1 00:00:01,040 --> 00:00:06,360 Speaker 1: Conversations on life, style, beauty, and relationships. It's The Velvet's 2 00:00:06,440 --> 00:00:08,200 Speaker 1: Edge Podcast with Kelly Henderson. 3 00:00:11,440 --> 00:00:13,360 Speaker 2: All Right, I'll know I love talking to women who 4 00:00:13,440 --> 00:00:16,160 Speaker 2: are doing the real work inner and outer. So today's 5 00:00:16,160 --> 00:00:18,880 Speaker 2: guest is someone who's built a business, a community, and 6 00:00:18,920 --> 00:00:22,400 Speaker 2: a movement. Marty McDonald is the founder of Boss Women 7 00:00:22,480 --> 00:00:25,759 Speaker 2: Media and the El Olivia brand, which is now in Target. 8 00:00:26,160 --> 00:00:28,840 Speaker 2: She's also a pitch expert and strategist, and she's here 9 00:00:28,880 --> 00:00:31,479 Speaker 2: to talk about betting on yourself, telling your story, and 10 00:00:31,560 --> 00:00:35,160 Speaker 2: what it looks like to build something big from scratch. 11 00:00:35,320 --> 00:00:37,080 Speaker 2: Hey Marty, Hey. 12 00:00:37,040 --> 00:00:38,879 Speaker 3: Kelly, thank you so much for having me. 13 00:00:39,159 --> 00:00:41,080 Speaker 2: We were just talking before. I had no idea you 14 00:00:41,120 --> 00:00:42,280 Speaker 2: were a Tennessee local. 15 00:00:42,920 --> 00:00:47,480 Speaker 3: Oh my goodness, girl born and Ray's roots is grounded 16 00:00:47,680 --> 00:00:52,199 Speaker 3: in Tennessee with the college in Tennessee. But then I 17 00:00:52,200 --> 00:00:54,440 Speaker 3: didn't stay there like as an adult, like I left. 18 00:00:54,520 --> 00:00:57,360 Speaker 3: It gave you what I needed it to give me. Yeah, 19 00:00:57,760 --> 00:00:59,760 Speaker 3: I would have gotten lost in the shuffle. I would 20 00:01:00,280 --> 00:01:02,440 Speaker 3: be who I am if I would have stayed. 21 00:01:03,040 --> 00:01:05,840 Speaker 2: That's how I feel about Louisiana. There's something about spreading 22 00:01:05,880 --> 00:01:08,640 Speaker 2: your wings like I love being from Louisiana. That is 23 00:01:08,880 --> 00:01:10,680 Speaker 2: who I am. It is my roots, the same as 24 00:01:10,680 --> 00:01:13,400 Speaker 2: you're saying about Tennessee, and I needed to expand and 25 00:01:13,440 --> 00:01:17,320 Speaker 2: move forward for me to Nashville. You're in Dallas now, 26 00:01:17,720 --> 00:01:20,039 Speaker 2: and I actually this is a good starting place for us, 27 00:01:20,040 --> 00:01:21,960 Speaker 2: because I want to go back to the beginning, like 28 00:01:22,080 --> 00:01:25,160 Speaker 2: where you started and what sparked this fire in you 29 00:01:25,240 --> 00:01:28,720 Speaker 2: to create something like Boss Women Media. I feel like 30 00:01:28,800 --> 00:01:31,360 Speaker 2: that was just that had to be something really big 31 00:01:31,400 --> 00:01:34,160 Speaker 2: in you, because that's a bold move to create something 32 00:01:34,200 --> 00:01:35,679 Speaker 2: like that. Can you tell the listeners a little bit 33 00:01:35,680 --> 00:01:36,000 Speaker 2: about that? 34 00:01:36,720 --> 00:01:42,560 Speaker 3: Yeah? Absolutely, So it didn't start at the beginning of 35 00:01:42,880 --> 00:01:46,240 Speaker 3: me even leaving my corporate career when I think about it, 36 00:01:45,520 --> 00:01:49,880 Speaker 3: because you just got me thinking about Tennessee. I've been 37 00:01:50,560 --> 00:01:58,360 Speaker 3: this curious, rebellious child at the very moment of my existence, right, 38 00:01:59,040 --> 00:02:01,680 Speaker 3: Thorie's my mom to tell me about myself when I 39 00:02:01,760 --> 00:02:05,040 Speaker 3: was really little as a baby, right, and then as 40 00:02:05,080 --> 00:02:09,440 Speaker 3: I continued elementary, middle school, high school, Right, Like, I 41 00:02:09,520 --> 00:02:12,639 Speaker 3: always had an opinion. I never wanted to take the 42 00:02:12,680 --> 00:02:18,760 Speaker 3: pathway of what someone gave me, Right, I always wanted 43 00:02:19,080 --> 00:02:22,240 Speaker 3: more for myself than others around me. When I was 44 00:02:22,280 --> 00:02:26,720 Speaker 3: in high school, I started this sorority called Alpha and Omega, 45 00:02:26,800 --> 00:02:30,240 Speaker 3: and it was a Christian sorority. The premise of it 46 00:02:30,360 --> 00:02:32,640 Speaker 3: was the beginning of the end. There were some other 47 00:02:32,720 --> 00:02:37,680 Speaker 3: sororities that our high school had, but there wasn't any 48 00:02:37,720 --> 00:02:42,000 Speaker 3: sorority that looked like me, right, and so I wanted 49 00:02:42,040 --> 00:02:46,800 Speaker 3: to create something that my peer group could be elevated 50 00:02:46,840 --> 00:02:49,959 Speaker 3: from just as much. So I was always the person 51 00:02:50,080 --> 00:02:52,760 Speaker 3: if I saw something and I saw that there was 52 00:02:52,840 --> 00:02:56,760 Speaker 3: a need for it to be elevated amongst the community 53 00:02:56,919 --> 00:02:59,440 Speaker 3: in which I was serving, I was going to explore 54 00:02:59,480 --> 00:03:02,840 Speaker 3: how to do right. And so when I think about 55 00:03:02,880 --> 00:03:06,840 Speaker 3: like the beginnings, it was all of these intricate moments 56 00:03:06,880 --> 00:03:10,480 Speaker 3: that happened that made me curious, that built upon my 57 00:03:10,639 --> 00:03:14,880 Speaker 3: curiosity and my courageous spirit. Right, It wasn't just this 58 00:03:15,000 --> 00:03:20,160 Speaker 3: one thing and then it catapulted into something. If that's 59 00:03:20,160 --> 00:03:24,800 Speaker 3: someone's story, I love that for them, because that's not 60 00:03:25,000 --> 00:03:26,000 Speaker 3: most folks story. 61 00:03:26,160 --> 00:03:26,280 Speaker 1: Right. 62 00:03:27,120 --> 00:03:30,120 Speaker 3: You build up to something. And so then I went 63 00:03:30,160 --> 00:03:33,200 Speaker 3: to school. I went to college to study interior design 64 00:03:33,240 --> 00:03:36,800 Speaker 3: and architecture, got my degree in that, did a stint 65 00:03:36,880 --> 00:03:39,560 Speaker 3: in Atlanta for a second, knew that wasn't my vibe. 66 00:03:40,120 --> 00:03:42,760 Speaker 3: Was dating a guy who was like he's moving to 67 00:03:42,840 --> 00:03:45,960 Speaker 3: Dallas after he graduates. I'm like, well, we've invested a 68 00:03:46,000 --> 00:03:48,240 Speaker 3: lot of time together. I'm moving to Dallas because you're 69 00:03:48,240 --> 00:03:52,080 Speaker 3: going to be my husband, and this is what's going 70 00:03:52,160 --> 00:03:55,120 Speaker 3: to happen. Who's now my husband now of fifteen years? 71 00:03:55,320 --> 00:03:56,200 Speaker 2: I'm glad he agreed. 72 00:03:57,280 --> 00:04:01,240 Speaker 3: And then I found myself sitting in Corporate America like 73 00:04:01,360 --> 00:04:06,520 Speaker 3: many of us, thinking that this will be the American dream, 74 00:04:06,680 --> 00:04:10,080 Speaker 3: this will be the thing, these titles will be the 75 00:04:10,120 --> 00:04:13,120 Speaker 3: thing that will set me up for the success and 76 00:04:13,200 --> 00:04:16,599 Speaker 3: wealth transfer. And here's why that was so important to 77 00:04:16,640 --> 00:04:18,760 Speaker 3: me because I grew up in a very small town 78 00:04:18,839 --> 00:04:21,760 Speaker 3: in Tennessee and Murphy's thorough Tennessee. At that time it 79 00:04:21,800 --> 00:04:25,080 Speaker 3: was small. Now it's like the suburb of Nature. 80 00:04:25,880 --> 00:04:26,800 Speaker 2: It's curtain clad a bit. 81 00:04:27,440 --> 00:04:29,760 Speaker 3: But I didn't see what I was trying to be 82 00:04:30,200 --> 00:04:34,560 Speaker 3: sure growing up, right, And so when I got into 83 00:04:34,560 --> 00:04:37,760 Speaker 3: a Corporate America, I was like, how is this even 84 00:04:38,040 --> 00:04:41,000 Speaker 3: possible for me? The space that I'm going to have 85 00:04:41,040 --> 00:04:44,920 Speaker 3: to navigate feels so foreign? Right? Is this really what 86 00:04:45,000 --> 00:04:48,320 Speaker 3: I want for myself? And I found myself going from 87 00:04:48,560 --> 00:04:51,320 Speaker 3: interior design architecture. Then I went back to school, got 88 00:04:51,320 --> 00:04:53,960 Speaker 3: my NBA, and then I went into marketing and business, 89 00:04:54,279 --> 00:04:58,599 Speaker 3: and I still found myself struggling to find my lane 90 00:04:59,120 --> 00:05:02,520 Speaker 3: until one moment when I was sitting in Corporate America. 91 00:05:02,520 --> 00:05:06,960 Speaker 3: I remember going to a women's networking event and everything 92 00:05:07,080 --> 00:05:10,359 Speaker 3: was black, blue and gray, and I felt like I 93 00:05:10,400 --> 00:05:14,840 Speaker 3: couldn't really show up authentically as me because I had 94 00:05:14,880 --> 00:05:19,160 Speaker 3: to put on the costume that they told me was success. 95 00:05:19,600 --> 00:05:23,800 Speaker 3: And so I remember leaving their thinking, there's no way 96 00:05:23,839 --> 00:05:26,120 Speaker 3: I'm going to be able to do this. There's no 97 00:05:26,160 --> 00:05:28,880 Speaker 3: way I'm going to be able to stay in this race, right. 98 00:05:29,839 --> 00:05:35,120 Speaker 3: And so really I found myself trying to claw for 99 00:05:35,279 --> 00:05:39,000 Speaker 3: positions and spaces and to be seen, and I couldn't. 100 00:05:39,120 --> 00:05:41,400 Speaker 3: I couldn't fit in. So I made my exit in 101 00:05:41,440 --> 00:05:45,279 Speaker 3: twenty eighteen. December one, twenty seventeen, was my last day 102 00:05:45,320 --> 00:05:48,400 Speaker 3: working in Corporate America, and I said, you know what, 103 00:05:48,960 --> 00:05:53,640 Speaker 3: I'm going to go back on. Building a community of 104 00:05:53,760 --> 00:05:57,960 Speaker 3: women who get to see what's possible through the stories 105 00:05:58,000 --> 00:06:01,240 Speaker 3: of other women was the north star of which I 106 00:06:01,360 --> 00:06:05,240 Speaker 3: was building off of. If Kelly gets to see herself 107 00:06:06,040 --> 00:06:09,359 Speaker 3: through someone who may come from where Kelly came from, 108 00:06:09,480 --> 00:06:13,279 Speaker 3: or looked like Kelly, or has a story similar to Kelly, 109 00:06:13,320 --> 00:06:16,240 Speaker 3: that has made it, then maybe Kelly won't know it's 110 00:06:16,320 --> 00:06:20,279 Speaker 3: possible for herself. Right, That's what I was going to 111 00:06:20,279 --> 00:06:23,280 Speaker 3: go build because I was solving it for Marty, because 112 00:06:23,320 --> 00:06:27,440 Speaker 3: if Marty goes and finds these stories, then I'll get 113 00:06:27,480 --> 00:06:31,880 Speaker 3: to see what's possible for me to build. And so 114 00:06:32,120 --> 00:06:34,240 Speaker 3: that's what I set off to do. It was a 115 00:06:34,400 --> 00:06:37,960 Speaker 3: very small group of women when it first began, twenty 116 00:06:38,000 --> 00:06:42,520 Speaker 3: five women. We met at Nema Marcus Cafe in Dallas 117 00:06:43,000 --> 00:06:46,400 Speaker 3: and we talked about our more Do you want more 118 00:06:46,400 --> 00:06:48,560 Speaker 3: from your career? Do you want more from life? 119 00:06:48,640 --> 00:06:48,839 Speaker 1: Right? 120 00:06:49,720 --> 00:06:52,839 Speaker 3: This quest of more right? And I think that so 121 00:06:52,920 --> 00:06:54,880 Speaker 3: many of us can relate to what that looks like 122 00:06:54,920 --> 00:06:57,600 Speaker 3: and what that feels like. In that yearning and that 123 00:06:57,720 --> 00:07:01,599 Speaker 3: room felt so heavy and contain and it felt so full, 124 00:07:02,400 --> 00:07:05,840 Speaker 3: and I knew the end I got something. I got something, 125 00:07:05,880 --> 00:07:08,320 Speaker 3: and I got to figure out how to navigate my 126 00:07:08,440 --> 00:07:10,320 Speaker 3: something and build off of it. 127 00:07:10,880 --> 00:07:13,520 Speaker 2: I love this idea and I resonate with this so much. 128 00:07:13,600 --> 00:07:16,480 Speaker 2: But where you're building something, or you have this desire 129 00:07:16,520 --> 00:07:20,119 Speaker 2: to build something, but because you're not seeing it anywhere else, 130 00:07:20,440 --> 00:07:24,040 Speaker 2: which is exciting on one hand, because you feel like, Okay, 131 00:07:24,080 --> 00:07:25,480 Speaker 2: I'm you know, it sounds like you have a very 132 00:07:25,600 --> 00:07:28,680 Speaker 2: entrepreneurial spirit and you always have and so it's like, oh, 133 00:07:28,720 --> 00:07:31,760 Speaker 2: I'm gonna go create this thing. It's also very scary 134 00:07:31,880 --> 00:07:34,880 Speaker 2: because it doesn't exist yet, so you don't have a map, 135 00:07:34,960 --> 00:07:37,280 Speaker 2: you don't know what it looks like. How do you 136 00:07:37,360 --> 00:07:40,800 Speaker 2: have the confidence in those moments to bet on yourself? 137 00:07:40,840 --> 00:07:43,360 Speaker 2: That's something you talk a lot about, is betting on yourself. 138 00:07:43,440 --> 00:07:46,040 Speaker 2: So how do we if we have these moments where 139 00:07:46,040 --> 00:07:49,160 Speaker 2: it's there's no map, there's nothing, We just know we 140 00:07:49,240 --> 00:07:51,280 Speaker 2: have this desire, But how do you lean in and 141 00:07:51,360 --> 00:07:53,280 Speaker 2: take to take the risk and bet on yourself. 142 00:07:54,000 --> 00:07:58,200 Speaker 3: I think that we need alignment to courage, right, Okay? 143 00:07:58,760 --> 00:08:02,360 Speaker 3: And and when I think about what alignment to courage 144 00:08:02,440 --> 00:08:06,480 Speaker 3: looks like, it starts in the small moments. If when 145 00:08:06,520 --> 00:08:09,640 Speaker 3: I said it was a build up, right, and it 146 00:08:09,760 --> 00:08:13,720 Speaker 3: built up to this one moment when I was sitting 147 00:08:13,760 --> 00:08:18,000 Speaker 3: in Corporate America, something happened that kind of like pushed 148 00:08:18,000 --> 00:08:21,920 Speaker 3: me out. I was working on a project and long 149 00:08:22,000 --> 00:08:26,560 Speaker 3: story short, I ended up not proofreading something out correctly 150 00:08:26,600 --> 00:08:29,920 Speaker 3: that went out to the whole company, to several stores, 151 00:08:30,040 --> 00:08:35,600 Speaker 3: et cetera. And I remember thinking they just don't think 152 00:08:35,640 --> 00:08:39,200 Speaker 3: I'm smart enough to be here, right, and because they don't, 153 00:08:39,240 --> 00:08:42,440 Speaker 3: I'm never going to find my space. That gave me 154 00:08:42,559 --> 00:08:46,120 Speaker 3: the courage to leave. At that incident. Never had happened, 155 00:08:46,440 --> 00:08:49,840 Speaker 3: I would have probably stayed right at that moment. I 156 00:08:49,880 --> 00:08:55,080 Speaker 3: probably wouldn't have shifted some things around. But sometimes some 157 00:08:55,160 --> 00:08:57,400 Speaker 3: of what you think at the time feels like your 158 00:08:57,480 --> 00:09:00,640 Speaker 3: darkest moments are the things that give you your curve, right, 159 00:09:01,280 --> 00:09:05,120 Speaker 3: And so because that happened, I left the organization. I 160 00:09:05,160 --> 00:09:07,160 Speaker 3: remember my CMO was like, girl, what you about to 161 00:09:07,160 --> 00:09:09,400 Speaker 3: go do? And I was like, go live my best life. 162 00:09:09,400 --> 00:09:12,400 Speaker 3: I'm gonna figure it out, right. And then I went 163 00:09:12,440 --> 00:09:16,200 Speaker 3: to a conference called the Girl Boss Rally in LA 164 00:09:16,880 --> 00:09:21,600 Speaker 3: with Sophia Amroso as the founder. And at this conference, 165 00:09:21,880 --> 00:09:25,440 Speaker 3: everyone was talking about what they were building and it 166 00:09:25,520 --> 00:09:29,079 Speaker 3: was just such an energy that you wanted to be around. 167 00:09:29,800 --> 00:09:32,160 Speaker 3: And so that gave me confidence, and that gave me 168 00:09:32,280 --> 00:09:36,240 Speaker 3: courage hearing those stories of other women who were building 169 00:09:36,280 --> 00:09:39,080 Speaker 3: and doing incredible things, right, Like, I think that that's 170 00:09:39,120 --> 00:09:42,840 Speaker 3: a piece of it, right, Finding you a tribe who 171 00:09:42,880 --> 00:09:46,400 Speaker 3: also was courageous, right, and you can feed off of 172 00:09:46,440 --> 00:09:49,720 Speaker 3: their energy. And so I remember going into a breakout room. 173 00:09:49,800 --> 00:09:53,160 Speaker 3: At the breakout room, there were three influencers on the panel, 174 00:09:53,200 --> 00:09:55,880 Speaker 3: and one woman who was the CEO of a high 175 00:09:56,000 --> 00:10:00,240 Speaker 3: end confectionery company called sugar Fino. She talked about out 176 00:10:00,720 --> 00:10:03,400 Speaker 3: you know a sugarf You know we create taboo gummy bears. 177 00:10:03,600 --> 00:10:06,240 Speaker 3: Some of the gummy bears, we create our green juice 178 00:10:06,240 --> 00:10:10,280 Speaker 3: gummy or sometimes we create a whiskey gummy or sometimes 179 00:10:10,320 --> 00:10:13,640 Speaker 3: we create a champagne gummy bear. And I thought, man, 180 00:10:13,800 --> 00:10:16,480 Speaker 3: she should create a gummy bear called black girl magic. 181 00:10:17,600 --> 00:10:21,480 Speaker 3: And I had just read a Nielsen Dada report probably 182 00:10:21,520 --> 00:10:24,440 Speaker 3: two months before leaving my corporate job, and then Nielsen 183 00:10:24,480 --> 00:10:28,320 Speaker 3: data report basically was titled black Role Magic and it 184 00:10:28,400 --> 00:10:30,960 Speaker 3: talked about the buying power and behavior of black women, 185 00:10:31,040 --> 00:10:33,880 Speaker 3: and brands weren't really paying attention to it, and it 186 00:10:33,960 --> 00:10:37,959 Speaker 3: was like a misopportunity to build ROI long story short, 187 00:10:38,640 --> 00:10:41,320 Speaker 3: those little bits of moments that had happened along the 188 00:10:41,360 --> 00:10:45,040 Speaker 3: way gave me courage to go up to Mary and 189 00:10:45,080 --> 00:10:48,360 Speaker 3: I said, Hey, Mary, I'm Marty McDonald. You don't know me, 190 00:10:48,880 --> 00:10:51,840 Speaker 3: but have you ever heard of black girl Magic? And 191 00:10:51,920 --> 00:10:53,800 Speaker 3: she goes, can I say. 192 00:10:53,640 --> 00:10:54,360 Speaker 2: That out loud? 193 00:10:54,960 --> 00:10:56,760 Speaker 3: She's a woman who didn't look like me. She was 194 00:10:56,840 --> 00:11:00,679 Speaker 3: much older, different generation. And I said, black magic, it's 195 00:11:00,720 --> 00:11:05,600 Speaker 3: a buying power, it is a rallying call. It is 196 00:11:05,760 --> 00:11:08,960 Speaker 3: a bottom line that you should consider. You shtill let 197 00:11:09,040 --> 00:11:11,319 Speaker 3: me come into your stores at Sugar Fena and create 198 00:11:11,360 --> 00:11:13,880 Speaker 3: a tour called the Black Girl Magic Tour. We'll create 199 00:11:13,880 --> 00:11:17,080 Speaker 3: a gummy bear together that could be a rose gummy bear, 200 00:11:17,400 --> 00:11:20,400 Speaker 3: and I'll bring my community of women to your stores 201 00:11:20,480 --> 00:11:23,800 Speaker 3: and droves and you'll get to see the power. And 202 00:11:24,600 --> 00:11:27,679 Speaker 3: I saw the curiosity peek at her, but then I 203 00:11:27,720 --> 00:11:28,880 Speaker 3: saw who. 204 00:11:28,679 --> 00:11:30,800 Speaker 2: Are you throughout? From? 205 00:11:31,240 --> 00:11:31,640 Speaker 3: What? Like? 206 00:11:32,160 --> 00:11:33,400 Speaker 2: What? What? Yeah? 207 00:11:34,040 --> 00:11:37,319 Speaker 3: And she goes send me an email contact at Sugar Fena. Well, 208 00:11:37,320 --> 00:11:40,000 Speaker 3: we all know where that email goes, suit, right, And 209 00:11:40,080 --> 00:11:43,360 Speaker 3: so I sent I got on that airplane back home. 210 00:11:43,440 --> 00:11:46,040 Speaker 3: I sent her a pitch deck. And that pitch deck 211 00:11:46,200 --> 00:11:49,840 Speaker 3: really transformed the trajectory of my business. And here's why 212 00:11:49,840 --> 00:11:54,880 Speaker 3: it did, because I showcase to her brand how she 213 00:11:55,040 --> 00:11:58,000 Speaker 3: could impact her bottom line. I never talked about me. 214 00:11:58,280 --> 00:12:00,360 Speaker 3: I never said, gird just quit by corporate job and 215 00:12:00,440 --> 00:12:03,640 Speaker 3: I'm out here trying to build a brand. I never 216 00:12:03,720 --> 00:12:07,960 Speaker 3: talked about any parts of my story. I talked about 217 00:12:08,240 --> 00:12:12,280 Speaker 3: where there were gaps for her and where she couldn't 218 00:12:12,320 --> 00:12:15,320 Speaker 3: make money and revenue for her business that she was 219 00:12:15,360 --> 00:12:19,080 Speaker 3: taken to the next level. It took her about six weeks, 220 00:12:19,559 --> 00:12:21,240 Speaker 3: but I got on a call with her and she 221 00:12:21,360 --> 00:12:23,920 Speaker 3: approved for me to come to five of her stores 222 00:12:24,679 --> 00:12:27,960 Speaker 3: and we created a Gummy Bear together called the Black 223 00:12:27,960 --> 00:12:30,680 Speaker 3: Girl Match at Gummy Bear, and we did pop ups 224 00:12:30,720 --> 00:12:34,480 Speaker 3: in her stores in LA and New York, in Atlanta 225 00:12:34,600 --> 00:12:37,440 Speaker 3: and Houston and in Dallas. And oh, by the way, 226 00:12:37,960 --> 00:12:40,360 Speaker 3: this girl who just started this little bitty brand in 227 00:12:40,480 --> 00:12:44,559 Speaker 3: Dallas now became a national brand. And I got lots 228 00:12:44,640 --> 00:12:49,080 Speaker 3: of media and attention from it, and it catapulted me. 229 00:12:49,360 --> 00:12:52,600 Speaker 3: And that was phase one of me building. And then 230 00:12:52,640 --> 00:12:55,520 Speaker 3: I took that and I used it as a beta case, 231 00:12:55,880 --> 00:12:59,280 Speaker 3: and I pitched it to a large financial partner and 232 00:12:59,320 --> 00:13:02,120 Speaker 3: I said, this came off of a five city tour 233 00:13:02,160 --> 00:13:04,800 Speaker 3: called Black Rol Matchic. Let me do a twenty five 234 00:13:04,880 --> 00:13:07,560 Speaker 3: city tour with you called Black Rol Magic, and we'll 235 00:13:07,559 --> 00:13:09,600 Speaker 3: pop up and we'll do this. And I had all 236 00:13:09,640 --> 00:13:12,400 Speaker 3: the data and all the information from me selling out 237 00:13:12,440 --> 00:13:15,400 Speaker 3: in all of those cities and they approved it. And 238 00:13:15,400 --> 00:13:17,960 Speaker 3: then that was my second phase of my story. And 239 00:13:18,000 --> 00:13:22,040 Speaker 3: that was my first sixth figure deal with a large brand, 240 00:13:22,720 --> 00:13:26,520 Speaker 3: and then we hit COVID and I'm about to go 241 00:13:26,559 --> 00:13:30,199 Speaker 3: on this tour and that doesn't happen, and I had 242 00:13:30,240 --> 00:13:42,079 Speaker 3: to bait and switch. We hit COVID and I had 243 00:13:42,120 --> 00:13:45,320 Speaker 3: to bait and switch, and what ended up happening was 244 00:13:45,720 --> 00:13:48,320 Speaker 3: instead of me going on a twenty five city tour, 245 00:13:48,440 --> 00:13:53,040 Speaker 3: I did one large virtual conference and we had over 246 00:13:53,200 --> 00:13:57,840 Speaker 3: twenty two thousand people registered in a ten And I 247 00:13:57,840 --> 00:14:01,520 Speaker 3: could have never done that with a footprint that holds 248 00:14:01,559 --> 00:14:03,880 Speaker 3: one hundred people in twenty five cities. I would have 249 00:14:04,040 --> 00:14:07,160 Speaker 3: maxed out at twenty five hundred people, right, And then 250 00:14:07,200 --> 00:14:10,160 Speaker 3: that was phase three of me building. Then I took 251 00:14:10,280 --> 00:14:12,600 Speaker 3: that as a case study, and I took it and 252 00:14:12,640 --> 00:14:16,160 Speaker 3: pitched it to Amazon, and I said, Amazon, you need 253 00:14:16,200 --> 00:14:21,080 Speaker 3: to show my programming on Amazon Prime and they agreed 254 00:14:21,120 --> 00:14:23,760 Speaker 3: to it. And then we stream Black Girl Magic for 255 00:14:23,840 --> 00:14:27,480 Speaker 3: a whole year on Amazon Prime of our conference that 256 00:14:27,680 --> 00:14:31,280 Speaker 3: any household could view. And then that was phase four 257 00:14:31,560 --> 00:14:35,280 Speaker 3: and it has built up on that. When I think 258 00:14:35,320 --> 00:14:38,720 Speaker 3: back on it, phase four could have never happened without 259 00:14:38,720 --> 00:14:43,280 Speaker 3: Phase one. So don't despise your small beginnings, because your 260 00:14:43,280 --> 00:14:45,960 Speaker 3: small beginnings are your moments that will take you to 261 00:14:46,040 --> 00:14:50,120 Speaker 3: the next phase, and that's how you build your courage 262 00:14:50,240 --> 00:14:52,160 Speaker 3: to bet on yourself. 263 00:14:53,280 --> 00:14:56,400 Speaker 2: So much of your journey is in the pitch, and 264 00:14:56,440 --> 00:14:58,280 Speaker 2: I know the power of the pitch is like a 265 00:14:58,400 --> 00:15:00,880 Speaker 2: huge part of one of your skill sets, and I 266 00:15:00,880 --> 00:15:02,600 Speaker 2: want to get to that, But I have to ask 267 00:15:02,640 --> 00:15:04,800 Speaker 2: you first, because thiss dawned on me as you're speaking. 268 00:15:04,880 --> 00:15:07,560 Speaker 2: It all sounds like a dream, right, the stuff that 269 00:15:07,960 --> 00:15:12,200 Speaker 2: you're saying, it's the courageous move, It's the movie script 270 00:15:12,320 --> 00:15:15,120 Speaker 2: that we kind of all want to live out. I 271 00:15:15,200 --> 00:15:17,280 Speaker 2: feel like that is what I hear so much of you. 272 00:15:17,360 --> 00:15:21,000 Speaker 2: It's starting with the nothing and building the everything. What 273 00:15:21,320 --> 00:15:24,480 Speaker 2: happens though, because I know you're human just like the 274 00:15:24,520 --> 00:15:27,440 Speaker 2: rest of us, there has to be the moment of doubt, right, 275 00:15:27,520 --> 00:15:31,080 Speaker 2: like when COVID hits and and all of your plans 276 00:15:31,120 --> 00:15:33,960 Speaker 2: go out the window. I'm sure the doubt crept in. 277 00:15:34,040 --> 00:15:37,400 Speaker 2: So how do you overcome those moments when that doubt 278 00:15:37,520 --> 00:15:40,360 Speaker 2: kicks in and it can make us all want to quit? Right? 279 00:15:41,400 --> 00:15:45,240 Speaker 3: Yes, I mean doubt is inevitable, and the bigger it gets, 280 00:15:45,280 --> 00:15:50,400 Speaker 3: the bigger the doubts. Sometimes, right, the whispers get louder, right, 281 00:15:50,520 --> 00:15:52,200 Speaker 3: like who do you think you are? What do you 282 00:15:52,240 --> 00:15:55,120 Speaker 3: think you could. You know, of course that happens, right, 283 00:15:55,720 --> 00:15:59,360 Speaker 3: But it's me against the doubt, right, And I think 284 00:15:59,400 --> 00:16:03,200 Speaker 3: that for me, as I have built, my life has changed. 285 00:16:03,240 --> 00:16:05,440 Speaker 3: When I first started postponing media, it was me and 286 00:16:05,480 --> 00:16:09,320 Speaker 3: my husband. Right now it's me and my three kids 287 00:16:09,600 --> 00:16:12,120 Speaker 3: and my husband and my second house. And you know, like, 288 00:16:12,520 --> 00:16:16,120 Speaker 3: and now there's so much more to this story, right, 289 00:16:16,520 --> 00:16:21,960 Speaker 3: So when you have more to lose, you fight harder, right, 290 00:16:22,760 --> 00:16:26,920 Speaker 3: and you're not gonna let it all crumble. But here's 291 00:16:26,960 --> 00:16:29,960 Speaker 3: the thing about it. At any moment, when I hear 292 00:16:30,000 --> 00:16:34,760 Speaker 3: that whisper it's time to walk away, I trust that voice. 293 00:16:35,280 --> 00:16:37,440 Speaker 3: I talk a lot about this in my new book 294 00:16:37,440 --> 00:16:40,000 Speaker 3: that's coming out in the fall. I share with people. Okay, 295 00:16:40,040 --> 00:16:44,480 Speaker 3: it takes vision, right, you gotta have vision. Vision is 296 00:16:44,520 --> 00:16:47,040 Speaker 3: your north star, right, You got to you gotta know 297 00:16:47,080 --> 00:16:50,200 Speaker 3: how to persuasively storytell right. I don't care if your 298 00:16:50,520 --> 00:16:52,920 Speaker 3: business owner, if you're sitting in corporate like, you got 299 00:16:52,920 --> 00:16:57,240 Speaker 3: to be able to position yourself right there there. You 300 00:16:57,280 --> 00:17:00,200 Speaker 3: gotta have a routine, you gotta have a consistent and 301 00:17:00,240 --> 00:17:03,400 Speaker 3: see right. But for me, you got to build your 302 00:17:03,440 --> 00:17:07,880 Speaker 3: network and all of those things. But for me, when 303 00:17:07,960 --> 00:17:12,480 Speaker 3: the doubt creeps in. I am grounded and anchored in 304 00:17:12,640 --> 00:17:17,040 Speaker 3: my higher power. It's God for me, right, and so 305 00:17:17,359 --> 00:17:21,760 Speaker 3: I believe that my journey is unique because from the perspective, 306 00:17:21,800 --> 00:17:24,560 Speaker 3: this is what God has ordained for me, just like 307 00:17:24,720 --> 00:17:28,720 Speaker 3: Kelly's journey is unique because that's what God has created 308 00:17:28,800 --> 00:17:29,479 Speaker 3: for Kelly. 309 00:17:29,640 --> 00:17:29,840 Speaker 2: Right. 310 00:17:30,440 --> 00:17:33,200 Speaker 3: And in the moments when I believe that the doubt 311 00:17:33,320 --> 00:17:39,360 Speaker 3: feels so overwhelming, I step back. I don't use my power. 312 00:17:39,480 --> 00:17:43,200 Speaker 3: I don't do more right. I don't try to manipulate. 313 00:17:43,320 --> 00:17:45,440 Speaker 3: I don't try to call and run, I don't try 314 00:17:45,480 --> 00:17:48,000 Speaker 3: to cry it out. I don't try to work it off. 315 00:17:48,480 --> 00:17:54,560 Speaker 3: I stop and I surrender. I surrender to I've done 316 00:17:54,720 --> 00:17:59,159 Speaker 3: all that I could humanly possibly do in this moment, 317 00:17:59,440 --> 00:18:02,240 Speaker 3: and the deal not coming through. I don't know what's happening, right, 318 00:18:02,880 --> 00:18:04,359 Speaker 3: I'm getting no's all around. 319 00:18:04,440 --> 00:18:04,800 Speaker 2: I don't know. 320 00:18:05,040 --> 00:18:09,560 Speaker 3: Then I stop and I give space for miracles to 321 00:18:09,680 --> 00:18:13,480 Speaker 3: happen from him because I'm not bigger than him. And 322 00:18:13,520 --> 00:18:16,359 Speaker 3: that's what has grounded me in this whole thing. Because 323 00:18:16,720 --> 00:18:20,520 Speaker 3: Kelly Girl, I got stories for days I got I 324 00:18:20,560 --> 00:18:24,000 Speaker 3: got stories of assigned folks that I knew that when 325 00:18:24,040 --> 00:18:26,520 Speaker 3: I walked in a boardroom that person was a sign 326 00:18:26,640 --> 00:18:29,399 Speaker 3: for me right and in a moment of time, And 327 00:18:29,440 --> 00:18:32,240 Speaker 3: I think we all do when we are aligned and 328 00:18:32,359 --> 00:18:35,679 Speaker 3: living in what our purpose is and we're obedient to 329 00:18:35,840 --> 00:18:40,240 Speaker 3: our to the vision that someone and someone is God 330 00:18:40,280 --> 00:18:44,120 Speaker 3: has given to me and I act upon that, then 331 00:18:44,359 --> 00:18:47,040 Speaker 3: I don't have all the resources to make it all happen. 332 00:18:47,440 --> 00:18:49,280 Speaker 3: And I'm okay with that as well. 333 00:18:50,480 --> 00:18:52,960 Speaker 2: I love that idea of the pause. We talk about 334 00:18:52,960 --> 00:18:55,600 Speaker 2: that a lot on the podcast, Like, sometimes I feel 335 00:18:55,840 --> 00:18:58,359 Speaker 2: like when we're challenged, it was kind of what you're saying, 336 00:18:58,359 --> 00:19:01,159 Speaker 2: our instinct is to go fight, go manipulate, try to 337 00:19:01,200 --> 00:19:03,159 Speaker 2: control it, to make it work the way we want to. 338 00:19:03,480 --> 00:19:06,040 Speaker 2: And sometimes if we can stop, that's when the true 339 00:19:06,119 --> 00:19:08,560 Speaker 2: gifts come in and the bigger things, the things we 340 00:19:08,600 --> 00:19:11,679 Speaker 2: could never even imagine in our wildest dreams. But I 341 00:19:11,720 --> 00:19:13,879 Speaker 2: do want to circle back to the pitch part, because 342 00:19:14,600 --> 00:19:17,040 Speaker 2: even hearing how you had the confidence to go up 343 00:19:17,080 --> 00:19:19,000 Speaker 2: to these women and say you should let me do this, like, 344 00:19:19,119 --> 00:19:21,320 Speaker 2: here's here's how I'm going to solve the problem that 345 00:19:21,359 --> 00:19:24,600 Speaker 2: I see in your business for you. So I'm assuming 346 00:19:24,680 --> 00:19:27,080 Speaker 2: that is a big part of the power of pitching 347 00:19:27,200 --> 00:19:29,840 Speaker 2: is telling them how you're going to solve the problem. 348 00:19:29,880 --> 00:19:32,680 Speaker 2: Is that what you would say is the biggest thing 349 00:19:32,760 --> 00:19:35,080 Speaker 2: to sell someone on? Or is that where we start 350 00:19:35,119 --> 00:19:37,520 Speaker 2: when we have an idea, is how are we solving 351 00:19:37,560 --> 00:19:39,000 Speaker 2: the problem for the consumer? 352 00:19:39,640 --> 00:19:41,520 Speaker 3: That's absolutely where you start. 353 00:19:41,720 --> 00:19:42,000 Speaker 2: Okay. 354 00:19:42,600 --> 00:19:46,080 Speaker 3: You never start about you, right, never say I have 355 00:19:46,160 --> 00:19:50,680 Speaker 3: a podcast and my podcast. You always lead with data 356 00:19:50,720 --> 00:19:51,600 Speaker 3: and no emotion. 357 00:19:52,280 --> 00:19:52,800 Speaker 2: Okay. 358 00:19:53,200 --> 00:19:56,080 Speaker 3: And so when I when I read that Nielsen data report, 359 00:19:56,080 --> 00:19:59,320 Speaker 3: black girl magic is real. It talked about by twenty 360 00:19:59,359 --> 00:20:03,000 Speaker 3: twenty two, women would be the highest spending consumer. They 361 00:20:03,040 --> 00:20:05,960 Speaker 3: had a one point five trillion dollar spin. When I 362 00:20:05,960 --> 00:20:08,879 Speaker 3: wrote that pitch deck back then, my first page in 363 00:20:09,000 --> 00:20:11,480 Speaker 3: deck was you want a piece of a one point 364 00:20:11,480 --> 00:20:15,840 Speaker 3: five trillion dollar spin. That's not emotion, that is data. 365 00:20:15,960 --> 00:20:16,600 Speaker 2: It's a fact. 366 00:20:16,680 --> 00:20:20,240 Speaker 3: Yeah, right, And so you have to act off of facts. 367 00:20:20,400 --> 00:20:24,240 Speaker 3: Either you act in the manner that propels you or 368 00:20:25,040 --> 00:20:29,600 Speaker 3: keeps you stuck. Right. And so when I'm pitching, I 369 00:20:29,760 --> 00:20:35,080 Speaker 3: never lead with what I and my brand can do 370 00:20:35,160 --> 00:20:38,400 Speaker 3: from the perspective of look at me. I always ask 371 00:20:38,520 --> 00:20:42,080 Speaker 3: this one question, Can you tell me what goals and 372 00:20:42,119 --> 00:20:46,040 Speaker 3: objectives do you have for this year? Right? And so 373 00:20:46,240 --> 00:20:49,080 Speaker 3: Kelly tells me my goal is to have one hundred 374 00:20:49,119 --> 00:20:53,920 Speaker 3: thousand podcasts download. Okay, Kelly, well, I love that goal 375 00:20:54,000 --> 00:20:57,760 Speaker 3: for you, right, and here's how I can help you. 376 00:20:57,720 --> 00:21:00,680 Speaker 2: Solve for that goal, right. Okay, it's not me. 377 00:21:00,760 --> 00:21:04,040 Speaker 3: Guessing, it's you telling me, and then me taking the 378 00:21:04,119 --> 00:21:08,640 Speaker 3: information that you've shared with me and showcasing how the 379 00:21:08,680 --> 00:21:11,080 Speaker 3: brand that I've built can help you solve for them. 380 00:21:11,680 --> 00:21:14,920 Speaker 2: Okay, so you're solving the problem. I always hear that 381 00:21:14,920 --> 00:21:17,320 Speaker 2: that people talk about even when you're creating a business 382 00:21:17,400 --> 00:21:19,320 Speaker 2: as an entrepreneur, and I'm sure you can resonate with 383 00:21:19,359 --> 00:21:23,440 Speaker 2: this as well, but that the business itself should solve 384 00:21:23,480 --> 00:21:26,320 Speaker 2: a problem for someone. And that's the most successful business 385 00:21:26,320 --> 00:21:28,200 Speaker 2: as we see out there, are the ones that are 386 00:21:28,200 --> 00:21:30,800 Speaker 2: solving the problems. They take the guesswork out for people. 387 00:21:31,520 --> 00:21:33,720 Speaker 2: They just say, here's how we can help you do this, 388 00:21:34,240 --> 00:21:38,640 Speaker 2: period the end. Basically, that's it. Okay, so we've got 389 00:21:38,680 --> 00:21:40,840 Speaker 2: the pitch. But I know so much is also in 390 00:21:40,880 --> 00:21:44,719 Speaker 2: the storytelling. Just we hear the term personal brand a 391 00:21:44,720 --> 00:21:47,720 Speaker 2: lot nowadays, So do you can you say, like, what 392 00:21:47,760 --> 00:21:50,280 Speaker 2: do you think that even means? A personal brand? 393 00:21:51,119 --> 00:21:54,720 Speaker 3: You know, I think that people people have taken personal 394 00:21:54,760 --> 00:22:00,440 Speaker 3: branding to like these these like very content creator levels, right, 395 00:22:00,960 --> 00:22:05,240 Speaker 3: But I think that it's not necessarily about personal brain. 396 00:22:05,280 --> 00:22:08,520 Speaker 3: It's about allowing someone to see the human in you. 397 00:22:09,960 --> 00:22:12,800 Speaker 3: So on me and you got on the on and 398 00:22:12,840 --> 00:22:15,879 Speaker 3: I and you intro and I I wanted to find 399 00:22:16,160 --> 00:22:20,200 Speaker 3: a connective point between me and you, right, And that's 400 00:22:20,240 --> 00:22:22,920 Speaker 3: all it is. So now I know Kelly lives in Tennessee. 401 00:22:23,320 --> 00:22:27,480 Speaker 3: Kelly now knows I'm from Murphy'sboro. That's a connective point. Right. 402 00:22:27,760 --> 00:22:30,440 Speaker 3: It's allowing you to see the human in me. Because, oh, 403 00:22:30,480 --> 00:22:32,160 Speaker 3: by the way, you could have had a bad day. 404 00:22:32,240 --> 00:22:33,719 Speaker 3: You could have been like, all right, I've been doing 405 00:22:33,800 --> 00:22:35,520 Speaker 3: podcast back to back. I just want to get this 406 00:22:35,600 --> 00:22:38,720 Speaker 3: done so I can check this off. But I allowed 407 00:22:38,720 --> 00:22:41,959 Speaker 3: you to have a moment to say, okay, I see her, 408 00:22:43,080 --> 00:22:46,119 Speaker 3: Oh okay, like she I know where she could be from. 409 00:22:46,520 --> 00:22:52,400 Speaker 3: Type of thing. Right, it's finding the human in each other. Right. 410 00:22:52,880 --> 00:22:57,440 Speaker 3: We live in a world right now where everything is divided. 411 00:22:57,760 --> 00:23:01,600 Speaker 3: You're a Democrat, you're a Republican, you're black, you're from here, 412 00:23:01,680 --> 00:23:05,800 Speaker 3: you're not right, it's so much divide. At the end 413 00:23:05,800 --> 00:23:09,200 Speaker 3: of the day, we're all humans. There's so much relatability 414 00:23:09,240 --> 00:23:11,840 Speaker 3: and oh, by the way, you know what imposture syndrome 415 00:23:11,880 --> 00:23:15,560 Speaker 3: feels like absolutely, it doesn't matter what you look like, 416 00:23:15,640 --> 00:23:17,760 Speaker 3: it doesn't matter your color of your skin. You know 417 00:23:17,840 --> 00:23:19,680 Speaker 3: what it feels like to be in an environment where 418 00:23:19,680 --> 00:23:22,679 Speaker 3: you've not been accepted. Oh, I got stories for days 419 00:23:22,680 --> 00:23:25,960 Speaker 3: for that. If we connect on the moments and are 420 00:23:26,680 --> 00:23:29,840 Speaker 3: the moments of time that have happened to us, that 421 00:23:29,920 --> 00:23:34,880 Speaker 3: allows it to be connective tissue versus from a space 422 00:23:34,920 --> 00:23:39,080 Speaker 3: of things that divide us. And I think that that's 423 00:23:39,119 --> 00:23:44,360 Speaker 3: how you effectively storytell. When someone gets to see themselves 424 00:23:44,440 --> 00:23:48,520 Speaker 3: and you, you don't have to look like them for 425 00:23:48,640 --> 00:23:51,600 Speaker 3: them to see themselves in you. You can have the 426 00:23:51,640 --> 00:23:57,119 Speaker 3: same experiences, right, you could be building on the same 427 00:23:57,320 --> 00:24:01,320 Speaker 3: pathway right, And I think that you have to pause 428 00:24:01,440 --> 00:24:03,840 Speaker 3: for a second to know and to be able to 429 00:24:03,960 --> 00:24:07,080 Speaker 3: see that. And now people resonate with that. I had 430 00:24:07,119 --> 00:24:09,359 Speaker 3: a friend who was like, I was working on a 431 00:24:09,400 --> 00:24:13,080 Speaker 3: brand deal and she was at one company and then 432 00:24:13,119 --> 00:24:14,840 Speaker 3: she left and went to the next company and she 433 00:24:14,880 --> 00:24:17,800 Speaker 3: wrote me a check. I said, because brands don't write checks. 434 00:24:17,800 --> 00:24:21,440 Speaker 3: People write checks, Like, you can have a brand deal 435 00:24:21,480 --> 00:24:23,760 Speaker 3: with AT and T, or you can have a brand 436 00:24:23,880 --> 00:24:29,399 Speaker 3: deal with Verizon. But if the people that are working 437 00:24:29,400 --> 00:24:31,960 Speaker 3: there are not back behind it. It doesn't really matter. 438 00:24:32,000 --> 00:24:36,080 Speaker 3: It's people who write checks, not brands. Brands don't write checks, 439 00:24:36,359 --> 00:24:39,600 Speaker 3: and so when we in order for you to get 440 00:24:39,600 --> 00:24:41,280 Speaker 3: the people to write the checks, there has to be 441 00:24:41,359 --> 00:24:44,879 Speaker 3: something that they resonate in you. How you can solve 442 00:24:44,880 --> 00:24:48,960 Speaker 3: a problem for them. Do they enjoy even working with you? Right? 443 00:24:49,040 --> 00:24:53,280 Speaker 3: Are you responsive? Right? Do you show up right all 444 00:24:53,320 --> 00:24:56,080 Speaker 3: of the things that how you build a relationship. 445 00:24:56,440 --> 00:25:01,119 Speaker 2: Yeah, I really relate and believe and the idea that 446 00:25:01,160 --> 00:25:03,840 Speaker 2: we are all connected. And I love that you're talking 447 00:25:03,880 --> 00:25:06,960 Speaker 2: about that because it is such a time of division 448 00:25:07,040 --> 00:25:09,680 Speaker 2: and it feels like we're constantly trying to find even 449 00:25:09,800 --> 00:25:12,879 Speaker 2: more ways that we're divided versus the opposite, which is 450 00:25:12,920 --> 00:25:16,320 Speaker 2: actually more true to me, is how we're connected. So 451 00:25:16,359 --> 00:25:19,119 Speaker 2: if someone is listening and they're thinking, okay, that I 452 00:25:19,160 --> 00:25:21,080 Speaker 2: believe in that. I believe we're all connected, and I 453 00:25:21,119 --> 00:25:23,560 Speaker 2: believe I want to find that one piece of connection 454 00:25:23,680 --> 00:25:26,239 Speaker 2: with my audience. Do you have suggestions on how they 455 00:25:26,240 --> 00:25:29,800 Speaker 2: would maybe define the moments or the things about them 456 00:25:30,240 --> 00:25:33,520 Speaker 2: in their story that could be the connectors? Like how 457 00:25:33,520 --> 00:25:36,159 Speaker 2: do we pick those things those specific things? Is it 458 00:25:36,240 --> 00:25:39,199 Speaker 2: just getting real with ourselves? And like the moments of 459 00:25:39,320 --> 00:25:41,480 Speaker 2: crash like you talked about, are the moments where we 460 00:25:41,520 --> 00:25:43,800 Speaker 2: took a risk on ourselves? Like is that the moment 461 00:25:43,840 --> 00:25:45,720 Speaker 2: to pick? Like, how do you know what moment is? 462 00:25:54,960 --> 00:25:59,400 Speaker 3: I think vulnerability is the strategic pathway forward? Right, Yeah, 463 00:26:00,520 --> 00:26:03,520 Speaker 3: I could say motherhood. Right, I'm a mom. There's so 464 00:26:03,640 --> 00:26:05,639 Speaker 3: many other moms out there. Right, I'm a mom of 465 00:26:05,680 --> 00:26:08,560 Speaker 3: a four year old and twins that are twenty months. 466 00:26:08,760 --> 00:26:12,800 Speaker 3: It's ghetto over here in my mouth all the time, right, 467 00:26:13,000 --> 00:26:17,560 Speaker 3: I'm not screaming. Someone's fingerprints are on the wall that 468 00:26:17,640 --> 00:26:20,840 Speaker 3: I just clean, like all the things I'm constantly like, no, 469 00:26:21,040 --> 00:26:24,240 Speaker 3: don't stop. But another mom can see herself in me. 470 00:26:25,920 --> 00:26:28,400 Speaker 3: Our experiences don't have to be the same. But we're 471 00:26:28,440 --> 00:26:33,320 Speaker 3: sharing at the same time. How do we breathe and 472 00:26:33,440 --> 00:26:35,280 Speaker 3: keep going? How are you getting sleep? 473 00:26:35,400 --> 00:26:35,480 Speaker 1: Like? 474 00:26:35,520 --> 00:26:38,960 Speaker 3: You know what I mean? Like that's our connective tissue, right, 475 00:26:40,200 --> 00:26:47,400 Speaker 3: vulnerability not making everything seem so perfect it's not. Life 476 00:26:47,480 --> 00:26:51,200 Speaker 3: is life and for everyone right now? Right, But if 477 00:26:51,200 --> 00:26:55,160 Speaker 3: you're not vulnerable and you don't share, and I don't know, right, 478 00:26:55,240 --> 00:26:55,720 Speaker 3: then how. 479 00:26:55,560 --> 00:26:57,280 Speaker 2: Do I connect? 480 00:26:58,000 --> 00:27:01,960 Speaker 3: You know? I think shame, I think imposture syndrome. I 481 00:27:01,960 --> 00:27:06,040 Speaker 3: think those are everybody's experienced that before, right of course, 482 00:27:06,560 --> 00:27:10,280 Speaker 3: or not feeling wanted, right, Like, you can connect to 483 00:27:10,520 --> 00:27:14,439 Speaker 3: those types of in some ways have been strategies or 484 00:27:14,520 --> 00:27:19,160 Speaker 3: traumas for people. Right, we can all connect together from 485 00:27:19,240 --> 00:27:24,159 Speaker 3: that viewpoint of not being accepted to understanding, Hey, the 486 00:27:24,200 --> 00:27:27,920 Speaker 3: whole world fields like that at some point, let's allow 487 00:27:28,040 --> 00:27:30,639 Speaker 3: that to be our through line of me understanding you 488 00:27:30,720 --> 00:27:31,520 Speaker 3: a little bit better. 489 00:27:32,760 --> 00:27:35,040 Speaker 2: Well, you mentioned being a mom, and I know another 490 00:27:35,080 --> 00:27:37,159 Speaker 2: business you have is called El Olivia, which is now 491 00:27:37,200 --> 00:27:40,520 Speaker 2: in Target, which is huge, but that was created from 492 00:27:40,560 --> 00:27:43,160 Speaker 2: a situation with your daughter. Can you tell the listeners 493 00:27:43,160 --> 00:27:44,680 Speaker 2: a little bit about that, because I feel like it's 494 00:27:44,680 --> 00:27:48,040 Speaker 2: the exact example of what you just described, like being raw, 495 00:27:48,200 --> 00:27:51,800 Speaker 2: being real. You've created this brand because of a hardship 496 00:27:51,840 --> 00:27:55,240 Speaker 2: that you guys were facing, and now you're in places 497 00:27:55,280 --> 00:27:57,640 Speaker 2: like Target, which is huge. So I think everyone would 498 00:27:57,640 --> 00:27:58,520 Speaker 2: love to hear the story. 499 00:27:59,160 --> 00:28:02,280 Speaker 3: So I got pregnant with my first daughter in twenty twenty. 500 00:28:02,400 --> 00:28:05,280 Speaker 3: Me and my husband had been having a hard time 501 00:28:05,680 --> 00:28:09,800 Speaker 3: staying pregnant. I had a couple of miscarriages, and long 502 00:28:09,880 --> 00:28:13,879 Speaker 3: story short, when I got pregnant finally, and we're like, 503 00:28:13,920 --> 00:28:17,920 Speaker 3: all right, it's gonna stick. My first daughter was born 504 00:28:17,960 --> 00:28:22,280 Speaker 3: with something called congenital diaphragtic hernia, which basically meant that 505 00:28:22,359 --> 00:28:25,760 Speaker 3: her spleen and her liver and her intestines were in 506 00:28:25,800 --> 00:28:29,400 Speaker 3: her chests and when she would be born, we would 507 00:28:29,480 --> 00:28:31,760 Speaker 3: have to have a surgery to move everything in its 508 00:28:31,880 --> 00:28:36,200 Speaker 3: right place. And because it happened, her lungs weren't able 509 00:28:36,200 --> 00:28:38,680 Speaker 3: to fully develop because it was being covered up by 510 00:28:38,680 --> 00:28:43,200 Speaker 3: her other organs, and so I knew that I would 511 00:28:43,360 --> 00:28:47,080 Speaker 3: have to have a nick you experience. We didn't know 512 00:28:47,080 --> 00:28:49,600 Speaker 3: what it was going to look like. It's such a 513 00:28:49,720 --> 00:28:52,680 Speaker 3: rare thing. It happens one out of thirty thousand people. 514 00:28:53,760 --> 00:28:59,480 Speaker 3: But luckily, when Elle was born, she cried, which meant 515 00:28:59,480 --> 00:29:03,600 Speaker 3: that her lung actually working. That was the big tail tale. 516 00:29:03,760 --> 00:29:07,960 Speaker 3: And so three days after she was born, we had 517 00:29:08,000 --> 00:29:10,600 Speaker 3: the surgery and then we say in the nick you 518 00:29:10,760 --> 00:29:13,680 Speaker 3: for thirty five days. There are a lot of systematic 519 00:29:13,760 --> 00:29:16,240 Speaker 3: issues that happen in hospitals that people just don't talk 520 00:29:16,240 --> 00:29:19,240 Speaker 3: about enough. But one of the biggest things for me 521 00:29:19,480 --> 00:29:24,400 Speaker 3: was I had to find my space of voice for 522 00:29:24,520 --> 00:29:27,440 Speaker 3: her as her mom in that NICKU. Because they can 523 00:29:27,480 --> 00:29:30,200 Speaker 3: treat your child just like every other child if you 524 00:29:30,280 --> 00:29:32,640 Speaker 3: allow it to be, and it can be a box 525 00:29:32,760 --> 00:29:37,800 Speaker 3: that's being checked right, or if you show up as 526 00:29:37,800 --> 00:29:41,520 Speaker 3: a parent, they show up differently. So I showed up 527 00:29:41,640 --> 00:29:44,080 Speaker 3: every single day for thirty five days after I just 528 00:29:44,400 --> 00:29:47,800 Speaker 3: delivered this baby. I slept in a hospital chair because 529 00:29:47,800 --> 00:29:49,600 Speaker 3: it was COVID. Me and my husband couldn't be there 530 00:29:49,640 --> 00:29:52,040 Speaker 3: at the same time. There's a lot of rules in place. 531 00:29:52,080 --> 00:29:56,240 Speaker 3: It was crazy time, and I went to every round. 532 00:29:56,400 --> 00:29:58,840 Speaker 3: I asked all the questions. I made a lot of 533 00:29:58,920 --> 00:30:02,720 Speaker 3: decisions right, took a lot of liberties, and when I 534 00:30:02,840 --> 00:30:07,840 Speaker 3: left that nick You experience, I thought, what tools do 535 00:30:07,920 --> 00:30:10,200 Speaker 3: I need to give my daughter to be successful in 536 00:30:10,240 --> 00:30:13,200 Speaker 3: this world? Because that took a lot out of me 537 00:30:13,280 --> 00:30:15,719 Speaker 3: as a new mom. That nick you experience. If there 538 00:30:15,760 --> 00:30:17,560 Speaker 3: are any moms out here whoever been in the nick 539 00:30:17,600 --> 00:30:22,280 Speaker 3: you that it is rough and tough. It makes you 540 00:30:23,280 --> 00:30:26,560 Speaker 3: so strong and resilient because it's none of it's in 541 00:30:26,600 --> 00:30:32,160 Speaker 3: your control or power. And so I left that Nicku knowing, man, 542 00:30:32,800 --> 00:30:34,920 Speaker 3: I gotta teach my daughter how to advocate for herself, 543 00:30:35,320 --> 00:30:38,600 Speaker 3: because I was pulling up and advocating for her every 544 00:30:38,640 --> 00:30:42,120 Speaker 3: single day, and it felt like I was losing breath 545 00:30:42,200 --> 00:30:45,160 Speaker 3: from doing so. Because I didn't really know anything about 546 00:30:45,200 --> 00:30:48,040 Speaker 3: the healthcare system, and that was where I was feeling 547 00:30:48,120 --> 00:30:51,080 Speaker 3: like I was navigating waters that felt foreign to me. Sure, 548 00:30:51,920 --> 00:30:55,520 Speaker 3: And then my second was hen nobody looked like me 549 00:30:55,560 --> 00:30:58,240 Speaker 3: and my family at this hospital that was in leadership, 550 00:30:58,520 --> 00:31:03,160 Speaker 3: and that threw me right that there wasn't a familiarity 551 00:31:03,400 --> 00:31:07,040 Speaker 3: from that perspective, and I thought, my daughter has to 552 00:31:07,120 --> 00:31:10,000 Speaker 3: know that anything is possible for her, She has to 553 00:31:10,040 --> 00:31:11,960 Speaker 3: know that she can be anything, and not in a 554 00:31:12,000 --> 00:31:14,320 Speaker 3: cliche way. But then I got to do my part 555 00:31:14,360 --> 00:31:17,960 Speaker 3: and expose her to all that is possible. So I 556 00:31:18,080 --> 00:31:20,280 Speaker 3: left that nick you knowing that was my north star. 557 00:31:20,960 --> 00:31:23,760 Speaker 3: Eight months later, I go into Target and I was 558 00:31:23,800 --> 00:31:28,400 Speaker 3: looking for something that had a character, something that showcased 559 00:31:28,400 --> 00:31:31,560 Speaker 3: her in a way that she could see herself. And 560 00:31:31,600 --> 00:31:34,440 Speaker 3: I did not find it there, and I left her, 561 00:31:34,440 --> 00:31:37,880 Speaker 3: and I am I love shopping at Target. That was 562 00:31:37,960 --> 00:31:43,000 Speaker 3: my place, my jam, my place of refuge. Yeah, And 563 00:31:43,120 --> 00:31:46,200 Speaker 3: I didn't find it, and so I left there and 564 00:31:46,240 --> 00:31:49,400 Speaker 3: I was like, man, it was literally an out of 565 00:31:49,440 --> 00:31:52,600 Speaker 3: body experience. It felt like the Sugar fin a Lady 566 00:31:52,720 --> 00:31:55,760 Speaker 3: story all over again. It felt like the moment when 567 00:31:55,760 --> 00:31:58,720 Speaker 3: I went into the Financial Institute and pitched my first 568 00:31:58,720 --> 00:32:01,680 Speaker 3: six figure deal. I left Target that day. I video 569 00:32:01,720 --> 00:32:03,920 Speaker 3: recorded myself and I said, I'm about to start a 570 00:32:04,000 --> 00:32:07,520 Speaker 3: children's brand. I didn't know manufacturing. I didn't know how 571 00:32:07,560 --> 00:32:10,520 Speaker 3: much it costs. I didn't know anything about what a 572 00:32:10,560 --> 00:32:14,040 Speaker 3: factor looked like. I didn't know anything about retail. None 573 00:32:14,080 --> 00:32:16,880 Speaker 3: of that was my experience, never worked in that industry. 574 00:32:17,480 --> 00:32:19,480 Speaker 3: But I just knew that there was some gaps on 575 00:32:19,520 --> 00:32:22,000 Speaker 3: the floor. And if I was a mom who was 576 00:32:22,080 --> 00:32:24,760 Speaker 3: looking for these things, I knew there had to been 577 00:32:24,800 --> 00:32:28,640 Speaker 3: other moms looking to shop with intentionality for their child 578 00:32:28,640 --> 00:32:32,960 Speaker 3: at a young age, and so I did. Six months later, 579 00:32:33,040 --> 00:32:36,240 Speaker 3: I launched the brand. I made a huge investment from 580 00:32:36,240 --> 00:32:40,680 Speaker 3: my own personal savings to launch the brand, and from 581 00:32:40,760 --> 00:32:45,800 Speaker 3: that investment, I hired influencers. I did advertising on a 582 00:32:45,840 --> 00:32:51,920 Speaker 3: billboard like I put the gammet out and then I 583 00:32:51,960 --> 00:32:56,160 Speaker 3: sent a cold pitch email to Target and I said, Hey, Target, 584 00:32:57,040 --> 00:33:00,440 Speaker 3: you guys got some gaps on your floor. Created this 585 00:33:00,560 --> 00:33:02,840 Speaker 3: children's brand. This is what it is, this is what 586 00:33:02,880 --> 00:33:05,800 Speaker 3: we do. But I led with you guys have some 587 00:33:05,920 --> 00:33:07,600 Speaker 3: gaps on your floor. 588 00:33:07,720 --> 00:33:09,960 Speaker 2: That's their problem that you're about to solve for. 589 00:33:09,920 --> 00:33:13,200 Speaker 3: Them, And I'm about to solve something for them for 590 00:33:13,680 --> 00:33:17,920 Speaker 3: a three hundred billion dollar market of moms who are 591 00:33:17,960 --> 00:33:24,120 Speaker 3: shopping to seek intentionality for their kids, and we were 592 00:33:24,160 --> 00:33:26,720 Speaker 3: off to the races. It really was. It was no 593 00:33:26,920 --> 00:33:30,680 Speaker 3: long drawn out thing. They gave me four hundred store 594 00:33:30,840 --> 00:33:34,720 Speaker 3: to launch with and we did four different seasons with them. 595 00:33:34,760 --> 00:33:38,240 Speaker 3: We did an everyday collection of a pajama lin We 596 00:33:38,320 --> 00:33:43,680 Speaker 3: did a Christmas collection. I mean celebrities were in it, Jenny, 597 00:33:43,800 --> 00:33:48,000 Speaker 3: my daughter, Tianna, Taylor's daughters. There were so many people 598 00:33:48,200 --> 00:33:50,240 Speaker 3: in it that we were like, we would have never 599 00:33:50,320 --> 00:33:53,440 Speaker 3: had this type of visibility right they were buying it 600 00:33:53,480 --> 00:33:57,200 Speaker 3: from Target. We did Spring in a summer collection with them, 601 00:33:57,600 --> 00:34:00,560 Speaker 3: and it was really how we were able mistake Well. 602 00:34:00,600 --> 00:34:03,560 Speaker 3: We created one hundred and thirty thousand scus for them 603 00:34:04,000 --> 00:34:07,120 Speaker 3: and we sold one hundred thousand of those scues. Wow 604 00:34:07,880 --> 00:34:11,319 Speaker 3: as a brand new brand. Yeah, And so we're two 605 00:34:11,320 --> 00:34:14,399 Speaker 3: and a half years and now and we're still really new. 606 00:34:15,160 --> 00:34:17,839 Speaker 3: We're working on a collection right now with the WNBA 607 00:34:18,000 --> 00:34:21,440 Speaker 3: that will drop in the next couple of months, and 608 00:34:22,320 --> 00:34:25,600 Speaker 3: we're making sure that little girls get to see themselves 609 00:34:25,640 --> 00:34:29,319 Speaker 3: at a young age, because I believe that if a 610 00:34:29,480 --> 00:34:32,720 Speaker 3: toddler who's four gets to see herself, and she knows 611 00:34:32,719 --> 00:34:36,160 Speaker 3: her worth, and she knows what's available to her and 612 00:34:36,200 --> 00:34:40,800 Speaker 3: the access, and she knows that anything is possible for her. 613 00:34:41,760 --> 00:34:44,960 Speaker 3: I don't need my media company, Boston Media, that's affirming 614 00:34:45,320 --> 00:34:47,920 Speaker 3: a thirty five year old woman. I've taught her at 615 00:34:47,960 --> 00:34:52,319 Speaker 3: a really young age what's possible for herself. And there's 616 00:34:52,360 --> 00:34:55,000 Speaker 3: a ton of data in that talks about how a 617 00:34:55,000 --> 00:34:57,880 Speaker 3: little girl loses her confidence by the age of nine. 618 00:34:58,000 --> 00:35:01,240 Speaker 3: She stops raising her hand in the classroom because boys 619 00:35:01,600 --> 00:35:04,000 Speaker 3: naturally will raise their hand. They're going to be right. 620 00:35:04,080 --> 00:35:07,840 Speaker 3: They know that they're smart. They're taught a different script 621 00:35:08,200 --> 00:35:11,560 Speaker 3: than a little girl is taught. It's taught to be quiet, 622 00:35:11,640 --> 00:35:16,799 Speaker 3: be prim but proper right, And so I'm shifting the 623 00:35:17,040 --> 00:35:20,480 Speaker 3: narrative on how a little girl gets to see themselves 624 00:35:20,560 --> 00:35:21,600 Speaker 3: at a young age. 625 00:35:22,080 --> 00:35:24,480 Speaker 2: Yeah. I love that idea of starting at young so 626 00:35:24,520 --> 00:35:26,080 Speaker 2: you don't have to solve you don't have to solve 627 00:35:26,080 --> 00:35:28,280 Speaker 2: the problem later because it never exists. 628 00:35:28,760 --> 00:35:29,520 Speaker 3: Yeah, that's right. 629 00:35:29,840 --> 00:35:32,000 Speaker 2: Well, we've mentioned two of your businesses and now you 630 00:35:32,160 --> 00:35:35,480 Speaker 2: are about to become an author, which isn't amazing. I 631 00:35:35,480 --> 00:35:37,200 Speaker 2: actually think the title of this book, now that I've 632 00:35:37,200 --> 00:35:39,200 Speaker 2: talked to you as long as we have is so 633 00:35:39,400 --> 00:35:42,719 Speaker 2: fitting for you and so perfect. It's called audacious. Can 634 00:35:42,760 --> 00:35:44,920 Speaker 2: you tell the listeners a little bit about the book 635 00:35:44,960 --> 00:35:46,319 Speaker 2: and what inspired you to write this? 636 00:35:46,920 --> 00:35:49,239 Speaker 3: Oh my god, it's the book that I needed ten 637 00:35:49,320 --> 00:35:51,880 Speaker 3: years ago, right if I had to start it with 638 00:35:52,000 --> 00:35:55,360 Speaker 3: this book. It is, I believe, going to be the 639 00:35:55,400 --> 00:35:59,480 Speaker 3: twenty twenty five version of You Are a Badass. It 640 00:35:59,520 --> 00:36:04,080 Speaker 3: is all of the stories of me building business. It's 641 00:36:04,400 --> 00:36:08,319 Speaker 3: the blueprint and how I've built both of my businesses. 642 00:36:08,520 --> 00:36:12,760 Speaker 3: I share how I storytell how I pitch, I give frameworks, 643 00:36:13,239 --> 00:36:15,839 Speaker 3: I share how you start with your vision and you 644 00:36:15,880 --> 00:36:19,960 Speaker 3: map that out. And then I grabbed the book and 645 00:36:20,080 --> 00:36:23,640 Speaker 3: anchor the book in the last chapter with this concept 646 00:36:23,680 --> 00:36:27,600 Speaker 3: of surrendering and how you surrender and how surrendering is 647 00:36:27,640 --> 00:36:31,319 Speaker 3: a part of everyone's story and once you master that 648 00:36:31,440 --> 00:36:34,319 Speaker 3: piece of it, anything as possible for your life. So 649 00:36:34,400 --> 00:36:38,960 Speaker 3: I cannot wait for the book to come out and 650 00:36:39,000 --> 00:36:42,759 Speaker 3: for everyone to read the words and to apply them 651 00:36:42,760 --> 00:36:43,400 Speaker 3: to their life. 652 00:36:44,600 --> 00:36:47,560 Speaker 2: I just love that you're tying surrender into all of 653 00:36:47,600 --> 00:36:50,480 Speaker 2: this powerful movement. I just think because to me, they 654 00:36:50,480 --> 00:36:53,200 Speaker 2: work so hand in hand, but it's not spoken about. 655 00:36:53,880 --> 00:36:56,319 Speaker 2: That connection is never made and so I love that. 656 00:36:56,880 --> 00:36:59,160 Speaker 2: What would you say? What do you hope women take 657 00:36:59,160 --> 00:37:00,000 Speaker 2: away from your store? 658 00:37:01,480 --> 00:37:05,480 Speaker 3: I want them to know that anything is possible. Because, Oh, 659 00:37:05,520 --> 00:37:08,040 Speaker 3: by the way, Marty grew up in a first college 660 00:37:08,080 --> 00:37:10,960 Speaker 3: generation household, I am the first to go to college. 661 00:37:11,360 --> 00:37:15,600 Speaker 3: I grew up in the system. I grew up knowing 662 00:37:15,640 --> 00:37:18,080 Speaker 3: exactly what it felt like to be on welfare. I 663 00:37:18,160 --> 00:37:21,440 Speaker 3: knew exactly what it felt like to not have someone 664 00:37:22,239 --> 00:37:24,200 Speaker 3: in front of me that was going ahead of me. 665 00:37:24,400 --> 00:37:31,000 Speaker 3: And I still did it. And because I still did it, 666 00:37:31,000 --> 00:37:35,320 Speaker 3: it can happen for anyone. I'm not magic. I'm literally 667 00:37:35,440 --> 00:37:39,600 Speaker 3: someone who wakes up every single day and say I'm 668 00:37:39,600 --> 00:37:43,759 Speaker 3: going to continue on. And because I haven't stopped is 669 00:37:43,840 --> 00:37:47,520 Speaker 3: why it continues to work. And I just want other 670 00:37:47,600 --> 00:37:50,760 Speaker 3: women and men to know that it's possible for them 671 00:37:51,080 --> 00:37:54,239 Speaker 3: if they stay consistent, if they show up for themselves, 672 00:37:54,360 --> 00:37:58,400 Speaker 3: if they believe it more than the person that doesn't 673 00:37:58,440 --> 00:37:59,520 Speaker 3: believe it for. 674 00:37:59,320 --> 00:38:03,560 Speaker 2: Them, if they show up for themselves. I love that. Marty, 675 00:38:03,600 --> 00:38:05,560 Speaker 2: Thank you so much for sharing with us. If people 676 00:38:05,600 --> 00:38:07,880 Speaker 2: want to keep up with your story, I know we 677 00:38:07,880 --> 00:38:10,480 Speaker 2: did mention the book comes out in October, but where 678 00:38:10,480 --> 00:38:13,440 Speaker 2: would they keep up with everything? And go pre order 679 00:38:13,480 --> 00:38:13,840 Speaker 2: the book. 680 00:38:14,239 --> 00:38:17,560 Speaker 3: Yes, please, pre orders are so important. I am claiming 681 00:38:17,640 --> 00:38:21,280 Speaker 3: New York Times Bestseller and New York Times Bestseller happened 682 00:38:21,320 --> 00:38:24,000 Speaker 3: on pre orders are strong, So you can pre order 683 00:38:24,040 --> 00:38:27,520 Speaker 3: the book Amazon, Barnes and Noble, Target, Walmart, and you 684 00:38:27,560 --> 00:38:31,759 Speaker 3: can keep up with me all things social Marty Team McDonald, 685 00:38:32,239 --> 00:38:37,040 Speaker 3: Boston and Media and on Instagram as well shop El Olivia. 686 00:38:37,120 --> 00:38:39,319 Speaker 3: But Marty Team McDonald is where you get to see 687 00:38:39,360 --> 00:38:41,680 Speaker 3: all the insights and the crazy of my life. 688 00:38:42,200 --> 00:38:44,880 Speaker 2: Okay, I will put all of that in the description 689 00:38:44,960 --> 00:38:47,319 Speaker 2: of this podcast for you guys. Marty, thank you so 690 00:38:47,440 --> 00:38:50,160 Speaker 2: much again for being here with us and good luck 691 00:38:50,200 --> 00:38:52,440 Speaker 2: with everything with the book. Thank you for looking for 692 00:38:52,560 --> 00:38:54,360 Speaker 2: you on the New York Times bestseller list. 693 00:38:54,800 --> 00:38:56,920 Speaker 3: Yes, thank you so much. I appreciate you. 694 00:38:57,080 --> 00:38:58,640 Speaker 2: Of course. Thank you guys for listening. 695 00:38:59,320 --> 00:39:02,360 Speaker 1: Thanks for listening to the Velvet's Edge podcast with Kelly Henderson, 696 00:39:02,560 --> 00:39:05,040 Speaker 1: where we believe everyone has a little velvet in a 697 00:39:05,080 --> 00:39:09,240 Speaker 1: little edge. Subscribe for more conversations on life, style, beauty 698 00:39:09,280 --> 00:39:13,000 Speaker 1: and relationships. Search Velvet's Edge wherever you get your podcasts.