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Speaker 1: For seven years. You're in a dark tunnel and you

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Speaker 1: see zero life.

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Speaker 2: The difference of sixty days was personally being bankruptcy selling

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Speaker 2: the company for one point one five billion dollars.

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Speaker 3: You went on Shark Tank in twenty thirteen.

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Speaker 2: I literally drove there and I'm like, I'm going to

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Speaker 2: do my thing.

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Speaker 1: Mark Cuban's going to just be like Jamie, here's the money.

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Speaker 1: I just don't see the progression. And for that reason a.

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Speaker 2: Lot I left there like in shambles, sort of crying,

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Speaker 2: and I remember showing them the first door. Boy.

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Speaker 1: One person like literally just laughing, say, that's the ugliest

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Speaker 1: thing I've ever seen. Ended up working out.

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Speaker 3: So what was it like for you coming back from

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Speaker 3: that rejection?

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Speaker 1: For me, like that running is that reset.

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Speaker 2: You get back up and you just like put your

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Speaker 2: shoes on and you go back out and go for

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Speaker 2: another run the next day.

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Speaker 3: Did you have any regrets?

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Speaker 4: Hi, guys, welcome back to Post Run High. It's your

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Speaker 4: host Kate Max, and today's conversation is with Ring founder

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Speaker 4: and technology entrepreneur, inventor and runner Jamie simmon Off. We'll

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Speaker 4: be right back after this short break. Jamie Simonov, Welcome

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Speaker 4: to post run high.

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Speaker 1: Thanks for having me, Kate.

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Speaker 3: I'm so excited for you to be here. We just

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Speaker 3: ran three miles through West Hollywood. How are you feeling.

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Speaker 1: I'm feeling great. I love a run. I love a

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Speaker 1: post high post run high too.

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Speaker 3: I know, do you feel the high?

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Speaker 1: I do?

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Speaker 2: I Actually, you know if you run enough for sure.

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Speaker 2: And that's that's why, you know why I love to

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Speaker 2: run every day.

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Speaker 4: Probably Jamie runs three to four miles a day. I

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Speaker 4: loved finding that out about you. I love knowing when

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Speaker 4: successful people enjoy running, and I feel like it's more

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Speaker 4: common than you'd think.

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Speaker 2: I think it's common that successful people have something that

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Speaker 2: they have to do to get like the energy out

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Speaker 2: of this other stuff we do during the day, and

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Speaker 2: so running, I know, for me, running is that for

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Speaker 2: some people, it's like weightlifting. I mean, there's all different things,

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Speaker 2: but yeah, for me, like that, running is that reset

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Speaker 2: that I kind of need every day to sort of

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Speaker 2: stay like a human.

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Speaker 4: Yeah.

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Speaker 3: And Jamie was telling me that he's been a runner

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Speaker 3: since high school.

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Speaker 4: You did cross country, I did. We're similar in that way.

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Speaker 4: We're both from New Jersey, so shout out to Jersey cross.

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Speaker 1: Country Jersey strong.

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Speaker 3: Yeah, and Jersey cross country is hard, especially for the boys.

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Speaker 1: Jersey cross country.

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Speaker 2: I mean you also have a lot of weather, Like

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Speaker 2: you know, it's like we're so lucky here in California.

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Speaker 2: I mean it rained the last couple of days, but

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Speaker 2: that's so rare here. But yeah, in Jersey, it's like

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Speaker 2: you're running through snow and sleet and rain, and just

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Speaker 2: like it is, it is pretty rough.

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Speaker 4: I was going to say, cross country is the one

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Speaker 4: sport that even if it's snowing, the race is not

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Speaker 4: getting canceled.

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Speaker 3: And I learned that the hard way in high school.

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Speaker 1: Yeah, the show must go on with cross country and

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Speaker 1: New Jersey.

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Speaker 4: So you took running into your twenties, into your thirties,

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Speaker 4: like you have been a runner for life ever since,

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Speaker 4: kind of starting in high school.

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Speaker 2: Yeah, and probably even like in middle school, I did lacrosse,

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Speaker 2: and I was terrible at lacrosse. But the one thing

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Speaker 2: I could do was like outrun. I mean, if you're

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Speaker 2: bad at something like I can just try hard. And

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Speaker 2: so like like running hustling was the way that I

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Speaker 2: was able to sort of be, you know, someone that

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Speaker 2: helped the tea without having like the stick handling skills

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Speaker 2: and the things that I just definitely was not born with.

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Speaker 3: Yeah, I was a lacrosse player too.

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Speaker 4: Actually, my whole family was like lacrosse family in Jersey,

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Speaker 4: which is also very competitive.

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Speaker 1: Yeah, lacrosse in Jersey is like that's yeah, lacrosse.

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Speaker 2: It's like it's like basketball in Indiana, like it it's

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Speaker 2: our thing.

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Speaker 4: Yeah, So how many miles a week? Would say you're

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Speaker 4: running off? You're runing three to four miles a day?

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Speaker 2: I probably, I probably average. I would say probably like

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Speaker 2: six to six and a half days a week. I mean,

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Speaker 2: if I'm traveling on a day or something happens, like

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Speaker 2: I can't obviously run, Yeah, but I don't do any

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Speaker 2: down days. So if I'm here all week, I will

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Speaker 2: run literally every day. I have a bit of a

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Speaker 2: funny schedule because, yeah, I go into the office around

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Speaker 2: eight o'clock, and I find that my brain around one

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Speaker 2: thirty two o'clock is just done, Like I've just I've

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Speaker 2: like maxed it out. Too many decisions, too many things

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Speaker 2: have happened, and I'm not as good. So I usually

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Speaker 2: leave the office around two, go for a run, and

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Speaker 2: then I'll work kind of like mixed into stuff with

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Speaker 2: family and dinner and stuff. But I'll basically work like

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Speaker 2: the night, a couple hours here and there, get on

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Speaker 2: the laptop or something, but I have to sort of

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Speaker 2: take a break mid day for a run.

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Speaker 3: Yeah.

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Speaker 4: I honestly feel like if you have the flexibility to

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Speaker 4: do that, I think running mid day is like the

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Speaker 4: best time to run. I've tried leaning into becoming more

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Speaker 4: of like a morning runner to get it.

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Speaker 3: Out of the way early, but sometimes it makes me

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Speaker 3: really tired.

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Speaker 1: I can't.

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Speaker 2: I just and I know people that get up at

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Speaker 2: like five am and workout and that's their thing for

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Speaker 2: the whole day.

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Speaker 1: I can't do it.

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Speaker 2: I actually like to wake up like on the phone,

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Speaker 2: doing work, getting things done, and then yeah, and then

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Speaker 2: I hit this just like this after it's not really

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Speaker 2: after lunch, but it is this like mid day kind

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Speaker 2: of ended day, like one two o'clock.

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Speaker 1: I'm toasted.

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Speaker 3: How would you say running has helped you in your career?

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Speaker 2: I mean, running is a let It's allowed me to

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Speaker 2: I'd say, like max myself out in business. I think

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Speaker 2: you know the stress of building stuff, the the amount

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Speaker 2: of decisions that you have to make when you're an

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Speaker 2: entrepreneur and building a company. I mean ring went so

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Speaker 2: fast three million, thirty million, one set four eighty. So

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Speaker 2: that was like in a four year period when from

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Speaker 2: three million to four hundred and eighty million dollars in revenue.

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Speaker 2: You know, while that's happening, the decisions, the stress, all

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Speaker 2: these things, and running was the outlet that I could

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Speaker 2: sort of do to control to you know, try to

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Speaker 2: keep myself balanced and I also you know, and also

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Speaker 2: healthy through it. I mean, a lot of people, you know,

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Speaker 2: they turn to other things that are that are bad you.

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Speaker 2: You don't have the right habits, you start eating, you

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Speaker 2: know poorly. If you're a runner, You're not going to

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Speaker 2: eat poorly. You're not going to drink that much because

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Speaker 2: you know, if you drink too much, you're going to

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Speaker 2: like not want to run. So, like I think running

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Speaker 2: does keep you balance. It's been a great trick.

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Speaker 4: Yeah, And I feel like running also is something that

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Speaker 4: teaches you a lot of discipline. And I've had a

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Speaker 4: lot of founders and CEOs come on the show and

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Speaker 4: say that they love hiring runners. How do you feel

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Speaker 4: about hiring runners to work for you?

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Speaker 2: So we always had the metaphor that we use was

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Speaker 2: we want to hire marathoners. And what I meant by

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Speaker 2: that is not just runners, but I want someone to

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Speaker 2: me a marathon is the stupidest thing any human could

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Speaker 2: ever do. And when you think about it, I've done too,

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Speaker 2: you've done three. Yeah, so we're both pretty stupid. But

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Speaker 2: if you think about it, what a stupid thing. You

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Speaker 2: basically train for over half a year, so almost a

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Speaker 2: year you train for this thing, You go out in

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Speaker 2: the morning, at night, you're running alone, and then when

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Speaker 2: you do the actual thing, you finish like I don't know,

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Speaker 2: like I finished in the Boston Marathon, like twenty one

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Speaker 2: thousands place, and so here I worked all this time

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Speaker 2: to finish, you know, not even anywhere anyone could see it,

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Speaker 2: and I was so proud of myself. And so I think,

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Speaker 2: if you can find the people that are willing to

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Speaker 2: work hard and be proud of what they did, so

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Speaker 2: when you run a marathon, you're proud of what you accomplished.

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Speaker 2: And so if people can be proud of what they accomplished,

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Speaker 2: then they're so good in the team because they're not

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Speaker 2: trying to be the number one person, they're not trying

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Speaker 2: to get all the limelight. They're excited about what they're

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Speaker 2: adding to the team, and you put a team of

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Speaker 2: marathon ers together and you get Ring, you.

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Speaker 3: Get right exactly.

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Speaker 4: And I also think the thing with running two is

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Speaker 4: like running is something and we talked about this on

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Speaker 4: the run, where consistency compounds, where it's not something you

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Speaker 4: have to be the most athletic to do, but if

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Speaker 4: you just put the time I'm in, you can get

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Speaker 4: better at it. And I think that that's a nice

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Speaker 4: analogy to Ring because you guys, you know, Ring wasn't

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Speaker 4: an overnight success it was at all. It was something

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Speaker 4: you guys built for a little over a decade, right,

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Speaker 4: and then eventually.

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Speaker 3: It it hit.

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Speaker 2: And I think that's when you really go through almost

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Speaker 2: every business, every successful even influencer. You know, it's like

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Speaker 2: you see the success and so you think that's when

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Speaker 2: it happened, and then you go back and you realize

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Speaker 2: like they started ten, fifteen, twenty, like it's been their

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Speaker 2: whole life that they're working up to this, and that

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Speaker 2: you're right.

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Speaker 1: It's the same with running.

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Speaker 2: It is like you just grind it out and it's

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Speaker 2: not you know, going for a run when it's raining

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Speaker 2: or you know it's it's hard. And so I think

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Speaker 2: being consistent and grinding it out. That mentality is exactly

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Speaker 2: what translates into business because not every day, you know,

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Speaker 2: building Ring, it wasn't glorious every day, like it wasn't accolades,

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Speaker 2: it wasn't we weren't sure we were going to make it.

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Speaker 2: And so I think that's where entrepreneurs and people saying, oh,

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Speaker 2: I want to be an entrepreneur.

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Speaker 1: It's like entrepreneur's tough. It's like it's tough up to.

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Speaker 2: Build a business, and so you want to find and

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Speaker 2: surround yourself with people that are gritty and willing to

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Speaker 2: stick it out.

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Speaker 4: Yeah, when you say that, it's tough, and like it's

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Speaker 4: a lot of uncertainty in building a business, Like what

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Speaker 4: was the uncertainty that you guys were facing when you

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Speaker 4: were building Ring?

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Speaker 3: And how did you mentally get through that?

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Speaker 2: So you know, so we sold it in the end

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Speaker 2: for a billion dollars, And I think when you do

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Speaker 2: that and then people look at how long you're in it.

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Speaker 2: So let's say it was seven years, It's like, oh,

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Speaker 2: so I have to work seven years and make a

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Speaker 2: billion dollars.

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Speaker 1: It's like, no, for seven years, you're in a dark tunnel.

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Speaker 2: And you see zero light and you just keep like

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Speaker 2: every day, you keep pushing forward, pushing forward, but you

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Speaker 2: don't know it's ever going to work. And most of

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Speaker 2: the time, there was so many times we almost ace

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Speaker 2: the thing into the ground, even right before we sold.

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Speaker 2: And so what the hardest part is, like, how do

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Speaker 2: you keep going every day when you don't know that

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Speaker 2: the finish line actually exists?

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Speaker 1: When you don't know that you're going to make it.

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Speaker 2: I mean, you keep trying to push forward, but a

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Speaker 2: lot of times you don't even know if you're really

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Speaker 2: getting for it.

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Speaker 1: You don't know if you're going to make it.

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Speaker 2: And I think that's the toughest part about a business

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Speaker 2: is we usually do the study on a business looking

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Speaker 2: backwards when it already had its success, but when you're

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Speaker 2: in it, you don't know if it's going to be

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Speaker 2: another year or two years.

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Speaker 1: Like you don't know, you know.

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Speaker 2: It's like a Hollywood actor, like they don't know when

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Speaker 2: they're going to blow up.

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Speaker 1: Once they blew up.

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Speaker 2: It's like all I had to do was ten movies

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Speaker 2: and the eleventh works. Well, they didn't know even on

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Speaker 2: the tenth movie.

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Speaker 4: That that was going to work, right, And I feel

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Speaker 4: like it kind of relates back to you, Like I

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Speaker 4: was listening to a bit of your story and how

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Speaker 4: you said, you know, you were always somebody that loved

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Speaker 4: inventing things. Right. You went into the garage, and you

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Speaker 4: loved building things with your hands. You loved growing up

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Speaker 4: working on cars.

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Speaker 3: Right.

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Speaker 4: I think what's interesting there too is it's like even

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Speaker 4: with Ring, you never probably knew that that was going

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Speaker 4: to be the product for you, that was the end

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Speaker 4: all be all right, because you could have discovered another

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Speaker 4: product along the way while developing Ring.

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Speaker 2: Yeah, I mean I and what really with Ring, Like

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Speaker 2: what became the difference for Ring versus everything else I

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Speaker 2: had worked on because I was kind of a serial entrepreneur.

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Speaker 2: Is we figured out or I figured out this mission

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Speaker 2: of making neighborhood safer.

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Speaker 1: That all of the.

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Speaker 2: Way people were building home security at that time was

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Speaker 2: kind of based on old technology, on old thinking, and

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Speaker 2: that new technology had happened and no one had evolved

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Speaker 2: sort of residential neighborhood security, proactive security.

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Speaker 1: So all of a sudden, now with the.

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Speaker 2: Phone, you could answer the door when you weren't here

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Speaker 2: and make it like you had presence at the home,

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Speaker 2: which would stop burglaries, and so all these things you

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Speaker 2: could do like no one had thought of. And with

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Speaker 2: Ring what made it so big is that we realized

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Speaker 2: that we could rebuild everything around home security. And that's

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Speaker 2: kind of been this now like lifelong mission of making

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Speaker 2: neighborhood safer, which we've gone and built, you know, floodlight

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Speaker 2: cameras and all these other things, not just the doorbell.

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Speaker 4: Yeah, and my husband is a massive user of Ring.

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Speaker 4: I can't wait for you to check out his Ring

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Speaker 4: profile because he does. He has Airbnb properties and he

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Speaker 4: has Jeremy, how many Ring cameras you have, like twenty?

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Speaker 3: I have one.

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Speaker 4: I use it in my living room. I actually bought

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Speaker 4: three to set up all over my house. And Jeremy

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Speaker 4: was like, this is really creepy, Kate, you can only

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Speaker 4: have one. I'm only allowing you to have a Ring

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Speaker 4: camera in the living room.

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Speaker 1: And I am, I am. I mean, we have lots

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Speaker 1: of it's fun. We have lots of customers.

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Speaker 2: We call our customers neighbors that love the indoor cameras

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Speaker 2: for different things. I'm an outdoor camera ring person, so

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Speaker 2: in our house it's all outdoor.

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Speaker 3: Yeah, throw that to me.

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Speaker 1: I got to talk good catch.

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Speaker 3: You can kind of scroll through there.

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Speaker 1: We go look at that. Oh this is that's a

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Speaker 1: good ring, that's a great ring neighbor.

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Speaker 3: I'm scared.

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Speaker 4: We go. No, Jeremy is a massive ring ring customer.

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Speaker 4: When you were noodling on the idea of ring and

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Speaker 4: I want you to kind of tell us also the

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Speaker 4: story of how the idea came to you, when what

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Speaker 4: you were actually building at the time that you discovered

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Speaker 4: your first ring camera, But when you were noodling on

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Speaker 4: this idea and invented it and kind of looked into

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Speaker 4: the market, I'm sure to see like does this exist yet?

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Speaker 3: Were you shocked to find out that it didn't?

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Speaker 1: Well, that's the face. So I was in my garage.

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Speaker 2: I was working on I think called staff Garden, a

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Speaker 2: thing called which was like a gardening system I think

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Speaker 2: called Pokedy Poke, which would call you for your conference call.

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Speaker 2: So I had all these other IY was like kind

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Speaker 2: of trying to incubate ideas in the garage.

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Speaker 1: Couldn't hear the doorbell. I had just gotten an iPhone.

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Speaker 2: And I literally was like, there must be a Wi

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Speaker 2: Fi door, but that goes to my iPhone.

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Speaker 1: I can't hear the doorbell.

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Speaker 2: And I looked online and there was nothing and I

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Speaker 2: was I wasn't even like shocked.

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Speaker 1: It was more like, I'll just build it.

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Speaker 2: And so I hacked up a camera with a Wi

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Speaker 2: Fi thing and like a little button put it on

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Speaker 2: the front door. And then my wife was the first one.

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Speaker 2: I was like, this is awesome. This makes me feel

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Speaker 2: safer at home, which was a surprise because it was

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Speaker 2: a kind of a gadget, not meant to be, not

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Speaker 2: meant to transform the home. And then everyone that would

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Speaker 2: stop by and this thing was super ugly and big

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Speaker 2: and like grotesque that I just built and hacked up

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Speaker 2: in my garage, and everyone's like, this thing's amazing, and

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Speaker 2: so all of a sudden it was this. So it

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Speaker 2: wasn't like an AHA moment, but it was like a

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Speaker 2: slow burn of AHAs where people kept saying it I

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Speaker 2: was using it, and then I and then it was

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Speaker 2: my wife's saying it makes her feel safer that I realized,

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Speaker 2: wait a second, like this is a different way of

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Speaker 2: doing home security.

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Speaker 1: And that was.

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Speaker 2: That's really what I'll say, Like the AHA was is

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Speaker 2: that it was towards like we can do security in

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Speaker 2: a totally different way with these devices.

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Speaker 4: Yeah, because before that it was only the kind of

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Speaker 4: security devices that were super fancy had to be basically

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Speaker 4: wired in right that you'd.

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Speaker 2: Use as expensive wired in didn't really go to your phone.

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Speaker 2: I mean they're all built sort of pre phone. And

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Speaker 2: again I got kind of lucky that I started in

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Speaker 2: it with the phone, so I came like phone first.

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Speaker 2: And once you attached you know, people, we call it

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Speaker 2: always home, Like that's our tagline, like once you attach

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Speaker 2: people to their homes, like it actually just that itself

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Speaker 2: makes things safer. And then the other thing that we

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Speaker 2: did differently is I've always looked at it as like

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Speaker 2: what I call our customers neighbors, And we've always looked

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Speaker 2: at the neighborhood as our customer, not the actual physical home.

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Speaker 2: So like when we ran, I kept saying, like ring ring,

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Speaker 2: it was like it rings all over, but even like

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Speaker 2: the house next door to the ring, I look at

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Speaker 2: them as like our customer, as our neighbor, just as

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Speaker 2: much as the person who like sort of gave us

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Speaker 2: the transactional dollars for it, because we're there to secure

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Speaker 2: the whole neighborhood, like we you don't live in your home,

360
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Speaker 2: you live in your neighborhood. Like we went for a run,

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Speaker 2: like we want the whole neighborhood to be nice. We

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Speaker 2: don't want just like our home. And so what I

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00:14:15,960 --> 00:14:18,080
Speaker 2: love with RING is like putting things together in a

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Speaker 2: way where each individual person can sort of buy and

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Speaker 2: control their cameras and their devices and their information, but

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Speaker 2: then together we can have a safer neighborhood and do

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Speaker 2: things in the neighborhood that are better.

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Speaker 3: I love that perspective because it is so true, and

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Speaker 3: I'm sure there's been so many instances of crimes that

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Speaker 3: RING has helped solve, not for the homeowner, but for

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Speaker 3: the literally the neighborhood or the surrounding area.

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Speaker 4: Yeah.

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Speaker 2: I mean, like the first thing we found out when

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Speaker 2: we started putting rings out there and doing like little

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00:14:44,520 --> 00:14:48,320
Speaker 2: studies of crime is that if a neighborhood had had

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Speaker 2: more than some percentage of rings, called like ten percent

377
00:14:50,680 --> 00:14:53,400
Speaker 2: or twenty percent of rings, burglars wanted to find an

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Speaker 2: empty like, they wanted to find an area where there

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Speaker 2: was homes that all of them were vacant, Like, they

380
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Speaker 2: didn't want anyone in the home circle around, So they

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Speaker 2: weren't going to like burglarize a house in the middle

382
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Speaker 2: if they thought there was people in both sides. They

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Speaker 2: wanted like an empty area of a neighborhood. And so

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Speaker 2: when they see they get a ring and someone say

385
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Speaker 2: oh hi, they realized they were on a camera.

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Speaker 1: Now they would leave the neighborhood.

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Speaker 2: And so we did like realize from that, and we

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Speaker 2: just keep doing stuff since then, Yeah, to try to

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Speaker 2: like help the neighbor Like we want to reduce crime

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Speaker 2: in neighborhoods, not just our customers' homes.

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Speaker 4: When you say that you were a serial entrepreneur, what

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Speaker 4: were you doing before ring to make money?

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Speaker 1: Yeah, So, I mean I'd gotten fortunate.

394
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Speaker 2: I did like a little telecom business with phone cards,

395
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Speaker 2: so I'd done like a few, but they were all

396
00:15:35,800 --> 00:15:39,080
Speaker 2: like very little businesses, you know, like I kind of

397
00:15:39,200 --> 00:15:41,200
Speaker 2: spun things up. I did a thing called phone tag

398
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Speaker 2: that was voicemailed text that was kind of mildly successful.

399
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Speaker 2: But they were all I'd say mildly successful and didn't

400
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Speaker 2: like take off good ideas.

401
00:15:50,160 --> 00:15:50,720
Speaker 1: But they just.

402
00:15:50,680 --> 00:15:55,000
Speaker 2: Didn't have that Like they were the doorbell without the mission.

403
00:15:56,000 --> 00:15:56,240
Speaker 1: You know.

404
00:15:56,320 --> 00:15:58,440
Speaker 2: It's like they were like a little pointed something. Because

405
00:15:58,440 --> 00:16:00,760
Speaker 2: again I was an inventor, so I kept inventing these things,

406
00:16:00,800 --> 00:16:03,680
Speaker 2: but you needed something bigger to build like a business

407
00:16:03,680 --> 00:16:07,000
Speaker 2: from and that's where Ring again having this mission to

408
00:16:07,000 --> 00:16:11,200
Speaker 2: make neighborhoods safer, that broadened this too, really and that

409
00:16:11,360 --> 00:16:13,200
Speaker 2: is like the mission to make neighborhood safer is what

410
00:16:13,320 --> 00:16:15,800
Speaker 2: led to Ring being the largest home security company in

411
00:16:15,840 --> 00:16:17,840
Speaker 2: the world. If I had said we're going to build

412
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Speaker 2: the best doorbells in the world, we'd be a probably

413
00:16:20,800 --> 00:16:24,640
Speaker 2: a small video doorbell maker competing with hundreds of others

414
00:16:24,680 --> 00:16:27,240
Speaker 2: and be a normal sort of business. That maybe would

415
00:16:27,280 --> 00:16:28,720
Speaker 2: have been like okay, but I probably would have been

416
00:16:28,720 --> 00:16:31,680
Speaker 2: looking for my next serial entrepreneur thing from there, right.

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Speaker 4: And it seems like you tapped into as like an

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00:16:34,600 --> 00:16:37,680
Speaker 4: inventor and somebody that was, you know, trying to build

419
00:16:37,840 --> 00:16:39,360
Speaker 4: the thing that was going to be it for you,

420
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Speaker 4: like you were interested in like from gardening to tapping

421
00:16:43,560 --> 00:16:46,680
Speaker 4: into conference phone calls like these are to ring cameras,

422
00:16:46,720 --> 00:16:50,880
Speaker 4: Like they're such different sectors that you were building. It's interesting,

423
00:16:50,960 --> 00:16:52,720
Speaker 4: Like it'd be funny just to be like a fly

424
00:16:52,840 --> 00:16:54,280
Speaker 4: inside your brain a little bit.

425
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Speaker 1: It would be interesting and also torturing.

426
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Speaker 2: It's but I think what's you know, what's really drives

427
00:17:00,520 --> 00:17:03,560
Speaker 2: me is I look, I find like fixing problems like

428
00:17:03,600 --> 00:17:06,439
Speaker 2: I love fixing problems, and I think, you know, a

429
00:17:06,480 --> 00:17:09,160
Speaker 2: real inventor to me, like, that's what an inventor does,

430
00:17:09,280 --> 00:17:11,960
Speaker 2: is like so that's the difference between an inventor and entrepreneur.

431
00:17:12,080 --> 00:17:14,360
Speaker 2: Like an entrepreneur is someone who's trying to build a business.

432
00:17:14,720 --> 00:17:17,160
Speaker 2: An inventor is someone who's literally just trying to fix problems.

433
00:17:17,160 --> 00:17:20,040
Speaker 2: They don't care about the financial sort of gain from

434
00:17:20,040 --> 00:17:22,240
Speaker 2: that problem, whether it's a big problem or a little problem.

435
00:17:23,520 --> 00:17:25,440
Speaker 2: What I got lucky and as an inventor, the thing

436
00:17:25,480 --> 00:17:28,920
Speaker 2: that makes you so happy is you want to you know,

437
00:17:29,000 --> 00:17:30,560
Speaker 2: what you want to affect. You want to sort of

438
00:17:30,680 --> 00:17:32,800
Speaker 2: have like, you know, make a difference in the world,

439
00:17:32,840 --> 00:17:34,439
Speaker 2: and so you have to do that by scale, and

440
00:17:34,480 --> 00:17:36,920
Speaker 2: so a business helps you with that. So with Ring,

441
00:17:36,960 --> 00:17:38,639
Speaker 2: what I got lucky with is that I'm able to

442
00:17:38,680 --> 00:17:41,280
Speaker 2: do it at scale and actually really like you know,

443
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Speaker 2: launch a new product like we did with the Dog

444
00:17:43,240 --> 00:17:46,240
Speaker 2: Search Party and instead of it being like an idea,

445
00:17:46,400 --> 00:17:48,720
Speaker 2: now it goes and we're returning a dog a day

446
00:17:48,760 --> 00:17:49,399
Speaker 2: to their homes.

447
00:17:49,560 --> 00:17:51,720
Speaker 4: We talked about the Dog Search Party on our run,

448
00:17:51,800 --> 00:17:53,840
Speaker 4: but for people listening that haven't seen the run yet,

449
00:17:53,880 --> 00:17:55,320
Speaker 4: can you just re explain to US what the Dog

450
00:17:55,359 --> 00:17:56,040
Speaker 4: Search Party is.

451
00:17:56,240 --> 00:17:59,280
Speaker 2: So there's millions of dogs that I go missing every

452
00:17:59,680 --> 00:18:01,440
Speaker 2: year in the US alone.

453
00:18:01,480 --> 00:18:02,160
Speaker 1: It's crazy.

454
00:18:02,720 --> 00:18:04,959
Speaker 2: And so it's families basically missing a family member, I mean,

455
00:18:05,040 --> 00:18:07,080
Speaker 2: like he goes missing. And until we launched this, the

456
00:18:07,840 --> 00:18:09,960
Speaker 2: best technology we had to look for a dog was

457
00:18:10,000 --> 00:18:11,840
Speaker 2: to get in your car, drive around and yell for it.

458
00:18:12,840 --> 00:18:13,800
Speaker 1: And it's a family member.

459
00:18:14,040 --> 00:18:15,680
Speaker 2: So we did is we created this thing where now

460
00:18:15,720 --> 00:18:18,359
Speaker 2: anyone can post and then ring neighbors at for free,

461
00:18:18,359 --> 00:18:21,320
Speaker 2: whether you're a ring customer or not, you're a picture

462
00:18:21,320 --> 00:18:23,560
Speaker 2: of your dog, if it's missing, where it's missing from,

463
00:18:23,800 --> 00:18:26,240
Speaker 2: we will look for it with AI to look for

464
00:18:26,280 --> 00:18:28,960
Speaker 2: literally that dog in that area where we think it

465
00:18:28,960 --> 00:18:29,719
Speaker 2: could be missing.

466
00:18:30,119 --> 00:18:31,119
Speaker 1: And then if we find it.

467
00:18:31,160 --> 00:18:32,480
Speaker 2: So if like let's say we find it on your

468
00:18:32,480 --> 00:18:35,520
Speaker 2: camera out here, it's to say, kay, like this dog

469
00:18:35,960 --> 00:18:37,920
Speaker 2: that's missing looks like this dog in front of your house.

470
00:18:38,400 --> 00:18:40,760
Speaker 2: And this is where the privacy thing is cool. You

471
00:18:40,800 --> 00:18:43,000
Speaker 2: can Okay, I don't like I'm a bad person, I

472
00:18:43,000 --> 00:18:44,560
Speaker 2: don't want to help with the dog in the neighborhood.

473
00:18:44,560 --> 00:18:45,040
Speaker 1: That's fine.

474
00:18:45,119 --> 00:18:46,560
Speaker 2: You can do that, Like we allow you to do

475
00:18:46,600 --> 00:18:49,520
Speaker 2: that and no one will ever know and your privacy

476
00:18:49,560 --> 00:18:51,960
Speaker 2: information is all fine, or you say like yes, I

477
00:18:51,960 --> 00:18:54,879
Speaker 2: want to contact my neighbor and say, like, hey, person

478
00:18:54,920 --> 00:18:57,359
Speaker 2: who lost their pet, Like I think your dog is

479
00:18:57,400 --> 00:18:59,600
Speaker 2: out in front of my home, let me help you.

480
00:18:59,640 --> 00:19:02,360
Speaker 2: And so with that, we're literally returning over one dog

481
00:19:02,400 --> 00:19:04,480
Speaker 2: per day to their family, which is like that's a

482
00:19:04,480 --> 00:19:07,119
Speaker 2: family reuniting family members every day, and so that's something

483
00:19:07,480 --> 00:19:10,880
Speaker 2: as an inventor, like it's like, who cares if that's

484
00:19:10,920 --> 00:19:12,760
Speaker 2: going to I think it will help us as a

485
00:19:12,800 --> 00:19:16,679
Speaker 2: business because I would assume people will support Ring hearing

486
00:19:16,720 --> 00:19:18,560
Speaker 2: this and want to have ring cameras and like, you know,

487
00:19:19,040 --> 00:19:21,560
Speaker 2: but who cares, Like it's so cool to be able

488
00:19:21,560 --> 00:19:24,119
Speaker 2: to do that and reunite people with like reunite kids

489
00:19:24,119 --> 00:19:24,880
Speaker 2: with their dog.

490
00:19:25,000 --> 00:19:26,879
Speaker 4: I mean it's amazing, Yeah, and I feel like that

491
00:19:26,960 --> 00:19:30,399
Speaker 4: also will you know, switch quickly from dogs to missing

492
00:19:30,440 --> 00:19:33,040
Speaker 4: people to you know, so many different types of things

493
00:19:33,040 --> 00:19:34,879
Speaker 4: that you can solve through facials, and.

494
00:19:34,880 --> 00:19:36,640
Speaker 1: That's where we can do so much.

495
00:19:36,640 --> 00:19:38,440
Speaker 2: We have to be careful and this is each one

496
00:19:39,040 --> 00:19:42,480
Speaker 2: with the privacy and how we do like soasical because

497
00:19:42,480 --> 00:19:44,440
Speaker 2: you know, we want to make sure that people feel

498
00:19:44,440 --> 00:19:47,640
Speaker 2: comfortable and are comfortable and know that their camera their

499
00:19:47,720 --> 00:19:49,400
Speaker 2: data is there, so like we want to make sure

500
00:19:49,440 --> 00:19:50,800
Speaker 2: of that. But I think there are ways, like with

501
00:19:50,800 --> 00:19:53,240
Speaker 2: the Dog Search party, to invent where now we have

502
00:19:53,320 --> 00:19:55,720
Speaker 2: this invention where it works, we get notified and you

503
00:19:55,760 --> 00:19:58,360
Speaker 2: get to choose what to do with that. In the

504
00:19:58,400 --> 00:20:01,159
Speaker 2: brown shooting that just happened out in Rhode Island, we

505
00:20:01,200 --> 00:20:03,160
Speaker 2: have a thing called community alerts, and so the police

506
00:20:03,200 --> 00:20:04,800
Speaker 2: are able to do a community alert and they put

507
00:20:04,840 --> 00:20:07,600
Speaker 2: alert out saying hey, like in this neighborhood, we want

508
00:20:07,600 --> 00:20:09,919
Speaker 2: to get any video, you know, any video that you

509
00:20:10,000 --> 00:20:12,840
Speaker 2: have of sort of this stuff for this incident, and

510
00:20:12,840 --> 00:20:15,359
Speaker 2: people were able to post in and some of the

511
00:20:15,440 --> 00:20:17,919
Speaker 2: videos that were used came from that community alerts. And

512
00:20:17,920 --> 00:20:20,600
Speaker 2: so again like if they didn't respond, the police wouldn't

513
00:20:20,600 --> 00:20:22,439
Speaker 2: even know who they asked. So that your privacy is

514
00:20:22,560 --> 00:20:25,920
Speaker 2: one hundred percent you stay anonymous. But the community of

515
00:20:26,000 --> 00:20:28,639
Speaker 2: course wanted to help in something like that, and so

516
00:20:28,840 --> 00:20:30,280
Speaker 2: you know we can like help with that.

517
00:20:30,320 --> 00:20:31,560
Speaker 1: So I think there's lots of ways that.

518
00:20:31,520 --> 00:20:35,399
Speaker 2: Again bring the community together when you need to, and

519
00:20:35,440 --> 00:20:37,640
Speaker 2: do it in a way that's privacy centric, and that's

520
00:20:37,680 --> 00:20:39,679
Speaker 2: like the that's the total invention, Like that's how we

521
00:20:39,720 --> 00:20:41,359
Speaker 2: can do it and then when you don't want to,

522
00:20:41,400 --> 00:20:43,960
Speaker 2: when you just want to stay on your own, it's

523
00:20:43,760 --> 00:20:45,680
Speaker 2: your data, like of course, like it's yours and you

524
00:20:45,680 --> 00:20:55,840
Speaker 2: can control it.

525
00:20:55,840 --> 00:21:00,359
Speaker 4: It's amazing to hear everything that Ring has transferred warmed

526
00:21:00,359 --> 00:21:02,800
Speaker 4: into right and especially now with everything you guys are

527
00:21:02,840 --> 00:21:03,680
Speaker 4: doing with Amazon.

528
00:21:04,119 --> 00:21:06,280
Speaker 3: But what was the initial idea?

529
00:21:06,680 --> 00:21:08,719
Speaker 1: I mean, the initial idea was really just like I mean,

530
00:21:08,720 --> 00:21:09,720
Speaker 1: the initial idea.

531
00:21:09,640 --> 00:21:13,119
Speaker 2: Was I wasn't seeing packages like I was, you know,

532
00:21:13,160 --> 00:21:15,000
Speaker 2: like someoneould come to the door you had to sign

533
00:21:15,080 --> 00:21:15,760
Speaker 2: up our package.

534
00:21:15,800 --> 00:21:17,080
Speaker 1: Like I literally wasn't notified.

535
00:21:17,160 --> 00:21:19,040
Speaker 2: I couldn't you know, the doorbell wasn't working, And I'm like,

536
00:21:19,040 --> 00:21:20,040
Speaker 2: I have this phone with me.

537
00:21:20,480 --> 00:21:21,919
Speaker 1: It'd be great if it was on my phone. And

538
00:21:21,920 --> 00:21:22,840
Speaker 1: so it was that simple.

539
00:21:23,680 --> 00:21:25,920
Speaker 2: And then from there I realized it gave again the

540
00:21:25,960 --> 00:21:28,879
Speaker 2: first week that was presence, like giving me presence to

541
00:21:28,960 --> 00:21:30,160
Speaker 2: the home, you know, your home.

542
00:21:30,840 --> 00:21:31,040
Speaker 1: You know.

543
00:21:31,080 --> 00:21:33,800
Speaker 2: I saw this when I was in the fires in

544
00:21:33,840 --> 00:21:37,200
Speaker 2: the Palisades, Like why would I stay back and try

545
00:21:37,240 --> 00:21:40,600
Speaker 2: to like fight fire off my home? Is because like

546
00:21:40,720 --> 00:21:43,320
Speaker 2: your home is a lot more than just a thing,

547
00:21:43,480 --> 00:21:46,200
Speaker 2: Like it's like it's it's meaningful. And so I think

548
00:21:46,359 --> 00:21:48,640
Speaker 2: when you can attach your home, when technology can help

549
00:21:48,680 --> 00:21:50,720
Speaker 2: sort of stay connected to your home, we travel more.

550
00:21:51,800 --> 00:21:55,240
Speaker 2: I think it creates meaningful outcomes, whether it's with a crime, safety,

551
00:21:55,320 --> 00:21:56,520
Speaker 2: your kids coming home, like.

552
00:21:56,480 --> 00:21:57,120
Speaker 1: All these things.

553
00:21:57,320 --> 00:22:00,240
Speaker 4: Yeah, what would you say is your advice for people,

554
00:22:00,960 --> 00:22:03,800
Speaker 4: for other inventors and other entrepreneurs trying to build something.

555
00:22:04,119 --> 00:22:06,760
Speaker 2: I think what I learned from Ring is like, try

556
00:22:06,800 --> 00:22:12,560
Speaker 2: to find something that benefits people that is infinite, meaning

557
00:22:12,640 --> 00:22:16,200
Speaker 2: like like like making neighborhoods safer. You're never probably going

558
00:22:16,240 --> 00:22:18,239
Speaker 2: to achieve that one hundred percent, Like it's a it's

559
00:22:18,280 --> 00:22:22,160
Speaker 2: an infinite goal, but it's tangible, so you can understand

560
00:22:22,160 --> 00:22:24,119
Speaker 2: like the steps to getting there. Like I know exactly

561
00:22:24,119 --> 00:22:25,600
Speaker 2: what I'm going to do over the next twelve months,

562
00:22:26,400 --> 00:22:28,800
Speaker 2: thirty six months, five years, Like I know with Ring

563
00:22:28,880 --> 00:22:31,360
Speaker 2: exactly what to keep doing to try to get closer

564
00:22:31,400 --> 00:22:35,640
Speaker 2: to that goal. But so it's very tangible, but it's

565
00:22:35,680 --> 00:22:37,919
Speaker 2: also infinite. And so I think, like the best thing

566
00:22:37,960 --> 00:22:40,399
Speaker 2: you can do business whatever is like find these missions,

567
00:22:41,720 --> 00:22:45,520
Speaker 2: you know, go to Mars. You know, it's super tangible,

568
00:22:45,600 --> 00:22:47,800
Speaker 2: but it's like a lot to get there, you know,

569
00:22:47,880 --> 00:22:49,320
Speaker 2: making neighborhoods safer.

570
00:22:49,320 --> 00:22:51,840
Speaker 4: Figure out the problems that you're facing that could be

571
00:22:51,880 --> 00:22:55,080
Speaker 4: so simple, right, and maybe build for that right? And

572
00:22:55,080 --> 00:22:59,159
Speaker 4: I there's isn't didn't one of the Uber co founders

573
00:22:59,240 --> 00:23:03,520
Speaker 4: like he wanted to invent uber because he couldn't.

574
00:23:03,160 --> 00:23:04,480
Speaker 3: Get any cars in San Francisco.

575
00:23:04,840 --> 00:23:06,480
Speaker 1: That Scarrett like it's so simple.

576
00:23:06,600 --> 00:23:08,200
Speaker 2: Yeah, just and it was like you know here he

577
00:23:08,280 --> 00:23:12,200
Speaker 2: is at a bar and like it's like but same thing.

578
00:23:12,320 --> 00:23:14,359
Speaker 2: Like he had a phone and it's like, why can't

579
00:23:14,359 --> 00:23:15,959
Speaker 2: I just press a button on the phone, Like why

580
00:23:15,960 --> 00:23:18,280
Speaker 2: I have to call someone? And like great, Hi, I

581
00:23:18,280 --> 00:23:20,199
Speaker 2: mean can you imagine that we used to have to

582
00:23:20,200 --> 00:23:22,280
Speaker 2: call someone and tell them like our address and where

583
00:23:22,280 --> 00:23:24,000
Speaker 2: we were, and they would like call someone and like

584
00:23:24,200 --> 00:23:25,080
Speaker 2: tell you how long.

585
00:23:24,960 --> 00:23:25,560
Speaker 1: It was going to be?

586
00:23:25,640 --> 00:23:27,680
Speaker 2: And like we have this technology, we have this phone

587
00:23:27,680 --> 00:23:29,520
Speaker 2: and so And I think what you hit on is

588
00:23:29,560 --> 00:23:34,920
Speaker 2: also like simple. Too often we overthink things and feel

589
00:23:34,920 --> 00:23:38,000
Speaker 2: like unless it's complicated, it's not going to be good.

590
00:23:38,000 --> 00:23:40,359
Speaker 2: It's almost like we have to work harder to have

591
00:23:40,480 --> 00:23:42,679
Speaker 2: something be good. And if you look at the things

592
00:23:42,720 --> 00:23:45,680
Speaker 2: that have been successful, yes, like implementing them is hard.

593
00:23:45,720 --> 00:23:47,879
Speaker 2: I mean Uber was not easy on the back end,

594
00:23:47,920 --> 00:23:51,479
Speaker 2: but the concept is super easy. Ring is super easy.

595
00:23:51,560 --> 00:23:55,000
Speaker 1: Door dash like go through these massive.

596
00:23:54,600 --> 00:23:56,760
Speaker 2: Companies that have happened, and if you really look at

597
00:23:56,800 --> 00:24:00,399
Speaker 2: like what's behind them, it's actually like very simple and

598
00:24:00,440 --> 00:24:04,040
Speaker 2: tangible and understandable, like what it is and anyone can

599
00:24:04,119 --> 00:24:04,639
Speaker 2: understand it.

600
00:24:04,680 --> 00:24:08,240
Speaker 4: Do you feel like things also that seem complicated get

601
00:24:08,320 --> 00:24:10,800
Speaker 4: easier when you just do them. For example, like building

602
00:24:10,800 --> 00:24:13,600
Speaker 4: a company like Ring, which isn't just the security cam

603
00:24:13,680 --> 00:24:16,400
Speaker 4: you guys also have an app that connects to it, right,

604
00:24:16,480 --> 00:24:18,879
Speaker 4: Like is a very seamless experience from setting it up

605
00:24:18,920 --> 00:24:19,520
Speaker 4: to using it.

606
00:24:20,040 --> 00:24:22,119
Speaker 2: Well, I will say, like complicated is like a trigger

607
00:24:22,119 --> 00:24:23,879
Speaker 2: word for me. So when someone says to me, like

608
00:24:23,960 --> 00:24:26,199
Speaker 2: in anything like this is complicated, I'm like, no, it's not,

609
00:24:26,880 --> 00:24:31,320
Speaker 2: because I do think you can simplify. I mean it's

610
00:24:31,320 --> 00:24:34,000
Speaker 2: like first principles, like you can simplify everything, and you

611
00:24:34,080 --> 00:24:36,920
Speaker 2: got to keep doing that. I mean it's look at

612
00:24:37,040 --> 00:24:39,439
Speaker 2: Steve Jobs at the iPhone of like the number of

613
00:24:39,520 --> 00:24:41,960
Speaker 2: buttons that were on the phone before and after, Like

614
00:24:42,000 --> 00:24:44,600
Speaker 2: you just have to keep it's hard to it's actually simple,

615
00:24:44,720 --> 00:24:48,199
Speaker 2: is hard, like will I will admit that. But I

616
00:24:48,240 --> 00:24:51,000
Speaker 2: think when people think something's complicated, I think what a

617
00:24:51,040 --> 00:24:52,560
Speaker 2: lot of times they're trying to do is almost like

618
00:24:52,640 --> 00:24:56,639
Speaker 2: justify their own existence. And to me, most of the

619
00:24:56,640 --> 00:24:58,639
Speaker 2: stuff boils down to and again, look at like the

620
00:24:58,720 --> 00:25:03,000
Speaker 2: last ten years of massive trillion dollar companies or you

621
00:25:03,040 --> 00:25:05,280
Speaker 2: know both, you know, billion dollar plus companies.

622
00:25:06,000 --> 00:25:07,320
Speaker 1: They're pretty simple concepts.

623
00:25:07,320 --> 00:25:08,960
Speaker 2: Now, of course, you get into AI or something and

624
00:25:08,960 --> 00:25:10,560
Speaker 2: you're building algorithms like that's science.

625
00:25:10,560 --> 00:25:11,520
Speaker 1: That's a little bit different.

626
00:25:11,520 --> 00:25:13,840
Speaker 2: But if you look at like the businesses that have

627
00:25:13,920 --> 00:25:17,480
Speaker 2: come out that have really exploded, you I'm wearing ALO

628
00:25:17,680 --> 00:25:18,080
Speaker 2: right now.

629
00:25:18,160 --> 00:25:19,200
Speaker 1: Like Alo is like I.

630
00:25:19,119 --> 00:25:21,200
Speaker 3: Mean, I got to get you in Vory but fair

631
00:25:21,600 --> 00:25:22,480
Speaker 3: vor but.

632
00:25:22,840 --> 00:25:24,920
Speaker 1: Vora is the same thing. I mean, you know, it's

633
00:25:25,960 --> 00:25:27,240
Speaker 1: you know these these like.

634
00:25:27,920 --> 00:25:30,720
Speaker 2: I'm sure it's there's complexity in like what you choose

635
00:25:30,720 --> 00:25:33,600
Speaker 2: and do, but like it's it's absolutely understandable what to

636
00:25:33,640 --> 00:25:34,399
Speaker 2: do and how to do it.

637
00:25:34,960 --> 00:25:35,720
Speaker 3: Yeah, it's true.

638
00:25:36,000 --> 00:25:38,960
Speaker 4: It's like the concept of like building a car, right,

639
00:25:39,119 --> 00:25:41,760
Speaker 4: it seems really complicated, but if you just follow the instructions,

640
00:25:41,800 --> 00:25:42,640
Speaker 4: I'm sure it's not that bad.

641
00:25:42,720 --> 00:25:45,520
Speaker 2: You can absolutely build anything if you And this is

642
00:25:45,560 --> 00:25:48,280
Speaker 2: also where AI and YouTube have allowed us to learn

643
00:25:48,440 --> 00:25:50,760
Speaker 2: things like we can now like if you want to

644
00:25:50,800 --> 00:25:52,720
Speaker 2: build anything, I mean I do it all the time.

645
00:25:53,480 --> 00:25:53,679
Speaker 1: You know.

646
00:25:53,760 --> 00:25:56,879
Speaker 2: AI is my back end for building stuff. So now

647
00:25:56,960 --> 00:25:59,359
Speaker 2: with product, where I used to have to like go

648
00:25:59,440 --> 00:26:01,440
Speaker 2: to a team of my engineers and say, hey, could

649
00:26:01,440 --> 00:26:04,240
Speaker 2: you look at this and distract them, I can now

650
00:26:04,280 --> 00:26:07,600
Speaker 2: like almost build the product to ninety something percent in

651
00:26:07,640 --> 00:26:09,040
Speaker 2: a digital way and then go to.

652
00:26:08,960 --> 00:26:10,840
Speaker 1: Them and say, hey, like, here's what I'm thinking. Does

653
00:26:10,840 --> 00:26:12,120
Speaker 1: this does this work? What do you think?

654
00:26:12,320 --> 00:26:14,359
Speaker 3: What is your go to AI platform?

655
00:26:14,720 --> 00:26:16,960
Speaker 1: You know? I kind of jump around to everything. I

656
00:26:17,040 --> 00:26:18,879
Speaker 1: use Amazon Q because that's one of our sort of

657
00:26:18,880 --> 00:26:21,520
Speaker 1: internal ones. Gemini Grock.

658
00:26:22,600 --> 00:26:27,159
Speaker 2: I love chatchypt Claude for coding, I mean, and the

659
00:26:27,200 --> 00:26:30,000
Speaker 2: most interesting about AI. And I've never seen this in

660
00:26:30,040 --> 00:26:33,080
Speaker 2: my career. I would like to say I'm young, but

661
00:26:33,080 --> 00:26:36,240
Speaker 2: I'm not that young. Is the speed at which people

662
00:26:36,280 --> 00:26:38,919
Speaker 2: are leapfrogging each other is something I've never seen before.

663
00:26:39,560 --> 00:26:42,160
Speaker 2: Like someone's a leader, but only for like a few months,

664
00:26:42,280 --> 00:26:44,720
Speaker 2: and then it's literally like something else comes out and

665
00:26:44,760 --> 00:26:47,399
Speaker 2: it's twice as good as the other one, and then

666
00:26:47,400 --> 00:26:49,040
Speaker 2: something else come out It's like that's twice as good.

667
00:26:49,080 --> 00:26:52,320
Speaker 2: So I don't I'm actually not like wed to any

668
00:26:52,359 --> 00:26:54,960
Speaker 2: single one because I keep seeing them leapfrog and I

669
00:26:55,000 --> 00:26:56,360
Speaker 2: just want to I want to be on the best one.

670
00:26:56,400 --> 00:26:58,000
Speaker 1: Because to me, AI is.

671
00:26:58,000 --> 00:27:00,000
Speaker 2: Just it's the it's the ability to have the smart

672
00:27:00,040 --> 00:27:01,960
Speaker 2: artest team in the world working for you, and so

673
00:27:02,320 --> 00:27:04,360
Speaker 2: I want the smartest team at any time.

674
00:27:04,880 --> 00:27:06,679
Speaker 3: How do you feel like with RING, you guys are

675
00:27:06,680 --> 00:27:08,120
Speaker 3: starting to integrate AI.

676
00:27:08,600 --> 00:27:10,159
Speaker 1: You know, the the AI stuff.

677
00:27:10,200 --> 00:27:12,399
Speaker 2: Just like with everything we do, we try to really humanize,

678
00:27:12,440 --> 00:27:15,000
Speaker 2: like what's the purpose of it? And so the Dog

679
00:27:15,040 --> 00:27:18,800
Speaker 2: Search Party. We have a thing called smart Video descriptions.

680
00:27:18,840 --> 00:27:22,680
Speaker 2: So now if you think about pre AI, we the

681
00:27:23,119 --> 00:27:25,800
Speaker 2: best in class way to manage your home was you

682
00:27:25,840 --> 00:27:29,119
Speaker 2: get a motion alert and you're like, oh, let me

683
00:27:29,200 --> 00:27:31,600
Speaker 2: check what that is. What we want with AI is

684
00:27:31,680 --> 00:27:33,359
Speaker 2: we want to check what that is for you and

685
00:27:33,400 --> 00:27:35,640
Speaker 2: then only tell you when we should tell you, like.

686
00:27:35,640 --> 00:27:38,240
Speaker 1: Only bother you by. And that doesn't mean it's a crime.

687
00:27:38,359 --> 00:27:40,320
Speaker 2: It could be your kids coming home, it could be

688
00:27:40,359 --> 00:27:43,040
Speaker 2: your you know, an animal that you like to see

689
00:27:43,040 --> 00:27:44,639
Speaker 2: in the back. You know, it could be like wildlife,

690
00:27:44,680 --> 00:27:46,800
Speaker 2: and there's lots of other reasons, but we want to

691
00:27:46,800 --> 00:27:48,640
Speaker 2: boil it down so we're only telling you and it's

692
00:27:48,640 --> 00:27:51,720
Speaker 2: something that you actually want to see. Smart Video descriptions

693
00:27:51,800 --> 00:27:53,359
Speaker 2: is our one of our first sort of ways of

694
00:27:53,359 --> 00:27:56,679
Speaker 2: getting there and it's amazing, Like now in front of

695
00:27:56,680 --> 00:27:59,800
Speaker 2: my house. You know, I had turned I literally turned

696
00:27:59,840 --> 00:28:01,399
Speaker 2: off motion alerts on a lot of my cameras.

697
00:28:01,400 --> 00:28:02,040
Speaker 1: I had so many.

698
00:28:02,600 --> 00:28:04,119
Speaker 2: Now I have it so that I get basically a

699
00:28:04,119 --> 00:28:07,160
Speaker 2: single alert for the whole house. I'll get the description,

700
00:28:07,240 --> 00:28:09,639
Speaker 2: so I'll say like, you know, the gardeners are here,

701
00:28:09,760 --> 00:28:12,040
Speaker 2: you know, gonna and then like that's it, and I'm like, great,

702
00:28:12,040 --> 00:28:12,760
Speaker 2: I know the gardeners a there.

703
00:28:12,800 --> 00:28:14,080
Speaker 1: I don't even need to open the thing. I don't

704
00:28:14,080 --> 00:28:14,920
Speaker 1: need to see the video.

705
00:28:15,040 --> 00:28:16,000
Speaker 3: So we're integrating it.

706
00:28:16,040 --> 00:28:19,280
Speaker 4: Yeah, again in simple ways, but they do help the consent.

707
00:28:19,160 --> 00:28:21,200
Speaker 2: And trying to I think where we can use AI

708
00:28:21,440 --> 00:28:25,479
Speaker 2: is like where can we help AI to assist people? Like,

709
00:28:25,520 --> 00:28:28,920
Speaker 2: how can we build AI in a way that is

710
00:28:28,920 --> 00:28:30,320
Speaker 2: like that's what a I should.

711
00:28:30,119 --> 00:28:32,240
Speaker 3: Be working for us, making our lives easier.

712
00:28:32,320 --> 00:28:34,520
Speaker 1: That's it. It's it to me, it's it's it's like anything.

713
00:28:34,560 --> 00:28:38,160
Speaker 1: It's like a dishwasher, you know, Like I didn't live

714
00:28:38,200 --> 00:28:39,280
Speaker 1: before dishwashers, but.

715
00:28:39,240 --> 00:28:41,200
Speaker 2: I wouldn't want to. Like, I like the fact that

716
00:28:41,240 --> 00:28:43,120
Speaker 2: I can, like, you know, the hardest thing I have

717
00:28:43,160 --> 00:28:45,080
Speaker 2: to do is put the thing into the dishwasher, which

718
00:28:45,080 --> 00:28:47,640
Speaker 2: my wife will tell you sometimes I miss you know,

719
00:28:47,640 --> 00:28:51,160
Speaker 2: we all do. But but I mean the dishwasher, Like,

720
00:28:51,160 --> 00:28:52,920
Speaker 2: what an amazing thing. And I think, you know, to

721
00:28:52,960 --> 00:28:54,640
Speaker 2: that level, that's what a I should be doing for

722
00:28:54,800 --> 00:28:57,640
Speaker 2: us in all of these places. It's like it should

723
00:28:57,680 --> 00:29:00,440
Speaker 2: be watching our cameras and then telling us we need

724
00:29:00,440 --> 00:29:02,640
Speaker 2: to do something or asking us when we need to

725
00:29:02,640 --> 00:29:05,600
Speaker 2: do something, but taking that load down on us so

726
00:29:05,600 --> 00:29:07,640
Speaker 2: we can go and enjoy and do other things, give

727
00:29:07,680 --> 00:29:08,320
Speaker 2: us time back.

728
00:29:17,800 --> 00:29:20,440
Speaker 4: So backing up a little bit, when you went on

729
00:29:20,480 --> 00:29:23,719
Speaker 4: Shark Tank in twenty thirteen, so you started your business

730
00:29:23,720 --> 00:29:24,480
Speaker 4: in twenty eleven?

731
00:29:24,520 --> 00:29:25,360
Speaker 3: Am I getting that right?

732
00:29:25,560 --> 00:29:26,600
Speaker 1: I started in twenty eleven?

733
00:29:26,680 --> 00:29:29,520
Speaker 4: Okay, So from twenty eleven to then twenty thirteen, you

734
00:29:29,560 --> 00:29:32,640
Speaker 4: go on Shark Tank. A what was it like pitching

735
00:29:32,640 --> 00:29:35,000
Speaker 4: your business on live TV? And what was the state

736
00:29:35,080 --> 00:29:36,320
Speaker 4: of ring at the time?

737
00:29:36,560 --> 00:29:40,040
Speaker 2: So it was actually called Doorbot at the time. It

738
00:29:40,120 --> 00:29:42,280
Speaker 2: was crazy, you know, the whole Shark Tank thing.

739
00:29:42,280 --> 00:29:42,880
Speaker 1: I mean, I did.

740
00:29:42,920 --> 00:29:45,160
Speaker 2: So I wrote a book called ding Dong, which I

741
00:29:45,160 --> 00:29:47,400
Speaker 2: feel like is the proper name for my book of me,

742
00:29:48,920 --> 00:29:51,520
Speaker 2: but which has like kind of and Shark Tank is

743
00:29:51,560 --> 00:29:53,240
Speaker 2: just so integrated because it is such a big part

744
00:29:53,320 --> 00:29:56,239
Speaker 2: of the story. But you know for me going on

745
00:29:56,360 --> 00:29:59,200
Speaker 2: at that point, going on Shark Tank, because it's funny

746
00:29:59,240 --> 00:30:00,760
Speaker 2: now people are like, oh, oh, you must be so

747
00:30:01,040 --> 00:30:02,880
Speaker 2: happy you never took money from them, and it's like

748
00:30:03,000 --> 00:30:04,760
Speaker 2: I was a nobody in a garage.

749
00:30:05,200 --> 00:30:06,600
Speaker 1: I needed money At the time.

750
00:30:07,160 --> 00:30:10,440
Speaker 2: I going on Shark Tank was like an amateur athlete

751
00:30:10,440 --> 00:30:11,520
Speaker 2: going to the Olympics.

752
00:30:12,000 --> 00:30:13,680
Speaker 1: I thought it was the biggest thing ever. I mean

753
00:30:13,680 --> 00:30:15,800
Speaker 1: I was. I thought I had like peaked in my

754
00:30:15,840 --> 00:30:17,200
Speaker 1: career going on Shark Tank. I thought that was the

755
00:30:17,200 --> 00:30:19,440
Speaker 1: biggest thing I'll ever do. I mean, that was huge

756
00:30:19,480 --> 00:30:22,680
Speaker 1: to be on Shark Tank. So I was nervous. I

757
00:30:23,160 --> 00:30:23,880
Speaker 1: trained for it.

758
00:30:23,920 --> 00:30:26,960
Speaker 2: I built the set in my backyard and I literally

759
00:30:27,000 --> 00:30:28,920
Speaker 2: had neighbors come over and ask me questions. I mean

760
00:30:28,960 --> 00:30:31,880
Speaker 2: I trained for that thing. Literally how Olympian would train

761
00:30:32,000 --> 00:30:33,040
Speaker 2: for like a swimming event.

762
00:30:33,280 --> 00:30:34,280
Speaker 3: What was the hardest part.

763
00:30:35,080 --> 00:30:35,560
Speaker 1: I think the.

764
00:30:35,600 --> 00:30:39,520
Speaker 2: Hardest part is how they when you actually are doing

765
00:30:39,760 --> 00:30:43,880
Speaker 2: like the tank, like you do your little pitch, and

766
00:30:43,920 --> 00:30:46,880
Speaker 2: then they way they ask questions, They all just like

767
00:30:47,200 --> 00:30:48,480
Speaker 2: fire questions at you at.

768
00:30:48,360 --> 00:30:48,920
Speaker 1: The same time.

769
00:30:49,200 --> 00:30:52,520
Speaker 2: And so how you manage that because if you just

770
00:30:52,800 --> 00:30:55,640
Speaker 2: stop answering Mark Cuban, for example, and you just talked

771
00:30:55,680 --> 00:30:58,920
Speaker 2: to Barbara. Mark will just get like sort of like

772
00:30:58,960 --> 00:31:00,680
Speaker 2: he'll just be like, Okay, I'm done and he'll stop

773
00:31:00,680 --> 00:31:03,200
Speaker 2: asking questions, which that like turns to She's like, how

774
00:31:03,240 --> 00:31:05,480
Speaker 2: do you integrate? Like when Mark says something and Barbara

775
00:31:05,480 --> 00:31:06,959
Speaker 2: and it's like they're different, but you try to like

776
00:31:07,600 --> 00:31:09,040
Speaker 2: and again, this is what you train for. It's like

777
00:31:09,200 --> 00:31:11,120
Speaker 2: you integrated it. So it's like, oh, Barbara, like what

778
00:31:11,120 --> 00:31:12,960
Speaker 2: you said is kind of like what Mark was asking

779
00:31:13,000 --> 00:31:15,080
Speaker 2: and then like what Robert was saying, and so you

780
00:31:15,160 --> 00:31:17,600
Speaker 2: keep trying to like bring it in so everyone's involved.

781
00:31:18,040 --> 00:31:20,440
Speaker 2: Because you're not also guaranteed to get on air with

782
00:31:20,520 --> 00:31:21,160
Speaker 2: Shark Tank.

783
00:31:21,000 --> 00:31:22,440
Speaker 1: Unless the episode is good.

784
00:31:22,840 --> 00:31:25,880
Speaker 2: It is TV, and so there's a percentage that it's

785
00:31:25,920 --> 00:31:28,959
Speaker 2: pretty high of people that go on do a taping

786
00:31:29,000 --> 00:31:32,520
Speaker 2: and actually don't go on air, which I like, I

787
00:31:32,560 --> 00:31:35,080
Speaker 2: needed the money and I also needed the credibility and

788
00:31:35,120 --> 00:31:37,040
Speaker 2: awareness of being on Shark Tank, right.

789
00:31:36,960 --> 00:31:39,880
Speaker 3: Because you know, we talked about this on the run too.

790
00:31:39,920 --> 00:31:42,200
Speaker 4: But it's like you did end up leaving Shark Tank,

791
00:31:42,280 --> 00:31:44,640
Speaker 4: not taking the offer that you got, But what were

792
00:31:44,680 --> 00:31:47,000
Speaker 4: your expectations going into the show, Like did you think

793
00:31:47,040 --> 00:31:48,280
Speaker 4: somebody was going to bite.

794
00:31:48,280 --> 00:31:52,160
Speaker 2: I literally drove there and I'm like, I'm gonna do

795
00:31:52,280 --> 00:31:54,440
Speaker 2: my thing. Mark Cuban's going to just be like, Jamie,

796
00:31:54,440 --> 00:31:56,840
Speaker 2: here's the money. I'm gonna like walk off. And I

797
00:31:56,840 --> 00:32:00,480
Speaker 2: think like this, you know, entrepreneurs, inventors, entrepreneurs, we have

798
00:32:00,560 --> 00:32:03,240
Speaker 2: to have this reality distortion thing, like we have to

799
00:32:03,320 --> 00:32:04,760
Speaker 2: just like believe some of this stuff.

800
00:32:04,800 --> 00:32:08,160
Speaker 1: And so like I did, like I truly just like believed.

801
00:32:07,640 --> 00:32:10,360
Speaker 2: That Mark was going to just like whatever you want, Jamie,

802
00:32:10,360 --> 00:32:12,200
Speaker 2: like this is a great product, like I'm your partner,

803
00:32:12,240 --> 00:32:14,360
Speaker 2: and be like, oh my god, Mark Cuban like thank you,

804
00:32:14,480 --> 00:32:18,920
Speaker 2: like we're going to be best friends. And I finished

805
00:32:18,960 --> 00:32:21,680
Speaker 2: my thing, and Mark Cuban like almost immediately is like,

806
00:32:21,800 --> 00:32:25,000
Speaker 2: you know, Jamie, great, thanks Bob, I'm out, and I was,

807
00:32:25,160 --> 00:32:28,640
Speaker 2: oh no. And then from there, basically everyone else is out.

808
00:32:28,680 --> 00:32:31,960
Speaker 2: And then Kevin O'Leary, mister wonderful, kind of gave me

809
00:32:32,000 --> 00:32:33,440
Speaker 2: a deal. But it was a deal that like no

810
00:32:33,800 --> 00:32:36,640
Speaker 2: human could ever take, and so I had to pass

811
00:32:36,680 --> 00:32:39,040
Speaker 2: on that and I left there without money that I

812
00:32:39,080 --> 00:32:41,000
Speaker 2: truly needed at the time, and I left there like

813
00:32:41,000 --> 00:32:43,560
Speaker 2: in shambles. I was in tears when I left the

814
00:32:43,600 --> 00:32:46,320
Speaker 2: show driving and you know, it is almost sadly it's

815
00:32:46,360 --> 00:32:47,280
Speaker 2: like in Los Angeles.

816
00:32:47,320 --> 00:32:48,840
Speaker 1: I live in Los Angeles, so.

817
00:32:48,760 --> 00:32:51,320
Speaker 2: I didn't have the like they I didn't have even

818
00:32:51,360 --> 00:32:53,160
Speaker 2: like the decency of being able to like spend a

819
00:32:53,240 --> 00:32:56,560
Speaker 2: night in a hotel room to like you know, cry alone.

820
00:32:56,560 --> 00:32:58,160
Speaker 2: Like I had to go back to like my family

821
00:32:58,240 --> 00:33:02,520
Speaker 2: immediately from this taping being you know, dejected from Shark.

822
00:33:02,280 --> 00:33:04,520
Speaker 4: Tank, which is hard because it's, like you go on

823
00:33:04,520 --> 00:33:07,000
Speaker 4: that show you have it's it's hard when things don't

824
00:33:07,040 --> 00:33:09,520
Speaker 4: meet your expectations for anything in life, right, But on

825
00:33:09,560 --> 00:33:11,440
Speaker 4: top of that, you're doing it on such a public stage.

826
00:33:11,440 --> 00:33:13,560
Speaker 4: It's super vulnerable for you to be up there pitching

827
00:33:13,600 --> 00:33:16,040
Speaker 4: your business, your baby that you're working so hard on.

828
00:33:16,480 --> 00:33:18,520
Speaker 4: So what was it like for you coming back from

829
00:33:18,520 --> 00:33:19,160
Speaker 4: that rejection?

830
00:33:19,280 --> 00:33:20,040
Speaker 3: Did it fuel you?

831
00:33:20,200 --> 00:33:21,200
Speaker 1: I mean, it's like the running thing.

832
00:33:21,200 --> 00:33:22,880
Speaker 2: You just you know, you get back up and you

833
00:33:22,960 --> 00:33:24,680
Speaker 2: just like put your shoes on and you go back

834
00:33:24,720 --> 00:33:26,240
Speaker 2: out and go for another run the next day, and

835
00:33:26,240 --> 00:33:28,280
Speaker 2: you need to keep going the other thing. And this

836
00:33:28,360 --> 00:33:31,040
Speaker 2: is not I I would this is definitely not advice.

837
00:33:31,920 --> 00:33:34,000
Speaker 2: I was too far into the business, like I had

838
00:33:34,000 --> 00:33:37,160
Speaker 2: put all my money in, so I couldn't stop. I think,

839
00:33:37,280 --> 00:33:40,120
Speaker 2: I think when I left Shark Tank. If for whatever reason,

840
00:33:40,120 --> 00:33:42,440
Speaker 2: if I somehow had some magic wand that said like

841
00:33:42,480 --> 00:33:44,160
Speaker 2: you can have all the money back you put in

842
00:33:44,840 --> 00:33:47,680
Speaker 2: and you're fine, and like no harm, no foul, like

843
00:33:47,720 --> 00:33:50,760
Speaker 2: you can just walk away, I probably would have walked

844
00:33:50,760 --> 00:33:51,480
Speaker 2: away from the business.

845
00:33:51,520 --> 00:33:52,080
Speaker 1: At that time.

846
00:33:52,600 --> 00:33:55,560
Speaker 2: It was so hard I needed. We were so down

847
00:33:55,640 --> 00:33:58,920
Speaker 2: in the hole in money. I just didn't see a

848
00:33:58,920 --> 00:34:02,280
Speaker 2: path out. And I think if the Shark Tank episode

849
00:34:02,320 --> 00:34:07,280
Speaker 2: had not aired when it did, which was in November

850
00:34:07,520 --> 00:34:10,280
Speaker 2: going into the holidays, we had just got our inventory

851
00:34:10,320 --> 00:34:14,000
Speaker 2: started coming in so we could sell it. I don't

852
00:34:14,040 --> 00:34:15,759
Speaker 2: think the company could have made it. It was just it

853
00:34:15,800 --> 00:34:17,680
Speaker 2: was we were too close to the edge.

854
00:34:17,800 --> 00:34:23,480
Speaker 4: It's interesting that even though the Sharks didn't move forward

855
00:34:23,480 --> 00:34:26,640
Speaker 4: with the business, that just getting that publicity on air

856
00:34:26,840 --> 00:34:30,360
Speaker 4: was enough for consumers to see the product, see you

857
00:34:30,440 --> 00:34:32,960
Speaker 4: see your business, and say, wait, I actually want that.

858
00:34:33,360 --> 00:34:35,080
Speaker 1: Yeah. I mean it ended up being and I definitely

859
00:34:35,120 --> 00:34:36,080
Speaker 1: did not do it for this.

860
00:34:36,160 --> 00:34:37,640
Speaker 2: I really did it for the money at the time,

861
00:34:37,680 --> 00:34:40,560
Speaker 2: like I needed the money. I mean at the time,

862
00:34:40,600 --> 00:34:42,600
Speaker 2: if you had said you can choose getting the money

863
00:34:42,680 --> 00:34:45,200
Speaker 2: or being on air, I probably would have chose the money.

864
00:34:46,640 --> 00:34:48,919
Speaker 2: But being on air on Shark Tank at that time,

865
00:34:49,000 --> 00:34:53,480
Speaker 2: the credibility, the awareness, the ratings, I mean definitely, the

866
00:34:53,560 --> 00:34:55,680
Speaker 2: impact of it was at least a Super Bowl ad

867
00:34:56,120 --> 00:34:58,080
Speaker 2: for a company that was in a garage. I mean

868
00:34:58,120 --> 00:35:00,480
Speaker 2: it was unbelievable. I mean I remember going to a

869
00:35:00,520 --> 00:35:04,799
Speaker 2: retailer and having a meeting in like with a very

870
00:35:04,840 --> 00:35:08,080
Speaker 2: low level person at the retailer, in like the worst

871
00:35:08,080 --> 00:35:10,799
Speaker 2: little conference room that they put, like the vendor that

872
00:35:10,840 --> 00:35:13,080
Speaker 2: doesn't deserve to be their kind of conference room, Like

873
00:35:13,120 --> 00:35:16,000
Speaker 2: you know, like you are not the like you're struggling

874
00:35:16,040 --> 00:35:20,359
Speaker 2: at that time. And the CEO of that retailer heard

875
00:35:20,360 --> 00:35:22,839
Speaker 2: I was there and had watched Shark Tank. I was like, oh,

876
00:35:22,840 --> 00:35:25,839
Speaker 2: I want to meet that person, and it's like like no,

877
00:35:26,000 --> 00:35:28,319
Speaker 2: I was never going to meet that CEO of that

878
00:35:28,600 --> 00:35:31,840
Speaker 2: of that retailer ever, And because of Shark Tank, I

879
00:35:31,880 --> 00:35:33,560
Speaker 2: had like a kind of all of a sudden, like

880
00:35:33,600 --> 00:35:37,120
Speaker 2: this B level little bit of celebrity kind of something

881
00:35:37,520 --> 00:35:40,200
Speaker 2: that I could then leverage into like getting myself out there.

882
00:35:40,200 --> 00:35:44,000
Speaker 2: So not only did it help with actually selling product

883
00:35:44,040 --> 00:35:47,840
Speaker 2: to the consumer, but it also helped of getting myself

884
00:35:47,880 --> 00:35:49,840
Speaker 2: to be able to I realized I had opened some doors,

885
00:35:49,880 --> 00:35:50,680
Speaker 2: like Hi, I'm Jamie.

886
00:35:50,680 --> 00:35:52,799
Speaker 1: I was on Shark Tank. Can I meet with you?

887
00:35:53,320 --> 00:35:54,680
Speaker 1: And at the time, again.

888
00:35:54,480 --> 00:35:57,200
Speaker 2: Big show it was, you know, gave you just again

889
00:35:57,320 --> 00:35:59,720
Speaker 2: some edge, always any some edge, yes.

890
00:35:59,600 --> 00:36:01,520
Speaker 4: Something, And I feel like it's hard because it's like

891
00:36:01,520 --> 00:36:03,879
Speaker 4: a little bit of a double edged sword where you're like, yeah,

892
00:36:03,920 --> 00:36:05,680
Speaker 4: like I didn't end up going forward with any of

893
00:36:05,680 --> 00:36:07,200
Speaker 4: the Sharks, but I was still on the show. You

894
00:36:07,280 --> 00:36:09,359
Speaker 4: might have seen me, and it did, you know, create

895
00:36:09,400 --> 00:36:10,480
Speaker 4: a little bit of momentum.

896
00:36:10,920 --> 00:36:12,879
Speaker 2: Yeah, And I would have thought that like not getting

897
00:36:12,960 --> 00:36:15,120
Speaker 2: a deal kind of would have killed me.

898
00:36:15,239 --> 00:36:18,319
Speaker 1: But in the sort of world of Hollywood.

899
00:36:17,719 --> 00:36:21,279
Speaker 2: And influencers and whatever that media, like just being on

900
00:36:21,320 --> 00:36:24,000
Speaker 2: it at that time was big enough that it gave

901
00:36:24,120 --> 00:36:26,680
Speaker 2: us that bump that we needed. It gave me, like

902
00:36:26,800 --> 00:36:30,400
Speaker 2: just again, a slight edge over everything else, Like if

903
00:36:30,440 --> 00:36:32,920
Speaker 2: there was if you know, a retailer had to look

904
00:36:32,960 --> 00:36:35,920
Speaker 2: at five different products coming in one of them is

905
00:36:35,960 --> 00:36:36,799
Speaker 2: also on Shark Tank.

906
00:36:36,840 --> 00:36:39,520
Speaker 1: It was like maybe with them, just a little edge.

907
00:36:39,719 --> 00:36:43,920
Speaker 4: And you know, pretty soon after Door bought skyrocketed then

908
00:36:43,920 --> 00:36:47,640
Speaker 4: he rebranded to Ring and one of your first investors

909
00:36:47,719 --> 00:36:48,640
Speaker 4: was Richard Branson.

910
00:36:49,080 --> 00:36:51,360
Speaker 3: Yeah, how did you get in touch with Richard Branson?

911
00:36:51,440 --> 00:36:54,759
Speaker 2: So I installed a ring, like one of the new

912
00:36:54,840 --> 00:36:57,279
Speaker 2: rings that had just come out on a guy's house.

913
00:36:57,320 --> 00:37:00,400
Speaker 2: So I kind of knew he's an investory type person.

914
00:37:00,440 --> 00:37:02,040
Speaker 2: And I was like, I was going everywhere I was

915
00:37:02,080 --> 00:37:03,759
Speaker 2: anyone I could get to install a ring on their

916
00:37:03,760 --> 00:37:07,360
Speaker 2: house or whatever to show them ring. And they the

917
00:37:07,719 --> 00:37:09,799
Speaker 2: guy in sallid it with went to the island to

918
00:37:10,000 --> 00:37:13,400
Speaker 2: Richard Branson's island like that next week and they're at

919
00:37:13,400 --> 00:37:15,680
Speaker 2: dinner and Richard Branson says, like, you know, eh, you know,

920
00:37:16,280 --> 00:37:20,359
Speaker 2: what are some interesting things you're seeing right now? And

921
00:37:20,400 --> 00:37:24,080
Speaker 2: I love doing Richard Branson. I'm terrible, but it's funny.

922
00:37:24,520 --> 00:37:28,919
Speaker 2: He thinks it's funny, I hope. And so the guy said,

923
00:37:28,920 --> 00:37:31,240
Speaker 2: oh my god, like you know, I literally this package

924
00:37:31,239 --> 00:37:33,880
Speaker 2: got delivered today and look like here's the video of

925
00:37:33,920 --> 00:37:35,239
Speaker 2: the person like and I was able to talk to

926
00:37:35,320 --> 00:37:36,560
Speaker 2: him and told him to put it around the side.

927
00:37:36,560 --> 00:37:39,040
Speaker 1: And I lived in San Francisco. We got stolen, and.

928
00:37:39,360 --> 00:37:40,640
Speaker 2: Richard's like, oh, I want to give it to my

929
00:37:40,640 --> 00:37:43,120
Speaker 2: friends for the holidays, and so can you put me

930
00:37:43,120 --> 00:37:45,440
Speaker 2: in touch? And so I literally get this email from

931
00:37:45,480 --> 00:37:47,680
Speaker 2: my buddy wes Chan and he said, like Richard wants

932
00:37:47,680 --> 00:37:49,560
Speaker 2: to buy rings for his friends.

933
00:37:49,320 --> 00:37:49,880
Speaker 1: For the holidays.

934
00:37:49,880 --> 00:37:52,560
Speaker 2: And at the time, we were really small and people

935
00:37:53,120 --> 00:37:55,000
Speaker 2: kept being like, oh, if I buy three.

936
00:37:54,920 --> 00:37:56,480
Speaker 1: Rings, can I get a discount? And I'd be like,

937
00:37:56,600 --> 00:37:57,640
Speaker 1: oh my god, my life.

938
00:37:57,760 --> 00:38:00,279
Speaker 2: You know, it's like I'm like trying to build this

939
00:38:00,120 --> 00:38:01,960
Speaker 2: this and it's like three rings that I'm like giving

940
00:38:01,960 --> 00:38:03,759
Speaker 2: like thirty dollars off, like this is what I'm doing

941
00:38:03,800 --> 00:38:05,560
Speaker 2: during the day. And I'm like, oh, Richard wants to

942
00:38:05,800 --> 00:38:07,520
Speaker 2: great like your friend Richard, like I can't wait to

943
00:38:07,560 --> 00:38:09,799
Speaker 2: get his holiday gifts done. And then I realised it

944
00:38:09,800 --> 00:38:13,200
Speaker 2: was Richard Branson. That was like holy shit, obviously, and

945
00:38:13,280 --> 00:38:14,839
Speaker 2: we started emailing back and forth and I said, well,

946
00:38:14,840 --> 00:38:18,080
Speaker 2: your friends are gonna be really happy because not only

947
00:38:18,320 --> 00:38:20,360
Speaker 2: is it really cool, but it also helps make their

948
00:38:20,400 --> 00:38:21,200
Speaker 2: neighborhood safer.

949
00:38:21,680 --> 00:38:23,120
Speaker 1: And Richard said, like, what do you mean.

950
00:38:23,200 --> 00:38:24,840
Speaker 2: I said, oh well, and I was like obviously, like

951
00:38:24,840 --> 00:38:26,960
Speaker 2: a fisherman like hooking the fish, and I.

952
00:38:26,880 --> 00:38:30,919
Speaker 1: Said, oh, well, we just stopped this crime in which

953
00:38:31,000 --> 00:38:33,400
Speaker 1: happened just in the valley like like the day before.

954
00:38:33,480 --> 00:38:35,200
Speaker 1: We had these videos of it.

955
00:38:35,280 --> 00:38:37,080
Speaker 2: So I sent it to Richard and He's liked, I'd

956
00:38:37,120 --> 00:38:40,080
Speaker 2: love to invest, and so I said, well, we're about

957
00:38:40,080 --> 00:38:41,719
Speaker 2: to close around, so you have to like hurry up.

958
00:38:41,719 --> 00:38:43,359
Speaker 1: And so he sent his guy.

959
00:38:43,480 --> 00:38:46,719
Speaker 2: This was on a Friday, and so that weekend his

960
00:38:46,840 --> 00:38:50,560
Speaker 2: investment guy came. Was not such stoked to be sent

961
00:38:50,600 --> 00:38:53,520
Speaker 2: to the doorbell company for the weekend, but he came

962
00:38:53,800 --> 00:38:56,600
Speaker 2: and loved it. And yeah, Richard invested and it was

963
00:38:56,640 --> 00:38:59,920
Speaker 2: an amazing like again, and that was we'd never spoke

964
00:39:00,360 --> 00:39:04,320
Speaker 2: openly about the mission outside of the internal company. So

965
00:39:04,320 --> 00:39:06,319
Speaker 2: when I hire people, we talked about the mission. But

966
00:39:06,760 --> 00:39:07,960
Speaker 2: the mission always felt like.

967
00:39:09,560 --> 00:39:11,000
Speaker 1: You don't want to lose trust with someone.

968
00:39:11,040 --> 00:39:13,319
Speaker 2: And so as you're like if you're like making doorbells

969
00:39:13,360 --> 00:39:15,160
Speaker 2: and you're a tiny little company, to say we're gonna

970
00:39:15,160 --> 00:39:18,200
Speaker 2: make neighborhood safer, it just doesn't sound believable. So I'd

971
00:39:18,200 --> 00:39:19,960
Speaker 2: always tell people we got to wait till we get bigger,

972
00:39:20,000 --> 00:39:21,239
Speaker 2: like we have to get some we have to get

973
00:39:21,239 --> 00:39:23,680
Speaker 2: some proof. We have to like show people what we're doing.

974
00:39:23,680 --> 00:39:27,320
Speaker 2: We can't just tell them. And when Richard invested, I

975
00:39:27,360 --> 00:39:30,040
Speaker 2: said to Richard, I said, like, listen, if you know,

976
00:39:30,080 --> 00:39:31,759
Speaker 2: and Richard believed it, and we had some stuff I

977
00:39:32,120 --> 00:39:34,960
Speaker 2: you know, if you basically help us get this message out,

978
00:39:35,040 --> 00:39:37,920
Speaker 2: like that's credible and so Richard wrote this blog post

979
00:39:38,000 --> 00:39:39,880
Speaker 2: when he invested of like you know, a doorbell that

980
00:39:39,880 --> 00:39:42,399
Speaker 2: can you know, make neighborhoods safer, like this is one

981
00:39:42,480 --> 00:39:46,560
Speaker 2: or something, and that really took us again a huge

982
00:39:46,600 --> 00:39:49,680
Speaker 2: like step up in our level because now people saw

983
00:39:49,760 --> 00:39:52,799
Speaker 2: like what it was really doing, and that again change

984
00:39:52,800 --> 00:39:54,120
Speaker 2: people's perspective on the product.

985
00:39:54,520 --> 00:39:57,640
Speaker 4: Yeah, and it went from Richard Branson to Goldman Sachs

986
00:39:57,719 --> 00:39:59,839
Speaker 4: gave you guys a massive investment, to all these other

987
00:40:00,000 --> 00:40:02,200
Speaker 4: company Sequil O'Neil Shack.

988
00:40:03,880 --> 00:40:04,440
Speaker 3: Oh I love that.

989
00:40:04,640 --> 00:40:07,200
Speaker 2: Oh yeah, as the rapper, I mean it was it's

990
00:40:07,280 --> 00:40:10,160
Speaker 2: it is surreal, like it's like, you know, we're from Jersey,

991
00:40:11,280 --> 00:40:14,840
Speaker 2: I think everywhere, like just like it's like it's a

992
00:40:14,920 --> 00:40:16,680
Speaker 2: lot of the times it's just out of body, Like

993
00:40:16,719 --> 00:40:18,800
Speaker 2: you start even talking about it's like yeah, Richard Branson

994
00:40:18,920 --> 00:40:21,920
Speaker 2: and Golden Sacks and like all these things, it's like

995
00:40:22,000 --> 00:40:23,920
Speaker 2: I can't even it's it's unimaginable.

996
00:40:24,200 --> 00:40:25,120
Speaker 3: It's unimaginable.

997
00:40:25,120 --> 00:40:27,040
Speaker 4: But I do feel like growing up in Jersey, like

998
00:40:27,440 --> 00:40:30,839
Speaker 4: obviously your the level of success that you achieved is incredible,

999
00:40:30,880 --> 00:40:33,520
Speaker 4: and it's like, you know, so few people get to

1000
00:40:33,520 --> 00:40:35,560
Speaker 4: the level that you got to. But I also do

1001
00:40:35,600 --> 00:40:37,359
Speaker 4: feel like growing up in Jersey, there were a lot

1002
00:40:37,440 --> 00:40:39,960
Speaker 4: of people that it, you know, didn't go to the

1003
00:40:39,960 --> 00:40:42,960
Speaker 4: best schools or universities, that still made it in really

1004
00:40:43,080 --> 00:40:45,600
Speaker 4: unique ways. And I remember, like I grew up with

1005
00:40:45,680 --> 00:40:49,480
Speaker 4: somebody whose dad owned a bunch of parking garages in

1006
00:40:49,480 --> 00:40:52,400
Speaker 4: New York and his family was really successful, you know,

1007
00:40:52,640 --> 00:40:56,160
Speaker 4: or just anyways. I just feel like New Jersey, you

1008
00:40:56,200 --> 00:40:57,440
Speaker 4: grew up with a little bit of grit.

1009
00:40:57,880 --> 00:41:01,319
Speaker 2: And I think grit is like that's that was Ring.

1010
00:41:01,480 --> 00:41:04,560
Speaker 2: Like Ring didn't make it because we were like better, smarter.

1011
00:41:04,640 --> 00:41:07,200
Speaker 2: We made it because we worked harder. We hired people

1012
00:41:07,200 --> 00:41:10,319
Speaker 2: off a Craigslist, like we just fought hard. We had

1013
00:41:10,320 --> 00:41:13,880
Speaker 2: a great concept, great mission, and we all just like

1014
00:41:14,239 --> 00:41:17,440
Speaker 2: fought hard for it, like we but we weren't. We

1015
00:41:17,440 --> 00:41:20,400
Speaker 2: didn't have some special technology. We didn't have patents protecting us.

1016
00:41:20,440 --> 00:41:23,800
Speaker 2: We didn't have like people from some Ivy League school

1017
00:41:23,880 --> 00:41:25,560
Speaker 2: that figured this out. I'm not from somebody, you know.

1018
00:41:25,640 --> 00:41:27,200
Speaker 2: It's like we just we just fought hard. And I

1019
00:41:27,200 --> 00:41:29,960
Speaker 2: think you're right, it's like that's Jersey. And I actually

1020
00:41:30,000 --> 00:41:33,560
Speaker 2: believe because of AI democratizing information, I think grit is

1021
00:41:33,560 --> 00:41:37,440
Speaker 2: going to be so much more important in the next five, ten, fifteen,

1022
00:41:37,520 --> 00:41:38,040
Speaker 2: twenty years.

1023
00:41:38,040 --> 00:41:39,840
Speaker 1: Like the companies that are going to come out sweat

1024
00:41:39,880 --> 00:41:41,200
Speaker 1: equity much more.

1025
00:41:41,040 --> 00:41:43,120
Speaker 2: Based on sweat equity and grit than they are on

1026
00:41:43,160 --> 00:41:47,480
Speaker 2: sort of this like internal protective group of people that

1027
00:41:47,520 --> 00:41:49,520
Speaker 2: are able to like kind of do it absolutely.

1028
00:41:49,640 --> 00:41:52,279
Speaker 4: And I think like, obviously you can, you know, be

1029
00:41:52,360 --> 00:41:55,000
Speaker 4: really successful coming from an Ivy League school, but I

1030
00:41:56,640 --> 00:41:58,840
Speaker 4: invest in people that put this back sweat equity in

1031
00:41:58,880 --> 00:42:00,920
Speaker 4: every day. Yeah, and today we put a lot of

1032
00:42:00,920 --> 00:42:11,000
Speaker 4: sweat into our video. And then now he sat downe

1033
00:42:13,280 --> 00:42:15,359
Speaker 4: speaking of a grit. It must have felt so good

1034
00:42:15,480 --> 00:42:17,719
Speaker 4: in twenty eighteen after you guys sold to Amazon to

1035
00:42:17,760 --> 00:42:20,040
Speaker 4: get that call from the Shark Tank producer asking you

1036
00:42:20,080 --> 00:42:21,320
Speaker 4: to come back as a guest shark.

1037
00:42:21,520 --> 00:42:22,239
Speaker 1: That was yeah.

1038
00:42:22,280 --> 00:42:25,880
Speaker 2: I mean it like goals, Like people set goals, and

1039
00:42:25,920 --> 00:42:27,799
Speaker 2: I think goals can be ceilings.

1040
00:42:28,120 --> 00:42:29,799
Speaker 1: Like you could never set a goal when you went.

1041
00:42:29,719 --> 00:42:31,440
Speaker 2: On Shark Tank of you're going to be so successful

1042
00:42:31,480 --> 00:42:33,040
Speaker 2: that you're going to be invited back on the show

1043
00:42:33,080 --> 00:42:34,840
Speaker 2: as a shark, Like there's things that you could just

1044
00:42:34,920 --> 00:42:39,440
Speaker 2: never imagine achieving. That's it was crazy, like it was

1045
00:42:39,560 --> 00:42:41,319
Speaker 2: it was just I mean, here's something that I went

1046
00:42:41,360 --> 00:42:44,400
Speaker 2: on as a contestant, and I thought it was like

1047
00:42:44,440 --> 00:42:47,480
Speaker 2: the panultimate like I had just like, you know, completed

1048
00:42:47,480 --> 00:42:48,759
Speaker 2: everything I need to do in my life. And then

1049
00:42:48,800 --> 00:42:50,600
Speaker 2: I go back on and literally I'm a shark on

1050
00:42:50,680 --> 00:42:53,600
Speaker 2: Shark Tank and it was it was insane and it

1051
00:42:53,680 --> 00:42:56,680
Speaker 2: was that Yeah, again another like out of body surreal experience.

1052
00:42:56,800 --> 00:43:00,279
Speaker 4: Had you seen any of the Sharks over the course

1053
00:43:00,320 --> 00:43:03,719
Speaker 4: of those years where you know, ring is skyrocketing, not

1054
00:43:04,000 --> 00:43:04,920
Speaker 4: post being rejected.

1055
00:43:05,160 --> 00:43:05,319
Speaker 1: Yeah.

1056
00:43:05,320 --> 00:43:08,200
Speaker 2: I ran into Damon in at Home Shopping Network. We

1057
00:43:08,200 --> 00:43:11,480
Speaker 2: were both doing like episodes there. He was telling some stuff,

1058
00:43:11,520 --> 00:43:14,000
Speaker 2: so I kind of a little bit but not really

1059
00:43:14,719 --> 00:43:17,399
Speaker 2: and going back on and then you're in the green

1060
00:43:17,480 --> 00:43:19,000
Speaker 2: room with them, it's like all of a sudden it

1061
00:43:19,160 --> 00:43:23,000
Speaker 2: switched to like I'm kind of one of them. I'm

1062
00:43:23,040 --> 00:43:25,799
Speaker 2: still friends with a lot of them and actually pretty close.

1063
00:43:25,840 --> 00:43:28,200
Speaker 1: I went to Robert Hirschefek's sixtieth birthday.

1064
00:43:27,920 --> 00:43:30,640
Speaker 2: With you know, and like, like I've actually become pretty

1065
00:43:30,640 --> 00:43:33,279
Speaker 2: close friends with them, and they are it's a great show.

1066
00:43:33,320 --> 00:43:34,120
Speaker 1: They're like a family.

1067
00:43:34,160 --> 00:43:36,520
Speaker 2: But yeah, I mean to be able to have like

1068
00:43:36,600 --> 00:43:40,560
Speaker 2: crossed over into that is Yeah, it's it's kind of amazing.

1069
00:43:40,600 --> 00:43:41,920
Speaker 4: Did you feel like you had a little bit of

1070
00:43:41,920 --> 00:43:43,759
Speaker 4: an edge walking in where you were like, you know

1071
00:43:44,320 --> 00:43:45,719
Speaker 4: what could have been Guys.

1072
00:43:45,800 --> 00:43:47,560
Speaker 1: It was such a weird day walking in there.

1073
00:43:47,600 --> 00:43:50,279
Speaker 2: I mean it was like it was like intimidating at

1074
00:43:50,280 --> 00:43:51,920
Speaker 2: the same time as like, yeah, I felt like I

1075
00:43:52,000 --> 00:43:53,920
Speaker 2: deserve to be there, but it's also just so.

1076
00:43:55,239 --> 00:43:57,000
Speaker 1: I mean it's like the last time.

1077
00:43:56,840 --> 00:43:58,880
Speaker 2: I was there, I was literally like I could feel

1078
00:43:58,920 --> 00:44:02,520
Speaker 2: the PTSD of the emotions of needing to be there,

1079
00:44:02,600 --> 00:44:05,200
Speaker 2: needing this, and it was like it was very like

1080
00:44:05,960 --> 00:44:09,359
Speaker 2: this weird set of emotions of both sides of it.

1081
00:44:10,640 --> 00:44:12,160
Speaker 1: Yeah, and then sitting there me it was it was

1082
00:44:12,200 --> 00:44:13,480
Speaker 1: just it was just cool. I mean it was.

1083
00:44:14,000 --> 00:44:15,680
Speaker 2: It's some some things I don't think we have good

1084
00:44:15,680 --> 00:44:18,040
Speaker 2: words for, and I don't think we have good words for,

1085
00:44:18,120 --> 00:44:21,520
Speaker 2: like when you go from being like yeah, guy in garage,

1086
00:44:21,600 --> 00:44:25,319
Speaker 2: kidd and garage to you know, going on Shark Tank

1087
00:44:25,360 --> 00:44:28,960
Speaker 2: to building this thing, to impacting people's neighborhoods to them

1088
00:44:29,000 --> 00:44:30,879
Speaker 2: being back on Shark Tank, Like all those things are

1089
00:44:31,120 --> 00:44:32,040
Speaker 2: surreal and unreal.

1090
00:44:32,280 --> 00:44:35,799
Speaker 4: Yeah, it's wild what good ideas can snowball into. We've

1091
00:44:35,840 --> 00:44:37,960
Speaker 4: interviewed a lot of founders. Obviously, selling a business is

1092
00:44:37,960 --> 00:44:39,080
Speaker 4: a really emotional thing.

1093
00:44:39,120 --> 00:44:39,560
Speaker 3: That you go through.

1094
00:44:39,600 --> 00:44:41,399
Speaker 4: It's your baby and all of a sudden now it's

1095
00:44:41,440 --> 00:44:44,440
Speaker 4: owned by another company. So what was it like for

1096
00:44:44,520 --> 00:44:46,239
Speaker 4: you to sell ring? How did you know it was

1097
00:44:46,280 --> 00:44:48,600
Speaker 4: the right time? Did you have any regrets?

1098
00:44:49,640 --> 00:44:51,279
Speaker 2: So I do go into it in the book a lot,

1099
00:44:51,320 --> 00:44:53,319
Speaker 2: like there's a there's a crazy story like right before

1100
00:44:53,320 --> 00:44:54,719
Speaker 2: we so we almost went out of business right before

1101
00:44:54,719 --> 00:44:56,799
Speaker 2: we sold, which is so crazy because it's like true,

1102
00:44:56,840 --> 00:45:00,600
Speaker 2: like we really like the difference of sixty days was

1103
00:45:00,880 --> 00:45:03,600
Speaker 2: like personally being I don't know about bankrupt, but like

1104
00:45:03,719 --> 00:45:06,359
Speaker 2: having no money to selling the company for one point

1105
00:45:06,400 --> 00:45:08,440
Speaker 2: one five billion dollars like in sixty days.

1106
00:45:08,520 --> 00:45:10,760
Speaker 1: So it's pretty crazy. That was pretty wild.

1107
00:45:10,840 --> 00:45:13,880
Speaker 2: But I mean Amazon why I wanted to sell the

1108
00:45:13,920 --> 00:45:16,279
Speaker 2: Amazon And I'm I sort of fortunate too, is you know,

1109
00:45:16,280 --> 00:45:19,919
Speaker 2: it was a founder led company with Jeff and they

1110
00:45:20,080 --> 00:45:21,920
Speaker 2: really have they still have let me. I mean it's

1111
00:45:21,920 --> 00:45:24,400
Speaker 2: been almost eight years now and they've really let me.

1112
00:45:24,440 --> 00:45:27,760
Speaker 2: Like I wasn't done with the business, but the business

1113
00:45:27,840 --> 00:45:30,480
Speaker 2: needed to have a bigger like it needed we needed

1114
00:45:30,520 --> 00:45:32,840
Speaker 2: like some support, like we just were growing so fast,

1115
00:45:33,400 --> 00:45:36,320
Speaker 2: and so that's what happened. Like I was really you know, excited,

1116
00:45:36,360 --> 00:45:37,799
Speaker 2: I was able to sort of do that like bring

1117
00:45:37,840 --> 00:45:40,399
Speaker 2: it business from you know, it was kind of growing

1118
00:45:40,440 --> 00:45:42,200
Speaker 2: fast and it was kind of on a crazy trajectory

1119
00:45:42,280 --> 00:45:45,040
Speaker 2: and then you know, sell it to a company that

1120
00:45:45,040 --> 00:45:47,239
Speaker 2: allows us support it and keep building it and it's

1121
00:45:47,280 --> 00:45:48,080
Speaker 2: you know gone from there.

1122
00:45:48,360 --> 00:45:50,080
Speaker 3: What was the story? What was going on? How were

1123
00:45:50,120 --> 00:45:52,120
Speaker 3: you guys almost bankrupt prior to selling?

1124
00:45:52,440 --> 00:45:55,280
Speaker 2: So we we were doing really well and the business

1125
00:45:55,320 --> 00:45:58,239
Speaker 2: was growing fast fast. Growing hardware companies are using a

1126
00:45:58,239 --> 00:46:02,520
Speaker 2: lot of cash. So going from that year like we sold,

1127
00:46:02,560 --> 00:46:05,480
Speaker 2: So we sold in end of twenty seventeen. We did

1128
00:46:05,520 --> 00:46:07,440
Speaker 2: four hundred and eighty million in twenty seventeen, we done

1129
00:46:07,560 --> 00:46:09,520
Speaker 2: hundred and seventy million in the year before, which means

1130
00:46:09,560 --> 00:46:12,760
Speaker 2: we were ordering hundreds of millions of dollars of parts

1131
00:46:13,280 --> 00:46:15,160
Speaker 2: going into this like, so we didn't have the cash.

1132
00:46:15,440 --> 00:46:16,640
Speaker 1: So everything was like kind of upfronted.

1133
00:46:16,680 --> 00:46:18,760
Speaker 2: Because it was so much growth, we were hiring people

1134
00:46:18,800 --> 00:46:20,920
Speaker 2: to go ahead of the growth customer service, Like when

1135
00:46:20,960 --> 00:46:23,520
Speaker 2: you're growing that fast, you have to hire way ahead

1136
00:46:23,560 --> 00:46:24,759
Speaker 2: of like the actual sales.

1137
00:46:24,800 --> 00:46:27,400
Speaker 1: So that's really tough on your cash.

1138
00:46:27,520 --> 00:46:30,040
Speaker 2: We got into a bit of a lawsuit with eighty

1139
00:46:30,120 --> 00:46:33,880
Speaker 2: t which you know was partially my fault. Probably I

1140
00:46:33,960 --> 00:46:36,040
Speaker 2: ended up hiring some people. They told me I shouldn't.

1141
00:46:36,600 --> 00:46:39,799
Speaker 2: I told them I should They sued me. What is

1142
00:46:39,840 --> 00:46:42,640
Speaker 2: eighty T it's the largest. It was the largest home

1143
00:46:42,640 --> 00:46:46,640
Speaker 2: security coupty. They do alarms and stuff, so they probably

1144
00:46:46,640 --> 00:46:48,759
Speaker 2: maybe the largest alarm.

1145
00:46:49,120 --> 00:46:51,440
Speaker 1: But they they sued us.

1146
00:46:51,560 --> 00:46:54,160
Speaker 2: They won an injunction against this alarm right while we

1147
00:46:54,160 --> 00:46:57,719
Speaker 2: were raising money. It sort of while we're going to

1148
00:46:57,760 --> 00:47:00,520
Speaker 2: the holidays. So like if you think about like the softest,

1149
00:47:00,640 --> 00:47:03,440
Speaker 2: like the place where we're the most fragile any company

1150
00:47:03,520 --> 00:47:07,160
Speaker 2: is right when you're going into the holidays because maximum amount.

1151
00:47:06,960 --> 00:47:10,160
Speaker 1: Of product in the market, so but zero like cash.

1152
00:47:10,200 --> 00:47:11,960
Speaker 2: So like you're waiting for all the holiday cash to

1153
00:47:12,000 --> 00:47:13,719
Speaker 2: come back because you got to sell it. So you've

1154
00:47:13,719 --> 00:47:16,960
Speaker 2: bought all this inventory, put it out into the retailers

1155
00:47:17,000 --> 00:47:19,840
Speaker 2: sort of everything sitting in warehouses, but the cash doesn't

1156
00:47:19,840 --> 00:47:21,759
Speaker 2: come back. So it's like from a cash cycle, like

1157
00:47:21,800 --> 00:47:24,160
Speaker 2: that's probably the bottom of your cash is them. We

1158
00:47:24,160 --> 00:47:25,640
Speaker 2: were raising money at that time, so we thought we

1159
00:47:25,640 --> 00:47:29,359
Speaker 2: were Okay, we get this injunction that goes away. Now

1160
00:47:29,360 --> 00:47:33,120
Speaker 2: we're like negative seventy million dollars and the only way

1161
00:47:33,160 --> 00:47:35,719
Speaker 2: to stay alive at that is not pay bills, so

1162
00:47:35,840 --> 00:47:38,600
Speaker 2: we start now like not paying our manufacturers, like it

1163
00:47:38,640 --> 00:47:41,279
Speaker 2: got really dark for like a it was a short

1164
00:47:41,320 --> 00:47:43,399
Speaker 2: period but it was but and then we were able

1165
00:47:43,480 --> 00:47:46,279
Speaker 2: to settle the lawsuit with at which was great and

1166
00:47:46,320 --> 00:47:49,960
Speaker 2: literally like we settled it sold so within really from

1167
00:47:51,160 --> 00:47:55,279
Speaker 2: from the injunction happening to selling the company, I think

1168
00:47:55,400 --> 00:47:58,760
Speaker 2: was sixty days. So like the injunction happens, the company

1169
00:47:58,760 --> 00:48:02,919
Speaker 2: basically goes negative seventy like there's no possible, like we're

1170
00:48:02,960 --> 00:48:06,120
Speaker 2: dead to we settle the lawsuit and then sign the

1171
00:48:06,239 --> 00:48:08,239
Speaker 2: term sheet for one point one five billion, and that

1172
00:48:08,400 --> 00:48:10,600
Speaker 2: was like a sixty day period, so like I mean,

1173
00:48:10,600 --> 00:48:12,920
Speaker 2: that's like I mean, and that's the and it's not

1174
00:48:13,000 --> 00:48:15,840
Speaker 2: even that unique for I mean, the circumstances maybe are unique,

1175
00:48:15,840 --> 00:48:18,239
Speaker 2: but like you talk to a lot of entrepreneurs and

1176
00:48:18,239 --> 00:48:20,719
Speaker 2: it's it's crazy, like you say, oh, you sold your

1177
00:48:20,760 --> 00:48:22,279
Speaker 2: cover for two billion, Yeah, and we almost went out of.

1178
00:48:22,280 --> 00:48:26,719
Speaker 4: Business like three weeks before, because it's like wow, it

1179
00:48:26,760 --> 00:48:29,720
Speaker 4: makes sense because also like companies that have physical products,

1180
00:48:29,760 --> 00:48:31,640
Speaker 4: and Jeremy always talks to it about makes them always

1181
00:48:31,640 --> 00:48:32,960
Speaker 4: like should I make an active We're a brand and

1182
00:48:33,000 --> 00:48:38,400
Speaker 4: he's like no, because it's the cash flow is tough.

1183
00:48:38,239 --> 00:48:41,279
Speaker 2: And growth like people don't think about this because it

1184
00:48:41,360 --> 00:48:43,239
Speaker 2: sounds good, like when you say a company went from

1185
00:48:43,239 --> 00:48:45,920
Speaker 2: three million, thirty million one seventy four eighty, like it

1186
00:48:45,960 --> 00:48:47,560
Speaker 2: does it, but it is good. I mean it's good

1187
00:48:47,640 --> 00:48:50,959
Speaker 2: like to have sales, but if you can only sell

1188
00:48:50,960 --> 00:48:53,160
Speaker 2: what you have, and you can only have what you've

1189
00:48:53,200 --> 00:48:57,120
Speaker 2: bought probably six to nine to twelve months before, so

1190
00:48:57,600 --> 00:48:59,680
Speaker 2: you're buying, Like if you're going from one hundred and

1191
00:48:59,680 --> 00:49:02,520
Speaker 2: seventy eighty, you're buying four hundred and eighty million dollars

1192
00:49:02,520 --> 00:49:04,160
Speaker 2: with a product when you did one seventy.

1193
00:49:04,840 --> 00:49:06,239
Speaker 1: How do you know what's going to grow like that?

1194
00:49:06,320 --> 00:49:08,080
Speaker 1: I mean you can think it's going.

1195
00:49:08,080 --> 00:49:09,960
Speaker 2: To grow like that, you can kind of project out,

1196
00:49:09,960 --> 00:49:12,040
Speaker 2: but if the growth stops, you now all of a

1197
00:49:12,040 --> 00:49:14,640
Speaker 2: sudden have two hundred million dollars a product that you

1198
00:49:14,680 --> 00:49:17,279
Speaker 2: didn't sell, Like, how do you survive that?

1199
00:49:17,400 --> 00:49:19,640
Speaker 1: And so it's very scary.

1200
00:49:19,760 --> 00:49:22,680
Speaker 2: Versus if you grew slower, then the cash comes back

1201
00:49:22,719 --> 00:49:24,880
Speaker 2: you order, it's kind of like you can stay more profitable.

1202
00:49:24,960 --> 00:49:29,560
Speaker 2: So I probably looking back, you know, it's interesting, probably

1203
00:49:29,760 --> 00:49:32,319
Speaker 2: I probably could have personally made more money and been

1204
00:49:32,400 --> 00:49:35,920
Speaker 2: a like bigger company in a way if we actually

1205
00:49:35,920 --> 00:49:40,160
Speaker 2: had gone slower. Now you don't obviously, like you can't

1206
00:49:40,320 --> 00:49:42,680
Speaker 2: tell what's going on. You don't know, all of a sudden,

1207
00:49:42,760 --> 00:49:43,960
Speaker 2: this industry is growing fast.

1208
00:49:44,280 --> 00:49:45,040
Speaker 1: We're worried if.

1209
00:49:44,920 --> 00:49:46,640
Speaker 2: We let sort of anyone, you know, if we sort

1210
00:49:46,680 --> 00:49:49,040
Speaker 2: of take the gas off, we'll just be like, you know,

1211
00:49:49,040 --> 00:49:51,040
Speaker 2: maybe it is a winner takes all market. It might

1212
00:49:51,080 --> 00:49:53,640
Speaker 2: have been, so you don't know, but yeah, looking back,

1213
00:49:53,680 --> 00:49:55,759
Speaker 2: it's like maybe if we just actually grown slower, it

1214
00:49:55,760 --> 00:49:57,560
Speaker 2: would have been better because it would have used less cash.

1215
00:49:57,719 --> 00:49:59,560
Speaker 4: You know, we've interviewed a lot of founders on the show,

1216
00:49:59,680 --> 00:50:01,760
Speaker 4: and a lot of them when we talk about selling

1217
00:50:01,800 --> 00:50:04,920
Speaker 4: their businesses, a lot of people say that, you know,

1218
00:50:04,960 --> 00:50:06,959
Speaker 4: one of the best things about selling was that they're

1219
00:50:07,040 --> 00:50:09,799
Speaker 4: finally able to focus on the things that they love

1220
00:50:09,880 --> 00:50:13,319
Speaker 4: about building a business. So what have you been able

1221
00:50:13,360 --> 00:50:16,560
Speaker 4: to focus on an Amazon that you know gets you excited.

1222
00:50:16,239 --> 00:50:18,680
Speaker 3: Where you don't have to worry about And that's so true.

1223
00:50:18,719 --> 00:50:21,359
Speaker 2: Like if you're a real entrepreneur, like you're not necessarily

1224
00:50:21,360 --> 00:50:24,200
Speaker 2: in it for the money. I mean, you obviously want

1225
00:50:24,239 --> 00:50:26,080
Speaker 2: to make some success, Like I think that's that's fair,

1226
00:50:26,600 --> 00:50:28,719
Speaker 2: but yeah, you want to like build stuff and so

1227
00:50:28,920 --> 00:50:32,400
Speaker 2: selling to Amazon instead of spending my time going bankrupt

1228
00:50:32,480 --> 00:50:34,120
Speaker 2: and trying to raise money and trying to figure out

1229
00:50:34,120 --> 00:50:36,520
Speaker 2: the finances. Like all of that sort of was taken

1230
00:50:36,560 --> 00:50:39,640
Speaker 2: care of, and now I could focus on inventions and

1231
00:50:39,640 --> 00:50:42,000
Speaker 2: product And we've come out with more products since we

1232
00:50:42,080 --> 00:50:45,520
Speaker 2: sold to Amazon by like one hundred x, the things

1233
00:50:45,520 --> 00:50:47,360
Speaker 2: like the dog Search party, all those things, is like,

1234
00:50:47,400 --> 00:50:49,200
Speaker 2: those are the things I can focus on, Like, now

1235
00:50:49,200 --> 00:50:51,279
Speaker 2: I can focus on the one we're coming out with

1236
00:50:51,400 --> 00:50:54,200
Speaker 2: right now, which is Firewatch. So now with the fires

1237
00:50:54,200 --> 00:50:57,279
Speaker 2: and the palisades, you know that I experienced. I was

1238
00:50:57,320 --> 00:50:59,600
Speaker 2: in there, and I'm able to invent something and actually

1239
00:50:59,640 --> 00:51:02,600
Speaker 2: build it and put it out instead of just focusing

1240
00:51:02,680 --> 00:51:04,719
Speaker 2: on how we finance our business. And yeah, it has

1241
00:51:04,760 --> 00:51:09,240
Speaker 2: allowed us allowed me to focus on inventing ninety percent

1242
00:51:09,320 --> 00:51:11,719
Speaker 2: of my time and ten percent is in like sort

1243
00:51:11,760 --> 00:51:14,160
Speaker 2: of other stuff, whereas probably before I sold that, I

1244
00:51:14,200 --> 00:51:17,719
Speaker 2: was ninety percent other stuff working on that and ten

1245
00:51:17,719 --> 00:51:18,440
Speaker 2: percent invention.

1246
00:51:18,760 --> 00:51:21,120
Speaker 4: Yeah, it must feel so good to finally be able

1247
00:51:21,200 --> 00:51:22,520
Speaker 4: to just be creative.

1248
00:51:23,080 --> 00:51:24,799
Speaker 1: It feels great, Like it is.

1249
00:51:24,880 --> 00:51:28,040
Speaker 2: It is great, and especially a company like Amazon that

1250
00:51:28,080 --> 00:51:30,680
Speaker 2: allows like sort of celebrates founders, they've done it now

1251
00:51:30,719 --> 00:51:33,600
Speaker 2: with Audible and IMDb, and you see like all these

1252
00:51:33,600 --> 00:51:37,919
Speaker 2: companies Zappos, you know, with you know, sadly Tony Shape

1253
00:51:37,920 --> 00:51:40,120
Speaker 2: passed away, but like you know, Tony was there till

1254
00:51:40,160 --> 00:51:43,080
Speaker 2: the end and able to still sort of run Zappos

1255
00:51:43,120 --> 00:51:44,480
Speaker 2: and run it in the way he wanted to. And

1256
00:51:44,520 --> 00:51:47,479
Speaker 2: so Amazon's been an incredible place for entrepreneurs to go

1257
00:51:48,000 --> 00:51:49,920
Speaker 2: to take their businesses to that next level.

1258
00:51:50,160 --> 00:51:52,439
Speaker 4: You know, we touch on the Palisades during our run,

1259
00:51:52,480 --> 00:51:54,880
Speaker 4: and guys, for a little bit of context, when Jamie

1260
00:51:54,880 --> 00:51:56,200
Speaker 4: and I were trying to figure out where we should

1261
00:51:56,239 --> 00:51:56,880
Speaker 4: do our run.

1262
00:51:56,920 --> 00:51:58,120
Speaker 3: He was like, well, would you want to do the

1263
00:51:58,200 --> 00:51:59,560
Speaker 3: run in the Palisades with me?

1264
00:51:59,640 --> 00:52:01,319
Speaker 4: Because this is where I live and I actually do

1265
00:52:01,400 --> 00:52:04,480
Speaker 4: a run every day through the fire zones. And I

1266
00:52:04,520 --> 00:52:06,759
Speaker 4: was like, oh, like, you know as much I and

1267
00:52:07,160 --> 00:52:09,480
Speaker 4: you know, we we it would be an awesome video.

1268
00:52:09,800 --> 00:52:11,560
Speaker 4: Of course, to see you're still invited to do it

1269
00:52:11,560 --> 00:52:12,759
Speaker 4: if we want to do it, I do think we

1270
00:52:12,800 --> 00:52:13,680
Speaker 4: have to do it at some point.

1271
00:52:13,960 --> 00:52:14,879
Speaker 1: I'm happy to take you.

1272
00:52:14,880 --> 00:52:16,759
Speaker 4: Because I want to see you know we talked about

1273
00:52:16,840 --> 00:52:18,040
Speaker 4: on the run, but I want to see the fire

1274
00:52:18,080 --> 00:52:20,440
Speaker 4: line that you guys kind of where you were protecting

1275
00:52:20,440 --> 00:52:24,480
Speaker 4: the neighborhood. But for you know, just for our listeners

1276
00:52:24,480 --> 00:52:26,239
Speaker 4: that haven't seen the run, can you talk a little

1277
00:52:26,280 --> 00:52:29,359
Speaker 4: bit about your you know, fire run that you do

1278
00:52:29,480 --> 00:52:30,920
Speaker 4: and kind of what happened in.

1279
00:52:30,840 --> 00:52:34,040
Speaker 2: Your Yes, I live in the Palisades. Fire burned in

1280
00:52:34,080 --> 00:52:36,440
Speaker 2: the back of our house. We came back into like

1281
00:52:36,719 --> 00:52:39,040
Speaker 2: as the fires happening, we went back in and I

1282
00:52:39,120 --> 00:52:41,759
Speaker 2: ended up like I basically walked in the back of

1283
00:52:41,800 --> 00:52:44,080
Speaker 2: the properties on fire and it was kind of crazy,

1284
00:52:44,160 --> 00:52:45,880
Speaker 2: and helped put it out. A bunch of neighbors came

1285
00:52:45,920 --> 00:52:47,560
Speaker 2: back and helped, and so we kind of held the

1286
00:52:47,560 --> 00:52:48,920
Speaker 2: fire line on our neighborhood.

1287
00:52:49,120 --> 00:52:50,800
Speaker 1: We're fortunate that our neighborhood.

1288
00:52:50,400 --> 00:52:53,239
Speaker 2: Was on like i'll say, kind of a farther side

1289
00:52:53,239 --> 00:52:54,920
Speaker 2: of the fire, so it wasn't in like the first

1290
00:52:54,960 --> 00:52:58,680
Speaker 2: wave of just getting hit. And then also we had

1291
00:52:58,719 --> 00:53:01,279
Speaker 2: water still at our house, so our house was like

1292
00:53:01,280 --> 00:53:03,040
Speaker 2: on the other side of the Palisades, and you heard

1293
00:53:03,040 --> 00:53:04,880
Speaker 2: a lot about like there's an area that didn't have

1294
00:53:04,920 --> 00:53:09,080
Speaker 2: any water and so so, yes, we kind of did that.

1295
00:53:09,280 --> 00:53:12,839
Speaker 2: And so I've been in the fire zone. We live

1296
00:53:13,080 --> 00:53:15,799
Speaker 2: back there, so it's like from the back of my

1297
00:53:15,880 --> 00:53:19,799
Speaker 2: house back is the fire. And now that things are

1298
00:53:19,840 --> 00:53:21,960
Speaker 2: like kind of cleaned up, and it's kind of you know,

1299
00:53:22,080 --> 00:53:24,680
Speaker 2: kind of starting to grow back. I mean, it's still

1300
00:53:24,680 --> 00:53:27,000
Speaker 2: a you can see there's just houses are gone. But

1301
00:53:27,160 --> 00:53:28,680
Speaker 2: I go on my run that I used to do,

1302
00:53:28,719 --> 00:53:30,520
Speaker 2: and so I have all these loops that I do

1303
00:53:30,560 --> 00:53:33,600
Speaker 2: through the woods there's great trails, and then also through

1304
00:53:33,640 --> 00:53:36,600
Speaker 2: some of the town and so it's it's it's kind

1305
00:53:36,600 --> 00:53:39,279
Speaker 2: of I mean, it's weird because I run through this

1306
00:53:39,520 --> 00:53:42,640
Speaker 2: area and where there was houses and now there's actually

1307
00:53:42,640 --> 00:53:45,640
Speaker 2: a bunch of coyotes that live in there, which they

1308
00:53:45,640 --> 00:53:46,320
Speaker 2: don't seem.

1309
00:53:46,120 --> 00:53:46,560
Speaker 1: To bother me.

1310
00:53:46,600 --> 00:53:48,000
Speaker 2: So it's not that, but it's like it is a

1311
00:53:48,719 --> 00:53:52,319
Speaker 2: eerie almost like like a movie or like a TV

1312
00:53:52,440 --> 00:53:54,960
Speaker 2: show of like apocalypse. Like you're running through this area

1313
00:53:54,960 --> 00:53:57,560
Speaker 2: and there's like a couple of houses that are still standing.

1314
00:53:57,920 --> 00:54:00,400
Speaker 2: There's a couple of houses being built, but like hundreds

1315
00:54:00,440 --> 00:54:02,400
Speaker 2: of you know, lots that are just sort of cleared

1316
00:54:02,400 --> 00:54:04,680
Speaker 2: and just have like grass growing on them. And the

1317
00:54:04,719 --> 00:54:06,640
Speaker 2: sidewalks are kind of broken now and the streets are

1318
00:54:06,680 --> 00:54:08,360
Speaker 2: kind of like broken from just all this stuff and

1319
00:54:08,719 --> 00:54:11,919
Speaker 2: coyotes there, and it's just like it is like post

1320
00:54:11,960 --> 00:54:13,440
Speaker 2: apocalypse kind of thing.

1321
00:54:13,800 --> 00:54:14,399
Speaker 3: Is it's sad.

1322
00:54:14,440 --> 00:54:17,400
Speaker 4: And you said your son seventeen and Oliver that you raised,

1323
00:54:17,440 --> 00:54:19,279
Speaker 4: that grew up in the Palisades. And I have friends

1324
00:54:19,320 --> 00:54:21,880
Speaker 4: that grew up in the Palisades and you know, not

1325
00:54:21,920 --> 00:54:24,480
Speaker 4: only did their childhood homes burn down, but it's like

1326
00:54:24,520 --> 00:54:27,400
Speaker 4: the neighborhood restaurants, they would go to, this elementary schools.

1327
00:54:27,440 --> 00:54:28,160
Speaker 3: It's crazy.

1328
00:54:28,360 --> 00:54:30,279
Speaker 2: It was a community, I mean, the whole, like the

1329
00:54:30,600 --> 00:54:32,719
Speaker 2: and you know, I think nine schools burned. I mean,

1330
00:54:32,719 --> 00:54:35,319
Speaker 2: like it was the the homes. I mean, it was

1331
00:54:35,719 --> 00:54:38,040
Speaker 2: I think terrible. I'm you know, my home did not

1332
00:54:38,120 --> 00:54:41,239
Speaker 2: burn down, but like I think most people I've talked

1333
00:54:41,239 --> 00:54:45,160
Speaker 2: to agree that, like the schools and the town burning

1334
00:54:45,160 --> 00:54:47,680
Speaker 2: down like that was also like just because it was

1335
00:54:47,719 --> 00:54:49,160
Speaker 2: a town, kids were.

1336
00:54:49,000 --> 00:54:50,880
Speaker 1: In it and like my son grew up in it,

1337
00:54:50,920 --> 00:54:53,880
Speaker 1: and it's just like it really is terrible.

1338
00:54:53,920 --> 00:54:55,319
Speaker 2: I think it will come back, you know, I do

1339
00:54:55,400 --> 00:54:59,120
Speaker 2: believe in the resilience of people. And it's been amazing

1340
00:54:59,160 --> 00:55:01,359
Speaker 2: like watching you know, kind of start to come back.

1341
00:55:01,360 --> 00:55:03,400
Speaker 2: But it's gonna take a long time because it's just

1342
00:55:03,400 --> 00:55:06,799
Speaker 2: just to shear how large scale that is.

1343
00:55:06,880 --> 00:55:09,080
Speaker 1: I mean it's I think seven thousand homes or something.

1344
00:55:09,320 --> 00:55:12,200
Speaker 4: What has it been like being there since the fire

1345
00:55:12,280 --> 00:55:13,960
Speaker 4: is like is it did you guys get out for

1346
00:55:14,000 --> 00:55:14,520
Speaker 4: a little bit?

1347
00:55:14,840 --> 00:55:15,359
Speaker 1: So we got out.

1348
00:55:15,400 --> 00:55:17,040
Speaker 2: We didn't have power for a month, so we were

1349
00:55:17,040 --> 00:55:18,919
Speaker 2: basically out of the house until the power came back.

1350
00:55:18,960 --> 00:55:22,040
Speaker 2: We were one of the first people back. I think

1351
00:55:22,120 --> 00:55:24,239
Speaker 2: we just like felt like we had to go back,

1352
00:55:24,280 --> 00:55:26,160
Speaker 2: Like it was kind of like a like, we're going

1353
00:55:26,239 --> 00:55:29,880
Speaker 2: to do it. So we've been back now since a

1354
00:55:30,000 --> 00:55:33,959
Speaker 2: month after the fire. You know, it's from our house

1355
00:55:34,000 --> 00:55:35,719
Speaker 2: if we drive because we're on the edge, if we

1356
00:55:35,840 --> 00:55:38,040
Speaker 2: drive sort of towards the Santa Monica side, so if

1357
00:55:38,040 --> 00:55:39,920
Speaker 2: we drive like north, like we don't see any fire.

1358
00:55:40,040 --> 00:55:42,279
Speaker 2: So what's nice like for my son and for like

1359
00:55:42,320 --> 00:55:44,640
Speaker 2: we can kind of go in and out without being

1360
00:55:44,640 --> 00:55:46,360
Speaker 2: in it. But when we go through the fire zone,

1361
00:55:46,520 --> 00:55:50,080
Speaker 2: and when I really like spend time in the fire zone,

1362
00:55:50,280 --> 00:55:51,960
Speaker 2: like I drove someone around the other day and kind

1363
00:55:51,960 --> 00:55:54,200
Speaker 2: of showed them like the whole palisades, Like I don't

1364
00:55:54,200 --> 00:55:57,560
Speaker 2: sleep that night, Like it is still for me when

1365
00:55:57,600 --> 00:56:00,360
Speaker 2: I really go into it, and when I like I

1366
00:56:00,440 --> 00:56:02,080
Speaker 2: kind of run through it and it's like it doesn't

1367
00:56:02,239 --> 00:56:04,680
Speaker 2: but like when I really think about it, I still

1368
00:56:04,719 --> 00:56:07,040
Speaker 2: can't imagine that it happened. Like it's such a it's

1369
00:56:07,160 --> 00:56:10,239
Speaker 2: so massive and devastating that it's like something like my

1370
00:56:10,360 --> 00:56:11,560
Speaker 2: brain can't get around.

1371
00:56:11,640 --> 00:56:13,120
Speaker 1: And so yeah, like.

1372
00:56:13,040 --> 00:56:14,320
Speaker 2: When I really go up there, if I took you

1373
00:56:14,400 --> 00:56:15,799
Speaker 2: up there and like really showed you the whole thing,

1374
00:56:15,840 --> 00:56:17,719
Speaker 2: like I, it does like I can feel it like

1375
00:56:17,760 --> 00:56:18,319
Speaker 2: affect me.

1376
00:56:18,640 --> 00:56:21,400
Speaker 1: Oh yeah, because it's just it's just like it just shouldn't.

1377
00:56:22,080 --> 00:56:25,360
Speaker 2: It just doesn't like rationally like that like a city

1378
00:56:25,400 --> 00:56:27,880
Speaker 2: burning down just doesn't make sense, Like it just doesn't

1379
00:56:27,920 --> 00:56:28,160
Speaker 2: like to.

1380
00:56:29,040 --> 00:56:31,480
Speaker 4: And and I mean, we weren't in the Palisades. We

1381
00:56:31,480 --> 00:56:32,680
Speaker 4: were in Running and we were in the house that

1382
00:56:32,680 --> 00:56:34,960
Speaker 4: we're currently filming this in. But even I mean, and

1383
00:56:35,000 --> 00:56:38,120
Speaker 4: this was a completely different situation. But we you know,

1384
00:56:38,320 --> 00:56:41,879
Speaker 4: during the Palisades fires, there were fires kind of all

1385
00:56:41,920 --> 00:56:43,960
Speaker 4: over the city, and we talked about the you know,

1386
00:56:44,040 --> 00:56:45,840
Speaker 4: the fires, the app that you guys are creating and

1387
00:56:45,880 --> 00:56:48,040
Speaker 4: then the watch Judy app and how you guys are integrating.

1388
00:56:48,280 --> 00:56:50,280
Speaker 4: But when we were here and Runy and I remember

1389
00:56:50,320 --> 00:56:52,080
Speaker 4: we were sitting at our kitchen table, which is just

1390
00:56:52,160 --> 00:56:55,480
Speaker 4: to the left of us, and we started smelling the smoke.

1391
00:56:55,480 --> 00:56:56,360
Speaker 3: It's amost like a bonfire.

1392
00:56:56,440 --> 00:56:58,880
Speaker 4: When this is happening, and we kind of walk outside

1393
00:56:58,920 --> 00:57:02,200
Speaker 4: and look up and it looked like a volcano had erupted.

1394
00:57:02,280 --> 00:57:04,160
Speaker 4: It was the scary and I mean, I'm from New Jersey.

1395
00:57:04,200 --> 00:57:08,520
Speaker 4: I'm not used to like earthquakes or like wildfires. It's

1396
00:57:08,560 --> 00:57:11,960
Speaker 4: just not something that happens in those areas. And to

1397
00:57:12,040 --> 00:57:15,160
Speaker 4: see it was surreal, like it I it was out

1398
00:57:15,200 --> 00:57:15,839
Speaker 4: of a horror movie.

1399
00:57:15,920 --> 00:57:17,400
Speaker 1: It's surreal. It's a horror movie.

1400
00:57:18,080 --> 00:57:20,040
Speaker 3: But you were in it, which is crazy in it,

1401
00:57:20,120 --> 00:57:20,440
Speaker 3: and I.

1402
00:57:20,400 --> 00:57:22,760
Speaker 2: Think, yeah, But the thing that I saw that was

1403
00:57:22,760 --> 00:57:27,000
Speaker 2: in it is that like the if it's information like

1404
00:57:27,120 --> 00:57:28,960
Speaker 2: what I saw is that like a lot of it's

1405
00:57:29,040 --> 00:57:32,040
Speaker 2: very hard, especially as these fires get bigger to understand

1406
00:57:32,040 --> 00:57:34,600
Speaker 2: like where it is they spread like I saw how

1407
00:57:34,640 --> 00:57:36,240
Speaker 2: like you know, like it would blow and you'd see

1408
00:57:36,240 --> 00:57:39,200
Speaker 2: these embers go forever and then they'd like start a

1409
00:57:39,280 --> 00:57:42,280
Speaker 2: fire many houses down, like in a bush or something.

1410
00:57:42,360 --> 00:57:43,440
Speaker 1: So the fire was like jumping.

1411
00:57:44,240 --> 00:57:47,000
Speaker 2: And that's what with this fire watch that we are

1412
00:57:47,520 --> 00:57:51,400
Speaker 2: are launching now are launched with with Watch Duty, is

1413
00:57:51,440 --> 00:57:54,040
Speaker 2: that now all the ring customers. We had ten thousand

1414
00:57:54,120 --> 00:57:57,560
Speaker 2: cameras in the Palate just in the Palisades area, and

1415
00:57:57,640 --> 00:58:00,600
Speaker 2: so allowing people to turn those cameras on feed that

1416
00:58:00,640 --> 00:58:04,240
Speaker 2: into Watch duty during the natural disaster, during the fire,

1417
00:58:04,560 --> 00:58:07,560
Speaker 2: so that they can get accurate information of, oh, the

1418
00:58:07,600 --> 00:58:09,440
Speaker 2: fire jumped in, it's now over here, but it's not

1419
00:58:09,560 --> 00:58:11,800
Speaker 2: over here, because it's just as important to know where

1420
00:58:11,800 --> 00:58:12,160
Speaker 2: it's not.

1421
00:58:12,240 --> 00:58:14,400
Speaker 1: Than where it is. You know.

1422
00:58:14,640 --> 00:58:17,000
Speaker 2: If we can more accurately do that, hopefully we can

1423
00:58:17,040 --> 00:58:21,040
Speaker 2: better deploy the resources we have and then need less

1424
00:58:21,120 --> 00:58:23,600
Speaker 2: resources to stop the fire, which means that there's other

1425
00:58:23,600 --> 00:58:26,160
Speaker 2: fires happening like all this stuff, because it just becomes

1426
00:58:26,160 --> 00:58:28,440
Speaker 2: like everyone's kind of you know, it's the fog of war.

1427
00:58:28,440 --> 00:58:31,640
Speaker 2: Everyone's running around. It's like we're really hoping that, you know,

1428
00:58:31,720 --> 00:58:35,240
Speaker 2: ring can be one part now of helping to solve

1429
00:58:35,240 --> 00:58:37,480
Speaker 2: these fires by making it more efficient in how we

1430
00:58:37,600 --> 00:58:38,880
Speaker 2: use the resources during them.

1431
00:58:39,160 --> 00:58:40,880
Speaker 3: Yeah, it's necessary.

1432
00:58:40,920 --> 00:58:43,320
Speaker 4: And yeah, even because with Watch Shooty when we were here,

1433
00:58:43,360 --> 00:58:45,720
Speaker 4: it was things weren't being updated in real time, and

1434
00:58:45,760 --> 00:58:48,840
Speaker 4: like the running fire ended up being okay. They were

1435
00:58:48,880 --> 00:58:51,000
Speaker 4: able to get it under control before it reached any

1436
00:58:51,000 --> 00:58:53,400
Speaker 4: of the houses. But I think the scariest thing about

1437
00:58:53,400 --> 00:58:55,720
Speaker 4: it was we smelted immediately because it was coming straight

1438
00:58:55,760 --> 00:58:57,520
Speaker 4: onto our street. If it had reached the houses, it

1439
00:58:57,520 --> 00:58:59,720
Speaker 4: would have come in this direction. The scariest thing about

1440
00:58:59,720 --> 00:59:01,280
Speaker 4: it was you were driving out. We were able to

1441
00:59:01,280 --> 00:59:03,080
Speaker 4: get out. We alerted our neighbors because we had had

1442
00:59:03,160 --> 00:59:05,640
Speaker 4: like a neighborhood kind of meeting, and Jeremy again was

1443
00:59:05,680 --> 00:59:07,480
Speaker 4: like the captain and my husband was the captain in

1444
00:59:07,520 --> 00:59:09,600
Speaker 4: this situation. I was a disastrous So you don't want

1445
00:59:09,600 --> 00:59:12,640
Speaker 4: to be with me in an emergency situation. But he

1446
00:59:12,760 --> 00:59:14,760
Speaker 4: was great alerting the neighbors, getting everybody out of their

1447
00:59:14,800 --> 00:59:16,880
Speaker 4: house houses, especially the elderly people that.

1448
00:59:16,800 --> 00:59:17,520
Speaker 3: Live on our block.

1449
00:59:17,640 --> 00:59:20,320
Speaker 4: But as we were driving out and kind of missing,

1450
00:59:20,400 --> 00:59:22,520
Speaker 4: I'm sure all the traffic and the you know, gridlock

1451
00:59:22,560 --> 00:59:25,080
Speaker 4: traffic that occurred as soon as people realized Runnian was

1452
00:59:25,120 --> 00:59:28,600
Speaker 4: on fire. Watch Study hadn't even updated yet that Runian

1453
00:59:28,680 --> 00:59:29,200
Speaker 4: was on fire.

1454
00:59:29,280 --> 00:59:29,440
Speaker 1: You know.

1455
00:59:29,520 --> 00:59:31,960
Speaker 2: So this is and watch the so for like people

1456
00:59:32,280 --> 00:59:34,520
Speaker 2: that are not in fire areas probably know what watch

1457
00:59:34,520 --> 00:59:37,160
Speaker 2: Shooty is, but like watch Shooty is this app. It's

1458
00:59:37,160 --> 00:59:40,200
Speaker 2: a non for profit and what they do is they

1459
00:59:40,240 --> 00:59:42,840
Speaker 2: take all the information from like radio calls and nine

1460
00:59:42,840 --> 00:59:44,680
Speaker 2: to one calls and they basically try to help put

1461
00:59:44,680 --> 00:59:47,800
Speaker 2: this map together. That's as real time as you can,

1462
00:59:48,240 --> 00:59:50,320
Speaker 2: but again as real time as you can, because like

1463
00:59:50,360 --> 00:59:52,280
Speaker 2: the datea they're getting is like literally they're like listening

1464
00:59:52,320 --> 00:59:54,000
Speaker 2: to radio calls and listening to all this stuff and

1465
00:59:54,000 --> 00:59:56,680
Speaker 2: trying to like, but it is the best. If you

1466
00:59:56,720 --> 00:59:59,200
Speaker 2: went to the command center in the fires and these

1467
00:59:59,200 --> 01:00:01,040
Speaker 2: big fires, they actually I watched Duty up like it

1468
01:00:01,120 --> 01:00:02,480
Speaker 2: is the So what you're saying is like.

1469
01:00:02,520 --> 01:00:04,080
Speaker 1: Not actually that updated.

1470
01:00:04,120 --> 01:00:08,160
Speaker 2: That's like the best information currently that we have, which

1471
01:00:08,160 --> 01:00:10,560
Speaker 2: is why if we can feed information then from AI

1472
01:00:10,720 --> 01:00:13,520
Speaker 2: and from RING into it, then we can create hopefully

1473
01:00:13,600 --> 01:00:15,840
Speaker 2: a much more real time and accurate like to the

1474
01:00:15,920 --> 01:00:19,200
Speaker 2: millimeter fire app, you know, fire map, and then you

1475
01:00:19,240 --> 01:00:20,760
Speaker 2: know exactly where it is again and it's like for

1476
01:00:20,800 --> 01:00:23,000
Speaker 2: people to evacuate, they know where it is, and for

1477
01:00:23,280 --> 01:00:26,160
Speaker 2: deploying resources, we know where it is. And that's you know,

1478
01:00:26,240 --> 01:00:29,760
Speaker 2: I certainly I hope another fire does not happen. I

1479
01:00:29,800 --> 01:00:32,800
Speaker 2: think they will based on what we're seeing and and

1480
01:00:32,920 --> 01:00:38,400
Speaker 2: I hope that with technology, whether it's RING fired, Watch Duty,

1481
01:00:39,320 --> 01:00:42,040
Speaker 2: other things that people are building, I do hope we're

1482
01:00:42,040 --> 01:00:44,800
Speaker 2: able to mitigate so that in you know, three five,

1483
01:00:44,880 --> 01:00:48,640
Speaker 2: ten years, a fire like what happened in the Palisades

1484
01:00:48,720 --> 01:00:51,640
Speaker 2: just doesn't have that impact because it's not even like

1485
01:00:51,720 --> 01:00:54,600
Speaker 2: the money, it's just the like the impact to children

1486
01:00:54,680 --> 01:00:58,320
Speaker 2: and communities and like that's just it's just it's I mean,

1487
01:00:58,360 --> 01:01:00,480
Speaker 2: people died, like it's it's it's terrible.

1488
01:01:00,600 --> 01:01:02,200
Speaker 4: I had somebody say this to me the other day

1489
01:01:02,240 --> 01:01:04,320
Speaker 4: when we were doing an interview, and it was that

1490
01:01:05,000 --> 01:01:08,040
Speaker 4: this concept of you know, obviously you're a serial entrepreneur

1491
01:01:08,120 --> 01:01:11,840
Speaker 4: or somebody that's always loved inventing things, building things, But

1492
01:01:11,880 --> 01:01:15,120
Speaker 4: if you can think back to your childhood and some

1493
01:01:15,200 --> 01:01:17,160
Speaker 4: of the interests that you had when you were younger,

1494
01:01:17,920 --> 01:01:20,840
Speaker 4: you know, do you feel like this idea for ring

1495
01:01:21,200 --> 01:01:24,040
Speaker 4: was maybe always there based on the interest that you've

1496
01:01:24,080 --> 01:01:24,720
Speaker 4: always had.

1497
01:01:25,000 --> 01:01:27,240
Speaker 2: I think the tinker in me was always there. I

1498
01:01:27,240 --> 01:01:30,000
Speaker 2: was always like remote control cars and building stuff in

1499
01:01:30,040 --> 01:01:31,800
Speaker 2: my basement, Like I was always tinkering.

1500
01:01:32,440 --> 01:01:34,680
Speaker 1: And then I so I like that part was there,

1501
01:01:34,720 --> 01:01:35,200
Speaker 1: and then the other.

1502
01:01:35,120 --> 01:01:37,040
Speaker 2: Part was like I always was helping people, like I

1503
01:01:37,080 --> 01:01:40,920
Speaker 2: always have liked helping people. I was a volunteer fireman

1504
01:01:40,960 --> 01:01:44,640
Speaker 2: as a kid, Like I remember, like you know, I

1505
01:01:44,680 --> 01:01:46,320
Speaker 2: wasn't even that big, Like we're like sticking up for

1506
01:01:46,400 --> 01:01:47,560
Speaker 2: kids who are like getting bullied.

1507
01:01:47,720 --> 01:01:48,360
Speaker 1: I got bullied.

1508
01:01:48,360 --> 01:01:50,040
Speaker 2: But like then like I always like I think I've

1509
01:01:50,080 --> 01:01:51,400
Speaker 2: had a lot of I always have had a lot

1510
01:01:51,440 --> 01:01:53,480
Speaker 2: of empathy, and so I think like when you take

1511
01:01:53,520 --> 01:01:56,960
Speaker 2: empathy and invention, like Ring is the ultimate company because

1512
01:01:57,400 --> 01:02:00,200
Speaker 2: making neighborhoods safer is the empathy part, and then how

1513
01:02:00,200 --> 01:02:01,920
Speaker 2: you do it as the inventor. And so yeah, I

1514
01:02:01,960 --> 01:02:04,200
Speaker 2: do think that like looking back, it was all there,

1515
01:02:04,240 --> 01:02:06,840
Speaker 2: it wasn't as obvious. I wish it was because I

1516
01:02:06,880 --> 01:02:09,240
Speaker 2: would have like maybe started when I was twenty instead

1517
01:02:09,240 --> 01:02:12,800
Speaker 2: of you know, way later. But yeah, I do think

1518
01:02:12,880 --> 01:02:15,080
Speaker 2: Ring like fits sort of my superpowers.

1519
01:02:15,480 --> 01:02:17,320
Speaker 4: And you know, even we were talking about the town

1520
01:02:17,360 --> 01:02:20,280
Speaker 4: in Missouri that you've helped kind of redevelop by building

1521
01:02:20,280 --> 01:02:22,400
Speaker 4: a bar and building a coffee shop and even in Nantucket,

1522
01:02:22,440 --> 01:02:24,200
Speaker 4: like building a coffee shop in Nantucket.

1523
01:02:24,200 --> 01:02:27,000
Speaker 3: Like it's so you are somebody that likes helping people.

1524
01:02:27,160 --> 01:02:28,600
Speaker 2: Yeah, that's like I like to you know, if I

1525
01:02:28,720 --> 01:02:32,040
Speaker 2: see a problem, it's like I want to fix it.

1526
01:02:32,120 --> 01:02:34,240
Speaker 2: And so again I put like my inventor brain and

1527
01:02:34,320 --> 01:02:36,480
Speaker 2: my you know, it's like if you can take like

1528
01:02:36,520 --> 01:02:39,160
Speaker 2: sort of a little bit of capital invention and then

1529
01:02:39,200 --> 01:02:41,040
Speaker 2: like I think it's like empathy of like you know,

1530
01:02:41,080 --> 01:02:43,680
Speaker 2: I want to help, you know, it's amazing, like what

1531
01:02:43,760 --> 01:02:45,760
Speaker 2: you can do the problem is it also like I

1532
01:02:45,920 --> 01:02:48,560
Speaker 2: end up doing too much and like I'm like I

1533
01:02:48,640 --> 01:02:50,520
Speaker 2: sort of go for my skis, like I sometimes a lot,

1534
01:02:50,520 --> 01:02:51,480
Speaker 2: like I have too much going on.

1535
01:02:51,680 --> 01:02:54,240
Speaker 4: Well, you said this earlier, and you also said it

1536
01:02:54,280 --> 01:02:56,520
Speaker 4: on the Bethany Frankel podcast from four years ago that

1537
01:02:56,560 --> 01:02:59,760
Speaker 4: I listened to yesterday, But it is that you don't

1538
01:03:00,160 --> 01:03:03,280
Speaker 4: like setting goals because you believe that they create ceilings.

1539
01:03:03,720 --> 01:03:05,280
Speaker 3: So can you break that down for us?

1540
01:03:05,520 --> 01:03:07,680
Speaker 2: So I think, like if you look at ring, like

1541
01:03:07,760 --> 01:03:11,280
Speaker 2: making neighborhoods safer is not a it's not an achievable goal.

1542
01:03:11,360 --> 01:03:13,640
Speaker 1: It's a mission that's not achievable. It's infinite.

1543
01:03:13,720 --> 01:03:16,320
Speaker 2: Like, so I love setting things that are infinite for

1544
01:03:16,440 --> 01:03:19,720
Speaker 2: like my team, for myself. So that you because I

1545
01:03:20,040 --> 01:03:22,800
Speaker 2: think when you do like sales goals, if I had

1546
01:03:22,840 --> 01:03:25,520
Speaker 2: told my head of sales, let's sell, you know, our

1547
01:03:25,520 --> 01:03:28,959
Speaker 2: first year fifty million dollars of ring, he he would

1548
01:03:28,960 --> 01:03:31,240
Speaker 2: have gotten to fifty million dollars and then like we

1549
01:03:31,320 --> 01:03:34,360
Speaker 2: did it. Instead we sold like we did like one

1550
01:03:34,440 --> 01:03:37,320
Speaker 2: hundred million. We did way more than anyone could have

1551
01:03:37,360 --> 01:03:40,000
Speaker 2: thought of because we didn't have a sales goal. We

1552
01:03:40,040 --> 01:03:43,320
Speaker 2: had a making neighborhood safer goal and when they you know,

1553
01:03:43,400 --> 01:03:45,840
Speaker 2: when Don Hicks, this guy that you know basically created

1554
01:03:45,840 --> 01:03:47,640
Speaker 2: our entire sales thing, he called me be like we

1555
01:03:47,800 --> 01:03:51,120
Speaker 2: just closed whatever, and I'm like, okay, great, can you close?

1556
01:03:51,160 --> 01:03:52,040
Speaker 1: And I'd be like the next one?

1557
01:03:52,040 --> 01:03:54,000
Speaker 2: You know, it's like where's if you had a goal,

1558
01:03:54,320 --> 01:03:56,080
Speaker 2: our goal probably would have been to close like one

1559
01:03:56,120 --> 01:03:58,600
Speaker 2: retailer this year, and instead it's like, once we closed one,

1560
01:03:58,640 --> 01:04:00,520
Speaker 2: I'm like, why don't you close five more? And then

1561
01:04:00,600 --> 01:04:02,120
Speaker 2: was five and Mike, why don't close ten more? And

1562
01:04:02,160 --> 01:04:06,080
Speaker 2: so I do think we cap ourselves out by trying

1563
01:04:06,080 --> 01:04:08,720
Speaker 2: to set too many goals before we know even what

1564
01:04:08,760 --> 01:04:09,200
Speaker 2: we can do.

1565
01:04:10,160 --> 01:04:12,000
Speaker 1: And so it's not that you don't have like a

1566
01:04:12,080 --> 01:04:14,640
Speaker 1: north star. I think set the north star, but make it.

1567
01:04:14,640 --> 01:04:18,320
Speaker 2: Something that's unachievable, because you will think bigger, You'll go bigger,

1568
01:04:18,360 --> 01:04:20,680
Speaker 2: like it's it's no one could have ever imagined Ring

1569
01:04:20,680 --> 01:04:21,800
Speaker 2: getting to where it is, And so if we.

1570
01:04:21,800 --> 01:04:23,800
Speaker 1: Had set goals, it would have been the wrong goals.

1571
01:04:24,000 --> 01:04:24,120
Speaker 4: Right.

1572
01:04:24,640 --> 01:04:27,280
Speaker 3: How do you view luck and entrepreneurship?

1573
01:04:28,040 --> 01:04:30,160
Speaker 2: I view luck, I mean I look view luck as

1574
01:04:30,240 --> 01:04:33,040
Speaker 2: lottery tickets. And so if you bought every single lottery

1575
01:04:33,040 --> 01:04:35,360
Speaker 2: ticket like the powerball is just one point seven billion

1576
01:04:35,440 --> 01:04:38,160
Speaker 2: or something, so if you bought every combination, you'd win

1577
01:04:38,200 --> 01:04:40,560
Speaker 2: one hundred percent. And so each lottery ticket I think

1578
01:04:40,600 --> 01:04:42,959
Speaker 2: you get by working called an hour. So for every

1579
01:04:43,000 --> 01:04:45,920
Speaker 2: hour you work, you get another lottery ticket, which means

1580
01:04:45,920 --> 01:04:49,120
Speaker 2: that someone who works one hour, you know, like the

1581
01:04:49,360 --> 01:04:52,240
Speaker 2: person who like has an idea, works one hour and

1582
01:04:52,280 --> 01:04:54,440
Speaker 2: sells it for billion dollars happens because they get one

1583
01:04:54,480 --> 01:04:55,080
Speaker 2: lottery ticket.

1584
01:04:55,080 --> 01:04:57,560
Speaker 1: It turns out like one lottery ticket could win.

1585
01:04:58,040 --> 01:05:01,880
Speaker 2: But on average us, like normal people need more lottery

1586
01:05:01,880 --> 01:05:04,360
Speaker 2: tickets to win, like to be more likely to win.

1587
01:05:04,360 --> 01:05:07,280
Speaker 2: And so for Ring, certainly we weren't guaranteed to have

1588
01:05:07,320 --> 01:05:09,240
Speaker 2: the exit, but we worked so hard we had so

1589
01:05:09,320 --> 01:05:12,720
Speaker 2: many lottery tickets. I think we had luck on our side,

1590
01:05:13,640 --> 01:05:15,080
Speaker 2: and so luck's never guaranteed.

1591
01:05:15,080 --> 01:05:16,720
Speaker 1: But I do think the harder you work, the more

1592
01:05:16,760 --> 01:05:17,280
Speaker 1: you work.

1593
01:05:17,120 --> 01:05:19,400
Speaker 2: The more you do, I think it's more likely that

1594
01:05:19,440 --> 01:05:22,680
Speaker 2: you're going to get a lottery ticket that pays off, right, Because.

1595
01:05:22,400 --> 01:05:24,880
Speaker 4: I feel like a lot of entrepreneurs and successful people

1596
01:05:24,920 --> 01:05:27,840
Speaker 4: talk about having blind faith, but I think blind faith

1597
01:05:27,960 --> 01:05:29,520
Speaker 4: needs to be met with.

1598
01:05:29,280 --> 01:05:31,160
Speaker 2: Hard work, right, Yeah, And I think you have to

1599
01:05:31,200 --> 01:05:33,560
Speaker 2: have a bit of blind faith, because you can't sort

1600
01:05:33,600 --> 01:05:35,720
Speaker 2: of say, like you know, one hundred percent, I'm going

1601
01:05:35,800 --> 01:05:37,760
Speaker 2: to make a billion. I'm going to do this, be

1602
01:05:37,840 --> 01:05:39,680
Speaker 2: the largest home scarity covery of the world and then

1603
01:05:39,880 --> 01:05:40,920
Speaker 2: make a billion dollars to do all.

1604
01:05:40,840 --> 01:05:42,800
Speaker 1: That stuff, like you have to like have to do that.

1605
01:05:42,840 --> 01:05:44,040
Speaker 2: You have to have a little bit of you'd be

1606
01:05:44,040 --> 01:05:46,320
Speaker 2: a little crazy, like you have to have this reality distortion.

1607
01:05:47,920 --> 01:05:49,600
Speaker 1: And so you do need to work hard. You do

1608
01:05:49,680 --> 01:05:52,160
Speaker 1: need blind faith, and you do need luck.

1609
01:05:51,960 --> 01:05:54,280
Speaker 2: Because there are things, I mean, look at like how

1610
01:05:54,320 --> 01:05:57,760
Speaker 2: COVID affected businesses plus end minus, Like some businesses got

1611
01:05:57,760 --> 01:06:00,360
Speaker 2: affected in a positive way, some a negati like you

1612
01:06:00,360 --> 01:06:02,919
Speaker 2: couldn't no one knew it was coming, and so that's

1613
01:06:03,040 --> 01:06:05,440
Speaker 2: just like it's it's lucky for some businesses and not

1614
01:06:05,520 --> 01:06:07,520
Speaker 2: like in I mean being careful with how like obviously

1615
01:06:07,520 --> 01:06:11,480
Speaker 2: it affected humans' lives, but there are businesses that did

1616
01:06:11,560 --> 01:06:14,240
Speaker 2: that it actually benefited how their business.

1617
01:06:13,920 --> 01:06:14,480
Speaker 1: Was set up.

1618
01:06:14,680 --> 01:06:15,880
Speaker 3: Did COVID benefit ring?

1619
01:06:16,600 --> 01:06:17,760
Speaker 1: You know, in the end, it was interesting.

1620
01:06:18,120 --> 01:06:20,760
Speaker 2: We thought I thought sales were just going to go

1621
01:06:20,760 --> 01:06:22,720
Speaker 2: to like I mean everyone's like we sell a product

1622
01:06:22,760 --> 01:06:25,600
Speaker 2: for home security, You're now in your home. So I'm

1623
01:06:25,600 --> 01:06:27,600
Speaker 2: like this thing's going to zero. Like I thought sales

1624
01:06:27,600 --> 01:06:29,960
Speaker 2: were going to go literally to zero. It turned out

1625
01:06:30,000 --> 01:06:32,320
Speaker 2: that when people were in their home, they got kind

1626
01:06:32,320 --> 01:06:34,120
Speaker 2: of bored and they wanted to It was like a

1627
01:06:34,160 --> 01:06:36,000
Speaker 2: time to trick your home out, like I'm gonna put

1628
01:06:36,040 --> 01:06:38,840
Speaker 2: cameras up, I'm gonna do this, like you know, And

1629
01:06:38,920 --> 01:06:40,840
Speaker 2: we got a lot of deliveries started like door dash

1630
01:06:40,880 --> 01:06:42,400
Speaker 2: and so they wanted to see the door dash person coming.

1631
01:06:42,440 --> 01:06:45,600
Speaker 2: So it actually, I wouldn't say it like benefited, but

1632
01:06:45,640 --> 01:06:47,480
Speaker 2: it didn't harm it in the way we thought.

1633
01:06:47,320 --> 01:06:48,160
Speaker 3: It was going to right.

1634
01:06:48,200 --> 01:06:51,439
Speaker 4: And also consumer shopping was like people were spending because

1635
01:06:51,680 --> 01:06:54,120
Speaker 4: you were stuck in your home, so you started like

1636
01:06:54,160 --> 01:06:56,840
Speaker 4: consumer shopping and like like girls, remember when we bought

1637
01:06:56,840 --> 01:07:00,560
Speaker 4: all that tied I Yeah, so you're wfe's name is

1638
01:07:00,640 --> 01:07:05,040
Speaker 4: Erin Erin so. Erin is a movie producer. She is

1639
01:07:05,160 --> 01:07:05,680
Speaker 4: or director.

1640
01:07:05,800 --> 01:07:07,040
Speaker 1: She's a producer, okay.

1641
01:07:06,800 --> 01:07:10,720
Speaker 4: Movie producer, and she's behind Alvin and the Chipmunks, fall

1642
01:07:10,800 --> 01:07:11,600
Speaker 4: in Our Stars.

1643
01:07:11,800 --> 01:07:16,760
Speaker 2: Yeah, she's done some incredible movies. Her People We Meet

1644
01:07:16,800 --> 01:07:19,760
Speaker 2: on Vacation is out right now on Netflix, So give

1645
01:07:19,800 --> 01:07:20,520
Speaker 2: it a give it of you.

1646
01:07:20,600 --> 01:07:22,280
Speaker 1: It's actually a great, great movie.

1647
01:07:22,160 --> 01:07:24,920
Speaker 4: So cool that you guys are both so successful in

1648
01:07:25,000 --> 01:07:28,200
Speaker 4: your own right in completely different industries.

1649
01:07:27,960 --> 01:07:30,080
Speaker 2: Which is interesting because it is like totally I mean,

1650
01:07:30,120 --> 01:07:32,280
Speaker 2: like you like Hollywood and what we like, what I

1651
01:07:32,320 --> 01:07:34,240
Speaker 2: do and what she does, Like there's no overlap, Like

1652
01:07:34,240 --> 01:07:35,560
Speaker 2: we don't know any of the same people. We don't

1653
01:07:35,560 --> 01:07:38,480
Speaker 2: work with the same people. I mean, the only thing

1654
01:07:38,520 --> 01:07:40,720
Speaker 2: that maybe is that they both need money to do.

1655
01:07:40,760 --> 01:07:43,280
Speaker 2: But like, other than that, like there's really no commonality.

1656
01:07:44,280 --> 01:07:46,400
Speaker 2: It's been which is in some ways is fun because

1657
01:07:46,520 --> 01:07:49,680
Speaker 2: we don't have the like we're not competing with each

1658
01:07:49,720 --> 01:07:52,000
Speaker 2: other in any way, which I think could be tough.

1659
01:07:52,800 --> 01:07:54,920
Speaker 2: I think depending on relationships, I think it can work

1660
01:07:54,960 --> 01:07:56,360
Speaker 2: sometimes where people work in the same thing.

1661
01:07:56,400 --> 01:07:57,919
Speaker 1: I think sometimes it could be pretty hard.

1662
01:07:58,720 --> 01:08:02,360
Speaker 2: But it has been amazing kind of watching her, you know,

1663
01:08:02,440 --> 01:08:04,920
Speaker 2: become so successful in what she's doing and makes such

1664
01:08:04,960 --> 01:08:07,680
Speaker 2: a big impact and kind of being able to do

1665
01:08:07,720 --> 01:08:08,600
Speaker 2: stuff on my side.

1666
01:08:08,680 --> 01:08:11,760
Speaker 4: And she must have been so excited when the project

1667
01:08:11,840 --> 01:08:15,000
Speaker 4: you were working on in the garage finally turned into something.

1668
01:08:15,200 --> 01:08:18,320
Speaker 2: I'd gone from being a serial entrepreneur and like doing

1669
01:08:18,360 --> 01:08:20,560
Speaker 2: some stuff and people thought I was like semi respectable

1670
01:08:20,600 --> 01:08:22,160
Speaker 2: to all of a sudden, I'm like in my garage

1671
01:08:22,200 --> 01:08:25,719
Speaker 2: and building things and hacking on this stuff, and you know, people,

1672
01:08:26,200 --> 01:08:28,280
Speaker 2: I kind of thought that I lost my mind. My

1673
01:08:28,320 --> 01:08:30,639
Speaker 2: wife was at the time was starting to become successful

1674
01:08:30,680 --> 01:08:32,960
Speaker 2: in Hollywood doing her thing, which allowed me to go

1675
01:08:33,040 --> 01:08:35,840
Speaker 2: into the garage. She wasn't making like a ton of money,

1676
01:08:35,840 --> 01:08:38,200
Speaker 2: but it was enough to like have some salary coming in,

1677
01:08:38,240 --> 01:08:40,040
Speaker 2: which was which was super great. Like I could have

1678
01:08:40,040 --> 01:08:43,439
Speaker 2: done it without her, but definitely, like she would tell people, Oh, yeah,

1679
01:08:43,479 --> 01:08:45,920
Speaker 2: he's up there building this, you know, pokety poke it's

1680
01:08:45,920 --> 01:08:48,640
Speaker 2: a conference call thing, and they're like, what, pok pook so,

1681
01:08:49,120 --> 01:08:51,519
Speaker 2: and then I remember showing them the first door boy,

1682
01:08:51,720 --> 01:08:54,320
Speaker 2: and I remember this one person like literally just laughing, say,

1683
01:08:54,360 --> 01:08:55,759
Speaker 2: that's the ugliest thing I've ever seen.

1684
01:08:57,320 --> 01:08:58,479
Speaker 1: Yeah. I ended up working out.

1685
01:08:58,320 --> 01:09:01,200
Speaker 2: So it's fine, but yeah, it is funny when you're

1686
01:09:01,200 --> 01:09:03,760
Speaker 2: doing this stuff. It's also something I found like if

1687
01:09:03,760 --> 01:09:06,200
Speaker 2: you're an entrepreneur, if you're an inventor, a lot of

1688
01:09:06,200 --> 01:09:08,120
Speaker 2: times the things that if you tell people about and

1689
01:09:08,120 --> 01:09:10,639
Speaker 2: they're like, that's awesome, you should totally do that, that's

1690
01:09:11,040 --> 01:09:15,800
Speaker 2: almost a bad like indicator, like the it's almost better

1691
01:09:15,840 --> 01:09:17,280
Speaker 2: when someone's like, I don't get it.

1692
01:09:17,520 --> 01:09:18,240
Speaker 1: That's terrible.

1693
01:09:18,479 --> 01:09:20,639
Speaker 2: Like I don't know, I'm not sure, like it's there's

1694
01:09:20,680 --> 01:09:23,679
Speaker 2: something because a real invention, something that's going to change

1695
01:09:23,720 --> 01:09:25,639
Speaker 2: the world is probably something.

1696
01:09:25,479 --> 01:09:27,320
Speaker 1: People don't see and understand at the time.

1697
01:09:28,040 --> 01:09:30,919
Speaker 2: Like I'm gonna do uh, I'm gonna do food delivery

1698
01:09:31,520 --> 01:09:32,880
Speaker 2: and we're gonna do it really big, and it's like

1699
01:09:32,960 --> 01:09:35,200
Speaker 2: food delivery, Like that's not a good business, you.

1700
01:09:35,160 --> 01:09:37,000
Speaker 1: Know, it's like door dash, you know, it's like it's

1701
01:09:37,000 --> 01:09:39,960
Speaker 1: good's okay. So I think it's a lot of times,

1702
01:09:39,960 --> 01:09:40,519
Speaker 1: like it's.

1703
01:09:40,360 --> 01:09:44,800
Speaker 2: Not that easy to see what will be like the

1704
01:09:44,840 --> 01:09:46,519
Speaker 2: next big thing. And when you say to someone like

1705
01:09:46,520 --> 01:09:47,760
Speaker 2: this is what I'm working on, and they're like, it's

1706
01:09:47,800 --> 01:09:49,679
Speaker 2: a lot of times when I'm talking about an idea,

1707
01:09:49,720 --> 01:09:50,680
Speaker 2: and so it's just like I love that.

1708
01:09:50,760 --> 01:09:52,639
Speaker 1: I'm like, oh no, it's not going to work then,

1709
01:09:52,920 --> 01:09:54,320
Speaker 1: But that's so interesting obviously.

1710
01:09:54,520 --> 01:09:58,080
Speaker 4: Like it's interesting though, because it's like we're solving these simple,

1711
01:09:58,439 --> 01:10:01,719
Speaker 4: simple problems, but people don't see it at.

1712
01:10:01,600 --> 01:10:04,559
Speaker 2: Like uber Like and again, if uber was so obvious,

1713
01:10:04,640 --> 01:10:08,080
Speaker 2: then everyone would have copied it immediately. Like if ring

1714
01:10:08,160 --> 01:10:10,200
Speaker 2: was so obvious, then everyone would have copied it immediately,

1715
01:10:10,240 --> 01:10:12,280
Speaker 2: like door Dash. I mean, like look at just all

1716
01:10:12,360 --> 01:10:15,599
Speaker 2: these companies that have occurred over the last few years

1717
01:10:15,600 --> 01:10:17,880
Speaker 2: that again that you could have copied. I mean i'd

1718
01:10:17,880 --> 01:10:20,559
Speaker 2: say like maybe open Ai and chatchypt and stuff like

1719
01:10:20,960 --> 01:10:23,479
Speaker 2: a little bit more science y. But if you look

1720
01:10:23,479 --> 01:10:24,960
Speaker 2: at like a lot of products that have come out

1721
01:10:24,960 --> 01:10:28,000
Speaker 2: that someone just could have copied like immediately, and they

1722
01:10:28,080 --> 01:10:30,320
Speaker 2: just didn't because no one saw it, like it took

1723
01:10:30,360 --> 01:10:31,120
Speaker 2: time to see it.

1724
01:10:31,520 --> 01:10:33,960
Speaker 3: How did it affect your mental when you started seeing

1725
01:10:33,960 --> 01:10:35,400
Speaker 3: companies copy what you were doing?

1726
01:10:36,560 --> 01:10:40,520
Speaker 2: So I am like a Barbelle of fear and execution,

1727
01:10:40,720 --> 01:10:42,880
Speaker 2: and so that just drives my fear. And so I

1728
01:10:42,960 --> 01:10:44,840
Speaker 2: had this fear that we were going to get that

1729
01:10:44,920 --> 01:10:46,880
Speaker 2: someone else was going to take this market that was

1730
01:10:47,280 --> 01:10:49,479
Speaker 2: kind of mine and I was figuring out and I

1731
01:10:49,560 --> 01:10:52,800
Speaker 2: was building, and so I went that drove me to

1732
01:10:52,840 --> 01:10:55,880
Speaker 2: do Like It's probably why we grew so fast is

1733
01:10:55,960 --> 01:10:58,240
Speaker 2: I was like unwilling to like take the gas off,

1734
01:10:58,280 --> 01:11:01,439
Speaker 2: like I would see and we had competitors at every

1735
01:11:01,760 --> 01:11:04,519
Speaker 2: every single year, every single turn, people were coming out

1736
01:11:04,520 --> 01:11:06,280
Speaker 2: with stuff, but we kept the gas on.

1737
01:11:06,920 --> 01:11:09,360
Speaker 4: What would you tell yourself fourteen years ago, I'd like

1738
01:11:09,400 --> 01:11:11,479
Speaker 4: want to give myself a big hug and just be

1739
01:11:11,520 --> 01:11:13,800
Speaker 4: like it's going to be okay because there were so

1740
01:11:13,880 --> 01:11:14,720
Speaker 4: many nights.

1741
01:11:14,880 --> 01:11:17,400
Speaker 2: I mean I literally remember like waking up and trying

1742
01:11:17,400 --> 01:11:20,360
Speaker 2: not to wake my wife up, like sort of crying

1743
01:11:20,360 --> 01:11:23,959
Speaker 2: in bed, like because I'm like I have ruined everything,

1744
01:11:24,120 --> 01:11:26,479
Speaker 2: Like this thing is not going to work, like I

1745
01:11:26,479 --> 01:11:27,839
Speaker 2: put all our money into it.

1746
01:11:27,840 --> 01:11:30,439
Speaker 1: It's a freaking doorbell, Like what did I do?

1747
01:11:30,560 --> 01:11:34,160
Speaker 2: And it's like that's those just like those times and

1748
01:11:34,320 --> 01:11:36,920
Speaker 2: just I just I in some ways, I'm glad I

1749
01:11:36,960 --> 01:11:38,840
Speaker 2: didn't know because I worked harder because of that. I

1750
01:11:38,880 --> 01:11:42,160
Speaker 2: invented harder, I like pushed things. But I do like

1751
01:11:42,160 --> 01:11:43,640
Speaker 2: it would have been nice if someone just tapped me

1752
01:11:43,680 --> 01:11:45,320
Speaker 2: on the shoulder be like go back to sleep, like

1753
01:11:45,400 --> 01:11:49,240
Speaker 2: it's going to be okay, just keep working and yeah.

1754
01:11:49,280 --> 01:11:50,960
Speaker 4: But at the same time, it's like you can never

1755
01:11:51,000 --> 01:11:53,000
Speaker 4: have that mentality because then you wouldn't have tried as hard.

1756
01:11:53,080 --> 01:11:54,639
Speaker 2: But then that's the thing, is like if I had

1757
01:11:54,680 --> 01:11:56,840
Speaker 2: known that, like I don't think you could have tried

1758
01:11:56,840 --> 01:11:58,920
Speaker 2: as hard, Like you can't like it. It's like, you

1759
01:11:59,200 --> 01:12:02,640
Speaker 2: you know, pressure makes diamonds, and so like we had

1760
01:12:02,680 --> 01:12:04,599
Speaker 2: a lot of pressure, so we made a big diamond.

1761
01:12:04,840 --> 01:12:06,840
Speaker 2: She was the most exciting when we moved out of

1762
01:12:06,840 --> 01:12:09,040
Speaker 2: the garage into an office because she said that the

1763
01:12:09,080 --> 01:12:12,080
Speaker 2: bathroom smelled like a men's gym, and she said, like,

1764
01:12:12,120 --> 01:12:13,200
Speaker 2: we need to get out of the house. We had

1765
01:12:13,200 --> 01:12:15,160
Speaker 2: a really small house at the time. We got up

1766
01:12:15,200 --> 01:12:17,960
Speaker 2: to I think ten people at the house, like every day,

1767
01:12:18,240 --> 01:12:20,200
Speaker 2: even my son's room, Like we started putting a desk

1768
01:12:20,240 --> 01:12:21,760
Speaker 2: in his room, so people were working in his room

1769
01:12:21,800 --> 01:12:23,639
Speaker 2: like he would go to preschool and like literally there's

1770
01:12:23,640 --> 01:12:25,840
Speaker 2: like people working in his room. I mean, we just

1771
01:12:25,840 --> 01:12:27,559
Speaker 2: just again, it just grew so fast and we just

1772
01:12:27,560 --> 01:12:30,000
Speaker 2: took everything over as we were going. So I think, yeah,

1773
01:12:30,040 --> 01:12:33,519
Speaker 2: but no, she's she's certainly very proud of Ring and

1774
01:12:33,560 --> 01:12:35,240
Speaker 2: what we were able to do as it like, because

1775
01:12:35,240 --> 01:12:37,120
Speaker 2: it really is like a family, you know, it is

1776
01:12:37,160 --> 01:12:38,599
Speaker 2: the family that made that.

1777
01:12:38,520 --> 01:12:40,920
Speaker 4: I mean, oh yeah, I mean, I know you mentioned

1778
01:12:40,920 --> 01:12:42,960
Speaker 4: before we started running that you guys had just wrapped

1779
01:12:43,000 --> 01:12:46,000
Speaker 4: filtering your super Bowl commercial. As somebody in the movie industry,

1780
01:12:46,080 --> 01:12:48,080
Speaker 4: she must think it's so cool that her husband's doing

1781
01:12:48,200 --> 01:12:49,200
Speaker 4: super Bowl commercials.

1782
01:12:49,280 --> 01:12:50,639
Speaker 1: She kind of shakes her head at that one.

1783
01:12:50,800 --> 01:12:53,200
Speaker 2: She's like, I mean, but the super Bowl commercial, and

1784
01:12:53,640 --> 01:12:55,479
Speaker 2: you know, you all have to see it. It's a

1785
01:12:55,640 --> 01:12:58,600
Speaker 2: really I'm really proud of what we were able to

1786
01:12:58,640 --> 01:13:00,720
Speaker 2: do for Superwl commercial. We always do all of our

1787
01:13:00,760 --> 01:13:05,200
Speaker 2: stuff in house, so are you in it? Concepting, creative

1788
01:13:05,280 --> 01:13:05,840
Speaker 2: is all in house.

1789
01:13:06,040 --> 01:13:07,520
Speaker 1: I won't I won't reveal.

1790
01:13:07,439 --> 01:13:08,800
Speaker 3: I give us anything.

1791
01:13:09,080 --> 01:13:11,160
Speaker 1: I will say it's going to be It's going to

1792
01:13:11,240 --> 01:13:11,599
Speaker 1: be great.

1793
01:13:12,200 --> 01:13:13,920
Speaker 2: I think it brings the emotion of what we can

1794
01:13:14,000 --> 01:13:17,799
Speaker 2: do it ring and how we can bring neighborhoods together.

1795
01:13:18,000 --> 01:13:21,120
Speaker 2: And I think it's a really positive It's obviously a

1796
01:13:21,120 --> 01:13:23,360
Speaker 2: commercial for a company, so like there's definitely like that,

1797
01:13:23,400 --> 01:13:25,360
Speaker 2: but I also think it has a really positive message

1798
01:13:25,360 --> 01:13:26,320
Speaker 2: and I'm super proud of.

1799
01:13:26,280 --> 01:13:27,479
Speaker 1: What we're gonna be able to put out there.

1800
01:13:27,520 --> 01:13:34,440
Speaker 4: Any celeb sightings in the commercial, not gonna.

1801
01:13:33,920 --> 01:13:35,680
Speaker 3: Is shocked an appearance in the.

1802
01:13:36,080 --> 01:13:39,400
Speaker 2: No celebs in our commercial, so it's it's all homegrown

1803
01:13:39,439 --> 01:13:41,200
Speaker 2: on this one. We've had celebs in the past, so

1804
01:13:41,240 --> 01:13:42,360
Speaker 2: it's not that we wouldn't do it.

1805
01:13:42,200 --> 01:13:43,960
Speaker 3: But at what point in the Super Bowl is it

1806
01:13:44,040 --> 01:13:44,760
Speaker 3: going to play?

1807
01:13:45,880 --> 01:13:48,240
Speaker 1: I think I want to say, I think it's third quarter.

1808
01:13:48,840 --> 01:13:49,360
Speaker 1: I gotta look.

1809
01:13:49,439 --> 01:13:51,040
Speaker 3: Yeah, it's a good placement, right it is.

1810
01:13:51,200 --> 01:13:52,519
Speaker 1: We got a good place, we got a good we

1811
01:13:52,520 --> 01:13:54,040
Speaker 1: got a good play. We bought it really early.

1812
01:13:54,200 --> 01:13:56,760
Speaker 4: Okay, what's the best placement in the Super for Super

1813
01:13:56,800 --> 01:13:57,400
Speaker 4: Bowl commercials?

1814
01:13:57,479 --> 01:13:58,600
Speaker 3: Is it right before halftime?

1815
01:13:59,360 --> 01:14:01,840
Speaker 1: So there's also of like game theory on this. Obviously

1816
01:14:01,840 --> 01:14:02,600
Speaker 1: it's expensive.

1817
01:14:03,040 --> 01:14:04,840
Speaker 2: I think it really has to with how the game's going,

1818
01:14:04,880 --> 01:14:07,200
Speaker 2: because like if the if it's tied, people are coming

1819
01:14:07,240 --> 01:14:09,320
Speaker 2: on to watch it. If it's like a blowout, the

1820
01:14:09,400 --> 01:14:11,880
Speaker 2: third quarter could be terrible. I think it's a little

1821
01:14:11,880 --> 01:14:13,280
Speaker 2: bit of a crap shoot. I think you just I mean,

1822
01:14:13,280 --> 01:14:14,559
Speaker 2: you want to be a sort of somewhere in like

1823
01:14:14,600 --> 01:14:18,679
Speaker 2: probably second or third quarter, right, might might guess maybe

1824
01:14:18,720 --> 01:14:22,120
Speaker 2: first quarter, fourth quarters is dangerous because if it's if

1825
01:14:22,120 --> 01:14:23,400
Speaker 2: it's a blowout, people are gonna.

1826
01:14:23,200 --> 01:14:23,800
Speaker 1: Stop watching it.

1827
01:14:23,840 --> 01:14:27,720
Speaker 2: Possibly, but you know, people do watch it now for

1828
01:14:27,760 --> 01:14:28,479
Speaker 2: the commercials, So.

1829
01:14:28,479 --> 01:14:30,120
Speaker 3: I think, by the way, I really only want.

1830
01:14:30,080 --> 01:14:32,200
Speaker 2: So I think, like actually, like that might be keeping

1831
01:14:32,200 --> 01:14:34,080
Speaker 2: people on there. So I don't I don't even know that,

1832
01:14:34,120 --> 01:14:35,960
Speaker 2: but and I do think this year is going to

1833
01:14:36,000 --> 01:14:37,599
Speaker 2: be I think this year's gonna be crazy.

1834
01:14:37,840 --> 01:14:39,920
Speaker 1: These AI companies with all the money that's out there.

1835
01:14:40,000 --> 01:14:42,960
Speaker 2: In the past, we've seen that these sort of things

1836
01:14:42,960 --> 01:14:45,400
Speaker 2: have grown, like you know, these industries have grown or

1837
01:14:45,439 --> 01:14:48,080
Speaker 2: they have a lot of money. Super Bowl becomes like

1838
01:14:48,120 --> 01:14:49,600
Speaker 2: a big thing for that, So I would not be

1839
01:14:49,680 --> 01:14:54,360
Speaker 2: surprised if we see some crazy commercials, crazy celebs, Like

1840
01:14:54,960 --> 01:14:57,639
Speaker 2: I think there could be some incredible money put into

1841
01:14:57,760 --> 01:14:58,439
Speaker 2: the super Bowl.

1842
01:14:58,560 --> 01:15:00,360
Speaker 4: I cannot wait to see what people do or Super

1843
01:15:00,360 --> 01:15:03,200
Speaker 4: Bowl ads. The year that Taylor Swift is the halftime show,

1844
01:15:03,360 --> 01:15:05,160
Speaker 4: and I'm very excited for Bad Bunny, do not get

1845
01:15:05,160 --> 01:15:05,519
Speaker 4: me wrong.

1846
01:15:05,800 --> 01:15:08,200
Speaker 3: But the year that it's Taylor Swift right.

1847
01:15:08,160 --> 01:15:12,200
Speaker 4: Next level that ring ads or half check it's Gonnaugh,

1848
01:15:12,600 --> 01:15:13,200
Speaker 4: it'll be big.

1849
01:15:13,280 --> 01:15:14,439
Speaker 3: Yeah, it'll be big.

1850
01:15:14,880 --> 01:15:18,560
Speaker 4: Let's give one final piece of advice to our listeners

1851
01:15:18,640 --> 01:15:21,080
Speaker 4: that you just want everybody to hear that's maybe starting

1852
01:15:21,120 --> 01:15:23,160
Speaker 4: out in their career building something.

1853
01:15:23,600 --> 01:15:25,559
Speaker 2: I think the best thing is like work on something

1854
01:15:25,600 --> 01:15:27,840
Speaker 2: that matters to you, that you think will matter to

1855
01:15:27,880 --> 01:15:30,920
Speaker 2: the world. Because money, in the end, like salary all

1856
01:15:30,960 --> 01:15:32,960
Speaker 2: this stuff, no matter how much you make, you're always

1857
01:15:33,000 --> 01:15:35,519
Speaker 2: gonna want more. And so the one thing that can

1858
01:15:35,520 --> 01:15:37,920
Speaker 2: be fulfilling is doing something that's going to make the

1859
01:15:37,960 --> 01:15:41,759
Speaker 2: world better and that you feel that you care about

1860
01:15:41,840 --> 01:15:43,920
Speaker 2: enough to go to like wake up every morning and

1861
01:15:43,960 --> 01:15:45,000
Speaker 2: go put your time into.

1862
01:15:45,200 --> 01:15:47,160
Speaker 4: What are some final things that we can shout out

1863
01:15:47,240 --> 01:15:49,600
Speaker 4: that you guys are working on that you're excited about it,

1864
01:15:49,640 --> 01:15:50,880
Speaker 4: maybe in your personal life.

1865
01:15:50,960 --> 01:15:52,880
Speaker 2: I mean, I shout out to I did do a book,

1866
01:15:53,000 --> 01:15:54,920
Speaker 2: Ding Dong, pretty excited about that.

1867
01:15:55,040 --> 01:15:57,800
Speaker 3: I'm excited to read it. Based on some of the teasers.

1868
01:15:57,320 --> 01:15:58,960
Speaker 1: We got, it's it's pretty good.

1869
01:15:59,000 --> 01:16:01,439
Speaker 2: It's a self dene bricading story of how we built

1870
01:16:01,439 --> 01:16:01,720
Speaker 2: this thing.

1871
01:16:01,760 --> 01:16:02,840
Speaker 1: So it's pretty good. Grit.

1872
01:16:02,920 --> 01:16:05,000
Speaker 2: You know, you'll you'll like it. It's a good Jersey book.

1873
01:16:06,320 --> 01:16:08,360
Speaker 2: And so I'm super proud about that. Super proud of

1874
01:16:08,360 --> 01:16:11,160
Speaker 2: the stuff we're doing in neighborhoods. You know, firewatch that

1875
01:16:11,200 --> 01:16:15,080
Speaker 2: we just launched the dog finding stuff like all like

1876
01:16:15,160 --> 01:16:17,040
Speaker 2: you know, dog Search Party, all those things. Like I'm

1877
01:16:17,080 --> 01:16:18,680
Speaker 2: really excited about like what we're gonna be able to

1878
01:16:18,680 --> 01:16:22,000
Speaker 2: do and over the next year, especially with AI, how

1879
01:16:22,000 --> 01:16:23,760
Speaker 2: we're gonna be able to roll stuff out that's really

1880
01:16:23,760 --> 01:16:26,920
Speaker 2: going to help people to be safer in their neighborhoods,

1881
01:16:27,000 --> 01:16:29,599
Speaker 2: work together in their neighborhoods in a safer and better way,

1882
01:16:29,640 --> 01:16:32,720
Speaker 2: and sort of hopefully elevate our neighborhoods because if we

1883
01:16:32,760 --> 01:16:34,599
Speaker 2: do that, like you know, kids growing up in safer

1884
01:16:34,640 --> 01:16:37,439
Speaker 2: neighborhoods have better outcomes. Like there's so many great follow

1885
01:16:37,520 --> 01:16:38,840
Speaker 2: on things that happen when we do this.

1886
01:16:39,160 --> 01:16:41,040
Speaker 4: Well, Jamie, thank you so much for being on Post

1887
01:16:41,120 --> 01:16:43,160
Speaker 4: Run High with me. Thank you for running with us today.

1888
01:16:43,400 --> 01:16:43,760
Speaker 1: Thank you.

1889
01:16:44,080 --> 01:16:46,040
Speaker 3: It's been an honor. You know. I want to do

1890
01:16:46,200 --> 01:16:49,800
Speaker 3: one final question. Who do you challenge to do a

1891
01:16:49,960 --> 01:16:51,960
Speaker 3: run and post run chat with me?

1892
01:16:52,040 --> 01:16:56,200
Speaker 1: Next? I'm going to challenge Robert hirshebek Oh.

1893
01:16:55,400 --> 01:16:56,320
Speaker 3: Rob, It's on.

1894
01:17:01,520 --> 01:17:04,040
Speaker 4: Thank you guys so much for listening to today's conversation

1895
01:17:04,160 --> 01:17:05,360
Speaker 4: with Jamie Simonov.

1896
01:17:05,439 --> 01:17:07,840
Speaker 3: I hope you enjoyed it as much as I did.

1897
01:17:08,120 --> 01:17:10,519
Speaker 4: If you guys are enjoying listening to Post Run High,

1898
01:17:10,720 --> 01:17:14,320
Speaker 4: please be sure to follow this podcast wherever you listen

1899
01:17:14,520 --> 01:17:17,280
Speaker 4: and share this episode with a friend who might enjoy it.

1900
01:17:17,520 --> 01:17:25,600
Speaker 4: I'll see you guys next week on Post Run High.