1 00:00:00,080 --> 00:00:10,160 Speaker 1: Bloomberg Audio Studios, Podcasts, Radio News. Welcome to the Bloomberg 2 00:00:10,240 --> 00:00:15,920 Speaker 1: This Weekend Podcast with David Gura, Christina Raffini, and Lisa Matteo. 3 00:00:17,680 --> 00:00:20,560 Speaker 2: Thanks for joining us for today's selection of conversations from 4 00:00:20,600 --> 00:00:20,959 Speaker 2: the show. 5 00:00:21,200 --> 00:00:23,479 Speaker 3: You can listen to our favorite discussions right here on 6 00:00:23,520 --> 00:00:25,800 Speaker 3: the podcast, and also make sure to join us live 7 00:00:25,960 --> 00:00:28,960 Speaker 3: every Saturday and Sunday morning starting at seven am Easter. 8 00:00:29,160 --> 00:00:32,760 Speaker 4: We're on Bloomberg Television, Radio and the Bloomberg Business App, 9 00:00:33,040 --> 00:00:37,600 Speaker 4: bringing you unique takes and in depth interviews on news, politics, 10 00:00:37,680 --> 00:00:39,120 Speaker 4: lifestyle and culture. 11 00:00:42,120 --> 00:00:45,160 Speaker 2: President Trump announced it on social media that the second 12 00:00:45,240 --> 00:00:49,160 Speaker 2: missing airman has been rescued safely from Iran. He also 13 00:00:49,360 --> 00:00:53,320 Speaker 2: had an exclusive text message exchange with NBC's Kristen Welker 14 00:00:53,800 --> 00:00:57,040 Speaker 2: in that the President called the rescue quote an Easter miracle. 15 00:00:57,400 --> 00:00:59,680 Speaker 2: He went on to say, according to NBC, the enemy 16 00:00:59,720 --> 00:01:04,720 Speaker 2: was low, large and violent. The rescuers were brilliant, strong devices, divisive, 17 00:01:04,800 --> 00:01:05,600 Speaker 2: as cool as. 18 00:01:05,480 --> 00:01:06,319 Speaker 5: Anyone can be. 19 00:01:06,680 --> 00:01:09,240 Speaker 2: The Iranians thought they had him, but it wasn't even close. 20 00:01:09,280 --> 00:01:11,520 Speaker 2: And remember we got two, but couldn't talk about the 21 00:01:11,560 --> 00:01:12,200 Speaker 2: first one. 22 00:01:12,319 --> 00:01:14,039 Speaker 5: It would have highlighted that there was a second. 23 00:01:14,080 --> 00:01:17,240 Speaker 2: Such a rescue has never happened before, and it goes 24 00:01:17,280 --> 00:01:21,319 Speaker 2: on from there, finishing with such a great military like 25 00:01:21,400 --> 00:01:23,399 Speaker 2: no other Happy Eastern. 26 00:01:23,160 --> 00:01:25,679 Speaker 6: That was on truth Social To be clear, he just 27 00:01:25,800 --> 00:01:28,960 Speaker 6: posted this at the top of the hour now promising 28 00:01:29,000 --> 00:01:31,960 Speaker 6: a news conference at one pm tomorrow. He says it'll 29 00:01:32,000 --> 00:01:34,280 Speaker 6: be with the military Christina, presumably the Chairman of the 30 00:01:34,360 --> 00:01:37,440 Speaker 6: Joint Chiefs, maybe the Secretary of Defense Pete Hagsth will 31 00:01:37,480 --> 00:01:40,240 Speaker 6: be there with him, but a news conference that could 32 00:01:40,319 --> 00:01:43,560 Speaker 6: be a wide ranging well, that will be only hours 33 00:01:43,680 --> 00:01:46,399 Speaker 6: away from the ultimatum that he has given Iron to 34 00:01:46,480 --> 00:01:47,040 Speaker 6: open the strait. 35 00:01:47,360 --> 00:01:49,840 Speaker 2: Still a bit surprising we're not hearing from the president today, 36 00:01:49,840 --> 00:01:52,280 Speaker 2: but obviously he's got a hustle back to Washington to 37 00:01:52,320 --> 00:01:55,360 Speaker 2: make this joint news conference happen and have those military 38 00:01:55,400 --> 00:01:57,760 Speaker 2: leaders behind him. As the president who's very aware of visuals, 39 00:01:57,800 --> 00:01:59,520 Speaker 2: and that's certainly the message he wants to send as 40 00:01:59,560 --> 00:02:01,680 Speaker 2: he wants to be doing this. I'm assuming back in 41 00:02:01,840 --> 00:02:04,560 Speaker 2: Washington as we get the information, and he will likely 42 00:02:04,600 --> 00:02:07,600 Speaker 2: have an update on the condition of that pilot. He 43 00:02:07,720 --> 00:02:10,760 Speaker 2: said in history of Social post he was injured. Not seriously, 44 00:02:10,760 --> 00:02:13,320 Speaker 2: we don't think so. He's being treated, but maybe he'll 45 00:02:13,360 --> 00:02:14,400 Speaker 2: have an update on his condition. 46 00:02:14,440 --> 00:02:16,320 Speaker 6: Well, it is interesting. At the top of this post, 47 00:02:16,360 --> 00:02:19,800 Speaker 6: he says, we have rescued this seriously wounded and really 48 00:02:19,840 --> 00:02:22,440 Speaker 6: brave F fifteen crew member officer from deep inside the 49 00:02:22,440 --> 00:02:24,120 Speaker 6: mountains of US. This is the newest post that just 50 00:02:24,160 --> 00:02:26,359 Speaker 6: came out, suggesting that because in the earlier post he 51 00:02:26,440 --> 00:02:28,960 Speaker 6: said no lives were lost and no one was wounded. 52 00:02:29,200 --> 00:02:32,799 Speaker 6: Now we're saying seriously wounded, remembering this individual punched out, 53 00:02:32,840 --> 00:02:35,200 Speaker 6: actually ejected from an F fifteen fighter jed it may 54 00:02:35,240 --> 00:02:37,280 Speaker 6: have been wounded before even getting to the ground. 55 00:02:37,480 --> 00:02:39,959 Speaker 2: If nothing else, you know, your body is taking a beating. 56 00:02:40,280 --> 00:02:42,760 Speaker 2: He as we were mentioning hikes up a mountain thousands 57 00:02:42,840 --> 00:02:45,079 Speaker 2: of feet you don't have we don't know already had 58 00:02:45,080 --> 00:02:47,639 Speaker 2: for water. You're not caring food supplies with you. He's 59 00:02:47,680 --> 00:02:50,720 Speaker 2: probably dehydrated, a little bit malnourished, and I would imagine 60 00:02:50,760 --> 00:02:54,000 Speaker 2: his body and his trio glands have just had it exactly. 61 00:02:54,240 --> 00:02:57,960 Speaker 6: I'm very common to have broken bones, a burst spleen, 62 00:02:58,120 --> 00:03:00,520 Speaker 6: these are all pretty common things that come from and 63 00:03:00,600 --> 00:03:02,800 Speaker 6: two black eyes when you inject. When you inject, because 64 00:03:02,800 --> 00:03:04,799 Speaker 6: you hit the air so hard, it's like crashing into 65 00:03:04,800 --> 00:03:08,600 Speaker 6: a wall. That's when you'll begin trying to avoid a manhunt. 66 00:03:08,639 --> 00:03:10,600 Speaker 6: It's truly remarkable what this person went through. 67 00:03:10,840 --> 00:03:12,920 Speaker 2: All Right, we want to go to our guests to 68 00:03:12,960 --> 00:03:14,440 Speaker 2: break this all down for us. Back with us, our 69 00:03:14,440 --> 00:03:17,720 Speaker 2: Bloomberg's White House correspondent Jeff Mason and our Jerusalem reporter 70 00:03:17,919 --> 00:03:20,519 Speaker 2: Dan Williams. Jeff, we're going to start with you, as 71 00:03:21,120 --> 00:03:24,160 Speaker 2: as Joe just mentioned, excuse me, President, clarifying the condition 72 00:03:24,200 --> 00:03:25,760 Speaker 2: of that pilot a little bit, and the fact that 73 00:03:25,800 --> 00:03:27,640 Speaker 2: we're going to have a press conference but not today. 74 00:03:27,639 --> 00:03:29,880 Speaker 2: Excuse me, a statement, I'm clear if it's a press 75 00:03:29,880 --> 00:03:30,760 Speaker 2: conference but not today. 76 00:03:32,720 --> 00:03:33,000 Speaker 7: Yeah. 77 00:03:33,120 --> 00:03:34,960 Speaker 8: First of all, happy to be confused with Joe at 78 00:03:34,960 --> 00:03:37,520 Speaker 8: any time, and second of all, yeah, at least that 79 00:03:37,640 --> 00:03:41,200 Speaker 8: clarifies when we're going to see the president in person 80 00:03:41,280 --> 00:03:43,680 Speaker 8: to talk about some of these things or make this 81 00:03:43,800 --> 00:03:48,040 Speaker 8: statement from the Oval office. Listen, this is a major 82 00:03:48,080 --> 00:03:53,720 Speaker 8: success for him. It's an extraordinary military operation and its 83 00:03:53,920 --> 00:03:55,640 Speaker 8: well covers up is the wrong way to say, but 84 00:03:55,800 --> 00:03:59,560 Speaker 8: it makes up for what was otherwise a huge political 85 00:03:59,640 --> 00:04:05,160 Speaker 8: risk after that aircraft went down in Iranian territory on Friday. 86 00:04:05,640 --> 00:04:09,080 Speaker 8: The President had already started off last week by saying 87 00:04:09,120 --> 00:04:11,160 Speaker 8: that the President that he intended to pull the United 88 00:04:11,200 --> 00:04:13,840 Speaker 8: States out of this war within two to three weeks. 89 00:04:14,400 --> 00:04:17,960 Speaker 8: He's been very frustrated by the increase in oil prices 90 00:04:18,040 --> 00:04:22,120 Speaker 8: and the subsequent increase in gasoline prices, and so the 91 00:04:22,200 --> 00:04:25,000 Speaker 8: reporting was beginning to show broadly that he was. 92 00:04:24,920 --> 00:04:25,840 Speaker 5: Just over this war. 93 00:04:26,440 --> 00:04:30,680 Speaker 8: Then this happens on Friday and really ups the political 94 00:04:30,800 --> 00:04:35,880 Speaker 8: risk for him in terms of potential casualties and really 95 00:04:35,920 --> 00:04:39,760 Speaker 8: broadly questioning whether or not the United States was really 96 00:04:40,000 --> 00:04:42,600 Speaker 8: ready to go into this war that it started. All 97 00:04:42,720 --> 00:04:45,520 Speaker 8: that comes for the United States a happy ending because 98 00:04:46,160 --> 00:04:48,279 Speaker 8: this man was rescued. And I'm sure that the President 99 00:04:48,360 --> 00:04:52,120 Speaker 8: is going to emphasize that when he speaks to the 100 00:04:52,120 --> 00:04:53,800 Speaker 8: press and the public tomorrow. 101 00:04:53,880 --> 00:04:56,320 Speaker 6: Well, just quickly, Jeff, do we expect an announcement that 102 00:04:56,440 --> 00:05:00,320 Speaker 6: if he holds forth at one pm Eastern time, that'll 103 00:05:00,360 --> 00:05:03,680 Speaker 6: be less than eight hours if I remember correctly as 104 00:05:03,720 --> 00:05:06,640 Speaker 6: to when the ultimatum would hit for Iran to open 105 00:05:06,680 --> 00:05:09,320 Speaker 6: the straight Is that going to be the final warning 106 00:05:09,360 --> 00:05:11,600 Speaker 6: or might he have a change in strategy. 107 00:05:12,560 --> 00:05:14,000 Speaker 5: It's just really hard to say, Joe. 108 00:05:14,000 --> 00:05:16,600 Speaker 8: The President has changed his strategy so often over the 109 00:05:16,680 --> 00:05:19,440 Speaker 8: last five plus weeks that I think people are just 110 00:05:19,520 --> 00:05:23,880 Speaker 8: always ready for a potential additional shift. My guess is 111 00:05:23,880 --> 00:05:25,800 Speaker 8: that tomorrow he's going to want to focus on the 112 00:05:25,839 --> 00:05:29,680 Speaker 8: military success that we've just been talking about, but you'll 113 00:05:29,720 --> 00:05:34,760 Speaker 8: certainly be asked about that ultimatum and the latest on that, 114 00:05:34,880 --> 00:05:37,239 Speaker 8: and whether or not he's sticking to it or giving 115 00:05:37,240 --> 00:05:38,360 Speaker 8: them a little bit more time. 116 00:05:39,360 --> 00:05:41,440 Speaker 2: I also want to flag, although I can't read on 117 00:05:41,560 --> 00:05:44,599 Speaker 2: television due to the profanity in it, there is another 118 00:05:44,640 --> 00:05:47,960 Speaker 2: tweet that has posted less than four minutes ago. I'm sorry, 119 00:05:48,000 --> 00:05:51,279 Speaker 2: truth social from the President to your point Joe about 120 00:05:51,279 --> 00:05:54,120 Speaker 2: this deadline that says Tuesday will be power plant and 121 00:05:54,240 --> 00:05:58,200 Speaker 2: bridge day all wrapped into one Iran. It says there 122 00:05:58,200 --> 00:06:02,040 Speaker 2: will be nothing like it. Open affaing straight you crazy 123 00:06:02,120 --> 00:06:04,400 Speaker 2: word I can't say on TV, or you'll be living 124 00:06:04,440 --> 00:06:07,400 Speaker 2: in word I can't say on TV. Just watch Praise 125 00:06:07,480 --> 00:06:10,320 Speaker 2: Be to Allah, signed President Donald J. 126 00:06:10,760 --> 00:06:11,200 Speaker 5: Trump. 127 00:06:11,800 --> 00:06:16,560 Speaker 2: Last Dan, your reaction to that, and I know you 128 00:06:16,600 --> 00:06:17,520 Speaker 2: do have information. 129 00:06:17,760 --> 00:06:20,239 Speaker 5: We want to remind folks Israel. 130 00:06:20,360 --> 00:06:22,839 Speaker 2: It seems like Mayor may have been involved in helping 131 00:06:22,880 --> 00:06:25,039 Speaker 2: find this pilot. What have you reported out, what have 132 00:06:25,080 --> 00:06:28,440 Speaker 2: you heard on on involvement from Tel Aviv in this rescue? 133 00:06:29,080 --> 00:06:32,599 Speaker 9: Well, I promise to keep it all Pg. Thirteen for 134 00:06:32,640 --> 00:06:36,200 Speaker 9: this broadcast. Yes, the Israeli say they had a part 135 00:06:36,839 --> 00:06:40,120 Speaker 9: in this rescue operation. It would appear as supporting role, 136 00:06:40,640 --> 00:06:44,960 Speaker 9: mainly in suppressing fire, suppressing fire against those Iranian troops, 137 00:06:45,000 --> 00:06:48,920 Speaker 9: Iranian forces, militiamen who tried to reach that downed airmen, 138 00:06:49,360 --> 00:06:52,360 Speaker 9: and also in the supply of intelligence, presumably real time 139 00:06:52,400 --> 00:06:55,480 Speaker 9: tactical intelligence, given that there would have been several moving 140 00:06:55,520 --> 00:06:58,760 Speaker 9: elements here, not just the movement of this air man 141 00:06:58,800 --> 00:07:02,360 Speaker 9: trying to avoid capture and link up with a rescue party, 142 00:07:02,440 --> 00:07:05,320 Speaker 9: but the rescue party and the Iranian forces. And of 143 00:07:05,360 --> 00:07:09,160 Speaker 9: course in all this, when you have close smash allies 144 00:07:09,200 --> 00:07:11,360 Speaker 9: working in a busy tactical environment, they have to make 145 00:07:11,400 --> 00:07:14,760 Speaker 9: sure not to clash with one another inadvertently. So yes, 146 00:07:15,000 --> 00:07:16,720 Speaker 9: these rarely say they're a part of this orthough the 147 00:07:16,720 --> 00:07:20,680 Speaker 9: will certainly leave the heavy lifting the credit taking appropriately 148 00:07:20,720 --> 00:07:23,200 Speaker 9: to the US President of the Americans. There have been 149 00:07:23,240 --> 00:07:27,000 Speaker 9: statements of congratulation by a number of senior Israeli ministers 150 00:07:27,120 --> 00:07:30,960 Speaker 9: and the like. As for Trump's strong words around Iran, 151 00:07:31,240 --> 00:07:34,880 Speaker 9: as Jeff noted, we're nearing that deadline that he set 152 00:07:35,160 --> 00:07:40,320 Speaker 9: for a threatened resumption or a certain embarking on energy attacks, 153 00:07:40,320 --> 00:07:44,280 Speaker 9: attacks on energy sites in Iran, which would definitely upset 154 00:07:44,320 --> 00:07:47,080 Speaker 9: what remains of the apple cart here, because the Iranians 155 00:07:47,080 --> 00:07:50,560 Speaker 9: have shown already that they're very capable of hitting energy 156 00:07:50,600 --> 00:07:54,080 Speaker 9: assets in neighboring Arab countries, countries they see as being 157 00:07:54,120 --> 00:07:57,920 Speaker 9: in cahoots with the Americans. Presumably they're capable of stepping 158 00:07:57,960 --> 00:08:01,720 Speaker 9: this up to hit power stations and the like and 159 00:08:01,920 --> 00:08:04,520 Speaker 9: plunging the region into darkness. I think was one threat 160 00:08:04,840 --> 00:08:08,280 Speaker 9: issued by Tehran just a couple of weeks ago. So yes, 161 00:08:08,320 --> 00:08:10,320 Speaker 9: we'll see that all the while, we should remember there's 162 00:08:10,360 --> 00:08:12,920 Speaker 9: another ticking clock on this. We're now in week six 163 00:08:12,960 --> 00:08:15,679 Speaker 9: of this war. Out the outset, Israel and the US 164 00:08:15,720 --> 00:08:18,400 Speaker 9: said there'd be a four to six week envelope they 165 00:08:19,360 --> 00:08:21,720 Speaker 9: estimated at a time until this war would be concluded 166 00:08:22,200 --> 00:08:25,640 Speaker 9: or carried, So we're really running against the upper edge 167 00:08:25,640 --> 00:08:27,960 Speaker 9: of that timeline, though again we've already had statements from 168 00:08:28,040 --> 00:08:31,040 Speaker 9: Washington suggesting it could go on into eight weeks. But 169 00:08:31,120 --> 00:08:33,520 Speaker 9: I think the questions and skepticism that have been swirling 170 00:08:33,559 --> 00:08:36,040 Speaker 9: around this wall from the outset are definitely going to 171 00:08:36,080 --> 00:08:38,240 Speaker 9: harden the closer we get to the edge of that 172 00:08:38,320 --> 00:08:39,280 Speaker 9: six week timeline. 173 00:08:39,320 --> 00:08:42,480 Speaker 6: First, the threats against the civilian infrastructure in Iran would 174 00:08:42,520 --> 00:08:45,360 Speaker 6: run counter to the President who said help is on 175 00:08:45,440 --> 00:08:47,800 Speaker 6: its way in an effort to protect people who have 176 00:08:47,880 --> 00:08:50,040 Speaker 6: been protesting their government. But Dan, I just want to 177 00:08:50,080 --> 00:08:52,800 Speaker 6: ask you about the way some of the President's rhetoric 178 00:08:52,920 --> 00:08:55,480 Speaker 6: is landing in Israel. There have been two posts in 179 00:08:55,520 --> 00:08:59,600 Speaker 6: the last twenty four hours that made references to God, 180 00:09:00,320 --> 00:09:03,920 Speaker 6: i e. Holy war, if you're reading into this. The 181 00:09:03,960 --> 00:09:06,680 Speaker 6: first was time is running out forty eight hours before 182 00:09:06,720 --> 00:09:09,400 Speaker 6: all hell will rain down on them. Glory be to 183 00:09:09,559 --> 00:09:13,800 Speaker 6: God and on this Easter morning now, praise be to Allah. 184 00:09:13,840 --> 00:09:15,720 Speaker 6: How is that interpretive in Israel? 185 00:09:17,040 --> 00:09:20,720 Speaker 9: Well, this is raally government, a government that was democratically elected, 186 00:09:20,800 --> 00:09:24,920 Speaker 9: doesn't lack for its own religious elements. It's religious nationalists, fundamentalists, 187 00:09:25,120 --> 00:09:27,960 Speaker 9: and indeed the Prime Minister, though to all appearances a 188 00:09:28,040 --> 00:09:32,440 Speaker 9: secular man, has very much invoked religion, especially since October 189 00:09:32,440 --> 00:09:36,320 Speaker 9: the seventh, which was in miniature a genocidal attack on 190 00:09:36,400 --> 00:09:39,480 Speaker 9: israelis that for many shook their faith in a country 191 00:09:39,480 --> 00:09:42,520 Speaker 9: that was meant to give them security in their personal security, 192 00:09:42,840 --> 00:09:46,560 Speaker 9: and many of them reinjected that fear into a New 193 00:09:46,679 --> 00:09:49,080 Speaker 9: zeal which we've seen in the way that this war 194 00:09:49,120 --> 00:09:51,760 Speaker 9: has been prosecuted. Keep in mind that it's a consecrit 195 00:09:51,760 --> 00:09:54,640 Speaker 9: military people who really aren't being paid and haven't freely 196 00:09:54,679 --> 00:09:57,160 Speaker 9: signed up. They're doing it because it's their duty to 197 00:09:57,200 --> 00:09:59,920 Speaker 9: the country. And the losses have been steep for these 198 00:10:00,280 --> 00:10:04,040 Speaker 9: obviously the extremely steep in Gaza, but at a per 199 00:10:04,120 --> 00:10:06,600 Speaker 9: capital level, the number of soldiers isra a loss from 200 00:10:06,600 --> 00:10:09,200 Speaker 9: that conscript military in these two and a half years 201 00:10:09,280 --> 00:10:12,120 Speaker 9: is more than four times the number of soldiers the 202 00:10:12,720 --> 00:10:15,079 Speaker 9: United States lost in the entirety of the Afghanistan in 203 00:10:15,120 --> 00:10:18,439 Speaker 9: Iraq operations. Those ran into twenty years in the case 204 00:10:18,480 --> 00:10:22,400 Speaker 9: of Afghanistan eight to twelve years Iraq, depending who you ask, 205 00:10:22,840 --> 00:10:25,640 Speaker 9: So a major, major sacrifice here. The polls show that 206 00:10:25,720 --> 00:10:28,120 Speaker 9: while there has been a diminution to a degree of 207 00:10:28,160 --> 00:10:30,680 Speaker 9: the support for this war, it still has a majority 208 00:10:30,720 --> 00:10:34,559 Speaker 9: support many Israeli seated as the support against a millenarian 209 00:10:34,880 --> 00:10:38,360 Speaker 9: regime in Iran that wants their destruction and are responding 210 00:10:38,400 --> 00:10:41,520 Speaker 9: in kind. So I don't think that those quotes will 211 00:10:41,559 --> 00:10:43,960 Speaker 9: be seen as anything amiss in this part of the world, 212 00:10:44,000 --> 00:10:44,719 Speaker 9: at least. 213 00:10:45,280 --> 00:10:47,600 Speaker 2: Jeff, I mean, I hate to ask a political question, 214 00:10:47,880 --> 00:10:49,920 Speaker 2: given that there are lives on the line here, but 215 00:10:50,040 --> 00:10:53,239 Speaker 2: I have to ask a political question, how are Republicans 216 00:10:53,280 --> 00:10:56,679 Speaker 2: feeling about this conflict, especially going into the midterms, Because 217 00:10:56,720 --> 00:10:58,760 Speaker 2: if as we're talking about, if you're going by the 218 00:10:58,760 --> 00:11:01,720 Speaker 2: presidents rhetoric this morning, it doesn't seem like this is 219 00:11:01,840 --> 00:11:04,680 Speaker 2: ramping down. And we've actually got a tweet from a 220 00:11:04,920 --> 00:11:08,520 Speaker 2: strong presidential ally Lindsey Graham saying that he had a 221 00:11:08,640 --> 00:11:13,080 Speaker 2: call with Trump from Saturday after our show last week, saying, 222 00:11:13,360 --> 00:11:15,800 Speaker 2: after speaking with President Trump, I'm completely convinced that he 223 00:11:15,840 --> 00:11:19,360 Speaker 2: will use overwhelming military force against the regime if they 224 00:11:19,400 --> 00:11:21,320 Speaker 2: continue to impeded the strait of promoves and refuse a 225 00:11:21,320 --> 00:11:25,240 Speaker 2: diplomatic solution to achieve our military objectives. Choose wisely apologized 226 00:11:25,240 --> 00:11:27,000 Speaker 2: off the show yesterday, not last week. 227 00:11:29,080 --> 00:11:30,199 Speaker 5: Is this a liability? 228 00:11:30,280 --> 00:11:32,679 Speaker 2: Is it enough of a liability that you think Republicans 229 00:11:33,000 --> 00:11:36,000 Speaker 2: could say, let's dial it back, or is everybody in 230 00:11:36,160 --> 00:11:39,680 Speaker 2: his fold staying on board for the time being. 231 00:11:40,440 --> 00:11:43,400 Speaker 8: It is absolutely a liability, and it's a liability because 232 00:11:43,440 --> 00:11:46,360 Speaker 8: the majority of Americans are opposed to this war, and 233 00:11:46,440 --> 00:11:49,040 Speaker 8: with the midterm elections coming in November, you're not just 234 00:11:49,080 --> 00:11:51,520 Speaker 8: thinking about your political base, and you're not just thinking 235 00:11:51,559 --> 00:11:56,320 Speaker 8: about hawkish Republicans. You're thinking about the other independents, some 236 00:11:56,360 --> 00:12:01,160 Speaker 8: Democrats and Republicans who you need to vote for your 237 00:12:01,200 --> 00:12:03,840 Speaker 8: party members in an effort to try to hold onto 238 00:12:04,000 --> 00:12:08,400 Speaker 8: control of Congress. And right now the House looks very vulnerable, 239 00:12:09,040 --> 00:12:11,400 Speaker 8: and the Senate's a little bit vulnerable too, a little 240 00:12:11,440 --> 00:12:12,439 Speaker 8: bit less so, so. 241 00:12:12,800 --> 00:12:14,640 Speaker 5: Yeah, it's absolutely a liability. 242 00:12:14,920 --> 00:12:18,880 Speaker 8: That said, to sort of tie in with Jose's question 243 00:12:19,040 --> 00:12:23,720 Speaker 8: to Dan, I think you see the President using various 244 00:12:24,200 --> 00:12:30,240 Speaker 8: sales pitch strategies here last week, certainly talking on Wednesday 245 00:12:30,320 --> 00:12:32,560 Speaker 8: night about the fact that this war has not been 246 00:12:32,600 --> 00:12:35,720 Speaker 8: as long as other US wars in Afghanistan and Iraq, 247 00:12:35,840 --> 00:12:38,520 Speaker 8: World War one, world War two, but also just the 248 00:12:38,600 --> 00:12:44,640 Speaker 8: religious language that he used in the social media post today. 249 00:12:44,800 --> 00:12:50,280 Speaker 8: I think that is also an attempt to gin up 250 00:12:50,320 --> 00:12:53,600 Speaker 8: support among the evangelical right, which is a good chunk 251 00:12:53,679 --> 00:12:58,200 Speaker 8: of his base, and sort of create a religious angle 252 00:12:58,320 --> 00:13:02,440 Speaker 8: to this war to influence how people are thinking about it. 253 00:13:02,679 --> 00:13:04,559 Speaker 8: That's not going to work with a big chunk of 254 00:13:04,600 --> 00:13:07,440 Speaker 8: the electorate, but it may work with his base because 255 00:13:07,480 --> 00:13:11,640 Speaker 8: that's a really important element for them. 256 00:13:12,080 --> 00:13:17,040 Speaker 6: President has long fancied wrapping events around Easter, Jeff, remembering 257 00:13:17,080 --> 00:13:19,959 Speaker 6: Covid when we were going to reopen on Easter idea 258 00:13:20,080 --> 00:13:22,600 Speaker 6: that was long before anyone was ready to reopen anything. 259 00:13:22,640 --> 00:13:25,120 Speaker 6: Here we are again on an Easter Sunday, when he's 260 00:13:25,160 --> 00:13:28,400 Speaker 6: trying to seize on the holiday to deliver a message. 261 00:13:28,480 --> 00:13:29,480 Speaker 6: We've seen this before. 262 00:13:30,480 --> 00:13:32,560 Speaker 8: We absolutely have seen this before, and I'm glad you 263 00:13:32,640 --> 00:13:36,120 Speaker 8: mentioned COVID. I remember being in the press room in 264 00:13:36,160 --> 00:13:39,280 Speaker 8: the days before Easter in twenty twenty and asking his 265 00:13:39,360 --> 00:13:43,439 Speaker 8: then press secretary about his statement that everything would be 266 00:13:43,480 --> 00:13:47,200 Speaker 8: opened up again for Easter, and her making a comment about, well, 267 00:13:47,200 --> 00:13:49,760 Speaker 8: they're clearly there are people in the press room who 268 00:13:49,760 --> 00:13:52,559 Speaker 8: are who don't believe in God or don't want to 269 00:13:52,600 --> 00:13:55,480 Speaker 8: go to church, or some kind of flippant remark about that. 270 00:13:55,559 --> 00:13:57,760 Speaker 8: And my response to that was, this is not about 271 00:13:57,760 --> 00:13:59,600 Speaker 8: what we would believe, It's about wanting to know if 272 00:13:59,600 --> 00:14:03,520 Speaker 8: it's safe. I share that anecdote just to tie into 273 00:14:03,559 --> 00:14:06,480 Speaker 8: your broader point, Joe, which is that the president absolutely 274 00:14:06,520 --> 00:14:12,320 Speaker 8: ties things today's like this and wants to gin up 275 00:14:12,360 --> 00:14:16,959 Speaker 8: emotions connected to religion, because that is a huge, huge 276 00:14:17,000 --> 00:14:21,400 Speaker 8: issue for lots of Americans, but particularly Republicans and people 277 00:14:21,440 --> 00:14:22,200 Speaker 8: in the magabase. 278 00:14:22,400 --> 00:14:23,840 Speaker 5: All Right, we're gonna have to leave it there for now. 279 00:14:24,080 --> 00:14:26,360 Speaker 2: Jeff Mason, Dan Williams, thank you both so much for 280 00:14:26,440 --> 00:14:27,760 Speaker 2: joining us again on this holiday. 281 00:14:27,800 --> 00:14:28,640 Speaker 5: We appreciate you both. 282 00:14:31,120 --> 00:14:33,680 Speaker 2: Stay with us for more on Bloomberg this weekend right 283 00:14:33,720 --> 00:14:34,200 Speaker 2: after this. 284 00:14:46,520 --> 00:14:49,120 Speaker 5: Joe, you've been around DC for a while. 285 00:14:49,680 --> 00:14:52,800 Speaker 2: You've chased lawmakers through hallways and on steakouts and all 286 00:14:52,840 --> 00:14:53,280 Speaker 2: those things. 287 00:14:53,880 --> 00:14:55,560 Speaker 5: Well, now Capitol Hill reporters are. 288 00:14:55,480 --> 00:14:58,640 Speaker 2: Going to have new company pending down those lawmakers, and that. 289 00:14:58,760 --> 00:15:01,880 Speaker 6: Is well, it's ta We're going to have to up 290 00:15:01,920 --> 00:15:05,080 Speaker 6: their game. And it's interesting because congress members know this. 291 00:15:05,200 --> 00:15:07,320 Speaker 6: They found it out the hard way a couple of 292 00:15:07,400 --> 00:15:10,360 Speaker 6: days ago, asked Lindsey Graham, and now others are like 293 00:15:10,440 --> 00:15:13,080 Speaker 6: mugging for the camera so they can just get it 294 00:15:13,120 --> 00:15:15,520 Speaker 6: out there first. This is what are you doing on 295 00:15:15,560 --> 00:15:16,240 Speaker 6: your recess? 296 00:15:16,360 --> 00:15:18,840 Speaker 2: So we interviewed the founder of TMZ about why they've 297 00:15:18,840 --> 00:15:19,440 Speaker 2: decided to. 298 00:15:19,400 --> 00:15:20,280 Speaker 5: Take this new approach. 299 00:15:20,840 --> 00:15:22,720 Speaker 2: Thank you so much for coming on and taking the time. 300 00:15:23,240 --> 00:15:25,000 Speaker 2: Why did you guys want to do this? This is 301 00:15:25,040 --> 00:15:28,800 Speaker 2: not something that I normally associate TMZ with, but it 302 00:15:28,880 --> 00:15:30,280 Speaker 2: seems to be blowing up. 303 00:15:31,000 --> 00:15:34,280 Speaker 10: Well, we've been doing politics for years, so it's not 304 00:15:34,480 --> 00:15:35,600 Speaker 10: anything new to us. 305 00:15:36,440 --> 00:15:40,280 Speaker 7: Honestly, this was very spontaneous. 306 00:15:41,360 --> 00:15:47,680 Speaker 10: We were interviewing a TSA agent last week and she 307 00:15:47,960 --> 00:15:50,480 Speaker 10: was telling us what she is going through and it's 308 00:15:50,520 --> 00:15:53,680 Speaker 10: not just worrying about losing her apartment, not being able 309 00:15:53,720 --> 00:15:56,480 Speaker 10: to feed her kids, being in food lines, but her 310 00:15:56,560 --> 00:16:01,280 Speaker 10: mental and physical health were just deteriorating. And to listen 311 00:16:02,080 --> 00:16:07,440 Speaker 10: to her and then know that these members of Congress 312 00:16:07,760 --> 00:16:12,640 Speaker 10: we're just going to bail and leave town and not 313 00:16:13,000 --> 00:16:17,160 Speaker 10: fund a bill that would give them something that's life 314 00:16:17,200 --> 00:16:22,960 Speaker 10: saving was just enraging. And we spontaneously just said, look, 315 00:16:23,160 --> 00:16:27,080 Speaker 10: if anybody's watching this, who cares enough, send us pictures, 316 00:16:27,400 --> 00:16:31,640 Speaker 10: send us videos of these members of Congress who are 317 00:16:32,000 --> 00:16:36,200 Speaker 10: vacationing and living their lives as people like this woman 318 00:16:36,680 --> 00:16:38,400 Speaker 10: are suffering the way she is. 319 00:16:38,760 --> 00:16:40,960 Speaker 7: And we got a big response. 320 00:16:41,760 --> 00:16:42,800 Speaker 2: That's what I was going to ask you. How the 321 00:16:42,840 --> 00:16:46,240 Speaker 2: responses then? I mean, I've seen the codel, which is 322 00:16:46,280 --> 00:16:48,320 Speaker 2: the Congressional trip to Scotland. You had a bunch of 323 00:16:48,320 --> 00:16:51,200 Speaker 2: pictures from that as a Corey Booker in La Lindsey 324 00:16:51,280 --> 00:16:54,120 Speaker 2: Graham with a bubble wand in Disney World, Ted Cruz, 325 00:16:54,320 --> 00:16:56,280 Speaker 2: I mean you seem to be getting a lot of pictures. 326 00:16:56,280 --> 00:16:58,360 Speaker 2: Are you paying for these? Are you getting more than 327 00:16:58,400 --> 00:16:59,080 Speaker 2: you're publishing? 328 00:16:59,200 --> 00:17:00,880 Speaker 7: They're giving us. 329 00:17:00,960 --> 00:17:04,640 Speaker 10: People are giving us pictures. They're they're mad. I mean, 330 00:17:05,200 --> 00:17:08,280 Speaker 10: that's the other thing. It's it's it's amazing to me 331 00:17:09,160 --> 00:17:13,520 Speaker 10: how insulated people are, you know, in the Beltway where 332 00:17:14,160 --> 00:17:19,800 Speaker 10: they don't seem I don't think they really understood what 333 00:17:19,880 --> 00:17:22,080 Speaker 10: they were doing when they did it. I don't think 334 00:17:22,119 --> 00:17:25,240 Speaker 10: they knew the outrage people felt that they were leaving town. 335 00:17:25,480 --> 00:17:29,040 Speaker 2: You mean going on vacation while DHS because yeah, we 336 00:17:29,040 --> 00:17:31,119 Speaker 2: were calling their offices when we got a picture. 337 00:17:31,119 --> 00:17:32,800 Speaker 7: We would call their offices. 338 00:17:32,720 --> 00:17:36,840 Speaker 10: And they would almost be shocked that why are people 339 00:17:36,880 --> 00:17:37,840 Speaker 10: so upset about this? 340 00:17:37,920 --> 00:17:40,800 Speaker 7: I mean they they just couldn't process it. 341 00:17:40,840 --> 00:17:44,520 Speaker 2: Is there any concern that this could backfire and make 342 00:17:44,960 --> 00:17:48,800 Speaker 2: being a reporter on Capitol Hill even harder? Press access, 343 00:17:48,880 --> 00:17:52,440 Speaker 2: getting these guys to talk about anything substantive is difficult. 344 00:17:52,600 --> 00:17:55,200 Speaker 2: We do chase them down hallways frequently. Is there any 345 00:17:55,240 --> 00:17:57,760 Speaker 2: concern that this will make them hide from us even more? 346 00:17:59,119 --> 00:18:03,080 Speaker 10: Okay, so let me tell you something. We are going 347 00:18:03,119 --> 00:18:05,639 Speaker 10: to increase our presence in DC. We're going to have 348 00:18:05,640 --> 00:18:06,760 Speaker 10: full time people. 349 00:18:06,480 --> 00:18:11,400 Speaker 7: There and especially in the last week or so. 350 00:18:12,000 --> 00:18:16,719 Speaker 10: I cannot tell you how many people, in some cases 351 00:18:16,800 --> 00:18:20,160 Speaker 10: members of Congress and in other cases there's staffs who 352 00:18:20,160 --> 00:18:24,439 Speaker 10: have called us and said, this is great. We're going 353 00:18:24,480 --> 00:18:29,919 Speaker 10: to give you stories. We we are excited you like stories? 354 00:18:30,040 --> 00:18:31,800 Speaker 2: Or is this like dirt on the guy they're fighting 355 00:18:31,800 --> 00:18:32,919 Speaker 2: with dem dirt? 356 00:18:33,080 --> 00:18:35,200 Speaker 10: I mean, look, we're we're going to do two things, 357 00:18:35,200 --> 00:18:38,119 Speaker 10: because we've already been doing, you know, this idea of 358 00:18:38,160 --> 00:18:41,320 Speaker 10: pop culture meeting politics, and we've had frankly, a lot 359 00:18:41,320 --> 00:18:45,400 Speaker 10: of success with that. And and it's fun and there's 360 00:18:45,440 --> 00:18:48,359 Speaker 10: a dirt, it's just fun. And we're going to be 361 00:18:48,400 --> 00:18:52,560 Speaker 10: doing a mix of that with real important stories. And 362 00:18:52,800 --> 00:18:58,119 Speaker 10: people are actually more willing to give us stories because 363 00:18:58,200 --> 00:19:01,600 Speaker 10: of this. I mean, this is not just you know, 364 00:19:02,000 --> 00:19:04,720 Speaker 10: people on the outside. There are members of Congress who 365 00:19:04,720 --> 00:19:07,440 Speaker 10: feel they were kind of roped into this recess because 366 00:19:07,480 --> 00:19:09,200 Speaker 10: they really didn't have a voice, because it was the 367 00:19:09,320 --> 00:19:14,000 Speaker 10: leadership that made the decision. So don't think that, you know, 368 00:19:14,200 --> 00:19:16,639 Speaker 10: five hundred and thirty five members are going to scurry 369 00:19:16,680 --> 00:19:18,440 Speaker 10: away from reporters. 370 00:19:19,160 --> 00:19:20,760 Speaker 7: In a way, it's the opposite. 371 00:19:20,880 --> 00:19:23,000 Speaker 2: I was a DC reporter for most of my career, 372 00:19:23,040 --> 00:19:24,840 Speaker 2: covered the White House, coup of State, Department of Congress. 373 00:19:25,359 --> 00:19:27,760 Speaker 2: Part of me thinks exactly what we're thinking. It could use 374 00:19:27,760 --> 00:19:29,680 Speaker 2: a shake up, we could use fresh blood. We could 375 00:19:29,720 --> 00:19:30,840 Speaker 2: always use accountability. 376 00:19:30,840 --> 00:19:31,600 Speaker 5: The more the merrier. 377 00:19:32,040 --> 00:19:34,560 Speaker 2: But part of me is worried about you know, there's 378 00:19:34,600 --> 00:19:37,879 Speaker 2: an argument the beat reporting kind of broke Congress because 379 00:19:37,920 --> 00:19:40,560 Speaker 2: all these little sound bites and all these little like 380 00:19:40,720 --> 00:19:44,320 Speaker 2: incremental scoops lost sight of the bigger issues and they 381 00:19:44,400 --> 00:19:47,920 Speaker 2: made the conversation so myopic that big things can't get done. 382 00:19:47,960 --> 00:19:50,280 Speaker 5: And I guess I am a little bit concerned about that. 383 00:19:50,320 --> 00:19:52,800 Speaker 2: Does that worry you at all? 384 00:19:53,160 --> 00:19:55,120 Speaker 10: You know, it's funny you say that. I think it's 385 00:19:55,200 --> 00:19:59,120 Speaker 10: the exact opposite that. What we've noticed is I think 386 00:19:59,160 --> 00:20:02,920 Speaker 10: you're right that they have gotten involved in looking at 387 00:20:03,000 --> 00:20:07,080 Speaker 10: small things and thinking that that's the story. Yeah, And 388 00:20:07,240 --> 00:20:09,760 Speaker 10: when you look at what we're doing with these photographs 389 00:20:09,760 --> 00:20:13,320 Speaker 10: and videos, it's really the big thing we're doing because 390 00:20:13,359 --> 00:20:16,760 Speaker 10: what we're doing is we're showing how the public feels 391 00:20:17,160 --> 00:20:17,879 Speaker 10: about them. 392 00:20:18,560 --> 00:20:21,320 Speaker 7: And I think they've lost that big view. 393 00:20:21,119 --> 00:20:23,479 Speaker 10: Of it and started looking at it, you know, the 394 00:20:23,480 --> 00:20:25,920 Speaker 10: blame game that the Republicans didn't vote on this, or 395 00:20:25,960 --> 00:20:29,560 Speaker 10: the Democrats didn't do that, and they're not stepping back 396 00:20:29,920 --> 00:20:32,080 Speaker 10: and looking at Congress as a whole. 397 00:20:32,320 --> 00:20:34,440 Speaker 2: Before I let you go, I just want to ask you. 398 00:20:34,160 --> 00:20:37,040 Speaker 2: You seem so passionate about this, and I'm wondering if 399 00:20:37,040 --> 00:20:39,960 Speaker 2: this is Is this a legacy issue for you? Is 400 00:20:40,000 --> 00:20:42,120 Speaker 2: this something that you want to make part of your 401 00:20:42,160 --> 00:20:44,480 Speaker 2: brand or is it just that you got really pissed 402 00:20:44,520 --> 00:20:46,600 Speaker 2: off and wanted to do something about it in the moment. 403 00:20:47,040 --> 00:20:49,080 Speaker 10: Well, first of all, when you ask is it a 404 00:20:49,200 --> 00:20:51,239 Speaker 10: legacy issue, I think what you're saying is I'm going 405 00:20:51,280 --> 00:20:52,399 Speaker 10: to die soon, So thank. 406 00:20:52,280 --> 00:20:53,639 Speaker 5: You, I'm not. 407 00:20:53,840 --> 00:20:55,679 Speaker 2: And I realized it came out that way, but I 408 00:20:55,760 --> 00:20:58,000 Speaker 2: was already committed at that point, so I joked. 409 00:20:57,720 --> 00:21:01,200 Speaker 7: That it's okay. I know the reality. I'll be honest 410 00:21:01,240 --> 00:21:03,080 Speaker 7: with you. 411 00:21:03,280 --> 00:21:06,359 Speaker 10: Two years into TMZ and this was eighteen years ago 412 00:21:07,240 --> 00:21:11,399 Speaker 10: when we were with Warner Brothers. We were going to 413 00:21:11,480 --> 00:21:16,159 Speaker 10: launch TMZ DC way back then, and we hi I 414 00:21:16,200 --> 00:21:19,720 Speaker 10: went back to Washington numerous times, hired a staff. The 415 00:21:19,840 --> 00:21:22,880 Speaker 10: night we had our dinner before the next day when 416 00:21:22,880 --> 00:21:24,520 Speaker 10: we were going to launch, I got a call from 417 00:21:24,520 --> 00:21:28,080 Speaker 10: Warner Brothers saying, we're killing it because they just got 418 00:21:28,080 --> 00:21:31,840 Speaker 10: cold feet and they were scared, and so it's not 419 00:21:31,960 --> 00:21:33,080 Speaker 10: something we just thought of. 420 00:21:33,200 --> 00:21:34,320 Speaker 7: This is something, at least for. 421 00:21:34,440 --> 00:21:37,760 Speaker 10: Me, it's been in my hand for many, many years, 422 00:21:38,320 --> 00:21:42,199 Speaker 10: and we've covered it kind of, you know, piecemeal, but 423 00:21:43,200 --> 00:21:48,639 Speaker 10: we're gonna jump in now. And yeah, I mean I 424 00:21:48,680 --> 00:21:51,240 Speaker 10: have a personal passion for it because I've always been 425 00:21:51,240 --> 00:21:54,640 Speaker 10: into politics, but I also think it's important and frankly, 426 00:21:54,720 --> 00:21:57,480 Speaker 10: I also think this is a part of pop culture. 427 00:21:57,920 --> 00:22:01,040 Speaker 10: And you know, even before Trump, i mean, Obama was 428 00:22:01,040 --> 00:22:04,600 Speaker 10: a rock star, and you know, for many years, you know, 429 00:22:04,720 --> 00:22:08,080 Speaker 10: politicians have kind of captured the imagination of a lot 430 00:22:08,080 --> 00:22:10,680 Speaker 10: of people in various different ways. I mean, John Fetterman 431 00:22:11,240 --> 00:22:15,199 Speaker 10: is just an interesting figure. So you know, what is 432 00:22:15,240 --> 00:22:17,880 Speaker 10: a celebrity? What is somebody who is in the middle 433 00:22:17,920 --> 00:22:21,160 Speaker 10: of pop culture? That's a very broad thing in this country. 434 00:22:21,680 --> 00:22:27,360 Speaker 2: Harvey Levin, founder of TMZ, Stay with us for more 435 00:22:27,400 --> 00:22:43,560 Speaker 2: on Bloomberg this weekend. Right after this this year's ninetieth 436 00:22:43,600 --> 00:22:45,760 Speaker 2: Masters Tournament is going to be like no other in 437 00:22:45,840 --> 00:22:48,040 Speaker 2: recent memory. For the first time in more than thirty years, 438 00:22:48,119 --> 00:22:50,080 Speaker 2: two of the biggest names in golf won't be present. 439 00:22:50,119 --> 00:22:52,560 Speaker 2: Tiger Woods and Phil Nicholson are going to be absent 440 00:22:52,600 --> 00:22:56,359 Speaker 2: from the Green and Augusta. In addition to those noticeable absences, 441 00:22:56,680 --> 00:22:59,760 Speaker 2: IBM and the Master's Tournament are using AI to give 442 00:22:59,800 --> 00:23:02,240 Speaker 2: fans a way to experience the game and the course 443 00:23:02,359 --> 00:23:03,000 Speaker 2: like never before. 444 00:23:03,240 --> 00:23:03,440 Speaker 7: Yeah. 445 00:23:03,520 --> 00:23:07,320 Speaker 6: Joining us now is bones the famous caddie Jim McKay, 446 00:23:07,400 --> 00:23:10,280 Speaker 6: golf commentator, golf caddy for Phil Micholson. He was on 447 00:23:10,359 --> 00:23:12,800 Speaker 6: Mickelson's back for twenty five years and he's with us 448 00:23:12,920 --> 00:23:15,600 Speaker 6: on Bloomberg this weekend along with Jonathan Adishack, Senior vice 449 00:23:15,640 --> 00:23:19,919 Speaker 6: president of Marketing and Communications at IBM, coming together for 450 00:23:20,000 --> 00:23:24,480 Speaker 6: this super cool piece of technology that's essentially an AI 451 00:23:24,720 --> 00:23:30,240 Speaker 6: powered immersion experience. Jonathan tell us about this, it almost 452 00:23:30,240 --> 00:23:32,320 Speaker 6: seems like you don't have to go to Augusta anymore. 453 00:23:33,119 --> 00:23:35,600 Speaker 11: First, it's a thrill to be here with you. And 454 00:23:35,800 --> 00:23:38,640 Speaker 11: what we're doing this year in partnership with Augusta we've 455 00:23:38,680 --> 00:23:42,719 Speaker 11: been partners for thirty years, is we're bringing the Fairway 456 00:23:42,760 --> 00:23:45,720 Speaker 11: to every fan. Not everybody gets to go to the Masters, 457 00:23:45,880 --> 00:23:48,679 Speaker 11: and people follow it in different ways. People love to 458 00:23:48,720 --> 00:23:51,399 Speaker 11: camp out and watch on one hole, or people like 459 00:23:51,440 --> 00:23:53,800 Speaker 11: to watch their group, and what we're doing is providing 460 00:23:53,840 --> 00:23:56,800 Speaker 11: new ways to do that, and we're also providing a 461 00:23:56,880 --> 00:24:00,240 Speaker 11: new historical view. The Masters has had this vault for 462 00:24:00,320 --> 00:24:03,880 Speaker 11: many years, a vault video vault that gives footage from 463 00:24:04,080 --> 00:24:07,280 Speaker 11: the various rounds. This year, you can look at the 464 00:24:07,320 --> 00:24:11,320 Speaker 11: final round of every tournament since broadcast has been there 465 00:24:11,359 --> 00:24:14,720 Speaker 11: over fifty years, and you can use natural language to 466 00:24:14,800 --> 00:24:17,080 Speaker 11: go find the shot that you want to see. If 467 00:24:17,080 --> 00:24:19,760 Speaker 11: that was Rory hitting his shot of a lifetime to 468 00:24:19,800 --> 00:24:21,879 Speaker 11: win his first Green jacket last year, or that was 469 00:24:21,960 --> 00:24:25,000 Speaker 11: Larry Maiz and his bump and run or Jack Nicholas 470 00:24:25,600 --> 00:24:28,720 Speaker 11: birdie on seventeen and nineteen eighty six, those are all 471 00:24:28,760 --> 00:24:31,800 Speaker 11: there very easily with natural language. The other thing we're 472 00:24:31,800 --> 00:24:35,440 Speaker 11: doing this year is providing whole insights, and whole insights 473 00:24:35,480 --> 00:24:39,439 Speaker 11: is giving a new version of probability. The AI is 474 00:24:39,480 --> 00:24:43,280 Speaker 11: developing probability on what somebody will score based on where 475 00:24:43,320 --> 00:24:46,720 Speaker 11: that shot lands. So they take the exact coordinates, they 476 00:24:47,080 --> 00:24:50,560 Speaker 11: marry that against historical data over twenty thousand shots a 477 00:24:50,600 --> 00:24:54,160 Speaker 11: tournament and predict whether or not you'll score. The player 478 00:24:54,200 --> 00:24:56,240 Speaker 11: will score an eagle or a birdie or a par 479 00:24:56,480 --> 00:24:59,000 Speaker 11: or bogey or otherwise on the shot bounds. 480 00:24:59,080 --> 00:25:01,320 Speaker 2: I'm wondering how you feel about all this, because you've 481 00:25:01,560 --> 00:25:02,320 Speaker 2: played the screen. 482 00:25:02,760 --> 00:25:03,919 Speaker 5: You've walked it as a caddy. 483 00:25:04,119 --> 00:25:06,639 Speaker 2: How many miles do you think are steps you've walked 484 00:25:06,640 --> 00:25:10,479 Speaker 2: around Augusta And then the team at IBM used some 485 00:25:10,520 --> 00:25:13,159 Speaker 2: of your insights to kind of build out some of 486 00:25:13,200 --> 00:25:14,120 Speaker 2: these experiences. 487 00:25:14,200 --> 00:25:15,440 Speaker 5: I'm curious to how that went. 488 00:25:17,080 --> 00:25:19,399 Speaker 12: It was an incredible honor to team with IBM to 489 00:25:19,480 --> 00:25:22,960 Speaker 12: do this, and certainly the Master's app, which is powered 490 00:25:22,960 --> 00:25:26,240 Speaker 12: by IBM, is renowned amongst the players and the caddies 491 00:25:26,240 --> 00:25:28,440 Speaker 12: out there at Augusta National for being the best app 492 00:25:28,480 --> 00:25:29,480 Speaker 12: probably in sports. 493 00:25:30,080 --> 00:25:34,119 Speaker 2: It's ah right, all right, all right, don't stop the mansion. 494 00:25:34,240 --> 00:25:36,560 Speaker 5: Tell us about how that experience was. 495 00:25:36,560 --> 00:25:39,080 Speaker 2: Was it how did you partner with them, and how 496 00:25:39,119 --> 00:25:40,960 Speaker 2: did this work and how were you able to bring 497 00:25:41,080 --> 00:25:43,720 Speaker 2: all of your knowledge to this app that we will 498 00:25:43,760 --> 00:25:45,680 Speaker 2: put out there and agree on is excellent? 499 00:25:46,640 --> 00:25:48,840 Speaker 12: Yeah, so it was. It was really cool for me. 500 00:25:48,880 --> 00:25:51,159 Speaker 12: We were talking about past experiences and things that have 501 00:25:51,240 --> 00:25:53,119 Speaker 12: gone on in holes over the course of the years, 502 00:25:53,160 --> 00:25:55,960 Speaker 12: and certainly through their whole insights, they've been able to 503 00:25:56,240 --> 00:25:58,760 Speaker 12: develop over one hundred and eighty thousand pass shots for 504 00:25:58,840 --> 00:26:03,320 Speaker 12: you to basically key in on and and see how 505 00:26:03,400 --> 00:26:06,399 Speaker 12: what the historical data has relative to those shots and 506 00:26:06,440 --> 00:26:08,320 Speaker 12: what you can ultimately expect for the player to do 507 00:26:08,359 --> 00:26:11,440 Speaker 12: from that point on. But it's it's been an amazing 508 00:26:11,480 --> 00:26:14,040 Speaker 12: experience for me and for someone like me just walked 509 00:26:14,080 --> 00:26:18,000 Speaker 12: Augusta Nashville probably close to two hundred times. It's it's 510 00:26:18,000 --> 00:26:20,520 Speaker 12: just a real pleasure to bring that experience to to 511 00:26:20,640 --> 00:26:21,320 Speaker 12: everybody else. 512 00:26:21,480 --> 00:26:23,080 Speaker 6: No, Jim, I was just going to ask, how many 513 00:26:23,080 --> 00:26:26,040 Speaker 6: times do you think you've walked Augusta or played Augusta 514 00:26:26,680 --> 00:26:29,159 Speaker 6: two hundred times as amazing? To what extent could you 515 00:26:29,200 --> 00:26:33,480 Speaker 6: bring that experience to bear in this project with IBM. 516 00:26:34,280 --> 00:26:37,760 Speaker 12: Yeah, it's a fascinating question. I you know, having been 517 00:26:37,760 --> 00:26:40,159 Speaker 12: around it as much as I have, and certainly I 518 00:26:40,400 --> 00:26:42,520 Speaker 12: wish I got to play it as much as I've 519 00:26:42,560 --> 00:26:44,680 Speaker 12: caddied it, and that certainly isn't the case. It's a 520 00:26:44,720 --> 00:26:47,880 Speaker 12: hard course to get on, as you know, but it's 521 00:26:47,880 --> 00:26:52,600 Speaker 12: been just a wonderful experience and and I have you know, 522 00:26:53,359 --> 00:26:56,600 Speaker 12: really taken the context of what we've done over the years, 523 00:26:56,600 --> 00:26:59,680 Speaker 12: brought it to IBM and helped them out in terms 524 00:26:59,720 --> 00:27:02,800 Speaker 12: of creating the Master's app and ultimately what goes on 525 00:27:02,840 --> 00:27:06,040 Speaker 12: with whole insights and ultimately the Master's Vault. 526 00:27:06,400 --> 00:27:09,960 Speaker 2: Jonathan, You guys used Watson as part of this. Is 527 00:27:10,000 --> 00:27:12,560 Speaker 2: that the name of the new AI is that. I mean, 528 00:27:12,600 --> 00:27:16,159 Speaker 2: Watson is a legendary IBM computer. How does that factor 529 00:27:16,200 --> 00:27:18,520 Speaker 2: in and what does that computing power get you? Is 530 00:27:18,520 --> 00:27:21,080 Speaker 2: that who's calculating all those shots and everything else? Like that? 531 00:27:21,320 --> 00:27:24,760 Speaker 11: Watson X is what we're using for this. It's our AI. 532 00:27:24,960 --> 00:27:26,600 Speaker 5: Yeah, okay, I didn't realize you guys were calling it 533 00:27:26,600 --> 00:27:27,000 Speaker 5: Watson AX. 534 00:27:28,440 --> 00:27:31,280 Speaker 11: It's a reinvention of where we were in the past, 535 00:27:31,440 --> 00:27:34,840 Speaker 11: and it is bringing that compute power that AI to 536 00:27:34,920 --> 00:27:37,879 Speaker 11: the table and bringing in the insights you get from 537 00:27:37,920 --> 00:27:40,440 Speaker 11: somebody like Bones. Nobody knows the course like he does, 538 00:27:41,280 --> 00:27:44,120 Speaker 11: and it's bringing all of the data together to give 539 00:27:44,200 --> 00:27:45,200 Speaker 11: this new experience for. 540 00:27:45,320 --> 00:27:47,240 Speaker 2: I mean, do you worry at all though golf is 541 00:27:47,280 --> 00:27:51,879 Speaker 2: so much about getting outside the grass the experience, the 542 00:27:51,960 --> 00:27:54,920 Speaker 2: leisure activity where there's a big discussion right now about 543 00:27:54,920 --> 00:27:57,960 Speaker 2: sports and betting and quantifying this all to the numbers 544 00:27:57,960 --> 00:28:00,199 Speaker 2: and percentages. She realized is going to take it you 545 00:28:00,240 --> 00:28:01,479 Speaker 2: Are you at all free it's going to take any 546 00:28:01,480 --> 00:28:02,200 Speaker 2: of the spirit out of it? 547 00:28:02,280 --> 00:28:03,240 Speaker 5: Or do you think it's just going to add to 548 00:28:03,280 --> 00:28:03,600 Speaker 5: the game. 549 00:28:03,800 --> 00:28:05,400 Speaker 11: We think it's just going to add to the game, 550 00:28:05,440 --> 00:28:08,359 Speaker 11: and we think the opportunity for people to get a 551 00:28:08,359 --> 00:28:11,040 Speaker 11: new experience like this as they're watching a tournament and 552 00:28:11,040 --> 00:28:14,200 Speaker 11: engaging with a tournament like the Masters is unique. We're 553 00:28:14,240 --> 00:28:16,000 Speaker 11: going to bring some of it also to Madison Square 554 00:28:16,040 --> 00:28:19,000 Speaker 11: Park this weekend, I mean this week with Thursdays through Sunday. 555 00:28:19,040 --> 00:28:21,359 Speaker 11: We're really excited for that where you're even going to 556 00:28:21,400 --> 00:28:23,840 Speaker 11: have an opportunity for the first time to in a 557 00:28:23,920 --> 00:28:26,479 Speaker 11: simulate or play one of the Augusta holes a Madison 558 00:28:26,520 --> 00:28:29,600 Speaker 11: Square Park. So it's going to be It's all these things, 559 00:28:29,760 --> 00:28:32,879 Speaker 11: I think just drive more fans and more people to 560 00:28:32,920 --> 00:28:35,320 Speaker 11: be passionate about the sport and engage and dry and 561 00:28:35,320 --> 00:28:36,000 Speaker 11: play it themselves. 562 00:28:36,080 --> 00:28:38,880 Speaker 6: I don't know if everyone's seeing Jonathan socks and sneakers 563 00:28:38,880 --> 00:28:40,840 Speaker 6: this morning, but you're very on brand. 564 00:28:40,880 --> 00:28:43,480 Speaker 5: I think we get them. As the greens are on 565 00:28:43,520 --> 00:28:44,560 Speaker 5: the ground. 566 00:28:45,160 --> 00:28:46,800 Speaker 6: I had to be a Master's I can hear the 567 00:28:46,840 --> 00:28:50,240 Speaker 6: piano music swelling up right now. You made a reference 568 00:28:50,280 --> 00:28:54,240 Speaker 6: I think to natural language. That's the AI component that 569 00:28:54,280 --> 00:28:56,360 Speaker 6: we're talking about here right, what you're allowed to do 570 00:28:56,480 --> 00:28:58,520 Speaker 6: when it comes to search. Yeah, you can use natural 571 00:28:58,600 --> 00:28:59,280 Speaker 6: language search. 572 00:28:59,320 --> 00:29:02,280 Speaker 11: The AIB behind it is looking across as you're looking 573 00:29:02,360 --> 00:29:05,720 Speaker 11: at the vault. It's using optical character recognition, it's using 574 00:29:05,760 --> 00:29:09,200 Speaker 11: speech to text, it's using scene recognition, So all sorts 575 00:29:09,200 --> 00:29:12,160 Speaker 11: of AI technology that sits underneath it. But you don't 576 00:29:12,160 --> 00:29:14,520 Speaker 11: have to know that. You have to know. I want 577 00:29:14,560 --> 00:29:17,360 Speaker 11: to see Larry Mice's bump and run. I want to 578 00:29:17,400 --> 00:29:20,600 Speaker 11: see Jose Maria ole Thabols shot to win the tournament. 579 00:29:20,960 --> 00:29:23,040 Speaker 11: I want to see John Rahm. Like you can just 580 00:29:23,160 --> 00:29:25,600 Speaker 11: type those things in and there it is for you. 581 00:29:26,360 --> 00:29:29,000 Speaker 2: Jim as somebody who clearly loves the game and has 582 00:29:29,080 --> 00:29:32,320 Speaker 2: loved the game for a very long time, I want 583 00:29:32,360 --> 00:29:35,240 Speaker 2: you to tell me who struggles with golfers, Well, I'm 584 00:29:35,240 --> 00:29:35,960 Speaker 2: just terrible at it. 585 00:29:36,000 --> 00:29:36,440 Speaker 5: I've tried. 586 00:29:36,840 --> 00:29:40,360 Speaker 2: I'm a really bad golfer. But it's not a game. 587 00:29:40,680 --> 00:29:43,320 Speaker 2: It's not a game that's experienced from home a lot. 588 00:29:43,440 --> 00:29:46,040 Speaker 2: So what is your pitch to someone about why golf 589 00:29:46,080 --> 00:29:48,360 Speaker 2: is so magical and how do you think having more 590 00:29:48,360 --> 00:29:50,640 Speaker 2: ways to experience it with this app is going to 591 00:29:50,640 --> 00:29:53,280 Speaker 2: help someone like me come around on this game that 592 00:29:53,320 --> 00:29:55,040 Speaker 2: I really I do want to like it, I promise 593 00:29:55,120 --> 00:29:55,400 Speaker 2: I do. 594 00:29:57,640 --> 00:30:00,440 Speaker 12: Well, it's just it's a game for the A and 595 00:30:00,520 --> 00:30:02,400 Speaker 12: the thing about golf that I love is that it 596 00:30:02,520 --> 00:30:05,400 Speaker 12: takes you places, you know, whether it's ultimately, you know, 597 00:30:05,520 --> 00:30:07,880 Speaker 12: going to the Masters as a patron potentially, or just 598 00:30:07,920 --> 00:30:10,080 Speaker 12: going out and playing nine holes with your spouse one 599 00:30:10,120 --> 00:30:14,480 Speaker 12: afternoon and and you know, before dark. It's it's the 600 00:30:14,480 --> 00:30:17,320 Speaker 12: most special game. And the thing that I found in 601 00:30:17,360 --> 00:30:20,280 Speaker 12: my thirty seven years around the sport is who ultimately, 602 00:30:20,600 --> 00:30:23,840 Speaker 12: you know, you meet through it. It's just a wonderful experience. 603 00:30:23,880 --> 00:30:26,240 Speaker 12: And certainly I was lucky to get to caddy for 604 00:30:26,280 --> 00:30:28,600 Speaker 12: twenty five years on the PGA Tour and it took 605 00:30:28,600 --> 00:30:30,880 Speaker 12: me all around the world and and and it's some 606 00:30:30,960 --> 00:30:35,960 Speaker 12: fabulous experiences. But it's it's just it's just absolutely wonderful. 607 00:30:36,000 --> 00:30:39,200 Speaker 12: And relative to to the to this Master's App, it's 608 00:30:39,320 --> 00:30:42,880 Speaker 12: just it brings you closer to the game, and that's 609 00:30:42,920 --> 00:30:44,560 Speaker 12: what it is. You know, not a lot of people 610 00:30:44,600 --> 00:30:48,080 Speaker 12: get to ultimately attend the Masters as a patron, but 611 00:30:48,160 --> 00:30:51,160 Speaker 12: to be able to see every shot virtually as it's 612 00:30:51,200 --> 00:30:53,960 Speaker 12: played on the app, and to keep up with a game, 613 00:30:54,000 --> 00:30:56,240 Speaker 12: and of course through the Master's Vault search and the 614 00:30:56,240 --> 00:30:58,719 Speaker 12: whole insights is just it brings you closer to what 615 00:30:58,840 --> 00:31:00,959 Speaker 12: is considered to be the most like kic golf tournament 616 00:31:01,000 --> 00:31:03,520 Speaker 12: anywhere in the world, and just creates that kind of 617 00:31:03,600 --> 00:31:06,240 Speaker 12: love for the game that so many of us feel. 618 00:31:06,480 --> 00:31:09,040 Speaker 6: You know, as you refer to the relationships that come 619 00:31:09,280 --> 00:31:11,800 Speaker 6: with the game, Jim, I'd love to hear about the 620 00:31:11,840 --> 00:31:16,280 Speaker 6: relationship between the caddy and the golfer and what you 621 00:31:16,440 --> 00:31:19,400 Speaker 6: experienced in those twenty five years with Michelson and with 622 00:31:19,520 --> 00:31:23,800 Speaker 6: many others. I'm really fascinated by that partnership and the 623 00:31:23,880 --> 00:31:26,560 Speaker 6: extent to which you're helping each other. It's not unlike 624 00:31:26,600 --> 00:31:31,720 Speaker 6: a producer and a broadcaster, Christina. It really revolves around trust. 625 00:31:31,760 --> 00:31:34,680 Speaker 6: And I think about you in twenty ten in the 626 00:31:34,760 --> 00:31:38,760 Speaker 6: Trees with Phil Mickelson on the thirteenth hole disagreeing about 627 00:31:38,880 --> 00:31:42,040 Speaker 6: maybe what strategy to take here. Talk about that push 628 00:31:42,040 --> 00:31:45,120 Speaker 6: and pull and the trust that you experience with your player. 629 00:31:46,080 --> 00:31:48,840 Speaker 12: Yeah, it's such a great question. It's ultimately what's the 630 00:31:48,880 --> 00:31:51,480 Speaker 12: most important thing that goes on between players and caddies 631 00:31:51,560 --> 00:31:55,000 Speaker 12: is that trust? As you mentioned, and certainly you know, 632 00:31:55,080 --> 00:31:57,240 Speaker 12: it's fascinating to be out there as a caddy with 633 00:31:57,280 --> 00:31:59,600 Speaker 12: these players, especially at a ternament like the Masters, because 634 00:31:59,640 --> 00:32:02,959 Speaker 12: ultimately these players are potentially living out their dreams. This 635 00:32:03,000 --> 00:32:05,320 Speaker 12: is what they've dreamed about since they were a small 636 00:32:05,400 --> 00:32:07,920 Speaker 12: child in terms of, you know, ultimately getting to the 637 00:32:07,920 --> 00:32:11,280 Speaker 12: finish line and putting their arms into that green jacket. 638 00:32:11,400 --> 00:32:14,040 Speaker 12: So so many big decisions are made out there on 639 00:32:14,080 --> 00:32:16,200 Speaker 12: the golf course between the player and the caddy, and 640 00:32:16,240 --> 00:32:18,080 Speaker 12: certainly as a caddy you need to be right ninety 641 00:32:18,120 --> 00:32:20,680 Speaker 12: nine percent of the time. And you reference that shot 642 00:32:20,720 --> 00:32:24,040 Speaker 12: from the pine straw there in twenty ten. Certainly, when 643 00:32:24,080 --> 00:32:26,200 Speaker 12: I spoke to Phil initially about it, he just let 644 00:32:26,200 --> 00:32:28,160 Speaker 12: me know, Hey, I'm going for this green and stood, 645 00:32:28,240 --> 00:32:30,440 Speaker 12: no matter what you say, this is going to happen. 646 00:32:30,840 --> 00:32:32,760 Speaker 12: And I pushed back a little bit just to see 647 00:32:32,800 --> 00:32:35,080 Speaker 12: if he was eighty percent in or one hundred percent in, 648 00:32:35,440 --> 00:32:38,120 Speaker 12: and I realized very quickly it was one hundred and 649 00:32:38,200 --> 00:32:40,320 Speaker 12: so we just basically talked over the oriage, which was 650 00:32:40,360 --> 00:32:42,360 Speaker 12: two hundred and four yards, and he hit the most, 651 00:32:42,440 --> 00:32:45,680 Speaker 12: you know, the career defining shot for him, particularly at 652 00:32:45,680 --> 00:32:48,480 Speaker 12: the Masters, and it was a wonderful thing to witness 653 00:32:48,480 --> 00:32:52,400 Speaker 12: and hopefully a testament to the kind of working relationship. 654 00:32:51,840 --> 00:32:52,840 Speaker 6: We had legendary. 655 00:32:52,960 --> 00:32:55,040 Speaker 5: So then you're an SVP, you make big decisions. Do 656 00:32:55,080 --> 00:32:56,240 Speaker 5: you have a caddy in your life? 657 00:32:56,320 --> 00:32:58,520 Speaker 2: Is it important for leaders to have caddies, someone who's 658 00:32:58,520 --> 00:33:00,720 Speaker 2: going to tell them and fight with them about decisions. 659 00:33:00,760 --> 00:33:03,360 Speaker 11: I've got a great team. I'm really fortunate, and I 660 00:33:03,560 --> 00:33:05,960 Speaker 11: like to say I like to be the I like 661 00:33:06,000 --> 00:33:07,720 Speaker 11: to be the dumbest person in the room. I like 662 00:33:07,760 --> 00:33:09,680 Speaker 11: to be surrounded by people who are a lot smarter 663 00:33:09,760 --> 00:33:11,800 Speaker 11: than me, and it allows us to get to a 664 00:33:11,840 --> 00:33:13,240 Speaker 11: better place as an organization. 665 00:33:13,440 --> 00:33:15,200 Speaker 5: Who are you most looking forward to watching this weekend? 666 00:33:15,640 --> 00:33:19,760 Speaker 11: I just love the tournament to end. But what I 667 00:33:19,800 --> 00:33:22,480 Speaker 11: am excited about is what I know you two are 668 00:33:22,520 --> 00:33:24,960 Speaker 11: going to do during break, getting on the app and 669 00:33:25,000 --> 00:33:28,160 Speaker 11: looking at twenty ten and looking at that shot once 670 00:33:28,200 --> 00:33:30,080 Speaker 11: again through the right right away to be able to 671 00:33:30,080 --> 00:33:30,640 Speaker 11: look at the shot. 672 00:33:30,760 --> 00:33:32,400 Speaker 5: I mean, I'm not gonna lie. I am pretty curious. 673 00:33:32,400 --> 00:33:35,320 Speaker 2: You also say you'd like out at like one specific spot. 674 00:33:35,480 --> 00:33:36,440 Speaker 5: Just watch everybody go by. 675 00:33:36,600 --> 00:33:38,880 Speaker 11: You can watch every hole. Just say I'm going to 676 00:33:38,920 --> 00:33:41,080 Speaker 11: watch the twelfth or I'm going to watch the tenth, 677 00:33:41,200 --> 00:33:43,080 Speaker 11: and just watch every player to come through. 678 00:33:43,160 --> 00:33:44,040 Speaker 5: I mean, that's pretty. 679 00:33:43,840 --> 00:33:46,760 Speaker 6: Cool, absolutely amazing. We only have for thirty seconds even less. 680 00:33:47,000 --> 00:33:49,080 Speaker 6: Who are you watching this weekend? Knowing who's not going 681 00:33:49,160 --> 00:33:49,560 Speaker 6: to be there. 682 00:33:51,280 --> 00:33:53,720 Speaker 12: I certainly what I would hope to see, love to 683 00:33:53,760 --> 00:33:58,680 Speaker 12: see would be the ultimate, which is the Cheffler McElroy showdown. Certainly, 684 00:33:58,800 --> 00:34:01,520 Speaker 12: you know Scotty's wanted Tom and twice before. I'm a 685 00:34:01,520 --> 00:34:03,360 Speaker 12: big believer in the fact that if you've won the 686 00:34:03,400 --> 00:34:05,920 Speaker 12: tournament previously, you play with a whole lot less pressure 687 00:34:05,920 --> 00:34:08,120 Speaker 12: on you. Rory of course, got it done last year, 688 00:34:08,160 --> 00:34:10,320 Speaker 12: so I'm looking for a big head to head battle. 689 00:34:10,400 --> 00:34:13,600 Speaker 6: Jim McKay Jonathan Adashek. Great conversation looking forward to the 690 00:34:13,640 --> 00:34:16,960 Speaker 6: Masters with the help of AI here on Bloomberg this weekend. 691 00:34:18,360 --> 00:34:22,040 Speaker 4: Stay with us for more on Bloomberg this weekend. Right 692 00:34:22,080 --> 00:34:22,520 Speaker 4: after this. 693 00:34:34,080 --> 00:34:37,160 Speaker 2: Now for the segment that I call bt dubs, David 694 00:34:37,200 --> 00:34:40,600 Speaker 2: Gera insists on saying bt W, So, as the sub host, 695 00:34:40,680 --> 00:34:41,680 Speaker 2: which of those would you. 696 00:34:41,680 --> 00:34:42,000 Speaker 5: Like to say? 697 00:34:42,040 --> 00:34:44,520 Speaker 6: I guess I'd go W. But now like I know that, well, 698 00:34:44,640 --> 00:34:47,560 Speaker 6: I mean it sounds like a radio station coming. 699 00:34:47,360 --> 00:34:48,480 Speaker 7: Up on bt W. 700 00:34:49,120 --> 00:34:51,240 Speaker 6: Well that's true, all right, I'm okay, do you guys 701 00:34:51,239 --> 00:34:53,200 Speaker 6: call the show? Is that shorthand for the show like 702 00:34:53,280 --> 00:34:53,719 Speaker 6: off the air? 703 00:34:53,840 --> 00:34:54,280 Speaker 7: Yeah? 704 00:34:54,520 --> 00:34:57,879 Speaker 4: This weekend and it takes me sometimes by the little 705 00:34:57,880 --> 00:34:58,600 Speaker 4: while to catch. 706 00:34:58,440 --> 00:34:59,680 Speaker 5: Up and we were very proud of ourselves. 707 00:35:00,040 --> 00:35:00,400 Speaker 7: Get that out. 708 00:35:00,520 --> 00:35:02,279 Speaker 5: Good job at least the what you got for today. 709 00:35:02,320 --> 00:35:02,640 Speaker 8: Okay. 710 00:35:02,680 --> 00:35:04,520 Speaker 4: We talk a lot about AI, right, Okay, So this 711 00:35:04,560 --> 00:35:06,600 Speaker 4: one is a story from Bloomberg News. I want to 712 00:35:06,600 --> 00:35:07,280 Speaker 4: read you the headline. 713 00:35:07,280 --> 00:35:07,480 Speaker 1: Okay. 714 00:35:07,520 --> 00:35:10,200 Speaker 4: So meet the new AI co worker who won't stop 715 00:35:10,360 --> 00:35:12,080 Speaker 4: snitching to your boss. 716 00:35:12,160 --> 00:35:12,359 Speaker 7: Okay. 717 00:35:12,440 --> 00:35:15,480 Speaker 4: So this is a company. It's called q's AI. So 718 00:35:15,520 --> 00:35:19,280 Speaker 4: they created this AI employee. Okay, they call it junior. 719 00:35:19,400 --> 00:35:20,560 Speaker 4: It's entirely virtual. 720 00:35:20,560 --> 00:35:20,799 Speaker 8: Okay. 721 00:35:20,840 --> 00:35:25,120 Speaker 4: So he companies buy this okay, and this junior can 722 00:35:25,160 --> 00:35:28,719 Speaker 4: access company data. It knows who does what, knows what 723 00:35:28,840 --> 00:35:31,919 Speaker 4: colleagues are connected to each other. Okay, it can join 724 00:35:32,000 --> 00:35:35,040 Speaker 4: every zoom, call it drafts, marketing campaigns. 725 00:35:35,040 --> 00:35:35,520 Speaker 3: It does all this. 726 00:35:35,600 --> 00:35:36,760 Speaker 4: But you know what it also does. 727 00:35:37,120 --> 00:35:37,840 Speaker 5: It snitches. 728 00:35:38,200 --> 00:35:40,959 Speaker 4: It goes on slack and it starts to point out 729 00:35:41,000 --> 00:35:43,480 Speaker 4: different co workers who are not keeping up and following 730 00:35:43,560 --> 00:35:46,120 Speaker 4: up on their duties. Okay, and it starts to call 731 00:35:46,239 --> 00:35:49,360 Speaker 4: them out on it on slack, in front of the boss, 732 00:35:49,360 --> 00:35:51,319 Speaker 4: in front of everybody who else is on slack too. 733 00:35:51,640 --> 00:35:52,800 Speaker 6: It's going to improve our lives. 734 00:35:52,880 --> 00:35:56,160 Speaker 5: Yes, this's another reason for me to just like slack. 735 00:35:56,239 --> 00:35:58,080 Speaker 6: Don't you have something like that in the terminal they 736 00:35:58,120 --> 00:35:59,560 Speaker 6: can tell when we come and when we. 737 00:35:59,560 --> 00:36:02,359 Speaker 2: Go, and well, yeah, when we when I started here, 738 00:36:02,400 --> 00:36:04,080 Speaker 2: they said, well, when you scan in, it goes on 739 00:36:04,120 --> 00:36:05,520 Speaker 2: your email and everyone can see when. 740 00:36:05,400 --> 00:36:07,320 Speaker 5: You're in the office. I find that terrifying. 741 00:36:07,600 --> 00:36:08,279 Speaker 6: You can't hide here. 742 00:36:09,960 --> 00:36:11,080 Speaker 5: That's an internal function. 743 00:36:11,239 --> 00:36:13,480 Speaker 2: Externally, you can't look us up and find out over 744 00:36:13,520 --> 00:36:14,040 Speaker 2: in the building. 745 00:36:15,239 --> 00:36:17,160 Speaker 4: It's about two thousand and a month, so companies are 746 00:36:17,160 --> 00:36:19,399 Speaker 4: paying though they're trained to run to test it out 747 00:36:19,760 --> 00:36:22,560 Speaker 4: and see if they like it and if the employees 748 00:36:22,640 --> 00:36:22,920 Speaker 4: like it. 749 00:36:22,960 --> 00:36:23,680 Speaker 5: But we'll see it. 750 00:36:24,120 --> 00:36:26,520 Speaker 2: Just don't feel like it's just like squeezing, you know, 751 00:36:27,080 --> 00:36:29,000 Speaker 2: juice from a rock. I don't feel like they're getting 752 00:36:29,000 --> 00:36:31,360 Speaker 2: more productivity out of people who are being bombarded with 753 00:36:31,440 --> 00:36:33,640 Speaker 2: apps that they're not in the app, that's for sure. 754 00:36:33,800 --> 00:36:35,759 Speaker 4: But it's a lot, it's a lot, all right. Well, 755 00:36:36,200 --> 00:36:38,279 Speaker 4: the question are you a workout guide Joe to go 756 00:36:38,360 --> 00:36:38,800 Speaker 4: to the gym? 757 00:36:39,040 --> 00:36:42,800 Speaker 6: You not looking at me? Have an answer to that? 758 00:36:42,840 --> 00:36:43,920 Speaker 6: She had to ask. 759 00:36:44,480 --> 00:36:47,279 Speaker 4: Christina, you know you kind of you work out? Yeah, 760 00:36:47,640 --> 00:36:48,400 Speaker 4: I know she does. 761 00:36:48,840 --> 00:36:51,600 Speaker 2: We know you posted at four am on your Instagram 762 00:36:51,600 --> 00:36:52,760 Speaker 2: like a lunatic. 763 00:36:52,320 --> 00:36:53,600 Speaker 5: But yes, this is a new one for you. 764 00:36:53,640 --> 00:36:53,759 Speaker 7: Joe. 765 00:36:53,760 --> 00:36:54,720 Speaker 5: Okay, so it say's tuned. 766 00:36:54,760 --> 00:36:57,239 Speaker 4: This is from the Wall Street Journal. It says muscles 767 00:36:57,320 --> 00:37:02,719 Speaker 4: Buy Electricity, the latest fitness craze. Okay, this is electrical 768 00:37:02,960 --> 00:37:06,480 Speaker 4: muscle stimulation or EMS. So people are using it to 769 00:37:06,560 --> 00:37:08,799 Speaker 4: boost your workout. So basically what is it. It's a 770 00:37:08,960 --> 00:37:10,759 Speaker 4: suit that you put on right, and it has these 771 00:37:10,800 --> 00:37:14,200 Speaker 4: electrodes in it and so it zaps your muscles. So 772 00:37:14,239 --> 00:37:16,920 Speaker 4: basically it's helping them contract so that you don't have 773 00:37:16,960 --> 00:37:20,520 Speaker 4: to work out for as long. So they're saying that 774 00:37:20,880 --> 00:37:24,760 Speaker 4: maybe about twenty minutes equals about an hour in the gym, 775 00:37:24,880 --> 00:37:27,800 Speaker 4: so it lessens your gym time, but you're getting zapped. 776 00:37:27,880 --> 00:37:28,960 Speaker 5: That has proven. 777 00:37:29,320 --> 00:37:32,399 Speaker 6: Yeah, this is real, but really the product is real. 778 00:37:32,520 --> 00:37:35,040 Speaker 6: I have actually tried something like this. My wife learns 779 00:37:35,080 --> 00:37:38,600 Speaker 6: like a biohacking studio and they put these paddles on 780 00:37:38,680 --> 00:37:41,399 Speaker 6: you and it sort of like shocks you and you 781 00:37:41,440 --> 00:37:43,960 Speaker 6: feel like you did two hundred thousand in five. 782 00:37:43,800 --> 00:37:44,600 Speaker 3: Minutes or something like that. 783 00:37:44,640 --> 00:37:46,160 Speaker 5: Can you notice the difference, Uh? 784 00:37:46,360 --> 00:37:48,600 Speaker 6: Yeah, I mean you feel sort of like feel it's 785 00:37:48,600 --> 00:37:49,000 Speaker 6: like when. 786 00:37:48,840 --> 00:37:51,280 Speaker 4: Your phone kind of vibrates on vibrate. 787 00:37:50,960 --> 00:37:52,839 Speaker 5: And if you had it pretty good. 788 00:37:52,960 --> 00:37:54,880 Speaker 4: That's how they know that's how they explained it. So 789 00:37:55,000 --> 00:37:55,520 Speaker 4: but it can go. 790 00:37:55,880 --> 00:37:58,120 Speaker 6: Why you knew I work out, You just didn't realize 791 00:37:58,160 --> 00:37:59,000 Speaker 6: how easy it was. 792 00:38:00,120 --> 00:38:02,480 Speaker 5: I guary on it. I guess I had. 793 00:38:02,480 --> 00:38:03,880 Speaker 2: So I had a spinal cord injury and they had 794 00:38:03,880 --> 00:38:06,040 Speaker 2: to like stick electrodes and the muscles to get them 795 00:38:06,040 --> 00:38:08,640 Speaker 2: to like wake back up. And I guess that did work. 796 00:38:08,719 --> 00:38:11,840 Speaker 2: So if that theory works, it does contract the muscles. 797 00:38:11,880 --> 00:38:12,840 Speaker 2: I just didn't think. 798 00:38:12,880 --> 00:38:13,560 Speaker 6: Plug me in. 799 00:38:13,600 --> 00:38:15,200 Speaker 2: I don't even have to get I don't have to 800 00:38:15,239 --> 00:38:18,480 Speaker 2: do planks anymore. That great, Okay, all right, well then 801 00:38:18,640 --> 00:38:19,640 Speaker 2: yay technology. 802 00:38:19,800 --> 00:38:22,040 Speaker 4: See it's tritting in your work out. This one I 803 00:38:22,040 --> 00:38:24,480 Speaker 4: want to point to to the Weekend. This is from Bloomberg. 804 00:38:24,960 --> 00:38:27,799 Speaker 4: It says for China's rich, the new must have is 805 00:38:27,880 --> 00:38:30,839 Speaker 4: a luxury home in Zimbabwe. Okay, so this is a 806 00:38:30,880 --> 00:38:34,200 Speaker 4: really interesting story. So the luxury homes cost about five 807 00:38:34,239 --> 00:38:37,720 Speaker 4: hundred thousand to two million dollars there. This is in Harari, 808 00:38:38,200 --> 00:38:42,480 Speaker 4: that's Zimbabwe's capital. So they have their own solar power supplies, 809 00:38:42,600 --> 00:38:48,080 Speaker 4: big real estate agencies hiring Mandarin speakers. They say why Zimbabwe, 810 00:38:48,160 --> 00:38:50,800 Speaker 4: And you're saying why because the country has higher literacy, 811 00:38:51,000 --> 00:38:54,239 Speaker 4: established industries, A well trained workforce, and the Chinese are 812 00:38:54,280 --> 00:38:57,080 Speaker 4: really starting to take over. They're making money there. You 813 00:38:57,120 --> 00:38:59,600 Speaker 4: see different restaurants too, popping up there in the region 814 00:38:59,600 --> 00:39:03,000 Speaker 4: because so it is it is so they're developing it 815 00:39:03,080 --> 00:39:05,160 Speaker 4: and this is an upcoming sector. 816 00:39:05,160 --> 00:39:05,359 Speaker 7: Two. 817 00:39:05,480 --> 00:39:07,600 Speaker 4: Amazing, This one I want to get to before you 818 00:39:07,680 --> 00:39:09,520 Speaker 4: run out of time. I know I'm watching the clock 819 00:39:09,800 --> 00:39:12,959 Speaker 4: Boston Globe. Okay, so let me break down the story first. Okay, 820 00:39:12,960 --> 00:39:16,799 Speaker 4: this is Beverly mansion. Burglar likely had inside knowledge. This 821 00:39:16,880 --> 00:39:20,000 Speaker 4: is what experts say. Okay, so the basic rundown. Okay, 822 00:39:20,000 --> 00:39:22,359 Speaker 4: a home invasion in Beverly. The intruder broke into this 823 00:39:22,480 --> 00:39:25,880 Speaker 4: eighteen million dollar waterfront mansion in Pride Crossing right, one 824 00:39:25,920 --> 00:39:29,600 Speaker 4: of the wealthiest neighborhoods. The caretaker was home, she was 825 00:39:29,600 --> 00:39:31,400 Speaker 4: a family friend. She was assaulted, tied up. 826 00:39:31,400 --> 00:39:31,960 Speaker 7: The reporter. 827 00:39:32,160 --> 00:39:34,560 Speaker 4: This is the story. Her name is Emily Sweeney. She 828 00:39:34,680 --> 00:39:38,640 Speaker 4: was interviewed. She interviewed the homeowner on social media, and 829 00:39:38,680 --> 00:39:41,720 Speaker 4: it's the video that was posted to the Boston Clone 830 00:39:41,840 --> 00:39:43,720 Speaker 4: telling the story that's really getting some attention. 831 00:39:43,800 --> 00:39:44,239 Speaker 5: Listen up. 832 00:39:44,600 --> 00:39:47,960 Speaker 13: Several valuables were stolen, including a Porsche that was used 833 00:39:47,960 --> 00:39:50,920 Speaker 13: to escape from the property. The ka has since been recovered, 834 00:39:51,160 --> 00:39:54,360 Speaker 13: but the suspect remains at large. The caretaker who was 835 00:39:54,440 --> 00:39:57,040 Speaker 13: tied up managed to escape and go to a Nave's 836 00:39:57,080 --> 00:39:57,680 Speaker 13: house for help. 837 00:39:58,280 --> 00:40:01,719 Speaker 4: Shout out to Emily Sweeney all because of her Boston 838 00:40:01,840 --> 00:40:04,839 Speaker 4: axed telling the story. If you're watching on TV, she's 839 00:40:04,840 --> 00:40:06,640 Speaker 4: actually wearing it Adidas tracksuit too. 840 00:40:07,200 --> 00:40:10,080 Speaker 2: She's done another one since in another tracksuit and looks iconic. 841 00:40:10,200 --> 00:40:12,040 Speaker 6: She does a lot of Emily, and I know Emily 842 00:40:12,080 --> 00:40:14,000 Speaker 6: sweet pretty well. I actually spent a lot of years 843 00:40:14,040 --> 00:40:14,920 Speaker 6: doing news in Boston. 844 00:40:15,000 --> 00:40:15,759 Speaker 7: That's for me. 845 00:40:16,200 --> 00:40:19,280 Speaker 6: She's the pride of Dorchester and she has been cranking 846 00:40:19,280 --> 00:40:20,720 Speaker 6: out videos like these for years. 847 00:40:20,719 --> 00:40:21,440 Speaker 3: I don't how did this. 848 00:40:22,320 --> 00:40:24,759 Speaker 2: She came up in my feed and the comments are 849 00:40:24,840 --> 00:40:27,240 Speaker 2: like can she read me bedtime stories? 850 00:40:27,280 --> 00:40:27,920 Speaker 5: Like I want her. 851 00:40:28,160 --> 00:40:30,160 Speaker 2: She's the only person allowed to do the news from 852 00:40:30,200 --> 00:40:33,520 Speaker 2: now in perpetuity, like can't take a like Emily, I 853 00:40:33,520 --> 00:40:33,799 Speaker 2: love you. 854 00:40:34,000 --> 00:40:35,000 Speaker 5: You're it's such an icon. 855 00:40:35,120 --> 00:40:37,880 Speaker 6: No one deserves to be famous more than Emily Sweeney today. 856 00:40:37,880 --> 00:40:39,640 Speaker 6: I love that happy. 857 00:40:39,040 --> 00:40:39,919 Speaker 5: Easter, I will say. 858 00:40:39,920 --> 00:40:42,839 Speaker 2: Also, the Boston Globe social media team has been really great. 859 00:40:42,880 --> 00:40:44,960 Speaker 2: They've been doing a great job across the park. So 860 00:40:45,760 --> 00:40:47,359 Speaker 2: come on, said Emily you can talk to us about 861 00:40:47,360 --> 00:40:49,120 Speaker 2: whatever you want for as long as you want. 862 00:40:49,640 --> 00:40:51,360 Speaker 5: Thanks Lisa, that was a great mix today. 863 00:40:53,680 --> 00:40:56,640 Speaker 2: Thanks for joining us on today's Bloomberg This Weekend podcast. 864 00:40:56,760 --> 00:40:59,000 Speaker 2: Don't forget to tune in live for the show every 865 00:40:59,040 --> 00:41:01,680 Speaker 2: Saturday and Sunday mornings, starting at seven am Eastern. 866 00:41:01,760 --> 00:41:04,759 Speaker 3: We're on Bloomberg Television Radio and the Bloomberg Business App, 867 00:41:04,880 --> 00:41:09,000 Speaker 3: bringing you unique takes and in depth interviews on news, politics, lifestyle, 868 00:41:09,120 --> 00:41:09,680 Speaker 3: and culture.