WEBVTT - Following Up on TechStuff Predictions from 2011

0:00:04.200 --> 0:00:12.120
<v Speaker 1>Get in text technology with tech Stuff from dot com.

0:00:12.119 --> 0:00:15.360
<v Speaker 1>Hey there, this is Jonathan Strickland and you are listening

0:00:15.400 --> 0:00:18.040
<v Speaker 1>to tech Stuff and guys, I've got a treat for

0:00:18.079 --> 0:00:21.360
<v Speaker 1>you today. So a couple of weeks ago, a listener

0:00:21.640 --> 0:00:25.360
<v Speaker 1>alerted me to the fact that five years ago, on

0:00:25.640 --> 0:00:28.480
<v Speaker 1>I think it was August two thousand and eleven, we

0:00:28.520 --> 0:00:31.880
<v Speaker 1>published an episode titled what will the Internet be Like

0:00:32.040 --> 0:00:35.600
<v Speaker 1>in five years? My co host at the time, Chris Palette,

0:00:35.640 --> 0:00:38.480
<v Speaker 1>and I sat down and we put on our prognosticator

0:00:38.560 --> 0:00:42.240
<v Speaker 1>hats and we started making wild guesses and what the

0:00:42.280 --> 0:00:46.080
<v Speaker 1>Internet will be like. And you'll never believe how close

0:00:46.080 --> 0:00:48.520
<v Speaker 1>we got. Actually, you will believe it because we're gonna

0:00:48.520 --> 0:00:50.640
<v Speaker 1>rerun that episode. But stay tuned because at the end

0:00:50.680 --> 0:00:53.200
<v Speaker 1>I got a little bit more to say. So enjoy

0:00:53.320 --> 0:01:01.720
<v Speaker 1>this classic episode and keep score. I think you'll be surprised. So, um,

0:01:01.880 --> 0:01:04.000
<v Speaker 1>Internet five years, how are we going to interact with it?

0:01:04.240 --> 0:01:09.680
<v Speaker 1>Lets go? Uh that's a good question, now, um it

0:01:09.920 --> 0:01:12.880
<v Speaker 1>would It would be easy for me to say that

0:01:12.880 --> 0:01:17.440
<v Speaker 1>that tablets are going to be there simply because they're

0:01:17.480 --> 0:01:21.240
<v Speaker 1>so hot right now. I definitely think mobile is is

0:01:21.400 --> 0:01:25.280
<v Speaker 1>primarily the way people are going now. Um, don't get

0:01:25.319 --> 0:01:29.959
<v Speaker 1>the impression that, um, I've given up on uh computers,

0:01:30.000 --> 0:01:33.880
<v Speaker 1>specifically desktop computers, because I still enjoy not having to

0:01:33.920 --> 0:01:36.080
<v Speaker 1>haul around a lot of technology with me and and

0:01:36.160 --> 0:01:39.760
<v Speaker 1>having just a small device. Um, but I enjoy having

0:01:39.800 --> 0:01:44.480
<v Speaker 1>the the real estate of a nice giant screen now. Um.

0:01:44.520 --> 0:01:46.280
<v Speaker 1>You know. But I think mobile is is the way

0:01:46.319 --> 0:01:48.240
<v Speaker 1>I think people want to be able to get stuff

0:01:48.640 --> 0:01:51.600
<v Speaker 1>anywhere and everywhere. So people are going to be designing content,

0:01:52.200 --> 0:01:56.400
<v Speaker 1>um to fit multiple needs. Yeah, we're already seeing a

0:01:56.400 --> 0:01:58.240
<v Speaker 1>lot of that today, where you see a lot of

0:01:58.240 --> 0:02:00.720
<v Speaker 1>websites that have a mobile version and a full version.

0:02:01.480 --> 0:02:04.120
<v Speaker 1>And then we were seeing more and more smartphones that

0:02:04.240 --> 0:02:06.760
<v Speaker 1>just bypass the mobile version go straight to the full

0:02:06.880 --> 0:02:09.799
<v Speaker 1>version because they are capable of displaying an entire web

0:02:09.840 --> 0:02:12.639
<v Speaker 1>page upon their you know, their screens, and of course

0:02:12.680 --> 0:02:15.760
<v Speaker 1>tablets the same sort of thing. Uh. I agree. I

0:02:15.800 --> 0:02:19.280
<v Speaker 1>think that the Internet in five years will be much

0:02:19.320 --> 0:02:23.960
<v Speaker 1>more pervasive than the sense that mostly from the stuff

0:02:24.000 --> 0:02:26.440
<v Speaker 1>that we tend to carry with us, but that will

0:02:26.480 --> 0:02:29.080
<v Speaker 1>be able to go from place to place and be

0:02:29.120 --> 0:02:31.280
<v Speaker 1>able to tag it tap into the Internet pretty much

0:02:31.280 --> 0:02:33.600
<v Speaker 1>anywhere we go. I mean, that's almost the case now

0:02:33.680 --> 0:02:36.240
<v Speaker 1>as it is but it should be even more so

0:02:36.280 --> 0:02:38.160
<v Speaker 1>in the future. That will get to a point where

0:02:38.400 --> 0:02:40.799
<v Speaker 1>it will be really unusual when you're in a space

0:02:40.840 --> 0:02:44.280
<v Speaker 1>where you cannot access the Internet at least any place

0:02:44.280 --> 0:02:46.880
<v Speaker 1>when you're on the land, and maybe when you're like

0:02:47.040 --> 0:02:49.120
<v Speaker 1>out at sea or something that might still be kind

0:02:49.120 --> 0:02:52.079
<v Speaker 1>of unusual unless you haven't have some sort of satellite modem.

0:02:52.160 --> 0:02:55.840
<v Speaker 1>But um, otherwise, I think, yeah, you pretty much have

0:02:56.080 --> 0:03:00.480
<v Speaker 1>the Internet at your fingertips um from a variety of devices.

0:03:00.840 --> 0:03:03.799
<v Speaker 1>And we're talking about five years from now. So if

0:03:03.800 --> 0:03:05.840
<v Speaker 1>you think about it, the iPhone came out in two

0:03:05.880 --> 0:03:09.000
<v Speaker 1>thousand seven, so as they're recording of this podcast, that

0:03:09.080 --> 0:03:11.480
<v Speaker 1>was four years ago, and already I think you could

0:03:11.520 --> 0:03:14.560
<v Speaker 1>argue that the iPhone has had a huge impact on

0:03:15.320 --> 0:03:18.800
<v Speaker 1>at least the way we consume the Internet and and

0:03:18.840 --> 0:03:24.280
<v Speaker 1>also how developers create applications for the Internet. Some of

0:03:24.320 --> 0:03:25.600
<v Speaker 1>the a lot of the things that are on the

0:03:25.639 --> 0:03:29.080
<v Speaker 1>iPhone and on Android and on other smartphone operating systems

0:03:29.120 --> 0:03:33.720
<v Speaker 1>as well. Um, they aren't necessarily a web browser, but

0:03:33.760 --> 0:03:37.920
<v Speaker 1>they do tie into the Internet in some way, right

0:03:38.000 --> 0:03:41.520
<v Speaker 1>Like Like for example, with Google, I have Google Navigator

0:03:42.040 --> 0:03:45.280
<v Speaker 1>and that uses Google Maps and it uses GPS in

0:03:45.360 --> 0:03:50.920
<v Speaker 1>order to help me navigate through to a destination. Um,

0:03:50.960 --> 0:03:53.400
<v Speaker 1>you know, that's something that we wouldn't have really thought about,

0:03:53.720 --> 0:03:56.840
<v Speaker 1>you know, ten years ago, then we started getting GPS

0:03:57.000 --> 0:04:00.600
<v Speaker 1>units to really hit the market, and now smartphones are

0:04:00.640 --> 0:04:03.920
<v Speaker 1>kind of displacing those. So five years from now, I

0:04:04.080 --> 0:04:09.280
<v Speaker 1>imagine that um smartphones will be pretty much the the

0:04:09.280 --> 0:04:12.440
<v Speaker 1>the most common kind of mobile device that people will

0:04:12.480 --> 0:04:15.440
<v Speaker 1>be carrying around with them. Capable of that, we may

0:04:15.480 --> 0:04:18.080
<v Speaker 1>finally start seeing some things, like some smart watches that

0:04:18.120 --> 0:04:22.200
<v Speaker 1>are actually worth purchasing. I mean, there's been smart watches

0:04:22.200 --> 0:04:25.240
<v Speaker 1>in the past that have been kind of interesting but

0:04:25.440 --> 0:04:27.839
<v Speaker 1>just haven't quite worked. And I think part of that is,

0:04:28.279 --> 0:04:29.600
<v Speaker 1>you know, there are a lot of issues you gotta

0:04:29.680 --> 0:04:33.760
<v Speaker 1>work around, like how how do you miniaturize the components

0:04:33.760 --> 0:04:38.440
<v Speaker 1>to that size where it's still a compelling product right right,

0:04:39.080 --> 0:04:41.200
<v Speaker 1>And and I think that's one of those things too,

0:04:41.640 --> 0:04:44.400
<v Speaker 1>where years ago people were talking about how everything was

0:04:44.400 --> 0:04:47.400
<v Speaker 1>going miniaturized, and now that we have smartphones, we won't

0:04:47.400 --> 0:04:51.440
<v Speaker 1>need laptops. And I know I'm not the only person

0:04:51.520 --> 0:04:53.800
<v Speaker 1>who likes a nice big screen when you're actually doing work,

0:04:53.920 --> 0:04:56.640
<v Speaker 1>not to mention a nice big keyboard. Yes, and and

0:04:56.680 --> 0:05:00.200
<v Speaker 1>the truth of the matter is I think that, um,

0:05:00.240 --> 0:05:03.560
<v Speaker 1>there's a certain practical point. It's not that we can't

0:05:03.600 --> 0:05:06.400
<v Speaker 1>make a smart watch that would do those kinds of things.

0:05:06.640 --> 0:05:09.799
<v Speaker 1>I think the practical reality is that at a certain

0:05:09.839 --> 0:05:12.800
<v Speaker 1>point it's kind of difficult to use, especially with fat

0:05:12.839 --> 0:05:16.799
<v Speaker 1>fingers like mine. Uh, something that has a touch screen

0:05:16.839 --> 0:05:21.119
<v Speaker 1>that's that small. Yeah, and voice input still isn't quite

0:05:21.160 --> 0:05:24.200
<v Speaker 1>there yet. It's close. Google has done a really good

0:05:24.279 --> 0:05:26.599
<v Speaker 1>job with voice input. I mean, I'm very impressed with

0:05:26.640 --> 0:05:28.680
<v Speaker 1>what they've done so far, and I'm sure that five

0:05:28.720 --> 0:05:32.640
<v Speaker 1>years from now it'll probably be really phenomenal where uh,

0:05:32.800 --> 0:05:37.440
<v Speaker 1>navigating by voice will be quite easy. It's it's hard

0:05:37.480 --> 0:05:39.400
<v Speaker 1>for us to make that leap right now because it's

0:05:39.400 --> 0:05:43.320
<v Speaker 1>so it seems so foreign to to think about talking

0:05:43.360 --> 0:05:45.960
<v Speaker 1>to a computer, especially if you're talking about any sort

0:05:45.960 --> 0:05:48.960
<v Speaker 1>of you're in a public place, or you're say in

0:05:49.000 --> 0:05:51.240
<v Speaker 1>an office at work or whatever, or you have an

0:05:51.240 --> 0:05:54.359
<v Speaker 1>accent that may be unreadable too, or you want to

0:05:54.440 --> 0:05:58.760
<v Speaker 1>look up something that is really um personal, yeah, like

0:05:59.000 --> 0:06:01.520
<v Speaker 1>some sort of medical issue, you know, that sort of stuff.

0:06:01.560 --> 0:06:03.880
<v Speaker 1>You don't want to be talking out loud to your machine.

0:06:03.960 --> 0:06:07.600
<v Speaker 1>So clearly, the physical input is never going to completely

0:06:07.640 --> 0:06:09.520
<v Speaker 1>go away unless we finally get to a point where

0:06:09.560 --> 0:06:12.919
<v Speaker 1>we can just telepathically interact with our devices, which is

0:06:12.960 --> 0:06:14.920
<v Speaker 1>not going to happen in five years. There's one of

0:06:14.920 --> 0:06:18.000
<v Speaker 1>my solid predictions there. We are not going to have

0:06:18.040 --> 0:06:22.320
<v Speaker 1>a point where we have mind controlled devices in five years. UM.

0:06:22.480 --> 0:06:27.719
<v Speaker 1>So it's more pervasive, We've got more access. I actually

0:06:27.760 --> 0:06:33.360
<v Speaker 1>see some more overlapping technologies coming in, possibly possibly some

0:06:33.400 --> 0:06:36.560
<v Speaker 1>new technologies. But really there's the stuff that I'm imagining

0:06:36.720 --> 0:06:39.719
<v Speaker 1>is we're totally capable of doing right now, and that

0:06:39.920 --> 0:06:49.600
<v Speaker 1>is having UM context specific Internet uh well, uh, attractions

0:06:49.839 --> 0:06:52.640
<v Speaker 1>or or situations or circumstances. What I mean by that

0:06:52.800 --> 0:06:57.400
<v Speaker 1>is that you could create an application, let's say, that

0:06:57.480 --> 0:07:02.359
<v Speaker 1>reacts to UM signal spent sent on a specific wavelength,

0:07:03.279 --> 0:07:08.320
<v Speaker 1>and then you create transmitters that transmit things on that wavelength,

0:07:08.440 --> 0:07:11.520
<v Speaker 1>so that when you come into the proximity of that transmitter,

0:07:12.040 --> 0:07:15.679
<v Speaker 1>then your device begins to interact with it in whatever

0:07:15.800 --> 0:07:19.720
<v Speaker 1>way you had designed. And and here's an easy example

0:07:19.720 --> 0:07:22.880
<v Speaker 1>of this, because these things exist already. Uh. An example

0:07:22.920 --> 0:07:25.280
<v Speaker 1>of this is pal Mickey. Have you heard about pal

0:07:25.360 --> 0:07:27.880
<v Speaker 1>Mickey at Disney World. I've heard about it, but I

0:07:27.920 --> 0:07:29.880
<v Speaker 1>don't know a lot about it. Okay, So pal Mickey

0:07:30.000 --> 0:07:31.960
<v Speaker 1>is this idea that Disney came up with a couple

0:07:31.960 --> 0:07:34.559
<v Speaker 1>of years ago where they have the Mickey Mouse doll

0:07:35.040 --> 0:07:38.840
<v Speaker 1>and inside there is a receiver and the receiver picks

0:07:38.920 --> 0:07:41.880
<v Speaker 1>up radio signals as you get close enough, you know,

0:07:41.920 --> 0:07:44.840
<v Speaker 1>when you get within range, the receiver picks up the

0:07:44.880 --> 0:07:47.960
<v Speaker 1>signal and makes pal Mickey tell you something. And let's

0:07:48.000 --> 0:07:50.360
<v Speaker 1>say that you're at one of the Disney parks and

0:07:50.400 --> 0:07:53.840
<v Speaker 1>you're walking around. Well, they make the transmitters, um, they

0:07:53.880 --> 0:07:56.840
<v Speaker 1>only give them enough power to transmit within a certain range.

0:07:56.880 --> 0:07:59.400
<v Speaker 1>So that way you're not getting all these transmissions. You know,

0:07:59.560 --> 0:08:01.360
<v Speaker 1>Mickey does and go into seizures as soon as you

0:08:01.360 --> 0:08:05.480
<v Speaker 1>walk through the Magic Kingdom gates. Um. But when you

0:08:05.520 --> 0:08:08.320
<v Speaker 1>get close enough, Mickey will make a little noise you

0:08:08.400 --> 0:08:10.400
<v Speaker 1>press press, I think one of his hands and then

0:08:10.440 --> 0:08:13.160
<v Speaker 1>he says, uh. The information like he might tell you

0:08:13.200 --> 0:08:15.080
<v Speaker 1>how long the weight is for the Pirates of the

0:08:15.080 --> 0:08:17.440
<v Speaker 1>Caribbean ride, or he might give you a little bit

0:08:17.600 --> 0:08:20.320
<v Speaker 1>of trivia information about one of the buildings you're passing.

0:08:20.920 --> 0:08:24.920
<v Speaker 1>And it's all based upon just radio waves. There's no

0:08:24.920 --> 0:08:28.160
<v Speaker 1>no real Internet involved here. But there's no reason why

0:08:28.160 --> 0:08:31.080
<v Speaker 1>you couldn't have that connected with the Internet where you

0:08:31.160 --> 0:08:34.559
<v Speaker 1>have these transmitters that are not necessarily meant to transmit

0:08:34.840 --> 0:08:38.440
<v Speaker 1>signals across an entire city, but maybe just like a

0:08:38.559 --> 0:08:41.400
<v Speaker 1>general area around the building that they are attached to,

0:08:41.960 --> 0:08:44.680
<v Speaker 1>and that it could give you updated information about stuff.

0:08:44.760 --> 0:08:47.520
<v Speaker 1>Let's say a store sale goes on and you've got

0:08:47.559 --> 0:08:50.480
<v Speaker 1>this app that alerts alerts you when a sale starts,

0:08:50.559 --> 0:08:55.440
<v Speaker 1>and you could even have specific sales happening within oh

0:08:55.480 --> 0:08:58.480
<v Speaker 1>like a two hour range, and it's just if you

0:08:58.520 --> 0:09:00.240
<v Speaker 1>happen to be in the area that you find doubt

0:09:00.240 --> 0:09:03.000
<v Speaker 1>about it. And this is a way of of kind

0:09:03.040 --> 0:09:06.600
<v Speaker 1>of adding more of that sort of engagement thing we've

0:09:06.600 --> 0:09:09.600
<v Speaker 1>talked about in previous episodes, Like I see that as

0:09:09.640 --> 0:09:12.520
<v Speaker 1>being a possibility where we have not just a pervasive Internet,

0:09:12.720 --> 0:09:16.640
<v Speaker 1>but a contextual Internet as well. So it's it's timely.

0:09:16.880 --> 0:09:18.400
<v Speaker 1>A lot of the stuff we see on the Internet

0:09:18.679 --> 0:09:21.160
<v Speaker 1>is designed to be what we call evergreen. We call

0:09:21.200 --> 0:09:23.040
<v Speaker 1>it that here at how stuff works all the time,

0:09:23.320 --> 0:09:26.720
<v Speaker 1>and evergreen piece of content is something that should be

0:09:26.760 --> 0:09:30.600
<v Speaker 1>relevant today, and it should be relevant five years from now,

0:09:30.640 --> 0:09:32.640
<v Speaker 1>It should be relevant ten years from now. You should

0:09:32.640 --> 0:09:34.280
<v Speaker 1>be always be able to go back to that piece

0:09:34.320 --> 0:09:38.040
<v Speaker 1>of content and it means exactly what needs to mean. Uh.

0:09:38.040 --> 0:09:40.000
<v Speaker 1>And then there's other content that we create that is

0:09:40.080 --> 0:09:43.800
<v Speaker 1>very timely that you know, after after a few months,

0:09:43.880 --> 0:09:45.640
<v Speaker 1>it may not have the impact that it once had,

0:09:45.720 --> 0:09:47.960
<v Speaker 1>or it might need to be updated on a near

0:09:48.040 --> 0:09:51.680
<v Speaker 1>constant basis, like most of this stuff that is in

0:09:51.720 --> 0:09:56.600
<v Speaker 1>the tech channels. Because here's the funny thing about technology,

0:09:56.600 --> 0:10:01.640
<v Speaker 1>it keeps on changing. Now I think, I think location

0:10:01.640 --> 0:10:05.320
<v Speaker 1>based services to um. You know, there there are millions

0:10:05.320 --> 0:10:07.840
<v Speaker 1>of people with smartphones, but it's really only scratching the

0:10:07.880 --> 0:10:10.360
<v Speaker 1>surface of the population in general. I think now that

0:10:10.920 --> 0:10:14.440
<v Speaker 1>they're starting to become more affordable, UM, there's real competition

0:10:14.480 --> 0:10:18.959
<v Speaker 1>in the smartphone market for consumers. UM, and the cost

0:10:19.040 --> 0:10:23.000
<v Speaker 1>of providing data goes down. UM. You know, I think

0:10:23.000 --> 0:10:26.400
<v Speaker 1>it will be more compelling for people to sign onto

0:10:26.480 --> 0:10:30.160
<v Speaker 1>location based services and uh, you know, get offers as

0:10:30.160 --> 0:10:33.080
<v Speaker 1>they're walking by and subscribe to that too. I don't

0:10:33.080 --> 0:10:36.800
<v Speaker 1>know so much about augmented reality UM personally, because I mean,

0:10:36.800 --> 0:10:39.040
<v Speaker 1>I think it will become more popular, but I still

0:10:39.080 --> 0:10:42.280
<v Speaker 1>don't think it's going to become dominant, simply because it

0:10:42.320 --> 0:10:46.360
<v Speaker 1>requires you to look around with your phone and you

0:10:46.400 --> 0:10:49.040
<v Speaker 1>could trip and fall. Yeah, I mean, if if we

0:10:49.200 --> 0:10:50.880
<v Speaker 1>if we ever do get to a point where you

0:10:50.920 --> 0:10:55.000
<v Speaker 1>can have those glasses that do the do the transparent

0:10:55.080 --> 0:10:58.480
<v Speaker 1>display where you can see the display of information on

0:10:58.520 --> 0:11:01.360
<v Speaker 1>your glasses like it heads up to play. Yeah, essentially

0:11:01.400 --> 0:11:05.000
<v Speaker 1>a heads up display for you know, just the exactly

0:11:05.120 --> 0:11:08.000
<v Speaker 1>just looking around and seeing what that their restaurants raty

0:11:08.000 --> 0:11:13.120
<v Speaker 1>today is. Um. You know, it's uh, we've been promised

0:11:13.120 --> 0:11:14.960
<v Speaker 1>that for a while. It's almost because it's almost starting

0:11:15.000 --> 0:11:17.960
<v Speaker 1>to enter the realm of jet packs and flying cars. Uh.

0:11:18.960 --> 0:11:21.280
<v Speaker 1>I know, I know that there are jet packs and

0:11:21.320 --> 0:11:25.079
<v Speaker 1>flying cars, but they're not predominant, right, They're not everywhere,

0:11:25.200 --> 0:11:29.080
<v Speaker 1>So that's what I'm talking about. Um. Also, I just

0:11:29.160 --> 0:11:32.120
<v Speaker 1>think that again, you know, unless it's something that could

0:11:32.120 --> 0:11:35.559
<v Speaker 1>be built into your existing eyewear, I just don't see

0:11:35.600 --> 0:11:39.240
<v Speaker 1>it being that compelling, just because it means more people

0:11:39.240 --> 0:11:41.000
<v Speaker 1>are like, well, great, now there's another thing I gotta

0:11:41.040 --> 0:11:43.679
<v Speaker 1>buy and wear. You know. I wish I could have

0:11:43.720 --> 0:11:46.679
<v Speaker 1>a show of hands, but I can't, and and you

0:11:46.720 --> 0:11:48.480
<v Speaker 1>don't need to email. But I was just thinking how

0:11:48.480 --> 0:11:55.160
<v Speaker 1>many people heard you say eyewear and thought, I, well,

0:11:55.200 --> 0:11:58.560
<v Speaker 1>you know, if Apple does come out with with glasses.

0:11:58.600 --> 0:12:02.640
<v Speaker 1>They will call it eyewear and they should pay me. Uh,

0:12:02.760 --> 0:12:06.840
<v Speaker 1>it's trademarked, Jonathan Strickland, not really trademarked. Yeah, so I

0:12:06.880 --> 0:12:10.160
<v Speaker 1>think I think we might actually see other Internet capable

0:12:10.240 --> 0:12:13.520
<v Speaker 1>devices really starting to to to play a part. I mean,

0:12:13.559 --> 0:12:17.800
<v Speaker 1>we've at Cees of eleven, there were a lot of

0:12:17.800 --> 0:12:22.440
<v Speaker 1>of appliances that were Internet capable. The Internet of Things. Yeah,

0:12:22.480 --> 0:12:24.880
<v Speaker 1>so this this would be the case of having other

0:12:25.000 --> 0:12:29.600
<v Speaker 1>things on the Internet besides computers, mobile devices and that

0:12:29.679 --> 0:12:31.800
<v Speaker 1>kind of thing. It would be more like things like

0:12:31.880 --> 0:12:36.720
<v Speaker 1>refrigerators and um washers and dryers and a lot of

0:12:36.760 --> 0:12:39.960
<v Speaker 1>this is you know, goes into home automation. Some of

0:12:39.960 --> 0:12:44.200
<v Speaker 1>it is is just information management. Like let's say you

0:12:44.240 --> 0:12:47.560
<v Speaker 1>want to manage the list of things that are in

0:12:47.640 --> 0:12:50.360
<v Speaker 1>your refrigerator. Is that when you go shopping, you know,

0:12:50.920 --> 0:12:53.120
<v Speaker 1>you know what you need to pick up that sort

0:12:53.160 --> 0:12:55.840
<v Speaker 1>of stuff. Uh. I think within five years we'll probably

0:12:55.880 --> 0:12:58.040
<v Speaker 1>see a lot more of that. Um. I don't know

0:12:58.080 --> 0:13:01.800
<v Speaker 1>that it will again be the dominant kind of appliance

0:13:01.840 --> 0:13:03.680
<v Speaker 1>on the market. I think that will still be sort

0:13:03.679 --> 0:13:06.160
<v Speaker 1>of the I think it will still be somewhat of

0:13:06.200 --> 0:13:09.200
<v Speaker 1>a niche market, maybe maybe a larger niche than it

0:13:09.280 --> 0:13:11.760
<v Speaker 1>is right now. But I don't think of it. I

0:13:11.760 --> 0:13:13.680
<v Speaker 1>don't think that will be I don't think you would

0:13:13.679 --> 0:13:16.520
<v Speaker 1>walk into an appliance store and and ninety percent of

0:13:16.559 --> 0:13:19.400
<v Speaker 1>the stuff you see would be Internet capable. Well, here's

0:13:19.480 --> 0:13:22.520
<v Speaker 1>here's a thought on that. They've been predicting this for years.

0:13:22.960 --> 0:13:26.520
<v Speaker 1>We were all going to have radio frequency identification tags

0:13:26.600 --> 0:13:29.320
<v Speaker 1>r f i D tags inside all of our products,

0:13:29.360 --> 0:13:32.680
<v Speaker 1>so you can have all your stuff in the fridge,

0:13:32.920 --> 0:13:36.360
<v Speaker 1>and the fridge is able to identify what's in there

0:13:36.520 --> 0:13:38.240
<v Speaker 1>and when you bought it and when you bought it,

0:13:38.240 --> 0:13:40.719
<v Speaker 1>and there would be a screen up on the on

0:13:40.320 --> 0:13:43.120
<v Speaker 1>the front of the fridge that says, hey, you know what,

0:13:43.240 --> 0:13:45.800
<v Speaker 1>you could make this for dinner because you have all

0:13:45.800 --> 0:13:48.200
<v Speaker 1>the ingredients you need to make this, or you could

0:13:48.200 --> 0:13:50.040
<v Speaker 1>make that and it will give you recipes and things,

0:13:50.240 --> 0:13:53.320
<v Speaker 1>which is a really neat idea. But they've been again

0:13:53.559 --> 0:13:56.960
<v Speaker 1>predicting this for years. It might also say it hasn't

0:13:57.000 --> 0:13:59.520
<v Speaker 1>happened yet. I also say the peaches are restless. You

0:13:59.559 --> 0:14:02.400
<v Speaker 1>need to throw them out. The peaches restless. One of

0:14:02.400 --> 0:14:06.000
<v Speaker 1>them growled at me. Yeah, that's when potato salad goes bade.

0:14:07.440 --> 0:14:11.960
<v Speaker 1>The technology to do. This isn't hasn't been out of

0:14:11.960 --> 0:14:14.640
<v Speaker 1>the realm of possibility for for several years. I mean,

0:14:14.720 --> 0:14:17.120
<v Speaker 1>this is doable, but we're not doing it. It's yeah,

0:14:17.120 --> 0:14:19.360
<v Speaker 1>it's adopt It's an adoption thing. I mean, you know,

0:14:19.520 --> 0:14:21.600
<v Speaker 1>in some cases, you've got companies that are trying to

0:14:21.600 --> 0:14:24.200
<v Speaker 1>create products for which there is no demand, and then

0:14:24.200 --> 0:14:27.000
<v Speaker 1>they're trying to generate the demand for that product, and

0:14:27.040 --> 0:14:29.600
<v Speaker 1>sometimes that works. Like you know, you could argue that

0:14:29.600 --> 0:14:32.440
<v Speaker 1>Steve Jobs does that all the time. Well he You

0:14:32.480 --> 0:14:35.320
<v Speaker 1>know that the iPad is a clear example of this,

0:14:35.360 --> 0:14:38.280
<v Speaker 1>and I still, um, when it first came out, I

0:14:38.280 --> 0:14:40.360
<v Speaker 1>saw a lot of criticism that it was a product

0:14:40.760 --> 0:14:45.000
<v Speaker 1>that that no one needed and which is still technically true.

0:14:45.040 --> 0:14:48.320
<v Speaker 1>Nobody needs a tablet. Well, okay, a few people need

0:14:48.360 --> 0:14:50.880
<v Speaker 1>a tablet. Let's say that. Um, there are there are

0:14:50.920 --> 0:14:53.920
<v Speaker 1>some some roles that really could use a small computing

0:14:53.960 --> 0:14:56.160
<v Speaker 1>device like that. So but for a lot of people,

0:14:56.200 --> 0:15:00.120
<v Speaker 1>it's a it's something they want. And uh, you know

0:15:00.240 --> 0:15:01.680
<v Speaker 1>now that it's been a year later, as of the

0:15:01.680 --> 0:15:03.560
<v Speaker 1>time we've recorded this, almost a year and a half

0:15:03.600 --> 0:15:06.160
<v Speaker 1>after the iPads released, there are lots of different kinds

0:15:06.160 --> 0:15:08.360
<v Speaker 1>of tablets in the market. The tablet market is taking

0:15:08.400 --> 0:15:11.520
<v Speaker 1>off sort of like the netbook market did um a

0:15:11.560 --> 0:15:16.040
<v Speaker 1>few years ago, and I saw criticism, Uh probably about

0:15:16.440 --> 0:15:19.720
<v Speaker 1>two or three months before we recorded this, we were saying, well,

0:15:19.760 --> 0:15:22.040
<v Speaker 1>you know, I still don't think there's any reason why

0:15:22.080 --> 0:15:24.560
<v Speaker 1>anyone needs a tablet. Most of the people I see

0:15:24.600 --> 0:15:28.960
<v Speaker 1>who say they they have really integrated tablet into their

0:15:28.960 --> 0:15:31.240
<v Speaker 1>lifestyle bought one and then found a use for it.

0:15:31.480 --> 0:15:34.160
<v Speaker 1>But I would argue that's the way it was with

0:15:34.280 --> 0:15:37.600
<v Speaker 1>personal computers back in the day. And I think I

0:15:37.600 --> 0:15:39.920
<v Speaker 1>don't think tablets are going away simply because I think

0:15:40.360 --> 0:15:42.800
<v Speaker 1>people who buy them, you know, now that there is

0:15:42.840 --> 0:15:44.600
<v Speaker 1>a market for it, people are going to start creating

0:15:44.600 --> 0:15:47.320
<v Speaker 1>more useful software for it. And I think people will

0:15:47.360 --> 0:15:51.600
<v Speaker 1>start using their tablets to do more creative work than

0:15:51.640 --> 0:15:53.640
<v Speaker 1>they used to be able to do, simply because there

0:15:53.680 --> 0:15:56.360
<v Speaker 1>wasn't software for it on the on the initial release

0:15:56.360 --> 0:15:59.280
<v Speaker 1>of these devices, and there will be now that now

0:15:59.360 --> 0:16:01.640
<v Speaker 1>that it's coming out, there already is quite a bit

0:16:01.680 --> 0:16:03.960
<v Speaker 1>of creative software, and I think they're just going to

0:16:04.040 --> 0:16:06.560
<v Speaker 1>be more. It's just gonna be another tier of products

0:16:06.560 --> 0:16:10.320
<v Speaker 1>in between smartphones and computers. I think that there's also

0:16:10.360 --> 0:16:14.400
<v Speaker 1>the potential that we could see even more products introduced

0:16:14.400 --> 0:16:18.240
<v Speaker 1>into that space that don't fit the tablet model or

0:16:18.280 --> 0:16:21.160
<v Speaker 1>the smartphone model. I mean, it's hard to say, because

0:16:21.160 --> 0:16:22.880
<v Speaker 1>it's five years from now. There's a lot of smart

0:16:22.920 --> 0:16:24.880
<v Speaker 1>people working on these things, and who knows who could

0:16:24.920 --> 0:16:26.280
<v Speaker 1>come up with the next big thing. I mean I

0:16:26.320 --> 0:16:29.760
<v Speaker 1>mentioned smart watches which could fit into that category. But

0:16:29.880 --> 0:16:32.520
<v Speaker 1>for example, here's here's just something just out of the blue.

0:16:32.720 --> 0:16:36.320
<v Speaker 1>Let's say that someone decides to create a device that

0:16:36.640 --> 0:16:42.400
<v Speaker 1>is similar to a smartphone but is essentially a kind

0:16:42.400 --> 0:16:46.720
<v Speaker 1>of the the the step between smartphone and a MP

0:16:46.800 --> 0:16:49.000
<v Speaker 1>three players, So not that not an iPod touch, which

0:16:49.080 --> 0:16:51.360
<v Speaker 1>you could argue is kind of in that realm too,

0:16:51.800 --> 0:16:54.760
<v Speaker 1>but more about it's more focused just on the music.

0:16:54.840 --> 0:16:57.280
<v Speaker 1>So in other words, you create a device that is

0:16:57.520 --> 0:17:01.840
<v Speaker 1>um specifically designed to help you tap into the streaming

0:17:01.920 --> 0:17:05.400
<v Speaker 1>music services that are out there. So you know there's

0:17:05.400 --> 0:17:08.280
<v Speaker 1>smartphones that can do this as well. So you could argue, well,

0:17:08.320 --> 0:17:10.560
<v Speaker 1>maybe there's not a market for this, but then you

0:17:10.600 --> 0:17:12.399
<v Speaker 1>could say, well, you might want to have one of

0:17:12.440 --> 0:17:16.399
<v Speaker 1>these devices that doesn't run quite as many applications, is

0:17:16.440 --> 0:17:19.120
<v Speaker 1>not as process or intensive, doesn't run down the battery

0:17:19.200 --> 0:17:22.880
<v Speaker 1>as quickly, doesn't doesn't tax your smartphones battery at all.

0:17:23.280 --> 0:17:27.919
<v Speaker 1>That would let you tap into these massive cloud storage services,

0:17:27.960 --> 0:17:32.600
<v Speaker 1>things like Google Music or Amazon or iTunes, the icloudum

0:17:32.800 --> 0:17:36.399
<v Speaker 1>or Spotify, any of these sort of services where you

0:17:36.440 --> 0:17:40.640
<v Speaker 1>could stream or or otherwise consume the music on this

0:17:40.720 --> 0:17:45.000
<v Speaker 1>device without it affecting your other devices, because I mean,

0:17:45.400 --> 0:17:47.720
<v Speaker 1>I have a smartphone that's capable of doing these sort

0:17:47.720 --> 0:17:50.919
<v Speaker 1>of things, but I rarely use those capabilities because it

0:17:51.000 --> 0:17:53.600
<v Speaker 1>runs down the battery and I don't want, you know,

0:17:53.680 --> 0:17:55.639
<v Speaker 1>I want to have my phone available in case I

0:17:55.680 --> 0:17:59.640
<v Speaker 1>want to for some reason make a phone call. So

0:18:00.640 --> 0:18:02.800
<v Speaker 1>I could see that sort of thing becoming thing where

0:18:02.840 --> 0:18:06.280
<v Speaker 1>the next MP three player isn't necessarily focused on how

0:18:06.320 --> 0:18:09.879
<v Speaker 1>many songs it can store, but rather it's access to

0:18:10.000 --> 0:18:14.760
<v Speaker 1>various streaming services or or cloud storage services. Uh, that's

0:18:14.760 --> 0:18:18.760
<v Speaker 1>a possibility. Um. So we've talked about mobility, We've talked

0:18:18.760 --> 0:18:23.200
<v Speaker 1>about a lot more of uh appliances that would be

0:18:23.600 --> 0:18:26.359
<v Speaker 1>connected to the Internet. I mean, you can you're starting

0:18:26.359 --> 0:18:28.560
<v Speaker 1>to see that already with cars as well, where you

0:18:28.600 --> 0:18:32.480
<v Speaker 1>have cars that don't necessarily connect directly to the Internet,

0:18:32.520 --> 0:18:35.160
<v Speaker 1>but when you park them in your garage, they can

0:18:35.320 --> 0:18:38.600
<v Speaker 1>sync up via Bluetooth or some other method to your

0:18:38.640 --> 0:18:41.920
<v Speaker 1>home network, and you can transfer data back and forth

0:18:41.960 --> 0:18:45.200
<v Speaker 1>across um, usually music, but you can do other things

0:18:45.240 --> 0:18:47.720
<v Speaker 1>as well well. You can also have equipment put in

0:18:47.760 --> 0:18:50.080
<v Speaker 1>your car to make a hot spot too. Yeah, so

0:18:50.280 --> 0:18:51.840
<v Speaker 1>we're probably going to see a lot more of that

0:18:51.880 --> 0:18:55.680
<v Speaker 1>as well. You know, again, the ubiquitous access. Uh So

0:18:55.920 --> 0:18:58.399
<v Speaker 1>that's that's kind of like the shiny happy version of

0:18:58.440 --> 0:19:00.560
<v Speaker 1>what the Internet could be like in five years and

0:19:00.560 --> 0:19:02.760
<v Speaker 1>how we would access the Internet. I don't see it

0:19:02.760 --> 0:19:05.520
<v Speaker 1>as necessarily being a total revolution from the way we're

0:19:05.520 --> 0:19:09.760
<v Speaker 1>doing it now, but probably um a much more pervasive

0:19:09.800 --> 0:19:12.879
<v Speaker 1>way of what we do now. Let's talk about some

0:19:13.760 --> 0:19:17.520
<v Speaker 1>possible dark side elements to what the Internet could be

0:19:17.560 --> 0:19:20.560
<v Speaker 1>like in five years. So dark side number one, and

0:19:20.600 --> 0:19:23.679
<v Speaker 1>this is a big one, is that we could see

0:19:24.080 --> 0:19:30.679
<v Speaker 1>Internet service providers I sps start to um limit the

0:19:30.920 --> 0:19:35.439
<v Speaker 1>kinds of of services and content you have access to.

0:19:36.080 --> 0:19:39.400
<v Speaker 1>In other words, let's say that this is essentially the

0:19:39.640 --> 0:19:45.240
<v Speaker 1>scenario where net neutrality is no longer even a concept.

0:19:45.280 --> 0:19:48.480
<v Speaker 1>It's gone. In this case, you have I s p

0:19:48.640 --> 0:19:51.520
<v Speaker 1>s that are able to strike up partnerships, let's say,

0:19:51.960 --> 0:19:57.359
<v Speaker 1>with various content providers and service providers in theory, not

0:19:58.200 --> 0:20:00.359
<v Speaker 1>that I would ever expect this to happen, but in theory,

0:20:00.480 --> 0:20:03.679
<v Speaker 1>lets you could have a particular Internet service provider partner

0:20:03.720 --> 0:20:07.920
<v Speaker 1>with say Facebook, and then anyone who is a customer

0:20:07.920 --> 0:20:10.800
<v Speaker 1>of that I s P has access to Facebook. Anyone

0:20:10.800 --> 0:20:13.880
<v Speaker 1>who is not a customer with that I s P doesn't, Right,

0:20:14.280 --> 0:20:16.880
<v Speaker 1>I mean, that's that's an extreme example that I don't

0:20:16.920 --> 0:20:19.840
<v Speaker 1>think could ever happen because Facebook, of course is so huge,

0:20:20.000 --> 0:20:24.240
<v Speaker 1>it's got, you know, way more subscribers than you would

0:20:24.280 --> 0:20:28.440
<v Speaker 1>ever see be tied to a specific provider. But I

0:20:28.480 --> 0:20:32.360
<v Speaker 1>could easily see that from for emerging services and content.

0:20:33.040 --> 0:20:36.879
<v Speaker 1>So or let's say that the Internet service providers that

0:20:36.920 --> 0:20:41.399
<v Speaker 1>are also cable companies limited so that you can only

0:20:41.480 --> 0:20:45.520
<v Speaker 1>access their content they create through their I s P.

0:20:46.359 --> 0:20:50.040
<v Speaker 1>So if you are on I s P B and

0:20:50.119 --> 0:20:53.040
<v Speaker 1>you want to see the content that I s P

0:20:53.240 --> 0:20:58.320
<v Speaker 1>A creates through its cable company part of its corporation,

0:20:58.720 --> 0:21:03.120
<v Speaker 1>you're on the lock. At least you can't see it online. Um,

0:21:03.280 --> 0:21:05.680
<v Speaker 1>we're starting to see some of that emerge right now. Now.

0:21:05.680 --> 0:21:10.320
<v Speaker 1>Whether or not that continues is another question, but it

0:21:10.480 --> 0:21:13.760
<v Speaker 1>could very well be that within five years your experience

0:21:13.800 --> 0:21:16.760
<v Speaker 1>on the Internet is completely dictated by the Internet service

0:21:16.760 --> 0:21:20.520
<v Speaker 1>provider you belong to, or cell phone carrier in that case,

0:21:20.600 --> 0:21:23.560
<v Speaker 1>because it may be that you have one kind of

0:21:23.600 --> 0:21:26.199
<v Speaker 1>Internet when you get home because you are you're a

0:21:26.200 --> 0:21:28.359
<v Speaker 1>customer of one I s P, and you have a

0:21:28.400 --> 0:21:30.280
<v Speaker 1>different kind of Internet when you access it on your

0:21:30.280 --> 0:21:32.440
<v Speaker 1>phone because you belong you know, you've got a contract

0:21:32.440 --> 0:21:35.720
<v Speaker 1>with a specific cell phone carrier. And that would be

0:21:35.920 --> 0:21:38.720
<v Speaker 1>crazy really because you could think like, oh, this video

0:21:38.800 --> 0:21:40.040
<v Speaker 1>is great, but I'll watch it when I get home,

0:21:40.040 --> 0:21:42.080
<v Speaker 1>and then you realize, oh, I can't access it at

0:21:42.080 --> 0:21:44.480
<v Speaker 1>home because my I s P doesn't have a deal

0:21:44.560 --> 0:21:47.600
<v Speaker 1>with that particular content provider. Yeah, I think it's more

0:21:47.640 --> 0:21:51.119
<v Speaker 1>likely that you'll see throttling. Um, Like, if you have

0:21:51.400 --> 0:21:54.639
<v Speaker 1>if you want to use a particular streaming radio radio

0:21:55.400 --> 0:22:00.959
<v Speaker 1>service and you are on a cable company that doesn't

0:22:00.960 --> 0:22:04.000
<v Speaker 1>have a deal with that provider, and perhaps they have

0:22:04.000 --> 0:22:07.280
<v Speaker 1>a deal with the DSL provider in your area, well

0:22:07.320 --> 0:22:10.399
<v Speaker 1>that means that they're going to give the you know,

0:22:10.560 --> 0:22:12.800
<v Speaker 1>per the agreement, they're going to give priority to their

0:22:12.840 --> 0:22:17.160
<v Speaker 1>own customers, and then you may experience hiccupping or delays

0:22:17.320 --> 0:22:19.800
<v Speaker 1>or or problems with the service. You might see that

0:22:19.800 --> 0:22:23.639
<v Speaker 1>that sign saying Netflix is adjusting your buffering rate because

0:22:23.680 --> 0:22:27.760
<v Speaker 1>your Internet connection is slower. Yes, UM, and that's another

0:22:27.960 --> 0:22:30.560
<v Speaker 1>that's another issue too. I think that is possible to

0:22:30.600 --> 0:22:34.560
<v Speaker 1>see UM talking about depending on your I s P

0:22:34.760 --> 0:22:39.760
<v Speaker 1>or your your provider UM for cell phone services, Uh

0:22:39.800 --> 0:22:43.800
<v Speaker 1>so many of them now for both are instituting data caps.

0:22:44.600 --> 0:22:49.040
<v Speaker 1>So I think it is very possible that in the future. UM.

0:22:49.080 --> 0:22:52.719
<v Speaker 1>You know, it's it's funny because the services are all

0:22:52.920 --> 0:22:57.639
<v Speaker 1>working toward unlimited models. Like if you subscribe to Netflix

0:22:58.000 --> 0:23:01.600
<v Speaker 1>streaming umunt bit, you have unlimited you can watch as

0:23:01.680 --> 0:23:04.880
<v Speaker 1>many movies as you can pack in during each month.

0:23:05.359 --> 0:23:07.480
<v Speaker 1>And that goes for a lot of the other services

0:23:07.480 --> 0:23:12.200
<v Speaker 1>to UM. You know, you can you can stream unlimited

0:23:12.280 --> 0:23:15.520
<v Speaker 1>music from a lot of places UM. And there's of

0:23:15.560 --> 0:23:19.520
<v Speaker 1>course plenty of other ways to use lots of bandwidth. UM.

0:23:19.640 --> 0:23:22.600
<v Speaker 1>So you know they're they're opening those services up to

0:23:22.640 --> 0:23:25.119
<v Speaker 1>and unlimited all you can eat model for you know,

0:23:25.160 --> 0:23:27.840
<v Speaker 1>a set price, and people who really use them, say

0:23:27.920 --> 0:23:31.879
<v Speaker 1>families you know, who have multiple people watching multiple shows

0:23:31.880 --> 0:23:34.600
<v Speaker 1>in multiple rooms. You know, that's a great way to

0:23:34.680 --> 0:23:37.360
<v Speaker 1>use a ton of bandwidth. You know, of course they're

0:23:37.480 --> 0:23:40.920
<v Speaker 1>they're arguments that say, it's really just the people who

0:23:40.960 --> 0:23:46.160
<v Speaker 1>are downloading lots of stuff illegally. Um, but there's there's

0:23:46.200 --> 0:23:49.000
<v Speaker 1>so many legitimate ways to use a lot of bandwidth. Now, yeah,

0:23:49.080 --> 0:23:52.400
<v Speaker 1>I mean before before there were these these venues where

0:23:52.400 --> 0:23:55.919
<v Speaker 1>you could get to this content in a legal way.

0:23:56.280 --> 0:23:58.320
<v Speaker 1>Maybe you could make the argument that the people who

0:23:58.320 --> 0:24:00.560
<v Speaker 1>are eating up all the bandwidth, we're pirate. But I

0:24:00.560 --> 0:24:02.800
<v Speaker 1>don't think that's the case today. Well a lot of

0:24:02.840 --> 0:24:06.080
<v Speaker 1>them say right now, the people who are using the

0:24:06.080 --> 0:24:09.199
<v Speaker 1>bandwidth that gets them into trouble are they're they're a

0:24:09.240 --> 0:24:12.520
<v Speaker 1>small minority of people, like only I'm making up a

0:24:12.600 --> 0:24:14.280
<v Speaker 1>number because I haven't seen it in a while, But

0:24:14.320 --> 0:24:15.960
<v Speaker 1>the last time I looked it was they were saying

0:24:16.000 --> 0:24:20.400
<v Speaker 1>something like three to five of their customers. They're saying,

0:24:20.400 --> 0:24:22.800
<v Speaker 1>oh no, no, no no, no, these bandwidth caps don't affect

0:24:22.880 --> 0:24:25.760
<v Speaker 1>the majority of our customers. But the thing is, the

0:24:25.840 --> 0:24:29.440
<v Speaker 1>services themselves are encouraging us to use as much data

0:24:29.480 --> 0:24:35.400
<v Speaker 1>as we can take, and the broad the providers are

0:24:35.440 --> 0:24:38.359
<v Speaker 1>all starting to cap their services. Not all of them,

0:24:38.400 --> 0:24:41.800
<v Speaker 1>but a lot of them are. And uh, in some

0:24:41.880 --> 0:24:45.000
<v Speaker 1>cases they're not making it clear to subscribers exactly how

0:24:45.119 --> 0:24:47.960
<v Speaker 1>much data they're using and how much it's going to

0:24:47.960 --> 0:24:51.280
<v Speaker 1>put them in trouble. So I think within the next

0:24:51.320 --> 0:24:53.040
<v Speaker 1>five years you're going to start to see that clash,

0:24:53.119 --> 0:24:56.920
<v Speaker 1>especially because broadband penetration is still somewhat limited in the

0:24:57.000 --> 0:25:00.600
<v Speaker 1>United States. Speeds are somewhat slower here and then in

0:25:00.640 --> 0:25:04.000
<v Speaker 1>other places, and um, you know, I think is these

0:25:04.040 --> 0:25:06.119
<v Speaker 1>things ratchet up and people are encouraging us to use

0:25:06.119 --> 0:25:08.520
<v Speaker 1>more data. This is going to come into conflict, and

0:25:08.880 --> 0:25:11.320
<v Speaker 1>the providers are going to hear from their customers how

0:25:11.440 --> 0:25:14.160
<v Speaker 1>unhappy they are with the service because you know, hey,

0:25:14.240 --> 0:25:17.200
<v Speaker 1>you say I can use you know, all this data

0:25:17.200 --> 0:25:19.119
<v Speaker 1>and it's and it's supposed to be such a fast network,

0:25:19.160 --> 0:25:20.960
<v Speaker 1>and when I actually try to use it, I can't. You.

0:25:21.119 --> 0:25:24.119
<v Speaker 1>It'll also be interesting to see if I s p s,

0:25:24.200 --> 0:25:29.000
<v Speaker 1>if they do create this this sort of compartmentalized uh Internet,

0:25:29.160 --> 0:25:30.960
<v Speaker 1>and in which case, really we can't even call it

0:25:31.000 --> 0:25:33.720
<v Speaker 1>the Internet anymore, because the Internet is supposed to be

0:25:33.760 --> 0:25:36.960
<v Speaker 1>the global network of networks. And if we're talking about

0:25:37.000 --> 0:25:39.360
<v Speaker 1>I sp s each creating their own, then they all

0:25:39.400 --> 0:25:42.320
<v Speaker 1>just become networks. Yeah, it might become Internet with a

0:25:42.359 --> 0:25:44.879
<v Speaker 1>lower case I, as opposed to Internet, Internet with the

0:25:44.960 --> 0:25:47.080
<v Speaker 1>upper case I. So instead of being a joke, we

0:25:47.160 --> 0:25:49.800
<v Speaker 1>will we will really be talking about the internets. Yeah,

0:25:49.920 --> 0:25:53.760
<v Speaker 1>it really will be the internets. Which one do you have? UM?

0:25:53.840 --> 0:25:55.800
<v Speaker 1>There's also the possibility that some of these I sp

0:25:55.920 --> 0:25:57.720
<v Speaker 1>s and they a lot of these companies have tried

0:25:57.720 --> 0:26:01.359
<v Speaker 1>this already, will try to make their own services that

0:26:01.359 --> 0:26:06.879
<v Speaker 1>that mimic or replace the services from other UH providers

0:26:06.920 --> 0:26:08.760
<v Speaker 1>out there, not just I s p s, but other

0:26:08.880 --> 0:26:11.439
<v Speaker 1>companies as well. So let's say that you know, I

0:26:11.600 --> 0:26:14.040
<v Speaker 1>s p A decides to come up with its own

0:26:14.160 --> 0:26:18.200
<v Speaker 1>version of Twitter and UH and then and then doesn't

0:26:18.240 --> 0:26:22.399
<v Speaker 1>allow you to access Twitter on its on its services

0:26:22.880 --> 0:26:25.320
<v Speaker 1>UM and instead encourages you to use this other one.

0:26:25.560 --> 0:26:28.640
<v Speaker 1>And that's another way that this stuff can get further fragmented.

0:26:28.680 --> 0:26:32.600
<v Speaker 1>I don't think it would ever happen, but it's possible. UM.

0:26:32.640 --> 0:26:36.040
<v Speaker 1>Another thing we might see are we've seen already. I'm

0:26:36.119 --> 0:26:38.600
<v Speaker 1>curious to find out if within five years, if it's

0:26:38.640 --> 0:26:43.119
<v Speaker 1>proven to be a successful campaign or not. Are paywalls.

0:26:44.080 --> 0:26:47.879
<v Speaker 1>And of course the paywall is where you UH you

0:26:47.960 --> 0:26:51.960
<v Speaker 1>can't have access to a particular sites content until after

0:26:52.040 --> 0:26:54.720
<v Speaker 1>you pay a subscription fee. Right, so if you want

0:26:54.800 --> 0:26:57.879
<v Speaker 1>to read as an example, a current example the New

0:26:57.920 --> 0:27:00.480
<v Speaker 1>York Times. There are a certain amount of there's a

0:27:00.480 --> 0:27:02.399
<v Speaker 1>certain number of articles that you can read for free

0:27:02.560 --> 0:27:05.280
<v Speaker 1>per month, per month, and then after that you are

0:27:05.320 --> 0:27:07.680
<v Speaker 1>asked to go ahead and subscribe. The Wall Street Journal

0:27:08.240 --> 0:27:10.560
<v Speaker 1>on the other hand, Yeah, I mean there there's certain

0:27:11.000 --> 0:27:13.720
<v Speaker 1>content that you can get depending on how you're you're

0:27:13.880 --> 0:27:16.560
<v Speaker 1>doing it. But um, for the most part, you have

0:27:16.640 --> 0:27:18.320
<v Speaker 1>to pay if you're if you're going to do that

0:27:18.359 --> 0:27:21.200
<v Speaker 1>now some I think it will be more common, um

0:27:21.440 --> 0:27:24.560
<v Speaker 1>paywall or no, I mean I think or whether they

0:27:24.600 --> 0:27:28.440
<v Speaker 1>succeed in in in general, I would say, I think

0:27:28.440 --> 0:27:32.720
<v Speaker 1>you're going to see a lot of um, maybe hybrid subscriptions,

0:27:32.760 --> 0:27:35.600
<v Speaker 1>like for example, Wired magazine. Right now, if you are

0:27:35.640 --> 0:27:39.040
<v Speaker 1>a print subscriber, I've been a print subscriber for many years. Um,

0:27:39.119 --> 0:27:43.359
<v Speaker 1>you can also uh, and this is a fairly recent

0:27:44.160 --> 0:27:46.199
<v Speaker 1>development as of the time of recording this, you can

0:27:46.240 --> 0:27:48.719
<v Speaker 1>also if you have an iPad, as I do, you

0:27:48.760 --> 0:27:54.119
<v Speaker 1>can download the issues you have been subscribing to. So

0:27:54.200 --> 0:27:57.359
<v Speaker 1>now I get all the the digital issues free because

0:27:57.359 --> 0:27:59.720
<v Speaker 1>I am a print subscriber, and I think you're like

0:27:59.720 --> 0:28:02.320
<v Speaker 1>getting them free. They're just included in your subscription, right well,

0:28:02.320 --> 0:28:04.960
<v Speaker 1>I'm getting them a no extra cost because at one

0:28:05.000 --> 0:28:09.119
<v Speaker 1>point Wired, the online app required you to pay regardless

0:28:09.119 --> 0:28:11.359
<v Speaker 1>of whether or not you were a print subscriber. So

0:28:11.760 --> 0:28:14.919
<v Speaker 1>I'm getting it as a benefit of my subscription. I

0:28:14.960 --> 0:28:18.320
<v Speaker 1>get both versions of of that, and I think that's

0:28:18.440 --> 0:28:21.320
<v Speaker 1>probably going to become more common because I think the

0:28:21.359 --> 0:28:25.000
<v Speaker 1>tablet was at one point considered the uh, you know,

0:28:25.080 --> 0:28:29.520
<v Speaker 1>the saving grace for magazines and newspapers, and I think

0:28:29.560 --> 0:28:34.040
<v Speaker 1>people do enjoy reading some of that content in that format. However,

0:28:34.600 --> 0:28:38.080
<v Speaker 1>people who are I've seen it pretty much with regard

0:28:38.120 --> 0:28:42.720
<v Speaker 1>to just about every magazine that has a subscription available. Hey,

0:28:42.720 --> 0:28:45.800
<v Speaker 1>why are you charging me for this digital version? I'm

0:28:45.800 --> 0:28:49.920
<v Speaker 1>already a subscriber to the print version. Can't I have both?

0:28:50.000 --> 0:28:51.360
<v Speaker 1>You know, I think there are a lot of people

0:28:51.520 --> 0:28:53.160
<v Speaker 1>be willing to say, yeah, okay, I'll give you an

0:28:53.160 --> 0:28:57.080
<v Speaker 1>extra two bucks or five bucks, give giving me both

0:28:57.080 --> 0:29:00.760
<v Speaker 1>because I like both. Um and you know, so I think,

0:29:00.760 --> 0:29:02.560
<v Speaker 1>you know, I think what will be interesting to see

0:29:02.600 --> 0:29:05.400
<v Speaker 1>two is within the next five years if there's a

0:29:06.200 --> 0:29:09.720
<v Speaker 1>related model that I think it'll be interesting to see

0:29:09.720 --> 0:29:12.479
<v Speaker 1>if it survives or not, which is the model that

0:29:13.000 --> 0:29:17.400
<v Speaker 1>companies like HBO is where you know, you can get

0:29:17.560 --> 0:29:21.520
<v Speaker 1>HBO content online, but only if you are a customer

0:29:21.640 --> 0:29:24.640
<v Speaker 1>of a cable company and you have HBO as part

0:29:24.680 --> 0:29:28.760
<v Speaker 1>of your service. CNN does that too, now, yeah, does it? Yeah?

0:29:29.160 --> 0:29:33.720
<v Speaker 1>I think interesting, have to look that up. Just surprised

0:29:33.720 --> 0:29:35.440
<v Speaker 1>me because I mean, it's been a while since I've

0:29:35.480 --> 0:29:38.280
<v Speaker 1>been to that site. But really, the last time I

0:29:38.280 --> 0:29:40.440
<v Speaker 1>went to a CNN dot com they had updated there.

0:29:40.640 --> 0:29:42.480
<v Speaker 1>And this is again very recent, I think within the

0:29:42.520 --> 0:29:44.920
<v Speaker 1>last two or three weeks before we recorded this. If

0:29:44.920 --> 0:29:47.880
<v Speaker 1>you want to access the video, UM you sign in

0:29:48.280 --> 0:29:50.960
<v Speaker 1>as a you know, to your your provider and they

0:29:50.960 --> 0:29:53.960
<v Speaker 1>will say, okay, now now you have access to the

0:29:54.040 --> 0:29:57.400
<v Speaker 1>video online because you're already a subscriber, right. So it'll

0:29:57.440 --> 0:29:59.920
<v Speaker 1>be interesting interesting to see if that works or if

0:30:00.080 --> 0:30:03.160
<v Speaker 1>HBO decides to open it up a little bit where

0:30:03.360 --> 0:30:04.920
<v Speaker 1>I mean, I would imagine it will always be a

0:30:04.920 --> 0:30:08.280
<v Speaker 1>subscription service. It's never gonna be free necessarily, but that

0:30:08.880 --> 0:30:11.440
<v Speaker 1>you will not you won't have to be a cable

0:30:11.600 --> 0:30:16.400
<v Speaker 1>company customer in order to UM to get access to

0:30:16.440 --> 0:30:19.719
<v Speaker 1>that that that content. I know there are a lot

0:30:19.760 --> 0:30:21.720
<v Speaker 1>of people who have cut the cord who would love

0:30:21.760 --> 0:30:25.080
<v Speaker 1>to have access to things like HBO original programming. I mean,

0:30:25.080 --> 0:30:27.800
<v Speaker 1>they're all screaming for Game of Thrones, but they can't

0:30:27.800 --> 0:30:30.200
<v Speaker 1>watch it because they don't have a subscription. You know,

0:30:30.240 --> 0:30:33.280
<v Speaker 1>they don't belo they don't have a cable company. Um,

0:30:33.320 --> 0:30:35.400
<v Speaker 1>they're not. They don't have a cable TV subscription, they

0:30:35.400 --> 0:30:38.480
<v Speaker 1>don't have HBO. So therefore they cannot access that material

0:30:38.560 --> 0:30:43.560
<v Speaker 1>even if they wanted, you know, had some online method. Uh,

0:30:43.600 --> 0:30:45.800
<v Speaker 1>it's unavailable to them because they have to be a

0:30:45.800 --> 0:30:49.640
<v Speaker 1>pre existing customer before they can also get it online. Uh.

0:30:50.080 --> 0:30:54.120
<v Speaker 1>It'll be interesting interesting to see if that lives for

0:30:54.240 --> 0:30:57.600
<v Speaker 1>five years or if that, if that model goes away. UM,

0:30:57.640 --> 0:31:00.400
<v Speaker 1>I can imagine a lot of cable companies trying very

0:31:00.520 --> 0:31:02.880
<v Speaker 1>very hard to keep that model going because it's an

0:31:02.880 --> 0:31:08.480
<v Speaker 1>incentive for customers to remain with cable companies. UM. If that,

0:31:08.760 --> 0:31:12.480
<v Speaker 1>if that were gone, if you could subscribe to say

0:31:12.720 --> 0:31:14.800
<v Speaker 1>Game of Thrones, and you know, you pay a certain

0:31:14.800 --> 0:31:18.880
<v Speaker 1>subscription fee and that was it. UM, I think that

0:31:18.960 --> 0:31:21.960
<v Speaker 1>you'd see even more people cutting the cord, which would

0:31:22.280 --> 0:31:26.200
<v Speaker 1>upset cable companies quite a bit. Yeah, I verified that

0:31:27.480 --> 0:31:30.200
<v Speaker 1>as of mid July. Like, if you want to use

0:31:30.480 --> 0:31:35.200
<v Speaker 1>cn CNN video on your iOS device, UM, that you

0:31:35.320 --> 0:31:39.680
<v Speaker 1>have to basically prove that you're a subscriber to certain

0:31:40.240 --> 0:31:43.120
<v Speaker 1>pay TV providers and that's you know, there are a

0:31:43.160 --> 0:31:45.440
<v Speaker 1>certain list of them that they're some of the big

0:31:45.440 --> 0:31:48.880
<v Speaker 1>ease um. But yeah, I think that model would be

0:31:48.880 --> 0:31:52.880
<v Speaker 1>more um palatable to people to say, you know, hey, yeah,

0:31:52.920 --> 0:31:56.280
<v Speaker 1>I'm already paying you something, you know, so that that's

0:31:56.280 --> 0:31:58.240
<v Speaker 1>a little bit more tolerable that it's behind a wall.

0:31:58.360 --> 0:32:01.080
<v Speaker 1>But it's still still an issue for a lot of people.

0:32:01.080 --> 0:32:03.880
<v Speaker 1>And there's still a lot of people who don't have uh,

0:32:03.920 --> 0:32:05.840
<v Speaker 1>you know, access to the service at home or can't

0:32:05.880 --> 0:32:08.920
<v Speaker 1>get it and you know, still have to come in somehow.

0:32:08.960 --> 0:32:11.800
<v Speaker 1>So yeah, so, I mean it'll be interesting to see,

0:32:11.880 --> 0:32:15.120
<v Speaker 1>I think. Um, I'm hoping that the shiny, happy version

0:32:15.160 --> 0:32:17.800
<v Speaker 1>of the Internet will be the one that we have.

0:32:17.960 --> 0:32:20.680
<v Speaker 1>It'll probably be somewhere in between, like this this crazy

0:32:20.760 --> 0:32:23.800
<v Speaker 1>pervasive internet where we everything's at our fingertips and this

0:32:24.360 --> 0:32:28.240
<v Speaker 1>walled off internet where everything is behind a gate and

0:32:28.280 --> 0:32:29.760
<v Speaker 1>we have to pay to get in. I'm sure it'll

0:32:29.800 --> 0:32:31.720
<v Speaker 1>be some combination of the two. It's not gonna be

0:32:31.920 --> 0:32:35.760
<v Speaker 1>one or the other. Yeah, yeah, Well, it's the Internet

0:32:35.800 --> 0:32:40.400
<v Speaker 1>is an evolving thing, you know, It's it's earliest incarnations

0:32:40.560 --> 0:32:43.160
<v Speaker 1>were something the public were completely unaware of. I think

0:32:43.320 --> 0:32:46.200
<v Speaker 1>I think a lot of people still, my relatives are

0:32:46.200 --> 0:32:49.720
<v Speaker 1>still completely unaware of it. But yeah, I mean I

0:32:49.880 --> 0:32:51.640
<v Speaker 1>think a lot of people, yeah who think I keep

0:32:51.640 --> 0:32:57.000
<v Speaker 1>hearing about are still unaware that there was life before Yahoo.

0:32:57.280 --> 0:33:01.960
<v Speaker 1>You know the Internet? Okay, yeah, that's trademark. Yeah whatever.

0:33:02.520 --> 0:33:07.360
<v Speaker 1>Um so anyhow, it's free advertising until they see us

0:33:07.600 --> 0:33:13.959
<v Speaker 1>for free advertising. Come on, alright, fine Google, Google, All Right,

0:33:14.000 --> 0:33:16.479
<v Speaker 1>there we go. Now we're now, We're clear. I totally

0:33:16.480 --> 0:33:23.320
<v Speaker 1>feel better now. Al right, guys, how about that? Right?

0:33:23.400 --> 0:33:27.000
<v Speaker 1>Like I would say, we were on the mark. We

0:33:27.080 --> 0:33:31.240
<v Speaker 1>talked about broadband caps, we talked about mobile browsing, all

0:33:31.320 --> 0:33:33.160
<v Speaker 1>sorts of stuff. Now, there were some things that we

0:33:33.240 --> 0:33:36.840
<v Speaker 1>did not anticipate. We didn't talk about Google fiber, right,

0:33:36.960 --> 0:33:40.520
<v Speaker 1>we didn't necessarily get really deeply into net neutrality. We

0:33:40.640 --> 0:33:43.720
<v Speaker 1>touched on it. So what I think we have to

0:33:43.760 --> 0:33:47.600
<v Speaker 1>do now is another episode. Right, we have to look

0:33:47.640 --> 0:33:50.160
<v Speaker 1>another five years in the future. You guys need to

0:33:50.240 --> 0:33:52.640
<v Speaker 1>know what the Internet is gonna be like in twenty

0:33:53.000 --> 0:33:57.880
<v Speaker 1>twenty one. Liberal arts, major guys, give me a break.

0:33:58.200 --> 0:34:00.720
<v Speaker 1>So I am going to have a spell shual guest

0:34:01.000 --> 0:34:03.400
<v Speaker 1>join me for our next episode of tech Stuff. That

0:34:03.440 --> 0:34:07.160
<v Speaker 1>special guest is I, as actor of c net. Uh.

0:34:07.320 --> 0:34:10.600
<v Speaker 1>Chris is off doing his own thing, so I didn't

0:34:11.360 --> 0:34:13.720
<v Speaker 1>club him over the head like I did for episode

0:34:13.719 --> 0:34:16.759
<v Speaker 1>I think six hundred. I instead getting I asked, come in.

0:34:16.800 --> 0:34:18.799
<v Speaker 1>We're gonna talk about what we think the internet will

0:34:18.800 --> 0:34:21.799
<v Speaker 1>be like in five more years. And you already have

0:34:21.880 --> 0:34:26.440
<v Speaker 1>heard our track record. You know that we're pretty darn accurate,

0:34:26.520 --> 0:34:30.280
<v Speaker 1>so I'm just saying, look forward to keeping score again

0:34:30.320 --> 0:34:32.560
<v Speaker 1>in five more years. Until then, if you guys have

0:34:32.600 --> 0:34:35.680
<v Speaker 1>any suggestions for future episodes of tech Stuff, let me

0:34:35.760 --> 0:34:38.239
<v Speaker 1>know about them. Send me an email. The address is

0:34:38.400 --> 0:34:41.319
<v Speaker 1>tech Stuff at how stuff works dot com, or you

0:34:41.320 --> 0:34:44.120
<v Speaker 1>can drop me a line on Facebook or Twitter to

0:34:44.200 --> 0:34:47.520
<v Speaker 1>handle it. Both of those places is text stuff hs W.

0:34:48.160 --> 0:34:49.920
<v Speaker 1>You guys, take it easy and I'll talk to you

0:34:50.000 --> 0:34:57.920
<v Speaker 1>again really soon for more on this and pathans of

0:34:57.920 --> 0:35:04.480
<v Speaker 1>others topics. Because it has staff works at m W