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Speaker 1: Hello, and welcome to Saber Production for I Heart Radio.

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Speaker 1: I'm Annie Reese and I'm Lauren Vogelbaum, and today we

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Speaker 1: have an episode for you about tutsie rolls, Yes, which,

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Speaker 1: in my opinion, a surprising number of you ever quested.

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Speaker 1: I turned out the history is fascinating and the science

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Speaker 1: is fascinating. I just have never put much thought into one.

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Speaker 1: Shame on me, um, and I'm sorry to say. Titsi

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Speaker 1: roll was always a letdown in the Halloween candy hall.

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Speaker 1: It wasn't like the bottom of the barrel. Yeah, but

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Speaker 1: that was when I was ready to trade pretty quickly.

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Speaker 1: I was never excited to see a tutsi roll, And

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Speaker 1: even back then before I had my m false tooth,

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Speaker 1: I just felt like it was so difficult to chew

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Speaker 1: and like my teeth were gonna actually fall out from

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Speaker 1: So I never had that kind of fear surrounding it.

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Speaker 1: I am back before they were packaged in like sealed rappers.

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Speaker 1: I was never allowed to eat the Tutsi rolls that

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Speaker 1: I got in my Halloween candy because someone could have

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Speaker 1: tampered with them, because it was just the little wax

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Speaker 1: paper twist and so so it was disappointing in that. Wow.

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Speaker 1: But yeah, I I never I never got excited about

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Speaker 1: a chocolate tittsie role particularly, but those fruit flavored chooes

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Speaker 1: and the vanilla ones. Super into those, super into them,

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Speaker 1: love them. I'm not sure I ever tried. I think

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Speaker 1: I was like, you know what, I'm not a big

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Speaker 1: fan of this chocolate one. That's enough for me. I

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Speaker 1: ever ventured out. And I didn't even know that was

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Speaker 1: a thing. I knew like the titsy roll pops had

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Speaker 1: the different flavors, but yeah, yeah, no, no, that the

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Speaker 1: chooes themselves do come in different flavors, and yeah, I

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Speaker 1: was psyched about those. But but I've always been a

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Speaker 1: taffy fan, like anything cheery is some of my favorite candy.

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Speaker 1: So yeah, yeah, And actually that was one of the

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Speaker 1: when someone wrote in and requested this topic. They asked,

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Speaker 1: because we had just done the Saltwater Taffy episode, what

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Speaker 1: is the difference between tit cere roles and taffy. I

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Speaker 1: was like, let's do an episode. Well, we have indeed

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Speaker 1: gotten to the bottom of that, or rather other humans have,

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Speaker 1: and you know, we we read about it on the internet,

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Speaker 1: we report on it. Yeah, the best we can I

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Speaker 1: suppose this brings us to our question. Yeah, tits cere

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Speaker 1: roles what are they? Well, titsy Rolls are a brand

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Speaker 1: of candy that's a sort of chocolate flavored taffy chew,

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Speaker 1: kind of like if Plato were more edible and flavor

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Speaker 1: qualifier of more more. Well, you know, that's one of

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Speaker 1: the things about Plato is that it's it's it's you know,

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Speaker 1: meant for children of an age that if they put

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Speaker 1: it in their mouths and eat it, then it's fine.

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Speaker 1: It's not gonna hurt you. I don't know why. I

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Speaker 1: feel like you're being very diplomatic. And I will say though,

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Speaker 1: most Plato is not flavored with cocoa, which tutsi rolls are,

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Speaker 1: so that's probably for the best. Yeah. Absolutely. Um roles

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Speaker 1: come in various sizes, from kind of like a little

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Speaker 1: like finger joint sized pieces called Midge's piggies Midge's I guess, yeah,

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Speaker 1: And and those come in yeah, that twist of wax

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Speaker 1: paper two longer choose and wax paper to a thicker

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Speaker 1: bars that come in wrappers. And yes, they also come

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Speaker 1: in vanilla and fruit varieties, um cherry, lemon, orange, and lime,

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Speaker 1: and the candy is also manufactured into the center of

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Speaker 1: hard lollipops and a bunch of flavors grape raspberry, blue raspberry, caramel, cherry, chocolate, orange, strawberry, vanilla,

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Speaker 1: and green apple. And there are varieties with fruit shoes

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Speaker 1: in the middle as well. Uh blue ras and cherry,

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Speaker 1: strawberry and lemon, wild appleberry, wild BlackBerry, wild blueberry, wild cherryberry,

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Speaker 1: and wild mango berry. And I do have to admit

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Speaker 1: that I am unsure what makes all of them so wild.

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Speaker 1: I have my suspicions. I'm like, do they just mean

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Speaker 1: slightly sour? I can't and I haven't had them. I

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Speaker 1: can't tell you. Um. Uh. The base candy though, UM.

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Speaker 1: The the the toud sea roll is made from sugar,

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Speaker 1: corn syrup, skim milk, uh, partially hydrogenated soybean oil, and

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Speaker 1: cocoa and other flavorings. And apparently one of those other

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Speaker 1: flavorings is a hint of orange. Huh yeah. Anyway, Uh,

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Speaker 1: you cook all that stuff down until the sugar hits

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Speaker 1: the right sticky consistency. Um. Then uh pull it to

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Speaker 1: incorporate tiny air bubbles that that make it fluffy like

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Speaker 1: a taffy. Um. Then cook it again, like bake it

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Speaker 1: at a low temperature for a couple hours to firm

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Speaker 1: it up and make it chewier. Um, give it that,

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Speaker 1: give it that slightly firmer texture. Then yeah, you roll

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Speaker 1: it out, trim it to size, wrap them up, and

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Speaker 1: you got tutsi rolls. There you go. The company that

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Speaker 1: makes them, Tutsie Roll Industries, has this factory in Cambridge,

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Speaker 1: Massachusetts that's apparently like famously closed off in secretive, Like

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Speaker 1: its windows are all blacked out. The only indication of

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Speaker 1: what the building holds are these like small signs at

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Speaker 1: the doors that look like tutsie roll rappers, I mean,

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Speaker 1: and and the scent I guess is another tip off.

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Speaker 1: But the company in general is apparently known in the

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Speaker 1: industry for being super closed off, Like despite it being

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Speaker 1: publicly traded, they don't do quarterly earnings calls. They issue

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Speaker 1: their earnings reports only via crookedly scanned PDFs. Who's running

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Speaker 1: this outfit? Market analysts stopped covering them in because they

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Speaker 1: couldn't get any dang information about the company. Oh my gosh.

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Speaker 1: They will not talk to journalists and they do not

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Speaker 1: do tours. Do you think there's like a big owl

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Speaker 1: up in there. I think is somebody an owl. Mr

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Speaker 1: Owl is actually behind the mr Awl twitter. I you know,

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Speaker 1: I literally could not tell you this is no one can.

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Speaker 1: Mr Owl is the Willy Wonka of the real world.

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Speaker 1: That's true, and they don't have some mysterious secret ingredient.

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Speaker 1: This feels very like that Twilight Zone episode where they're

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Speaker 1: like to serve man and that they think it's like,

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Speaker 1: you know, to help out, but then it turned out

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Speaker 1: it's a cookbook like that going on. See just your

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Speaker 1: oal Industries, your secretiveness is only fueling my horror movie

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Speaker 1: fueled mind. So so you better let us take a

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Speaker 1: tour of your to roll factors or else you're gonna

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Speaker 1: have savor on your case. And you don't want that.

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Speaker 1: I don't want that. We will write confusing stories. Puns

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Speaker 1: will haunt your dreams. Puns already haunt my dreams. It's

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Speaker 1: too late for us. But Industries, you have a chance.

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Speaker 1: I'm sure nothing to farious is going on. I think

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Speaker 1: they just are trying to make candy. Um. They do

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Speaker 1: also own brands like Charleston Shoes, Sugar Babies and Sugar Daddies, Dots,

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Speaker 1: Junior Mints, and These Mints. Nickel nip, double bubble and

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Speaker 1: charms blow pops. Interesting. Okay, all right, well what about

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Speaker 1: the nutrition TUTSI rolls are low and fat compared with chocolate. Um,

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Speaker 1: but you know they're still they're mostly sugar. Treat Treats

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Speaker 1: are nice. Treats are nice, um, and you can make

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Speaker 1: them at home. Um. Copycat recipes abound, but generally involve yeah,

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Speaker 1: cooking up chocolate corns or powdered sugar, powdered milk, butter

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Speaker 1: and vanilla than a yeah, needing it, rolling it out,

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Speaker 1: and cutting it into pieces. It sounds like a lot

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Speaker 1: of work. It does sound like a lot of work.

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Speaker 1: I mean, I feel like it's would probably be something

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Speaker 1: that would be good to help keep kids occupied. If

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Speaker 1: you have experience with this, right in and let us know,

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Speaker 1: especially if it was a hilarious failure. Yes, we love

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Speaker 1: hilarious failures and then reading about them on the show

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Speaker 1: and laughing your demise. Um. No, no, no, no, I

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Speaker 1: have plenty of hilarious failures of my own. Oh yes, yes,

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Speaker 1: I have made Reese's cups before. Yeah, it wasn't hard necessarily,

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Speaker 1: but it was kind of Um. I don't know what

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Speaker 1: to worry it was just tedious. I guess it didn't.

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Speaker 1: It wasn't hard, but it wasn't easy. Yeah, yeah, yeah.

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Speaker 1: I once made a red velvet cake totally from scratch

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Speaker 1: that took me all day and came out exactly as

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Speaker 1: fine as a cake from Publix, and I was like,

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Speaker 1: that's that's the last time I'm ever doing never again.

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Speaker 1: We do have some numbers for you. We do. According

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Speaker 1: to Roll Industries, they turned out sixty four million miniature

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Speaker 1: to see rolls a day. That's forty four thousand per minute,

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Speaker 1: seven forty per second, and the company does about five

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Speaker 1: million dollars a year and say else, and I loved this.

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Speaker 1: The website has an entire section on how many licks

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Speaker 1: does it take to get to the center of a pop,

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Speaker 1: which probably allows you remember from those commercials um with

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Speaker 1: facts like it depends on a variety of factors such

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Speaker 1: as the size of your mouth, the amount of saliva,

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Speaker 1: et cetera. Basically, the world may never know or Since

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Speaker 1: nineteen seventy we have received more than twenty thousand letters

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Speaker 1: from children around the world who believe they have solved

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Speaker 1: the mystery behind how many licks it takes to get

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Speaker 1: to the center or estimates from children. It seemed to

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Speaker 1: run from a low of one hundred licks to a

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Speaker 1: high of five thousand, eight hundred licks, with most of

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Speaker 1: them ranging from six hundred to eight hundred licks. Now

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Speaker 1: that I know, they're so secretive, Lauren, I don't know

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Speaker 1: about all this. They have been a little kg and

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Speaker 1: some academics noticed and try to get to the bottom

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Speaker 1: of it. Two and so the website has featured a

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Speaker 1: handful of these scientific studies that tried to get to

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Speaker 1: the bottom of this question. One from Perdue where researchers

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Speaker 1: created a quote licking machine modeled after the human tongue

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Speaker 1: that took three hundred sixty four licks to get to

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Speaker 1: the center of a tipsy pop. Twenty volunteers undertook the

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Speaker 1: challenge with an average of two two licks, so they

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Speaker 1: had like the human kind of component average and in

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Speaker 1: this licking machine average um. Another study from the University

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Speaker 1: of Michigan used a licking machine and found that it

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Speaker 1: took four hundred and eleven licks. Bellarmine University or beller

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Speaker 1: mine Um collected findings from one hundred and thirty participants,

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Speaker 1: categorizing them by gender, time, and tipsy pop color, grape

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Speaker 1: averaged the most and took the longest for instance. Uh.

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Speaker 1: All in all, they found the average was one hundred

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Speaker 1: and seventy five licks in a little over fourteen minutes,

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Speaker 1: which is lower than the rest. H Yeah, some mathematicians

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Speaker 1: put the number much higher at one thousand licks. Though

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Speaker 1: the formula they used for the candy because it wasn't

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Speaker 1: titsy roll, I think it was unspecified and they didn't

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Speaker 1: share a formula for their findings, so they're kind of

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Speaker 1: like a footnote. Yeah. Yeah, I don't want to call

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Speaker 1: you out or give up a shade. I don't know.

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Speaker 1: I'm just saying what I saw. Um, these are just

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Speaker 1: so the studies. There are more, Yeah, a shocking to

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Speaker 1: me number of scientifically rigorous looks into the roll pop

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Speaker 1: So m h. However, I will say that, um, some

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Speaker 1: of the disparate numbers that we're seeing here might be

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Speaker 1: because the company has reduced the thickness of the lollipop

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Speaker 1: layer over the years due to consumer feedback about wanting

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Speaker 1: wanting to get to the TUTSI roll center faster. Just

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Speaker 1: like Mr OL, Just like Mr L maybe he was

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Speaker 1: right all along. One too three, I could do a

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Speaker 1: mic drop. I would shall not no, super producer. Andrew

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Speaker 1: would be very mad. He would, but we're in the

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Speaker 1: virtual studio right now. I guess he has a lot

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Speaker 1: of black mail material. Yeah, okay, moving on. We do

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Speaker 1: have a lot of history for you, we do. But

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Speaker 1: first we've got a quick break forward from our sponsor.

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Speaker 1: We're back, Thank you sponsor, Yes, thank you. So the

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Speaker 1: story of the tissy roll most often begins with Austrian

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Speaker 1: candy maker Leo hirsch Field or hirsch Feld, opening a

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Speaker 1: candy shop in New York City in eight. Hirsch Field

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Speaker 1: or felt that there's confusion about the name. It's listed

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Speaker 1: to really in different places, but most people say hers Field,

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Speaker 1: even though I believe it was Hirshfield, but I don't know.

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Speaker 1: Um arrived in New York in four with little money

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Speaker 1: to his name. He was part of a wave of

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Speaker 1: immigration of Jewish people from Eastern Europe and Russia who

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Speaker 1: had been experiencing poverty and persecution in their homelands. Um,

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Speaker 1: if you've seen the movie An American Tale, you know

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Speaker 1: with a fible, Yeah, yeah, that that that's about this.

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Speaker 1: I mean, not this guy. But it's like, I don't

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Speaker 1: remember Tis year roles in that movie. That's very scared

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Speaker 1: me very much as a child. Oh yeah, those cats

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Speaker 1: were terrifying. Um. Yeah, yeah, it was about this wave

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Speaker 1: of immigration. Yes. Uh. Some of those immigrants who were

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Speaker 1: not mice, who were human people, had worked in sugar

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Speaker 1: beet farming and sugar processing back home and thus entered

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Speaker 1: the candy industry when they came to America. And Hirschfeld

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Speaker 1: came from a family of candy makers in Austria. He

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Speaker 1: was able to open a candy shop in Brooklyn and

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Speaker 1: he started selling candy around the neighborhood. It was while

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Speaker 1: at this store he allegedly invented a log of chocolate

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Speaker 1: candy wrapped in wax paper called a Tutsie roll, for

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Speaker 1: the price of one penny um. The exact date of

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Speaker 1: this is debated pretty seriously actually, but sometime between eighteen

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Speaker 1: ninety six or nineteen o seven ish. The official website

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Speaker 1: says six, but some of the official documents don't really

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Speaker 1: back that up. Yeah, more on that in a minute. Yes, um,

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Speaker 1: but this candy was innovative in two main ways. While

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Speaker 1: it had chocolate flavor, it didn't melt, and these candies

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Speaker 1: were one of the first to be individually wrapped. This

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Speaker 1: was a big deal because prior to widespread access to

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Speaker 1: refrigeration or any access to refrigeration and a c systems,

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Speaker 1: candy makers struggled to keep chocolate from melting, necessitating them

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Speaker 1: to turn to other confections like marshmallows, especially in the summer.

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Speaker 1: So yeah, the Titsi Roll stood out as a summer

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Speaker 1: chocolate candy option. The N seven patent for the titsy

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Speaker 1: Roll describes how the quote peculiar mellow consistency is different

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Speaker 1: from most other pulled candies, and how it's achieved by

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Speaker 1: baking it at a lower temperature for two hours. This

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Speaker 1: process helped the candy keep shape and not melt. Once baked,

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Speaker 1: it would be molded and wrapped and there you go.

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Speaker 1: As far as the name story goes that Hirshfield arrived

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Speaker 1: at it pretty quickly. His five year old daughter Clara's

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Speaker 1: nickname was Tutsie. Hirshfield has several other patents for things

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Speaker 1: like bond bond dipping machine, a machine for putting confections

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Speaker 1: into molds, and a fork for dipping bond bonds, a

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Speaker 1: very specialized fork to name with you. This is when

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Speaker 1: the US was in the midst of a candy making boom.

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Speaker 1: That really depended on volume, which means that having the

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Speaker 1: right machine could really make or break a candy maker.

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Speaker 1: People seemed immediately to take to titsy rules, in part

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Speaker 1: because it was the only chocolate like option available in

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Speaker 1: the summer often and also because it was cheap. And

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Speaker 1: to meet this demand, Hirshfield merged with Stern and Saalberg Company,

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Speaker 1: a company that went public in nineteen twenty two as

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Speaker 1: the Sweets Company of America. The marketing push for titsi

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Speaker 1: rolls really took off in nineteen o nine. One of

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Speaker 1: these ads read the most inimitable but the most imitated

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Speaker 1: candy in years, and they were serious about that patent.

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Speaker 1: That same ad had at the bottom, quote, the process

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Speaker 1: for making chocolate tutsi rolls is patented. We have fifty

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Speaker 1: tho dollars laid aside to protect our rights. And for

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Speaker 1: the record, that's over easily over a million bucks in

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Speaker 1: today's money. So you think that was true? I mean,

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Speaker 1: didn't have to back that up. I don't know, but

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Speaker 1: I love it. Like what a good threat. I should

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Speaker 1: start having something like that. We asked fifty thousand dollars

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Speaker 1: laid aside to protect our rights. Okay, titsy roll, Yeah, alright,

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Speaker 1: um by Hirshfield was quite rich with seven hundred million

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Speaker 1: tutsie rolls sold. He was featured in an article about

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Speaker 1: the rags riches immigrant story of himself and three other

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Speaker 1: men who made it big, all of who met in

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Speaker 1: a steerage cabin on the steamship Neckar as it made

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Speaker 1: its way to New York. Um. So it's a whole

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Speaker 1: like piece on the four of them and what they

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Speaker 1: all got up to you. Um. Some research suggests that

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Speaker 1: Hirschfield had been working with Stern and Salberg Company prior

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Speaker 1: to the Titsy Roll on a Gelton based confection called

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Speaker 1: broman gel In or Romangelon, which apparently means angels food,

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Speaker 1: which is hilarious to me because that's not what it

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Speaker 1: sounds like. No, No, I really broke. Broman gell In

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Speaker 1: sounds like an insult that I would use mm hmm

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Speaker 1: for I don't know. It sounds to me like a

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Speaker 1: protein powder, which I guess is closes bro and man

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Speaker 1: in a word. I don't know anyway, Okay, Yeah, this

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00:19:21,080 --> 00:19:25,240
Speaker 1: was a powdered flavored gelatine like jello and came in

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Speaker 1: lemon orange raspberry, strawberry, cherry, and chocolate. Apparently it was

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00:19:28,720 --> 00:19:34,600
Speaker 1: nationally distributed and pretty well known. Yeah. Um. This also

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Speaker 1: suggests that he may have been working with this company

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Speaker 1: before this Tittsie Rule thing, and that the merging story

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Speaker 1: that we said we told you earlier isn't exactly correct,

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Speaker 1: even though it is the one that the company officially lists. Yeah.

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Speaker 1: There's even evidence that he moved to Manhattan specifically to

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Speaker 1: work for them back in the nineties and never even

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Speaker 1: owned a candy shop in Brooklyn, though he did live

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Speaker 1: there briefly, and rather than merge with their company. Um,

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Speaker 1: it seems he may have worked his way up through

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Speaker 1: the ranks there. And to add to the confusion, the

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00:20:04,760 --> 00:20:08,439
Speaker 1: powdered gelatin was advertised with the mischievous little girl called

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Speaker 1: Tattling Tutsie. Yeah. There was a booklet that came out

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Speaker 1: promoting the stuff and featuring this character sometime after, and

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Speaker 1: it included the following poem, Um, I never tell lies,

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00:20:24,240 --> 00:20:26,840
Speaker 1: said mother's child. But the other night my pa was

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00:20:26,880 --> 00:20:29,520
Speaker 1: wild for dinner was late, and he scolded like fun,

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Speaker 1: but he smiled when mob brought him broom and Jellen.

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Speaker 1: It's been a long time since I've been that nervous

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Speaker 1: for as a poem was unfolding, I really didn't know

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Speaker 1: where I was going, right, Yeah, Yeah, poems about I

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00:20:48,560 --> 00:20:54,920
Speaker 1: guess uh, angry dad's and potential domestic abuse. That turned

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Speaker 1: out okay because of a jello competitor. There's a lot

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00:20:59,000 --> 00:21:04,439
Speaker 1: going on, there's a lot to unpack, unsettling. Put me

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00:21:04,480 --> 00:21:09,880
Speaker 1: on edge, and I'll turned out okay, he scolded, like fun,

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Speaker 1: I'm not sure what that means. Yeah, m hmmm. Well.

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Speaker 1: Hirshfield the left or perhaps was forced out of the

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Speaker 1: Sweets Company of America in nineteen twenty to start them

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Speaker 1: Mills Candy Corporation was an extremely difficult year for him.

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Speaker 1: His wife was ill and in a sanatorium, and he

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Speaker 1: himself was dealing with a stomach disease. He shot and

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Speaker 1: killed himself at the beginning of ninety two. He left

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Speaker 1: a note for his attorney that read, I'm sorry, I

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Speaker 1: couldn't help it. Mells went bankrupt in Yeah. Um. Hirschfeld

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Speaker 1: never rose above the rank of vice president of the

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Speaker 1: Sweets Company of America, and the theory goes that maybe

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Speaker 1: he wasn't nearly as good at business as he was

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Speaker 1: at inventing stuff. And so he got pushed out after

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Speaker 1: his original bosses retired. Um, there are a couple of

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Speaker 1: food his story ends who have dug all up into this. UM.

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Speaker 1: Shout out to the blog Candy Professor. Really good, really

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00:22:06,720 --> 00:22:10,040
Speaker 1: good research and information there. Yes, such great sleething And

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00:22:10,040 --> 00:22:12,160
Speaker 1: I love how there was like interaction where someone else

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Speaker 1: who was looking in the girl voted yeah, highly recommended,

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00:22:16,520 --> 00:22:20,800
Speaker 1: very much informed a lot of this episode. Yeah yeah. Meanwhile,

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00:22:21,040 --> 00:22:24,520
Speaker 1: a family by the name of Reuben became majority shareholders

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Speaker 1: in the Sweets Company of America in the nineteen thirties,

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Speaker 1: and then the family patriarch became the president of the company.

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Speaker 1: By the nineteen seventies, his daughter Ellen and her husband

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Speaker 1: Marvin Gordon, took over. Ellen was the second ever woman

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Speaker 1: president of a publicly traded company. Oh. In one the

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Speaker 1: Titsie pop debuted and it was a popular candy choice

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Speaker 1: for Americans struggling during the Great Depression. A Captain Titsie

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Speaker 1: comic ship ran from nineteen forty three to nineteen fifty three,

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Speaker 1: and it involves a buffer Captured America type can fellow

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Speaker 1: beating up a bear, among other things. Sure fears right,

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Speaker 1: real dangered Tittsie rolls. I hear um and like so

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Speaker 1: many foods we talked about. World War two was a

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Speaker 1: major turning point for the tittsie role. The company making

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Speaker 1: the candy essentially received a government contract to keep making them,

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Speaker 1: while many other candy manufacturers were forced to shut down.

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Speaker 1: This is because they were seen as quick energy, as

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Speaker 1: a quick energy source, and they had that long shelf life,

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Speaker 1: to the point that they were included in army rations.

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Speaker 1: This helped really foster in American fondness for tittsie roles. Yeah, yeah,

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Speaker 1: and it helped that in the in the nineteen fifties,

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Speaker 1: they they hopped on the television marketing trend pretty early.

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Speaker 1: They were sponsoring kids programming by and Tessie Rolls were

359
00:23:57,280 --> 00:24:00,399
Speaker 1: integral for American marines fighting in the Korean War as

360
00:24:00,440 --> 00:24:04,679
Speaker 1: well soldiers stationed at chong Jin Mountain Reservoir. We're in

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Speaker 1: a dark spot, perhaps goes doesn't need to be said,

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Speaker 1: but facing cold weather, high number of enemies, and low

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Speaker 1: and dwindling levels of supplies, they were desperately waiting for

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Speaker 1: a supply drop of Tussie rolls, which was a code

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Speaker 1: name they used for supplies in general, or perhaps specifically

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Speaker 1: ammo um Yeah, to their shock, the supply job turned

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Speaker 1: out to actually beat tutsie rolls. Uh. The operator who

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00:24:32,080 --> 00:24:35,320
Speaker 1: received the urgent call may not have had the code

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Speaker 1: name sheet which Okay, the tufty rolls froze, but the

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00:24:41,840 --> 00:24:44,400
Speaker 1: soldiers figured out that by warming them up to make

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00:24:44,400 --> 00:24:46,840
Speaker 1: them pliant, they could not only eat them, but they

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00:24:46,880 --> 00:24:51,040
Speaker 1: could use them to repair their equipment. This made it

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Speaker 1: possible for them to escape their enemies and survive. Um. Yeah,

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Speaker 1: and there I believe you can read accounts from soldiers

375
00:24:59,680 --> 00:25:02,040
Speaker 1: like have such a fondness for these tipsy rolls, like

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00:25:02,080 --> 00:25:07,239
Speaker 1: they got us out of there, man. Yeah. And they

377
00:25:07,280 --> 00:25:10,400
Speaker 1: got celebrities. They got some celebrities who were big fans

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00:25:10,440 --> 00:25:14,000
Speaker 1: to Frank Sinatra reportedly required to see rolls to be

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00:25:14,040 --> 00:25:18,120
Speaker 1: stocked backstage or in hotel rooms while touring. Um and

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00:25:18,200 --> 00:25:23,200
Speaker 1: maybe was buried with some in his coffin. That's the rumor. Yeah,

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00:25:23,680 --> 00:25:27,840
Speaker 1: he definitely did an ad for them in two And

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00:25:28,200 --> 00:25:30,680
Speaker 1: Jackie Kennedy Onassis was also a fan, keeping a bowl

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Speaker 1: in her office during her time at Double Day, which

384
00:25:33,520 --> 00:25:35,600
Speaker 1: was a publishing company in New York, because they served

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00:25:35,680 --> 00:25:39,840
Speaker 1: as a quote good icebreaker. And this, friends, is my

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00:25:39,920 --> 00:25:43,119
Speaker 1: Siginfeld reference of the episode because I did never I

387
00:25:43,200 --> 00:25:47,000
Speaker 1: never understood that joke. There's a whole episode where Elaine

388
00:25:47,160 --> 00:25:49,560
Speaker 1: is trying to get a job at Double Day and

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00:25:49,680 --> 00:25:52,240
Speaker 1: she's told like she has no grace or whatever. But

390
00:25:52,359 --> 00:25:55,320
Speaker 1: then she's like, I didn't get the interview. Whatever is

391
00:25:55,359 --> 00:25:58,640
Speaker 1: getting to leave, puts on a like kerchief and big sunglasses,

392
00:25:58,680 --> 00:26:02,359
Speaker 1: turns around and they're like JACKIEO Nassis and I didn't

393
00:26:02,359 --> 00:26:06,800
Speaker 1: get it. I'm really simplifying what happened here. But now

394
00:26:06,840 --> 00:26:14,840
Speaker 1: I understand she got the job, hey because they were

395
00:26:14,880 --> 00:26:22,119
Speaker 1: big Jackie nassas fans um. And then another big moment

396
00:26:22,200 --> 00:26:27,959
Speaker 1: in advertisement history in v the famous and iconic ad

397
00:26:28,160 --> 00:26:31,280
Speaker 1: featuring Mr Owl and the question how many likes does

398
00:26:31,320 --> 00:26:33,520
Speaker 1: it take to get to the center of a TITSI

399
00:26:33,600 --> 00:26:38,840
Speaker 1: Pop debuted and yes Mr Owl now has a Twitter account.

400
00:26:39,320 --> 00:26:45,520
Speaker 1: I don't understand that. I'm telling you might be real, Lauren,

401
00:26:46,880 --> 00:26:50,520
Speaker 1: until you prove otherwise to to your own industries, I

402
00:26:50,520 --> 00:26:55,760
Speaker 1: don't know. Uh. Starting in ninety two, the company began

403
00:26:55,840 --> 00:26:59,680
Speaker 1: acquiring other classic candy brands, starting with Dots and Crows.

404
00:27:00,040 --> 00:27:02,239
Speaker 1: They would continue buying up brands through the early two

405
00:27:02,280 --> 00:27:06,240
Speaker 1: thousands and um with their acquisition of charms and blow

406
00:27:06,320 --> 00:27:10,919
Speaker 1: pops in they became the largest producer of lollipops in

407
00:27:10,960 --> 00:27:18,159
Speaker 1: the world. Wow. Um, The sixty nine Boys released their

408
00:27:18,240 --> 00:27:22,560
Speaker 1: song roll in N and I tell you you really

409
00:27:22,640 --> 00:27:33,919
Speaker 1: never can say we're an episodes. Oh the song is

410
00:27:33,920 --> 00:27:38,920
Speaker 1: still well loved. Sure, yeah, classic. I'm not entirely sure

411
00:27:38,920 --> 00:27:42,879
Speaker 1: I've heard it, but oh, I promise you have. That

412
00:27:43,000 --> 00:27:47,840
Speaker 1: was the whole dance I understand. Yeah, mm hmmm, mhm

413
00:27:48,880 --> 00:27:53,879
Speaker 1: in n Tutsie Roll Industry CEO Melvin Gordon told Associated

414
00:27:53,880 --> 00:27:56,560
Speaker 1: Press nothing can happen to a tutsie role. We have

415
00:27:56,680 --> 00:27:59,640
Speaker 1: some that were made in night that we still eat.

416
00:28:00,080 --> 00:28:02,040
Speaker 1: If you can't bite it when it's that old, you

417
00:28:02,160 --> 00:28:07,800
Speaker 1: certainly can lick it. Apparently this was a favorite joke

418
00:28:07,920 --> 00:28:11,240
Speaker 1: of his about like having just these old ones around

419
00:28:11,320 --> 00:28:14,640
Speaker 1: and they're still good. Um and uh but yeah that

420
00:28:14,640 --> 00:28:18,600
Speaker 1: that was the hundredth anniversary of the candy, according to

421
00:28:19,320 --> 00:28:22,000
Speaker 1: company lore. Um and so I think that they were

422
00:28:22,040 --> 00:28:25,280
Speaker 1: making like there was a couple of interviews that came

423
00:28:25,280 --> 00:28:27,119
Speaker 1: out that year, and I think they were making like

424
00:28:27,160 --> 00:28:31,879
Speaker 1: a serious exception to their to their normal no interviews

425
00:28:32,119 --> 00:28:35,600
Speaker 1: things right right right right? Um, that does feel like

426
00:28:35,640 --> 00:28:39,200
Speaker 1: a very grandfather or grandmother thing to do, Like I've

427
00:28:39,200 --> 00:28:45,120
Speaker 1: had this candy since whatever year, It's still good. Okay,

428
00:28:45,240 --> 00:28:48,600
Speaker 1: um leo. Hershield was inducted into the Candy Hall of

429
00:28:48,640 --> 00:28:53,080
Speaker 1: Fame in two thousand seven. Oh to zero Industry sued

430
00:28:53,360 --> 00:28:56,800
Speaker 1: Roll Issue in two thousand and eleven over their foot

431
00:28:56,840 --> 00:29:07,040
Speaker 1: see Roll rolla ble shoes fut se role. That's delightful,

432
00:29:07,280 --> 00:29:12,160
Speaker 1: I mean copyright infringement perhaps, but delightful copyright infringement, yes,

433
00:29:13,200 --> 00:29:16,480
Speaker 1: uh yeah, very interesting story that again I was not

434
00:29:16,600 --> 00:29:20,560
Speaker 1: expecting to encounter. A class action lawsuit filed in twenty

435
00:29:20,600 --> 00:29:23,120
Speaker 1: nineteen claimed that Titsi Roll Industries have been using trans

436
00:29:23,120 --> 00:29:26,040
Speaker 1: fats in their products and not being honest about it.

437
00:29:27,120 --> 00:29:32,680
Speaker 1: And just this year, during that whole stock market hedge

438
00:29:32,680 --> 00:29:38,160
Speaker 1: fund game stop, Reddit day trading madness, which is a

439
00:29:38,280 --> 00:29:40,920
Speaker 1: chain of nouns that I never thought I would have

440
00:29:41,040 --> 00:29:45,800
Speaker 1: reason to say and to have makes sense. Um, but yeah,

441
00:29:45,880 --> 00:29:49,719
Speaker 1: during all of that, Tittsy Role Industries stock got wrapped

442
00:29:49,760 --> 00:29:52,280
Speaker 1: up in the whole thing, and um it doubled basically

443
00:29:52,320 --> 00:29:55,440
Speaker 1: overnight from its steady like thirty bucks to share to

444
00:29:55,560 --> 00:29:59,520
Speaker 1: a record high of fifty eight dollars and cents, and

445
00:29:59,680 --> 00:30:01,800
Speaker 1: that aced the company and a net worth of some

446
00:30:02,000 --> 00:30:05,760
Speaker 1: four billion dollars UM and made it's CEO, the aforementioned

447
00:30:05,760 --> 00:30:09,080
Speaker 1: Ellen Gordon, a multi billionaire. Um. She is eighty nine

448
00:30:09,120 --> 00:30:17,000
Speaker 1: years old and still running the company. Wow. Can you imagine? No, No,

449
00:30:17,080 --> 00:30:23,320
Speaker 1: I I cannot. Somebody comes in. It's like, well, there's

450
00:30:23,360 --> 00:30:27,080
Speaker 1: something strange happening on the internet and now our stock

451
00:30:27,160 --> 00:30:34,520
Speaker 1: is double. It's kind of a meme thing, you know. Uh,

452
00:30:35,040 --> 00:30:38,360
Speaker 1: he's just telling me I have a lot more money now. Yeah. Yeah,

453
00:30:38,800 --> 00:30:46,720
Speaker 1: and it's because of something called Reddit. Okay, sure, Yeah,

454
00:30:46,800 --> 00:30:51,800
Speaker 1: this has been an interesting one. Yeah. Yes, next time

455
00:30:51,880 --> 00:30:56,200
Speaker 1: you have a t's er old listeners take a minute. Yeah,

456
00:30:56,360 --> 00:31:03,520
Speaker 1: I appreciate it. M. It's really and bizarre and mysterious history. Yes,

457
00:31:03,880 --> 00:31:09,160
Speaker 1: all wrapped up to this very mysterious candy to see

458
00:31:09,320 --> 00:31:16,400
Speaker 1: role industries. Anyway, I think that's what we have to

459
00:31:16,400 --> 00:31:19,600
Speaker 1: say on Tipsy Rules for now. It is. We do

460
00:31:19,720 --> 00:31:22,080
Speaker 1: have some listener mail for you, though, we do, but

461
00:31:22,160 --> 00:31:23,840
Speaker 1: first we have one more up break for word from

462
00:31:23,840 --> 00:31:35,240
Speaker 1: our sponsor, and we're back. Thank you sponsor, Yes, thank you,

463
00:31:35,720 --> 00:31:45,640
Speaker 1: And we're back with listeners. M. I don't know the songs,

464
00:31:45,640 --> 00:31:49,560
Speaker 1: so I can't do it. It's probably for the best,

465
00:31:50,160 --> 00:31:57,880
Speaker 1: probably for the best. Yes, I sorry, but absolutely no

466
00:31:58,000 --> 00:32:02,840
Speaker 1: offense taken. Um okay, So so many of you have

467
00:32:02,880 --> 00:32:07,320
Speaker 1: written in about fallout and thank you. Yes, yes, so

468
00:32:08,280 --> 00:32:11,200
Speaker 1: Josh wrote. As a Scout master for a Scouts BSA

469
00:32:11,280 --> 00:32:13,520
Speaker 1: troupe in Michigan, we face some pretty big challenges. At

470
00:32:13,520 --> 00:32:16,280
Speaker 1: the beginning of COVID, the national and regional Boy Scouts

471
00:32:16,280 --> 00:32:19,719
Speaker 1: of America organizations halted all in person meetings and outdoor activities.

472
00:32:20,000 --> 00:32:22,800
Speaker 1: Working with our Scouts, we pivoted our programming to weekly

473
00:32:22,880 --> 00:32:28,360
Speaker 1: Zoom WebEx meetings featuring games are covering outdoor and leadership skills.

474
00:32:28,360 --> 00:32:31,320
Speaker 1: Both parents and Scouts quickly got Zoom fatigue as they

475
00:32:31,320 --> 00:32:35,920
Speaker 1: were spending school working Scouting time on the computer. Reaching

476
00:32:35,920 --> 00:32:39,000
Speaker 1: into our bag of programming tricks, I modified our cast

477
00:32:39,040 --> 00:32:43,040
Speaker 1: Iron Chef ire Elevant plan into a remote program similar

478
00:32:43,040 --> 00:32:45,720
Speaker 1: to the Iron Chef program. The in person version gave

479
00:32:45,760 --> 00:32:49,800
Speaker 1: Scout patrols a mystery ingredient during camp out, using cooking

480
00:32:49,800 --> 00:32:52,040
Speaker 1: tools in their patrol box and selecting items from a

481
00:32:52,080 --> 00:32:55,400
Speaker 1: pantry of common kitchen ingredients the adults brought the Scouts

482
00:32:55,400 --> 00:32:57,400
Speaker 1: would have to make a dish. Are dishes highlighting the

483
00:32:57,480 --> 00:33:01,280
Speaker 1: mystery ingredients My objectives for the mote mission were create

484
00:33:01,280 --> 00:33:03,840
Speaker 1: a joint experience that Scouts could share and enjoy as

485
00:33:03,840 --> 00:33:06,959
Speaker 1: a group remotely, continue to build important skills like cooking,

486
00:33:07,200 --> 00:33:12,440
Speaker 1: promote creativity, make scouts siblings and parents laugh. Trying to

487
00:33:12,520 --> 00:33:15,040
Speaker 1: make the best of the situation. I created an apocalypse

488
00:33:15,080 --> 00:33:18,360
Speaker 1: theme for the event. I gathered the mystery ingredient and

489
00:33:18,400 --> 00:33:21,719
Speaker 1: generated a pamphlet providing the backstory and rules for the competition.

490
00:33:22,080 --> 00:33:24,720
Speaker 1: I incorporated most of my references from Fall Hell and

491
00:33:24,800 --> 00:33:29,000
Speaker 1: Mad Max, but also included several other movies, games, TV shows,

492
00:33:29,120 --> 00:33:32,040
Speaker 1: and pop culture references. I also went in three D

493
00:33:32,120 --> 00:33:34,840
Speaker 1: printed Pit Boy themed trophies for the winners of the

494
00:33:34,880 --> 00:33:39,000
Speaker 1: different categories. Using my amateur cosplay skills, I scavenged or

495
00:33:39,040 --> 00:33:42,120
Speaker 1: created end of the world akutumal for my Scout Master

496
00:33:42,240 --> 00:33:44,440
Speaker 1: uniform and set up a table at the foot of

497
00:33:44,440 --> 00:33:47,160
Speaker 1: my driveway to hand off the packages. While setting up,

498
00:33:47,200 --> 00:33:50,720
Speaker 1: I received a few quizzical looks from neighbors driving by.

499
00:33:50,920 --> 00:33:52,600
Speaker 1: I got a double take from one of our small

500
00:33:52,640 --> 00:33:55,880
Speaker 1: towns police officers as they made one of their periodic

501
00:33:55,920 --> 00:33:59,360
Speaker 1: neighborhood drive throughs. Another officer drove by a few minutes

502
00:33:59,440 --> 00:34:02,959
Speaker 1: later to check out the spectacle, probably broadcast on their radio.

503
00:34:03,360 --> 00:34:05,880
Speaker 1: The Scouts and parents were delighted to see the mystery

504
00:34:06,040 --> 00:34:11,520
Speaker 1: ingredient from the end Times Twinkies. The Scouts made their

505
00:34:11,560 --> 00:34:13,919
Speaker 1: creations over the weekend and then presented to the troop

506
00:34:14,000 --> 00:34:16,560
Speaker 1: at the weekly Zoom meeting. We saw a wide variety

507
00:34:16,600 --> 00:34:20,440
Speaker 1: of creations made from this versatile ingredient. Creations included a

508
00:34:20,480 --> 00:34:23,600
Speaker 1: tower of Twinkies with a fruit jam drizzle, strawberry and

509
00:34:23,600 --> 00:34:27,440
Speaker 1: cream cake, a pudding it named toxic waste, a tweaky

510
00:34:27,560 --> 00:34:32,239
Speaker 1: breakfast sandwich, a savory stew made with Twinkies, a road

511
00:34:32,320 --> 00:34:36,880
Speaker 1: kill themed dessert, Twinkie s'mores, and a hot dog Twinkie.

512
00:34:38,080 --> 00:34:41,320
Speaker 1: Several Scouts took it up a notch by writing elaborate backstories,

513
00:34:41,600 --> 00:34:44,680
Speaker 1: including a tragic tale of Twinkie the Kid in his demise.

514
00:34:45,080 --> 00:34:48,160
Speaker 1: The result was a banana and Twinkie cake. Another scout

515
00:34:48,200 --> 00:34:50,760
Speaker 1: created a video showing how they hunted, killed, and cleaned

516
00:34:50,760 --> 00:34:54,960
Speaker 1: and roasted a wild Twinkie. Everyone had a great time

517
00:34:55,040 --> 00:34:59,320
Speaker 1: and lots of laughs from the event. Oh that's so fun.

518
00:35:00,000 --> 00:35:05,719
Speaker 1: It's wonderful, so fun, so creative. Uh yeah, I wrote

519
00:35:05,719 --> 00:35:07,279
Speaker 1: back and said I would have loved this as a kid,

520
00:35:07,320 --> 00:35:10,000
Speaker 1: but who am my kidding? I would love this now. Um,

521
00:35:11,080 --> 00:35:15,000
Speaker 1: this is a fantastic event. And I bet that a

522
00:35:15,000 --> 00:35:19,400
Speaker 1: lot of listeners listening, I'm gonna get some ideas. Oh yes, yes,

523
00:35:19,800 --> 00:35:22,920
Speaker 1: do something similar, And that he's in pictures in the PDF.

524
00:35:22,960 --> 00:35:26,000
Speaker 1: And also like the adult had kind of running jokes

525
00:35:26,040 --> 00:35:30,640
Speaker 1: going on for their own Twinkie creations and they were

526
00:35:30,680 --> 00:35:34,600
Speaker 1: all excellent. It looks like such a fun time. Yes, yes,

527
00:35:35,680 --> 00:35:38,920
Speaker 1: Jesse wrote. When I was in college in Idaho, Fallout

528
00:35:38,920 --> 00:35:40,799
Speaker 1: two was due to be released and they were having

529
00:35:40,840 --> 00:35:43,480
Speaker 1: a release party in California. A friend and I liked

530
00:35:43,480 --> 00:35:45,680
Speaker 1: the first game so much that we drove to California

531
00:35:45,719 --> 00:35:47,839
Speaker 1: to go to the release party. At the release party,

532
00:35:47,840 --> 00:35:49,799
Speaker 1: they gave away a bunch of swag, and among that

533
00:35:50,080 --> 00:35:52,839
Speaker 1: was an iguana in a can, which was basically a

534
00:35:52,880 --> 00:35:56,600
Speaker 1: Campbell soup can sized aluminum can with a pop top

535
00:35:56,960 --> 00:36:00,160
Speaker 1: with a stuffed iguana inside. Who we picked the came

536
00:36:00,239 --> 00:36:03,400
Speaker 1: up and played the entire drive back, taking turns driving

537
00:36:03,800 --> 00:36:06,160
Speaker 1: on a laptop that was hooked up to the car charger.

538
00:36:06,880 --> 00:36:09,920
Speaker 1: Fast forward to maybe twenty plus years later, and I

539
00:36:09,960 --> 00:36:12,520
Speaker 1: noticed it on a shelf in my office, unopened on

540
00:36:12,719 --> 00:36:14,759
Speaker 1: a lark. I decided to see if I could sell

541
00:36:14,800 --> 00:36:18,200
Speaker 1: it and listed it on eBay. A thousand dollars later,

542
00:36:18,280 --> 00:36:21,600
Speaker 1: it was shipping out. So if anyone else happened to

543
00:36:21,680 --> 00:36:24,520
Speaker 1: have gone to that party and has an unopened can,

544
00:36:24,920 --> 00:36:27,480
Speaker 1: there's quite a bit of potential to make some money

545
00:36:27,480 --> 00:36:30,760
Speaker 1: on that thing. I love the podcast. My cousin wrote

546
00:36:30,760 --> 00:36:33,759
Speaker 1: in about Philadelphia cheese on pizza in Albania that was

547
00:36:33,800 --> 00:36:36,360
Speaker 1: in your Ginger episode. So if you can give a

548
00:36:36,360 --> 00:36:43,360
Speaker 1: shout out to Jolene, shout out jo Line, Hi, thank you.

549
00:36:45,600 --> 00:36:50,000
Speaker 1: Yes uh. Fellow person with this popular song has their

550
00:36:50,080 --> 00:36:56,000
Speaker 1: name in it. So I love this. I I this

551
00:36:56,080 --> 00:36:57,959
Speaker 1: is such a blast from the past for me because

552
00:36:57,960 --> 00:37:01,360
Speaker 1: I totally forgot about like going to police parties for games.

553
00:37:01,480 --> 00:37:03,839
Speaker 1: And yeah, I too had a friend. I didn't have

554
00:37:03,880 --> 00:37:05,359
Speaker 1: this set up, but she had a setup where could

555
00:37:05,360 --> 00:37:09,480
Speaker 1: play games in the car um. And I also have

556
00:37:09,560 --> 00:37:13,239
Speaker 1: a bunch of nerds stuff that I've accumulated that I

557
00:37:13,239 --> 00:37:16,040
Speaker 1: don't think I would ever part ways with, but I

558
00:37:16,080 --> 00:37:18,040
Speaker 1: do occasionally look at it and I'm like, I wonder

559
00:37:18,080 --> 00:37:20,280
Speaker 1: if these light up Lord of the Rings goblets actually

560
00:37:20,320 --> 00:37:27,399
Speaker 1: are worth anything. I got four of them. They light

561
00:37:27,480 --> 00:37:31,200
Speaker 1: up blue and red was that? Was that? What? Did

562
00:37:31,239 --> 00:37:33,680
Speaker 1: we have one of those in a promotional photo? At

563
00:37:33,719 --> 00:37:36,360
Speaker 1: some point I like, did you bring it into work?

564
00:37:36,440 --> 00:37:38,400
Speaker 1: I don't know anyway, Yeah, I bought it to G

565
00:37:38,520 --> 00:37:40,480
Speaker 1: and D once. I don't know that we actually use them,

566
00:37:40,480 --> 00:37:46,840
Speaker 1: but I did. Um. Yes, So thanks to both of

567
00:37:46,880 --> 00:37:49,320
Speaker 1: those listeners for writing in. If you would like to

568
00:37:49,320 --> 00:37:50,719
Speaker 1: write to us, we would love to hear from you.

569
00:37:50,760 --> 00:37:53,279
Speaker 1: Our email is hello at savor pod dot com. We're

570
00:37:53,320 --> 00:37:56,040
Speaker 1: also on social media. You can find us on Twitter, Facebook,

571
00:37:56,080 --> 00:37:58,600
Speaker 1: and Instagram at savor pod, and we do hope to

572
00:37:58,640 --> 00:38:01,320
Speaker 1: hear from you. Savor is production of I Heart Radio.

573
00:38:01,440 --> 00:38:03,640
Speaker 1: For more podcasts my Heart Radio, you can visit the

574
00:38:03,680 --> 00:38:06,359
Speaker 1: I Heart Radio app, Apple Podcasts, or wherever you listen

575
00:38:06,400 --> 00:38:09,000
Speaker 1: to your favorite shows. Thanks as always to our super

576
00:38:09,040 --> 00:38:12,000
Speaker 1: producers Dylan Fagan and Andrew Howard. Thanks to you for listening,

577
00:38:12,040 --> 00:38:13,799
Speaker 1: and we hope that lots market things are coming your

578
00:38:13,800 --> 00:38:22,000
Speaker 1: way