WEBVTT - Advocates for Artists

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<v Speaker 1>This is Bloomberg Business Wait inside from the reporters and

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<v Speaker 1>editors who bring you America's most trusted business magazine, plus

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<v Speaker 1>global business, finance and tech news. The Bloomberg Business Week

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<v Speaker 1>Podcast with Carol Messer and Tim Stenebeck from Bloomberg Radio.

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<v Speaker 2>You know a I could bring Jerry back.

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<v Speaker 3>I don't think it could. I don't have as much

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<v Speaker 3>faith in AI as you do.

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<v Speaker 2>Let's get to our guest, because we want to talk

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<v Speaker 2>about some of the challenges seeing the music industry due

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<v Speaker 2>to artificial intelligence with us again right here on Bloomberg

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<v Speaker 2>Business Week, Michael Happy. He's president in CEO of Sound Exchange,

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<v Speaker 2>and organization that essentially collects royalties for music creators. Right,

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<v Speaker 2>I'm saying it right, Yeah, back in studio. I'm good

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<v Speaker 2>to have you back with us.

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<v Speaker 4>I'm pleasure to be here, always happy to come and

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<v Speaker 4>chat with you about whatever issues are on your mind.

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<v Speaker 2>Well, there's a lot of issues that my therapist has worked.

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<v Speaker 3>You don't want to get into her mind exactly.

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<v Speaker 2>Having said that, AI talked to us about your members

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<v Speaker 2>or the folks that you work with. Are they a

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<v Speaker 2>little nervous about the rise of AI?

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<v Speaker 4>So, look is a very interesting, uh topic in the

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<v Speaker 4>music industr right now. There's there's you know, there's certainly

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<v Speaker 4>concerns about it, but there's a lot of opportunities as well,

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<v Speaker 4>you know. On on the one hand, you know, when

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<v Speaker 4>you think about the issues that AI brings, I typically

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<v Speaker 4>put them into three buckets, legal, cultural, and financial. On

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<v Speaker 4>the legal front, there's obviously there you know, there are

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<v Speaker 4>a lot of copyright issues about what is AI allowed

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<v Speaker 4>to scrape? Can you go and scrape copyrighted contents? You know,

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<v Speaker 4>for instance, all of those very excellent you know databases

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<v Speaker 4>out there that you guys supply is AI allowed to

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<v Speaker 4>scrape copyrighted things? When AI creates a product, is it copyrighted?

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<v Speaker 4>These are all some questions that are that are being engaged.

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<v Speaker 4>Although we think copyright law pretty much protects creators the

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<v Speaker 4>way they need to. But you know what people don't

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<v Speaker 4>talk about as much. And thank you for bringing up

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<v Speaker 4>Drake in the weekend. It isn't just about copyright law.

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<v Speaker 4>It is just it's equally about artists rights, creators rights.

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<v Speaker 4>You know what we call name, image and likeness, the

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<v Speaker 4>thing that bothers.

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<v Speaker 2>They took their sound, right.

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<v Speaker 4>They took their sound. But you know, what you're also

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<v Speaker 4>doing when you imitate an artist with with fully you know,

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<v Speaker 4>creative age talk and a.

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<v Speaker 2>Bar singing karaoke.

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<v Speaker 4>Excuse me, you know you're basically marketing on the you know,

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<v Speaker 4>the brand and the image that Drake and the weekend,

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<v Speaker 4>and that's just not right in any in any scenario.

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<v Speaker 2>Agreed, Agreed. Right, it's a brand, it's it's a branding.

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<v Speaker 4>But it's it's not just about the legal party. You

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<v Speaker 4>know what, what what would I think the music industry

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<v Speaker 4>wants everybody to be aware of, is there's this cultural

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<v Speaker 4>component as well. You know, there's something about human artistry

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<v Speaker 4>that we're actually part of a coalition called the Human

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<v Speaker 4>Artistry Campaign dot com and uh you know it talks

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<v Speaker 4>about as an industry, not just music, but all the

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<v Speaker 4>creative industry. It talks about. Look. AI is a really

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<v Speaker 4>cool tool. We should talk about the benefits that it

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<v Speaker 4>brings to the music industry elsewhere. But let's not forget

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<v Speaker 4>the human element. Let's not forget the value that human

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<v Speaker 4>artistry brings.

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<v Speaker 3>I think that's irreplaceable. Also, Michael, I mean to be fair,

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<v Speaker 3>uh AI could be really helpful in the studio if

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<v Speaker 3>you're a guitarist like a singer songwriter, and you want

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<v Speaker 3>a certain drum beat, you can probably much more easily

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<v Speaker 3>now get AI to create that for you with whatever

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<v Speaker 3>time signature you want, and you know, whatever drum kit

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<v Speaker 3>you wanted to sound like. But you're not gonna be

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<v Speaker 3>able to write the kind of hit that resonates with people,

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<v Speaker 3>you know, for generations with a software program right now.

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<v Speaker 4>So you are absolutely right on uh, And it reminds

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<v Speaker 4>I disagree.

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<v Speaker 2>I think you could. You're going to be able to

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<v Speaker 2>use AI to write songs.

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<v Speaker 3>Yes, you can use AI and write songs, but you're

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<v Speaker 3>not gonna be able to churn out a Stairway to Heaven.

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<v Speaker 3>You know, you're not gonna be able to do a

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<v Speaker 3>Great Eagles Greatest Hits Volume two. You're not going to

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<v Speaker 3>be able to get in a lot of more as set.

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<v Speaker 3>You know, something that sells millions of copies and speaks

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<v Speaker 3>to people in their hearts for for twenty thirty forty years.

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<v Speaker 3>A jingle, yes, a commercial, okay, but you're not gonna

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<v Speaker 3>be able to really move people times software program. I've

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<v Speaker 3>got two responds to that. First of all, AI is

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<v Speaker 3>actually not that new.

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<v Speaker 4>What's new? It was, you know, completely generative AI. But

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<v Speaker 4>AI has been around in the music industry and elsewhere

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<v Speaker 4>for decades. Brian Eno back in nineteen ninety six, not

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<v Speaker 4>to date myself, you know, talked about he actually put

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<v Speaker 4>out an album and talked about AI music. And it's

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<v Speaker 4>been as you said, drum kits, synthesizers, you know, voice modulation.

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<v Speaker 4>So it's been around for a long time. What's the

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<v Speaker 4>game changers? Predictive? But to your point about not being

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<v Speaker 4>able to replace it, I'm reminded. I was in an

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<v Speaker 4>industry event just two days ago, uh here in in

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<v Speaker 4>in New York and Joe Walsh speaking of the Eagles.

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<v Speaker 3>Genius Joe Walsh, I saw h giving an award.

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<v Speaker 2>And big time love of Stevie NICKX by the way, Yes.

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<v Speaker 4>Well who doesn't I know? And he had a great

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<v Speaker 4>quote that stuck with me. He's talked about AI briefly

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<v Speaker 4>when he was giving this award, and he said, look,

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<v Speaker 4>you know, we're all being told that the future is AI,

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<v Speaker 4>and pretty soon hits are going to be shot from

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<v Speaker 4>these you know, digital canons at the speed of sound,

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<v Speaker 4>and we're all going to become obsolete. Needless to say,

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<v Speaker 4>Joe Walsh. Walsh thought that was a lot of bs,

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<v Speaker 4>and he had a quote that I will never forget.

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<v Speaker 4>He said, he said all of that. He said, you

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<v Speaker 4>know what, you can't program the gift of a songwriter

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<v Speaker 4>or the soul of an artist.

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<v Speaker 3>I agree one hundred percent. And that is exactly the

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<v Speaker 3>thing about Midnight in Harlem. I, Carol, you know Susan

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<v Speaker 3>Tadashi and Derek Trucks, they have such a unique sound

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<v Speaker 3>and the way they work as artists and the way

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<v Speaker 3>they work together, that just I don't believe that a

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<v Speaker 3>computer program, whether it's generative or not, can replace that.

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<v Speaker 5>Now.

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<v Speaker 2>I guess what I'm saying is that they could maybe

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<v Speaker 2>create a song. I'm not necessarily saying like that what

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<v Speaker 2>you get in a live element or you know, performers

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<v Speaker 2>singing together, like there's something that's magical. But I do

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<v Speaker 2>think you could use AI easily, machine learning generative AI

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<v Speaker 2>to help fill out a song about lyrics.

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<v Speaker 4>Absolutely, And actually, Carol, that's a great point AI. A

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<v Speaker 4>lot of the industry also sees, all of the industry

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<v Speaker 4>sees the upside of AI. Let me tell you some

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<v Speaker 4>of the pops.

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<v Speaker 2>I want AI, right, Matt, we want AI?

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<v Speaker 6>You do?

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<v Speaker 3>I want a job there? So many use cases. I

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<v Speaker 3>think it would help, but I don't think it's.

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<v Speaker 4>Gonna you know, you know what I want? I want

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<v Speaker 4>a I like it. You know, the new Indiana Jones

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<v Speaker 4>movie that is coming out. The first segment of that

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<v Speaker 4>of that film, they have taken the practically unlimited tapes

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<v Speaker 4>and videos from earlier Indiana Jones and they de aged

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<v Speaker 4>him Indiana Jones. Yeah, not Sean Harrison. That's what I want.

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<v Speaker 4>In fact, in fact, if you're putting this on on

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<v Speaker 4>on webcasts, can you do that to me before past production? That?

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<v Speaker 4>Because but there's other things a I can do.

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<v Speaker 2>John Lennon, you know, AI Paul McCartney talking about it

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<v Speaker 2>and being able to extricate, you know, some of his

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<v Speaker 2>voice from a demo about two years before he died

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<v Speaker 2>in nineteen.

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<v Speaker 4>Eighty Music Resurrection. They they think, for those of you

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<v Speaker 4>who don't know, I mean, they're pulling out from a

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<v Speaker 4>demo tape. Uh and and they're going to release the

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<v Speaker 4>Beatles last record. They haven't said, no one is. They

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<v Speaker 4>haven't officially said what the title of the of the

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<v Speaker 4>record is, but a lot of them are predicting John, Well,

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<v Speaker 4>it's done with John Lennon's permission. It's done with it's done,

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<v Speaker 4>you know, with his estate's permission, and.

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<v Speaker 2>You got to run. We got to run. Thank you

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<v Speaker 2>so much. Have a great weekend, Come back so much.

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<v Speaker 1>You're listening to the Bloomberg Business Week podcast. Catch us

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<v Speaker 2>All right, Well, anyway, there's definitely been carnage in a

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<v Speaker 2>crypto space, so let's get to it, and certainly the

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<v Speaker 2>most recent when it comes to the SEC suits against

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<v Speaker 2>both coinbase and Finance. Corey Clipston is CEO at the

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<v Speaker 2>crypto trading app Swan Bitcoin. Back with us on zoom

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<v Speaker 2>in La. Corey, good to check in with you again.

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<v Speaker 2>There certainly has been quite the clamp down here in

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<v Speaker 2>the United States. What do you make of the SEC suits?

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<v Speaker 7>Yeah, Hi, Carolyn, Matt, It's great to be back. Yeah.

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<v Speaker 8>It is a pretty fascinating time, isn't it. This is

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<v Speaker 8>kind of what a lot of folks in the bitcoin space,

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<v Speaker 8>meaning bitcoin, none of the alt coins, have been predicting

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<v Speaker 8>was going to happen, and for many years frankly, going

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<v Speaker 8>back to I think it was February twenty eighteen that

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<v Speaker 8>Ja Clayton started to make it very clear that his position,

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<v Speaker 8>in the SEC's position even that far back, was that

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<v Speaker 8>you know, pretty much everything other than Bitcoin was going

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<v Speaker 8>to be a security, other than maybe some of these

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<v Speaker 8>smaller proof of work coins that don't really have much

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<v Speaker 8>market cap would probably be considered commodities as well. And

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<v Speaker 8>I think we've seen that pretty consistently broadcast from Ginsler's

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<v Speaker 8>SEC over the last couple of years. And you know,

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<v Speaker 8>you can do all of the legal screening that you

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<v Speaker 8>want with your own internal lawyers if you're a crypto

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<v Speaker 8>casino or a crypto exchange, but at the end of

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<v Speaker 8>the day, that doesn't make law. And so the laws

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<v Speaker 8>on the books basically say these things are securities, and

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<v Speaker 8>they'll probably have to get laws changed by Congress if

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<v Speaker 8>they want to operate these you know, sort of crypto equities.

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<v Speaker 3>And exactly, I mean, fighting the SEC is not usually

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<v Speaker 3>a winning strategy. Maybe it's better to appeal to the

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<v Speaker 3>people and try and get things change at a congressional level.

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<v Speaker 3>Looks like that's what coinbase, for example, is doing. Corey,

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<v Speaker 3>is it our proof of steak tokens or proof of

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<v Speaker 3>steak blockchains more likely to be securities than proof of

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<v Speaker 3>work blockchains.

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<v Speaker 7>Yeah, I think that's pretty much inevitable.

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<v Speaker 8>I think that it's, you know, one of these things

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<v Speaker 8>where they say, like, if it walks like a duck

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<v Speaker 8>and talks like a duck, acts like a duck, it's

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<v Speaker 8>probably a duck. And that's interest, right, So I think

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<v Speaker 8>that's we also have not seen any proof of steak

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<v Speaker 8>project remotely approached decentralization. You know, the Ethereum roadmap is

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<v Speaker 8>still completely controlled by Metallic The whole.

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<v Speaker 7>Ecosystem is marketed.

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<v Speaker 8>By kind of an Ethereum industrial complex of consensus, Ethereum Foundation,

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<v Speaker 8>coin based Circle, and Drayson Horowitz Paradigm, few venture funds,

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<v Speaker 8>so they can say all they want and try to

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<v Speaker 8>get Ethereum to be the one centrally controlled crypto that

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<v Speaker 8>gets a pass, and that's I think what their kicksave

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<v Speaker 8>is to try to get through. But it doesn't have

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<v Speaker 8>the benefit of being true, and so we'll see how

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<v Speaker 8>that plays out.

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<v Speaker 3>What for the I just love it, I mean, uh,

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<v Speaker 3>I mean, I don't have an opinion officially, so I'm

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<v Speaker 3>not saying I totally agree, but if I were, I'm

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<v Speaker 3>certainly who had an opinion.

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<v Speaker 2>First of all, you always have an opinion.

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<v Speaker 3>I've never I've never found proof of steak to be

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<v Speaker 3>wait to me, it doesn't fulfill the og you know,

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<v Speaker 3>promise of crypto and it certainly doesn't feel decentralized at all.

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<v Speaker 2>For those who aren't cool kids in the room, just

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<v Speaker 2>talk a little bit about Corey if you will. A

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<v Speaker 2>proof of steak versus proof of work, because it's it

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<v Speaker 2>has to do without verification of crypto transactions.

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<v Speaker 8>But why work means that you're expending energy to spare

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<v Speaker 8>the network, and proof of steak means that you're just

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<v Speaker 8>trusting humans to kind of coordinate together.

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<v Speaker 7>And basically, the rich get richer. And if you have more,

0:11:01.440 --> 0:11:02.000
<v Speaker 7>if you have.

0:11:01.960 --> 0:11:06.080
<v Speaker 8>More ethereum or more cardano or more solana, then you

0:11:06.200 --> 0:11:11.199
<v Speaker 8>get more. And that's basically that fundamentally leads towards centralization.

0:11:11.440 --> 0:11:14.239
<v Speaker 8>The second derivative of that is more and more centralization,

0:11:14.360 --> 0:11:18.000
<v Speaker 8>regardless of where your starting point is, and it basically

0:11:18.040 --> 0:11:20.160
<v Speaker 8>just means that humans are still running it, and humans

0:11:20.240 --> 0:11:23.520
<v Speaker 8>change the monetary policy, as we've seen throughout the history

0:11:23.559 --> 0:11:27.000
<v Speaker 8>of ethereum. For instance, the monetary policy is just changeable.

0:11:26.640 --> 0:11:27.240
<v Speaker 7>At a whim.

0:11:27.360 --> 0:11:30.360
<v Speaker 8>According to the directives of Joe Lubin at Consensus and

0:11:30.480 --> 0:11:32.719
<v Speaker 8>Vitallic Beeter and at the Ethereum Foundation.

0:11:32.640 --> 0:11:38.559
<v Speaker 3>Tell us about swan and how consumers can use it,

0:11:38.600 --> 0:11:42.960
<v Speaker 3>can interact with your company, and then who custodies the bitcoin.

0:11:44.200 --> 0:11:47.800
<v Speaker 8>Yeah, so we are a pretty diversified bitcoin financial services firm.

0:11:47.840 --> 0:11:51.240
<v Speaker 8>So at present, we offer brokerage, we offer the swan IRA,

0:11:51.920 --> 0:11:56.040
<v Speaker 8>we offer private client services through Swanprivate dot com, and

0:11:56.120 --> 0:11:59.080
<v Speaker 8>then we have a whole wealth division that works with

0:11:59.160 --> 0:12:02.199
<v Speaker 8>financial advisors and ras and helps them get bitcoin into

0:12:02.200 --> 0:12:06.400
<v Speaker 8>their client portfolios. Later this year, will be launching Swan Custody.

0:12:06.920 --> 0:12:10.360
<v Speaker 8>We purchased a company called Specter last year, which is

0:12:10.400 --> 0:12:15.080
<v Speaker 8>one of the top multi sig custodian softwares out there.

0:12:15.080 --> 0:12:16.960
<v Speaker 8>It's free, open source software and that team has been

0:12:16.960 --> 0:12:20.120
<v Speaker 8>building on top of their protocol to build Swan Custody.

0:12:20.400 --> 0:12:23.080
<v Speaker 8>And then we're also launching asset back Loans. Should be

0:12:23.120 --> 0:12:25.840
<v Speaker 8>in market with Asset back Loans this summer, and we

0:12:25.880 --> 0:12:29.800
<v Speaker 8>think with those services you basically fulfill essentially all of

0:12:29.800 --> 0:12:32.120
<v Speaker 8>the needs. Are most of the needs that anyone who

0:12:32.160 --> 0:12:34.280
<v Speaker 8>was into bitcoin and thinking about it for their business

0:12:34.360 --> 0:12:37.920
<v Speaker 8>or for their portfolio or their family would need to

0:12:38.000 --> 0:12:39.000
<v Speaker 8>sort of check those.

0:12:38.840 --> 0:12:40.520
<v Speaker 7>Boxes to have a relationship.

0:12:40.720 --> 0:12:42.360
<v Speaker 8>And I think the key to our success so far

0:12:42.440 --> 0:12:44.040
<v Speaker 8>has been that we just have a lot of the

0:12:44.080 --> 0:12:47.160
<v Speaker 8>top experts in the world on bitcoin and on financial

0:12:47.200 --> 0:12:50.880
<v Speaker 8>services at the intersection. Like our senior team and all

0:12:50.920 --> 0:12:54.680
<v Speaker 8>of our salespeople come from you know, Goldman, Bridgewater, Morgan Stanley,

0:12:54.760 --> 0:12:59.200
<v Speaker 8>Deutsche Bank, these different places, but our longtime bitcoiners as well,

0:12:59.240 --> 0:13:02.000
<v Speaker 8>and they kind of speak both languages, and that really

0:13:02.000 --> 0:13:04.560
<v Speaker 8>helps us translate what's going on for people.

0:13:04.760 --> 0:13:08.480
<v Speaker 2>Corey, you sound like it's full speed ahead. What was

0:13:08.520 --> 0:13:11.520
<v Speaker 2>the impact though, of those sec suits against coinbas and

0:13:11.559 --> 0:13:14.320
<v Speaker 2>finance what kind of either slow down or just maybe

0:13:14.400 --> 0:13:16.200
<v Speaker 2>pull back a little bit that you see or even

0:13:16.320 --> 0:13:17.800
<v Speaker 2>a lot as a result of that.

0:13:18.679 --> 0:13:20.440
<v Speaker 8>Yeah, I mean, I mean for us, this was like

0:13:20.600 --> 0:13:23.360
<v Speaker 8>the ocean's parting in front of us and saying, oh

0:13:23.400 --> 0:13:25.680
<v Speaker 8>my gosh, there's you know, three years of open field

0:13:25.720 --> 0:13:28.760
<v Speaker 8>running at least for bitcoin financial services. And so we

0:13:29.280 --> 0:13:32.480
<v Speaker 8>immediately greenlit tripling the sales team, and I greenlit a

0:13:32.559 --> 0:13:35.520
<v Speaker 8>fifteen X and ad spend last week. So we're going

0:13:35.600 --> 0:13:38.400
<v Speaker 8>really really hard after this. We think this is the

0:13:38.440 --> 0:13:41.160
<v Speaker 8>moment to tell the truth without a lot of distraction

0:13:41.320 --> 0:13:45.600
<v Speaker 8>from the what i'd say the orange washing affinity marketers

0:13:45.760 --> 0:13:47.200
<v Speaker 8>on the crypto side of the fence.

0:13:47.360 --> 0:13:48.400
<v Speaker 7>And so I think this is.

0:13:50.040 --> 0:13:52.840
<v Speaker 8>This is salad days for those people that thought bitcoin

0:13:53.200 --> 0:13:55.400
<v Speaker 8>was the thing that really really matters, which you know,

0:13:55.480 --> 0:13:57.000
<v Speaker 8>again happens to be true.

0:13:57.360 --> 0:14:00.320
<v Speaker 3>And do you expect all of these other business is

0:14:00.360 --> 0:14:04.400
<v Speaker 3>to be pushed offshore? I mean, in the case of coinbase,

0:14:04.440 --> 0:14:07.839
<v Speaker 3>it looks like Brian Armstrong wants to stand and fight,

0:14:08.160 --> 0:14:11.560
<v Speaker 3>but everyone else seems to be heading for the hills

0:14:12.000 --> 0:14:15.280
<v Speaker 3>in Europe or Asia.

0:14:15.520 --> 0:14:17.840
<v Speaker 8>Yeah, I mean, I think the payoff is so massive

0:14:17.920 --> 0:14:21.120
<v Speaker 8>if they're somehow able to get some kind of accommodation

0:14:21.440 --> 0:14:23.600
<v Speaker 8>or you know again you know, try to fight something

0:14:23.640 --> 0:14:28.120
<v Speaker 8>through Congress or whatever. Don't think they'll succeed with that again,

0:14:28.240 --> 0:14:31.560
<v Speaker 8>just because when when people that take laws in markets

0:14:31.640 --> 0:14:33.640
<v Speaker 8>very seriously look at it, they'll kind of spot the

0:14:33.720 --> 0:14:38.800
<v Speaker 8>hypocrisy of you know, regulate me specially, but not the

0:14:38.880 --> 0:14:41.600
<v Speaker 8>other guys, not the penny stock operators, not the multi

0:14:41.680 --> 0:14:44.400
<v Speaker 8>level marketers and the Ponzi schemers. They only want sort

0:14:44.400 --> 0:14:49.760
<v Speaker 8>of new regulations for their little corner of broad and chicanery, and.

0:14:49.760 --> 0:14:50.960
<v Speaker 7>I don't think they'll get away with it.

0:14:51.200 --> 0:14:54.600
<v Speaker 8>Yeah, I'm not pro regulation, but I am anti scam

0:14:54.640 --> 0:14:58.120
<v Speaker 8>and I'm definitely anti hypocrisy. So again, if you want

0:14:58.160 --> 0:15:00.680
<v Speaker 8>to open up the floodgates and let all these things through,

0:15:01.280 --> 0:15:03.200
<v Speaker 8>then I think you have to look at basically every

0:15:03.240 --> 0:15:05.920
<v Speaker 8>corner of the market, and you know, you'll probably have

0:15:06.000 --> 0:15:09.440
<v Speaker 8>to see a dramatic reduction in the scope of regulation

0:15:09.520 --> 0:15:12.000
<v Speaker 8>across the board because there's so many people across trad

0:15:12.040 --> 0:15:14.760
<v Speaker 8>Fire that would like a light touch in their little

0:15:14.800 --> 0:15:16.480
<v Speaker 8>area that's their pet project too.

0:15:16.680 --> 0:15:18.640
<v Speaker 3>I do think we have to jump in and point

0:15:18.640 --> 0:15:23.760
<v Speaker 3>out that these SEC suits have made allegations correct, and

0:15:23.840 --> 0:15:28.120
<v Speaker 3>those brought by the CFTC as well, but no one

0:15:28.120 --> 0:15:31.280
<v Speaker 3>has been proven guilty yet, so we can't use words

0:15:31.320 --> 0:15:35.320
<v Speaker 3>like fraud or shit canery. Those lead to real problems.

0:15:35.600 --> 0:15:39.120
<v Speaker 2>Yeah, time will tell Ultimately, listen though, really great to

0:15:39.120 --> 0:15:41.120
<v Speaker 2>get your opinion because you are certainly in the think

0:15:41.160 --> 0:15:44.000
<v Speaker 2>of it. Corey Clipston. He's chief executive officer at Swan Bitcoin.

0:15:44.760 --> 0:15:48.320
<v Speaker 1>You're listening to the Bloomberg Business Week podcast. Catch us

0:15:48.360 --> 0:15:52.360
<v Speaker 1>live weekday afternoons from three to six Easter on Bloomberg Radio.

0:15:52.560 --> 0:15:55.840
<v Speaker 1>The Bloomberg Business app and YouTube. You can also listen

0:15:55.920 --> 0:15:59.040
<v Speaker 1>live on Amazon Alexa from our flagship New York station

0:15:59.480 --> 0:16:02.240
<v Speaker 1>Just Say Alexa playing Bloomberg eleven thirty.

0:16:04.080 --> 0:16:06.200
<v Speaker 2>Really cool story on the Bloomberg. We've all been kind

0:16:06.200 --> 0:16:08.320
<v Speaker 2>of yacking about it in the newsroom. The world's two

0:16:08.400 --> 0:16:12.000
<v Speaker 2>richest individuals lunching together today in Paris. We're talking about

0:16:12.000 --> 0:16:15.920
<v Speaker 2>Elon Musk and Bernard Arnault, the CEO controlling shareholder of

0:16:16.040 --> 0:16:18.720
<v Speaker 2>LVMH Moett Moway, Mowett.

0:16:20.600 --> 0:16:24.120
<v Speaker 3>Moway and Hennessy moy Hennessy, I don't know.

0:16:24.960 --> 0:16:28.560
<v Speaker 2>I didn't take French anyway. Louis Vuitton, we know. I

0:16:28.600 --> 0:16:30.520
<v Speaker 2>think he is the world's richest dude right at.

0:16:30.480 --> 0:16:34.920
<v Speaker 3>This Bernard Arnau, I think he was jumped by Elon.

0:16:35.000 --> 0:16:38.520
<v Speaker 3>So the type r H goo rich go and you'll see.

0:16:38.520 --> 0:16:42.040
<v Speaker 3>Elon Musk is currently worth two hundred and twenty nine

0:16:42.080 --> 0:16:45.680
<v Speaker 3>point four billion dollars and Bernard Arnault has a paltry

0:16:45.680 --> 0:16:47.800
<v Speaker 3>one hundred ninety six point eight billion dollars.

0:16:47.840 --> 0:16:50.360
<v Speaker 2>They are the world's two richest individuals. Which it started

0:16:50.400 --> 0:16:53.840
<v Speaker 2>off with, okay, are NOO's sons were there? Elon Musk's

0:16:53.880 --> 0:16:57.800
<v Speaker 2>mother may also took part. I gotta say. Elon has

0:16:57.880 --> 0:17:02.040
<v Speaker 2>been everywhere, including meeting with auto execs, bringing them into

0:17:02.040 --> 0:17:05.240
<v Speaker 2>the family via the Tesla charging station. So we knew

0:17:05.280 --> 0:17:07.080
<v Speaker 2>we wanted to talk a little bit about Tesla, which

0:17:07.080 --> 0:17:08.720
<v Speaker 2>has been on quite a run as well as the

0:17:08.720 --> 0:17:11.160
<v Speaker 2>share price. Ros Gerber is back with US President CEO

0:17:11.200 --> 0:17:14.840
<v Speaker 2>Gerber Kawasaki Wealth and investment management, owner of Tesla's investor

0:17:14.840 --> 0:17:17.640
<v Speaker 2>in the stock, one time activist buhying for a Tesla board. See,

0:17:18.000 --> 0:17:20.200
<v Speaker 2>he is all in when it comes to Tesla. He's

0:17:20.200 --> 0:17:22.480
<v Speaker 2>on the phone from Santa Monica. Ross, how are you.

0:17:23.320 --> 0:17:24.560
<v Speaker 5>I'm good, good to be back.

0:17:26.560 --> 0:17:28.440
<v Speaker 2>It's kind of interesting.

0:17:28.160 --> 0:17:31.240
<v Speaker 3>It's very interesting. I will also say as a longtime listener,

0:17:31.440 --> 0:17:34.040
<v Speaker 3>So Ross, I'm just filling in for Tim Stenovek.

0:17:34.240 --> 0:17:35.479
<v Speaker 2>Matt loves listening when you.

0:17:35.800 --> 0:17:37.840
<v Speaker 3>I love it when you're on the program. So today

0:17:37.880 --> 0:17:39.600
<v Speaker 3>when we were like, we need to talk about Tesla

0:17:39.600 --> 0:17:41.399
<v Speaker 3>because it looks like it's kind of all coming together

0:17:41.480 --> 0:17:44.280
<v Speaker 3>again for Elon Musk, I was like, man, we could

0:17:44.280 --> 0:17:46.359
<v Speaker 3>get Ross Gerber on. That would be awesome. So I'm

0:17:46.359 --> 0:17:49.760
<v Speaker 3>psyched to have you on the program. The Supercharger Network.

0:17:49.800 --> 0:17:52.399
<v Speaker 3>I'm just so jazzed about this because it looks like

0:17:53.040 --> 0:17:55.280
<v Speaker 3>he hit it out of the park, and he did

0:17:55.320 --> 0:17:59.960
<v Speaker 3>something that consortiums of auto makers haven't been able to

0:18:00.000 --> 0:18:03.159
<v Speaker 3>do and governments haven't been able to do. It just

0:18:03.200 --> 0:18:04.680
<v Speaker 3>looks like a stroke of genius.

0:18:06.200 --> 0:18:10.440
<v Speaker 5>Well, I mean, it's economics that really ultimately won the

0:18:10.840 --> 0:18:15.560
<v Speaker 5>game here, because the economics of using the supercharger versus

0:18:15.600 --> 0:18:19.639
<v Speaker 5>not using the supercharger system was so much better for

0:18:19.800 --> 0:18:23.560
<v Speaker 5>four GM to just jump on this to help them

0:18:23.600 --> 0:18:27.600
<v Speaker 5>sell cars. It really became a win win situation for

0:18:27.880 --> 0:18:28.600
<v Speaker 5>both parties.

0:18:28.640 --> 0:18:29.800
<v Speaker 8>And that was sort of.

0:18:29.800 --> 0:18:32.840
<v Speaker 5>The depth how I say maneuvering that test was done

0:18:32.880 --> 0:18:35.719
<v Speaker 5>over the last several years of building out the supercharger network,

0:18:35.920 --> 0:18:38.800
<v Speaker 5>which ironically I had spent a lot of time working

0:18:38.840 --> 0:18:41.879
<v Speaker 5>on in the last six months trying to really value

0:18:41.920 --> 0:18:46.760
<v Speaker 5>this network. And now I'm like, wow, they just killed it,

0:18:46.960 --> 0:18:49.600
<v Speaker 5>Like this is an amazing thing for a tesla.

0:18:50.040 --> 0:18:52.560
<v Speaker 2>I think it's incredible on so many different levels that

0:18:52.720 --> 0:18:55.520
<v Speaker 2>Elon went from I think people scratching their heads worried

0:18:55.520 --> 0:18:58.600
<v Speaker 2>about his involvement in Twitter to you know, he's got

0:18:58.600 --> 0:19:00.800
<v Speaker 2>somebody now who's going to be heading up Twitter. He's

0:19:00.800 --> 0:19:05.440
<v Speaker 2>pulled forward and GM right into Twitter spaces to talk

0:19:05.440 --> 0:19:09.280
<v Speaker 2>about their involvements he's given kind of credibility, if you will,

0:19:09.600 --> 0:19:14.040
<v Speaker 2>and showing how Twitter spaces can be this incredible communications platform.

0:19:14.480 --> 0:19:17.359
<v Speaker 2>To do something like that, I don't know, when you

0:19:17.400 --> 0:19:21.520
<v Speaker 2>look at the big picture of Elon, like Matt said,

0:19:21.560 --> 0:19:22.960
<v Speaker 2>just getting it all together or what.

0:19:24.240 --> 0:19:27.199
<v Speaker 5>Yeah, sort of I think, you know, they're sort of

0:19:27.240 --> 0:19:30.560
<v Speaker 5>like SpaceX and Tesla and Twitter. You can kind of

0:19:30.600 --> 0:19:32.720
<v Speaker 5>say like, well they have like what would they all

0:19:32.800 --> 0:19:35.639
<v Speaker 5>have in common? But then there's these like threads that

0:19:35.680 --> 0:19:39.600
<v Speaker 5>connect everything, and you know, it's really interesting the way

0:19:40.240 --> 0:19:43.639
<v Speaker 5>that things sort of work out. That he's now hired

0:19:43.880 --> 0:19:47.800
<v Speaker 5>sort of the top people from NBC to run Twitter,

0:19:48.000 --> 0:19:50.399
<v Speaker 5>you know, and then he's been able to refocus on Tesla,

0:19:50.440 --> 0:19:52.680
<v Speaker 5>which is exactly what I was hoping would happen. And

0:19:52.760 --> 0:19:55.560
<v Speaker 5>the minute he starts refocusing his efforts on Tesla, we've

0:19:55.680 --> 0:19:58.760
<v Speaker 5>just seen a tremendous amount of progress in the business.

0:19:58.840 --> 0:20:02.119
<v Speaker 5>So you know, now with all this, you know, deal

0:20:02.160 --> 0:20:05.159
<v Speaker 5>making talk in France and boy, you know, I I

0:20:06.280 --> 0:20:09.400
<v Speaker 5>my French contacts are basically saying, this looks like it's

0:20:09.440 --> 0:20:12.080
<v Speaker 5>going to be a done deal and that that's huge.

0:20:12.160 --> 0:20:13.879
<v Speaker 5>It's huge for France and Tasla.

0:20:14.280 --> 0:20:17.080
<v Speaker 3>He was in Italy right before this, so he's met

0:20:17.080 --> 0:20:19.800
<v Speaker 3>with i think the heads of government of at least

0:20:19.800 --> 0:20:23.560
<v Speaker 3>two European nations, and of course he already has great

0:20:23.600 --> 0:20:29.359
<v Speaker 3>relationships in Germany. It's it's pretty interesting though that even

0:20:29.440 --> 0:20:32.840
<v Speaker 3>Twitter seems to be firing on all cylinders, if you'll

0:20:32.840 --> 0:20:36.720
<v Speaker 3>excuse a horrible pun that doesn't make sense with EV's cross.

0:20:37.040 --> 0:20:40.119
<v Speaker 3>I mean, you know, when when we had the first

0:20:40.480 --> 0:20:45.320
<v Speaker 3>presidential announcement on Twitter, it seemed like it wasn't working

0:20:45.440 --> 0:20:48.240
<v Speaker 3>very well. But now he brought Ford on. We all

0:20:48.280 --> 0:20:50.399
<v Speaker 3>had to tune in for that. He brought GM on,

0:20:50.600 --> 0:20:52.359
<v Speaker 3>we all had to tune out for that. He's turned

0:20:52.359 --> 0:20:54.639
<v Speaker 3>Twitter spaces into the kind of the place to be

0:20:54.840 --> 0:20:55.600
<v Speaker 3>right now, hasn't he?

0:20:55.680 --> 0:20:56.040
<v Speaker 7>Ross?

0:20:56.680 --> 0:20:59.520
<v Speaker 5>Yeah, Twitter space is an amazing place. I mean, this

0:20:59.600 --> 0:21:02.600
<v Speaker 5>week on a Space and Walter Isaacson came on, and

0:21:02.640 --> 0:21:05.360
<v Speaker 5>next thing you know, I'm talking to Walter Isaacson about

0:21:05.359 --> 0:21:07.560
<v Speaker 5>the book he's releasing it on Elon and comparing him

0:21:07.600 --> 0:21:11.479
<v Speaker 5>to Leo da Vinci and to Steve Jobs, and you know,

0:21:11.760 --> 0:21:14.520
<v Speaker 5>it was just an incredible space and there were thousands

0:21:14.520 --> 0:21:17.840
<v Speaker 5>of people on it, and Elon's technology skills has really

0:21:17.880 --> 0:21:21.240
<v Speaker 5>made space is a really really great platform. I mean,

0:21:21.240 --> 0:21:23.439
<v Speaker 5>you guys should consider jumping on and doing something on

0:21:23.520 --> 0:21:27.000
<v Speaker 5>there too. Bloomberg should definitely be doing something on there.

0:21:27.440 --> 0:21:29.600
<v Speaker 5>And so like the way I look at it is

0:21:29.760 --> 0:21:30.639
<v Speaker 5>he's making the.

0:21:30.680 --> 0:21:32.600
<v Speaker 2>Way, and we do do stuff there, just so you

0:21:32.600 --> 0:21:34.240
<v Speaker 2>know we do actually yeah.

0:21:34.119 --> 0:21:36.600
<v Speaker 5>Yeah, I know, I know, you guys do do spaces,

0:21:36.680 --> 0:21:40.520
<v Speaker 5>and I just think for media organizations, for example, this

0:21:40.560 --> 0:21:43.879
<v Speaker 5>is a great opportunity to extend your brand, you know,

0:21:44.280 --> 0:21:47.440
<v Speaker 5>and then at the same respect as a platform. From

0:21:47.480 --> 0:21:52.719
<v Speaker 5>the technology perspective, Elon's technology chops are like nobody else's

0:21:52.760 --> 0:21:55.919
<v Speaker 5>and there's no question things like spaces have benefited greatly

0:21:55.960 --> 0:21:59.359
<v Speaker 5>from these skills, where you can now have several hundred

0:21:59.400 --> 0:22:02.160
<v Speaker 5>thousand people on a space at the same time. It's

0:22:02.520 --> 0:22:05.320
<v Speaker 5>it's kind of incredible. So from that perspective, I think

0:22:05.320 --> 0:22:08.680
<v Speaker 5>he's been very successful with Twitter. I think the part

0:22:08.720 --> 0:22:12.439
<v Speaker 5>that's troubling is really how much time he's spending, you know,

0:22:12.680 --> 0:22:17.880
<v Speaker 5>sort of expanding on his political ideologies and social ideologies,

0:22:17.920 --> 0:22:20.720
<v Speaker 5>which I would say that a vast majority of people

0:22:21.080 --> 0:22:24.119
<v Speaker 5>have issues with. So you know, when you sort of

0:22:24.119 --> 0:22:27.400
<v Speaker 5>strip out the noise and all the politics, he's done

0:22:27.400 --> 0:22:30.080
<v Speaker 5>a great job at Twitter. But when you look at

0:22:30.119 --> 0:22:32.240
<v Speaker 5>the time he's spending on the platform. I don't know

0:22:32.320 --> 0:22:34.800
<v Speaker 5>if that's always the best use of this time.

0:22:35.560 --> 0:22:38.680
<v Speaker 3>So it's almost never the best use of your time

0:22:38.720 --> 0:22:41.600
<v Speaker 3>when you're on Twitter, right, Why Carold doesn't get enough sleep?

0:22:42.560 --> 0:22:42.919
<v Speaker 4>No?

0:22:42.920 --> 0:22:43.800
<v Speaker 3>No, no, no no.

0:22:44.040 --> 0:22:46.159
<v Speaker 2>Well, so we with his tripover, you know, in his

0:22:46.240 --> 0:22:50.239
<v Speaker 2>meetings in Paris. I'm just wondering, so, is this a

0:22:50.280 --> 0:22:53.000
<v Speaker 2>sign that increasingly Europe is going to become a bigger,

0:22:53.040 --> 0:22:55.399
<v Speaker 2>bigger part of what he does and where he devotes

0:22:55.400 --> 0:22:56.960
<v Speaker 2>his time and where he makes his investments.

0:22:58.080 --> 0:23:00.520
<v Speaker 5>Well, there's there's that, But I think this is more

0:23:00.600 --> 0:23:04.040
<v Speaker 5>Europe than Tesla, because you know, if you see what

0:23:04.560 --> 0:23:08.000
<v Speaker 5>like the geopolitical situation in Europe and especially around energy

0:23:08.400 --> 0:23:11.159
<v Speaker 5>and with all of a sudden having to sort of

0:23:11.200 --> 0:23:14.720
<v Speaker 5>decarbonize from Russia in the course of let's say less

0:23:14.720 --> 0:23:18.560
<v Speaker 5>than a year, you know, Europe's really now searching around

0:23:18.560 --> 0:23:21.679
<v Speaker 5>and saying, how do we become energy independent real and

0:23:21.760 --> 0:23:25.879
<v Speaker 5>how do we use technologies to advance sustainable transportation and energy?

0:23:26.119 --> 0:23:28.800
<v Speaker 5>And since Tesla is the leader in this, we all

0:23:28.840 --> 0:23:31.439
<v Speaker 5>should be talking. And now they see what's going on

0:23:31.800 --> 0:23:35.080
<v Speaker 5>in Germany with the factory there and the success they're

0:23:35.080 --> 0:23:38.480
<v Speaker 5>starting to have in Germany, and Europeans do love Tesla,

0:23:38.640 --> 0:23:41.480
<v Speaker 5>So it makes a lot of sense for these countries

0:23:41.520 --> 0:23:44.240
<v Speaker 5>to be courting Tesla to open up another gigafactory in

0:23:44.240 --> 0:23:46.960
<v Speaker 5>Europe because a it's a very large you know, the

0:23:47.000 --> 0:23:50.080
<v Speaker 5>EU is a huge block of EV buyers, and more

0:23:50.119 --> 0:23:53.359
<v Speaker 5>people buy evs as a percentage of new cars in

0:23:53.400 --> 0:23:55.960
<v Speaker 5>Europe and Asia than they do in the United States.

0:23:56.160 --> 0:23:58.600
<v Speaker 5>So there's a lot of upside for Tesla to continue

0:23:58.640 --> 0:24:02.040
<v Speaker 5>to expand in Europe finding a good partner. And you know,

0:24:02.119 --> 0:24:04.639
<v Speaker 5>so I would say, like, you know, as a competitor

0:24:04.680 --> 0:24:06.919
<v Speaker 5>to Germany, you know, it's kind of the game I

0:24:06.920 --> 0:24:08.280
<v Speaker 5>think they're trying to play ross.

0:24:08.320 --> 0:24:12.320
<v Speaker 3>I was, so, I'm test driving this AMG Mercedes this morning.

0:24:12.480 --> 0:24:15.359
<v Speaker 3>I'm driving in five hundred and seventy seven horsepower, and

0:24:15.400 --> 0:24:19.800
<v Speaker 3>I got absolutely dusted smoked by a Tesla Model S. Yeah,

0:24:19.800 --> 0:24:21.800
<v Speaker 3>because they're so quick off the line, and it's also

0:24:21.920 --> 0:24:25.800
<v Speaker 3>much later. But but I looked at it and I thought, man,

0:24:25.840 --> 0:24:28.560
<v Speaker 3>it still looks kind of old. Now it's getting along

0:24:28.560 --> 0:24:30.879
<v Speaker 3>in the tooth. Are they going to redesign their fleet

0:24:30.920 --> 0:24:31.520
<v Speaker 3>at some point?

0:24:32.680 --> 0:24:35.320
<v Speaker 5>Well, this is a great, you know question, and one

0:24:35.359 --> 0:24:38.280
<v Speaker 5>I don't have a simple answer for because I agree

0:24:38.280 --> 0:24:41.960
<v Speaker 5>one hundred percent, and Tesla has never really changed their

0:24:42.000 --> 0:24:45.320
<v Speaker 5>designs that much from their original you know make and

0:24:45.400 --> 0:24:47.760
<v Speaker 5>then you know, most car companies try to change their

0:24:47.840 --> 0:24:51.320
<v Speaker 5>design somewhat almost every year to make you know, their

0:24:51.359 --> 0:24:53.879
<v Speaker 5>brands fresh or or sort of spruce it up. So

0:24:53.920 --> 0:24:56.720
<v Speaker 5>we are expecting something with the Model three and a

0:24:56.880 --> 0:25:00.000
<v Speaker 5>spruce up there. But I think there's this has been

0:25:00.119 --> 0:25:03.040
<v Speaker 5>kind of one of my issues, Like I think legitimately

0:25:03.280 --> 0:25:06.800
<v Speaker 5>Tesla doesn't care about the high end car market. They're

0:25:06.880 --> 0:25:10.879
<v Speaker 5>sort of seeding the Models and X to the Ribbans

0:25:10.920 --> 0:25:13.640
<v Speaker 5>and the Lucids and the and the other high end

0:25:13.640 --> 0:25:16.760
<v Speaker 5>ev makers, and they're sort of saying, our goal is

0:25:16.800 --> 0:25:21.720
<v Speaker 5>to make cars cheaper and mass affordable than be sort

0:25:21.720 --> 0:25:24.160
<v Speaker 5>of like a Ribban where we're only going to sell

0:25:24.200 --> 0:25:25.200
<v Speaker 5>cars to rich people.

0:25:25.359 --> 0:25:27.720
<v Speaker 2>Interesting. All right, Hey, Ross, thank you so much. Have

0:25:27.760 --> 0:25:31.120
<v Speaker 2>a great weekend. Ross Gerber, President CEO Gerber Kawasaki Wealth

0:25:31.160 --> 0:25:34.600
<v Speaker 2>and Investment Management, on the phone from Santa Monica, California.

0:25:34.680 --> 0:25:37.240
<v Speaker 2>He made a joke about a secret to his drive.

0:25:37.880 --> 0:25:40.920
<v Speaker 2>Elon Musk was Crystal Mack at the event here, but

0:25:40.960 --> 0:25:46.960
<v Speaker 2>he said, I'm only joking the journal.

0:25:47.960 --> 0:25:48.960
<v Speaker 3>Now about you let me drive?

0:25:49.240 --> 0:25:50.680
<v Speaker 1>Oh no, no, no, no, who's.

0:25:52.320 --> 0:25:52.639
<v Speaker 5>Alright?

0:25:52.840 --> 0:25:55.320
<v Speaker 4>Please, I'll do the gravels.

0:25:55.800 --> 0:25:59.600
<v Speaker 2>I want to try. It's a good question.

0:26:00.160 --> 0:26:06.960
<v Speaker 1>Fifth time, this is the drive to the clothes we'll

0:26:07.040 --> 0:26:09.879
<v Speaker 1>buy around on Bloomberg Radio.

0:26:10.480 --> 0:26:12.840
<v Speaker 2>All right, everybody, we've got just about eighteen minutes left

0:26:12.840 --> 0:26:15.000
<v Speaker 2>in today's trading session, getting ready to wrap up the

0:26:15.000 --> 0:26:18.680
<v Speaker 2>Friday trade and the week overall. And we are definitely

0:26:18.720 --> 0:26:20.520
<v Speaker 2>off our best levels. We are down across the board,

0:26:20.560 --> 0:26:24.520
<v Speaker 2>just slightly down on a percentage basis, the most for

0:26:24.560 --> 0:26:26.440
<v Speaker 2>the NaSTA gets down about half a percent. So let's

0:26:26.440 --> 0:26:29.760
<v Speaker 2>see what Carol Schlife has to say. She's chief investment

0:26:29.760 --> 0:26:33.119
<v Speaker 2>officer at Female Family Office. She's joining us on the

0:26:33.720 --> 0:26:38.879
<v Speaker 2>on the zoom on zoom from Minneapolis. Carol, TG, I have.

0:26:39.160 --> 0:26:42.120
<v Speaker 2>I am so glad. We're almost dying. How are you?

0:26:42.520 --> 0:26:46.080
<v Speaker 6>How are you great? I am as well. It's been

0:26:46.160 --> 0:26:46.879
<v Speaker 6>quite the week.

0:26:47.280 --> 0:26:49.479
<v Speaker 2>Well, so help us out here. I mean, we do

0:26:49.520 --> 0:26:50.960
<v Speaker 2>feel like we're taking a little bit of a breather

0:26:51.760 --> 0:26:54.480
<v Speaker 2>fed meeting. You know, we've had you know, the S

0:26:54.520 --> 0:26:57.520
<v Speaker 2>and P piercing forty four hundred. You know, we're all

0:26:57.560 --> 0:26:59.960
<v Speaker 2>talking about a new bull market, not everybody's buying it.

0:27:00.000 --> 0:27:02.960
<v Speaker 2>There's some disconnect between what Powell says and how the

0:27:02.960 --> 0:27:05.240
<v Speaker 2>markets read it. So how do you read it and

0:27:05.240 --> 0:27:06.720
<v Speaker 2>what do you tell some of your clients.

0:27:08.600 --> 0:27:13.080
<v Speaker 6>We've remained in a balanced risk posture, if you will.

0:27:13.119 --> 0:27:15.480
<v Speaker 6>All along, we were one of the early believers that

0:27:15.560 --> 0:27:17.320
<v Speaker 6>the Fed was going to be able to stick us

0:27:17.320 --> 0:27:19.919
<v Speaker 6>off landing. We've been saying that actually for close through

0:27:19.920 --> 0:27:22.280
<v Speaker 6>a year and a half that we thought we had

0:27:22.400 --> 0:27:25.719
<v Speaker 6>enough resiliency throughout this economy to be able to do it. So,

0:27:26.359 --> 0:27:28.600
<v Speaker 6>you know, the interesting thing is is trying to coax

0:27:28.680 --> 0:27:31.679
<v Speaker 6>those clients who might be overweighted in cash out of

0:27:31.720 --> 0:27:35.920
<v Speaker 6>that comfy cash position and to looking at even stepping in,

0:27:36.080 --> 0:27:38.360
<v Speaker 6>especially those that might have had liquid builds.

0:27:38.880 --> 0:27:39.719
<v Speaker 3>Haven't they missed it?

0:27:41.080 --> 0:27:43.480
<v Speaker 6>I don't know if they've necessarily missed it. It all

0:27:43.480 --> 0:27:46.680
<v Speaker 6>depends on your perspective. If your perspective is between here

0:27:46.720 --> 0:27:48.720
<v Speaker 6>and the end of the year, maybe they've missed a

0:27:48.760 --> 0:27:51.919
<v Speaker 6>good upmove this year. But if your perspective is intermediate

0:27:52.000 --> 0:27:54.520
<v Speaker 6>longer term, there's an awful lot tied up in this

0:27:54.640 --> 0:27:57.119
<v Speaker 6>economy to be excited about. It's the first time in

0:27:57.240 --> 0:28:00.520
<v Speaker 6>decades you could argue that we've really decided we were

0:28:00.560 --> 0:28:04.199
<v Speaker 6>going to make substantial investments in infrastructure, and in some

0:28:04.320 --> 0:28:07.960
<v Speaker 6>key industries we haven't done that, arguably since we've built

0:28:08.000 --> 0:28:09.600
<v Speaker 6>out the interstates in the fifties.

0:28:09.840 --> 0:28:12.160
<v Speaker 3>That's a very good point. You know, it's betting rafrastructure

0:28:12.200 --> 0:28:12.840
<v Speaker 3>right now.

0:28:13.600 --> 0:28:15.080
<v Speaker 4>The bigges short guy, exactly.

0:28:15.240 --> 0:28:19.240
<v Speaker 6>And when you look at the percent yes, yes, you're right, sorry,

0:28:19.280 --> 0:28:23.480
<v Speaker 6>And you look at the percentage representation that technology and

0:28:23.520 --> 0:28:26.440
<v Speaker 6>communication services has in the S and P now versus

0:28:26.480 --> 0:28:29.240
<v Speaker 6>where it was a number of decades ago. And then

0:28:29.240 --> 0:28:32.879
<v Speaker 6>you look at where manufacturing and industrial have shrunk to.

0:28:33.400 --> 0:28:35.960
<v Speaker 6>There's a lot of room for uptick in those and

0:28:36.000 --> 0:28:40.160
<v Speaker 6>even small upticks. Take the few component companies in there

0:28:40.160 --> 0:28:43.040
<v Speaker 6>and push them. So there's if you're if you're an

0:28:43.040 --> 0:28:46.000
<v Speaker 6>intermediate or longer term investor, I think investing in some

0:28:46.040 --> 0:28:48.040
<v Speaker 6>of those technologies makes some sense.

0:28:48.160 --> 0:28:51.760
<v Speaker 3>On the other hand, Carol, rates are pretty high, and

0:28:51.840 --> 0:28:53.960
<v Speaker 3>if you believe that the FED is going to achieve

0:28:54.000 --> 0:28:56.760
<v Speaker 3>its goal right getting inflation back down to two percent,

0:28:57.720 --> 0:29:01.360
<v Speaker 3>you can get five pretty much risk free. That's awesome, right.

0:29:02.240 --> 0:29:04.560
<v Speaker 6>It's awesome in the short run. But if we do

0:29:04.640 --> 0:29:06.760
<v Speaker 6>see the FED bringing the rates back down, the short

0:29:06.840 --> 0:29:09.440
<v Speaker 6>rates eventually are going to come down and is the

0:29:09.440 --> 0:29:12.560
<v Speaker 6>market going to have moved as so much that you

0:29:12.760 --> 0:29:16.080
<v Speaker 6>choose not to get in. And it's hard because if

0:29:16.120 --> 0:29:19.280
<v Speaker 6>you're doing investing right at the key points when you

0:29:19.400 --> 0:29:21.320
<v Speaker 6>need to be trimming and when you need to be buying,

0:29:21.360 --> 0:29:24.520
<v Speaker 6>it never feels comfortable. In fact, it almost always feels

0:29:24.680 --> 0:29:28.360
<v Speaker 6>exceptionally uncomfortable if you're doing it right for the long run.

0:29:28.600 --> 0:29:30.920
<v Speaker 6>So that's where when I mentioned a balanced approach, we're

0:29:30.960 --> 0:29:33.440
<v Speaker 6>not saying so all of your cash. We're saying, if

0:29:33.440 --> 0:29:36.600
<v Speaker 6>you're overweighted in cash or short term fixed income, considers

0:29:36.600 --> 0:29:40.360
<v Speaker 6>some other alternatives out there, even broaden out the fixed income.

0:29:40.480 --> 0:29:42.480
<v Speaker 6>And we are getting to a point where we're watching

0:29:42.520 --> 0:29:46.480
<v Speaker 6>pretty carefully because you've seen yields move up and maybe

0:29:46.480 --> 0:29:50.240
<v Speaker 6>extending out durations. We're not there yet, but we were

0:29:50.520 --> 0:29:53.840
<v Speaker 6>watching a lot of things pretty carefully, but also trying

0:29:53.880 --> 0:29:58.280
<v Speaker 6>to remain invested around the globe, although you know, North

0:29:58.280 --> 0:30:03.480
<v Speaker 6>American progress, especially economically, is pretty superior relative to the

0:30:03.480 --> 0:30:04.160
<v Speaker 6>rest of the globe.

0:30:04.200 --> 0:30:05.880
<v Speaker 2>I just want to go back to Steve Eisman because

0:30:05.880 --> 0:30:10.200
<v Speaker 2>he was a guest on the Bloomberg od Lots Right

0:30:10.280 --> 0:30:13.400
<v Speaker 2>odd Lots podcast, and what's interesting is he talks specifically

0:30:13.440 --> 0:30:15.320
<v Speaker 2>about the biggest story being the grid, and he just

0:30:15.360 --> 0:30:19.840
<v Speaker 2>talks about the electrification of consumption. So EV's induction stoves

0:30:19.840 --> 0:30:22.320
<v Speaker 2>putting strains on existing infrastructure and so you're going to

0:30:22.400 --> 0:30:24.120
<v Speaker 2>have to have a ton of investment.

0:30:24.480 --> 0:30:28.320
<v Speaker 3>As on the side, I will say evs are fantastic products,

0:30:29.400 --> 0:30:34.479
<v Speaker 3>really amazing, but induction stove is the worst. I mean,

0:30:34.480 --> 0:30:37.200
<v Speaker 3>if you don't have a gas grill, you're doing something wrong.

0:30:37.320 --> 0:30:39.640
<v Speaker 2>I agree with you. I need a flame, Carol, qut.

0:30:39.600 --> 0:30:43.400
<v Speaker 6>A flame, I do, honestly. And when we redid our

0:30:43.440 --> 0:30:45.560
<v Speaker 6>house a couple of years ago, I have to cook

0:30:45.600 --> 0:30:47.560
<v Speaker 6>over a guess stove. I'm sorry, but I do.

0:30:47.880 --> 0:30:50.040
<v Speaker 2>I know I can't. I cannot work with like an

0:30:50.080 --> 0:30:50.720
<v Speaker 2>electric stove.

0:30:50.840 --> 0:30:52.760
<v Speaker 3>And we lived in Germany for the last six years

0:30:52.800 --> 0:30:56.800
<v Speaker 3>and for some reason, it's all electric there. You know,

0:30:56.880 --> 0:30:58.920
<v Speaker 3>a lot of the buildings just aren't hooked up to gas.

0:30:59.080 --> 0:31:03.280
<v Speaker 3>And it's just it's a dream come true moving back here,

0:31:03.360 --> 0:31:06.040
<v Speaker 3>mainly because of my gas range. It's the best thing

0:31:06.040 --> 0:31:06.680
<v Speaker 3>about America.

0:31:06.720 --> 0:31:10.440
<v Speaker 2>It doesn't love fire, right, So, Carol, where's the risk

0:31:10.600 --> 0:31:11.320
<v Speaker 2>in this market?

0:31:11.360 --> 0:31:11.640
<v Speaker 7>Though?

0:31:12.600 --> 0:31:16.080
<v Speaker 6>Well, I think the risk is getting too long or

0:31:16.080 --> 0:31:19.560
<v Speaker 6>too hyped. Up in one particular. It's over concentrating one

0:31:19.560 --> 0:31:20.840
<v Speaker 6>place or another, and I think.

0:31:21.000 --> 0:31:22.840
<v Speaker 2>Let me to be like big tech.

0:31:23.760 --> 0:31:26.920
<v Speaker 6>Yeah, maybe big tech, although you know, we do think

0:31:27.000 --> 0:31:30.080
<v Speaker 6>The interesting thing is is we do think the artificial

0:31:30.120 --> 0:31:34.640
<v Speaker 6>intelligence things has legs longer term. But it's not necessarily

0:31:35.040 --> 0:31:38.560
<v Speaker 6>investing specifically in it as much as it is making

0:31:38.560 --> 0:31:42.080
<v Speaker 6>sure every company in your portfolio is paying attention to

0:31:42.120 --> 0:31:44.080
<v Speaker 6>it and trying to figure out how they're going to adapt.

0:31:44.120 --> 0:31:46.600
<v Speaker 2>So you think it's cool when like a Kroger talks AI,

0:31:46.840 --> 0:31:49.440
<v Speaker 2>or like anybody talks AI, like they should be talking

0:31:49.480 --> 0:31:51.200
<v Speaker 2>that because we kind of it.

0:31:51.320 --> 0:31:54.400
<v Speaker 6>But they have to be on their front foot as

0:31:54.400 --> 0:31:57.360
<v Speaker 6>it relates to it. They have to understand that, you know,

0:31:57.480 --> 0:31:59.920
<v Speaker 6>what their strategy is going to be there. It's early

0:32:00.280 --> 0:32:03.360
<v Speaker 6>and and folks are trying to understand too, is the

0:32:03.360 --> 0:32:05.640
<v Speaker 6>government going to regulate, is it not going to regulate?

0:32:05.680 --> 0:32:07.040
<v Speaker 6>How are we going to play it? But I just

0:32:07.080 --> 0:32:09.880
<v Speaker 6>think being cognizant of it and not ignorant of it.

0:32:09.920 --> 0:32:13.280
<v Speaker 6>And it's a lot like back in the dot com days,

0:32:13.280 --> 0:32:16.200
<v Speaker 6>when you don't necessarily want someone just attaching dot com

0:32:16.240 --> 0:32:18.080
<v Speaker 6>to their name and saying, oh, we're going to do

0:32:18.120 --> 0:32:20.280
<v Speaker 6>that now, but you have they have to have an

0:32:20.320 --> 0:32:21.480
<v Speaker 6>Internet strategy.

0:32:21.880 --> 0:32:25.680
<v Speaker 3>Carol, can I ask just, uh, from a broader perspective,

0:32:25.760 --> 0:32:30.520
<v Speaker 3>you've spent decades working with ultra high net worth individuals,

0:32:30.840 --> 0:32:32.960
<v Speaker 3>is there is there are there traits that they all

0:32:33.000 --> 0:32:35.360
<v Speaker 3>have in common when it comes to their investment strategies

0:32:35.400 --> 0:32:40.120
<v Speaker 3>that we you know, uh, they don't have. No.

0:32:39.440 --> 0:32:44.000
<v Speaker 6>I actually think the other nuance to a lot of

0:32:44.000 --> 0:32:46.240
<v Speaker 6>the high net worth and ultra high networth families that

0:32:46.280 --> 0:32:48.240
<v Speaker 6>I've worked with over the years is that the vast

0:32:48.240 --> 0:32:51.760
<v Speaker 6>majority of them have been first generation, and so one

0:32:51.760 --> 0:32:55.600
<v Speaker 6>of the really interesting they're as different as you and

0:32:55.840 --> 0:32:58.520
<v Speaker 6>I are, and everyone all the population is out there,

0:32:58.520 --> 0:33:02.640
<v Speaker 6>but one theme that can be really pretty common is,

0:33:03.000 --> 0:33:06.640
<v Speaker 6>no matter how affluent they become, because they started with

0:33:07.040 --> 0:33:10.680
<v Speaker 6>an idea or simple and it took a lot of risks,

0:33:10.760 --> 0:33:13.480
<v Speaker 6>a lot of them still fear dying broke, and so

0:33:13.840 --> 0:33:18.640
<v Speaker 6>it makes them very cognizant of understanding risk and return

0:33:18.640 --> 0:33:21.440
<v Speaker 6>in their portfolios and not necessarily wanting to take the

0:33:21.480 --> 0:33:23.920
<v Speaker 6>same kind of risk with their investments that they took

0:33:24.040 --> 0:33:27.200
<v Speaker 6>making the money in the first place. Because markets can

0:33:27.240 --> 0:33:30.080
<v Speaker 6>be very you know, when you're running a company, you

0:33:30.080 --> 0:33:33.280
<v Speaker 6>can't necessarily control the economy, but you can control your

0:33:33.280 --> 0:33:36.880
<v Speaker 6>response to it. When you've taken that liquidity and put

0:33:36.880 --> 0:33:39.600
<v Speaker 6>it in the market, it can be really disconcerting to

0:33:39.640 --> 0:33:42.000
<v Speaker 6>watch it reprice every second of the day and not

0:33:42.160 --> 0:33:45.400
<v Speaker 6>understand why when the fundamentals are going in the direction

0:33:45.520 --> 0:33:48.920
<v Speaker 6>you expected they were, the stock price or the manager

0:33:48.920 --> 0:33:51.960
<v Speaker 6>price is going in the opposite direction. And so having

0:33:51.960 --> 0:33:55.520
<v Speaker 6>a portfolio that's cognizant of what can you control. You

0:33:55.560 --> 0:33:59.520
<v Speaker 6>can control your costs, you can control yeah, tax it

0:33:59.760 --> 0:34:01.200
<v Speaker 6>take control, Carol.

0:34:01.200 --> 0:34:03.280
<v Speaker 2>We gotta run. I'm so sorry. I have a great weekend,

0:34:03.320 --> 0:34:06.040
<v Speaker 2>carolsch life over at Pimo Family Office. Look forward to

0:34:06.120 --> 0:34:06.720
<v Speaker 2>it next time.

0:34:07.600 --> 0:34:12.239
<v Speaker 1>This is the Bloomberg Business Week podcast, available on Apple, Spotify,

0:34:12.360 --> 0:34:16.080
<v Speaker 1>and anywhere else you get your podcasts. Listen live weekday

0:34:16.120 --> 0:34:19.720
<v Speaker 1>afternoons from three to six Eastern on Bloomberg dot Com,

0:34:19.760 --> 0:34:23.080
<v Speaker 1>the iHeartRadio app, tune In, and the Bloomberg Business App.

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<v Speaker 1>You can also watch us live every weekday on YouTube

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<v Speaker 1>and always on the Bloomberg terminal.