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Speaker 1: This episode is brought to you by P and C Bank.

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Speaker 1: A lot of people think podcasts about work are boring,

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Speaker 1: and sure they definitely can be, but understanding a professionals

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Speaker 1: what helps you live or more happily fulfilled life. P

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Speaker 1: and C Bank Brilliantly Boring since eighteen sixty five. Brilliantly

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Speaker 1: the PNC Financial Service Group, Inc. P and C Bank

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Speaker 1: National Association Member FDIC erness What's Up? You ever walk

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Speaker 1: and you're out the door before the line even builds.

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Speaker 1: pushing your vision forward.

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Speaker 2: How do podcasts make money? Like you guys have a

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Speaker 2: successful podcast? How did they always wanted that? I never

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Speaker 2: really knew how?

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Speaker 3: Oh you know.

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Speaker 4: Kind of podcast newcomings? This is?

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Speaker 3: This is so, you know, we gotta.

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Speaker 4: Let the people now.

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Speaker 3: So, I mean, we make money a few different ways.

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Speaker 3: We make money obviously from ad revenue. We make money

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Speaker 3: from streams on YouTube. We also have a Patreon. We

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Speaker 3: make money with Patreon. We used to sell merch, but

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Speaker 3: we don't really sell merch as much anymore. But they

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Speaker 3: used to be a stream of income that we had

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Speaker 3: and I'm trying to think of my live shows.

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Speaker 4: Live shows, but we haven't toured in like two years.

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Speaker 3: Yeah, like hosting events, like do you have products? I

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Speaker 3: have a cosmetics business, but we don't have anything with

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Speaker 3: Poor Mindes together currently.

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Speaker 4: But we used to sell hoodies and rap tea.

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Speaker 3: We have like the little wine stoppers and stuff like that,

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Speaker 3: Like we really like ramp up, like the merch stuff

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Speaker 3: whenever we're touring and things like that. But like she said,

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Speaker 3: those like our main sources of income. And we did

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Speaker 3: an e book as well, ye cause I mean we

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Speaker 3: get so many questions of like, oh, how do I

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Speaker 3: star the podcasts? What do I need? But it wasn't

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Speaker 3: just like the typical even like okay, get a camera.

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Speaker 3: It was like I was legit giving actual websites that

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Speaker 3: we used. I want to make some ad revenue. You

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Speaker 3: can sign your podcast up with this audio this source.

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Speaker 3: So I did the course too, so you can actually

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Speaker 3: get the bundle. Like if you're somebody who's more of

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Speaker 3: a visual learner, you can watch the course, or if

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Speaker 3: you know somebody that need to look at a book,

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Speaker 3: we have the Yeah, and then we stepped, like I said,

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Speaker 3: we stepped into the hosting space. We did, you know,

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Speaker 3: we did the Festivalence Festival, we did so, yeah, BT Awards,

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Speaker 3: ET Awards. Yeah, we did the Media House last year.

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Speaker 3: So I think, like I said, when you're getting into podcasting,

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Speaker 3: the actual show you can make a lot of revenue from.

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Speaker 3: But the outside things that you do outside of just

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Speaker 3: sitting on the couch and being in front of the

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Speaker 3: mic is like so.

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Speaker 2: It's using your influence to get money from absolutely.

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Speaker 3: I mean even now we get money from faith book, Tiktie.

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Speaker 3: It's like a lot of stuff.

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Speaker 4: That's what I was forgetting social media plays.

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Speaker 1: There's a ticket going on on the streams, y'all just

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Speaker 1: name it's about We're about eleven. Yeah, it's moltiple. Streams

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Speaker 1: is important in the ad space, I know, like when

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Speaker 1: people are starting the podcast, that's very important, right. It's

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Speaker 1: probably one of the first sources of income you're going

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Speaker 1: to have based on your topic. Do you guys ever

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Speaker 1: feel limited, right, because there's only sometimes there's only a

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Speaker 1: certain level or a certain category of ad client that's

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Speaker 1: looking to put things on your show, right, Whereas if

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Speaker 1: you have more of a broad based topic, it leaves

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Speaker 1: it open for a lot more categories. Have you guys

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Speaker 1: ever felt that way when it comes to the ad spends.

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Speaker 3: You know what? No, not really to be honest, like,

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Speaker 3: I feel like a lot of different companies want to

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Speaker 3: work with us, Like we never really had that issue,

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Speaker 3: but we do know some people in the podcast in

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Speaker 3: space that have told us that they've had that issue

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Speaker 3: because they may have like a six base podcast.

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Speaker 4: But we've never really had that.

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Speaker 3: I mean sometimes we get as I'm like, they want.

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Speaker 4: To work with up, you don't be the mouse and

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Speaker 4: random so.

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Speaker 3: Yeah, like manscaping like all that stuff, like it'll be

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Speaker 3: like but it works, Like if they renew the contract,

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Speaker 3: I'm like, oh, y'all must be clicking blue Choo and

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Speaker 3: I'm like, do men really watch the show? Women are

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Speaker 3: buying it for their men?

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Speaker 2: Yeah, I don't think y'all will be limited because you're not,

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Speaker 2: like you said, you're not a sex based podcast.

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Speaker 3: Like we have a segment, but it's not the whole

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Speaker 3: entire show, you know. I think people think that sometimes

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Speaker 3: just because of the clips that are cut from the

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Speaker 3: show be like the six topic. So then before people

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Speaker 3: actually come and watch the show, I think they assume

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Speaker 3: that it's a six man.

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Speaker 1: Yeah, or it's a female based show men not be

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Speaker 1: big watching, but that could actually be the opposite, right,

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Speaker 1: And I.

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Speaker 3: Think it's really crazy with these ad companies as well, because,

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Speaker 3: like you said, you just never know what we're gonna

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Speaker 3: get or what people want to work with us, because honestly,

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Speaker 3: being that we're so heavily with the women crowd, we

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Speaker 3: don't get a lot of beauty as like a lot

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Speaker 3: like makeup stuff like hair stuff. We really don't get

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Speaker 3: a lot of stuff like that. We have one fashion

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Speaker 3: company where like you could you know, have like a

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Speaker 3: subscription service to get closed like one time, but most

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Speaker 3: of the stuff is really.

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Speaker 4: Like food, food stuff, mental health.

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Speaker 3: Mental health stuff, stuff like that, you know what I mean.

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Speaker 2: So, how have you guys been able to build your

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Speaker 2: community because you got like a loyal fan base, supporters,

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Speaker 2: you have a name for them, right, poor crew, poor

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Speaker 2: oh you are So how a lot of people create content,

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Speaker 2: but then everybody doesn't have like a community. So like,

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Speaker 2: what's some of the ways that you've actually been able

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Speaker 2: to cultivate and keep that community together.

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Speaker 3: I feel like one of the major ways, and we

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Speaker 3: always say these one of the major ways that we've

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Speaker 3: been able to build such a large community. Is that

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Speaker 3: for the first few years that we started doing Poor Minds,

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Speaker 3: we never had guests on the show because we always

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Speaker 3: wanted to make sure we were building a fan base

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Speaker 3: of people who wanted to see us every week. I

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Speaker 3: feel like a lot of the time, when people start

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Speaker 3: off having huge guests on their show weekly, when you

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Speaker 3: don't the week that you don't have a guess, the

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Speaker 3: viewership falls off. So we wanted to make sure we

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Speaker 3: were cultivating a space in a community of people that

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Speaker 3: no matter who we had on the show, they're still

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Speaker 3: gonna watch.

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Speaker 4: So I feel like that was a major key.

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Speaker 3: And another major one is we talk to our listeners

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Speaker 3: like everybody acts like they too good to take twenty

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Speaker 3: thirty minutes and just respond to comment, you know, talk

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Speaker 3: back to people like I still do that. I engage

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Speaker 3: with my listeners because I just started a new channel

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Speaker 3: YouTube channel called love lex P, so I do like

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Speaker 3: hot topics on there, and I'm like, y'all hashtag love

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Speaker 3: lex P so we can talk about it together, you

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Speaker 3: know what I'm saying. I think the engagement of feeling like,

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Speaker 3: you know what lex Andrea cool. I can talk to

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Speaker 3: them if I tweet four minds they gonna tweet me back.

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Speaker 3: So I think it's like not feeling like you are

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Speaker 3: a celebrity, you know what I'm saying, and really engaging

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Speaker 3: with your audience helps a lot.

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Speaker 4: We do that with.

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Speaker 3: Travele Queens too. We live tweet every week. Yeah, Twitter,

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Speaker 3: and when Trouble Queens is on.

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Speaker 1: Yeah. I was wondering right that that community that you built,

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Speaker 1: it obviously helps when Travel Queens is about the debut

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Speaker 1: and people are supporting it. But when you guys at

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Speaker 1: the debut for it, there was just like an overwhelming

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Speaker 1: set and some emotion that I watched for y'all, I

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Speaker 1: was like, this is interesting, talk about what that felt

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Speaker 1: like in that moment to watch yourself on a big

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Speaker 1: screen in your fancy and family there with you.

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Speaker 3: That was the first time we watched the episode, and

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Speaker 3: I think like in that moment, it really just kind

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Speaker 3: of like hit me and I'm like, looking at her,

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Speaker 3: I'm like, we really did that, because even while we

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Speaker 3: were filming, it was like we were working and it did.

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Speaker 3: I think in that moment it hit us because honestly,

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Speaker 3: getting the party to the premiere party together, getting ready

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Speaker 3: for everything, finding outfits and just hair and makeup all

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Speaker 3: this stuff. We didn't really get to sit. So in

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Speaker 3: that moment, I was like, Oh my gosh, like we

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Speaker 3: really have a TV show.

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Speaker 1: You was bo yeah together.

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Speaker 4: I was trying.

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Speaker 3: But honestly, I feel like it hit me at that

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Speaker 3: moment as well, because when we were filming the show,

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Speaker 3: I definitely felt like, oh my god, We're about to

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Speaker 3: have a TV show. But that day, all of our

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Speaker 3: friends being present, all of our family being present, seeing

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Speaker 3: it on the big screen at the menu, I was

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Speaker 3: just like wow, because we didn't know how it was

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Speaker 3: gonna look. Idn't know it was gonna look like a

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Speaker 3: little toob boot league. We didn't know what it was

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Speaker 3: going to look like. And I'm like, oh, they got

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Speaker 3: us looking really now, you know what I'm saying, Looking

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Speaker 3: like nor yeah.

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Speaker 5: An illegal alien from Guatemala charged with raping a child

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Speaker 5: in Massachusetts. An MS thirteen gang member from Al Salvador

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Speaker 5: accused of murdering a Texas man of Venezuelan charged with

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Speaker 5: filming and selling child pornography in Michigan. These are just

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Speaker 5: some of the heinous migrant criminals caught because of President

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Speaker 5: Donald J.

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Speaker 4: Trump's leadership.

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Speaker 5: I'm Christy Noman, the United States Secretary of Homeland Security.

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Speaker 5: Under President Trump, attempted illegal border crossings are at the

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Speaker 5: lowest levels ever recorded, and over one hundred thousand illegal

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Speaker 5: aliens have been arrested. If you were here illegally, your

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Speaker 5: next you will be fine nearly one thousand dollars a day.

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Speaker 5: Imprisoned and deported you will never But if you register

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Speaker 5: using our CBP home app and leave now, you could

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Speaker 5: be allowed to return legally. Do what's right. Leave now.

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Speaker 5: Under President Trump, America's laws, border and families will be protected.

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Speaker 4: Sponsored by the United States Department of Homeland Security,