1
00:00:00,160 --> 00:00:03,080
Speaker 1: Listening makes us smarter, more connected people. It makes us

2
00:00:03,080 --> 00:00:06,240
Speaker 1: better partners, parents, and leaders, and there's no better place

3
00:00:06,280 --> 00:00:09,280
Speaker 1: to start listening than Audible. Audible is where so many

4
00:00:09,320 --> 00:00:12,600
Speaker 1: inspiring voices and compelling stories open listeners up to new

5
00:00:12,640 --> 00:00:15,760
Speaker 1: experiences in ways of thinking. Audible members now get more

6
00:00:15,800 --> 00:00:18,880
Speaker 1: than ever before. Members choose three titles every month, one

7
00:00:18,880 --> 00:00:22,000
Speaker 1: audiobook plus two Audible originals that you can't hear anywhere else.

8
00:00:22,320 --> 00:00:24,760
Speaker 1: Members also have unlimited access to more than a hundred

9
00:00:24,840 --> 00:00:29,280
Speaker 1: audio guided fitness and meditation programs. Audible delivers best sellers, business,

10
00:00:29,280 --> 00:00:33,360
Speaker 1: self improvement memoirs, and more, all professionally narrated by actors, authors,

11
00:00:33,360 --> 00:00:37,400
Speaker 1: and motivational superstars like Rachel Hollis, David Goggins, and Mel Robbins.

12
00:00:37,479 --> 00:00:39,879
Speaker 1: Audible members can also get free access to the New

13
00:00:39,960 --> 00:00:43,000
Speaker 1: York Times, Wall Street Journal, and Washington Post delivered daily

14
00:00:43,040 --> 00:00:45,479
Speaker 1: to the Audible app. With a convenient app, members can

15
00:00:45,520 --> 00:00:48,640
Speaker 1: access Audible any time at the gem, while commuting or

16
00:00:48,680 --> 00:00:51,040
Speaker 1: on the go, and on any device will always pick

17
00:00:51,200 --> 00:00:54,160
Speaker 1: right back up where you left off. Audible also offers

18
00:00:54,160 --> 00:00:56,920
Speaker 1: free and easy audiobook exchanges. Credits you can roll over

19
00:00:56,960 --> 00:00:59,639
Speaker 1: for a year in a library you keep forever, even

20
00:00:59,680 --> 00:01:02,320
Speaker 1: if you cancel. Explore all the ways listening on Audible

21
00:01:02,360 --> 00:01:06,360
Speaker 1: can help improve mind, body, and soul with entertainment, information

22
00:01:06,600 --> 00:01:08,800
Speaker 1: and inspiration. You can get titles from your favorite I

23
00:01:08,880 --> 00:01:12,000
Speaker 1: Heeart talent such as Chelsea Handler, Danny Shapiro, Charlemagne the God,

24
00:01:12,040 --> 00:01:14,399
Speaker 1: and Bobby Bones on Audible. Start listening now with a

25
00:01:14,440 --> 00:01:17,360
Speaker 1: thirty day Audible trial and your first audiobook plus two

26
00:01:17,360 --> 00:01:20,880
Speaker 1: Audible originals are free. Visit audible dot com, slash I

27
00:01:21,040 --> 00:01:24,280
Speaker 1: heart or text I Heeart to five hundred, five hundred.

28
00:01:29,400 --> 00:01:31,720
Speaker 1: Welcome to Money Making Conversations. It's the show that she

29
00:01:31,760 --> 00:01:34,480
Speaker 1: has the secrets of success experience firsthand by marketing and

30
00:01:34,600 --> 00:01:37,520
Speaker 1: Brandon expert Rashan McDonald. I will know he's given me

31
00:01:37,560 --> 00:01:40,440
Speaker 1: advice to many occasions. In incase you didn't notice, I'm

32
00:01:40,480 --> 00:01:43,680
Speaker 1: not broke. You know he'll be interview with celebrity CEOs,

33
00:01:43,920 --> 00:01:46,600
Speaker 1: entrepreneurs and industry decision make because it's what he likes

34
00:01:46,640 --> 00:01:49,200
Speaker 1: to do, It's what he likes to share. Now it's

35
00:01:49,200 --> 00:01:53,160
Speaker 1: time to hear from my man, Rashan McDonald. Money Making Conversations.

36
00:01:53,400 --> 00:01:57,440
Speaker 1: Here we come. Welcome money Making Conversations. I'm your host,

37
00:01:57,520 --> 00:02:02,200
Speaker 1: Rashan McDonald. Each Money Making Conversation shows about entrepreneurship and entertainment.

38
00:02:02,920 --> 00:02:06,520
Speaker 1: I provide the consumer and business owner access to celebrities, CEOs,

39
00:02:06,720 --> 00:02:10,680
Speaker 1: UH and entrepreneurs and industry decision makers, then turn deliver

40
00:02:10,760 --> 00:02:14,480
Speaker 1: information about career planning, motivation, financial literacy, and how they

41
00:02:14,560 --> 00:02:17,960
Speaker 1: lead a balanced life. Appearing on the show today is

42
00:02:18,000 --> 00:02:21,080
Speaker 1: the director of Marketing and Public Relations for Golden Across

43
00:02:21,160 --> 00:02:24,720
Speaker 1: Caribbean Bakery and Krill, which has over a hundred twenties

44
00:02:24,720 --> 00:02:29,480
Speaker 1: stores in nine states. Stephen Clark, the senior vice president

45
00:02:29,520 --> 00:02:32,880
Speaker 1: of Original program and in Production for dv One D'angelos,

46
00:02:32,919 --> 00:02:37,040
Speaker 1: Steed d' angelo Excuse Steve the CEO FM Talent, which

47
00:02:37,040 --> 00:02:40,120
Speaker 1: currently employs nearly two hundred employees working in twelve states

48
00:02:40,160 --> 00:02:44,360
Speaker 1: across the country. Don Hendricks and Farmer Atlanta Falcons running

49
00:02:44,400 --> 00:02:47,080
Speaker 1: Back who is now the owner of Duckett Brothers Distributing

50
00:02:47,120 --> 00:02:50,200
Speaker 1: and the Printing King Todd Jeffrey Duckett. I like to

51
00:02:50,200 --> 00:02:53,720
Speaker 1: call him T. J. Duckett from Michigan State. Let's get

52
00:02:53,720 --> 00:02:55,920
Speaker 1: a roller because everybody needs to know about my show.

53
00:02:56,240 --> 00:02:58,560
Speaker 1: I talked to the millennials, let them know that hey

54
00:02:58,800 --> 00:03:01,200
Speaker 1: come to us with the I'm your uncle eighteen to

55
00:03:01,240 --> 00:03:03,480
Speaker 1: thirty four. I'm your uncle. Come to me. I talked

56
00:03:03,480 --> 00:03:06,639
Speaker 1: to you doing the right on those HBC campuses and

57
00:03:06,680 --> 00:03:10,079
Speaker 1: campuses campuses nationwide. And also if you're here to understand

58
00:03:10,080 --> 00:03:13,240
Speaker 1: about leadership, about motivation, why you should be successful. That's

59
00:03:13,240 --> 00:03:15,639
Speaker 1: why you listen to Money Making Conversation. But more importantly,

60
00:03:15,639 --> 00:03:17,440
Speaker 1: it's the guests that I bring on the show because

61
00:03:17,440 --> 00:03:19,800
Speaker 1: I get them through my interview to share the succeeds,

62
00:03:19,919 --> 00:03:22,480
Speaker 1: the secrets of their success. My next guest was appointed

63
00:03:22,520 --> 00:03:25,960
Speaker 1: director of Marketing and public Relations in May of twenty seventeen,

64
00:03:26,200 --> 00:03:28,040
Speaker 1: but he's been with the company a lot longer than that.

65
00:03:28,440 --> 00:03:30,880
Speaker 1: And the Golden across the Caribbean Bakery and Grill with

66
00:03:30,960 --> 00:03:34,080
Speaker 1: which I didn't know they had restaurants. I used to

67
00:03:34,080 --> 00:03:37,160
Speaker 1: just go to the grocery store and just get my

68
00:03:37,160 --> 00:03:39,680
Speaker 1: my patties. But now I know better because they have

69
00:03:39,720 --> 00:03:43,000
Speaker 1: a hundred and twenties stores and nine states. They recently

70
00:03:43,080 --> 00:03:46,120
Speaker 1: opened to brand new, brand new locations in Houston, Texas,

71
00:03:46,160 --> 00:03:49,400
Speaker 1: my hometown, and this past weekend in Atlanta, Georgia, my

72
00:03:49,480 --> 00:03:53,240
Speaker 1: new hometown. Please welcome to Money Making Conversations. Stephen Clark.

73
00:03:54,120 --> 00:03:57,840
Speaker 1: Good morning, good morning, good morning, I got the accident working.

74
00:03:58,000 --> 00:04:01,360
Speaker 1: Come on, Jamaica, come on, you know, you know you

75
00:04:01,400 --> 00:04:04,080
Speaker 1: can't escape the roots. And that's where I love. Went

76
00:04:04,120 --> 00:04:07,400
Speaker 1: by one of your openings of Mariatta Beautiful Store three

77
00:04:07,440 --> 00:04:11,160
Speaker 1: thousand square feet over there by Walmart. I went on

78
00:04:11,200 --> 00:04:14,000
Speaker 1: where that went. We sat down, was having some some

79
00:04:14,040 --> 00:04:17,480
Speaker 1: great food festival where I get my dumplings. I had

80
00:04:17,520 --> 00:04:20,560
Speaker 1: my I have me some oxtails, very nice flickers you know,

81
00:04:21,080 --> 00:04:27,280
Speaker 1: you know peas and rides at the oxtail grave. And

82
00:04:27,760 --> 00:04:30,080
Speaker 1: we was having fun just talking about your brand, you know,

83
00:04:30,839 --> 00:04:33,640
Speaker 1: the brand that um. I have to admit that I've

84
00:04:33,640 --> 00:04:36,800
Speaker 1: been um my, my staff or knew about the restaurant

85
00:04:36,800 --> 00:04:40,000
Speaker 1: location I did, which is really crazy. I agree, you

86
00:04:40,080 --> 00:04:42,360
Speaker 1: know what I'm saying, because because because because I've lived

87
00:04:42,360 --> 00:04:45,599
Speaker 1: in New York, and then I'm living in Atlanta, and

88
00:04:45,640 --> 00:04:48,279
Speaker 1: then now you have locations in Houston. So it's three

89
00:04:48,440 --> 00:04:51,279
Speaker 1: major cities that I've been living in my major portion

90
00:04:51,320 --> 00:04:52,919
Speaker 1: of my years in and I just thought, you just

91
00:04:53,000 --> 00:04:55,520
Speaker 1: go to Krogers, get those paddies and go home. Now

92
00:04:55,560 --> 00:04:57,560
Speaker 1: you can get the full menu. Tell us about that.

93
00:04:57,800 --> 00:04:59,799
Speaker 1: I mean, I don't know how you were getting around

94
00:04:59,800 --> 00:05:03,320
Speaker 1: New I don't know what your means of transportation, or

95
00:05:03,760 --> 00:05:06,120
Speaker 1: because it's very hard to miss a g K in

96
00:05:06,160 --> 00:05:10,719
Speaker 1: New York. We have stores in New York. Seriously. Yeah, um,

97
00:05:10,880 --> 00:05:13,640
Speaker 1: so the heavy concentration is there. So you must have

98
00:05:13,640 --> 00:05:17,440
Speaker 1: been in Albany or something. No, no, no, man hand

99
00:05:17,839 --> 00:05:21,640
Speaker 1: man Hattan. Many go into Brooklyn. I go up to

100
00:05:21,839 --> 00:05:24,200
Speaker 1: h you know, go up to of course Harlem, all

101
00:05:24,200 --> 00:05:27,120
Speaker 1: those locations where I really enjoyed my experience. I lived

102
00:05:27,120 --> 00:05:29,240
Speaker 1: in New York for from two thousand and five two

103
00:05:29,279 --> 00:05:32,160
Speaker 1: thousand and seven, so I lived there in a prominent

104
00:05:32,200 --> 00:05:35,159
Speaker 1: part of your growth period. Right, we have not only

105
00:05:35,200 --> 00:05:38,599
Speaker 1: in Kroger, but we're also in Dollar Tree nationwide, right,

106
00:05:38,720 --> 00:05:42,040
Speaker 1: so it gives everybody an opportunity to taste this patty

107
00:05:42,080 --> 00:05:44,240
Speaker 1: that has taken us so far. Yeah, it's like the nine,

108
00:05:44,360 --> 00:05:50,080
Speaker 1: the tent, the ten states, New York, New Jersey, Connecticut, Texas, Georgia, Florida, Maryland,

109
00:05:50,279 --> 00:05:54,960
Speaker 1: North Carolina, Philadelphia area, and Massachusetts. And you say twenty

110
00:05:54,960 --> 00:05:58,800
Speaker 1: three thousand retail outlets like you said, dollar stores, supermarket,

111
00:05:58,920 --> 00:06:01,920
Speaker 1: club stores, can of the next Canada. Let's let's get

112
00:06:01,960 --> 00:06:04,480
Speaker 1: let's stay with America first started before you start doing

113
00:06:04,520 --> 00:06:06,760
Speaker 1: your chick for late things, just just expand the check

114
00:06:06,800 --> 00:06:10,159
Speaker 1: for Jamaican food here. So so let's talk about the roots,

115
00:06:10,400 --> 00:06:13,359
Speaker 1: you know, because I love when in my conversation you

116
00:06:13,400 --> 00:06:17,120
Speaker 1: say we're authentic Jamaican. Tell us about that. I mean,

117
00:06:17,240 --> 00:06:20,200
Speaker 1: we've been doing this for thirty years. Next year it

118
00:06:20,240 --> 00:06:23,359
Speaker 1: will be um thirty years in business. So I have

119
00:06:23,440 --> 00:06:27,440
Speaker 1: to congratulate my family on that. Um. My grandparents started

120
00:06:27,520 --> 00:06:32,200
Speaker 1: baking bread dune buns in nineteen forty nine. Um. And

121
00:06:32,240 --> 00:06:35,520
Speaker 1: then my uncle, you know rest in peace in the

122
00:06:35,560 --> 00:06:39,240
Speaker 1: Great Legend, um, took the idea in nineteen eighty nine.

123
00:06:39,240 --> 00:06:40,760
Speaker 1: It was like, you know what, we can sell more

124
00:06:40,800 --> 00:06:44,120
Speaker 1: than bread. We can sell food, and we want to

125
00:06:44,160 --> 00:06:46,560
Speaker 1: give people the experience and we want to take the

126
00:06:46,560 --> 00:06:48,440
Speaker 1: taste of the Caribbean to the world. And that's what

127
00:06:48,480 --> 00:06:50,960
Speaker 1: you've been doing that. We're here to that. And how

128
00:06:50,960 --> 00:06:52,720
Speaker 1: did you come overboard with the company? I know it's

129
00:06:52,720 --> 00:06:54,880
Speaker 1: a family operation, but just because your family don't mean

130
00:06:54,920 --> 00:06:58,880
Speaker 1: you just get an automatically your mission ticket. Before this,

131
00:06:59,040 --> 00:07:01,160
Speaker 1: I was, you know, had a job like everybody else,

132
00:07:02,000 --> 00:07:04,760
Speaker 1: went to St. John's and um, I did some project

133
00:07:04,800 --> 00:07:09,320
Speaker 1: management work. Yes yeah, yeah, yes, to bring for Alpha

134
00:07:09,320 --> 00:07:15,200
Speaker 1: Fire off the episdon chapter proudly, um, you know, proudly

135
00:07:18,480 --> 00:07:22,440
Speaker 1: what my father, My father had three stores. So when

136
00:07:22,680 --> 00:07:25,440
Speaker 1: college was over, I would go work at the shores.

137
00:07:25,800 --> 00:07:28,160
Speaker 1: I was I don't know if it's okay to say

138
00:07:28,200 --> 00:07:31,360
Speaker 1: I was thirteen fourteen managing the shop. I don't know

139
00:07:31,360 --> 00:07:34,320
Speaker 1: what that's legal or not. Don't quote me. But it

140
00:07:34,400 --> 00:07:37,360
Speaker 1: gave me a good business experience and and and it's

141
00:07:37,480 --> 00:07:41,520
Speaker 1: very hard to get good staff. So my parents the

142
00:07:41,600 --> 00:07:44,640
Speaker 1: trusted me with the business. We had a story in Yonkers,

143
00:07:44,720 --> 00:07:47,720
Speaker 1: we had a story in po Keepsie, and um, we

144
00:07:47,760 --> 00:07:50,080
Speaker 1: had a store in East Tremont in the Bronx Um.

145
00:07:50,120 --> 00:07:53,960
Speaker 1: So that's how I got my feet wet initially at

146
00:07:53,960 --> 00:07:56,280
Speaker 1: a young age. But even before that, when it was

147
00:07:56,320 --> 00:07:59,160
Speaker 1: Easter time, I would come up here and work at

148
00:07:59,160 --> 00:08:01,680
Speaker 1: the bakery to get you know, extra pocket money, and

149
00:08:01,680 --> 00:08:04,320
Speaker 1: then go to Jamaica for the summer. Awesome, awesome, and

150
00:08:04,360 --> 00:08:06,840
Speaker 1: so's so the whole experience. So as a person looks

151
00:08:06,880 --> 00:08:09,600
Speaker 1: at how you start a business, okay, but you just

152
00:08:09,640 --> 00:08:12,840
Speaker 1: have a natural First of all, when we were meeting yesterday,

153
00:08:13,040 --> 00:08:15,440
Speaker 1: I just kept talking seeing it. Every while you was talking,

154
00:08:15,480 --> 00:08:18,360
Speaker 1: you were smile. Oh. Yeah, there's a certain passion about

155
00:08:18,360 --> 00:08:20,200
Speaker 1: what you do and a lot of people miss that

156
00:08:20,360 --> 00:08:23,640
Speaker 1: passion when they start businesses, but like they getting engaged

157
00:08:23,640 --> 00:08:25,960
Speaker 1: in the busiess but this is what you love. Yeah,

158
00:08:26,040 --> 00:08:29,120
Speaker 1: I mean it's not often that you can work with

159
00:08:29,200 --> 00:08:31,680
Speaker 1: family and how it not feel like work either. So

160
00:08:31,760 --> 00:08:34,360
Speaker 1: like yesterday when you and I I can safe they

161
00:08:34,400 --> 00:08:37,440
Speaker 1: say we're hanging out. I didn't feel like I was working.

162
00:08:37,600 --> 00:08:40,280
Speaker 1: We're laughing. We have good food. I think you enjoyed

163
00:08:40,320 --> 00:08:45,520
Speaker 1: the plane apple ginger absolutely absolutely recommended by you. Um.

164
00:08:45,520 --> 00:08:48,240
Speaker 1: So we also have all natural juices as well. That's understores.

165
00:08:48,480 --> 00:08:51,120
Speaker 1: But it's very special to be able to do it

166
00:08:51,520 --> 00:08:54,400
Speaker 1: and not feel like it's a task or feel like

167
00:08:54,880 --> 00:08:58,080
Speaker 1: a chore or murder. Of course it's stressful because you

168
00:08:58,120 --> 00:09:01,840
Speaker 1: know it's a lot on our plate the pun intended, right, Um.

169
00:09:01,920 --> 00:09:06,080
Speaker 1: But you're driven every day because the family and the legacy,

170
00:09:06,120 --> 00:09:08,679
Speaker 1: and you know you have to push not only your business,

171
00:09:08,800 --> 00:09:11,600
Speaker 1: but you're pushing the culture. And when you're passionate, we're

172
00:09:11,600 --> 00:09:13,840
Speaker 1: passionate about in Jamaica. Okay, So when I walked into

173
00:09:13,840 --> 00:09:17,000
Speaker 1: the store, you know, you know Bob Marley playing, you know,

174
00:09:17,040 --> 00:09:20,760
Speaker 1: I the food every it's a very bright store. It

175
00:09:20,840 --> 00:09:24,800
Speaker 1: was a very very um authentic experience that I got,

176
00:09:24,840 --> 00:09:26,800
Speaker 1: as well as the quality of the food. Just everything

177
00:09:26,880 --> 00:09:30,640
Speaker 1: was very clean, very very very professional. And now I

178
00:09:30,720 --> 00:09:33,120
Speaker 1: was talking about, well, how do you choose your locations

179
00:09:33,160 --> 00:09:34,920
Speaker 1: like that was I thought was an idea. Locate just

180
00:09:35,000 --> 00:09:39,760
Speaker 1: between Sam's and wal Mart. You just immediately traffic and

181
00:09:39,840 --> 00:09:42,359
Speaker 1: visual traffic right there, do y'all? Is that a strategic

182
00:09:42,440 --> 00:09:44,920
Speaker 1: move on your part to when you place your stores?

183
00:09:45,080 --> 00:09:47,680
Speaker 1: We often find ourselves in their places where you have

184
00:09:47,800 --> 00:09:51,800
Speaker 1: to go. UM and my cousin Omar, which is the

185
00:09:51,840 --> 00:09:57,000
Speaker 1: director of franchise development, and my operations team they scolped.

186
00:09:57,120 --> 00:10:00,840
Speaker 1: We have invested heavy amounts of money in data to

187
00:10:00,880 --> 00:10:03,320
Speaker 1: make sure that when we go there's no half stepping,

188
00:10:03,520 --> 00:10:06,760
Speaker 1: that's the right move. We have strong footing and when

189
00:10:06,800 --> 00:10:10,160
Speaker 1: we go in there, we don't really miss often. But

190
00:10:10,200 --> 00:10:12,600
Speaker 1: there's a lot of research into it. UM. As I said,

191
00:10:12,640 --> 00:10:15,199
Speaker 1: we have a hundred and twenty one stores now UM

192
00:10:15,240 --> 00:10:18,560
Speaker 1: since nineteen eight and nine, so we know where we're

193
00:10:18,559 --> 00:10:21,160
Speaker 1: going and when you're ready to open yours, I'm sure

194
00:10:21,160 --> 00:10:23,280
Speaker 1: you'll be in the right spot. But we're gonna talk

195
00:10:23,280 --> 00:10:26,240
Speaker 1: about franchising but the next break. But also I just

196
00:10:26,280 --> 00:10:27,520
Speaker 1: want to I just want to make sure. I do

197
00:10:27,559 --> 00:10:30,080
Speaker 1: want to introduce people to your brand. Initially in this

198
00:10:30,160 --> 00:10:32,800
Speaker 1: break about the bigness of it and people like me

199
00:10:32,880 --> 00:10:35,920
Speaker 1: that go to grocery stores, you know, and the fact

200
00:10:36,000 --> 00:10:38,400
Speaker 1: that I enjoyed so much I didn't even know. That's

201
00:10:38,760 --> 00:10:42,120
Speaker 1: not to say uh, ignorance on my part that I

202
00:10:42,160 --> 00:10:45,320
Speaker 1: wasn't aware. And I've lived in these cities. So so

203
00:10:45,520 --> 00:10:47,680
Speaker 1: now I'm excited because I can not only get my

204
00:10:48,080 --> 00:10:49,719
Speaker 1: not saying they weren't fresh in the store, but I

205
00:10:49,800 --> 00:10:52,440
Speaker 1: go there and get it for real fresh right at

206
00:10:52,480 --> 00:10:55,480
Speaker 1: the at there at the restaurant locations. And also get there,

207
00:10:55,800 --> 00:10:58,600
Speaker 1: you know, give me some additional ox tails, give me

208
00:10:58,640 --> 00:11:01,439
Speaker 1: some dessert carake up in there, joint some fried chicken.

209
00:11:01,640 --> 00:11:03,559
Speaker 1: We go, I don't get anybody home. You're gonna that

210
00:11:04,080 --> 00:11:05,680
Speaker 1: I told you on this show. I'm gonna break down

211
00:11:05,679 --> 00:11:08,600
Speaker 1: that menu because because I because my experience, like I

212
00:11:08,679 --> 00:11:12,600
Speaker 1: told you, been did Jamaica many times my early comedic,

213
00:11:12,679 --> 00:11:14,640
Speaker 1: common stand up comedy career. I should go to Jamaica

214
00:11:14,679 --> 00:11:16,880
Speaker 1: all the time because I used to perform on cruise ships.

215
00:11:16,880 --> 00:11:18,920
Speaker 1: I used to go to Jamaica by twenty times a year,

216
00:11:19,360 --> 00:11:22,320
Speaker 1: so I was very familiar. I'm very familiar with the food,

217
00:11:22,760 --> 00:11:24,719
Speaker 1: and and and so and I and I over in

218
00:11:24,760 --> 00:11:27,560
Speaker 1: the States I've been, I've been annoyed because I couldn't

219
00:11:27,600 --> 00:11:30,800
Speaker 1: find festivals, which is one of my favorites. A lot

220
00:11:30,840 --> 00:11:33,839
Speaker 1: of a lot of making restaurants or serge and making food.

221
00:11:33,840 --> 00:11:37,400
Speaker 1: Don't do uh jerk pork, which is one of my favorites.

222
00:11:37,840 --> 00:11:40,920
Speaker 1: The food. That's what you're selling. You said, food and

223
00:11:40,960 --> 00:11:45,760
Speaker 1: customer service and on a curban experience to break that

224
00:11:45,800 --> 00:11:47,680
Speaker 1: down to us because we were this all this break

225
00:11:47,800 --> 00:11:52,080
Speaker 1: is all about the food, the experience, and also the

226
00:11:52,120 --> 00:11:55,920
Speaker 1: expansion and more importantly, the community involvement, which I found

227
00:11:55,920 --> 00:11:59,400
Speaker 1: out yesterday is way important to the brand of a

228
00:11:59,400 --> 00:12:02,960
Speaker 1: Golden CRUs Let's start with the food. Food. Um So,

229
00:12:03,080 --> 00:12:06,080
Speaker 1: we trust the crust, is what we're saying. Trust the crust.

230
00:12:06,080 --> 00:12:08,640
Speaker 1: That's a that's the slogan. If anybody asks you, just

231
00:12:08,720 --> 00:12:12,000
Speaker 1: trust the crust. Because we've been doing it for thirty years.

232
00:12:11,840 --> 00:12:14,560
Speaker 1: Thirty year. There's no accident. We have our formulas, we

233
00:12:14,600 --> 00:12:18,040
Speaker 1: have more ingredients, we have our seasonings. Uh So, every

234
00:12:18,120 --> 00:12:21,080
Speaker 1: Golden Crust store that you go to, you will get

235
00:12:21,120 --> 00:12:24,080
Speaker 1: the same beef party, you will get the same chicken party.

236
00:12:24,200 --> 00:12:27,080
Speaker 1: Some people don't know. We have nine different varieties. You

237
00:12:27,120 --> 00:12:29,840
Speaker 1: have some other restaurants to shrimp. Yesterday I did. I've

238
00:12:29,880 --> 00:12:33,160
Speaker 1: never eaten a shrimp patty. It was like I was.

239
00:12:33,280 --> 00:12:36,000
Speaker 1: I was like a kid in a candy store. We

240
00:12:36,080 --> 00:12:39,160
Speaker 1: have shrimp. We have very drab spinning. We have cheesey beef.

241
00:12:39,200 --> 00:12:41,720
Speaker 1: We got jerk chicken, we got regular chicken. We have

242
00:12:41,800 --> 00:12:44,320
Speaker 1: a spicy beef. We have a mild beef for those

243
00:12:44,360 --> 00:12:46,920
Speaker 1: who are you know, a little bit less adventurous spicy.

244
00:12:47,320 --> 00:12:51,320
Speaker 1: I recommend the spicy. We just do it, Just do it. UM.

245
00:12:51,880 --> 00:12:54,600
Speaker 1: As Jamaicans, we can tell you that Scotch bonnet pepper

246
00:12:54,640 --> 00:12:56,840
Speaker 1: is the best pepper. UM and that's what we're using

247
00:12:56,880 --> 00:13:00,640
Speaker 1: all patties from Jamaica. UM, the ingredi and to the time,

248
00:13:00,720 --> 00:13:03,320
Speaker 1: all the seasons we get from home. So it's not

249
00:13:03,600 --> 00:13:07,240
Speaker 1: a knockoff business. This is as authentic as it could

250
00:13:07,240 --> 00:13:10,240
Speaker 1: be and we keep it that way because we are

251
00:13:10,600 --> 00:13:13,840
Speaker 1: carrying the flag for the food of brand Jamaica in America.

252
00:13:14,120 --> 00:13:18,280
Speaker 1: We're the largest Caribbean franchise and UM, we we're hold

253
00:13:18,320 --> 00:13:22,960
Speaker 1: ourselves and we pride ourselves on delivering a convenient curbean experience.

254
00:13:22,960 --> 00:13:25,480
Speaker 1: Because if it's not convenient. Nobody wants it absolutely, So,

255
00:13:25,600 --> 00:13:28,160
Speaker 1: like I said, some of the things that people maybe

256
00:13:28,240 --> 00:13:31,760
Speaker 1: the police explain everybody. But what exactly is a festival.

257
00:13:31,800 --> 00:13:34,600
Speaker 1: That's what I'm so excited about, so excited about. They

258
00:13:34,600 --> 00:13:36,280
Speaker 1: have dumb places which I which I took home with

259
00:13:36,320 --> 00:13:39,160
Speaker 1: me yesterday, and then they have festivals which which I've

260
00:13:39,160 --> 00:13:42,000
Speaker 1: been like trying to find they get cocoperd. Of course

261
00:13:42,000 --> 00:13:44,880
Speaker 1: you go for the Caribbean experience, but the festival is

262
00:13:44,920 --> 00:13:47,520
Speaker 1: the true experience. And for us, I'm concerned. Right, festival

263
00:13:47,760 --> 00:13:54,440
Speaker 1: is like uh, a fried dumpling on steroid. Right, Um,

264
00:13:54,480 --> 00:13:57,679
Speaker 1: it's a little bit more sweet. Um, the cook is

265
00:13:57,679 --> 00:13:59,920
Speaker 1: a little bit different, the bite is a little bit

266
00:14:00,040 --> 00:14:03,559
Speaker 1: friend and it's narrow. So in general it's a sweet

267
00:14:03,840 --> 00:14:08,120
Speaker 1: version of a fried dumplings for those who haven't had it. Um,

268
00:14:08,160 --> 00:14:09,920
Speaker 1: And it goes well with a jerk pork as you

269
00:14:09,960 --> 00:14:13,160
Speaker 1: can tell big for breakfast. So for those people who

270
00:14:13,160 --> 00:14:16,520
Speaker 1: want breakfast, we are open early with so Jamaica and breakfast,

271
00:14:16,559 --> 00:14:20,040
Speaker 1: I can saltfish color loo um. And then if you

272
00:14:20,160 --> 00:14:22,840
Speaker 1: don't want those things, you can get like a super

273
00:14:22,920 --> 00:14:29,440
Speaker 1: APOLTI fried chicken fried chickens. So I really I really

274
00:14:29,440 --> 00:14:31,000
Speaker 1: want to thank you for taking the time to come in.

275
00:14:31,960 --> 00:14:34,200
Speaker 1: You know, our relationships real, so it is not the

276
00:14:34,200 --> 00:14:37,840
Speaker 1: first time, and I've been educated. I am a fan

277
00:14:38,360 --> 00:14:41,240
Speaker 1: of the food and that I'm telling you something. Microwaving

278
00:14:41,240 --> 00:14:43,680
Speaker 1: that Patty Man, don't heat it up, just throwing it

279
00:14:43,720 --> 00:14:47,080
Speaker 1: in microwave. It's still fresh. The bread doesn't. The crust

280
00:14:47,120 --> 00:14:50,440
Speaker 1: does not get tough. I love me some golden crusts.

281
00:14:52,160 --> 00:14:54,800
Speaker 1: The spicy. Get the spicy though, the spicy beet, Patty,

282
00:14:54,960 --> 00:14:57,400
Speaker 1: my man. Thank you again, Stephen clot Appreciate your man.

283
00:14:57,480 --> 00:14:59,440
Speaker 1: Keep living. I will be coming to tell Denise I'm

284
00:14:59,440 --> 00:15:06,280
Speaker 1: coming out there. The day to get those festivals is coming.

285
00:15:06,520 --> 00:15:09,360
Speaker 1: Appreciate you guys. Thank you my friend. Money Making Conversation,

286
00:15:09,480 --> 00:15:14,680
Speaker 1: come on back. We'll be right back. More from Rashan

287
00:15:14,760 --> 00:15:18,560
Speaker 1: McDonald and Money Making Conversations don't touch that down. As

288
00:15:18,600 --> 00:15:22,200
Speaker 1: host of Money Making Conversations, Rashan McDonald is uniquely positioned

289
00:15:22,280 --> 00:15:25,400
Speaker 1: to provide a step by step, easy to understand blueprint

290
00:15:25,400 --> 00:15:29,000
Speaker 1: that drives listeners to realize their dreams and aspirations. Until

291
00:15:29,080 --> 00:15:32,680
Speaker 1: you do the business plan, or incorporate or actually create

292
00:15:32,760 --> 00:15:36,080
Speaker 1: that product or start selling products, the universe doesn't have

293
00:15:36,120 --> 00:15:39,200
Speaker 1: to deal with money Making Conversations is an innovative platform

294
00:15:39,240 --> 00:15:43,000
Speaker 1: that delivers financial literacy to help everyone with their brand success.

295
00:15:43,320 --> 00:15:45,680
Speaker 1: Good to have a money making conversation with somebody that

296
00:15:45,720 --> 00:15:49,040
Speaker 1: makes money. Let me tell you about the host of

297
00:15:49,080 --> 00:15:53,880
Speaker 1: money Making Conversations, Rashaan McDonald. He's a social media influencer.

298
00:15:54,080 --> 00:15:57,520
Speaker 1: Of his seven hundred thousand plus social media followers are female.

299
00:15:57,680 --> 00:16:00,200
Speaker 1: He's a two time Emmy Award winner, three times n

300
00:16:00,240 --> 00:16:03,480
Speaker 1: double a c P Image Award winner, sitcom writer, stand

301
00:16:03,520 --> 00:16:07,400
Speaker 1: Up comic, former IBM executive, and has a degree in mathematics.

302
00:16:07,680 --> 00:16:11,040
Speaker 1: More importantly, Rashan McDonald will use his business and celebrity

303
00:16:11,120 --> 00:16:17,360
Speaker 1: relationships to empower small businesses with information to succeed. Wow,

304
00:16:17,840 --> 00:16:20,880
Speaker 1: they keep coming in, They keep rolling into. We get

305
00:16:20,920 --> 00:16:23,200
Speaker 1: live studio against on the regular basis. Now I got

306
00:16:23,200 --> 00:16:26,080
Speaker 1: a fantastic one sitting right next to me. Um this

307
00:16:26,200 --> 00:16:28,680
Speaker 1: r Sean McDonald. I'm the host of Money Making Conversations.

308
00:16:28,880 --> 00:16:30,720
Speaker 1: My next guest is a took a leap of faith,

309
00:16:31,200 --> 00:16:34,120
Speaker 1: took embellished it took a leap of faith and they

310
00:16:34,200 --> 00:16:38,280
Speaker 1: paid off. She's the CEO of FM Talent Source LLC,

311
00:16:38,440 --> 00:16:43,120
Speaker 1: a strategic business solutions enterprise just fourteen years ago. She

312
00:16:43,200 --> 00:16:47,040
Speaker 1: co founded FM Talent with Mr Franklin Uh in two

313
00:16:47,040 --> 00:16:50,840
Speaker 1: thousand four. Cool Uh. The company started as a staffing

314
00:16:50,880 --> 00:16:54,560
Speaker 1: firm and today is a fifteen million dollar enterprise. Please

315
00:16:54,560 --> 00:16:58,280
Speaker 1: work with the money making conversations. Um Don Hendrix, thank

316
00:16:58,280 --> 00:17:02,480
Speaker 1: you for having me a great done, m d C area.

317
00:17:03,240 --> 00:17:05,359
Speaker 1: Tell us about the location that you're then we go

318
00:17:05,480 --> 00:17:08,879
Speaker 1: just expound from there. Okay, So we are in the

319
00:17:08,920 --> 00:17:12,280
Speaker 1: downtown Silver Spring area. We're headquartered and located there, but

320
00:17:12,320 --> 00:17:16,439
Speaker 1: our services span across the United States states twelve states,

321
00:17:16,520 --> 00:17:22,560
Speaker 1: almost employees. Now, now what exactly is FM Talent, what

322
00:17:22,680 --> 00:17:25,840
Speaker 1: exactly is that? So from talent source is a professional

323
00:17:25,920 --> 00:17:29,959
Speaker 1: services firm that provides services in two very distinct service

324
00:17:30,040 --> 00:17:35,280
Speaker 1: line Okay, So we provide management consulting services essentially. That's UM.

325
00:17:35,320 --> 00:17:38,960
Speaker 1: If a client has a solution that they need, whether

326
00:17:39,000 --> 00:17:44,000
Speaker 1: that be uh they're implementing a financial services financial e

327
00:17:44,160 --> 00:17:47,320
Speaker 1: r P system or they need audit readiness services, so

328
00:17:47,359 --> 00:17:49,720
Speaker 1: our team will come in and provide into in solutions

329
00:17:49,720 --> 00:17:52,600
Speaker 1: and services in that regard for them. We manage those

330
00:17:52,600 --> 00:17:56,080
Speaker 1: services ourselves. The other business line that we provide services

331
00:17:56,080 --> 00:17:59,080
Speaker 1: in is really on the staffing and recruiting side, and

332
00:17:59,119 --> 00:18:01,760
Speaker 1: so this could be more staff augmentation, or this could

333
00:18:01,800 --> 00:18:07,480
Speaker 1: be recruitment if they need resources to build out their teams. Okay,

334
00:18:07,520 --> 00:18:11,359
Speaker 1: so so how does one Okay, because your bio you

335
00:18:11,760 --> 00:18:15,000
Speaker 1: a single moment at the time, um, enjoying what you

336
00:18:15,040 --> 00:18:17,879
Speaker 1: were doing, but not fulfilled. That's key. That's why I

337
00:18:18,000 --> 00:18:20,359
Speaker 1: created this show to let people know that just because

338
00:18:20,400 --> 00:18:22,639
Speaker 1: you're doing something, that means that you have to do it.

339
00:18:23,240 --> 00:18:26,280
Speaker 1: And then you use the term leap of faith. A

340
00:18:26,280 --> 00:18:28,440
Speaker 1: lot of people use that term a lot just jump

341
00:18:28,480 --> 00:18:31,280
Speaker 1: out there, but it had to be something tied to that.

342
00:18:32,480 --> 00:18:35,879
Speaker 1: What what got you motivated to do the leap of faith?

343
00:18:36,560 --> 00:18:38,720
Speaker 1: So it was a couple of things. Um, I was

344
00:18:38,840 --> 00:18:42,800
Speaker 1: in a Fortune five company and providing my day to

345
00:18:42,880 --> 00:18:48,320
Speaker 1: day services and having issues finding quality vendors to provide

346
00:18:48,320 --> 00:18:50,919
Speaker 1: similar services you know that I was actually doing for

347
00:18:50,960 --> 00:18:53,560
Speaker 1: the firm. So I saw that there was a major

348
00:18:53,920 --> 00:18:56,960
Speaker 1: opportunity to expound this and kind of take it on

349
00:18:57,000 --> 00:18:59,920
Speaker 1: the road and kind of do this for other organizations. Yeah.

350
00:19:00,000 --> 00:19:03,680
Speaker 1: Other thing is that in my capacity in dealing with

351
00:19:03,800 --> 00:19:07,120
Speaker 1: actual candidates, I didn't have the opportunity to really mentor

352
00:19:07,400 --> 00:19:10,880
Speaker 1: or guide or provide you know, additional help and support,

353
00:19:10,920 --> 00:19:15,000
Speaker 1: and so oftentimes you'll see people that are very capable, quality,

354
00:19:15,200 --> 00:19:19,280
Speaker 1: qualified people, but just need a little polishing, a little support,

355
00:19:19,359 --> 00:19:21,919
Speaker 1: a little guidance. And so I was like, you know,

356
00:19:22,119 --> 00:19:25,040
Speaker 1: if I did this on my own, I want to

357
00:19:25,080 --> 00:19:27,840
Speaker 1: be able to guide and mentor people and help them

358
00:19:27,840 --> 00:19:31,640
Speaker 1: and empower them in their careers. And if other organizations

359
00:19:31,640 --> 00:19:34,120
Speaker 1: are having the type same types of problems that this

360
00:19:34,160 --> 00:19:37,680
Speaker 1: company is having, then this is happening really widespread. So

361
00:19:38,560 --> 00:19:41,640
Speaker 1: that was kind of the thing that was the catalyst. Catalyst,

362
00:19:42,080 --> 00:19:45,040
Speaker 1: you saw, you saw me, and then your job was

363
00:19:45,080 --> 00:19:49,000
Speaker 1: to figure out And so you sat down with Mr Franklin. Okay,

364
00:19:49,000 --> 00:19:51,159
Speaker 1: how did that? It was that something a person you

365
00:19:51,240 --> 00:19:53,680
Speaker 1: knew before? How did that? How did that come about?

366
00:19:53,680 --> 00:19:56,280
Speaker 1: We're just talking about the evolution of FM town. So

367
00:19:56,320 --> 00:20:00,000
Speaker 1: we both worked in the same company, doing the same

368
00:20:00,160 --> 00:20:03,000
Speaker 1: type of things. We had a very huge portfolio of

369
00:20:03,080 --> 00:20:06,800
Speaker 1: clients within our organizations. So we would just go out

370
00:20:06,840 --> 00:20:09,919
Speaker 1: to lunch and talk about the challenges and issues that

371
00:20:10,000 --> 00:20:14,000
Speaker 1: we saw and you know, kind of the brain storming

372
00:20:14,200 --> 00:20:16,520
Speaker 1: and kind of the light bulbs going off, like, you

373
00:20:16,520 --> 00:20:19,239
Speaker 1: know what, we really could do that, right, I can

374
00:20:19,320 --> 00:20:21,720
Speaker 1: do this in a really profound way, so that that's

375
00:20:21,760 --> 00:20:24,879
Speaker 1: what happened. That happened in a big way because of

376
00:20:24,880 --> 00:20:28,159
Speaker 1: the fact that So I just wanted to slow this

377
00:20:28,200 --> 00:20:31,399
Speaker 1: download because I heard a lot of planning, because I

378
00:20:31,440 --> 00:20:32,920
Speaker 1: want to make sure people when they hear the word

379
00:20:32,960 --> 00:20:35,240
Speaker 1: leap of faith, that wasn't just you just going out

380
00:20:35,280 --> 00:20:38,240
Speaker 1: there just so the prayer and you rolled out there.

381
00:20:38,280 --> 00:20:40,000
Speaker 1: You know, the business plan was in place, if you

382
00:20:40,040 --> 00:20:41,840
Speaker 1: can kind of like get in a little detail about that,

383
00:20:41,920 --> 00:20:44,360
Speaker 1: because a lot because a lot of people. My job

384
00:20:44,440 --> 00:20:46,280
Speaker 1: is to motivate people. My job is to give them

385
00:20:46,280 --> 00:20:48,359
Speaker 1: their option to be successful in life. And I do

386
00:20:48,480 --> 00:20:51,199
Speaker 1: hear that term a lot a leap of faith, but

387
00:20:51,280 --> 00:20:53,200
Speaker 1: it's so much more than that, And I don't want

388
00:20:53,200 --> 00:20:54,960
Speaker 1: to I don't want to gloss over that. You know,

389
00:20:55,000 --> 00:20:56,960
Speaker 1: in two thousand and four you took a leap of

390
00:20:57,000 --> 00:20:59,959
Speaker 1: faith and then fourteen years later, fifteen million and all enterprise.

391
00:21:00,040 --> 00:21:02,040
Speaker 1: It doesn't work right now, it does not. So just

392
00:21:02,040 --> 00:21:04,840
Speaker 1: a little bit more detail on that leap. What happened

393
00:21:04,840 --> 00:21:08,240
Speaker 1: to make that leap happen? Absolutely, so we did exactly

394
00:21:08,280 --> 00:21:11,679
Speaker 1: what you describe. We created a business plan and a

395
00:21:11,720 --> 00:21:14,479
Speaker 1: business model to figure out how we would actually provide

396
00:21:14,520 --> 00:21:18,560
Speaker 1: the services and solutions. Um. The thing for me at

397
00:21:18,560 --> 00:21:21,560
Speaker 1: that particular time is that I was a single mom

398
00:21:21,560 --> 00:21:25,679
Speaker 1: making six figures in my job, you know, with a

399
00:21:25,800 --> 00:21:32,879
Speaker 1: kid in private school, and so I had to figure out, Okay,

400
00:21:32,960 --> 00:21:35,280
Speaker 1: can I really do this? Looking at my bank account?

401
00:21:35,280 --> 00:21:39,439
Speaker 1: Does this really make sense? So it evolved over time.

402
00:21:39,480 --> 00:21:42,760
Speaker 1: It took about a year and a half to determine

403
00:21:42,840 --> 00:21:44,840
Speaker 1: that this was something that I was able to do.

404
00:21:45,000 --> 00:21:48,680
Speaker 1: And in that time frame, I was working with an

405
00:21:48,760 --> 00:21:52,760
Speaker 1: executive coach, and so her role really was to help

406
00:21:52,840 --> 00:21:56,960
Speaker 1: me kind of think through things that would give me

407
00:21:57,000 --> 00:22:00,000
Speaker 1: a full on, holistic approach to how we could actually

408
00:22:00,000 --> 00:22:02,240
Speaker 1: we make this work in a practical way. So did

409
00:22:02,280 --> 00:22:05,480
Speaker 1: I have the savings ready? Did I actually have a

410
00:22:05,520 --> 00:22:10,120
Speaker 1: solid business plan? What were my contingencies? Who was the client? How?

411
00:22:10,280 --> 00:22:12,919
Speaker 1: You know, so the full gamut around how we were

412
00:22:12,920 --> 00:22:16,320
Speaker 1: going to provide this service and actually be sustainable. So

413
00:22:16,440 --> 00:22:18,159
Speaker 1: not this you know thing that We're going to do

414
00:22:18,200 --> 00:22:20,000
Speaker 1: a year and then next year I'm going back into

415
00:22:20,040 --> 00:22:22,240
Speaker 1: corporate right. The b plan was not to go back.

416
00:22:22,520 --> 00:22:25,560
Speaker 1: It was a plan only. That's it. That's it. So yeah,

417
00:22:25,640 --> 00:22:28,480
Speaker 1: so after about a year and a half, you know,

418
00:22:28,600 --> 00:22:30,640
Speaker 1: I felt like I had done all of my due

419
00:22:30,680 --> 00:22:33,760
Speaker 1: diligence I had, you know, saved up I and I

420
00:22:33,840 --> 00:22:36,160
Speaker 1: was ready. So and I have to be honest. We

421
00:22:36,160 --> 00:22:39,240
Speaker 1: were kind of working it on the side. You always

422
00:22:39,240 --> 00:22:40,720
Speaker 1: tell people you can give them out a job while

423
00:22:40,720 --> 00:22:42,800
Speaker 1: you're working. That's right, Okay, that's right. So we were

424
00:22:42,800 --> 00:22:45,200
Speaker 1: working it on the side. We were getting some clients

425
00:22:45,200 --> 00:22:48,160
Speaker 1: in place, and you know, kind of testing out our

426
00:22:48,200 --> 00:22:51,800
Speaker 1: service and expanding it and well done. I want you

427
00:22:51,840 --> 00:22:54,080
Speaker 1: to be honest, because there's nothing negative about you know.

428
00:22:54,280 --> 00:22:56,320
Speaker 1: I would tell you that's what I call the secret

429
00:22:56,320 --> 00:22:59,520
Speaker 1: of success, because when you're saying, you know, you had

430
00:22:59,520 --> 00:23:01,480
Speaker 1: a plane, but you had a good job. And so

431
00:23:01,680 --> 00:23:03,720
Speaker 1: that's why I would tell people, there's twenty four hours

432
00:23:03,720 --> 00:23:06,440
Speaker 1: in a day, learned to use each hour, and a

433
00:23:06,480 --> 00:23:08,880
Speaker 1: lot of people don't understand that. And that's what you're saying.

434
00:23:08,920 --> 00:23:10,919
Speaker 1: You're saying, ra Sean, I did my regular job. I

435
00:23:10,960 --> 00:23:12,840
Speaker 1: still was a single mom. I still have to be

436
00:23:12,880 --> 00:23:15,760
Speaker 1: responsible at home. But also while we were doing this,

437
00:23:16,040 --> 00:23:19,320
Speaker 1: I carved out more time for my for my dream,

438
00:23:19,800 --> 00:23:22,520
Speaker 1: for my passion. Now what was the fear. There was

439
00:23:22,560 --> 00:23:25,639
Speaker 1: a fear in this change. Like you talked about the salary,

440
00:23:26,119 --> 00:23:28,239
Speaker 1: you talked about will you be able to meet the

441
00:23:28,280 --> 00:23:30,199
Speaker 1: needs you we're not going to come back, you know,

442
00:23:30,440 --> 00:23:32,480
Speaker 1: it wasn't gonna be a one on one year wonder

443
00:23:33,240 --> 00:23:35,159
Speaker 1: or let me go see, but I always got a

444
00:23:35,160 --> 00:23:37,600
Speaker 1: good resumee I can go back. So you were all in,

445
00:23:37,800 --> 00:23:41,040
Speaker 1: that's right. Where was Mr Franklin that your partner at

446
00:23:41,040 --> 00:23:43,760
Speaker 1: this point? Yeah, So, I mean we were both facing

447
00:23:43,760 --> 00:23:47,520
Speaker 1: the same challenge, the same fear. You know, he had

448
00:23:47,520 --> 00:23:50,359
Speaker 1: a baby that you know, he just had a new newborn,

449
00:23:51,000 --> 00:23:53,240
Speaker 1: and so you know, both of us and that that

450
00:23:53,440 --> 00:23:56,840
Speaker 1: fear was all right. You know, we've got families, we've

451
00:23:56,840 --> 00:24:02,280
Speaker 1: got people. His wife, you know, was a stay at

452
00:24:02,280 --> 00:24:05,199
Speaker 1: home mom, and you know, of course me, I'm the

453
00:24:05,280 --> 00:24:11,400
Speaker 1: only right that's right. So we had to figure out

454
00:24:11,400 --> 00:24:13,639
Speaker 1: we had to make sure that what we were doing

455
00:24:14,280 --> 00:24:16,600
Speaker 1: was gonna work AND's gonna last. So that was the

456
00:24:16,600 --> 00:24:18,800
Speaker 1: real leap of faith. And so that's why the due

457
00:24:18,800 --> 00:24:21,840
Speaker 1: diligence and the planning and all of that ahead of

458
00:24:21,880 --> 00:24:24,960
Speaker 1: time it's so critical and making sure that you've got

459
00:24:24,960 --> 00:24:29,000
Speaker 1: your client base established. And we were very fortunate, I

460
00:24:29,000 --> 00:24:32,240
Speaker 1: mean because once we decided to leave, the company that

461
00:24:32,280 --> 00:24:34,919
Speaker 1: we had come from was going through a major crisis.

462
00:24:35,760 --> 00:24:39,840
Speaker 1: And they needed a good number of resources um to

463
00:24:39,920 --> 00:24:43,480
Speaker 1: help them through that crisis, and because our reputation was

464
00:24:43,520 --> 00:24:47,439
Speaker 1: so solid, they brought us back on as consultant, and

465
00:24:47,480 --> 00:24:49,639
Speaker 1: so we were able to bring on a team of

466
00:24:49,680 --> 00:24:53,920
Speaker 1: consultants from from our company. So your first big break

467
00:24:54,440 --> 00:24:57,119
Speaker 1: was the company you left. That's right, that was the

468
00:24:57,160 --> 00:24:59,920
Speaker 1: big break. And so we were able to put about

469
00:25:00,080 --> 00:25:05,560
Speaker 1: people on that project. And that's right, that's right. And

470
00:25:05,640 --> 00:25:08,760
Speaker 1: so the thing about that is, you know, our relationship

471
00:25:08,880 --> 00:25:13,080
Speaker 1: with that firm allow us to take that and market

472
00:25:13,119 --> 00:25:15,880
Speaker 1: that to other companies. And so just the name recognition

473
00:25:15,920 --> 00:25:17,560
Speaker 1: of where we had come from and what we were

474
00:25:17,560 --> 00:25:21,400
Speaker 1: doing there gave people confidence that we could actually provide

475
00:25:21,400 --> 00:25:24,840
Speaker 1: services and solutions to them. So then we got more big,

476
00:25:24,960 --> 00:25:28,879
Speaker 1: big name companies that we were able to provide these

477
00:25:28,920 --> 00:25:32,960
Speaker 1: same services to. It was a great run, a great run,

478
00:25:33,200 --> 00:25:38,760
Speaker 1: and then we had the Great recession two. So how

479
00:25:38,800 --> 00:25:40,960
Speaker 1: did you come up? How did you because that's the

480
00:25:41,000 --> 00:25:44,280
Speaker 1: part that you know, we all plan for the celebration.

481
00:25:44,880 --> 00:25:47,000
Speaker 1: How do you get past the low That's that's the

482
00:25:47,080 --> 00:25:49,520
Speaker 1: valley part, so you can you can see everything with

483
00:25:49,680 --> 00:25:52,000
Speaker 1: the top of the mountain, that valid part. You're looking up.

484
00:25:52,040 --> 00:25:54,800
Speaker 1: You can't see anything that's right? How about that? Because

485
00:25:54,840 --> 00:25:58,439
Speaker 1: you know that hit everybody maybe a weary of the

486
00:25:58,440 --> 00:26:01,560
Speaker 1: stock market that period. I be with my account, my

487
00:26:01,640 --> 00:26:04,120
Speaker 1: stopped broken other day. It's just that with that little

488
00:26:04,119 --> 00:26:07,080
Speaker 1: period right there, I didn't trust anybody. I stopped investing,

489
00:26:07,440 --> 00:26:10,359
Speaker 1: and so people stopped investing in jobs. So you have

490
00:26:10,440 --> 00:26:13,120
Speaker 1: a staffing company, that's your goal. How do you get

491
00:26:13,160 --> 00:26:16,040
Speaker 1: past that period? Well, that's right. So um, all of

492
00:26:16,080 --> 00:26:20,439
Speaker 1: my clients on the corporate side, they were not receptive.

493
00:26:21,560 --> 00:26:23,640
Speaker 1: They were like, okay, we're getting re roll all these

494
00:26:23,640 --> 00:26:28,080
Speaker 1: people off and so um, I think for us, we

495
00:26:28,160 --> 00:26:30,880
Speaker 1: were really fortunate that you know, in the high times,

496
00:26:31,000 --> 00:26:34,560
Speaker 1: we were saving our money. See, I gotta stop you

497
00:26:34,560 --> 00:26:38,639
Speaker 1: you use uh fortunately you, but you were thinking you

498
00:26:38,640 --> 00:26:40,920
Speaker 1: know you you you thought of here. You are a planner,

499
00:26:40,920 --> 00:26:42,280
Speaker 1: and that's why I keep I don't want you to

500
00:26:42,400 --> 00:26:46,800
Speaker 1: undermine uh act like what you're doing is a leap

501
00:26:46,840 --> 00:26:49,359
Speaker 1: of faith of luck. You know, no, no, no, you

502
00:26:49,440 --> 00:26:51,359
Speaker 1: knew that when you do a business, you should keep

503
00:26:51,400 --> 00:26:54,679
Speaker 1: six months of revenue in the account so you can

504
00:26:54,760 --> 00:26:57,280
Speaker 1: run your business. Absolutely, those are the principles to a

505
00:26:57,280 --> 00:26:59,639
Speaker 1: successful business. So when you hit these bumps, you know,

506
00:26:59,800 --> 00:27:01,680
Speaker 1: run around, you know, worrying about how many slices of

507
00:27:01,720 --> 00:27:03,840
Speaker 1: the bridge you're gonna eat, you know, how much gay

508
00:27:03,880 --> 00:27:05,600
Speaker 1: can I'm gonna do a half A can't fill up

509
00:27:05,680 --> 00:27:07,280
Speaker 1: on this one, you know, and then we just kind

510
00:27:07,320 --> 00:27:09,800
Speaker 1: of like driving no air on and so I just

511
00:27:09,840 --> 00:27:11,240
Speaker 1: want to say thank you for coming on my show.

512
00:27:11,520 --> 00:27:13,760
Speaker 1: Thank you for having me. You know, it's amazing that

513
00:27:14,040 --> 00:27:16,800
Speaker 1: you know that I just wanted your story to be told.

514
00:27:16,960 --> 00:27:18,760
Speaker 1: I wanted to take time and tell your story. I

515
00:27:18,800 --> 00:27:21,879
Speaker 1: want to tell your your unique You're a very powerful

516
00:27:21,960 --> 00:27:25,720
Speaker 1: individual and just keep winning, really really keep winning. Thank you.

517
00:27:25,760 --> 00:27:27,240
Speaker 1: Tell us everybody how we get in touch with you

518
00:27:27,280 --> 00:27:29,679
Speaker 1: as we go out. Absolutely so you can find us

519
00:27:29,680 --> 00:27:34,200
Speaker 1: on social media at FM Talent stores, um our our

520
00:27:34,760 --> 00:27:40,840
Speaker 1: our website is. Our website is www dot FM talent

521
00:27:41,000 --> 00:27:45,480
Speaker 1: dot com. And we're on all platforms. We're on Instagram,

522
00:27:45,560 --> 00:27:49,400
Speaker 1: we're on Twitter, we're on LinkedIn. So we are everywhere.

523
00:27:49,480 --> 00:27:52,480
Speaker 1: Thank you, right right back with more Money Making Conversations.

524
00:27:55,359 --> 00:27:58,720
Speaker 1: As host of Money Making Conversations, Rashan McDonald is uniquely

525
00:27:58,760 --> 00:28:01,840
Speaker 1: positioned to provide a step by step, easy to understand

526
00:28:01,840 --> 00:28:05,439
Speaker 1: blueprint that drives listeners to realize their dreams and aspirations.

527
00:28:05,640 --> 00:28:09,280
Speaker 1: Until you do the business plan or incorporate or actually

528
00:28:09,280 --> 00:28:12,960
Speaker 1: create that product or start selling products, the universe doesn't

529
00:28:12,960 --> 00:28:15,720
Speaker 1: have to deal with money Making Conversations is an innovative

530
00:28:15,760 --> 00:28:19,160
Speaker 1: platform that delivers financial literacy to help everyone with their

531
00:28:19,160 --> 00:28:21,920
Speaker 1: brand success. You're good to have a money making conversation

532
00:28:22,000 --> 00:28:25,440
Speaker 1: with somebody that make money. Let me tell you about

533
00:28:25,440 --> 00:28:28,960
Speaker 1: the host of Money Making Conversations, Rashaan McDonald. He's a

534
00:28:29,000 --> 00:28:33,119
Speaker 1: social media influencer. Of his seven hundred thousand plus social

535
00:28:33,119 --> 00:28:36,240
Speaker 1: media followers are female. He's a two time Emmy Award winner,

536
00:28:36,520 --> 00:28:38,840
Speaker 1: three time n double a c P Image Award winner,

537
00:28:39,080 --> 00:28:43,120
Speaker 1: sitcom writer, stand Up comic, former, IBM executive, and has

538
00:28:43,160 --> 00:28:46,760
Speaker 1: a degree in mathematics. More importantly, Rashan McDonald will use

539
00:28:46,840 --> 00:28:50,400
Speaker 1: his business and celebrity relationships to empower small businesses with

540
00:28:50,480 --> 00:28:53,840
Speaker 1: information to succeed. Hi, just ra Sean McDonald. You're listening

541
00:28:53,920 --> 00:28:57,200
Speaker 1: to Money Making Conversations. I get celebrities, I get ceo is,

542
00:28:57,200 --> 00:29:00,280
Speaker 1: I get industry decision makers and entrepreneurs on their show

543
00:29:00,520 --> 00:29:02,720
Speaker 1: to let you know and let them tell you the

544
00:29:02,760 --> 00:29:08,360
Speaker 1: secrets of success through motivation, business planning, and also the balance.

545
00:29:08,480 --> 00:29:10,600
Speaker 1: How you balance your life, How do you get that together?

546
00:29:10,640 --> 00:29:13,880
Speaker 1: My next guest, UM, I've always talked to her via email,

547
00:29:13,920 --> 00:29:15,680
Speaker 1: and I had the good fortune of sitting next to

548
00:29:15,680 --> 00:29:18,680
Speaker 1: her on a panel and and she motivated me. We

549
00:29:18,720 --> 00:29:21,920
Speaker 1: all talked about how she motivated me to do more.

550
00:29:22,680 --> 00:29:26,040
Speaker 1: My next we have a new show, She's uh, She's

551
00:29:26,520 --> 00:29:29,320
Speaker 1: TV one UH. I created and I am an executive producer.

552
00:29:29,440 --> 00:29:31,720
Speaker 1: Is called Evidence of Innocence and to be premiering on

553
00:29:31,800 --> 00:29:35,080
Speaker 1: TV one June four. We examine the lives of people

554
00:29:35,120 --> 00:29:38,120
Speaker 1: who have been wrongfully put in prison for decades and

555
00:29:38,200 --> 00:29:40,680
Speaker 1: now who are free. It will be hosted by self

556
00:29:40,760 --> 00:29:43,880
Speaker 1: rights attorney Benjamin crump By. Next guest is the senior

557
00:29:44,360 --> 00:29:47,640
Speaker 1: vice president of Original Programming and Production at TV one.

558
00:29:48,080 --> 00:29:54,680
Speaker 1: Please welcome to Money Making Conversations. D' angela, Steve, how

559
00:29:54,760 --> 00:29:58,120
Speaker 1: you doing, good morning? Uh? You know, I my first

560
00:29:58,120 --> 00:30:00,920
Speaker 1: impression we're on a panel because well I was invited

561
00:30:00,920 --> 00:30:03,840
Speaker 1: out there, um with the other show that we were

562
00:30:03,920 --> 00:30:06,480
Speaker 1: that was airing on our TV one at the time.

563
00:30:06,880 --> 00:30:08,320
Speaker 1: And when I was sitting next to you, I got

564
00:30:08,360 --> 00:30:12,680
Speaker 1: to hear your point of view about television and about ratings.

565
00:30:12,680 --> 00:30:15,720
Speaker 1: How important if you that's the game? You know you

566
00:30:16,120 --> 00:30:18,720
Speaker 1: can you can you you can put together a show,

567
00:30:18,800 --> 00:30:20,240
Speaker 1: you can get a cash, you can get all the

568
00:30:20,280 --> 00:30:23,720
Speaker 1: stars like our show we have you know, attorney Benjamin Crump.

569
00:30:23,800 --> 00:30:27,320
Speaker 1: If he doesn't deliver the numbers, there's only one recourse.

570
00:30:27,320 --> 00:30:29,959
Speaker 1: And when I was listening to tell everybody about that

571
00:30:30,000 --> 00:30:33,160
Speaker 1: whole process is why why you know, a lot of

572
00:30:33,160 --> 00:30:35,280
Speaker 1: people can like a show, but if nobody's watching the show,

573
00:30:35,280 --> 00:30:40,320
Speaker 1: it doesn't matter. Right, Um, that's absolutely right. So in

574
00:30:40,400 --> 00:30:46,239
Speaker 1: the cable television revenue model earned, I think it's all

575
00:30:46,280 --> 00:30:50,080
Speaker 1: about money. Right In the revenue model, we earn our

576
00:30:50,080 --> 00:30:53,840
Speaker 1: revenue in two different distinct streams right now, and one

577
00:30:54,000 --> 00:30:56,840
Speaker 1: is our affiliate agreements with the cable companies, and that's

578
00:30:56,880 --> 00:31:00,720
Speaker 1: how much the cable companies pay us per subscriber. That's

579
00:31:00,760 --> 00:31:04,400
Speaker 1: one revenue stream which is decreasing every day because people

580
00:31:04,440 --> 00:31:08,440
Speaker 1: are um cord cutting. Um that means they're cutting off

581
00:31:08,440 --> 00:31:11,320
Speaker 1: their cable, their cord shaving, which means they're cutting down

582
00:31:11,360 --> 00:31:15,640
Speaker 1: their cable packages or their cord nevers who people who

583
00:31:15,680 --> 00:31:18,480
Speaker 1: have never had cable, like my son, will probably never

584
00:31:18,760 --> 00:31:23,680
Speaker 1: have cable television because of right, So, because of that

585
00:31:23,800 --> 00:31:29,040
Speaker 1: dynamic and the way media consumption has has changed, UM,

586
00:31:29,080 --> 00:31:34,080
Speaker 1: that revenue stream is increasingly getting smaller, and the other

587
00:31:34,160 --> 00:31:41,520
Speaker 1: revenue stream UM is through advertising advertisers. Advertisers pay based

588
00:31:41,600 --> 00:31:47,240
Speaker 1: upon the impressions that a program is predicted to give them,

589
00:31:47,280 --> 00:31:49,760
Speaker 1: so they'll come in, you know, typically at the arm

590
00:31:49,840 --> 00:31:51,760
Speaker 1: set and say, Okay, I'm gonna pay X number of

591
00:31:51,800 --> 00:31:55,360
Speaker 1: dollars and I'm expecting these number of impressions by the

592
00:31:55,400 --> 00:31:57,760
Speaker 1: people that watch your programs. And then if you if

593
00:31:57,800 --> 00:31:59,880
Speaker 1: they don't watch it, they don't come and they don't deliver,

594
00:32:00,200 --> 00:32:03,960
Speaker 1: then we have to return that money. UM. So the

595
00:32:04,120 --> 00:32:07,560
Speaker 1: issue is is, yeah, you're in the hole. It becomes

596
00:32:07,600 --> 00:32:11,520
Speaker 1: a death. So the issue is that if people do

597
00:32:11,600 --> 00:32:15,400
Speaker 1: not subscribe to cable in the in the cable television

598
00:32:15,400 --> 00:32:19,040
Speaker 1: business model, they don't subscribe to cable if they no

599
00:32:19,080 --> 00:32:21,680
Speaker 1: longer get the packages that a TV one is on,

600
00:32:22,200 --> 00:32:26,440
Speaker 1: and if they don't watch once the programs that they

601
00:32:26,480 --> 00:32:28,640
Speaker 1: like are on, and they need to watch them within

602
00:32:28,680 --> 00:32:31,040
Speaker 1: the first three days. So you can watch them and

603
00:32:31,120 --> 00:32:34,000
Speaker 1: you can um DVR, but you need to watch them

604
00:32:34,000 --> 00:32:35,960
Speaker 1: within the first three days because you we do get

605
00:32:36,000 --> 00:32:39,520
Speaker 1: credit for the DVR, but only in the first three days.

606
00:32:39,960 --> 00:32:42,880
Speaker 1: So if you don't watch your favorite programs, then we

607
00:32:43,320 --> 00:32:46,040
Speaker 1: don't make the revenue that we need to in turn

608
00:32:46,160 --> 00:32:48,760
Speaker 1: invest in more programming. So that's important for people to

609
00:32:48,800 --> 00:32:51,600
Speaker 1: know that DVR, if they DVR, if they need to

610
00:32:51,640 --> 00:32:54,640
Speaker 1: watch that within the three day window, not next week,

611
00:32:55,080 --> 00:32:58,520
Speaker 1: not next month, they need to watch it within three days.

612
00:32:58,840 --> 00:33:02,480
Speaker 1: That's the network are able to sell up to seven

613
00:33:02,600 --> 00:33:04,320
Speaker 1: days that you can watch it in the first seven

614
00:33:04,440 --> 00:33:07,600
Speaker 1: days for the most part is the first three days,

615
00:33:07,680 --> 00:33:09,680
Speaker 1: because that's important because I know a lot of fans

616
00:33:10,240 --> 00:33:13,000
Speaker 1: of TV one probably feel that Okay, I got you,

617
00:33:13,200 --> 00:33:16,920
Speaker 1: I'm just gonna DVR and it never ever it never

618
00:33:16,960 --> 00:33:20,800
Speaker 1: ever watched, never watch it, never give doesn't count, and

619
00:33:20,840 --> 00:33:22,760
Speaker 1: that's important. That's why I wanted to bring up on

620
00:33:22,760 --> 00:33:24,760
Speaker 1: the show, just to break down the little things there.

621
00:33:24,880 --> 00:33:27,080
Speaker 1: You know, it's African Americans trying to support in Liferican

622
00:33:27,120 --> 00:33:29,120
Speaker 1: American brand or people who just want to support the

623
00:33:29,160 --> 00:33:32,920
Speaker 1: brand in general and could be general market viewers. It's

624
00:33:32,920 --> 00:33:36,160
Speaker 1: important that they understand that there's a plan to success

625
00:33:36,200 --> 00:33:38,080
Speaker 1: and it all comes down to money. And it also

626
00:33:38,120 --> 00:33:40,440
Speaker 1: comes down to the fact that you operating on this

627
00:33:40,640 --> 00:33:46,080
Speaker 1: multi level platform now now and so explain to people

628
00:33:46,080 --> 00:33:47,720
Speaker 1: what that exactly is. Because you kind of mentioned a

629
00:33:47,720 --> 00:33:49,680
Speaker 1: little bit you know you're talking about video on demand.

630
00:33:49,720 --> 00:33:52,240
Speaker 1: You was kind of mentioned it with DVRs. That's all

631
00:33:52,320 --> 00:33:57,000
Speaker 1: accumulations to the rating process, now, doesn't it. Well, it

632
00:33:57,120 --> 00:34:02,840
Speaker 1: depends on the sophistication of the cable network and the

633
00:34:02,880 --> 00:34:06,400
Speaker 1: evolution of the technology that the cable network has. But

634
00:34:06,800 --> 00:34:09,600
Speaker 1: most parts you need to dv R and watch it

635
00:34:09,719 --> 00:34:15,040
Speaker 1: during the DVR window. There are some networks Richard, I

636
00:34:15,040 --> 00:34:17,400
Speaker 1: got you that, brother, But if you go dv R

637
00:34:17,520 --> 00:34:19,640
Speaker 1: three days, Okay, you got three days? Get that clear

638
00:34:19,640 --> 00:34:23,440
Speaker 1: of that, right? Yes? Now, But if you some networks

639
00:34:23,520 --> 00:34:28,480
Speaker 1: are have created deals with Netflix and Amazon and Blue

640
00:34:28,840 --> 00:34:32,600
Speaker 1: and you can watch those. That's gravy. But the for

641
00:34:32,680 --> 00:34:35,840
Speaker 1: the and and it's and it's typically not UM for

642
00:34:35,920 --> 00:34:39,000
Speaker 1: a smaller network. And if the show isn't hugely successful

643
00:34:39,080 --> 00:34:42,000
Speaker 1: on the network, that's that's a small amount of revenue

644
00:34:42,040 --> 00:34:44,439
Speaker 1: that comes later. The key of the is the first

645
00:34:44,440 --> 00:34:47,040
Speaker 1: three days, right, Okay? Cool? So I bring a show

646
00:34:47,120 --> 00:34:51,040
Speaker 1: like um Evidence of Innocence to TV one that pitch you, UM,

647
00:34:51,120 --> 00:34:52,840
Speaker 1: you guys like it? Why do you pick up a

648
00:34:52,880 --> 00:34:56,480
Speaker 1: show or consider producing the show like Evidence of Innocence?

649
00:34:56,520 --> 00:34:59,879
Speaker 1: It's you have shows of that similar format on your

650
00:35:00,000 --> 00:35:05,879
Speaker 1: at work. What what excited you guys about evidence of innocence. Well,

651
00:35:06,080 --> 00:35:09,640
Speaker 1: you know, so the way I've I program is more

652
00:35:09,840 --> 00:35:15,040
Speaker 1: from a holistic standpoint. And so we have a true

653
00:35:15,080 --> 00:35:18,680
Speaker 1: crime injustice block of programming on Monday night, and it's

654
00:35:18,719 --> 00:35:23,000
Speaker 1: always the more successful shows are the women in peril

655
00:35:24,480 --> 00:35:29,080
Speaker 1: relationships that thelaceous you know, shows where you know, it's

656
00:35:29,120 --> 00:35:31,640
Speaker 1: almost like watching a movie and you're and you're getting

657
00:35:31,680 --> 00:35:34,480
Speaker 1: into the inner working that the person that either did

658
00:35:34,520 --> 00:35:37,920
Speaker 1: the crime. But it's always relationships focused, and that's fatal

659
00:35:37,960 --> 00:35:40,799
Speaker 1: attraction and for my man. So the reason why we

660
00:35:40,800 --> 00:35:45,040
Speaker 1: were interested in evidence of innocence is because that's kind

661
00:35:45,040 --> 00:35:50,960
Speaker 1: of balanced out that women uh imperil dynamics. Um. And

662
00:35:51,000 --> 00:35:53,719
Speaker 1: I think I said this on the panel where we

663
00:35:53,800 --> 00:35:56,759
Speaker 1: spoke together, is I also like to put medicine in

664
00:35:56,800 --> 00:35:59,600
Speaker 1: the food. So the food I look at the food

665
00:35:59,680 --> 00:36:02,320
Speaker 1: as you know, like like to form my man's and

666
00:36:02,560 --> 00:36:06,560
Speaker 1: fable attractions. That's pizza with pepperonio, you know, just and

667
00:36:06,800 --> 00:36:10,520
Speaker 1: grease both and off of it. Right, I can. I'm

668
00:36:10,560 --> 00:36:13,799
Speaker 1: able to because the audience is there, I'm able to,

669
00:36:14,239 --> 00:36:18,600
Speaker 1: uh to add something um, a little more substantive, which

670
00:36:18,640 --> 00:36:21,840
Speaker 1: is the evidence of innocence and and quite frankly. You know,

671
00:36:21,920 --> 00:36:26,680
Speaker 1: we've been pitched shows about UM up men and women

672
00:36:26,800 --> 00:36:33,440
Speaker 1: re entering UM society UM from prison who are wrongfully convicted. UM.

673
00:36:33,440 --> 00:36:35,840
Speaker 1: I actually executive produced a show you may not know

674
00:36:35,920 --> 00:36:41,279
Speaker 1: this back in a years ago on bt UM called Vindicated.

675
00:36:42,360 --> 00:36:45,480
Speaker 1: So this remember that. So it's not so it's something

676
00:36:45,520 --> 00:36:49,120
Speaker 1: that's always interested me personally. But I think the reason

677
00:36:49,120 --> 00:36:52,799
Speaker 1: why evidence of innocence takes a difference spin in the

678
00:36:52,880 --> 00:36:59,360
Speaker 1: turn is the attachment of Benjamin Crump's voice, And I

679
00:36:59,480 --> 00:37:02,840
Speaker 1: think that that makes it UM. It gave it a

680
00:37:02,920 --> 00:37:07,960
Speaker 1: gravitostrophy will, and it also gave it UM some credibility

681
00:37:09,160 --> 00:37:13,000
Speaker 1: because what I found. And when you're hearing these stories

682
00:37:13,040 --> 00:37:17,480
Speaker 1: about vindications and and UM exonerations and stuff like that,

683
00:37:17,960 --> 00:37:22,880
Speaker 1: they can get redundant, they can get monotonous because you know,

684
00:37:23,200 --> 00:37:28,680
Speaker 1: most people are vindicated based upon DNA evidence, and so

685
00:37:28,760 --> 00:37:32,200
Speaker 1: that means the cadis was probably a black man was

686
00:37:32,239 --> 00:37:35,440
Speaker 1: accused a rest and a white woman, and it's just

687
00:37:35,760 --> 00:37:38,640
Speaker 1: it is so overwhelming. It happened, and it's happened so

688
00:37:38,680 --> 00:37:41,960
Speaker 1: many times, and the stories get redundant, and then you

689
00:37:42,000 --> 00:37:43,719
Speaker 1: get the guy coming out of prison and it's like

690
00:37:43,719 --> 00:37:45,920
Speaker 1: oh my gosh, this is a new cell phone. It

691
00:37:46,080 --> 00:37:51,280
Speaker 1: becomes it becomes redundant, and it's it's actually quite sad.

692
00:37:51,960 --> 00:37:55,080
Speaker 1: And so but what I loved about Evidence of Innocence

693
00:37:55,160 --> 00:37:58,840
Speaker 1: is that we have a woman, right, we we follow

694
00:37:58,880 --> 00:38:02,400
Speaker 1: a woman. We all old men. It's not just DNA.

695
00:38:02,719 --> 00:38:08,040
Speaker 1: It's not great kids, it's not only UH be a

696
00:38:08,080 --> 00:38:13,080
Speaker 1: misidentification by by the witness or the victims. It really

697
00:38:13,239 --> 00:38:17,960
Speaker 1: shows a total picture of what can go wrong. And

698
00:38:18,000 --> 00:38:20,000
Speaker 1: for the audience to be at the seed but for

699
00:38:20,080 --> 00:38:26,719
Speaker 1: the greatest of God, there got lawyer Steve. Now, when

700
00:38:26,719 --> 00:38:28,640
Speaker 1: I was on the panel, you know, I'm just think

701
00:38:28,680 --> 00:38:31,759
Speaker 1: I'm sitting next to just a original program and in

702
00:38:31,800 --> 00:38:34,680
Speaker 1: production senior VP, and I look at your bio and

703
00:38:35,440 --> 00:38:37,480
Speaker 1: now but also look at when I did the Pan

704
00:38:37,520 --> 00:38:40,920
Speaker 1: African UH Film Festival. It's a great festival in Los Angeles.

705
00:38:41,280 --> 00:38:44,120
Speaker 1: I noticed you said you well from the had a

706
00:38:44,160 --> 00:38:47,880
Speaker 1: law background. That transition, why did you Why did you

707
00:38:47,920 --> 00:38:50,440
Speaker 1: make that transition? Because I think it works well with

708
00:38:50,480 --> 00:38:53,399
Speaker 1: what you're doing now, please help people at because because

709
00:38:53,400 --> 00:38:55,279
Speaker 1: I was onether go on the show talk about people

710
00:38:55,280 --> 00:38:58,000
Speaker 1: are afraid to make that leap, afraid to make that change,

711
00:38:58,320 --> 00:39:00,759
Speaker 1: because because of the uncertainty. But you went from a

712
00:39:00,840 --> 00:39:04,399
Speaker 1: very successful platform to pretty much a platform that does

713
00:39:04,480 --> 00:39:09,120
Speaker 1: create a lot of uncertainty entertainment, right right. That's I

714
00:39:09,160 --> 00:39:11,719
Speaker 1: never thought about it that way, But yes, I did.

715
00:39:11,920 --> 00:39:15,600
Speaker 1: UM go to law school UM back in the late

716
00:39:15,680 --> 00:39:23,440
Speaker 1: nineteen hundreds and I practiced law for a while at UM.

717
00:39:23,520 --> 00:39:26,200
Speaker 1: One of the largest law firms in Pittsburgh at the

718
00:39:26,280 --> 00:39:29,960
Speaker 1: time read Smith Sean McClay, which is an Internet which

719
00:39:30,000 --> 00:39:35,160
Speaker 1: is an international firm now UM, and I just did

720
00:39:35,360 --> 00:39:40,280
Speaker 1: not like it. It didn't feed my UM creative soul.

721
00:39:41,080 --> 00:39:45,200
Speaker 1: So UM, I left UH the practice of law, and

722
00:39:45,239 --> 00:39:50,360
Speaker 1: I moved to Atlanta and started a UM production company

723
00:39:50,800 --> 00:39:54,520
Speaker 1: UM that was geared towards producing music videos because the

724
00:39:54,600 --> 00:39:57,840
Speaker 1: music business was popping in Atlanta at that time and

725
00:39:57,880 --> 00:40:01,160
Speaker 1: they didn't have the services that's a serially to support

726
00:40:01,320 --> 00:40:05,520
Speaker 1: the growth of the music industry. UM. So I partnered

727
00:40:05,520 --> 00:40:08,080
Speaker 1: with some other people and we started a film company.

728
00:40:08,160 --> 00:40:12,040
Speaker 1: That's how I ended up in entertainment in this business. Now,

729
00:40:12,239 --> 00:40:16,560
Speaker 1: a show this did you guys launched this season was Uncensored,

730
00:40:16,840 --> 00:40:20,759
Speaker 1: which was like which was very current but also from

731
00:40:20,800 --> 00:40:24,520
Speaker 1: the from the talents point of view, because unsung tells

732
00:40:24,520 --> 00:40:27,839
Speaker 1: it from from a from from our editorial point of view,

733
00:40:28,160 --> 00:40:30,080
Speaker 1: even though if the actors or if the talent is

734
00:40:30,080 --> 00:40:33,600
Speaker 1: a lot, they can't participate. But you really on Uncensored,

735
00:40:33,960 --> 00:40:37,239
Speaker 1: why that how is that developed? And why is it

736
00:40:37,320 --> 00:40:40,640
Speaker 1: so successful on TV one? But you know what I think,

737
00:40:40,760 --> 00:40:46,120
Speaker 1: timing is everything. Timing is everything. We've always wanted to

738
00:40:46,200 --> 00:40:50,880
Speaker 1: do a companion piece two Unsung that was the first

739
00:40:51,000 --> 00:40:56,080
Speaker 1: person autobiographical account of a person's life, UM. And the

740
00:40:56,120 --> 00:40:58,680
Speaker 1: timing just worked this year, Like we've been talking about

741
00:40:58,680 --> 00:41:01,719
Speaker 1: it for a number of years. UM. It coincided with UM.

742
00:41:02,200 --> 00:41:04,680
Speaker 1: We have a new general manager that started in June

743
00:41:05,160 --> 00:41:08,279
Speaker 1: and she was she was committed to it UM. She

744
00:41:08,440 --> 00:41:10,520
Speaker 1: came up with the name on Sinsor. She was like,

745
00:41:10,560 --> 00:41:14,360
Speaker 1: we need to do something in UM to have a

746
00:41:14,360 --> 00:41:19,360
Speaker 1: companion and a younger hipper a different slightly different format

747
00:41:19,400 --> 00:41:22,840
Speaker 1: with the with the first person account of their lives UM.

748
00:41:22,880 --> 00:41:25,320
Speaker 1: And so it was like, yes, we love it. A

749
00:41:25,360 --> 00:41:28,000
Speaker 1: matter of fact, we love it so much. We've been

750
00:41:28,040 --> 00:41:32,640
Speaker 1: trying to get this on If it worked. It just

751
00:41:32,800 --> 00:41:40,880
Speaker 1: absolutely worked. So do some fantastic topical relevant talent. You know,

752
00:41:41,560 --> 00:41:44,759
Speaker 1: that's the beauty of Charlemagne and they leaks you know

753
00:41:45,120 --> 00:41:48,680
Speaker 1: we're a long snoop dog. Tiffany Hattish I had a

754
00:41:49,080 --> 00:41:52,200
Speaker 1: anthon on the show. She looked like a star. The

755
00:41:52,280 --> 00:41:56,400
Speaker 1: production quality, the playback that you're a lot it's it's like,

756
00:41:56,440 --> 00:41:57,879
Speaker 1: it's like what I try to do on my show,

757
00:41:57,960 --> 00:41:59,799
Speaker 1: money making conversation because a lot of people come on

758
00:41:59,840 --> 00:42:01,680
Speaker 1: this with a lot of energy because they used to

759
00:42:01,680 --> 00:42:04,160
Speaker 1: just getting on and getting off, and I tell them, right,

760
00:42:04,360 --> 00:42:06,720
Speaker 1: let me tell your story. Yeah, and that's what's happened

761
00:42:06,760 --> 00:42:09,719
Speaker 1: with so you're allowing people to tell their stories. And

762
00:42:09,760 --> 00:42:13,080
Speaker 1: I'm sure it's the same thing that happens Unsung wanted airs.

763
00:42:13,280 --> 00:42:19,400
Speaker 1: There's a nice little bounce people start calling. You know.

764
00:42:19,719 --> 00:42:22,799
Speaker 1: We had a we had a difficult time casting all

765
00:42:22,880 --> 00:42:25,560
Speaker 1: you need you need one person to say, okay, I'll

766
00:42:25,560 --> 00:42:27,600
Speaker 1: do it and I'll trust you. And that first person

767
00:42:27,680 --> 00:42:30,560
Speaker 1: was Rick Ross. Believe it or not, so Rick. We

768
00:42:30,640 --> 00:42:34,000
Speaker 1: shot Rick Ross and we were able to use um,

769
00:42:34,120 --> 00:42:37,040
Speaker 1: Rick ross is snippets of his interview to say, see,

770
00:42:37,239 --> 00:42:39,640
Speaker 1: this is what we're trying to do. And the show,

771
00:42:39,760 --> 00:42:43,680
Speaker 1: the production value was so great and his stories were

772
00:42:43,719 --> 00:42:46,600
Speaker 1: so uh. I mean, he's a he's an entertainer, he's

773
00:42:46,640 --> 00:42:53,560
Speaker 1: a he's a communicator. You know like rappers are communicating, sister,

774
00:42:55,280 --> 00:42:58,600
Speaker 1: I want to do it. That's congratulations, congratulations. That's how

775
00:42:58,600 --> 00:43:00,680
Speaker 1: it happens, right, and that's how that So I gotta

776
00:43:00,719 --> 00:43:03,880
Speaker 1: get to failure attraction and for my man to staples.

777
00:43:03,920 --> 00:43:05,840
Speaker 1: That's what I'm going on that Monday. That's what. But

778
00:43:06,080 --> 00:43:10,000
Speaker 1: those shows, they they resonate with your audience. Tell us

779
00:43:10,000 --> 00:43:12,040
Speaker 1: about it and tell us that because you told me

780
00:43:12,040 --> 00:43:14,040
Speaker 1: on that panel with Sean, it's all about the numbers.

781
00:43:14,400 --> 00:43:17,880
Speaker 1: If you don't deliver the numbers, guess what. I like you, Rashan.

782
00:43:18,000 --> 00:43:21,240
Speaker 1: But that's what motivated me team when she gave me that, Rashan,

783
00:43:21,800 --> 00:43:24,120
Speaker 1: it's all about the number. I'll tell you somebody she's

784
00:43:24,120 --> 00:43:26,160
Speaker 1: a lawyer for real, because she looked at me when

785
00:43:26,239 --> 00:43:30,120
Speaker 1: it's all about the numbers, Rashan, I went really ainybody

786
00:43:30,200 --> 00:43:32,919
Speaker 1: liking me about the numbers. I went home, I said,

787
00:43:32,960 --> 00:43:34,759
Speaker 1: we gotta do some work here, we gotta, we gotta,

788
00:43:34,800 --> 00:43:36,920
Speaker 1: we have to put some promos together. And she tell

789
00:43:37,000 --> 00:43:39,399
Speaker 1: you it was like it was like a storm. When

790
00:43:39,400 --> 00:43:41,200
Speaker 1: I came back. Can I get on the phone talk

791
00:43:41,200 --> 00:43:43,239
Speaker 1: to you about how we're gonna promote this thing. I

792
00:43:43,280 --> 00:43:45,840
Speaker 1: got some ideas I want to do some extra stuff whatever.

793
00:43:45,840 --> 00:43:47,799
Speaker 1: Don't worry about the budget. Bring it over to Rashan

794
00:43:48,239 --> 00:43:51,680
Speaker 1: my staff, I hamlet because you let me know, it's

795
00:43:51,680 --> 00:43:54,719
Speaker 1: about the numbers, and that's what failure attraction for my man.

796
00:43:54,800 --> 00:43:58,320
Speaker 1: Deliver it on Monday, tell us about it right. So

797
00:43:58,320 --> 00:44:02,279
Speaker 1: so our Monday night, UM Crime Block is one of

798
00:44:02,280 --> 00:44:05,840
Speaker 1: our most successful nights, UM and throughout the entire week.

799
00:44:06,480 --> 00:44:09,239
Speaker 1: And the good thing about fatal And for my man

800
00:44:09,280 --> 00:44:12,080
Speaker 1: is that they also repeat. Well. So you know, this

801
00:44:12,200 --> 00:44:15,560
Speaker 1: is a business of encores, you know, UM, but there's

802
00:44:15,640 --> 00:44:19,480
Speaker 1: so much competition out there that it's really hard is

803
00:44:19,520 --> 00:44:23,759
Speaker 1: becoming increasingly difficult to sustain an encore audience because as

804
00:44:23,760 --> 00:44:26,640
Speaker 1: soon as someone watches it and they it comes on

805
00:44:26,719 --> 00:44:28,440
Speaker 1: again and it's like, oh, I've already seen that, they

806
00:44:28,440 --> 00:44:31,960
Speaker 1: can they can find something new because of the you know,

807
00:44:32,080 --> 00:44:35,279
Speaker 1: so much content out there these days. But but I

808
00:44:35,280 --> 00:44:39,000
Speaker 1: think the most important thing with UM Evidence of Innocence,

809
00:44:39,080 --> 00:44:40,799
Speaker 1: it's just got to come out with the bang and

810
00:44:40,800 --> 00:44:44,040
Speaker 1: then get the social media going, because we pay attention

811
00:44:44,080 --> 00:44:50,400
Speaker 1: to all of that, because attention to the ratings, We

812
00:44:50,480 --> 00:44:53,640
Speaker 1: pay attention to what people are talking about on social media,

813
00:44:53,719 --> 00:44:56,120
Speaker 1: We pay attention to all of those things when we're

814
00:44:56,239 --> 00:45:01,359
Speaker 1: reevaluating whether we should um whether we should keep the show,

815
00:45:01,760 --> 00:45:03,560
Speaker 1: do you? And fourth, it is when evidence of indences,

816
00:45:03,880 --> 00:45:06,440
Speaker 1: Miss d thank you for coming on the show, Thank

817
00:45:06,480 --> 00:45:09,399
Speaker 1: you for being such a powerful representative of TV one,

818
00:45:09,840 --> 00:45:12,040
Speaker 1: and just about the brand. You know, I support your

819
00:45:12,239 --> 00:45:15,839
Speaker 1: guys outside of evidence of indancence, keep winning, and thank

820
00:45:15,840 --> 00:45:21,600
Speaker 1: you for getting on this call today. Okay, we'll be

821
00:45:21,719 --> 00:45:25,120
Speaker 1: right back with more from Marsan McDonald and Money Making Conversations.

822
00:45:25,120 --> 00:45:28,879
Speaker 1: But don't touch that down. As host of Money Making Conversations,

823
00:45:28,960 --> 00:45:32,440
Speaker 1: Rashan McDonald is uniquely positioned to provide a step by step,

824
00:45:32,520 --> 00:45:35,600
Speaker 1: easy to understand blueprint that drives listeners to realize their

825
00:45:35,680 --> 00:45:39,440
Speaker 1: dreams and aspirations. Until you do the business plan or

826
00:45:39,480 --> 00:45:43,640
Speaker 1: incorporate or actually create that product or start selling products,

827
00:45:43,840 --> 00:45:46,680
Speaker 1: the universe doesn't have to deal with Money Making Conversations

828
00:45:46,760 --> 00:45:50,080
Speaker 1: is an innovative platform that delivers financial literacy to help

829
00:45:50,120 --> 00:45:52,840
Speaker 1: everyone with their brand success. Good to have a money

830
00:45:52,840 --> 00:46:02,279
Speaker 1: making conversation with somebody that makes money. Hi, just rus

831
00:46:02,280 --> 00:46:05,319
Speaker 1: Sean McDonald. You're listening to Money Making Conversations. As you

832
00:46:05,360 --> 00:46:08,080
Speaker 1: can tell, this is a show for you. Few millennial

833
00:46:08,200 --> 00:46:10,360
Speaker 1: about there hanging out. I want to be an entrepreneur.

834
00:46:10,400 --> 00:46:12,759
Speaker 1: This is a show for you. If you're entertainment and

835
00:46:12,800 --> 00:46:14,520
Speaker 1: you want to figure out how to break into the business.

836
00:46:14,920 --> 00:46:16,680
Speaker 1: Talk to a guy who's been there, done that, work

837
00:46:16,760 --> 00:46:19,279
Speaker 1: with some of the biggest stars that are working in

838
00:46:19,360 --> 00:46:21,520
Speaker 1: the game today. Check out my rest made Google me

839
00:46:21,719 --> 00:46:25,360
Speaker 1: Rushean McDonald. Right now, my next guest is a farmer

840
00:46:25,360 --> 00:46:27,640
Speaker 1: Atlanta Falcons running back and guess what we're talking in

841
00:46:27,719 --> 00:46:30,600
Speaker 1: the Lianta, Georgia. He's from Michigan State, one of my

842
00:46:30,640 --> 00:46:33,080
Speaker 1: favorite schools up there in Michigan. I know it's cold.

843
00:46:33,640 --> 00:46:36,480
Speaker 1: He is now the owner of Ducket Brothers Distributing and

844
00:46:36,560 --> 00:46:39,480
Speaker 1: The Printing King. I'm a printing king. See see, if

845
00:46:39,480 --> 00:46:41,840
Speaker 1: you're gonna name a company, put a big name on

846
00:46:41,880 --> 00:46:46,600
Speaker 1: the Printing King. You're like printing somebody printing one or

847
00:46:46,640 --> 00:46:49,840
Speaker 1: one print, he said, we are the Printing King. Please

848
00:46:49,840 --> 00:46:52,880
Speaker 1: welcome to money making Conversations. Y'all might know him as

849
00:46:52,920 --> 00:46:56,560
Speaker 1: Todd Jeffrey Duckett. I call him by his playing name,

850
00:46:56,840 --> 00:47:03,799
Speaker 1: t J. Duckett. How are you doing that, J many

851
00:47:03,880 --> 00:47:06,399
Speaker 1: t J. It's really interesting because of the fact that

852
00:47:06,880 --> 00:47:09,279
Speaker 1: you know Todd Jeffrey, that you know you. You go,

853
00:47:09,400 --> 00:47:11,400
Speaker 1: you're born with that name. You go through middle school,

854
00:47:11,400 --> 00:47:13,360
Speaker 1: you go through high school, you get to college, and

855
00:47:13,400 --> 00:47:15,640
Speaker 1: all of a sudden you become that brand. And I

856
00:47:15,680 --> 00:47:18,160
Speaker 1: would saying you have to, but you know that brand

857
00:47:18,239 --> 00:47:22,319
Speaker 1: can also limit opportunities. So tell us about when you

858
00:47:22,360 --> 00:47:25,520
Speaker 1: know it was all great? I think you know, work done,

859
00:47:25,760 --> 00:47:29,200
Speaker 1: Michael vick'a all over here, just trampling people and Falcon

860
00:47:29,360 --> 00:47:32,480
Speaker 1: Stadium doing your thing. You know, d v D, d

861
00:47:32,680 --> 00:47:35,920
Speaker 1: v D the big bruiser two in the fifty pound

862
00:47:36,160 --> 00:47:39,280
Speaker 1: buzzing through the line. You need one, you'r a touchdown.

863
00:47:39,440 --> 00:47:41,480
Speaker 1: Give it to Duckete. Give it to Duckette, Give it

864
00:47:41,520 --> 00:47:44,919
Speaker 1: to t J. You know what I'm saying. You go, Okay,

865
00:47:44,960 --> 00:47:47,600
Speaker 1: that doesn't work in the real world. T J don't

866
00:47:47,719 --> 00:47:51,960
Speaker 1: have that same transition. How did you? How did you change?

867
00:47:52,000 --> 00:47:53,880
Speaker 1: How did you? How did you make that switch? And

868
00:47:53,880 --> 00:47:57,640
Speaker 1: we go tell you tell a part of your journey now, yeah,

869
00:47:57,680 --> 00:48:00,680
Speaker 1: well let's uh, I mean the and he got start

870
00:48:00,680 --> 00:48:03,680
Speaker 1: in the beginning. Man, So as a kid, as a

871
00:48:03,800 --> 00:48:07,160
Speaker 1: kid having the dream to even just I mean a kid,

872
00:48:07,680 --> 00:48:09,600
Speaker 1: what you want to do when you girl club? Everybody

873
00:48:09,680 --> 00:48:12,200
Speaker 1: raised their hand and half of them want to sing, oh,

874
00:48:12,239 --> 00:48:14,680
Speaker 1: they half want to play a sport. So I was

875
00:48:14,840 --> 00:48:17,480
Speaker 1: on the one to play a sports side. And then

876
00:48:17,560 --> 00:48:21,320
Speaker 1: to to have that that dream, and then to see

877
00:48:21,800 --> 00:48:24,880
Speaker 1: my brother, my old my middle brother Tico to eleven

878
00:48:24,960 --> 00:48:28,120
Speaker 1: years older than me. He actually um went to end

879
00:48:28,239 --> 00:48:31,120
Speaker 1: up getting a scholarship at Michigan State, became the second

880
00:48:31,160 --> 00:48:34,040
Speaker 1: all time leading Russia at the school history and kind

881
00:48:34,040 --> 00:48:36,960
Speaker 1: of paved the way. So to see that dream even

882
00:48:37,040 --> 00:48:40,160
Speaker 1: closer to home and the potential of it being more realistic,

883
00:48:40,800 --> 00:48:43,839
Speaker 1: I became I created that identity. I mean, as an

884
00:48:43,840 --> 00:48:46,000
Speaker 1: eight nine year old, I'm t J Duck at this

885
00:48:46,040 --> 00:48:49,399
Speaker 1: football start, I'm you know, I'm just pretending this. I'm

886
00:48:49,760 --> 00:48:53,520
Speaker 1: visualizing this as a kid, and throughout the years you

887
00:48:53,600 --> 00:48:57,040
Speaker 1: had checkpoints. You couldn't be an eight year old NFL player,

888
00:48:57,120 --> 00:48:59,359
Speaker 1: but you could be the best kid at the park,

889
00:48:59,600 --> 00:49:01,239
Speaker 1: and that you get older, you could be the best

890
00:49:01,360 --> 00:49:03,680
Speaker 1: kid in high school. And then you know, you keep

891
00:49:03,719 --> 00:49:06,680
Speaker 1: going rising up the ladder, but you always have that identity,

892
00:49:06,719 --> 00:49:09,359
Speaker 1: and that identity is what keeps you there. And so

893
00:49:09,520 --> 00:49:12,440
Speaker 1: t J being the identity, and then as an eight

894
00:49:12,480 --> 00:49:14,640
Speaker 1: year old kid, now you get your name calls in

895
00:49:14,680 --> 00:49:17,520
Speaker 1: the first round of the NFL Draft, you walk into

896
00:49:17,560 --> 00:49:20,320
Speaker 1: the locker room, you see your name on the NFL

897
00:49:20,480 --> 00:49:24,359
Speaker 1: jersey you got once in a lifetime. Athletes is like

898
00:49:24,600 --> 00:49:27,479
Speaker 1: Michael Vick and work done as your teammates. I mean,

899
00:49:27,719 --> 00:49:30,839
Speaker 1: these this you're at a different level. You've ascended through

900
00:49:30,960 --> 00:49:36,040
Speaker 1: all the clutter from the beginning and the trials and tribulations.

901
00:49:36,160 --> 00:49:38,920
Speaker 1: You figured out how to how to take success and

902
00:49:39,000 --> 00:49:42,759
Speaker 1: manage it and still still be hungry to excel. And

903
00:49:42,840 --> 00:49:47,000
Speaker 1: you're here and in that space you you're you're playing

904
00:49:47,000 --> 00:49:51,040
Speaker 1: your idols, your visiting dream stadiums that you've only saw

905
00:49:51,440 --> 00:49:55,000
Speaker 1: video games, and you know what I'm saying, you're using

906
00:49:55,040 --> 00:49:57,240
Speaker 1: yourself on the video game. You go to the store

907
00:49:57,280 --> 00:50:00,440
Speaker 1: and people want you in the bo job. You know,

908
00:50:01,920 --> 00:50:05,399
Speaker 1: you go anywhere and people just love that presence who

909
00:50:05,440 --> 00:50:08,920
Speaker 1: you are, what you're about. And and they've they've they've

910
00:50:08,960 --> 00:50:11,719
Speaker 1: grown with you. They saw you as a college kid

911
00:50:11,760 --> 00:50:14,960
Speaker 1: or a high school kid, and they've seen you make mistakes,

912
00:50:14,960 --> 00:50:17,879
Speaker 1: and they've seen you win championships. And then you get

913
00:50:17,960 --> 00:50:21,560
Speaker 1: to that pentacle, at that pentacle the top, and I mean,

914
00:50:21,920 --> 00:50:25,840
Speaker 1: it's it's a job just like anything else. It's a job.

915
00:50:26,440 --> 00:50:30,920
Speaker 1: You gotta come to work every day. And the difference

916
00:50:31,640 --> 00:50:35,120
Speaker 1: is in this job. This job is more passion driven.

917
00:50:35,480 --> 00:50:38,440
Speaker 1: You gotta love getting hit, you gotta love putting in

918
00:50:38,480 --> 00:50:42,359
Speaker 1: the time, you gotta love everything about it. And if

919
00:50:42,400 --> 00:50:45,000
Speaker 1: you love that, then you'll have success. You can't just

920
00:50:45,000 --> 00:50:47,959
Speaker 1: show up to your job hated pushing buttons. You'll get hurt.

921
00:50:48,600 --> 00:50:51,040
Speaker 1: You you'll let your teammates. Now, I mean that that's

922
00:50:51,080 --> 00:50:54,400
Speaker 1: not gonna work. So at the end of my my

923
00:50:54,440 --> 00:50:58,600
Speaker 1: football career, after playing for a few teams, being traded,

924
00:50:58,640 --> 00:51:02,080
Speaker 1: getting into the policy except the business, and and it

925
00:51:02,080 --> 00:51:04,840
Speaker 1: it just took the love away. That passion was gone.

926
00:51:05,400 --> 00:51:08,320
Speaker 1: And and and that being when that passion left, this

927
00:51:08,520 --> 00:51:11,440
Speaker 1: identity that I created as an eight year old, that

928
00:51:11,440 --> 00:51:15,560
Speaker 1: that just developed into this athlete, I mean, that's not

929
00:51:15,640 --> 00:51:18,839
Speaker 1: the same. There's another guy wearing forty five in Atlanta now.

930
00:51:20,600 --> 00:51:24,440
Speaker 1: So that's where it's just you get you get into

931
00:51:24,520 --> 00:51:27,799
Speaker 1: that that that I'm this, I'm that. You go into

932
00:51:27,880 --> 00:51:29,759
Speaker 1: the world and and then it's well, what are you?

933
00:51:29,840 --> 00:51:31,920
Speaker 1: What are you about? What are your rules? What are

934
00:51:31,960 --> 00:51:34,960
Speaker 1: your laws? What you believe in your heart? And at

935
00:51:35,000 --> 00:51:37,239
Speaker 1: the end of my career, man, I was questioning all

936
00:51:37,239 --> 00:51:39,239
Speaker 1: of that. I had no idea and I was just

937
00:51:39,280 --> 00:51:43,720
Speaker 1: going through what normally either made me feel good or

938
00:51:43,960 --> 00:51:49,320
Speaker 1: just going through a non thinking process of self identification,

939
00:51:49,400 --> 00:51:52,640
Speaker 1: and nothing that didn't identify with the world outside of me.

940
00:51:52,719 --> 00:51:54,400
Speaker 1: Now the n world and out of world. There was

941
00:51:54,440 --> 00:51:56,720
Speaker 1: a conflict. So I had to had to do something.

942
00:51:56,760 --> 00:51:58,279
Speaker 1: Man had to figure out what the next step is

943
00:51:58,320 --> 00:52:01,799
Speaker 1: gonna be. You know. So with that being said, what

944
00:52:01,880 --> 00:52:04,200
Speaker 1: that is said? The next step? First of all, you

945
00:52:04,239 --> 00:52:06,520
Speaker 1: know he was the eighteenth pick in the draft. I

946
00:52:06,640 --> 00:52:08,160
Speaker 1: tell him, want him to gloss over like he was

947
00:52:08,200 --> 00:52:11,080
Speaker 1: at the bottom of the first round, eighteenth pick. When

948
00:52:11,120 --> 00:52:14,120
Speaker 1: you anyway, you go top twenty, top ten is where

949
00:52:14,160 --> 00:52:17,280
Speaker 1: you you you you really want to go top fifteen,

950
00:52:17,360 --> 00:52:20,960
Speaker 1: top twenty, you number eighteen pick. Now you went from Michigan,

951
00:52:21,120 --> 00:52:24,040
Speaker 1: Northern Michigan up there. Then you come down to a

952
00:52:24,160 --> 00:52:27,960
Speaker 1: city that's a predominantly strong African American based city, which

953
00:52:28,040 --> 00:52:31,040
Speaker 1: is Atlanta. Which is Atlanta. And then but you guys

954
00:52:31,239 --> 00:52:36,320
Speaker 1: changed the African American presence at football games and and

955
00:52:36,840 --> 00:52:39,120
Speaker 1: why was that? You know, the African American community just

956
00:52:39,160 --> 00:52:41,200
Speaker 1: graphic there. You had that done. You have worked down

957
00:52:41,239 --> 00:52:45,920
Speaker 1: which is stronger community. I just brilliantly talented stud Lee

958
00:52:45,600 --> 00:52:49,520
Speaker 1: eighteenth pick in the draft, bruiser coming down, and then

959
00:52:49,560 --> 00:52:52,759
Speaker 1: you had the fleet of foot, the fastest quarterback in

960
00:52:52,760 --> 00:52:56,640
Speaker 1: the history of the NFL, and Michael Vick, why you

961
00:52:56,719 --> 00:52:58,960
Speaker 1: guys were like a like a like a like rock stars.

962
00:52:59,600 --> 00:53:02,360
Speaker 1: That's it. I mean I think that that's exactly what

963
00:53:02,360 --> 00:53:05,520
Speaker 1: what it was. And um, you know, like you said,

964
00:53:05,719 --> 00:53:09,160
Speaker 1: being from from up north in Michigan and coming down

965
00:53:09,760 --> 00:53:11,759
Speaker 1: to live in Atlanta, there was a culture that I

966
00:53:11,800 --> 00:53:16,600
Speaker 1: even learned a lot about. Yeah, you know, it's just

967
00:53:16,920 --> 00:53:19,160
Speaker 1: it was something that I just I didn't have a

968
00:53:19,239 --> 00:53:23,000
Speaker 1: chance to really experience now once was until I started

969
00:53:23,040 --> 00:53:27,920
Speaker 1: living there. And and the energy, the music, the flow,

970
00:53:28,040 --> 00:53:31,360
Speaker 1: it's so it's so real and it just touches your soul.

971
00:53:31,800 --> 00:53:35,200
Speaker 1: And I think our game, our team emulated the same thing.

972
00:53:35,760 --> 00:53:40,200
Speaker 1: Whether it was the fast, quick, it was the bruising,

973
00:53:40,280 --> 00:53:42,719
Speaker 1: it was the excitement, it was the music, it was

974
00:53:42,760 --> 00:53:45,960
Speaker 1: the DJs on the sideline. I mean, it was everything.

975
00:53:46,280 --> 00:53:51,400
Speaker 1: And and for for me that was I mean playing

976
00:53:51,440 --> 00:53:54,160
Speaker 1: in Atlanta that first year, the first couple of years there,

977
00:53:54,719 --> 00:53:57,600
Speaker 1: that was the dream as an eight year old kid.

978
00:53:57,680 --> 00:54:00,440
Speaker 1: I mean that we were winning game was I mean,

979
00:54:00,480 --> 00:54:03,960
Speaker 1: it was amazing. And then as I started to get traded.

980
00:54:04,560 --> 00:54:07,720
Speaker 1: Different cities and different teams have different cultures and different

981
00:54:07,719 --> 00:54:11,120
Speaker 1: makeups and and and that's where I mean. Some of

982
00:54:11,160 --> 00:54:13,160
Speaker 1: the teams you can see how there were success, and

983
00:54:13,200 --> 00:54:17,279
Speaker 1: others you can see how there wasn't success. And but

984
00:54:17,480 --> 00:54:19,839
Speaker 1: being in Atlanta, that was it was a special time,

985
00:54:19,920 --> 00:54:22,120
Speaker 1: man on a special place, in a special time. And

986
00:54:22,560 --> 00:54:24,720
Speaker 1: the group of guys, the team it was, it was awesome.

987
00:54:24,760 --> 00:54:27,080
Speaker 1: The city was awesome, but it still is awesome. He

988
00:54:27,200 --> 00:54:35,239
Speaker 1: still got major love and the Birds are playing great too. Now. Man,

989
00:54:34,480 --> 00:54:39,160
Speaker 1: they hurt you. I know they hurt you a couple

990
00:54:39,200 --> 00:54:42,839
Speaker 1: of years ago, like they heard everybody, man, but they

991
00:54:42,880 --> 00:54:44,960
Speaker 1: got there. You got there. The other thing, you know,

992
00:54:45,000 --> 00:54:47,120
Speaker 1: the other things like you you mentioned, you know, being

993
00:54:47,160 --> 00:54:50,439
Speaker 1: the eight team pick overall. After after I got done

994
00:54:50,480 --> 00:54:53,680
Speaker 1: playing there, I went through this depression where I was

995
00:54:53,760 --> 00:54:57,600
Speaker 1: questioning even the success I had playing football. And then

996
00:54:57,640 --> 00:54:59,919
Speaker 1: you think, like you sit back, like you were eight

997
00:55:00,000 --> 00:55:04,240
Speaker 1: teams overall in the whole world, every kid, every person

998
00:55:04,560 --> 00:55:07,680
Speaker 1: in a ten or so age range. You know what

999
00:55:07,760 --> 00:55:12,600
Speaker 1: I'm saying. You were eighteen, Like that's that's pretty phenomenal.

1000
00:55:12,840 --> 00:55:15,440
Speaker 1: And and then from there you made a team that

1001
00:55:15,840 --> 00:55:19,160
Speaker 1: the thirty thirty two teams in the league that everybody

1002
00:55:19,239 --> 00:55:20,920
Speaker 1: wants to play on, and you were able to do

1003
00:55:21,000 --> 00:55:24,200
Speaker 1: that for seven years. I mean, those were feats that

1004
00:55:24,239 --> 00:55:27,080
Speaker 1: were phenomenal without getting caught up in I didn't make

1005
00:55:27,120 --> 00:55:30,080
Speaker 1: a Super Bowl, Um didn't do this where you actually

1006
00:55:30,080 --> 00:55:31,719
Speaker 1: had the chance to do what you did and he

1007
00:55:31,880 --> 00:55:35,080
Speaker 1: loved for a long time. So that's something that that

1008
00:55:35,120 --> 00:55:37,440
Speaker 1: got clouded to during the process. So that was that

1009
00:55:37,480 --> 00:55:39,000
Speaker 1: was that's the part where you're trying to find your

1010
00:55:39,000 --> 00:55:43,240
Speaker 1: identity when you left and what I do and what

1011
00:55:43,400 --> 00:55:45,200
Speaker 1: you what you do, what you did and what you

1012
00:55:45,280 --> 00:55:47,719
Speaker 1: do now? Okay, do you have value or why would

1013
00:55:47,719 --> 00:55:50,760
Speaker 1: anybody want to recognize you for anything other than carrying

1014
00:55:50,760 --> 00:55:54,440
Speaker 1: a football? So I know and the biders saying that

1015
00:55:54,560 --> 00:55:57,759
Speaker 1: you wanted to build your brand under Todd and not

1016
00:55:58,160 --> 00:56:02,600
Speaker 1: t J Why yes, sir so Um? During this during

1017
00:56:02,880 --> 00:56:06,719
Speaker 1: when when football season, when football ended, I M doing

1018
00:56:06,760 --> 00:56:09,160
Speaker 1: a lot of questions in life and going through in

1019
00:56:09,239 --> 00:56:14,320
Speaker 1: and out of dark spaces, highs lows, and I found

1020
00:56:14,360 --> 00:56:17,719
Speaker 1: myself in a very very low place that didn't resonate

1021
00:56:17,800 --> 00:56:20,239
Speaker 1: with with who I was raised to be in and

1022
00:56:20,239 --> 00:56:23,680
Speaker 1: what it was about. And in that moment, that's when

1023
00:56:23,719 --> 00:56:26,160
Speaker 1: I really jumped into religion. Well you know think the

1024
00:56:26,239 --> 00:56:28,560
Speaker 1: great thing about it. That's why you're absolutely right. That's

1025
00:56:28,560 --> 00:56:31,000
Speaker 1: why I created this show, Money Making Conversations so people

1026
00:56:31,000 --> 00:56:33,480
Speaker 1: can hear these stories and also hear the background and

1027
00:56:33,520 --> 00:56:36,359
Speaker 1: the secrets to success. And you wouldn't to tell people. Look,

1028
00:56:36,600 --> 00:56:38,640
Speaker 1: I went to a place that I wasn't happy, but

1029
00:56:38,680 --> 00:56:43,040
Speaker 1: it motivated me to change physically, mentally and spiritually. And

1030
00:56:43,040 --> 00:56:45,239
Speaker 1: these changes make me who I am today. Not so

1031
00:56:45,400 --> 00:56:48,600
Speaker 1: much that I can't forget my past, but also the

1032
00:56:48,640 --> 00:56:52,840
Speaker 1: past it was just a foundation. And there are people

1033
00:56:52,840 --> 00:56:55,359
Speaker 1: called mentors. Your biggest mentor just happened to be your

1034
00:56:55,400 --> 00:56:59,680
Speaker 1: oldest brother, as a final relationship that you can believe in,

1035
00:57:00,040 --> 00:57:03,080
Speaker 1: ladies and gentlemen, final relationship that you can depend on

1036
00:57:03,239 --> 00:57:06,920
Speaker 1: because you cannot be successful by yourself. Mr Duckett, I

1037
00:57:06,960 --> 00:57:09,000
Speaker 1: want to thank you for coming on my show. I

1038
00:57:09,040 --> 00:57:13,480
Speaker 1: hope we're friends, man, brother, If we friends, DJ come

1039
00:57:13,480 --> 00:57:18,280
Speaker 1: off that last see Michigan State, Calamazoo, The Big Brother

1040
00:57:18,840 --> 00:57:20,840
Speaker 1: and Man. You keep winning brother and know you got

1041
00:57:20,920 --> 01:08:54,720
Speaker 1: a friend of Rashan McDonald Much love. M Listening makes

1042
01:08:54,800 --> 01:08:57,759
Speaker 1: us smarter, more connected people. It makes us better partners,

1043
01:08:57,800 --> 01:09:00,559
Speaker 1: parents and leaders and there's no better place to start

1044
01:09:00,600 --> 01:09:04,240
Speaker 1: listening than Audible. Audible is where so many inspiring voices

1045
01:09:04,240 --> 01:09:07,320
Speaker 1: and compelling stories open listeners up to new experiences in

1046
01:09:07,360 --> 01:09:10,439
Speaker 1: ways of thinking. Audible members now get more than ever before.

1047
01:09:10,680 --> 01:09:13,800
Speaker 1: Members choose three titles every month, one audiobook plus two

1048
01:09:13,800 --> 01:09:16,840
Speaker 1: Audible originals that you can't hear anywhere else. Members also

1049
01:09:16,880 --> 01:09:19,559
Speaker 1: have unlimited access to more than a hundred audio guided

1050
01:09:19,600 --> 01:09:23,439
Speaker 1: fitness and meditation programs. Audible delivers best sellers, business, self

1051
01:09:23,479 --> 01:09:27,280
Speaker 1: improvement memoirs, and more, all professionally narrated by actors, authors,

1052
01:09:27,280 --> 01:09:31,320
Speaker 1: and motivational superstars like Rachel Hollis, David Goggins, and Mel Robbins.

1053
01:09:31,400 --> 01:09:33,800
Speaker 1: Audible members can also get free access to the New

1054
01:09:33,880 --> 01:09:36,920
Speaker 1: York Times, Wall Street Journal, and Washington Post delivered daily

1055
01:09:36,960 --> 01:09:39,439
Speaker 1: to the Audible app. With a convenient app, members can

1056
01:09:39,479 --> 01:09:42,559
Speaker 1: access Audible any time at the gym, while commuting or

1057
01:09:42,640 --> 01:09:44,960
Speaker 1: on the go, and on any device will always pick

1058
01:09:45,120 --> 01:09:48,080
Speaker 1: right back up where you left off. Audible also offers

1059
01:09:48,080 --> 01:09:50,840
Speaker 1: free and easy audiobook exchanges. Credits you can roll over

1060
01:09:50,880 --> 01:09:53,639
Speaker 1: for a year in a library you keep forever even

1061
01:09:53,640 --> 01:09:56,240
Speaker 1: if you cancel. Explore all the ways listening on Audible

1062
01:09:56,280 --> 01:09:59,920
Speaker 1: can help improve mind, body, and soul with entertainment, inform

1063
01:10:00,040 --> 01:10:02,639
Speaker 1: nation and inspiration. You can get titles from your favorite

1064
01:10:02,680 --> 01:10:05,599
Speaker 1: i Heeart talent such as Chelsea Handler, Danny Shapiro, Charlemagne

1065
01:10:05,640 --> 01:10:08,160
Speaker 1: the God, and Bobby Bones on Audible. Start listening now

1066
01:10:08,160 --> 01:10:10,840
Speaker 1: with a thirty day Audible trial and your first audiobook

1067
01:10:10,840 --> 01:10:14,080
Speaker 1: plus two Audible originals, are free. Visit audible dot com,

1068
01:10:14,280 --> 01:10:17,400
Speaker 1: slash I heart or text i heeart to five hundred

1069
01:10:17,439 --> 01:10:18,200
Speaker 1: five hundred