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Speaker 1: heart or text I Heeart to five hundred, five hundred.

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Speaker 1: The next guess is the CEO and publisher of Sheen Magazine,

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Speaker 1: which is the ultimate beauty guy for the modern woman

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Speaker 1: that includes beauty, fashion, hair, and entertainment. Please working to

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Speaker 1: money making conversation. Miss Kimberly Chapman, Good morning, how are

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Speaker 1: you today. I'm doing really good, really really good. You

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Speaker 1: know that is the great thing about your energy. It

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Speaker 1: matches the energy that's setting the photos that I've seen

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Speaker 1: throughout is a duality there, correct, Thank you. I appreciate

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Speaker 1: that I worked on that every single day. Well you

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Speaker 1: were you winning as far as I'm concerned, because you

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Speaker 1: got he perked up. You know, if I was a

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Speaker 1: little bit if I was a little bit down, you know,

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Speaker 1: you brought me up and I wasn't. I'm not down now.

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Speaker 1: I'm just want to let you know I'm not down. Well,

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Speaker 1: you know, you don't ever want to be down because

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Speaker 1: it's your life. What you're gonna do, eat and every day,

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Speaker 1: and you can decide what your day is gonna be.

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Speaker 1: So you know I choose to be happy and forceful

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Speaker 1: and energetic every day. Well that's important. Um, I don't

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Speaker 1: know if I'm energetic, but I am definitely driven to

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Speaker 1: achieve a level of success on the day to day basis.

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Speaker 1: That's why I started this show to motivate people that

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Speaker 1: are clear understanding that there are different ways to be

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Speaker 1: successful because a lot of people say, I want to

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Speaker 1: be like this person. I want to be like this person.

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Speaker 1: You're gonna use and that's you can't. You can't. You

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Speaker 1: can only be you because God has individualized us, uh

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Speaker 1: with separate talents, and we all can't dunk, we all

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Speaker 1: can't think fast, we all can't um we walked down

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Speaker 1: the runway, it looked like a fashion model. But we

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Speaker 1: can be successful if we have a plan for success,

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Speaker 1: which is the basis of money making. Conversation. Because you're successful.

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Speaker 1: Can we go back a little bit before you got

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Speaker 1: into the magazine business. Give it a little more. Give

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Speaker 1: me a little history of of you prior to your start.

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Speaker 1: How did you because you're motivated, you're innovating, your mentor

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Speaker 1: you got foundationous? How did all this thought? Well, you know,

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Speaker 1: I've involved. I've evolved into Kimberly Chapman, and I evolved

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Speaker 1: every day because I tell people, you don't ever want

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Speaker 1: to be grown, um, and you always want to be green,

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Speaker 1: because that's that's living. UM. I tell somebody one day

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Speaker 1: that I hadn't I wasn't grown yet, and they said, oh,

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Speaker 1: I feel sorry for you. And I just looked at

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Speaker 1: it like, when you're grown, that means you at the end.

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Speaker 1: I always try to take that that perspective every day.

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Speaker 1: But I went to UM school and studied psychology, and

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Speaker 1: of course you use it every day. But I married

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Speaker 1: Bill Chapman in nineteen ninety or I can't remember, it's

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Speaker 1: been a while, he um. And then that's different for

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Speaker 1: a woman, right we normally remember, oh my god, yeah,

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Speaker 1: well I got a lot to remember. But anyway, I

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Speaker 1: married him and he already had the products because that's

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Speaker 1: his part. He's the manazine. He's the developer of our products,

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Speaker 1: which in my road became Congo Carolthina and um of

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Speaker 1: course I made it better. I came into the administrated

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Speaker 1: hire and fire, and you know, I have a lot

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Speaker 1: of ideas, so we brought that together. We're we're a

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Speaker 1: team and we understand each other's um weaknesses and strength

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Speaker 1: and we worked on that. And in doing that, I

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Speaker 1: wanted to advertise the products, so I went to some magazines.

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Speaker 1: And the magazines to me, cost too much because you

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Speaker 1: can become a bit conglomerate and forget about the people

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Speaker 1: that are starting. And that's what I felt that these

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Speaker 1: magazines had done. I understand you have to pay the bills,

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Speaker 1: being that I'm in the magazine business now, but you

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Speaker 1: have to give people chances. So that's what caused me

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Speaker 1: to um start seeing magazine and it's been doing well.

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Speaker 1: UM And I try to remember, I do remember that

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Speaker 1: backbone the is regular people, people who are out there

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Speaker 1: doing it every day. So I try to not ever

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Speaker 1: forget that, nor do I allow my um My, I

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Speaker 1: don't like the I really don't like the word employees

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Speaker 1: because um, when you start a business, you bring other

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Speaker 1: people in because they are part of the vision and

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Speaker 1: the creativity also, so I take on the monetary um

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Speaker 1: part of having having a business, but they're part of

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Speaker 1: the business. So the people that work with me, UM

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Speaker 1: helped me to increase my magazine and of course the products. UM.

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Speaker 1: And I have two children and they are in the

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Speaker 1: business with me. My son does a little more than

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Speaker 1: my daughter. UM. Tony Williams, my daughter right now is

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Speaker 1: increasing her family. So she's doing a good up with

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Speaker 1: that too. UM. But yeah, it's a day to day

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Speaker 1: basis that we're on every day. And UM. We also

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Speaker 1: have they a nonprofit, Sapping found. Before we get to that,

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Speaker 1: Before we get to that, we go I want to

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Speaker 1: go back to the magazine. She magazine because because because

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Speaker 1: of the digital era, they are social media era. You

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Speaker 1: know when you started the magazine, print was was the

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Speaker 1: was the news stands and all that. How has that

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Speaker 1: changed your philosophy and how you update uh your magazine

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Speaker 1: because online, you know, you have to date it more constantly.

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Speaker 1: It's because I'm assuming, is SHE in a monthly magazine

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Speaker 1: or quarterly magazine? What is it? It's every other month,

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Speaker 1: every other month, but online it's updated more correct. We

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Speaker 1: update it online every day. I have some great the

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Speaker 1: office that come in. I have writers all over the world,

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Speaker 1: UM that send in information. But yes, we update our

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Speaker 1: website every day. So that that's important because if the

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Speaker 1: website is not updated every day, people will it will

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Speaker 1: lose traction and credibility and being a point of view.

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Speaker 1: What are the what are the things that you updated?

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Speaker 1: Because I know what you said, your entertainment of course,

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Speaker 1: hair is beauty. So what is updated the most on

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Speaker 1: your site on a daily basis? Everything is updated every day. Yes,

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Speaker 1: everything is updated, and you know it's far as the

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Speaker 1: um celebrities and gossip like that that of course that's

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Speaker 1: updated more than one a date. You're really going to

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Speaker 1: be on top of that the entertainment partically gossip part

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Speaker 1: And I think that really that that that the digital

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Speaker 1: world really helps grow your brand, correct because of SHE

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Speaker 1: magazine being every other month, where you know, it's a

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Speaker 1: staple of what you did and what you do, and

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Speaker 1: you can you can walk UPUYD and see it on

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Speaker 1: the stands, which is always amazing. You can actually fool

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Speaker 1: front page, cover page images. But that digital world being

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Speaker 1: able to share, being able to pull really has made

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Speaker 1: a difference in your game. Correct. Well, actually, we we

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Speaker 1: make sure that we keep our feet on the ground.

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Speaker 1: So we we have aman his name is Darren Martin,

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Speaker 1: that is everywhere, so we know whether people are. We

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Speaker 1: take seen to nightclubs, to um um facial reunions, to

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Speaker 1: um any even descending stuff to people because we understand

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Speaker 1: it's about the people. So you have to be preywhere

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Speaker 1: not only on Instagram and you know social media, but

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Speaker 1: you have to be put yourself in the people's satis

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Speaker 1: because so that they don't forget you. Also, you know,

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Speaker 1: we like we like not only to be seen on

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Speaker 1: social media, but we like to be touched. I like that,

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Speaker 1: I like that. So the grass rules play a major

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Speaker 1: role in the brand development, in the brand consistency. Yes,

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Speaker 1: well you know we are built on having relationships. People

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Speaker 1: like to be touched and seen. So social media on

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Speaker 1: it gives you a look you know, and a sound

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Speaker 1: that allow you to individuals. So you have to say

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Speaker 1: whether people are So we go there and Darren Martin

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Speaker 1: does a great job of being there and making sure

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Speaker 1: that that happens. Now, tell me what is the event?

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Speaker 1: When you said, Riean, we'll go to nightclubs. We'll go

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Speaker 1: to family reunions. What does that? What does do sheen

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Speaker 1: experienced live event and like experience like what is that like?

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Speaker 1: So we go in and we take pictures, we get information,

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Speaker 1: We might put some information on the website about somebody

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Speaker 1: that we felt the story was um worthy of going

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Speaker 1: into the magazine or going on the website. Like, we

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Speaker 1: want to make certain that people's stories are seen and

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Speaker 1: heard because everybody has a story. So we don't want

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Speaker 1: to make you know, we're not just a magazine that

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Speaker 1: sits on the stands and you know, we want to

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Speaker 1: see what the celebrities are doing and and leaving it

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Speaker 1: like that. We take care of the people. We are

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Speaker 1: a people's magazine and women are everything to the world.

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Speaker 1: We're the nurturers, the builders, and we make something. We

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Speaker 1: stay in the in the ladies eyes. And also because

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Speaker 1: we are the woman is that's where the man is

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Speaker 1: um So you don't have to tell me that. But

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Speaker 1: the thing about our the reason I really pursued an

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Speaker 1: interview with you because of the three sixty world, because

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Speaker 1: I will try to give people advice on how you

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Speaker 1: can be successful, how you can mark in your brand.

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Speaker 1: One of the things that keeps coming out over the

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Speaker 1: grassroot Rashane. We stay in our customers lifestyle. We'll go

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Speaker 1: to them. We don't wait till for them to come

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Speaker 1: to us. You want to make sure that no one

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Speaker 1: misses an opportunity to see the brand of she. And

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Speaker 1: then you have a talk show on YouTube, correct exactly,

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Speaker 1: Uh seeing talk We have it uh every Tuesday. We

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Speaker 1: used to do it live, but now we record it.

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Speaker 1: So we make sure that we're in your face. Yes,

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Speaker 1: we want to make certain that we're giving you great information,

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Speaker 1: beauty tips. Um, we want to be a well a

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Speaker 1: household name and um. You know, I feel that you

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Speaker 1: have to. I don't believe in competition. I believe that

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Speaker 1: you have to keep your eyes on the prize because

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Speaker 1: if you're looking at back, you're missing out on something

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Speaker 1: that you should be doing. So I don't pay attention

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Speaker 1: to what anybody else is doing. If you want to participate,

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Speaker 1: partner be with us, then we can make it happen together.

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Speaker 1: But as far as me paying attention to what somebody

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Speaker 1: else is doing, that means that I'm not trusting, believing,

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Speaker 1: and paying attention to what I need to be doing.

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Speaker 1: It's like a class today. You know you know, don't

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Speaker 1: don't you know? Stick keep your eye on your prize,

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Speaker 1: not somebody else your backyard. Okay, grass root, grass root. Understand.

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Speaker 1: Don't wait for your customers to come to you. You

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Speaker 1: go to your customer. Be innovative. Every every live event

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Speaker 1: doesn't have to be the same. Experience, create a relationship.

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Speaker 1: You can talk about the hands relationship, not only asking

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Speaker 1: them where their product help him, experience participating in the product.

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Speaker 1: Oh man, this is awesome. This is money to make

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Speaker 1: a conversation with Mrs oh my, Miss Chapman. You over here,

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Speaker 1: just go, we go. We gotta, we gotta slice this up.

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Speaker 1: I can see why you going. I can see why

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Speaker 1: you was active. We had to chop you have to

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Speaker 1: chop this up. So and get right. When we come back,

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Speaker 1: we're gonna talk about your foundation, the Chapman Foundation. We're

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Speaker 1: gonna talk about the Congo hair products, Pink a Lisious

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Speaker 1: twin in eighteen, Share your Light, Remain a dreamer. On

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Speaker 1: the phone with the incredibly uh I want to say

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Speaker 1: informative um Ms Chapman. She's the CEO of Sheen Magazine.

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Speaker 1: Sean McDonald, always giving the information that you can win

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Speaker 1: with Hi. This for Sean McDonald. You're listening to Monday

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Speaker 1: making conversations on the phone is my Guests. She's CEO

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Speaker 1: and publisher of Sheen Magazine, one of three companies we're

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Speaker 1: gonna discuss in this break. Um, if you have been

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Speaker 1: listening to the show, you know if you don't know

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Speaker 1: anything about Sheen Magazine. It's the ultimate beauty guy for

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Speaker 1: the modern woman that includes beauty, fashion, hair and entertainment

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Speaker 1: on the phone is Miss Kimberly Chapman. Here's the thing

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Speaker 1: about just listening in our first break, I learned these

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Speaker 1: things about it because she cares kind of a similar philosophy.

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Speaker 1: Can always tell people I wake up every morning dumb.

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Speaker 1: Always say that, and that's they asked me. Why, Well,

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Speaker 1: that's her philosophy. Will grown, being grown she wants to.

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Speaker 1: It allows you to keep gaining information. So when I

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Speaker 1: speak to people, are referenced people, or communicate with people.

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Speaker 1: Always feel that if I keep a blank slate in

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Speaker 1: my mind, I'm willing to accept information. She told us

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Speaker 1: about that. She told us about being relatable to your

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Speaker 1: client Grassroot advertisement. Never to be too big that you

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Speaker 1: can't shake hands, go out and meet or promote your

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Speaker 1: brand locally, to your talent, to your client, to your constituents.

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Speaker 1: She said that very very clearly, and these are the

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Speaker 1: things that she she values and know she said that,

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Speaker 1: keep your eye on your prize. Don't run around here

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Speaker 1: trying to see what they're doing next week or next

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Speaker 1: or somebody else got Oh they got cows, we should

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Speaker 1: get cows. No, that's not what we do. Just because

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Speaker 1: it's popular there may not work over here. So you

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Speaker 1: really have a clear understanding of how you want to

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Speaker 1: market your product. So you're actually looking for specific people

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Speaker 1: who understand your brand communication, correct, Miss Chapman. Yeah, but

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Speaker 1: you know, I've been known to bring people in and

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Speaker 1: to direct them and make them, um, make them understand Um.

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Speaker 1: You have to have some some characteristics about you because

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Speaker 1: I always I generally being in business for some years,

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Speaker 1: you can look at somebody and know if they're coming

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Speaker 1: here floor check or if they're coming for a career

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Speaker 1: and they want to help increase themselves and you. Because

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Speaker 1: when you work for I hear a lot of people say, oh,

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Speaker 1: I ain't gonna work for nobody. No matter what you're

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Speaker 1: working for somebody, I'm working for somebody every day. Being

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Speaker 1: in business, you always work here for something. You know.

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Speaker 1: When I when I hear somebody to say that, it's like, Okay,

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Speaker 1: you really don't hear it. But that's true, that's true,

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Speaker 1: that's true. Entrepreneur's working for somebody. I'm sorry, Otherwise you cannot.

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Speaker 1: You're working for your First of all, you're working for

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Speaker 1: the customer. That's why customers always right. So you are,

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Speaker 1: you are working for somebody. It depends on how you

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Speaker 1: and I always tell us about people and employees. I'll

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Speaker 1: way tell people a person that you fired, they were

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Speaker 1: just working way you know, you to make a decision

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Speaker 1: because they knew they were fired a long time ago.

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Speaker 1: But you if you want to slow poking, or worry

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Speaker 1: about their rent, or worry about their children, worry about

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Speaker 1: their babysitting. There has nothing to do with the functionality

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Speaker 1: of what you're trying to achieve at your job, at

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Speaker 1: your company, and as a business business owner and an

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Speaker 1: entrepreneur who's trying to start a business and maintain a business,

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Speaker 1: it has to be bottom line. That might sound cold,

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Speaker 1: but that's how companies work and function at a highly

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Speaker 1: successful level because certain people who at your at a

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Speaker 1: dad moving product for you if they're not moving prod

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Speaker 1: of for you effectively, then they're damaging the growth potential

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Speaker 1: of your company. That's all you're saying exactly. And not

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Speaker 1: only that, but you have to realize too that those

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Speaker 1: kind of people also carry negativity, and negativity can be

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Speaker 1: a killer. So you want to have you want to

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Speaker 1: be a person with UM solutions UM because there are

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Speaker 1: people that will come to you and tell you every

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Speaker 1: day why something won't work, and I don't. I don't

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Speaker 1: want you to be telling me that. Don't. Don't come

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Speaker 1: to me with that, come to me with why it

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Speaker 1: will work. Because where there's a will, there's a way.

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Speaker 1: You know you're telling me it won't work because you

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Speaker 1: really don't want to do the bit the work, you

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Speaker 1: don't want to be bothered, or you just that kind

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Speaker 1: of a person where you know everything won't work for you.

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Speaker 1: So there, now you and I need to separate. You

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Speaker 1: are on form. I'm telling something I always tell people

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Speaker 1: are sitcom writer. We're sitting sitcom room and usually have

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Speaker 1: like twelve writers in the room, and I used to hey,

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Speaker 1: a writer will go this is this part of the

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Speaker 1: script is not funny. Okay, where's your joke or where's

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Speaker 1: your fix? Just don't point out a problem, come back

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Speaker 1: with room. That's all she's saying. If you're saying, if

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Speaker 1: you're saying that, okay, the grass is high, Okay, pull

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Speaker 1: a law more and cut it, That's all she's saying.

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Speaker 1: If you have time to con see the problem, and

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Speaker 1: there's a law more sitting over there that you can

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Speaker 1: push around the yard, the fixed problem, fixed problem, and

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Speaker 1: I can't. I can't. That's a problem with decativity. Okay,

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Speaker 1: you've turned this show into it. I got some things

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Speaker 1: I gotta talk to you about. I may not have

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Speaker 1: time because I'm about to bring you back because your

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Speaker 1: whole concept and philosophies about about managing people, about promoting

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Speaker 1: your brand and also instilling values of success are dead

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Speaker 1: on to the common thinker. That's right. And I always

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Speaker 1: have said to keep your words very minimal, very uful,

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Speaker 1: so that everybody can listen. Because I been in college

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Speaker 1: where my my instructor, my professor talk way above my

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Speaker 1: head and I didn't get anything out of it. So

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Speaker 1: if you want a person to get what you're saying

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Speaker 1: to them, give them regular words. That way they if

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Speaker 1: they didn't understand it, something is definitely wrong and it

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Speaker 1: should be a separation. She said. Okay, if they're not

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Speaker 1: understanding regular words, they need to be replaced regular words.

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Speaker 1: They understand the fifth grade communication level. Okay, now, and

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Speaker 1: they say they graduate from college, you really need a

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Speaker 1: real job. They don't want to work. That's what you're

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Speaker 1: saying right there. If they're not understanding the common language,

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Speaker 1: the basic language or communications, they still don't get it.

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Speaker 1: They don't want to work. You need to replace them.

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Speaker 1: Let's talk about a couple of things here, a couple

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Speaker 1: of the business you have, the Chapman have products, and

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Speaker 1: the Chapman Foundation. Please expound all those. Okay, So the

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Speaker 1: original originated, the magazine was originated because of the products.

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Speaker 1: So we are manufacturer, We have a plan and um

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Speaker 1: Fountain in South Carolina, um and I usually say Greenville

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Speaker 1: because most people know Greenville, South Carolina. Um and so

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Speaker 1: we manufactured professional hair care products, not Roby, Caraffeine or

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Speaker 1: Congo and the list go zone. So and then of

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Speaker 1: course Seen magazine was birthed, and then um I developed

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Speaker 1: or I UM have the nonprofit because we wanted to

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Speaker 1: give back to the stylis and the barber's children that

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Speaker 1: wanted to go to school for whatever reason that they

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Speaker 1: wanted to go to, so we give a scholarship. Since

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Speaker 1: then we also give UM. We also do an a

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Speaker 1: CeCu tour where we go to the a c c

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Speaker 1: US colleges or a pc us and give scholarships to

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Speaker 1: the band department because I definitely liked the music and

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Speaker 1: then the mass communications. Then we go in and we

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Speaker 1: have ambassadors that stay on campus and also grass roots

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Speaker 1: again that we make sure that Sheen magazine and the

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Speaker 1: products are on the campus UM where we give samples.

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Speaker 1: We put the product the magazine in the libraries and

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Speaker 1: just have a conference with the with the kids that

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Speaker 1: are interested in having a being the conference and us

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Speaker 1: come in and teach them certain things or at least

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Speaker 1: educate them about UM life and seen magazine and UM

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Speaker 1: possibly doing internships when they come out UM things like that,

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Speaker 1: and also let me see cf I that's the foundation, UM,

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Speaker 1: that's what that, that's what that for. So we said

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Speaker 1: we have a lot of different things and not sometimes

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Speaker 1: I'm talking and I'll forget where I am. No no, no, no,

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Speaker 1: you're focused. Now, don't don't give it wrong, because otherwise

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Speaker 1: I wouldn't be able to recite the things that you've

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Speaker 1: been talking about during this interview. Let's talk about the

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Speaker 1: Kimmy Awards, which I'm sure it is short for your

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Speaker 1: first name. Okay, Kimmy Awards. What is sponsored by Seen Magazine?

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Speaker 1: What ezactly is the Kimmy Award A's k I M

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Speaker 1: M I E Awards? All Right, we get we started that,

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Speaker 1: um so that we could give awards to people that

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Speaker 1: we deemed necessary in the beauty industries, UM hair industry,

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Speaker 1: the mad communication industry. So we will um go in

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Speaker 1: find people, have people nominate people, then we will decide

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Speaker 1: on whether you know who it is that we should

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Speaker 1: give the awards to. But that's normally around my birthday

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Speaker 1: April the six. This year, it will be made for

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Speaker 1: her filth I believe the weekend of the fourth in

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Speaker 1: the field. Um it It'll be one day and it

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Speaker 1: will be an Atlanta at the Sheraton. Okay, so it's

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Speaker 1: an actual production. Yes, who who's hosting it? Seen Magazine

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Speaker 1: is hosting it. I'm talking about I'm talking about because

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Speaker 1: somebody's hosting the event, you know, bringing up the pride

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Speaker 1: to distributing the awards. Correct, Yeah, we will See magazine

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Speaker 1: will Okay. So so you'll be on stage at night

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Speaker 1: that day or night. Yeah, okay, cool, that's all I'm asking.

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Speaker 1: I wonder. I'm trying to figure out who out there

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Speaker 1: are saying welcome to Jimmy Awards me, and you know what,

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Speaker 1: I answer questions for my people that work with me,

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Speaker 1: and then I moved to the next thing. So that

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Speaker 1: would be a question that I don't completely know. But

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Speaker 1: I would be on the on the stage too. But

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Speaker 1: I'm sure that there will be someone else. I'ma something.

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Speaker 1: Ms Chapman, you're coming back on my show. Don't even

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Speaker 1: worry about that. So well, information you didn't deliver this time,

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Speaker 1: you're coming back. I see why it was so difficult

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Speaker 1: to get you on this show. You got a lot

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Speaker 1: going on. You got a lot going on. I'm not

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Speaker 1: I believe me. I'm a big fan of what you're doing.

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Speaker 1: Also the HPCU. I love the way you're grassroot and everything.

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Speaker 1: So anything I can do with my social media is

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Speaker 1: sevent my social media followers or female because I do

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Speaker 1: a lot of baking, so so I would like I

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Speaker 1: got almost a million social media follows, seven hundred forty

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Speaker 1: on Facebook. So this time you want to send me

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Speaker 1: a video or a link. I have my staff God

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Speaker 1: with your staff, so I continue to grow the brand

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Speaker 1: of Sheen from my grassroot perspective. It's that all right,

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Speaker 1: I absolutely wonderful. Thank you, miss McDonald. I'll appreciate that. Well,

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Speaker 1: we'll be back on our show, correct, Yes, I will,

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Speaker 1: no doubt about it. Okay, we know April. We've got

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Speaker 1: a big show coming in to share in uh in Atlanta, Georgia.

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Speaker 1: Thank you miss Chapman for coming on my show. The

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Speaker 1: CEO of Shan Magazine, you need to check out the

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00:23:21,480 --> 00:23:25,160
Speaker 1: wireless earbuds from Recon. Recon earbuds start off about half

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00:23:25,160 --> 00:23:27,520
Speaker 1: the price of any other premium wireless earbuds on the market,

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