1 00:00:04,000 --> 00:00:07,840 Speaker 1: Welcome, Welcome, Welcome to the Bob Left Sets Podcast. We're 2 00:00:07,880 --> 00:00:11,520 Speaker 1: just back from Santa Barbara, the second Annual Music Media Summit. 3 00:00:12,400 --> 00:00:17,200 Speaker 1: My good friend Jake Gold is here to review the Shenanigans. There. Jake, 4 00:00:17,239 --> 00:00:19,720 Speaker 1: good to have you here. Good to be back, Bob. 5 00:00:20,160 --> 00:00:23,119 Speaker 1: I think we should call it the Bob Cast, not 6 00:00:23,320 --> 00:00:25,800 Speaker 1: the podcast. I think it should be the Left Sets 7 00:00:25,880 --> 00:00:29,080 Speaker 1: Bob Cast. That's a good idea. I'm open to change, 8 00:00:29,280 --> 00:00:32,279 Speaker 1: right I Actually, Jeremiah and I were looking that up 9 00:00:32,440 --> 00:00:35,400 Speaker 1: in Santa Barbara and we saw that there were some 10 00:00:35,440 --> 00:00:38,680 Speaker 1: other Bobs that say Bob cat Cast, which means it's 11 00:00:38,720 --> 00:00:42,000 Speaker 1: totally legit. It's wide open. So I don't see why 12 00:00:42,000 --> 00:00:44,760 Speaker 1: we don't call it the Bob Cast. That's a good idea. 13 00:00:44,760 --> 00:00:46,599 Speaker 1: I have to contemplate that, have to run that through 14 00:00:46,600 --> 00:00:49,440 Speaker 1: the mental filtrations. I know, I know he likes it. 15 00:00:49,479 --> 00:00:52,400 Speaker 1: I know he likes the idea of it. So, Jake 16 00:00:52,440 --> 00:00:55,160 Speaker 1: as a manager, and once he gets on something, he's 17 00:00:55,240 --> 00:00:57,760 Speaker 1: covered all three hundred sixty degrees, he's closing on you. 18 00:00:58,120 --> 00:01:00,120 Speaker 1: I'm trying to trying to maintain a little bit of 19 00:01:00,200 --> 00:01:03,360 Speaker 1: my own independence before I make a decision. Okay, Well, 20 00:01:03,400 --> 00:01:05,600 Speaker 1: you know that's what that's what we do. We we 21 00:01:05,800 --> 00:01:09,759 Speaker 1: surround the the artist with all the yes is before 22 00:01:09,760 --> 00:01:12,600 Speaker 1: we actually approached the artist. That's all they can do 23 00:01:12,640 --> 00:01:16,199 Speaker 1: is say yes. Correct, they'll because they'll have the what about? 24 00:01:16,240 --> 00:01:19,080 Speaker 1: What about? And you already have the answers. That's your job. 25 00:01:19,360 --> 00:01:24,800 Speaker 1: That's what experiences teaches you. That's correct, amundo um Santa Barbara. 26 00:01:24,840 --> 00:01:26,960 Speaker 1: I had never been there before, So what do you 27 00:01:27,000 --> 00:01:29,720 Speaker 1: think you want to move there? Uh? It may be 28 00:01:29,760 --> 00:01:32,280 Speaker 1: a little sleepy for me, right, I sleeping for me too, 29 00:01:32,280 --> 00:01:36,520 Speaker 1: But people really become infatuated with Santa Barbara and they 30 00:01:36,560 --> 00:01:38,760 Speaker 1: want to move there. There are even some people. The 31 00:01:38,760 --> 00:01:41,240 Speaker 1: guy ran Universal Studios for a long time, he used 32 00:01:41,280 --> 00:01:45,880 Speaker 1: to commute to Universal City from Santa Barbara. Well, we 33 00:01:46,240 --> 00:01:49,200 Speaker 1: left Wednesday morning and it took us maybe an hour 34 00:01:49,200 --> 00:01:51,320 Speaker 1: and a half to get into West Hollywood. So it 35 00:01:51,360 --> 00:01:54,800 Speaker 1: wasn't bad. I mean, people commute longer and living in 36 00:01:54,840 --> 00:01:58,360 Speaker 1: New York. Let's be clear, if you go a typical 37 00:01:58,440 --> 00:02:02,720 Speaker 1: commute time, you're never gonna be able to match that. No, no, not. 38 00:02:02,800 --> 00:02:05,160 Speaker 1: If you're leaving at seven am, you're dealing with rush 39 00:02:05,160 --> 00:02:07,600 Speaker 1: hour and the same on the way out. I remember 40 00:02:07,640 --> 00:02:10,760 Speaker 1: I was mapping it from Toronto to see how long 41 00:02:10,760 --> 00:02:13,560 Speaker 1: it was going to take. And at the time I 42 00:02:13,600 --> 00:02:16,640 Speaker 1: was mapping it, it was five o'clock here. It was 43 00:02:16,680 --> 00:02:18,720 Speaker 1: the last Friday I mapped it, and it said two 44 00:02:18,720 --> 00:02:21,960 Speaker 1: hours and twenty minutes exactly. Yeah, so it could take 45 00:02:21,960 --> 00:02:24,880 Speaker 1: a lot longer. But there is a train too that 46 00:02:24,919 --> 00:02:28,880 Speaker 1: goes like Jeremiah producer podcast took the train. But uh, 47 00:02:29,320 --> 00:02:31,080 Speaker 1: you know, we live in Los Angeles. Were addicted to 48 00:02:31,080 --> 00:02:33,919 Speaker 1: our cars, I know, I know, although as you know, 49 00:02:34,320 --> 00:02:37,280 Speaker 1: more and more people are getting into the car. Well 50 00:02:37,280 --> 00:02:39,400 Speaker 1: that's another thing. I mean, we're not really discussing the 51 00:02:39,400 --> 00:02:43,600 Speaker 1: conference here, but your car was unfortunately totaled. And you're 52 00:02:43,680 --> 00:02:46,360 Speaker 1: a uber guy. We talked about that in the last party. Yeah, 53 00:02:46,600 --> 00:02:49,360 Speaker 1: doing it all the time, you know, I love it. 54 00:02:49,360 --> 00:02:54,280 Speaker 1: It's great, no responsibilities of a vehicle. I'm shirking all 55 00:02:54,320 --> 00:03:00,320 Speaker 1: my responsibilities. It's wonderful at sixty. So we've you doing 56 00:03:00,360 --> 00:03:04,200 Speaker 1: what happened in Santa Barbara. Well, I mean, it's it's 57 00:03:04,240 --> 00:03:09,560 Speaker 1: interesting that there was yet great speakers. First of all, um, uh, 58 00:03:10,240 --> 00:03:14,320 Speaker 1: high level people, all at the top of their game. Um, 59 00:03:14,360 --> 00:03:16,840 Speaker 1: I'm curious as to what do you think was the 60 00:03:16,880 --> 00:03:20,720 Speaker 1: common thread amongst the five speakers that we had, they 61 00:03:20,720 --> 00:03:26,760 Speaker 1: were available. No. Uh, the common thread was the personality. 62 00:03:27,520 --> 00:03:30,000 Speaker 1: Someone else said that they were talking about the hustle. 63 00:03:30,600 --> 00:03:34,640 Speaker 1: But um, music business is a very fluid business where 64 00:03:34,680 --> 00:03:39,000 Speaker 1: your education and the typical uh notches in your belt 65 00:03:39,040 --> 00:03:42,000 Speaker 1: don't really apply. So all of these people to a 66 00:03:42,080 --> 00:03:45,240 Speaker 1: degree were self starters, and they found their way to 67 00:03:45,280 --> 00:03:48,680 Speaker 1: the music business and had achieved success based on their 68 00:03:48,720 --> 00:03:52,080 Speaker 1: personality and their smarts as opposed to coming up through 69 00:03:52,120 --> 00:03:56,040 Speaker 1: the ranks of business or something else. I would agree 70 00:03:56,080 --> 00:04:00,440 Speaker 1: with you, except in the case of Steve Boom from 71 00:04:00,480 --> 00:04:03,920 Speaker 1: Amazon and Rob Glazer, who were academics, I mean Steve 72 00:04:03,960 --> 00:04:07,400 Speaker 1: Booms and a lawyer, right and and and they all 73 00:04:07,480 --> 00:04:12,000 Speaker 1: had jobs until until you know, as I say, in 74 00:04:12,000 --> 00:04:15,240 Speaker 1: in the case of Rob Glazer whose chairman of Real Networks, 75 00:04:15,720 --> 00:04:19,880 Speaker 1: he left college and he went to work for Microsoft. Okay, 76 00:04:19,920 --> 00:04:23,320 Speaker 1: and that was before Microsoft was the monolith and it 77 00:04:23,400 --> 00:04:26,839 Speaker 1: ultimately became. But then he went on his own and 78 00:04:26,880 --> 00:04:29,040 Speaker 1: he started a business, and he ultimately bought the Pro 79 00:04:29,120 --> 00:04:33,279 Speaker 1: Bowlers Association and he became a VC so he was 80 00:04:33,320 --> 00:04:36,440 Speaker 1: really doing his own thing. And Steve Boom was a lawyer, 81 00:04:36,760 --> 00:04:39,360 Speaker 1: but then he went to work for Yahoo and he 82 00:04:39,520 --> 00:04:42,680 Speaker 1: ran looped. So these were people who were finding their 83 00:04:42,680 --> 00:04:46,320 Speaker 1: own way, as opposed to someone working for Ge or Xerox, 84 00:04:46,360 --> 00:04:48,440 Speaker 1: who just keeps on going up the ladder. I don't 85 00:04:48,440 --> 00:04:50,640 Speaker 1: doubt that for a second, But I think those two 86 00:04:51,200 --> 00:04:56,760 Speaker 1: chose Academia UM as their fallback because Boom was a lawyer, 87 00:04:56,800 --> 00:04:59,840 Speaker 1: like he was a practicing lawyer. Well, let's start with raw. 88 00:05:00,120 --> 00:05:04,080 Speaker 1: I mean, Rob is highly educated in computer reach. Even 89 00:05:04,120 --> 00:05:07,839 Speaker 1: though he was not a coder at Microsoft or Real Networks, 90 00:05:08,360 --> 00:05:11,760 Speaker 1: he was into computer programming against in high school and 91 00:05:11,800 --> 00:05:14,000 Speaker 1: then he learned how to do that. You know, that's 92 00:05:14,000 --> 00:05:16,720 Speaker 1: one of the great things about today's society. You know. 93 00:05:16,760 --> 00:05:18,520 Speaker 1: They call the guy who just wrote what color is 94 00:05:18,560 --> 00:05:22,919 Speaker 1: Your Parachute? Recently died? The Ultimate job Seekers Bible, and 95 00:05:22,960 --> 00:05:26,400 Speaker 1: he talks about transferable skills. It's like even myself, I'm 96 00:05:26,440 --> 00:05:30,960 Speaker 1: an attorney. I practice law very briefly, and then when 97 00:05:30,960 --> 00:05:32,919 Speaker 1: the Naster thing came up in the year two thousand, 98 00:05:33,040 --> 00:05:36,719 Speaker 1: I knew all the law. Suddenly my law background was relevant. 99 00:05:37,000 --> 00:05:40,360 Speaker 1: So a lot of these people, their training comes back 100 00:05:40,400 --> 00:05:42,760 Speaker 1: in certain ways they understand even though they don't use 101 00:05:42,800 --> 00:05:47,840 Speaker 1: it directly. Like Rob Glazer, I found it interesting because uh, 102 00:05:48,000 --> 00:05:51,080 Speaker 1: in the case of Daniel Glass, where he he wants 103 00:05:51,120 --> 00:05:54,200 Speaker 1: everybody to have at least finished college to work for him, 104 00:05:54,320 --> 00:05:57,800 Speaker 1: and and uh, and then you segue to someone like 105 00:05:57,800 --> 00:06:03,200 Speaker 1: like Ethiopia who is president of Motown, who came from 106 00:06:03,480 --> 00:06:07,520 Speaker 1: an academia family, uh, and didn't go to college. And 107 00:06:07,600 --> 00:06:09,880 Speaker 1: it was interesting because Daniel Glass came up to me 108 00:06:09,960 --> 00:06:13,599 Speaker 1: after that, that's Ethiopia have to have to marry him? 109 00:06:13,640 --> 00:06:18,080 Speaker 1: Of whose head of Motown? And uh, he said, if 110 00:06:18,080 --> 00:06:20,680 Speaker 1: you remember what she said, she said she was offered 111 00:06:20,680 --> 00:06:24,039 Speaker 1: a gig at u M at Universal Music Publishing and 112 00:06:24,120 --> 00:06:27,520 Speaker 1: she turned it down and stayed for two years with 113 00:06:27,640 --> 00:06:30,520 Speaker 1: the publishing companies. Who was out in Atlanta, and he said, 114 00:06:30,880 --> 00:06:32,920 Speaker 1: that was kind of like going to school. It's a 115 00:06:32,960 --> 00:06:36,760 Speaker 1: little bit of a fudging of the concept. And you know, 116 00:06:36,839 --> 00:06:39,279 Speaker 1: we both we both love Daniel and we both think 117 00:06:39,360 --> 00:06:41,440 Speaker 1: the world of him. And he really is you know, 118 00:06:41,480 --> 00:06:45,640 Speaker 1: you you had um, you had uh uh you had 119 00:06:45,680 --> 00:06:50,360 Speaker 1: Superman schon a while back and and um, but Daniel 120 00:06:50,400 --> 00:06:52,960 Speaker 1: Glass is as much Superman as anybody else. Like, the 121 00:06:53,000 --> 00:06:57,839 Speaker 1: guy's a wonderful guy and you know, totally accommodating. He 122 00:06:57,960 --> 00:07:01,960 Speaker 1: returns every email, he's that kind a guy, and I 123 00:07:02,040 --> 00:07:05,440 Speaker 1: just find it funny that he'll fudget to fit his 124 00:07:05,839 --> 00:07:08,680 Speaker 1: That may be true, But the interesting thing. The interesting 125 00:07:08,760 --> 00:07:12,160 Speaker 1: thing about Daniel Glass is he trains all his people. 126 00:07:12,920 --> 00:07:15,880 Speaker 1: He doesn't want anybody with bad habits. So I remember 127 00:07:15,920 --> 00:07:19,600 Speaker 1: going the early days to Glass Note Records office in 128 00:07:20,080 --> 00:07:22,800 Speaker 1: Manhattan and there's one big room with like fifteen He's 129 00:07:22,840 --> 00:07:25,240 Speaker 1: got more people. Now he's got forty people. But fifteen 130 00:07:25,240 --> 00:07:29,120 Speaker 1: people are not one over thirty, Okay, So he teaches 131 00:07:29,200 --> 00:07:32,239 Speaker 1: them his style. He does have a couple of people 132 00:07:32,240 --> 00:07:34,720 Speaker 1: who come from somewhere else. This is what people don't 133 00:07:34,760 --> 00:07:38,559 Speaker 1: understand about the entertainment business, is you are working seven 134 00:07:38,560 --> 00:07:40,760 Speaker 1: He has a couple of people in Los Angeles. These 135 00:07:40,760 --> 00:07:43,640 Speaker 1: people are working around the clock. One of them came 136 00:07:43,680 --> 00:07:48,040 Speaker 1: to the conference, and it takes that to make it, 137 00:07:48,120 --> 00:07:50,720 Speaker 1: along with a lot of insights. I mean, Daniel Glass 138 00:07:50,760 --> 00:07:53,360 Speaker 1: is very successful with his own company right now, but 139 00:07:53,400 --> 00:07:55,600 Speaker 1: he had bumps in the road getting there. Yeah, but 140 00:07:55,640 --> 00:07:59,640 Speaker 1: everybody does. I mean, that's the nature of entrepreneurship. I agree. 141 00:07:59,680 --> 00:08:02,840 Speaker 1: But you know, it's a funny era in the music 142 00:08:02,920 --> 00:08:07,120 Speaker 1: business because most of the people running the giant operations 143 00:08:07,480 --> 00:08:09,840 Speaker 1: never had skin in the game. Now, if you look 144 00:08:09,880 --> 00:08:13,000 Speaker 1: on the promotion side at a g J. Marciano was 145 00:08:13,040 --> 00:08:17,360 Speaker 1: an independent promoter and Michael Ruppino had a limited amount 146 00:08:17,440 --> 00:08:21,200 Speaker 1: of time as a promoter. But everybody running the record 147 00:08:21,320 --> 00:08:25,120 Speaker 1: companies never had an independent company as a promoter. I know, 148 00:08:25,160 --> 00:08:28,800 Speaker 1: a club promoter boss says, you've never really a promoter 149 00:08:28,960 --> 00:08:30,800 Speaker 1: until you've gone to the A T M At two 150 00:08:30,840 --> 00:08:33,640 Speaker 1: in the morning to withdraw cash to pay the act. Well, 151 00:08:33,640 --> 00:08:37,160 Speaker 1: it's an interesting thing because I I personally have a 152 00:08:37,160 --> 00:08:39,640 Speaker 1: bit of an issue. Maybe it's you know, because I've 153 00:08:39,760 --> 00:08:42,360 Speaker 1: only ever done it on my own, never had a 154 00:08:42,360 --> 00:08:45,160 Speaker 1: real job, like a job job, like with a paycheck. 155 00:08:45,679 --> 00:08:49,319 Speaker 1: But you always see that most of these record company 156 00:08:49,360 --> 00:08:51,920 Speaker 1: guys that have been at record companies all their lives, 157 00:08:52,600 --> 00:08:56,200 Speaker 1: that go to try and become a manager, because you know, 158 00:08:56,280 --> 00:08:59,000 Speaker 1: at some point there's attrition at all these record companies 159 00:08:59,040 --> 00:09:03,120 Speaker 1: and they all lose their jobs because they're the staffs 160 00:09:03,120 --> 00:09:06,360 Speaker 1: are shrinking, and they go, well, I'll guess I'll be 161 00:09:06,400 --> 00:09:09,800 Speaker 1: a manager because they say they know artists or whatever 162 00:09:09,840 --> 00:09:12,360 Speaker 1: they think they know, and then they have to pay 163 00:09:12,400 --> 00:09:15,520 Speaker 1: their first career bill because they've never even seen one. 164 00:09:15,679 --> 00:09:17,880 Speaker 1: They didn't even know what it looks like before. Uh, 165 00:09:17,920 --> 00:09:20,680 Speaker 1: they've they've never you know, paid their own phone bill 166 00:09:20,800 --> 00:09:23,000 Speaker 1: because it's been paid for like everything else has been 167 00:09:23,040 --> 00:09:25,840 Speaker 1: paid for. And then they have to run a business 168 00:09:25,920 --> 00:09:29,040 Speaker 1: and generate revenue at the same time, um, which they 169 00:09:29,080 --> 00:09:32,520 Speaker 1: never had to do before, and most of them fail. Yeah, 170 00:09:32,520 --> 00:09:35,600 Speaker 1: And and some of them go to work for management companies. 171 00:09:36,280 --> 00:09:39,080 Speaker 1: And I've encountered a few of those people, you know, 172 00:09:39,160 --> 00:09:42,120 Speaker 1: with dealing with other acts when your Access Support Act 173 00:09:42,280 --> 00:09:44,839 Speaker 1: or their Access Support Act whatever. And most of them 174 00:09:44,960 --> 00:09:48,640 Speaker 1: have no concept of management. They're they're just like their 175 00:09:48,720 --> 00:09:51,719 Speaker 1: their job at a management company is almost like their 176 00:09:51,800 --> 00:09:54,760 Speaker 1: job was at a record company. They're not real managers, 177 00:09:54,800 --> 00:09:58,320 Speaker 1: They're just another person that works there. Well, that speaks 178 00:09:58,320 --> 00:10:00,800 Speaker 1: to another issue which started having by ten years ago, 179 00:10:01,200 --> 00:10:03,560 Speaker 1: which is the roll up of management companies. Do you 180 00:10:03,600 --> 00:10:07,880 Speaker 1: believe managers should be independent? Well, I I think that 181 00:10:07,960 --> 00:10:10,960 Speaker 1: it's a little different um in the United States than 182 00:10:11,000 --> 00:10:14,400 Speaker 1: it is everywhere else. From talking to some of these 183 00:10:14,400 --> 00:10:18,040 Speaker 1: managers that I know that became part of the bigger companies, 184 00:10:18,520 --> 00:10:21,719 Speaker 1: a lot of them are basically running their own fiefdoms 185 00:10:21,960 --> 00:10:26,240 Speaker 1: with a healthcare package. And and they they've kind of 186 00:10:26,240 --> 00:10:29,280 Speaker 1: said to me, look, I take this I take. I 187 00:10:29,400 --> 00:10:32,560 Speaker 1: become part of a bigger thing. There's a good healthcare package. 188 00:10:32,600 --> 00:10:34,320 Speaker 1: I have a family and I want to make sure 189 00:10:34,360 --> 00:10:38,040 Speaker 1: I'm covered just in case the ship goes down. And 190 00:10:38,160 --> 00:10:41,040 Speaker 1: at the same time, I have an infrastructure and have 191 00:10:41,080 --> 00:10:43,600 Speaker 1: to worry about an infrastructure. But I still run my 192 00:10:43,679 --> 00:10:45,880 Speaker 1: own company and I just do a split on the 193 00:10:45,920 --> 00:10:48,720 Speaker 1: revenue that comes in. Do you think it hobbles them 194 00:10:48,720 --> 00:10:52,240 Speaker 1: in some way having that that as opposed to being 195 00:10:52,240 --> 00:10:55,560 Speaker 1: completely independent, Well, I I think there's I think there's 196 00:10:55,559 --> 00:10:57,920 Speaker 1: something for everybody. I think if you're a hustler, you're 197 00:10:57,960 --> 00:11:02,360 Speaker 1: a hustler. Um, Chris ru Is, He's He's the one 198 00:11:02,440 --> 00:11:05,640 Speaker 1: that that became part of Chris was totally independent, it 199 00:11:05,720 --> 00:11:09,960 Speaker 1: was motional easiest became part of red Light. I think 200 00:11:10,160 --> 00:11:13,520 Speaker 1: I think probably you never know, and maybe down the 201 00:11:13,600 --> 00:11:16,840 Speaker 1: road he'll either you know, moved to a higher position 202 00:11:16,840 --> 00:11:18,480 Speaker 1: at red Light, or he may end up leaving on 203 00:11:18,520 --> 00:11:21,120 Speaker 1: his own. Because at some point, I don't know what 204 00:11:21,200 --> 00:11:23,640 Speaker 1: their their deals are, and I think some of them 205 00:11:23,640 --> 00:11:28,920 Speaker 1: are doing probably really small deals back to the mother Ship. UM, 206 00:11:29,080 --> 00:11:31,000 Speaker 1: I wouldn't know, but I think for a while there, 207 00:11:31,040 --> 00:11:33,880 Speaker 1: I think some of the companies were doing seventy thirty 208 00:11:33,920 --> 00:11:38,000 Speaker 1: splits with with managers. Am I not right? You know 209 00:11:38,160 --> 00:11:40,200 Speaker 1: most of these deals and I'm not privy to all 210 00:11:40,240 --> 00:11:44,000 Speaker 1: of them. Certainly in the initial incarnation was they paid 211 00:11:44,080 --> 00:11:47,240 Speaker 1: you a fee and then it was fifty fifty and 212 00:11:47,320 --> 00:11:50,679 Speaker 1: you had to earn back against It was a versus commission, 213 00:11:51,160 --> 00:11:53,400 Speaker 1: which is kind of like an agency deal. Right. But 214 00:11:53,600 --> 00:11:56,800 Speaker 1: the interesting thing you reference, and this is a political 215 00:11:56,880 --> 00:12:00,080 Speaker 1: football in the United States. I remember I was, you know, 216 00:12:00,280 --> 00:12:03,280 Speaker 1: I was in Canada talking to a woman who was 217 00:12:03,320 --> 00:12:07,560 Speaker 1: thinking of leaving her major label job to go with 218 00:12:07,600 --> 00:12:12,200 Speaker 1: an independent and using my US lens, I was, you know, 219 00:12:13,160 --> 00:12:15,079 Speaker 1: saying that that may not be a good idea because 220 00:12:15,080 --> 00:12:18,439 Speaker 1: I'm thinking about healthcare. Where in this particular case, she 221 00:12:18,480 --> 00:12:20,400 Speaker 1: goes to work for the independent, doesn't work out, She's 222 00:12:20,400 --> 00:12:22,960 Speaker 1: still got her healthcare. That's always a concern in the 223 00:12:23,000 --> 00:12:25,079 Speaker 1: United States. Yeah, if you know, if I'm gonna leave, 224 00:12:25,080 --> 00:12:26,760 Speaker 1: what am I gonna do about my health care? You know, 225 00:12:26,800 --> 00:12:29,200 Speaker 1: there's extended packages. I mean, we can get into that 226 00:12:29,200 --> 00:12:31,840 Speaker 1: whole thing. Cobra is a limited time Ian healthcare is 227 00:12:31,880 --> 00:12:35,280 Speaker 1: really a big thing. Certainly with Obamacare it was less threatening. 228 00:12:35,360 --> 00:12:38,200 Speaker 1: That's being undercut at this particular point in time. But 229 00:12:38,280 --> 00:12:41,560 Speaker 1: the real question is are you a self starter or 230 00:12:41,800 --> 00:12:45,120 Speaker 1: are you someone who needs the team to function? Well? 231 00:12:45,160 --> 00:12:48,440 Speaker 1: I think you you you're building your own team. Anyways, 232 00:12:48,800 --> 00:12:52,080 Speaker 1: from my experience from talking to dealing with some of 233 00:12:52,080 --> 00:12:55,360 Speaker 1: these managers that work within these these bigger management firms, 234 00:12:56,200 --> 00:13:01,000 Speaker 1: it doesn't seem like, you know, they're getting all that 235 00:13:01,120 --> 00:13:05,319 Speaker 1: extra stuff that they're really still running their own things 236 00:13:05,640 --> 00:13:09,800 Speaker 1: with not being a specific about different ones, uh, some 237 00:13:09,920 --> 00:13:12,200 Speaker 1: are different. Some give you a lot more autonomy and 238 00:13:12,280 --> 00:13:17,199 Speaker 1: less support than others. And by the I guess for me, 239 00:13:17,360 --> 00:13:23,040 Speaker 1: when there's no net, you have a heightened anxiety, whereas 240 00:13:23,040 --> 00:13:25,240 Speaker 1: if you have a contract with the management company, you 241 00:13:25,320 --> 00:13:27,599 Speaker 1: might at least say, well, things are not working. I 242 00:13:27,679 --> 00:13:30,000 Speaker 1: got six months and it's always in the distance. Where 243 00:13:30,120 --> 00:13:32,480 Speaker 1: if you're working for yourself every day you're waking up 244 00:13:32,520 --> 00:13:35,640 Speaker 1: and you're thinking, okay, what's next. Is this gonna work? Well? 245 00:13:35,679 --> 00:13:38,160 Speaker 1: In fact, I think that's kind of how it works. 246 00:13:38,160 --> 00:13:41,520 Speaker 1: And if let's go back to to Santa Barbara is 247 00:13:41,640 --> 00:13:46,240 Speaker 1: most of the people that um that we're there, I 248 00:13:46,280 --> 00:13:49,640 Speaker 1: think have that attitude. It's like you you live and 249 00:13:49,679 --> 00:13:53,520 Speaker 1: breathe what you're doing because it's all yours. Well. I 250 00:13:53,559 --> 00:13:56,120 Speaker 1: mean one of the great stories was Troy Carter who 251 00:13:56,120 --> 00:14:00,240 Speaker 1: said before he signed uh Lady Gaga, he was Rooke 252 00:14:01,000 --> 00:14:04,280 Speaker 1: and he was you know, uh, you know, selling or 253 00:14:04,400 --> 00:14:08,240 Speaker 1: painting his wife's engagement ring in order to make the bills. 254 00:14:08,280 --> 00:14:11,679 Speaker 1: And he took Lady Gaga out of the spaghetti warehouse 255 00:14:11,720 --> 00:14:15,040 Speaker 1: to celebrate. People have no that's where they met. That 256 00:14:15,160 --> 00:14:17,920 Speaker 1: was their big meeting, he said. He took her out 257 00:14:18,120 --> 00:14:20,960 Speaker 1: to meet at I thought it was a celebration. But 258 00:14:20,960 --> 00:14:23,680 Speaker 1: but in any event, the point being, people have the 259 00:14:23,720 --> 00:14:27,040 Speaker 1: impression that it's a constant upward trend and that is 260 00:14:27,040 --> 00:14:30,600 Speaker 1: not true. No, And I've been doing it now. I 261 00:14:30,680 --> 00:14:37,400 Speaker 1: started full time November eighty one, so I'm like thirty. Okay, 262 00:14:37,400 --> 00:14:40,360 Speaker 1: So now is it easier or less easy? It's the same. 263 00:14:41,360 --> 00:14:43,560 Speaker 1: It's like it's a funny thing. You know. People talk 264 00:14:43,640 --> 00:14:49,200 Speaker 1: about about how much the business has changed, and for 265 00:14:49,320 --> 00:14:54,200 Speaker 1: everything that has changed, nothing has changed. You know. Um, 266 00:14:54,320 --> 00:14:57,120 Speaker 1: we had to talk, uh, And I've been thinking about 267 00:14:57,160 --> 00:14:58,480 Speaker 1: this because I knew, you know, we were going to 268 00:14:58,560 --> 00:15:02,240 Speaker 1: be sitting down doing this. But people were talking about, 269 00:15:02,800 --> 00:15:06,920 Speaker 1: you know, you continually bring up um and by Spotify 270 00:15:07,040 --> 00:15:11,360 Speaker 1: standards rightly, so hip hop strive is the dominant force, 271 00:15:11,600 --> 00:15:15,680 Speaker 1: and pop is the dominant force. Um. But you know, 272 00:15:15,760 --> 00:15:19,320 Speaker 1: if you think back to when um, you know, we 273 00:15:19,360 --> 00:15:23,520 Speaker 1: had pop radio and rock radio. Uh if it it 274 00:15:23,600 --> 00:15:27,920 Speaker 1: just went strictly on plays. Pop records were spun fifty 275 00:15:28,000 --> 00:15:32,240 Speaker 1: sixty times a week and rock records were spun times 276 00:15:32,320 --> 00:15:36,440 Speaker 1: a week, and so pop and those kind of that 277 00:15:36,560 --> 00:15:40,360 Speaker 1: kind of music was always sort of more popular, which 278 00:15:40,400 --> 00:15:42,080 Speaker 1: is why it was called pop. You know, we're all 279 00:15:42,160 --> 00:15:44,640 Speaker 1: victims of our own experience, did you may we grew 280 00:15:44,720 --> 00:15:46,960 Speaker 1: up in a major market with multiple stations. You grew 281 00:15:47,040 --> 00:15:50,320 Speaker 1: up in the hinterlands with only one station, But certainly 282 00:15:50,520 --> 00:15:52,600 Speaker 1: if you grew up in the metropolis, and you know, 283 00:15:52,640 --> 00:15:56,760 Speaker 1: and you're but at my age, baby boomer, Um, there 284 00:15:56,840 --> 00:15:59,320 Speaker 1: was a switch certainly in sixty eight in the New 285 00:15:59,360 --> 00:16:03,360 Speaker 1: York radio market, which was my radio market, uh, to 286 00:16:03,520 --> 00:16:07,600 Speaker 1: the FM band. And it wasn't until seventy three that 287 00:16:07,720 --> 00:16:11,560 Speaker 1: Lie Abrahams came along and codified and turned FM into 288 00:16:11,600 --> 00:16:14,760 Speaker 1: a kind of top forty format and then tracks with 289 00:16:14,960 --> 00:16:18,320 Speaker 1: then crossover in the early seventies to AM four people 290 00:16:18,320 --> 00:16:20,960 Speaker 1: at FM and the cars at FM ruled and then 291 00:16:21,000 --> 00:16:23,320 Speaker 1: all of a sudden, MTV came in and it was 292 00:16:23,360 --> 00:16:26,200 Speaker 1: what MTV played, and there was a resurgence of Top 293 00:16:26,240 --> 00:16:30,240 Speaker 1: forty radio. So in Top forty moved to FM at 294 00:16:30,240 --> 00:16:33,000 Speaker 1: that point to excellent point. I remember, you know, uh 295 00:16:33,800 --> 00:16:36,520 Speaker 1: one point one Here in Los Angeles, they used to 296 00:16:36,520 --> 00:16:38,440 Speaker 1: be they used to be a divide. And I had 297 00:16:38,520 --> 00:16:41,280 Speaker 1: a very funny story about that that happened to me 298 00:16:41,320 --> 00:16:43,520 Speaker 1: when I was about fourteen, fifteen years old, as I 299 00:16:43,560 --> 00:16:46,680 Speaker 1: had been at one of these ben are retreat things 300 00:16:46,920 --> 00:16:50,760 Speaker 1: and I met this girl and and um, she was 301 00:16:50,800 --> 00:16:53,360 Speaker 1: a year older than me, and she lived in St. 302 00:16:53,400 --> 00:16:55,920 Speaker 1: Catharine's and she invited me to come spend the weekend 303 00:16:55,920 --> 00:16:58,720 Speaker 1: in St. Catherine's with her and her family, which was, 304 00:16:58,760 --> 00:17:00,640 Speaker 1: when you think back on it now, kind of weird. 305 00:17:00,720 --> 00:17:04,119 Speaker 1: Your fourteen, you're four you're fourteen years old, and you know, 306 00:17:04,440 --> 00:17:08,160 Speaker 1: and and so I took the bus to St. Catherine. 307 00:17:09,000 --> 00:17:11,080 Speaker 1: It's like an hour an hour and a half by bus, 308 00:17:11,119 --> 00:17:13,119 Speaker 1: probably about an hour and a half two hours depending 309 00:17:13,119 --> 00:17:16,160 Speaker 1: on the stops. St. Catherine's near Niagara Falls, so it's 310 00:17:16,359 --> 00:17:18,520 Speaker 1: and if you drive it, it's like an hour fifteen 311 00:17:18,880 --> 00:17:22,560 Speaker 1: with no traffic back to traffic. And I remember it 312 00:17:22,640 --> 00:17:26,840 Speaker 1: was the it was a Saturday night, and we were 313 00:17:26,880 --> 00:17:30,520 Speaker 1: listening to the radio and I hadn't crossed over into 314 00:17:30,720 --> 00:17:33,800 Speaker 1: FM yet and I was still listening to pop music 315 00:17:33,880 --> 00:17:37,600 Speaker 1: on AM. But she was a year older and she 316 00:17:37,720 --> 00:17:41,800 Speaker 1: was already listening to FM, and and it was like 317 00:17:41,840 --> 00:17:45,199 Speaker 1: a moment where she kind of realized that I was 318 00:17:45,240 --> 00:17:47,840 Speaker 1: too young for her because I wasn't cool because I 319 00:17:47,880 --> 00:17:50,840 Speaker 1: wasn't listening to FM and she was listening to FM. 320 00:17:50,880 --> 00:17:53,720 Speaker 1: And then you know, within six months, I was now 321 00:17:53,800 --> 00:17:56,640 Speaker 1: listening to FM and listening too much cooler music as 322 00:17:56,640 --> 00:17:59,520 Speaker 1: a result. But after that weekend, she was like, she 323 00:17:59,600 --> 00:18:02,120 Speaker 1: basically said, oh yeah, like we can't. We can't hang 324 00:18:02,119 --> 00:18:05,240 Speaker 1: out anymore because I wasn't cool enough because I was 325 00:18:05,400 --> 00:18:07,520 Speaker 1: like still listening to a M music. Well, the funny 326 00:18:07,520 --> 00:18:10,280 Speaker 1: thing is, I don't think today your friends would be 327 00:18:10,320 --> 00:18:14,159 Speaker 1: decided Capulli on music. That just illustrates how important music 328 00:18:14,320 --> 00:18:21,120 Speaker 1: was back then. We'll take a quick break and come 329 00:18:21,160 --> 00:18:24,600 Speaker 1: back with more of my conversation with Jake Gold, recorded 330 00:18:24,640 --> 00:18:27,600 Speaker 1: live at the tune In Studios in Venice Beach as 331 00:18:27,600 --> 00:18:32,520 Speaker 1: we recap the Music Media Summit in Santa Barbara, California. 332 00:18:33,480 --> 00:18:36,520 Speaker 1: This week. I'm speaking with Jake Gold in the last 333 00:18:36,520 --> 00:18:39,800 Speaker 1: couple of months, Paul Rodgers from Free and Bad Company 334 00:18:39,880 --> 00:18:42,639 Speaker 1: joined me in the studio, as well as Oscar winner 335 00:18:42,680 --> 00:18:47,520 Speaker 1: Brian Fogel created the documentary Chorus here next week's episode. 336 00:18:47,640 --> 00:18:51,240 Speaker 1: First by subscribing to the podcast on tune in, Apple 337 00:18:51,320 --> 00:18:54,960 Speaker 1: Podcast or your podcast player of choice. Check out the 338 00:18:55,000 --> 00:18:59,359 Speaker 1: first thirty interviews, and please rate and review the podcast. Okay, 339 00:18:59,400 --> 00:19:03,800 Speaker 1: let's get back to my conversation with Jake Gold getting 340 00:19:03,800 --> 00:19:05,560 Speaker 1: back to the dominant and you make you bring up 341 00:19:05,560 --> 00:19:11,040 Speaker 1: an excellent point with the analogy of uh Spotify streams 342 00:19:11,080 --> 00:19:15,760 Speaker 1: to radio spins. But for those of us who investigate 343 00:19:15,840 --> 00:19:18,399 Speaker 1: the market, whether it be media base which is the 344 00:19:18,480 --> 00:19:21,639 Speaker 1: radio charts or the varying charts on Spotify, I'm a 345 00:19:21,720 --> 00:19:26,040 Speaker 1: huge rock fan and I cannot sit here and champion 346 00:19:26,240 --> 00:19:29,320 Speaker 1: all these rock acts that are deserve attention or not 347 00:19:29,400 --> 00:19:31,840 Speaker 1: getting it. But some of them are doing okay. You know, 348 00:19:31,920 --> 00:19:34,119 Speaker 1: the War on Drugs is doing well, and there's a 349 00:19:34,160 --> 00:19:36,479 Speaker 1: bunch of rock acts that are actually doing well. And 350 00:19:36,520 --> 00:19:39,080 Speaker 1: you know, I brought it up at the conference and 351 00:19:39,240 --> 00:19:42,120 Speaker 1: even when when you were talking to Ethiopia and she agreed, 352 00:19:42,200 --> 00:19:45,280 Speaker 1: is that Spotify doesn't do an album chart, and if 353 00:19:45,280 --> 00:19:48,160 Speaker 1: they did an album chart maybe be different because all 354 00:19:48,200 --> 00:19:50,800 Speaker 1: we see is is a song consumption chart, and by 355 00:19:50,840 --> 00:19:54,399 Speaker 1: seeing a song consumption consumption chart, what we're getting is 356 00:19:54,400 --> 00:19:59,520 Speaker 1: we're getting And because the chart kind of and the 357 00:19:59,520 --> 00:20:02,720 Speaker 1: way they're algorithm works, it kind of becomes a self 358 00:20:02,720 --> 00:20:06,840 Speaker 1: fulfilling prophecy, so one begets the other. I think that 359 00:20:06,880 --> 00:20:10,200 Speaker 1: will drive more plays over and over and again again 360 00:20:10,320 --> 00:20:13,520 Speaker 1: and being put on more playlists. Plus, you know, it's 361 00:20:13,520 --> 00:20:15,639 Speaker 1: an interesting thing. I have this band Common Deary. We've 362 00:20:15,680 --> 00:20:19,800 Speaker 1: brought it up before. Um they got on to CBC 363 00:20:20,040 --> 00:20:24,119 Speaker 1: Radio two. Now CBC Radio two has their own playlists 364 00:20:24,200 --> 00:20:27,760 Speaker 1: on Spotify and it's got a decent amount of followers. Now. 365 00:20:27,840 --> 00:20:33,280 Speaker 1: I saw our plays go up on those tracks because 366 00:20:33,640 --> 00:20:36,239 Speaker 1: partly was on some other playlists, but also because it 367 00:20:36,280 --> 00:20:38,480 Speaker 1: was on the radio to play. One of the things 368 00:20:38,520 --> 00:20:42,520 Speaker 1: I you know, which I wish, which I wish is 369 00:20:42,560 --> 00:20:45,720 Speaker 1: that they had the media based charts, which are radio 370 00:20:45,800 --> 00:20:50,840 Speaker 1: charts on Spotify. So far, none of the main streaming 371 00:20:50,840 --> 00:20:55,359 Speaker 1: outlets Apple, Spotify, etcetera. Have put the radio charts on that. 372 00:20:55,440 --> 00:20:57,359 Speaker 1: I would like that. It's great that they have that Canada. 373 00:20:57,400 --> 00:20:59,560 Speaker 1: But you can put your own chart up. There's nothing 374 00:20:59,560 --> 00:21:02,479 Speaker 1: to stop few a station can actually create their own 375 00:21:03,280 --> 00:21:05,480 Speaker 1: playlist and put it up there, just like there can 376 00:21:05,520 --> 00:21:08,080 Speaker 1: be a Bob Left Sets playlist. But I asked about 377 00:21:08,080 --> 00:21:09,520 Speaker 1: the you know I have. We'd have to get Troy 378 00:21:09,560 --> 00:21:11,320 Speaker 1: here to find out what the real stories. In any event, 379 00:21:11,320 --> 00:21:14,560 Speaker 1: they're not dominant there, and there's the lag. But you know, 380 00:21:14,640 --> 00:21:16,840 Speaker 1: you bring up a lot of things. Although the acts 381 00:21:16,880 --> 00:21:21,879 Speaker 1: you mentioned, the rock acts are successful, they're not culturally 382 00:21:21,920 --> 00:21:24,520 Speaker 1: dominant the way the hip hop acts are. But I 383 00:21:24,560 --> 00:21:27,760 Speaker 1: don't think we're in a heyday of rock music. Okay, 384 00:21:27,840 --> 00:21:33,080 Speaker 1: I wouldn't say we're I don't think. The fact is 385 00:21:33,080 --> 00:21:37,400 Speaker 1: is that, you know, knowing, look, I managed the biggest 386 00:21:37,480 --> 00:21:43,119 Speaker 1: rock rock act in the country for many many years, 387 00:21:43,160 --> 00:21:45,359 Speaker 1: and you know we got we never got played on 388 00:21:45,359 --> 00:21:48,040 Speaker 1: pop radio. We only got played on rock radio. And 389 00:21:48,080 --> 00:21:53,320 Speaker 1: I can only tell you that our our check royalty 390 00:21:53,400 --> 00:21:57,200 Speaker 1: checks for airplay, compared to some of the pop acts 391 00:21:57,240 --> 00:22:00,520 Speaker 1: who weren't selling nearly the amount of ticket and doing 392 00:22:00,560 --> 00:22:02,880 Speaker 1: nearly the amount of business, or even for that matter, 393 00:22:02,920 --> 00:22:08,000 Speaker 1: selling nearly amount of records. We were selling um albums, um. 394 00:22:08,080 --> 00:22:11,520 Speaker 1: Their checks were probably bigger than ours because of airplay. Yeah, 395 00:22:11,520 --> 00:22:14,480 Speaker 1: but that was a different era and a different paradigm. 396 00:22:14,640 --> 00:22:17,280 Speaker 1: Everything is different now. Now you bring up a number 397 00:22:17,320 --> 00:22:19,760 Speaker 1: of things. One thing that some of the label people 398 00:22:20,119 --> 00:22:23,560 Speaker 1: brought up in Santa Barbara that I've patently disagree with 399 00:22:23,800 --> 00:22:27,159 Speaker 1: is the concept of the album. Okay, I believe that 400 00:22:27,320 --> 00:22:30,000 Speaker 1: fans want a body of work. If I find a 401 00:22:30,040 --> 00:22:32,920 Speaker 1: track I like on Spotify, immediately go on and see 402 00:22:32,960 --> 00:22:35,639 Speaker 1: what else has got the most streams on Spotify. I 403 00:22:35,640 --> 00:22:38,000 Speaker 1: don't care what album it is. I might check whether 404 00:22:38,040 --> 00:22:41,160 Speaker 1: it's from the most recent album. I might triangulate that way, 405 00:22:41,160 --> 00:22:42,920 Speaker 1: but you know, I'm getting it. On a business level, 406 00:22:43,080 --> 00:22:46,040 Speaker 1: I want to hear good music. You need a continuous, 407 00:22:46,880 --> 00:22:50,800 Speaker 1: uh drip of product. Now, maybe you record it all 408 00:22:50,840 --> 00:22:53,320 Speaker 1: at once and you drip it out. I mean, but 409 00:22:53,680 --> 00:22:56,840 Speaker 1: the concept of a once you know, once a year, 410 00:22:56,920 --> 00:22:58,959 Speaker 1: once every couple of years, and then I think it's 411 00:22:59,040 --> 00:23:02,879 Speaker 1: incredibly dequated and based on issues that people say, well, 412 00:23:02,880 --> 00:23:05,320 Speaker 1: it has to be an album so we get publicity, right, Okay, 413 00:23:05,400 --> 00:23:09,560 Speaker 1: So so let's let's back up. Let's back up fifty years. Okay, 414 00:23:09,640 --> 00:23:13,080 Speaker 1: that's how the Beatles put out records exactly. Well, so 415 00:23:13,200 --> 00:23:15,720 Speaker 1: what has changed is what I'm trying to say now. 416 00:23:15,800 --> 00:23:20,199 Speaker 1: But the irony here is the public is leading and 417 00:23:20,280 --> 00:23:25,160 Speaker 1: it is the producers and the business infrastructure who are behind. Okay, 418 00:23:25,320 --> 00:23:29,879 Speaker 1: the public is jumping genres and listening to singles. So 419 00:23:29,880 --> 00:23:32,760 Speaker 1: so what happened when the when the Beatles put out records, 420 00:23:32,800 --> 00:23:34,959 Speaker 1: they put out a bunch of singles, and then they 421 00:23:35,000 --> 00:23:37,600 Speaker 1: put out an album, and then they put out another 422 00:23:37,640 --> 00:23:39,720 Speaker 1: bunch of singles, and then they put on an album, 423 00:23:39,720 --> 00:23:42,120 Speaker 1: and they were putting them out every six months. Well, 424 00:23:42,119 --> 00:23:45,040 Speaker 1: the interesting thing is, like any business, it's like the 425 00:23:45,080 --> 00:23:49,280 Speaker 1: computer business in the last twenty years and music business 426 00:23:49,359 --> 00:23:53,000 Speaker 1: then they were constantly pushing the envelope. And when you 427 00:23:53,119 --> 00:23:57,199 Speaker 1: when before a business is mature, it's very exciting. Like 428 00:23:57,920 --> 00:24:00,320 Speaker 1: ten years ago, we'd be sitting here talk it about 429 00:24:00,320 --> 00:24:03,080 Speaker 1: our devices. Did you get the iPod? What size you have, 430 00:24:03,160 --> 00:24:06,239 Speaker 1: flash memory, etcetera. People don't talk. People don't even talk 431 00:24:06,280 --> 00:24:09,919 Speaker 1: about their phones that way at this particular know, they 432 00:24:09,960 --> 00:24:12,760 Speaker 1: may be talking about the cameras. That's the biggest thing 433 00:24:12,760 --> 00:24:14,600 Speaker 1: on the So so the point and then you saw, 434 00:24:14,600 --> 00:24:16,399 Speaker 1: because I know, Jake, you're not gonna be able the 435 00:24:16,560 --> 00:24:18,560 Speaker 1: next year. The camera's gonna have three lenses, so you 436 00:24:18,600 --> 00:24:22,000 Speaker 1: may have to get a new one. Contract to be 437 00:24:22,119 --> 00:24:23,960 Speaker 1: up in another year and I'll get anot of you 438 00:24:24,400 --> 00:24:28,399 Speaker 1: get another photo. So in any event, Uh, the problem 439 00:24:28,720 --> 00:24:31,600 Speaker 1: is we don't have enough innovation in the non hip 440 00:24:31,640 --> 00:24:34,520 Speaker 1: hop world. I remember when you got a vinyl record. 441 00:24:34,600 --> 00:24:39,160 Speaker 1: Vinyl record held between eight and thirty six minutes of music. 442 00:24:39,200 --> 00:24:42,159 Speaker 1: Once you got below beyond like four, you had a 443 00:24:42,200 --> 00:24:45,480 Speaker 1: sound degradation issue. You can push the forty. These days 444 00:24:46,200 --> 00:24:49,880 Speaker 1: you can push. Most people don't because of the high 445 00:24:49,960 --> 00:24:52,080 Speaker 1: quality pressings. I'll put it on two discs, but that's 446 00:24:52,080 --> 00:24:56,080 Speaker 1: not even my point. People stretched to fill that limit. 447 00:24:56,680 --> 00:24:59,920 Speaker 1: And on vinyl records there were essentially four key cuts. Oh, 448 00:25:00,000 --> 00:25:02,320 Speaker 1: putting track on each side, closing track on each side. 449 00:25:02,520 --> 00:25:05,239 Speaker 1: You knew that acts put their best stuff there, and 450 00:25:05,280 --> 00:25:07,600 Speaker 1: you checked it out. When we went to the CD. 451 00:25:08,160 --> 00:25:10,280 Speaker 1: It was every It was too much to begin when 452 00:25:10,280 --> 00:25:11,960 Speaker 1: you knew the opening track was supposed to be good, 453 00:25:12,160 --> 00:25:14,199 Speaker 1: and at the end of the CD era they would say, 454 00:25:14,240 --> 00:25:15,919 Speaker 1: well what about the fourth track? Fourtra I didn't even 455 00:25:15,960 --> 00:25:18,800 Speaker 1: get there. But at this point in time and for 456 00:25:18,840 --> 00:25:24,720 Speaker 1: a long time, UH CD holds almost eighty minutes, So artistically, 457 00:25:25,520 --> 00:25:29,480 Speaker 1: an album which was under forty minutes suddenly jumped to 458 00:25:29,600 --> 00:25:33,760 Speaker 1: sixty minutes because of the format, not because anybody had 459 00:25:33,760 --> 00:25:36,480 Speaker 1: anything specially new to say. And I think we have 460 00:25:36,600 --> 00:25:39,840 Speaker 1: this new format of streaming, but the artists or lunites 461 00:25:40,200 --> 00:25:43,760 Speaker 1: and kept in the old paradigm. As I say, not 462 00:25:43,840 --> 00:25:46,520 Speaker 1: the hip hop acts, not Drake putting up missed mix tapes, 463 00:25:46,800 --> 00:25:49,800 Speaker 1: you know, other people starting with mixed tapes and SoundCloud, etcetera. 464 00:25:49,920 --> 00:25:53,080 Speaker 1: But all the other acts can't stop complaining that we 465 00:25:53,160 --> 00:25:55,280 Speaker 1: will not go back to where we once were. So 466 00:25:55,359 --> 00:25:58,679 Speaker 1: even my own acts and I any act I talked to, 467 00:25:58,800 --> 00:26:00,639 Speaker 1: when they asked me about, oh, we're gonna make an 468 00:26:00,640 --> 00:26:02,800 Speaker 1: album and we're gonna do this, I say, fine, you 469 00:26:02,840 --> 00:26:04,800 Speaker 1: can go in and record an album, but don't release 470 00:26:04,840 --> 00:26:08,000 Speaker 1: it that way. There's no reason to release three tracks 471 00:26:08,040 --> 00:26:10,919 Speaker 1: at a time. Release two tracks at a time and 472 00:26:11,040 --> 00:26:13,960 Speaker 1: keep the flow going. Part of it is also that 473 00:26:14,359 --> 00:26:17,399 Speaker 1: you know, every time you release a new track, you 474 00:26:17,440 --> 00:26:19,800 Speaker 1: can get another hit from the blogs, you can get 475 00:26:19,840 --> 00:26:22,600 Speaker 1: more media attention. You put out ten songs, you get 476 00:26:22,640 --> 00:26:26,399 Speaker 1: your media attention once and then it disappears. If you 477 00:26:26,560 --> 00:26:28,720 Speaker 1: if you put out a track a month, you're gonna 478 00:26:28,720 --> 00:26:31,800 Speaker 1: get media attention every month, and there's more to talk 479 00:26:31,840 --> 00:26:34,000 Speaker 1: about because there's something new all the time. This is 480 00:26:34,040 --> 00:26:36,400 Speaker 1: interesting to what degree it will affect the visual business. 481 00:26:36,400 --> 00:26:38,560 Speaker 1: Like I'm reading the newspaper before I come here, and 482 00:26:38,600 --> 00:26:41,840 Speaker 1: it happens to be a Friday. They must have reviewed 483 00:26:41,880 --> 00:26:45,640 Speaker 1: in excess of twenty movies. Yes, and I'm laughing. I said, 484 00:26:45,680 --> 00:26:48,159 Speaker 1: some of these movies are interesting. I'm never going to 485 00:26:48,240 --> 00:26:50,800 Speaker 1: the theater to see these movies. And when they hit 486 00:26:51,240 --> 00:26:55,040 Speaker 1: UH TV services, I'll forget they existed. First of all, 487 00:26:55,080 --> 00:26:59,280 Speaker 1: the newspapers out of touch. They should be reviewing television. Secondly, 488 00:26:59,280 --> 00:27:01,399 Speaker 1: there should be day and date so there could be 489 00:27:01,480 --> 00:27:05,640 Speaker 1: ongoing word of mouth. Get this publicity on television shows. Well, 490 00:27:06,080 --> 00:27:07,919 Speaker 1: it's a funny thing. I was. I knew you were 491 00:27:07,920 --> 00:27:10,439 Speaker 1: going to bring up movies and culture, but you know, 492 00:27:10,720 --> 00:27:13,440 Speaker 1: May the fourth be with you Today is May the 493 00:27:13,480 --> 00:27:16,400 Speaker 1: fourth when we're recording this and Star Wars is out 494 00:27:16,600 --> 00:27:20,000 Speaker 1: and they they finally timed it to put out the 495 00:27:20,040 --> 00:27:24,439 Speaker 1: new Star Wars with UH with UM with May the 496 00:27:24,480 --> 00:27:27,640 Speaker 1: fourth and last year. Right, No, it's there's a new 497 00:27:27,720 --> 00:27:31,359 Speaker 1: Solo Star Wars today. Solo. Isn't that the new Solo movie? 498 00:27:31,400 --> 00:27:35,040 Speaker 1: I can't even And it's actually it's my brother's birthday 499 00:27:35,119 --> 00:27:37,560 Speaker 1: and he's like a big girlfriend's I know it is 500 00:27:37,640 --> 00:27:40,320 Speaker 1: and and and he's a big tech nerd, and and 501 00:27:40,400 --> 00:27:43,399 Speaker 1: he loves Star Wars. It's just so happening. Born on 502 00:27:43,480 --> 00:27:47,000 Speaker 1: May the fourth, it's so weird and uh and uh 503 00:27:47,040 --> 00:27:49,440 Speaker 1: because he's you want to talk about technology, He got 504 00:27:49,440 --> 00:27:54,960 Speaker 1: a new sixty five inch four K TV and he 505 00:27:55,080 --> 00:27:57,840 Speaker 1: loves it. He just can't stop talking about the only thing. 506 00:27:58,080 --> 00:28:01,439 Speaker 1: I have a five K Mac. And it used to 507 00:28:01,480 --> 00:28:06,560 Speaker 1: be YouTube showed four K videos on all browsers. Now 508 00:28:06,600 --> 00:28:09,959 Speaker 1: they switched it only to their own browser, which is Chrome. 509 00:28:10,720 --> 00:28:15,040 Speaker 1: And I was watching a video yesterday and granted only 510 00:28:15,080 --> 00:28:17,159 Speaker 1: like you know, eight inches from the screen, and I 511 00:28:17,240 --> 00:28:19,600 Speaker 1: was watching in four K's just great. Yeah, well he's 512 00:28:19,600 --> 00:28:23,080 Speaker 1: watching sports and he's upgraded his Netflix to four K 513 00:28:23,320 --> 00:28:27,480 Speaker 1: and Amazon Prime and like you know, he literally has 514 00:28:27,520 --> 00:28:30,440 Speaker 1: his house set up like he's he's uh Captain Kirk 515 00:28:30,480 --> 00:28:33,159 Speaker 1: and he's running the Starship Enterprise. You know, where was 516 00:28:33,200 --> 00:28:35,439 Speaker 1: I and somewhere and we're talking about no, no, But 517 00:28:35,480 --> 00:28:37,880 Speaker 1: I was somewhere in the in the last week, maybe 518 00:28:37,880 --> 00:28:40,760 Speaker 1: in a hotel where they had a TV so big 519 00:28:41,200 --> 00:28:44,160 Speaker 1: that I said, this is almost as big as some 520 00:28:44,280 --> 00:28:47,000 Speaker 1: of the small theaters of the seventies. Well, but but 521 00:28:47,080 --> 00:28:49,480 Speaker 1: that's what it feels like. Um, the hotel I'm in 522 00:28:49,640 --> 00:28:52,840 Speaker 1: has two giant TVs, one in the living room area 523 00:28:52,840 --> 00:28:55,120 Speaker 1: and one in the bedroom area. And when you think 524 00:28:55,120 --> 00:28:58,880 Speaker 1: about the distance you are away from the TV in 525 00:28:58,880 --> 00:29:02,360 Speaker 1: in in in comparison to being in a theater, it's 526 00:29:02,440 --> 00:29:05,360 Speaker 1: it's probably almost as big. And I was at a 527 00:29:05,440 --> 00:29:09,120 Speaker 1: hotel in Vancouver, was the first time I've ever experienced 528 00:29:09,120 --> 00:29:12,560 Speaker 1: this for the junos, and they had Netflix on the 529 00:29:12,600 --> 00:29:15,640 Speaker 1: TV and you just logged in your account. I've heard 530 00:29:15,640 --> 00:29:18,240 Speaker 1: about that. I know a lot of people travel with 531 00:29:18,320 --> 00:29:21,600 Speaker 1: a firestick. Not to get in legal issues here, but 532 00:29:21,640 --> 00:29:23,360 Speaker 1: I know a lot of people travel with a jail 533 00:29:23,400 --> 00:29:26,560 Speaker 1: broken firestick, and you know, they watched their own things. 534 00:29:26,560 --> 00:29:27,880 Speaker 1: The other thing you can do is we're getting to 535 00:29:27,960 --> 00:29:30,160 Speaker 1: this technical stuff. I had a flatter rio a little 536 00:29:30,160 --> 00:29:34,880 Speaker 1: while back, and now Netflix is downloadable, so I downloaded 537 00:29:34,880 --> 00:29:37,479 Speaker 1: to my iPad like twenty hours worth of stuff, so 538 00:29:37,520 --> 00:29:40,440 Speaker 1: you're never shut Now. They really upgraded the plane, especially 539 00:29:40,480 --> 00:29:43,720 Speaker 1: the one to Miami. We're really deep into this travel talk. 540 00:29:44,080 --> 00:29:45,760 Speaker 1: And it used to be that was the old seven 541 00:29:45,840 --> 00:29:47,880 Speaker 1: thirties seven and you know, with the old seats, and 542 00:29:48,120 --> 00:29:50,560 Speaker 1: you know you couldn't see anything. But it's better now. Yeah. No, 543 00:29:50,680 --> 00:29:53,520 Speaker 1: I mean, and all the airlines have their own thing, 544 00:29:53,720 --> 00:29:57,040 Speaker 1: but but they're gonna take out all the visual entertainment 545 00:29:57,080 --> 00:29:59,520 Speaker 1: because they think people. I mean, I would rather not 546 00:29:59,600 --> 00:30:03,640 Speaker 1: travel with the iPad because I'm traveling with so much 547 00:30:03,720 --> 00:30:06,719 Speaker 1: crapple already. And I got the laptop, I got the Kindle, 548 00:30:06,760 --> 00:30:09,560 Speaker 1: I got the bows, headphones, etcetera. I don't really want 549 00:30:09,560 --> 00:30:12,640 Speaker 1: to add something to the pile. But by the same token, 550 00:30:12,680 --> 00:30:15,000 Speaker 1: I tend not to watch the movies on the plane anyway. 551 00:30:15,320 --> 00:30:18,040 Speaker 1: That's where I watched the movies that you're talking about 552 00:30:18,080 --> 00:30:22,160 Speaker 1: that you'll never watch those that I call them plane movies. 553 00:30:22,400 --> 00:30:24,880 Speaker 1: That's a good plane movie. Yeah, Like when you see 554 00:30:24,920 --> 00:30:26,720 Speaker 1: the ad for do you read the review, Oh, that 555 00:30:26,760 --> 00:30:29,520 Speaker 1: will be on a plane soon, and that's a plane movie. 556 00:30:29,560 --> 00:30:32,000 Speaker 1: To me. Those are there's certain movies there it's like, oh, yeah, 557 00:30:32,040 --> 00:30:34,440 Speaker 1: I'll watch that on the plane. But when you're flying here, Cannon, 558 00:30:34,480 --> 00:30:37,720 Speaker 1: if you're upfront, it's it's a nineteen inch screen. Wow. 559 00:30:37,880 --> 00:30:41,200 Speaker 1: Like especially this flight Toronto l A. It's it's uh, 560 00:30:41,240 --> 00:30:44,160 Speaker 1: it's life flats, it's it's a whole other thing. So 561 00:30:45,320 --> 00:30:49,080 Speaker 1: I did that flight to Sydney. UM from Toronto. You 562 00:30:49,200 --> 00:30:53,680 Speaker 1: flight Toronto Vancouver, Vancouver City. That's sixteen hours. You're up front, 563 00:30:54,200 --> 00:30:56,440 Speaker 1: you're you're in your own pod, and there's like it's 564 00:30:56,440 --> 00:30:58,560 Speaker 1: a nice way to let's not get too class oriented. 565 00:30:58,600 --> 00:31:01,760 Speaker 1: Not everybody listening to but listen, listen. Like I I 566 00:31:01,880 --> 00:31:04,160 Speaker 1: paid for that ticket, and it was like I was 567 00:31:04,200 --> 00:31:07,120 Speaker 1: treating myself. It was like I'm gonna do this, Like, um, 568 00:31:07,240 --> 00:31:09,680 Speaker 1: if you're flying for sixteen hours and I'm a big guy, 569 00:31:09,720 --> 00:31:13,200 Speaker 1: I'm not. And I was with a manager for dinner 570 00:31:13,320 --> 00:31:16,880 Speaker 1: last Friday night, and he travels an unbelievable amount. If 571 00:31:16,920 --> 00:31:18,640 Speaker 1: I mentioned the acts, you'd know who he is, and 572 00:31:18,640 --> 00:31:21,360 Speaker 1: I'd rather not do that. UH. But he got deep 573 00:31:21,440 --> 00:31:26,080 Speaker 1: vein thrombosis, and he suddenly realized that's what Richard Nixon had, 574 00:31:26,280 --> 00:31:28,560 Speaker 1: where you get a blood clot from flying so much 575 00:31:28,560 --> 00:31:32,480 Speaker 1: and not moving. And he was supposed to fly to 576 00:31:33,080 --> 00:31:35,840 Speaker 1: UH on a one hour flight. He said, I'm just 577 00:31:35,840 --> 00:31:37,920 Speaker 1: gonna cancel. Went to the doctor said, if you've taken 578 00:31:37,920 --> 00:31:39,880 Speaker 1: that flight, you would have died. Is that you would 579 00:31:39,880 --> 00:31:42,680 Speaker 1: have been fine on the flight, but walking around thereafter 580 00:31:42,720 --> 00:31:44,080 Speaker 1: it would have gone to your heart. At the blood 581 00:31:44,120 --> 00:31:47,080 Speaker 1: clot that would have been it. So now he has to. 582 00:31:47,280 --> 00:31:49,680 Speaker 1: Now he's on blood thinners and he has to get 583 00:31:49,720 --> 00:31:51,800 Speaker 1: up on the plane and walk every four hours. And 584 00:31:51,800 --> 00:31:54,360 Speaker 1: I'm always thinking about that myself walking on the plane. 585 00:31:54,760 --> 00:31:58,600 Speaker 1: Well that if you're flying big enough planes, his plenty room. Yeah, 586 00:31:58,600 --> 00:31:59,959 Speaker 1: but usually you don't want to get to be if 587 00:32:00,000 --> 00:32:01,360 Speaker 1: you're sleeping on the plane, you don't want to the 588 00:32:01,360 --> 00:32:03,280 Speaker 1: guy I want to get up every four hours. Yeah, 589 00:32:03,400 --> 00:32:05,880 Speaker 1: well we're on a sixteen hour flight. You're sleeping like 590 00:32:05,920 --> 00:32:08,880 Speaker 1: you would at home anyway, So you you do, you're sleeping. 591 00:32:13,160 --> 00:32:15,440 Speaker 1: We'll pause here for a brief moment and come back 592 00:32:15,480 --> 00:32:20,360 Speaker 1: with more of my conversation with Jake Cole. For those 593 00:32:20,400 --> 00:32:23,160 Speaker 1: who attended the Music Media Summit in Santa Barbara, where 594 00:32:23,200 --> 00:32:26,160 Speaker 1: a conversation with leaders in their industries. We have Jake 595 00:32:26,240 --> 00:32:30,120 Speaker 1: Gold here this week, Canadian manager extraordinaire, to help put 596 00:32:30,120 --> 00:32:33,240 Speaker 1: all the conversations into context. But if you missed any 597 00:32:33,280 --> 00:32:36,680 Speaker 1: of them from Troy Carter at Spotify or Ethiope at 598 00:32:36,760 --> 00:32:40,479 Speaker 1: Motown or Steve at Amazon Music, listen to them all 599 00:32:40,520 --> 00:32:43,320 Speaker 1: on the Bob Left Sets podcast and please join us 600 00:32:43,360 --> 00:32:48,400 Speaker 1: next year in Santa Barbara. Now we're with Jake gold. Okay, 601 00:32:48,880 --> 00:32:54,400 Speaker 1: let's go back Amazon. Amazon. Do you think it really 602 00:32:54,600 --> 00:32:59,280 Speaker 1: is the sleeping giant? That? Absolutely? I mean, just like 603 00:32:59,480 --> 00:33:02,880 Speaker 1: people to this date don't know that you can sink 604 00:33:03,520 --> 00:33:06,560 Speaker 1: tracks to your phone via Spotify, such that if you're 605 00:33:06,560 --> 00:33:08,760 Speaker 1: out of cell range, you will have music as long 606 00:33:08,800 --> 00:33:14,120 Speaker 1: as your device has juice. Uh. You know. I've discussed 607 00:33:14,120 --> 00:33:16,680 Speaker 1: this with Steve Boom ahead of Amazon Music previously, but 608 00:33:16,680 --> 00:33:19,000 Speaker 1: he went into further depth in Santa Barbara. How they 609 00:33:19,040 --> 00:33:23,320 Speaker 1: do it, there's what's called metadata, metadata, or the identifying 610 00:33:23,400 --> 00:33:26,680 Speaker 1: factors about a record. A track, you know what label, 611 00:33:26,720 --> 00:33:29,680 Speaker 1: who the artist is, and you know who wrote it. 612 00:33:30,040 --> 00:33:33,640 Speaker 1: But they have developed much more or have entered much 613 00:33:33,680 --> 00:33:37,120 Speaker 1: more metadata at Amazon. And what this allows you to 614 00:33:37,320 --> 00:33:43,240 Speaker 1: do is ask your Echo to play playlists, which it 615 00:33:43,280 --> 00:33:45,920 Speaker 1: then creates on the fly, which is much more granular. 616 00:33:46,480 --> 00:33:50,560 Speaker 1: You can say, uh, Alexa, hopefully it's not Alexa. This 617 00:33:50,640 --> 00:33:53,440 Speaker 1: room is going to go off. Alexa play rock tracks 618 00:33:53,440 --> 00:33:57,800 Speaker 1: from nineteen. It can do that so on other services 619 00:33:57,800 --> 00:34:00,800 Speaker 1: where the playlists already has to exist. List here it 620 00:34:00,880 --> 00:34:03,720 Speaker 1: is making the playlist on the fly. I like to 621 00:34:03,840 --> 00:34:07,080 Speaker 1: I like when you when he said play sad songs, 622 00:34:07,240 --> 00:34:13,239 Speaker 1: sad rock songs from x Y specific. I mean, uh, 623 00:34:13,280 --> 00:34:16,160 Speaker 1: you know, there's this sounds complicated, but if you're in 624 00:34:16,160 --> 00:34:20,160 Speaker 1: the ecosystem, it's not. If you have Amazon Prime, which 625 00:34:20,160 --> 00:34:22,680 Speaker 1: over a hundred million people have, and you have an 626 00:34:22,680 --> 00:34:27,799 Speaker 1: electa device, you can you have music built in. It's 627 00:34:27,800 --> 00:34:30,600 Speaker 1: just you can't call out the specific track. And if 628 00:34:30,600 --> 00:34:34,200 Speaker 1: you pay three echo you can call out the specific track. 629 00:34:34,200 --> 00:34:36,319 Speaker 1: And if you pay ten bucks a month, you can 630 00:34:36,440 --> 00:34:39,719 Speaker 1: have an app, just like Apple Music and Spotify, and 631 00:34:39,800 --> 00:34:42,279 Speaker 1: I have all those apps. And I noticed in the 632 00:34:42,360 --> 00:34:46,680 Speaker 1: past week that Spotify went to voice control, but Amazon 633 00:34:47,160 --> 00:34:49,440 Speaker 1: has electra control on their app on the phone. So 634 00:34:49,480 --> 00:34:53,520 Speaker 1: I'm there with the engineer from Amazon Music and I say, 635 00:34:53,600 --> 00:34:56,560 Speaker 1: he says, play happy fun music from the sixties, and 636 00:34:56,640 --> 00:35:00,960 Speaker 1: it did. So then I say, play the pressed songs 637 00:35:00,960 --> 00:35:03,719 Speaker 1: from the eighties and and then of course you know, 638 00:35:03,760 --> 00:35:05,360 Speaker 1: and you don't have to tell Morrissey. It was just 639 00:35:05,440 --> 00:35:07,839 Speaker 1: a list. But the funny thing was two things. You're 640 00:35:07,880 --> 00:35:09,839 Speaker 1: not say ALEXA to the app. You can just say it, 641 00:35:10,400 --> 00:35:12,600 Speaker 1: and although you push the button and you can see 642 00:35:12,600 --> 00:35:14,919 Speaker 1: the little circles, you know it's ready. But the other 643 00:35:15,040 --> 00:35:17,680 Speaker 1: thing is it said, you know, I forget the exact lingo. 644 00:35:17,760 --> 00:35:20,000 Speaker 1: What it does you know, Sorry, we don't have that yet, 645 00:35:20,080 --> 00:35:23,799 Speaker 1: and he said, say depressing. Then it came up and 646 00:35:23,840 --> 00:35:28,239 Speaker 1: not depressed. They're still working, but they're doing all these things. 647 00:35:28,239 --> 00:35:31,400 Speaker 1: I mean, I have not heard that Apple and the 648 00:35:31,400 --> 00:35:34,440 Speaker 1: Amazon are doing. But just last night for this morning, 649 00:35:35,080 --> 00:35:37,719 Speaker 1: I got this song stuck in my head and I 650 00:35:37,800 --> 00:35:40,680 Speaker 1: called out to the Echo show to play it, and 651 00:35:40,719 --> 00:35:43,360 Speaker 1: I was thinking, how I've listened to that song a 652 00:35:43,400 --> 00:35:45,560 Speaker 1: lot recently. It's an old song called back where I've 653 00:35:45,600 --> 00:35:49,040 Speaker 1: Come From by mac Mcinally there's a famous hit version 654 00:35:49,120 --> 00:35:52,279 Speaker 1: by Kenny Chesney. I even liked the live version even better. 655 00:35:53,120 --> 00:35:55,719 Speaker 1: And so I've listened a lot on Disraeli, which is 656 00:35:55,800 --> 00:35:59,319 Speaker 1: you know, CD quality, And so I'm listening on the 657 00:35:59,360 --> 00:36:01,719 Speaker 1: Echo and a good enough for me even though I 658 00:36:01,840 --> 00:36:04,839 Speaker 1: have all the high end equipment. It's just amazing. It's 659 00:36:04,880 --> 00:36:07,880 Speaker 1: just the convenience of it, like you're already there and okay, 660 00:36:07,920 --> 00:36:10,080 Speaker 1: so let's let's talk about because you and I have 661 00:36:10,160 --> 00:36:13,680 Speaker 1: had this conversation a couple of times and and I'm 662 00:36:13,719 --> 00:36:19,279 Speaker 1: I'm I'm not sure what my stances on it yet, 663 00:36:19,320 --> 00:36:21,440 Speaker 1: but i'd like to get your opinion on it. Is 664 00:36:21,960 --> 00:36:25,680 Speaker 1: the only one that offers a free tier is Spotify, 665 00:36:26,960 --> 00:36:34,080 Speaker 1: and Spotify is the predominant um streaming service right now 666 00:36:35,160 --> 00:36:40,359 Speaker 1: and half of their half of their subscribers are free tier. 667 00:36:41,480 --> 00:36:45,640 Speaker 1: So do you think, first of all, that's skewing the 668 00:36:46,400 --> 00:36:50,480 Speaker 1: data data on on the most streams. So no, I 669 00:36:50,480 --> 00:36:52,080 Speaker 1: mean at this point in time, they just released their 670 00:36:52,120 --> 00:36:55,959 Speaker 1: numbers a couple of days ago and they added four 671 00:36:56,080 --> 00:37:00,880 Speaker 1: million subscribers since they paid or free paid. So the 672 00:37:01,200 --> 00:37:04,120 Speaker 1: paid subscribers as we speak here is bubbling under eighty 673 00:37:04,120 --> 00:37:09,240 Speaker 1: million that's paid, whereas Apple has forty million and Amazon 674 00:37:09,320 --> 00:37:13,040 Speaker 1: doesn't tell you, so there's another fifty plus million there 675 00:37:13,080 --> 00:37:15,040 Speaker 1: were free, but they break it down. No, but there 676 00:37:15,080 --> 00:37:18,040 Speaker 1: I think as many free on Spotify as there is. 677 00:37:19,120 --> 00:37:21,240 Speaker 1: There may be, but I thought I read like hundred 678 00:37:21,280 --> 00:37:24,719 Speaker 1: and sixty millions. I don't know. But the thing is 679 00:37:24,719 --> 00:37:28,640 Speaker 1: they're the only ones that offer free and now they've 680 00:37:28,800 --> 00:37:33,120 Speaker 1: they've they've done all these upgrades to the to the 681 00:37:33,200 --> 00:37:37,719 Speaker 1: mobile app to allow you more access on the free 682 00:37:37,760 --> 00:37:41,480 Speaker 1: tier than they did before. So is the movement because 683 00:37:41,480 --> 00:37:44,640 Speaker 1: they've gone public to go to drive more revenue on 684 00:37:44,680 --> 00:37:47,560 Speaker 1: the ad side, or they trying to get more conversion. 685 00:37:47,920 --> 00:37:50,440 Speaker 1: I mean, they're obviously conversion. There's a lot of issues. 686 00:37:50,480 --> 00:37:53,719 Speaker 1: They're starting with the ad side. Historically, the ad side 687 00:37:53,760 --> 00:37:57,040 Speaker 1: has not generated that much revenue. One might argue that 688 00:37:57,120 --> 00:38:00,279 Speaker 1: they're not sophisticated enough in that area. Spotify, and they're 689 00:38:00,280 --> 00:38:04,239 Speaker 1: making progress. Let's go back to the history of Spotify. 690 00:38:04,400 --> 00:38:07,319 Speaker 1: When Spotify originally came to this country, even when it 691 00:38:07,320 --> 00:38:10,080 Speaker 1: was in other countries, it was free on the desktop 692 00:38:10,480 --> 00:38:13,320 Speaker 1: and you had to pay on the mobile. Correct. And 693 00:38:13,520 --> 00:38:15,680 Speaker 1: I try to be fear in my assessments. I haven't 694 00:38:15,719 --> 00:38:17,440 Speaker 1: written any songs. I'm not getting paid at all. I 695 00:38:17,440 --> 00:38:19,880 Speaker 1: don't have the stock at any of these companies. But 696 00:38:20,040 --> 00:38:24,239 Speaker 1: that seemed a fair demarcation. And then Daniel X said 697 00:38:24,360 --> 00:38:26,640 Speaker 1: it was going they were gonna have a free tier 698 00:38:26,920 --> 00:38:30,480 Speaker 1: on the mobile device. That seemed to step over the 699 00:38:30,520 --> 00:38:34,279 Speaker 1: line to me, but he showed me the statistics that 700 00:38:34,400 --> 00:38:38,759 Speaker 1: it caused conversion. Okay, which is the ultimate goal. Going 701 00:38:39,320 --> 00:38:43,840 Speaker 1: back to the beginning more, let me stay there. Unfortunately, 702 00:38:43,880 --> 00:38:46,680 Speaker 1: have to go back in time. One cannot forget how 703 00:38:46,719 --> 00:38:50,960 Speaker 1: big a problem piracy was before Spotify, and the free 704 00:38:51,000 --> 00:38:55,719 Speaker 1: tier essentially eradicates piracy. Is Michael Eisner one said ten 705 00:38:55,760 --> 00:38:57,840 Speaker 1: percent of the people will never pay forget about that 706 00:38:57,880 --> 00:39:00,640 Speaker 1: ten percent, But other people because I can venience, they 707 00:39:00,680 --> 00:39:03,520 Speaker 1: won't do that. So this is pretty much eradicated piracy 708 00:39:03,520 --> 00:39:08,160 Speaker 1: along with YouTube. And I believe the free tier Spotify 709 00:39:08,280 --> 00:39:11,040 Speaker 1: would have had even greater penetration if it had launched 710 00:39:11,480 --> 00:39:14,719 Speaker 1: two years previous when it did in America. It didn't 711 00:39:14,800 --> 00:39:17,120 Speaker 1: launch the two thousand eleven and wanted to launch earlier, 712 00:39:17,160 --> 00:39:19,000 Speaker 1: but one of the major companies would not get on board, 713 00:39:19,000 --> 00:39:21,759 Speaker 1: and it was in that window that YouTube became so 714 00:39:21,880 --> 00:39:24,560 Speaker 1: popular for music. However, at this point in time, a 715 00:39:24,640 --> 00:39:27,560 Speaker 1: lot of tracks have more streams on Spotify than they 716 00:39:27,640 --> 00:39:30,520 Speaker 1: do on YouTube. But if you go now, so what 717 00:39:30,640 --> 00:39:36,120 Speaker 1: people don't realize is the free tier on Spotify is hobbled. 718 00:39:36,480 --> 00:39:39,399 Speaker 1: You can't go in and pick one track. You might 719 00:39:39,400 --> 00:39:41,840 Speaker 1: be able to pick an album, you might be able 720 00:39:41,880 --> 00:39:45,520 Speaker 1: to pick a playlist. It's ultimately frustrating. So you have 721 00:39:45,600 --> 00:39:48,719 Speaker 1: the ability, but it's also an incentive to pay well. 722 00:39:48,760 --> 00:39:53,239 Speaker 1: This announcement recently about enhanced free tier stuff, I mean 723 00:39:53,560 --> 00:39:56,759 Speaker 1: on the mobile. I think at the conference Troy put 724 00:39:56,760 --> 00:40:00,040 Speaker 1: it well, they want to personalize as such, the you 725 00:40:00,200 --> 00:40:03,200 Speaker 1: feel welcome, so that when you turn on the app, 726 00:40:03,840 --> 00:40:06,520 Speaker 1: the songs and the identity you have you want to 727 00:40:06,560 --> 00:40:09,520 Speaker 1: hear this is deep into the Spotify ecosystem, which most 728 00:40:09,520 --> 00:40:12,720 Speaker 1: people are aware of this point, but having brought a company, 729 00:40:12,760 --> 00:40:15,439 Speaker 1: I think it's driven by the echo nest. Every week 730 00:40:15,440 --> 00:40:19,400 Speaker 1: they put out these personalized playlists, and they want the 731 00:40:19,640 --> 00:40:23,000 Speaker 1: people who are non paying customers get a taste of 732 00:40:23,040 --> 00:40:25,920 Speaker 1: that so they'll feel comfortab when they want to pay. 733 00:40:26,000 --> 00:40:29,640 Speaker 1: You know, we can't say what the results are of 734 00:40:29,680 --> 00:40:32,480 Speaker 1: this latest change because it's too new, but everything they 735 00:40:32,480 --> 00:40:36,560 Speaker 1: have done has increased conversion. It's just like Steve Boom 736 00:40:36,560 --> 00:40:40,520 Speaker 1: talking about Amazon. Once they get people using the product 737 00:40:40,760 --> 00:40:44,480 Speaker 1: and they hit up against the wall, they then pay well. 738 00:40:44,640 --> 00:40:48,279 Speaker 1: But their first earnings came out Spotify, and everyone took 739 00:40:48,280 --> 00:40:53,200 Speaker 1: a look at it and to stop drop ten that day, 740 00:40:53,239 --> 00:40:56,080 Speaker 1: And I think partially because now everyone's seeing how this 741 00:40:56,200 --> 00:40:59,560 Speaker 1: company's run and they're still losing losing money. Now revenues up, 742 00:40:59,560 --> 00:41:02,000 Speaker 1: but they're still losing money. And you know, and you've 743 00:41:02,040 --> 00:41:05,440 Speaker 1: written about this, that the more subscribers they get because 744 00:41:05,440 --> 00:41:09,439 Speaker 1: of the payout, the more money they lose. And and 745 00:41:09,560 --> 00:41:11,560 Speaker 1: I guess we even had to talk about it in 746 00:41:11,560 --> 00:41:16,279 Speaker 1: Santa Barbara. At what point does that turn? What's the 747 00:41:16,400 --> 00:41:20,719 Speaker 1: line where they go from paid subscribers actually pay for 748 00:41:20,760 --> 00:41:25,759 Speaker 1: the business to run or or or is are they 749 00:41:25,800 --> 00:41:29,040 Speaker 1: getting so big that eventually they're gonna have way more 750 00:41:29,120 --> 00:41:32,360 Speaker 1: leverage with the labels and the label they're gonna end 751 00:41:32,440 --> 00:41:34,640 Speaker 1: up paying less because the labels are gonna need them 752 00:41:34,680 --> 00:41:37,000 Speaker 1: more than ever. You've got a lot of things going 753 00:41:37,080 --> 00:41:41,480 Speaker 1: on there. Let's start with Uh. The issue is that 754 00:41:41,600 --> 00:41:45,520 Speaker 1: if you listen to Spotify, they are in a lost 755 00:41:45,600 --> 00:41:49,200 Speaker 1: position because they're investing so much in growth. That is 756 00:41:49,239 --> 00:41:53,360 Speaker 1: a kin to Netflix, Okay, because you want to double 757 00:41:53,440 --> 00:41:56,160 Speaker 1: down now to win the war at the end, and 758 00:41:56,160 --> 00:41:59,120 Speaker 1: there's certainly a war and streaming although an Amazon did 759 00:41:59,160 --> 00:42:05,239 Speaker 1: that too exactly and then but in the sales earnings call, 760 00:42:06,000 --> 00:42:08,319 Speaker 1: Daniel lex said it was not a zero sum game. 761 00:42:08,400 --> 00:42:11,360 Speaker 1: I don't really agree with him. I believe one force 762 00:42:11,400 --> 00:42:14,520 Speaker 1: will one of the streaming services will be dominant. Your 763 00:42:14,560 --> 00:42:19,359 Speaker 1: point about scale is a huge one. The more people subscribe, 764 00:42:19,760 --> 00:42:23,360 Speaker 1: the more costs go up. That is why I believe 765 00:42:24,000 --> 00:42:28,759 Speaker 1: that Spotify is best as part of another company. Who 766 00:42:28,840 --> 00:42:31,160 Speaker 1: might that company be? Amazon does not have a long 767 00:42:31,239 --> 00:42:34,560 Speaker 1: history of buying other companies. Apple should have bought Spotify 768 00:42:34,680 --> 00:42:38,000 Speaker 1: long ago. The only one who can really afford it 769 00:42:38,120 --> 00:42:41,839 Speaker 1: is Google, and Google has had one after another non 770 00:42:41,920 --> 00:42:45,319 Speaker 1: starting streaming services. They're just starting a new one that 771 00:42:45,440 --> 00:42:47,759 Speaker 1: they will always talk about the telcost with telcos have 772 00:42:47,840 --> 00:42:50,400 Speaker 1: hit a wall. I don't really see that now. The 773 00:42:50,440 --> 00:42:53,960 Speaker 1: other thing they have said in the investor Day and 774 00:42:54,000 --> 00:43:00,920 Speaker 1: Troy did say in Santa Barbara, okay, if you follow this, uh, 775 00:43:00,960 --> 00:43:05,160 Speaker 1: when Spotify launch, essentially seventy page really sixty nine points 776 00:43:05,239 --> 00:43:10,120 Speaker 1: something of revenues went to rights soldiers in renegotiations over 777 00:43:10,160 --> 00:43:13,680 Speaker 1: the last two years, most of them were completed about 778 00:43:13,680 --> 00:43:18,479 Speaker 1: a year ago. UM, they have lowered the percentage they 779 00:43:18,560 --> 00:43:23,680 Speaker 1: pay to the labels. They labels are agreeing to that 780 00:43:23,760 --> 00:43:26,000 Speaker 1: because they want Spotify to succeed. As we've seen in 781 00:43:26,080 --> 00:43:29,080 Speaker 1: the last two years. At this point, the majority of 782 00:43:29,120 --> 00:43:32,120 Speaker 1: revenue comes from streaming services. So if you hurt your 783 00:43:32,200 --> 00:43:36,120 Speaker 1: number one distributor in trouble now, Spotify will also say 784 00:43:36,280 --> 00:43:40,120 Speaker 1: they will gain advantage by being such a large distributor. 785 00:43:40,239 --> 00:43:44,000 Speaker 1: Just like anybody, whether it be Best Buyer, Amazon or Walmart, 786 00:43:44,200 --> 00:43:47,160 Speaker 1: you can drive down costs because of your volume. But 787 00:43:47,600 --> 00:43:53,880 Speaker 1: baked into all the statements is they put it in English. 788 00:43:53,960 --> 00:43:55,799 Speaker 1: They don't necessarily say in English. I don't mean not 789 00:43:55,800 --> 00:43:59,960 Speaker 1: in Swedish, but in a comprehensible fashion. They are anticipate 790 00:44:00,040 --> 00:44:04,280 Speaker 1: painting there will be a growth of independent unaffiliated acts. 791 00:44:05,239 --> 00:44:08,680 Speaker 1: Those acts get all of the revenue. So if you 792 00:44:08,800 --> 00:44:11,560 Speaker 1: sign a deal with a major label of the sixty 793 00:44:11,560 --> 00:44:14,840 Speaker 1: odd percent, you might be getting ten, which is on 794 00:44:14,920 --> 00:44:17,279 Speaker 1: a dollar six cents. So are you well, let me 795 00:44:17,400 --> 00:44:19,600 Speaker 1: let me just fens one second. Whereas if you're an 796 00:44:19,600 --> 00:44:22,600 Speaker 1: independent act, you're essentially getting all sixty. You know, you 797 00:44:22,640 --> 00:44:24,640 Speaker 1: have to pay a small fee of tune Core CD 798 00:44:24,719 --> 00:44:28,800 Speaker 1: baby to get up there an aggregator, right, but they want, 799 00:44:29,320 --> 00:44:31,400 Speaker 1: they expect and they want to drive more of that 800 00:44:31,520 --> 00:44:33,880 Speaker 1: business and pay them less. They haven't made it a 801 00:44:34,560 --> 00:44:37,840 Speaker 1: put on an exact number. Whereas right now they're paying 802 00:44:37,880 --> 00:44:40,600 Speaker 1: sixty percent to the independent act. They'd like to pay 803 00:44:40,719 --> 00:44:44,120 Speaker 1: less of that, increasing their margin, and they are thinking 804 00:44:44,160 --> 00:44:47,000 Speaker 1: there's going to be more chance the rapper type acts. 805 00:44:47,600 --> 00:44:51,280 Speaker 1: I don't disagree. I think that's that's already starting to happen. 806 00:44:51,320 --> 00:44:53,880 Speaker 1: You're seeing that all the time. There's tons of people 807 00:44:53,960 --> 00:44:57,120 Speaker 1: like me who are working with with young bands who 808 00:44:57,160 --> 00:44:59,440 Speaker 1: don't want to do a deal or don't think the 809 00:44:59,480 --> 00:45:01,920 Speaker 1: deal is to right time because there's no leverage and 810 00:45:01,960 --> 00:45:04,680 Speaker 1: we're able to get our stuff out there and hiring. 811 00:45:04,960 --> 00:45:08,160 Speaker 1: But if they're paying you sixty five now and they 812 00:45:08,200 --> 00:45:10,960 Speaker 1: start paying you sixty, which is huge on their end, 813 00:45:11,360 --> 00:45:14,600 Speaker 1: I don't think you're gonna be freaking out. Probably not. 814 00:45:15,040 --> 00:45:17,600 Speaker 1: But as I say, so, that's all the margin they 815 00:45:17,600 --> 00:45:19,360 Speaker 1: have to deal with. As I say, five percent on 816 00:45:19,400 --> 00:45:23,040 Speaker 1: their end is gigantius right right now. And I agree, 817 00:45:23,040 --> 00:45:27,000 Speaker 1: But I also think that that um so, maybe there's 818 00:45:27,000 --> 00:45:29,160 Speaker 1: an argument that says we should all be investing in 819 00:45:29,200 --> 00:45:32,799 Speaker 1: the CD babies and the aggregators because you know, if 820 00:45:32,840 --> 00:45:35,879 Speaker 1: the independence is moving in that direction. I mean, there's 821 00:45:35,880 --> 00:45:37,960 Speaker 1: a whole bunch of someone I know sent out an 822 00:45:37,960 --> 00:45:41,279 Speaker 1: email to a list of other managers um and said 823 00:45:41,320 --> 00:45:43,960 Speaker 1: I'm about to do something digital. Who's who's your best 824 00:45:44,000 --> 00:45:48,239 Speaker 1: digital distributor? And every single one of us on the list, 825 00:45:48,280 --> 00:45:50,560 Speaker 1: it was ten of us responded and we all named 826 00:45:50,560 --> 00:45:55,000 Speaker 1: a different company. Yeah, that's also a business doesn't scale 827 00:45:55,040 --> 00:45:58,000 Speaker 1: that well. I mean, it's just distribution and it's a 828 00:45:58,040 --> 00:46:01,200 Speaker 1: small piece. And say, but you know, don't if those 829 00:46:01,239 --> 00:46:04,719 Speaker 1: people don't know. With aggregators, they charge at one time 830 00:46:04,760 --> 00:46:06,480 Speaker 1: fee or an the annual fee as opposed to the 831 00:46:06,560 --> 00:46:10,560 Speaker 1: number of times there are some that charge of Some 832 00:46:10,640 --> 00:46:13,080 Speaker 1: of those offer more services though, so they offer they 833 00:46:13,160 --> 00:46:15,760 Speaker 1: charge a percentage, and then maybe they'll offer some marketing 834 00:46:15,880 --> 00:46:17,960 Speaker 1: or whatever. But most of them, you're right, it's a 835 00:46:18,000 --> 00:46:20,160 Speaker 1: flat fee and it's an easy access and they get 836 00:46:20,200 --> 00:46:23,080 Speaker 1: it up fast. You used to Ingestion used to take forever, 837 00:46:23,719 --> 00:46:25,560 Speaker 1: you know, when you were with the label, it was like, oh, 838 00:46:25,560 --> 00:46:27,799 Speaker 1: we need all the metadata three months in advance, and 839 00:46:27,800 --> 00:46:29,960 Speaker 1: blah blah blah blah blah. Now you go on to 840 00:46:30,120 --> 00:46:32,239 Speaker 1: c D Baby or tune Car and it's like in 841 00:46:32,320 --> 00:46:34,680 Speaker 1: two weeks, less than two weeks, I've had stuff up 842 00:46:34,719 --> 00:46:37,200 Speaker 1: in five days. Well, I had this experience last week. 843 00:46:37,239 --> 00:46:39,680 Speaker 1: I was writing about an album, Open Skies, which came 844 00:46:39,680 --> 00:46:43,560 Speaker 1: out r c A, was not on any streaming service. 845 00:46:44,400 --> 00:46:47,520 Speaker 1: You know. Two days later, somebody emails me it's on 846 00:46:47,600 --> 00:46:49,960 Speaker 1: Apple Music. You know. It just just blew my mind. 847 00:46:50,239 --> 00:46:51,680 Speaker 1: And then I heard from the label they added it 848 00:46:51,800 --> 00:46:54,920 Speaker 1: just that fast. Well, it's it's interesting you say that, 849 00:46:55,000 --> 00:46:57,560 Speaker 1: because I was looking for a record the other day 850 00:46:57,800 --> 00:47:00,839 Speaker 1: on Spotify and on Deezer and it wasn't on either 851 00:47:00,920 --> 00:47:03,200 Speaker 1: of them. What record was it? Mad Man Across the Water? 852 00:47:03,320 --> 00:47:05,560 Speaker 1: I could not find it on Spotify, and there it 853 00:47:05,680 --> 00:47:11,040 Speaker 1: was on Apple Music. Unfortunately, when you can't find something, 854 00:47:11,160 --> 00:47:15,800 Speaker 1: especially on Spotify, the search is not fantastic, and maybe 855 00:47:15,840 --> 00:47:17,719 Speaker 1: that was you have to search in a different way. 856 00:47:17,760 --> 00:47:20,120 Speaker 1: I've had this happen again and again. I have this 857 00:47:20,160 --> 00:47:22,960 Speaker 1: happen with open Skies on Apple. Somebody send me the link. 858 00:47:23,000 --> 00:47:25,520 Speaker 1: I click the link. I could listen on Apple, okay, 859 00:47:25,640 --> 00:47:27,960 Speaker 1: but if I searched on Apple, it wasn't there. Well, 860 00:47:28,000 --> 00:47:31,640 Speaker 1: I searched on Spotify and and every other out in 861 00:47:31,719 --> 00:47:33,600 Speaker 1: John record was there. And in fact, they had the 862 00:47:33,640 --> 00:47:37,759 Speaker 1: track Madman Across the Water on another record. Well, I 863 00:47:37,840 --> 00:47:40,040 Speaker 1: might say, without pulling my Modify, without pull him up 864 00:47:40,040 --> 00:47:42,200 Speaker 1: my device. Right now, I think that's probably a search issue. 865 00:47:42,239 --> 00:47:44,200 Speaker 1: I run into that all the time. Where did I 866 00:47:44,200 --> 00:47:46,280 Speaker 1: search on a track and I don't get it? Searching 867 00:47:46,320 --> 00:47:48,239 Speaker 1: on the band's name, I don't get it. And then 868 00:47:48,239 --> 00:47:50,839 Speaker 1: I put the two together. It's is. It's better than 869 00:47:50,880 --> 00:47:52,440 Speaker 1: it used to be, but it ain't perfect. But it 870 00:47:52,520 --> 00:47:54,480 Speaker 1: was right there on Apple Music. It was. It was 871 00:47:54,520 --> 00:47:57,080 Speaker 1: a weird to Apple Music. The other thing that they're 872 00:47:57,120 --> 00:48:00,720 Speaker 1: doing is they've just rolled out in beta the Apple 873 00:48:00,840 --> 00:48:03,759 Speaker 1: Music for Artists, which is what Spotify has had for 874 00:48:03,800 --> 00:48:05,960 Speaker 1: a while. That is a data program just just for 875 00:48:05,960 --> 00:48:09,360 Speaker 1: the audience is not that sophisticated. So so one of 876 00:48:09,400 --> 00:48:12,880 Speaker 1: the bigger complaints that the business side had, the artists 877 00:48:12,880 --> 00:48:17,000 Speaker 1: and the labels, was that Spotify was wonderful in supplying 878 00:48:17,080 --> 00:48:20,120 Speaker 1: us with back end data. And it was the agents 879 00:48:20,200 --> 00:48:22,160 Speaker 1: love that you could see where your spins, where you 880 00:48:22,160 --> 00:48:25,760 Speaker 1: could look at the different markets city by city, country 881 00:48:25,800 --> 00:48:28,440 Speaker 1: by country, You could look in the twenty four hour basis, 882 00:48:28,440 --> 00:48:31,160 Speaker 1: a seven day basis, a twenty eight day basis, and 883 00:48:31,280 --> 00:48:35,000 Speaker 1: a since inception basis, and you could get all this 884 00:48:35,120 --> 00:48:40,200 Speaker 1: information from them. Apple gave you no information. And I 885 00:48:40,239 --> 00:48:43,800 Speaker 1: think one of the reasons that the labels were really, 886 00:48:43,960 --> 00:48:46,920 Speaker 1: you know, gearing towards Spotify so much, is because they 887 00:48:46,920 --> 00:48:50,319 Speaker 1: were providing back marketing data that that everyone could use. 888 00:48:51,400 --> 00:48:54,480 Speaker 1: Apples decided um, and I think I saw it at 889 00:48:54,480 --> 00:48:56,680 Speaker 1: Pole Star. In fact, was the last time I was 890 00:48:56,719 --> 00:48:58,320 Speaker 1: here where Apples said they were going to roll it 891 00:48:58,360 --> 00:49:00,480 Speaker 1: out in April, and now they were going it out 892 00:49:00,480 --> 00:49:04,040 Speaker 1: in data for artists to be able to access their data, 893 00:49:04,080 --> 00:49:05,960 Speaker 1: and the labels are going to be able to access 894 00:49:06,160 --> 00:49:09,759 Speaker 1: the data, which Apple never gave us before ever. On 895 00:49:09,880 --> 00:49:14,400 Speaker 1: sales on CD sales or downloads of of albums and 896 00:49:14,680 --> 00:49:17,440 Speaker 1: we never got that information. They would report it to 897 00:49:17,560 --> 00:49:20,080 Speaker 1: sound scan and you could sort of extrapulate it at 898 00:49:20,080 --> 00:49:23,200 Speaker 1: a sound scan, but you couldn't get that granular, granular 899 00:49:23,320 --> 00:49:26,520 Speaker 1: data that Spotify has, and I think they're trying. They're 900 00:49:26,560 --> 00:49:29,560 Speaker 1: basically saying, Okay, if we're gonna play this game, the 901 00:49:29,640 --> 00:49:33,000 Speaker 1: streaming game, and work with our partners, meaning the people 902 00:49:33,000 --> 00:49:35,880 Speaker 1: that are supplying us the content, we're gonna have to 903 00:49:36,160 --> 00:49:40,279 Speaker 1: uh start supplying the data and uh we'll see. I mean, 904 00:49:40,360 --> 00:49:43,480 Speaker 1: I it's funny because they gave me, uh for for 905 00:49:43,560 --> 00:49:46,799 Speaker 1: my tune two acts. They gave me uh log in, 906 00:49:46,880 --> 00:49:49,760 Speaker 1: and I logged in and looked at everything and nothing 907 00:49:49,800 --> 00:49:53,040 Speaker 1: came up. It was like page So it's still in 908 00:49:53,160 --> 00:49:57,000 Speaker 1: data and it'll probably they're probably working all the bugs out, 909 00:49:57,080 --> 00:50:01,280 Speaker 1: but when that data starts to come through, it'll be interesting. 910 00:50:02,120 --> 00:50:05,600 Speaker 1: On another note, Um, there was a bit of discussion 911 00:50:05,640 --> 00:50:08,319 Speaker 1: about it. I forget who you were talking to. Wasn't Boom. 912 00:50:08,440 --> 00:50:11,200 Speaker 1: You were talking to Boom about this, Steve Boom about 913 00:50:11,440 --> 00:50:17,319 Speaker 1: how different genres are doing different services. That's an interesting thing. 914 00:50:17,520 --> 00:50:19,560 Speaker 1: The manager of Garth Brooks was at the conference, and 915 00:50:19,600 --> 00:50:23,680 Speaker 1: I know him, and I've previously discussed you know why 916 00:50:24,000 --> 00:50:26,920 Speaker 1: is in Garth brook On Garth Brooks on other streaming 917 00:50:26,960 --> 00:50:30,600 Speaker 1: services and they have an overall deal with the Amazon 918 00:50:30,680 --> 00:50:32,959 Speaker 1: which benefits Garth and Garth has been on the road 919 00:50:33,560 --> 00:50:38,839 Speaker 1: and uh, but they alerted me to the number of 920 00:50:38,920 --> 00:50:41,160 Speaker 1: streams they were getting. And then it begs the question 921 00:50:41,760 --> 00:50:44,800 Speaker 1: what is the audience for these varying services? Once again, 922 00:50:45,239 --> 00:50:48,239 Speaker 1: there's a free if you have Prime, there's essentially a 923 00:50:48,280 --> 00:50:54,719 Speaker 1: free tier for Amazon, so certainly prior to Apple Music's 924 00:50:55,239 --> 00:50:58,359 Speaker 1: getting the king for Prime. Yeah, but it's it doesn't feel, 925 00:50:58,360 --> 00:51:01,640 Speaker 1: you know, the old cliche, doesn't feel like you're pick okay, 926 00:51:01,800 --> 00:51:05,800 Speaker 1: And is Spotify for at one point early adopters in 927 00:51:05,960 --> 00:51:09,200 Speaker 1: hardcore music fans and as Steve mentioned, you know all 928 00:51:09,280 --> 00:51:11,480 Speaker 1: as we sit here, he didn't say that hip hop 929 00:51:11,520 --> 00:51:14,759 Speaker 1: was strong there, but a lot of other genres are 930 00:51:14,840 --> 00:51:18,960 Speaker 1: much stronger on Amazon. That's an interesting question. Is it 931 00:51:19,040 --> 00:51:22,160 Speaker 1: a self selecting slice of the populace? It is a 932 00:51:22,520 --> 00:51:26,320 Speaker 1: is it a better representation of the populace. I don't 933 00:51:26,400 --> 00:51:29,239 Speaker 1: really know, but I do know we are going to 934 00:51:29,360 --> 00:51:32,880 Speaker 1: an era where all your music will be voice controlled 935 00:51:33,640 --> 00:51:36,240 Speaker 1: and they are the leaders on this now The interesting 936 00:51:36,320 --> 00:51:39,000 Speaker 1: thing is they do not have a closed door policy 937 00:51:39,040 --> 00:51:42,680 Speaker 1: like Apple. If you have an Echo, you can make 938 00:51:42,760 --> 00:51:47,560 Speaker 1: Spotify the default service. It doesn't have to be Amazon Music, okay, 939 00:51:47,760 --> 00:51:50,520 Speaker 1: And they allow Sonos to bake in the Alexa chip 940 00:51:50,960 --> 00:51:55,360 Speaker 1: into their one product. I mean that's the son has 941 00:51:55,400 --> 00:51:59,839 Speaker 1: a speaker there, they have they have a speaker right, 942 00:52:00,040 --> 00:52:04,719 Speaker 1: and Apples coming out with their speaker Apple speakers here, 943 00:52:05,200 --> 00:52:08,640 Speaker 1: but it does not work with any other music format 944 00:52:09,040 --> 00:52:14,600 Speaker 1: other than Apple Music. Now. Uh so nos wants to 945 00:52:14,640 --> 00:52:17,840 Speaker 1: be flatform independent, and they will also get to the 946 00:52:17,840 --> 00:52:21,080 Speaker 1: point where they'll speak with Apple Music, but the services don't. 947 00:52:21,560 --> 00:52:25,239 Speaker 1: I mean, it ultimately comes down to who's got the 948 00:52:25,239 --> 00:52:27,279 Speaker 1: most stuff. We get an email every Friday if you 949 00:52:27,280 --> 00:52:30,680 Speaker 1: have an Alexa talking about all the new things that 950 00:52:30,760 --> 00:52:35,239 Speaker 1: you can say or ask ask Alexa. Whereas I don't 951 00:52:35,320 --> 00:52:38,440 Speaker 1: use Syria on my phone. Do you use Siri? I 952 00:52:38,440 --> 00:52:40,839 Speaker 1: have by have friends that use it when you when 953 00:52:40,840 --> 00:52:43,640 Speaker 1: they're driving. Right, it's just too inaccurate. I mean, I 954 00:52:43,680 --> 00:52:46,680 Speaker 1: don't want to retype every email. And everyone who's got 955 00:52:46,719 --> 00:52:51,200 Speaker 1: a home pod says the same thing. There's been a 956 00:52:51,239 --> 00:52:54,120 Speaker 1: lot of reviews of the home Pod. The initial reviews 957 00:52:54,120 --> 00:52:56,720 Speaker 1: of the home pod said it was the best device. 958 00:52:57,239 --> 00:53:00,000 Speaker 1: Then there were issues of weather in terms of audio quality. 959 00:53:00,040 --> 00:53:03,960 Speaker 1: Then there were issues of what was the test set up, 960 00:53:03,960 --> 00:53:06,040 Speaker 1: and a lot of people read other tests where they 961 00:53:06,040 --> 00:53:11,200 Speaker 1: said the Sons product, which is significantly cheaper, UH, sounded better. 962 00:53:11,760 --> 00:53:14,399 Speaker 1: And I don't think that, you know, none of these 963 00:53:14,440 --> 00:53:18,920 Speaker 1: devices sound so good. It's not like a BMW Zeppelin 964 00:53:19,040 --> 00:53:21,480 Speaker 1: or anything. No one's gonna pay that price. I think 965 00:53:21,520 --> 00:53:24,160 Speaker 1: Apple has missed the market here. I always go back 966 00:53:24,160 --> 00:53:27,480 Speaker 1: to the UH, the example of the nineties when a 967 00:53:27,680 --> 00:53:30,520 Speaker 1: well was burgeoning. Microsoft said they were gonna have a 968 00:53:30,560 --> 00:53:33,520 Speaker 1: new product call the MSN network, and everyone said, oh, 969 00:53:33,560 --> 00:53:35,960 Speaker 1: it's gonna come kill a O L didn't at all. 970 00:53:36,760 --> 00:53:39,520 Speaker 1: So Apple where it's been late to the market, certainly 971 00:53:39,520 --> 00:53:42,560 Speaker 1: with products that are not significantly better, also at a 972 00:53:42,640 --> 00:53:48,360 Speaker 1: higher price, they're nonstarters. Well, I don't think you know, 973 00:53:48,400 --> 00:53:50,319 Speaker 1: you talked about who would buy Spotify. I don't think 974 00:53:50,360 --> 00:53:53,239 Speaker 1: Apple will ever will because because I don't think, I 975 00:53:53,280 --> 00:53:56,560 Speaker 1: don't think, and I trust certainly in Europel. I also 976 00:53:56,680 --> 00:53:59,120 Speaker 1: think that you know, in light of you know how 977 00:53:59,160 --> 00:54:03,439 Speaker 1: they operate. You know, Spotify operates where everyone has can 978 00:54:03,840 --> 00:54:08,040 Speaker 1: can access Spotify, So nos controller, all of those other things. 979 00:54:08,040 --> 00:54:10,640 Speaker 1: If Apple gets to the point where they buy Spotify 980 00:54:10,719 --> 00:54:14,200 Speaker 1: and try and mold you know, blend it in with 981 00:54:14,280 --> 00:54:18,520 Speaker 1: and folded into Apple Music, They're gonna have subscribers. But 982 00:54:18,960 --> 00:54:21,640 Speaker 1: because the way they operate, where it's like, you know, 983 00:54:21,719 --> 00:54:25,200 Speaker 1: everything has to be through Apple, it would hurt them, 984 00:54:25,440 --> 00:54:27,279 Speaker 1: I think. I don't think they get the benefit of 985 00:54:27,280 --> 00:54:30,760 Speaker 1: it the same way. I'm not exactly sure where you're going, 986 00:54:30,880 --> 00:54:34,480 Speaker 1: But at this point in time, if a pre existing 987 00:54:34,520 --> 00:54:37,080 Speaker 1: service were to buy Spotify, it would be less for 988 00:54:37,160 --> 00:54:40,520 Speaker 1: technology and more for the raw subscribers. Would it would 989 00:54:40,520 --> 00:54:44,640 Speaker 1: be strictly for the subscribers, you know. Um, but let's 990 00:54:44,640 --> 00:54:48,640 Speaker 1: go back to Santa Barbara for a second. Um do 991 00:54:48,680 --> 00:54:56,120 Speaker 1: you think that, um that Real Networks? I mean I 992 00:54:56,320 --> 00:55:00,479 Speaker 1: use Neil Real Networks sometimes because I'm have a PC, 993 00:55:00,719 --> 00:55:06,400 Speaker 1: a desktop PC, but everything else I have as Apple. Um. 994 00:55:06,440 --> 00:55:09,080 Speaker 1: I don't know where that's going. Like, what what is 995 00:55:09,160 --> 00:55:11,520 Speaker 1: the for those people who have not listened to Rob 996 00:55:11,520 --> 00:55:16,040 Speaker 1: Glazer's podcast? Uh, you know, yes, he admits in the 997 00:55:16,120 --> 00:55:20,960 Speaker 1: late nineties, Uh, real Player was the default player on 998 00:55:21,120 --> 00:55:26,239 Speaker 1: audio and video for your desktop computer. They were ultimately 999 00:55:26,360 --> 00:55:31,520 Speaker 1: undercut by Microsoft and Apple and ultimately Adobe et cetera 1000 00:55:31,680 --> 00:55:35,239 Speaker 1: now and we're going to a new generation. But he 1001 00:55:35,320 --> 00:55:38,000 Speaker 1: did say they have a very strong presence in China 1002 00:55:38,360 --> 00:55:41,960 Speaker 1: and they do have other products. Okay, So to sit 1003 00:55:42,040 --> 00:55:46,200 Speaker 1: here and evaluate the value and the road map of 1004 00:55:46,320 --> 00:55:49,520 Speaker 1: real networks, I don't think I'm qualified without having Robb 1005 00:55:49,640 --> 00:55:52,960 Speaker 1: here to literally say every product, which I knew you 1006 00:55:52,960 --> 00:55:56,319 Speaker 1: were gonna say, which is why I'm gonna let's talk 1007 00:55:56,360 --> 00:55:58,920 Speaker 1: about China. Okay. I knew you were gonna talk. I 1008 00:55:58,960 --> 00:56:01,160 Speaker 1: knew you were going to mention and I actually sent 1009 00:56:01,200 --> 00:56:06,040 Speaker 1: you an email today about the biggest app being downloaded 1010 00:56:06,040 --> 00:56:09,040 Speaker 1: off the app store form, which is a music driven 1011 00:56:09,040 --> 00:56:13,000 Speaker 1: app called TikTok is that what it's called. And that's China, 1012 00:56:13,160 --> 00:56:16,040 Speaker 1: and and it's it's got more downloads off the App 1013 00:56:16,040 --> 00:56:19,560 Speaker 1: Store than any other app. And it's a music based app, 1014 00:56:19,719 --> 00:56:23,040 Speaker 1: music and video based app. And that's the company that 1015 00:56:23,080 --> 00:56:26,279 Speaker 1: owns that is the same company that bought Musically And 1016 00:56:26,360 --> 00:56:29,919 Speaker 1: so are we all just pretending right now that they're 1017 00:56:29,960 --> 00:56:32,200 Speaker 1: all gonna be this dominant, But you know this one's 1018 00:56:32,200 --> 00:56:34,440 Speaker 1: gonna be dominant in Amazon is gonna be dominant, and 1019 00:56:34,480 --> 00:56:36,960 Speaker 1: then someone from China is just gonna come in and 1020 00:56:37,080 --> 00:56:39,719 Speaker 1: just just gonna be this tidal wave, excuse the pun, 1021 00:56:40,440 --> 00:56:42,960 Speaker 1: that's gonna just take it all over at some point. 1022 00:56:43,560 --> 00:56:45,680 Speaker 1: This is a much larger issue. You know, you have 1023 00:56:45,800 --> 00:56:50,400 Speaker 1: the benefit of living in Canada, but we have turmoil 1024 00:56:50,440 --> 00:56:53,080 Speaker 1: in the United States. And I was watching Bill Maher 1025 00:56:53,239 --> 00:56:57,160 Speaker 1: show on HBO last night and they were discussing the 1026 00:56:57,200 --> 00:57:00,840 Speaker 1: fact that Germany is the most respect acted country in 1027 00:57:00,840 --> 00:57:04,279 Speaker 1: the world right now. We can argue about that, but 1028 00:57:04,400 --> 00:57:06,880 Speaker 1: what do we know about China. China makes all our products. 1029 00:57:07,040 --> 00:57:09,400 Speaker 1: If you've got an Apple, aptops made in China, maybe 1030 00:57:09,400 --> 00:57:13,680 Speaker 1: made in Taiwan. Is most of the clothes you're wearing. 1031 00:57:13,719 --> 00:57:20,360 Speaker 1: And they have a vast population. And if you look 1032 00:57:20,400 --> 00:57:22,840 Speaker 1: at what's going on and the days of dominance in 1033 00:57:22,880 --> 00:57:26,720 Speaker 1: the United States seem to be in the rear view mirror, okay, 1034 00:57:26,840 --> 00:57:32,200 Speaker 1: and we don't attack the underlying problems. Yes, we have 1035 00:57:32,360 --> 00:57:36,440 Speaker 1: innovation in Silicon Valley and it's about intellectual property. By 1036 00:57:36,480 --> 00:57:39,200 Speaker 1: the same token, we have visa issues where we don't 1037 00:57:39,240 --> 00:57:42,040 Speaker 1: allow foreign engineers to come here and live such that 1038 00:57:42,200 --> 00:57:46,959 Speaker 1: India is becoming a hotbed of technology. Uh, innovation. This 1039 00:57:47,040 --> 00:57:51,320 Speaker 1: is dangerous stuff to talk about in America, especially since 1040 00:57:51,360 --> 00:57:54,000 Speaker 1: the culture changed. Are you saying we can't talk about 1041 00:57:54,000 --> 00:57:56,480 Speaker 1: this today. No no, no, no no, we can definitely 1042 00:57:56,520 --> 00:58:01,120 Speaker 1: talk No. Nine with the Iranian says bom bomb I ran. 1043 00:58:01,480 --> 00:58:04,400 Speaker 1: Now it's like the sixties, but it's flipped. Are you 1044 00:58:04,480 --> 00:58:07,520 Speaker 1: with us or you against us? So we have a 1045 00:58:07,560 --> 00:58:12,560 Speaker 1: great divide in America economically and people wanting to jet 1046 00:58:12,680 --> 00:58:16,320 Speaker 1: back to a past that doesn't exist, whereas China is 1047 00:58:16,360 --> 00:58:19,440 Speaker 1: all about pushing the envelope of the future. So the 1048 00:58:19,520 --> 00:58:24,080 Speaker 1: question is is they're gonna be a music service coming 1049 00:58:24,080 --> 00:58:26,080 Speaker 1: in there is? I mean this did come up. John 1050 00:58:26,120 --> 00:58:27,880 Speaker 1: Boil did bring this up. But if you've been following 1051 00:58:28,240 --> 00:58:31,600 Speaker 1: ten Cent, which is the biggest music service, ten percent 1052 00:58:31,720 --> 00:58:36,000 Speaker 1: of off Spotify, they that is on the verge of 1053 00:58:36,040 --> 00:58:41,040 Speaker 1: going public and evaluation approximately the same as Spotify. That 1054 00:58:41,240 --> 00:58:44,840 Speaker 1: is something to watch for. That is not a short 1055 00:58:45,000 --> 00:58:50,200 Speaker 1: term thing. It's like Ali Baba versus Amazon. Okay, Ali 1056 00:58:50,280 --> 00:58:54,160 Speaker 1: Baba when public, Ali Baba is much vaster than Amazon, 1057 00:58:54,200 --> 00:58:57,520 Speaker 1: although Amazon makes a very significant proportion of their profits 1058 00:58:57,800 --> 00:59:00,400 Speaker 1: from their web services division, which is not something they're 1059 00:59:00,440 --> 00:59:03,680 Speaker 1: selling to the you know, not something the average cloud 1060 00:59:03,760 --> 00:59:08,680 Speaker 1: stories and uh, this is going to play out. I 1061 00:59:08,680 --> 00:59:13,760 Speaker 1: mean you have to ask Americans Okay, are you willing 1062 00:59:14,000 --> 00:59:19,439 Speaker 1: to pay more for a flat screen? Okay, so at 1063 00:59:19,480 --> 00:59:22,440 Speaker 1: this point in time, because if terrorists they're talking ten 1064 00:59:22,560 --> 00:59:25,880 Speaker 1: or fifteen dollars to fIF no hanging here, hanging fifty 1065 00:59:25,920 --> 00:59:30,840 Speaker 1: dollars more for American I'm just talking in general the 1066 00:59:30,880 --> 00:59:36,280 Speaker 1: American mentality, which then impacts Spotify to the point being, 1067 00:59:36,360 --> 00:59:39,520 Speaker 1: are we going to play for the future. It is 1068 00:59:39,560 --> 00:59:45,360 Speaker 1: a globally economy, and therefore if we pull back from 1069 00:59:45,360 --> 00:59:47,919 Speaker 1: a global economy, it's only going to hurt us. One 1070 00:59:47,920 --> 00:59:50,880 Speaker 1: of the benefits of Spotify and one of the reasons 1071 00:59:50,920 --> 00:59:53,120 Speaker 1: why they've been in a negative position all these years, 1072 00:59:53,120 --> 00:59:55,360 Speaker 1: and Daniel like has told me, is they're so busy 1073 00:59:55,360 --> 00:59:59,480 Speaker 1: investing around the world at this point in time. China 1074 00:59:59,840 --> 01:00:03,560 Speaker 1: is still dealing with piracy. Okay, for a long time. 1075 01:00:03,640 --> 01:00:06,120 Speaker 1: China is the new performance market. We're all gonna go 1076 01:00:06,160 --> 01:00:10,000 Speaker 1: to China. Then the government seemed to crack down on 1077 01:00:10,320 --> 01:00:13,680 Speaker 1: what could be sung and needing playlists in advance, and 1078 01:00:13,760 --> 01:00:16,840 Speaker 1: people kind of backed off from that, just like investment 1079 01:00:16,920 --> 01:00:19,920 Speaker 1: from China. Okay, they were they were gonna be sales 1080 01:00:19,920 --> 01:00:23,600 Speaker 1: of movie theaters. Now China said no. So China maybe 1081 01:00:23,640 --> 01:00:28,160 Speaker 1: a self contained market with a vast population. But whether 1082 01:00:28,320 --> 01:00:31,800 Speaker 1: ten cents or Ali Baba expand to the rest of 1083 01:00:31,880 --> 01:00:35,360 Speaker 1: the world, I'm not sure that's going to happen. Well, 1084 01:00:35,840 --> 01:00:38,600 Speaker 1: and remember no I said it earlier while you were talking. 1085 01:00:38,640 --> 01:00:41,800 Speaker 1: But you know, Spotify is a Swedish company. It's not 1086 01:00:41,840 --> 01:00:46,440 Speaker 1: an American company. So you want to talk about um, 1087 01:00:46,480 --> 01:00:50,920 Speaker 1: you know, American companies and and you know, you know what, 1088 01:00:51,080 --> 01:00:55,960 Speaker 1: what's happening in America that's not an American company. And 1089 01:00:56,120 --> 01:00:57,800 Speaker 1: then wait a second. It was in a lot of 1090 01:00:57,800 --> 01:01:00,400 Speaker 1: other markets before it came into the United Eights. Like 1091 01:01:00,440 --> 01:01:03,320 Speaker 1: I was dealing with Spotify in the UK and in 1092 01:01:03,400 --> 01:01:05,800 Speaker 1: Europe with clients before it was even launched in the 1093 01:01:05,840 --> 01:01:08,480 Speaker 1: United stuff. But they listed in on the stock market 1094 01:01:08,480 --> 01:01:12,280 Speaker 1: in New York. So yes, there's still the majority of 1095 01:01:12,280 --> 01:01:15,080 Speaker 1: technological innovation in the United States, but it's not the 1096 01:01:15,160 --> 01:01:18,480 Speaker 1: only place, right So back to Glacier. Maybe he knows 1097 01:01:18,520 --> 01:01:22,680 Speaker 1: something we don't know. Maybe there's something going on where 1098 01:01:22,680 --> 01:01:25,080 Speaker 1: but China. You know, this is like you talked to 1099 01:01:25,120 --> 01:01:28,360 Speaker 1: certain acts. It is not glamorous to go to a 1100 01:01:28,440 --> 01:01:32,400 Speaker 1: lot of these countries, but it pays huge economic dividends. Yeah, 1101 01:01:32,480 --> 01:01:34,640 Speaker 1: I had a client. I had a client go to China. 1102 01:01:34,920 --> 01:01:37,520 Speaker 1: He was fortunate because they asked for lyrics and he did. 1103 01:01:37,600 --> 01:01:41,560 Speaker 1: He did instrumental music, so he had no issues with lyrics. Um. 1104 01:01:41,600 --> 01:01:43,160 Speaker 1: And he had a great time and he said the 1105 01:01:43,160 --> 01:01:48,160 Speaker 1: audiences were amazing, like amazing um. And you know, but 1106 01:01:48,200 --> 01:01:50,480 Speaker 1: you know, forgetting China, which is a market onto itself, 1107 01:01:50,640 --> 01:01:54,960 Speaker 1: just going to Europe, Okay, it's costly South America and 1108 01:01:55,000 --> 01:01:57,760 Speaker 1: you have to go multiple times to establish a beach 1109 01:01:57,800 --> 01:02:01,560 Speaker 1: chat it you can say it's costly, Okay. The difference 1110 01:02:01,640 --> 01:02:06,160 Speaker 1: between you know, okay, let's look at geography. You live 1111 01:02:06,200 --> 01:02:08,360 Speaker 1: in New York or Toronto where I live on the 1112 01:02:08,400 --> 01:02:11,560 Speaker 1: East Coast. You know, it's takes almost as long to 1113 01:02:11,680 --> 01:02:15,520 Speaker 1: fly to l A as it does to London. Yes, okay, 1114 01:02:15,560 --> 01:02:20,640 Speaker 1: so once you're there, then touring through Europe, you can 1115 01:02:20,640 --> 01:02:23,360 Speaker 1: go to a lot of countries the same as you 1116 01:02:23,400 --> 01:02:27,440 Speaker 1: can tour America. And so the the initial cost is 1117 01:02:27,480 --> 01:02:32,080 Speaker 1: the flight, but after that the concert. You know, it's 1118 01:02:32,120 --> 01:02:34,400 Speaker 1: it's not cheaper, it's I wouldn't say it's cheaper, but 1119 01:02:34,440 --> 01:02:37,880 Speaker 1: you're also earning euros as opposed to you know, you 1120 01:02:37,880 --> 01:02:40,000 Speaker 1: you're more familiar with this. I certainly know talking to 1121 01:02:40,080 --> 01:02:43,480 Speaker 1: major acts that they talk about the cost relative to 1122 01:02:43,720 --> 01:02:46,600 Speaker 1: income that you can take home is less, but that's 1123 01:02:46,840 --> 01:02:50,000 Speaker 1: also there's a human cost. The act actually has to 1124 01:02:50,040 --> 01:02:53,680 Speaker 1: go there, Okay, and especially when you're an established act 1125 01:02:53,720 --> 01:02:58,800 Speaker 1: in America, we're already too busy with your recording, live dates, etcetera. 1126 01:02:59,040 --> 01:03:03,520 Speaker 1: To go develop these markets where you're essentially nobody is. 1127 01:03:03,560 --> 01:03:06,680 Speaker 1: Although now because of these worldwide services you can have 1128 01:03:06,720 --> 01:03:10,040 Speaker 1: a greater chance, but you're really building from a small base. 1129 01:03:10,440 --> 01:03:12,320 Speaker 1: A lot of them don't want to do it well, 1130 01:03:12,320 --> 01:03:15,040 Speaker 1: but you're always building from a small base. And the 1131 01:03:15,080 --> 01:03:17,080 Speaker 1: fact is is what happens is is a lot of 1132 01:03:17,080 --> 01:03:19,040 Speaker 1: them don't want to do it because they're fucking lazy. 1133 01:03:19,320 --> 01:03:22,280 Speaker 1: And here's what happens is they forgot that if you 1134 01:03:22,320 --> 01:03:25,760 Speaker 1: were a band from upstate New York, you worked Rochester 1135 01:03:25,960 --> 01:03:29,800 Speaker 1: and Buffalo and Albany and in those places, and then 1136 01:03:29,840 --> 01:03:32,600 Speaker 1: you gradually spread your base out and then you were 1137 01:03:32,600 --> 01:03:35,240 Speaker 1: a Northeast band, and then you were a Northeast and 1138 01:03:35,280 --> 01:03:37,960 Speaker 1: a Southeast band, and then you moved into the Midwest, 1139 01:03:37,960 --> 01:03:40,640 Speaker 1: and gradually you work your way across the country. And 1140 01:03:40,680 --> 01:03:42,800 Speaker 1: if you did it right, it took you a certain 1141 01:03:42,840 --> 01:03:45,840 Speaker 1: amount of time to get there. It's no different than 1142 01:03:46,560 --> 01:03:49,360 Speaker 1: the manager. We're not sitting here the act. You have 1143 01:03:49,400 --> 01:03:51,480 Speaker 1: to convince the act. I mean, I I know, And 1144 01:03:51,560 --> 01:03:53,840 Speaker 1: let me tell you something. I had plenty of acts 1145 01:03:53,840 --> 01:03:59,919 Speaker 1: that said they'd rather be in Brussels then in cans 1146 01:04:00,040 --> 01:04:04,040 Speaker 1: A city. And anybody who's gone to Europe and spend 1147 01:04:04,160 --> 01:04:06,480 Speaker 1: time in some of the most beautiful places in the 1148 01:04:06,520 --> 01:04:11,280 Speaker 1: world and culture and people and how how people, how 1149 01:04:11,320 --> 01:04:14,520 Speaker 1: people love music there and it's way different than sort 1150 01:04:14,520 --> 01:04:18,520 Speaker 1: of this. It's it's not necessarily the glam thing. But 1151 01:04:19,120 --> 01:04:21,800 Speaker 1: when you go to those places and you experience that 1152 01:04:21,920 --> 01:04:24,640 Speaker 1: kind of life, at some point you say, well, I'd 1153 01:04:24,720 --> 01:04:27,760 Speaker 1: much rather build my audience in Europe than than go 1154 01:04:27,920 --> 01:04:30,920 Speaker 1: through certain parts of Well you're not. You're although you're 1155 01:04:30,920 --> 01:04:33,400 Speaker 1: a dual passport holder holder, you're living in Toronto with 1156 01:04:33,440 --> 01:04:40,680 Speaker 1: a much more worldwide view. You're listening to my conversation 1157 01:04:40,760 --> 01:04:44,680 Speaker 1: with Jake Gold, manager The Tragically Him and former judge 1158 01:04:44,680 --> 01:04:48,360 Speaker 1: on Canadian Idol, recorded live in the tune in studios 1159 01:04:48,400 --> 01:04:53,160 Speaker 1: in Venice, California. I hope you're enjoying listening to this 1160 01:04:53,200 --> 01:04:55,800 Speaker 1: episode of the Bob Left Sets podcast. If you want 1161 01:04:55,800 --> 01:04:58,160 Speaker 1: to hear sound bites, you check out videos and photos 1162 01:04:58,200 --> 01:05:01,560 Speaker 1: of our guests go to at tune in on Twitter, Facebook, 1163 01:05:01,560 --> 01:05:05,280 Speaker 1: and Instagram. Now more of Jake Gold as we discussed 1164 01:05:05,280 --> 01:05:10,800 Speaker 1: the music industry today on the Bob Left Sets podcast. Okay, 1165 01:05:10,840 --> 01:05:12,360 Speaker 1: before we get to the end, any more things you 1166 01:05:12,400 --> 01:05:18,919 Speaker 1: want to bring up about Santa Barbara? Well, um, did 1167 01:05:18,960 --> 01:05:22,160 Speaker 1: you did you feel that you got to ask all 1168 01:05:22,240 --> 01:05:25,480 Speaker 1: the questions that you wanted to evolved a lot of 1169 01:05:25,480 --> 01:05:28,800 Speaker 1: these people. These interviews were very lengthy, but I still 1170 01:05:28,880 --> 01:05:31,120 Speaker 1: had questions, not because I was afraid to ask him, 1171 01:05:31,160 --> 01:05:34,040 Speaker 1: but just because you can't ask everybody everything. It's very important. 1172 01:05:34,520 --> 01:05:36,480 Speaker 1: Give me give me a question for each of them 1173 01:05:36,480 --> 01:05:38,120 Speaker 1: that you oh god, I mean, I don't want to 1174 01:05:38,120 --> 01:05:40,280 Speaker 1: go through each of them, but give me give me 1175 01:05:40,320 --> 01:05:43,200 Speaker 1: a couple that you felt. I mean, I really don't, 1176 01:05:43,240 --> 01:05:44,960 Speaker 1: just because I don't want to tax my brain at 1177 01:05:44,960 --> 01:05:47,200 Speaker 1: this particular point, because I don't think the information will 1178 01:05:47,240 --> 01:05:50,000 Speaker 1: be that relevant when you get down deep into the 1179 01:05:50,040 --> 01:05:51,840 Speaker 1: rabbit hole. The most of the questions I wanted to 1180 01:05:51,920 --> 01:05:55,600 Speaker 1: ask these people were more technical questions. I don't mean 1181 01:05:55,640 --> 01:06:00,439 Speaker 1: literally technology, but they're enterprises. How do things work? They 1182 01:06:00,480 --> 01:06:03,120 Speaker 1: talk and you get stimulated and go, okay, well, if 1183 01:06:03,120 --> 01:06:05,280 Speaker 1: I'm in this situation, what about this and one of 1184 01:06:05,040 --> 01:06:07,800 Speaker 1: the number as opposed to the essence. I believe I 1185 01:06:07,840 --> 01:06:10,160 Speaker 1: got to the essence of all these people. I think 1186 01:06:10,200 --> 01:06:12,400 Speaker 1: you got to the essence of all the people. I'll 1187 01:06:12,400 --> 01:06:15,960 Speaker 1: tell you what I missed. Okay, what I missed is 1188 01:06:16,840 --> 01:06:21,440 Speaker 1: um and less less the Steve and Rob, but more Daniel, 1189 01:06:21,640 --> 01:06:28,960 Speaker 1: Ethiopia and Troy is the now. It's like, you know, Ethiopia, 1190 01:06:29,040 --> 01:06:33,040 Speaker 1: if you're gonna launch an act today, what's your what 1191 01:06:33,080 --> 01:06:34,560 Speaker 1: do you do? How do you roll it out? What 1192 01:06:34,600 --> 01:06:36,520 Speaker 1: do you do? Saying with Daniel, what are you looking for? 1193 01:06:36,640 --> 01:06:38,440 Speaker 1: He touched on it here and there what we try 1194 01:06:38,480 --> 01:06:41,280 Speaker 1: to build with these players, But there wasn't any kind 1195 01:06:41,360 --> 01:06:44,960 Speaker 1: of if I'm gonna launch an act today, these are 1196 01:06:45,000 --> 01:06:47,080 Speaker 1: the steps we take. These are the people on the 1197 01:06:47,080 --> 01:06:50,520 Speaker 1: team that I think are the most important. UM questions 1198 01:06:50,520 --> 01:06:53,800 Speaker 1: like how important is pressed these days? Is it that important? 1199 01:06:53,800 --> 01:06:56,120 Speaker 1: Are the blogs more important than the press? Are blogs? 1200 01:06:56,360 --> 01:06:58,280 Speaker 1: You know? I read a piece the other day that said, 1201 01:06:58,560 --> 01:07:01,880 Speaker 1: you know, blogs are less important than ever because the 1202 01:07:01,920 --> 01:07:05,600 Speaker 1: playlists are the new blogs. Um, those are the kind 1203 01:07:05,640 --> 01:07:08,000 Speaker 1: of things I think all those are excellent questions. I 1204 01:07:08,000 --> 01:07:11,040 Speaker 1: wanted I wanted to learn those kinds of things and 1205 01:07:11,040 --> 01:07:13,600 Speaker 1: then when it came time to ask the questions, and 1206 01:07:13,640 --> 01:07:15,840 Speaker 1: you know, I asked a question to every single one 1207 01:07:15,840 --> 01:07:20,320 Speaker 1: of them because I'm definitely not shy um uh. When 1208 01:07:20,360 --> 01:07:22,240 Speaker 1: I was asking those questions, there was I could have 1209 01:07:22,280 --> 01:07:25,480 Speaker 1: sat there and asked them five more questions, um. But 1210 01:07:25,560 --> 01:07:29,560 Speaker 1: nobody asked those questions in the room. Nobody asked like, well, 1211 01:07:29,720 --> 01:07:31,720 Speaker 1: how are you going to roll an act out today? 1212 01:07:31,960 --> 01:07:35,400 Speaker 1: When I asked Ethiopia about would you rather have an 1213 01:07:35,400 --> 01:07:39,360 Speaker 1: act like um, a logic that's already something happening, or 1214 01:07:39,440 --> 01:07:43,040 Speaker 1: a chance to rapper then starting from scratch, she didn't 1215 01:07:43,120 --> 01:07:46,320 Speaker 1: really give me a good answer. I think she said, well, 1216 01:07:46,360 --> 01:07:47,960 Speaker 1: it would be good to have both like it was. 1217 01:07:48,040 --> 01:07:51,720 Speaker 1: That also usually depends on economics. You know, sometimes the 1218 01:07:51,760 --> 01:07:55,800 Speaker 1: acts already established, they want deals. But on the side, 1219 01:07:55,800 --> 01:07:57,960 Speaker 1: when I was talking to Daniel about a couple of 1220 01:07:58,000 --> 01:08:01,560 Speaker 1: acts out there that we're indie that we're now being 1221 01:08:01,600 --> 01:08:03,440 Speaker 1: trying to be signed, he mentioned me, he goes, now 1222 01:08:03,480 --> 01:08:05,440 Speaker 1: there's bidding wars for those acts, and he goes and 1223 01:08:05,480 --> 01:08:07,320 Speaker 1: some of them have gone up to like six and 1224 01:08:07,440 --> 01:08:10,640 Speaker 1: eight and ten million and fifteen million dollar deals. Now 1225 01:08:10,840 --> 01:08:14,400 Speaker 1: he said, the bidding wars are back in again because 1226 01:08:14,480 --> 01:08:17,280 Speaker 1: of the ability for artists to do it on their 1227 01:08:17,320 --> 01:08:21,519 Speaker 1: own now, which is a really interesting dynamic, very much so. 1228 01:08:22,280 --> 01:08:25,280 Speaker 1: But the other thing about it is it is harder 1229 01:08:25,320 --> 01:08:28,760 Speaker 1: to break an act than ever. So Daniel touched upon 1230 01:08:28,840 --> 01:08:32,120 Speaker 1: this in his presentation. We've discussed it previously. If the 1231 01:08:32,320 --> 01:08:35,559 Speaker 1: act delivers a record without a hit, and I don't 1232 01:08:35,600 --> 01:08:37,920 Speaker 1: mean a hit that's necessarily something's gonna run up the 1233 01:08:37,960 --> 01:08:41,120 Speaker 1: top forty chart, but something that's reacting in the marketplace. 1234 01:08:41,520 --> 01:08:43,640 Speaker 1: If they don't give him something to work with, he 1235 01:08:43,720 --> 01:08:46,160 Speaker 1: sends them back to the studio, and if it gets 1236 01:08:46,240 --> 01:08:48,120 Speaker 1: to the point where the act is frustrated, he says, 1237 01:08:48,200 --> 01:08:51,679 Speaker 1: you can walk. I'll release you because it's so much 1238 01:08:51,720 --> 01:08:55,080 Speaker 1: effort on behalf of my team that I cannot work 1239 01:08:55,120 --> 01:08:58,040 Speaker 1: with something that won't make it right. So everyone needs 1240 01:08:58,720 --> 01:09:04,280 Speaker 1: needs that one track, that um is a traveler that 1241 01:09:04,520 --> 01:09:08,000 Speaker 1: travels the world on their behalf without them and that. 1242 01:09:08,160 --> 01:09:10,920 Speaker 1: But it hasn't that always been the case, hasn't it been? Yeah, 1243 01:09:10,960 --> 01:09:14,160 Speaker 1: that band is one hit away from being huge, wasn't 1244 01:09:14,200 --> 01:09:17,880 Speaker 1: That wasn't the used to in the eighties and the nineties, 1245 01:09:18,520 --> 01:09:22,879 Speaker 1: in the seventies, you know, But the problem is before 1246 01:09:22,960 --> 01:09:26,679 Speaker 1: they had that one track. They were somewhere now before 1247 01:09:26,680 --> 01:09:29,320 Speaker 1: that one track, they're kind of nowhere, yes and no, 1248 01:09:29,680 --> 01:09:32,280 Speaker 1: yes and no. I I think nowhere is a is 1249 01:09:32,320 --> 01:09:35,000 Speaker 1: a relative term. You know, you live in Canada. There's 1250 01:09:35,000 --> 01:09:37,920 Speaker 1: a lot of benefits of Canada. Less population makes it 1251 01:09:37,920 --> 01:09:40,160 Speaker 1: easier to spread than the thing you have to We 1252 01:09:40,200 --> 01:09:43,720 Speaker 1: have a huge country. No I'm talking about in terms 1253 01:09:43,720 --> 01:09:46,320 Speaker 1: of mind share. You have government help in the radio 1254 01:09:46,479 --> 01:09:50,080 Speaker 1: and production whatever. That gives a leg of some size up, 1255 01:09:50,439 --> 01:09:52,679 Speaker 1: whereas in the country of three hundred million in America, 1256 01:09:52,800 --> 01:09:55,519 Speaker 1: we have none of that government help. Radio is harder 1257 01:09:55,560 --> 01:09:58,120 Speaker 1: than ever to get on. It is very hard to 1258 01:09:58,160 --> 01:10:00,479 Speaker 1: get started. It's really hard to get on the radio, 1259 01:10:00,479 --> 01:10:02,960 Speaker 1: and Canada these days as hard as anything. And they're 1260 01:10:03,000 --> 01:10:05,200 Speaker 1: all looking to see how you're doing on the streaming 1261 01:10:05,240 --> 01:10:08,680 Speaker 1: services before they take a shot. So now it's like 1262 01:10:08,680 --> 01:10:11,519 Speaker 1: like they're set. You've said it many times where their 1263 01:10:11,560 --> 01:10:14,880 Speaker 1: second Now they're looking at the streaming services because that's 1264 01:10:14,880 --> 01:10:16,920 Speaker 1: their new call out research. They don't need to do 1265 01:10:17,000 --> 01:10:19,760 Speaker 1: call a research anymore, you know, And Chris Ruth said 1266 01:10:19,760 --> 01:10:22,880 Speaker 1: this in the Logic podcast. You know, the Logic was 1267 01:10:22,960 --> 01:10:27,120 Speaker 1: on the Grammy Awards and there was no bounce on 1268 01:10:27,160 --> 01:10:30,879 Speaker 1: streaming services, the audiences on streaming, and it would behoove 1269 01:10:31,120 --> 01:10:33,640 Speaker 1: radio to get closer in time. That's one of the 1270 01:10:33,640 --> 01:10:35,200 Speaker 1: things that's killing it. Who wants to listen to four 1271 01:10:35,200 --> 01:10:37,960 Speaker 1: month old music? I don't think. But that's the other thing. 1272 01:10:38,000 --> 01:10:40,640 Speaker 1: I don't think there would be a bounce on the 1273 01:10:40,720 --> 01:10:44,560 Speaker 1: streaming services after um because most of the people have 1274 01:10:44,600 --> 01:10:47,080 Speaker 1: already heard the songs that used to be. If you 1275 01:10:47,200 --> 01:10:49,439 Speaker 1: play the Grammys, you got a big thing. You've got 1276 01:10:49,439 --> 01:10:53,200 Speaker 1: a sales bounce. But streaming is not the same. And 1277 01:10:53,280 --> 01:10:55,640 Speaker 1: that's a stream is it's a different thing because the 1278 01:10:55,680 --> 01:10:59,200 Speaker 1: stuffs available. So any other topics we haven't covered, I see, 1279 01:10:59,240 --> 01:11:01,599 Speaker 1: I think we're pretty good. I mean, anything you want 1280 01:11:01,600 --> 01:11:03,800 Speaker 1: to talk about that happened there that you felt there 1281 01:11:03,880 --> 01:11:07,040 Speaker 1: was the social aspect that had nothing to do with 1282 01:11:07,120 --> 01:11:10,160 Speaker 1: the speakers, which is, you know, in a world where 1283 01:11:10,320 --> 01:11:14,280 Speaker 1: we can communicate so easily on our devices, people underestimate 1284 01:11:14,640 --> 01:11:18,040 Speaker 1: face to face contact. And one thing I knew describe 1285 01:11:18,200 --> 01:11:22,519 Speaker 1: interviewing these people, a couple of whom I'd only met briefly, 1286 01:11:23,400 --> 01:11:27,160 Speaker 1: and uh that you have a preconception who people are 1287 01:11:27,479 --> 01:11:29,559 Speaker 1: and then you start talking to they're really somebody different. 1288 01:11:30,080 --> 01:11:32,800 Speaker 1: And how many, and I think all of them though 1289 01:11:33,240 --> 01:11:39,479 Speaker 1: was a pleasant surprise. Everybody certainly was was good some 1290 01:11:39,680 --> 01:11:42,040 Speaker 1: of them. You know, as I as I say, you 1291 01:11:42,080 --> 01:11:44,360 Speaker 1: know Rob Glazer, you talked to him for about a 1292 01:11:44,400 --> 01:11:46,839 Speaker 1: minute and a half to say, this is a really 1293 01:11:46,920 --> 01:11:51,240 Speaker 1: smart guy person and you don't talk to Ethiopia along 1294 01:11:51,640 --> 01:11:54,840 Speaker 1: to be in transpire personality. One of the things she said, 1295 01:11:54,840 --> 01:11:56,599 Speaker 1: if you know, we talked about the me too moment 1296 01:11:56,680 --> 01:12:00,320 Speaker 1: shows if a guy you know starts uh pushing the hope, 1297 01:12:00,320 --> 01:12:03,160 Speaker 1: she checks them. And I had to say this, she 1298 01:12:03,200 --> 01:12:05,240 Speaker 1: knows how to be sass. It was funny when she 1299 01:12:05,320 --> 01:12:08,120 Speaker 1: was talking about that time where they're in the hotel 1300 01:12:08,200 --> 01:12:10,080 Speaker 1: room and she started taking all the knives and putting 1301 01:12:10,080 --> 01:12:13,120 Speaker 1: them underneath the pillows just in case, like she's she's 1302 01:12:13,160 --> 01:12:16,719 Speaker 1: a listening to. Really impressive. Thirty eight years old, already 1303 01:12:16,760 --> 01:12:19,960 Speaker 1: been the president of Motown for four years. Um so 1304 01:12:20,000 --> 01:12:22,559 Speaker 1: at thirty four years old being the president of Motown Records, 1305 01:12:22,560 --> 01:12:24,559 Speaker 1: I always wonder where something like that is going now. 1306 01:12:24,600 --> 01:12:27,120 Speaker 1: She very much comes from the creative side. While she 1307 01:12:27,200 --> 01:12:29,519 Speaker 1: was a publisher for a long time, write Jody Gerson 1308 01:12:29,600 --> 01:12:32,560 Speaker 1: came from the creative side. She's now ahead of Universal 1309 01:12:32,680 --> 01:12:36,120 Speaker 1: Music publishing, but you you wonder what the next role 1310 01:12:36,520 --> 01:12:39,360 Speaker 1: is for Ethiopia. You know, they're famous people going back 1311 01:12:39,360 --> 01:12:42,360 Speaker 1: in history. John kalodn Are one of the most famous 1312 01:12:42,360 --> 01:12:45,240 Speaker 1: A and R people, never wanted to be a president. 1313 01:12:45,320 --> 01:12:48,200 Speaker 1: One of his contemporaries, Gary Gersh now works at a 1314 01:12:48,320 --> 01:12:50,920 Speaker 1: G in the promotion game, but he wanted to be president. 1315 01:12:50,920 --> 01:12:54,160 Speaker 1: Became president of Capital Records. So I got into a 1316 01:12:54,200 --> 01:12:57,799 Speaker 1: little bit that with the Ethiopia we didn't really uh 1317 01:12:57,800 --> 01:13:00,519 Speaker 1: plummet too great depths. But you know, what is the 1318 01:13:00,600 --> 01:13:04,880 Speaker 1: upward mobility? Begging the question less about Ethiopia than women 1319 01:13:04,880 --> 01:13:09,640 Speaker 1: in general in that what is the upward mobility of 1320 01:13:09,640 --> 01:13:11,840 Speaker 1: the path for women in the music business which has 1321 01:13:11,880 --> 01:13:16,559 Speaker 1: traditionally been a male dominated business with rough edges. Well, 1322 01:13:16,600 --> 01:13:19,320 Speaker 1: we touched on that the last time, and I don't 1323 01:13:19,320 --> 01:13:20,960 Speaker 1: I don't know if we need to go there again. 1324 01:13:21,320 --> 01:13:23,880 Speaker 1: Um not that I don't want to go there. I 1325 01:13:23,920 --> 01:13:25,920 Speaker 1: just think we already kind of touched on that. And 1326 01:13:25,960 --> 01:13:28,839 Speaker 1: I think, you know, we know that there's big movements 1327 01:13:28,840 --> 01:13:31,880 Speaker 1: in Canada. There's these fifty fifty movements where it's like 1328 01:13:32,240 --> 01:13:37,920 Speaker 1: all boards across across all the different organizations in Canada 1329 01:13:37,960 --> 01:13:42,640 Speaker 1: are being pushed to have women. It is artificial on 1330 01:13:42,680 --> 01:13:46,080 Speaker 1: the surface. But if you go to America to title nine, 1331 01:13:46,640 --> 01:13:50,479 Speaker 1: which is about many things, but primarily in the eye 1332 01:13:50,479 --> 01:13:53,960 Speaker 1: of the public, about sports teams in college. Okay, we 1333 01:13:54,040 --> 01:13:58,400 Speaker 1: have professional women's hockey, we have professional women's basketball. We 1334 01:13:58,520 --> 01:14:01,120 Speaker 1: pay attention all things because the change of the law. 1335 01:14:02,000 --> 01:14:05,080 Speaker 1: So even though people might say, oh, let it be organic, 1336 01:14:05,160 --> 01:14:08,559 Speaker 1: sometimes you need the pressure of the law. You yeah, 1337 01:14:08,600 --> 01:14:11,519 Speaker 1: you need to push well. Um, And remember Bi Billy 1338 01:14:11,640 --> 01:14:14,960 Speaker 1: jen King started in tennis that movie Battle of This 1339 01:14:15,240 --> 01:14:19,240 Speaker 1: of the Sexes. Regardless of the the whole idea of 1340 01:14:19,280 --> 01:14:21,519 Speaker 1: that movie, which was her and Bobby Riggs and that 1341 01:14:21,560 --> 01:14:25,720 Speaker 1: crazy exhibition, the thing about that movie was how she 1342 01:14:25,800 --> 01:14:29,280 Speaker 1: created a w t A and took on That shows 1343 01:14:29,360 --> 01:14:32,479 Speaker 1: the power of the individual. And we see that especially 1344 01:14:32,520 --> 01:14:37,520 Speaker 1: in the arts, but also with Steve Jobs, Elon Musk, Bezos, etcetera. 1345 01:14:38,160 --> 01:14:42,639 Speaker 1: And I'm waiting for that, not only business in business, 1346 01:14:42,640 --> 01:14:45,840 Speaker 1: in music business, but artistically, I'm waiting for someone who's 1347 01:14:45,840 --> 01:14:48,839 Speaker 1: gonna go against the grain, gonna say no as opposed 1348 01:14:48,880 --> 01:14:51,920 Speaker 1: to yes the sponsorship, gonna stand up for their identity, 1349 01:14:52,120 --> 01:14:55,080 Speaker 1: create music that doesn't sound like everybody to say Gaga 1350 01:14:55,160 --> 01:14:59,920 Speaker 1: did that kind of I would say Gaga broke electronics 1351 01:15:00,000 --> 01:15:05,280 Speaker 1: ounds on top forty, but that's already a different era. Okay. 1352 01:15:05,320 --> 01:15:09,160 Speaker 1: So the question becomes, especially now streaming is amped up 1353 01:15:09,720 --> 01:15:14,040 Speaker 1: the importance and popularity of hip hop, what is the 1354 01:15:14,120 --> 01:15:17,360 Speaker 1: new sound? What will it sound like and how will 1355 01:15:17,360 --> 01:15:19,680 Speaker 1: it infiltrate? The other thing which people don't realize with 1356 01:15:19,760 --> 01:15:23,040 Speaker 1: the barrier to entry music so low that the quality 1357 01:15:23,280 --> 01:15:27,040 Speaker 1: has to be increased. So if you are a great 1358 01:15:27,120 --> 01:15:29,960 Speaker 1: lyricist and you're a great player and a bad singer, 1359 01:15:31,240 --> 01:15:33,519 Speaker 1: things are gonna be really tough for you right now. 1360 01:15:33,760 --> 01:15:35,559 Speaker 1: You're gonna have to find some of those things. Well. 1361 01:15:35,760 --> 01:15:38,720 Speaker 1: The barrier to you know, the bearer to success used 1362 01:15:38,720 --> 01:15:41,360 Speaker 1: to be lower. People don't like to hear this. You know, 1363 01:15:42,439 --> 01:15:45,120 Speaker 1: I can't play in the NBA. I'm not tall enough. 1364 01:15:45,200 --> 01:15:48,040 Speaker 1: I accept that. Used to be if you couldn't sing, 1365 01:15:48,080 --> 01:15:49,760 Speaker 1: you had to accept you wouldn't be a singer in 1366 01:15:49,760 --> 01:15:53,040 Speaker 1: the music business. Plenty of plenty of people out there 1367 01:15:53,080 --> 01:15:56,920 Speaker 1: that I wouldn't call them singers that do fairly well well. 1368 01:15:57,080 --> 01:16:00,800 Speaker 1: Most of them, though, broke in a different era. I 1369 01:16:00,800 --> 01:16:03,920 Speaker 1: mean today, I mean this is you know, dicey territory. Okay. 1370 01:16:03,920 --> 01:16:06,639 Speaker 1: One but Bob Dylan, he did make it originally as 1371 01:16:06,680 --> 01:16:09,600 Speaker 1: a writer, but it'd be very hard for him to 1372 01:16:09,720 --> 01:16:12,800 Speaker 1: make it as a singer today. The breakthrough was when 1373 01:16:12,840 --> 01:16:15,160 Speaker 1: they started to play his records on Top forty radio, 1374 01:16:15,400 --> 01:16:20,240 Speaker 1: which was years after he started. Leonard Cohen wins Male 1375 01:16:20,360 --> 01:16:23,679 Speaker 1: Vocalist of the Year at the Juno Awards and says, 1376 01:16:24,000 --> 01:16:26,920 Speaker 1: only in Canada could I win Male Vocalist of the Year. 1377 01:16:27,280 --> 01:16:30,280 Speaker 1: And that kind of says it all. One more thing 1378 01:16:30,320 --> 01:16:32,559 Speaker 1: I want to talk to you about, which was how 1379 01:16:32,600 --> 01:16:35,760 Speaker 1: did you feel? Because I know you like being the spotlight, 1380 01:16:35,760 --> 01:16:39,200 Speaker 1: but you really are reluctant person in the spotlight. About 1381 01:16:39,240 --> 01:16:42,840 Speaker 1: those guys that came from Australia and Sweden and that 1382 01:16:43,160 --> 01:16:46,160 Speaker 1: because they're big time readers and they knew they'd have 1383 01:16:46,200 --> 01:16:50,000 Speaker 1: a chance to actually meet you, they flew thousands of 1384 01:16:50,040 --> 01:16:52,519 Speaker 1: miles to come and have a chance to be one 1385 01:16:52,520 --> 01:16:54,400 Speaker 1: of the guy the guy from Sweden was complained to 1386 01:16:54,439 --> 01:16:56,439 Speaker 1: me that he's written to you so many times, You've 1387 01:16:56,479 --> 01:16:58,840 Speaker 1: never used any of his stuff in mail bag, and 1388 01:16:58,880 --> 01:17:01,559 Speaker 1: he thought, forget it. I'm just gonna show up and 1389 01:17:01,600 --> 01:17:04,040 Speaker 1: I'm gonna talk. And he was the guy that kept 1390 01:17:04,040 --> 01:17:07,400 Speaker 1: asking the question, Peter really nice guy, and I thought 1391 01:17:07,400 --> 01:17:09,599 Speaker 1: it was really funny that these guys had flown in 1392 01:17:09,720 --> 01:17:12,040 Speaker 1: from all kinds of places just to be able to 1393 01:17:12,040 --> 01:17:13,960 Speaker 1: sit there and say they met you and talk to you. 1394 01:17:14,680 --> 01:17:16,400 Speaker 1: How did that make you feel? Well, First, that's the 1395 01:17:16,439 --> 01:17:20,000 Speaker 1: power of the internet. Second, I'm still metabolizing it. I 1396 01:17:20,600 --> 01:17:24,559 Speaker 1: really have a hard time finding a place because my 1397 01:17:24,600 --> 01:17:27,320 Speaker 1: parents always told me I was a ship head. So 1398 01:17:27,400 --> 01:17:30,200 Speaker 1: it's hard to be a ship head and have these 1399 01:17:30,240 --> 01:17:35,759 Speaker 1: people do this spend time, money, devotion. I I'm still 1400 01:17:35,760 --> 01:17:39,360 Speaker 1: trying to figure out how to you know, accept it. Well, 1401 01:17:39,560 --> 01:17:41,880 Speaker 1: remember we went around the room and everyone got to 1402 01:17:41,880 --> 01:17:43,519 Speaker 1: say who they were and where they're from, and how 1403 01:17:43,560 --> 01:17:46,200 Speaker 1: many of them said I'm just a big, big fan 1404 01:17:46,280 --> 01:17:48,120 Speaker 1: of Bob's a big reader, and I thought I needed 1405 01:17:48,160 --> 01:17:50,360 Speaker 1: to be here. Well, the other thing about it is 1406 01:17:50,400 --> 01:17:52,360 Speaker 1: the nature of what you're going to be the next 1407 01:17:52,400 --> 01:17:58,880 Speaker 1: Coachella won't matter who the guests are. I don't like that. 1408 01:17:58,960 --> 01:18:00,880 Speaker 1: It doesn't have a good ray like anythink. I think 1409 01:18:00,880 --> 01:18:04,880 Speaker 1: there'll be a better one. But when you think about 1410 01:18:04,920 --> 01:18:07,960 Speaker 1: like Glastonbury and Coachell and the festival, I mean, obviously 1411 01:18:08,000 --> 01:18:11,240 Speaker 1: we know Coachella took over, the didn't take over, but 1412 01:18:11,360 --> 01:18:13,880 Speaker 1: took their lead from Glastonbury, where you know, you could 1413 01:18:13,880 --> 01:18:15,920 Speaker 1: go on sale without the acts and it would sell 1414 01:18:15,960 --> 01:18:18,360 Speaker 1: out because of the event. You know, we hope, you 1415 01:18:18,400 --> 01:18:20,960 Speaker 1: hope to get the Music Media Summit to that point 1416 01:18:21,000 --> 01:18:24,240 Speaker 1: and it won't matter who the who the speakers are 1417 01:18:24,640 --> 01:18:27,040 Speaker 1: as long as you're they're doing the d I certainly 1418 01:18:27,120 --> 01:18:29,240 Speaker 1: hope that. I mean, one of the luxuries we have 1419 01:18:29,280 --> 01:18:31,760 Speaker 1: at this point in time is the group is not 1420 01:18:31,960 --> 01:18:35,960 Speaker 1: so large that we all can't connect. But this is 1421 01:18:36,040 --> 01:18:38,960 Speaker 1: kind of like my newsletter. I continue to march in 1422 01:18:39,040 --> 01:18:41,880 Speaker 1: my own direction, even though it's against the grain. I 1423 01:18:41,920 --> 01:18:44,800 Speaker 1: announced the conference, I heard from all the usual suspects. 1424 01:18:45,040 --> 01:18:47,880 Speaker 1: Let me run a panel, and I said, there, you 1425 01:18:47,920 --> 01:18:51,840 Speaker 1: can come, but there are no panels. Okay, I'm interviewing. 1426 01:18:51,880 --> 01:18:56,000 Speaker 1: In addition, I'm interviewing differently from everybody else. I mean, 1427 01:18:56,439 --> 01:19:00,200 Speaker 1: Barbara Walters was classically she had limited time for him. 1428 01:19:00,439 --> 01:19:06,120 Speaker 1: She was classically gotcha, Okay. Other people posit questions based 1429 01:19:06,160 --> 01:19:09,920 Speaker 1: on their research. My goal is a to get the 1430 01:19:09,960 --> 01:19:12,360 Speaker 1: person's story, because I believe unless you know where someone 1431 01:19:12,520 --> 01:19:14,120 Speaker 1: is coming from, you don't really know who they are. 1432 01:19:14,760 --> 01:19:17,679 Speaker 1: And to make them feel comfortable enough that they'll tell stories. 1433 01:19:18,320 --> 01:19:20,120 Speaker 1: This is you know, this is not why I do it, 1434 01:19:20,160 --> 01:19:23,280 Speaker 1: but it's something I've noticed. They'll tell stories that they 1435 01:19:23,320 --> 01:19:27,519 Speaker 1: haven't told previously. It's like, um, Troy Carter saying he 1436 01:19:27,560 --> 01:19:31,000 Speaker 1: was briefly unwelfare the one check and then he realized, 1437 01:19:31,080 --> 01:19:34,400 Speaker 1: I can't do this. This is insane. And those are 1438 01:19:34,400 --> 01:19:37,280 Speaker 1: the things you want as opposed to the usual stuff. 1439 01:19:37,280 --> 01:19:39,760 Speaker 1: I mean, I'm reading the newspaper today and it's all 1440 01:19:39,760 --> 01:19:42,040 Speaker 1: about hype. Oh, the movies coming out, so we'll have 1441 01:19:42,080 --> 01:19:43,760 Speaker 1: a story on the person who acted or made them. 1442 01:19:44,160 --> 01:19:46,759 Speaker 1: Who gives a funk and they're and they're also media 1443 01:19:46,840 --> 01:19:49,240 Speaker 1: trained up the ying yang and then that's all. That's 1444 01:19:49,280 --> 01:19:54,320 Speaker 1: a whole other thing. So I'm with you ad there. 1445 01:19:54,360 --> 01:19:56,000 Speaker 1: I mean, I thought that the stuff you got out 1446 01:19:56,000 --> 01:19:57,720 Speaker 1: of Troy was great. The stuff you got out of 1447 01:19:57,760 --> 01:20:01,479 Speaker 1: Ethiopia was great. I think you got their stories and 1448 01:20:01,520 --> 01:20:03,519 Speaker 1: I think that's why one of the one of my 1449 01:20:03,600 --> 01:20:06,160 Speaker 1: favorite interviews you ever did was an Aspen when you 1450 01:20:06,240 --> 01:20:10,479 Speaker 1: interviewed Rapino. And I've known Michael Rapino since like I've 1451 01:20:10,520 --> 01:20:12,720 Speaker 1: known him a long long time and I've spent time 1452 01:20:12,760 --> 01:20:14,880 Speaker 1: with him and talked to him. But there was stuff 1453 01:20:14,920 --> 01:20:17,360 Speaker 1: that I found out that day that I did not 1454 01:20:17,520 --> 01:20:19,120 Speaker 1: know about the guy. Well, you know, I got an 1455 01:20:19,120 --> 01:20:22,400 Speaker 1: email at the Chef Gordon Post podcast. Same thing. People 1456 01:20:22,400 --> 01:20:24,800 Speaker 1: who work with Sheep said, I never knew that. But 1457 01:20:25,479 --> 01:20:29,680 Speaker 1: as I say, with Rapino, everything is so confrontational. They 1458 01:20:29,680 --> 01:20:31,439 Speaker 1: expect you to go there. What do you know in 1459 01:20:31,479 --> 01:20:35,680 Speaker 1: these conferences, these public company CEOs, they're not going to 1460 01:20:35,800 --> 01:20:39,600 Speaker 1: make news. They literally can't because of all these filings, etcetera, etcetera. 1461 01:20:39,840 --> 01:20:44,000 Speaker 1: So you can't focus on that. So most of these conferences, 1462 01:20:44,520 --> 01:20:48,439 Speaker 1: the foremost thing is how can we make money? I mean, 1463 01:20:48,400 --> 01:20:51,040 Speaker 1: in terms of music conferences outside of America, a lot 1464 01:20:51,080 --> 01:20:54,679 Speaker 1: of them supported by the government. This is something different, 1465 01:20:54,720 --> 01:20:57,840 Speaker 1: you know, the way you're talking, I would certainly like 1466 01:20:58,400 --> 01:21:01,080 Speaker 1: to blow it up bigger. But what I liked about 1467 01:21:01,120 --> 01:21:03,960 Speaker 1: it is, as I say, every day I get email 1468 01:21:04,000 --> 01:21:05,840 Speaker 1: from people. Every day I turn on my computer, I 1469 01:21:05,880 --> 01:21:08,400 Speaker 1: find out I'm God and I'm a ship heead okay, 1470 01:21:09,040 --> 01:21:11,759 Speaker 1: But going to Santa better to be loved and hated 1471 01:21:11,840 --> 01:21:14,519 Speaker 1: than ignored. We know that true. But we're going to 1472 01:21:14,560 --> 01:21:17,840 Speaker 1: Santa Barbara. I'm anxious. I'm in front of the group, 1473 01:21:18,080 --> 01:21:21,080 Speaker 1: I'm interviewing people. I don't get a grade after I'm 1474 01:21:21,120 --> 01:21:23,639 Speaker 1: and I can see in today's era, you're talking, people 1475 01:21:23,640 --> 01:21:26,599 Speaker 1: are on their devices, etcetera. You're worried whether you're getting 1476 01:21:26,600 --> 01:21:30,439 Speaker 1: people's attention. So the last night, when everybody was ultra 1477 01:21:30,640 --> 01:21:34,559 Speaker 1: positive and loving, that shocked me. It really did shock me. 1478 01:21:34,800 --> 01:21:38,240 Speaker 1: And it made me realize that a vast majority of 1479 01:21:38,280 --> 01:21:40,800 Speaker 1: the people who emailed it on the ship head really 1480 01:21:40,840 --> 01:21:42,479 Speaker 1: has nothing to do with me and everything to do 1481 01:21:42,520 --> 01:21:45,080 Speaker 1: with them. But that's always been the case, I know, 1482 01:21:45,160 --> 01:21:48,360 Speaker 1: but it's when it's personalized it is difficult. I mean, 1483 01:21:48,360 --> 01:21:50,160 Speaker 1: I have a guy who emails but that, but that's 1484 01:21:50,200 --> 01:21:53,320 Speaker 1: the Internet in general. I mean, you go on Twitter, 1485 01:21:53,439 --> 01:21:56,160 Speaker 1: you see what Twitter, but you know that this that 1486 01:21:56,320 --> 01:21:58,920 Speaker 1: same person that says you're a ship head wouldn't sit 1487 01:21:58,960 --> 01:22:01,320 Speaker 1: across the desk like we're sitting right here and say 1488 01:22:01,320 --> 01:22:04,600 Speaker 1: you're a ship head. I agree. But if you are insecure, 1489 01:22:05,600 --> 01:22:08,719 Speaker 1: and most people in this world who were playing heavily 1490 01:22:08,960 --> 01:22:12,080 Speaker 1: in terms of visible your age, you're still feeling that 1491 01:22:12,160 --> 01:22:16,240 Speaker 1: way like you haven't. You haven't is not thick enough. 1492 01:22:18,400 --> 01:22:22,360 Speaker 1: But my my skin is thicker than anybody I know 1493 01:22:23,280 --> 01:22:25,600 Speaker 1: in the music business. I can't speak to acts, so 1494 01:22:25,680 --> 01:22:29,000 Speaker 1: the acts are traditionally thin skin. But as you continue 1495 01:22:29,080 --> 01:22:32,360 Speaker 1: to I remember at you know, in the nineties, I 1496 01:22:32,360 --> 01:22:35,040 Speaker 1: would go into the psychiatrist and talk about the bizarre 1497 01:22:35,080 --> 01:22:37,439 Speaker 1: things that happened online. People would have no idea what 1498 01:22:37,439 --> 01:22:43,120 Speaker 1: I'm talking about. Okay, Now, even Jimmy Kimmel does mean tweets. Okay, 1499 01:22:43,160 --> 01:22:46,280 Speaker 1: but there's still stuff at the end of the envelope. 1500 01:22:46,400 --> 01:22:49,080 Speaker 1: And there is stuff, you know, I don't want to 1501 01:22:49,080 --> 01:22:53,040 Speaker 1: say that it's politically incorrect, but you know that you're 1502 01:22:53,040 --> 01:22:55,439 Speaker 1: gonna get pushed back on just from writing. You know, 1503 01:22:55,479 --> 01:22:57,920 Speaker 1: when when you're watching Bill Maher, he immirely shuts the 1504 01:22:57,920 --> 01:23:00,599 Speaker 1: audience stuff. There was some moments in in Anna Barber 1505 01:23:00,680 --> 01:23:03,680 Speaker 1: that I think made a few people uncomfortable, right, And 1506 01:23:03,720 --> 01:23:05,639 Speaker 1: as I say, and it's funny, you know what I'm 1507 01:23:05,640 --> 01:23:07,519 Speaker 1: talking And one of those moments, I said, if we 1508 01:23:07,520 --> 01:23:10,759 Speaker 1: were here across the table, I am I'm not I'm 1509 01:23:10,800 --> 01:23:14,479 Speaker 1: probing to open someone up so they might tell you 1510 01:23:14,560 --> 01:23:17,559 Speaker 1: something you don't know. I'm not looking for an answer 1511 01:23:17,600 --> 01:23:20,680 Speaker 1: that I can be trumpeting on TMZ. It's okay, but 1512 01:23:20,720 --> 01:23:24,040 Speaker 1: if you as you know, to give these specific example, 1513 01:23:24,680 --> 01:23:26,880 Speaker 1: I had a car, this car I still have this 1514 01:23:27,160 --> 01:23:30,000 Speaker 1: relatively new and I was talking to a friend in 1515 01:23:30,040 --> 01:23:32,080 Speaker 1: the car and I pulled a U turn and it 1516 01:23:32,200 --> 01:23:34,920 Speaker 1: hits some branches. Little did I know. I thought it 1517 01:23:34,960 --> 01:23:37,240 Speaker 1: was just a bush, but it was a very They 1518 01:23:37,360 --> 01:23:40,400 Speaker 1: chopped the bush down so that the branches were very stiff, 1519 01:23:40,400 --> 01:23:42,720 Speaker 1: and it scratched my car. Now, let's be care if 1520 01:23:42,720 --> 01:23:44,120 Speaker 1: you get a big clear, if you get a big den, 1521 01:23:44,200 --> 01:23:46,280 Speaker 1: your car gonna get it. Appeared in this case there 1522 01:23:46,280 --> 01:23:48,280 Speaker 1: were a ton of scratches, but they didn't all go 1523 01:23:48,360 --> 01:23:52,280 Speaker 1: through the paint. I was upset b I went to 1524 01:23:52,400 --> 01:23:56,599 Speaker 1: get an estimate twelve dollars. I wasn't gonna get it 1525 01:23:56,760 --> 01:24:01,600 Speaker 1: by that stuff they sell on TV in Okay. I 1526 01:24:01,640 --> 01:24:04,519 Speaker 1: wasn't gonna pay twelve. So I once again, I go 1527 01:24:04,560 --> 01:24:07,639 Speaker 1: to the therapist and I'm upset about this, and he goes, 1528 01:24:08,880 --> 01:24:11,360 Speaker 1: if you don't go up to the edge, up to 1529 01:24:11,400 --> 01:24:14,200 Speaker 1: the line, you'll have no idea where it is. Sometimes 1530 01:24:14,240 --> 01:24:17,280 Speaker 1: you go over. But if you're so anxious that you're 1531 01:24:17,320 --> 01:24:19,120 Speaker 1: not going to go to the line, you're not gonna 1532 01:24:19,120 --> 01:24:21,040 Speaker 1: live your life fully. So that's a great lesson. And 1533 01:24:21,200 --> 01:24:22,840 Speaker 1: my car was scratched. But the same thing when you 1534 01:24:22,880 --> 01:24:26,320 Speaker 1: talk to people, if you don't ask some probing questions, 1535 01:24:26,880 --> 01:24:28,800 Speaker 1: you won't find the good stuff the new guy. And 1536 01:24:28,880 --> 01:24:31,680 Speaker 1: let me ask you a question about the car being scratched. 1537 01:24:33,160 --> 01:24:35,880 Speaker 1: Why does it matter? Do you think people are gonna 1538 01:24:35,880 --> 01:24:38,160 Speaker 1: look at your car and say, oh, Bob left Sets 1539 01:24:38,240 --> 01:24:41,880 Speaker 1: drives a scratched car, Like, does anybody really give? I 1540 01:24:41,920 --> 01:24:44,280 Speaker 1: don't think I ever drove a car that I didn't scratch. 1541 01:24:44,640 --> 01:24:48,360 Speaker 1: Believe me. It has nothing to do with a third 1542 01:24:48,520 --> 01:24:53,040 Speaker 1: party opinion. That's not it. This is a whole another 1543 01:24:53,160 --> 01:24:57,200 Speaker 1: podcast in order to explain it. It has to do 1544 01:24:57,280 --> 01:25:01,280 Speaker 1: with my identity and O C D and you know, 1545 01:25:01,880 --> 01:25:04,760 Speaker 1: and other things. And as I say that that that's 1546 01:25:04,920 --> 01:25:07,600 Speaker 1: very interesting stuff to get into. But and it's not 1547 01:25:07,600 --> 01:25:09,200 Speaker 1: that I'm gonna louctant. We'd have to do at least 1548 01:25:09,200 --> 01:25:12,280 Speaker 1: another twenty minutes. Okay, well then I think we're almost 1549 01:25:12,280 --> 01:25:14,120 Speaker 1: done here. I think, you know, I think we could 1550 01:25:14,160 --> 01:25:17,639 Speaker 1: go on forever. It's been very productive for those people listening. 1551 01:25:17,720 --> 01:25:20,200 Speaker 1: I think you've gotten the full story. But we're off 1552 01:25:20,200 --> 01:25:23,400 Speaker 1: the high of a three day conference in Santa Barbara, 1553 01:25:23,880 --> 01:25:27,240 Speaker 1: reviewing the speakers in the experience. I have to thank 1554 01:25:27,360 --> 01:25:29,280 Speaker 1: Jake who came in for the conference and came in 1555 01:25:29,320 --> 01:25:31,960 Speaker 1: to do this podcast. To an update to do an update. 1556 01:25:32,600 --> 01:25:36,280 Speaker 1: Until next time you're listening to the Bob Left Sets podcast. 1557 01:25:36,360 --> 01:25:39,599 Speaker 1: Thank you Jake, Thank you Bob, the Bob Left Sets 1558 01:25:39,720 --> 01:25:47,160 Speaker 1: Bob Cast. There you have it. That wraps up this 1559 01:25:47,200 --> 01:25:50,479 Speaker 1: week's episode of the Bob Left Sets podcast, recorded live 1560 01:25:50,520 --> 01:25:53,679 Speaker 1: at the tune In Studios in Venice, California. I hope 1561 01:25:53,720 --> 01:25:56,960 Speaker 1: you liked this conversation with Jake Gold. As always, I'm 1562 01:25:57,040 --> 01:26:00,280 Speaker 1: interested in your feedback, positive or negative. You can reach 1563 01:26:00,360 --> 01:26:03,639 Speaker 1: me at Bob at left sense dot com. Until next time, 1564 01:26:04,000 --> 01:26:19,360 Speaker 1: I'm Bob. Left Sense can think of and me reason, 1565 01:26:19,720 --> 01:26:22,480 Speaker 1: and I don't know me exactly