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Speaker 1: Hey, hey, hey we're back.

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Speaker 2: We're black, We're but but but but brown, ambition, ambition, ambition, ambition, ambition,

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Speaker 2: and this dude today we're extra black. You know, I

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Speaker 2: love the extra black days. We have the amazing Arlon

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Speaker 2: Hamilton and the stew right of applause. Super excited. So

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Speaker 2: fortunately man's not here. Baby got sick, but you know

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Speaker 2: I got her. She was really disappointed because she wanted

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Speaker 2: to be here to meet Arlon because she is the legend. So, Arlon,

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Speaker 2: you accomplished one of my dreams. I remember when I

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Speaker 2: first started my business, I was like, why is there

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Speaker 2: no funding for black women? And I said that, you know,

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Speaker 2: one of my dreams would be able to get enough

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Speaker 2: money that I've made myself to create a fund, you know,

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Speaker 2: for black women. And when you did it, I was like,

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Speaker 2: oh my god, I just I just so I'm jumping

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Speaker 2: ahead of myself. One, I would love for you to

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Speaker 2: introduce yourself to the audience who might not be aware.

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Speaker 2: If not, go hit to Google orland. She's amazing, but

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Speaker 2: kind of like, what is your story? How did you

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Speaker 2: get here? Who are you?

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Speaker 3: Well? Help, that's my alarm telling me that my times,

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Speaker 3: it's like the whole hour. But so I have a

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Speaker 3: venture fund called Capital, and actually what you just described

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Speaker 3: is still my dream for the full fund to be

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Speaker 3: all of my capital. Okay, right now, I have investors,

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Speaker 3: and then I contribute a great deal to the fund

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Speaker 3: ultimately for the true impact I want to have and

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Speaker 3: the autonomy, and for it to be about truly black

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Speaker 3: women getting to have a full say the goal. You know,

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Speaker 3: you always have to have bigger and bigger goals. So

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Speaker 3: one of mine is to have a very large fund

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Speaker 3: that is my family office essentially. But backstage Capital has

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Speaker 3: it started less than ten years ago when I was homeless.

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Speaker 3: I was sleeping at the time, sleeping on the floor

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Speaker 3: of the San Francisco Airport that was my home. I

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Speaker 3: would get on a commuter train in one direction or

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Speaker 3: the other, either to San Francisco City or to Silicon

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Speaker 3: Valley each day, go out and pound the pavement with

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Speaker 3: meetings and trying to make things happen, and then it

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Speaker 3: would come back as late as I could, because I

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Speaker 3: did not like being there to the airport. Today, we

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Speaker 3: have invested in more than two hundred companies led by women,

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Speaker 3: BIPOC and LGBTQ plus founders amazing. It was certainly worth

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Speaker 3: all of that and all the in between. And even today,

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Speaker 3: I mean, I don't know when this comes out, but

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Speaker 3: today I posted something where I just had to vent

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Speaker 3: because of all the shenanigans. But yeah, that's really the

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Speaker 3: investor story. And what I love about it too is

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Speaker 3: is all that it has made spring fourth, which is

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Speaker 3: dozens of other funds that have been born because of

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Speaker 3: you know, inspired by or because I put a check

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Speaker 3: in that's you know, to help them, or whatever the

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Speaker 3: case is. Because the case was made the case study,

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Speaker 3: we were the case study of the blueprint. To me,

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Speaker 3: that's really exciting. And then all of the founders, of course,

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Speaker 3: who then employ so many people and then go on

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Speaker 3: to get more funding and generate revenue. And I love

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Speaker 3: being at the airport and seeing one of my portfolio

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Speaker 3: companies at a store or you know what I'm saying,

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Speaker 3: like walking into Target or seeing something crazy happen online

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Speaker 3: with a viral moment. Those are the moments that really

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Speaker 3: get me. So that's the main story. From that, I

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Speaker 3: have written two books that have come out. What the

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Speaker 3: first is called It's about Damn Time Order Like you

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Speaker 3: walk like you're reading the Hunger Games. Read the It's

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Speaker 3: about damn time first, and then read my latest which

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Speaker 3: came out this year. Your first million.

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Speaker 2: So well, one, I just want to thank you because

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Speaker 2: you know you you were like such this amazing pioneer

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Speaker 2: in a space where I mean I just couldn't even

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Speaker 2: I didn't even ask for money because I was like,

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Speaker 2: I know the answer is now.

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Speaker 1: And also too, I didn't even know how.

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Speaker 2: I was like, that's not even a skill set I'm

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Speaker 2: willing to develop because word on the street is not happening.

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Speaker 2: Since So one, I want to thank you, Yes, because

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Speaker 2: of you. You know, we have things like Fearless Fund

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Speaker 2: and other funds that come out that if not for your.

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Speaker 1: Presence and your success.

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Speaker 2: Quite frankly, it's just you know, you made the case

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Speaker 2: that this is feasible, this is possible, and this is

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Speaker 2: necessary and quite honestly, when we succeed, other people succeed

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Speaker 2: as well. We are the rising tide that lifts all both.

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Speaker 2: So one, I wanted to thank you for that. And

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Speaker 2: then two like make your first million because I know

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Speaker 2: you have a pot. You had a podcast where you

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Speaker 2: talk to like place to watch girl.

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Speaker 1: I know all about you.

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Speaker 3: It was all in the business. The podcast is your

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Speaker 3: first Million. That's why I named the book. That it's

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Speaker 3: been on for four and a half years as an

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Speaker 3: audio and then with the last few months it's been video.

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Speaker 3: In the last few weeks, we've really cranked things up

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Speaker 3: on the video side. So so yeah, go ahead.

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Speaker 1: Now I was gonna say, so what is the book about.

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Speaker 2: I mean, obviously, you know, make your first million, but like,

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Speaker 2: what's the full premise and why do you think we

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Speaker 2: ought to make our first million?

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Speaker 3: So the book really it's a guide for entrepreneurs and

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Speaker 3: the subheading is why you don't have to be born

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Speaker 3: into a legacy of wealth to leave one behind. I

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Speaker 3: would you know. It kicks off with a really funny,

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Speaker 3: funny and fun introduction where I talk about how I

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Speaker 3: won they call it winning, but you'll see one Jenny

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Speaker 3: Jackson's prized truck at auction in Beverly Hills. It starts

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Speaker 3: with that story and tells you kind of where I

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Speaker 3: came from and what that momentment to me. And then

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Speaker 3: it really gets into this mindset shift of if I'm

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Speaker 3: in any given room of underestimated founders and I ask

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Speaker 3: the room, who here thinks that they can generate a

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Speaker 3: million dollars, not even in the next year, but in

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Speaker 3: their lifetime. Only a few hands go up usually, So

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Speaker 3: this mindset shift of first of all, yes, you can

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Speaker 3: after meeting with, investing with and becoming a millionaire. After

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Speaker 3: investing with speaking with hundreds of millionaires over the past

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Speaker 3: few years, I have learned that almost anybody can be

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Speaker 3: a millionaire. So that's the thing. And of course we're

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Speaker 3: talking about two different things. One is making your first

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Speaker 3: million and one is being a millionaire, though two different things,

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Speaker 3: and we talk about that what the difference is in

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Speaker 3: the book, Okay, and we then talk about the importance

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Speaker 3: of us having collectively the power of billionaires. So one

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Speaker 3: of the things I want to do with my main

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Speaker 3: north star is that I want to help create and

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Speaker 3: catalyze one thousand new millionaires in the next decade. And

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Speaker 3: by that I mean truly trackable be able to do that,

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Speaker 3: because as we know, one thousand million equals a billion

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Speaker 3: and what it represents is we sometimes think about billionaires

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Speaker 3: in a negative light because it's usually it's one person

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Speaker 3: with a lot of power. So what if the same

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Speaker 3: amount of money conceivably right we're controlled by us now

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Speaker 3: of course, I'm not stopping anybody from becoming a billionaire,

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Speaker 3: any of us from becoming a billionaire. Go do that too,

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Speaker 3: But I think we always skip the pieces in between,

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Speaker 3: like when we're thinking about it, we either don't think

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Speaker 3: we can do it at all, or we're thinking I

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Speaker 3: got to be a billionaire to make any kind of

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Speaker 3: difference in the world. I believe that collectively we will control,

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Speaker 3: we will have power, control, leverage higher quality of life

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Speaker 3: potentially for us and our people if we get together

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Speaker 3: on this mission.

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Speaker 1: Oh, I love that.

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Speaker 3: Let's all, let's all have a mini I call it

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Speaker 3: in I n I empire. I have this right. So

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Speaker 3: I talk about that a great deal and kind of

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Speaker 3: introduced that thesis. And then the fun part. I'll tell you.

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Speaker 1: How okay do I believe that it's largely so? I

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Speaker 1: like you. I didn't. Well.

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Speaker 2: Both my parents were immigrants from Nigeria. I was a

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Speaker 2: preschool teacher for many years in Newark, for about ten years,

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Speaker 2: and the session happens, I lose everything and I start

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Speaker 2: the business, the Budgetista, just to pay bills, I mean one.

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Speaker 2: I didn't want to go back to them.

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Speaker 1: Although teaching is not quite corporate America it's still felt

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Speaker 1: overwhelming and rat racist to me. So I started a business.

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Speaker 2: Yes, just to work for myself and also to be

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Speaker 2: of service. That's why I became a teacher.

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Speaker 1: I did not. I can't say. Did I anticipate becoming

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Speaker 1: a millionaire? Yes and no.

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Speaker 2: Yes, from this weird standpoint that when I was a kid,

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Speaker 2: almost everyone's grandmother. I would come visit, like my friends

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Speaker 2: if they had a grandmother, they would speak lifeful for

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Speaker 2: me and to say, baby, one day, you're gonna be

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Speaker 2: a rich lady. That happened so often that it became weird. Yeah,

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Speaker 2: and I just said, okay, miss such and such. I mean,

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Speaker 2: I didn't grow much money on one.

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Speaker 1: Of five kids.

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Speaker 2: And so the Buganisa does well in the last fifteen years,

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Speaker 2: especially in the last I want to say seven or so,

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Speaker 2: let's have we made over fifty million dollars gross, which

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Speaker 2: you know, even saying it sounds crazy like what but.

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Speaker 3: Largely that thank you, it's wonderful.

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Speaker 2: But largely a lot of that money has been I've

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Speaker 2: put right back into the community and the people who

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Speaker 2: work for me. Obviously, because I don't have fifty million,

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Speaker 2: although I'm still am a millionaire. So I could not.

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Speaker 2: I don't know how you know what I mean so

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Speaker 2: is how were you able to kind of figure out

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Speaker 2: that tend it's even the teacher and me. I mean,

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Speaker 2: certainly I understand how money works better now, and when

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Speaker 2: people come to me and they're like, oh, I want

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Speaker 2: to be a millionaire too, I'm at a loss because

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Speaker 2: I feel like so many things were like the timing

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Speaker 2: of when I did things, you know, so like how

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Speaker 2: did you work toward creating like a systematic way to

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Speaker 2: teach folks how to make a million?

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Speaker 3: And also the thing is it's going to be a

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Speaker 3: little different for everybody. I think there are just some

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Speaker 3: some some general things that can be applied to a

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Speaker 3: lot of people and like choices to make. But the

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Speaker 3: really what you just said is kind of what I've

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Speaker 3: done is I've studied people like you. Okay, I've studied

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Speaker 3: Not only am I observing and championing, but I'm studying

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Speaker 3: as if it's a case study, like I'm doing a

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Speaker 3: Harvard business case study or Okay, And so I believe

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Speaker 3: now that I know, don't I didn't notice these metrics

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Speaker 3: about you your work. I've just heard about you for years.

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Speaker 3: What what I would do in this case is I

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Speaker 3: would study, Okay, what all the different pieces of what

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Speaker 3: you did, What part of it was luck, what part

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Speaker 3: of it was a happenstance, you know, happened to be

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Speaker 3: this year that this took off, and da da da

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Speaker 3: da da. But what part of it is repeatable? What

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Speaker 3: part of it can we shave off three and a

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Speaker 3: half years for somebody else, even though seven years is

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Speaker 3: an an incredible feed. Like I was just with you know,

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Speaker 3: Terry Igioma, I was just hanging out.

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Speaker 2: We would just just for it. But everybody Arln and

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Speaker 2: I were both in Puerto Rico. Literally, I just got

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Speaker 2: back last night for what of our friends, Rachel Rogers,

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Speaker 2: which is funnily enough, she has a book called you Know,

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Speaker 2: we Should All Be Millionaires, and it was called the

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Speaker 2: ROI Conference Return on Investment, and so Arland was there,

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Speaker 2: although I did not see her there, which is funny,

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Speaker 2: but now we're seeing each other.

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Speaker 3: Well, you know, everybody was there and it was like this.

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Speaker 3: It was wonderful. So Terry and I have have had

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Speaker 3: really great conversations, and she's speaking at my event in April,

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Speaker 3: your first Million Live, and she is done, you know

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Speaker 3: in that right sixty million in the last four or

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Speaker 3: five years.

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Speaker 1: Yep.

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Speaker 3: And I've studied her the people who are like like

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Speaker 3: you and Terry, who are who are just creating these

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Speaker 3: case studies and create you're creating a blueprint. So there's

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Speaker 3: there's studying people, there's interviewing people. I spent the last

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Speaker 3: four and a half years interviewing hundreds of millionaires for

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Speaker 3: my podcast and otherwise to see if they could you know,

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Speaker 3: like before somebody becomes an investor in backstage, I talked

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Speaker 3: to them, okay, and we have several investors, so et cetera,

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Speaker 3: et cetera. And so you can distill that, you can

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Speaker 3: deconstruct that, distill it and then give the information. And

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Speaker 3: you know, let's be really honest. Let's be super honest here.

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Speaker 3: If my book could make everybody a millionaire, I would

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Speaker 3: be a billionaire. You know what I'm saying. It'll just

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Speaker 3: over said none. It is in there's only a certain

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Speaker 3: percentage of people who will get the book even after

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Speaker 3: they hear this today. So if you get the book

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Speaker 3: after you hear this today, you're you're in a certain tier. Right.

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Speaker 3: There are only a certain people, certain number of people

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Speaker 3: who get the book who will actually read it or

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Speaker 3: listen to it in its entirety of that percentage, which

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Speaker 3: is already dwindling down, there are very very very few

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Speaker 3: people who will implement and execute on what I need.

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Speaker 3: You know that with courses and with books and with

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Speaker 3: all the things there are only and see this I

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Speaker 3: have observed for years. It has not changed. It is

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Speaker 3: tried and true. And that is the difference. That's why

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Speaker 3: if someone can say.

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Speaker 2: What you why.

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Speaker 3: Isn't everybody millionaires and how to do it? Because of

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Speaker 3: what I just said. Yes, because there are people who

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Speaker 3: just and this is not a I'm not judging actually

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Speaker 3: I know it sounds like I am. I'm not judging it.

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Speaker 3: I'm saying there are people who just simply knowing it's possible,

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Speaker 3: is warmth enough for them. They can go with that.

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Speaker 3: I'm going to listen to you. I'm going to pick

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Speaker 3: up the book, have it in my house. It's on

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Speaker 3: a shelf. I'll glance over at it every once in

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Speaker 3: a while, and that's enough for me. Then there are

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Speaker 3: people who, by reading it and saying somebody else can

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Speaker 3: do this, I believe somebody else can do this, that's

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Speaker 3: enough for them. And then there are people who have

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Speaker 3: this hunger in this drive that they probably, like you,

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Speaker 3: may relate to this. They can't find too many other

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Speaker 3: people who feel that way. They feel a little bit outsider.

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Speaker 3: Ea Like with you when you were a teacher, I

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Speaker 3: bet you had all kinds of plans and ideas.

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Speaker 2: Girl, when the kids went to sleep at naptime, I

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Speaker 2: was reading books. I was like, I was like, Yett, yes,

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Speaker 2: I had this fire burning.

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Speaker 1: Yes, that's right.

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Speaker 3: Right. So if you're listening to this right now and

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Speaker 3: you just heard fifty million dollars and you're like what,

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Speaker 3: how why? When it's because you simply went further than

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Speaker 3: most people are willing to go. You simply stayed in

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Speaker 3: it longer than most people are willing to do.

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Speaker 1: Where here is a collection plate.

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Speaker 2: Hope you understand that, Arland, is because I was going

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Speaker 2: to ask, like, honestly, I was going to ask you.

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Speaker 2: I said from the book if there is like a

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Speaker 2: core message?

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Speaker 1: Because I get this all the time.

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Speaker 2: Because to your point, Arland, it's like, how from preschool

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Speaker 2: teacher to I've owned several businesses, you know how from

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Speaker 2: preschool teacher to making over fifty million dollars in business

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Speaker 2: in a relatively short period of time. I'm forty four now.

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Speaker 2: I stopped teaching preschool at thirty. I didn't really start

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Speaker 2: my business until well thirty.

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Speaker 1: I made my.

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Speaker 2: First million in business gross by the time maybe I

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Speaker 2: was like thirty five, and then I made eight figures

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Speaker 2: in a year or when I was thirty seven.

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Speaker 1: Yeah, ten million, my first ten million in a year,

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Speaker 1: you know. And then after that was.

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Speaker 3: Just like COVID, you know, and everybody was at home.

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Speaker 1: No, yeah, we had that.

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Speaker 2: Yeah, it was hard, but I noticed, you know, that

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Speaker 2: first one hundred thousand was actually the hardest, you know.

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Speaker 1: And then because it was a mindset.

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Speaker 2: Shift from especially from one hundred thousand to a million,

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Speaker 2: it was like I have to expand the way I think,

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Speaker 2: and from a million to ten million was like I

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Speaker 2: had to almost deconstruct myself. I was just talking to

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Speaker 2: a friend of mine this morning, and I was encouraging

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Speaker 2: him to listen to people and to think totally different

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Speaker 2: from him. One of my my business partner, my former

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Speaker 2: business partner, Jabrill. One of the things I love about

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Speaker 2: Jabrill is that he is a time traveler. It took

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Speaker 2: our business coach to let me for me to realize

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Speaker 2: because Jabrill and I at one point, I couldn't understand

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Speaker 2: some of the ideas he had. They seemed so out there.

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Speaker 2: But Jabrill was so good at going five ten years

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Speaker 2: into the future seeing what was going to happen and

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Speaker 2: bring me back. So I'll be like, I don't you're talking, Gibberis,

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Speaker 2: because but sure enough I am living in the reality

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Speaker 2: that Jabrill predicted five ten years ago, and I'm like, Aha.

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Speaker 2: So this morning I said to myself and my friend,

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Speaker 2: I said, I want to learn how to time travel,

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Speaker 2: because that's a skill set hopefully I can develop. So

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Speaker 2: to your point, one of the mechanisms to growing wealth

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Speaker 2: and becoming a millionaire is sticking with it longer and

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Speaker 2: being willing to go further than the person before. So

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Speaker 2: is that are those the two like major core things

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Speaker 2: or something else that you've seen in millionaires?

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Speaker 3: That's it coupled with the mindset shifts of okay, you

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Speaker 3: can and you're worthy of. Okay, because you can and

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Speaker 3: you're worthy of, people tend to when I'm talking about mindset,

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Speaker 3: people tend to kind of blank out a little bit.

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Speaker 3: It's like that didn't teach me how to get the

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Speaker 3: ten thousand in my bank account tomorrow. They're like I need.

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Speaker 3: I need the tactical, you know, And of course I'm

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Speaker 3: going to give you the tactical. But if you don't

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Speaker 3: believe you can or that you're worthy of it, it's

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Speaker 3: not never going to happen. It's just not gonna You're

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Speaker 3: not gonna act. Did you accidentally become a millionaire? No?

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Speaker 3: Did you accidentally write? It's not going to happen like that?

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Speaker 3: And so yes, those are That's really what it boils

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Speaker 3: down to, is this focus and like even more granular,

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Speaker 3: a focus of just twelve months. When is the last time,

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Speaker 3: And I'm asking you and your audience, when is the

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Speaker 3: last time you stuck with something day in and day

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Speaker 3: out for a full year, regardless of the results.

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Speaker 1: Well, why do that?

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Speaker 2: Like my book, I have a book to get Go

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Speaker 2: with Money, And I said I this book is going

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Speaker 2: to be a Newark time that seller, come.

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Speaker 1: Hell or high water.

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Speaker 2: So it was two years of day and day. I

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Speaker 2: must have read that book like two hundred times. Editing, editing,

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Speaker 2: we write, we write, we write, editing, Eddy and then

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Speaker 2: market market market market, market, market marker. Two years later,

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Speaker 2: we're still marketing that book. Uh huh, Because you're right,

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Speaker 2: I see so many people two months saying girls not working.

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Speaker 3: I'm like, what exactly there? So what I did was,

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Speaker 3: I can't remember what month it was, but it was

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Speaker 3: a few months ago for one of my groups, entrepreneur groups.

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Speaker 3: I went back and looked at my own list of

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Speaker 3: things that I was working on. And for many reasons,

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Speaker 3: one of my main business model is an investment fund,

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Speaker 3: so I am not a full time entrepreneur. On the

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Speaker 3: other side, although I am an entrepreneur, which makes me

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Speaker 3: a better investor. And I say that, but I have

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Speaker 3: several companies, so I guess I am a full time

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Speaker 3: I'm just doing both. But I look back and I said, okay,

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Speaker 3: the things that I started a year prior, how many

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Speaker 3: of those things I finish? And I went through and I,

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Speaker 3: one by one I listed, like what I was working on,

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Speaker 3: and I found so many different things that if I

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Speaker 3: had simply stuck with it for a year, they would

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Speaker 3: have made each lane would have made at least a

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Speaker 3: million dollars, like easily, like water blowing. And for some

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Speaker 3: of it, I showed where I stopped it on purpose

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Speaker 3: because it was taking away from the focus that I

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Speaker 3: needed for this other thing that made more than that, right,

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Speaker 3: but for the examples were so interesting to me because

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Speaker 3: it was my thesis that would be the case, and

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Speaker 3: then to see it laid out was so powerful. And

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Speaker 3: so it's truly again, this is one of those things

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Speaker 3: that the majority of people will just kind of hear

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Speaker 3: and go in one ear out the other. But what

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Speaker 3: I'm saying to you is that imagine you're playing this

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Speaker 3: episode again a year from now, and in this moment

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Speaker 3: this year, you made a decision. I don't care that

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Speaker 3: it's January. We're all making all these kind of claims

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Speaker 3: that what we're going to do whatever month you hear

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Speaker 3: this in you made a decision that you were going

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Speaker 3: to stick with something for a year, and you weren't

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Speaker 3: going to take every opportunity, or you weren't going to

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Speaker 3: stop and to go through this other thing because this

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Speaker 3: looks better, or you weren't going to add on for

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Speaker 3: income streams because I'm supposed to have seven. You're not

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Speaker 3: supposed to have seven when you start. You can have

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Speaker 3: seven eventually, but not when you start, because you'll never

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Speaker 3: get anywhere. If you were to focus for a year,

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Speaker 3: the results you would get would be incredible. You talk

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Speaker 3: about your book, it does not surprise me in any way,

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Speaker 3: shape or form that you stick to things because look

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Speaker 3: at your results. Danielle Leslie talks about how always said

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Speaker 3: yeah for one year. It took her two years to

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Speaker 3: make her first to really make her first million, and

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Speaker 3: then from that she's never made less than the year before,

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Speaker 3: which is incredible. She said, for the first eighteen months

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Speaker 3: she did she just had a webinar once a week,

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Speaker 3: every single week, every single year, and then eighteen months

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Speaker 3: and it just grew. And then at the eighteen month

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Speaker 3: mark something happened that was an inflection point, and from

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Speaker 3: that moment on she was now making six figures a

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Speaker 3: month and she couldn't stop it if she tried. If

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Speaker 3: she had stopped at month four because she only had

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Speaker 3: seventeen people show up to the webinarp, then she wouldn't

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Speaker 3: have gotten the skills needed to be ready at eighteen.

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Speaker 2: Yes, I wish people understood that that the first few months,

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Speaker 2: even a few years, are not actually about the earning,

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Speaker 2: it's about the learning.

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Speaker 1: Gun she will she.

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Speaker 3: Wouldn't have answered the question that came up in month seven. Yes,

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Speaker 3: so she realized this is a blocker for twenty seven

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Speaker 3: percent of people. If I should simply answer this question

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Speaker 3: in my first ten minutes of this webinar, more people

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Speaker 3: would convert. Yes, I'm just making that up, but that's

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Speaker 3: one of the things. Yeah, right, she wouldn't have had

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Speaker 3: created the confidence. Yes that I bet if we looked

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Speaker 3: at video footage of her first month and her eighteenth months,

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Speaker 3: they're like night and day.

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Speaker 1: I bet.

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Speaker 3: I mean, she's always been charismatic, but I bet you

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Speaker 3: there are so many things you can list off that

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Speaker 3: would have been different.

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Speaker 1: I think people don't understand that.

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Speaker 2: It's like I call it, like you have to gather

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Speaker 2: the keys, right, So let's just say, you know, door

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Speaker 2: twenty on your journey is the millionaire door, and if

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Speaker 2: you have the misfortune of jumping straight to door twenty,

435
00:24:52,200 --> 00:24:55,440
Speaker 2: the millionaire door, you don't have the key because guess what,

436
00:24:55,480 --> 00:24:57,960
Speaker 2: the keys in the box at door ten. But the

437
00:24:58,040 --> 00:25:00,720
Speaker 2: key to that box was at door five, and then

438
00:25:00,800 --> 00:25:03,200
Speaker 2: the code to that box was at door too.

439
00:25:03,760 --> 00:25:05,200
Speaker 1: So you don't really actually.

440
00:25:04,880 --> 00:25:06,960
Speaker 2: Get to skip steps, even if you get all the

441
00:25:06,960 --> 00:25:09,720
Speaker 2: way to the end very quickly, because you don't gather

442
00:25:09,880 --> 00:25:14,120
Speaker 2: the lessons you're gonna need to maintain the million you're seeking.

443
00:25:14,720 --> 00:25:16,760
Speaker 2: There's so many things I go through now that I'm like, ooh,

444
00:25:16,800 --> 00:25:18,640
Speaker 2: that's right, I forgot I learned that year two. Oh

445
00:25:18,680 --> 00:25:21,520
Speaker 2: thank god, you know, like or I'm like, uh, like

446
00:25:21,520 --> 00:25:22,520
Speaker 2: I'm struggling with this thing.

447
00:25:22,520 --> 00:25:24,480
Speaker 1: I'm like, wait, did I do that thing here four

448
00:25:24,720 --> 00:25:25,840
Speaker 1: that helps to fix the thing?

449
00:25:26,240 --> 00:25:26,760
Speaker 3: Sure? Did?

450
00:25:27,640 --> 00:25:31,000
Speaker 1: And so the development go ahead? Sorry, go ahead, Ireland.

451
00:25:31,040 --> 00:25:34,080
Speaker 3: Oh I'm going to cut you off. Yeah, okay, can

452
00:25:34,119 --> 00:25:36,840
Speaker 3: I ask you just I know that your audience knows

453
00:25:36,880 --> 00:25:38,840
Speaker 3: this left and right, but I'd love to understand what

454
00:25:39,000 --> 00:25:41,639
Speaker 3: is your business model? What what made the fifty million?

455
00:25:42,280 --> 00:25:45,199
Speaker 2: So my initial business model, the Budgetista, is like the

456
00:25:45,480 --> 00:25:46,840
Speaker 2: I call the business of Tiffany.

457
00:25:47,160 --> 00:25:49,120
Speaker 1: So that's like influencing.

458
00:25:50,640 --> 00:25:56,000
Speaker 2: Speaking spokesperson, work books and like one offul little products.

459
00:25:56,080 --> 00:25:56,240
Speaker 1: Right.

460
00:25:56,280 --> 00:25:59,360
Speaker 2: So, but the Budgetista allowed me to start this other

461
00:25:59,400 --> 00:26:03,000
Speaker 2: business call the Literature Academy, which is an online school

462
00:26:03,240 --> 00:26:06,199
Speaker 2: that really made the bulk of my money. We have

463
00:26:06,320 --> 00:26:10,040
Speaker 2: graduated about one hundred and fifty thousand students. And when

464
00:26:10,080 --> 00:26:12,960
Speaker 2: I first started that, it was like ten bucks a month,

465
00:26:12,960 --> 00:26:14,760
Speaker 2: and now it's I think, like fifty bucks a month, but.

466
00:26:14,760 --> 00:26:15,840
Speaker 1: We're always having to sale.

467
00:26:15,960 --> 00:26:19,879
Speaker 2: But so currently we have about twelve thousand students and

468
00:26:19,920 --> 00:26:22,359
Speaker 2: then people take it for about a year they graduate out.

469
00:26:22,520 --> 00:26:24,320
Speaker 2: So that's where it made the bulk of my money.

470
00:26:24,760 --> 00:26:28,359
Speaker 2: But I also had like this digital marketing component to

471
00:26:28,440 --> 00:26:31,119
Speaker 2: my business where we find a product or service that

472
00:26:31,160 --> 00:26:34,159
Speaker 2: we like, we partner with the organization to market that

473
00:26:34,280 --> 00:26:36,440
Speaker 2: through the Budgetista because such a trusted name.

474
00:26:37,640 --> 00:26:39,520
Speaker 3: So yeah, what does the course teach?

475
00:26:40,440 --> 00:26:46,119
Speaker 2: So Literature Academy teaches there's a foundational course where I

476
00:26:46,200 --> 00:26:48,320
Speaker 2: call it on financial homeness, So it teaches you how

477
00:26:48,359 --> 00:26:51,919
Speaker 2: to budget save, get out of debt, fix your credit,

478
00:26:52,160 --> 00:26:57,399
Speaker 2: earn money, invest, be properly insured, create a financial team,

479
00:26:57,800 --> 00:27:00,399
Speaker 2: increase your net worth and estate planning. So that is

480
00:27:00,440 --> 00:27:02,600
Speaker 2: like the if you think about your core course, that's

481
00:27:02,600 --> 00:27:03,280
Speaker 2: the core course.

482
00:27:03,320 --> 00:27:05,160
Speaker 1: It's ten ten.

483
00:27:06,520 --> 00:27:08,879
Speaker 2: Courses in this core course, yes, and then after that

484
00:27:08,920 --> 00:27:11,600
Speaker 2: we have additional courses. Think about it like if you

485
00:27:11,640 --> 00:27:14,920
Speaker 2: were going to be in school outside of your normal syllabus,

486
00:27:14,960 --> 00:27:18,840
Speaker 2: you would have these other like extracurricular kind of like classes,

487
00:27:18,880 --> 00:27:23,640
Speaker 2: like there's tax classes and business classes and all these

488
00:27:23,760 --> 00:27:26,720
Speaker 2: kind of surrounding classes. Probably about fifty or so of those.

489
00:27:27,680 --> 00:27:31,320
Speaker 2: So people join because they want this handholding. So the courses,

490
00:27:31,640 --> 00:27:34,800
Speaker 2: we had these women from Stanford come in study the

491
00:27:34,840 --> 00:27:37,040
Speaker 2: academy and help us upgrade it and make it better,

492
00:27:37,040 --> 00:27:39,720
Speaker 2: like a year or so ago. And so although the

493
00:27:39,840 --> 00:27:42,800
Speaker 2: course might each class that you take might be an hour,

494
00:27:43,320 --> 00:27:45,879
Speaker 2: we chop it into five to eight minute segments, so

495
00:27:45,920 --> 00:27:48,720
Speaker 2: it's really bite sizable, but enough for you to learn

496
00:27:48,760 --> 00:27:51,720
Speaker 2: the lesson. So you take these ten classes, you feel good.

497
00:27:51,760 --> 00:27:53,120
Speaker 2: And if you want to take these kind of like

498
00:27:53,280 --> 00:27:54,760
Speaker 2: auxiliary classes.

499
00:27:54,840 --> 00:27:57,919
Speaker 1: Those are also included. Those are all pre recorded.

500
00:27:58,040 --> 00:28:01,199
Speaker 2: But then every month we also have like a day

501
00:28:01,320 --> 00:28:04,720
Speaker 2: or two of live interaction and with the other students

502
00:28:04,720 --> 00:28:07,920
Speaker 2: as well as instructors and course providers.

503
00:28:07,960 --> 00:28:11,399
Speaker 3: So, and I know Terry said that a lot of

504
00:28:11,440 --> 00:28:13,960
Speaker 3: hers is from word of mouth, is yours? A lot

505
00:28:14,000 --> 00:28:17,520
Speaker 3: of marketing, paid marketing, content marketing, word of mouth. What

506
00:28:17,560 --> 00:28:18,639
Speaker 3: would you say is the order?

507
00:28:19,280 --> 00:28:23,360
Speaker 2: So I would say paid marketing first and foremost, then

508
00:28:23,800 --> 00:28:25,960
Speaker 2: word of mouth, and then because the budget needs to

509
00:28:26,040 --> 00:28:29,920
Speaker 2: kind of like provides what I call almost like you know,

510
00:28:29,920 --> 00:28:31,200
Speaker 2: how you go to school and you have to take

511
00:28:31,240 --> 00:28:32,880
Speaker 2: like your pre courses before you could take your.

512
00:28:32,760 --> 00:28:33,480
Speaker 3: One on one class.

513
00:28:34,160 --> 00:28:36,920
Speaker 2: Yes, so the budgetes is like the prerequids. A lot

514
00:28:36,920 --> 00:28:39,800
Speaker 2: of things that budgeties to are free, super basic, so

515
00:28:39,840 --> 00:28:41,640
Speaker 2: when you learn there and then we say, okay, you're

516
00:28:41,640 --> 00:28:43,920
Speaker 2: ready for the next thing, which is the Limatary Academy

517
00:28:43,920 --> 00:28:46,160
Speaker 2: when you want to take your finances.

518
00:28:46,440 --> 00:28:47,360
Speaker 1: To the next level.

519
00:28:48,480 --> 00:28:51,120
Speaker 2: Yeah so, but paid marketing still is like, although it's

520
00:28:51,120 --> 00:28:53,840
Speaker 2: not my favorite, it's still the number one driver for

521
00:28:53,920 --> 00:28:57,200
Speaker 2: the academy. But we are shifting our business model. I'll

522
00:28:57,280 --> 00:28:59,600
Speaker 2: let you know if it works by getting like that,

523
00:29:00,040 --> 00:29:03,440
Speaker 2: because I feel like my ideal business model is the

524
00:29:03,440 --> 00:29:06,400
Speaker 2: one I started with with the budgetista, which is the

525
00:29:06,440 --> 00:29:08,480
Speaker 2: black women who come to me should not have to

526
00:29:08,520 --> 00:29:13,680
Speaker 2: pay that. Instead, they are all these huge organizations that

527
00:29:13,720 --> 00:29:16,000
Speaker 2: benefit off of black women, and I'm like, no. So

528
00:29:16,440 --> 00:29:18,800
Speaker 2: they used to like the United Way, for example, when

529
00:29:18,840 --> 00:29:21,120
Speaker 2: I first started, used to pay me to do classes,

530
00:29:21,160 --> 00:29:23,240
Speaker 2: and I would do the classes for free for the community.

531
00:29:24,040 --> 00:29:27,280
Speaker 2: And I love that model because the community really came out.

532
00:29:27,320 --> 00:29:29,800
Speaker 2: I went from five people per class to two hundred

533
00:29:30,240 --> 00:29:33,120
Speaker 2: and so for the academy. This is the shift I

534
00:29:33,160 --> 00:29:36,200
Speaker 2: wanted to go toward instead of like marketing marketing marketing

535
00:29:36,280 --> 00:29:39,400
Speaker 2: and having individual people sign up. I am now looking

536
00:29:39,480 --> 00:29:45,160
Speaker 2: for part corporate sponsors to say I will sponsor a

537
00:29:45,280 --> 00:29:47,760
Speaker 2: thousand people for scholarship to the Livature Academy.

538
00:29:47,800 --> 00:29:49,600
Speaker 1: That is the shift that I wanted to shift toward.

539
00:29:51,440 --> 00:29:53,480
Speaker 3: Have you already found success with that?

540
00:29:53,960 --> 00:29:55,720
Speaker 2: No? No, we're just literally this is the year. I

541
00:29:55,800 --> 00:29:58,240
Speaker 2: was like, let's don't you know, go ahead?

542
00:29:58,440 --> 00:29:59,720
Speaker 3: Can I give my opinion? Or yes?

543
00:29:59,760 --> 00:29:59,960
Speaker 1: Please?

544
00:30:00,160 --> 00:30:01,600
Speaker 3: You did not ask for it, so I don't know.

545
00:30:01,720 --> 00:30:02,400
Speaker 1: I would love it.

546
00:30:02,880 --> 00:30:06,800
Speaker 3: I've learned to ask people if they want it. I

547
00:30:06,840 --> 00:30:08,600
Speaker 3: love that. But to me, it sounds like you have

548
00:30:08,600 --> 00:30:10,200
Speaker 3: a six hundred dollars a year product.

549
00:30:11,440 --> 00:30:14,280
Speaker 1: Okay, right, is that what you It's three hundred dollars

550
00:30:14,320 --> 00:30:14,600
Speaker 1: a year.

551
00:30:14,760 --> 00:30:16,720
Speaker 3: Three hundred dollars a year because you said maybe fifty

552
00:30:16,760 --> 00:30:18,040
Speaker 3: a month, but it's maybe a six month.

553
00:30:18,240 --> 00:30:20,400
Speaker 1: Yeah, we have because we always having like on dis guy.

554
00:30:20,320 --> 00:30:23,520
Speaker 3: Gas, So three hundred dollars a year. So this is

555
00:30:23,520 --> 00:30:27,160
Speaker 3: just my opinion. My opinion is for what you just

556
00:30:27,240 --> 00:30:31,760
Speaker 3: listed off, that's the value that you give. That's a steal.

557
00:30:32,720 --> 00:30:34,080
Speaker 1: I know that's a steal.

558
00:30:34,200 --> 00:30:36,840
Speaker 3: And if somebody I have a lot of free on

559
00:30:36,840 --> 00:30:42,640
Speaker 3: my Orlands Academy online and yes a lot of people

560
00:30:43,880 --> 00:30:45,719
Speaker 3: go through it. But you can see unteachable, you can

561
00:30:45,760 --> 00:30:49,760
Speaker 3: see I don't know if you teaching teachable or I'll think, okay,

562
00:30:49,880 --> 00:30:52,680
Speaker 3: so on teachable maybe elsewhere you can see from the

563
00:30:52,720 --> 00:30:56,080
Speaker 3: free the free courses, how many people complete it versus

564
00:30:56,440 --> 00:31:00,440
Speaker 3: the paid courses. In every single course that is free

565
00:31:00,520 --> 00:31:04,240
Speaker 3: has fewer has more people signed up, but fewer people

566
00:31:04,240 --> 00:31:08,240
Speaker 3: completing the course. And so what is that? Rachel says,

567
00:31:08,240 --> 00:31:13,280
Speaker 3: When they pay, they pay attention, right, So I love

568
00:31:13,400 --> 00:31:15,760
Speaker 3: the fact. Here's what I'm going to say. The truth is,

569
00:31:15,800 --> 00:31:17,680
Speaker 3: I love the fact that you want to do that.

570
00:31:17,640 --> 00:31:20,480
Speaker 3: That's your instinct is that black women should not have

571
00:31:20,560 --> 00:31:24,480
Speaker 3: to pay. But I have to tell you, if they

572
00:31:24,520 --> 00:31:28,160
Speaker 3: pay that nominal fee to be in the room, you're

573
00:31:28,240 --> 00:31:31,240
Speaker 3: going to probably get more out of it because they

574
00:31:31,280 --> 00:31:34,440
Speaker 3: have skin in the game. And black women are not

575
00:31:34,840 --> 00:31:38,160
Speaker 3: like we are all we are. We contain multitudes. We

576
00:31:38,240 --> 00:31:44,480
Speaker 3: are doctors and lawyers and teachers and executives and retail

577
00:31:44,640 --> 00:31:48,080
Speaker 3: people and people that work at fast food restaurants and caretakers.

578
00:31:48,080 --> 00:31:52,520
Speaker 3: We are all these things. And I know what it's

579
00:31:52,560 --> 00:31:55,080
Speaker 3: like to have zero dollars and to be hungry and

580
00:31:55,120 --> 00:31:57,000
Speaker 3: to worry about where I'm going to sleep that night.

581
00:31:57,560 --> 00:31:59,840
Speaker 3: But I also know what it's like to say I

582
00:32:00,600 --> 00:32:04,520
Speaker 3: have a goal, okay, and my goal is to get

583
00:32:04,560 --> 00:32:07,840
Speaker 3: into this Stanford two week boot camp that costs thousands

584
00:32:07,920 --> 00:32:10,280
Speaker 3: of dollars so I can be around these millionaires and

585
00:32:10,360 --> 00:32:14,160
Speaker 3: learn and then get into it. Okay, and then meet

586
00:32:14,200 --> 00:32:19,040
Speaker 3: my first investor picked off the thirty million dollar fund

587
00:32:19,480 --> 00:32:21,760
Speaker 3: that would go on to invest in two hundred companies.

588
00:32:22,240 --> 00:32:25,160
Speaker 1: Okay, I see something. When they pay, they pay attention.

589
00:32:25,240 --> 00:32:28,320
Speaker 2: So even if I had like a so not all

590
00:32:28,360 --> 00:32:31,800
Speaker 2: scholarship or even a matching scholarship to say you do this.

591
00:32:33,160 --> 00:32:35,320
Speaker 3: What I think, what I think would works. So what

592
00:32:35,480 --> 00:32:38,000
Speaker 3: you have done works, so I would not stray too

593
00:32:38,040 --> 00:32:42,280
Speaker 3: far from that. That's my main core. Okay, keep doing that,

594
00:32:42,680 --> 00:32:46,320
Speaker 3: keep that flywheel going where the paid is working, as

595
00:32:46,360 --> 00:32:48,840
Speaker 3: long as your profit margins are reasonable, like if it's

596
00:32:49,120 --> 00:32:52,640
Speaker 3: if it's five percent profit margins, but if you have

597
00:32:52,760 --> 00:32:55,960
Speaker 3: a healthy profit margin, keep doing what you're doing. Pay

598
00:32:56,000 --> 00:32:59,640
Speaker 3: attention to how the pricing is changing with marketing. Add

599
00:32:59,680 --> 00:33:03,040
Speaker 3: a little little bit more content marketing that's free at

600
00:33:03,040 --> 00:33:05,680
Speaker 3: a little like take advantage of the tiktoks of the

601
00:33:05,680 --> 00:33:08,640
Speaker 3: world and the Instagrams of the world and the linkedins

602
00:33:08,640 --> 00:33:11,920
Speaker 3: of the world. Do that. Put some money into content,

603
00:33:12,000 --> 00:33:14,800
Speaker 3: because that's what I'm really going heavy in. But I

604
00:33:14,840 --> 00:33:17,720
Speaker 3: would keep that flywheel going because it's working. Okay, And

605
00:33:18,560 --> 00:33:21,760
Speaker 3: then I would even go the other way of where

606
00:33:21,760 --> 00:33:24,280
Speaker 3: did they go from there? Can they graduate from there?

607
00:33:25,000 --> 00:33:26,440
Speaker 3: Because there are going to be some people who are like,

608
00:33:26,480 --> 00:33:29,080
Speaker 3: I love this, this was this helped me get to

609
00:33:29,120 --> 00:33:30,960
Speaker 3: a point where now I want to pay you one

610
00:33:30,960 --> 00:33:32,680
Speaker 3: thousand or two thousand dollars. Can I be in the

611
00:33:32,760 --> 00:33:33,239
Speaker 3: room with you?

612
00:33:34,400 --> 00:33:37,080
Speaker 1: I'm getting that more. That question has been coming.

613
00:33:36,920 --> 00:33:40,000
Speaker 3: Out all I have. Can I have weekly calls with you? Know?

614
00:33:40,040 --> 00:33:42,560
Speaker 3: Whatever you were able to do to sustain, don't do

615
00:33:42,560 --> 00:33:45,200
Speaker 3: anything outside of what you can sustain. I think that's

616
00:33:45,240 --> 00:33:47,520
Speaker 3: where you go. You don't have to and it doesn't

617
00:33:47,560 --> 00:33:51,160
Speaker 3: have to be the hamster wheel. It doesn't have to

618
00:33:51,200 --> 00:33:53,360
Speaker 3: be like, oh, I'm just selling all the time. Because

619
00:33:53,400 --> 00:33:55,400
Speaker 3: you have all these different you have the free to

620
00:33:55,440 --> 00:33:58,000
Speaker 3: get the men to make them understand. Is this for you?

621
00:33:58,360 --> 00:34:00,880
Speaker 3: They graduate to the three hundred year, which again is

622
00:34:00,880 --> 00:34:03,920
Speaker 3: a still based on what you just describe, and then

623
00:34:04,040 --> 00:34:07,719
Speaker 3: for those who said, what happened in that course change

624
00:34:07,760 --> 00:34:12,359
Speaker 3: the way I view things. Therefore, I trust you and

625
00:34:12,640 --> 00:34:14,800
Speaker 3: I want to go to another level. Is there another

626
00:34:14,880 --> 00:34:17,520
Speaker 3: place you can take me? Can you take Can I

627
00:34:17,600 --> 00:34:20,600
Speaker 3: be like you? Sisky? How did you do what you do?

628
00:34:21,280 --> 00:34:23,960
Speaker 3: Talk to me about your company? I'm willing to go

629
00:34:24,000 --> 00:34:26,799
Speaker 3: into the thousand dollars program for that. I'm willing to

630
00:34:26,840 --> 00:34:28,879
Speaker 3: go to the event that you put on the cost

631
00:34:28,880 --> 00:34:32,080
Speaker 3: of thousand dollars whatever it is. That's what I would do.

632
00:34:32,160 --> 00:34:34,759
Speaker 3: And then on top of that, what you could do

633
00:34:34,880 --> 00:34:39,160
Speaker 3: on the side is you could have corporations who see

634
00:34:39,200 --> 00:34:43,960
Speaker 3: the value in what you're doing, do some scholarships for

635
00:34:44,200 --> 00:34:48,839
Speaker 3: specific one off things for groups. Maybe it's for HBCUs,

636
00:34:48,960 --> 00:34:53,759
Speaker 3: maybe it's for black women who are in domestic partner.

637
00:34:53,480 --> 00:34:55,759
Speaker 1: With the shelter or something like that, exactly.

638
00:34:56,000 --> 00:34:59,400
Speaker 3: Exactly, because they are not going to be thinking about,

639
00:34:59,440 --> 00:35:02,759
Speaker 3: let mean three hundred dollars, but just as a blanket,

640
00:35:03,160 --> 00:35:06,160
Speaker 3: none at all when the foster is working.

641
00:35:06,520 --> 00:35:10,000
Speaker 2: Okay, that was why Ireland, where can the girls get

642
00:35:10,040 --> 00:35:10,359
Speaker 2: your book?

643
00:35:10,400 --> 00:35:12,760
Speaker 1: Because I hope you ought to say this was a masterclass.

644
00:35:13,200 --> 00:35:15,480
Speaker 2: For I mean, I am a To me, a good

645
00:35:15,480 --> 00:35:19,200
Speaker 2: teacher is an even better student, and so I am

646
00:35:19,239 --> 00:35:22,200
Speaker 2: just absorbing and grateful for all that information. And so

647
00:35:22,880 --> 00:35:25,880
Speaker 2: this is why we had Arlan on the show, because

648
00:35:25,960 --> 00:35:29,759
Speaker 2: it's one thing to do a thing, live a thing,

649
00:35:29,800 --> 00:35:32,360
Speaker 2: but to be able to teach a thing, it's something

650
00:35:32,400 --> 00:35:36,359
Speaker 2: completely different. And so if the girls are wanting not

651
00:35:36,400 --> 00:35:38,080
Speaker 2: just the girls, because we have lots of people who listen,

652
00:35:39,000 --> 00:35:41,839
Speaker 2: but if they're wanting to purchase your book, is what

653
00:35:41,920 --> 00:35:42,520
Speaker 2: is it called again?

654
00:35:42,600 --> 00:35:43,360
Speaker 1: Your first Million?

655
00:35:43,640 --> 00:35:47,719
Speaker 3: Your first million? You can go you can follow me

656
00:35:47,760 --> 00:35:51,120
Speaker 3: on Instagram at Arlin was here, and there are all

657
00:35:51,200 --> 00:35:54,000
Speaker 3: kinds of lists, or you can go to your first

658
00:35:54,239 --> 00:35:57,799
Speaker 3: Million dot live and get the book from there. I'm

659
00:35:57,800 --> 00:36:03,759
Speaker 3: also on a book tour for Forever. That's yes, it's

660
00:36:03,800 --> 00:36:05,520
Speaker 3: going so well. And I'm in New York right now.

661
00:36:05,520 --> 00:36:07,480
Speaker 3: Actually I live in Los Angeles. I'm in New York.

662
00:36:07,680 --> 00:36:09,879
Speaker 3: I'll be on the Tameron Hall Show in a few

663
00:36:09,920 --> 00:36:15,840
Speaker 3: hours and others apparently, And so yeah, your first Million

664
00:36:16,000 --> 00:36:18,719
Speaker 3: you can pick it up at multiple airports across the

665
00:36:18,760 --> 00:36:21,720
Speaker 3: country as well. I think it may even be in Target,

666
00:36:21,760 --> 00:36:26,520
Speaker 3: but you know, that's a rumor that I've heard. I'm

667
00:36:26,520 --> 00:36:27,719
Speaker 3: want to check it out as soon as I get

668
00:36:27,760 --> 00:36:29,920
Speaker 3: a chance to. But what I want to do and

669
00:36:29,960 --> 00:36:32,359
Speaker 3: I don't know, I know that we can probably kind

670
00:36:32,360 --> 00:36:35,480
Speaker 3: of edit this. I would love to talk to you, Tiffany,

671
00:36:35,480 --> 00:36:36,960
Speaker 3: because we're a time is running out. I'd love to

672
00:36:36,960 --> 00:36:41,080
Speaker 3: talk to you about my event in your audience, because

673
00:36:41,440 --> 00:36:44,360
Speaker 3: there's a way we can work together, okay, and I

674
00:36:44,400 --> 00:36:46,960
Speaker 3: want to be able to give maybe you can record

675
00:36:47,000 --> 00:36:49,440
Speaker 3: after this, like the the way that they can get

676
00:36:49,440 --> 00:36:51,160
Speaker 3: into the event with your discount.

677
00:36:51,600 --> 00:36:54,480
Speaker 1: Okay, okay, because your event is in April.

678
00:36:55,000 --> 00:36:57,359
Speaker 3: The event is April ninth through the twelfth. It's in

679
00:36:57,440 --> 00:37:00,600
Speaker 3: Los Angeles. I'll just say here a few of the

680
00:37:00,600 --> 00:37:04,520
Speaker 3: people we have showing up. So, speaking of teachers, I

681
00:37:04,640 --> 00:37:08,920
Speaker 3: know you watch you have it Elementary? Yes, okay, you

682
00:37:08,960 --> 00:37:10,280
Speaker 3: know Ava the principal.

683
00:37:10,400 --> 00:37:11,640
Speaker 1: Yeah, see, hilarious.

684
00:37:12,120 --> 00:37:13,560
Speaker 3: He's going to be our host.

685
00:37:13,920 --> 00:37:17,720
Speaker 1: Okay, that's awesome. Is that incredible?

686
00:37:17,840 --> 00:37:21,239
Speaker 3: She's our host. They all also want everybody to before

687
00:37:21,239 --> 00:37:23,160
Speaker 3: they get into the who's going to be there? Who

688
00:37:23,200 --> 00:37:25,200
Speaker 3: are all gonna be there? I want you to understand

689
00:37:25,239 --> 00:37:26,920
Speaker 3: the venues. So we're gonna have a day and a

690
00:37:26,960 --> 00:37:31,360
Speaker 3: half of expo across two ballrooms at the JW. Marriott,

691
00:37:31,360 --> 00:37:33,880
Speaker 3: which is where if you ever saw Pink the singer,

692
00:37:34,760 --> 00:37:36,960
Speaker 3: dancing on this and singing on the side of a

693
00:37:37,000 --> 00:37:39,480
Speaker 3: building in downtown l A a few years ago for

694
00:37:39,560 --> 00:37:42,719
Speaker 3: an award show, that's the building she was on. It's

695
00:37:42,719 --> 00:37:45,960
Speaker 3: connected to the Peacock Theater, which is where the Emmys

696
00:37:45,960 --> 00:37:47,800
Speaker 3: were held just a few days ago. So if you

697
00:37:47,840 --> 00:37:50,040
Speaker 3: saw the Emmys or any clips from the Emmy's That

698
00:37:50,239 --> 00:37:52,600
Speaker 3: is where our second half of our event will be,

699
00:37:53,000 --> 00:37:55,480
Speaker 3: which is steps away from that hotel. So it's all

700
00:37:55,480 --> 00:37:59,520
Speaker 3: on the same campus. So just imagine you're there. You're

701
00:37:59,520 --> 00:38:01,719
Speaker 3: in a great seat because it's a theater, so it's

702
00:38:01,840 --> 00:38:04,160
Speaker 3: rising seats, you have a great view of the stage.

703
00:38:04,200 --> 00:38:08,800
Speaker 3: It's not a ballroom where it's flat. And then Ava

704
00:38:08,960 --> 00:38:13,520
Speaker 3: from Rabbott is doing the hosting. On top of that,

705
00:38:15,880 --> 00:38:18,800
Speaker 3: we have an evening with Isa Ray.

706
00:38:19,239 --> 00:38:20,640
Speaker 1: Oh wow, I love what.

707
00:38:22,200 --> 00:38:25,080
Speaker 3: She is doing, like a very special event with us

708
00:38:25,440 --> 00:38:29,080
Speaker 3: the April tenth at the Peacock Theater evening of so

709
00:38:29,120 --> 00:38:31,279
Speaker 3: we'll have somebody open for her and then like an

710
00:38:31,320 --> 00:38:35,160
Speaker 3: opening conversation that she will do well. I'll speak in

711
00:38:35,200 --> 00:38:38,759
Speaker 3: fireside with her. She is flying out that same night

712
00:38:38,880 --> 00:38:41,600
Speaker 3: to go to an event, so she's making it happen

713
00:38:41,640 --> 00:38:45,279
Speaker 3: for us. That's why we're doing it on April eleventh.

714
00:38:46,239 --> 00:38:49,600
Speaker 3: All day long, you'll have Sheila Johnson, the first black

715
00:38:49,600 --> 00:38:53,160
Speaker 3: book Facilionaire. Just read her book, Her Through the Fire,

716
00:38:53,320 --> 00:38:56,560
Speaker 3: incredible book. Get that book now. If you read that

717
00:38:56,600 --> 00:38:59,200
Speaker 3: book or listen to the audible, you'll want to come

718
00:38:59,239 --> 00:39:02,520
Speaker 3: to the event. To hear her speak. Rachel Rogers will

719
00:39:02,560 --> 00:39:05,399
Speaker 3: be interviewing Sheila. I've asked her to do that because

720
00:39:05,440 --> 00:39:11,000
Speaker 3: they remind me of each other and it's fun. I'll

721
00:39:11,000 --> 00:39:13,200
Speaker 3: just do a little side note. A few days ago,

722
00:39:13,440 --> 00:39:16,280
Speaker 3: Sheila's chief of staff has been with her for twenty years,

723
00:39:16,880 --> 00:39:20,759
Speaker 3: told me that I remind her of miss Johnson from

724
00:39:20,920 --> 00:39:23,480
Speaker 3: when she met her twenty years ago. Oh that's amazing,

725
00:39:23,680 --> 00:39:27,279
Speaker 3: isn't that incredible? Yes, so that was really cool. I'll

726
00:39:27,280 --> 00:39:30,719
Speaker 3: interview it. Rachel. Talk all about her events, you know,

727
00:39:30,840 --> 00:39:33,160
Speaker 3: the good, the bad, the ugly, all the behind the

728
00:39:33,160 --> 00:39:35,520
Speaker 3: scenes business side of that. For anybody who wants to

729
00:39:35,560 --> 00:39:38,879
Speaker 3: put on events. Lamar Tyler, who I'm speaking at his event,

730
00:39:40,320 --> 00:39:43,399
Speaker 3: you will be there. We will have Rich Paul, who

731
00:39:43,480 --> 00:39:48,160
Speaker 3: is Lebron's agent, who has who was also Adele's husband

732
00:39:48,280 --> 00:39:51,360
Speaker 3: by the okay, he has done six billion dollars of

733
00:39:51,480 --> 00:39:56,840
Speaker 3: deals for his clients, including Lebron. We will have Gary Vaynerchuk. Okay,

734
00:39:56,920 --> 00:39:59,959
Speaker 3: Gary Vee. If you want to learn how to mark

735
00:40:00,160 --> 00:40:04,440
Speaker 3: kid without spending money or with spending very little money.

736
00:40:05,080 --> 00:40:06,960
Speaker 3: He's going to take us through that and how he

737
00:40:07,040 --> 00:40:11,600
Speaker 3: has a massed a fortune and also a masked that

738
00:40:11,640 --> 00:40:14,640
Speaker 3: fortune by gaining attention from people. Okay, now we can

739
00:40:14,680 --> 00:40:17,279
Speaker 3: each do that. As we walk out of the of

740
00:40:17,320 --> 00:40:21,880
Speaker 3: the theater. We have Lauren Chen who sold her company,

741
00:40:21,920 --> 00:40:27,560
Speaker 3: her plus sized clothing company, to Universal Standard just last year.

742
00:40:28,040 --> 00:40:32,840
Speaker 3: We have Sunira Madonni, who started a billion dollar company

743
00:40:33,400 --> 00:40:37,600
Speaker 3: with her brother after being turned down by twelve banks

744
00:40:37,840 --> 00:40:40,640
Speaker 3: and told by her boss that her idea was not smart.

745
00:40:41,320 --> 00:40:43,279
Speaker 3: She started the company on her own and built it

746
00:40:43,280 --> 00:40:46,560
Speaker 3: to a billion dollar and I'm talking exit. She's exited

747
00:40:46,640 --> 00:40:51,200
Speaker 3: the company. Okay, it's not just on paper. Yes, And

748
00:40:51,239 --> 00:40:53,239
Speaker 3: we just have more and more and then this is

749
00:40:53,520 --> 00:40:57,840
Speaker 3: really exciting. TLC the legendary TLS close out the event

750
00:40:57,920 --> 00:41:02,480
Speaker 3: with a performance of renal level performance at the Peacock Theaters.

751
00:41:02,600 --> 00:41:04,520
Speaker 3: There's more and more and more that have not I

752
00:41:04,520 --> 00:41:07,440
Speaker 3: have not mentioned here. So you're going to get the inspiration,

753
00:41:07,560 --> 00:41:09,600
Speaker 3: you're going to get the understanding, but you're going to

754
00:41:09,600 --> 00:41:12,560
Speaker 3: get the learnings because we're doing orlands Hadely Live and

755
00:41:12,600 --> 00:41:15,280
Speaker 3: we're doing multiple other things. So be in the building.

756
00:41:16,400 --> 00:41:19,239
Speaker 3: You'll get your code to use, because I want you

757
00:41:19,280 --> 00:41:20,759
Speaker 3: to have a special code to use.

758
00:41:20,920 --> 00:41:21,600
Speaker 1: Okay, we'll talk.

759
00:41:21,640 --> 00:41:23,800
Speaker 2: We'll put that in the description notes and where's the

760
00:41:23,840 --> 00:41:25,760
Speaker 2: link where people can register.

761
00:41:25,440 --> 00:41:28,760
Speaker 3: For your first million dot Live.

762
00:41:28,840 --> 00:41:33,240
Speaker 1: Also for the book and the event. Okay, I love.

763
00:41:33,160 --> 00:41:35,239
Speaker 3: That there's a book tour. If you go to the

764
00:41:35,239 --> 00:41:38,400
Speaker 3: book tour, there's a pop up across the page that

765
00:41:38,480 --> 00:41:39,239
Speaker 3: gives you to the book.

766
00:41:39,520 --> 00:41:41,440
Speaker 1: I love that. Thank you so much, Arland.

767
00:41:41,480 --> 00:41:45,640
Speaker 2: You have just been one just so inspirational, but two

768
00:41:45,800 --> 00:41:49,800
Speaker 2: thank you Like that that was really I'm always open

769
00:41:49,960 --> 00:41:52,839
Speaker 2: to receive, like how can I do better? How can

770
00:41:52,880 --> 00:41:56,360
Speaker 2: I show up more fully? And so I what you

771
00:41:56,400 --> 00:41:58,480
Speaker 2: just share with me about my own business, I'm like, Okay,

772
00:41:58,600 --> 00:42:00,160
Speaker 2: that absolutely makes.

773
00:42:00,680 --> 00:42:03,080
Speaker 3: Can I say one more piece? Of course the re

774
00:42:03,360 --> 00:42:09,400
Speaker 3: Another main reason for that idea is that, like I

775
00:42:09,520 --> 00:42:12,480
Speaker 3: encourage people to work with corporations because it is a

776
00:42:12,520 --> 00:42:17,000
Speaker 3: good model, but it is its own fresh Hell yeah,

777
00:42:17,520 --> 00:42:20,680
Speaker 3: it is its own. You now got to be beholden

778
00:42:20,719 --> 00:42:24,640
Speaker 3: that there sch It is a long sales cycle, so

779
00:42:24,680 --> 00:42:27,320
Speaker 3: it'll take forever, and if they put you in the

780
00:42:27,360 --> 00:42:31,960
Speaker 3: bucket of philanthropic, they'll treat you as such. Okay, and

781
00:42:32,040 --> 00:42:35,920
Speaker 3: you don't deserve that. So there's that play too, So

782
00:42:35,960 --> 00:42:38,160
Speaker 3: it's okay to have it in the background as something

783
00:42:38,200 --> 00:42:41,320
Speaker 3: that you can get, take or leave before your model

784
00:42:41,400 --> 00:42:42,800
Speaker 3: shift would worry.

785
00:42:43,080 --> 00:42:45,840
Speaker 1: Okay, thank you so much. Thank you, Arland.

786
00:42:45,880 --> 00:42:49,080
Speaker 2: I hope you all enjoy it as much as I have. Again,

787
00:42:49,160 --> 00:42:52,360
Speaker 2: your first million dot live for both the event and

788
00:42:52,760 --> 00:42:55,600
Speaker 2: the book. If you're not following Arlin, what are you

789
00:42:55,640 --> 00:42:56,879
Speaker 2: on on social media?

790
00:42:56,920 --> 00:42:57,200
Speaker 1: Again?

791
00:42:58,440 --> 00:42:58,799
Speaker 3: Was here?

792
00:42:59,160 --> 00:43:04,640
Speaker 1: Yes? Please? Are a playing yourself? Congratulations on all your success.

793
00:43:04,640 --> 00:43:07,560
Speaker 2: I will continue to cyber stalk you because I just

794
00:43:07,640 --> 00:43:10,279
Speaker 2: love being motivated by black women doing the damn thing.

795
00:43:10,719 --> 00:43:12,440
Speaker 3: Thank you so much, thank you,