1
00:00:00,080 --> 00:00:04,160
Speaker 1: So you're you're an engineer my training, and you you

2
00:00:04,600 --> 00:00:07,680
Speaker 1: worked for the railroad company, right, right? Can you explain that,

3
00:00:07,720 --> 00:00:09,280
Speaker 1: like what you actually did, because that what you did

4
00:00:09,320 --> 00:00:10,319
Speaker 1: that for twelve years? Right?

5
00:00:10,520 --> 00:00:10,879
Speaker 2: Yeah?

6
00:00:11,400 --> 00:00:13,560
Speaker 3: So I started while I was in college, like working

7
00:00:13,560 --> 00:00:16,720
Speaker 3: for in part time. But what I did was so

8
00:00:17,640 --> 00:00:23,000
Speaker 3: design rail terminals. I mean it's pretty it was pretty

9
00:00:23,040 --> 00:00:26,400
Speaker 3: simple as far as engineering, because you're not building buildings

10
00:00:26,440 --> 00:00:28,760
Speaker 3: and everything. But it was just a lot of work

11
00:00:28,800 --> 00:00:31,920
Speaker 3: that was needed to like when after a derailment, you know,

12
00:00:32,040 --> 00:00:34,199
Speaker 3: realigning the track, making sure that the trains can run

13
00:00:34,200 --> 00:00:36,640
Speaker 3: because they they running a high velocity on these two

14
00:00:36,720 --> 00:00:39,239
Speaker 3: little bitty rails and you got hundreds of thousands of

15
00:00:39,280 --> 00:00:42,320
Speaker 3: tons moving at sixty seventy miles an hour, so you

16
00:00:42,360 --> 00:00:44,479
Speaker 3: had to make sure that everything was designed, the curvature

17
00:00:44,560 --> 00:00:45,360
Speaker 3: was right, and all that kind of.

18
00:00:45,360 --> 00:00:46,839
Speaker 2: Sf And where were you doing this at?

19
00:00:47,280 --> 00:00:50,120
Speaker 4: So I started off working for ce In Railroad.

20
00:00:50,440 --> 00:00:54,360
Speaker 3: So I was covering between Chicago and ben Ruge, Louisiana.

21
00:00:54,440 --> 00:00:57,960
Speaker 5: Wow, because we seen in you know the past few months,

22
00:00:57,960 --> 00:01:01,080
Speaker 5: these railroad systems, the subwatses especial you know where we're from,

23
00:01:01,160 --> 00:01:02,240
Speaker 5: that are completely outdated.

24
00:01:02,240 --> 00:01:03,880
Speaker 2: They're running on systems that are from like.

25
00:01:04,040 --> 00:01:07,240
Speaker 5: Nineteen ten, right, and we're like, how is this even possible?

26
00:01:07,319 --> 00:01:10,200
Speaker 3: Yeah, technology has not changed, and they just they do

27
00:01:10,280 --> 00:01:12,760
Speaker 3: the minimum maintenance to keep it up. So I was

28
00:01:12,800 --> 00:01:15,440
Speaker 3: on like the freight side, so it wasn't any passenger rail.

29
00:01:15,959 --> 00:01:17,200
Speaker 3: So a lot of it's behind the scenes. You know

30
00:01:17,240 --> 00:01:18,760
Speaker 3: that they didn't get a lot of exposure unless that's

31
00:01:18,760 --> 00:01:19,800
Speaker 3: a big derailment somewhere.

32
00:01:19,920 --> 00:01:23,880
Speaker 2: Yeah, So merchandise and product is moving through your.

33
00:01:23,840 --> 00:01:27,080
Speaker 3: Life right exactly, And like eighty percent of anything that

34
00:01:27,200 --> 00:01:29,160
Speaker 3: moves somewhere in the United States, if it comes in

35
00:01:29,200 --> 00:01:32,080
Speaker 3: on a cargo ship from China somewhere, it moves by

36
00:01:32,160 --> 00:01:34,080
Speaker 3: rail at some point in time. It only moves by

37
00:01:34,080 --> 00:01:35,720
Speaker 3: truck when it gets closer to its destination.

38
00:01:35,800 --> 00:01:37,800
Speaker 1: Yeah, don't think people realize how big of a business

39
00:01:38,480 --> 00:01:41,800
Speaker 1: trains are because the vast majority of the country probably don't.

40
00:01:42,319 --> 00:01:44,479
Speaker 1: They don't ride trains like we're kind of because we're

41
00:01:44,480 --> 00:01:47,840
Speaker 1: from New York, so we're used to riding trains, subways

42
00:01:47,840 --> 00:01:51,920
Speaker 1: and trains. It's pretty normal. But most of America they

43
00:01:51,920 --> 00:01:54,520
Speaker 1: don't really ride trains like that anymore. So people might

44
00:01:54,560 --> 00:01:58,120
Speaker 1: not fully understand that trains is a big business and

45
00:01:58,160 --> 00:01:59,440
Speaker 1: even if you don't ride it, like you said, a

46
00:01:59,440 --> 00:02:00,920
Speaker 1: lot of cargo ros.

47
00:02:01,040 --> 00:02:01,320
Speaker 2: Yeah.

48
00:02:01,360 --> 00:02:03,480
Speaker 3: And what people don't realize is that the railroad is

49
00:02:03,520 --> 00:02:06,800
Speaker 3: basically what helped build the West. Like when everybody went

50
00:02:06,800 --> 00:02:08,920
Speaker 3: from the East coast to West coast, everything was moving.

51
00:02:08,720 --> 00:02:09,160
Speaker 2: By a rail.

52
00:02:09,200 --> 00:02:12,280
Speaker 3: It was small trains, great expansion, right, yeah, the great expansion. Yeah,

53
00:02:12,280 --> 00:02:14,520
Speaker 3: everything was done by rail And people always wondered why

54
00:02:14,560 --> 00:02:16,760
Speaker 3: the railroads in the hood that wasn't always the hood.

55
00:02:16,800 --> 00:02:18,799
Speaker 3: That's what the first area that was settled in every

56
00:02:18,840 --> 00:02:21,440
Speaker 3: small town because you had to bring everything in by

57
00:02:21,440 --> 00:02:24,360
Speaker 3: a rail to set up, you know, the infrastructure, build

58
00:02:24,360 --> 00:02:26,240
Speaker 3: a city hall, to build small buildings.

59
00:02:26,240 --> 00:02:27,200
Speaker 4: Everything came in by rail.

60
00:02:27,440 --> 00:02:31,800
Speaker 5: So one of your job t not titles, but responsibilities

61
00:02:31,800 --> 00:02:34,560
Speaker 5: is designed Are you designing the actual tracks?

62
00:02:34,600 --> 00:02:35,720
Speaker 2: Like what what does that mean?

63
00:02:35,960 --> 00:02:37,519
Speaker 4: Yeah? Designing actual tracks?

64
00:02:37,560 --> 00:02:37,840
Speaker 2: You are?

65
00:02:38,120 --> 00:02:39,959
Speaker 4: Yeah, Oh well, I mean that's what I did.

66
00:02:40,280 --> 00:02:40,440
Speaker 2: Now.

67
00:02:40,480 --> 00:02:41,280
Speaker 4: I did that for.

68
00:02:41,200 --> 00:02:43,360
Speaker 3: The first four years I worked for the railroad. But

69
00:02:43,400 --> 00:02:44,960
Speaker 3: like I said, I wanted to get out of engineering.

70
00:02:45,400 --> 00:02:48,640
Speaker 3: So and once I started getting into reading the real

71
00:02:48,720 --> 00:02:50,960
Speaker 3: estate and entrepreneurship stuff, I realized I needed to learn

72
00:02:50,960 --> 00:02:53,480
Speaker 3: more about business. So I kind of took that opportunity

73
00:02:53,639 --> 00:02:54,120
Speaker 3: while I had.

74
00:02:54,000 --> 00:02:54,920
Speaker 1: The corporate.

75
00:02:56,480 --> 00:02:59,320
Speaker 3: Blanket over me to try to get into other departments.

76
00:02:59,520 --> 00:03:01,600
Speaker 3: So I went to the operation. So I ran freight.

77
00:03:01,480 --> 00:03:03,280
Speaker 4: Terminals for like four years.

78
00:03:03,680 --> 00:03:05,520
Speaker 3: And that was crazy experience because I'm like twenty four

79
00:03:05,560 --> 00:03:08,799
Speaker 3: to twenty five mosion guys that's forty fifty twice as

80
00:03:08,840 --> 00:03:10,720
Speaker 3: much money as me. You know, the union guys make

81
00:03:10,720 --> 00:03:12,120
Speaker 3: over one hundred grand a year. I was making like

82
00:03:12,160 --> 00:03:15,280
Speaker 3: fifty sixty. So I learned a lot about managing people

83
00:03:15,800 --> 00:03:17,520
Speaker 3: that in that role. Then I got out of that

84
00:03:17,560 --> 00:03:20,040
Speaker 3: and I got into the marketing and sales side, and

85
00:03:20,120 --> 00:03:22,440
Speaker 3: I was lucky enough to get into industrial products, which

86
00:03:22,480 --> 00:03:25,160
Speaker 3: is chemicals and oil and gas stuff. So I'm sitting

87
00:03:25,200 --> 00:03:28,440
Speaker 3: in rooms with all these decision makers that Exxon, Chevron,

88
00:03:28,840 --> 00:03:32,160
Speaker 3: pill Up sixty six, these type companies, and yeah, man,

89
00:03:32,160 --> 00:03:33,520
Speaker 3: it's just open mye's to a whole different world. They

90
00:03:33,520 --> 00:03:35,920
Speaker 3: speak a different language. You learn a lot more about

91
00:03:35,920 --> 00:03:37,720
Speaker 3: the economy and infrastructure of everything.

92
00:03:37,760 --> 00:03:39,360
Speaker 1: And what's one of the things you learned when you

93
00:03:39,440 --> 00:03:40,640
Speaker 1: was working on that side of the fence.

94
00:03:41,120 --> 00:03:44,200
Speaker 3: Man, I just learned how money really works and how

95
00:03:44,200 --> 00:03:48,520
Speaker 3: people really make decisions. Because energy runs the country, you

96
00:03:48,560 --> 00:03:51,920
Speaker 3: know what I mean, Like without without coal, without oil,

97
00:03:51,960 --> 00:03:55,360
Speaker 3: Without gasoline, everything shuts down, and so they know that

98
00:03:55,360 --> 00:03:58,160
Speaker 3: they basically have monopoly on everything, you know, and the

99
00:03:58,240 --> 00:04:00,400
Speaker 3: profit margins are crazy in the what's.

100
00:04:00,320 --> 00:04:02,120
Speaker 1: The profit margins?

101
00:04:02,800 --> 00:04:04,600
Speaker 4: Three hundred percent on a lot of stuff?

102
00:04:04,760 --> 00:04:06,840
Speaker 1: Wow, on like gas and oil and stuff. Yeah, so

103
00:04:06,920 --> 00:04:09,840
Speaker 1: let me ask you this. Then, a lot of people

104
00:04:09,880 --> 00:04:13,120
Speaker 1: are saying that we should move away from that, going

105
00:04:13,160 --> 00:04:18,200
Speaker 1: to solar energy, wind energy, electric energy. You're you're an

106
00:04:18,279 --> 00:04:21,839
Speaker 1: engineer and you worked in the space. Hey, is that realistic?

107
00:04:21,839 --> 00:04:24,400
Speaker 1: And what's your thoughts on that? Like, as long term,

108
00:04:24,600 --> 00:04:26,640
Speaker 1: can we continue the way we're going now or do

109
00:04:26,720 --> 00:04:27,799
Speaker 1: we have to make a change.

110
00:04:28,400 --> 00:04:30,680
Speaker 3: I mean, eventually there will have to be a change

111
00:04:30,720 --> 00:04:33,559
Speaker 3: because there's a limited amount of fossil fuels out there,

112
00:04:33,720 --> 00:04:36,159
Speaker 3: so we're gonna have to find other energy sources that

113
00:04:36,160 --> 00:04:39,840
Speaker 3: we can use that are renewable. So it's definitely feasible,

114
00:04:39,839 --> 00:04:47,599
Speaker 3: it's definitely plausible, and like wind, sunlight, water, that stuff's

115
00:04:47,720 --> 00:04:49,719
Speaker 3: not gonna go away, So we're alway gonna have that.

116
00:04:49,960 --> 00:04:52,599
Speaker 3: But you just have these big institutions that are making

117
00:04:52,680 --> 00:04:56,480
Speaker 3: so much money off of the fossil fuel based energy

118
00:04:56,480 --> 00:04:58,640
Speaker 3: sector that they're not going to just give up their.

119
00:04:58,520 --> 00:05:00,480
Speaker 1: Position and they do a lot of lobby in Washington.

120
00:05:00,520 --> 00:05:01,680
Speaker 3: That's I was about to say, that's something that we

121
00:05:01,720 --> 00:05:04,240
Speaker 3: don't really understand, but that lobbying is powerful. That's why

122
00:05:04,240 --> 00:05:06,800
Speaker 3: all the legislation really happens. I don't care who you

123
00:05:06,880 --> 00:05:09,240
Speaker 3: vote for, it's somebody with money in the behind the

124
00:05:09,240 --> 00:05:11,760
Speaker 3: scenes in Washington taking them out to dinner, wining and

125
00:05:11,839 --> 00:05:13,400
Speaker 3: dinam and that's when the real decisions are made.

126
00:05:13,400 --> 00:05:14,880
Speaker 2: You got to make sure they keep their money.

127
00:05:15,000 --> 00:05:20,159
Speaker 1: I remember when Hillary Clinton was running for president versus Trump.

128
00:05:20,320 --> 00:05:23,240
Speaker 1: I think, yeah, so they were saying, I think Chase

129
00:05:24,360 --> 00:05:28,240
Speaker 1: Chase put like ten million into Hillary's campaign, but they

130
00:05:28,320 --> 00:05:31,120
Speaker 1: put nine million in Drumps campaign. So no matter who won,

131
00:05:31,200 --> 00:05:33,440
Speaker 1: they won, it doesn't matter. I mean, that's what people

132
00:05:33,480 --> 00:05:36,440
Speaker 1: don't fully understand either. It's like you're playing a political

133
00:05:36,480 --> 00:05:38,960
Speaker 1: game based off of emotion, but these people are playing

134
00:05:39,000 --> 00:05:40,680
Speaker 1: a political game based off a strategy.

135
00:05:40,880 --> 00:05:42,600
Speaker 2: It's two different things. Yeah, they're playing chess.

136
00:05:42,760 --> 00:05:45,760
Speaker 1: Yeah, they're gonna give money to Republicans, Democrats, and independence

137
00:05:45,760 --> 00:05:47,680
Speaker 1: because at the end of the day, they need what

138
00:05:47,720 --> 00:05:49,800
Speaker 1: they need done, and money talks.

139
00:05:49,520 --> 00:05:52,760
Speaker 5: And whoever whoever's the decision maker, either red or blue,

140
00:05:53,000 --> 00:05:54,000
Speaker 5: is gonna help them right.

141
00:05:54,120 --> 00:05:58,200
Speaker 1: Yeah, so you started a business the erail commerce. Can

142
00:05:58,240 --> 00:05:58,840
Speaker 1: you talk about that?

143
00:05:59,320 --> 00:06:03,320
Speaker 3: So basically something else I like to teach entrepreneurs, especially

144
00:06:03,360 --> 00:06:05,440
Speaker 3: the ones that's coming out of corporate world. Everybody feels

145
00:06:05,480 --> 00:06:08,279
Speaker 3: like I got to create something new, Like I got

146
00:06:08,279 --> 00:06:10,920
Speaker 3: to get into an industry that I see everybody else doing, right.

147
00:06:11,440 --> 00:06:13,320
Speaker 3: But what I realized is like, man, if this company

148
00:06:13,400 --> 00:06:14,839
Speaker 3: is paying me one hundred grand a year to do

149
00:06:14,880 --> 00:06:17,840
Speaker 3: this job, there has to be a smaller business out

150
00:06:17,880 --> 00:06:20,160
Speaker 3: there somewhere that needs these same services, need the same

151
00:06:20,200 --> 00:06:23,400
Speaker 3: skill set, and I can just go out and provide

152
00:06:23,440 --> 00:06:26,279
Speaker 3: the service for them, and instead of being their employee,

153
00:06:26,279 --> 00:06:29,200
Speaker 3: I become their consultant. So that's what Erael commerces. I

154
00:06:29,240 --> 00:06:30,880
Speaker 3: took all that experience I had, all those connections I

155
00:06:30,920 --> 00:06:32,640
Speaker 3: had with the railroad, all these oil and gas companies,

156
00:06:32,880 --> 00:06:36,200
Speaker 3: and I found all these smaller companies that need or

157
00:06:36,279 --> 00:06:38,359
Speaker 3: want to get a contract with an Exxon.

158
00:06:38,520 --> 00:06:40,880
Speaker 4: Because Exon has over ten thousand rail cars.

159
00:06:41,080 --> 00:06:42,880
Speaker 3: Everyone of elose cars has to be maintained, has to

160
00:06:42,920 --> 00:06:45,440
Speaker 3: be repainted, has to be cleaned, that has to be

161
00:06:45,480 --> 00:06:47,600
Speaker 3: maintenance done to them. They have to storm when they're

162
00:06:47,600 --> 00:06:49,640
Speaker 3: not using they got to park them somewhere. So what

163
00:06:49,680 --> 00:06:51,320
Speaker 3: I do is I help all those companies that provide

164
00:06:51,320 --> 00:06:54,360
Speaker 3: those services get in the door with exon, get the contract,

165
00:06:54,800 --> 00:06:56,360
Speaker 3: and then they perform all the work and I just

166
00:06:56,360 --> 00:06:57,640
Speaker 3: get commissions off of the deals.

167
00:06:58,480 --> 00:07:00,000
Speaker 1: So you get like the relationship, man.

168
00:07:00,240 --> 00:07:00,560
Speaker 2: I am.

169
00:07:00,800 --> 00:07:04,200
Speaker 3: I'm basically brokering, basically broker in and I have everything

170
00:07:04,240 --> 00:07:07,520
Speaker 3: set up with with my clients to where whatever contract

171
00:07:07,520 --> 00:07:09,080
Speaker 3: that helped them get I get paid.

172
00:07:09,800 --> 00:07:11,440
Speaker 2: So eraail is not the only.

173
00:07:12,840 --> 00:07:15,760
Speaker 5: Form of consultation that you're providing, right, Don't you have

174
00:07:15,760 --> 00:07:17,720
Speaker 5: a few other consultation things that you do well.

175
00:07:17,760 --> 00:07:19,680
Speaker 3: I mean, in general, I just try to help entrepreneurs

176
00:07:19,680 --> 00:07:21,680
Speaker 3: get started, you know, because I mean I was so

177
00:07:21,800 --> 00:07:23,280
Speaker 3: lost when I was trying to get out out of

178
00:07:23,320 --> 00:07:25,400
Speaker 3: the work world. I was like, man, nobody was really

179
00:07:25,400 --> 00:07:27,200
Speaker 3: here to guide me and teach me. So I use

180
00:07:27,080 --> 00:07:30,960
Speaker 3: my social media platform, and you know, I use that

181
00:07:31,200 --> 00:07:35,120
Speaker 3: network and that audience as as my way to give back,

182
00:07:35,160 --> 00:07:37,440
Speaker 3: you know. So anybody that has helped wants help with

183
00:07:37,480 --> 00:07:39,720
Speaker 3: it getting started entrepreneurship, I try to teach them the

184
00:07:39,720 --> 00:07:42,040
Speaker 3: basis the kind of stuff we're talking about now, you

185
00:07:42,080 --> 00:07:43,160
Speaker 3: know what I mean. I get them as far as

186
00:07:43,200 --> 00:07:45,160
Speaker 3: I can and then I try to network with someone

187
00:07:45,160 --> 00:07:46,400
Speaker 3: that's actually in their field.

188
00:07:46,600 --> 00:07:50,000
Speaker 5: And this episode is brought to you by P and

189
00:07:50,040 --> 00:07:53,119
Speaker 5: C Bank. A lot of people think podcasts about work

190
00:07:53,160 --> 00:07:57,080
Speaker 5: are boring, and sure they definitely can be, but understanding

191
00:07:57,080 --> 00:08:00,160
Speaker 5: of professionals routine shows us how they achieve their success

192
00:08:00,200 --> 00:08:04,320
Speaker 5: little by little, day after day. It's like banking with

193
00:08:04,360 --> 00:08:07,000
Speaker 5: P and C Bank. It might seem boring to save,

194
00:08:07,160 --> 00:08:10,480
Speaker 5: plan and make calculated decisions with your bank, but keeping

195
00:08:10,520 --> 00:08:12,960
Speaker 5: your money boring is what helps you live or more

196
00:08:13,000 --> 00:08:17,280
Speaker 5: happily fulfilled life. P and C Bank Brilliantly Boring since

197
00:08:17,360 --> 00:08:21,640
Speaker 5: eighteen sixty five. Brilliantly Boring since eighteen sixty five is

198
00:08:21,640 --> 00:08:24,520
Speaker 5: a service mark of the PNC Financial Service Group, Inc.

199
00:08:24,960 --> 00:08:28,840
Speaker 5: P and C Bank National Association member fdic.

200
00:08:31,480 --> 00:08:31,760
Speaker 3: Erners.

201
00:08:31,760 --> 00:08:32,160
Speaker 2: What's Up?

202
00:08:32,240 --> 00:08:34,720
Speaker 5: You ever walk into a small business and everything just

203
00:08:34,840 --> 00:08:38,040
Speaker 5: works like the checkout is fast, the receipts are digital,

204
00:08:38,559 --> 00:08:41,559
Speaker 5: tipping is a breeze, and you're out the door before

205
00:08:41,559 --> 00:08:45,720
Speaker 5: the line even builds. Odds are they're using Square? We

206
00:08:45,880 --> 00:08:48,400
Speaker 5: love supporting businesses that run on Square because it just

207
00:08:48,440 --> 00:08:51,679
Speaker 5: feels seamless, whether it's a local coffee shop, a vendor

208
00:08:51,720 --> 00:08:54,000
Speaker 5: at a pop up market, or even one of our

209
00:08:54,040 --> 00:08:57,680
Speaker 5: merch partners. Square makes it easy for them to take payments,

210
00:08:57,920 --> 00:09:01,640
Speaker 5: manage inventory, and run their business with confidence, all from

211
00:09:01,720 --> 00:09:05,120
Speaker 5: one simple system. If you're a business owner or even

212
00:09:05,240 --> 00:09:08,760
Speaker 5: just thinking about launching something soon, Square is hands down

213
00:09:08,760 --> 00:09:11,120
Speaker 5: one of the best tools out there to help you start,

214
00:09:11,520 --> 00:09:15,079
Speaker 5: run and grow. It's not just about payments, it's about

215
00:09:15,080 --> 00:09:17,560
Speaker 5: giving you time back so you can focus on what

216
00:09:17,679 --> 00:09:21,360
Speaker 5: matters most ready. To see how Square can transform your business,

217
00:09:21,600 --> 00:09:26,240
Speaker 5: visit Square dot com backslash go backslash eyl to learn

218
00:09:26,280 --> 00:09:31,480
Speaker 5: more that Square dot com backslash, go backslash eyl. Don't wait,

219
00:09:31,800 --> 00:09:34,599
Speaker 5: don't hesitate. Let's Square handle the back end so you

220
00:09:34,640 --> 00:09:36,280
Speaker 5: can keep pushing your vision forward.

221
00:09:38,800 --> 00:09:40,400
Speaker 4: Try to get them to get under that person.

222
00:09:41,040 --> 00:09:45,679
Speaker 5: So you're providing the mentorship by consulting, right, Okay, gotcha.

223
00:09:45,960 --> 00:09:48,040
Speaker 1: Consulting is something that we also haven't spoken about yet

224
00:09:48,040 --> 00:09:50,240
Speaker 1: in this podcast, but it's extremely important and it's a

225
00:09:50,360 --> 00:09:53,560
Speaker 1: very profitable business as well. Consultants. You have consultants in

226
00:09:53,559 --> 00:09:55,960
Speaker 1: school industry, you have consultants, and political industry you have

227
00:09:55,960 --> 00:09:58,360
Speaker 1: consultants and all kinds of stuff. Right, can you explain

228
00:09:58,440 --> 00:10:01,360
Speaker 1: the importance a lot of time, especially for small business owners.

229
00:10:01,360 --> 00:10:03,000
Speaker 1: This is the problem with small business owns us compare

230
00:10:03,040 --> 00:10:06,160
Speaker 1: the business big business. They have a small way of thinking.

231
00:10:06,600 --> 00:10:09,000
Speaker 1: They don't understand the power of consulting. They don't understand

232
00:10:09,000 --> 00:10:11,240
Speaker 1: the power of marketing. They don't understand They just want

233
00:10:11,280 --> 00:10:14,240
Speaker 1: to just do the work. It's like running on the tread,

234
00:10:14,320 --> 00:10:16,720
Speaker 1: but you can only get so far. Right. When you

235
00:10:16,760 --> 00:10:19,120
Speaker 1: get enough wind behind you, know, you can start to fly.

236
00:10:19,600 --> 00:10:23,080
Speaker 1: So when you're talking about the power of consulting, like

237
00:10:23,160 --> 00:10:27,600
Speaker 1: what can somebody get value out of a hiring the

238
00:10:27,679 --> 00:10:28,439
Speaker 1: right consultant.

239
00:10:28,840 --> 00:10:30,400
Speaker 4: So there's only two ways you're gonna learn.

240
00:10:30,520 --> 00:10:32,600
Speaker 3: You're either gonna bump your head and you're gonna lose

241
00:10:32,640 --> 00:10:35,160
Speaker 3: time and money, or you're gonna pay for the knowledge.

242
00:10:35,480 --> 00:10:35,800
Speaker 1: Period.

243
00:10:35,880 --> 00:10:38,920
Speaker 3: There's no other way you're gonna learn, right, So you

244
00:10:39,000 --> 00:10:41,240
Speaker 3: hire a consultant. A consultant that's someone that's an expert

245
00:10:41,280 --> 00:10:43,160
Speaker 3: in that field, that has already got experience doing what

246
00:10:43,200 --> 00:10:45,440
Speaker 3: you're trying to do. Or they can help you with

247
00:10:45,480 --> 00:10:48,200
Speaker 3: a particular area of the business that you can't fulfill.

248
00:10:48,720 --> 00:10:51,440
Speaker 3: Like if you have a great product but you don't

249
00:10:51,480 --> 00:10:53,000
Speaker 3: know how to get it in front of enough people,

250
00:10:53,080 --> 00:10:55,280
Speaker 3: you need a marketing consultant to come in and help

251
00:10:55,320 --> 00:10:58,120
Speaker 3: you get it in front of the right people. And

252
00:10:58,160 --> 00:11:00,960
Speaker 3: so it's basically a way for you to you can

253
00:11:01,000 --> 00:11:04,240
Speaker 3: add a whole department to your business without actually having

254
00:11:04,240 --> 00:11:05,360
Speaker 3: a hire enn employee.

255
00:11:05,559 --> 00:11:06,440
Speaker 4: It's a consultant.

256
00:11:06,760 --> 00:11:07,040
Speaker 2: You know.

257
00:11:07,200 --> 00:11:09,480
Speaker 3: That consultant can neither be somebody that's paid by an hour,

258
00:11:09,960 --> 00:11:12,320
Speaker 3: or it could be somebody that I always recommend you

259
00:11:12,360 --> 00:11:15,880
Speaker 3: get performance based consultants, which means they work off a commission,

260
00:11:16,240 --> 00:11:18,800
Speaker 3: So if they don't produce for you, they don't make

261
00:11:18,800 --> 00:11:21,840
Speaker 3: any money, right, so that that gives them a vested

262
00:11:21,920 --> 00:11:23,559
Speaker 3: reason to get in there and work hard and get

263
00:11:23,600 --> 00:11:26,960
Speaker 3: something done. And on the flip side of that that,

264
00:11:27,360 --> 00:11:30,000
Speaker 3: like you said, that's a very lucrative business too, because

265
00:11:30,080 --> 00:11:31,760
Speaker 3: it's a business where it doesn't require you have to

266
00:11:31,840 --> 00:11:33,440
Speaker 3: invest a lot. You can work from home and be

267
00:11:33,480 --> 00:11:35,720
Speaker 3: a consultant and people actually paying you just for the

268
00:11:35,760 --> 00:11:36,840
Speaker 3: knowledge that you already have.

269
00:11:37,480 --> 00:11:39,079
Speaker 4: You know, so you can take that corporate experience.

270
00:11:39,160 --> 00:11:39,440
Speaker 1: You could.

271
00:11:39,520 --> 00:11:41,720
Speaker 3: Man, you could have been flipping burgers and McDonald's for

272
00:11:41,760 --> 00:11:44,280
Speaker 3: five years, but guess what skill set you got. You

273
00:11:44,320 --> 00:11:46,240
Speaker 3: know what it takes to onboard a new employees. So

274
00:11:46,280 --> 00:11:48,160
Speaker 3: you can go to other small restaurants and say here's

275
00:11:48,160 --> 00:11:50,360
Speaker 3: the McDonald's model. I'm gonna teach you how to run

276
00:11:50,360 --> 00:11:52,240
Speaker 3: a McDonald's model for your restaurant.

277
00:11:52,320 --> 00:11:53,600
Speaker 2: And that's something that anybody can do.

278
00:11:53,720 --> 00:11:55,880
Speaker 5: Like as you're saying it, I'm thinking of like especially

279
00:11:55,880 --> 00:11:58,560
Speaker 5: in the education field, and especially in the restaurant field

280
00:11:58,559 --> 00:12:01,280
Speaker 5: as well. It's like people always try to figure out

281
00:12:01,320 --> 00:12:03,760
Speaker 5: how can they make passive income, right, and they don't

282
00:12:03,800 --> 00:12:06,280
Speaker 5: realize that they have a skill set already. They're just

283
00:12:06,320 --> 00:12:09,120
Speaker 5: overlooking it, right, They're not maximizing their potential.

284
00:12:09,240 --> 00:12:10,760
Speaker 1: Well, this is one of the things you talk about

285
00:12:10,760 --> 00:12:13,319
Speaker 1: multiple streams of income. That is, the average million that

286
00:12:13,400 --> 00:12:16,080
Speaker 1: has seven streams of income. That doesn't mean they has

287
00:12:16,160 --> 00:12:20,400
Speaker 1: seven jobs or even seven businesses. Is that they're maximizing

288
00:12:20,440 --> 00:12:23,960
Speaker 1: their skills maybe one or two businesses. So, as you said,

289
00:12:24,280 --> 00:12:28,200
Speaker 1: you can be a teacher, right, but you're an expert

290
00:12:28,280 --> 00:12:30,920
Speaker 1: in that field. If you're a really good teacher, Now

291
00:12:30,960 --> 00:12:34,760
Speaker 1: you can be a consultant to school districts, right, curriculum

292
00:12:34,800 --> 00:12:38,439
Speaker 1: things of that nature. Right, And that's something that anybody

293
00:12:38,480 --> 00:12:41,680
Speaker 1: can do. As choice said, even if you're still an employee,

294
00:12:42,000 --> 00:12:45,199
Speaker 1: you can be an entrepreneur and create your own consulting business.

295
00:12:45,000 --> 00:12:47,720
Speaker 5: And the amount of time. It doesn't require as much

296
00:12:47,800 --> 00:12:50,400
Speaker 5: right to say these are my hours. You dictate the hours,

297
00:12:50,720 --> 00:12:51,920
Speaker 5: and you dictate the fees.

298
00:12:52,280 --> 00:12:54,800
Speaker 3: And a lot of times you're helping different customers and

299
00:12:54,800 --> 00:12:57,320
Speaker 3: clients with the same problem exactly, so you already know

300
00:12:57,360 --> 00:12:58,040
Speaker 3: it like in and out.

301
00:12:58,080 --> 00:13:00,600
Speaker 1: You know, for your consulting business, how did you market

302
00:13:00,640 --> 00:13:02,960
Speaker 1: yourself to your customers and clients?

303
00:13:02,960 --> 00:13:05,240
Speaker 3: How do you man The most powerful tool I use

304
00:13:05,360 --> 00:13:08,040
Speaker 3: is linked in, Okay, And what I liked about LinkedIn

305
00:13:08,200 --> 00:13:10,560
Speaker 3: is because when when you put yourself on there as

306
00:13:10,600 --> 00:13:13,600
Speaker 3: a business owner, you give yourself whatever title you want,

307
00:13:14,400 --> 00:13:17,000
Speaker 3: you know, so I gave my it's just it's me

308
00:13:17,040 --> 00:13:20,719
Speaker 3: and one partner, but my title is Executive VP. So

309
00:13:21,040 --> 00:13:23,079
Speaker 3: that puts you in a whole different arena. They look

310
00:13:23,120 --> 00:13:27,600
Speaker 3: at you like, it's all perception. It's all perceptions. So

311
00:13:27,640 --> 00:13:30,040
Speaker 3: then when I go to when I see a company

312
00:13:30,200 --> 00:13:32,720
Speaker 3: that I'm trying to get a connection with, and I

313
00:13:32,760 --> 00:13:35,000
Speaker 3: go to the CEO and request to connect with them,

314
00:13:35,080 --> 00:13:36,800
Speaker 3: they were like, oh, it's another executive that wants to

315
00:13:36,800 --> 00:13:37,200
Speaker 3: connect you.

316
00:13:37,200 --> 00:13:38,520
Speaker 2: We got an exec that wants to meet you.

317
00:13:39,320 --> 00:13:41,120
Speaker 3: Yeah, And that's all it is, is positioning, and it's

318
00:13:41,360 --> 00:13:43,760
Speaker 3: it's all about you. Know what you post. I post.

319
00:13:43,880 --> 00:13:46,520
Speaker 3: I repost a lot of Wall Street durnal type articles

320
00:13:46,520 --> 00:13:49,120
Speaker 3: that related to the industry. Any type of insight that

321
00:13:49,160 --> 00:13:51,720
Speaker 3: I get from anybody else that's in the industry, I'll

322
00:13:51,720 --> 00:13:53,480
Speaker 3: make a post about that. So then you kind of

323
00:13:53,480 --> 00:13:56,400
Speaker 3: position yourself as a subject matter expert. So then a

324
00:13:56,440 --> 00:14:00,160
Speaker 3: lot what happens is eventually enough people are watching your

325
00:14:00,200 --> 00:14:02,080
Speaker 3: posts to where when they have a problem, they come

326
00:14:02,120 --> 00:14:04,560
Speaker 3: to you instead of you having to go out and

327
00:14:04,600 --> 00:14:07,720
Speaker 3: ask for business. And another great thing I like about

328
00:14:07,760 --> 00:14:09,960
Speaker 3: LinkedIn is because you can type in any job title

329
00:14:10,000 --> 00:14:12,640
Speaker 3: you want. So I'm in a supply chain, right, I

330
00:14:12,679 --> 00:14:15,160
Speaker 3: type in director a supply chain. LinkedIn is gonna give

331
00:14:15,160 --> 00:14:16,640
Speaker 3: me a list of people with that title.

332
00:14:17,080 --> 00:14:19,560
Speaker 4: So all I do is go connect connect connect, connect,

333
00:14:19,560 --> 00:14:20,520
Speaker 4: connect connect.

334
00:14:20,480 --> 00:14:22,680
Speaker 3: You know, and then that builds you audience because people

335
00:14:22,680 --> 00:14:24,200
Speaker 3: go to check you out to see who is this

336
00:14:24,280 --> 00:14:26,400
Speaker 3: that's asking the link with me? And then like my

337
00:14:26,400 --> 00:14:30,400
Speaker 3: network on LinkedIn is like seventeen thousand, it's all industrial products,

338
00:14:30,400 --> 00:14:32,200
Speaker 3: supply chain people from all these big companies.

339
00:14:33,160 --> 00:14:34,880
Speaker 1: That's a lot of that's a lot linked You got

340
00:14:34,920 --> 00:14:36,640
Speaker 1: to accept every single person, right.

341
00:14:36,560 --> 00:14:39,080
Speaker 3: Yeah, well yeah, the person that the person has to

342
00:14:39,520 --> 00:14:42,680
Speaker 3: approve the connection. But if your page is set up

343
00:14:42,680 --> 00:14:44,560
Speaker 3: to where it looks like, oh, this is somebody that

344
00:14:44,760 --> 00:14:47,320
Speaker 3: I might want to my network, then you're good. And

345
00:14:47,120 --> 00:14:49,160
Speaker 3: that's the whole purpose of you know, making sure that

346
00:14:49,600 --> 00:14:52,080
Speaker 3: you set yourself up right on there with the right titles.

347
00:14:52,360 --> 00:14:54,520
Speaker 1: You send and you send uh was it in mail?

348
00:14:54,600 --> 00:14:54,760
Speaker 2: Right?

349
00:14:55,320 --> 00:14:57,240
Speaker 1: They send you in mail? So you could both.

350
00:14:57,600 --> 00:14:58,400
Speaker 4: I guess something of both.

351
00:14:58,800 --> 00:14:59,040
Speaker 2: Yeah.

352
00:15:00,000 --> 00:15:02,160
Speaker 3: I met with a guy matter of fact, he flew

353
00:15:02,200 --> 00:15:06,320
Speaker 3: in from Arkansas last week because he's working with a

354
00:15:06,360 --> 00:15:10,040
Speaker 3: private development group that does industrial development and they're looking

355
00:15:10,080 --> 00:15:13,120
Speaker 3: for new locations to build new rail terminals. And that's

356
00:15:13,120 --> 00:15:14,440
Speaker 3: part of my job when I working in the railroad,

357
00:15:14,480 --> 00:15:16,920
Speaker 3: so that's part of my consulting too. So he literally

358
00:15:16,960 --> 00:15:18,680
Speaker 3: reached out to me because he had been seeing me

359
00:15:18,720 --> 00:15:23,600
Speaker 3: make these posts on LinkedIn about railroad development and railroad terminals.

360
00:15:24,040 --> 00:15:25,760
Speaker 3: So he this gout literally fluent for the day, just

361
00:15:25,760 --> 00:15:26,320
Speaker 3: for that meeting.

362
00:15:26,920 --> 00:15:30,480
Speaker 5: You are using your resources efficiently, and a lot of

363
00:15:30,480 --> 00:15:33,120
Speaker 5: times people don't realize that, Like they're just on LinkedIn

364
00:15:33,200 --> 00:15:36,040
Speaker 5: or they're just on Facebook just to put pictures up,

365
00:15:36,160 --> 00:15:39,080
Speaker 5: not networking, and not realizing that how powerful a tool

366
00:15:39,520 --> 00:15:41,000
Speaker 5: they have at their fingertips.

367
00:15:41,200 --> 00:15:44,920
Speaker 1: Well, LinkedIn is only for networking, but I got to

368
00:15:44,920 --> 00:15:45,960
Speaker 1: get a better I go, actually got to do a

369
00:15:46,000 --> 00:15:48,280
Speaker 1: better job on LinkedIn because I don't know, I just

370
00:15:48,280 --> 00:15:50,520
Speaker 1: don't feel too comfortable with it. I feel like it's

371
00:15:50,560 --> 00:15:52,520
Speaker 1: some kind of boring.

372
00:15:54,560 --> 00:15:56,600
Speaker 4: It is boring, but it's like Facebook, but it's for

373
00:15:56,680 --> 00:15:57,400
Speaker 4: business only.

374
00:15:57,520 --> 00:15:59,800
Speaker 2: Yeah, it's powerful, Yeah, it is, it is.

375
00:16:00,120 --> 00:16:03,000
Speaker 3: I mean you can you would be surprised that people

376
00:16:03,080 --> 00:16:05,320
Speaker 3: that don't have a lot of LinkedIn followers that are

377
00:16:05,360 --> 00:16:09,640
Speaker 3: like powerful people, like I mean like producers, executive producers

378
00:16:09,640 --> 00:16:12,520
Speaker 3: at these big stations. They may have five hundred, one

379
00:16:12,560 --> 00:16:15,640
Speaker 3: thousand connections and you go requested and it's approved the

380
00:16:15,680 --> 00:16:17,880
Speaker 3: next day, you know. But it's like it's like it's

381
00:16:17,880 --> 00:16:20,440
Speaker 3: like a back door to get the connection that usually

382
00:16:20,480 --> 00:16:23,160
Speaker 3: you have to call a corporate headquarters and talk to

383
00:16:23,240 --> 00:16:26,160
Speaker 3: administrative person and ask the schedule time to meet this person.

384
00:16:26,440 --> 00:16:27,680
Speaker 4: You just got to LinkedIn and find them.

385
00:16:27,720 --> 00:16:30,120
Speaker 5: So when you need it's like getting you past all those.

386
00:16:30,040 --> 00:16:33,880
Speaker 4: Steps, like all the gatekeepers. Yeah, pass all the gatekeepers if.

387
00:16:33,720 --> 00:16:35,440
Speaker 2: The person's on LinkedIn, if they're on that, but.

388
00:16:35,400 --> 00:16:38,240
Speaker 1: Every everybody's on LinkedIn and LinkedIn is one is the

389
00:16:38,240 --> 00:16:40,280
Speaker 1: most powerful search thing too, because like so when you

390
00:16:40,360 --> 00:16:42,200
Speaker 1: search somebody's name on Google, the first thing that comes

391
00:16:42,280 --> 00:16:44,560
Speaker 1: up is LinkedIn. That's like the first thing. It's like,

392
00:16:44,880 --> 00:16:47,840
Speaker 1: it's like your online resume pretty much it is. And

393
00:16:47,920 --> 00:16:49,400
Speaker 1: so I don't know how they how they work that

394
00:16:49,480 --> 00:16:51,760
Speaker 1: with the algorithm, but they always are on the top

395
00:16:51,800 --> 00:16:53,440
Speaker 1: of your thing. So you kind of have to have

396
00:16:53,480 --> 00:16:56,080
Speaker 1: a LinkedIn page if you're doing anything in business. It's

397
00:16:56,080 --> 00:17:00,240
Speaker 1: like almost mandatory. Yeah, agree, got up that man, Yeah, alright,

398
00:17:00,280 --> 00:17:00,800
Speaker 1: so that was good.

399
00:17:00,840 --> 00:17:25,400
Speaker 4: A