WEBVTT - EYL #68 The Originators

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<v Speaker 1>Coach, the energy out there felt different. What changed for

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<v Speaker 1>the team today?

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<v Speaker 2>It was the new game day scratches from the California

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<v Speaker 2>Lottery players.

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<v Speaker 3>Everything.

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<v Speaker 2>Those games sent the team's energy through the roof.

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<v Speaker 1>Are you saying it was the off field play that

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<v Speaker 1>made the difference on the field.

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<v Speaker 2>Hey, little play makes your day, and today it made

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<v Speaker 2>the game.

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<v Speaker 4>That's all for now, coach, one more question play the

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<v Speaker 4>new Los Angeles Chargers, San Francisco forty nine ers and

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<v Speaker 4>Los Angeles Ram scratchers from the California Lottery. A little

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<v Speaker 4>play can make your day. Peace made responsibily. Must be

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<v Speaker 4>eighteen years or older to purchase late or claim.

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<v Speaker 5>All right, guys, welcome back to eyl stated the union

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<v Speaker 5>episode like that, Yeah, we had to spice it up

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<v Speaker 5>a little bit once again. If you're a loyal listening

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<v Speaker 5>to earn your lisia. You know how we started the show.

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<v Speaker 5>It was just me and Troy, no guests, and you know,

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<v Speaker 5>people always asked for that, and we did another episode

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<v Speaker 5>which just us two months ago. I got a good reaction.

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<v Speaker 5>So this is something that we're going to try to

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<v Speaker 5>do at least once a month more.

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<v Speaker 6>Well, there's a lot going on and like people want

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<v Speaker 6>to know our opinion. They want us to break down

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<v Speaker 6>these things.

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<v Speaker 5>So yeah, so it's a couple of different models that

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<v Speaker 5>we have, Like for the shows. Like some some shows

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<v Speaker 5>is we bring guests on and they break down their

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<v Speaker 5>energry like a how to like the mobile homes or

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<v Speaker 5>vending machines.

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<v Speaker 3>Like a house I just want to say machine.

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<v Speaker 5>Then you got stories entertainment ones like Nick Storm, Kenny

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<v Speaker 5>Burns where they like tell their their journeys and business.

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<v Speaker 5>And then you have some some shows. But just us,

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<v Speaker 5>we we're like commentators. It's like it's like commentators of

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<v Speaker 5>what's going on, trending topics, business case studies, things of

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<v Speaker 5>that nature, and we, you know, we give our take

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<v Speaker 5>on and we can't just break it down and laming

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<v Speaker 5>terms for everybody to understand.

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<v Speaker 6>That's that seems to be like the formula for us

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<v Speaker 6>in the beginning, right, it was like, Yo, get these things,

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<v Speaker 6>these ideas from what's happening in the world and break

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<v Speaker 6>it down to our audience.

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<v Speaker 3>Man. So we're going to do that for all to day.

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<v Speaker 5>Yeah, that's what we're gonna do. So before we start

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<v Speaker 5>Philadelphia got about ten days left. It's crazy. I ain't

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<v Speaker 5>gonna sit here a lot of the live podcast. We

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<v Speaker 5>got Wallowed two six seven, Big Business near Mayah Davis

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<v Speaker 5>and just added just added special alert.

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<v Speaker 3>Yeah, yes, yes, the legend.

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<v Speaker 5>Himself, John Henry, John Henry, Venture Capitalist, all star media

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<v Speaker 5>guru everything. If you checked out John Henry's episode, you know,

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<v Speaker 5>like this, this dude is really just special genius.

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<v Speaker 3>He's special man, twenty seven years old.

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<v Speaker 5>He hit me up. He hit me up like y'all

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<v Speaker 5>heard y'all coming to Philly. And you know he does

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<v Speaker 5>a lot of work in Pennsylvania.

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<v Speaker 3>He's got some real estate stuff on.

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<v Speaker 5>So he's like, y'all would love to be a part,

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<v Speaker 5>and I'm like, let's do it. So John Henry will

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<v Speaker 5>be in the building. And then the live podcast is

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<v Speaker 5>also catered, yeah, open bar, and it's a private networking

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<v Speaker 5>event too, So that's dope too because it's like that

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<v Speaker 5>networking is just powerful, Like look how many people that's

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<v Speaker 5>on the podcast, and then Wall Street Trapper is going

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<v Speaker 5>to be there, and the mortgage a bunch of credit

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<v Speaker 5>solutions to Beam and business all of us. It's gonna

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<v Speaker 5>be crazy.

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<v Speaker 6>You know, when you was doing the live with Neomia Davis,

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<v Speaker 6>he was like, yo, people, are talking about the cost,

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<v Speaker 6>and he was like, Yo, what is it going to

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<v Speaker 6>cost you? If you're not in that room? Think about that.

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<v Speaker 6>When he said that, I was like, damn, that's powerful.

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<v Speaker 5>Now it's gonna be a whole vibework. Then the next day,

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<v Speaker 5>the fifteenth of March, we have the workshop with a

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<v Speaker 5>Tea Blair and I used to show that everybody's asked for.

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<v Speaker 5>I used to show the real estate. Alex good Energy

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<v Speaker 5>is going to talk about trucking industry and because if

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<v Speaker 5>Edwards is going to be talking about vending machines and

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<v Speaker 5>everything you need to know about everybody.

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<v Speaker 3>Everybody's been calling about that episode.

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<v Speaker 5>Yeah, episode is on fire. So yeah man, all of

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<v Speaker 5>the information is on our website e y L experience

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<v Speaker 5>dot com. Eyl experience dot com. Go check it out.

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<v Speaker 5>And yeah, man, we love to see everybody turned out.

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<v Speaker 5>So Philadelphia, man, we can't wait to see the whole team.

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<v Speaker 5>Won't be there too, y'all for sure. So we're gonna

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<v Speaker 5>jump right into it. The first topic that we're going

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<v Speaker 5>to talk about is the coronavirus.

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<v Speaker 3>Serious one man.

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<v Speaker 5>Yeah, first and foremost, rest in peace to anybody. I

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<v Speaker 5>think it's sixty four people. So far that have passed

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<v Speaker 5>away from the coronavirus and anyone that's been effected get

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<v Speaker 5>well soon. Yeah, because we're gonna talk about the business side,

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<v Speaker 5>but even obviously bigger than business is health health.

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<v Speaker 3>Yeah, and you want to you know.

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<v Speaker 5>We can't take that light like it's a serious virus.

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<v Speaker 3>Yeah, I think people get confused with that.

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<v Speaker 6>They're like, I think people just unaware of what it is, right,

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<v Speaker 6>So it's like they just hear it on the news

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<v Speaker 6>and then it's completely oblivious to how it works and

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<v Speaker 6>what it does to the body.

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<v Speaker 3>So hopefully we're going to shed some light on.

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<v Speaker 5>That, yeah, for sure. So, yes, the coronavirus started in

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<v Speaker 5>Asia and China.

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<v Speaker 3>I believe Muhan Muhan China.

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<v Speaker 5>Yeah, a few months back, and it's just spread all

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<v Speaker 5>over the world. Now, sixty four cases in America last

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<v Speaker 5>time I checked eighty five thousand cases across the world world.

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<v Speaker 6>Why so they're saying that it's a global crisis right now,

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<v Speaker 6>So we have epidemics and pandemics, right. Epidemic meaning that

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<v Speaker 6>it is something that is taking over a localized area, right,

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<v Speaker 6>and then it may spread to a few communities, and

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<v Speaker 6>then we turned in to a pandemic. It's like worldwide

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<v Speaker 6>where it goes from one continent to the next. So

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<v Speaker 6>they're saying not yet according to the CDC, not a pandemic,

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<v Speaker 6>but a global crisis.

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<v Speaker 5>Yeah, it's it's serious. And I was just traveling a

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<v Speaker 5>few different countries and went to Toronto and connected fight in Toronto,

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<v Speaker 5>and seriously, they gotta check, like what countries you've been

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<v Speaker 5>to and have you been to Asia? And it's a

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<v Speaker 5>serious situation. So it's affecting the world's economy because, at

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<v Speaker 5>least on the podcast before, the world is flat now,

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<v Speaker 5>so what happens on the other side of the globe

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<v Speaker 5>affects the whole globe. So it happened in China, and

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<v Speaker 5>obviously China is the world's second biggest economy.

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<v Speaker 3>I mean huge supplier.

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<v Speaker 5>Yeah, huge applier to the whole world, a lot of

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<v Speaker 5>different things. So it's just taking a hit. It's taking

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<v Speaker 5>a hit on some major corporations. Nike seventeen billion dollars

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<v Speaker 5>has been shaved off of their valuation last week. Yeah,

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<v Speaker 5>two hundred billion from all of the big tech companies.

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<v Speaker 6>Apple, Apple had a huge loss. They have a city

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<v Speaker 6>in China, I want to pronounce it right, jang jiang Zo, China.

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<v Speaker 6>It's actually known as the iPhone capital of the world.

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<v Speaker 6>Like half of the iPhones.

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<v Speaker 3>In the world come from there.

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<v Speaker 6>They actually had to shut down their factory three hundred

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<v Speaker 6>and fifty thousand employees.

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<v Speaker 3>Yep. That's like more than a city.

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<v Speaker 5>No, it's serious, and it's like a lot of manufacturing

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<v Speaker 5>goods come out of China. So even like on a

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<v Speaker 5>local level, like I know people that's personally affected by it,

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<v Speaker 5>like small business owners that's getting merchandise from China.

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<v Speaker 3>We have that conversation every night and they can't get it.

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<v Speaker 5>I just spoke to Alex get an energy shot out

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<v Speaker 5>to Alex and he was telling me how the trucking

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<v Speaker 5>industry is affected by it right now.

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<v Speaker 3>Yep.

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<v Speaker 5>A lot of goods that are being trucked that come

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<v Speaker 5>in from China haven't come in or it can't come

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<v Speaker 5>in right now, so the truck is a little slow

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<v Speaker 5>right now. So it's affecting everybody. It's serious.

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<v Speaker 6>I mean Chinese economy in itself, right we just finished

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<v Speaker 6>having a trade war with them, and right after the

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<v Speaker 6>trade war and now we have the coronavirus and it's like,

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<v Speaker 6>you know, they're taking a huge hit huge hit manufacturing

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<v Speaker 6>and even in the prescription drug that like that was

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<v Speaker 6>something I had to find out myself, Like a lot

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<v Speaker 6>of the ingredients that go into our prescription drugs come

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<v Speaker 6>from China, so like this this sworages on that man.

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<v Speaker 6>So it's like a global effect and things that we

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<v Speaker 6>had no idea, Like this is how important this is?

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<v Speaker 5>Yeah, So we'll start off with the stock market. So

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<v Speaker 5>this is something that is a really big thing because

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<v Speaker 5>stocks are down twelve percent one week, which is the

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<v Speaker 5>largest pullback in the stock market for one week since

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<v Speaker 5>two thousand and eight. Yep, since the financial crisis. That

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<v Speaker 5>twelve percent pullback wiped away all of the gains for

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<v Speaker 5>twenty twenty, so there's no gains that have been made

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<v Speaker 5>as far as the stock market is concerned for the

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<v Speaker 5>twenty twenty base off of just one week, they had

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<v Speaker 5>its sharpest drop in the day since two thousand and eight.

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<v Speaker 5>Once again. So it's it's it's it's really serious. So

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<v Speaker 5>a lot of people's panicking right now, like what should

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<v Speaker 5>we do? Yeah, it's like, you know, it's crazy.

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<v Speaker 3>I've seen I've seen the comments like yeah, what should

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<v Speaker 3>we do? What should we do? It's like, yo, listen man,

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<v Speaker 3>and when we see red, we don't pin it. Yeah,

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<v Speaker 3>we don't penning.

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<v Speaker 5>I think I think it's import to understand that before

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<v Speaker 5>we even talk about like the effect on the stock market,

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<v Speaker 5>you have to understand how the stock market works. Like

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<v Speaker 5>I don't think people fully understand how stock market works.

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<v Speaker 5>So just general economy period. Like, So there's what's called

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<v Speaker 5>bulls and bear markets.

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<v Speaker 3>Right.

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<v Speaker 5>The bull market is when the stock market is going up.

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<v Speaker 5>The bear markets when the stock market is going down.

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<v Speaker 5>The reason why it's called the bull because they have

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<v Speaker 5>horns and they throw their prey in the air when

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<v Speaker 5>they're like wrestling with them.

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<v Speaker 3>They're aggressive in the sense well not even.

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<v Speaker 5>That, but they throw it up like if you try

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<v Speaker 5>to wrestle the bull, like they'll tors you up, whereas

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<v Speaker 5>a bear wrestles you down. So that's why the bull

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<v Speaker 5>goes up and the bear goes down. A little tibbot

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<v Speaker 5>for anybody that was interested. So the average bull market

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<v Speaker 5>is seven years, right, the average bear market is fourteen months.

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<v Speaker 5>So we've been in a bull market since the end

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<v Speaker 5>of two thousand and eight, so we're we're in almost

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<v Speaker 5>a twelve year bull market. So I say that to say,

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<v Speaker 5>if you study history, we can we can never predict

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<v Speaker 5>the future, but the best way to kind of predict

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<v Speaker 5>what what happens to look, we're ready years past, but

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<v Speaker 5>should have been a beer market. So I mean it's

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<v Speaker 5>common sense that a bear market is going to come

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<v Speaker 5>eventually pretty soon probably. I mean, it's just like saying, Okay,

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<v Speaker 5>if you live somewhere like in Florida and Miami, they

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<v Speaker 5>have hurricanes, right, if you haven't had a hurricane in

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<v Speaker 5>fifteen years, you're probably due for hurricanes coming. It's overdue.

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<v Speaker 3>I mean, it's like the law of nurtier, right, what

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<v Speaker 3>goes up eventually must come down.

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<v Speaker 5>Yeah. So and then it is market corrections, right, So

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<v Speaker 5>a market correction is a pullback in the market, usually

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<v Speaker 5>about ten percent. So this is what will be a

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<v Speaker 5>market correction, right, So what happens is that market corrections happen,

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<v Speaker 5>Like we had a market correction in twenty eighteen, but

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<v Speaker 5>we haven't had a recession, So people throw that term

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<v Speaker 5>around a lot as well. Recession. How they define recessions

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<v Speaker 5>is two consecutive quarters of negative GDP growth, So like people.

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<v Speaker 6>Who don't know understand that quarters. Obviously, the being four

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<v Speaker 6>in a year first, second, and third, fourth.

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<v Speaker 5>Right, so that's like six months six months of negative

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<v Speaker 5>d GDP growth will result in a recession. Right, So

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<v Speaker 5>all right, how does this all play out for the

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<v Speaker 5>stock market? Right? Right now, the stock market is going down.

0:10:22.520 --> 0:10:24.280
<v Speaker 5>The stock market is not going to go to zero.

0:10:25.360 --> 0:10:28.720
<v Speaker 5>It's not going to happen. So it's like if, in

0:10:28.760 --> 0:10:32.520
<v Speaker 5>my opinion, like you, it's hard to time the market.

0:10:32.840 --> 0:10:34.400
<v Speaker 5>These people are saying like, Okay, this is a good

0:10:34.400 --> 0:10:37.679
<v Speaker 5>time to get in because the market is down. Well,

0:10:37.720 --> 0:10:40.240
<v Speaker 5>you have to be careful with that, because it's still

0:10:40.280 --> 0:10:42.600
<v Speaker 5>only down ten percent. It could go low like we

0:10:42.679 --> 0:10:44.640
<v Speaker 5>saw it in two thousand and seven when the stock

0:10:44.640 --> 0:10:48.240
<v Speaker 5>market was down five percent. So just because it's down

0:10:48.240 --> 0:10:50.600
<v Speaker 5>ten percent, now you buy the dip. Now what if

0:10:50.600 --> 0:10:51.160
<v Speaker 5>it dips again?

0:10:51.320 --> 0:10:52.360
<v Speaker 3>We've learned that lessons than that.

0:10:53.400 --> 0:10:56.920
<v Speaker 5>You gotta learned from crypto. Also people saying that you

0:10:56.960 --> 0:11:01.800
<v Speaker 5>should sell and make a profit, right, So now that

0:11:02.040 --> 0:11:04.680
<v Speaker 5>you have to be careful with as well, because it's like,

0:11:04.800 --> 0:11:09.480
<v Speaker 5>all right, at what point do you do you decide

0:11:09.559 --> 0:11:12.400
<v Speaker 5>that it's a good point to sell, because if you

0:11:12.640 --> 0:11:14.600
<v Speaker 5>if you've brought a stock at one hundred dollars, right

0:11:15.000 --> 0:11:17.960
<v Speaker 5>and it's now two hundred and it pulled and it

0:11:18.000 --> 0:11:19.920
<v Speaker 5>pulled back from three hundred, then you might say, Okay,

0:11:20.000 --> 0:11:22.000
<v Speaker 5>I double my money, I can sell. That might not

0:11:22.040 --> 0:11:24.480
<v Speaker 5>be a bad idea. But if you brought a stock

0:11:24.640 --> 0:11:29.280
<v Speaker 5>at one hundred dollars and it's now fifty dollars right now,

0:11:29.280 --> 0:11:31.520
<v Speaker 5>you lost fifty percent of your money. So that's totally

0:11:31.559 --> 0:11:33.240
<v Speaker 5>not a good time about You never want to sell

0:11:33.480 --> 0:11:35.839
<v Speaker 5>when the stock market is down, because you only lose

0:11:35.880 --> 0:11:37.560
<v Speaker 5>money in the stock market when you realize it, when

0:11:37.600 --> 0:11:39.440
<v Speaker 5>you actually take the money, until that is just a

0:11:39.480 --> 0:11:40.200
<v Speaker 5>loss on paper.

0:11:40.320 --> 0:11:44.079
<v Speaker 6>Yeah, So I mean it's important to understand that because

0:11:44.720 --> 0:11:46.439
<v Speaker 6>a lot of times people look at the economy to

0:11:46.480 --> 0:11:47.760
<v Speaker 6>look at the stocks and they're like, all right, I'm

0:11:47.760 --> 0:11:50.360
<v Speaker 6>gonna jump in now, or like I'm not invested in

0:11:50.360 --> 0:11:52.840
<v Speaker 6>anything because everything must be down. That's not necessarily true

0:11:52.880 --> 0:11:55.040
<v Speaker 6>as well, Right, we got there are stocks that are

0:11:55.040 --> 0:11:57.600
<v Speaker 6>gaining in this economy even with the coronavirus.

0:11:57.679 --> 0:11:59.440
<v Speaker 5>Yeah, we want to talk about that as well. But

0:12:00.640 --> 0:12:03.880
<v Speaker 5>so once again, it's important to understand history and how

0:12:03.960 --> 0:12:07.840
<v Speaker 5>history plays apart. Right, So if you look at like

0:12:08.080 --> 0:12:11.760
<v Speaker 5>past viruses, this isn't the first virus.

0:12:11.320 --> 0:12:13.400
<v Speaker 3>They said, and this is a good study too. I

0:12:13.440 --> 0:12:15.040
<v Speaker 3>think it was in a business society.

0:12:15.040 --> 0:12:17.360
<v Speaker 6>There was like it seems like every election year over

0:12:17.440 --> 0:12:20.679
<v Speaker 6>the past like twenty years, there's always a virus, right.

0:12:20.679 --> 0:12:22.280
<v Speaker 6>So in two thousand and four there was the stars

0:12:22.320 --> 0:12:25.679
<v Speaker 6>remember that, like the acute respiratory syndrome.

0:12:25.760 --> 0:12:28.600
<v Speaker 3>Then after that we had swine flu, and then after

0:12:28.640 --> 0:12:31.040
<v Speaker 3>that we had the ebolavirus. Then after that we had

0:12:31.080 --> 0:12:31.720
<v Speaker 3>the bola virus.

0:12:31.720 --> 0:12:36.160
<v Speaker 5>Again, troller virus that was in Haiti effected.

0:12:35.880 --> 0:12:38.520
<v Speaker 3>Right right, right right, So like right now, obviously we

0:12:38.520 --> 0:12:39.120
<v Speaker 3>have a reduction.

0:12:39.200 --> 0:12:42.320
<v Speaker 6>Yeah, now we have the coronavirus. So it's like we've

0:12:42.320 --> 0:12:43.160
<v Speaker 6>seen these things before.

0:12:43.240 --> 0:12:46.360
<v Speaker 5>Yeah, so, but but even digging it down even deeper

0:12:46.360 --> 0:12:49.319
<v Speaker 5>than that. So once again, if you study history, you

0:12:49.320 --> 0:12:51.120
<v Speaker 5>can kind of predict what's going to happen in the future. Right,

0:12:51.160 --> 0:12:55.040
<v Speaker 5>So there's a six month pattern with viruses. I don't

0:12:55.040 --> 0:12:58.040
<v Speaker 5>know why six months, but that's the pattern. In twenty ten,

0:12:58.440 --> 0:13:02.720
<v Speaker 5>the choler virus I think the Caribbean I'm pretty sure

0:13:02.760 --> 0:13:05.160
<v Speaker 5>I got said. I hope I'm pronouncing that correctly, but

0:13:05.600 --> 0:13:07.440
<v Speaker 5>it was in Haiti. So the stock market was down

0:13:07.520 --> 0:13:10.080
<v Speaker 5>two percent based off of that outbreak. Six months later,

0:13:10.120 --> 0:13:14.600
<v Speaker 5>it was up thirteen percent. Twenty sixteen, the Zeka virus

0:13:15.320 --> 0:13:18.840
<v Speaker 5>hit and the stock market was down six percent, and

0:13:18.880 --> 0:13:22.520
<v Speaker 5>then six months later it was broke even. And then

0:13:22.720 --> 0:13:26.920
<v Speaker 5>the Bolar virus, the bolar virus was down to seven percent,

0:13:27.480 --> 0:13:30.280
<v Speaker 5>and then six months later it was pretty much even.

0:13:30.320 --> 0:13:32.880
<v Speaker 5>So six months is like the window for these viruses,

0:13:33.160 --> 0:13:34.719
<v Speaker 5>that's what they're saying. Six months the window if you

0:13:34.720 --> 0:13:38.480
<v Speaker 5>look at the past. So if you follow that, in

0:13:38.600 --> 0:13:40.640
<v Speaker 5>six months time, we should recover from this.

0:13:40.920 --> 0:13:42.240
<v Speaker 3>So we about two months in right now.

0:13:42.720 --> 0:13:45.640
<v Speaker 5>Yeah, So I say that to say at some point

0:13:45.640 --> 0:13:47.959
<v Speaker 5>there will be a recovery, when I mean, it's kind

0:13:48.000 --> 0:13:50.439
<v Speaker 5>of we just you have to use educated guesses, right.

0:13:50.480 --> 0:13:52.480
<v Speaker 5>But the thing that like I see people on Instagram like, well,

0:13:52.480 --> 0:13:54.960
<v Speaker 5>this virus is different, this is a It's really not.

0:13:55.640 --> 0:13:58.040
<v Speaker 3>It's very similar to the SARS virus, where it's a

0:13:58.080 --> 0:14:03.560
<v Speaker 3>respiratory virus where if you call for sneeze and your

0:14:03.720 --> 0:14:05.720
<v Speaker 3>cells get in the air and goes to somebody, it's

0:14:05.720 --> 0:14:06.440
<v Speaker 3>like happening a fever.

0:14:07.080 --> 0:14:09.280
<v Speaker 5>I love history, Like history used to be my favorite

0:14:09.320 --> 0:14:11.440
<v Speaker 5>subject in school because, like I said, that's the best

0:14:11.440 --> 0:14:12.800
<v Speaker 5>way to kind of know what's going to happen in

0:14:12.800 --> 0:14:16.280
<v Speaker 5>the future. Even going back to the plague like that

0:14:16.559 --> 0:14:21.320
<v Speaker 5>killed millions, millions millions and ruined the world the economy.

0:14:21.760 --> 0:14:26.720
<v Speaker 5>It's still bounced back like viruses, plagues, diseases. It's been

0:14:26.760 --> 0:14:29.120
<v Speaker 5>going back since the beginning of time, right, and it's

0:14:29.160 --> 0:14:31.920
<v Speaker 5>affected economy since the beginning of time as well. But

0:14:32.040 --> 0:14:33.880
<v Speaker 5>for some reason, people have short term memories and they

0:14:33.880 --> 0:14:36.200
<v Speaker 5>always think, like, what's happening now is the worst thing.

0:14:36.160 --> 0:14:36.880
<v Speaker 3>Ever we live in.

0:14:36.880 --> 0:14:39.880
<v Speaker 6>That that's the environment we live in, right, everything is immediate,

0:14:39.920 --> 0:14:41.120
<v Speaker 6>like what's happening now, that's all.

0:14:41.040 --> 0:14:41.480
<v Speaker 3>We can see.

0:14:41.800 --> 0:14:44.320
<v Speaker 5>H And also we have a situation where we feel

0:14:44.320 --> 0:14:47.840
<v Speaker 5>like everything that's happening to us is more important. So

0:14:48.240 --> 0:14:50.640
<v Speaker 5>it's like, all right, this is happening now. It affected

0:14:50.640 --> 0:14:53.160
<v Speaker 5>me right now, so this is different. No, it's really

0:14:53.240 --> 0:14:55.560
<v Speaker 5>not different. It's just the other things might not have

0:14:55.600 --> 0:14:57.680
<v Speaker 5>affected you because you might have been too young or

0:14:57.720 --> 0:15:00.800
<v Speaker 5>you might not have been aware. But people, for some reason,

0:15:01.480 --> 0:15:04.080
<v Speaker 5>they're like, well this is different. Like, no, it's like

0:15:04.080 --> 0:15:07.480
<v Speaker 5>a hurricane hitting like hurricanes hit for thousands of years.

0:15:07.720 --> 0:15:10.120
<v Speaker 5>It's just like if it affects your home now, it

0:15:10.160 --> 0:15:12.400
<v Speaker 5>feels different. That was like, well this is the worst,

0:15:12.440 --> 0:15:14.000
<v Speaker 5>you know, we gotta pull all my money out so.

0:15:14.000 --> 0:15:15.960
<v Speaker 6>And I mean we have more tools to see it now, right,

0:15:16.040 --> 0:15:18.040
<v Speaker 6>Like there's no escaping it, right, Like I know some

0:15:18.040 --> 0:15:20.000
<v Speaker 6>people watch the news, a lot of people watch social media.

0:15:20.400 --> 0:15:22.960
<v Speaker 6>We can see this. It's on it's on our feeds,

0:15:22.960 --> 0:15:25.960
<v Speaker 6>it's in our timelines. We're seen it, not in the set,

0:15:26.080 --> 0:15:29.520
<v Speaker 6>not oversaturated, but it's over publicized. It's like we can't

0:15:29.600 --> 0:15:31.440
<v Speaker 6>escape it. So it feels like this is the worst

0:15:31.480 --> 0:15:33.000
<v Speaker 6>thing that has ever happened.

0:15:32.760 --> 0:15:33.200
<v Speaker 3>To this world.

0:15:33.240 --> 0:15:34.840
<v Speaker 5>Yeah, and so it's like okay, so it's like what

0:15:34.880 --> 0:15:36.760
<v Speaker 5>do you do? Right, So there's different there's different types

0:15:36.800 --> 0:15:39.560
<v Speaker 5>of investments that people have absolutely, So like we'll go

0:15:39.600 --> 0:15:42.240
<v Speaker 5>by like different ones. Retirement accounts. That's a big one

0:15:42.280 --> 0:15:43.960
<v Speaker 5>and we talked about that before. Like a lot of

0:15:43.960 --> 0:15:47.960
<v Speaker 5>people most people have the majority of their money saved

0:15:47.960 --> 0:15:50.720
<v Speaker 5>and investments simil retirement accounts like a four one k ira.

0:15:51.200 --> 0:15:53.280
<v Speaker 5>So that's going to be affected by the stock market.

0:15:53.360 --> 0:15:56.640
<v Speaker 5>Stock market is theam right, Yeah, But it's important to

0:15:56.680 --> 0:15:59.800
<v Speaker 5>understand retirement accounts for your retirement. It's long term. So

0:15:59.840 --> 0:16:04.120
<v Speaker 5>if you're not planning on retiring anytime soon, just wait

0:16:04.200 --> 0:16:05.320
<v Speaker 5>it out.

0:16:05.000 --> 0:16:07.320
<v Speaker 3>You're not holding onto that like watch every.

0:16:07.240 --> 0:16:10.200
<v Speaker 5>Day taking money out you start panicking, and now you

0:16:10.720 --> 0:16:12.440
<v Speaker 5>lost money at that point in time, not only you

0:16:12.440 --> 0:16:14.680
<v Speaker 5>have to pay taxes and you lost money, and it's

0:16:14.680 --> 0:16:18.720
<v Speaker 5>a whole thing. So retirement accounts, it probably would make

0:16:18.760 --> 0:16:19.960
<v Speaker 5>sense just to kind of wait it out.

0:16:20.040 --> 0:16:22.720
<v Speaker 3>Probably, I mean, if it's for your retirement, most people

0:16:23.160 --> 0:16:24.080
<v Speaker 3>should be waiting.

0:16:24.080 --> 0:16:27.600
<v Speaker 5>Unless you plan on retiring like with next two three years.

0:16:27.640 --> 0:16:29.440
<v Speaker 5>Then you say, okay, I might need to be a

0:16:29.480 --> 0:16:31.320
<v Speaker 5>little bit more conservative because I can't afford to take

0:16:31.320 --> 0:16:33.840
<v Speaker 5>a loss. But it's like just wait it out, like

0:16:34.000 --> 0:16:37.800
<v Speaker 5>just relax right now. Short term investments a little different,

0:16:38.000 --> 0:16:39.440
<v Speaker 5>like I said, I mean, if you just if you

0:16:39.960 --> 0:16:42.160
<v Speaker 5>each individual situation is different, and that's why I hate

0:16:42.200 --> 0:16:45.360
<v Speaker 5>people that give like blanket statement, blanket advice like sell

0:16:45.400 --> 0:16:47.360
<v Speaker 5>all stocks or this is a good time to buy

0:16:47.400 --> 0:16:49.680
<v Speaker 5>it out now by now, Like you can't say that.

0:16:49.760 --> 0:16:51.800
<v Speaker 5>You can't say that. You got to look at individual situation.

0:16:51.880 --> 0:16:53.560
<v Speaker 5>Like I said, if you have a short term portfolio

0:16:53.760 --> 0:16:56.080
<v Speaker 5>and you made money, this might be a good time

0:16:56.120 --> 0:16:59.560
<v Speaker 5>to take some profits, sell and wait it out if

0:16:59.600 --> 0:17:01.640
<v Speaker 5>you haven't made money. I me personally, I'm never gonna

0:17:01.640 --> 0:17:04.360
<v Speaker 5>sell if I do if I don't make money, It's

0:17:04.440 --> 0:17:06.399
<v Speaker 5>like for what I already lost. I'm not trying to

0:17:06.440 --> 0:17:09.320
<v Speaker 5>double my losses by actually selling. I want to just

0:17:09.320 --> 0:17:10.760
<v Speaker 5>wait it out until it gets breaks back.

0:17:10.680 --> 0:17:13.360
<v Speaker 6>In those valuable lessons, right, like the average investor, especially

0:17:13.359 --> 0:17:15.520
<v Speaker 6>like in the beginning, and I could speak for myself,

0:17:15.520 --> 0:17:18.080
<v Speaker 6>it was like the first time in two thousand and seven,

0:17:18.200 --> 0:17:20.560
<v Speaker 6>like I had just found out like what stocks are,

0:17:20.560 --> 0:17:23.440
<v Speaker 6>and I was studying it, and when the market crashed,

0:17:23.480 --> 0:17:25.640
<v Speaker 6>that's the first thing I did. I wasn't educated, right,

0:17:25.680 --> 0:17:29.359
<v Speaker 6>So like the educated investor, yeah, you gonna you're gonna

0:17:29.359 --> 0:17:31.000
<v Speaker 6>know to do that, right. But for the average person

0:17:31.000 --> 0:17:33.360
<v Speaker 6>who was just getting in, that's why this is important,

0:17:33.359 --> 0:17:35.760
<v Speaker 6>Like having this topic and bringing lights to this is like, yo,

0:17:36.119 --> 0:17:38.720
<v Speaker 6>we made the mistakes. Don't make those mistakes, like hold

0:17:38.720 --> 0:17:40.359
<v Speaker 6>it that right, So hopefully you have to go through that.

0:17:40.480 --> 0:17:44.280
<v Speaker 5>Yeah, and it's important too because it's like now you

0:17:44.400 --> 0:17:48.040
<v Speaker 5>have to realize that emotions are like the biggest thing

0:17:48.080 --> 0:17:50.280
<v Speaker 5>when it comes into the stock market. So no matter

0:17:50.320 --> 0:17:53.320
<v Speaker 5>how much education that a person's gets, they still make

0:17:53.359 --> 0:17:55.439
<v Speaker 5>decisions based off of emotions nine times out of ten.

0:17:55.640 --> 0:17:57.159
<v Speaker 5>So there's a reason why like in the stocks you

0:17:57.160 --> 0:18:00.200
<v Speaker 5>always here by low so high, but it is a

0:18:00.280 --> 0:18:03.680
<v Speaker 5>reason why most people by high and so low, because

0:18:03.800 --> 0:18:06.000
<v Speaker 5>what happens is that this is a perfect example of this.

0:18:06.359 --> 0:18:08.800
<v Speaker 5>What happens is that when the stock market is up,

0:18:08.880 --> 0:18:11.760
<v Speaker 5>whether it's bitcoin, any type of investment, real estate, whenever

0:18:11.760 --> 0:18:14.920
<v Speaker 5>it's up, and people feel like it's called fomo faith

0:18:15.000 --> 0:18:17.120
<v Speaker 5>missing out right. When they feel like they're missing out

0:18:17.160 --> 0:18:19.600
<v Speaker 5>on it and they have to get it, that's when

0:18:19.640 --> 0:18:22.560
<v Speaker 5>they want to jump in right. And then what happens

0:18:22.600 --> 0:18:25.440
<v Speaker 5>is like now, when it's starting to crash, and then

0:18:25.480 --> 0:18:27.479
<v Speaker 5>they panic and they think it's going to go down

0:18:27.560 --> 0:18:31.199
<v Speaker 5>to zero and they're gonna lose every single dollar, and

0:18:31.240 --> 0:18:33.440
<v Speaker 5>then they sell and then it comes back.

0:18:33.920 --> 0:18:37.119
<v Speaker 3>So you're literally are telling my story. It's crazy. It

0:18:37.160 --> 0:18:38.760
<v Speaker 3>was like that is the exact emotion.

0:18:38.960 --> 0:18:41.600
<v Speaker 5>I don't understand why people just can't learn from history.

0:18:41.680 --> 0:18:43.280
<v Speaker 5>Like that's why I said, like the history is the

0:18:43.320 --> 0:18:45.600
<v Speaker 5>best teacher. It's not the first time this just happened.

0:18:45.720 --> 0:18:47.639
<v Speaker 5>It's not the first time the market corrected, it's not

0:18:47.680 --> 0:18:51.000
<v Speaker 5>the first virus, it's not the first anything. But every

0:18:51.040 --> 0:18:54.800
<v Speaker 5>time it happens, people make the same mistakes that people

0:18:54.840 --> 0:18:55.280
<v Speaker 5>in the past.

0:18:55.280 --> 0:18:56.679
<v Speaker 3>Me you know what, I think one of the main

0:18:56.760 --> 0:18:59.240
<v Speaker 3>things was it was like not having a lot of capital.

0:19:00.000 --> 0:19:01.920
<v Speaker 6>I didn't have a lot of capitals. With the little

0:19:01.960 --> 0:19:04.000
<v Speaker 6>that I invested, it was like, damn, am I willing

0:19:04.040 --> 0:19:06.239
<v Speaker 6>to lose it all? So at that time it was like, Nah,

0:19:06.280 --> 0:19:08.240
<v Speaker 6>I wasn't really to lose it all. I'm not thinking

0:19:08.240 --> 0:19:09.679
<v Speaker 6>long term. I'm thinking, like, yo, I just put this

0:19:09.760 --> 0:19:11.000
<v Speaker 6>money in just losing money.

0:19:11.119 --> 0:19:11.560
<v Speaker 3>Let me take the.

0:19:11.560 --> 0:19:13.520
<v Speaker 6>Whatever I can get out, not knowing you know what

0:19:13.560 --> 0:19:15.879
<v Speaker 6>I mean. So you just told my whole story, man.

0:19:15.880 --> 0:19:18.040
<v Speaker 5>Yeah, pretty much. But you said, but like you said earlier,

0:19:18.160 --> 0:19:20.600
<v Speaker 5>there are some stocks plays that we're not giving any

0:19:20.640 --> 0:19:23.119
<v Speaker 5>stock advice. Yeah. Yeah, once again, nobody knows what it's

0:19:23.160 --> 0:19:26.760
<v Speaker 5>going to happen, but there's some stocks that people are

0:19:27.640 --> 0:19:31.240
<v Speaker 5>speculating might be able to benefit from this situation.

0:19:31.400 --> 0:19:31.600
<v Speaker 3>Yeah.

0:19:31.680 --> 0:19:34.560
<v Speaker 6>So, like as conditions worsen, right, if they will, like

0:19:34.560 --> 0:19:36.520
<v Speaker 6>you said, if there were only two months into this

0:19:36.520 --> 0:19:39.199
<v Speaker 6>this virus, right, then conditions are probably going to get worse.

0:19:39.240 --> 0:19:41.200
<v Speaker 6>And as expressed about the world, and people are saying,

0:19:41.200 --> 0:19:43.080
<v Speaker 6>like the CDC is saying, like, yo, America, you should

0:19:43.080 --> 0:19:45.679
<v Speaker 6>be ready, prepare now because it could get here right there.

0:19:45.880 --> 0:19:48.359
<v Speaker 3>I think twelve sixty twelve confirmed cases.

0:19:48.359 --> 0:19:51.040
<v Speaker 6>I think sixty four people got tested, so you think

0:19:51.080 --> 0:19:53.080
<v Speaker 6>about that, right, And it was a great article. It

0:19:53.160 --> 0:19:55.800
<v Speaker 6>was like, if people are staying home from work, well,

0:19:55.800 --> 0:19:56.840
<v Speaker 6>what type of stock.

0:19:56.640 --> 0:19:59.359
<v Speaker 3>Would you look at to alleviate that?

0:19:59.440 --> 0:20:01.280
<v Speaker 6>Right, So look at a stock like Zoom or a

0:20:01.280 --> 0:20:04.639
<v Speaker 6>company like Zoom who does telecommunications through the home system.

0:20:04.640 --> 0:20:06.640
<v Speaker 6>Now people actually don't have to leave their home. They're

0:20:06.680 --> 0:20:09.399
<v Speaker 6>safe there, they can communicate more people are going to

0:20:09.440 --> 0:20:11.119
<v Speaker 6>start doing that. That work from home thing is going

0:20:11.160 --> 0:20:13.400
<v Speaker 6>to become huge in the next couple of months. So

0:20:13.440 --> 0:20:15.399
<v Speaker 6>that's like something that to look into. It's like, all right,

0:20:15.440 --> 0:20:17.560
<v Speaker 6>well we can invest in that because we know if

0:20:17.560 --> 0:20:20.560
<v Speaker 6>this worsens, that's going to help that uh, that stock.

0:20:20.440 --> 0:20:25.800
<v Speaker 5>Particularly biotech stocks. Also biotech stocks are down, but speculation

0:20:25.920 --> 0:20:30.919
<v Speaker 5>biotech stocks might increase. Dear, I believe that's I'm per

0:20:30.960 --> 0:20:35.320
<v Speaker 5>saying companies correctly. M O D E r n A

0:20:35.359 --> 0:20:40.760
<v Speaker 5>is a company that is leading towards a vaccine for

0:20:42.000 --> 0:20:42.520
<v Speaker 5>the virus.

0:20:42.560 --> 0:20:43.760
<v Speaker 3>There is always the best part.

0:20:43.840 --> 0:20:45.760
<v Speaker 5>So the stock was actually up last week and then

0:20:45.760 --> 0:20:47.560
<v Speaker 5>it kind of came down a little bit. But yeah,

0:20:47.680 --> 0:20:49.320
<v Speaker 5>if you if you do get research on them, they're

0:20:49.320 --> 0:20:51.919
<v Speaker 5>actually yeah, they're they're leading towards I think they might

0:20:51.920 --> 0:20:54.360
<v Speaker 5>even have a vaccine already, but they're like, very soon

0:20:54.400 --> 0:20:56.040
<v Speaker 5>they're putting out a vaccine for it.

0:20:56.480 --> 0:20:59.480
<v Speaker 6>So if we had a conversation other night with with MG,

0:20:59.680 --> 0:21:02.080
<v Speaker 6>it was just like, Yo, this helps my industry, you

0:21:02.080 --> 0:21:04.000
<v Speaker 6>know what I mean bigger than outside of stocks. Were

0:21:04.000 --> 0:21:05.600
<v Speaker 6>just like, Yo, mortgage races are gonna go down, right

0:21:05.640 --> 0:21:08.439
<v Speaker 6>because people are not buying homes at the same rate.

0:21:08.440 --> 0:21:10.000
<v Speaker 6>They feel like they're gonna hold on to their money.

0:21:10.000 --> 0:21:13.280
<v Speaker 6>So obviously the reaction is mortga race, morgas race goes down.

0:21:13.359 --> 0:21:15.640
<v Speaker 6>So that's another industry where it's like, all right, well,

0:21:15.800 --> 0:21:18.080
<v Speaker 6>somebody's gonna benefit from this outbreak.

0:21:18.280 --> 0:21:20.440
<v Speaker 5>Yeah, you can also make money shortened stocks as well,

0:21:21.200 --> 0:21:25.280
<v Speaker 5>which is highly risky. So we're not telling anybody to

0:21:25.320 --> 0:21:29.040
<v Speaker 5>do that. But but but if you educate yourself and

0:21:29.080 --> 0:21:31.439
<v Speaker 5>you understand how the short stocks, I mean, it's common

0:21:31.440 --> 0:21:34.600
<v Speaker 5>sense to say, okay, what stocks probably would be down

0:21:34.920 --> 0:21:39.160
<v Speaker 5>right in this situation. So consumers, consumer spending stocks are down,

0:21:39.600 --> 0:21:41.040
<v Speaker 5>I mean all stocks down. But that's gonna be something

0:21:41.040 --> 0:21:42.240
<v Speaker 5>that we talked about.

0:21:42.280 --> 0:21:43.080
<v Speaker 3>You mentioned night.

0:21:43.119 --> 0:21:48.680
<v Speaker 6>We mentioned Apple, Yeah, yeah, ex Apple, Travel absolutely travel airlines,

0:21:48.800 --> 0:21:50.800
<v Speaker 6>and they're changing their projections too, because it's like, Yo,

0:21:50.880 --> 0:21:52.600
<v Speaker 6>we projected to do this with twenty twenty.

0:21:52.600 --> 0:21:54.680
<v Speaker 3>They're looking at that first quarter like, yeah, we're not

0:21:54.720 --> 0:21:55.199
<v Speaker 3>gonna make it.

0:21:55.760 --> 0:21:58.040
<v Speaker 6>So everybody has to adjust their figures for the year

0:21:58.240 --> 0:22:00.000
<v Speaker 6>based on the first two months of the year.

0:22:00.240 --> 0:22:03.159
<v Speaker 5>Yup, airlines, hotels, hospitality.

0:22:03.240 --> 0:22:06.639
<v Speaker 6>Yeah, entertainment industry. I know, they were shooting mission impossible

0:22:06.640 --> 0:22:08.840
<v Speaker 6>in Italy. They were like, yo, we got the virus

0:22:08.880 --> 0:22:10.320
<v Speaker 6>got there. So they're like, yo, we got to shut

0:22:10.359 --> 0:22:13.440
<v Speaker 6>down production. Like people don't like you're not thinking of that, right,

0:22:13.560 --> 0:22:17.159
<v Speaker 6>Like China specifically, right the number two entertainment capital of

0:22:17.200 --> 0:22:19.000
<v Speaker 6>the world, really, and when it comes to movies and

0:22:19.040 --> 0:22:21.880
<v Speaker 6>movie going, they've lost huge nobody's going outside.

0:22:21.920 --> 0:22:23.520
<v Speaker 3>They can't make money off the movies anymore.

0:22:23.600 --> 0:22:25.159
<v Speaker 6>Right, they actually were This year was gonna be the

0:22:25.160 --> 0:22:27.480
<v Speaker 6>first year they were projected to pass the United States

0:22:27.480 --> 0:22:30.040
<v Speaker 6>as far as gross income from the entertainment industry.

0:22:30.440 --> 0:22:31.840
<v Speaker 3>There's no way they're gonna make it now. They just

0:22:31.880 --> 0:22:33.280
<v Speaker 3>lost two months of the year, you know what I'm saying.

0:22:33.320 --> 0:22:35.520
<v Speaker 6>So, like when you think about the world that's being

0:22:35.520 --> 0:22:37.680
<v Speaker 6>flat and thinking about how one thing can affect the

0:22:37.760 --> 0:22:39.440
<v Speaker 6>entire world, these are the instants were talking about.

0:22:39.520 --> 0:22:42.280
<v Speaker 5>Yeah, some industries that might potentially once again it's all

0:22:42.320 --> 0:22:45.920
<v Speaker 5>about educated guests, right, Yeah, that could potentially benefit once

0:22:45.960 --> 0:22:49.080
<v Speaker 5>again kind of common sense biotech. Biotech what it stands

0:22:49.119 --> 0:22:55.800
<v Speaker 5>for is biology technology. So yeah, medical fields probably will benefit.

0:22:56.040 --> 0:22:56.880
<v Speaker 3>That makes a lot of sense.

0:22:58.280 --> 0:23:00.159
<v Speaker 5>You're going to have to go to doctor, you have

0:23:00.200 --> 0:23:03.760
<v Speaker 5>to get prescription, medication and virus, all of that stuff.

0:23:03.800 --> 0:23:06.560
<v Speaker 5>So they probably see a spike, and especially, like I said,

0:23:06.600 --> 0:23:09.200
<v Speaker 5>who comes out with the actual cure for this thing,

0:23:09.480 --> 0:23:13.720
<v Speaker 5>because it's gonna come out eventually, have to Yeah, So yeah,

0:23:13.760 --> 0:23:16.200
<v Speaker 5>I mean it's just like I said, but I understand

0:23:16.200 --> 0:23:18.240
<v Speaker 5>when you're shortening the stock We talked about that. We're

0:23:18.240 --> 0:23:20.960
<v Speaker 5>gonna have an episode on shortened stocks too, but it's

0:23:20.960 --> 0:23:25.520
<v Speaker 5>not for somebody that's not experienced. But that's important to understand.

0:23:25.520 --> 0:23:27.000
<v Speaker 5>I wanted to I wanted to prove that point too,

0:23:27.080 --> 0:23:29.359
<v Speaker 5>is that even when it's the stock market is crashing,

0:23:29.400 --> 0:23:31.879
<v Speaker 5>you could potentially still make money in a down market.

0:23:32.240 --> 0:23:34.000
<v Speaker 5>You can make money and up marketing make money down market.

0:23:34.000 --> 0:23:38.119
<v Speaker 5>Somebody's always gonna make money. Somebody's gonna make money for sure. Yeah,

0:23:38.160 --> 0:23:40.080
<v Speaker 5>so yeah, I think it's just important for people to

0:23:40.119 --> 0:23:45.680
<v Speaker 5>understand that. I would recommend just keeping composure, right, understand that, Yeah,

0:23:45.760 --> 0:23:48.160
<v Speaker 5>right now, it's not looking too good and we don't

0:23:48.200 --> 0:23:49.480
<v Speaker 5>know how it's gonna shake out. And I think that

0:23:49.600 --> 0:23:52.280
<v Speaker 5>the broader range of just the economy in general, this

0:23:52.359 --> 0:23:54.439
<v Speaker 5>could be a tipping point for the next recession or

0:23:54.440 --> 0:23:55.840
<v Speaker 5>it could not be. But at some point we know

0:23:55.880 --> 0:23:58.160
<v Speaker 5>we're going to have a recession. It's going to happen.

0:23:58.840 --> 0:24:01.159
<v Speaker 6>The key thing about having and knowing that the recession

0:24:01.240 --> 0:24:03.959
<v Speaker 6>is coming is that just prepare for it, right, Like,

0:24:04.080 --> 0:24:06.080
<v Speaker 6>let's let's get all our eggs in a barrel and

0:24:06.119 --> 0:24:07.720
<v Speaker 6>it's like, yo, listen, we're waiting.

0:24:07.440 --> 0:24:07.879
<v Speaker 3>For it, right.

0:24:07.920 --> 0:24:11.320
<v Speaker 6>Like I had a conversation of a few people, colleagues specifically, like, yo,

0:24:11.920 --> 0:24:13.800
<v Speaker 6>you think it's a good time to refinance. I'm like, well,

0:24:13.800 --> 0:24:15.840
<v Speaker 6>if you think of recessions coming, right, you want to

0:24:15.880 --> 0:24:18.120
<v Speaker 6>have some money just in the event that morgas rates

0:24:18.160 --> 0:24:20.800
<v Speaker 6>go down, housing market changes, you could get some property.

0:24:20.880 --> 0:24:22.200
<v Speaker 3>Yeah, I would do it. Be prepared.

0:24:22.240 --> 0:24:23.679
<v Speaker 6>You don't want to have the recession coming and you

0:24:23.680 --> 0:24:25.880
<v Speaker 6>don't now your value of your home just went down.

0:24:26.280 --> 0:24:28.040
<v Speaker 3>Now you can't refinance, you know what I'm saying. So

0:24:28.400 --> 0:24:29.040
<v Speaker 3>just be prepared.

0:24:29.200 --> 0:24:34.439
<v Speaker 5>Yeah, be prepared, don't have fear, use your brain and

0:24:34.720 --> 0:24:38.880
<v Speaker 5>keep it always good to do that. Keep your composion, man,

0:24:39.000 --> 0:24:41.600
<v Speaker 5>keep your composion, all right. So in the next segment,

0:24:41.600 --> 0:24:43.480
<v Speaker 5>we're going to go over our favorite company that we

0:24:43.520 --> 0:24:47.840
<v Speaker 5>talk about all the time. Amazon. They are changing the game,

0:24:47.960 --> 0:24:50.200
<v Speaker 5>so I'm not going to what they got going on next,

0:24:50.400 --> 0:24:52.280
<v Speaker 5>all right. So in this segment, we're going to talk

0:24:52.320 --> 0:24:53.800
<v Speaker 5>about Amazon.

0:24:54.520 --> 0:24:55.600
<v Speaker 3>Favorite one of our favorite topics.

0:24:55.640 --> 0:24:59.359
<v Speaker 5>At least once a month, bring up Amazon and Jeff Bezos.

0:24:59.520 --> 0:25:00.960
<v Speaker 3>They take a Yeah.

0:25:01.119 --> 0:25:04.159
<v Speaker 5>So the latest, the latest thing that they've done is

0:25:04.160 --> 0:25:08.800
<v Speaker 5>an Amazon ghost store and Seattle, Washington, so they have

0:25:09.160 --> 0:25:11.800
<v Speaker 5>they have Amazon ghost stores and like other places thinking

0:25:11.840 --> 0:25:14.520
<v Speaker 5>the UK, stuff like that, but they're more convenience stores.

0:25:14.800 --> 0:25:18.159
<v Speaker 5>This is the first full fledged grocery store fresh food everything.

0:25:18.320 --> 0:25:25.439
<v Speaker 5>They have fish, produce, fresh groceries, milk, vegetables, anything that

0:25:25.480 --> 0:25:26.480
<v Speaker 5>you will find in the grocery store.

0:25:26.520 --> 0:25:28.760
<v Speaker 3>It's a regular supermarket. You got snacks, everything.

0:25:29.400 --> 0:25:32.679
<v Speaker 5>So what makes this different from other grocery stores is

0:25:32.720 --> 0:25:35.520
<v Speaker 5>that they don't have any cashiers.

0:25:35.880 --> 0:25:36.120
<v Speaker 3>Zero.

0:25:36.160 --> 0:25:39.800
<v Speaker 5>It's cashierless. So usually everybody has gone to a grocery store.

0:25:39.840 --> 0:25:43.440
<v Speaker 5>You buy your groceries and you go and you get

0:25:43.640 --> 0:25:46.520
<v Speaker 5>cashed out even if you don't even if a lot

0:25:46.520 --> 0:25:48.800
<v Speaker 5>of grocery stores now don't have they have cash here,

0:25:48.840 --> 0:25:51.240
<v Speaker 5>then they have to cash self checkout, Yeah, self checkout,

0:25:51.240 --> 0:25:53.480
<v Speaker 5>but you still gotta go. You scan the items and

0:25:53.520 --> 0:25:56.199
<v Speaker 5>then it's like a self checkout thing. But this is different.

0:25:56.280 --> 0:25:58.720
<v Speaker 5>So what happens is that you walk into the store,

0:25:58.720 --> 0:26:01.480
<v Speaker 5>you have to get the Amazon Go app yep, and

0:26:01.640 --> 0:26:03.960
<v Speaker 5>you scan an app in order to have entry to

0:26:04.040 --> 0:26:08.280
<v Speaker 5>the store yep. Then once you do that, it's all

0:26:08.320 --> 0:26:14.119
<v Speaker 5>based off of artificial intelligence scanners, video recorders. I have

0:26:14.160 --> 0:26:15.200
<v Speaker 5>a whole technical they got.

0:26:15.200 --> 0:26:17.639
<v Speaker 3>Like I looked at the video. It's like they have

0:26:17.800 --> 0:26:20.640
<v Speaker 3>like a hundred different.

0:26:20.280 --> 0:26:23.000
<v Speaker 6>Like scanners in the ceiling right, so as you walk

0:26:23.040 --> 0:26:25.560
<v Speaker 6>through the store and it tracks you. Right, So like

0:26:25.600 --> 0:26:27.600
<v Speaker 6>people can literally just walk in, like if I wanted

0:26:27.640 --> 0:26:30.320
<v Speaker 6>to get some bread, Like I can literally just walk

0:26:30.359 --> 0:26:31.960
<v Speaker 6>in and just put it in my bag and the

0:26:32.000 --> 0:26:33.280
<v Speaker 6>scanner would detect it.

0:26:33.520 --> 0:26:35.080
<v Speaker 3>You know what I'm saying. It's different. It's crazy.

0:26:35.080 --> 0:26:36.520
<v Speaker 5>Now there's a whole vibe and yeah, so like you

0:26:36.560 --> 0:26:38.240
<v Speaker 5>take the bread off, you put it in your bag,

0:26:38.680 --> 0:26:42.399
<v Speaker 5>and it says, okay, two dollars gets added. Now if

0:26:42.400 --> 0:26:44.200
<v Speaker 5>you change your mind, you put it back on, then

0:26:44.200 --> 0:26:45.080
<v Speaker 5>it takes the two dollars.

0:26:45.280 --> 0:26:46.680
<v Speaker 3>Everything is getting scanned.

0:26:46.400 --> 0:26:49.720
<v Speaker 5>So yeah, and then so everything is already scanned in

0:26:49.800 --> 0:26:51.800
<v Speaker 5>the app and you just put what you want in

0:26:51.840 --> 0:26:53.200
<v Speaker 5>your bag and then you just leave.

0:26:53.320 --> 0:26:54.240
<v Speaker 3>Yeah, they got a sign.

0:26:54.240 --> 0:26:56.560
<v Speaker 6>It's because it just walk out, Like as you walk

0:26:56.600 --> 0:26:58.000
<v Speaker 6>in the store, it's like, yo, this is like the

0:26:58.200 --> 0:26:59.920
<v Speaker 6>just walk out store. So literally you back up the

0:27:00.040 --> 0:27:02.320
<v Speaker 6>stuff and you walk out and when you get outside

0:27:02.440 --> 0:27:03.480
<v Speaker 6>you get your receipt.

0:27:03.880 --> 0:27:04.359
<v Speaker 3>It's crazy.

0:27:04.400 --> 0:27:06.160
<v Speaker 5>And they said that this this though I just opened

0:27:06.160 --> 0:27:08.280
<v Speaker 5>the Seattle is gonna be like the test run Yeah

0:27:08.640 --> 0:27:11.200
<v Speaker 5>for this model moving forward.

0:27:11.320 --> 0:27:13.080
<v Speaker 6>Yeah, and then you know what it was like, you know,

0:27:13.119 --> 0:27:15.480
<v Speaker 6>people looking at that, like what happens if I pick

0:27:15.560 --> 0:27:17.919
<v Speaker 6>up an apple or something? It was like if I

0:27:17.920 --> 0:27:19.920
<v Speaker 6>pick up an apple, Well, they they've changed.

0:27:19.720 --> 0:27:21.080
<v Speaker 3>The way that they do it. Now they don't charge

0:27:21.119 --> 0:27:22.800
<v Speaker 3>for the weight. They just charged per items.

0:27:22.880 --> 0:27:26.080
<v Speaker 6>So every apple is not saying right where sometimes you

0:27:26.160 --> 0:27:28.239
<v Speaker 6>hit like a watermelon. It's like yo, depending on how

0:27:28.280 --> 0:27:30.320
<v Speaker 6>much it waste, that's how much you pay. Not everything

0:27:30.400 --> 0:27:30.960
<v Speaker 6>the same price.

0:27:31.160 --> 0:27:34.040
<v Speaker 5>And they've actually it's about a YouTubers because they one

0:27:34.080 --> 0:27:37.679
<v Speaker 5>guy tried to trick the system already. Yeah, there's a

0:27:37.680 --> 0:27:39.399
<v Speaker 5>lot of that going on, Like when he changed his

0:27:39.600 --> 0:27:42.479
<v Speaker 5>jacket and he got away with some items, but they

0:27:42.880 --> 0:27:46.640
<v Speaker 5>scanned him for Alvocado that he left. And there's been

0:27:46.640 --> 0:27:49.200
<v Speaker 5>some there's been some some some chinks in the armor

0:27:49.200 --> 0:27:51.400
<v Speaker 5>where like people have been able to actually because that's

0:27:51.400 --> 0:27:53.400
<v Speaker 5>the thing. It's like people like if you.

0:27:53.400 --> 0:27:56.080
<v Speaker 3>Rob them, talk about just walk out, like walking out.

0:27:56.520 --> 0:28:00.520
<v Speaker 5>Yeah, so I mean, but but it's it's not as

0:28:00.520 --> 0:28:01.280
<v Speaker 5>easy as you think.

0:28:01.560 --> 0:28:03.480
<v Speaker 6>I said, you know what, speaking of I actually saw

0:28:04.200 --> 0:28:07.760
<v Speaker 6>somebody had like this glitch where they opened the freezer

0:28:07.880 --> 0:28:09.720
<v Speaker 6>because there's a lot of frozen goods in it. So

0:28:09.760 --> 0:28:11.320
<v Speaker 6>they opened the freezer and if you open the freeze

0:28:11.320 --> 0:28:13.679
<v Speaker 6>at a certain angle, the skinner can't see it. So

0:28:13.720 --> 0:28:15.800
<v Speaker 6>it's like where like now they're actually going to put

0:28:15.840 --> 0:28:18.600
<v Speaker 6>the technology on the freezers, so like you, everything is

0:28:18.640 --> 0:28:19.440
<v Speaker 6>scanned into your item.

0:28:19.600 --> 0:28:23.199
<v Speaker 5>I'm sure they'll be, you know, making changes as they

0:28:23.240 --> 0:28:25.640
<v Speaker 5>go along with it. But the thing that the thing

0:28:25.680 --> 0:28:27.560
<v Speaker 5>that's really interesting is that so now a lot of

0:28:27.600 --> 0:28:31.080
<v Speaker 5>labor unions are complaining and they're taking all the job,

0:28:31.160 --> 0:28:33.360
<v Speaker 5>yeah saying, taking the job. So I didn't even know

0:28:33.880 --> 0:28:37.240
<v Speaker 5>that there was that many cashiers in America. So there's

0:28:37.240 --> 0:28:41.080
<v Speaker 5>three point five million cashiers in America who average around

0:28:41.080 --> 0:28:46.600
<v Speaker 5>ten dollars an hour pay yep. So now it's a

0:28:46.640 --> 0:28:48.840
<v Speaker 5>thing where it's like, okay, if this is the model

0:28:48.880 --> 0:28:53.440
<v Speaker 5>moving forward for grocery stores, that's three million people who

0:28:53.480 --> 0:28:55.480
<v Speaker 5>are at risk of losing your job.

0:28:56.080 --> 0:28:59.040
<v Speaker 6>So, like, I mean, that's that is crazy, right, But

0:28:59.080 --> 0:29:01.640
<v Speaker 6>the onlyest part is that you know, the company that

0:29:01.720 --> 0:29:05.280
<v Speaker 6>hires the most people in the United States, Amazon, So

0:29:05.560 --> 0:29:08.840
<v Speaker 6>it's like it combats itself, like, yeah, we're automating some things,

0:29:08.840 --> 0:29:11.360
<v Speaker 6>but we're also creating jobs at a different rate.

0:29:11.480 --> 0:29:13.880
<v Speaker 5>I think. Also, it's just it's a harsh reality that

0:29:13.920 --> 0:29:16.920
<v Speaker 5>we live in, but people have to be able to

0:29:16.960 --> 0:29:18.800
<v Speaker 5>adapt to what's going on right now, right And it's

0:29:18.840 --> 0:29:20.600
<v Speaker 5>like I remember, like in New York. If you're from

0:29:20.600 --> 0:29:24.720
<v Speaker 5>New York, you know that there's no tolls exactly, but

0:29:24.880 --> 0:29:27.600
<v Speaker 5>those were jobs that people had exactly. You drive and

0:29:27.800 --> 0:29:30.480
<v Speaker 5>people were standing in the toe booth and they break

0:29:30.560 --> 0:29:32.760
<v Speaker 5>change and that was their job.

0:29:32.800 --> 0:29:35.560
<v Speaker 3>It might curse you out, that was their job in tolls.

0:29:35.640 --> 0:29:38.240
<v Speaker 5>But now it's like all of those jobs were lost

0:29:38.280 --> 0:29:40.920
<v Speaker 5>because they realized it's a lot more efficient for cameras

0:29:40.960 --> 0:29:43.640
<v Speaker 5>to take pictures and easy paths and stuff like that.

0:29:43.640 --> 0:29:47.840
<v Speaker 5>That there's no need to a it. It actually slows

0:29:47.920 --> 0:29:51.200
<v Speaker 5>up traffic, right yep. And then b you spending a

0:29:51.200 --> 0:29:53.760
<v Speaker 5>lot of money where you put a camera in place,

0:29:53.800 --> 0:29:56.880
<v Speaker 5>you don't have to pay the camera, it's already done.

0:29:57.160 --> 0:30:00.280
<v Speaker 5>So these are these are this is just more to

0:30:00.360 --> 0:30:03.280
<v Speaker 5>me as far as the wave of what night you

0:30:03.360 --> 0:30:07.320
<v Speaker 5>call the future right now, that technology, you're either on

0:30:07.760 --> 0:30:09.280
<v Speaker 5>the right side of it or the wrong side of it.

0:30:09.480 --> 0:30:13.840
<v Speaker 6>And it's double at sword because if you think about it, right, Amazon,

0:30:13.960 --> 0:30:16.360
<v Speaker 6>what they're doing with the Gold grocery store is like

0:30:16.720 --> 0:30:19.880
<v Speaker 6>they're creating lower prices because they're not paying employees at

0:30:19.880 --> 0:30:21.720
<v Speaker 6>the same rate, Like they have workers in the store,

0:30:22.000 --> 0:30:25.840
<v Speaker 6>but they don't have twenty five cashiers. Well now, now,

0:30:25.880 --> 0:30:28.000
<v Speaker 6>if I don't have twenty five cashiers, I can lower

0:30:28.040 --> 0:30:28.680
<v Speaker 6>the price remount.

0:30:29.040 --> 0:30:30.880
<v Speaker 3>I can lower the price for these goods. Right. So

0:30:30.920 --> 0:30:33.000
<v Speaker 3>now if I have to compete with a grocery store,

0:30:33.400 --> 0:30:34.200
<v Speaker 3>they can't do that.

0:30:34.400 --> 0:30:36.920
<v Speaker 5>Well, that's their scaling. I've been Amazon's model from day

0:30:36.960 --> 0:30:39.880
<v Speaker 5>one is to have lower prices that the competition can't

0:30:39.880 --> 0:30:43.920
<v Speaker 5>really be and more efficient way of actually doing business.

0:30:43.960 --> 0:30:46.200
<v Speaker 5>So this fits right in. The NHS brought whole Foods, so.

0:30:46.120 --> 0:30:48.080
<v Speaker 3>They're interesting and those products in the store.

0:30:48.680 --> 0:30:51.479
<v Speaker 5>Yeah, and so the interesting thing about Amazon is that

0:30:51.520 --> 0:30:53.480
<v Speaker 5>like we're talking about like the death of retail and

0:30:53.640 --> 0:30:56.280
<v Speaker 5>is bricking martyr dead? And a lot of people have

0:30:56.360 --> 0:31:00.600
<v Speaker 5>contributed Amazon to like speeding up the process of like

0:31:00.680 --> 0:31:03.560
<v Speaker 5>killing brick and martar businesses because everybody's shopping online. But

0:31:03.680 --> 0:31:06.480
<v Speaker 5>now this is a play to build out their brick

0:31:06.520 --> 0:31:10.080
<v Speaker 5>and martar business. So Amazon, in my opinion, they're really

0:31:10.280 --> 0:31:14.200
<v Speaker 5>trying to dominate every aspect of your life. Right, So

0:31:14.240 --> 0:31:17.640
<v Speaker 5>it's like eating food is an essential part of life.

0:31:17.640 --> 0:31:19.280
<v Speaker 3>Eight hundred billion dollar industry.

0:31:19.320 --> 0:31:21.000
<v Speaker 5>It's something that you can't get away from it.

0:31:21.040 --> 0:31:21.880
<v Speaker 3>Everybody has to do it.

0:31:22.000 --> 0:31:25.120
<v Speaker 5>So now with the Amazon. Now, the brilliant thing about

0:31:25.120 --> 0:31:27.640
<v Speaker 5>Amazon's that they already have the infrastructure in place to ship.

0:31:28.720 --> 0:31:31.520
<v Speaker 5>So they have these these grocery stores in place, but

0:31:31.680 --> 0:31:36.440
<v Speaker 5>can also be holding units storage units that they ship

0:31:36.680 --> 0:31:40.080
<v Speaker 5>out groceries. So now instead of actually going to the store,

0:31:40.120 --> 0:31:44.320
<v Speaker 5>you can order the groceries and now have it delivered

0:31:44.320 --> 0:31:46.200
<v Speaker 5>to you. So now they're going to get it to

0:31:46.240 --> 0:31:51.120
<v Speaker 5>the point where it's like, Okay.

0:31:49.280 --> 0:31:51.480
<v Speaker 6>This episode is brought to you by P and C Bank.

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<v Speaker 8>An illegal alien from Guatemala charged with raping a child

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<v Speaker 8>in Massachusetts. An MS thirteen gang member from El Salvador

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<v Speaker 8>accused of murdering a Texas. Man of Venezuelan charged with

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<v Speaker 8>filming and selling child pornography in Michigan. These are just

0:33:55.440 --> 0:33:59.200
<v Speaker 8>some of the heinous migrant criminals caught because of President

0:33:59.240 --> 0:34:02.840
<v Speaker 8>Donald J. Trump leadership. I'm Christy Noman, the United States

0:34:02.840 --> 0:34:07.640
<v Speaker 8>Secretary of Homeland Security. Under President Trump, attempted illegal border

0:34:07.680 --> 0:34:11.239
<v Speaker 8>crossings are at the lowest levels ever recorded, and over

0:34:11.280 --> 0:34:14.520
<v Speaker 8>one hundred thousand illegal aliens have been arrested. If you

0:34:14.560 --> 0:34:18.440
<v Speaker 8>are here illegally, your next you will be fine nearly

0:34:18.520 --> 0:34:22.520
<v Speaker 8>one thousand dollars a day. Imprisoned and deported, you will

0:34:22.560 --> 0:34:26.200
<v Speaker 8>never return. But if you register using our CBP home

0:34:26.239 --> 0:34:29.640
<v Speaker 8>app and leave now, you could be allowed to return legally.

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<v Speaker 8>Do what's right. Leave now under President Trump America's laws,

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<v Speaker 8>border and families will be protected.

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<v Speaker 3>Sponsored by the United States Department of Homeland Security.

0:34:39.680 --> 0:34:43.320
<v Speaker 5>You get food, which everybody has to have food. You

0:34:43.440 --> 0:34:46.320
<v Speaker 5>either you want the in person experience we have in person.

0:34:46.560 --> 0:34:49.000
<v Speaker 5>If not, we already have it set up. It's not

0:34:49.040 --> 0:34:52.120
<v Speaker 5>actually even costing no more money because they already have

0:34:52.280 --> 0:34:54.480
<v Speaker 5>these groceries. I'm just saying, hypothetically speaking, Let's say this

0:34:54.520 --> 0:34:56.600
<v Speaker 5>really expands and they have these grocery stores all over

0:34:56.640 --> 0:34:59.160
<v Speaker 5>America and all these major markets. Now it's going to

0:34:59.200 --> 0:35:03.400
<v Speaker 5>be easy to do same day shipping of groceries because

0:35:03.719 --> 0:35:06.879
<v Speaker 5>the warehouses are they're already there in grocery store.

0:35:06.880 --> 0:35:08.520
<v Speaker 3>And we spoke about that too when we were talking

0:35:08.520 --> 0:35:09.239
<v Speaker 3>about brick and mortar.

0:35:09.239 --> 0:35:11.959
<v Speaker 6>It was like, look, there's a reason why Amazon's buying

0:35:12.040 --> 0:35:14.400
<v Speaker 6>up old moles, right, those are the epicenters of cities.

0:35:14.640 --> 0:35:17.200
<v Speaker 6>They have all the infrastructure there, they have plumbing already there.

0:35:17.520 --> 0:35:21.239
<v Speaker 6>If nobody is going into males and males. Eventually the

0:35:21.280 --> 0:35:24.000
<v Speaker 6>stores you know, can't pay the rants and leases, they'll

0:35:24.000 --> 0:35:25.040
<v Speaker 6>eventually come in by that.

0:35:25.280 --> 0:35:27.560
<v Speaker 3>And now they're at the epicenter of every city. So

0:35:27.600 --> 0:35:28.880
<v Speaker 3>now you have same day shipping.

0:35:29.160 --> 0:35:31.680
<v Speaker 6>Right now, I have the epicenter that becomes a warehouse

0:35:32.280 --> 0:35:34.680
<v Speaker 6>order Amazon same day it gets to you right Like,

0:35:35.400 --> 0:35:36.920
<v Speaker 6>you can't get more efficient.

0:35:36.560 --> 0:35:40.280
<v Speaker 5>Than that, Nah, you really can't. And that's even the play.

0:35:40.640 --> 0:35:42.839
<v Speaker 5>So Amazon and Walmart is been going back.

0:35:42.760 --> 0:35:44.879
<v Speaker 3>On Yeah, they back they're competing, and.

0:35:44.840 --> 0:35:47.759
<v Speaker 5>Walmart is actually making an insurgence and a lot of

0:35:47.760 --> 0:35:50.000
<v Speaker 5>people saying that they're becoming a threat to Amazon. One

0:35:50.000 --> 0:35:52.400
<v Speaker 5>thing that Walmart has over Amazon is that they have

0:35:52.440 --> 0:35:55.200
<v Speaker 5>so many locations. So now they've they've started the same

0:35:55.280 --> 0:35:57.040
<v Speaker 5>day shipping and all of that, and that's what that's

0:35:57.040 --> 0:35:59.799
<v Speaker 5>exactly their play is that they don't have to like

0:36:00.040 --> 0:36:04.440
<v Speaker 5>Amazon is using warehouses where Walmart all of this stuff

0:36:04.480 --> 0:36:07.360
<v Speaker 5>is already there. They already have the infrastructure in place,

0:36:07.560 --> 0:36:10.839
<v Speaker 5>so they're saving money because they're not paying for any warehouses.

0:36:11.280 --> 0:36:15.440
<v Speaker 5>All of the Walmart stuff is held in Walmart factories

0:36:15.920 --> 0:36:18.640
<v Speaker 5>in stores and it's getting shipped out from there. So

0:36:19.520 --> 0:36:22.040
<v Speaker 5>I see this is something that Amazon can potentially take

0:36:22.040 --> 0:36:26.320
<v Speaker 5>from Walmart instead of just keep having these Amazon shipping

0:36:26.400 --> 0:36:28.880
<v Speaker 5>factories where it costs a lot of money to uphold that.

0:36:29.120 --> 0:36:30.880
<v Speaker 5>It's like, Okay, now you have a grocery store. At

0:36:30.880 --> 0:36:33.319
<v Speaker 5>the very least, the money that's coming in from the

0:36:33.320 --> 0:36:35.799
<v Speaker 5>grocery store probably offset the cost of shipping. But we

0:36:35.800 --> 0:36:38.880
<v Speaker 5>all know shipping is Amazon's thing. So now you build

0:36:38.880 --> 0:36:40.960
<v Speaker 5>out that and you get the money from the grocery store,

0:36:41.000 --> 0:36:42.839
<v Speaker 5>but you already have the infrastructure in place to ship

0:36:42.840 --> 0:36:43.040
<v Speaker 5>it out.

0:36:43.080 --> 0:36:45.080
<v Speaker 3>And they got one of the most important things down path,

0:36:45.200 --> 0:36:48.320
<v Speaker 3>the experience, right, Like if you've have a shot that Walmart.

0:36:48.320 --> 0:36:50.680
<v Speaker 6>No disrespect to anybody Walmart, but it's like you waiting

0:36:50.640 --> 0:36:54.279
<v Speaker 6>in line, especially if you got kids. I mean, it's

0:36:54.320 --> 0:36:56.640
<v Speaker 6>an ordeal like going through Walmart with kids and then

0:36:56.640 --> 0:36:58.080
<v Speaker 6>you got to wait in these long lines. And now

0:36:58.120 --> 0:36:59.960
<v Speaker 6>it's like, yo, I can go to the store. Like

0:37:00.120 --> 0:37:01.680
<v Speaker 6>it won't be a thing for parents to say, like

0:37:01.840 --> 0:37:03.759
<v Speaker 6>I'm going to the supermarket because we don't have to

0:37:03.760 --> 0:37:05.239
<v Speaker 6>wait in line, like I'm getting this, I'm getting this,

0:37:05.920 --> 0:37:06.920
<v Speaker 6>and we're out of here, you know.

0:37:06.920 --> 0:37:09.520
<v Speaker 3>What I'm saying. Like that experience just changed everything for everybody.

0:37:09.560 --> 0:37:13.040
<v Speaker 5>It's a game changer. And then also also what's even

0:37:13.080 --> 0:37:15.640
<v Speaker 5>more interesting to me at least, it is like people,

0:37:15.920 --> 0:37:17.960
<v Speaker 5>you always gotta look deeper than what's on the surface,

0:37:18.000 --> 0:37:21.360
<v Speaker 5>like this we're talking about groceries. But I mean, who's

0:37:21.400 --> 0:37:23.200
<v Speaker 5>to say this is an a scalable model for every

0:37:23.239 --> 0:37:23.960
<v Speaker 5>form of retail?

0:37:24.080 --> 0:37:24.360
<v Speaker 3>Right?

0:37:24.440 --> 0:37:26.319
<v Speaker 5>You can just potentially walk into a sneakers store at

0:37:26.360 --> 0:37:29.439
<v Speaker 5>some point and just take sneakers off the rack and leave.

0:37:30.280 --> 0:37:31.840
<v Speaker 3>Yeah, I don't see why it can't be.

0:37:31.920 --> 0:37:34.239
<v Speaker 6>I mean, obviously those companies have to invest the type

0:37:34.280 --> 0:37:36.040
<v Speaker 6>of technology and have the type of capital to do

0:37:36.080 --> 0:37:38.520
<v Speaker 6>it right. Because it takes a lot to put two

0:37:38.680 --> 0:37:40.120
<v Speaker 6>hundred cameras in your ceiling.

0:37:40.160 --> 0:37:42.480
<v Speaker 5>How much time much does it cost to have millions

0:37:42.480 --> 0:37:43.000
<v Speaker 5>of employees?

0:37:43.040 --> 0:37:44.680
<v Speaker 6>I'm sorry, they got a lot of loss too from

0:37:44.760 --> 0:37:46.239
<v Speaker 6>people just stealing stuff out of the store.

0:37:46.280 --> 0:37:47.880
<v Speaker 5>Well they get they getting lost and people stealing with

0:37:47.880 --> 0:37:48.480
<v Speaker 5>employees there.

0:37:48.560 --> 0:37:49.600
<v Speaker 3>Yeah, that's true. That's true.

0:37:49.920 --> 0:37:52.719
<v Speaker 5>So it's like going forward, if like I said, this

0:37:52.920 --> 0:37:54.680
<v Speaker 5>is this is this is a test run to see

0:37:55.000 --> 0:37:57.120
<v Speaker 5>but if this, if this works out, which I actually

0:37:57.160 --> 0:37:57.720
<v Speaker 5>think it's.

0:37:57.560 --> 0:37:58.879
<v Speaker 3>A test, I feel like they already know what they're

0:37:58.880 --> 0:37:59.440
<v Speaker 3>gonna do, you.

0:37:59.360 --> 0:38:00.520
<v Speaker 5>Know what I'm saying. Test as far as if it's

0:38:00.520 --> 0:38:02.319
<v Speaker 5>gonna work, cause you never know if it's gonna work

0:38:02.360 --> 0:38:04.680
<v Speaker 5>or not. But I feel like if this works, which

0:38:04.719 --> 0:38:06.839
<v Speaker 5>I think it probably will work, I don't see why

0:38:06.960 --> 0:38:11.440
<v Speaker 5>other every area of retail won't move towards that. Moving forward,

0:38:11.520 --> 0:38:16.400
<v Speaker 5>It's like it's a lot easier even from the customer standpoint,

0:38:16.440 --> 0:38:18.319
<v Speaker 5>Like I don't want to wait online to bring up

0:38:18.680 --> 0:38:21.200
<v Speaker 5>stuff at H and M or any store. It would

0:38:21.200 --> 0:38:24.799
<v Speaker 5>be much easier if I just walked into Macy's or

0:38:25.080 --> 0:38:27.960
<v Speaker 5>H and M or foot Lock or whatever, got what

0:38:28.000 --> 0:38:29.680
<v Speaker 5>I wanted and walked out.

0:38:29.760 --> 0:38:31.319
<v Speaker 3>Yeah, it changes it. So like now you get foot

0:38:31.360 --> 0:38:33.080
<v Speaker 3>traffic going back into stores.

0:38:33.200 --> 0:38:34.759
<v Speaker 6>I think it helps, right because now you have people

0:38:34.800 --> 0:38:37.080
<v Speaker 6>actually going in where that's a problem right now. People

0:38:37.080 --> 0:38:39.120
<v Speaker 6>don't go in everybody's shops onlinehere. If we know it

0:38:39.160 --> 0:38:41.640
<v Speaker 6>was that easy, yeah, we might think twice, like all right,

0:38:41.640 --> 0:38:43.279
<v Speaker 6>well I'm just going to grab that and I'm coming

0:38:43.320 --> 0:38:43.680
<v Speaker 6>back home.

0:38:43.719 --> 0:38:44.240
<v Speaker 3>It's easy.

0:38:44.400 --> 0:38:47.000
<v Speaker 5>It might be the resurgence of brick and mortar in

0:38:47.040 --> 0:38:50.719
<v Speaker 5>a sense. Yeah, So and then and then we can't

0:38:50.760 --> 0:38:53.239
<v Speaker 5>forget about the whole fools play, and it's either whole

0:38:53.239 --> 0:38:54.440
<v Speaker 5>fool's actually been struggling.

0:38:55.200 --> 0:38:57.160
<v Speaker 3>Well, that's true. That's true.

0:38:57.400 --> 0:39:02.160
<v Speaker 5>So now it's like it's interesting because Amazon buys Whole Foods,

0:39:02.160 --> 0:39:04.680
<v Speaker 5>which is a grocery store, but then they start their

0:39:04.680 --> 0:39:07.080
<v Speaker 5>own grocery store called Amazon Go.

0:39:07.480 --> 0:39:10.040
<v Speaker 6>Yeah, because I mean, well, and that's the part, right,

0:39:10.080 --> 0:39:12.399
<v Speaker 6>because a lot of people don't the people who don't

0:39:12.400 --> 0:39:13.320
<v Speaker 6>shop at Whole Foods.

0:39:13.360 --> 0:39:15.000
<v Speaker 3>The number one thing is the pricing, right.

0:39:15.040 --> 0:39:18.120
<v Speaker 6>It's not cheap to eat healthy, it just isn't, right,

0:39:18.160 --> 0:39:19.360
<v Speaker 6>So like if you're shopping in.

0:39:19.400 --> 0:39:20.959
<v Speaker 3>There, you're going at a different price point.

0:39:21.160 --> 0:39:24.240
<v Speaker 6>Whereas now if I go to Amazon, the Amazon Grocery

0:39:24.280 --> 0:39:27.080
<v Speaker 6>gross store, I could have the whole food products that

0:39:27.120 --> 0:39:29.120
<v Speaker 6>are just kind of pick rate because they don't have

0:39:29.160 --> 0:39:31.279
<v Speaker 6>the employees. Right, if we're not paying this way, we

0:39:31.320 --> 0:39:32.480
<v Speaker 6>can help customers this way.

0:39:32.680 --> 0:39:34.799
<v Speaker 5>No, but yeah, but so you still have Whole Foods though,

0:39:34.840 --> 0:39:36.120
<v Speaker 5>So what are you gonna do with Whole Foods?

0:39:36.239 --> 0:39:38.080
<v Speaker 3>We got to see that'd be interesting.

0:39:37.880 --> 0:39:40.320
<v Speaker 5>Like I mean, like I understand that that perspective, but

0:39:40.360 --> 0:39:43.359
<v Speaker 5>it's interesting to buy a grocery You would think they

0:39:43.360 --> 0:39:46.600
<v Speaker 5>would just expand Whole Foods and just make a cash

0:39:46.680 --> 0:39:48.319
<v Speaker 5>layer list. Hopeful they already have, Like you brought a

0:39:48.320 --> 0:39:51.840
<v Speaker 5>grocery store what's the point of having a different grocery

0:39:51.880 --> 0:39:53.000
<v Speaker 5>store and which is purchased across.

0:39:53.280 --> 0:39:54.600
<v Speaker 3>I mean when they bought it, they were just swallowing

0:39:54.640 --> 0:39:55.840
<v Speaker 3>up the competition, like, how we're.

0:39:55.680 --> 0:39:58.799
<v Speaker 5>Going to compete potentially that's a play because we've seen

0:39:58.840 --> 0:40:00.520
<v Speaker 5>them do that before. Fun of time we talked about

0:40:00.520 --> 0:40:03.080
<v Speaker 5>the diaper absolutely play and that was like I think

0:40:03.120 --> 0:40:04.320
<v Speaker 5>that was episode.

0:40:03.840 --> 0:40:06.080
<v Speaker 3>Four earlier earlier.

0:40:06.640 --> 0:40:08.560
<v Speaker 6>Yeah, they just swallowed up the competition that I was like,

0:40:08.560 --> 0:40:10.960
<v Speaker 6>all right, well we want to compeople won't mind, We're

0:40:10.960 --> 0:40:12.960
<v Speaker 6>gonna take this. And now they're like, all right, well

0:40:12.960 --> 0:40:14.960
<v Speaker 6>we can make this better. But like, yeah, you still

0:40:15.000 --> 0:40:16.240
<v Speaker 6>have that asset that you bought.

0:40:16.400 --> 0:40:17.160
<v Speaker 3>What do you do with it?

0:40:17.400 --> 0:40:19.480
<v Speaker 5>Yeah, And if anybody's not familiar with the diaper thing,

0:40:19.560 --> 0:40:22.239
<v Speaker 5>that's what I'll give like a brief synopsis of it.

0:40:22.520 --> 0:40:25.960
<v Speaker 5>They were in, uh, this diaper company. Amazon wanted to

0:40:25.960 --> 0:40:29.960
<v Speaker 5>get a diaper market, and the diaper company that was

0:40:30.040 --> 0:40:32.879
<v Speaker 5>I think it was like diapers dot com cops dot com.

0:40:32.880 --> 0:40:36.239
<v Speaker 5>So what Amazon did was they ended up lowering the

0:40:36.320 --> 0:40:40.160
<v Speaker 5>price of their diapers much lower than diapers dot Com

0:40:40.160 --> 0:40:41.920
<v Speaker 5>to the point where they was losing money. They was

0:40:41.920 --> 0:40:44.040
<v Speaker 5>losing like one hundred million dollars a month with something

0:40:44.080 --> 0:40:46.520
<v Speaker 5>like that, and they did that. They was bleeding money

0:40:46.760 --> 0:40:50.160
<v Speaker 5>just to kill diapers dot Com, and diapers dot Com

0:40:50.280 --> 0:40:53.240
<v Speaker 5>ended up folding, so they lost a bunch of money

0:40:53.560 --> 0:40:56.040
<v Speaker 5>short term. It's just though they lost money short term

0:40:56.080 --> 0:40:58.719
<v Speaker 5>to win the long term play wanted. So this might

0:40:58.760 --> 0:41:01.800
<v Speaker 5>be the same play with all who knows. But Hopefoods

0:41:01.920 --> 0:41:04.000
<v Speaker 5>is not doing well, and like I said, it's just

0:41:04.040 --> 0:41:06.400
<v Speaker 5>interesting to me that instead of pumping more money into

0:41:06.400 --> 0:41:09.640
<v Speaker 5>Whole Fools, instead of rebranding Whole Foods, they decide to

0:41:10.400 --> 0:41:11.360
<v Speaker 5>go where Amazon go.

0:41:12.160 --> 0:41:14.239
<v Speaker 3>So, like I said, test run, but I think this

0:41:14.239 --> 0:41:15.399
<v Speaker 3>is this is something that's gonna stick.

0:41:15.480 --> 0:41:17.879
<v Speaker 5>Also, so stocks, we talked about stocks on the last

0:41:18.239 --> 0:41:21.839
<v Speaker 5>the last thing, so it's all it's all interchangeable, right,

0:41:22.040 --> 0:41:25.480
<v Speaker 5>So this will be interesting to see how Amazon stock

0:41:25.880 --> 0:41:29.719
<v Speaker 5>will appreciate or depreciate based off of the success of

0:41:29.960 --> 0:41:30.560
<v Speaker 5>Amazon Go.

0:41:30.760 --> 0:41:32.279
<v Speaker 3>We need to depreciate a little bit. I want to

0:41:32.320 --> 0:41:32.960
<v Speaker 3>get we need something.

0:41:33.320 --> 0:41:36.799
<v Speaker 5>Yeah, it's going It's gonna be interesting to see how

0:41:36.840 --> 0:41:38.719
<v Speaker 5>this how this goes moving forward, because like I said,

0:41:38.760 --> 0:41:41.839
<v Speaker 5>I mean Seattle is a is a tech city. It's

0:41:41.840 --> 0:41:43.520
<v Speaker 5>a tech city too. Though Seattle is like one of

0:41:43.560 --> 0:41:46.359
<v Speaker 5>those cities like Austin, Texas, where it's you know, a

0:41:46.360 --> 0:41:48.279
<v Speaker 5>lot of people. I don't you got to see how

0:41:48.280 --> 0:41:51.839
<v Speaker 5>this works in Midwest and down South and things like that.

0:41:52.000 --> 0:41:53.279
<v Speaker 3>I would be interested to see what I mean.

0:41:53.320 --> 0:41:55.560
<v Speaker 6>I feel like that would work great in like major

0:41:55.600 --> 0:41:57.120
<v Speaker 6>metropolitan areas like New York City.

0:41:57.120 --> 0:41:59.400
<v Speaker 3>That would be great because people moving so fast paced.

0:41:59.400 --> 0:42:01.799
<v Speaker 6>It's like we can get it and go, you know,

0:42:01.880 --> 0:42:03.879
<v Speaker 6>like big cities like that I think would be great,

0:42:04.080 --> 0:42:06.919
<v Speaker 6>and they'll be I'm sure they'll be extremely strategic about

0:42:06.920 --> 0:42:08.000
<v Speaker 6>where they place these stores.

0:42:08.040 --> 0:42:11.000
<v Speaker 5>And there's still jobs, like people still work in them,

0:42:11.080 --> 0:42:13.040
<v Speaker 5>of course. Yeah, so you can explain that people that

0:42:13.080 --> 0:42:13.440
<v Speaker 5>still work.

0:42:13.480 --> 0:42:15.719
<v Speaker 6>Yeah, so like there's no cashiers, but there's still people

0:42:15.760 --> 0:42:17.680
<v Speaker 6>that work inside the store. So like if you've ever

0:42:17.719 --> 0:42:19.440
<v Speaker 6>been to a grocery store and like I know, I

0:42:19.520 --> 0:42:20.800
<v Speaker 6>go in there a lot of times, I'm lost.

0:42:20.800 --> 0:42:22.080
<v Speaker 3>I have no idea where anything is.

0:42:22.320 --> 0:42:24.440
<v Speaker 6>So there's people to direct you, to show you where

0:42:24.480 --> 0:42:27.120
<v Speaker 6>things are at to help you with that customer service experience.

0:42:27.360 --> 0:42:29.200
<v Speaker 6>Whereas like if I go to a supermarket right now,

0:42:29.320 --> 0:42:31.080
<v Speaker 6>like I'm in the aisle and it'll be like ten

0:42:31.120 --> 0:42:33.040
<v Speaker 6>minutes before somebody comes, like, yo, you need help.

0:42:33.080 --> 0:42:33.759
<v Speaker 5>No, it's the worst.

0:42:33.920 --> 0:42:36.000
<v Speaker 6>It's like I usually got to go to the deli, like, yo, bro,

0:42:36.120 --> 0:42:37.920
<v Speaker 6>can you tell me where the orange mam a lot is?

0:42:37.960 --> 0:42:39.759
<v Speaker 3>Because I have no idea, you know what I'm saying.

0:42:39.800 --> 0:42:41.239
<v Speaker 6>So like now they have the people in the aisles

0:42:41.239 --> 0:42:43.120
<v Speaker 6>that can actually help you with that experience to get

0:42:43.120 --> 0:42:45.240
<v Speaker 6>you in and out of that supermarket faster.

0:42:45.640 --> 0:42:49.400
<v Speaker 5>And that's something that Apple. Apple mastered that. Because you

0:42:49.480 --> 0:42:52.279
<v Speaker 5>think about it, that's what most like, I hate that,

0:42:52.560 --> 0:42:55.799
<v Speaker 5>whether it's retail stores, grocery stores, whenever I can never

0:42:55.800 --> 0:42:57.719
<v Speaker 5>get help. I go in this store and there's never

0:42:57.760 --> 0:43:01.200
<v Speaker 5>anybody to help me, but there's always a million cashiers.

0:43:01.200 --> 0:43:03.480
<v Speaker 5>Like if you go to home depot, there's like twenty

0:43:03.520 --> 0:43:06.000
<v Speaker 5>seven cash here. You got line and it's like two

0:43:06.040 --> 0:43:08.400
<v Speaker 5>people working the floor. But if you think about it,

0:43:08.480 --> 0:43:11.600
<v Speaker 5>I rather have more people working the floor than the cashiers.

0:43:11.880 --> 0:43:13.160
<v Speaker 3>If you have a question that like, you'll go to

0:43:13.160 --> 0:43:14.880
<v Speaker 3>customer service. That's about aisle thirty.

0:43:14.920 --> 0:43:16.520
<v Speaker 5>No, it takes like if I have a CBS, I gotta

0:43:16.560 --> 0:43:18.279
<v Speaker 5>wait ten minutes for somebody to direct me the way

0:43:18.280 --> 0:43:21.000
<v Speaker 5>I'm going. So Apple's thing is like as soon as

0:43:21.000 --> 0:43:23.240
<v Speaker 5>you walk into Apple, there's like thirty seven people.

0:43:23.239 --> 0:43:24.000
<v Speaker 3>There's more employees.

0:43:24.360 --> 0:43:26.319
<v Speaker 5>Yeah, it's crazy, and they greet you as soon as

0:43:26.360 --> 0:43:28.359
<v Speaker 5>you walk in. So that might be a play too,

0:43:28.400 --> 0:43:31.320
<v Speaker 5>where it's like, okay, we'll shift it. Instead of having

0:43:31.719 --> 0:43:34.279
<v Speaker 5>the money that we're going to pay the cashiers, we'll

0:43:34.320 --> 0:43:37.720
<v Speaker 5>just have more people in the aisles to help customer

0:43:37.760 --> 0:43:42.000
<v Speaker 5>service type thing. And that actually is a way better

0:43:42.040 --> 0:43:45.279
<v Speaker 5>customer experience for me. I'd rather have more people in

0:43:45.360 --> 0:43:46.400
<v Speaker 5>the aisles than.

0:43:47.680 --> 0:43:50.200
<v Speaker 6>I've been like, no joke, ten to fifteen minutes looking

0:43:50.200 --> 0:43:53.120
<v Speaker 6>for something like no clue. I mean, it's a terrible

0:43:53.120 --> 0:43:55.040
<v Speaker 6>feeling and we waste time doing it.

0:43:55.160 --> 0:43:57.120
<v Speaker 5>Yeah, especially if you get a lot of groceries too,

0:43:57.600 --> 0:44:00.080
<v Speaker 5>it's like it's much easier because if you go on

0:44:00.200 --> 0:44:03.080
<v Speaker 5>hundred items, you gotta wait for like thirty minutes for

0:44:03.120 --> 0:44:03.799
<v Speaker 5>them to ring it up.

0:44:05.000 --> 0:44:06.920
<v Speaker 6>That's the words like, Yeah, you get there and it's

0:44:06.960 --> 0:44:09.480
<v Speaker 6>like yo, it's like the ten items the less line,

0:44:09.480 --> 0:44:10.640
<v Speaker 6>and it'll be like fifty people in that.

0:44:10.719 --> 0:44:13.720
<v Speaker 5>I'm like, everybody's trying to get like thirty seven items

0:44:13.719 --> 0:44:14.799
<v Speaker 5>and ten items are less line.

0:44:14.840 --> 0:44:16.640
<v Speaker 6>Yeah, they put their kid with one basket and you

0:44:16.719 --> 0:44:18.920
<v Speaker 6>got one basket with ten It's like yo, stop lady,

0:44:19.000 --> 0:44:20.480
<v Speaker 6>I know y'all on the same family.

0:44:21.680 --> 0:44:24.120
<v Speaker 5>It's a whole nonsense. People fight, people fighting, grocery stores

0:44:24.120 --> 0:44:26.120
<v Speaker 5>for over and over the lines, cutting lines.

0:44:26.200 --> 0:44:26.759
<v Speaker 3>That's a fact.

0:44:26.880 --> 0:44:30.600
<v Speaker 5>No, that's a whole vibe. So now this is actually interesting.

0:44:30.280 --> 0:44:33.040
<v Speaker 6>And as parents too, man like, we ain't got to

0:44:33.040 --> 0:44:34.520
<v Speaker 6>deal with the house with Like, Yo, can I get that?

0:44:34.560 --> 0:44:35.520
<v Speaker 3>Can I get that? Can I get that?

0:44:35.560 --> 0:44:37.240
<v Speaker 6>When you know they put all the candy in the front,

0:44:37.480 --> 0:44:39.840
<v Speaker 6>you're stuck and you can't move, and like, yo, you

0:44:39.920 --> 0:44:41.439
<v Speaker 6>know your kids about to start crying if they don't

0:44:41.440 --> 0:44:44.200
<v Speaker 6>get this candy. Everybody look, it's like yo, man, like,

0:44:44.239 --> 0:44:46.399
<v Speaker 6>we got to really put the Sniggers' bars right here.

0:44:46.600 --> 0:44:48.360
<v Speaker 5>Now this is the way I can see it. I

0:44:48.360 --> 0:44:50.480
<v Speaker 5>can see this is the way. This is. This is crazy.

0:44:50.520 --> 0:44:50.640
<v Speaker 3>Man.

0:44:50.680 --> 0:44:52.399
<v Speaker 5>You walk in the store, get what you want and leave.

0:44:52.440 --> 0:44:55.640
<v Speaker 5>That's it. That's dope. That's dope. Like that, that's I

0:44:55.640 --> 0:44:57.520
<v Speaker 5>think that's gonna be the future. I'm gonna be honest

0:44:57.560 --> 0:45:02.200
<v Speaker 5>with you. In everything, grocery stores, everything, like you just

0:45:02.239 --> 0:45:04.640
<v Speaker 5>walk into the gas station, get the sniggers bar and leave,

0:45:04.760 --> 0:45:06.759
<v Speaker 5>Like imagine that, Like that's gonna be the future. Like

0:45:06.800 --> 0:45:09.000
<v Speaker 5>it's you just get a gatorade and leave.

0:45:09.120 --> 0:45:09.719
<v Speaker 3>That's gonna be fair.

0:45:09.719 --> 0:45:11.439
<v Speaker 6>I mean the AI because then you don't have people

0:45:11.440 --> 0:45:13.440
<v Speaker 6>like yo, if they're watching that, what else are they.

0:45:13.400 --> 0:45:16.279
<v Speaker 5>When they're already watching you? I mean you know that,

0:45:17.120 --> 0:45:23.560
<v Speaker 5>so watching that's a fact. Jeff Bezos is watching watching

0:45:24.080 --> 0:45:27.279
<v Speaker 5>that's a fact. So well, we'll be tracking this h

0:45:27.920 --> 0:45:29.480
<v Speaker 5>see how it goes. Like I said, I think it's

0:45:29.480 --> 0:45:33.000
<v Speaker 5>something that's extremely interesting. And once again Amazon's on the

0:45:33.480 --> 0:45:36.200
<v Speaker 5>hated it, love it, hate them and love them. You

0:45:36.480 --> 0:45:38.760
<v Speaker 5>got to give them respect for being on the cutting

0:45:38.880 --> 0:45:41.800
<v Speaker 5>edge of everything world.

0:45:41.920 --> 0:45:44.239
<v Speaker 6>Yeah, I would say technology, but it's more than it's

0:45:44.280 --> 0:45:45.279
<v Speaker 6>everything the world.

0:45:45.320 --> 0:45:48.400
<v Speaker 5>Man. They really push the envelopes and sometimes they make mistakes.

0:45:48.440 --> 0:45:50.319
<v Speaker 5>But that's what life is about, that's what business is about.

0:45:50.360 --> 0:45:54.640
<v Speaker 5>It's just being trailblazers and taking risks so.

0:45:54.560 --> 0:45:57.080
<v Speaker 3>They can afford it. Yeah, they certainly could afford it.

0:45:57.120 --> 0:45:59.920
<v Speaker 5>All right. Well, there it goes that. We'll see what happens.

0:46:00.200 --> 0:46:02.920
<v Speaker 5>All right. So in this last segment, we're going to

0:46:03.040 --> 0:46:11.640
<v Speaker 5>go to throwback everybody's favorite segment. If you're a loyal listener, yes,

0:46:11.840 --> 0:46:13.959
<v Speaker 5>all of the Day one supporters know what I'm about

0:46:13.960 --> 0:46:16.120
<v Speaker 5>to refer to. If you're new to the program, then

0:46:16.160 --> 0:46:21.320
<v Speaker 5>I'll I'll enlighten you. So storytime was a staple for

0:46:21.520 --> 0:46:26.560
<v Speaker 5>ernial Lesia early beginnings of our podcast journey, where we

0:46:26.560 --> 0:46:29.160
<v Speaker 5>we did like case studies and we extand examine different

0:46:29.160 --> 0:46:32.920
<v Speaker 5>things of like real world uh business breakdowns and stuff

0:46:32.960 --> 0:46:34.960
<v Speaker 5>like that, and we put our spin on it and

0:46:35.000 --> 0:46:39.279
<v Speaker 5>we called the story time. So we're going back to.

0:46:39.280 --> 0:46:40.920
<v Speaker 3>That time again.

0:46:41.360 --> 0:46:44.880
<v Speaker 5>Do it again for sure, boys and girls, ladies and

0:46:44.880 --> 0:46:57.759
<v Speaker 5>gentlemen without further ado, storytime dropping like that. I'm just

0:46:57.760 --> 0:47:01.759
<v Speaker 5>looking at you, all right. So for today's story is

0:47:03.160 --> 0:47:06.000
<v Speaker 5>teachable moment. Yeah, it's actually.

0:47:06.080 --> 0:47:06.960
<v Speaker 3>A little different for us.

0:47:07.000 --> 0:47:09.640
<v Speaker 5>It's pretty sad most of the story times to like upbeat,

0:47:10.880 --> 0:47:14.759
<v Speaker 5>but this is a story and it's definitely a teachable moment. Absolutely,

0:47:14.800 --> 0:47:17.239
<v Speaker 5>it's a story to learn from. But it's not really

0:47:17.480 --> 0:47:19.680
<v Speaker 5>the most I.

0:47:19.600 --> 0:47:22.040
<v Speaker 6>Think most of our stories, there's always like a triumph

0:47:22.040 --> 0:47:23.759
<v Speaker 6>and it's like, oh wow, I can't believe they came

0:47:23.800 --> 0:47:25.960
<v Speaker 6>from those odds to do this, or they use their

0:47:26.000 --> 0:47:28.319
<v Speaker 6>intelligence their network to do that.

0:47:28.960 --> 0:47:30.840
<v Speaker 3>And this one's a little different.

0:47:31.280 --> 0:47:32.840
<v Speaker 5>Yeah, but it's still a story that needs to be

0:47:33.000 --> 0:47:36.720
<v Speaker 5>as we can learn from the mistakes. Yes, So Wallace

0:47:37.920 --> 0:47:44.000
<v Speaker 5>Wally Amos Junior, you know it's crazy. So most people

0:47:44.480 --> 0:47:48.640
<v Speaker 5>if you heard of the cookies famous Amos, that's that's him.

0:47:48.440 --> 0:47:50.399
<v Speaker 5>It's probably known for that, probably know him for that.

0:47:50.600 --> 0:47:52.400
<v Speaker 5>But I didn't actually know. I was doing some research,

0:47:52.440 --> 0:47:54.520
<v Speaker 5>so I know he did that. But what I didn't

0:47:54.520 --> 0:47:56.400
<v Speaker 5>know is that in nineteen sixty two he became the

0:47:56.440 --> 0:47:59.719
<v Speaker 5>first black talent agent with William Morris agent yep. And

0:47:59.800 --> 0:48:03.000
<v Speaker 5>he at Diana Ross and the Supremes, Marvin Gay, Sam Cook.

0:48:03.120 --> 0:48:06.440
<v Speaker 3>Yeah yeah, and he had Simon and yeah.

0:48:06.520 --> 0:48:09.640
<v Speaker 5>Yeah, that was an old town. Yeah, that's pretty extremely

0:48:09.640 --> 0:48:13.880
<v Speaker 5>big think about like Diana Ross, Marvin Gay and Sam Cook.

0:48:14.080 --> 0:48:17.480
<v Speaker 6>Yeah, that's crazy, Like who does that? Who finds that

0:48:17.480 --> 0:48:18.080
<v Speaker 6>type of talent?

0:48:18.480 --> 0:48:23.200
<v Speaker 5>Yeah? So, but he's he was raised in Tallahassee, Florida.

0:48:23.480 --> 0:48:26.040
<v Speaker 5>Shout out to Tallahassee. Tally Hoe is what they call it.

0:48:27.880 --> 0:48:34.120
<v Speaker 5>Fam you Tallahassee Community College, Florida State University. Yep, it's

0:48:34.160 --> 0:48:37.360
<v Speaker 5>a college town. Shout out to Tallahassee. So he's from Tallahassee.

0:48:37.400 --> 0:48:38.719
<v Speaker 5>He's born in nineteen thirty six.

0:48:39.640 --> 0:48:42.080
<v Speaker 3>That was like what he's still living, still living, man,

0:48:42.160 --> 0:48:43.879
<v Speaker 3>still living, still going, shout him.

0:48:44.040 --> 0:48:47.160
<v Speaker 5>You know, come from a Southern background and his aunt

0:48:47.280 --> 0:48:48.920
<v Speaker 5>apparently made homemade.

0:48:48.560 --> 0:48:50.400
<v Speaker 3>Cookies Atla Yeah.

0:48:50.600 --> 0:48:54.759
<v Speaker 5>Yeah, that was famous in the neighborhood and everybody loved it.

0:48:55.239 --> 0:48:57.360
<v Speaker 5>You know, just a traditional type of just in the

0:48:57.440 --> 0:48:59.160
<v Speaker 5>in the kitchen, just making cookies.

0:48:58.880 --> 0:48:59.920
<v Speaker 3>Making chocolate chip cookies.

0:49:00.280 --> 0:49:02.080
<v Speaker 5>That never really left him even though he went to

0:49:02.200 --> 0:49:06.680
<v Speaker 5>you know, pursue a career in you know, managing artists

0:49:06.680 --> 0:49:08.799
<v Speaker 5>and things of that nature. Eventually went to Hollywood, but

0:49:09.160 --> 0:49:11.480
<v Speaker 5>he always had his down South roots of cookie.

0:49:11.560 --> 0:49:11.759
<v Speaker 3>Yeah.

0:49:11.800 --> 0:49:13.799
<v Speaker 6>That actually was what he would give to some of

0:49:13.840 --> 0:49:16.440
<v Speaker 6>his artists. He would present them with cookies. Like so,

0:49:16.520 --> 0:49:18.160
<v Speaker 6>like some of the artists were coming and he had

0:49:18.160 --> 0:49:20.440
<v Speaker 6>like a snack before there was riders and you had

0:49:20.480 --> 0:49:21.680
<v Speaker 6>to have all those things, like, he would bring the

0:49:21.680 --> 0:49:22.279
<v Speaker 6>cookies to them.

0:49:22.400 --> 0:49:24.920
<v Speaker 5>Yeah, and he actually went to culinary school also before

0:49:25.000 --> 0:49:27.200
<v Speaker 5>before he became a talent agent, he went to culinary school,

0:49:27.560 --> 0:49:30.879
<v Speaker 5>Joe so yeah. So so, like you said, he used

0:49:30.920 --> 0:49:35.920
<v Speaker 5>to gift his clients cookies and that kind of branched

0:49:35.920 --> 0:49:38.120
<v Speaker 5>off to people saying like he should probably start his

0:49:38.160 --> 0:49:39.480
<v Speaker 5>own company.

0:49:39.560 --> 0:49:43.160
<v Speaker 6>Yeah, and those same clients who you know that he

0:49:43.239 --> 0:49:45.879
<v Speaker 6>brought the talent from, they became people that like, listen,

0:49:46.320 --> 0:49:48.080
<v Speaker 6>we loved it what you got, We love the product.

0:49:48.440 --> 0:49:51.200
<v Speaker 3>We're gonna help you. We're gonna become investors. Investors, man,

0:49:51.200 --> 0:49:51.840
<v Speaker 3>that's important.

0:49:51.880 --> 0:49:55.360
<v Speaker 5>That's a fact because it started because yeah, he was

0:49:55.360 --> 0:49:57.239
<v Speaker 5>doing William Morris. He tried to branch off and through

0:49:57.280 --> 0:49:58.920
<v Speaker 5>his own thing with that, and that didn't really work out.

0:49:59.320 --> 0:50:02.080
<v Speaker 5>So the relationships that he established and they said that

0:50:02.120 --> 0:50:04.879
<v Speaker 5>they would bankroll him. So it cost twenty five thousand dollars,

0:50:04.920 --> 0:50:07.120
<v Speaker 5>which was a lot of money in nineteen seventy five.

0:50:07.520 --> 0:50:09.280
<v Speaker 5>Like now, man, yeah, you know what I'm saying. Nineteen

0:50:09.320 --> 0:50:12.319
<v Speaker 5>seventy five, that's like a couple hundred thousand, and that's

0:50:12.360 --> 0:50:14.799
<v Speaker 5>where he started his company with.

0:50:14.920 --> 0:50:16.640
<v Speaker 3>Yeah, I think Marvin Gaye was the first guy that's like,

0:50:16.880 --> 0:50:17.680
<v Speaker 3>I'm gonna help this guy.

0:50:17.760 --> 0:50:20.360
<v Speaker 5>Yeah, he started his company with what you called famous

0:50:20.400 --> 0:50:24.080
<v Speaker 5>Amos and first year Bitteres sid three hundred thousand dollars.

0:50:24.080 --> 0:50:25.759
<v Speaker 3>So that's crazy. I read that. I said away that

0:50:25.880 --> 0:50:28.480
<v Speaker 3>three hundred and seventy five. Yeah, he's Mota.

0:50:28.800 --> 0:50:30.400
<v Speaker 5>No, he was, he was. He was good. So he

0:50:30.480 --> 0:50:32.200
<v Speaker 5>hit he hit, He hit it out the park right away,

0:50:32.760 --> 0:50:36.040
<v Speaker 5>and by nineteen eighty two he did twelve million dollars

0:50:36.040 --> 0:50:36.480
<v Speaker 5>in revenue.

0:50:36.560 --> 0:50:39.840
<v Speaker 6>Yeah, so after the first story, he started franchising. He

0:50:39.920 --> 0:50:42.879
<v Speaker 6>was on Sunset Boulevard and Cali Man was doing it big.

0:50:43.000 --> 0:50:45.719
<v Speaker 6>But he started franchising the stores out and generated some

0:50:45.760 --> 0:50:46.240
<v Speaker 6>more income.

0:50:46.520 --> 0:50:49.839
<v Speaker 5>Yeah, so he really became a big name, a household name.

0:50:49.880 --> 0:50:53.239
<v Speaker 5>He you know, he's in the Smithsonian Institute. Yeah, he

0:50:53.239 --> 0:50:54.759
<v Speaker 5>has his hat and his shirt.

0:50:54.800 --> 0:50:55.759
<v Speaker 3>I saw his commercials.

0:50:55.760 --> 0:50:55.880
<v Speaker 5>Man.

0:50:55.880 --> 0:50:59.280
<v Speaker 6>He said, like, he got so good at selling cookies

0:50:59.320 --> 0:51:03.320
<v Speaker 6>because he used to have to pitch talent to record label.

0:51:03.120 --> 0:51:05.359
<v Speaker 5>And he had the relationships and it was a good

0:51:05.400 --> 0:51:07.320
<v Speaker 5>product too. Famous Amos Cookies was legit.

0:51:07.360 --> 0:51:08.000
<v Speaker 3>They're still legit.

0:51:08.120 --> 0:51:11.040
<v Speaker 5>Yeah, what I'm saying. They changed the rescue b So

0:51:11.080 --> 0:51:13.160
<v Speaker 5>in nineteen eighty two, he's twelve million dollars. So, like

0:51:13.200 --> 0:51:16.720
<v Speaker 5>I said, twelve million dollars in the early eighties, probably

0:51:16.719 --> 0:51:20.440
<v Speaker 5>the equivalent of forty million now, like a lot. That's

0:51:20.440 --> 0:51:24.080
<v Speaker 5>a lot of money, right, So he became a household

0:51:24.120 --> 0:51:28.239
<v Speaker 5>name and he starts to you know, buy property and

0:51:28.280 --> 0:51:31.520
<v Speaker 5>he's living our life. Right. So in nineteen eighty five

0:51:32.320 --> 0:51:35.360
<v Speaker 5>that's when things start to kind of fall. Story changes.

0:51:35.520 --> 0:51:37.440
<v Speaker 5>So he still did pretty decent that year, but they

0:51:37.480 --> 0:51:41.200
<v Speaker 5>made ten million instead of twelve million, So now he's

0:51:41.280 --> 0:51:43.399
<v Speaker 5>you know, it's a loss, like first year, he's starting

0:51:43.440 --> 0:51:45.600
<v Speaker 5>to like go backward. He was going up and then

0:51:45.680 --> 0:51:47.800
<v Speaker 5>now he's starting to like go down a little bit, right,

0:51:47.960 --> 0:51:51.360
<v Speaker 5>So he makes some changes. He fires some some managers

0:51:52.480 --> 0:51:55.640
<v Speaker 5>and put some other people in positions. So he said, admittedly,

0:51:55.760 --> 0:51:57.520
<v Speaker 5>like he was never he didn't really understand how to

0:51:57.560 --> 0:52:00.879
<v Speaker 5>run business. He's a talent agent, he's a cook.

0:52:01.239 --> 0:52:03.000
<v Speaker 3>To his own credit, admitted, I don't know how to

0:52:03.040 --> 0:52:03.600
<v Speaker 3>run a business.

0:52:03.600 --> 0:52:05.799
<v Speaker 5>But he didn't have any mentorship and even in his

0:52:05.800 --> 0:52:07.840
<v Speaker 5>people that he's around, an artist and things of that nature,

0:52:07.880 --> 0:52:10.560
<v Speaker 5>he didn't really know what was going on. So it's all.

0:52:10.480 --> 0:52:12.400
<v Speaker 3>Good, May twelve million. I don't know how to run

0:52:12.440 --> 0:52:14.080
<v Speaker 3>a business. That's astonishing.

0:52:14.400 --> 0:52:20.000
<v Speaker 5>Yeah, yeah, it was. And it's crazy too because we

0:52:20.080 --> 0:52:24.320
<v Speaker 5>interview Ryan Leslie and he said that, you know, scaling

0:52:24.400 --> 0:52:28.440
<v Speaker 5>can be like detrimental to you, Like if you're not

0:52:28.600 --> 0:52:32.120
<v Speaker 5>properly prepared and you're growing too fast, that can actually hurt.

0:52:32.320 --> 0:52:35.040
<v Speaker 5>He's actually better to have a smaller audience or to

0:52:35.040 --> 0:52:38.040
<v Speaker 5>grow at a slower pace, but to be able to manage it,

0:52:38.080 --> 0:52:41.040
<v Speaker 5>because like when you can't manage your scale, now you're

0:52:41.080 --> 0:52:41.600
<v Speaker 5>really screwed.

0:52:41.680 --> 0:52:44.200
<v Speaker 6>That's his whole blueprint too, that's Ryan Leslie's blueprint that

0:52:44.880 --> 0:52:48.120
<v Speaker 6>even with the smartphone was like you know, smaller audience payout.

0:52:48.160 --> 0:52:49.840
<v Speaker 5>Yeah, and that's what you said like before, like less's

0:52:49.960 --> 0:52:54.359
<v Speaker 5>less is more sometimes Yeah. So now it starts to

0:52:54.440 --> 0:52:57.240
<v Speaker 5>like just fall apart. He's on vacation and he finds

0:52:57.239 --> 0:52:58.839
<v Speaker 5>out that he has a house in Hawaii. Shot out

0:52:58.840 --> 0:53:01.879
<v Speaker 5>to all the good people he lives in Now hellohallow,

0:53:01.880 --> 0:53:05.480
<v Speaker 5>does he still live there? Yeah, everybody knows I used

0:53:05.520 --> 0:53:11.120
<v Speaker 5>to live in Hawaii. Tell again the whole vibe about there.

0:53:11.880 --> 0:53:14.520
<v Speaker 5>So he finds out that his house is actually being

0:53:14.560 --> 0:53:20.320
<v Speaker 5>auctioned off. Yeah, like that's crazy. That's the crazy news

0:53:20.360 --> 0:53:22.239
<v Speaker 5>to just wake up to, like, oh, by the way,

0:53:22.400 --> 0:53:25.200
<v Speaker 5>they auctioned your house three pm. Like what he didn't

0:53:25.200 --> 0:53:28.720
<v Speaker 5>even know his house was in foreclosure when this happens.

0:53:30.120 --> 0:53:33.320
<v Speaker 3>We're making light of it.

0:53:30.920 --> 0:53:34.600
<v Speaker 5>But it's just crazy. So it's like but then once again,

0:53:34.680 --> 0:53:36.440
<v Speaker 5>that just goes to show you like especially like a

0:53:36.480 --> 0:53:40.800
<v Speaker 5>lot of celebrities and you know, like even with the

0:53:40.840 --> 0:53:43.480
<v Speaker 5>Fat Joe situation, people know like he went to jail

0:53:43.520 --> 0:53:45.600
<v Speaker 5>for tax evasion. He was telling the story he was

0:53:45.680 --> 0:53:47.960
<v Speaker 5>like he had his accountant that was paying all his

0:53:47.960 --> 0:53:50.160
<v Speaker 5>bills for him, and you know, he's being a rapper,

0:53:50.200 --> 0:53:52.200
<v Speaker 5>and he felt like, you know, he's not really paying

0:53:52.200 --> 0:53:59.120
<v Speaker 5>attention to Jones, Like Yeahard bunch of So what happens

0:53:59.120 --> 0:54:03.600
<v Speaker 5>with Fat Joe is at the accountant apparently started like embezzling,

0:54:03.680 --> 0:54:06.440
<v Speaker 5>stealing money, not paying his taxes, not paying his bills.

0:54:06.600 --> 0:54:09.160
<v Speaker 5>He found out because he's like he always had excellent credit.

0:54:09.160 --> 0:54:10.560
<v Speaker 5>He tried to get a car and it was like

0:54:10.600 --> 0:54:12.520
<v Speaker 5>his credit was like four fifty and he's like what

0:54:12.640 --> 0:54:15.160
<v Speaker 5>And then he realized that all of his bills haven't

0:54:15.200 --> 0:54:18.920
<v Speaker 5>been paid for months. And also along with bills there

0:54:19.160 --> 0:54:22.359
<v Speaker 5>his account, his account never paid his taxes. He had

0:54:22.400 --> 0:54:24.719
<v Speaker 5>to do like six months in federal jail. So I say,

0:54:24.719 --> 0:54:26.440
<v Speaker 5>I have to say, this is something that's unfortunate. It's

0:54:26.480 --> 0:54:27.719
<v Speaker 5>been going on for a long period of time when

0:54:27.760 --> 0:54:31.319
<v Speaker 5>people like put trust in other people to take care

0:54:31.320 --> 0:54:33.680
<v Speaker 5>of their finances and they don't know what's going on

0:54:33.719 --> 0:54:36.400
<v Speaker 5>with their own money. And by the time they realized

0:54:36.440 --> 0:54:36.960
<v Speaker 5>it's too late.

0:54:37.040 --> 0:54:39.319
<v Speaker 3>Yeah we see it having too much man, way too much.

0:54:39.560 --> 0:54:43.000
<v Speaker 5>So yeah, so so that was just like when he

0:54:43.080 --> 0:54:46.360
<v Speaker 5>realized like, okay, things is really starting to go down crazy.

0:54:46.840 --> 0:54:51.560
<v Speaker 5>So now he's scrambling and he brings outside investors in

0:54:52.200 --> 0:54:55.799
<v Speaker 5>to help out with this company, because now he's starting

0:54:55.800 --> 0:54:59.000
<v Speaker 5>to lose money. Yeah, so he takes I think like

0:54:59.000 --> 0:55:03.239
<v Speaker 5>three million dollars of investors' money, but that didn't really

0:55:03.280 --> 0:55:06.400
<v Speaker 5>work out, but those alone, so now he has to

0:55:06.400 --> 0:55:08.759
<v Speaker 5>pay that back. But then they left and the company's

0:55:09.040 --> 0:55:13.239
<v Speaker 5>losing even more money. So now it's like spiraling out

0:55:13.280 --> 0:55:14.799
<v Speaker 5>of control at a very rapid pace.

0:55:14.840 --> 0:55:16.080
<v Speaker 3>And what are you going to do when that havings?

0:55:16.760 --> 0:55:20.600
<v Speaker 5>Yeah, So in nineteen eighty eight, he sells the company

0:55:20.760 --> 0:55:24.080
<v Speaker 5>to three million dollars. He sells it for three million dollars,

0:55:24.800 --> 0:55:28.000
<v Speaker 5>and he sells the company in nineteen eighty eight to

0:55:28.080 --> 0:55:30.239
<v Speaker 5>the Shansby Greup I think I'm pronouncing that correctly for

0:55:30.239 --> 0:55:33.719
<v Speaker 5>three million dollars. So the crazy thing about it is

0:55:33.760 --> 0:55:36.040
<v Speaker 5>that now he sells the company for three million and

0:55:36.080 --> 0:55:39.360
<v Speaker 5>they keep them on as a brand ambassador. So he

0:55:39.440 --> 0:55:41.719
<v Speaker 5>makes it deal with them, and he's not allowed to

0:55:41.760 --> 0:55:42.640
<v Speaker 5>use his name anymore.

0:55:42.719 --> 0:55:45.400
<v Speaker 3>Yeah, because part of the sell is the trademark.

0:55:45.080 --> 0:55:49.719
<v Speaker 5>YEP so famous and amos. He can't his name is,

0:55:50.440 --> 0:55:52.960
<v Speaker 5>he can't use his name, can't use it. So he

0:55:53.040 --> 0:55:55.719
<v Speaker 5>built the company from scratch, from nothing, right, built it

0:55:55.719 --> 0:56:00.560
<v Speaker 5>to a multimillion dollar corporation sells it for way less

0:56:00.600 --> 0:56:03.040
<v Speaker 5>than what it was value for just a few years earlier.

0:56:03.320 --> 0:56:03.920
<v Speaker 3>He was hurting.

0:56:04.640 --> 0:56:06.359
<v Speaker 5>Not only do they tell him that you can't use

0:56:06.400 --> 0:56:09.160
<v Speaker 5>your name, but they keep they give him a job

0:56:10.160 --> 0:56:13.759
<v Speaker 5>to be the spokesperson for the company of the name

0:56:13.800 --> 0:56:17.960
<v Speaker 5>that he can't use. Yeah, so he's doing that, which

0:56:18.000 --> 0:56:19.759
<v Speaker 5>it has to be extremely like think about that, like

0:56:19.840 --> 0:56:24.000
<v Speaker 5>think about like you start a company named Troy's Sneakers, right,

0:56:24.360 --> 0:56:26.600
<v Speaker 5>you love sneakers, and you build it to a multi

0:56:26.600 --> 0:56:29.800
<v Speaker 5>million dollar company. Then ten years down the line, you

0:56:29.840 --> 0:56:32.400
<v Speaker 5>got to sell it and they're saying you can't use Troy.

0:56:32.640 --> 0:56:35.160
<v Speaker 5>You can't use sneakers anymore, but we want to pay

0:56:35.200 --> 0:56:38.520
<v Speaker 5>you a salary to go around the country promoting Troy Sneakers.

0:56:38.600 --> 0:56:38.799
<v Speaker 3>Yeah.

0:56:38.800 --> 0:56:40.439
<v Speaker 6>I mean he found out about it when he tried

0:56:40.480 --> 0:56:41.799
<v Speaker 6>to start a new cookie company.

0:56:41.800 --> 0:56:44.400
<v Speaker 5>We're gonna get to that after a while. It's like

0:56:44.440 --> 0:56:47.120
<v Speaker 5>it's not after you eates, I can't do this, and

0:56:47.200 --> 0:56:49.400
<v Speaker 5>he leaves and he's like he tries to start a

0:56:49.440 --> 0:56:51.560
<v Speaker 5>new company, and they.

0:56:51.440 --> 0:56:53.920
<v Speaker 3>Soon they're like, no, you can't use that name.

0:56:53.880 --> 0:56:57.880
<v Speaker 5>For yeah, infringement part. So then he starts the company

0:56:57.960 --> 0:57:02.560
<v Speaker 5>called Uncle No name, No Names going May yeah, which

0:57:02.600 --> 0:57:04.520
<v Speaker 5>is a play on that he has no name. Now,

0:57:04.880 --> 0:57:09.399
<v Speaker 5>it's really unfortunate, it's really really tragic, tragic, it's really

0:57:09.480 --> 0:57:12.959
<v Speaker 5>tragic situation all the way around. Man. That so, yeah,

0:57:13.080 --> 0:57:19.160
<v Speaker 5>so Uncle No Name he starts that brand. But so

0:57:20.280 --> 0:57:23.760
<v Speaker 5>the crazy thing about it is that as he's doing

0:57:23.800 --> 0:57:27.160
<v Speaker 5>the Uncle No Name, the company gets sold.

0:57:27.160 --> 0:57:29.360
<v Speaker 3>This is the worst part again, yeah, it's the worst part.

0:57:29.840 --> 0:57:31.600
<v Speaker 3>So this is the worst part of the story.

0:57:32.160 --> 0:57:36.040
<v Speaker 5>So now, because he even said like he had depression

0:57:36.040 --> 0:57:37.720
<v Speaker 5>for a little bit, he stopped baking at all for

0:57:37.840 --> 0:57:40.000
<v Speaker 5>like three years because Uncle No Name didn't work out.

0:57:40.040 --> 0:57:42.040
<v Speaker 3>Really, I think they started making muffins. He went away

0:57:42.040 --> 0:57:43.080
<v Speaker 3>from cookies, so.

0:57:42.960 --> 0:57:46.439
<v Speaker 5>He stopped baking. He cut his beard off. His whole

0:57:46.440 --> 0:57:48.440
<v Speaker 5>thing with trademark was his beard in the hat. He

0:57:48.480 --> 0:57:50.400
<v Speaker 5>stopped wearing a hat, cut his beard off. He even

0:57:50.400 --> 0:57:52.680
<v Speaker 5>want people to recognize him in the street. It's like,

0:57:53.080 --> 0:57:55.360
<v Speaker 5>I don't want people. I don't want to It's so

0:57:55.480 --> 0:57:57.600
<v Speaker 5>I don't want them to see like this depressing, you

0:57:57.640 --> 0:58:01.240
<v Speaker 5>know what I'm saying. So but as all of that's

0:58:01.280 --> 0:58:04.480
<v Speaker 5>going on, Shansby the company that he sold to for

0:58:04.520 --> 0:58:09.080
<v Speaker 5>three million in nineteen ninety two, they sold it a

0:58:09.120 --> 0:58:13.520
<v Speaker 5>company four we might have heard of. Yeah, sixty one million.

0:58:13.480 --> 0:58:17.480
<v Speaker 3>Yeah Kell to Keller, Yeah, big, big, big breakfast company. Man.

0:58:17.720 --> 0:58:20.479
<v Speaker 5>So yeah, they sell it, he sells it. They sell

0:58:20.520 --> 0:58:24.480
<v Speaker 5>it for sixty one million in nineteen ninety two, and

0:58:24.520 --> 0:58:31.320
<v Speaker 5>then it gets sold again in nineteen ninety eight to Keepler.

0:58:31.880 --> 0:58:35.400
<v Speaker 3>Crazy, that's what the elf cookies at.

0:58:35.560 --> 0:58:37.760
<v Speaker 5>Yeah. So then so then they so. Then in nineteen

0:58:37.840 --> 0:58:42.240
<v Speaker 5>ninety eight, Keepler decides to bring him back as a

0:58:42.280 --> 0:58:46.080
<v Speaker 5>brand ambassador. I think it done, got flipped five cops

0:58:46.280 --> 0:58:48.440
<v Speaker 5>ready the flip his own times.

0:58:48.560 --> 0:58:50.680
<v Speaker 6>You know what they did? You know he said when

0:58:50.680 --> 0:58:53.040
<v Speaker 6>he came back and hurt his heart. I mean he

0:58:53.080 --> 0:58:55.400
<v Speaker 6>had he tried the cookies, but they changed his recipe

0:58:55.440 --> 0:58:57.840
<v Speaker 6>and all. Now they changed the rest respect like everything.

0:58:58.240 --> 0:59:01.920
<v Speaker 6>Oh man, they let so. But but at least he

0:59:02.000 --> 0:59:04.640
<v Speaker 6>was able to work a deal out where he made

0:59:04.680 --> 0:59:07.760
<v Speaker 6>a deal with Keebler for Uncle Waly's muffins.

0:59:07.960 --> 0:59:09.400
<v Speaker 3>Yeah.

0:59:09.720 --> 0:59:11.640
<v Speaker 5>So they let him have a I guess like a

0:59:11.640 --> 0:59:17.680
<v Speaker 5>subsidiary company within the company of that nature. And now

0:59:17.680 --> 0:59:20.360
<v Speaker 5>he gives he gives some speeches. He's still a lot.

0:59:20.440 --> 0:59:21.160
<v Speaker 3>Yeah, he's still a lot.

0:59:21.360 --> 0:59:23.960
<v Speaker 6>He's still out and I think he lives in where

0:59:23.960 --> 0:59:25.800
<v Speaker 6>he was living in Hawaii, and now I think he's

0:59:25.840 --> 0:59:30.360
<v Speaker 6>back in South Carolina. He's back south, but he's he's

0:59:30.360 --> 0:59:33.320
<v Speaker 6>still making cookies. He's still making cookies. I think the

0:59:33.360 --> 0:59:37.880
<v Speaker 6>original idea came from his aunt Della, and so that's what.

0:59:37.840 --> 0:59:38.520
<v Speaker 3>He's going back to.

0:59:38.960 --> 0:59:42.160
<v Speaker 6>His new company is ant Della's Cookies because he can't

0:59:42.240 --> 0:59:43.840
<v Speaker 6>use famous amis.

0:59:44.360 --> 0:59:48.400
<v Speaker 5>So I mean moral of this story. There's so many

0:59:48.440 --> 0:59:51.919
<v Speaker 5>different morals of his story points and learning points. It's

0:59:52.040 --> 0:59:54.160
<v Speaker 5>just like where do you begin? But I think the

0:59:54.200 --> 0:59:58.400
<v Speaker 5>first one is business. Everything is a business. Like a

0:59:58.400 --> 0:59:59.800
<v Speaker 5>lot of times people look at it like I'm a

0:59:59.800 --> 1:00:02.640
<v Speaker 5>good chef. Well, I'm a recording artist. How many times

1:00:02.760 --> 1:00:05.080
<v Speaker 5>is like that's not good enough. You gotta be able

1:00:05.120 --> 1:00:08.480
<v Speaker 5>to understand that no matter what you're doing, it's a

1:00:08.480 --> 1:00:09.160
<v Speaker 5>business behind it.

1:00:09.240 --> 1:00:10.600
<v Speaker 3>Yeah, I mean, just think about it. If he had

1:00:10.680 --> 1:00:13.120
<v Speaker 3>licensed his name instead of selling it in that.

1:00:13.000 --> 1:00:15.800
<v Speaker 5>Deal, you could have done that, you know what I mean, Like.

1:00:16.080 --> 1:00:20.640
<v Speaker 6>His fortune, his fortune would have been a lot different, right,

1:00:20.680 --> 1:00:23.600
<v Speaker 6>you know what I'm saying, Like you he's done now

1:00:23.640 --> 1:00:24.640
<v Speaker 6>he can't here's his own name.

1:00:25.440 --> 1:00:30.960
<v Speaker 5>Nah, you can't. And it's like mismanagement is a lot

1:00:30.960 --> 1:00:32.240
<v Speaker 5>of and it's a lot of people say a lot

1:00:32.240 --> 1:00:34.280
<v Speaker 5>of time like ignorant and bliss. It's really not. It's

1:00:34.280 --> 1:00:37.920
<v Speaker 5>extremely dangerous, especially when it comes to business. And like

1:00:37.920 --> 1:00:41.200
<v Speaker 5>we did an episode on trademarks and licensing and and

1:00:41.960 --> 1:00:44.080
<v Speaker 5>the legal side of it is extremely important as well, right,

1:00:44.120 --> 1:00:45.920
<v Speaker 5>Like the people understand that, Like you got to understand

1:00:45.920 --> 1:00:48.200
<v Speaker 5>the legal start or have a lawyer at least to

1:00:48.240 --> 1:00:52.440
<v Speaker 5>help you. And it's important to people get taken advantage of.

1:00:52.840 --> 1:00:53.520
<v Speaker 3>You think he would have.

1:00:53.640 --> 1:00:55.680
<v Speaker 6>I mean if he sold it for three million, right, Like,

1:00:55.760 --> 1:00:57.280
<v Speaker 6>what did he get the proper valuation?

1:00:57.440 --> 1:00:59.080
<v Speaker 3>Even though what evaluation was at that point.

1:00:59.240 --> 1:01:00.240
<v Speaker 5>He probably just needed money.

1:01:00.240 --> 1:01:01.880
<v Speaker 3>I just need some money. I'm gonna sell it.

1:01:01.800 --> 1:01:04.040
<v Speaker 5>Like you saw it three million. Then ten years later

1:01:04.120 --> 1:01:06.680
<v Speaker 5>they gets sold for sixty one million and you can't

1:01:06.720 --> 1:01:07.480
<v Speaker 5>even use your name.

1:01:08.880 --> 1:01:09.880
<v Speaker 3>Nah, man, it's crazy.

1:01:10.360 --> 1:01:14.720
<v Speaker 5>Yeah, it's like I said, man, it's a tragic, sad

1:01:14.960 --> 1:01:18.800
<v Speaker 5>learning experience. But nonetheless it's still a learning experience. And

1:01:18.920 --> 1:01:23.760
<v Speaker 5>I think entrepreneurs, business people, inspiring entrepreneurs, aspiring business people

1:01:23.760 --> 1:01:25.840
<v Speaker 5>can learn from You gotta learn from other people's mistakes.

1:01:25.920 --> 1:01:27.440
<v Speaker 6>Yeah, I mean, and he still has his health at

1:01:27.480 --> 1:01:28.880
<v Speaker 6>the end of the day, he's still alive and breathing

1:01:28.920 --> 1:01:29.520
<v Speaker 6>to tell the lesson.

1:01:29.600 --> 1:01:32.000
<v Speaker 3>So I mean, at the end of the day, somebody

1:01:32.000 --> 1:01:33.080
<v Speaker 3>gonna learn from his mistakes.

1:01:33.160 --> 1:01:34.480
<v Speaker 5>Yeah, I mean, that's the worst thing in the world.

1:01:34.520 --> 1:01:38.040
<v Speaker 5>If somebody take your name, you can't use it like that's.

1:01:37.880 --> 1:01:40.440
<v Speaker 3>Like yeah, I mean, like you said, it broke his heart.

1:01:40.520 --> 1:01:42.520
<v Speaker 6>He takes the cookies, He's like, yeah, they change the recipe,

1:01:42.640 --> 1:01:45.120
<v Speaker 6>nothing is the same, but his name lives on. Like

1:01:45.120 --> 1:01:47.360
<v Speaker 6>that's those are like we talked about the Vendom Machine episode,

1:01:47.400 --> 1:01:49.520
<v Speaker 6>Like those are still in venting machines right now today.

1:01:49.560 --> 1:01:50.840
<v Speaker 3>Somebody's in famous, same as Cookie.

1:01:50.880 --> 1:01:52.439
<v Speaker 5>But there's a lot of people like that where it's

1:01:52.480 --> 1:01:54.920
<v Speaker 5>like the name, you think these people own it, but

1:01:55.000 --> 1:01:55.640
<v Speaker 5>they really don't.

1:01:55.640 --> 1:01:58.400
<v Speaker 3>We talked about that, Yeah, Virgil, Donna Karen, Yeah.

1:01:58.560 --> 1:02:02.920
<v Speaker 5>He's Donna Karen, perfect example. So it's a lot of

1:02:02.920 --> 1:02:06.720
<v Speaker 5>these situations where it's like your name is attached to

1:02:06.720 --> 1:02:08.320
<v Speaker 5>something that you don't even have any control over.

1:02:08.520 --> 1:02:10.600
<v Speaker 6>What was us four hundred pion she sold it now

1:02:10.600 --> 1:02:14.520
<v Speaker 6>it's worth like three billion, and then they put in

1:02:14.560 --> 1:02:17.240
<v Speaker 6>any typisode that they want and downplay it kills the

1:02:17.320 --> 1:02:19.280
<v Speaker 6>name because it's like now the branded name business shrug.

1:02:19.840 --> 1:02:23.680
<v Speaker 5>Yeah, yeah, something to think about. Yeah, man, something to

1:02:23.680 --> 1:02:30.480
<v Speaker 5>think about. So your status storytell nostalgic episode. Uh so

1:02:31.160 --> 1:02:33.760
<v Speaker 5>once again, thank you guys for rocking with us. But

1:02:33.840 --> 1:02:37.760
<v Speaker 5>before we go, once again, we got drilled down on Philadelphia. Yeah,

1:02:37.880 --> 1:02:41.160
<v Speaker 5>it's going to be crazy live podcast, networking events workshop,

1:02:41.680 --> 1:02:44.560
<v Speaker 5>two days, situation, don't wait, don't.

1:02:44.400 --> 1:02:45.960
<v Speaker 3>Hesitate, open barcaded.

1:02:46.200 --> 1:02:50.560
<v Speaker 5>Yes, get your tickets eyl experience dot com. Like I said,

1:02:50.560 --> 1:02:52.600
<v Speaker 5>it's about ten days out by the times episode comes

1:02:52.600 --> 1:02:55.600
<v Speaker 5>out yep, so we're looking forward to it. And yeah,

1:02:55.600 --> 1:02:56.520
<v Speaker 5>you got housekeeping items.

1:02:56.560 --> 1:02:58.520
<v Speaker 3>Yeah. Man. Shout to everybody on Patreon. I know people

1:02:58.600 --> 1:03:00.440
<v Speaker 3>be like, y oh, man, I get my shot yet yo.

1:03:00.520 --> 1:03:05.080
<v Speaker 6>Shout out to James keiloh c Marie Tanico in Jessica.

1:03:05.120 --> 1:03:07.560
<v Speaker 3>We had an amazing conversation with Jessica. Shout out to her.

1:03:07.680 --> 1:03:11.280
<v Speaker 6>Hopefully she'll it'll lead to some some future business endeavors

1:03:11.280 --> 1:03:13.680
<v Speaker 6>that we do with her. Like people know that we

1:03:13.720 --> 1:03:16.560
<v Speaker 6>connected with bredon Mitchell thro Patreon and now he's a

1:03:16.560 --> 1:03:19.160
<v Speaker 6>business partner us. So shout everybody that's using brand resumes

1:03:19.440 --> 1:03:20.640
<v Speaker 6>that amazing service that they have.

1:03:21.240 --> 1:03:23.320
<v Speaker 3>And man, we had a group of conversations.

1:03:23.320 --> 1:03:25.040
<v Speaker 6>He brought his brother in the conversation, So shout out

1:03:25.040 --> 1:03:26.440
<v Speaker 6>to him out in Texas.

1:03:26.440 --> 1:03:26.600
<v Speaker 3>Man.

1:03:26.680 --> 1:03:30.520
<v Speaker 6>Everybody that's on Patreon, obviously you know that there's different tiers,

1:03:30.560 --> 1:03:32.880
<v Speaker 6>and obviously we've out added some more things for you

1:03:33.640 --> 1:03:35.760
<v Speaker 6>just because we think y'all need it more. So shout

1:03:35.760 --> 1:03:37.680
<v Speaker 6>everybody that's there and that's supporting through that and everybody

1:03:37.720 --> 1:03:40.320
<v Speaker 6>that's supporting our merch. We got our tracksuits when everybody

1:03:40.400 --> 1:03:42.080
<v Speaker 6>was like, yo, man, we gotta put the track suits

1:03:42.080 --> 1:03:44.280
<v Speaker 6>on the site so they there, so make sure to

1:03:44.320 --> 1:03:47.560
<v Speaker 6>purchase that and we look forward to seeing everybody in Philadelphia.

1:03:47.200 --> 1:03:49.680
<v Speaker 5>The traction vibe shout beyond winning. Kept asking me you

1:03:49.760 --> 1:03:52.840
<v Speaker 5>know they were I got one form. I got one

1:03:52.880 --> 1:03:56.960
<v Speaker 5>form just off the strength. But yes, shout out to

1:03:56.960 --> 1:03:59.520
<v Speaker 5>our Cleveland family. A lot of people's actions about the

1:03:59.520 --> 1:04:02.880
<v Speaker 5>tracksuits Eyo University track Suits is on our site. E

1:04:03.120 --> 1:04:06.120
<v Speaker 5>y l earn your leisure dot com. All of the

1:04:06.160 --> 1:04:08.040
<v Speaker 5>information for everything that we do is on early Leasure

1:04:08.080 --> 1:04:10.400
<v Speaker 5>dot com. But happy birthday to you as well. By

1:04:10.440 --> 1:04:11.840
<v Speaker 5>the timas episode comes out.

1:04:12.240 --> 1:04:14.560
<v Speaker 3>Most of y'all know that this this guy had as brothers.

1:04:14.600 --> 1:04:16.840
<v Speaker 5>Man, Yeah, I think this will come out one day

1:04:16.840 --> 1:04:17.640
<v Speaker 5>before your birthday.

1:04:17.680 --> 1:04:18.280
<v Speaker 3>Appreciate that.

1:04:18.520 --> 1:04:21.520
<v Speaker 5>Also e y L University with something that you know,

1:04:21.560 --> 1:04:26.280
<v Speaker 5>we pushed. We just had a class actually yesterday about Nika.

1:04:26.440 --> 1:04:29.360
<v Speaker 5>It was like a free class and help people out

1:04:29.360 --> 1:04:32.280
<v Speaker 5>and guide them on different ways to purchase property without

1:04:32.280 --> 1:04:34.320
<v Speaker 5>putting any down payment. And like we do like the

1:04:34.360 --> 1:04:37.160
<v Speaker 5>free class like once a once a month, so we a.

1:04:37.120 --> 1:04:38.560
<v Speaker 3>Lot of people get to get engaged, to get to

1:04:38.560 --> 1:04:39.080
<v Speaker 3>ask questions.

1:04:39.440 --> 1:04:41.000
<v Speaker 5>That's like a preview of like what to expect.

1:04:41.200 --> 1:04:41.720
<v Speaker 3>I'm in there.

1:04:41.760 --> 1:04:43.440
<v Speaker 6>I'm always in there, so like people like they'll see

1:04:43.600 --> 1:04:45.480
<v Speaker 6>that we we we're in those classes too because were

1:04:45.440 --> 1:04:46.320
<v Speaker 6>trying to learn too.

1:04:46.480 --> 1:04:50.680
<v Speaker 5>Yeah for sure. And U YouTube. Every day we drop

1:04:50.760 --> 1:04:52.640
<v Speaker 5>content on YouTube. That's something so a lot of people

1:04:52.720 --> 1:04:54.840
<v Speaker 5>listen to us on audio and that's way we appreciate that.

1:04:54.920 --> 1:04:56.960
<v Speaker 5>But if you want the visual experience, or if you

1:04:57.000 --> 1:04:59.680
<v Speaker 5>want like we take clips from different shows and we

1:04:59.680 --> 1:05:00.440
<v Speaker 5>put it on YouTube.

1:05:00.440 --> 1:05:02.840
<v Speaker 6>Shout shout out to everybody that tuned into the Al

1:05:02.880 --> 1:05:03.560
<v Speaker 6>Harrington clip.

1:05:03.920 --> 1:05:04.880
<v Speaker 3>Thought that was dope with the future.

1:05:05.080 --> 1:05:07.480
<v Speaker 5>People know we interviewed out it's crazy like he needs

1:05:07.480 --> 1:05:10.120
<v Speaker 5>a whole hour. I'm like, okay, episode. But that's a

1:05:10.120 --> 1:05:11.360
<v Speaker 5>good thing about the YouTube is like we do an

1:05:11.360 --> 1:05:13.360
<v Speaker 5>episode and you might be new to earn your leision.

1:05:13.480 --> 1:05:15.480
<v Speaker 5>It might have been done five months ago, but we

1:05:15.520 --> 1:05:18.040
<v Speaker 5>can drop a clip today and it's like, oh okay,

1:05:18.120 --> 1:05:19.600
<v Speaker 5>and then you might go back and look at the

1:05:19.600 --> 1:05:22.840
<v Speaker 5>whole episode. So yeah, YouTube is a whole visual experience

1:05:22.880 --> 1:05:24.360
<v Speaker 5>and we drop a lot of content on there, and

1:05:24.400 --> 1:05:25.880
<v Speaker 5>then in Patreon, we're gonna be doing some more.

1:05:26.280 --> 1:05:28.000
<v Speaker 3>Patreon don't have exclusive episodes.

1:05:27.680 --> 1:05:32.120
<v Speaker 5>Yeah, Patreon's gonna have exclusive episodes and transcript situation.

1:05:31.800 --> 1:05:34.800
<v Speaker 6>Transcript Joints is going to be launched. Yeah, and shout

1:05:34.800 --> 1:05:37.439
<v Speaker 6>out to Shamida. Yeah, she's a part of the team.

1:05:37.480 --> 1:05:39.360
<v Speaker 6>She's doing the transcript. So like a lot of people

1:05:39.720 --> 1:05:42.360
<v Speaker 6>listen to us through audio while driving that at work

1:05:42.400 --> 1:05:43.720
<v Speaker 6>and they never get to write down notes.

1:05:43.760 --> 1:05:45.800
<v Speaker 3>They want to, but they can't. So we're gonna help

1:05:45.800 --> 1:05:46.120
<v Speaker 3>you all out.

1:05:46.120 --> 1:05:49.280
<v Speaker 6>We're gonna transcribe some of our best segments so that

1:05:49.320 --> 1:05:50.400
<v Speaker 6>you don't have to take notes anymore.

1:05:50.440 --> 1:05:51.439
<v Speaker 3>They're gonna be there for you.

1:05:51.520 --> 1:05:54.320
<v Speaker 5>Yeah, and thank you guys for rocking what else? So

1:05:54.360 --> 1:05:56.520
<v Speaker 5>you appreciate you? Peace, Peace.

1:05:57.760 --> 1:05:58.040
<v Speaker 2>Coach.

1:05:58.160 --> 1:06:00.600
<v Speaker 1>The energy out there felt different. What changed for the

1:06:00.640 --> 1:06:01.160
<v Speaker 1>team today?

1:06:01.240 --> 1:06:03.920
<v Speaker 2>It was the new game day scratches from the California Lottery.

1:06:04.080 --> 1:06:04.920
<v Speaker 3>Play is everything.

1:06:05.240 --> 1:06:07.200
<v Speaker 2>Those games sent the team's energy through the roof.

1:06:07.280 --> 1:06:09.240
<v Speaker 1>Are you saying it was the off field play that

1:06:09.280 --> 1:06:10.440
<v Speaker 1>made the difference on the field.

1:06:10.480 --> 1:06:13.240
<v Speaker 2>Hey, little play makes your day, and today it made

1:06:13.280 --> 1:06:16.160
<v Speaker 2>the game. That's all for now, Coach. One more question.

1:06:16.360 --> 1:06:19.160
<v Speaker 4>Play the new Los Angeles Chargers, San Francisco forty nine

1:06:19.240 --> 1:06:22.320
<v Speaker 4>Ers and Los Angeles Rams scratchers from the California Lottery.

1:06:22.400 --> 1:06:25.520
<v Speaker 4>A little play can make your day. Peace paly responsibly.

1:06:25.560 --> 1:06:27.040
<v Speaker 4>It must be eighteen years or older to purchase play

1:06:27.080 --> 1:06:27.480
<v Speaker 4>or claim