1 00:00:02,279 --> 00:00:05,600 Speaker 1: Hello, I'm Scottsnik. On this weekly podcast, we explore the 2 00:00:05,600 --> 00:00:07,680 Speaker 1: big money issues in the world of sports and talked 3 00:00:07,720 --> 00:00:09,799 Speaker 1: to some of the biggest players in the industry. On 4 00:00:09,840 --> 00:00:11,800 Speaker 1: this week's show, we speak with one of the owners 5 00:00:11,800 --> 00:00:14,560 Speaker 1: of the Golden State Warriors, Peter Goober. But first, let's 6 00:00:14,560 --> 00:00:16,560 Speaker 1: look at the top stories of the week. Joining us 7 00:00:16,600 --> 00:00:19,759 Speaker 1: as Bloomberg Business of Sports reporter Edban Novie Williams Michael 8 00:00:19,800 --> 00:00:25,279 Speaker 1: barr Is off Edban big story Brian Colangelo and the 9 00:00:25,280 --> 00:00:31,760 Speaker 1: Philadelphia seventies sixers. The conclusion we thought would happen that 10 00:00:31,880 --> 00:00:36,120 Speaker 1: Brian Colangelo would have to resign the position. But how 11 00:00:36,159 --> 00:00:39,600 Speaker 1: we got here and what ultimately the investigation showed not 12 00:00:39,760 --> 00:00:45,640 Speaker 1: only odd, but what do you believe what the investigation shows? Yeah, 13 00:00:45,720 --> 00:00:48,680 Speaker 1: so the law firm that the seventi SS hired Paul Weiss, 14 00:00:48,720 --> 00:00:51,520 Speaker 1: which NFL fans will will probably know from a number 15 00:00:51,560 --> 00:00:54,760 Speaker 1: of investigations they've done, and n B a uh, they 16 00:00:54,800 --> 00:00:57,680 Speaker 1: concluded that the number of the accounts were actually not 17 00:00:57,800 --> 00:01:00,440 Speaker 1: Brian Colangelo but his wife. Well, it has to send 18 00:01:00,480 --> 00:01:02,960 Speaker 1: it up first, people who if people don't know that 19 00:01:03,080 --> 00:01:06,200 Speaker 1: there were what five or six Twitter accounts and they 20 00:01:06,240 --> 00:01:08,520 Speaker 1: seem to know a lot of things about the six ors, 21 00:01:08,520 --> 00:01:11,800 Speaker 1: some health of the players stuff and and internal thinking. 22 00:01:12,440 --> 00:01:14,520 Speaker 1: And there were some metrics that it implied that they 23 00:01:14,560 --> 00:01:16,760 Speaker 1: may have all been run by the same by the 24 00:01:16,800 --> 00:01:20,400 Speaker 1: same person or out of the same place. Uh. And 25 00:01:20,720 --> 00:01:24,000 Speaker 1: the initial obviously, the initial reaction was while Brian Colangelo 26 00:01:24,040 --> 00:01:27,200 Speaker 1: has burner accounts that he's divulging information on. Then the 27 00:01:27,240 --> 00:01:29,240 Speaker 1: plot thickened when it turned out that one of those 28 00:01:29,240 --> 00:01:31,679 Speaker 1: tweets happened while he was giving a press conference right 29 00:01:31,720 --> 00:01:34,760 Speaker 1: away said this isn't me. Somebody's out to be admitted 30 00:01:34,880 --> 00:01:37,560 Speaker 1: two of them, the other the other three he said, 31 00:01:37,560 --> 00:01:40,240 Speaker 1: we're not his. Uh. And yes, we don't have the 32 00:01:40,280 --> 00:01:42,759 Speaker 1: details of the full investigation, but they made it clear 33 00:01:42,800 --> 00:01:47,039 Speaker 1: that there is forensic evidence that implicates Brian's wife in 34 00:01:47,120 --> 00:01:50,240 Speaker 1: those other three accounts. Also says that prior to turning 35 00:01:50,320 --> 00:01:53,720 Speaker 1: in her phone for the investigation, that she wiped a 36 00:01:53,800 --> 00:01:56,200 Speaker 1: clean that she reset it to factory setting. I don't 37 00:01:56,240 --> 00:01:58,840 Speaker 1: think even Tom Brady did that before the fleet Gate. 38 00:01:58,920 --> 00:02:00,000 Speaker 1: I think he didn't. He just say I don't want 39 00:02:00,000 --> 00:02:02,320 Speaker 1: to give you my phonus personal stuff on there. But 40 00:02:02,880 --> 00:02:06,559 Speaker 1: is this where we are these days? In just because 41 00:02:06,560 --> 00:02:11,160 Speaker 1: it's the social the other GM's other presidents, they probably 42 00:02:11,160 --> 00:02:13,400 Speaker 1: have these Dumby accounts or had and now they're white 43 00:02:13,400 --> 00:02:15,480 Speaker 1: clean and the big, the big infraction here is that 44 00:02:15,520 --> 00:02:17,800 Speaker 1: he lost the trust of the players the organization. You 45 00:02:17,840 --> 00:02:22,120 Speaker 1: can't be telling even your wife medical information about players, absolutely. 46 00:02:22,160 --> 00:02:24,079 Speaker 1: I mean the bigger thing than telling his wife is 47 00:02:24,240 --> 00:02:26,840 Speaker 1: the fact that she put it out there well publicly. Um. 48 00:02:26,960 --> 00:02:31,000 Speaker 1: But yeah, you figure every major player, almost every executive 49 00:02:31,040 --> 00:02:33,679 Speaker 1: in some capacity has Twitter accounts that are going to 50 00:02:33,840 --> 00:02:37,200 Speaker 1: monitor what's going on. The difference here is that instead 51 00:02:37,240 --> 00:02:40,640 Speaker 1: of just monitoring, uh, he and she decided to weigh 52 00:02:40,639 --> 00:02:42,359 Speaker 1: in a little bit and that got them into hot 53 00:02:42,360 --> 00:02:45,400 Speaker 1: water a right. Speaking of social and digital, Amazon is 54 00:02:45,440 --> 00:02:48,640 Speaker 1: at it again. We know they have the NFL here 55 00:02:48,680 --> 00:02:51,480 Speaker 1: in the US, but they're going from football to football. 56 00:02:52,120 --> 00:02:55,639 Speaker 1: EPL can now be seen on Amazon. Yeah, and exclusively 57 00:02:55,639 --> 00:03:00,440 Speaker 1: on Amazon. That's the important Where we talked about Facebook 58 00:03:00,440 --> 00:03:04,240 Speaker 1: their first exclusive live streaming deal with with with baseball. Uh, 59 00:03:04,280 --> 00:03:07,400 Speaker 1: this is Amazon's first exclusive. They've done NFL games before, 60 00:03:07,400 --> 00:03:09,920 Speaker 1: but those were all simulcast. They got one of those 61 00:03:09,919 --> 00:03:12,520 Speaker 1: bottom two packages from the e p L. It's not 62 00:03:12,560 --> 00:03:14,720 Speaker 1: a big thing. It's a three year deal. They get 63 00:03:14,760 --> 00:03:17,440 Speaker 1: two rounds or two weeks of games. It's about twenty 64 00:03:17,480 --> 00:03:20,320 Speaker 1: games I think each year. But the fact that it's 65 00:03:20,320 --> 00:03:24,320 Speaker 1: happening exclusively on Amazon, uh, certainly kind of another harbinger 66 00:03:24,360 --> 00:03:27,680 Speaker 1: of this change in in in media moving from broadcast 67 00:03:27,760 --> 00:03:29,960 Speaker 1: over to digital. We don't know exactly what Amazon paid, 68 00:03:30,000 --> 00:03:32,919 Speaker 1: but if they paid roughly what BT Sport paid on 69 00:03:32,960 --> 00:03:35,920 Speaker 1: their bottom package, I mean, does it matter at this 70 00:03:35,960 --> 00:03:38,600 Speaker 1: point where the league's are, where Amazon, where Facebook and Twitter? 71 00:03:38,760 --> 00:03:42,520 Speaker 1: Do the dollars matter? Because what I think they're trying 72 00:03:42,520 --> 00:03:44,880 Speaker 1: to do from the company perspectives is get people comfortable 73 00:03:44,880 --> 00:03:49,440 Speaker 1: on their platform, get people comfortable watching games, knowing that 74 00:03:49,600 --> 00:03:52,839 Speaker 1: the real rights, the big ease the premier games were 75 00:03:52,840 --> 00:03:55,040 Speaker 1: still a little ways down the road from that. It 76 00:03:55,080 --> 00:03:58,480 Speaker 1: matters in that the number, the total number is significantly 77 00:03:58,480 --> 00:04:01,440 Speaker 1: smaller than what the PL got, and it's last in 78 00:04:01,480 --> 00:04:03,800 Speaker 1: his last segments, So from from two thousand sixteen two 79 00:04:04,200 --> 00:04:07,320 Speaker 1: nine e p L for its UK domestic rights five 80 00:04:07,320 --> 00:04:10,440 Speaker 1: point one four billion pounds. Uh. This new next set, 81 00:04:10,480 --> 00:04:13,360 Speaker 1: which includes kind of the whole fractured seven units, including 82 00:04:13,360 --> 00:04:15,840 Speaker 1: one to Amazon four point six billion. You know, that's 83 00:04:15,880 --> 00:04:20,800 Speaker 1: five million dollar drop in the ep l's domestic UK 84 00:04:20,920 --> 00:04:25,360 Speaker 1: writes that is the premier European domestic rights package out there. Uh. 85 00:04:25,800 --> 00:04:28,159 Speaker 1: We always talk about how here in the US, with 86 00:04:28,160 --> 00:04:30,760 Speaker 1: the fragmented media market, numbers are gonna keep going up. 87 00:04:30,800 --> 00:04:33,240 Speaker 1: I still think they will, and I think you do too. 88 00:04:33,640 --> 00:04:37,360 Speaker 1: But there is certainly a reverse argument to be made 89 00:04:37,360 --> 00:04:40,400 Speaker 1: if you look at what the premier soccer league in 90 00:04:40,440 --> 00:04:42,719 Speaker 1: the UK. Uh, the fact that their rights went down 91 00:04:42,760 --> 00:04:44,520 Speaker 1: so much. All right, now, let's go into a story 92 00:04:44,560 --> 00:04:48,080 Speaker 1: that I know you love. The Oklahoma quarterback University of 93 00:04:48,080 --> 00:04:52,360 Speaker 1: Oklahoma quarterback rafted by a baseball team. Yeah. So he's 94 00:04:52,360 --> 00:04:54,960 Speaker 1: certainly not the first player we've seen in college to 95 00:04:55,000 --> 00:04:57,440 Speaker 1: be good at multiple sports, but he appears to be 96 00:04:57,880 --> 00:05:00,720 Speaker 1: maybe one of the best at this stage. Kyler Murray, 97 00:05:00,720 --> 00:05:03,479 Speaker 1: the quarterback for Oklahoma, the air to Baker Mayfield that 98 00:05:03,760 --> 00:05:06,400 Speaker 1: at one of those premier blue blood football schools, was 99 00:05:06,480 --> 00:05:09,240 Speaker 1: drafted number eight overall by the by the Oakland Athletics. 100 00:05:09,720 --> 00:05:12,320 Speaker 1: That comes with a monster signing bonus. He's agreed to 101 00:05:12,360 --> 00:05:15,040 Speaker 1: a deal apparently that's just under five million dollars. Not 102 00:05:15,200 --> 00:05:18,240 Speaker 1: bad at all. It also, I mean, because of the 103 00:05:18,440 --> 00:05:21,320 Speaker 1: curiosity and the weird way n c A makes out 104 00:05:21,360 --> 00:05:23,440 Speaker 1: its rules, you're allowed to be a pro in one 105 00:05:23,440 --> 00:05:25,160 Speaker 1: sport and be an amateur in the other, but you 106 00:05:25,200 --> 00:05:28,000 Speaker 1: can't have a YouTube showel exactly. So Kyler Murray is 107 00:05:28,000 --> 00:05:30,000 Speaker 1: going to be paid two million dollars on top of 108 00:05:30,000 --> 00:05:33,200 Speaker 1: what Lincoln Riley, his head coach, is making paid more 109 00:05:33,240 --> 00:05:35,280 Speaker 1: than anyone else at the school right now in its 110 00:05:35,279 --> 00:05:38,560 Speaker 1: athletic department. But as you said, there are there are 111 00:05:38,640 --> 00:05:40,600 Speaker 1: n c A kickers out there who are losing their 112 00:05:40,600 --> 00:05:44,359 Speaker 1: eligibility because they have a YouTube channel. There's something messed 113 00:05:44,400 --> 00:05:46,280 Speaker 1: up with this system, and in my opinion, it's great 114 00:05:46,320 --> 00:05:48,799 Speaker 1: for Kyler get you get your money. Five million dollars 115 00:05:49,279 --> 00:05:51,159 Speaker 1: while being a college football player is not a bad 116 00:05:51,160 --> 00:05:52,960 Speaker 1: set up. Coach tells him to do something, he says, 117 00:05:53,000 --> 00:05:56,680 Speaker 1: go take a high coach. He's got other options, There's 118 00:05:56,680 --> 00:05:59,160 Speaker 1: no question about that. But it also highlights the huge 119 00:05:59,160 --> 00:06:03,280 Speaker 1: difference between the way NFL and football handles youth great 120 00:06:03,279 --> 00:06:05,920 Speaker 1: college players versus what baseball does. All right, ed been, Now, 121 00:06:05,960 --> 00:06:08,279 Speaker 1: let's get to this week's interview with Peter Goober. He 122 00:06:08,400 --> 00:06:10,919 Speaker 1: is the chairman of Mandally Entertainment and part owner of 123 00:06:10,960 --> 00:06:14,400 Speaker 1: the Let's Get the List Ready, Golden State Warriors, l A, Dodgers, 124 00:06:14,680 --> 00:06:17,960 Speaker 1: L a football club, Axiomatic, which owns e sports team 125 00:06:18,000 --> 00:06:21,320 Speaker 1: Team Liquid. He's a New York Times bestselling author, television host, 126 00:06:21,680 --> 00:06:24,560 Speaker 1: and recipient of the U c l A Medal in seventeen. 127 00:06:24,920 --> 00:06:27,200 Speaker 1: That is quite the resume. Evan and Peter, thank you 128 00:06:27,279 --> 00:06:30,000 Speaker 1: very much for joining us. My pleasure. Tell me, Peter, 129 00:06:30,120 --> 00:06:33,200 Speaker 1: what is it that attracts you and so many others 130 00:06:33,200 --> 00:06:35,800 Speaker 1: to sports? There's a million things core businesses for a 131 00:06:35,839 --> 00:06:38,240 Speaker 1: lot of owners, But what attracts you to sports. I've 132 00:06:38,240 --> 00:06:40,440 Speaker 1: been in an audience of business my whole life. I've 133 00:06:40,480 --> 00:06:44,320 Speaker 1: been the movie business at the highest and most profitable 134 00:06:44,320 --> 00:06:48,160 Speaker 1: and most enjoyable level, and the music business, and now 135 00:06:48,279 --> 00:06:51,880 Speaker 1: the sports business. And they're all about audiences. How my 136 00:06:52,000 --> 00:06:55,240 Speaker 1: look at myself as connecting artists and audiences broadly defined 137 00:06:55,360 --> 00:07:00,000 Speaker 1: artists of basketball players. Thing is composes U directors, actors, 138 00:07:00,480 --> 00:07:05,240 Speaker 1: television stars and of course baseball players, basketball players, football players, 139 00:07:05,279 --> 00:07:07,719 Speaker 1: all the teams that I own, they're all artists and 140 00:07:07,720 --> 00:07:10,800 Speaker 1: the audiences are the audiences everybody keeps talking about in 141 00:07:10,840 --> 00:07:14,920 Speaker 1: the industry and live and content and scale, there really 142 00:07:14,960 --> 00:07:16,880 Speaker 1: is no substitute for live. That's what you're talking about, 143 00:07:16,880 --> 00:07:20,960 Speaker 1: this sort of live experience and the aggregation of eyeballs 144 00:07:21,320 --> 00:07:25,680 Speaker 1: through art artistry, whether it's sport or whatever else. Correct. Well, 145 00:07:25,800 --> 00:07:29,960 Speaker 1: that's correct, But the iteration of that is why why 146 00:07:30,120 --> 00:07:35,320 Speaker 1: is that so? Because the audiences in live sports are 147 00:07:35,320 --> 00:07:38,000 Speaker 1: different than the audiences in music of movies. In music 148 00:07:38,040 --> 00:07:40,160 Speaker 1: of movies, you don't make a difference in the outcome. 149 00:07:40,440 --> 00:07:41,560 Speaker 1: I mean, you know, if you go to a movie 150 00:07:41,560 --> 00:07:43,880 Speaker 1: of Rocky and you see who wins, he wins, and 151 00:07:44,040 --> 00:07:46,160 Speaker 1: I go sing guy wins, and then a year later 152 00:07:46,200 --> 00:07:48,560 Speaker 1: on the plane, same guy wins, then the later leah 153 00:07:48,680 --> 00:07:52,240 Speaker 1: later on a disc, same guy wins. But with sports 154 00:07:53,000 --> 00:07:57,400 Speaker 1: live sports, the audience steals they are participants, not just passengers. 155 00:07:57,440 --> 00:07:59,320 Speaker 1: And that makes all the difference. It makes it different 156 00:07:59,360 --> 00:08:01,119 Speaker 1: how they own it, how they watch it, how they 157 00:08:01,280 --> 00:08:05,120 Speaker 1: how they pay it forward. It is a monumental difference. 158 00:08:05,160 --> 00:08:07,400 Speaker 1: And the reason why it's so important, I mean, why 159 00:08:07,440 --> 00:08:11,080 Speaker 1: it's so critical is that sponsors are looking for emotional 160 00:08:11,120 --> 00:08:14,040 Speaker 1: engagement for the product that they sponsor. They want that 161 00:08:14,080 --> 00:08:17,920 Speaker 1: emotional engagement to attach their information, their proof process, their 162 00:08:18,000 --> 00:08:21,760 Speaker 1: product to so it metabolizes in the audience. And that's 163 00:08:21,800 --> 00:08:24,440 Speaker 1: what live sports does for sponsors, and that's what live 164 00:08:24,520 --> 00:08:28,200 Speaker 1: sports does for the audience, and ultimately it is the 165 00:08:28,240 --> 00:08:31,640 Speaker 1: same whether it's on television or whether it's at the venue. Peter, 166 00:08:31,760 --> 00:08:34,720 Speaker 1: I say this with tongue firmly planted in cheek based 167 00:08:34,760 --> 00:08:36,719 Speaker 1: on what you just said, though, I can count your 168 00:08:36,760 --> 00:08:39,240 Speaker 1: argument with the NBA and your part owner of the Warriors. 169 00:08:39,480 --> 00:08:44,400 Speaker 1: Same guy wins, no no, no, I said, I said that. 170 00:08:44,720 --> 00:08:47,160 Speaker 1: I hope the same guy wins and wins me. But 171 00:08:47,160 --> 00:08:51,000 Speaker 1: but the it's the question of managing too human absolutely 172 00:08:51,200 --> 00:08:54,880 Speaker 1: key human needs two of the seven human needs a 173 00:08:55,040 --> 00:08:58,439 Speaker 1: certainty and variety. Sports gives you the certainty the rules, 174 00:08:58,800 --> 00:09:01,640 Speaker 1: the privilege of owning a team as a fan, and 175 00:09:01,679 --> 00:09:04,680 Speaker 1: the variety of the uncertainty of the outcome. That's what 176 00:09:04,880 --> 00:09:07,080 Speaker 1: is so compelling about it. It sits right in with 177 00:09:07,120 --> 00:09:10,439 Speaker 1: that pattern. And that is something that is you can 178 00:09:10,440 --> 00:09:14,200 Speaker 1: see used to actually not compete against the Internet or 179 00:09:14,240 --> 00:09:18,360 Speaker 1: not compete against digital technology. But everybody in the audience 180 00:09:18,840 --> 00:09:22,040 Speaker 1: is analog. There's nobody that's digital. We're not interested in 181 00:09:22,120 --> 00:09:24,679 Speaker 1: zeros and ones. We're interested in news and os. And 182 00:09:24,760 --> 00:09:27,600 Speaker 1: that's what sports gives you. So no binary coding when 183 00:09:27,600 --> 00:09:29,800 Speaker 1: it comes to sports. I like them. That's your statement. 184 00:09:30,960 --> 00:09:33,480 Speaker 1: Binary to me is wind lose too. Yeah, well I 185 00:09:33,520 --> 00:09:35,439 Speaker 1: guess yeah. That is the bier, the wind to lose, 186 00:09:35,520 --> 00:09:37,280 Speaker 1: the zero, the one in the code. So let's talk 187 00:09:37,280 --> 00:09:41,080 Speaker 1: about the Warriors four straight conference championships. What are you 188 00:09:41,160 --> 00:09:45,120 Speaker 1: learning in two eighteen about this whole NBA Playoffs process 189 00:09:45,160 --> 00:09:47,080 Speaker 1: that you didn't realize maybe in the in the first 190 00:09:47,160 --> 00:09:50,240 Speaker 1: year or two of this run. Really simple, We're gonna 191 00:09:50,240 --> 00:09:54,520 Speaker 1: need a bigger trophy case. How big can you go? Well, 192 00:09:54,559 --> 00:09:57,120 Speaker 1: it's not a question just how big, it's how shiny 193 00:09:57,160 --> 00:09:59,839 Speaker 1: they are, right, they have, But more importantly, what they mean, 194 00:10:00,120 --> 00:10:02,600 Speaker 1: not not the trophies, but what the process means, the 195 00:10:02,640 --> 00:10:05,679 Speaker 1: engagement in the process, the constant and never ending improvement, 196 00:10:06,000 --> 00:10:09,640 Speaker 1: the the idea of always iterating, the idea of looking 197 00:10:09,679 --> 00:10:12,680 Speaker 1: for opportunity even when you at the top level. That 198 00:10:12,800 --> 00:10:16,000 Speaker 1: attitude puts the aptitude of your team, your sports, your 199 00:10:16,080 --> 00:10:19,000 Speaker 1: organization on steroids. I don't mean the steroids that the 200 00:10:19,000 --> 00:10:21,120 Speaker 1: government doesn't want you to use. I mean the steroids 201 00:10:21,120 --> 00:10:23,719 Speaker 1: that are in your body, those elements that make you 202 00:10:23,880 --> 00:10:29,120 Speaker 1: feel compelled, charged, ownership, complete compulsion. That's what you're driving. 203 00:10:29,840 --> 00:10:32,040 Speaker 1: And how do you take a team like the Warriors, 204 00:10:32,080 --> 00:10:34,880 Speaker 1: who have had a phenomenal five year run. How do 205 00:10:34,920 --> 00:10:38,600 Speaker 1: you make the Warriors a global brand on the scale 206 00:10:38,640 --> 00:10:41,000 Speaker 1: that the Dodgers are at? You know, you think baseball, 207 00:10:41,360 --> 00:10:44,600 Speaker 1: two teams at the top, no question, Yankees Dodgers. What 208 00:10:44,679 --> 00:10:47,160 Speaker 1: does it take beyond just a successful run to make 209 00:10:47,160 --> 00:10:50,319 Speaker 1: the Warriors kind of that kind of brand within within basketball? 210 00:10:50,720 --> 00:10:53,920 Speaker 1: As in Owner of the Dodgers, I sat, oh my god, 211 00:10:54,000 --> 00:10:56,480 Speaker 1: less than a year ago in the owner's box next 212 00:10:56,520 --> 00:10:59,000 Speaker 1: to the dugout in the seventh game of the World Series, 213 00:10:59,120 --> 00:11:02,000 Speaker 1: with the Dodges in them for more than thirty years. 214 00:11:02,040 --> 00:11:06,760 Speaker 1: So what it takes is just cayungas. It takes patience 215 00:11:07,080 --> 00:11:11,160 Speaker 1: and work and time, and it's it's really about connection 216 00:11:11,559 --> 00:11:14,880 Speaker 1: with your fans. It's about building the legacy of commitment 217 00:11:14,920 --> 00:11:18,720 Speaker 1: of your fans, providing products to them, providing resource and 218 00:11:18,720 --> 00:11:23,000 Speaker 1: resourcefulness to them that they as their's We're stewards of 219 00:11:23,080 --> 00:11:24,880 Speaker 1: the teams, these teams, certainly the ones that I when 220 00:11:24,880 --> 00:11:27,440 Speaker 1: I look at myself as a steward, I'm there to 221 00:11:27,520 --> 00:11:30,840 Speaker 1: make that connection, work, to provide value to that connection. 222 00:11:31,120 --> 00:11:34,199 Speaker 1: It's in its simplest sense, you want that audience to 223 00:11:34,440 --> 00:11:38,320 Speaker 1: all their experience on the team and viralently marketed. That's 224 00:11:38,320 --> 00:11:41,520 Speaker 1: what you need for continued success with any kind of franchise. 225 00:11:41,880 --> 00:11:45,160 Speaker 1: It's that ownership that the fan has that it's theirs 226 00:11:45,160 --> 00:11:47,640 Speaker 1: that they make a difference in the outcome that they come. 227 00:11:47,920 --> 00:11:50,360 Speaker 1: That they pass it along, they talk about it, they 228 00:11:50,480 --> 00:11:53,120 Speaker 1: narrow it, They listen to your show, They have arguments 229 00:11:53,160 --> 00:11:55,640 Speaker 1: with you, they have arguments with their friends. They use 230 00:11:55,720 --> 00:11:58,680 Speaker 1: the currency of the game and the dialogue and the 231 00:11:58,720 --> 00:12:01,280 Speaker 1: issues around it to fell of their life. That's what 232 00:12:01,360 --> 00:12:06,120 Speaker 1: you have to do. It's a seven three attitude that 233 00:12:06,160 --> 00:12:07,840 Speaker 1: a team must have if they want to build that 234 00:12:07,880 --> 00:12:11,240 Speaker 1: alliance and that allegiance. So the Dodgers can go thirty 235 00:12:11,320 --> 00:12:13,959 Speaker 1: years without playing in the in the World Series, and 236 00:12:14,200 --> 00:12:16,600 Speaker 1: all that that you just said continues, right the fan 237 00:12:16,720 --> 00:12:19,600 Speaker 1: fervor and know the brand that's able to market itself 238 00:12:19,720 --> 00:12:22,600 Speaker 1: are the Warriors at that point. Now, if the next 239 00:12:22,600 --> 00:12:25,360 Speaker 1: thirty years are bad, and certainly hopefully they won't be 240 00:12:25,640 --> 00:12:29,959 Speaker 1: but years more. But I can say this that what 241 00:12:30,040 --> 00:12:32,640 Speaker 1: you do is you all elements count. So you build 242 00:12:32,679 --> 00:12:36,320 Speaker 1: your brand, you build your bond, You build the team. 243 00:12:36,720 --> 00:12:39,040 Speaker 1: You focus on players and the team, You focus on 244 00:12:39,080 --> 00:12:42,400 Speaker 1: the coaching staff. You focus on building a venue, a palace, 245 00:12:42,679 --> 00:12:45,960 Speaker 1: a place where people come that is emblematic of what 246 00:12:46,040 --> 00:12:48,960 Speaker 1: you intend the team to do to perform. We're building 247 00:12:48,960 --> 00:12:52,040 Speaker 1: an incredible venue in the Bay in San Francisco, which 248 00:12:52,080 --> 00:12:54,280 Speaker 1: opens about a year and a half from now. And 249 00:12:54,840 --> 00:12:58,560 Speaker 1: that commitment and that that's both financial emotional time wise 250 00:12:58,800 --> 00:13:01,280 Speaker 1: to do that, to race the team and that kind 251 00:13:01,320 --> 00:13:04,280 Speaker 1: of a uh situation and that kind of a venue 252 00:13:04,440 --> 00:13:06,480 Speaker 1: and that kind of an opportunity is what you have 253 00:13:06,559 --> 00:13:10,319 Speaker 1: to do. You have to be constantly and never ending 254 00:13:10,679 --> 00:13:13,680 Speaker 1: case of improvement. Change is part of the culture that 255 00:13:13,760 --> 00:13:15,720 Speaker 1: you have to embrace. If you're going to have a 256 00:13:15,760 --> 00:13:18,559 Speaker 1: team on the floor, on the coaching staff, on the ownership, 257 00:13:18,920 --> 00:13:22,120 Speaker 1: on the fans, everything, it has to evolve. For people 258 00:13:22,160 --> 00:13:24,640 Speaker 1: who may not know your background, I'm gonna I'm gonna 259 00:13:24,800 --> 00:13:27,959 Speaker 1: tie this all together. You're talking about human attachment, you're 260 00:13:28,000 --> 00:13:31,719 Speaker 1: talking about emotion, you're talking about affinity. And the name 261 00:13:31,720 --> 00:13:35,320 Speaker 1: of your company's Mandally Entertainment. And it came about because 262 00:13:35,520 --> 00:13:39,079 Speaker 1: your mother used to read Rudgert Kipling's Mandally poem to you. 263 00:13:39,520 --> 00:13:46,080 Speaker 1: And that is about longing, it's about love, it's about attachment. 264 00:13:46,600 --> 00:13:49,000 Speaker 1: I mean, was the giving tree not on the shelf? Ship? This? 265 00:13:49,000 --> 00:13:51,640 Speaker 1: This is this is highbrow stuff, But it seems to 266 00:13:51,679 --> 00:13:53,440 Speaker 1: have stayed with you for your entire life and you're 267 00:13:53,440 --> 00:13:56,520 Speaker 1: applying it to the sport world. Well, it is, it's 268 00:13:56,320 --> 00:13:59,679 Speaker 1: it's it's you know, it's endemic to human nature's and 269 00:13:59,800 --> 00:14:03,240 Speaker 1: yet endemic to how we are. We grow attachments, we 270 00:14:03,360 --> 00:14:06,600 Speaker 1: root for those attachments, We have loyalties, and you you 271 00:14:06,679 --> 00:14:10,120 Speaker 1: build that with a team. It's about it's about creating 272 00:14:10,400 --> 00:14:13,880 Speaker 1: emotional transportation. That's the business we're really in. We want 273 00:14:13,920 --> 00:14:17,000 Speaker 1: to emotionally transport our audience to believe they make a difference, 274 00:14:17,040 --> 00:14:20,160 Speaker 1: to come and watch their players, to narrate the story, 275 00:14:20,240 --> 00:14:24,040 Speaker 1: to their friends, to be our vocal advocacy, to the fans, 276 00:14:24,080 --> 00:14:26,840 Speaker 1: and to the products that that are associated with the team. 277 00:14:27,400 --> 00:14:30,760 Speaker 1: It's not it's more than just you know, um, you know, 278 00:14:30,800 --> 00:14:34,320 Speaker 1: putting five guys on the floor. It's putting our hearts, minds, wallets, 279 00:14:34,640 --> 00:14:38,360 Speaker 1: seat and tongue in the same direction. That authenticity is 280 00:14:38,400 --> 00:14:40,840 Speaker 1: what the audience and the fans see. And if you 281 00:14:40,880 --> 00:14:43,040 Speaker 1: are that authentic, you still have to win. You still 282 00:14:43,080 --> 00:14:45,760 Speaker 1: have to be competitive. But you know, look at the Dodges. 283 00:14:45,800 --> 00:14:49,000 Speaker 1: The Dodges have the largest output of any team in 284 00:14:49,000 --> 00:14:51,240 Speaker 1: the world for almost four million people a year ago 285 00:14:51,280 --> 00:14:55,640 Speaker 1: through there. So the idea is you have to build loyalty, 286 00:14:55,680 --> 00:14:59,000 Speaker 1: but you have to surrender proprietorship. That doesn't mean you're 287 00:14:59,040 --> 00:15:01,280 Speaker 1: not the stud it that you're taking care of all 288 00:15:01,280 --> 00:15:03,560 Speaker 1: the pieces, but you have to do what you know 289 00:15:03,640 --> 00:15:07,080 Speaker 1: you're doing it in there instead. In their favor, we're 290 00:15:07,080 --> 00:15:11,000 Speaker 1: speaking with Mantally Entertainment Chairman Peter Goober. Peter, does technology 291 00:15:11,080 --> 00:15:14,840 Speaker 1: help with building those connections or is it a distraction? 292 00:15:14,880 --> 00:15:17,480 Speaker 1: I mean, I can see an argument for both. Well, 293 00:15:17,840 --> 00:15:20,680 Speaker 1: there's no doubt that technology works because technology have been 294 00:15:20,680 --> 00:15:22,800 Speaker 1: with us since we've we've been a human species who 295 00:15:22,840 --> 00:15:27,000 Speaker 1: developed language that was a technology. We developed physical communication, 296 00:15:27,040 --> 00:15:30,640 Speaker 1: and then then we developed electronic communication and that didn't 297 00:15:30,720 --> 00:15:33,760 Speaker 1: separate us. That brought us closer together. What we have 298 00:15:33,960 --> 00:15:37,640 Speaker 1: is a digital world, and therefore technology has who have 299 00:15:37,760 --> 00:15:40,960 Speaker 1: been the connector between the artists and the audience is shortened, 300 00:15:40,960 --> 00:15:45,560 Speaker 1: the distance expanded, the breadth and reach of live touch. 301 00:15:46,000 --> 00:15:49,800 Speaker 1: It's provided individuality to the users. It's done a lot 302 00:15:49,800 --> 00:15:52,920 Speaker 1: of benefits. Technology that's doesn't provide benefits as a coal 303 00:15:53,000 --> 00:15:55,960 Speaker 1: comfort and disappears. It's it's just interim for a second. 304 00:15:56,320 --> 00:15:59,520 Speaker 1: But the idea that technology can reach the sport live 305 00:15:59,600 --> 00:16:02,000 Speaker 1: and the whole world. I was laying on my bed 306 00:16:02,600 --> 00:16:06,800 Speaker 1: in Tibet, in Lasa, where four years earlier you couldn't 307 00:16:06,840 --> 00:16:10,040 Speaker 1: even make a phone call, and suddenly I'm laying in 308 00:16:10,080 --> 00:16:12,600 Speaker 1: my bed and I called down to the operator. I said, 309 00:16:12,720 --> 00:16:15,400 Speaker 1: do you know the score of the Warriors game? And said, well, 310 00:16:15,480 --> 00:16:17,760 Speaker 1: we got the antentity. Would you like to you do? 311 00:16:18,280 --> 00:16:21,600 Speaker 1: I hung up the line, phone, picked up, my mobile phone, 312 00:16:21,920 --> 00:16:24,680 Speaker 1: went to my NBA app and then I'm laying in 313 00:16:24,720 --> 00:16:27,840 Speaker 1: the bed in loss Tobet watching the Warriors. It brings 314 00:16:27,920 --> 00:16:30,960 Speaker 1: audiences from all over the world. It allows them to 315 00:16:31,040 --> 00:16:34,360 Speaker 1: see it in different forms, whether it's VR, whether it's 316 00:16:34,440 --> 00:16:36,920 Speaker 1: live in the venue, whether it's on a mobile phone, 317 00:16:36,920 --> 00:16:40,320 Speaker 1: whether it's on a PC or on linear television. So 318 00:16:40,720 --> 00:16:44,600 Speaker 1: that's the benefit. Technology broadens the audience. It's it's not 319 00:16:44,800 --> 00:16:47,600 Speaker 1: it's a means. It's it's me a method, it's not 320 00:16:47,720 --> 00:16:52,000 Speaker 1: an end product. We are chatting with Peter Goober part 321 00:16:52,080 --> 00:16:55,120 Speaker 1: under the Dodgers, Warriors, l a football club, E Sports 322 00:16:55,160 --> 00:16:57,680 Speaker 1: Team Liquid and Peter. One of my favorite stories from 323 00:16:57,760 --> 00:16:59,800 Speaker 1: David Stern, who was among the first to sort of 324 00:16:59,800 --> 00:17:03,360 Speaker 1: see this digital global flat world, was that he was 325 00:17:03,360 --> 00:17:06,760 Speaker 1: in Timpoo, Bhutan, one stoplight town. He walks into his 326 00:17:06,800 --> 00:17:09,560 Speaker 1: hotel and there he has sees somebody looking over the 327 00:17:09,560 --> 00:17:11,440 Speaker 1: shoulder on a computer and he was on the NBA 328 00:17:11,480 --> 00:17:14,360 Speaker 1: dot com page looking at something Kolobe Bryant. So how 329 00:17:14,400 --> 00:17:15,840 Speaker 1: do you as an owner and I can I can 330 00:17:15,880 --> 00:17:18,600 Speaker 1: sense again you're into the emotional attachment of it all. 331 00:17:19,119 --> 00:17:23,439 Speaker 1: But with that comes monetization. How do you take advantage 332 00:17:23,480 --> 00:17:27,280 Speaker 1: of this flat world, of the scale that the technology 333 00:17:27,320 --> 00:17:30,639 Speaker 1: allows for in terms of monetizing what you've got, which 334 00:17:30,680 --> 00:17:32,960 Speaker 1: is the athletic performance on the court in front of you. 335 00:17:33,600 --> 00:17:36,239 Speaker 1: That's a really good question and one that you know 336 00:17:36,359 --> 00:17:41,159 Speaker 1: many pundits cogitate on, but it's really the elements for 337 00:17:41,200 --> 00:17:43,679 Speaker 1: the answer are pretty simple. You've got a sport that 338 00:17:43,720 --> 00:17:47,840 Speaker 1: doesn't have a lot of friction. One can play against 339 00:17:47,840 --> 00:17:50,680 Speaker 1: one five complay against flie. You can play on hord Rock. 340 00:17:50,840 --> 00:17:53,439 Speaker 1: I was an African Amnibia and it was a hod 341 00:17:53,560 --> 00:17:56,000 Speaker 1: earth rock thing with a wooden back but a little 342 00:17:56,040 --> 00:18:00,320 Speaker 1: metal rim, no net, and there were fifteen sixteen young 343 00:18:00,400 --> 00:18:03,399 Speaker 1: people playing basketball. There's no friction. It's not like hockey 344 00:18:03,440 --> 00:18:06,000 Speaker 1: and need skates and ice and chillers and venues it's 345 00:18:06,040 --> 00:18:09,600 Speaker 1: not like American football helmets and pet the it's it's 346 00:18:09,760 --> 00:18:14,040 Speaker 1: very frictionless and it's very easy to understand. It's hard 347 00:18:14,080 --> 00:18:16,560 Speaker 1: to play and hard to really don't know all the details, 348 00:18:16,560 --> 00:18:19,400 Speaker 1: but you need to observe and watch that in soccer 349 00:18:19,560 --> 00:18:23,000 Speaker 1: are two international sports. Soccer is gravitated all around the 350 00:18:23,040 --> 00:18:26,480 Speaker 1: world now it really happening in the US. But basketball 351 00:18:26,520 --> 00:18:28,280 Speaker 1: is gravitating all around the world. So if you do 352 00:18:28,320 --> 00:18:30,679 Speaker 1: the maths, in the United States, there's two d and 353 00:18:30,680 --> 00:18:34,080 Speaker 1: thirty million people and just a few years ago when 354 00:18:34,119 --> 00:18:36,760 Speaker 1: there was six six billion, now there's seven billion people 355 00:18:36,760 --> 00:18:39,959 Speaker 1: in the world. They didn't have access live to these games. 356 00:18:40,440 --> 00:18:44,920 Speaker 1: Now we have seven billion people that could be interested 357 00:18:44,920 --> 00:18:47,159 Speaker 1: in it. They could watch it anywhere from them Nibia 358 00:18:47,200 --> 00:18:50,840 Speaker 1: to Madagascar to Japan to the Arctic Circle. You can 359 00:18:50,880 --> 00:18:53,879 Speaker 1: be not only on the game, you can v virtually 360 00:18:53,960 --> 00:18:57,080 Speaker 1: they're watching it on VR. You can be on your computer, 361 00:18:57,200 --> 00:18:59,280 Speaker 1: you can be on your mobile phone, riding in a 362 00:18:59,400 --> 00:19:03,360 Speaker 1: tractor the hotspot and be watching the game or talking 363 00:19:03,400 --> 00:19:06,040 Speaker 1: to you or narrating. And we do friends or connecting. 364 00:19:06,240 --> 00:19:09,159 Speaker 1: This is the most important pot. Connecting with like minded 365 00:19:09,200 --> 00:19:12,399 Speaker 1: people who are against your team. Afore your team so 366 00:19:12,440 --> 00:19:16,360 Speaker 1: that you're participating in it. The math is simple. We've 367 00:19:16,359 --> 00:19:19,160 Speaker 1: grown the audience in the United States where the three 368 00:19:19,200 --> 00:19:22,879 Speaker 1: hundred million people now the target, of course is seven 369 00:19:22,920 --> 00:19:25,280 Speaker 1: billion people in the rest of the world and growing. 370 00:19:25,600 --> 00:19:28,159 Speaker 1: So I think that the numbers, you know, if you 371 00:19:28,240 --> 00:19:29,960 Speaker 1: just do the numbers, the numbers are on a side. 372 00:19:30,040 --> 00:19:34,400 Speaker 1: Technology provides that, but most importantly, the sport itself can 373 00:19:34,400 --> 00:19:38,119 Speaker 1: be participated in at a very easy basis all around 374 00:19:38,119 --> 00:19:40,119 Speaker 1: the world, So I think the future is bright. So 375 00:19:40,200 --> 00:19:44,760 Speaker 1: some full disclosure, you are an investor in a VR company. 376 00:19:45,119 --> 00:19:47,639 Speaker 1: I am. Yes, I am a very very very very 377 00:19:47,680 --> 00:19:51,280 Speaker 1: significant investor in VR company because I think VR is 378 00:19:51,320 --> 00:19:57,000 Speaker 1: another means of experience with a sport, and it gives 379 00:19:57,040 --> 00:20:00,760 Speaker 1: them a proximity and opportunity to participate eight that's unique, 380 00:20:00,920 --> 00:20:03,080 Speaker 1: but it doesn't take away from being there. It's only 381 00:20:03,119 --> 00:20:05,720 Speaker 1: eighteen people can be in the and the seven point 382 00:20:05,760 --> 00:20:08,600 Speaker 1: nine pinioning people in the world, so I think it 383 00:20:08,720 --> 00:20:11,360 Speaker 1: gives another way to view it and participate in it 384 00:20:11,800 --> 00:20:15,439 Speaker 1: and and and socially organized around it. So I'm excited 385 00:20:15,440 --> 00:20:19,080 Speaker 1: about it. Yes, Peter, you've espoused the long term growth 386 00:20:19,119 --> 00:20:22,680 Speaker 1: potential of both basketball and soccer. There, uh, you also 387 00:20:22,720 --> 00:20:25,960 Speaker 1: own the Dodgers. Where does baseball, in your opinion, fit 388 00:20:26,040 --> 00:20:31,760 Speaker 1: into this flattening global sports business model, Well, a lot 389 00:20:31,760 --> 00:20:33,800 Speaker 1: of ways. First of all, if you just look in 390 00:20:34,200 --> 00:20:39,560 Speaker 1: April and May fifty people in stadiums watching baseball six 391 00:20:39,600 --> 00:20:41,880 Speaker 1: months before the finals and the finals of the World 392 00:20:41,920 --> 00:20:45,640 Speaker 1: Series of Playoffs, it tells you that the audience is there. Now. 393 00:20:45,760 --> 00:20:49,600 Speaker 1: Is the audience older by definition? Yes, it's older by definition. 394 00:20:49,800 --> 00:20:51,760 Speaker 1: Is that an issue? Yes, you have to deal with 395 00:20:51,800 --> 00:20:54,919 Speaker 1: that issue. Is that our issue? Are their issues around 396 00:20:55,320 --> 00:20:58,240 Speaker 1: not length of game? That's the wrong expression. Pace of 397 00:20:58,280 --> 00:21:01,120 Speaker 1: play is really what it is. Other issues around it. Yes, 398 00:21:01,600 --> 00:21:03,480 Speaker 1: but there's a lot of factors that are working to 399 00:21:03,560 --> 00:21:06,520 Speaker 1: improve that. And I have a lot of expectations. Have 400 00:21:06,560 --> 00:21:10,359 Speaker 1: been in baseball for twenty five years and I see 401 00:21:10,400 --> 00:21:13,600 Speaker 1: the opportunities. Let me just share with you that the 402 00:21:13,640 --> 00:21:17,840 Speaker 1: government just the Constitution in the US Supreme Court just 403 00:21:17,960 --> 00:21:21,199 Speaker 1: passed the law allowing the States to enact um the 404 00:21:21,320 --> 00:21:24,080 Speaker 1: right tap gambling. That's going to change everything, because there 405 00:21:24,119 --> 00:21:26,879 Speaker 1: already is gambling, it's just in the dark corners of 406 00:21:26,960 --> 00:21:30,040 Speaker 1: rooms and hidden underground. Now it's going to be part 407 00:21:30,040 --> 00:21:32,040 Speaker 1: of the process like it is in Europe and that's 408 00:21:32,040 --> 00:21:35,400 Speaker 1: gonna have a tremendous impact on sports. And I don't 409 00:21:35,400 --> 00:21:38,760 Speaker 1: necessarily think bad because the same people are gambling the 410 00:21:38,800 --> 00:21:42,680 Speaker 1: bill gamble, hopefully legitimately, and it will provide more revenue 411 00:21:42,720 --> 00:21:45,359 Speaker 1: to the players, to the teams, It will provide a 412 00:21:45,480 --> 00:21:50,760 Speaker 1: much stronger connection with sponsors, because stronger emotional connection. Biggest 413 00:21:50,920 --> 00:21:53,320 Speaker 1: stake in the fire that the that the people have 414 00:21:53,440 --> 00:21:57,560 Speaker 1: that are dialogueing and betting around sports, and baseball is 415 00:21:57,560 --> 00:22:01,000 Speaker 1: a narrated sport. There are spaces ween all the things 416 00:22:01,000 --> 00:22:04,240 Speaker 1: that happened in baseball that work very well for propositional 417 00:22:04,240 --> 00:22:07,840 Speaker 1: betting on mobile phones. I think you're gonna see it 418 00:22:07,960 --> 00:22:11,280 Speaker 1: have probably one of the biggest upticks because of that. 419 00:22:11,880 --> 00:22:14,480 Speaker 1: Let's talk about gambling for for a second. From what 420 00:22:14,520 --> 00:22:17,080 Speaker 1: I understand, California maybe not going to be one of 421 00:22:17,119 --> 00:22:19,479 Speaker 1: the first states to legalize it, but I do assume 422 00:22:19,520 --> 00:22:21,200 Speaker 1: at some point in the next couple of years it 423 00:22:21,240 --> 00:22:25,160 Speaker 1: will probably happen. What are you kind of positioning right 424 00:22:25,160 --> 00:22:27,600 Speaker 1: now for your teams? What are you getting ready for? 425 00:22:27,760 --> 00:22:30,439 Speaker 1: Do you want to see gambling in the stadium in 426 00:22:30,640 --> 00:22:34,560 Speaker 1: either on mobile or in specific locations? Is there are 427 00:22:34,560 --> 00:22:36,560 Speaker 1: you going to see ads all over? What do you 428 00:22:36,600 --> 00:22:40,119 Speaker 1: think the business opportunity is specifically for your franchises. Okay, 429 00:22:40,520 --> 00:22:45,360 Speaker 1: first question first, and that is California. Yeah, yeah, California, 430 00:22:45,480 --> 00:22:48,959 Speaker 1: and there was no cannabis. Now this cannabis, you know, 431 00:22:49,520 --> 00:22:52,520 Speaker 1: driving at a certain age, voting. It's just the pressure 432 00:22:52,520 --> 00:22:55,800 Speaker 1: of times. What happens is there's so much money involved 433 00:22:55,800 --> 00:22:58,159 Speaker 1: in it for it to be underground, and they're not 434 00:22:58,240 --> 00:23:01,040 Speaker 1: the government to get the money, for the public to 435 00:23:01,080 --> 00:23:03,680 Speaker 1: get the money and take it out of the shady corners. 436 00:23:03,880 --> 00:23:07,240 Speaker 1: There's so much capital involved in it that I think 437 00:23:07,240 --> 00:23:10,880 Speaker 1: it's in inexorable that that there will be legalized gambling 438 00:23:11,080 --> 00:23:13,960 Speaker 1: in any state. Just like there's lotteries. Nobody wanted lotteries. 439 00:23:14,080 --> 00:23:17,040 Speaker 1: Suddenly everybody has lotteries. So I think that's what's going 440 00:23:17,080 --> 00:23:19,240 Speaker 1: to be. The need for capital for the government is 441 00:23:19,280 --> 00:23:21,120 Speaker 1: going to be part of it. So I think that's coming. 442 00:23:21,119 --> 00:23:23,240 Speaker 1: Whether it's a year, two years, five years, four years, 443 00:23:23,480 --> 00:23:26,440 Speaker 1: is inevitable. The second part is how it will operate, 444 00:23:26,800 --> 00:23:29,879 Speaker 1: Whether they'll be in venue gambling like there is in 445 00:23:30,000 --> 00:23:33,240 Speaker 1: soccer in Europe, or whether it will be all transactional 446 00:23:33,280 --> 00:23:36,720 Speaker 1: gambling over mobile devices or the like. I can't tell 447 00:23:36,800 --> 00:23:40,000 Speaker 1: you some sports, will you know will work one way 448 00:23:40,000 --> 00:23:42,400 Speaker 1: and other sports will work another way. I don't know. 449 00:23:42,640 --> 00:23:45,760 Speaker 1: I don't have a firm opinion on it. I think 450 00:23:45,800 --> 00:23:47,720 Speaker 1: it will be explored and I think it will operate 451 00:23:47,720 --> 00:23:51,320 Speaker 1: differently in different sports. That's hard to have proposition betting. 452 00:23:51,320 --> 00:23:54,800 Speaker 1: In hockey, it goes so fast that that you you 453 00:23:54,800 --> 00:23:58,959 Speaker 1: could have scored differential and player scoring, but a broad 454 00:23:59,040 --> 00:24:02,240 Speaker 1: menu of items. I don't know. Baseball is very much 455 00:24:02,320 --> 00:24:05,359 Speaker 1: so different. It's a narrative sport. A lot of space 456 00:24:05,400 --> 00:24:09,199 Speaker 1: between activities could easily be that way, but the idea 457 00:24:09,240 --> 00:24:12,199 Speaker 1: of the pull of that capital and the interest to 458 00:24:12,240 --> 00:24:15,680 Speaker 1: make those fans more vibrlently involved. You go to a 459 00:24:15,800 --> 00:24:18,159 Speaker 1: Nick game now, and you're in the Nick game, and 460 00:24:18,359 --> 00:24:20,639 Speaker 1: the Knicks are losing by fourteen points, and they're fifteen 461 00:24:20,680 --> 00:24:23,960 Speaker 1: thousand people screaming like crazy in the fourth quarter, four minutes, 462 00:24:24,000 --> 00:24:26,280 Speaker 1: three minutes before the end. Well, they're not there for 463 00:24:26,320 --> 00:24:29,080 Speaker 1: the hot dog at that point, and they're not there 464 00:24:29,080 --> 00:24:31,800 Speaker 1: to see whether the Knicks win to lose, that's already 465 00:24:31,800 --> 00:24:34,480 Speaker 1: fore gone conclusion. There there to see what happened with 466 00:24:34,520 --> 00:24:37,119 Speaker 1: the spread. Did the fellow make the mark, did he 467 00:24:37,160 --> 00:24:39,840 Speaker 1: make his point spread? Did he make his points so 468 00:24:40,480 --> 00:24:42,560 Speaker 1: is that good? Is that bad? Or is it ugly? 469 00:24:42,760 --> 00:24:44,919 Speaker 1: That will be found out? Peter, you only messed up 470 00:24:44,960 --> 00:24:48,000 Speaker 1: one thing in that little anecdote, right you said you 471 00:24:48,000 --> 00:24:50,240 Speaker 1: said the Knicks were down fourteen in the fourth quarter. 472 00:24:50,320 --> 00:24:56,600 Speaker 1: It's the first quarter. Okay, all right, we're chatting with 473 00:24:56,640 --> 00:25:00,320 Speaker 1: Peter guber Mandally Entertainment Chairman. Peter, you obviously have coward 474 00:25:00,400 --> 00:25:02,240 Speaker 1: the globe, but we've heard some of the places you've been. 475 00:25:02,760 --> 00:25:06,920 Speaker 1: What do you see as the best opportunities that are 476 00:25:06,960 --> 00:25:10,359 Speaker 1: out there? Where would you deploy capital now saying this 477 00:25:10,440 --> 00:25:13,119 Speaker 1: is next, this is up and coming. Well, you do 478 00:25:13,200 --> 00:25:15,800 Speaker 1: the mass, um you do the mass in the US. 479 00:25:15,960 --> 00:25:20,080 Speaker 1: Most of us have been very um uh nationally oriented 480 00:25:20,080 --> 00:25:22,160 Speaker 1: in our country. I grew up that way to think, 481 00:25:22,440 --> 00:25:25,879 Speaker 1: thinking the center of the universe was, you know, New York, Boston, 482 00:25:25,960 --> 00:25:28,439 Speaker 1: Los Angeles, Chicago, whatever it was. There's a there's a 483 00:25:28,440 --> 00:25:31,120 Speaker 1: famous member the famous cover of the New Yorker where 484 00:25:31,119 --> 00:25:33,280 Speaker 1: it had New York, the Hudson River and then China, 485 00:25:34,440 --> 00:25:37,840 Speaker 1: nothing else, or put it this way in the in 486 00:25:37,880 --> 00:25:40,159 Speaker 1: the entertainment bus, in the movie business, and I was 487 00:25:40,200 --> 00:25:42,679 Speaker 1: in every aspect of the movie business. We used to 488 00:25:42,720 --> 00:25:47,159 Speaker 1: talk about foreign in the seventies and eighties far and 489 00:25:47,280 --> 00:25:48,840 Speaker 1: you know why they called it foreign and what the 490 00:25:48,880 --> 00:25:50,560 Speaker 1: picture were doing foreign? You know what they called it 491 00:25:50,560 --> 00:25:53,520 Speaker 1: farn because it was foreign to everybody involved. That's why. 492 00:25:54,920 --> 00:25:56,879 Speaker 1: Because they didn't have intelligence around it, they didn't have 493 00:25:56,880 --> 00:26:00,240 Speaker 1: the technology to deliver the product. Now they have the 494 00:26:00,280 --> 00:26:04,280 Speaker 1: technologies deliver all these products sports, movies, music, television. So 495 00:26:04,480 --> 00:26:07,880 Speaker 1: you do the math again, where would you aim for 496 00:26:07,880 --> 00:26:11,560 Speaker 1: for for audiences? You've got three million people in a 497 00:26:11,600 --> 00:26:16,760 Speaker 1: technologically advanced country and I'm going to and Asia, but 498 00:26:16,960 --> 00:26:20,119 Speaker 1: a billion, six hundred million people, but all over the world, 499 00:26:20,480 --> 00:26:23,840 Speaker 1: I mean all over the world. And remember the smartphones, 500 00:26:23,880 --> 00:26:27,800 Speaker 1: you can get this anywhere, and you can dialogue with anyone, 501 00:26:28,240 --> 00:26:32,040 Speaker 1: and you can be less sponsors can reach everybody. That's 502 00:26:32,240 --> 00:26:36,840 Speaker 1: a formula that is emphatically powerful. And I think that's 503 00:26:36,840 --> 00:26:39,159 Speaker 1: what you're gonna you're gonna say. Hearing you talk about 504 00:26:39,359 --> 00:26:43,760 Speaker 1: new technology, specifically about Asian growth markets, E sports certainly 505 00:26:43,800 --> 00:26:46,360 Speaker 1: comes to mind. You're a part owner in Team Liquid, 506 00:26:46,760 --> 00:26:49,080 Speaker 1: one of the more successful E sports franchises out there. 507 00:26:49,760 --> 00:26:51,960 Speaker 1: Where does the sports fit into all this? I mean, 508 00:26:52,359 --> 00:26:55,359 Speaker 1: what is the growth potential there? Okay, Well, the growth 509 00:26:55,359 --> 00:27:01,640 Speaker 1: potential is already gross. There's enormous global audience. Were enormous, 510 00:27:01,640 --> 00:27:05,520 Speaker 1: staggering global audience. Uh, for e sports all over the world, 511 00:27:05,960 --> 00:27:09,520 Speaker 1: certainly in China and Korea, in the United States, in Europe. 512 00:27:10,119 --> 00:27:13,120 Speaker 1: And this is a unique thing. People say, well, that's 513 00:27:13,119 --> 00:27:16,240 Speaker 1: really not a sport. I mean, well, is curling a sport? 514 00:27:16,720 --> 00:27:21,119 Speaker 1: You know? Is are the tournament things sports? Uh? The 515 00:27:21,200 --> 00:27:25,760 Speaker 1: idea is, this is an activity that's compelling, competitive and 516 00:27:25,920 --> 00:27:31,800 Speaker 1: powerful for a young audience, an audience from twelve, thirteen 517 00:27:32,119 --> 00:27:36,520 Speaker 1: to thirty two. It's now in colleges with scholarships. It's 518 00:27:36,640 --> 00:27:41,159 Speaker 1: literally sponsors coming everywhere to reach those millennials. These are 519 00:27:41,200 --> 00:27:44,359 Speaker 1: not cord cutters. I was on a on a panel 520 00:27:44,400 --> 00:27:47,200 Speaker 1: and they all the executives or in their fifties talking 521 00:27:47,200 --> 00:27:50,719 Speaker 1: about cord cutting. You're missing the subject, guys. These are 522 00:27:50,760 --> 00:27:53,920 Speaker 1: cord neveress. They never had a chord. So what happens 523 00:27:53,960 --> 00:27:57,639 Speaker 1: is they see the life through their experience in the sports. 524 00:27:57,760 --> 00:28:01,600 Speaker 1: They see competition that way, and they participating. They can 525 00:28:01,600 --> 00:28:04,440 Speaker 1: play along with their steph curries right along with them. 526 00:28:04,600 --> 00:28:06,760 Speaker 1: They can be up close and personal with them. They 527 00:28:06,760 --> 00:28:09,360 Speaker 1: have a unique connection with them, and they are as 528 00:28:09,480 --> 00:28:13,920 Speaker 1: viral and as active and as aggressive as any sports 529 00:28:13,920 --> 00:28:16,960 Speaker 1: fan in the world. They're just different. They're different. They're 530 00:28:16,960 --> 00:28:19,439 Speaker 1: certainly different than me and probably different than you because 531 00:28:19,640 --> 00:28:22,960 Speaker 1: they've grown up with it. These are folks that are 532 00:28:23,000 --> 00:28:27,479 Speaker 1: digital natives. We're analog, really analog, and not at all. 533 00:28:27,560 --> 00:28:31,240 Speaker 1: We're digital by maybe picking up some skills, but they're 534 00:28:31,280 --> 00:28:33,760 Speaker 1: born with it. They look at it through a different 535 00:28:33,840 --> 00:28:36,680 Speaker 1: lens and this sport appeals to them. So five years 536 00:28:36,720 --> 00:28:39,880 Speaker 1: from now, what has a bigger global footprint, the NBA 537 00:28:40,440 --> 00:28:44,080 Speaker 1: or the entire sports market, Well, it'll be they'll be 538 00:28:44,640 --> 00:28:47,480 Speaker 1: you know, different footprints and they will be overlapping from princes. 539 00:28:47,480 --> 00:28:50,840 Speaker 1: They aren't mutually exclusive. A lot of the sports players 540 00:28:50,840 --> 00:28:55,160 Speaker 1: are are you know, deeply interested in follow NBA sports 541 00:28:55,200 --> 00:28:58,040 Speaker 1: because they like the energy, to experience the talent, and 542 00:28:58,440 --> 00:29:00,600 Speaker 1: so I think that they're not mutually exclude, says. I 543 00:29:00,640 --> 00:29:03,720 Speaker 1: think they're just another segment of an audience looking to 544 00:29:03,800 --> 00:29:07,960 Speaker 1: engage themselves in emotional transportation, to be involved, to participate, 545 00:29:08,320 --> 00:29:10,200 Speaker 1: and I think that's what it gives them. And I 546 00:29:10,240 --> 00:29:13,240 Speaker 1: think that you'll see, um uh, this is a very 547 00:29:13,480 --> 00:29:16,240 Speaker 1: still very young sport e sports, very young. We have 548 00:29:16,320 --> 00:29:20,200 Speaker 1: wonderful partners, my partners, Ted Leonsis, who owns the Washington 549 00:29:20,280 --> 00:29:23,640 Speaker 1: Capitals up for the Family Cup and Washington Wizards, Jeff 550 00:29:23,640 --> 00:29:27,800 Speaker 1: Bennick along the Tampa Bay Lightning, you know, Bruce Kashromoke Tree, 551 00:29:27,840 --> 00:29:31,840 Speaker 1: really really great partners in it. They all believe that 552 00:29:31,920 --> 00:29:34,720 Speaker 1: this is a business. Is it show business? Is a 553 00:29:34,800 --> 00:29:38,640 Speaker 1: sports business. It's audience business, and that audience is powerful. 554 00:29:39,000 --> 00:29:41,960 Speaker 1: As John Skipper once said, get me eyeballs on monetize. 555 00:29:41,960 --> 00:29:44,800 Speaker 1: Peter Goober, thank you so much for joining us. I 556 00:29:44,840 --> 00:29:49,240 Speaker 1: appreciate the time. All right, Evan takeaways from Mr Goober. 557 00:29:49,360 --> 00:29:51,640 Speaker 1: He sure brings a lot of energy and a sort 558 00:29:51,680 --> 00:29:54,760 Speaker 1: of a cosmic feel to the sports world. But I'm 559 00:29:54,800 --> 00:29:58,240 Speaker 1: telling you where he hits the mark that others miss 560 00:29:58,640 --> 00:30:02,360 Speaker 1: is the emotional connection. Yeah, we hear that sports or 561 00:30:02,400 --> 00:30:04,280 Speaker 1: recession proof and people leave it there. You know why, 562 00:30:04,320 --> 00:30:08,160 Speaker 1: because people are invested emotionally. They have so much at stake. 563 00:30:08,680 --> 00:30:11,320 Speaker 1: Remember fan fanatic where it comes from. There's so much 564 00:30:11,360 --> 00:30:15,560 Speaker 1: a stake. And he understands that if people are connected 565 00:30:15,680 --> 00:30:19,800 Speaker 1: emotionally to the team, to the product, to the venue, 566 00:30:20,040 --> 00:30:23,440 Speaker 1: to the players, to the owners, that is a home run. 567 00:30:23,840 --> 00:30:28,000 Speaker 1: You will have the heart, have the mind, have the wallet. 568 00:30:28,120 --> 00:30:30,880 Speaker 1: Shout out to our first yard kipling reference of the 569 00:30:30,960 --> 00:30:34,920 Speaker 1: of the hoping to bring more more. My takeaway is 570 00:30:34,960 --> 00:30:38,800 Speaker 1: his insistence every question seemed to come back to global. 571 00:30:39,080 --> 00:30:42,040 Speaker 1: Everything was international. As he said, three million people in 572 00:30:42,080 --> 00:30:45,920 Speaker 1: the US most leagues, the NBA, Baseball, NFL. They've tapped 573 00:30:45,960 --> 00:30:48,200 Speaker 1: that out to a large degree. He's looking at the 574 00:30:48,240 --> 00:30:51,720 Speaker 1: seven billion people, a much bigger number than three hundred million. 575 00:30:52,080 --> 00:30:55,320 Speaker 1: That's where he sees real growth in the sports business world. 576 00:30:55,320 --> 00:30:57,560 Speaker 1: That's why he's invested in the sports. It's one of 577 00:30:57,560 --> 00:31:00,720 Speaker 1: the reasons he's in an MLS team because soccer so popular. 578 00:31:01,000 --> 00:31:03,800 Speaker 1: That is his horizon. His horizon is no longer the US, 579 00:31:04,000 --> 00:31:06,760 Speaker 1: It's international. How many times on this program do the 580 00:31:06,760 --> 00:31:10,160 Speaker 1: listeners hear the word out of my mouth? It's about scale. 581 00:31:10,480 --> 00:31:15,200 Speaker 1: You can scale media in arena is number of seats, time, 582 00:31:15,320 --> 00:31:17,959 Speaker 1: number of events. That's a fixed number. You can go 583 00:31:18,120 --> 00:31:23,440 Speaker 1: far and wide with the media. It feels better to 584 00:31:23,440 --> 00:31:25,080 Speaker 1: be a number one than number five. I'll wear a 585 00:31:25,160 --> 00:31:26,880 Speaker 1: number because of Mike. We have a chance to go 586 00:31:26,960 --> 00:31:28,760 Speaker 1: for three in a row. Kid numbers in a good time, 587 00:31:28,800 --> 00:31:30,880 Speaker 1: and let's first started wearing the number. I would just 588 00:31:30,960 --> 00:31:36,520 Speaker 1: have you Floomberg. Business of sports, the number of the week. Okay, Scott. 589 00:31:36,600 --> 00:31:39,560 Speaker 1: Now for our number of the week. The number is fourteen. 590 00:31:40,360 --> 00:31:41,800 Speaker 1: But before we get to the number of the week, 591 00:31:41,880 --> 00:31:43,720 Speaker 1: I want to put a word of the week. Because 592 00:31:43,760 --> 00:31:45,840 Speaker 1: Michael Barr was ill and he missed the show. This 593 00:31:45,880 --> 00:31:47,479 Speaker 1: is our only way to find out if he listens 594 00:31:47,520 --> 00:31:50,320 Speaker 1: to the show on and off week. So Michael Barr, 595 00:31:50,360 --> 00:31:53,560 Speaker 1: wish you, wish you well. But the the code word 596 00:31:53,720 --> 00:31:56,040 Speaker 1: is going to be tits fly. So when I ask 597 00:31:56,120 --> 00:31:58,200 Speaker 1: you for that code word, when I see you better 598 00:31:58,280 --> 00:32:00,360 Speaker 1: know it or else will know you don't listen. One 599 00:32:00,400 --> 00:32:04,000 Speaker 1: of the odds we get this code word next week. Okay, 600 00:32:04,240 --> 00:32:07,720 Speaker 1: but what's our number? Our number is fourteen fourteen. And 601 00:32:07,760 --> 00:32:09,920 Speaker 1: the funny part is we sort of kind of discussed this, 602 00:32:09,960 --> 00:32:14,080 Speaker 1: but I've forgotten since the interview with Peter. And it 603 00:32:14,160 --> 00:32:18,240 Speaker 1: has been fourteen years since the Toronto Blue Jays were 604 00:32:18,320 --> 00:32:21,560 Speaker 1: on primetime and ESPN Sunday Night Baseball, a streak that 605 00:32:21,640 --> 00:32:24,040 Speaker 1: is going to continue, at least for the near future. 606 00:32:24,600 --> 00:32:26,880 Speaker 1: And I think you know why, say all the focus 607 00:32:26,920 --> 00:32:29,239 Speaker 1: has been on the New York Yankees, and they had 608 00:32:29,280 --> 00:32:31,760 Speaker 1: a double header because of a rain out and ESPN 609 00:32:31,800 --> 00:32:33,840 Speaker 1: scheduled the day game the night before for night they 610 00:32:33,840 --> 00:32:37,000 Speaker 1: flexed it, the Yankees got angry, and now Baseball and 611 00:32:37,480 --> 00:32:40,040 Speaker 1: ESPN have relented, saying, forget about it, We're not going 612 00:32:40,080 --> 00:32:42,400 Speaker 1: to do the night game, and all the focus has 613 00:32:42,400 --> 00:32:44,920 Speaker 1: been on the Yankees. Nobody has said, what about the 614 00:32:44,920 --> 00:32:47,120 Speaker 1: poor Blue Jays. Let's talk about the real victims. He 615 00:32:48,520 --> 00:32:51,720 Speaker 1: and and their fans in Toronto. That that that said, 616 00:32:51,760 --> 00:32:55,120 Speaker 1: but it is again, it shows how much power TV 617 00:32:55,280 --> 00:32:58,400 Speaker 1: has that they wanted that slot, They wanted the Yankees 618 00:32:58,400 --> 00:33:01,160 Speaker 1: on that slot. Ratings, ratings, ratings, But in the end, 619 00:33:01,320 --> 00:33:04,960 Speaker 1: when you hear commissioners and owners talking about the core 620 00:33:05,080 --> 00:33:07,960 Speaker 1: game is what matters most the Yankees. And I know 621 00:33:08,000 --> 00:33:09,200 Speaker 1: you and I disagree a little bit on this one. 622 00:33:09,240 --> 00:33:11,120 Speaker 1: I think the Yankees. I know this was the rule 623 00:33:11,240 --> 00:33:14,719 Speaker 1: and ESPN was playing by the rules, but three games 624 00:33:15,160 --> 00:33:18,080 Speaker 1: in a twenty four hour period, you're not going to 625 00:33:18,240 --> 00:33:21,760 Speaker 1: have your best baseball and I think common sense ruled 626 00:33:21,760 --> 00:33:24,440 Speaker 1: the day. Sure, And again, my my position is that 627 00:33:24,920 --> 00:33:28,200 Speaker 1: Major League Baseball made these deals with ESPN, giving them 628 00:33:28,200 --> 00:33:30,280 Speaker 1: the option to take this if there is no clause 629 00:33:30,280 --> 00:33:33,880 Speaker 1: in there that says but you can't think if there's not, 630 00:33:33,920 --> 00:33:36,080 Speaker 1: if there's not a crazy scheduling conflict. If that clause 631 00:33:36,120 --> 00:33:38,440 Speaker 1: isn't in there, then I have no problem with the ESPN, 632 00:33:38,440 --> 00:33:41,000 Speaker 1: at least in the beginning flexing that game in. I 633 00:33:41,000 --> 00:33:43,400 Speaker 1: am curious if in the future, if in collective bargaining 634 00:33:43,440 --> 00:33:45,960 Speaker 1: or whatever it is, there is now a clause added 635 00:33:46,000 --> 00:33:48,840 Speaker 1: to some of these contracts that says, hey, you're allowed 636 00:33:48,880 --> 00:33:52,120 Speaker 1: to flex the game from Sunday into Sunday night, provided 637 00:33:52,520 --> 00:33:55,640 Speaker 1: the schedule is not so crazy once you do it. So, 638 00:33:55,640 --> 00:33:57,760 Speaker 1: so we'll see if that starts to change a little 639 00:33:57,760 --> 00:33:59,920 Speaker 1: bit about the the media world. Alright, big thanks to 640 00:34:00,000 --> 00:34:02,840 Speaker 1: Bloomberg Business of Sports reporter Eben Novie Williams and hope 641 00:34:02,880 --> 00:34:05,320 Speaker 1: Michael Barr feels better. Michael, I'm just going to give 642 00:34:05,360 --> 00:34:07,400 Speaker 1: you one name, and the sports fans out there will 643 00:34:07,400 --> 00:34:11,880 Speaker 1: know Wally Pip. You have been listening to Bloomberg Business 644 00:34:11,920 --> 00:34:14,319 Speaker 1: of Sports from Bloomberg Radio around the world. We're here 645 00:34:14,360 --> 00:34:16,360 Speaker 1: each and every week at the same time, exploring the 646 00:34:16,360 --> 00:34:19,400 Speaker 1: world of money in sports. I'm Scott. You can follow 647 00:34:19,400 --> 00:34:22,200 Speaker 1: me on Twitter at Sashnik and Eban Novie Williams at 648 00:34:22,239 --> 00:34:25,200 Speaker 1: NOVI Underscore Williams. You can also download the show as 649 00:34:25,200 --> 00:34:26,600 Speaker 1: an Apple podcast on Itues