1 00:00:01,960 --> 00:00:04,520 Speaker 1: The following. He's a production of Dallas Cowboys dot Com 2 00:00:04,559 --> 00:00:13,240 Speaker 1: and the Dallas Cowboys Football Club. Women in power. Women. 3 00:00:13,560 --> 00:00:17,280 Speaker 1: We're daughters, wives, sisters, and mothers making strides in our 4 00:00:17,320 --> 00:00:20,439 Speaker 1: own lives. We're women in sports and what matters to 5 00:00:20,560 --> 00:00:23,759 Speaker 1: you matters to us. Let's talk about it all on 6 00:00:24,079 --> 00:00:32,080 Speaker 1: The Playmaker. Here's your host, Nicky Harrison. Hey, hey friend, 7 00:00:32,200 --> 00:00:35,760 Speaker 1: welcome to The Playmaker. I am Nikki Harrison, and I 8 00:00:35,760 --> 00:00:41,080 Speaker 1: am super thrilled to introduce you to two fabulous, lovely playmakers. 9 00:00:41,479 --> 00:00:44,239 Speaker 1: Let me introduce Lauren Diasciarno. You are the director of 10 00:00:44,280 --> 00:00:48,839 Speaker 1: marketing for the Dallas Cowboys, sure, and Amy Pratt, director 11 00:00:49,040 --> 00:00:51,800 Speaker 1: of sales for real estate and Development. That's a little 12 00:00:51,840 --> 00:00:56,120 Speaker 1: bit of a mouthful, it is. Thank you lady so 13 00:00:56,240 --> 00:00:59,280 Speaker 1: much for joining me. Of course, thanks for having having us. Lauren, 14 00:00:59,280 --> 00:01:03,200 Speaker 1: I'm gonna start with you. Okay, Okay, You recently, i'd 15 00:01:03,200 --> 00:01:06,520 Speaker 1: say like less than a year, Yeah, was promoted to 16 00:01:06,560 --> 00:01:10,319 Speaker 1: the director of marketing. What does the director of marketing 17 00:01:10,319 --> 00:01:13,040 Speaker 1: for the Dallas Cowboys have on her plate? What do 18 00:01:13,160 --> 00:01:17,880 Speaker 1: you do? How long is the show? While our team 19 00:01:17,959 --> 00:01:21,960 Speaker 1: is responsible for all things Dallas Cowboys related to programs 20 00:01:21,959 --> 00:01:25,640 Speaker 1: like our youth camps, our fan club single game ticket sales. 21 00:01:25,959 --> 00:01:28,600 Speaker 1: But then we're also having a hand in events at 22 00:01:28,600 --> 00:01:33,520 Speaker 1: AT and T stadiums, our third party concerts, things like Postyfest, 23 00:01:33,560 --> 00:01:36,600 Speaker 1: Mexican National Team game, and then also all the things 24 00:01:36,640 --> 00:01:39,160 Speaker 1: here at Ford Center and the Star, so the Star 25 00:01:39,240 --> 00:01:42,840 Speaker 1: District with our retail and restaurant spaces, events that are 26 00:01:42,840 --> 00:01:46,959 Speaker 1: at Ford Center, tours of both venues, and then our 27 00:01:46,959 --> 00:01:50,360 Speaker 1: newest ventures of Formation and twelve, which Amy's going to 28 00:01:50,440 --> 00:01:52,440 Speaker 1: chat about here in a minute. So we've got a 29 00:01:52,440 --> 00:01:56,600 Speaker 1: lot of things that we're working on. So people always ask, oh, 30 00:01:56,640 --> 00:01:59,160 Speaker 1: what do you do in the off season, Well, for you, 31 00:01:59,480 --> 00:02:01,920 Speaker 1: there's no such thing. No, there is no such thing. 32 00:02:02,320 --> 00:02:06,000 Speaker 1: Off season does not exist twenty four seven, three sixty 33 00:02:06,040 --> 00:02:08,960 Speaker 1: five around here. Now, is it fair to say that 34 00:02:09,080 --> 00:02:12,560 Speaker 1: the marketing department how it is today is fairly new 35 00:02:12,680 --> 00:02:15,160 Speaker 1: within like I'd say, like the last ten years with 36 00:02:15,560 --> 00:02:17,800 Speaker 1: the opening of AT and T Stadium, Oh for sure, 37 00:02:17,960 --> 00:02:22,079 Speaker 1: Okay's definitely transitioned over the last ten years. For sure. 38 00:02:22,200 --> 00:02:25,360 Speaker 1: I mean we didn't have the Star even until two 39 00:02:26,200 --> 00:02:28,799 Speaker 1: late two thou sixteen, So I mean all of the 40 00:02:29,280 --> 00:02:32,240 Speaker 1: things that have happened here have just grown our businesses. 41 00:02:32,280 --> 00:02:34,120 Speaker 1: So it's been really exciting for us. And with that 42 00:02:34,200 --> 00:02:37,240 Speaker 1: our team has grown too, so it's been super exciting 43 00:02:37,240 --> 00:02:39,920 Speaker 1: for us. Now you're a New Yorker born and raised, 44 00:02:40,240 --> 00:02:48,160 Speaker 1: YEP pickups Brooklyn. How did you get to Dallas? Oh? Gosh, Well, 45 00:02:48,320 --> 00:02:51,040 Speaker 1: I was more recently in Tampa. So I went to 46 00:02:51,120 --> 00:02:53,960 Speaker 1: college at the University of Tampa and worked for the 47 00:02:53,960 --> 00:02:57,239 Speaker 1: Tampa Bay Lightning, the NHL team there. So started with 48 00:02:57,280 --> 00:02:59,519 Speaker 1: them as an intern and worked through a couple of 49 00:02:59,520 --> 00:03:02,280 Speaker 1: different jobs. Um was there for about four years before 50 00:03:02,320 --> 00:03:05,200 Speaker 1: I was looking for a new venture and looking for 51 00:03:05,240 --> 00:03:07,440 Speaker 1: a new new job and found my way with the 52 00:03:07,520 --> 00:03:11,080 Speaker 1: Dallas Cowboys that I'm sorry, yes, exactly how long have 53 00:03:11,200 --> 00:03:13,480 Speaker 1: you you been here? Like? What? I don't know, it's 54 00:03:13,560 --> 00:03:17,160 Speaker 1: almost nine years? Nine years. Yeah, that's all about It's crazy. 55 00:03:17,200 --> 00:03:23,080 Speaker 1: It flies by, yes fast. Now, Amy, you being the 56 00:03:23,120 --> 00:03:27,320 Speaker 1: director of sales for real estate development? Please what does that? 57 00:03:28,520 --> 00:03:31,440 Speaker 1: Great question? What does that entail? You know? Right now 58 00:03:32,000 --> 00:03:35,920 Speaker 1: I'm focused on twelve Cowboys Way, which is our luxury 59 00:03:35,960 --> 00:03:39,240 Speaker 1: living that we have that well, we'll open in February. UM, 60 00:03:39,280 --> 00:03:41,839 Speaker 1: we'll have our first residence move in. Then it's right 61 00:03:41,880 --> 00:03:45,560 Speaker 1: here on the Star District. UM. And look yeah there, 62 00:03:47,680 --> 00:03:50,160 Speaker 1: and then you know, I help out our our development 63 00:03:50,200 --> 00:03:52,760 Speaker 1: team with all of our commercial leasing out here at 64 00:03:52,800 --> 00:03:55,680 Speaker 1: the Star Um. We've got a bunch of property around. 65 00:03:55,760 --> 00:03:58,920 Speaker 1: We're building some stuff up and prosper so you name it. 66 00:03:58,960 --> 00:04:02,800 Speaker 1: When it comes to the real estate in our business 67 00:04:02,840 --> 00:04:06,360 Speaker 1: and with the Jones family, I'm a little bit involved 68 00:04:06,400 --> 00:04:09,640 Speaker 1: in it. Well, now I will dive further into twelve, 69 00:04:09,680 --> 00:04:11,720 Speaker 1: but I kind of want to start at the beginning 70 00:04:11,760 --> 00:04:15,560 Speaker 1: because you've worn many hats with the organization. Yes, talk 71 00:04:15,800 --> 00:04:18,960 Speaker 1: a little bit about your journey here for the Dallas Cowboys. 72 00:04:19,000 --> 00:04:23,440 Speaker 1: I'll repeat with Lauren said, how much time I started. 73 00:04:24,200 --> 00:04:26,679 Speaker 1: I started when there was a hole in the ground 74 00:04:26,680 --> 00:04:30,000 Speaker 1: out in Arlington and I was with some other salespeople 75 00:04:30,040 --> 00:04:32,120 Speaker 1: we were hired on. We were in trailers and we 76 00:04:32,120 --> 00:04:35,400 Speaker 1: were selling season tickets and suits our seat options before 77 00:04:35,440 --> 00:04:39,640 Speaker 1: the stadium opened. So did that for a couple of years. 78 00:04:39,640 --> 00:04:42,400 Speaker 1: We got the stadium opened, and then I was fortunate 79 00:04:42,480 --> 00:04:45,280 Speaker 1: to get the job of figuring out our tour business 80 00:04:45,279 --> 00:04:47,760 Speaker 1: at the stadium. And what that meant, I mean, we 81 00:04:47,920 --> 00:04:50,240 Speaker 1: knew we wanted to keep the building open three sixty five. 82 00:04:50,720 --> 00:04:53,839 Speaker 1: There's everything you can imagine in there, including the artwork. Yeah, 83 00:04:53,960 --> 00:04:56,200 Speaker 1: and it was how do we get people to see 84 00:04:56,200 --> 00:04:58,960 Speaker 1: it outside of just the Cowboys home games or other 85 00:04:59,000 --> 00:05:03,000 Speaker 1: events that we do. Hired a sales team of fifteen 86 00:05:03,040 --> 00:05:05,320 Speaker 1: people and we started selling group tour tickets to get 87 00:05:05,320 --> 00:05:08,520 Speaker 1: people out to the building. Um that worked, and then 88 00:05:08,600 --> 00:05:12,359 Speaker 1: I was I was given the opportunity to work with 89 00:05:12,360 --> 00:05:16,000 Speaker 1: our private event business out of the stadium, so social events, 90 00:05:16,120 --> 00:05:19,440 Speaker 1: gala's meetings, whatever, whatever it is again to get more 91 00:05:19,440 --> 00:05:22,880 Speaker 1: people in the building. So hired a team to do that. 92 00:05:23,480 --> 00:05:29,159 Speaker 1: And then Legends was becoming Legends, and they had me 93 00:05:29,200 --> 00:05:31,280 Speaker 1: go out and open up all of our properties and 94 00:05:31,760 --> 00:05:34,440 Speaker 1: put in the private event business and the tour business 95 00:05:34,800 --> 00:05:36,599 Speaker 1: where needed. So I was on the road for about 96 00:05:36,640 --> 00:05:40,320 Speaker 1: six years. And for people that don't know what Legends is, yeah, 97 00:05:40,320 --> 00:05:42,960 Speaker 1: what is Legends? So Legends is a company owned by 98 00:05:43,080 --> 00:05:45,560 Speaker 1: the Steinbrenners of the Yankees and the Jones family of 99 00:05:45,560 --> 00:05:50,040 Speaker 1: the Cowboys, and quite honestly, they do everything. I mean. 100 00:05:50,080 --> 00:05:52,800 Speaker 1: We started out as a food and beverage company. We 101 00:05:52,839 --> 00:05:56,920 Speaker 1: moved into seat options, in season tickets, sponsorship, sales, feasibility, 102 00:05:56,960 --> 00:05:58,960 Speaker 1: I mean, you name it. When when a team is 103 00:05:59,400 --> 00:06:02,320 Speaker 1: needing help, they come to us, they come to Legends. 104 00:06:02,400 --> 00:06:05,640 Speaker 1: Yeah wow, And so yeah, you were traveling with Legends, 105 00:06:05,720 --> 00:06:07,919 Speaker 1: traveling a lot, yes, but you got tired out. I 106 00:06:07,920 --> 00:06:11,760 Speaker 1: got I did you know? I wanted to settle down. 107 00:06:11,839 --> 00:06:13,960 Speaker 1: You know, I want to start a family. I want 108 00:06:13,960 --> 00:06:15,800 Speaker 1: to I want to be able to kind of live 109 00:06:15,880 --> 00:06:18,359 Speaker 1: my life a little bit. And traveling was great. I 110 00:06:18,400 --> 00:06:19,839 Speaker 1: met so many people out on the road and so 111 00:06:19,880 --> 00:06:22,360 Speaker 1: many cool projects. But um, it was a time where 112 00:06:22,360 --> 00:06:25,520 Speaker 1: I just needed to settle down and so m an 113 00:06:25,520 --> 00:06:28,960 Speaker 1: opportunity came up where it was what about real estate? 114 00:06:29,000 --> 00:06:31,200 Speaker 1: And I thought, well, I know nothing about real estate, 115 00:06:31,760 --> 00:06:35,440 Speaker 1: and oh, you'll figure it out. So it came in 116 00:06:35,640 --> 00:06:39,400 Speaker 1: a little bit. But you know what, I came in. 117 00:06:39,480 --> 00:06:42,400 Speaker 1: I got my real estate license and it really it's 118 00:06:42,440 --> 00:06:44,520 Speaker 1: been a great opportunity because there's so many ties and 119 00:06:44,560 --> 00:06:47,279 Speaker 1: everything that I've done. Um, so building the tour business 120 00:06:47,320 --> 00:06:49,000 Speaker 1: and the private event business was you know a little 121 00:06:49,040 --> 00:06:51,440 Speaker 1: bit of project management and building that and creating that, 122 00:06:51,480 --> 00:06:53,440 Speaker 1: and it's a little bit of what's going on with twelve. 123 00:06:53,480 --> 00:06:56,200 Speaker 1: I mean, we've never had a residential piece of business 124 00:06:56,240 --> 00:06:58,760 Speaker 1: under our belts and so it's been fun. It's kind 125 00:06:58,760 --> 00:07:00,960 Speaker 1: of I've been able to take things. Everything I've learned 126 00:07:01,200 --> 00:07:03,120 Speaker 1: and put it into this new role and it's been 127 00:07:03,200 --> 00:07:07,080 Speaker 1: it's been amazing. That is fabulous. So Delaney Foley was 128 00:07:07,120 --> 00:07:10,440 Speaker 1: on the show last week and she reminded me of 129 00:07:10,680 --> 00:07:13,480 Speaker 1: the Academy of Country Music Awards that took place at 130 00:07:13,480 --> 00:07:16,080 Speaker 1: the stadium a few years back. I had completely forgotten 131 00:07:16,120 --> 00:07:19,840 Speaker 1: about that. And so you both of you have been 132 00:07:19,920 --> 00:07:26,040 Speaker 1: part of some really really awesome events and opportunities here 133 00:07:26,120 --> 00:07:28,400 Speaker 1: for the organization. What have been some of your favorites? 134 00:07:29,280 --> 00:07:33,000 Speaker 1: Oh gosh, there's been a lot. The ACMs was a 135 00:07:33,000 --> 00:07:37,160 Speaker 1: good one, right, Okay, Probably the NFL Draft hosting that 136 00:07:37,600 --> 00:07:41,880 Speaker 1: two years ago already, that's crazy. I know, lilies By 137 00:07:42,520 --> 00:07:46,000 Speaker 1: that was one of the most exciting ones. Was part 138 00:07:46,040 --> 00:07:48,280 Speaker 1: of kind of the planning from start to finish. So 139 00:07:48,320 --> 00:07:50,760 Speaker 1: to see it all come together on Draft Day was 140 00:07:51,040 --> 00:07:53,600 Speaker 1: really amazing, especially when you've only only seen it on 141 00:07:53,640 --> 00:07:56,119 Speaker 1: TV that could be either alive and watched the draft. 142 00:07:56,160 --> 00:07:58,480 Speaker 1: It was something that I'll probably never get to do again. 143 00:07:58,600 --> 00:08:01,680 Speaker 1: So it was really exciting. The Butcher a favorite thing? Yeah, 144 00:08:01,760 --> 00:08:05,000 Speaker 1: what about you? Amy? Oh um? You know, I would say, 145 00:08:05,040 --> 00:08:06,680 Speaker 1: first of all, I would say George straight because it 146 00:08:06,720 --> 00:08:08,760 Speaker 1: was the first event that we had at the stadium 147 00:08:08,800 --> 00:08:10,960 Speaker 1: and so for us to see it from literally a 148 00:08:10,960 --> 00:08:13,720 Speaker 1: hole in the ground to putting on and having everyone 149 00:08:13,760 --> 00:08:15,400 Speaker 1: come and enjoy it and see it for the first time. 150 00:08:16,800 --> 00:08:20,280 Speaker 1: But I honestly, I would have to say watching people's 151 00:08:20,320 --> 00:08:23,520 Speaker 1: faces when they walk into now any piece of property 152 00:08:23,560 --> 00:08:25,440 Speaker 1: that we have, whether it's the stadium or here at 153 00:08:25,480 --> 00:08:28,480 Speaker 1: the Star or the Ford Center, and their eyes and 154 00:08:29,040 --> 00:08:31,800 Speaker 1: you know just how excited they are to be there 155 00:08:31,880 --> 00:08:34,880 Speaker 1: and what it means to them, and what we've done 156 00:08:34,920 --> 00:08:37,000 Speaker 1: to be able to provide that. You know, whether they 157 00:08:37,040 --> 00:08:39,760 Speaker 1: live here, whether they're a Cowboys fan or not, we 158 00:08:39,800 --> 00:08:41,199 Speaker 1: still get them in there, and I see, I think 159 00:08:41,360 --> 00:08:43,840 Speaker 1: really just that whole experience is just to see the 160 00:08:45,120 --> 00:08:48,520 Speaker 1: on everyone's face has just been amazing. Well, everything from 161 00:08:49,840 --> 00:08:51,440 Speaker 1: I know twelve is going to be that way, but 162 00:08:51,559 --> 00:08:56,400 Speaker 1: from Cowboys Club formation we open, I'm even when this place, 163 00:08:56,520 --> 00:08:59,320 Speaker 1: The Star opened, You're right, we walk in and it 164 00:08:59,480 --> 00:09:04,480 Speaker 1: is wow. So let's talk about twelve. Yes, yes, let's 165 00:09:04,520 --> 00:09:09,520 Speaker 1: do it. So where did that innovation come from? You know, 166 00:09:09,600 --> 00:09:13,160 Speaker 1: it was again we wanted some residential on our ninety 167 00:09:13,200 --> 00:09:16,640 Speaker 1: acres and the opportunity came up to partner with Roger 168 00:09:16,679 --> 00:09:20,280 Speaker 1: Staubach Number twelve. Yeah, and he's heavily involved in the 169 00:09:20,360 --> 00:09:24,080 Speaker 1: real estate business. And so the Jones family and Roger 170 00:09:24,120 --> 00:09:26,320 Speaker 1: came together and said, let's do this, let's put it together. 171 00:09:26,360 --> 00:09:30,360 Speaker 1: And obviously the address was twelve Cowboys Way, and it 172 00:09:30,400 --> 00:09:32,320 Speaker 1: worked out to be twelve. So it's a tie in 173 00:09:32,320 --> 00:09:34,640 Speaker 1: to Roger and it works out and it's great planning. 174 00:09:34,800 --> 00:09:39,760 Speaker 1: It is right. But it's one hundred and sixty units, 175 00:09:39,760 --> 00:09:42,079 Speaker 1: so it's a boutique and it's just it's going to 176 00:09:42,120 --> 00:09:45,320 Speaker 1: be an amazing place to live. The amenities are out 177 00:09:45,320 --> 00:09:47,679 Speaker 1: of this world. I mean you get access to Cowboys Club, 178 00:09:47,720 --> 00:09:51,160 Speaker 1: Cowboys Fit, We'll do transportation to the stadium for games. 179 00:09:51,240 --> 00:09:53,880 Speaker 1: I mean, you get omni room service. I mean there's wow. 180 00:09:54,000 --> 00:09:56,439 Speaker 1: The amenity list goes on so you won't find another 181 00:09:56,480 --> 00:10:00,480 Speaker 1: place like this. This is fabulous. So now that Niggy 182 00:10:00,720 --> 00:10:06,840 Speaker 1: I can get in. Now, well, what did you tell 183 00:10:06,840 --> 00:10:09,360 Speaker 1: me yesterday? What do you say? And you said live, 184 00:10:10,320 --> 00:10:13,520 Speaker 1: You can live, play and work the Cowboys Way, So 185 00:10:13,720 --> 00:10:16,320 Speaker 1: you live, right, You'll live at twelve. You'll play in 186 00:10:16,320 --> 00:10:18,480 Speaker 1: the Star District with all of our restaurant and retail 187 00:10:18,520 --> 00:10:20,280 Speaker 1: which you know, we've got some new places that just 188 00:10:20,360 --> 00:10:23,200 Speaker 1: opened up, which are awesome, and then you can work 189 00:10:23,200 --> 00:10:25,960 Speaker 1: here at Formation or Cowboys Club or wherever. But you 190 00:10:26,000 --> 00:10:28,880 Speaker 1: can post up and work here in great places. That's fabulous. Well, 191 00:10:28,920 --> 00:10:30,880 Speaker 1: and now that's you're to the point where you said 192 00:10:30,880 --> 00:10:33,880 Speaker 1: you're opening in February. You're about to be heavily involved 193 00:10:33,960 --> 00:10:37,040 Speaker 1: in gating it out there for everyone to know. What 194 00:10:37,080 --> 00:10:40,560 Speaker 1: do you have to do from that side, Yeah, let 195 00:10:40,600 --> 00:10:43,800 Speaker 1: everybody know that it's happening. So it helps that construction 196 00:10:43,840 --> 00:10:45,520 Speaker 1: has been well on its way for the last few 197 00:10:45,520 --> 00:10:48,199 Speaker 1: months and it's starting to look like a real building 198 00:10:48,200 --> 00:10:51,600 Speaker 1: and coming close to finishing construction. We just had signage 199 00:10:51,600 --> 00:10:54,040 Speaker 1: put up about two weeks ago up on the building, 200 00:10:54,160 --> 00:10:56,839 Speaker 1: so we're we're excited. We're moving forward trying to get 201 00:10:56,880 --> 00:11:00,720 Speaker 1: people ready to live. It's helpful because you know, Lauren 202 00:11:00,800 --> 00:11:04,360 Speaker 1: and her team really take visions or ideas or hey, 203 00:11:04,400 --> 00:11:05,880 Speaker 1: I need you know, I need to get the word out. 204 00:11:05,960 --> 00:11:07,040 Speaker 1: We need to do this, we need to do this. 205 00:11:07,120 --> 00:11:09,280 Speaker 1: And I'm a salesperson, so I go to Lauren and 206 00:11:09,360 --> 00:11:11,520 Speaker 1: she just implements it makes it happen. So that's me 207 00:11:12,080 --> 00:11:16,280 Speaker 1: and I know that all the time. What type of 208 00:11:16,320 --> 00:11:21,439 Speaker 1: person is twelve four? Um? Anybody? Okay, A fan. Um, 209 00:11:21,559 --> 00:11:24,400 Speaker 1: somebody that wants this lifestyle. Um, you know, an urban 210 00:11:24,400 --> 00:11:27,640 Speaker 1: lifestyle where you can live, play and work right, um 211 00:11:27,679 --> 00:11:31,200 Speaker 1: and every you have access to everything here. So um, 212 00:11:31,640 --> 00:11:35,000 Speaker 1: really anybody? I mean gotcha? Yeah? And it's I like 213 00:11:35,080 --> 00:11:37,840 Speaker 1: that you said that an urban lifestyle. I feel like 214 00:11:38,480 --> 00:11:41,840 Speaker 1: that is happening in little pockets all over North Texas. 215 00:11:42,360 --> 00:11:45,480 Speaker 1: And you, being a New Yorker, would you say that 216 00:11:45,480 --> 00:11:48,640 Speaker 1: that's what people apparently must want a lot of people 217 00:11:48,640 --> 00:11:51,720 Speaker 1: are moving from the North to North Texas and they 218 00:11:51,720 --> 00:11:55,319 Speaker 1: don't want to have to drive from you know, your 219 00:11:55,360 --> 00:11:58,800 Speaker 1: suburban cities to the city. They want it right there, 220 00:11:58,880 --> 00:12:03,079 Speaker 1: for sure. Would Northern influx. Yeah. The sense of convenience 221 00:12:03,160 --> 00:12:05,240 Speaker 1: for sure. You mean to be able to walk out 222 00:12:05,240 --> 00:12:08,360 Speaker 1: your door and go grab a coffee, go work a 223 00:12:08,440 --> 00:12:11,160 Speaker 1: little bit, then go take a workout at lunch. It's 224 00:12:11,720 --> 00:12:13,240 Speaker 1: you don't even have to get in your car. You 225 00:12:13,280 --> 00:12:15,640 Speaker 1: can do almost everything that you need to do just 226 00:12:15,800 --> 00:12:18,360 Speaker 1: by walking around. So that communience is I think what 227 00:12:18,400 --> 00:12:21,840 Speaker 1: people are looking for now. I love it. And February correct, 228 00:12:21,920 --> 00:12:25,199 Speaker 1: February first roll start hard hat tours in December, which 229 00:12:25,240 --> 00:12:27,400 Speaker 1: will be exciting because people can go and actually look 230 00:12:27,400 --> 00:12:29,959 Speaker 1: and see in touch and feel definitely, and then we'll 231 00:12:30,000 --> 00:12:32,840 Speaker 1: move people in in February. I love it. And where 232 00:12:32,840 --> 00:12:38,880 Speaker 1: can people find more information? Twelve Cowboys way dot com. Okay, perfect. Now, 233 00:12:39,000 --> 00:12:41,520 Speaker 1: there's so many ladies that work here for the Dallas 234 00:12:41,559 --> 00:12:45,600 Speaker 1: Cowboys in this organization that are doing great things. Talk 235 00:12:45,600 --> 00:12:47,600 Speaker 1: a little bit about what that is like to work 236 00:12:47,640 --> 00:12:50,680 Speaker 1: amongst other women, and I mean, at the end of 237 00:12:50,679 --> 00:12:53,360 Speaker 1: the day, it's a football team, but there's so many 238 00:12:53,400 --> 00:12:56,320 Speaker 1: of us here making it happen. What has that been 239 00:12:56,400 --> 00:12:58,600 Speaker 1: like for you? It's been great. I mean, like you said, 240 00:12:58,640 --> 00:13:03,080 Speaker 1: we have so many intelligent, driven women who are part 241 00:13:03,120 --> 00:13:05,480 Speaker 1: of this organization. I mean even our marketing team is 242 00:13:06,120 --> 00:13:10,400 Speaker 1: mostly female, which is really exciting. And I think it's 243 00:13:10,400 --> 00:13:12,280 Speaker 1: just so nice to work with people who are so 244 00:13:12,360 --> 00:13:15,360 Speaker 1: like minded and you know, they have the same goals 245 00:13:15,360 --> 00:13:18,720 Speaker 1: and motivations and to be surrounded by that. It comes 246 00:13:18,720 --> 00:13:21,960 Speaker 1: from our ownership team down and just instilling that in 247 00:13:22,000 --> 00:13:23,880 Speaker 1: all of us, I think is super exciting to be 248 00:13:23,920 --> 00:13:26,400 Speaker 1: a part of. Yes, what about you, Amy, You know, 249 00:13:26,520 --> 00:13:29,480 Speaker 1: I don't. I would just say it's it's great again 250 00:13:29,559 --> 00:13:32,320 Speaker 1: to say what Lauren said that to have the like 251 00:13:32,440 --> 00:13:34,360 Speaker 1: minded and to have the people. But I think It's 252 00:13:34,400 --> 00:13:38,080 Speaker 1: also it's been great to see females come in and 253 00:13:38,120 --> 00:13:40,000 Speaker 1: not be afraid, right. A lot of people used to 254 00:13:40,080 --> 00:13:41,880 Speaker 1: think it was afraid. You know, only men can work 255 00:13:41,880 --> 00:13:44,120 Speaker 1: in sports, or only this or it's a football team, right, 256 00:13:44,240 --> 00:13:46,080 Speaker 1: And for us to get out there and say there 257 00:13:46,120 --> 00:13:48,280 Speaker 1: is so much more. I mean, I never thought I 258 00:13:48,280 --> 00:13:50,000 Speaker 1: would be here. I was only supposed to be here 259 00:13:50,000 --> 00:13:52,679 Speaker 1: for two years to open up the stadium, and you know, 260 00:13:53,400 --> 00:13:56,480 Speaker 1: I didn't realize how much there was. And you know, again, 261 00:13:56,640 --> 00:13:59,120 Speaker 1: I thought i'd be managing a ticket sales department and 262 00:13:59,160 --> 00:14:01,520 Speaker 1: I'm in real estate. But it's funny to say that 263 00:14:01,559 --> 00:14:04,320 Speaker 1: you didn't know how much there was. But back then 264 00:14:05,040 --> 00:14:08,320 Speaker 1: what is now right didn't even exist. It's like, you 265 00:14:08,320 --> 00:14:12,520 Speaker 1: guys have been innovating as we're going. Yeah, that's what's 266 00:14:12,559 --> 00:14:15,280 Speaker 1: been the most exciting part is that, you know, I 267 00:14:15,360 --> 00:14:17,439 Speaker 1: tell people I work for the Dallas Cowboys and they're like, oh, 268 00:14:17,440 --> 00:14:20,440 Speaker 1: that's great. You must love football, which I do love football, 269 00:14:20,480 --> 00:14:22,800 Speaker 1: and that's the reason I got down this path of 270 00:14:22,840 --> 00:14:26,360 Speaker 1: working in sports. But now I'm in the residential real 271 00:14:26,480 --> 00:14:29,880 Speaker 1: estate and the gym business and co working business. It's 272 00:14:29,920 --> 00:14:33,240 Speaker 1: all these new ventures that for me, it's a great 273 00:14:33,280 --> 00:14:37,480 Speaker 1: career opportunity. That's not just football team. Nevertheless, all of 274 00:14:37,480 --> 00:14:42,240 Speaker 1: this has started right and it's also the boxing business, right. 275 00:14:42,280 --> 00:14:48,800 Speaker 1: It's everything. Yeah, I means endless, endless number of things, 276 00:14:48,840 --> 00:14:52,560 Speaker 1: but it's what keeps it exciting. And we're lucky to 277 00:14:52,600 --> 00:14:54,840 Speaker 1: be able to be given those new opportunities and it 278 00:14:54,960 --> 00:14:57,360 Speaker 1: just allows us all to grow in our careers. I mean, 279 00:14:57,600 --> 00:15:01,840 Speaker 1: you would never think you're selling real estate. And so 280 00:15:02,280 --> 00:15:04,040 Speaker 1: let me ask you both this because I know you 281 00:15:04,120 --> 00:15:07,000 Speaker 1: told me you played volleyball on the collegiate level and 282 00:15:07,120 --> 00:15:10,400 Speaker 1: you played sports in high school. I must be the 283 00:15:10,400 --> 00:15:14,680 Speaker 1: odd ball because I did not sports. But I feel 284 00:15:14,720 --> 00:15:18,560 Speaker 1: like the my past guests also were involved in sports. 285 00:15:18,760 --> 00:15:23,560 Speaker 1: Do you think your involvement in sports and um, the 286 00:15:23,600 --> 00:15:27,200 Speaker 1: attraction to competition drew you to want to work in 287 00:15:27,280 --> 00:15:27,680 Speaker 1: sports