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Speaker 1: The Season with Peter Schrager is a production of the

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Speaker 1: NFL in partnership with iHeartRadio.

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Speaker 2: What's Up Everyone? Cool episode of the season with Peter Schreger.

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Speaker 2: We're recording this Thursday morning. The NFL schedules came out

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Speaker 2: Wednesday evening, but the team's got them Tuesday night. And

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Speaker 2: my guest is one of my favorites. It's Mike North,

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Speaker 2: the vice president of broadcast Planning. With no further ado,

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Speaker 2: let's get Mike the bone. Mike, what's up man? Peter?

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Speaker 2: Good to see you, buddy, good morning, Great to see you.

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Speaker 2: You and I seem to be texting about the schedule

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Speaker 2: for over a twelve month period, but we're talking about

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Speaker 2: if the Jets finishing third and not fourth, the Packers

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Speaker 2: finishing third and not fourth, does that mean we get

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Speaker 2: a potential Rogers game? And that's the stuff we do

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Speaker 2: during the year. And now that the schedule is out

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Speaker 2: there and it's done and it's been put to bed,

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Speaker 2: what is the feeling the morning after knowing there are

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Speaker 2: no chances to be made and this is the schedule

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Speaker 2: that everyone is going to be dealing with for the

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Speaker 2: next eight to ten months.

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Speaker 3: Yeah, I mean, that's Honestly, the weirdest part about this.

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Speaker 3: You know, usually you what work on a big project,

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Speaker 3: you get instant feedback. You you know, turn in a paper,

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Speaker 3: you get a grade. Like, we don't even grade it

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Speaker 3: on this until the season's over, So you're talking eight

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Speaker 3: months away before anybody even really does the forensics on Hey,

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Speaker 3: how good was that schedule? So last couple of days,

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Speaker 3: a lot of you know, initial emotional visceral reaction from

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Speaker 3: our clubs, from our network partners, always wondering what did

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Speaker 3: we miss, what could we have done better? Was there

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Speaker 3: a previous version of this schedule that maybe we had

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Speaker 3: in our hands on Friday or Saturday, and maybe we

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Speaker 3: should have played that one instead of the one the

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Speaker 3: commissioner approved on Monday. It's just a constant sort of rehash, reimagining,

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Speaker 3: you know, did we pick the right one? When you

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Speaker 3: get down to the end like this, we've obviously made

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Speaker 3: some of the big your decision. So we've painted ourselves

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Speaker 3: into a nice, tidy, little corner. And now it's not

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Speaker 3: so much as this schedule better than that schedule. It's

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Speaker 3: just different flavors. So vanilla chop at strawberry, you know,

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Speaker 3: O Schroeder likes Oreo, likes butter Pecan like pick one somebody,

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Speaker 3: but always kind of wondering, you know, what could we

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Speaker 3: have done just a little bit better?

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Speaker 2: Okay, so you said the commissioner gets a final approval.

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Speaker 2: I guess on Monday. Is that the timeline, because right

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Speaker 2: now we're recording this on Thursday morning. The schedule or

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Speaker 2: is at least Wednesday, I believe, And tell me if

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Speaker 2: I'm wrong. Tuesday night you told the team, so is

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Speaker 2: the order of the week. You guys work, you know,

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Speaker 2: tirelessly for months. You present to the to everybody. There's

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Speaker 2: back and forth. Goodell checks off like a seal of approval,

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Speaker 2: and then you guys sell the teams Tuesday and then

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Speaker 2: the world finds out Wednesday. Is that kind of the time. Yeah.

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Speaker 3: The only thing I would check you on there is

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Speaker 3: we don't uh check. We don't show the schedule to

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Speaker 3: anybody except the commissioner. The teams don't see it, the

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Speaker 3: network don't see and nobody sees it. I know some

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Speaker 3: of the other sports leaves we've got this weird little

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Speaker 3: you know, nerd fraternity of all the schedule makers. We

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Speaker 3: have professional sports leagues, and I know some of those

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Speaker 3: guys actually send out beta versions of their schedules to

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Speaker 3: their clubs and say, hey, what do you think of this?

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Speaker 2: Like a living document, like lets you know I think this.

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Speaker 3: They hate it, and everybody's like, well I would change this,

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Speaker 3: and I would change that, And so you change one

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Speaker 3: little thing, you change everything. So don't we don't do

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Speaker 3: a test run, We don't do a beta version. We

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Speaker 3: just grind and grind and grind. But yet at the

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Speaker 3: end of the day, Commissioner, we don't do anything in

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Speaker 3: this league obviously without his approval. We certainly don't put

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Speaker 3: out the playing schedule.

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Speaker 2: So kind of.

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Speaker 3: Checkpoint with him. Haydence is really kind of like weekly

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Speaker 3: start in early April. Here's kind of what we're thinking

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Speaker 3: about for prime time. First age box for the big

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Speaker 3: windows for the holidays, and then more like you know,

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Speaker 3: bi weekly as we get closer to the end, and

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Speaker 3: then really down the stretch. It was every day last week,

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Speaker 3: so he saw again Vanilla Chop and Strawberry different versions. Monday, Tuesday, Wednesday, Thursday, Friday,

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Speaker 3: sent us home over the weekend, the computers ran all night.

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Speaker 3: We were on a zoom with Hans Schroeder and the

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Speaker 3: scheduling team Mother's Day night for about that right, and

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Speaker 3: then at midnight we drop one in his inbox. Commissioner's

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Speaker 3: inbox came in Monday, walked him through it. He obviously

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Speaker 3: approved it, so he liked it. But you know, never perfect.

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Speaker 3: None of these things are ever perfect. So once you

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Speaker 3: hit his final blessing on Monday, then the train starts rolling.

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Speaker 3: Do the paperwork, do the game by game, week by week,

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Speaker 3: broadcast partners, kickoff times, call the teams on Tuesday. They've

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Speaker 3: got work to do, obviously, those fabulous social media executions

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Speaker 3: that they all did, they've got business to do, right,

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Speaker 3: They've got to do their dynamic pricing, set the costs

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Speaker 3: of the tickets, get that stuff over to ticketmasters, so

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Speaker 3: that on Wednesday, Wednesday night, eight pm Eastern, when it

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Speaker 3: goes live, everything's were ready to go. So Tuesday to

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Speaker 3: the teams, Wednesday to the broadcast partners, Wednesday night to

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Speaker 3: the world. But nothing happens without the commissioner's approval on Monday.

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Speaker 2: Which makes it interesting with those like you know, here's

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Speaker 2: a scheduling leak. You're here, okay, couple of things to

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Speaker 2: there's like the myths and the facts, so I know,

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Speaker 2: and I don't know if this is breaking news. I

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Speaker 2: said it on McAfee SJA and people were surprised that.

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Speaker 2: Like when the teams get the schedules from you guys

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Speaker 2: on Tuesday, it's watermarked with their emails. So if forever

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Speaker 2: reason they wanted to send it to someone, we've got

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Speaker 2: your red handed. You're you're the culprit, like your email

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Speaker 2: specific to the email and it says that person's email

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Speaker 2: on the schedule, all right, any like scheduling leak that

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Speaker 2: you would hear from like a week ago, Like there

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Speaker 2: was rumors that, you know, Cowboys versus Texans on Thanksgiving,

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Speaker 2: Like that's all bs, because you guys hadn't even come

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Speaker 2: up together with a schedule yet.

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Speaker 3: I was watching your guesses for hey, here's that prediction

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Speaker 3: for week one. Not only were they all wrong, but

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Speaker 3: we wouldn't know because week one wasn't done yet. Right

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Speaker 3: in the old days, when we were sitting in that

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Speaker 3: room that you've seen without pinchback and we're hanging the

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Speaker 3: tags one at a time, Yeah, week one was done.

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Speaker 3: You did that a month ago, and now you're just

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Speaker 3: grinding on, you know, week fourteen, just to finish the

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Speaker 3: puzzle doesn't work that way anymore. The computers are so smart.

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Speaker 3: We kind of call it Howard Katz's brain in a box.

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Speaker 3: We just kind of put everything that's in his mind

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Speaker 3: into the software program, and it's searching through an infinite

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Speaker 3: solution space. And it came back today with Baltimore Kansas

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Speaker 3: City for kickoff. They could come back tomorrow with Chargers

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Speaker 3: Kansas City for kickoff. Maybe we're gonna use Houston, Kansas

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Speaker 3: City for kickoff. No, let's use Houston, Kansas City for

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Speaker 3: the Christmas round robin and just around and around permutations combinations.

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Speaker 3: It is truly an infinite space and anything could change,

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Speaker 3: literally right up to the last minute.

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Speaker 2: So let's get into the nitty griddo of this year's schedule.

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Speaker 2: The Jets are prominently featured again and up front of

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Speaker 2: the marrow. Oh well, this is a role. Were they

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Speaker 2: before Rodgers? I feel like they were definitely last year.

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Speaker 2: And are the Jets one of these marquite? I think

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Speaker 2: they have more primetime games than any other team in

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Speaker 2: the NFL on the schedule, including the Chiefs. Is that true?

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Speaker 2: I think seven? I think seven.

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Speaker 3: We think about they might stand alone windows if you

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Speaker 3: throw London in there somewhere. But you know, we don't

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Speaker 3: just think about it in terms of primetime. I know

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Speaker 3: that's a big thing that everybody goes out there and

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Speaker 3: talks about, but you can't really talk primetime without also

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Speaker 3: talking about.

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Speaker 2: America's Game of the Week on Fox, which is a

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Speaker 2: bigger rating sometime. Yeah, yeah, always. I mean, that's our

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Speaker 2: average highest window.

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Speaker 3: I think I may have not have this exactly right,

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Speaker 3: but I think Fox and CBS both average twenty five

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Speaker 3: million viewers for that four to twenty five double header window,

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Speaker 3: and I think the gap between the two of them

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Speaker 3: was like fifteen thousand viewers when the whole thing finished.

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Speaker 3: Those two Still like, that's our window where we get

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Speaker 3: more eyeballs than any other. Every now and then you

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Speaker 3: get something pop on a Sunday night or a Monday

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Speaker 3: night obviously Thanksgiving, Christmas, you see some thirty thirty five

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Speaker 3: million numbers, But average day to day, week to week

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Speaker 3: cadence of the NFL season, that's Sunday four twenty five

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Speaker 3: windows really where you get the most eyeballs, so that

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Speaker 3: should count. You may not be in prime, but if

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Speaker 3: you're in four twenty five, that's maybe even a big

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Speaker 3: or give to the brand, and I mean even bigger

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Speaker 3: indication of what we think you're going to be this year.

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Speaker 3: So here in Sunday afternoons, then you really get a set.

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Speaker 2: That's it. So it's seven standalone games in the first

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Speaker 2: eleven weeks for the Jets.

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Speaker 3: Oh man, I mean last year from Aaron like that,

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Speaker 3: anybody who thinks the NFL is scripted, I assure you

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Speaker 3: that was not was not the way you drew it up.

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Speaker 3: Are we maybe a little too all in on the

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Speaker 3: Jets again this year? Look, if he's healthy and they're relevant,

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Speaker 3: then no, this is the games that you know, our

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Speaker 3: broadcast partners asked for early in the season, that our

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Speaker 3: fans want to see. And then you get to the

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Speaker 3: second half of the season, and if he is healthy

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Speaker 3: and their playoff relevant, they've got a really good schedule

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Speaker 3: down the stretch against the Rams, the Bills, the Dolphins,

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Speaker 3: the Seahawks. Maybe those games move into flexible scheduling windows

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Speaker 3: or get into a bigger footprint on a Sunday afternoon.

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Speaker 3: So yeah, maybe a little heavy on the Jets early,

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Speaker 3: but I think that's a story that everybody's going to

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Speaker 3: be following this year, and that's what we're to do.

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Speaker 3: We're here to tell the stories.

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Speaker 2: Totally. Giants fans were upset. I got a lot oft

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Speaker 2: Giants fans. My buddy Deetro's text to be are you

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Speaker 2: having Mike North on tomorrow asking what Giants? Ask them?

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Speaker 2: What the Giants did wrong? Two Thursday games against the Cowboys?

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Speaker 2: What do we talk? We just play them on a regular,

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Speaker 2: regular day when it's not a short at a regular day.

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Speaker 3: You're playing both Cowboys Giants games on exactly the same rest,

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Speaker 3: exactly the same situation, two short week thursdays, one in

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Speaker 3: New York, one in Dallas. That's unfair. Come on, that's unfair.

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Speaker 2: I don't know. But I also ask about the Giants,

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Speaker 2: like they're such a unique situation in that they're usually

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Speaker 2: one of these parocial, stay behind the scenes franchises that like,

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Speaker 2: we're not going to beat our own chest. Now they're

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Speaker 2: doing this hundredth year anniversary where it's like marketing power

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Speaker 2: of the Giants, and they're doing hard knocks and they

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Speaker 2: want to be out there. I see that you guys

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Speaker 2: gave them some prominent games. But also I noticed and

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Speaker 2: I wonder, like do they come to you and say, hey,

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Speaker 2: that we play the cults, like the greatest game ever

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Speaker 2: was played this weekend in nineteen fifty eight. Can you

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Speaker 2: align it up with that? Like is that kind of stuff?

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Speaker 2: Take it into account where it sounds so in the weed,

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Speaker 2: So like that's but like there's a big marketing initiative

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Speaker 2: from a team. They might want to make a big

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Speaker 2: piece out of this one particular weekend. Yeah.

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Speaker 3: Look, you know this, because we've talked about this quite

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Speaker 3: a lot. It's never as easy to just say, oh well,

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Speaker 3: just put this game there. What's the problem. It can't

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Speaker 3: be that hard like it is so to say we're

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Speaker 3: going to build the schedule around you know, a Coults

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Speaker 3: Giants game is probably not what's going to happen. But

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Speaker 3: the big focus for them this year, obviously they're doing

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Speaker 3: that offseason, show that off season hard. It's gonna be

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Speaker 3: a lot of attention on them all summer. They were

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Speaker 3: kind of building toward that week one, you know, start

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Speaker 3: the hundred season. Can we bring back a whole bunch

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Speaker 3: of alumni to do that on a Sunday night or

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Speaker 3: a Monday night changes logistics. Us old guys can't stay

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Speaker 3: up that late. So you know, they were really looking

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Speaker 3: for that Sunday one o'clock afternoon home could have been

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Speaker 3: the Colts. We saw schedules with the Colts, we saw Tampa,

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Speaker 3: we saw Many. It wasn't one where we said, oh,

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Speaker 3: it's got to be this team, it's got to be

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Speaker 3: that week. They were also pretty focused on Germany. You know,

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Speaker 3: they have Germany as one of their marketing territories. So

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Speaker 3: once the Panthers signed up, we knew it was going

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Speaker 3: to be a Panthers game in Germany. You start looking

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Speaker 3: at the Panther's list of home opponents, which of them

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Speaker 3: are going to get you know, drafted to go over

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Speaker 3: to Germany with them. The Giants did raise their hand

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Speaker 3: for that one. So really did they get locked in

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Speaker 3: day one? They did not, But were they you know,

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Speaker 3: serious candidate and easy to consider and thought of it

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Speaker 3: kind of as a win for the scheduling team if

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Speaker 3: it landed that way. Yeah, So that that was one

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Speaker 3: they were volunteering for. Like we said, the Thursday night

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Speaker 3: early in the season with the Cowboys seems like a

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Speaker 3: nice give to Amazon. You play it back on Thanksgiving.

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Speaker 3: Giants Cowboys just sounds like Thanksgiving.

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Speaker 2: They got a Sunday nighter in there.

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Speaker 3: A Monday nighter in there like, Yeah, they're a traditional

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Speaker 3: national brand, and obviously a lot of attention on the

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Speaker 3: quarterback coming back from injury and a couple of the

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Speaker 3: draft pieces they added again a storyline you want to

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Speaker 3: tell early.

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Speaker 2: In the season.

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Speaker 3: In the early part of the season, it's storylines, it's

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Speaker 3: quarterbacks coming back from injuries, it's new coaches, new faces,

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Speaker 3: and new places. The second half of the season, the

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Speaker 3: playoff implications.

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Speaker 2: Tell the matchups. We're not manufacturing anything at that point totally.

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Speaker 2: And I love the back half of the schedule. I

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Speaker 2: saw so many good matchups, especially on those Christmas Day games,

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Speaker 2: which is my next question. Christmas Day games Wednesday football.

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Speaker 2: So many logistical things to keep in mind with the

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Speaker 2: days off and the rest, but also how are we

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Speaker 2: gonna promote this Christmas Day slate and also who's going

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Speaker 2: to broadcast it? It ends up being Netflix. I don't

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Speaker 2: know how much you can go into the weeds with this.

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Speaker 2: Was this months in planning it was going to be Netflix.

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Speaker 2: Were they late additions to the conversations?

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Speaker 3: Was months in planning to land on Netflix. It was

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Speaker 3: months in planning to figure out can we play on

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Speaker 3: a Wednesday? Yeah, I think.

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Speaker 2: When what took what was the what was the give back?

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Speaker 2: Because I think a lot of players were like, yeah.

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Speaker 3: Answer you to question is the fans have spoken right?

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Speaker 3: Think about where Christmas has been these last what is it,

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Speaker 3: two triple headers each to the last two years, for

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Speaker 3: the last five years we're playing on Christmas. The fans

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Speaker 3: are there, you know. Last year, I'm pretty sure the

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Speaker 3: three games on Christmas average something like twenty seven to

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Speaker 3: twenty eight million viewers. That's monumental numbers. They're there, they

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Speaker 3: want the games, they expect the games from us. Now,

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Speaker 3: But it's a Wednesday. We'll figure it out. Well, we

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Speaker 3: figured it out. We play Sunday to Thursday in this

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Speaker 3: league all the time. Could we play Saturday to Wednesday.

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Speaker 3: It's really the same thing. It's a couple of short

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Speaker 3: weeks back to back Sunday Saturday Wednesday. But it's doable.

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Speaker 3: So early in the process we kind of figured out

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Speaker 3: a path to how we could get there. The real

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Speaker 3: challenge for us was finding the right teams because you're

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Speaker 3: talking about this little round robin between four teams that

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Speaker 3: all have to play each other, but they all have

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Speaker 3: to have one home in one road, and they have

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Speaker 3: to be four teams that we can think we can

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Speaker 3: count on here in May, they're going to be playoff

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Speaker 3: relev and national television worthy seven months from now, like

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Speaker 3: it's sports.

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Speaker 2: God only knows, right.

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Speaker 3: So, could you've teams that all play each other, one home,

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Speaker 3: one away, put them on a Saturday and a Wednesday.

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Speaker 3: We kind of settled in on this AFC North, maybe

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Speaker 3: AFC North with the team or two. You could throw

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Speaker 3: Philly in there, You could throw Houston in there. You

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Speaker 3: can throw Kansas City in there. What's the trickle down

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Speaker 3: effect on the rest of the broadcast partners if you

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Speaker 3: do take a couple of Kansas City games out of

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Speaker 3: the mix like this? So we taught the computer put

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Speaker 3: these games in here to Saturday to Wednesday round robin go,

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Speaker 3: but turn them black college instead of all the pretty

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Speaker 3: colors for all our broadcast partners like we usually do.

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Speaker 3: Turn them black, take them away from everybody. They could

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Speaker 3: go anywhere. Now. Once we thought we could do it,

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Speaker 3: then Hans Schroeder and the business team started reaching out

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Speaker 3: to the existing and apparently non existing broadcast partners and hey,

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Speaker 3: who's interested, And thankfully everybody was a really kind of detailed,

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Speaker 3: drawn out process and really excited to land on something

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Speaker 3: really historic. We've never had nobody's ever had a global

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Speaker 3: rights deal like this, one broadcaster, one sports league, truly

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Speaker 3: global reach. It's gonna be fascinating to see what Netflix

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Speaker 3: could do. And it's part of the reason we put

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Speaker 3: the games in the afternoon. By playing at one o'clock

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Speaker 3: Eastern in the States. Now you're in primetime in other countries,

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Speaker 3: You're not in the overnight for some big markets.

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Speaker 2: For US, Oh that's interesting.

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Speaker 3: On the afternoon for US made for a better global

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Speaker 3: opportunity for Netflix. And then you back up afternoon on Wednesday.

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Speaker 3: We probably shouldn't be then playing Saturday night. That's a

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Speaker 3: short week made shorter, so afternoon Wednesday kind of led

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Speaker 3: to afternoon Saturday, and that's how we kind of backed

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Speaker 3: into the time slots. Then which broadcaster we're going to

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Speaker 3: take them? Yeah, really went down to the wire. There

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Speaker 3: were a lot of people interested, and it's gonna be

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Speaker 3: really fascinating to see how this works.

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Speaker 2: So this was an international play in many ways in that,

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Speaker 2: and I would assume Netflix has a very wide ranging

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Speaker 2: international viewership as opposed to maybe some of the linear

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Speaker 2: traditional broadcast partners. AM I overstepping tradition. I'm sure they

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Speaker 2: would argue that.

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Speaker 3: But yes, look, our traditional linear broadcast partners, when they're

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Speaker 3: purchasing rights from us, they're purchasing domestic rights, right, That's

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Speaker 3: what we're selling you A whole other group that goes

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Speaker 3: out and says, Hey New Zealand, Hey Australia, Hey Germany,

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Speaker 3: Hey Asia. You know, here's a package of games. This

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Speaker 3: is the first time we've taken one broadcast partner and

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Speaker 3: sold them rights on a truly global scale like this.

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Speaker 3: And I'm not sure I have the numbers right, but

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Speaker 3: I think I saw maybe two hundred and sixty million

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Speaker 3: subscribers worldwide. How many of them are going to be

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Speaker 3: sitting home on Christmas in Hey, a Kansas City Chiefs game,

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Speaker 3: A Pittsburgh Taylor's game, A lot.

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Speaker 2: I know those teams. Yeah, yeah, And then I guess

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Speaker 2: that might be a Hans question how Netflix ended up

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Speaker 2: being the home for these games. But I have to

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Speaker 2: imagine when we push back a week extra than we

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Speaker 2: have usually, that there was some late flurry of action

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Speaker 2: maybe with you know, there is a weird narrative out

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Speaker 2: there that week. Is that not true? Or no?

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Speaker 3: We put the schedule out on May eleventh last year, Okay,

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Speaker 3: here came out on May fifteen.

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Speaker 2: Is that I think. I think it's the upfronts is

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Speaker 2: what everyone was circling. That parts true, That part's fair,

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Speaker 2: and usually you have your full schedule before the network

359
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Speaker 2: up fronts and.

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Speaker 3: Give everybody at least one game. So they had a

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Speaker 3: little something to tease that they're upfronts, that that part's fair.

362
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Speaker 3: But look, frankly, I wish they'd give us another month.

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Speaker 3: Like I said, yeah, I hear woreo butter pecan budge

364
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Speaker 3: ripple Like, there's so many possible schedules out there. Is

365
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Speaker 3: there one more out there that we just never got

366
00:17:34,266 --> 00:17:36,466
Speaker 3: to put our eyes on that Charlotte Charlotte Carey never

367
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Speaker 3: got to think about the CBS regional map for Week seven.

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Speaker 3: It might have been a little bit better. I would

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Speaker 3: I would take every minute they give us. The solution

370
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Speaker 3: space is infinite. I'm not sure we saw, you know,

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Speaker 3: more than one tenth of one percent of it.

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Speaker 2: The Netflix zeal is that for one year or is

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Speaker 2: that a multi year thing? Okay, year, they're gonna be uh.

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Speaker 2: I believe the Home of Christmas Games for two games?

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Speaker 3: Two games this year, and I think it's at least

376
00:18:00,066 --> 00:18:02,986
Speaker 3: one okay, next two years and then still a little

377
00:18:02,986 --> 00:18:04,946
Speaker 3: wiggle room for us to figure out. Let's see how

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00:18:04,986 --> 00:18:07,186
Speaker 3: it works. Let's see if they've earned and you know,

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00:18:07,266 --> 00:18:10,306
Speaker 3: the additional windows. Let's see how it you know, fans react.

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Speaker 3: Let's see about their production. As you hinted at right now,

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Speaker 3: they don't have a sports production team, so they're gonna

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Speaker 3: need a producer or a director.

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Speaker 2: They're gonna need talent. What are you doing on Christmas? Man?

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Speaker 2: Then they need an announcer. I'm interested, Uh, figure it out,

385
00:18:22,826 --> 00:18:24,946
Speaker 2: that's the question. Though. It's like, is it one of

386
00:18:24,946 --> 00:18:27,226
Speaker 2: those deals where you know because it is pe listeners,

387
00:18:27,226 --> 00:18:29,226
Speaker 2: if you're listening to my podcast, it's usually pretty well

388
00:18:29,266 --> 00:18:30,786
Speaker 2: versed in the stuff because we go in the weeds.

389
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Speaker 2: When Amazon launched, Fred Goodelli from NBC played a real

390
00:18:35,546 --> 00:18:39,106
Speaker 2: influential role, and when the Thursday night games first came

391
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Speaker 2: out on I want to say NFL network part of

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Speaker 2: those packages where CBS or Fox would assist with the production.

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Speaker 2: And even when you see those Saturday games on NFL

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Speaker 2: Network for years, Mark Titleman and Fox was the producer.

395
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Speaker 2: And now I think someone at CBS does it I

396
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Speaker 2: assume that there's anything with Netflix, right, I would assume,

397
00:18:58,546 --> 00:18:59,946
Speaker 2: but it is it? Is it?

398
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Speaker 1: Like?

399
00:19:00,466 --> 00:19:02,306
Speaker 2: Is it assumed or is that like, hey, Fox?

400
00:19:02,386 --> 00:19:05,826
Speaker 3: Is my knowledge, I wasn't obviously in the room where

401
00:19:05,866 --> 00:19:07,466
Speaker 3: did it deals were getting made, But to the best

402
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Speaker 3: of my knowledge, Netflix will go out and find you know,

403
00:19:10,946 --> 00:19:14,466
Speaker 3: NFL production corew I assume they'll reach out to CBS

404
00:19:14,466 --> 00:19:16,626
Speaker 3: and Fox and you know, hey, you're you know, b

405
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Speaker 3: C D Cruise. There's really talented people totally all the

406
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Speaker 3: way down the roster for those networks. I assume Netflix

407
00:19:23,866 --> 00:19:25,546
Speaker 3: will reach out to those guys try to find a

408
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Speaker 3: deal there. What I doubt they'll do is just take

409
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Speaker 3: the announcers from there. I think there's gonna be some weeks.

410
00:19:30,826 --> 00:19:34,466
Speaker 3: I agree unity you know, producer, director, camera guy, sound

411
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Speaker 3: guy like, you know, they're the they're the grunt workers,

412
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Speaker 3: but they're the ones that actually put it on television totally,

413
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Speaker 3: you know, the announcers. I think we could probably try

414
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Speaker 3: something a little bit different, But it's.

415
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Speaker 2: A big it's a big it's a big deal totally,

416
00:19:46,786 --> 00:19:49,346
Speaker 2: and it's a big deal for Netflix obviously for their

417
00:19:49,546 --> 00:19:51,586
Speaker 2: you know, union with the NFL. And I've mentioned it before,

418
00:19:51,626 --> 00:19:53,346
Speaker 2: like I think just dipping their toe in the water

419
00:19:53,386 --> 00:19:55,706
Speaker 2: with the Quarterback Show and then doing live events with

420
00:19:55,786 --> 00:19:58,866
Speaker 2: the golf and they did tennis and they you know

421
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Speaker 2: I mentioned on Pat Mcaty yesterday they did a Chris

422
00:20:00,986 --> 00:20:03,906
Speaker 2: Rock Live special. They did this Love Is Blind Live special.

423
00:20:03,986 --> 00:20:06,226
Speaker 2: Like they've dipped their toe in live events and this

424
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Speaker 2: ghost last Sunday. Whether or not it was favorable for

425
00:20:09,146 --> 00:20:11,746
Speaker 2: the NFL or favorable for Tom Brady, it was a

426
00:20:11,746 --> 00:20:13,866
Speaker 2: major hit and it was live and it was produced

427
00:20:13,906 --> 00:20:16,106
Speaker 2: and it was a success. So they've shown they can

428
00:20:16,106 --> 00:20:17,786
Speaker 2: do live TV. But like to put on a game,

429
00:20:17,866 --> 00:20:19,586
Speaker 2: like you said, has to have the look and field

430
00:20:19,626 --> 00:20:21,866
Speaker 2: an NFL game, it also has to have a graphics

431
00:20:21,906 --> 00:20:25,626
Speaker 2: package music like this is a major, major deal. And

432
00:20:25,746 --> 00:20:28,266
Speaker 2: if Netflix is probably not gonna start from scratch, right,

433
00:20:28,306 --> 00:20:30,426
Speaker 2: I assume they're gonna go find somebody to do this

434
00:20:30,506 --> 00:20:32,146
Speaker 2: for them who does this for a living.

435
00:20:32,626 --> 00:20:34,706
Speaker 3: And again, I think it'll look and sound like NFL

436
00:20:34,706 --> 00:20:37,066
Speaker 3: football on your television when you see it. Maybe try

437
00:20:37,106 --> 00:20:40,386
Speaker 3: a little something different with you know, the global audience

438
00:20:40,466 --> 00:20:43,026
Speaker 3: or the announced team or something like that. But I imagine

439
00:20:42,906 --> 00:20:45,226
Speaker 3: they'll end up with you know, an experienced NFL crew

440
00:20:45,306 --> 00:20:46,066
Speaker 3: producing the game.

441
00:20:46,266 --> 00:20:49,626
Speaker 2: Yeah, it's burn one Quist to play by play. You're

442
00:20:49,666 --> 00:20:53,546
Speaker 2: gonna have Burt Kreischer the Machine as your analyst, big

443
00:20:53,586 --> 00:20:56,986
Speaker 2: Netflix star, and Kevin Hart as your sideline reporter. And

444
00:20:56,986 --> 00:21:01,146
Speaker 2: I'm here for it. Look, let's go watch. I would

445
00:21:01,186 --> 00:21:05,146
Speaker 2: watch it, all right. The Taylor Swift questions next, which

446
00:21:05,146 --> 00:21:14,346
Speaker 2: I'm sure you're getting a lot. Obviously, the Chiefs have

447
00:21:14,386 --> 00:21:16,106
Speaker 2: won two Super Bowls in a row. They're looking to

448
00:21:16,106 --> 00:21:19,146
Speaker 2: be the first team to threepet in over twenty years.

449
00:21:19,186 --> 00:21:21,626
Speaker 2: There's no reason we have to say that Taylor Swift's

450
00:21:21,626 --> 00:21:24,546
Speaker 2: the reason the Chiefs are being premiered. My question is,

451
00:21:25,026 --> 00:21:28,106
Speaker 2: did you guys keep an account her tour schedule at

452
00:21:28,146 --> 00:21:31,146
Speaker 2: offer where where the Chiefs were playing, and if there's

453
00:21:31,146 --> 00:21:33,386
Speaker 2: any possibility that maybe they can sync up with their

454
00:21:33,466 --> 00:21:33,946
Speaker 2: fall tour.

455
00:21:34,466 --> 00:21:39,866
Speaker 3: I only know the tour dates that were impacting NFL stadiums,

456
00:21:39,866 --> 00:21:42,386
Speaker 3: So whether it was Miami or New Orleans or wherever

457
00:21:42,466 --> 00:21:44,746
Speaker 3: it was where I knew those teams had reached out

458
00:21:44,786 --> 00:21:48,146
Speaker 3: to us and said, look, no, we can't block our

459
00:21:48,186 --> 00:21:51,506
Speaker 3: stadium for you know, concert tours, but if there's any

460
00:21:51,506 --> 00:21:53,946
Speaker 3: way you can find us on the road or on

461
00:21:54,026 --> 00:21:56,706
Speaker 3: by this weekend, here's what the load in for the

462
00:21:56,746 --> 00:21:59,226
Speaker 3: concert would be. Here's the date, here's the load out.

463
00:21:59,266 --> 00:22:01,546
Speaker 3: We'll be ready to play again by Monday or Thursday,

464
00:22:01,586 --> 00:22:04,026
Speaker 3: whatever it is. So I only knew the dates that

465
00:22:04,146 --> 00:22:07,466
Speaker 3: were truly impacting our schedule. I have since heard or

466
00:22:07,506 --> 00:22:12,066
Speaker 3: somebody sent it to me on social that she's in Toronto.

467
00:22:12,066 --> 00:22:14,946
Speaker 2: Yes, the same weekend. Do you guys play coming to Flow?

468
00:22:15,506 --> 00:22:19,346
Speaker 2: I assure you that was non intense. It's funny.

469
00:22:19,346 --> 00:22:21,546
Speaker 3: It's one of the things actually, Holland Schroeder when he

470
00:22:21,626 --> 00:22:24,706
Speaker 3: kind of came into the room and we're grinding through

471
00:22:24,746 --> 00:22:27,466
Speaker 3: thousands and thousands and you know, Vanilla chop at Strawberry,

472
00:22:27,786 --> 00:22:29,866
Speaker 3: one of the things he was really focused on was,

473
00:22:30,386 --> 00:22:33,946
Speaker 3: you know, the we've settled kind of early that Kansas

474
00:22:33,986 --> 00:22:35,466
Speaker 3: City was probably going to be part of this round

475
00:22:35,506 --> 00:22:38,066
Speaker 3: robin for the Chris that takes Kansas City off the

476
00:22:38,146 --> 00:22:42,426
Speaker 3: table for CBS for week sixteen and seventeen. We know,

477
00:22:42,506 --> 00:22:45,826
Speaker 3: we get the TVD. We wanted a Kansas City Chiefs

478
00:22:45,866 --> 00:22:48,986
Speaker 3: game on NBC Sunday Night Football in December. That's sort

479
00:22:48,986 --> 00:22:52,346
Speaker 3: of how we edge against flexible scheduling. Put a Dallas game,

480
00:22:52,386 --> 00:22:54,306
Speaker 3: put a Kansas City game, put a Green Bay game

481
00:22:54,346 --> 00:22:57,786
Speaker 3: in December. We wanted Kansas City for Black Friday because

482
00:22:57,826 --> 00:23:00,826
Speaker 3: Amazon is so focused on continuing to you know, change

483
00:23:00,826 --> 00:23:03,386
Speaker 3: consumer behavior and change the idea of Black Friday into

484
00:23:03,386 --> 00:23:06,386
Speaker 3: a real national holiday, and so nothing moves to needle

485
00:23:06,506 --> 00:23:08,626
Speaker 3: right now like Kansas City. So you think about how

486
00:23:08,666 --> 00:23:13,426
Speaker 3: we're deploying Kansas City week thirteen, fifteen, sixteen seventeen, Where

487
00:23:13,466 --> 00:23:17,266
Speaker 3: exactly is CBS going to get their city doubleheader game?

488
00:23:17,306 --> 00:23:19,626
Speaker 3: And this Buffalo Kansas City game that we know is

489
00:23:19,666 --> 00:23:21,826
Speaker 3: one of the most anticipated games.

490
00:23:21,626 --> 00:23:24,066
Speaker 2: Of the year. And I picture in Nanson Romo calling

491
00:23:24,146 --> 00:23:25,066
Speaker 2: thirty of their games.

492
00:23:25,146 --> 00:23:27,226
Speaker 3: Yeah, so last year it was Cincy Kansas City. We

493
00:23:27,226 --> 00:23:29,066
Speaker 3: saved it all the way to week seventeen. Hey, this

494
00:23:29,106 --> 00:23:30,466
Speaker 3: is going to be great, the one seed in the

495
00:23:30,466 --> 00:23:32,706
Speaker 3: AFC on the line, and we didn't get there. Borough

496
00:23:32,786 --> 00:23:34,306
Speaker 3: got hurt. It was still a good game, it still

497
00:23:34,306 --> 00:23:36,426
Speaker 3: did a good rating, but we waited too long to

498
00:23:36,746 --> 00:23:39,866
Speaker 3: quote deploy that asset. So one of the things Hans

499
00:23:39,906 --> 00:23:41,666
Speaker 3: was really looking for every time he looked at a

500
00:23:41,666 --> 00:23:44,706
Speaker 3: schedule was how late could we get that Buffalo Kansas

501
00:23:44,706 --> 00:23:46,226
Speaker 3: City game? Can we can we get it all the

502
00:23:46,266 --> 00:23:48,586
Speaker 3: way to week eleven or week twelve? So at least

503
00:23:48,586 --> 00:23:50,906
Speaker 3: it's not gone too early or we waited too long,

504
00:23:51,266 --> 00:23:53,066
Speaker 3: and once it kind of settled in a week eleven,

505
00:23:53,106 --> 00:23:55,346
Speaker 3: we felt like that was a good sort of folcrum

506
00:23:55,426 --> 00:23:58,266
Speaker 3: for the middle of the schedule. That buffcase hanging out

507
00:23:58,306 --> 00:24:01,026
Speaker 3: there week eleven. I assure you, I did not know

508
00:24:01,106 --> 00:24:02,426
Speaker 3: Taylor was in Toronto that way.

509
00:24:02,906 --> 00:24:06,226
Speaker 2: Sometimes sometimes the scheduling gods and the music tour gods

510
00:24:06,226 --> 00:24:08,666
Speaker 2: were out in mysterious ways. That's what we're learning. And

511
00:24:08,986 --> 00:24:13,346
Speaker 2: if she's there again, great, Okay. So that's the chief

512
00:24:13,466 --> 00:24:16,346
Speaker 2: thing the Texans get that. I'm going to say the

513
00:24:16,386 --> 00:24:19,586
Speaker 2: Lions situation from last year and that they were the

514
00:24:19,626 --> 00:24:21,466
Speaker 2: hot team. Everyone fell in love with them. At the

515
00:24:21,546 --> 00:24:24,506
Speaker 2: end of the season. I thought CJ. Stroud was magnificent

516
00:24:24,546 --> 00:24:27,866
Speaker 2: in that Cleveland playoff game. And also it's just a

517
00:24:27,946 --> 00:24:30,466
Speaker 2: lovely team to follow this offseason, and then they made

518
00:24:30,466 --> 00:24:32,786
Speaker 2: big deals getting Digs and Hunter and they really went

519
00:24:32,826 --> 00:24:35,826
Speaker 2: all in last year. You guys put the Lions on

520
00:24:35,986 --> 00:24:38,386
Speaker 2: a lot and it turned out to be the right decision.

521
00:24:38,426 --> 00:24:40,866
Speaker 2: You guys looked very smart because the Lions were the story.

522
00:24:41,186 --> 00:24:43,226
Speaker 2: Texans get a lot of love this year. Is that

523
00:24:43,306 --> 00:24:45,226
Speaker 2: deliberate or is that just how the schedule works out.

524
00:24:45,346 --> 00:24:46,866
Speaker 3: Yeah, no, they earned it. I mean there's no cho

525
00:24:46,906 --> 00:24:49,066
Speaker 3: ways around it. If there was a miss by the

526
00:24:49,066 --> 00:24:51,866
Speaker 3: scheduling team last year, you know it was probably the Texans.

527
00:24:51,906 --> 00:24:55,106
Speaker 3: It was what zero national television appearances.

528
00:24:55,426 --> 00:24:58,986
Speaker 2: Everything, Every game was at one pm, every single regulations.

529
00:24:58,706 --> 00:25:00,306
Speaker 3: And the one that was at three o'clock, I think

530
00:25:00,306 --> 00:25:02,626
Speaker 3: we moved back to noon like it was. It was

531
00:25:03,426 --> 00:25:05,546
Speaker 3: a team that what three or four years in a

532
00:25:05,626 --> 00:25:07,906
Speaker 3: row of three or four or wins Like hard to

533
00:25:07,906 --> 00:25:10,186
Speaker 3: blame the schedule makers for not seeing them coming. But

534
00:25:10,826 --> 00:25:13,146
Speaker 3: that's the kind of thing you always wonder who's this

535
00:25:13,226 --> 00:25:15,946
Speaker 3: year's Texans, Who's this year's Lions, And maybe it was

536
00:25:15,986 --> 00:25:19,146
Speaker 3: the Texans that early in the process Texans chiefs for

537
00:25:19,226 --> 00:25:21,946
Speaker 3: kickoff was absolutely on the table. That would be like

538
00:25:22,066 --> 00:25:24,186
Speaker 3: run it back, like you said that Detroit Kansas City

539
00:25:24,186 --> 00:25:26,666
Speaker 3: from last year. But maybe even a bigger testament to

540
00:25:26,706 --> 00:25:29,346
Speaker 3: our belief in the Texans is not using that Houston

541
00:25:29,386 --> 00:25:32,466
Speaker 3: Kansas City game for kickoff. Using it down there in

542
00:25:32,506 --> 00:25:34,786
Speaker 3: the Christmas around Robin like that tells you we're banking

543
00:25:34,826 --> 00:25:37,826
Speaker 3: on the Texans not to be relevant in story worthy

544
00:25:37,946 --> 00:25:41,386
Speaker 3: Week one, but to be relevant and worthy of national

545
00:25:41,466 --> 00:25:45,266
Speaker 3: Football National Television Week sixteen and seventeen. There's no flex

546
00:25:45,626 --> 00:25:48,146
Speaker 3: for the Saturday and the Wednesday Christmas around Robin. Those

547
00:25:48,146 --> 00:25:50,586
Speaker 3: four teams are going to be there. Think you can

548
00:25:50,586 --> 00:25:53,746
Speaker 3: count on Baltimore and Kansas City. Mike Tomlinson never had

549
00:25:53,746 --> 00:25:55,466
Speaker 3: to lose in season, so you know, the Seals are

550
00:25:55,466 --> 00:25:58,226
Speaker 3: going to be there. Houston might have been the you know,

551
00:25:58,386 --> 00:26:01,346
Speaker 3: arguably the risk in those four, but I think that

552
00:26:01,626 --> 00:26:03,506
Speaker 3: you know, shows our commitment to them maybe more than

553
00:26:03,506 --> 00:26:05,226
Speaker 3: putting them in the kickoff. You could have done anything

554
00:26:05,266 --> 00:26:07,906
Speaker 3: for kickoff, right nine. Friends could have played the Chiefs

555
00:26:07,946 --> 00:26:11,106
Speaker 3: in Week one on kickoff and fans watch it. Yeah.

556
00:26:11,266 --> 00:26:11,986
Speaker 2: Could have been.

557
00:26:11,986 --> 00:26:14,546
Speaker 3: Chargers, those Harbos first game would have been fun. Could

558
00:26:14,586 --> 00:26:16,346
Speaker 3: have been Raiders. We ended up using the Raiders for

559
00:26:16,386 --> 00:26:19,266
Speaker 3: Black Friday and Sunday because they played on Christmas last

560
00:26:19,346 --> 00:26:21,026
Speaker 3: year and the Raiders went in the ahead and beat them,

561
00:26:21,066 --> 00:26:24,746
Speaker 3: so awesome game. Those are the kind of conversations that

562
00:26:24,906 --> 00:26:29,226
Speaker 3: go into literally every schedule. Vanilla Chocolate Strawberry landed on

563
00:26:29,226 --> 00:26:32,546
Speaker 3: one where yeah, a lot of Texans, you know a

564
00:26:32,546 --> 00:26:35,306
Speaker 3: lot of Bears kind of count on Caleb down there.

565
00:26:36,226 --> 00:26:40,746
Speaker 2: Obviously, You're you know, Cowboys, Niners, Packers Bears, Bears Lions.

566
00:26:40,786 --> 00:26:41,986
Speaker 2: Thanksgiving is an awesome game.

567
00:26:42,866 --> 00:26:46,466
Speaker 3: Thanks we started. That's cool for to Bears Texans Sunday

568
00:26:46,546 --> 00:26:48,706
Speaker 3: Night a week two. I think that was great fun.

569
00:26:48,746 --> 00:26:51,466
Speaker 3: You could have if your predictions a year ago were

570
00:26:51,466 --> 00:26:54,426
Speaker 3: Bears Texans Sunday Night Football Week two, people would have

571
00:26:54,426 --> 00:26:56,106
Speaker 3: thought you were nuts.

572
00:26:55,906 --> 00:27:00,266
Speaker 2: That's the NFL. Though I'm a Fox guy. I think

573
00:27:00,306 --> 00:27:03,266
Speaker 2: they did very well. A lot of hackers, a lot

574
00:27:03,266 --> 00:27:05,346
Speaker 2: of Niners. They have to be very happy it's a

575
00:27:05,386 --> 00:27:09,066
Speaker 2: super Bowl year? Do you keep that in consideration that, hey, everything, it's.

576
00:27:08,986 --> 00:27:11,146
Speaker 3: Less about the regular season and it's more about as

577
00:27:11,186 --> 00:27:13,026
Speaker 3: we head into the postseason. Because you got to know

578
00:27:13,186 --> 00:27:15,506
Speaker 3: that four week run to the super Bowl. You want

579
00:27:15,506 --> 00:27:18,426
Speaker 3: to make sure that the super Bowl broadcaster is obviously

580
00:27:18,466 --> 00:27:20,666
Speaker 3: front of mine. It's not like you have to promote

581
00:27:20,666 --> 00:27:23,426
Speaker 3: to something that people wouldn't otherwise find, right, totally. No,

582
00:27:23,506 --> 00:27:26,066
Speaker 3: it's the super Bowl and if it's not on Channel two,

583
00:27:26,146 --> 00:27:27,986
Speaker 3: then it's on channel four, channel five. People are going

584
00:27:28,026 --> 00:27:30,266
Speaker 3: to find the super Bowl. Are they going to find

585
00:27:30,346 --> 00:27:32,546
Speaker 3: you know, Black Friday on Amazon? Are they going to

586
00:27:32,666 --> 00:27:35,666
Speaker 3: find the Brazil game on Peacock? Those are the things

587
00:27:35,666 --> 00:27:38,106
Speaker 3: that you have to really use your marketing and promotional muscle.

588
00:27:38,146 --> 00:27:40,346
Speaker 3: For I don't think we have to worry about people

589
00:27:40,506 --> 00:27:42,066
Speaker 3: finding the super Bowl. They're going to find it.

590
00:27:43,306 --> 00:27:47,706
Speaker 2: Browns hosting Cowboys. Obviously it's Dallas Fox with the static.

591
00:27:47,746 --> 00:27:50,426
Speaker 2: They premiered that at their upfront, so straight hand and Brady.

592
00:27:50,466 --> 00:27:54,066
Speaker 2: It is an amazing unveiling. Brady has no connection to Cleveland.

593
00:27:54,066 --> 00:27:58,386
Speaker 2: Brady has no connection to the Browns. Did that take

594
00:27:58,386 --> 00:27:59,986
Speaker 2: in any to me? It's kind of like, all right,

595
00:28:00,026 --> 00:28:03,266
Speaker 2: that's a great matchup, but it's certainly not around Brady.

596
00:28:03,546 --> 00:28:04,626
Speaker 2: So I would have tried.

597
00:28:04,626 --> 00:28:07,346
Speaker 3: Maybe the very early in this problem. I tried to

598
00:28:07,386 --> 00:28:10,946
Speaker 3: sell Fox on New England San Francisco for Brady's first

599
00:28:11,706 --> 00:28:13,666
Speaker 3: and I thought that would have been pretty fun. They

600
00:28:13,666 --> 00:28:15,066
Speaker 3: were not as excited about it.

601
00:28:15,226 --> 00:28:17,666
Speaker 2: Yeah, the Patriots are bad, but like, that's that's an

602
00:28:17,706 --> 00:28:18,946
Speaker 2: exciting Brady story.

603
00:28:19,066 --> 00:28:21,306
Speaker 3: And if you're Fox, if you're Mike Mobilehill and you're

604
00:28:21,346 --> 00:28:23,946
Speaker 3: thinking about what's the biggest splash wee can make for

605
00:28:23,986 --> 00:28:26,866
Speaker 3: Week one Tom Brady's first game. You know, we've had

606
00:28:26,866 --> 00:28:29,466
Speaker 3: this double double header in Week one, which has been

607
00:28:29,546 --> 00:28:31,386
Speaker 3: I think really fun for the fans, where you think

608
00:28:31,426 --> 00:28:34,706
Speaker 3: about four games every market Week one four games every market.

609
00:28:34,786 --> 00:28:38,106
Speaker 3: Week eighteen, great little bookend. But for Fox, it's like,

610
00:28:38,426 --> 00:28:41,986
Speaker 3: all right, we got you know, fifteen million people watching, Like, okay,

611
00:28:42,026 --> 00:28:45,626
Speaker 3: thanks Tom Brady for all, you know, the effort. You know, Instead,

612
00:28:45,666 --> 00:28:47,906
Speaker 3: this way, you take that double doubleheader out a week one,

613
00:28:47,986 --> 00:28:50,386
Speaker 3: you move it down to December, and now week one

614
00:28:50,426 --> 00:28:51,946
Speaker 3: you kind of go back to what we used to do,

615
00:28:52,026 --> 00:28:56,546
Speaker 3: a standalone Nasho exclusive double header. For Fox, the best

616
00:28:56,546 --> 00:28:58,626
Speaker 3: way for them to make the biggest splash in week

617
00:28:58,626 --> 00:29:01,546
Speaker 3: one is to grab a Cowboys game. So we started

618
00:29:01,546 --> 00:29:04,146
Speaker 3: talking pretty early with them about which Cowboys game. Their

619
00:29:04,186 --> 00:29:07,026
Speaker 3: stadium's not available week one. They've got what's going on

620
00:29:07,026 --> 00:29:09,346
Speaker 3: in Dallas Week one soccer game or something like that.

621
00:29:09,426 --> 00:29:11,186
Speaker 2: So Cowboys the road.

622
00:29:11,746 --> 00:29:14,786
Speaker 3: They couldn't go to Pittsburgh because the Pirates are playing

623
00:29:15,306 --> 00:29:18,026
Speaker 3: maybe I Love, I Love, but you know, we've got

624
00:29:18,106 --> 00:29:20,026
Speaker 3: San Fran in another window that week. They could have

625
00:29:20,026 --> 00:29:22,026
Speaker 3: gone to Atlanta. That would have been interesting. Kirk Cousins

626
00:29:22,106 --> 00:29:24,346
Speaker 3: first game obviously could have gone to the Giants like

627
00:29:24,386 --> 00:29:26,426
Speaker 3: we talked about, but the Giants were really looking for.

628
00:29:26,386 --> 00:29:28,826
Speaker 2: A one of the four thirty.

629
00:29:29,066 --> 00:29:30,946
Speaker 3: So you come back around to Cleveland and you're like,

630
00:29:31,346 --> 00:29:35,626
Speaker 3: that's a big market it relevant playoff team. A playoff

631
00:29:35,666 --> 00:29:39,226
Speaker 3: team with what four different quarterbacks? Ye I saw Deshawnee

632
00:29:39,266 --> 00:29:41,906
Speaker 3: was what fourteen for fourteen with a couple of touchdowns. Like,

633
00:29:42,466 --> 00:29:44,706
Speaker 3: that's a team that, again we believe is going to

634
00:29:44,746 --> 00:29:49,346
Speaker 3: be relevant. Cowboys Browns Week one. I think the fans

635
00:29:49,346 --> 00:29:51,026
Speaker 3: are going to care. And for Tom Brady to have

636
00:29:51,066 --> 00:29:53,386
Speaker 3: that first game and then for Fox to be able

637
00:29:53,386 --> 00:29:56,586
Speaker 3: to tout on Monday morning twenty five, twenty six, twenty

638
00:29:56,586 --> 00:29:59,826
Speaker 3: eight million people watch Tom Brady's debut. That's a better

639
00:29:59,906 --> 00:30:02,906
Speaker 3: story for Fox and maybe maybe better for us to

640
00:30:02,946 --> 00:30:05,546
Speaker 3: take that double double header out of Week one, move

641
00:30:05,586 --> 00:30:08,666
Speaker 3: it down into the seven Wavin Magic wand I put

642
00:30:08,666 --> 00:30:11,306
Speaker 3: it in week seventeen. I like the idea at seventeen

643
00:30:11,346 --> 00:30:14,466
Speaker 3: and eighteen, four games in every market, everybody getting to

644
00:30:14,466 --> 00:30:17,586
Speaker 3: watch more for fall awesome games. Seventeen was tough this

645
00:30:17,706 --> 00:30:22,186
Speaker 3: year just because of two Wednesday, you know, one Thursday second.

646
00:30:21,906 --> 00:30:24,346
Speaker 2: And the four teams being committed were all pretty good,

647
00:30:24,346 --> 00:30:25,346
Speaker 2: good teams already.

648
00:30:25,346 --> 00:30:27,066
Speaker 3: Here we put in week fifteen. But I feel like

649
00:30:27,106 --> 00:30:29,786
Speaker 3: if you're trying to balance the double double header between

650
00:30:29,786 --> 00:30:33,026
Speaker 3: CBS and Fox, we've got a pretty good shot at

651
00:30:33,106 --> 00:30:36,866
Speaker 3: balancing those two windows after thirteen weeks of football, instead

652
00:30:36,866 --> 00:30:38,866
Speaker 3: of heading into Week one where none of us know

653
00:30:38,946 --> 00:30:42,106
Speaker 3: what these teams are yet. So is that wrinkle always

654
00:30:42,106 --> 00:30:44,146
Speaker 3: trying new stuff and trying to see what the fans like?

655
00:30:44,546 --> 00:30:47,986
Speaker 2: Is that Patriots Niners game still a Fox game later

656
00:30:47,986 --> 00:30:50,906
Speaker 2: in the schedule or it is a Fox game? Okay?

657
00:30:51,586 --> 00:30:53,546
Speaker 3: I don't know that Brady's gonna do it. It depends what

658
00:30:54,066 --> 00:30:55,986
Speaker 3: games are, But yeah, it did land on the Fox.

659
00:30:56,066 --> 00:30:57,186
Speaker 3: Good okay, because I do.

660
00:30:57,306 --> 00:30:59,466
Speaker 2: I do love that too. I love Brady going back

661
00:30:59,466 --> 00:31:02,826
Speaker 2: into Foxboro. I think that's kind of cool and sure.

662
00:31:02,626 --> 00:31:04,746
Speaker 3: As they you know, Jacob Allman and the guys set

663
00:31:04,786 --> 00:31:07,546
Speaker 3: the production schedule for the year. Obviously, Brady's going to

664
00:31:07,586 --> 00:31:09,426
Speaker 3: do the biggest games of the weekend. Of course, he's

665
00:31:09,426 --> 00:31:11,706
Speaker 3: going to do Thanksgiving like that's why they hired him,

666
00:31:11,706 --> 00:31:13,426
Speaker 3: That's why they're paying them all the money. But I'm

667
00:31:13,466 --> 00:31:14,906
Speaker 3: sure if they can find a chance for him to

668
00:31:14,906 --> 00:31:16,986
Speaker 3: do a New England game, to do it Tampa Bay game,

669
00:31:17,146 --> 00:31:18,626
Speaker 3: I'm sure they're looking for something like that.

670
00:31:19,666 --> 00:31:23,426
Speaker 2: Absolutely does like the Cousins signing with Atlanta have any

671
00:31:23,506 --> 00:31:26,026
Speaker 2: oomph as like they know that Rogers.

672
00:31:26,706 --> 00:31:31,066
Speaker 3: Kind of storyline games Cousins you know, going back to Minnesota, Cousins,

673
00:31:31,066 --> 00:31:34,826
Speaker 3: going back to Washington, Like, those are interesting storylines. Maybe

674
00:31:34,866 --> 00:31:37,306
Speaker 3: the one game I think I'm more surprised than any

675
00:31:37,346 --> 00:31:40,346
Speaker 3: that didn't end up in a national window probably Buffalo Houston.

676
00:31:40,386 --> 00:31:42,306
Speaker 3: Like you said, with the Digret and all that kind

677
00:31:42,346 --> 00:31:44,466
Speaker 3: of stuff, Like we saw schedules where it was a

678
00:31:44,506 --> 00:31:46,106
Speaker 3: Monday night, or we saw schedules where.

679
00:31:45,906 --> 00:31:47,106
Speaker 2: It was where did that end up? That's like a

680
00:31:47,186 --> 00:31:48,226
Speaker 2: one o'clock CBS.

681
00:31:48,426 --> 00:31:51,786
Speaker 3: Look, we shouldn't dismiss one o'clock any kind of dump.

682
00:31:51,906 --> 00:31:54,146
Speaker 2: You're either doing Nance or iron Eagle. That's still pretty good, and.

683
00:31:54,146 --> 00:31:55,746
Speaker 3: It's still might end up going to sixty five to

684
00:31:55,746 --> 00:31:58,146
Speaker 3: seventy percent of the country. CBS and thoughts need good

685
00:31:58,186 --> 00:32:00,826
Speaker 3: one o'clock anchors for every week of the season as well.

686
00:32:00,866 --> 00:32:02,586
Speaker 3: You can't just put all the good stuff in prime.

687
00:32:02,706 --> 00:32:06,106
Speaker 3: So you know, some of those storyline games, like you

688
00:32:06,106 --> 00:32:08,826
Speaker 3: could find a one o'clock home for Buffalo Houston, You're

689
00:32:08,866 --> 00:32:11,826
Speaker 3: not going to find a one o'clock home for Baltimore Chargers.

690
00:32:11,826 --> 00:32:13,986
Speaker 3: For the hardball ball, it's a late window game. It

691
00:32:14,026 --> 00:32:16,026
Speaker 3: can't be played at one o'clock, and should it be

692
00:32:16,026 --> 00:32:17,826
Speaker 3: in a four to twenty five window and have that

693
00:32:17,866 --> 00:32:20,426
Speaker 3: beyond in LA instead of the Cowboys or the Chiefs game.

694
00:32:20,506 --> 00:32:24,186
Speaker 3: So finding a primetime home for Baltimore Chargers felt like

695
00:32:24,226 --> 00:32:26,426
Speaker 3: the right thing to do, being willing to see a

696
00:32:26,746 --> 00:32:30,666
Speaker 3: Minnesota Atlanta or a Buffalo Houston and a one o'clock window. Again,

697
00:32:30,706 --> 00:32:32,546
Speaker 3: you tell the computer what you're open to, what you're

698
00:32:32,546 --> 00:32:34,786
Speaker 3: willing to see, and then the computer searches this infinite

699
00:32:34,786 --> 00:32:37,026
Speaker 3: space and comes back and says, here, so I think

700
00:32:37,226 --> 00:32:39,386
Speaker 3: we can best use these two hundred and seventy two assets.

701
00:32:39,426 --> 00:32:40,306
Speaker 2: What do you guys think?

702
00:32:40,546 --> 00:32:43,626
Speaker 3: And then it's just constant iteration back and forth, humans

703
00:32:43,626 --> 00:32:46,866
Speaker 3: and computers, humans and computers, until pencils down and the

704
00:32:46,866 --> 00:32:49,466
Speaker 3: commissioner says, that's the one butter pick.

705
00:32:49,546 --> 00:32:53,346
Speaker 2: Yeah, let's go Butterfergain. I obsess over the mock draft

706
00:32:53,426 --> 00:32:56,146
Speaker 2: and try my hardest to get as close possible this year.

707
00:32:56,346 --> 00:32:58,706
Speaker 2: How to do I did very well, Mike, it did

708
00:32:58,786 --> 00:33:01,266
Speaker 2: very well. I would just say number one on the internet.

709
00:33:01,306 --> 00:33:04,746
Speaker 2: We're on TV thirteen Direct hits twenty nine to thirty

710
00:33:04,786 --> 00:33:06,586
Speaker 2: two first round picks. We'll just leave it at that.

711
00:33:06,706 --> 00:33:08,226
Speaker 2: Just dropped them, Mike. You know, it's what we do.

712
00:33:08,546 --> 00:33:14,106
Speaker 2: It's worked the scheduling thing. Scheduling picks are throwing darts.

713
00:33:14,186 --> 00:33:17,826
Speaker 2: But one thing I thought was that Harball was such

714
00:33:17,906 --> 00:33:20,986
Speaker 2: a big success on Thanksgiving night. But I would assume,

715
00:33:21,026 --> 00:33:23,426
Speaker 2: and you tell me if I'm wrong. Once he got

716
00:33:23,506 --> 00:33:26,746
Speaker 2: the Ravens in the mix for that Christmas Day game,

717
00:33:26,786 --> 00:33:29,986
Speaker 2: it was also put them on Thanksgiving evening. Is that true?

718
00:33:31,786 --> 00:33:35,706
Speaker 3: If in retrospect, maybe asking the Ravens to play on

719
00:33:35,906 --> 00:33:39,226
Speaker 3: the road on Christmas two years in.

720
00:33:39,146 --> 00:33:43,386
Speaker 2: A row made again because last year Christmas was at Niners, right, which.

721
00:33:43,746 --> 00:33:45,426
Speaker 3: And you remember that day like it felt like a

722
00:33:45,426 --> 00:33:48,306
Speaker 3: Super Bowl pro Oh my gosh, it's one seeds and

723
00:33:48,346 --> 00:33:49,826
Speaker 3: it was gonna be such a big game and it

724
00:33:49,866 --> 00:33:51,906
Speaker 3: was gonna be the culmination of this incredible weekend and

725
00:33:51,946 --> 00:33:52,866
Speaker 3: it didn't turn out to be.

726
00:33:53,026 --> 00:33:54,306
Speaker 2: It was still a cool game.

727
00:33:54,586 --> 00:33:57,306
Speaker 3: It was, but like the Ravens were rolling right already

728
00:33:57,346 --> 00:34:00,906
Speaker 3: had five and Cisco is like, jeesus, these guys are unstoppable,

729
00:34:01,786 --> 00:34:05,026
Speaker 3: look hard and fast. Rule that you can't play Thanksgiving Christmas. No,

730
00:34:05,346 --> 00:34:06,746
Speaker 3: I'm not sure that's the right thing to do to

731
00:34:06,786 --> 00:34:09,746
Speaker 3: the players, to their families. Maybe having both of those

732
00:34:09,786 --> 00:34:11,146
Speaker 3: games at home wouldn't be the right thing to do

733
00:34:11,266 --> 00:34:13,586
Speaker 3: to the fans asking them to show up on both holidays.

734
00:34:14,266 --> 00:34:16,306
Speaker 3: But look, if we're gonna be playing on Christmas now,

735
00:34:16,346 --> 00:34:18,906
Speaker 3: and you know, we're playing on Thanksgiving, and we're playing

736
00:34:18,946 --> 00:34:21,706
Speaker 3: on you know, Black Friday, and we'll play on New

737
00:34:21,786 --> 00:34:24,426
Speaker 3: Year's and we'll play on you know, just about any

738
00:34:24,466 --> 00:34:27,586
Speaker 3: holiday they'll give us. It's going to land on the

739
00:34:27,626 --> 00:34:30,706
Speaker 3: teams that are good. Right, we put our biggest games

740
00:34:30,706 --> 00:34:33,906
Speaker 3: and our biggest windows, and that those holiday tenth polls

741
00:34:33,906 --> 00:34:36,626
Speaker 3: have become such good storylines for us and such good

742
00:34:36,706 --> 00:34:39,946
Speaker 3: results for our broadcast partners, You're gonna find the good teams,

743
00:34:39,986 --> 00:34:41,626
Speaker 3: the teams would think are going to be Playoff relevant

744
00:34:41,666 --> 00:34:43,706
Speaker 3: in those bigger windows over and over and over again.

745
00:34:44,026 --> 00:34:46,106
Speaker 3: We probably shouldn't put the Ravens on the road on

746
00:34:46,186 --> 00:34:49,266
Speaker 3: Christmas again next year, but excited to see what they

747
00:34:49,266 --> 00:34:50,146
Speaker 3: do on Christmas this year.

748
00:34:50,186 --> 00:34:59,746
Speaker 2: That the playoff schedule to me, like I've talked about

749
00:34:59,746 --> 00:35:01,866
Speaker 2: this with you at nauseum, I think there should be

750
00:35:01,906 --> 00:35:06,346
Speaker 2: a live television event after the Week eighteen for now,

751
00:35:06,706 --> 00:35:09,146
Speaker 2: and it's all the different network executives with all the

752
00:35:09,226 --> 00:35:12,346
Speaker 2: lead broadcast crews on a zoom or in person somehow

753
00:35:12,386 --> 00:35:15,146
Speaker 2: after their Week eighteen games, And like we do the

754
00:35:15,226 --> 00:35:17,706
Speaker 2: NCAA tournament, we dole out play off the side it

755
00:35:18,666 --> 00:35:21,186
Speaker 2: because I think a live review, I think that is

756
00:35:21,386 --> 00:35:25,506
Speaker 2: such a big deal. And the difference between getting you

757
00:35:25,546 --> 00:35:28,866
Speaker 2: know whatever it is the Sunday night game being the team.

758
00:35:29,746 --> 00:35:31,986
Speaker 2: Do you hear more from the networks going into the

759
00:35:32,026 --> 00:35:35,426
Speaker 2: regular season schedule or are they lobbying that week seventeen

760
00:35:35,466 --> 00:35:38,466
Speaker 2: week eighteen time frame, like hey, if we don't get

761
00:35:38,466 --> 00:35:40,786
Speaker 2: the Cowboys this year, Like what are we doing here?

762
00:35:41,386 --> 00:35:43,386
Speaker 2: What do you hear more from from the networks going

763
00:35:43,386 --> 00:35:45,666
Speaker 2: into the season or at the end of the regular

764
00:35:45,786 --> 00:35:49,586
Speaker 2: season when the real big dogs in the real primetime

765
00:35:49,626 --> 00:35:51,946
Speaker 2: and the real big numbers are lying in the balance.

766
00:35:52,626 --> 00:35:55,666
Speaker 3: The good news with the postseason schedule is that you

767
00:35:56,106 --> 00:35:58,626
Speaker 3: can't get a bad game, right, you can't make a

768
00:35:58,626 --> 00:36:00,706
Speaker 3: bad decision. All right, maybe you didn't get the Cowboys,

769
00:36:00,746 --> 00:36:03,706
Speaker 3: but you know, here's Rams Detroit, or here's Philly Tampa

770
00:36:03,786 --> 00:36:05,946
Speaker 3: or whatever it is, Like, you know, there's no bad

771
00:36:05,986 --> 00:36:09,506
Speaker 3: games or all our best teams this playoff weekend. You know,

772
00:36:09,586 --> 00:36:12,786
Speaker 3: wild card is still a bit of a scattershot. You know,

773
00:36:12,946 --> 00:36:16,186
Speaker 3: two Saturday, three Sunday, one Monday. That's a lot of football.

774
00:36:16,906 --> 00:36:18,426
Speaker 3: But then once you get to wild card weekend, like

775
00:36:18,466 --> 00:36:21,266
Speaker 3: when you get to division weekend, like that's that's maybe

776
00:36:21,306 --> 00:36:23,266
Speaker 3: the best weekend of NFL football the whole year, right,

777
00:36:23,306 --> 00:36:26,626
Speaker 3: it's the best day teams to Saturday to Sunday. You

778
00:36:26,666 --> 00:36:29,026
Speaker 3: can't make a bad decision. So are they lobbying? Are

779
00:36:29,026 --> 00:36:31,946
Speaker 3: they making requests? It's usually a chance to kind of,

780
00:36:31,986 --> 00:36:34,506
Speaker 3: like you said, maybe you're kind of greasing the runway

781
00:36:34,626 --> 00:36:37,626
Speaker 3: for the super Bowl broadcaster. Maybe the super Bowl broadcaster,

782
00:36:38,066 --> 00:36:39,666
Speaker 3: you know, is holding the super Bowl at the end,

783
00:36:39,746 --> 00:36:42,706
Speaker 3: so maybe they don't need that bigger game on divisional weekend.

784
00:36:42,746 --> 00:36:46,146
Speaker 3: They're gonna be just fine. You kind of use it

785
00:36:46,186 --> 00:36:49,106
Speaker 3: to maybe pay off a debt. Maybe somebody was down

786
00:36:49,186 --> 00:36:51,586
Speaker 3: three to five percent year over year, and hey, here's

787
00:36:51,626 --> 00:36:53,986
Speaker 3: a little for something in your stocking. You know, you

788
00:36:53,986 --> 00:36:56,986
Speaker 3: get see one of the better playoff games. Maybe there

789
00:36:57,026 --> 00:36:59,546
Speaker 3: was a flex scheduling move that we made that didn't

790
00:36:59,546 --> 00:37:01,226
Speaker 3: work out, or we didn't make that you would hope

791
00:37:01,226 --> 00:37:04,066
Speaker 3: that we did. So you can use those playoff windows

792
00:37:04,106 --> 00:37:06,946
Speaker 3: to kind of, you know, make everybody whole, make everybody

793
00:37:06,946 --> 00:37:09,706
Speaker 3: feels seen and heard. But you can't make a bad decision.

794
00:37:09,746 --> 00:37:13,346
Speaker 3: There are best games. They're monster viewership numbers, Our fans

795
00:37:13,386 --> 00:37:16,586
Speaker 3: are interested. We're thinking about things like truck movements. We're

796
00:37:16,586 --> 00:37:19,586
Speaker 3: thinking about weather. We got, you know, either lucky or unlucky,

797
00:37:19,626 --> 00:37:21,506
Speaker 3: depending on your view last year with the weather, the

798
00:37:21,546 --> 00:37:23,106
Speaker 3: freezing cold temperatures.

799
00:37:22,906 --> 00:37:24,546
Speaker 2: The peacock game, twenty three million.

800
00:37:25,026 --> 00:37:27,626
Speaker 3: What do any of us know? So I think the

801
00:37:27,666 --> 00:37:30,386
Speaker 3: answer to your question is yes, everybody's lobbying week seventeen eighteen,

802
00:37:30,426 --> 00:37:32,986
Speaker 3: wild Card weekend, but we hear more from them this

803
00:37:33,146 --> 00:37:35,426
Speaker 3: time of year. This is really more where we got

804
00:37:35,466 --> 00:37:37,546
Speaker 3: to get in their heads and really understand. You know,

805
00:37:37,666 --> 00:37:40,706
Speaker 3: what is Eric Shanks thinking, What is Rick Cordella thinking?

806
00:37:40,786 --> 00:37:44,586
Speaker 3: What is David Burston thinking? Help us understand what your

807
00:37:44,586 --> 00:37:47,626
Speaker 3: priorities are, what your you know, key windows are, the

808
00:37:47,706 --> 00:37:50,306
Speaker 3: key weeks for you, the key venues for you. Like

809
00:37:51,066 --> 00:37:53,466
Speaker 3: nobody gets everything, but everybody gets something. You got to

810
00:37:53,506 --> 00:37:55,666
Speaker 3: tell us what your something is so we can then

811
00:37:55,706 --> 00:37:57,426
Speaker 3: figure out if we can check a couple of boxes

812
00:37:57,466 --> 00:37:59,826
Speaker 3: for you. And judging by their reactions yesterday when they

813
00:37:59,826 --> 00:38:02,266
Speaker 3: all got their schedule, I think they all felt heard,

814
00:38:02,306 --> 00:38:05,226
Speaker 3: they all felt seen again. We're in a really really

815
00:38:05,346 --> 00:38:07,666
Speaker 3: good position in this league. The games are so close,

816
00:38:07,746 --> 00:38:11,746
Speaker 3: the teams are so good, young quarterbacks everywhere, like we're

817
00:38:11,786 --> 00:38:13,946
Speaker 3: in such a good spot right now. It's it's almost

818
00:38:13,986 --> 00:38:16,506
Speaker 3: like you said you could throw darts and whatever schedule

819
00:38:16,546 --> 00:38:18,386
Speaker 3: comes out, we're gonna be fine. It's a little more

820
00:38:18,426 --> 00:38:21,026
Speaker 3: sophisticated than that. But the only way we get better

821
00:38:21,066 --> 00:38:23,706
Speaker 3: is understanding from them what's important to them. So a

822
00:38:23,706 --> 00:38:26,666
Speaker 3: lot more conversation kind of February March, April than there

823
00:38:26,706 --> 00:38:29,026
Speaker 3: is December January. At that point, you get what you

824
00:38:29,026 --> 00:38:29,946
Speaker 3: get and it's all great.

825
00:38:30,626 --> 00:38:35,106
Speaker 2: I would imagine most of the teams either acknowledge the

826
00:38:35,146 --> 00:38:37,906
Speaker 2: schedule to you or they'll call in and say, hey,

827
00:38:37,946 --> 00:38:41,986
Speaker 2: good job. But their job is that, right? Is there

828
00:38:42,066 --> 00:38:44,026
Speaker 2: not one person like Patt in the back of man like, hey, Mike,

829
00:38:44,066 --> 00:38:45,626
Speaker 2: I know it's a tough deal, and I know that

830
00:38:45,626 --> 00:38:45,946
Speaker 2: we don't know.

831
00:38:46,186 --> 00:38:47,666
Speaker 3: The guys who have been in the league for a

832
00:38:47,706 --> 00:38:50,346
Speaker 3: long time, they know it's an impossible task, like it's

833
00:38:50,386 --> 00:38:51,586
Speaker 3: truly a zero something.

834
00:38:51,426 --> 00:38:52,946
Speaker 2: But no one's one hundred percent happy.

835
00:38:53,386 --> 00:38:56,346
Speaker 3: They shouldn't be right. No teams should get everything they want.

836
00:38:56,386 --> 00:38:58,426
Speaker 3: No teams should look at their schedule like this is perfect.

837
00:38:58,506 --> 00:39:01,666
Speaker 3: You did everything we asked. That's probably not the job here.

838
00:39:01,906 --> 00:39:04,186
Speaker 3: But no teams should be how could you This is

839
00:39:04,266 --> 00:39:08,946
Speaker 3: completely unfair. We told you this was the one thing

840
00:39:08,986 --> 00:39:10,866
Speaker 3: that you've done to us eleven times in the last

841
00:39:10,906 --> 00:39:14,106
Speaker 3: fourteen years, and the data supports that it's unfair, and

842
00:39:14,146 --> 00:39:15,626
Speaker 3: you did it again. How could you?

843
00:39:16,106 --> 00:39:16,186
Speaker 2: Like?

844
00:39:16,466 --> 00:39:18,106
Speaker 3: Those are the calls that we're hoping to avoid. It

845
00:39:18,146 --> 00:39:19,786
Speaker 3: would be nice if somebody called and said thank you,

846
00:39:19,786 --> 00:39:23,666
Speaker 3: but I'm more worried about somebody calling and saying, you fools.

847
00:39:23,786 --> 00:39:27,186
Speaker 3: How could you have done this again? We talked about this,

848
00:39:27,426 --> 00:39:30,266
Speaker 3: you know this, and you blew it like. Those are

849
00:39:30,266 --> 00:39:32,546
Speaker 3: the calls I dread, Thankfully, They're pretty few and far

850
00:39:32,586 --> 00:39:35,146
Speaker 3: between these days. Harder when we were doing it by hand,

851
00:39:35,186 --> 00:39:38,506
Speaker 3: hanging one game that we if we've got our minds

852
00:39:38,546 --> 00:39:40,666
Speaker 3: right and we've got the computer thinking the way we're thinking,

853
00:39:40,706 --> 00:39:45,066
Speaker 3: we really shouldn't have those. This schedule is unfair. Nobody

854
00:39:45,106 --> 00:39:47,146
Speaker 3: should believe that on release day, and nobody would say

855
00:39:47,186 --> 00:39:48,946
Speaker 3: it right. You never want to tell your fans and

856
00:39:48,986 --> 00:39:52,386
Speaker 3: your teams we can't compete because everybody says the same thing.

857
00:39:52,466 --> 00:39:54,226
Speaker 3: You tell us when to play, and we'll show up.

858
00:39:54,266 --> 00:39:54,786
Speaker 2: We'll be there.

859
00:39:54,906 --> 00:39:57,506
Speaker 3: We're good, We'll overcome whatever obstacles you put in our way.

860
00:39:58,186 --> 00:40:02,066
Speaker 2: I mean the schedule release show becomes this parade of

861
00:40:02,506 --> 00:40:04,546
Speaker 2: here are pups, and here we're gona interview over our

862
00:40:04,586 --> 00:40:08,466
Speaker 2: and everyone we're gonna be and here's everybody's record. I mean,

863
00:40:09,106 --> 00:40:11,186
Speaker 2: I don't I don't take part in that predicting. Our

864
00:40:11,226 --> 00:40:14,826
Speaker 2: record in May is amazing. But I think if we're

865
00:40:14,866 --> 00:40:16,586
Speaker 2: being honest, one of the one of the things we

866
00:40:16,626 --> 00:40:21,306
Speaker 2: don't do is what's a what's the main complaints that?

867
00:40:21,426 --> 00:40:24,466
Speaker 2: Like not enough prime like hearing like a team's complaints

868
00:40:24,466 --> 00:40:24,786
Speaker 2: like it?

869
00:40:25,066 --> 00:40:27,866
Speaker 3: It depends on who you talk to, right, because you're

870
00:40:27,906 --> 00:40:30,146
Speaker 3: in buildings every week, like you know this, if you talk.

871
00:40:30,026 --> 00:40:32,666
Speaker 2: We didn't get enough primetime games. Sometimes the other one

872
00:40:32,706 --> 00:40:34,746
Speaker 2: is how could you give us three road games in

873
00:40:34,786 --> 00:40:37,906
Speaker 2: a row? Like and what which one do you hear

874
00:40:37,986 --> 00:40:38,586
Speaker 2: more from?

875
00:40:38,706 --> 00:40:41,306
Speaker 3: Yeah, look, i'll give you a real good example. One

876
00:40:41,306 --> 00:40:43,226
Speaker 3: of the teams that was a little disappointed with their

877
00:40:43,226 --> 00:40:45,826
Speaker 3: schedule this year was the Tampa Bay Buccaneers. They have

878
00:40:46,626 --> 00:40:51,946
Speaker 3: a few one o'clock Eastern time home games in September

879
00:40:52,306 --> 00:40:58,186
Speaker 3: and it is apparently ninety degrees yeah, in September. So

880
00:40:58,826 --> 00:41:02,906
Speaker 3: the marketing guy, the ticketing guy, the fan services guy

881
00:41:02,986 --> 00:41:04,626
Speaker 3: is like, hey, this is a lot to ask of

882
00:41:04,626 --> 00:41:06,426
Speaker 3: our fans to come out and sit in the sunlight.

883
00:41:06,626 --> 00:41:09,026
Speaker 3: This But you talk to the head coach and I

884
00:41:09,066 --> 00:41:12,066
Speaker 3: suspect he would say, that's our home field advantage. Right.

885
00:41:12,106 --> 00:41:15,666
Speaker 3: We've been practicing in this heat throughout training camp. Give

886
00:41:15,706 --> 00:41:18,906
Speaker 3: me Buffalo, give yeah, give me those cold weather teams

887
00:41:18,946 --> 00:41:19,506
Speaker 3: down often?

888
00:41:19,546 --> 00:41:21,786
Speaker 2: Do you still always give the Patriots fits? In September,

889
00:41:21,826 --> 00:41:23,626
Speaker 2: it was like, this is our natural element. They're not

890
00:41:23,666 --> 00:41:26,026
Speaker 2: ready for this. This is our home field advantage. So

891
00:41:26,546 --> 00:41:28,546
Speaker 2: like always, you know, the football side of the house

892
00:41:28,546 --> 00:41:30,346
Speaker 2: and the marketing and revenue side of the house. That's

893
00:41:30,386 --> 00:41:32,946
Speaker 2: what this whole puzzle really is. We're trying to, you know,

894
00:41:33,026 --> 00:41:36,026
Speaker 2: maximize the viewership and the ratings and the revenue while

895
00:41:36,306 --> 00:41:40,346
Speaker 2: minimizing the competitive inequities. And as those two things balance out,

896
00:41:40,626 --> 00:41:43,506
Speaker 2: you know, where's that perfect mythical schedule where every team

897
00:41:43,546 --> 00:41:47,626
Speaker 2: feels like, you know, they were heard. You know when

898
00:41:47,666 --> 00:41:51,306
Speaker 2: when teams react to their schedule initially, when they got

899
00:41:51,306 --> 00:41:54,306
Speaker 2: it on Tuesday, it's emotional, it's visceral, it's it's gut reaction.

900
00:41:54,786 --> 00:41:56,346
Speaker 2: Let's give them a couple of days, Let's let them

901
00:41:56,386 --> 00:41:58,666
Speaker 2: do the digging. Let's let them see the other schedules.

902
00:41:58,706 --> 00:42:01,666
Speaker 3: Because they're only reacting to their own Tuesday Wednesday now

903
00:42:01,666 --> 00:42:04,226
Speaker 3: that they've seen everybody else's. This is when the phone

904
00:42:04,266 --> 00:42:06,146
Speaker 3: starts to ring. Oh you did this to us, but

905
00:42:06,506 --> 00:42:08,666
Speaker 3: what you did to them now I feel even worse

906
00:42:08,826 --> 00:42:11,026
Speaker 3: or even better about what you did to me. So

907
00:42:11,586 --> 00:42:13,626
Speaker 3: give it a couple of days. They're not shy. They'll

908
00:42:13,626 --> 00:42:15,426
Speaker 3: find us if there's something we need to think about.

909
00:42:15,506 --> 00:42:18,186
Speaker 3: And then it's a conversation with Donna Ponte, our senior

910
00:42:18,226 --> 00:42:21,346
Speaker 3: pet book person, Mike Lopez, who runs our analytics team, Like,

911
00:42:21,586 --> 00:42:23,146
Speaker 3: those are the guys that are really going to try

912
00:42:23,146 --> 00:42:25,146
Speaker 3: to dig in with us and figure out, Hey, is

913
00:42:25,186 --> 00:42:27,386
Speaker 3: this something that we shouldn't do next time? Is this

914
00:42:27,386 --> 00:42:30,986
Speaker 3: something that really is unfair? Forget the pursuit of ratings

915
00:42:31,026 --> 00:42:33,426
Speaker 3: and revenue. You got to make sure that the competitive

916
00:42:33,426 --> 00:42:37,306
Speaker 3: equity is first and foremost, player health and safety, fan comfort,

917
00:42:37,346 --> 00:42:40,426
Speaker 3: statement availability. Those things really do have to take precedence

918
00:42:40,426 --> 00:42:44,026
Speaker 3: over this, you know, relentless pursuit of more eyeballs watching television.

919
00:42:44,346 --> 00:42:46,666
Speaker 2: Two more questions, because I think this one leads into

920
00:42:46,706 --> 00:42:50,186
Speaker 2: that there are so many analytic models that you guys,

921
00:42:50,386 --> 00:42:52,546
Speaker 2: Now have you said it used to be taking hands

922
00:42:52,546 --> 00:42:55,226
Speaker 2: on a board and figuring out how you've got simulations

923
00:42:55,346 --> 00:42:57,586
Speaker 2: and not that long ago, and I've assumed with AI

924
00:42:57,666 --> 00:42:59,946
Speaker 2: there's going to even more help and assistance from how

925
00:42:59,946 --> 00:43:04,666
Speaker 2: this thing's going to go. Is there a world where

926
00:43:04,746 --> 00:43:07,866
Speaker 2: you wake up this mo or you wake up Wednesday

927
00:43:07,866 --> 00:43:09,626
Speaker 2: morning after you reveal it to you and you're like,

928
00:43:09,666 --> 00:43:11,626
Speaker 2: you know what really did screw this team over? Where

929
00:43:12,066 --> 00:43:14,106
Speaker 2: we didn't as a total blind spot, like we didn't

930
00:43:14,106 --> 00:43:16,066
Speaker 2: even think of that? Or has that now been to

931
00:43:16,106 --> 00:43:19,026
Speaker 2: the point where like I remember one year, Bay was

932
00:43:19,026 --> 00:43:21,186
Speaker 2: seventy one days in a row without being at home

933
00:43:21,266 --> 00:43:23,826
Speaker 2: and Bruce arians blew a gasket and we had you

934
00:43:23,866 --> 00:43:26,666
Speaker 2: on the show and you're like, well they have a reason, yeah,

935
00:43:27,266 --> 00:43:31,186
Speaker 2: reason to be upset, Like it won't happen again. That

936
00:43:31,306 --> 00:43:34,066
Speaker 2: stuff kind of still happens.

937
00:43:33,866 --> 00:43:35,706
Speaker 3: Is you learn those things, like kind of like we

938
00:43:35,786 --> 00:43:37,906
Speaker 3: do with our rules, right when you see something happen

939
00:43:37,986 --> 00:43:40,146
Speaker 3: on the field and you need to change what was

940
00:43:40,186 --> 00:43:43,186
Speaker 3: it that NFC Championship game, Burda Manuel right, like we

941
00:43:43,626 --> 00:43:46,266
Speaker 3: nine because we had something that didn't make sense. If

942
00:43:46,746 --> 00:43:48,866
Speaker 3: if we've got something in our schedule that doesn't make sense,

943
00:43:48,986 --> 00:43:51,026
Speaker 3: we should change our rules. So hopefully as these things

944
00:43:51,026 --> 00:43:54,306
Speaker 3: come up, that are truly unfair, truly onerous. We shouldn't

945
00:43:54,346 --> 00:43:57,106
Speaker 3: ever do them again. Now the question becomes, what is

946
00:43:57,146 --> 00:43:59,466
Speaker 3: that to your point earlier? You know, some teams looking

947
00:43:59,506 --> 00:44:01,026
Speaker 3: they see a three game road trip and they're like,

948
00:44:01,226 --> 00:44:03,906
Speaker 3: how could you do that to us? Well, we could

949
00:44:03,906 --> 00:44:05,666
Speaker 3: break up your three game road trip by giving you

950
00:44:05,706 --> 00:44:07,706
Speaker 3: a home game and third week, but you might have

951
00:44:07,746 --> 00:44:10,026
Speaker 3: to host Kansas City. Are you telling me a home

952
00:44:10,066 --> 00:44:12,386
Speaker 3: game versus Kansas City and bet better than a road

953
00:44:12,426 --> 00:44:14,386
Speaker 3: game against a team that didn't make the playoffs last year.

954
00:44:14,866 --> 00:44:15,786
Speaker 2: I don't know the answer to that.

955
00:44:15,866 --> 00:44:18,346
Speaker 3: Road after road Monday, having to play Dallas, coming off

956
00:44:18,386 --> 00:44:20,786
Speaker 3: of Dallas's by two, A way to start too, a

957
00:44:20,786 --> 00:44:23,186
Speaker 3: way to finish, playing in September in the heat, playing

958
00:44:23,186 --> 00:44:25,786
Speaker 3: in Lambeau in the cold? What every team's got a

959
00:44:25,826 --> 00:44:28,706
Speaker 3: slightly different reaction to the things that we all think

960
00:44:28,986 --> 00:44:32,306
Speaker 3: are competitive inequities. If we could ever truly get you know,

961
00:44:32,426 --> 00:44:34,626
Speaker 3: maybe Coach Belichick, now that he's you know, looking for

962
00:44:34,666 --> 00:44:37,186
Speaker 3: a gig, maybe he could actually help us. I think

963
00:44:37,346 --> 00:44:39,906
Speaker 3: he was playing the parade of horribles and what is

964
00:44:39,946 --> 00:44:42,306
Speaker 3: the worst that you could do to somebody versus, Hey,

965
00:44:42,346 --> 00:44:44,866
Speaker 3: you worry so much about doing this to somebody and

966
00:44:44,906 --> 00:44:48,466
Speaker 3: it doesn't even matter. I hope we're solving for the

967
00:44:48,546 --> 00:44:50,426
Speaker 3: right things. And kind of where I think you were

968
00:44:50,466 --> 00:44:52,426
Speaker 3: going is. You know, it's one thing to have Howard

969
00:44:52,466 --> 00:44:54,946
Speaker 3: Katz here, unbelievably lucky to have him here for the

970
00:44:54,986 --> 00:44:56,786
Speaker 3: last fifteen years. I hope we have him here for

971
00:44:56,786 --> 00:44:59,586
Speaker 3: the next fifteen years. But can you take Howard Katz's

972
00:44:59,586 --> 00:45:01,706
Speaker 3: brain and put it in a box? Can you take

973
00:45:01,746 --> 00:45:04,226
Speaker 3: Bill Belichick's brain and put it in a box? Can

974
00:45:04,266 --> 00:45:08,946
Speaker 3: you have this AIML super tool, quantum whatever? Taking all

975
00:45:08,986 --> 00:45:12,026
Speaker 3: this input in everything, the fans care about everything, the scouts,

976
00:45:12,306 --> 00:45:15,706
Speaker 3: the PR directors, the airlines, the hotels, the fans, the

977
00:45:15,746 --> 00:45:18,866
Speaker 3: ticket holders. Put it all in a big, just you know,

978
00:45:19,066 --> 00:45:21,666
Speaker 3: black box and hit a button and walk away and

979
00:45:21,706 --> 00:45:23,826
Speaker 3: come back. And here is the best way for the

980
00:45:23,866 --> 00:45:27,586
Speaker 3: two hundred and seventy. That'll be awesome. We're gonna get

981
00:45:27,586 --> 00:45:28,386
Speaker 3: there anytime soon.

982
00:45:28,546 --> 00:45:30,826
Speaker 2: We have humans still involved, and I.

983
00:45:30,826 --> 00:45:32,626
Speaker 3: Never want to take the humans out of this process.

984
00:45:32,906 --> 00:45:34,946
Speaker 3: There's a lot of gut and feel and emotion about this.

985
00:45:35,066 --> 00:45:36,986
Speaker 3: You can't just trust the computers to do it all.

986
00:45:37,466 --> 00:45:40,066
Speaker 3: So you guide the computers, right. You put up some constraints,

987
00:45:40,066 --> 00:45:42,186
Speaker 3: You put up some guardrails, really hoping to see this

988
00:45:42,226 --> 00:45:44,106
Speaker 3: game in a window like this, really not willing to

989
00:45:44,106 --> 00:45:46,106
Speaker 3: see that game in a window like this. Let's not

990
00:45:46,146 --> 00:45:48,186
Speaker 3: give that team a three game road trip. Let's go

991
00:45:48,226 --> 00:45:50,746
Speaker 3: ahead and try to avoid the Taylor Swift concert in Miami.

992
00:45:51,106 --> 00:45:52,946
Speaker 3: All of it goes into the big pot and it

993
00:45:53,106 --> 00:45:55,666
Speaker 3: just churns and churns and churns. Do we see the

994
00:45:55,826 --> 00:45:59,026
Speaker 3: entire infinite solution space? Probably not. Do we see one

995
00:45:59,066 --> 00:46:01,346
Speaker 3: tenth of one percent of the solution space? I hope

996
00:46:01,386 --> 00:46:03,466
Speaker 3: we got through a little bit more of it. Vanilla

997
00:46:03,546 --> 00:46:05,066
Speaker 3: chock at strawberry pick a winner.

998
00:46:07,386 --> 00:46:09,506
Speaker 2: Another thing is in November, there's something called the election.

999
00:46:09,986 --> 00:46:12,266
Speaker 2: I don't know what you could do from a scheduling

1000
00:46:12,306 --> 00:46:17,906
Speaker 2: standpoint to combat or compliment election coverage or whatever happens

1001
00:46:17,986 --> 00:46:24,506
Speaker 2: after the election is decided. Does that have That's what

1002
00:46:24,546 --> 00:46:28,146
Speaker 2: I'm gonna say. How do you even like every four years,

1003
00:46:28,186 --> 00:46:30,786
Speaker 2: does that come up? Or is it just like there

1004
00:46:30,866 --> 00:46:34,146
Speaker 2: was one year where show regardless, there was one year

1005
00:46:34,146 --> 00:46:36,666
Speaker 2: where ESPN and I'm pretty sure it was Mike Turrico

1006
00:46:36,986 --> 00:46:40,026
Speaker 2: it was. It was his idea. He asked, could we

1007
00:46:40,106 --> 00:46:44,706
Speaker 2: get an ESPN Monday Night game in Washington for the election,

1008
00:46:44,866 --> 00:46:46,586
Speaker 2: and then can we I don't want to say, have

1009
00:46:46,626 --> 00:46:49,186
Speaker 2: some fun with it, but could we do something, you know,

1010
00:46:49,306 --> 00:46:51,986
Speaker 2: sense of place and maybe extend halftime by a couple

1011
00:46:52,026 --> 00:46:53,986
Speaker 2: of minutes and do a news hit. Maybe the candidates

1012
00:46:54,066 --> 00:46:56,146
Speaker 2: want to come on and have a little debate during halftime.

1013
00:46:56,546 --> 00:46:58,626
Speaker 2: Look the way this particular election is going to go,

1014
00:46:58,626 --> 00:47:00,106
Speaker 2: and there's no fun in games.

1015
00:47:00,506 --> 00:47:04,306
Speaker 3: There's I don't think we're you know, programming toward it

1016
00:47:04,386 --> 00:47:06,866
Speaker 3: or programming away from it. There's time and I feel

1017
00:47:06,866 --> 00:47:08,986
Speaker 3: like sports is a nice escape from all that kind

1018
00:47:08,986 --> 00:47:11,746
Speaker 3: of stuff. So we were talking a lot about the

1019
00:47:11,746 --> 00:47:14,306
Speaker 3: Monday night before, the Thursday after, or even gonna know

1020
00:47:14,386 --> 00:47:15,946
Speaker 3: the winner duringday night?

1021
00:47:16,266 --> 00:47:17,786
Speaker 2: What is I don't have it. What is the Monday

1022
00:47:17,866 --> 00:47:19,026
Speaker 2: night before? What is it? November?

1023
00:47:19,266 --> 00:47:21,226
Speaker 3: It would be Monday night before. I'm pretty sure it

1024
00:47:21,266 --> 00:47:23,386
Speaker 3: is Kansas City. I think it's Bucks Chiefs, a couple

1025
00:47:23,386 --> 00:47:26,986
Speaker 3: of division winners. And the Thursday after is Cincinnati Baltimore

1026
00:47:26,986 --> 00:47:28,906
Speaker 3: on Thursday night. Kind of running that one back? Is

1027
00:47:29,306 --> 00:47:31,066
Speaker 3: we goin to throw you on like that? Since the

1028
00:47:31,146 --> 00:47:34,746
Speaker 3: Baltimore game last year, she lost Joe Burrow for Amazon,

1029
00:47:34,746 --> 00:47:38,066
Speaker 3: and we lost Joe so it sucked. Look I don't

1030
00:47:38,106 --> 00:47:40,546
Speaker 3: think we can avoid the election. We know it's there.

1031
00:47:40,626 --> 00:47:42,466
Speaker 3: I wonder if maybe people are having a little bit

1032
00:47:42,506 --> 00:47:44,666
Speaker 3: of fatigue and it's not really gonna have the impact

1033
00:47:44,706 --> 00:47:47,786
Speaker 3: on you know, our viewership. The previous election year cycles

1034
00:47:47,786 --> 00:47:50,106
Speaker 3: have had who knows what the world's gonna look like

1035
00:47:50,946 --> 00:47:54,306
Speaker 3: five months from now. But look, the election is gonna happen.

1036
00:47:54,426 --> 00:47:57,706
Speaker 3: The country's gonna stay in business, and we're gonna have

1037
00:47:57,826 --> 00:48:00,746
Speaker 3: somebody in the White House after the election, and there

1038
00:48:00,786 --> 00:48:03,546
Speaker 3: will still be NFL football on television, including on Netflix

1039
00:48:03,586 --> 00:48:04,266
Speaker 3: on Christmas.

1040
00:48:04,306 --> 00:48:08,066
Speaker 2: There you go. My last question. Taylor swift ovisally a

1041
00:48:08,106 --> 00:48:10,506
Speaker 2: major rue, but I'm a Billy Joel guy. Did the

1042
00:48:10,546 --> 00:48:13,826
Speaker 2: Billy Joel Sting Concert Tour play any role on any

1043
00:48:13,826 --> 00:48:14,506
Speaker 2: scheduling things?

1044
00:48:14,506 --> 00:48:16,986
Speaker 3: I'm a huge day there in Vegas. I'm pretty sure,

1045
00:48:17,026 --> 00:48:18,866
Speaker 3: right Vegas. I think we have Vegas on the road

1046
00:48:18,906 --> 00:48:19,426
Speaker 3: that weekend.

1047
00:48:19,506 --> 00:48:19,866
Speaker 2: Yeah.

1048
00:48:19,906 --> 00:48:25,066
Speaker 3: Look, these venues are you know, expensive and paid often

1049
00:48:25,266 --> 00:48:28,146
Speaker 3: times with taxpayer dollars, and we're using them ten times

1050
00:48:28,186 --> 00:48:30,346
Speaker 3: a year, so there's a lot of days in the

1051
00:48:30,426 --> 00:48:33,026
Speaker 3: year where they need to be available for something else.

1052
00:48:33,346 --> 00:48:36,306
Speaker 3: To their credit, most of the stadium operators try really

1053
00:48:36,346 --> 00:48:39,586
Speaker 3: hard to avoid having you know events in their buildings

1054
00:48:39,666 --> 00:48:42,306
Speaker 3: during our season, not just because it impacts, you know,

1055
00:48:42,466 --> 00:48:45,506
Speaker 3: our scheduling process and the integrity of the NFL schedule,

1056
00:48:45,546 --> 00:48:48,306
Speaker 3: but also because it impacts the team. Right you think

1057
00:48:48,346 --> 00:48:50,786
Speaker 3: about you go to the team and you say, hey,

1058
00:48:51,026 --> 00:48:54,266
Speaker 3: team president, when you submit your form to the league

1059
00:48:54,266 --> 00:48:57,466
Speaker 3: office this year, tell them that your stadium's blocked in

1060
00:48:57,546 --> 00:49:01,586
Speaker 3: weeks fourteen and fifteen. That team president is all but

1061
00:49:01,706 --> 00:49:04,426
Speaker 3: signing up for a three game road trip totally thirteen

1062
00:49:04,466 --> 00:49:07,186
Speaker 3: fourteen fifteen or fourteen fifteen on them, and his head

1063
00:49:07,226 --> 00:49:10,906
Speaker 3: coach is going to kill him. And so you have

1064
00:49:10,986 --> 00:49:13,506
Speaker 3: to be, like we said, a little bit of revenue,

1065
00:49:13,546 --> 00:49:15,866
Speaker 3: a little bit of competitive fairness. You got to be

1066
00:49:15,906 --> 00:49:19,106
Speaker 3: careful about too many stadium blocks because it is going

1067
00:49:19,146 --> 00:49:21,666
Speaker 3: to have an impact on your team's schedule. And then

1068
00:49:21,746 --> 00:49:23,546
Speaker 3: you look at a team like you know, Green Bay

1069
00:49:23,546 --> 00:49:26,786
Speaker 3: who doesn't book anything in their building until after the

1070
00:49:26,826 --> 00:49:28,066
Speaker 3: Packers schedule comes out.

1071
00:49:28,106 --> 00:49:28,666
Speaker 2: That's awesome.

1072
00:49:29,146 --> 00:49:30,666
Speaker 3: I'm not sure it's fair that they should get a

1073
00:49:30,666 --> 00:49:31,506
Speaker 3: three game road trip.

1074
00:49:31,546 --> 00:49:34,986
Speaker 2: Then yeah, we're we're giving the NFL first DIBs. We

1075
00:49:35,026 --> 00:49:35,746
Speaker 2: should be rewarded.

1076
00:49:35,906 --> 00:49:37,746
Speaker 3: Get some giants share a building if they want to

1077
00:49:37,746 --> 00:49:39,986
Speaker 3: block one weekend. That's going to create a weekend somewhere

1078
00:49:40,066 --> 00:49:42,666
Speaker 3: where there is going to be you know, Sunday Monday

1079
00:49:42,746 --> 00:49:44,986
Speaker 3: or Thursday Sunday. And that's a challenge for you know,

1080
00:49:45,066 --> 00:49:48,786
Speaker 3: everybody who works there. So far, with the Chargers and Rams,

1081
00:49:49,066 --> 00:49:51,186
Speaker 3: I think there's a Green Day concert in there week two.

1082
00:49:51,546 --> 00:49:54,546
Speaker 3: So you know that the Rams and Chargers both have

1083
00:49:54,626 --> 00:49:56,546
Speaker 3: to be on the road week two. If you don't

1084
00:49:56,586 --> 00:49:59,106
Speaker 3: get them both home in week one, somebody's starting with

1085
00:49:59,146 --> 00:50:01,706
Speaker 3: a two game road trip. That's what happens when your

1086
00:50:01,706 --> 00:50:04,906
Speaker 3: building gets blocked. So, yes, you have to have these other,

1087
00:50:05,306 --> 00:50:08,026
Speaker 3: you know, revenue rating events in your building, but yes,

1088
00:50:08,026 --> 00:50:10,026
Speaker 3: there's an impact on your football team.

1089
00:50:10,426 --> 00:50:12,906
Speaker 2: I grew up with Billy Joe Tolliver and Billy Joe

1090
00:50:13,026 --> 00:50:17,506
Speaker 2: Robudo Billy Joe Armstrong clubusing problems in the NFL schedule

1091
00:50:17,786 --> 00:50:20,986
Speaker 2: in week two. Interesting, Uh, Mike, you're the man. I

1092
00:50:21,026 --> 00:50:22,626
Speaker 2: love this. I honestly could do this for two hours,

1093
00:50:22,626 --> 00:50:24,946
Speaker 2: and I think we have enough open space on the

1094
00:50:25,026 --> 00:50:26,746
Speaker 2: NFL network where we probably should be doing this for

1095
00:50:26,746 --> 00:50:32,466
Speaker 2: two hours. Man, what are we doing what? Maybe I

1096
00:50:32,546 --> 00:50:34,546
Speaker 2: wasn't planning on it until I heard Green Day is

1097
00:50:34,546 --> 00:50:36,746
Speaker 2: going to be there week two. Now, thanks change for

1098
00:50:36,746 --> 00:50:39,066
Speaker 2: a weekend a month. How about that. I'm out there

1099
00:50:39,106 --> 00:50:41,866
Speaker 2: every weekend for Fox. So I get my I get

1100
00:50:41,866 --> 00:50:42,506
Speaker 2: my packed up.

1101
00:50:42,466 --> 00:50:45,506
Speaker 3: The kids head out. West California is the place you

1102
00:50:45,546 --> 00:50:47,626
Speaker 3: ought to be, buddy. Yes, I've got a laptop and

1103
00:50:47,706 --> 00:50:48,506
Speaker 3: I still get a laptop.

1104
00:50:48,586 --> 00:50:53,626
Speaker 2: Yeah, I signed it, signed a MacBook Pro, Twitter and

1105
00:50:53,906 --> 00:50:57,026
Speaker 2: West Coast, good boarding, football really popular topics in my

1106
00:50:57,146 --> 00:51:00,626
Speaker 2: household these days. On that Uh Mike all.

1107
00:51:00,746 --> 00:51:02,506
Speaker 3: Good to see you, buddy. And look, you know what

1108
00:51:02,586 --> 00:51:05,346
Speaker 3: we talk about this in May. Season doesn't even start

1109
00:51:05,386 --> 00:51:08,266
Speaker 3: for a few months. It's like once the season starts,

1110
00:51:08,506 --> 00:51:11,266
Speaker 3: we should talk again in like October, like weekend. We'd

1111
00:51:11,306 --> 00:51:13,346
Speaker 3: love to what did we do that worked? What are

1112
00:51:13,346 --> 00:51:15,706
Speaker 3: we looking at coming ahead? That you know fans should

1113
00:51:15,706 --> 00:51:18,346
Speaker 3: be nimble? That's a candidate for flex Or how about

1114
00:51:18,346 --> 00:51:20,346
Speaker 3: this team coming out of nowhere? God forbid, there's a

1115
00:51:20,426 --> 00:51:23,466
Speaker 3: quarterback injury. Happy to come on and do this again

1116
00:51:23,466 --> 00:51:25,586
Speaker 3: and kind of give everybody a sense of what just

1117
00:51:25,586 --> 00:51:26,906
Speaker 3: happened and what's coming up.

1118
00:51:26,866 --> 00:51:29,226
Speaker 2: If you want. I love it's an annual tradition that

1119
00:51:29,266 --> 00:51:31,786
Speaker 2: I really do cherish and I so appreciate your time.

1120
00:51:32,346 --> 00:51:34,506
Speaker 2: Fifty minutes on the NFL schedule and I could do

1121
00:51:34,546 --> 00:51:36,986
Speaker 2: two hours. But Mike, oh, all day, buddy. Go pour

1122
00:51:37,066 --> 00:51:39,506
Speaker 2: yourself a coffee or bourbon, whatever you do to celebrate.

1123
00:51:39,506 --> 00:51:42,346
Speaker 2: You did an excellent job as always, and ignore those

1124
00:51:42,506 --> 00:51:45,986
Speaker 2: calls of what'd you say, the parade of terribles that

1125
00:51:46,386 --> 00:51:48,386
Speaker 2: I love that term. Ignore them because you did a

1126
00:51:48,426 --> 00:51:50,266
Speaker 2: wonderful job and you deserve a pat in the back

1127
00:51:50,306 --> 00:51:51,426
Speaker 2: and share that with your whole team.

1128
00:51:51,466 --> 00:51:53,906
Speaker 3: And the team is outstanding. We're really lucky. We talked

1129
00:51:53,946 --> 00:51:56,506
Speaker 3: a little bit about AI and mL those things are coming.

1130
00:51:56,506 --> 00:51:58,466
Speaker 3: We're going to need some, you know, really smart people

1131
00:51:58,586 --> 00:52:01,226
Speaker 3: helping solve a really hard math problem. But you're right,

1132
00:52:01,266 --> 00:52:03,386
Speaker 3: it's still about the humans. It's still about those players

1133
00:52:03,426 --> 00:52:06,146
Speaker 3: playing the game. It's still about us fans watching on television.

1134
00:52:06,626 --> 00:52:08,346
Speaker 2: You said it best, you said it way back. You

1135
00:52:08,386 --> 00:52:11,026
Speaker 2: said Howard Katz said it's an art and a science.

1136
00:52:11,146 --> 00:52:14,266
Speaker 3: Yeah, art science, and don't lose the art a little

1137
00:52:14,306 --> 00:52:15,706
Speaker 3: bit more towards the science than the art.

1138
00:52:15,786 --> 00:52:16,626
Speaker 2: Don't lose the art.

1139
00:52:16,986 --> 00:52:18,706
Speaker 3: But don't ever want to give up on a guy

1140
00:52:18,746 --> 00:52:21,266
Speaker 3: like Howard Katz or Hans Schroeder or Annie Bo's like,

1141
00:52:21,626 --> 00:52:23,906
Speaker 3: what they think and what they know is real, and

1142
00:52:23,946 --> 00:52:26,666
Speaker 3: we shouldn't just dismiss that and just always trust the

1143
00:52:26,706 --> 00:52:28,706
Speaker 3: hardware and the software. There's there's got to be room

1144
00:52:28,706 --> 00:52:31,186
Speaker 3: for a human element in here. It's human beings playing

1145
00:52:31,226 --> 00:52:34,546
Speaker 3: the game, coaching the game, calling the games, officiating the games.

1146
00:52:34,586 --> 00:52:36,786
Speaker 3: It's it's part of why we love sports and don't

1147
00:52:36,826 --> 00:52:38,266
Speaker 3: ever want to lose that human touch.

1148
00:52:38,026 --> 00:52:40,346
Speaker 2: If we can. All Right, you're the best. Thank you.

1149
00:52:40,386 --> 00:52:43,786
Speaker 2: Good to seeing my friend take care. All Right, that

1150
00:52:43,946 --> 00:52:48,866
Speaker 2: was awesome. Thanks for listening. If you're in the weeds

1151
00:52:48,866 --> 00:52:50,946
Speaker 2: like I am, that is just candy. It's so good.

1152
00:52:51,026 --> 00:52:53,226
Speaker 2: We're gonna do a lot of stuff this offseason. Obviously,

1153
00:52:53,266 --> 00:52:56,026
Speaker 2: we're going to interview coaches and gms like we do

1154
00:52:56,546 --> 00:52:59,506
Speaker 2: every off season, and I'll give you my thoughts on

1155
00:52:59,546 --> 00:53:04,506
Speaker 2: all the NFL things that are happening. But also I

1156
00:53:04,546 --> 00:53:07,546
Speaker 2: think it's really interesting to to hit New York City,

1157
00:53:07,586 --> 00:53:10,826
Speaker 2: which is in the middle of a NIS and Rangers run,

1158
00:53:10,946 --> 00:53:14,786
Speaker 2: which over the next few weeks might extend. Will continue

1159
00:53:14,826 --> 00:53:17,826
Speaker 2: to keep talking about that, So appreciate everyone listening on

1160
00:53:17,866 --> 00:53:22,346
Speaker 2: behalf of Aaron Wan Kaufman, Jason English, the entire iHeart

1161
00:53:22,386 --> 00:53:26,066
Speaker 2: team than everyone with the NFL media side scheduling talk.

1162
00:53:26,866 --> 00:53:29,546
Speaker 2: That was great. Thanks for listening until next week.

1163
00:53:37,506 --> 00:53:40,226
Speaker 1: The Season with Peter Schrager is a production of the

1164
00:53:40,346 --> 00:53:44,306
Speaker 1: NFL in partnership with iHeartRadio. For more podcasts from iHeartRadio,

1165
00:53:44,386 --> 00:53:49,266
Speaker 1: visit the iHeartRadio app, Apple Podcasts, wherever you get your podcasts.