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Speaker 1: Oh hey, everybody, it's episode ninety coming there right at you.

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Speaker 1: You're from Bowsman, Montana. You're doing that voice you do

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Speaker 1: when you're stressed out. Stressed out, man, there's too much

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Speaker 1: going on anyway, it's uh to like yesterday is my birthday.

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Speaker 1: Happy birthday to me, Phil. Yeah, episode ninety. I'm happy

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Speaker 1: for you. I don't feel it. M M. I'll try

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Speaker 1: hiding next time. Anyway, this is a great episode. You're

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Speaker 1: gonna love it. We have Joe J. D Farinado Metiators

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Speaker 1: community manager man behind the emails. UM. On the other

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Speaker 1: end of the the emails that, we have Maggie Smith from

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Speaker 1: our production team. She killed her first year, and Joe

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Speaker 1: shepherd her in that experience and I like to hear

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Speaker 1: first time hunters relate, and she relates a pretty cool

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Speaker 1: moment with her in the bucks. She killed before she

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Speaker 1: pulled the trigger, so look forward to that. And then

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Speaker 1: we have Bill and Andy from the Tailgate podcast. Andy

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Speaker 1: Anderson being one of my favorite photographers of all time.

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Speaker 1: UM a bit of a legend in that space, and

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Speaker 1: those guys have their own podcast talking about marketing in

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Speaker 1: the outdoors. But for me, it's a little bit bigger

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Speaker 1: conversation than just marketing and selling people products. It's about

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Speaker 1: how we market hunting to everyone. So I enjoyed those dudes,

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Speaker 1: and I hope peopill too. But before we get to that, Phil,

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Speaker 1: do you shop on Black Friday? You know what I do?

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Speaker 1: Oh wow, what do you do? What do you do?

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Speaker 1: Do you get up early? You wait in line on iPhone?

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Speaker 1: So two years now I have waited in line at

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Speaker 1: Target after Thanksgiving to get those those stocking stuffer deals.

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Speaker 1: I've got to two children and say you've bought two

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Speaker 1: children at Target. That seems odd. Yeah, well you get

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Speaker 1: him on Black Friday. It's like that seems like child

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Speaker 1: trafficing now, episode ninety enjoy. I guess I grew up

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Speaker 1: on an alder road to the medal. I always did

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Speaker 1: what I told until I found out that my brand

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Speaker 1: new glow the games that in hand from the rich

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Speaker 1: kid's next door, and I grew up fast, Like it's

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Speaker 1: like grew what I mean? They have a thousand things

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Speaker 1: inside of my head I wish I ain't seen, and

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Speaker 1: now I just wanted to a real bad dream of

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Speaker 1: being a lack. I'm coming a part of the scenes,

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Speaker 1: but thank you Jack, Daniels. Hey, everybody welcomed episode number ninety.

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Speaker 1: Is that right, Phil ninety? That's what you told me.

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Speaker 1: I told you that we were talking about a SMR. Maggie, Uh,

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Speaker 1: what is that? A smarts audio sensory Look it up,

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Speaker 1: hold on something something that's great. But like for some people,

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Speaker 1: it's kind of like a I don't know, it's like

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Speaker 1: a stimulant in your brain. Yeah, you know sometimes you

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Speaker 1: hear certain sounds or that like kind of give you

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Speaker 1: goose bumps, a little bit autonomous sensory meridian response, Oh,

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Speaker 1: I got it totally wrong. Has an experience characterized by

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Speaker 1: a static like or tingling sensation on the skin that

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Speaker 1: typically begins on the scalp and moves down two back

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Speaker 1: and neck and upper spone. Is that what we're talking about? Yeah?

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Speaker 1: Is that it? That's you listen to some sort of

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Speaker 1: like Uh, it's kind of like a fetish thing but

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Speaker 1: with with like less sexual. Uh. Sounds pretty sexual to me.

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Speaker 1: A lot of people. There's it's crazy if you there's

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Speaker 1: so many different kinds of people get turned on auditorially.

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Speaker 1: Mm hmm. I'm gonna go by different sounds like a

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Speaker 1: lot of people. Sometimes people whispering or eating or eating

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Speaker 1: a certain food. It's like, oh, it's like this. So

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Speaker 1: what would be to a SMR for hunting, Like a

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Speaker 1: bold action rifle going back, or like an arrow, like

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Speaker 1: dry firing a bow. Dry firing would just make it.

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Speaker 1: What are the sounds that we would do in the outdoors,

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Speaker 1: like just like a bugle from likeway bugle, turkey gobble,

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Speaker 1: that would get me. I would listen to that all

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Speaker 1: bit anything a sm or This is not something I

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Speaker 1: intended to talk about, but I think this is a

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Speaker 1: good subject. So please write in th h it's meeting

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Speaker 1: dot com with your a SMR hunting video ideas. Because

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Speaker 1: Maggie was telling me up in the production space here

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Speaker 1: at Meat Eater. It's been on the board. We've been

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Speaker 1: tossing the idea around. It's been on the board. It's

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Speaker 1: on the ideas board. We'll see if it gets any tracks.

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Speaker 1: If you guys, if enough of you right in about

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Speaker 1: it and just make it a thing, I'll forward them

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Speaker 1: all to Ranella and it could happen. You never really know,

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Speaker 1: it could happen. It started as a joke, but now

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Speaker 1: it's getting legs. So yeah, it's getting it's getting ridiculous. Uh, hey, Joe, Ben,

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Speaker 1: how you doing, Buddy good? A little you know, caught

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Speaker 1: off guard with that previous conversation. But I'll be all right.

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Speaker 1: You were you, you were you fine. You jumped right in.

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Speaker 1: Try to well, welcome we got We got a couple

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Speaker 1: of things to get to and then we're gonna get

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Speaker 1: to the story of Maggie's first dear. Mm hmm, yeah, excited. Yeah,

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Speaker 1: you didn't have I didn't feel like you had enough

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Speaker 1: photos on your phone, like and you were when you

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Speaker 1: were telling the story in the office where you could

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Speaker 1: show photos. You have photos now on your on your phone.

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Speaker 1: Joe has a bunch of photos. That's a hunter. You

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Speaker 1: gotta have photos on your phone to illustrate. Otherwise it

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Speaker 1: didn't happen, or it didn't happen, you gotta have it.

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Speaker 1: And so Joe get did you send him? Sent her

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Speaker 1: some of my favorites. Okay, I haven't been able to

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Speaker 1: go through all of them because I was taking all

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Speaker 1: the photos. I was kind of hogging the story to

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Speaker 1: make it my story. Joe's got a lot, like he's

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Speaker 1: got a lot of issue. We're gonna have to work

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Speaker 1: through some of the shoes with this hunt because I

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Speaker 1: hunted with Joe the day after that you got and

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Speaker 1: he was just he couldn't stop talking about it. Is

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Speaker 1: a little bit I was a little bit concerned about

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Speaker 1: his mental state. He's like, I could have shut the

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Speaker 1: buck twenty times, and I just really, I just I

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Speaker 1: was like, dude, that's like, dude, it's fine, it's okay.

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Speaker 1: That's us hunters shared the experience. And so before we

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Speaker 1: get to that, we got a couple of dilemmas, and

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Speaker 1: then we gotta get to not so a sharp moment.

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Speaker 1: What do we do first? Film dilemmas are not so

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Speaker 1: sharp moment. I want to hear about this. This dilemma

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Speaker 1: you speak, Okay, this is a good dilemma. This this

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Speaker 1: is a real good Joe. You forwarded this to me

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Speaker 1: from the meat eater Inbox. Joe is the keeper of

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Speaker 1: the meat Eater Inbox. If you did not know how

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Speaker 1: many emails you got left to go through there, Joe today,

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Speaker 1: now I only have a Yeah, that's not bad. I

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Speaker 1: got seventy one in the t sc in box. So

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Speaker 1: if you haven't heard back from me, just wait, um,

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Speaker 1: here's this is a guy wrote in what's this guy's name?

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Speaker 1: Why are Why are people's names always hard to pronounce? Phil?

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Speaker 1: That's just you, man, It's not me. This is his name.

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Speaker 1: First name is Darrel trying to pronounce it? Yeah, okay,

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Speaker 1: I'm gonna go with Radish Jack. You try, Maggie rat,

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Speaker 1: I say, Rabbis Jack, you try? What is it? What's

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Speaker 1: that at the very bottom of the email there, Darryll

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Speaker 1: yep uh ra Zach right, Zack. I'm sure Darrell's into this. Sorry,

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Speaker 1: sorry Daryl, that was Daryl Radisac. I'd go with you

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Speaker 1: that right in your face, Phil, he thought I couldn't

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Speaker 1: do it. I feel like we might need to throw

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Speaker 1: some sort of accent in there though. Yeah, something like that. Maybe, Darryl,

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Speaker 1: you were right and tell us where you're at. He's

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Speaker 1: a former wildlife former chief of wildlife for the Tennessee

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Speaker 1: Wildlife Resources Agency. That's a big deal. Oh yeah, you

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Speaker 1: sent me this, so this guy said to give you

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Speaker 1: an idea of the issue. There's a video that he

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Speaker 1: sent that was filmed of a kid in Tennessee, pretty

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Speaker 1: young looking fellow that shot a buck. On the YouTube's

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Speaker 1: it's a nice buck. It's a really nice buck. Um

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Speaker 1: and he it's at the eight minute mark. There's a

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Speaker 1: point that he asked us to watch. I went and

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Speaker 1: watched it. He starts by saying, to give you an idea.

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Speaker 1: This the issue. This was filmed if you get days

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Speaker 1: ago during the Tennessee muzzler season. There's a legal requirement

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Speaker 1: for all hunters to be wearing blaze orange if you

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Speaker 1: are not hunting your own property. This boy was not.

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Speaker 1: He seems like an amazing kid and giving thanks to

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Speaker 1: God and to the landowner they gave and permission. Here's

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Speaker 1: the problem, what do you do with this dear? I

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Speaker 1: was the chief of Wildlife for the state of Tennessee

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Speaker 1: and my puzzle as to what should be done. One

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Speaker 1: could argue in favor of officers discretion and simply give

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Speaker 1: the kid a warning for not having his arm joy

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Speaker 1: and simply give the kid another chance. However, this being

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Speaker 1: such a big deer, it will probably place well in

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Speaker 1: the record books. But is this dear eligible for the

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Speaker 1: record books since since it is technically harvested illegally, it

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Speaker 1: will receive a lot of uh slack if it If

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Speaker 1: it is allowed. Right now, everyone on the internet forums

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Speaker 1: is keeping quiet because they don't want to be that

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Speaker 1: guy and he goes on, I'm interested to hear what

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Speaker 1: you guys would do. What the hell do you do

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Speaker 1: about that? I think, Man, I don't want to fly

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Speaker 1: off the handlefield, but I think you should probably do.

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Speaker 1: You want to explain what happened at that eight minute marks,

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Speaker 1: said an example. Yeah, I mean we could just watch

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Speaker 1: through the eight minute mark. I mean the kids. Obviously

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Speaker 1: there's different cuts of the different parts of the hunt,

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Speaker 1: and at the eight minute market, the kid is clearly

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Speaker 1: not wearing his orange in the tree stand. Is he

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Speaker 1: wearing orange prior? Is he only at the deer at

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Speaker 1: this point? Oh, so it's clear when he's hunting this deer,

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Speaker 1: he's not wearing his orange. He's wearing an orange hat,

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Speaker 1: but not an orange vest at the point where he

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Speaker 1: shoots this deer. And so there's different other there's other

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Speaker 1: shots of the hunt where he is wearing orange vest,

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Speaker 1: but at the point that they showed before he kills

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Speaker 1: the deer, which he just did, and he starts freaking out.

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Speaker 1: Is that what I sounded like, Joe, No, not at all.

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Speaker 1: You're still so calm. So he shoots the deer. I

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Speaker 1: got my orange right here, don't worry. So he knew

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Speaker 1: he turns, he shoots the deer, turns the camera to himself,

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Speaker 1: and then then and admits it, basically admits the violation

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Speaker 1: right there. Um, it would be if he didn't include that.

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Speaker 1: I mean he obviously edited the video where someone did.

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Speaker 1: They could have not included that and it would have

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Speaker 1: been just fine. Or he could have just scrapped the video,

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Speaker 1: which is if I was in his shoes, That's probably

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Speaker 1: what I would have done as a non hunter. How

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Speaker 1: how often do you think this happens where it's just

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Speaker 1: not it's not documented like this guy documented his hunt,

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Speaker 1: Like probably all the time, right people, Yeah, probably listen.

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Speaker 1: I was in a situation earlier this year where I

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Speaker 1: forgot well, I forgot my range twice this year. I

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Speaker 1: forgot orange on a hunt with Sam Longren when we

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Speaker 1: were bear hunting, and I just didn't. I just put

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Speaker 1: my rifle in the truck. I was like, I'm not,

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Speaker 1: I forgot my range and I walk around with a rifle.

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Speaker 1: So I just put my rifle back in the truck

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Speaker 1: and he put his orangeoy and took his rifle and

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Speaker 1: we went hunt. I mean, we drove an hour and

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Speaker 1: a half and I just didn't hunt that day because

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Speaker 1: I screwed up and didn't have my orange, and so

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Speaker 1: as as someone who feels pretty strongly about those types

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Speaker 1: of things, I would kind of fall on along the

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Speaker 1: lines of like make an example of this kid, um

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Speaker 1: as much as I feel what Darrell is feeling about,

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Speaker 1: you know, it's like just seems like a nice kid.

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Speaker 1: He does after he coves up to the deer, he

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Speaker 1: says a little prairie thinks the landowner. As Darryl said,

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Speaker 1: he seems like a really good, really honest um kid.

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Speaker 1: But man, it's were increasingly violations are showing up on

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Speaker 1: social media in places, and that's something. Get him, Joe.

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Speaker 1: He had his orange with him though. That's the thing

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Speaker 1: where where I'm kind of stuck. It's like he had

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Speaker 1: it with him, he just wasn't wearing it was like

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Speaker 1: Hayne in the tree. It's like the deer came in

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Speaker 1: at a time where like he was just like taking

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Speaker 1: off a jacket and taking off the orange or something,

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Speaker 1: and he That's kind of what it seemed like to me,

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Speaker 1: like he just had would be like a fine or

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Speaker 1: like a like some sort of strict warning, but to

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Speaker 1: take the animal away sounds I mean, that's that's pretty rough.

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Speaker 1: I don't know, but I mean, as as I said,

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Speaker 1: there's like the two sides of it. One side, this

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Speaker 1: is going to become a famous probably famous dear even

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Speaker 1: more famous now that we're talking about it. Um so

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Speaker 1: kind of aside with you, Ben, because also like social media,

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Speaker 1: the more stuff is pervasive on there, then it's like, oh,

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Speaker 1: that's okay, Like that's that's fine. If he just did

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Speaker 1: this in the in the the warden happened to catch

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Speaker 1: him in some other way, you know, maybe right if

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Speaker 1: he is out spot stock hunting bears in Montana and

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Speaker 1: it happen to have his orange in his pack, not

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Speaker 1: on his not on his body, and he was like,

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Speaker 1: do you have orange that's in my pack? Put it on? Yeah,

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Speaker 1: Like I don't want to see that again. It's hard

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Speaker 1: because he already I mean the videos out there. I

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Speaker 1: mean he put it out there, and that's like drawing

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Speaker 1: attention to his I mean here he is. You know,

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Speaker 1: he's losing it for this is so hard. Oh you

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Speaker 1: and if you're got any like I got my horns

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Speaker 1: right here, don't worry. He starts putting on his vest

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Speaker 1: as a hat. I mean, it's it's he knows right,

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Speaker 1: he knows right, andybody still put it on the internet. Right,

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Speaker 1: So there's just like I would lean this way, but

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Speaker 1: I'm I'm almost in this situation like who am I

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Speaker 1: to judge? I being someone who has filmed hunting and

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Speaker 1: being around a bunch of people who make their careers

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Speaker 1: that way, we know, like, we just know that any

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Speaker 1: anything that we do could be the end. There's people

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Speaker 1: out there looking for it and would happen happily applaud

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Speaker 1: while we were taken down for something just like this.

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Speaker 1: So I come from that angle where it's like, if

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Speaker 1: you're gonna do this, you gotta you gotta think everything

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Speaker 1: you post online is a press release, Everything you post

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Speaker 1: online is something very serious and like and and you know,

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Speaker 1: using firearms is like it's not like a you know,

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Speaker 1: that's like a very serious thing and safety should be

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Speaker 1: you know, really really important. Yeah, and so it's just

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Speaker 1: a thing that we have to think about. But when

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Speaker 1: this this, when Darryl says, hell of an ethical dilemma,

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Speaker 1: He's right, And I'm sure wildlife officers and d n

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Speaker 1: R agents and all these folks have to think about

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Speaker 1: this all the time. Um, Yeah, I don't envy the

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Speaker 1: person that has to. I don't know. I don't envy either,

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Speaker 1: I don't know. All right, Well, good luck to the YouTuber,

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Speaker 1: Um Darrel, you do what you gotta do. Manum, I'll

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Speaker 1: bow out of of giving like a direct verdict because

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Speaker 1: who the hell am I? But you don't want to

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Speaker 1: be the judge Jerry and executioner? Then not at all,

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Speaker 1: not at all? All right, Well, we gotta get to

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Speaker 1: a not to a sharp moment, right, Phil. We've had

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Speaker 1: a lot. We've had a lot of poems. We've had

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Speaker 1: a lot of Last time we had boy, we had breasts.

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Speaker 1: We have balls. This one happen and both of them

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Speaker 1: involved very sharp things. Ye play the jingle Phil, not

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Speaker 1: so sharp bowman. All right, this one comes from our

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Speaker 1: new winner. His name is Brandt Pearson. Killed that one, Phil,

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Speaker 1: Awesome way to go, thanks man, Brant put it on

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Speaker 1: the Wall of fame. On the Wall of Fame brand Pearson,

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Speaker 1: He says, about four years ago, I was hunting late

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Speaker 1: afternoon for ELK. I managed to come across a small

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Speaker 1: legal bull and I took off after him. I happened

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Speaker 1: to catch up, but got totally busted as I shot

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Speaker 1: the bull took off running, and I just knew that

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Speaker 1: my shot was a little far back. I found the

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Speaker 1: blood trail and trailed him for about an hour. After dark,

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Speaker 1: I bumped the bull out of his bed and decided

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Speaker 1: to go back out and rally my friends to find

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Speaker 1: him first thing in the morning. If you hunt long enough, Joe,

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Speaker 1: you've had the situation. I'm sure I've had it. Every

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Speaker 1: you hunt long enough, you've had it, he says. In

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Speaker 1: my group of friends, it is customary to all carry

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Speaker 1: small shots of liquor to celebrate any of our successes

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Speaker 1: when we have meat on the ground. We do this

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Speaker 1: no matter if it's morning or night. But we aren't alcoholics,

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Speaker 1: so don't judge. And he says, laugh out loud. Phil's

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Speaker 1: eating fucking yogurt. Don't eat. Don't eat yogurt during not

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Speaker 1: to sharp moments. Phil, it's breakfast, man, unbelievable, Uh, I

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Speaker 1: happened to grab to travel shots of fireball. Who's yeah,

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Speaker 1: my friend Zane and I of course your friend is

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Speaker 1: named Zane. No, no friend named Zane is going to

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Speaker 1: stop you from drinking fire Alcoholicsane brands just putting down

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Speaker 1: fireball in the mountains. My friends is sane, and I

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Speaker 1: down them as we hugged and celebrated. When we finally

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Speaker 1: found the bull back to the shot placement. After we

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Speaker 1: finished the cinnamon whiskey, I began to cut the bull open. Yes,

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Speaker 1: I did nick the gut. At first I was muscling

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Speaker 1: through the stench of rotten belly, but over a few

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Speaker 1: minutes it was getting to me. By now, two other

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Speaker 1: friends had joined as well as my oldest daughter. They

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Speaker 1: were laughing at me as I slowly started the gag

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Speaker 1: Can you give me a gag noise? Like live right

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Speaker 1: now that? Oh good Jesus, don't throw up your yogurt.

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Speaker 1: Apparently my gag reflex started to evoke my friend Zane's

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Speaker 1: gag reflex as well. You know that goes. He and

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Speaker 1: I still had the taste cinnamon whiskey in our mouths.

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Speaker 1: The taste and smell doesn't mix well and with rotten guts.

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Speaker 1: I guess I ran one direction to throw up and

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Speaker 1: he ran the other. This lasted approximately five minutes. As

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Speaker 1: we were doing a vomiting version of dueling banjos. We

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Speaker 1: had that that image is never not funny of people,

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Speaker 1: just a bit of the chain puke reaction like it

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Speaker 1: was a It was a bit of a family guy

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Speaker 1: in the office. It's so hilarious. We had a crowd

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Speaker 1: between he and I that laughed as hard as I've

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Speaker 1: ever seen anyone laugh. Needless, say, my daughter and friends

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Speaker 1: won't ever let me live it down, and I cannot

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Speaker 1: drink cinnamon whiskey anymore yuck. Or my friend, I wouldn't

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Speaker 1: let you live it down either, Brant Brant Pearson play

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Speaker 1: the jingle Phil not so sharp Boeman. So you don't

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Speaker 1: have all right brand? Thanks to work sharp, You're gonna

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Speaker 1: get yourself a work sharp field sharpener for all your

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Speaker 1: you're terrible cinnamon vomit that you spewed upon the landscape.

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Speaker 1: So four years ago doesn't make me want to drink fireball.

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Speaker 1: That's a perfect transition to your hunting. It's such a

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Speaker 1: similar experience. Actually, So, Matt, you're you're now a little

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Speaker 1: bit famous for being on a season, uh, the last

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Speaker 1: season of Meet Eater on Netflix. Just a little bit.

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Speaker 1: I think it's the best episode. I finished the last

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Speaker 1: of all the episodes, uh last night, But I think

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Speaker 1: your episode is the is the best. I truly do

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Speaker 1: believe that. Um, so you could tell us, like, go

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Speaker 1: there watch that Netflix episode do we know what it's called.

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Speaker 1: It's the Turkey Hunting episode Trouble. Go watch that. That's

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Speaker 1: that was your first hunting experience. Correct? Damn to be

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Speaker 1: you have your first hunting experience with Yanni and Steve

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Speaker 1: would be filmed for Netflix and and I don't want

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Speaker 1: to spoil it, but you didn't get a turkey to

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Speaker 1: have that be your like first hunting experience. Is that's

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Speaker 1: not normal? Number one and maybe possibly traumatic at levels.

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Speaker 1: It's a lot, right, people are millions of people are

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Speaker 1: now going to watch you on your first hunting experience. Yeah,

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Speaker 1: that's yeah. I'm a bit of a mind mind fuck. Yeah. Okay, well,

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Speaker 1: now we're gonna get to where it turns about. And

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Speaker 1: that's thanks to one Joe. What's your middle name? Ferinado?

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Speaker 1: What's your middle name? Daniel? Daniel? Like that Joe dan

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00:20:07,640 --> 00:20:12,800
Speaker 1: Um Like people call me j d freently never heard it,

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00:20:12,920 --> 00:20:15,960
Speaker 1: but I like it. Like, so, Maggie, tell us, tell

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Speaker 1: us about this one. This is last weekend? Correct? Yeah,

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Speaker 1: Well Joe invited me to go out for my first

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Speaker 1: deer hunt. Um. The we were left on Friday night

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Speaker 1: to go to the brakes and it was a muddy,

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Speaker 1: windy yeah, so like the Missouri Brakes being this unforgiving

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Speaker 1: wild landscape that I would say I personally have wanted

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Speaker 1: to go and hunt and kill eMule, deer, elk or

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Speaker 1: what doesn't really matter on for my whole life. If

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Speaker 1: you put like my dream scenario hunts, it would that

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Speaker 1: would be one of them. So you get so lucky

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00:20:49,520 --> 00:20:52,880
Speaker 1: as to be accompanied by J. D. Farinato over here

372
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Speaker 1: up north to the brakes. It was muddy cold, muddy,

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Speaker 1: windy cold. We couldn't get to the spot I wanted

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Speaker 1: to camp. Actually blew a shock out on my truck

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Speaker 1: um and then we ended up setting up camp with

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Speaker 1: a seek outside TP on a very open, exposed like

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Speaker 1: high point where it wasn't muddy, to just listen to

378
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Speaker 1: the tent, just get beat by the wind all night long.

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Speaker 1: And I was already nervous, and then that happening a

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Speaker 1: little bit of a rough night of sleep for sure,

381
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Speaker 1: just nerves and then wind just ripping, ripping through the brakes.

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00:21:31,480 --> 00:21:35,159
Speaker 1: But yeah, we got up early the next day. And

383
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Speaker 1: now do you have any expectations of like the kind

384
00:21:37,640 --> 00:21:40,760
Speaker 1: of deer you wanted to shoot? Nerves about rifle like

385
00:21:40,840 --> 00:21:42,639
Speaker 1: take there's a lot of I'm sure a lot of

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Speaker 1: people that are either going to take first time hunters

387
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Speaker 1: or even could be first time hunters assumed themselves listening

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Speaker 1: to this, So it would be nice to get your

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Speaker 1: emotional stage. Yeah, I mean, nerves kind of about all

390
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Speaker 1: of it was. We went to the shooting range on

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Speaker 1: Tuesday before we left on Friday, and that was the

392
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Speaker 1: second time I ever shot a rifle, So that was,

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Speaker 1: you know, going out there. Then on Saturday morning, man,

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00:22:06,760 --> 00:22:09,720
Speaker 1: you know it was I felt, you know, had practice,

395
00:22:09,800 --> 00:22:13,359
Speaker 1: but not as trained and confident maybe as I wanted

396
00:22:13,400 --> 00:22:16,720
Speaker 1: to be um, So that was a nerve wracking thing.

397
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Speaker 1: And then just everything. I mean, it's so new to me.

398
00:22:18,880 --> 00:22:21,919
Speaker 1: It's not a camping trip. It's totally different. Your brains

399
00:22:21,960 --> 00:22:25,320
Speaker 1: just always moving in a million directions when you think,

400
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Speaker 1: I don't know, I don't know what the scenario is

401
00:22:27,880 --> 00:22:31,119
Speaker 1: going to be. Oh, Man and Joe, how are you feeling?

402
00:22:31,160 --> 00:22:34,720
Speaker 1: As the mentor slash guide Slash think it did a

403
00:22:34,720 --> 00:22:37,960
Speaker 1: good job of hiding I was feeling awful, feeling I

404
00:22:38,000 --> 00:22:42,560
Speaker 1: was feeling. On the way, I got terribly sick. I

405
00:22:42,560 --> 00:22:46,040
Speaker 1: had to pull over and vomit um. So it was

406
00:22:46,080 --> 00:22:49,800
Speaker 1: just turning into a wonderful, wonderful trip so far, and

407
00:22:49,840 --> 00:22:52,600
Speaker 1: that was I was feeling really bad because like I knew,

408
00:22:52,880 --> 00:22:55,560
Speaker 1: no one slept in the tent and it was just

409
00:22:56,240 --> 00:23:00,800
Speaker 1: turning into a less than perfect ex Arians for her

410
00:23:00,800 --> 00:23:04,560
Speaker 1: first time. Um, when when stuff like that starts to happen,

411
00:23:04,600 --> 00:23:06,439
Speaker 1: do you think like, oh, let's just turn it around,

412
00:23:06,520 --> 00:23:08,480
Speaker 1: or you you still try to keep a positive attitude

413
00:23:08,760 --> 00:23:11,040
Speaker 1: like it's okay, well I'll fight through this and we'll

414
00:23:11,040 --> 00:23:15,119
Speaker 1: make it great. I try and say super positive. I'm

415
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Speaker 1: very much look on the bright side type of guy.

416
00:23:17,880 --> 00:23:20,679
Speaker 1: I'd agree with that for sure, But you got to

417
00:23:20,760 --> 00:23:23,399
Speaker 1: that's what that's what honey is all about. Your calmness

418
00:23:23,480 --> 00:23:26,639
Speaker 1: then made all of my nerves a lot more. Hunting

419
00:23:26,720 --> 00:23:29,600
Speaker 1: is honey is all about overcoming those things, right, because

420
00:23:29,640 --> 00:23:31,360
Speaker 1: there's everybody. There's a lot of times, I mean, Joe

421
00:23:31,359 --> 00:23:32,840
Speaker 1: and I have wanted a couple times this year where

422
00:23:32,880 --> 00:23:35,760
Speaker 1: it's like we should probably go home, it's snowing, it's

423
00:23:36,800 --> 00:23:38,760
Speaker 1: you know, like you can choose a lot of times.

424
00:23:38,800 --> 00:23:41,640
Speaker 1: I do choose that because I'd like, like I owe

425
00:23:41,640 --> 00:23:44,359
Speaker 1: my family that it's not time as possible. But the

426
00:23:44,400 --> 00:23:46,720
Speaker 1: more successful hunters, the ones like nope, screw it. I'm

427
00:23:46,760 --> 00:23:48,080
Speaker 1: here to get I'm here to do this, and I'm

428
00:23:48,080 --> 00:23:52,359
Speaker 1: not leaving. I'm not leaving. Still it's done. I feel

429
00:23:52,359 --> 00:23:54,760
Speaker 1: like discomfort and hunting kind of go hand in hand

430
00:23:55,280 --> 00:23:57,800
Speaker 1: and hardships and just weird things happen because you're out

431
00:23:57,800 --> 00:24:00,680
Speaker 1: in these like unpredictable places with a lot like it's

432
00:24:00,720 --> 00:24:04,879
Speaker 1: the as Steven would say, the arena of consequence. So

433
00:24:04,920 --> 00:24:09,159
Speaker 1: everything you do as consequences, yea, and so likely profound.

434
00:24:09,160 --> 00:24:10,960
Speaker 1: I heard that on the Netflix show Meat Eat or

435
00:24:11,040 --> 00:24:14,320
Speaker 1: last night watching it, I was having a whiskey immediate

436
00:24:14,359 --> 00:24:19,520
Speaker 1: or whiskey um anyway. So you guys, uh seeing seeing

437
00:24:19,560 --> 00:24:21,920
Speaker 1: deer like right off the bat or was there some

438
00:24:21,920 --> 00:24:24,720
Speaker 1: some dead zone. It's all on an antalope at first.

439
00:24:24,920 --> 00:24:27,520
Speaker 1: So the place I wanted to get to was was

440
00:24:27,560 --> 00:24:30,800
Speaker 1: pretty far in down this dirt road that we couldn't

441
00:24:30,840 --> 00:24:33,800
Speaker 1: get down because it turned into just a mud road.

442
00:24:34,840 --> 00:24:37,439
Speaker 1: And uh, I was very impressed by Joe's driving, by

443
00:24:37,480 --> 00:24:40,760
Speaker 1: the way, was outstanding in that mud. I was kind

444
00:24:40,800 --> 00:24:43,040
Speaker 1: I was really surprised you didn't get stuck, But I

445
00:24:43,080 --> 00:24:44,440
Speaker 1: was keeping that cool to me, and they're like, yeah,

446
00:24:44,440 --> 00:24:47,679
Speaker 1: I got this. I had my eyes closed in the

447
00:24:47,680 --> 00:24:50,119
Speaker 1: back and was holding onto the handle, one hand on

448
00:24:50,119 --> 00:24:53,320
Speaker 1: the wheel, just like, yeah, no problem, no problem at all. Yeah,

449
00:24:53,560 --> 00:25:02,480
Speaker 1: he was. He was texting and watching, watching exactly for

450
00:25:02,640 --> 00:25:05,160
Speaker 1: me a cup. So we ended up having to hike

451
00:25:05,240 --> 00:25:08,560
Speaker 1: from the main highway back towards where I wanted to be,

452
00:25:08,920 --> 00:25:12,520
Speaker 1: and uh, I knew it was gonna be probably you know,

453
00:25:12,560 --> 00:25:14,679
Speaker 1: a couple of miles before we would start seeing anything.

454
00:25:15,520 --> 00:25:17,920
Speaker 1: And we got in. There's lots of antelope run around

455
00:25:17,920 --> 00:25:20,800
Speaker 1: on the super open, flat prairie looking stuff. And then

456
00:25:20,800 --> 00:25:22,919
Speaker 1: we got a couple of miles in and it started

457
00:25:22,960 --> 00:25:25,960
Speaker 1: turning into this, you know, all that more iconic breaks,

458
00:25:26,280 --> 00:25:29,159
Speaker 1: bad land style country with lots of cuts and stuff

459
00:25:29,160 --> 00:25:31,640
Speaker 1: in the terrain, and then we started seeing some deer.

460
00:25:32,920 --> 00:25:35,600
Speaker 1: It was beautiful out there. That sunrise was you know,

461
00:25:35,680 --> 00:25:37,560
Speaker 1: the sunrise around the mountains is pretty, but being able

462
00:25:37,600 --> 00:25:40,040
Speaker 1: to see for forever was like, hey, Phil, can you

463
00:25:40,040 --> 00:25:42,040
Speaker 1: add in some of those like remy warrants sound effects

464
00:25:42,080 --> 00:25:47,399
Speaker 1: of like birds and stuff right now? Then? What happened?

465
00:25:47,400 --> 00:25:50,680
Speaker 1: I feel like I'm there. I think it had like

466
00:25:50,800 --> 00:25:54,320
Speaker 1: nine thirty, Yeah, nine thirty. I was kind of explaining

467
00:25:54,359 --> 00:25:56,879
Speaker 1: to Maggie as we kind of as you start to

468
00:25:56,960 --> 00:26:00,640
Speaker 1: crest Ridges, and stuff. You move very slow and don't

469
00:26:00,760 --> 00:26:03,320
Speaker 1: just go right up to top and skyline yourself because

470
00:26:03,920 --> 00:26:06,399
Speaker 1: you'll blow animals out. And just kind of look as

471
00:26:06,400 --> 00:26:08,200
Speaker 1: you're going up. Move really slow and make sure there's

472
00:26:08,240 --> 00:26:12,080
Speaker 1: nothing on that uma. Or you do what I do.

473
00:26:12,160 --> 00:26:14,199
Speaker 1: You do go very slowly right to the crest of

474
00:26:14,200 --> 00:26:20,760
Speaker 1: a hill and then you pop up real quick. But

475
00:26:21,000 --> 00:26:23,119
Speaker 1: I peeked my head up over like right as I

476
00:26:23,160 --> 00:26:25,960
Speaker 1: was explaining that, and I was like, because they're situations

477
00:26:26,000 --> 00:26:27,840
Speaker 1: like this where there's a giant deer standing on that

478
00:26:27,880 --> 00:26:31,760
Speaker 1: slope over there. Yeah, and that was that was unexpected.

479
00:26:31,800 --> 00:26:33,680
Speaker 1: This is a big, big giant, but it's a fat,

480
00:26:33,680 --> 00:26:36,840
Speaker 1: big fat buck. Like it's a nice, nice mule deer buck.

481
00:26:36,920 --> 00:26:39,399
Speaker 1: It's nice. He's just stud. He's a stud. How far

482
00:26:39,440 --> 00:26:41,679
Speaker 1: away is you when you when you you creeped up

483
00:26:41,720 --> 00:26:45,359
Speaker 1: and you popped up, he was there, popped He was

484
00:26:45,400 --> 00:26:48,040
Speaker 1: probably six hundred yards. Oh okay, so you got a

485
00:26:48,040 --> 00:26:51,600
Speaker 1: little bit of you gotta cut the distance. And I

486
00:26:51,640 --> 00:26:56,280
Speaker 1: listened to a lot of Remmy's podcast podcast on iTunes,

487
00:26:56,400 --> 00:26:59,520
Speaker 1: keep Going Joe nice plug Ye the best at the

488
00:27:00,200 --> 00:27:02,560
Speaker 1: in the company. Yeah, So I poked my head up

489
00:27:02,600 --> 00:27:04,120
Speaker 1: and I could see this year and there's a few

490
00:27:04,160 --> 00:27:07,879
Speaker 1: doughs and a couple of smaller bucks too, And I

491
00:27:07,960 --> 00:27:09,639
Speaker 1: told Maggie. I was like, we want to pick up

492
00:27:09,680 --> 00:27:12,720
Speaker 1: and take a look. And she slowly worked her way up.

493
00:27:12,760 --> 00:27:14,040
Speaker 1: She's like, I can't see him, can't see him. I

494
00:27:14,080 --> 00:27:16,800
Speaker 1: gave her my by nose and she started looking and

495
00:27:16,840 --> 00:27:19,600
Speaker 1: she got really excited, just turned around like what do

496
00:27:19,600 --> 00:27:21,800
Speaker 1: you think of that? And she's just like, wide eyed,

497
00:27:24,880 --> 00:27:28,160
Speaker 1: I'll take it, just like I'll take that one, put

498
00:27:28,240 --> 00:27:30,520
Speaker 1: that one in the bag for him, and that I

499
00:27:30,560 --> 00:27:32,560
Speaker 1: don't want that one, but I do want that one.

500
00:27:33,440 --> 00:27:36,880
Speaker 1: So I kinda made a plan. They were working up

501
00:27:36,920 --> 00:27:40,800
Speaker 1: this straw and uh, I was like, well, just well

502
00:27:41,640 --> 00:27:43,720
Speaker 1: come back down. We'll move around, so we're completely out

503
00:27:43,720 --> 00:27:45,760
Speaker 1: of sight. While we're moving the you know, majority of

504
00:27:45,760 --> 00:27:47,240
Speaker 1: the distance, we should be able to get into a

505
00:27:47,280 --> 00:27:50,960
Speaker 1: spot where we're probably within three hundred yards without really

506
00:27:51,000 --> 00:27:53,280
Speaker 1: having to put a lot of effort into the stock.

507
00:27:54,160 --> 00:27:55,960
Speaker 1: And she was like, okay, let's do it. I'm just

508
00:27:55,960 --> 00:27:58,720
Speaker 1: gonna follow you exactly, do exactly what you tell me

509
00:27:58,760 --> 00:28:00,119
Speaker 1: to do. And we did great. We got into that

510
00:28:00,200 --> 00:28:02,920
Speaker 1: spot and started watching these deer and they were moving

511
00:28:02,960 --> 00:28:04,560
Speaker 1: towards us, so when we got to them there about

512
00:28:04,560 --> 00:28:08,360
Speaker 1: two eighty and uh point number one where I could

513
00:28:08,359 --> 00:28:11,679
Speaker 1: have shot that deer. This is all the whole story.

514
00:28:11,720 --> 00:28:16,840
Speaker 1: I was like, I could have show him there, but uh,

515
00:28:17,359 --> 00:28:19,240
Speaker 1: and I thought they were gonna work in perfectly. So

516
00:28:19,280 --> 00:28:22,760
Speaker 1: I got Maggie all set up ready to go, waiting

517
00:28:22,840 --> 00:28:27,959
Speaker 1: for that you know, hundred and fifty yard shot, and uh,

518
00:28:28,280 --> 00:28:30,600
Speaker 1: this buck did exactly what big mule deer bucks like

519
00:28:30,680 --> 00:28:34,080
Speaker 1: to do, grabbed his dose and switched directions and ran

520
00:28:34,160 --> 00:28:43,400
Speaker 1: off sound effects. I thought, no, no, he ran away.

521
00:28:43,480 --> 00:28:45,440
Speaker 1: I was just like, well, that's that's no fun. Why

522
00:28:45,440 --> 00:28:48,560
Speaker 1: do you do that? Honestly, in that moment, I was

523
00:28:48,600 --> 00:28:52,480
Speaker 1: a little like heartbroken, heartbroken, but also like, honestly a

524
00:28:52,480 --> 00:28:54,880
Speaker 1: little sigh of relief because I didn't feel as prepared

525
00:28:55,320 --> 00:28:57,160
Speaker 1: in that moment because we kind of just saw him.

526
00:28:57,160 --> 00:28:59,040
Speaker 1: It was so fast we were setting up, and I

527
00:28:59,080 --> 00:29:02,360
Speaker 1: was like, never been prone prone position before. It was

528
00:29:02,400 --> 00:29:06,000
Speaker 1: totally brand new. So I mean I was sad, but

529
00:29:06,080 --> 00:29:11,880
Speaker 1: also like whoa wow. That that moment was probably the

530
00:29:11,920 --> 00:29:15,080
Speaker 1: funniest moment of the hunt too, because there was a

531
00:29:15,120 --> 00:29:18,520
Speaker 1: forky standing pretty close to us, well within range, and

532
00:29:18,520 --> 00:29:19,880
Speaker 1: you were like, shoot him, So I can shoot that

533
00:29:20,240 --> 00:29:23,360
Speaker 1: looked at and I wasn't really even thinking about telling

534
00:29:23,360 --> 00:29:26,240
Speaker 1: her to shoot it or anything. And uh, I look

535
00:29:26,280 --> 00:29:28,200
Speaker 1: over at her just because I wanted to make sure that,

536
00:29:28,280 --> 00:29:31,280
Speaker 1: you know, if she wasn't gonna be picky on the hunt,

537
00:29:31,320 --> 00:29:33,560
Speaker 1: like you know, she could shoot this dear first year,

538
00:29:33,600 --> 00:29:36,320
Speaker 1: it'd be an awesome experience. I look over at do

539
00:29:36,720 --> 00:29:38,000
Speaker 1: you want to do you want to shoot that dear?

540
00:29:38,800 --> 00:29:41,520
Speaker 1: And she looks back at me and she's like, not today,

541
00:29:41,400 --> 00:29:49,360
Speaker 1: maybe maybe tomorrow, like last hour. I was like, alright, alright,

542
00:29:49,400 --> 00:29:51,280
Speaker 1: I like it. I like it is. There is there

543
00:29:51,280 --> 00:29:55,200
Speaker 1: an official definition of a forky. I'm guessing it's like

544
00:29:55,200 --> 00:29:59,120
Speaker 1: a smaller two point two points at four point total

545
00:29:59,280 --> 00:30:03,440
Speaker 1: two two for us two for US. I ran into

546
00:30:03,440 --> 00:30:05,320
Speaker 1: a guy that called it a sling shot deer because

547
00:30:05,360 --> 00:30:08,160
Speaker 1: you could make a slingshot out of either side. I

548
00:30:08,280 --> 00:30:11,600
Speaker 1: like that definitely could make a sling shot. He's got

549
00:30:11,680 --> 00:30:13,880
Speaker 1: a couple of sling shots. I'm like, what a couple

550
00:30:13,920 --> 00:30:16,840
Speaker 1: of sling shots? This deer has sling shots. I'm not

551
00:30:16,840 --> 00:30:19,000
Speaker 1: gonna hunt it is he is, he fighting back, he

552
00:30:19,040 --> 00:30:26,680
Speaker 1: deserves to live. It's just imagining like a completely wild deer.

553
00:30:26,880 --> 00:30:30,480
Speaker 1: But that like has decked out slingshots. He's learned to

554
00:30:30,520 --> 00:30:33,720
Speaker 1: reason and build things. Another deer jumps up and start

555
00:30:34,360 --> 00:30:37,760
Speaker 1: shooting with that's I'm glad you guys are into it,

556
00:30:37,760 --> 00:30:39,440
Speaker 1: because that's what I'm like to have a child's mind.

557
00:30:39,520 --> 00:30:42,200
Speaker 1: So I'm like, oh, that's hilarious. I think we all

558
00:30:42,240 --> 00:30:47,280
Speaker 1: have child continue. Uh So, yeah, that deer ran off,

559
00:30:47,360 --> 00:30:52,160
Speaker 1: and at that point, you know, yea trophy hunter, Yeah,

560
00:30:52,640 --> 00:30:54,520
Speaker 1: watched him go away. We waited for that for ky

561
00:30:54,560 --> 00:30:56,160
Speaker 1: to get out of sight so we didn't spook it

562
00:30:56,240 --> 00:30:58,800
Speaker 1: and run it down into the other ones and push

563
00:30:58,800 --> 00:31:01,600
Speaker 1: them all out. And we ended up having to go

564
00:31:02,320 --> 00:31:04,800
Speaker 1: back around to where we initially saw the deer because

565
00:31:04,840 --> 00:31:09,160
Speaker 1: they moved down this draw and uh I saw this

566
00:31:09,200 --> 00:31:13,160
Speaker 1: buck bed down like really deep in this coolie and

567
00:31:13,200 --> 00:31:14,920
Speaker 1: it's like, all right, we'll just we'll go all the

568
00:31:14,960 --> 00:31:16,720
Speaker 1: way back around and we'll work in on him and

569
00:31:16,720 --> 00:31:19,040
Speaker 1: we'll see if we could see him. And that took,

570
00:31:19,120 --> 00:31:23,160
Speaker 1: you know, probably twenty five ish minutes to get back

571
00:31:23,200 --> 00:31:25,720
Speaker 1: around into a spot where we could really start trying

572
00:31:25,760 --> 00:31:27,600
Speaker 1: to find him and make a plan to make a stock.

573
00:31:28,600 --> 00:31:29,960
Speaker 1: And I don't know, I don't really know what was

574
00:31:30,000 --> 00:31:31,719
Speaker 1: going through Maggie's head here because I was just one

575
00:31:31,760 --> 00:31:35,400
Speaker 1: track mind, was like this deer needs to come home

576
00:31:35,440 --> 00:31:37,160
Speaker 1: with us, Like I don't care who shoots it, Like

577
00:31:37,640 --> 00:31:41,280
Speaker 1: we're not letting this deer get away. And uh so

578
00:31:41,360 --> 00:31:44,040
Speaker 1: I was just kind of one track mind going and

579
00:31:44,240 --> 00:31:46,160
Speaker 1: Maggie was doing great following me. I'd look back every

580
00:31:46,200 --> 00:31:47,600
Speaker 1: once in a while to make sure she was still there.

581
00:31:47,680 --> 00:31:52,000
Speaker 1: Of course, didn't get consumed by the mud. Yeah, and

582
00:31:52,000 --> 00:31:54,360
Speaker 1: that pressure though, it's like everything that you know, just

583
00:31:54,440 --> 00:31:56,880
Speaker 1: like to me, it was just like out like drained

584
00:31:56,880 --> 00:31:58,360
Speaker 1: out of my head. I was like, I don't don't

585
00:31:58,360 --> 00:31:59,800
Speaker 1: even know what to do anymore. Like it was like

586
00:31:59,880 --> 00:32:02,560
Speaker 1: a could not Yeah, I was going through a lot.

587
00:32:02,800 --> 00:32:05,040
Speaker 1: It's like me and if I'm playing pick up basketball

588
00:32:05,080 --> 00:32:07,160
Speaker 1: and somebody passes me the ball and I'm wide open,

589
00:32:07,640 --> 00:32:10,600
Speaker 1: I'm like, I don't know, so I pass it back

590
00:32:10,640 --> 00:32:12,520
Speaker 1: to this person. They clearly gave it to me for

591
00:32:12,560 --> 00:32:15,040
Speaker 1: some reason, and I know I'm not going to get

592
00:32:15,040 --> 00:32:16,960
Speaker 1: it into the hoop no matter what I do. It

593
00:32:17,040 --> 00:32:19,720
Speaker 1: was like I had a personal little discussion with myself

594
00:32:19,760 --> 00:32:23,320
Speaker 1: just mind to be quiet, body, just go like keep

595
00:32:23,320 --> 00:32:26,320
Speaker 1: doing it, like you know, Joe is going to be

596
00:32:26,440 --> 00:32:28,920
Speaker 1: right there, You're totally fine. He's like, I can shoot it.

597
00:32:28,960 --> 00:32:30,800
Speaker 1: If you don't want to shoot it, shoot it, okay,

598
00:32:31,560 --> 00:32:33,160
Speaker 1: if you can't do it, I got I'm right there.

599
00:32:34,120 --> 00:32:35,719
Speaker 1: It's funny though, how you know stuff and then your

600
00:32:35,720 --> 00:32:37,479
Speaker 1: brain just all of a sudden is just like freaks

601
00:32:37,480 --> 00:32:41,360
Speaker 1: out on you. It's like, I think every hunter goes

602
00:32:41,360 --> 00:32:42,959
Speaker 1: through that. And if you stop going through that, like

603
00:32:43,000 --> 00:32:45,560
Speaker 1: you start, I get a little bit calm. But then

604
00:32:45,800 --> 00:32:48,440
Speaker 1: when I mess up, I start that. And I had

605
00:32:48,440 --> 00:32:50,680
Speaker 1: this meal dere I shot at recently. I missed it

606
00:32:50,720 --> 00:32:53,200
Speaker 1: a bunch of times, and I'm like, totally calm, not

607
00:32:53,240 --> 00:32:56,280
Speaker 1: even nervous, like, oh here we go, see you boom?

608
00:32:57,720 --> 00:33:03,479
Speaker 1: What yeah, anybody that happened boom? But anybody? And then

609
00:33:03,520 --> 00:33:05,600
Speaker 1: I started freaking out of like, what is happening here?

610
00:33:05,720 --> 00:33:09,400
Speaker 1: I like, and then you lose it. Um, So you

611
00:33:09,440 --> 00:33:12,040
Speaker 1: can even a false sense of security in regards of

612
00:33:12,040 --> 00:33:14,840
Speaker 1: this stuff can be can be a killer totally. And

613
00:33:14,840 --> 00:33:16,960
Speaker 1: I wanted to didn't. I didn't want to let my

614
00:33:17,040 --> 00:33:19,800
Speaker 1: nerves show too much. But you did a great job

615
00:33:19,800 --> 00:33:22,520
Speaker 1: of that. She seemed calm and collected the whole time,

616
00:33:22,600 --> 00:33:25,840
Speaker 1: which was so you felt good. Flicked off the safety

617
00:33:26,000 --> 00:33:29,760
Speaker 1: you got a good shot. No rush, no rush. We

618
00:33:29,800 --> 00:33:32,520
Speaker 1: sat there for like an hour and a half. Yeah,

619
00:33:32,520 --> 00:33:34,360
Speaker 1: we sat on that deer for a long time. So

620
00:33:34,400 --> 00:33:36,880
Speaker 1: when we when we finally moved in on him, it

621
00:33:36,920 --> 00:33:39,920
Speaker 1: took some time to to find him because he had

622
00:33:39,960 --> 00:33:43,040
Speaker 1: dropped down lower in this coolie and I caught antler

623
00:33:43,080 --> 00:33:44,959
Speaker 1: tips a couple of times, and he was moving around

624
00:33:45,720 --> 00:33:47,920
Speaker 1: and from where we were the first time when we

625
00:33:47,920 --> 00:33:49,760
Speaker 1: sat up, we were about a hundred and twenty yards

626
00:33:50,520 --> 00:33:52,640
Speaker 1: and I was like, well, let's sneak around here. See

627
00:33:52,680 --> 00:33:54,520
Speaker 1: we get closer, see if we get a better view

628
00:33:54,560 --> 00:33:58,440
Speaker 1: of this whole whole coolie here. And She's like, okay,

629
00:33:58,480 --> 00:34:00,840
Speaker 1: we and we moved in and we get her laid

630
00:34:00,840 --> 00:34:02,800
Speaker 1: down on this flat spot and I could see the

631
00:34:02,840 --> 00:34:04,600
Speaker 1: antler tips of this buck and it was eighty four

632
00:34:04,640 --> 00:34:07,480
Speaker 1: yards away, just passed out, dead asleep. It was like

633
00:34:07,520 --> 00:34:12,040
Speaker 1: perfect doing that jerk asleep, like falling asleep and jerking up. Honestly,

634
00:34:13,320 --> 00:34:17,399
Speaker 1: that's what Phil is doing right now. This was that

635
00:34:17,719 --> 00:34:22,200
Speaker 1: worst moment. Oyah, I'll play the jingle. But yeah, so

636
00:34:22,200 --> 00:34:24,080
Speaker 1: we get her all set up and the whole time

637
00:34:24,320 --> 00:34:27,080
Speaker 1: laying there, you know how impatient I am setting on

638
00:34:27,160 --> 00:34:31,799
Speaker 1: bucks We had a similar situation earlier, and I was

639
00:34:31,880 --> 00:34:34,719
Speaker 1: grateful for the amount of time knowing that he had

640
00:34:34,760 --> 00:34:37,200
Speaker 1: bedded down and was like, that's sleeping for me. It

641
00:34:37,320 --> 00:34:39,600
Speaker 1: was across that process. It in your mind, right, this

642
00:34:39,640 --> 00:34:41,800
Speaker 1: is gonna happen at some point. Yes, And I couldn't

643
00:34:41,719 --> 00:34:43,360
Speaker 1: have had it better. Like I didn't feel rushed, like

644
00:34:43,400 --> 00:34:45,319
Speaker 1: with the turkey, it was like you didn't know he

645
00:34:45,360 --> 00:34:47,120
Speaker 1: was coming, and so I still felt rushed and didn't

646
00:34:47,160 --> 00:34:48,880
Speaker 1: feel like prepared. I didn't know where he was and

647
00:34:48,920 --> 00:34:51,719
Speaker 1: like this was like got my actual eyes on him.

648
00:34:51,760 --> 00:34:53,600
Speaker 1: Then I got the scope, no one right where he was.

649
00:34:53,760 --> 00:34:56,000
Speaker 1: That's a big thing with ethics, right we tell people

650
00:34:56,000 --> 00:34:57,799
Speaker 1: to be thoughtful, or you want to be thoughtful about

651
00:34:57,800 --> 00:35:00,520
Speaker 1: the situation, but when something comes up in your not expecting,

652
00:35:00,560 --> 00:35:02,839
Speaker 1: you don't have time to be like listen, is he

653
00:35:02,920 --> 00:35:06,839
Speaker 1: always thirty? You just don't have that time. So you're

654
00:35:07,120 --> 00:35:08,880
Speaker 1: as much as you want to be thoughtful and ethical

655
00:35:08,920 --> 00:35:11,239
Speaker 1: in those situations, like you just gotta do it. Yeah,

656
00:35:11,280 --> 00:35:14,040
Speaker 1: And Turkey was hunting turkeys was the only thing I

657
00:35:14,080 --> 00:35:17,520
Speaker 1: knew at this point. So this was totally different, different scene,

658
00:35:18,400 --> 00:35:22,440
Speaker 1: totally totally different. Now the shot comes, give us, give

659
00:35:22,520 --> 00:35:26,000
Speaker 1: us the dope. Maggie, Well, I spooked him, made him

660
00:35:26,040 --> 00:35:29,239
Speaker 1: jerk awake. Yeah. It was the funniest thing because I

661
00:35:29,280 --> 00:35:31,319
Speaker 1: was moving around trying to find her a position where

662
00:35:31,320 --> 00:35:33,960
Speaker 1: she could get the cross hairs on the deer while

663
00:35:34,000 --> 00:35:35,880
Speaker 1: it was laying down, just so she could be comfortable

664
00:35:36,000 --> 00:35:38,560
Speaker 1: know where she's aiming and everything, and we just couldn't

665
00:35:38,560 --> 00:35:40,279
Speaker 1: make that happen because the way he was laying we

666
00:35:40,320 --> 00:35:42,719
Speaker 1: had to wait for him to stand up, and uh,

667
00:35:42,760 --> 00:35:45,239
Speaker 1: I'm but I'm moving around for the last hour and

668
00:35:45,239 --> 00:35:50,400
Speaker 1: a half finding different in the past he didn't like.

669
00:35:50,719 --> 00:35:53,120
Speaker 1: And I finally just go, okay, Maggie, you're gonna have

670
00:35:53,160 --> 00:35:55,399
Speaker 1: to wait for him to stand up until you could

671
00:35:55,400 --> 00:35:57,000
Speaker 1: even put the cross hairs on him. And when he

672
00:35:57,040 --> 00:35:59,520
Speaker 1: stands up, you're just gonna pick that point right behind

673
00:35:59,520 --> 00:36:03,400
Speaker 1: the shoulder and squeeze the trigger. And she's like, okay,

674
00:36:03,560 --> 00:36:06,359
Speaker 1: sounds good, and she goes to a just the scarf

675
00:36:06,480 --> 00:36:09,479
Speaker 1: on her head and just that hand movement, that deer

676
00:36:09,520 --> 00:36:12,719
Speaker 1: like whips his head over, just like bingo, gotcha. I

677
00:36:12,800 --> 00:36:16,000
Speaker 1: was like, Okay, that's stupid. I've been crawling around this

678
00:36:16,040 --> 00:36:19,640
Speaker 1: whole time. But I leaned and I was like he

679
00:36:19,680 --> 00:36:25,560
Speaker 1: saw you he's getting up. Oh man, he's staring right

680
00:36:25,600 --> 00:36:28,319
Speaker 1: at us, perfectly broadside. And I said, okay, he's up,

681
00:36:28,360 --> 00:36:29,920
Speaker 1: and I put my fingers in my ear. I was like,

682
00:36:29,920 --> 00:36:33,640
Speaker 1: whenever you're ready, and just stare at the deer. I

683
00:36:33,719 --> 00:36:36,560
Speaker 1: was like, okay, it should happen any time now, any

684
00:36:36,680 --> 00:36:41,120
Speaker 1: any second. And it just wasn't happening. And I leaned

685
00:36:41,160 --> 00:36:44,720
Speaker 1: in and I whispered. I was like, can you see him.

686
00:36:44,920 --> 00:36:47,799
Speaker 1: She's like she's just nodding her. She's like yeah. I

687
00:36:47,840 --> 00:36:50,799
Speaker 1: was like, okay, whenever you're ready, Yeah, you said, if

688
00:36:50,800 --> 00:36:55,080
Speaker 1: you feel But I couldn't see even when he stood

689
00:36:55,120 --> 00:36:59,120
Speaker 1: up their sage obstructing his his body, which was a

690
00:36:59,200 --> 00:37:01,360
Speaker 1: dilemma in my head for me still, I was like,

691
00:37:01,480 --> 00:37:04,360
Speaker 1: my note, I want to place my shot correctly, and

692
00:37:05,920 --> 00:37:07,560
Speaker 1: but also looking at him, it was like we also

693
00:37:07,600 --> 00:37:14,359
Speaker 1: had a moment. Are you going to call him back? Well,

694
00:37:14,400 --> 00:37:16,759
Speaker 1: he's in my sid so I can go visit him,

695
00:37:24,120 --> 00:37:27,000
Speaker 1: as opposed to like not having him. No, I feel

696
00:37:27,000 --> 00:37:29,600
Speaker 1: like he knew. That was like a I don't know.

697
00:37:29,640 --> 00:37:32,080
Speaker 1: I couldn't have asked for a better scenario like him

698
00:37:32,120 --> 00:37:34,400
Speaker 1: looking at me. I don't know. It's like we had

699
00:37:34,400 --> 00:37:36,600
Speaker 1: a moment like he knew and then I felt comfortable

700
00:37:36,600 --> 00:37:40,400
Speaker 1: after Joe said that that's really cool. That's there's like

701
00:37:40,800 --> 00:37:43,160
Speaker 1: things like that is is veteran hunters that you just

702
00:37:43,320 --> 00:37:47,640
Speaker 1: don't I just don't think of. You don't want to

703
00:37:47,640 --> 00:37:50,520
Speaker 1: be you're not desensitized to it. But there's there's a functionality,

704
00:37:50,560 --> 00:37:52,640
Speaker 1: and like, I gotta get that thing. If you're just

705
00:37:52,719 --> 00:37:56,719
Speaker 1: not you're not thinking in those ways. And so I

706
00:37:56,840 --> 00:38:01,960
Speaker 1: wanted good, clean, safe shot, so perfect double one shot.

707
00:38:02,200 --> 00:38:06,120
Speaker 1: Dud didn't take a step right down, right down, which

708
00:38:06,120 --> 00:38:07,799
Speaker 1: I was so grateful sport, just because I could not

709
00:38:08,160 --> 00:38:10,840
Speaker 1: see that spot that I wanted to. All Right, So

710
00:38:10,880 --> 00:38:14,040
Speaker 1: here's a question I have most new hunters I've taken, like,

711
00:38:15,680 --> 00:38:18,040
Speaker 1: it's the walking up to the animal that is the

712
00:38:18,080 --> 00:38:20,799
Speaker 1: most emotional. Is that that for you? I've had a

713
00:38:20,800 --> 00:38:23,160
Speaker 1: couple where like the animals still twitching and it's like shoot,

714
00:38:23,320 --> 00:38:26,120
Speaker 1: get you to get those kind of moments like where

715
00:38:26,160 --> 00:38:28,600
Speaker 1: was that? Where did that land? For you? Honestly, the

716
00:38:28,640 --> 00:38:31,160
Speaker 1: most emotional part was like looking through the scope and

717
00:38:31,160 --> 00:38:34,880
Speaker 1: having him stare at me. That was that was the

718
00:38:34,920 --> 00:38:37,120
Speaker 1: most emotional part, I think for me, And that's the

719
00:38:37,160 --> 00:38:40,560
Speaker 1: part I keep reliving. I relived it quite a bit,

720
00:38:41,560 --> 00:38:44,319
Speaker 1: but honestly couldn't would have had it any other way

721
00:38:44,360 --> 00:38:47,200
Speaker 1: because I liked that he knew more so than just

722
00:38:47,239 --> 00:38:50,000
Speaker 1: like picking him off when he was just hanging out

723
00:38:50,040 --> 00:38:52,839
Speaker 1: going about his business. He was like, yeah, I don't

724
00:38:52,840 --> 00:38:54,760
Speaker 1: know if that makes sense, but it was like that

725
00:38:54,760 --> 00:38:58,719
Speaker 1: that acknowledgement from him was calming. That makes a lot

726
00:38:58,760 --> 00:39:00,879
Speaker 1: of sense. Have you eaten any of this book yet?

727
00:39:01,040 --> 00:39:04,680
Speaker 1: Now we're processing him tonight, Set's helping, Joe's helping, so

728
00:39:04,920 --> 00:39:07,879
Speaker 1: flip flop pleasure, j D Fair and not him could

729
00:39:07,880 --> 00:39:12,120
Speaker 1: be done well, Like you'll be able to um further

730
00:39:12,200 --> 00:39:15,799
Speaker 1: process this when you're eating him, right, even when you're

731
00:39:16,080 --> 00:39:18,200
Speaker 1: like to like go through the transformation process of him

732
00:39:18,200 --> 00:39:19,839
Speaker 1: being on his feet and being able to look him

733
00:39:19,840 --> 00:39:21,200
Speaker 1: in the eye and kind of have that moment with

734
00:39:21,239 --> 00:39:23,800
Speaker 1: him and then like watch the transformation from he's a

735
00:39:23,880 --> 00:39:26,799
Speaker 1: quarter on on your pack, he's in the truck, now

736
00:39:26,800 --> 00:39:30,120
Speaker 1: he's a hamburger that you helped grind, and then now

737
00:39:30,160 --> 00:39:33,160
Speaker 1: you're eating him, Like I'm sure, I'm sure you'll think

738
00:39:33,160 --> 00:39:36,160
Speaker 1: of those all those moments that's all kind of intertwined

739
00:39:36,400 --> 00:39:39,319
Speaker 1: and and it'll be powerful. So we'll have to hear

740
00:39:39,360 --> 00:39:41,719
Speaker 1: back from you when you get to experience that. Well,

741
00:39:41,719 --> 00:39:44,960
Speaker 1: thank you. I think that's a very important What do

742
00:39:44,960 --> 00:39:47,359
Speaker 1: you think, Joe, I think that is a very very

743
00:39:47,440 --> 00:39:50,279
Speaker 1: important part of it. Um. I'm excited to help her

744
00:39:50,280 --> 00:39:55,040
Speaker 1: process it and take those steps and eat. Well. Congrats

745
00:39:55,040 --> 00:39:58,799
Speaker 1: Mary Mag's you. You're awesome. Couldn't be more grateful for

746
00:39:58,840 --> 00:40:01,560
Speaker 1: the community here. Look out for the next episode of

747
00:40:01,600 --> 00:40:05,200
Speaker 1: Get Toasted. You're editing it right now. She's a creative

748
00:40:05,239 --> 00:40:09,240
Speaker 1: mind behind it. Ronell is just kind of like Annie

749
00:40:09,400 --> 00:40:11,680
Speaker 1: and he's also the creative mind behind it. Any magg

750
00:40:11,719 --> 00:40:16,560
Speaker 1: you're like, who makes Steve look good? What I'm saying good?

751
00:40:16,600 --> 00:40:19,680
Speaker 1: Think you didn't listen to this? All right? Now we're

752
00:40:19,680 --> 00:40:22,279
Speaker 1: gonna get to the great and powerful one of the

753
00:40:22,320 --> 00:40:27,200
Speaker 1: best photographers on planet Earth, Andy Anderson. Enjoy that. Thank you.

754
00:40:31,120 --> 00:40:35,600
Speaker 1: I guess I grew up on an older road. All right.

755
00:40:35,600 --> 00:40:38,360
Speaker 1: Hey guys, Hey, how are you Guys have a podcast

756
00:40:38,400 --> 00:40:42,840
Speaker 1: about marketing and the outdoors and that to me having

757
00:40:42,880 --> 00:40:45,920
Speaker 1: been a marketer, uh and a content creator and all

758
00:40:45,920 --> 00:40:48,200
Speaker 1: these things. And you guys also have some great guests,

759
00:40:48,480 --> 00:40:51,920
Speaker 1: including Simon Roosevelt, Tom mcquain and go on. You can

760
00:40:51,960 --> 00:40:53,440
Speaker 1: go on from there. That's all you really need to know.

761
00:40:53,520 --> 00:40:55,239
Speaker 1: You don't need to do it any other guys that

762
00:40:55,280 --> 00:40:58,440
Speaker 1: you have those two right, you can start with us

763
00:40:58,600 --> 00:41:03,320
Speaker 1: introduce yourselves for us. Um. Yeah, Bill roding Um. I

764
00:41:03,440 --> 00:41:07,040
Speaker 1: have a about twenty five years in the advertising industry,

765
00:41:07,480 --> 00:41:10,839
Speaker 1: working uh to a large extent on the automotive side

766
00:41:10,840 --> 00:41:12,880
Speaker 1: of things. I've done a lot of work in the

767
00:41:12,960 --> 00:41:16,080
Speaker 1: general outdoor space like Patagonia on North Face and Nike

768
00:41:16,120 --> 00:41:18,719
Speaker 1: and all those brands. But you haven't doing it for

769
00:41:18,760 --> 00:41:23,080
Speaker 1: along while. Still love it. Yeah. My name is Andy Anderson.

770
00:41:23,080 --> 00:41:27,239
Speaker 1: I'm a photographer, been a photographer about thirty years. Um.

771
00:41:28,280 --> 00:41:31,160
Speaker 1: I UM started as a fishing photographer many many many

772
00:41:31,200 --> 00:41:34,880
Speaker 1: moons ago UM and kind of got a little disenfranchise

773
00:41:34,960 --> 00:41:38,000
Speaker 1: with it visually, so I became a commercial photographer and

774
00:41:38,080 --> 00:41:41,359
Speaker 1: that's kind of what I do now. And um and

775
00:41:41,400 --> 00:41:44,040
Speaker 1: I love the outdoors. That's me man, yeah. Man. One

776
00:41:44,040 --> 00:41:45,960
Speaker 1: of the I was just watching last night knowing that

777
00:41:46,000 --> 00:41:49,200
Speaker 1: you're coming in the film Andy that it was during

778
00:41:49,239 --> 00:41:51,360
Speaker 1: my time at Yetti. That was like a Yetti Orvis film.

779
00:41:51,560 --> 00:41:52,839
Speaker 1: So if you if you want to know about Andy,

780
00:41:52,880 --> 00:41:54,720
Speaker 1: that's a good thing to go watch. About seven minutes.

781
00:41:54,800 --> 00:41:58,759
Speaker 1: Good um it talks about your creativity and your storytelling

782
00:41:58,760 --> 00:42:01,600
Speaker 1: and it for my money. And I've thought this for years.

783
00:42:02,080 --> 00:42:04,239
Speaker 1: You may be the best, if not one of the best,

784
00:42:04,320 --> 00:42:08,319
Speaker 1: out there telling stories through images. So we just start

785
00:42:08,400 --> 00:42:10,759
Speaker 1: like that. And you, um, when you reached out to

786
00:42:10,760 --> 00:42:14,319
Speaker 1: me about the Tailgate podcast. Um, and you guys, this

787
00:42:14,360 --> 00:42:16,440
Speaker 1: is pretty new, right you got five your five episodes

788
00:42:16,440 --> 00:42:18,839
Speaker 1: in two months in wow. All right, Well, welcome to

789
00:42:19,719 --> 00:42:23,960
Speaker 1: the weird, wild world of podcast podcast talking to it

790
00:42:24,000 --> 00:42:28,879
Speaker 1: on microphone with their hands. Yeah, where do I look?

791
00:42:30,400 --> 00:42:32,040
Speaker 1: People like, I don't want to look at and just

792
00:42:32,080 --> 00:42:36,600
Speaker 1: look at philis fills everybody's comfort blankets. He's got nice hair. Yeah,

793
00:42:37,320 --> 00:42:40,640
Speaker 1: hopefully it stays that way. Enjoy what you have it.

794
00:42:39,360 --> 00:42:43,240
Speaker 1: But Phil is really the looker um of the show.

795
00:42:44,320 --> 00:42:46,439
Speaker 1: One thing I do think when I'm when I'm thinking

796
00:42:46,480 --> 00:42:48,799
Speaker 1: about like what you guys have chosen to do, you know,

797
00:42:48,880 --> 00:42:51,399
Speaker 1: being in marketing forever and you have being I really

798
00:42:51,400 --> 00:42:53,839
Speaker 1: would say more of a storyteller than photographer. I mean,

799
00:42:54,080 --> 00:42:56,920
Speaker 1: if anybody want to wants to look up Andy's images,

800
00:42:57,280 --> 00:42:58,880
Speaker 1: I was just looking at him last night and Anderson

801
00:42:58,920 --> 00:43:01,759
Speaker 1: Photo dot Com. Um, you can kind of see some

802
00:43:01,840 --> 00:43:04,120
Speaker 1: of what I would just call straight out art and

803
00:43:04,200 --> 00:43:07,440
Speaker 1: capturing people's emotions in their lives and what they're all

804
00:43:07,440 --> 00:43:10,680
Speaker 1: about through just just an image. UM. So I definitely

805
00:43:10,680 --> 00:43:12,319
Speaker 1: want to talk about that before we get to anything else.

806
00:43:12,920 --> 00:43:15,600
Speaker 1: And how would you describe, like your style of photographer,

807
00:43:15,640 --> 00:43:19,440
Speaker 1: the way that you approach these gosh um Instagram filters,

808
00:43:20,080 --> 00:43:25,040
Speaker 1: A lot of Instagram filters, um. Um, Well, I do

809
00:43:25,080 --> 00:43:27,920
Speaker 1: a lot of reading, you know, I do. I'm very curious,

810
00:43:28,280 --> 00:43:31,480
Speaker 1: um And I've often said, you know, the young photographers,

811
00:43:31,520 --> 00:43:34,839
Speaker 1: you know, the curiosity of the engine to your creativity. Right.

812
00:43:34,840 --> 00:43:37,480
Speaker 1: If you're not curious, you're not gonna be creative no

813
00:43:37,520 --> 00:43:40,160
Speaker 1: matter what it is, right, And I think that, Um,

814
00:43:40,280 --> 00:43:42,400
Speaker 1: I try to have a lot of things that influence

815
00:43:42,480 --> 00:43:45,319
Speaker 1: my you know, my photography. I don't literally look at

816
00:43:45,320 --> 00:43:47,560
Speaker 1: a bunch of other photographers. I look at a lot

817
00:43:47,560 --> 00:43:50,200
Speaker 1: of art paintings and stuff because that's really it was

818
00:43:50,239 --> 00:43:53,480
Speaker 1: a very deliberate attempt to do something with light and

819
00:43:53,600 --> 00:43:56,239
Speaker 1: you know, color, and to me, that's just it was

820
00:43:56,320 --> 00:43:58,640
Speaker 1: very intentional when the painter did that, So to me,

821
00:43:58,760 --> 00:44:01,400
Speaker 1: I understand that. I look at that. So that's a

822
00:44:01,440 --> 00:44:04,920
Speaker 1: great tool for me. Um. As far as approach, I mean,

823
00:44:05,000 --> 00:44:08,480
Speaker 1: other than that, UM, I live in a very very

824
00:44:08,480 --> 00:44:12,520
Speaker 1: small town in Idaho. Um, and I've kind of been

825
00:44:12,600 --> 00:44:14,479
Speaker 1: left to my own devices, not a lot of other

826
00:44:14,800 --> 00:44:17,400
Speaker 1: extraneous you know. I think a lot of problems with

827
00:44:17,400 --> 00:44:21,240
Speaker 1: photographers in big cities, and it's it's inevitable to happen,

828
00:44:22,320 --> 00:44:25,080
Speaker 1: is that photographers are always looking at together guy down

829
00:44:25,080 --> 00:44:26,960
Speaker 1: the road and seeing how successful he is, and well,

830
00:44:26,960 --> 00:44:29,000
Speaker 1: I'm gonna do what he's doing, right, So the work

831
00:44:29,040 --> 00:44:34,040
Speaker 1: becomes very homogenized, you know, like, for instance, in Austin,

832
00:44:34,520 --> 00:44:36,799
Speaker 1: you have Dan Winner. Now there's nobody else that does

833
00:44:36,800 --> 00:44:39,040
Speaker 1: it better than Dan Winner, right, And there are some

834
00:44:39,120 --> 00:44:41,799
Speaker 1: people that try to you know, copy that. And I

835
00:44:41,840 --> 00:44:44,480
Speaker 1: think that because they see that he's successful instead of

836
00:44:44,520 --> 00:44:47,680
Speaker 1: just marching into their own drum. Right. And for me,

837
00:44:47,800 --> 00:44:49,719
Speaker 1: living in a small town in Idaho, I've had that's

838
00:44:49,880 --> 00:44:52,040
Speaker 1: that's kind of what I didn't have anything else, right,

839
00:44:52,080 --> 00:44:55,239
Speaker 1: So I just I I kind of embraced what was

840
00:44:55,280 --> 00:44:57,759
Speaker 1: around me visually and just kind of went from there. Yeah,

841
00:44:57,800 --> 00:45:01,439
Speaker 1: that's more like a micro influence rather than exactly see

842
00:45:01,560 --> 00:45:04,040
Speaker 1: what's all out there, right, So I like that, and

843
00:45:04,080 --> 00:45:06,520
Speaker 1: it made a lot of mistakes in your in your website,

844
00:45:06,520 --> 00:45:08,160
Speaker 1: it's ten things about Andy One of them says, did

845
00:45:08,160 --> 00:45:11,120
Speaker 1: you drink wine with ice? Absolutely? What's up with that?

846
00:45:11,640 --> 00:45:18,960
Speaker 1: So you we're getting the hard question. Yeah, there we go.

847
00:45:19,280 --> 00:45:22,719
Speaker 1: So um, about twenty years ago, I was I was

848
00:45:22,760 --> 00:45:26,560
Speaker 1: the first staff photographer Men's Journal, um, and one of

849
00:45:26,560 --> 00:45:28,440
Speaker 1: the tasks that I got tasked it was a shooting.

850
00:45:28,440 --> 00:45:33,000
Speaker 1: It was hemingways anniversary. So I went up to catch

851
00:45:33,080 --> 00:45:35,680
Speaker 1: him and photographed Jack Hemmyway and we spent two or

852
00:45:35,680 --> 00:45:37,080
Speaker 1: three days on the river and every night we come

853
00:45:37,120 --> 00:45:40,239
Speaker 1: back to his house. And he spent a lot of

854
00:45:40,280 --> 00:45:43,720
Speaker 1: time in Spain, and uh in Idaho. There's a huge

855
00:45:43,800 --> 00:45:48,560
Speaker 1: basque influence, you know in Idaho. So he started, he said,

856
00:45:48,600 --> 00:45:50,399
Speaker 1: you want a glass of wine? He started putting ice

857
00:45:50,400 --> 00:45:51,960
Speaker 1: in and like, what the hell is this ship? Right?

858
00:45:52,520 --> 00:45:56,080
Speaker 1: And he goes, we'll try it. And it's called a

859
00:45:56,120 --> 00:45:58,759
Speaker 1: coolie mocho, right, which is coking in wine or sangria.

860
00:45:58,880 --> 00:46:01,160
Speaker 1: But you know, I've always kind of liked it with ice,

861
00:46:01,960 --> 00:46:04,360
Speaker 1: um since then, So that's kind of how it started.

862
00:46:04,440 --> 00:46:07,680
Speaker 1: Well that's a good way, like Hemingway. Yeah, Hemingway told

863
00:46:07,680 --> 00:46:10,040
Speaker 1: me this. Yeah, I can do it. I mean it's

864
00:46:10,080 --> 00:46:13,120
Speaker 1: Andy's breakfast. Yeah. Yeah, we should have had wine with

865
00:46:13,160 --> 00:46:20,839
Speaker 1: ice that's the meat eater branded. Uh, that's a good

866
00:46:20,880 --> 00:46:25,239
Speaker 1: idea marketing. It doesn't have an off switch. It just

867
00:46:25,360 --> 00:46:28,839
Speaker 1: it just doesn't stop. It doesn't. He's always thinking, Uh,

868
00:46:28,880 --> 00:46:32,800
Speaker 1: there's jobs. Um, I think that what another thing that

869
00:46:32,800 --> 00:46:35,040
Speaker 1: people should know. And when they started look at your photography,

870
00:46:35,040 --> 00:46:38,680
Speaker 1: they'll know you've traveled around the world, probably twice, and

871
00:46:38,760 --> 00:46:40,880
Speaker 1: you've met some of the most interesting people. So I

872
00:46:40,920 --> 00:46:43,799
Speaker 1: can't we can't go any further without getting like a

873
00:46:43,800 --> 00:46:47,760
Speaker 1: couple of your top stories of your travels and crazy

874
00:46:47,920 --> 00:46:50,879
Speaker 1: ship that's happened, or I've got I've got a few,

875
00:46:51,040 --> 00:46:53,759
Speaker 1: but one of the more infamous ones that I've had,

876
00:46:54,640 --> 00:46:57,080
Speaker 1: I was in Cuba before you were allowed to go

877
00:46:57,120 --> 00:47:02,920
Speaker 1: to Cuba. Um and uh, I was shooting. I was.

878
00:47:03,040 --> 00:47:06,400
Speaker 1: I went down there to photograph baseball players. You know,

879
00:47:06,440 --> 00:47:09,960
Speaker 1: the Cuban baseball players had left after the revolution that

880
00:47:10,080 --> 00:47:14,560
Speaker 1: came back to Cuba. And while we were there, Um,

881
00:47:15,080 --> 00:47:17,319
Speaker 1: there was this there was this whole culture of like

882
00:47:17,480 --> 00:47:19,600
Speaker 1: transvestites that lived down there and they always were on

883
00:47:19,680 --> 00:47:23,239
Speaker 1: embassy row, right. So I had a fixer that was

884
00:47:23,320 --> 00:47:26,080
Speaker 1: with me, a Cuban fixer, and we drive around taking

885
00:47:26,080 --> 00:47:28,080
Speaker 1: pictures at night, like on the Malican and stuff like that.

886
00:47:28,120 --> 00:47:31,000
Speaker 1: And I saw these two people and they were transvestites,

887
00:47:31,040 --> 00:47:32,640
Speaker 1: and I said, well, god, that would be interesting just

888
00:47:32,680 --> 00:47:34,520
Speaker 1: a photograph of me, because I think I just think

889
00:47:34,560 --> 00:47:39,840
Speaker 1: they're interesting, right, And um, so we got them. Um,

890
00:47:39,880 --> 00:47:42,080
Speaker 1: we got him in the car. We drove around, and

891
00:47:42,080 --> 00:47:44,759
Speaker 1: we took them out of their area that they were

892
00:47:44,760 --> 00:47:47,440
Speaker 1: supposed to be in, because apparently in Cuba, if you

893
00:47:47,440 --> 00:47:50,200
Speaker 1: don't have papers to be in one area, you're you're

894
00:47:50,239 --> 00:47:53,880
Speaker 1: you're illegal, right. So, and knowing that this is probably

895
00:47:53,920 --> 00:47:56,319
Speaker 1: something was going to happen that night, and this was

896
00:47:56,360 --> 00:47:58,760
Speaker 1: the last night I was going to be in Cuba. Um,

897
00:47:58,800 --> 00:48:00,560
Speaker 1: I was prepared, so I stuck an other card in

898
00:48:00,600 --> 00:48:03,480
Speaker 1: my pocket in case I got stopped. So what happened

899
00:48:03,560 --> 00:48:05,840
Speaker 1: is we get the people out, we're photographing him a

900
00:48:05,840 --> 00:48:09,839
Speaker 1: shoot about five frames, and the police cars pulls up,

901
00:48:10,160 --> 00:48:12,400
Speaker 1: you know, and it's like, okay, how am I going

902
00:48:12,440 --> 00:48:14,560
Speaker 1: to talk myself out of this one? Right? And the

903
00:48:14,640 --> 00:48:15,920
Speaker 1: guy comes up to me and he goes, what are

904
00:48:15,920 --> 00:48:17,360
Speaker 1: you guys doing? I said, well, I was just getting

905
00:48:17,360 --> 00:48:19,200
Speaker 1: ready to take a picture. And while he was coming up,

906
00:48:19,200 --> 00:48:21,160
Speaker 1: I had thrown the other card in there and he

907
00:48:21,200 --> 00:48:23,520
Speaker 1: saw it, but he goes, uh, no, you need to

908
00:48:23,520 --> 00:48:26,840
Speaker 1: come with us to the police station. Yeah, And to

909
00:48:26,920 --> 00:48:28,520
Speaker 1: my head, in my head, I'm like my wife that

910
00:48:28,560 --> 00:48:30,759
Speaker 1: I've been married to for forty years, was like, how

911
00:48:30,760 --> 00:48:36,160
Speaker 1: am I going to explain to this one tourahograph? Right?

912
00:48:36,840 --> 00:48:38,919
Speaker 1: So um, we get down to the police station. I'm

913
00:48:39,040 --> 00:48:41,319
Speaker 1: just you know, freaking out, and my producer and my

914
00:48:41,360 --> 00:48:43,239
Speaker 1: fixer and my system we're kind of like, what's goal

915
00:48:43,360 --> 00:48:45,520
Speaker 1: is going on here? So we sat there for about

916
00:48:45,520 --> 00:48:48,319
Speaker 1: an hour and finally the fixer went in and talked

917
00:48:48,320 --> 00:48:50,839
Speaker 1: to somebody and go, well, they said you can take off.

918
00:48:50,880 --> 00:48:52,440
Speaker 1: So that was kind of one thing that happened. So

919
00:48:52,520 --> 00:48:56,359
Speaker 1: nothing had really happened, but I was freaking out. Um. Yeah,

920
00:48:56,400 --> 00:48:58,239
Speaker 1: there's a there's a singular moment there when you're in

921
00:48:58,239 --> 00:49:00,960
Speaker 1: the back of the police that like, yeah, poll see you, Yeah,

922
00:49:01,280 --> 00:49:07,680
Speaker 1: exactly what are gonna do? Um? And I guess, um, Well,

923
00:49:07,760 --> 00:49:09,520
Speaker 1: let's talk about the one that I had. Another I

924
00:49:09,560 --> 00:49:13,439
Speaker 1: did a story for um Men's Journal. This is another

925
00:49:13,480 --> 00:49:15,360
Speaker 1: Men's Journal story, but it was I was shooting the

926
00:49:15,960 --> 00:49:19,960
Speaker 1: Robbie Gordon um in the bab one thousand. So I

927
00:49:20,000 --> 00:49:21,879
Speaker 1: was with Red Bull. They had droven us down there

928
00:49:22,320 --> 00:49:24,239
Speaker 1: are driven us down there to do it, and we

929
00:49:24,280 --> 00:49:25,760
Speaker 1: so we had to ride with him in a minivans.

930
00:49:25,760 --> 00:49:28,040
Speaker 1: So a long story short, I get in a helicopter

931
00:49:28,120 --> 00:49:30,360
Speaker 1: and we're shooting all these you know, Robbie going across

932
00:49:30,400 --> 00:49:35,000
Speaker 1: the desert in the Baja, and um, so I had

933
00:49:34,840 --> 00:49:36,800
Speaker 1: I had already shot a bunch of pictures and I

934
00:49:36,840 --> 00:49:38,400
Speaker 1: had given him to the Red Bull guys and my

935
00:49:38,400 --> 00:49:40,920
Speaker 1: assistant because we can only put one person in the helicopter,

936
00:49:41,800 --> 00:49:44,359
Speaker 1: and um and I gave him all this exposed film

937
00:49:44,400 --> 00:49:47,560
Speaker 1: that I had shot. So, long story short, and landed Baja.

938
00:49:47,640 --> 00:49:50,120
Speaker 1: They can't fly at dark, so I have to. I

939
00:49:50,160 --> 00:49:53,000
Speaker 1: hopped in it. I got a taxi, hailed a taxi,

940
00:49:53,320 --> 00:49:56,680
Speaker 1: and I drove four miles at eight o'clock in the

941
00:49:56,719 --> 00:49:59,759
Speaker 1: evening back to in Sonata, were the start of the

942
00:50:00,080 --> 00:50:03,600
Speaker 1: uh the one thousand was. So I get there and

943
00:50:03,640 --> 00:50:06,319
Speaker 1: show up and get the finish line and nothing's really

944
00:50:06,320 --> 00:50:08,160
Speaker 1: going on. So I go back to my room. Next morning,

945
00:50:08,160 --> 00:50:10,120
Speaker 1: I get woke up and he goes. One guy from

946
00:50:10,200 --> 00:50:13,920
Speaker 1: Red Bull goes, uh, hey, listen, they broke into the

947
00:50:13,920 --> 00:50:15,960
Speaker 1: minivan and they took all everything. I go, so in

948
00:50:16,040 --> 00:50:18,359
Speaker 1: my head, I'm just waking up and said well, camera gear,

949
00:50:18,360 --> 00:50:21,799
Speaker 1: I can replace that. Wait a minute, all the film, right,

950
00:50:22,080 --> 00:50:24,200
Speaker 1: and the film's way more important than the camera gear.

951
00:50:24,239 --> 00:50:27,240
Speaker 1: If you're not losing camera gear, you're not working, right, Yeah,

952
00:50:27,760 --> 00:50:30,680
Speaker 1: just not, you're not working. Um. So I go out

953
00:50:30,719 --> 00:50:34,960
Speaker 1: to the minivan and it's like, well, nobody broke into it.

954
00:50:35,560 --> 00:50:38,840
Speaker 1: They left it unlocked. So this is on a Sunday

955
00:50:38,880 --> 00:50:44,040
Speaker 1: afternoon and in Sonata. So my assistant Matthew Turley uh

956
00:50:44,440 --> 00:50:46,239
Speaker 1: went in there because he he and he had knows,

957
00:50:46,400 --> 00:50:48,920
Speaker 1: you know, Spanish fluently, and I said, let's go in

958
00:50:48,960 --> 00:50:50,120
Speaker 1: and talk to these guys and see if we can

959
00:50:50,120 --> 00:50:51,680
Speaker 1: figure out what, you know, get our money back or

960
00:50:51,719 --> 00:50:54,600
Speaker 1: get our stuff back or do something. And they were like,

961
00:50:54,840 --> 00:50:58,400
Speaker 1: unless you pay us money, we're not gonna help you. So, um,

962
00:50:58,600 --> 00:51:00,879
Speaker 1: long story short, I never got my amergear and Red

963
00:51:00,880 --> 00:51:03,520
Speaker 1: Bull had to end up redoing the whole thing, the

964
00:51:03,520 --> 00:51:08,680
Speaker 1: whole thing off the bottle Like I'm looking down and

965
00:51:08,719 --> 00:51:10,440
Speaker 1: I was looking last night to it. Just all the

966
00:51:10,480 --> 00:51:14,799
Speaker 1: portraits that you've taken over the years, like some of

967
00:51:14,800 --> 00:51:18,360
Speaker 1: the most compelling images that I've ever seen. I remember

968
00:51:18,360 --> 00:51:21,759
Speaker 1: seeing some of this when I was working at Jim

969
00:51:21,800 --> 00:51:24,760
Speaker 1: Harrison shot you did of him just head down smoking

970
00:51:24,760 --> 00:51:27,560
Speaker 1: a cigarette and that's I think the first image I've

971
00:51:27,560 --> 00:51:29,279
Speaker 1: ever seen of yours. And I said, who the hell

972
00:51:29,320 --> 00:51:32,359
Speaker 1: did that? And they started rolling the guys that Yet

973
00:51:32,360 --> 00:51:34,480
Speaker 1: he started rolling out all these other photos and stuff

974
00:51:34,480 --> 00:51:36,080
Speaker 1: that they used of years in the past, and like

975
00:51:36,200 --> 00:51:39,879
Speaker 1: that is unbelievable. Can you talk about that photo? That's

976
00:51:39,920 --> 00:51:42,360
Speaker 1: a great story general, like any portraits, but that's the

977
00:51:42,360 --> 00:51:45,560
Speaker 1: one man. So that was for Town and Country magazine.

978
00:51:45,560 --> 00:51:48,920
Speaker 1: That was and the story was about Livingston and all

979
00:51:48,960 --> 00:51:50,799
Speaker 1: the writers in Livingston. So we had, you know, we

980
00:51:50,800 --> 00:51:57,040
Speaker 1: had photographed Carl Hyacin uh mcgwain Peacock and uh Harrison

981
00:51:57,120 --> 00:51:59,520
Speaker 1: or Harrison was the one that we wanted to photograph,

982
00:52:00,080 --> 00:52:04,080
Speaker 1: but we kept getting told by his fixer in Livingstone, Hey,

983
00:52:04,160 --> 00:52:06,360
Speaker 1: you can't. You can't photograph him, can't photograph him. And

984
00:52:06,400 --> 00:52:09,840
Speaker 1: Amanda fourteeny which is married to Walter Kern, she was

985
00:52:09,880 --> 00:52:11,799
Speaker 1: writing the story, so she was with me and she's

986
00:52:11,800 --> 00:52:14,920
Speaker 1: a really nice human being. So I started doing some

987
00:52:14,960 --> 00:52:17,399
Speaker 1: reach and I go, Amanda, what what kind of wine

988
00:52:17,400 --> 00:52:19,120
Speaker 1: does he like? Because he's a big wine drink, all right,

989
00:52:19,160 --> 00:52:20,920
Speaker 1: So we went we went to Livingston. We bought the

990
00:52:20,960 --> 00:52:23,879
Speaker 1: most expensive bottle of wine that he likes, right, So

991
00:52:23,920 --> 00:52:26,080
Speaker 1: we finally got in conach with it, got in touch

992
00:52:26,120 --> 00:52:28,320
Speaker 1: with him. The fixer had gone. We called his house

993
00:52:29,520 --> 00:52:31,880
Speaker 1: and it's a bright sunny day and we go up

994
00:52:31,920 --> 00:52:34,839
Speaker 1: there and I have a picture I can show you later.

995
00:52:35,000 --> 00:52:37,840
Speaker 1: I'll send it to you, Ben. But we put Amanda

996
00:52:37,920 --> 00:52:41,360
Speaker 1: fourteeny and so he's sitting outside in the sun and

997
00:52:41,600 --> 00:52:43,960
Speaker 1: just bright sunlight. And my son was assisting me at

998
00:52:44,000 --> 00:52:46,840
Speaker 1: the time, which is now a photographer, Zack Anderson, and

999
00:52:46,880 --> 00:52:49,520
Speaker 1: I'm looking at this. I go, man, how are we

1000
00:52:49,520 --> 00:52:50,840
Speaker 1: going to pull this off? So I had I have

1001
00:52:50,880 --> 00:52:53,560
Speaker 1: a portable north light studio that I traveled with for portraits.

1002
00:52:54,360 --> 00:52:56,879
Speaker 1: So I told Zachar I says, get the portable studio up.

1003
00:52:56,960 --> 00:52:58,960
Speaker 1: So it's an eight by eight cube. So we set

1004
00:52:58,960 --> 00:53:00,600
Speaker 1: it up. He set it up for me and we

1005
00:53:00,640 --> 00:53:02,719
Speaker 1: go over there and Amanda sitting on his lap and

1006
00:53:02,800 --> 00:53:07,080
Speaker 1: you know, just you know, he loves pretty women, and uh,

1007
00:53:07,160 --> 00:53:09,320
Speaker 1: he starts melting and I give him a bottle. I

1008
00:53:09,320 --> 00:53:12,040
Speaker 1: give him a bottle of wine, and I said, you know,

1009
00:53:12,160 --> 00:53:13,960
Speaker 1: Mr Harrison, would you mind if I take your photograph?

1010
00:53:14,000 --> 00:53:15,920
Speaker 1: She goes, oh, no problem. And that's how I got

1011
00:53:15,960 --> 00:53:18,319
Speaker 1: the photograph. Man and it's like if you look at it,

1012
00:53:18,360 --> 00:53:20,560
Speaker 1: you can almost just see like he has his hands

1013
00:53:20,640 --> 00:53:25,200
Speaker 1: up spoken. Yeah, pull it on a cigarette. Um, I

1014
00:53:25,200 --> 00:53:27,000
Speaker 1: don't think I shot more. I don't think I shot

1015
00:53:27,000 --> 00:53:29,759
Speaker 1: more in ten frames. I mean you just see that

1016
00:53:29,840 --> 00:53:32,120
Speaker 1: dude's life. How old was he at that point? This

1017
00:53:32,200 --> 00:53:34,680
Speaker 1: was two years before he died. Yeah, yeah, and so

1018
00:53:34,800 --> 00:53:37,040
Speaker 1: that Yeah, you just got to his life in that image. Yeah,

1019
00:53:37,040 --> 00:53:40,279
Speaker 1: there's the landscape of his life. Yeah, his skin, his face, Like,

1020
00:53:40,600 --> 00:53:42,600
Speaker 1: I'll send you a print of that. Yeah, please, man,

1021
00:53:42,640 --> 00:53:44,319
Speaker 1: I would happily hang that up. You get eat by

1022
00:53:44,320 --> 00:53:52,480
Speaker 1: ten glossy me too. Who's that guy? That's Mr Magoo. Yeah,

1023
00:53:53,160 --> 00:53:55,640
Speaker 1: here's the pictures of your family and Jim Harrison and

1024
00:53:55,680 --> 00:53:58,759
Speaker 1: the other guy. He requires a bit of an ego.

1025
00:53:59,680 --> 00:54:03,319
Speaker 1: It's a photo of himself to be put behind any

1026
00:54:03,320 --> 00:54:07,880
Speaker 1: photo of Jim mar himself. It's it's weird. Yeah, I

1027
00:54:07,920 --> 00:54:09,839
Speaker 1: feel like I feel like I talked about this theF

1028
00:54:09,840 --> 00:54:12,520
Speaker 1: all day. But I'm just I'm kind of I become

1029
00:54:12,560 --> 00:54:15,239
Speaker 1: a little bit of a a marketing nerd, but just

1030
00:54:15,280 --> 00:54:18,400
Speaker 1: like interested in messaging and interested in the things that

1031
00:54:18,440 --> 00:54:21,480
Speaker 1: we say and why we say them, and being intentional

1032
00:54:21,520 --> 00:54:24,200
Speaker 1: in our speech and things like that, and Um, as

1033
00:54:24,200 --> 00:54:28,640
Speaker 1: you guys both obviously know from your podcast, Um, we

1034
00:54:28,719 --> 00:54:31,120
Speaker 1: got an issue with that. I think when I started

1035
00:54:31,120 --> 00:54:35,040
Speaker 1: this show some ninety episodes ago, we talked about that

1036
00:54:35,880 --> 00:54:38,920
Speaker 1: at length. Hunting I think has pretty bad pr agency

1037
00:54:39,480 --> 00:54:42,080
Speaker 1: as a community. We really just don't have one in

1038
00:54:42,120 --> 00:54:46,040
Speaker 1: the public opinion. Yeah, yeah, yeah, So we've talked about

1039
00:54:46,040 --> 00:54:47,680
Speaker 1: that a lot in a lot of different ways. But

1040
00:54:47,920 --> 00:54:50,319
Speaker 1: when you guys from your perspective, you know, Bill and

1041
00:54:50,600 --> 00:54:53,759
Speaker 1: where you've been, like, how do you think about like

1042
00:54:54,120 --> 00:54:57,160
Speaker 1: our words and images and our stories and collectively what

1043
00:54:57,280 --> 00:55:00,360
Speaker 1: we say have said, what we might I'd say, I

1044
00:55:00,360 --> 00:55:03,400
Speaker 1: know that's a big question. Um, great question. It's a

1045
00:55:03,400 --> 00:55:06,680
Speaker 1: really great question. Well, you know, we you know, taking

1046
00:55:06,680 --> 00:55:09,280
Speaker 1: a step back when we first decided to do this podcast,

1047
00:55:09,440 --> 00:55:12,480
Speaker 1: you know, in and I would spend just a lot

1048
00:55:12,520 --> 00:55:13,879
Speaker 1: of time when you know, we'd other you know, we'd

1049
00:55:13,880 --> 00:55:15,399
Speaker 1: be fishing or hunting, sitting on and then we called

1050
00:55:15,400 --> 00:55:17,040
Speaker 1: the Tailgate podcast because we kind of hang out in

1051
00:55:17,040 --> 00:55:20,040
Speaker 1: your truck afterwards and kind of bullshit about advertising. We

1052
00:55:20,120 --> 00:55:21,719
Speaker 1: you know what, it would always just turn to to

1053
00:55:21,800 --> 00:55:23,960
Speaker 1: what you know, hunting and angling brands are doing. And

1054
00:55:24,000 --> 00:55:25,680
Speaker 1: I think it originally came in, you know, we came

1055
00:55:25,719 --> 00:55:27,960
Speaker 1: into this knowing that we we've always felt that brands

1056
00:55:27,960 --> 00:55:29,920
Speaker 1: could do more and should do more. They always go

1057
00:55:29,920 --> 00:55:32,680
Speaker 1: to this, you know, the the tropes, the cliches and

1058
00:55:32,680 --> 00:55:34,880
Speaker 1: the trends, and you know, I don't want to offend anybody.

1059
00:55:34,960 --> 00:55:36,960
Speaker 1: We're not trying to anybody. We're trying to help. We're

1060
00:55:36,960 --> 00:55:38,400
Speaker 1: not trying to like, you know, call people out. But

1061
00:55:38,440 --> 00:55:40,680
Speaker 1: it's just we just think brands can and can do more,

1062
00:55:40,920 --> 00:55:43,040
Speaker 1: and they can show up in different places, they can

1063
00:55:43,360 --> 00:55:46,000
Speaker 1: try different strategies, talk to new audiences, you know, for growth,

1064
00:55:46,000 --> 00:55:48,320
Speaker 1: and we've certainly uh you know, worked with folks to

1065
00:55:48,360 --> 00:55:49,799
Speaker 1: really pull the numbers to look just so we can

1066
00:55:49,800 --> 00:55:51,560
Speaker 1: back up you know, our claims here. But you know,

1067
00:55:51,600 --> 00:55:53,279
Speaker 1: as you know, while the angland world is growing, the

1068
00:55:53,320 --> 00:55:55,839
Speaker 1: hunting world is shrinking. And if you look at and

1069
00:55:55,840 --> 00:55:57,520
Speaker 1: and we've said this so many times as well, the

1070
00:55:58,080 --> 00:56:00,320
Speaker 1: hunting and angling world is is in and of itself,

1071
00:56:00,360 --> 00:56:03,520
Speaker 1: a very creative industry. It's all about stories, it's about adventure.

1072
00:56:03,680 --> 00:56:06,080
Speaker 1: It's just beautiful places and it's just it's just built

1073
00:56:06,120 --> 00:56:08,800
Speaker 1: for just really great storytelling. But we just keep telling

1074
00:56:08,840 --> 00:56:11,880
Speaker 1: the same stories over and over and over you know,

1075
00:56:11,960 --> 00:56:14,440
Speaker 1: and you know, you go to a fly fishing film festival,

1076
00:56:15,000 --> 00:56:17,759
Speaker 1: it's you know, three of the films. You've been in

1077
00:56:17,760 --> 00:56:21,239
Speaker 1: the industry enough. And I say this humbly. I mean

1078
00:56:21,320 --> 00:56:23,200
Speaker 1: because I've done this myself in the past for a

1079
00:56:23,239 --> 00:56:25,799
Speaker 1: car commercial. But you know, if I hear it's not

1080
00:56:26,200 --> 00:56:30,440
Speaker 1: the destination is the journey or it's not the journey's destination,

1081
00:56:30,520 --> 00:56:33,080
Speaker 1: like I mean, it's yeah, there's something time and again. Yeah,

1082
00:56:33,120 --> 00:56:35,560
Speaker 1: there's some things that I've seen folks get celebrated for

1083
00:56:35,719 --> 00:56:38,680
Speaker 1: in our industry as like innovative thinkers. I'm like, wait

1084
00:56:38,680 --> 00:56:40,400
Speaker 1: a minute, that's not into It's just like a normal

1085
00:56:40,440 --> 00:56:42,799
Speaker 1: thing that a guy might do. And I think that

1086
00:56:43,040 --> 00:56:45,680
Speaker 1: really denotes some of the issues here. It's like, well,

1087
00:56:46,080 --> 00:56:51,800
Speaker 1: you're talking about the meat yep, yep, yep. Decas conservation

1088
00:56:52,120 --> 00:56:56,879
Speaker 1: right absolutely, but how is that how you go? How

1089
00:56:56,960 --> 00:56:59,319
Speaker 1: is that innovative? This is what we do. So that's

1090
00:56:59,320 --> 00:57:01,560
Speaker 1: a good point and and so we we we we've

1091
00:57:02,239 --> 00:57:03,640
Speaker 1: you know, and I'll just say it. You know, a

1092
00:57:03,680 --> 00:57:05,480
Speaker 1: lot of the work and a lot of the money

1093
00:57:05,560 --> 00:57:07,520
Speaker 1: that brands are putting into this right now, they're just

1094
00:57:07,520 --> 00:57:10,000
Speaker 1: advertising the category like they're doing the best thing for

1095
00:57:10,000 --> 00:57:12,600
Speaker 1: their competitors right now by marketing it. So we just

1096
00:57:12,640 --> 00:57:14,560
Speaker 1: really want to inspire brands just to try new things,

1097
00:57:14,640 --> 00:57:16,800
Speaker 1: be more courageous in terms of really having a point

1098
00:57:16,800 --> 00:57:19,320
Speaker 1: of view, uh, defining a really unique voice out there

1099
00:57:19,360 --> 00:57:21,160
Speaker 1: in the marketplace, you know, just really get you know,

1100
00:57:21,240 --> 00:57:23,760
Speaker 1: just better storytelling. Again, we we say that humbly. It's

1101
00:57:23,760 --> 00:57:25,439
Speaker 1: not like we're coming and saying like, you know, thank God,

1102
00:57:25,440 --> 00:57:27,560
Speaker 1: We're here to show you guys how to do it,

1103
00:57:28,320 --> 00:57:30,600
Speaker 1: you know, but but you know, but we we we

1104
00:57:30,680 --> 00:57:32,840
Speaker 1: just get very excited about the potential of what these

1105
00:57:32,840 --> 00:57:34,800
Speaker 1: brands can do. And I think that it's important to say,

1106
00:57:34,840 --> 00:57:37,640
Speaker 1: like I've worked at a pretty big brand myself in

1107
00:57:37,640 --> 00:57:39,880
Speaker 1: the marketing category, I think it's important to like to

1108
00:57:40,280 --> 00:57:43,640
Speaker 1: categorize and really define why brand marketing is important, why

1109
00:57:43,680 --> 00:57:46,560
Speaker 1: brand messaging is important, why it matters to folks like

1110
00:57:46,640 --> 00:57:49,680
Speaker 1: me or to somebody listening. And there's a ton We

1111
00:57:49,720 --> 00:57:51,640
Speaker 1: could go through that for a while. We probably should,

1112
00:57:51,680 --> 00:57:53,600
Speaker 1: but I think it starts by saying that there was

1113
00:57:53,640 --> 00:57:55,720
Speaker 1: a time in hunting. It's not so much now with

1114
00:57:55,720 --> 00:57:58,000
Speaker 1: the prolifaration of social media, but there was a time

1115
00:57:58,200 --> 00:58:01,640
Speaker 1: in hunting where, um, if you wanted to be an influencer.

1116
00:58:02,080 --> 00:58:06,000
Speaker 1: Before that term existed, you had to be funded by brands.

1117
00:58:06,320 --> 00:58:08,800
Speaker 1: You know, we think about, um the stories of folks

1118
00:58:08,800 --> 00:58:10,920
Speaker 1: like Lee and Tiffany Lakowski and some of the bigger

1119
00:58:11,000 --> 00:58:14,080
Speaker 1: names and Hunting that have since risen to some some

1120
00:58:14,160 --> 00:58:18,120
Speaker 1: sort of stardom they were originally sponsored by, Like Hey,

1121
00:58:18,280 --> 00:58:20,680
Speaker 1: you know, True Girl really likes you. Sent Lock really like, sure,

1122
00:58:20,720 --> 00:58:22,320
Speaker 1: we're gonna They're gonna pump you out there and make

1123
00:58:22,360 --> 00:58:24,360
Speaker 1: you part of their marketing. So there's a big part

1124
00:58:24,400 --> 00:58:27,560
Speaker 1: of our industry where UM brands were kind of the

1125
00:58:27,560 --> 00:58:29,840
Speaker 1: way to be known. Like if a brand liked you,

1126
00:58:29,880 --> 00:58:31,800
Speaker 1: all of a sudden, you've had a chance to be known.

1127
00:58:32,640 --> 00:58:35,280
Speaker 1: Um it's not so much that way anymore. I think

1128
00:58:35,640 --> 00:58:39,280
Speaker 1: with just with YouTube and different platforms that are democratic

1129
00:58:39,280 --> 00:58:41,320
Speaker 1: in the way. But there it was a time many

1130
00:58:41,360 --> 00:58:44,080
Speaker 1: decades where that's kind of what it was. Um. There

1131
00:58:44,160 --> 00:58:47,480
Speaker 1: was a few editorial voices out there print magazines and

1132
00:58:47,560 --> 00:58:51,200
Speaker 1: some TV shows. UM. Now there's an abundant sun, which

1133
00:58:51,240 --> 00:58:53,760
Speaker 1: is great, I think, right right, But that's that's where

1134
00:58:53,800 --> 00:58:55,800
Speaker 1: I mean, brands have real power. I worked at one

1135
00:58:55,840 --> 00:58:58,440
Speaker 1: where we spent millions of dollars on films and photography

1136
00:58:58,480 --> 00:59:02,000
Speaker 1: and content um to ingratiate people to the outdoors, and

1137
00:59:02,120 --> 00:59:04,760
Speaker 1: and that was I mean, we still wanted to sound coolers,

1138
00:59:04,760 --> 00:59:07,000
Speaker 1: but you know, I just tended to forget that when

1139
00:59:07,000 --> 00:59:09,920
Speaker 1: I was doing or at least try to block that

1140
00:59:09,920 --> 00:59:11,680
Speaker 1: out so we could create good content. So I think

1141
00:59:11,840 --> 00:59:14,240
Speaker 1: when you guys, when you talk about these things, that's

1142
00:59:14,360 --> 00:59:16,600
Speaker 1: kind of, you know, a nice place to start your

1143
00:59:16,640 --> 00:59:18,720
Speaker 1: your your previous brand. I mean that you just put

1144
00:59:18,760 --> 00:59:20,560
Speaker 1: really meaningful work out there in the world, and it

1145
00:59:20,640 --> 00:59:22,400
Speaker 1: really it was smart. It was yeah, it was smart,

1146
00:59:22,440 --> 00:59:25,160
Speaker 1: it was intentional. I still think that the Father's Day

1147
00:59:25,200 --> 00:59:28,040
Speaker 1: campaign was still one of my favorite pieces of advertising,

1148
00:59:28,160 --> 00:59:31,360
Speaker 1: you know ever, And but yeah, I think we were

1149
00:59:31,360 --> 00:59:34,760
Speaker 1: trying to just bring a lot of the and we've

1150
00:59:34,760 --> 00:59:36,760
Speaker 1: been very long. I feel like we've been very, very

1151
00:59:36,800 --> 00:59:39,120
Speaker 1: lucky and really fortunate to just have touched a lot

1152
00:59:39,120 --> 00:59:41,120
Speaker 1: of really great brands. If it gotten exposure to everything

1153
00:59:41,120 --> 00:59:44,080
Speaker 1: from Super Bowl commercials to documentary films to Hollywood, all

1154
00:59:44,080 --> 00:59:46,040
Speaker 1: the good stuff. And and we just would love to

1155
00:59:46,040 --> 00:59:47,760
Speaker 1: just bottle some of that and bring it back into

1156
00:59:47,800 --> 00:59:50,240
Speaker 1: hanging an angling world because we're just that's what we'd

1157
00:59:50,560 --> 00:59:53,880
Speaker 1: rather be working on anyway. But we're just most passionate

1158
00:59:53,920 --> 00:59:55,680
Speaker 1: about and and uh, you know some brands that I

1159
00:59:55,720 --> 00:59:57,200
Speaker 1: think are doing really really well. So we don't want

1160
00:59:57,200 --> 00:59:59,120
Speaker 1: to come in and say, you know, it's just a

1161
00:59:59,120 --> 01:00:01,080
Speaker 1: waste land of just wrap out there. But there's a

1162
01:00:01,080 --> 01:00:03,040
Speaker 1: lot of polished noise out there. I mean, we we're

1163
01:00:03,080 --> 01:00:05,240
Speaker 1: joking about with this with Tom Rosenbau on our podcast.

1164
01:00:05,320 --> 01:00:08,520
Speaker 1: But everyone has access to really great camera gear and

1165
01:00:08,560 --> 01:00:10,960
Speaker 1: audio equipment and all that kind stuff, which I think

1166
01:00:11,000 --> 01:00:13,200
Speaker 1: is great into your point about kind of democratizing, you know,

1167
01:00:13,240 --> 01:00:14,840
Speaker 1: the ability to go out and make things and put

1168
01:00:14,880 --> 01:00:17,240
Speaker 1: it out there in the world, but without an idea

1169
01:00:17,360 --> 01:00:19,080
Speaker 1: or a lot of point of view, it's just a

1170
01:00:19,080 --> 01:00:21,560
Speaker 1: lot of really polished noise. And I think what that

1171
01:00:21,600 --> 01:00:24,280
Speaker 1: does is that can really model the message. And I think,

1172
01:00:24,720 --> 01:00:27,280
Speaker 1: you know, it's uh, I think it's just you know,

1173
01:00:27,680 --> 01:00:30,080
Speaker 1: I think it's time to just try ourselves to try

1174
01:00:30,080 --> 01:00:33,320
Speaker 1: to just keep pushing what's possible to help. Well, So

1175
01:00:33,360 --> 01:00:34,760
Speaker 1: what are the common like, what are some of the

1176
01:00:34,760 --> 01:00:37,800
Speaker 1: common failures you feel like from from a messaging standpoint

1177
01:00:37,880 --> 01:00:39,880
Speaker 1: that you've seen, because we you know, I think there's

1178
01:00:39,880 --> 01:00:42,440
Speaker 1: a lot of eye roll situations industry, a lot of

1179
01:00:42,520 --> 01:00:45,560
Speaker 1: kill porn I think is Uh, I think we're moved

1180
01:00:45,560 --> 01:00:48,600
Speaker 1: past that, right. I think you know what I love

1181
01:00:48,600 --> 01:00:52,360
Speaker 1: about what's happening now in our sport, in these categories

1182
01:00:52,400 --> 01:00:55,120
Speaker 1: that the young people like yourself are getting involved in it,

1183
01:00:55,600 --> 01:00:58,280
Speaker 1: you know, And and I would I've said this many times.

1184
01:00:58,360 --> 01:01:01,480
Speaker 1: I mean, you guys are much more educated than we were, uh,

1185
01:01:01,720 --> 01:01:03,760
Speaker 1: much more aware where you weren't. Your food wants to

1186
01:01:03,800 --> 01:01:06,960
Speaker 1: come from. So you're messaging, you're looking for you were

1187
01:01:07,000 --> 01:01:09,479
Speaker 1: looking for serious storytelling, you know. I think you've moved

1188
01:01:09,480 --> 01:01:12,280
Speaker 1: past this, this kill porn, and I think that the

1189
01:01:12,320 --> 01:01:14,640
Speaker 1: majority of the people in this country and you're not

1190
01:01:14,680 --> 01:01:20,040
Speaker 1: doing any favors to anybody's false It is a false expectation.

1191
01:01:20,720 --> 01:01:22,680
Speaker 1: And I think that let's move past that. You can

1192
01:01:22,720 --> 01:01:25,920
Speaker 1: still talk about the in between moment in between moments

1193
01:01:26,760 --> 01:01:29,800
Speaker 1: and still get your message apart you know across right,

1194
01:01:29,840 --> 01:01:31,560
Speaker 1: would You're not a great bill? I absolutely agree. And

1195
01:01:31,560 --> 01:01:33,360
Speaker 1: I think that you know an exercise that we were

1196
01:01:33,360 --> 01:01:35,120
Speaker 1: talking about this too, you know, an exercise that you

1197
01:01:35,120 --> 01:01:37,600
Speaker 1: know I did at a past brand. We actually took

1198
01:01:37,600 --> 01:01:39,800
Speaker 1: all the all the work out there in the outdoor category,

1199
01:01:39,840 --> 01:01:41,640
Speaker 1: just like just blanket of the wall and big wall

1200
01:01:41,680 --> 01:01:45,200
Speaker 1: GUYE and and everything was black and white, the solo

1201
01:01:45,400 --> 01:01:47,800
Speaker 1: you know, so journal who you know, kick Nature's ass

1202
01:01:47,840 --> 01:01:49,920
Speaker 1: and it's all about the wind and it's just everyone

1203
01:01:49,960 --> 01:01:51,880
Speaker 1: trying to be really hard. And then you mirror that

1204
01:01:51,920 --> 01:01:54,760
Speaker 1: with or so you look at when how just normal

1205
01:01:54,800 --> 01:01:57,440
Speaker 1: people are posting and talking and sharing their experiences in

1206
01:01:57,480 --> 01:02:00,520
Speaker 1: the outdoors and it's group group settings, it's fun. It

1207
01:02:00,600 --> 01:02:02,680
Speaker 1: is those more in between moments, and when brands really

1208
01:02:02,720 --> 01:02:05,760
Speaker 1: tap into that, it's just people just it punches through

1209
01:02:05,760 --> 01:02:07,200
Speaker 1: that logic gate for them and they just see that

1210
01:02:07,240 --> 01:02:09,800
Speaker 1: they have that irrational kind of loving connection to your brand. Yeah.

1211
01:02:09,840 --> 01:02:11,200
Speaker 1: And you know, I worked on the God Made a

1212
01:02:11,240 --> 01:02:13,280
Speaker 1: Farmer commercial for the Super Bowl, so it was one

1213
01:02:13,280 --> 01:02:15,600
Speaker 1: of the photographers that worked on that. And I guess

1214
01:02:15,680 --> 01:02:18,720
Speaker 1: my point to that they stepped outside the traditional way

1215
01:02:18,760 --> 01:02:22,000
Speaker 1: of telling stories in a way that was really kind

1216
01:02:22,000 --> 01:02:25,520
Speaker 1: of innovative and different. And I think that think about

1217
01:02:25,520 --> 01:02:28,480
Speaker 1: what that could be done into the hunting and fishing world, right,

1218
01:02:29,000 --> 01:02:31,160
Speaker 1: maybe talk about some of Ted true Blood stuff or

1219
01:02:31,200 --> 01:02:32,880
Speaker 1: something like that, you know, I mean, you mean, come on,

1220
01:02:32,920 --> 01:02:34,320
Speaker 1: I mean, this is you know, those are the guys

1221
01:02:34,360 --> 01:02:37,880
Speaker 1: that opened up the doors for us and um, and

1222
01:02:37,920 --> 01:02:39,880
Speaker 1: just think about it in a more creative way. That's

1223
01:02:39,920 --> 01:02:42,360
Speaker 1: you know, that's that's what gets me excited. Yeah, well,

1224
01:02:42,360 --> 01:02:45,360
Speaker 1: I think every we we talked about this in terms

1225
01:02:45,360 --> 01:02:48,080
Speaker 1: of like where it's hunting going and how can we

1226
01:02:48,400 --> 01:02:49,840
Speaker 1: get more people in. I mean there's a lot of

1227
01:02:49,840 --> 01:02:52,200
Speaker 1: like more tangible on the ground ways, but in this

1228
01:02:52,280 --> 01:02:56,440
Speaker 1: kind of storytelling being intangible, every every person with a

1229
01:02:56,440 --> 01:03:00,160
Speaker 1: social media account has a chance. All ten to eleven

1230
01:03:00,200 --> 01:03:02,360
Speaker 1: million hunters out there have a chance to be a storyteller.

1231
01:03:02,440 --> 01:03:04,280
Speaker 1: So if you're thinking, like I don't work in a brand,

1232
01:03:04,880 --> 01:03:07,720
Speaker 1: it doesn't really matter. Just these are personal brands. These

1233
01:03:07,720 --> 01:03:09,920
Speaker 1: are ways to tell stories to people and ways to

1234
01:03:09,960 --> 01:03:13,160
Speaker 1: think about communication because like it or not. Um, we

1235
01:03:13,160 --> 01:03:15,440
Speaker 1: were just talking about earlier in the podcast, a young

1236
01:03:15,480 --> 01:03:17,080
Speaker 1: man who put up a YouTube video where he wasn't

1237
01:03:17,080 --> 01:03:20,600
Speaker 1: wearing orange when he shot a deer, and um, and

1238
01:03:20,640 --> 01:03:23,440
Speaker 1: we're and we had a wildlife officer right in like

1239
01:03:23,480 --> 01:03:25,440
Speaker 1: what should I do? It's a bit of a he

1240
01:03:25,480 --> 01:03:27,800
Speaker 1: looks it seems like a nice kid. Should I write

1241
01:03:28,000 --> 01:03:30,320
Speaker 1: taken or not? I'm like, well, he made a choice,

1242
01:03:30,520 --> 01:03:32,520
Speaker 1: he told the story, he made a choice to put

1243
01:03:32,520 --> 01:03:35,920
Speaker 1: that on YouTube, and he needs to be more thoughtful

1244
01:03:36,000 --> 01:03:38,080
Speaker 1: about what he puts out there and so he should

1245
01:03:38,120 --> 01:03:40,320
Speaker 1: be punished for that opinion. So a lot of this

1246
01:03:40,360 --> 01:03:43,560
Speaker 1: goes back to that, like the accountability, accountability, how you

1247
01:03:43,960 --> 01:03:46,200
Speaker 1: store and just learning it and uh and being a

1248
01:03:46,240 --> 01:03:48,240
Speaker 1: good represent you know what. First of all, don't post crime.

1249
01:03:48,280 --> 01:03:51,479
Speaker 1: There's that. Like the other thing is we talked about

1250
01:03:51,480 --> 01:03:52,920
Speaker 1: this all the time, Bill, I mean, I think if

1251
01:03:52,960 --> 01:03:55,760
Speaker 1: if social media went away, I think you'd lose half

1252
01:03:55,760 --> 01:03:58,479
Speaker 1: to half the people stop maybe they stop hunting, which

1253
01:03:58,600 --> 01:04:03,360
Speaker 1: to me, it's kind of sad for me, right Yeah, Um,

1254
01:04:03,400 --> 01:04:06,320
Speaker 1: I don't like that. We talk about motivations right too

1255
01:04:06,320 --> 01:04:09,120
Speaker 1: in this podcast a lot intrinsic and extrinsic motivations like

1256
01:04:09,200 --> 01:04:11,200
Speaker 1: are you what are you doing it for? Why are

1257
01:04:11,200 --> 01:04:14,200
Speaker 1: you doing there? Why are you posting that? Um? Social

1258
01:04:14,240 --> 01:04:15,960
Speaker 1: media is a big video game. You get points for

1259
01:04:16,040 --> 01:04:18,640
Speaker 1: doing ship people like and not for doing things people

1260
01:04:18,680 --> 01:04:23,400
Speaker 1: don't like, and that is royally screwed up our motivations. Yeah,

1261
01:04:23,640 --> 01:04:25,680
Speaker 1: that's a good point. And so there's it's it's I

1262
01:04:25,680 --> 01:04:27,080
Speaker 1: don't know if we'll ever be able to come back

1263
01:04:27,120 --> 01:04:29,840
Speaker 1: from it, but we got to learn how to manage it.

1264
01:04:30,440 --> 01:04:32,560
Speaker 1: That's a really good mo point. And so if you guys,

1265
01:04:32,600 --> 01:04:35,120
Speaker 1: you know, like when you're talking about storytelling and branding

1266
01:04:35,160 --> 01:04:37,640
Speaker 1: and thinking through these things. That's I think some of

1267
01:04:37,680 --> 01:04:40,680
Speaker 1: the medicine for that what ails us in that way.

1268
01:04:40,720 --> 01:04:42,680
Speaker 1: And I think it's just you know, you having a

1269
01:04:44,960 --> 01:04:47,080
Speaker 1: knowing who you are, having that strong unique point of

1270
01:04:47,120 --> 01:04:50,120
Speaker 1: view out there, and just easing that as a guide

1271
01:04:50,120 --> 01:04:51,840
Speaker 1: for everything. I think that's where a lot of brands,

1272
01:04:51,880 --> 01:04:54,400
Speaker 1: I think, you know, getting probably someons more provocative than

1273
01:04:54,400 --> 01:04:56,280
Speaker 1: I intended to be. A lot of honey and angling

1274
01:04:56,280 --> 01:04:58,880
Speaker 1: brands fall short. Is they think they know who they are,

1275
01:04:59,040 --> 01:05:01,400
Speaker 1: but you know, really oublishing that really unique point of view,

1276
01:05:01,600 --> 01:05:03,680
Speaker 1: establishing a really unique voice, using that as your filtering

1277
01:05:03,680 --> 01:05:05,240
Speaker 1: guy for what we would do, what we would not do.

1278
01:05:05,240 --> 01:05:06,840
Speaker 1: And that's a good exercise to do too. I've done

1279
01:05:06,840 --> 01:05:08,240
Speaker 1: that with a lot of brands, and you just try

1280
01:05:08,280 --> 01:05:10,640
Speaker 1: to find the edges of the company of the brand.

1281
01:05:10,640 --> 01:05:12,520
Speaker 1: But I think that the other thing to to to

1282
01:05:12,560 --> 01:05:14,280
Speaker 1: go back to your question too, is is it's a

1283
01:05:14,600 --> 01:05:18,600
Speaker 1: strategy and insights and you know, again to my research

1284
01:05:18,680 --> 01:05:20,920
Speaker 1: on my point about just you know, advertising the category,

1285
01:05:20,960 --> 01:05:23,400
Speaker 1: but when you there are a lot of sweeping declarations

1286
01:05:23,840 --> 01:05:25,920
Speaker 1: that are used to build brands today, which and that

1287
01:05:26,040 --> 01:05:29,760
Speaker 1: just you know, a it just it creates more noise.

1288
01:05:29,920 --> 01:05:31,960
Speaker 1: It doesn't really have that sort of deeper trigger. And

1289
01:05:32,040 --> 01:05:33,880
Speaker 1: you know, so consumers make that inductive leap in the

1290
01:05:33,920 --> 01:05:36,560
Speaker 1: brain and go, holy shit, I've never thought of It's like,

1291
01:05:36,560 --> 01:05:37,800
Speaker 1: are you stand let me be a better example. You

1292
01:05:37,840 --> 01:05:40,760
Speaker 1: stand up comedy, stand up comedy, sit your observational comedy

1293
01:05:40,880 --> 01:05:43,960
Speaker 1: is it's it's an insight about something. They articulate a

1294
01:05:44,000 --> 01:05:46,240
Speaker 1: really unexpected way of looking at it, and it fundamentally

1295
01:05:46,320 --> 01:05:48,080
Speaker 1: changed the way you look at that thing forever. And

1296
01:05:48,120 --> 01:05:49,800
Speaker 1: that for me is just great branding and that you

1297
01:05:49,840 --> 01:05:52,080
Speaker 1: need to think about what is uh, what is a

1298
01:05:52,080 --> 01:05:55,280
Speaker 1: really great insight about something. The fact that we're busy today,

1299
01:05:55,280 --> 01:05:56,560
Speaker 1: we don't get the hunt as much as we want.

1300
01:05:56,600 --> 01:05:58,680
Speaker 1: That's a sweeping declaration, you know. But the fact that

1301
01:05:58,920 --> 01:06:01,439
Speaker 1: women here know a lot. You know, No, you can't

1302
01:06:01,480 --> 01:06:04,440
Speaker 1: be a mom and be pretty. No you can't, you can't.

1303
01:06:04,840 --> 01:06:06,400
Speaker 1: You know, you can't go out and leave your kid

1304
01:06:06,400 --> 01:06:08,800
Speaker 1: at home. You know, there's you know you can't. You know,

1305
01:06:09,120 --> 01:06:11,080
Speaker 1: there's so many limitations of women. And we I was

1306
01:06:11,120 --> 01:06:12,960
Speaker 1: in a focus group with the woman we were talking

1307
01:06:12,960 --> 01:06:15,640
Speaker 1: about the ship. A cathartic meltdown when we're talking about

1308
01:06:15,640 --> 01:06:17,320
Speaker 1: this because it really meant meant something here. And I said,

1309
01:06:17,320 --> 01:06:18,560
Speaker 1: but you know what if this brand is really just

1310
01:06:18,600 --> 01:06:20,480
Speaker 1: all about yes and really just really hitting you know

1311
01:06:20,520 --> 01:06:23,000
Speaker 1: all the yes yes is in your life, and so

1312
01:06:23,040 --> 01:06:25,800
Speaker 1: I think it's just it's just trying to find that

1313
01:06:25,920 --> 01:06:29,520
Speaker 1: really deeper insight that you know is unique and it's

1314
01:06:29,520 --> 01:06:32,880
Speaker 1: ownable differentiate you. And then you build just a strategy.

1315
01:06:32,920 --> 01:06:34,160
Speaker 1: How do we bring this to life? How do we

1316
01:06:34,200 --> 01:06:37,000
Speaker 1: just you know, uh, you know, tell the story about

1317
01:06:37,000 --> 01:06:40,720
Speaker 1: this in various mediums. Such a rich environment. I mean

1318
01:06:40,760 --> 01:06:44,640
Speaker 1: it's so rich visually in stories. Yeah, the places like

1319
01:06:44,720 --> 01:06:47,120
Speaker 1: this stuff has taken you, it's taken me, taking all

1320
01:06:47,160 --> 01:06:50,120
Speaker 1: of us. It's like, come on, I feel the reason

1321
01:06:50,160 --> 01:06:51,720
Speaker 1: why I wanted to do this the first And I'm like,

1322
01:06:51,760 --> 01:06:54,800
Speaker 1: this thing is awesome. Yeah, what are your people not?

1323
01:06:55,240 --> 01:07:01,280
Speaker 1: Why is it not growing? Like? How could that possibly be? Um, well,

1324
01:07:01,360 --> 01:07:05,400
Speaker 1: it's our messaging. I think it's just the the the

1325
01:07:05,400 --> 01:07:08,600
Speaker 1: elitist sort of vineer to this business or or there's

1326
01:07:08,640 --> 01:07:10,680
Speaker 1: it's there is a learning curve to it. It's not

1327
01:07:10,760 --> 01:07:13,040
Speaker 1: nearly as bad, you know as I think people think,

1328
01:07:13,040 --> 01:07:15,560
Speaker 1: but it's it's I think it's overly aspirational and I

1329
01:07:15,560 --> 01:07:17,320
Speaker 1: saw this a lot in this the general outdoor world,

1330
01:07:17,360 --> 01:07:20,640
Speaker 1: but it's overly aspirational. People can't relate to it. You know. Again,

1331
01:07:20,680 --> 01:07:22,240
Speaker 1: not everyone's able to go on a on a on

1332
01:07:22,280 --> 01:07:25,040
Speaker 1: a month long sheet hunt, you know. And um, not

1333
01:07:25,120 --> 01:07:27,400
Speaker 1: everyone's you know, gonna be able to fish the Madison,

1334
01:07:27,480 --> 01:07:29,320
Speaker 1: you know, and not everyone's double hauling, you know, you

1335
01:07:29,320 --> 01:07:31,240
Speaker 1: know on these big wide western rivers and these beautiful

1336
01:07:31,280 --> 01:07:33,880
Speaker 1: and that's okay, it's okay, and and it's good to

1337
01:07:34,040 --> 01:07:35,680
Speaker 1: to to sell like the dream like that, and it's

1338
01:07:35,680 --> 01:07:38,040
Speaker 1: just beautiful imagery for for marketing, but but it's not reality.

1339
01:07:38,680 --> 01:07:40,840
Speaker 1: You're baking that kind of messaging in every corner of

1340
01:07:40,880 --> 01:07:42,760
Speaker 1: your brand, whether it's on social, whether it's in you know,

1341
01:07:42,880 --> 01:07:44,760
Speaker 1: write down an email, blast, aw you answer the phone.

1342
01:07:45,240 --> 01:07:47,040
Speaker 1: You're just gonna turn people off. And in the younger

1343
01:07:47,080 --> 01:07:50,560
Speaker 1: generation they don't. You know. Again, that probably sound like, uh,

1344
01:07:50,760 --> 01:07:53,200
Speaker 1: you know, everyone's a screwge here, But I think there

1345
01:07:53,320 --> 01:07:54,400
Speaker 1: there are a lot of people that just want to

1346
01:07:54,400 --> 01:07:55,600
Speaker 1: cut to the front of the line. We'll talk about

1347
01:07:55,640 --> 01:07:58,480
Speaker 1: we should talk about influences, ambassadors, but there a lot

1348
01:07:58,480 --> 01:07:59,520
Speaker 1: of people I just want to cut the front of

1349
01:07:59,520 --> 01:08:02,560
Speaker 1: line without really going through that, and so I think

1350
01:08:02,560 --> 01:08:06,000
Speaker 1: as a result, brands, you know, I'm not doing themselves

1351
01:08:06,000 --> 01:08:07,880
Speaker 1: any favor, They're not doing any favors. So I think

1352
01:08:07,920 --> 01:08:10,760
Speaker 1: we're we're we're just you know, I think there's there's

1353
01:08:10,800 --> 01:08:13,520
Speaker 1: there's a tremendous opportunity in this industry to just eight

1354
01:08:13,600 --> 01:08:15,960
Speaker 1: not only just in some corners of the brand, just

1355
01:08:15,960 --> 01:08:18,320
Speaker 1: being more accurate representation what it's like, but also just

1356
01:08:18,360 --> 01:08:20,479
Speaker 1: make sure that you're you're accessible and approachable so people

1357
01:08:20,479 --> 01:08:22,599
Speaker 1: like can see themselves and we can't really get excited

1358
01:08:22,640 --> 01:08:24,200
Speaker 1: about wanting to be part of it. Yeah, so I

1359
01:08:24,200 --> 01:08:26,880
Speaker 1: think a good that's a good point about influencers and

1360
01:08:26,920 --> 01:08:29,880
Speaker 1: ambassadors like those. I ran a whole team of those

1361
01:08:29,880 --> 01:08:32,280
Speaker 1: folks that Eddie and we had to make a lot

1362
01:08:32,280 --> 01:08:34,040
Speaker 1: of those things. And to your point, I think we

1363
01:08:34,080 --> 01:08:38,080
Speaker 1: made like three sheet films, three damn sheet films at

1364
01:08:38,080 --> 01:08:42,080
Speaker 1: a company that sells coolers out of like maybe seven

1365
01:08:42,120 --> 01:08:44,960
Speaker 1: hunting films that we made. You know, we certainly that

1366
01:08:45,040 --> 01:08:47,320
Speaker 1: was certainly a misstep. I mean, we got away with

1367
01:08:47,320 --> 01:08:49,960
Speaker 1: a lot because what you're doing because we could and

1368
01:08:50,000 --> 01:08:52,200
Speaker 1: we're pioneers, and yeah, we had some money. We're doing

1369
01:08:52,240 --> 01:08:54,600
Speaker 1: things because it was different and new, it could be this,

1370
01:08:55,640 --> 01:09:00,439
Speaker 1: it could be nonrepresentative of of really most people, and

1371
01:09:00,479 --> 01:09:02,719
Speaker 1: we it was. It was laser focused on a certain

1372
01:09:02,760 --> 01:09:05,960
Speaker 1: idea anyway. But when you talk about influencers and Bassard's like,

1373
01:09:06,000 --> 01:09:08,519
Speaker 1: this is the thing that we are, we're children with toys.

1374
01:09:08,600 --> 01:09:11,920
Speaker 1: When it comes to like, oh, we oh, I have fun,

1375
01:09:12,240 --> 01:09:15,240
Speaker 1: eighty thousand followers, what do I do? I'd like some money?

1376
01:09:15,280 --> 01:09:17,679
Speaker 1: Money is good. I think I'd like to go hunting.

1377
01:09:18,280 --> 01:09:20,559
Speaker 1: I'd like And then a brand step sends like now

1378
01:09:21,080 --> 01:09:23,000
Speaker 1: I am again to the point I made earlier. Now

1379
01:09:23,080 --> 01:09:25,960
Speaker 1: you're legit because I give you here's this piece of

1380
01:09:25,960 --> 01:09:28,320
Speaker 1: paper or here I'll put your picture on my website.

1381
01:09:28,360 --> 01:09:31,839
Speaker 1: That makes you legit. Now you get to sell my product,

1382
01:09:32,200 --> 01:09:35,200
Speaker 1: which in turn makes you more gives you more credibility

1383
01:09:35,200 --> 01:09:38,240
Speaker 1: within within the industry or in the community. And that's

1384
01:09:38,280 --> 01:09:41,680
Speaker 1: a huge problem. Like that is a big time problem.

1385
01:09:41,720 --> 01:09:44,000
Speaker 1: It's it's it's an egg and the chicken, not the

1386
01:09:44,080 --> 01:09:46,160
Speaker 1: chicken the egg. When it comes to that stuff, um

1387
01:09:47,880 --> 01:09:49,559
Speaker 1: to that, Hell, I don't know. I mean, I think,

1388
01:09:49,760 --> 01:09:52,120
Speaker 1: like I said, I just think we're we're so it's

1389
01:09:52,240 --> 01:09:55,200
Speaker 1: we're so new at this, right, we're so new at

1390
01:09:55,760 --> 01:09:58,200
Speaker 1: being well everybody likes say authentic, but we're so new

1391
01:09:58,240 --> 01:10:01,360
Speaker 1: at knowing shit and and telling that story in the

1392
01:10:01,479 --> 01:10:03,519
Speaker 1: right way. I think it's starting, the boats starting to

1393
01:10:03,560 --> 01:10:06,599
Speaker 1: get right. It's it's it's it's starting to happen. Well,

1394
01:10:07,520 --> 01:10:10,040
Speaker 1: I think what's good is the industry starting to suddenly

1395
01:10:10,200 --> 01:10:12,599
Speaker 1: self police itself. Now there's a you know, I saw

1396
01:10:12,640 --> 01:10:14,240
Speaker 1: this happen in the general outdoor world where there were

1397
01:10:14,240 --> 01:10:16,360
Speaker 1: a lot of these hater blogs and hater fees which

1398
01:10:16,360 --> 01:10:18,960
Speaker 1: were just ushered in an arrow self hate. And you know,

1399
01:10:19,000 --> 01:10:20,840
Speaker 1: I hate to see the hunting world destroy itself from

1400
01:10:20,880 --> 01:10:23,280
Speaker 1: within because that's going out. And I know there's a

1401
01:10:23,280 --> 01:10:24,840
Speaker 1: couple out there right now somebody sent me the other

1402
01:10:24,880 --> 01:10:27,960
Speaker 1: day which are just just depressing. But um, you know,

1403
01:10:28,040 --> 01:10:30,479
Speaker 1: I I think that it well, it's tough. I mean,

1404
01:10:30,680 --> 01:10:32,720
Speaker 1: who who has the right to determine whether or not

1405
01:10:32,720 --> 01:10:34,160
Speaker 1: their point of view is the right way? And I

1406
01:10:34,200 --> 01:10:36,040
Speaker 1: think a lot of you know, some folks will say, well,

1407
01:10:36,040 --> 01:10:37,360
Speaker 1: I have the bigger audience, or I have the most

1408
01:10:37,360 --> 01:10:39,600
Speaker 1: money throw out there, I can outshout everybody, so my

1409
01:10:39,640 --> 01:10:41,040
Speaker 1: point of view is right. And I think a lot

1410
01:10:41,080 --> 01:10:43,519
Speaker 1: of big brands have been doing that, big organizations have

1411
01:10:43,600 --> 01:10:46,400
Speaker 1: done that. But I think if if if, And it's

1412
01:10:46,479 --> 01:10:48,320
Speaker 1: just me personally now tooing in and I you know,

1413
01:10:48,720 --> 01:10:50,960
Speaker 1: I think share this belief, but I think it's okay,

1414
01:10:50,960 --> 01:10:52,040
Speaker 1: just do it how you want to do it. Now

1415
01:10:52,040 --> 01:10:54,040
Speaker 1: there's just some things that are actually just playing stupid

1416
01:10:54,600 --> 01:10:56,479
Speaker 1: and illegal and just dumb. And I'm glad some of

1417
01:10:56,520 --> 01:10:59,200
Speaker 1: these influences out there in jail now for poaching and

1418
01:10:59,240 --> 01:11:01,160
Speaker 1: all that. And I think that's just symptomatic of a

1419
01:11:01,360 --> 01:11:03,680
Speaker 1: you know, you know, this industry have an O show

1420
01:11:03,760 --> 01:11:06,760
Speaker 1: win and it makes people make some really crappy decisions.

1421
01:11:06,800 --> 01:11:09,680
Speaker 1: But um, but I think that, well, the authenticity has

1422
01:11:09,680 --> 01:11:11,800
Speaker 1: got to come back, man, because I feel like that

1423
01:11:13,400 --> 01:11:15,760
Speaker 1: just I agree. It wasn't like it was it ever

1424
01:11:15,800 --> 01:11:18,800
Speaker 1: there though it was there with some people don't think

1425
01:11:18,800 --> 01:11:21,719
Speaker 1: it was. I think there was before social media was there, Definitely,

1426
01:11:21,960 --> 01:11:24,080
Speaker 1: people were just doing their own thing. Yeah, when I

1427
01:11:24,160 --> 01:11:25,680
Speaker 1: hunted with a lot of like I came out, you

1428
01:11:25,720 --> 01:11:28,439
Speaker 1: hunted a long time before ever social media. It was

1429
01:11:28,479 --> 01:11:33,040
Speaker 1: way better, exactly, And I have to worry about that. Ship. Um,

1430
01:11:33,520 --> 01:11:35,160
Speaker 1: I hunted with a lot of out there writers and

1431
01:11:35,160 --> 01:11:37,479
Speaker 1: stuff coming up. That was the game I broke in

1432
01:11:37,479 --> 01:11:39,439
Speaker 1: an American Hunter magazine at the end Ra and then

1433
01:11:39,439 --> 01:11:42,599
Speaker 1: went Pigeons Hunting Magazine, and like, that's a different world

1434
01:11:42,600 --> 01:11:44,880
Speaker 1: than the one I sit in now, or like the

1435
01:11:44,960 --> 01:11:47,240
Speaker 1: marketing brand world. And that world had a lot of

1436
01:11:47,400 --> 01:11:49,760
Speaker 1: a lot of folks who were experts quote unquote. They

1437
01:11:49,760 --> 01:11:53,360
Speaker 1: had columns and these magazines, and I would be privileged

1438
01:11:53,439 --> 01:11:54,639
Speaker 1: enough to be in a field with them. I would

1439
01:11:54,640 --> 01:11:56,599
Speaker 1: say it was the fifty fifty of folks who knew

1440
01:11:56,640 --> 01:12:00,759
Speaker 1: what they were talking about. Um, I probably a falling

1441
01:12:00,760 --> 01:12:03,080
Speaker 1: into that trap myself young in my career, and even

1442
01:12:03,120 --> 01:12:05,719
Speaker 1: now we're like, well, you're you work for a magazine,

1443
01:12:05,840 --> 01:12:07,439
Speaker 1: you have editor at your title. You better write a

1444
01:12:07,439 --> 01:12:09,439
Speaker 1: how to article right now, Like, well I don't know

1445
01:12:09,479 --> 01:12:11,880
Speaker 1: how to do that, We'll look it up. Well that

1446
01:12:11,920 --> 01:12:14,559
Speaker 1: can't be. That can't be the way we disseminate information

1447
01:12:14,560 --> 01:12:16,400
Speaker 1: to each other. And so I think very much in

1448
01:12:16,439 --> 01:12:18,679
Speaker 1: the same way, social media has kind of gone down

1449
01:12:18,720 --> 01:12:21,280
Speaker 1: that track, and it's the reverse. Right, if you look

1450
01:12:21,280 --> 01:12:22,880
Speaker 1: a certain way, if you talk a certain way, if

1451
01:12:22,880 --> 01:12:25,000
Speaker 1: you play the game right, if you play the arcade

1452
01:12:25,040 --> 01:12:27,800
Speaker 1: game right and you get enough points, so true, then

1453
01:12:27,880 --> 01:12:31,479
Speaker 1: you get power. Yeah, well that fucking doesn't mean anything,

1454
01:12:31,600 --> 01:12:35,280
Speaker 1: just just you know, the degree and just but it's hard,

1455
01:12:35,520 --> 01:12:37,680
Speaker 1: but take to take the time to you know, I

1456
01:12:37,760 --> 01:12:39,280
Speaker 1: was just I call it just kind of that that

1457
01:12:39,320 --> 01:12:41,200
Speaker 1: mental homework where just take the time to sit down

1458
01:12:41,400 --> 01:12:42,800
Speaker 1: and think, what do I think about this? What do

1459
01:12:42,840 --> 01:12:45,080
Speaker 1: I think about that? Just have an informed opinion. So

1460
01:12:45,120 --> 01:12:46,840
Speaker 1: at the very least, and we we had a guest

1461
01:12:46,880 --> 01:12:49,080
Speaker 1: on where we didn't necessarily agree with their opinion, but

1462
01:12:49,280 --> 01:12:51,040
Speaker 1: they clearly took the time to think about it, and

1463
01:12:51,080 --> 01:12:53,280
Speaker 1: that's okay. And I'm like, you know what, I don't

1464
01:12:53,320 --> 01:12:54,760
Speaker 1: agree with that, but I at least respect fact you

1465
01:12:54,920 --> 01:12:56,519
Speaker 1: used to taking the time to think about that. And

1466
01:12:56,560 --> 01:12:59,360
Speaker 1: the civil discourse is good for sure. Yeah, yeah, I

1467
01:12:59,400 --> 01:13:03,080
Speaker 1: just just last episode had a a black professor from

1468
01:13:03,200 --> 01:13:06,879
Speaker 1: Vermont who wrote a book called Black Faces and White Places,

1469
01:13:07,360 --> 01:13:09,240
Speaker 1: and like that to me is a very challenging thing.

1470
01:13:09,760 --> 01:13:11,880
Speaker 1: I always like to say, like it's taking my ideas

1471
01:13:11,880 --> 01:13:14,240
Speaker 1: to the gym and making sure I can articulate what

1472
01:13:14,280 --> 01:13:17,800
Speaker 1: I believe. It's someone who has no idea who I am,

1473
01:13:18,080 --> 01:13:20,200
Speaker 1: where I come from, really probably couldn't relate to me

1474
01:13:20,200 --> 01:13:22,400
Speaker 1: in many ways at all, But I gotta find a

1475
01:13:22,400 --> 01:13:24,559
Speaker 1: way to relate to them in some ways. That's an

1476
01:13:24,560 --> 01:13:27,240
Speaker 1: analogous of where we are in a hunting community, we

1477
01:13:27,360 --> 01:13:29,280
Speaker 1: have to find a way and that's why I think

1478
01:13:29,280 --> 01:13:30,960
Speaker 1: you got what you guys say is useful. We have

1479
01:13:31,000 --> 01:13:32,479
Speaker 1: to find a way to relate to people that we've

1480
01:13:32,479 --> 01:13:34,920
Speaker 1: never related to before, or it's been quite a long

1481
01:13:34,960 --> 01:13:36,840
Speaker 1: time since we've related to them. And because the ten

1482
01:13:36,960 --> 01:13:38,840
Speaker 1: is large, right and at the end of the day,

1483
01:13:38,880 --> 01:13:40,320
Speaker 1: there there are a lot of people who are on

1484
01:13:40,320 --> 01:13:42,680
Speaker 1: the sidelines with a crapload of money, who want we're

1485
01:13:42,680 --> 01:13:44,720
Speaker 1: going to be just as passionate as we all were

1486
01:13:44,760 --> 01:13:47,599
Speaker 1: growing up and coming up here. Uh, they just aren't represented,

1487
01:13:47,600 --> 01:13:49,720
Speaker 1: their marginalized. But when they're in, it's just, you know,

1488
01:13:49,880 --> 01:13:51,880
Speaker 1: if there's an economic benefit, and that's a big part

1489
01:13:51,880 --> 01:13:53,240
Speaker 1: of what we're about as well. It's just trying to

1490
01:13:53,240 --> 01:13:55,160
Speaker 1: help these brands. Listen, you don't have to change who

1491
01:13:55,160 --> 01:13:58,200
Speaker 1: you are. You don't have to be all things all people,

1492
01:13:58,200 --> 01:13:59,720
Speaker 1: but just be who you are. But there's ways you

1493
01:13:59,720 --> 01:14:01,920
Speaker 1: can should reach some of these you know, other audiences

1494
01:14:01,920 --> 01:14:03,640
Speaker 1: out there bringing in because it's just you know, it's

1495
01:14:03,680 --> 01:14:07,120
Speaker 1: just gonna you know, for me, the deeper why I

1496
01:14:07,120 --> 01:14:09,080
Speaker 1: got we got involved. For me, it was and I

1497
01:14:09,080 --> 01:14:12,040
Speaker 1: think maybe Ben you can agree with this, but um,

1498
01:14:12,080 --> 01:14:14,840
Speaker 1: the more people we have included that we include into

1499
01:14:14,880 --> 01:14:18,280
Speaker 1: our sport, the more eyes we have on issues that

1500
01:14:18,280 --> 01:14:22,840
Speaker 1: are facing us conservation wise public lands. And that's what

1501
01:14:23,000 --> 01:14:25,000
Speaker 1: really keeps me up at night, like how do we

1502
01:14:25,040 --> 01:14:28,960
Speaker 1: get more people interested in what we do so they

1503
01:14:29,040 --> 01:14:31,680
Speaker 1: become advocates of what we're trying to protect? And I

1504
01:14:31,720 --> 01:14:34,720
Speaker 1: think that's to me the most important thing. Why. I'm

1505
01:14:34,760 --> 01:14:37,680
Speaker 1: just trying to help a category that I really I

1506
01:14:37,720 --> 01:14:40,360
Speaker 1: started as a photographer in and then I really love

1507
01:14:40,920 --> 01:14:43,880
Speaker 1: I love it, you know, and you know, and I

1508
01:14:43,920 --> 01:14:45,960
Speaker 1: just wanted we're just trying to help the place We're

1509
01:14:46,000 --> 01:14:48,320
Speaker 1: not We're not thinking we're experts, but you know, I've

1510
01:14:48,360 --> 01:14:50,839
Speaker 1: been doing this a long time. I've shot outside the category.

1511
01:14:50,880 --> 01:14:54,080
Speaker 1: I've done you know, big campaigns that have nothing to

1512
01:14:54,080 --> 01:14:56,040
Speaker 1: do with fishing and hunting, and we just want to

1513
01:14:56,040 --> 01:14:57,679
Speaker 1: come back to it because we love it so much

1514
01:14:57,760 --> 01:14:59,479
Speaker 1: and just bring some of the sensibilities that we have.

1515
01:14:59,680 --> 01:15:01,960
Speaker 1: But the stential is unbelievable. I mean just in terms

1516
01:15:02,000 --> 01:15:04,080
Speaker 1: from a from a girl standpoint, just from what's possible,

1517
01:15:04,120 --> 01:15:06,960
Speaker 1: just from a communication standpoint, I think I think this

1518
01:15:06,960 --> 01:15:08,720
Speaker 1: industry has barely scratched the service. I mean, there are

1519
01:15:08,720 --> 01:15:10,880
Speaker 1: a few. There are a few ways this industry talks

1520
01:15:10,880 --> 01:15:14,880
Speaker 1: to itself. It's through editorial podcasts, film film festivals and

1521
01:15:14,960 --> 01:15:18,719
Speaker 1: you know, you know, print things, your previous you know employer. Yeah,

1522
01:15:18,760 --> 01:15:21,240
Speaker 1: they broke the ground a little bit. Yeah. No, I

1523
01:15:21,520 --> 01:15:22,920
Speaker 1: was in the rooms. I was like, we should do

1524
01:15:23,040 --> 01:15:25,560
Speaker 1: films or like what do you mean by that? And

1525
01:15:26,280 --> 01:15:28,400
Speaker 1: we stumbled through it, and you on the inside like

1526
01:15:28,439 --> 01:15:30,720
Speaker 1: pan that we waste a lot of money. Um, but

1527
01:15:30,800 --> 01:15:33,479
Speaker 1: we hit on something right, And I think part of

1528
01:15:33,520 --> 01:15:36,960
Speaker 1: that what yet he hit on? And what I just

1529
01:15:37,080 --> 01:15:40,360
Speaker 1: I think about a lot nowadays is that there's like

1530
01:15:40,400 --> 01:15:41,960
Speaker 1: when you have an ethos or when you have something

1531
01:15:42,000 --> 01:15:43,880
Speaker 1: you love, and like I always say, hunting and riches

1532
01:15:43,960 --> 01:15:46,040
Speaker 1: my life, why wouldn't I want to I have this

1533
01:15:46,120 --> 01:15:48,920
Speaker 1: thing that's important to me, Why wouldn't I want to

1534
01:15:48,920 --> 01:15:51,760
Speaker 1: be an evangelist for it? In any way? I poly

1535
01:15:51,840 --> 01:15:55,000
Speaker 1: can like and everybody around me feels the same way.

1536
01:15:55,040 --> 01:15:58,080
Speaker 1: And so we're all like scratching and clawing up a

1537
01:15:58,160 --> 01:16:00,200
Speaker 1: pretty steep slope to try to get it back to

1538
01:16:00,200 --> 01:16:03,200
Speaker 1: where it's relevant again. Um, And there's a lot of

1539
01:16:03,240 --> 01:16:05,200
Speaker 1: ways to do that. But like YETI we just took

1540
01:16:05,200 --> 01:16:07,160
Speaker 1: like this ethos of like I want to be outside

1541
01:16:07,200 --> 01:16:09,280
Speaker 1: this thing is is good for me, And there's all

1542
01:16:09,320 --> 01:16:13,080
Speaker 1: these people out there, yourself included Andy, that like that

1543
01:16:13,200 --> 01:16:16,320
Speaker 1: exemplify that and that are that. And rather than tell

1544
01:16:16,400 --> 01:16:19,080
Speaker 1: people what this can do for you, let's show them

1545
01:16:19,120 --> 01:16:20,680
Speaker 1: what it can do for you through the stories of

1546
01:16:20,720 --> 01:16:24,240
Speaker 1: these people in these places and these these characters that

1547
01:16:24,280 --> 01:16:27,320
Speaker 1: transcend not only what they do or who they are,

1548
01:16:27,400 --> 01:16:30,960
Speaker 1: but they transcend how story is written. And so then

1549
01:16:31,000 --> 01:16:33,799
Speaker 1: you get to get to a point where like, well, wow, okay,

1550
01:16:34,520 --> 01:16:37,960
Speaker 1: Wyman Menser's a photographer in Texas. Amazing, like an amazing man,

1551
01:16:38,200 --> 01:16:42,200
Speaker 1: amazing photographer and one of my favorite humans. I'm amazing photographer,

1552
01:16:42,280 --> 01:16:43,800
Speaker 1: known him for a decade or so now and like

1553
01:16:43,960 --> 01:16:46,839
Speaker 1: an amazing human. Like, so if we can tell his story,

1554
01:16:47,360 --> 01:16:49,320
Speaker 1: his story is kind of a weird one in regards

1555
01:16:49,320 --> 01:16:52,639
Speaker 1: to hunting and trapping because he started out that's living,

1556
01:16:52,760 --> 01:16:54,479
Speaker 1: but the other way right, well, well let's not be

1557
01:16:54,520 --> 01:16:56,240
Speaker 1: scared of that story, because there's something we can learn

1558
01:16:56,280 --> 01:16:58,320
Speaker 1: in that um And if we're trying to come with

1559
01:16:58,400 --> 01:17:00,880
Speaker 1: this from just like we want to say, we're all adventurers,

1560
01:17:00,920 --> 01:17:03,840
Speaker 1: we all climb mountains, and we all we're hard. Yeah,

1561
01:17:03,880 --> 01:17:06,479
Speaker 1: we're hard. Look at me, this is my heavy metal face.

1562
01:17:07,040 --> 01:17:09,760
Speaker 1: So we sell plastic boxes. You know, it's like, what

1563
01:17:09,760 --> 01:17:12,680
Speaker 1: are we really going to do here? Um? And so

1564
01:17:13,160 --> 01:17:15,840
Speaker 1: guys like that. I could go down the list. That

1565
01:17:15,920 --> 01:17:18,960
Speaker 1: was a great love about Edie Yeddie was just a

1566
01:17:19,040 --> 01:17:22,000
Speaker 1: love of of of craft to everything, like every from

1567
01:17:22,000 --> 01:17:24,519
Speaker 1: a catalog to the product, Like every craft are just

1568
01:17:24,800 --> 01:17:26,920
Speaker 1: baked into everything. I think that was another thing, but

1569
01:17:26,960 --> 01:17:30,200
Speaker 1: it was in their DNA. I'm saying they literally like yeah,

1570
01:17:30,320 --> 01:17:33,000
Speaker 1: grabbed it and knew where they needed to go with

1571
01:17:33,120 --> 01:17:35,439
Speaker 1: great direction and you guys just took and wint with it.

1572
01:17:35,479 --> 01:17:36,960
Speaker 1: And and that's where we love to see brands get

1573
01:17:37,000 --> 01:17:38,519
Speaker 1: to that. It's just really understand what is good writing,

1574
01:17:38,600 --> 01:17:41,200
Speaker 1: what is great photography, what is great filmmaking, what is

1575
01:17:41,240 --> 01:17:44,680
Speaker 1: just great um? You know, just great coms plain just

1576
01:17:44,720 --> 01:17:47,320
Speaker 1: be beautiful. It's got to tell something and it's gotta

1577
01:17:47,400 --> 01:17:48,800
Speaker 1: lead to something and any other thing too is I

1578
01:17:48,840 --> 01:17:50,960
Speaker 1: see I see so many dead ends in the marketing

1579
01:17:51,000 --> 01:17:53,439
Speaker 1: in England world in terms of marketing. I'll watch a film,

1580
01:17:53,479 --> 01:17:55,519
Speaker 1: I don't know what I do next, or I don't

1581
01:17:55,520 --> 01:17:56,600
Speaker 1: know what to think about that, or I don't know

1582
01:17:56,600 --> 01:17:58,000
Speaker 1: what to take away and I think if there's a

1583
01:17:58,000 --> 01:17:59,760
Speaker 1: way to kind of connect the dots a little bit more.

1584
01:18:00,080 --> 01:18:02,080
Speaker 1: I think bring people into this kind of world of

1585
01:18:02,120 --> 01:18:03,720
Speaker 1: your brand. I think there's you know a lot of

1586
01:18:03,840 --> 01:18:07,640
Speaker 1: the major marketers in the fortunate one realm or are

1587
01:18:07,479 --> 01:18:09,599
Speaker 1: they're spending a crap lot of money to start doing

1588
01:18:09,600 --> 01:18:10,920
Speaker 1: that and really figure out what is the And I

1589
01:18:10,920 --> 01:18:12,479
Speaker 1: hate to use a buzzword this early in the mornings

1590
01:18:12,479 --> 01:18:14,280
Speaker 1: at my ten o'clock, but you know they're building is

1591
01:18:14,320 --> 01:18:17,000
Speaker 1: just robust ecosystems and they're connecting everything. So when you

1592
01:18:17,040 --> 01:18:19,439
Speaker 1: bring a consumer in, there's always more and they can

1593
01:18:19,479 --> 01:18:21,559
Speaker 1: get more and then go deeper into your story. And

1594
01:18:21,600 --> 01:18:23,600
Speaker 1: I think that hunting angling. You come in and you

1595
01:18:23,680 --> 01:18:25,080
Speaker 1: come out, and I think there's ways you can just

1596
01:18:25,160 --> 01:18:27,320
Speaker 1: pull people in a lot more sure, And I think

1597
01:18:27,320 --> 01:18:31,640
Speaker 1: that at some level like their strategies. Right. So I

1598
01:18:31,640 --> 01:18:34,360
Speaker 1: think the influence thing is really interesting to me. One

1599
01:18:34,400 --> 01:18:37,080
Speaker 1: because people call me that and I think that's stupid,

1600
01:18:37,720 --> 01:18:39,880
Speaker 1: But I don't feel like that at all. I feel

1601
01:18:39,880 --> 01:18:42,880
Speaker 1: like that you're a voice some sage advice and you

1602
01:18:42,880 --> 01:18:45,880
Speaker 1: know that can relate to people other people in the category, right,

1603
01:18:45,920 --> 01:18:47,840
Speaker 1: And so there's but there's this how do we get

1604
01:18:47,880 --> 01:18:50,160
Speaker 1: to that and a lot of the hate that's out there,

1605
01:18:50,200 --> 01:18:53,200
Speaker 1: I think it is pointed towards this idea of what

1606
01:18:53,479 --> 01:18:55,960
Speaker 1: is what is the hurdle? And I agree with a

1607
01:18:55,960 --> 01:18:57,360
Speaker 1: lot of that, Like I'm not going to go out

1608
01:18:57,360 --> 01:19:00,559
Speaker 1: there and have a hate blogs or whatever, but I

1609
01:19:00,600 --> 01:19:03,280
Speaker 1: do agree with like there there should be a threshold.

1610
01:19:03,920 --> 01:19:07,400
Speaker 1: There once was a threshold, and now again we're just

1611
01:19:07,439 --> 01:19:11,320
Speaker 1: in this new place where if you play the arcade

1612
01:19:11,320 --> 01:19:14,400
Speaker 1: game right and you get enough numbers, then you wield

1613
01:19:14,479 --> 01:19:17,640
Speaker 1: some sort of power, regardless of it's that power is

1614
01:19:17,720 --> 01:19:21,519
Speaker 1: authentic to the thing that you do, and a lot

1615
01:19:21,600 --> 01:19:23,559
Speaker 1: of us are getting lost in that, and a lot

1616
01:19:23,560 --> 01:19:26,920
Speaker 1: of brands are driving that, you know, like getting down

1617
01:19:27,000 --> 01:19:31,200
Speaker 1: the wrong path and it turns lots of people off perfectly.

1618
01:19:31,240 --> 01:19:34,599
Speaker 1: You got a brand new Hunters we just had earlier

1619
01:19:34,600 --> 01:19:37,280
Speaker 1: on this podcast. We had um one of our production

1620
01:19:38,280 --> 01:19:40,599
Speaker 1: folks in here who just shot her first year, right,

1621
01:19:40,840 --> 01:19:43,880
Speaker 1: and she is talking about having this moment with this

1622
01:19:43,960 --> 01:19:46,280
Speaker 1: deer and before she killed it and that was like

1623
01:19:46,280 --> 01:19:49,120
Speaker 1: the things she's remembering. And as I'm sitting there thinking

1624
01:19:49,160 --> 01:19:51,200
Speaker 1: about that, I'm like, this is what this is the

1625
01:19:51,280 --> 01:19:54,360
Speaker 1: kind of story that is important, right, And there's a

1626
01:19:54,400 --> 01:19:57,639
Speaker 1: lot of brands are like, oh hot lady, hot chick,

1627
01:19:58,760 --> 01:20:02,080
Speaker 1: make it hotter. Yeah, like it's her third hunt, but

1628
01:20:02,160 --> 01:20:05,240
Speaker 1: she's now an ambassador influencer for our brand, and that

1629
01:20:05,280 --> 01:20:07,719
Speaker 1: happens not just when females, that happens across the board.

1630
01:20:08,200 --> 01:20:10,760
Speaker 1: And so for there to be pushback, yeah, no, I've

1631
01:20:10,800 --> 01:20:13,120
Speaker 1: been I've been oiled up for weeks. I was like,

1632
01:20:14,280 --> 01:20:19,720
Speaker 1: I think I did my first traps on my thirst trap. Yeah,

1633
01:20:19,800 --> 01:20:23,040
Speaker 1: look at I think this body happens up Mountain Fit.

1634
01:20:23,160 --> 01:20:25,760
Speaker 1: I'm not do you guys have any extra Phil has

1635
01:20:25,760 --> 01:20:29,680
Speaker 1: been photographed before wearing like Daisy Duke jeans. That's true.

1636
01:20:30,520 --> 01:20:33,639
Speaker 1: I went out out for Halloween. When you say all out,

1637
01:20:34,240 --> 01:20:36,920
Speaker 1: I mean all yeah. It was you were hanging all out.

1638
01:20:37,320 --> 01:20:41,360
Speaker 1: It was offensive to the people. Uh. But there is

1639
01:20:41,400 --> 01:20:43,080
Speaker 1: there is a version of this where there should be

1640
01:20:43,080 --> 01:20:45,559
Speaker 1: pushed back to that. I totally understand, and people should

1641
01:20:45,560 --> 01:20:49,479
Speaker 1: be gut checking influence right like yep, oh hey wait

1642
01:20:49,760 --> 01:20:51,920
Speaker 1: you said this. Do you know what the you're talking about?

1643
01:20:52,360 --> 01:20:54,639
Speaker 1: And so I think I'm tred dear unless you're wearing orange,

1644
01:20:55,040 --> 01:20:57,479
Speaker 1: yeah that guy, And so I think it brands, you

1645
01:20:57,520 --> 01:20:59,840
Speaker 1: don't try to be hard because it's not about being hard,

1646
01:21:00,400 --> 01:21:03,120
Speaker 1: being authentic and honest. It's like fun. And I don't

1647
01:21:03,120 --> 01:21:05,080
Speaker 1: think you're ever going to be yourself on on social

1648
01:21:05,080 --> 01:21:08,200
Speaker 1: media because you're just curating yourself Like in your life.

1649
01:21:08,240 --> 01:21:10,519
Speaker 1: You don't get to curate the moments. You just go through.

1650
01:21:10,560 --> 01:21:13,080
Speaker 1: When people interact with people, they pick that up right.

1651
01:21:13,320 --> 01:21:15,800
Speaker 1: Social media is a curation however you decide to it.

1652
01:21:16,160 --> 01:21:19,160
Speaker 1: So when you understanding that it's a decision making process,

1653
01:21:19,200 --> 01:21:21,880
Speaker 1: you must treat it like that. You must think, like,

1654
01:21:21,960 --> 01:21:23,759
Speaker 1: what do I want to do? What can I do

1655
01:21:24,760 --> 01:21:27,120
Speaker 1: if I find myself with a bunch of people listening

1656
01:21:27,160 --> 01:21:29,240
Speaker 1: to what I say? Holy sh it, Now, I can't

1657
01:21:29,240 --> 01:21:31,760
Speaker 1: just take a bunch of money, like, well, drop my bow,

1658
01:21:31,800 --> 01:21:36,000
Speaker 1: I'll pick it up. Drop my arrows, drop my uset

1659
01:21:36,000 --> 01:21:40,840
Speaker 1: and arrows. I'm not fit. I'm there's this thing that

1660
01:21:40,880 --> 01:21:43,040
Speaker 1: goes on. Um. And I've got a lot of friends

1661
01:21:43,040 --> 01:21:45,040
Speaker 1: who have lots of followers, and I give them ship

1662
01:21:45,040 --> 01:21:46,599
Speaker 1: all the time and they give me ship all the time,

1663
01:21:46,880 --> 01:21:51,559
Speaker 1: Like we're we're gut checking each other on like you know, um,

1664
01:21:51,640 --> 01:21:53,559
Speaker 1: is this what you really ought to be doing? And

1665
01:21:53,560 --> 01:21:55,800
Speaker 1: I think that's the way to handle it. Agree. In

1666
01:21:55,840 --> 01:21:58,720
Speaker 1: social media, people can strip away the like, you know,

1667
01:21:58,800 --> 01:22:02,519
Speaker 1: holding up spawned out salmon if you've walked across the salmon,

1668
01:22:02,560 --> 01:22:05,000
Speaker 1: walking across the beds, yeah, you know is probably not

1669
01:22:05,080 --> 01:22:07,000
Speaker 1: a good idea. And holding by the gills is probably

1670
01:22:07,040 --> 01:22:09,200
Speaker 1: bad idea. Yeah, and there and there is a thing

1671
01:22:09,200 --> 01:22:12,800
Speaker 1: that happens to that where there's a person who's got

1672
01:22:12,920 --> 01:22:15,000
Speaker 1: the hate blog and they're like, it would be like

1673
01:22:15,040 --> 01:22:18,360
Speaker 1: if a TV critic was only washing the Jersey Shore,

1674
01:22:18,360 --> 01:22:20,799
Speaker 1: Like Okay, I mean I can find TV that sucks,

1675
01:22:21,120 --> 01:22:23,759
Speaker 1: but there's a lot of TV out there that doesn't suck. Um.

1676
01:22:23,840 --> 01:22:26,599
Speaker 1: And so it's up to you know, the social media

1677
01:22:26,600 --> 01:22:28,799
Speaker 1: consumer and in the brand space that the consumer themselves

1678
01:22:28,880 --> 01:22:31,639
Speaker 1: to kind of like up their game. And so everybody

1679
01:22:31,640 --> 01:22:34,360
Speaker 1: that's listening here that buy shit, I think twice before

1680
01:22:34,400 --> 01:22:36,080
Speaker 1: you buy something and somebody tells you to do it,

1681
01:22:36,360 --> 01:22:37,800
Speaker 1: and try to come up with a better way. And

1682
01:22:37,840 --> 01:22:40,960
Speaker 1: I think to transparency, uh you know, if you are

1683
01:22:41,040 --> 01:22:43,160
Speaker 1: if it's a paid post, just be honest about it's okay.

1684
01:22:43,160 --> 01:22:44,840
Speaker 1: People are gonna give you a plenty of you know,

1685
01:22:44,840 --> 01:22:47,200
Speaker 1: plenty of runaway there. But you know, I think there's

1686
01:22:47,360 --> 01:22:49,160
Speaker 1: I think greater transparent. I know you're supposed to put

1687
01:22:49,200 --> 01:22:50,960
Speaker 1: ads on there, but you know, not not a lot

1688
01:22:51,000 --> 01:22:53,360
Speaker 1: of folks do it. Yeah yeah, I mean we've their

1689
01:22:53,360 --> 01:22:55,840
Speaker 1: folks are you know, a larger brand like us that

1690
01:22:55,880 --> 01:22:58,360
Speaker 1: has a lot of like people surrounding it. I mean

1691
01:22:58,400 --> 01:23:00,920
Speaker 1: we get at Tampa in that way, have s is

1692
01:23:00,960 --> 01:23:02,840
Speaker 1: looking looking at it like, hey, what are you doing?

1693
01:23:02,880 --> 01:23:06,200
Speaker 1: What are you doing it? What's the relationship? Um, so

1694
01:23:06,240 --> 01:23:08,640
Speaker 1: you got to know those things. But I but at

1695
01:23:08,640 --> 01:23:10,640
Speaker 1: the end of the day, you know, you try to

1696
01:23:10,680 --> 01:23:13,360
Speaker 1: bring this back to folks that are listening that I've

1697
01:23:13,400 --> 01:23:17,280
Speaker 1: never sat in, like the marketing chair or the storytelling chair. Um,

1698
01:23:17,320 --> 01:23:19,479
Speaker 1: this is about as an important conversation you can have

1699
01:23:20,200 --> 01:23:23,880
Speaker 1: just because of where we are. There's a there's eleven million.

1700
01:23:23,920 --> 01:23:26,760
Speaker 1: I mean, hunting peaked in the eighties. Ever since then,

1701
01:23:26,800 --> 01:23:31,800
Speaker 1: we've been just kind of riding this precipitous slide. And um, well,

1702
01:23:31,800 --> 01:23:34,439
Speaker 1: you know the the dark I like to we're used

1703
01:23:34,479 --> 01:23:36,800
Speaker 1: word coloring of America. It's changed, right, So we're not

1704
01:23:36,840 --> 01:23:39,600
Speaker 1: talking to the people that are not white, right, So

1705
01:23:39,640 --> 01:23:42,320
Speaker 1: we're not we're not we're not including those people into

1706
01:23:42,360 --> 01:23:45,320
Speaker 1: our sport. We should we should be welcoming everybody, right

1707
01:23:45,360 --> 01:23:47,519
Speaker 1: in fact, even taking this long for you know, you know,

1708
01:23:47,600 --> 01:23:50,439
Speaker 1: for unquote you know, women to have more of a voice,

1709
01:23:50,439 --> 01:23:52,400
Speaker 1: you know, and and but that women I think are

1710
01:23:52,439 --> 01:23:54,320
Speaker 1: struggling with that now, like and we as a community

1711
01:23:54,360 --> 01:23:57,920
Speaker 1: or struggling like not tokenizing doing things where it's like

1712
01:23:57,960 --> 01:24:00,880
Speaker 1: not pandering and generalizing motivations, be like she's a woman,

1713
01:24:01,400 --> 01:24:03,880
Speaker 1: she looks cool. Look, it's a woman doing things men do.

1714
01:24:04,040 --> 01:24:05,960
Speaker 1: Like I'm so glad we're past that ship. Yeah, I'm

1715
01:24:06,040 --> 01:24:07,720
Speaker 1: so glad we're pasted. So now we're in this zone

1716
01:24:07,760 --> 01:24:10,000
Speaker 1: where we're trying to like it's all the same, but

1717
01:24:10,120 --> 01:24:12,360
Speaker 1: now we're trying to fight against just because you're a

1718
01:24:12,360 --> 01:24:14,400
Speaker 1: woman you're doing it, or because you're a black guy

1719
01:24:14,439 --> 01:24:17,200
Speaker 1: and you're doing it, do you deserve the attention or

1720
01:24:17,240 --> 01:24:21,080
Speaker 1: are you legit female or a legit guy? Um, And

1721
01:24:21,120 --> 01:24:22,720
Speaker 1: we'll fight through that for a time. We'll get over that,

1722
01:24:22,720 --> 01:24:25,880
Speaker 1: we'll get onto the next problem, but we are definitely there.

1723
01:24:25,880 --> 01:24:28,960
Speaker 1: In the last podcast we talked about that, like what

1724
01:24:29,000 --> 01:24:30,920
Speaker 1: the hell do we do with this? This is a

1725
01:24:31,040 --> 01:24:34,599
Speaker 1: very nervous time because we want females come in, we

1726
01:24:34,640 --> 01:24:37,760
Speaker 1: want people of all shapes and sizes to come in,

1727
01:24:37,800 --> 01:24:40,280
Speaker 1: but we don't we want to like as in brands

1728
01:24:40,280 --> 01:24:42,599
Speaker 1: do this all the time, Like, here's a person who

1729
01:24:42,680 --> 01:24:45,720
Speaker 1: happens to be black and is an angler. Let's do

1730
01:24:45,760 --> 01:24:48,639
Speaker 1: a film about them, and let's not really think it through.

1731
01:24:49,280 --> 01:24:53,960
Speaker 1: Right that happens look beautiful, but there's no story. What's

1732
01:24:54,000 --> 01:24:56,160
Speaker 1: what's the phrase like value broadcasting, whatever it is, it's

1733
01:24:56,160 --> 01:24:59,600
Speaker 1: just like it's just virtua, thank you, virtuasing or just

1734
01:24:59,680 --> 01:25:02,639
Speaker 1: you know, value washing and consumers and will call bullshit.

1735
01:25:02,640 --> 01:25:03,840
Speaker 1: I think that's the thing. Just brands and you get

1736
01:25:03,840 --> 01:25:06,320
Speaker 1: consumers a lot more credit, they will they will call

1737
01:25:06,360 --> 01:25:09,360
Speaker 1: bullshit on you with with that, So just be be

1738
01:25:09,360 --> 01:25:11,760
Speaker 1: be just really intentional and be be honest about a

1739
01:25:11,760 --> 01:25:14,799
Speaker 1: brand called bullshit on themselves everyone. I would call bullshit

1740
01:25:14,880 --> 01:25:17,800
Speaker 1: on myself. For the last podcast where I was congratulating

1741
01:25:17,840 --> 01:25:20,240
Speaker 1: myself for being brave to talk to the black lady,

1742
01:25:20,240 --> 01:25:22,960
Speaker 1: but hunting, I was like, yeah, God, I'm real brave.

1743
01:25:23,479 --> 01:25:27,280
Speaker 1: Yeah yeah, what a courageous individual, right, I am the best.

1744
01:25:28,360 --> 01:25:31,280
Speaker 1: I am virtuous And that to me, like, after I

1745
01:25:31,320 --> 01:25:33,400
Speaker 1: listen back to some of it, I'm Jesus. But if

1746
01:25:33,400 --> 01:25:35,880
Speaker 1: you can laugh at yourself, you're but you're also you know,

1747
01:25:35,920 --> 01:25:38,120
Speaker 1: you're aware of that, you know, and you're honest with yourself.

1748
01:25:38,200 --> 01:25:40,680
Speaker 1: So that's important. Yeah, boy, but it was probably just

1749
01:25:40,720 --> 01:25:42,200
Speaker 1: me filling top because I was like, I don't know

1750
01:25:42,240 --> 01:25:47,240
Speaker 1: what to do with this in my hand. Perfect And

1751
01:25:47,400 --> 01:25:52,720
Speaker 1: I'm so glad our podcasts are perfect at well. I

1752
01:25:52,720 --> 01:25:56,160
Speaker 1: mean you when you've reached perfection, it's good to acknowledge,

1753
01:25:56,240 --> 01:25:59,880
Speaker 1: right exactly, Well, we're not there yet, perfect mind, perfect body, this, this, this,

1754
01:26:00,240 --> 01:26:03,720
Speaker 1: these velvet pipes that I have. Yeah, that's good. I

1755
01:26:04,120 --> 01:26:06,880
Speaker 1: think that all of this, I'm this is the thing

1756
01:26:06,880 --> 01:26:08,680
Speaker 1: that I'm into. I don't like people know me that,

1757
01:26:09,040 --> 01:26:10,559
Speaker 1: Like we were talking about before, when I'm not gonna

1758
01:26:10,560 --> 01:26:13,000
Speaker 1: be like, yeah, the thirty at six versus the three

1759
01:26:13,000 --> 01:26:16,160
Speaker 1: o eight. I I understand what that means. And I

1760
01:26:16,600 --> 01:26:19,439
Speaker 1: know that's like the traditional way that hunters communicate with

1761
01:26:19,439 --> 01:26:21,479
Speaker 1: each other, like it used to be that, you know,

1762
01:26:21,520 --> 01:26:22,960
Speaker 1: back when I broke in, it was kind of like

1763
01:26:23,200 --> 01:26:25,439
Speaker 1: do you know how to people get into cars? Yeah? Man,

1764
01:26:25,479 --> 01:26:26,479
Speaker 1: it's like do you know how to write this? And

1765
01:26:26,560 --> 01:26:28,639
Speaker 1: like no, well then you can't. I'm like, what if

1766
01:26:28,640 --> 01:26:30,840
Speaker 1: I just do When I first broke in, I'm like, well,

1767
01:26:30,840 --> 01:26:32,840
Speaker 1: can I write a profile about this person? Can I

1768
01:26:32,920 --> 01:26:35,599
Speaker 1: go to Louisiana hang out with the Gator hunter? Guys

1769
01:26:35,640 --> 01:26:37,880
Speaker 1: and write a story about them. Like that's kind of

1770
01:26:37,880 --> 01:26:39,760
Speaker 1: where I always came to it. But there was an

1771
01:26:39,880 --> 01:26:43,280
Speaker 1: establishment early on in my career that was like, well, sure,

1772
01:26:43,680 --> 01:26:46,040
Speaker 1: but you also have to do this, you know, you

1773
01:26:46,040 --> 01:26:48,360
Speaker 1: gotta write the bullet profile. And you know, I'm like, yeah, yeah,

1774
01:26:48,400 --> 01:26:50,559
Speaker 1: I know, I want to know that stuff. I'm not

1775
01:26:50,600 --> 01:26:53,519
Speaker 1: saying I'm I'm sure king that kind of like almost

1776
01:26:53,560 --> 01:26:56,240
Speaker 1: responsibility the hunter and know that ship. But but there's

1777
01:26:56,240 --> 01:26:59,600
Speaker 1: other conversations that just traditionally weren't had because there was

1778
01:27:00,000 --> 01:27:05,120
Speaker 1: you up watching you know, DVDs of probably probably tapes

1779
01:27:05,479 --> 01:27:08,920
Speaker 1: of of like fifteen bucks in one hour, and that's

1780
01:27:08,920 --> 01:27:12,320
Speaker 1: what it was, right, Um, I'm like, why can't I

1781
01:27:12,320 --> 01:27:16,920
Speaker 1: have sixteen bucks? What you know, maybe seventeen bucks? Um?

1782
01:27:16,960 --> 01:27:18,439
Speaker 1: And that's what it was to me. It was like,

1783
01:27:18,479 --> 01:27:20,240
Speaker 1: this is this is it. If you want to be

1784
01:27:20,880 --> 01:27:24,360
Speaker 1: a famous hunter man, you gotta or a woman, you

1785
01:27:24,439 --> 01:27:28,000
Speaker 1: have to kill lots of big bucks. And that that

1786
01:27:28,120 --> 01:27:31,320
Speaker 1: was that work works the young. There was a kid

1787
01:27:31,880 --> 01:27:33,880
Speaker 1: growing up I used to watch Bill Dance and the hunting,

1788
01:27:33,920 --> 01:27:35,840
Speaker 1: you know, the fishing hole and all that stuff. So

1789
01:27:35,880 --> 01:27:38,160
Speaker 1: as a kid, you know, I grew up bass fishing

1790
01:27:38,720 --> 01:27:40,759
Speaker 1: and I used to watch Bill dan Show, and I actually,

1791
01:27:40,760 --> 01:27:43,040
Speaker 1: in my head, I used to go, there's got to

1792
01:27:43,080 --> 01:27:44,960
Speaker 1: be a schooa man Danner hooking these fish up to

1793
01:27:45,040 --> 01:27:47,400
Speaker 1: these fishing ruds, because it's never like that for me, Right,

1794
01:27:48,400 --> 01:27:51,519
Speaker 1: it's never like that for me. Oh my dad, we went,

1795
01:27:51,560 --> 01:27:56,880
Speaker 1: we've hunted for three days with zero bucks? Right, yeah?

1796
01:27:57,000 --> 01:27:59,000
Speaker 1: And then you gotta like, then it gets into like

1797
01:27:59,040 --> 01:28:02,519
Speaker 1: what is repeated? Right within those fifteen clips? What is repeated? Okay,

1798
01:28:02,560 --> 01:28:04,960
Speaker 1: the big bucks are repeated, but also the celebrations are

1799
01:28:05,000 --> 01:28:08,240
Speaker 1: repeated also, like and so I started to then, and

1800
01:28:08,320 --> 01:28:10,960
Speaker 1: I've seen this in other young folks. It's like I

1801
01:28:11,000 --> 01:28:13,160
Speaker 1: started to worry about what my celebration might be like

1802
01:28:13,520 --> 01:28:16,439
Speaker 1: someone who was ever filming me, because I saw, you know,

1803
01:28:16,439 --> 01:28:20,040
Speaker 1: a lot of people doing different things, and so all

1804
01:28:20,080 --> 01:28:22,120
Speaker 1: that excuse it a little bit executed it for decades.

1805
01:28:22,120 --> 01:28:24,360
Speaker 1: And now we're I think we've adjusted a little bit

1806
01:28:24,360 --> 01:28:25,920
Speaker 1: to social media a little bit better than when I

1807
01:28:25,960 --> 01:28:29,120
Speaker 1: was first looking at it. Um, I think we're more

1808
01:28:29,160 --> 01:28:32,000
Speaker 1: thoughtful than we were. Six. We're past a really bad

1809
01:28:32,080 --> 01:28:34,040
Speaker 1: chilly phase. I hope, you know, I mean, you know,

1810
01:28:34,080 --> 01:28:36,080
Speaker 1: you look at half the you know older, it's getting

1811
01:28:36,080 --> 01:28:38,200
Speaker 1: better any shows, whereas people whispering in a blind going

1812
01:28:38,240 --> 01:28:41,720
Speaker 1: I'm here with my boot boo, I'm putting on my

1813
01:28:44,400 --> 01:28:48,720
Speaker 1: It was like they were like reading. Okay, that's why

1814
01:28:48,720 --> 01:28:50,320
Speaker 1: I like that goes back to what you guys are doing,

1815
01:28:50,320 --> 01:28:53,599
Speaker 1: Like brands matter, like they've mattered and hunting for all

1816
01:28:53,760 --> 01:28:56,040
Speaker 1: of all of it all the time that those connections

1817
01:28:56,040 --> 01:28:58,360
Speaker 1: have been made, and they have had major influence on

1818
01:28:58,439 --> 01:29:02,000
Speaker 1: who and what is talked about and who is popular

1819
01:29:02,320 --> 01:29:05,760
Speaker 1: before people come commit you agree, and you know, and

1820
01:29:06,200 --> 01:29:09,920
Speaker 1: brand for a lot of folks, advertising is the first

1821
01:29:10,040 --> 01:29:11,599
Speaker 1: entry point for a lot of people into this realm.

1822
01:29:11,880 --> 01:29:14,040
Speaker 1: And I think that brands, you know, do have a

1823
01:29:14,040 --> 01:29:16,280
Speaker 1: responsibility to really be intentional, really be thoughtful about what

1824
01:29:16,320 --> 01:29:18,400
Speaker 1: they're putting out there, because before they start even going

1825
01:29:18,400 --> 01:29:20,800
Speaker 1: to books, before they start going to the films, you know,

1826
01:29:20,800 --> 01:29:22,680
Speaker 1: they see advertising and they have a relate tous I

1827
01:29:22,720 --> 01:29:25,640
Speaker 1: want to be that do that and uh and advertising,

1828
01:29:25,720 --> 01:29:28,400
Speaker 1: you know, and you certainly are are ground zero for that.

1829
01:29:28,439 --> 01:29:31,479
Speaker 1: But you know, advertising says how you should act, how

1830
01:29:31,520 --> 01:29:33,360
Speaker 1: you should think, what you should wear. Do you have

1831
01:29:33,360 --> 01:29:34,920
Speaker 1: a beard, you not have a beard? You know, what

1832
01:29:34,960 --> 01:29:36,160
Speaker 1: kind of brand do you need in your hat? Like

1833
01:29:36,240 --> 01:29:39,879
Speaker 1: people watch that, you know. I remember working on artiquets, nimblebiles,

1834
01:29:39,920 --> 01:29:42,080
Speaker 1: and just we used to watch people read catalogs and

1835
01:29:42,080 --> 01:29:44,639
Speaker 1: watch how deep they would get into. They could tell

1836
01:29:44,640 --> 01:29:46,559
Speaker 1: whether they're canning an engine, they could tell just the

1837
01:29:46,600 --> 01:29:48,800
Speaker 1: different seat, you know, profile they would get into those

1838
01:29:48,840 --> 01:29:50,599
Speaker 1: in the minutia there. And I think a lot of people,

1839
01:29:51,200 --> 01:29:53,040
Speaker 1: you know, you do that with advertising, So I think,

1840
01:29:53,040 --> 01:29:55,320
Speaker 1: you know, just the more intensionally are, the better. We

1841
01:29:55,360 --> 01:29:58,040
Speaker 1: have a lot of diversity here immediately, with the diversity

1842
01:29:58,040 --> 01:29:59,840
Speaker 1: of facial hair. We have a lot of white dudes

1843
01:29:59,840 --> 01:30:03,120
Speaker 1: with different types. One has a mustache. I like that.

1844
01:30:03,200 --> 01:30:05,599
Speaker 1: Two or three of us have beards. It's a diverse place. Sure,

1845
01:30:05,800 --> 01:30:11,000
Speaker 1: Phil's cleanly shaven. Yeah, you guys don't know about somewhere.

1846
01:30:11,040 --> 01:30:12,680
Speaker 1: I didn't know you were aware of the stash. Oh no,

1847
01:30:12,800 --> 01:30:16,080
Speaker 1: I'm sorry, I'm a fan. Kept it skippy skippy micweek stash.

1848
01:30:16,200 --> 01:30:18,360
Speaker 1: Did you just like take hartly like? Is it like?

1849
01:30:18,960 --> 01:30:22,040
Speaker 1: Did you dip it in? No? I think a lot

1850
01:30:22,080 --> 01:30:24,000
Speaker 1: of Ben's listeners would have appreciated that, but I was

1851
01:30:24,000 --> 01:30:26,559
Speaker 1: happy to just let it wash down the singing. Don't

1852
01:30:26,600 --> 01:30:28,400
Speaker 1: don't answer him. You didn't just like burn it and

1853
01:30:28,439 --> 01:30:31,200
Speaker 1: open a worm hole in the spacetime continue, Man, I

1854
01:30:31,240 --> 01:30:33,760
Speaker 1: should have thought this through. Hey see idea. So it's like,

1855
01:30:33,840 --> 01:30:35,280
Speaker 1: just you didn't really tell me. Yeah, we had one

1856
01:30:35,280 --> 01:30:38,679
Speaker 1: guy right in and it called Philip Murderer. It's a pet,

1857
01:30:38,800 --> 01:30:42,960
Speaker 1: right because you know you can't named Gary. Gary was

1858
01:30:43,360 --> 01:30:46,439
Speaker 1: your must It was a terrible mustache. Man, it really

1859
01:30:46,560 --> 01:30:47,920
Speaker 1: was all right. Well, you guys got to get out

1860
01:30:47,920 --> 01:30:49,920
Speaker 1: of here. But but thank you so much for coming

1861
01:30:49,920 --> 01:30:52,320
Speaker 1: in and um check out the Telgate podcast. I'm sure

1862
01:30:52,360 --> 01:30:54,519
Speaker 1: it's thanks for having thanks for having really appreciate it.

1863
01:30:54,680 --> 01:30:57,000
Speaker 1: Yah know, it's a great conversation and having been in

1864
01:30:57,040 --> 01:30:59,600
Speaker 1: the industry, like, it's not just an insular thing we do.

1865
01:30:59,640 --> 01:31:01,200
Speaker 1: If we were work in this place, man, it means

1866
01:31:01,200 --> 01:31:03,439
Speaker 1: a lot of a lot of people, so it's important.

1867
01:31:04,000 --> 01:31:11,800
Speaker 1: All right, thanks, thank I guess I grew up. That's it.

1868
01:31:11,840 --> 01:31:15,679
Speaker 1: That's all another hunting collective coming at you, number ninety.

1869
01:31:15,720 --> 01:31:19,240
Speaker 1: We're into December, the years almost over. The hunting big

1870
01:31:19,280 --> 01:31:21,759
Speaker 1: game hunting year is come and do a close because

1871
01:31:21,760 --> 01:31:25,680
Speaker 1: we are h you'll see this week we're in Nebraska

1872
01:31:25,800 --> 01:31:29,360
Speaker 1: hunting white tails in public land with our muzzleloaders. But

1873
01:31:29,439 --> 01:31:33,880
Speaker 1: after that, Phil, I'm having a kid. I know. I

1874
01:31:33,880 --> 01:31:35,719
Speaker 1: don't think we haven't talked about it, that we talked

1875
01:31:35,720 --> 01:31:38,000
Speaker 1: about that. I'm bringing it up now because we're gonna

1876
01:31:38,040 --> 01:31:40,719
Speaker 1: have to do something during the time where my child

1877
01:31:40,760 --> 01:31:45,519
Speaker 1: is born, where I'm not podcasting Star Wars podcast fired

1878
01:31:46,040 --> 01:31:49,320
Speaker 1: h we gotta do something. This podcast is great, so

1879
01:31:49,360 --> 01:31:52,439
Speaker 1: thanks to Andy and Bill and Joe and Maggie. But

1880
01:31:52,439 --> 01:31:53,960
Speaker 1: we're gonna have to do something. So maybe we can

1881
01:31:53,960 --> 01:31:57,080
Speaker 1: do like the best of UM, or we can just

1882
01:31:57,080 --> 01:32:01,640
Speaker 1: play on a loop Barry Gilbert threatening to leave any

1883
01:32:01,640 --> 01:32:04,320
Speaker 1: Any of those two options would be just fine with me.

1884
01:32:04,400 --> 01:32:05,800
Speaker 1: So if you want to, if you want to write

1885
01:32:05,800 --> 01:32:08,240
Speaker 1: into th HC at the media dot Com with some

1886
01:32:08,240 --> 01:32:12,479
Speaker 1: strategies of what we might do during my time off

1887
01:32:12,520 --> 01:32:15,960
Speaker 1: to rear my child, bring much old into this world,

1888
01:32:16,600 --> 01:32:20,960
Speaker 1: whatever you might, whatever people say, UM, I would appreciate

1889
01:32:20,960 --> 01:32:22,479
Speaker 1: that because I need some ideas. We're gonna have like

1890
01:32:22,479 --> 01:32:24,320
Speaker 1: maybe two or three weeks we're abably off of work

1891
01:32:24,360 --> 01:32:26,680
Speaker 1: and probably don't want to come in here sitting this

1892
01:32:26,760 --> 01:32:29,639
Speaker 1: room with you, Phil, even though I'm starting to become

1893
01:32:29,680 --> 01:32:32,760
Speaker 1: fond of you. Hey, thank you. Yeah, I'm breaking you're

1894
01:32:32,760 --> 01:32:36,519
Speaker 1: breaking in UM anything else you got anything else you

1895
01:32:36,520 --> 01:32:42,240
Speaker 1: want to sing me? Happy birthday or uh not particularly Um,

1896
01:32:42,280 --> 01:32:44,960
Speaker 1: I'm just excited. I'm excited for you. It's your birthday,

1897
01:32:45,040 --> 01:32:49,200
Speaker 1: You're having a kid, You're going home this Uh yeah, man,

1898
01:32:49,320 --> 01:32:52,599
Speaker 1: it's pretty soon. It's gonna be a big deal, visiting family,

1899
01:32:52,720 --> 01:32:55,560
Speaker 1: celebrating the holidays. I'm looking forward to buying lots of

1900
01:32:55,560 --> 01:32:58,519
Speaker 1: consumer products during the month of December, which is what

1901
01:32:58,560 --> 01:33:02,360
Speaker 1: I normally do and what you should be doing according

1902
01:33:02,400 --> 01:33:07,000
Speaker 1: to most things Saying and all that. So anyway, that's it.

1903
01:33:07,200 --> 01:33:10,960
Speaker 1: Buy some consumer products by too long, because I can't

1904
01:33:11,000 --> 01:33:17,360
Speaker 1: go a week without doing run, oh without absolute run

1905
01:33:18,920 --> 01:33:41,040
Speaker 1: bringing out run absolutely wrong, drinking in Heaven, don't sitting

1906
01:33:41,160 --> 01:33:44,400
Speaker 1: at the Boston would stop the row root being the

1907
01:33:44,520 --> 01:33:48,160
Speaker 1: lagging hold on out Barros shoes all down, my one