WEBVTT - Robert Arnott Discusses the Process Behind Research Affiliates

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<v Speaker 1>This is Master's in Business with Barry Ridholts on Bloomberg Radio.

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<v Speaker 1>This week on the podcast, I have an extra special guest.

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<v Speaker 1>His name is Rob are Not and he is the

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<v Speaker 1>creator and chairman of Research Affiliates, a fundamental indexing firm

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<v Speaker 1>that has strategies that manage over two hundred billion dollars

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<v Speaker 1>in assets. Rob is perhaps best known for popularizing the

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<v Speaker 1>concept of fundamental indexing UH, often called smart data, although

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<v Speaker 1>he has uh takes issue with with that, um moniker.

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<v Speaker 1>He thinks it's just become a marketing term. Uh. This

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<v Speaker 1>is really a fascinating conversation. Every time I speak with Rob,

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<v Speaker 1>I learned something new. Uh. This time I discovered that

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<v Speaker 1>he has co authored a number of papers with the

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<v Speaker 1>great Peter Bernstein, which was something I I didn't previously know.

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<v Speaker 1>If you were at all interested in things like fundamental indexing,

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<v Speaker 1>what's wrong with market cap waiting? How large that sector

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<v Speaker 1>can grow? The advantages of factor based investing. And I

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<v Speaker 1>also learned that there are now over five hundreds such factors.

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<v Speaker 1>I had no idea. I knew it was hundreds, I

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<v Speaker 1>had no idea was that many. Uh. This is really

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<v Speaker 1>a masterclass in this space. So with no further ado.

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<v Speaker 1>Here is my conversation with Rob or Not. My extra

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<v Speaker 1>special guest this week is Rob are Not. He is

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<v Speaker 1>the founder and chairman of Research Affiliates, perhaps best known

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<v Speaker 1>for popularizing the concept of smart beta, better known or

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<v Speaker 1>better described as fundamental indexing uh rafie does not consider

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<v Speaker 1>market cap, focusing instead on four primary factors sales, profit, book, value,

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<v Speaker 1>and dividend are not formed the firm in O two

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<v Speaker 1>in Newport Beach, California. Investment strategies developed by Research Affiliates,

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<v Speaker 1>or Raphy as it's better known, manages over two hundred

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<v Speaker 1>billion dollars in assets. Rob are Not, Welcome back to Bloomberg.

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<v Speaker 1>Thank you. So I mentioned you started Research Affiliates and

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<v Speaker 1>I'm used to just calling it raffi is the nickname

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<v Speaker 1>everybody uses. Uh back in two thousand two. Could you

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<v Speaker 1>have imagined then that it's barely fifteen years later and

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<v Speaker 1>your strategies are now managing over two hundred billion dollars?

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<v Speaker 1>Did you have any expectation of how wildly successful smart

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<v Speaker 1>data would become? Those are two different questions. Did I

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<v Speaker 1>expect to be this successful? Yes, nobody starts a business

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<v Speaker 1>without a healthy dose of optimism. Okay, perhaps sometimes undeserved,

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<v Speaker 1>but but even still, that's a big chunk of change.

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<v Speaker 1>Did you expect to hit those sort of numbers this quickly? Um, Well,

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<v Speaker 1>I don't know how quick that is. Sixteen years is

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<v Speaker 1>a long time. But as for RAFI the fundamental index,

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<v Speaker 1>UH and it's growth. I couldn't have anticipated that because

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<v Speaker 1>we hadn't come up with the idea yet. When when

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<v Speaker 1>did that first roll out? We first thought about the

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<v Speaker 1>idea of indexing in non capitalization ways in two thousand three.

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<v Speaker 1>We formalized our research and UH completed development of the

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<v Speaker 1>idea by mid O four. We were live with assets

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<v Speaker 1>by the end of O four. First fund was launched

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<v Speaker 1>by Pimco and OH five, first published index was by

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<v Speaker 1>Footsie UM in November of oh five. So barely a

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<v Speaker 1>dozen years. That's even faster. Scale up to not a

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<v Speaker 1>lot of fun scale up to two and a dozen years. No,

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<v Speaker 1>that's true, that's true, but keep in mind it's not

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<v Speaker 1>a hundred billions of assets under management. We licensed the

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<v Speaker 1>idea three distribution partners, so we have the help of Pimco, Schwab, Investco, Nomura,

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<v Speaker 1>foot See and Russell UH and couldn't get any names

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<v Speaker 1>that anybody recognized. We keep looking, We keep hoping somebody

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<v Speaker 1>known actually signs onto the idea. So that let's let's

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<v Speaker 1>digress and talk about that a moment. That's a fascinating

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<v Speaker 1>model where now I know you guys also manage money directly,

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<v Speaker 1>not anymore, not anymore. Oh so that's that's a change

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<v Speaker 1>since the last time you were here. When did you

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<v Speaker 1>stop directly managing money? We decided in two thousand fourteen

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<v Speaker 1>that UM five of our assets under quote management close quote,

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<v Speaker 1>where money was money that we actually managed. Fift pcent

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<v Speaker 1>of our revenues came on that, and the tail was

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<v Speaker 1>wagging the dog. We were winding up with distribution partners,

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<v Speaker 1>fearful that we were going to compete directly with them.

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<v Speaker 1>That makes sense, and we decided we don't need these complications.

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<v Speaker 1>Let's stick to what we're best at. And so we

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<v Speaker 1>approached Pimco, our largest affiliate, and in effect said would

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<v Speaker 1>you like this eight billion dollar book of business UM

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<v Speaker 1>And they said, they said, at a price tag of zero,

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<v Speaker 1>that's not a bad deal. I think we'll go for you.

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<v Speaker 1>You know, if you would have come to me, I

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<v Speaker 1>would have I would have given you the same deal

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<v Speaker 1>they gave you. Oh my goodness, that didn't cross my mind.

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<v Speaker 1>I wish, I wish I had thought of that. So

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<v Speaker 1>so this is kind of fascinating. So what I find

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<v Speaker 1>so intriguing about your model in addition to the intellectual property,

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<v Speaker 1>but essentially, you're in the business of licensing these indices

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<v Speaker 1>to other people to do you know, the roll up

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<v Speaker 1>your sleeves and do the trading, do the clients everything

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<v Speaker 1>do which is complex and filled with risk and expensive.

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<v Speaker 1>So you really have the sweetest part of of the pie.

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<v Speaker 1>For us, it's the sweetest part because, uh, it's what

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<v Speaker 1>we love to do, and it's what you you, I

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<v Speaker 1>ostensibly would imagine you do best. Let the other people

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<v Speaker 1>who are experts in trading and what have you. Um

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<v Speaker 1>I think not being involved in trading back office call

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<v Speaker 1>desks is a wonderful thing. Um I think there are

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<v Speaker 1>people who are really good at that, and I want

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<v Speaker 1>them to do what they're really good at. In effect,

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<v Speaker 1>being in the business of product innovation and licensing, we

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<v Speaker 1>face an unusually high hurdle because our clients are distribution partners.

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<v Speaker 1>They don't need us, They have their own R and

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<v Speaker 1>D teams and so for our business to succeed, UM,

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<v Speaker 1>they have to see us as an extension of their

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<v Speaker 1>own R and D team, complimentary to what they do,

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<v Speaker 1>and UM, not all organizations can think that way. You

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<v Speaker 1>have to be willing to go against the not invented

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<v Speaker 1>here syndrome. So that sort of puts a little more

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<v Speaker 1>heft on the name of the firm research affiliates, because

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<v Speaker 1>essentially you provide intellectual um property and research strength to

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<v Speaker 1>the affiliates you work with. I never really thought of

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<v Speaker 1>it in quite those terms, but really that's what Raffie does.

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<v Speaker 1>That's exactly right. Was that intentional or did we you

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<v Speaker 1>just happen to stumble on that? Um, a little bit

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<v Speaker 1>of both. I was running first Quadrant at the time

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<v Speaker 1>and had decided if I'm ever going to start my

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<v Speaker 1>own business, I had to do it sooner rather than later,

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<v Speaker 1>and so I was running both in parallel for two years.

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<v Speaker 1>Running both in parallel for two years meant I had

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<v Speaker 1>to be studiously avoid conflicts of interest. So initially we

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<v Speaker 1>started out saying, let's subadvise, let's license our ideas, and

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<v Speaker 1>we found that that business model works, so we stuck

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<v Speaker 1>with it. Quite fascinating. Let's talk a little bit about

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<v Speaker 1>factors investing um Fama French famously identified first the three

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<v Speaker 1>factor model, then the five factor model, then the seven

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<v Speaker 1>factor model. Are there still factors out there that have

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<v Speaker 1>yet to be discovered? Two answers to that question. Firstly, yes,

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<v Speaker 1>there will be. They've already been five factors published five

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<v Speaker 1>and um there will be hundreds more. Now the more

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<v Speaker 1>pertinent question is how much of this is data mining

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<v Speaker 1>finding relationships that prevailed in the past that have no

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<v Speaker 1>reason to prevail in the future, And how much of

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<v Speaker 1>it is um truly factors that drive price that can

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<v Speaker 1>be truly a reliable source of access return, Meaning is

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<v Speaker 1>there enough outperformance here that can be captured by a portfolio? Exactly? So?

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<v Speaker 1>Of those five So if these were really good factors,

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<v Speaker 1>why wouldn't we create a if not a five hundred

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<v Speaker 1>factor portfolio. Hey, let's put these in order of the

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<v Speaker 1>strongest out performance generators, and here are the fifty or

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<v Speaker 1>five best factors. Why can't we do that? Well? I

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<v Speaker 1>wrote a paper a couple of years ago called how

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<v Speaker 1>can smart Bay to Go Horribly Wrong? And I remember

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<v Speaker 1>that it was massively controversial. I thought the controversy was

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<v Speaker 1>amusing because if I'd written a paper entitled how can

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<v Speaker 1>Stockpicking go Horribly Wrong? And I offered the the sage

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<v Speaker 1>inside that if a stock soars and its fundamentals haven't,

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<v Speaker 1>so it's valuation multiples have sword, it's past returns will

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<v Speaker 1>look artificially wonderful, and if there's any mean or version

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<v Speaker 1>on valuations, it's future performance will, to use a technical term,

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<v Speaker 1>suck so um. People would have read that paper and said,

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<v Speaker 1>what's this nitwit talking about? Everybody knows that by saying

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<v Speaker 1>exactly the same thing about factors and smart beta strategies,

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<v Speaker 1>I was pilloried for suggesting that the same thing could

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<v Speaker 1>apply for strategies. Now, if you go back historically, you

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<v Speaker 1>find that the alpha of many of the smart beta

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<v Speaker 1>factors have has not been tested in terms of how

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<v Speaker 1>much of that access return came from rising valuation multiples.

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<v Speaker 1>We might as well have a an Apple factor that

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<v Speaker 1>simply says Apple has outperformed magnificently. It is a powerful factor.

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<v Speaker 1>You have a long Apple, short everything else factor, and

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<v Speaker 1>because of the past performance, we know it's going to

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<v Speaker 1>continue to work. Let's digress a little bit and and

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<v Speaker 1>define factors for people who may not be familiar with

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<v Speaker 1>Gene Fama, who won the Noble Prize a few years

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<v Speaker 1>ago for his for a lot of his work. UM

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<v Speaker 1>the original and its Gene Farm in Ken French at

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<v Speaker 1>Dartmouth Farm is a Chicago. The original Fama French factor

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<v Speaker 1>paper was small capitalization value, and I'm trying to remember

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<v Speaker 1>was that momentum, quality, market market beta market. So that's

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<v Speaker 1>the three, okay, and then when we moved to five,

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<v Speaker 1>we added um uh, quality and momentum. That's the next lot,

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<v Speaker 1>and then seven. I don't even know what the next

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<v Speaker 1>two are. I'm not certain, but I think it's illiquidity

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<v Speaker 1>and investment. Right. So, so all of this comes back

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<v Speaker 1>to let's let's keep it simple. Low cost stocks over

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<v Speaker 1>long periods of time, low uh better value stocks, not

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<v Speaker 1>expensive stocks. I don't mean low price tend to outperform

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<v Speaker 1>expensive stocks over the long haul, exactly right now. Advocates

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<v Speaker 1>of efficient markets will say it's got to be because

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<v Speaker 1>of some kind of hidden risk, because you can't get

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<v Speaker 1>something for nothing. Um. I would push back against that

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<v Speaker 1>and say it's not risk with value. Might be risked

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<v Speaker 1>with small cap because there and then there's a liquidity issues,

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<v Speaker 1>but with value, it's the psychology it's the behavior of

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<v Speaker 1>who wants to buy this. Dominoes is one of my

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<v Speaker 1>favorite examples. Domino's had a big, a whole run of

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<v Speaker 1>issues late nineties early two thousands. The stock did poorly.

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<v Speaker 1>People were thinking, all right, well, that chain is pretty

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<v Speaker 1>much done. And Dominoes over the past I think it's

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<v Speaker 1>either fifteen or twenty years, has handily outperformed Apple. May

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<v Speaker 1>be getting the timeframe wrong. So and that's the psychology

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<v Speaker 1>of who wants to touch that? And if you look

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<v Speaker 1>from the trough in two thousand nine, Uh City ever

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<v Speaker 1>so briefly dipped below a buck, be of a dipped

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<v Speaker 1>to roughly two bucks, and since then those have handily

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<v Speaker 1>outperformed Apple. Um so, but they've outperformed it from a

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<v Speaker 1>starting point of being thought on death's door. So value,

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<v Speaker 1>it seems to me, does have a behavioral basis. Basically,

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<v Speaker 1>when you have a value orientation, you're buying what's unloved,

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<v Speaker 1>what people want to shun. That should be rewarded. Now

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<v Speaker 1>is it a hidden risk factor only psychologically? Well, let

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<v Speaker 1>me let me push back a little bit over there.

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<v Speaker 1>Two companies in financial crisis look terrible. One of them's

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<v Speaker 1>a I G. The other's Lehman brothers. You can buy

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<v Speaker 1>a I g rescued and and since pretty decent, not great,

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<v Speaker 1>but pretty decent returns off of the bottom and Lehman,

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<v Speaker 1>I guess we could call that a value trap. Although

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<v Speaker 1>there were elements of fraud and RepA one oh five,

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<v Speaker 1>there was a whole different set of problems with Lehman.

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<v Speaker 1>But the risk with value is am I buying something

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<v Speaker 1>that's going to be a zero? That's known as a

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<v Speaker 1>value trap. It's a stock that looks cheap on its

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<v Speaker 1>way to zero. Now it's hard to have a whole

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<v Speaker 1>sector that looks cheap on its way to zero. I

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<v Speaker 1>coined the term anti bubble in two thousand nine to

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<v Speaker 1>describe what I perceived as the inverse of a bubble,

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<v Speaker 1>where an entire sector of the economy is priced as

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<v Speaker 1>if they're all headed for oblivion, when in fact, every

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<v Speaker 1>failure clears the runway for the survivors to have higher profits,

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<v Speaker 1>higher margins, and greater success us ahead. So, unless you

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<v Speaker 1>wanted to um except the notion of armageddon the end

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<v Speaker 1>of the economy, uh you, it made sense to think

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<v Speaker 1>that collectively this sector was being dismissed when it shouldn't be.

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<v Speaker 1>There's a whole group of people that are the armageddon traders.

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<v Speaker 1>I think the Ft called them the plastic bears. They'll

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<v Speaker 1>scream arm again, but then they'll he here's what we

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<v Speaker 1>can sell you while we're waiting for armagedon um. The

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<v Speaker 1>other thing about anti bubble is so fascinating. You could

0:15:35.240 --> 0:15:38.800
<v Speaker 1>say there's an anti bubble in what was it? Home

0:15:38.840 --> 0:15:41.840
<v Speaker 1>builders and oh five and mortgage brokers and bankers and

0:15:41.920 --> 0:15:44.960
<v Speaker 1>oh six and pretty much anything else in finance and

0:15:45.000 --> 0:15:50.000
<v Speaker 1>O seven and each almost every there's almost always some

0:15:50.120 --> 0:15:53.480
<v Speaker 1>sort of bubble in the market somewhere and some sort

0:15:53.520 --> 0:15:56.640
<v Speaker 1>of anti bubble in the market somewhere. You go back

0:15:56.640 --> 0:16:01.520
<v Speaker 1>to early two thousand sixteen emerging mark, It's deep value

0:16:02.160 --> 0:16:06.760
<v Speaker 1>was priced at two to three times cash flow, and

0:16:07.000 --> 0:16:09.600
<v Speaker 1>it's not as if the emerging economies of the world

0:16:09.640 --> 0:16:14.840
<v Speaker 1>were collectively all going to go bust, so it represented

0:16:14.880 --> 0:16:18.760
<v Speaker 1>an extraordinary opportunity. Rafi, the fundamental index in emerging markets

0:16:18.800 --> 0:16:22.320
<v Speaker 1>was briefly trading for a Schiller Pe ratio below six. Wow,

0:16:22.360 --> 0:16:25.800
<v Speaker 1>that's amazing. Let's talk about a study you did way

0:16:25.800 --> 0:16:30.640
<v Speaker 1>back when looking at the SNP five index, which theoretically

0:16:30.880 --> 0:16:34.920
<v Speaker 1>is a passive, and we'll put a footnote on exactly

0:16:34.960 --> 0:16:41.680
<v Speaker 1>what cassive means. In this you found from to the

0:16:41.760 --> 0:16:44.280
<v Speaker 1>last year there was a full year of data available,

0:16:44.800 --> 0:16:48.680
<v Speaker 1>stocks added to the index underperformed those that were kicked

0:16:48.680 --> 0:16:53.400
<v Speaker 1>out by an average of twenty three percentage points over

0:16:53.440 --> 0:16:56.960
<v Speaker 1>the ensuing twelve months. That's not a bad gap in return.

0:16:57.120 --> 0:16:59.640
<v Speaker 1>Oh my goodness, that's amazing. So so what are the

0:17:00.000 --> 0:17:03.640
<v Speaker 1>occations of this and what does this mean about the

0:17:03.800 --> 0:17:08.320
<v Speaker 1>stock picking acumen of the editors on the committee of

0:17:08.359 --> 0:17:11.320
<v Speaker 1>the SMP Index who select the stocks that go into it.

0:17:11.760 --> 0:17:15.040
<v Speaker 1>I don't fault the index committee for the way they

0:17:15.080 --> 0:17:18.520
<v Speaker 1>make choices. They they are under. Their clients are the

0:17:18.600 --> 0:17:21.679
<v Speaker 1>people who license the index, and the people who license

0:17:21.800 --> 0:17:25.720
<v Speaker 1>the index want the index to include all the names

0:17:25.720 --> 0:17:28.639
<v Speaker 1>that are hot, beloved, and are embarrassing not to have

0:17:28.680 --> 0:17:32.399
<v Speaker 1>in the index. Just added was Twitter as of this

0:17:32.480 --> 0:17:37.479
<v Speaker 1>tape in okay Um. And if there's a stock that

0:17:37.560 --> 0:17:44.880
<v Speaker 1>has been brutalized, unloved, dirt cheap and nobody wants it,

0:17:44.880 --> 0:17:46.919
<v Speaker 1>it's embarrassing to have it in the index. So of

0:17:46.920 --> 0:17:50.639
<v Speaker 1>course they're going to take those out. Now, what happens

0:17:50.720 --> 0:17:54.800
<v Speaker 1>is two things. Firstly, they announce a change, and they

0:17:54.840 --> 0:17:57.240
<v Speaker 1>announced the date the change will take effect. That gives

0:17:57.280 --> 0:17:59.880
<v Speaker 1>the index funds a grace period in which to trade

0:18:00.480 --> 0:18:04.360
<v Speaker 1>where they're going to move those stock prices, and those

0:18:04.400 --> 0:18:07.600
<v Speaker 1>stocks will still be in the index, so it won't

0:18:07.600 --> 0:18:12.760
<v Speaker 1>create a performance drag. There. Everybody, please front run our trades. Well,

0:18:12.800 --> 0:18:16.480
<v Speaker 1>there's a hedge fund community that does exactly that. So

0:18:16.600 --> 0:18:21.320
<v Speaker 1>the trades are made, the positions built, and then given

0:18:21.320 --> 0:18:25.040
<v Speaker 1>over to the index funds on the effective date, preferably

0:18:25.160 --> 0:18:30.320
<v Speaker 1>at or near the close. The stocks added when you

0:18:30.359 --> 0:18:33.879
<v Speaker 1>compare them with the discretionary deletions deletions that aren't related

0:18:33.920 --> 0:18:39.760
<v Speaker 1>to corporate actions, um outperformed by nearly nine percent during

0:18:39.880 --> 0:18:43.120
<v Speaker 1>that grace period. So when index funds say we don't

0:18:43.160 --> 0:18:47.959
<v Speaker 1>move stock prices with our trading, that's that's rubbish. Um.

0:18:48.080 --> 0:18:50.399
<v Speaker 1>They let other people move it on their behalf, and

0:18:50.440 --> 0:18:53.359
<v Speaker 1>they could say, oh, look we haven't moved this. Well

0:18:53.480 --> 0:18:55.879
<v Speaker 1>there's that, and then there's also the simple fact that

0:18:55.920 --> 0:19:00.120
<v Speaker 1>the ads beat the discretionary deletions by nine during a

0:19:00.119 --> 0:19:04.919
<v Speaker 1>period of days. Well, that's a big move. So you

0:19:05.119 --> 0:19:09.760
<v Speaker 1>also have part of that return difference in the subsequent

0:19:09.840 --> 0:19:14.760
<v Speaker 1>year is simply mean reversion taking the price impact of

0:19:14.800 --> 0:19:18.560
<v Speaker 1>the index funds back out, and part of it is

0:19:18.680 --> 0:19:22.560
<v Speaker 1>quite simply. The stocks added are extravagantly expensive on average,

0:19:22.960 --> 0:19:26.240
<v Speaker 1>and the stocks dropped are usually a deep discounts um

0:19:26.280 --> 0:19:31.480
<v Speaker 1>over nine of the ads are companies trading at premium multiples.

0:19:31.520 --> 0:19:35.159
<v Speaker 1>Over the discretionary deletes are trading at a discount. And

0:19:35.200 --> 0:19:40.119
<v Speaker 1>the average gap between valuation multiples of the ads and

0:19:40.200 --> 0:19:43.240
<v Speaker 1>of the deletes is more than three to one. That's amazing.

0:19:43.359 --> 0:19:47.520
<v Speaker 1>So let me make the case for quote unquote passive indexing.

0:19:48.280 --> 0:19:50.920
<v Speaker 1>I think smart data. Let me caveat this. Smart data.

0:19:51.000 --> 0:19:53.359
<v Speaker 1>Is that the wrong phrase. It should be fundamental indexing.

0:19:53.800 --> 0:19:56.960
<v Speaker 1>Passive investing is a wrong phrase. It should be low

0:19:57.040 --> 0:20:01.080
<v Speaker 1>cost indexing. But here's the pro indexing argument, and I

0:20:01.119 --> 0:20:04.160
<v Speaker 1>want you to take this argument apart. This is the

0:20:04.240 --> 0:20:08.920
<v Speaker 1>most cost effective, least expensive way to get exposure to equities.

0:20:09.600 --> 0:20:11.879
<v Speaker 1>It has the lowest amount of turnover, the least amount

0:20:11.920 --> 0:20:17.480
<v Speaker 1>of tax consequences, and everybody seems to have the greatest

0:20:17.480 --> 0:20:21.480
<v Speaker 1>difficulty outperforming the SNP five hundred. So we're gonna keep

0:20:21.560 --> 0:20:27.080
<v Speaker 1>using that as a benchmark going forward. Discuss the Bill

0:20:27.119 --> 0:20:30.320
<v Speaker 1>Sharp wrote a piece in the nine nineties entitled the

0:20:30.359 --> 0:20:34.800
<v Speaker 1>arithmetic of active investing, and it's a very simple thesis.

0:20:34.840 --> 0:20:39.000
<v Speaker 1>The market is capitalization weighted. The index fund span almost

0:20:39.040 --> 0:20:42.720
<v Speaker 1>all of the market and is capitalization weighted. You take

0:20:42.920 --> 0:20:47.840
<v Speaker 1>that portfolio, all of the indexers out, and what's left

0:20:47.960 --> 0:20:52.080
<v Speaker 1>is what active managers collectively own. Well, it's the same portfolio,

0:20:52.200 --> 0:20:56.880
<v Speaker 1>giver take some wiggle room. So if it's the same portfolio,

0:20:57.160 --> 0:21:01.400
<v Speaker 1>active managers should have the same per formances index funds

0:21:01.880 --> 0:21:06.119
<v Speaker 1>minus costs, and the costs are higher for active managers.

0:21:06.760 --> 0:21:12.640
<v Speaker 1>That arithmetic is not just true, it's a truism that

0:21:12.720 --> 0:21:17.639
<v Speaker 1>means that if you're choosing active managers with absolutely no skill,

0:21:17.880 --> 0:21:22.920
<v Speaker 1>you should expect to earn index returns minus um when

0:21:22.920 --> 0:21:26.560
<v Speaker 1>you choose an active manager. This doesn't mean in choosing

0:21:26.600 --> 0:21:29.240
<v Speaker 1>active managers as a waste of time. What it does

0:21:29.320 --> 0:21:32.119
<v Speaker 1>mean is you'd better have a good answer to the

0:21:32.200 --> 0:21:35.960
<v Speaker 1>question if this active manager is a winner, so there's

0:21:35.960 --> 0:21:38.560
<v Speaker 1>a loser on the other side of their trades, who's

0:21:38.600 --> 0:21:41.199
<v Speaker 1>the loser and why are they are willing loser for

0:21:41.240 --> 0:21:45.000
<v Speaker 1>fundamental index The answer to that is really simple. This

0:21:45.080 --> 0:21:48.359
<v Speaker 1>is a strategy that contratrades against the market's biggest and

0:21:48.440 --> 0:21:52.160
<v Speaker 1>most extravagant bets, and so the loser on the other

0:21:52.160 --> 0:21:55.920
<v Speaker 1>side of the trade is the performance chasing lemmings who

0:21:55.920 --> 0:22:00.920
<v Speaker 1>are legion. Here's the Bill Miller pushed back. Most active

0:22:00.960 --> 0:22:05.560
<v Speaker 1>managers are as you've described, with a very low active

0:22:05.600 --> 0:22:09.680
<v Speaker 1>share and essentially their closet index ers. So why on

0:22:09.760 --> 0:22:12.200
<v Speaker 1>earth should anybody pay a high fee when you could

0:22:12.200 --> 0:22:16.000
<v Speaker 1>pay a low fee and get the same portfolio. Fair

0:22:16.080 --> 0:22:19.960
<v Speaker 1>fair criticism, It's a fair criticism. There's a lot of

0:22:20.000 --> 0:22:24.080
<v Speaker 1>active managers hiding the bushes near the benchmark. Most active

0:22:24.080 --> 0:22:27.720
<v Speaker 1>managers are constantly looking over their shoulder at the benchmark

0:22:27.920 --> 0:22:31.680
<v Speaker 1>and worrying about beating it. The beauty of fundamental index

0:22:31.880 --> 0:22:36.800
<v Speaker 1>and of smart beta as it was originally defined. Smart

0:22:36.840 --> 0:22:39.679
<v Speaker 1>beta originally meant strategies that break the link with price,

0:22:39.760 --> 0:22:43.920
<v Speaker 1>that don't pay any attention to market capitalization or a

0:22:44.160 --> 0:22:47.640
<v Speaker 1>price in setting the weight of a stock. This term

0:22:47.680 --> 0:22:52.720
<v Speaker 1>has been stretched to the point of meaninglessness. But um,

0:22:52.840 --> 0:22:57.560
<v Speaker 1>under that definition, you do have the advantage that you're

0:22:57.600 --> 0:23:01.240
<v Speaker 1>going to be contratrating against the market's biggest bats um,

0:23:01.280 --> 0:23:06.000
<v Speaker 1>whether you're equal weighting or fundamental index or minimum variants,

0:23:06.080 --> 0:23:09.399
<v Speaker 1>you're going to be having an anchor a target weight

0:23:09.600 --> 0:23:12.240
<v Speaker 1>that isn't related to price, so as the price sores

0:23:12.280 --> 0:23:16.320
<v Speaker 1>and tumbles, you're gonna be selling and buying. It's built

0:23:16.359 --> 0:23:21.360
<v Speaker 1>in structural cell high Bilow discipline. Fascinating. We were talking

0:23:21.800 --> 0:23:28.680
<v Speaker 1>earlier about traditional passive investing or or low cost indexing.

0:23:29.320 --> 0:23:31.840
<v Speaker 1>Let's let's do a little bit of a compare and

0:23:31.960 --> 0:23:38.040
<v Speaker 1>contrast with UM fundamental indexing. And we touched on this.

0:23:38.320 --> 0:23:40.639
<v Speaker 1>I want to give you a quote from Burton Malchiol.

0:23:41.359 --> 0:23:44.840
<v Speaker 1>Smart beta strategies are riskier than index funds and not

0:23:45.040 --> 0:23:50.160
<v Speaker 1>right for individual investors. What is professor Malkiel getting wrong there?

0:23:51.720 --> 0:23:56.800
<v Speaker 1>Malkiel comes from the efficient markets community. He believes he

0:23:57.160 --> 0:23:59.840
<v Speaker 1>wrote random Walk down Wall Street back in I think

0:23:59.840 --> 0:24:07.880
<v Speaker 1>the sixties. UM. It's interesting to note that if you

0:24:08.040 --> 0:24:14.879
<v Speaker 1>believe that UM the the share prices equal a fair

0:24:14.960 --> 0:24:19.439
<v Speaker 1>value that we cannot see plus or minus and error

0:24:21.080 --> 0:24:24.840
<v Speaker 1>adding up to the price, And if you believe the

0:24:24.920 --> 0:24:28.080
<v Speaker 1>market is constantly hunting for those errors and trying to

0:24:28.200 --> 0:24:32.800
<v Speaker 1>fix them so that the error is mean reverting, then

0:24:33.200 --> 0:24:39.320
<v Speaker 1>contratrating against big price moves has a structural alpha that

0:24:39.480 --> 0:24:42.640
<v Speaker 1>is in fact the key driver of the value effect.

0:24:43.000 --> 0:24:47.840
<v Speaker 1>If you look at value strategies, the alpha comes from

0:24:47.840 --> 0:24:52.000
<v Speaker 1>the rebalancing, not from the cheapness of the stocks. Well,

0:24:52.080 --> 0:24:54.119
<v Speaker 1>isn't that the same thing. When we say a stock

0:24:54.240 --> 0:24:57.760
<v Speaker 1>is cheap, we're essentially saying it's trading at a discount

0:24:57.840 --> 0:25:00.919
<v Speaker 1>to its fair value, and once that rebalance o cards

0:25:00.960 --> 0:25:04.160
<v Speaker 1>it should snap back to that and there are gains. Well,

0:25:04.280 --> 0:25:08.360
<v Speaker 1>just as an example, fundamental index overweight stocks that are

0:25:08.400 --> 0:25:11.600
<v Speaker 1>trading at discounts proportional to the magnitude of the discount,

0:25:12.080 --> 0:25:16.320
<v Speaker 1>underweight stocks trading at disc premiums proportional to the magnitude

0:25:16.320 --> 0:25:20.040
<v Speaker 1>of the premium. So your systematically downweighting the growth stocks

0:25:20.080 --> 0:25:22.679
<v Speaker 1>and upweighting the value stocks. You're saying, thanks for the

0:25:22.720 --> 0:25:25.160
<v Speaker 1>gains on the growth stocks, let me trim it back

0:25:25.160 --> 0:25:28.439
<v Speaker 1>to its economic footprint, thank you for the discounts on

0:25:28.480 --> 0:25:31.560
<v Speaker 1>the value stocks, reweighting it back up. So there's a

0:25:31.560 --> 0:25:37.240
<v Speaker 1>structural value tilt. Well, why then, does this strategy relentlessly

0:25:37.720 --> 0:25:43.160
<v Speaker 1>beat cap weighted value indexes Russell value EFA, Value IFA

0:25:43.240 --> 0:25:47.480
<v Speaker 1>Emerging Markets value UM winning against the value index is

0:25:47.520 --> 0:25:50.600
<v Speaker 1>seventy or eighty percent of the time, year by year. Uh.

0:25:50.640 --> 0:25:54.320
<v Speaker 1>It does so for the simple reason that value indexes

0:25:54.359 --> 0:25:56.960
<v Speaker 1>are themselves cap weighted so they're going to overweight the

0:25:57.000 --> 0:26:00.520
<v Speaker 1>overvalue and underweight the undervalued value stocks, even within the

0:26:00.640 --> 0:26:05.840
<v Speaker 1>universe of value correct um. Think of it this way.

0:26:06.320 --> 0:26:12.400
<v Speaker 1>If a stock outperforms in the future, then it must

0:26:12.400 --> 0:26:14.960
<v Speaker 1>have been under under price today. If it underperforms in

0:26:14.960 --> 0:26:20.960
<v Speaker 1>the future, it must have been overpriced today. And what

0:26:21.119 --> 0:26:24.719
<v Speaker 1>stocks get the most weight in a cap weighted portfolio

0:26:25.040 --> 0:26:28.360
<v Speaker 1>those that are overpriced. So let's let's address that. Casette

0:26:28.400 --> 0:26:31.760
<v Speaker 1>raises a really interesting question. When we look at cap

0:26:31.840 --> 0:26:35.960
<v Speaker 1>weighted indexes, we end up owning more of the names

0:26:36.000 --> 0:26:40.000
<v Speaker 1>that are outperforming have been out, I've been out before,

0:26:40.720 --> 0:26:44.719
<v Speaker 1>and since we know momentum as a factor, the assumption

0:26:45.000 --> 0:26:48.840
<v Speaker 1>is that those outperformers will, at least for some finite

0:26:48.840 --> 0:26:52.199
<v Speaker 1>period in the future, continue to outperform. So we end

0:26:52.280 --> 0:26:54.639
<v Speaker 1>up owning more of the winners that are keeping winning

0:26:54.680 --> 0:26:57.399
<v Speaker 1>and less of the losers that are keeping losing. Or

0:26:57.480 --> 0:27:03.280
<v Speaker 1>so goes the cap weighted indet argument. What's wrong with

0:27:03.320 --> 0:27:05.960
<v Speaker 1>that claim? Don't we want more exposure to stocks that

0:27:06.000 --> 0:27:09.600
<v Speaker 1>are winning. Here's what's fascinating. Yeah, momentum is a powerful

0:27:09.640 --> 0:27:15.080
<v Speaker 1>factor across multiple asset classes spanning decades, but within stocks,

0:27:15.400 --> 0:27:19.760
<v Speaker 1>momentum was first published by professors jagged Yaian Titman back

0:27:19.800 --> 0:27:26.480
<v Speaker 1>in nineteen two or three, and since nineteen momentum is

0:27:26.480 --> 0:27:30.440
<v Speaker 1>a strategy in the stock market hasn't worked well, hasn't worked,

0:27:30.440 --> 0:27:34.480
<v Speaker 1>it's underperformed some other factors. No high performing stocks have

0:27:34.560 --> 0:27:39.560
<v Speaker 1>underperformed low performing stocks on average since ninety nine. So

0:27:40.480 --> 0:27:43.159
<v Speaker 1>is that due to the dot com crash in the

0:27:43.200 --> 0:27:46.560
<v Speaker 1>Great Financial Crisis? How is it operated? And I know

0:27:46.640 --> 0:27:48.560
<v Speaker 1>you can't say I only want to invest when we're

0:27:48.560 --> 0:27:52.520
<v Speaker 1>not in a bubble or in a crisis, but how

0:27:52.640 --> 0:27:58.160
<v Speaker 1>significant were those events to the underperformance of outperformed tremendously significant.

0:27:58.119 --> 0:28:00.560
<v Speaker 1>And you put your finger on it that when you

0:28:00.720 --> 0:28:04.720
<v Speaker 1>have a strategy that outperforms for a while, then crashes,

0:28:04.760 --> 0:28:07.520
<v Speaker 1>outperforms for a while, then crashes net net, it can

0:28:07.560 --> 0:28:09.600
<v Speaker 1>look terrible if you can use it only when it's

0:28:09.600 --> 0:28:14.240
<v Speaker 1>gonna work. Great an index that does that exactly well.

0:28:14.600 --> 0:28:20.080
<v Speaker 1>In point of fact, when um, when momentum is telling

0:28:20.119 --> 0:28:26.560
<v Speaker 1>you the extravagantly priced growth stocks are the ones with momentum,

0:28:26.560 --> 0:28:30.480
<v Speaker 1>That's when it's more likely to have a crash than

0:28:30.840 --> 0:28:34.480
<v Speaker 1>at other times. When momentum is saying the value stocks

0:28:34.480 --> 0:28:38.320
<v Speaker 1>have turned and are showing positive momentum. That's when momentum

0:28:38.360 --> 0:28:41.880
<v Speaker 1>historically works best. So the combination of the two value

0:28:41.880 --> 0:28:46.160
<v Speaker 1>and momentum tends to be a really nice combination. But

0:28:46.600 --> 0:28:49.840
<v Speaker 1>be very careful about using momentum when it's telling you

0:28:49.880 --> 0:28:52.160
<v Speaker 1>to chase bubble stocks. If you can switch it off,

0:28:53.000 --> 0:28:58.680
<v Speaker 1>do so. Let's talk about the combination of value and momentum. Uh.

0:28:58.840 --> 0:29:04.000
<v Speaker 1>West Gray of Alpha architect wrote a piece Who's Who's um?

0:29:04.320 --> 0:29:08.720
<v Speaker 1>Title I love about combining value and momentum, which essentially

0:29:08.760 --> 0:29:12.040
<v Speaker 1>says even God would get fired as an active manager.

0:29:12.520 --> 0:29:15.840
<v Speaker 1>And he said he suggests that while we know the

0:29:15.880 --> 0:29:20.520
<v Speaker 1>combination of value and momentum outperforms just about any other

0:29:20.560 --> 0:29:24.040
<v Speaker 1>combination can come up with, there are these occasional draw

0:29:24.080 --> 0:29:27.560
<v Speaker 1>downs that can be brutal. Absolutely so, So how do

0:29:27.680 --> 0:29:33.480
<v Speaker 1>we explain why value and momentum outperforms just about any

0:29:33.480 --> 0:29:37.360
<v Speaker 1>other combination of factors if we still get these really

0:29:37.480 --> 0:29:41.000
<v Speaker 1>horrific periods of time where gee, this doesn't seem to

0:29:41.000 --> 0:29:44.160
<v Speaker 1>be working. Well, simple fact is, no strategy is going

0:29:44.200 --> 0:29:48.360
<v Speaker 1>to work all the time. UH. Contraining investing is arguably

0:29:48.440 --> 0:29:56.680
<v Speaker 1>the most powerful and reliable UH long term form of investing. Basically,

0:29:56.760 --> 0:30:01.840
<v Speaker 1>whatever is newly cheap is going to have performed terribly.

0:30:01.920 --> 0:30:05.440
<v Speaker 1>It will have inflicted pain and losses. People don't want

0:30:05.480 --> 0:30:08.719
<v Speaker 1>more of that. Imagine an investor saying, oh, I just

0:30:08.800 --> 0:30:10.400
<v Speaker 1>lost a ton of money on this, give me more

0:30:10.400 --> 0:30:14.520
<v Speaker 1>of that. Uh, that's what a contraining investor does. Um

0:30:14.560 --> 0:30:18.960
<v Speaker 1>a strategy that's provided great joy and profit, a stock

0:30:19.080 --> 0:30:22.840
<v Speaker 1>that's provided great joy and profit. How many people look

0:30:22.880 --> 0:30:24.760
<v Speaker 1>at that and say, oh, get me out of here.

0:30:24.960 --> 0:30:30.600
<v Speaker 1>That's what a contraining investor does. And so with contraining investing,

0:30:30.840 --> 0:30:36.640
<v Speaker 1>you're going against the crowd that's profoundly uncomfortable, and whenever

0:30:36.680 --> 0:30:41.200
<v Speaker 1>it fails, whenever it doesn't add value because the expensive

0:30:41.200 --> 0:30:44.960
<v Speaker 1>popular stocks are getting more expensive and the cheap garbage

0:30:44.960 --> 0:30:49.360
<v Speaker 1>stocks are getting more cheap. Anytime it does fail, people

0:30:49.600 --> 0:30:53.160
<v Speaker 1>start to think you're an absolute idiot. So let's talk

0:30:53.200 --> 0:30:56.880
<v Speaker 1>about that for a second. Because my office has a

0:30:57.000 --> 0:31:02.960
<v Speaker 1>value tilt, as does everything that the research affiliate or many.

0:31:03.000 --> 0:31:06.719
<v Speaker 1>I shouldn't say everything, but many, everything just just about.

0:31:07.120 --> 0:31:09.760
<v Speaker 1>And yet we're in a period where we have the

0:31:09.800 --> 0:31:13.120
<v Speaker 1>fang stocks, we have these tech companies doing great, and

0:31:13.440 --> 0:31:17.640
<v Speaker 1>value is going through one of its periodic stretches of

0:31:18.040 --> 0:31:22.719
<v Speaker 1>under performance where people stop and say, I understand the

0:31:22.760 --> 0:31:26.880
<v Speaker 1>concept behind value, but look at Netflix, why why do

0:31:26.960 --> 0:31:29.760
<v Speaker 1>we want to own these cheap stocks? The expensive stocks

0:31:29.760 --> 0:31:33.480
<v Speaker 1>are doing great. So two part question, A, why do

0:31:33.560 --> 0:31:38.000
<v Speaker 1>we go through these periodic spasms of of significant underperformance?

0:31:38.040 --> 0:31:41.760
<v Speaker 1>And B is that what enables value to over the

0:31:41.760 --> 0:31:46.520
<v Speaker 1>long haul outperform growth. Let me answer be first, Yes,

0:31:46.600 --> 0:31:49.600
<v Speaker 1>that's exactly why it outperforms in the long run, because

0:31:49.640 --> 0:31:54.640
<v Speaker 1>it's uncomfortable, but the periods, and because when it goes

0:31:54.640 --> 0:31:57.800
<v Speaker 1>through a period of disappointment, is very easy for people

0:31:57.840 --> 0:32:03.320
<v Speaker 1>to abandon a strategy that's on comfortable the making the

0:32:03.400 --> 0:32:07.560
<v Speaker 1>cheap stocks that have become cheaper even cheaper still correct.

0:32:08.520 --> 0:32:13.880
<v Speaker 1>So it is really important. When we wrote the paper

0:32:13.920 --> 0:32:17.640
<v Speaker 1>how can smart be to go horribly wrong? We showed

0:32:18.160 --> 0:32:25.000
<v Speaker 1>that when a strategy becomes more expensive, it creates a

0:32:25.000 --> 0:32:31.120
<v Speaker 1>a surge in relative performance, making the strategy look unusually powerful,

0:32:31.880 --> 0:32:36.760
<v Speaker 1>while so sewing seeds for future disappointment because the strategy

0:32:36.800 --> 0:32:40.760
<v Speaker 1>is newly expensive. The same thing applies to value. Value

0:32:40.800 --> 0:32:45.520
<v Speaker 1>in two thousand was profoundly cheap. The gap between growth

0:32:45.560 --> 0:32:49.080
<v Speaker 1>stocks and value stocks was eight to one in valuation

0:32:49.240 --> 0:32:53.280
<v Speaker 1>terms um By two thousand and seven it was two

0:32:53.320 --> 0:32:56.360
<v Speaker 1>and a half to one too, and after one sounds

0:32:56.400 --> 0:32:59.840
<v Speaker 1>like a big gap, it's not. It's considerably narrower than

0:32:59.880 --> 0:33:05.480
<v Speaker 1>you usual. And so in two thousand seven, objectively value

0:33:05.600 --> 0:33:09.320
<v Speaker 1>was priced high relative to its own history, and that's

0:33:09.360 --> 0:33:11.440
<v Speaker 1>what set the stage for the quant crash in August

0:33:11.520 --> 0:33:14.040
<v Speaker 1>of two thousand seven. That was a very crowded trade

0:33:14.080 --> 0:33:17.120
<v Speaker 1>a lot of people had. But that you know, you,

0:33:17.120 --> 0:33:20.320
<v Speaker 1>you you reference quants. That makes me think of a

0:33:20.440 --> 0:33:23.640
<v Speaker 1>quote of yours which I don't believe is still true.

0:33:24.240 --> 0:33:27.120
<v Speaker 1>Or maybe you could disabuse me of that notion. You

0:33:27.240 --> 0:33:33.120
<v Speaker 1>once wrote, our industry hates arithmetic. Now that was certainly

0:33:33.200 --> 0:33:37.280
<v Speaker 1>true decades ago, given the amount of things, amount of

0:33:37.320 --> 0:33:42.480
<v Speaker 1>assets managed by quantitative strategies, and just the flood of

0:33:42.720 --> 0:33:47.560
<v Speaker 1>smart quant analysts coming into the industry, does finance still

0:33:47.640 --> 0:33:51.760
<v Speaker 1>hate arithmetic? Oh my goodness, yes, it doesn't hate mathematics.

0:33:51.840 --> 0:33:57.800
<v Speaker 1>The notion of quantitative methods probably almost more popular than

0:33:57.840 --> 0:34:00.560
<v Speaker 1>ever before. Only two thousand seven might even come close.

0:34:01.440 --> 0:34:06.040
<v Speaker 1>But the notion of simple arithmetic, the arithmetic of returns

0:34:06.400 --> 0:34:10.520
<v Speaker 1>is you earn a yield, you have a growth in income,

0:34:11.040 --> 0:34:13.440
<v Speaker 1>and you have changes in valuation multiples. If you know

0:34:13.480 --> 0:34:16.880
<v Speaker 1>those three numbers, you know your rate of return. Disaggregating

0:34:16.920 --> 0:34:20.600
<v Speaker 1>historical returns into those three components gives you a very

0:34:20.680 --> 0:34:26.320
<v Speaker 1>clear picture of where returns came from, and looking ahead,

0:34:27.200 --> 0:34:32.040
<v Speaker 1>you know what the yield is. You know that historical

0:34:32.200 --> 0:34:35.600
<v Speaker 1>growth is probably not a bad predictor for future growth,

0:34:35.680 --> 0:34:40.560
<v Speaker 1>which leaves you valuation change. If valuations are high, you're

0:34:40.560 --> 0:34:43.640
<v Speaker 1>more likely to have mean reversion down. If valuations are low,

0:34:43.719 --> 0:34:46.600
<v Speaker 1>you're more likely to have mean reversion up. So when

0:34:46.640 --> 0:34:51.640
<v Speaker 1>markets are expensive, you have a lousy yield. Growth is

0:34:51.760 --> 0:34:55.440
<v Speaker 1>what it is, and valuations are more likely to come

0:34:55.480 --> 0:34:58.800
<v Speaker 1>down than rise, and when markets are cheap, the opposite

0:34:58.880 --> 0:35:03.799
<v Speaker 1>holds true. So that's the arithmetic people hate. When we're

0:35:03.800 --> 0:35:05.560
<v Speaker 1>in the tenth year of a bull market, tenth year

0:35:05.560 --> 0:35:10.920
<v Speaker 1>of an economic expansion, when times are good and people

0:35:10.960 --> 0:35:16.480
<v Speaker 1>have had wonderful success, their expectations for future returns go up,

0:35:16.960 --> 0:35:24.400
<v Speaker 1>not down. Now, that's interesting because when markets are rising

0:35:24.680 --> 0:35:28.280
<v Speaker 1>and yields are falling, your forward looking return is eroding.

0:35:28.640 --> 0:35:31.120
<v Speaker 1>You expect the return should be lower when things are

0:35:31.120 --> 0:35:34.479
<v Speaker 1>pricing and higher when they're cheating, right, and people think

0:35:34.520 --> 0:35:41.160
<v Speaker 1>the opposite way. Um, it's interesting. At the market lows

0:35:41.440 --> 0:35:46.800
<v Speaker 1>in eight seven in two thousand two, uh, and again

0:35:46.800 --> 0:35:50.520
<v Speaker 1>in two thousand nine. Each of those three episodes, I

0:35:50.600 --> 0:35:54.240
<v Speaker 1>found myself on a plane next to somebody who was saying,

0:35:54.800 --> 0:35:57.760
<v Speaker 1>I'm never gonna be investing in the stock market again.

0:35:58.560 --> 0:36:01.560
<v Speaker 1>Are all three time? So that's fascinating. Can you stick around?

0:36:01.600 --> 0:36:03.880
<v Speaker 1>I have a ton more questions for you. We have

0:36:04.000 --> 0:36:06.480
<v Speaker 1>been speaking with Rob are Not. He is the founder

0:36:06.520 --> 0:36:10.400
<v Speaker 1>and chairman of Research Affiliates. If you enjoy this conversation,

0:36:10.480 --> 0:36:13.120
<v Speaker 1>be sure and check out our podcast extras when we

0:36:13.239 --> 0:36:17.880
<v Speaker 1>keep the tape rolling and continue discussing all things smart Beta.

0:36:18.360 --> 0:36:22.640
<v Speaker 1>You can find that wherever final podcasts are sold. We

0:36:22.719 --> 0:36:26.800
<v Speaker 1>love your comments, feedback and suggestions right to us at

0:36:27.080 --> 0:36:30.520
<v Speaker 1>m IB podcast at Bloomberg dot net. Check out my

0:36:30.600 --> 0:36:33.800
<v Speaker 1>daily column on Bloomberg dot com. Follow me on Twitter

0:36:33.920 --> 0:36:37.680
<v Speaker 1>at Ridholts. I'm Barry Ridhults. You're listening to Masters in

0:36:37.719 --> 0:36:54.759
<v Speaker 1>Business on Bloomberg Radio. Welcome to the podcast, Rob, Thank

0:36:54.760 --> 0:36:57.600
<v Speaker 1>you so much for doing this. You we were discussing earlier.

0:36:58.000 --> 0:37:01.280
<v Speaker 1>You were one of the original old people. We kinda

0:37:01.920 --> 0:37:06.239
<v Speaker 1>first tested the water with the podcast with series back

0:37:06.239 --> 0:37:10.239
<v Speaker 1>in I want to say, right, that's that's when we

0:37:10.320 --> 0:37:14.160
<v Speaker 1>launched it, and you're you're one of the people where

0:37:15.280 --> 0:37:18.239
<v Speaker 1>a couple of years later, I kind of said I

0:37:18.280 --> 0:37:20.359
<v Speaker 1>wanted to ask him about this. I didn't even bring

0:37:20.440 --> 0:37:23.120
<v Speaker 1>up that I forgot this. I forgot that. I gotta

0:37:23.200 --> 0:37:25.320
<v Speaker 1>bring him back and go over some of these things.

0:37:25.320 --> 0:37:28.960
<v Speaker 1>So thank you so much for for returning. I'm fond

0:37:28.960 --> 0:37:30.960
<v Speaker 1>of saying this is the most fun I have all week.

0:37:31.040 --> 0:37:35.960
<v Speaker 1>So uh, this is uh yeah, right, I have to

0:37:35.960 --> 0:37:39.120
<v Speaker 1>sit down with people like you and Danny Kanaman and

0:37:39.239 --> 0:37:42.560
<v Speaker 1>Ray Dally and Howard Marks. That is my cross to

0:37:42.640 --> 0:37:47.279
<v Speaker 1>bit and hopefully yes, so it's an ugly dirty job,

0:37:47.280 --> 0:37:49.799
<v Speaker 1>but somebody's got to do it. Let's um, there's a

0:37:49.800 --> 0:37:53.040
<v Speaker 1>ton of stuff I didn't get to And since we

0:37:53.040 --> 0:37:57.279
<v Speaker 1>were talking about expensive stocks and tech stocks, let's talk

0:37:57.320 --> 0:38:00.920
<v Speaker 1>a little bit about fang Uh we see the fang

0:38:00.960 --> 0:38:04.040
<v Speaker 1>stocks that have you know, just taken off over the

0:38:04.040 --> 0:38:10.239
<v Speaker 1>past five or so years. But there's also let's do

0:38:10.280 --> 0:38:13.359
<v Speaker 1>a compare and contrast with the es. These are real

0:38:13.440 --> 0:38:22.000
<v Speaker 1>businesses with actual revenues some of them and profits well, Apple, Amazon, uh, Netflix, Google,

0:38:22.239 --> 0:38:26.960
<v Speaker 1>go down the top ten tech stocks. It's not like

0:38:27.080 --> 0:38:29.320
<v Speaker 1>the ephemeral or is it. Let me ask you the

0:38:29.400 --> 0:38:32.760
<v Speaker 1>question as opposed to answering what are the parallels between

0:38:32.840 --> 0:38:37.800
<v Speaker 1>today and the sort of mania we saw in the nines?

0:38:37.880 --> 0:38:41.960
<v Speaker 1>Are there parallels? There? Sure are? UM. I wrote a

0:38:42.000 --> 0:38:46.760
<v Speaker 1>paper recently entitled Yes, It's a bubble? So what? Okay,

0:38:46.880 --> 0:38:48.920
<v Speaker 1>that's one of my questions. Let's let's go over that

0:38:48.960 --> 0:38:51.920
<v Speaker 1>because I love the title. Yeah, the point of the

0:38:51.960 --> 0:38:58.319
<v Speaker 1>paper is twofold. Um. One point that we make is

0:38:58.440 --> 0:39:03.560
<v Speaker 1>that the term is bandied about without a definition, a bubble, bubble,

0:39:04.360 --> 0:39:09.680
<v Speaker 1>and so we make an effort to give a um

0:39:09.719 --> 0:39:13.560
<v Speaker 1>an objective definition that people can actually use as a

0:39:13.600 --> 0:39:16.840
<v Speaker 1>test for saying, is this a bubble? And that objective

0:39:16.880 --> 0:39:26.080
<v Speaker 1>definition is one where simple measures of fundamental business success

0:39:26.840 --> 0:39:33.520
<v Speaker 1>you have to make um exceptionally aggressive assumptions to justify

0:39:33.640 --> 0:39:38.040
<v Speaker 1>the price of a stock, or a sector or a country.

0:39:38.080 --> 0:39:40.400
<v Speaker 1>So you don't like the Potter Stewart definition, I know

0:39:40.480 --> 0:39:45.520
<v Speaker 1>it when I see it. It's a little vague, a

0:39:45.560 --> 0:39:49.319
<v Speaker 1>little vague. And the second part of the definition is

0:39:49.440 --> 0:39:54.840
<v Speaker 1>that the marginal buyer is somebody who is not buying

0:39:55.040 --> 0:40:00.400
<v Speaker 1>because of a careful analysis of fair value, but is

0:40:00.440 --> 0:40:03.000
<v Speaker 1>buying because they expect to be able to resell to

0:40:03.080 --> 0:40:06.680
<v Speaker 1>somebody else at a higher price. Greater fool theory correct.

0:40:07.280 --> 0:40:10.240
<v Speaker 1>So you look at the fangs today, the marginal buyer

0:40:10.280 --> 0:40:15.520
<v Speaker 1>in most cases is not somebody who's done careful analysis

0:40:15.600 --> 0:40:19.080
<v Speaker 1>of forward looking expected rates of return. The other parallel

0:40:19.120 --> 0:40:25.600
<v Speaker 1>with the tech bubble is that at the peak of

0:40:25.600 --> 0:40:28.919
<v Speaker 1>the tech bubble, five of the eight largest market cap

0:40:28.960 --> 0:40:34.120
<v Speaker 1>companies on the planet. We're tech companies today seven of

0:40:34.160 --> 0:40:39.319
<v Speaker 1>the eight largest our tech companies. The valuations aren't as

0:40:39.360 --> 0:40:42.800
<v Speaker 1>extravagant as they were in two thousand, but the concentration

0:40:44.080 --> 0:40:46.760
<v Speaker 1>at the top of the list in global market cap

0:40:47.080 --> 0:40:50.400
<v Speaker 1>is even more. So let me push back on that

0:40:50.440 --> 0:40:53.840
<v Speaker 1>because we've we've been debating this um with some folks

0:40:53.840 --> 0:41:00.839
<v Speaker 1>in the office. So technology today represents the elimination of

0:41:00.960 --> 0:41:07.319
<v Speaker 1>human ingenuity and effort. And why wouldn't technology companies that

0:41:07.480 --> 0:41:11.840
<v Speaker 1>don't require a giant infrastructure. Think back to the railroads.

0:41:11.880 --> 0:41:16.640
<v Speaker 1>It costs inflation adjusted billions to lay thousands of miles

0:41:16.640 --> 0:41:19.680
<v Speaker 1>of tracks and all the manpower you had to hire

0:41:19.719 --> 0:41:25.040
<v Speaker 1>in locomotives and rail cars and all that stuff. Right,

0:41:25.280 --> 0:41:31.160
<v Speaker 1>Completely tapping intensive, completely labor intensive. Now a startup is

0:41:31.200 --> 0:41:34.360
<v Speaker 1>a couple of guys on a laptop and an internet connection,

0:41:34.760 --> 0:41:37.520
<v Speaker 1>so you don't have the same capital requirements you don't

0:41:37.520 --> 0:41:41.720
<v Speaker 1>have the same labor intensity and the ability to scale

0:41:42.239 --> 0:41:46.319
<v Speaker 1>is immense. So shouldn't the A shouldn't these companies be

0:41:46.400 --> 0:41:50.680
<v Speaker 1>trading at a premium? And B shouldn't they be dominating

0:41:51.200 --> 0:41:54.279
<v Speaker 1>the market? Courts? Hey, this is the future and technology

0:41:54.360 --> 0:41:58.680
<v Speaker 1>is driving us all with robots and driverless cars and

0:41:58.880 --> 0:42:01.800
<v Speaker 1>automation and your name it. But you tell me which

0:42:01.840 --> 0:42:05.319
<v Speaker 1>companies are going to be the center of innovation ten

0:42:05.400 --> 0:42:07.960
<v Speaker 1>years from now, and I will happily acknowledge that those

0:42:08.000 --> 0:42:13.040
<v Speaker 1>companies deserve massive valuations today, huge multiples. The problem with

0:42:13.120 --> 0:42:17.480
<v Speaker 1>that thesis is really simple, and that's casting a BroadNet.

0:42:18.520 --> 0:42:21.239
<v Speaker 1>You're going to have a lot of companies with a

0:42:21.360 --> 0:42:28.120
<v Speaker 1>fantastic story. Back in two thousands, this story was these

0:42:28.200 --> 0:42:31.480
<v Speaker 1>companies are changing. It's a new paradigm. These companies are

0:42:31.560 --> 0:42:34.480
<v Speaker 1>changing the way we do business, the way we communicate.

0:42:35.280 --> 0:42:42.200
<v Speaker 1>They're radically reshaping the macro economy, and this industry is

0:42:42.280 --> 0:42:45.640
<v Speaker 1>going to be changing our world. So of course they

0:42:45.680 --> 0:42:52.200
<v Speaker 1>deserve massive premium multiples. What was overlooked was that these

0:42:52.239 --> 0:42:58.600
<v Speaker 1>companies were disruptors, and the disruptors themselves get disrupted, often

0:42:58.800 --> 0:43:03.879
<v Speaker 1>very fast. So how many search engines preceded Google how

0:43:03.920 --> 0:43:10.600
<v Speaker 1>many how many handheld devices preceded the iPhone, and we're

0:43:10.600 --> 0:43:16.160
<v Speaker 1>seen as utterly dominant. BlackBerry own that market for the palm.

0:43:16.320 --> 0:43:20.360
<v Speaker 1>Palm briefly was trading for market cap greater than General

0:43:20.400 --> 0:43:22.960
<v Speaker 1>Motors and and both of them eventually went to zero.

0:43:24.400 --> 0:43:29.239
<v Speaker 1>So you have an industry with massive change. Here's a

0:43:29.280 --> 0:43:35.720
<v Speaker 1>fascinating thing. The ten largest market cap companies in technology

0:43:35.760 --> 0:43:40.359
<v Speaker 1>in the US in the year two thousand, um how

0:43:40.400 --> 0:43:42.880
<v Speaker 1>many of those outperformed in the eighteen years before a

0:43:42.920 --> 0:43:44.640
<v Speaker 1>start of two thousand and the start of this year.

0:43:45.160 --> 0:43:48.920
<v Speaker 1>Zero a single one, not one beat the market. The

0:43:49.000 --> 0:43:52.400
<v Speaker 1>fascinating part about tell me the companies ten years hence,

0:43:53.719 --> 0:43:57.640
<v Speaker 1>look back ten years ago. There was no go down

0:43:57.680 --> 0:44:01.000
<v Speaker 1>the list. Facebook was in public, Twitter was in public.

0:44:01.080 --> 0:44:04.319
<v Speaker 1>Netflix wasn't public. Actually Netflix was public, but they were

0:44:04.360 --> 0:44:07.760
<v Speaker 1>sending DVDs through the MAIP. Go down the whole list

0:44:07.960 --> 0:44:12.280
<v Speaker 1>and go to ten years previous to that. Google wasn't public.

0:44:12.600 --> 0:44:16.000
<v Speaker 1>You could, you could. Apple was thought to be going bankrupt.

0:44:16.080 --> 0:44:19.080
<v Speaker 1>Amazon was a glimmer and Jeff Bezos is I So

0:44:19.239 --> 0:44:22.560
<v Speaker 1>it's ten years doesn't seem like a long time, but

0:44:22.760 --> 0:44:26.799
<v Speaker 1>making a forecast ten years, hence, it's all but impossible.

0:44:26.840 --> 0:44:30.320
<v Speaker 1>You could get lucky. But here's another fascinating thing about

0:44:30.680 --> 0:44:34.319
<v Speaker 1>um bubbles and about markets in general. If you take

0:44:34.360 --> 0:44:38.759
<v Speaker 1>the ten largest market cap companies on the planet, on average,

0:44:39.000 --> 0:44:40.960
<v Speaker 1>only two of them are still on that list ten

0:44:41.040 --> 0:44:45.920
<v Speaker 1>years later. That's amazing. It's eight or under performers. Now,

0:44:47.640 --> 0:44:51.759
<v Speaker 1>the eight that fall off the list are obviously and

0:44:51.840 --> 0:44:56.640
<v Speaker 1>assuredly performing worse than the eight that replaced them, and

0:44:56.680 --> 0:44:59.400
<v Speaker 1>the eight that are on definition by definition, and the

0:44:59.440 --> 0:45:02.360
<v Speaker 1>eight that are on the list today have a bigger

0:45:02.400 --> 0:45:05.400
<v Speaker 1>weight than the ones that replace them. So you have

0:45:05.520 --> 0:45:10.440
<v Speaker 1>this drag associated with capitalization waiting. So even the top

0:45:10.560 --> 0:45:14.960
<v Speaker 1>ten reinforces the notion of what's wrong with indexing. That

0:45:15.040 --> 0:45:17.920
<v Speaker 1>doesn't make it easier for active managers to add value

0:45:18.560 --> 0:45:22.000
<v Speaker 1>if they're looking over the shoulder and wondering, how am

0:45:22.000 --> 0:45:25.279
<v Speaker 1>I hurting myself by not owning Netflix? Or shouldn't I

0:45:25.320 --> 0:45:28.440
<v Speaker 1>really take advantage of the dip and buy more Tesla? Now,

0:45:28.480 --> 0:45:31.520
<v Speaker 1>I just we're recording this on a day when the

0:45:31.520 --> 0:45:34.880
<v Speaker 1>Wall Street Journal had a column out, I'm sorry it

0:45:34.960 --> 0:45:38.800
<v Speaker 1>was Bloomberg had a column out that said Apple a

0:45:38.920 --> 0:45:42.320
<v Speaker 1>stone's throw away from a trillion dollars and the biggest

0:45:42.360 --> 0:45:45.960
<v Speaker 1>market cap company is actually trading in a much lower

0:45:46.040 --> 0:45:50.319
<v Speaker 1>multiple than the previous times, when, at least on an

0:45:50.360 --> 0:45:54.920
<v Speaker 1>inflation adjusted basis, we had companies approaching the same level.

0:45:55.440 --> 0:45:59.319
<v Speaker 1>Apple at eighteen times is much cheaper than go down

0:45:59.400 --> 0:46:02.239
<v Speaker 1>the list when it was Qualcom, when it was Microsoft,

0:46:02.280 --> 0:46:07.720
<v Speaker 1>when it was whoever. Uh, so are the faning the problem?

0:46:07.719 --> 0:46:11.160
<v Speaker 1>I guess we run into Apple. A new favorite of

0:46:11.160 --> 0:46:16.200
<v Speaker 1>Warren Buffett's is cheap Amazon, now that they're starting to

0:46:16.200 --> 0:46:20.840
<v Speaker 1>show a profit by any rational measure other than pure

0:46:21.000 --> 0:46:26.719
<v Speaker 1>growth and market share, looks very expensive, so as does

0:46:26.800 --> 0:46:29.560
<v Speaker 1>we Work, and a bunch of others. Well, the private

0:46:29.560 --> 0:46:33.239
<v Speaker 1>company's uber we Works. Yeah, tharaos that one didn't work

0:46:33.280 --> 0:46:36.120
<v Speaker 1>out too well. But go down the list of the

0:46:36.200 --> 0:46:40.279
<v Speaker 1>so called unicorns, what does that tell us about how

0:46:40.360 --> 0:46:45.280
<v Speaker 1>much capital is chasing? Exactly right? And when you're talking

0:46:45.320 --> 0:46:48.239
<v Speaker 1>about the unicorns, the very simple fact is some of

0:46:48.280 --> 0:46:51.200
<v Speaker 1>them are worth every penny of what their valuation is today.

0:46:51.719 --> 0:46:55.160
<v Speaker 1>I just don't know which one. And uh, if you

0:46:55.200 --> 0:47:00.160
<v Speaker 1>can pick those um Google since it's i p OH

0:47:00.360 --> 0:47:06.440
<v Speaker 1>has been a persistent favorite for value managers to underweight

0:47:06.560 --> 0:47:10.840
<v Speaker 1>it and for value manager for deep value managers to

0:47:10.880 --> 0:47:14.799
<v Speaker 1>even short it. Okay, well that's not working out so well.

0:47:15.760 --> 0:47:22.160
<v Speaker 1>But for every Google, there's a palm Um, there's Uh,

0:47:22.200 --> 0:47:26.200
<v Speaker 1>there's an array of companies where you look back and say,

0:47:26.239 --> 0:47:28.799
<v Speaker 1>as you did with Saraos that didn't work out so well.

0:47:29.520 --> 0:47:34.160
<v Speaker 1>Thin Nos was hot, it was going to change the world, right,

0:47:34.239 --> 0:47:37.960
<v Speaker 1>But that was an outright fraud. That's very different. And

0:47:37.960 --> 0:47:42.440
<v Speaker 1>and Elizabeth Holmes, the founder and CEO, just settled fraud

0:47:42.640 --> 0:47:45.840
<v Speaker 1>accusations from the s with the sec The company is

0:47:45.920 --> 0:47:50.240
<v Speaker 1>laid off almost all of its staff. Heartily recommend Carrie

0:47:50.280 --> 0:47:53.799
<v Speaker 1>Row's book Bad Blood. It's a fascinating read. Uh. And

0:47:53.840 --> 0:47:56.359
<v Speaker 1>we'll get to books in a minute. But where there

0:47:56.400 --> 0:47:59.759
<v Speaker 1>aren't cases of outright where it isn't a scam, where

0:47:59.760 --> 0:48:03.560
<v Speaker 1>it's which a legitimate company who, for whatever reason, its

0:48:03.640 --> 0:48:07.800
<v Speaker 1>moment may have passed. How can you determine with any

0:48:07.800 --> 0:48:10.600
<v Speaker 1>degree of confidence this is a company that's going to

0:48:10.680 --> 0:48:13.600
<v Speaker 1>be around for ten or twenty years. You can't. You

0:48:13.680 --> 0:48:19.680
<v Speaker 1>can't um x andity. You can't say which of the popular,

0:48:19.760 --> 0:48:23.560
<v Speaker 1>beloved star companies are going to be around in ten years,

0:48:23.920 --> 0:48:26.600
<v Speaker 1>let alone which ones are going to outperform. If history

0:48:26.680 --> 0:48:31.000
<v Speaker 1>is an example, Uh, there were tech companies that were

0:48:31.800 --> 0:48:36.320
<v Speaker 1>uh uh described as being sensibly priced in two thousand

0:48:36.400 --> 0:48:40.440
<v Speaker 1>because they were only twenty times the two year forward earnings. Well,

0:48:40.440 --> 0:48:43.800
<v Speaker 1>look at Microsoft, which has since under the new CEO,

0:48:44.040 --> 0:48:48.840
<v Speaker 1>Saudia Nadela, has since returned to very quietly, has become

0:48:49.320 --> 0:48:53.160
<v Speaker 1>the third largest or third most profitable company in the world,

0:48:53.160 --> 0:48:56.080
<v Speaker 1>third largest market cap. I don't know if that's in

0:48:56.160 --> 0:48:59.840
<v Speaker 1>tech stocks or stocks in general, and that's something that

0:49:00.239 --> 0:49:03.680
<v Speaker 1>kind of was left for dead after the dot coms,

0:49:04.360 --> 0:49:07.440
<v Speaker 1>so no one would have very few people were predicting

0:49:07.480 --> 0:49:11.480
<v Speaker 1>Microsoft was going to make a comeback. I'm surprised Buffett,

0:49:11.560 --> 0:49:15.160
<v Speaker 1>with his friendship with Gates, didn't recognize the value and

0:49:15.200 --> 0:49:19.319
<v Speaker 1>Microsoft UM. But the question that all this comes to

0:49:19.600 --> 0:49:22.920
<v Speaker 1>is if history tells us that these top ten stocks,

0:49:22.960 --> 0:49:24.440
<v Speaker 1>most of them are going to drop out of the

0:49:24.440 --> 0:49:28.600
<v Speaker 1>top ten, is its simple valuation mean reversion or is

0:49:28.680 --> 0:49:32.120
<v Speaker 1>something else at work here? Part of it is valuation

0:49:32.160 --> 0:49:36.200
<v Speaker 1>mean reversion. Part of it. We wrote a piece UM

0:49:36.239 --> 0:49:39.520
<v Speaker 1>called too Big to Succeed, kind of a play on

0:49:39.600 --> 0:49:43.120
<v Speaker 1>the notion of too big to fail, and the point

0:49:43.120 --> 0:49:46.400
<v Speaker 1>of that paper was the largest market cap companies get

0:49:46.440 --> 0:49:51.080
<v Speaker 1>there because they're big, successful businesses and trading at high multiples.

0:49:51.719 --> 0:49:53.680
<v Speaker 1>You don't get to the top of a sector or

0:49:53.800 --> 0:49:56.920
<v Speaker 1>top of the market without both conditions generally being true.

0:49:58.280 --> 0:50:03.359
<v Speaker 1>For that reason, UH, these companies are likely to disappoint

0:50:03.440 --> 0:50:07.040
<v Speaker 1>just on evaluation basis. Now, add on top of that

0:50:07.160 --> 0:50:11.600
<v Speaker 1>the fact that now these companies are so visible that

0:50:11.760 --> 0:50:16.359
<v Speaker 1>everyone's taking shots at them. Their competitors are after them,

0:50:16.680 --> 0:50:20.920
<v Speaker 1>regulators want to put a new notch on their gun barrel. Uh.

0:50:21.160 --> 0:50:24.520
<v Speaker 1>The list goes on and on, and so Apple goes

0:50:24.600 --> 0:50:31.240
<v Speaker 1>from being a beloved trendy darling to being under attack

0:50:31.719 --> 0:50:36.200
<v Speaker 1>from regulators all over the world, UH, questioned and challenged

0:50:36.280 --> 0:50:39.320
<v Speaker 1>because of the buggy nous of some of their um

0:50:39.520 --> 0:50:42.440
<v Speaker 1>uh software these days. Look at General Electric is a

0:50:42.440 --> 0:50:46.239
<v Speaker 1>perfect example. They're a greater love darling than g in

0:50:46.280 --> 0:50:49.720
<v Speaker 1>the in the nineties, not at all, And I, best

0:50:49.719 --> 0:50:53.080
<v Speaker 1>of my recollection, it has not outperformed since then by

0:50:53.160 --> 0:50:57.360
<v Speaker 1>much it's gotten. So I have to ask you. You

0:50:57.520 --> 0:51:02.560
<v Speaker 1>keep referencing various white papers, um how smart batic could

0:51:02.600 --> 0:51:05.239
<v Speaker 1>go disastfully wrong, too big to succeed. There was one

0:51:05.239 --> 0:51:09.680
<v Speaker 1>other you mentioned When you and the research staff at

0:51:09.760 --> 0:51:13.720
<v Speaker 1>Research Affiliates are thinking about writing a white paper putting

0:51:13.719 --> 0:51:17.160
<v Speaker 1>it together, who is your target audience for that? Are

0:51:17.200 --> 0:51:20.479
<v Speaker 1>you writing that? You know? Daniel Borstein very famously said,

0:51:20.520 --> 0:51:22.960
<v Speaker 1>I write to figure out what I think. I'm going

0:51:23.000 --> 0:51:26.640
<v Speaker 1>to suggest that's not the motivation with your white papers.

0:51:27.000 --> 0:51:29.960
<v Speaker 1>You guys already know what you think. Who is the

0:51:30.040 --> 0:51:35.080
<v Speaker 1>target audience for those papers? You know it's a really

0:51:35.080 --> 0:51:39.120
<v Speaker 1>good question, because there's not a really good answer. Yeah,

0:51:39.239 --> 0:51:41.799
<v Speaker 1>we'd love for our papers to be accessible to the

0:51:41.880 --> 0:51:45.200
<v Speaker 1>ordinary Joe on the street, mom and pop. Investors aren't

0:51:45.239 --> 0:51:48.480
<v Speaker 1>really reading white papers. That they aren't reading them, and

0:51:49.400 --> 0:51:52.640
<v Speaker 1>the papers are in many cases too subtle, to mathematical,

0:51:52.719 --> 0:51:55.080
<v Speaker 1>too complicated. When I get to page seven and it's

0:51:55.120 --> 0:51:57.759
<v Speaker 1>all formulas, that's where it's happened. Well, we don't do that.

0:51:58.239 --> 0:52:01.439
<v Speaker 1>We don't do formulas the way I finance general would,

0:52:01.800 --> 0:52:06.239
<v Speaker 1>but we do. I think our general target would be

0:52:06.280 --> 0:52:11.399
<v Speaker 1>somebody with the sophistication of the average financial advisor. If

0:52:11.440 --> 0:52:14.240
<v Speaker 1>we're writing over the heads of the average financial advisor,

0:52:14.280 --> 0:52:18.400
<v Speaker 1>we're not doing anybody any good. If we're writing below

0:52:18.520 --> 0:52:23.600
<v Speaker 1>that level, we run a risk of oversimplifying. And uh,

0:52:24.640 --> 0:52:30.600
<v Speaker 1>we do love challenging conventional wisdom. I've made a career

0:52:30.960 --> 0:52:34.759
<v Speaker 1>out of looking at things that are generally perceived to

0:52:34.800 --> 0:52:38.360
<v Speaker 1>be true and testing them, and sometimes they are true

0:52:38.760 --> 0:52:41.680
<v Speaker 1>and sometimes they're not. And when they're not, you get

0:52:41.719 --> 0:52:46.759
<v Speaker 1>a paper out of it that rattle some cages and

0:52:47.040 --> 0:52:52.280
<v Speaker 1>that maybe even can change the business in a modest way.

0:52:52.680 --> 0:52:56.440
<v Speaker 1>So um, one of the things that I've found is

0:52:56.520 --> 0:52:59.600
<v Speaker 1>that when you write a paper that challenges conventional wisdom,

0:53:00.080 --> 0:53:02.840
<v Speaker 1>there's somebody out there. In fact, usually there's lots of

0:53:02.840 --> 0:53:05.000
<v Speaker 1>people out there who have made a career on that

0:53:05.080 --> 0:53:08.440
<v Speaker 1>conventional wisdom. And boy are they angry to say to

0:53:08.520 --> 0:53:12.560
<v Speaker 1>say the least. So one of the questions that keeps

0:53:12.600 --> 0:53:15.960
<v Speaker 1>coming up on the just low cost indexing side is,

0:53:16.760 --> 0:53:21.000
<v Speaker 1>given the growth of Vanguard and black Rock four trillion

0:53:21.040 --> 0:53:23.359
<v Speaker 1>and five trillion respectively, I think they're gonna be five

0:53:23.360 --> 0:53:26.480
<v Speaker 1>and six in a short period of time. The question

0:53:26.520 --> 0:53:30.239
<v Speaker 1>that always comes up with low cost passive indexes is hey,

0:53:30.360 --> 0:53:33.880
<v Speaker 1>how big can these get before it no longer works?

0:53:34.440 --> 0:53:39.879
<v Speaker 1>I look at smart Beta, from it tripled to over

0:53:39.960 --> 0:53:44.280
<v Speaker 1>six billion, it's a stone throw Uh now from a trillion,

0:53:44.880 --> 0:53:48.240
<v Speaker 1>it's almost as big as Apple, almost as biggest Apple,

0:53:48.760 --> 0:53:51.839
<v Speaker 1>almost as big as one stock. At what point? So

0:53:51.880 --> 0:53:54.920
<v Speaker 1>there's well, the biggest stock, But at what point does

0:53:54.960 --> 0:53:58.520
<v Speaker 1>this top out When does it become so large that

0:53:58.680 --> 0:54:03.360
<v Speaker 1>everybody's doing it and therefore there's no outperformance in it. Firstly,

0:54:03.920 --> 0:54:07.320
<v Speaker 1>smart beta has been to become a catch all phrase

0:54:07.840 --> 0:54:12.240
<v Speaker 1>that spans a lot of strategies, many of which aren't

0:54:12.360 --> 0:54:19.200
<v Speaker 1>smart at all. So the notion that it's just a label, right,

0:54:19.239 --> 0:54:23.360
<v Speaker 1>So let's stick forget smart beta. I don't like passive indexing.

0:54:23.360 --> 0:54:27.359
<v Speaker 1>I don't like smart beta. Let's stick with fundamental indexing,

0:54:27.520 --> 0:54:32.040
<v Speaker 1>and we'll stick with price to sales, price to earnings,

0:54:32.080 --> 0:54:34.640
<v Speaker 1>price to book value, price to dividend, which I think

0:54:34.719 --> 0:54:39.600
<v Speaker 1>is a fundamentals where where research affiliates began. And that's

0:54:39.719 --> 0:54:45.440
<v Speaker 1>did we say that's or more of the indices you create? Um,

0:54:45.440 --> 0:54:50.080
<v Speaker 1>it's it's about UM eight of our A U M.

0:54:50.880 --> 0:54:56.000
<v Speaker 1>The rest is global asset allocation strategies. Now, in terms

0:54:56.000 --> 0:55:00.760
<v Speaker 1>of capacity, different so called smart beta strategies have different capacity.

0:55:00.800 --> 0:55:04.560
<v Speaker 1>Some of them are very high turnover UM, heavily involved

0:55:04.560 --> 0:55:09.400
<v Speaker 1>in illiquid companies, for instance, um UH. Roger Robbertson's favorite

0:55:09.400 --> 0:55:13.400
<v Speaker 1>strategy is an aliquidity strategy. You're gonna focus on companies

0:55:13.400 --> 0:55:16.040
<v Speaker 1>with low liquidity. If you're trying to run a hundred

0:55:16.080 --> 0:55:19.279
<v Speaker 1>billion using that forget not even a chance that, but

0:55:19.360 --> 0:55:22.480
<v Speaker 1>that works for a small niche funds, and that's absolutely

0:55:22.719 --> 0:55:28.000
<v Speaker 1>now fundamental index still to this day pretty much unique

0:55:28.200 --> 0:55:35.040
<v Speaker 1>among the so called smart beta strategies, does have vast capacity.

0:55:35.239 --> 0:55:38.720
<v Speaker 1>Why you're spanning the broad macro economy, you're owning pretty

0:55:38.800 --> 0:55:44.520
<v Speaker 1>much everything you're trading consists of contratrading against the market's

0:55:44.600 --> 0:55:48.680
<v Speaker 1>most extreme bets. So when a price is soaring, you're trimming, well,

0:55:48.760 --> 0:55:52.640
<v Speaker 1>it's easy to find a counterparty to those trades. If

0:55:52.640 --> 0:55:54.799
<v Speaker 1>a stock is tumbling, you're buying. It's easy to find

0:55:54.800 --> 0:55:58.080
<v Speaker 1>a counter party of those trades. You're you're trading is

0:55:58.120 --> 0:56:02.640
<v Speaker 1>spread across a thousand and companies instead of concentrated as

0:56:02.680 --> 0:56:06.320
<v Speaker 1>with SMPI indexation in whatever stocks are being added or

0:56:06.360 --> 0:56:09.680
<v Speaker 1>deleted that particular week. So let me channel Jack Bogel

0:56:09.760 --> 0:56:13.400
<v Speaker 1>and say, all that makes perfect sense, But all that

0:56:13.440 --> 0:56:17.719
<v Speaker 1>trading is expensive, and the gains are offset by your

0:56:17.719 --> 0:56:21.080
<v Speaker 1>turnover and your trading costs. We're selling what people want

0:56:21.080 --> 0:56:23.840
<v Speaker 1>to buy, We're buying what people want to sell. So

0:56:23.880 --> 0:56:27.760
<v Speaker 1>are trading costs at this stage have been immeasurably small.

0:56:28.400 --> 0:56:31.799
<v Speaker 1>At some stage, at some size, we start to move

0:56:31.880 --> 0:56:34.960
<v Speaker 1>prices we're not there yet. How did eighty billion and

0:56:34.960 --> 0:56:36.799
<v Speaker 1>we're not there yet? You know, there's a ways to

0:56:36.840 --> 0:56:39.479
<v Speaker 1>go before you have to really be concerned about that.

0:56:40.000 --> 0:56:46.000
<v Speaker 1>The trading costs for classic capuated indexing are much more vivid,

0:56:46.200 --> 0:56:51.480
<v Speaker 1>much more substantial, measurably so because during that grace period

0:56:51.480 --> 0:56:55.120
<v Speaker 1>you get a nine percent spread between additions and discretionary deleting.

0:56:55.239 --> 0:56:58.600
<v Speaker 1>But that's not the trading costs. That's the actual na

0:56:58.719 --> 0:57:02.759
<v Speaker 1>V gain or loss from the trade. They what do

0:57:02.840 --> 0:57:04.799
<v Speaker 1>they do? They lose half a dozen stocks, they had

0:57:04.840 --> 0:57:07.439
<v Speaker 1>half a dozen stocks. They do that once a year.

0:57:07.880 --> 0:57:10.920
<v Speaker 1>Their trading costs accord. He does it multiple times a year,

0:57:11.440 --> 0:57:13.879
<v Speaker 1>one or two or three stocks, when there's mergers, when

0:57:13.880 --> 0:57:17.320
<v Speaker 1>there's takeouts, when there's things like that. But when I

0:57:17.360 --> 0:57:21.680
<v Speaker 1>look at something like a price to to earnings ratio,

0:57:22.640 --> 0:57:27.240
<v Speaker 1>when you're buying things fundamentally ranked by earnings that changes quarterly,

0:57:27.360 --> 0:57:30.640
<v Speaker 1>how often do you have to rebalance that that index?

0:57:30.760 --> 0:57:34.600
<v Speaker 1>There's two flavors of fundamental index. The original Footsie RAFFI

0:57:35.400 --> 0:57:39.080
<v Speaker 1>rebalances once a year and has ten to annual turnover.

0:57:39.120 --> 0:57:42.520
<v Speaker 1>That's all. And that ten to fifteen percent is spread

0:57:43.040 --> 0:57:47.200
<v Speaker 1>across a thousand companies. It's not concentrated in a dozen

0:57:47.320 --> 0:57:55.720
<v Speaker 1>additions or deletions. The um. Other flavors of Fundamental Index,

0:57:56.320 --> 0:58:00.520
<v Speaker 1>our own Raffi series and the Russell Fundamental Index are

0:58:00.960 --> 0:58:04.080
<v Speaker 1>use what we call quarterly staggered rebalancing, which means every

0:58:04.160 --> 0:58:06.680
<v Speaker 1>quarter you move one fourth of the way to the target.

0:58:06.800 --> 0:58:09.640
<v Speaker 1>Makes sense, you're letting it out. You let momentum run

0:58:09.640 --> 0:58:11.840
<v Speaker 1>on three fourths of the portfolio, and one four of

0:58:11.880 --> 0:58:15.240
<v Speaker 1>the portfolio. You say, okay, enough momentum, we're going to rebalance.

0:58:15.960 --> 0:58:17.960
<v Speaker 1>And by doing it that way, you have the same

0:58:18.000 --> 0:58:21.680
<v Speaker 1>turnover as once a year rebalancing. Still ten to fifteen

0:58:21.720 --> 0:58:26.280
<v Speaker 1>percent annual turnover. It's very low. It's very easy to trade.

0:58:26.920 --> 0:58:33.440
<v Speaker 1>So I don't I don't fret about implementation costs, trading costs,

0:58:33.560 --> 0:58:37.680
<v Speaker 1>moving market prices until we're in the trillion dollar range.

0:58:38.160 --> 0:58:40.960
<v Speaker 1>So we've talked about Van Goard as a competitor in

0:58:41.080 --> 0:58:44.160
<v Speaker 1>black Rock. Let's let's let me bring up something just

0:58:44.240 --> 0:58:46.840
<v Speaker 1>because I'm looking black Rocks. So one of our licensees

0:58:46.960 --> 0:58:49.640
<v Speaker 1>they run over ten, so they're an affiliate, not really

0:58:49.680 --> 0:58:53.400
<v Speaker 1>a true competitor. Yeah, they have competing product and they

0:58:53.440 --> 0:58:59.200
<v Speaker 1>have uh licensed product they're running over ten billion globally

0:58:59.240 --> 0:59:02.880
<v Speaker 1>and RAFFI strategies, so you're you're happy with them, Um,

0:59:02.920 --> 0:59:06.360
<v Speaker 1>I'm looking at price to sales, price to book. Let's

0:59:06.400 --> 0:59:10.840
<v Speaker 1>talk about Dimensional Funds, which is about six billion, and

0:59:11.040 --> 0:59:15.000
<v Speaker 1>their core fundamental index is similar to yours, and that

0:59:15.240 --> 0:59:19.000
<v Speaker 1>they look at price to book and other FAMA based

0:59:19.240 --> 0:59:23.200
<v Speaker 1>FAMA French based factors. But really that's the core of

0:59:23.200 --> 0:59:25.960
<v Speaker 1>of what they do. How do you look at them

0:59:26.000 --> 0:59:29.200
<v Speaker 1>relative to to research affiliates and what what you guys

0:59:29.280 --> 0:59:33.840
<v Speaker 1>do well. RAFFIE in US international and emerging markets has

0:59:33.880 --> 0:59:41.680
<v Speaker 1>has um pretty reliably trounced the d f A value

0:59:41.680 --> 0:59:46.920
<v Speaker 1>products and for an extremely simple reason. D f A

0:59:47.600 --> 0:59:50.640
<v Speaker 1>hues to the religion of efficient markets and says we're

0:59:50.640 --> 0:59:54.760
<v Speaker 1>gonna we're gonna anchor on cap waiting for I mean,

0:59:54.840 --> 0:59:58.000
<v Speaker 1>within their price to book, it'll be get they're gonna

0:59:58.080 --> 0:59:59.760
<v Speaker 1>cap you know, I'm gonna get pushed back and they're

0:59:59.760 --> 1:00:02.720
<v Speaker 1>gonna say here's wrong. I'm gonna forward you that email

1:00:02.720 --> 1:00:05.080
<v Speaker 1>and you can look forward to the email. But in

1:00:05.160 --> 1:00:07.800
<v Speaker 1>any event, they anchor on cap waiting, which is which

1:00:07.880 --> 1:00:12.280
<v Speaker 1>is a mistake, and they do wonderful work. I don't

1:00:12.280 --> 1:00:16.240
<v Speaker 1>want to be seen as suggesting that that they're doing

1:00:16.320 --> 1:00:21.240
<v Speaker 1>something bad. They're doing something better than conventional cap weighted indexing,

1:00:21.720 --> 1:00:25.920
<v Speaker 1>but they anchor on cap waiting. That's that's their starting point,

1:00:26.480 --> 1:00:29.800
<v Speaker 1>so and that's their mistake. I'm gonna have to follow

1:00:29.880 --> 1:00:31.960
<v Speaker 1>up with that. So I only have you for another

1:00:32.040 --> 1:00:35.480
<v Speaker 1>ten or fifteen minutes. I have dozens more questions. We'll

1:00:35.520 --> 1:00:38.640
<v Speaker 1>have to have you back for another time. But let

1:00:38.680 --> 1:00:41.920
<v Speaker 1>me jump into some of my favorite questions that we

1:00:41.960 --> 1:00:46.160
<v Speaker 1>ask everybody, and I'm looking forward to hearing your answers.

1:00:47.080 --> 1:00:51.040
<v Speaker 1>Tell us the most important thing that people don't know

1:00:51.120 --> 1:00:53.440
<v Speaker 1>about you. A lot of people see me as a

1:00:53.560 --> 1:00:58.520
<v Speaker 1>very serious UM research guy. Uh. In point of fact,

1:00:58.560 --> 1:01:03.680
<v Speaker 1>life is short. Having fun is absolutely crucial, and I

1:01:03.760 --> 1:01:07.520
<v Speaker 1>know that about you from camp Ko talk. And so

1:01:08.520 --> 1:01:12.840
<v Speaker 1>I don't do anything. I don't do any research. I

1:01:12.920 --> 1:01:18.160
<v Speaker 1>really don't do anything that isn't fun. I like that answer.

1:01:18.640 --> 1:01:21.000
<v Speaker 1>I'm going to skip ahead to my question number eight.

1:01:21.520 --> 1:01:24.720
<v Speaker 1>What do you do for fun outside of work? Well,

1:01:24.760 --> 1:01:30.200
<v Speaker 1>I collect vintage motorcycles, fastest of their era. I like

1:01:30.360 --> 1:01:35.800
<v Speaker 1>good wine, and I'm a movie junkie. I I have

1:01:35.840 --> 1:01:41.040
<v Speaker 1>watched UM. I write down the movies that I watch

1:01:41.240 --> 1:01:43.880
<v Speaker 1>and I rate them on a five star scale. And

1:01:44.480 --> 1:01:48.400
<v Speaker 1>I've watched over movies in the last six years. Wow,

1:01:48.440 --> 1:01:51.600
<v Speaker 1>that's a lot of movies. Do you modern stuff, classic movies?

1:01:51.640 --> 1:01:55.560
<v Speaker 1>What what's your favorite job? I don't have a favorite.

1:01:55.600 --> 1:01:58.040
<v Speaker 1>I don't watch a lot of the really old movies,

1:01:59.280 --> 1:02:04.240
<v Speaker 1>old as in twenties and thirties and forties, fifties. I

1:02:04.280 --> 1:02:06.560
<v Speaker 1>just saw Roman Holiday the other day. Oh, that's a

1:02:06.560 --> 1:02:11.040
<v Speaker 1>wonderful film. She's just delightful. Yeah, she was taken from

1:02:11.080 --> 1:02:15.400
<v Speaker 1>us much too young. But in any event, the the uh,

1:02:16.240 --> 1:02:20.320
<v Speaker 1>I like variety in films. Uh, that's grace who was

1:02:20.360 --> 1:02:22.720
<v Speaker 1>taken too young. I think Audrey Hepburn lived a fairly

1:02:22.800 --> 1:02:27.800
<v Speaker 1>long she was doing Katherine Hepburn lived a long time.

1:02:28.320 --> 1:02:31.520
<v Speaker 1>Audrey Hepburn I think died in her late sixties. You

1:02:31.600 --> 1:02:38.200
<v Speaker 1>could be right. I am just let's google that. Actually

1:02:38.280 --> 1:02:42.080
<v Speaker 1>this comes up as bing, which I don't know why. Uh,

1:02:42.160 --> 1:02:45.520
<v Speaker 1>sixty three, you are correct, very good memory. Yeah, yeah,

1:02:45.560 --> 1:02:48.240
<v Speaker 1>she had a cerebral hemorrhage while walking down the street

1:02:48.240 --> 1:02:54.680
<v Speaker 1>in Manhattan, just suddenly dropped. Really sad. But in any event,

1:02:55.760 --> 1:03:00.480
<v Speaker 1>very eclectic tastes in films, if it's mainstream Hollywood actable.

1:03:00.880 --> 1:03:05.120
<v Speaker 1>I'm bored. If it is weird and strange, I love it,

1:03:05.520 --> 1:03:08.000
<v Speaker 1>have you? Uh? I was a giant fan of the

1:03:08.040 --> 1:03:12.440
<v Speaker 1>original Blade Runner. Did you see the sequel? So the sequel,

1:03:12.520 --> 1:03:14.440
<v Speaker 1>and then I went back to watch the original for

1:03:14.440 --> 1:03:18.840
<v Speaker 1>a second time after the original is still an astounding

1:03:18.880 --> 1:03:22.600
<v Speaker 1>piece of it is I I saw the new one

1:03:22.840 --> 1:03:25.919
<v Speaker 1>in the theater and I walked out a tad disappointed.

1:03:25.960 --> 1:03:28.720
<v Speaker 1>But that was almost inevitable, and I'm waiting a full

1:03:28.840 --> 1:03:32.200
<v Speaker 1>year to see it again with a little more open minded.

1:03:32.720 --> 1:03:37.040
<v Speaker 1>Sequels are always done on the basis of an original

1:03:37.040 --> 1:03:42.200
<v Speaker 1>film that was brilliant, that was extraordinary, and so it

1:03:42.280 --> 1:03:47.480
<v Speaker 1>suffers by comparison. Patty Shack too, I did not see that.

1:03:47.640 --> 1:03:51.600
<v Speaker 1>Neither did I. But the assumption is um. So let's

1:03:51.640 --> 1:03:55.520
<v Speaker 1>talk about mentors. Who do you look at, who mentored

1:03:55.960 --> 1:03:59.720
<v Speaker 1>you earlier in your career, and who influenced your approach

1:03:59.800 --> 1:04:06.280
<v Speaker 1>to investment. Um. Early mentors were mostly people I worked

1:04:06.400 --> 1:04:12.840
<v Speaker 1>for who were brilliant. Dick Crowle at the Boston Company, UM,

1:04:13.000 --> 1:04:17.600
<v Speaker 1>Bob Lovell at Crumb and Forster at First Quadrant. He

1:04:17.640 --> 1:04:22.600
<v Speaker 1>founded First Quadrant and brought me in his uh president

1:04:22.720 --> 1:04:28.880
<v Speaker 1>and then as CEO later and um um those would

1:04:28.920 --> 1:04:31.880
<v Speaker 1>be two of my most influential mentors. People I didn't

1:04:31.880 --> 1:04:36.000
<v Speaker 1>work for who were mentors. Peter Bernstein was massively influential

1:04:36.360 --> 1:04:38.560
<v Speaker 1>god and the way I think, oh he was he

1:04:38.720 --> 1:04:44.160
<v Speaker 1>was such a mench He was against the against the gods. Well,

1:04:44.240 --> 1:04:47.640
<v Speaker 1>here here's the here's the pitch story. I want you

1:04:47.680 --> 1:04:50.120
<v Speaker 1>to publish my book. It's going to be a book

1:04:50.280 --> 1:04:55.000
<v Speaker 1>on the history of probability theory in finance, and it's

1:04:55.000 --> 1:04:58.640
<v Speaker 1>going to be a best seller. What And it was

1:04:58.680 --> 1:05:01.720
<v Speaker 1>the best seller. It's sold to famillion copies. Such an

1:05:01.720 --> 1:05:04.680
<v Speaker 1>amazing book. I'm slowly working my way through the rest

1:05:04.720 --> 1:05:07.640
<v Speaker 1>of his uh, the rest of his work. And he

1:05:07.760 --> 1:05:10.200
<v Speaker 1>influenced you from afar. Did you have talk with him

1:05:10.240 --> 1:05:13.800
<v Speaker 1>or meet? Oh? We became very good friends, very good friends.

1:05:14.560 --> 1:05:17.760
<v Speaker 1>We worked on two journal articles together, one for Harvard

1:05:17.760 --> 1:05:21.600
<v Speaker 1>Business Review and one for Financial Analyst Journal, which were

1:05:21.640 --> 1:05:24.840
<v Speaker 1>two of my favorite papers that I've been involved in,

1:05:25.400 --> 1:05:30.200
<v Speaker 1>partly because he's such an effortless writer. The paper for

1:05:30.240 --> 1:05:32.480
<v Speaker 1>the Harvard Business Review, he said, why don't you do

1:05:32.560 --> 1:05:36.440
<v Speaker 1>the first draft? I did, and he called me after

1:05:36.520 --> 1:05:40.160
<v Speaker 1>he received it and he said, Rob, there's some gems

1:05:40.160 --> 1:05:45.000
<v Speaker 1>in here, but this is a turgid mess and right

1:05:45.800 --> 1:05:49.120
<v Speaker 1>blunt a little a little blunt, but in a nice way,

1:05:49.160 --> 1:05:51.520
<v Speaker 1>in a in a hey, let me polish this up

1:05:51.560 --> 1:05:54.080
<v Speaker 1>a little bit. Yeah, let me do a complete, massive

1:05:54.120 --> 1:05:58.240
<v Speaker 1>rewrite and turn it into something that the average businessman

1:05:58.360 --> 1:06:01.840
<v Speaker 1>without any investment savvy to understand. And how did the

1:06:01.840 --> 1:06:04.280
<v Speaker 1>paper come out? Came out in the Harvard Business Review?

1:06:04.320 --> 1:06:06.320
<v Speaker 1>I mean, I mean what was what was your final

1:06:06.360 --> 1:06:08.440
<v Speaker 1>read of it? Did you like what he did? And

1:06:08.520 --> 1:06:12.080
<v Speaker 1>how could you not? How could I not? Um? The

1:06:12.160 --> 1:06:16.320
<v Speaker 1>paper was titled by Harvard Business Review. We didn't come

1:06:16.400 --> 1:06:21.600
<v Speaker 1>up with the title The Right Way to Manage your Pension. Uh.

1:06:21.640 --> 1:06:27.600
<v Speaker 1>That's a little arrogant. But it's attention grabbing. It's attention grabbing. Uh.

1:06:28.320 --> 1:06:31.640
<v Speaker 1>And it was. It was an influential paper. So since

1:06:31.680 --> 1:06:35.000
<v Speaker 1>we're talking about Peter Burnestein, let's talk about your favorite books.

1:06:35.000 --> 1:06:37.680
<v Speaker 1>What are some of the favorite things that you have read?

1:06:38.200 --> 1:06:41.400
<v Speaker 1>And I'm just gonna assume iron rand and move beyond that.

1:06:41.480 --> 1:06:46.040
<v Speaker 1>What I really like you did touch on politics, which

1:06:46.080 --> 1:06:50.480
<v Speaker 1>is another of my passions. The uh, for those um

1:06:50.520 --> 1:06:53.760
<v Speaker 1>who don't know me, I'm a libertarian. I believe in

1:06:53.840 --> 1:06:58.479
<v Speaker 1>limited government, which too few people do. The well there

1:06:58.480 --> 1:07:03.200
<v Speaker 1>are people who claim to be libertarians, but really they're

1:07:03.240 --> 1:07:06.120
<v Speaker 1>libertarians for a specific issue, and then they want the

1:07:06.160 --> 1:07:11.520
<v Speaker 1>government intervening elsewhere wherever it's convenient for them. That's human nature.

1:07:11.600 --> 1:07:17.480
<v Speaker 1>The the UH in investments against the gods would be

1:07:17.520 --> 1:07:22.200
<v Speaker 1>tough to beat. It's fantastic. Anything by Ben Graham is

1:07:22.320 --> 1:07:28.160
<v Speaker 1>a must read intelligent investor. Yeah, um, security and security analysis.

1:07:28.160 --> 1:07:33.520
<v Speaker 1>You want to dive in deep um. These are some

1:07:33.600 --> 1:07:39.400
<v Speaker 1>of the giants of our industry. Um. Outside of investing,

1:07:39.400 --> 1:07:42.400
<v Speaker 1>and actually most of my reading when I'm not working

1:07:42.680 --> 1:07:47.480
<v Speaker 1>is outside of investing. A couple of really fun books.

1:07:48.520 --> 1:07:53.560
<v Speaker 1>Four Really, there was a year after Columbus sailed for

1:07:53.600 --> 1:07:55.880
<v Speaker 1>the New There was a book called fourteen nine one

1:07:55.920 --> 1:08:03.160
<v Speaker 1>that examined the America's before Aumbus landed, and the population

1:08:03.160 --> 1:08:07.520
<v Speaker 1>of the America's back then was probably in the in

1:08:07.600 --> 1:08:12.320
<v Speaker 1>the couple of hundred million range. Really, I would not

1:08:12.440 --> 1:08:16.280
<v Speaker 1>have guessed that massively wiped out by measles and other

1:08:16.320 --> 1:08:23.120
<v Speaker 1>diseases where they had no no built up, no genetic

1:08:23.520 --> 1:08:28.040
<v Speaker 1>ability to fight those diseases, so wiped out a hundred

1:08:28.040 --> 1:08:33.040
<v Speaker 1>million plus people. Native Americans were here before Columbus landed.

1:08:33.120 --> 1:08:37.200
<v Speaker 1>I would earlier arrivers. Earlier arrivers said that the shores

1:08:37.920 --> 1:08:44.240
<v Speaker 1>were teeming with people. Fascinating. Uh was the sequel to

1:08:44.280 --> 1:08:46.320
<v Speaker 1>that book, and I think it was even better. It

1:08:46.479 --> 1:08:52.599
<v Speaker 1>shows how global commerce has reshaped the world and how

1:08:52.640 --> 1:08:58.400
<v Speaker 1>it creates seeds of tremendous risk. Another book that I've

1:08:58.400 --> 1:09:02.559
<v Speaker 1>been enjoying immensely, partly because it's so you can pick up,

1:09:02.600 --> 1:09:04.479
<v Speaker 1>pick it up, read a page or two, and then

1:09:04.520 --> 1:09:07.160
<v Speaker 1>put it down and come back to it a month

1:09:07.240 --> 1:09:10.439
<v Speaker 1>later and you haven't missed a beat. It's Letters of Note,

1:09:10.720 --> 1:09:15.320
<v Speaker 1>which is filled with letters written from person AID to

1:09:15.400 --> 1:09:21.759
<v Speaker 1>person B going back three thousand years to modern times.

1:09:22.320 --> 1:09:26.880
<v Speaker 1>Letters that are just fascinating. A letter from a woman

1:09:27.880 --> 1:09:32.920
<v Speaker 1>in China to her husband headed off to war UM

1:09:32.960 --> 1:09:41.200
<v Speaker 1>written four b C and the passion in her worrying

1:09:41.240 --> 1:09:46.400
<v Speaker 1>about him, wanting him to be spectacular in battle, but

1:09:46.560 --> 1:09:51.160
<v Speaker 1>please come home, and uh, you know, it just reminds

1:09:51.240 --> 1:09:53.639
<v Speaker 1>you that all of these people were human beings. Even

1:09:53.680 --> 1:09:58.959
<v Speaker 1>a letter from um Jack the ripper to the police

1:09:59.160 --> 1:10:04.160
<v Speaker 1>taunting them, and you feel the evil humanity in the letter.

1:10:04.479 --> 1:10:07.280
<v Speaker 1>It's just fascinating. I'm gonna definitely check that out. That

1:10:07.280 --> 1:10:10.800
<v Speaker 1>that is quite impressive. Tell us about a time you

1:10:10.920 --> 1:10:16.439
<v Speaker 1>failed and what you learned from the experience. Well, I

1:10:16.479 --> 1:10:21.160
<v Speaker 1>was invited to be a global equity strategist at Solomon

1:10:21.240 --> 1:10:27.519
<v Speaker 1>Brothers in nineteen eighty seven. UM. I lasted there for

1:10:27.640 --> 1:10:35.919
<v Speaker 1>fourteen months. UM it was a wonderful learning experience. UM

1:10:36.040 --> 1:10:41.160
<v Speaker 1>I naively, I was only thirty two at the time,

1:10:41.880 --> 1:10:44.719
<v Speaker 1>and I naively thought I was coming into be global

1:10:44.760 --> 1:10:50.040
<v Speaker 1>equity strategist, But in fact I was coming into UM

1:10:50.400 --> 1:10:55.160
<v Speaker 1>reinforced sales. Of course, of course that's the job. And

1:10:55.960 --> 1:10:58.479
<v Speaker 1>I remember I was brought into a T T S

1:10:58.560 --> 1:11:03.479
<v Speaker 1>pension fund um UH the week after the market crash.

1:11:04.280 --> 1:11:08.240
<v Speaker 1>They were using a mean variance optimizer mark What's optimizer

1:11:08.720 --> 1:11:13.000
<v Speaker 1>to look at their asset allocation, and they were puzzled.

1:11:13.320 --> 1:11:19.799
<v Speaker 1>They said, we did an optimization. We pushed up return

1:11:19.880 --> 1:11:25.400
<v Speaker 1>expectations for stocks, pushed down return expectations for bonds because

1:11:25.439 --> 1:11:30.120
<v Speaker 1>the yields tumbled, pushed up the risk assumption for everything.

1:11:30.160 --> 1:11:36.840
<v Speaker 1>By it seemed like a very reasonable, even conservative approach.

1:11:37.640 --> 1:11:42.040
<v Speaker 1>And our optimizer is telling us to get out of

1:11:42.080 --> 1:11:45.439
<v Speaker 1>stocks and put it all in bonds, and we're it's

1:11:45.439 --> 1:11:48.640
<v Speaker 1>setting wrong with that, optimizes. So I came in and

1:11:48.680 --> 1:11:51.720
<v Speaker 1>I explained the mathematics of why the optimizer would do

1:11:51.840 --> 1:11:56.200
<v Speaker 1>that and ackwards looking as it is. No, it was

1:11:56.240 --> 1:11:59.200
<v Speaker 1>forward looking. It was forward looking. They were assuming higher

1:11:59.240 --> 1:12:03.040
<v Speaker 1>the inputs coming from which is now happens on misremembering this,

1:12:03.760 --> 1:12:07.519
<v Speaker 1>Their inputs were forward looking. So they pushed up the

1:12:07.600 --> 1:12:11.320
<v Speaker 1>return for stocks because they'd crashed, down the return for

1:12:11.400 --> 1:12:14.599
<v Speaker 1>bonds because the yields had crashed, and it still wanted them,

1:12:14.600 --> 1:12:17.479
<v Speaker 1>and it still wanted to put more into bonds because

1:12:17.520 --> 1:12:23.240
<v Speaker 1>they pushed the risk up for everything. Now I went

1:12:23.360 --> 1:12:26.040
<v Speaker 1>through with them the mathematics of why it was saying that,

1:12:26.120 --> 1:12:30.120
<v Speaker 1>and then I concluded by saying, throw out the optimizer

1:12:30.200 --> 1:12:37.120
<v Speaker 1>by stocks. Well, oh my goodness. The reaction at Solomon

1:12:37.720 --> 1:12:44.240
<v Speaker 1>in response to that was fascinating because they were salivating

1:12:44.240 --> 1:12:49.480
<v Speaker 1>over the possibility of a ten billion dollar bond portfolio

1:12:49.560 --> 1:12:55.639
<v Speaker 1>construction exercise that would make them uh thirty forty basis

1:12:55.680 --> 1:12:59.879
<v Speaker 1>points on on ten billion an instant fifty million dollars.

1:13:00.160 --> 1:13:03.599
<v Speaker 1>And here comes this strategist telling the client to do

1:13:03.720 --> 1:13:09.960
<v Speaker 1>the opposite. Um. Uh, they weren't. They were livid. And

1:13:11.240 --> 1:13:15.080
<v Speaker 1>the lesson. The lesson learned was you've got to know

1:13:15.120 --> 1:13:18.479
<v Speaker 1>who your client is. You've got to know what they want,

1:13:19.120 --> 1:13:21.400
<v Speaker 1>and you've got to know whether what they want is

1:13:21.479 --> 1:13:25.840
<v Speaker 1>what you're comfortable delivering. And and our final question, tell

1:13:25.920 --> 1:13:28.880
<v Speaker 1>us something you know about investing today that you wish

1:13:28.880 --> 1:13:33.000
<v Speaker 1>you knew thirty plus years ago, oh even fifteen years ago.

1:13:33.040 --> 1:13:36.880
<v Speaker 1>When we launched fundamental Index. We published the paper and

1:13:36.920 --> 1:13:41.920
<v Speaker 1>immediately set about saying, if you can build an enhanced

1:13:41.960 --> 1:13:44.400
<v Speaker 1>index relative to cap weight, you can build an enhanced

1:13:44.439 --> 1:13:47.479
<v Speaker 1>index relative to fundamental index. Who better to do that

1:13:47.520 --> 1:13:51.600
<v Speaker 1>than us? Well, why don't we figure out which of

1:13:51.680 --> 1:13:58.800
<v Speaker 1>the fundamental measures works best and have the mix of

1:13:58.880 --> 1:14:05.080
<v Speaker 1>fundamental metrics be dynamic. And what I didn't realize at

1:14:05.080 --> 1:14:08.200
<v Speaker 1>the time, we failed miserably. Everything we tried didn't work.

1:14:08.800 --> 1:14:13.799
<v Speaker 1>Um what I didn't realize at the time was when

1:14:13.840 --> 1:14:19.840
<v Speaker 1>a strategy becomes massively more expensive, it'll have wonderful past

1:14:19.880 --> 1:14:23.680
<v Speaker 1>returns and terrible future returns. So we were zeroing in

1:14:23.840 --> 1:14:27.599
<v Speaker 1>on the fundamental metrics that the market was loving more

1:14:27.640 --> 1:14:32.679
<v Speaker 1>and was poised to disappoint. So the enhancements failed. Today,

1:14:32.720 --> 1:14:36.919
<v Speaker 1>I have a better understanding that valuation matters for factors

1:14:36.920 --> 1:14:39.240
<v Speaker 1>and strategies just as much as it does for stocks.

1:14:39.320 --> 1:14:42.920
<v Speaker 1>Quite fascinating, we have been speaking with Rob are not

1:14:43.280 --> 1:14:47.080
<v Speaker 1>of research affiliates. If you enjoy this conversation, be showing

1:14:47.160 --> 1:14:50.760
<v Speaker 1>look up an inch or down an inch on Apple iTunes,

1:14:50.840 --> 1:14:55.280
<v Speaker 1>Bloomberg dot com, Stitcher, overcast, wherever finer podcasts are sold,

1:14:55.280 --> 1:14:57.799
<v Speaker 1>and you can see any of the other two hundred

1:14:57.800 --> 1:15:02.200
<v Speaker 1>plus such conversations we've had. We love your comments, feedback

1:15:02.200 --> 1:15:05.800
<v Speaker 1>and suggestions right to us at m IB podcast at

1:15:05.840 --> 1:15:09.120
<v Speaker 1>Bloomberg dot net. I would be remiss if I did

1:15:09.160 --> 1:15:11.559
<v Speaker 1>not thank the crack staff that helps me put together

1:15:11.640 --> 1:15:15.799
<v Speaker 1>this conversation each week. Medina Parwanner is our producer, Slash

1:15:15.840 --> 1:15:19.200
<v Speaker 1>audio engineer, Taylor Riggs is our booker. Michael bat Nick

1:15:19.320 --> 1:15:22.200
<v Speaker 1>is our head of research. I'm Barry Hults. You've been

1:15:22.240 --> 1:15:25.280
<v Speaker 1>listening to Masters in Business on Bloomberg Radio.