WEBVTT - Consumer Price Index Continues To Climb

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<v Speaker 1>Welcome to the Bloomberg Markets Podcast. I'm Paul Sweeney, alongside

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<v Speaker 1>my co host Matt Miller. Every business day we bring

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<v Speaker 1>you interviews from CEOs, market pros, and Bloomberg experts, along

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<v Speaker 1>with essential market moving news. Find the Bloomberg Markets podcast

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<v Speaker 1>called Apple Podcasts or wherever you listen to podcasts, and

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<v Speaker 1>at Bloomberg dot com slash podcast. Just get over to

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<v Speaker 1>David Kats right now. He is the president and c

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<v Speaker 1>i O at Matrix Asset Advisers affirmed that he uh

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<v Speaker 1>co founded as well. Um, David, I wonder what you

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<v Speaker 1>think about the inflation number. Obviously that's probably our top

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<v Speaker 1>headline today. Six point eight percent year over year is

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<v Speaker 1>a big, hefty number. But as I can't remember his

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<v Speaker 1>Critty or Chinale, one of them was telling us earlier

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<v Speaker 1>the month over month number was a little softer than

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<v Speaker 1>maybe we expected. And also bad news. Looks like it's

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<v Speaker 1>pretty good news for this market. Well, right now, all

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<v Speaker 1>the news is good for this market. It's looking through

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<v Speaker 1>a lot of things. You know, today's action a little

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<v Speaker 1>bit surprising in terms of yields going lower, in stocks

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<v Speaker 1>going higher on the worst inflation numbers since nine two. Um,

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<v Speaker 1>we think what's happening is the market is looking through

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<v Speaker 1>the current higher inflation. It was not worse than expectations,

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<v Speaker 1>so people don't think it's going to cause the FED

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<v Speaker 1>to change course. And from our perspective, while we do

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<v Speaker 1>worry a lot about inflation, we think that it is

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<v Speaker 1>going to calm down by next spring or summer under

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<v Speaker 1>the three and a half percent level, so we don't

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<v Speaker 1>think it derails the economy. Uh and interest rates will

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<v Speaker 1>still say relatively low, so that's an okay environment for stocks.

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<v Speaker 1>It's interesting that you say that any news is good

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<v Speaker 1>news because I'm wondering if you could speak to the

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<v Speaker 1>fear and the caution that still underpins this market. Well,

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<v Speaker 1>you know, the market has been more volatile since September.

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<v Speaker 1>You've had to five percent corrections, and that's more normal,

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<v Speaker 1>and we think that's going to continue for some time.

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<v Speaker 1>But at the moment, the market is looking through the

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<v Speaker 1>negatives and focusing on the positives, and and the positives

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<v Speaker 1>are pretty good. The economy is in very good shape,

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<v Speaker 1>businesses are doing very well, Corporate earnings are coming in

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<v Speaker 1>very nicely, and we think a significant driver of the

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<v Speaker 1>stock market is there's just this enormous liquidity out there.

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<v Speaker 1>There's just so much cash floating around, and as people

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<v Speaker 1>throw that into stocks, that's just driving prices higher. So

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<v Speaker 1>the key here from an investment perspective is not to

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<v Speaker 1>chase the rallies. You know, we suggest putting money to

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<v Speaker 1>work when you have these sell offs like you had

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<v Speaker 1>in September or in the last month, rather than trying

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<v Speaker 1>to throw money in after things have risen. Is do

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<v Speaker 1>valuations not concern you here? Because we seem to be

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<v Speaker 1>at a level where any little thing. For example, um,

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<v Speaker 1>I think it was last Monday, we got a headline

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<v Speaker 1>saying that an omicron case have been found in California,

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<v Speaker 1>after we all knew that, oh Macron was out in

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<v Speaker 1>the US. It wasn't a surprised and yet the market

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<v Speaker 1>sold off. Right. The market is going to be pretty volatile.

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<v Speaker 1>It's taking its cuse whether it's COVID news or FED

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<v Speaker 1>news or government news. Either the market loves things or

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<v Speaker 1>it hates things. So the key to being investor is

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<v Speaker 1>just look beyond the day to day fluctuations. In terms

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<v Speaker 1>of valuation, we think the overall market is modestly overvalued.

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<v Speaker 1>We think many growth stocks are very significantly overvalued, and

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<v Speaker 1>that's the area that we worry a lot about. The

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<v Speaker 1>flip side is we think there are a lot of

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<v Speaker 1>places that you can buy now and you should do

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<v Speaker 1>well over the next twelve months, or a lot of

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<v Speaker 1>areas like media, telecom, healthcare that have not done a lot.

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<v Speaker 1>The businesses are doing well. Stocks are twelve thirteen times earnings.

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<v Speaker 1>We think that's going to be the next place to

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<v Speaker 1>make good money and do it in a lower risk way.

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<v Speaker 1>You know, it's interesting. I was with Scott Minor yesterday

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<v Speaker 1>who is the CEO of Guggenheim big bond investor, and

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<v Speaker 1>he was saying that I need to brag about it.

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<v Speaker 1>We know who Scott Minor. It is. Well, you know

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<v Speaker 1>one interesting thing he said to me, and we'll hear

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<v Speaker 1>more about this next week, is that he thinks that

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<v Speaker 1>the market is telling us that there are afraid of

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<v Speaker 1>a policy mistake when it comes to the Federal Reserve.

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<v Speaker 1>What do you think that really means, David? And do

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<v Speaker 1>you agree with that? Well, I think the market, while

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<v Speaker 1>it might be afraid, it's truly not acting that way

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<v Speaker 1>in terms of bonds or stock. So I think the

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<v Speaker 1>fet has actually done a very good job inflation is

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<v Speaker 1>much hotter than they had originally anticipated. We think a

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<v Speaker 1>lot of that is coming from the labor market and

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<v Speaker 1>from the logistics problems caused by COVID, and we think

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<v Speaker 1>both of those are going to come under better control

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<v Speaker 1>in the next six months or so. So you know,

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<v Speaker 1>we're in the camp where we really like what the

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<v Speaker 1>FET is doing. Yes, they probably are a little bit

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<v Speaker 1>late to starting to taper um, but we don't think

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<v Speaker 1>it's going to derail the economy, and we think they

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<v Speaker 1>should be given a lot of credit for navigating a

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<v Speaker 1>really difficult economic environment over the last two years. Almost

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<v Speaker 1>seemed like they had to be right. Pal was super

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<v Speaker 1>devish until he was reconfirmed and and then he and

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<v Speaker 1>then he was like, actually, you know what, I don't

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<v Speaker 1>think it's going to be transits all right, Um, all right,

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<v Speaker 1>So what do you like here, David? I mean, if

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<v Speaker 1>when you wake up in the morning, what do you

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<v Speaker 1>get pumped about? Or if you're if your best friend

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<v Speaker 1>asked you at the bar, um you know where he

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<v Speaker 1>should be investing? What do you tell him? So we like,

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<v Speaker 1>as I'd mentioned, the media, telecom, healthcare financials. Probably our

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<v Speaker 1>favorite two stocks right now would be Comcast, which was

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<v Speaker 1>off this week on what we think was a misunderstanding

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<v Speaker 1>of the company communications. Uh, it's gonna have very nice

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<v Speaker 1>earnings in the next year. It sells a thirteen and

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<v Speaker 1>a half times earnings, great long term business, so we

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<v Speaker 1>like that here Viacom is doing all of the right things.

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<v Speaker 1>They are going to become a streaming force of stock

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<v Speaker 1>sales at under nine times earnings. The CEO and the

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<v Speaker 1>chairwoman just bought a great deal of stock, yet it

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<v Speaker 1>sells at year lows at a great price, three percent yield,

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<v Speaker 1>So things like that are pretty interesting. On the banking side,

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<v Speaker 1>we like MMT Bank in US Bank Corps. In the

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<v Speaker 1>healthcare side, we like Amgen and zimmer which makes knee

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<v Speaker 1>and him replacements, has done pretty poorly of late. We

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<v Speaker 1>think as COVID normalizes, as the world gets back to normal,

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<v Speaker 1>that stock easily is sixty company. You're buying it at

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<v Speaker 1>a hundred twenty five today. All those companies that I

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<v Speaker 1>mentioned are selling well below market multiple, so you're not

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<v Speaker 1>paying twenty and twenty five times earnings for these good businesses.

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<v Speaker 1>All right, David Um, great to get some time with you.

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<v Speaker 1>Really appreciate your insight. Thanks very much. David Kax As

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<v Speaker 1>the President and chief investment officer at Matrix Asset Advisers

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<v Speaker 1>talking to us about the markets, the Fed, and inflation.

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<v Speaker 1>Jeffrey Cleveland coming up now. We promised that we would

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<v Speaker 1>talk about inflation again and he is the director and

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<v Speaker 1>chief economist for Peyton and Right, Gal, Jeffrey, thank you

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<v Speaker 1>so much for joining us. What is your expectation for

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<v Speaker 1>next week given this elevated inflation number we have, I

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<v Speaker 1>know it is in line with estimates, but it is

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<v Speaker 1>still high. Yeah, it's the tricky it's a very tricky

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<v Speaker 1>situation for the fom C. I think very high inflation,

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<v Speaker 1>higher than you know, policy makers they expected for the year. Also,

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<v Speaker 1>I have to issue a medical book much higher than

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<v Speaker 1>I had anticipated for the year. So we were also

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<v Speaker 1>wrong in our forecast. Um, But in recent months looks

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<v Speaker 1>like the market you know, expected higher inflation, was set

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<v Speaker 1>up for that. So perhaps that's why you see the

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<v Speaker 1>rally today. The taff for the Fed though, which is

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<v Speaker 1>your question? They you know, they've delivered very explicit guidance

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<v Speaker 1>on when they might lift off, right they say maximum employment,

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<v Speaker 1>so um, with inflation very very high. Question is are

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<v Speaker 1>they going to relax or somehow alter how they define

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<v Speaker 1>maximum employment to say that, you know, we are much

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<v Speaker 1>closer to it with you know, quit rates very high,

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<v Speaker 1>with job opening is very high, with the unemployment rate

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<v Speaker 1>at four? Is that close enough to open the door

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<v Speaker 1>for liftoff? Um. That's that's the thing that they have

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<v Speaker 1>to wrestle with. It's the key thing in my mind. Um.

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<v Speaker 1>I I still think we're not at full employment or

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<v Speaker 1>close to maximum employment in my view, what given where

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<v Speaker 1>inflation is, maybe they adjust that their their take. I mean,

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<v Speaker 1>if we're not at maximum employment, how is it that

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<v Speaker 1>we saw fewer jobless claims UM this week than any

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<v Speaker 1>time since Richard Nixon was president? Yeah? I think it

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<v Speaker 1>all depends on how you define maximum right, which they

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<v Speaker 1>did not give us an explicit, uh no numerical definition.

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<v Speaker 1>But for me, you know, I look at I look

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<v Speaker 1>at that, and it's great. We have very few layoffs,

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<v Speaker 1>so that's good news. We have a labor force participation,

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<v Speaker 1>right though, Matt, that's sixty one eight. We were on

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<v Speaker 1>labor force participation over sixty three UM pre COVID. So yeah,

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<v Speaker 1>some of those people probably retired early, but not all

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<v Speaker 1>of those folks. You know, when you look at that

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<v Speaker 1>chart of labor force. What is your view, Jeffrey of

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<v Speaker 1>the great resignation? Um, I've We've written a story about it.

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<v Speaker 1>Every major media outlet has has tried to figure out

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<v Speaker 1>what's going on here. So many people are telling me,

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<v Speaker 1>you know what, the kids are just uh fed up.

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<v Speaker 1>They're just not getting paid enough to keep up with

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<v Speaker 1>rising prices and they just are quitting. Is that how

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<v Speaker 1>you see it? Too? Well? Where do you see a

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<v Speaker 1>lot of the quicks in the data? Okay, it's it

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<v Speaker 1>tends to be in some of the lower wage industries,

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<v Speaker 1>so things like food service, bars and restaurants. So that

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<v Speaker 1>could be just a situation where there are some better

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<v Speaker 1>wage options that um, you know different employers and people

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<v Speaker 1>are making the jump, like to be something like that.

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<v Speaker 1>We looked yesterday, you know at the job openings data.

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<v Speaker 1>Where are all the job openings available that that people

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<v Speaker 1>can jump to the biggest increase in job openings since

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<v Speaker 1>COVID began. You've got you know the reason on hospitality,

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<v Speaker 1>which is of course where we saw the most job losses.

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<v Speaker 1>So if we are coming out of this pandemic, it's

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<v Speaker 1>not that unusual to see those job openings rise, but

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<v Speaker 1>then also matt, manufacturing, trade, warehouse, all those areas that

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<v Speaker 1>are tied in very closely to meeting the demand for

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<v Speaker 1>goods that we've seen. We've seen this huge surge from

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<v Speaker 1>consumers in the last eighteen months in demand for goods,

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<v Speaker 1>and there's there's been a lot of job openings and

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<v Speaker 1>hiring in that area. To me, though, that's really pandemic,

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<v Speaker 1>unique to the pandemic. Once consumer spending normalizes, people go

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<v Speaker 1>back to spending more on services less on goods. I mean,

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<v Speaker 1>how many how many home jims do you need? Matt,

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<v Speaker 1>The spending patterns will change, and then maybe demanding those

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<v Speaker 1>industries will change, job openings will come down, So it

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<v Speaker 1>could be some noise in the quits data and also

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<v Speaker 1>in the job opening to right. I'm really curious here

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<v Speaker 1>about labor as well, because we did see that news

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<v Speaker 1>coming out of Starbucks and the union vote, and I'm

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<v Speaker 1>wondering if we're going to see more like this. Are

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<v Speaker 1>we going to see more unionization, more strikes, more people

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<v Speaker 1>that are asking for more um as this labor market changes. Yeah.

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<v Speaker 1>I mean, one thing we've learned over the years is

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<v Speaker 1>when when the labor market gets hotter, Right, when you

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<v Speaker 1>get the unemployment rate falls below five down to four.

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<v Speaker 1>We think the unemployment rate will get to three point

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<v Speaker 1>five next year. That's great for labor. That is usually

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<v Speaker 1>great for the broad swath labor market. Um, so it

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<v Speaker 1>does tip the scales if you will more in in

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<v Speaker 1>favor of labor over over capital, which which as an

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<v Speaker 1>employee I won't complain about. It just dawned on me that,

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<v Speaker 1>I mean, mindset matters, right, You're the kind of person,

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<v Speaker 1>Jeffrey who doesn't quit. You don't ever give up, as

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<v Speaker 1>is obvious by the fact that you swam across the

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<v Speaker 1>English Channel, the Catalina Channel, and around the island of Manhattan.

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<v Speaker 1>But I wonder if there's a generation of kids now

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<v Speaker 1>that has just said I can't I have had enough,

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<v Speaker 1>I can't keep up. Yeah, or know there's there are

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<v Speaker 1>other options available. So I think one interesting data series

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<v Speaker 1>worth taking a look at, you know, of late is

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<v Speaker 1>new business applications. So one of the predictions I think

0:12:11.000 --> 0:12:15.560
<v Speaker 1>pre COVID was that capital wouldn't be available and then businesses,

0:12:15.720 --> 0:12:17.760
<v Speaker 1>you know, would really suffer. But we've seen sort of

0:12:17.760 --> 0:12:21.600
<v Speaker 1>a flourishing in new business applications through the COVID period.

0:12:21.600 --> 0:12:24.920
<v Speaker 1>And even after here, So it could be that the

0:12:25.160 --> 0:12:28.240
<v Speaker 1>entrepreneurial spirit in the US is alive and well and

0:12:28.559 --> 0:12:32.480
<v Speaker 1>instead of working for the firm, you know, people can

0:12:32.520 --> 0:12:34.839
<v Speaker 1>branch out and start their own operations, So that that

0:12:34.880 --> 0:12:36.720
<v Speaker 1>could be a positive spin on this whole development. It's

0:12:36.720 --> 0:12:40.240
<v Speaker 1>not necessarily a bad thing. Also a great point, Jeffrey,

0:12:40.240 --> 0:12:42.160
<v Speaker 1>I love having you on. Thanks so much for joining us.

0:12:42.480 --> 0:12:45.520
<v Speaker 1>Jeff Cleveland there is the director and chief economist over

0:12:45.559 --> 0:12:52.439
<v Speaker 1>at Paydon and Regal. Next up, we have Marianne Miller.

0:12:52.640 --> 0:12:55.920
<v Speaker 1>She's the vice president of Client Experience, vice president over

0:12:55.960 --> 0:13:00.840
<v Speaker 1>Approve and she has the latest on cyber secure already

0:13:00.880 --> 0:13:04.200
<v Speaker 1>amid this holiday shopping season, as we know that a

0:13:04.240 --> 0:13:07.080
<v Speaker 1>lot of it is being done online. Marianne, thank you

0:13:07.160 --> 0:13:09.400
<v Speaker 1>so much for joining us. What are some of the

0:13:09.520 --> 0:13:13.480
<v Speaker 1>issues that you're most concerned about the season, Yes, a

0:13:13.600 --> 0:13:15.480
<v Speaker 1>great UM, thank you, and it's great to be here

0:13:15.520 --> 0:13:18.920
<v Speaker 1>with you and your audience today. UM. This holiday season

0:13:19.080 --> 0:13:23.000
<v Speaker 1>is proving to be challenging for retailers, and I predict

0:13:23.040 --> 0:13:25.320
<v Speaker 1>that I'm going to go on record here on your show,

0:13:25.760 --> 0:13:28.000
<v Speaker 1>it's going to be the toughest here in history for

0:13:28.080 --> 0:13:33.319
<v Speaker 1>retail loss prevention. UM. The pandemic really moved consumers to

0:13:33.480 --> 0:13:38.400
<v Speaker 1>online retailers. We see continued other factors that are kind

0:13:38.400 --> 0:13:41.440
<v Speaker 1>of continuing this trend this year. As this year closes

0:13:41.760 --> 0:13:45.240
<v Speaker 1>and we're moving into um many of the factors that

0:13:45.320 --> 0:13:50.160
<v Speaker 1>contributed to fraud during the pandemic. Importantly, the challenge of

0:13:50.640 --> 0:13:55.440
<v Speaker 1>digital identity proofing are affecting re killers as well. But

0:13:55.559 --> 0:13:58.520
<v Speaker 1>we also have some top headline fraud issues as well.

0:13:59.160 --> 0:14:03.320
<v Speaker 1>And I'll yeah, I actually just got an email. I'm

0:14:03.320 --> 0:14:04.640
<v Speaker 1>trying to sell a car here, and it's got an

0:14:04.679 --> 0:14:08.360
<v Speaker 1>email from a captain in the U. S. Military. He's

0:14:08.400 --> 0:14:10.640
<v Speaker 1>serving in Syria right now. He and his buddies just

0:14:10.640 --> 0:14:14.240
<v Speaker 1>found six point two million dollars that they decided to

0:14:14.320 --> 0:14:16.000
<v Speaker 1>keep instead, and now they're going to put it in

0:14:16.000 --> 0:14:19.640
<v Speaker 1>a red cross box and send it to me. In return,

0:14:19.840 --> 0:14:22.200
<v Speaker 1>I get fifteen percent, and all I need to do

0:14:22.240 --> 0:14:24.160
<v Speaker 1>is send them a copy of my I D and

0:14:24.200 --> 0:14:27.440
<v Speaker 1>my bank account details. It seems like a great deal.

0:14:27.440 --> 0:14:28.960
<v Speaker 1>I don't want to miss out on it. Is there

0:14:28.960 --> 0:14:32.600
<v Speaker 1>anything I should be concerned about? Yes, there's definitely things

0:14:32.600 --> 0:14:35.000
<v Speaker 1>you should be concerned about. And that definitely sounds like

0:14:35.040 --> 0:14:37.840
<v Speaker 1>a scam, and we know I gotta tell you Marian,

0:14:38.040 --> 0:14:41.840
<v Speaker 1>I've had two two people saying that they found millions

0:14:41.840 --> 0:14:43.680
<v Speaker 1>of dollars in boxes and wanted to send it to

0:14:43.720 --> 0:14:45.560
<v Speaker 1>me by a Red Cross. This isn't the new like

0:14:45.760 --> 0:14:49.240
<v Speaker 1>African Prince scam. I think, right, well, you know, when

0:14:49.280 --> 0:14:51.080
<v Speaker 1>it's too good to be true, it's too good to

0:14:51.080 --> 0:14:53.600
<v Speaker 1>be true. And and you know, if you look at

0:14:53.680 --> 0:14:55.560
<v Speaker 1>some of the challenges that you see out there for

0:14:55.600 --> 0:14:58.680
<v Speaker 1>consumers as well as retailers UM and you know a

0:14:58.720 --> 0:15:01.120
<v Speaker 1>couple of things that we really want to focus on

0:15:01.280 --> 0:15:03.920
<v Speaker 1>is UM. You know, the supply chain shortages are going

0:15:03.960 --> 0:15:07.560
<v Speaker 1>to make fraud more prevalent. So fraudsters like to take

0:15:07.600 --> 0:15:11.200
<v Speaker 1>advantage of you know, panicked online buying and setting up

0:15:11.280 --> 0:15:16.240
<v Speaker 1>bake fishing sites to collect customers personal information and credit

0:15:16.280 --> 0:15:19.440
<v Speaker 1>and debit card information. So just like you're experiencing Matt,

0:15:19.680 --> 0:15:23.040
<v Speaker 1>there's just these you know, constant fishing attacks and these

0:15:23.080 --> 0:15:26.680
<v Speaker 1>attacks of scamming are are are bringing consumers into the

0:15:26.760 --> 0:15:30.520
<v Speaker 1>into the mix. And second, UM, the retailers have always

0:15:30.520 --> 0:15:35.200
<v Speaker 1>had an element of shoplifting increased during the holiday, but recently,

0:15:35.400 --> 0:15:38.280
<v Speaker 1>you know, the highly publicized sharp spikes and organized retail

0:15:38.360 --> 0:15:42.440
<v Speaker 1>depth is putting stress on businesses. So this is increasing

0:15:42.480 --> 0:15:46.000
<v Speaker 1>the cost of physical security insurance and and moves more

0:15:46.040 --> 0:15:50.400
<v Speaker 1>shopping online and as retailers UM, you know, move more

0:15:50.440 --> 0:15:53.360
<v Speaker 1>things off the shelves and in certain locations and move

0:15:53.440 --> 0:15:55.800
<v Speaker 1>things online. And that's when we start to see the scams,

0:15:55.840 --> 0:15:59.200
<v Speaker 1>Like you're starting to see an experience so and some

0:15:59.440 --> 0:16:02.680
<v Speaker 1>so these UM law Enforcement task force have been set up,

0:16:02.760 --> 0:16:06.080
<v Speaker 1>just a set up and retaining these activities. You know, Mary,

0:16:06.160 --> 0:16:07.920
<v Speaker 1>unless look a couple of years into the future here

0:16:07.960 --> 0:16:11.560
<v Speaker 1>real quick, because I'm wondering, if crypto continues to take off,

0:16:12.200 --> 0:16:19.120
<v Speaker 1>does that make cybercrime easier or harder? Because in theory, yeah,

0:16:19.240 --> 0:16:21.360
<v Speaker 1>I mean you know, how does that really end up

0:16:21.360 --> 0:16:25.560
<v Speaker 1>playing out? Well, you know, any time that there's something

0:16:25.640 --> 0:16:28.440
<v Speaker 1>and you know, in the fraud community, we always look

0:16:28.480 --> 0:16:32.200
<v Speaker 1>at any time there's something new UM and and fraudsters

0:16:32.320 --> 0:16:35.680
<v Speaker 1>love that. Actors love a new product or something new,

0:16:35.760 --> 0:16:39.920
<v Speaker 1>and they're definitely taking advantage of the crypto environment and

0:16:40.000 --> 0:16:43.800
<v Speaker 1>you know, the the crypto exchanges and we know that

0:16:43.960 --> 0:16:47.200
<v Speaker 1>UM there's a lot of focus on getting new signals

0:16:47.560 --> 0:16:51.280
<v Speaker 1>in those environments to make them safer. UM like device

0:16:51.360 --> 0:16:56.360
<v Speaker 1>intelligence and phone identity signals, biometrics, machine learning, all of

0:16:56.400 --> 0:16:59.480
<v Speaker 1>that's really important, you know, to make you known environment

0:16:59.480 --> 0:17:03.200
<v Speaker 1>where it's better lost controls. Marianne, thank you so much

0:17:03.240 --> 0:17:04.760
<v Speaker 1>for joining us on this. It's going to be a

0:17:04.760 --> 0:17:11.120
<v Speaker 1>scary holiday season in some regards. This is the Big Take,

0:17:11.280 --> 0:17:15.080
<v Speaker 1>the best of Bloomberg's in depth, original reporting from around

0:17:15.119 --> 0:17:17.760
<v Speaker 1>the globe. We're running on a financial system that's running

0:17:17.760 --> 0:17:22.159
<v Speaker 1>on old technology. We're seeing prices reach fresh recordized. What

0:17:22.320 --> 0:17:24.600
<v Speaker 1>unfolds in mid terms, we will no doubt see again

0:17:25.040 --> 0:17:29.240
<v Speaker 1>in the next presidential election. The Big Take on Bloomberg Radio.

0:17:31.119 --> 0:17:33.679
<v Speaker 1>All right, let's get to our Big Take story of

0:17:33.800 --> 0:17:36.080
<v Speaker 1>the day. Paul and I love these stories, but I'm

0:17:36.080 --> 0:17:41.119
<v Speaker 1>sure Sheinali does as well. They are deeply reported long

0:17:41.240 --> 0:17:44.359
<v Speaker 1>reads that we have for you on the Bloomberg terminal,

0:17:44.400 --> 0:17:48.080
<v Speaker 1>but are also available often in Bloomberg Business Week. Today.

0:17:48.160 --> 0:17:50.880
<v Speaker 1>Cam Simpson joins us. He wrote a story about well,

0:17:50.920 --> 0:17:53.760
<v Speaker 1>the title is the E. S. G Mirage, and it's

0:17:53.800 --> 0:17:55.879
<v Speaker 1>about M S C. I can you say it's a

0:17:55.920 --> 0:18:00.200
<v Speaker 1>bland Wall Street company, But I have always uh loved

0:18:00.320 --> 0:18:03.480
<v Speaker 1>MSDU because they helped me um so easily sort through

0:18:03.520 --> 0:18:07.080
<v Speaker 1>a number of different verticals in the market. Of course,

0:18:07.119 --> 0:18:09.600
<v Speaker 1>I've been reporting on markets for twenty years. I've been

0:18:09.680 --> 0:18:12.840
<v Speaker 1>using it for a long time. What's the link between

0:18:12.880 --> 0:18:16.520
<v Speaker 1>this company and E s G. Yeah, that's that's right. Thanks,

0:18:16.680 --> 0:18:19.159
<v Speaker 1>it's you know, but this is kind of like a

0:18:19.200 --> 0:18:21.719
<v Speaker 1>back office function on Wall Street that nobody it's not

0:18:21.800 --> 0:18:25.320
<v Speaker 1>like a really terribly sexy stock That's what we've and

0:18:25.400 --> 0:18:28.960
<v Speaker 1>then the CEO of the company rebranded it around their

0:18:29.080 --> 0:18:33.480
<v Speaker 1>E s G business. They aren't by far the dominant

0:18:34.320 --> 0:18:38.359
<v Speaker 1>ratings provided for E s G investing, which as you know,

0:18:38.440 --> 0:18:44.800
<v Speaker 1>has become a multi trillion dollar excuse me business and

0:18:44.840 --> 0:18:47.720
<v Speaker 1>the and the fastest growing segment of the global financial

0:18:47.760 --> 0:18:50.880
<v Speaker 1>services industry in just the past few years. And these

0:18:50.880 --> 0:18:53.720
<v Speaker 1>guys in terms of retail funds that people are able

0:18:53.720 --> 0:18:59.560
<v Speaker 1>to invest in their ratings probably or underneath at least

0:19:00.000 --> 0:19:01.760
<v Speaker 1>and the money and retail funds. I mean, it's not

0:19:01.800 --> 0:19:06.040
<v Speaker 1>even close between them and their next competitor. They just

0:19:06.119 --> 0:19:08.960
<v Speaker 1>completely dominate the space. So he rebranded the company in

0:19:09.000 --> 0:19:11.400
<v Speaker 1>two thousand nineteen, at the beginning of two nineteen when

0:19:11.440 --> 0:19:15.159
<v Speaker 1>he saw this taking off under you know, a new motto,

0:19:15.240 --> 0:19:18.160
<v Speaker 1>which was either better investments for a better world are

0:19:18.200 --> 0:19:21.199
<v Speaker 1>better portfolios for a better world? Really trying to hammer

0:19:21.240 --> 0:19:25.840
<v Speaker 1>on this idea that investing in the SG funds is

0:19:25.880 --> 0:19:29.400
<v Speaker 1>going to help save the planet from climate change. And

0:19:29.480 --> 0:19:34.240
<v Speaker 1>you know, this really took off when you know, it

0:19:34.280 --> 0:19:38.639
<v Speaker 1>was marketed around the social justice movement and that was

0:19:38.680 --> 0:19:41.879
<v Speaker 1>happening in America on the streets and also the pandemic

0:19:42.000 --> 0:19:46.120
<v Speaker 1>and dire warnings about the climate crisis, and so uh,

0:19:46.160 --> 0:19:50.680
<v Speaker 1>they're they're really MSCI is at the foundation of this

0:19:50.760 --> 0:19:55.879
<v Speaker 1>whole boom in in in sustainable funds in America through

0:19:56.080 --> 0:19:59.480
<v Speaker 1>and globally through through their ratings. Yeam, it's so interesting.

0:19:59.480 --> 0:20:01.240
<v Speaker 1>And you know one fact, m sc I used to

0:20:01.280 --> 0:20:03.680
<v Speaker 1>be a part of Morgan Stanley back in the day.

0:20:03.720 --> 0:20:06.080
<v Speaker 1>They have gotten a lot of heat from fund managers

0:20:06.520 --> 0:20:11.080
<v Speaker 1>for not doing more. What is the issue at play

0:20:11.200 --> 0:20:14.560
<v Speaker 1>here between M s c I and it's E s

0:20:14.640 --> 0:20:19.960
<v Speaker 1>G push or you know the lack thereof in summers regards. Well,

0:20:20.000 --> 0:20:21.520
<v Speaker 1>I think I think you know the issue is that

0:20:21.720 --> 0:20:26.240
<v Speaker 1>that E s G is pretty much exactly the opposite

0:20:26.240 --> 0:20:28.520
<v Speaker 1>of what Wall Street marketing has led people to believe

0:20:28.560 --> 0:20:30.920
<v Speaker 1>that it is right. So E s G ratings, M

0:20:31.000 --> 0:20:32.920
<v Speaker 1>s c I, G s G ratings are particular, They're

0:20:32.920 --> 0:20:36.960
<v Speaker 1>all different, they're all different brands of magic and they're

0:20:36.960 --> 0:20:39.880
<v Speaker 1>not regulated, and they all every s g rader produces

0:20:39.920 --> 0:20:43.240
<v Speaker 1>completely different results on like a credit rating. You know,

0:20:43.440 --> 0:20:46.159
<v Speaker 1>m SCI uses the credit rating standards of triple A, a

0:20:46.040 --> 0:20:49.120
<v Speaker 1>a trouble bb junk, the stuff that Wall Street knows

0:20:49.160 --> 0:20:51.520
<v Speaker 1>and recognizes the only ones to keep that and they

0:20:51.600 --> 0:20:55.000
<v Speaker 1>get in order of credibility from that um that that

0:20:55.040 --> 0:20:59.080
<v Speaker 1>nobody else gets. But instead they're looking at is not

0:20:59.280 --> 0:21:01.439
<v Speaker 1>like what it's going to make a better world. The

0:21:01.520 --> 0:21:04.199
<v Speaker 1>lens that they're looking at specifically is what matters to

0:21:04.240 --> 0:21:06.800
<v Speaker 1>the bottom line. It's not the impact of the company

0:21:06.800 --> 0:21:09.520
<v Speaker 1>on the world, it's the impact of the world on

0:21:09.560 --> 0:21:12.399
<v Speaker 1>the company. So when you look at climate change, you

0:21:12.400 --> 0:21:15.840
<v Speaker 1>could be a massive producer of greenhouse gases, and unless

0:21:15.880 --> 0:21:18.760
<v Speaker 1>you're in a business that's going to be regulated for

0:21:18.840 --> 0:21:21.880
<v Speaker 1>greenhouse gases, which is pretty much just the utility industry,

0:21:21.960 --> 0:21:25.600
<v Speaker 1>these won't even really impact your your bottom line in

0:21:25.680 --> 0:21:27.840
<v Speaker 1>any in any near kind of way, and so they're

0:21:27.880 --> 0:21:32.040
<v Speaker 1>not even considered your rating. McDonald's had greenhouse gas emissions

0:21:32.359 --> 0:21:35.400
<v Speaker 1>equal to Portugal or Hungary and its supply chain, which

0:21:35.440 --> 0:21:37.280
<v Speaker 1>is where most of that comes from, because it's one

0:21:37.320 --> 0:21:41.160
<v Speaker 1>of the biggest beef purchasers in the world, and it

0:21:41.320 --> 0:21:44.119
<v Speaker 1>weighs zero percent in in M s c I E

0:21:44.280 --> 0:21:46.600
<v Speaker 1>s G rating of them, they got into s G rating.

0:21:46.840 --> 0:21:48.760
<v Speaker 1>They're going in the s G upgrade when there are

0:21:48.760 --> 0:21:53.440
<v Speaker 1>emissions going up significantly and and M s c I

0:21:53.520 --> 0:21:57.119
<v Speaker 1>recalculated its environment scored to remove emissions completely. So what

0:21:57.160 --> 0:21:59.800
<v Speaker 1>we did was we went through like all the upgrades

0:21:59.800 --> 0:22:02.679
<v Speaker 1>in the S and P during this heery period of

0:22:02.800 --> 0:22:05.879
<v Speaker 1>record growth for sustainable industy, and we looked at what

0:22:05.960 --> 0:22:10.119
<v Speaker 1>was actually underneathy upgrades. We both bespoke database to really

0:22:10.160 --> 0:22:12.000
<v Speaker 1>get under the hood of these ratings and see what

0:22:12.040 --> 0:22:14.320
<v Speaker 1>they were. And we were pretty surprised. I mean, we

0:22:14.359 --> 0:22:18.359
<v Speaker 1>didn't know this was a pure exercise like where is

0:22:18.359 --> 0:22:20.800
<v Speaker 1>it actually coming from, what does it actually mean? So

0:22:20.840 --> 0:22:23.360
<v Speaker 1>to discover that it was kind of the opposite of

0:22:23.400 --> 0:22:27.119
<v Speaker 1>what was being what investors are being pitched on, what

0:22:27.240 --> 0:22:30.280
<v Speaker 1>the world is being pitched on, it was really, really,

0:22:30.320 --> 0:22:33.879
<v Speaker 1>really surprising to us, and hopefully we were able to

0:22:34.000 --> 0:22:37.280
<v Speaker 1>show that in a way that is meaningful for people.

0:22:37.280 --> 0:22:39.159
<v Speaker 1>And the interesting thing cam is when we talked to

0:22:39.200 --> 0:22:42.440
<v Speaker 1>E s G investors, they say, you can't separate E

0:22:42.600 --> 0:22:45.800
<v Speaker 1>s G from the bottom line because things like, um,

0:22:45.840 --> 0:22:48.080
<v Speaker 1>you know, the diversity that you have in terms of

0:22:48.240 --> 0:22:52.840
<v Speaker 1>management effect how well you do financially. If you have

0:22:52.920 --> 0:22:55.560
<v Speaker 1>a more diverse board, you're likely to sell your stuff

0:22:55.600 --> 0:22:58.720
<v Speaker 1>to a more diverse and a bigger group of people.

0:22:59.080 --> 0:23:01.119
<v Speaker 1>I guess what you're saying is that it's not always

0:23:01.200 --> 0:23:03.760
<v Speaker 1>the case that E s G leads to a better

0:23:03.800 --> 0:23:07.919
<v Speaker 1>bottom line. No. I think that the problem is the

0:23:08.000 --> 0:23:10.040
<v Speaker 1>problem is the way that E s G is marketed,

0:23:10.119 --> 0:23:13.520
<v Speaker 1>especially to ordinary retail investors, the idea that you're doing

0:23:13.600 --> 0:23:17.000
<v Speaker 1>something to make the world better, right like climate change.

0:23:17.320 --> 0:23:20.920
<v Speaker 1>I think especially for millennials who have really been driving

0:23:20.920 --> 0:23:24.040
<v Speaker 1>this boom, you know, that's what matters to them the most,

0:23:24.119 --> 0:23:26.840
<v Speaker 1>and the biggest chasm between the marketing of E s

0:23:26.880 --> 0:23:32.679
<v Speaker 1>G and what the ratings actually represent change. We have

0:23:32.720 --> 0:23:35.280
<v Speaker 1>to leave it there, but we'll Devin be following this more.

0:23:35.480 --> 0:23:37.280
<v Speaker 1>Thank you so much. That's Camp Simpson, who's part of

0:23:37.280 --> 0:23:39.800
<v Speaker 1>the big take of the day regarding the E s

0:23:39.840 --> 0:23:45.280
<v Speaker 1>G mirage. Thanks for listening to the Bloomberg Markets podcast.

0:23:45.680 --> 0:23:48.879
<v Speaker 1>You can subscribe and listen to interviews with Apple Podcasts

0:23:49.040 --> 0:23:52.920
<v Speaker 1>or whatever podcast platform you prefer. I'm Matt Miller. I'm

0:23:52.960 --> 0:23:57.000
<v Speaker 1>on Twitter at Matt Miller three pt on fal Sweeney.

0:23:57.000 --> 0:23:59.639
<v Speaker 1>I'm on Twitter at pt sweeney before the podcast. You

0:23:59.640 --> 0:24:02.080
<v Speaker 1>can always catch us worldwide at Bloomberg Gradient