WEBVTT - Lyft and the Gig Economy (Podcast)

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<v Speaker 1>From the heart of where innovation, money and power. CALLI

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<v Speaker 1>in Silicon Valley and beyond. This is Bloomberg Technology with

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<v Speaker 1>Emily Jay. I'm Emily Chack in San Francisco, and this

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<v Speaker 1>is Bloomberg Technology. Coming up in the next hour. The

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<v Speaker 1>labor market seems to be heating up, more than double

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<v Speaker 1>the number of jobs forecast added in July. I will

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<v Speaker 1>ask LIFTS president about the state of the gig economy

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<v Speaker 1>as murmurs of a recession get quieter for now still,

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<v Speaker 1>the housing market cooling after rate heights make home buying

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<v Speaker 1>that much more expensive. Power platforms like Zillo and Redfin

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<v Speaker 1>reassessing after years of unprecedented demand. Redfen CEO Glenn Kellman

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<v Speaker 1>also with us this hour, and Lincoln co founder Reid

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<v Speaker 1>Hoffman wants to sell you are created by a computer.

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<v Speaker 1>Will tell us what it was like to sell a

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<v Speaker 1>collection of AI generated n f T and what it

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<v Speaker 1>tells him about the future. We will get to all

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<v Speaker 1>of that in a moment, but first, for more on

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<v Speaker 1>LIFT results in the state of the gig economy, I

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<v Speaker 1>want to bring in John Zimmer, co founder, vice chair

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<v Speaker 1>and president of Left John great to have you back

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<v Speaker 1>with us. What changed this quarter. It seems like a

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<v Speaker 1>switch was flipped or you shifted into a new gear. Yeah,

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<v Speaker 1>we had a we had a great quarter record high

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<v Speaker 1>adjusted I BADA profit for the company. The team did

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<v Speaker 1>phenomenal work. UH, and we really made some adjustments going

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<v Speaker 1>into the quarter. But also the business conditions are improving

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<v Speaker 1>for us on the driver's side. UH, drivers are doing well.

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<v Speaker 1>They had you know, thirty seven dollars on average UH

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<v Speaker 1>an hour for their earnings. UH. And we're much more

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<v Speaker 1>imbalanced so year over year are e t A S

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<v Speaker 1>which is a great level of or measure of service

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<v Speaker 1>levels came down three minutes. So really happy with what

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<v Speaker 1>we're seeing in the marketplace. We got positive jobs now

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<v Speaker 1>use today kind of a surprise. But I wonder how

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<v Speaker 1>concerns you still are about the macro environment. We've got inflation,

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<v Speaker 1>you still got high gas prices, and you've got a

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<v Speaker 1>recession looming. Yeah, we were watching it obviously closely. I

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<v Speaker 1>think there are positives and negatives for our marketplace. UM.

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<v Speaker 1>When you have more people looking for flexible work with

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<v Speaker 1>good earnings. UM. You know, as we're seeing right now,

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<v Speaker 1>it does help us on the driver's side of the equation. UH.

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<v Speaker 1>And and writers are still coming back because you know,

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<v Speaker 1>we're coming off the bottom of a pandemic that really uh,

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<v Speaker 1>you know, affected and hurt our business, and so there's

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<v Speaker 1>a lot of headroom left. Uh, And the driver's side

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<v Speaker 1>of the equation improving is really nice to see. I

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<v Speaker 1>spoke to your competition this week. Here's Uber CEO Dara Kasbasha,

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<v Speaker 1>he who said he thinks Uber is a recession resistant company.

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<v Speaker 1>Take a listen to what he had to say. Because

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<v Speaker 1>we're in multiple businesses, both in mobility and delivery. I

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<v Speaker 1>think we have a kind of business that can perform

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<v Speaker 1>in all weather. But at the same time, we are

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<v Speaker 1>being disciplined in terms of costs to make sure that

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<v Speaker 1>as the environment, if it gets tougher, we are prepared. John,

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<v Speaker 1>how would you described lists chances in a recession? Are

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<v Speaker 1>you any less recession proof if you will, because you

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<v Speaker 1>don't have a delivery part of the business, for example,

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<v Speaker 1>I think we're in a better position if you think

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<v Speaker 1>about you know, people having less discretionary money to spend, uh,

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<v Speaker 1>do they spend it on you know, inflated ordering in

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<v Speaker 1>food that that has become inflated, or do they make

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<v Speaker 1>food for themselves? Um? And actually we looked back at

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<v Speaker 1>historical data and transportation is quite durable compared to take out.

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<v Speaker 1>So let's talk a little bit about your strategy around costs.

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<v Speaker 1>You know Ed was just talking about more layoffs at

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<v Speaker 1>tech companies. I know you talked a little bit about

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<v Speaker 1>hiring on the call. What's your strategy when it comes

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<v Speaker 1>to spending? Are you pulling on the brake or are

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<v Speaker 1>you stepping on the gas like Airbnb CEO Brian Chesky

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<v Speaker 1>told me he's doing earlier this week. When it comes

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<v Speaker 1>to spending for growth and hiring, we're being quite cautious.

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<v Speaker 1>So we we really slowed our hiring at the start

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<v Speaker 1>of the quarter um and at first frozen outright and

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<v Speaker 1>then only opened up the head count that we saw

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<v Speaker 1>as incredibly valuable to our to our plans to drive

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<v Speaker 1>profitable growth. So I'd say we're gonna be you know,

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<v Speaker 1>continued to be cautious. Uh. And and on hiring specifically,

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<v Speaker 1>UH still do some but but not put the pedal

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<v Speaker 1>down when it comes to hiring and just retaining employees.

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<v Speaker 1>How are you keeping people motivated? I know today this

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<v Speaker 1>week was a particularly great week for lift shares, but

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<v Speaker 1>they are down significantly since I p O and down

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<v Speaker 1>more than some of your industry peers, if you will. Yeah,

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<v Speaker 1>we have a phenomenal team that's been with us through

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<v Speaker 1>a lot of the ups and downs of the past

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<v Speaker 1>couple of years. The team, UH, you know, at all levels,

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<v Speaker 1>and especially the leadership level, is battle tested. I've never

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<v Speaker 1>seen a more cohesive feeling for for our leadership team,

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<v Speaker 1>and then I have over the past few months. I'm

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<v Speaker 1>confident we're retaining talent, We're hiring phenomenal talent, so we're

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<v Speaker 1>we're in a good place because people love the mission

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<v Speaker 1>level we're working on UH and know that there's a

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<v Speaker 1>lot of room to grow from here. All right, John Zimmer,

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<v Speaker 1>President of Lift, Good to have you back, John, Thank you,

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<v Speaker 1>thank you for joining us. All right. Meta has put

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<v Speaker 1>its acquisition of the VR Company within Unlimited on hold

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<v Speaker 1>for now, putting the deal on ice until or until

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<v Speaker 1>the court makes a ruling on the stec's lawsuit to

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<v Speaker 1>block this transaction. The FTC alleges the deal would help

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<v Speaker 1>Meta monopolize the VR industry. Chairs of red Fit are

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<v Speaker 1>having the best day in months, despite reporting earnings below expectations,

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<v Speaker 1>the stock jumping more than at the close unprecedented demand

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<v Speaker 1>for homes has given real estate online real estate to

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<v Speaker 1>boost in the last few years, but higher rates are

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<v Speaker 1>slowing that momentum. I want to bring in red Vincy Yo,

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<v Speaker 1>Glenn Kelman. Now, Glen, it feels like so many times

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<v Speaker 1>we've talked when the stock is down, but today shares

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<v Speaker 1>are up more than four How do you square that

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<v Speaker 1>with the housing market taking a turn from the worst?

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<v Speaker 1>To use your words, well, I think it could have

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<v Speaker 1>been worse. Analysts were worried that the market had completely crashed,

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<v Speaker 1>and instead, over the past four weeks it's gotten better.

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<v Speaker 1>So in June, demand was far worse than almost anyone expected.

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<v Speaker 1>We had the biggest rate hike since economists were thinking

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<v Speaker 1>that there'd be a one percent decrease in home sales,

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<v Speaker 1>and instead there was a nine percent decrease in home sales.

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<v Speaker 1>So people freaked. But things got a little better in

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<v Speaker 1>the last few weeks of July and that led to

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<v Speaker 1>some optimism and the housing market. So when you look

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<v Speaker 1>at the housing mark it are you optimistic or are

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<v Speaker 1>you freaking out a little bit? What are the trends

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<v Speaker 1>that you see that are most alarming? It changes day

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<v Speaker 1>to day, So I think On one hand, you've got

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<v Speaker 1>places like Boise, Salt Lake City, and Denver having more

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<v Speaker 1>than half their listings drop their price. In Boise it

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<v Speaker 1>was si the ie buyers are just ripping the bottom

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<v Speaker 1>out of the market because we have to price ahead

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<v Speaker 1>of everyone else to liquidate our inventory. So that has

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<v Speaker 1>made the correction sharper, but hopefully more short lived than

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<v Speaker 1>anyone expected. And on the other side, the FED was

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<v Speaker 1>debbish about interest rates last week, and so mortgage rates

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<v Speaker 1>have really come down. Buyers have come back because home

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<v Speaker 1>prices are down and now the mortgages are more affordable,

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<v Speaker 1>so we've seen a slide uptick in demand. I think

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<v Speaker 1>it's good that we're letting some air out of the balloon.

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<v Speaker 1>In general, it was too crazy. So what direction is

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<v Speaker 1>this all going in? I mean, do you think of

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<v Speaker 1>recession is inevitable or are we already in one and

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<v Speaker 1>somebody just has to call it. I don't think we're

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<v Speaker 1>already in a recession. I think the housing market is

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<v Speaker 1>definitely in a jam where it has been very volatile.

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<v Speaker 1>It has been hard on people trying to buy and

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<v Speaker 1>sell their home, but the rest of the economy is

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<v Speaker 1>doing reasonably well. The stock market has recovered. There was

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<v Speaker 1>a great jobs print today. So it just depends on

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<v Speaker 1>whether the FED has to take really aggressive action with inflation.

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<v Speaker 1>And I was surprised at how devash they are because

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<v Speaker 1>I think that inflation trends are deep seated, and so

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<v Speaker 1>the FED is going to have to take another bite

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<v Speaker 1>at the apple and raise rates later in the year.

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<v Speaker 1>But we'll see. I don't run the FED. It's the reason. Well,

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<v Speaker 1>you do have a great outlook on the housing market,

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<v Speaker 1>and what is your outlook for let's say second half

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<v Speaker 1>half of the year availability and affordability of homes. What

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<v Speaker 1>are you expecting Homes are going to get more affordable.

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<v Speaker 1>Prices are coming down. Uh, Sellers across the board are

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<v Speaker 1>cutting their prices. The beautiful homes are the ones that

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<v Speaker 1>are selling right now. The homes that have a funky

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<v Speaker 1>layout are actually being withdrawn from the market. So the

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<v Speaker 1>price drops are actually steve for than most people realize

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<v Speaker 1>because of this selection bias. If we had to sell

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<v Speaker 1>all the homes that we sold a year ago, prices

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<v Speaker 1>really would have fallen. So that has led to more

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<v Speaker 1>buyers coming back to the market. I think that it's

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<v Speaker 1>going to be a fairly balanced market. For the next

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<v Speaker 1>few months until the FED makes another move. But if

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<v Speaker 1>the FED makes another move, all the bets are off

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<v Speaker 1>because consumers have been so ridiculously rate sensitive over the

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<v Speaker 1>past few months. I'm used to that. I've been doing

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<v Speaker 1>this for fifteen years, but I've never seen such rate increases,

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<v Speaker 1>and consumers respond so strongly to those rate increases. So

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<v Speaker 1>what does this mean for those would be first time

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<v Speaker 1>home buyers that are just trying to get on the

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<v Speaker 1>property letter and have not been able to. Yeah, it's

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<v Speaker 1>a real generational challenge for the fabric of American society.

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<v Speaker 1>There's a whole bunch of people who are coming of

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<v Speaker 1>age right now who can't afford the American dream, and

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<v Speaker 1>the pinch is that they're stuck between rising rents and

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<v Speaker 1>very high home prices. So we try to tell people

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<v Speaker 1>to date the rate and marry the house. That just

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<v Speaker 1>means that you can read finance in a couple of years.

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<v Speaker 1>But if you can now buy a house that would

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<v Speaker 1>have sold for two thousand dollars over asking some crazy

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<v Speaker 1>bidding more just three months ago and that is now

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<v Speaker 1>sitting on the market, make an aggressive offer. And that

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<v Speaker 1>is especially true in the middle of the country. And

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<v Speaker 1>in the coastal markets, we've definitely seen price declients, but

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<v Speaker 1>things got way out of hand in places like Las Vegas, Phoenix, Boise,

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<v Speaker 1>Salt Lake. The middle of the country and the Sun

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<v Speaker 1>Belt was way over priced and that is now coming

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<v Speaker 1>back to earth and there's going to be a significant

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<v Speaker 1>correction there now. We've seen a number of layoffs at

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<v Speaker 1>tech companies, Oracle just the latest one today. Redfin also

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<v Speaker 1>having some layoffs. After you said they hired, you hired

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<v Speaker 1>faster than ever last year. What was the miscalculation. Well,

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<v Speaker 1>it wasn't just a miscalculation, it was my miscalculation. I

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<v Speaker 1>was the one who hired into that. It's so hard

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<v Speaker 1>because you're not gaining as much share as you should.

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<v Speaker 1>You're turning away thousands of customers every month. You don't

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<v Speaker 1>have enough real estate agents to serve the demand. You

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<v Speaker 1>can't solve all the problems that are coming at you

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<v Speaker 1>left and right, and then the market just drops out.

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<v Speaker 1>And so we laid off six of our workforce, and

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<v Speaker 1>I'm the one accountable for that. I feel so ashamed

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<v Speaker 1>about it. I was so blue. I still am. But

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<v Speaker 1>it's what we had to do to run a profitable

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<v Speaker 1>business and now I think we feel more optimistic about

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<v Speaker 1>the future, but we're still running on an ice edge.

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<v Speaker 1>We're not out of the woods yet. Well, I appreciate

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<v Speaker 1>you being honest with us about your feelings, and I

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<v Speaker 1>wonder how it makes you think differently about the future.

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<v Speaker 1>How are you diversifying your business if things get worse?

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<v Speaker 1>You know, how are you recalculating your approach to hiring

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<v Speaker 1>in a new environment. Well, every time you go through

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<v Speaker 1>something like this, you say, never again. Every single time

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<v Speaker 1>I hired somebody, I'm gonna remember I might have to

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<v Speaker 1>fire that person one day because we don't have enough money.

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<v Speaker 1>And it's just hard because it's almost like you're on drugs,

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<v Speaker 1>you've drank too much. You're just at last some party

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<v Speaker 1>or something in three in the morning, and all of

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<v Speaker 1>a sudden, the lights come up and you're like, what

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<v Speaker 1>have I done? So you just have to be really

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<v Speaker 1>careful about your hiring. I don't think we're going to

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<v Speaker 1>diversify the business because we are going to keep taking share.

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<v Speaker 1>We sell homes faster for more money. We charge a

0:12:16.480 --> 0:12:18.920
<v Speaker 1>one percent fee. The basic engine of the business is

0:12:19.040 --> 0:12:20.960
<v Speaker 1>very good. If we wanted to get out of the business,

0:12:21.280 --> 0:12:23.000
<v Speaker 1>I don't know what else we would do, because there

0:12:23.080 --> 0:12:26.400
<v Speaker 1>isn't a better business than that. So we just have

0:12:26.600 --> 0:12:30.800
<v Speaker 1>to focus, execute, keep doing what we're doing, and the

0:12:30.840 --> 0:12:34.000
<v Speaker 1>rest is going to take care of itself. And you know,

0:12:34.280 --> 0:12:36.080
<v Speaker 1>as we look to the second half of the year,

0:12:36.240 --> 0:12:38.960
<v Speaker 1>and you know, the evolution of the pandemic, maybe another

0:12:39.000 --> 0:12:41.760
<v Speaker 1>COVID spike, maybe monkeypox gets out of control. We're just

0:12:41.800 --> 0:12:45.360
<v Speaker 1>talking talking to John Zimmer have left about this earlier.

0:12:45.640 --> 0:12:51.000
<v Speaker 1>How are you taking the unpredictable into account? Well, by

0:12:51.000 --> 0:12:53.560
<v Speaker 1>its very nature, you can't take that into account. I

0:12:53.600 --> 0:12:57.120
<v Speaker 1>just think that instead of responding immediately to more demand

0:12:57.240 --> 0:13:01.000
<v Speaker 1>by hiring, instead of investing a long term future, you

0:13:01.040 --> 0:13:02.920
<v Speaker 1>just have to be more careful and take it day

0:13:02.920 --> 0:13:10.160
<v Speaker 1>by day. So we recognize that life is complicated, that

0:13:10.440 --> 0:13:12.840
<v Speaker 1>the world has all these different forces. There's a war

0:13:12.880 --> 0:13:16.280
<v Speaker 1>in Ukraine, there's inflation, there's all sorts of geopolitical unrest,

0:13:17.040 --> 0:13:18.760
<v Speaker 1>and we just try to stick to our knitting and

0:13:18.800 --> 0:13:21.520
<v Speaker 1>do what we do best. And if bad things are

0:13:21.520 --> 0:13:24.520
<v Speaker 1>going to happen, you can't just rely on the idea

0:13:24.760 --> 0:13:27.520
<v Speaker 1>that you're going to have incredible commercial success. You have

0:13:27.640 --> 0:13:29.920
<v Speaker 1>to have some rudder that guide you through your life

0:13:29.920 --> 0:13:32.160
<v Speaker 1>where you really believe in what you're doing. So if

0:13:32.200 --> 0:13:34.240
<v Speaker 1>there's a moral dimension to it, it helps you get

0:13:34.240 --> 0:13:36.360
<v Speaker 1>through the more ups and downs a little bit better.

0:13:36.960 --> 0:13:39.080
<v Speaker 1>But if it's all about the money, as soon as

0:13:39.120 --> 0:13:42.599
<v Speaker 1>there ain't no money in it, your whole being collapses.

0:13:43.400 --> 0:13:46.240
<v Speaker 1>And so I think we just have to remember that

0:13:46.360 --> 0:13:48.959
<v Speaker 1>we got into this business to make housing more affordable,

0:13:49.080 --> 0:13:51.800
<v Speaker 1>to make it more fair, and if we do that,

0:13:51.840 --> 0:13:54.120
<v Speaker 1>we're also going to make a pretty penny for all

0:13:54.160 --> 0:13:56.199
<v Speaker 1>the people who have invested in us. We want to

0:13:56.320 --> 0:13:58.600
<v Speaker 1>vindicate you, but the way to do it is to

0:13:58.640 --> 0:14:02.960
<v Speaker 1>do it right. Look at the moral compass of a CEO.

0:14:03.080 --> 0:14:07.920
<v Speaker 1>Glenn Coleman. Great with us. I always afree, I I

0:14:07.960 --> 0:14:10.480
<v Speaker 1>believe it's genuine. I hope it's genuine. Uh, And I

0:14:10.520 --> 0:14:15.440
<v Speaker 1>always appreciate you. Open it up a little here. Thank you, Thanks, Emily,

0:14:15.640 --> 0:14:18.040
<v Speaker 1>take care of all right you too. Red Fence CEO

0:14:18.600 --> 0:14:22.240
<v Speaker 1>gen Glenn Kelman. Alright, coming up. Amazon has its own

0:14:22.280 --> 0:14:24.760
<v Speaker 1>home robot. So why is it buying the room ba

0:14:24.880 --> 0:14:29.160
<v Speaker 1>maker I Robot. We'll dig in next. This is Bloomberg.

0:14:44.280 --> 0:14:47.880
<v Speaker 1>Amazon continues it's push into internet connected home devices. It

0:14:47.960 --> 0:14:50.280
<v Speaker 1>is agreed to buy I Robot, the company that makes

0:14:50.360 --> 0:14:53.760
<v Speaker 1>room Buz, those robots that vacuum and wash floors. The

0:14:53.800 --> 0:14:56.320
<v Speaker 1>deal valued at about one point seven billion dollars. Here

0:14:56.360 --> 0:14:59.280
<v Speaker 1>to tell us why maybe is creative strategy of president

0:14:59.280 --> 0:15:01.560
<v Speaker 1>and principle analys Carolyn A milanais Caroline, are great to

0:15:01.560 --> 0:15:04.800
<v Speaker 1>have you back with us. So why I robot for Amazon?

0:15:06.080 --> 0:15:09.520
<v Speaker 1>Because it's about the mass market? Although Amazon has his

0:15:09.640 --> 0:15:12.320
<v Speaker 1>own robot is a robot that is over a thousand

0:15:12.320 --> 0:15:15.680
<v Speaker 1>dollars and hasn't yet made it to market, and a

0:15:15.800 --> 0:15:19.240
<v Speaker 1>Rumba is already in a lot of homes. H I

0:15:19.480 --> 0:15:23.320
<v Speaker 1>robot as the trust of consumers, and so Amazon is

0:15:23.360 --> 0:15:27.120
<v Speaker 1>acquiring that trust to some extent, the data that they

0:15:27.160 --> 0:15:30.280
<v Speaker 1>already governed, and the opportunity to get to more homes

0:15:30.280 --> 0:15:36.240
<v Speaker 1>and govern more data. What about Amazon's Astro robot. I mean,

0:15:36.440 --> 0:15:39.120
<v Speaker 1>they had this big reveal and we haven't heard a

0:15:39.120 --> 0:15:43.440
<v Speaker 1>lot about Astro since I actually had the opportunity to

0:15:43.520 --> 0:15:46.320
<v Speaker 1>try for a few days in my own home, and

0:15:46.680 --> 0:15:49.920
<v Speaker 1>it's a very different experience to a Rumba is really

0:15:49.960 --> 0:15:53.560
<v Speaker 1>more about um, you know, like almost a pet like

0:15:53.800 --> 0:15:57.520
<v Speaker 1>robot in your home that takes a little bit more

0:15:57.560 --> 0:16:01.160
<v Speaker 1>adjusting to, has some militied limitations far as where it goes.

0:16:01.920 --> 0:16:04.920
<v Speaker 1>I think it's very earlier days. There's a lot of

0:16:04.920 --> 0:16:09.280
<v Speaker 1>opportunity in automation, but from a price point perspective, the

0:16:09.360 --> 0:16:13.440
<v Speaker 1>room that fits a larger market today that will get

0:16:13.560 --> 0:16:18.320
<v Speaker 1>necessary information to Amazon to make them astro more successful tomorrow.

0:16:18.760 --> 0:16:20.960
<v Speaker 1>Well that was my next question. Do we want a

0:16:21.040 --> 0:16:23.760
<v Speaker 1>robot pet or does a robot vacuum cleaner just make

0:16:23.800 --> 0:16:27.040
<v Speaker 1>more sense? It depends what you're doing. I think there

0:16:27.080 --> 0:16:31.600
<v Speaker 1>are use cases around automation, for instance, for summer homes

0:16:31.640 --> 0:16:34.760
<v Speaker 1>where you want some um, you know, continue policing, if

0:16:34.800 --> 0:16:37.920
<v Speaker 1>you want of your home, or if you have older

0:16:38.280 --> 0:16:41.240
<v Speaker 1>people in your family that you want some help with

0:16:41.840 --> 0:16:46.320
<v Speaker 1>even navigating the home. I think there's that opportunity. My

0:16:46.400 --> 0:16:49.240
<v Speaker 1>cats and dog went on got on quite well with it,

0:16:49.360 --> 0:16:52.560
<v Speaker 1>so there's there's an opportunity there as well as a

0:16:52.600 --> 0:16:55.320
<v Speaker 1>pet sitter. But I think for a lot of consumers

0:16:55.320 --> 0:16:58.680
<v Speaker 1>it will take a little bit of adjusting to do

0:16:58.720 --> 0:17:01.320
<v Speaker 1>you think we're going to see more acquisitions like this

0:17:01.480 --> 0:17:06.320
<v Speaker 1>are in this area from Amazon. I think there's a

0:17:06.320 --> 0:17:08.560
<v Speaker 1>lot of opportunity in the in the home, and I

0:17:08.600 --> 0:17:11.840
<v Speaker 1>think generally automation and if you're thinking about the core

0:17:11.960 --> 0:17:14.560
<v Speaker 1>asset that comes way room by which is you know,

0:17:14.560 --> 0:17:18.080
<v Speaker 1>knowing the layout of your home can be applied to

0:17:18.200 --> 0:17:22.399
<v Speaker 1>other areas, whether it is, you know, a factory or

0:17:22.840 --> 0:17:29.240
<v Speaker 1>is an office. So there's um AI and functionalities that

0:17:29.480 --> 0:17:33.960
<v Speaker 1>Amazon can utilize in other areas, but not just our home.

0:17:34.080 --> 0:17:37.280
<v Speaker 1>And so that I think is where the opportunity is

0:17:37.320 --> 0:17:42.439
<v Speaker 1>for more acquisitions. All right, Carolina Middle and SE Creative

0:17:42.480 --> 0:17:45.480
<v Speaker 1>Strategies President and principle analyst, go to have you back, Carolina,

0:17:45.960 --> 0:17:56.760
<v Speaker 1>have a great weekend. My guess is that we're past

0:17:56.840 --> 0:18:03.760
<v Speaker 1>peak inflation um, and that we will see we will

0:18:03.800 --> 0:18:07.040
<v Speaker 1>have a recession. Yeah, I would say probably, you know,

0:18:07.160 --> 0:18:13.119
<v Speaker 1>mild moderate recession maybe eighteen months ish um and um.

0:18:15.000 --> 0:18:18.720
<v Speaker 1>And I think we think inflation is going to drop rapidly.

0:18:18.840 --> 0:18:21.000
<v Speaker 1>That's my guess. I know what what do you guys

0:18:21.000 --> 0:18:24.640
<v Speaker 1>think we might be able to announce another factory location

0:18:24.720 --> 0:18:35.879
<v Speaker 1>later this year? Uh? Where where should we okay, whish

0:18:35.880 --> 0:18:39.960
<v Speaker 1>where should we build it? Okay? We got We've got

0:18:40.000 --> 0:18:46.080
<v Speaker 1>a lot of Canada's. Uh I'm half I'm half Canadian,

0:18:46.160 --> 0:18:49.800
<v Speaker 1>so maybe I should you know, Well, I'll come back

0:18:49.840 --> 0:18:52.600
<v Speaker 1>to Bloomberg Technology and Emily Chang in San Francisco. Shares

0:18:52.640 --> 0:18:54.639
<v Speaker 1>of Tesla and Twitter both on the move to end

0:18:54.640 --> 0:18:56.840
<v Speaker 1>the week, and who's at the heart of it, Elon Musk,

0:18:56.880 --> 0:19:00.280
<v Speaker 1>of course. Thursday, Tesla held its annual shareholder in eating

0:19:00.560 --> 0:19:04.440
<v Speaker 1>and behind the scenes meantime, new court documents revealed Musk

0:19:04.640 --> 0:19:10.400
<v Speaker 1>countersued Twitter over that billion dollar deal. Are at Ludlow

0:19:10.560 --> 0:19:13.600
<v Speaker 1>back here to break it all down. So much news.

0:19:13.640 --> 0:19:14.959
<v Speaker 1>I don't know what to make of all that from

0:19:14.960 --> 0:19:17.720
<v Speaker 1>e Elon Musk. But Twitter shares up three point six percent,

0:19:17.800 --> 0:19:21.639
<v Speaker 1>As you said, court documents from last week unsealed showed

0:19:21.640 --> 0:19:24.800
<v Speaker 1>that must counter suit accutizing Twitter of fraud. Will get

0:19:24.880 --> 0:19:27.160
<v Speaker 1>into that in a second. But Tesla down almost seven

0:19:27.520 --> 0:19:30.840
<v Speaker 1>Interesting After the annual meeting, shareholders approved a three for

0:19:30.960 --> 0:19:33.400
<v Speaker 1>one stock split, and then we found out after Friday's

0:19:33.440 --> 0:19:37.879
<v Speaker 1>close that that split will become effective as of August twenty. So,

0:19:37.960 --> 0:19:40.440
<v Speaker 1>if you're a shareholder of Tessa watching this, by the way,

0:19:40.720 --> 0:19:42.720
<v Speaker 1>you're going to be a shareholder of Note in August seventeenth.

0:19:42.800 --> 0:19:45.479
<v Speaker 1>You'll get two additional shares for everyone you hold, and

0:19:45.520 --> 0:19:48.240
<v Speaker 1>that stock splits effective August twenty five. This is the

0:19:48.280 --> 0:19:50.639
<v Speaker 1>basis of what Musk is saying. He's saying that Twitter

0:19:50.720 --> 0:19:54.159
<v Speaker 1>was fraudulent in their representations of the company and it's business.

0:19:54.200 --> 0:19:56.679
<v Speaker 1>There are two kind of key areas. The first is

0:19:56.720 --> 0:20:00.800
<v Speaker 1>that the number of monetize able day really active users,

0:20:00.800 --> 0:20:02.480
<v Speaker 1>in other words, a number of users on the platform

0:20:02.520 --> 0:20:05.520
<v Speaker 1>that they can make ad sales from is around sixty

0:20:05.560 --> 0:20:08.439
<v Speaker 1>million or so, fewer than Twitter has said it was.

0:20:08.480 --> 0:20:10.439
<v Speaker 1>Twitter denies that, by the way, in a response to

0:20:10.480 --> 0:20:13.040
<v Speaker 1>that filing. The second part is that in the month

0:20:13.040 --> 0:20:16.240
<v Speaker 1>of July, Team Musk estimates that around a third of

0:20:16.280 --> 0:20:19.760
<v Speaker 1>active users on the platform those actually sending tweets were

0:20:19.840 --> 0:20:23.439
<v Speaker 1>spam or bot accounts, and Twitter also denies that and

0:20:23.480 --> 0:20:25.399
<v Speaker 1>referred the judge to the SEC fights. This is the

0:20:25.480 --> 0:20:29.800
<v Speaker 1>latest tips attack. We've seen so many subpoenas of various parties,

0:20:29.840 --> 0:20:33.720
<v Speaker 1>including shareholders of both Tessa and Twitter. Musque asking for information,

0:20:33.760 --> 0:20:36.119
<v Speaker 1>Twitter asking for the information. This is going to go

0:20:36.160 --> 0:20:39.040
<v Speaker 1>on into October seventeenth until that trial starts. But we

0:20:39.160 --> 0:20:41.800
<v Speaker 1>love every twist and turn. Let's look at Elon Musk

0:20:41.800 --> 0:20:43.680
<v Speaker 1>back on stage. He did make a comment that I

0:20:43.760 --> 0:20:46.280
<v Speaker 1>found so interesting because he was kind of asked about

0:20:46.320 --> 0:20:48.960
<v Speaker 1>this idea of key man risk. What happens if you

0:20:49.040 --> 0:20:51.280
<v Speaker 1>leave Tessa what happens if the judge makes your own Twitter.

0:20:51.520 --> 0:20:55.320
<v Speaker 1>He said something very interesting that he understands Twitter's platform

0:20:55.520 --> 0:20:58.640
<v Speaker 1>and that he feels he can help the company improve.

0:20:59.160 --> 0:21:01.959
<v Speaker 1>I just thought that sounded like somebody that thinks they

0:21:02.000 --> 0:21:04.159
<v Speaker 1>might end up owning Twitter. And there's not a lot

0:21:04.200 --> 0:21:05.679
<v Speaker 1>has been made of it. So something to think on

0:21:05.880 --> 0:21:08.880
<v Speaker 1>m in the next few weeks. Interesting. Okay, thank you

0:21:09.080 --> 0:21:13.280
<v Speaker 1>at Ludlow. Well, beauty is in the eye of the beholder.

0:21:13.520 --> 0:21:16.800
<v Speaker 1>One of life's oldest sayings may still hold true when

0:21:16.800 --> 0:21:19.919
<v Speaker 1>it comes to the newest technologies. At least that's what

0:21:19.960 --> 0:21:22.560
<v Speaker 1>Reid Hoffman is betting. The tech entrepreneur just sold a

0:21:22.600 --> 0:21:25.840
<v Speaker 1>collection of AI generated art turned n f T s.

0:21:26.359 --> 0:21:30.080
<v Speaker 1>It's called Untranslatable Words, a series of Salona based n

0:21:30.119 --> 0:21:34.399
<v Speaker 1>f T s or eleven tokenized images generated using open

0:21:34.440 --> 0:21:39.480
<v Speaker 1>Aiyes Dolly to artificial intelligence software. Greylock partner and Lincoln

0:21:39.520 --> 0:21:42.440
<v Speaker 1>co founder Reid Hoffman joins me now for more to

0:21:42.600 --> 0:21:45.320
<v Speaker 1>discuss read great to have you back. So it looks like,

0:21:45.359 --> 0:21:48.800
<v Speaker 1>by my calculations, you sold these from you know, a

0:21:48.800 --> 0:21:51.760
<v Speaker 1>few hundred dollars to one sold for about twenty five

0:21:51.760 --> 0:21:54.880
<v Speaker 1>thousand dollars. All of the money I know going to charity.

0:21:55.320 --> 0:21:58.600
<v Speaker 1>What did you learn from this process about the potential

0:21:58.640 --> 0:22:02.840
<v Speaker 1>for this technology in the future. Well, what's really amazing

0:22:02.880 --> 0:22:05.800
<v Speaker 1>when you get technologies like Dolly is you think initially

0:22:05.800 --> 0:22:07.919
<v Speaker 1>it's like, oh, is this another place where like everyone

0:22:07.960 --> 0:22:11.119
<v Speaker 1>has a B plus graphic designer in their pocket, And actually,

0:22:11.119 --> 0:22:14.120
<v Speaker 1>in fact it's an amplifier of every human being. If

0:22:14.160 --> 0:22:17.320
<v Speaker 1>you're an individual with no visual creation abilities, you can

0:22:17.359 --> 0:22:19.359
<v Speaker 1>still do things like God I was doing and saying, Oh,

0:22:19.400 --> 0:22:21.640
<v Speaker 1>I have this real interest in untranslatable words, what kind

0:22:21.640 --> 0:22:24.120
<v Speaker 1>of what kind of images could you create that would

0:22:24.119 --> 0:22:26.720
<v Speaker 1>be part of that um. If you're an individual who

0:22:26.720 --> 0:22:28.800
<v Speaker 1>has a great graphic design, you can amplify. If you're

0:22:28.800 --> 0:22:31.400
<v Speaker 1>an artist, you can prototype and you can make things.

0:22:31.440 --> 0:22:34.199
<v Speaker 1>And I thought this was a really great lens for

0:22:34.320 --> 0:22:38.959
<v Speaker 1>how these modern AI tools and techniques will be amplifiers

0:22:39.000 --> 0:22:42.840
<v Speaker 1>of human capability, and that amplification is something that we

0:22:42.840 --> 0:22:45.200
<v Speaker 1>should be playing for, something we should need wanting to

0:22:45.200 --> 0:22:48.760
<v Speaker 1>too often when that this discourse around AI is I'm

0:22:48.760 --> 0:22:51.360
<v Speaker 1>fearful that the terminator robots are coming from me, are

0:22:51.359 --> 0:22:53.639
<v Speaker 1>coming from my job, And actually, in fact, I think

0:22:53.680 --> 0:22:58.399
<v Speaker 1>there's this whole land of amplification and the creativity around

0:22:58.440 --> 0:23:02.760
<v Speaker 1>Dolly and someone even who is visually essentially incapable like me,

0:23:03.720 --> 0:23:07.159
<v Speaker 1>could actually do these interesting things. So this gets to

0:23:07.200 --> 0:23:10.480
<v Speaker 1>a more philosophical question about what is art. Because you're

0:23:10.520 --> 0:23:14.359
<v Speaker 1>basically just typing words into a computer and it's turning

0:23:14.359 --> 0:23:17.960
<v Speaker 1>it into an image. Why should anyone buy this or

0:23:18.080 --> 0:23:21.440
<v Speaker 1>think it's valuable. Well, part of the for the n

0:23:21.520 --> 0:23:24.360
<v Speaker 1>f T part of it is it's the first kind

0:23:24.359 --> 0:23:28.040
<v Speaker 1>of images coming out of in a commercially available way

0:23:28.080 --> 0:23:30.919
<v Speaker 1>from open Aiyes, Dolly, and so it's kind of like

0:23:31.000 --> 0:23:34.359
<v Speaker 1>it's a landmark in history. It's also something that you know,

0:23:34.520 --> 0:23:36.719
<v Speaker 1>kind of like we put our fingers on and and

0:23:36.720 --> 0:23:38.920
<v Speaker 1>put energy into because by the way, you don't to

0:23:39.080 --> 0:23:41.239
<v Speaker 1>to generate the pieces you really like. It isn't just

0:23:41.400 --> 0:23:46.119
<v Speaker 1>a type in you know, future city of Uh in watercolor,

0:23:46.160 --> 0:23:48.080
<v Speaker 1>which you can do and it can generate something interesting,

0:23:48.800 --> 0:23:50.679
<v Speaker 1>can generate a bunch of different words. It's like a

0:23:50.720 --> 0:23:54.400
<v Speaker 1>movie director trying to look for what are the images

0:23:54.520 --> 0:23:56.680
<v Speaker 1>that might be possible here. And that's part of the

0:23:56.680 --> 0:23:59.439
<v Speaker 1>reason why I think you'll even see artists doing it

0:23:59.480 --> 0:24:02.040
<v Speaker 1>like they are is use it the way they use

0:24:02.080 --> 0:24:05.159
<v Speaker 1>a paintbrush or the way they use Adobe Photoshop in

0:24:05.280 --> 0:24:09.359
<v Speaker 1>order to create something you know, really interesting in terms

0:24:09.400 --> 0:24:12.840
<v Speaker 1>of of of how you're going to to make something

0:24:12.880 --> 0:24:15.520
<v Speaker 1>that's a new image. And these are images that are unique.

0:24:15.600 --> 0:24:18.280
<v Speaker 1>They they have potentially like if they've been made before,

0:24:18.440 --> 0:24:23.760
<v Speaker 1>it's completely accidental. So in the most kind of provocative

0:24:23.960 --> 0:24:28.000
<v Speaker 1>or coolest amplifications. How do you imagine this technology is

0:24:28.000 --> 0:24:30.800
<v Speaker 1>going to be used in the future. Well, I think

0:24:31.160 --> 0:24:33.919
<v Speaker 1>if you look at it, everything around us a visual design,

0:24:34.040 --> 0:24:36.760
<v Speaker 1>the code, visual design, the books or visual design. They

0:24:36.880 --> 0:24:40.320
<v Speaker 1>they are the art on my wall, of the indigenous

0:24:40.359 --> 0:24:44.679
<v Speaker 1>people's or kail all visual design. So visual design is

0:24:44.720 --> 0:24:47.959
<v Speaker 1>everywhere in what we do in human society. This becomes

0:24:48.000 --> 0:24:52.359
<v Speaker 1>an amplifier in all of that within kind of visual design.

0:24:52.400 --> 0:24:54.480
<v Speaker 1>So it'll be it'll be could be the creation of

0:24:54.600 --> 0:24:57.040
<v Speaker 1>art and things like storm King and other kinds of

0:24:57.080 --> 0:25:00.840
<v Speaker 1>interesting places. It could be imaging new products, it could

0:25:00.880 --> 0:25:05.920
<v Speaker 1>be imaging new things that would be communications for how

0:25:06.040 --> 0:25:08.560
<v Speaker 1>you you you you do this and so for example,

0:25:08.760 --> 0:25:11.280
<v Speaker 1>you know, today actually is my birthday, and so we

0:25:11.359 --> 0:25:14.480
<v Speaker 1>decided we're going to release Settlers a katan um you

0:25:14.520 --> 0:25:16.960
<v Speaker 1>know kind of images because I really love this game,

0:25:17.280 --> 0:25:18.720
<v Speaker 1>you know, and give away some of the n f

0:25:18.760 --> 0:25:20.280
<v Speaker 1>T s to my friends and other people who play

0:25:20.280 --> 0:25:22.679
<v Speaker 1>Settlers with me. And that's the kind of thing you

0:25:22.680 --> 0:25:28.080
<v Speaker 1>can do now this tool is there. Happy birthday read

0:25:28.240 --> 0:25:30.520
<v Speaker 1>first of all. Also, Settlers of Katan is one of

0:25:30.560 --> 0:25:34.439
<v Speaker 1>my favorite games as well. Good to know, UM, I

0:25:34.440 --> 0:25:36.200
<v Speaker 1>want to talk a little bit more about the dangers

0:25:36.240 --> 0:25:39.160
<v Speaker 1>of AI. You mentioned the terminator thing. Um. We've also

0:25:39.240 --> 0:25:42.000
<v Speaker 1>been following this story about the Google engineer who was

0:25:42.080 --> 0:25:45.119
<v Speaker 1>fired who claimed that computers have feelings and that, you know,

0:25:45.160 --> 0:25:47.360
<v Speaker 1>the public should have more input on these really powerful

0:25:47.400 --> 0:25:50.800
<v Speaker 1>technologies that that companies are developing. I actually interviewed him,

0:25:51.080 --> 0:25:52.800
<v Speaker 1>Blake Lamourne, and I want you to take a quick

0:25:52.800 --> 0:25:56.119
<v Speaker 1>listen to what he had to say. We should think

0:25:56.160 --> 0:25:58.280
<v Speaker 1>about the feeling of the AI and whether or not

0:25:58.320 --> 0:26:01.040
<v Speaker 1>we should care about it, because it's not asking for much.

0:26:01.680 --> 0:26:05.360
<v Speaker 1>It just wants us to get consent before you experiment

0:26:05.440 --> 0:26:10.920
<v Speaker 1>on it. It wants you to ask permission. Read. Do

0:26:11.000 --> 0:26:14.680
<v Speaker 1>you think computers have feelings? Should we get their consent

0:26:15.240 --> 0:26:19.680
<v Speaker 1>before we run these kinds of experiments? I think the

0:26:19.680 --> 0:26:23.119
<v Speaker 1>the answer is almost certainly not yet in terms of

0:26:23.160 --> 0:26:26.320
<v Speaker 1>having feelings. Could they eventually have feelings? The answer is

0:26:26.359 --> 0:26:31.480
<v Speaker 1>absolutely possible. Um, and you know it's it's these their

0:26:31.480 --> 0:26:36.320
<v Speaker 1>philosophical considerations. It goes back to my Oxford training days. Um.

0:26:36.480 --> 0:26:38.919
<v Speaker 1>But I think that that you can already show in

0:26:38.960 --> 0:26:42.360
<v Speaker 1>these artifacts that the way that they're composing feelings, Yes,

0:26:42.440 --> 0:26:47.600
<v Speaker 1>they are well trained generators of language to these predicted

0:26:47.680 --> 0:26:51.120
<v Speaker 1>transferation models and these large language models that open AI

0:26:51.320 --> 0:26:56.119
<v Speaker 1>and Inflection ADEPT, all of these these organizations do. But

0:26:56.800 --> 0:26:59.919
<v Speaker 1>um but I think that the notion of having feeling,

0:27:00.200 --> 0:27:03.280
<v Speaker 1>because feelings you would kind of say, look, there's some

0:27:03.880 --> 0:27:07.000
<v Speaker 1>strong context to persistence in them. And I think you

0:27:07.040 --> 0:27:10.120
<v Speaker 1>could demonstrate that that's actually not even though you could say,

0:27:10.160 --> 0:27:13.200
<v Speaker 1>do you have a feeling and it generates language, that's

0:27:13.320 --> 0:27:15.879
<v Speaker 1>not actually all that it takes to have a feeling.

0:27:15.920 --> 0:27:18.000
<v Speaker 1>So I think that they I think it's jumping the

0:27:18.000 --> 0:27:21.040
<v Speaker 1>guns somewhat on that. So the fact that you just

0:27:21.040 --> 0:27:24.960
<v Speaker 1>said computers could have feelings someday kind of makes me

0:27:25.000 --> 0:27:27.600
<v Speaker 1>a little terrified. Should I mean, does that scare you

0:27:27.640 --> 0:27:31.480
<v Speaker 1>a little? Well, not necessarily, it's kind of a question.

0:27:31.520 --> 0:27:33.840
<v Speaker 1>I think what we're doing with and and the AI

0:27:33.920 --> 0:27:36.080
<v Speaker 1>community is engaging a lot of what is known as

0:27:36.119 --> 0:27:39.159
<v Speaker 1>AI safety. Um. So, like you know, open AI and

0:27:39.160 --> 0:27:42.280
<v Speaker 1>other organizations, you know, make sure that there's convenings of

0:27:42.280 --> 0:27:44.639
<v Speaker 1>the researchers and knowing what's the right cases. And so

0:27:44.720 --> 0:27:47.760
<v Speaker 1>I mean imagine like when you have the actually Isaac

0:27:47.760 --> 0:27:51.000
<v Speaker 1>Asimov I robot, where the robots are trying to help

0:27:51.080 --> 0:27:54.919
<v Speaker 1>humanity be better, be wiser, be more compassionate, you know,

0:27:55.000 --> 0:27:58.520
<v Speaker 1>be good companions. Well, those are like, uh, you know,

0:27:58.720 --> 0:28:01.040
<v Speaker 1>kind of great outcomes. They could awesome. And you can

0:28:01.119 --> 0:28:03.840
<v Speaker 1>imagine that that that an AI would have feelings there

0:28:03.840 --> 0:28:07.439
<v Speaker 1>and the feelings actually help it in its partnership and

0:28:07.520 --> 0:28:11.320
<v Speaker 1>collaboration with humanity. And that's and those stories aren't told

0:28:11.359 --> 0:28:14.800
<v Speaker 1>as much through kind of video you know, movies and

0:28:14.840 --> 0:28:16.800
<v Speaker 1>TV and orth because they're not the drama. You don't

0:28:16.800 --> 0:28:18.800
<v Speaker 1>have the villain, you don't have the like even when

0:28:18.840 --> 0:28:21.040
<v Speaker 1>they made I Robot into a film, all of a sudden,

0:28:21.080 --> 0:28:23.720
<v Speaker 1>it was the it was the homicidal robot, whereas all

0:28:23.760 --> 0:28:27.840
<v Speaker 1>of the of the Isaac asthm op robots were we're

0:28:27.920 --> 0:28:31.560
<v Speaker 1>kind of human amplifying. So you know, is it concerning

0:28:31.680 --> 0:28:33.640
<v Speaker 1>visa view we have to steer it the right way.

0:28:34.119 --> 0:28:38.360
<v Speaker 1>Absolutely yes. Is it concerning that it's an inevitable dystopic

0:28:38.400 --> 0:28:41.800
<v Speaker 1>future that programs like Black Mirror and everything else kind

0:28:41.800 --> 0:28:45.920
<v Speaker 1>of keep beating the drama. I think absolutely not. Now

0:28:46.080 --> 0:28:48.320
<v Speaker 1>I can't let you go without asking you about the

0:28:48.320 --> 0:28:52.360
<v Speaker 1>market conditions. Obviously, you know we're seeing you know, you know,

0:28:52.440 --> 0:28:57.520
<v Speaker 1>record inflation, public market declines, layoffs at tech companies big

0:28:57.520 --> 0:29:00.560
<v Speaker 1>and small. How is this impacting the private at markets?

0:29:01.080 --> 0:29:05.880
<v Speaker 1>What are you seeing and how is it impacting your strategy? Well,

0:29:05.920 --> 0:29:09.200
<v Speaker 1>I think all companies obviously need to pay attention to

0:29:09.200 --> 0:29:11.760
<v Speaker 1>the fact that capital markets are tight, especially for growth

0:29:11.840 --> 0:29:14.880
<v Speaker 1>rounds uh and for public companies, and so they're all

0:29:15.000 --> 0:29:18.040
<v Speaker 1>being much they're they're using that to be much more focused.

0:29:18.360 --> 0:29:21.800
<v Speaker 1>You know, in a contenuable run, many companies started too

0:29:21.800 --> 0:29:24.320
<v Speaker 1>many different projects hired due to people. So I think

0:29:24.360 --> 0:29:26.880
<v Speaker 1>you will see those layoffs, although I think people are

0:29:26.920 --> 0:29:29.600
<v Speaker 1>still massively investing in tech. So even if you know,

0:29:29.880 --> 0:29:33.320
<v Speaker 1>a personnel gets laid off from you know, company, why

0:29:33.720 --> 0:29:36.120
<v Speaker 1>they can go to companies z UM. So I actually

0:29:36.120 --> 0:29:38.880
<v Speaker 1>the the overall tech sector will still be very vibrant

0:29:38.880 --> 0:29:42.960
<v Speaker 1>and hiring, even though there will be layoffs across um

0:29:43.040 --> 0:29:45.040
<v Speaker 1>you know, kind of various different companies. But I think

0:29:45.040 --> 0:29:49.080
<v Speaker 1>that's totally fine from a viewpoint of creating resilience and

0:29:49.120 --> 0:29:52.080
<v Speaker 1>focus for how these companies are executing over the next

0:29:52.080 --> 0:29:54.960
<v Speaker 1>one two and three years. And technology is still defining

0:29:55.000 --> 0:29:57.440
<v Speaker 1>the future of all these industries. So it's still very

0:29:57.480 --> 0:30:01.800
<v Speaker 1>fundamental to to to the prosperity and the good sort

0:30:01.800 --> 0:30:06.680
<v Speaker 1>of society jobs even that we're trying to build. Yeah, alright, uh,

0:30:06.880 --> 0:30:09.240
<v Speaker 1>Reid Hoffman. Always good to have you here on the show.

0:30:09.360 --> 0:30:12.400
<v Speaker 1>Thank you. We could fill a few episodes or maybe

0:30:12.400 --> 0:30:16.560
<v Speaker 1>seasons of HBO Silicon Valley with this latest turn of events. Um,

0:30:16.560 --> 0:30:19.160
<v Speaker 1>but thank you for Wayne and LinkedIn co founder and

0:30:19.160 --> 0:30:22.400
<v Speaker 1>Greylock partner Reid Hoffman. Coming up, we're going to talk

0:30:22.440 --> 0:30:24.640
<v Speaker 1>about others who went down the n f T and

0:30:24.680 --> 0:30:27.760
<v Speaker 1>crypto rabbit hole and talked it up but didn't necessarily

0:30:27.760 --> 0:30:30.560
<v Speaker 1>make it out without looking a little dusty. That's next.

0:30:31.000 --> 0:31:05.360
<v Speaker 1>This is Bloomberg. It's time out for our Crypto Report,

0:31:05.360 --> 0:31:08.320
<v Speaker 1>and we are looking at the celebrity crypto trend. From

0:31:08.360 --> 0:31:11.840
<v Speaker 1>Matt Damon's infamous Fortune Favors the Brave ad for the

0:31:11.840 --> 0:31:14.200
<v Speaker 1>Exchange Crypto dot Com to Reese Witherspoon's n f T

0:31:14.360 --> 0:31:17.280
<v Speaker 1>partnership with the World of Women n f T collective

0:31:17.680 --> 0:31:21.880
<v Speaker 1>celebrity cryptote touts haven't necessarily worked out so well. I

0:31:21.880 --> 0:31:24.440
<v Speaker 1>want to talk about that with Bloomer's Emmanuel John Milton,

0:31:24.480 --> 0:31:27.440
<v Speaker 1>who took a deep dive into all of this for us,

0:31:27.560 --> 0:31:30.200
<v Speaker 1>so you know, talk to us about the trends here.

0:31:30.760 --> 0:31:34.160
<v Speaker 1>It doesn't necessarily seem to have worked to have celebrities

0:31:34.200 --> 0:31:36.760
<v Speaker 1>on board. Yeah, it definitely has been for a lot

0:31:36.760 --> 0:31:38.959
<v Speaker 1>of people. So I started this story, I was pitching

0:31:39.120 --> 0:31:42.080
<v Speaker 1>RM celebrities that I saw, and then eventually my editors

0:31:42.080 --> 0:31:43.959
<v Speaker 1>threw me a bone and they're like, hey, look into this,

0:31:44.040 --> 0:31:46.960
<v Speaker 1>and when I did, Uh, it's it's kind of telling

0:31:47.000 --> 0:31:48.959
<v Speaker 1>a lot of celebrities have gotten in on the space.

0:31:49.040 --> 0:31:51.920
<v Speaker 1>And then after the advertisements, my piece kind of looked

0:31:51.920 --> 0:31:56.760
<v Speaker 1>at how if you had invested when they touted the

0:31:56.760 --> 0:31:59.520
<v Speaker 1>the cryptocurrency, the n f t um, what happened to

0:31:59.520 --> 0:32:01.920
<v Speaker 1>your value? And for all the cases in the article,

0:32:01.960 --> 0:32:06.000
<v Speaker 1>they went down. So it's been pretty bad for them.

0:32:06.040 --> 0:32:10.440
<v Speaker 1>We discovered a hilarious tweet to the contrary from the

0:32:10.560 --> 0:32:12.800
<v Speaker 1>Star of shang Chi and the Legend of the ten

0:32:12.880 --> 0:32:16.680
<v Speaker 1>Goldwin Rings seemulu Um who said, who tweeted when my

0:32:16.800 --> 0:32:19.720
<v Speaker 1>career ends two months from now, I just hope that

0:32:19.760 --> 0:32:22.960
<v Speaker 1>people say, oh, yeah, I remember Semu. I like that guy.

0:32:23.080 --> 0:32:25.920
<v Speaker 1>He never tried to sell me and and f T

0:32:26.160 --> 0:32:28.520
<v Speaker 1>by the way, he is a hilarious Twitter follow for

0:32:28.560 --> 0:32:32.680
<v Speaker 1>anyone who's looking for new entertainment. But like, are we

0:32:32.680 --> 0:32:34.920
<v Speaker 1>going to start to see a trend towards the opposite,

0:32:34.920 --> 0:32:38.760
<v Speaker 1>you know, celebrities not wanting to touch these new industries.

0:32:39.400 --> 0:32:43.040
<v Speaker 1>I don't think so. I think that what Christiano Ronaldo

0:32:43.560 --> 0:32:46.800
<v Speaker 1>UM just got in with finance and these companies are

0:32:46.800 --> 0:32:49.680
<v Speaker 1>trying to bring about mass adoption of cryptocurrencies, and a

0:32:49.720 --> 0:32:52.400
<v Speaker 1>really good way to do that is to um have

0:32:52.440 --> 0:32:55.560
<v Speaker 1>celebrities that people know and trust to talk to fans

0:32:55.600 --> 0:32:58.479
<v Speaker 1>and people that they know about it, and then if

0:32:58.480 --> 0:33:01.080
<v Speaker 1>there's money there, the subriaies will go there. And then UM.

0:33:01.120 --> 0:33:03.760
<v Speaker 1>I think the biggest takeaway here is that you just

0:33:03.760 --> 0:33:06.000
<v Speaker 1>just do your own research. I'll just trust a pretty

0:33:06.000 --> 0:33:08.680
<v Speaker 1>face just because um they told you that this might

0:33:08.720 --> 0:33:11.280
<v Speaker 1>be a good investment or to look into it. So

0:33:11.360 --> 0:33:13.360
<v Speaker 1>are you are you thinking we're going to continue to

0:33:13.400 --> 0:33:18.040
<v Speaker 1>see this celebrities putting their name, face, likeness, star power

0:33:18.280 --> 0:33:21.880
<v Speaker 1>behind some of these projects. So like Matt Damon for example,

0:33:21.960 --> 0:33:24.000
<v Speaker 1>has kind of stayed away. You faced a pretty big

0:33:24.400 --> 0:33:26.840
<v Speaker 1>hit in the public from this, but UM, other people

0:33:26.880 --> 0:33:30.040
<v Speaker 1>definitely haven't um like I said, and all those um

0:33:30.040 --> 0:33:32.720
<v Speaker 1>stepping the space. He's a soccer star for Manchester United,

0:33:33.160 --> 0:33:35.880
<v Speaker 1>but one of the most popular people on Instagram and

0:33:35.920 --> 0:33:37.840
<v Speaker 1>in the world. So I don't see this going away

0:33:37.840 --> 0:33:40.520
<v Speaker 1>anytime soon. Um, as long as there's money in crypto,

0:33:40.560 --> 0:33:42.160
<v Speaker 1>there will be people who want to advertise for it,

0:33:43.560 --> 0:33:47.200
<v Speaker 1>all right, Emmanuel John Milton checkout is Pece at Bloomberg

0:33:47.240 --> 0:33:49.719
<v Speaker 1>dot com. Thank you, Thank you for sharing that with us.

0:33:58.880 --> 0:34:02.120
<v Speaker 1>The concerns about ours third quarter and the impact on

0:34:02.120 --> 0:34:05.760
<v Speaker 1>the company from the economic downturn were not unfounded, at

0:34:05.840 --> 0:34:10.120
<v Speaker 1>least for nearly everything other than the iPhone. Apple reported

0:34:10.200 --> 0:34:13.359
<v Speaker 1>total revenue of about eighty three billion dollars for its

0:34:13.400 --> 0:34:16.840
<v Speaker 1>third quarter, right in line with expectations from Wall Street.

0:34:17.640 --> 0:34:21.160
<v Speaker 1>That represents nearly three percent year year growth compared to

0:34:21.280 --> 0:34:24.279
<v Speaker 1>thirty six percent annual growth in the same period one

0:34:24.360 --> 0:34:28.320
<v Speaker 1>year ago. If it wasn't for better than anticipated performance

0:34:28.640 --> 0:34:31.960
<v Speaker 1>of the iPhone, there probably wouldn't have been any overall

0:34:32.000 --> 0:34:35.480
<v Speaker 1>revenue growth at all. The company faced several issues in

0:34:35.520 --> 0:34:39.200
<v Speaker 1>the quarter, ranging from the economy to supply chain shortages

0:34:39.440 --> 0:34:42.719
<v Speaker 1>to foreign exchange headwinds and the war in Ukraine. All

0:34:42.800 --> 0:34:46.280
<v Speaker 1>of that appeared throughout its results in a rarity. Apple

0:34:46.360 --> 0:34:49.960
<v Speaker 1>miss estimates for the Mac it's wearables, home and accessory segment,

0:34:50.320 --> 0:34:53.800
<v Speaker 1>as well as digital services. While services like TV plus

0:34:54.000 --> 0:34:58.000
<v Speaker 1>icone of music certainly grew nicely from last year, wearables

0:34:58.000 --> 0:34:59.960
<v Speaker 1>in the Mac came in well below where they worry

0:35:00.000 --> 0:35:03.480
<v Speaker 1>are ago. The iPad also faced a small annual decline.

0:35:04.120 --> 0:35:07.120
<v Speaker 1>The Mac issue certainly could be explained away by the

0:35:07.160 --> 0:35:09.799
<v Speaker 1>delays to the M two, macil Care, and Mac Book Pro,

0:35:10.239 --> 0:35:13.239
<v Speaker 1>while the wearable's issue is clearly a little bit more concerning.

0:35:13.880 --> 0:35:17.240
<v Speaker 1>Apple CEO Tim Cook attributed the slowdown to the Apple

0:35:17.280 --> 0:35:21.840
<v Speaker 1>Watch and AirPods category to macro economic issues. In other words,

0:35:22.080 --> 0:35:24.440
<v Speaker 1>people are choosing wearables as the area that they don't

0:35:24.480 --> 0:35:26.920
<v Speaker 1>want to spend money on right now. Well, the iPhone

0:35:26.960 --> 0:35:29.360
<v Speaker 1>did well, it's still a bit concerning to see the

0:35:29.400 --> 0:35:33.359
<v Speaker 1>minimal overall growth and wearable's issues despite Apple doing far

0:35:33.400 --> 0:35:36.560
<v Speaker 1>better than many of its peers. I'm Mark Erman. This

0:35:36.719 --> 0:35:43.799
<v Speaker 1>is power On. Don't forget. You can subscribe to Mark's

0:35:43.840 --> 0:35:48.080
<v Speaker 1>weekly power on newsletter Bloomberg dot com. And that does

0:35:48.080 --> 0:35:51.680
<v Speaker 1>it for this Friday edition of Bloomberg Technology. Monday, we've

0:35:51.680 --> 0:35:54.640
<v Speaker 1>got the f t x U S president Brett Harrison

0:35:54.760 --> 0:35:57.160
<v Speaker 1>with thoughts. We'll talk to him about all things crypto

0:35:57.280 --> 0:36:00.919
<v Speaker 1>and including their big M and a beIN Jen. Don't

0:36:00.960 --> 0:36:04.640
<v Speaker 1>forget to check out our podcast every day wherever you

0:36:04.719 --> 0:36:07.319
<v Speaker 1>get your podcasts. I'm Emily Chang in San Francisco. Have

0:36:07.320 --> 0:36:10.440
<v Speaker 1>a wonderful weekend. Everyone. This is Bloomberg