1 00:00:00,040 --> 00:00:03,960 Speaker 1: Progressive presents forrest metaphors about bundling your home on auto 2 00:00:04,280 --> 00:00:06,920 Speaker 1: and sports. Three goals is a hat trick, And when 3 00:00:06,920 --> 00:00:09,120 Speaker 1: you bundle your home and auto with Progressive, you get 4 00:00:09,119 --> 00:00:11,479 Speaker 1: a hat trick of great savings and around the clock protection. 5 00:00:11,600 --> 00:00:13,600 Speaker 1: So you might be thinking, wait, that's two things. A 6 00:00:13,640 --> 00:00:16,360 Speaker 1: hat trick is three, But in this metaphor, great savings 7 00:00:16,360 --> 00:00:18,960 Speaker 1: counts as two goals, and so does around the clock protection, 8 00:00:19,120 --> 00:00:21,840 Speaker 1: so it's like four goals and that's more than three. 9 00:00:22,079 --> 00:00:26,759 Speaker 1: It's basic math. Forest metaphors by Progressive, Bundle and Protect Today, 10 00:00:26,800 --> 00:00:28,880 Speaker 1: Progressive couentalty in Trance Company, and I feel gets discompt 11 00:00:28,960 --> 00:00:31,200 Speaker 1: of the little ale states or situations. I'm Tanya Sam, 12 00:00:31,280 --> 00:00:34,279 Speaker 1: host of the Money Moves Podcast powered by Greenwood. This 13 00:00:34,360 --> 00:00:36,720 Speaker 1: daily podcast will help give you the keys to the 14 00:00:36,800 --> 00:00:40,680 Speaker 1: Kingdom of financial stability, wealth and abundance. The celebrity guests 15 00:00:40,680 --> 00:00:44,640 Speaker 1: like Rick Ross, Amanda Sells, Angela Ye, Roland, Martin, JB. Smooth, 16 00:00:44,640 --> 00:00:46,880 Speaker 1: and Terrell Owens tune in to learn how to turn 17 00:00:46,920 --> 00:00:51,120 Speaker 1: liabilities into assets and make your money move good goody. 18 00:00:52,640 --> 00:00:55,400 Speaker 1: Subscribe to The Money Moves Podcast powered by Greenland on 19 00:00:55,440 --> 00:00:57,640 Speaker 1: the i Heart Radio app or wherever you get your 20 00:00:57,720 --> 00:01:02,480 Speaker 1: podcasts and make sure you leave a review. We've all 21 00:01:02,560 --> 00:01:05,520 Speaker 1: felt left out, and for people who moved to this country, 22 00:01:05,680 --> 00:01:09,039 Speaker 1: that feeling lasts more than a moment. We can change that. 23 00:01:09,760 --> 00:01:13,000 Speaker 1: Learn how it Belonging begins with us dot org. Brought 24 00:01:13,000 --> 00:01:16,640 Speaker 1: to you by the AD Council. My next guest is 25 00:01:16,680 --> 00:01:19,640 Speaker 1: an industry decision maker. Her name is Sonny Hickman. She's 26 00:01:19,680 --> 00:01:22,000 Speaker 1: the vice president of Marketing and Sales for the Hall 27 00:01:22,080 --> 00:01:24,480 Speaker 1: of Globetrotters. You know the Hall of Gold Trotters, the 28 00:01:24,480 --> 00:01:27,959 Speaker 1: world famous Hall and Growth Trotters. They've been showcaseding iconic 29 00:01:28,040 --> 00:01:30,800 Speaker 1: talents and a hundred and twenty four countries and territories 30 00:01:31,040 --> 00:01:34,720 Speaker 1: on six continents as they were founded in six nineteen 31 00:01:34,800 --> 00:01:38,560 Speaker 1: twenty six. Sonny Hickman is the creative powerhouse behind the 32 00:01:38,560 --> 00:01:42,839 Speaker 1: hallan Globe Trotters Twitter Twitter one relaunch orchestrating a team 33 00:01:42,880 --> 00:01:46,839 Speaker 1: of handpicked specialists. She used the she ushered the iconic 34 00:01:46,880 --> 00:01:50,000 Speaker 1: brand where renewed focus on black culture, ball of life, 35 00:01:50,080 --> 00:01:53,400 Speaker 1: and social justice. Making decisions like that to a legendary 36 00:01:53,480 --> 00:01:56,160 Speaker 1: brand does not come without proper planning. Sunday is on 37 00:01:56,200 --> 00:01:59,000 Speaker 1: the show to discuss her career and these successful brand 38 00:01:59,080 --> 00:02:01,360 Speaker 1: changes to the hollanm Loble Trotters. Please work with the 39 00:02:01,360 --> 00:02:07,200 Speaker 1: money making conversations, Sunny Hickman, thank you. I'm excited to 40 00:02:07,200 --> 00:02:09,160 Speaker 1: be here. So I'd like to believe I laid it 41 00:02:09,200 --> 00:02:13,400 Speaker 1: out pretty proper about the you know, iconic, you the 42 00:02:13,440 --> 00:02:15,520 Speaker 1: big those big words, you know, with a brand that 43 00:02:15,600 --> 00:02:18,280 Speaker 1: I grew up on. Because I'm gonna go all the 44 00:02:18,280 --> 00:02:21,960 Speaker 1: way back to six. Why was the Harlem Globe Trotter started? 45 00:02:23,800 --> 00:02:27,160 Speaker 1: M hmm. The Holland Gold Trotters were were started to 46 00:02:27,360 --> 00:02:32,280 Speaker 1: really bring this U celebrate when basketball bring the style 47 00:02:32,440 --> 00:02:36,120 Speaker 1: of play UM to the country. UM in a time 48 00:02:36,320 --> 00:02:41,960 Speaker 1: where UM, the Harlem renaissance was just permeating around the 49 00:02:42,000 --> 00:02:44,920 Speaker 1: country and there was this style of play that came 50 00:02:45,000 --> 00:02:49,760 Speaker 1: from these African American ballers that UM, a gentleman named 51 00:02:49,760 --> 00:02:52,720 Speaker 1: Abe safer Stein had the fortitude to say, people need 52 00:02:52,760 --> 00:02:55,160 Speaker 1: to see this and experience it. So that's what started 53 00:02:55,200 --> 00:02:58,200 Speaker 1: the hard Gold tral Well, so I was I'm assuming 54 00:02:58,240 --> 00:03:00,200 Speaker 1: when you say that it was tied to the we 55 00:03:01,160 --> 00:03:04,520 Speaker 1: you know, denial of the black athlete for participating in 56 00:03:04,560 --> 00:03:07,639 Speaker 1: the white sport that they desire, and so they were 57 00:03:07,760 --> 00:03:10,600 Speaker 1: left with UM just playing with against themselves, like the 58 00:03:10,639 --> 00:03:13,160 Speaker 1: Negro League, you know, and and a lot of leads 59 00:03:13,160 --> 00:03:15,160 Speaker 1: that were developed out there. The most famous is the 60 00:03:15,200 --> 00:03:17,720 Speaker 1: Negro League because of baseball and the Jackie Robinson, But 61 00:03:17,720 --> 00:03:21,760 Speaker 1: there were other situations out there in football and basketball. 62 00:03:21,840 --> 00:03:24,720 Speaker 1: They were not publicized. I guess you can say in 63 00:03:24,720 --> 00:03:28,520 Speaker 1: a way, the Harlem Globetrotters was with basketball version of 64 00:03:28,560 --> 00:03:32,800 Speaker 1: the Negro League. Is that correcting the assessing that it is? 65 00:03:32,840 --> 00:03:36,440 Speaker 1: And there were other, um, you know, black basketball teams 66 00:03:36,520 --> 00:03:38,880 Speaker 1: that were playing during that time, you know when they 67 00:03:38,960 --> 00:03:41,080 Speaker 1: weren't able to play you know in the NBA when 68 00:03:41,080 --> 00:03:44,560 Speaker 1: they you know, before the NBA was integrated. Um, I 69 00:03:44,600 --> 00:03:48,680 Speaker 1: think the Harlem Globetrotters really were the team that put 70 00:03:48,680 --> 00:03:52,000 Speaker 1: it to a whole another level and brought integration into 71 00:03:52,000 --> 00:03:57,440 Speaker 1: the NBA. Uh little known factors. They Harlem Globe Trotters 72 00:03:57,520 --> 00:04:03,960 Speaker 1: would actually play a game before the NBA game back 73 00:04:04,320 --> 00:04:07,120 Speaker 1: back in the day, and as it would turn out, 74 00:04:07,320 --> 00:04:10,680 Speaker 1: is more people would come to the Harlem Globetrotters game 75 00:04:11,480 --> 00:04:15,160 Speaker 1: then the NBA. So then they switched. The NBA team 76 00:04:15,240 --> 00:04:19,240 Speaker 1: would play first and then the Globetrotters would play afterwards. 77 00:04:19,279 --> 00:04:22,320 Speaker 1: Because they were the ones who were drawing the fans, right, people, 78 00:04:22,440 --> 00:04:25,359 Speaker 1: people packing up their clothes leave. I got my snacks 79 00:04:27,000 --> 00:04:30,520 Speaker 1: I see when I came to see Okay, you know, 80 00:04:30,279 --> 00:04:33,000 Speaker 1: I know we all people who are Sonny who's hearing 81 00:04:33,000 --> 00:04:35,039 Speaker 1: this end? If you're talking to Sonny Hickman, the vice 82 00:04:35,080 --> 00:04:37,960 Speaker 1: president of marketing and Sales for the Hall and Globetrotters. 83 00:04:38,360 --> 00:04:40,480 Speaker 1: When we talk about it, I can I can have 84 00:04:40,760 --> 00:04:43,680 Speaker 1: vivid memories of watching ABC Wild Worlds and sports, you know, 85 00:04:44,080 --> 00:04:47,919 Speaker 1: just laughing at these guys who had incredible skill and 86 00:04:48,000 --> 00:04:50,640 Speaker 1: making amazing shots. When did the when were the When 87 00:04:50,680 --> 00:04:54,120 Speaker 1: were the Holland Globe Trotters introduced into your life? And 88 00:04:54,120 --> 00:04:56,920 Speaker 1: when they were introduced into your life as a as 89 00:04:56,920 --> 00:04:59,680 Speaker 1: a as a team, as a youngster, What effect did 90 00:04:59,720 --> 00:05:01,960 Speaker 1: they have phone the Harlem Globe Chotters have on you? 91 00:05:03,760 --> 00:05:07,320 Speaker 1: Oh wonderful questions. So I was introduced to the Harlem 92 00:05:07,320 --> 00:05:12,240 Speaker 1: Globe Totters through uh Scooby Doo. When the Globe Cotters 93 00:05:12,240 --> 00:05:17,080 Speaker 1: Scooby as well as the right remember that when I 94 00:05:17,200 --> 00:05:21,320 Speaker 1: learned and then whide were the sport? So I used 95 00:05:21,320 --> 00:05:23,800 Speaker 1: to see the Globe Totters there um and then when 96 00:05:23,839 --> 00:05:26,960 Speaker 1: they came out on Gilligan's Island. So when the Globe 97 00:05:27,000 --> 00:05:30,599 Speaker 1: Totters were really deep in the pop culture, that's really 98 00:05:30,600 --> 00:05:34,120 Speaker 1: when I learned my my mom um never could afford 99 00:05:34,160 --> 00:05:36,080 Speaker 1: to take me and my siblings to see them live. 100 00:05:36,160 --> 00:05:38,880 Speaker 1: So I never saw the Harlem Globe Cotters live growing up, 101 00:05:39,279 --> 00:05:43,400 Speaker 1: but I remember that flash and flare and funny and 102 00:05:43,560 --> 00:05:47,560 Speaker 1: fun of the Globe Totters growing up. Well, it's really interesting, 103 00:05:47,600 --> 00:05:51,479 Speaker 1: Like I I've actually had the pleasure of visiting your headquarters, 104 00:05:51,520 --> 00:05:54,279 Speaker 1: and it's almost like walking through a museum, you know, 105 00:05:54,400 --> 00:05:58,479 Speaker 1: and it's really so much history and and it's so 106 00:05:58,600 --> 00:06:01,720 Speaker 1: and it defines Sir Lanes and then how the Globe 107 00:06:01,760 --> 00:06:04,120 Speaker 1: Charters had an impact on our lives, you know, because 108 00:06:04,480 --> 00:06:07,159 Speaker 1: you know, even though they were entertainers, they also were 109 00:06:07,200 --> 00:06:11,800 Speaker 1: crossing you know, international lines. They also were entertainers that 110 00:06:11,920 --> 00:06:15,800 Speaker 1: everybody could relate to, and especially white America, you know, 111 00:06:16,360 --> 00:06:18,760 Speaker 1: and becaus all I saw when I watched ABC Wild 112 00:06:18,839 --> 00:06:21,479 Speaker 1: War was fort was an audience or stadium or arena 113 00:06:21,560 --> 00:06:24,120 Speaker 1: field with white people. What does the audience make up 114 00:06:24,240 --> 00:06:28,599 Speaker 1: of what the Globe Charter is attracting right now? Mm hmmm. 115 00:06:29,279 --> 00:06:32,560 Speaker 1: So I I was talking, I'll tell you a quick story. 116 00:06:32,560 --> 00:06:34,679 Speaker 1: As I answered, this question. I was talking to coach 117 00:06:34,720 --> 00:06:39,560 Speaker 1: Loui Dunbar. Loui Dunbar, he's one of our legends, Louis 118 00:06:39,640 --> 00:06:42,359 Speaker 1: Dunbar graduating from my college, University of Houston. So I 119 00:06:42,400 --> 00:06:45,119 Speaker 1: know Louis Dunbar six nine and a half point guard 120 00:06:45,160 --> 00:06:47,919 Speaker 1: port forard. You can just stop talking to Sonny, So 121 00:06:48,120 --> 00:06:50,000 Speaker 1: you just throw out Louis dumb On like I didn't 122 00:06:50,000 --> 00:06:52,599 Speaker 1: know who you're talking about. Louis Dumbar. Come on, he was. 123 00:06:52,800 --> 00:06:55,280 Speaker 1: He was a point forward, a port forward before they 124 00:06:55,320 --> 00:06:58,120 Speaker 1: were point forwards. I know him very well. University us 125 00:06:58,160 --> 00:07:03,440 Speaker 1: to graduate Louise Dumba continue to do so. I will 126 00:07:03,480 --> 00:07:06,960 Speaker 1: continue for your audience. They may not have known like 127 00:07:07,040 --> 00:07:09,359 Speaker 1: we do so now we put them up on Games 128 00:07:09,400 --> 00:07:13,880 Speaker 1: Fred and Little Games. So Coach lou shared with me 129 00:07:14,080 --> 00:07:16,920 Speaker 1: once like people would ask them that question like why 130 00:07:16,920 --> 00:07:22,000 Speaker 1: would you not um send the ball on the fingers 131 00:07:22,040 --> 00:07:24,560 Speaker 1: of the little you know, black boys or girls at 132 00:07:24,560 --> 00:07:28,360 Speaker 1: a game, and he would say, I couldn't get to them. 133 00:07:28,440 --> 00:07:31,720 Speaker 1: They were so far up in the stands because of 134 00:07:31,720 --> 00:07:34,360 Speaker 1: the tickets that they were able to purchase, that they 135 00:07:34,480 --> 00:07:37,600 Speaker 1: he couldn't do that. So people of color were there 136 00:07:38,000 --> 00:07:42,400 Speaker 1: in small numbers, but it was the globe. Hutters were 137 00:07:42,440 --> 00:07:46,560 Speaker 1: primarily um entertaining what white audiences UM and have been 138 00:07:46,600 --> 00:07:51,480 Speaker 1: doing that for decades and UM as culture has shifted 139 00:07:51,640 --> 00:07:55,240 Speaker 1: right as this love of basketball is evolved. That's where 140 00:07:55,240 --> 00:07:57,600 Speaker 1: we need and want to be. We want our audience 141 00:07:57,640 --> 00:08:01,920 Speaker 1: to reflect UM the isoscope of colors, of the glow 142 00:08:02,240 --> 00:08:05,200 Speaker 1: that we touch and that our players visit. Well, you know, 143 00:08:05,320 --> 00:08:07,320 Speaker 1: interesting thing about it because of the fact that the 144 00:08:07,320 --> 00:08:10,920 Speaker 1: Global tchroters do touch and then and they do uh, 145 00:08:10,920 --> 00:08:13,440 Speaker 1: you know, they do tricks that uh and I say that, 146 00:08:13,960 --> 00:08:15,920 Speaker 1: you know, I'm gonna tall you sending the word trick. 147 00:08:15,960 --> 00:08:18,119 Speaker 1: I think it's an insult. They have a skill set 148 00:08:18,160 --> 00:08:21,360 Speaker 1: that they developed, whether it's the half court hook shot 149 00:08:21,600 --> 00:08:25,360 Speaker 1: or driven between the legs or the or the half 150 00:08:25,360 --> 00:08:28,960 Speaker 1: court shots, which now when you see when you see 151 00:08:28,960 --> 00:08:30,720 Speaker 1: what Steph Courage is doing, they was doing in the 152 00:08:30,720 --> 00:08:33,319 Speaker 1: Global Charter a long time ago. Okay, half court three 153 00:08:33,320 --> 00:08:35,400 Speaker 1: point shots. That was probably that was part of the 154 00:08:35,440 --> 00:08:39,200 Speaker 1: Global Troters mantra of how their skill set and so 155 00:08:39,440 --> 00:08:43,080 Speaker 1: what somebody some people have called tricks have not been 156 00:08:43,280 --> 00:08:47,080 Speaker 1: become part of the NBA style of play. The three 157 00:08:47,120 --> 00:08:50,240 Speaker 1: point shot and so so when you see that transition. 158 00:08:50,480 --> 00:08:52,080 Speaker 1: In order for you to come in and be a 159 00:08:52,120 --> 00:08:54,560 Speaker 1: part of this, you have to come from somewhere. You 160 00:08:54,600 --> 00:08:57,000 Speaker 1: have to have build your reservate from somewhere. Sunny. So, 161 00:08:57,040 --> 00:09:01,120 Speaker 1: I saw Dolly Wood and talk about uh, developing your brand, 162 00:09:01,200 --> 00:09:05,640 Speaker 1: walking through these different structures of success. And also you 163 00:09:05,720 --> 00:09:09,000 Speaker 1: as an individual person of color, going in these different 164 00:09:09,040 --> 00:09:12,080 Speaker 1: lanes where people expect you to be a certain way 165 00:09:12,160 --> 00:09:14,560 Speaker 1: and you show them that you're able to relate and 166 00:09:14,600 --> 00:09:18,120 Speaker 1: be able to communicate and market to all. Talk to us, Sunny, 167 00:09:20,240 --> 00:09:24,360 Speaker 1: who's Hunt um So, that flashing player of the game 168 00:09:24,360 --> 00:09:29,080 Speaker 1: of basketball. So basketball runs deep in my roots. So 169 00:09:29,559 --> 00:09:33,880 Speaker 1: my mom raised four kids. She was a big Larry 170 00:09:33,920 --> 00:09:40,920 Speaker 1: Bird and Matthew Johnson's fans, That's right. And then um, 171 00:09:40,960 --> 00:09:44,040 Speaker 1: I grew up you know, watching Michael Jordan's I was 172 00:09:44,080 --> 00:09:47,000 Speaker 1: a big North Carolina fan. When Jr. Reid played like 173 00:09:47,080 --> 00:09:51,360 Speaker 1: that was my squad. My husband as a basketball coach. 174 00:09:52,440 --> 00:09:56,840 Speaker 1: My son plays basketball. He's in college. Um playing basketball now. 175 00:09:56,920 --> 00:09:59,160 Speaker 1: So I've been around basketball a lot, and I like 176 00:09:59,240 --> 00:10:05,440 Speaker 1: to think that I'm gonna existing coach. It's finally here 177 00:10:05,720 --> 00:10:09,160 Speaker 1: the season of celebration, and no matter how you celebrate 178 00:10:09,160 --> 00:10:12,520 Speaker 1: with family and friends, whether you're preparing for reis magos 179 00:10:12,600 --> 00:10:16,160 Speaker 1: or Karamu lighting the Manura, are going to midnight mass. 180 00:10:16,360 --> 00:10:19,800 Speaker 1: Coals has just what you need to make those traditions special. 181 00:10:20,160 --> 00:10:23,240 Speaker 1: Plus you'll find gifts for all your loved ones. Send 182 00:10:23,320 --> 00:10:27,560 Speaker 1: warm wishes with cozy fleeces, sweaters, loungeware, blankets and throws. 183 00:10:27,920 --> 00:10:31,480 Speaker 1: Support minority owned or founded brands by giving gifts from 184 00:10:31,600 --> 00:10:35,160 Speaker 1: Human Nation and shame moisture or treat them to everyone's 185 00:10:35,160 --> 00:10:38,600 Speaker 1: favorite active wear from top brands like Nike, Adidas, and 186 00:10:38,720 --> 00:10:42,280 Speaker 1: under Armor. And in the spirit of giving, Coals Cares 187 00:10:42,400 --> 00:10:46,680 Speaker 1: is donating eight million dollars to local nonprofits nationwide committed 188 00:10:46,679 --> 00:10:49,400 Speaker 1: to the health and well being of our communities. No 189 00:10:49,440 --> 00:10:52,719 Speaker 1: matter how you celebrate, when you shop at Coals, you're 190 00:10:52,800 --> 00:10:56,160 Speaker 1: right where you belong. So this season, give with all 191 00:10:56,200 --> 00:10:59,240 Speaker 1: your heart with great gifts from Coals or Coals dot Com. 192 00:11:00,080 --> 00:11:03,439 Speaker 1: And we're live here outside the Perez family home, just 193 00:11:03,600 --> 00:11:06,640 Speaker 1: waiting for the And there they go, almost on time. 194 00:11:06,679 --> 00:11:09,440 Speaker 1: This morning. Mom is coming out the front door strong 195 00:11:09,480 --> 00:11:12,040 Speaker 1: with a double arm kid carry. Looks like Dad has 196 00:11:12,080 --> 00:11:15,280 Speaker 1: the bags. Daughter is bringing up the rear. Oh, but 197 00:11:15,400 --> 00:11:20,720 Speaker 1: the diaper bag wasn't closed. Diapers and toys are everywhere. Oh, 198 00:11:21,240 --> 00:11:24,320 Speaker 1: but mom has just nailed the perfect car seat buckle 199 00:11:24,440 --> 00:11:27,480 Speaker 1: for the toddler. And now the eldest daughter, who looks 200 00:11:27,520 --> 00:11:30,160 Speaker 1: to be about nine or ten, has secured herself in 201 00:11:30,200 --> 00:11:34,720 Speaker 1: the booster seat. Dad SIPs the bag clothes and they're off. Ah, 202 00:11:34,720 --> 00:11:37,079 Speaker 1: but looks like Mom doesn't realize her coffee cup is 203 00:11:37,120 --> 00:11:41,280 Speaker 1: still on the roof of the car and there it goes. Ah. 204 00:11:41,760 --> 00:11:44,720 Speaker 1: That's a shame that mug was a fan favorite. Don't 205 00:11:44,720 --> 00:11:47,280 Speaker 1: sweat the small stuff. Just nailed the big stuff, like 206 00:11:47,360 --> 00:11:49,160 Speaker 1: making sure your kids are buckled correctly in the right 207 00:11:49,160 --> 00:11:51,319 Speaker 1: seat for their agent's eyes. Learn more n h t 208 00:11:51,480 --> 00:11:54,040 Speaker 1: s A dot gov slash the Right Seat visits h 209 00:11:54,720 --> 00:11:58,000 Speaker 1: s A dot gov slash the Right Seat, brought to 210 00:11:58,040 --> 00:12:01,440 Speaker 1: you by Mizza and the ad Council. What grows in 211 00:12:01,480 --> 00:12:04,880 Speaker 1: the forest trees? Sure you know what else grows in 212 00:12:04,920 --> 00:12:08,760 Speaker 1: the forest. Our imagination, our sense of wonder, and our 213 00:12:08,800 --> 00:12:12,080 Speaker 1: family bonds grow too, because when we disconnect from this 214 00:12:14,520 --> 00:12:19,160 Speaker 1: and connect with this, we reconnect with each other. The 215 00:12:19,240 --> 00:12:22,280 Speaker 1: forest is closer than you think. Find a forest near 216 00:12:22,320 --> 00:12:25,559 Speaker 1: you and start exploring. I Discover the Forest dot org, 217 00:12:25,880 --> 00:12:28,480 Speaker 1: brought to you by the United States Forest Service and 218 00:12:28,520 --> 00:12:33,720 Speaker 1: the AD Council. Can you dribble a basketball? I gotta 219 00:12:33,760 --> 00:12:40,400 Speaker 1: knee crossover when nobody's around. You tell I know what 220 00:12:40,480 --> 00:12:43,320 Speaker 1: if somebody starts talking about everybody else, you know, everybody 221 00:12:43,320 --> 00:12:45,440 Speaker 1: else there will say nothing about because you start bragging 222 00:12:45,440 --> 00:12:47,520 Speaker 1: on yourself. First. Now I got a hook shot. I 223 00:12:47,520 --> 00:12:50,480 Speaker 1: gotta jump from the corner. I gotta I gotta between 224 00:12:50,480 --> 00:12:52,760 Speaker 1: the legs. I got around the back. You ain't said 225 00:12:52,800 --> 00:12:55,439 Speaker 1: nothing about yourself. You're talking about your mama, you talk 226 00:12:55,480 --> 00:12:58,839 Speaker 1: about your husband, you talk about your son. And you went, oh, 227 00:12:58,880 --> 00:13:03,600 Speaker 1: and you know and I and I'm mean coach, that's right, 228 00:13:03,640 --> 00:13:06,080 Speaker 1: I'm dope, go on the sideline. But you know I 229 00:13:06,120 --> 00:13:09,040 Speaker 1: was actually I was a cheerleader. I was a cheerleader 230 00:13:09,320 --> 00:13:12,040 Speaker 1: to your high school and at Clark Atlanta University from 231 00:13:12,040 --> 00:13:14,960 Speaker 1: a proud ah clo. I know you had our presidents 232 00:13:15,240 --> 00:13:19,480 Speaker 1: on the show recently. So I got to here and 233 00:13:19,559 --> 00:13:24,520 Speaker 1: coach from the sidelines for a long time. Right. So, um, 234 00:13:24,520 --> 00:13:29,040 Speaker 1: So my journey, my journey, and as I built built 235 00:13:29,040 --> 00:13:32,440 Speaker 1: out you know who I am is one part of it. 236 00:13:32,480 --> 00:13:35,880 Speaker 1: I would say my time at and historically black college 237 00:13:35,920 --> 00:13:38,559 Speaker 1: at Clark Atlanta. You know our motto was find away 238 00:13:38,600 --> 00:13:42,760 Speaker 1: or make one and that translated not just in the classroom, 239 00:13:42,800 --> 00:13:44,800 Speaker 1: but it really was in life. And it goes even 240 00:13:44,840 --> 00:13:48,400 Speaker 1: beyond that. You know. I was you know, raised UM, 241 00:13:48,440 --> 00:13:52,400 Speaker 1: you know by my brothers UM who had sort of 242 00:13:52,400 --> 00:13:55,560 Speaker 1: the mindset of like forge your path, know who you 243 00:13:55,600 --> 00:14:01,960 Speaker 1: are and know who you ain't. UM, don't anyone that 244 00:14:02,040 --> 00:14:06,280 Speaker 1: sort of doubts you or underestimates you under estimates you 245 00:14:06,360 --> 00:14:09,640 Speaker 1: use that as fuel to drive your passions and be 246 00:14:09,720 --> 00:14:13,360 Speaker 1: trusting and open. So God has been, you know, my 247 00:14:13,520 --> 00:14:16,880 Speaker 1: guide of my life for me and my family, UM. 248 00:14:16,920 --> 00:14:19,160 Speaker 1: For years we were those kids that are we'll be 249 00:14:19,240 --> 00:14:22,960 Speaker 1: at church all day. We'd be there for UH Sunday 250 00:14:23,000 --> 00:14:27,160 Speaker 1: school service as well as totlu UM. So we were 251 00:14:27,200 --> 00:14:30,160 Speaker 1: in the church UM a lot. And so my face 252 00:14:30,840 --> 00:14:33,680 Speaker 1: is really important. So kind of what led me UM 253 00:14:34,000 --> 00:14:41,320 Speaker 1: kind of on this pass is I believe that nothing 254 00:14:41,400 --> 00:14:49,080 Speaker 1: is impossible, and I don't have this um over confidence, 255 00:14:49,600 --> 00:14:54,240 Speaker 1: but I do believe in UH determination and hard work, 256 00:14:54,880 --> 00:14:59,240 Speaker 1: so putting, putting in the extra hours and being okay, 257 00:14:59,240 --> 00:15:01,960 Speaker 1: in confident WHI walking in the doors even if there's 258 00:15:02,000 --> 00:15:04,600 Speaker 1: no one in that room that looks like you, UM, 259 00:15:04,800 --> 00:15:07,240 Speaker 1: being confident and trust in and open and who I 260 00:15:07,280 --> 00:15:10,640 Speaker 1: am and what I'm capable of has really been one 261 00:15:10,640 --> 00:15:12,320 Speaker 1: of the things that have driven me. When I went 262 00:15:12,360 --> 00:15:15,440 Speaker 1: to the Dollywood Company, Um, I was, you know, one 263 00:15:15,600 --> 00:15:19,560 Speaker 1: of less than you know, five African Americans and the 264 00:15:19,600 --> 00:15:23,000 Speaker 1: management team I was one of two and leaderships and 265 00:15:23,280 --> 00:15:27,560 Speaker 1: it was such a special culture there. Um Dolly Pardon 266 00:15:27,600 --> 00:15:30,600 Speaker 1: believes like we opened our doors at Dollywood to all 267 00:15:30,680 --> 00:15:34,640 Speaker 1: people every day regardless, and the desire was, how do 268 00:15:34,760 --> 00:15:38,400 Speaker 1: we create families experiences for families that are worth repeating 269 00:15:38,760 --> 00:15:42,720 Speaker 1: regardless of what color you are and your background. Everybody's 270 00:15:42,760 --> 00:15:46,440 Speaker 1: here for that, right, something that's meaningful, something that's special, 271 00:15:46,560 --> 00:15:50,600 Speaker 1: something that's memorable. So that's really at the root. I 272 00:15:50,680 --> 00:15:53,640 Speaker 1: sort of know by why, I know what my purpose is, 273 00:15:53,720 --> 00:15:57,480 Speaker 1: and my purpose is to really help to influence people 274 00:15:57,520 --> 00:16:01,960 Speaker 1: to just spend time together. And now the basketball that 275 00:16:02,120 --> 00:16:05,680 Speaker 1: round ball has been uniting families and uniting people of 276 00:16:05,800 --> 00:16:08,280 Speaker 1: all walks of life for decades. I just got the 277 00:16:08,360 --> 00:16:12,320 Speaker 1: run right and have the opportunity through the globetrotters who 278 00:16:12,360 --> 00:16:15,720 Speaker 1: have been trailblazers, who have been breaking down barriers, who 279 00:16:15,760 --> 00:16:20,200 Speaker 1: with where society is and how racial injustice is, Like Um, 280 00:16:20,480 --> 00:16:23,040 Speaker 1: truly as the forefront that right has reached this pinnacle 281 00:16:23,200 --> 00:16:27,600 Speaker 1: where there's zero tolerance from you know, our next generation. 282 00:16:28,360 --> 00:16:31,080 Speaker 1: I'm able to help use basketball as a means to 283 00:16:31,120 --> 00:16:34,080 Speaker 1: really deliver that message on behalf of our players and 284 00:16:34,120 --> 00:16:37,160 Speaker 1: the globetrotters way and what they've been doing for years. 285 00:16:37,320 --> 00:16:39,720 Speaker 1: We know an interesting thing about it because you know, 286 00:16:40,800 --> 00:16:43,520 Speaker 1: just trying to put the white ryries in perspective, just 287 00:16:43,560 --> 00:16:46,640 Speaker 1: to send my point of view when the court, because 288 00:16:46,680 --> 00:16:50,120 Speaker 1: the globtrotter brain is like court gestures. You know, they 289 00:16:50,400 --> 00:16:52,680 Speaker 1: think they're having a good fund and sometimes they're having 290 00:16:52,680 --> 00:16:55,280 Speaker 1: a good time in front of white people. And then 291 00:16:55,320 --> 00:16:59,600 Speaker 1: when the when the George FD hit and uh, I'm 292 00:17:00,040 --> 00:17:02,040 Speaker 1: sure there was a perception and maybe it wasn't a 293 00:17:02,080 --> 00:17:04,800 Speaker 1: perception of how what role does the does the Globe 294 00:17:04,840 --> 00:17:09,639 Speaker 1: Trotters play in turning that corner of what what are 295 00:17:09,640 --> 00:17:12,840 Speaker 1: they speaking for and what brand or what culture are 296 00:17:12,840 --> 00:17:16,840 Speaker 1: they trying to represent? And you looked at and say, hey, 297 00:17:17,000 --> 00:17:19,560 Speaker 1: we are a black brand, we are a black culture 298 00:17:20,160 --> 00:17:23,320 Speaker 1: and social justice has to be part of the messaging. 299 00:17:23,880 --> 00:17:27,119 Speaker 1: Was that a difficult spin? Was it a difficult spin 300 00:17:27,240 --> 00:17:29,680 Speaker 1: for your players to understand or your player felt it 301 00:17:29,760 --> 00:17:32,960 Speaker 1: was a breath of fresh air when you introduced these 302 00:17:32,960 --> 00:17:35,760 Speaker 1: new ideas or these new cultural changes to the to 303 00:17:35,920 --> 00:17:38,080 Speaker 1: the Hall of Gold cau because Hall and Gold problems 304 00:17:38,080 --> 00:17:41,800 Speaker 1: are what they are there their basketball phenomens male and female. 305 00:17:42,119 --> 00:17:44,680 Speaker 1: But the end what are there off the court? That's 306 00:17:44,720 --> 00:17:49,960 Speaker 1: what I believe, that's the story you're trying to tell now, correct, Absolutely, 307 00:17:50,720 --> 00:17:54,040 Speaker 1: the Hall of Goldtrotters players are peoper heroes both on 308 00:17:54,160 --> 00:17:57,080 Speaker 1: and off the court. And any player that you speak 309 00:17:57,119 --> 00:18:00,160 Speaker 1: to and they talk about the legacy of the shoulders 310 00:18:00,200 --> 00:18:02,320 Speaker 1: in which they stand on, of the great curly news 311 00:18:02,359 --> 00:18:06,080 Speaker 1: and the metal arc limits, of of the sweet blue dunbars, 312 00:18:06,119 --> 00:18:11,280 Speaker 1: of you know, their desire to just spread love um 313 00:18:11,359 --> 00:18:17,760 Speaker 1: this idea of spreading game, of being that phenomenal player, 314 00:18:17,920 --> 00:18:23,320 Speaker 1: that athlete on the court, but really being that um hero, 315 00:18:23,480 --> 00:18:28,000 Speaker 1: that inspiration, that motivation off the court. And I think 316 00:18:28,040 --> 00:18:31,639 Speaker 1: that's something that hasn't been seen of. Well, what are 317 00:18:31,680 --> 00:18:36,600 Speaker 1: the Harlem Glowtrotters like outside of the jersey Because that's 318 00:18:36,680 --> 00:18:41,239 Speaker 1: where the personal bond right is made. That's how us 319 00:18:41,320 --> 00:18:45,600 Speaker 1: as people find our heroes, find our stars, find those 320 00:18:45,640 --> 00:18:48,800 Speaker 1: you know, individuals that we look up to. It's who 321 00:18:48,840 --> 00:18:51,000 Speaker 1: you are inside and outside the jersey, we have a 322 00:18:51,040 --> 00:18:54,000 Speaker 1: superhero strength going and when you don't, and that's really 323 00:18:54,040 --> 00:18:56,480 Speaker 1: been the focus and s of the Y and the Y. 324 00:18:56,560 --> 00:19:01,760 Speaker 1: Now our purpose of the Glowtrotters is world basketball showmanships, 325 00:19:02,080 --> 00:19:05,879 Speaker 1: uniting families and spreading joy, and we've lost our relevance 326 00:19:06,119 --> 00:19:08,720 Speaker 1: and our ability to do that as culture has evolved. 327 00:19:08,720 --> 00:19:11,719 Speaker 1: You sort of said it, we've been these basketball thing ums, 328 00:19:11,960 --> 00:19:14,200 Speaker 1: you know, kind of considered, right, you know, these these 329 00:19:14,240 --> 00:19:17,520 Speaker 1: tricks um that they do and this experience that they create. 330 00:19:18,040 --> 00:19:22,000 Speaker 1: We've had some fans for decades, but we've had people 331 00:19:22,080 --> 00:19:27,120 Speaker 1: that are also saying, are the Globe Cutters still around? Right? So? Right? 332 00:19:27,880 --> 00:19:31,560 Speaker 1: And that just hurts, right, that hurts. So we want 333 00:19:31,600 --> 00:19:35,160 Speaker 1: to reach that younger eight to ten year old African 334 00:19:35,160 --> 00:19:39,240 Speaker 1: American boy and his parents. And if we start to 335 00:19:39,520 --> 00:19:44,119 Speaker 1: look at that, because they're they's anonymous with um basketball culture. 336 00:19:45,320 --> 00:19:50,399 Speaker 1: Basketball basketball is anonymous with styles UM and the halo 337 00:19:50,440 --> 00:19:56,639 Speaker 1: effect that African Americans have one culture on brands, on businesses. UM. 338 00:19:56,800 --> 00:19:59,280 Speaker 1: We believe that is going to appeal and draw the 339 00:19:59,320 --> 00:20:02,520 Speaker 1: next generation of fans. So the elephant in the room, 340 00:20:02,560 --> 00:20:06,560 Speaker 1: people ask that means you don't want Caucasian families. You 341 00:20:06,600 --> 00:20:09,080 Speaker 1: know the family have been who loved the bulb Trotters 342 00:20:09,119 --> 00:20:11,880 Speaker 1: and have always loved the Globetrotters. You don't want them 343 00:20:11,880 --> 00:20:16,200 Speaker 1: as fans anymore, absolutely not, absolutely not. This is really 344 00:20:16,240 --> 00:20:19,520 Speaker 1: an it's an and not an ore, and it's important 345 00:20:19,520 --> 00:20:22,879 Speaker 1: for us to open ourselves up to be relevant in 346 00:20:22,920 --> 00:20:27,879 Speaker 1: the culture so that we can see that a hundred 347 00:20:28,160 --> 00:20:32,680 Speaker 1: hundred year anniversary and we have generations coming up that 348 00:20:33,160 --> 00:20:35,760 Speaker 1: love the Globetrotters in the same way that those from 349 00:20:35,760 --> 00:20:39,399 Speaker 1: the past has and ps C set average handling time. 350 00:20:39,720 --> 00:20:42,760 Speaker 1: Sometimes taking your brand's customer experience to the next level 351 00:20:42,840 --> 00:20:46,120 Speaker 1: can seem like an uphill battle filled with thorny metrics challenges. 352 00:20:46,359 --> 00:20:48,840 Speaker 1: But it doesn't have to be this way thanks to Ubiquity. 353 00:20:49,160 --> 00:20:53,199 Speaker 1: If you have call volume surges, seasonal staffing fluctuations, or 354 00:20:53,320 --> 00:20:57,080 Speaker 1: new service offerings, fill these holes with Ubiquity, a partner 355 00:20:57,160 --> 00:21:00,359 Speaker 1: you can count on receive a free customized consultation at 356 00:21:00,440 --> 00:21:03,800 Speaker 1: ubiquity dot com. That's you, b I q U I 357 00:21:04,240 --> 00:21:08,480 Speaker 1: t y dot com. If I could be you and 358 00:21:08,560 --> 00:21:11,000 Speaker 1: you could be me for just one hour, if you 359 00:21:11,000 --> 00:21:14,320 Speaker 1: could find a way to get inside each other's mind, 360 00:21:14,760 --> 00:21:17,560 Speaker 1: walk a mile in my shoes, Waco mile In My 361 00:21:17,680 --> 00:21:22,359 Speaker 1: Shoes Walco Shoes. We've all felt left out, and for 362 00:21:22,520 --> 00:21:25,880 Speaker 1: some that feeling lasts more than a moment. We can 363 00:21:25,960 --> 00:21:29,000 Speaker 1: change that. Learn how it belonging begins with us. Dot 364 00:21:29,080 --> 00:21:32,920 Speaker 1: org brought to you by the Act Council, Waco mile 365 00:21:33,080 --> 00:21:39,080 Speaker 1: In Machine. Look to your children's eyes to see the 366 00:21:39,160 --> 00:21:43,000 Speaker 1: true magic of a forest. It's a storybook world for them. 367 00:21:43,320 --> 00:21:46,280 Speaker 1: You look and see a tree, They see the wrinkled 368 00:21:46,280 --> 00:21:49,680 Speaker 1: face of a wizard with arms outstretched to the sky. 369 00:21:49,800 --> 00:21:52,920 Speaker 1: They see treasure and pebbles. They see a windy path 370 00:21:53,040 --> 00:21:57,560 Speaker 1: that could lead to adventure, and they see you. They're fearless. Guide. 371 00:21:57,760 --> 00:22:01,040 Speaker 1: Is this fascinating world? Find a forest near you and 372 00:22:01,080 --> 00:22:04,080 Speaker 1: start exploring and discover the forest dot orgon brought to 373 00:22:04,119 --> 00:22:07,320 Speaker 1: you by the United States Forest Service and the Council. Well, 374 00:22:07,840 --> 00:22:10,080 Speaker 1: you have to stand for something, you know, And then 375 00:22:10,119 --> 00:22:11,800 Speaker 1: that's what you were just saying, you know, and you're 376 00:22:11,840 --> 00:22:14,440 Speaker 1: saying that, what are the other than basketball, other than 377 00:22:15,200 --> 00:22:19,960 Speaker 1: trick artists, other than entertainers for longevity purposes? What do 378 00:22:20,040 --> 00:22:22,280 Speaker 1: you stand? And if you stand somewhere and it has 379 00:22:22,440 --> 00:22:25,960 Speaker 1: a basis of reality, authenticity, as they like to say, 380 00:22:25,960 --> 00:22:29,120 Speaker 1: downdays a sense of purpose as they like to say nowadays, 381 00:22:29,320 --> 00:22:31,960 Speaker 1: and that's what you find, that's what you built back 382 00:22:32,000 --> 00:22:34,680 Speaker 1: into the Hall of Gold Troders, because that's why they 383 00:22:34,680 --> 00:22:37,840 Speaker 1: were founded in the six that's why they were created, 384 00:22:37,880 --> 00:22:40,840 Speaker 1: because they were a voice of uh, show you you 385 00:22:40,880 --> 00:22:42,920 Speaker 1: can do this. You can do this too. We can 386 00:22:42,960 --> 00:22:45,120 Speaker 1: travel to the world, we'd be respected, we can earn 387 00:22:45,160 --> 00:22:48,920 Speaker 1: income because of our talents. And that's what I believe 388 00:22:49,000 --> 00:22:51,359 Speaker 1: you switched back to that in a good way because 389 00:22:51,400 --> 00:22:55,320 Speaker 1: it was needed. And then what happens within the day 390 00:22:55,359 --> 00:22:57,720 Speaker 1: to day life, the global Hall and Globials has become 391 00:22:57,760 --> 00:23:01,520 Speaker 1: relevant because at one time, you know, only time I 392 00:23:01,520 --> 00:23:03,159 Speaker 1: have heard news about the Hall and Gltery when they 393 00:23:03,200 --> 00:23:06,560 Speaker 1: were doing some sensational trick, you know, either shooting the 394 00:23:06,600 --> 00:23:10,160 Speaker 1: top of a building, you know, shooting evolved from a helicopter. 395 00:23:10,280 --> 00:23:12,040 Speaker 1: You know, that's when they made the news. You know, 396 00:23:12,320 --> 00:23:14,320 Speaker 1: now they're making the news because of the brand that 397 00:23:14,480 --> 00:23:18,520 Speaker 1: socially conscious and awere up their fan base and their fans. 398 00:23:18,560 --> 00:23:20,200 Speaker 1: And that's what you're saying. You're not trying to turn 399 00:23:20,240 --> 00:23:23,000 Speaker 1: away ever your fans, You're what You're just trying to say, 400 00:23:23,000 --> 00:23:25,680 Speaker 1: this is who we are welcome us for who we are, 401 00:23:26,200 --> 00:23:29,000 Speaker 1: because you're welcome with us because of our talents. Except that, 402 00:23:29,000 --> 00:23:30,479 Speaker 1: because that's the only way you're gonna get growth from 403 00:23:30,480 --> 00:23:32,920 Speaker 1: the young people, because the young people are about authenticity 404 00:23:33,160 --> 00:23:35,680 Speaker 1: and that's what you're trying to reach. You you're having 405 00:23:35,680 --> 00:23:38,600 Speaker 1: a fan is fifty six years old. That's not gonna 406 00:23:38,640 --> 00:23:42,360 Speaker 1: grow your ticket sales. Having the fans starting the five fifteen, 407 00:23:42,800 --> 00:23:45,280 Speaker 1: they're gonna have kids, and when they have kids, they're 408 00:23:45,280 --> 00:23:48,080 Speaker 1: gonna have more kids. So it becomes a generational growth. 409 00:23:48,119 --> 00:23:50,800 Speaker 1: And that's what National Football League has figured out. And 410 00:23:50,840 --> 00:23:52,840 Speaker 1: that's what you're trying to do right now with the 411 00:23:52,920 --> 00:23:58,440 Speaker 1: Hall and Gold trivel in your mind, isn't working. Wow, 412 00:23:58,480 --> 00:24:01,439 Speaker 1: we're at the beginning of the beginning. So we stepped 413 00:24:01,440 --> 00:24:04,000 Speaker 1: out in our jay Z allowed me to reintroduce myself 414 00:24:04,040 --> 00:24:08,520 Speaker 1: moments on July one, UM in a bold way, and 415 00:24:08,680 --> 00:24:11,320 Speaker 1: we are touching every aspect you know of the brand 416 00:24:11,359 --> 00:24:14,440 Speaker 1: and business because as you said, UM, ticket sells are 417 00:24:14,480 --> 00:24:18,320 Speaker 1: important and that's really been the cornerstone of our business. 418 00:24:18,640 --> 00:24:22,399 Speaker 1: But really were re evolving the Globe Trotters to a 419 00:24:22,440 --> 00:24:27,560 Speaker 1: branded entertainment company that also tours. So if our fans 420 00:24:27,760 --> 00:24:32,080 Speaker 1: want to engage and connect with us in YouTube where 421 00:24:32,119 --> 00:24:34,080 Speaker 1: that's where they like to be entertained. Well, that's where 422 00:24:34,080 --> 00:24:38,520 Speaker 1: gonna be apparel and product um if that's what they 423 00:24:38,680 --> 00:24:42,399 Speaker 1: used to sort of identify, you know, the brands that 424 00:24:42,440 --> 00:24:45,600 Speaker 1: share the same value right that they that mean something 425 00:24:45,640 --> 00:24:47,760 Speaker 1: to them. We want to be in those spaces and 426 00:24:47,800 --> 00:24:51,480 Speaker 1: places as well. That's why we changed our uniform. Um. 427 00:24:51,520 --> 00:24:54,280 Speaker 1: The Globetrotters have never had a black uniform, you know. 428 00:24:54,359 --> 00:24:57,720 Speaker 1: With the red, white and blue. We partnered with Undergrown Um, 429 00:24:57,800 --> 00:25:03,280 Speaker 1: Dustin Candling and carry Us are just fantastic lifestyle designers 430 00:25:03,359 --> 00:25:08,080 Speaker 1: to really modernize but maintain the tradition that you know. 431 00:25:08,240 --> 00:25:10,920 Speaker 1: So that's that is what we've done in terms of looks. 432 00:25:10,960 --> 00:25:13,440 Speaker 1: So is it working. I think one of the response 433 00:25:13,480 --> 00:25:16,320 Speaker 1: in the engagement that we've seen from fans has been phenomenal. 434 00:25:17,160 --> 00:25:20,840 Speaker 1: It's been phenomenal. Um, we are just ramping up. We 435 00:25:20,920 --> 00:25:25,440 Speaker 1: have brands that are that magnet is being created and 436 00:25:25,560 --> 00:25:28,840 Speaker 1: our players. It's really about how we elevate our players 437 00:25:28,840 --> 00:25:31,680 Speaker 1: as stars. And the more we start to see that 438 00:25:31,760 --> 00:25:37,400 Speaker 1: happen where people know by name. Oh I love Latique 439 00:25:37,480 --> 00:25:41,320 Speaker 1: jet Rivers because he has that kill a crossover, but 440 00:25:41,440 --> 00:25:47,280 Speaker 1: he can cook me right or his TikTok are out 441 00:25:47,280 --> 00:25:50,199 Speaker 1: of control. So that's the Once we start to see that, 442 00:25:50,280 --> 00:25:54,160 Speaker 1: then we know that is really crystallizing. But um, right now, 443 00:25:54,240 --> 00:25:57,920 Speaker 1: the early indicators are fantastic. But we are just getting started. 444 00:25:57,960 --> 00:26:00,880 Speaker 1: I refer to us as we're nine of year old startup. 445 00:26:01,160 --> 00:26:02,960 Speaker 1: Oh well, I'm happy to be there with you. Now 446 00:26:03,040 --> 00:26:05,879 Speaker 1: you mentioned something Clark Atlanta University and the hbc U. 447 00:26:06,080 --> 00:26:09,120 Speaker 1: This is in the heart of Atlanta, Atlanta, Georgia. I'm 448 00:26:09,119 --> 00:26:12,320 Speaker 1: doing an event over there, uh September twenty fifth called 449 00:26:12,400 --> 00:26:16,359 Speaker 1: HBCU College Day, and uh it's on the campus. And 450 00:26:16,400 --> 00:26:19,080 Speaker 1: what I'm doing is I'm bringing all the HBCUs from 451 00:26:19,080 --> 00:26:21,399 Speaker 1: a state of Georgia and some are coming from Alabama 452 00:26:21,480 --> 00:26:24,600 Speaker 1: and from North Carolina. And I got the I got there, 453 00:26:24,760 --> 00:26:28,879 Speaker 1: I got Morgan Stanley, I got some, got the Big Brothers, 454 00:26:28,920 --> 00:26:32,480 Speaker 1: Big Sisters, I got the NFL, all of that, the 455 00:26:33,440 --> 00:26:36,680 Speaker 1: coke bottle of United Coca Cola, United Bottlers are involved. 456 00:26:37,200 --> 00:26:38,800 Speaker 1: And what I'm trying to do is in all the 457 00:26:38,880 --> 00:26:41,080 Speaker 1: high school students to come in. You know, we're doing 458 00:26:41,080 --> 00:26:44,200 Speaker 1: social distance in my mascot will be available, Sanitizer will 459 00:26:44,200 --> 00:26:47,200 Speaker 1: be available to come to Clark Atlanta University to get 460 00:26:47,200 --> 00:26:49,560 Speaker 1: the hbc U experience. We're gonna have DJ there, We're 461 00:26:49,560 --> 00:26:52,119 Speaker 1: gonna have staffers, we're gonna have drama lines, and we're 462 00:26:52,119 --> 00:26:54,840 Speaker 1: gonna have speakers, and I think it would be a 463 00:26:54,960 --> 00:26:56,960 Speaker 1: perfect And we're gonna have a man DJ Mars is 464 00:26:56,960 --> 00:26:59,520 Speaker 1: gonna be spending here, gonna have a BMX bike shop 465 00:26:59,560 --> 00:27:01,480 Speaker 1: set up, and then the military is going to have 466 00:27:01,560 --> 00:27:04,600 Speaker 1: an actual F sixteen jet there and the hanger there 467 00:27:04,720 --> 00:27:07,240 Speaker 1: and and we're gonna have the Air Force there there, 468 00:27:07,400 --> 00:27:10,639 Speaker 1: National Guard there. I just think, you know, when you 469 00:27:10,680 --> 00:27:13,320 Speaker 1: said Clark Atlanta University and alumni, and you're the vice 470 00:27:13,359 --> 00:27:15,560 Speaker 1: president of marketing, I think I gotta have a global 471 00:27:15,600 --> 00:27:19,399 Speaker 1: trial there, at least as a representative showing off this 472 00:27:19,480 --> 00:27:21,520 Speaker 1: new uniform. Now I'm not trying to put no pressure 473 00:27:21,520 --> 00:27:24,520 Speaker 1: on you, but I didn't know nothing about clarking that universual. 474 00:27:24,800 --> 00:27:26,920 Speaker 1: But I'd be remiss if I didn't tell y'are doing 475 00:27:26,920 --> 00:27:29,560 Speaker 1: the big events Uptember twenty fifth that the whole city 476 00:27:29,640 --> 00:27:31,000 Speaker 1: is gonna know about. In a couple of weeks. I'm 477 00:27:31,000 --> 00:27:33,680 Speaker 1: gonna start advertising on all the radio stations. I just 478 00:27:33,760 --> 00:27:35,520 Speaker 1: think that'd be cool to read, to bring that brand 479 00:27:35,600 --> 00:27:38,280 Speaker 1: down there just to showcase it just in a very 480 00:27:38,400 --> 00:27:40,960 Speaker 1: organic manner because it's on the campus where you are from, 481 00:27:41,080 --> 00:27:44,080 Speaker 1: you graduated from, and we are trying to just bring 482 00:27:44,160 --> 00:27:47,240 Speaker 1: the HBCU experience to all the students in the state 483 00:27:47,280 --> 00:27:50,119 Speaker 1: of Georgia. High school students and young juniors and seniors 484 00:27:50,240 --> 00:27:53,479 Speaker 1: who attend Clark Atlanta Spellman and all of they can 485 00:27:53,600 --> 00:27:55,879 Speaker 1: get Fortune five dred job. The companies are gonna be 486 00:27:55,880 --> 00:28:00,840 Speaker 1: their recruiting. We're gonna have HBCU college recruiters and military recruiters. 487 00:28:00,920 --> 00:28:03,560 Speaker 1: So that's what HBCU College Day. I just I just 488 00:28:03,640 --> 00:28:05,119 Speaker 1: want to just bring that up to you and say 489 00:28:05,200 --> 00:28:07,920 Speaker 1: hey and invite is on your desk right now to 490 00:28:08,040 --> 00:28:09,960 Speaker 1: come down there with your with your with your troop 491 00:28:10,480 --> 00:28:12,240 Speaker 1: or one or two of them, however you want to 492 00:28:12,280 --> 00:28:15,800 Speaker 1: do it, because I think it would be special. That 493 00:28:15,920 --> 00:28:18,880 Speaker 1: is fantastic. Uh. As we said Clark Atlanta, we will 494 00:28:18,880 --> 00:28:21,720 Speaker 1: find away or make one good good because like I said, 495 00:28:21,720 --> 00:28:23,760 Speaker 1: because we're because I'll be hosting it. I will host it, 496 00:28:23,960 --> 00:28:26,240 Speaker 1: you know, and we're gonna have a stage wanted by 497 00:28:26,320 --> 00:28:29,040 Speaker 1: forty foot stage and we'll be sitting there doing our things. 498 00:28:29,080 --> 00:28:31,760 Speaker 1: That's gonna be really great, and you know Dr Frenchship 499 00:28:31,800 --> 00:28:34,600 Speaker 1: probably going from there. He's the president of Clark Atlanta University. 500 00:28:35,280 --> 00:28:38,000 Speaker 1: We've developed a really nice relationship, but it's about your 501 00:28:38,080 --> 00:28:41,200 Speaker 1: brand and bringing it into natural relationships. And and I 502 00:28:41,320 --> 00:28:43,280 Speaker 1: just thought of at least I'll be remiss if I 503 00:28:43,320 --> 00:28:45,640 Speaker 1: didn't bring it up, because I think that when you 504 00:28:45,720 --> 00:28:48,760 Speaker 1: said you a certain smile and certain pride came out 505 00:28:48,840 --> 00:28:52,840 Speaker 1: of you when you said Clark Atlanta University. That's right. 506 00:28:52,920 --> 00:28:55,040 Speaker 1: We can't help it. We can't help it. And we 507 00:28:55,200 --> 00:28:59,240 Speaker 1: I mean partnership with us UM, especially as we sort 508 00:28:59,240 --> 00:29:02,600 Speaker 1: of look across our business. UM we want to again 509 00:29:02,760 --> 00:29:06,480 Speaker 1: with our staff, with our team to sort of reflects 510 00:29:06,560 --> 00:29:09,080 Speaker 1: again the audience that we want to serve. So how 511 00:29:09,160 --> 00:29:11,840 Speaker 1: we start to look and recruit and look at developing 512 00:29:11,960 --> 00:29:16,360 Speaker 1: programs with HBCUs the right to sort of how what 513 00:29:16,520 --> 00:29:19,520 Speaker 1: are some of the opportunities within live entertainment, live events, 514 00:29:19,920 --> 00:29:23,760 Speaker 1: touring and the touring industry that the students might even 515 00:29:23,800 --> 00:29:28,000 Speaker 1: know don't know exists for them. So cultivating those relationships 516 00:29:28,040 --> 00:29:31,520 Speaker 1: are all about it. We're developing a certificate program with 517 00:29:31,560 --> 00:29:35,960 Speaker 1: Savannah State that is for UM Live Events, UM and 518 00:29:36,360 --> 00:29:40,200 Speaker 1: Entertainment to really start to teach the coursework. So whether 519 00:29:40,240 --> 00:29:42,560 Speaker 1: you want to work at a venue you know, um 520 00:29:43,160 --> 00:29:45,480 Speaker 1: stay farm arena, or you want to work on a 521 00:29:45,600 --> 00:29:49,040 Speaker 1: traveling tour, you know like our Harlem Globe Hunters tour. 522 00:29:49,480 --> 00:29:51,640 Speaker 1: What does that look like, what's the skill set? What 523 00:29:51,720 --> 00:29:55,320 Speaker 1: do you study? What's that curriculum? And then the desires 524 00:29:55,440 --> 00:29:58,120 Speaker 1: and that thing gets rolled out of other HBCUs around 525 00:29:58,120 --> 00:30:01,680 Speaker 1: the country. So we're excited about that partnership with Savannah 526 00:30:01,720 --> 00:30:04,640 Speaker 1: State and any opportunity to get back to the campus. 527 00:30:05,080 --> 00:30:11,280 Speaker 1: I'm all about it. I forgive your book and all 528 00:30:11,360 --> 00:30:13,440 Speaker 1: this extra stuff I would give your tim by tim Booth. 529 00:30:13,480 --> 00:30:15,240 Speaker 1: So if you want to use that Timo tim Booth 530 00:30:15,320 --> 00:30:17,440 Speaker 1: is just decorating the hall and Global Trial and all 531 00:30:17,680 --> 00:30:20,600 Speaker 1: and bring the people down, Please know the gift is 532 00:30:20,680 --> 00:30:23,320 Speaker 1: yours because that's a van of state information you just 533 00:30:23,440 --> 00:30:26,920 Speaker 1: gave me, and your passion for developing that brand relationship 534 00:30:26,960 --> 00:30:29,640 Speaker 1: with HBCUs. It's where I'm at my life, you know, 535 00:30:29,720 --> 00:30:32,400 Speaker 1: about trying to you know, just just stepping up our 536 00:30:32,680 --> 00:30:34,800 Speaker 1: esp and a couple of years ago I went over 537 00:30:34,840 --> 00:30:37,880 Speaker 1: there with Steven A. Smith and Dave rob David Roberts 538 00:30:37,960 --> 00:30:41,040 Speaker 1: and allowed me to broadcast the first take for two 539 00:30:41,120 --> 00:30:43,720 Speaker 1: hours and we've over the last couple of years we 540 00:30:43,840 --> 00:30:47,200 Speaker 1: registered two thousand students to attend HBCUs and raised eleven 541 00:30:47,200 --> 00:30:50,640 Speaker 1: million dollars and scholarship dollars, and so I know that 542 00:30:50,760 --> 00:30:52,800 Speaker 1: that's where that's one of my legacies. I'm building my 543 00:30:52,920 --> 00:30:55,200 Speaker 1: life and just to hear you being a pro graduate, 544 00:30:55,600 --> 00:30:57,000 Speaker 1: you know, I just had to bring that up and 545 00:30:57,320 --> 00:30:59,680 Speaker 1: definitely off air, you know, get my team to talk 546 00:30:59,720 --> 00:31:03,400 Speaker 1: to people, because it's gonna be September's a Saturday, ten 547 00:31:03,480 --> 00:31:06,000 Speaker 1: am the SPM, and I definitely like to see the 548 00:31:06,080 --> 00:31:07,760 Speaker 1: Hall of Growth Childs down there. But before we go, 549 00:31:08,200 --> 00:31:10,440 Speaker 1: two things I wanted to talk about is the Spread 550 00:31:10,480 --> 00:31:16,520 Speaker 1: the Game Tour and the dear NBA there be happy 551 00:31:16,600 --> 00:31:21,760 Speaker 1: to so our Spread Game Tour as we relaunched the Globtrotters. 552 00:31:21,840 --> 00:31:25,200 Speaker 1: We started touring in July and we're visiting several cities 553 00:31:25,240 --> 00:31:29,200 Speaker 1: around the country. It's everything that you love about the Globetrotters. 554 00:31:29,360 --> 00:31:32,000 Speaker 1: UM and been some so that flash and player of 555 00:31:32,040 --> 00:31:35,520 Speaker 1: the game. It is entertaining. You're gonna see that the 556 00:31:35,640 --> 00:31:39,240 Speaker 1: skillfulness of our players. We partnered with UM some folks 557 00:31:39,360 --> 00:31:42,480 Speaker 1: from Broadway, so that was one of the gifts for 558 00:31:42,720 --> 00:31:45,000 Speaker 1: us when our business came to a screention hall during 559 00:31:45,080 --> 00:31:47,840 Speaker 1: the pandemic was Broadways did too, and we wanted to 560 00:31:47,960 --> 00:31:51,520 Speaker 1: reimagine what our show experience was, so we partnered with 561 00:31:51,560 --> 00:31:54,520 Speaker 1: the Broadway team. So there's some new characters that you'll meet. 562 00:31:54,840 --> 00:31:57,880 Speaker 1: I kind of describe it. It's like um an All 563 00:31:57,960 --> 00:32:02,920 Speaker 1: Star Saturday Night where you see that incredible deep range shooting, 564 00:32:03,800 --> 00:32:07,600 Speaker 1: dunks that are out of this world, and the ball 565 00:32:07,680 --> 00:32:11,120 Speaker 1: handling and some beautiful passes meet I'm dating myself in 566 00:32:11,240 --> 00:32:15,240 Speaker 1: living color. So if you like that, if you put 567 00:32:15,280 --> 00:32:17,760 Speaker 1: those scenes together, that's what they're gonna get in the 568 00:32:17,840 --> 00:32:21,680 Speaker 1: Spread Game tour. The music is just fantastic. It's just 569 00:32:21,800 --> 00:32:25,440 Speaker 1: a good time. So we'll continue touring through September. Will 570 00:32:25,480 --> 00:32:28,280 Speaker 1: be announcing some additional dates for the tour that will 571 00:32:28,280 --> 00:32:30,240 Speaker 1: be coming later this year, so that will be coming 572 00:32:30,640 --> 00:32:33,360 Speaker 1: um so uh though, we're going to take a time 573 00:32:33,400 --> 00:32:36,280 Speaker 1: out and touring in September just to kind of amp 574 00:32:36,400 --> 00:32:39,400 Speaker 1: up the show and experience and and and get ready 575 00:32:39,480 --> 00:32:42,600 Speaker 1: for a second run that's gonna start um in in 576 00:32:42,760 --> 00:32:46,240 Speaker 1: December is when the next set of dates will be 577 00:32:46,360 --> 00:32:49,280 Speaker 1: coming to several cities around the country as well as 578 00:32:49,320 --> 00:32:52,960 Speaker 1: we'll be going back out internationally and then you're gonna 579 00:32:52,960 --> 00:32:54,960 Speaker 1: ask about the dr n b A. So our letter 580 00:32:55,040 --> 00:32:58,920 Speaker 1: to the NBA is that what you're referring. I gotta know, 581 00:32:59,080 --> 00:33:05,600 Speaker 1: I gotta know, I gotta no. So we talked about 582 00:33:05,680 --> 00:33:08,200 Speaker 1: this at the start. The NBA would not be what 583 00:33:08,320 --> 00:33:10,440 Speaker 1: it is today had it not been for the Harlem 584 00:33:10,520 --> 00:33:15,360 Speaker 1: Glow Totters. So, UM, we were trailblazers and integrating the 585 00:33:15,440 --> 00:33:18,040 Speaker 1: game of basketball. And we love what the NBA has 586 00:33:18,080 --> 00:33:20,960 Speaker 1: grown and become, UM, and we think that we deserve 587 00:33:21,040 --> 00:33:25,560 Speaker 1: a franchise. So as the NBA Commissioner has been exploring 588 00:33:25,640 --> 00:33:30,200 Speaker 1: that idea of new franchises, a new teams, we want 589 00:33:30,280 --> 00:33:33,280 Speaker 1: to be one of those teams and we think that, um, 590 00:33:33,400 --> 00:33:36,920 Speaker 1: it'll bring justice win win for the NBA as well 591 00:33:36,920 --> 00:33:40,560 Speaker 1: as fans that you know, some of that globe hotter style. 592 00:33:41,320 --> 00:33:46,280 Speaker 1: UM of bringing that into the the NBA experience would 593 00:33:46,320 --> 00:33:50,280 Speaker 1: be just fantastic. We would field the right level of 594 00:33:50,400 --> 00:33:54,560 Speaker 1: talent that would be needed for an NBA franchise while 595 00:33:54,640 --> 00:33:59,800 Speaker 1: continuing to do our more entertainment show style tours UM 596 00:34:00,160 --> 00:34:06,280 Speaker 1: really separately, but um, the response from fans have just 597 00:34:06,440 --> 00:34:10,200 Speaker 1: been fantastic and we really look forward to the opportunity 598 00:34:10,280 --> 00:34:14,680 Speaker 1: to talk to the commissioner about this opportunity. That's pretty powerful. Well, 599 00:34:14,680 --> 00:34:17,640 Speaker 1: I'm talking to Sunny Hickman, the vice president market in 600 00:34:17,760 --> 00:34:20,960 Speaker 1: sales for the Hall and Globetrothers and a proud Clark, 601 00:34:20,960 --> 00:34:25,040 Speaker 1: a Landing University graduate, and she's a mean basketball coach. 602 00:34:27,680 --> 00:34:32,600 Speaker 1: That's right, that's a game. Thank you for coming on 603 00:34:32,680 --> 00:34:36,839 Speaker 1: money Making Conversations. I really appreciated. It has been an honor. 604 00:34:36,920 --> 00:34:39,160 Speaker 1: Thank you for having me. If you want to hear 605 00:34:39,200 --> 00:34:41,480 Speaker 1: ore see any of my interviews on money making conversations, 606 00:34:41,520 --> 00:34:44,640 Speaker 1: please go to Monivating Conversation dot com. I wishan mcdo, 607 00:34:45,000 --> 00:34:48,400 Speaker 1: I am your hopes In this season of giving, Cools 608 00:34:48,440 --> 00:34:51,000 Speaker 1: has gifts for all your loved ones. For those who 609 00:34:51,080 --> 00:34:54,800 Speaker 1: like to keep it cozy, find fleeces, sweaters, loungeware, blankets 610 00:34:54,800 --> 00:34:58,400 Speaker 1: and throws. 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