1 00:00:00,080 --> 00:00:04,920 Speaker 1: My next guest. Uh career has been compromised primarily of comprise. 2 00:00:04,960 --> 00:00:08,880 Speaker 1: Excuse me, uh compromise, My next career has been comprised 3 00:00:08,880 --> 00:00:12,559 Speaker 1: primarily playing key roles and startups, aiding the evolution to 4 00:00:12,640 --> 00:00:17,520 Speaker 1: be to be social technology and creating user experiences. It 5 00:00:17,640 --> 00:00:20,960 Speaker 1: was in his personal life that he developed pacific accountability 6 00:00:21,239 --> 00:00:25,079 Speaker 1: and political awareness. Please welcome to money making Conversation. Horace 7 00:00:25,239 --> 00:00:32,879 Speaker 1: Williams introduction. How you doing my friend here? Right? I 8 00:00:32,880 --> 00:00:35,400 Speaker 1: can't complain and blessed, I know that's right. Come on night, 9 00:00:35,440 --> 00:00:37,160 Speaker 1: we woke up and now I watch your people. Wasn't 10 00:00:37,159 --> 00:00:42,360 Speaker 1: the alarm clock that woke you up either? Okay? Yeah, absolutely, 11 00:00:42,600 --> 00:00:44,640 Speaker 1: let's talk about where where where are you? You calling 12 00:00:44,640 --> 00:00:50,560 Speaker 1: in from the dead, actually calling in from getting ready 13 00:00:50,600 --> 00:00:54,520 Speaker 1: to head head downtown Atlanta. But I dropped my mother, 14 00:00:55,040 --> 00:01:00,920 Speaker 1: uh salan, so I think now, Uh so I've got 15 00:01:00,960 --> 00:01:04,160 Speaker 1: some you know, some most adulting stuff that I've got. 16 00:01:04,280 --> 00:01:07,160 Speaker 1: Had had the manage this morning. But you know, I'm 17 00:01:07,200 --> 00:01:09,920 Speaker 1: getting red head into the city and do some business. 18 00:01:10,880 --> 00:01:13,399 Speaker 1: Because you're breaking a real bad horse. You're breaking up 19 00:01:13,480 --> 00:01:15,920 Speaker 1: really bad. You're breaking up real Let me try this, 20 00:01:16,160 --> 00:01:20,240 Speaker 1: let me see if is this better? Yeah? That's much better. 21 00:01:20,360 --> 00:01:24,400 Speaker 1: So let me okay, okay, So I'm in I'm in Atlanta, 22 00:01:25,319 --> 00:01:28,040 Speaker 1: uh and uh, you know, and like I would saying, 23 00:01:28,040 --> 00:01:32,680 Speaker 1: I was just dropping off my my mama. Now men city, 24 00:01:32,720 --> 00:01:37,080 Speaker 1: do some some business in this cool. Cool, Let's talk 25 00:01:37,080 --> 00:01:42,200 Speaker 1: about your career, your life. You're an HBCU grad correct 26 00:01:41,520 --> 00:01:46,440 Speaker 1: an absolutely, yea, I love it. I love it. Let's 27 00:01:46,480 --> 00:01:48,080 Speaker 1: let's talk about that. Because a lot of my a 28 00:01:48,560 --> 00:01:52,600 Speaker 1: lot of my stations that care of my show HBCU schools, 29 00:01:52,680 --> 00:01:55,880 Speaker 1: and so whenever I identified guests who is an HBCU grad, 30 00:01:56,160 --> 00:01:58,360 Speaker 1: I always like to bring up the significance of what 31 00:01:59,000 --> 00:02:03,720 Speaker 1: HPCU A h an attending an HBCU school shaped your 32 00:02:03,720 --> 00:02:08,720 Speaker 1: life academically and socially. Can you expound on that? It's 33 00:02:08,800 --> 00:02:12,280 Speaker 1: because of the easiest question you can ask me. Um No, 34 00:02:12,440 --> 00:02:15,919 Speaker 1: Carolina Anti in particular. Um I actually it was very 35 00:02:15,919 --> 00:02:20,200 Speaker 1: interesting scenario. I got in there, um on acation because 36 00:02:20,200 --> 00:02:23,920 Speaker 1: I'm still out high school in New York, and um 37 00:02:23,960 --> 00:02:27,760 Speaker 1: I had teachers who were extremely proactive, uh in the 38 00:02:27,800 --> 00:02:30,880 Speaker 1: classes of me, you know, coming into the school and 39 00:02:30,919 --> 00:02:33,200 Speaker 1: realizing things like you know, they called me out, they said, hey, right, 40 00:02:33,240 --> 00:02:35,320 Speaker 1: you answered all my questions and classes, and you get 41 00:02:35,360 --> 00:02:38,640 Speaker 1: seventies on my tests going off, and they took the 42 00:02:38,720 --> 00:02:40,520 Speaker 1: time out to study with me and worked with me. 43 00:02:40,560 --> 00:02:44,760 Speaker 1: They were very intentional about my success, and I was 44 00:02:44,800 --> 00:02:47,880 Speaker 1: not accustomed to that um and the high school. I 45 00:02:47,880 --> 00:02:50,200 Speaker 1: went to New York too, and as a result, I 46 00:02:50,440 --> 00:02:52,880 Speaker 1: waited in three years with honors after coming in on 47 00:02:52,919 --> 00:02:57,359 Speaker 1: academic copation, And that was completely a five product of 48 00:02:57,440 --> 00:03:01,240 Speaker 1: the faculty. They're seeing my potential and then on addition 49 00:03:01,280 --> 00:03:05,680 Speaker 1: to that giving me opportunities, giving me, giving me opportunity, money, 50 00:03:06,120 --> 00:03:08,640 Speaker 1: you know everything. So you know, I will and he 51 00:03:08,840 --> 00:03:10,600 Speaker 1: who will hold a special places in my art forever. 52 00:03:10,639 --> 00:03:12,040 Speaker 1: And I'm sure a lot of people feel the same 53 00:03:12,080 --> 00:03:15,520 Speaker 1: about their h species. HPC user known for their their 54 00:03:15,600 --> 00:03:19,280 Speaker 1: mighty bands and the athletics and athletic programs, and from 55 00:03:19,280 --> 00:03:21,800 Speaker 1: the academic side that they're not getting credit for that. 56 00:03:22,080 --> 00:03:26,239 Speaker 1: And when I think of programs like you know empowered, 57 00:03:26,400 --> 00:03:29,440 Speaker 1: which is to me, is is a form of academic 58 00:03:29,680 --> 00:03:32,560 Speaker 1: because it's based on information and when you provide people 59 00:03:32,560 --> 00:03:35,840 Speaker 1: with information, you're educating them. And so tell us about 60 00:03:35,920 --> 00:03:40,920 Speaker 1: what is empowered. Interestingly enough, like I said, it's just 61 00:03:41,080 --> 00:03:44,920 Speaker 1: it's great that you framed it almost is an educational offering, 62 00:03:45,000 --> 00:03:48,320 Speaker 1: because this is our segue into how I believe we 63 00:03:48,360 --> 00:03:52,480 Speaker 1: can get people physically engaged. Empowers and applications free and 64 00:03:52,480 --> 00:03:54,560 Speaker 1: itself e M P O w r D for anyone 65 00:03:54,600 --> 00:03:57,120 Speaker 1: who wants to download it on Android or iOS. And 66 00:03:57,200 --> 00:03:59,560 Speaker 1: what it does is it allows you to partake an 67 00:03:59,560 --> 00:04:03,000 Speaker 1: engaging elected officials by having one access to them, but 68 00:04:03,000 --> 00:04:06,400 Speaker 1: then to understanding what they do. Um what we try 69 00:04:06,440 --> 00:04:10,080 Speaker 1: to do is focus on the advocacy component of civic engagement. 70 00:04:10,680 --> 00:04:12,360 Speaker 1: I think a lot of time and effort is a 71 00:04:12,440 --> 00:04:15,560 Speaker 1: society goes into the campaign, and I think that's great. 72 00:04:15,600 --> 00:04:17,400 Speaker 1: I think we want to get the right people elected 73 00:04:17,400 --> 00:04:20,320 Speaker 1: to represent us and invest in that. But what they 74 00:04:20,400 --> 00:04:23,960 Speaker 1: do in office, the things that we complain about lobbyists doing, 75 00:04:24,040 --> 00:04:27,840 Speaker 1: and you know, large companies and organizations controlling our government, 76 00:04:28,040 --> 00:04:31,680 Speaker 1: that's the advocacy component. And we really need to play 77 00:04:31,680 --> 00:04:34,400 Speaker 1: a stronger role of the society and engaging officials while 78 00:04:34,440 --> 00:04:37,880 Speaker 1: they're in office in order to change our economic circumstances 79 00:04:38,000 --> 00:04:40,680 Speaker 1: in many cases. So that's where power plays a role 80 00:04:40,720 --> 00:04:44,400 Speaker 1: within the access, in education and in the facilitation of 81 00:04:44,440 --> 00:04:50,440 Speaker 1: engagement between constituents and elected officials. Elected officials now let's 82 00:04:50,440 --> 00:04:52,320 Speaker 1: go back a little bit here, because I got it. 83 00:04:52,360 --> 00:04:54,520 Speaker 1: Because when you start talking about politics, you talk talking 84 00:04:54,520 --> 00:04:56,960 Speaker 1: about social media, I gotta bring up the you know, 85 00:04:57,600 --> 00:04:59,520 Speaker 1: this is a little bit more detailed, maybe and maybe 86 00:04:59,560 --> 00:05:02,320 Speaker 1: I'm step too far in this conversation base about you know, 87 00:05:02,400 --> 00:05:05,800 Speaker 1: the way the Russians played a role in in the 88 00:05:05,880 --> 00:05:09,760 Speaker 1: political elections of sixteen. How they were able to, you know, 89 00:05:09,920 --> 00:05:12,880 Speaker 1: get information on certain people, the way they thought, the 90 00:05:12,880 --> 00:05:15,440 Speaker 1: way they walked, where they talked, where they would just 91 00:05:15,480 --> 00:05:21,360 Speaker 1: swayed there through through campaign campaign information, you know, by saying, 92 00:05:21,400 --> 00:05:23,440 Speaker 1: if this person walks and talks this way, where we 93 00:05:23,520 --> 00:05:25,120 Speaker 1: keep walking and talking this way, we can lead them 94 00:05:25,160 --> 00:05:27,920 Speaker 1: down this path. What is different from what you're trying 95 00:05:27,960 --> 00:05:31,719 Speaker 1: to do. Well, So here's an interesting thing when we 96 00:05:31,720 --> 00:05:33,960 Speaker 1: talk about the Russian peace right. We're talking about and 97 00:05:34,040 --> 00:05:37,600 Speaker 1: I come from a like a social media technology listening background, 98 00:05:38,279 --> 00:05:40,919 Speaker 1: we're talking about. What we're talking about is is that 99 00:05:42,240 --> 00:05:48,840 Speaker 1: they basically leverage the fault of digital advertising and use 100 00:05:48,920 --> 00:05:53,200 Speaker 1: it against us to create these little small bubbles in 101 00:05:53,240 --> 00:05:56,640 Speaker 1: the social social ecosystem where everything someone believes is validated 102 00:05:56,960 --> 00:06:00,720 Speaker 1: by something that is essentially invalid. And what they've done 103 00:06:00,839 --> 00:06:03,680 Speaker 1: is is that you know, and they use that two 104 00:06:04,080 --> 00:06:07,760 Speaker 1: you know one exposed. You know, you know, our societies, 105 00:06:07,800 --> 00:06:11,000 Speaker 1: you know, are are deeper inner troubles. But you know 106 00:06:12,040 --> 00:06:16,560 Speaker 1: what happened there is is that they we're trying to 107 00:06:16,680 --> 00:06:20,720 Speaker 1: change how people think by you know, using the same 108 00:06:20,760 --> 00:06:23,040 Speaker 1: models that are used by you know, Nike to help 109 00:06:23,040 --> 00:06:25,600 Speaker 1: people by parent sneakers. Right like, they're not showing you 110 00:06:25,640 --> 00:06:28,320 Speaker 1: a bunch of sneakers and saying choose one. They're learning 111 00:06:28,360 --> 00:06:30,200 Speaker 1: about you and trying to put the sneakers in front 112 00:06:30,240 --> 00:06:32,520 Speaker 1: of you that they believe you're actually going to purchase. 113 00:06:33,000 --> 00:06:36,440 Speaker 1: And that is not the way to handle politics. So 114 00:06:36,920 --> 00:06:40,039 Speaker 1: when you look at Empowered, what we try to do 115 00:06:40,320 --> 00:06:44,719 Speaker 1: is we try to disseminate objective information of course the 116 00:06:44,800 --> 00:06:48,800 Speaker 1: board relative to your representation, right like, we're not telling 117 00:06:48,839 --> 00:06:50,960 Speaker 1: you to go one way or another. We're saying, what 118 00:06:51,000 --> 00:06:53,840 Speaker 1: are the issues that you're having. We call those clauses, 119 00:06:54,320 --> 00:06:57,279 Speaker 1: and then we use those to connect you to organizations 120 00:06:57,320 --> 00:07:00,440 Speaker 1: that you can align with for advocacy purposes, or if 121 00:07:00,480 --> 00:07:02,360 Speaker 1: you have a little bit more experience, you can directly 122 00:07:02,400 --> 00:07:05,200 Speaker 1: engage elected officials on your own to the application. You know, 123 00:07:05,240 --> 00:07:07,719 Speaker 1: this is about maintaining your own quality of life. It's 124 00:07:07,720 --> 00:07:09,560 Speaker 1: not a social network. It's not if you go to 125 00:07:09,560 --> 00:07:11,040 Speaker 1: the app, you're not talking to a bunch of other 126 00:07:11,080 --> 00:07:13,840 Speaker 1: people and having a bunch of you know, communication sessions 127 00:07:13,840 --> 00:07:16,760 Speaker 1: around things that you know are you know that you 128 00:07:16,800 --> 00:07:19,119 Speaker 1: believe are important to you. This is an action driven 129 00:07:19,160 --> 00:07:23,680 Speaker 1: application and it is focused on an objective, non party bias, 130 00:07:23,760 --> 00:07:28,720 Speaker 1: ability to create relationships with elected officials and organizations that 131 00:07:28,760 --> 00:07:31,600 Speaker 1: allow you to you know, have the quality of life 132 00:07:31,600 --> 00:07:33,960 Speaker 1: you deserve and make that accessible to everybody. So we 133 00:07:34,000 --> 00:07:35,920 Speaker 1: are not trying to steer people one way or another. 134 00:07:35,960 --> 00:07:39,440 Speaker 1: We're trying to facilitate people's ability to be effectively engaged. 135 00:07:40,320 --> 00:07:42,560 Speaker 1: I'll see what you're saying. You're saying that that campaign 136 00:07:42,640 --> 00:07:45,880 Speaker 1: was specifically driven the CREC grap or a single mind 137 00:07:46,400 --> 00:07:48,600 Speaker 1: and then mark that mind and mind with that single 138 00:07:48,680 --> 00:07:52,080 Speaker 1: thought down this lane. And you're saying, we're creating giving 139 00:07:52,080 --> 00:07:55,280 Speaker 1: you information about the options, the overall portal of information 140 00:07:55,680 --> 00:07:59,000 Speaker 1: you you with with empowered. That's an app that that's free, 141 00:07:59,320 --> 00:08:01,760 Speaker 1: that you can allow and when you go on that, 142 00:08:01,880 --> 00:08:03,720 Speaker 1: how does they walk us through the steps of how 143 00:08:03,840 --> 00:08:07,240 Speaker 1: you use it? How what information do you because do 144 00:08:07,280 --> 00:08:11,200 Speaker 1: you have to do you have to supply information into Empowered. Yes, 145 00:08:11,600 --> 00:08:14,440 Speaker 1: so what we call it especifically, what we we consider 146 00:08:14,480 --> 00:08:20,360 Speaker 1: internally a a data exchange. Right So, Empowered manages UH 147 00:08:20,440 --> 00:08:24,280 Speaker 1: data for about thirty thousand elected official offices. And what 148 00:08:24,320 --> 00:08:27,000 Speaker 1: we do is that we tie those elected leader roles 149 00:08:27,080 --> 00:08:31,240 Speaker 1: to your jurisdiction boundaries. And then we also have partnerships 150 00:08:31,280 --> 00:08:34,959 Speaker 1: with advocacy groups and organizations, and we tie those groups 151 00:08:35,040 --> 00:08:37,359 Speaker 1: to the causes that you care about in our application. 152 00:08:37,760 --> 00:08:40,120 Speaker 1: So when you're giving us information about like your location 153 00:08:40,240 --> 00:08:43,680 Speaker 1: or causes you care about and other demographic pieces, we're 154 00:08:43,840 --> 00:08:47,880 Speaker 1: using that to align you with both your elected representation 155 00:08:47,960 --> 00:08:50,679 Speaker 1: relative to you know, your location in your region, from 156 00:08:50,679 --> 00:08:53,000 Speaker 1: your local city councils in the President of the United States, 157 00:08:53,320 --> 00:08:55,280 Speaker 1: and we're also using it to align you with news 158 00:08:55,280 --> 00:08:58,920 Speaker 1: and information and organizations that are directly tied to the 159 00:08:58,960 --> 00:09:01,800 Speaker 1: things that you care about in your life. Right So, 160 00:09:02,320 --> 00:09:05,640 Speaker 1: and so that is how you know, uh, you know, 161 00:09:05,720 --> 00:09:09,280 Speaker 1: we function in terms of like a use case for instance, Um, 162 00:09:09,320 --> 00:09:11,960 Speaker 1: you know, right now, we've just partnered with Partnership for 163 00:09:11,960 --> 00:09:15,040 Speaker 1: Southern Equity, which is an organization here in Atlanta that's 164 00:09:15,080 --> 00:09:17,680 Speaker 1: getting ready to you know, push the fight against Georgia 165 00:09:17,679 --> 00:09:21,280 Speaker 1: powers increasing energy prices. So if you follow you know 166 00:09:21,440 --> 00:09:23,920 Speaker 1: public you know partnership of Southern Equity in our app 167 00:09:24,040 --> 00:09:26,520 Speaker 1: or or any of the causes that are tied to 168 00:09:26,559 --> 00:09:29,400 Speaker 1: their mission, like they will work with you in our 169 00:09:29,440 --> 00:09:33,400 Speaker 1: application to help lobby your public service commissioners, the local 170 00:09:33,400 --> 00:09:37,240 Speaker 1: elected officials they're in Georgia UM to help convince them 171 00:09:37,640 --> 00:09:40,080 Speaker 1: that they should fight against Georgia power to lower the 172 00:09:40,160 --> 00:09:42,720 Speaker 1: energy prices. You know, these are things that people don't 173 00:09:42,760 --> 00:09:45,960 Speaker 1: think about when they think about political engagement in many times. 174 00:09:45,960 --> 00:09:50,520 Speaker 1: But our political system is is a real democratic system, 175 00:09:50,559 --> 00:09:53,520 Speaker 1: and it is one that is influenced either directly or 176 00:09:53,559 --> 00:09:56,800 Speaker 1: indirectly by your participation. So we try to enable that 177 00:09:56,880 --> 00:10:01,200 Speaker 1: participation through our partners, through our user basin, through our data. Really, 178 00:10:01,240 --> 00:10:03,920 Speaker 1: it's interesting here you talk about the whole set up 179 00:10:04,360 --> 00:10:09,280 Speaker 1: with the Really you're given a voice because we have lobbyists, 180 00:10:09,360 --> 00:10:12,840 Speaker 1: and lobbyists are powerful, and you're letting people know with 181 00:10:12,960 --> 00:10:17,040 Speaker 1: social media you can now compete with the lobbies who 182 00:10:17,200 --> 00:10:20,520 Speaker 1: sit in the hallways, who have offices in the in 183 00:10:20,600 --> 00:10:26,200 Speaker 1: the local every capital, in every state, they have lobbyists 184 00:10:26,200 --> 00:10:29,880 Speaker 1: in d C. And so you're saying through your software 185 00:10:30,440 --> 00:10:34,760 Speaker 1: that just connected to thirty thousand you said thirty, correct, 186 00:10:35,200 --> 00:10:38,560 Speaker 1: and now gives you Yeah, it now gives you a 187 00:10:38,640 --> 00:10:41,080 Speaker 1: voice to be able to communicate through social media that's 188 00:10:41,080 --> 00:10:43,439 Speaker 1: never been that has not been there before. That's pretty 189 00:10:43,440 --> 00:10:46,320 Speaker 1: powerful or is that's really powerful? Man? You know, you 190 00:10:46,320 --> 00:10:52,560 Speaker 1: you start to impress me, sir, really really serio. You know. 191 00:10:52,640 --> 00:10:54,559 Speaker 1: But you know the thing about it because of the 192 00:10:54,600 --> 00:10:57,560 Speaker 1: fact that really, you know, because it's so many ways 193 00:10:57,600 --> 00:11:00,760 Speaker 1: social media can bring value to the individual. You know, 194 00:11:00,760 --> 00:11:05,400 Speaker 1: it's it's made entrepreneurs wealthy through social media, is made 195 00:11:06,360 --> 00:11:10,080 Speaker 1: athletes and stars have a voice outside of outside of 196 00:11:10,120 --> 00:11:13,240 Speaker 1: the craft. And then now you're saying there's an individual, 197 00:11:13,720 --> 00:11:16,079 Speaker 1: you know, if you're having problems with the with the 198 00:11:16,520 --> 00:11:21,319 Speaker 1: local local power company, wanted to raise your fees, then 199 00:11:21,360 --> 00:11:23,040 Speaker 1: you can do it through social media and you can 200 00:11:23,080 --> 00:11:25,480 Speaker 1: go through this app and we can create momentum. Because 201 00:11:25,480 --> 00:11:27,319 Speaker 1: ever tell you something. It used to be used to 202 00:11:27,360 --> 00:11:30,800 Speaker 1: write a letter to uh the general mills or forward 203 00:11:30,800 --> 00:11:33,760 Speaker 1: and complaint a letter they said one letter used to 204 00:11:34,120 --> 00:11:37,760 Speaker 1: be like ten thousand people. Now social media is worse 205 00:11:38,000 --> 00:11:42,520 Speaker 1: because now it's it's in the public's view and comments 206 00:11:42,600 --> 00:11:46,319 Speaker 1: get shared and they could create a mask a lot 207 00:11:46,360 --> 00:11:48,360 Speaker 1: of momentum so when we come back, I want to 208 00:11:48,360 --> 00:11:51,600 Speaker 1: continue that conversation. Orge Williams, Man, You're fantastic. I'm glad 209 00:11:51,600 --> 00:11:53,719 Speaker 1: we've got the phone situation worked out. We were back 210 00:11:53,760 --> 00:11:56,720 Speaker 1: with more of our conversation with man. Orge. We're creative, 211 00:11:56,720 --> 00:12:03,040 Speaker 1: the app empowered. Yes, it's Rushan McDonald. You're listening to 212 00:12:03,320 --> 00:12:07,000 Speaker 1: money making conversation my guests has been uh, you know, 213 00:12:07,040 --> 00:12:10,560 Speaker 1: primarily key roles and startups and aideen and the evolution 214 00:12:10,600 --> 00:12:14,679 Speaker 1: of B two be technology and creating user experiences. Let 215 00:12:14,679 --> 00:12:17,520 Speaker 1: mention just before moving to further what is what exactly 216 00:12:17,640 --> 00:12:20,920 Speaker 1: is B to be social technology? What exactly is that? 217 00:12:21,920 --> 00:12:24,240 Speaker 1: A great question. So I have actually spent a lot 218 00:12:24,280 --> 00:12:27,679 Speaker 1: of my career working with some awesome people, particularly in 219 00:12:27,760 --> 00:12:31,920 Speaker 1: leadership roles around the way that enterprise corporations and you know, 220 00:12:31,960 --> 00:12:33,400 Speaker 1: this kind of in a way it talks about the 221 00:12:33,679 --> 00:12:36,840 Speaker 1: problem that we ran into before with the Russians and 222 00:12:36,840 --> 00:12:38,920 Speaker 1: everything else, but you know, hopefully on more of the 223 00:12:38,960 --> 00:12:42,199 Speaker 1: marketers side. But I've worked in the space that has 224 00:12:42,200 --> 00:12:48,199 Speaker 1: helped large corporations effectively engaged uh, the general populist m 225 00:12:48,360 --> 00:12:51,520 Speaker 1: through social media, right, And I've worked in that space 226 00:12:51,559 --> 00:12:55,079 Speaker 1: sensors in its sensus inception, so back when they were 227 00:12:55,080 --> 00:12:58,360 Speaker 1: just calling it user generated content essentially, and even prior 228 00:12:58,400 --> 00:13:01,320 Speaker 1: to Facebook really playing a major role. But I've worked 229 00:13:01,320 --> 00:13:04,200 Speaker 1: in it all the way up until you know, I 230 00:13:04,360 --> 00:13:07,560 Speaker 1: was you know, part of the first comprehensive uh, you 231 00:13:07,600 --> 00:13:10,560 Speaker 1: know offering for Oracle that you know allowed you know, 232 00:13:10,720 --> 00:13:14,640 Speaker 1: large corporations to monitor, listen, and engage people through social 233 00:13:14,640 --> 00:13:17,720 Speaker 1: networks through third party software, so you know, the ability 234 00:13:17,760 --> 00:13:21,440 Speaker 1: for people to these companies to create profiles around like 235 00:13:21,480 --> 00:13:24,280 Speaker 1: who to target, what adds to and like you know 236 00:13:24,360 --> 00:13:26,720 Speaker 1: and identify people who are likely to complain or people 237 00:13:26,720 --> 00:13:29,360 Speaker 1: who are influential that they could serve it first, and 238 00:13:29,360 --> 00:13:32,240 Speaker 1: things along those lines. That technology. I spent a lot 239 00:13:32,280 --> 00:13:35,320 Speaker 1: of time building like the actual experience that made that 240 00:13:35,360 --> 00:13:38,840 Speaker 1: technology usable for our customers in those spaces. And I 241 00:13:38,840 --> 00:13:43,000 Speaker 1: did that for man close to ten years. Wow. Now, 242 00:13:43,000 --> 00:13:46,200 Speaker 1: when you talk about companies are red near described background 243 00:13:46,200 --> 00:13:49,760 Speaker 1: working in the Stilicon Valid Oracle and Spirit so yes, 244 00:13:51,600 --> 00:13:54,319 Speaker 1: um so, So for some clarity there, I actually did 245 00:13:54,360 --> 00:13:57,920 Speaker 1: not work in Silicon Valley. I managed some people that 246 00:13:57,960 --> 00:14:01,040 Speaker 1: worked out there, but Oracle itself, as they so absolutely 247 00:14:01,280 --> 00:14:03,800 Speaker 1: well not Actually it's not actually Oracles based in Record 248 00:14:03,800 --> 00:14:06,319 Speaker 1: shorts to even be a little bit more specific the 249 00:14:06,760 --> 00:14:10,240 Speaker 1: um but I am um, but our office was in Atlanta, 250 00:14:10,679 --> 00:14:13,480 Speaker 1: which is which is great. Um and uh you know 251 00:14:13,600 --> 00:14:15,800 Speaker 1: and and yes, so there was that was I just 252 00:14:15,800 --> 00:14:18,360 Speaker 1: wanted to make that that clarification there that you know, 253 00:14:18,520 --> 00:14:21,280 Speaker 1: I actually I managed teams that were that tad personnel 254 00:14:21,320 --> 00:14:26,720 Speaker 1: out of Redwood Shores, Colorado and um Atlanta, Georgia. Well, 255 00:14:26,760 --> 00:14:30,320 Speaker 1: you know, I'm very familiar with Zoom, very familiar with Sky. 256 00:14:30,440 --> 00:14:32,720 Speaker 1: That's how people are doing business nowadays. So I was 257 00:14:32,720 --> 00:14:35,440 Speaker 1: not taking it back, you know, I do or just 258 00:14:35,520 --> 00:14:38,960 Speaker 1: finished this big contract with the Air National Guard, and uh, 259 00:14:39,040 --> 00:14:42,400 Speaker 1: I was overseeing fifty states, the marketing and branding and 260 00:14:42,520 --> 00:14:45,960 Speaker 1: uh Guan, Puerto Rico and the US Virgin Islands. Yeah, 261 00:14:46,040 --> 00:14:51,800 Speaker 1: and so I know that I wasn't in fifty states, 262 00:14:51,840 --> 00:14:55,360 Speaker 1: so but but but but I was zooming everywhere though, 263 00:14:55,560 --> 00:14:57,720 Speaker 1: and so so you don't have to correct me on 264 00:14:57,720 --> 00:15:00,280 Speaker 1: that end. This is a show that's pretty advance answering 265 00:15:00,280 --> 00:15:03,760 Speaker 1: this thought process. I just wanted to just you know, 266 00:15:04,040 --> 00:15:05,880 Speaker 1: Oracle is not a name that in the in the 267 00:15:05,920 --> 00:15:08,560 Speaker 1: middle of an interview, we we gotta say that because 268 00:15:08,600 --> 00:15:12,840 Speaker 1: that's important because the oracles, like that that's right up 269 00:15:12,840 --> 00:15:15,360 Speaker 1: there with the Apples, right up to the Microsoft with 270 00:15:15,440 --> 00:15:19,800 Speaker 1: the intails. You know, there's certain brands that drive this 271 00:15:19,920 --> 00:15:23,560 Speaker 1: country besides Google, you know, and and and the Oracle 272 00:15:23,680 --> 00:15:27,640 Speaker 1: is one of those brands that it's just unbelievably uh 273 00:15:27,920 --> 00:15:30,560 Speaker 1: change the way we live our lives from day to day. 274 00:15:30,920 --> 00:15:35,080 Speaker 1: And somewhere I think I'm thoroughly believing that they are 275 00:15:35,360 --> 00:15:37,440 Speaker 1: want to go to the moon again so they can 276 00:15:37,760 --> 00:15:43,120 Speaker 1: they can put great cloud space. They're gonna use the 277 00:15:43,120 --> 00:15:45,800 Speaker 1: Moon to put cloud space. That's that's what they want 278 00:15:45,840 --> 00:15:47,920 Speaker 1: to do. All right. I don't know where all that 279 00:15:48,080 --> 00:15:52,640 Speaker 1: computer stories is gonna go because they're keeping everything. Can 280 00:15:52,680 --> 00:15:56,200 Speaker 1: you answer that question for me, Horace Williams? Where's all this? 281 00:15:56,240 --> 00:16:00,240 Speaker 1: What's all this cloud space going? Questions? Where is all 282 00:16:00,280 --> 00:16:04,720 Speaker 1: this cloud space? All this every photo you taking, every 283 00:16:04,760 --> 00:16:07,600 Speaker 1: phone number you nobody remembers the people's phone number because 284 00:16:07,600 --> 00:16:10,680 Speaker 1: it's what's so many phone numbers, but it's being stolen. 285 00:16:11,160 --> 00:16:13,920 Speaker 1: Where is this stuff going, man? Man? And where is it? 286 00:16:14,960 --> 00:16:16,360 Speaker 1: I think that's why they're going to the moon. They 287 00:16:16,360 --> 00:16:17,360 Speaker 1: want to go back to the moon so they can 288 00:16:17,440 --> 00:16:20,800 Speaker 1: dump everything on the moon as a storage place. So 289 00:16:21,000 --> 00:16:23,600 Speaker 1: it's interestingly enough. It's just you know, it's funny because 290 00:16:23,600 --> 00:16:25,440 Speaker 1: it is. It is a real estate issue, right, like, 291 00:16:25,480 --> 00:16:27,800 Speaker 1: I mean, these are servers that everything is being stored on. 292 00:16:27,880 --> 00:16:30,880 Speaker 1: It's just you know cloud. You know, there's there's what 293 00:16:30,960 --> 00:16:33,800 Speaker 1: you consider you be, your traditional on site posting and 294 00:16:33,800 --> 00:16:35,760 Speaker 1: then your office site whole thing, which is you know 295 00:16:35,800 --> 00:16:39,040 Speaker 1: what we've branded into the cloud, and you know, and 296 00:16:39,040 --> 00:16:41,920 Speaker 1: and and it's just you know, it's kind of like, uh, 297 00:16:42,360 --> 00:16:44,800 Speaker 1: what do you call It's kind of like um graveyards, 298 00:16:44,880 --> 00:16:49,320 Speaker 1: right like whenever run out of people dying, right, Um, 299 00:16:49,480 --> 00:16:55,120 Speaker 1: but just one story space. So I don't know, man, 300 00:16:55,120 --> 00:16:56,800 Speaker 1: I guess they're gonna have to throw some moon real 301 00:16:56,880 --> 00:16:59,280 Speaker 1: estate for all these servers. Being real with y'all, just 302 00:16:59,320 --> 00:17:01,080 Speaker 1: let y'all know good, I've been thinking about stuff like that, 303 00:17:01,080 --> 00:17:03,920 Speaker 1: but going okay, because I remember, like like like five 304 00:17:04,000 --> 00:17:07,480 Speaker 1: years ago, I was resistant and and and and getting 305 00:17:07,480 --> 00:17:10,000 Speaker 1: the cloud and a little five dollars or ten dollars 306 00:17:10,000 --> 00:17:11,560 Speaker 1: for the extra story because they always get you with 307 00:17:11,840 --> 00:17:14,240 Speaker 1: you want a free gigabyte. You know, we all know 308 00:17:14,320 --> 00:17:17,080 Speaker 1: that's going like that, you know. And then so so 309 00:17:17,119 --> 00:17:19,679 Speaker 1: now I got unlimited, so any time I take I 310 00:17:19,720 --> 00:17:21,879 Speaker 1: got pictures. I'm looking at my got pictures. I was 311 00:17:21,880 --> 00:17:24,480 Speaker 1: showing my staff just all the way back to twelve 312 00:17:24,600 --> 00:17:27,920 Speaker 1: on my phone. You know, I'm going like, Okay, they're 313 00:17:27,920 --> 00:17:30,080 Speaker 1: not on my phone, They're on They're on the cloud 314 00:17:30,160 --> 00:17:33,200 Speaker 1: server somewhere. And I take pictures everything because I'm I'm 315 00:17:33,320 --> 00:17:35,879 Speaker 1: I'm a foodie and so I take pictures of I 316 00:17:35,960 --> 00:17:39,000 Speaker 1: was a site called rushawn Eats, So I always taken 317 00:17:39,040 --> 00:17:41,639 Speaker 1: pictures of food that's on my service and all that stuff. 318 00:17:41,680 --> 00:17:44,000 Speaker 1: So so when you when you start talking about you know, 319 00:17:44,200 --> 00:17:47,400 Speaker 1: the power and empowered, you're just an information guy man. 320 00:17:47,440 --> 00:17:49,400 Speaker 1: And and I just want to say this because they're 321 00:17:49,440 --> 00:17:51,479 Speaker 1: not saying I'm in an ending this interview. But that's 322 00:17:51,520 --> 00:17:54,880 Speaker 1: why I would tell people go to college. Because you're 323 00:17:54,920 --> 00:17:58,920 Speaker 1: going to college and the right people met you. I 324 00:17:59,119 --> 00:18:02,040 Speaker 1: saw the gifts in you and and shaped you to 325 00:18:02,080 --> 00:18:05,719 Speaker 1: be the person to create this. But before that, but 326 00:18:05,760 --> 00:18:08,840 Speaker 1: before that, your father played a significant role in your 327 00:18:08,880 --> 00:18:12,040 Speaker 1: Like talk to us a little bit about him. So, 328 00:18:12,200 --> 00:18:17,199 Speaker 1: my father, Harace Williams sr Um, was a you know, 329 00:18:17,280 --> 00:18:19,119 Speaker 1: and like most kids, you know, like your parents do 330 00:18:19,200 --> 00:18:20,760 Speaker 1: stuff and they try to get you into it, and 331 00:18:20,840 --> 00:18:23,320 Speaker 1: you know, you're a little resistance. And my father is 332 00:18:23,359 --> 00:18:25,160 Speaker 1: a lot older than me. He's about forty years older 333 00:18:25,200 --> 00:18:27,359 Speaker 1: than me. UM. I mean, God rest his soul. He 334 00:18:27,440 --> 00:18:33,240 Speaker 1: passed inte but he was UH. In New York City, 335 00:18:33,240 --> 00:18:36,840 Speaker 1: particularly in Brooklyn, he played a large role in the 336 00:18:36,840 --> 00:18:42,760 Speaker 1: professional careers of many of today's UM elected officials that 337 00:18:42,800 --> 00:18:45,720 Speaker 1: are in that city. And uh he was a lobbyist. 338 00:18:46,240 --> 00:18:49,680 Speaker 1: UM he represented public affairs for Pratt Institute in Brooklyn. 339 00:18:50,359 --> 00:18:53,520 Speaker 1: UM he you know, he was just he just spent 340 00:18:53,600 --> 00:18:55,480 Speaker 1: a lot of time in that space because you know, 341 00:18:55,520 --> 00:18:58,320 Speaker 1: he started as an advocate, you know, as an activist. 342 00:18:58,840 --> 00:19:01,159 Speaker 1: You know, UM he ran for office once but decided 343 00:19:01,200 --> 00:19:04,320 Speaker 1: to stay out of focus more on influence from from 344 00:19:04,359 --> 00:19:09,440 Speaker 1: the outside. But that is um, you know, that role 345 00:19:09,440 --> 00:19:11,919 Speaker 1: that he played through that time. You know, at the 346 00:19:11,960 --> 00:19:14,000 Speaker 1: moment that when I was a kid, I just kind 347 00:19:14,000 --> 00:19:15,960 Speaker 1: of was distant from it. I didn't think about it much. 348 00:19:15,960 --> 00:19:19,800 Speaker 1: But you know, genetics are powerful and I can see 349 00:19:20,800 --> 00:19:23,720 Speaker 1: over time my evolution into that same way of thinking. 350 00:19:24,000 --> 00:19:26,000 Speaker 1: It's like taking the bluefield, right, or when you watch 351 00:19:26,080 --> 00:19:28,280 Speaker 1: the matrix, because like once you get into it, like 352 00:19:29,000 --> 00:19:30,960 Speaker 1: you can't go back to living life the same way. 353 00:19:31,000 --> 00:19:33,960 Speaker 1: And you can understand why once people jump into this space, 354 00:19:34,040 --> 00:19:36,200 Speaker 1: like my father did they spend the rest of their 355 00:19:36,200 --> 00:19:41,080 Speaker 1: lives in it, because, you know, because you can't live 356 00:19:41,920 --> 00:19:44,800 Speaker 1: pretending like you don't know how all this stuff works. 357 00:19:45,520 --> 00:19:48,480 Speaker 1: And and I think that you know, once you've learned 358 00:19:48,520 --> 00:19:51,080 Speaker 1: it and you've immersed yourself into it like I have 359 00:19:51,280 --> 00:19:53,639 Speaker 1: and like my team has and everyone else. You know, 360 00:19:54,680 --> 00:19:57,080 Speaker 1: you're spent a lot of time telling everybody, hey, listen, 361 00:19:57,119 --> 00:19:59,760 Speaker 1: take the blue field. Take you got to like it's 362 00:19:59,760 --> 00:20:01,880 Speaker 1: the the way you're gonna really get what you want 363 00:20:01,960 --> 00:20:04,399 Speaker 1: out of this life and have a kind of confidence 364 00:20:04,440 --> 00:20:07,439 Speaker 1: you want in this life. You know, it's by knowing 365 00:20:07,880 --> 00:20:11,359 Speaker 1: you know, and understanding what governs you and how it works. 366 00:20:11,440 --> 00:20:13,960 Speaker 1: Otherwise you're always going to be susceptible to the decisions 367 00:20:13,960 --> 00:20:16,919 Speaker 1: of other people. And that is where you know, he 368 00:20:17,040 --> 00:20:19,439 Speaker 1: made to play the major influence in me, because I 369 00:20:19,440 --> 00:20:22,919 Speaker 1: can look back at those times now and better understand 370 00:20:23,080 --> 00:20:25,080 Speaker 1: what he did and why he did it in the 371 00:20:25,160 --> 00:20:27,879 Speaker 1: role that I'm in today, and you're doing it today 372 00:20:27,920 --> 00:20:33,720 Speaker 1: with technology or through technology. Yeah, that's it. That's that's 373 00:20:33,720 --> 00:20:36,200 Speaker 1: a that's a really cool story when you think about it, man, 374 00:20:36,240 --> 00:20:38,199 Speaker 1: you know, because like I said, you know, you know, 375 00:20:38,280 --> 00:20:40,000 Speaker 1: like you said that were in the path that you saw. 376 00:20:40,320 --> 00:20:42,400 Speaker 1: He saw Your dad saw it, didn't you he saw 377 00:20:43,200 --> 00:20:45,080 Speaker 1: you know, he saw it. And then you go, ah, 378 00:20:45,640 --> 00:20:47,840 Speaker 1: get off and get off and get off, get off, 379 00:20:49,760 --> 00:20:51,680 Speaker 1: to get off, get off? Can you go to college? 380 00:20:51,840 --> 00:20:55,160 Speaker 1: And they saw those these structors saw it. He said, 381 00:20:55,200 --> 00:20:57,320 Speaker 1: look at we're gonna help you out because you you stupid. 382 00:20:57,320 --> 00:20:59,280 Speaker 1: We're stupid because I was that way. I was stupid. 383 00:20:59,400 --> 00:21:03,120 Speaker 1: You know, teachers shape me always. They I call them bumps, 384 00:21:03,200 --> 00:21:05,159 Speaker 1: you know when they when it's you're going right there, 385 00:21:05,359 --> 00:21:07,480 Speaker 1: they tap you on the side of the head, on 386 00:21:07,600 --> 00:21:10,040 Speaker 1: the shoulder. You don't need to be over there. They 387 00:21:10,080 --> 00:21:13,480 Speaker 1: ain't what you do. What you do, you're special. You 388 00:21:13,560 --> 00:21:16,200 Speaker 1: you're gonna do something different in life. And I ran 389 00:21:16,320 --> 00:21:18,760 Speaker 1: from that a lot horse I ran from that, and 390 00:21:19,119 --> 00:21:21,960 Speaker 1: because I didn't really get what they meant by that 391 00:21:22,040 --> 00:21:24,040 Speaker 1: when it was when it when it comes to you 392 00:21:24,080 --> 00:21:26,440 Speaker 1: so much, that's a lot of pressure. I guess people 393 00:21:26,440 --> 00:21:29,320 Speaker 1: don't understand that. Oh it's a as a child or 394 00:21:29,480 --> 00:21:30,960 Speaker 1: a young person. Oh, you just want to do is 395 00:21:30,960 --> 00:21:33,120 Speaker 1: to be regular, man, You really do all you want 396 00:21:33,119 --> 00:21:35,159 Speaker 1: to just be regular. If you're not that, if you're 397 00:21:35,200 --> 00:21:38,480 Speaker 1: not an athlete, then then you have a right to 398 00:21:38,520 --> 00:21:41,800 Speaker 1: be special because you could dunk, catch a run to 399 00:21:41,880 --> 00:21:44,880 Speaker 1: a run a hundred yards and with a football or 400 00:21:45,119 --> 00:21:47,719 Speaker 1: a block of shot goes in. But we just if 401 00:21:47,720 --> 00:21:50,320 Speaker 1: you're just sitting in the stands man, and and people 402 00:21:50,359 --> 00:21:52,720 Speaker 1: just see that, Gareth, that're smart, then people look at 403 00:21:52,800 --> 00:21:56,760 Speaker 1: you differently and and and that's a lot of pressure. 404 00:21:57,080 --> 00:22:01,199 Speaker 1: So I understand what you would we're going. But the 405 00:22:01,240 --> 00:22:04,399 Speaker 1: beauty of it is that they would they refused to 406 00:22:04,400 --> 00:22:07,840 Speaker 1: allow you to succumb to that as being a bad thought. 407 00:22:08,760 --> 00:22:11,480 Speaker 1: And and this is what empowered is for today. Tell 408 00:22:11,560 --> 00:22:14,520 Speaker 1: us again how we can download that empowered app? And 409 00:22:14,600 --> 00:22:16,520 Speaker 1: um A man agree, I'm glad we got the phone 410 00:22:16,520 --> 00:22:20,720 Speaker 1: situation straight because them what your community to communicating on 411 00:22:20,800 --> 00:22:25,080 Speaker 1: this in his interview is very relatable. Well, I appreciate it, man, 412 00:22:25,119 --> 00:22:28,920 Speaker 1: and thank you for your patients. Uh you know, uh, 413 00:22:29,119 --> 00:22:30,520 Speaker 1: you have some people that don't make it through the 414 00:22:30,560 --> 00:22:32,640 Speaker 1: phone thing, so I'm happy you work to do with me. 415 00:22:33,119 --> 00:22:36,560 Speaker 1: So um, empowered. You can download empowered. Its spelled a 416 00:22:36,560 --> 00:22:39,520 Speaker 1: little differently. It's E M P O W R D. 417 00:22:40,040 --> 00:22:43,320 Speaker 1: It's available Android and iOS. Anybody can download it for free. 418 00:22:43,840 --> 00:22:47,280 Speaker 1: And if you're an organization or an advocacy group, uh, 419 00:22:47,400 --> 00:22:50,040 Speaker 1: that is looking for a tool to use to mobilize 420 00:22:50,040 --> 00:22:53,080 Speaker 1: people or find people with similar causes that you support. 421 00:22:53,560 --> 00:22:56,159 Speaker 1: You can reach out to us questions at empowered dot 422 00:22:56,200 --> 00:22:58,720 Speaker 1: com spelt the same way E m p O w 423 00:22:59,000 --> 00:23:01,840 Speaker 1: r d or you can download the app and send 424 00:23:01,880 --> 00:23:04,880 Speaker 1: us an inquiry through the application. But it's publicly available 425 00:23:04,920 --> 00:23:08,040 Speaker 1: for all We work with organizations and polishes and advocated 426 00:23:08,080 --> 00:23:10,879 Speaker 1: groups of all sizes. And you know, the app is 427 00:23:10,880 --> 00:23:12,480 Speaker 1: always going to be free for the people because it 428 00:23:12,480 --> 00:23:16,000 Speaker 1: should be awesome. Uh, it's on the social media. It's 429 00:23:16,040 --> 00:23:19,080 Speaker 1: the same spelling for social media as well. Yes, And 430 00:23:19,119 --> 00:23:23,439 Speaker 1: on social media you can find this at um get 431 00:23:23,440 --> 00:23:27,120 Speaker 1: empowered with g et empowered spelt you know, the same 432 00:23:27,119 --> 00:23:30,080 Speaker 1: way E m p O w r d UM. On 433 00:23:30,160 --> 00:23:34,919 Speaker 1: Instagram and on Twitter and on Facebook, it's just empowered apps. 434 00:23:35,800 --> 00:23:37,719 Speaker 1: Look up there you can find us and and uh 435 00:23:37,840 --> 00:23:40,359 Speaker 1: you'll be able to follow us there. And we're pretty active. 436 00:23:40,400 --> 00:23:43,720 Speaker 1: We post a lot of advocacy driven information and news 437 00:23:43,960 --> 00:23:46,600 Speaker 1: and uh and trying to focus on local engagement well 438 00:23:46,640 --> 00:23:50,240 Speaker 1: because we believe that's a really important thing. I appreciate you, 439 00:23:50,359 --> 00:23:52,320 Speaker 1: I really do, and I appreciate you coming on my show, 440 00:23:52,320 --> 00:23:54,960 Speaker 1: and that's why I created this show so lanes of 441 00:23:55,000 --> 00:23:57,520 Speaker 1: information like this can be made public because there's a 442 00:23:57,560 --> 00:24:00,600 Speaker 1: lot of people don't understand why this should be made public. 443 00:24:00,760 --> 00:24:03,200 Speaker 1: Because you spread the words stronger, more people know, more 444 00:24:03,200 --> 00:24:06,919 Speaker 1: people know, more people are educated. And that's why I 445 00:24:06,960 --> 00:24:11,240 Speaker 1: considered an UH an app for academia. An education meets 446 00:24:11,480 --> 00:24:14,320 Speaker 1: in a political arena where you can empower people to 447 00:24:14,400 --> 00:24:17,680 Speaker 1: be to control their lives and especially in the world 448 00:24:17,680 --> 00:24:20,320 Speaker 1: of social media. Thank you Harsh Williams for calling money 449 00:24:20,320 --> 00:24:21,159 Speaker 1: making conversations