WEBVTT - HOW TO GROW YOUR BUSINESS FROM COLLABORATION & AFFILIATE PROGRAMS

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<v Speaker 1>An illegal alien from Guatemala charged with raping a child

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<v Speaker 1>in Massachusetts. An MS thirteen gang member from Al Salvador

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<v Speaker 1>accused of murdering a Texas man of Venezuelan charged with

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<v Speaker 1>filming and selling child pornography in Michigan. These are just

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<v Speaker 1>some of the heinous migrant criminals caught because of President

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<v Speaker 1>Donald J. Trump's leadership. I'm Christy nom the United States

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<v Speaker 1>Secretary of Homeland Security. Under President Trump, attempted illegal border

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<v Speaker 1>crossings are at the lowest levels ever recorded, and over

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<v Speaker 1>one hundred thousand illegal aliens have been arrested. If you

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<v Speaker 1>are here illegally, your next you will be fined nearly

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<v Speaker 1>one thousand dollars a day, imprisoned, and deported. You will

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<v Speaker 1>never return. But if you register using our CBP home

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<v Speaker 1>app and leave now, you could be allowed to return legally.

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<v Speaker 1>Do what's right. Leave now. Under President Trump, America's laws,

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<v Speaker 1>border and families will be protected.

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<v Speaker 2>Sponsored by the United States Department of Homeland Security.

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<v Speaker 3>Listen, times are hard right now, and I know we

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<v Speaker 3>can't do the whole entire face glamor. You may not

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<v Speaker 3>be able to afford that, But the one thing we

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<v Speaker 3>know that will always punch your face up, ladies, is

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<v Speaker 3>a nice set of lashes. If you have nothing but

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<v Speaker 3>lashes and lipstick, this will dramatically change your look. And

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<v Speaker 3>right now, as you're pushing your product and your brand forward,

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<v Speaker 3>you have to make sure that you're putting your best

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<v Speaker 3>space forward.

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<v Speaker 4>You have to stand out.

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<v Speaker 3>So I would start to give her that messaging to say, hey,

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<v Speaker 3>this is an essential item. You know, there's a lot

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<v Speaker 3>of things that you may you can do without. You

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<v Speaker 3>might not need that eyeshadow, but you need those lashes.

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<v Speaker 3>And even if you have lashes, you're gonna need those,

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<v Speaker 3>you know. I mean, you have that eyeshadow, youre gonn

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<v Speaker 3>need those lashes. Make it essential, right. Another thing that

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<v Speaker 3>I would do is try to find another business.

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<v Speaker 4>Owner and leverage their audience.

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<v Speaker 3>So if I can find a girl who does lip gloss,

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<v Speaker 3>another girl who maybe is selling polish or whatever, we

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<v Speaker 3>need to get together and form a bundle packet.

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<v Speaker 4>We need to get together and collapse rate where.

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<v Speaker 3>I can say, hey, sis, okay, listen, you gotta live sick,

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<v Speaker 3>I gotta lashes.

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<v Speaker 4>Let's put this together and make this work.

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<v Speaker 3>Let's go live together, and let's leverage each other's audiences.

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<v Speaker 3>Let's offer them a deal or a bundle. Okay, that's collaboration.

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<v Speaker 3>Another thing that you're gonna want to do is help

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<v Speaker 3>your customer who's probably facing job loss and lower income.

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<v Speaker 3>Time them and to a salesman, why and how create

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<v Speaker 3>an affiliate program. That's the number one thing. If you

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<v Speaker 3>have a customer who's already utilized your product, they know

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<v Speaker 3>your product, they know your service, So this could be

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<v Speaker 3>one of your best salesmen, especially if you put a

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<v Speaker 3>criteria on it to say, Okay, if you shot with

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<v Speaker 3>me three or more times, I'd like to invite you

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<v Speaker 3>into my affiliate program because I.

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<v Speaker 4>Know you like my product. I know you love my product.

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<v Speaker 3>And what I mean by that is you've probably been

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<v Speaker 3>already singing my praises. That's what you call an evangelical customer.

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<v Speaker 3>So if you have an evangelical customer, they've already probably

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<v Speaker 3>red to onto your business. Why not help them get

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<v Speaker 3>a little bit of money and incentivize them now to

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<v Speaker 3>share your work. So now you're even tapping into marketing.

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<v Speaker 3>And the great thing about affiliate programs is unlike a

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<v Speaker 3>traditional salesman, Let's suppose I get a seale staff and

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<v Speaker 3>I have to pay them per hour. I have to

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<v Speaker 3>pay them whether they generate money or not. With the

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<v Speaker 3>affiliate program, I only pay them when they make a seal.

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<v Speaker 3>So that right there is a no brainer, and that's

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<v Speaker 3>a sell you otherwise would not have had. So what

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<v Speaker 3>you want to do is now let me put this

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<v Speaker 3>in the hands of my customer and let them get

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<v Speaker 3>some money.

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<v Speaker 4>Another thing you want to do is you want to

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<v Speaker 4>go be to.

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<v Speaker 3>B figure out a way how to wholesale your products

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<v Speaker 3>to a secondary buyer, as shipping issues are now going

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<v Speaker 3>to be impacting everyone. If you have the inventory, find

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<v Speaker 3>out a way where you're not selling in large books.

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<v Speaker 3>But there may be someone else who's struggling with shipping issues,

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<v Speaker 3>or they don't want to buy five hundred lashes. They

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<v Speaker 3>may just want to test something out and buy a

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<v Speaker 3>small amount. So if you can find someone who's interested

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<v Speaker 3>in that, do that. Another thing, teach someone how to

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<v Speaker 3>start the business that you started. So if you now

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<v Speaker 3>create a workshop saying hey, let me tell you guys

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<v Speaker 3>how I started my eyelash business, and you lay that

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<v Speaker 3>out for them, and then as a upsell or another item,

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<v Speaker 3>you could also sell your vendorless I've done.

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<v Speaker 4>All the work for you. Here's all the vendors.

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<v Speaker 3>Here's where you go and get your labels done, Here's

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<v Speaker 3>where you go get your packaging done. You lay out

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<v Speaker 3>every single thing that you know for them and teach

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<v Speaker 3>them how to sell and how to create their own business.

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<v Speaker 3>Now you have a digital product that's ever green that

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<v Speaker 3>you're able to also sell.

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<v Speaker 4>So you see how I literally just took that.

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<v Speaker 3>One eyelash business and just push that into several different

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<v Speaker 3>markets under several different messaging than there's several different targets,

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<v Speaker 3>and now I can elongate my business. Now I'm not

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<v Speaker 3>simply struggling. And that's going to be the easiest path

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<v Speaker 3>for you. Instead of trying to off in a whole

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<v Speaker 3>new lane right now, instead of trying to like take

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<v Speaker 3>on something brand new, take what you already have and

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<v Speaker 3>repurpose it. Take what you already have.

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<v Speaker 4>And extend it out.

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<v Speaker 3>Because, like I said, if you've already started a business,

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<v Speaker 3>then guess what, You've already solved a problem. So you're

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<v Speaker 3>already your foot's already in the door. If somebody bought

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<v Speaker 3>something from you already, you're already halfway there. Okay, So

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<v Speaker 3>do we have any questions to which platform do you

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<v Speaker 3>use for sales? Oh that's somebody else's asking a question.

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<v Speaker 3>So if there's anyone here who has a specific business,

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<v Speaker 3>right you have a question, you have something that you

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<v Speaker 3>want help with with your business and your pain point,

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<v Speaker 3>you can type that in and mag is going to

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<v Speaker 3>you know, either.

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<v Speaker 4>Find you or I'll find you here.

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<v Speaker 3>Please understand, when I do strategy calls, they're five hundred

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<v Speaker 3>dollars an hour.

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<v Speaker 4>Next year there'll be seven fifty. You got.

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<v Speaker 5>This episode is brought to you by P and C Bank.

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<v Speaker 5>A lot of people think podcasts about work are boring,

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<v Speaker 5>and sure they definitely can be, But understanding a professionals

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<v Speaker 5>National Association member FDIC erness What's Up? You ever walk

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<v Speaker 5>into a small business and everything just works like. The

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<v Speaker 5>checkout is fast, the receipts are digital, tipping is a breeze,

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<v Speaker 5>and you're out the door before the line even builds

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<v Speaker 5>odds are they're using Square. We love supporting businesses that

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<v Speaker 1>An illegal alien from Guatemala charged with raping a child

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<v Speaker 1>in Massachusetts an MS thirteen gang member from El Salvador

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<v Speaker 1>accused of murdering a Texas man of Venezuelan charged with

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<v Speaker 1>filming and selling child pornography in Michigan. Just some of

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<v Speaker 1>the heinous migrant criminals caught because of President Donald J.

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<v Speaker 1>Trump's leadership. I'm Christy Noman, the United States Secretary of

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<v Speaker 1>Homeland Security. Under President Trump, attempted illegal border crossings are

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<v Speaker 1>at the lowest levels ever recorded, and over one hundred

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<v Speaker 1>thousand illegal aliens have been arrested. If you are here illegally,

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<v Speaker 1>your next you will be fine nearly one thousand dollars

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<v Speaker 1>a day, imprisoned and deported. You will never return. But

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<v Speaker 1>if you register using our CBP home app and leave now,

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<v Speaker 1>you could be allowed to return legally. Do what's right.

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<v Speaker 1>Leave now. Under President Trump, America's laws, border and families

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<v Speaker 1>will be protected.

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<v Speaker 2>Sponsored by the United States Department of Homeland Security.

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<v Speaker 3>Are getting the opportunity to literally have that to ease

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<v Speaker 3>out for you.

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<v Speaker 4>Let's do this, let's work this out.

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<v Speaker 3>Just bye. Being in earn your leisure university. That is

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<v Speaker 3>one of the perks to doing that right. And I

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<v Speaker 3>know a lot of people now I do the same

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<v Speaker 3>thing before.

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<v Speaker 4>I never gave.

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<v Speaker 3>I never offered strategy sessions, you had to have an

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<v Speaker 3>existing business. I've pivoted and I also offer strategy sessions

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<v Speaker 3>to people who are working and they're trying to figure out,

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<v Speaker 3>you know, what is their next move or how they

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<v Speaker 3>can learn how to freelance themselves out, because if someone

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<v Speaker 3>is paying you for a job, you can get paid

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<v Speaker 3>for that job right If you're doing customer service, you

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<v Speaker 3>can find a way to literally freelance yourself out as

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<v Speaker 3>a virtual customer service.

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<v Speaker 4>There are so many freelance jobs.

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<v Speaker 3>If you look on fiver, there's people looking for copywriters,

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<v Speaker 3>video editors, voiceovers, narrators, like everything that you see polished,

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<v Speaker 3>especially on YouTube. These people are no longer doing this themselves.

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<v Speaker 3>They are outsourcing all aspects, like just editing the videos out.

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<v Speaker 3>You would be shocked at what kind of work you

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<v Speaker 3>can do where there's no degree required. It's, you know,

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<v Speaker 3>really easy to get yourself in there and next thing,

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<v Speaker 3>you know, start to take advantage of other people who

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<v Speaker 3>need help. Social media strategy questions Okay, for introverts not

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<v Speaker 3>currently on social active on social media, what types of

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<v Speaker 3>posts and content should I begin posting on my personal

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<v Speaker 3>account and business account?

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<v Speaker 4>That is a wonderful question, Sierra.

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<v Speaker 3>That's a great question because a lot of people, myself included,

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<v Speaker 3>at one point, I was extremely video shot.

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<v Speaker 4>I am not gonna lie to y'all.

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<v Speaker 3>I hated even the thought of getting on video okay,

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<v Speaker 3>and I had to really work up to it. But

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<v Speaker 3>for those who are not there, one of the easiest

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<v Speaker 3>hat is narrating your video. So now you can go

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<v Speaker 3>onto reels and this is a quick hat. You see

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<v Speaker 3>an article or something that you want to talk about,

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<v Speaker 3>all you do is screenshot it. You can read the

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<v Speaker 3>article on reels literally, you know, pay according to Forbes,

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<v Speaker 3>fifty three percent of d and you just read the article.

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<v Speaker 3>Now what require actually read it in advance, of course,

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<v Speaker 3>but you can read it and get to some main points,

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<v Speaker 3>underline some points for people, and then you can pose

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<v Speaker 3>a question at the end. And all you have to

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<v Speaker 3>do is use your voice. That's it, no face required,

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<v Speaker 3>no extra editing, no work, you know what I mean.

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<v Speaker 3>That's it. Put a nice little track behind it. And

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<v Speaker 3>here's another hat for narration. If you find a track

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<v Speaker 3>that is very popular, put it behind your narration and

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<v Speaker 3>take the valume down to two. If it has a

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<v Speaker 3>lot of words, I'd say take it to one so

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<v Speaker 3>it's not competing with your voice.

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<v Speaker 4>I usually look for the instrumental versions, or.

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<v Speaker 3>I try to go to the beginning of the song

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<v Speaker 3>where it's more of the instrumental.

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<v Speaker 4>Part of the song.

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<v Speaker 3>But the song that's trending and that's popular, you'll start

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<v Speaker 3>to catch momentum on your real because that song is

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<v Speaker 3>trending and popular.

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<v Speaker 4>So just take it down.

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<v Speaker 3>Some people mute the song altogether. I don't know if

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<v Speaker 3>that works, so I only do it at you know,

0:11:57.440 --> 0:12:01.080
<v Speaker 3>as a one or two. Okay, that's a great Another

0:12:01.160 --> 0:12:05.280
<v Speaker 3>thing is utilizing your hands. So you can take your

0:12:05.320 --> 0:12:09.560
<v Speaker 3>phone or your recording device, place it above your hands,

0:12:09.760 --> 0:12:12.600
<v Speaker 3>and you can do demo videos. So instead of showing

0:12:12.640 --> 0:12:15.439
<v Speaker 3>your face, let's suppose you were showing something on an app,

0:12:15.559 --> 0:12:17.560
<v Speaker 3>you can just have your hands pointing.

0:12:17.240 --> 0:12:18.920
<v Speaker 4>To particular parts of your screen.

0:12:19.280 --> 0:12:23.920
<v Speaker 3>You can have your hands demoing the item, right, demoing

0:12:24.080 --> 0:12:27.360
<v Speaker 3>what that is? Okay, And so now you don't even

0:12:27.400 --> 0:12:29.360
<v Speaker 3>have to use your face. You're just using your hands.

0:12:29.600 --> 0:12:34.000
<v Speaker 3>That's a great thing. Also, using b roll type footage

0:12:34.120 --> 0:12:37.600
<v Speaker 3>over your narration. You guys, ever watch YouTube videos and

0:12:37.640 --> 0:12:40.640
<v Speaker 3>you love it when they show like they're talking and

0:12:40.679 --> 0:12:42.640
<v Speaker 3>they're like and the economy is stress, and then they

0:12:42.640 --> 0:12:45.280
<v Speaker 3>show a woman all stressed, right, and then they're like.

0:12:45.440 --> 0:12:47.640
<v Speaker 4>Such and such with a hotel and you see people walking.

0:12:48.120 --> 0:12:52.040
<v Speaker 3>You can get free b roll footage, free stock footage.

0:12:52.080 --> 0:12:55.520
<v Speaker 3>If you search free stock footage online, you can get

0:12:55.600 --> 0:12:58.880
<v Speaker 3>free quality stock footage. Now that takes just a little

0:12:58.880 --> 0:13:00.840
<v Speaker 3>bit more editing because you want, you know, splice that

0:13:00.880 --> 0:13:04.160
<v Speaker 3>footage in first, but you can use that also. You

0:13:04.200 --> 0:13:06.440
<v Speaker 3>can use it in between the news articles if you

0:13:06.480 --> 0:13:10.800
<v Speaker 3>want repost other people's videos. That's always a hack. So

0:13:10.840 --> 0:13:14.640
<v Speaker 3>if someone else has highlighted or discussed something that you

0:13:14.800 --> 0:13:19.199
<v Speaker 3>want to discuss, use their footage. Reaction videos are good,

0:13:19.440 --> 0:13:21.440
<v Speaker 3>so you can take the reaction from them, and you

0:13:21.480 --> 0:13:25.199
<v Speaker 3>compare that with just a steal image or the article.

0:13:25.080 --> 0:13:27.760
<v Speaker 4>Okay, so you don't have to pair that. You compare

0:13:27.760 --> 0:13:28.560
<v Speaker 4>it with your logo.

0:13:28.679 --> 0:13:30.880
<v Speaker 3>You compare it with just a still picture of you

0:13:31.160 --> 0:13:33.560
<v Speaker 3>if you don't like to go video that just has

0:13:33.600 --> 0:13:36.120
<v Speaker 3>your name and your information and everything on the side

0:13:36.120 --> 0:13:37.040
<v Speaker 3>of that as well.

0:13:37.120 --> 0:13:40.800
<v Speaker 1>An illegal alien from Guatemala charged with raping a child

0:13:40.800 --> 0:13:44.640
<v Speaker 1>in Massachusetts. An MS thirteen gang member from El Salvador

0:13:44.880 --> 0:13:49.000
<v Speaker 1>accused of murdering a Texas man, a Venezuelan charged with

0:13:49.080 --> 0:13:52.960
<v Speaker 1>filming and selling child pornography in Michigan. These are just

0:13:53.080 --> 0:13:56.840
<v Speaker 1>some of the heinous migrant criminals caught because of President

0:13:56.840 --> 0:14:02.239
<v Speaker 1>Donald J. Trump's leadership. I'm Christineomaned, State Secretary of Homeland Security.

0:14:02.559 --> 0:14:06.280
<v Speaker 1>Under President Trump, attempted illegal border crossings are at the

0:14:06.360 --> 0:14:10.240
<v Speaker 1>lowest levels ever recorded, and over one hundred thousand illegal

0:14:10.240 --> 0:14:14.080
<v Speaker 1>aliens have been arrested. If you are here illegally, your

0:14:14.160 --> 0:14:17.520
<v Speaker 1>next you will be fine nearly one thousand dollars a day,

0:14:17.679 --> 0:14:21.680
<v Speaker 1>imprisoned and deported, you will never return. But if you

0:14:21.800 --> 0:14:25.400
<v Speaker 1>register using our CBP home app and leave now, you

0:14:25.480 --> 0:14:29.840
<v Speaker 1>could be allowed to return legally. Do what's right. Leave now.

0:14:30.160 --> 0:14:34.960
<v Speaker 1>Under President Trump, America's laws, border and families will be protected.

0:14:35.040 --> 0:14:37.200
<v Speaker 2>Sponsored by the United States Department of Homeland Security.