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Speaker 1: Two ninety three.

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Speaker 2: You're getting alrighty, dude. I've produced is struggling over here,

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Speaker 2: lights up, boardroom, meeting, Evil boss and associates are gathered

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Speaker 2: around the table looking over spreadsheets.

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Speaker 3: Johnson mug sales are at an all time low. We

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Speaker 3: need to tap into a new market. What are the

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Speaker 3: gen Z kids into these days?

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Speaker 2: Oh, sir, these kids, they're into some weird dark s

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Speaker 2: h it. I don't think that I could go that far.

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Speaker 2: I don't have the strength.

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Speaker 3: I'll do anything to save my grandfather's mug business. It's

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Speaker 3: right here. Just tell me what it will take.

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Speaker 2: Sir, Take a sip out of that mug. But advertising,

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Speaker 2: what is it?

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Speaker 1: I don't know what is it?

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Speaker 2: Sofia, No, what is it?

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Speaker 3: It's like when people I'll.

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Speaker 4: Tell you to buy things yes and get shipped that

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Speaker 4: they want you to.

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Speaker 3: Buy messages to make money.

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Speaker 2: Why does it work?

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Speaker 4: Because they actually buy the things that you tell them about,

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Speaker 4: that's right.

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Speaker 2: Why does it not work.

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Speaker 3: Because they suck? Usually? Yeah?

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Speaker 2: Why was I obsessed with the Fushigi ball commercial in

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Speaker 2: twenty ten? What is the all the tape?

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Speaker 3: Okay, you're about to be mesmerized.

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Speaker 5: It's here.

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Speaker 6: It's wild it's sweeping the nation's.

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Speaker 1: Oh it's like the ball, but you're actually not moving it.

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Speaker 2: Fushigi like I don't know what it is and I

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Speaker 2: can do it. I am this isigi I really want now.

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Speaker 2: Apparently a lot of people who got the ball. It's

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Speaker 2: like obviously false advertising and you have to be very

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Speaker 2: trained an illusion you can move your caponsible video it's

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Speaker 2: two minutes long. Oh wow, yeah, but no, a lot

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Speaker 2: of people who got it.

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Speaker 7: It's just a ball, it's true all but how do

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Speaker 7: they suspend it an air like that though?

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Speaker 3: Is it the strings or it's trained?

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Speaker 2: They're trained, They're fully just like trained people. It is

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Speaker 2: a ball, and you have to learn how to do it.

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Speaker 7: Okay, yeah, so you're just like it's like being like,

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Speaker 7: here's the magic juggling balls, but it's literally just people

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Speaker 7: who can juggle and they just give you a ball exactly?

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Speaker 3: Is this like?

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Speaker 1: Did this do well?

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Speaker 3: Like?

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Speaker 2: Yeah, well, I don't know how many views it has

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Speaker 2: on YouTube, but it did fairly well.

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Speaker 3: When it was thirteen years ago.

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Speaker 2: I was thirteen years ago, yeah, and it was obviously

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Speaker 2: airing on TV. I remember this.

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Speaker 7: I remember seeing this, I do I thought as soon

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Speaker 7: as I saw the balls.

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Speaker 3: I remember that one.

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Speaker 2: Yeah, and then there was also on some other maybe

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Speaker 2: you remember them, very popular commercials from that time. Play

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Speaker 2: that first, that next video, roll that tape.

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Speaker 1: Yeah, roll that tape.

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Speaker 2: We've I don't know how much of this week and

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Speaker 2: legally play, but just taking an idea classic classic really

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Speaker 2: so maybe two thousands commercials.

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Speaker 3: Okay, next week. I just tasted it. Taste of chocolate flavor,

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Speaker 3: you know? Yes?

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Speaker 2: Oh, yeah, you're gidding me.

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Speaker 3: Where's bus?

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Speaker 2: Wait for the wait wait.

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Speaker 3: Wait, don't.

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Speaker 2: Hold on. We're gonna have to find a new clip

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Speaker 2: of that because why is there at the bottom of

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Speaker 2: the screen. Hey, everyone, we're gonna find a new video

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Speaker 2: because that's crazy. Wow.

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Speaker 7: Someone's really that subliminally talking about trying to persuade people.

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Speaker 3: Is Donald Trump?

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Speaker 2: I didn't even notice that.

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Speaker 3: Yeah, he's usurped everything that.

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Speaker 2: We don't support the subtitles on this video if we

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Speaker 2: play that.

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Speaker 3: Wow.

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Speaker 2: Oh this was another very popular commercial.

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Speaker 3: I remember this one too. I remember this one.

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Speaker 2: The next One'll see if I know this one, that's me.

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Speaker 2: That's John as a child. It literally is though, why.

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Speaker 3: Did you blast off?

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Speaker 2: Classic great effects? Two thousand and seven?

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Speaker 1: If you get airheads.

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Speaker 2: You won't be extreme die. Yeah, and that was very

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Speaker 2: successful advertising for most children who wanted their heads to explode.

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Speaker 2: That was me.

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Speaker 3: I wanted my head to explore, had to explode.

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Speaker 2: Okay, let's go to the next one.

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Speaker 3: This is the last lay.

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Speaker 1: Why why are you showing these old We gotta.

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Speaker 3: Watch the last one. No, just tweets cups.

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Speaker 2: Check it out. I crushed the alien. Well, I crush

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Speaker 2: the director.

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Speaker 3: I crushed.

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Speaker 8: I crush an animal crush cup. Huh yeah, new animals

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Speaker 8: crush cups. You crush it and slurping. Yeah, everyone was

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Speaker 8: last of fruity flavor. Yeah, you crushing an animal crush cup?

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Speaker 3: Crush cups.

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Speaker 1: I've never seen in.

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Speaker 2: Anywhay am I showing you these ads? That's the question

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Speaker 2: and the answer is these were the odds of old.

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Speaker 2: These were the classic height of the early mid two thousands,

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Speaker 2: and they were very successful because they had famous people,

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Speaker 2: they had cool effects, they had catchy songs, and they worked.

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Speaker 3: They were successful.

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Speaker 2: And everyone loved it. They had people doing cool tricks

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Speaker 2: and it was easy to make a commercial.

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Speaker 4: It feels like it was also like very direct, like

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Speaker 4: here's this thing this, yes.

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Speaker 2: Exactly, yeah, yeah, but what what really makes those ads good?

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Speaker 1: Zach and Cody.

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Speaker 7: Yeah, blonde little boys.

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Speaker 2: But there's a little secret. And if you're you're not

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Speaker 2: a marketing genius like me who's gone to four years

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Speaker 2: of marketing school, tell.

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Speaker 1: Them that's not true.

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Speaker 2: It's true.

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Speaker 3: It's very true. It's very true.

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Speaker 2: This secret is knowing your audience. The script lights up.

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Speaker 2: We're in a comedy club. There's a stand up comedian

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Speaker 2: talking to the audience. I'm the comedian. Thanks for coming out,

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Speaker 2: everyone and everyone club.

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Speaker 4: For stooge.

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Speaker 2: Wait a minute, film, McCracken, is that you?

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Speaker 1: Oh?

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Speaker 2: Do you know that I know everything about you? Film McCracken,

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Speaker 2: that followed you home after you came to my showing Tucson.

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Speaker 2: I've been living in your world all listening, waiting, watching

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Speaker 2: for this moment. Oh no, that's not exactly what I mean.

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Speaker 3: John, Okay, Well I'm trying.

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Speaker 2: Yeah, thank you. It was really great. But it is

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Speaker 2: about knowing your audience. And I would say today most

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Speaker 2: media doesn't really know their audience that well, or at

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Speaker 2: least they don't know the younger generations that well. I mean,

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Speaker 2: have you seen most of I don't know. I feel

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Speaker 2: like a lot of content like TV shows they'll be

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Speaker 2: using weird yeah, typical gen Z kid like they're being

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Speaker 2: like a gen Z bully in most like TV shows today,

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Speaker 2: they're like filming people and they're like laughing like that

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Speaker 2: would never That's not how bullying is today.

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Speaker 3: They're likes for me making me go viral fam.

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Speaker 2: Yeah, yeah exactly, or like they always use amaze balls.

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Speaker 3: That's like a common thing.

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Speaker 2: No, it is not a gen Z like. I've never

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Speaker 2: said amaze balls. And I don't think anyone.

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Speaker 1: In heard someone say amazed balls. But I feel like

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Speaker 1: it was like older than me.

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Speaker 2: Yeah, but it's like a huge thing on Disney Channel

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Speaker 2: today to use amazed balls, And I'm like, who says that?

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Speaker 2: Where are you getting that?

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Speaker 3: Why are they talking about exactly what's so great about them?

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Speaker 2: But then, but then a lot of other companies and

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Speaker 2: big media stuff are also going on the other end

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Speaker 2: and trying to use all of gen Z like gen

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Speaker 2: Z lingo okay, but like failing.

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Speaker 3: So here we have another example.

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Speaker 2: There's an example. There is an excellent example. It's not Z.

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Speaker 3: That's the example.

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Speaker 9: I want.

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Speaker 2: We now returned to the prilliant conclusion of gen Z Hospital.

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Speaker 9: Row.

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Speaker 3: Nobody's telling us.

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Speaker 10: Anything is Bestie gonna be okay, nurse, we demand to

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Speaker 10: know how.

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Speaker 2: Bestie is doing.

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Speaker 11: I'm sorry, Bro, I told you about what that information yet, Bro,

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Speaker 11: seriously dress liberal there is okay, you can pause it out.

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Speaker 2: You guys are gen Z. Yeah, thank you. Vindication, Sam

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Speaker 2: and John keep trying to hop on. Yeah, you're on

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Speaker 2: the border.

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Speaker 4: Yeah you too, pal, Yeah, old man, I am ninety seven.

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Speaker 3: I am yeah ninety seven.

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Speaker 2: You're definitely not Z. Yeah. But so there's a lot

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Speaker 2: of stuff like this where they try and use gen

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Speaker 2: Z lingo, which is also gen Z slang and also

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Speaker 2: with the gen Z yeah, and then they go too far,

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Speaker 2: and then it's also just them trying to use like aa.

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Speaker 3: B, which is a break it down.

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Speaker 2: It's like African American vernacular, which a lot of gen

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Speaker 2: Z like slang is star some of it is. Some

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Speaker 2: of it's like gen Z like co opse it not bestie,

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Speaker 2: but some of it is. And and so they like,

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Speaker 2: but like this is not just for sn L, but

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Speaker 2: like a lot of things will.

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Speaker 7: Period other things like that, they'll take it and then

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Speaker 7: rebrand it as gen Z he speak.

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Speaker 2: Yeah, And so I would say this is not great,

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Speaker 2: you know, representation of gen Z. It doesn't. I don't

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Speaker 2: think gen Z saw this and was like, wow, that's me.

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Speaker 4: A lot of people, like a lot of gen Z

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Speaker 4: is even watching sn L, not at all exactly.

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Speaker 2: So this was I feel like this was SNL trying

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Speaker 2: to get gen Z on board and it failed. But

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Speaker 2: the real question is what does appeal to gen Ze?

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Speaker 7: Real as exactly show a couple of old men who

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Speaker 7: are clearly not a part of gen Z anymore.

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Speaker 2: Yeah, I actually segued a little too early. We're going

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Speaker 2: to take stuff back. I think a lot of these

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Speaker 2: notes don't. A lot of these companies are not doing

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Speaker 2: a good job. They're taking a stab trying to appeal

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Speaker 2: to gen Z and it's failing. I think it's like

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Speaker 2: if one of the guys from Caesars Afation.

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Speaker 3: It's like if one of the guys.

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Speaker 2: It's like if one of the guys from Caesar's assassination

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Speaker 2: to try, like when to join in, but then had

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Speaker 2: second thoughts. Right right, script it baby, all right, Staber's

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Speaker 2: circle around Caesar's body, Stab one, your time has come.

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Speaker 2: End this tyranny with us, brother, ooh.

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Speaker 4: You know what I would I would love to, but

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Speaker 4: it seems like you guys got a code.

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Speaker 3: But you have to we must stand united, of course.

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Speaker 1: Of course, But like doesn't it seems like overkilling? I

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Speaker 1: mean like times a lot.

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Speaker 3: What?

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Speaker 2: But what some companies are getting a little bit closer

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Speaker 2: to what gen Z actually wants, and they're they're thinking, yes,

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Speaker 2: successfully take a stab killing.

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Speaker 3: Caesar, Yes, that's what we want.

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Speaker 2: And getting inside the head of today's gen Z audience.

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Speaker 3: What's going inside their head?

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Speaker 2: That's the real question. But the real actually what the

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Speaker 2: real real question is where do you find their head?

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Speaker 3: Oh?

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Speaker 2: That's TikTok.

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Speaker 8: Z.

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Speaker 2: Yes, everyone knows it. But this all started when I

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Speaker 2: saw when I was scrolling through my for you page

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Speaker 2: as I do as I tend to do, and I

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Speaker 2: found a TikTok from at the Democrats, the official official

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Speaker 2: Democrat page, And this came up on my forty page

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Speaker 2: on November twenty ninth, And we can roll this tape rally.

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Speaker 1: Breaking out of a mug.

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Speaker 9: Nice.

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Speaker 3: Yeah, so he's using the.

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Speaker 2: Josh Hunterson Josh Hutcherson whistle meme.

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Speaker 3: Which this came out. I mean it's still.

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Speaker 2: At the height. I would say that Josh Hutcherson whistleman

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Speaker 2: is still at the height of its you know, power

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Speaker 2: or whatever.

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Speaker 6: And so.

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Speaker 2: Just well, do you guys know where the Josh Hutcherson

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Speaker 2: whistle means came from? Nope?

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Speaker 3: Also comment below who did it better? Sam or Joe Biden?

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Speaker 2: Did you do it.

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Speaker 1: At the beginning?

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Speaker 2: Oh yeah, you did.

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Speaker 3: To the whistle? Do the whole thing?

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Speaker 5: Get all right?

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Speaker 2: Who what is this thing? You have a little brief recap.

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Speaker 2: Let's set the scene where this comes in, Riley, can

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Speaker 2: you play the music?

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Speaker 5: Please?

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Speaker 2: Thank you. On October twelfth, twenty fourteen, Metro Girls Station

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Speaker 2: uploaded a Josh Hutcherson fan edit to a cover of

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Speaker 2: the song Whistle by Flow right Up, thinking it was

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Speaker 2: just another normal day, and it was until it wasn't take.

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Speaker 2: Years later, a new wave of Josh Hutcherson fans took

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Speaker 2: to the streets and the long forgotten whistle edit was uncovered,

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Speaker 2: still alive. So that's where that's a little bit of

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Speaker 2: on where the whistle edit came from. Thank you, thank you.

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Speaker 2: And so the official Democrat page on TikTok saw this

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Speaker 2: edit and they were like, you know what we need.

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Speaker 2: We need the president of the United States, the president

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Speaker 2: of the American people, yes, a clap back. TikTok edit

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Speaker 2: the most important thing, and I would say.

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Speaker 1: Other people respond.

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Speaker 2: Before we get to that, I just want to skit

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Speaker 2: another skit, just to just to reenact what was going

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Speaker 2: on in the minds of the official demo TikTok page

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Speaker 2: the White House. We're doing in their heads before we

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Speaker 2: launch into the heads of the comments section. Let's let's

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Speaker 2: get in the heads of the people who made this.

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Speaker 3: Let's do it all right.

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Speaker 2: White House employee typing on a computer. Oh wait, I

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Speaker 2: need your computers. White House employee typing on a computer

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Speaker 2: furiously stops white eyed. Oh my god, sir, sir, what.

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Speaker 1: Is your provate?

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Speaker 3: We've done it.

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Speaker 2: We've finally done it. We've cracked gen z. It's TikTok, sir.

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Speaker 1: This is genius.

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Speaker 3: We need to call the president.

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Speaker 2: Wait, wait, sir, do you really think that President Biden

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Speaker 2: cares about making tiktoks? Is that really the best use

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Speaker 2: of his time?

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Speaker 3: Private?

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Speaker 9: This is a matter of national importance, and you who

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Speaker 9: sat the American people.

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Speaker 1: Or the you know, the difference between us and the commies.

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Speaker 1: What we got jobs?

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Speaker 2: The White House boss calls President Biden.

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Speaker 1: Mister President, we need you.

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Speaker 2: President President enters, what is this? White House boss and employee.

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Speaker 3: Point and Biden looks at the computer.

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Speaker 2: This is brilliant.

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Speaker 7: I've a word of you both with the Presidential Medal

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Speaker 7: of Freedom.

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Speaker 3: You saved.

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Speaker 2: And seen got We really got into the heads of

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Speaker 2: the White House employees. But as you asked beforehand, what

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Speaker 2: what were they? What was the comment section thinking.

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Speaker 1: Very curious if people thought this was a good.

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Speaker 2: Yeah, if you kids, So this is the well, actually,

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Speaker 2: let's go to the one on the right. First, we

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Speaker 2: got we got no way he is joshing me right now, Josh, Yeah,

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Speaker 2: I guess, so no shot that I just got Josh

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Speaker 2: Hutcherson by the goddamn president of the USA. Did I

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Speaker 2: just get Josh Hutcherson by the fing Democratic Party? And

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Speaker 2: then we have the one on the left that this

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Speaker 2: is a conversation. Yeah, yeah, I guess like Josh Hutcherson

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Speaker 2: Wow wow wow. And then yeah, well we have on

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Speaker 2: the other end of the spectrum we got Korean who says, Joe,

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Speaker 2: we don't want Josh Hutcherson. We want a ceasefire. Maddie

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Speaker 2: says ceasefire. Jules says, the way my jaw dropped. Rory

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Speaker 2: says agreed to a permanent ceasefire, and that continues for

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Speaker 2: several pages.

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Speaker 3: You mean actually doing something.

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Speaker 2: Yeah, wow, the president of the United States. No, but

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Speaker 2: I do think that that is was it good? No,

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Speaker 2: I think that if it wasn't the President of the

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Speaker 2: United States, I think this would have been a successful ad.

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Speaker 2: I don't think this is I don't think this is

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Speaker 2: indicative that like gen Z at large hates this type

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Speaker 2: of content, Like it kind of worked.

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Speaker 1: I mean, like, how many views did he get?

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Speaker 3: How many views did this?

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Speaker 1: We got eighty one thousand.

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Speaker 7: Likes, that's insane, twelve thou seven thousand comments, so it.

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Speaker 3: Seems like it was five point views.

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Speaker 2: Yeah, it seems like it was pretty successful in grabbing

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Speaker 2: the attention of gen Z.

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Speaker 1: Wh why do you think it did so well? Just

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Speaker 1: jots I.

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Speaker 2: Think one Josh Hutcherson, And it was used in like

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Speaker 2: a correct way like that the trend. I feel like

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Speaker 2: a lot of times companies will use trends incorrectly, or

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Speaker 2: use trends like months like a year later. Like I

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Speaker 2: saw one that was like the corn kid now and

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Speaker 2: that's not you know, recent, but this at the time

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Speaker 2: it was created was recent, and it was playing on

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Speaker 2: like something, you know, like something that like the dark

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Speaker 2: brand and thing that's was in the public eye. I

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Speaker 2: think it was only negatively received by people because everyone's like, again, the.

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Speaker 3: President president to actually get heart of.

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Speaker 2: Gen Z saw this, gen Z interacted with it, and

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Speaker 2: so in that sense, I think it was successful in

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Speaker 2: doing what it wanted to.

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Speaker 7: I don't know if they did this intentionally, but I

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Speaker 7: think one interesting thing here is that it's like kind

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Speaker 7: of hard to mess up. Like all he had to

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Speaker 7: do was lift the cup a lot of other trends. Yeah,

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Speaker 7: that maybe they were like, hey, not only is this,

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Speaker 7: you know, timely, is this something we can execute on.

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Speaker 3: It's something that like anyone can.

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Speaker 7: Get right, so like let's pick things that we can't

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Speaker 7: mess up. Might really look super corny trying to do.

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Speaker 2: Yeah, they literally just told they were like that for

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Speaker 2: the American people. Yeah. So I do think at the

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Speaker 2: end of the day it was it was successful.

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Speaker 1: Okay, So I feel like I'm getting downdertie a gen

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Speaker 1: Z little.

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Speaker 3: Yeah, we're getting there.

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Speaker 1: Proper use of me.

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Speaker 2: Proper means and also a little bit of nonsense is

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Speaker 2: what the gen Z loves. Yes, but here's another video

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Speaker 2: from Metro Los Angeles. That is you know, near and

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Speaker 2: your our hearts. We love public transport and we live

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Speaker 2: in l A's about to prove wait before you play it.

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Speaker 2: This is about proof that gen Z does love these

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Speaker 2: types of videos, because I feel like this is in

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Speaker 2: a similar, you know category as what we just saw

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Speaker 2: of nonsense. But it was very positively received. So let's

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Speaker 2: roll that tape.

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Speaker 1: Oh yeah, cunning.

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Speaker 3: The uh.

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Speaker 1: Don't hired it?

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Speaker 7: Oh yeah, it's great.

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Speaker 1: That's the hardest. Yeah.

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Speaker 3: That was fantastic, fantastic and it got people talking.

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Speaker 1: People like it.

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Speaker 2: Oh yeah, people loved it. Let's yeah, let's pull up

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Speaker 2: some of those comments. But I think I think that

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Speaker 2: is a great point that it does pull on, like

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Speaker 2: the what you know, a lot of gen Z saw

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Speaker 2: the childhood of like don't you put it pirate a car?

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00:21:02,720 --> 00:21:06,080
Speaker 1: Yeah? Yeah, it's like it's like Mema PI. Yeah.

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Speaker 9: Yeah.

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Speaker 4: Like I wonder if, like like those videos that we

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Speaker 4: saw at the beginning, if we started like Memafi like

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Speaker 4: you Shigi, or would that have the same effect. Like

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Speaker 4: this draws a lot of inspiration from like nineties.

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Speaker 7: Grungey totally, like the font, the editing, and I think

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Speaker 7: to like the shame Wow commercial, Like that one went

398
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Speaker 7: accidentally kind of viral because it's obviously a different style,

399
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Speaker 7: but it has this like vibe energy about it.

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Speaker 3: Nostalgia, yeah, nostalgia yeah.

401
00:21:38,119 --> 00:21:39,840
Speaker 2: And there's a lot of other videos like that that

402
00:21:39,880 --> 00:21:42,840
Speaker 2: aren't ads necessarily but like really resonate with gen Z.

403
00:21:43,000 --> 00:21:44,879
Speaker 2: So there was this other video of it was like

404
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Speaker 2: a bunch of kids, kind of like Barney esque. And

405
00:21:48,480 --> 00:21:51,280
Speaker 2: there's this one clip that everyone I went to school

406
00:21:51,320 --> 00:21:54,159
Speaker 2: with would always reference and it's I don't know if

407
00:21:54,440 --> 00:21:57,280
Speaker 2: it's like this little blonde kid and he like he's

408
00:21:57,400 --> 00:22:00,679
Speaker 2: kazoo kid. Oh yeah, yeah, yeah, yeah. Everyone loved it.

409
00:22:00,720 --> 00:22:05,359
Speaker 2: And he's like he's like, wait a minute, everyone loved that.

410
00:22:05,400 --> 00:22:06,560
Speaker 2: I feel like that's peak gen Z.

411
00:22:06,760 --> 00:22:11,120
Speaker 4: So it's like non said, nostalgic nonsense, nostal a little

412
00:22:11,119 --> 00:22:13,760
Speaker 4: bit of sense of gen Z advertising to we just.

413
00:22:13,800 --> 00:22:17,480
Speaker 2: Yeah, videos, dogic nonsense of gen Z advertising, which is

414
00:22:17,480 --> 00:22:20,600
Speaker 2: so true because the Josh Hutcherson is is nostalgic.

415
00:22:20,760 --> 00:22:22,359
Speaker 1: Yeah, nostalgic nonsense.

416
00:22:22,600 --> 00:22:26,760
Speaker 2: We just cracked it, cracked thea for a podcast dolgic nonsense.

417
00:22:27,160 --> 00:22:28,920
Speaker 2: We're starting a new podcasts.

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00:22:30,960 --> 00:22:31,240
Speaker 3: Yeah.

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00:22:31,280 --> 00:22:33,480
Speaker 4: Wait, so that Metro Los Angeles got three hundred and

420
00:22:33,480 --> 00:22:36,240
Speaker 4: twenty four thousand forgot yikes, and then how do you

421
00:22:36,359 --> 00:22:36,560
Speaker 4: use it?

422
00:22:36,640 --> 00:22:39,080
Speaker 3: Get seven point million.

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00:22:39,200 --> 00:22:41,640
Speaker 2: Yeah, so it was very favorably received. If you could

424
00:22:41,680 --> 00:22:44,200
Speaker 2: go back to the comments that I took a picture

425
00:22:44,240 --> 00:22:48,840
Speaker 2: of Derek x i Ao says metro la social media

426
00:22:48,840 --> 00:22:52,320
Speaker 2: manager is underpaid. Someone else says, love this, don't even

427
00:22:52,359 --> 00:22:59,680
Speaker 2: live in l A. Just autistic, Like A that's really

428
00:22:59,720 --> 00:23:02,879
Speaker 2: it's just train maybe the trains in general. I guess

429
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Speaker 2: I don't know.

430
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Speaker 4: I was like, I don't know if he's maybe maybe

431
00:23:06,880 --> 00:23:08,960
Speaker 4: that maybe that a little out of pocket to say autistic,

432
00:23:09,000 --> 00:23:09,920
Speaker 4: but I don't know what.

433
00:23:14,680 --> 00:23:16,879
Speaker 2: And then another person says, whoever runs this account is

434
00:23:16,960 --> 00:23:17,400
Speaker 2: killing it.

435
00:23:18,440 --> 00:23:20,400
Speaker 3: People really loved it.

436
00:23:20,520 --> 00:23:24,520
Speaker 2: Yeah, a lot of people were like this is informative

437
00:23:25,080 --> 00:23:26,600
Speaker 2: and nonsense that I love it.

438
00:23:26,720 --> 00:23:28,320
Speaker 1: Yeah, nostalgic nonsense.

439
00:23:28,560 --> 00:23:31,840
Speaker 2: Yeah, but let's let's let's kind of get into the

440
00:23:33,640 --> 00:23:38,000
Speaker 2: let's kind of get into the heads of the people brainstorming.

441
00:23:38,240 --> 00:23:42,760
Speaker 2: Were we supposed to do, Yes, yes we were, but

442
00:23:42,800 --> 00:23:45,560
Speaker 2: we're going back to it. I made all of these

443
00:23:46,160 --> 00:23:50,240
Speaker 2: put these back. Yeah alright, all right, Hams get number

444
00:23:50,240 --> 00:23:55,840
Speaker 2: five boss sitting at a brainstorming table with employees. That's

445
00:23:55,880 --> 00:23:56,480
Speaker 2: all you've done.

446
00:23:56,720 --> 00:23:59,960
Speaker 12: I really need something that will wow consumers, really getting

447
00:24:00,040 --> 00:24:03,200
Speaker 12: I'm thinking about the Metro Los Angeles, Craig, What have

448
00:24:03,280 --> 00:24:03,840
Speaker 12: you got for me?

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00:24:05,200 --> 00:24:09,600
Speaker 2: What if we show how trains are or connect to

450
00:24:09,600 --> 00:24:11,679
Speaker 2: our platform to like a charity?

451
00:24:12,000 --> 00:24:12,280
Speaker 3: Sure?

452
00:24:12,520 --> 00:24:15,879
Speaker 2: Sure? What about you, Margaret? What if we partner with

453
00:24:15,920 --> 00:24:17,960
Speaker 2: celebrities in l A and got them to do ads

454
00:24:17,960 --> 00:24:18,360
Speaker 2: for us?

455
00:24:18,760 --> 00:24:21,119
Speaker 3: M That could work? Well?

456
00:24:21,200 --> 00:24:28,480
Speaker 2: What about you, Jeff any thoughts? I'm so glad.

457
00:24:30,840 --> 00:24:35,680
Speaker 12: You are the craziest son of a bitch I've ever met,

458
00:24:35,960 --> 00:24:36,960
Speaker 12: and I like your spunk.

459
00:24:37,040 --> 00:24:43,440
Speaker 1: You've got the job, Thank you, sir. So this is

460
00:24:43,640 --> 00:24:47,160
Speaker 1: this is the inspiration for the ad we're about to see.

461
00:24:47,280 --> 00:24:49,479
Speaker 2: That was the Yeah, that was the inspiration. Oh you

462
00:24:49,480 --> 00:24:53,320
Speaker 2: know we've already played the ad. That was Yeah, that

463
00:24:53,359 --> 00:24:56,520
Speaker 2: comes after the ad. The skit comes after the ad comes.

464
00:24:56,840 --> 00:24:57,000
Speaker 9: Yeah.

465
00:24:57,000 --> 00:25:00,280
Speaker 2: I wanted to get into the heads of the love

466
00:25:00,320 --> 00:25:03,240
Speaker 2: getting your head, get into the heads and then we

467
00:25:03,320 --> 00:25:07,200
Speaker 2: go into the comments. Yeah. But yeah, So how did

468
00:25:07,200 --> 00:25:08,480
Speaker 2: that make you feel?

469
00:25:09,160 --> 00:25:10,600
Speaker 1: I feel like I'm on a focus group?

470
00:25:10,760 --> 00:25:14,280
Speaker 2: Yes the ad? Yeah, Oh, you feel like you're in

471
00:25:14,280 --> 00:25:14,920
Speaker 2: a focus group.

472
00:25:14,920 --> 00:25:15,960
Speaker 3: Back to watching the ad.

473
00:25:16,320 --> 00:25:17,840
Speaker 1: When you're asking me, how did this?

474
00:25:18,760 --> 00:25:23,600
Speaker 3: Oh, how did that lonely made you feel lonely? Excited?

475
00:25:24,200 --> 00:25:30,119
Speaker 2: Mad or Paul transported, train, energized or train?

476
00:25:31,400 --> 00:25:33,720
Speaker 1: It made me feel like I wanted to take the train.

477
00:25:33,920 --> 00:25:36,320
Speaker 3: Yeah, truly, yes I was.

478
00:25:36,400 --> 00:25:37,680
Speaker 1: I was excited about training.

479
00:25:37,720 --> 00:25:39,560
Speaker 2: And you know what they say, there's there's more trains.

480
00:25:39,800 --> 00:25:43,360
Speaker 4: There are there are more trains allegedly money of trains

481
00:25:43,359 --> 00:25:43,800
Speaker 4: on the track.

482
00:25:43,880 --> 00:25:46,960
Speaker 2: That's right. Yeah, And so I feel like this is launched.

483
00:25:50,640 --> 00:25:53,400
Speaker 3: At commentaries exactly.

484
00:25:53,600 --> 00:25:59,719
Speaker 2: Yeah. But I feel like there's a lot of videos

485
00:25:59,720 --> 00:26:02,359
Speaker 2: coming out like this once they saw I don't know,

486
00:26:02,359 --> 00:26:06,040
Speaker 2: I don't know what the first gen Z add well,

487
00:26:06,040 --> 00:26:07,520
Speaker 2: i'd like chicken or the egg, you know, I don't

488
00:26:07,520 --> 00:26:09,159
Speaker 2: want I don't know what the first one was. But

489
00:26:09,200 --> 00:26:13,679
Speaker 2: I know where we are today, and I feel like

490
00:26:13,720 --> 00:26:17,400
Speaker 2: a lot of these company, big big companies are are

491
00:26:17,440 --> 00:26:20,560
Speaker 2: looking at the popularity ads like these are getting and

492
00:26:20,880 --> 00:26:24,160
Speaker 2: jumping on the bandwagon. So we got another one from Wendy's.

493
00:26:24,400 --> 00:26:24,879
Speaker 2: This is off.

494
00:26:25,119 --> 00:26:28,560
Speaker 4: Seems like what they're doing is they're like hiring hiring

495
00:26:29,880 --> 00:26:32,960
Speaker 4: like young gen Z creator and being like, can you.

496
00:26:32,960 --> 00:26:36,040
Speaker 3: Just manage do whatever you want?

497
00:26:36,520 --> 00:26:41,040
Speaker 2: They're getting a lot of creative freedom to literally make nonsense.

498
00:26:41,320 --> 00:26:43,520
Speaker 2: And I feel like, if any of the older, you know,

499
00:26:43,520 --> 00:26:45,359
Speaker 2: people in the company looked at it, they'd be like,

500
00:26:45,400 --> 00:26:48,640
Speaker 2: I don't know how this will appeel to anyone, but

501
00:26:48,760 --> 00:26:49,280
Speaker 2: you got it.

502
00:26:49,440 --> 00:26:52,320
Speaker 4: I also feel like being like like I am imagining

503
00:26:52,359 --> 00:26:56,920
Speaker 4: the stiffs at these like Metro Los Angeles being like

504
00:26:56,920 --> 00:26:59,359
Speaker 4: like being pitched this and like I have no idea

505
00:26:59,640 --> 00:27:02,280
Speaker 4: what is this? But just go for it?

506
00:27:02,400 --> 00:27:05,280
Speaker 2: Yeah? Yeah, and it's working. It's it's very successful.

507
00:27:05,320 --> 00:27:07,720
Speaker 3: Is what happens when you give gen Z creative license exactly?

508
00:27:07,800 --> 00:27:10,560
Speaker 2: They make nonsense, but it works.

509
00:27:10,720 --> 00:27:11,160
Speaker 1: It works.

510
00:27:11,440 --> 00:27:14,840
Speaker 2: Yeah. But this is from Wendy's, which I feel like

511
00:27:14,960 --> 00:27:17,119
Speaker 2: is very known for their Twitter accounts and you know,

512
00:27:17,720 --> 00:27:18,320
Speaker 2: knock people.

513
00:27:18,320 --> 00:27:19,640
Speaker 1: They've been kind of on the bandwagon.

514
00:27:19,720 --> 00:27:22,879
Speaker 2: Yeah, I feel like they Yeah, they've been kind of

515
00:27:22,920 --> 00:27:27,240
Speaker 2: the start on the what's the word bleeding here?

516
00:27:27,560 --> 00:27:30,680
Speaker 3: Yes, so true, the bleeding leading edge.

517
00:27:30,480 --> 00:27:32,880
Speaker 2: The bleeding leaning edge. What does that mean? Who knows.

518
00:27:34,840 --> 00:27:34,959
Speaker 3: This?

519
00:27:35,160 --> 00:27:35,800
Speaker 2: This clip?

520
00:27:37,280 --> 00:27:47,040
Speaker 3: Dead man's Yes, that's it, that's it. How did that

521
00:27:47,080 --> 00:27:47,399
Speaker 3: one do?

522
00:27:47,960 --> 00:27:49,960
Speaker 1: What is going on with the Wendy's.

523
00:27:50,200 --> 00:27:51,399
Speaker 3: I don't know how many likes it.

524
00:27:51,440 --> 00:27:54,000
Speaker 1: I get three, not a.

525
00:27:54,000 --> 00:27:59,240
Speaker 2: Ton, but still a fair amount for for that video video.

526
00:28:00,200 --> 00:28:02,040
Speaker 2: I don't actually think the comments were that positive on

527
00:28:02,119 --> 00:28:14,080
Speaker 2: that one. Yeah, I don't know.

528
00:28:16,320 --> 00:28:19,320
Speaker 3: I think one is going a little crazy overboard.

529
00:28:19,440 --> 00:28:35,520
Speaker 10: Someone whoever's making these tiktoks million, this is great, Oh wow.

530
00:28:35,880 --> 00:28:37,000
Speaker 2: Very favorably received.

531
00:28:37,080 --> 00:28:41,760
Speaker 4: Yeah, eight million, two point eight million for just using it. Yeah,

532
00:28:41,960 --> 00:28:45,240
Speaker 4: like using like this prom smart Yeah exactly.

533
00:28:46,640 --> 00:28:48,960
Speaker 2: Oh it's great. You have to play the original, play

534
00:28:49,000 --> 00:28:49,840
Speaker 2: the original Bill Hater.

535
00:28:50,160 --> 00:28:50,360
Speaker 1: Yeah.

536
00:28:50,760 --> 00:28:52,320
Speaker 3: Yeah, there's Bill Hater dancing.

537
00:28:52,520 --> 00:28:53,320
Speaker 1: Yeah, it's great.

538
00:28:53,360 --> 00:28:57,760
Speaker 4: It's kind of like, uh yeah, what an example of

539
00:28:57,800 --> 00:28:59,719
Speaker 4: one of those of the Bill Hater dancing is like

540
00:29:00,080 --> 00:29:04,200
Speaker 4: when you have to work like all the time, like paybills,

541
00:29:04,440 --> 00:29:07,440
Speaker 4: but then you just browse Zillow.

542
00:29:07,280 --> 00:29:09,560
Speaker 1: Instead and it's like, right, the guy dancing.

543
00:29:09,760 --> 00:29:14,800
Speaker 2: I feel like a lot of companies are benefiting from random,

544
00:29:15,000 --> 00:29:18,640
Speaker 2: brand new content, like it's another not you know, actually

545
00:29:18,760 --> 00:29:21,560
Speaker 2: paying for it. But a lot of people on TikTok

546
00:29:21,560 --> 00:29:23,200
Speaker 2: are just like Target.

547
00:29:22,880 --> 00:29:25,480
Speaker 4: Has just I feel like Target is an example, yes,

548
00:29:25,760 --> 00:29:28,440
Speaker 4: this gen z nonsense thing where they just have become

549
00:29:28,600 --> 00:29:30,680
Speaker 4: the brand to like make a joke about your girlfriend

550
00:29:30,720 --> 00:29:32,920
Speaker 4: going to and spending too much time on Yeah.

551
00:29:32,760 --> 00:29:35,120
Speaker 3: Everyone loves to go to Target. And what's his name?

552
00:29:35,200 --> 00:29:38,440
Speaker 7: Jules looks so good where he hands the phone uh

553
00:29:38,560 --> 00:29:41,040
Speaker 7: to the to the girl and he's like, hey, can

554
00:29:41,080 --> 00:29:43,600
Speaker 7: you film this for me real quick? And then he's

555
00:29:43,640 --> 00:29:48,320
Speaker 7: like nectar, Julian, Yeah, Julian, He's always in Target. So

556
00:29:48,400 --> 00:29:50,880
Speaker 7: like Target has like it's not an ad but like

557
00:29:51,240 --> 00:29:54,600
Speaker 7: but it's getting Yeah, yeah, they've gotten this like side

558
00:29:54,600 --> 00:29:56,800
Speaker 7: association with it that boosts the liking app.

559
00:29:57,160 --> 00:30:00,520
Speaker 2: And McDonald's did a very similar thing. I didn't want

560
00:30:00,520 --> 00:30:02,160
Speaker 2: to I didn't want to wrap them right now, but

561
00:30:02,920 --> 00:30:06,880
Speaker 2: what's up with McDonald We're boycotting that, So I'm not.

562
00:30:06,840 --> 00:30:08,000
Speaker 3: Gonna play any of the videos.

563
00:30:08,040 --> 00:30:10,280
Speaker 2: But they did a very similar thing with the Grimace shake.

564
00:30:11,120 --> 00:30:14,280
Speaker 2: If you heard anything about that, Everyone was doing the

565
00:30:14,280 --> 00:30:16,440
Speaker 2: Grimma shake thing and that was all over TikTok and

566
00:30:16,440 --> 00:30:19,040
Speaker 2: they were just getting a bunch of like content from that,

567
00:30:19,320 --> 00:30:22,560
Speaker 2: but they weren't paying anyone for But yeah, so it's

568
00:30:22,600 --> 00:30:25,000
Speaker 2: like a lot of that, like companies, you know, posting

569
00:30:25,040 --> 00:30:27,520
Speaker 2: a video or something and then all of these other

570
00:30:27,600 --> 00:30:29,440
Speaker 2: TikTokers jumping on it.

571
00:30:29,360 --> 00:30:32,080
Speaker 4: And it's almost like like the Internet almost like you

572
00:30:32,240 --> 00:30:35,440
Speaker 4: taped the original EO into something that will work and

573
00:30:35,480 --> 00:30:36,960
Speaker 4: become super viral exactly.

574
00:30:37,160 --> 00:30:39,240
Speaker 3: Remember the other one, the adults Swim one that was

575
00:30:39,280 --> 00:30:40,120
Speaker 3: like everywhere.

576
00:30:40,640 --> 00:30:42,640
Speaker 2: That's so true. Actually you should hold that. Yeah, that's

577
00:30:42,640 --> 00:30:46,520
Speaker 2: a great example. So do you remember, like Adult Swim

578
00:30:46,560 --> 00:30:47,440
Speaker 2: from what was that from?

579
00:30:48,720 --> 00:30:52,160
Speaker 7: So Kate, I actually know this. That was this the

580
00:30:52,240 --> 00:30:55,200
Speaker 7: transition scene. So in like between the Adult Swim things,

581
00:30:55,240 --> 00:30:59,160
Speaker 7: they would have these super weird, wacky, creative transition things

582
00:30:59,200 --> 00:31:01,400
Speaker 7: into the ads for new episodes.

583
00:31:02,000 --> 00:31:04,000
Speaker 2: Here's an example, and Adult Swim is getting so much

584
00:31:04,000 --> 00:31:08,480
Speaker 2: content for this, like.

585
00:31:08,520 --> 00:31:12,920
Speaker 1: Right in the corner, but go back and go to

586
00:31:13,000 --> 00:31:14,360
Speaker 1: the twenty million.

587
00:31:14,520 --> 00:31:17,840
Speaker 2: Yeah, and people were being very creative with this, like

588
00:31:17,920 --> 00:31:20,080
Speaker 2: I saw so many really cool ones.

589
00:31:38,640 --> 00:31:42,760
Speaker 3: Whoa yeah, and there was like tons of these.

590
00:31:45,480 --> 00:31:48,200
Speaker 1: How do they do that? I don't know, that's cool.

591
00:31:48,800 --> 00:31:51,960
Speaker 2: Yeah, but there was a bunch of these Adult Swim

592
00:31:52,040 --> 00:31:54,280
Speaker 2: stuff and not sponsored by Adult Swim.

593
00:31:54,440 --> 00:31:56,480
Speaker 3: It was just something that it was, yeah, like.

594
00:31:58,280 --> 00:32:01,959
Speaker 2: It was cool posting really good videos, really high quality

595
00:32:02,040 --> 00:32:03,360
Speaker 2: videos that they weren't getting paid for.

596
00:32:03,440 --> 00:32:07,080
Speaker 3: And that's a nostalgic too, exactly, very very much.

597
00:32:07,720 --> 00:32:11,480
Speaker 7: Honestly, that one is the epitome of nostalgic nonsense because

598
00:32:11,680 --> 00:32:14,240
Speaker 7: obviously it's like that's like the early two thousands like

599
00:32:14,280 --> 00:32:18,200
Speaker 7: transitions that they would play and the the whole vibe

600
00:32:18,280 --> 00:32:20,760
Speaker 7: of the adult swim transitions word that it was nonsense.

601
00:32:20,800 --> 00:32:22,800
Speaker 7: You spill milk and you dry it, and it shows

602
00:32:22,840 --> 00:32:24,040
Speaker 7: adult swim exactly.

603
00:32:24,120 --> 00:32:25,480
Speaker 3: Yeah, it's the epitome of that.

604
00:32:25,680 --> 00:32:30,040
Speaker 2: So such a great point. But at the core of it,

605
00:32:32,120 --> 00:32:35,760
Speaker 2: yeah up, double double high fives. But at the core

606
00:32:35,800 --> 00:32:38,440
Speaker 2: of this, I think, you know, we've talked about nonsense.

607
00:32:38,760 --> 00:32:42,920
Speaker 2: I think it really is absurdism. Play that play, that

608
00:32:43,040 --> 00:32:48,200
Speaker 2: play that music. Absurdism. Absurdist art is unconventional, nonsensical, and

609
00:32:48,320 --> 00:32:52,560
Speaker 2: often devoid of any meaning. Salvador Dali rene and these

610
00:32:52,600 --> 00:32:55,800
Speaker 2: are artists that might conjure up feelings of absurdism in

611
00:32:55,800 --> 00:32:58,800
Speaker 2: their art. This is an art style that came after

612
00:32:58,880 --> 00:33:01,720
Speaker 2: a period of unrest, to quote the Norton Anthology of

613
00:33:01,720 --> 00:33:07,040
Speaker 2: Theater History, as the social upheavals of these revolutions around

614
00:33:07,200 --> 00:33:10,360
Speaker 2: nineteenth century Europe grew more and more violent and unsettling,

615
00:33:10,640 --> 00:33:15,360
Speaker 2: Western societies placed greater emphasis on subjective experience and irrational

616
00:33:15,400 --> 00:33:18,840
Speaker 2: desires and belief. That was from page fifty four of

617
00:33:18,840 --> 00:33:24,560
Speaker 2: the Norton Anthology. Take that my theater degree did pay off. Yeah,

618
00:33:24,640 --> 00:33:28,800
Speaker 2: so my mustache is yes, yes, very much so. But yeah,

619
00:33:28,800 --> 00:33:31,640
Speaker 2: so that's a little bit of background on absurdism, and

620
00:33:31,680 --> 00:33:33,640
Speaker 2: I feel like that is something that a lot of

621
00:33:33,640 --> 00:33:38,400
Speaker 2: these videos capture. And you might be saying, what unrest, Sophia.

622
00:33:39,360 --> 00:33:42,640
Speaker 2: Look around, We've got tons of unrest, We've got climate change,

623
00:33:42,680 --> 00:33:46,400
Speaker 2: we got potics, we got war, got all that unrest,

624
00:33:46,640 --> 00:33:51,080
Speaker 2: and we also have the entire Internet at our fingertips. Yeah,

625
00:33:51,120 --> 00:33:52,800
Speaker 2: put the Internet at my fingertips.

626
00:33:53,840 --> 00:33:56,400
Speaker 1: Editors, like, we live in an absurd world.

627
00:33:56,560 --> 00:33:59,720
Speaker 2: We live in an absurd world. And so in response

628
00:33:59,760 --> 00:34:03,040
Speaker 2: to that, the same way that this happened, what period

629
00:34:03,120 --> 00:34:06,600
Speaker 2: did I say, the nineteenth century Europe as they were

630
00:34:06,640 --> 00:34:09,520
Speaker 2: dealing with their unrest and they you know, returned that

631
00:34:09,840 --> 00:34:12,440
Speaker 2: or you know, created a bunch of absurdis art to

632
00:34:12,440 --> 00:34:15,480
Speaker 2: deal with that. So two has gen Z right.

633
00:34:15,560 --> 00:34:18,799
Speaker 4: So it's like basically j Z's world just doesn't make

634
00:34:18,880 --> 00:34:21,520
Speaker 4: sense at all because they've been put into this like

635
00:34:21,560 --> 00:34:23,479
Speaker 4: where we're like, okay, they can't like afford a house,

636
00:34:23,920 --> 00:34:27,160
Speaker 4: not able to get jobs. Politics doesn't make sense. The

637
00:34:27,280 --> 00:34:30,239
Speaker 4: Internet is just like blown into your brain at an

638
00:34:30,320 --> 00:34:31,279
Speaker 4: early age and.

639
00:34:31,400 --> 00:34:33,680
Speaker 2: You're dealing with so much, so much stimulation.

640
00:34:33,880 --> 00:34:36,680
Speaker 4: Yeah, and so the overstimulation is just it's almost like

641
00:34:36,680 --> 00:34:39,239
Speaker 4: static on a TV where it just totally doesn't make sense.

642
00:34:39,320 --> 00:34:42,600
Speaker 4: And thus the meme culture of gen Z is this

643
00:34:42,840 --> 00:34:48,200
Speaker 4: like almost like embodiment of the absurdism that yeah, it's

644
00:34:49,120 --> 00:34:49,520
Speaker 4: I think.

645
00:34:49,360 --> 00:34:52,319
Speaker 7: It's also interesting because like, you know, before you had

646
00:34:52,320 --> 00:34:55,200
Speaker 7: the Internet, you have these like very big like ABC

647
00:34:55,400 --> 00:34:59,360
Speaker 7: NBC production companies, very like sterile and tightly controlling the

648
00:34:59,400 --> 00:35:02,160
Speaker 7: programming that they had. But now it's like gen Z

649
00:35:02,320 --> 00:35:05,360
Speaker 7: is the first generation that grew up with the Internet

650
00:35:05,360 --> 00:35:08,160
Speaker 7: and the absurdism of it, and so there now where

651
00:35:08,200 --> 00:35:10,280
Speaker 7: it used to be like you know, tiny little pockets

652
00:35:10,320 --> 00:35:12,520
Speaker 7: and group chats and stuff when the Internet first started

653
00:35:12,520 --> 00:35:15,200
Speaker 7: because it was so small, But now that entire generation

654
00:35:15,280 --> 00:35:17,399
Speaker 7: has been raised by the Internet, they're like, we don't

655
00:35:17,440 --> 00:35:22,600
Speaker 7: want things like SNL, NBC to reflect our you know, expressions.

656
00:35:22,640 --> 00:35:27,520
Speaker 7: It's the absurdism of Internet like born content, Internet native content.

657
00:35:27,640 --> 00:35:30,040
Speaker 4: And because they like everything is on the Internet, they

658
00:35:30,040 --> 00:35:33,040
Speaker 4: can take like a meme or like they can take

659
00:35:33,040 --> 00:35:36,120
Speaker 4: a song from the nineties or early two thousand and

660
00:35:36,239 --> 00:35:38,719
Speaker 4: mash it up right with something happening right now, and

661
00:35:38,760 --> 00:35:42,160
Speaker 4: you have like basically gen Z pulling from all these

662
00:35:42,200 --> 00:35:45,400
Speaker 4: just spent timelines at once to create this like crazy

663
00:35:45,760 --> 00:35:47,880
Speaker 4: little like artistic piece that.

664
00:35:47,960 --> 00:35:48,800
Speaker 1: Puts it all together.

665
00:35:48,880 --> 00:35:51,360
Speaker 4: And I guess that's like the memes that we're seeing

666
00:35:51,360 --> 00:35:53,600
Speaker 4: that just are beyond comprehension. Yeah.

667
00:35:53,640 --> 00:35:56,480
Speaker 2: And there's also I think a need to grab attention

668
00:35:56,600 --> 00:35:59,280
Speaker 2: very quickly, and that's why TikTok has become so popular

669
00:35:59,400 --> 00:36:03,760
Speaker 2: and also maybe lowered our attentions vans definitely, yeah, yeah,

670
00:36:03,800 --> 00:36:06,840
Speaker 2: and so you have to be very quick about grabbing

671
00:36:07,040 --> 00:36:12,600
Speaker 2: your viewers attention. Yeah, and like you have like five seconds. Yeah,

672
00:36:12,760 --> 00:36:16,719
Speaker 2: let's leave it off a second, like seconds skit that

673
00:36:16,800 --> 00:36:21,080
Speaker 2: might explain does anyone have keys on them? We might

674
00:36:21,120 --> 00:36:23,600
Speaker 2: not actually be able to skid if you don't have keys. Okay,

675
00:36:23,719 --> 00:36:25,200
Speaker 2: let's give the skit. It's not that important.

676
00:36:26,120 --> 00:36:27,000
Speaker 3: I want you to do it.

677
00:36:27,040 --> 00:36:31,640
Speaker 2: Okay, added some keys into here.

678
00:36:32,600 --> 00:36:34,400
Speaker 1: Okay, we're getting keys.

679
00:36:34,680 --> 00:36:36,800
Speaker 3: Okay, keys are being got.

680
00:36:36,280 --> 00:36:38,400
Speaker 2: Ye here, keys.

681
00:36:39,560 --> 00:36:41,160
Speaker 1: Get the keys.

682
00:36:41,280 --> 00:36:41,480
Speaker 9: Yeah.

683
00:36:41,680 --> 00:36:44,560
Speaker 2: Lights up. Unnamed tech company jangling keys in front of

684
00:36:44,600 --> 00:36:47,520
Speaker 2: gen Z baby as they start to focus on something else, right,

685
00:36:47,600 --> 00:36:48,920
Speaker 2: look at somewhere else.

686
00:36:49,880 --> 00:36:50,800
Speaker 3: Jens babies.

687
00:36:51,120 --> 00:36:55,200
Speaker 2: Look look at the keys, the keys. Buy this iPhone.

688
00:36:54,880 --> 00:37:01,239
Speaker 3: Okay, there you go, you did it.

689
00:37:01,320 --> 00:37:08,960
Speaker 2: That's fun. I really grab I didn't do any such thing.

690
00:37:11,360 --> 00:37:14,920
Speaker 2: But the point of that skits was that yeah you have,

691
00:37:15,080 --> 00:37:17,759
Speaker 2: you have very little time to grab attention, and so

692
00:37:17,840 --> 00:37:19,160
Speaker 2: I think a lot of people and a lot of

693
00:37:19,200 --> 00:37:21,920
Speaker 2: companies are like, we need to make something so weird,

694
00:37:22,400 --> 00:37:25,600
Speaker 2: something you've never seen before, something that's like you're watching it,

695
00:37:25,680 --> 00:37:29,680
Speaker 2: you're like, why would anyone ever make this? And that's

696
00:37:29,840 --> 00:37:34,319
Speaker 2: what stands out. I do have an example. I do

697
00:37:34,440 --> 00:37:37,600
Speaker 2: have an example of one company that really stood out

698
00:37:37,640 --> 00:37:40,920
Speaker 2: to me that this is from scrub Daddy We've.

699
00:37:40,760 --> 00:37:47,399
Speaker 1: Ever seen that's really good?

700
00:37:48,120 --> 00:37:52,880
Speaker 2: Which that was also another like meme that was like

701
00:37:52,880 --> 00:37:54,640
Speaker 2: the chat you.

702
00:37:54,640 --> 00:37:58,080
Speaker 4: See the original chat original, So we can see like

703
00:37:58,160 --> 00:37:59,720
Speaker 4: where this comes from.

704
00:38:00,080 --> 00:38:01,719
Speaker 1: What is the concept between the chads?

705
00:38:02,120 --> 00:38:03,480
Speaker 2: I really couldn't tell you.

706
00:38:03,840 --> 00:38:04,799
Speaker 1: I think it was.

707
00:38:07,480 --> 00:38:10,200
Speaker 2: Actually if you go under if you go back to

708
00:38:10,239 --> 00:38:14,440
Speaker 2: that video Riley, if you go onto like under the sound,

709
00:38:14,600 --> 00:38:15,960
Speaker 2: you might find the original.

710
00:38:16,080 --> 00:38:16,680
Speaker 5: Yeah.

711
00:38:16,800 --> 00:38:26,560
Speaker 2: Yeah, there you go. That's the essence of the scrub Daddy. Yeah. Yeah.

712
00:38:26,680 --> 00:38:30,319
Speaker 7: It's like it's like normal, okay, whatever, whatever, dude, and

713
00:38:30,360 --> 00:38:31,000
Speaker 7: then it's like.

714
00:38:31,000 --> 00:38:33,920
Speaker 3: Big chad men doing the big chad men.

715
00:38:34,440 --> 00:38:38,640
Speaker 4: And for all our audio listeners, that was she made

716
00:38:38,680 --> 00:38:41,560
Speaker 4: my whole week spelled w H O.

717
00:38:41,760 --> 00:38:45,920
Speaker 1: L E and then uh w E K and then

718
00:38:45,920 --> 00:38:49,799
Speaker 1: The second one was h O L E w E.

719
00:38:50,080 --> 00:38:52,640
Speaker 2: We should I have been describing all of the videos

720
00:38:52,680 --> 00:38:55,840
Speaker 2: that we've been watching for the audio listeners ideally, well, okay,

721
00:38:55,880 --> 00:39:01,040
Speaker 2: well we're gonna have to go back, okay, okay for

722
00:39:01,120 --> 00:39:04,879
Speaker 2: all our audio listeners. That was a scrub Daddy like these,

723
00:39:05,520 --> 00:39:08,400
Speaker 2: the sponge normal and then it was stretched out to

724
00:39:08,440 --> 00:39:13,000
Speaker 2: look like a chad h yeah, which was very well received.

725
00:39:13,040 --> 00:39:16,719
Speaker 2: Everyone loved it, and we're a little bit confused by it,

726
00:39:16,800 --> 00:39:18,480
Speaker 2: but that's what you want's let's.

727
00:39:18,320 --> 00:39:20,960
Speaker 4: Look at just like, how can we work our product

728
00:39:20,960 --> 00:39:23,120
Speaker 4: into a meat.

729
00:39:23,719 --> 00:39:24,120
Speaker 9: Exactly?

730
00:39:24,320 --> 00:39:25,840
Speaker 3: Yeah, it's me exactly.

731
00:39:25,920 --> 00:39:29,359
Speaker 2: And so we have this other one from scrub Daddy.

732
00:39:30,160 --> 00:39:32,680
Speaker 2: What's up mother? You ready to get cream?

733
00:39:32,880 --> 00:39:33,040
Speaker 9: Well?

734
00:39:33,120 --> 00:39:36,440
Speaker 13: I sure am. The scrub Daddy ship all purpose cleaning

735
00:39:36,480 --> 00:39:39,879
Speaker 13: cream now that's what I'm talking about. Get cream and

736
00:39:40,160 --> 00:39:44,080
Speaker 13: clean this year, which is awesome all purpose cream cleanser.

737
00:39:44,360 --> 00:39:45,120
Speaker 3: It's pretty good.

738
00:39:46,840 --> 00:39:51,480
Speaker 13: Scrub Daddy stip all purpose cleaning cream available on our website.

739
00:39:52,280 --> 00:39:53,920
Speaker 3: The little little.

740
00:39:58,480 --> 00:40:02,840
Speaker 2: Subtile there's yeah, I don't know what they're doing. It's working.

741
00:40:03,280 --> 00:40:08,479
Speaker 2: Everyone's buying scrub Daddy. Yes, yeah, they don't care.

742
00:40:08,760 --> 00:40:09,320
Speaker 3: Unhinged.

743
00:40:09,560 --> 00:40:13,480
Speaker 1: Unhinged is a good yeah, and that absurd.

744
00:40:17,719 --> 00:40:23,240
Speaker 2: No, don't Actually it's fine. Yeah, it's it's it's weird,

745
00:40:23,320 --> 00:40:25,080
Speaker 2: it's weird. And we got we got one more one

746
00:40:25,120 --> 00:40:31,080
Speaker 2: more fun. Scrub Daddy is scrub Daddy one. This is

747
00:40:31,120 --> 00:40:37,080
Speaker 2: also a scrub Daddy one. Yes, got the fuck out

748
00:40:38,000 --> 00:40:42,840
Speaker 2: that I don't know, wizard telling you to get the

749
00:40:43,000 --> 00:40:43,279
Speaker 2: f out?

750
00:40:43,320 --> 00:40:45,400
Speaker 1: Oh my god. Okay, but it's working.

751
00:40:45,520 --> 00:40:46,040
Speaker 3: It's working.

752
00:40:46,200 --> 00:40:49,560
Speaker 2: It's working. Everyone likes it. It doesn't make any sense,

753
00:40:49,560 --> 00:40:55,120
Speaker 2: and everyone likes it. That's the point of the video. Yeah,

754
00:40:55,880 --> 00:40:58,320
Speaker 2: with thoughts, what does that make you feel?

755
00:40:58,680 --> 00:41:01,600
Speaker 4: It makes me feel like, I guess I kind of

756
00:41:01,600 --> 00:41:02,680
Speaker 4: want to buy a scrub Dad.

757
00:41:02,880 --> 00:41:04,400
Speaker 2: Only I already have scrub Daddy.

758
00:41:04,880 --> 00:41:12,600
Speaker 7: Yes, yeah, as possible, right, yeah comes yeah. And also yeah,

759
00:41:12,640 --> 00:41:15,160
Speaker 7: it's like those are interesting too, because one thing about

760
00:41:15,160 --> 00:41:17,839
Speaker 7: the Grimace Shake is I don't know if m because

761
00:41:17,880 --> 00:41:21,759
Speaker 7: it was like horror and gore those and and these ones.

762
00:41:21,920 --> 00:41:24,160
Speaker 7: It's almost like they're taking the narrative and it's like

763
00:41:24,440 --> 00:41:28,279
Speaker 7: in a at worst a neutral light, but mostly like

764
00:41:28,360 --> 00:41:30,919
Speaker 7: a positive light where it's like, oh it's funny. Oh,

765
00:41:30,960 --> 00:41:33,640
Speaker 7: it's like playing with the meme and the idea behind it.

766
00:41:33,719 --> 00:41:34,480
Speaker 3: Yeah, yeah, that.

767
00:41:34,440 --> 00:41:39,000
Speaker 2: Actually leads really perfectly into our next video. Yeah, well,

768
00:41:39,040 --> 00:41:42,160
Speaker 2: I wonder if you guys can guess what company you

769
00:41:42,280 --> 00:41:48,840
Speaker 2: think really encapsulates gen Z? Like, yeah, you know, because

770
00:41:48,840 --> 00:41:50,520
Speaker 2: you breathe some of the script.

771
00:41:51,640 --> 00:41:54,000
Speaker 3: This is just hot hydro flasks.

772
00:41:54,320 --> 00:41:58,960
Speaker 4: Nos are like, actually, oh that's a good one.

773
00:42:00,080 --> 00:42:01,360
Speaker 3: Else is gen Z gen Z?

774
00:42:02,280 --> 00:42:02,600
Speaker 5: Gen Z?

775
00:42:02,719 --> 00:42:04,680
Speaker 3: Yes, frank things is that gen Z?

776
00:42:04,960 --> 00:42:05,520
Speaker 9: That was?

777
00:42:06,719 --> 00:42:09,480
Speaker 3: Isn't that like? Isn't she like it's like a kids thing?

778
00:42:10,160 --> 00:42:10,200
Speaker 13: No?

779
00:42:12,120 --> 00:42:17,440
Speaker 7: Think bigger, think bigger, bigger, like like big giant company.

780
00:42:17,640 --> 00:42:20,719
Speaker 2: Yeah, I guess are they trying to come in pretty big?

781
00:42:22,360 --> 00:42:23,279
Speaker 2: Not that big?

782
00:42:23,360 --> 00:42:28,160
Speaker 3: Everybody loves it? All right.

783
00:42:28,760 --> 00:42:32,360
Speaker 2: What's the color of the plant next to you, John Green?

784
00:42:32,560 --> 00:42:36,359
Speaker 2: What makes you think green leaves? No?

785
00:42:36,719 --> 00:42:38,680
Speaker 3: Sweet greens company?

786
00:42:38,920 --> 00:42:39,960
Speaker 2: A company that's.

787
00:42:39,760 --> 00:42:43,680
Speaker 3: Green, A company that's green and little is an owl?

788
00:42:44,520 --> 00:42:44,680
Speaker 5: Oh?

789
00:42:45,160 --> 00:42:48,719
Speaker 7: Lingo, you know that was my first guess, But I

790
00:42:48,719 --> 00:42:49,760
Speaker 7: thought it was too.

791
00:42:49,600 --> 00:42:53,240
Speaker 2: Obvious that we wanted obvious. That's the point. Yes, anyway,

792
00:42:53,320 --> 00:42:58,680
Speaker 2: so due Lingo, we got there eventtionally, eventually, eventually that's

793
00:42:58,719 --> 00:43:01,640
Speaker 2: the next company. We're going to take little looks yet. Okay,

794
00:43:02,400 --> 00:43:04,880
Speaker 2: so we're gonna we're gonna look at why.

795
00:43:04,760 --> 00:43:05,480
Speaker 1: Are we looking at them?

796
00:43:05,520 --> 00:43:05,600
Speaker 8: Like?

797
00:43:05,600 --> 00:43:06,160
Speaker 1: What have they done?

798
00:43:06,200 --> 00:43:07,000
Speaker 2: Well, I think.

799
00:43:07,200 --> 00:43:07,239
Speaker 13: So.

800
00:43:07,360 --> 00:43:10,480
Speaker 2: I feel like Duelingo has been in you know, as

801
00:43:10,520 --> 00:43:13,319
Speaker 2: I said, for other companies, they've everyone knows about them,

802
00:43:13,680 --> 00:43:18,719
Speaker 2: very popular, but I think they've gained some very specific

803
00:43:18,840 --> 00:43:21,759
Speaker 2: like people, A reputation that's a great word, Yeah, a

804
00:43:21,840 --> 00:43:25,239
Speaker 2: reputation based off of how you know, like the like

805
00:43:25,280 --> 00:43:27,680
Speaker 2: whenever you do your du Lingo lessons, you'll get like

806
00:43:27,920 --> 00:43:31,000
Speaker 2: pop ups saying like, you know, do your do Lingle lessons?

807
00:43:31,080 --> 00:43:35,400
Speaker 2: Do it now? And they're vaguely threatening. Yeah, And so

808
00:43:35,440 --> 00:43:39,239
Speaker 2: I think I think du Lingo took the popular reputation

809
00:43:39,440 --> 00:43:42,160
Speaker 2: and played off of that very well in their ads,

810
00:43:42,560 --> 00:43:44,719
Speaker 2: and so I think that's why they're succeeding so well.

811
00:43:44,840 --> 00:43:48,160
Speaker 4: So it's almost like they personified their mascot to be

812
00:43:48,360 --> 00:43:51,680
Speaker 4: like within the gen Z aesthetic and the reputation gen

813
00:43:51,800 --> 00:43:53,320
Speaker 4: Z gave their mascot exactly.

814
00:43:53,360 --> 00:43:55,799
Speaker 2: And I think originally the mascot was supposed to be cute.

815
00:43:55,800 --> 00:43:59,400
Speaker 2: It was like this cute little ass like, yeah, it

816
00:43:59,480 --> 00:44:02,560
Speaker 2: is cute, but then everyone was like, no, this owl

817
00:44:02,680 --> 00:44:06,399
Speaker 2: is a psychopath. He's gonna murder me, and was like yes,

818
00:44:06,560 --> 00:44:09,759
Speaker 2: and we love it. Let's look, let's look at a

819
00:44:09,840 --> 00:44:10,520
Speaker 2: first view.

820
00:44:10,800 --> 00:44:13,480
Speaker 1: Oh, cheats.

821
00:44:31,440 --> 00:44:35,080
Speaker 2: Is gonna murder me exactly. And this isn't just the ads.

822
00:44:35,320 --> 00:44:37,400
Speaker 2: This is also like I have dou Lingo on my

823
00:44:37,480 --> 00:44:41,120
Speaker 2: phone and it's also on just the the icon on

824
00:44:41,160 --> 00:44:43,680
Speaker 2: your phone. I remember, I was like, I hadn't done

825
00:44:44,000 --> 00:44:46,840
Speaker 2: a lesson in a week, and can you look up

826
00:44:46,880 --> 00:44:48,960
Speaker 2: du lingo melting. This is what popped up on my

827
00:44:49,000 --> 00:44:51,400
Speaker 2: screen and it literally jumps scared. I was frightened. And

828
00:44:51,400 --> 00:44:53,480
Speaker 2: this is a popular question. People are asking, why is

829
00:44:53,520 --> 00:44:57,320
Speaker 2: my melting? That's this is not my phone because I

830
00:44:57,360 --> 00:45:06,400
Speaker 2: didn't do Lingo episodes and so it's not only you know,

831
00:45:06,520 --> 00:45:10,719
Speaker 2: the ads, the popular rep reputation is also like they're

832
00:45:10,760 --> 00:45:14,560
Speaker 2: playing they're using it in their actual appy. Yeah, so

833
00:45:14,600 --> 00:45:16,160
Speaker 2: this changed. This wasn't here before.

834
00:45:16,600 --> 00:45:18,040
Speaker 3: This is new.

835
00:45:17,560 --> 00:45:22,480
Speaker 1: This is new, Like we have a psychotic bird mascot.

836
00:45:22,160 --> 00:45:26,279
Speaker 2: Exactly, and they're they're using that to their advantage. I

837
00:45:26,320 --> 00:45:27,160
Speaker 2: don't know what do you mean?

838
00:45:27,680 --> 00:45:29,399
Speaker 1: Is there any examples.

839
00:45:29,000 --> 00:45:30,919
Speaker 2: That that's what that was how they used it?

840
00:45:31,080 --> 00:45:32,080
Speaker 1: I want more?

841
00:45:32,200 --> 00:45:35,560
Speaker 3: Do we need to get somebody? We do?

842
00:45:36,360 --> 00:45:39,160
Speaker 2: We do, we have more videos, but let's do a

843
00:45:39,200 --> 00:45:43,960
Speaker 2: little skit. Let's do a little skit. Okay, scene customer

844
00:45:44,040 --> 00:45:48,080
Speaker 2: furiously finishing their dual lesson in the dark, crying sounds

845
00:45:48,120 --> 00:45:49,920
Speaker 2: play from the app both.

846
00:45:53,280 --> 00:45:59,160
Speaker 14: You haven't done your lessons. You've made Duo very angry.

847
00:45:59,400 --> 00:46:01,880
Speaker 3: So please no, just could be one more.

848
00:46:01,800 --> 00:46:11,440
Speaker 14: Stre Duo doesn't give second chances.

849
00:46:08,719 --> 00:46:11,520
Speaker 2: And then you die. And that's how it actually is.

850
00:46:12,120 --> 00:46:20,400
Speaker 2: You die if you don't do your du Lingo episode. Exactly. Yeah,

851
00:46:20,440 --> 00:46:23,760
Speaker 2: So there's those type of ads, and you know, Dueling

852
00:46:23,920 --> 00:46:28,279
Speaker 2: is plan on the terrifying presence of their album video of.

853
00:46:28,600 --> 00:46:31,920
Speaker 4: Like the Duelingo account, like like do they from the

854
00:46:31,920 --> 00:46:34,839
Speaker 4: They have like videos on the Dueling account of like

855
00:46:35,120 --> 00:46:37,799
Speaker 4: the mascot chasing after people and killing people.

856
00:46:37,840 --> 00:46:39,239
Speaker 2: Oh, I don't have one of those, but we can

857
00:46:39,280 --> 00:46:43,560
Speaker 2: look into those terrifying, terrifying banned du Lingo ad that

858
00:46:43,560 --> 00:46:44,240
Speaker 2: looks promising.

859
00:46:45,760 --> 00:46:52,040
Speaker 3: Yes see, this is an example of an ad that.

860
00:46:52,080 --> 00:46:53,359
Speaker 2: Would not be good for.

861
00:46:54,080 --> 00:46:56,759
Speaker 3: Exactly hates this.

862
00:46:57,120 --> 00:47:01,520
Speaker 1: Yeah, if they do this is kind of back rooms.

863
00:47:03,080 --> 00:47:06,160
Speaker 2: I got up. This's just literally my skit that we

864
00:47:06,280 --> 00:47:12,120
Speaker 2: just did. This, just the skit that I just did.

865
00:47:12,160 --> 00:47:18,920
Speaker 2: I don't even see this. Did I just predict an

866
00:47:18,960 --> 00:47:28,200
Speaker 2: ad I think you did for our audio listeners that

867
00:47:28,360 --> 00:47:37,120
Speaker 2: was a person kidnapped I think about to kill them. Yeah, anyway.

868
00:47:37,800 --> 00:47:43,040
Speaker 2: So that is that's one, you know, genre of duo's ads.

869
00:47:43,480 --> 00:47:46,360
Speaker 2: But they also have a completely different genre which I.

870
00:47:46,520 --> 00:47:49,640
Speaker 4: Don't think place demonic creepy.

871
00:47:49,719 --> 00:47:52,720
Speaker 2: Yes, yes, and this one I don't think has anything

872
00:47:52,800 --> 00:47:57,920
Speaker 2: to do with the reputation that they you know, created

873
00:47:58,880 --> 00:48:00,840
Speaker 2: or you know, the popular popular reputation.

874
00:48:01,400 --> 00:48:15,480
Speaker 5: Let's let's play it.

875
00:48:17,760 --> 00:48:18,279
Speaker 2: I don't know.

876
00:48:18,560 --> 00:48:20,920
Speaker 4: I don't know to be fair, we did that first one,

877
00:48:20,920 --> 00:48:23,200
Speaker 4: we did see duel and had some cheeks.

878
00:48:23,280 --> 00:48:23,680
Speaker 2: Yeah.

879
00:48:23,800 --> 00:48:26,440
Speaker 7: I think maybe that's like another trend that they're like

880
00:48:26,920 --> 00:48:27,840
Speaker 7: popping on top of.

881
00:48:28,360 --> 00:48:33,440
Speaker 2: Maybe maybe there's one more. There's one more. Yeah, oh

882
00:48:33,560 --> 00:48:36,520
Speaker 2: similar vein. Well, I gotta go. They just let me

883
00:48:36,560 --> 00:48:37,040
Speaker 2: know that I.

884
00:48:36,960 --> 00:48:38,359
Speaker 5: Could pick up a mistake lang.

885
00:48:42,960 --> 00:48:43,280
Speaker 9: Wow.

886
00:48:44,960 --> 00:48:45,160
Speaker 2: Yeah.

887
00:48:45,239 --> 00:48:49,160
Speaker 3: They have a full size like Shaus. Yeah.

888
00:48:49,560 --> 00:48:53,480
Speaker 2: That's crazy, which is funny because not only do they

889
00:48:53,520 --> 00:48:57,080
Speaker 2: have to have the duo mascot costume, but they also

890
00:48:57,120 --> 00:48:59,960
Speaker 2: had to buy massive bikini.

891
00:49:00,400 --> 00:49:02,680
Speaker 3: Yes probably make it, make it, I.

892
00:49:02,640 --> 00:49:07,880
Speaker 2: Guess custom make yeah. Yeah, which proves that gen Z

893
00:49:08,120 --> 00:49:18,879
Speaker 2: only cares about two things sex yeah and shows it.

894
00:49:19,400 --> 00:49:24,000
Speaker 2: Yeah they do. Yeah, So that that was very successful.

895
00:49:24,840 --> 00:49:27,760
Speaker 2: But why because why.

896
00:49:28,800 --> 00:49:30,279
Speaker 3: Where do you establish that?

897
00:49:30,840 --> 00:49:36,600
Speaker 2: But why have so many company has been rushing to TikTok. Yeah,

898
00:49:36,600 --> 00:49:41,720
Speaker 2: but why but why because why is there research time?

899
00:49:42,239 --> 00:49:48,040
Speaker 2: Everyone say research time, everyone say research time, research time,

900
00:49:48,760 --> 00:49:52,160
Speaker 2: we go. Research surveys report that about three out of

901
00:49:52,160 --> 00:49:55,680
Speaker 2: ten adult gen Z consumers consumers reported paying the most

902
00:49:55,680 --> 00:50:04,239
Speaker 2: attention to social media ads. Research. That's why everyone's yeah, yeah,

903
00:50:04,280 --> 00:50:06,600
Speaker 2: so that's why everyone's all these companies are going to TikTok.

904
00:50:06,640 --> 00:50:09,439
Speaker 2: They've figured out that YouTube is not necessarily the most

905
00:50:09,520 --> 00:50:13,320
Speaker 2: you know, lucrative Well, I mean, I guess YouTube it

906
00:50:13,400 --> 00:50:14,000
Speaker 2: can be, it.

907
00:50:13,960 --> 00:50:14,359
Speaker 5: Can't be.

908
00:50:16,040 --> 00:50:18,680
Speaker 4: Moments like scrub Daddy and and maybe like in short

909
00:50:18,680 --> 00:50:20,200
Speaker 4: form plow at least the best.

910
00:50:20,400 --> 00:50:23,200
Speaker 2: YouTube and TikTok might be good, but like, at least

911
00:50:23,239 --> 00:50:26,560
Speaker 2: just like commercials on TV that's you know, no more.

912
00:50:26,520 --> 00:50:29,000
Speaker 7: And piercing the cultural zeite geist. They're like, if we

913
00:50:29,040 --> 00:50:31,600
Speaker 7: want something to like basically become a meme and just

914
00:50:31,640 --> 00:50:36,000
Speaker 7: like absorb culture for a small albeit but a moment

915
00:50:36,040 --> 00:50:38,400
Speaker 7: in time, short form and TikTok like those are the

916
00:50:38,400 --> 00:50:39,680
Speaker 7: places the short are.

917
00:50:39,760 --> 00:50:43,600
Speaker 2: Very effective getting gen Z's attention. But there's also I

918
00:50:43,600 --> 00:50:48,279
Speaker 2: think a lot of long form ads like this that

919
00:50:48,360 --> 00:50:50,919
Speaker 2: are coming out, so it's like it's not just well,

920
00:50:51,040 --> 00:50:54,440
Speaker 2: we can say a little video it like, well, what

921
00:50:54,440 --> 00:50:59,440
Speaker 2: do you mean what? Oh, like the nonsense absurdist you

922
00:50:59,480 --> 00:51:00,840
Speaker 2: know short form videos.

923
00:51:01,000 --> 00:51:03,000
Speaker 1: This is like all right, now we're going to put

924
00:51:03,040 --> 00:51:04,759
Speaker 1: budget behind the Yes.

925
00:51:05,000 --> 00:51:09,440
Speaker 2: So they're making like they're recording things that take money

926
00:51:09,640 --> 00:51:13,359
Speaker 2: and work and time, rather than what we saw with

927
00:51:13,440 --> 00:51:15,719
Speaker 2: a lot of like Wendy's.

928
00:51:15,400 --> 00:51:18,239
Speaker 4: Yeah whatever it takes like ten seconds, and some like

929
00:51:18,360 --> 00:51:21,560
Speaker 4: they s doin't take ten whole production budget being put

930
00:51:21,600 --> 00:51:22,920
Speaker 4: behind it, which is honestly more of.

931
00:51:22,840 --> 00:51:25,880
Speaker 2: A risk, yes, because short form has proven to work

932
00:51:25,920 --> 00:51:28,319
Speaker 2: and it catches attention, but these long form might not

933
00:51:28,360 --> 00:51:31,000
Speaker 2: pay off as well. But they're they're trying it out

934
00:51:31,120 --> 00:51:35,759
Speaker 2: and they're playing into this nonsense. Okay, Yeah, this is

935
00:51:35,760 --> 00:51:39,960
Speaker 2: from Ocean Spray, which is like a Cranberry crave.

936
00:51:39,880 --> 00:51:44,000
Speaker 4: Right, which made famous by the dude drinking Ocean Spray.

937
00:51:44,239 --> 00:51:46,840
Speaker 2: And it's going on the skateboard, which is also another

938
00:51:46,880 --> 00:51:53,719
Speaker 2: example of TikTokers. They hired him after that eventually. Yeah. Yeah,

939
00:51:53,760 --> 00:51:58,080
Speaker 2: so that's another example of TikTokers advertising without getting paid.

940
00:51:58,440 --> 00:51:59,839
Speaker 2: Get paid for your advertisements?

941
00:52:00,080 --> 00:53:03,640
Speaker 15: Oh yeah, bum bum boom what about yeah yeah yeah, yes, that's.

942
00:53:03,840 --> 00:53:09,240
Speaker 2: Example of a long form ad. Yes, that's the point.

943
00:53:09,360 --> 00:53:11,840
Speaker 2: That's the point of the video scam. As we've explained,

944
00:53:12,280 --> 00:53:14,839
Speaker 2: it's weird. It makes no sense. I don't know why

945
00:53:14,840 --> 00:53:23,799
Speaker 2: they did. I knowed your party exactly, Yeah, exactly. And

946
00:53:23,840 --> 00:53:26,800
Speaker 2: we have one final long form video just to wrap

947
00:53:26,920 --> 00:53:32,759
Speaker 2: us up, just to circle this is a well. First off,

948
00:53:32,800 --> 00:53:37,400
Speaker 2: this is a credit card company called Fizz. That's I guess.

949
00:53:37,440 --> 00:53:39,960
Speaker 2: A guy who was working for them had to TikTok

950
00:53:40,000 --> 00:53:41,160
Speaker 2: and so he made this ad.

951
00:53:42,000 --> 00:53:43,480
Speaker 1: Actually one of Henry's friends.

952
00:53:44,160 --> 00:53:47,920
Speaker 2: Oh my god, I love your ad. It's great. This

953
00:53:48,000 --> 00:53:55,440
Speaker 2: is some advertisement for your ad exception. Yes, and I

954
00:53:55,440 --> 00:53:58,840
Speaker 2: guess this is to show that weird things are received well.

955
00:53:59,040 --> 00:54:01,080
Speaker 1: And also this was like a TikToker.

956
00:54:01,280 --> 00:54:01,960
Speaker 2: This was a TikTok.

957
00:54:02,200 --> 00:54:06,920
Speaker 4: This was a full advertising as a young TikToker like

958
00:54:06,960 --> 00:54:10,600
Speaker 4: maybe I awfly our age or younger. And he was

959
00:54:10,640 --> 00:54:14,000
Speaker 4: given a full advertising budget to make this idea come

960
00:54:14,040 --> 00:54:14,319
Speaker 4: to live.

961
00:54:14,440 --> 00:54:16,439
Speaker 1: And this is like probably weird.

962
00:54:16,480 --> 00:54:18,960
Speaker 2: Yeah, it's very weird and I love it.

963
00:54:22,280 --> 00:54:25,600
Speaker 12: Hey, I just wanted to say I'm having a lot

964
00:54:25,600 --> 00:54:27,520
Speaker 12: of fun tonight too.

965
00:54:29,280 --> 00:54:30,960
Speaker 2: So I hear you work for Fizz.

966
00:54:33,640 --> 00:54:36,440
Speaker 1: Okay, I see what this is.

967
00:54:37,320 --> 00:54:38,480
Speaker 3: You can go, I can go.

968
00:54:38,680 --> 00:54:40,560
Speaker 1: You really think you're the first one to try this.

969
00:54:41,320 --> 00:54:42,680
Speaker 3: Date Kyle to get to Craig.

970
00:54:42,800 --> 00:54:45,840
Speaker 11: Right, what what's a Craig?

971
00:54:46,320 --> 00:54:53,480
Speaker 3: Craig phizziz Mas?

972
00:54:53,960 --> 00:54:55,520
Speaker 2: Why would anyone date you to get to that?

973
00:54:55,600 --> 00:54:58,840
Speaker 7: Because he's seven too, and he's famous.

974
00:54:57,920 --> 00:55:00,120
Speaker 2: Like a gas station, it's his musk.

975
00:55:00,960 --> 00:55:02,520
Speaker 3: You're so thank you saying.

976
00:55:05,160 --> 00:55:09,160
Speaker 2: This has happened to you before a few times? How

977
00:55:09,200 --> 00:55:10,000
Speaker 2: many times?

978
00:55:10,719 --> 00:55:12,120
Speaker 3: Not more than four?

979
00:55:13,640 --> 00:55:16,360
Speaker 2: So four.

980
00:55:19,120 --> 00:55:19,279
Speaker 9: Me?

981
00:55:20,520 --> 00:55:22,880
Speaker 2: Is that Craig walk away?

982
00:55:27,239 --> 00:55:28,960
Speaker 3: This little trick you used to work on me?

983
00:55:30,280 --> 00:55:32,600
Speaker 9: Maybe? Maybe a lot.

984
00:55:33,760 --> 00:55:37,880
Speaker 7: However, I have hardened my heart and I'll be darned

985
00:55:37,880 --> 00:55:41,040
Speaker 7: if I let some cloud chasing emotional terrorist walk in here.

986
00:55:42,800 --> 00:55:44,359
Speaker 1: Calm down.

987
00:55:45,920 --> 00:55:48,640
Speaker 2: I am not dating you because I'm interested in Craig.

988
00:55:51,040 --> 00:55:51,399
Speaker 2: You're not.

989
00:55:51,800 --> 00:55:55,520
Speaker 11: No, I'm dating you because I'm interested in Fizz.

990
00:55:57,360 --> 00:56:00,279
Speaker 2: What I mean, who wouldn't be. It's a dead card

991
00:56:00,320 --> 00:56:04,160
Speaker 2: that builds your credit without any interesting or risk of overspending.

992
00:56:04,440 --> 00:56:06,919
Speaker 3: Oh, you're not using me to get to Craig.

993
00:56:06,960 --> 00:56:08,320
Speaker 2: You're using me to build my credit.

994
00:56:08,880 --> 00:56:09,760
Speaker 3: Oh that's fine.

995
00:56:12,120 --> 00:56:15,239
Speaker 2: Sorry, Okay, positive, you get that, you get the idea,

996
00:56:15,440 --> 00:56:17,960
Speaker 2: but spoil it, spoil it. Oh at the end, I

997
00:56:18,000 --> 00:56:20,440
Speaker 2: think she is from what I remember, I think she

998
00:56:20,480 --> 00:56:24,600
Speaker 2: is dating them to get to Craig again.

999
00:56:26,480 --> 00:56:26,640
Speaker 11: Too.

1000
00:56:26,920 --> 00:56:27,120
Speaker 5: Yeah.

1001
00:56:27,160 --> 00:56:30,160
Speaker 2: No, there's multiple ads that this company you.

1002
00:56:30,040 --> 00:56:30,879
Speaker 1: Know has given.

1003
00:56:31,360 --> 00:56:32,760
Speaker 3: This is like professionally dot.

1004
00:56:33,160 --> 00:56:37,000
Speaker 2: Very well done, very funny, great script, great acting.

1005
00:56:37,280 --> 00:56:38,920
Speaker 3: I don't wonder what the budget is because it is

1006
00:56:38,960 --> 00:56:42,040
Speaker 3: one location. It's very commentary heavy.

1007
00:56:41,880 --> 00:56:46,799
Speaker 4: But it's well, it's well and like sound design, color grading,

1008
00:56:46,840 --> 00:56:47,600
Speaker 4: all that kind of stuff.

1009
00:56:47,680 --> 00:56:50,480
Speaker 2: Yeah, and then a bunch of other short firm tiktoks

1010
00:56:50,760 --> 00:56:53,399
Speaker 2: have you know, been created around this.

1011
00:56:53,800 --> 00:56:55,399
Speaker 3: What's the point what are you trying to tell us?

1012
00:56:55,560 --> 00:56:59,359
Speaker 2: I think the point is ads today for the gen

1013
00:56:59,480 --> 00:57:04,560
Speaker 2: Zans like they like absurdism, they like a little nonsense,

1014
00:57:05,040 --> 00:57:10,400
Speaker 2: they like short form but sometimes and we like nostalgia.

1015
00:57:10,600 --> 00:57:13,319
Speaker 2: If you have all those five things, then you've got

1016
00:57:13,360 --> 00:57:15,080
Speaker 2: yourself an ad, a killer ad.

1017
00:57:15,320 --> 00:57:17,800
Speaker 4: I think it also like says something about like the

1018
00:57:17,840 --> 00:57:21,760
Speaker 4: state of gen Zs, like mind your mind, we're breaking down.

1019
00:57:22,520 --> 00:57:25,720
Speaker 4: If these kind of ads are what are speaking to you?

1020
00:57:27,320 --> 00:57:29,479
Speaker 2: God help them? Yeah?

1021
00:57:29,720 --> 00:57:31,920
Speaker 3: No, God save these children?

1022
00:57:32,160 --> 00:57:34,240
Speaker 2: Yeah it really Yeah, any thoughts from you?

1023
00:57:35,240 --> 00:57:39,160
Speaker 7: Yeah no, I think the comment section open comments from us.

1024
00:57:39,240 --> 00:57:41,680
Speaker 7: Sure ideas, Yeah, I think it's like again, it's like

1025
00:57:41,760 --> 00:57:44,680
Speaker 7: the response of you know, everything was so like clean

1026
00:57:44,760 --> 00:57:47,440
Speaker 7: and buttoned up and everything and so like gen Z

1027
00:57:47,640 --> 00:57:51,200
Speaker 7: is expressing themselves and like basic basically the exact opposite

1028
00:57:51,360 --> 00:57:54,240
Speaker 7: end of the spectrum of like we're absurdist. We we

1029
00:57:54,480 --> 00:57:59,280
Speaker 7: like the insanity and the unhingedness. And so now companies

1030
00:57:59,320 --> 00:58:03,000
Speaker 7: are maybe now we're reaching that maturation point where it's like, uh,

1031
00:58:03,320 --> 00:58:05,720
Speaker 7: it's that message and that type of I mean, think

1032
00:58:05,760 --> 00:58:09,440
Speaker 7: about the unhinged content that we've seen all throughout our lives,

1033
00:58:09,480 --> 00:58:10,960
Speaker 7: just like created.

1034
00:58:10,600 --> 00:58:13,120
Speaker 2: By absolutely I think a lot of it that you know,

1035
00:58:13,160 --> 00:58:15,600
Speaker 2: a lot of what we're basing these ads off are

1036
00:58:15,880 --> 00:58:18,160
Speaker 2: from some of those very unhinged you know, like we

1037
00:58:18,200 --> 00:58:20,200
Speaker 2: had like the Berries and Cream Boy and like those

1038
00:58:20,200 --> 00:58:24,280
Speaker 2: Skittles commercials. So there were there was you know, stuff

1039
00:58:24,400 --> 00:58:26,840
Speaker 2: like that prior to this, but now it's.

1040
00:58:26,920 --> 00:58:29,120
Speaker 1: Company increasing it. Now it's individuals.

1041
00:58:29,240 --> 00:58:31,919
Speaker 2: Yes, it's it's company. Yeah.

1042
00:58:32,000 --> 00:58:34,680
Speaker 4: Yes, the like obserdist commercials, but that was like a

1043
00:58:34,680 --> 00:58:38,560
Speaker 4: whole corporation. Now now it's like the individuals are taking

1044
00:58:38,600 --> 00:58:41,680
Speaker 4: these these brands and kind of like running with them, yeah,

1045
00:58:41,880 --> 00:58:46,680
Speaker 4: and utating them into this like weird almost like it's

1046
00:58:46,680 --> 00:58:50,040
Speaker 4: like a disrespect of the brand, but in a way

1047
00:58:50,120 --> 00:58:53,160
Speaker 4: it actually helps feed the brand at the same time.

1048
00:58:53,360 --> 00:58:56,480
Speaker 3: Yeah, I have a question. Go ahead, I.

1049
00:58:56,440 --> 00:58:59,400
Speaker 7: Have a question for the comment section question the real question,

1050
00:58:59,760 --> 00:59:03,200
Speaker 7: which is it seems like they are trying to like

1051
00:59:03,360 --> 00:59:07,120
Speaker 7: lean in and listen more to like basic basically youth culture.

1052
00:59:07,960 --> 00:59:09,800
Speaker 7: Is that a good thing or a bad thing? Like

1053
00:59:09,840 --> 00:59:12,040
Speaker 7: they're trying to lean in and kind of understand where

1054
00:59:12,040 --> 00:59:15,080
Speaker 7: you're coming from, but also at the same time using

1055
00:59:15,080 --> 00:59:17,280
Speaker 7: it in their own advertising. So I'm very I'm very

1056
00:59:17,280 --> 00:59:19,640
Speaker 7: curious the sentiment of people and how they feel about that.

1057
00:59:19,760 --> 00:59:25,400
Speaker 2: Yeah, I do think the companies benefiting from individuals is

1058
00:59:25,440 --> 00:59:27,240
Speaker 2: not great because I think that, you know, like they're

1059
00:59:27,240 --> 00:59:29,200
Speaker 2: not paying them. I think they should be paying these

1060
00:59:29,520 --> 00:59:33,520
Speaker 2: individuals well, like the free advertising, like if they're hiring

1061
00:59:33,560 --> 00:59:35,680
Speaker 2: like some gen Z kid to do it, I think

1062
00:59:35,800 --> 00:59:37,880
Speaker 2: that which is I think that's happening often.

1063
00:59:38,080 --> 00:59:39,720
Speaker 3: Yeah, then it.

1064
00:59:40,200 --> 00:59:42,480
Speaker 4: Is like gen Z speaking to gen Z rather than

1065
00:59:42,600 --> 00:59:45,880
Speaker 4: like what someone thinks gen Z acts and sounds like

1066
00:59:45,920 --> 00:59:47,120
Speaker 4: kind of what we saw at the beginning with the

1067
00:59:47,200 --> 00:59:51,160
Speaker 4: s andels Get Yeah, I don't have any Yeah, like

1068
00:59:51,200 --> 00:59:53,560
Speaker 4: it doesn't feel like they actually have Yeah, that they

1069
00:59:54,000 --> 00:59:54,919
Speaker 4: should have.

1070
00:59:54,840 --> 00:59:56,160
Speaker 1: That they're trying to reach his audience.

1071
00:59:56,320 --> 00:59:59,000
Speaker 4: Yeah, And so at least it seems like when these

1072
00:59:59,000 --> 01:00:02,680
Speaker 4: things do well, well, it's because there is someone from

1073
01:00:02,720 --> 01:00:04,800
Speaker 4: that generation that understands the content on the.

1074
01:00:04,800 --> 01:00:06,440
Speaker 2: Ground for yes. Absolutely.

1075
01:00:06,640 --> 01:00:08,560
Speaker 1: And also think about how much advertising has changed.

1076
01:00:08,720 --> 01:00:10,840
Speaker 4: Like if you think of like the great ads of

1077
01:00:10,880 --> 01:00:13,600
Speaker 4: the last like you know, like like in the eighties,

1078
01:00:13,640 --> 01:00:16,080
Speaker 4: do you think of like Steve Jobs, it's like poetic

1079
01:00:16,160 --> 01:00:19,240
Speaker 4: and throwing the hamd com And now it's.

1080
01:00:19,440 --> 01:00:22,320
Speaker 2: And like the famous super Bowl ads you know, now

1081
01:00:22,360 --> 01:00:26,040
Speaker 2: we're just crazy wackos. Yeah, And I mean I'm sure

1082
01:00:26,040 --> 01:00:29,520
Speaker 2: there's still those very well done ads, and I've seen

1083
01:00:29,520 --> 01:00:30,520
Speaker 2: them in every super Bowl.

1084
01:00:30,520 --> 01:00:35,680
Speaker 4: But what your favorite gen Z ads and your favorite

1085
01:00:35,680 --> 01:00:36,840
Speaker 4: gen Z ad in the car.

1086
01:00:36,800 --> 01:00:38,040
Speaker 1: Your answers in the comments.

1087
01:00:38,120 --> 01:00:41,320
Speaker 2: Yeah, but we're not done. So we're not done. We've

1088
01:00:41,520 --> 01:00:45,800
Speaker 2: I've got a little challenge, a challenge for you too,

1089
01:00:46,840 --> 01:00:48,920
Speaker 2: which they didn't know about, and I'm making them do

1090
01:00:48,920 --> 01:00:52,080
Speaker 2: it right now. Your challenge is to go make an

1091
01:00:52,160 --> 01:00:57,439
Speaker 2: ad right now that will appeal to gen Z based

1092
01:00:57,480 --> 01:00:58,960
Speaker 2: off anything you want, Like you can make an ad

1093
01:00:58,960 --> 01:01:01,400
Speaker 2: about this plant, or you can make an ad about

1094
01:01:01,400 --> 01:01:04,680
Speaker 2: the podcast or the you know, okay, op, whatever you want.

1095
01:01:04,920 --> 01:01:06,120
Speaker 2: You have to go and make an ad that will

1096
01:01:06,120 --> 01:01:08,040
Speaker 2: appeal to gen Z. And then you guys in the

1097
01:01:08,040 --> 01:01:10,680
Speaker 2: comments are going to vote. We're not going to tell

1098
01:01:10,720 --> 01:01:14,640
Speaker 2: you who is who, but you're going to vote, which is.

1099
01:01:16,320 --> 01:01:16,800
Speaker 7: Too bad?

1100
01:01:17,240 --> 01:01:20,000
Speaker 2: Too bad? Are we doing it live? You don't have to.

1101
01:01:20,240 --> 01:01:21,959
Speaker 3: Maybe we should do it live.

1102
01:01:22,200 --> 01:01:23,760
Speaker 2: I can give you like fifteen minutes.

1103
01:01:23,520 --> 01:01:24,760
Speaker 3: The free we can freestyle.

1104
01:01:26,440 --> 01:01:28,800
Speaker 2: No, I'm saying we can take fifteen minutes and you can.

1105
01:01:28,640 --> 01:01:29,000
Speaker 5: Go do it.

1106
01:01:29,160 --> 01:01:32,400
Speaker 4: You should do it right this second. Oh okay, we're

1107
01:01:32,520 --> 01:01:33,480
Speaker 4: like a re record.

1108
01:01:34,720 --> 01:01:36,400
Speaker 2: I meant I was going to give you fifteen minutes

1109
01:01:36,440 --> 01:01:37,800
Speaker 2: to go and make them and then you come back

1110
01:01:37,800 --> 01:01:38,360
Speaker 2: and share them.

1111
01:01:38,560 --> 01:01:40,120
Speaker 1: No, no, no, no, I gotta do it right now.

1112
01:01:40,240 --> 01:01:42,720
Speaker 3: Yeah, that's that's her. That's her thing.

1113
01:01:44,400 --> 01:01:47,080
Speaker 2: Sam. Come on, dude, takes. You have a fifteen minute

1114
01:01:47,120 --> 01:01:50,600
Speaker 2: timer starting in three seconds to go and make an AD.

1115
01:01:50,720 --> 01:01:52,000
Speaker 2: You don't have to come back and share them.

1116
01:01:52,120 --> 01:01:59,160
Speaker 3: You got it, okay, all right? And then if we

1117
01:01:59,200 --> 01:02:00,920
Speaker 3: get done earlier, yeah, we'll be back.

1118
01:02:01,000 --> 01:02:03,760
Speaker 2: Yes, I'm gonna set a timer. It can be on

1119
01:02:03,960 --> 01:02:05,840
Speaker 2: any you can do an AD on whatever you'd like,

1120
01:02:06,000 --> 01:02:07,720
Speaker 2: but it's got to include some of the stuff that

1121
01:02:07,760 --> 01:02:10,160
Speaker 2: we've talked about to show that you've learned something today.

1122
01:02:11,520 --> 01:02:16,520
Speaker 2: Ready and wait fifteen seconds, fifteen minutes, fifteen seconds that

1123
01:02:16,560 --> 01:02:17,000
Speaker 2: it'll start.

1124
01:02:17,560 --> 01:02:20,040
Speaker 1: Sam, go ahead, you gotta go.

1125
01:02:20,600 --> 01:02:22,640
Speaker 2: You go twenty minutes late.

1126
01:02:22,680 --> 01:02:24,439
Speaker 3: Now, all right, we're back.

1127
01:02:24,800 --> 01:02:28,600
Speaker 2: As I was saying, John and Sam just took twenty

1128
01:02:28,600 --> 01:02:32,800
Speaker 2: minutes to go create some gen z ads, And.

1129
01:02:32,720 --> 01:02:34,760
Speaker 1: Initially I wasn't on board, but I enjoyed it.

1130
01:02:34,960 --> 01:02:37,440
Speaker 2: I'm glad to get it was a little fun, little exercise,

1131
01:02:38,440 --> 01:02:41,240
Speaker 2: and I took time to think of making you do

1132
01:02:41,280 --> 01:02:44,680
Speaker 2: that exodus. Wait, hold the phone. So I was going

1133
01:02:44,720 --> 01:02:47,040
Speaker 2: to make these secret, but I think that from what

1134
01:02:47,080 --> 01:02:49,880
Speaker 2: I heard and what I was dragged into, it'll be

1135
01:02:49,920 --> 01:02:55,360
Speaker 2: pretty obvious. Who's hat is? Its extremely obvious. Yeah, we're

1136
01:02:55,360 --> 01:02:56,280
Speaker 2: just gonna We're just gonna.

1137
01:02:56,800 --> 01:02:58,840
Speaker 3: You can learn in the comments.

1138
01:02:58,960 --> 01:03:00,720
Speaker 2: Who who's your favorite?

1139
01:03:00,760 --> 01:03:01,640
Speaker 1: Okay, this is mine?

1140
01:03:01,760 --> 01:03:02,280
Speaker 3: Here we go.

1141
01:03:13,920 --> 01:03:29,160
Speaker 9: Nice.

1142
01:03:32,800 --> 01:03:34,360
Speaker 2: That's great.

1143
01:03:35,520 --> 01:03:35,800
Speaker 9: Edited.

1144
01:03:35,840 --> 01:03:38,040
Speaker 2: Wait, don't get.

1145
01:03:37,920 --> 01:03:40,840
Speaker 3: Waiting for this ron you're about to experience.

1146
01:03:40,360 --> 01:03:41,640
Speaker 2: Double click John's chat.

1147
01:03:42,160 --> 01:03:45,440
Speaker 4: I would like to say something about it. We're talking

1148
01:03:45,480 --> 01:03:47,280
Speaker 4: about nostalgic nonsense.

1149
01:03:47,440 --> 01:03:50,240
Speaker 3: Yeah. I took the nostalgic and he chokes.

1150
01:03:50,520 --> 01:03:55,600
Speaker 4: The of the piracy I would like from the ad,

1151
01:03:55,960 --> 01:03:58,400
Speaker 4: and then mixed in some new stuff with the Josh

1152
01:03:58,680 --> 01:04:01,920
Speaker 4: Hutcherson meme edit old and the new coming together the

1153
01:04:02,120 --> 01:04:05,000
Speaker 4: kids would really love this one.

1154
01:04:04,600 --> 01:04:06,840
Speaker 3: And you were advertising plants.

1155
01:04:07,240 --> 01:04:08,800
Speaker 1: I was advertised by fake plants.

1156
01:04:08,880 --> 01:04:11,880
Speaker 4: Fake plants because it's illegal to take real plants out

1157
01:04:11,880 --> 01:04:15,560
Speaker 4: of their natural habitat plan choosing message.

1158
01:04:15,600 --> 01:04:23,640
Speaker 2: But sure, yeah, so we're rating this off of does

1159
01:04:23,640 --> 01:04:27,520
Speaker 2: it appeal to the gen z? Are you advertising?

1160
01:04:27,800 --> 01:04:30,520
Speaker 1: Are you clearly you're gonna choose the winner?

1161
01:04:31,760 --> 01:04:33,640
Speaker 2: Well, no, no, no, I can't choose the Well, okay, maybe

1162
01:04:33,720 --> 01:04:35,840
Speaker 2: I'll give you guys like ten seconds to go to

1163
01:04:35,880 --> 01:04:38,760
Speaker 2: the comments and choose your winner, and then I'll be like, okay,

1164
01:04:38,840 --> 01:04:41,520
Speaker 2: my lens, Okay, okay, let's play John's before we get

1165
01:04:41,560 --> 01:04:42,439
Speaker 2: too much into the winter.

1166
01:04:42,560 --> 01:04:43,040
Speaker 5: Talk to.

1167
01:05:09,880 --> 01:05:14,800
Speaker 6: That's mine. We had to do it, we had to do.

1168
01:05:14,920 --> 01:05:18,520
Speaker 6: Desperate times called for desperate measures. It's viral already, by

1169
01:05:18,520 --> 01:05:20,440
Speaker 6: the way, it's the best of all time.

1170
01:05:21,640 --> 01:05:24,960
Speaker 2: Actually really like us. I don't think I can't choose,

1171
01:05:26,000 --> 01:05:29,200
Speaker 2: but you have to. Oh no, I'm not. I didn't

1172
01:05:29,240 --> 01:05:31,880
Speaker 2: make one. Riley made one and used my face.

1173
01:05:34,320 --> 01:05:35,439
Speaker 3: She won't let me do it.

1174
01:05:36,760 --> 01:05:39,240
Speaker 2: I'm trying to you pull it up, Riley.

1175
01:05:39,560 --> 01:05:41,760
Speaker 3: I've tried to hold it so.

1176
01:05:43,280 --> 01:05:53,640
Speaker 2: Bullet I don't even Actually fine, anyway, I already made one,

1177
01:05:53,720 --> 01:05:55,000
Speaker 2: just so you know, there we go.

1178
01:05:55,880 --> 01:05:57,240
Speaker 3: I think those both were really good.

1179
01:05:57,280 --> 01:05:59,960
Speaker 7: Actually, maybe you could like you had that great rank

1180
01:06:00,160 --> 01:06:03,360
Speaker 7: of like all right, there's like the nostalgia, the nonsense

1181
01:06:03,440 --> 01:06:05,480
Speaker 7: like great, do you kind of like go through the

1182
01:06:05,520 --> 01:06:08,720
Speaker 7: categories and then while she's going to the categories, you

1183
01:06:08,760 --> 01:06:09,600
Speaker 7: can decide below.

1184
01:06:09,800 --> 01:06:13,560
Speaker 2: Yes, yeah, yeah, because like based off of vibes alone,

1185
01:06:13,640 --> 01:06:16,000
Speaker 2: I love them both equally. I think they're both very funny.

1186
01:06:16,440 --> 01:06:21,200
Speaker 2: Let's start with Sam's We've got We've got nostalgia. Nostalgia

1187
01:06:21,440 --> 01:06:26,280
Speaker 2: calling on something that we all know and love, piracy,

1188
01:06:26,600 --> 01:06:32,000
Speaker 2: We've got a modern meme, Josh Hutcherson. Everyone loves Josh Hutcherson.

1189
01:06:34,120 --> 01:06:39,840
Speaker 2: We got you, we got me. I will say, though

1190
01:06:39,920 --> 01:06:43,120
Speaker 2: it was a little bit confusing what we were advertising

1191
01:06:43,280 --> 01:06:46,160
Speaker 2: was it was really sure it did it.

1192
01:06:49,800 --> 01:07:00,240
Speaker 16: All the tape, Carr steal your sister me stealing there,

1193
01:07:00,880 --> 01:07:02,600
Speaker 16: you would steal a live plant.

1194
01:07:03,040 --> 01:07:04,080
Speaker 1: This is a live plant.

1195
01:07:05,400 --> 01:07:10,400
Speaker 4: Stealing live plants from the capsule is a crime.

1196
01:07:12,600 --> 01:07:14,320
Speaker 3: Safe living plants.

1197
01:07:13,960 --> 01:07:14,800
Speaker 1: By Big Plan.

1198
01:07:15,000 --> 01:07:19,360
Speaker 2: That's that actually said some safe living plans. So I'm

1199
01:07:19,360 --> 01:07:25,320
Speaker 2: gonna bring it down for that. Wait what we almost

1200
01:07:25,400 --> 01:07:26,120
Speaker 2: gasolate him?

1201
01:07:27,160 --> 01:07:29,360
Speaker 3: Really read that twice? Perfect?

1202
01:07:29,440 --> 01:07:34,400
Speaker 7: Also, I will say, uh, the the way how you

1203
01:07:34,480 --> 01:07:38,160
Speaker 7: superimposed the text over it. It honestly looks like really

1204
01:07:38,240 --> 01:07:41,360
Speaker 7: real and good. In the first strade, yeah.

1205
01:07:41,080 --> 01:07:43,600
Speaker 3: I was like, damn, did he edit the actual text?

1206
01:07:43,760 --> 01:07:45,920
Speaker 2: Yeah, very well edited. Let's look at it. Let's take

1207
01:07:45,920 --> 01:07:52,600
Speaker 2: a look at John. It's giving Machito the heron from Boarn.

1208
01:07:52,640 --> 01:08:03,680
Speaker 2: The heron is not the heron. Sorry, I'm loving the

1209
01:08:03,760 --> 01:08:07,600
Speaker 2: millennial pauses? Is that a millennial pause? Does a millennials

1210
01:08:07,640 --> 01:08:11,680
Speaker 2: have to be? I will say, I think my favorite

1211
01:08:11,680 --> 01:08:15,439
Speaker 2: part of the video is the quick cut from from

1212
01:08:15,560 --> 01:08:15,880
Speaker 2: I did.

1213
01:08:15,920 --> 01:08:18,320
Speaker 7: I did go back and I did have some gen

1214
01:08:18,400 --> 01:08:20,599
Speaker 7: Z cuts and then some some millennial cuts.

1215
01:08:20,720 --> 01:08:23,760
Speaker 1: Javille. Is not fair that John is thirst trapping.

1216
01:08:23,439 --> 01:08:28,320
Speaker 7: Our entire you know, I mean he's in everything I

1217
01:08:28,400 --> 01:08:31,360
Speaker 7: got to this competition, yeah, putting it online.

1218
01:08:31,600 --> 01:08:35,720
Speaker 2: I will say, I think, honestly, I think John appeals

1219
01:08:35,800 --> 01:08:39,000
Speaker 2: to the gen Z like the nonsense. But at the

1220
01:08:39,080 --> 01:08:41,479
Speaker 2: end of the day, I think I think Sam's got

1221
01:08:41,640 --> 01:08:45,400
Speaker 2: the the editing and the all the jazz. So I

1222
01:08:45,439 --> 01:08:47,880
Speaker 2: think I'm gonna have to get it to Sam. But

1223
01:08:48,680 --> 01:08:51,880
Speaker 2: I'm not certain that Sam would win with our gender audience.

1224
01:08:52,160 --> 01:08:54,320
Speaker 1: What you think the comments below?

1225
01:08:55,040 --> 01:08:56,759
Speaker 2: Yeah, but I love them both equally.

1226
01:08:56,960 --> 01:08:59,920
Speaker 3: I went I went for eleven out of ten on hint.

1227
01:09:00,280 --> 01:09:02,439
Speaker 2: That's what that's But I think I think that like

1228
01:09:02,520 --> 01:09:05,800
Speaker 2: you really nailed that. Yeah, yeah, even just Sam because

1229
01:09:05,800 --> 01:09:07,840
Speaker 2: he really he brought in all of the points that

1230
01:09:07,880 --> 01:09:10,840
Speaker 2: we learned today and that was the message of this challenge. Yeah,

1231
01:09:11,600 --> 01:09:15,639
Speaker 2: but John, you really nailed that one point exactly. You're right.

1232
01:09:17,920 --> 01:09:18,639
Speaker 3: That's it.

1233
01:09:19,120 --> 01:09:25,200
Speaker 2: That's the whole video. I wrote all the skits produced,

1234
01:09:26,640 --> 01:09:29,960
Speaker 2: I produced it, I wrote all the scripts and yeah,

1235
01:09:30,200 --> 01:09:30,759
Speaker 2: you're welcome.

1236
01:09:31,080 --> 01:09:31,599
Speaker 1: There we go.

1237
01:09:31,960 --> 01:09:32,360
Speaker 3: That's it.

1238
01:09:32,479 --> 01:09:35,639
Speaker 1: Let us know if you like this video, don't let

1239
01:09:35,640 --> 01:09:35,840
Speaker 1: me know.

1240
01:09:35,880 --> 01:09:38,400
Speaker 3: If you hate it, it won't make more.

1241
01:09:41,720 --> 01:09:44,560
Speaker 1: Us. Make sure to subscribe.

1242
01:09:45,160 --> 01:09:48,559
Speaker 2: We love you and see tomorrow. Bo