1 00:00:02,360 --> 00:00:04,800 Speaker 1: Good morning. It's Friday, the twenty sixth of January here 2 00:00:04,800 --> 00:00:07,240 Speaker 1: in London. This is the Bloomberg Dbak you at podcast. 3 00:00:07,360 --> 00:00:08,640 Speaker 1: I'm Caroline Hepca. 4 00:00:08,480 --> 00:00:11,360 Speaker 2: And I'm Stephen Carroll. Coming up today. Apple is forced 5 00:00:11,360 --> 00:00:14,880 Speaker 2: to overhaul its app store and iPhone features to appease 6 00:00:14,880 --> 00:00:16,280 Speaker 2: the European Union, the. 7 00:00:16,320 --> 00:00:20,520 Speaker 1: US widens its lead over China as the world's biggest economy. 8 00:00:20,239 --> 00:00:23,400 Speaker 2: And tracking a boycott movement. We have a special report 9 00:00:23,440 --> 00:00:26,000 Speaker 2: on the major brands being affected by the ongoing war 10 00:00:26,120 --> 00:00:27,440 Speaker 2: between Israel and Hamas. 11 00:00:27,680 --> 00:00:29,800 Speaker 1: Let's start with a roundup of our top stories. 12 00:00:30,080 --> 00:00:33,479 Speaker 2: Apple has announced a major overhaul of its mobile operating system, 13 00:00:33,600 --> 00:00:36,880 Speaker 2: web browser, and app store offerings in the European Union 14 00:00:36,960 --> 00:00:39,559 Speaker 2: beginning in March. As part of the new approach, the 15 00:00:39,560 --> 00:00:42,040 Speaker 2: firm is ditching commission rates of up to thirty percent 16 00:00:42,080 --> 00:00:45,320 Speaker 2: for app developers and subscriptions, with most set to pay 17 00:00:45,440 --> 00:00:48,840 Speaker 2: ten percent after their first year. The changes are only 18 00:00:48,880 --> 00:00:52,240 Speaker 2: in the EU, but the shift could hurt Apple's services revenue, 19 00:00:52,360 --> 00:00:54,600 Speaker 2: a growth area for the company that accounts for twenty 20 00:00:54,600 --> 00:00:57,440 Speaker 2: percent of sales now. Bloomberg's Charlie Palett has more. 21 00:00:57,560 --> 00:01:01,279 Speaker 3: Apple says the revamp will allow customers to download software 22 00:01:01,320 --> 00:01:04,280 Speaker 3: from outside the app store for the first time. They'll 23 00:01:04,319 --> 00:01:07,680 Speaker 3: also be able to use alternative payment systems and more 24 00:01:07,760 --> 00:01:12,520 Speaker 3: easily choose a new default web browser, addressing two frequent 25 00:01:12,560 --> 00:01:17,000 Speaker 3: complaints of developers and lawmakers. The sweeping changes will come 26 00:01:17,040 --> 00:01:20,319 Speaker 3: in March and are a direct response to the EU's 27 00:01:20,440 --> 00:01:24,520 Speaker 3: new Digital Markets Act, which imposes rigid restrictions on the 28 00:01:24,640 --> 00:01:28,800 Speaker 3: largest tech firms and boosts the EU Commission's powers as 29 00:01:28,840 --> 00:01:35,000 Speaker 3: the region's antitrust enforcer. In New York, Charlie Palett Bloomberg Radio, the. 30 00:01:35,080 --> 00:01:37,800 Speaker 1: United States has pulled further ahead of China as the 31 00:01:37,800 --> 00:01:41,360 Speaker 1: world's biggest economy. US GDP rose by six point three 32 00:01:41,400 --> 00:01:45,400 Speaker 1: percent in nominal terms last year, outpacing China's four point 33 00:01:45,440 --> 00:01:49,320 Speaker 1: six percent gain. While some of the outperformance reflected America's 34 00:01:49,320 --> 00:01:53,360 Speaker 1: elevated price increases, it also underscores that the US economy 35 00:01:53,400 --> 00:01:56,800 Speaker 1: is emerging from the pandemic in a better place than China's. 36 00:01:57,040 --> 00:02:00,760 Speaker 1: Bloomberg's market stretches. Mark Cranfield says Base Jing needs to 37 00:02:00,800 --> 00:02:04,280 Speaker 1: take action sooner rather than later if it wants to 38 00:02:04,320 --> 00:02:05,919 Speaker 1: regain market confidence. 39 00:02:06,320 --> 00:02:08,760 Speaker 4: You hear positive sound bites coming out, whether it's some 40 00:02:08,840 --> 00:02:12,480 Speaker 4: Chinese authorities or from regulators, and yet the delivery is 41 00:02:12,600 --> 00:02:15,080 Speaker 4: very slow, and they really need to get on with it, 42 00:02:15,120 --> 00:02:18,120 Speaker 4: this rescue package that has been hinted at earlier this week. 43 00:02:18,120 --> 00:02:20,359 Speaker 4: If they don't come up with it quickly, investors again 44 00:02:20,480 --> 00:02:23,000 Speaker 4: or lose faith. They'll think that there's really no meat 45 00:02:23,040 --> 00:02:24,840 Speaker 4: to this at all, and they will just go back 46 00:02:24,880 --> 00:02:27,360 Speaker 4: to looking at the fundamentals. That the big picture of 47 00:02:27,480 --> 00:02:30,760 Speaker 4: fundamentals on the Chinese economy are not that great, and 48 00:02:31,240 --> 00:02:34,280 Speaker 4: when you see better opportunities elsewhere, of course the money 49 00:02:34,320 --> 00:02:34,960 Speaker 4: will stay away. 50 00:02:35,200 --> 00:02:39,000 Speaker 1: As Mark Cranfield hinted out there, the US economic outperformance 51 00:02:39,240 --> 00:02:42,360 Speaker 1: is reflected in the country stock market. US shares have 52 00:02:42,440 --> 00:02:46,160 Speaker 1: hit all time highs this week, whilst Chinese equities are 53 00:02:46,200 --> 00:02:50,120 Speaker 1: mired in a six trillion dollar plus bear market route. 54 00:02:50,840 --> 00:02:54,160 Speaker 2: Shares an Intel tumbled more than ten percent yesterday after 55 00:02:54,200 --> 00:02:58,040 Speaker 2: a bleak forecast. The technology company's sales and profit projection 56 00:02:58,160 --> 00:02:59,760 Speaker 2: for the first three months of the year came in 57 00:02:59,800 --> 00:03:03,840 Speaker 2: well below analyst expectations. Intel's outlook suggests there's still a 58 00:03:03,880 --> 00:03:06,880 Speaker 2: way to go and restoring the corporation's once dominant data 59 00:03:06,919 --> 00:03:10,160 Speaker 2: center business, while the firm's personal computer business is recovering 60 00:03:10,160 --> 00:03:14,040 Speaker 2: weakening demand for data center chips and components for self 61 00:03:14,120 --> 00:03:16,919 Speaker 2: driving cars that have hampered progress. 62 00:03:17,280 --> 00:03:20,919 Speaker 1: LVMH is proving resilient despite a luxury slow down. Sales 63 00:03:20,919 --> 00:03:23,560 Speaker 1: that the French conglomerate rose at the end of last year, 64 00:03:23,600 --> 00:03:27,239 Speaker 1: boosting revenue by nine percent. The group's CFO said that 65 00:03:27,320 --> 00:03:31,480 Speaker 1: business is now normalizing after a pandemic boom, adding that 66 00:03:31,520 --> 00:03:34,960 Speaker 1: the company is leaving the COVID period with favorable growth. 67 00:03:35,320 --> 00:03:39,000 Speaker 1: Chairman and CEO Bernard Arnau announced that his sons Alexander 68 00:03:39,000 --> 00:03:42,200 Speaker 1: and Frederick will join two of his other children on 69 00:03:42,400 --> 00:03:43,680 Speaker 1: LVMH's board. 70 00:03:44,360 --> 00:03:48,000 Speaker 2: The European Center Bank kept borrowing costs on hold, as expected, 71 00:03:48,040 --> 00:03:51,200 Speaker 2: but markets read President Christine Lagaud's muted affirmation of a 72 00:03:51,320 --> 00:03:54,280 Speaker 2: summer rate cut as a sign earlier moves are very 73 00:03:54,360 --> 00:03:57,400 Speaker 2: much in play. Here is the ECB president answering Bloomberg's 74 00:03:57,480 --> 00:03:59,960 Speaker 2: question about the rate path at the press conference. 75 00:04:00,760 --> 00:04:04,760 Speaker 5: The consensus around the table of the Governing Council was 76 00:04:04,800 --> 00:04:08,840 Speaker 5: that it was premature to discuss rate cuts, and in 77 00:04:08,880 --> 00:04:12,560 Speaker 5: addition to that, I typically stand by my comments, So 78 00:04:12,680 --> 00:04:17,040 Speaker 5: the comments I made to your television channel, Bloomberg, I 79 00:04:17,120 --> 00:04:18,880 Speaker 5: certainly stand by them in. 80 00:04:18,920 --> 00:04:23,040 Speaker 2: That Bloomberg interview last week. Legard also said that traders 81 00:04:23,040 --> 00:04:26,520 Speaker 2: were hindering the fight against inflation with excessive bets on 82 00:04:26,640 --> 00:04:29,599 Speaker 2: rate cuts. Traders now expect a ninety percent chance of 83 00:04:29,600 --> 00:04:32,039 Speaker 2: a reduction in April and over one hundred and forty 84 00:04:32,040 --> 00:04:34,719 Speaker 2: basis points of easing across the whole of this year. 85 00:04:35,600 --> 00:04:39,200 Speaker 1: The UK has paused trade deal talks with Canada. Britain 86 00:04:39,240 --> 00:04:42,760 Speaker 1: is Canada's third largest single country trading partner, with a 87 00:04:42,839 --> 00:04:46,800 Speaker 1: relationship worth more than twenty five billion dollars. Bluemberg's James 88 00:04:46,800 --> 00:04:48,000 Speaker 1: Wilcock has the story. 89 00:04:49,360 --> 00:04:55,360 Speaker 6: It all started so well, I think to an FDA 90 00:04:55,480 --> 00:04:57,360 Speaker 6: that we're going to work. 91 00:04:57,600 --> 00:05:00,360 Speaker 7: In the course of the next I guess I mean 92 00:05:00,839 --> 00:05:08,440 Speaker 7: British consumers will greater quantities of maplestrup and and goodness. 93 00:05:09,240 --> 00:05:12,000 Speaker 6: Boris Johnson there on a lockdown zoom call back in 94 00:05:12,040 --> 00:05:15,120 Speaker 6: twenty twenty, signing a deal to cement trade with Kada 95 00:05:15,160 --> 00:05:18,240 Speaker 6: for three years while they negotiate a free trade deal. 96 00:05:18,560 --> 00:05:21,039 Speaker 6: The three years are up the pair are now back 97 00:05:21,080 --> 00:05:24,279 Speaker 6: to trading with tariffs. That laugh you heard was Kada's 98 00:05:24,279 --> 00:05:27,440 Speaker 6: trade minster Mary Ing. She told reporters this morning. She 99 00:05:27,520 --> 00:05:30,679 Speaker 6: was disappointed. It's the latest in a string of stall 100 00:05:30,760 --> 00:05:33,800 Speaker 6: negotiations to Britain after talked up deals with India and 101 00:05:33,880 --> 00:05:37,160 Speaker 6: the US have failed to materialize. In London, James Walcock 102 00:05:37,200 --> 00:05:38,320 Speaker 6: Bluemberg Radio. 103 00:05:38,800 --> 00:05:41,039 Speaker 2: Bank of America is splitting a pool of some eight 104 00:05:41,120 --> 00:05:44,640 Speaker 2: hundred million dollars in stock rewards with about ninety seven 105 00:05:44,760 --> 00:05:48,400 Speaker 2: percent of its global workforce eligible. According to an internal 106 00:05:48,440 --> 00:05:51,120 Speaker 2: memo from CEO Brian moynihan, the incentive will go to 107 00:05:51,200 --> 00:05:53,640 Speaker 2: workers who are earning as much as half a million 108 00:05:53,680 --> 00:05:55,920 Speaker 2: dollars a year, and top of it's on top of 109 00:05:55,960 --> 00:05:59,560 Speaker 2: regular compensation in order to retain employees. The move comes 110 00:05:59,600 --> 00:06:01,440 Speaker 2: as well as sweet firms are trying to hold on 111 00:06:01,520 --> 00:06:04,479 Speaker 2: to their best talent while keeping a lid on costs 112 00:06:04,480 --> 00:06:08,000 Speaker 2: that already forced them to trim staff or freeze hiring. Now, 113 00:06:08,000 --> 00:06:09,719 Speaker 2: in a moment, we'll get more on the changes that 114 00:06:09,760 --> 00:06:12,960 Speaker 2: Apple's making to its app store and operating system and 115 00:06:13,000 --> 00:06:15,200 Speaker 2: bring you our reporting on how boycott movements link to 116 00:06:15,200 --> 00:06:18,919 Speaker 2: the Israel Hamas war are affecting businesses in the Middle East. 117 00:06:19,000 --> 00:06:21,240 Speaker 2: But first, another story that cast right this morning about 118 00:06:21,279 --> 00:06:23,240 Speaker 2: some top changes at JP Morgan. 119 00:06:23,520 --> 00:06:27,000 Speaker 1: Yeah, so this is JP Morgan chase shuffling its top people, 120 00:06:27,040 --> 00:06:30,760 Speaker 1: perhaps laying the groundwork for a Diamond succession, of course, 121 00:06:31,240 --> 00:06:36,200 Speaker 1: so interesting the names Jen Pipsak and Troy Ruboch will 122 00:06:36,440 --> 00:06:40,800 Speaker 1: lead an expanded commercial and investment back. There's another woman though, 123 00:06:40,839 --> 00:06:42,960 Speaker 1: who's going to be in sole charge with the consumer 124 00:06:43,160 --> 00:06:46,680 Speaker 1: and community back. That's Marianne Lake. Daniel Pinto, of course, 125 00:06:46,680 --> 00:06:49,800 Speaker 1: who spoke to Bloomberg really recently, the sole head of 126 00:06:49,839 --> 00:06:53,960 Speaker 1: corporate investing investment banking since twenty fourteen. He's going to 127 00:06:53,960 --> 00:06:56,320 Speaker 1: get a bigger, sort of broader role as president. So 128 00:06:56,400 --> 00:06:59,240 Speaker 1: you can see that JP Morgan Chase perhaps trying to 129 00:06:59,240 --> 00:07:03,600 Speaker 1: give those individual was more experience Diamond sixty seventies about 130 00:07:03,600 --> 00:07:07,480 Speaker 1: halfway through that extra extra extra five years that he's 131 00:07:07,880 --> 00:07:08,320 Speaker 1: given to. 132 00:07:08,400 --> 00:07:10,640 Speaker 2: Five more years, as it always says every time someone 133 00:07:10,680 --> 00:07:12,560 Speaker 2: asks about what if I do next? But look, it's 134 00:07:12,600 --> 00:07:14,600 Speaker 2: interesting because of course anyone who does take over from 135 00:07:14,640 --> 00:07:16,440 Speaker 2: eventually is going to have very big shoes to fill 136 00:07:16,480 --> 00:07:18,680 Speaker 2: in that bank. So this moving around of some of 137 00:07:18,720 --> 00:07:22,040 Speaker 2: his top lieutenants, as it's being referred to in our reporting, 138 00:07:22,160 --> 00:07:24,800 Speaker 2: is an interesting move to watch this morning. 139 00:07:25,680 --> 00:07:28,880 Speaker 1: Now, Apple customers in Europe will be able to download 140 00:07:28,960 --> 00:07:31,880 Speaker 1: software from outside the app store for the first time 141 00:07:32,000 --> 00:07:35,320 Speaker 1: from March, as the company tries to plicate European Union 142 00:07:35,400 --> 00:07:39,040 Speaker 1: regulators and the new EU Digital Markets Act. Joining us 143 00:07:39,040 --> 00:07:42,280 Speaker 1: now is Bloomberg's chief correspondent, Mark German, up late in 144 00:07:42,320 --> 00:07:44,880 Speaker 1: Los Angeles to speak to us here on Bloomberg Radio. Mark, 145 00:07:44,920 --> 00:07:45,920 Speaker 1: thanks so much for your time. 146 00:07:48,560 --> 00:07:50,880 Speaker 8: It's my absolute pleasure to join and talk about the 147 00:07:51,000 --> 00:07:54,280 Speaker 8: digital marketer in the EU in these big iPhone changes, 148 00:07:54,320 --> 00:07:55,200 Speaker 8: So thank you for having me. 149 00:07:55,480 --> 00:07:55,640 Speaker 9: Yeah. 150 00:07:55,640 --> 00:08:00,000 Speaker 1: Absolutely, what are the changes exactly? It's quite complicated in 151 00:08:00,120 --> 00:08:01,400 Speaker 1: terms of the detail. 152 00:08:01,920 --> 00:08:05,080 Speaker 8: So I would say these changes are historic. For the 153 00:08:05,120 --> 00:08:07,679 Speaker 8: first time, Apple is going to allow users and again 154 00:08:07,840 --> 00:08:13,760 Speaker 8: this is EU specific, to install third party app stores. 155 00:08:14,080 --> 00:08:16,480 Speaker 8: So you'll be able to install maybe an app store 156 00:08:16,480 --> 00:08:20,360 Speaker 8: from Epic Games, maybe for Microsoft met maybe for Meta, 157 00:08:20,520 --> 00:08:23,000 Speaker 8: replace the app store from Apple on the phone and 158 00:08:23,080 --> 00:08:26,240 Speaker 8: install applications via those third party programs. So that's the 159 00:08:26,240 --> 00:08:29,800 Speaker 8: biggest change. Other changes here are third party tap to 160 00:08:29,840 --> 00:08:32,840 Speaker 8: pay apps. As you probably know, on the iPhone, the 161 00:08:32,840 --> 00:08:35,319 Speaker 8: only way that you tap to pay is via the 162 00:08:35,360 --> 00:08:38,560 Speaker 8: Apple Wallet app and Apple Pay. Now you'll be able 163 00:08:38,600 --> 00:08:42,280 Speaker 8: to see third parties, perhaps like PayPal or GP Morgan 164 00:08:42,720 --> 00:08:45,880 Speaker 8: create competitors to that. There will be new all in 165 00:08:45,960 --> 00:08:50,840 Speaker 8: one streaming services for gaming, and the ability to replace 166 00:08:50,920 --> 00:08:54,199 Speaker 8: more of your default apps on the iPhone. So these 167 00:08:54,240 --> 00:08:57,600 Speaker 8: are some pretty big and extremely positive I think changes 168 00:08:57,840 --> 00:08:59,559 Speaker 8: for consumers and developers. 169 00:09:00,679 --> 00:09:03,480 Speaker 2: Positive for consumers and developers. What does it mean for Apple? 170 00:09:04,679 --> 00:09:07,720 Speaker 8: It means a lot for Apple. So I'm still trying 171 00:09:07,720 --> 00:09:10,200 Speaker 8: to figure out if this is going to hurt Apple 172 00:09:10,360 --> 00:09:13,839 Speaker 8: from a revenue standpoint or benefit Apple. Some of the 173 00:09:14,280 --> 00:09:18,360 Speaker 8: new fees that they're putting in place here, charging half 174 00:09:18,400 --> 00:09:22,319 Speaker 8: a euro to developers per installation, over a million installations 175 00:09:22,320 --> 00:09:24,480 Speaker 8: in a twelve month period, that can add up very 176 00:09:24,559 --> 00:09:27,520 Speaker 8: quickly and make Apple a lot of money. So I 177 00:09:27,559 --> 00:09:30,040 Speaker 8: certainly think that they're trying to protect the revenue here 178 00:09:30,080 --> 00:09:34,200 Speaker 8: with some of these changes. I think for Apple, though 179 00:09:34,240 --> 00:09:39,360 Speaker 8: it's basically a net neutral, they're making positive changes for consumers. 180 00:09:39,800 --> 00:09:42,600 Speaker 8: Still they're fighting them in court. I think they'll probably 181 00:09:42,640 --> 00:09:44,520 Speaker 8: be pretty even on the money standpoint. 182 00:09:45,040 --> 00:09:48,840 Speaker 1: Well, that's really interesting in terms of it. Also the 183 00:09:48,840 --> 00:09:51,800 Speaker 1: EU perspective. Everybody's coming out with their view, aren't they's 184 00:09:51,840 --> 00:09:54,280 Speaker 1: a big test of EU powers? 185 00:09:54,320 --> 00:09:58,120 Speaker 8: You say, well, I'll tell you this. For EU power, 186 00:09:58,240 --> 00:10:03,040 Speaker 8: they got the biggest, most powerful and arguably arrogant company 187 00:10:03,040 --> 00:10:07,160 Speaker 8: in the world to make massive changes to their crown jewel. 188 00:10:08,000 --> 00:10:10,600 Speaker 8: So I'd say this is a case study for the 189 00:10:10,640 --> 00:10:13,120 Speaker 8: amount of power that the EU has, and I don't 190 00:10:13,120 --> 00:10:16,040 Speaker 8: think I've seen a government be able to enact changes 191 00:10:16,120 --> 00:10:19,920 Speaker 8: like this in any other major technology company to the 192 00:10:20,000 --> 00:10:24,040 Speaker 8: scale before. You're talking hundreds of millions of users that 193 00:10:24,080 --> 00:10:27,400 Speaker 8: are going to be impacted here across countries in the EU, 194 00:10:27,600 --> 00:10:31,160 Speaker 8: from France to Germany to Belgium, etc. 195 00:10:32,840 --> 00:10:36,160 Speaker 2: This news coming as somewhat of a surprise to investors. 196 00:10:36,160 --> 00:10:38,880 Speaker 2: You've been reporting on some of Apple's other recent struggles, 197 00:10:38,880 --> 00:10:42,120 Speaker 2: from things like supply chains, the self driving car changes, 198 00:10:42,200 --> 00:10:44,120 Speaker 2: the Apple Watch feature that's been the subject of another 199 00:10:44,160 --> 00:10:48,000 Speaker 2: antitrust case as well. This is, I suppose, an indication 200 00:10:48,080 --> 00:10:50,400 Speaker 2: of how difficult it is for Apple to hold on 201 00:10:50,480 --> 00:10:52,920 Speaker 2: to that top position that it holds in these sectors. 202 00:10:54,240 --> 00:10:57,200 Speaker 8: Yeah, Apple is taking it from a few angles right now. 203 00:10:57,280 --> 00:11:00,720 Speaker 8: I think the other significant thing going on from litigation 204 00:11:00,840 --> 00:11:04,680 Speaker 8: and anti trust standpoint is certainly the Apple Watch missing 205 00:11:04,760 --> 00:11:08,480 Speaker 8: the blood oxygen feature now in the United States, So 206 00:11:08,520 --> 00:11:11,280 Speaker 8: the EU has a lot of power, but clearly the 207 00:11:11,440 --> 00:11:13,960 Speaker 8: US and the International Trade Commission has a lot of 208 00:11:14,000 --> 00:11:17,680 Speaker 8: power too. This is a US thing only, so maybe 209 00:11:17,840 --> 00:11:22,240 Speaker 8: listeners in Europe are not as familiar. But for instance, 210 00:11:22,320 --> 00:11:26,160 Speaker 8: the Apple Watch series six and later, it has this application. 211 00:11:26,640 --> 00:11:29,040 Speaker 8: You click the button. In fifteen seconds, it'll tell you 212 00:11:29,040 --> 00:11:32,480 Speaker 8: your blood oxygen saturation. That's the number that most doctors 213 00:11:32,520 --> 00:11:36,280 Speaker 8: think users should come in between ninety five percent and 214 00:11:36,320 --> 00:11:41,199 Speaker 8: one hundred percent, depending on their age, condition, altitude, et cetera. 215 00:11:41,760 --> 00:11:44,440 Speaker 8: And it's a feature that powers parts of sleep tracking 216 00:11:44,440 --> 00:11:47,680 Speaker 8: and other health applications. And now because of patent litigation, 217 00:11:47,760 --> 00:11:50,600 Speaker 8: it's not allowed in the US. So if you've bought 218 00:11:50,640 --> 00:11:52,360 Speaker 8: a new Apple Watch in the last week or so 219 00:11:52,800 --> 00:11:54,640 Speaker 8: in the US, it's not going to include that feature. 220 00:11:54,720 --> 00:11:56,679 Speaker 8: So that was a pretty dramatic turn of events for 221 00:11:56,720 --> 00:11:58,600 Speaker 8: Apple on a really important product. 222 00:11:58,640 --> 00:12:02,000 Speaker 1: Actually absolutely sort of part of some of the struggles 223 00:12:02,040 --> 00:12:04,720 Speaker 1: that Apple's face. Mark, thank you so much for being 224 00:12:04,760 --> 00:12:08,440 Speaker 1: with us and for explaining what Apple customers and the 225 00:12:08,559 --> 00:12:10,920 Speaker 1: changes in Europe are going to mean. That is Bloomberg's 226 00:12:11,000 --> 00:12:15,440 Speaker 1: chief technology correspondent, Chief correspondent Mark German up late force 227 00:12:15,480 --> 00:12:16,800 Speaker 1: in La. 228 00:12:16,679 --> 00:12:18,480 Speaker 2: We'll do a story from the Middle East next and 229 00:12:18,559 --> 00:12:21,000 Speaker 2: some of the consequences of the Israel Hamas war on 230 00:12:21,160 --> 00:12:23,840 Speaker 2: the business world shoppers in parts of the Middle Easter 231 00:12:23,840 --> 00:12:27,720 Speaker 2: are shunning foreign brands amid anger over US and European 232 00:12:27,760 --> 00:12:32,120 Speaker 2: government policies supporting Israel. Bloomberg has been tracking the extent 233 00:12:32,160 --> 00:12:35,200 Speaker 2: and effect of these changing consumer habits across the region. 234 00:12:35,200 --> 00:12:38,520 Speaker 2: Are reporters Salma Elwardani in Cairo and len Al Rashdan 235 00:12:38,600 --> 00:12:41,280 Speaker 2: in Dubai have been telling us about what they found out. 236 00:12:41,840 --> 00:12:43,960 Speaker 10: The key movement to be aware of here is the 237 00:12:44,080 --> 00:12:48,880 Speaker 10: Palaestinian led boycott, divestment sanctions. It's an almost two decade 238 00:12:49,040 --> 00:12:52,760 Speaker 10: old movement that protests international support for Israel's actions in 239 00:12:52,800 --> 00:12:57,160 Speaker 10: Palastinian territories and advocates applying pressure on Israel to comply 240 00:12:57,240 --> 00:13:01,840 Speaker 10: with international law through targeting certain business and institutions accused 241 00:13:01,880 --> 00:13:05,040 Speaker 10: of supporting Israel. So we've been seeing this ever since 242 00:13:05,080 --> 00:13:07,600 Speaker 10: October seven. The companies that have been hit the most. 243 00:13:07,920 --> 00:13:11,160 Speaker 10: One of them is McDonald's. Calls to boycott McDonald's happened 244 00:13:11,200 --> 00:13:17,839 Speaker 10: after images circulated of McDonald's branches in Israel handing meals 245 00:13:17,880 --> 00:13:23,679 Speaker 10: to Israeli soldiers. Starbucks entered a lawsuit against the Starbucks 246 00:13:23,760 --> 00:13:27,720 Speaker 10: Workers United after they made a statement in solidarity with Palestine. 247 00:13:28,160 --> 00:13:30,880 Speaker 10: We have Coca Cola and Pepsi. They both have some 248 00:13:31,320 --> 00:13:35,560 Speaker 10: involvement with manufacturing in Israel. So really, these companies that 249 00:13:35,640 --> 00:13:40,800 Speaker 10: are being accused of supporting violations against Palestinian rights, they're 250 00:13:40,840 --> 00:13:41,280 Speaker 10: being hit. 251 00:13:41,480 --> 00:13:43,800 Speaker 2: Yeah, And of course these companies have responded to some 252 00:13:43,880 --> 00:13:47,800 Speaker 2: of these claims, talking about disinformation and inaccurate reports regarding 253 00:13:47,800 --> 00:13:50,800 Speaker 2: their position. In the case of McDonald's, for example, they're 254 00:13:50,840 --> 00:13:53,760 Speaker 2: saying that the corporation is not funding or supporting any 255 00:13:53,800 --> 00:13:56,880 Speaker 2: governments involved in the conflicts. Starbucks also issuing a statement 256 00:13:57,080 --> 00:13:59,600 Speaker 2: saying they have no political agenda and they don't use 257 00:13:59,640 --> 00:14:02,880 Speaker 2: their profits to fund any government amilitary operations anywhere. So 258 00:14:02,920 --> 00:14:05,840 Speaker 2: the companies have been responding to this, But what do 259 00:14:05,920 --> 00:14:09,040 Speaker 2: we know about how businesses are being affected by these 260 00:14:09,040 --> 00:14:09,920 Speaker 2: boycott calls? 261 00:14:10,640 --> 00:14:14,440 Speaker 10: So from eyewitnesses and our reporters across several Middle Eastern countries, 262 00:14:14,760 --> 00:14:18,280 Speaker 10: we're seeing branches all over, these fast food chains and 263 00:14:18,440 --> 00:14:23,840 Speaker 10: these cafes being almost empty, deserted. Supermarkets and restaurants are 264 00:14:23,880 --> 00:14:27,160 Speaker 10: no longer carrying Coca Cola or Pepsi brand, I mean, 265 00:14:27,200 --> 00:14:30,800 Speaker 10: fuzzy drinks or really any item that falls within that company. 266 00:14:31,240 --> 00:14:34,360 Speaker 10: And in recent weeks, the McDonald's CEO it warnant that 267 00:14:34,400 --> 00:14:38,960 Speaker 10: his firm is seeing meaningful business impact. And we've also 268 00:14:39,040 --> 00:14:42,720 Speaker 10: seen that shares of Americana Restaurants International, the Middle East 269 00:14:42,760 --> 00:14:46,520 Speaker 10: franchise operator for KFC, Pizza Hut, Krispy Kreme and Hardy's, 270 00:14:47,160 --> 00:14:50,600 Speaker 10: they've declared significantly since mid October. And a lot of 271 00:14:50,680 --> 00:14:53,720 Speaker 10: end lists are saying that's that the hitd to profits 272 00:14:53,760 --> 00:14:54,640 Speaker 10: is from the boycotts. 273 00:14:54,640 --> 00:14:57,000 Speaker 2: Okay, And of course we'll get more information from these companies. 274 00:14:57,040 --> 00:14:59,480 Speaker 2: We're expecting it in their next set of earnings results 275 00:14:59,520 --> 00:15:02,880 Speaker 2: as well. Salma, you've been speaking to some consumers who've 276 00:15:02,920 --> 00:15:05,600 Speaker 2: changed their spending habits as a result of these campaigns. 277 00:15:05,680 --> 00:15:08,280 Speaker 2: Let's listen to part of one of your conversations with 278 00:15:08,400 --> 00:15:11,160 Speaker 2: Sarah L. Masri, who works as a project manager in 279 00:15:11,200 --> 00:15:13,240 Speaker 2: a cultural organization in Egypt. 280 00:15:13,480 --> 00:15:20,680 Speaker 11: And al, Look, here's why I think boycotting is important 281 00:15:21,960 --> 00:15:25,560 Speaker 11: because largely we're helpless. We're their closest neighbor and we 282 00:15:25,600 --> 00:15:32,760 Speaker 11: are supposed to be doing more, but we can't. We 283 00:15:32,800 --> 00:15:36,160 Speaker 11: are restricted by decisions governments are take it. So I 284 00:15:36,200 --> 00:15:39,160 Speaker 11: believe that boycotting is the only weapon of the people. 285 00:15:39,760 --> 00:15:42,160 Speaker 11: It's the only thing people have control of. 286 00:15:45,720 --> 00:15:50,880 Speaker 2: Sarah Masri there speaking to Salmama. How widespread our opinions 287 00:15:50,920 --> 00:15:53,360 Speaker 2: like these in Egypt and across the Middle East. 288 00:15:54,000 --> 00:15:56,080 Speaker 9: A lot of people like Sarah are turning to local 289 00:15:56,120 --> 00:15:59,400 Speaker 9: alternatives since the beginning of the war in protest again 290 00:15:59,480 --> 00:16:03,160 Speaker 9: is Western government support for Israel. You can see the 291 00:16:03,360 --> 00:16:05,600 Speaker 9: evidence in the streets of Cairo, for example, where the 292 00:16:05,600 --> 00:16:10,000 Speaker 9: ones very very popular global fast food chains and shops 293 00:16:10,040 --> 00:16:14,200 Speaker 9: are largely empty. Pro Palestinian sentiment has traditionally been strong 294 00:16:14,240 --> 00:16:17,080 Speaker 9: in Egypt, Jordan, create and a lot of countries in 295 00:16:17,120 --> 00:16:20,160 Speaker 9: the Middle East, and since October, boycut calls have circulated 296 00:16:20,200 --> 00:16:23,640 Speaker 9: on social media, lasting dozens of companies and products, prompting 297 00:16:23,680 --> 00:16:26,920 Speaker 9: shoppers to shift to local alternatives. I think the point 298 00:16:27,240 --> 00:16:30,680 Speaker 9: that Sarah is making here is very important and is 299 00:16:30,760 --> 00:16:33,840 Speaker 9: being shared by a lot of people here is that 300 00:16:34,080 --> 00:16:37,080 Speaker 9: in this region, where there's a little chance of people 301 00:16:37,120 --> 00:16:39,560 Speaker 9: to take to street to the streets because of the 302 00:16:39,600 --> 00:16:43,640 Speaker 9: security restrictions, the boycot can be the best, or even 303 00:16:43,640 --> 00:16:46,400 Speaker 9: the only way to make their voices heard. And like 304 00:16:46,480 --> 00:16:49,200 Speaker 9: she said, the only thing that you can't control is 305 00:16:49,200 --> 00:16:51,200 Speaker 9: where I put my money. Some of the people that 306 00:16:51,360 --> 00:16:56,000 Speaker 9: interviewed were also saying that joining the boycot made them 307 00:16:56,200 --> 00:16:59,320 Speaker 9: more conscious of the power as consumers, So the supermarket 308 00:16:59,400 --> 00:17:03,280 Speaker 9: trips are now less about grabbing the favorite or even 309 00:17:03,320 --> 00:17:06,680 Speaker 9: the cheapest product. It's more about the values behind it. 310 00:17:06,840 --> 00:17:10,400 Speaker 9: Consumers are becoming more mindful and conscious of the human 311 00:17:10,520 --> 00:17:13,520 Speaker 9: costs of the consumption and are demanding greater transparency and 312 00:17:13,520 --> 00:17:16,360 Speaker 9: are expecting a specific set of standards and ethics from 313 00:17:16,400 --> 00:17:17,240 Speaker 9: the brands they buy. 314 00:17:17,760 --> 00:17:20,399 Speaker 2: That's really interesting to put it in that context for us. 315 00:17:20,440 --> 00:17:23,320 Speaker 2: Another parts of this story are the companies who've been 316 00:17:23,680 --> 00:17:27,240 Speaker 2: benefiting from the boycotts of other brands. You've been speaking 317 00:17:27,240 --> 00:17:29,200 Speaker 2: to some of them, including a soda maker in Egypt 318 00:17:29,240 --> 00:17:30,960 Speaker 2: that's seen a big boost in their sales. What have 319 00:17:31,040 --> 00:17:32,840 Speaker 2: they told you, Yes, definitely. 320 00:17:32,920 --> 00:17:36,000 Speaker 9: The past three months have witnessed the rise of local brands. 321 00:17:36,240 --> 00:17:39,640 Speaker 9: Social media users and influences have been using the platforms 322 00:17:39,640 --> 00:17:42,840 Speaker 9: to advocate and re view local products instead of Western ones, 323 00:17:43,200 --> 00:17:49,320 Speaker 9: including food, clothes, skincare. One of the companies is Pierce Pattests. 324 00:17:49,480 --> 00:17:52,320 Speaker 9: It's an old Egyptian company that used to have popularity 325 00:17:52,520 --> 00:17:55,400 Speaker 9: one hundred years ago and used to take pride as 326 00:17:55,440 --> 00:17:59,080 Speaker 9: the first maid and egypt soda, but then was overtaken 327 00:17:59,119 --> 00:18:02,399 Speaker 9: by the rise of low Western brands. Over the decades. 328 00:18:02,760 --> 00:18:06,639 Speaker 9: Now it's the opposite. Since October, people took to social 329 00:18:06,680 --> 00:18:08,680 Speaker 9: media to promote for it and look for it. 330 00:18:08,680 --> 00:18:09,920 Speaker 11: Everywhere they were. 331 00:18:10,560 --> 00:18:15,240 Speaker 9: The company was bombarded with calls from customers making orders. 332 00:18:15,640 --> 00:18:18,920 Speaker 9: And that's because consumers are going to restaurants and supermarkets 333 00:18:18,960 --> 00:18:23,000 Speaker 9: asking for Spiro or any other local sold maker. And 334 00:18:23,359 --> 00:18:25,399 Speaker 9: the company was saying that their sales have more than 335 00:18:25,480 --> 00:18:28,119 Speaker 9: triple because of that. And there's so many stories like 336 00:18:28,160 --> 00:18:29,119 Speaker 9: that of Spars Pats. 337 00:18:29,400 --> 00:18:32,600 Speaker 2: So that was Bloomberg's Salma Elwardani reporting from Cairo and 338 00:18:32,640 --> 00:18:35,399 Speaker 2: before he heard Lenel Rashdan discussing their reporting on the 339 00:18:35,400 --> 00:18:37,960 Speaker 2: boycott movements across the Middle East. A couple of interesting 340 00:18:37,960 --> 00:18:40,000 Speaker 2: points in this this story, by the way, there's plenty 341 00:18:40,000 --> 00:18:42,200 Speaker 2: more detail art on the terminal and on bloomberg dot 342 00:18:42,200 --> 00:18:44,359 Speaker 2: Com if you want to read it as well. Is 343 00:18:44,400 --> 00:18:47,360 Speaker 2: this idea of the places that and this does meaning 344 00:18:47,359 --> 00:18:49,280 Speaker 2: that both of the reporters that I spoke to and 345 00:18:49,280 --> 00:18:51,280 Speaker 2: our other colleagues across the region have talked about as well. 346 00:18:51,320 --> 00:18:53,399 Speaker 2: It's the places that are empty that you would normally 347 00:18:53,440 --> 00:18:56,240 Speaker 2: see these these big particularly American brands, the likes of 348 00:18:56,280 --> 00:19:00,320 Speaker 2: Starbucks or KFC. As we heard there those those outlets 349 00:19:00,400 --> 00:19:03,520 Speaker 2: are much quieter and have been much quieter, and that's 350 00:19:03,520 --> 00:19:04,879 Speaker 2: been one of the ways. And I think that speaks 351 00:19:04,880 --> 00:19:06,880 Speaker 2: to the point that Salma made, as you know, whereas 352 00:19:06,880 --> 00:19:09,480 Speaker 2: people feel very limited in their ability to protest in 353 00:19:09,520 --> 00:19:11,640 Speaker 2: some of these countries, this is a way that people 354 00:19:11,680 --> 00:19:16,639 Speaker 2: are able to express their opinions, you know, without necessarily 355 00:19:16,640 --> 00:19:18,120 Speaker 2: putting themselves as risk. 356 00:19:18,400 --> 00:19:21,640 Speaker 1: Yeah. I think to my mind, in terms of investors, 357 00:19:21,640 --> 00:19:27,960 Speaker 1: this speaks to the complexity the difficulties of investing in ESG. 358 00:19:28,960 --> 00:19:31,360 Speaker 1: You know, environmental social governmance. You know that there are 359 00:19:31,840 --> 00:19:34,479 Speaker 1: different parameters in different parts of the world about what 360 00:19:34,520 --> 00:19:38,800 Speaker 1: that might mean. And for example, looking at the data 361 00:19:38,920 --> 00:19:41,560 Speaker 1: only today on the Ternel, there's a piece about how 362 00:19:41,560 --> 00:19:45,040 Speaker 1: actually ESG funds have seen a big net global outflow. 363 00:19:45,320 --> 00:19:47,040 Speaker 1: There's been a sort of turning away, certainly in the 364 00:19:47,160 --> 00:19:49,359 Speaker 1: US a little bit in the last three months. US 365 00:19:49,359 --> 00:19:52,280 Speaker 1: investors have turned away from that. So, I mean, overall 366 00:19:52,480 --> 00:19:55,080 Speaker 1: ESG funds have gone up in the last year, but 367 00:19:55,160 --> 00:19:56,800 Speaker 1: I think that's sort of one of the issues, you know, 368 00:19:56,840 --> 00:19:58,200 Speaker 1: when you're thinking about investing. 369 00:19:58,400 --> 00:20:00,040 Speaker 2: Yeah, and look, this is something that we will be 370 00:20:00,080 --> 00:20:03,239 Speaker 2: looking out for details of in the reports from some 371 00:20:03,280 --> 00:20:05,760 Speaker 2: of these big consumer facing companies that operate in the 372 00:20:05,800 --> 00:20:07,639 Speaker 2: Middle East as well, because what we have at the 373 00:20:07,680 --> 00:20:10,439 Speaker 2: moment is tracked via moves on the stock market and 374 00:20:10,640 --> 00:20:14,399 Speaker 2: individual stories that we've heard from franchise holders and others 375 00:20:14,480 --> 00:20:16,399 Speaker 2: in the region as well, so will be interested to 376 00:20:16,560 --> 00:20:19,960 Speaker 2: follow how exactly this will play out in those global 377 00:20:20,000 --> 00:20:22,560 Speaker 2: earnings will get from those companies in the coming weeks 378 00:20:22,600 --> 00:20:26,440 Speaker 2: as well. This is Bloomberg Daybreak Europe, your morning brief 379 00:20:26,480 --> 00:20:29,119 Speaker 2: on the stories making news from London to Wall Street 380 00:20:29,240 --> 00:20:29,840 Speaker 2: and beyond. 381 00:20:30,119 --> 00:20:34,080 Speaker 1: Look for us on your podcast feed every morning, on Apple, Spotify, 382 00:20:34,160 --> 00:20:36,120 Speaker 1: and anywhere else you get your podcasts. 383 00:20:36,160 --> 00:20:39,200 Speaker 2: You can also listen live each morning on London DAB Radio, 384 00:20:39,240 --> 00:20:41,920 Speaker 2: the Bloomberg Business app, and Bloomberg dot Com. 385 00:20:41,960 --> 00:20:44,760 Speaker 1: Our flagship New York station, is also available on your 386 00:20:44,760 --> 00:20:49,479 Speaker 1: Amazon Alexa devices. Just say Alexa play Bloomberg eleven thirty. 387 00:20:49,720 --> 00:20:52,400 Speaker 2: I'm Caroline Hepka and I'm Stephen Carroll. 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