1 00:00:00,840 --> 00:00:01,560 Speaker 1: Kutbooms. 2 00:00:02,400 --> 00:00:05,480 Speaker 2: If you thought four hours a day, twelve hundred minutes 3 00:00:05,519 --> 00:00:09,320 Speaker 2: a week was enough, think again. He's the last remnants 4 00:00:09,320 --> 00:00:12,600 Speaker 2: of the old republic, a sol fashion of fairness. He 5 00:00:12,680 --> 00:00:15,600 Speaker 2: treats crackheads in the ghetto gutter the same as the 6 00:00:15,720 --> 00:00:17,600 Speaker 2: rich pill poppers in the penthouse. 7 00:00:18,200 --> 00:00:18,480 Speaker 1: Wow. 8 00:00:18,720 --> 00:00:22,440 Speaker 2: The Clearinghouse of Hot takes break free for something special. 9 00:00:22,800 --> 00:00:30,760 Speaker 2: The Fifth Hour with Ben Mallard starts right now. 10 00:00:29,080 --> 00:00:32,600 Speaker 1: In the air everywhere. 11 00:00:32,840 --> 00:00:36,440 Speaker 3: The Fifth Hour with Me, Ben Mahler and Danny G 12 00:00:36,760 --> 00:00:40,280 Speaker 3: Radio and a happy, happy Saturday. 13 00:00:40,400 --> 00:00:41,800 Speaker 1: College football. 14 00:00:42,840 --> 00:00:45,280 Speaker 3: Yeah, all day long, college for We had NFL football 15 00:00:45,360 --> 00:00:48,800 Speaker 3: last night as we slide into the sixth day of September. 16 00:00:48,880 --> 00:00:52,440 Speaker 3: And you just got me to Danny G is under weather. 17 00:00:52,880 --> 00:00:55,840 Speaker 3: Hopefully my man Danny G will be good enough to 18 00:00:55,920 --> 00:01:00,720 Speaker 3: join us tomorrow morning for the mail bag. And you 19 00:01:00,840 --> 00:01:03,920 Speaker 3: got me. So I stayed up, and I really didn't 20 00:01:03,960 --> 00:01:08,000 Speaker 3: stay up that late. It's rather early here on the 21 00:01:08,000 --> 00:01:11,560 Speaker 3: West Coast, but I watched the game there on Friday 22 00:01:11,640 --> 00:01:13,679 Speaker 3: night on the YouTube. I thought it was on regular 23 00:01:13,720 --> 00:01:17,399 Speaker 3: TV in LA because the Chargers are plausibly an LA 24 00:01:17,480 --> 00:01:22,080 Speaker 3: team and Justin Herbert three hundred and eighteen yards passing, 25 00:01:22,200 --> 00:01:26,160 Speaker 3: not one, not two, but three touchdowns, no interceptions, ran 26 00:01:26,280 --> 00:01:29,360 Speaker 3: for thirty two yards. That's the first three hundred yard 27 00:01:29,400 --> 00:01:33,360 Speaker 3: three touchdown game since Week ten of the twenty twenty 28 00:01:33,480 --> 00:01:38,080 Speaker 3: three season for Justin Herbert. And a lot of passes, 29 00:01:38,560 --> 00:01:42,040 Speaker 3: a lot of passes to the wide receiver room there 30 00:01:42,080 --> 00:01:44,520 Speaker 3: for the Chargers eighty two over eighty two percent of 31 00:01:44,520 --> 00:01:48,240 Speaker 3: his passes for Herbert, the most he's ever targeted wide 32 00:01:48,280 --> 00:01:51,200 Speaker 3: receivers in a single game in his NFL career. So 33 00:01:51,440 --> 00:01:56,080 Speaker 3: very unusual these international games. I was, I did take 34 00:01:56,080 --> 00:01:58,000 Speaker 3: the Chiefs, and so I lost that game. On Benny 35 00:01:58,080 --> 00:02:00,800 Speaker 3: versus the pen. We actually gonna talk more Benny versus 36 00:02:00,880 --> 00:02:02,960 Speaker 3: the penny here in a couple of minutes got the 37 00:02:02,960 --> 00:02:07,000 Speaker 3: cyber swamp and mouthwash madness. But as far as the 38 00:02:07,760 --> 00:02:10,200 Speaker 3: Chiefs and the Chargers game, the better story is in 39 00:02:10,240 --> 00:02:11,360 Speaker 3: the losing locker room. 40 00:02:11,520 --> 00:02:14,360 Speaker 1: That is where the story is. And you look at. 41 00:02:14,280 --> 00:02:19,160 Speaker 3: The game, and it was really a domination situation by 42 00:02:20,120 --> 00:02:24,079 Speaker 3: the Chargers. Now that the stats don't really indicate that, 43 00:02:24,160 --> 00:02:28,680 Speaker 3: because the yardage was rather close, the first downs were 44 00:02:28,800 --> 00:02:32,960 Speaker 3: rather close. The big difference in this game was that 45 00:02:33,480 --> 00:02:38,200 Speaker 3: the Chargers were able to get some big plays. They 46 00:02:38,280 --> 00:02:41,640 Speaker 3: were able to make some wild plays, and the Chiefs, 47 00:02:42,360 --> 00:02:43,079 Speaker 3: you know, they had. 48 00:02:42,960 --> 00:02:45,639 Speaker 1: A couple of them. But in the big picture, it 49 00:02:45,800 --> 00:02:46,519 Speaker 1: just seemed. 50 00:02:46,200 --> 00:02:48,920 Speaker 3: Watching the game in real time that the Chargers were 51 00:02:49,560 --> 00:02:52,200 Speaker 3: leading the race and the Chiefs were going uphill the 52 00:02:52,360 --> 00:02:55,960 Speaker 3: entire way. And there was an injury early on for 53 00:02:56,080 --> 00:02:58,919 Speaker 3: Kansas City, and you look at Mahomes and Mahomes ran 54 00:02:59,080 --> 00:03:01,960 Speaker 3: for fifty fifty seven yards. He had two ordered fifty 55 00:03:01,960 --> 00:03:05,520 Speaker 3: eight yards passing, but a lot of dink and dunk 56 00:03:05,639 --> 00:03:09,040 Speaker 3: and this, you know, those short passes. For the most part, 57 00:03:09,120 --> 00:03:13,400 Speaker 3: he averaged Mahomes thirty nine pass attempts twenty four completions, 58 00:03:13,400 --> 00:03:16,639 Speaker 3: averaged a six point six yards per pass attempt. Now, 59 00:03:16,680 --> 00:03:21,720 Speaker 3: remember the standard in the NFL seven the baseline is 60 00:03:21,760 --> 00:03:25,240 Speaker 3: about seven is average. So if you're above that, you're 61 00:03:25,280 --> 00:03:27,600 Speaker 3: pretty good. If you're below that, you're not doing so good. 62 00:03:28,160 --> 00:03:32,040 Speaker 3: And justin Herbert averaged nine point four yards per reception, 63 00:03:32,240 --> 00:03:37,800 Speaker 3: and he spread the ball around. McConkie had six catches, 64 00:03:38,320 --> 00:03:41,440 Speaker 3: Johnston had five catches for seventy nine yards. 65 00:03:42,360 --> 00:03:43,920 Speaker 1: There were three or four. 66 00:03:43,800 --> 00:03:47,840 Speaker 3: Charger pass catchers that did a solid job in that 67 00:03:47,920 --> 00:03:50,600 Speaker 3: game last night, And so the Chargers get off to 68 00:03:50,640 --> 00:03:52,360 Speaker 3: the good start, and for the Chiefs, there like, oh 69 00:03:52,360 --> 00:03:57,120 Speaker 3: my god, they lost a divisional game, and Mahomes in 70 00:03:57,200 --> 00:04:00,480 Speaker 3: the offense, they didn't look all that gray. There was 71 00:04:00,520 --> 00:04:04,200 Speaker 3: that missed extra point that totally fed up things and 72 00:04:05,160 --> 00:04:09,480 Speaker 3: just did not help the process or process. The Chiefs 73 00:04:10,400 --> 00:04:13,560 Speaker 3: their first three drives for rather block. They started out 74 00:04:13,680 --> 00:04:18,640 Speaker 3: punt punt, punt, and so the Chargers had built up 75 00:04:19,400 --> 00:04:21,880 Speaker 3: a ten to nothing lead, they had a thirteen to 76 00:04:22,040 --> 00:04:25,640 Speaker 3: three lead, and then the Chiefs came back and they 77 00:04:25,800 --> 00:04:29,840 Speaker 3: would have would have tied the game, and then that 78 00:04:30,480 --> 00:04:33,719 Speaker 3: touchdown that would have made it thirteen to thirteen, Bucker 79 00:04:34,320 --> 00:04:38,279 Speaker 3: missed the extra point wide right, and that created a 80 00:04:38,320 --> 00:04:40,719 Speaker 3: situation where the Chiefs had to go for two, and 81 00:04:40,760 --> 00:04:43,479 Speaker 3: then they didn't get the two. The two point attempt failed, 82 00:04:43,520 --> 00:04:46,360 Speaker 3: and so then they were playing uphill and they went 83 00:04:46,400 --> 00:04:50,320 Speaker 3: from they could have been tied at twenty down twenty 84 00:04:50,360 --> 00:04:53,360 Speaker 3: to eighteen. Then the Chargers scored another touchdown, so it's 85 00:04:53,360 --> 00:04:56,760 Speaker 3: a nine point game, and then the math on that 86 00:04:57,040 --> 00:05:00,640 Speaker 3: was a problem, but we'll get away from that. On 87 00:05:00,920 --> 00:05:03,800 Speaker 3: this part. We got the cyber swamp and the mouthwash madness. 88 00:05:03,839 --> 00:05:07,120 Speaker 3: Will start with this on a college football Saturday on 89 00:05:07,160 --> 00:05:10,239 Speaker 3: the fifth Hour here a spin off of the Overnight 90 00:05:10,279 --> 00:05:12,880 Speaker 3: You my guy Danny, Do you feel better? He'll be back, 91 00:05:13,480 --> 00:05:16,200 Speaker 3: hopefully tomorrow, But we begin with this. So after two 92 00:05:16,440 --> 00:05:24,719 Speaker 3: years under the NBC, polished roof, big major national broadcasting company. 93 00:05:24,720 --> 00:05:26,200 Speaker 1: But what an honor it was to work for them. 94 00:05:26,279 --> 00:05:27,719 Speaker 1: I've had two different runs at NBC. 95 00:05:27,839 --> 00:05:31,559 Speaker 3: I had one back in the twenty ten, twenty eleven, 96 00:05:31,640 --> 00:05:35,599 Speaker 3: twenty twelve period of my life and more recently. But 97 00:05:35,640 --> 00:05:40,000 Speaker 3: Benny versus the Penny now wanders into the wilderness of YouTube. 98 00:05:40,279 --> 00:05:42,400 Speaker 3: You might know by now if you follow me on 99 00:05:42,560 --> 00:05:45,760 Speaker 3: social media. It is not so much a move as 100 00:05:45,800 --> 00:05:51,039 Speaker 3: it is a rebirth, or perhaps a recalibration, trading the 101 00:05:51,320 --> 00:05:57,200 Speaker 3: corporate umbrella for the wild wild West, And I do 102 00:05:57,320 --> 00:05:59,800 Speaker 3: mean the wild wild West where the sheriff is an 103 00:05:59,800 --> 00:06:04,120 Speaker 3: hour algorithm and the saloon owner sells credibility by the pint. 104 00:06:04,240 --> 00:06:06,960 Speaker 3: So you can call this if you want, manifest destiny 105 00:06:07,040 --> 00:06:11,440 Speaker 3: with ring lights and all that. It sounds somewhat noble. 106 00:06:12,279 --> 00:06:14,040 Speaker 3: Some would say, hey, this is the way to do it. 107 00:06:14,040 --> 00:06:17,120 Speaker 3: You're being very noble. It's independence. Some would say rebellious. 108 00:06:18,640 --> 00:06:20,560 Speaker 3: Now I have a problem with all of those big 109 00:06:20,600 --> 00:06:25,480 Speaker 3: words noble, independent, rebellious. The problem is this, I've experienced 110 00:06:25,520 --> 00:06:27,520 Speaker 3: a little bit, and I'm just starting out here as 111 00:06:27,520 --> 00:06:33,080 Speaker 3: a YouTuber. The issue I have is that YouTube. While 112 00:06:33,120 --> 00:06:37,279 Speaker 3: it is a wonderful, wonderful place with all kinds of 113 00:06:37,360 --> 00:06:43,080 Speaker 3: amazing content, YouTube is like every other digital pastor, it 114 00:06:43,120 --> 00:06:47,120 Speaker 3: isn't really the field of dreams. It presents itself to be, right. 115 00:06:47,160 --> 00:06:51,080 Speaker 3: It pretends to be this field of dreams where anybody 116 00:06:51,240 --> 00:06:53,240 Speaker 3: can just all of a sudden pop up and become 117 00:06:53,279 --> 00:06:57,359 Speaker 3: a star and make a lot of money. And it 118 00:06:57,440 --> 00:07:02,080 Speaker 3: confirms what of my beliefs that it is the matrix 119 00:07:02,760 --> 00:07:04,720 Speaker 3: with an algorithm. 120 00:07:04,360 --> 00:07:05,480 Speaker 1: For a gatekeeper. Right. 121 00:07:05,600 --> 00:07:10,640 Speaker 3: It is a carnival midway of smoke and mirrors. It's 122 00:07:10,680 --> 00:07:15,040 Speaker 3: a funhouse reflection where the guy who yells the loudest 123 00:07:15,040 --> 00:07:17,640 Speaker 3: gets the biggest stuff to animal and all that. Myself 124 00:07:17,640 --> 00:07:23,000 Speaker 3: and Tom Looney are diving headfirst into this gooey ooey 125 00:07:23,560 --> 00:07:25,880 Speaker 3: cyber swamp, and we are armed with what what do 126 00:07:25,880 --> 00:07:28,280 Speaker 3: we have? What are our weapons? We have a microphone? Check, 127 00:07:28,880 --> 00:07:30,920 Speaker 3: we have a camera. I have a camera right on 128 00:07:30,960 --> 00:07:34,880 Speaker 3: my computer here. Check somewhat a sense of humor, possibly 129 00:07:35,640 --> 00:07:40,120 Speaker 3: football shape, penny. We got that now we were already 130 00:07:40,600 --> 00:07:43,920 Speaker 3: already dabbling in this world. We've already found out that 131 00:07:44,320 --> 00:07:48,280 Speaker 3: in the land of independent creators wink wink, nod nod, 132 00:07:48,960 --> 00:07:54,320 Speaker 3: independence is open to interpretation, and independence is off and 133 00:07:54,360 --> 00:07:58,480 Speaker 3: as real as professional wrestling going back to the eighties 134 00:07:58,480 --> 00:08:01,480 Speaker 3: and the nineties and the two thousand tens in the 135 00:08:01,520 --> 00:08:06,560 Speaker 3: twenty twenties. So yes, it is true. You can be 136 00:08:06,680 --> 00:08:11,600 Speaker 3: on YouTube. The problem is to matter on YouTube, you 137 00:08:11,760 --> 00:08:15,240 Speaker 3: need to know whose palm degrease, and I don't know 138 00:08:15,560 --> 00:08:19,119 Speaker 3: for sure who's palm degrease. You need to know whose 139 00:08:19,160 --> 00:08:22,680 Speaker 3: ego you have to stroke and how to package reality 140 00:08:22,840 --> 00:08:27,360 Speaker 3: into the neatest, most clickable thumbnails. Now, the independent creator 141 00:08:27,480 --> 00:08:31,640 Speaker 3: often has as much independence as a Hollywood studio actor 142 00:08:31,720 --> 00:08:33,400 Speaker 3: back in the day. I remember reading about this when 143 00:08:33,440 --> 00:08:37,320 Speaker 3: I was younger, the Hollywood studio actors that had contracts 144 00:08:37,320 --> 00:08:41,160 Speaker 3: in the nineteen forties, and good luck on that right. 145 00:08:41,800 --> 00:08:45,480 Speaker 3: Even like the Three Stooges iconic in their era, they 146 00:08:45,480 --> 00:08:47,600 Speaker 3: didn't make hardly any money, and they had no idea 147 00:08:47,679 --> 00:08:49,440 Speaker 3: that they were as famous as they were because they 148 00:08:49,480 --> 00:08:51,280 Speaker 3: were just under a studio contract. 149 00:08:51,720 --> 00:08:53,440 Speaker 1: It's wild story if you want to go down that 150 00:08:53,559 --> 00:08:54,120 Speaker 1: rabbit hole. 151 00:08:54,600 --> 00:08:56,480 Speaker 3: Some good books have been written about that there's some 152 00:08:56,520 --> 00:08:59,560 Speaker 3: good stuff online about the Stooges and not knowing, not 153 00:08:59,679 --> 00:09:01,880 Speaker 3: real life, the impact they were having on the culture 154 00:09:02,360 --> 00:09:04,400 Speaker 3: because they were just it was a job. They were 155 00:09:04,520 --> 00:09:06,920 Speaker 3: under contract and that was that. But you look at 156 00:09:06,920 --> 00:09:13,480 Speaker 3: the independent creator and it's all big business. It's agents, 157 00:09:13,520 --> 00:09:16,920 Speaker 3: it's managers, it's investors, all of them lurking off camera, 158 00:09:17,559 --> 00:09:22,400 Speaker 3: curating the illusion of independence and freedom and pulling yourself 159 00:09:22,480 --> 00:09:25,040 Speaker 3: up from the bootstraps and all that. Give you an example, 160 00:09:25,160 --> 00:09:29,040 Speaker 3: mister Beast. We saw mister Beasts last night. For some reason, 161 00:09:29,080 --> 00:09:31,400 Speaker 3: the NFL thinks that that's going to grow their audience. 162 00:09:31,679 --> 00:09:35,120 Speaker 3: Spoiler alert, that's dumb. Anyway, mister Beast was not built 163 00:09:35,200 --> 00:09:39,200 Speaker 3: in a day. He was also not built in the 164 00:09:39,240 --> 00:09:42,480 Speaker 3: basement of his home somewhere in South Carolina. He was 165 00:09:42,559 --> 00:09:49,120 Speaker 3: built with investors, managers, lawyers, and the machine, the machine 166 00:09:49,240 --> 00:09:52,040 Speaker 3: that makes it look like he's just a kid with 167 00:09:52,160 --> 00:09:56,040 Speaker 3: a big idea, just a kid with a big idea 168 00:09:56,120 --> 00:09:57,160 Speaker 3: that happened to make it. 169 00:09:57,280 --> 00:10:00,520 Speaker 1: That's all it is. And you're like, what, well, not 170 00:10:01,120 --> 00:10:04,000 Speaker 1: so much, not so much. 171 00:10:04,800 --> 00:10:08,120 Speaker 3: And it's like the line from the late Great Casey 172 00:10:08,200 --> 00:10:10,400 Speaker 3: Case and keep your feet on the ground and keep 173 00:10:10,480 --> 00:10:14,720 Speaker 3: reaching for the stars. Well, in this case, mister Beast 174 00:10:15,240 --> 00:10:18,360 Speaker 3: again a bunch of other people around him. 175 00:10:18,559 --> 00:10:21,240 Speaker 1: I'm not knocking mister Beast. That's just the reality. 176 00:10:21,480 --> 00:10:25,480 Speaker 3: A lot of people don't realize that the big stars 177 00:10:25,520 --> 00:10:30,360 Speaker 3: on YouTube that are very popular, mister Beast, Kai Sennett, 178 00:10:30,679 --> 00:10:35,920 Speaker 3: the Costco guys, these independent stars are all are run 179 00:10:36,000 --> 00:10:40,120 Speaker 3: by people headquartered in New York boardrooms, groomed by management 180 00:10:40,200 --> 00:10:46,440 Speaker 3: firms who know that the attention currency is where it's at. 181 00:10:46,559 --> 00:10:46,719 Speaker 1: Right. 182 00:10:47,240 --> 00:10:49,880 Speaker 3: It's all about the marketing of these people, and it 183 00:10:49,960 --> 00:10:53,520 Speaker 3: is pay to play. It's not a dirty secret on 184 00:10:53,640 --> 00:10:58,520 Speaker 3: YouTube or the other social media channels. It's a business model. 185 00:10:59,520 --> 00:11:02,960 Speaker 3: And followers and views are a commodity. We all know that, 186 00:11:03,679 --> 00:11:07,200 Speaker 3: and they are traded in a market worth hundreds of 187 00:11:07,360 --> 00:11:11,200 Speaker 3: millions of dollars. The amount of money that is tossed 188 00:11:11,240 --> 00:11:15,839 Speaker 3: around it is crazy. And the Internet is a great 189 00:11:15,880 --> 00:11:21,440 Speaker 3: case study on perception versus reality and the fact that 190 00:11:21,520 --> 00:11:26,480 Speaker 3: perception is reality on social media, perception is manufactured that 191 00:11:26,720 --> 00:11:30,040 Speaker 3: a channel. I'll tell you this, right, So there's two 192 00:11:30,160 --> 00:11:34,480 Speaker 3: channels and both of them are doing food reviews. You 193 00:11:34,600 --> 00:11:38,720 Speaker 3: have a channel with one hundred thousand followers, and you 194 00:11:38,760 --> 00:11:42,480 Speaker 3: have a channel with one hundred followers, right, So who 195 00:11:42,520 --> 00:11:44,840 Speaker 3: you're going to pay more since attention to you can say, well, 196 00:11:44,960 --> 00:11:47,199 Speaker 3: the channel with one hundred thousand that's got more trust, 197 00:11:47,400 --> 00:11:50,600 Speaker 3: trust that's more trustworthy, is more credible, while a channel 198 00:11:50,600 --> 00:11:53,240 Speaker 3: with one hundred followers might as well be broadcasting to 199 00:11:53,280 --> 00:11:53,880 Speaker 3: the furniture. 200 00:11:54,800 --> 00:11:54,959 Speaker 1: Right. 201 00:11:55,000 --> 00:11:57,440 Speaker 3: And by the way, our channel Benny versus the Penny 202 00:11:57,480 --> 00:11:59,600 Speaker 3: has about like two hundred followers or whatever. 203 00:12:00,120 --> 00:12:02,280 Speaker 1: So these because we just started, but. 204 00:12:02,280 --> 00:12:05,520 Speaker 3: The psychology is as old as the Emperor's new clothes. 205 00:12:05,559 --> 00:12:09,640 Speaker 1: If everyone else sees it, it. 206 00:12:08,360 --> 00:12:12,680 Speaker 3: Must be real. Nobody checks the stitching. They just nod 207 00:12:13,480 --> 00:12:17,360 Speaker 3: at the shine and the buying and the selling. And 208 00:12:17,360 --> 00:12:18,920 Speaker 3: this is something I've had my eyes open to. I 209 00:12:18,960 --> 00:12:20,640 Speaker 3: always knew this was going on. But the buying and 210 00:12:20,679 --> 00:12:26,360 Speaker 3: selling of followers is no different from printing counterfeit money. 211 00:12:26,400 --> 00:12:29,880 Speaker 1: And it's not even illegal. It isn't. 212 00:12:30,240 --> 00:12:34,319 Speaker 3: It circulates, it inflates, it deceives, and no. 213 00:12:34,160 --> 00:12:35,040 Speaker 1: One audits it. 214 00:12:35,640 --> 00:12:37,959 Speaker 3: There's nobody saying, well, wait a minute, that person's got 215 00:12:37,960 --> 00:12:42,359 Speaker 3: a bunch of fake followers, because everyone is benefiting from 216 00:12:42,559 --> 00:12:46,240 Speaker 3: the counterfeit. It's a Ponzi scheme where everyone is cashing 217 00:12:46,280 --> 00:12:50,360 Speaker 3: in on this. The illusion of popularity, and I was 218 00:12:50,400 --> 00:12:51,760 Speaker 3: reading a story a couple weeks back. 219 00:12:51,800 --> 00:12:55,000 Speaker 1: I think I mentioned it to you on this podcast. 220 00:12:55,600 --> 00:12:58,040 Speaker 3: Remember the story of there was a couple of musicians 221 00:12:58,080 --> 00:13:03,720 Speaker 3: who became famous on TikTok and then they agreed to 222 00:13:03,800 --> 00:13:06,320 Speaker 3: go out and perform in front of a live audience, 223 00:13:06,320 --> 00:13:11,440 Speaker 3: so they had to sell tickets. And I believe the 224 00:13:11,440 --> 00:13:14,000 Speaker 3: story I'm paraphrasing this, I don't have it in front 225 00:13:14,040 --> 00:13:18,440 Speaker 3: of me, is that they couldn't sell enough tickets to 226 00:13:18,480 --> 00:13:22,040 Speaker 3: cover the costs of the crew and the travel and 227 00:13:22,080 --> 00:13:24,720 Speaker 3: all that to make this happen, because it turned out, 228 00:13:25,200 --> 00:13:28,280 Speaker 3: while they had hundreds of millions of people that were 229 00:13:28,320 --> 00:13:33,839 Speaker 3: watching their music online, they weren't real people. They were 230 00:13:33,880 --> 00:13:36,520 Speaker 3: fake and so the amount of real people was not 231 00:13:36,679 --> 00:13:40,240 Speaker 3: enough to sell out a venue, but the illusion was 232 00:13:40,280 --> 00:13:43,280 Speaker 3: they were very popular. It is a multi million dollar 233 00:13:43,440 --> 00:13:48,160 Speaker 3: industry that hums beneath the surface. It's like a black market, 234 00:13:48,200 --> 00:13:53,720 Speaker 3: bizarre behind the town square, and everyone pretends not to notice. 235 00:13:54,640 --> 00:13:57,000 Speaker 3: It is the Komodo dragon in the room because the 236 00:13:57,080 --> 00:14:01,640 Speaker 3: facade keeps that circus a lot and well a million 237 00:14:01,800 --> 00:14:05,320 Speaker 3: followers at one point, maybe it did mean a million people. 238 00:14:05,960 --> 00:14:09,760 Speaker 3: Now a million followers can mean half a million bots, 239 00:14:10,960 --> 00:14:15,720 Speaker 3: quarter million engagement farm accounts overseas, and the rest die 240 00:14:15,760 --> 00:14:18,199 Speaker 3: hards who don't even know they're part of the hustle. 241 00:14:18,960 --> 00:14:21,520 Speaker 3: That's the thing, right, that's the thing. And that's why 242 00:14:21,560 --> 00:14:25,360 Speaker 3: I say, well, there's nobody that's really hurting from any 243 00:14:25,400 --> 00:14:28,480 Speaker 3: of this, because what ends up happening. It's kind of 244 00:14:28,480 --> 00:14:30,920 Speaker 3: like you open up a restaurant and if you want 245 00:14:30,960 --> 00:14:33,440 Speaker 3: to create a little bit of buzz about the restaurant, 246 00:14:33,560 --> 00:14:37,160 Speaker 3: you pay people to stand in front of the restaurant 247 00:14:37,360 --> 00:14:40,720 Speaker 3: and then they'll be out of curiosities. People that would 248 00:14:40,840 --> 00:14:42,480 Speaker 3: never have gone to the restaurant and say, well, this 249 00:14:42,560 --> 00:14:43,600 Speaker 3: place must be popular. 250 00:14:43,720 --> 00:14:45,480 Speaker 1: Why don't we go to that restaurant. Well, there's nobody 251 00:14:45,480 --> 00:14:47,160 Speaker 1: actually at that restaurant. It's all paid actors. Well we 252 00:14:47,160 --> 00:14:48,800 Speaker 1: don't know their paid actors. They're online. Looks like they 253 00:14:48,800 --> 00:14:50,440 Speaker 1: want to enjoy the food, so let's go there. 254 00:14:50,720 --> 00:14:53,480 Speaker 3: Another example of that is the shopping cart, the buggy, 255 00:14:54,200 --> 00:14:58,560 Speaker 3: the shopping cart. So we talked about this on this podcast, 256 00:14:58,560 --> 00:15:02,280 Speaker 3: but the origins of the the shopping cart leave. It 257 00:15:02,280 --> 00:15:08,080 Speaker 3: started at Oklahoma, but originally it was emasculating. Women did 258 00:15:08,120 --> 00:15:09,960 Speaker 3: not want to push the cart because it you know 259 00:15:10,160 --> 00:15:12,840 Speaker 3: something like moms do, and they're like, unless if you 260 00:15:12,840 --> 00:15:14,600 Speaker 3: didn't have kids or I don't know, I'm not a 261 00:15:15,160 --> 00:15:15,880 Speaker 3: I don't want to be. 262 00:15:16,080 --> 00:15:17,080 Speaker 1: Type cast as that. 263 00:15:17,560 --> 00:15:20,320 Speaker 3: And men didn't want to push carts because it was emasculating. 264 00:15:20,800 --> 00:15:25,240 Speaker 3: So what they did to encourage people to use shopping 265 00:15:25,280 --> 00:15:29,360 Speaker 3: carts is they got really beautiful women and really beautiful men, 266 00:15:30,360 --> 00:15:33,960 Speaker 3: paid actors to go to the stores and walk around 267 00:15:34,040 --> 00:15:37,680 Speaker 3: with the carts and pretend like they were shopping. And 268 00:15:37,720 --> 00:15:41,320 Speaker 3: so they would do that, and then the regular Hoi, POLLOI, 269 00:15:41,960 --> 00:15:44,400 Speaker 3: the flotsam and the jetsum would see this and they'd 270 00:15:44,400 --> 00:15:45,800 Speaker 3: be like, hey, those are good looking people. 271 00:15:46,240 --> 00:15:47,360 Speaker 1: I want to be like them. 272 00:15:47,800 --> 00:15:50,320 Speaker 3: So what I'm going to do is I'm going to 273 00:15:50,320 --> 00:15:53,160 Speaker 3: push the cart like them because they're good looking people. 274 00:15:53,200 --> 00:15:57,200 Speaker 3: Maybe I'll become better looking. And that is a true story, 275 00:15:57,240 --> 00:16:00,600 Speaker 3: Hand to God. That's how the shopping cart became a 276 00:16:00,720 --> 00:16:04,680 Speaker 3: mainstream thing. But it's the same concept on social media, 277 00:16:04,760 --> 00:16:07,320 Speaker 3: like you have fake followers and then you gain real 278 00:16:07,360 --> 00:16:10,359 Speaker 3: followers because people are easily hornswaggled. 279 00:16:11,040 --> 00:16:13,240 Speaker 1: They just are. They just are. 280 00:16:13,880 --> 00:16:18,080 Speaker 3: And you look at these following numbers, it's like baseball attendance. 281 00:16:18,520 --> 00:16:21,200 Speaker 3: When I was a kid in the nineteen eighties. The 282 00:16:21,280 --> 00:16:25,400 Speaker 3: announced attendance bore no resemblance to who was actually there 283 00:16:25,440 --> 00:16:30,600 Speaker 3: in the ballpark, and the reality is whatever the algorithm. 284 00:16:30,160 --> 00:16:34,520 Speaker 1: Says it is. No one again is. 285 00:16:34,480 --> 00:16:37,280 Speaker 3: Doing any inventory on what's real and what's counterfeit and 286 00:16:37,320 --> 00:16:40,400 Speaker 3: all that. So for Benny versus the Penny, which we 287 00:16:40,480 --> 00:16:43,280 Speaker 3: need your help. You can follow that Benny vs. Penny 288 00:16:43,400 --> 00:16:49,040 Speaker 3: at Benny Vspenny on YouTube. That means to us that 289 00:16:49,760 --> 00:16:53,520 Speaker 3: the penny may have to be cannibalized. I've been studying this, 290 00:16:53,640 --> 00:16:59,040 Speaker 3: and there's an art to YouTube, and you people do 291 00:16:59,200 --> 00:17:04,760 Speaker 3: not do not generally watch long form content. So Benny 292 00:17:04,840 --> 00:17:08,560 Speaker 3: versuspent about half an hour forty minutes every week. What 293 00:17:08,680 --> 00:17:10,840 Speaker 3: we likely will have to do at some point is 294 00:17:10,880 --> 00:17:15,080 Speaker 3: chop that up into smaller, bite sized pieces and just 295 00:17:15,280 --> 00:17:16,240 Speaker 3: instead we'll. 296 00:17:16,040 --> 00:17:16,800 Speaker 1: Have long form. 297 00:17:16,840 --> 00:17:18,359 Speaker 3: But then we're going to have to have short form 298 00:17:19,000 --> 00:17:22,160 Speaker 3: because that's the way the game is played, and attention 299 00:17:22,359 --> 00:17:25,359 Speaker 3: spans are now measured in seconds, not minutes. 300 00:17:26,119 --> 00:17:28,159 Speaker 1: We're all a bunch of goldfish swimming around. 301 00:17:28,400 --> 00:17:32,679 Speaker 3: So welcome to the YouTube casino, where the odds are 302 00:17:32,880 --> 00:17:39,560 Speaker 3: long and the attention spans are short, and the house rules. 303 00:17:39,600 --> 00:17:43,400 Speaker 3: But maybe just maybe there's a little bit of room 304 00:17:43,400 --> 00:17:50,200 Speaker 3: there for an honest game in this crooked canival. So 305 00:17:50,240 --> 00:17:53,000 Speaker 3: we'll see the NFL season kicks off for real the 306 00:17:53,080 --> 00:17:55,960 Speaker 3: Mary we had a couple of appetizers with the game 307 00:17:56,000 --> 00:17:57,439 Speaker 3: back on Thursday, where. 308 00:17:57,320 --> 00:17:59,640 Speaker 1: The Eagles won, and then the Chargers on Friday. 309 00:17:59,640 --> 00:18:03,560 Speaker 3: The NFL season, though, remains a weekly TV drama O 310 00:18:03,800 --> 00:18:09,600 Speaker 3: rama assume without a script, assume without a script, and 311 00:18:09,880 --> 00:18:13,919 Speaker 3: unlike the algorithms, you know, we actually care about the 312 00:18:13,960 --> 00:18:16,600 Speaker 3: results and all that. Now, if we can cut through 313 00:18:16,600 --> 00:18:19,840 Speaker 3: the clutter on Benny versus the Penny with just wit, 314 00:18:20,280 --> 00:18:24,000 Speaker 3: candor and a little old fashioned stubbornness, then maybe just 315 00:18:24,160 --> 00:18:27,919 Speaker 3: maybe Benny versus the Penny can survive outside of that 316 00:18:28,119 --> 00:18:32,280 Speaker 3: NBC corral and all that. Now, it's not going to 317 00:18:32,320 --> 00:18:36,359 Speaker 3: be easy, it's not going to be fair. Then again, 318 00:18:36,680 --> 00:18:40,040 Speaker 3: I would argue that makes it all that much much 319 00:18:40,080 --> 00:18:42,199 Speaker 3: sweeter because my experience in broadcasting I've been doing this 320 00:18:42,240 --> 00:18:44,560 Speaker 3: a long time, is you actually have to build an 321 00:18:44,600 --> 00:18:46,240 Speaker 3: audience up, but it's a real audience. 322 00:18:46,280 --> 00:18:47,439 Speaker 1: There's no shortcuts. 323 00:18:47,480 --> 00:18:49,560 Speaker 3: On social media, there's a lot of shortcuts, like if 324 00:18:49,560 --> 00:18:52,320 Speaker 3: somebody wanted to I've forgotten emails from people in the past, 325 00:18:52,320 --> 00:18:53,840 Speaker 3: they're like, hey, I work in social media. I can 326 00:18:53,880 --> 00:18:56,080 Speaker 3: get you know, so many followers and all that, and 327 00:18:56,119 --> 00:18:58,200 Speaker 3: I always turned that down. Now, if somebody wants to 328 00:18:58,280 --> 00:18:59,920 Speaker 3: do that, I'm not against it. I'm not going to 329 00:19:00,000 --> 00:19:02,040 Speaker 3: go out and solicit it. But if somebody wants to 330 00:19:02,119 --> 00:19:05,440 Speaker 3: do it, but we need your help. And really I 331 00:19:05,640 --> 00:19:08,120 Speaker 3: believe we have a big enough audience based on when 332 00:19:08,160 --> 00:19:09,320 Speaker 3: I started this fifth. 333 00:19:09,160 --> 00:19:11,960 Speaker 1: Hour podcast, I was like, who the hell's going to 334 00:19:12,000 --> 00:19:12,680 Speaker 1: listen to that crap? 335 00:19:13,680 --> 00:19:16,639 Speaker 3: And I always said, if the numbers are bad, if 336 00:19:16,720 --> 00:19:20,040 Speaker 3: no one's listening to this thing, then I'm not going 337 00:19:20,119 --> 00:19:22,040 Speaker 3: to do it. It's not worth my time. Time is 338 00:19:22,080 --> 00:19:23,639 Speaker 3: the most valuable thing we have. I'm not going to 339 00:19:23,720 --> 00:19:26,959 Speaker 3: bother doing the podcast. And the numbers have steadily climbed. 340 00:19:27,040 --> 00:19:30,080 Speaker 3: We've done very well with this podcast. Are we Joe Rogan? No, 341 00:19:30,160 --> 00:19:32,520 Speaker 3: we're not Joe Rogan? Are we Adam Carolla? No, we're 342 00:19:32,520 --> 00:19:36,399 Speaker 3: not Adam Corola. But however, in our little niche stay 343 00:19:36,480 --> 00:19:38,560 Speaker 3: in your lane, as LeVar Ball likes to say, we 344 00:19:38,640 --> 00:19:40,240 Speaker 3: have been able to build up a good following and 345 00:19:40,359 --> 00:19:41,400 Speaker 3: Danny G's helped a lot. 346 00:19:42,359 --> 00:19:43,080 Speaker 1: We was a stretch. 347 00:19:43,119 --> 00:19:45,200 Speaker 3: We were losing people, we were bleeding. We had a 348 00:19:45,240 --> 00:19:47,400 Speaker 3: lot of politics on the podcast. People got all upset 349 00:19:47,400 --> 00:19:50,200 Speaker 3: about that, freaked out, lost their mind. And so the 350 00:19:50,320 --> 00:19:54,080 Speaker 3: numbers have been very good. And we can just take 351 00:19:54,480 --> 00:19:58,280 Speaker 3: a good chunk of this and put it there on 352 00:19:58,560 --> 00:20:03,080 Speaker 3: Benny Vspenny on YouTube. Get your kids to sign up. Well, 353 00:20:03,119 --> 00:20:04,800 Speaker 3: I don't want to set up there. Those are a 354 00:20:04,840 --> 00:20:07,800 Speaker 3: bunch of old's talking football. Just do it, little Johnny, 355 00:20:07,960 --> 00:20:09,960 Speaker 3: come on, help your dad out, all right? You know 356 00:20:10,320 --> 00:20:12,680 Speaker 3: that kind of thing helps us out. That does help 357 00:20:12,760 --> 00:20:14,639 Speaker 3: us out. It would help a lot if they actually 358 00:20:14,720 --> 00:20:22,240 Speaker 3: watched the show. So it's not smooth, double churned or 359 00:20:22,320 --> 00:20:25,800 Speaker 3: slow churned Vanilla. It's gonna be rocky road. It's gonna 360 00:20:25,800 --> 00:20:28,840 Speaker 3: be rocky road. But with a little help from my 361 00:20:29,040 --> 00:20:32,480 Speaker 3: friend that would be you. And we are on a mission, 362 00:20:32,720 --> 00:20:34,240 Speaker 3: on a mission to follow it. 363 00:20:34,280 --> 00:20:34,560 Speaker 1: The show. 364 00:20:34,760 --> 00:20:36,480 Speaker 3: You know, it's nothing looked quite as good as I 365 00:20:36,560 --> 00:20:39,520 Speaker 3: wanted to look. I wanted to look good. I want 366 00:20:39,800 --> 00:20:41,320 Speaker 3: I want to look just like the TV show. But 367 00:20:41,400 --> 00:20:43,200 Speaker 3: the TV show had thirty people working on it. We 368 00:20:43,320 --> 00:20:46,040 Speaker 3: have two, so it's a lot different. But if you 369 00:20:46,280 --> 00:20:51,199 Speaker 3: just follow the channel, subscribe to Benny Vspenny, and if 370 00:20:51,240 --> 00:20:53,920 Speaker 3: you put a review, a comment, in there. You watch 371 00:20:54,040 --> 00:20:58,080 Speaker 3: the videos. Man, would that be cool? That would help 372 00:20:58,160 --> 00:21:00,520 Speaker 3: us out, you know, help us fight again. It's the 373 00:21:00,640 --> 00:21:05,160 Speaker 3: machine and really try to do this organically, and then 374 00:21:05,960 --> 00:21:09,600 Speaker 3: it's a self fulfilling prophecy where if you do build 375 00:21:09,680 --> 00:21:13,800 Speaker 3: up a base and eventually we can move on to 376 00:21:13,920 --> 00:21:16,560 Speaker 3: something bigger and better. Now turn the page on that. 377 00:21:17,680 --> 00:21:21,280 Speaker 3: I would like to address a moment that happened on 378 00:21:21,320 --> 00:21:24,920 Speaker 3: the Overnight Show earlier this week. I got several emails 379 00:21:24,960 --> 00:21:26,760 Speaker 3: about this, and I thought this would be the perfect 380 00:21:26,800 --> 00:21:31,520 Speaker 3: form because this podcast the fifth Hour plausibly you're listening 381 00:21:31,520 --> 00:21:34,720 Speaker 3: because you are a next level fan. Legends like Lucky, 382 00:21:34,880 --> 00:21:40,240 Speaker 3: Tony alf the Alien, Opiner, ferg Dog, Mister nice Guy, 383 00:21:40,520 --> 00:21:43,520 Speaker 3: Jonathan and Delaware. These are big time heavy hitters in 384 00:21:43,560 --> 00:21:48,800 Speaker 3: the Malin Militia, big balls, Bob, and they listen to 385 00:21:48,920 --> 00:21:51,800 Speaker 3: this podcast. So this is just like a tight knit 386 00:21:51,920 --> 00:21:55,960 Speaker 3: group that we've got here. So every radio show, I'm 387 00:21:56,000 --> 00:21:58,000 Speaker 3: gonna go a little zen on you. So every radio 388 00:21:58,080 --> 00:22:01,480 Speaker 3: show worth its salt as a cast of characters. That's 389 00:22:01,560 --> 00:22:04,960 Speaker 3: my belief on talk radio. And if you don't have that, you're. 390 00:22:04,840 --> 00:22:07,040 Speaker 1: Not doing it right. You're not doing it right. 391 00:22:07,520 --> 00:22:10,600 Speaker 3: So there's gotta be to do a radio show the 392 00:22:10,720 --> 00:22:19,119 Speaker 3: right way, there's gotta be rasmatash. There's characters orbiting whoever 393 00:22:19,200 --> 00:22:21,920 Speaker 3: the host is. In this case, it's me like satellites, 394 00:22:22,400 --> 00:22:26,119 Speaker 3: some are closer to the Sun than others. Some are 395 00:22:26,800 --> 00:22:31,040 Speaker 3: burping and some are burning, some are burning up in 396 00:22:31,160 --> 00:22:35,000 Speaker 3: re entry, some others just kind of drifting forever in 397 00:22:35,080 --> 00:22:38,439 Speaker 3: their own strange you know, just kind of a strange 398 00:22:38,480 --> 00:22:42,159 Speaker 3: path around the cosmos. But ours happens to include a 399 00:22:42,280 --> 00:22:46,560 Speaker 3: man on the Malord Militia named mouthwash Mike. So mouthwash 400 00:22:46,680 --> 00:22:50,640 Speaker 3: Mike called up the other night and was really disheveled 401 00:22:50,720 --> 00:22:54,680 Speaker 3: and all that. And some people have feelings about this, 402 00:22:55,720 --> 00:22:57,960 Speaker 3: and some people reached out to me. Some of you 403 00:22:58,160 --> 00:23:02,000 Speaker 3: think we are celebrating mouthwash Mic, others that we are 404 00:23:02,119 --> 00:23:05,680 Speaker 3: exploiting him. Some of you have written into tell me 405 00:23:05,760 --> 00:23:11,720 Speaker 3: your concerns. Others with amusement, and still others with kind 406 00:23:11,800 --> 00:23:15,200 Speaker 3: of righteous indigestion indignation. If I could talk to that, 407 00:23:15,280 --> 00:23:20,080 Speaker 3: what else this righteous indignation that the Ben Maler Show, 408 00:23:20,240 --> 00:23:23,800 Speaker 3: the nighttime airways of Fox Sports Radio would beam this 409 00:23:24,119 --> 00:23:27,840 Speaker 3: voice of mouthwash Mike to six hundred plus radio stations 410 00:23:27,880 --> 00:23:32,720 Speaker 3: around the world. And that's fine. That's the business and 411 00:23:32,760 --> 00:23:34,639 Speaker 3: all that stuff. That's what I say, right, that's the 412 00:23:34,800 --> 00:23:37,840 Speaker 3: exchange rate of talk radio. But I would like to 413 00:23:37,960 --> 00:23:41,080 Speaker 3: reset the board. I want to reset the board here 414 00:23:41,760 --> 00:23:46,040 Speaker 3: because we did not find mouthwash mic. 415 00:23:46,400 --> 00:23:47,080 Speaker 1: He found us. 416 00:23:47,119 --> 00:23:50,200 Speaker 3: I think it's very important. Like some of you don't 417 00:23:50,320 --> 00:23:53,600 Speaker 3: understand how this works. You don't understand any of this works. 418 00:23:54,240 --> 00:23:56,480 Speaker 3: So let me just pause and I'll reset again. I 419 00:23:56,680 --> 00:23:58,720 Speaker 3: did not go out and find mouthwash Mike. 420 00:23:58,800 --> 00:23:59,840 Speaker 1: He found us. Mike. 421 00:24:00,200 --> 00:24:03,760 Speaker 3: Not an algorithm. It's not a targeted ad. It's not 422 00:24:03,880 --> 00:24:07,560 Speaker 3: a viral clip. It's not some made up chat GPT voice. 423 00:24:07,640 --> 00:24:11,880 Speaker 1: It's none of that. He found us. 424 00:24:12,680 --> 00:24:12,800 Speaker 2: You know. 425 00:24:13,119 --> 00:24:15,639 Speaker 3: That's that's the way it is. It's not because of 426 00:24:15,760 --> 00:24:18,840 Speaker 3: a server in Menlo Park thinking that you'll like it. 427 00:24:20,480 --> 00:24:25,040 Speaker 3: He is the purest, in the purest sense, broadcast. That 428 00:24:25,200 --> 00:24:29,880 Speaker 3: is what broadcast is broadcasting. He's out there. You don't 429 00:24:29,880 --> 00:24:34,040 Speaker 3: know who he is. You stumbled across him. Maybe it 430 00:24:34,200 --> 00:24:40,320 Speaker 3: is the magic of radio. It's not narrow casting. It's broadcasting. 431 00:24:40,760 --> 00:24:43,119 Speaker 3: It's not narrow casting to your taste. It's not a 432 00:24:44,280 --> 00:24:48,000 Speaker 3: it's not some Spotify playlist. It's it's a street lamp. 433 00:24:48,119 --> 00:24:51,600 Speaker 3: It shines for everybody. It's not just made for you, 434 00:24:51,760 --> 00:24:55,680 Speaker 3: it's for anybody. And this guy, Mike, I'm not gonna 435 00:24:55,680 --> 00:24:57,520 Speaker 3: sit here and pretend that he doesn't shine. 436 00:24:57,280 --> 00:24:59,080 Speaker 1: Weird, because he does. He's very weird. 437 00:25:00,000 --> 00:25:02,679 Speaker 3: This is a man who once showed up to our 438 00:25:02,760 --> 00:25:07,600 Speaker 3: listener event, the Malar Meet and greet with a half 439 00:25:07,920 --> 00:25:12,120 Speaker 3: drunk bottle of a quit that's the Walmart brand original 440 00:25:12,240 --> 00:25:17,000 Speaker 3: anti septic mouthwash, the gold bottle be kind you buy 441 00:25:17,359 --> 00:25:21,040 Speaker 3: at Walmart when you're giving, you're giving a couple of 442 00:25:21,080 --> 00:25:24,119 Speaker 3: bucks on your EBT card and you can't afford a 443 00:25:24,160 --> 00:25:24,680 Speaker 3: brand name. 444 00:25:25,520 --> 00:25:27,359 Speaker 1: And he would wave that around like. 445 00:25:27,480 --> 00:25:33,120 Speaker 3: A championship belt, a totem passport. Our guy mouthwash, Mike, 446 00:25:33,720 --> 00:25:38,400 Speaker 3: who this guy has given us amazing stories. He tried 447 00:25:38,440 --> 00:25:41,680 Speaker 3: to get us to go swim at the Bolagio fountains. 448 00:25:42,320 --> 00:25:44,480 Speaker 3: He swims there like it's his private country club. 449 00:25:44,920 --> 00:25:46,400 Speaker 1: We are not allowed to do that. You're not allowed 450 00:25:46,440 --> 00:25:48,159 Speaker 1: to swim. I do it anyway. What are they gonna do? 451 00:25:48,560 --> 00:25:50,120 Speaker 1: They're gonna come drag me out of the water. 452 00:25:51,000 --> 00:25:53,359 Speaker 3: So he does that right, swimming at the Bolagio founds, 453 00:25:53,960 --> 00:25:57,040 Speaker 3: and he'll scale the fence over at Caesar's Palace like 454 00:25:57,280 --> 00:26:02,080 Speaker 3: Spider Man, spider Many man after a three day bender. 455 00:26:02,840 --> 00:26:05,200 Speaker 1: So does this sound tragic? Yes? 456 00:26:06,320 --> 00:26:10,199 Speaker 3: Yes, a man who is addicted to the Walmart Equate 457 00:26:10,320 --> 00:26:13,320 Speaker 3: original anti separtic mouthwash does not sound good. 458 00:26:14,000 --> 00:26:17,440 Speaker 1: Does it sound comic? Yes, it does. 459 00:26:18,480 --> 00:26:22,320 Speaker 3: And in the dissonance of this is kind of a 460 00:26:22,359 --> 00:26:25,719 Speaker 3: whole point. Mike mouthwash. Mike is a character on an 461 00:26:25,760 --> 00:26:29,440 Speaker 3: overnight radio show. That is what he is, and in 462 00:26:29,560 --> 00:26:32,159 Speaker 3: many ways he is, whether you want to admit it 463 00:26:32,280 --> 00:26:35,520 Speaker 3: or not, part of the show's mythology. Now, and this 464 00:26:35,680 --> 00:26:37,320 Speaker 3: is not new, and some of you are new to 465 00:26:37,359 --> 00:26:38,919 Speaker 3: the show, and God bless you for joining us. 466 00:26:38,960 --> 00:26:40,359 Speaker 1: Thank God for that. But those of you that have 467 00:26:40,440 --> 00:26:41,280 Speaker 1: been with me a long. 468 00:26:41,200 --> 00:26:49,360 Speaker 3: Time, sports radio, especially overnight sports talk radio, has always 469 00:26:49,400 --> 00:26:55,040 Speaker 3: been fueled by the bazaar, but in my era of 470 00:26:55,160 --> 00:27:00,880 Speaker 3: sports radio by what I'd call booze infested poets. Booze 471 00:27:01,280 --> 00:27:05,480 Speaker 3: infested poets, Benny's booze infested poets. These are some of 472 00:27:05,520 --> 00:27:08,679 Speaker 3: the most important people that have helped prop me up, 473 00:27:08,720 --> 00:27:11,520 Speaker 3: put me on a pedestal legends like the Great Genie 474 00:27:11,560 --> 00:27:17,879 Speaker 3: in Medford, Jimmy Ray from Tampa Bay beer drinking Brian Moonshine, 475 00:27:18,040 --> 00:27:21,960 Speaker 3: Mark you can build a wing in the Hall of 476 00:27:22,080 --> 00:27:26,119 Speaker 3: Fame of radio callers for these people. Now, some of 477 00:27:26,200 --> 00:27:28,080 Speaker 3: you know who these people are. Genie Metford was a 478 00:27:28,160 --> 00:27:29,960 Speaker 3: very big star. She's been gone for a number of years. 479 00:27:30,000 --> 00:27:34,160 Speaker 3: Jimmy Ray from Tampa Bay beer drinking, Brian Moonshine Mark, 480 00:27:34,240 --> 00:27:38,399 Speaker 3: all important names. All of them important names, right, And 481 00:27:38,520 --> 00:27:42,719 Speaker 3: they all lived on the fringes of society that they 482 00:27:42,760 --> 00:27:45,920 Speaker 3: would thrive at two or three in the morning on 483 00:27:46,000 --> 00:27:52,200 Speaker 3: the phone to the Ben Maller Show. That was their Broadway, 484 00:27:52,600 --> 00:27:55,520 Speaker 3: that was their Carnegie Hall, that was their big stage. 485 00:27:56,240 --> 00:28:00,200 Speaker 3: And the thing is, you cannot manufacture this. I tell people, well, 486 00:28:00,520 --> 00:28:03,800 Speaker 3: I have friends of mine. They're in the social media world. 487 00:28:03,840 --> 00:28:06,119 Speaker 3: That's their only world. It's like, it's totally different than 488 00:28:06,160 --> 00:28:10,040 Speaker 3: what I do. What I do is I can't It's different. 489 00:28:10,160 --> 00:28:13,119 Speaker 3: It's a different skill set. You cannot manufacturers. You cannot 490 00:28:14,040 --> 00:28:18,840 Speaker 3: program mouthwash mic into existence in chat GPT. He exists 491 00:28:19,160 --> 00:28:24,679 Speaker 3: in the wild, in hospital emergency rooms, in jail cells, 492 00:28:24,960 --> 00:28:29,480 Speaker 3: on sidewalks, sleeping in Las Vegas with a mouthful of 493 00:28:29,560 --> 00:28:34,600 Speaker 3: anti septic courage. Now, we don't use him any more 494 00:28:34,680 --> 00:28:37,600 Speaker 3: than a lighthouse us as a shipwreck. We just shine 495 00:28:37,640 --> 00:28:40,640 Speaker 3: a light and sometimes he sails into it. 496 00:28:40,720 --> 00:28:44,520 Speaker 1: I give out the number, and whoever calls calls, whoever 497 00:28:44,680 --> 00:28:45,280 Speaker 1: calls calls. 498 00:28:45,520 --> 00:28:50,520 Speaker 3: If you're looking for dignity, right, it's there. It's not 499 00:28:50,800 --> 00:28:56,080 Speaker 3: some kind of hallmark kind of dignity. Mouthwash Mic. He 500 00:28:56,200 --> 00:29:01,120 Speaker 3: may be a mess, but he is authentic. Yeah, and 501 00:29:01,240 --> 00:29:03,040 Speaker 3: that to me, that's important. We live in an era 502 00:29:03,160 --> 00:29:07,040 Speaker 3: where everything is curated, staged and polished for likes and 503 00:29:07,200 --> 00:29:11,720 Speaker 3: retweets and all that crap, and on some level in 504 00:29:11,800 --> 00:29:16,720 Speaker 3: the multiverse, there's a certain nobility in that that he 505 00:29:16,920 --> 00:29:23,400 Speaker 3: is the opposite of filtered. It is raw, unfiltered, unprocessed. 506 00:29:23,520 --> 00:29:28,320 Speaker 3: That's mouthwashed Mike. And we don't know how mike story. 507 00:29:28,120 --> 00:29:28,520 Speaker 1: Is going to end. 508 00:29:28,520 --> 00:29:31,880 Speaker 3: We don't know how mouthwashed Mike's story is going to 509 00:29:31,960 --> 00:29:35,680 Speaker 3: ultimately end. And while I suspect it will not be 510 00:29:35,760 --> 00:29:38,560 Speaker 3: a pretty ending and it's not going to go that well, 511 00:29:39,960 --> 00:29:44,120 Speaker 3: that is not my role in this story. I am 512 00:29:44,280 --> 00:29:46,040 Speaker 3: just doing a talk show and those that want to 513 00:29:46,040 --> 00:29:49,200 Speaker 3: be part can be part. We have encouraged mouthwash Mic 514 00:29:49,280 --> 00:29:52,880 Speaker 3: to get the proper help, and he has chosen to 515 00:29:53,120 --> 00:29:57,360 Speaker 3: not listen to us. However, for now and however long 516 00:29:57,440 --> 00:30:01,040 Speaker 3: this lasts, we're just going to enjoy it. Mouthwash Mike 517 00:30:01,160 --> 00:30:05,000 Speaker 3: is part of our family. He's part of our chorus. 518 00:30:05,120 --> 00:30:10,320 Speaker 3: He's just another voice on the overnight opera. And that's 519 00:30:10,840 --> 00:30:12,880 Speaker 3: what this is, right. The Mallard Militias a bunch of 520 00:30:13,000 --> 00:30:16,040 Speaker 3: random people that have come together to provide entertainment to 521 00:30:16,120 --> 00:30:18,680 Speaker 3: other people that would never call a radio show characters. 522 00:30:19,480 --> 00:30:21,560 Speaker 1: Some are louder than others. 523 00:30:21,400 --> 00:30:24,400 Speaker 3: Like Scream and Steven or Scream and Steve, and others 524 00:30:24,440 --> 00:30:26,760 Speaker 3: are rather quiet, and a lot of you will never 525 00:30:26,880 --> 00:30:32,000 Speaker 3: call the show. And like all the great characters who 526 00:30:32,120 --> 00:30:34,400 Speaker 3: have wandered on to the stage on the Ben Maler 527 00:30:34,480 --> 00:30:42,520 Speaker 3: Show before mouthwash Mike, he makes what we do bigger, stranger, fun, 528 00:30:43,400 --> 00:30:49,400 Speaker 3: and just more alive. Because radio overnight radio kind of 529 00:30:49,440 --> 00:30:55,080 Speaker 3: like mouthwash. It's not meant to be spit out. It's 530 00:30:55,240 --> 00:30:59,320 Speaker 3: meant to be swallowed whole. Of course, I say mouthwash. 531 00:30:59,320 --> 00:31:01,680 Speaker 3: If your mouthwash, Mike, you swallow a hole. For most people, 532 00:31:01,720 --> 00:31:06,120 Speaker 3: you're not supposed to swallow mouthwash. But what we do, 533 00:31:06,600 --> 00:31:10,200 Speaker 3: you're just supposed to absorb and enjoy. All Right, On 534 00:31:10,320 --> 00:31:12,440 Speaker 3: that note, we will get out. Hopefully Danny g will 535 00:31:12,520 --> 00:31:16,120 Speaker 3: join me tomorrow for the mail Bag. Got a full 536 00:31:16,240 --> 00:31:20,840 Speaker 3: day of college football today. We're looking forward to that. 537 00:31:20,960 --> 00:31:24,280 Speaker 3: I will be perusing I got a lot going on today, 538 00:31:24,280 --> 00:31:26,240 Speaker 3: but I will be watching the college football. I will 539 00:31:26,320 --> 00:31:29,000 Speaker 3: probably watch most of it on my phone as I 540 00:31:29,040 --> 00:31:32,440 Speaker 3: will not be home today of some things I have 541 00:31:32,560 --> 00:31:38,600 Speaker 3: to do. My presence has been requested at multiple events. Why, 542 00:31:39,400 --> 00:31:42,160 Speaker 3: I couldn't tell you. I'm being dragged. But I will 543 00:31:42,200 --> 00:31:45,600 Speaker 3: make the most of those events. We'll see where that 544 00:31:46,680 --> 00:31:49,040 Speaker 3: where that ends up leading us, where that ends up 545 00:31:49,080 --> 00:31:51,360 Speaker 3: leading us. But there are some interesting gambles we'll see. 546 00:31:51,440 --> 00:31:53,960 Speaker 3: I can't imagine arch Manning is going to have. That's 547 00:31:53,960 --> 00:31:56,960 Speaker 3: an early game this morning here our time here on 548 00:31:57,000 --> 00:32:00,240 Speaker 3: the West coast. But Texas plays San Jose State, which 549 00:32:00,360 --> 00:32:02,280 Speaker 3: is a just what the doctor ordered the game for 550 00:32:02,440 --> 00:32:05,600 Speaker 3: arch Manning to put up four touchdown passes and three 551 00:32:05,680 --> 00:32:09,880 Speaker 3: hundred yards against the Spartans old Spartey of San Jose 552 00:32:10,080 --> 00:32:13,560 Speaker 3: and San Jose State, and then Texas can get back 553 00:32:14,200 --> 00:32:15,040 Speaker 3: on track. 554 00:32:14,920 --> 00:32:15,680 Speaker 1: In that game. 555 00:32:15,920 --> 00:32:20,880 Speaker 3: And then there's not too many really great matchups today. 556 00:32:20,880 --> 00:32:24,280 Speaker 3: I guess Oklahoma State, which is not ranked, and Oregon 557 00:32:25,240 --> 00:32:28,520 Speaker 3: that should be pretty good. That you know it is 558 00:32:28,600 --> 00:32:31,160 Speaker 3: a big point spread, as a big point spread in 559 00:32:31,240 --> 00:32:34,360 Speaker 3: that game, but you'd assume the position. 560 00:32:34,920 --> 00:32:38,960 Speaker 1: That you should get at least half a game. 561 00:32:38,840 --> 00:32:41,040 Speaker 3: From Oklahoma State, and then again, the big one wud 562 00:32:41,040 --> 00:32:43,600 Speaker 3: be Michigan and Oklahoma a couple of blue bloods. That 563 00:32:43,760 --> 00:32:49,680 Speaker 3: game not until tonight in beautiful Norman, Oklahoma, one of 564 00:32:49,720 --> 00:32:53,280 Speaker 3: the great venues of college football. All Right, anyway, we'll 565 00:32:53,480 --> 00:32:55,360 Speaker 3: watch all that, We'll deal with that at another time, 566 00:32:55,440 --> 00:32:56,280 Speaker 3: mailbag tomorrow. 567 00:32:56,320 --> 00:32:59,880 Speaker 1: Have a great rest of your Saturday. And as Danny 568 00:33:00,080 --> 00:33:08,040 Speaker 1: G would say, later skater or was that Austa pasta? Now? Yeah, 569 00:33:08,280 --> 00:33:10,760 Speaker 1: and don't forget. Don't forget to follow Benny vs. 570 00:33:10,880 --> 00:33:14,840 Speaker 3: Penny at Benny Vspenny on YouTube at Benny Vspenny on YouTube. 571 00:33:15,080 --> 00:33:15,800 Speaker 1: Have a great day. 572 00:33:16,800 --> 00:33:17,720 Speaker 3: Gotta murder, I gotta go