1 00:00:02,279 --> 00:00:04,720 Speaker 1: I'm a homegrowl that knows a little bit about everything 2 00:00:04,800 --> 00:00:05,640 Speaker 1: and everybody. 3 00:00:06,519 --> 00:00:10,319 Speaker 2: You know, if you don't lie about that. Right, Hey, y'all, 4 00:00:10,360 --> 00:00:10,719 Speaker 2: what's up. 5 00:00:10,760 --> 00:00:14,320 Speaker 1: It's Laura l Rosa and this is another episode of 6 00:00:14,360 --> 00:00:15,520 Speaker 1: the Latest with Laura L. 7 00:00:15,600 --> 00:00:16,040 Speaker 2: Rosa. 8 00:00:16,600 --> 00:00:20,360 Speaker 1: This is genally did on all things pop culture, entertainment, news, 9 00:00:20,560 --> 00:00:23,279 Speaker 1: and all of the conversations that shake the room. 10 00:00:23,360 --> 00:00:23,680 Speaker 2: Baby. 11 00:00:24,320 --> 00:00:26,599 Speaker 1: Now, look, y'all know we start off here at the 12 00:00:26,640 --> 00:00:28,800 Speaker 1: Latest with Loren Rosa. Y'all could probably almost sit with 13 00:00:28,840 --> 00:00:32,120 Speaker 1: me at this point with behind the scenes of the 14 00:00:32,159 --> 00:00:33,640 Speaker 1: grind checking on in. 15 00:00:33,800 --> 00:00:40,640 Speaker 2: Let's do it, y'all. We have made it to Friday. 16 00:00:41,120 --> 00:00:44,920 Speaker 1: Yet look, whoa dang don't even have a voice? That 17 00:00:45,080 --> 00:00:48,520 Speaker 1: is crazy. 18 00:00:47,000 --> 00:00:50,800 Speaker 2: I don't even know what that comes from. 19 00:00:51,520 --> 00:00:54,080 Speaker 1: Like, at one point I thought that when I would 20 00:00:54,120 --> 00:00:57,080 Speaker 1: lose my voice, I literally would think that it was 21 00:00:57,120 --> 00:01:00,240 Speaker 1: like because you know, you're talking so much, doing so 22 00:01:00,280 --> 00:01:01,000 Speaker 1: many different things. 23 00:01:01,040 --> 00:01:03,760 Speaker 2: But now I'm like, is it like a sleep thing 24 00:01:03,880 --> 00:01:05,920 Speaker 2: or what is going on? But I feel well rested. 25 00:01:06,000 --> 00:01:10,920 Speaker 1: I don't know, like I genuinely feel well rested. This 26 00:01:10,959 --> 00:01:13,440 Speaker 1: week has been a little bit topsy turvy all over 27 00:01:13,480 --> 00:01:17,200 Speaker 1: the place. I told you guys, we have been in Delaware. 28 00:01:17,240 --> 00:01:20,160 Speaker 1: We've been in Philly. We've done a lot this week 29 00:01:22,120 --> 00:01:25,920 Speaker 1: family things, you know, but everything is all good. But 30 00:01:25,959 --> 00:01:28,920 Speaker 1: we're headed into a weekend and this weekend will be 31 00:01:28,959 --> 00:01:32,960 Speaker 1: even crazier. But the good thing about with my weekends 32 00:01:33,000 --> 00:01:35,480 Speaker 1: are crazy, it means I'll be able to bring you 33 00:01:35,480 --> 00:01:38,920 Speaker 1: guys some sound. So this weekend coming up, I have 34 00:01:39,560 --> 00:01:43,480 Speaker 1: a charity basketball game that happens in my hometown of 35 00:01:43,480 --> 00:01:46,440 Speaker 1: Women's in Delaware every single year, has been for literally 36 00:01:46,520 --> 00:01:50,440 Speaker 1: decades at this point, called Duffy's Hope Celebrity Game. You 37 00:01:50,480 --> 00:01:55,720 Speaker 1: can go get tickets Duffy's Hoopeinc. Dot org for tickets 38 00:01:55,720 --> 00:01:58,440 Speaker 1: if you would like to attend. And this year they 39 00:01:58,480 --> 00:02:04,080 Speaker 1: have Tarique from Power, Michael Rainey Junior, Gianno Paulo from Power. 40 00:02:04,160 --> 00:02:05,640 Speaker 2: I probably just said his last name wrong. 41 00:02:05,880 --> 00:02:09,640 Speaker 1: He plays Bryden, Their Boots Innis who is the boxer 42 00:02:09,639 --> 00:02:15,720 Speaker 1: from Philly, Lorenz Tate, Derek Milano, Young Dylan people the 43 00:02:16,000 --> 00:02:19,720 Speaker 1: Kids be Loving Young Dylan, and DJ Diamond Cuts who's 44 00:02:19,760 --> 00:02:24,280 Speaker 1: also she's from Philly as well as Boots. She's from 45 00:02:24,320 --> 00:02:26,040 Speaker 1: Philly as well as Boots and it is the fighter 46 00:02:27,120 --> 00:02:31,000 Speaker 1: djh All All Things Personality at Partner Now, which is 47 00:02:31,000 --> 00:02:33,800 Speaker 1: a really popular station in Philadelphia. She is going to 48 00:02:33,880 --> 00:02:35,600 Speaker 1: be there as well. I'm not for sure she gonna 49 00:02:35,600 --> 00:02:39,520 Speaker 1: be DJing or is she just attending. I'm not for 50 00:02:39,600 --> 00:02:42,320 Speaker 1: sure which she's doing, but she shall be there, So 51 00:02:42,480 --> 00:02:46,320 Speaker 1: get your tickets, gets your tickets, Get your tickets. It's 52 00:02:46,360 --> 00:02:48,720 Speaker 1: gonna be it's gonna be a good time. And then 53 00:02:48,880 --> 00:02:52,280 Speaker 1: we're closing out the weekend with the og the Icon 54 00:02:52,360 --> 00:02:56,440 Speaker 1: Angie Martinez at her summer barbecue here in New York 55 00:02:56,440 --> 00:02:58,799 Speaker 1: City at Coney Island. I was going to say, get 56 00:02:58,800 --> 00:03:00,519 Speaker 1: your tickets to that, but I believe there's sold out, 57 00:03:01,080 --> 00:03:03,040 Speaker 1: So if you guys already have tickets, I will see 58 00:03:03,080 --> 00:03:04,000 Speaker 1: you there. 59 00:03:04,600 --> 00:03:06,240 Speaker 2: But again, when I have. 60 00:03:06,200 --> 00:03:09,560 Speaker 1: An eventful weekend, y'all know, y'all have an eventful Monday. 61 00:03:09,800 --> 00:03:13,160 Speaker 1: That means we're bringing some audio from the experience right 62 00:03:13,160 --> 00:03:15,280 Speaker 1: on back into the podcast, because not only do I 63 00:03:15,360 --> 00:03:17,600 Speaker 1: like to bring you guys the latest, I also like 64 00:03:17,639 --> 00:03:19,400 Speaker 1: to keep your word. The latest is going down at 65 00:03:19,480 --> 00:03:22,960 Speaker 1: right on the scene and anithic of things. Now, let's 66 00:03:23,120 --> 00:03:26,520 Speaker 1: get on in to the conversation today, Let's get at 67 00:03:26,560 --> 00:03:27,400 Speaker 1: the latest. 68 00:03:28,720 --> 00:03:29,480 Speaker 2: On the docket. 69 00:03:29,480 --> 00:03:34,160 Speaker 1: Today, y'all, Forest dropped its highest paid podcasters of twenty 70 00:03:34,240 --> 00:03:38,160 Speaker 1: twenty six, and on that list is Amend. We know 71 00:03:38,560 --> 00:03:42,480 Speaker 1: very well Charlemagne the ward. But we're gonna go down 72 00:03:42,480 --> 00:03:47,560 Speaker 1: the list starting from the top. Charlemagne is number ten 73 00:03:47,720 --> 00:03:51,200 Speaker 1: on the list. I believe, yeah, Charlemage is number ten 74 00:03:51,240 --> 00:03:53,960 Speaker 1: on the list. Joe Rogan is number one on the list. 75 00:03:54,280 --> 00:03:55,920 Speaker 1: Joe Budden is on this list as well too, he 76 00:03:56,000 --> 00:03:58,760 Speaker 1: is number fifteen. But let's talk a bit about just 77 00:03:58,800 --> 00:04:03,240 Speaker 1: the opening conversation Forbes has right, because Forbes opens the 78 00:04:03,280 --> 00:04:07,680 Speaker 1: list with talking about Jay Shetty, who is who does 79 00:04:07,720 --> 00:04:12,560 Speaker 1: his podcast on Purpose that he's been doing since twenty nineteen. 80 00:04:12,640 --> 00:04:15,280 Speaker 1: So they open up this list talking about Jay Shetty 81 00:04:16,160 --> 00:04:18,880 Speaker 1: and the fact that when he started his podcast people 82 00:04:18,920 --> 00:04:21,000 Speaker 1: told him that it was too late, because at that point, 83 00:04:21,279 --> 00:04:23,680 Speaker 1: you know, that was like, right when the pandemic was 84 00:04:23,680 --> 00:04:26,560 Speaker 1: about to go down, podcasts that kind of already been 85 00:04:26,600 --> 00:04:28,400 Speaker 1: kicking off and ringing off a bit. I feel like 86 00:04:29,440 --> 00:04:33,400 Speaker 1: it was still very like niche though, but I'm probably 87 00:04:33,480 --> 00:04:37,120 Speaker 1: definitely wrong about that. But from the outside looking in, 88 00:04:37,120 --> 00:04:38,839 Speaker 1: and I say outside because at that time I wasn't 89 00:04:38,839 --> 00:04:42,919 Speaker 1: a podcaster, it looked like, you know, there were a 90 00:04:42,960 --> 00:04:46,320 Speaker 1: lot of people doing podcasts who were into podcasts, but 91 00:04:46,520 --> 00:04:49,040 Speaker 1: now it feels like, even if you're not into podcasts, 92 00:04:49,360 --> 00:04:52,200 Speaker 1: even if you know podcasts, isn't your like traditional media 93 00:04:53,360 --> 00:04:56,760 Speaker 1: or traditional way to consume media every single day. If 94 00:04:56,880 --> 00:05:02,839 Speaker 1: a personality or a talent that you love, a anything, sports, music, whatever, 95 00:05:02,880 --> 00:05:07,080 Speaker 1: nowadays creates a podcast, you become an avid podcast listener. 96 00:05:07,640 --> 00:05:09,440 Speaker 1: It's not just like a niche audience. That's how it 97 00:05:09,480 --> 00:05:12,960 Speaker 1: feels anyway to me as a new person coming into 98 00:05:12,960 --> 00:05:16,800 Speaker 1: the space. But they talk about how he creates podcast 99 00:05:16,880 --> 00:05:20,320 Speaker 1: in twenty nineteen and then seven years later he is 100 00:05:20,400 --> 00:05:22,680 Speaker 1: now one of the most popular podcasts in the world. 101 00:05:22,839 --> 00:05:24,920 Speaker 2: And I think what is so. 102 00:05:25,640 --> 00:05:30,640 Speaker 1: Intriguing and motivating about this article is the fact that 103 00:05:30,880 --> 00:05:33,920 Speaker 1: they talk about how podcasts like Jay Shetty's are not 104 00:05:33,960 --> 00:05:37,479 Speaker 1: only competing with like the biggest TV shows, the biggest 105 00:05:38,080 --> 00:05:44,760 Speaker 1: radio shows, and the biggest internet Internet native talk shows, 106 00:05:45,080 --> 00:05:49,200 Speaker 1: but it's podcasts on literally like blurring the lines at 107 00:05:49,200 --> 00:05:51,360 Speaker 1: this point because you get a little bit of everything, 108 00:05:51,440 --> 00:05:54,039 Speaker 1: right Like with the podcast that has video to it, 109 00:05:54,520 --> 00:05:58,000 Speaker 1: you get the TV show daily TV show feel because 110 00:05:58,000 --> 00:05:59,880 Speaker 1: it's audio, because. 111 00:05:59,520 --> 00:06:01,480 Speaker 2: It's you know, some people are doing daily. Most people 112 00:06:01,520 --> 00:06:02,520 Speaker 2: do like once a week. 113 00:06:02,600 --> 00:06:04,719 Speaker 1: I think in this article, they talk about how Joe 114 00:06:04,760 --> 00:06:09,720 Speaker 1: Rogan drops like fifteen podcasts per month, so not everybody's daily, 115 00:06:09,800 --> 00:06:13,920 Speaker 1: but the way that audio is set up and because 116 00:06:13,960 --> 00:06:17,440 Speaker 1: it is, it is at its best, Like when a 117 00:06:17,480 --> 00:06:20,359 Speaker 1: podcast is doing what they're supposed to be doing, it 118 00:06:20,440 --> 00:06:28,360 Speaker 1: is very consistent and because of that, and because of that, 119 00:06:28,960 --> 00:06:32,200 Speaker 1: people really grow attached to you, like your listeners grow 120 00:06:32,240 --> 00:06:34,960 Speaker 1: really attached to your voice, to everything you guys know, 121 00:06:35,040 --> 00:06:38,719 Speaker 1: like you tune into this podcast daily, hopefully daily, and 122 00:06:38,800 --> 00:06:43,240 Speaker 1: other podcasts as well. But even more motivating than just 123 00:06:43,680 --> 00:06:47,479 Speaker 1: you know, hearing the outlet confirm what we already knew 124 00:06:47,560 --> 00:06:51,159 Speaker 1: is happening. Right, is the money, the theay Aaron talking 125 00:06:51,160 --> 00:06:54,200 Speaker 1: about And it's not even I'm be honest with y'all, 126 00:06:54,240 --> 00:06:59,120 Speaker 1: Like podcasting is a job for real, Like whenever I 127 00:06:59,160 --> 00:07:01,200 Speaker 1: hear somebody talking too about like yo, I think I 128 00:07:01,240 --> 00:07:03,040 Speaker 1: want to start a podcast, in my mind, I'm like, 129 00:07:04,160 --> 00:07:07,679 Speaker 1: whatever it is that you're going to start this podcast about. 130 00:07:07,080 --> 00:07:10,120 Speaker 2: Like literally, whatever it is, whatever your. 131 00:07:10,120 --> 00:07:12,560 Speaker 1: Nietche is about to be your pocket, you coming from 132 00:07:12,600 --> 00:07:15,200 Speaker 1: your corner of the things is going to be make 133 00:07:15,240 --> 00:07:17,960 Speaker 1: sure you really thoroughly enjoy doing that and it is 134 00:07:17,960 --> 00:07:19,960 Speaker 1: something that you are going to stay consistent at because 135 00:07:19,960 --> 00:07:23,960 Speaker 1: this is really a job and consistency matters so much. 136 00:07:24,360 --> 00:07:29,480 Speaker 1: Ja Shetty, right, very consistent. He landed a distribution deal 137 00:07:31,880 --> 00:07:36,000 Speaker 1: through iHeart that Forbes is estimating put him at twenty 138 00:07:36,080 --> 00:07:42,560 Speaker 1: one million dollars over the past twelve months. And then 139 00:07:42,560 --> 00:07:44,880 Speaker 1: they say when those deals expired this year that Jay 140 00:07:44,920 --> 00:07:47,720 Speaker 1: Sheddy landed a new kind of contract and this new 141 00:07:47,760 --> 00:07:50,680 Speaker 1: contract made it where the audio and the video of 142 00:07:50,720 --> 00:07:53,800 Speaker 1: his show will not only be distributed by Spotify, but 143 00:07:53,800 --> 00:07:56,040 Speaker 1: it will also stream on Netflix. You guys know, Breakfast 144 00:07:56,040 --> 00:07:58,120 Speaker 1: Club recently went to Netflix as well because they have 145 00:07:58,160 --> 00:08:02,480 Speaker 1: their podcast division. And then the two companies combining to 146 00:08:02,560 --> 00:08:05,520 Speaker 1: pay him an estimated total of one hundred million dollars 147 00:08:05,560 --> 00:08:08,960 Speaker 1: over the next three years. And this is what I'm 148 00:08:08,960 --> 00:08:11,040 Speaker 1: saying because when you think about a lot of the 149 00:08:11,080 --> 00:08:12,440 Speaker 1: people on this list, and we're going to get into 150 00:08:12,480 --> 00:08:15,640 Speaker 1: this list, right, it's not just like we're out here 151 00:08:15,680 --> 00:08:19,680 Speaker 1: doing a podcast. We're consistent because of the money or 152 00:08:19,720 --> 00:08:22,360 Speaker 1: the business in it. There is a lot of business 153 00:08:22,400 --> 00:08:24,240 Speaker 1: and a lot of money as y'all see, but these 154 00:08:24,240 --> 00:08:27,440 Speaker 1: people are very dedicated to their audiences into what they do. 155 00:08:28,200 --> 00:08:30,160 Speaker 2: And I would argue would do it even if. 156 00:08:30,080 --> 00:08:31,720 Speaker 1: The money wasn't this, because at one point they were 157 00:08:31,760 --> 00:08:35,160 Speaker 1: doing it when the money wasn't this. So number one 158 00:08:35,160 --> 00:08:37,560 Speaker 1: on this list is Joe Rogan The Joe Rogan Experience. 159 00:08:37,840 --> 00:08:41,080 Speaker 1: On Spotify, he is listed at being worth eighty two 160 00:08:41,160 --> 00:08:44,000 Speaker 1: million dollars, It said, sitting with the fifty eight year 161 00:08:44,040 --> 00:08:47,800 Speaker 1: old comedian and UFC broadcaster for three hour conversations at 162 00:08:47,800 --> 00:08:50,640 Speaker 1: his Red Curtain studio in Austin, Texas has become a 163 00:08:50,640 --> 00:08:53,720 Speaker 1: write of passage for anyone, from actors promoting a movie 164 00:08:53,760 --> 00:08:56,840 Speaker 1: to politicians running for president, and regardless of whether his 165 00:08:56,920 --> 00:08:59,040 Speaker 1: endorsement or Donald Trump at twenty twenty four impacted the 166 00:08:59,080 --> 00:09:02,720 Speaker 1: outcome of the election, as his buddy Dana White to Forbes, 167 00:09:03,040 --> 00:09:06,439 Speaker 1: the widespread conversation about it proves not only Rogan's power, 168 00:09:06,480 --> 00:09:10,320 Speaker 1: but also the legitimacy of podcasting as a whole. 169 00:09:10,800 --> 00:09:11,760 Speaker 2: Going to keep going. 170 00:09:12,240 --> 00:09:14,640 Speaker 1: They have diary the Diary of a CEO. I see 171 00:09:14,840 --> 00:09:19,600 Speaker 1: Steve Barlett Steve Bartlett's Diary of a CEO podcast a 172 00:09:19,720 --> 00:09:22,000 Speaker 1: lot of places. 173 00:09:22,840 --> 00:09:25,120 Speaker 2: I want to Another thing that these lists do. 174 00:09:27,200 --> 00:09:29,120 Speaker 1: It makes me want to go down a rabbit hole 175 00:09:29,160 --> 00:09:32,640 Speaker 1: of like listening and watching these podcasts. Now another thing 176 00:09:32,640 --> 00:09:35,240 Speaker 1: that I think is pretty interesting as well, is that 177 00:09:35,679 --> 00:09:38,240 Speaker 1: some of these podcasts. Let me see, in the first 178 00:09:38,320 --> 00:09:43,000 Speaker 1: quarter twenty twenty six, Bartlett Barlett's corporate interview show The 179 00:09:43,040 --> 00:09:45,720 Speaker 1: Diary of a CEO posted it hirest revenue quarter. Ever 180 00:09:46,160 --> 00:09:49,680 Speaker 1: in the show's nine years, dang driving the business for 181 00:09:49,720 --> 00:09:53,520 Speaker 1: the thirty three year old entrepreneurial's profile, which was valued 182 00:09:53,559 --> 00:09:56,360 Speaker 1: at four hundred and twenty five million dollars last fall 183 00:09:56,720 --> 00:10:00,640 Speaker 1: in an investment round from a private equity backer Wow 184 00:10:01,280 --> 00:10:04,160 Speaker 1: a thirty under thirty europe alum in twenty twenty. Bruntlett 185 00:10:04,679 --> 00:10:07,679 Speaker 1: will also appear on American television this fall as a 186 00:10:07,720 --> 00:10:10,560 Speaker 1: guest on Shark Tank, after several appearances on the show's 187 00:10:10,640 --> 00:10:11,960 Speaker 1: UK counterpart. 188 00:10:12,240 --> 00:10:13,000 Speaker 2: I want to know. 189 00:10:15,200 --> 00:10:23,120 Speaker 1: How many of these podcasts are not video because another 190 00:10:23,160 --> 00:10:24,520 Speaker 1: thing that I and I say this all the time 191 00:10:24,559 --> 00:10:27,839 Speaker 1: whenever I talk about these podcast podcast lists, one of 192 00:10:27,880 --> 00:10:32,760 Speaker 1: the things that I've learned about podcasting is how big 193 00:10:33,080 --> 00:10:35,160 Speaker 1: people can be in the audio. 194 00:10:34,840 --> 00:10:39,480 Speaker 2: World just solely audio alone. Okay. 195 00:10:39,600 --> 00:10:42,120 Speaker 1: Number four on the list is Ashley Flowers with Crime 196 00:10:42,240 --> 00:10:46,880 Speaker 1: Junkie Read, and she's a via reci Adventures in Tube, 197 00:10:46,920 --> 00:10:50,240 Speaker 1: So I'm assuming our video is through Tooby She's thisted 198 00:10:50,280 --> 00:10:56,560 Speaker 1: at forty two million dollars. Oh Meil Robbins, I Love 199 00:10:56,600 --> 00:10:59,880 Speaker 1: Meil Robbins podcast Mel Robbins is a video in audios 200 00:11:00,000 --> 00:11:04,120 Speaker 1: he the Mail Robins podcast via serious XM thirty five 201 00:11:04,160 --> 00:11:08,160 Speaker 1: million dollars and her genre. I feel like people who 202 00:11:08,160 --> 00:11:11,440 Speaker 1: do anything in a motivational space. It's like such a 203 00:11:11,600 --> 00:11:15,720 Speaker 1: niche genre to like be successful in because everybody and 204 00:11:15,760 --> 00:11:19,560 Speaker 1: everything is motivation. Like everybody's trying to be in that space. 205 00:11:19,600 --> 00:11:21,520 Speaker 1: So I feel like to really sustain and to really 206 00:11:21,520 --> 00:11:24,440 Speaker 1: have people believe you and believe the like, you have 207 00:11:24,520 --> 00:11:27,720 Speaker 1: to be so good about choosing who you have conversations with, 208 00:11:27,840 --> 00:11:31,320 Speaker 1: choosing who you trust, your who you like trust to 209 00:11:31,320 --> 00:11:33,440 Speaker 1: bring on your platform to speak to your listeners, but 210 00:11:33,760 --> 00:11:36,280 Speaker 1: your listeners have to really trust and value you your 211 00:11:36,280 --> 00:11:40,720 Speaker 1: opinion and your experiences and your advice and your motivational 212 00:11:40,960 --> 00:11:43,800 Speaker 1: like you know, tipbits because you can go find like 213 00:11:43,840 --> 00:11:46,880 Speaker 1: they are like ancient, like like think about how many 214 00:11:46,920 --> 00:11:50,080 Speaker 1: times you've heard somebody say, go read like, I mean, 215 00:11:50,880 --> 00:11:54,240 Speaker 1: what are some books the Seven Habits of Highly Affective 216 00:11:54,240 --> 00:11:57,000 Speaker 1: People or atomic habits or. 217 00:11:58,440 --> 00:11:59,600 Speaker 2: Oh my god, this is human. 218 00:11:59,640 --> 00:12:02,839 Speaker 1: The subtle art, The subtle art subdule art of not 219 00:12:02,880 --> 00:12:06,439 Speaker 1: giving an f people all, even like the Alchemists. I 220 00:12:06,440 --> 00:12:08,160 Speaker 1: don't know if people always talk about the Alchemists too 221 00:12:08,160 --> 00:12:11,679 Speaker 1: when you're trying to like have these conversations about like thoughts, opinions, 222 00:12:12,360 --> 00:12:16,280 Speaker 1: forming thoughts and opinions, higher powers purpose all of that. 223 00:12:16,640 --> 00:12:19,080 Speaker 1: But like those I mean, and those are books, I know, 224 00:12:19,440 --> 00:12:21,880 Speaker 1: but I'm saying that to say, like there's a lot 225 00:12:21,920 --> 00:12:25,560 Speaker 1: of deeply rooted motivational spaces that have been there for 226 00:12:25,600 --> 00:12:28,240 Speaker 1: a very long time. So when you come into this space, 227 00:12:29,240 --> 00:12:32,400 Speaker 1: it's very like to me, it's like watching people in Espacce. 228 00:12:32,400 --> 00:12:34,960 Speaker 1: Like I feel the same way about Wallow, who does 229 00:12:35,200 --> 00:12:39,040 Speaker 1: man Doll's worth a game with Gilly because he has 230 00:12:39,280 --> 00:12:42,840 Speaker 1: literally come into the space. He's very authentic to his audience. 231 00:12:43,040 --> 00:12:45,920 Speaker 1: Did no matter how big he gets. But he's very successful. 232 00:12:46,040 --> 00:12:49,000 Speaker 1: Like the books that he drops, the video content that 233 00:12:49,040 --> 00:12:51,440 Speaker 1: he does, the podcast that he currently is currently on, 234 00:12:51,640 --> 00:12:57,000 Speaker 1: Like he's extremely successful. Number seven is Jason and Travis Kelce. 235 00:12:57,120 --> 00:13:00,839 Speaker 1: Y'all know Travis Kelce, right, Chelsea's Husband's Like they come 236 00:13:00,880 --> 00:13:04,079 Speaker 1: in at thirty five million dollars with their podcast New Heights. 237 00:13:04,559 --> 00:13:07,360 Speaker 1: Then you have Alex Cooper, we call her Daddy at 238 00:13:07,360 --> 00:13:12,160 Speaker 1: thirty two million dollars number ten. Charlemagne with The Breakfast 239 00:13:12,160 --> 00:13:16,240 Speaker 1: Club for iHeart Netflix. Now, I think this is also 240 00:13:16,280 --> 00:13:19,280 Speaker 1: really interesting too. I'm gonna read the tibit that they say. 241 00:13:19,640 --> 00:13:21,640 Speaker 1: In December, the forty eight year old hosts of The 242 00:13:21,679 --> 00:13:25,040 Speaker 1: Breakfast Club renewed a wide spanning agreement with iHeartMedia worth 243 00:13:25,080 --> 00:13:27,960 Speaker 1: up to two hundred million dollars over the next five years, 244 00:13:28,000 --> 00:13:31,199 Speaker 1: which covers not only his radio and podcast work on air, 245 00:13:31,600 --> 00:13:34,200 Speaker 1: but also funding for the Black Effect podcast network, which 246 00:13:34,200 --> 00:13:36,319 Speaker 1: he owns fifty one percent of in a joint venture 247 00:13:36,720 --> 00:13:39,400 Speaker 1: with iHeart. He told Forbes he wants to build it 248 00:13:39,440 --> 00:13:42,360 Speaker 1: into the bet for podcasting, and he has launched over 249 00:13:42,440 --> 00:13:45,800 Speaker 1: sixty shows. Separate from renewal. Charlemagne co hosts the Brilliant 250 00:13:45,800 --> 00:13:52,480 Speaker 1: Idiots podcast, which he does with comedian Andrew Schultz. Comedian 251 00:13:52,520 --> 00:13:55,160 Speaker 1: and actor Andrew Schultz and scored a big payday from 252 00:13:55,160 --> 00:13:58,719 Speaker 1: Netflix for his flagship daily morning drive to on program, 253 00:13:58,880 --> 00:14:02,760 Speaker 1: which insiders to Forbes is the most viewed podcast on 254 00:14:02,880 --> 00:14:04,560 Speaker 1: the platform so far this year. 255 00:14:04,960 --> 00:14:06,280 Speaker 2: Coming in twenty twenty seven. 256 00:14:06,320 --> 00:14:08,840 Speaker 1: He's been chosen to receive a star on the Hollywood 257 00:14:08,920 --> 00:14:12,000 Speaker 1: Walk of Fame. Now they list him for the Breakfast 258 00:14:12,000 --> 00:14:14,880 Speaker 1: Club as a podcast, and I think yes to Breakfast 259 00:14:14,880 --> 00:14:16,319 Speaker 1: Club is right. This is what I'm talking about with 260 00:14:16,400 --> 00:14:18,600 Speaker 1: the blurred lines thing, and like where media is right now, 261 00:14:19,120 --> 00:14:21,720 Speaker 1: you guys know Breakfast Club is a flagship you know, 262 00:14:22,560 --> 00:14:25,520 Speaker 1: nationally syndicated Hall of Fame radio show first, like that 263 00:14:25,720 --> 00:14:28,880 Speaker 1: is first and foremost. But then the Breakfast Club has 264 00:14:28,920 --> 00:14:32,720 Speaker 1: like its own law life across social media, like we 265 00:14:32,800 --> 00:14:37,080 Speaker 1: did a topic this week, jess Envy and Charloamane did 266 00:14:37,080 --> 00:14:40,440 Speaker 1: a topic this week, and when I saw the topic online, 267 00:14:40,480 --> 00:14:42,240 Speaker 1: I was like, Okay, this would be a good conversation. 268 00:14:43,120 --> 00:14:46,080 Speaker 1: And when I'm thinking of things because a lot of times, 269 00:14:46,120 --> 00:14:48,720 Speaker 1: like so, if you guys watch our show on Netflix 270 00:14:48,920 --> 00:14:51,400 Speaker 1: on Breakfast Club on Netflix in the morning times, I 271 00:14:51,440 --> 00:14:54,000 Speaker 1: will come in and I'll I'll pitch them topics. Right 272 00:14:54,640 --> 00:14:58,240 Speaker 1: me pitching them topics, I'm always trying to think of 273 00:14:58,680 --> 00:15:01,480 Speaker 1: what are things that they'll have like really good conversations about, 274 00:15:01,760 --> 00:15:05,480 Speaker 1: but also really good personal experiences with because I know 275 00:15:05,560 --> 00:15:08,800 Speaker 1: that stuff does so well because because radio is so 276 00:15:08,920 --> 00:15:10,760 Speaker 1: like people get attached to you, and then there's a 277 00:15:10,800 --> 00:15:13,600 Speaker 1: whole podcast audience down, then there's a whole social media 278 00:15:13,640 --> 00:15:18,200 Speaker 1: audience down then there's all there's so many avenues of 279 00:15:18,240 --> 00:15:21,800 Speaker 1: which people digest at breakfast club. There's so many ways 280 00:15:21,800 --> 00:15:24,240 Speaker 1: to think about how the content that they're putting out 281 00:15:24,240 --> 00:15:28,520 Speaker 1: can live and recreate conversation. Some of the stuff just 282 00:15:28,640 --> 00:15:30,720 Speaker 1: is like, I know it's gonna be funny in the room, 283 00:15:31,360 --> 00:15:35,040 Speaker 1: and some things are just hard truths. I've always been 284 00:15:35,040 --> 00:15:37,480 Speaker 1: told that there are certain men who don't watch really 285 00:15:37,520 --> 00:15:40,560 Speaker 1: get into their you know, their private areas when they watch, 286 00:15:40,640 --> 00:15:43,240 Speaker 1: because they were always taught that men are not supposed 287 00:15:43,280 --> 00:15:47,600 Speaker 1: to be touched certain places. Right, So I saw Eric 288 00:15:47,600 --> 00:15:48,560 Speaker 1: Benet post this video. 289 00:15:48,680 --> 00:15:49,400 Speaker 2: Let's take a listen. 290 00:15:50,440 --> 00:15:53,240 Speaker 3: Look, if you are one of those men who feel 291 00:15:53,360 --> 00:15:58,640 Speaker 3: like if you wash your ass with soap and water 292 00:16:00,240 --> 00:16:04,120 Speaker 3: and get up in that mother, make sure it's clean. 293 00:16:05,440 --> 00:16:07,960 Speaker 3: If you're one of those men who feel like that 294 00:16:09,040 --> 00:16:16,640 Speaker 3: simple hygiene act makes you gay, uh, then you you 295 00:16:16,840 --> 00:16:23,480 Speaker 3: very well are probably closeted gay mail. You should you 296 00:16:23,480 --> 00:16:25,640 Speaker 3: should wash your ass expeditiously. 297 00:16:25,840 --> 00:16:28,560 Speaker 1: And when I saw the video posts, I'm like, Okay, 298 00:16:28,560 --> 00:16:30,040 Speaker 1: this would be great on the show because I know 299 00:16:30,080 --> 00:16:32,400 Speaker 1: it will make it funny and I know it would 300 00:16:32,400 --> 00:16:35,120 Speaker 1: be a conversation because people love acting like they don't 301 00:16:35,160 --> 00:16:37,560 Speaker 1: know that men are like that when it comes to 302 00:16:37,600 --> 00:16:41,520 Speaker 1: cleaning their bodies and their behinds. But also I had 303 00:16:41,560 --> 00:16:44,080 Speaker 1: no idea that, and he had his own personal experience 304 00:16:44,120 --> 00:16:46,080 Speaker 1: with it. Let's take a listen to what NB said. 305 00:16:46,480 --> 00:16:48,960 Speaker 4: So, yes, I used to be the type of guy 306 00:16:48,960 --> 00:16:51,160 Speaker 4: that didn't quote unquote get up all in what I'm 307 00:16:51,200 --> 00:16:54,120 Speaker 4: saying like, you don't know what was going on, but 308 00:16:54,200 --> 00:16:55,800 Speaker 4: I never thought about it. It's not a conversation I 309 00:16:55,880 --> 00:16:57,320 Speaker 4: had with the fellas at the barbershop or we'll be 310 00:16:57,320 --> 00:16:58,960 Speaker 4: out in about, like, hey, fellas, did you watch your ass? 311 00:16:58,960 --> 00:17:00,680 Speaker 4: But let me tell you so. You know, one day, 312 00:17:00,720 --> 00:17:02,480 Speaker 4: me and year this long time ago, you know, we 313 00:17:02,480 --> 00:17:04,480 Speaker 4: take showers with each other, we watch each other, and 314 00:17:04,520 --> 00:17:07,560 Speaker 4: one day she got it all in there, and I'm like, whoa. 315 00:17:07,920 --> 00:17:10,720 Speaker 4: And then I realized I'm supposed to wash my ass 316 00:17:11,280 --> 00:17:13,760 Speaker 4: thoroughly and correctly. So ever since that, I'm like, I 317 00:17:13,960 --> 00:17:16,199 Speaker 4: washed my ass, but you should get up all in there. 318 00:17:16,240 --> 00:17:17,640 Speaker 4: You don't want stinky ass. 319 00:17:17,400 --> 00:17:19,200 Speaker 2: That's what I'm saying. So it was on the rag 320 00:17:19,240 --> 00:17:20,280 Speaker 2: when she washed your ass. 321 00:17:20,280 --> 00:17:21,800 Speaker 5: You didn't know all that was all up in there, 322 00:17:22,359 --> 00:17:25,440 Speaker 5: all them little dingleberries and all the butt crust all 323 00:17:25,520 --> 00:17:27,199 Speaker 5: up in there, and she really went up in there 324 00:17:27,240 --> 00:17:30,520 Speaker 5: and had to detail your ass, and you didn't think 325 00:17:30,520 --> 00:17:33,480 Speaker 5: about it the whole time. Detailing your ass and your boxes, 326 00:17:33,560 --> 00:17:35,840 Speaker 5: your briefs wasn't crunchy at the end of the night. 327 00:17:36,480 --> 00:17:38,240 Speaker 4: Did not crunch it anymore. But that's when I was young. 328 00:17:38,880 --> 00:17:40,520 Speaker 4: But she but she did it, and I was like, oh, 329 00:17:40,560 --> 00:17:42,040 Speaker 4: I have to get up all I wasn't think. I 330 00:17:42,080 --> 00:17:44,280 Speaker 4: was just like a wane, you know, I keep it moving. 331 00:17:44,320 --> 00:17:45,320 Speaker 4: But now I. 332 00:17:45,040 --> 00:17:49,280 Speaker 5: Imagine how long before that happened she was really thinking about, 333 00:17:49,320 --> 00:17:52,280 Speaker 5: like really probably breaking up with you or probably you know, 334 00:17:52,320 --> 00:17:53,280 Speaker 5: And that's probably why. 335 00:17:53,080 --> 00:17:55,879 Speaker 2: She didn't orgasm either. All right, enough, a little. 336 00:17:55,680 --> 00:17:57,480 Speaker 4: Stinky, but detailing your ass is funny. 337 00:17:58,040 --> 00:18:00,639 Speaker 1: When I tell y'all, this clip right here is so 338 00:18:01,040 --> 00:18:05,600 Speaker 1: viral right now. Audio is the gift that keeps on 339 00:18:05,720 --> 00:18:09,160 Speaker 1: giving across podcasts because The Breakfast Club is a podcast, right, 340 00:18:09,440 --> 00:18:11,639 Speaker 1: so you have tons of podcasts that are talking about it. 341 00:18:12,000 --> 00:18:16,879 Speaker 1: Then it's been recreated, reacted to repost it across social 342 00:18:16,920 --> 00:18:20,879 Speaker 1: media insanely like today, I was literally I'm scrolling down 343 00:18:20,920 --> 00:18:23,040 Speaker 1: my timeline and I see so many people still reacting 344 00:18:23,040 --> 00:18:25,359 Speaker 1: to it and commenting on it. You have dot COM's 345 00:18:25,440 --> 00:18:28,000 Speaker 1: covering it because we have the video aspect and the 346 00:18:28,080 --> 00:18:30,080 Speaker 1: radio aspect, and a lot of outlets listen to our 347 00:18:30,160 --> 00:18:34,679 Speaker 1: radio show, like the Breakfast Club alone as a podcast 348 00:18:34,760 --> 00:18:37,679 Speaker 1: is its own vehicle, and it's under the Black Effect 349 00:18:37,680 --> 00:18:41,440 Speaker 1: Podcast Network, like the system that Charlomagne has built. People 350 00:18:41,480 --> 00:18:45,040 Speaker 1: out here doing real business, like big business. 351 00:18:45,800 --> 00:18:46,359 Speaker 2: Number eleven. 352 00:18:46,400 --> 00:18:50,280 Speaker 1: You have Dak Shepherd with armchair expert Amy Powler is 353 00:18:50,320 --> 00:18:54,720 Speaker 1: at number twelve. Jay Shetty is at number fourteen. Joe 354 00:18:54,800 --> 00:18:56,919 Speaker 1: Budden is at number fifteen. Let's see what they say 355 00:18:56,960 --> 00:18:59,600 Speaker 1: about Joe Budden. I'll just read what I can see. 356 00:18:59,640 --> 00:19:01,600 Speaker 1: It's like kind of cut off because I have like 357 00:19:01,640 --> 00:19:04,119 Speaker 1: a PDF version of the actual write up because the 358 00:19:04,119 --> 00:19:07,960 Speaker 1: write up was behind a paywall, so it mentions them 359 00:19:08,000 --> 00:19:12,080 Speaker 1: being the biggest paywall on Patreon where fans paid directly 360 00:19:12,080 --> 00:19:14,280 Speaker 1: to hear Joe Budden discussed hip hop culture with his 361 00:19:14,320 --> 00:19:18,520 Speaker 1: panel guests. With business partner in Schwartzman, they have built 362 00:19:18,520 --> 00:19:21,359 Speaker 1: out a fully independent network and are currently working on 363 00:19:21,440 --> 00:19:24,840 Speaker 1: a technology platform with community building tools they hope to 364 00:19:24,920 --> 00:19:28,159 Speaker 1: license to other creators, and in August the network adds 365 00:19:28,200 --> 00:19:32,800 Speaker 1: two new shows. Schwartzsmen will host an executive interview show 366 00:19:32,840 --> 00:19:35,480 Speaker 1: with the Yahoo Finance and Butting and Joe Budden is 367 00:19:35,560 --> 00:19:38,639 Speaker 1: launching a true crime podcast in partnership with Law and 368 00:19:38,720 --> 00:19:44,480 Speaker 1: Order creator Dick Wolf. That is major. That is major. 369 00:19:44,520 --> 00:19:47,920 Speaker 1: Shout out to Joe Budden for that. A true crime 370 00:19:48,000 --> 00:19:52,320 Speaker 1: is another huge podcast genre that I learned about recently. 371 00:19:53,680 --> 00:19:55,440 Speaker 1: Like when I was doing a lot of the The 372 00:19:56,400 --> 00:20:00,399 Speaker 1: Diddy Show coverage, not show coverage, but the trial covers 373 00:20:00,440 --> 00:20:02,440 Speaker 1: during the show, during the breakfast club and then here 374 00:20:02,480 --> 00:20:05,720 Speaker 1: on the Latest on the roles of the podcast, I 375 00:20:05,880 --> 00:20:09,080 Speaker 1: had so many other true crime podcasts reaching out to 376 00:20:09,119 --> 00:20:11,199 Speaker 1: me because they were covering the Diddy trial and they 377 00:20:11,200 --> 00:20:13,160 Speaker 1: wanted someone who was on the ground and in the room. 378 00:20:13,920 --> 00:20:17,600 Speaker 1: And by collaborating with those podcasts, like when I tell y'all, 379 00:20:17,680 --> 00:20:21,159 Speaker 1: my audience went crazy on the audio side, I'm sure, 380 00:20:21,240 --> 00:20:24,720 Speaker 1: but completely went crazy on the social media side as well, 381 00:20:24,760 --> 00:20:28,560 Speaker 1: Like people are like addicted od to those true crime podcasts. 382 00:20:28,600 --> 00:20:31,600 Speaker 1: So for him to be working with Dick Wolf, because 383 00:20:31,640 --> 00:20:34,600 Speaker 1: the way that people are like Law and Order, this 384 00:20:34,760 --> 00:20:37,920 Speaker 1: opening sound of the show, like everything about it has 385 00:20:37,960 --> 00:20:41,280 Speaker 1: become such a staple in our televisions, on our televisions 386 00:20:41,320 --> 00:20:42,240 Speaker 1: and in our homes. 387 00:20:42,560 --> 00:20:45,360 Speaker 2: So bringing that to a podcast world, and. 388 00:20:45,320 --> 00:20:49,280 Speaker 1: Then it's gonna be somewhat for us because it's Joe Budden, 389 00:20:49,760 --> 00:20:55,159 Speaker 1: genius Tucker cross since at number sixteen. Number seventeen is 390 00:20:55,160 --> 00:20:58,399 Speaker 1: Scott Galloway. I don't know who. I don't know this 391 00:20:58,480 --> 00:21:02,199 Speaker 1: podcast The Proof GPO. Who else do I know on 392 00:21:02,240 --> 00:21:07,960 Speaker 1: this list? I don't know anybody else. Number twenty is 393 00:21:07,960 --> 00:21:13,160 Speaker 1: Hannah Burner and Page disorbed though with Giggly Squad. Wow, 394 00:21:13,200 --> 00:21:18,000 Speaker 1: it's no black women on this podcast list. I am. 395 00:21:17,800 --> 00:21:20,840 Speaker 1: I'm like, these are the type of lists that I 396 00:21:20,880 --> 00:21:23,639 Speaker 1: am aiming to be on that I want to get to. 397 00:21:24,080 --> 00:21:26,400 Speaker 1: You know what I need to do though, I need 398 00:21:26,400 --> 00:21:30,359 Speaker 1: to diversify the business around the pod. Like right now 399 00:21:30,400 --> 00:21:33,080 Speaker 1: we are doing great, We're you know, we're new, we're building, 400 00:21:33,640 --> 00:21:35,600 Speaker 1: we're building our family with y'all the low riders. 401 00:21:35,600 --> 00:21:37,320 Speaker 2: But like we gotta run it up. 402 00:21:38,240 --> 00:21:40,680 Speaker 1: All of these podcasts I just mentioned have, Like I said, 403 00:21:40,680 --> 00:21:46,240 Speaker 1: there's so many different lanes in which people are then 404 00:21:46,320 --> 00:21:48,879 Speaker 1: funneling back to what is the core of the podcast, 405 00:21:48,920 --> 00:21:52,359 Speaker 1: which is the audio, whether it's social media content or 406 00:21:52,359 --> 00:21:59,080 Speaker 1: whatever the case may be. Yeah, or videos partnerships with 407 00:21:59,119 --> 00:22:04,560 Speaker 1: YouTube too. Yeah, this is dope. This is inspiring. I 408 00:22:04,600 --> 00:22:06,600 Speaker 1: love seeing stuff like this and reading stuff like this. 409 00:22:06,840 --> 00:22:09,560 Speaker 1: Charlamagne always sends me these lists and it's like, Yo, 410 00:22:09,640 --> 00:22:12,159 Speaker 1: this is what you you know should be paying attention to. 411 00:22:15,160 --> 00:22:16,560 Speaker 1: And one of the things too, that I thought was 412 00:22:16,600 --> 00:22:18,359 Speaker 1: so fire by it, and then I'm gonna close with 413 00:22:18,400 --> 00:22:20,560 Speaker 1: this that I thought was so fire about this write 414 00:22:20,640 --> 00:22:23,240 Speaker 1: up was when they talk about how like the mega 415 00:22:23,280 --> 00:22:26,359 Speaker 1: deals and the money is impressive, But what's really impressive 416 00:22:26,440 --> 00:22:30,280 Speaker 1: is that, unlike people who make movies or TV or 417 00:22:30,320 --> 00:22:34,320 Speaker 1: any other forms of entertainment, podcasters retain a lot of 418 00:22:34,359 --> 00:22:38,119 Speaker 1: ownership when it comes to their ip So that means 419 00:22:38,160 --> 00:22:40,920 Speaker 1: like the networks and the platforms that are paying out 420 00:22:41,000 --> 00:22:43,720 Speaker 1: all this money to the podcasters are most of the 421 00:22:43,760 --> 00:22:46,600 Speaker 1: time just paying to license it as a distributor. And 422 00:22:46,640 --> 00:22:49,159 Speaker 1: like the actual ownership of like the audio and all 423 00:22:49,200 --> 00:22:52,439 Speaker 1: that stuff, like you keep a huge percentage of that 424 00:22:52,520 --> 00:22:54,840 Speaker 1: and you're just paying somebody to be a house where 425 00:22:54,840 --> 00:22:57,080 Speaker 1: people know to go to this house to get that podcast. 426 00:22:57,280 --> 00:23:01,600 Speaker 1: And then you talk about as sales. I'm really excited 427 00:23:01,600 --> 00:23:04,680 Speaker 1: about this podcast journey and where we are and where 428 00:23:04,720 --> 00:23:08,760 Speaker 1: we're going and just how everything is changing and turning. 429 00:23:08,840 --> 00:23:14,879 Speaker 1: Like I knew that when daytime television started going away. 430 00:23:15,200 --> 00:23:18,960 Speaker 1: And this was before it even started, like a while ago, 431 00:23:19,000 --> 00:23:21,639 Speaker 1: when I was like, Okay, what across the spectrum do 432 00:23:21,680 --> 00:23:24,000 Speaker 1: we need like we need like even right now, I'm 433 00:23:24,000 --> 00:23:27,960 Speaker 1: trying to figure out, Like I think my goal when 434 00:23:27,960 --> 00:23:32,000 Speaker 1: I was leaving TMZ was like, Okay, we need a 435 00:23:32,119 --> 00:23:37,200 Speaker 1: solidified news source and voice across social media because it 436 00:23:37,760 --> 00:23:39,639 Speaker 1: gets a little grade area there, like it gets a 437 00:23:39,680 --> 00:23:42,080 Speaker 1: little blurry there, It gets a little you know, anybody 438 00:23:42,119 --> 00:23:46,440 Speaker 1: saying anything there. And I feel like I'm really working 439 00:23:46,520 --> 00:23:49,439 Speaker 1: hard to do that. One of the things I want 440 00:23:49,480 --> 00:23:52,239 Speaker 1: to learn, you know now that the breakfast Club, like 441 00:23:52,280 --> 00:23:55,720 Speaker 1: I'm there full time, is the balance of the schedulingmen 442 00:23:55,920 --> 00:23:57,959 Speaker 1: and like making sure I'm able to still be present. 443 00:23:58,080 --> 00:24:00,119 Speaker 1: Like there are some weeks where like it is so 444 00:24:00,200 --> 00:24:01,680 Speaker 1: hard for me to get an exclusive, and I'm like, 445 00:24:01,680 --> 00:24:02,919 Speaker 1: like I said it this week, I'm like, yo, I 446 00:24:02,960 --> 00:24:05,919 Speaker 1: need an exclusive, Like I need to land something that 447 00:24:05,960 --> 00:24:08,000 Speaker 1: puts us in the conversation as like the leader of 448 00:24:08,040 --> 00:24:12,920 Speaker 1: the conversation. But now, like in addition to me knowing 449 00:24:12,960 --> 00:24:14,600 Speaker 1: I need to do that and I'm working on things, 450 00:24:15,119 --> 00:24:17,919 Speaker 1: I'm also thinking like Okay, where else can I position 451 00:24:18,040 --> 00:24:19,560 Speaker 1: myself and how can I do it in a way 452 00:24:19,600 --> 00:24:21,800 Speaker 1: where I see where this is going and no one's 453 00:24:21,840 --> 00:24:24,800 Speaker 1: doing it like that yet, And I have an idea 454 00:24:25,400 --> 00:24:27,280 Speaker 1: and we about to start doing it, and I'm really 455 00:24:27,359 --> 00:24:28,119 Speaker 1: excited for it. 456 00:24:28,400 --> 00:24:29,400 Speaker 2: Not gonna put it out there yet. 457 00:24:29,440 --> 00:24:31,360 Speaker 1: Y'all will see it when it happens, literally you will 458 00:24:31,359 --> 00:24:37,159 Speaker 1: see it. But yes, congratulations to you know, shar making 459 00:24:37,160 --> 00:24:39,600 Speaker 1: a list. Congratulations to Joe Budden. I don't know, oh, 460 00:24:39,640 --> 00:24:43,280 Speaker 1: Mel Robbins. I'm a big fan of j Shatty's podcast. 461 00:24:44,400 --> 00:24:47,199 Speaker 1: There is a true business in this guys. Like I know, 462 00:24:47,240 --> 00:24:51,520 Speaker 1: people be joking like yo, defund podcast mics. I get it, 463 00:24:51,560 --> 00:24:53,600 Speaker 1: But like if the podcast mic is in the right hand, 464 00:24:53,640 --> 00:24:57,200 Speaker 1: and the business is businessing and the purpose is purposing, 465 00:24:57,280 --> 00:24:59,560 Speaker 1: I think that's the biggest thing here is Like I 466 00:24:59,600 --> 00:25:01,800 Speaker 1: don't know everybody across this list, but I know, you know, 467 00:25:02,240 --> 00:25:04,960 Speaker 1: like I've been watching Joe Budden's content for a time, 468 00:25:05,320 --> 00:25:08,760 Speaker 1: I you know, working with Charlotte, I see that these 469 00:25:09,400 --> 00:25:11,960 Speaker 1: shows and these networks that they're building and all this 470 00:25:12,200 --> 00:25:14,840 Speaker 1: media stuff that they're doing, it's not just about having 471 00:25:14,880 --> 00:25:16,600 Speaker 1: a voice and being first and all of that. 472 00:25:16,640 --> 00:25:17,520 Speaker 2: It's actually about like. 473 00:25:17,480 --> 00:25:22,520 Speaker 1: Building real you know, platforms and services that like actually 474 00:25:22,560 --> 00:25:25,200 Speaker 1: like help people like employee people and be of service 475 00:25:25,200 --> 00:25:27,800 Speaker 1: to people, but also you know, like what is the why? 476 00:25:27,880 --> 00:25:31,280 Speaker 1: Like I always get the critique from the guys, like 477 00:25:32,040 --> 00:25:34,879 Speaker 1: it happened this week on the show. They got on 478 00:25:35,119 --> 00:25:39,080 Speaker 1: me y'all this week because I didn't prioritize a print 479 00:25:39,160 --> 00:25:42,399 Speaker 1: story over like just another breaking news story that was happening, 480 00:25:42,400 --> 00:25:45,199 Speaker 1: which I understood, okay, But my whole thing was it's like, 481 00:25:45,240 --> 00:25:46,359 Speaker 1: you know, I got to do a little bit of 482 00:25:46,359 --> 00:25:49,440 Speaker 1: both sometimes, Like but Charlemagne said something to me, and 483 00:25:49,480 --> 00:25:52,080 Speaker 1: I hate when he's right, but he said something to 484 00:25:52,080 --> 00:25:54,760 Speaker 1: me that I was like, Okay, he was like, there 485 00:25:54,840 --> 00:25:57,399 Speaker 1: wasn't even a purpose to you doing that story. Like 486 00:25:57,520 --> 00:25:59,840 Speaker 1: sometimes and for me, I feel like there won't always 487 00:25:59,880 --> 00:26:02,000 Speaker 1: be purpose, and I will stand tenzones down and that 488 00:26:02,040 --> 00:26:04,879 Speaker 1: I will always argue that back. Sometimes there isn't always 489 00:26:04,880 --> 00:26:08,159 Speaker 1: a purpose. Sometimes the purpose is to just update and 490 00:26:08,240 --> 00:26:11,359 Speaker 1: to you know, tell the news, and to do it 491 00:26:11,400 --> 00:26:13,480 Speaker 1: in a way that you know, people expect it and 492 00:26:13,480 --> 00:26:16,680 Speaker 1: can trust it. Sometimes there's deeper conversation that can come 493 00:26:16,680 --> 00:26:18,639 Speaker 1: from things as well, too, and I do try and 494 00:26:18,720 --> 00:26:21,560 Speaker 1: lean more toward that in those things. And I mean 495 00:26:21,720 --> 00:26:24,120 Speaker 1: that's not just all like positive stuff. Sometimes that stuff 496 00:26:24,160 --> 00:26:26,280 Speaker 1: can be solatious as well, but it can lead to 497 00:26:26,280 --> 00:26:29,680 Speaker 1: a more, you know, deeper substance, like you know, conversation 498 00:26:29,760 --> 00:26:32,680 Speaker 1: full of substance. But like when I look at people 499 00:26:32,680 --> 00:26:35,359 Speaker 1: making like money and doing deals like these people are 500 00:26:35,359 --> 00:26:38,159 Speaker 1: doing on this list, I'm like, that's because they figured 501 00:26:38,200 --> 00:26:43,600 Speaker 1: out that that that perfect spot of like here's my passion, 502 00:26:43,680 --> 00:26:47,680 Speaker 1: here's my purpose, here's my niche, here's the content, here's 503 00:26:47,720 --> 00:26:50,240 Speaker 1: what the people like. Not even heres was trending. I 504 00:26:50,240 --> 00:26:52,560 Speaker 1: don't think that these people, even Chase was trending. I 505 00:26:52,600 --> 00:26:56,000 Speaker 1: think they just know they know what they know their audience, 506 00:26:56,040 --> 00:26:59,520 Speaker 1: but also they know where it's more about themselves and 507 00:26:59,560 --> 00:27:02,000 Speaker 1: not it's it's like it's more about themselves than what 508 00:27:02,040 --> 00:27:03,520 Speaker 1: they want to put out into the world and how 509 00:27:03,600 --> 00:27:05,080 Speaker 1: they want to do it, and not about what the 510 00:27:05,119 --> 00:27:08,200 Speaker 1: world is asking of people to do. And I think 511 00:27:08,200 --> 00:27:11,040 Speaker 1: that's why some of them coming early in need. Like 512 00:27:11,080 --> 00:27:14,400 Speaker 1: I know, you know, Charlotmagne was early in this space 513 00:27:15,200 --> 00:27:16,960 Speaker 1: from transitioning to radio and. 514 00:27:16,880 --> 00:27:18,520 Speaker 2: Having an iHeart partner. 515 00:27:18,520 --> 00:27:21,480 Speaker 1: In a podcast Space, Joe Budden was screaming about being 516 00:27:21,480 --> 00:27:24,480 Speaker 1: independent in the hip hop podcast in Space and people 517 00:27:24,560 --> 00:27:27,679 Speaker 1: thought he was crazy. Right, but even if you're not, 518 00:27:27,720 --> 00:27:29,960 Speaker 1: early like a Jay Shtty is about what is the 519 00:27:30,000 --> 00:27:30,600 Speaker 1: purpose of it? 520 00:27:30,680 --> 00:27:31,280 Speaker 2: What is the why? 521 00:27:31,840 --> 00:27:33,480 Speaker 1: So I'm trying to marry all of that and once 522 00:27:33,520 --> 00:27:35,120 Speaker 1: I do, you know, we'll be honeymoon. 523 00:27:35,800 --> 00:27:37,479 Speaker 2: This has been another episode of the Latest with one 524 00:27:37,520 --> 00:27:38,240 Speaker 2: on the roads of y'all. 525 00:27:38,240 --> 00:27:41,800 Speaker 1: I tell y'all every single episode, y'all could be anywhere 526 00:27:41,840 --> 00:27:44,760 Speaker 1: with anybody talking about all of the things, but y'all 527 00:27:44,800 --> 00:27:47,160 Speaker 1: choosing to be right here with me, my lowriders. 528 00:27:47,200 --> 00:27:49,920 Speaker 2: I appreciate you. I'll catch you in the next one.