WEBVTT - You count

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<v Speaker 1>Welcome to Before Breakfast, a production of I Heart Radio.

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<v Speaker 1>Good Morning. This is Laura. Welcome to the Before Breakfast podcast.

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<v Speaker 1>Today's tip is to let people know their participation matters.

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<v Speaker 1>When people know they count, they are more motivated to

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<v Speaker 1>be involved. When I was launching my book Tranquility by

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<v Speaker 1>Tuesday a few weeks ago, I encouraged podcast listeners and

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<v Speaker 1>blog readers to pre order their copies. Lots of pre

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<v Speaker 1>orders for a book signals to the publisher and retailers

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<v Speaker 1>that there's high demand, so more copies are printed and

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<v Speaker 1>ordered and the book ultimately reaches more people. For any

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<v Speaker 1>folks who wondered why they should bother, I mentioned this,

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<v Speaker 1>most books don't sell that many copies. We are talking thousands,

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<v Speaker 1>not millions. One extra preorder really does help. Likewise, with

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<v Speaker 1>podcast ratings and reviews, Before Breakfast has about ratings and

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<v Speaker 1>reviews on Apple podcasts last time I checked, over three

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<v Speaker 1>and a half years. That is about three d fifty

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<v Speaker 1>a year, or just one a day. One more person

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<v Speaker 1>out of the thousands listening to this deciding to click

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<v Speaker 1>on the stars or write a review each day, or

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<v Speaker 1>I guess deciding not to do that would change that

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<v Speaker 1>total number. Significantly. People want to have an impact. In

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<v Speaker 1>many cases, individual contributions really do matter, So let people

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<v Speaker 1>know that. And correspondingly, you should probably assume that when

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<v Speaker 1>you who is to do something that you don't have to,

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<v Speaker 1>that choice really does matter too. You count. So, for instance,

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<v Speaker 1>if you are involved in fundraising for a nonprofit or school,

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<v Speaker 1>consider letting donors know how much their gifts matter. Do

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<v Speaker 1>your top donors know that they are your top donors?

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<v Speaker 1>If not, you should tell them. They will be more

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<v Speaker 1>motivated to maintain or increase their gifts because they know

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<v Speaker 1>you are counting on them. And let all your donors

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<v Speaker 1>know exactly what their gifts enable. What can your organization

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<v Speaker 1>do with an extra one dollars if it is something

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<v Speaker 1>interesting that might motivate people to chip in an extra hundred.

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<v Speaker 1>The same goes for communicating the impact of volunteers. How

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<v Speaker 1>many people get fed thanks to one person's three hours

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<v Speaker 1>shift at a community kitchen. If a volunteer didn't play

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<v Speaker 1>with those cats during her weekly visit to the Humane Society,

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<v Speaker 1>would the cats have other opportunities for human interaction that week?

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<v Speaker 1>How many units of blood will be needed after a

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<v Speaker 1>natural disaster near you, and how many lives might your

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<v Speaker 1>one time blood donation save Showing up for people makes

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<v Speaker 1>a difference to how often have you heard bereaved family

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<v Speaker 1>members recounting gratefully how full the church felt at a

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<v Speaker 1>relative's funeral. Sometimes we assume that the number of participants

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<v Speaker 1>or the dollar amounts involved are both so large that

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<v Speaker 1>our involvement isn't discernible. And sometimes that might be true,

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<v Speaker 1>but for a great many things it probably isn't. Don't

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<v Speaker 1>assume that there will be a ton of people at

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<v Speaker 1>a funeral, or at a birthday party, or at an

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<v Speaker 1>opening night for a friend's restaurant, or anything else like that.

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<v Speaker 1>Many people don't go to things. Local elections are often

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<v Speaker 1>decided by a few hundred votes or less. A store

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<v Speaker 1>opening is a success if it looks like there are

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<v Speaker 1>several folks there, which your presence makes more likely. A

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<v Speaker 1>great many years ago, I went to a protest that

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<v Speaker 1>got written up significantly in the local media with about

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<v Speaker 1>half a dozen of us there. One person really does

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<v Speaker 1>matter in those scenarios you count, So when you want

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<v Speaker 1>to motivate others to get involved, let them know that

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<v Speaker 1>their participation counts. And when you are weighing whether to

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<v Speaker 1>get in all, consider that most likely your present or

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<v Speaker 1>absence will matter. When we know we everybody I'd love

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<v Speaker 1>to hear it feels good. You can send me or

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<v Speaker 1>do our part, your questions or anything else in the meantime.

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<v Speaker 1>Does connect with me on Twitter. This is a Facebook

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<v Speaker 1>and Instagram. Thanks for looking for breakfast and here's to

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<v Speaker 1>making me the number four of our time than breakfast

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<v Speaker 1>p o D. You can also shoot me an email

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<v Speaker 1>at before Breakfast podcast at i heeart media dot com

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<v Speaker 1>that Before Breakfast is spelled out with all the letters.

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<v Speaker 1>Thanks so much. Should I look forward to staying in touch.

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<v Speaker 1>Before Breakfast is a production of I Heart Radio. For

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<v Speaker 1>more podcasts from my heart Radio, visit the i heart

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<v Speaker 1>Radio app, Apple Podcasts, or wherever you listen to your

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<v Speaker 1>favorite shows.