1 00:00:00,760 --> 00:00:03,800 Speaker 1: This is the Benn and Ashley I Almost Famous Podcast 2 00:00:03,840 --> 00:00:08,680 Speaker 1: with I R Radio. Welcome to an all new episode 3 00:00:08,720 --> 00:00:12,280 Speaker 1: of the Almost Famous Podcast. First off, big thanks to 4 00:00:12,360 --> 00:00:17,160 Speaker 1: our friends at best Egg for sponsoring this special financial episode. 5 00:00:17,640 --> 00:00:20,520 Speaker 1: One of the biggest financial pain points I see people 6 00:00:20,560 --> 00:00:24,320 Speaker 1: facing today is the high interest debt. It's a trap 7 00:00:24,400 --> 00:00:28,120 Speaker 1: that makes it nearly impossible to escape. Most of us 8 00:00:28,280 --> 00:00:32,440 Speaker 1: have experienced some sort of debt. Uh if it's loans, 9 00:00:33,360 --> 00:00:36,320 Speaker 1: a car payment. Uh, sometimes it's even a house payment. 10 00:00:36,320 --> 00:00:39,040 Speaker 1: That's kind of haunting us and sitting over us. I 11 00:00:39,080 --> 00:00:41,640 Speaker 1: have a buddy, uh, one of my best friends in 12 00:00:41,680 --> 00:00:45,560 Speaker 1: the world, who has been struggling with debt ever since college. 13 00:00:46,280 --> 00:00:49,839 Speaker 1: And it was credit card debt. It was compounding on 14 00:00:49,880 --> 00:00:53,159 Speaker 1: itself every month. He could not get in front of it. Uh, 15 00:00:53,200 --> 00:00:58,080 Speaker 1: he couldn't sleep, he was anxious. I was anxious for him. 16 00:00:58,240 --> 00:01:03,280 Speaker 1: We kind of wrote that together. Debt is a really, 17 00:01:03,320 --> 00:01:07,200 Speaker 1: really unfortunate thing that happens in life, sometimes due to 18 00:01:07,200 --> 00:01:08,880 Speaker 1: our own choices, a lot of times just due to 19 00:01:08,880 --> 00:01:12,440 Speaker 1: what life brings about. Inflation right now is making debt 20 00:01:12,480 --> 00:01:15,080 Speaker 1: even worse. Uh. And as I said before, it can 21 00:01:15,160 --> 00:01:19,920 Speaker 1: cause physical issues like loss of sleep, uh stress. Uh. 22 00:01:19,959 --> 00:01:21,600 Speaker 1: You can always be thinking about how you're gonna make 23 00:01:21,600 --> 00:01:26,040 Speaker 1: your next payments. Uh. It's impossible to save also while 24 00:01:26,200 --> 00:01:29,640 Speaker 1: you are paying off this debt, and then it compounds 25 00:01:29,800 --> 00:01:33,000 Speaker 1: over and over month over month, uh, and it kind 26 00:01:33,000 --> 00:01:35,080 Speaker 1: of sits like a cloud over the top of you. 27 00:01:35,680 --> 00:01:38,080 Speaker 1: When you're dealing with high interest debt, it's important to 28 00:01:38,080 --> 00:01:43,080 Speaker 1: turn the bus around quickly. Consolidating high interest debt into 29 00:01:43,120 --> 00:01:46,320 Speaker 1: one payment is the smart way to get under control. 30 00:01:46,600 --> 00:01:49,120 Speaker 1: The guys I think do it better than anyone else 31 00:01:49,520 --> 00:01:52,920 Speaker 1: is our friends at best Egg. This is what best 32 00:01:52,960 --> 00:01:55,560 Speaker 1: egg can offer you. If you're somebody sitting out there 33 00:01:55,560 --> 00:01:58,320 Speaker 1: with debt right now best egg. Working with best Egg, 34 00:01:58,360 --> 00:02:01,520 Speaker 1: the goal is to end up with one monthly payment 35 00:02:01,800 --> 00:02:04,560 Speaker 1: that's way lower than all the other bills combine, so 36 00:02:04,600 --> 00:02:07,480 Speaker 1: you kind of wrap it off together. It's super easy 37 00:02:07,640 --> 00:02:10,040 Speaker 1: to get onto best egg. It's an online app. You 38 00:02:10,040 --> 00:02:13,119 Speaker 1: can just do it a couple of minutes. Loans are 39 00:02:13,160 --> 00:02:16,320 Speaker 1: funded fast. You're not waiting weeks upon weeks to see 40 00:02:16,360 --> 00:02:19,800 Speaker 1: if you've got accepted for this loan. Sometimes it's like 41 00:02:19,880 --> 00:02:22,799 Speaker 1: even a one day approval. So you wrap all this up. 42 00:02:22,880 --> 00:02:25,760 Speaker 1: You get a lower interest rate, which makes it easier 43 00:02:25,840 --> 00:02:27,760 Speaker 1: to pay off you can pay it off in one 44 00:02:27,800 --> 00:02:30,280 Speaker 1: monthly payments. You're not trying to find all the places 45 00:02:30,919 --> 00:02:32,640 Speaker 1: that you owe money to. You can just do it 46 00:02:32,680 --> 00:02:35,560 Speaker 1: all at once. And with best eggs Financial Health tools, 47 00:02:36,240 --> 00:02:39,000 Speaker 1: you can monitor your credit score and use the credit 48 00:02:39,040 --> 00:02:43,720 Speaker 1: simulator tools to help make informed decisions. For example, what 49 00:02:43,800 --> 00:02:46,600 Speaker 1: would happen if I took out an auto loan payment. 50 00:02:46,639 --> 00:02:48,360 Speaker 1: It's a good question question a lot of us have 51 00:02:48,440 --> 00:02:51,520 Speaker 1: to ask. These are super helpful tools, But until you 52 00:02:51,560 --> 00:02:54,400 Speaker 1: pay down your debt, your bills and obligations with crazy 53 00:02:54,440 --> 00:02:57,400 Speaker 1: high interest rates, it's hard to accomplish your money goals. 54 00:02:57,680 --> 00:03:00,720 Speaker 1: I tell everyone, don't wait to fix the problems. The 55 00:03:00,800 --> 00:03:04,919 Speaker 1: longer you wait, the harder it is to fix. That's 56 00:03:04,919 --> 00:03:08,040 Speaker 1: why I'm a big fan of Best Egg, huge fan 57 00:03:08,120 --> 00:03:11,919 Speaker 1: of paying all that debt down, that high interest stuff 58 00:03:11,960 --> 00:03:15,040 Speaker 1: off with a great personal loan like best Egg offers, 59 00:03:15,520 --> 00:03:18,480 Speaker 1: you can accomplish your money goals when you stay on track, 60 00:03:18,680 --> 00:03:23,000 Speaker 1: and Best egg Financial Health helps you do that. I'm 61 00:03:23,040 --> 00:03:25,679 Speaker 1: a best Egg fan. Check them out, and I love 62 00:03:25,720 --> 00:03:28,360 Speaker 1: you to share your best Egg success stories with me. 63 00:03:28,840 --> 00:03:31,680 Speaker 1: To learn more and read their terms and conditions, visit 64 00:03:31,800 --> 00:03:36,080 Speaker 1: best egg dot com slash almost famous now let me 65 00:03:36,120 --> 00:03:40,200 Speaker 1: introduce my friend somebody that knows a ton about finance 66 00:03:40,640 --> 00:03:44,880 Speaker 1: and life in general, Jason Tardik. So good to be here, Ben, 67 00:03:45,120 --> 00:03:47,520 Speaker 1: and it's good to be back. It's good to see you, man. Now, 68 00:03:47,520 --> 00:03:50,280 Speaker 1: this is a very special episode. Thank you too, best Egg. 69 00:03:50,640 --> 00:03:53,080 Speaker 1: We've asked you to join us today, Jason, UH to 70 00:03:53,200 --> 00:03:57,320 Speaker 1: talk a lot about personal finance, but also based on 71 00:03:57,400 --> 00:04:01,120 Speaker 1: your experience and interviews you've done, uh kind of some 72 00:04:01,240 --> 00:04:04,640 Speaker 1: of the uh financial situations and how people make money 73 00:04:05,040 --> 00:04:07,640 Speaker 1: from the show. Are you cool with that? Um? I 74 00:04:07,680 --> 00:04:09,480 Speaker 1: love it. Ben. One thing when you and I always 75 00:04:09,520 --> 00:04:12,240 Speaker 1: get together, we end up talking about money or business. 76 00:04:12,280 --> 00:04:14,840 Speaker 1: So this is just gonna be a nice little rerun. 77 00:04:14,880 --> 00:04:17,560 Speaker 1: I'm excited. Let's do it. Let's do it. Okay, Hey, Jason, 78 00:04:17,560 --> 00:04:19,760 Speaker 1: For anybody out there wondering maybe they didn't listen to 79 00:04:20,360 --> 00:04:23,320 Speaker 1: uh the almost famous episode that you co hosted with me, 80 00:04:24,160 --> 00:04:28,080 Speaker 1: why uh, why did we here feel like you were 81 00:04:28,120 --> 00:04:32,440 Speaker 1: the perfect guest for this specific episode. What's your background? 82 00:04:33,080 --> 00:04:35,200 Speaker 1: What projects have you done that have kind of set 83 00:04:35,240 --> 00:04:38,000 Speaker 1: you up for this? Just run through the list of 84 00:04:38,040 --> 00:04:40,200 Speaker 1: you don't mind for sure? Yeah, I think one of 85 00:04:40,240 --> 00:04:42,599 Speaker 1: the big things if you're talking finance or careers, and 86 00:04:42,640 --> 00:04:46,080 Speaker 1: you're bringing any form of education to the public, you 87 00:04:46,120 --> 00:04:48,640 Speaker 1: better have some type of credibility. So a little bit 88 00:04:48,640 --> 00:04:51,120 Speaker 1: about me. I have my undergrad and business administration. I 89 00:04:51,120 --> 00:04:52,919 Speaker 1: got my m b a. And like it's like a 90 00:04:52,960 --> 00:04:56,880 Speaker 1: top fifty school simon business school and finance and accounting. 91 00:04:57,160 --> 00:04:59,080 Speaker 1: And then I was a banker for ten years, so 92 00:04:59,160 --> 00:05:01,440 Speaker 1: I worked to see if pos of companies that earned 93 00:05:01,480 --> 00:05:04,320 Speaker 1: over a hundred million dollars and I lent money to them. 94 00:05:04,440 --> 00:05:06,640 Speaker 1: And since then, I've been able to build a Restart 95 00:05:06,680 --> 00:05:11,719 Speaker 1: consulting platform where we do education for individuals on personal finance, 96 00:05:11,760 --> 00:05:14,920 Speaker 1: career management, have a podcast Trading Secrets, which is topping 97 00:05:15,000 --> 00:05:18,440 Speaker 1: business and careers, have a book called The Restart Roadmap, 98 00:05:18,480 --> 00:05:21,400 Speaker 1: Rewire and Reset your career. And I also do UM 99 00:05:21,600 --> 00:05:25,039 Speaker 1: lending for real estate projects, and I do small business 100 00:05:25,480 --> 00:05:28,640 Speaker 1: UH startup investing to UM kind of like the seed 101 00:05:28,720 --> 00:05:32,479 Speaker 1: stage and venture side. So from early business to exits 102 00:05:32,520 --> 00:05:35,560 Speaker 1: to lending UH to having and running my own businesses, 103 00:05:35,560 --> 00:05:38,359 Speaker 1: which about five at this point. UM. I've kind of 104 00:05:38,360 --> 00:05:40,360 Speaker 1: seen the life cycle and been part of it and 105 00:05:40,520 --> 00:05:42,000 Speaker 1: that's what's kind of led me to doing what I'm 106 00:05:42,000 --> 00:05:45,760 Speaker 1: doing now. You know, it's I've shared this story on 107 00:05:45,800 --> 00:05:49,000 Speaker 1: air before, but we get a lot of people, and 108 00:05:49,040 --> 00:05:53,839 Speaker 1: this is in a younger, more judgmental, more cynical season 109 00:05:54,080 --> 00:05:57,320 Speaker 1: of my life. UM, I'd like to think I've done 110 00:05:57,320 --> 00:06:01,920 Speaker 1: some work with myself. Uh. But uh, I met you 111 00:06:02,000 --> 00:06:05,040 Speaker 1: for the first time in a gym. I forget exactly 112 00:06:05,120 --> 00:06:07,400 Speaker 1: where we were, but you were working out and I 113 00:06:07,400 --> 00:06:11,240 Speaker 1: stepped into workout. You were pumping weight and I was stretching, 114 00:06:11,279 --> 00:06:15,200 Speaker 1: I think, and you had just gotten off of the 115 00:06:15,480 --> 00:06:20,120 Speaker 1: Bachelor season, and I remember just like you know, I 116 00:06:20,160 --> 00:06:23,440 Speaker 1: saw your job title on this show and I had 117 00:06:23,480 --> 00:06:25,719 Speaker 1: heard you speak about it on this show a little bit. 118 00:06:26,400 --> 00:06:28,560 Speaker 1: But a lot of people here blow smoke, you know 119 00:06:28,600 --> 00:06:30,200 Speaker 1: when they're on national television, but what they do for 120 00:06:30,200 --> 00:06:32,160 Speaker 1: a living. So I just started asking you some questions 121 00:06:32,920 --> 00:06:35,720 Speaker 1: and right away I realized you're legit, like you know 122 00:06:35,880 --> 00:06:40,480 Speaker 1: what you're talking about. UM. And it really is uh 123 00:06:40,520 --> 00:06:42,359 Speaker 1: fun for me for a couple of reasons. One, I 124 00:06:42,440 --> 00:06:46,599 Speaker 1: enjoy listening um and reading your stuff like I enjoy 125 00:06:46,960 --> 00:06:50,039 Speaker 1: learning from you. Um. But then it's also just cool 126 00:06:50,040 --> 00:06:51,920 Speaker 1: to see you use this platform and turn it into 127 00:06:51,960 --> 00:06:54,640 Speaker 1: something that yes has a picture of what you're doing before, 128 00:06:55,120 --> 00:06:59,159 Speaker 1: but really now reaches a whole new audience. It's been that, 129 00:06:59,279 --> 00:07:01,640 Speaker 1: it's been a ton of on It's interesting that you 130 00:07:01,720 --> 00:07:03,960 Speaker 1: said that, though the whole idea of like, all right, 131 00:07:04,360 --> 00:07:07,000 Speaker 1: is this uh a smoke blower? Or does like he 132 00:07:07,120 --> 00:07:09,360 Speaker 1: or she actually know what they're talking about? And it's 133 00:07:09,400 --> 00:07:11,440 Speaker 1: something I battle with. I battle with like on a 134 00:07:11,560 --> 00:07:14,320 Speaker 1: day to day basis. So this platform gives me a 135 00:07:14,320 --> 00:07:17,520 Speaker 1: lot of access, but the access does not mean credibility 136 00:07:17,560 --> 00:07:19,880 Speaker 1: because you have a you're from the Bachelor, and so 137 00:07:19,920 --> 00:07:22,239 Speaker 1: I'll be like, I just had Jason Oppenheim from Selling 138 00:07:22,280 --> 00:07:25,360 Speaker 1: Sunset on the podcast, literally, like I don't think you 139 00:07:25,400 --> 00:07:28,200 Speaker 1: knew it, like his press probably a team probably prepped them, 140 00:07:28,200 --> 00:07:30,560 Speaker 1: like as guy from The Batcheler, he's got this business podcast. 141 00:07:30,840 --> 00:07:33,120 Speaker 1: So he gets on and I haven't even told this yet, 142 00:07:33,200 --> 00:07:35,120 Speaker 1: but he goes how much this is how he starts 143 00:07:35,120 --> 00:07:37,360 Speaker 1: the conversation, how much time you got? How much time 144 00:07:37,360 --> 00:07:39,520 Speaker 1: is this gonna be? I said, an hour or forty 145 00:07:39,520 --> 00:07:41,600 Speaker 1: five minutes is what we have booked. I can't do that. 146 00:07:41,600 --> 00:07:43,280 Speaker 1: I have ten minutes. So well, I can't do an 147 00:07:43,320 --> 00:07:46,040 Speaker 1: interview in ten minutes if we're gonna have a credible 148 00:07:46,040 --> 00:07:49,360 Speaker 1: discussion regarding residential real estate, and the outlook and everything 149 00:07:49,400 --> 00:07:52,040 Speaker 1: it's done for your career and selling Sunset And he's like, 150 00:07:52,080 --> 00:07:57,120 Speaker 1: give me a minute, hits mute call, someone comes back Alight, 151 00:07:57,160 --> 00:08:02,160 Speaker 1: I got twenty minutes. We ended up talking for and then, 152 00:08:02,280 --> 00:08:04,480 Speaker 1: but early, like in a conversation like that or with 153 00:08:04,520 --> 00:08:06,480 Speaker 1: like a Jim Kramer with some of these you know, 154 00:08:06,560 --> 00:08:12,280 Speaker 1: damon John, Like instantly building credibility with understanding the industry 155 00:08:12,600 --> 00:08:14,680 Speaker 1: and what you're saying and how you're saying it is 156 00:08:14,720 --> 00:08:18,800 Speaker 1: so important, especially when you got the Batchelor title or 157 00:08:18,840 --> 00:08:22,360 Speaker 1: like the Bachelor franchise stigma next your name. It works 158 00:08:22,360 --> 00:08:24,440 Speaker 1: for the good, it will also works for the bat Yeah, 159 00:08:24,480 --> 00:08:26,520 Speaker 1: you're on uphill battle. Jim Kramer is on my TV 160 00:08:26,720 --> 00:08:29,600 Speaker 1: right here by my computer by the way, right now, 161 00:08:29,680 --> 00:08:33,600 Speaker 1: breaking down on mad money, everything plunging in the stock market. 162 00:08:33,600 --> 00:08:39,560 Speaker 1: Well yeah, they we Uh it's a great segue then, uh, Jason, 163 00:08:39,600 --> 00:08:41,880 Speaker 1: you spent a lot of your life now talking about finance, 164 00:08:41,960 --> 00:08:45,920 Speaker 1: talking about money, talking about how people personally UM can 165 00:08:46,040 --> 00:08:51,160 Speaker 1: build wealth and what smart ways um they can operate 166 00:08:51,160 --> 00:08:53,280 Speaker 1: in life to take the next best step. Why, though, 167 00:08:54,280 --> 00:08:57,559 Speaker 1: is money such an uncomfortable subject for people to talk about? 168 00:08:58,480 --> 00:09:01,080 Speaker 1: I mean, I I think we're just like this what 169 00:09:01,160 --> 00:09:03,440 Speaker 1: I call is the blueprint, Like this blueprint that we 170 00:09:03,480 --> 00:09:07,320 Speaker 1: live in conditions us to believe certain things and abide 171 00:09:07,360 --> 00:09:09,920 Speaker 1: by them. And what I've found with this blueprint is 172 00:09:09,960 --> 00:09:12,800 Speaker 1: it doesn't necessarily work. Like if you look at everything 173 00:09:12,880 --> 00:09:16,240 Speaker 1: happening today, whether it's in the market or it is 174 00:09:16,320 --> 00:09:20,160 Speaker 1: just like emotional happiness, you look at like so many 175 00:09:20,280 --> 00:09:23,240 Speaker 1: levels of what could be success, like the United States 176 00:09:23,280 --> 00:09:28,120 Speaker 1: total debt for per household UH income growth, the amount 177 00:09:28,160 --> 00:09:30,320 Speaker 1: of people that actually negotiate for themselves in the career, 178 00:09:30,400 --> 00:09:33,040 Speaker 1: like all these statistics that you would think drive success 179 00:09:33,679 --> 00:09:36,040 Speaker 1: aren't showcasing that. And so I think one of the 180 00:09:36,040 --> 00:09:39,680 Speaker 1: things that we abide by in this blueprint system is 181 00:09:39,760 --> 00:09:44,640 Speaker 1: don't talk about money. It's politically incorrect, it's impolite, it's unethical. 182 00:09:44,840 --> 00:09:47,400 Speaker 1: And I remember, like when I started my career, I've 183 00:09:47,440 --> 00:09:49,520 Speaker 1: always just been curious about money my whole life. When 184 00:09:49,520 --> 00:09:51,160 Speaker 1: I was a kid, I was always curious, and so 185 00:09:51,200 --> 00:09:52,800 Speaker 1: I would talk to people like so, like what would 186 00:09:52,800 --> 00:09:55,200 Speaker 1: you get paid for that? And we'd be like, don't 187 00:09:55,240 --> 00:09:58,520 Speaker 1: tell anyone, like sign in blood, don't tell anyone, and 188 00:09:58,600 --> 00:10:01,280 Speaker 1: like why why in alien? If we did, we could 189 00:10:01,280 --> 00:10:03,640 Speaker 1: get written up, and so I think we've been conditioned 190 00:10:03,679 --> 00:10:06,600 Speaker 1: to do so. But my whole theory on the total 191 00:10:06,640 --> 00:10:09,719 Speaker 1: topic is the more we talk about it, the more 192 00:10:09,760 --> 00:10:12,360 Speaker 1: information we get. The more information we get we can 193 00:10:12,440 --> 00:10:16,440 Speaker 1: leverage to help navigate our careers and our financial independence. 194 00:10:16,800 --> 00:10:19,840 Speaker 1: And so I think talk about money share what you make, 195 00:10:20,280 --> 00:10:23,040 Speaker 1: your wins and your losses. And that's something I stick 196 00:10:23,120 --> 00:10:26,640 Speaker 1: by and try and like really really pressed down. And 197 00:10:26,720 --> 00:10:29,240 Speaker 1: anyone I talked to you know, ensiteras thing I talk 198 00:10:29,360 --> 00:10:32,480 Speaker 1: about my personally. I feel like I'm more comfortable talking 199 00:10:32,480 --> 00:10:35,080 Speaker 1: about my losses than i am my successes. I remember 200 00:10:35,080 --> 00:10:37,480 Speaker 1: in Memphis when we were together, I was going through 201 00:10:37,480 --> 00:10:39,280 Speaker 1: a really hard season with one of the companies that 202 00:10:39,320 --> 00:10:41,400 Speaker 1: I operate, and I was talking to you about it. Hey, 203 00:10:41,440 --> 00:10:43,719 Speaker 1: I need some insight, like this is what's going on, 204 00:10:44,240 --> 00:10:48,080 Speaker 1: this is where we're struggling. Um is that common? Like 205 00:10:48,120 --> 00:10:51,200 Speaker 1: our people more. But I don't know if anybody in 206 00:10:51,240 --> 00:10:54,320 Speaker 1: the world other than maybe my wife, and I don't 207 00:10:54,400 --> 00:10:57,680 Speaker 1: know she would know, um fully like how much I 208 00:10:57,760 --> 00:11:01,920 Speaker 1: make doing anything in my in my career here, why 209 00:11:02,040 --> 00:11:04,840 Speaker 1: is it that we're so like, why is it that 210 00:11:04,880 --> 00:11:08,200 Speaker 1: we're so held off? Or like? Is it rude to 211 00:11:08,240 --> 00:11:11,240 Speaker 1: tell somebody, Uh, isn't there to ask somebody like what's 212 00:11:11,240 --> 00:11:13,920 Speaker 1: going on here? Well, first of all, I commend you 213 00:11:13,960 --> 00:11:16,160 Speaker 1: for talking about your losses, and you're right. I mean 214 00:11:16,200 --> 00:11:19,760 Speaker 1: you opened up that you're vulnerable. Vulnerability and that moment 215 00:11:19,800 --> 00:11:22,640 Speaker 1: creates connection and like wanting to help and talk. No 216 00:11:22,679 --> 00:11:25,079 Speaker 1: one does that. And if you're talking or listening or 217 00:11:25,240 --> 00:11:28,320 Speaker 1: are being inspired by someone who only talks about their wins, like, 218 00:11:28,440 --> 00:11:31,520 Speaker 1: look further and look for someone else, because everything every 219 00:11:31,520 --> 00:11:33,520 Speaker 1: win you see out there, there's a tons of losses 220 00:11:33,559 --> 00:11:36,240 Speaker 1: that match, especially like these day traders and stuff. When 221 00:11:36,280 --> 00:11:38,280 Speaker 1: you get the guys and girls that are only showing 222 00:11:38,280 --> 00:11:41,440 Speaker 1: their wins and losses. Run up to your point, though, 223 00:11:42,120 --> 00:11:44,480 Speaker 1: shame on you, because we had a podcast me you 224 00:11:44,600 --> 00:11:46,200 Speaker 1: and Jessica and you guys said you're going to go 225 00:11:46,240 --> 00:11:48,640 Speaker 1: to the go back to the chalkboard and talk about 226 00:11:48,640 --> 00:11:50,840 Speaker 1: what you make and how you make it. I think 227 00:11:50,880 --> 00:11:54,560 Speaker 1: we don't because I think we believe that our entire 228 00:11:54,679 --> 00:11:58,480 Speaker 1: worth as an individual is based on what our financial 229 00:11:58,520 --> 00:12:01,360 Speaker 1: situation is. You could be the nicest human, you could 230 00:12:01,360 --> 00:12:04,440 Speaker 1: give back, you could be just a pure soul, but 231 00:12:04,559 --> 00:12:08,280 Speaker 1: you're worth is instantly downgraded if you're not at a 232 00:12:08,360 --> 00:12:12,120 Speaker 1: higher earnings level is the perception that I think society has, 233 00:12:12,200 --> 00:12:15,080 Speaker 1: and that is the ship that's got to end. Like 234 00:12:15,120 --> 00:12:18,080 Speaker 1: the people that are leveraging the fact that they make 235 00:12:18,120 --> 00:12:20,640 Speaker 1: more money so they are more powerful, or in a 236 00:12:20,679 --> 00:12:23,839 Speaker 1: relationship that they are the earner, therefore the value of 237 00:12:23,840 --> 00:12:28,280 Speaker 1: their partner brings the table is insignificant. That's the bullshit 238 00:12:28,440 --> 00:12:31,240 Speaker 1: that creates the divide, and the divide is what keeps 239 00:12:31,360 --> 00:12:35,640 Speaker 1: us just so deterred from actually accomplishing the things in 240 00:12:35,679 --> 00:12:37,880 Speaker 1: life that we want to accomplish in a healthy space 241 00:12:37,920 --> 00:12:41,400 Speaker 1: to do so. So then is it rude Jason for 242 00:12:41,480 --> 00:12:46,720 Speaker 1: me too, in the right relationship ask somebody how much 243 00:12:46,800 --> 00:12:51,520 Speaker 1: money they make, I personally don't think it is. But 244 00:12:51,640 --> 00:12:57,040 Speaker 1: I think, like everything, there has to be a healthy context, right. 245 00:12:57,320 --> 00:13:00,160 Speaker 1: I think there are a lot of unhealthy reason that 246 00:13:00,280 --> 00:13:03,640 Speaker 1: someone may say how much do you make? That I 247 00:13:03,679 --> 00:13:08,200 Speaker 1: don't approve of, but providing healthy context to say, hey, 248 00:13:08,400 --> 00:13:10,480 Speaker 1: I am trying to be on the same page as you, 249 00:13:10,760 --> 00:13:12,839 Speaker 1: so that you and I are on the same team 250 00:13:12,840 --> 00:13:15,880 Speaker 1: and we're creating a life that makes sense within our 251 00:13:15,960 --> 00:13:18,800 Speaker 1: means and that we can pass on to our family 252 00:13:19,280 --> 00:13:22,760 Speaker 1: and live healthy in a transparent manner. Can we sit 253 00:13:22,800 --> 00:13:26,040 Speaker 1: down and talk about finances, Can we talk about where 254 00:13:26,080 --> 00:13:28,280 Speaker 1: we stand with one another and how we can both 255 00:13:28,280 --> 00:13:31,200 Speaker 1: contribute not only financially but in other ways to like 256 00:13:31,679 --> 00:13:34,680 Speaker 1: make the healthiest team. So I think the problem is 257 00:13:34,720 --> 00:13:36,480 Speaker 1: so many people do it the wrong way, and we 258 00:13:36,480 --> 00:13:38,920 Speaker 1: see it on social media all the time, the flexes 259 00:13:39,000 --> 00:13:40,600 Speaker 1: with like you know, you see some of these guys 260 00:13:40,640 --> 00:13:42,920 Speaker 1: the flexes or girls with the Lamborghinis or with the 261 00:13:42,920 --> 00:13:45,520 Speaker 1: big cars or you know, look what I just got. 262 00:13:45,840 --> 00:13:50,160 Speaker 1: Like it's such a braggadocious thing to probably make up 263 00:13:50,200 --> 00:13:53,839 Speaker 1: for material material insecurity, and that is not what I'm 264 00:13:53,880 --> 00:13:56,720 Speaker 1: talking about. You know. I feel like there is a 265 00:13:58,120 --> 00:14:02,440 Speaker 1: especially within like the middle class. UM, there's a lack 266 00:14:02,480 --> 00:14:05,640 Speaker 1: of access and a lack of a platform for people 267 00:14:05,720 --> 00:14:09,880 Speaker 1: to We can name a couple um places and organizations 268 00:14:09,880 --> 00:14:12,880 Speaker 1: that are really trying to help coach uh personal finance 269 00:14:12,880 --> 00:14:14,880 Speaker 1: in those realms. But if somebody's out there listening. We 270 00:14:14,880 --> 00:14:18,880 Speaker 1: have a very young demographic of listeners, UM, and they're 271 00:14:18,920 --> 00:14:22,200 Speaker 1: just getting started here. Uh, they don't have a lot 272 00:14:22,280 --> 00:14:24,120 Speaker 1: of coaching personally. What kind of advice do you like 273 00:14:24,160 --> 00:14:28,880 Speaker 1: to give somebody right away? Right away? Is number one? Rule? 274 00:14:28,960 --> 00:14:32,720 Speaker 1: Number one? Do not have rolling credit card debt period, 275 00:14:33,160 --> 00:14:35,720 Speaker 1: find a way to pay that off in full, and 276 00:14:35,760 --> 00:14:38,040 Speaker 1: put a budget in place so that you are managing 277 00:14:38,040 --> 00:14:41,280 Speaker 1: it your spend so you don't have rolling credit card debt. 278 00:14:41,480 --> 00:14:45,120 Speaker 1: If you do, you will be buried. You are absolutely 279 00:14:45,640 --> 00:14:48,400 Speaker 1: killing yourself if you have rolling credit card debt. That's 280 00:14:48,520 --> 00:14:51,400 Speaker 1: that's number one. The second thing I'm gonna say right 281 00:14:51,440 --> 00:14:56,000 Speaker 1: now eight point six percent inflation. Fuel oil is up 282 00:14:56,040 --> 00:14:58,720 Speaker 1: over a hundred percent year over Your groceries are up 283 00:14:58,760 --> 00:15:02,160 Speaker 1: twelve percent, entre g is up thirty five. If you 284 00:15:02,200 --> 00:15:05,880 Speaker 1: are not budgeting what you are spending, you are going 285 00:15:05,920 --> 00:15:09,760 Speaker 1: to be in deep. You have to know what you're 286 00:15:09,760 --> 00:15:12,760 Speaker 1: spending money on because the cost of everything is increased significantly. 287 00:15:12,800 --> 00:15:14,440 Speaker 1: If you didn't do it a year ago, you could 288 00:15:14,480 --> 00:15:16,560 Speaker 1: be okay. You don't do it now, you can be 289 00:15:16,600 --> 00:15:18,920 Speaker 1: in some serious trouble. You gotta do it. And I'm 290 00:15:18,920 --> 00:15:21,880 Speaker 1: big on, like Ben, not getting rid of everything. Pick 291 00:15:21,920 --> 00:15:24,120 Speaker 1: and choose and prioritize what puts a smile on your 292 00:15:24,120 --> 00:15:26,600 Speaker 1: face and what makes you happy, and the things that 293 00:15:26,880 --> 00:15:29,760 Speaker 1: aren't the must have, the things that can go really 294 00:15:29,800 --> 00:15:32,400 Speaker 1: rethink that and get them, get them out. The last 295 00:15:32,400 --> 00:15:35,000 Speaker 1: thing I would say is debt management. Like I talked 296 00:15:35,000 --> 00:15:37,520 Speaker 1: about credit card debt, but everyone's so focused on like 297 00:15:37,560 --> 00:15:39,440 Speaker 1: how do I get rich quick? How do I do this, this, 298 00:15:39,520 --> 00:15:42,560 Speaker 1: and that. You really have to focus on all your debt, 299 00:15:42,680 --> 00:15:45,760 Speaker 1: understand the interest you're paying, and how you're managing your debt, 300 00:15:45,760 --> 00:15:49,960 Speaker 1: because especially early on, that's what buries people from actually 301 00:15:50,000 --> 00:15:55,040 Speaker 1: creating long term wealth. It's uh, it's interesting. So you know, 302 00:15:55,120 --> 00:15:56,920 Speaker 1: you mentioned a few things that you know. I don't 303 00:15:56,920 --> 00:15:59,560 Speaker 1: think everybody listening to this wants to hear about, um, 304 00:15:59,720 --> 00:16:03,720 Speaker 1: the issues in uh, the economy or the markets right now. 305 00:16:04,360 --> 00:16:08,040 Speaker 1: I don't think everybody has that kind of intrigue. But 306 00:16:08,120 --> 00:16:12,520 Speaker 1: what everybody is dealing with is inflation UM and gas 307 00:16:12,520 --> 00:16:18,040 Speaker 1: prices going up without necessarily uh well with with no 308 00:16:18,520 --> 00:16:22,400 Speaker 1: wage increase at least nothing valuable enough to the middle 309 00:16:22,400 --> 00:16:26,560 Speaker 1: and lower class right now to help compensate for these increases. 310 00:16:27,200 --> 00:16:29,240 Speaker 1: Is this just gonna continue, like if you had a 311 00:16:29,240 --> 00:16:32,760 Speaker 1: crystal ball, Jason, um, Are we just going to conside 312 00:16:32,960 --> 00:16:35,000 Speaker 1: the c these prices go up and up and up 313 00:16:35,040 --> 00:16:38,040 Speaker 1: and gas kind of stay around the five dollar UH 314 00:16:38,320 --> 00:16:42,480 Speaker 1: price forever? Or are we budgeting and saving now so 315 00:16:42,520 --> 00:16:45,240 Speaker 1: that in the future we'll get back to what we're 316 00:16:45,280 --> 00:16:48,360 Speaker 1: more comfortable spending on these things. Yeah, one of the 317 00:16:48,400 --> 00:16:50,680 Speaker 1: big issues going on right now, Ben is the fact 318 00:16:50,720 --> 00:16:53,640 Speaker 1: that this like we have this crystal ball in all 319 00:16:53,680 --> 00:16:55,760 Speaker 1: areas of life, like we always want to use history 320 00:16:55,800 --> 00:16:58,320 Speaker 1: to predict the future, like in anything, like even like 321 00:16:58,360 --> 00:17:00,560 Speaker 1: if you're listening right now, like think about a real relationship, 322 00:17:00,640 --> 00:17:02,960 Speaker 1: like you want to look at your last relationship to 323 00:17:03,000 --> 00:17:05,639 Speaker 1: try and avoid what didn't work. But the problem is 324 00:17:05,680 --> 00:17:09,439 Speaker 1: with the market, it's like we're dealing with the craziest 325 00:17:10,640 --> 00:17:13,239 Speaker 1: x we've ever dealt with. Like things are moving in 326 00:17:13,320 --> 00:17:15,959 Speaker 1: such different ways that we're forecasting and we don't know 327 00:17:16,000 --> 00:17:18,080 Speaker 1: what to do, and we're in this position where it's 328 00:17:18,080 --> 00:17:20,800 Speaker 1: almost like damned if you do, damned if you don't. 329 00:17:21,119 --> 00:17:23,480 Speaker 1: And so we just got the inflation report out, and 330 00:17:23,520 --> 00:17:26,000 Speaker 1: for anyone that doesn't know, it comes out monthly, and 331 00:17:26,040 --> 00:17:29,240 Speaker 1: so just like trying to forecast it, we really expected 332 00:17:29,240 --> 00:17:31,480 Speaker 1: it to be lower, and it came out at all 333 00:17:31,560 --> 00:17:34,440 Speaker 1: time highs. We haven't seen inflation this high, to put 334 00:17:34,480 --> 00:17:38,040 Speaker 1: it in perspective, in forty years plus year over year. 335 00:17:38,359 --> 00:17:42,080 Speaker 1: So people are panicking, and with panic becomes sell offs, 336 00:17:42,080 --> 00:17:44,280 Speaker 1: and you'll hear the term bear market a lot and 337 00:17:44,320 --> 00:17:48,120 Speaker 1: that means the markets down over in a period of time. 338 00:17:48,160 --> 00:17:49,560 Speaker 1: So that's what it means, because you're gonna hear it 339 00:17:49,600 --> 00:17:51,960 Speaker 1: a lot. But the thing that you should know is 340 00:17:52,040 --> 00:17:54,720 Speaker 1: that um interest rates are going to go up. They 341 00:17:54,720 --> 00:17:56,760 Speaker 1: have to, and the reason they're going to is because 342 00:17:56,800 --> 00:18:00,080 Speaker 1: it's gonna combat inflation. So if you have debt and 343 00:18:00,119 --> 00:18:03,960 Speaker 1: now really think about maybe refinancing because we know they're 344 00:18:04,000 --> 00:18:06,639 Speaker 1: going up. So that's a big thing. Uh. And the 345 00:18:06,680 --> 00:18:09,400 Speaker 1: other thing is like, just think more about where you're 346 00:18:09,400 --> 00:18:12,000 Speaker 1: spending your money and how you're spending it because of 347 00:18:12,040 --> 00:18:14,440 Speaker 1: the price of fuel in the way it's going up now. 348 00:18:14,560 --> 00:18:16,640 Speaker 1: I don't want to get too technical, but the government 349 00:18:16,680 --> 00:18:20,280 Speaker 1: is doing some small things to help from attack strategy, 350 00:18:20,400 --> 00:18:22,960 Speaker 1: what you can write off for your gas because it's 351 00:18:22,960 --> 00:18:26,840 Speaker 1: become so outrageously expensive. So know that some things are 352 00:18:26,880 --> 00:18:30,000 Speaker 1: being put in place, but like, really really think about 353 00:18:30,080 --> 00:18:31,920 Speaker 1: where you're spending your money. And a big one, I 354 00:18:31,960 --> 00:18:34,520 Speaker 1: would assume that most people on this pot are listening 355 00:18:34,560 --> 00:18:37,000 Speaker 1: to this podcast can relate to his rent. So if 356 00:18:37,000 --> 00:18:39,159 Speaker 1: you're listening this, like, I'll ask you a question, do 357 00:18:39,240 --> 00:18:42,199 Speaker 1: you rent? And so hopefully or not hopefully, but I 358 00:18:42,200 --> 00:18:44,920 Speaker 1: would assume some of you guys are saying, Yes. A 359 00:18:45,040 --> 00:18:47,680 Speaker 1: big ratio that you've got to know is if you're renting, 360 00:18:48,160 --> 00:18:50,680 Speaker 1: you have to know what the price to rent ratio 361 00:18:51,000 --> 00:18:53,000 Speaker 1: is in your market and you can google it. Just 362 00:18:53,040 --> 00:18:56,560 Speaker 1: google what is my price to rent ratio? So, for example, 363 00:18:56,560 --> 00:19:00,600 Speaker 1: in Detroit, price to rent ratio is about five. Okay, Jason, 364 00:19:00,600 --> 00:19:02,920 Speaker 1: what does the ratio? Does that mean? Five? That means 365 00:19:02,920 --> 00:19:07,160 Speaker 1: in five years if you're paying rent, in five years, 366 00:19:07,160 --> 00:19:10,360 Speaker 1: you could actually own a property. So it doesn't make 367 00:19:10,400 --> 00:19:13,199 Speaker 1: sense in this world where costs are so expensive to 368 00:19:13,240 --> 00:19:15,520 Speaker 1: be renting if you can afford to buy, because in 369 00:19:15,560 --> 00:19:18,119 Speaker 1: five years you would own it. Now, let's going to Manhattan. 370 00:19:18,240 --> 00:19:20,800 Speaker 1: Your price to rent ratio is like fifty five. It 371 00:19:20,800 --> 00:19:23,520 Speaker 1: would take you fifty five years given rent to have 372 00:19:23,640 --> 00:19:26,160 Speaker 1: ownership of the place. So there it might be more 373 00:19:26,200 --> 00:19:29,920 Speaker 1: advantageous to rent. So when you're thinking about costs, one 374 00:19:30,000 --> 00:19:32,639 Speaker 1: cost I think that most people listening would think about 375 00:19:32,800 --> 00:19:35,560 Speaker 1: is their rent. Really think about price to rent ratio 376 00:19:35,600 --> 00:19:38,440 Speaker 1: because it could definitely change what you're doing and how 377 00:19:38,480 --> 00:19:41,240 Speaker 1: you're building an asset. How can somebody out there right 378 00:19:41,280 --> 00:19:46,760 Speaker 1: now find the info needed to have these tax savings 379 00:19:46,800 --> 00:19:48,600 Speaker 1: when it comes to gas or when it comes to 380 00:19:48,720 --> 00:19:52,040 Speaker 1: maybe you know, it's not uh, it won't be shocking 381 00:19:52,080 --> 00:19:54,640 Speaker 1: if the government starts to do some things to subsidize 382 00:19:54,720 --> 00:19:57,600 Speaker 1: some of the price of groceries. Where can people find 383 00:19:57,600 --> 00:19:59,639 Speaker 1: that material to know if they can benefit from or not. 384 00:20:00,240 --> 00:20:04,000 Speaker 1: Shameless plug So Trading Secrets podcast we talk a lot 385 00:20:04,040 --> 00:20:06,359 Speaker 1: about it, and then we also have an Instagram account 386 00:20:06,440 --> 00:20:08,640 Speaker 1: Trading Secrets, where we try and get this stuff up 387 00:20:08,680 --> 00:20:10,680 Speaker 1: and out as soon as we can. But of course 388 00:20:10,720 --> 00:20:12,640 Speaker 1: there's other forums where you can get it quicker. You'll 389 00:20:12,640 --> 00:20:13,960 Speaker 1: just have to do a little digging. Like if you 390 00:20:13,960 --> 00:20:16,320 Speaker 1: go to I R S dot gov, you can see 391 00:20:16,320 --> 00:20:19,199 Speaker 1: all the things that they are putting out and but 392 00:20:19,240 --> 00:20:21,919 Speaker 1: it's it's a little too technical for most people, but 393 00:20:22,040 --> 00:20:24,280 Speaker 1: you can go to it. The easiest place I'm gonna 394 00:20:24,280 --> 00:20:28,560 Speaker 1: give you, like the Wikipedia and Finance, is called Investopedia. 395 00:20:28,800 --> 00:20:31,320 Speaker 1: So if you're ever anyone out there, if you are 396 00:20:31,359 --> 00:20:34,080 Speaker 1: listening and you get confused by something and you're embarrassed 397 00:20:34,080 --> 00:20:36,360 Speaker 1: to ask or you don't know what to do, literally 398 00:20:36,400 --> 00:20:39,440 Speaker 1: just go to investopedia. Put in the word, the term, 399 00:20:39,520 --> 00:20:42,720 Speaker 1: or the question, and their resources are barred on some 400 00:20:42,800 --> 00:20:45,040 Speaker 1: of the best out there, and they break it down 401 00:20:45,040 --> 00:20:47,280 Speaker 1: in a way that just it makes sense. It's not 402 00:20:47,359 --> 00:20:51,360 Speaker 1: so textbook and confusing. So that's Investopedia is a place 403 00:20:51,400 --> 00:20:54,600 Speaker 1: I go. Investopedia is all my favorites tab by the 404 00:20:54,640 --> 00:20:58,840 Speaker 1: way on my browser because I need help understanding a 405 00:20:58,880 --> 00:21:01,119 Speaker 1: lot of these acronyms and a lot of the things 406 00:21:01,160 --> 00:21:02,840 Speaker 1: that are being done and I just need to break 407 00:21:02,880 --> 00:21:04,960 Speaker 1: it down. Or YouTube is actually a good place to 408 00:21:05,000 --> 00:21:08,960 Speaker 1: to be, like what is X y Z and place 409 00:21:09,280 --> 00:21:13,520 Speaker 1: typically there's good videos explaining it. Um, all right, Jason, 410 00:21:13,600 --> 00:21:15,680 Speaker 1: let's take a break here. When we come back, we're 411 00:21:15,680 --> 00:21:19,320 Speaker 1: gonna kind of sandwich this podcast. We'rena talk like a 412 00:21:19,400 --> 00:21:21,600 Speaker 1: lot about what we just talked about, uh, kind of 413 00:21:21,600 --> 00:21:23,560 Speaker 1: current events, what's going on. We're gonna talk about in 414 00:21:23,600 --> 00:21:25,720 Speaker 1: a second, what happens in the bachelor world, how do 415 00:21:25,760 --> 00:21:28,000 Speaker 1: people make money? Do they make money? Is this all 416 00:21:28,080 --> 00:21:30,560 Speaker 1: a scam? And then we'll end it with a few 417 00:21:30,560 --> 00:21:33,240 Speaker 1: more personal questions and we'll get you out of here. Um, 418 00:21:33,320 --> 00:21:35,160 Speaker 1: but let's take a break, get a glass of water, 419 00:21:35,320 --> 00:21:47,919 Speaker 1: and we're back with Jason Tardi. All right, Jason, Uh, 420 00:21:47,960 --> 00:21:50,400 Speaker 1: as I said, we're gonna sandwich this episode with personal 421 00:21:50,440 --> 00:21:54,679 Speaker 1: finance and then also with some bachelor talk. Uh, Jason 422 00:21:54,760 --> 00:21:57,800 Speaker 1: it's Uh. We talked earlier about kind of the taboo 423 00:21:57,880 --> 00:22:00,399 Speaker 1: subjects around how much money do you make? Um? I 424 00:22:00,440 --> 00:22:02,960 Speaker 1: feel that way in the Bachelor world. Right. It started 425 00:22:03,000 --> 00:22:05,439 Speaker 1: when I became the Bachelor. I had no clue how 426 00:22:05,480 --> 00:22:07,879 Speaker 1: much money I should ask for to be the Bachelor. Um, 427 00:22:07,920 --> 00:22:11,440 Speaker 1: but you have this company negotiating with you, this massive company, 428 00:22:11,520 --> 00:22:13,879 Speaker 1: for the first time ever, and I'm like, I'll just 429 00:22:13,920 --> 00:22:16,679 Speaker 1: take anything, Just give me the opportunity. I guess. Um, 430 00:22:16,800 --> 00:22:18,360 Speaker 1: nobody wanted to talk to me about how much money 431 00:22:18,400 --> 00:22:21,399 Speaker 1: they made until post filming, and then I kind of 432 00:22:21,400 --> 00:22:24,400 Speaker 1: found out are people Let's just start with a very 433 00:22:24,480 --> 00:22:28,919 Speaker 1: general question, Um, are people making money coming on this show, 434 00:22:29,000 --> 00:22:33,560 Speaker 1: like is this is this a career like path for them? Yeah? 435 00:22:33,600 --> 00:22:36,160 Speaker 1: I mean it certainly can be, right, And I think 436 00:22:36,200 --> 00:22:39,280 Speaker 1: the reason people would say then why, And it's because 437 00:22:39,320 --> 00:22:43,440 Speaker 1: after the show, we now live in this world where, um, 438 00:22:43,520 --> 00:22:47,960 Speaker 1: on social media, your individual page, you're you're literally a 439 00:22:48,040 --> 00:22:53,160 Speaker 1: human billboard, right, and so you're gaining the demographic from 440 00:22:53,200 --> 00:22:58,080 Speaker 1: the show that is ideal to marketing agencies in brands 441 00:22:58,160 --> 00:23:02,520 Speaker 1: that are anything that are cosumer to direct business to 442 00:23:02,680 --> 00:23:06,520 Speaker 1: direct consumer. Right, So think about consumer brands, like all 443 00:23:06,560 --> 00:23:09,760 Speaker 1: the things right, like, I'm drinking Bubbly Sparkling water, my 444 00:23:09,880 --> 00:23:13,600 Speaker 1: iPhone that's right here, my oral b toothbrush, my bud 445 00:23:13,680 --> 00:23:16,720 Speaker 1: light that I drink, or ranch water, whatever it may be. Uh, 446 00:23:16,760 --> 00:23:19,560 Speaker 1: these are all direct to consumer brands, and you're now 447 00:23:19,600 --> 00:23:21,800 Speaker 1: stepping into a space where you have access to the 448 00:23:21,960 --> 00:23:26,320 Speaker 1: target market of direct to consumer brands and they're very 449 00:23:26,400 --> 00:23:29,080 Speaker 1: engaged in what you're doing. And it's just if you 450 00:23:29,119 --> 00:23:31,680 Speaker 1: think I was at c m AS recently and I'm 451 00:23:31,680 --> 00:23:34,160 Speaker 1: looking at the stadium and I'm thinking about there's about 452 00:23:34,160 --> 00:23:36,879 Speaker 1: seventy people in the stadium, and my eyes just catching 453 00:23:36,920 --> 00:23:39,080 Speaker 1: all the billboards and things that are out there, and 454 00:23:39,119 --> 00:23:41,640 Speaker 1: this seventy people I'm looking. I'm like, oh my god, 455 00:23:41,720 --> 00:23:44,399 Speaker 1: this is so many people. Then I could go to 456 00:23:44,400 --> 00:23:47,320 Speaker 1: one of Ben Higgins videos on what of his reels 457 00:23:47,400 --> 00:23:50,800 Speaker 1: or something on Instagram and there's a million humans, one 458 00:23:50,880 --> 00:23:54,960 Speaker 1: million humans checking this stuff out plus and so it 459 00:23:55,080 --> 00:23:58,480 Speaker 1: creates an opportunity to monetize at a level that people 460 00:23:58,640 --> 00:24:02,360 Speaker 1: just really don't end diticipate. So if we can throw 461 00:24:02,400 --> 00:24:05,680 Speaker 1: some numbers around, uh, just based on what you've learned, 462 00:24:06,320 --> 00:24:08,560 Speaker 1: it's gonna be a two part question. If you don't 463 00:24:08,600 --> 00:24:12,920 Speaker 1: mind the main question is how much money are typically 464 00:24:13,359 --> 00:24:18,199 Speaker 1: people making uh from these ads and post show And 465 00:24:18,240 --> 00:24:20,359 Speaker 1: then also the second part of this is or have 466 00:24:20,520 --> 00:24:23,840 Speaker 1: people made money uh like some of the earlier seasons 467 00:24:23,840 --> 00:24:27,560 Speaker 1: made more money? Or are people making more money now? Um? 468 00:24:27,720 --> 00:24:30,720 Speaker 1: Do you have any of this information? Well, the information 469 00:24:30,760 --> 00:24:32,159 Speaker 1: I do have is that, like if you look at 470 00:24:32,200 --> 00:24:35,400 Speaker 1: the market cap and the market size of influencer marketing, 471 00:24:35,720 --> 00:24:38,159 Speaker 1: it's grown by the billions you know over here, I 472 00:24:38,160 --> 00:24:42,680 Speaker 1: mean it's it's exponentially grown, so that it is absolutely 473 00:24:42,720 --> 00:24:45,640 Speaker 1: at the highest level it's ever been. Right. Now, what's 474 00:24:45,680 --> 00:24:50,120 Speaker 1: interesting is is COVID actually propelled the market because while 475 00:24:50,160 --> 00:24:52,560 Speaker 1: no one was driving anymore, listening to the radio, listening 476 00:24:52,560 --> 00:24:56,879 Speaker 1: to podcasts as much walking or going past the billboard, 477 00:24:57,359 --> 00:25:01,240 Speaker 1: the marketing groups that weren't like leaders to this space 478 00:25:01,320 --> 00:25:05,000 Speaker 1: had no option but to deploy capital towards our phones. 479 00:25:05,440 --> 00:25:08,040 Speaker 1: And so now the market is bigger than it's ever been. 480 00:25:08,320 --> 00:25:10,480 Speaker 1: So I think what you're seeing is a whole lot 481 00:25:10,520 --> 00:25:13,639 Speaker 1: more volume now, a whole lot more volume and larger 482 00:25:13,680 --> 00:25:17,560 Speaker 1: dollars with larger opportunities. But with more volume and opportunities 483 00:25:17,640 --> 00:25:21,159 Speaker 1: comes more competition. And as a result of competition, I 484 00:25:21,200 --> 00:25:24,600 Speaker 1: think what you're seeing is probably maybe a little bit 485 00:25:24,840 --> 00:25:28,800 Speaker 1: less opportunity for those who haven't like built the audiences 486 00:25:28,920 --> 00:25:31,560 Speaker 1: that are appealing to the brands. And if you look 487 00:25:31,560 --> 00:25:35,520 Speaker 1: at what's appealing to a brand, it's the following count, 488 00:25:35,960 --> 00:25:38,919 Speaker 1: it's the brand of the individual, it's the engagement of 489 00:25:38,960 --> 00:25:41,920 Speaker 1: their audience, it's the community they've built, it's the quality 490 00:25:41,960 --> 00:25:45,280 Speaker 1: of content they've put out, the consistency and cadence of 491 00:25:45,320 --> 00:25:47,959 Speaker 1: what they're putting out, all those things that really factor 492 00:25:48,000 --> 00:25:52,120 Speaker 1: in price points and rates. And so people always wonder 493 00:25:52,160 --> 00:25:54,439 Speaker 1: if you could throw out like a range of what 494 00:25:54,560 --> 00:25:57,960 Speaker 1: an individual could make. Let's say somebody that's a very 495 00:25:58,000 --> 00:26:00,880 Speaker 1: successful contestant from the show. We're gonna through three categories, 496 00:26:00,920 --> 00:26:04,119 Speaker 1: contestants villains from the show that have a large following 497 00:26:04,160 --> 00:26:08,960 Speaker 1: in the leads. Maybe with most leads I think maybe, 498 00:26:09,240 --> 00:26:12,800 Speaker 1: except as of recent have more than five thousand followers. 499 00:26:13,280 --> 00:26:15,800 Speaker 1: We'll do a little baseline here, So some of my 500 00:26:15,920 --> 00:26:19,720 Speaker 1: in like, I mean, here's obviously speculation, right, but I'm 501 00:26:19,720 --> 00:26:24,800 Speaker 1: gonna do a little speculation. I think in general, females 502 00:26:25,200 --> 00:26:28,840 Speaker 1: in this space that are from the Bachelor franchise will 503 00:26:28,920 --> 00:26:31,600 Speaker 1: do better than a male. If you take the same 504 00:26:31,680 --> 00:26:37,240 Speaker 1: following same engagement, your your female will monetize better. Why 505 00:26:37,440 --> 00:26:40,960 Speaker 1: because it's it's more relatable to the audience, which is 506 00:26:41,000 --> 00:26:43,359 Speaker 1: pretty much I would say there's probably not anyone in 507 00:26:43,400 --> 00:26:45,440 Speaker 1: the bat I would be willing to bet this that 508 00:26:45,520 --> 00:26:48,480 Speaker 1: there's no one that's come off the Bachelor's franchise with 509 00:26:48,600 --> 00:26:52,840 Speaker 1: at least ten thousand followers that doesn't have at least 510 00:26:53,280 --> 00:26:58,480 Speaker 1: I'm gonna say eighty five percent demographic of females eighteen 511 00:26:58,720 --> 00:27:02,119 Speaker 1: to forty four, that's my speculation. As a result of that, 512 00:27:02,160 --> 00:27:06,760 Speaker 1: it creates a lot more relatability, higher engagement, easier to sell, 513 00:27:07,080 --> 00:27:09,680 Speaker 1: right Like if so, that is a big that's a 514 00:27:09,720 --> 00:27:12,920 Speaker 1: big thing to note if you're taking a female lead 515 00:27:13,000 --> 00:27:17,280 Speaker 1: in today's world, with the opportunity that's out there. Um, 516 00:27:17,320 --> 00:27:20,760 Speaker 1: you know, assuming that the show runs the way it's running, 517 00:27:21,200 --> 00:27:26,560 Speaker 1: you know, within a year or two there they should 518 00:27:26,760 --> 00:27:30,040 Speaker 1: absolutely be monetizing at the seven figure level. I would 519 00:27:30,040 --> 00:27:33,840 Speaker 1: think so after about two years, I would think they 520 00:27:33,840 --> 00:27:37,960 Speaker 1: have grossed um for sure, two years post show as 521 00:27:37,960 --> 00:27:42,280 Speaker 1: a lead female at least in the seven figure space 522 00:27:42,600 --> 00:27:46,080 Speaker 1: if they are hungry to do just that. And that 523 00:27:46,240 --> 00:27:49,880 Speaker 1: is why everyone leaves their job, right, People are wanting 524 00:27:49,920 --> 00:27:52,440 Speaker 1: to know we've talked about in the last episode. Yes, 525 00:27:52,480 --> 00:27:55,720 Speaker 1: there's different motivations, but when there's that kind of money 526 00:27:55,760 --> 00:27:57,840 Speaker 1: being thrown at you, it's tough not to take a 527 00:27:57,920 --> 00:28:01,080 Speaker 1: detour into that space. So I think that I think 528 00:28:01,080 --> 00:28:03,720 Speaker 1: a villain something to know, talk to a lot of 529 00:28:03,760 --> 00:28:06,879 Speaker 1: CEOs of like big big agencies. One thing that's interesting 530 00:28:07,640 --> 00:28:10,400 Speaker 1: in the space of influencing, if you are a G 531 00:28:10,560 --> 00:28:15,440 Speaker 1: rated influencer, your total gross income will be so much 532 00:28:15,520 --> 00:28:18,840 Speaker 1: higher than an R rated influencer. So why do we 533 00:28:18,880 --> 00:28:21,399 Speaker 1: look at Forbes List and people are like, we don't 534 00:28:21,520 --> 00:28:23,600 Speaker 1: but Forbes List and like, look at the fact that 535 00:28:23,640 --> 00:28:25,920 Speaker 1: like babies and kids are some of the highest paid 536 00:28:25,960 --> 00:28:29,320 Speaker 1: influencers out there. It's because they're g rated content. And 537 00:28:29,359 --> 00:28:31,840 Speaker 1: so the big brands with the big dollars that could 538 00:28:31,840 --> 00:28:35,560 Speaker 1: put massive spend behind it have no liability with a 539 00:28:35,600 --> 00:28:38,880 Speaker 1: g rated influencer. So an R rated influencer, the people 540 00:28:38,920 --> 00:28:43,320 Speaker 1: that might be selling you know, dildos or things of 541 00:28:43,360 --> 00:28:47,280 Speaker 1: that nature, Uh, they are going to they can still 542 00:28:47,320 --> 00:28:49,320 Speaker 1: make a lot of money doing it. And there's nothing 543 00:28:49,360 --> 00:28:52,640 Speaker 1: wrong with selling a dildo. Uh, there's nothing wrong with 544 00:28:52,720 --> 00:28:57,040 Speaker 1: that space. Um, but they're gonna make less on an 545 00:28:57,040 --> 00:28:59,880 Speaker 1: actual rate perspective than someone who is in the g 546 00:29:00,040 --> 00:29:03,120 Speaker 1: YOU rated space. So can you be a villain and 547 00:29:03,200 --> 00:29:06,080 Speaker 1: have kind of like a negative connotation and sell into 548 00:29:06,160 --> 00:29:09,480 Speaker 1: that PG thirteen R rated brand? For sure, but you're 549 00:29:09,480 --> 00:29:12,800 Speaker 1: gonna make a lot less based on what the executives 550 00:29:12,800 --> 00:29:15,320 Speaker 1: of this space c then someone that's in that g 551 00:29:15,960 --> 00:29:18,880 Speaker 1: PG level, If that makes sense. Is there actually a 552 00:29:19,000 --> 00:29:23,640 Speaker 1: rating system like do brands have like Ben Higgins R rated, 553 00:29:23,720 --> 00:29:27,120 Speaker 1: Jason Tartik G rated? Like do they rank them? Or 554 00:29:27,160 --> 00:29:29,800 Speaker 1: is this just you know, you using words to kind 555 00:29:29,800 --> 00:29:33,480 Speaker 1: of describe how brands see you. So the second episode 556 00:29:33,480 --> 00:29:35,360 Speaker 1: of Trading I'm saying this because it's so true. The 557 00:29:35,400 --> 00:29:37,959 Speaker 1: second episode ever a Trading Secrets, I got the CEO 558 00:29:38,040 --> 00:29:40,800 Speaker 1: of an influencer agency. He said it was like the 559 00:29:40,800 --> 00:29:43,960 Speaker 1: biggest agency in the world. I didn't really fact check it, 560 00:29:44,000 --> 00:29:47,000 Speaker 1: but I asked him, literally, been the same exact question, 561 00:29:47,440 --> 00:29:51,240 Speaker 1: and he said that the big brands have algorithms and 562 00:29:51,240 --> 00:29:55,120 Speaker 1: and they have um they have software that you can 563 00:29:55,160 --> 00:29:58,080 Speaker 1: put in a profile and it will spit out what 564 00:29:58,160 --> 00:30:00,960 Speaker 1: their rating is. So he was telling me, like, what 565 00:30:01,160 --> 00:30:02,920 Speaker 1: because I swear a little bit like I swear a 566 00:30:02,920 --> 00:30:05,520 Speaker 1: decent amount. I just said you know, especially the podcast. 567 00:30:05,800 --> 00:30:08,880 Speaker 1: It's just I'm talking. He's like that can be picked 568 00:30:08,960 --> 00:30:11,280 Speaker 1: up in your content. Your content can be picked up 569 00:30:11,280 --> 00:30:16,080 Speaker 1: in your rating, which is wild. So you are good 570 00:30:16,120 --> 00:30:18,800 Speaker 1: with that PGG rated for I think I would give 571 00:30:18,840 --> 00:30:24,560 Speaker 1: Ben Agains a PG boring saw me too, that's it. Yeah, 572 00:30:24,560 --> 00:30:28,720 Speaker 1: it goes to bed at nine. He's got something wrong 573 00:30:28,760 --> 00:30:30,520 Speaker 1: with him. We just don't know what it is. Yeah, 574 00:30:30,640 --> 00:30:34,800 Speaker 1: I get it. I hear it all. Hey, I feel 575 00:30:34,800 --> 00:30:39,800 Speaker 1: like I'm listening to troll. Uh. Jason. Final question for 576 00:30:39,840 --> 00:30:46,320 Speaker 1: you about the Bachelor World, Um, how again? You know 577 00:30:46,400 --> 00:30:49,040 Speaker 1: you kind of mentioned earlier that there's a lot more 578 00:30:49,040 --> 00:30:51,720 Speaker 1: competition out there. We don't see the follower account as 579 00:30:51,800 --> 00:30:55,400 Speaker 1: high as it once was from the franchise. That's just truth, 580 00:30:55,520 --> 00:30:59,960 Speaker 1: you know, for whatever reasons, lack of viewership, lack of engagement, 581 00:31:00,040 --> 00:31:01,960 Speaker 1: more people to follow, who knows, we could blame on 582 00:31:01,960 --> 00:31:03,400 Speaker 1: all those things. Maybe it's maybe it's a mixture of 583 00:31:03,400 --> 00:31:08,480 Speaker 1: all three um people coming off the show today contestants. 584 00:31:08,560 --> 00:31:10,840 Speaker 1: Let's not go with leads. That's a whole different beast. 585 00:31:11,680 --> 00:31:14,640 Speaker 1: Uh is coming off the show and being an influencer 586 00:31:14,960 --> 00:31:19,520 Speaker 1: still a viable income stream. Do you think that they 587 00:31:19,600 --> 00:31:23,120 Speaker 1: can make this work. And then if so, how many 588 00:31:23,200 --> 00:31:30,040 Speaker 1: years can you stay an influencer before that income stream 589 00:31:30,240 --> 00:31:33,440 Speaker 1: goest gets so low? Because I'm imagining there's like a 590 00:31:33,560 --> 00:31:36,200 Speaker 1: depreciating accent there where you're really relevant. Then if you 591 00:31:36,240 --> 00:31:39,040 Speaker 1: don't continue to stay relevant, you're not as needed for 592 00:31:39,120 --> 00:31:41,880 Speaker 1: these brands. How long can these people still make it? 593 00:31:43,080 --> 00:31:46,080 Speaker 1: I think you can make so Like I have seen 594 00:31:46,320 --> 00:31:49,960 Speaker 1: so I have fifty I have investment into a talent 595 00:31:50,000 --> 00:31:53,120 Speaker 1: agency so I do get some exposure to this stuff. 596 00:31:53,440 --> 00:31:57,800 Speaker 1: And I have seen food influencers, lifestyle and influencers, unscripted 597 00:31:57,800 --> 00:32:02,560 Speaker 1: television influencers, comedians, I mean all the different genres. And 598 00:32:03,000 --> 00:32:06,000 Speaker 1: the biggest concern out there is longevity. How long will 599 00:32:06,040 --> 00:32:09,440 Speaker 1: it last? But if you are creating you know through 600 00:32:09,520 --> 00:32:12,400 Speaker 1: like you know your individuality and your authenticity, you're commute, 601 00:32:12,440 --> 00:32:16,440 Speaker 1: you're creating that community, you're creating that brand, and you're 602 00:32:16,440 --> 00:32:19,920 Speaker 1: putting good content out there, the deals won't stop. The 603 00:32:19,960 --> 00:32:22,640 Speaker 1: deals will not stop. Even if you're you know, relevancy, 604 00:32:22,800 --> 00:32:26,240 Speaker 1: especially with the Batchelor off the show, your followers may decrease, 605 00:32:26,440 --> 00:32:30,000 Speaker 1: if you're still building that community with you, those deals 606 00:32:30,000 --> 00:32:34,480 Speaker 1: and those opportunities won't won't go away because there's more 607 00:32:34,520 --> 00:32:37,600 Speaker 1: of them out there than anywhere. The big question then 608 00:32:37,680 --> 00:32:40,360 Speaker 1: becomes and this is more like on talent management sides, 609 00:32:40,400 --> 00:32:42,880 Speaker 1: like do you have the right people that are advocating 610 00:32:42,920 --> 00:32:44,680 Speaker 1: for you. Now, it's interesting with the show, as you 611 00:32:44,720 --> 00:32:47,240 Speaker 1: see a lot of the competitive shows people are coming 612 00:32:47,280 --> 00:32:50,160 Speaker 1: off with like massive followings. And I was just doing 613 00:32:50,160 --> 00:32:53,320 Speaker 1: a little consulting with some dancers on Dancing with the Stars. 614 00:32:53,360 --> 00:32:55,959 Speaker 1: It will be really interesting because this will be one 615 00:32:55,960 --> 00:32:59,920 Speaker 1: of the first shows that is taking a live network 616 00:33:00,520 --> 00:33:05,440 Speaker 1: national station to streaming, So it will be fascinating to see, 617 00:33:05,440 --> 00:33:07,960 Speaker 1: like what happens with the following there and with the 618 00:33:08,000 --> 00:33:10,360 Speaker 1: Bachelor franchise. I think one of the issues just in 619 00:33:10,400 --> 00:33:14,080 Speaker 1: general with these big followings is like your total volume 620 00:33:14,480 --> 00:33:18,280 Speaker 1: of viewership is decreasing a little bit, right, Like I 621 00:33:18,320 --> 00:33:21,440 Speaker 1: think it depends like the Bachelor always does well, Batcherette 622 00:33:21,440 --> 00:33:24,640 Speaker 1: does a little worse, Paradise can go. But if that 623 00:33:24,840 --> 00:33:28,360 Speaker 1: number of network viewers decreases, it will be interesting to 624 00:33:28,400 --> 00:33:31,920 Speaker 1: see how they spin into live shows on streaming and 625 00:33:32,000 --> 00:33:34,200 Speaker 1: if that will then give a huge bump up. But 626 00:33:34,480 --> 00:33:37,720 Speaker 1: you could have fifteen thousand followers and you could create 627 00:33:37,720 --> 00:33:40,560 Speaker 1: a life changing business if those fifteen thousand followers are 628 00:33:40,600 --> 00:33:42,960 Speaker 1: engaged not for today, not for tomorrow, but literally for 629 00:33:43,000 --> 00:33:45,479 Speaker 1: a lifetime. Yeah. I mean I would say even at 630 00:33:45,480 --> 00:33:48,880 Speaker 1: generous my coffee company, if we had fifteen thousand subscribers 631 00:33:48,920 --> 00:33:53,320 Speaker 1: that were subscribing to our coffee, let's say hundred subscribers, 632 00:33:53,360 --> 00:33:56,640 Speaker 1: that was that's that is a good business like that 633 00:33:56,720 --> 00:33:59,800 Speaker 1: are buying our coffee monthly, and we know it, we 634 00:33:59,800 --> 00:34:02,120 Speaker 1: can predict it, we can plan for the future around that. 635 00:34:02,800 --> 00:34:05,520 Speaker 1: Um So no, it's a great point. Hey, We're gonna 636 00:34:05,520 --> 00:34:06,760 Speaker 1: take one more break. When we come back. We have 637 00:34:06,800 --> 00:34:09,880 Speaker 1: just a few more questions for Jason relating with him personally. 638 00:34:10,080 --> 00:34:14,000 Speaker 1: And I'm gonna end uh with a very dramatic question. 639 00:34:15,000 --> 00:34:17,279 Speaker 1: Um I'm not gonna tease it, but it's gonna be. 640 00:34:17,520 --> 00:34:19,560 Speaker 1: It's gonna put them on the spot. We'll be back 641 00:34:19,560 --> 00:34:32,080 Speaker 1: with almost famous podcast. All right again, thank you the 642 00:34:32,080 --> 00:34:35,440 Speaker 1: Best Egg for helping us put on this podcast. It's 643 00:34:35,440 --> 00:34:37,359 Speaker 1: been awesome to talk to Jason. Jason, just a few 644 00:34:37,400 --> 00:34:42,120 Speaker 1: more questions for you here. Um really, this one goes 645 00:34:42,200 --> 00:34:44,600 Speaker 1: back to the beginning. But have you always been good 646 00:34:44,640 --> 00:34:46,560 Speaker 1: with your money? If somebody's out there listening and they've 647 00:34:46,560 --> 00:34:48,040 Speaker 1: heard everything that you've said to day, and they've heard 648 00:34:48,040 --> 00:34:50,279 Speaker 1: about the influencer marketing, and they've heard about the idea 649 00:34:50,280 --> 00:34:54,360 Speaker 1: that if they have even followers on Instagram, and you know, 650 00:34:54,480 --> 00:34:56,799 Speaker 1: there is a level to where it is valuable to 651 00:34:56,800 --> 00:35:01,360 Speaker 1: have some followers on social media. Um and uh. And 652 00:35:01,400 --> 00:35:02,960 Speaker 1: they're listening to this and they're going, Hey, I think 653 00:35:02,960 --> 00:35:05,160 Speaker 1: I can do something with all of this. And thanks 654 00:35:05,160 --> 00:35:07,480 Speaker 1: to Jason for kind of putting that out. Has this 655 00:35:07,520 --> 00:35:10,000 Speaker 1: always come natural to you or had you did you 656 00:35:10,000 --> 00:35:12,279 Speaker 1: have to learn along the way. Yeah, I mean I 657 00:35:12,280 --> 00:35:14,319 Speaker 1: think it's so important for your audience to know. Ben, 658 00:35:14,760 --> 00:35:17,440 Speaker 1: for these for starters, you could have five hundred, you 659 00:35:17,440 --> 00:35:19,759 Speaker 1: could have a hundred followers. It takes literally one year 660 00:35:19,800 --> 00:35:22,640 Speaker 1: and one relationship that could change everything. And these days 661 00:35:22,640 --> 00:35:26,280 Speaker 1: on TikTok, I mean, it's crazy what people what's happening 662 00:35:26,280 --> 00:35:28,880 Speaker 1: to people overnight? I mean since the pandemic. The people 663 00:35:28,880 --> 00:35:31,680 Speaker 1: that I've talked to, their live his their lives are 664 00:35:31,880 --> 00:35:34,279 Speaker 1: night and day like, There's never been more of an 665 00:35:34,320 --> 00:35:36,840 Speaker 1: opportune time if you have an opinion or a thought 666 00:35:37,120 --> 00:35:39,440 Speaker 1: or an expertise to get it out there, because you 667 00:35:39,480 --> 00:35:41,520 Speaker 1: don't need a TV show anymore, you don't need a 668 00:35:41,560 --> 00:35:45,239 Speaker 1: platform to give you the launch. These platforms exist, and 669 00:35:45,280 --> 00:35:47,239 Speaker 1: so get it out there, take a shot at it. 670 00:35:47,280 --> 00:35:49,759 Speaker 1: You never know. One little quick thing the Points guy 671 00:35:49,800 --> 00:35:51,840 Speaker 1: had him on the podcast. Two years the guy was 672 00:35:51,840 --> 00:35:55,760 Speaker 1: working in HR at a bank seventy k started writing 673 00:35:55,800 --> 00:35:58,520 Speaker 1: about how people could utilize their credit card points. That's it. 674 00:35:58,560 --> 00:36:00,360 Speaker 1: Because he loved it. You just had a past about 675 00:36:00,440 --> 00:36:03,400 Speaker 1: created the blog two years later, sold it for eight figures. 676 00:36:03,480 --> 00:36:06,760 Speaker 1: He had no jump start, he had no show. Eight figures. 677 00:36:06,880 --> 00:36:09,720 Speaker 1: Twelve years later, he still runs the business. He's exited twice. 678 00:36:10,160 --> 00:36:13,879 Speaker 1: Life changing from credit card freaking points. Okay, now I'm 679 00:36:13,880 --> 00:36:16,319 Speaker 1: gonna get back to your question about being like on 680 00:36:16,360 --> 00:36:20,280 Speaker 1: the money side. Um, my grandfather was an oral surgeon, 681 00:36:20,719 --> 00:36:23,279 Speaker 1: and so he at a very young age, brought me 682 00:36:23,320 --> 00:36:25,880 Speaker 1: in and told me that he had an advisor and 683 00:36:25,920 --> 00:36:28,160 Speaker 1: an advisor. And this does not go for every advisor 684 00:36:28,160 --> 00:36:31,439 Speaker 1: out there, but his advisor always told him when to buy, 685 00:36:31,560 --> 00:36:33,680 Speaker 1: never told him when to sell. And he started to 686 00:36:33,760 --> 00:36:35,800 Speaker 1: question him a little bit and noticed that it was 687 00:36:35,840 --> 00:36:39,439 Speaker 1: a little um sketchy in his ways. And so he 688 00:36:39,520 --> 00:36:43,520 Speaker 1: took a massive hit with fees, but exited every single 689 00:36:43,600 --> 00:36:46,880 Speaker 1: dollar from that advisor, and he managed all his money himself. 690 00:36:46,920 --> 00:36:48,759 Speaker 1: And he taught himself how to do it. And so 691 00:36:48,840 --> 00:36:51,239 Speaker 1: he sat me down at sixteen at the time and 692 00:36:51,280 --> 00:36:53,879 Speaker 1: went through every single dollar that he had and where 693 00:36:53,920 --> 00:36:56,319 Speaker 1: it was, and where and how the families money all 694 00:36:56,360 --> 00:36:59,239 Speaker 1: these things. So it became very comfortable to me to 695 00:36:59,360 --> 00:37:01,319 Speaker 1: like talk of out these things. And so as an 696 00:37:01,320 --> 00:37:04,520 Speaker 1: early age, and I've I've always kind of taken the 697 00:37:04,560 --> 00:37:07,080 Speaker 1: mindset that, like, you need to be smart with your 698 00:37:07,080 --> 00:37:10,879 Speaker 1: money because it can create independence and opportunity unlike anything else. 699 00:37:11,600 --> 00:37:14,120 Speaker 1: We're gonna popcorn question around here. None of them are 700 00:37:14,120 --> 00:37:16,880 Speaker 1: going to really really relate with each other. Um, but 701 00:37:16,920 --> 00:37:18,480 Speaker 1: they're just questions I want to get to with you 702 00:37:18,719 --> 00:37:22,000 Speaker 1: before we closed out here. UM. For somebody listening right 703 00:37:22,000 --> 00:37:26,040 Speaker 1: now working in a career, Um, they love, but they 704 00:37:26,080 --> 00:37:28,360 Speaker 1: feel like they need to be compensated more. What tips 705 00:37:28,400 --> 00:37:32,480 Speaker 1: do you give somebody? Uh, to negotiate their salaries? The 706 00:37:32,520 --> 00:37:34,799 Speaker 1: easiest thing to do. There's a whole chapter about this 707 00:37:34,840 --> 00:37:37,879 Speaker 1: in the book, but only thirty people their entire LIFs 708 00:37:37,920 --> 00:37:41,000 Speaker 1: negotiate for themselves, which is scary in itself. But the 709 00:37:41,040 --> 00:37:43,400 Speaker 1: biggest thing you gotta do is you got to find 710 00:37:43,400 --> 00:37:45,279 Speaker 1: out what your value is. So if I say to 711 00:37:45,280 --> 00:37:46,960 Speaker 1: you right now, what should you be paid? And you 712 00:37:47,000 --> 00:37:49,520 Speaker 1: don't know the answer, you better go get the answer. 713 00:37:49,800 --> 00:37:53,000 Speaker 1: How I did it was I took all my analytics 714 00:37:53,040 --> 00:37:54,799 Speaker 1: for what I was doing in my job, put it 715 00:37:54,840 --> 00:37:57,680 Speaker 1: on a resume, went out to head hunters that were 716 00:37:57,719 --> 00:38:00,440 Speaker 1: looking for bankers, and I just said, go find me offer. 717 00:38:00,520 --> 00:38:02,719 Speaker 1: They found me an offer from a competitor. Uh. They 718 00:38:02,719 --> 00:38:04,680 Speaker 1: told me exactly how much it was gonna be. I 719 00:38:04,680 --> 00:38:06,960 Speaker 1: think it was, like I think at the time, the 720 00:38:07,080 --> 00:38:10,120 Speaker 1: offer was, if I remember correct, was like a hundred 721 00:38:10,160 --> 00:38:13,080 Speaker 1: and forty grand with bonus potential up to like I 722 00:38:13,120 --> 00:38:15,440 Speaker 1: think it was like of the base. And so I 723 00:38:15,480 --> 00:38:17,759 Speaker 1: took it into my It took this, by the way, guys, 724 00:38:17,760 --> 00:38:20,960 Speaker 1: it took me ten minutes, literally a ten minute conversation. 725 00:38:21,040 --> 00:38:23,160 Speaker 1: Here's this, give me a verbal offer. I go into 726 00:38:23,200 --> 00:38:25,840 Speaker 1: my boss's office and I said to him in a 727 00:38:25,960 --> 00:38:29,279 Speaker 1: very like, non threatening way, like I don't want to leave, 728 00:38:29,480 --> 00:38:32,319 Speaker 1: but I have to do my due diligence. Here you 729 00:38:32,320 --> 00:38:34,279 Speaker 1: can see yourself. I'm not making it up. This is 730 00:38:34,280 --> 00:38:36,839 Speaker 1: the email. This is the offer I was given. I'm 731 00:38:36,840 --> 00:38:40,120 Speaker 1: not even asking you to match it. I'm just asking 732 00:38:40,160 --> 00:38:43,279 Speaker 1: you to say, does it make sense for him to 733 00:38:43,280 --> 00:38:45,640 Speaker 1: be compensated more. How bad do we want him? Can 734 00:38:45,680 --> 00:38:48,000 Speaker 1: you do anything? And you don't need to make a decision. Now, 735 00:38:48,320 --> 00:38:50,600 Speaker 1: forty eight hours he came back and he gave me. 736 00:38:50,680 --> 00:38:52,640 Speaker 1: I think he ended up bumping my pay. It was 737 00:38:52,680 --> 00:38:55,919 Speaker 1: like to one fifteen or something. So no, he didn't 738 00:38:55,960 --> 00:38:58,279 Speaker 1: match the one thirty or one forty of whatever it was, 739 00:38:58,600 --> 00:39:02,440 Speaker 1: but it was like a round of pay increase and 740 00:39:02,520 --> 00:39:04,640 Speaker 1: that was a lot of That was a huge change 741 00:39:04,680 --> 00:39:07,600 Speaker 1: for me. That took twelve minutes. Go find out what 742 00:39:07,640 --> 00:39:11,719 Speaker 1: other people would pay you in competitive industries or competitive companies, 743 00:39:11,960 --> 00:39:14,920 Speaker 1: and use that information to negotiate for yourself. And if 744 00:39:14,960 --> 00:39:17,800 Speaker 1: my boss comes back and says to me, no raise, 745 00:39:17,960 --> 00:39:20,960 Speaker 1: you got nothing. I just got about five years of 746 00:39:20,960 --> 00:39:23,960 Speaker 1: information in attendinut conversation. So why am I stay here 747 00:39:23,960 --> 00:39:26,680 Speaker 1: another two years busting my chop, succeeding every expectation to 748 00:39:26,760 --> 00:39:28,239 Speaker 1: know that I'm never going to get the rays that 749 00:39:28,280 --> 00:39:30,640 Speaker 1: I need anyway, I gotta hit the door. So go 750 00:39:30,760 --> 00:39:33,080 Speaker 1: find out what your value is. It's a great point. 751 00:39:33,160 --> 00:39:35,919 Speaker 1: And to highlight something you said is in that non 752 00:39:36,000 --> 00:39:37,880 Speaker 1: threatening way, right, you don't want to be walking there, 753 00:39:37,960 --> 00:39:40,640 Speaker 1: say this and they say you're out. No, there's I mean, 754 00:39:40,680 --> 00:39:46,000 Speaker 1: I think most people in leadership at companies welcome this conversation. 755 00:39:46,040 --> 00:39:48,000 Speaker 1: I know I do with my employees. When somebody comes 756 00:39:48,040 --> 00:39:49,759 Speaker 1: to me and says, hey, I think I need to 757 00:39:49,760 --> 00:39:52,080 Speaker 1: be compensated more. Great, Let's open up the door to 758 00:39:52,120 --> 00:39:55,040 Speaker 1: have this question, this this conversation. Let's talk about why 759 00:39:55,040 --> 00:39:57,520 Speaker 1: you feel this way, what you're doing that feels that 760 00:39:57,960 --> 00:40:00,560 Speaker 1: makes you feel like you're far exceeding what you're getting 761 00:40:00,560 --> 00:40:02,520 Speaker 1: paid for, and let's see if we can work work 762 00:40:02,719 --> 00:40:05,759 Speaker 1: something out here. I welcome those conversations, because here's the 763 00:40:05,760 --> 00:40:09,040 Speaker 1: other point. Something very interesting I think that I've learned 764 00:40:09,640 --> 00:40:12,719 Speaker 1: is typically your boss cares about you. Hopefully you have 765 00:40:12,760 --> 00:40:14,880 Speaker 1: a good boss that cares about you, but they're not 766 00:40:15,040 --> 00:40:18,040 Speaker 1: thinking about you a percent of the time. And there 767 00:40:18,080 --> 00:40:20,320 Speaker 1: and and if they are thinking about you, it's oftentimes 768 00:40:20,320 --> 00:40:22,480 Speaker 1: about productivity and what needs to be done for the company, 769 00:40:22,560 --> 00:40:25,440 Speaker 1: not exactly if you're being compensated fairly until the end 770 00:40:25,480 --> 00:40:28,319 Speaker 1: of the year, where that's a conversation that everybody's having 771 00:40:28,360 --> 00:40:31,920 Speaker 1: on bonuses into the year, you know, salary increases, those 772 00:40:31,960 --> 00:40:35,120 Speaker 1: type of things, but throughout the year, it's I welcome 773 00:40:35,440 --> 00:40:39,960 Speaker 1: somebody coming and saying, hey, I need more totally, totally, 774 00:40:39,960 --> 00:40:41,960 Speaker 1: and I think you could get more like to your point, 775 00:40:42,000 --> 00:40:43,600 Speaker 1: if you have a good boss, your boss is gonna 776 00:40:43,800 --> 00:40:45,880 Speaker 1: do what's like or at least have some type of 777 00:40:45,920 --> 00:40:48,719 Speaker 1: insight that's gonna be who like your personal interests. I 778 00:40:48,800 --> 00:40:51,000 Speaker 1: just had an employee come to me. She got an 779 00:40:51,000 --> 00:40:54,200 Speaker 1: offer from a not a competitor, a company in tech, 780 00:40:54,760 --> 00:40:57,719 Speaker 1: and she's awesome. She was great ten out a ten employee. 781 00:40:57,760 --> 00:41:01,480 Speaker 1: Our financials just couldn't support that race she got. I said, there, 782 00:41:02,239 --> 00:41:04,279 Speaker 1: we're not a tech company. We haven't raised money the 783 00:41:04,280 --> 00:41:07,719 Speaker 1: way they've raised money. I can't pay that. But if 784 00:41:07,760 --> 00:41:10,360 Speaker 1: you want to go like, you gotta go. And maybe 785 00:41:10,360 --> 00:41:12,399 Speaker 1: one day I'll get to the company to the point 786 00:41:12,400 --> 00:41:14,239 Speaker 1: where we can pay that and I will come knock 787 00:41:14,280 --> 00:41:17,000 Speaker 1: it on your door. But for your best interest, if 788 00:41:17,000 --> 00:41:19,440 Speaker 1: this is something you're excited about, you gotta go take that. 789 00:41:19,960 --> 00:41:21,520 Speaker 1: And those are the things I think you should look for, 790 00:41:21,880 --> 00:41:24,480 Speaker 1: especially to your point, Ben, when you're interviewing, you know, 791 00:41:24,640 --> 00:41:27,280 Speaker 1: what's just as important as your pay and maybe more important, 792 00:41:27,719 --> 00:41:29,960 Speaker 1: is who is your leader and is that someone that 793 00:41:30,040 --> 00:41:32,400 Speaker 1: you aspire to be, because if it's not, you're in 794 00:41:32,440 --> 00:41:35,680 Speaker 1: the wrong spot. Yeah, yeah, great points. Okay, final question 795 00:41:35,719 --> 00:41:39,319 Speaker 1: for you, buddy. Uh again Uh. And here, I'm gonna 796 00:41:39,360 --> 00:41:42,640 Speaker 1: set some parameters here so it's not awkward for you, 797 00:41:43,880 --> 00:41:46,359 Speaker 1: Not that I would fall into this conversation at all, 798 00:41:46,360 --> 00:41:47,760 Speaker 1: but I'm just gonna make it easy from the beginning. 799 00:41:48,360 --> 00:41:51,600 Speaker 1: The answer here cannot be me, It cannot be your fiance, 800 00:41:51,920 --> 00:41:56,000 Speaker 1: and it cannot be yourself. Okay, So who do you 801 00:41:56,040 --> 00:41:59,120 Speaker 1: think from the show from The Bachelor and Bachelor at 802 00:41:59,160 --> 00:42:03,040 Speaker 1: World has been really smart about their career? Who do 803 00:42:03,080 --> 00:42:05,440 Speaker 1: you look at and go They've done well with what 804 00:42:05,480 --> 00:42:11,839 Speaker 1: they've been given. Um. Alright, so it can't be me, you, 805 00:42:11,960 --> 00:42:14,680 Speaker 1: it can't be Caitlin. Those are the parameters I'm gonna 806 00:42:14,719 --> 00:42:20,440 Speaker 1: go with. Um. Jillian Harris is one who's done unbelievable. 807 00:42:20,560 --> 00:42:27,240 Speaker 1: She's created in phenomenal community, phenomenal brand. Um. I think 808 00:42:27,719 --> 00:42:30,880 Speaker 1: one thing that Nick Vile has done exceptionally is that 809 00:42:31,000 --> 00:42:34,919 Speaker 1: he found a niche that the Bachelor audience still has 810 00:42:35,040 --> 00:42:38,240 Speaker 1: extreme interest in at the same level they do the Bachelor, 811 00:42:38,680 --> 00:42:40,840 Speaker 1: and he has plugged and worked his ass off to 812 00:42:40,880 --> 00:42:43,960 Speaker 1: build a really solid community. He's done great with that. 813 00:42:44,280 --> 00:42:48,440 Speaker 1: I think another guy he's done great, Travis Stark. Unbelievable. 814 00:42:49,040 --> 00:42:50,800 Speaker 1: I mean what he's done in like the doctor space 815 00:42:50,840 --> 00:42:53,400 Speaker 1: and been hosting like that is phenomenal. Let's talk about 816 00:42:53,400 --> 00:42:59,280 Speaker 1: more recent people. I think Tyler Cameron genius one show. 817 00:43:00,080 --> 00:43:03,360 Speaker 1: All the pieces of that puzzle connected at a level 818 00:43:03,880 --> 00:43:07,040 Speaker 1: that he's one of the most followed people from the show. 819 00:43:07,800 --> 00:43:09,840 Speaker 1: And he could have been going to be the Bachelor. 820 00:43:09,880 --> 00:43:12,680 Speaker 1: He could have had those opportunities, and he knew that 821 00:43:12,840 --> 00:43:15,640 Speaker 1: he could take this platform and move into a different direction. 822 00:43:15,719 --> 00:43:21,319 Speaker 1: He has and he has. He's branded himself brilliantly, like 823 00:43:21,600 --> 00:43:24,680 Speaker 1: absolutely brilliantly. Another one I'm gonna put out there just 824 00:43:24,680 --> 00:43:26,560 Speaker 1: just because it's more recent and more fun. I think 825 00:43:26,560 --> 00:43:30,759 Speaker 1: she's doing a phenomenal, phenomenal job. Is Rachel Kirconnell. She's 826 00:43:30,800 --> 00:43:34,759 Speaker 1: consistent with her posting. She she's in the lifestyle blogging 827 00:43:34,920 --> 00:43:39,680 Speaker 1: vlogging space. Her engagement is super high. She never misses 828 00:43:39,719 --> 00:43:43,480 Speaker 1: a day. I've never had that conversation with her, but 829 00:43:43,560 --> 00:43:48,160 Speaker 1: like from a third like third level looking in, she's 830 00:43:48,200 --> 00:43:51,879 Speaker 1: building something I think that's gonna be extremely sustainable. That's 831 00:43:51,960 --> 00:43:53,960 Speaker 1: very impressive. You just named off a lot of people, 832 00:43:54,560 --> 00:43:57,320 Speaker 1: a lot of people that I go, yeah, of course 833 00:43:57,440 --> 00:44:00,239 Speaker 1: they've they've done great. Now if I would have opened 834 00:44:00,280 --> 00:44:02,120 Speaker 1: up the door for you. I would have to put 835 00:44:02,160 --> 00:44:07,759 Speaker 1: Caitlin in that category. I think Caitlin is um done 836 00:44:07,800 --> 00:44:10,560 Speaker 1: an incredible job. Here's the weirdest thing for tell me 837 00:44:10,600 --> 00:44:11,960 Speaker 1: if you disagree as we close out here is I 838 00:44:12,000 --> 00:44:14,120 Speaker 1: thought I was having as a year coming on. Caitlin 839 00:44:14,200 --> 00:44:16,359 Speaker 1: kind of disappeared for like two years, and I think 840 00:44:16,360 --> 00:44:19,560 Speaker 1: there's like some behind the scenes there, right, but like 841 00:44:19,920 --> 00:44:22,160 Speaker 1: you didn't hear a lot of Caitlin after her time 842 00:44:22,160 --> 00:44:25,279 Speaker 1: on The Bachelor at and then she kind of like 843 00:44:25,480 --> 00:44:29,160 Speaker 1: rose from the ashes and like this kind of blossomed 844 00:44:29,239 --> 00:44:31,840 Speaker 1: with her podcast and her following in her wine and 845 00:44:31,920 --> 00:44:34,360 Speaker 1: her scrun cheese and then into hosting, and she crushed 846 00:44:34,360 --> 00:44:36,480 Speaker 1: it into hosting, she liked, I don't know what she 847 00:44:36,600 --> 00:44:40,400 Speaker 1: was doing, we can all assume, but then she, like you, 848 00:44:40,480 --> 00:44:42,440 Speaker 1: kind of came into her life and she blossomboddy. I 849 00:44:42,480 --> 00:44:43,719 Speaker 1: don't know if you can take credit for that, but 850 00:44:43,760 --> 00:44:46,680 Speaker 1: it kind of feels like Caitlin is is living the 851 00:44:46,680 --> 00:44:50,040 Speaker 1: good life now. I mean, that's nice to you to say. 852 00:44:50,080 --> 00:44:51,959 Speaker 1: I think she helps me with a lot of things. 853 00:44:51,960 --> 00:44:53,520 Speaker 1: I think I can help her with a lot of things, 854 00:44:53,520 --> 00:44:55,839 Speaker 1: like on the business end, as far as like operations 855 00:44:55,880 --> 00:44:58,680 Speaker 1: and like fundamentals, but her creativity and her community is 856 00:44:58,800 --> 00:45:01,440 Speaker 1: unreal honest though, I think to take away from that 857 00:45:01,600 --> 00:45:07,399 Speaker 1: is like, unless you're in a really comfortable spot with 858 00:45:07,520 --> 00:45:10,720 Speaker 1: where you are and who you are, uh and knowing 859 00:45:10,760 --> 00:45:15,000 Speaker 1: yourself better than like anybody, it takes that to get 860 00:45:15,000 --> 00:45:16,960 Speaker 1: to the next level, you know what I mean? And 861 00:45:17,000 --> 00:45:20,600 Speaker 1: I think for Caitlin is like I don't know any 862 00:45:20,760 --> 00:45:23,440 Speaker 1: like too many people in my life that know themselves 863 00:45:23,960 --> 00:45:28,360 Speaker 1: better than Caitlin knows herself. And that's willing to move 864 00:45:28,440 --> 00:45:32,000 Speaker 1: forward in the direction that Caitlin feels best for her, 865 00:45:32,040 --> 00:45:35,919 Speaker 1: regardless of what anybody says, how someone puts her down, 866 00:45:35,960 --> 00:45:38,640 Speaker 1: how someone tells her she's wrong. You know, she just 867 00:45:38,800 --> 00:45:42,600 Speaker 1: knows herself and what she wants out of life so well, 868 00:45:42,640 --> 00:45:44,960 Speaker 1: and like that's a massive takeaway from me. And and 869 00:45:45,000 --> 00:45:48,239 Speaker 1: she's just she's built just something that's unbelievable, and the 870 00:45:48,280 --> 00:45:51,799 Speaker 1: core of it is from her knowing herself and empowering 871 00:45:51,800 --> 00:45:54,160 Speaker 1: others to do the same. Yeah, talk about longevity, I 872 00:45:54,160 --> 00:45:59,319 Speaker 1: mean Caitlin, Caitlin Bristol could literally again disappear, and her 873 00:45:59,360 --> 00:46:01,760 Speaker 1: brands and the brands that she's built in the community 874 00:46:01,760 --> 00:46:04,000 Speaker 1: she's built around him, would still be there. I mean, 875 00:46:04,040 --> 00:46:07,960 Speaker 1: what an incredible compliment like on the business side to 876 00:46:08,120 --> 00:46:10,560 Speaker 1: what she's done with her and her team. Just super 877 00:46:10,560 --> 00:46:13,200 Speaker 1: cool to see. Well, that's a good note to end on. Jason, 878 00:46:13,200 --> 00:46:14,879 Speaker 1: Thanks for spending so much time with us today. Thanks 879 00:46:14,880 --> 00:46:18,279 Speaker 1: for all your insight, sharing your knowledge. UH. It's been 880 00:46:18,320 --> 00:46:20,520 Speaker 1: a pleasure. Again. Thanks the Best Egg for having us 881 00:46:21,000 --> 00:46:23,520 Speaker 1: UH today. I hope you all gained something from listening 882 00:46:23,760 --> 00:46:26,560 Speaker 1: UM and UH. And if you need any more insight, 883 00:46:26,600 --> 00:46:28,640 Speaker 1: and I'm telling you this from the bottom of heart, 884 00:46:28,719 --> 00:46:30,400 Speaker 1: you can pick up the Restart road map or you 885 00:46:30,440 --> 00:46:32,480 Speaker 1: can get on Trading Secrets find them on Instagram. They 886 00:46:32,480 --> 00:46:37,080 Speaker 1: have a great some great tips stuff I learned UM 887 00:46:37,120 --> 00:46:40,600 Speaker 1: often from from watching Jason's interviews and the posts that 888 00:46:40,600 --> 00:46:43,160 Speaker 1: are done. So go check them out right now. Jason Tartik, 889 00:46:43,239 --> 00:46:45,400 Speaker 1: thank you for joining us today and thank you so 890 00:46:45,480 --> 00:46:47,719 Speaker 1: much for having me. Thank you again for listening to 891 00:46:47,760 --> 00:46:50,759 Speaker 1: this episode of the Almost Famous Podcast. Also, thank you 892 00:46:50,800 --> 00:46:55,279 Speaker 1: again to Best Egg for sponsoring this very special episode. 893 00:46:55,640 --> 00:46:57,680 Speaker 1: We'll talk to you again soon. We'll be right back 894 00:46:57,719 --> 00:47:01,439 Speaker 1: here with the Almost Famous podcast. But until then, I've 895 00:47:01,440 --> 00:47:05,480 Speaker 1: been bent followed the Benn and Ashley I Almost Famous 896 00:47:05,520 --> 00:47:09,440 Speaker 1: Podcast on iHeart Radio, or subscribe wherever you listen to podcasts.