511
00:26:07,040 --> 00:26:11,639
Speaker 4: And right, Brah, you're watching this, right, And so I

512
00:26:11,760 --> 00:26:13,359
Speaker 4: know what it's like as a husband to watch somebody

513
00:26:13,400 --> 00:26:15,880
Speaker 4: go through a journey. I remember going, you know, starting

514
00:26:15,920 --> 00:26:18,200
Speaker 4: earn your legion and watching my work, my wife work

515
00:26:18,320 --> 00:26:20,600
Speaker 4: from a desk. I'm like, yeah, you should stop like

516
00:26:20,800 --> 00:26:22,840
Speaker 4: seven o'clock, like now I got work to do. And

517
00:26:22,840 --> 00:26:24,560
Speaker 4: then my mind, I'm like, I got to get her

518
00:26:24,560 --> 00:26:25,960
Speaker 4: out of this, Like I got to make sure we

519
00:26:26,000 --> 00:26:28,240
Speaker 4: work hard enough to so she doesn't have to do that. So,

520
00:26:28,400 --> 00:26:31,240
Speaker 4: as you're watching your fiance, your wife going through this

521
00:26:31,400 --> 00:26:34,440
Speaker 4: entrepreneurial journey, what is that like for you? Because I

522
00:26:34,480 --> 00:26:35,639
Speaker 4: know you said you're trading.

523
00:26:35,359 --> 00:26:38,320
Speaker 3: It's I was going to say, because I do well

524
00:26:38,359 --> 00:26:41,639
Speaker 3: from my desk, and you know, it's a lot of

525
00:26:41,640 --> 00:26:44,440
Speaker 3: hard work, you know, carrying water and buckets and flowers.

526
00:26:44,840 --> 00:26:47,280
Speaker 3: So we were fortunate enough to get strong enough and

527
00:26:47,640 --> 00:26:52,240
Speaker 3: a good enough, a strong consistence clientele that we hired.

528
00:26:53,000 --> 00:26:55,280
Speaker 3: So now she may go to the store on a Monday,

529
00:26:55,520 --> 00:26:57,960
Speaker 3: and she might take our daughter. But for the most

530
00:26:58,040 --> 00:27:01,520
Speaker 3: part the rest is Ye. Luckily we got staff now,

531
00:27:02,520 --> 00:27:05,520
Speaker 3: so she sometimes has to get you know, sometimes I

532
00:27:05,640 --> 00:27:06,960
Speaker 3: have to go in there when it's just too much.

533
00:27:07,480 --> 00:27:09,480
Speaker 3: But more or less she gets to raise the baby.

534
00:27:09,800 --> 00:27:12,440
Speaker 3: We both get to raise our daughters not home, and

535
00:27:12,560 --> 00:27:13,800
Speaker 3: we've been able to get staff.

536
00:27:14,720 --> 00:27:17,720
Speaker 5: So all right, so somebody makes the order. Then you

537
00:27:18,160 --> 00:27:21,320
Speaker 5: have somebody go pick up the flowers. Then they bring

538
00:27:21,400 --> 00:27:26,360
Speaker 5: the flowers to the shop. Yes, then you arrange the flowers,

539
00:27:26,560 --> 00:27:29,320
Speaker 5: cut the stems, all of that stuff, right, packet it up,

540
00:27:29,359 --> 00:27:32,920
Speaker 5: making nice, and then you have a delivery service that

541
00:27:33,040 --> 00:27:35,200
Speaker 5: delivers the flowers. That's the chain of command, right. So

542
00:27:35,280 --> 00:27:38,440
Speaker 5: that's like a three part process. So one person picks

543
00:27:38,520 --> 00:27:41,680
Speaker 5: up the flowers, another person arranges the flowers, another person

544
00:27:41,720 --> 00:27:42,560
Speaker 5: delivers the flowers.

545
00:27:43,960 --> 00:27:46,879
Speaker 2: No, so the same person that picks up the flowers

546
00:27:46,920 --> 00:27:49,120
Speaker 2: also makes the flowers. So I worked at a shop,

547
00:27:49,640 --> 00:27:51,560
Speaker 2: that first shop where they did have somebody that did

548
00:27:51,600 --> 00:27:52,919
Speaker 2: we call it the bye that did the buy. They

549
00:27:52,960 --> 00:27:56,199
Speaker 2: went and bought the flowers. At this stage in our business,

550
00:27:56,560 --> 00:28:00,480
Speaker 2: it doesn't make sense, you know, cost wise, to hire

551
00:28:00,520 --> 00:28:02,240
Speaker 2: somebody just go and buy the flowers. I did it

552
00:28:02,320 --> 00:28:05,080
Speaker 2: for a little while, and it just was like, if

553
00:28:05,119 --> 00:28:07,960
Speaker 2: you're working at Olvine today, you're buying the flower. So

554
00:28:08,200 --> 00:28:12,200
Speaker 2: I'm my wonderful designer, Ella's before I came in texting me,

555
00:28:12,520 --> 00:28:13,560
Speaker 2: are these the right two lips to?

556
00:28:13,640 --> 00:28:13,760
Speaker 3: You know?

557
00:28:14,119 --> 00:28:16,080
Speaker 2: So she's doing the buy, She's going to head to

558
00:28:16,160 --> 00:28:20,040
Speaker 2: the shop. She's there now hopefully designing, and then the

559
00:28:20,160 --> 00:28:21,960
Speaker 2: driver will come and pick up and then we do

560
00:28:22,119 --> 00:28:24,400
Speaker 2: like a stagger pick up, like an eleven o'clock pick

561
00:28:24,480 --> 00:28:27,359
Speaker 2: up eleven thirty noon as things are ready, and then

562
00:28:27,359 --> 00:28:28,560
Speaker 2: they go out that way.

563
00:28:28,720 --> 00:28:31,440
Speaker 5: So you said you mentioned jay Z, Beyonce Valentino and

564
00:28:31,520 --> 00:28:36,200
Speaker 5: all that different people. So two questions, how are you

565
00:28:36,280 --> 00:28:38,280
Speaker 5: able to scale up to that? How do the people

566
00:28:38,360 --> 00:28:41,560
Speaker 5: how do you get on that radar? And what's the

567
00:28:41,800 --> 00:28:44,560
Speaker 5: bulk of your business? Is it regular people ordering or

568
00:28:44,680 --> 00:28:47,840
Speaker 5: is it like those type of parties and you know,

569
00:28:48,040 --> 00:28:49,400
Speaker 5: special arrangements.

570
00:28:50,160 --> 00:28:53,920
Speaker 2: So before the pandemic, we did our numbers and we

571
00:28:54,040 --> 00:28:57,760
Speaker 2: were eighty four percent events, So eighty eighty four percent events.

572
00:28:57,960 --> 00:28:59,840
Speaker 2: So I don't know if they do a lot of

573
00:29:00,040 --> 00:29:02,880
Speaker 2: Hennessee events out here in New York, but.

574
00:29:02,920 --> 00:29:05,640
Speaker 3: In LA we know some people that are just doing themselves.

575
00:29:06,440 --> 00:29:10,600
Speaker 2: Well that too, But Hennessy is a client and they

576
00:29:10,800 --> 00:29:13,280
Speaker 2: have a budget for flowers, right, so when they do

577
00:29:13,400 --> 00:29:17,080
Speaker 2: their dinners, they always have beautiful arrangements to put arrangements

578
00:29:17,120 --> 00:29:20,160
Speaker 2: on the bar and cocktail area on the table. So

579
00:29:20,320 --> 00:29:23,760
Speaker 2: we would have like sometimes three Hennessy dinners a week, right,

580
00:29:23,840 --> 00:29:25,800
Speaker 2: And then on top of that, if Nike is doing

581
00:29:25,840 --> 00:29:28,920
Speaker 2: an event, and you know, if Netflix is having a

582
00:29:28,960 --> 00:29:32,200
Speaker 2: premiere and when you know, right before the pandemic, I

583
00:29:32,280 --> 00:29:34,760
Speaker 2: mean we were rolling right. Everything was just kind of

584
00:29:34,880 --> 00:29:39,800
Speaker 2: like fun and popping. That's how it felt, and eighty

585
00:29:39,800 --> 00:29:44,880
Speaker 2: four percent events. And then when the pandemic hit, everything

586
00:29:44,920 --> 00:29:47,160
Speaker 2: gets shut down and we had to pivot. And so

587
00:29:47,360 --> 00:29:50,480
Speaker 2: our pivot was, look, we make beautiful arrangements that you

588
00:29:50,600 --> 00:29:52,360
Speaker 2: can send to your mom because you can't see her

589
00:29:52,400 --> 00:29:56,080
Speaker 2: because you're isolated, or you're you know, not able to

590
00:29:56,120 --> 00:29:59,080
Speaker 2: take your wife on vacation this year, but you're going

591
00:29:59,160 --> 00:30:00,760
Speaker 2: to send her two thousand doll worth of flowers because

592
00:30:00,760 --> 00:30:02,200
Speaker 2: that's how much it would cost to take her to Cabo.

593
00:30:02,440 --> 00:30:04,840
Speaker 2: So we've been able to convince people do that. Right.

594
00:30:05,160 --> 00:30:07,959
Speaker 2: The other thing is and to use us, and then

595
00:30:08,080 --> 00:30:11,479
Speaker 2: it's really word of mouth. And it's also I believe

596
00:30:11,920 --> 00:30:15,360
Speaker 2: a very very big part of our success is supporting

597
00:30:15,400 --> 00:30:19,360
Speaker 2: black business. People want to support black business. If they

598
00:30:19,520 --> 00:30:22,760
Speaker 2: find out that I'm black owned, they almost certainly are

599
00:30:22,840 --> 00:30:24,600
Speaker 2: going to buy for me. If they're looking to buy

600
00:30:24,680 --> 00:30:26,840
Speaker 2: from a black owned company or if they were going

601
00:30:26,920 --> 00:30:28,640
Speaker 2: to buy somewhere else, but they find out on black owned,

602
00:30:28,640 --> 00:30:30,000
Speaker 2: They're like, oh, no, I want to spend my money,

603
00:30:30,240 --> 00:30:32,680
Speaker 2: you know, with a black owned business, a woman owned business.

604
00:30:32,920 --> 00:30:36,080
Speaker 2: And they are not necessarily black people doing this exclusively, right.

605
00:30:36,200 --> 00:30:39,680
Speaker 2: It's also corporations that want to say, hey, we're supporting

606
00:30:39,720 --> 00:30:42,880
Speaker 2: this black owned business. So that's allowed us to get

607
00:30:42,960 --> 00:30:47,320
Speaker 2: some of these corporate dollars in because of their like

608
00:30:47,600 --> 00:30:52,120
Speaker 2: very pointed need or want to support black owned, woman

609
00:30:52,160 --> 00:30:53,160
Speaker 2: owned small businesses.

610
00:30:53,680 --> 00:30:56,520
Speaker 4: Is there a number like as far as corporate budget

611
00:30:56,960 --> 00:30:59,280
Speaker 4: like for floor arrangements, Is there like an average that

612
00:30:59,400 --> 00:31:01,560
Speaker 4: corporations paid to have a type of arrangement like that?

613
00:31:03,760 --> 00:31:04,880
Speaker 2: You know what it really differens.

614
00:31:05,080 --> 00:31:06,680
Speaker 3: A lot of the thing about it is I feel

615
00:31:06,680 --> 00:31:08,800
Speaker 3: like a lot of people call with their number like

616
00:31:08,880 --> 00:31:11,760
Speaker 3: it's not like I feel like a lot of our

617
00:31:11,800 --> 00:31:13,280
Speaker 3: clients are like I want to I want to spend

618
00:31:13,320 --> 00:31:15,920
Speaker 3: six hundred dollars and that's it. I want to spend

619
00:31:15,920 --> 00:31:17,720
Speaker 3: a thousand dollars. I want to spend two thousands more

620
00:31:18,040 --> 00:31:20,920
Speaker 3: or less. It works that way. Then people searching online

621
00:31:21,040 --> 00:31:23,720
Speaker 3: to spend one hundred. In the way our business runs,

622
00:31:24,120 --> 00:31:27,120
Speaker 3: so people typically call us with a budget and we

623
00:31:27,280 --> 00:31:28,320
Speaker 3: work from that budget.

624
00:31:29,120 --> 00:31:31,320
Speaker 4: So I'm calling them like, I got three thousand dollars

625
00:31:31,360 --> 00:31:33,160
Speaker 4: to spend and then you tell me what you do.

626
00:31:33,280 --> 00:31:35,440
Speaker 2: The three thousand and three thousand is usually you know,

627
00:31:35,560 --> 00:31:39,400
Speaker 2: for a small event arrangements. I would say, we're in

628
00:31:39,560 --> 00:31:42,800
Speaker 2: the luxury floral business, right, so we're not wanting a

629
00:31:42,880 --> 00:31:45,880
Speaker 2: hundred flowers. We're not conroys. You're not getting, you know,

630
00:31:46,120 --> 00:31:48,360
Speaker 2: something from Whole Foods or Trade Joe's, although I love

631
00:31:48,360 --> 00:31:50,320
Speaker 2: Whole Foods and Trader Joe's flowers. I tell people all

632
00:31:50,360 --> 00:31:52,120
Speaker 2: the time, like, if you just need something really quickly,

633
00:31:52,520 --> 00:31:54,680
Speaker 2: go to Whole Foods or Trader Jokes. So in the

634
00:31:54,840 --> 00:31:59,280
Speaker 2: luxury business, you're not only paying for this roses, you're

635
00:31:59,320 --> 00:32:03,040
Speaker 2: paying for these beautifully designed specialty roses that we're going

636
00:32:03,080 --> 00:32:05,480
Speaker 2: to assure you were going to last and be like wow.

637
00:32:05,920 --> 00:32:09,400
Speaker 2: So most people know that they're going to spend upwards

638
00:32:09,440 --> 00:32:11,880
Speaker 2: of one fifty I would say that, and then you

639
00:32:12,040 --> 00:32:13,760
Speaker 2: kind of like go from there.

640
00:32:14,000 --> 00:32:17,440
Speaker 5: One hundred and fifty dollars. Yeah, and oh that's not bad.

641
00:32:17,520 --> 00:32:18,240
Speaker 2: No, it's not bad.

642
00:32:18,720 --> 00:32:20,560
Speaker 5: So like if I wanted to throw a dope party

643
00:32:20,640 --> 00:32:27,160
Speaker 5: all wedding, and you know, I'm Beyonce no object, you

644
00:32:27,240 --> 00:32:29,800
Speaker 5: don't have to say how much Beyonce, using her as

645
00:32:29,840 --> 00:32:32,400
Speaker 5: an example, how much is that? How much is an

646
00:32:32,440 --> 00:32:34,120
Speaker 5: extravagant vibe?

647
00:32:34,920 --> 00:32:38,600
Speaker 2: Well, I'll say this. I did a baby shower recently, beautiful.

648
00:32:39,760 --> 00:32:44,360
Speaker 2: I believe the groom was an NBA player and they

649
00:32:44,520 --> 00:32:49,240
Speaker 2: probably spent fifteen k fifteen thousand, Yeah, and it was gorgeous.

650
00:32:49,320 --> 00:32:51,680
Speaker 5: It was really nice, like white roses all over the place.

651
00:32:52,240 --> 00:32:53,880
Speaker 2: It was a baby shower, so they wanted pinks and

652
00:32:54,000 --> 00:32:57,040
Speaker 2: blues and baby's breadth and long gardlands. I mean it

653
00:32:57,120 --> 00:32:58,160
Speaker 2: was wow, it was wow.

654
00:32:58,360 --> 00:33:00,760
Speaker 3: But Beyonce, because of their you know where they are,

655
00:33:00,840 --> 00:33:03,400
Speaker 3: they may spend forty thousand.

656
00:33:03,360 --> 00:33:05,880
Speaker 2: Forty sixty I mean the hanging chandeliers that used to

657
00:33:05,920 --> 00:33:07,000
Speaker 2: get their rock Nation party.

658
00:33:07,040 --> 00:33:07,920
Speaker 3: I mean that's forty.

659
00:33:08,200 --> 00:33:10,360
Speaker 2: Yeah, that's like another the rock Nation party. We did

660
00:33:10,440 --> 00:33:12,920
Speaker 2: not do rock Nation, honestly, that is another I'm speaking

661
00:33:12,960 --> 00:33:15,280
Speaker 2: in like I got here, just like I got to Oprah.

662
00:33:15,440 --> 00:33:17,080
Speaker 2: We have been trying to get rock Nation. There was

663
00:33:17,120 --> 00:33:18,520
Speaker 2: a pandemic, so I understand it.

664
00:33:18,600 --> 00:33:22,760
Speaker 5: Only makes sense. The thing about LA is that I

665
00:33:22,960 --> 00:33:24,440
Speaker 5: just was saying this a couple of months ago. I

666
00:33:24,520 --> 00:33:26,760
Speaker 5: was in LA and it was a Wednesday, and we

667
00:33:26,840 --> 00:33:29,160
Speaker 5: were at some party I forget, and I was telling

668
00:33:29,240 --> 00:33:32,240
Speaker 5: my friend, I'm like, LA is a place where every

669
00:33:32,320 --> 00:33:37,520
Speaker 5: single day there's a party, and there's parties for did

670
00:33:37,600 --> 00:33:38,520
Speaker 5: they just make up a reason?

671
00:33:39,320 --> 00:33:43,440
Speaker 3: It's like everything, Yeah, that's a week and something. We

672
00:33:43,520 --> 00:33:45,880
Speaker 3: get all these invites and I'm like this, I'm like,

673
00:33:45,920 --> 00:33:46,760
Speaker 3: it's Monday.

674
00:33:46,640 --> 00:33:49,840
Speaker 5: To every day. Every day it's a it's a premiere,

675
00:33:50,360 --> 00:33:53,000
Speaker 5: it's an exclusive event, it's a and it's a vibe,

676
00:33:53,080 --> 00:33:56,120
Speaker 5: and it's in Beverly Hills and a mansion party and

677
00:33:56,200 --> 00:33:56,800
Speaker 5: then there's.

678
00:33:56,600 --> 00:33:59,400
Speaker 2: Thirty of them going on, like all my friends will

679
00:33:59,400 --> 00:34:04,480
Speaker 2: be at different places in the city celebrating, having just

680
00:34:04,520 --> 00:34:07,239
Speaker 2: as much fun as the other. And we don't run

681
00:34:07,320 --> 00:34:09,759
Speaker 2: into each other, but we'll see you tomorrow. It's it's

682
00:34:09,920 --> 00:34:12,439
Speaker 2: one of those cities. It's it's you know, it's back.

683
00:34:12,560 --> 00:34:14,319
Speaker 5: Thank god, It's definitely back.

684
00:34:15,560 --> 00:34:18,920
Speaker 4: I mean we love going there. So one of the

685
00:34:18,960 --> 00:34:21,160
Speaker 4: things is that you you have the brick and mortar,

686
00:34:21,520 --> 00:34:24,120
Speaker 4: but you have the delivery. And so I'm assuming that

687
00:34:24,239 --> 00:34:26,759
Speaker 4: most deliveries happen in like I guess it would be

688
00:34:26,840 --> 00:34:27,920
Speaker 4: the tri State, but like in.

689
00:34:28,000 --> 00:34:29,800
Speaker 3: The La location.

690
00:34:30,160 --> 00:34:36,040
Speaker 2: Yeah, so La La is right hub. But then we

691
00:34:36,280 --> 00:34:39,040
Speaker 2: will deliver to what you will call the South Bay,

692
00:34:39,200 --> 00:34:41,920
Speaker 2: so like Palas Ferdes, Manhattan Beach, where Dondo Beach, like

693
00:34:41,960 --> 00:34:44,080
Speaker 2: the beach cities, We'll deliver there. We'll deliver to the

694
00:34:44,200 --> 00:34:49,880
Speaker 2: Valley Van Nuys, Burbank, Porter Ranch, Calabassas, will deliver you know,

695
00:34:50,040 --> 00:34:52,320
Speaker 2: to the Ie right Pomona if you need us to,

696
00:34:52,680 --> 00:34:54,600
Speaker 2: you know, it's all well, we'll make it happen.

697
00:34:55,200 --> 00:34:57,400
Speaker 4: You brought up one other thing, you said, if you

698
00:34:57,440 --> 00:34:59,320
Speaker 4: want to get flowers, you said, you can go to

699
00:34:59,440 --> 00:35:02,279
Speaker 4: some other places on a daily, right, like it's like

700
00:35:02,400 --> 00:35:06,520
Speaker 4: weekly as part of supermarket shopping. Flowers come with that, Okay,

701
00:35:06,600 --> 00:35:09,719
Speaker 4: And so I'm wondering if there is a subscription. There

702
00:35:09,880 --> 00:35:11,960
Speaker 4: is there is subscription, so you can they can actually

703
00:35:12,000 --> 00:35:12,560
Speaker 4: have it every week.

704
00:35:12,600 --> 00:35:12,680
Speaker 3: Then.

705
00:35:12,880 --> 00:35:13,080
Speaker 5: Yeah.

706
00:35:13,160 --> 00:35:16,960
Speaker 2: So one of our very favorite clients is Angela Rye,

707
00:35:17,200 --> 00:35:20,240
Speaker 2: so she gets a weekly livery and she's been extremely

708
00:35:20,280 --> 00:35:26,360
Speaker 2: supportive of my business. We met because we were hired

709
00:35:26,400 --> 00:35:29,080
Speaker 2: to do flowers, I think for two events that she

710
00:35:29,200 --> 00:35:32,960
Speaker 2: had and then she kind of circled back because she

711
00:35:33,000 --> 00:35:35,359
Speaker 2: wanted plants. So we also do plants, so we can.

712
00:35:35,680 --> 00:35:37,960
Speaker 2: You know, it's something that we got into during the

713
00:35:38,040 --> 00:35:39,960
Speaker 2: pandemic because so many people were spending time in the

714
00:35:40,040 --> 00:35:43,360
Speaker 2: house and they want air purifying plants or they just

715
00:35:43,440 --> 00:35:46,800
Speaker 2: wanted like a plant pet just for you know, something

716
00:35:46,880 --> 00:35:49,319
Speaker 2: to do like water this thing once today. It did

717
00:35:49,400 --> 00:35:52,960
Speaker 2: something today, and so we really got into like the

718
00:35:53,080 --> 00:35:55,000
Speaker 2: plant business. And so we put a bunch of Bird

719
00:35:55,040 --> 00:35:58,840
Speaker 2: of Paradise in Angela's backyard and we've done plants throughout

720
00:35:58,880 --> 00:36:02,319
Speaker 2: her home and we do weekly, weekly subscriptions with her.

721
00:36:02,920 --> 00:36:09,960
Speaker 5: So, all right, what is the best flower like? Because

722
00:36:10,000 --> 00:36:16,239
Speaker 5: flowers die, So when somebody's looking to buy flowers, where

723
00:36:16,239 --> 00:36:17,560
Speaker 5: should they be buying.

724
00:36:19,200 --> 00:36:19,799
Speaker 3: A good question.

725
00:36:19,960 --> 00:36:23,239
Speaker 2: It's really it's interesting, it's it's really I think you're

726
00:36:23,280 --> 00:36:26,799
Speaker 2: aesthetic and just know that it's not gonna last. Right,

727
00:36:27,200 --> 00:36:29,600
Speaker 2: the flower is dead when you bought it. Once it's clipped,

728
00:36:29,680 --> 00:36:33,239
Speaker 2: it's dead. It's just how long can it stay in

729
00:36:33,360 --> 00:36:37,520
Speaker 2: that beautiful space that it's in right now? So I

730
00:36:37,600 --> 00:36:40,160
Speaker 2: would say, you know, shockingly enough, people love some flowers,

731
00:36:40,200 --> 00:36:41,960
Speaker 2: but some flowers last like two to three days and

732
00:36:42,040 --> 00:36:45,399
Speaker 2: they're gone. Same with hydrange and tulipslasts a really long time.

733
00:36:45,880 --> 00:36:48,200
Speaker 2: You mentioned tulips. Tulipslaster a really long time. I love

734
00:36:48,280 --> 00:36:50,640
Speaker 2: tulips because they also continue to grow. It's so weird.

735
00:36:50,760 --> 00:36:52,239
Speaker 2: If you cut a tulip and you put it in

736
00:36:52,360 --> 00:36:55,080
Speaker 2: water and put it like maybe under a ledge, in

737
00:36:55,239 --> 00:36:56,960
Speaker 2: like two days, it would have hit the top of

738
00:36:57,000 --> 00:37:00,200
Speaker 2: the ledge because or like the shelf, because they them

739
00:37:00,239 --> 00:37:03,399
Speaker 2: continues to grow in the water. Just you know, fun fact.

740
00:37:03,760 --> 00:37:07,520
Speaker 2: But I'm like being a flower nerd right now. But yeah,

741
00:37:07,600 --> 00:37:09,640
Speaker 2: it just you just should know that the flower is

742
00:37:09,640 --> 00:37:11,920
Speaker 2: going to be there for like five days and then

743
00:37:11,960 --> 00:37:13,239
Speaker 2: you have to bind fans.

744
00:37:13,239 --> 00:37:15,440
Speaker 3: If you somebody like me, like I like our I'll

745
00:37:15,520 --> 00:37:18,440
Speaker 3: run on ac Like the house is always kind of chilly.

746
00:37:18,800 --> 00:37:21,880
Speaker 3: That's not good for most flowers. If you got a

747
00:37:21,960 --> 00:37:24,400
Speaker 3: dark you know, some people have homes and high roses

748
00:37:24,440 --> 00:37:26,640
Speaker 3: that don't get sunlight, that's not good so it's your

749
00:37:26,719 --> 00:37:28,640
Speaker 3: esthetic too, like if you don't have a lot of light,

750
00:37:28,680 --> 00:37:31,600
Speaker 3: and we might recommend succulents or something like that, but

751
00:37:31,719 --> 00:37:33,839
Speaker 3: it's yes, it's how your house is set up too.

752
00:37:34,360 --> 00:37:35,880
Speaker 5: And this is so you're only in LA.

753
00:37:36,719 --> 00:37:39,359
Speaker 2: We're only in LA. So we created this fragrance which

754
00:37:39,400 --> 00:37:40,279
Speaker 2: we haven't talked about yet.

755
00:37:40,800 --> 00:37:41,319
Speaker 3: We're getting there.

756
00:37:42,000 --> 00:37:44,839
Speaker 2: Because we are only in LA. We've tried to branch out.

757
00:37:44,920 --> 00:37:50,759
Speaker 2: We actually went and did some We checked out some

758
00:37:50,880 --> 00:37:54,120
Speaker 2: spaces in Oakland because Oakland is like do you guys

759
00:37:54,120 --> 00:37:56,560
Speaker 2: spend a lot of time in Oakland a few times?

760
00:37:57,760 --> 00:38:00,960
Speaker 2: It is really changing. I mean I grew up like

761
00:38:01,160 --> 00:38:03,040
Speaker 2: not being able to get off the bar train on

762
00:38:03,200 --> 00:38:05,680
Speaker 2: like certain stations, like certain bar stations like you got

763
00:38:05,760 --> 00:38:09,040
Speaker 2: to pass through Oakland, and now Oakland is just kind

764
00:38:09,080 --> 00:38:14,640
Speaker 2: of this there's just a new feeling. It's yeah. And

765
00:38:14,800 --> 00:38:17,279
Speaker 2: so we were looking to expand into the Bay. We

766
00:38:17,440 --> 00:38:20,120
Speaker 2: looked at some locations in Oakland and it just didn't

767
00:38:20,120 --> 00:38:22,239
Speaker 2: make sense because at the end of the day, I

768
00:38:22,320 --> 00:38:24,840
Speaker 2: hate to say it, part of the effect of the success.

769
00:38:25,040 --> 00:38:26,640
Speaker 2: And I don't hate to say it because I kind

770
00:38:26,680 --> 00:38:29,840
Speaker 2: of do. But it's true, it's us right, And so

771
00:38:29,920 --> 00:38:33,879
Speaker 2: it's like, we can't be in Oakland and in LA

772
00:38:34,080 --> 00:38:35,920
Speaker 2: and in New York even though we would like to.

773
00:38:36,120 --> 00:38:39,680
Speaker 2: So it's like, how do we recreate what old vine

774
00:38:39,840 --> 00:38:44,480
Speaker 2: is in LA without actually being there? I think that's what.

775
00:38:45,040 --> 00:38:46,839
Speaker 3: So that's the inspiration for ol Vine.

776
00:38:47,120 --> 00:38:51,120
Speaker 2: That was the inspiration for Olvine Fragrance. We wanted a

777
00:38:51,200 --> 00:38:54,279
Speaker 2: way to kind of ship our flowers to people that

778
00:38:54,400 --> 00:38:57,160
Speaker 2: weren't in LA weren't in the LA area. And we

779
00:38:57,320 --> 00:39:02,279
Speaker 2: also got approached by someone from Furminiche, which is the

780
00:39:02,440 --> 00:39:08,320
Speaker 2: world's like premiere scent maker, So they make all the

781
00:39:08,520 --> 00:39:10,839
Speaker 2: beautiful scents that you smell from the Gucci's, the Tom

782
00:39:10,960 --> 00:39:13,160
Speaker 2: four is the Chanel's all that they have. The noses

783
00:39:13,840 --> 00:39:16,960
Speaker 2: and the noses are these basically chemists.

784
00:39:16,800 --> 00:39:19,520
Speaker 3: Are mad scientific like actual people's noses.

785
00:39:19,360 --> 00:39:22,080
Speaker 2: People's noses, but they're like third generation.

786
00:39:21,840 --> 00:39:23,840
Speaker 3: Noses, third generation noses.

787
00:39:23,960 --> 00:39:28,200
Speaker 2: So they study the art of its old factory.

788
00:39:28,320 --> 00:39:30,600
Speaker 3: They can like contract they can take an extract and

789
00:39:30,960 --> 00:39:36,400
Speaker 3: out of caviar, freeze it at like whatever degree celsia is,

790
00:39:37,160 --> 00:39:39,839
Speaker 3: steam it and like extract something from that. Like they

791
00:39:39,880 --> 00:39:42,040
Speaker 3: go to that level just for one and they mix

792
00:39:42,120 --> 00:39:43,960
Speaker 3: all these things. They've been doing it for like two

793
00:39:44,040 --> 00:39:47,520
Speaker 3: hundred years so they I mean, the things they do

794
00:39:47,760 --> 00:39:49,640
Speaker 3: is like you, your mind can't even comprehend how they

795
00:39:49,680 --> 00:39:52,120
Speaker 3: create sense. It's so scientific.

796
00:39:52,880 --> 00:39:56,560
Speaker 5: We went to Egypt and got educated on it. They

797
00:39:56,680 --> 00:40:03,960
Speaker 5: was actually telling us that the Correesians stole everything from Egypt,

798
00:40:04,680 --> 00:40:11,800
Speaker 5: and it was like the Egyptian sense is more natural

799
00:40:12,560 --> 00:40:13,600
Speaker 5: than the Parisians is.

800
00:40:13,760 --> 00:40:16,200
Speaker 3: Money, it comes with a lot of questions. How do

801
00:40:16,320 --> 00:40:16,680
Speaker 3: I save?

802
00:40:17,000 --> 00:40:19,440
Speaker 4: Where should I invest? Can I build wealth to pass on?

803
00:40:19,920 --> 00:40:22,120
Speaker 4: It's hard to know where to get the answers. That's

804
00:40:22,200 --> 00:40:24,880
Speaker 4: why the people at Fidelity do what they do. They

805
00:40:24,960 --> 00:40:27,200
Speaker 4: make it easier for you to get information to make

806
00:40:27,280 --> 00:40:30,600
Speaker 4: better money decisions. They've got articles and videos, tips and

807
00:40:30,640 --> 00:40:34,320
Speaker 4: apps and insights and perspectives that can make planning, saving

808
00:40:34,560 --> 00:40:37,440
Speaker 4: and investing less stressful. And when you want to talk

809
00:40:37,480 --> 00:40:39,680
Speaker 4: it through, there's a real person on the other end

810
00:40:39,760 --> 00:40:43,279
Speaker 4: with real answers. Helping people is what they do. And

811
00:40:43,400 --> 00:40:45,279
Speaker 4: as a part of their two hundred and fifty million

812
00:40:45,360 --> 00:40:49,480
Speaker 4: dollars invest in My Education initiative, Fidelity is supporting eligible

813
00:40:49,480 --> 00:40:53,359
Speaker 4: students from underserved communities in the Boston, Dallas, fort Worth,

814
00:40:53,680 --> 00:40:57,719
Speaker 4: and Raley Durham areas by combining scholarships with ongoing assistance,

815
00:40:58,040 --> 00:41:01,640
Speaker 4: mentorship and better paths to post graduation employment.

816
00:41:02,120 --> 00:41:02,799
Speaker 3: Want to learn more?

817
00:41:03,120 --> 00:41:08,040
Speaker 4: Fit's a fidelity dot com slash black Wealth. This episode

818
00:41:08,120 --> 00:41:10,040
Speaker 4: is brought to you by P and C Bank. A

819
00:41:10,120 --> 00:41:13,000
Speaker 4: lot of people think podcasts about work are boring, and

820
00:41:13,239 --> 00:41:17,280
Speaker 4: sure they definitely can be, but understanding of professionals routine

821
00:41:17,360 --> 00:41:20,120
Speaker 4: shows us how they achieve their success little by little,

822
00:41:20,520 --> 00:41:21,520
Speaker 4: day after day.

823
00:41:22,520 --> 00:41:24,160
Speaker 3: It's like banking with P and C Bank.

824
00:41:24,640 --> 00:41:27,440
Speaker 4: It might seem boring to save, plan and make calculated

825
00:41:27,480 --> 00:41:30,560
Speaker 4: decisions with your bank, but keeping your money boring is

826
00:41:30,600 --> 00:41:33,880
Speaker 4: what helps you live or more happily fulfilled life. P

827
00:41:34,040 --> 00:41:38,840
Speaker 4: and C Bank Brilliantly Boring since eighteen sixty five. Brilliantly

828
00:41:38,920 --> 00:41:41,560
Speaker 4: Boring since eighteen sixty five is a service mark of

829
00:41:41,600 --> 00:41:44,799
Speaker 4: the PNC Financial Service Group, Inc. P and C Bank

830
00:41:45,280 --> 00:41:47,920
Speaker 4: National Association Member FDIC.

831
00:41:50,560 --> 00:41:50,880
Speaker 7: Erness.

832
00:41:50,880 --> 00:41:53,000
Speaker 3: What's Up? You ever walk into a small business and.

833
00:41:53,040 --> 00:41:56,560
Speaker 4: Everything just works like the checkout is fast, the receipts

834
00:41:56,560 --> 00:42:00,120
Speaker 4: are digital, tipping is a breeze, and you're out the

835
00:42:00,200 --> 00:42:04,200
Speaker 4: door before the line even builds. Odds are they're using Square?

836
00:42:04,719 --> 00:42:07,279
Speaker 4: We love supporting businesses that run on Square because it

837
00:42:07,400 --> 00:42:10,320
Speaker 4: just feels seamless. Whether it's a local coffee shop, a

838
00:42:10,480 --> 00:42:12,880
Speaker 4: vendor at a pop up market, or even one of

839
00:42:12,920 --> 00:42:16,000
Speaker 4: our merch partners. Square makes it easy for them to

840
00:42:16,080 --> 00:42:19,880
Speaker 4: take payments, manage inventory, and run their business with confidence,

841
00:42:20,280 --> 00:42:23,520
Speaker 4: all from one simple system. If you're a business owner

842
00:42:23,760 --> 00:42:27,120
Speaker 4: or even just thinking about launching something soon, Square is

843
00:42:27,280 --> 00:42:29,279
Speaker 4: hands down one of the best tools out there to

844
00:42:29,400 --> 00:42:33,280
Speaker 4: help you start, run and grow. It's not just about payments,

845
00:42:33,719 --> 00:42:36,320
Speaker 4: it's about giving you time back so you can focus

846
00:42:36,400 --> 00:42:39,080
Speaker 4: on what matters most ready. To see how Square can

847
00:42:39,160 --> 00:42:43,920
Speaker 4: transform your business, visit Square dot com backslash go backslash

848
00:42:44,040 --> 00:42:48,160
Speaker 4: eyl to learn more that Square dot com backslash, go

849
00:42:48,640 --> 00:42:52,800
Speaker 4: backslash eyl, don't wait, don't hesitate. Let's Square handle the

850
00:42:52,880 --> 00:42:55,360
Speaker 4: back end so you can keep pushing your vision forward.

851
00:42:57,600 --> 00:43:01,239
Speaker 1: An illegal alien from Guatemala charge with raping a child

852
00:43:01,320 --> 00:43:05,080
Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador

853
00:43:05,360 --> 00:43:09,440
Speaker 1: accused of murdering a Texas man of Venezuelan charged with

854
00:43:09,560 --> 00:43:13,400
Speaker 1: filming and selling child pornography in Michigan. These are just

855
00:43:13,560 --> 00:43:17,280
Speaker 1: some of the heinous migrant criminals caught because of President

856
00:43:17,360 --> 00:43:20,879
Speaker 1: Donald J. Trump's leadership. I'm Christy Noman. The United States

857
00:43:20,960 --> 00:43:25,720
Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border

858
00:43:25,760 --> 00:43:29,279
Speaker 1: crossings are at the lowest levels ever recorded, and over

859
00:43:29,400 --> 00:43:32,560
Speaker 1: one hundred thousand illegal aliens have been arrested. If you

860
00:43:32,680 --> 00:43:36,479
Speaker 1: are here illegally, your next you will be fined nearly

861
00:43:36,600 --> 00:43:40,560
Speaker 1: one thousand dollars a day, imprisoned, and deported. You will

862
00:43:40,680 --> 00:43:44,279
Speaker 1: never return. But if you register using our CBP home

863
00:43:44,360 --> 00:43:47,680
Speaker 1: app and leave now, you could be allowed to return legally.

864
00:43:48,120 --> 00:43:48,879
Speaker 1: Do what's right.

865
00:43:49,480 --> 00:43:50,160
Speaker 2: Leave now.

866
00:43:50,680 --> 00:43:54,920
Speaker 1: Under President Trump, America's laws, border and families.

867
00:43:54,640 --> 00:43:57,040
Speaker 3: Will be protected. Sponsored by the United States Department of

868
00:43:57,040 --> 00:43:57,640
Speaker 3: Homeland Security.

869
00:43:57,719 --> 00:44:00,480
Speaker 5: Going chemicals involved, But they was like a whole story

870
00:44:00,520 --> 00:44:02,040
Speaker 5: that they gave us when they were saying when the

871
00:44:02,040 --> 00:44:06,239
Speaker 5: Europeans came to Egypt, they pretty much took everything and

872
00:44:06,719 --> 00:44:08,279
Speaker 5: they brought it back. So he was like, even a

873
00:44:08,360 --> 00:44:13,960
Speaker 5: lot of the sense that are famous from Paris actually

874
00:44:15,000 --> 00:44:17,719
Speaker 5: come from Egypt. Wow, it's a whole, it's a whole.

875
00:44:17,840 --> 00:44:21,840
Speaker 2: No, it's it's a very I'm just learning what I

876
00:44:22,040 --> 00:44:26,640
Speaker 2: know so far about scent making and the noses. And

877
00:44:27,440 --> 00:44:31,400
Speaker 2: obviously you know France is known for this, this industry,

878
00:44:31,520 --> 00:44:35,920
Speaker 2: this is where you know you go. But hey, that

879
00:44:36,360 --> 00:44:37,160
Speaker 2: makes perfect sense.

880
00:44:37,560 --> 00:44:40,040
Speaker 4: Can you tell about the process, because I know you

881
00:44:40,080 --> 00:44:42,759
Speaker 4: said you want people to have the sense even if

882
00:44:42,760 --> 00:44:44,000
Speaker 4: they come in the store. Can you tell about the

883
00:44:44,040 --> 00:44:47,840
Speaker 4: process of incorporating like your story into the scent, because

884
00:44:47,840 --> 00:44:48,799
Speaker 4: I know that's a process too.

885
00:44:49,080 --> 00:44:51,760
Speaker 2: It is a process. So we worked with this amazing

886
00:44:51,840 --> 00:44:57,400
Speaker 2: company called Crossover to help develop the story, the brand

887
00:44:57,880 --> 00:45:01,560
Speaker 2: story for Olvine Fragrance. And I I wanted to kind

888
00:45:01,600 --> 00:45:04,960
Speaker 2: of go back to my roots from the Bay, and

889
00:45:05,040 --> 00:45:08,480
Speaker 2: I wanted to feel like I was back home. I

890
00:45:08,560 --> 00:45:12,920
Speaker 2: wanted to be reminded of like the low fog, the water,

891
00:45:13,719 --> 00:45:16,360
Speaker 2: the Golden Hills. I wanted to be reminded of my

892
00:45:16,400 --> 00:45:20,360
Speaker 2: grandmother and her like putting on her perfume for church

893
00:45:20,600 --> 00:45:23,200
Speaker 2: and kind of that whole thing. And so I feel

894
00:45:23,280 --> 00:45:27,040
Speaker 2: like we got that. So our scent is called Meadow Bloom,

895
00:45:27,719 --> 00:45:31,440
Speaker 2: and it has my grandmother's favorite flowers, orchid. So it

896
00:45:31,560 --> 00:45:36,080
Speaker 2: has vanilla orchid. I love vanella. It's sweet and water lily,

897
00:45:36,200 --> 00:45:40,520
Speaker 2: lily of the Valley. And we have two candles, find

898
00:45:40,560 --> 00:45:44,200
Speaker 2: yours in and Bridal Bouquet, and find yours In is

899
00:45:44,280 --> 00:45:49,319
Speaker 2: more woodsy oaky. It has basil and bridal bouquet. That's

900
00:45:49,320 --> 00:45:50,759
Speaker 2: the one with the Lily of the Valley because Lily

901
00:45:50,840 --> 00:45:56,759
Speaker 2: of the Valley is a very popular flower that classically

902
00:45:56,880 --> 00:46:00,359
Speaker 2: is supposed to be in every bride's bouquet. And these

903
00:46:00,480 --> 00:46:03,800
Speaker 2: noses like they got it, Like the scents are incredible.

904
00:46:04,360 --> 00:46:07,360
Speaker 5: So you sat down with them, you tell them what

905
00:46:07,480 --> 00:46:13,719
Speaker 5: you want. They put together a concoction of different stuff. Yeah. Yeah,

906
00:46:14,360 --> 00:46:17,960
Speaker 5: and you have a fragrance. Yep, you trademarked that.

907
00:46:18,640 --> 00:46:21,280
Speaker 2: Yeah yeah, you were in charge of the trademarks.

908
00:46:23,560 --> 00:46:25,480
Speaker 3: For sure. And we were initially supposed to go to

909
00:46:25,560 --> 00:46:27,760
Speaker 3: France and do it all in person. With the pandemic,

910
00:46:27,960 --> 00:46:29,760
Speaker 3: so we ended up having to work with the noses

911
00:46:29,840 --> 00:46:31,560
Speaker 3: and a lot of shipping and that was a nightmare

912
00:46:31,600 --> 00:46:34,160
Speaker 3: because of the distribution.

913
00:46:33,840 --> 00:46:35,960
Speaker 2: Chain was all messed up though, and everything was coming

914
00:46:36,000 --> 00:46:40,440
Speaker 2: from everywhere. We created the package bottles, same glass makers, Baccarat.

915
00:46:40,800 --> 00:46:44,120
Speaker 2: Do you pick the paper? We you know, they had

916
00:46:44,160 --> 00:46:45,680
Speaker 2: to send us the paper so we could fill it

917
00:46:45,800 --> 00:46:48,480
Speaker 2: and look at the colors. I mean, we did everything

918
00:46:48,520 --> 00:46:54,440
Speaker 2: when it came to packaging that would reflect this luxury fragrance.

919
00:46:54,560 --> 00:46:56,560
Speaker 3: So how long was the process to do all that?

920
00:46:57,520 --> 00:46:58,080
Speaker 2: Over a year?

921
00:46:58,280 --> 00:46:58,920
Speaker 3: It was about a year.

922
00:46:59,520 --> 00:47:02,600
Speaker 5: So like because the reason want to ask about the

923
00:47:02,600 --> 00:47:04,279
Speaker 5: trademark because you know they have like tom for but

924
00:47:04,280 --> 00:47:08,520
Speaker 5: they always have knock off of the same fragrance. So

925
00:47:09,640 --> 00:47:12,800
Speaker 5: when you trademark it, you you have like a pattern

926
00:47:12,920 --> 00:47:16,080
Speaker 5: on the smell, on the on the no, you have

927
00:47:16,160 --> 00:47:17,440
Speaker 5: a pattern like the.

928
00:47:17,560 --> 00:47:20,000
Speaker 2: On the on the bottle line bottle, but the style,

929
00:47:20,400 --> 00:47:24,040
Speaker 2: which is why So basically, which is why they can

930
00:47:24,280 --> 00:47:27,239
Speaker 2: kind of recreate the scent because it's very hard to

931
00:47:27,360 --> 00:47:31,480
Speaker 2: patent a scent. They could do something a little different,

932
00:47:31,800 --> 00:47:35,080
Speaker 2: but it will still smell the same. It's that's that's

933
00:47:35,200 --> 00:47:39,280
Speaker 2: the complication. I'm sure there is something out of respect.

934
00:47:39,400 --> 00:47:42,239
Speaker 2: Maybe these larger brands, they're not going to make a

935
00:47:42,320 --> 00:47:47,440
Speaker 2: scent that smells similar. But if you there's like a

936
00:47:47,640 --> 00:47:50,480
Speaker 2: you know, like Sheen or fashion Nova. Right, there's like

937
00:47:50,560 --> 00:47:53,120
Speaker 2: Sheen and fashion Nova's of the fragrance world and there's

938
00:47:53,160 --> 00:47:54,759
Speaker 2: really nothing you can do about it.

939
00:47:55,000 --> 00:47:57,839
Speaker 4: So from a marketing standpoint, obviously you have the break

940
00:47:57,920 --> 00:48:00,680
Speaker 4: and mortar, But for the fragrance, how we market it at?

941
00:48:00,760 --> 00:48:01,440
Speaker 3: Is it in stores?

942
00:48:01,480 --> 00:48:03,400
Speaker 4: It like online only or do you see it like, hey,

943
00:48:03,440 --> 00:48:04,879
Speaker 4: we're going to have it in so far one day.

944
00:48:05,239 --> 00:48:08,319
Speaker 2: So, Frank, this this world, this fragrance world that we've

945
00:48:08,320 --> 00:48:11,240
Speaker 2: gotten ourselves into it's very interesting. So as you can imagine,

946
00:48:11,239 --> 00:48:15,839
Speaker 2: it's very gate kept right, like the cost for entry

947
00:48:15,920 --> 00:48:19,320
Speaker 2: and all the things. It ain't easy. So basically what

948
00:48:19,440 --> 00:48:24,640
Speaker 2: we started doing was calling smaller boutiques, smaller brick and

949
00:48:24,680 --> 00:48:26,840
Speaker 2: mortars that we felt like we were aligned with, and

950
00:48:27,120 --> 00:48:31,960
Speaker 2: trying to get just a few wholesale right ten twelve

951
00:48:32,239 --> 00:48:35,120
Speaker 2: and just see how it does. And we actually came

952
00:48:35,200 --> 00:48:37,680
Speaker 2: on with a store called Beauty Bees and it's a

953
00:48:37,760 --> 00:48:43,160
Speaker 2: black owned like Beauty Supply, but elevated in the valley.

954
00:48:44,000 --> 00:48:48,560
Speaker 2: And her name is well, she's Chris Middleton's sister. We're

955
00:48:48,600 --> 00:48:50,640
Speaker 2: all like the basketball players, right.

956
00:48:54,280 --> 00:48:54,440
Speaker 3: Name.

957
00:48:54,560 --> 00:48:56,680
Speaker 2: So yeah, so her name was Brian. So she got

958
00:48:56,800 --> 00:48:59,359
Speaker 2: us into her story. So that was awesome. But we've

959
00:48:59,400 --> 00:49:02,080
Speaker 2: been we've tried to call, you know, just on the

960
00:49:02,160 --> 00:49:04,440
Speaker 2: phones like we're a new company, we're black owned, we're

961
00:49:04,440 --> 00:49:08,520
Speaker 2: small business. It's well work with Fremniche and it's not

962
00:49:08,760 --> 00:49:10,719
Speaker 2: you know what I mean. It's just you're trying to

963
00:49:10,800 --> 00:49:15,320
Speaker 2: knock right on all these doors. Going to a larger

964
00:49:15,440 --> 00:49:18,840
Speaker 2: store like Sophora and Alta. It sounds good, right, it

965
00:49:19,000 --> 00:49:22,640
Speaker 2: sounds good, But are they once we get on the shelf,

966
00:49:22,760 --> 00:49:24,359
Speaker 2: is it going to sell. Are they going to push

967
00:49:24,480 --> 00:49:27,520
Speaker 2: us our people, especially at our price point, going to say, oh,

968
00:49:27,560 --> 00:49:30,600
Speaker 2: I want to get this not compared and then compare

969
00:49:30,600 --> 00:49:32,200
Speaker 2: it to something over here that might be a little cheaper.

970
00:49:32,320 --> 00:49:34,440
Speaker 2: Maybe they've heard of Oh no, in said I'll go

971
00:49:34,520 --> 00:49:37,160
Speaker 2: with that. So that gets a little tricky, especially if

972
00:49:37,200 --> 00:49:41,400
Speaker 2: they don't do if they don't like pay up front,

973
00:49:41,719 --> 00:49:42,080
Speaker 2: what does that.

974
00:49:45,680 --> 00:49:48,840
Speaker 3: We're trying to keep it ours not so much exclusive,

975
00:49:49,000 --> 00:49:52,320
Speaker 3: but a high quality. And when you go to those companies,

976
00:49:52,640 --> 00:49:54,800
Speaker 3: because they buy in so much bulk, all of the

977
00:49:54,880 --> 00:49:57,759
Speaker 3: margins come down. So you're really trying to sell a

978
00:49:57,840 --> 00:50:00,600
Speaker 3: ton of fragrance just to make you know, a fraction

979
00:50:00,680 --> 00:50:03,560
Speaker 3: of which you could even possibly make. But you know,

980
00:50:03,680 --> 00:50:06,399
Speaker 3: some people, that's their mentality because they can basically kick

981
00:50:06,480 --> 00:50:08,960
Speaker 3: back and let everything just load on the shelves and

982
00:50:09,040 --> 00:50:11,640
Speaker 3: things like that. And then some people, if you believe

983
00:50:11,640 --> 00:50:14,080
Speaker 3: in your product and want to keep it kind of

984
00:50:14,160 --> 00:50:16,879
Speaker 3: like a little bit more exclusive, which I believe that's

985
00:50:16,920 --> 00:50:17,840
Speaker 3: the route we're trying to go.

986
00:50:18,400 --> 00:50:20,520
Speaker 4: So when you were sitting down and trying to create

987
00:50:20,560 --> 00:50:24,080
Speaker 4: the profit margins, because fragrances they range right like you

988
00:50:24,120 --> 00:50:26,600
Speaker 4: could buy a creed and that's almost one thousand dollars

989
00:50:26,640 --> 00:50:29,279
Speaker 4: and you can buy Ralph Lauren, right, and that can

990
00:50:29,360 --> 00:50:32,080
Speaker 4: be like one hundred bucks. So like when you're creating it,

991
00:50:32,120 --> 00:50:35,120
Speaker 4: obviously it's still a liquid right, Obviously you're paying for

992
00:50:35,200 --> 00:50:38,799
Speaker 4: packaging and all those everything, everything it gets rolled into

993
00:50:38,840 --> 00:50:41,440
Speaker 4: the price. So how did you create the profit margins

994
00:50:41,480 --> 00:50:42,759
Speaker 4: and say all right, this is the price plant we

995
00:50:42,840 --> 00:50:43,200
Speaker 4: need to be.

996
00:50:45,160 --> 00:50:48,800
Speaker 2: So it was two parts. We worked with someone that

997
00:50:49,360 --> 00:50:52,640
Speaker 2: is in the business and they know kind of this

998
00:50:52,880 --> 00:50:55,200
Speaker 2: is the price that people will pay, and then this

999
00:50:55,280 --> 00:50:57,200
Speaker 2: is the price where people get uncomfortable but they'll pay.

1000
00:50:57,320 --> 00:51:02,640
Speaker 2: And then this is the price where no. So so

1001
00:51:02,800 --> 00:51:06,560
Speaker 2: we we decided to price yeah nada and to neil.

1002
00:51:06,600 --> 00:51:10,040
Speaker 2: So we decided to put it where we felt comfortable

1003
00:51:10,640 --> 00:51:14,880
Speaker 2: that people would pay for a luxury item, but we

1004
00:51:14,960 --> 00:51:18,520
Speaker 2: don't want to make them, you know, say I can't

1005
00:51:18,560 --> 00:51:18,680
Speaker 2: do it.

1006
00:51:18,680 --> 00:51:19,719
Speaker 5: It's just how much.

1007
00:51:20,120 --> 00:51:23,120
Speaker 2: So we're at two thirty and you get a four ounce.

1008
00:51:23,760 --> 00:51:26,160
Speaker 5: A little les it's perfume, not cologne.

1009
00:51:26,440 --> 00:51:29,839
Speaker 2: It's an EDP o de parfume and it's for men

1010
00:51:29,920 --> 00:51:31,000
Speaker 2: and women and we may have some.

1011
00:51:31,120 --> 00:51:31,600
Speaker 3: For you guys.

1012
00:51:31,760 --> 00:51:37,319
Speaker 5: What's what's what's e DP?

1013
00:51:37,680 --> 00:51:43,040
Speaker 2: So EDP is the concentration, so it's strong.

1014
00:51:43,960 --> 00:51:46,680
Speaker 5: So oh, so it's not perfume or cologne.

1015
00:51:47,080 --> 00:51:51,759
Speaker 2: No, it's it's it's ou de parfume. So it's I

1016
00:51:51,800 --> 00:51:55,840
Speaker 2: don't know what's the difference between because it's ed t

1017
00:51:56,040 --> 00:51:58,480
Speaker 2: is a toilette. So that's what we're talking about. So

1018
00:51:58,560 --> 00:52:00,200
Speaker 2: you could call it colonne if you want. I could

1019
00:52:00,200 --> 00:52:04,320
Speaker 2: call it perfume, but it's technically an EDP or an EDT.

1020
00:52:05,840 --> 00:52:10,160
Speaker 3: Okay, yeah, yeah, and it is unsex yx.

1021
00:52:11,640 --> 00:52:14,600
Speaker 2: Okay, I know it's a lie. It's so much. I'm listening.

1022
00:52:14,680 --> 00:52:16,480
Speaker 2: I'm we're both learning all of this. We're like, what

1023
00:52:16,640 --> 00:52:17,520
Speaker 2: do we get ourselves into?

1024
00:52:17,600 --> 00:52:19,800
Speaker 5: Well, the thing the thing that I like about you know,

1025
00:52:19,880 --> 00:52:23,280
Speaker 5: we interviewed a restaurant on from Baltimore early on our journey.

1026
00:52:23,600 --> 00:52:25,000
Speaker 5: Shout out to Derek and he was talking about you know,

1027
00:52:25,000 --> 00:52:27,240
Speaker 5: they always say the average millionaire has seven streams of income,

1028
00:52:27,520 --> 00:52:29,200
Speaker 5: and a lot of time people get discouraged because they

1029
00:52:29,239 --> 00:52:32,719
Speaker 5: think that's like seven jobs or seven different businesses, but

1030
00:52:33,000 --> 00:52:35,440
Speaker 5: really you just have to focus on one thing and

1031
00:52:35,520 --> 00:52:38,319
Speaker 5: then have multiple streams from there. So it's like, all right,

1032
00:52:38,400 --> 00:52:41,520
Speaker 5: the flower seems like that's the main thing, but now

1033
00:52:41,560 --> 00:52:44,879
Speaker 5: you have plants that's another division of that. Right now

1034
00:52:44,960 --> 00:52:49,320
Speaker 5: you have the perfume, that's another division of that. So

1035
00:52:49,880 --> 00:52:51,880
Speaker 5: you can do consulting, you can, you know.

1036
00:52:51,920 --> 00:52:53,759
Speaker 3: It's the other thing is our candles. The candles that

1037
00:52:53,760 --> 00:52:56,120
Speaker 3: are thin enough candle Like, I don't care if we

1038
00:52:56,200 --> 00:52:59,200
Speaker 3: get a thousand candles, they're gone. So the candles are

1039
00:52:59,280 --> 00:53:02,200
Speaker 3: outpacing every thing. Like our candles. We cannot keep enough

1040
00:53:02,280 --> 00:53:05,600
Speaker 3: candles getting I want to talk about the candles super yeah.

1041
00:53:05,640 --> 00:53:08,239
Speaker 5: No, So it's like, yeah, so now it's all in

1042
00:53:08,400 --> 00:53:11,520
Speaker 5: line of one and you can actually use one to

1043
00:53:11,600 --> 00:53:14,279
Speaker 5: sell another. Yes, So you know, loyal customers that might

1044
00:53:14,360 --> 00:53:18,560
Speaker 5: be buying flowers, you can somehow weave in the fragrance

1045
00:53:19,280 --> 00:53:21,879
Speaker 5: as part of that, and now they might start buying

1046
00:53:21,920 --> 00:53:24,320
Speaker 5: the fragrance because they've already familiar with your brand.

1047
00:53:24,880 --> 00:53:28,200
Speaker 2: And we have apparel. My husband created some hoodies and

1048
00:53:28,360 --> 00:53:32,800
Speaker 2: hats andcakes too. Yeah, and people like to Instagram. Like

1049
00:53:32,880 --> 00:53:35,600
Speaker 2: his boys were like, you know posts, they're not going

1050
00:53:35,640 --> 00:53:39,640
Speaker 2: to post flowers necessarily post they want there.

1051
00:53:40,000 --> 00:53:42,000
Speaker 3: Yeah, And even we were just in Miami at the

1052
00:53:42,040 --> 00:53:44,560
Speaker 3: World Fragrance Conference and that was one of the things

1053
00:53:44,560 --> 00:53:45,920
Speaker 3: that they were They were saying, this is like the

1054
00:53:45,960 --> 00:53:48,759
Speaker 3: biggest fragrance conference in the world. But they were like

1055
00:53:48,960 --> 00:53:51,960
Speaker 3: most like even like a tom Ford, they were like,

1056
00:53:52,120 --> 00:53:54,560
Speaker 3: really a lot of these people make the most of

1057
00:53:54,600 --> 00:53:56,320
Speaker 3: their money off one of their fragrance is not the

1058
00:53:56,440 --> 00:53:58,320
Speaker 3: nine that are out, like one of them is the

1059
00:53:58,400 --> 00:54:01,560
Speaker 3: one that just goes. But thanks everybody. They want to

1060
00:54:01,600 --> 00:54:03,759
Speaker 3: keep it new and keep to keep new things out

1061
00:54:03,800 --> 00:54:06,279
Speaker 3: and things coming out. But use this like one or

1062
00:54:06,320 --> 00:54:08,880
Speaker 3: two of the of all of those things that are

1063
00:54:08,920 --> 00:54:10,440
Speaker 3: really making, you know, making the sales.

1064
00:54:10,680 --> 00:54:12,560
Speaker 4: So you said you went to the conference in Miami,

1065
00:54:12,680 --> 00:54:16,359
Speaker 4: and obviously you know the floral business. When you get

1066
00:54:16,400 --> 00:54:18,000
Speaker 4: to these places, how many people do you see that

1067
00:54:18,120 --> 00:54:19,960
Speaker 4: look like us? And what keeps you encouraged to keep

1068
00:54:20,000 --> 00:54:22,080
Speaker 4: going even when you don't because I'm assuming there's not

1069
00:54:22,120 --> 00:54:23,319
Speaker 4: too many people that look like us.

1070
00:54:23,360 --> 00:54:25,600
Speaker 3: And he's like one Chris Collins.

1071
00:54:25,880 --> 00:54:29,480
Speaker 2: So Chris Collins, he's based out of New York actually

1072
00:54:29,800 --> 00:54:34,239
Speaker 2: was a really famous, uh supermodel for a long time

1073
00:54:34,320 --> 00:54:38,839
Speaker 2: with Ralph Lauren. He has a fragrance called the World

1074
00:54:38,880 --> 00:54:42,560
Speaker 2: of Chris Collins. He's in Sophora, worked really hard. He

1075
00:54:42,680 --> 00:54:47,000
Speaker 2: has like over ten cents I think. So we were

1076
00:54:47,080 --> 00:54:50,760
Speaker 2: on a panel together and we were like the fresh

1077
00:54:50,840 --> 00:54:54,200
Speaker 2: faces as a way to show the industry, you know,

1078
00:54:54,600 --> 00:54:57,600
Speaker 2: we need to diversify, you need to you know, be

1079
00:54:57,719 --> 00:55:00,120
Speaker 2: open minded. These are the fresh faces, these are the

1080
00:55:00,160 --> 00:55:02,960
Speaker 2: new fragrance makers. This is what they look like. But

1081
00:55:03,080 --> 00:55:06,800
Speaker 2: outside of us, yeah, it was it was really France.

1082
00:55:07,120 --> 00:55:11,439
Speaker 3: It was it was the majority was people from friends. Yeah,

1083
00:55:12,600 --> 00:55:14,400
Speaker 3: but they showed a lot of love. I felt we

1084
00:55:14,520 --> 00:55:17,279
Speaker 3: were very well respected. I felt like they highlighted us.

1085
00:55:17,440 --> 00:55:19,120
Speaker 3: You know, we were in a lot of different things,

1086
00:55:19,160 --> 00:55:21,440
Speaker 3: and I felt like they were doing their best to

1087
00:55:21,520 --> 00:55:23,040
Speaker 3: showcase us. I really do feel like that.

1088
00:55:23,800 --> 00:55:27,040
Speaker 4: How cost intensive is the fragrant business? Obviously, when you're

1089
00:55:27,040 --> 00:55:30,719
Speaker 4: dealing with plants, you're buying wholesale, this one you can't

1090
00:55:30,840 --> 00:55:32,680
Speaker 4: so like if somebody's trying to say, like, you know what,

1091
00:55:33,360 --> 00:55:35,600
Speaker 4: this sounds really inspired, I want to try something. How

1092
00:55:35,680 --> 00:55:37,080
Speaker 4: cost intensive a cash intensive is?

1093
00:55:37,200 --> 00:55:41,120
Speaker 3: This is expensive? I mean you need about it at

1094
00:55:41,239 --> 00:55:43,319
Speaker 3: least a half million dollars to do it right where

1095
00:55:43,320 --> 00:55:47,960
Speaker 3: you're not stressing out, and at least a proper consultant.

1096
00:55:48,120 --> 00:55:51,680
Speaker 2: So we had a consultant that walked us, like held

1097
00:55:51,760 --> 00:55:53,120
Speaker 2: our hand through this whole process.

1098
00:55:53,160 --> 00:55:54,759
Speaker 5: We would not have been able to, like what's some

1099
00:55:54,880 --> 00:55:55,799
Speaker 5: of the steps that you need.

1100
00:55:56,760 --> 00:56:00,120
Speaker 3: Well, this woman is she's she's done this for so

1101
00:56:00,200 --> 00:56:02,680
Speaker 3: many people, and a lot of people are really successful,

1102
00:56:03,040 --> 00:56:05,279
Speaker 3: like they're on at Sax and Demens right now. So

1103
00:56:05,440 --> 00:56:07,239
Speaker 3: one of the blessings that we had is we didn't

1104
00:56:07,239 --> 00:56:09,799
Speaker 3: have to We had somebody that wanted to partner us,

1105
00:56:09,840 --> 00:56:12,359
Speaker 3: that knew all the ins and outs, like these are

1106
00:56:12,360 --> 00:56:14,800
Speaker 3: the bottle makers in France that you want, or in

1107
00:56:14,840 --> 00:56:17,640
Speaker 3: Italy that you want, Chinese three yeah, or you can

1108
00:56:17,719 --> 00:56:20,040
Speaker 3: get the expensive things, or you can get the same

1109
00:56:20,120 --> 00:56:21,680
Speaker 3: type of thing in China, And these are the people

1110
00:56:21,719 --> 00:56:24,040
Speaker 3: that I recommend. This is a kind of paper you

1111
00:56:24,520 --> 00:56:26,759
Speaker 3: want with this kind of product, you know, you don't

1112
00:56:26,800 --> 00:56:29,040
Speaker 3: want to gut you know, it's like every single thing

1113
00:56:29,520 --> 00:56:31,920
Speaker 3: your logo should be metallic because it's going to come

1114
00:56:32,160 --> 00:56:35,080
Speaker 3: off of the pearl. She knew everything, so we were

1115
00:56:35,120 --> 00:56:38,360
Speaker 3: able to get like the best crash course that I

1116
00:56:38,400 --> 00:56:40,600
Speaker 3: don't even know how we got it. So for us,

1117
00:56:40,680 --> 00:56:43,200
Speaker 3: it was like, yeah, these were all of her contacts

1118
00:56:43,239 --> 00:56:46,160
Speaker 3: because she wanted This is someone that was around back

1119
00:56:46,200 --> 00:56:48,799
Speaker 3: when it was at the flower Shop before Old Vine,

1120
00:56:49,400 --> 00:56:52,719
Speaker 3: and she kind of peeped Itica's whole journey through Van

1121
00:56:52,800 --> 00:56:55,640
Speaker 3: and she contacted us so We were just fortunate enough

1122
00:56:55,680 --> 00:56:58,040
Speaker 3: to have someone that's in this industry, like literally walk

1123
00:56:58,120 --> 00:57:00,359
Speaker 3: us to the well, so we didn't have to bump

1124
00:57:00,440 --> 00:57:02,960
Speaker 3: our head. We didn't have the second guess because have

1125
00:57:03,080 --> 00:57:04,520
Speaker 3: we not had her, we wouldn't It would have been

1126
00:57:04,520 --> 00:57:05,480
Speaker 3: almost impossible to do.

1127
00:57:05,640 --> 00:57:07,320
Speaker 2: Yeah, we would not have known where to start.

1128
00:57:07,160 --> 00:57:10,000
Speaker 3: And we certainly wouldn't have wouldn't have had a relationship

1129
00:57:10,040 --> 00:57:10,680
Speaker 3: with Herminese.

1130
00:57:11,000 --> 00:57:13,520
Speaker 5: Yeah, so how did the candles? What's the candle situation?

1131
00:57:13,640 --> 00:57:14,000
Speaker 3: Looking like?

1132
00:57:14,760 --> 00:57:17,720
Speaker 2: The candles are doing well, so we're I mean, people

1133
00:57:17,800 --> 00:57:21,240
Speaker 2: love candles, right, People love candles. You walk into any

1134
00:57:21,320 --> 00:57:24,400
Speaker 2: man's house, in any woman's house, it you know, smells good.

1135
00:57:24,480 --> 00:57:25,800
Speaker 2: You have them in the bathroom. I was just at

1136
00:57:25,840 --> 00:57:27,960
Speaker 2: my girlfriend's house this morning. I lit her candles. I

1137
00:57:28,160 --> 00:57:29,560
Speaker 2: was like, she had a candle called Harlem.

1138
00:57:29,640 --> 00:57:33,920
Speaker 3: I like, and there, I mean candles. We sold thousands

1139
00:57:34,040 --> 00:57:36,560
Speaker 3: and thousands of candles, and the candles.

1140
00:57:36,360 --> 00:57:37,160
Speaker 2: They do really well.

1141
00:57:37,240 --> 00:57:38,600
Speaker 3: People. People really love the gifts.

1142
00:57:38,720 --> 00:57:44,200
Speaker 2: Candles are great gifts. Candles and our candles have a smell,

1143
00:57:44,360 --> 00:57:46,600
Speaker 2: Like when you smell our candle, it doesn't have to

1144
00:57:46,680 --> 00:57:48,880
Speaker 2: be lit. It could we could literally open the box

1145
00:57:49,040 --> 00:57:52,240
Speaker 2: and you the whole room you'll what is that? So

1146
00:57:52,720 --> 00:57:54,040
Speaker 2: it's a it's a great candle.

1147
00:57:54,240 --> 00:57:58,320
Speaker 5: So you're buying candles a wholesale too, we are we

1148
00:57:58,480 --> 00:58:00,320
Speaker 5: selling them wholesale? Oh, you're buying them home? So like,

1149
00:58:00,400 --> 00:58:01,240
Speaker 5: how do you buy candles?

1150
00:58:01,600 --> 00:58:02,240
Speaker 3: Make our candles?

1151
00:58:02,320 --> 00:58:04,480
Speaker 2: We make the candles. So we selected the scent, just

1152
00:58:04,560 --> 00:58:08,040
Speaker 2: like we did with the EDP. We have to select

1153
00:58:08,080 --> 00:58:11,880
Speaker 2: the wax. Well, you know, natural soy, all that stuff.

1154
00:58:12,080 --> 00:58:14,760
Speaker 2: We colored our wax so one wax, the bridable, kse,

1155
00:58:14,800 --> 00:58:19,600
Speaker 2: waxes rose, the finders in waxes, sage. We selected the bottle.

1156
00:58:19,880 --> 00:58:26,200
Speaker 2: Do we want white, matt clear, black glass? You know,

1157
00:58:26,600 --> 00:58:30,600
Speaker 2: it's every single unit. So then we have to buy

1158
00:58:31,000 --> 00:58:33,840
Speaker 2: units five hundred, one thousand, five thousand. I mean, it's

1159
00:58:33,960 --> 00:58:35,480
Speaker 2: just so much to it.

1160
00:58:35,600 --> 00:58:37,520
Speaker 3: I mean you're talking about drums and the wax show

1161
00:58:37,600 --> 00:58:40,760
Speaker 3: up from France drums so we can pour you know,

1162
00:58:41,720 --> 00:58:42,840
Speaker 3: six thousand candles.

1163
00:58:43,160 --> 00:58:44,880
Speaker 5: So they do you just they just give you a

1164
00:58:45,000 --> 00:58:46,160
Speaker 5: bucket full of wax.

1165
00:58:45,960 --> 00:58:46,520
Speaker 3: A big drum.

1166
00:58:46,600 --> 00:58:47,400
Speaker 5: You're who's making it.

1167
00:58:47,480 --> 00:58:49,720
Speaker 3: You We have a manufacturer in California.

1168
00:58:49,600 --> 00:58:50,280
Speaker 2: And they pour it.

1169
00:58:50,480 --> 00:58:53,720
Speaker 3: They have they have all of our bottles with our logos.

1170
00:58:53,840 --> 00:58:55,640
Speaker 3: They're all just stacked up there. So if we want

1171
00:58:55,680 --> 00:58:58,240
Speaker 3: a place in order for two thousand candles, they'll be done.

1172
00:58:58,120 --> 00:58:59,400
Speaker 5: In like a week and a half and it goes

1173
00:58:59,400 --> 00:59:01,880
Speaker 5: to the manifact extra yes, and they pulled it and

1174
00:59:01,960 --> 00:59:03,800
Speaker 5: then they package it up and then they send it.

1175
00:59:04,200 --> 00:59:05,880
Speaker 5: How much you tell your candles for our.

1176
00:59:05,880 --> 00:59:09,240
Speaker 2: Candles are seventy two. So we're up there with like

1177
00:59:09,440 --> 00:59:12,960
Speaker 2: the Lai Lavos and the Birados and those guys. And

1178
00:59:13,000 --> 00:59:15,080
Speaker 2: like I said, we did a little analysis. We're like,

1179
00:59:15,200 --> 00:59:16,840
Speaker 2: this is what you know. You can get reading sarch

1180
00:59:17,000 --> 00:59:19,280
Speaker 2: Yankee exactly. You can get a Yankee doodle candle for

1181
00:59:19,360 --> 00:59:22,360
Speaker 2: fourteen from CBS or Dwayne Reed, or you can get

1182
00:59:22,840 --> 00:59:26,160
Speaker 2: you know, lea Lavo for seventy five. I'm not sure

1183
00:59:26,200 --> 00:59:27,880
Speaker 2: if that's it might be more than that. So we

1184
00:59:28,040 --> 00:59:32,600
Speaker 2: just we decided that based on the product, we're definitely

1185
00:59:32,760 --> 00:59:35,520
Speaker 2: at in the you know, seventy ish range, so we

1186
00:59:35,600 --> 00:59:37,880
Speaker 2: went with seventy two because it felt like safe.

1187
00:59:39,440 --> 00:59:39,640
Speaker 3: Yeah.

1188
00:59:39,920 --> 00:59:42,160
Speaker 4: So just I mean, that's that's three businesses right there.

1189
00:59:42,520 --> 00:59:44,680
Speaker 4: I know you trained all day. We don't really have

1190
00:59:44,760 --> 00:59:48,040
Speaker 4: couples on it too often. How was that managing all that?

1191
00:59:48,240 --> 00:59:50,040
Speaker 4: Obviously y'all parents.

1192
00:59:49,840 --> 00:59:51,440
Speaker 3: So how was that for you?

1193
00:59:51,680 --> 00:59:51,720
Speaker 4: Like?

1194
00:59:52,320 --> 00:59:54,200
Speaker 3: How often are you seen. You're like, this is sounds

1195
00:59:54,240 --> 00:59:59,120
Speaker 3: pretty times consuming. Nah, it's pretty rewarding. Like I said,

1196
00:59:59,520 --> 01:00:01,560
Speaker 3: our heck orders are at home, so a lot of

1197
01:00:01,600 --> 01:00:05,240
Speaker 3: Itica's work us on our computer, you know, our nanny's

1198
01:00:05,240 --> 01:00:07,640
Speaker 3: there with the baby. I'm on my computer, and because

1199
01:00:07,760 --> 01:00:10,480
Speaker 3: we're all in downtown, you know, we kind of can

1200
01:00:10,600 --> 01:00:14,600
Speaker 3: jump out and get these things done. So I mean, man,

1201
01:00:14,680 --> 01:00:17,680
Speaker 3: maybe because I'm older, I enjoyed my family. I ain't

1202
01:00:17,760 --> 01:00:20,880
Speaker 3: in the streets no more. But it's actually rewarding. I'm

1203
01:00:21,000 --> 01:00:23,760
Speaker 3: very thankful that I can see I have an eleven

1204
01:00:23,840 --> 01:00:25,520
Speaker 3: year old son too, but I can see my kids,

1205
01:00:26,160 --> 01:00:27,960
Speaker 3: you know, spend time with my wife and work and

1206
01:00:28,040 --> 01:00:31,040
Speaker 3: create these businesses at the same time. So it's actually

1207
01:00:32,040 --> 01:00:32,520
Speaker 3: it's great.

1208
01:00:33,120 --> 01:00:37,439
Speaker 2: So we get along. I think sometimes sometimes people can't

1209
01:00:37,480 --> 01:00:40,479
Speaker 2: work together, right, it's just what it is. And Brian

1210
01:00:40,560 --> 01:00:43,880
Speaker 2: and I can work. We work well together, and I

1211
01:00:43,960 --> 01:00:47,400
Speaker 2: think it's because we understand and respect each other's job,

1212
01:00:47,600 --> 01:00:49,640
Speaker 2: like what the other person brings the table, what the

1213
01:00:49,720 --> 01:00:51,600
Speaker 2: other person is good at, and what their strength is,

1214
01:00:51,760 --> 01:00:55,280
Speaker 2: and then we don't try to get involved. I'm definitely

1215
01:00:55,440 --> 01:00:58,680
Speaker 2: not like a helicopter anything, like I'm not hovering and

1216
01:00:59,200 --> 01:01:01,880
Speaker 2: he doesn't do that either. You know, he might be like, hey,

1217
01:01:01,920 --> 01:01:04,320
Speaker 2: did you send that email, But that's as far as

1218
01:01:04,360 --> 01:01:06,520
Speaker 2: it goes, not like copy me on every email or

1219
01:01:06,640 --> 01:01:09,440
Speaker 2: you know kind of thing. So it's just a I

1220
01:01:09,480 --> 01:01:11,000
Speaker 2: think we have a lot of respect for each other.

1221
01:01:11,400 --> 01:01:15,360
Speaker 2: And it's a blessing to be able to work together

1222
01:01:15,640 --> 01:01:18,960
Speaker 2: and build a business for our family and our kids.

1223
01:01:19,120 --> 01:01:22,640
Speaker 2: And I feel so grateful that I can work from

1224
01:01:22,680 --> 01:01:25,360
Speaker 2: home and bring my daughter. My daughter's seven, our daughters

1225
01:01:25,360 --> 01:01:27,800
Speaker 2: seventeen months old. She comes to the flower shop and

1226
01:01:27,920 --> 01:01:30,200
Speaker 2: she has like her own little station. I'm going to

1227
01:01:30,280 --> 01:01:32,840
Speaker 2: tell the story. Dad like threw away her station. So

1228
01:01:33,040 --> 01:01:36,640
Speaker 2: when she got to the flower shop yesterday, she walked

1229
01:01:36,720 --> 01:01:39,520
Speaker 2: over and she had this look of like what happened?

1230
01:01:39,520 --> 01:01:40,160
Speaker 2: And I've called him.

1231
01:01:40,160 --> 01:01:42,520
Speaker 3: I'm like, baby, we got a table level from an event.

1232
01:01:42,600 --> 01:01:45,120
Speaker 3: It Tika told me like almost she was like, make

1233
01:01:45,160 --> 01:01:47,240
Speaker 3: sure you throw this table away. It's like a but

1234
01:01:47,320 --> 01:01:48,840
Speaker 3: I hadn't been to the shop a couple of weeks.

1235
01:01:48,840 --> 01:01:50,560
Speaker 3: So I went to the shop. I was like, let

1236
01:01:50,640 --> 01:01:51,960
Speaker 3: me take all the trash out and let me take

1237
01:01:52,000 --> 01:01:53,960
Speaker 3: this table out. But by that time, my daughter fell

1238
01:01:53,960 --> 01:01:55,840
Speaker 3: in love with the table. She never really said that.

1239
01:01:56,480 --> 01:01:58,680
Speaker 2: I mean I was like, it's on Instagram. I posted

1240
01:01:58,720 --> 01:01:59,680
Speaker 2: her playing on the table.

1241
01:02:03,600 --> 01:02:08,600
Speaker 5: You know, I feel very important. So you strike me

1242
01:02:08,720 --> 01:02:10,640
Speaker 5: more as maybe into numbers.

1243
01:02:11,000 --> 01:02:13,680
Speaker 3: Yeah, yeah, is that correct. I'm big time into numbers

1244
01:02:13,960 --> 01:02:15,320
Speaker 3: and you have more on the creative side.

1245
01:02:15,920 --> 01:02:20,640
Speaker 2: Yes, I am not. I mean I can calculate some things,

1246
01:02:20,760 --> 01:02:23,920
Speaker 2: but Brian can it deals with futures and all this

1247
01:02:24,160 --> 01:02:24,800
Speaker 2: other stuff.

1248
01:02:24,880 --> 01:02:27,040
Speaker 5: That's not How many people is on your team? So

1249
01:02:27,120 --> 01:02:29,880
Speaker 5: it is you guys. You have Matt Bond. He a

1250
01:02:30,000 --> 01:02:31,720
Speaker 5: silent partner or he involved in it.

1251
01:02:32,240 --> 01:02:35,440
Speaker 2: It's involved. He lets us pretty much do you know? Okay,

1252
01:02:36,640 --> 01:02:38,800
Speaker 2: so most of the work, but if if we need

1253
01:02:38,920 --> 01:02:42,120
Speaker 2: him to help promote, he'll be a part of events.

1254
01:02:42,400 --> 01:02:45,160
Speaker 2: He's a big you know, he always has ideas or

1255
01:02:45,240 --> 01:02:47,400
Speaker 2: thoughts you guys should do that, this or that. He's

1256
01:02:47,560 --> 01:02:49,840
Speaker 2: very you know, creative in his own right, so he

1257
01:02:49,880 --> 01:02:53,000
Speaker 2: always comes up with like cool concepts. So he's involved.

1258
01:02:53,360 --> 01:02:55,240
Speaker 5: And what else? Who else is on your team?

1259
01:02:56,120 --> 01:03:00,840
Speaker 2: We have our designers are we have like four to

1260
01:03:00,960 --> 01:03:04,920
Speaker 2: five designers that we work with regularly, like weekly flowers

1261
01:03:04,960 --> 01:03:08,880
Speaker 2: for the flowers, very very talented. And then I have

1262
01:03:08,960 --> 01:03:12,320
Speaker 2: an intern that comes in who's also a designer in

1263
01:03:12,400 --> 01:03:14,560
Speaker 2: her own right. She has her own shop, her own

1264
01:03:14,640 --> 01:03:19,680
Speaker 2: you know, small operation, but not a shop brick and mortar.

1265
01:03:19,760 --> 01:03:21,760
Speaker 2: But she comes in and she interns. She wants to

1266
01:03:21,880 --> 01:03:24,840
Speaker 2: learn and kind of get experience. And then we have

1267
01:03:25,040 --> 01:03:31,360
Speaker 2: our drivers and yeah, the count listen and then but

1268
01:03:31,440 --> 01:03:31,840
Speaker 2: Brian does.

1269
01:03:31,880 --> 01:03:34,920
Speaker 3: So we're hands on. We do a lot of stuff ourselves.

1270
01:03:34,960 --> 01:03:38,480
Speaker 2: Still, I mean, I deliver. If it's a Sunday and

1271
01:03:38,560 --> 01:03:41,160
Speaker 2: nobody will deliver, I deliver. I'm like, okay, I tell Brian,

1272
01:03:41,200 --> 01:03:42,320
Speaker 2: I'm like, watch the baby, I'll be back.

1273
01:03:42,600 --> 01:03:44,440
Speaker 3: We still do like the emails, we do a lot

1274
01:03:44,600 --> 01:03:45,040
Speaker 3: I send.

1275
01:03:44,920 --> 01:03:47,440
Speaker 2: Out that I send out the weekly emails myself. We

1276
01:03:47,560 --> 01:03:49,760
Speaker 2: have a social media manager. Shout out to our social

1277
01:03:49,800 --> 01:03:53,320
Speaker 2: media manager. She's so excellent. Like one thing about social media,

1278
01:03:53,560 --> 01:03:56,360
Speaker 2: it's like it's so necessary, but when it comes to

1279
01:03:56,440 --> 01:03:59,520
Speaker 2: creating content, that's like I can like post a cute

1280
01:03:59,560 --> 01:04:01,200
Speaker 2: picture of my baby or me and my husband on

1281
01:04:01,320 --> 01:04:04,240
Speaker 2: date night, but not like content. So she we have

1282
01:04:04,320 --> 01:04:06,920
Speaker 2: a social media manager that is very vital.

1283
01:04:06,720 --> 01:04:07,160
Speaker 3: To the team.

1284
01:04:09,720 --> 01:04:12,000
Speaker 4: You mentioned rock Nation, and so I'm one of the

1285
01:04:12,080 --> 01:04:15,200
Speaker 4: are the other clients that you have on the wish

1286
01:04:15,240 --> 01:04:16,640
Speaker 4: list that you're like, you know what I would love

1287
01:04:16,680 --> 01:04:17,360
Speaker 4: to do an event.

1288
01:04:17,200 --> 01:04:23,440
Speaker 3: For what other We always outside of the wan, So

1289
01:04:23,480 --> 01:04:25,880
Speaker 3: we're putting it out there. We want the brunch we do,

1290
01:04:26,080 --> 01:04:31,400
Speaker 3: we do get Jay Tina knows. We get those orders

1291
01:04:31,520 --> 01:04:34,720
Speaker 3: pretty much every year. The brunches is I've been putting

1292
01:04:34,760 --> 01:04:35,720
Speaker 3: on the universe for years.

1293
01:04:35,920 --> 01:04:39,640
Speaker 2: Yeah, and just you know, I really like you know

1294
01:04:39,800 --> 01:04:43,800
Speaker 2: b ET they use us for their awards, so we've done.

1295
01:04:43,880 --> 01:04:49,120
Speaker 2: We did their like celebrity gifting suite this year and

1296
01:04:49,360 --> 01:04:52,160
Speaker 2: that was cool. Would love to do the awards. I

1297
01:04:52,200 --> 01:04:55,240
Speaker 2: would love to do you know, the Grammys, the Oscars,

1298
01:04:55,520 --> 01:04:57,760
Speaker 2: the Emmys. You know you see the red carpet and

1299
01:04:57,800 --> 01:05:01,520
Speaker 2: all the flowers, like that's the that's that's next.

1300
01:05:02,560 --> 01:05:08,160
Speaker 5: So you have the flower business, you have the fragrance business, plants,

1301
01:05:09,200 --> 01:05:16,720
Speaker 5: the candle a carrel, and the merch the merch what's

1302
01:05:16,760 --> 01:05:20,800
Speaker 5: the like if you had a pied chart of one hundred, like,

1303
01:05:20,880 --> 01:05:24,320
Speaker 5: what's the percentage breakdown as far as like revenue and

1304
01:05:24,400 --> 01:05:28,160
Speaker 5: attention like into the whole framework?

1305
01:05:29,400 --> 01:05:31,080
Speaker 2: Well, are we also including your finance?

1306
01:05:31,880 --> 01:05:32,920
Speaker 3: No? Just ov On?

1307
01:05:33,200 --> 01:05:37,600
Speaker 2: Just Ovine, okay Ovon, how do I say that?

1308
01:05:40,240 --> 01:05:43,680
Speaker 3: I would say Ovon and a pied chart out of

1309
01:05:43,720 --> 01:05:51,280
Speaker 3: everything that goes out laurels. I would say thirty percent

1310
01:05:51,320 --> 01:05:54,840
Speaker 3: of it is retained. I'd say everything else goes back.

1311
01:05:54,880 --> 01:05:56,920
Speaker 2: But how how much attention we pay to everything?

1312
01:05:57,000 --> 01:05:57,120
Speaker 5: Right?

1313
01:05:57,240 --> 01:06:01,000
Speaker 2: So like seventy of our energy is I would say that,

1314
01:06:01,200 --> 01:06:03,880
Speaker 2: I'm sorry, it's seventy five percent because it's getting us.

1315
01:06:04,360 --> 01:06:08,080
Speaker 2: It is do it is like andanding the most attention,

1316
01:06:08,240 --> 01:06:09,760
Speaker 2: Like my phone is when I check my phone, it's

1317
01:06:09,760 --> 01:06:12,320
Speaker 2: going to be flowers and I'm going to have to respond,

1318
01:06:12,880 --> 01:06:15,960
Speaker 2: and that's the lead horse. Sure, So I would say

1319
01:06:16,000 --> 01:06:20,120
Speaker 2: seventy five percent is florals. I would aim to give

1320
01:06:20,240 --> 01:06:24,000
Speaker 2: more attention to fragrance, but and I'm and I'm going

1321
01:06:24,080 --> 01:06:26,919
Speaker 2: to start. We we worked with a great PR team

1322
01:06:27,280 --> 01:06:28,840
Speaker 2: the past couple of months, and so I've kind of

1323
01:06:29,000 --> 01:06:32,400
Speaker 2: like been a little less hands on because I've kind

1324
01:06:32,400 --> 01:06:35,440
Speaker 2: of let them take the lead. But We're I'm going

1325
01:06:35,480 --> 01:06:38,080
Speaker 2: to have to get back on there. So I definitely

1326
01:06:38,160 --> 01:06:41,760
Speaker 2: would like to spend more time with Fragrance. But right now,

1327
01:06:41,840 --> 01:06:44,080
Speaker 2: I would say seventy five percent is florals, and then

1328
01:06:44,760 --> 01:06:48,560
Speaker 2: the merch kind of sells itself, but the candles and

1329
01:06:48,680 --> 01:06:51,320
Speaker 2: the fragrance need more time.

1330
01:06:51,800 --> 01:06:52,040
Speaker 3: Are they?

1331
01:06:52,160 --> 01:06:54,240
Speaker 4: I mean, those are five pretty strong verticals, are there

1332
01:06:54,240 --> 01:06:57,120
Speaker 4: any more verticals that you see down the road that

1333
01:06:57,240 --> 01:06:59,560
Speaker 4: you uh, you know, you know what we should try

1334
01:06:59,600 --> 01:06:59,960
Speaker 4: to explore that.

1335
01:07:01,480 --> 01:07:04,640
Speaker 3: Yeah, I mean we've had opportunities for television.

1336
01:07:06,560 --> 01:07:07,200
Speaker 5: Reality shows.

1337
01:07:07,320 --> 01:07:11,760
Speaker 3: Yeah yeah, but just oh Laria the of the reality show.

1338
01:07:11,960 --> 01:07:16,360
Speaker 3: But we have had those opportunities. Now, anything else, I

1339
01:07:16,400 --> 01:07:19,320
Speaker 3: guess positive would be open to. But we're still just

1340
01:07:19,400 --> 01:07:22,680
Speaker 3: trying to figure out talking.

1341
01:07:22,480 --> 01:07:23,840
Speaker 2: To a girlfriend. I don't think I mentioned this to

1342
01:07:23,880 --> 01:07:28,280
Speaker 2: you about because I'm like freak news a children's book.

1343
01:07:29,000 --> 01:07:32,960
Speaker 2: So we have I have a very creative girlfriend and

1344
01:07:33,320 --> 01:07:36,080
Speaker 2: we like talk shop about, you know, work, and she's

1345
01:07:36,120 --> 01:07:39,200
Speaker 2: in marketing and she's just like, gosh, you should do

1346
01:07:39,280 --> 01:07:42,640
Speaker 2: a children's book with for Noah with like and teaching

1347
01:07:42,680 --> 01:07:46,320
Speaker 2: people about flowers because you know, does that exist? I

1348
01:07:46,360 --> 01:07:48,439
Speaker 2: don't know, but I just thought that would be super cool.

1349
01:07:48,520 --> 01:07:51,240
Speaker 2: We have so many books. We have so many books,

1350
01:07:51,280 --> 01:07:53,360
Speaker 2: and she loves her books, like she goes and grabs

1351
01:07:53,480 --> 01:07:55,120
Speaker 2: books all the time in hands the mode.

1352
01:07:55,480 --> 01:07:57,600
Speaker 3: I cannot believe how many black children's books.

1353
01:07:57,800 --> 01:07:58,360
Speaker 2: There's a lot.

1354
01:07:58,880 --> 01:07:59,880
Speaker 5: Your daughter's name is Noah.

1355
01:08:00,120 --> 01:08:00,400
Speaker 3: Noah.

1356
01:08:00,640 --> 01:08:03,240
Speaker 5: Yeah, that's one of these names that became a unisex name.

1357
01:08:04,000 --> 01:08:08,680
Speaker 5: No h a okay, no Noah Noah yeah, okay, not

1358
01:08:08,800 --> 01:08:12,160
Speaker 5: like Noah yeah, just nowhere Okay, because somebody else's name

1359
01:08:12,200 --> 01:08:13,080
Speaker 5: no isn't it a singer?

1360
01:08:13,520 --> 01:08:15,080
Speaker 3: I think that's Nora, Nora Jones.

1361
01:08:15,400 --> 01:08:16,519
Speaker 5: Norah Jones's what I was thinking.

1362
01:08:17,040 --> 01:08:18,080
Speaker 3: I think he was thinking that bro.

1363
01:08:20,040 --> 01:08:23,280
Speaker 2: Noah has become popular though it's a fe like it's

1364
01:08:23,280 --> 01:08:24,160
Speaker 2: popular with the h though.

1365
01:08:24,360 --> 01:08:25,920
Speaker 5: Yeah, well what the age is?

1366
01:08:26,920 --> 01:08:27,720
Speaker 3: That's a beautiful name.

1367
01:08:28,640 --> 01:08:30,840
Speaker 2: But yeah, children's books. That was That's definitely a most

1368
01:08:30,840 --> 01:08:33,840
Speaker 2: we haven't talked about it yet, but so so.

1369
01:08:33,880 --> 01:08:36,599
Speaker 5: All right, so seventy five percent of the businesses and flowers,

1370
01:08:36,640 --> 01:08:39,559
Speaker 5: so that's obviously the most important thing. But you haven't

1371
01:08:39,680 --> 01:08:40,559
Speaker 5: expanded that, so.

1372
01:08:42,960 --> 01:08:43,320
Speaker 3: Do you have?

1373
01:08:43,640 --> 01:08:45,519
Speaker 5: So how can you expand that though? Because I feel

1374
01:08:45,560 --> 01:08:48,200
Speaker 5: like my personal opinion, I feel like that's something that

1375
01:08:48,320 --> 01:08:54,920
Speaker 5: can be expanded and could be bigger if it's already successful. Yeah,

1376
01:08:56,000 --> 01:08:56,920
Speaker 5: have you thought about that?

1377
01:08:57,920 --> 01:09:00,840
Speaker 2: I think about it every day. I thought about it

1378
01:09:01,000 --> 01:09:02,280
Speaker 2: coming up the stairs.

1379
01:09:03,640 --> 01:09:07,680
Speaker 3: In the elevators in Los Angeles, and it's such a

1380
01:09:07,800 --> 01:09:11,880
Speaker 3: serious thing. There's like, like, we're the number one black

1381
01:09:11,920 --> 01:09:14,639
Speaker 3: florists in my opinion, with number one, but there's there's

1382
01:09:14,680 --> 01:09:17,880
Speaker 3: also like three other floorists that are like, you know,

1383
01:09:17,960 --> 01:09:20,360
Speaker 3: the guy that does the Kardashians, and they got a

1384
01:09:20,400 --> 01:09:23,400
Speaker 3: lot of loyalty, and it's and and the Los Angeles

1385
01:09:23,439 --> 01:09:25,599
Speaker 3: a lot of people under them. It's like that. It's

1386
01:09:25,680 --> 01:09:29,120
Speaker 3: like everybody's fighting for you know, the big the biggest

1387
01:09:29,160 --> 01:09:30,680
Speaker 3: business in l A. And I feel like a lot

1388
01:09:30,760 --> 01:09:33,920
Speaker 3: of people are very loyal to these top two or

1389
01:09:34,000 --> 01:09:34,519
Speaker 3: three guys.

1390
01:09:35,040 --> 01:09:36,040
Speaker 2: It's a lot, it's.

1391
01:09:37,680 --> 01:09:39,479
Speaker 3: Way, but I feel like there's just a loyalty to

1392
01:09:39,600 --> 01:09:42,439
Speaker 3: a couple of these huge florists.

1393
01:09:42,120 --> 01:09:44,360
Speaker 2: And a lot of So for me, how do we

1394
01:09:44,400 --> 01:09:47,920
Speaker 2: expand our business? I would love to get more huge,

1395
01:09:48,080 --> 01:09:51,000
Speaker 2: beautiful weddings, right these weddings that you see on Instagram

1396
01:09:51,080 --> 01:09:56,479
Speaker 2: that are just like I mean, these people are no price,

1397
01:09:56,760 --> 01:10:00,840
Speaker 2: you know, and we can't necessarily, I haven't been able

1398
01:10:00,920 --> 01:10:04,320
Speaker 2: to really penetrate the wedding market the way that we should.

1399
01:10:04,360 --> 01:10:05,960
Speaker 2: We should have. I tell you this, every summer month,

1400
01:10:06,000 --> 01:10:08,920
Speaker 2: we should have a wedding every weekend. And it's just

1401
01:10:09,080 --> 01:10:12,160
Speaker 2: one of those industries where a you have to be

1402
01:10:12,240 --> 01:10:14,200
Speaker 2: able to spend a certain amount of money on flowers

1403
01:10:14,240 --> 01:10:16,200
Speaker 2: for your wedding. And most people when when they get

1404
01:10:16,320 --> 01:10:19,040
Speaker 2: that quote, they're like, oh no, no, we were thinking more.

1405
01:10:22,600 --> 01:10:24,719
Speaker 2: We were thinking more like and then you're like, okay,

1406
01:10:25,080 --> 01:10:28,519
Speaker 2: you know so I definitely want to figure out how

1407
01:10:28,600 --> 01:10:32,400
Speaker 2: we can penetrate the wedding industry in Los Angeles. That's

1408
01:10:32,439 --> 01:10:35,680
Speaker 2: a very big deals for me. And then also, like

1409
01:10:35,760 --> 01:10:38,240
Speaker 2: I said, penetrating the awards, I would love to do

1410
01:10:38,439 --> 01:10:42,120
Speaker 2: more awards. And when awards season, I mean comes, just go.

1411
01:10:43,240 --> 01:10:46,320
Speaker 2: But I think, what when that happens, And as it happens,

1412
01:10:46,600 --> 01:10:49,240
Speaker 2: then we're going to grow naturally. We're going to have

1413
01:10:49,320 --> 01:10:52,040
Speaker 2: to hire more full time employees. We're even going to

1414
01:10:52,120 --> 01:10:54,280
Speaker 2: need a bigger space, and I can't wait.

1415
01:10:54,640 --> 01:10:56,679
Speaker 5: Well, when I was when I was actually thinking an expansion,

1416
01:10:56,760 --> 01:11:00,280
Speaker 5: I was actually thinking geographic, Yeah, I was, That's what

1417
01:11:00,400 --> 01:11:03,880
Speaker 5: I was thinking, something where it could become scalable where

1418
01:11:05,080 --> 01:11:07,800
Speaker 5: all over all over America, all over all over the world.

1419
01:11:08,040 --> 01:11:09,920
Speaker 4: I'm thinking on the same lines because I'm thinking right now,

1420
01:11:10,000 --> 01:11:11,599
Speaker 4: like what you just said makes sense, right, like people

1421
01:11:11,600 --> 01:11:13,400
Speaker 4: are going to be loyal to their floorists, and right, well,

1422
01:11:13,439 --> 01:11:15,559
Speaker 4: what if you go to a different market and now

1423
01:11:15,920 --> 01:11:17,840
Speaker 4: you're the only person No, I agree.

1424
01:11:17,960 --> 01:11:20,080
Speaker 3: I think well, I think that's part of the intent

1425
01:11:20,160 --> 01:11:22,000
Speaker 3: with the with the flowers and the I mean with

1426
01:11:22,040 --> 01:11:24,479
Speaker 3: the frames, in the candle. They're still really new, so

1427
01:11:24,600 --> 01:11:27,320
Speaker 3: we still have a lot that's coming to really push

1428
01:11:27,479 --> 01:11:31,040
Speaker 3: and hit all these markets. Whereas they're easier on us

1429
01:11:31,080 --> 01:11:34,479
Speaker 3: to get to everybody. Uh, you get the Ovine experience,

1430
01:11:34,560 --> 01:11:36,639
Speaker 3: you get these you know, these scents, and I think

1431
01:11:36,680 --> 01:11:40,200
Speaker 3: it's a lot easier and the other Expanding the stores

1432
01:11:40,240 --> 01:11:42,120
Speaker 3: has still always been a dream of bars to be

1433
01:11:42,560 --> 01:11:44,760
Speaker 3: New York and Chicago and the cities that we're very

1434
01:11:44,800 --> 01:11:49,400
Speaker 3: familiar with. But at the same time, we've we're probably

1435
01:11:49,720 --> 01:11:52,760
Speaker 3: three years of really figuring everything out and we're only

1436
01:11:52,840 --> 01:11:55,040
Speaker 3: doing better, you know, by the day, So getting better

1437
01:11:55,080 --> 01:11:55,360
Speaker 3: and better.

1438
01:11:56,479 --> 01:11:59,200
Speaker 5: Do you work with event planners and wedding planners?

1439
01:11:59,320 --> 01:12:02,000
Speaker 2: We do. So we have some really great and loyal

1440
01:12:02,120 --> 01:12:04,920
Speaker 2: event planners that if they're having an event, if they're

1441
01:12:05,320 --> 01:12:08,880
Speaker 2: doing a wedding, they're like us, old mine. So that's

1442
01:12:08,960 --> 01:12:11,760
Speaker 2: a big part of all the events that we get

1443
01:12:11,960 --> 01:12:15,639
Speaker 2: like they're definitely from these event planners that we've worked

1444
01:12:15,640 --> 01:12:17,880
Speaker 2: with for quite a long time. We get each other,

1445
01:12:18,040 --> 01:12:20,120
Speaker 2: we understand the process, we do well together.

1446
01:12:22,439 --> 01:12:28,160
Speaker 4: Of course they had dinners again, of course, Oh yeah,

1447
01:12:28,240 --> 01:12:30,880
Speaker 4: I don't know you had. I'm gonna if this gonna

1448
01:12:30,920 --> 01:12:35,160
Speaker 4: sound spooky, before somebody comes, like I'll check everything. I'm like, oh,

1449
01:12:35,200 --> 01:12:36,920
Speaker 4: Miss Diddy April eleventh, you had dinner?

1450
01:12:37,760 --> 01:12:40,479
Speaker 2: N yes, No, And I know I know Miss Diddy

1451
01:12:40,560 --> 01:12:44,720
Speaker 2: from years ago. Like I show Brian a picture of

1452
01:12:44,840 --> 01:12:47,680
Speaker 2: she and I with Kendra in Chicago and like, what

1453
01:12:47,880 --> 01:12:55,840
Speaker 2: was that two thousand and fourteen? Different you tried it.

1454
01:12:56,240 --> 01:12:56,479
Speaker 3: It was.

1455
01:12:58,120 --> 01:13:00,519
Speaker 2: A long time ago. But Matt's really good friends with

1456
01:13:00,720 --> 01:13:03,679
Speaker 2: Diddy and also Baron Davis, who I'm very.

1457
01:13:03,600 --> 01:13:05,360
Speaker 3: Good friend alumni.

1458
01:13:05,640 --> 01:13:09,439
Speaker 2: Yes, yes, those are Yeah.

1459
01:13:09,560 --> 01:13:14,000
Speaker 3: We we did all this events in Chicago when they

1460
01:13:14,040 --> 01:13:15,320
Speaker 3: had All Star in Chicago. We did.

1461
01:13:18,120 --> 01:13:21,200
Speaker 2: So we're very very close with a gentleman named Sharif

1462
01:13:21,320 --> 01:13:22,919
Speaker 2: who works with Al Harrington.

1463
01:13:23,120 --> 01:13:24,040
Speaker 3: So we.

1464
01:13:25,560 --> 01:13:29,240
Speaker 2: I mean it's all you know, it's all networking. It's

1465
01:13:29,320 --> 01:13:33,519
Speaker 2: all using you know, using your network and everybody helping

1466
01:13:33,560 --> 01:13:34,120
Speaker 2: each other out.

1467
01:13:35,200 --> 01:13:38,080
Speaker 5: No, I mean it's encouraging. I said, it sounds like

1468
01:13:38,160 --> 01:13:39,680
Speaker 5: you guys got a lot more of them to go.

1469
01:13:39,920 --> 01:13:42,200
Speaker 5: That's always a good thing, you know, especially with the

1470
01:13:42,280 --> 01:13:45,040
Speaker 5: fragrance and the candles. That's something that you know can

1471
01:13:45,120 --> 01:13:48,479
Speaker 5: definitely that's something that's probably going to be easier to

1472
01:13:48,560 --> 01:13:51,000
Speaker 5: scale because it's not you know, not even have to

1473
01:13:51,080 --> 01:13:51,880
Speaker 5: physically be there.

1474
01:13:52,000 --> 01:13:55,200
Speaker 2: Yeah, but thing about flowers, and it's it's so interesting because,

1475
01:13:56,240 --> 01:13:58,560
Speaker 2: like I said, we we went to Oakland and we

1476
01:13:58,640 --> 01:14:00,880
Speaker 2: were looking at spaces and I was trying to do

1477
01:14:01,080 --> 01:14:04,760
Speaker 2: some kind of like analysis of the area. Right, So

1478
01:14:04,800 --> 01:14:07,080
Speaker 2: I'm like, Okay, we're in Oakland. Who are the main

1479
01:14:07,840 --> 01:14:10,040
Speaker 2: event planners? Who does events in Oakland? I actually have

1480
01:14:10,120 --> 01:14:13,040
Speaker 2: a relative who does really well in Oakland and the

1481
01:14:13,200 --> 01:14:16,040
Speaker 2: Bay Area. She does events. She started with balloons and

1482
01:14:16,160 --> 01:14:19,759
Speaker 2: then she went like it just when balloon started becoming

1483
01:14:19,800 --> 01:14:22,719
Speaker 2: a thing. She got there early. And so I'm looking.

1484
01:14:22,880 --> 01:14:26,920
Speaker 2: But I think that the piece that LA has that

1485
01:14:27,000 --> 01:14:29,320
Speaker 2: these other areas don't have is the event piece. And

1486
01:14:29,400 --> 01:14:31,439
Speaker 2: like I said, before the pandemic, we were eighty four

1487
01:14:31,439 --> 01:14:34,120
Speaker 2: percent events and we're doing really, really well, and it's

1488
01:14:34,240 --> 01:14:37,120
Speaker 2: just there's no place like LA for event That's where

1489
01:14:37,120 --> 01:14:39,639
Speaker 2: I try to say, how are we gonna New York?

1490
01:14:39,960 --> 01:14:42,640
Speaker 5: New York would be good, right, and Miami would be

1491
01:14:42,680 --> 01:14:46,960
Speaker 5: good also, Yes, smaller Miami would be smaller market. New

1492
01:14:47,040 --> 01:14:50,200
Speaker 5: York is probably not as many events, but it's so big. Yeah,

1493
01:14:50,479 --> 01:14:54,200
Speaker 5: that is enough, especially if you get in the corporate space. Yeah, yeah,

1494
01:14:54,320 --> 01:14:56,640
Speaker 5: La LA is the best. That's only three places that

1495
01:14:56,720 --> 01:14:58,680
Speaker 5: I really can think of that would like really really

1496
01:14:58,760 --> 01:15:01,400
Speaker 5: make sense for the Flowers, like from what they do

1497
01:15:01,479 --> 01:15:03,400
Speaker 5: as far as the events on a consistent basis, Like

1498
01:15:03,479 --> 01:15:06,960
Speaker 5: I know, l A Miami, I know for sure that'll

1499
01:15:07,040 --> 01:15:10,519
Speaker 5: go crazy, and New York you can. You can do

1500
01:15:10,560 --> 01:15:11,360
Speaker 5: well in New York too.

1501
01:15:11,600 --> 01:15:12,599
Speaker 3: I'm just doubling our list.

1502
01:15:12,680 --> 01:15:16,000
Speaker 2: But we'll also go places and we'll travel for event.

1503
01:15:16,120 --> 01:15:19,439
Speaker 2: So we went Chicago. We did the All Star Weekend

1504
01:15:19,479 --> 01:15:22,720
Speaker 2: in Chicago. So we did the NBA Wives Association. They

1505
01:15:22,760 --> 01:15:25,720
Speaker 2: had a huge event at the w downtown Chicago, and

1506
01:15:25,800 --> 01:15:28,040
Speaker 2: so we did that event. We flew in. It was

1507
01:15:28,600 --> 01:15:32,120
Speaker 2: three degrees crazy that that was two.

1508
01:15:32,080 --> 01:15:35,040
Speaker 5: Years ago, right, it was right before the pandemic was.

1509
01:15:36,600 --> 01:15:39,320
Speaker 3: That. It was so school.

1510
01:15:41,520 --> 01:15:42,880
Speaker 2: Yeah, we had a great Chicago is.

1511
01:15:42,840 --> 01:15:44,080
Speaker 5: A good city. It's just too cold.

1512
01:15:44,120 --> 01:15:47,439
Speaker 2: It's ridiculously but yeah, so we flew in, we did

1513
01:15:47,479 --> 01:15:50,880
Speaker 2: that event. So it's we're not tethered, so we can't

1514
01:15:51,080 --> 01:15:53,400
Speaker 2: not you know, it's just a matter of I understand

1515
01:15:53,400 --> 01:15:55,439
Speaker 2: what the other thing is all all cities have a

1516
01:15:55,479 --> 01:15:57,800
Speaker 2: flower mark. Yeah, every city has a flower you know

1517
01:15:57,880 --> 01:15:58,560
Speaker 2: the business.

1518
01:15:58,320 --> 01:16:00,280
Speaker 3: We could fly here, you know, with a two or

1519
01:16:00,320 --> 01:16:02,840
Speaker 3: three people and knock any event out. So you already

1520
01:16:02,880 --> 01:16:04,360
Speaker 3: know what the flower mart is here already.

1521
01:16:04,840 --> 01:16:07,559
Speaker 2: Yeah, we know there's a flower there's a flower district

1522
01:16:07,640 --> 01:16:10,920
Speaker 2: in New York. We visited, obviously, the flower martin Oakland.

1523
01:16:11,200 --> 01:16:15,280
Speaker 2: Chicago has a flower flower mart. So yeah, and Miami

1524
01:16:15,400 --> 01:16:17,719
Speaker 2: has a huge flower mark because most of the flowers

1525
01:16:18,040 --> 01:16:20,479
Speaker 2: that come internationally come to Miami first and then they

1526
01:16:20,600 --> 01:16:21,559
Speaker 2: go all around.

1527
01:16:21,720 --> 01:16:25,400
Speaker 5: So these flowers they getting shipped like the same day.

1528
01:16:25,760 --> 01:16:29,240
Speaker 5: That where the flowers grownhere everywhere.

1529
01:16:29,960 --> 01:16:33,040
Speaker 2: So Holland has a lot of tulips, So there's huge

1530
01:16:33,080 --> 01:16:35,600
Speaker 2: tulip fields in Holland. But there's also a lot of

1531
01:16:36,040 --> 01:16:38,840
Speaker 2: tulips in California. There's a lot of orchids in California.

1532
01:16:38,880 --> 01:16:41,320
Speaker 2: But then orc it's also you know, come from like

1533
01:16:41,479 --> 01:16:45,560
Speaker 2: Asian countries. And then there's a lot of flowers that

1534
01:16:45,640 --> 01:16:51,200
Speaker 2: come from Africa, a lot of Protella Banksia. There's tropical flowers.

1535
01:16:51,320 --> 01:16:56,680
Speaker 2: They come from Africa, think Mexico, Ecuador, That's where a

1536
01:16:56,720 --> 01:16:59,040
Speaker 2: lot of roses are from there.

1537
01:16:59,280 --> 01:17:01,000
Speaker 5: I mean Atlanta might be a.

1538
01:17:01,000 --> 01:17:04,840
Speaker 3: Good market also, I mean you're getting the flowers so somewhere.

1539
01:17:04,920 --> 01:17:07,200
Speaker 4: So I'm thinking, like, I know, a lot of our

1540
01:17:07,240 --> 01:17:09,880
Speaker 4: earners are probably listening, like maybe I should be a grower, Mary,

1541
01:17:09,960 --> 01:17:12,040
Speaker 4: because if you have to buy them from someone, you

1542
01:17:12,080 --> 01:17:14,040
Speaker 4: need somebody to grow them, and it's the cost of

1543
01:17:14,200 --> 01:17:16,000
Speaker 4: entry into that is very low, right, you just need

1544
01:17:16,080 --> 01:17:17,519
Speaker 4: soil and some seeds.

1545
01:17:17,600 --> 01:17:19,800
Speaker 5: But it seemed like it's a monopoly on that though, right,

1546
01:17:19,960 --> 01:17:21,960
Speaker 5: because they're probably like huge farms.

1547
01:17:22,520 --> 01:17:24,439
Speaker 3: Huge farm I mean, I just think you would have

1548
01:17:24,520 --> 01:17:30,240
Speaker 3: to learn how to preserve, to scale on the I

1549
01:17:30,280 --> 01:17:32,759
Speaker 3: think somebody go wipe out your crop, like with one purchase.

1550
01:17:33,240 --> 01:17:34,719
Speaker 2: Well that happened during the pandemic.

1551
01:17:34,840 --> 01:17:37,360
Speaker 3: If these people have been done doing this forever, like

1552
01:17:37,439 --> 01:17:38,920
Speaker 3: when they you know, it's.

1553
01:17:38,800 --> 01:17:40,600
Speaker 5: Like a farmer, Like it's kind of hard to just

1554
01:17:40,680 --> 01:17:42,800
Speaker 5: start a mom and pop farm right when you got

1555
01:17:42,920 --> 01:17:45,160
Speaker 5: you know, industrial farms with thousands of acres.

1556
01:17:45,479 --> 01:17:47,920
Speaker 2: The interesting thing is my mom is always talking to

1557
01:17:48,040 --> 01:17:52,040
Speaker 2: me about doing wholesale. She's like, why aren't you wholesaling

1558
01:17:52,800 --> 01:17:56,439
Speaker 2: your own flowers? Like I can't even wrap my mind,

1559
01:17:58,520 --> 01:18:01,320
Speaker 2: but she's very very adamant about the fact that I

1560
01:18:01,479 --> 01:18:05,000
Speaker 2: should be a wholesaler and a flower designer and the

1561
01:18:05,080 --> 01:18:08,000
Speaker 2: whole sealers that I know, I mean, in this industry,

1562
01:18:08,120 --> 01:18:10,800
Speaker 2: it's bananas, Like they're like the flowers are coming from

1563
01:18:10,800 --> 01:18:13,000
Speaker 2: here and they're going to the airport and they're getting

1564
01:18:13,040 --> 01:18:13,400
Speaker 2: it in.

1565
01:18:13,400 --> 01:18:14,839
Speaker 5: The whole in Arizona.

1566
01:18:15,520 --> 01:18:19,479
Speaker 3: Stressed out, theyres out like it's it's like Willing and Dylan.

1567
01:18:19,560 --> 01:18:22,040
Speaker 5: And because they they get they get it from the sauce,

1568
01:18:22,200 --> 01:18:23,240
Speaker 5: they get it from the source.

1569
01:18:23,280 --> 01:18:26,439
Speaker 3: But that stop when it gets to them is stressful. Yeah,

1570
01:18:26,640 --> 01:18:28,360
Speaker 3: because they got to sell all this stuff before it

1571
01:18:28,439 --> 01:18:31,519
Speaker 3: goes bad. It's like people coming in their negotia and

1572
01:18:31,640 --> 01:18:33,479
Speaker 3: yeah and everybody else got them down the street for it.

1573
01:18:33,560 --> 01:18:37,599
Speaker 3: It's it's it's it's really stressful for those good old

1574
01:18:37,640 --> 01:18:38,480
Speaker 3: dollar flower.

1575
01:18:38,360 --> 01:18:40,800
Speaker 2: They are all stressed out. Like I think they're great.

1576
01:18:40,880 --> 01:18:42,960
Speaker 2: I love I love my whole sealers, but they're all

1577
01:18:43,080 --> 01:18:44,040
Speaker 2: stressed out.

1578
01:18:44,360 --> 01:18:47,000
Speaker 5: But then there's so there's new flowers that don't die,

1579
01:18:47,360 --> 01:18:48,080
Speaker 5: like the last.

1580
01:18:48,040 --> 01:18:49,240
Speaker 2: Year preserved roses.

1581
01:18:49,520 --> 01:18:51,680
Speaker 3: Yeah, I was I was just thinking that.

1582
01:18:52,640 --> 01:18:56,600
Speaker 5: Yeah they Yeah, what's the deal with that? What are

1583
01:18:56,640 --> 01:18:57,519
Speaker 5: they putting chemicals?

1584
01:18:57,560 --> 01:19:00,240
Speaker 2: And note obviously yes, so there is a prop says

1585
01:19:00,360 --> 01:19:02,240
Speaker 2: the preservation process. I don't know how they do it,

1586
01:19:02,720 --> 01:19:06,360
Speaker 2: but they preserve these roses. They became popular I think

1587
01:19:06,360 --> 01:19:08,920
Speaker 2: because the Kardashians started posting them and then it just

1588
01:19:09,000 --> 01:19:12,920
Speaker 2: became a thing. There are companies. We do them. I

1589
01:19:13,000 --> 01:19:15,240
Speaker 2: don't love to do them because I like working with

1590
01:19:15,560 --> 01:19:20,760
Speaker 2: with live natural florals. But people like them because it's

1591
01:19:20,840 --> 01:19:23,320
Speaker 2: kind of like I don't have to put water in them.

1592
01:19:23,600 --> 01:19:25,360
Speaker 2: They're not gonna die. I'm not going to throw them away.

1593
01:19:26,080 --> 01:19:30,720
Speaker 2: They'll be here for another year or two. Decative, Yeah,

1594
01:19:30,720 --> 01:19:31,360
Speaker 2: they're decorative.

1595
01:19:33,160 --> 01:19:34,800
Speaker 4: I ordered a I won't say the company, but I

1596
01:19:35,040 --> 01:19:36,760
Speaker 4: order them and they sit right in the front. You

1597
01:19:36,880 --> 01:19:39,680
Speaker 4: never have to Yeah, So I mean is that if

1598
01:19:39,760 --> 01:19:41,280
Speaker 4: you did? I mean you said it's red as you do,

1599
01:19:41,400 --> 01:19:42,920
Speaker 4: but if you did it, would that be a situation

1600
01:19:42,960 --> 01:19:46,200
Speaker 4: where that could travel across the country because now it's

1601
01:19:46,240 --> 01:19:49,519
Speaker 4: preserved and it could get to New York or it's like,

1602
01:19:49,560 --> 01:19:50,639
Speaker 4: you know what, that's too stressful.

1603
01:19:50,720 --> 01:19:52,240
Speaker 3: I'm not trying to by and as a guy that

1604
01:19:52,280 --> 01:19:53,320
Speaker 3: I want, it would have.

1605
01:19:53,320 --> 01:19:56,240
Speaker 2: To be the proper package. It would have to be

1606
01:19:56,320 --> 01:20:00,680
Speaker 2: the right package, right, Yeah, And what think I.

1607
01:20:00,720 --> 01:20:03,280
Speaker 3: Mean, we've we've visited a few times. We just never

1608
01:20:03,560 --> 01:20:05,040
Speaker 3: really locked that down, lockdown or that.

1609
01:20:05,479 --> 01:20:09,519
Speaker 2: Yeah, I mean, I just I think it's also a passion, right,

1610
01:20:09,840 --> 01:20:11,720
Speaker 2: and so it's like you can do something, but it's

1611
01:20:11,760 --> 01:20:13,479
Speaker 2: like do you love doing it? Do I love putting

1612
01:20:13,520 --> 01:20:17,439
Speaker 2: these little preserved roses in this box. Not necessarily so

1613
01:20:18,080 --> 01:20:19,439
Speaker 2: I'll do it if you want me to.

1614
01:20:19,760 --> 01:20:23,040
Speaker 3: But I'm not going to ask you too. Had a

1615
01:20:23,080 --> 01:20:23,679
Speaker 3: friend of mine.

1616
01:20:25,640 --> 01:20:30,440
Speaker 5: Is flowers. Flowers always coming handy.

1617
01:20:30,320 --> 01:20:31,000
Speaker 3: They're always there.

1618
01:20:31,400 --> 01:20:34,680
Speaker 4: They're a remedy, yes, from any type of mistake or

1619
01:20:34,680 --> 01:20:35,240
Speaker 4: a celebration.

1620
01:20:36,600 --> 01:20:41,160
Speaker 3: And it's apparently and decorative, decorative, true, Yeah for sure.

1621
01:20:41,320 --> 01:20:45,800
Speaker 5: Well, thank you guys. What would you like to tell

1622
01:20:45,840 --> 01:20:49,560
Speaker 5: people before before you leave any any new products or

1623
01:20:49,840 --> 01:20:53,439
Speaker 5: what's your website? What's your Instagram handles? All that stuff?

1624
01:20:53,800 --> 01:20:57,800
Speaker 2: So, our website is Old Vineflorals dot com. We have

1625
01:20:58,880 --> 01:21:01,439
Speaker 2: hundreds of design on our sites. You can see what

1626
01:21:01,520 --> 01:21:04,519
Speaker 2: we do. Obviously, if you want to order, you can

1627
01:21:04,800 --> 01:21:09,599
Speaker 2: order from the website, only delivering to the Greater Los

1628
01:21:09,600 --> 01:21:13,160
Speaker 2: Angeles area. We're also on social media. All our handles

1629
01:21:13,160 --> 01:21:17,040
Speaker 2: are at Oldvine Florals. If you're ever in DTLA, we're

1630
01:21:17,080 --> 01:21:20,080
Speaker 2: at one thirty two West seventh Street. We're in the

1631
01:21:20,240 --> 01:21:23,519
Speaker 2: fashion district in downtown LA and we're just two blocks

1632
01:21:23,520 --> 01:21:26,600
Speaker 2: from the Flower Mark and we are working on some

1633
01:21:26,720 --> 01:21:30,599
Speaker 2: new scents, some new candles. We're really loving the response

1634
01:21:30,640 --> 01:21:34,439
Speaker 2: that we're getting with our candles and our edp Oldvine Fragrance. Yeah,

1635
01:21:35,160 --> 01:21:38,840
Speaker 2: Olvine Fragrance dot com is the website and on all

1636
01:21:38,920 --> 01:21:40,880
Speaker 2: socials it's at Old Wine Fragrance.

1637
01:21:42,280 --> 01:21:44,080
Speaker 5: Hey, you have it, ladies and gentlemen.

1638
01:21:44,280 --> 01:21:46,360
Speaker 3: Thank you, guys now, thank you.

1639
01:21:46,720 --> 01:21:48,479
Speaker 5: When you're in La, we will be there.

1640
01:21:48,520 --> 01:21:49,360
Speaker 3: We're coming by the store.

1641
01:21:49,439 --> 01:21:51,600
Speaker 5: Please get an assortment.

1642
01:21:52,760 --> 01:21:55,879
Speaker 2: We'll get all our bruin friends together. Be a little reunion.

1643
01:21:56,120 --> 01:21:59,960
Speaker 5: Yeah for sure. Definitely definitely Troy housegive.

1644
01:21:59,640 --> 01:22:01,640
Speaker 4: It itels Yah. Shout to everybody on patreon dot com.

1645
01:22:01,720 --> 01:22:04,360
Speaker 4: Shout out to all our earners on eyl University. Shout

1646
01:22:04,360 --> 01:22:06,519
Speaker 4: out to everyone out there as a point merch. You know,

1647
01:22:06,680 --> 01:22:09,519
Speaker 4: the growth has been trebendous. A shout out to all y'all. Uh,

1648
01:22:09,880 --> 01:22:11,000
Speaker 4: thank you for rocking with us.

1649
01:22:11,280 --> 01:22:12,360
Speaker 5: Yeah, spell see you next week.

1650
01:22:12,520 --> 01:22:19,320
Speaker 6: Peace peace, My graduates from my school being force backdrop

1651
01:22:19,960 --> 01:22:23,799
Speaker 6: bag drop Mike, drop backdrop drop.

1652
01:22:34,160 --> 01:22:35,040
Speaker 3: Earners, what's going on?

1653
01:22:35,280 --> 01:22:39,840
Speaker 4: Listen, eylu is relaunching, revamping, retooling. That's why we're creating

1654
01:22:39,960 --> 01:22:42,679
Speaker 4: a new educational experience that's more expensive.

1655
01:22:42,880 --> 01:22:46,000
Speaker 5: Shout telling what we y'all, Yes, twenty twenty three, we

1656
01:22:46,120 --> 01:22:48,280
Speaker 5: got a lot is still a lot playing for you guys,

1657
01:22:48,560 --> 01:22:52,439
Speaker 5: so you know that EYLU already includes monthly financial planning

1658
01:22:52,479 --> 01:22:55,599
Speaker 5: calls with ME, book club calls with Troy, real estate

1659
01:22:55,680 --> 01:22:58,439
Speaker 5: calls with MG. The mortgage got access to the Home

1660
01:22:58,520 --> 01:23:02,360
Speaker 5: Buying Blueprint Volume one, Volume two part of the revamp

1661
01:23:02,560 --> 01:23:06,479
Speaker 5: will include twenty seven local chapters from across the United States,

1662
01:23:07,000 --> 01:23:10,799
Speaker 5: live interactive teaching hands on not just pre recorded videos,

1663
01:23:11,360 --> 01:23:14,480
Speaker 5: plus fifteen brand new curriculums.

1664
01:23:14,800 --> 01:23:19,120
Speaker 3: The biggest just got bigger head over the eyl university

1665
01:23:19,280 --> 01:23:24,639
Speaker 3: dot com. That's EYL. You n I v R si

1666
01:23:25,120 --> 01:23:28,000
Speaker 3: ty dot com. See it in.

1667
01:23:28,360 --> 01:23:32,000
Speaker 1: An illegal alien from Guatemala charged with raping a child

1668
01:23:32,080 --> 01:23:35,840
Speaker 1: in Massachusetts. An MS thirteen gang member from El Salvador

1669
01:23:36,120 --> 01:23:40,200
Speaker 1: accused of murdering a Texas. Man of Venezuelan charged with

1670
01:23:40,320 --> 01:23:44,160
Speaker 1: filming and selling child pornography in Michigan. These are just

1671
01:23:44,320 --> 01:23:48,040
Speaker 1: some of the heinous migrant criminals caught because of President

1672
01:23:48,120 --> 01:23:51,639
Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States

1673
01:23:51,680 --> 01:23:56,479
Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border

1674
01:23:56,520 --> 01:24:00,320
Speaker 1: crossings are at the lowest levels ever recorded, where one

1675
01:24:00,400 --> 01:24:03,559
Speaker 1: hundred thousand illegal aliens have been arrested. If you are

1676
01:24:03,640 --> 01:24:07,519
Speaker 1: here illegally, your next you will be fine nearly one

1677
01:24:07,600 --> 01:24:10,120
Speaker 1: thousand dollars a day, imprisoned.

1678
01:24:09,840 --> 01:24:10,479
Speaker 2: And deported.

1679
01:24:11,000 --> 01:24:14,200
Speaker 1: You will never return. But if you register using our

1680
01:24:14,280 --> 01:24:17,439
Speaker 1: CBP home app and leave now, you could be allowed

1681
01:24:17,479 --> 01:24:19,599
Speaker 1: to return legally. Do what's right.

1682
01:24:20,240 --> 01:24:20,920
Speaker 2: Leave now.

1683
01:24:21,400 --> 01:24:26,200
Speaker 1: Under President Trump America's laws, border and families will be protected.

1684
01:24:26,320 --> 01:24:28,400
Speaker 3: Sponsored by the United States Department of Homeland Security,