1 00:00:02,400 --> 00:00:05,360 Speaker 1: On last week's episode, we discussed the new opportunities in 2 00:00:05,400 --> 00:00:09,040 Speaker 1: the field of virtual reality. We heard from Evelyn Morales, 3 00:00:09,080 --> 00:00:12,000 Speaker 1: the former head of VR at MASSA, Jeff Marshall, the 4 00:00:12,039 --> 00:00:15,040 Speaker 1: founder of Ovation, a business built around VR based public 5 00:00:15,040 --> 00:00:18,720 Speaker 1: speaking training, and Daniel McIntyre a K. Danny Mack, the 6 00:00:18,760 --> 00:00:22,200 Speaker 1: director of Community Corrections for Pennsylvania, where he has developed 7 00:00:22,239 --> 00:00:25,280 Speaker 1: an innovative VR program to help inmates prior to release. 8 00:00:33,880 --> 00:00:37,360 Speaker 1: Even in an industry as steeped in tradition as professional sports, 9 00:00:37,720 --> 00:00:41,760 Speaker 1: change is coming. Five G, the next generation of wireless innovation, 10 00:00:42,040 --> 00:00:45,519 Speaker 1: will bring new opportunities and ways to engage customers in 11 00:00:45,600 --> 00:00:49,080 Speaker 1: all their favorite pastimes thanks to support from Temobile. For 12 00:00:49,200 --> 00:00:52,760 Speaker 1: Business Today will explore how five G enables innovations in 13 00:00:52,840 --> 00:00:56,320 Speaker 1: sports and changes the way we deliver experiences to hyper 14 00:00:56,320 --> 00:01:11,959 Speaker 1: connected fans. This is my piner sky picture, but imagine 15 00:01:12,040 --> 00:01:16,000 Speaker 1: driving up and being directed to that empty parking spot 16 00:01:16,040 --> 00:01:19,480 Speaker 1: in real time, right without having to, you know, drive around, 17 00:01:20,200 --> 00:01:23,640 Speaker 1: because the network knows that you're close by, and it's 18 00:01:23,720 --> 00:01:26,880 Speaker 1: optimized to ensure that everybody gets into the right parking 19 00:01:26,920 --> 00:01:30,959 Speaker 1: spot in the minimum time possible, right, and the app 20 00:01:31,000 --> 00:01:33,520 Speaker 1: knows where you are and it actually directs you to 21 00:01:33,600 --> 00:01:36,880 Speaker 1: the fastest turnstyle and you get through the turnstyle using 22 00:01:36,880 --> 00:01:41,800 Speaker 1: your mobile tickets. That's Krishna Bagabatula speaking. He is the 23 00:01:41,840 --> 00:01:45,640 Speaker 1: Chief Technology Officer of the National Basketball Association the n 24 00:01:45,680 --> 00:01:48,720 Speaker 1: b A, and he's describing how he sees the fan 25 00:01:48,800 --> 00:01:52,280 Speaker 1: experience changing in a world of five g And as 26 00:01:52,320 --> 00:01:55,240 Speaker 1: you pass through the turnstyle, you're getting real deals in 27 00:01:55,320 --> 00:01:57,920 Speaker 1: real time for the merch or it could be food 28 00:01:57,920 --> 00:02:01,120 Speaker 1: and beverages or concessions or what have you. And as 29 00:02:01,160 --> 00:02:05,280 Speaker 1: soon as you get there, as going up to the 30 00:02:05,320 --> 00:02:10,160 Speaker 1: merchandise store or the concession stands and picking up items 31 00:02:10,200 --> 00:02:12,480 Speaker 1: that you want and not having to go through a 32 00:02:12,560 --> 00:02:15,280 Speaker 1: checkout because it's going to be a checkout free experience. 33 00:02:15,919 --> 00:02:18,840 Speaker 1: Those are some of the immediate things that a fan 34 00:02:18,919 --> 00:02:23,359 Speaker 1: could experience even before they've hit their seats. A big 35 00:02:23,360 --> 00:02:26,040 Speaker 1: part of Christian's job is to project the NBA into 36 00:02:26,040 --> 00:02:29,800 Speaker 1: the future and determine what technologies are most relevant to 37 00:02:29,840 --> 00:02:32,600 Speaker 1: get there, which means he has to constantly keep his 38 00:02:32,639 --> 00:02:35,079 Speaker 1: eyes open to new ideas. I mean, the one thing 39 00:02:35,080 --> 00:02:38,720 Speaker 1: about technology that I really enjoy is that it's the 40 00:02:39,000 --> 00:02:42,600 Speaker 1: never done feel around technology. I think we are never 41 00:02:42,680 --> 00:02:46,400 Speaker 1: truly truly done. It's that mindset that I think we 42 00:02:46,480 --> 00:02:49,919 Speaker 1: as technologists need to have that you can never rest 43 00:02:49,960 --> 00:02:53,240 Speaker 1: on your laurels. There's something else that's going to come 44 00:02:53,320 --> 00:02:57,000 Speaker 1: up tomorrow that could potentially disrupt what you have today, 45 00:02:57,200 --> 00:02:59,760 Speaker 1: So you have to measure what you're doing today so 46 00:02:59,800 --> 00:03:03,160 Speaker 1: that you can be more delightful experience for your fans tomorrow. 47 00:03:03,520 --> 00:03:06,920 Speaker 1: There's a reason the NBA has a CTO. Sports are 48 00:03:06,919 --> 00:03:10,760 Speaker 1: becoming more and more integrated with technology. Fans control instant 49 00:03:10,800 --> 00:03:13,320 Speaker 1: replays on their phone while sitting in the bleachers, and 50 00:03:13,560 --> 00:03:16,320 Speaker 1: NFL players are equipped with radio chips that capture real 51 00:03:16,360 --> 00:03:22,959 Speaker 1: time data. In the future, staying home won't necessarily mean 52 00:03:23,040 --> 00:03:25,600 Speaker 1: you can't be on the field, and sports is also 53 00:03:25,680 --> 00:03:28,960 Speaker 1: a great proving ground for new technology and approaches in general. 54 00:03:29,440 --> 00:03:32,200 Speaker 1: Before every business in the world became data driven, there 55 00:03:32,240 --> 00:03:35,760 Speaker 1: was Moneyball, Michael Lewis's two thousand and three book about 56 00:03:35,760 --> 00:03:39,600 Speaker 1: Billy Bean's pioneering and successful approach to assembling a baseball 57 00:03:39,600 --> 00:03:43,560 Speaker 1: team based on hard numbers and statistics. Another big trend 58 00:03:43,600 --> 00:03:46,840 Speaker 1: we hear a lot about is gamification, or building user 59 00:03:46,920 --> 00:03:50,560 Speaker 1: engagement by leaning on the techniques of games. In this episode, 60 00:03:50,760 --> 00:03:52,800 Speaker 1: we will look at how technology being developed in the 61 00:03:52,840 --> 00:03:56,800 Speaker 1: gaming world could transform the experience of watching sports, and 62 00:03:56,800 --> 00:03:59,000 Speaker 1: we'll take a broader look at how five G could 63 00:03:59,080 --> 00:04:02,320 Speaker 1: enable new types of fan engagement inside the stadium and 64 00:04:02,440 --> 00:04:13,160 Speaker 1: at home. I'm aloshen, welcome to this time tomorrow. So, Kara, 65 00:04:13,320 --> 00:04:15,960 Speaker 1: I hate to throw you a curveball, but are you 66 00:04:16,000 --> 00:04:21,240 Speaker 1: a big sports fan? No, it's ten I mean, if 67 00:04:21,240 --> 00:04:23,520 Speaker 1: tennis is a sport, I'm sort of well, I hope 68 00:04:23,560 --> 00:04:26,400 Speaker 1: tennis is a sport because it's definitely my best sport 69 00:04:26,480 --> 00:04:29,080 Speaker 1: and my favorite sport too, although it's not much a 70 00:04:29,120 --> 00:04:31,200 Speaker 1: team sport. There's not much getting down and dirty in 71 00:04:31,200 --> 00:04:33,960 Speaker 1: the mud. I don't know if you've noticed this, but 72 00:04:34,080 --> 00:04:38,200 Speaker 1: the definition of sports has changed. There was this sn 73 00:04:38,320 --> 00:04:41,320 Speaker 1: L sketch recently with Chance the Rapper, and he was 74 00:04:41,320 --> 00:04:44,400 Speaker 1: playing an e sports reporter, and everyone in the sketch 75 00:04:44,480 --> 00:04:46,960 Speaker 1: was kind of like, is this real? Like can people 76 00:04:46,960 --> 00:04:49,920 Speaker 1: really report on other people playing video games? But I mean, 77 00:04:49,960 --> 00:04:52,760 Speaker 1: I guess you know, people are playing the sports as 78 00:04:52,760 --> 00:04:55,200 Speaker 1: other athletes. Well, in a way, there's something kind of 79 00:04:55,200 --> 00:04:58,000 Speaker 1: fundamentally similar about sports and the sports. You have this 80 00:04:58,480 --> 00:05:01,760 Speaker 1: sense of competition and mate the whole thing. You have 81 00:05:01,839 --> 00:05:04,920 Speaker 1: this sense of camaraderie amongst the players, and then you 82 00:05:05,000 --> 00:05:09,440 Speaker 1: have fandom and spectatorship people watching. Speaking of contact sports, 83 00:05:09,480 --> 00:05:12,279 Speaker 1: I never thought i'd say this, but something really cool 84 00:05:12,360 --> 00:05:15,640 Speaker 1: happened out of football game. Have you been to a 85 00:05:15,680 --> 00:05:19,120 Speaker 1: stadium before, I have, so, when you have really bad 86 00:05:19,120 --> 00:05:22,560 Speaker 1: seats like I've had, you watched the game on the JumboTron. 87 00:05:23,080 --> 00:05:26,640 Speaker 1: So recently at this Raven's Verse Jets game, people were 88 00:05:26,640 --> 00:05:29,080 Speaker 1: watching the jumbo tron and things were happening, and all 89 00:05:29,080 --> 00:05:31,920 Speaker 1: of a sudden, a Raven, which is the mascot, flew 90 00:05:32,080 --> 00:05:35,240 Speaker 1: through the screen. Wow. So it was like this incredible 91 00:05:35,320 --> 00:05:39,279 Speaker 1: instance of augmented reality happening as fans were watching on 92 00:05:39,320 --> 00:05:42,240 Speaker 1: the jumbo tron. Well, augmented reality is a huge area 93 00:05:42,320 --> 00:05:44,680 Speaker 1: of interest and investment in the world of sports. We 94 00:05:44,720 --> 00:05:47,640 Speaker 1: actually spoke earlier in this series about virtual reality and 95 00:05:47,680 --> 00:05:50,880 Speaker 1: how it may be enabled by five G Well, a 96 00:05:51,120 --> 00:05:54,039 Speaker 1: R is another area like that, because low latency and 97 00:05:54,200 --> 00:05:57,680 Speaker 1: high bandwidth could be transformative in our quest to build 98 00:05:57,960 --> 00:06:02,400 Speaker 1: digital worlds which we overlay on physical world And I'm 99 00:06:02,400 --> 00:06:05,160 Speaker 1: going to talk to Diana who who's head of augmented 100 00:06:05,200 --> 00:06:09,080 Speaker 1: reality at Niantic. We're gonna hear from Charlie Hahn, who 101 00:06:09,160 --> 00:06:12,800 Speaker 1: is a principal program manager on Microsoft's Hollow Lens too. 102 00:06:13,520 --> 00:06:18,240 Speaker 1: The first let's return to Krishna. I actually say this 103 00:06:18,360 --> 00:06:22,600 Speaker 1: about myself. I'm a sports fan, but a cricket tragic. 104 00:06:23,000 --> 00:06:27,000 Speaker 1: I grew up passionate about cricket, lived breathe cricket. So 105 00:06:27,120 --> 00:06:29,680 Speaker 1: when I came to the US over twenty five years ago, 106 00:06:30,240 --> 00:06:33,640 Speaker 1: also got into football and basketball, and then over the years, 107 00:06:34,080 --> 00:06:36,640 Speaker 1: you know, fell in love with the NBA as well. 108 00:06:37,080 --> 00:06:40,320 Speaker 1: That experience of being a fan infuses all of Chrishna's 109 00:06:40,360 --> 00:06:43,200 Speaker 1: work as he thinks about how to find new opportunities 110 00:06:43,360 --> 00:06:49,040 Speaker 1: for engagement. We are constantly looking to break new ground 111 00:06:49,120 --> 00:06:53,920 Speaker 1: in terms of fan experiences, so we have started experimenting 112 00:06:53,960 --> 00:06:58,960 Speaker 1: with different ways of doing that. We have installed cameras 113 00:06:59,000 --> 00:07:01,800 Speaker 1: in the rafters of feature of our arenas, and there 114 00:07:01,839 --> 00:07:05,200 Speaker 1: are different modes in which you can actually view a game. 115 00:07:06,240 --> 00:07:10,880 Speaker 1: We did a special broadcast on ESPN Plus which essentially 116 00:07:10,960 --> 00:07:15,560 Speaker 1: gave three different viewing modes um to our viewers. There 117 00:07:15,640 --> 00:07:19,760 Speaker 1: was a coach mode, a player mode, or a mascot mode. 118 00:07:20,560 --> 00:07:23,240 Speaker 1: The coach mode was really a playbook version of the game. 119 00:07:23,360 --> 00:07:25,480 Speaker 1: Right you were watching the game, but you could actually 120 00:07:25,480 --> 00:07:28,640 Speaker 1: watch it like a coach would see it. The player 121 00:07:28,720 --> 00:07:32,520 Speaker 1: mode featured above rim cameras and graphic overlays and even 122 00:07:32,560 --> 00:07:35,960 Speaker 1: scoring probability of all the five offensive players on the court. 123 00:07:36,520 --> 00:07:41,560 Speaker 1: And the mascot mode was a more fun, entertaining presentation 124 00:07:42,120 --> 00:07:46,360 Speaker 1: featuring special graphics you know, like a fire graphic when 125 00:07:46,360 --> 00:07:49,200 Speaker 1: a basket was made, just to make it more entertaining. 126 00:07:49,280 --> 00:07:52,800 Speaker 1: Right for the casual fan, What Christna describes is the 127 00:07:52,880 --> 00:07:56,800 Speaker 1: first step on the road to personalized entertainment. In the future, 128 00:07:57,160 --> 00:08:00,760 Speaker 1: fans could actively participate in creating their own nique experience 129 00:08:00,800 --> 00:08:04,160 Speaker 1: of a sporting event, and even deeper form of personalization 130 00:08:04,440 --> 00:08:08,160 Speaker 1: could come in the form of augmented reality. And Christiana 131 00:08:08,200 --> 00:08:10,160 Speaker 1: has spent a lot of time thinking about how to 132 00:08:10,200 --> 00:08:13,480 Speaker 1: engage new audiences with new types of content, both in 133 00:08:13,520 --> 00:08:17,400 Speaker 1: his previous role as CTO of NBC News Digital and 134 00:08:17,600 --> 00:08:20,480 Speaker 1: as the parent of a teenager. What I've learned from 135 00:08:20,480 --> 00:08:24,560 Speaker 1: my fourteen year old daughter is that the experience about 136 00:08:24,680 --> 00:08:28,280 Speaker 1: going to a concert specifically and occasionally at games as well, 137 00:08:28,960 --> 00:08:32,040 Speaker 1: is not so much as watching the game yourself, but 138 00:08:32,080 --> 00:08:34,520 Speaker 1: it's also about letting people know where you are, so 139 00:08:34,600 --> 00:08:36,560 Speaker 1: the moment you get into your seats. You can have 140 00:08:36,679 --> 00:08:40,760 Speaker 1: multiple um Insta or whatever apps, snap apps that you 141 00:08:40,920 --> 00:08:44,679 Speaker 1: use open and you're broadcasting out to your friends. So 142 00:08:45,040 --> 00:08:48,320 Speaker 1: what role might five G play in creating this new 143 00:08:48,400 --> 00:08:52,160 Speaker 1: future of participatory fan experiences. I mean, at the end 144 00:08:52,200 --> 00:08:53,679 Speaker 1: of the day, if you think about it, what does 145 00:08:53,720 --> 00:08:55,800 Speaker 1: five G do is it's actually going to improve the 146 00:08:55,880 --> 00:08:58,800 Speaker 1: reliability of the connection and it's going to improve the 147 00:08:58,840 --> 00:09:01,680 Speaker 1: speed of the data that is actually going through the pipe. Right, 148 00:09:01,840 --> 00:09:04,400 Speaker 1: So what that translates to us is in terms of 149 00:09:04,440 --> 00:09:07,720 Speaker 1: the end product, it will actually be embettered experience for 150 00:09:07,800 --> 00:09:12,000 Speaker 1: the fan. So as just in the last five to 151 00:09:12,080 --> 00:09:15,520 Speaker 1: ten years, the experience of the fan has already changed 152 00:09:15,559 --> 00:09:18,120 Speaker 1: a lot. You know, you can engage on social media 153 00:09:18,120 --> 00:09:20,839 Speaker 1: and lifetime, you can watch on mobile devices, you can 154 00:09:20,920 --> 00:09:24,559 Speaker 1: pause a live feed or even get push notifications about 155 00:09:24,559 --> 00:09:27,840 Speaker 1: your games. And maybe in the not so distant future, 156 00:09:28,360 --> 00:09:30,920 Speaker 1: we will be able to watch sports in an entirely 157 00:09:30,960 --> 00:09:33,960 Speaker 1: new way, which would be about augmenting our real world 158 00:09:34,000 --> 00:09:38,040 Speaker 1: with additional information from the digital world to enhance the experience. 159 00:09:38,440 --> 00:09:41,040 Speaker 1: That could be visual, that could be sensory. You could 160 00:09:41,040 --> 00:09:43,160 Speaker 1: be watching in a live football game, but in your 161 00:09:43,160 --> 00:09:45,960 Speaker 1: line of sight. Also the statistics in real time, and 162 00:09:46,000 --> 00:09:48,600 Speaker 1: to make this real, cts like Chrishner are going to 163 00:09:48,640 --> 00:09:51,080 Speaker 1: have to lean on industry leaders who are connecting the 164 00:09:51,120 --> 00:09:54,640 Speaker 1: dots between these two realities, and that will really give 165 00:09:54,760 --> 00:09:59,080 Speaker 1: fans a full three six D connected experience. This idea 166 00:09:59,320 --> 00:10:03,000 Speaker 1: of the collaborative experience is interesting though, because you know, 167 00:10:03,400 --> 00:10:05,559 Speaker 1: walking around I think you once referred to it as 168 00:10:05,559 --> 00:10:08,360 Speaker 1: being a turtleneck. We're all staring down at our phones 169 00:10:08,840 --> 00:10:11,079 Speaker 1: all the time, and we connect with people through apps 170 00:10:11,080 --> 00:10:13,320 Speaker 1: and text messages, and we kind of if we look up, 171 00:10:13,360 --> 00:10:16,000 Speaker 1: we realized that everybody's head is buried in their phone 172 00:10:16,040 --> 00:10:19,160 Speaker 1: and there's less eye contact and less organic human connection. 173 00:10:19,640 --> 00:10:22,360 Speaker 1: So this idea of sharing a real and a digital 174 00:10:22,400 --> 00:10:25,199 Speaker 1: world in a new way could be even more culturally 175 00:10:25,280 --> 00:10:28,760 Speaker 1: significant than the event of the smartphone. It's called turtle posture. 176 00:10:29,120 --> 00:10:32,680 Speaker 1: I'm sorry, turtleneck is a sweater. You're right. If we 177 00:10:32,679 --> 00:10:34,520 Speaker 1: don't have to look down anymore, though, I'm sure next 178 00:10:34,559 --> 00:10:37,400 Speaker 1: would be very appreciative, but it's a bit harder for 179 00:10:37,480 --> 00:10:40,520 Speaker 1: me to imagine two people seeing something intangible at the 180 00:10:40,559 --> 00:10:44,040 Speaker 1: same time. Although when you apply it to the concept 181 00:10:44,120 --> 00:10:47,520 Speaker 1: of sports and gaming, you see the applications quite clearly, 182 00:10:47,840 --> 00:10:50,440 Speaker 1: all of a sudden, people can play are games together. 183 00:10:51,000 --> 00:10:53,760 Speaker 1: And you mentioned the similarity between sports and business as 184 00:10:53,800 --> 00:10:57,360 Speaker 1: these fields of endeavor where teamwork and good data are crucial. 185 00:10:57,800 --> 00:11:01,040 Speaker 1: Another area just like that is games. According to Forbes, 186 00:11:01,080 --> 00:11:05,280 Speaker 1: in esports generated one billion dollars in revenue and an 187 00:11:05,280 --> 00:11:08,439 Speaker 1: audience of more than four million people, and the notion 188 00:11:08,480 --> 00:11:10,800 Speaker 1: has shared experience that so crucial to all of this 189 00:11:11,240 --> 00:11:13,679 Speaker 1: is something I discussed with Diana who she's the head 190 00:11:13,679 --> 00:11:18,040 Speaker 1: of augmented Reality at Niantic. Niantics more than a gaming company, 191 00:11:18,200 --> 00:11:22,720 Speaker 1: is a technology company. What we're building here a Niantic 192 00:11:22,920 --> 00:11:27,960 Speaker 1: it is the foundational technology to enable this world. We 193 00:11:28,040 --> 00:11:31,600 Speaker 1: are building sort of the bridges, the roads for the future. 194 00:11:32,000 --> 00:11:35,120 Speaker 1: Gamers have always been early adopters of new technology, and 195 00:11:35,520 --> 00:11:38,000 Speaker 1: according to Diana, you can think of games as a 196 00:11:38,080 --> 00:11:41,680 Speaker 1: kind of technological testing ground for the future, and some 197 00:11:41,760 --> 00:11:44,040 Speaker 1: of the advancements in gaming and paving the way for 198 00:11:44,040 --> 00:11:46,960 Speaker 1: how technology can then be used in sports and beyond. 199 00:11:47,280 --> 00:11:52,760 Speaker 1: Gaming is really the industry where creators feel more liberated 200 00:11:52,840 --> 00:11:56,600 Speaker 1: to innovate because they don't have some of the seriousness 201 00:11:56,600 --> 00:12:00,480 Speaker 1: from other industries, and it really attracts the kind interesting 202 00:12:00,520 --> 00:12:03,680 Speaker 1: quirky people that really push the boundaries of tech. And 203 00:12:03,720 --> 00:12:07,920 Speaker 1: of course Niantic is most famous for the game Pokemon Go. 204 00:12:08,800 --> 00:12:12,600 Speaker 1: It really was the game that put augmented reality in 205 00:12:12,640 --> 00:12:16,680 Speaker 1: the vocabulary of your six year old to your sixty 206 00:12:16,960 --> 00:12:21,000 Speaker 1: year old. Because the fascinating thing about Pokemon Going and 207 00:12:21,040 --> 00:12:24,320 Speaker 1: the games that we built is that they're intergenerational. So 208 00:12:24,360 --> 00:12:27,040 Speaker 1: that is kind of a game that really engaged multiple people. 209 00:12:27,880 --> 00:12:30,160 Speaker 1: In a R, it wouldn't be as fun if you 210 00:12:30,320 --> 00:12:32,920 Speaker 1: have all these cool visualistations and you're just by yourself. 211 00:12:33,360 --> 00:12:35,280 Speaker 1: And this is where we use a lot of the 212 00:12:35,760 --> 00:12:39,600 Speaker 1: interesting things that removing the limits we have with four 213 00:12:39,640 --> 00:12:42,400 Speaker 1: G we can take advantage of to really get that 214 00:12:42,480 --> 00:12:45,680 Speaker 1: experience to be really low latency, so that sharing with 215 00:12:45,840 --> 00:12:48,920 Speaker 1: your friends it feels natural. Because one thing about a R. 216 00:12:49,360 --> 00:12:53,680 Speaker 1: In order for a R to feel good, it needs 217 00:12:53,720 --> 00:12:58,559 Speaker 1: to behave how you spect reality behaves right Like if 218 00:12:58,600 --> 00:13:01,839 Speaker 1: I'm walking down the street, let's say with you, I'm 219 00:13:01,880 --> 00:13:04,240 Speaker 1: saying something, I'm having all these gestures and then you're 220 00:13:04,280 --> 00:13:06,520 Speaker 1: saying something back to me. There's no loading barrels in 221 00:13:06,520 --> 00:13:10,840 Speaker 1: between our interaction. It's all in real time. So with 222 00:13:10,960 --> 00:13:13,360 Speaker 1: the current way for G works, which is in the 223 00:13:13,440 --> 00:13:15,880 Speaker 1: hundreds and make a bits. There's some limits in terms 224 00:13:15,920 --> 00:13:17,760 Speaker 1: of how quickly you can get our response time if 225 00:13:17,760 --> 00:13:21,839 Speaker 1: we're trying to synchronize an augmented shared reality. Five G 226 00:13:22,440 --> 00:13:25,040 Speaker 1: supposed to give you more bandwidth, and what bandwidth is 227 00:13:25,040 --> 00:13:27,439 Speaker 1: is kind of getting more lanes in your highway. So 228 00:13:27,600 --> 00:13:30,439 Speaker 1: more lanes in your highways means more people and bigger 229 00:13:30,520 --> 00:13:33,840 Speaker 1: data packages. The device that defined the first and second 230 00:13:33,840 --> 00:13:38,200 Speaker 1: generations of wireless technology was the mobile phone. The third 231 00:13:38,200 --> 00:13:42,480 Speaker 1: and fourth generations are synonymous with the smartphone, and Diana 232 00:13:42,559 --> 00:13:45,840 Speaker 1: hopes the device that defines five G will look all 233 00:13:45,880 --> 00:13:51,280 Speaker 1: together different. So there's three billion at least smartphones in 234 00:13:51,320 --> 00:13:54,040 Speaker 1: the world today. Do you see a world in which 235 00:13:54,080 --> 00:13:57,720 Speaker 1: there's three billion augmented reality hassets? Sure and not. I 236 00:13:57,760 --> 00:14:00,520 Speaker 1: do believe they are will be every where. It will 237 00:14:00,600 --> 00:14:03,600 Speaker 1: be something that you will use, and it might completely 238 00:14:03,640 --> 00:14:08,120 Speaker 1: replace your best stop computer because you could basically visualize 239 00:14:08,280 --> 00:14:12,400 Speaker 1: information anywhere in any surface, so you don't need screens anymore. 240 00:14:12,880 --> 00:14:15,040 Speaker 1: The whole world has the potential to be a screen 241 00:14:15,240 --> 00:14:17,760 Speaker 1: in a sense. This talk of turning the whole world 242 00:14:17,760 --> 00:14:20,040 Speaker 1: into a screen brings us back to Krishna at the 243 00:14:20,120 --> 00:14:22,840 Speaker 1: NBA and his vision for the future of the fan 244 00:14:22,960 --> 00:14:26,800 Speaker 1: experience to what might be possible tomorrow, both views at 245 00:14:26,840 --> 00:14:30,520 Speaker 1: home and in the stadium. I'm actually very bullish about 246 00:14:30,560 --> 00:14:34,040 Speaker 1: augmented reality. I actually think there's a variety of experiences 247 00:14:34,040 --> 00:14:37,840 Speaker 1: that can drive right, starting with the inn arena experience, right, 248 00:14:37,880 --> 00:14:41,120 Speaker 1: I mean you're interested in the stats around the player, 249 00:14:41,440 --> 00:14:43,280 Speaker 1: you know, imagine you could just point your camera at 250 00:14:43,360 --> 00:14:46,360 Speaker 1: that player and through the NBA app or what have you, 251 00:14:46,440 --> 00:14:49,080 Speaker 1: and then it shows you the stats around that player, right, 252 00:14:49,280 --> 00:14:53,200 Speaker 1: or potentially even content around that player. So that's that's 253 00:14:53,280 --> 00:14:59,240 Speaker 1: one way of experiencing more about the game through augmented reality. 254 00:14:59,440 --> 00:15:01,160 Speaker 1: All of a sudden, you can start to imagine a 255 00:15:01,200 --> 00:15:03,800 Speaker 1: world where you can seamlessly enrich your enjoyment of a 256 00:15:03,840 --> 00:15:07,920 Speaker 1: game with additional information or even probabilities about your favorite 257 00:15:07,920 --> 00:15:10,800 Speaker 1: player making that three pointer. If you think about the 258 00:15:10,920 --> 00:15:15,440 Speaker 1: NBA super fan, right, they are devouring our advanced stats. 259 00:15:16,280 --> 00:15:19,120 Speaker 1: We have a vast array of stats and being able 260 00:15:19,160 --> 00:15:23,400 Speaker 1: to use those stats into graphic overlays during the game 261 00:15:24,400 --> 00:15:28,000 Speaker 1: is extremely powerful. Some of the barriers to the world 262 00:15:28,120 --> 00:15:32,200 Speaker 1: Krishna describes are to do with augmented reality hardware, even 263 00:15:32,200 --> 00:15:35,800 Speaker 1: the hollow lens to price at thirty is still only 264 00:15:35,840 --> 00:15:40,080 Speaker 1: available to enterprise clients, but another challenge is bannedwidth. The 265 00:15:40,120 --> 00:15:43,560 Speaker 1: low latency and data processing needed to make these experiences 266 00:15:43,600 --> 00:15:46,680 Speaker 1: truly ubiquitous is all part of the promise of future 267 00:15:46,840 --> 00:15:51,400 Speaker 1: five G networks, and according to Krishna, basketball stadiums are 268 00:15:51,520 --> 00:15:55,400 Speaker 1: the perfect venue to demonstrate its potential. I actually think 269 00:15:55,400 --> 00:15:59,840 Speaker 1: it can work effectively in NBA arenas because the bulk 270 00:15:59,880 --> 00:16:03,280 Speaker 1: of far arenas are dome shaped, so you can actually 271 00:16:03,400 --> 00:16:07,840 Speaker 1: mount these millimeter wave antennas up in the catwalk and 272 00:16:07,880 --> 00:16:10,560 Speaker 1: you can point them down to the fans in either 273 00:16:10,640 --> 00:16:14,400 Speaker 1: the upper or lower balls and they would be able 274 00:16:14,440 --> 00:16:17,960 Speaker 1: to use their five gen devices and then take advantage 275 00:16:18,000 --> 00:16:22,200 Speaker 1: of the you know, increaded, lower latency and fasted throughput 276 00:16:22,240 --> 00:16:26,320 Speaker 1: capabilities provided by the five teen networks. It's cool to 277 00:16:26,360 --> 00:16:29,520 Speaker 1: see how a company like Niantic is paving the landscape 278 00:16:29,560 --> 00:16:32,080 Speaker 1: of tomorrow in terms of how we play and watch 279 00:16:32,160 --> 00:16:35,520 Speaker 1: sports like professional basketball. If we look at how gaming 280 00:16:35,680 --> 00:16:38,720 Speaker 1: is utilizing new technologies for fans to play and watch 281 00:16:38,760 --> 00:16:41,720 Speaker 1: their favorite games, we can all imagine a far more 282 00:16:41,760 --> 00:16:45,640 Speaker 1: immersive and enhanced way to not only watch our favorite sports, 283 00:16:45,680 --> 00:16:48,520 Speaker 1: but to participate and compete in them in better ways too, 284 00:16:49,440 --> 00:16:51,840 Speaker 1: But we still need to answer how those new techniques 285 00:16:51,880 --> 00:16:55,800 Speaker 1: will be harnessed when combined with greater connectivity. New projects 286 00:16:55,840 --> 00:16:58,640 Speaker 1: like Microsoft's Hollow Lens and the advancements coming in the 287 00:16:58,640 --> 00:17:02,080 Speaker 1: future with five G make Christianas vision of a connected 288 00:17:02,120 --> 00:17:05,200 Speaker 1: gaming and sports experience look less like a pipe dream 289 00:17:05,240 --> 00:17:11,160 Speaker 1: and more like a realistic future. The future with five 290 00:17:11,240 --> 00:17:14,920 Speaker 1: G is coming today. T Mobile is leading the five 291 00:17:14,960 --> 00:17:18,720 Speaker 1: G charge with thirty billion dollars invested in their network 292 00:17:18,840 --> 00:17:23,920 Speaker 1: to deliver new capabilities. Improved connectivity and true mobility provided 293 00:17:23,920 --> 00:17:26,800 Speaker 1: by an advanced network from T Mobile for Business could 294 00:17:26,880 --> 00:17:29,880 Speaker 1: change the way we all live and work. The five 295 00:17:29,960 --> 00:17:32,800 Speaker 1: G era will take the best technologies available today in 296 00:17:32,800 --> 00:17:36,200 Speaker 1: the wireless space so that you can offer new capabilities 297 00:17:36,200 --> 00:17:39,679 Speaker 1: to your business customers. T Mobile for Business knows that 298 00:17:39,720 --> 00:17:42,480 Speaker 1: the future of business will be powered by advancements in 299 00:17:42,520 --> 00:17:46,320 Speaker 1: wireless networks. With these new technologies opening the doors for 300 00:17:46,359 --> 00:17:49,640 Speaker 1: better ways to get the job done. Business is changing. 301 00:17:50,200 --> 00:17:54,080 Speaker 1: Learn more at t Mobile for Business dot com. I 302 00:17:54,160 --> 00:17:56,800 Speaker 1: was really excited to talk with Charlie Han, who is 303 00:17:56,840 --> 00:17:59,880 Speaker 1: the product lead for Hollow Lens to the second general 304 00:18:00,000 --> 00:18:04,160 Speaker 1: shouldn't mixed reality headset built by Microsoft. The Microsoft hollow 305 00:18:04,200 --> 00:18:07,200 Speaker 1: Lens is a wearable device with a kind of transparent 306 00:18:07,359 --> 00:18:10,760 Speaker 1: visor that projects a hologram onto your eyes, allowing you 307 00:18:10,800 --> 00:18:13,680 Speaker 1: to see both real and virtual worlds at the same 308 00:18:13,680 --> 00:18:19,880 Speaker 1: time you watch Star Trek, you watch Star Wars. Holograms 309 00:18:19,880 --> 00:18:21,800 Speaker 1: has always been sort of an integral part of what 310 00:18:21,840 --> 00:18:24,280 Speaker 1: the future looks like, and we wanted to sort of 311 00:18:24,480 --> 00:18:27,040 Speaker 1: pay homage to that concept of holograms, but at the 312 00:18:27,080 --> 00:18:30,080 Speaker 1: same time also bring that together with the concept of 313 00:18:30,119 --> 00:18:33,000 Speaker 1: while these are glasses, these are lenses into that world. 314 00:18:33,359 --> 00:18:36,000 Speaker 1: When we designed Hollo Lens Too, we really centered around 315 00:18:36,119 --> 00:18:40,560 Speaker 1: design pillars and they were comfort, immersion, and time to value, 316 00:18:40,960 --> 00:18:42,960 Speaker 1: and you know, the notion of putting it on. This 317 00:18:43,000 --> 00:18:46,240 Speaker 1: notion of comfort was something that we spent a lot 318 00:18:46,320 --> 00:18:49,040 Speaker 1: of time and energy on because we wanted it to 319 00:18:49,160 --> 00:18:52,520 Speaker 1: feel like something that you could just get into and 320 00:18:52,640 --> 00:18:56,760 Speaker 1: out of extraordinarily easily. We've really designed it after this 321 00:18:56,800 --> 00:19:00,520 Speaker 1: concept of putting on a baseball cap. Hollow Lands Too 322 00:19:00,640 --> 00:19:03,720 Speaker 1: has the capabilities to give workers more information on the job, 323 00:19:04,119 --> 00:19:07,199 Speaker 1: coaches more information on the playing field, and even fans 324 00:19:07,240 --> 00:19:10,080 Speaker 1: more information when they're watching their favorite team. One of 325 00:19:10,119 --> 00:19:13,920 Speaker 1: the first demo experiences we created with the first generation 326 00:19:13,960 --> 00:19:17,160 Speaker 1: Holllands was actually with the NFL showing what it could 327 00:19:17,160 --> 00:19:20,280 Speaker 1: be like to have instant live replays, being able to 328 00:19:20,400 --> 00:19:23,240 Speaker 1: drill in and see plays from different views and angles, 329 00:19:23,359 --> 00:19:27,280 Speaker 1: lots of you know, stats, augmented experiences. You know, one 330 00:19:27,320 --> 00:19:29,679 Speaker 1: of the most fascinating things about sports is not even 331 00:19:29,760 --> 00:19:32,320 Speaker 1: necessarily the sport itself, but all of the statistics and 332 00:19:32,359 --> 00:19:35,880 Speaker 1: you know, fantasy leagues that follow alongside it, and being 333 00:19:35,880 --> 00:19:38,240 Speaker 1: able to augment that sort of TV experience or that 334 00:19:38,359 --> 00:19:41,159 Speaker 1: viewing experience live with something like this is always come 335 00:19:41,240 --> 00:19:43,800 Speaker 1: up time and time again in terms of viewership engagement. 336 00:19:44,680 --> 00:19:48,840 Speaker 1: Sports have historically been about both entertainment and performance, but 337 00:19:49,000 --> 00:19:53,160 Speaker 1: technology is changing both dimensions the way fans watch sports 338 00:19:53,240 --> 00:19:56,160 Speaker 1: and the way athletes perform on the field. How can 339 00:19:56,200 --> 00:19:59,280 Speaker 1: you create a virtual scenario where you can go and 340 00:19:59,640 --> 00:20:03,600 Speaker 1: watch yourself in position, understand where you should have been, 341 00:20:03,680 --> 00:20:06,639 Speaker 1: could have been, for a better play, for a better 342 00:20:06,680 --> 00:20:10,800 Speaker 1: reaction to a particular scenario situation on the field. Those 343 00:20:10,800 --> 00:20:13,000 Speaker 1: have been things that we've worked with a number of 344 00:20:13,040 --> 00:20:17,200 Speaker 1: different leagues and player associations on what those opportunities could 345 00:20:17,200 --> 00:20:20,520 Speaker 1: look like. As technology takes sports to a place where 346 00:20:20,520 --> 00:20:24,080 Speaker 1: it becomes more immersive. It begs the question, how might 347 00:20:24,080 --> 00:20:27,840 Speaker 1: advances in five G, something that promises faster speeds and 348 00:20:27,920 --> 00:20:32,200 Speaker 1: greater connectivity, pushed mixed reality even further. Think about the 349 00:20:32,280 --> 00:20:34,840 Speaker 1: last time you've been to you know, a seventy person 350 00:20:35,240 --> 00:20:38,080 Speaker 1: football stadium and trying to use your phone, right, That 351 00:20:38,280 --> 00:20:40,560 Speaker 1: is just it's a barrier. It's a limit to being 352 00:20:40,600 --> 00:20:45,840 Speaker 1: able to create even more immersive, more interactive, richer experiences 353 00:20:45,840 --> 00:20:49,000 Speaker 1: on the networks and infrastructure that we have today. You 354 00:20:49,160 --> 00:20:51,439 Speaker 1: start bringing in things like five G and suddenly you 355 00:20:51,440 --> 00:20:54,560 Speaker 1: can start actually serving you know, a wide number of 356 00:20:54,760 --> 00:20:58,119 Speaker 1: customers in a particular location. I think the thing that 357 00:20:58,200 --> 00:21:01,520 Speaker 1: actually really sits in my mind is this notion of 358 00:21:01,840 --> 00:21:04,560 Speaker 1: not just what you can do on your own, not 359 00:21:04,600 --> 00:21:06,560 Speaker 1: what you can sort of just see on your own, 360 00:21:06,600 --> 00:21:08,760 Speaker 1: the holograms you can interact with on your own, is 361 00:21:08,800 --> 00:21:13,159 Speaker 1: that this notion of everything becomes network, everything becomes interconnected. 362 00:21:13,720 --> 00:21:16,240 Speaker 1: For the time being, Hollow Lens two is not a 363 00:21:16,240 --> 00:21:20,560 Speaker 1: consumer facing product. It costs thirty dollars and is only 364 00:21:20,600 --> 00:21:24,959 Speaker 1: available for enterprise customers meaning businesses. But when they do 365 00:21:25,119 --> 00:21:28,320 Speaker 1: become commercially available, they will help bridge the gap between 366 00:21:28,320 --> 00:21:32,840 Speaker 1: today's fixed reality and Christia's Enhanced Fan Experience vision of tomorrow, 367 00:21:33,359 --> 00:21:37,240 Speaker 1: especially when we think about connecting fans not only the stadium, 368 00:21:37,280 --> 00:21:39,760 Speaker 1: but even in the comfort of their homes as they 369 00:21:39,760 --> 00:21:43,000 Speaker 1: watch and interact with their favorite teams and players. The 370 00:21:43,040 --> 00:21:46,200 Speaker 1: potential is even greater when you consider what Charlie discussed 371 00:21:46,240 --> 00:21:48,480 Speaker 1: about how the technology could be used to better train 372 00:21:48,560 --> 00:21:52,200 Speaker 1: athletes and amateurs alike in their favorite sports. And when 373 00:21:52,240 --> 00:21:55,800 Speaker 1: combined with the future with the potential for ubiquitous connectivity, 374 00:21:56,200 --> 00:21:58,800 Speaker 1: you can imagine a world where you can practice or 375 00:21:58,840 --> 00:22:09,280 Speaker 1: even play your favorite game Aims wherever you are. Available 376 00:22:09,280 --> 00:22:12,000 Speaker 1: now from my Heart a new series presented by Tembile 377 00:22:12,080 --> 00:22:16,239 Speaker 1: for Business, The Restless Ones join host Johnson Strickland as 378 00:22:16,240 --> 00:22:19,320 Speaker 1: he explores the upcoming five year revolution and the business 379 00:22:19,359 --> 00:22:22,440 Speaker 1: leaders who stand right on the cutting edge. There are 380 00:22:22,440 --> 00:22:25,359 Speaker 1: certain decision makers who are restless. They know there is 381 00:22:25,400 --> 00:22:27,919 Speaker 1: a better way to get things done, and they're ready, 382 00:22:27,960 --> 00:22:32,080 Speaker 1: curious and excited for the next technological innovation to unlock 383 00:22:32,119 --> 00:22:35,320 Speaker 1: their vision of the future. These restless ones are in 384 00:22:35,359 --> 00:22:40,320 Speaker 1: pursuit of bigger, better, smarter, stronger. They seek new partners, 385 00:22:40,480 --> 00:22:45,560 Speaker 1: new strategies, new processes. They pursue innovative platforms and solutions 386 00:22:45,680 --> 00:22:50,520 Speaker 1: to propel their teams, businesses, and industries forward. In each episode, 387 00:22:50,760 --> 00:22:53,560 Speaker 1: we'll learn more from the Restless Ones themselves and dive 388 00:22:53,600 --> 00:22:56,399 Speaker 1: deep into how they think of five year revolution could 389 00:22:56,400 --> 00:22:59,720 Speaker 1: propel their business forward. The Restless Ones is now available 390 00:22:59,760 --> 00:23:02,760 Speaker 1: on the iHeart Radio app or wherever you listen to podcasts. 391 00:23:05,560 --> 00:23:07,600 Speaker 1: Gros fund to report this episode because we've got to 392 00:23:07,600 --> 00:23:11,159 Speaker 1: talk about sports and games. I think the connective tissue 393 00:23:11,200 --> 00:23:14,840 Speaker 1: here is augmented reality or are the applications that are 394 00:23:14,880 --> 00:23:17,840 Speaker 1: either here or on the near horizon are all about 395 00:23:17,960 --> 00:23:21,640 Speaker 1: overlaying digital information onto the real world. I think it's 396 00:23:21,640 --> 00:23:25,120 Speaker 1: actually about erasing the lines between industries like gaming and sports, 397 00:23:25,160 --> 00:23:28,240 Speaker 1: you know, different forms of pastimes with equally engaged fans 398 00:23:28,520 --> 00:23:31,280 Speaker 1: who want an experience that goes beyond what's currently available. 399 00:23:31,680 --> 00:23:33,560 Speaker 1: And to the industry leaders like the people we spoke 400 00:23:33,600 --> 00:23:36,160 Speaker 1: to on this episode, the ability to leverage the potential 401 00:23:36,160 --> 00:23:39,399 Speaker 1: of future five G networks becomes a quintessential tool in 402 00:23:39,480 --> 00:23:42,040 Speaker 1: helping build the future of both industries. I don't really 403 00:23:42,080 --> 00:23:44,000 Speaker 1: think of myself as much of a gamer, but it 404 00:23:44,080 --> 00:23:47,080 Speaker 1: was fascinating to speak to Diana of Nyanti, who really 405 00:23:47,119 --> 00:23:49,639 Speaker 1: made the case that gaming is a testing ground for 406 00:23:49,720 --> 00:23:53,439 Speaker 1: new technologies before they enter the mainstream, and clearly sports 407 00:23:53,480 --> 00:23:56,520 Speaker 1: will be an early adopter, whether it's Christiana talking about 408 00:23:56,520 --> 00:23:58,760 Speaker 1: overlaying stats on top of players in real time in 409 00:23:58,800 --> 00:24:02,200 Speaker 1: the stadium, or only from Microsoft talking about how players 410 00:24:02,200 --> 00:24:05,359 Speaker 1: could use augmented reality to train better, and they all 411 00:24:05,359 --> 00:24:08,080 Speaker 1: seem to be on parallel paths of development that will 412 00:24:08,080 --> 00:24:11,840 Speaker 1: help answer questions of applied usage. You know, Christmas vision 413 00:24:12,119 --> 00:24:15,879 Speaker 1: of a hyper connected fan experience is answered by Niantics 414 00:24:15,880 --> 00:24:18,840 Speaker 1: development and a r with a future hope of implementing 415 00:24:18,840 --> 00:24:21,800 Speaker 1: it through devices like hollow ones. And it's really interesting 416 00:24:21,840 --> 00:24:24,600 Speaker 1: to see this kind of cross pollination as we explore 417 00:24:25,000 --> 00:24:27,760 Speaker 1: This Time Tomorrow, which happens to be the name of 418 00:24:27,760 --> 00:24:31,360 Speaker 1: our podcast. On the next episode of This Time Tomorrow, 419 00:24:31,560 --> 00:24:34,920 Speaker 1: we'll look at how lower powered senses technology that's central 420 00:24:34,960 --> 00:24:38,080 Speaker 1: to the promise of five G could change retail and clothing. 421 00:24:38,359 --> 00:24:41,000 Speaker 1: We asked the question what is the future of wearables 422 00:24:41,040 --> 00:24:44,240 Speaker 1: and connected clothes. I'm also lushan see you next time, 423 00:24:48,680 --> 00:24:51,439 Speaker 1: no matter what you're after. T Mobile for Business is 424 00:24:51,520 --> 00:24:54,480 Speaker 1: here with a network born mobile and built from the 425 00:24:54,520 --> 00:24:57,800 Speaker 1: ground up for the next wave of innovation from mobile 426 00:24:57,800 --> 00:25:01,840 Speaker 1: broadband to IoT, to work for mobility, and everything in between. 427 00:25:02,200 --> 00:25:04,960 Speaker 1: T Mobile for Business is committed to helping you move 428 00:25:05,080 --> 00:25:08,359 Speaker 1: your business forward with the products and services you need, 429 00:25:08,640 --> 00:25:11,720 Speaker 1: as well as the dedicated, award winning customer service you'd 430 00:25:11,720 --> 00:25:15,920 Speaker 1: expect from America's most loved wireless company. Business is changing. 431 00:25:16,359 --> 00:25:19,119 Speaker 1: Learn more at t Mobile for Business dot com.