1
00:00:00,320 --> 00:00:03,200
Speaker 1: Whoa, what's good everybody, It's your boy at D one

2
00:00:03,440 --> 00:00:07,240
Speaker 1: And you could check me out on the Bootleg cav podcast.

3
00:00:10,440 --> 00:00:14,120
Speaker 2: Yo, Bootleg cap podcast. Man special guests in here. My

4
00:00:14,240 --> 00:00:17,160
Speaker 2: got D one is in the building, Yes, sir, welcome, Welcome,

5
00:00:17,200 --> 00:00:21,400
Speaker 2: welcome man. Twelve years later, for sure, Bro, we first

6
00:00:21,440 --> 00:00:25,200
Speaker 2: linked up in twenty twelve. I was on tour with Macklemore.

7
00:00:25,640 --> 00:00:28,840
Speaker 2: We stopped through Tucson or Phoenix, Phoenix. It was like

8
00:00:28,880 --> 00:00:32,120
Speaker 2: ten p yep, somehow, some way, some then you called

9
00:00:32,120 --> 00:00:34,640
Speaker 2: the clubhouse, yeah yep, and I ended up at the three.

10
00:00:34,840 --> 00:00:37,680
Speaker 2: That was like right when like the rip shop thrift

11
00:00:37,680 --> 00:00:39,280
Speaker 2: Shop started to pop. It was kind of like it

12
00:00:39,360 --> 00:00:42,760
Speaker 2: started to pop in the middle of that tour. Literally yeah, literally, yeah.

13
00:00:42,960 --> 00:00:44,720
Speaker 3: It's like by the time that tour ended, Maclamore was

14
00:00:44,720 --> 00:00:46,360
Speaker 3: a superstar. Bro. That tour was crazy.

15
00:00:46,400 --> 00:00:48,720
Speaker 1: We were doing like fifteen hundred and two thousand CAP

16
00:00:48,800 --> 00:00:50,800
Speaker 1: venues at the beginning of the tour. By the end

17
00:00:50,800 --> 00:00:52,120
Speaker 1: of the tour they were like, Hey, we about to

18
00:00:52,159 --> 00:00:54,840
Speaker 1: run this tour back and this time we're doing full arenas.

19
00:00:54,920 --> 00:00:55,920
Speaker 3: You know, it's crazy.

20
00:00:56,000 --> 00:00:58,040
Speaker 1: Yeah, So that's when we met, Bro. So thank you

21
00:00:58,080 --> 00:00:59,440
Speaker 1: even back then for rocking with me.

22
00:00:59,480 --> 00:00:59,880
Speaker 3: I don't know.

23
00:01:00,200 --> 00:01:02,840
Speaker 4: I was independent, so maybe you just saw me open

24
00:01:03,040 --> 00:01:04,880
Speaker 4: up for him and you were like, oh this do same.

25
00:01:04,760 --> 00:01:06,280
Speaker 2: Do I think you were doing your thing too, Like

26
00:01:06,319 --> 00:01:08,280
Speaker 2: I think I remember just seeing you on Like back

27
00:01:08,319 --> 00:01:12,280
Speaker 2: then it was like the blog game was still now

28
00:01:12,440 --> 00:01:14,759
Speaker 2: right to yeah, shot to Shake and making those guys

29
00:01:15,000 --> 00:01:16,680
Speaker 2: two Door Boys was my site. Man, I'll go there,

30
00:01:17,240 --> 00:01:19,200
Speaker 2: Sam Hill. I was like, yeah, I got similar taste

31
00:01:19,200 --> 00:01:22,600
Speaker 2: to these guys. So it was crazy too because we

32
00:01:22,640 --> 00:01:26,200
Speaker 2: talked about like gatekeepers before we're recording. I actually like

33
00:01:26,720 --> 00:01:29,520
Speaker 2: respected those quote unquote gate keepers a lot more than

34
00:01:29,560 --> 00:01:35,160
Speaker 2: I respect like this algorithmic playlist like situation that's happening

35
00:01:35,160 --> 00:01:37,320
Speaker 2: because at least, like I feel like those guys, whether

36
00:01:37,360 --> 00:01:40,880
Speaker 2: it was sk or Shake or whoever, like they really

37
00:01:40,920 --> 00:01:43,360
Speaker 2: had like taste, dad taste.

38
00:01:43,440 --> 00:01:46,839
Speaker 4: They had taste. Now it's just mind control. Yeah, playlists

39
00:01:46,880 --> 00:01:48,360
Speaker 4: ain't nothing but mind control.

40
00:01:48,880 --> 00:01:52,560
Speaker 1: But back then it was literally people who love music

41
00:01:52,920 --> 00:01:55,280
Speaker 1: who are like, if it moves me, if I like it,

42
00:01:55,280 --> 00:01:57,000
Speaker 1: it's getting posted it no matter how big it is,

43
00:01:57,120 --> 00:01:58,960
Speaker 1: and you go, it don't matter what label is pushing

44
00:01:58,960 --> 00:01:59,320
Speaker 1: it to me.

45
00:01:59,400 --> 00:02:02,360
Speaker 4: Sure you know, I mean there was integrity. There was

46
00:02:02,360 --> 00:02:03,360
Speaker 4: integrity back then.

47
00:02:03,240 --> 00:02:05,760
Speaker 2: And It's crazy too, because there were more gatekeepers than

48
00:02:05,840 --> 00:02:08,160
Speaker 2: per se during the blog era, but those dudes at

49
00:02:08,160 --> 00:02:11,400
Speaker 2: the very least have like, in my opinion, like great taste,

50
00:02:12,120 --> 00:02:13,640
Speaker 2: you know what I mean. Like I found so many

51
00:02:13,720 --> 00:02:17,280
Speaker 2: artists on those sites that were like ground level artists here, bro, Like.

52
00:02:17,440 --> 00:02:20,120
Speaker 1: I am who I am today because of blog era

53
00:02:20,240 --> 00:02:23,840
Speaker 1: hip hop. So the all hip hop dot coms of

54
00:02:23,919 --> 00:02:26,760
Speaker 1: the world, shout to my man, Chuck Shaking Meccas from

55
00:02:26,760 --> 00:02:32,079
Speaker 1: Two Dope Boys, the uh Tumabasa from MTV jams.

56
00:02:32,200 --> 00:02:36,400
Speaker 3: You heard oh Man music now right? Yeah?

57
00:02:36,639 --> 00:02:38,920
Speaker 4: John Gotti from the Smoking Section.

58
00:02:38,760 --> 00:02:41,480
Speaker 2: Yo, I love the speaking of guys. The Smoking Section

59
00:02:41,600 --> 00:02:43,760
Speaker 2: was one of my fucking favorite sites. Yeah, Bro, I

60
00:02:43,800 --> 00:02:46,000
Speaker 2: found like rits on there was a lot of like

61
00:02:46,360 --> 00:02:47,440
Speaker 2: that was a good time, man.

62
00:02:47,440 --> 00:02:48,239
Speaker 3: That was a good time.

63
00:02:48,320 --> 00:02:50,760
Speaker 2: Bro. So we're like like now that there's because we're

64
00:02:50,760 --> 00:02:54,079
Speaker 2: talking about gatekeepers, because you've been through kind of like

65
00:02:54,360 --> 00:02:57,280
Speaker 2: I would say a lot of iterations of like what

66
00:02:57,320 --> 00:02:58,960
Speaker 2: it means to be an artist in terms of like

67
00:02:58,960 --> 00:03:01,240
Speaker 2: your experiences with the industry, right, because you've been on

68
00:03:01,280 --> 00:03:04,400
Speaker 2: a major label as well, and now you're back to

69
00:03:04,480 --> 00:03:06,720
Speaker 2: kind of are you you're fully independent independent?

70
00:03:08,080 --> 00:03:09,520
Speaker 3: What would you say, is the.

71
00:03:11,040 --> 00:03:13,960
Speaker 2: Being a part of so many eras of the music industry,

72
00:03:14,600 --> 00:03:18,360
Speaker 2: What would you say is the most like fruitful way

73
00:03:18,440 --> 00:03:21,520
Speaker 2: for an artist to kind of pop from, Because like

74
00:03:21,639 --> 00:03:25,320
Speaker 2: now you see guys like L Russell kind of re

75
00:03:25,600 --> 00:03:29,639
Speaker 2: envisioning what it means to be independent. You know, there's

76
00:03:29,720 --> 00:03:33,360
Speaker 2: offer based shows and there's a website called even people

77
00:03:33,360 --> 00:03:34,400
Speaker 2: are just selling music.

78
00:03:34,240 --> 00:03:37,280
Speaker 4: Sanul price for the music correct right.

79
00:03:37,160 --> 00:03:38,800
Speaker 2: And so it just seems like there's like this like

80
00:03:38,880 --> 00:03:42,000
Speaker 2: quiet revolution happening, like against the machine. But like it

81
00:03:42,040 --> 00:03:43,520
Speaker 2: is it better than when it was, like when you

82
00:03:43,560 --> 00:03:44,200
Speaker 2: got in.

83
00:03:44,280 --> 00:03:46,480
Speaker 4: Yes, because there's middle class rap.

84
00:03:46,520 --> 00:03:46,760
Speaker 3: Now.

85
00:03:47,680 --> 00:03:49,440
Speaker 4: Back then they didn't have middle class rap.

86
00:03:49,480 --> 00:03:52,880
Speaker 1: You either a mega superstar or you a starving artist

87
00:03:53,000 --> 00:03:55,640
Speaker 1: trying to make it. Now there's all these artists who

88
00:03:55,640 --> 00:03:58,240
Speaker 1: are making six figures a year, even a cool seven

89
00:03:58,320 --> 00:04:01,760
Speaker 1: figures a year, you heard me, and half the game

90
00:04:01,840 --> 00:04:03,920
Speaker 1: might not even know who they are, but they just

91
00:04:04,320 --> 00:04:07,440
Speaker 1: super serve their fan base. They know what their niche is,

92
00:04:07,520 --> 00:04:09,880
Speaker 1: you feel me, and they super serve them. There's people

93
00:04:09,960 --> 00:04:12,360
Speaker 1: like me and like L Russell who will go direct

94
00:04:12,360 --> 00:04:15,680
Speaker 1: to consumer with our music. I don't I don't ever

95
00:04:15,720 --> 00:04:18,720
Speaker 1: put my music out directly to the DSPs. At this point,

96
00:04:18,920 --> 00:04:21,080
Speaker 1: I go on my website first and I tell all

97
00:04:21,120 --> 00:04:23,560
Speaker 1: my diehards come to d one music dot com. You

98
00:04:23,640 --> 00:04:26,080
Speaker 1: heard me, name your own price if you want the album.

99
00:04:26,240 --> 00:04:28,320
Speaker 1: So my new album that I just put out is

100
00:04:28,360 --> 00:04:30,600
Speaker 1: called Loaded. It debuted that number two in the world

101
00:04:30,720 --> 00:04:33,000
Speaker 1: on the hip hop charts, behind eminem iTunes.

102
00:04:33,120 --> 00:04:34,720
Speaker 3: Yeah, on iTunes, right behind.

103
00:04:34,480 --> 00:04:37,440
Speaker 1: Eminem number two in the world independent right, that album

104
00:04:37,520 --> 00:04:40,640
Speaker 1: had been out for three months on your fullhand yeow.

105
00:04:40,839 --> 00:04:42,600
Speaker 3: So it's like your fans got it first. Yeah, my

106
00:04:42,960 --> 00:04:44,039
Speaker 3: diehards got it first.

107
00:04:44,040 --> 00:04:46,080
Speaker 1: People paying up to one thousand dollars for the album

108
00:04:46,160 --> 00:04:49,040
Speaker 1: cam right, literally multiple people thousand here, a thousand and there,

109
00:04:49,120 --> 00:04:51,960
Speaker 1: five hundred here, two fifty there, ten dollars here, twenty

110
00:04:52,000 --> 00:04:52,520
Speaker 1: dollars there.

111
00:04:52,720 --> 00:04:54,680
Speaker 4: But you add that up now when I put it

112
00:04:54,680 --> 00:04:55,320
Speaker 4: on streaming.

113
00:04:55,600 --> 00:04:57,680
Speaker 1: To still do those type of numbers and make that

114
00:04:57,720 --> 00:05:00,000
Speaker 1: type of impact on streaming, it's powerful.

115
00:05:00,040 --> 00:05:00,719
Speaker 3: Well you know what I mean.

116
00:05:01,080 --> 00:05:04,560
Speaker 1: And the album consists of let me see, I had

117
00:05:04,680 --> 00:05:07,240
Speaker 1: Fredo Bang featured on the album. You know FREDI I

118
00:05:07,279 --> 00:05:10,200
Speaker 1: think you have Frederick that's my former middle school student.

119
00:05:10,520 --> 00:05:11,480
Speaker 3: I used to be his teacher.

120
00:05:11,640 --> 00:05:15,120
Speaker 1: What yeah, bagging band ruge Yeah, right, so crazy. Like

121
00:05:15,480 --> 00:05:17,960
Speaker 1: Fredo is on the album That's Love. That's a relationship.

122
00:05:17,960 --> 00:05:20,440
Speaker 1: Project Patters on the album you Hear Me That's Love.

123
00:05:20,520 --> 00:05:22,680
Speaker 1: That's a relationship. My brother star Ledo is on the

124
00:05:22,720 --> 00:05:24,200
Speaker 1: album you hear Me That's Love.

125
00:05:24,560 --> 00:05:26,520
Speaker 3: Try to start Leado very slept on due Mat shot

126
00:05:26,520 --> 00:05:27,200
Speaker 3: out to Nashville.

127
00:05:27,279 --> 00:05:31,159
Speaker 1: Yeah, bro, So this feels like the best ever ever

128
00:05:31,600 --> 00:05:34,080
Speaker 1: to where if you are willing to work hard. Before

129
00:05:34,200 --> 00:05:37,480
Speaker 1: it was working hard but still having to go through gatekeepers.

130
00:05:37,720 --> 00:05:41,200
Speaker 1: Now with social media, you can go directly to the people.

131
00:05:41,560 --> 00:05:44,120
Speaker 1: And when you form a connection with the people, they

132
00:05:44,120 --> 00:05:45,159
Speaker 1: don't care who you signed to.

133
00:05:45,680 --> 00:05:48,480
Speaker 4: They don't care what other artists are co signing you.

134
00:05:48,480 --> 00:05:50,279
Speaker 1: You know, there was an ever where you had to

135
00:05:50,320 --> 00:05:52,600
Speaker 1: have a big co sign to really get in.

136
00:05:52,680 --> 00:05:55,000
Speaker 4: You know what I'm saying. It's not like that anymore.

137
00:05:55,040 --> 00:05:56,520
Speaker 1: So, if you're willing to work hard and if you

138
00:05:56,600 --> 00:05:59,719
Speaker 1: got a product that the fans could tell, man, I

139
00:05:59,760 --> 00:06:02,480
Speaker 1: love your art, but I love your heart, They're gonna lock.

140
00:06:02,440 --> 00:06:05,240
Speaker 3: In with you, bro, and that's the key to my longevity. Yeah.

141
00:06:05,240 --> 00:06:07,560
Speaker 2: I was gonna say, like, it feels like, you know,

142
00:06:09,360 --> 00:06:14,200
Speaker 2: there's almost artists are so ignorant. I feel like there's dope,

143
00:06:14,320 --> 00:06:17,040
Speaker 2: independent artists, or even ignorant to the possibility of like

144
00:06:18,200 --> 00:06:22,560
Speaker 2: doing that. As opposed, they're chasing playlists. They're chasing the

145
00:06:22,640 --> 00:06:24,520
Speaker 2: wrong shit where it's like, Yo, if you even got

146
00:06:24,520 --> 00:06:26,599
Speaker 2: like one hundred people racking with you, one hundred people,

147
00:06:26,600 --> 00:06:27,880
Speaker 2: that's some enough to pay the.

148
00:06:27,839 --> 00:06:29,919
Speaker 3: Bills straight up, I mean straight up, straight up.

149
00:06:29,920 --> 00:06:31,960
Speaker 1: If you got a hundred people spending one hundred dollars

150
00:06:32,000 --> 00:06:33,719
Speaker 1: a year with you, that's ten rags.

151
00:06:33,800 --> 00:06:35,320
Speaker 4: Yeah, off of just one hundred people.

152
00:06:35,600 --> 00:06:35,760
Speaker 3: Yeah.

153
00:06:36,320 --> 00:06:38,119
Speaker 1: If you get a thousand people to spend one hundred

154
00:06:38,120 --> 00:06:40,919
Speaker 1: dollars a year with you, that's a hundred rags.

155
00:06:40,960 --> 00:06:41,080
Speaker 4: Bro.

156
00:06:42,160 --> 00:06:44,600
Speaker 1: People don't want to think about it like that because

157
00:06:45,000 --> 00:06:47,919
Speaker 1: the playlist is what it has been glamorized. Just for

158
00:06:47,960 --> 00:06:50,920
Speaker 1: everybody watching this, I've been on the big playlist. I'm

159
00:06:50,920 --> 00:06:53,400
Speaker 1: on them right now as we speak. I'm sure some

160
00:06:53,480 --> 00:06:55,640
Speaker 1: of my singles are on some of these big playlists

161
00:06:55,680 --> 00:06:56,360
Speaker 1: as we speak.

162
00:06:56,640 --> 00:06:58,080
Speaker 4: That stuff don't change your life.

163
00:06:58,080 --> 00:06:58,279
Speaker 3: Man.

164
00:06:58,480 --> 00:07:01,120
Speaker 1: That's somebody working out in the gym or just with

165
00:07:01,200 --> 00:07:03,080
Speaker 1: their music playing at the crib.

166
00:07:03,200 --> 00:07:05,719
Speaker 3: They're not engaged, they're not even on, but it comes on.

167
00:07:05,839 --> 00:07:08,480
Speaker 2: Yeah, it's like, oh, it's on, and then like you're

168
00:07:08,520 --> 00:07:12,280
Speaker 2: making minimum money off of I think it's thirty eight

169
00:07:12,400 --> 00:07:14,760
Speaker 2: hundred semi dollars off of a million streams.

170
00:07:14,880 --> 00:07:17,240
Speaker 1: Yeah, so you're making one third of a penny for

171
00:07:17,320 --> 00:07:20,400
Speaker 1: every individual stream. So then you do the math, and

172
00:07:20,440 --> 00:07:22,720
Speaker 1: I believe, like you said, on a million streams, that

173
00:07:22,840 --> 00:07:25,160
Speaker 1: might come out to like thirty eight hundred dollars. Bro,

174
00:07:25,200 --> 00:07:27,960
Speaker 1: if somebody listened to my music a million times, Bro,

175
00:07:28,280 --> 00:07:29,600
Speaker 1: I better be making more than that.

176
00:07:29,720 --> 00:07:31,520
Speaker 3: No, it's it's it's actually crazy.

177
00:07:31,640 --> 00:07:33,360
Speaker 2: It's like I feel like there has to be And

178
00:07:33,360 --> 00:07:37,080
Speaker 2: then there are major labels who have ownership stake in.

179
00:07:37,600 --> 00:07:40,000
Speaker 3: Some of the playlists or in pees that you go

180
00:07:40,120 --> 00:07:40,680
Speaker 3: in Spotify.

181
00:07:40,760 --> 00:07:42,920
Speaker 2: Yeah, and so it's like, at what point in time

182
00:07:43,040 --> 00:07:45,280
Speaker 2: is this whole thing like rigged against like an artist

183
00:07:45,360 --> 00:07:49,320
Speaker 2: that isn't on in that system. I wouldn't say rigged,

184
00:07:49,320 --> 00:07:54,040
Speaker 2: but it's very, very almost damn near impossible, Yeah, to

185
00:07:54,440 --> 00:07:57,920
Speaker 2: make a career off of music if you're just depending

186
00:07:57,960 --> 00:08:00,040
Speaker 2: on like the conventional.

187
00:08:00,320 --> 00:08:03,920
Speaker 4: Streaming income, yesps DSP, you're cooked.

188
00:08:04,280 --> 00:08:05,720
Speaker 3: Let you win the lottery.

189
00:08:05,400 --> 00:08:06,320
Speaker 4: Cap I think I got.

190
00:08:06,480 --> 00:08:10,000
Speaker 1: I think I counted about thirteen income streams that I

191
00:08:10,040 --> 00:08:11,240
Speaker 1: have just off of music.

192
00:08:11,520 --> 00:08:12,960
Speaker 4: I'm gonna try to recall them right now.

193
00:08:12,960 --> 00:08:16,080
Speaker 1: So we got streaming royalties, we got publishing, we got

194
00:08:16,120 --> 00:08:19,800
Speaker 1: direct to consumer, name your own price money, we got concerts,

195
00:08:20,080 --> 00:08:23,320
Speaker 1: we got merch we got speaking engagements. Currently, I'm a

196
00:08:23,320 --> 00:08:26,400
Speaker 1: college professor. I me at Harvard University and a professor

197
00:08:26,440 --> 00:08:29,240
Speaker 1: at Toughs University in Boston. I teach a course called

198
00:08:29,280 --> 00:08:32,640
Speaker 1: the Intersection of Hip Hop and Social Change, so teaching.

199
00:08:32,720 --> 00:08:33,320
Speaker 3: You know what I mean?

200
00:08:33,559 --> 00:08:38,160
Speaker 1: You got features, collabs, you feel me. You got brand

201
00:08:38,200 --> 00:08:40,000
Speaker 1: partnerships and endorsements.

202
00:08:40,000 --> 00:08:41,760
Speaker 4: When you can get those, that's nine right there.

203
00:08:42,040 --> 00:08:42,440
Speaker 3: You got.

204
00:08:42,920 --> 00:08:44,720
Speaker 1: I know I'm forgetting some more because I always think

205
00:08:44,760 --> 00:08:46,960
Speaker 1: about them. That's easy off the top of my head.

206
00:08:47,040 --> 00:08:48,120
Speaker 1: Quick nine right there.

207
00:08:48,160 --> 00:08:48,680
Speaker 3: You know what I mean.

208
00:08:49,080 --> 00:08:50,120
Speaker 4: You got sink licensing.

209
00:08:51,200 --> 00:08:53,600
Speaker 1: Yeah, when you get your song sinth in movies and

210
00:08:53,600 --> 00:08:56,760
Speaker 1: then commercials and all that and this type of stuff.

211
00:08:57,160 --> 00:08:59,760
Speaker 1: I don't know if I say it speaking engagements. Maybe did. Yeah,

212
00:09:00,080 --> 00:09:02,880
Speaker 1: But this is just a quick litt ten piece that

213
00:09:02,920 --> 00:09:03,400
Speaker 1: I named.

214
00:09:03,440 --> 00:09:03,960
Speaker 3: You know what I mean.

215
00:09:04,080 --> 00:09:09,160
Speaker 1: Some artists are just super focused on just one one,

216
00:09:09,600 --> 00:09:10,760
Speaker 1: one stream of income.

217
00:09:11,040 --> 00:09:12,560
Speaker 3: It ain't supposed to be like that. No more.

218
00:09:12,600 --> 00:09:16,720
Speaker 1: Man, You got podcasting. I just launched my first episode

219
00:09:16,720 --> 00:09:19,920
Speaker 1: of my podcast today. Congress it's called flipping tables with

220
00:09:20,040 --> 00:09:23,199
Speaker 1: D one. You heard me, because so much has been

221
00:09:23,240 --> 00:09:25,760
Speaker 1: happening over the past year. I don't know how much

222
00:09:25,800 --> 00:09:27,280
Speaker 1: you've been keeping up, man, but I've been in some

223
00:09:27,280 --> 00:09:29,640
Speaker 1: pretty high profile back.

224
00:09:29,520 --> 00:09:30,360
Speaker 3: And forth back and forth.

225
00:09:30,440 --> 00:09:33,360
Speaker 1: I think and Rick Ross, right, Yeah, Jim Jones meet

226
00:09:33,400 --> 00:09:36,120
Speaker 1: meil Rick Ross, and Joe Buden chimed in, and it

227
00:09:36,160 --> 00:09:39,079
Speaker 1: didn't feel fair to me that a brother like Joe Budden,

228
00:09:39,120 --> 00:09:39,439
Speaker 1: who I.

229
00:09:39,400 --> 00:09:41,760
Speaker 3: Never met before, I heard you call him out on

230
00:09:41,760 --> 00:09:43,120
Speaker 3: the new Yeah, on a new song.

231
00:09:43,200 --> 00:09:47,080
Speaker 1: Yeah, because he had three full podcast episodes where I'm

232
00:09:47,080 --> 00:09:49,680
Speaker 1: a topic of discussion of his, you know, and he

233
00:09:49,760 --> 00:09:53,560
Speaker 1: gets to in long form content, gets to speak his

234
00:09:53,679 --> 00:09:56,040
Speaker 1: piece about who he thinks D one is and how

235
00:09:56,080 --> 00:09:58,679
Speaker 1: he thinks D one is just a cloud chaser and

236
00:09:58,720 --> 00:10:00,199
Speaker 1: not legit and da.

237
00:10:00,160 --> 00:10:03,160
Speaker 4: Da da da da, and speaking down on even my faith.

238
00:10:03,200 --> 00:10:04,920
Speaker 1: You heard me, the fact that I'm Christian and all

239
00:10:04,920 --> 00:10:08,160
Speaker 1: this type of stuff. And I was, like day based

240
00:10:08,200 --> 00:10:10,160
Speaker 1: on the way I put content out, all I got

241
00:10:10,200 --> 00:10:13,760
Speaker 1: is songs and maybe ninety second reels.

242
00:10:13,800 --> 00:10:15,079
Speaker 3: So I love the fact of it.

243
00:10:15,160 --> 00:10:18,280
Speaker 4: Salute to you, even for with podcasting when you're really

244
00:10:18,280 --> 00:10:20,360
Speaker 4: a thinker. You heard me, like you're really a thinker

245
00:10:20,400 --> 00:10:23,760
Speaker 4: and a listener, so it allows you to have these

246
00:10:23,840 --> 00:10:27,400
Speaker 4: longer conversations to where you can understand someone's hard and

247
00:10:27,480 --> 00:10:29,280
Speaker 4: their thought process behind what they're doing.

248
00:10:29,400 --> 00:10:32,280
Speaker 2: Yeah, it's almost like when you watch like the news

249
00:10:32,960 --> 00:10:36,360
Speaker 2: and people like form opinions based on like four people

250
00:10:36,400 --> 00:10:38,160
Speaker 2: on TV trying to each get in their forty five

251
00:10:38,240 --> 00:10:41,000
Speaker 2: second point as opposed to like listening to like a

252
00:10:41,040 --> 00:10:44,319
Speaker 2: politician or somebody speak on like a long form conversation

253
00:10:44,440 --> 00:10:45,880
Speaker 2: where you can get like for the understanding.

254
00:10:45,920 --> 00:10:46,560
Speaker 3: It's the same shit.

255
00:10:46,640 --> 00:10:48,679
Speaker 2: It's like like like you said, like now you can

256
00:10:48,800 --> 00:10:51,760
Speaker 2: articulate your points in a greater way if you have

257
00:10:51,800 --> 00:10:52,520
Speaker 2: your own podcast.

258
00:10:52,679 --> 00:10:55,080
Speaker 1: And then Kendrick Lamug just threw me the alley oop

259
00:10:55,120 --> 00:10:57,160
Speaker 1: of all alley oops last week. You hear me sh

260
00:10:57,280 --> 00:10:59,120
Speaker 1: Now the Kendrick shit's crazy, Like where were you when

261
00:10:59,360 --> 00:11:03,280
Speaker 1: when you I was on Instagram Live. Yeah, on Instagram

262
00:11:03,320 --> 00:11:05,520
Speaker 1: Live because my city in New Orleans was very mad

263
00:11:05,640 --> 00:11:07,760
Speaker 1: with me. I was like public aneman number one last

264
00:11:07,760 --> 00:11:10,880
Speaker 1: week to New Orleans because when the announcement came out

265
00:11:10,920 --> 00:11:13,840
Speaker 1: that Kendrick was performing at the Super Bowl, so many

266
00:11:13,840 --> 00:11:16,880
Speaker 1: people in New Orleans were mad, super upset that it

267
00:11:16,960 --> 00:11:17,679
Speaker 1: wasn't Lil Wayne.

268
00:11:18,559 --> 00:11:21,120
Speaker 4: I noticed, Yeah, And I'm from New Orleans. You know,

269
00:11:21,160 --> 00:11:22,040
Speaker 4: it's my hometown.

270
00:11:22,720 --> 00:11:23,000
Speaker 3: Man.

271
00:11:24,000 --> 00:11:26,240
Speaker 1: For me to say like, yo, like, let's keep it

272
00:11:26,240 --> 00:11:28,559
Speaker 1: a buck. You heard me, Like, where's this sense of

273
00:11:28,720 --> 00:11:31,319
Speaker 1: entitlement coming from? Like the artist has to be somebody

274
00:11:31,360 --> 00:11:33,280
Speaker 1: from New Orleans just because the super Bowl is here,

275
00:11:33,480 --> 00:11:34,760
Speaker 1: number one and number two.

276
00:11:34,960 --> 00:11:35,959
Speaker 3: I was keeping it a hundred.

277
00:11:36,000 --> 00:11:38,880
Speaker 4: I'm a former middle school teacher, I'm a college professor.

278
00:11:39,040 --> 00:11:42,280
Speaker 4: I'm a dude who's hip hop music is clearly message driven,

279
00:11:42,320 --> 00:11:45,120
Speaker 4: you know what I'm saying. It got message mixed in

280
00:11:45,440 --> 00:11:48,200
Speaker 4: with dope beats and dope flow and all that. So

281
00:11:48,240 --> 00:11:50,280
Speaker 4: when we talk about the message, I was like, let's

282
00:11:50,320 --> 00:11:52,920
Speaker 4: keep it a hundred. About the message that Wayne has

283
00:11:52,960 --> 00:11:54,680
Speaker 4: often glorified in his music.

284
00:11:54,679 --> 00:11:58,000
Speaker 1: You know what I'm saying, is that something that is

285
00:11:58,120 --> 00:12:02,240
Speaker 1: necessarily conducive to one hundred million plus audience who's gonna

286
00:12:02,240 --> 00:12:04,280
Speaker 1: be watching the super Bowl have to and just me

287
00:12:04,400 --> 00:12:06,560
Speaker 1: saying that, Bro, it's the same stuff I was saying

288
00:12:06,600 --> 00:12:09,720
Speaker 1: with Rick Ross and and you know back then almost

289
00:12:09,760 --> 00:12:12,559
Speaker 1: a year ago, and the city had my back then,

290
00:12:12,840 --> 00:12:15,319
Speaker 1: but now because it applied to somebody from the city,

291
00:12:15,400 --> 00:12:15,760
Speaker 1: I just.

292
00:12:15,679 --> 00:12:18,560
Speaker 2: Said, like obviously Wayne's a legend, but I think like

293
00:12:19,360 --> 00:12:22,319
Speaker 2: if you just if you're the super Bowl and you're

294
00:12:22,360 --> 00:12:27,240
Speaker 2: the NFL, Like he just did WrestleMania.

295
00:12:26,520 --> 00:12:28,200
Speaker 3: And forgot a lot of his lyrics and it was

296
00:12:28,280 --> 00:12:29,120
Speaker 3: it was a less.

297
00:12:28,880 --> 00:12:32,319
Speaker 2: Than best performance, and like he's just had like interesting

298
00:12:32,600 --> 00:12:34,679
Speaker 2: on stage situations over the last few years.

299
00:12:34,800 --> 00:12:36,640
Speaker 3: He's like walked off and like, I.

300
00:12:36,640 --> 00:12:39,679
Speaker 2: Just don't know if I'm like yo, Like Kendrick also

301
00:12:39,840 --> 00:12:42,840
Speaker 2: happens to be like the number. I mean, like having

302
00:12:42,880 --> 00:12:45,679
Speaker 2: a crazy year and he's Kendrick Lamar, Like what are

303
00:12:45,720 --> 00:12:49,280
Speaker 2: we talking about? Like over the last decade, Like that's

304
00:12:49,320 --> 00:12:49,760
Speaker 2: the move.

305
00:12:50,080 --> 00:12:52,680
Speaker 1: He's been a glitch in the matrix in that he

306
00:12:52,760 --> 00:12:55,480
Speaker 1: clearly has a message in his music that's about pushing

307
00:12:55,480 --> 00:12:59,839
Speaker 1: things forward in life, right progression, but has become a

308
00:13:00,120 --> 00:13:02,160
Speaker 1: mainstream as you could get you know what I'm saying,

309
00:13:02,280 --> 00:13:03,719
Speaker 1: Like that's and.

310
00:13:03,679 --> 00:13:06,240
Speaker 2: He's always here and he's always been that. That's rare, bro,

311
00:13:06,320 --> 00:13:09,520
Speaker 2: It's never He's never not done what he is doing.

312
00:13:09,640 --> 00:13:11,800
Speaker 2: So what message do we want to send to the

313
00:13:11,920 --> 00:13:12,640
Speaker 2: kids at home?

314
00:13:12,840 --> 00:13:15,240
Speaker 4: Do we want to send a message that it's possible

315
00:13:15,559 --> 00:13:18,360
Speaker 4: to stand for something, you know, to have some morals,

316
00:13:18,440 --> 00:13:20,280
Speaker 4: values and principles.

317
00:13:19,720 --> 00:13:22,120
Speaker 1: And make it and make it right. That's a fire

318
00:13:22,200 --> 00:13:24,200
Speaker 1: message to send you, hear me. So when I got

319
00:13:24,240 --> 00:13:26,600
Speaker 1: the announcement that Kendrick shouted me out in his new song,

320
00:13:26,640 --> 00:13:29,880
Speaker 1: I was on Instagram live explaining this to a lot

321
00:13:29,880 --> 00:13:32,240
Speaker 1: of people in my city who were mad at my

322
00:13:32,320 --> 00:13:34,600
Speaker 1: commentary on the super Bowl, and all of a sudden,

323
00:13:34,840 --> 00:13:37,760
Speaker 1: the comments got flooded with a wave of new people saying,

324
00:13:37,880 --> 00:13:39,120
Speaker 1: Kendrick Lamach just shout.

325
00:13:38,920 --> 00:13:40,840
Speaker 4: At you out, yo, Kendrick just mentioned you.

326
00:13:40,880 --> 00:13:42,240
Speaker 1: So I didn't know if it was real or not,

327
00:13:42,320 --> 00:13:44,520
Speaker 1: but I was like, whether or not that's real.

328
00:13:45,040 --> 00:13:47,200
Speaker 3: They say he's giving you your flowers. This is amazing.

329
00:13:47,360 --> 00:13:49,920
Speaker 1: I said, the thing about flowers, y'all, is that flowers

330
00:13:49,960 --> 00:13:53,000
Speaker 1: eventually die. I said, So, if it's true what y'all

331
00:13:53,000 --> 00:13:54,600
Speaker 1: are saying, salute to Kendrick.

332
00:13:54,800 --> 00:13:56,679
Speaker 4: I love you, my brother, thank you. But I want

333
00:13:56,720 --> 00:13:58,120
Speaker 4: everybody watching his live to.

334
00:13:58,160 --> 00:14:02,520
Speaker 1: Know that I do this for the approval of somebody

335
00:14:02,520 --> 00:14:04,280
Speaker 1: that ain't They ain't even here, and that's God.

336
00:14:04,360 --> 00:14:05,480
Speaker 3: You feel me, because for.

337
00:14:05,520 --> 00:14:09,000
Speaker 1: Me, I've had the approval from the bootleg caves, now

338
00:14:09,040 --> 00:14:10,560
Speaker 1: the Kendrick Lamar's, the fans.

339
00:14:10,760 --> 00:14:12,760
Speaker 4: But I see how quick them same fans will turn

340
00:14:12,840 --> 00:14:13,040
Speaker 4: on you.

341
00:14:13,640 --> 00:14:16,080
Speaker 1: So when they talk about like you get these flowers

342
00:14:16,080 --> 00:14:19,280
Speaker 1: and you're supposed to be just almost like Mama made

343
00:14:19,320 --> 00:14:21,240
Speaker 1: it type of moment. I just know how to not

344
00:14:21,320 --> 00:14:23,480
Speaker 1: get too high on the highest and not get too

345
00:14:23,520 --> 00:14:24,240
Speaker 1: low on the lows.

346
00:14:24,280 --> 00:14:27,160
Speaker 3: You know, people should do that in life. In life, bro.

347
00:14:27,800 --> 00:14:30,440
Speaker 1: So I was like, Yo, it's amazing that in the

348
00:14:30,560 --> 00:14:35,080
Speaker 1: same week I'm experiencing condemnation from my city, everything from

349
00:14:35,360 --> 00:14:37,840
Speaker 1: people making debt threads to saying you can't come back

350
00:14:37,880 --> 00:14:39,840
Speaker 1: to the city and you canceled in New Orleans and

351
00:14:39,840 --> 00:14:45,120
Speaker 1: all this stuff, to elevation and validation from Kendrick saying

352
00:14:45,640 --> 00:14:48,280
Speaker 1: I want to be empathetic heart like d one, you

353
00:14:48,320 --> 00:14:48,520
Speaker 1: know what, I.

354
00:14:49,240 --> 00:14:51,160
Speaker 5: Want to know what he was What the end of

355
00:14:51,160 --> 00:14:53,320
Speaker 5: that line was, because he stopped. What you think it was,

356
00:14:53,480 --> 00:14:57,800
Speaker 5: I don't know, but it was well he said, but

357
00:14:57,920 --> 00:14:59,760
Speaker 5: I will, he said, I want to be empathetic.

358
00:15:00,120 --> 00:15:00,560
Speaker 3: I will.

359
00:15:00,640 --> 00:15:04,160
Speaker 4: I will exactly, So you could imagine that for sure.

360
00:15:04,280 --> 00:15:06,680
Speaker 3: No, Yeah, I thought that was super dope though.

361
00:15:06,760 --> 00:15:09,800
Speaker 2: So for you, like like you said, man like, I

362
00:15:09,800 --> 00:15:13,840
Speaker 2: feel like you've always been pushing positivity, always been very

363
00:15:13,960 --> 00:15:15,800
Speaker 2: very like ahead of the curve in terms of like

364
00:15:16,080 --> 00:15:17,680
Speaker 2: I mean not even ahead of the curve. You've always

365
00:15:17,960 --> 00:15:21,840
Speaker 2: been like integrity first as a person and you know

366
00:15:21,880 --> 00:15:24,120
Speaker 2: as an artist and as everything else comes after that, Right,

367
00:15:24,200 --> 00:15:27,880
Speaker 2: But I wonder for you, like, does that just feel

368
00:15:27,920 --> 00:15:31,960
Speaker 2: good knowing that? Like, man, you just you've got gone

369
00:15:31,960 --> 00:15:34,760
Speaker 2: through it with you know, Meek, mel Rick Ross and

370
00:15:35,480 --> 00:15:37,800
Speaker 2: people you know saying a B and C about you,

371
00:15:37,880 --> 00:15:41,960
Speaker 2: But to like have the guy you know, in my opinion,

372
00:15:43,000 --> 00:15:45,840
Speaker 2: you know, I've had Kendrick in my top five for

373
00:15:45,920 --> 00:15:49,520
Speaker 2: probably like six years, and I think after this last

374
00:15:49,560 --> 00:15:51,960
Speaker 2: twelve months, it's either him or Hove as the goat,

375
00:15:52,080 --> 00:15:54,480
Speaker 2: you know, from being honest, like personally for my list,

376
00:15:54,920 --> 00:15:57,960
Speaker 2: I always had him around four or five. But I

377
00:15:58,000 --> 00:16:00,480
Speaker 2: think he's you know what it's all said, He's gonna

378
00:16:00,480 --> 00:16:01,760
Speaker 2: be the greatest of all time, you know, with all

379
00:16:01,800 --> 00:16:02,600
Speaker 2: due respect to jay Z.

380
00:16:02,720 --> 00:16:06,680
Speaker 3: But what's that feel like though? Man? Like, it's just.

381
00:16:07,280 --> 00:16:10,800
Speaker 1: It's validation that even when people try to tell me

382
00:16:10,840 --> 00:16:14,520
Speaker 1: that I'm crazy or that I could go further faster

383
00:16:14,760 --> 00:16:16,120
Speaker 1: if I switched my message up.

384
00:16:16,320 --> 00:16:19,840
Speaker 3: It's just like it's proof that the.

385
00:16:19,840 --> 00:16:22,040
Speaker 1: People who y'all look up to and the people who

386
00:16:22,160 --> 00:16:24,840
Speaker 1: y'all might feel like can do no wrong in y'all eyes.

387
00:16:25,120 --> 00:16:28,080
Speaker 1: Those people are actually saluting a brother that's just been

388
00:16:28,120 --> 00:16:30,560
Speaker 1: consistent the whole time. And it it's like, hey, he's

389
00:16:30,600 --> 00:16:32,600
Speaker 1: gonna get a where he's destined to be in the

390
00:16:32,680 --> 00:16:35,440
Speaker 1: time he was destined to be there because I've always

391
00:16:35,440 --> 00:16:37,720
Speaker 1: put impact over income, you know what I mean.

392
00:16:38,080 --> 00:16:41,080
Speaker 3: You get into this game and if you're seeking out. Man.

393
00:16:41,200 --> 00:16:46,120
Speaker 1: Just today, bro, So, Kevin Lows stepped down as from

394
00:16:46,400 --> 00:16:51,360
Speaker 1: three hundred Entertainment or as the as the head guy Diddy.

395
00:16:51,440 --> 00:16:54,320
Speaker 1: They said Diddy is arrested as of yesterday trying to

396
00:16:54,320 --> 00:16:56,640
Speaker 1: get out on fifty million. I heard on TMZ they

397
00:16:56,640 --> 00:17:01,080
Speaker 1: say he offered fifty million dollars on buying to get out.

398
00:17:01,080 --> 00:17:03,800
Speaker 1: I think they denied it, you know, Bro, Like the

399
00:17:03,880 --> 00:17:06,480
Speaker 1: empire is crumbling, the empire as we knew it in

400
00:17:06,560 --> 00:17:10,520
Speaker 1: hip hop, to where all of this stuff that glorifies

401
00:17:11,280 --> 00:17:15,680
Speaker 1: what is evil, Like it's evil. We burying Rich Homie

402
00:17:15,720 --> 00:17:19,560
Speaker 1: KWin today, you know what I'm saying, open casket funeral televised.

403
00:17:19,800 --> 00:17:22,639
Speaker 1: So we're seeing a brother in the culture that's being buried.

404
00:17:22,680 --> 00:17:25,000
Speaker 1: God bless his soul, you know, and prayers out to

405
00:17:25,040 --> 00:17:27,880
Speaker 1: his family and friends. We're seeing that happen, and we're

406
00:17:27,920 --> 00:17:31,680
Speaker 1: seeing people who have been gatekeepers for the longest, who

407
00:17:31,920 --> 00:17:34,920
Speaker 1: have defined what music is going to get the green

408
00:17:34,920 --> 00:17:38,080
Speaker 1: button pressed and get all the marketing dollars put behind it.

409
00:17:38,240 --> 00:17:39,680
Speaker 3: People who have made.

410
00:17:39,520 --> 00:17:44,080
Speaker 4: It cool to love, to be in love with the jewelry,

411
00:17:44,240 --> 00:17:50,000
Speaker 4: the money, the music that's glorifying drug use and glorifying

412
00:17:50,080 --> 00:17:52,800
Speaker 4: the disrespect of women. But now we're seeing these people

413
00:17:53,040 --> 00:17:53,720
Speaker 4: go to jail.

414
00:17:54,119 --> 00:17:56,560
Speaker 1: Now we're seeing people that's passing away in front of

415
00:17:56,600 --> 00:17:59,160
Speaker 1: our face, and everybody is saying that was way too soon.

416
00:17:59,560 --> 00:18:03,360
Speaker 4: So it's like, now what it can't just be entertainment.

417
00:18:03,560 --> 00:18:05,440
Speaker 4: All the people in the culture who try to tell

418
00:18:05,480 --> 00:18:08,520
Speaker 4: me all these years, call man, it's just entertainment, bro.

419
00:18:08,880 --> 00:18:12,280
Speaker 1: You just always got something to complain about. Won't you

420
00:18:12,320 --> 00:18:16,359
Speaker 1: just let people get their money. That's what Rick Ross

421
00:18:16,400 --> 00:18:18,960
Speaker 1: was saying. It's like, Yo, I do this music, but

422
00:18:19,800 --> 00:18:23,600
Speaker 1: I feed my hood turkeys during Thanksgiving, you know, and literally,

423
00:18:23,680 --> 00:18:28,040
Speaker 1: in his mind, that justifies making the soundtrack to selling

424
00:18:28,080 --> 00:18:32,440
Speaker 1: dope and rapping about the glorification of murder and disrespecting

425
00:18:32,480 --> 00:18:35,199
Speaker 1: women and all that. And it's like, are you serious, bro?

426
00:18:35,680 --> 00:18:38,439
Speaker 1: In your mind it makes sense because this is just

427
00:18:38,480 --> 00:18:40,960
Speaker 1: how I feed my family. But then over here, here's

428
00:18:40,960 --> 00:18:43,159
Speaker 1: the good I'm doing in the community. We got to

429
00:18:43,160 --> 00:18:45,159
Speaker 1: have these difficult conversations in the culture.

430
00:18:45,200 --> 00:18:47,120
Speaker 2: Right now, Well, let me ask you this, right because

431
00:18:47,359 --> 00:18:52,359
Speaker 2: obviously hip hop is built on kind of like you know,

432
00:18:53,440 --> 00:18:56,199
Speaker 2: if we go back to like, you know, even like

433
00:18:56,720 --> 00:19:00,119
Speaker 2: early Biggie ten Crack commandments or you know, not. I

434
00:19:00,160 --> 00:19:01,560
Speaker 2: was kind of talking about like what it was like

435
00:19:01,600 --> 00:19:03,879
Speaker 2: to witness growing up in Queensbridge and a lot of

436
00:19:03,880 --> 00:19:07,240
Speaker 2: the you know, it's always been built on street imagery.

437
00:19:07,440 --> 00:19:11,359
Speaker 2: And you know, there's an argument to be made that

438
00:19:11,440 --> 00:19:14,720
Speaker 2: if like that's Rick Ross's truth, that's how that's his life.

439
00:19:14,760 --> 00:19:15,879
Speaker 3: And I'm not saying it is or not.

440
00:19:15,920 --> 00:19:18,720
Speaker 2: I don't want to speculate on Rick Ross's criminal history

441
00:19:18,800 --> 00:19:21,560
Speaker 2: or what is true or not. But let's say, hypothetically speaking,

442
00:19:21,840 --> 00:19:24,680
Speaker 2: Rick Ross is just speaking his truth his life experience, right,

443
00:19:25,600 --> 00:19:30,080
Speaker 2: and if that life experience equals drug use or selling

444
00:19:30,160 --> 00:19:34,520
Speaker 2: drugs or committing crime or being wrapped up in the streets,

445
00:19:35,440 --> 00:19:38,920
Speaker 2: that is his outlet. And we're just saying Rick Ross's

446
00:19:38,960 --> 00:19:41,760
Speaker 2: name because you could probably apply that to a hundred

447
00:19:41,800 --> 00:19:44,840
Speaker 2: other artists, right. But there's the argument would be that

448
00:19:44,920 --> 00:19:47,879
Speaker 2: like that's their experience. That's their life and their outlet

449
00:19:48,000 --> 00:19:51,720
Speaker 2: to express their life, and where they.

450
00:19:51,600 --> 00:19:55,480
Speaker 3: Come from is the music. So their music is where

451
00:19:55,480 --> 00:19:57,040
Speaker 3: they're going to talk about that kind of shit.

452
00:19:57,760 --> 00:20:01,080
Speaker 1: Well, there's a difference between now race and glorification.

453
00:20:02,080 --> 00:20:07,159
Speaker 2: Listen, that's a fair argument, would But my thing is is,

454
00:20:07,200 --> 00:20:10,400
Speaker 2: I think, like those conversations just need to be had,

455
00:20:10,480 --> 00:20:13,679
Speaker 2: and I think that, you know, there's a way to,

456
00:20:13,880 --> 00:20:16,520
Speaker 2: like for you to I mean, i'd be dope if you,

457
00:20:16,640 --> 00:20:18,960
Speaker 2: like you have a podcast right now, which is dope.

458
00:20:19,200 --> 00:20:20,760
Speaker 2: I think it'd be just dope for you to like

459
00:20:21,119 --> 00:20:23,720
Speaker 2: even have some off camera conversations with some of these

460
00:20:23,720 --> 00:20:26,119
Speaker 2: guys where you guys can kind of just come to

461
00:20:26,200 --> 00:20:28,080
Speaker 2: like a certain understanding and like it's like, you know,

462
00:20:28,320 --> 00:20:31,120
Speaker 2: I think you would. I said I had or seen

463
00:20:31,200 --> 00:20:32,960
Speaker 2: something you have said about Sexy Red.

464
00:20:33,000 --> 00:20:34,160
Speaker 3: If I'm wrong, am I wrong?

465
00:20:35,920 --> 00:20:39,840
Speaker 2: And like, look, there is a truth that like young

466
00:20:39,840 --> 00:20:42,480
Speaker 2: girls are influenced by Sexy Red, right, and if it's

467
00:20:42,480 --> 00:20:46,200
Speaker 2: Sexy Red or it's you know, latter, whoever it is, right,

468
00:20:46,880 --> 00:20:49,560
Speaker 2: Like the totality of all of that music and what's

469
00:20:49,600 --> 00:20:52,360
Speaker 2: being pushed it does have some sort of effect on

470
00:20:52,400 --> 00:20:55,320
Speaker 2: the culture. But hasn't it always had that. Like if

471
00:20:55,359 --> 00:20:57,480
Speaker 2: you go back to Little Kim, or you go back

472
00:20:57,480 --> 00:21:00,960
Speaker 2: to Foxy Brown or you know, and I'm not saying

473
00:21:00,960 --> 00:21:03,000
Speaker 2: it's a good or bad thing, but this isn't new, right,

474
00:21:03,920 --> 00:21:06,439
Speaker 2: Like what makes Sexy Red different from what Little Kim

475
00:21:06,560 --> 00:21:06,719
Speaker 2: was doing?

476
00:21:06,800 --> 00:21:06,960
Speaker 3: Yeah?

477
00:21:06,960 --> 00:21:09,159
Speaker 4: You know what the difference is hip hop has gotten older.

478
00:21:09,440 --> 00:21:12,719
Speaker 1: So because hip hop has gotten older, you have OG's

479
00:21:12,840 --> 00:21:15,160
Speaker 1: in hip hop now. So for every Sexy Red that's

480
00:21:15,160 --> 00:21:17,560
Speaker 1: in her twenties, you got somebody that's in their forties

481
00:21:17,640 --> 00:21:20,080
Speaker 1: or maybe their fifties who's been there, done that. And

482
00:21:20,119 --> 00:21:23,679
Speaker 1: the role of OG's in the culture should be the

483
00:21:23,800 --> 00:21:27,359
Speaker 1: role of OG's in life, which is, we're here to

484
00:21:27,480 --> 00:21:30,160
Speaker 1: mentor you and make it to where your learning curve

485
00:21:30,200 --> 00:21:32,480
Speaker 1: can be even quicker than ours was because we can

486
00:21:32,560 --> 00:21:34,919
Speaker 1: pour into you. The problem with hip hop is you

487
00:21:35,000 --> 00:21:37,760
Speaker 1: have OG's who are actually DG's.

488
00:21:37,880 --> 00:21:40,120
Speaker 4: I call them disappointing grown ups, you know what I mean.

489
00:21:40,560 --> 00:21:42,399
Speaker 3: Hey, that's some real shit right there.

490
00:21:42,560 --> 00:21:46,760
Speaker 1: Straight up though, Sure, these OG's are really DG's, and

491
00:21:47,160 --> 00:21:49,360
Speaker 1: the reason why is because they want to be relevant

492
00:21:49,640 --> 00:21:53,320
Speaker 1: with the younger generation so much so that they'll sacrifice

493
00:21:53,600 --> 00:21:56,520
Speaker 1: their knowledge that they've attained by living life for thirty

494
00:21:56,520 --> 00:22:00,240
Speaker 1: plus years more than these younger artists, and they're sacrificight

495
00:22:00,359 --> 00:22:03,159
Speaker 1: that are they sacrifice their integrity and they will employ

496
00:22:03,280 --> 00:22:07,639
Speaker 1: something called willful ignorance, meaning these older people in the culture,

497
00:22:07,680 --> 00:22:12,280
Speaker 1: these older executives, these older artists who know better, still

498
00:22:12,400 --> 00:22:15,680
Speaker 1: choose to glorify things that they know are harmful, right,

499
00:22:16,080 --> 00:22:18,280
Speaker 1: and they know it's harmful, but they're like, dang, that's

500
00:22:18,280 --> 00:22:19,520
Speaker 1: what the youngins want to hear.

501
00:22:19,880 --> 00:22:23,720
Speaker 2: And like like I'm not like it's like this, like

502
00:22:23,760 --> 00:22:27,000
Speaker 2: you said, like there's at the end of the day,

503
00:22:27,000 --> 00:22:30,480
Speaker 2: we're in the music business, and what's good for business

504
00:22:30,600 --> 00:22:32,000
Speaker 2: isn't always good for the people.

505
00:22:32,680 --> 00:22:36,040
Speaker 4: There you go, keep going, keep going, all right, So impact.

506
00:22:35,840 --> 00:22:37,919
Speaker 3: What's good for business isn't always good for the people.

507
00:22:38,760 --> 00:22:42,320
Speaker 3: And people got to pay their bills. Stop, people got

508
00:22:42,359 --> 00:22:43,359
Speaker 3: to pay their bills. keV.

509
00:22:43,880 --> 00:22:46,320
Speaker 4: My thing is when I talk about these executives, you

510
00:22:46,400 --> 00:22:48,679
Speaker 4: heard me Kevin Lyle say how far are we are

511
00:22:49,480 --> 00:22:49,679
Speaker 4: we going?

512
00:22:49,720 --> 00:22:51,119
Speaker 3: Because a lot of these guys are worth hundreds of

513
00:22:51,119 --> 00:22:52,240
Speaker 3: millions of dollars? So there you go.

514
00:22:52,480 --> 00:22:54,800
Speaker 1: So when we talk, so when the excuse becomes people

515
00:22:54,800 --> 00:22:57,080
Speaker 1: got to pay their bills. When I'm speaking to artists

516
00:22:57,119 --> 00:23:00,440
Speaker 1: who aren't starving artists, struggling artists, artists who have made

517
00:23:00,440 --> 00:23:03,719
Speaker 1: it and have become moguls and they've become multi millionaires

518
00:23:03,800 --> 00:23:06,480
Speaker 1: as well as these executives. At what point is it

519
00:23:06,600 --> 00:23:08,760
Speaker 1: like they can't use their excuse I'm just trying to

520
00:23:08,760 --> 00:23:09,560
Speaker 1: pay my bills.

521
00:23:09,960 --> 00:23:13,160
Speaker 2: No, no, no, because I'm talking about like on a lower level,

522
00:23:13,200 --> 00:23:16,600
Speaker 2: Like let's say somebody has a production company and they

523
00:23:16,640 --> 00:23:20,200
Speaker 2: find Sexy Red and they look, I got this artist

524
00:23:20,240 --> 00:23:21,359
Speaker 2: who's bubbling in Saint Louis.

525
00:23:21,359 --> 00:23:22,160
Speaker 3: I'm gonna and then.

526
00:23:22,080 --> 00:23:25,840
Speaker 2: From there it goes into the bigger you know, totality

527
00:23:25,840 --> 00:23:29,080
Speaker 2: of the system or whatever. I think that, Like I said,

528
00:23:29,080 --> 00:23:31,920
Speaker 2: I think there has to be some sort of balance.

529
00:23:32,600 --> 00:23:36,520
Speaker 2: And I feel like for whatever reason, man, this beef

530
00:23:36,520 --> 00:23:39,760
Speaker 2: with Drake and the and the way Kendrick kind of

531
00:23:39,840 --> 00:23:43,359
Speaker 2: just pulled the mask off and the onion, each layer

532
00:23:43,400 --> 00:23:46,720
Speaker 2: of the onion on the on Drake's like this whole shit,

533
00:23:46,800 --> 00:23:47,320
Speaker 2: I feel.

534
00:23:47,160 --> 00:23:50,560
Speaker 3: Like has kind of like sparked like a ripple of

535
00:23:50,600 --> 00:23:52,359
Speaker 3: like consciousness.

536
00:23:52,480 --> 00:23:54,520
Speaker 2: Yeah, and and and it's been and you know, I

537
00:23:54,560 --> 00:23:58,200
Speaker 2: just I just met Common and Pete Rock uh for

538
00:23:58,720 --> 00:24:00,640
Speaker 2: I met him before, but I just had a conversation

539
00:24:00,680 --> 00:24:02,159
Speaker 2: with them and I just think calm, and like I

540
00:24:02,200 --> 00:24:03,879
Speaker 2: almost cried thinking them because I was like, bro, when

541
00:24:03,880 --> 00:24:05,600
Speaker 2: I was a kid, Bro, like you don't understand, like

542
00:24:06,280 --> 00:24:08,840
Speaker 2: you know. And then I was talking about like when

543
00:24:08,840 --> 00:24:12,680
Speaker 2: I was a kid, we had whatever you were looking

544
00:24:12,720 --> 00:24:15,000
Speaker 2: for there was in music, right, But what we did

545
00:24:15,040 --> 00:24:19,040
Speaker 2: have that I don't see at least being pushed in

546
00:24:19,080 --> 00:24:20,399
Speaker 2: the same way. Back in the day, there was like

547
00:24:20,480 --> 00:24:26,440
Speaker 2: Raucus Records, and like there was like a semi commercial

548
00:24:26,680 --> 00:24:30,800
Speaker 2: outlet that people could find conscious music like ty Lib

549
00:24:30,880 --> 00:24:33,320
Speaker 2: and Common and like most depth, like those guys weren't

550
00:24:33,359 --> 00:24:37,200
Speaker 2: necessarily like commercial, but they were like accessible, like people

551
00:24:37,359 --> 00:24:38,920
Speaker 2: kind of knew them. Like you could open up Double

552
00:24:39,000 --> 00:24:41,040
Speaker 2: Xcel magazine and see a write up on those guys,

553
00:24:41,119 --> 00:24:44,040
Speaker 2: right ye, Or you could listen to like Immortal Technique,

554
00:24:44,680 --> 00:24:46,280
Speaker 2: And like when I was a kid, like I learned

555
00:24:46,280 --> 00:24:49,480
Speaker 2: so much shit about like the CIA and all kind

556
00:24:49,480 --> 00:24:53,240
Speaker 2: of crazy shit just because Immortal Technique was there for real,

557
00:24:53,960 --> 00:24:57,040
Speaker 2: And like I like, like right now, like the people

558
00:24:57,080 --> 00:24:59,240
Speaker 2: doing that type of shit, whether it's yourself or whether

559
00:24:59,280 --> 00:25:02,760
Speaker 2: it's artists who it's just there's just not like there

560
00:25:03,240 --> 00:25:06,320
Speaker 2: it's not as easily accessible to the kids because it's

561
00:25:06,320 --> 00:25:09,159
Speaker 2: not tiktokable. You know what I'm saying, Like, it's not

562
00:25:09,520 --> 00:25:13,520
Speaker 2: it's not algorithm friendly, right, you know what I'm saying,

563
00:25:13,560 --> 00:25:15,280
Speaker 2: Like what's going on like like right now with like

564
00:25:15,280 --> 00:25:17,680
Speaker 2: in Gazian shit, I'm like, Yo, who's the big artist.

565
00:25:17,720 --> 00:25:20,679
Speaker 2: I'm not talking about the artists who's like super underground.

566
00:25:20,760 --> 00:25:23,360
Speaker 2: I'm talking about who's like, like, there's not a big

567
00:25:23,440 --> 00:25:26,520
Speaker 2: artist who's made like Maclimore, though shot to fucking Maclamore,

568
00:25:26,760 --> 00:25:29,480
Speaker 2: respect to him, but like, who's the artist that's gonna

569
00:25:29,480 --> 00:25:32,000
Speaker 2: step up and like speak on that shit in a

570
00:25:32,080 --> 00:25:34,080
Speaker 2: verse or something, you know what I mean, like or

571
00:25:34,160 --> 00:25:35,920
Speaker 2: like educate or you know what I mean, just stand

572
00:25:36,000 --> 00:25:37,800
Speaker 2: up and be like yeah, like this is crazy, you

573
00:25:37,840 --> 00:25:39,199
Speaker 2: know what I'm saying. And so I feel like when

574
00:25:39,240 --> 00:25:41,120
Speaker 2: I was a kid, we had the comments, We had

575
00:25:41,640 --> 00:25:44,640
Speaker 2: a mortal technique. And I don't know not to say

576
00:25:44,680 --> 00:25:46,919
Speaker 2: that there isn't people out there that are doing that,

577
00:25:46,960 --> 00:25:50,040
Speaker 2: but it's almost like so much more suppressed, you know

578
00:25:50,080 --> 00:25:50,639
Speaker 2: what I'm saying.

579
00:25:51,080 --> 00:25:55,480
Speaker 1: If you master the art of cooking up and concocting

580
00:25:56,520 --> 00:26:00,440
Speaker 1: delicious poison, and you know how to cook it up,

581
00:26:00,760 --> 00:26:03,640
Speaker 1: then how to serve it to the people and serve

582
00:26:03,680 --> 00:26:06,640
Speaker 1: it to the fan base that exists all around this country.

583
00:26:06,840 --> 00:26:11,399
Speaker 1: What happens is they develop a taste for what actually

584
00:26:11,480 --> 00:26:14,720
Speaker 1: contains a poisonous message, but because it's been force fared

585
00:26:14,760 --> 00:26:17,480
Speaker 1: to them and it's cooked so carefully with the flow,

586
00:26:17,800 --> 00:26:19,760
Speaker 1: with the beat, with the hook, with.

587
00:26:19,800 --> 00:26:21,440
Speaker 4: The marketing machine behind it.

588
00:26:21,720 --> 00:26:24,679
Speaker 1: Now, when you offer the people something different, they look

589
00:26:24,760 --> 00:26:29,399
Speaker 1: at that like, h that's nasty. So that's where artists

590
00:26:29,440 --> 00:26:31,960
Speaker 1: who are truth tellers, such as myself, people that are

591
00:26:32,040 --> 00:26:34,560
Speaker 1: on a bigger mission making purpose driven music. You know

592
00:26:34,600 --> 00:26:37,639
Speaker 1: what I'm saying, that right there becomes something where we

593
00:26:37,800 --> 00:26:41,960
Speaker 1: have to master the art of still giving people what's

594
00:26:41,960 --> 00:26:44,639
Speaker 1: delicious to them, which is the beat, which is the flow,

595
00:26:44,880 --> 00:26:48,440
Speaker 1: which is the catchiness of the hook, which is the charisma.

596
00:26:48,520 --> 00:26:48,919
Speaker 3: There you go.

597
00:26:49,119 --> 00:26:52,360
Speaker 1: But along with the message and that part right there

598
00:26:52,400 --> 00:26:54,040
Speaker 1: is something that I don't think a lot of artists

599
00:26:54,080 --> 00:26:56,840
Speaker 1: are up for that challenge because they just feel like, man,

600
00:26:56,880 --> 00:26:59,080
Speaker 1: I'm trying to do something to make this world a

601
00:26:59,119 --> 00:26:59,639
Speaker 1: better place.

602
00:27:00,000 --> 00:27:04,240
Speaker 4: Shouldn't my job be easy? No, it's never been that way.

603
00:27:04,560 --> 00:27:07,480
Speaker 1: Anybody that has a heavy calling on their life that's

604
00:27:07,560 --> 00:27:10,080
Speaker 1: meant to be a voice for the people, you might

605
00:27:10,119 --> 00:27:12,560
Speaker 1: not be well liked down here. You might have your

606
00:27:12,560 --> 00:27:15,199
Speaker 1: people turn it back on you down here, and you

607
00:27:15,280 --> 00:27:17,800
Speaker 1: still have to keep going because you know that this

608
00:27:17,840 --> 00:27:18,840
Speaker 1: movement is bigger than you.

609
00:27:19,240 --> 00:27:21,480
Speaker 4: The mission is bigger than your motion.

610
00:27:21,960 --> 00:27:24,560
Speaker 3: Let me ask you this though. So there are artists.

611
00:27:24,560 --> 00:27:25,040
Speaker 3: We'll bring up.

612
00:27:25,080 --> 00:27:26,880
Speaker 2: Fredo Bang right, you talked right in middle school. Yeah,

613
00:27:26,920 --> 00:27:29,040
Speaker 2: Fredo's a good friend of the show, good friend. I

614
00:27:29,080 --> 00:27:32,239
Speaker 2: just was talking to him last week. Somebody who has

615
00:27:32,240 --> 00:27:33,840
Speaker 2: been dope to watch him kind of mature as like

616
00:27:33,880 --> 00:27:36,240
Speaker 2: a grown man over the last like three or four years,

617
00:27:37,480 --> 00:27:41,359
Speaker 2: but without music, right, without the music that made him

618
00:27:41,400 --> 00:27:43,880
Speaker 2: like initially successful, which was a lot of like negative

619
00:27:44,280 --> 00:27:47,840
Speaker 2: violent street music. Right, he has public beasts with people

620
00:27:47,880 --> 00:27:49,480
Speaker 2: and you know, neither hearing her there.

621
00:27:49,480 --> 00:27:54,720
Speaker 3: But without that music, right, are we sure he'd be around?

622
00:27:55,000 --> 00:27:55,600
Speaker 3: Are we sure.

623
00:27:55,480 --> 00:27:57,480
Speaker 2: He'd have made it out of Baton rouge? Are we

624
00:27:57,520 --> 00:27:59,160
Speaker 2: sure he'd have a future?

625
00:28:00,000 --> 00:28:00,560
Speaker 3: You know what I'm saying.

626
00:28:00,640 --> 00:28:02,240
Speaker 2: So I do feel like with some of these artists,

627
00:28:02,240 --> 00:28:06,720
Speaker 2: it's like the music that is negative is what's keeping

628
00:28:06,760 --> 00:28:10,119
Speaker 2: them alive and what's giving them an opportunity to like

629
00:28:10,800 --> 00:28:15,520
Speaker 2: maybe grow up, get money in their pocket, change, you know.

630
00:28:15,560 --> 00:28:17,720
Speaker 2: I think of a guy like Ge Herbot, who I've

631
00:28:17,720 --> 00:28:20,160
Speaker 2: also seen just become like one of the sharpest dudes

632
00:28:20,160 --> 00:28:21,919
Speaker 2: in the music industry. If you have a conversation with

633
00:28:21,960 --> 00:28:23,720
Speaker 2: ge Herbalt, you'll be like, damn, this dude is fucking

634
00:28:24,160 --> 00:28:26,000
Speaker 2: on it. Like he started off as a kid like

635
00:28:26,040 --> 00:28:28,080
Speaker 2: a drill rapper, you know what I'm saying. And so

636
00:28:28,160 --> 00:28:30,560
Speaker 2: I feel like, what do you say to that, Like, yes,

637
00:28:31,440 --> 00:28:33,840
Speaker 2: there's obviously, you know, what you would call poison in

638
00:28:33,880 --> 00:28:35,639
Speaker 2: a lot of this music. But a lot of this music,

639
00:28:35,680 --> 00:28:37,320
Speaker 2: if it didn't exist, a lot of these dudes would

640
00:28:37,320 --> 00:28:39,440
Speaker 2: be dead or would be in prison.

641
00:28:39,680 --> 00:28:43,640
Speaker 1: So the reality is at a certain point, those artists

642
00:28:44,000 --> 00:28:45,959
Speaker 1: are going to come to where they're un in their

643
00:28:46,000 --> 00:28:49,320
Speaker 1: twenties anymore for sure, you know, and they are fathers

644
00:28:49,400 --> 00:28:52,560
Speaker 1: now and they have kids they're raising. So what happens

645
00:28:52,720 --> 00:28:55,200
Speaker 1: is they have to have people who are pouring into them,

646
00:28:55,240 --> 00:28:57,480
Speaker 1: which is why I have a relationship with Fredle and

647
00:28:57,920 --> 00:29:00,320
Speaker 1: I literally love that dude, Like he no.

648
00:29:00,320 --> 00:29:01,920
Speaker 2: He's great, He's one of the best dudes in it.

649
00:29:01,960 --> 00:29:04,400
Speaker 2: Like he's such a nice dude, man, and like he

650
00:29:04,480 --> 00:29:05,120
Speaker 2: gets it for real.

651
00:29:05,320 --> 00:29:08,720
Speaker 1: So when you know that someone has such a great heart,

652
00:29:08,920 --> 00:29:13,320
Speaker 1: right and it's so artistically talented and so giving and

653
00:29:13,400 --> 00:29:16,400
Speaker 1: so selfless. Right when you know that, and you also

654
00:29:16,480 --> 00:29:20,320
Speaker 1: know that there's an industry that does not care about

655
00:29:20,360 --> 00:29:23,640
Speaker 1: his forward progression. They don't care about his evolution as

656
00:29:24,120 --> 00:29:27,520
Speaker 1: a man, correct, They just care about even fans. So

657
00:29:27,600 --> 00:29:30,840
Speaker 1: much pressure comes from fans because the fans don't be wanting.

658
00:29:30,640 --> 00:29:32,480
Speaker 2: The artists he They don't want them to grow, They

659
00:29:32,480 --> 00:29:33,920
Speaker 2: want them for what they know them for.

660
00:29:34,040 --> 00:29:34,400
Speaker 3: There you go.

661
00:29:34,760 --> 00:29:37,920
Speaker 1: So that puts all of these artists in a very

662
00:29:37,960 --> 00:29:41,240
Speaker 1: precarious position in cav to where at a certain point

663
00:29:41,280 --> 00:29:44,320
Speaker 1: they feel like, man, I've grown out of that season

664
00:29:44,360 --> 00:29:46,640
Speaker 1: of my life, but there's so much pressure from the

665
00:29:46,680 --> 00:29:49,920
Speaker 1: fans and from the industry to keep me held down there.

666
00:29:50,280 --> 00:29:52,920
Speaker 1: That's where they have to have other people, and hopefully

667
00:29:53,000 --> 00:29:54,840
Speaker 1: I can be one of them to show them that

668
00:29:55,160 --> 00:29:59,960
Speaker 1: it's possible to grow. Peace is profitable, Positivity is profitable.

669
00:30:00,080 --> 00:30:01,960
Speaker 1: It don't have to be lame. It don't have to

670
00:30:01,960 --> 00:30:03,600
Speaker 1: mean that you fall off the face of the earth.

671
00:30:03,840 --> 00:30:06,680
Speaker 1: And it's going to require a transition. When you started

672
00:30:06,720 --> 00:30:08,680
Speaker 1: out one way, but you grew out of that. But

673
00:30:09,400 --> 00:30:13,440
Speaker 1: thank the Lord for growth, because how many people didn't

674
00:30:13,440 --> 00:30:14,680
Speaker 1: get to grow out of that season?

675
00:30:14,760 --> 00:30:15,000
Speaker 2: Right?

676
00:30:15,080 --> 00:30:18,120
Speaker 4: You know how many people got caught up in the

677
00:30:18,160 --> 00:30:20,680
Speaker 4: beef to the point where they couldn't come back from it,

678
00:30:20,760 --> 00:30:23,040
Speaker 4: you know. So I look at it like these brothers

679
00:30:23,040 --> 00:30:25,920
Speaker 4: and sisters need to realize how much of an opportunity

680
00:30:25,960 --> 00:30:29,920
Speaker 4: they have to grow and evolve. And there's so many

681
00:30:30,000 --> 00:30:34,440
Speaker 4: artists who they end up not having the ingenuity or

682
00:30:34,480 --> 00:30:36,960
Speaker 4: the courage that it takes, or the grit that it

683
00:30:37,000 --> 00:30:39,320
Speaker 4: takes to say, I'm going to evolve even if I

684
00:30:39,320 --> 00:30:41,240
Speaker 4: lose some of y'all along the way. Because not all

685
00:30:41,280 --> 00:30:44,960
Speaker 4: fans are good, not all attention is good, not all

686
00:30:44,960 --> 00:30:45,640
Speaker 4: money is good.

687
00:30:45,680 --> 00:30:45,800
Speaker 3: Bro.

688
00:30:46,080 --> 00:30:49,440
Speaker 2: So for like a lot of these younger kids, there's

689
00:30:49,520 --> 00:30:52,320
Speaker 2: kids getting signed seventeen, eighteen, nineteen, twenty years old, right,

690
00:30:53,560 --> 00:30:57,760
Speaker 2: would you say that it's on because it's I don't

691
00:30:57,760 --> 00:30:59,200
Speaker 2: think you're ever going to see a point in time

692
00:30:59,240 --> 00:31:03,120
Speaker 2: where execs give a fuck enough about the artists to

693
00:31:03,240 --> 00:31:05,239
Speaker 2: try to pull them inside and say, I don't think

694
00:31:05,240 --> 00:31:08,040
Speaker 2: we should release this dis record. That's never gonna happen.

695
00:31:10,640 --> 00:31:14,280
Speaker 2: So is it like on the you know, it's shit

696
00:31:14,320 --> 00:31:17,280
Speaker 2: gets weird. Artists gets signed, they get new management, there's

697
00:31:17,280 --> 00:31:22,320
Speaker 2: new people on their team. If you're a I think

698
00:31:22,400 --> 00:31:24,480
Speaker 2: you know, I think about Fulio and uh and Young

699
00:31:24,520 --> 00:31:27,320
Speaker 2: and as Right and I'm dude. I mean the last

700
00:31:27,320 --> 00:31:28,920
Speaker 2: time I interviewed Fulio, I was like, dude, like I

701
00:31:28,960 --> 00:31:30,280
Speaker 2: feel like I'm gonna wake up one day and You're

702
00:31:30,280 --> 00:31:33,160
Speaker 2: just gonna be dead, Like you know, yeah, I said

703
00:31:33,200 --> 00:31:34,560
Speaker 2: in an interview with them, I was like, yo, like,

704
00:31:34,560 --> 00:31:37,080
Speaker 2: when's the shit gonna stop? Like like one day, I'm afraid,

705
00:31:37,120 --> 00:31:39,080
Speaker 2: I'm all open up academics page. It's gonna say you

706
00:31:39,120 --> 00:31:41,560
Speaker 2: got killed. And I told him, I was like, where's

707
00:31:41,600 --> 00:31:45,120
Speaker 2: the line because these like that. To me, that those

708
00:31:45,160 --> 00:31:49,320
Speaker 2: two and their beef was so disrespectful and every single

709
00:31:49,640 --> 00:31:51,960
Speaker 2: possible line you could cross was crossed. It was just

710
00:31:52,000 --> 00:31:54,880
Speaker 2: inevitable that more people were gonna die. And it's like

711
00:31:55,600 --> 00:31:57,840
Speaker 2: who's behind each one of these artists that is like

712
00:31:58,960 --> 00:32:00,960
Speaker 2: not stepping in and being like, yeah, you know what

713
00:32:01,000 --> 00:32:01,440
Speaker 2: I'm saying.

714
00:32:02,040 --> 00:32:04,840
Speaker 3: But if it's also good for business.

715
00:32:04,520 --> 00:32:08,240
Speaker 1: Okay, I just had the idea care this is Accountability

716
00:32:08,320 --> 00:32:09,200
Speaker 1: is the word, right?

717
00:32:09,440 --> 00:32:12,000
Speaker 4: We need some level of accountability.

718
00:32:11,400 --> 00:32:14,240
Speaker 2: For sure here, Like if you do some stupid shit, right,

719
00:32:14,640 --> 00:32:17,040
Speaker 2: if you if you write a check, someone's gonna cash

720
00:32:17,040 --> 00:32:17,960
Speaker 2: that motherfucker that you go.

721
00:32:18,280 --> 00:32:21,400
Speaker 1: So let's talk let's be solution based right now and

722
00:32:21,440 --> 00:32:24,760
Speaker 1: figure out what would accountability look like from each end

723
00:32:24,800 --> 00:32:26,680
Speaker 1: of the industry. So in my college course, I teach

724
00:32:26,680 --> 00:32:31,520
Speaker 1: about the three c's, creators, consumers, and commissioners. Right in

725
00:32:31,600 --> 00:32:33,760
Speaker 1: the game, you got artists, you got fans, and you

726
00:32:33,800 --> 00:32:36,800
Speaker 1: got label people and media people. So what does accountability

727
00:32:36,840 --> 00:32:40,640
Speaker 1: look like from an artist's standpoint? Like, what can we say, like,

728
00:32:40,680 --> 00:32:43,640
Speaker 1: come on, man, that's the difference between telling your story

729
00:32:43,880 --> 00:32:46,720
Speaker 1: and saying something like you said some dangerous ish that

730
00:32:46,840 --> 00:32:48,920
Speaker 1: could have real life implications.

731
00:32:48,920 --> 00:32:50,960
Speaker 4: You know, what does that accountability look like?

732
00:32:51,040 --> 00:32:51,280
Speaker 3: For me?

733
00:32:51,400 --> 00:32:54,120
Speaker 1: What it looks like is now that we have ogs

734
00:32:54,160 --> 00:32:57,080
Speaker 1: and hip hop, it looks like artists being able to

735
00:32:57,080 --> 00:33:00,720
Speaker 1: come together and say, you know what, Yes, the overt

736
00:33:00,800 --> 00:33:03,840
Speaker 1: glorification of I'm gonna walk my op down, I'm spinning

737
00:33:03,840 --> 00:33:06,160
Speaker 1: the being, I'm sliding, I'm knocking your head off, DA,

738
00:33:06,560 --> 00:33:10,840
Speaker 1: the glorification of murder music needs to stop, Like we

739
00:33:11,280 --> 00:33:14,320
Speaker 1: need to say that that's going too far. The glorification

740
00:33:14,560 --> 00:33:18,320
Speaker 1: of using drugs, you know what I'm saying, Like drug

741
00:33:18,840 --> 00:33:22,239
Speaker 1: addic culture inside of music needs to be something that

742
00:33:22,600 --> 00:33:25,120
Speaker 1: we need to speak out against. To me, that's what

743
00:33:25,360 --> 00:33:29,920
Speaker 1: the overt glorification of disrespecting women, dog like to the

744
00:33:29,960 --> 00:33:33,400
Speaker 1: point where it's just they're so used to being disrespective

745
00:33:33,480 --> 00:33:35,040
Speaker 1: right now that they didn't just got to the point

746
00:33:35,040 --> 00:33:37,239
Speaker 1: where they're numb to even what they hear, you know.

747
00:33:37,680 --> 00:33:40,320
Speaker 1: So for me, that's what accountability were just talking about

748
00:33:40,320 --> 00:33:43,480
Speaker 1: from artists could look like. I'm curious as to what

749
00:33:43,640 --> 00:33:45,520
Speaker 1: because I feel like you and I may draw our

750
00:33:45,560 --> 00:33:47,760
Speaker 1: line in different places, but where do you draw the

751
00:33:47,800 --> 00:33:51,200
Speaker 1: line in terms of what accountability could look like from artists?

752
00:33:52,520 --> 00:33:53,360
Speaker 3: This is what I would say.

753
00:33:53,480 --> 00:33:55,720
Speaker 2: I would say that there are there is a certain

754
00:33:55,960 --> 00:34:05,880
Speaker 2: aspect of being naive and being somebody who is trying

755
00:34:05,880 --> 00:34:07,720
Speaker 2: to do more of what works. And if they see

756
00:34:07,720 --> 00:34:12,120
Speaker 2: what works for ABC or d YO, beef sells, right,

757
00:34:12,280 --> 00:34:14,160
Speaker 2: It's always been like that. Go back to fifty, go

758
00:34:14,200 --> 00:34:18,040
Speaker 2: back to fucking L cool J cannabis, whatever, beef is

759
00:34:18,080 --> 00:34:22,360
Speaker 2: always sold. It's always been good for business. So if

760
00:34:22,400 --> 00:34:26,520
Speaker 2: you're like a young artist and you understand, well, maybe

761
00:34:26,600 --> 00:34:29,359
Speaker 2: when I put out a normal record, I don't see

762
00:34:29,400 --> 00:34:32,720
Speaker 2: the numbers that this record does.

763
00:34:34,440 --> 00:34:35,200
Speaker 3: I don't think.

764
00:34:36,239 --> 00:34:38,240
Speaker 2: I don't think a lot of these kids are mature

765
00:34:38,360 --> 00:34:42,040
Speaker 2: enough to like take a step back and realize, like, well,

766
00:34:42,080 --> 00:34:45,680
Speaker 2: but what comes with the extra million streams or whatever.

767
00:34:46,080 --> 00:34:49,040
Speaker 2: I do think, like you said, man, there has to

768
00:34:49,080 --> 00:34:50,240
Speaker 2: be somebody to kind.

769
00:34:50,080 --> 00:34:52,359
Speaker 3: Of step in and be like, Yo, we shouldn't put

770
00:34:52,400 --> 00:34:52,719
Speaker 3: this out.

771
00:34:52,760 --> 00:34:55,560
Speaker 4: Should that be their manager? I don't know, right, Should

772
00:34:55,600 --> 00:34:56,640
Speaker 4: that be an older artist?

773
00:34:56,840 --> 00:34:57,160
Speaker 3: For me?

774
00:34:57,640 --> 00:34:59,719
Speaker 1: We talk you a white man, Yeah, we talk so

775
00:34:59,800 --> 00:35:02,440
Speaker 1: much about the black community this and the black community

776
00:35:02,480 --> 00:35:04,880
Speaker 1: that that we need people in the black community to

777
00:35:04,960 --> 00:35:07,640
Speaker 1: step in and say, Man, that little seventeen year old

778
00:35:07,680 --> 00:35:11,120
Speaker 1: that's making that murder music that reminds me of who

779
00:35:11,120 --> 00:35:13,279
Speaker 1: I was twenty years ago. But by the grace of God,

780
00:35:13,360 --> 00:35:16,160
Speaker 1: I lived to be in my thirties. Now I'm gonna

781
00:35:16,239 --> 00:35:18,800
Speaker 1: feel and I'm a successful artist. I'm gonna take it

782
00:35:18,880 --> 00:35:21,480
Speaker 1: upon myself to pour into that young brother to play

783
00:35:21,600 --> 00:35:23,960
Speaker 1: some positive seeds, you know what I mean. I think

784
00:35:24,000 --> 00:35:26,200
Speaker 1: that that's where the accountability needs to come from. It

785
00:35:26,200 --> 00:35:28,279
Speaker 1: probably won't come from the managers because all they care

786
00:35:28,320 --> 00:35:29,880
Speaker 1: about is they twenty percent commission.

787
00:35:29,960 --> 00:35:31,680
Speaker 2: Yeah, and they just want to Yo, let's go get

788
00:35:31,719 --> 00:35:33,360
Speaker 2: an advance because I'm gonna get paid even if you

789
00:35:33,440 --> 00:35:33,960
Speaker 2: never recoup.

790
00:35:34,080 --> 00:35:35,200
Speaker 3: It's child abuse. Bro.

791
00:35:35,320 --> 00:35:38,400
Speaker 4: A lot of these older managers that hurry up and find.

792
00:35:38,160 --> 00:35:40,680
Speaker 2: An artist artists into a label deal. Hey, it's a

793
00:35:40,680 --> 00:35:44,359
Speaker 2: bullshit because guess what for people who don't know when

794
00:35:44,400 --> 00:35:46,520
Speaker 2: you get it, you get pushed into a shitty record

795
00:35:46,560 --> 00:35:49,640
Speaker 2: deal by a manager, it's because that manager's just gonna

796
00:35:49,680 --> 00:35:52,600
Speaker 2: take his piece of that advance and he's never got

797
00:35:52,640 --> 00:35:54,680
Speaker 2: to recoup it. He's not signed to the shitty record label,

798
00:35:54,719 --> 00:35:57,239
Speaker 2: thank you, what the shitty terms. It's the kid that's

799
00:35:57,280 --> 00:35:59,359
Speaker 2: now fucked. So even if in nine months the shit

800
00:35:59,360 --> 00:36:00,799
Speaker 2: don't work out with the manager and the kid, the

801
00:36:00,800 --> 00:36:02,759
Speaker 2: managers got free with his money in his pocket, than

802
00:36:03,040 --> 00:36:04,120
Speaker 2: that what happens all the time.

803
00:36:04,239 --> 00:36:04,879
Speaker 3: I see that shit.

804
00:36:05,320 --> 00:36:07,400
Speaker 2: I told that shit to artists where I've been in

805
00:36:07,440 --> 00:36:11,759
Speaker 2: the studio with them and been like, yo, I'll use it.

806
00:36:11,800 --> 00:36:12,440
Speaker 3: I don't want to say.

807
00:36:13,120 --> 00:36:15,600
Speaker 2: If this is somebody who's not a kid, but somebody

808
00:36:15,600 --> 00:36:18,719
Speaker 2: who's buzzing real hard, like three years ago, and they

809
00:36:18,880 --> 00:36:22,480
Speaker 2: all of a sudden signed to like a bigger management company,

810
00:36:22,719 --> 00:36:25,359
Speaker 2: and I sadone I'm close with, you know, and they

811
00:36:25,360 --> 00:36:28,840
Speaker 2: were pushing them to sign to Atlantic. And this artist

812
00:36:28,880 --> 00:36:32,120
Speaker 2: was very I mean millionaire off of independent music sheesh.

813
00:36:32,160 --> 00:36:34,520
Speaker 2: And I was like, I was like, yo, they're only

814
00:36:34,560 --> 00:36:37,040
Speaker 2: pushing you to sign that deal because it's it was

815
00:36:37,080 --> 00:36:40,000
Speaker 2: like a million dollar advance. I was like, bro, you

816
00:36:40,040 --> 00:36:42,680
Speaker 2: could put out a hoodie tomorrow and make a million dollars.

817
00:36:43,600 --> 00:36:46,480
Speaker 2: Like they're they're pushing you because they're gonna get they're

818
00:36:46,480 --> 00:36:48,000
Speaker 2: gonna get their piece off of that. And now you're

819
00:36:48,040 --> 00:36:49,920
Speaker 2: fucked because now you can't do what got you here,

820
00:36:49,920 --> 00:36:52,359
Speaker 2: which has drop music freely, and you don't even make

821
00:36:52,400 --> 00:36:55,800
Speaker 2: the music that makes sense to be on a major

822
00:36:56,160 --> 00:36:58,160
Speaker 2: Like I've never heard you put out a record that

823
00:36:58,160 --> 00:36:59,799
Speaker 2: I said to myself, Man, if that was just on

824
00:36:59,840 --> 00:37:02,719
Speaker 2: a major label, bro, like, if it ain't broke, don't

825
00:37:02,760 --> 00:37:03,759
Speaker 2: fix it, don't And.

826
00:37:03,760 --> 00:37:04,920
Speaker 3: Ended up still ended up.

827
00:37:05,040 --> 00:37:06,680
Speaker 2: It wasn't Atlantic that they ended up signing with, but

828
00:37:06,680 --> 00:37:09,200
Speaker 2: they did end up signing with a major label and

829
00:37:09,800 --> 00:37:13,200
Speaker 2: ship's hit a wall since then. But I bet you

830
00:37:13,239 --> 00:37:14,840
Speaker 2: that management got their.

831
00:37:14,719 --> 00:37:16,919
Speaker 3: Piece and that's all they care about.

832
00:37:17,120 --> 00:37:19,280
Speaker 2: Yeah, it's crazy. So many people are in these artists pockets.

833
00:37:19,320 --> 00:37:22,719
Speaker 2: It's fucking crazy. It's so crazy. There's like four or

834
00:37:22,719 --> 00:37:25,240
Speaker 2: five hands in these from every direction. And that's before

835
00:37:25,239 --> 00:37:27,360
Speaker 2: you even look at a lawyer. Yeah, bro, because you

836
00:37:27,440 --> 00:37:29,680
Speaker 2: got your lawyer, you got your your booking agent, you

837
00:37:29,760 --> 00:37:31,240
Speaker 2: got your your day to day.

838
00:37:31,600 --> 00:37:35,920
Speaker 3: You got the motherfuckers. You got the big manager, the

839
00:37:35,960 --> 00:37:37,080
Speaker 3: small manager.

840
00:37:36,719 --> 00:37:41,160
Speaker 4: The production company, you got a production company, like so many.

841
00:37:41,080 --> 00:37:43,560
Speaker 2: Like and like look, you know, like I said, man,

842
00:37:43,600 --> 00:37:46,080
Speaker 2: like a lot of these artists, if they're smart, they grow.

843
00:37:46,120 --> 00:37:47,919
Speaker 2: Like I just had a conversation with an artist who

844
00:37:48,680 --> 00:37:50,920
Speaker 2: is finally understanding.

845
00:37:51,719 --> 00:37:52,560
Speaker 3: That he's getting.

846
00:37:52,320 --> 00:37:56,080
Speaker 2: Fucked okay, and it's like like now that he can

847
00:37:56,280 --> 00:37:57,759
Speaker 2: now that he sees it, he can't unseee it. So

848
00:37:57,800 --> 00:38:01,319
Speaker 2: he's he's adjusting figure out now that like you know,

849
00:38:01,719 --> 00:38:04,520
Speaker 2: but most artists are just like they're really gonna trust

850
00:38:04,520 --> 00:38:07,240
Speaker 2: whoever they signed to to just guide them through the industry.

851
00:38:07,239 --> 00:38:09,719
Speaker 2: And a lot of times those motherfuckers give them their

852
00:38:09,760 --> 00:38:10,760
Speaker 2: own lawyer.

853
00:38:10,960 --> 00:38:12,960
Speaker 3: Yeah. So if you're a young, up and coming.

854
00:38:12,760 --> 00:38:16,480
Speaker 2: Artist, Yeah, your lawyer represents the people who are fucking you.

855
00:38:16,560 --> 00:38:17,160
Speaker 3: Absolutely.

856
00:38:17,960 --> 00:38:21,200
Speaker 2: If you're signed to somebody, don't hire the lawyer. They

857
00:38:21,239 --> 00:38:26,719
Speaker 2: suggest who's best interest is that lawyers? Like come on, Like, so.

858
00:38:26,640 --> 00:38:31,120
Speaker 4: Here's another catch twenty two is you got fans. What

859
00:38:31,320 --> 00:38:35,719
Speaker 4: level of accountability should fans have in this industry? Because, bro,

860
00:38:36,000 --> 00:38:38,680
Speaker 4: one of the worst, most toxic places in hip hop

861
00:38:38,719 --> 00:38:41,399
Speaker 4: is the comment section. Oh it's the worst, especially after

862
00:38:41,440 --> 00:38:43,439
Speaker 4: somebody dies for sure if they had an.

863
00:38:43,320 --> 00:38:46,239
Speaker 3: Opp Oh it's bad. Oh it's bad.

864
00:38:46,400 --> 00:38:47,080
Speaker 4: It's gruesome.

865
00:38:47,120 --> 00:38:47,279
Speaker 5: Bro.

866
00:38:47,360 --> 00:38:50,759
Speaker 1: It's like it makes me cringe to be like, this

867
00:38:50,800 --> 00:38:53,840
Speaker 1: person really just passed away, and y'all are in this

868
00:38:53,920 --> 00:38:55,000
Speaker 1: person's comment section.

869
00:38:55,440 --> 00:38:58,799
Speaker 4: Just going in would almost bring tears to my eyes.

870
00:38:58,840 --> 00:38:59,000
Speaker 3: Bro.

871
00:38:59,120 --> 00:39:01,080
Speaker 2: Yeah, I mean the fans and they have some accountability,

872
00:39:01,160 --> 00:39:05,880
Speaker 2: I think. Unfortunately, like the consumer base is so numbed

873
00:39:06,239 --> 00:39:09,719
Speaker 2: to thinking that artists are like video game characters, and

874
00:39:09,760 --> 00:39:11,360
Speaker 2: I think a lot of that it gets wrapped up

875
00:39:11,400 --> 00:39:14,920
Speaker 2: in like the streaming culture, and like you go on

876
00:39:14,960 --> 00:39:18,480
Speaker 2: YouTube and watch any documentary about some of these YouTube

877
00:39:18,520 --> 00:39:24,320
Speaker 2: pages be having the most in depth documentaries about beef,

878
00:39:24,400 --> 00:39:27,520
Speaker 2: beef or and like crazy shit.

879
00:39:28,120 --> 00:39:29,760
Speaker 3: So these have millions of views.

880
00:39:30,239 --> 00:39:32,279
Speaker 2: So these artists are like, it's almost like they're watching

881
00:39:32,320 --> 00:39:35,040
Speaker 2: their favorite TV show play out live the way you

882
00:39:35,040 --> 00:39:37,759
Speaker 2: would watch power. A lot of people are watching these

883
00:39:37,800 --> 00:39:42,440
Speaker 2: fucking documentaries, right, so they're invested in the storyline of

884
00:39:43,680 --> 00:39:46,279
Speaker 2: let's say Young and A's and Julio Fulio's beef because

885
00:39:46,320 --> 00:39:49,240
Speaker 2: there's thirty eight documentaries with millions of views on YouTube

886
00:39:49,239 --> 00:39:52,040
Speaker 2: about it. So when somebody dies, they don't look at

887
00:39:52,040 --> 00:39:57,520
Speaker 2: these motherfuckers like people, they're looking at them like people

888
00:39:57,560 --> 00:40:01,200
Speaker 2: on TV. And it's crazy because our culture has produced

889
00:40:01,200 --> 00:40:04,839
Speaker 2: so much insensitivity or like real life, you see it, Bro,

890
00:40:05,400 --> 00:40:08,480
Speaker 2: people will do anything on the streets to get to

891
00:40:08,520 --> 00:40:13,600
Speaker 2: go viral. They'll literally check their integrity.

892
00:40:13,600 --> 00:40:19,000
Speaker 3: At the door and do crazy whole ship for a

893
00:40:19,040 --> 00:40:19,800
Speaker 3: million views.

894
00:40:20,960 --> 00:40:23,000
Speaker 2: They'll get punched like like I'll be seeing some of

895
00:40:23,000 --> 00:40:25,160
Speaker 2: this ship and I'm like, damn, bro. Like when I

896
00:40:25,200 --> 00:40:26,919
Speaker 2: was a kid, we had Jackass and we had Tom

897
00:40:26,960 --> 00:40:28,760
Speaker 2: Green and all kind of you know, interesting and stuff.

898
00:40:28,760 --> 00:40:32,640
Speaker 2: But nowadays, bro, the amount of wild, disrespectful shit that

899
00:40:32,719 --> 00:40:35,560
Speaker 2: goes viral is like I think it's like the boot

900
00:40:35,600 --> 00:40:37,080
Speaker 2: Gang kid who I think has gotten saved.

901
00:40:37,120 --> 00:40:40,239
Speaker 3: Yeah he got saved. Yeah he sober shoutut to. I

902
00:40:40,280 --> 00:40:42,000
Speaker 3: think his name is John Cabanney Jackobanda.

903
00:40:42,000 --> 00:40:45,000
Speaker 2: That's my dude, A good guy, right, But like when

904
00:40:45,080 --> 00:40:48,600
Speaker 2: he was going viral, I think people were seeing how

905
00:40:48,640 --> 00:40:50,080
Speaker 2: he was going viral and they're like, oh, I gotta

906
00:40:50,120 --> 00:40:51,680
Speaker 2: do I gotta one up that, and he was doing

907
00:40:51,719 --> 00:40:54,080
Speaker 2: some crazy shit. And this is just kind of the

908
00:40:54,080 --> 00:40:57,879
Speaker 2: world we live in now, where like social media and

909
00:40:57,960 --> 00:41:02,560
Speaker 2: like just like I'm like Aiden Ross, I'm at Dre's

910
00:41:02,680 --> 00:41:08,320
Speaker 2: right with fifty cent. This was Saturday Friday, and Aiden

911
00:41:08,400 --> 00:41:10,600
Speaker 2: Ross walks up trying to get into VIP but he's

912
00:41:10,680 --> 00:41:16,040
Speaker 2: like streaming it like live on the internet. So he's

913
00:41:16,080 --> 00:41:20,000
Speaker 2: like living his life for his stream and like shout

914
00:41:20,000 --> 00:41:23,640
Speaker 2: out to him. He's making money, right, you know whatever.

915
00:41:24,400 --> 00:41:28,239
Speaker 2: You know, he's doing well for himself. But like how

916
00:41:28,280 --> 00:41:32,239
Speaker 2: many kids are like okay, if Aiden Ross and Kay

917
00:41:32,360 --> 00:41:34,960
Speaker 2: Sanat and all these people, they're popping and like, I

918
00:41:34,960 --> 00:41:36,799
Speaker 2: think I love Kai by the way, I think Kay's great.

919
00:41:36,920 --> 00:41:37,920
Speaker 3: I think he's hilarious.

920
00:41:38,200 --> 00:41:42,800
Speaker 2: But like they're they're the streaming culture. And I'm not

921
00:41:42,840 --> 00:41:45,760
Speaker 2: talking about streaming in front of a computer playing music, reacting.

922
00:41:45,760 --> 00:41:47,759
Speaker 3: I'm talking about like when you're walking.

923
00:41:47,480 --> 00:41:49,440
Speaker 2: Down the street and people are on kicks streaming their

924
00:41:49,480 --> 00:41:52,160
Speaker 2: life live seeing how many times it can go viral

925
00:41:52,160 --> 00:41:55,760
Speaker 2: in a day. There's like hundreds of thousands of smaller

926
00:41:55,840 --> 00:41:57,439
Speaker 2: versions of that that are trying to be the next

927
00:41:57,480 --> 00:41:59,720
Speaker 2: that that are trying to one up and do stupid

928
00:41:59,760 --> 00:42:02,480
Speaker 2: shit on the Internet to try to get attention. And

929
00:42:02,880 --> 00:42:05,399
Speaker 2: like I said, dude, I do think the Internet has

930
00:42:05,440 --> 00:42:09,520
Speaker 2: desensitized us all to like just this is like real

931
00:42:09,560 --> 00:42:12,440
Speaker 2: life shit. People lose their life, people die, and we

932
00:42:12,560 --> 00:42:14,520
Speaker 2: never had that growing up. Like the most we had.

933
00:42:14,440 --> 00:42:17,560
Speaker 3: Was like double xl oh, world Star, Fight Works or

934
00:42:17,640 --> 00:42:18,600
Speaker 3: Yeah or world Star.

935
00:42:19,200 --> 00:42:21,680
Speaker 2: But even before that, it was like you would hear

936
00:42:21,760 --> 00:42:24,120
Speaker 2: somebody get dissed on a CD that you had to buy,

937
00:42:25,040 --> 00:42:26,399
Speaker 2: and then you would read about it.

938
00:42:26,920 --> 00:42:29,759
Speaker 3: Obviously we've lost people Tupac, Biggie, etc.

939
00:42:30,560 --> 00:42:35,439
Speaker 2: But it was never like dis documented. For every time

940
00:42:35,520 --> 00:42:40,520
Speaker 2: something happens, there's one hundred reaction videos and this internet

941
00:42:40,680 --> 00:42:44,799
Speaker 2: YouTube reaction like crime documentary culture that we live in.

942
00:42:44,920 --> 00:42:48,240
Speaker 2: Fans don't they don't give a fuck about the music,

943
00:42:48,800 --> 00:42:50,600
Speaker 2: and they don't even fuck about the artists. They give

944
00:42:50,600 --> 00:42:53,640
Speaker 2: a fuck about the drama, the storyline that they're engaged in.

945
00:42:53,960 --> 00:42:57,680
Speaker 2: They know more about the storyline of Somebody's Beep than

946
00:42:57,680 --> 00:43:00,239
Speaker 2: they do about the album that dropped a lot of

947
00:43:00,239 --> 00:43:00,720
Speaker 2: these artists.

948
00:43:00,760 --> 00:43:02,000
Speaker 3: Like obviously there's artists people.

949
00:43:01,800 --> 00:43:03,719
Speaker 2: Are engaged with, like you know, young boy guys like that,

950
00:43:03,760 --> 00:43:06,080
Speaker 2: but like, I just feel like the culture of like

951
00:43:06,320 --> 00:43:10,640
Speaker 2: content has really like dehumanized not just rappers, but just

952
00:43:10,719 --> 00:43:11,680
Speaker 2: the fucking world.

953
00:43:12,040 --> 00:43:13,000
Speaker 3: So here's my theory.

954
00:43:13,719 --> 00:43:16,799
Speaker 1: My solution is, we need to take what we know

955
00:43:17,040 --> 00:43:19,759
Speaker 1: as hip hop culture and at this stage we need

956
00:43:19,800 --> 00:43:22,279
Speaker 1: to throw it away. Just like I'm from New Orleans

957
00:43:22,320 --> 00:43:24,480
Speaker 1: and when we had Hurricane Katrina come through, what we

958
00:43:24,560 --> 00:43:27,960
Speaker 1: knew New Orleans to be we had to throw that

959
00:43:28,040 --> 00:43:30,920
Speaker 1: away because it got swept away, right, And once it

960
00:43:31,000 --> 00:43:33,719
Speaker 1: got swept away, it didn't take away the identity of

961
00:43:33,840 --> 00:43:36,560
Speaker 1: New Orleans, but what we knew New Orleans to be

962
00:43:36,840 --> 00:43:39,319
Speaker 1: got swept away. We need to do that same thing

963
00:43:39,360 --> 00:43:41,759
Speaker 1: with hip hop because what we knew hip hop and

964
00:43:41,800 --> 00:43:44,320
Speaker 1: hip hop culture to be is something that has gotten

965
00:43:44,360 --> 00:43:49,000
Speaker 1: commandeered and kidnapped and diluted and perverted into something that

966
00:43:49,480 --> 00:43:51,560
Speaker 1: it's like, wait, it was never intended to be this

967
00:43:51,719 --> 00:43:53,719
Speaker 1: tax it can be this negative. So we need to

968
00:43:53,760 --> 00:43:56,640
Speaker 1: just sweep it all away, throw it all away, and

969
00:43:56,719 --> 00:43:58,680
Speaker 1: still have the identity of what hip hop is.

970
00:43:58,800 --> 00:44:00,920
Speaker 4: And just like we had to do in New after Katrina,

971
00:44:00,920 --> 00:44:03,680
Speaker 4: we had to rebuild. We need to rebuild hip hop

972
00:44:03,840 --> 00:44:06,960
Speaker 4: and keep the positive aspects, keep the stuff that feels

973
00:44:07,040 --> 00:44:09,440
Speaker 4: like it's progressive and saying yeah, we want that to

974
00:44:09,440 --> 00:44:11,320
Speaker 4: be a part of the culture. But all the stuff

975
00:44:11,320 --> 00:44:14,279
Speaker 4: that is clearly overtly toxic and negative, we need to

976
00:44:14,280 --> 00:44:16,440
Speaker 4: throw it away and keep it out, man, because at

977
00:44:16,440 --> 00:44:19,799
Speaker 4: this point we want to make this inclusive room for

978
00:44:19,880 --> 00:44:22,080
Speaker 4: everything and say, yeah, that's hip hop, and that's hip

979
00:44:22,080 --> 00:44:24,279
Speaker 4: hop too, and that's hip hop. And I guess, I mean,

980
00:44:24,320 --> 00:44:26,759
Speaker 4: I guess when somebody get murdered and making murder music,

981
00:44:26,800 --> 00:44:27,839
Speaker 4: I guess that's part of hip hop.

982
00:44:27,920 --> 00:44:30,000
Speaker 1: But then when somebody doing some positive week, gonna be

983
00:44:30,040 --> 00:44:32,640
Speaker 1: all right, that's hip hop. But then this is like,

984
00:44:33,440 --> 00:44:36,600
Speaker 1: we don't have any standards. So that's my vote is

985
00:44:36,960 --> 00:44:40,520
Speaker 1: as long as people are truly wanting to preserve their

986
00:44:40,560 --> 00:44:43,360
Speaker 1: idea what hip hop culture is, we're gonna be doomed

987
00:44:43,440 --> 00:44:47,200
Speaker 1: because we didn't do a good enough job being gatekeepers

988
00:44:47,239 --> 00:44:50,680
Speaker 1: of the culture to allow it to still exist in

989
00:44:51,320 --> 00:44:54,359
Speaker 1: its purest form. Things can grow, but when you see

990
00:44:54,400 --> 00:44:57,040
Speaker 1: things growing in the wrong direction, that's when you're supposed

991
00:44:57,080 --> 00:45:00,399
Speaker 1: to say and do something. The problem is, it's been

992
00:45:00,440 --> 00:45:02,400
Speaker 1: thirty some odd years at this point that has been

993
00:45:02,400 --> 00:45:05,040
Speaker 1: growing in a direction that I think everyone is like, wait,

994
00:45:05,080 --> 00:45:08,360
Speaker 1: more rappers getting murdered every year. Wait, this type of

995
00:45:08,400 --> 00:45:11,360
Speaker 1: music is on the overdoing all overdose. Now you go

996
00:45:11,480 --> 00:45:15,799
Speaker 1: to overdose culture and all of this. Now we are

997
00:45:15,840 --> 00:45:19,280
Speaker 1: seeing people we knew as moguls getting dieted on charges

998
00:45:19,280 --> 00:45:21,200
Speaker 1: that go back twenty and thirty years.

999
00:45:21,239 --> 00:45:23,640
Speaker 4: You know what I'm saying, Man, we're seeing this stuff.

1000
00:45:23,800 --> 00:45:27,000
Speaker 1: We're seeing it's too normal for rappers to be doing

1001
00:45:27,520 --> 00:45:30,200
Speaker 1: jail time and getting killed. This doesn't happen in other

1002
00:45:30,280 --> 00:45:32,799
Speaker 1: genres of music at the rate that is happening in

1003
00:45:32,840 --> 00:45:33,640
Speaker 1: hip hop, for sure.

1004
00:45:33,719 --> 00:45:37,319
Speaker 2: I do think though, the overdosing aspect, I do think

1005
00:45:38,280 --> 00:45:42,080
Speaker 2: that is a an overall issue just.

1006
00:45:42,040 --> 00:45:44,320
Speaker 3: In music all in the world. In a way, Okay,

1007
00:45:44,440 --> 00:45:45,000
Speaker 3: I would.

1008
00:45:44,760 --> 00:45:49,600
Speaker 2: Agree, because defetanol shit has hit the world, like it's crazy.

1009
00:45:49,880 --> 00:45:51,399
Speaker 2: You know, I have no personal people in my life

1010
00:45:51,400 --> 00:45:53,200
Speaker 2: that have overdose and die that aren't rappers, that just

1011
00:45:53,280 --> 00:45:53,800
Speaker 2: have jobs.

1012
00:45:54,640 --> 00:45:55,440
Speaker 3: So I think that.

1013
00:45:55,480 --> 00:45:57,960
Speaker 2: But but again, there's obviously music that pushes drug use

1014
00:45:57,960 --> 00:45:59,560
Speaker 2: and all that. But I gotta ask you this, Like,

1015
00:45:59,680 --> 00:46:04,040
Speaker 2: so there is an aspect of like, Okay, if you

1016
00:46:04,120 --> 00:46:07,880
Speaker 2: think of like Sexy red right, Like I genuinely enjoy

1017
00:46:07,960 --> 00:46:10,799
Speaker 2: Sexy Reds music, Like I'm a club DJ, so like

1018
00:46:11,640 --> 00:46:14,879
Speaker 2: I see like how much people enjoy her shit. They

1019
00:46:14,960 --> 00:46:19,640
Speaker 2: dance to it. I mean, women love her music. Where

1020
00:46:19,680 --> 00:46:22,360
Speaker 2: is there like, like for you in the world that

1021
00:46:22,400 --> 00:46:27,520
Speaker 2: you're you know, proposing, is there a space for like

1022
00:46:27,680 --> 00:46:32,960
Speaker 2: just fun music that is not necessarily content heavy.

1023
00:46:33,120 --> 00:46:37,120
Speaker 4: Yes, indeed, Bro, Bro, Bro, you don't think it's possible

1024
00:46:37,120 --> 00:46:39,839
Speaker 4: to make fun music that doesn't have to I just

1025
00:46:39,920 --> 00:46:42,359
Speaker 4: like be super ratchet and super.

1026
00:46:42,120 --> 00:46:45,120
Speaker 2: Raunch, But I think that the ratchetness of some of

1027
00:46:45,160 --> 00:46:46,880
Speaker 2: this music is like, like I was just talking to

1028
00:46:46,920 --> 00:46:50,200
Speaker 2: Hurricane Chris right, and he's from Treeport, and he was saying,

1029
00:46:50,239 --> 00:46:51,879
Speaker 2: like he's got a problem of fifty. He said, because

1030
00:46:51,920 --> 00:46:53,759
Speaker 2: early on before fifty brought his studio there, he said,

1031
00:46:53,760 --> 00:46:56,080
Speaker 2: when he brought it, he's gonna get rid of the ratchetness,

1032
00:46:56,640 --> 00:46:59,400
Speaker 2: like ratchet and they call Shreeport ratchet City. It's a

1033
00:46:59,400 --> 00:47:01,600
Speaker 2: part of the culture of Streetport, like that music is

1034
00:47:01,640 --> 00:47:03,040
Speaker 2: a part of the culture of Streetport, even in the

1035
00:47:03,040 --> 00:47:05,120
Speaker 2: oils a bounce. Music like back that Ass Up is

1036
00:47:05,160 --> 00:47:09,040
Speaker 2: a fucking quite possibly, I don't know, that might be

1037
00:47:09,040 --> 00:47:10,879
Speaker 2: a top three greatest hip hop song of all time

1038
00:47:10,880 --> 00:47:14,320
Speaker 2: if you think about just like that song never not

1039
00:47:14,400 --> 00:47:17,400
Speaker 2: get played in the club forever for the rest of eternity.

1040
00:47:17,480 --> 00:47:20,799
Speaker 2: If there's clubs juvenile but back that Ass Up from

1041
00:47:20,840 --> 00:47:24,560
Speaker 2: your hometown. That's a song about shaking ass, throwing ass.

1042
00:47:24,920 --> 00:47:27,400
Speaker 2: But it's an important song. Would you agree or disagree?

1043
00:47:27,520 --> 00:47:30,400
Speaker 1: What has made it important though, is that whenever you

1044
00:47:30,520 --> 00:47:33,480
Speaker 1: offer something to people, there's always going to be an

1045
00:47:33,560 --> 00:47:36,719
Speaker 1: appetite and a desire for people to have a soundtrack

1046
00:47:36,920 --> 00:47:39,200
Speaker 1: to justify what it is that they're already doing or

1047
00:47:39,239 --> 00:47:41,319
Speaker 1: what they want to do. So, when you think about it,

1048
00:47:41,680 --> 00:47:44,239
Speaker 1: music is not supposed to be on the back end,

1049
00:47:44,440 --> 00:47:46,520
Speaker 1: you know, no pun intended, but on the back end

1050
00:47:46,800 --> 00:47:49,400
Speaker 1: of what's going on. Musicians are supposed to be the

1051
00:47:49,440 --> 00:47:52,279
Speaker 1: cultural savance and the leaders to say where do we

1052
00:47:52,320 --> 00:47:53,360
Speaker 1: want to take our people?

1053
00:47:53,400 --> 00:47:53,880
Speaker 3: You feel me?

1054
00:47:54,040 --> 00:47:56,759
Speaker 4: And that's the problem is musicians have fallen into well,

1055
00:47:56,880 --> 00:47:59,160
Speaker 4: what do the people want? Whatever the people want, that's

1056
00:47:59,200 --> 00:48:01,200
Speaker 4: what I'm going to give them. That's the problem.

1057
00:48:01,560 --> 00:48:03,440
Speaker 1: I think that as a leader is about giving people

1058
00:48:03,440 --> 00:48:06,080
Speaker 1: what they need, and giving them what they need is

1059
00:48:06,120 --> 00:48:08,160
Speaker 1: going to change what it is that they have a

1060
00:48:08,200 --> 00:48:09,160
Speaker 1: taste and a desire for.

1061
00:48:09,440 --> 00:48:12,359
Speaker 2: So do you think I'm going to ask you about

1062
00:48:12,400 --> 00:48:16,000
Speaker 2: that one song being from where you're from. If what

1063
00:48:16,040 --> 00:48:18,960
Speaker 2: you're proposing is the truth that song doesn't exist, you

1064
00:48:19,000 --> 00:48:19,759
Speaker 2: think that's a good thing?

1065
00:48:20,040 --> 00:48:22,000
Speaker 3: Back that ass up. If that song didn't exist.

1066
00:48:22,000 --> 00:48:24,920
Speaker 1: Now, this is me having a relationship with juvenile Legend

1067
00:48:25,080 --> 00:48:26,600
Speaker 1: with his Yeah, like literally.

1068
00:48:26,280 --> 00:48:27,920
Speaker 3: One of the goo Like four hundred degree is one

1069
00:48:27,920 --> 00:48:29,799
Speaker 3: of my favorite alms of all time. I'm cool with Bro.

1070
00:48:29,920 --> 00:48:32,000
Speaker 4: That was the soundtrack to our lifeild growing up in

1071
00:48:32,000 --> 00:48:32,680
Speaker 4: New Orleans.

1072
00:48:32,480 --> 00:48:32,560
Speaker 3: You know.

1073
00:48:32,600 --> 00:48:34,920
Speaker 1: I mean, I think that there's a different version of

1074
00:48:35,000 --> 00:48:37,759
Speaker 1: back that thing up that could have come out that

1075
00:48:37,840 --> 00:48:43,120
Speaker 1: could have been just as powerful. Literally same beat, Sam Hook,

1076
00:48:43,600 --> 00:48:45,120
Speaker 1: Sam Cayden should heard me, that.

1077
00:48:45,160 --> 00:48:46,560
Speaker 4: Could have been just as powerful.

1078
00:48:46,560 --> 00:48:49,480
Speaker 1: And I think that our world doesn't normalize that that's

1079
00:48:49,520 --> 00:48:52,640
Speaker 1: even a possibility, and we just say, well, it just

1080
00:48:52,680 --> 00:48:55,160
Speaker 1: had to be this one song because we can't even

1081
00:48:55,200 --> 00:48:59,000
Speaker 1: imagine something being that powerful if it wasn't that. But Bro,

1082
00:48:59,400 --> 00:49:02,319
Speaker 1: thankfully as artists who have come along, myself being one

1083
00:49:02,360 --> 00:49:05,799
Speaker 1: of them, that's showing like, wait, this can be a hit.

1084
00:49:05,960 --> 00:49:08,520
Speaker 1: This song can get played by the masses and people

1085
00:49:08,560 --> 00:49:12,319
Speaker 1: loving this song, but it has a different vibe to it,

1086
00:49:12,520 --> 00:49:15,920
Speaker 1: same same vibe in some ways, but it doesn't have

1087
00:49:16,000 --> 00:49:19,200
Speaker 1: to all the way dip into, uh, the lowest level

1088
00:49:19,280 --> 00:49:20,000
Speaker 1: of who we are.

1089
00:49:20,560 --> 00:49:23,440
Speaker 3: I think what's also very like.

1090
00:49:23,600 --> 00:49:25,840
Speaker 4: Summertime by Will Smith? Not to cut you off Summertime?

1091
00:49:25,920 --> 00:49:27,560
Speaker 4: Summertime by Will Smith? Ain't that a classic?

1092
00:49:27,600 --> 00:49:28,759
Speaker 3: So I don't know if you could throw ass the

1093
00:49:28,760 --> 00:49:29,480
Speaker 3: summertime though.

1094
00:49:29,920 --> 00:49:33,239
Speaker 1: Okay, is there a song that you could throw Buddha too?

1095
00:49:33,640 --> 00:49:38,840
Speaker 1: That is not uh all the way in the Jewelvie

1096
00:49:38,960 --> 00:49:39,919
Speaker 1: back that thing up lane.

1097
00:49:39,960 --> 00:49:41,400
Speaker 4: Is there a song you could throw boot not not

1098
00:49:41,440 --> 00:49:46,440
Speaker 4: that you could throw because I'm not trying to say at all. Yeah,

1099
00:49:46,600 --> 00:49:49,480
Speaker 4: is there think that Let's go through the catalog. Let's

1100
00:49:49,480 --> 00:49:54,280
Speaker 4: see Yay Cole, Kendrick, jay z Nis.

1101
00:49:54,560 --> 00:49:56,840
Speaker 2: I mean those aren't even club artists. I'm thinking like

1102
00:49:58,120 --> 00:49:59,680
Speaker 2: the Big Club Records of all time.

1103
00:49:59,680 --> 00:50:04,320
Speaker 4: Okay, big club brotherers Bro, there's several keV Nelly he I.

1104
00:50:04,640 --> 00:50:09,600
Speaker 2: But it's getting hot in here right right, I mean

1105
00:50:09,640 --> 00:50:10,640
Speaker 2: the am getting naked.

1106
00:50:10,640 --> 00:50:13,560
Speaker 1: I mean right, I'm gonna have to make the son.

1107
00:50:13,680 --> 00:50:15,680
Speaker 1: Then I'm gonna have to make I'm have to make it, bro.

1108
00:50:15,880 --> 00:50:18,480
Speaker 3: But so so so so listen.

1109
00:50:18,680 --> 00:50:21,640
Speaker 2: I think the other answer to this is one it's

1110
00:50:21,719 --> 00:50:24,920
Speaker 2: not realistic to think that like like that's even like

1111
00:50:24,920 --> 00:50:29,280
Speaker 2: a real possibility. I think what is realistic is guys

1112
00:50:29,280 --> 00:50:32,279
Speaker 2: like yourself, guys like Kendrick inspiring people to be like, oh,

1113
00:50:32,320 --> 00:50:33,680
Speaker 2: we ain't got to do it this way. And I

1114
00:50:33,680 --> 00:50:38,600
Speaker 2: think that this is the highest version of people paying

1115
00:50:38,640 --> 00:50:41,400
Speaker 2: attention and being like hmm, That's why I said, like this,

1116
00:50:41,600 --> 00:50:44,120
Speaker 2: somehow this beef with Drake has turned like opened up

1117
00:50:44,120 --> 00:50:47,560
Speaker 2: a lot of fans' odds to being like oh shit.

1118
00:50:48,760 --> 00:50:52,840
Speaker 2: And I think the problem there is, though Kendrick is

1119
00:50:52,880 --> 00:51:01,080
Speaker 2: a generationally talented human being, uh, and not everyone's talented

1120
00:51:01,080 --> 00:51:06,000
Speaker 2: as Kendrick Lamar where people will overlook what they might

1121
00:51:06,120 --> 00:51:07,839
Speaker 2: want to hear to be like, oh, this ship is

1122
00:51:07,920 --> 00:51:11,560
Speaker 2: just so good it's undeniable that I can't even deny

1123
00:51:11,640 --> 00:51:13,399
Speaker 2: it because think of all the people who are hating

1124
00:51:13,440 --> 00:51:16,520
Speaker 2: on Kendrick. Even when Youporia dropped and I think You're

1125
00:51:16,520 --> 00:51:18,960
Speaker 2: Fouri is the best record at all the distance, it

1126
00:51:19,080 --> 00:51:20,680
Speaker 2: was like they didn't have They didn't really be like

1127
00:51:20,719 --> 00:51:22,880
Speaker 2: okay Kendrick until Not Like Us came out because Not

1128
00:51:22,960 --> 00:51:23,279
Speaker 2: Like Us.

1129
00:51:23,360 --> 00:51:26,719
Speaker 1: Was easier on it is you could dance to a club.

1130
00:51:28,160 --> 00:51:29,480
Speaker 1: Oh I thought of a record by the way that

1131
00:51:29,719 --> 00:51:33,080
Speaker 1: people throw booted too. They got a different vibe nice

1132
00:51:33,120 --> 00:51:33,919
Speaker 1: for what by Drake?

1133
00:51:34,160 --> 00:51:35,359
Speaker 3: Fair enough? Yeah?

1134
00:51:35,560 --> 00:51:37,640
Speaker 2: Great record by the way. Yeah, and it's got and

1135
00:51:37,719 --> 00:51:38,840
Speaker 2: it's the New Orleans sound.

1136
00:51:38,719 --> 00:51:40,120
Speaker 3: New Orleans bounce You feel me?

1137
00:51:41,000 --> 00:51:43,280
Speaker 2: But I'm just curious, like, like I think that would

1138
00:51:43,280 --> 00:51:47,000
Speaker 2: to me be the The answer is like whatever's happening

1139
00:51:47,080 --> 00:51:50,080
Speaker 2: right now with this moment of music is hoping that

1140
00:51:50,120 --> 00:51:53,800
Speaker 2: it can help inspire artists to change and or artists

1141
00:51:53,800 --> 00:51:58,480
Speaker 2: who are doing that type of music. Kenny Mason from Atlanta.

1142
00:51:59,160 --> 00:52:01,200
Speaker 2: I mean, there's so many dope artists who are just

1143
00:52:01,880 --> 00:52:06,200
Speaker 2: crazy dope, like maybe now like people might give them

1144
00:52:06,200 --> 00:52:08,000
Speaker 2: a real change, even like a guy like Denzel Curry,

1145
00:52:08,040 --> 00:52:10,360
Speaker 2: who I think is so is like an alien. You

1146
00:52:10,400 --> 00:52:12,600
Speaker 2: know what I'm saying that Denzel Curry isn't necessarily making

1147
00:52:12,600 --> 00:52:15,920
Speaker 2: like you know, Christian rap or anything, but like he's

1148
00:52:16,480 --> 00:52:18,680
Speaker 2: so artistically unique as an artist where he could do

1149
00:52:18,760 --> 00:52:22,080
Speaker 2: so many different things that like, you know, he's got

1150
00:52:22,080 --> 00:52:24,759
Speaker 2: platinum records too, shout out to him, but you know,

1151
00:52:24,800 --> 00:52:26,719
Speaker 2: I would like to see him be like up there

1152
00:52:26,760 --> 00:52:30,160
Speaker 2: with the Drakes of the world or you know. And

1153
00:52:30,200 --> 00:52:32,719
Speaker 2: we go on and on about artists who are dope,

1154
00:52:33,120 --> 00:52:34,920
Speaker 2: but I think that that's kind of we're in this

1155
00:52:35,000 --> 00:52:36,480
Speaker 2: space where it's like, Okay, well, the guy doing it

1156
00:52:36,480 --> 00:52:39,640
Speaker 2: at the highest level is an alien, and really the

1157
00:52:39,680 --> 00:52:41,600
Speaker 2: other guy who's doing it at that level is Jay Cole,

1158
00:52:41,680 --> 00:52:42,960
Speaker 2: who's also an alien.

1159
00:52:44,480 --> 00:52:46,840
Speaker 3: And I say this because those are the two.

1160
00:52:46,640 --> 00:52:48,360
Speaker 2: Guys who are a part of the Big Three and

1161
00:52:48,400 --> 00:52:50,920
Speaker 2: have kind of been a part of Like it's them

1162
00:52:51,000 --> 00:52:53,200
Speaker 2: two and Drake, and you know, listen, Drake also is

1163
00:52:53,239 --> 00:52:54,880
Speaker 2: an alien. Let's be clear it. Drake is one of

1164
00:52:54,880 --> 00:52:59,080
Speaker 2: the greatest artists I've ever lived, you know. I think

1165
00:52:59,080 --> 00:53:02,840
Speaker 2: that with Kendrick and Cole being so prominent throughout the

1166
00:53:02,840 --> 00:53:08,360
Speaker 2: culture throughout all these years, like what's common the commonality

1167
00:53:08,400 --> 00:53:11,880
Speaker 2: about both of them is that they are conscious of

1168
00:53:11,920 --> 00:53:14,600
Speaker 2: what they're putting into the world. And they're two of

1169
00:53:14,600 --> 00:53:16,400
Speaker 2: the biggest three that.

1170
00:53:16,480 --> 00:53:19,720
Speaker 4: You go, two thirds of the Big three is super conscious.

1171
00:53:19,440 --> 00:53:23,200
Speaker 2: Super conscious and super super purpose with their intent on

1172
00:53:23,280 --> 00:53:25,760
Speaker 2: everything they do, whether it's an artist they sign, whether

1173
00:53:25,800 --> 00:53:26,960
Speaker 2: it's a verse that they drop.

1174
00:53:27,440 --> 00:53:28,480
Speaker 3: Even I think back to the J.

1175
00:53:28,680 --> 00:53:30,239
Speaker 2: Cole conversation where he tried to sit down with a

1176
00:53:30,239 --> 00:53:33,080
Speaker 2: little pump, you know, and try to explain a little pump,

1177
00:53:33,120 --> 00:53:34,560
Speaker 2: but it was probably gonna happen with his career, and

1178
00:53:34,600 --> 00:53:38,480
Speaker 2: it ended up happening. I think that, you know, again,

1179
00:53:38,520 --> 00:53:42,160
Speaker 2: like I hope that this sparks more artists who are

1180
00:53:42,200 --> 00:53:48,320
Speaker 2: inspired by Kendrick than maybe inspired by op killing music.

1181
00:53:48,480 --> 00:53:51,279
Speaker 3: Mm there you go, then you go. But I don't know,

1182
00:53:51,280 --> 00:53:52,440
Speaker 3: we we probably.

1183
00:53:52,160 --> 00:53:54,320
Speaker 2: Won't see that for a few three, four, five years,

1184
00:53:54,360 --> 00:53:56,400
Speaker 2: but then we're seeing it right now. I think we're

1185
00:53:56,440 --> 00:53:58,000
Speaker 2: seeing it right now, bro. Like I said, I just

1186
00:53:58,040 --> 00:53:58,840
Speaker 2: put my song.

1187
00:53:58,640 --> 00:54:01,799
Speaker 1: Out yesterday called call It Like it Is, and it's

1188
00:54:01,840 --> 00:54:05,040
Speaker 1: me responding to Kendrick and showing him love for a

1189
00:54:05,760 --> 00:54:06,160
Speaker 1: d one.

1190
00:54:06,440 --> 00:54:09,640
Speaker 3: I want to make sure that more people know who

1191
00:54:09,680 --> 00:54:10,040
Speaker 3: you are.

1192
00:54:10,120 --> 00:54:12,040
Speaker 1: You know what I'm saying by saying that in the song,

1193
00:54:12,160 --> 00:54:14,680
Speaker 1: so that it's up to me saying bet the shift

1194
00:54:14,760 --> 00:54:17,560
Speaker 1: is happening right now. I'm clearly a part of this shift.

1195
00:54:17,719 --> 00:54:19,239
Speaker 1: So when I get the baton, I gotta do what

1196
00:54:19,280 --> 00:54:21,080
Speaker 1: I do. So I hit them with what's the point

1197
00:54:21,080 --> 00:54:23,200
Speaker 1: of writing all of these lyrics? If I'm rapping to

1198
00:54:23,280 --> 00:54:25,439
Speaker 1: an audience that ain't trying to hear it. They'd rather

1199
00:54:25,480 --> 00:54:28,000
Speaker 1: me blow a bag than rap about building wealth. They'd

1200
00:54:28,080 --> 00:54:30,600
Speaker 1: rather me get some brain and rap about mental health.

1201
00:54:30,640 --> 00:54:33,520
Speaker 1: Don't sensor me eventually try to make sense of me.

1202
00:54:33,760 --> 00:54:36,440
Speaker 1: I don't need your dollars. I need you to think sensibly.

1203
00:54:36,640 --> 00:54:39,120
Speaker 1: You feel good now that you're vegan. That's funny.

1204
00:54:39,200 --> 00:54:42,040
Speaker 4: If you're still promoting garbage, you're just a healthy dummy.

1205
00:54:43,000 --> 00:54:44,960
Speaker 4: My city don't even love me. I'm calling it, how

1206
00:54:44,960 --> 00:54:45,239
Speaker 4: it is.

1207
00:54:45,280 --> 00:54:48,400
Speaker 1: I'm a threat to the power structure, brain washing our kids,

1208
00:54:48,440 --> 00:54:50,560
Speaker 1: fracturing all the egos of illegitimate.

1209
00:54:50,680 --> 00:54:52,960
Speaker 4: He rolls, I only look up to one man because

1210
00:54:52,960 --> 00:54:55,399
Speaker 4: he died. Then he rolls. I keep it too real

1211
00:54:55,480 --> 00:54:58,279
Speaker 4: because life don't last too long. If everybody likes me,

1212
00:54:58,560 --> 00:54:59,879
Speaker 4: I'm doing something too wrong.

1213
00:55:00,200 --> 00:55:03,359
Speaker 1: Maybe in time they'll appreciate my words like nipsey Till

1214
00:55:03,440 --> 00:55:05,799
Speaker 1: then I'm gonna see how fuck keeping it real gives me.

1215
00:55:05,960 --> 00:55:08,800
Speaker 1: So call it like it is, call it what it ain't,

1216
00:55:09,040 --> 00:55:10,120
Speaker 1: call it what you want.

1217
00:55:10,400 --> 00:55:13,000
Speaker 4: No, I ain't knowing that drink. I'm speaking from the soul,

1218
00:55:13,280 --> 00:55:15,399
Speaker 4: and I don't care who feel it. Yeah, hip hop

1219
00:55:15,480 --> 00:55:17,719
Speaker 4: is dead, and y'all the ones who killed it. No,

1220
00:55:17,920 --> 00:55:20,280
Speaker 4: I'm not impressed, and I say that with my chest.

1221
00:55:20,640 --> 00:55:21,080
Speaker 3: Man.

1222
00:55:21,320 --> 00:55:23,040
Speaker 2: Come on, man, come on man, what are your thoughts

1223
00:55:23,040 --> 00:55:26,799
Speaker 2: on the whole Diddy situation? Crazy situation by the way,

1224
00:55:26,880 --> 00:55:29,879
Speaker 2: And also also a lot of people knew that shit

1225
00:55:29,960 --> 00:55:31,719
Speaker 2: was going on, So.

1226
00:55:31,840 --> 00:55:34,120
Speaker 4: All the people who knew that it was going on,

1227
00:55:34,280 --> 00:55:36,600
Speaker 4: they scared right now, a lot of people.

1228
00:55:36,360 --> 00:55:38,759
Speaker 3: Who enabled it. There you go, they're probably going to jail.

1229
00:55:39,200 --> 00:55:41,239
Speaker 3: You think they'll go to jail if he gets convicted? Now,

1230
00:55:41,239 --> 00:55:42,400
Speaker 3: I don't. I don't know.

1231
00:55:42,800 --> 00:55:45,320
Speaker 2: I'm not super educated to what was in the indictment

1232
00:55:45,320 --> 00:55:48,799
Speaker 2: because I didn't read it. And I'd like to point

1233
00:55:48,800 --> 00:55:53,919
Speaker 2: out that there are the definition I think of sex

1234
00:55:54,000 --> 00:55:58,520
Speaker 2: trafficking is having someone travel over state lines for the

1235
00:55:58,560 --> 00:56:01,960
Speaker 2: purpose of sexual activities. Think and a lot of rappers

1236
00:56:01,960 --> 00:56:04,200
Speaker 2: are guilty of that, flying girls.

1237
00:56:05,239 --> 00:56:07,959
Speaker 3: But I know they said that they got tons of video,

1238
00:56:08,719 --> 00:56:10,279
Speaker 3: a lot of parent He was taping all of this.

1239
00:56:10,360 --> 00:56:12,759
Speaker 3: He was taping everything on some Epstein type shit. They

1240
00:56:12,840 --> 00:56:13,920
Speaker 3: called it freakoffs.

1241
00:56:13,920 --> 00:56:17,440
Speaker 2: Freakoffs had one hundred bottles of loop all kind of craziness.

1242
00:56:17,760 --> 00:56:20,719
Speaker 2: But he had a team, he had security, he had

1243
00:56:20,719 --> 00:56:24,880
Speaker 2: people around him, He had assistants who certainly, if there

1244
00:56:24,920 --> 00:56:28,880
Speaker 2: was serious crimes being committed, people being raped, I don't know,

1245
00:56:30,040 --> 00:56:32,359
Speaker 2: that are a part of that. So those people are

1246
00:56:32,520 --> 00:56:33,239
Speaker 2: freaking out.

1247
00:56:34,960 --> 00:56:37,719
Speaker 1: Well, if all of this happened, made justice prevail, let

1248
00:56:37,719 --> 00:56:40,400
Speaker 1: the empire crumble, you know what I mean, they'll be

1249
00:56:40,440 --> 00:56:40,799
Speaker 1: all right.

1250
00:56:41,400 --> 00:56:42,480
Speaker 3: God is still.

1251
00:56:42,480 --> 00:56:44,840
Speaker 2: It's like we're like like Diddy was kind of the

1252
00:56:44,960 --> 00:56:47,680
Speaker 2: epitome of like hip hop entrepreneurship.

1253
00:56:47,680 --> 00:56:48,000
Speaker 3: Are hole.

1254
00:56:48,000 --> 00:56:51,520
Speaker 1: Absolutely, he was the epitome of black excellence and in

1255
00:56:51,560 --> 00:56:55,240
Speaker 1: our community. You know this is Black Excellence the rock? Yeah,

1256
00:56:55,840 --> 00:56:57,640
Speaker 1: so we need to get rid of this old idea

1257
00:56:57,719 --> 00:57:00,200
Speaker 1: we had of what Black Excellence looked like. We need

1258
00:57:00,280 --> 00:57:02,759
Speaker 1: to get rid of this old idea we had of what, Oh,

1259
00:57:02,840 --> 00:57:04,719
Speaker 1: this is what a mogul looks like, and this is

1260
00:57:04,719 --> 00:57:06,040
Speaker 1: somebody to a spy in Rusby.

1261
00:57:06,120 --> 00:57:10,640
Speaker 2: Russell Simmons has some pretty crazy allegations, right, and whatever

1262
00:57:10,680 --> 00:57:11,200
Speaker 2: happened with that?

1263
00:57:11,360 --> 00:57:11,600
Speaker 3: Did he?

1264
00:57:12,120 --> 00:57:14,239
Speaker 2: I just watched that documentary on HBO and then I

1265
00:57:14,239 --> 00:57:18,560
Speaker 2: know he went to Bali, Yeah, and the speculation is

1266
00:57:18,760 --> 00:57:20,280
Speaker 2: again I don't know all. I just know that the

1267
00:57:20,320 --> 00:57:22,720
Speaker 2: speculation is he went there because they don't have extradition

1268
00:57:22,800 --> 00:57:26,360
Speaker 2: laws really, but that's okay. I don't know if that's

1269
00:57:26,400 --> 00:57:27,800
Speaker 2: why he went there, right, But.

1270
00:57:27,840 --> 00:57:29,560
Speaker 4: So all the people we look up, we grew up

1271
00:57:29,600 --> 00:57:30,720
Speaker 4: looking up to Diddy.

1272
00:57:31,360 --> 00:57:33,200
Speaker 1: You see what's going on with him fighting for his

1273
00:57:33,240 --> 00:57:35,120
Speaker 1: life right now, Russell Simmons, They stay home and it

1274
00:57:35,200 --> 00:57:35,640
Speaker 1: went to Bali.

1275
00:57:35,880 --> 00:57:38,080
Speaker 3: You hear me, maybe trying to jump ships so they

1276
00:57:38,080 --> 00:57:40,120
Speaker 3: can't get him. Damn Dash. You hear me.

1277
00:57:40,440 --> 00:57:43,040
Speaker 4: They talking about Dame going through it right now?

1278
00:57:43,160 --> 00:57:43,440
Speaker 3: Broke.

1279
00:57:43,600 --> 00:57:45,520
Speaker 4: Dame said he's broke. You know whether you know what?

1280
00:57:45,600 --> 00:57:47,640
Speaker 2: One thing though, I do respect about what Dame said.

1281
00:57:48,480 --> 00:57:52,280
Speaker 2: He said, when you chase your dream Because I've been

1282
00:57:52,320 --> 00:57:54,640
Speaker 2: around Damon, I feel like he truly is like a

1283
00:57:57,000 --> 00:57:59,240
Speaker 2: Like he really is like a he got big dreams, bro.

1284
00:57:59,360 --> 00:58:00,880
Speaker 2: And he said, when you chase your dreams to the

1285
00:58:00,920 --> 00:58:03,000
Speaker 2: point when that I chase my dreams, when they don't

1286
00:58:03,000 --> 00:58:05,440
Speaker 2: work out, you can end up broke. So you know,

1287
00:58:05,440 --> 00:58:07,320
Speaker 2: I wouldn't put I haven't heard anything crazy about Dame

1288
00:58:07,360 --> 00:58:10,880
Speaker 2: in terms of, like, you know, anything legally wrong he

1289
00:58:10,960 --> 00:58:13,840
Speaker 2: was doing. I just think Damn just bro like he

1290
00:58:13,920 --> 00:58:16,280
Speaker 2: took some big chances on certain shit that didn't work out.

1291
00:58:16,480 --> 00:58:19,720
Speaker 1: Sugar Knight was a mogul, sug Knight is in prison,

1292
00:58:19,720 --> 00:58:23,480
Speaker 1: in prison. There are so many different people that at

1293
00:58:23,520 --> 00:58:24,480
Speaker 1: this point, y'all.

1294
00:58:24,520 --> 00:58:26,360
Speaker 2: But then there's jay Z, who's the other side of that,

1295
00:58:26,440 --> 00:58:29,040
Speaker 2: who's obviously you know, he's jay Z.

1296
00:58:29,760 --> 00:58:29,960
Speaker 3: You know.

1297
00:58:30,440 --> 00:58:32,520
Speaker 1: I think the whole point, though, is that the idea

1298
00:58:32,760 --> 00:58:34,800
Speaker 1: that we had in our mind of what a mogul

1299
00:58:35,080 --> 00:58:36,600
Speaker 1: had to look like and what you had to do

1300
00:58:36,640 --> 00:58:39,200
Speaker 1: to become a mogul, let's throw all that out and

1301
00:58:39,280 --> 00:58:41,120
Speaker 1: let's just say you definitely got to work hard to

1302
00:58:41,160 --> 00:58:41,920
Speaker 1: become a mogul.

1303
00:58:41,960 --> 00:58:45,000
Speaker 4: But hopefully for somebody watching this. You the next mogul,

1304
00:58:45,160 --> 00:58:47,680
Speaker 4: and you can come up with your own blueprint of

1305
00:58:47,680 --> 00:58:48,400
Speaker 4: what it looks like.

1306
00:58:48,520 --> 00:58:51,720
Speaker 1: Because everything that we were taught in our generation, Man,

1307
00:58:51,800 --> 00:58:54,600
Speaker 1: we seeing that that stuff is not working out in

1308
00:58:54,640 --> 00:58:56,920
Speaker 1: the loan run for a lot of these people.

1309
00:58:57,080 --> 00:58:58,320
Speaker 3: And the same thing with artists.

1310
00:58:58,360 --> 00:59:02,000
Speaker 1: Man, we should have more artists who can make it

1311
00:59:02,080 --> 00:59:06,600
Speaker 1: normal to age gracefully and to evolve gracefully.

1312
00:59:06,680 --> 00:59:06,880
Speaker 3: You know.

1313
00:59:07,000 --> 00:59:09,360
Speaker 4: I love when I see ogs like styles P.

1314
00:59:09,880 --> 00:59:14,560
Speaker 2: You're right, who man, opening juice bars, sharing game, come man,

1315
00:59:14,760 --> 00:59:15,880
Speaker 2: sure shout out.

1316
00:59:15,760 --> 00:59:17,800
Speaker 3: To styles P. I love when I see that, Bro.

1317
00:59:18,160 --> 00:59:22,360
Speaker 4: I love when I see people who like boldly embraced.

1318
00:59:22,360 --> 00:59:24,200
Speaker 4: I love my man Murders out here.

1319
00:59:24,040 --> 00:59:27,280
Speaker 3: In the Lady Immersed Man. Yeah, bros put it album

1320
00:59:27,280 --> 00:59:29,040
Speaker 3: out together. Yeah, we put an album together. Yeah.

1321
00:59:29,160 --> 00:59:31,200
Speaker 4: Like that's that's my brother right there. I love what

1322
00:59:31,320 --> 00:59:33,400
Speaker 4: I love when I see my brother Loope Fiat school.

1323
00:59:33,440 --> 00:59:33,800
Speaker 3: You hear me?

1324
00:59:34,080 --> 00:59:36,560
Speaker 2: Who, By the way, when it comes to just rapping,

1325
00:59:37,160 --> 00:59:39,960
Speaker 2: might be the goat for real goat status man, Jesus.

1326
00:59:40,040 --> 00:59:43,200
Speaker 3: Yeah, I don't know if lu got real Jedi, real alien.

1327
00:59:43,360 --> 00:59:45,640
Speaker 4: I don't know if Lupe even got like the energy

1328
00:59:45,680 --> 00:59:46,600
Speaker 4: to dedicate to.

1329
00:59:46,880 --> 00:59:50,120
Speaker 2: Bro imagine if he applied himself to come B album

1330
00:59:50,160 --> 00:59:50,920
Speaker 2: Samurai Crazy.

1331
00:59:50,960 --> 00:59:53,560
Speaker 4: I didn't seen it with my own twice Loope teaches

1332
00:59:53,600 --> 00:59:55,800
Speaker 4: at M I T and I teach at Toughs University.

1333
00:59:55,800 --> 00:59:59,200
Speaker 3: They're five minutes apart. Yeah, fucking loop dude. Yeah, listen

1334
00:59:59,240 --> 01:00:01,320
Speaker 3: to mirrors. It's like nine minutes to just come on,

1335
01:00:01,400 --> 01:00:01,960
Speaker 3: man excellence.

1336
01:00:02,320 --> 01:00:05,000
Speaker 4: Hey, and these is my real friends that I all

1337
01:00:05,040 --> 01:00:05,960
Speaker 4: three of them, not just name.

1338
01:00:06,080 --> 01:00:09,439
Speaker 1: These is my real friends. Man, even even back home

1339
01:00:09,440 --> 01:00:10,120
Speaker 1: in New Orleans.

1340
01:00:10,160 --> 01:00:13,240
Speaker 4: My man currency, you know what I'm saying, Yeah, like

1341
01:00:13,560 --> 01:00:14,480
Speaker 4: my man currency.

1342
01:00:14,880 --> 01:00:17,000
Speaker 3: Just to see that this man has.

1343
01:00:19,120 --> 01:00:22,840
Speaker 4: Succeeded on such a level on his own terms, but

1344
01:00:22,880 --> 01:00:26,520
Speaker 4: it's still somebody who just be hanging out amidst the people, you.

1345
01:00:26,440 --> 01:00:26,919
Speaker 3: Know what I mean.

1346
01:00:27,480 --> 01:00:29,680
Speaker 1: There are examples in our culture to where you don't

1347
01:00:29,720 --> 01:00:32,640
Speaker 1: have to crash out as you get older, or you

1348
01:00:32,680 --> 01:00:36,240
Speaker 1: don't have to prostitute your integrity to try to stay

1349
01:00:36,280 --> 01:00:39,919
Speaker 1: relevant with the teenagers. And we need more of that, man,

1350
01:00:39,960 --> 01:00:41,919
Speaker 1: because we're starting to have it to where we're gonna

1351
01:00:41,920 --> 01:00:45,000
Speaker 1: have just as many rappers in their thirties, forties, and

1352
01:00:45,000 --> 01:00:47,160
Speaker 1: fifties as we got in their twenties and their teen.

1353
01:00:47,200 --> 01:00:49,000
Speaker 3: What's happening damn near now.

1354
01:00:48,880 --> 01:00:51,360
Speaker 4: Exactly, and who you think is supposed to be setting

1355
01:00:51,360 --> 01:00:53,560
Speaker 4: the tone for the culture, the older rappers.

1356
01:00:53,920 --> 01:00:56,120
Speaker 2: I think that's why it's important that Kendrick's having this

1357
01:00:56,160 --> 01:00:59,400
Speaker 2: moment because I also feel like, you know, my main

1358
01:00:59,440 --> 01:01:01,920
Speaker 2: gripe about Drake forever has been, like I just I

1359
01:01:01,920 --> 01:01:04,200
Speaker 2: don't feel like he's ever expressed a real opinion on

1360
01:01:04,280 --> 01:01:06,919
Speaker 2: many social issues in his entire career, Like we don't

1361
01:01:06,920 --> 01:01:09,440
Speaker 2: know how he feels about certain shit, you know, And

1362
01:01:09,760 --> 01:01:12,800
Speaker 2: I feel like he's never really taken a content risk.

1363
01:01:14,440 --> 01:01:14,920
Speaker 3: A risk.

1364
01:01:15,400 --> 01:01:18,640
Speaker 1: I can't associate anything in Drake's catalog with his say

1365
01:01:18,680 --> 01:01:21,680
Speaker 1: life that was risky, very safe, right, even this is

1366
01:01:21,720 --> 01:01:26,520
Speaker 1: what he's rapping about girls. It is business is money is.

1367
01:01:26,920 --> 01:01:30,600
Speaker 4: So when you put business over impact, you will never

1368
01:01:30,680 --> 01:01:34,240
Speaker 4: take a risk because risks aren't good for business when business.

1369
01:01:34,280 --> 01:01:38,240
Speaker 2: Michael Jordan said he's never come out about politics because

1370
01:01:38,280 --> 01:01:41,000
Speaker 2: both sides by his shoes, correct, And Okay, that's fine,

1371
01:01:41,040 --> 01:01:42,520
Speaker 2: and I feel like Drake's kind of similar.

1372
01:01:42,640 --> 01:01:46,000
Speaker 4: That's why you gotta respect Steph Curry and Lebron James.

1373
01:01:45,760 --> 01:01:48,520
Speaker 3: Or Jalen Brown because they Kyrie Irving. Yeah, yeah, all

1374
01:01:48,560 --> 01:01:51,000
Speaker 3: of the above Kyriver standing on shit cast him a

1375
01:01:51,080 --> 01:01:51,600
Speaker 3: Nike deal.

1376
01:01:51,640 --> 01:01:51,800
Speaker 2: Bro.

1377
01:01:51,960 --> 01:01:55,840
Speaker 1: Yeah yeah, straight up, straight up. So salutes all them

1378
01:01:55,840 --> 01:01:57,560
Speaker 1: brothers in athletics. So I'm gonna tell you something I

1379
01:01:57,560 --> 01:01:59,840
Speaker 1: came up with, keV. I started this January first of

1380
01:01:59,880 --> 01:02:03,680
Speaker 1: d It's a solution to the problems that I see

1381
01:02:03,680 --> 01:02:04,160
Speaker 1: in the culture.

1382
01:02:04,200 --> 01:02:05,560
Speaker 4: It's called the Platinum Pledge.

1383
01:02:05,640 --> 01:02:07,720
Speaker 1: Right, we got platinum records on the wall in this

1384
01:02:07,840 --> 01:02:10,800
Speaker 1: studio and everything platinum. I turned it into an acronym

1385
01:02:10,840 --> 01:02:16,120
Speaker 1: that stands for people leading a transformation involving newly unified mindsets.

1386
01:02:16,440 --> 01:02:20,640
Speaker 1: The Platinum Pledge simply says, this is to unify the artists,

1387
01:02:21,000 --> 01:02:24,440
Speaker 1: the fans, and the execs in the industry who agreed

1388
01:02:24,480 --> 01:02:28,720
Speaker 1: that we no longer need to glorify keyword, glorify murder,

1389
01:02:29,280 --> 01:02:34,560
Speaker 1: drug dealing, drug use, disrespecting women, and sexual irresponsibility in

1390
01:02:34,640 --> 01:02:35,200
Speaker 1: our music.

1391
01:02:35,280 --> 01:02:35,440
Speaker 3: Right.

1392
01:02:36,120 --> 01:02:38,320
Speaker 4: In doing that and putting that out there, bro, I

1393
01:02:38,360 --> 01:02:40,880
Speaker 4: got so many thousands of people who have signed this.

1394
01:02:41,000 --> 01:02:43,080
Speaker 4: I put it on my website. It takes two seconds

1395
01:02:43,120 --> 01:02:43,960
Speaker 4: for people to sign it.

1396
01:02:44,320 --> 01:02:47,240
Speaker 1: That right there is showing me how many people are

1397
01:02:47,280 --> 01:02:49,080
Speaker 1: ready to be a part of this shift.

1398
01:02:49,400 --> 01:02:49,520
Speaker 3: Right.

1399
01:02:49,920 --> 01:02:51,640
Speaker 1: So now what I'm about to do is take it

1400
01:02:51,680 --> 01:02:55,600
Speaker 1: into phase two to where all these massive amounts of people.

1401
01:02:56,040 --> 01:02:58,480
Speaker 4: Charlamagne then said, I agree with that. I salute that,

1402
01:02:58,520 --> 01:03:00,800
Speaker 4: I pledge allegiance to that. D I'm rocking with that.

1403
01:03:00,960 --> 01:03:01,640
Speaker 3: Da da da.

1404
01:03:01,880 --> 01:03:04,880
Speaker 1: So many tastes, makers, artists and everybody are ready for

1405
01:03:04,920 --> 01:03:07,680
Speaker 1: this shift that now we have to know what can

1406
01:03:07,760 --> 01:03:10,160
Speaker 1: hip hop look like? And let's confront some of these

1407
01:03:10,240 --> 01:03:13,920
Speaker 1: uncomfortable truths about the reality of our culture and figure

1408
01:03:13,960 --> 01:03:18,840
Speaker 1: out what it can look like with the extermination of

1409
01:03:19,120 --> 01:03:22,280
Speaker 1: the negative, toxic elements. And that might affect some people's

1410
01:03:22,280 --> 01:03:26,440
Speaker 1: bottom line, that might affect some people's streams, that might

1411
01:03:26,520 --> 01:03:29,280
Speaker 1: affect some people's taste buds and what they've been auto

1412
01:03:29,320 --> 01:03:31,840
Speaker 1: programmed to listen to and to support and to like.

1413
01:03:32,120 --> 01:03:34,720
Speaker 1: But if you really care about the betterment of our people,

1414
01:03:34,760 --> 01:03:38,000
Speaker 1: and when I say our people meaning humanity period, we

1415
01:03:38,400 --> 01:03:41,320
Speaker 1: who have signed the Platinum Pledge feel like, man, just

1416
01:03:41,400 --> 01:03:41,920
Speaker 1: the way to go.

1417
01:03:42,120 --> 01:03:44,400
Speaker 3: So that's yeah, you know what. I just thought of

1418
01:03:44,440 --> 01:03:44,920
Speaker 3: something too.

1419
01:03:45,600 --> 01:03:48,480
Speaker 2: I think one of the biggest problems we have it's

1420
01:03:48,520 --> 01:03:51,200
Speaker 2: gonna end up if Diddy gets convicted. A lot of

1421
01:03:51,240 --> 01:03:53,480
Speaker 2: people who were just trying to keep their job are

1422
01:03:53,480 --> 01:03:55,200
Speaker 2: going to go to jail too. But you know, this

1423
01:03:55,280 --> 01:03:57,040
Speaker 2: music industry is filled with people just trying to keep

1424
01:03:57,080 --> 01:03:57,439
Speaker 2: their job.

1425
01:03:59,160 --> 01:04:00,760
Speaker 3: That's a fact. That's a fact.

1426
01:04:00,840 --> 01:04:04,880
Speaker 2: If you're an r's, if you're a ev P, you

1427
01:04:05,000 --> 01:04:05,919
Speaker 2: just trying to keep your job.

1428
01:04:06,080 --> 01:04:09,320
Speaker 1: So they put their integrity in the background and they

1429
01:04:09,440 --> 01:04:10,320
Speaker 1: produce results.

1430
01:04:10,400 --> 01:04:12,040
Speaker 3: Yeah, they just try just want to put numbers on

1431
01:04:12,040 --> 01:04:12,280
Speaker 3: the best.

1432
01:04:12,480 --> 01:04:15,800
Speaker 1: I'm saying teprety is in the background and in the income.

1433
01:04:15,520 --> 01:04:17,640
Speaker 3: They can get another year in the building, another year

1434
01:04:17,640 --> 01:04:18,160
Speaker 3: in the building.

1435
01:04:18,280 --> 01:04:20,840
Speaker 4: So that's the problem. So bro, we gotta how do.

1436
01:04:20,840 --> 01:04:23,520
Speaker 3: We fix that. I don't know, Man, I don't know. Listen,

1437
01:04:23,560 --> 01:04:25,720
Speaker 3: I'm gonna tell you this, and I'm gonna tell you this.

1438
01:04:25,800 --> 01:04:28,720
Speaker 2: Elliott Grange running in Atlantic is not helping. It's not

1439
01:04:28,760 --> 01:04:29,320
Speaker 2: gonna help.

1440
01:04:29,200 --> 01:04:33,600
Speaker 3: Because his daddy run Universal. Yeah, it's a problem, dog,

1441
01:04:33,840 --> 01:04:36,280
Speaker 3: it's a problem. Dog. Well listen, that's the same guy

1442
01:04:36,280 --> 01:04:38,400
Speaker 3: who signed six ' nine dog.

1443
01:04:38,920 --> 01:04:42,680
Speaker 4: Listen, brother, Ever since I've been knowing you, you've been.

1444
01:04:44,120 --> 01:04:44,720
Speaker 3: In the media.

1445
01:04:44,800 --> 01:04:45,880
Speaker 4: You have a platform.

1446
01:04:46,280 --> 01:04:48,800
Speaker 1: I would just say, I would say and pray you

1447
01:04:48,840 --> 01:04:51,080
Speaker 1: know what I'm saying that, like, man, God, like bless

1448
01:04:51,200 --> 01:04:54,080
Speaker 1: my brother Bootleg keV to where all this knowledge that

1449
01:04:54,160 --> 01:04:56,760
Speaker 1: he has that he knows that there has to be

1450
01:04:56,800 --> 01:05:00,160
Speaker 1: a level of integrity that comes along with manager in

1451
01:05:00,160 --> 01:05:03,080
Speaker 1: this platform because people for clicks and likes will get

1452
01:05:03,160 --> 01:05:05,000
Speaker 1: up here and say and do well.

1453
01:05:04,800 --> 01:05:06,800
Speaker 2: That's what I'll say about my ship, bro is I will,

1454
01:05:06,960 --> 01:05:09,880
Speaker 2: I will. I've never you know, anytime I've had an

1455
01:05:09,960 --> 01:05:15,720
Speaker 2: artist on that it's controversial for whatever, you know.

1456
01:05:15,720 --> 01:05:17,800
Speaker 4: Especially I saw the young Boy interviews.

1457
01:05:18,000 --> 01:05:19,040
Speaker 3: Yeah, shots a young boy.

1458
01:05:19,120 --> 01:05:20,720
Speaker 2: But like, you know, in terms of that, like I

1459
01:05:21,360 --> 01:05:23,200
Speaker 2: you know, like I've interviewed Texi Ray and we had

1460
01:05:23,200 --> 01:05:25,720
Speaker 2: fun and it was funny and it was you know,

1461
01:05:25,840 --> 01:05:28,400
Speaker 2: but in terms of like the street ship, the violent ship,

1462
01:05:28,520 --> 01:05:30,360
Speaker 2: like I try to make sure that whatever I do

1463
01:05:30,840 --> 01:05:34,000
Speaker 2: here is is not adding on to any of that,

1464
01:05:34,800 --> 01:05:37,400
Speaker 2: or at least trying to present the idea of solutions,

1465
01:05:37,520 --> 01:05:40,280
Speaker 2: you know. Like so that's kind of like my you know,

1466
01:05:41,200 --> 01:05:43,480
Speaker 2: in the world in which our media is adding on

1467
01:05:44,360 --> 01:05:49,840
Speaker 2: to tension, adding on to beef beef conflicts. I just

1468
01:05:49,880 --> 01:05:52,160
Speaker 2: don't want anybody to ever be like, man, I heard

1469
01:05:52,160 --> 01:05:54,520
Speaker 2: you say the crazy shit on the Boulet Cab podcast

1470
01:05:55,080 --> 01:05:57,240
Speaker 2: and then someone loses, like you know, like loses their life,

1471
01:05:57,320 --> 01:05:59,000
Speaker 2: like I'm good, Doug, Like I don't want that shit

1472
01:05:59,040 --> 01:06:00,640
Speaker 2: on my heart. You know what I'm saying, And it's

1473
01:06:00,680 --> 01:06:03,080
Speaker 2: not worth the it's not worth the.

1474
01:06:03,080 --> 01:06:06,640
Speaker 4: View, the extra little clicks. Thank you, dog got goosebumps

1475
01:06:06,720 --> 01:06:07,400
Speaker 4: under my jacket.

1476
01:06:07,440 --> 01:06:09,960
Speaker 1: Because this is a man in media who with that

1477
01:06:10,000 --> 01:06:12,400
Speaker 1: lit that seems small what you just said, but that

1478
01:06:12,560 --> 01:06:16,400
Speaker 1: right there, wouldn't give an open platform to people who

1479
01:06:16,440 --> 01:06:18,760
Speaker 1: want to come on here basically announce.

1480
01:06:18,560 --> 01:06:19,800
Speaker 3: That they're about to kill they out.

1481
01:06:19,960 --> 01:06:21,920
Speaker 2: So like I just had X Rated on the show,

1482
01:06:22,200 --> 01:06:25,919
Speaker 2: who is a legendary independent rapper sign of Tech nine now,

1483
01:06:26,320 --> 01:06:26,760
Speaker 2: but his.

1484
01:06:26,800 --> 01:06:28,800
Speaker 3: Hood and Mazzie's hood they beef.

1485
01:06:29,760 --> 01:06:32,720
Speaker 2: And I had a conversation about Mazzie with X Rated

1486
01:06:32,760 --> 01:06:35,680
Speaker 2: on camera and he said, look, I got goosebumps. He's like,

1487
01:06:37,440 --> 01:06:40,280
Speaker 2: we're both from Sacramento. This man got nominated for a Grammy,

1488
01:06:40,400 --> 01:06:42,600
Speaker 2: Like we need to like be happy about that, and

1489
01:06:42,640 --> 01:06:44,960
Speaker 2: like Mazzi reposted it. So it's like, I don't know

1490
01:06:44,960 --> 01:06:47,640
Speaker 2: if that's like going to change their neighborhood's problems, but

1491
01:06:47,680 --> 01:06:49,680
Speaker 2: if it means those two guys talk who haven't talked

1492
01:06:49,800 --> 01:06:51,760
Speaker 2: and they don't have direct beef with each other, let's

1493
01:06:51,760 --> 01:06:53,640
Speaker 2: be clear, it's just that. But it's just like, you know,

1494
01:06:53,800 --> 01:06:55,760
Speaker 2: but but there is a lot of that going on

1495
01:06:55,800 --> 01:06:57,680
Speaker 2: in that town, so you know maybe.

1496
01:06:57,400 --> 01:07:00,240
Speaker 4: Who knows, No, definitely, bro, feel good about that.

1497
01:07:00,280 --> 01:07:02,000
Speaker 3: Bro. It's not even about feeling good about it. It's

1498
01:07:02,000 --> 01:07:04,240
Speaker 3: just like, yo, like, let's not add to this shit

1499
01:07:04,360 --> 01:07:04,720
Speaker 3: like yo.

1500
01:07:04,800 --> 01:07:07,160
Speaker 2: Like the content like you said, Like I said, Bro,

1501
01:07:07,400 --> 01:07:12,160
Speaker 2: the content culture we're in, it's we are content addicted, Bro.

1502
01:07:12,200 --> 01:07:13,920
Speaker 3: Whether it's Instagram or YouTube.

1503
01:07:15,520 --> 01:07:17,400
Speaker 2: I can't work out with a YouTube without a YouTube

1504
01:07:17,480 --> 01:07:20,160
Speaker 2: or a podcast playing. I always have to have something playing.

1505
01:07:20,200 --> 01:07:22,720
Speaker 2: We're all addicted to it. For me, it's fantasy football

1506
01:07:22,760 --> 01:07:27,840
Speaker 2: talk or political shit or whatever. We're The content culture

1507
01:07:27,880 --> 01:07:31,600
Speaker 2: we live in is not good for humanity on all fronts,

1508
01:07:31,680 --> 01:07:34,200
Speaker 2: not just hip hop, but on all fronts.

1509
01:07:34,360 --> 01:07:38,280
Speaker 1: Dog, I had a Christian rapper hit me up before

1510
01:07:38,360 --> 01:07:40,680
Speaker 1: and suggest that we fake having a rap.

1511
01:07:40,560 --> 01:07:42,000
Speaker 3: Beef, which is crazy.

1512
01:07:42,200 --> 01:07:44,600
Speaker 4: A Christian rapper dog hit me up and fake that

1513
01:07:44,720 --> 01:07:46,720
Speaker 4: we have a rap beef and propose that to me,

1514
01:07:47,320 --> 01:07:49,440
Speaker 4: and I was like, brother, I said, the problem with

1515
01:07:49,480 --> 01:07:53,600
Speaker 4: that is your fans they gonna pray for me. My

1516
01:07:53,800 --> 01:07:56,520
Speaker 4: fans they're gonna come for you. You hear me, So

1517
01:07:56,560 --> 01:07:59,040
Speaker 4: we can't be faking nothing because where I'm from, you

1518
01:07:59,080 --> 01:08:01,560
Speaker 4: don't play with Nora Beef and clearly you're doing this

1519
01:08:01,600 --> 01:08:04,040
Speaker 4: because you feel like this is gonna get some extra attention,

1520
01:08:04,160 --> 01:08:06,720
Speaker 4: which is some extra couture is very Unchristian, like come

1521
01:08:06,760 --> 01:08:09,040
Speaker 4: on man, yes and dog, So when I have seen that,

1522
01:08:09,400 --> 01:08:11,240
Speaker 4: I echo what you're saying about me. In such a

1523
01:08:11,280 --> 01:08:14,600
Speaker 4: content culture, I got people who will have issues with

1524
01:08:14,600 --> 01:08:17,280
Speaker 4: one another, right, And it's like, oh, we got issues. Clearly,

1525
01:08:17,960 --> 01:08:19,880
Speaker 4: if we have issues with one another, and if we

1526
01:08:20,040 --> 01:08:23,439
Speaker 4: truly care about the personal relationship and getting that back right,

1527
01:08:23,920 --> 01:08:26,519
Speaker 4: the first conversation we have probably shouldn't be on camera,

1528
01:08:26,640 --> 01:08:29,280
Speaker 4: of course not. But I got people that's hitting me

1529
01:08:29,400 --> 01:08:31,839
Speaker 4: up like yeah, yeah, let's talk about our issues on camera.

1530
01:08:33,080 --> 01:08:34,759
Speaker 2: That's not how That's not how the real world works.

1531
01:08:34,840 --> 01:08:36,120
Speaker 2: Not everything's meant for content.

1532
01:08:36,160 --> 01:08:38,840
Speaker 3: Man, I knew I wasn't crazy though, No, no, no, for sure.

1533
01:08:38,920 --> 01:08:40,160
Speaker 2: I mean I see it all the time where I'm

1534
01:08:40,160 --> 01:08:44,320
Speaker 2: just like, it's just like dog, like it's exhausting. Everybody's

1535
01:08:44,320 --> 01:08:46,400
Speaker 2: got a camera guy, and it's just like yo, like

1536
01:08:46,479 --> 01:08:49,160
Speaker 2: not everything's got to be documented like this is but

1537
01:08:49,240 --> 01:08:51,000
Speaker 2: this is the world we're in, bro. It's like it's

1538
01:08:51,040 --> 01:08:54,240
Speaker 2: it's unfortunate, it is what it is for you would

1539
01:08:54,280 --> 01:08:57,960
Speaker 2: you say that you've I just interviewed a a dude

1540
01:08:58,040 --> 01:08:59,960
Speaker 2: named Miles Minute who's a Christian brother.

1541
01:09:00,160 --> 01:09:02,439
Speaker 4: You know, he on my my my album Oh No,

1542
01:09:02,520 --> 01:09:03,479
Speaker 4: that came out of Yego.

1543
01:09:04,920 --> 01:09:07,599
Speaker 2: Would you say I wouldn't consider you a Christian rapper.

1544
01:09:07,640 --> 01:09:09,320
Speaker 2: I consider you a rapper that happens to be Christian?

1545
01:09:09,360 --> 01:09:10,439
Speaker 3: Is that? Yeah?

1546
01:09:10,479 --> 01:09:14,679
Speaker 4: Bro? All them titles and and the subtitles and all that. Brother,

1547
01:09:14,960 --> 01:09:16,880
Speaker 4: I'm like, hey, I got into this game, just do

1548
01:09:16,960 --> 01:09:17,800
Speaker 4: you and whatever?

1549
01:09:17,840 --> 01:09:19,800
Speaker 3: They're just trying to make him pay. So you know

1550
01:09:19,840 --> 01:09:21,599
Speaker 3: what I call it. I call it purpose driven rap.

1551
01:09:21,640 --> 01:09:23,719
Speaker 3: That's what I mean. Yeah, I make purpose driven.

1552
01:09:23,880 --> 01:09:26,240
Speaker 2: I was gonna say, for you, do you feel like

1553
01:09:26,600 --> 01:09:28,680
Speaker 2: there's I mean you're seeing it.

1554
01:09:29,360 --> 01:09:29,559
Speaker 3: You know.

1555
01:09:29,920 --> 01:09:31,720
Speaker 2: We talked about like there's people who are putting on

1556
01:09:31,760 --> 01:09:34,280
Speaker 2: amazing content that is positive, like like Larussell to me

1557
01:09:34,439 --> 01:09:38,439
Speaker 2: is a shining beaming light of amazingness in our music industry.

1558
01:09:38,479 --> 01:09:40,160
Speaker 2: And that's why I try to shot him out whenever

1559
01:09:40,200 --> 01:09:40,439
Speaker 2: I can.

1560
01:09:40,640 --> 01:09:43,240
Speaker 4: Yeah, yeah, we about to drive a son again.

1561
01:09:43,400 --> 01:09:45,479
Speaker 2: Yeah, dude, we might look back five years from now

1562
01:09:45,520 --> 01:09:47,280
Speaker 2: and be like, Yo, that a little motherfucker from Vallejo

1563
01:09:47,479 --> 01:09:48,840
Speaker 2: really might have changed the rap game.

1564
01:09:50,560 --> 01:09:54,720
Speaker 3: The business model at least come on, man, Yes, but

1565
01:09:54,760 --> 01:09:55,240
Speaker 3: who are.

1566
01:09:55,080 --> 01:09:56,760
Speaker 2: Some of the other artists that you feel like are

1567
01:09:57,080 --> 01:10:00,479
Speaker 2: kind of, you know, in in a line with kind

1568
01:10:00,479 --> 01:10:01,640
Speaker 2: of what you're saying.

1569
01:10:01,439 --> 01:10:05,480
Speaker 4: Like the purpose driven rare. Yeah, bro, there's so many artists.

1570
01:10:05,520 --> 01:10:08,160
Speaker 1: Some are Christians and some are just people that are

1571
01:10:08,200 --> 01:10:11,600
Speaker 1: out here trying to make progress in this world and humanity.

1572
01:10:11,680 --> 01:10:11,880
Speaker 3: Right.

1573
01:10:12,080 --> 01:10:15,759
Speaker 1: So one you talked about you you got a relationship

1574
01:10:15,800 --> 01:10:18,120
Speaker 1: with freda Well, one of Freddo's best friends is named

1575
01:10:18,360 --> 01:10:22,120
Speaker 1: Joe Scott. That's my other former student from br from

1576
01:10:22,160 --> 01:10:25,519
Speaker 1: Baker exactly, you know, representing the Baton Rouge area. Brother,

1577
01:10:25,760 --> 01:10:28,960
Speaker 1: he's a beast. I guarantee you about he about to

1578
01:10:29,000 --> 01:10:31,960
Speaker 1: take off. You hear me about to really take off? Like,

1579
01:10:32,200 --> 01:10:34,280
Speaker 1: that's a dude who I've been rooting for for the longest.

1580
01:10:34,280 --> 01:10:37,000
Speaker 1: And I'm like, I you almost there, you almost there?

1581
01:10:37,040 --> 01:10:37,800
Speaker 1: You almost there?

1582
01:10:37,920 --> 01:10:41,080
Speaker 4: Another brother? Who Man, we just got kindred spirits.

1583
01:10:41,120 --> 01:10:45,559
Speaker 1: So me and this dude, you know, behind the scenes,

1584
01:10:45,760 --> 01:10:47,040
Speaker 1: we got a real good relationship.

1585
01:10:47,080 --> 01:10:49,080
Speaker 3: Dizzey Right, I love Disney Man. Man.

1586
01:10:49,400 --> 01:10:51,120
Speaker 2: So I've known that kid since he was going by

1587
01:10:51,120 --> 01:10:53,280
Speaker 2: Dizzy d. You know, it's crazy. I judged the Talent

1588
01:10:53,320 --> 01:10:54,920
Speaker 2: Show when I lived in Vegas. I used to do

1589
01:10:55,000 --> 01:10:58,080
Speaker 2: radio in Vegas. He won the challenge show at Sheic Shoes.

1590
01:10:58,479 --> 01:11:01,719
Speaker 2: It was like twenty ten real and he was doing talent.

1591
01:11:01,920 --> 01:11:03,480
Speaker 2: He was going by Dizzy d Flashy.

1592
01:11:03,800 --> 01:11:06,160
Speaker 3: Really. Yeah, that's my brother for real. I love Disney

1593
01:11:06,200 --> 01:11:06,920
Speaker 3: Man really.

1594
01:11:07,360 --> 01:11:10,000
Speaker 1: Okay, So Dizzy Dizzey is a dude who I see

1595
01:11:10,040 --> 01:11:13,520
Speaker 1: him from afar and I see him welcoming the evolution

1596
01:11:13,720 --> 01:11:16,519
Speaker 1: as he grows and mature. Sure like he putting out

1597
01:11:16,560 --> 01:11:19,200
Speaker 1: more music than ever, as he's growing wiser than ever,

1598
01:11:19,280 --> 01:11:20,840
Speaker 1: you know what I'm saying. So I see that and

1599
01:11:21,160 --> 01:11:23,519
Speaker 1: I'm like, oh, that's that's what we need more of

1600
01:11:23,600 --> 01:11:24,080
Speaker 1: in this game.

1601
01:11:24,160 --> 01:11:26,160
Speaker 2: You feel I do Price too, Shot the Price tag

1602
01:11:26,200 --> 01:11:28,679
Speaker 2: formerly an Auto Push. Price is doing this thing man. Price

1603
01:11:28,760 --> 01:11:31,559
Speaker 2: is pushing you know, he's pushing good ship man Shot

1604
01:11:31,600 --> 01:11:34,720
Speaker 2: the Price for real. Yeah, Price is dope. Yeah he

1605
01:11:34,520 --> 01:11:37,479
Speaker 2: he You remember Audio Push, yes, of course. Yeah, so

1606
01:11:37,600 --> 01:11:39,679
Speaker 2: Price is from Audio Push. But he's been a solo

1607
01:11:39,760 --> 01:11:42,080
Speaker 2: artist for like four years now. But he's hard. Yeah.

1608
01:11:42,280 --> 01:11:44,479
Speaker 1: And we got another brother. He from my he from

1609
01:11:44,520 --> 01:11:46,840
Speaker 1: my state name carrying the Light you hear me. He'

1610
01:11:46,840 --> 01:11:49,880
Speaker 1: a Christian artist carrying the Light man. Same thing He's

1611
01:11:49,920 --> 01:11:52,120
Speaker 1: featured on my album that I put out recently. I

1612
01:11:52,160 --> 01:11:53,720
Speaker 1: love that to dude, you know what I'm saying, Just

1613
01:11:53,760 --> 01:11:57,920
Speaker 1: somebody who is unapologetic about knowing his purpose in this game.

1614
01:11:58,120 --> 01:12:00,160
Speaker 1: You heard me and him saying, come on man, like

1615
01:12:00,200 --> 01:12:03,040
Speaker 1: I'm I'm I'm doing it. Whether y'all not like me

1616
01:12:03,160 --> 01:12:04,960
Speaker 1: or not, I'm on a big o mission. You feel

1617
01:12:05,000 --> 01:12:07,800
Speaker 1: me Like, that's the type of people that no matter

1618
01:12:07,800 --> 01:12:09,120
Speaker 1: what it is, or I'm about to go on tour

1619
01:12:09,240 --> 01:12:09,919
Speaker 1: with uh.

1620
01:12:10,120 --> 01:12:12,479
Speaker 4: I mean, he been in the game forever, but Brother

1621
01:12:12,560 --> 01:12:13,920
Speaker 4: Ali shout out.

1622
01:12:13,800 --> 01:12:15,439
Speaker 3: To him, I'm about to go on tour with him. Brother.

1623
01:12:15,640 --> 01:12:17,080
Speaker 3: He's a fucking legend, bro.

1624
01:12:17,680 --> 01:12:20,720
Speaker 4: But the thing about being a legend nowadays is you

1625
01:12:20,760 --> 01:12:23,439
Speaker 4: could be a legend and still be unknown by other people.

1626
01:12:24,080 --> 01:12:28,320
Speaker 4: That's the beautiful part they don't know about now.

1627
01:12:28,760 --> 01:12:31,479
Speaker 3: White Van Music Man shot to Jake One that that

1628
01:12:31,479 --> 01:12:33,479
Speaker 3: that what was that song The Truth with Freeway? That

1629
01:12:33,560 --> 01:12:37,719
Speaker 3: shit was crazy. So shot to Brother Ali man, Yeah,

1630
01:12:37,880 --> 01:12:38,439
Speaker 3: that's dope.

1631
01:12:38,520 --> 01:12:41,720
Speaker 4: My brother, my brother Mac from New Orleans who used

1632
01:12:41,760 --> 01:12:42,439
Speaker 4: to be with No Limit.

1633
01:12:42,560 --> 01:12:45,120
Speaker 3: Yeah, like I had his album Shocked you did, we

1634
01:12:45,200 --> 01:12:46,080
Speaker 3: all did? Yeah?

1635
01:12:46,360 --> 01:12:48,799
Speaker 2: I had all the No Limit albums. My whole fucking

1636
01:12:48,880 --> 01:12:51,320
Speaker 2: CD rack in my room. I felt like for it

1637
01:12:51,360 --> 01:12:53,160
Speaker 2: was all the colorful as jewel cases.

1638
01:12:53,200 --> 01:12:54,800
Speaker 4: He was more of a no limit or cash money

1639
01:12:54,840 --> 01:12:57,360
Speaker 4: one hundred percent of no limit Okay, not even close.

1640
01:12:57,760 --> 01:12:59,960
Speaker 3: Really, I had no limit chain and everything.

1641
01:13:00,520 --> 01:13:04,160
Speaker 2: Really, Ghetto Dope was like the first the first master

1642
01:13:04,200 --> 01:13:06,280
Speaker 2: PC I owned was the ice cream and Ship with

1643
01:13:06,439 --> 01:13:11,280
Speaker 2: the white cover, and then uh, because No Limit was

1644
01:13:11,280 --> 01:13:15,439
Speaker 2: first they were. Ghetto Dope was like Ghetto D's like

1645
01:13:15,600 --> 01:13:18,440
Speaker 2: dog I know that pretty much the whole album by

1646
01:13:18,600 --> 01:13:20,400
Speaker 2: like by heart, Like that's one of my favorite albums ever.

1647
01:13:20,720 --> 01:13:23,240
Speaker 2: I kind of because they had like their little conflict,

1648
01:13:23,520 --> 01:13:26,400
Speaker 2: I kind of shun cash money low key, but it

1649
01:13:26,479 --> 01:13:28,120
Speaker 2: was just so good that you had to be like.

1650
01:13:28,680 --> 01:13:29,720
Speaker 4: That's how powerful rap.

1651
01:13:30,880 --> 01:13:32,800
Speaker 3: Four hundred degrees was just so good that you were like,

1652
01:13:32,840 --> 01:13:34,200
Speaker 3: you couldn't deny it.

1653
01:13:34,360 --> 01:13:36,240
Speaker 1: I mean, but for people who try to tell me

1654
01:13:36,400 --> 01:13:39,560
Speaker 1: on these podcasts all around the country, it's just entertainment.

1655
01:13:40,240 --> 01:13:44,680
Speaker 1: Rap music had a white dude growing up where it

1656
01:13:46,080 --> 01:13:49,000
Speaker 1: in Phoenix saying, man, I ain't rocking with cash money.

1657
01:13:49,040 --> 01:13:50,719
Speaker 4: Just on the strength of how much I am rocking

1658
01:13:50,800 --> 01:13:53,439
Speaker 4: with no limit. That's the power. I ain't never met.

1659
01:13:53,280 --> 01:13:56,360
Speaker 2: None of them, but I had to fucking Nolan. I

1660
01:13:56,360 --> 01:14:00,400
Speaker 2: had the no Limit Jersey. I saved so much money

1661
01:14:00,400 --> 01:14:03,639
Speaker 2: to buy that bitch. It was like one hundred dollars. Yeah,

1662
01:14:03,720 --> 01:14:07,200
Speaker 2: I thought self. The Shaker was like so hard as

1663
01:14:07,240 --> 01:14:08,920
Speaker 2: a kid, bro like charge it to the game and

1664
01:14:08,920 --> 01:14:11,880
Speaker 2: the farther four boys, And of course Mystical unpredictable. And

1665
01:14:12,280 --> 01:14:16,120
Speaker 2: what was the album with I Smelled Smoke? The second yo,

1666
01:14:16,240 --> 01:14:20,640
Speaker 2: Mystical was so tough that missed the album with I

1667
01:14:20,640 --> 01:14:22,200
Speaker 2: Smell Smoke? I think it was called unpredictable.

1668
01:14:22,200 --> 01:14:23,760
Speaker 3: Actually, yeah, unpredictable.

1669
01:14:23,880 --> 01:14:26,280
Speaker 4: Fucking that was that was with the with the puzzle pieces.

1670
01:14:26,320 --> 01:14:30,320
Speaker 2: No, that was unpredictable was the one after that? Okay,

1671
01:14:30,640 --> 01:14:33,960
Speaker 2: but nah, Mysticol was crazy? Yeah, Bro turned out he

1672
01:14:34,040 --> 01:14:38,000
Speaker 2: you know, probably not the best guy.

1673
01:14:36,960 --> 01:14:39,920
Speaker 3: But you know these are heroes.

1674
01:14:40,400 --> 01:14:45,120
Speaker 2: Hey man, man shout out to Diddy anyway, Look man, uh,

1675
01:14:45,280 --> 01:14:47,160
Speaker 2: people are able to buy and support what you're doing

1676
01:14:47,200 --> 01:14:48,599
Speaker 2: on d one music dot com.

1677
01:14:48,439 --> 01:14:51,360
Speaker 1: Dee the number one music dot com. Not only do

1678
01:14:51,439 --> 01:14:53,760
Speaker 1: I have oh you know what, it's over there. I

1679
01:14:53,800 --> 01:14:55,519
Speaker 1: got a children's book I wrote. It's a hip hop

1680
01:14:55,640 --> 01:14:56,280
Speaker 1: children's book.

1681
01:14:56,280 --> 01:14:56,680
Speaker 3: You hear me.

1682
01:14:56,800 --> 01:14:59,400
Speaker 4: It's called David Found his Sling Shot so that's on

1683
01:14:59,520 --> 01:15:02,320
Speaker 4: the on the website. It ain't gonna take number five.

1684
01:15:02,920 --> 01:15:05,600
Speaker 3: Man, go grab it. Show off the book, man, I

1685
01:15:05,640 --> 01:15:10,640
Speaker 3: want to Yeah, that's hard. Grab it. I got a

1686
01:15:10,680 --> 01:15:11,960
Speaker 3: ten year old and a nineteen year old.

1687
01:15:12,200 --> 01:15:16,160
Speaker 1: Okay word, So this is the book right here. David

1688
01:15:16,160 --> 01:15:18,640
Speaker 1: found his slang shot. The whole book rhymes. It's a

1689
01:15:18,720 --> 01:15:21,160
Speaker 1: hip hop book, but it's an anti bully in children's

1690
01:15:21,160 --> 01:15:22,960
Speaker 1: book because I used to get bullet when I was

1691
01:15:23,000 --> 01:15:25,519
Speaker 1: in kindergarten in New Orleans, and you know, in this

1692
01:15:25,640 --> 01:15:29,360
Speaker 1: age of ops, this era of everybody being beefed out. Ironically,

1693
01:15:29,400 --> 01:15:32,400
Speaker 1: me and my former bully are best friends to this day, really,

1694
01:15:32,439 --> 01:15:34,559
Speaker 1: and it talks about how hip hop. I don't want

1695
01:15:34,560 --> 01:15:36,639
Speaker 1: to get a whole book away, but hip hop actually

1696
01:15:36,640 --> 01:15:38,720
Speaker 1: played a role and I was becoming best friends. So

1697
01:15:38,960 --> 01:15:41,120
Speaker 1: I wanted to take my story put it out there.

1698
01:15:41,520 --> 01:15:43,920
Speaker 1: So that's all my website d one music dot com.

1699
01:15:44,680 --> 01:15:47,160
Speaker 1: I just put my new album loaded out right now.

1700
01:15:48,400 --> 01:15:50,080
Speaker 2: Did you get like, when you write a book like this,

1701
01:15:50,320 --> 01:15:53,320
Speaker 2: obviously you're selling it and you're copying it, like you're

1702
01:15:53,400 --> 01:15:57,280
Speaker 2: printing these out yourself. Yes, sir, do people reach out

1703
01:15:57,320 --> 01:15:58,720
Speaker 2: to try to do like a because for people wh

1704
01:15:58,720 --> 01:15:58,920
Speaker 2: don't know.

1705
01:15:58,960 --> 01:16:00,479
Speaker 3: The author game is like the rectal game.

1706
01:16:00,520 --> 01:16:03,400
Speaker 2: But if you get an advance to write a book, like, yo,

1707
01:16:03,720 --> 01:16:05,759
Speaker 2: take this this, yo, you take.

1708
01:16:05,640 --> 01:16:07,120
Speaker 3: This to the fucking Barnes and Nobles.

1709
01:16:07,160 --> 01:16:10,559
Speaker 1: Man that part, that part, yeah, right now, I'm the

1710
01:16:10,600 --> 01:16:15,800
Speaker 1: dude that's been saying Barnes and Nobles, y'all taking too

1711
01:16:15,840 --> 01:16:16,599
Speaker 1: big of a cut.

1712
01:16:16,960 --> 01:16:17,760
Speaker 3: I don't doubt they are.

1713
01:16:18,560 --> 01:16:20,880
Speaker 2: I'm very ignorant to that, except for I know that

1714
01:16:21,000 --> 01:16:23,040
Speaker 2: authors get advances the way rappers get advanced.

1715
01:16:23,080 --> 01:16:24,960
Speaker 1: Yeah, and I chose to take no advance. Better on

1716
01:16:25,000 --> 01:16:28,400
Speaker 1: myself and h but this is a dope. I said

1717
01:16:28,479 --> 01:16:30,519
Speaker 1: that I don't wear underground platinum with this in the

1718
01:16:30,560 --> 01:16:33,599
Speaker 1: past year. Car brother. I'm not no materialistic dude. I'm

1719
01:16:33,640 --> 01:16:36,200
Speaker 1: not no flashy dude. But just so y'all know, by

1720
01:16:36,200 --> 01:16:39,080
Speaker 1: the grace of God, I'm not hurting at all. So

1721
01:16:39,120 --> 01:16:41,160
Speaker 1: I don't want people to think that like d one

1722
01:16:41,240 --> 01:16:42,080
Speaker 1: got a good heart.

1723
01:16:42,240 --> 01:16:44,519
Speaker 4: But does it really like pay off?

1724
01:16:44,920 --> 01:16:45,160
Speaker 3: Yes?

1725
01:16:45,360 --> 01:16:47,760
Speaker 1: Yes, it pays to be independent, It pays to keep

1726
01:16:47,760 --> 01:16:50,280
Speaker 1: your integrity, it pays to keep God first, and it

1727
01:16:50,320 --> 01:16:52,280
Speaker 1: pays to be dope at what you do. So I

1728
01:16:52,320 --> 01:16:57,559
Speaker 1: got underground Platinum children's book. I got the number two

1729
01:16:57,560 --> 01:17:00,479
Speaker 1: album in the world on iTunes, loaded as our right now,

1730
01:17:00,760 --> 01:17:01,200
Speaker 1: about to.

1731
01:17:01,160 --> 01:17:05,560
Speaker 4: Go on tour. Professor at Toughs University, fellow at Harvard University,

1732
01:17:05,800 --> 01:17:08,000
Speaker 4: and all this came from rapping.

1733
01:17:08,080 --> 01:17:10,960
Speaker 3: Man, that's crazy that you started as.

1734
01:17:10,800 --> 01:17:12,920
Speaker 4: A teacher, as a middle school teacher.

1735
01:17:12,640 --> 01:17:14,080
Speaker 3: And now you're a professor.

1736
01:17:15,080 --> 01:17:17,439
Speaker 4: Full circle, my g And ask Fredo next time you

1737
01:17:17,479 --> 01:17:18,040
Speaker 4: talk to him.

1738
01:17:18,080 --> 01:17:18,559
Speaker 3: I was missed.

1739
01:17:18,640 --> 01:17:21,400
Speaker 1: Augustine Cradle just put a country song out. Fredo is

1740
01:17:21,439 --> 01:17:23,719
Speaker 1: one of the most talented artists in the world. For sure,

1741
01:17:23,800 --> 01:17:26,240
Speaker 1: he'd be sending me these songs, bro, And I just

1742
01:17:26,280 --> 01:17:29,160
Speaker 1: be like, how does your brain work like this to

1743
01:17:29,200 --> 01:17:30,759
Speaker 1: be able to come up with these type of things?

1744
01:17:30,760 --> 01:17:32,400
Speaker 3: Bro? Like sure, it's crazy. Man.

1745
01:17:32,840 --> 01:17:34,840
Speaker 4: Man, I'm gonna give you this yeah, thank you autograph

1746
01:17:35,000 --> 01:17:36,240
Speaker 4: for you even if yeah.

1747
01:17:36,320 --> 01:17:36,559
Speaker 3: Brother.

1748
01:17:36,920 --> 01:17:39,280
Speaker 4: So I do book readings all over the country. I

1749
01:17:39,320 --> 01:17:41,920
Speaker 4: go to schools, and because I'm a rapper, I wrote

1750
01:17:41,960 --> 01:17:43,360
Speaker 4: the book like I was writing a song.

1751
01:17:43,560 --> 01:17:45,320
Speaker 3: So I'm able to not.

1752
01:17:45,280 --> 01:17:48,559
Speaker 1: Only read the book, but like perform the book while

1753
01:17:48,600 --> 01:17:49,719
Speaker 1: I'm reading it to the kids.

1754
01:17:49,760 --> 01:17:52,960
Speaker 3: Man, that's dope. It's amazing, bro, congrats on everything.

1755
01:17:52,680 --> 01:17:54,800
Speaker 1: Thank you brother, And what else can I say yet?

1756
01:17:54,840 --> 01:17:56,880
Speaker 1: A new single is out call it like it is.

1757
01:17:57,080 --> 01:17:58,200
Speaker 1: Shout out to Kendrick Lamar.

1758
01:17:58,280 --> 01:17:59,960
Speaker 3: Have you talked to Kendrick since the shout out?

1759
01:18:00,080 --> 01:18:01,760
Speaker 1: I haven't talked to him. I just hit him on

1760
01:18:01,800 --> 01:18:05,120
Speaker 1: social media. It's like, brother, you just changed my life?

1761
01:18:05,320 --> 01:18:08,960
Speaker 3: Want you? Yeah? I mean, obviously you guys are part

1762
01:18:08,960 --> 01:18:09,799
Speaker 3: of the same era.

1763
01:18:10,760 --> 01:18:12,920
Speaker 4: We met at paid Dues in twenty eleven.

1764
01:18:13,000 --> 01:18:16,120
Speaker 2: Yeah, you guys are the same literally blog era. Literally, Bro,

1765
01:18:16,200 --> 01:18:18,240
Speaker 2: you guys are products is a blog era literally, So

1766
01:18:18,320 --> 01:18:20,439
Speaker 2: it's kind of crazy all these years later.

1767
01:18:20,600 --> 01:18:21,880
Speaker 3: For life is great.

1768
01:18:21,920 --> 01:18:24,720
Speaker 1: Brother, salute to that man for what it is that

1769
01:18:24,760 --> 01:18:27,559
Speaker 1: he's doing and trying to do in hip hop.

1770
01:18:27,600 --> 01:18:30,000
Speaker 4: And I just I want Kendrick to know that I'm

1771
01:18:30,000 --> 01:18:30,720
Speaker 4: praying for him.

1772
01:18:30,960 --> 01:18:33,200
Speaker 2: I saw what you said about Joe Budden on the song,

1773
01:18:33,240 --> 01:18:35,280
Speaker 2: and obviously you said that he's you know, would you

1774
01:18:35,320 --> 01:18:36,800
Speaker 2: ever go on his show and talk to him?

1775
01:18:36,840 --> 01:18:38,559
Speaker 3: I would love to go on Joe Budden's show.

1776
01:18:38,479 --> 01:18:40,840
Speaker 2: Where they would you even think? I feel like it's

1777
01:18:40,880 --> 01:18:43,960
Speaker 2: one thing to like they should open it. Like I

1778
01:18:44,000 --> 01:18:46,320
Speaker 2: feel like, if you're going to be very critical of somebody,

1779
01:18:46,360 --> 01:18:49,480
Speaker 2: give him the opportunity to come and have a civil discussion.

1780
01:18:49,600 --> 01:18:51,760
Speaker 1: Yeah, maybe Joe Budden will listen to this and be like,

1781
01:18:51,840 --> 01:18:54,040
Speaker 1: all right, cool, But I would love to have that

1782
01:18:54,120 --> 01:18:57,080
Speaker 1: because communication in this culture would lead to unification.

1783
01:18:57,360 --> 01:18:59,200
Speaker 4: It's okay to have a difference of opinion.

1784
01:18:59,000 --> 01:19:02,680
Speaker 2: And there's a lot of nuance left out when it

1785
01:19:02,720 --> 01:19:06,479
Speaker 2: comes to tweets and online back and forth. Like I'm

1786
01:19:06,479 --> 01:19:08,839
Speaker 2: sure you and Rick Ross would have an amazing conversation

1787
01:19:08,880 --> 01:19:10,559
Speaker 2: if there weren't cameras rolling, it was just you and

1788
01:19:10,600 --> 01:19:11,160
Speaker 2: him in a room.

1789
01:19:11,400 --> 01:19:13,800
Speaker 4: That part, man, you know, I pray to guard that

1790
01:19:13,800 --> 01:19:15,000
Speaker 4: that could happen if it's meant to.

1791
01:19:15,080 --> 01:19:16,240
Speaker 3: I don't want to force it either.

1792
01:19:16,400 --> 01:19:19,360
Speaker 4: I don't want to force it, but it could be

1793
01:19:19,439 --> 01:19:22,320
Speaker 4: off camera, Like off camera is totally fine with any

1794
01:19:22,360 --> 01:19:23,560
Speaker 4: of these guys, because.

1795
01:19:23,320 --> 01:19:26,680
Speaker 2: I think that's when the egos get dropped. And that's

1796
01:19:27,160 --> 01:19:31,320
Speaker 2: not a Rick Ross specific critique. That's just everybody. When

1797
01:19:31,320 --> 01:19:35,960
Speaker 2: you're not on camera, your ego isn't necessarily on full display.

1798
01:19:36,880 --> 01:19:39,040
Speaker 1: You know what, there's enough mutual people in the industry

1799
01:19:39,080 --> 01:19:41,400
Speaker 1: who know me and Joe Budden and who know me

1800
01:19:41,520 --> 01:19:42,280
Speaker 1: and Rick Ross.

1801
01:19:42,320 --> 01:19:46,000
Speaker 3: I already been talking to Jim Jones. Yeah, Jim's good guy.

1802
01:19:46,160 --> 01:19:48,760
Speaker 1: Yeah, we had you know, back and forth publicly, but

1803
01:19:49,040 --> 01:19:51,680
Speaker 1: we Fromed a really cool relationship.

1804
01:19:51,800 --> 01:19:52,680
Speaker 3: So what about Mek.

1805
01:19:53,520 --> 01:19:55,240
Speaker 4: Haven't talked to Meek, and I know a lot of

1806
01:19:55,240 --> 01:19:56,160
Speaker 4: people who know Meek.

1807
01:19:56,560 --> 01:19:58,400
Speaker 2: I think Meek's got to I feel like he's got

1808
01:19:58,439 --> 01:20:00,519
Speaker 2: good intention. I feel like he wants to to do good.

1809
01:20:00,600 --> 01:20:02,559
Speaker 2: I know he has a good heart. And you know

1810
01:20:02,560 --> 01:20:03,400
Speaker 2: who I want shout out.

1811
01:20:03,439 --> 01:20:05,280
Speaker 1: This is the most random shot out ever, but one

1812
01:20:05,320 --> 01:20:06,840
Speaker 1: of Meek's artists, young brother.

1813
01:20:06,920 --> 01:20:08,439
Speaker 4: Now, kur you heard him?

1814
01:20:08,840 --> 01:20:12,560
Speaker 3: K you. That dude is talented. Bro, that dude is talented.

1815
01:20:12,680 --> 01:20:15,559
Speaker 1: And I hit him up recently just on some like

1816
01:20:16,040 --> 01:20:18,960
Speaker 1: oh like just ran across your content, brother, and like

1817
01:20:19,000 --> 01:20:22,040
Speaker 1: I'm moved by that, and then found out after he's

1818
01:20:22,080 --> 01:20:22,519
Speaker 1: signed to me.

1819
01:20:22,840 --> 01:20:25,360
Speaker 3: But it's like, bro, we all connected one way, right man?

1820
01:20:25,520 --> 01:20:27,719
Speaker 3: For sure? That's it there it is, man. I appreciate

1821
01:20:27,720 --> 01:20:30,280
Speaker 3: you thanking. Do you want much love