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Speaker 1: Likes to ship. Now it's time to hear from my man,

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Speaker 1: Rashan McDonald money Making Conversations. Here we come. Welcome to

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Speaker 1: money Making Conversations. I am your host, ras Sean McDonald.

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Speaker 1: It is important to understand that everybody travels a different

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Speaker 1: path to success. That's because your brand is different and

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Speaker 1: the challenge you're facing your life will be different. We

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Speaker 1: live from different parts of the country, talk to different people,

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Speaker 1: different levels of education. So stop reading to other people's

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Speaker 1: success story and start writing your own now. I say

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Speaker 1: that honestly because you can't be motivated by that success

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Speaker 1: and a lot of people are. But there are different people.

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Speaker 1: They have different talents, they have different ways they've gotten

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Speaker 1: to that journey. Because your stories can't offer you a

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Speaker 1: different direction for you to be successful. And remember this

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Speaker 1: is about your planning and your committed effort that makes

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Speaker 1: you successful. My next guest is Sharrelle Dorsey. She's the

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Speaker 1: founder and CEO of the Plug, a digital news and

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Speaker 1: insights platform covering the black innovative community innovations community, I

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Speaker 1: should say her work has been featured in Vice, The

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Speaker 1: Washington Post, and more. Sharille has been contributing edge to

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Speaker 1: for notable publications like Columbia Journalism Review, Fast Company, Black Enterprise,

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Speaker 1: and others. The Plug and Word have partnered to highlight

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Speaker 1: black tech and innovative innovations within the Philadelphia community by

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Speaker 1: pulling together their resources to create greater impact through storytelling.

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Speaker 1: Please work with the money making conversations Shale Dorsey, How

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Speaker 1: you doing this? Dorsey? Hi? Thank you so much for

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Speaker 1: having me or So. It's such a pleasure to be

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Speaker 1: um here with you today and being part of this conversation.

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Speaker 1: I'm really excited about the work that we're doing in Philadelphia.

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Speaker 1: So what does that work? So let's go and get

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Speaker 1: down to the heart of the matter. Because I hear

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Speaker 1: the word storytelling, you know, storytelling and the era of

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Speaker 1: the pandemic and the financial crisis Black people and the

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Speaker 1: financial gap is getting further and further apart. What is

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Speaker 1: hbc US finally being recognized for their contribution. That's the

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Speaker 1: one positive thing has come out of What do you

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Speaker 1: say storytelling? What do you what do you mean when

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Speaker 1: you say that? Absolutely so, the way in which we

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Speaker 1: tell story is about who it is that we are

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Speaker 1: and how we contribute specifically to society matters right. For

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Speaker 1: too long we've seen innovation and genius only look like

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Speaker 1: one archetype. Right. We talk about the Bill Gates, the

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Speaker 1: Mark Zuckerberg's, we talk about the Elon Musks, but you

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Speaker 1: rarely see the conversations about folks that come from communities

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Speaker 1: that look like ours being genius and what they've produced

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Speaker 1: and created and what they also lead within their communities

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Speaker 1: and how that particular impact UM is really changing the

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Speaker 1: paradigm for so many of us. And so you know,

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Speaker 1: I have the privilege through the Plug, which is a

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Speaker 1: UM digital subscription based in insights news platform, we cover

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Speaker 1: the black innovation economy across the country. And this year

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Speaker 1: we have the privilege of receiving a grant from the

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Speaker 1: Olympus Institute, UM and some community partners to work in

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Speaker 1: collaboration with Word Radio and Philadelphia to cover what does

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Speaker 1: black and brown innovation look like on the ground, especially

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Speaker 1: amid such a tumultuous time as COVID nineteen. And we

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Speaker 1: know that black businesses disproportionately have been the most affected UM,

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Speaker 1: just as black people have from a healthcare standpoint, and

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Speaker 1: so UM as we look at the storytelling conversation UM

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Speaker 1: ensuring that we are covering the highest millows of this

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Speaker 1: and how it affects our communities is super super critical,

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Speaker 1: um right now, and also as we look toward a

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Speaker 1: new year with you know, new administration and new needs

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Speaker 1: from a policy perspective. You know, it's really interesting that

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Speaker 1: because the names you mentioned earlier, you know, Elon Musk

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Speaker 1: and uh Zuckenberg and Bill Gates, well the top five

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Speaker 1: richest people in the world. And I look at insight

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Speaker 1: and information sometimes, UM, I think black news has been diversified,

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Speaker 1: or maybe it's not as clean as it was when

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Speaker 1: I was growing I grew up in Jet magazine. I

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Speaker 1: grew up on the ebony, you know, and so this

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Speaker 1: is truly you know, the black storytelling. You know, they

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Speaker 1: told us who the Black Tops ten songs, the Black

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Speaker 1: ten Top ten TV shows? I knew everything. And so

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Speaker 1: is there is diversity too much? Or do we need

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Speaker 1: to get narrow the information based sometimes to be able

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Speaker 1: to get the true information and success stories of Black Americans.

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Speaker 1: I think that we need nuance in all cases and

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Speaker 1: places and spaces. You know, black folks are not a monolith.

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Speaker 1: I think we share so many similar challenges because you know,

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Speaker 1: good old fashioned American history has has shown us some

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Speaker 1: of the tools and tactics that have been used against us,

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Speaker 1: whether it was redlining our communities, not providing adequate transportation

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Speaker 1: options or food, um access options. A lot of our cities,

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Speaker 1: from you know, Seattle, you know, where I'm from originally,

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Speaker 1: to you know, Kansas City, to you know, Tallahassee, Florida.

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Speaker 1: I mean, we've all experienced the same levels of what

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Speaker 1: systemic racism has done to our communities, our schools, our

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Speaker 1: health care centers, um, all of those things. And so

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Speaker 1: we have that shared experience of what you know, discriminatory

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Speaker 1: systems have done to limit genius and limit innovation. Um.

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Speaker 1: But but when we look very closely, we still see

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Speaker 1: that there are so many great pockets of genius and

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Speaker 1: people who have survived from the worst of the atrocities

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Speaker 1: of American racism, and that place such a tremendous factor

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Speaker 1: in terms of where we are today, particularly as we

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Speaker 1: are battling you know, one of the most distinctive moments

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Speaker 1: in our time from a public health standpoint, and then

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Speaker 1: also from an economic one as well. Um. You know,

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Speaker 1: and and you know, a decade ago, I was graduating

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Speaker 1: from college in the height of a recession, you know,

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Speaker 1: and now when we look at home ownership rates amongst

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Speaker 1: amongst black folks in this country, we see a tremendous decline.

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Speaker 1: We see the shift of in the growth of the

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Speaker 1: way of the racial wealth gap in terms of you know,

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Speaker 1: things really moving backwards. And so I love to talk

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Speaker 1: about what innovation looks like in our communities and the

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Speaker 1: opportunities that exists, be that making investments in entrepreneurs who

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Speaker 1: are building high growth tech companies and the companies that

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Speaker 1: are going to drive the future. Um, I think that

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Speaker 1: you know, there's there's just plenty of opportunity here to

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Speaker 1: take a look at all the dimensions in which black

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Speaker 1: and brown folks live and work and play and finding

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Speaker 1: ways to help people connect the dots and synthesize. Here

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Speaker 1: are the movers and the shakers. Here the opportunities that

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Speaker 1: we are really examining from a city by cities perspective

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Speaker 1: to also ensure that, okay, are black and brown folks

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Speaker 1: and the majority is they call majority minority city getting

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Speaker 1: their fair share of support considering all of the other

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Speaker 1: challenges that are up against us. Why did you choose

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Speaker 1: the city of Philadelphia? Philadelphia for for a number of reasons,

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Speaker 1: super interesting city, to me family there. My family really

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Speaker 1: originates out of battle you said, Seattle earlier, now in Atlanta,

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Speaker 1: and now in Philadelphia. So you got the coast in

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Speaker 1: the South lockdown. Yeah, I've got a locked down. I

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Speaker 1: got locked down. My grandparents left to the South, moved

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Speaker 1: to Detroit, you know, in the fifties and sixties, and

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Speaker 1: my grandfather ended up going to Bowing in the seventies.

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Speaker 1: He got recruited to go work for Boeing. So most

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Speaker 1: black folks that ended up in Seattle got there because

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Speaker 1: of companies like Boeing Um. And so that's my grandfather.

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Speaker 1: You know. My grandfather left Detroit, you know, after he

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Speaker 1: came back from the military, and and that's how that's

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Speaker 1: how he ended up in Seattle. And his sister went

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Speaker 1: over to Philadelphia, got married and moved to Philadelphia. So

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Speaker 1: I grew up going back and forth to those cities.

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Speaker 1: But having such a deep, rich history in Philadelphia is

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Speaker 1: one of the top rising tuck hubs in the country.

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Speaker 1: It's also one of the majority black right in the

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Speaker 1: state of Pennsylvania, highly populated with black and Latin X

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Speaker 1: people in communities who are are slowly starting to be

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Speaker 1: pushed out right of the very city that um that

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Speaker 1: that decided not to make the necessary investments to ensure

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Speaker 1: that these crapo folks got to participate in what we

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Speaker 1: call the innovation economy, so really preparing people for the

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Speaker 1: jobs of the future, which are driven by things like

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Speaker 1: artificial intelligence, learning, automation, the kind of things like when

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Speaker 1: we go to the grocery store and you don't have

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Speaker 1: to go to the checkout person, you can go right

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Speaker 1: over there to the machine. Those kinds of things. You know,

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Speaker 1: we we over indexed as a people in service space businesses. UM.

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Speaker 1: So when we look at places like cities, cities like

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Speaker 1: Philadelphia where you know, investors and developers come in and

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Speaker 1: buy up the blocks and you know transform you know,

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Speaker 1: a community overnight into you know, very expensive housing. We've

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Speaker 1: seen that story all across America. But we wanted to

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Speaker 1: make sure as Philadelphia was starting to um face its

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Speaker 1: own economic changes, we really were take you gona look at, Okay,

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Speaker 1: what is the city doing to prepare these groups of

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Speaker 1: residents and citizens who have been there for generations? UM,

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Speaker 1: what are they doing to help ensure that these folks

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Speaker 1: also get an opportunity to get investment. We see the

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Speaker 1: Google Google for startups. Having invested in two companies, UM,

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Speaker 1: you know, black owned tech companies in the city of Philadelphia.

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Speaker 1: You know we're seeing UM. You know, some of the

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Speaker 1: administration really focus on workforce opportunities within the tech space.

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Speaker 1: So I think it's just an interesting case study. I

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Speaker 1: have just ties to the city, UM, the people itself.

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Speaker 1: I have family there that are still in North Philly,

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Speaker 1: West Philly and Germantown. UM. And so I think that

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Speaker 1: that city, that that Philadelphia truly is a microcosm of

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Speaker 1: the rest of America. Okay, when in October fifth the

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Speaker 1: partnership incorporate the plug host and a bi monthly segment

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Speaker 1: on Word every other Monday, tell us about that. So

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Speaker 1: we get an opportunity to talk about some of the

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Speaker 1: reporting that we've done, UM, particularly within the city of Philadelphia.

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Speaker 1: And so UM we have one one of the great

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Speaker 1: things that the grant allowed us to do also find

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Speaker 1: a local reporting fellows. So we have Hadrian Lowe Cren

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Speaker 1: who happens to be an undergrad at the University of Pennsylvania,

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Speaker 1: and UM, she's on the ground really really creating some

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Speaker 1: incredible reporting stories. One of her lightest pieces was on

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Speaker 1: how a crowdfunding campaign UM that was created by black

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Speaker 1: doctors who developed a consortium to provide access to COVID

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Speaker 1: testing for black Philadelphia ands UM. It was an incredible

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Speaker 1: piece that she did. So we go on live every

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Speaker 1: other Monday with Word to talk through these pieces and

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Speaker 1: these discoveries of what's going on in the community and

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Speaker 1: to talk about how does that fit into the scope

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Speaker 1: of innovation and opportunity within the city. UM. And so

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Speaker 1: it's just been an incredible way for us to go

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Speaker 1: from you know, hey, where here's a you know, a

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Speaker 1: thousand words to read on this to you know, those

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Speaker 1: who are just kind of listening into Word and want to,

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Speaker 1: you know, want to give a glimpse of what's going

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Speaker 1: on from an innovation perspective, you know, they can listen

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Speaker 1: to UM. They can actually listen to the stories that

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Speaker 1: we're covering. It's finally here the season of celebration, and

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Speaker 1: no matter how you celebrate with family and friends, whether

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Speaker 1: you're preparing for Reis Magos or Karamu lighting the Manura,

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Speaker 1: are going to midnight mass, Coals has just what you

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Speaker 1: need to make those traditions special. Plus you'll find gifts

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Speaker 1: blankets and throws. Support minority owned or founded brands by

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Speaker 1: giving gifts from Human Nation and shame moisture, or treat

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Speaker 1: them to everyone's favorite active wear from top brands like Nike, Adidas,

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Speaker 1: Cares is donating eight million dollars to local nonprofits nationwide

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Speaker 1: E R dot Ai. Well, you're really interesting because when

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Speaker 1: I'm here and now, is your your version of what

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Speaker 1: I grew up with Black Enterprise, Ebony Jet magazine from

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Speaker 1: a technical standpoint, and the words you're finding where you

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Speaker 1: can get the truth. You know you can hear about black,

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Speaker 1: black leaders, black financiers, because right now the journal media

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Speaker 1: just wants to tell us about athletes to make a

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Speaker 1: lot of money. I want to tell us about entertainers

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Speaker 1: that will make a lot of money, box office success.

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Speaker 1: But when you're talking about, like you said, you was

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Speaker 1: able to ride off the top five financially successful men

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Speaker 1: in the world, I don't know who the top five

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Speaker 1: financially successful African Americans in the world. I should be

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Speaker 1: able to rattled that off. And I feel that's what

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Speaker 1: I would get from you. What you're what you're doing

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Speaker 1: with the word and the plug is being able to

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Speaker 1: provide at home for that information and also create conversation.

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Speaker 1: That's where you get the insights from correct. Absolutely absolutely,

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Speaker 1: and I think overall, you know, when it comes to

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Speaker 1: data capture of black folks, a lot of the conversations

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Speaker 1: have been somewhat dismal. Right, it's about lack and disparity

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Speaker 1: and deficits. You know. The reality is this, we know

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Speaker 1: that we are severely underfunded and under resource compared to

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Speaker 1: our white counterparts, right, they got a four hundred year

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Speaker 1: heads start, right, And so for us to leverage statistics

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Speaker 1: solely based on our relationship to whiteness, I think is

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Speaker 1: the quickest way for us to lose imagination about the

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Speaker 1: capabilities of black and brown people. And so the way

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Speaker 1: in which you know the plug and even through our

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Speaker 1: project with work, our question isn't to ask what isn't

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Speaker 1: is to ask what is where? Where does the opportunity

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Speaker 1: happen um that allows us to help train up skill

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Speaker 1: Reskale and provide guidance, you know, to those who want

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Speaker 1: to create and build a better future, particularly for for

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Speaker 1: people in within communities that look like them. And so

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Speaker 1: I think overall we have to really think through our

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Speaker 1: media again and what is the purpose and what is

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Speaker 1: the context? You know, you mentioned the early publishing days

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Speaker 1: of some of the black media publishers, you know, Chicago

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Speaker 1: of being that hub um. Kind of on a side note,

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Speaker 1: you know, we did a podcast series called The Clark

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Speaker 1: Street Project really really taking a look at um, you know,

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Speaker 1: looking at the associated Negro press, right and and sort

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Speaker 1: of those early black journalists who are covering our communities

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Speaker 1: and providing nuance what the black experience really looks like

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Speaker 1: in America. And that is so significant in in that

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Speaker 1: concept of storytelling. What she's what she alluded to earlier.

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Speaker 1: Oh yeah, absolutely, I'm happy that you see then I'm

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Speaker 1: happy to see that they're from a technical standpoint, well,

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Speaker 1: you know, the thing about it is that Black enterprise

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Speaker 1: is doing a great job rolling out of these magazines.

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Speaker 1: But somehow, you know, they they they hit a wall,

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Speaker 1: They hit a wall of being able to reach a

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Speaker 1: certain demographic from a social standpoint, and where you're providing

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Speaker 1: information that I think it's like, you know, when you

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Speaker 1: feed a baby, you kind of like take the little spoon.

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Speaker 1: You don't give a big old tablespoon of food to

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Speaker 1: a baby t you you give it to him, They

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Speaker 1: sample and they come back for more. And that's what

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Speaker 1: I feel that your platform is is a great sampling platform.

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Speaker 1: And once you get there, you want more information because

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Speaker 1: you provide the information, which in turn gives us an

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Speaker 1: insight to be successful. Because I always tell people, if

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Speaker 1: you don't know your story, that's where the storytelling comes from.

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Speaker 1: If you don't know your story and go to a

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Speaker 1: place where somebody is telling your story accurately and consistently,

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Speaker 1: then that's where you don't get your story. You get

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Speaker 1: a partial rendering of what they want you to hear.

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Speaker 1: You know, words the timeline eventually pushed your story out

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Speaker 1: of the headlines. And that's what you're not doing correct

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Speaker 1: absolutely And at the end of the day, you know,

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Speaker 1: I'm gonna train data journalist UM and computational data journalist.

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Speaker 1: And you know what I love about word is working

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Speaker 1: with the talented group of media players. You know UM,

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Speaker 1: you know Sarah lo Max Reese is also we both

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Speaker 1: are two women that graduated from Columbia Journalism School. Right,

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Speaker 1: black women running, you know, media publications that are significantly

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Speaker 1: focused on the Black experience and elevating our opportunities within

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Speaker 1: the spaces that are that are controlling the world. Right technology,

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Speaker 1: especially now we've accelerated in technology and work from home

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Speaker 1: and future of work. Um, you know, the kind of

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Speaker 1: the jobs of the future are here now, right, And

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Speaker 1: so you know, when I look at that, I believe

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Speaker 1: that media's job, especially Black media's job, is to help

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Speaker 1: us along the way. You know, if I'm honest, I

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Speaker 1: feel that, you know, I feel that our media didn't

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Speaker 1: give us the necessary language to keep moving forward and

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Speaker 1: to find the opportunities to get us in this space.

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Speaker 1: I think in some instances we we confused. Um, you know,

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Speaker 1: we confused the ability to profile people's businesses as entertainment

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Speaker 1: instead of instruction. Right. When I think about the case

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Speaker 1: studies and the knowledge needed to really build out a

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Speaker 1: strong and sustainable company, I don't think that we guide

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Speaker 1: it the way in the way that we needed to

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Speaker 1: for the kind of future that was coming, you know.

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Speaker 1: And I can't speak to other publications and sort of

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Speaker 1: what resources they have, but I do know that running

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Speaker 1: a black media publication is a challenge and know that

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Speaker 1: you know, advertising revenue has largely been eaten up by

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Speaker 1: social media and social media platforms, and so the distinctive

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Speaker 1: thing about the Plug is we've been revenue focused from

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Speaker 1: day one. UM, you know, having a subscription base where

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Speaker 1: we do have a free weekly briefing and then for

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Speaker 1: premium tier subscriptions to some of our our exclusive content,

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Speaker 1: you know, we're able to have more paid version and

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Speaker 1: really attract a group of professionals and executives that really

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Speaker 1: look to us for guidance on how should we be

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Speaker 1: making business decisions as it relates to ensuring an inclusive

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Speaker 1: and diverse workforce, UM and community. And so I think

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Speaker 1: it's just a hard business. And I think that you know,

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Speaker 1: in order to continue to evolve, we have to be

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Speaker 1: hyper tuned into what the data is telling us and

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Speaker 1: using the data to really drive the way that we

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Speaker 1: tell our stories and the way that we inform our

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Speaker 1: public and really help equip the decision makers with the

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Speaker 1: resources they need to make better decisions on behalf of

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Speaker 1: our communities. Well, you I love your tone first of all,

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Speaker 1: here you are storyteller yourself. Yeah, that they have a

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Speaker 1: very um, very casual, very easy going, fact based information

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Speaker 1: that comes out of this you articulate on a daily basis.

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Speaker 1: That's why I can appreciate. I was kind of confused

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Speaker 1: about the storytelling earlier, but I clearly see it now

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Speaker 1: because of the fact that my life and what the

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Speaker 1: information I'm able to share you share what you is

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Speaker 1: based on a resource that I had growing up that

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Speaker 1: somewhere along the line I thought got lost when rap

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Speaker 1: music came out and that became our storytelling was rap

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Speaker 1: music that there was our future storytelling, but some our

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Speaker 1: loane the line, technology has to be we have to

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Speaker 1: gain control of that technology because that's where everything is

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Speaker 1: being disseminated, Like you said, social media through the digital platforms,

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Speaker 1: and now you're creating a platform that allows us to

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Speaker 1: be a part of it. Tell us about that platform

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00:19:45,480 --> 00:19:49,720
Speaker 1: and how can we participate. Absolutely, I would love for

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Speaker 1: your your audience here, your readers, your listeners, your viewers

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00:19:52,560 --> 00:19:55,199
Speaker 1: to go to TP insights dot com, so just the

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Speaker 1: plug insights dot com. Um, this is really where we

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Speaker 1: have the bulk of our convisioned so um you know,

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00:20:02,560 --> 00:20:06,880
Speaker 1: giving you an opportunity to subscribe to our weekly briefing. UM,

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00:20:06,920 --> 00:20:10,119
Speaker 1: you know, we're in your inbox every single Monday. UM,

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00:20:10,160 --> 00:20:12,600
Speaker 1: you know, really giving you a lens on. Here's what

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Speaker 1: you need to know, here's what we're starting to examine. UM,

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Speaker 1: here are kind of the top conversations that are happening

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Speaker 1: across the ecosystem. And again, you know, it really is

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00:20:23,680 --> 00:20:26,359
Speaker 1: is a way to kind of quickly digest what's taking

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Speaker 1: place and not be intimidated by the language or the

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Speaker 1: kind of companies that are being built. You know, technology

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Speaker 1: is accessible. We just you know, we try to slow

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Speaker 1: it down a bit so that way, UM, everyone can

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Speaker 1: be can feel, you know, can truly feel, you know,

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Speaker 1: ready ready for what's coming. So real. So I just

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Speaker 1: provide you with us my email address, my first and

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00:20:46,720 --> 00:20:48,760
Speaker 1: last name, my email address. That's all you need from me.

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00:20:52,160 --> 00:20:55,000
Speaker 1: Every money. Subscribe right to the weekly briefing and start

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00:20:55,000 --> 00:20:58,240
Speaker 1: getting it every Monthyrif is it like a one cheeter?

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00:20:58,480 --> 00:21:01,280
Speaker 1: Is several pages a click pages or what is it?

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00:21:01,960 --> 00:21:03,800
Speaker 1: So it comes to you as a as a newsletter

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00:21:03,880 --> 00:21:06,480
Speaker 1: right to your email. So you're opening up your email,

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00:21:06,640 --> 00:21:08,879
Speaker 1: you're just you're reading the information. There's a note for

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Speaker 1: myself and my managing editor. UM, and we we you know,

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Speaker 1: we we detail here's what we're reading, Here's what you

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00:21:14,960 --> 00:21:17,679
Speaker 1: should be reading. Here the most significant pieces of the

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Speaker 1: news in terms of black tech news. Um and it

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00:21:20,119 --> 00:21:22,080
Speaker 1: just comes to your to your email inbox. It's just

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00:21:22,160 --> 00:21:25,879
Speaker 1: that simple. Well, guess what, Rashan McDonald's gonna sign up

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00:21:26,119 --> 00:21:29,200
Speaker 1: because we because it's information. I know, I'm gonna talling.

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00:21:29,280 --> 00:21:31,919
Speaker 1: I read my LinkedIn, I read my Houston chronifles from

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00:21:32,080 --> 00:21:34,520
Speaker 1: used to credit or reach a j C. So I

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00:21:34,560 --> 00:21:37,720
Speaker 1: have not been able to find a platform which I

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00:21:37,720 --> 00:21:41,280
Speaker 1: feel is much more you know, different radio formats I

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00:21:41,320 --> 00:21:43,479
Speaker 1: go to are we black in the fide? But this

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00:21:43,520 --> 00:21:45,600
Speaker 1: is a little bit different. I think this is socially

404
00:21:45,800 --> 00:21:50,320
Speaker 1: tech friendly, so socially friendly, and it also allows me

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00:21:50,359 --> 00:21:53,600
Speaker 1: to appeal to the journal population. You know, if I

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00:21:53,640 --> 00:21:56,600
Speaker 1: go to if I go to Essence, that's female centric, okay,

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00:21:57,040 --> 00:21:59,960
Speaker 1: and uh and and so I know that jet mc

408
00:22:00,160 --> 00:22:02,280
Speaker 1: he really doesn't exist like it used to exist. And

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00:22:02,800 --> 00:22:05,320
Speaker 1: you know, thevorce of ebony is not what it was previously.

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00:22:05,359 --> 00:22:07,920
Speaker 1: So you're creating a new voice and a very powerful

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00:22:07,920 --> 00:22:10,960
Speaker 1: wars from a techno standpoint, and you've accepted the fact

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Speaker 1: that hey, we're going to deliver information to you every Monday.

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Speaker 1: If all you have, you just give us your first

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00:22:16,320 --> 00:22:18,640
Speaker 1: and last name and your email address, which in turn

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00:22:18,720 --> 00:22:22,760
Speaker 1: gives you information about who your potential base is. Correct.

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Speaker 1: The insights, yeah, absolutely, um and in word scraping industry

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00:22:29,640 --> 00:22:33,639
Speaker 1: data private um information data, public data um to to

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Speaker 1: really deliver interesting insights on on business growth, on opportunity growth,

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00:22:39,080 --> 00:22:41,760
Speaker 1: what have you. So there's a lot there UM and

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00:22:41,760 --> 00:22:43,600
Speaker 1: it's such a great entry point to just go to

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00:22:43,640 --> 00:22:47,080
Speaker 1: TV insights dot com, subscribe to the newsletter. Just start there.

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00:22:47,240 --> 00:22:50,080
Speaker 1: It's really simple. Well I will start there. My friend,

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Speaker 1: I'm talking to Surrell Dorsey. She val way of you

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Speaker 1: know friend parents with the Detroit when Old Seattle and

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Speaker 1: the other system went to the phil It Dolph you

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Speaker 1: to you know, the grandfather and over to Yeah. This

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00:23:01,160 --> 00:23:05,119
Speaker 1: she's landed in in Atlanta, Georgia with me. She's reconnected

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Speaker 1: with the people in Philadelphia, which is as they said,

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Speaker 1: a high black African American population is in Philadelphia, the

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Speaker 1: state of Pennsylvania. I've been there many times. That whole

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Speaker 1: Eastern Cardigor is heavy with African American faces and places

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Speaker 1: to do and participate in. But more importantly, it's your voice.

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Speaker 1: You the CEO of the Plug, a digital news and

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00:23:22,640 --> 00:23:27,320
Speaker 1: insight platform for black economy and innovation. In any parting

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00:23:27,400 --> 00:23:30,200
Speaker 1: words about this great platform because you you moved before,

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Speaker 1: I'm I'm really genuinely excited because referenced I got you

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00:23:34,960 --> 00:23:37,120
Speaker 1: excited ra Sean, because when as soon as you start

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Speaker 1: saying jet and ebony, I mean, that's so hard to feel. No,

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00:23:40,760 --> 00:23:43,320
Speaker 1: but that's the right shoes to feel, because we'son to

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00:23:43,359 --> 00:23:44,880
Speaker 1: say that is that I always you know, I talked

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Speaker 1: to a lot of people. I'm always uh yeah, I

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00:23:47,880 --> 00:23:51,560
Speaker 1: just I just feed on information, you know, my minor sociology.

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00:23:52,080 --> 00:23:54,720
Speaker 1: I've always on er entertainment. I try to be topical.

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00:23:54,760 --> 00:23:57,080
Speaker 1: I always tell people you can't be young, but you

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00:23:57,080 --> 00:23:59,240
Speaker 1: can't be topical. You mean you can't be relevant, you

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00:23:59,280 --> 00:24:01,600
Speaker 1: can't be current. And you're telling me that I have

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00:24:01,600 --> 00:24:04,240
Speaker 1: a platform now that it can be delivered to my

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00:24:04,800 --> 00:24:06,280
Speaker 1: It's part of my mantro. On Monday, I get it

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00:24:06,359 --> 00:24:08,640
Speaker 1: four o'clock in the morning. What time does the newsletter

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00:24:08,720 --> 00:24:11,920
Speaker 1: usually hit your mailbox? We usually have it out by

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00:24:11,920 --> 00:24:13,920
Speaker 1: one o'clock in the afternoon, so it would be part

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00:24:13,960 --> 00:24:17,520
Speaker 1: of my afternoon information base, which or I may move

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Speaker 1: it to my four EM because at four am I

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00:24:19,080 --> 00:24:21,040
Speaker 1: get up every day and four m so every part

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00:24:21,040 --> 00:24:22,879
Speaker 1: of my four am reading right before I read my

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00:24:22,920 --> 00:24:26,359
Speaker 1: Houston Chronicle and then I'll be I'll be learning things

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00:24:26,359 --> 00:24:28,720
Speaker 1: and I can we comment, can we give you feedback

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00:24:28,760 --> 00:24:33,000
Speaker 1: on different things or can you rep to the to

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00:24:33,119 --> 00:24:35,440
Speaker 1: the newsletter? Um, And that goes right to my team.

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00:24:35,520 --> 00:24:38,440
Speaker 1: You know, we are always you know, getting feedback and

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00:24:38,600 --> 00:24:41,240
Speaker 1: hearing what our audience is doing. And so it's a

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00:24:41,280 --> 00:24:43,320
Speaker 1: it's a two way street for us for sure. Well,

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00:24:43,480 --> 00:24:47,400
Speaker 1: thank you. I'm gonna put a big thank you, Cherrelle Dorsey.

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00:24:48,440 --> 00:24:50,879
Speaker 1: I needed this. Uh, you know, I bring people on

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00:24:50,920 --> 00:24:53,120
Speaker 1: the show. It's money making conversation, but it's about life.

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00:24:53,160 --> 00:24:56,960
Speaker 1: You know, different ways you achieve economic and social success.

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00:24:57,000 --> 00:24:59,680
Speaker 1: More important is about relationships and the fact that your

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00:24:59,720 --> 00:25:02,480
Speaker 1: mind need an opportunity in the city of Philadelphia, which

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00:25:02,520 --> 00:25:07,520
Speaker 1: is recently becoming a hotbed of political political under undertakings

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00:25:07,520 --> 00:25:10,879
Speaker 1: by our departing President Donald Trump. That lets you know

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00:25:10,960 --> 00:25:13,840
Speaker 1: that your voice is important. Information you're giving from a

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00:25:13,960 --> 00:25:18,400
Speaker 1: social from a digital and from your insight information standpoint

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00:25:18,440 --> 00:25:20,679
Speaker 1: is important because I'm not getting my information from our

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00:25:20,760 --> 00:25:22,880
Speaker 1: heart and might giving my information where they won't even

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00:25:22,960 --> 00:25:24,960
Speaker 1: share it from Amazon, they won't even share from Google,

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00:25:25,119 --> 00:25:28,159
Speaker 1: they won't share the Facebook. So you yourself is building

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00:25:28,200 --> 00:25:31,399
Speaker 1: a base of reliability and credibility that we can come

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00:25:31,640 --> 00:25:38,640
Speaker 1: and get that shared digital information. Thank you, awesome, absolutely,

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00:25:38,760 --> 00:25:40,960
Speaker 1: thank you so much for having me today, and thank

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00:25:40,960 --> 00:25:43,240
Speaker 1: you for having this platform as well. It's definitely a

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00:25:43,240 --> 00:25:46,040
Speaker 1: big teacher for us. All awesome. Well, you'll be saying

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00:25:46,040 --> 00:25:48,640
Speaker 1: my name pop up in your registry and I will

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00:25:48,720 --> 00:25:51,399
Speaker 1: share my staff to sign up to because of my company.

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00:25:51,480 --> 00:25:54,920
Speaker 1: Thirty fifteen Media is about, you know, creating diverse platform

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00:25:55,000 --> 00:25:58,560
Speaker 1: information for minorities, are people of color. Again, anytime you

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00:25:58,600 --> 00:26:00,080
Speaker 1: want to come to my show, I'm gonna put some

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00:26:00,200 --> 00:26:02,120
Speaker 1: putting my news letter that goes out to ninety two

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00:26:02,160 --> 00:26:05,800
Speaker 1: thousand fans, uh, twice them up. So I'm gonna help

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00:26:05,800 --> 00:26:07,560
Speaker 1: to spread the word about what you guys are doing,

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00:26:07,600 --> 00:26:11,359
Speaker 1: because again, we need to know what you know, okay,

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00:26:11,359 --> 00:26:13,080
Speaker 1: and you know a lot and so if you tell

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00:26:13,160 --> 00:26:15,119
Speaker 1: us what you know, we'll be a lot stronger and

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00:26:15,160 --> 00:26:18,240
Speaker 1: a safer community and a much more knowledgeable community to

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00:26:18,280 --> 00:26:20,119
Speaker 1: be able to compete. And that's what you're about. You

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00:26:20,160 --> 00:26:22,080
Speaker 1: try to put us in the line to be to compete,

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00:26:22,359 --> 00:26:24,800
Speaker 1: and if we don't compete, then guess what, we can't win.

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00:26:25,000 --> 00:26:28,359
Speaker 1: Thank you, absolutely, thank you, thank you for having me right.

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00:26:28,440 --> 00:26:30,640
Speaker 1: Great when you come back on the show, and we'll

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00:26:30,680 --> 00:26:32,199
Speaker 1: bring back on the show the first quarter so we

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00:26:32,200 --> 00:26:33,880
Speaker 1: can wrap up once they get out of this little

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00:26:33,880 --> 00:26:37,239
Speaker 1: pandemic run. We know we're going into the vaccination. You

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00:26:37,240 --> 00:26:39,800
Speaker 1: are important, my friend, because we've gotta be able to

503
00:26:39,800 --> 00:26:43,040
Speaker 1: tell these black people they gotta take this vaccine. But

504
00:26:43,119 --> 00:26:46,680
Speaker 1: when wait a little minute, make sure they're all good.

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00:26:46,800 --> 00:26:53,720
Speaker 1: They've done all them that conversation with my aunt yesterday.

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00:26:55,440 --> 00:26:58,720
Speaker 1: Appreciate appreciate it. Thank you so much for this opportunity

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00:26:58,800 --> 00:27:02,040
Speaker 1: and for sharing your one with me. I'm really looking

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00:27:02,080 --> 00:27:04,840
Speaker 1: forward to working together again in the future. Yeah, because

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00:27:04,840 --> 00:27:06,640
Speaker 1: you look type people I need in my life from

510
00:27:06,640 --> 00:27:09,160
Speaker 1: a standpoint of trying to get the message out, because

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00:27:09,200 --> 00:27:12,840
Speaker 1: you're a grassroot and you also, uh you know I've

512
00:27:12,920 --> 00:27:14,960
Speaker 1: learned this is that you know, you win by being

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00:27:15,000 --> 00:27:16,960
Speaker 1: able to talk to people who have a voice, and

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00:27:17,000 --> 00:27:19,120
Speaker 1: you have a voice, and you have and you really

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00:27:19,160 --> 00:27:20,960
Speaker 1: do know how to tell a story. And I've really

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00:27:21,760 --> 00:27:25,919
Speaker 1: I'm really engaged by your level of communications. So please

517
00:27:25,920 --> 00:27:28,880
Speaker 1: don't change, which I know you want, but also understand

518
00:27:28,920 --> 00:27:31,560
Speaker 1: that you're bad is going to be fantastic and needed

519
00:27:31,640 --> 00:27:36,720
Speaker 1: in one Okay, absolutely, thank you. Having a lovely holiday

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Speaker 1: season talking. If you want to hear more money making conversation,

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