Speaker 1: This is How Men Think with brooks Like and Gavin
Speaker 1: de Grab and I Hear Radio podcast. Welcome to another
Speaker 1: episode of How Men Think. My name is brooks Like,
Speaker 1: and I'm so excited about this episode. We have some
Speaker 1: amazing guests and I've been researching this gentleman since i
Speaker 1: found out he has been coming on the show. This
Speaker 1: episode is about entrepreneurship. We are looking to serve our
Speaker 1: community of entrepreneurs. So many people in the world right
Speaker 1: now and so many people in How Men Think community
Speaker 1: are entrepreneurs, including myself having just launched World Playground two
Speaker 1: days ago. So we brought on the absolute best mind
Speaker 1: in the entrepreneurs space. He is an original shark on
Speaker 1: the hit TV show The Shark Tank. He's a creator
Speaker 1: of the infomercial and pioneer of as seen on TV industry,
Speaker 1: co founding board member of the Entrepreneurs Organization founded in
Speaker 1: this man is a legend in the entrepreneur space. He's
Speaker 1: launched over five hundred products five billion dollars in global sales,
Speaker 1: worked with all kinds of celebrities, the entrepreneurs entrepreneur Mr
Speaker 1: Kevin Harrington, my man. Welcome to that great introduction. I
Speaker 1: love that gonna hang out with you more often, right, Okay,
Speaker 1: I still feel like I didn't even do you justice,
Speaker 1: my friend, because like what you've done in the entrepreneurs space,
Speaker 1: Like you've launched five products, uh five billion dollars in sales,
Speaker 1: Like we can't even wrap our brain around, like the
Speaker 1: impact that you've had and how you've pioneered the space,
Speaker 1: and you're coming out with a brand new book to
Speaker 1: share all of your knowledge with us. Can you tell
Speaker 1: us a little bit about your book? Sure? So um,
Speaker 1: and thank you for for having me today. I've I
Speaker 1: am an entrepreneur and and I go back to my
Speaker 1: I've been an entrepreneur for forty forty years, okay, And
Speaker 1: so I tell people that they say, well, why, why
Speaker 1: and how did you become successful? And there's one single
Speaker 1: thing that I can always track to my success, and
Speaker 1: it was having some of the best mentors in the world.
Speaker 1: And my first my book is called Mentor to Millions,
Speaker 1: And it's not about millions of dollars. It's about the
Speaker 1: impact that having a good mentor can can bring to you.
Speaker 1: It can bring such an exponential uh power to the
Speaker 1: table for an entrepreneur. So I had my first mentor
Speaker 1: when I was eleven years old, and guess what his
Speaker 1: name was, Charlie. It was my father. Okay, so I
Speaker 1: joke a little bit about that. But my dad was
Speaker 1: a I'm one of six kids, on the fourth of six.
Speaker 1: My dad was a bartender. And one day he said, Kevin,
Speaker 1: he said, I'm not going to be a bartender in
Speaker 1: my whole life. I've saved up enough money. I'm opening
Speaker 1: Harrington's Irish pub and you're you're eleven. I want you
Speaker 1: to come on in. And I was bar backing and
Speaker 1: bus boy and serving and cleaning aables. And but he
Speaker 1: did more than that. He taught me the books, the records,
Speaker 1: the inner workings, the hiring, the the cheating, and like
Speaker 1: one day I'm in the back washing dishes and he's like, hey,
Speaker 1: the beer truck guys here, he's delivering caves of beer.
Speaker 1: I gotta go out front, count how many caves we
Speaker 1: get today? And he bring two CAGs in to put
Speaker 1: him in the walk in. Take two empties, two more.
Speaker 1: I'm counting two, four or six. My dad comes walking
Speaker 1: through the kitchen and the guy's going back to the
Speaker 1: truck and he says, where are you going with those?
Speaker 1: And he says, I'm taking two empties to the truck,
Speaker 1: and he said, well, let me see. He lifts the
Speaker 1: top one. It's empty, the bottom one is full. He's
Speaker 1: bringing two full ones in, taking a full one and
Speaker 1: an empty back to the to his truck, stealing, Like, Dad,
Speaker 1: why is he stealing from us? And he's like, this
Speaker 1: is life, son, this is the business. You gotta be
Speaker 1: on your toes. So I learned this stuff when I
Speaker 1: was eleven years old. And then I said to my dad,
Speaker 1: but when do I get to make some money? And
Speaker 1: he said, you gotta start your own business. He coached me,
Speaker 1: mentored me. I started a driveway sealing business in Cincinnati,
Speaker 1: Ohio when I was fifteen years old. And that was
Speaker 1: I mean, okay, that was in nine, in the early seventies.
Speaker 1: I'm gonna be sixty four in October. So I'm an
Speaker 1: old entrepreneur now, okay, So I kind of dating myself. Yeah,
Speaker 1: why is entrepreneurs so? Um? So I was ceiling driveways
Speaker 1: and then I realized what was he mentoring me? When
Speaker 1: I got to college? He said, you want a six
Speaker 1: or the fourth? He said, the kid, the sisters that
Speaker 1: are older, they got their college paid for. But you
Speaker 1: are an entrepreneur, you can pay for your own college.
Speaker 1: So yeah, I started. I have a full time business though.
Speaker 1: So my senior year going into college, I started heating
Speaker 1: and air conditioning company, and I bought leads from the
Speaker 1: courthouse with new homeowner transactions, and we'd call the new homeowners,
Speaker 1: go give him a free furnace cleaning. And now we
Speaker 1: had new customers, and we built a five million dollar
Speaker 1: business in in in a couple of years back in
Speaker 1: the seventies and in the heating and air business. But
Speaker 1: one day I'm watching television and UM and and and
Speaker 1: I just ordered cable TV. This was early eighties now,
Speaker 1: and so I got I remember the first days of cable.
Speaker 1: I got HBO, movie, CNN News, ESPN, twenty four hours
Speaker 1: of sports. I get to the thirtieth channel and it
Speaker 1: was the Discovery Channel and there was nothing on. So
Speaker 1: I called the cable company. I said, well, I love
Speaker 1: the twenty nine channels i'm getting, but I'm paying for
Speaker 1: thirty channels. And they said, you're getting thirty. It's just
Speaker 1: it's only an eighteen hour a day channel. That channel thirty.
Speaker 1: They don't have enough money for twenty four hours. It's
Speaker 1: a new channel. So I said, well, wait, you mean
Speaker 1: six hours a day is nothing and they said, yeah,
Speaker 1: pretty much. We're just gonna put bars on the screen.
Speaker 1: So I said, but what if I have something that
Speaker 1: I can put on there that would make you some money?
Speaker 1: And they said, come on in and talk to us.
Speaker 1: So I started finding products and and and one thing
Speaker 1: led to the next. I was doing knife sets that
Speaker 1: I was doing UM Jack Lane, Juicer's and Tony Little
Speaker 1: Fitness and George Forman and all these kind of crazy
Speaker 1: things that you see on late night television in the
Speaker 1: old days. I was the creator of the infomercial and
Speaker 1: then UM I owned As Seen on TV inc as
Speaker 1: CNA TV dot Com, had thousands of products, and the
Speaker 1: next evolution of that was taking it into the global marketplace.
Speaker 1: So we took everything we did here. We went to Europe,
Speaker 1: dubbed it into the foreign languages, went to Asia, went
Speaker 1: to Latin America, went to the Middle East, and so
Speaker 1: we were running hundreds of products in over a hundred countries,
Speaker 1: went public on the New York Stock Exchange. And I
Speaker 1: had mentors along the way to help me build that business.
Speaker 1: That's amazing. Just like hearing that story, how you saw
Speaker 1: an opportunity and created something. You're like, Oh, this is
Speaker 1: a little window where I can actually be proactive with something.
Speaker 1: I see an opportunity, I'm gonna make it happen. I
Speaker 1: hope that inspires our community to keep their eyes out
Speaker 1: to just observe and see where opportunities, especially now with
Speaker 1: the world changed so much, where opportunities are falling. Um,
Speaker 1: you said you had mentors in the book is called
Speaker 1: literally mentors in millions? Right? Yeah? Can you explain why
Speaker 1: that is so important? Why that was so paramount to
Speaker 1: you in your success, Because the more I talked to
Speaker 1: successful business people, the more I hear the word mentor.
Speaker 1: So here, so one thing that I missed during the
Speaker 1: growth of the company. We when we we didn't just
Speaker 1: go straight to five million. We were fifty five zero
Speaker 1: million in sales. We flatlined. And the reason being, so
Speaker 1: I I sitting there with the successful business. I had
Speaker 1: forty thousand orders from customers, but I had no inventory.
Speaker 1: And so to get the inventory, they the factory said, Okay,
Speaker 1: you send me the money for the forty thousand. Today,
Speaker 1: we'll go by the row materials, make it, put it
Speaker 1: on a boat. Take six weeks to get to you,
Speaker 1: it'll be ninety days you'll have the inventory. I'm like, no,
Speaker 1: I've got the orders right now. I can't wait ninety days.
Speaker 1: I'm gonna lose them all. So the guy said, we'll
Speaker 1: go to a bank and get some letters of credit,
Speaker 1: gets some financing. Well I did, and every bank laughed
Speaker 1: at me. They said, you know, you know you don't
Speaker 1: have any assets. We're I said, well, we'll put up
Speaker 1: the inventory as for security. They said, what are we
Speaker 1: gonna do with the inventory if you close the business?
Speaker 1: So I went seeking for a financial mentor. And so
Speaker 1: I can talk about how do you get a mentor
Speaker 1: after this? But because I reached out to some people
Speaker 1: and I'll talk about it in a second, to get
Speaker 1: the right mentor. And I got a former bank president
Speaker 1: that was retired who was still looking to keep a
Speaker 1: little juice going into this day to day life. Right.
Speaker 1: So I met with him and I showed him my business,
Speaker 1: my orders. He was he was just blown away. It's
Speaker 1: like Kevin. He said, how much money are you raising?
Speaker 1: I said, I need three million dollars. He said, I'll
Speaker 1: tell you what. This is the deal. I'm gonna mentor
Speaker 1: you to raise three million I'm gonna get to three million,
Speaker 1: probably from one of the five banks that turns you down,
Speaker 1: he said. But I'm not gonna charge you a dime.
Speaker 1: It's gonna take me ninety days because i've gotta get
Speaker 1: your company cleaned up, your agreements in place. I gotta
Speaker 1: walk in with a big file of documentation, and and
Speaker 1: in ninety days, I'm gonna get you that money, and
Speaker 1: then you're gonna want to sit down with me and
Speaker 1: see if there's something you can do with me long term.
Speaker 1: Because there's no charge for the three million. I promise
Speaker 1: you it's gonna happen. And little did I know, but
Speaker 1: it was a little short of ninety days. This guy
Speaker 1: got me the money. We went from fifty million million
Speaker 1: with that capital. We we ended up getting some other
Speaker 1: lines of credit along the way. We got a ten
Speaker 1: million dollar line at Chemical Bank. But once I learned
Speaker 1: how to do it, it's it's how do you communicate
Speaker 1: with the banks? Right? It's you know, I was a
Speaker 1: marketing guy. I knew how to sell Tony Little Gazelles
Speaker 1: and jack Elaine Juicer's, but I didn't know how to
Speaker 1: walk into a bank and get a three million dollar
Speaker 1: line of credit. But now I did, and now I
Speaker 1: had a dream team to help me do that. Wow. Amazing.
Speaker 1: So let's talk about how people can go about finding
Speaker 1: that mentor because what I received a lot and you
Speaker 1: probably receive a lot of this is people reach outing,
Speaker 1: reaching out to you, wanting from you, wanting from you,
Speaker 1: Hey can I They always say they can I pick
Speaker 1: your brain? Can I pick your brain? I'm like, picking
Speaker 1: my brain doesn't sound like fun, Like, like, my time
Speaker 1: is valuable. I can't give to everybody. Um, But then
Speaker 1: when people reach out and be like, hey, I love
Speaker 1: what you're doing. I'd love to like to shadow you
Speaker 1: for a day, you know that way? They they're like,
Speaker 1: I don't want anything from you. It's it's not like
Speaker 1: costing me anything. My my ears totally like and my
Speaker 1: eyes go to that person and I feel invested in
Speaker 1: that person. So whenever I reach out to somebody in
Speaker 1: a mentor position, I always reach out and how can
Speaker 1: I give to this person knowing I'm going to benefit
Speaker 1: just being in the same room as then, But um,
Speaker 1: how would you encourage people to reach out to a mentor,
Speaker 1: to find a mentor to help grow there? So I'll
Speaker 1: tell you the formula that I used um and and
Speaker 1: this was way back and this is the exact thing
Speaker 1: that I did when I got the finance mentor. So,
Speaker 1: so think about this, You're I was in business, and
Speaker 1: I was in the scene a TV business. I've got
Speaker 1: accountants I'm writing checks to every every month. I've got
Speaker 1: lawyers that are helping me. I've got phone centers, I've
Speaker 1: got media centers, I've got i'm buying media I'm having
Speaker 1: I've got the film and centers. Now I'm writing checks
Speaker 1: all of these people. So think about you know, do
Speaker 1: you trust those folks? Well, hey, you're in business with
Speaker 1: those people. So I read, I say, who do you? Right?
Speaker 1: Chext to is the first place to go to to think, hey,
Speaker 1: mr accountant, you've been helping do my taxes and my
Speaker 1: accounting for the last five years. I need a mentor
Speaker 1: in this area. I need this or I need that.
Speaker 1: Oh wow, let me look around. I mean just the
Speaker 1: other day I called my accountant asking for some help
Speaker 1: on a particular matter, and within within an hour, we
Speaker 1: had three alternatives for me. Right, and so, I mean,
Speaker 1: it's what what what what happened here? Was I told
Speaker 1: folks were flatlined. We want to pan x our business
Speaker 1: and if I get the right mentor your your business
Speaker 1: with us is gonna be a lot better. I'm gonna
Speaker 1: be buying more media, I'm gonna be fulfilling more products,
Speaker 1: more accounting, more legal. So they had a vested interest
Speaker 1: in helping me get to the right people. So every
Speaker 1: everybody was willing to help me find some people they
Speaker 1: weren't all I mean I find I did get the
Speaker 1: right one from one of my connections. Sometimes you know,
Speaker 1: things don't happen, but this is that's step one. Who
Speaker 1: do you write checks too? And who is in your
Speaker 1: inner circle of friends and people and influence that you
Speaker 1: can rely on to give you some good advice? Right,
Speaker 1: And let's put it this way, a lawyer and account
Speaker 1: they have a professional fiduciary responsibility to help you also, right.
Speaker 1: So so that's step one. But secondly, I've been very
Speaker 1: powerful you mentioned earlier. I was one of the co
Speaker 1: founders of e O now entrepreneurs Organization. When you join EO,
Speaker 1: we give you a mentor group that that is going
Speaker 1: to be your mentor group that you meet with every
Speaker 1: single month. And so that's part of joining EO. So
Speaker 1: that because I knew how powerful mentors could be in business.
Speaker 1: We wanted that to be part of the structure of
Speaker 1: e O that when you join you get mentored also.
Speaker 1: So you know, what what organizations do you belong to?
Speaker 1: Do you belong to the Chamber of Commerce? Do you
Speaker 1: belong to the Entrepreneurs Organization? Do you belong Have you
Speaker 1: heard of Joe Joe Polish's Genius Network or any of
Speaker 1: those kind of groups. You know, there's a there's another
Speaker 1: one called board of Advisors. You know, I belonged to
Speaker 1: some professional associations that allow me also network with some
Speaker 1: amazing people and get some some great advice. Because I
Speaker 1: will tell you this, I was seeking a very high
Speaker 1: level mentor about ten years ago and I and I
Speaker 1: got to Richard Branson and um, and I was like,
Speaker 1: your kid, me, you really can connect me into Richard
Speaker 1: Branson one of my one of my association people peers,
Speaker 1: and they said absolutely, And he's not even going to
Speaker 1: charge anything. You're gonna go down to neck Care Island.
Speaker 1: He's gonna sit with you and you're gonna you'll have
Speaker 1: some fun while you're there too, because you're gonna get
Speaker 1: some one on one mentoring from Richard Branson. And so
Speaker 1: I said, Wow. I said, I'm gonna make a donation
Speaker 1: to charity because I want to be all in right
Speaker 1: and make a long story short. I spent three days
Speaker 1: a neck ryla with Richard Branson, so um and boy
Speaker 1: he I don't think we have time to day to
Speaker 1: get into it right. It's I've had zig Ziggler was
Speaker 1: a mentor to me. Richard Branson. Go for the gusto, man,
Speaker 1: go get the biggest and the best that you can get.
Speaker 1: Don't be afraid. I mean, I'll tell you the toughest
Speaker 1: mentors to get our sharks because they're getting so inundated
Speaker 1: because they're on TV, right. I mean. I reached out
Speaker 1: to Robert Hurchevik the other day. Robert, I know, you know,
Speaker 1: do you know Robert, he's a super guy. I went
Speaker 1: to his wedding and he's got twins now, and I
Speaker 1: reached out to him and he said, Kevin said said, man,
Speaker 1: he said, it's so tough for me to invest in product.
Speaker 1: I wasn't asking him to invest anything, but we're just
Speaker 1: catching up and he's like, I'm I'm really focused. He's
Speaker 1: in the security, high tech security business, and so he's like,
Speaker 1: I just don't get time for the for products as
Speaker 1: much as I used to when I first when he
Speaker 1: first started shark tags. These guys get so. I mean,
Speaker 1: do you think Mark Cuban's got a full inbox? You know?
Speaker 1: You know, like Mark gets back to me, but he's like, Kevin,
Speaker 1: I'm so busy. I know you're busy, Go do it man.
Speaker 1: I love that show Man. That show is so valuable.
Speaker 1: The amount of that show has provided and just also
Speaker 1: inspiration and it can do attitude and that. Uh it's
Speaker 1: the American dream, right, It's the American you can create
Speaker 1: the life that you want. It's literally that show. So
Speaker 1: that show is amazing. Um, we're gonna bring another guest
Speaker 1: on here shortly, but I want to get like three
Speaker 1: top tips that you have for today's entrepreneurs and for
Speaker 1: myself included, who just launched a new business two days ago.
Speaker 1: What do you see with the current climate right now that, um,
Speaker 1: that are opportunities for entrepreneurs were things to look out for? Great? Okay,
Speaker 1: So first of all, um, when COVID first hit, a
Speaker 1: lot of people put their head in the sand. I
Speaker 1: mean for two days. I was shocked when I first
Speaker 1: realized what was happening to the world and um, but
Speaker 1: so thirty million people got unemployed. And what are these
Speaker 1: people doing. They're they're at home, So what are they
Speaker 1: doing at home? They're going on their TVs, They're going
Speaker 1: on their computers. The usage levels of television and the
Speaker 1: Internet was spiking tremendously during the last six months. At
Speaker 1: the same time, the advertiser levels was plummeting, because you
Speaker 1: didn't If you're a restaurant and you're closed, you're not advertising.
Speaker 1: If you're a concert promoter and you're not doing concerts,
Speaker 1: you're not advertising. So this window of opportunity is still here,
Speaker 1: but it's called customer acquisition focus. And what I did
Speaker 1: when this was happening, that viewerships are spiking the advertisers
Speaker 1: are dropping. I was able to take campaigns that we
Speaker 1: were paying eighteen bucks to acquire a customer, drop it
Speaker 1: to five bucks off because the media was so cheap.
Speaker 1: And my buddy Karl Dickler that did a beach body.
Speaker 1: He was pounding the airwaves eight thousand dollars worth of
Speaker 1: free program all of it for free. Why, customer acquisition
Speaker 1: is what everybody that was smartness focusing on. So anybody
Speaker 1: that's an entrepreneur tune up your your direct to the
Speaker 1: consumer business, your e commerce business, your customer acquisition cost activities,
Speaker 1: whether it's Facebook, Instagram, wherever you're getting your customers, television,
Speaker 1: focus on getting lower customer acquisition costs. That's number one.
Speaker 1: Um number two, it goes back to mentoring. I say,
Speaker 1: surround yourself with a good team of mentors of people,
Speaker 1: and you don't have to pay all these people either.
Speaker 1: I mean sometimes a mentor might have to get paid,
Speaker 1: or you might have to make a little donation or something.
Speaker 1: But like I'm a marketing guy, I'm I'm a sales guy.
Speaker 1: I'm not at I knew nothing about digital and Facebook.
Speaker 1: I was as seen on TV. What did I do
Speaker 1: when you know? I went, I don't have you ever
Speaker 1: heard of Russell Brunson, the click funnel guy ten years
Speaker 1: ago before he ever created click funnels? Who did I
Speaker 1: reach out to Russell Brunson? He was the digital guru?
Speaker 1: I said, Russell, I need some mentoring. And we sat
Speaker 1: down and he mentored me and he said, you're doing
Speaker 1: it all wrong. You're doing this wrong, you're doing that wrong.
Speaker 1: So what did I do? I've wrought on a team
Speaker 1: of young digital experts. We sold as seen a TV Inc.
Speaker 1: I sold as seen a TV dot com and I
Speaker 1: focused on digital. And I did this years ago because
Speaker 1: I knew this was what was coming. So the dream
Speaker 1: team of experts is gonna make it happen for you.
Speaker 1: And the third thing that I'm gonna tell you that
Speaker 1: you should do is when when COVID hit, so many
Speaker 1: people said, oh geez, I'm out of I don't have
Speaker 1: any money, and now I'm out of business and I'm
Speaker 1: really in trouble. So you know, I say, get you know,
Speaker 1: now is the time to go put some money in
Speaker 1: the coffers to build your business, Go raise some capital.
Speaker 1: And there's all time better than right now if you've
Speaker 1: got a good business and a good presentation, because you
Speaker 1: can have the greatest you know, I can have forty
Speaker 1: tho orders, but if I don't have cash to fulfill them,
Speaker 1: about a business, right, So get that cash, Go get
Speaker 1: some money. I invested in a crowd of equity crowdfunding
Speaker 1: company for example, company called Republic. We've done a hundred
Speaker 1: and seventy five equity crowd fundings and we're raising half
Speaker 1: a million. A million. Now we're able to raise even more.
Speaker 1: But I'm raising money like crazy for dozens and dozens
Speaker 1: and dozens of companies that needed it. I mean, I
Speaker 1: don't need capital myself. I've been successful in weather the
Speaker 1: storms over the years and taking chips off the table
Speaker 1: from the deals that I've been involved with. But if
Speaker 1: you're an entrepreneur, you got you know, focus on customer acquisition,
Speaker 1: get the dream team, and raise some capital with that
Speaker 1: dream with the dream team's resumes amazing. Howful for our
Speaker 1: community to listen to UM and we have we're joining
Speaker 1: us right now, Kevin. We have an entrepreneur joining us
Speaker 1: right now. He's an accomplished actor, he's a former professional
Speaker 1: baseball pitcher, and he's an aspiring coffee entrepreneur. Actually is
Speaker 1: a coffee entrepreneur. We have Mr Scott Patterson with a Scott,
Speaker 1: what's up? Brother? How you doing Brooks? Nice to meet
Speaker 1: you and thanks for having me on. Hi Kevin, Thank Scott,
Speaker 1: how are you doing? Nice to meet you? Uh uh?
Speaker 1: The brave sign me traded me of the Yankees, and
Speaker 1: then it was all over after that, A little bit,
Speaker 1: a little look, a little bit, uh, a little bit
Speaker 1: with the Rangers, and then a little bit with the Dodgers,
Speaker 1: and it was kind of all over. I got, I
Speaker 1: got a lot of I got a lot of bus
Speaker 1: rides in the South. My mom wanted me to be
Speaker 1: a professional baseball player because she wanted to sit in
Speaker 1: the sun to watch me play, not sit inside a
Speaker 1: cold drink. So wow, uh yeah, just anyway, my mom
Speaker 1: always advocated for me to be a baseball player. But Scott,
Speaker 1: welcome to the show. Brother Peter taking time. Uh, we're
Speaker 1: speaking with Kevin who has just a vast and ungngodly
Speaker 1: amount of entrepreneurship insight as an entrepreneur yourself with Scotty
Speaker 1: P's Big Mug Coffee. Do you have any questions for
Speaker 1: the Entrepreneur Group, Mr Kevin Harrington, Um, right now, anything
Speaker 1: that can help your business or anything that you've learned
Speaker 1: or see happening going through COVID right now. You know,
Speaker 1: one of Kevin, one of the opportunities that I see
Speaker 1: in with what's going on now is what we're doing
Speaker 1: as the company. And we're small. We we've were two
Speaker 1: and a half years old and we're still pretty small. UM,
Speaker 1: very small staff, very hard working. But we're reaching out
Speaker 1: to other businesses who are struggling and we're partnering with
Speaker 1: them uh in a gift box kind of a model,
Speaker 1: so that their products can go on our gift box
Speaker 1: and we can sell through our site because our s
Speaker 1: c O is pretty good, our social media is pretty strong,
Speaker 1: about half a million social media followers. So we want
Speaker 1: to we want to help smaller companies that I mean,
Speaker 1: so many are going under right now, and so many
Speaker 1: are UM are struggling, and we want to help keep
Speaker 1: them feeding their families and keep them sort of online
Speaker 1: and keeping them going a little bit. Uh because because
Speaker 1: we have the bandwidth to do with the idea to
Speaker 1: do it. So the model is working, and we're so
Speaker 1: busy right now that we're having to bring on more
Speaker 1: staff just to manage all of just the con the contractual,
Speaker 1: just the paperwork that goes involved. And I'm sure you
Speaker 1: understand what I'm talking N d A s and contracts
Speaker 1: and all that kind of stuff. UM. Do you see,
Speaker 1: you know there's a point at which you have to
Speaker 1: take a breather, uh and and not take on so
Speaker 1: many companies. Um. And we're trying to keep it close
Speaker 1: to the coffee so it makes sense right, UM. How
Speaker 1: when do you know when expansion becomes UM a liability?
Speaker 1: When when it's when it's actually hurting the company. That's
Speaker 1: that's the one. We're facing. So many emails and so
Speaker 1: many opportunities, but we don't want to hurt the overall
Speaker 1: business and then kind of ruin the entire model. How
Speaker 1: what's what's the tipping point? What are the warning signs? Yeah,
Speaker 1: I mean it's a good question. You know, it's it's
Speaker 1: kind of difficult without having a little more detail. But um,
Speaker 1: you know, the one thing I want to say is
Speaker 1: because so many people when they asked me what should
Speaker 1: I do? I think moving in a very good direction.
Speaker 1: Because one of the one of the powerful things that
Speaker 1: has been present in my world and is a direction
Speaker 1: that I'm heading in um and have been, is things
Speaker 1: that involved continuity, right, And you're in the business of continuity.
Speaker 1: So so for example, I did Tony Little's uh AB isolator,
Speaker 1: I did Tony Little's gazelle. I did Jack Laine's juicer.
Speaker 1: What didn't people need a second one? They didn't need
Speaker 1: a second gazelle, they didn't need a second juicer. But
Speaker 1: Gregreaker did proactive because the average customer ordered that eight
Speaker 1: or nine times continuity, So you're focused in the continuity arena.
Speaker 1: What what I would say, you should pay very close
Speaker 1: attention to you. Are you shipping out a monthly box? Uh,
Speaker 1: it's it's well, we're either doing one off people that
Speaker 1: are able to fulfill on a daily basis, or we're
Speaker 1: doing a seasonal box so it's four times a year. Yeah,
Speaker 1: So I would I would pay close attention to the
Speaker 1: the uh, the the continuity, the drop offs, and and
Speaker 1: and also of what products are creating the great buzz
Speaker 1: for you because people I've been there, there's lots of
Speaker 1: companies that have been in the box business over the years. UM.
Speaker 1: I love to tell the story of bark Box, and
Speaker 1: so I'm gonna give you one good uh, one good
Speaker 1: tip here for uh that bark Box used unbelievably successful Okay,
Speaker 1: bark Box, they didn't go out and spend a bunch
Speaker 1: of money on TV like I was the has Seen
Speaker 1: a TV guy. What they did was they had the
Speaker 1: people that were getting the boxes tape videos while they
Speaker 1: were opening the boxes with their dogs present, and so
Speaker 1: open the box and take a video the dog was
Speaker 1: jumping up and down and chewing on that new bone
Speaker 1: or whatever it was. And then they'd send that video
Speaker 1: to their followers. So this propelled the continuity and the
Speaker 1: re orders, and they ended up with over a quarter
Speaker 1: of a million of these videos out in the marketplace.
Speaker 1: So I'm gonna encourage you to go down that path
Speaker 1: and focus on getting those reorders, because that that is
Speaker 1: the key in terms of you know, the the too
Speaker 1: much stuff going on sometimes that happens as an entrepreneur,
Speaker 1: and you just have to kind of do as much
Speaker 1: as you can at the highest level, delegate the dog
Speaker 1: work to other people so that you don't get too
Speaker 1: consumed on the small details of the things that are
Speaker 1: happening there. You've gotta keep a clear head at the
Speaker 1: top end, so you know, legate I brought in all
Speaker 1: internal and people in the beginning and built my business.
Speaker 1: I built my own fulfillment center, built my own phone center,
Speaker 1: my own customer service center. We found we could do
Speaker 1: it transactionally better by using third partners. So how how
Speaker 1: long did it if I could have a follow up?
Speaker 1: Brooks um, that's where we're uh, We're targeting our own fulfillment,
Speaker 1: our own uniform box, our own standards, our own facility.
Speaker 1: How long did that take you to establish? And I
Speaker 1: don't know if you want to give me a number
Speaker 1: or not. But what was the cost associated with getting
Speaker 1: your own facility and your own filment I don't even remember.
Speaker 1: I have to go back and ask some of my people.
Speaker 1: But it took it. It took us. We we did
Speaker 1: lots of evaluations before we ended up building some of
Speaker 1: our own things. But it was six months to a
Speaker 1: year process in putting all that together. I think we
Speaker 1: could maybe we could do a follow up session offline
Speaker 1: another times. We're running out of time now, but you've
Speaker 1: got a great business, and UH love to see if
Speaker 1: I can help you. Where where you base, Scott? I'm
Speaker 1: I'm in Los Angeles, Los Angeles? Okay, I'm seeing Pete, Florida.
Speaker 1: So it's a little a little bit of a drive.
Speaker 1: But maybe figure it out. Okay, I'll do it. Hey, buddy,
Speaker 1: good luck right after this. Okay, And I appreciate your
Speaker 1: time so much. I know we gotta let you go.
Speaker 1: Where can people get the book Mentor to Millions? Okay,
Speaker 1: thanks Brooks. Mentor two millions. It's an eighteen dollar book,
Speaker 1: but you get a thirty day free mentoring program with
Speaker 1: myself and my co author Mark Tim. It's very and
Speaker 1: we put together amazing content videos, but it's also live
Speaker 1: mentoring that we're gonna be doing virtual events for a
Speaker 1: thirty day period, so you're not gonna want to miss it.
Speaker 1: Eighteen bucks. Go to Kevin mentor dot com and it's
Speaker 1: it's it's definitely worth it. There's a thousand dollars worth
Speaker 1: of good we give you when you buy an eighteen
Speaker 1: dollar book. So I say, but wait, there's more, and
Speaker 1: there is so um brooks being with you, buddy than
Speaker 1: hang out with you. I'm definitely gonna pick up that
Speaker 1: book because there's so much value in it for me,
Speaker 1: especially being h I've been an entrepreneur a couple of times,
Speaker 1: but I definitely want to all right, being here, Kevin
Speaker 1: be well, thank you buddy, right YouTube, Stay safe, stay healthy,
Speaker 1: it's got to be lucky to take care. Great man,
Speaker 1: great man, Thanks go my man. Wow, tell us a
Speaker 1: little bit, give us a quick we have another guest.
Speaker 1: We have another entrepreneur. You're sticking with us this whole
Speaker 1: hour here right to yeah yeahtual co hosting privileges that
Speaker 1: means you get a special like sheriff's badge. My man,
Speaker 1: you know, I I'm doing my I'm actually doing my
Speaker 1: own podcast uh, in the next couple of months on
Speaker 1: my heart. So we were all excited about that. Um,
Speaker 1: what's your podcast gonna Do you have the name of it,
Speaker 1: do you have the topic of it? What's it gonna be?
Speaker 1: We we get we just sort of have a working title.
Speaker 1: But it's going to deal with small businesses and maybe
Speaker 1: some celebrities with their side hustles, UM, and they can
Speaker 1: come on and talk about that, we can promote their businesses.
Speaker 1: And I think there's going to be somewhat of a
Speaker 1: Gilmore Girls elements since that, Um, you know, that's that's
Speaker 1: one of the things that people want to talk about
Speaker 1: and want to engage about. We're gonna have I think
Speaker 1: a portion of each podcast dedicated to that as well.
Speaker 1: But it's gonna be it's gonna be a little bit
Speaker 1: of Gilmore a little more a small business entrepreneurship and
Speaker 1: having real small business CEOs on the on the show
Speaker 1: and talking about their issues and trying to help people out.
Speaker 1: Perfect that, buddy, you just tied up our next guest.
Speaker 1: That's a perfect Yeah, we have a small business entrepreneur
Speaker 1: um with us. We have Carrie Richards with us, who's
Speaker 1: the founder of richer Is Grass fed. It's like Omaha steaks,
Speaker 1: but healthier, smaller scale. She is changing the meat industry. There.
Speaker 1: Number one product is ground beef. Carry. Are you with us?
Speaker 1: I am Hi? How are you hi? Carry? I'm excellence
Speaker 1: carry meat Scott's got me Ry. Hello, nice to meet you.
Speaker 1: Thank you so much for having me. Carrie, Welcome to
Speaker 1: the show. I'm so excited to hear about about grass fed, Um,
Speaker 1: about Richard's grass Fed. What you're doing? Can you please
Speaker 1: tell us a little bit about your small business? Yes,
Speaker 1: of course. So. Richard's grass Fed Beef is the name
Speaker 1: of our company. Richards is my last name. We started
Speaker 1: it with my brother and sister and I in two
Speaker 1: thousand twelve. It was real scrappy. We were selling whole
Speaker 1: in half beeves from our family ranch, you know, some
Speaker 1: meats and book club and um, you know, built it
Speaker 1: into a legit company. We now sell to grocery stores. Um.
Speaker 1: We sell to mostly like the kind of smaller grocery
Speaker 1: stores that have meat counters. We recently started selling online.
Speaker 1: And with the pandemic that blew up because people were, um,
Speaker 1: you know, buying meat at a crazy rate. Your business
Speaker 1: is taken off and during COVID yeah, you know, I'd
Speaker 1: ever thought about being an essential business until this all happened.
Speaker 1: To be honest, I'm like, oh, yeah, food is essential. UM.
Speaker 1: So it was. It's been in a crazy roller coaster. UM.
Speaker 1: Like I said, I started it with my brother and
Speaker 1: sister and I. We recently took on another partner. It
Speaker 1: was our sales guy that we hired from day one,
Speaker 1: so he's now UM a partial owner with us, which
Speaker 1: is really exciting. UM. And I run my family ranch
Speaker 1: UM as well as the beef company with my siblings,
Speaker 1: and we are up in Oregon House, California. No one's
Speaker 1: heard of it. It's okay, UM, but yeah, we moved
Speaker 1: up here from Oakland, California in two thousands sixteen, and
Speaker 1: UM happy to be up here during the crazy times.
Speaker 1: What I love about both of you guys, UM, Carrie
Speaker 1: and Scott. I love that both of your sort of
Speaker 1: the fabric of your d R DNA, of your company's
Speaker 1: UM has been interlaced with family because years was years
Speaker 1: was inspired by drinking coffee with your mom. Correct. Yeah, yeah,
Speaker 1: I you know, I'd come to the not the end
Speaker 1: of a long career, but I'd come to the end
Speaker 1: of Gilmore girls for sure, and maybe needed a break
Speaker 1: from acting. And it was about two thousand and sixteen
Speaker 1: and we were doing the revival, and I just thought,
Speaker 1: I like being an independent contractor, and I know you
Speaker 1: know how that feels. Those are renewable option years. On
Speaker 1: the other side, you have no control. I'd like to
Speaker 1: own something, build something. I have a young son at
Speaker 1: the time when I started, his three years OLDI six.
Speaker 1: Now I started kind of late, but I wanted my
Speaker 1: son to see me build something, and how do I
Speaker 1: connect that? So that's connected the family. And I thought,
Speaker 1: you know, I've already been marketed globally for sixteen years
Speaker 1: up to that point as a coffee uh a coffee guy.
Speaker 1: Uh So a lot of the the money had been
Speaker 1: spent on marketing and promotion. And I just thought, and
Speaker 1: I loved coffee so much, and I'm interested in I'm
Speaker 1: as interested in coffee as I am in wine. They're
Speaker 1: very similar. There's similar complexities and layers and notes and
Speaker 1: that kind of thing. And it's it's a pretty easy
Speaker 1: business to enter. Oh you know, I started it and
Speaker 1: got some good pr and um, you know, it really
Speaker 1: did start with my mom. Uh she was the really
Speaker 1: the only you know, I had a I had a dad,
Speaker 1: but he was traveling so much. It was really my
Speaker 1: mom that was paying attention and could pay attention. And uh,
Speaker 1: when I was growing up, everybody wanted to be older.
Speaker 1: We you know, I was twelve years old, and I
Speaker 1: wanted to be twice very quickly. You know, we aspire
Speaker 1: to act older and be older. And so I started
Speaker 1: drinking coffee with her, the freeze, dried crystals and all
Speaker 1: of the great a lot of great memories I have
Speaker 1: with her, and the advice she gave me about how
Speaker 1: to approach life and certain situations. It came over a
Speaker 1: cup of coffee. So I just thought it was a
Speaker 1: natural thing. And that Artemis Archer from Greek mythology is
Speaker 1: represents her Um the protector, because she was always so
Speaker 1: protective of all of my friends and all of her kids.
Speaker 1: And she was five ft two and tough as now.
Speaker 1: You didn't cross her, man, you just didn't do it. Um.
Speaker 1: And she got up every day and went to work.
Speaker 1: And even when I was in a position to help
Speaker 1: her out financially, she had too much pride. She said, Son,
Speaker 1: as long as my legs can walk me to the
Speaker 1: train station, and I can go into the city and work.
Speaker 1: I'm gonna do it. Please don't take offense, but I
Speaker 1: pay my own bills. And she had great pride in
Speaker 1: that until the day she couldn't do it anymore. Um.
Speaker 1: So that's in my d n A and I and
Speaker 1: I love this company. I love to work. Yeah. Carry
Speaker 1: I imagine your dad, because your dad was you grew
Speaker 1: up on the on the ranch. I imagine you haven't
Speaker 1: had that same kind of work ethic that scott mom,
Speaker 1: Scott's mom had, Yeah he Um. He moved up here
Speaker 1: shortly after my parents separated. I spent this was kind
Speaker 1: of dad's house, the ranch. So um. It was always
Speaker 1: such a different world than in the city because I
Speaker 1: grew I went to school in Sacramento, but then I'd
Speaker 1: spend time up here a lot of time, and so
Speaker 1: it was just so different and it was something that
Speaker 1: was so special to my brother or sister and I
Speaker 1: and um. You know, as we all get older and
Speaker 1: we hit our twenties, and all of a sudden, you know,
Speaker 1: things aren't working as good anymore. I started to get
Speaker 1: into health and reading about what I could eat, and
Speaker 1: I was like, wait a minute. I grew a grass
Speaker 1: fed beef, Like, why am I selling it to other people?
Speaker 1: Why shouldn't I sell it myself? So yeah, so it's
Speaker 1: been so there's a lot of work on a ranch.
Speaker 1: It just kind of never ends. Um, But it's it's
Speaker 1: so nice to like have something tangible that you can
Speaker 1: like go out and look at your land and see
Speaker 1: that it's improving and the healthy animals. It's just really cool.
Speaker 1: So I have a question for you, Kerry, Um, what
Speaker 1: is the benefit of ordering meat from a company like
Speaker 1: Richards Richard's grass fed beef versus like going to the
Speaker 1: grocery store, right, Like, how do we know the meat?
Speaker 1: How does a customer know that the meat is safe
Speaker 1: when it gets everyone? Yeah, your package, what's the price
Speaker 1: of it? Is incorrectly Like any information that you can
Speaker 1: give our listeners about how they could get their Richard's
Speaker 1: grass fed beat of course, Like, I'm glad you brought
Speaker 1: up safety because that's come up a lot lately obviously
Speaker 1: during these times. So we use all U s d
Speaker 1: A facilities. Um. The reason why we started this company
Speaker 1: is because we wanted to know where our food was
Speaker 1: coming from, and that was becoming a big trend and
Speaker 1: a big issue, and so we built custom built a
Speaker 1: tracking system so we know exactly where every animal came
Speaker 1: from and where they were delivered. UM, so we know
Speaker 1: exactly what animal came from where, from what ranch, and
Speaker 1: went to whatever restaurant or person's home. So we are
Speaker 1: really obsessed with tracking and transparency because that was what
Speaker 1: was important to us. UM. And then as far as
Speaker 1: grazing goes, when I moved up here, I kind of
Speaker 1: like dove into the deep end of the pool. I
Speaker 1: was like, I got this, and apparently there's a lot
Speaker 1: to learn. So we we now do a holistic grazing
Speaker 1: which actually focuses on soil health and if done right,
Speaker 1: can sequest your carbon And so we're really excited about
Speaker 1: our new certification and we're one of the only people
Speaker 1: in the West Coast that I have it. I love
Speaker 1: the word that you said, transparency as a sum As
Speaker 1: a business owner, I just launched a new business called
Speaker 1: World Playground two days ago, which is like an adventure
Speaker 1: and impact congrats, fun thing. Yeah, so I'm an nauch
Speaker 1: as well. UM, But one thing I want to focus
Speaker 1: on a lot in my community is transparency, just like
Speaker 1: sourcing my life and being totally transparent with my community.
Speaker 1: There's so much peace in it, and you're so proud.
Speaker 1: He's like, I have nothing to hide. I don't have
Speaker 1: to defend anything. This is it. I'm trying to do
Speaker 1: the best I can for you. And here's all my cards,
Speaker 1: here's all you see everything. So I love that word
Speaker 1: that you said. I can't wait to try it out.
Speaker 1: What what's the number one product? What's your hero product?
Speaker 1: What should I throw on the grill? Okay, throwing on
Speaker 1: the grill ribbis every time. But honestly, a lot of
Speaker 1: families buy our beef hamburger and patties. Everybody loves them.
Speaker 1: They're ready to go. And we just launched bone broth,
Speaker 1: so yeah, we're really excited about that one. We get
Speaker 1: that request a ton so and then we have like
Speaker 1: fifteen other cuts online that are available, all ready to go,
Speaker 1: ready to rock. Um. We don't sell a lot down
Speaker 1: in Um, I think you guys are in southern California,
Speaker 1: but we are at a couple of places and um,
Speaker 1: I think farm Shop is one of them. And yeah,
Speaker 1: and so the best way to get it is online
Speaker 1: Richard's grass Fed Beef dot com. And we are constantly
Speaker 1: restocking because we have learned now that you know, like
Speaker 1: the media can really influence people's buying, so we gotta
Speaker 1: pay attention. I'm glad you business is doing really well, Carrie.
Speaker 1: Thank you for us. Richard's grass Fed Beef dot Com
Speaker 1: will definitely be picking up beef from you. Guys. I
Speaker 1: wish you the best of luck and I love what
Speaker 1: you're doing. I love your mission, I love your transparency
Speaker 1: and the health component that you're bringing to the world.
Speaker 1: Thank you so much. Carry wish you all the best. Awesome,
Speaker 1: thank you so much. You're welcome. Thank you, good luck, Carrie.
Speaker 1: Thank you so good to meet you, Scott. It's so
Speaker 1: fun to meet other entrepreneurs. Hey just to like, like,
Speaker 1: like Carrie just had a big smile on, like, everybody
Speaker 1: is so passionate about their business. You're passionate about your coffee.
Speaker 1: I love meeting other entrepreneurs. Yeah, I'm I'm hungry right
Speaker 1: now after talking to her, right, I'd like to get
Speaker 1: a burger going. Okay, we have buddy. We have another
Speaker 1: special guest, another entrepreneur, and she's a friend of mine.
Speaker 1: She's my buddy, Megan King Edmonds. Welcome to the show.
Speaker 1: Hi bro, it's good. How are you doing. Good to
Speaker 1: see you. Yeah, it's great to see you, girl. I
Speaker 1: miss your face. I missed seeing you. Um Megan meet Scott.
Speaker 1: Scott's on with us and Scott meet Megan. Megan, Um Megan,
Speaker 1: I miss So Megan is on another I heart podcast
Speaker 1: And a lot of times we would record right after
Speaker 1: each other. We'd record right before you guys or whatever.
Speaker 1: And I've been on your podcast. No I haven't. Have
Speaker 1: I been on your podcast? Well? Yeah, because right when
Speaker 1: we when you're announcing intimate knowledge, you helped kind of
Speaker 1: like do the intro and everything. So you have been
Speaker 1: on it? Yeah? How did How would you ever forget that? Bro? Right,
Speaker 1: I'd come on it anytime. I love I love you ladies,
Speaker 1: you ladies, or I learned so much every time I'm
Speaker 1: in a room with you guys. So anyway, I'm sorry
Speaker 1: I missed you in Utah. I know we just missed
Speaker 1: each other in Utah. Next time, I want to talk
Speaker 1: about Uncharted. So yes, tell us so your boyfriend, Christen
Speaker 1: Shop just a devilishly handsome dude. Thank you. I agree.
Speaker 1: As a as a founder of Uncharted Supply Company, can
Speaker 1: you tell us a little bit about Uncharted? Yeah, So Christian.
Speaker 1: Christian would be here right now, except that he's actually
Speaker 1: in the middle of the Alaskan bush up in northern Alaska,
Speaker 1: literally the middle of nowhere. He's texting me from a
Speaker 1: satellite phone when there's not too many clouds to send
Speaker 1: his his text through. What's that? Where was my invite? Megan?
Speaker 1: I mean he probably he probably would have taken you
Speaker 1: with him if he's I think he's UM he's kind
Speaker 1: of craving a human connection right now. But even though
Speaker 1: he is with a couple of people. But yeah, so
Speaker 1: otherwise he would be here, but he's literally off the grids.
Speaker 1: It's kind of crazy. So he found it uncharted UM
Speaker 1: almost four years ago because he UM just saw a
Speaker 1: need for people to be prepared in an emergency situation,
Speaker 1: and then he took that a step further and to
Speaker 1: be prepared in everyday situations as well. So he created
Speaker 1: a kitch that is UM a one shop stop for
Speaker 1: anything that you would need in any kind of emergency
Speaker 1: situation or UM just daily preparedness for your family. And
Speaker 1: it's called the seventy two Hour Survival Kit. That's what
Speaker 1: it is, right yeah, So, and charged has several different products.
Speaker 1: UM the bread and butter product is the seventy two
Speaker 1: would is um the kit that I'm I'm explaining to
Speaker 1: you the emergency preparedness kit. So that's gonna make sure
Speaker 1: that you are set for seventy two hours of survival
Speaker 1: if anything were to happen. Um, that would be amazing
Speaker 1: because you see how many storms go on in the world,
Speaker 1: like the wildfires in California. UM, I think people have
Speaker 1: a lost sense of like comfort. You know, most of
Speaker 1: our lives have actually been very comfortable, but there's a
Speaker 1: lot of like just overnight the storm could come, anything
Speaker 1: like that can come and to happen like that. To
Speaker 1: have something just in the house where like, Okay, I
Speaker 1: know I've got first aid, I know I've got some
Speaker 1: blankets from water bottle anything like that. What can you
Speaker 1: explain what is in this pack for people that yeah, yeah,
Speaker 1: absolutely so. UM so you so in this in this
Speaker 1: particular kit, the seventy two, you're gonna have everything from warmth,
Speaker 1: which is going to be UM, an emergency blanket, you know,
Speaker 1: kind of like one of those miler blankets that you
Speaker 1: see winners after a marathon. UM, you're gonna have an
Speaker 1: emergency tent that will fit to UM adults side by side,
Speaker 1: and that tent is actually reversible, so you can keep
Speaker 1: in or push heat out. UM. Yeah, totally amazing. UM
Speaker 1: A water filter so that UM not only you're you
Speaker 1: should and in a water bottle. You should fill up
Speaker 1: your water bottle immediately when you get the kits, so
Speaker 1: that even if it's old water from your tap, you
Speaker 1: can filter it with your water filter. And the water
Speaker 1: filter lasts forever and ever never. Christian, I just used
Speaker 1: it on on a big hike and we got some
Speaker 1: water out of a waterfall because we ran out of water.
Speaker 1: Could you go, I love it? I know right like
Speaker 1: I'm I'm so adoorsy now. UM. There's UM hats and gloves,
Speaker 1: UM first aid kit, UM, a flashlight that runs on
Speaker 1: a crank also crank ray video so you don't need
Speaker 1: any type of UM battery or electricity. And also the
Speaker 1: crank radio will has a USB port so you can
Speaker 1: charge yourself phone UM, just by you know, cranking it up.
Speaker 1: And then it all comes and so those are some
Speaker 1: of the key items. There's many, many more and then
Speaker 1: it all comes in a backpack. This backpack is so
Speaker 1: cool because it can float, so you can literally fold
Speaker 1: it up kind of like blow it up like kind
Speaker 1: of like you know what, wafted in the air, like
Speaker 1: you would with your laundry. So get some air in
Speaker 1: there and then fold it up and then and clip
Speaker 1: it together, buckle it together, and it will float. And
Speaker 1: it's yeah, it's it's a lifesaver in and of itself.
Speaker 1: So you can take out the inner pack, put it
Speaker 1: somewhere in your house, in your car, store it, and
Speaker 1: then use the backpack. And if you're ever in an
Speaker 1: emergency situation while you're hiking or running around or anything,
Speaker 1: you have the ability to, yeah, save yourself in your
Speaker 1: you know, you know what it means. It sounds amazing,
Speaker 1: They look amazing, and it sounds amazing. I think it's
Speaker 1: missing one thing though. Some people in that emergency might
Speaker 1: just like a nice little cup of Scotty PA's big
Speaker 1: mug coffee. I am right, So I'm with you there, Brooks.
Speaker 1: And that is why there was a little bit of
Speaker 1: extra space to personalize it. So yeah, put in or
Speaker 1: diapers or coffee or wine. Oh that a girl? That
Speaker 1: a girl, um Megan. People can find it an uncharted
Speaker 1: supply code dot com right on the internet. That's right,
Speaker 1: you got it. Yeah, you can find it um uncharted
Speaker 1: supply code dot com or on Instagram. And yeah, and
Speaker 1: also if anybody wants a special discount code, just private
Speaker 1: message uncharted supply cow and um, I will be happy
Speaker 1: to share it and um I can, and Brooks, I'll
Speaker 1: let you know too. I don't want to just give
Speaker 1: it away so easily, but yeah, we'll talk about it. Yeah,
Speaker 1: my buddy, I appreciate you. Um and check out into
Speaker 1: mychnology here Megan and her gas everything in the female mind.
Speaker 1: It's the how many things podcasts for female and there's
Speaker 1: so much more involved in were Um So Megan, I
Speaker 1: miss your faith, uh said hi uh and we'll see
Speaker 1: you girl, all right, thanks for Let's talk to you soon, right, Okay,
Speaker 1: we have another entrepreneur on the show with us again. UM, Scott,
Speaker 1: I love this. I just love hearing people's stories. I
Speaker 1: love how like you're using coffee to serve the mission
Speaker 1: down there. Um, and you pull on other entrepreneurs like
Speaker 1: Megan and uncharted into it. Um. And we have another entrepreneur.
Speaker 1: Lauren and Nick Rivard are the founders of the Picnic
Speaker 1: Collective and they are with the US right now. And
Speaker 1: I just gotta say, guys, I am stunned and blown
Speaker 1: away and I'm planning. I love picnics. I I saw
Speaker 1: your website. You guys have to look at their website,
Speaker 1: look at the Picnic Collective dot com and just see
Speaker 1: these images of the picnics that you guys put on. Instantly,
Speaker 1: I'm like, I'm planning a picnic for this week. It
Speaker 1: makes you want to go to the beach, right. Oh,
Speaker 1: it's their beautiful you create. It's like an emotion you create.
Speaker 1: It's not even a picnic, it's an emotion you create.
Speaker 1: Can you tell us a little bit about the Picnic Collective? Well,
Speaker 1: thank you so much for that. That's so kind. Um. So, yeah,
Speaker 1: we started from super humble beginnings. We saw a huge
Speaker 1: gap in the market for these amazing outdoor experiences that
Speaker 1: nobody was really putting on. To do something like this,
Speaker 1: you would really need to hire an event planner, a florists,
Speaker 1: our rental company, all of these different components you would
Speaker 1: really need to bring together, and we just wanted to
Speaker 1: make it super easy for our clients to have this
Speaker 1: type of unique experience. Yeah, you get everything under one house, right,
Speaker 1: you guys. You guys do food as well, yeah, picnic food.
Speaker 1: So it's like cheeseboards, fruit crackers, and then like a
Speaker 1: little dessert and some sparkling water, some bread, simple things
Speaker 1: that are that you would want to have at the beach,
Speaker 1: Like you don't want to have pizza at the beach?
Speaker 1: Classic picnic? Yeah? Well how long did you guys have
Speaker 1: this idea before? You're like you probably tried it, Like,
Speaker 1: let's see what this would look like. I could really like,
Speaker 1: are you guys really good at setting up bomb mass
Speaker 1: picnics where you're business? Like? How did it happen for
Speaker 1: you guys? So we were terrible at it at first.
Speaker 1: We set up our first picnic with cinder blocks and
Speaker 1: old pallets from home depot um. But we did that
Speaker 1: for my birthday one year. Um we got approached to
Speaker 1: the beach by tons of people and they were like,
Speaker 1: can we hire you to do this for us? This
Speaker 1: is beautiful? Um, so it's just kind of bark to
Speaker 1: the idea. Why why not do this? Amazing? So you
Speaker 1: guys started in when wasen you started? And now and
Speaker 1: now you were in San Diego, Orange County, l A Vegas. Right,
Speaker 1: where's where's collective now? So our headquarters is Umkusta matha.
Speaker 1: But yeah, we're in all of those locations and we're franchising,
Speaker 1: so that's super exciting. Wow. We just we just got
Speaker 1: confirmation today that Utah should be open in like three
Speaker 1: weeks before. Really, can you tell us a little bit
Speaker 1: about for the entrepreneurs in our in our community listen
Speaker 1: to this, what's the franchising process like going through the dark?
Speaker 1: H We're we're sort of dabbling. It's it's daunting, yeah
Speaker 1: for sure. Okay, Nick, tell us a little bit about
Speaker 1: if you can, in like a couple of short sentences,
Speaker 1: what the franchising experiences like. It's a lot of paperwork,
Speaker 1: We'll put it that way. You have to everything is documented,
Speaker 1: how you set up an event from start to finish,
Speaker 1: pasts to be so that if you were reading it
Speaker 1: to a blind person they would be able to visually
Speaker 1: see the event. So it's just a lot like you
Speaker 1: have to have that process so streamlined that, Uh, it's
Speaker 1: anyone can do it once you explain it. It's got
Speaker 1: to be really tough because like when you guys like
Speaker 1: looking at the pictures, you pour your heart and soul
Speaker 1: into these things to curate just a beautiful experience, and
Speaker 1: but that's your own baby. That's like, this business is
Speaker 1: your baby, and how do you get somebody else to
Speaker 1: have that same passion to represent your baby the same way.
Speaker 1: You definitely have to find the right people who have
Speaker 1: the right um frame of mind around the growing miss
Speaker 1: brand um. So that's been our biggest challenge so far,
Speaker 1: as finding those like minded people to help us grow.
Speaker 1: And it has to be the right fit for both
Speaker 1: of us. Like you don't want to get you don't
Speaker 1: want to get someone who is all excited about it
Speaker 1: at first and then that passion fades. You want to
Speaker 1: make sure that it's they have that passion and you
Speaker 1: have that passion you meet in the middle, and that
Speaker 1: you're not putting them in a bad spot and they're
Speaker 1: not putting you in a bad spot. And it takes time,
Speaker 1: like you have to you have to let people stoke
Speaker 1: it in for a few months that this is a
Speaker 1: business that they're starting in order to make sure that
Speaker 1: they are fully aware of the risk they're taking as
Speaker 1: well as the reward that they're gonna get if they
Speaker 1: follow the guidelines. Yeah, what is what are the main
Speaker 1: events that people usually throw a picnic for a birthday
Speaker 1: party or is it like a romantic anniversary on the beach.
Speaker 1: What do people usually book the Picnic Collective for. We
Speaker 1: do a lot of anniversaries, UM, date nights, UM, just
Speaker 1: for fun things. UM. We also to quite a bit
Speaker 1: of birthday parties, bridal showers, baby shower, just big life
Speaker 1: events that people are celebrating. Proposals. We probably do two
Speaker 1: proposals a week. Really, so what would what would a
Speaker 1: standard picnic with the Picnic Collective run a couple hundred bucks?
Speaker 1: So our base price for a picnic is amazing. Just
Speaker 1: like looking at the images of this, I'm I'm shouting
Speaker 1: out to all the dudes listening to how men think.
Speaker 1: Right now, look up and book a picnic and take
Speaker 1: your girl or your guy to the beach, and just
Speaker 1: they will see this step up the first one I
Speaker 1: saw with the umbrellas and the long table and the
Speaker 1: little seats and the flowers. I'm like, I want to
Speaker 1: be there right now. Will definitely score you some points
Speaker 1: if you're going to do this for your girl for sure?
Speaker 1: Right amazing? So where can people book the Picnic Collective.
Speaker 1: You can find us at the Picnic Collective dot com
Speaker 1: um and on our Instagram at the picnic dot Collective.
Speaker 1: Amazing guys, amazing. Any do you guys have any as
Speaker 1: new entrepreneurs, do you have any lasting little last tidbit
Speaker 1: of advice for our entrepreneurs currently listing anything that you
Speaker 1: that has stood out to you and your experience. I
Speaker 1: would say the best piece of advice that we could
Speaker 1: give would be focus on your main thing and what
Speaker 1: you're good at. Don't try to do everything. Just focus
Speaker 1: in on your niche of what you're going towards. The
Speaker 1: Stephen Covey quote, the main thing is to keep the
Speaker 1: main thing the main thing. Yeah people, right, isn't that
Speaker 1: the book Seven Habits of Successful People? Yeah? Yeah, amazing guys.
Speaker 1: I wish you all the best. Um, I'm definitely going
Speaker 1: to be booking a picnic with you guys, so I
Speaker 1: look forward to you guys. You guys do works of art.
Speaker 1: It's not even a picnic, it's a work of art.
Speaker 1: It's really beautiful. Check out the picnic Collective dot com.
Speaker 1: Nick Lauren, thank you so much. I wish you guys
Speaker 1: the best of luck. Thank you. I guess Scott really
Speaker 1: like I'm trying to I'm trying to plug a Scotty
Speaker 1: Peas coffee into all these. Throw a nice little cup
Speaker 1: of coffee on there. For I don't see why not.
Speaker 1: We can get four ounce bags in those picnic baskets. Easy,
Speaker 1: do you guys? You sell bags? More like, how do
Speaker 1: you do sell beans? I'm not a coffee guy. Are
Speaker 1: you going to convert me to a coffee guy? I think, yeah, Yeah,
Speaker 1: you gotta jump on the Scotty Peas train man. We
Speaker 1: got the best coffee in the world. It's super high quality,
Speaker 1: Grade one specialty beans. We offer most of the uh
Speaker 1: the blends in the ground. We do have whole being
Speaker 1: in our gift box. We have twenty one different gift
Speaker 1: boxes now and then get You can get whole bean
Speaker 1: selections in those we have. We have a Sweet shop flavors.
Speaker 1: We have all your classic basic cornerstone flavors like wreck
Speaker 1: Is Blend, House Blend, French Roast, French Vanilla, um jamaking
Speaker 1: me crazy? Do We have Sweet Shops selections, Dutch chocolate, butterscotch, cream,
Speaker 1: caramel swirl, toasted marshmallow, English coffee. We have UH fair
Speaker 1: Trade organics. We have wonderful decaps. We have African coffee
Speaker 1: which we have proving coffees. We have coffees from all
Speaker 1: over the world. I mean it's just so many, so
Speaker 1: many skews, so many selections, so many blends. They can
Speaker 1: get them on Amazon single bags and three bags, uh
Speaker 1: and three packs and they get k cups on Amazon too.
Speaker 1: But the gift boxes are just on my website scott
Speaker 1: ep dot com. Uh, and they can get four they
Speaker 1: can get forty eight ounces of coffee, four bags, twelve ounces,
Speaker 1: they get five bags and sweet shop at sixty ounces
Speaker 1: of coffee and they can get an eight pack which
Speaker 1: is nineties ounces of coffee, and variety packs on a
Speaker 1: seasonal basis are cut off for this our our debut
Speaker 1: box right now September four. Teens will start shipping out
Speaker 1: first week of October and we'll go right into our
Speaker 1: winner boxes. Um of twenty one boxes. The only two
Speaker 1: boxes that are going to change probably are the flavored
Speaker 1: in the non flavored boxes, and those are the exotics
Speaker 1: from California, um, sorry, from from Africa and uh, Peru
Speaker 1: and Brazil. Um. So those are the super super high
Speaker 1: end coffees that are people are going to be able
Speaker 1: to get for a big discount. So um yeah yeah.
Speaker 1: So so we'll send you some for sure, and you
Speaker 1: can get into it. And uh, I'm surprised you never
Speaker 1: had coffee as a pro athlete, didn't you? Didn't you
Speaker 1: chuck coffee before a game. That's the thing. A lot
Speaker 1: of guys would Scott, A lot of every guys would
Speaker 1: show up to the rink and they'll be like, Oh,
Speaker 1: I need a cup of coffee, And I'm like, I
Speaker 1: never want to get depended on coffee to have the
Speaker 1: sport I love. I love. It's really good for you.
Speaker 1: Maybe it's actually it actually has a lot of nutrients
Speaker 1: and health benefits. We have something that we put in
Speaker 1: our house blend and our breakfast blend called cascara. It's
Speaker 1: the actual fruit that the coffee being grows inside of
Speaker 1: the tree that's usually discarded in Source country. Creates a
Speaker 1: tremendous amount of ways. We've taken that coffee cherry coffee
Speaker 1: fruit to cast Garrett. We grind it up into a powder.
Speaker 1: We put it in a little percentage of it in
Speaker 1: our in our bags of breakfast Blenet house blend, and
Speaker 1: it's delicious and it's full of nutrients and iron good stuff.
Speaker 1: Love it. You can tell me more. I want to
Speaker 1: learn more about this in one second. First, we have
Speaker 1: another entrepreneur with us. I love it. We're running through
Speaker 1: entrepreneurs this show. We have just inspiring people. We have
Speaker 1: with us now Mr Wiley Robinson, the CEO and founder
Speaker 1: of Rumple and Brother. I love the mission of your company.
Speaker 1: Can you tell us? It says to introduce the world
Speaker 1: to better blankets? Like, oh god, we all just can
Speaker 1: you tell us a little bit more about Rumple? Sure? Yeah,
Speaker 1: So you got the mission right. Um, we pretty much
Speaker 1: view that in two lights. The first is pretty easy
Speaker 1: to explain. Um, you know, blankets as as a category
Speaker 1: have been around for hundreds of years, and really there's
Speaker 1: been very very little upgrade to the materials that we
Speaker 1: make these products out of. Right, Like, the blanket you
Speaker 1: can by today is pretty much the same one your
Speaker 1: grandmother could have bought, like a wool or cotton of
Speaker 1: some kind. And meanwhile, there's been this this big textile
Speaker 1: revolution happening and outdoor gear and athletic apparel, and so
Speaker 1: we just take some of those cool advanced performance materials
Speaker 1: and apply them to an everyday blanket. That's sort of
Speaker 1: the first part of it. Um. That one's that one's
Speaker 1: pretty easy to talk through. And then the second part
Speaker 1: is a little bit more esoteric, but I think it's
Speaker 1: a little more interesting. Blankets as a category are like this,
Speaker 1: really emotive products, right, like you wrap up to feel
Speaker 1: warm and comfortable and cozy and safe and and despite
Speaker 1: that fact, there's really very few brands, household name brands
Speaker 1: that people can speak of with this with this category.
Speaker 1: So yeah, totally, it's it's this, it's this weird mismatch.
Speaker 1: So there's this great opportunity to have this this emotional
Speaker 1: connection with the customer through this experience that they're already
Speaker 1: having innately through the product. Um So, so we try
Speaker 1: to add like a lot of cool branding. We do
Speaker 1: a lot of cool storytelling and you know, great prints,
Speaker 1: working with artists, cool in store pops, all that stuff.
Speaker 1: So really elevating the category from a brand standpoint is
Speaker 1: sort of the second piece of that. So, like I
Speaker 1: love where it was born, it all started in the
Speaker 1: back of your van on a surfing ski trip. Um So,
Speaker 1: I'm I'm assuming that that is like laced into the
Speaker 1: woven into the fabric of the blanket. Literally the genesis
Speaker 1: of the company. Where would people use a rumpel blanket
Speaker 1: most often? Is it in the house, Is it out
Speaker 1: on an adventure? Is it went camping? Where where's Rumpel
Speaker 1: blankets used the most? Well, certainly in the back of
Speaker 1: the band. We have a big, big group of customers
Speaker 1: that you know, have cool sprinter bands and they go
Speaker 1: on camping trips or ski trips or whatever and they
Speaker 1: use them in their bands. Um and and really, I
Speaker 1: mean it's super versatile. So we have customers using them,
Speaker 1: you know, sports games obviously not that much right now,
Speaker 1: but if they go and you know, watch a game,
Speaker 1: they have them in the stadium. Um And then a
Speaker 1: lot of people just use them on the couch, any
Speaker 1: outdoor living space you've got. You know, it's a great
Speaker 1: product there. And then of course camping and backpacking. We
Speaker 1: did a survey a while ago. I might botch some
Speaker 1: of these numbers, but it was like, you know, people
Speaker 1: wanted to use the product outside on a camping trip,
Speaker 1: but it was ended up just using it on the
Speaker 1: couch something like that. It was skewed more so that
Speaker 1: people end up using it in their home and in
Speaker 1: their daily life, but it's rug good enough to use
Speaker 1: on a camping trip or something. Oh yeah, absolutely Yeah,
Speaker 1: it's the same, the same material as you'd find in
Speaker 1: like a really premium sleeping bag or a down jacket. Yeah, amazing.
Speaker 1: You know what else? I love brother, I absolutely love
Speaker 1: and Scott you've already touched on us with sending coffee
Speaker 1: down south. I love, love, love mission driven companies, mission
Speaker 1: driven companies. And you guys, Rumple, Uh, you offset a
Speaker 1: dent of your carbon footprint every year, so high five
Speaker 1: to you for that, um, and you donate one pent
Speaker 1: of all your sales to environmental causes. Can you tell
Speaker 1: me why both of those components were so important to you?
Speaker 1: Because as the startup company, those are both tough to do.
Speaker 1: You have enough challenges as a startup company as an entrepreneur,
Speaker 1: let alone trying to be mission driven and doing these
Speaker 1: amazing things out in the world, just trying to survive.
Speaker 1: But why were those so important for Rumple to do?
Speaker 1: So we didn't start with those with those components, Um,
Speaker 1: those were layered in later. Um, because you're absolutely right.
Speaker 1: You know, it's tough to it's tough to peel off
Speaker 1: one for some sales to donate, and the carbon offset
Speaker 1: piece of it is really complicated as well. It takes
Speaker 1: a lot of energy for us to track down all
Speaker 1: the carbon output through the supply chain, and we just
Speaker 1: didn't have the resources in the beginning. UM. But you know,
Speaker 1: as as the company developed and work resources were added
Speaker 1: to it. UH. We we really wanted to have a
Speaker 1: sustainability position and and emission there UM and you know,
Speaker 1: do some good and and actually take action on things UM.
Speaker 1: And one percent to the Planet was a really organic
Speaker 1: uh relationship that was for with us where UM a
Speaker 1: lot of the partners that we worked with are also
Speaker 1: one percent for the Planet members. We were sort of
Speaker 1: plugged right into the network and into the organization and
Speaker 1: they told us what would what would be entailed and
Speaker 1: actually becoming a member UM that wasn't actually that challenging
Speaker 1: to do. We just had to make sure it work
Speaker 1: for us financially and pick some good organizations to donate
Speaker 1: to UM. So that's how that came about. That was first,
Speaker 1: and then the second piece was Climate Neutral, which is
Speaker 1: an organization that was started last year around this time.
Speaker 1: UM started by some pure pure brands of ours, M
Speaker 1: friends from bio Light and also Peak Design, some other
Speaker 1: sort of small outdoor position startup companies and UM. They
Speaker 1: just wanted to create a really easy tool for companies
Speaker 1: to track their carbon output, and they contacted a couple
Speaker 1: of their friend brands. We were one of them, and
Speaker 1: they were like, hey, do you guys want to be
Speaker 1: a part of this freshman cohort of brands doing this
Speaker 1: and we were I think there was probably ten or
Speaker 1: fifteen brands in the beginning there to kind of get
Speaker 1: it off the ground. But now there's like, well over
Speaker 1: hunting all birds is part of it. I think lift
Speaker 1: is part of it. Yeah, yea um HL team. So
Speaker 1: I was a professional hockey player, Scott. You guys might
Speaker 1: have done this in baseball, but we would as players
Speaker 1: each year we had the opportunity, uh or option, I
Speaker 1: would say, to offset all of our carbon footprints, so
Speaker 1: all the miles that we flew, the buses that we
Speaker 1: were on, all all that kind of stuff. Um and
Speaker 1: I think it was only nine bucks or something per
Speaker 1: person or like remember per year, and we cover the
Speaker 1: trainers just to like offset because as professional sports team, Scott,
Speaker 1: you know you traveling all the time. So I love
Speaker 1: what you guys do. When I saw that, when I
Speaker 1: read that about the bio of rumpel Um, I love that.
Speaker 1: Why then, I just want to commend you for that.
Speaker 1: That's amazing. Thanks. Yeah, I really appreciate it. And and
Speaker 1: you know, I don't know if we want to get
Speaker 1: too detailed about carbon offsetting here, but I'll try to
Speaker 1: sort of summarize it. I'll summarize it quickly. There's pretty
Speaker 1: much scope one, two, and three carbon emissions, and Scope
Speaker 1: one and two are both your your actual physical output,
Speaker 1: like if you're doing manufacturing or if you're driving a car,
Speaker 1: you know what you're actually putting into the air. Scope too,
Speaker 1: is what you're generally buying from your utility company. And
Speaker 1: then scope three is what you are paying other vendors
Speaker 1: to to produce. So like in our case that's our
Speaker 1: supply chain, and for Rumple it's like scope three. So
Speaker 1: so in the in the case you were talking about,
Speaker 1: you guys are pretty much upsetting one to which I
Speaker 1: mean everybody should do that anyway. Um. I think on
Speaker 1: an individual basis, not just not just his businesses, but
Speaker 1: really companies that are committing to doing this are the
Speaker 1: ones that are upsetting their scope three. Amazing. Good for you, man,
Speaker 1: I love it, man, I gotta I love going on
Speaker 1: the outdoors. Um, I'm actually planning a trip to Iceland.
Speaker 1: I gotta get you, Sumple, I gotta get me up. Absolutely. Um, dude,
Speaker 1: it's amazing. Um. When did you guys start? When was
Speaker 1: inauguration for Rumple two fourteen? Amazing? So you've been around
Speaker 1: six years? Yep, this is our this is our seventh
Speaker 1: year earning revenue. But yeah, six years, totally awesome. So
Speaker 1: I have two stats for you guys, For Scott and
Speaker 1: why they both of you guys. I went to UH
Speaker 1: Tony Robbins Business Mastery in two thousand, nineteen eighteen or nineteen,
Speaker 1: and there was two stats that that stood out to me. Um.
Speaker 1: The first was that mission driven companies, as Rumpel is,
Speaker 1: as Scotty peas UH coffee is, mission driven companies outperformed
Speaker 1: profit drive driven and companies by s. Yeah, because today's consumer. Um,
Speaker 1: today's consumer aligns with the mission so much they'll overpay
Speaker 1: for the paper towel that donates to save the forests
Speaker 1: or something. Yeah. Yeah, the consumer. Have you guys seen
Speaker 1: that in your business anywhere where? That is just paid
Speaker 1: off in spades for you? Yeah, I mean we're we're
Speaker 1: what we're doing with UH recycling, the cast era and
Speaker 1: getting it out of the environment. Is what what's going
Speaker 1: on is we're creating jobs in those source countries. We
Speaker 1: are not allowing that coffee cherry to rot in rivers
Speaker 1: and streams and in fields, creating all that methane horrible gases.
Speaker 1: I mean, I think there's something. The statistic that we
Speaker 1: were getting was about forty six billion pounds of discarded
Speaker 1: cascara and source countries, and that's that's a bad environmental situation. Um.
Speaker 1: So by doing our part and and grinding that up
Speaker 1: and creating the factories and the jobs in source countries,
Speaker 1: uh well, that is manufactured and putting in our coffee,
Speaker 1: they are our top sellers. The breakfast blend in the
Speaker 1: and the house blend, which contained a percentage of this
Speaker 1: uh um of this ground up cascara are our best sellers.
Speaker 1: You're right, you have to give people a why that
Speaker 1: is more than just we have really good stuff. Yeah,
Speaker 1: it's it's there's no other reason. And and it's like
Speaker 1: we're finding so many other great causes to get behind
Speaker 1: because we're you know, we're really expanding during COVID. It's
Speaker 1: just a very odd situation. But we the more the better,
Speaker 1: we're doing the more we want to give back and
Speaker 1: the response. You know, this positive sort of feedback loop
Speaker 1: that that's creating UM is really quite informative of how
Speaker 1: you know, a modern company should UH conduct itself. And
Speaker 1: I agree with your why has to be more than
Speaker 1: we have great customer service and great quality products. Your
Speaker 1: why has to be we're giving back, We're helping people,
Speaker 1: were helping small businesses, we're helping the environment. Whatever you
Speaker 1: choose to get behind. But mission is is key. I agree.
Speaker 1: Why do you guys tell that story about your company enough?
Speaker 1: We do? I mean, you can always do more, but
Speaker 1: but we tell it in digital environment obviously there's you know,
Speaker 1: pages that explain it. And then in a retail environment,
Speaker 1: we have a little car and on our on our
Speaker 1: product that talks about our give back and also about
Speaker 1: our carbon offsets UM because that your brand. Like hearing that,
Speaker 1: When I read that, I'm like, I love this, How
Speaker 1: can I support this? Thank you? I really appreciate that. Yeah,
Speaker 1: and I agree with everything that's can said. You know,
Speaker 1: I think there's just so many commodity items out there,
Speaker 1: Like you can go on Amazon right now and buy
Speaker 1: something that's really similar to a rumble, but it doesn't
Speaker 1: have that story. It doesn't have that component where you
Speaker 1: feel good making the purchase and knowing that it's going
Speaker 1: to towards something beneficial. And truthfully, I believe people will
Speaker 1: feel that when they purchase a Rumple or when they
Speaker 1: put a Scottie Peace coffee. Like, I believe you get
Speaker 1: that emotion because it's I believe in uh encoded energy
Speaker 1: that that's laced into the fabric of your product. Both
Speaker 1: you guys. And here's the second stat that I'm gonna say.
Speaker 1: You guys are at seven years. You're in your seventh year, Wildei.
Speaker 1: Only four percent of businesses make it to ten years. Wow,
Speaker 1: So I did not know that. Yeah, you got three
Speaker 1: more just to like, just to give you credit on
Speaker 1: how like exceptionally your business has been already. The fact
Speaker 1: that you're in your seventh year growing expanding, only four
Speaker 1: percent get to ten years. Uh, Scotty, you're only at
Speaker 1: two and a half years, right, Uh guys are Yeah,
Speaker 1: you're trajectory year on your way to it. And I
Speaker 1: just launched mine two days so I got a long
Speaker 1: ways to go. Oh man, why where can people get
Speaker 1: a Rumpel blanket? The easiest way is definitely Rumple dot com,
Speaker 1: UM are U n p L dot com and then
Speaker 1: we're we're distributed nationally at ari I and that Country
Speaker 1: dot com and a number of other UM specialty and
Speaker 1: independent retail accounts uh, and then we have small footprints internationally.
Speaker 1: But for the US, Rumble dot com is super cool. Brother.
Speaker 1: Thanks for Johnny. I appreciate I love your mission, UM,
Speaker 1: love what you do in the world, and I appreciate
Speaker 1: the insight that you've provided to our community. Wish you
Speaker 1: all the best widely. Thank anybody. Yeah, thank you so
Speaker 1: much for having me. Scott. There you have it, man,
Speaker 1: there's like that's like a baptism for you for your podcast,
Speaker 1: my man. I appreciate you being on. I look forward
Speaker 1: to your podcast. These kinds of conversations are so valuable,
Speaker 1: like which insight on like how do people do things?
Speaker 1: How do people make opportunities? See opportunities? UM? Like you
Speaker 1: like everybody that we spoke with is kind of like
Speaker 1: intertwined with like other companies as well, like what are
Speaker 1: we all doing aligning yourself with other brands that you love? UM?
Speaker 1: What advice would you have for our our how many
Speaker 1: think community? Any entrepreneurs out there, some lasting advice. Um,
Speaker 1: I think what the girl. The girl said, uh uh
Speaker 1: with a husband and wife team, you know, stick with
Speaker 1: your core competency. Do what you do best, um, because
Speaker 1: you can you really can get lost in the weeds
Speaker 1: because so many you can have so many creative thoughts
Speaker 1: about how you want to do things or how do
Speaker 1: how you expand your business and people. And I've done
Speaker 1: it too, and I've had to sort of right myself
Speaker 1: and right to ship, like, just stay with what you
Speaker 1: do best and keep it simple and just execute, execute,
Speaker 1: do the simple thing. And if it becomes too complicated
Speaker 1: and too kind of time can summing it means it's
Speaker 1: just not a good enough idea. The really good ideas
Speaker 1: are clear, they're simple, and they can be executed very
Speaker 1: quickly and very simply. Um, and you can know whether
Speaker 1: they're working right away. So yeah, I would just say
Speaker 1: stick with what you do best. And um, you know
Speaker 1: it's amazing because I have a I have a woman
Speaker 1: that works with me, Elena Espinoza, who's just a a
Speaker 1: real real work workhorse, and um, she's helped me a
Speaker 1: great deal. And but there's so much to do on
Speaker 1: a daily basis, um, and we you know, we split
Speaker 1: it up and try to get as much done as
Speaker 1: we can. We can never get it all finished in
Speaker 1: one day. But you know, she she off, She's very crazy.
Speaker 1: She goes off on these tangents once in a while.
Speaker 1: And sometimes I find and we do that. She does
Speaker 1: this to me too, and we're both sort of checking
Speaker 1: each other, like, hey, you know, do what you do
Speaker 1: best and stay over here. You're great at that. And
Speaker 1: I can bring somebody else to do what you're thinking
Speaker 1: you want to start in on um and and And
Speaker 1: Kevin was right, it's about delegating and sticking to your
Speaker 1: core cops. That's the best piece of advice I can
Speaker 1: probably have. Yeah, yeah, absolutely, I agree with all. Yeah.
Speaker 1: Let me ask you one personal question here, Scott. Yeah, um,
Speaker 1: what has been the best part of being a business
Speaker 1: owner and entrepreneur? What is the best part, the most
Speaker 1: fulfilling part of it for you, the joy that you
Speaker 1: get out of it? Um? Well, I didn't know this
Speaker 1: until recently, being an entrepreneur, and I didn't know what
Speaker 1: a part of a a tiny part of a very
Speaker 1: large community I was until unfortunately, this hurricane hit Louis
Speaker 1: Diana and and Houston, but mostly Lake Charles, Louisiana. UM.
Speaker 1: I reached out to some people that I that I
Speaker 1: knew who were in very powerful positions in their industries
Speaker 1: and their particular fields. And the generosity that they have
Speaker 1: shown me and the people of like Charles, is blowing
Speaker 1: my mind, and it's restoring my faith in humanity. UM.
Speaker 1: And I'm so proud to be a small business owner
Speaker 1: and working with large business owners uh and large general
Speaker 1: managers and large chain owners. Everybody is equal when it
Speaker 1: comes to doing charity work and helping our fellow man.
Speaker 1: And it just levels the playing field because these guys,
Speaker 1: you know, they would never normally deal with a uh,
Speaker 1: you know, a little little guy like me, my little
Speaker 1: business and the whole thing. But when it comes to like, hey,
Speaker 1: let's help out like Charles. Let's see what we can
Speaker 1: do to get assets in there and supplies and gas
Speaker 1: so on and so forth. Boy, these guys stepping up
Speaker 1: and they have less time on their calendar than I do.
Speaker 1: They're losing their businesses at a higher rate, more quickly,
Speaker 1: and in the million, tens and millions of hundreds and
Speaker 1: millions of dollars over what I'm I'm losing and I'm
Speaker 1: not really losing. I'm gaining because of COVID, and we're
Speaker 1: expanding exponentially because people are home online, they're ordering more.
Speaker 1: We're just doing twenty hour days. But but these men
Speaker 1: and women have stepped up, and there are some very
Speaker 1: powerful people who have who have aggregated assets very quickly.
Speaker 1: And we've got a caravan of trucks, uh even from
Speaker 1: exce on mobile with gasoline trucks going into Lake Charles
Speaker 1: over the weekend, um and coming to the rescue. And
Speaker 1: it's for me, the most satisfying thing. That's one of
Speaker 1: the most satisfying things that ever happened to me in
Speaker 1: my life. And I couldn't have done that had I
Speaker 1: not started a small business and put myself out there
Speaker 1: and asked other businesses for help. And it's it's it's amazing.
Speaker 1: It's amazing how people yes to the occasion. Um I
Speaker 1: I love it, man, I love it. I think that
Speaker 1: goes across all parts of life. Uh. The more you give,
Speaker 1: just the better you're gonna feel like you just feel
Speaker 1: your heart is so full the more you give. And
Speaker 1: then and that can be anything with your time, with
Speaker 1: your money, with anything, UM. Holding space for somebody anything.
Speaker 1: But then to have business and to have a product
Speaker 1: and then be able to give that is so rewarding.
Speaker 1: It's so rewarding. Yap called open gym and I just
Speaker 1: gift open Jim. Yes. Or two days ago I met
Speaker 1: a gentleman who was in the Navy and he was
Speaker 1: out running and stuff. I'm like, man, I got a
Speaker 1: training program for you can give it to you Like
Speaker 1: it just feels so damn good product. You know. Its
Speaker 1: Sometimes I'm like, I'm such a bad businessman because I
Speaker 1: just give it all away. You know. It's look, you know,
Speaker 1: good good business comes down to good people. And that's
Speaker 1: been my That's another lesson that I've learned is you
Speaker 1: can do really good business with good people and uh,
Speaker 1: you don't even need paperwork with them. Uh you don't
Speaker 1: need a contract, you don't need an n DA. It's
Speaker 1: always good to get it. I mean, don't get me wrong,
Speaker 1: but um, you know, the better people step up and
Speaker 1: they reveal themselves and you know right away if it's
Speaker 1: gonna work or not, and it's it's it's a wonderful thing.
Speaker 1: Connecting with you know, a total stranger over the phone
Speaker 1: or video chat or whatever. And you just know that
Speaker 1: it's gonna work and you're gonna have a rewarding experience.
Speaker 1: And I mean some of the best phone calls I've
Speaker 1: had are with my partners from other companies that were
Speaker 1: partnering up with And it's just it's just a guess
Speaker 1: And I love getting on the phone with him to discuss,
Speaker 1: you know, little pieces of business here and there, because
Speaker 1: I know it's gonna be ten minutes laughter before we
Speaker 1: even get to business. So it's just it's just such
Speaker 1: a you know, small business owners are the lifeblood of
Speaker 1: this country. I love them. I want to help them,
Speaker 1: and I am a small business owner. I want them
Speaker 1: to help me. And I think I don't really see
Speaker 1: it as competitive, because you and I we both come
Speaker 1: from very competitive sort of we have very competitive d
Speaker 1: n A. I don't look at business that way. I
Speaker 1: look at it more as like an opportunity to bring
Speaker 1: people together and join a community and help help help
Speaker 1: and just be better citizens and be good to each
Speaker 1: other and help each other. Um and if you profit,
Speaker 1: you know amazing amounts of money, you know, boys that
Speaker 1: that's just an opportunity to to help a lot of people,
Speaker 1: because there are a lot of people in need. I mean,
Speaker 1: we're very very lucky, you and I. You know, we
Speaker 1: we were strong enough physically to have been professional athletes
Speaker 1: at a high level. You at a higher level than I.
Speaker 1: But you know, um and and and now we have
Speaker 1: the brains enough to get involved and be entrepreneurs and
Speaker 1: be small business is but the main thing is just
Speaker 1: giving back. That's the main thing that it is. It's everything.
Speaker 1: And what excites me so much about the opportunity to
Speaker 1: help people, and like Charles is is that's a lifelong
Speaker 1: commitment to helping people wherever they are, wherever the need is.
Speaker 1: And that's it's just a beautiful thing. And how the
Speaker 1: business is growing and really glad because I you know,
Speaker 1: I said to a length today, I said, you know,
Speaker 1: isn't this you know, isn't this awful what's happening? But
Speaker 1: but it really has opened up our hearts and our
Speaker 1: wallets and um, you know, you just want to be
Speaker 1: a better corporate citizen. As a small business you're really
Speaker 1: really doing. You hope you never get so big that
Speaker 1: you lose that. You know what I mean, dude, I'm
Speaker 1: I'm you're speaking my language, just because my business that
Speaker 1: I just started two days ago, World Playground, I pledged
Speaker 1: that ten percent of the proceeds of all membership subscriptions
Speaker 1: that came in would go right to Operation Underground Railroad,
Speaker 1: which is an organized sation that I'm involved with that
Speaker 1: freeze kids from sexual slavery from being helped. For you,
Speaker 1: it's been and so like that's my pledge of the community.
Speaker 1: Ten percent off the top goes right to Oh you
Speaker 1: Are because it just pulls at my heart. And so
Speaker 1: as my business has grown the last two days, it's
Speaker 1: been phenomenal to see the growth of World Playground. Um,
Speaker 1: I've actually been more jazz about like boom. So it's
Speaker 1: is the budget of Oh you are roughly to save
Speaker 1: one kid. That's what the operations budget is. And so
Speaker 1: I'm like, Boom, there's a kid, Boom, there's a kid.
Speaker 1: Like I get. I get more excited as we hit
Speaker 1: milestones to save kids. Then I am about the finances
Speaker 1: of my business. And so just like you can hear
Speaker 1: to my voice, it gives me life just having the
Speaker 1: mission component of it attached to my business, even right
Speaker 1: at the startup, It's gonna drive me further because it's
Speaker 1: a greater purpose than me. And so I encourage entrepreneurs
Speaker 1: out there. I know it's tough at the startup. If
Speaker 1: you have or can create a margin to do it,
Speaker 1: even if it's one percent like Rumple, or if it's
Speaker 1: like Scotty PA's Coffee, which is sending coffee to policeman,
Speaker 1: you know, in traumatized areas or stuff where there's been
Speaker 1: hurricanes or anything. Whatever it is, find some component that's
Speaker 1: greater than yourself, that's amazing, and share that mission in
Speaker 1: your community is gonna jump on it in spades and
Speaker 1: they're gonna support it. I got three quick questions for you.
Speaker 1: Then we're gonna let you go roll through these real quick.
Speaker 1: Where can people find you, Mr Scott Patterson? Where can
Speaker 1: they find you me? Yes? Media? Um, yeah, I mean
Speaker 1: I have I have a Facebook page at Scott G. Patterson.
Speaker 1: I've got a personal Instagram. I think it's at Scott
Speaker 1: Gordon Patterson or at Scott g. Patterson. So many handles
Speaker 1: I don't even know what they are. Uh, Scotty p
Speaker 1: dot com for the coffee, that's a question. Where can
Speaker 1: they get the coffee? Scott p dot com that's where
Speaker 1: they get the coffee. All the links to buy one
Speaker 1: pack one bag, and the three packs go right through
Speaker 1: the Amazon brand store. The rest of it, the gift
Speaker 1: boxes are right there on the website and we fulfill those.
Speaker 1: So um, I have one more question, yes, sir, what
Speaker 1: should be my very first cup of coffee from Scott
Speaker 1: E P Well? Uh if probably, well, it's either gonna
Speaker 1: be the Breakfast Blend or the house Blend. We think
Speaker 1: house blend is good for all occasions all day. Breakfast
Speaker 1: Blend is a little bit lighter, so it's a morning
Speaker 1: kind of a coffee. It's a little lighter ros but
Speaker 1: you can't go wrong with the other one. They both
Speaker 1: have the cast era in it, um, you know, which
Speaker 1: is filled with iron and nutrients and all kinds of
Speaker 1: great healthy stuff fiber, and it's helping the environment too.
Speaker 1: So those two blends, I would say, you can't go wrong.
Speaker 1: That's a good entry level coffee, and then you can
Speaker 1: start getting a little more so I can get your
Speaker 1: mind blown even more. Awesome, dude, I appreciate Scott. I
Speaker 1: appreciate that YouTube man. Best of luck to you in
Speaker 1: the coffee business. Best of luck to you on your
Speaker 1: upcoming podcast with my heart love your brother, I also
Speaker 1: love I also just admire the transition from athlete to
Speaker 1: entrepreneur because I'm on that same path brother. So yeah,
Speaker 1: hyping light and a mentor for me. I appreciate it, dude.
Speaker 1: I appreciate your time high buddy. Alright, me too, man, Okay,
Speaker 1: How Men Think Community. There you have an entrepreneur episode.
Speaker 1: I love it. Till next week. Take care of one another,
Speaker 1: love one another, and we'll see you back here for
Speaker 1: another episode of How Men Think