WEBVTT - Episode 5: Get Golf Growing 0:00:00.400 --> 0:00:01.160 The guys from paying. 0:00:01.320 --> 0:00:03.880 They've kind of showed me how much the equipment matters. 0:00:04.160 --> 0:00:06.000 I just love that I can hit any shot. I 0:00:06.080 --> 0:00:06.600 kind of want. 0:00:06.720 --> 0:00:08.520 We're gonna be able to tell some fun stories about 0:00:08.520 --> 0:00:10.640 what goes on here to help golfers play better golf. 0:00:11.400 --> 0:00:14.480 Welcome back to the Ping Proving Grounds Podcast. I'm Shane Bacon. 0:00:14.520 --> 0:00:15.920 That is Marty Jerts and Marty. 0:00:16.480 --> 0:00:19.200 It's a remote podcast and we recorded a few in 0:00:19.239 --> 0:00:22.920 person and uh, this is our first, our first run 0:00:22.960 --> 0:00:25.599 through remote. You're you're still dialed though, you're still in 0:00:25.600 --> 0:00:26.279 the putting lab. 0:00:26.560 --> 0:00:28.680 Oh yeah, I'm dialed here and I see you're you're 0:00:28.680 --> 0:00:30.360 in the You're in the man cave right there. 0:00:31.240 --> 0:00:31.520 I was. 0:00:31.680 --> 0:00:33.560 I was just I was joking with my wife today 0:00:34.440 --> 0:00:37.279 she's been sick and then we have both kids are 0:00:37.280 --> 0:00:39.280 home today and she said, thank goodness, we have this 0:00:39.360 --> 0:00:41.400 man this cave down here that we can like get 0:00:41.440 --> 0:00:43.559 away for an hour or two and uh, basically my 0:00:43.600 --> 0:00:47.280 workstation at this point. But yeah, you know, it was interesting. 0:00:47.280 --> 0:00:50.000 I was kind of thinking about this time of year, 0:00:50.120 --> 0:00:52.120 you know, at school's kind of starting to wind down 0:00:52.200 --> 0:00:56.400 for most kids, and this is when parents, I would say, 0:00:56.760 --> 0:00:59.480 start to freak out a bit because the summer's long 0:00:59.560 --> 0:01:01.080 and you gotta a lot of time with your kids, 0:01:01.280 --> 0:01:04.200 and you start to plan out camps and programs and 0:01:04.240 --> 0:01:05.840 what you can do with your children. And it got 0:01:05.920 --> 0:01:09.160 me kind of thinking about PING and what you guys 0:01:09.240 --> 0:01:13.919 have done in terms of focusing on junior programs and kids, Marty, 0:01:13.959 --> 0:01:17.560 And it's an important program that PING has established and 0:01:17.600 --> 0:01:19.760 it's something that I know you guys are very proud of, 0:01:20.040 --> 0:01:23.119 and it focuses a lot on junior golf and getting 0:01:23.200 --> 0:01:25.880 children not just invested in the game, but kind of 0:01:25.959 --> 0:01:29.920 a personalized environment for them to really kind of hold 0:01:29.920 --> 0:01:30.560 in and take in. 0:01:30.840 --> 0:01:33.920 Yeah, I mean, growing the whole junior game is super 0:01:33.959 --> 0:01:37.160 important to the family, to the Solheim family here, Shane, 0:01:37.200 --> 0:01:39.920 And you know, I think you see it in so 0:01:40.080 --> 0:01:44.200 many of our staff players. They've grown up being PING players. Right. 0:01:44.440 --> 0:01:47.919 This is in our DNA, and it's in our fitting DNA. 0:01:48.160 --> 0:01:51.080 You know, we want to have product that's that we 0:01:51.120 --> 0:01:53.600 can custom fit to the junior golfer. That again, I 0:01:53.600 --> 0:01:56.080 think what we've talked about the essence of custom fit. 0:01:56.240 --> 0:01:59.160 Custom fitting is so that you the player, you don't 0:01:59.200 --> 0:02:01.760 have to make a just right And I think that's 0:02:01.800 --> 0:02:05.200 a core problem that we solve with our Prodigy product 0:02:05.200 --> 0:02:07.600 and that we believe in is that whole and I 0:02:07.600 --> 0:02:10.000 can certainly relate to it. I can relate to scheduling 0:02:10.280 --> 0:02:12.320 camps and my wife being a little stressed out right 0:02:12.320 --> 0:02:16.600 now setting the itinerary for the summer. But that whole, 0:02:16.840 --> 0:02:19.400 that whole issue of you're making a big investment in 0:02:19.480 --> 0:02:22.519 your in your kids clubs, so you kind of want 0:02:22.520 --> 0:02:24.880 to be like I want to. I want to I'll 0:02:24.919 --> 0:02:27.440 get it a little longer so they can grow into it, right, right, 0:02:27.440 --> 0:02:29.000 But then you have But but then that's not the 0:02:29.000 --> 0:02:31.720 best thing for the golfers. They're growing their swing and 0:02:31.720 --> 0:02:34.560 they're taking lessons, and they're at the junior camp, they're 0:02:34.560 --> 0:02:36.080 at the they're at the course every day, and they 0:02:36.080 --> 0:02:38.880 have clubs that are too long. That's that's a that's 0:02:38.880 --> 0:02:40.440 a big, big problem for their development. 0:02:40.960 --> 0:02:43.160 Yeah, I mean I was thinking about myself as a 0:02:43.160 --> 0:02:45.600 as a kid, right like growing up playing golf, and 0:02:46.040 --> 0:02:48.639 things have obviously changed a lot in terms of technology 0:02:48.639 --> 0:02:52.440 and focus and obviously personalization in and around golf. What 0:02:52.680 --> 0:02:55.080 is okay, I'm a parent, I have you know, an 0:02:55.120 --> 0:02:56.280 eight Let's say I have an eight year old and 0:02:56.280 --> 0:02:58.680 a ten year old and they're starting to show interest 0:02:59.040 --> 0:03:03.200 in golf. What is the modern way about going about 0:03:03.200 --> 0:03:05.440 getting them golf clubs? Because the old way was you 0:03:05.480 --> 0:03:07.960 went and bought, like you said, longer clubs so they 0:03:07.960 --> 0:03:10.240 could play them themselves into them, they could use them 0:03:10.240 --> 0:03:12.560 for a few years. You obviously were making a one 0:03:12.600 --> 0:03:15.640 time purchase. How has that evolved, you know, not just 0:03:15.680 --> 0:03:17.679 in junior golf, but with Ping's involvement. 0:03:17.919 --> 0:03:19.639 Yeah, I think that. I think the issue we're trying 0:03:19.680 --> 0:03:21.880 to solve there is that, you know, I think you 0:03:21.919 --> 0:03:25.120 and I we may have played Dad's cut down clubs. 0:03:25.280 --> 0:03:28.839 Of course they're heavy, they're too stiff, their lineals aren't right, 0:03:29.280 --> 0:03:31.160 and things of this nature. So we want to provide 0:03:31.160 --> 0:03:34.600 a solution there for exactly that age range. In our 0:03:34.639 --> 0:03:36.760 first four ray into this was kind of you know, 0:03:36.840 --> 0:03:39.000 the g A twelve driver, So well, why did you 0:03:39.040 --> 0:03:41.000 name it eight twelve? It's for roughly eight to twelve 0:03:41.080 --> 0:03:43.880 year olds, you know, is to get them in that product. 0:03:44.080 --> 0:03:47.080 The one big part of that, sane is we want 0:03:47.080 --> 0:03:49.080 to get them to the right length. We want to 0:03:49.080 --> 0:03:50.680 get them into the clubs to have the right weight 0:03:50.720 --> 0:03:52.800 and balance. That's like a really big deal the right 0:03:52.840 --> 0:03:55.120 head weight. You know, the clubs are this short. We 0:03:55.160 --> 0:03:58.120 don't necessarily care about building to a certain or designing 0:03:58.120 --> 0:03:59.960 to a certain swing weight. It's more about the head 0:04:00.120 --> 0:04:03.400 weight optimization. Right, you get that right weight and balance 0:04:04.080 --> 0:04:06.560 so they can swing it for their specific speed and 0:04:06.640 --> 0:04:09.640 strength levels. And then the other big piece is helping 0:04:09.680 --> 0:04:12.920 somebody with the right building, the right like mix of clubs. 0:04:13.160 --> 0:04:15.520 Like the younger you are, the shorter you hit it, 0:04:15.960 --> 0:04:18.280 you don't need fourteen clubs. And we're not even trying 0:04:18.320 --> 0:04:20.320 to recommend that with the prodigy, right, And that's I 0:04:20.400 --> 0:04:23.240 think that's very helpful to the parents. Like Mike, I 0:04:23.279 --> 0:04:24.760 have a six year old and a nine year old 0:04:24.920 --> 0:04:27.160 and my six and they both started with a set 0:04:27.200 --> 0:04:32.400 that was driver or five hybrid, nine iron sand wedge putter, 0:04:32.720 --> 0:04:34.560 you know. And even then maybe they don't need the 0:04:34.600 --> 0:04:37.159 sand wedge at the beginning, right, So you can start 0:04:37.160 --> 0:04:38.920 with like a you know, I don't know, a five 0:04:39.000 --> 0:04:40.880 piece set, or even even less than that. You can 0:04:40.920 --> 0:04:44.760 go driver, hybrid, iron hutter. You know. It kind of 0:04:44.800 --> 0:04:47.240 helped them as they evolved their skills, don't get maybe 0:04:47.240 --> 0:04:49.040 you don't give them that sandwich at the beginning, so 0:04:49.040 --> 0:04:51.000 they can learn how to manipulate the face and develop 0:04:51.040 --> 0:04:53.839 their skills. So that's a big part of what we 0:04:53.880 --> 0:04:55.640 thought through with the Prodigy, And we're not here to 0:04:55.640 --> 0:04:57.919 push on hey you need all these clubs for your 0:04:57.960 --> 0:04:59.600 kid who only hits hits their driver one hundred and 0:04:59.600 --> 0:05:00.119 twenty yards. 0:05:00.920 --> 0:05:01.160 Yeah. 0:05:01.320 --> 0:05:04.400 So if a parent's coming to you guys and thinking 0:05:04.440 --> 0:05:07.080 about getting their kid involved, you know, in the Prodigy 0:05:07.240 --> 0:05:09.800 program and kind of getting them interested in getting their 0:05:09.800 --> 0:05:12.919 own set of golf clubs, but maybe they're nervous about pricing, 0:05:13.000 --> 0:05:15.560 or maybe they're nervous about the kid growing out of that. 0:05:15.600 --> 0:05:18.000 What have you guys done to maybe alleviate a bit 0:05:18.040 --> 0:05:18.640 of that stress. 0:05:18.960 --> 0:05:20.919 Yeah, it's definitely a big investment. I mean, I know 0:05:20.960 --> 0:05:23.080 when I'm got my kids are playing, you know, whether 0:05:23.120 --> 0:05:25.920 it's a mountain bike for them or they're into baseball. 0:05:26.000 --> 0:05:27.840 I mean, it's definitely a big investment. And so we 0:05:28.160 --> 0:05:30.839 can definitely empathize with like the parent in that regard, 0:05:30.920 --> 0:05:33.240 right because a lot of us here they're developing these programs, 0:05:33.279 --> 0:05:35.920 we are the parents. So yeah, we developed this program. 0:05:35.920 --> 0:05:39.080 It's called the Get Golf Growing Program, and it's really 0:05:39.120 --> 0:05:42.320 to solve that problem of hey, you got your ten 0:05:42.400 --> 0:05:45.400 year old eight year old golfer, and you the parent. 0:05:45.560 --> 0:05:47.200 The first thing in the head, Hey, man, this set's 0:05:47.240 --> 0:05:49.160 going to be expensive. I'm gonna buy them in my 0:05:49.200 --> 0:05:50.880 eight year old. I'm gonna buy them to last them 0:05:50.920 --> 0:05:52.640 through their eleven and then they're playing clubs that are 0:05:52.640 --> 0:05:55.760 too long there for two years. We're like, okay, let's 0:05:55.800 --> 0:05:58.680 solve this problem here. So the Get Golf Growing program 0:05:59.080 --> 0:06:01.599 is if you buy like just five pieces of the 0:06:01.880 --> 0:06:05.960 five piece set of the Prodigies, fit them to exactly 0:06:06.240 --> 0:06:09.320 their right length for that time, and then and then 0:06:09.360 --> 0:06:11.520 your kid after the Hey, this winter they go back 0:06:11.520 --> 0:06:14.520 to school, they sprouted up three or four inches or 0:06:14.560 --> 0:06:17.839 what have you. You send them back into us. We'll lengthen them, 0:06:18.279 --> 0:06:21.200 reweight them, regrip them, ship them right back to you. 0:06:21.240 --> 0:06:22.919 We usually get them back to you within a week. 0:06:23.360 --> 0:06:28.360 Now your golfer can have an optimally optimal fit set 0:06:28.920 --> 0:06:32.240 for that whole span of when they're playing that Prodigy product. 0:06:32.320 --> 0:06:34.720 And it's been an awesome program since we launched it. 0:06:35.120 --> 0:06:37.800 Tons of parents are taking advantage of it. We kind 0:06:37.800 --> 0:06:39.440 of launched it out there. Hey, I'm not sure how 0:06:39.440 --> 0:06:41.160 many parents are going to send their clothes back in, 0:06:41.400 --> 0:06:44.160 but it's a lot, and so it's definitely working, and 0:06:44.360 --> 0:06:46.160 it kind of takes the edge off. It solves two 0:06:46.200 --> 0:06:49.159 problems at once. Hey, the big stick sticker tag. It 0:06:49.200 --> 0:06:50.920 kind of takes the edge off that. And then your 0:06:50.920 --> 0:06:54.320 golfers playing more perfectly fit product for the span of 0:06:54.360 --> 0:06:55.960 when they're growing up and so they don't have to 0:06:55.960 --> 0:06:57.320 make those adjustments to their game. 0:06:57.600 --> 0:06:59.760 Yeah, Marty, it almost sounds like what I know, I 0:06:59.800 --> 0:07:02.080 don't remember. Maybe it was an American Express program, but 0:07:02.120 --> 0:07:04.880 somebody did something with the NBA where if you bought 0:07:04.880 --> 0:07:07.760 a jersey from a player and they switch teams, you 0:07:07.800 --> 0:07:10.640 could send the jersey back in and they will replace 0:07:10.720 --> 0:07:14.200 it for almost no cost. And again you're thinking about 0:07:14.200 --> 0:07:16.920 how much movement we're seeing in professional sports now, that 0:07:16.960 --> 0:07:18.160 makes a lot of sense if you want to go 0:07:18.160 --> 0:07:20.280 out and buy a replica jersey and it's one hundred 0:07:20.280 --> 0:07:22.160 and fifty or two hundred dollars, And this makes so 0:07:22.240 --> 0:07:25.119 much sense for a parent where when we think about 0:07:25.120 --> 0:07:28.040 things for our children, price comes up so often, cause 0:07:28.040 --> 0:07:30.440 again we're spending the money right, and we're putting them 0:07:30.480 --> 0:07:32.520 in something that maybe we don't know if they're going 0:07:32.560 --> 0:07:35.120 to last two years, three years, four years, or even 0:07:35.120 --> 0:07:38.240 a couple of weeks. And this allows you to take 0:07:38.280 --> 0:07:40.160 a bit of stress off of the parent and also 0:07:40.280 --> 0:07:42.840 it gets the kids interested because you have a set 0:07:42.960 --> 0:07:45.360 perfectly fit for you. This is what you should be 0:07:45.400 --> 0:07:48.160 playing in this moment, and if you grow three inches 0:07:48.200 --> 0:07:51.000 in the summer, good news. We can adjust your golf 0:07:51.000 --> 0:07:53.520 clubs to where they stay with you. And Marty, if 0:07:53.680 --> 0:07:56.160 if I'm right here, it's the same club, so you 0:07:56.160 --> 0:07:57.800 know you're looking down at the same club that you 0:07:57.840 --> 0:07:58.680 were looking at before. 0:07:59.040 --> 0:08:01.760 Exactly what I did. And it's a good example. I 0:08:01.840 --> 0:08:04.160 just did my nine year old. He started to hit 0:08:04.200 --> 0:08:06.000 the ball a little bit further, so he had that 0:08:06.480 --> 0:08:09.840 five club set and he started to establish a gap 0:08:09.880 --> 0:08:12.200 between his hybrid and his nine iron, so it's time 0:08:12.240 --> 0:08:14.360 to add the seven iron. So it's just easy. You 0:08:14.400 --> 0:08:16.000 don't need to go out and do the whole thing 0:08:16.000 --> 0:08:18.680 at once, right, and it's helped him with against shame 0:08:18.720 --> 0:08:21.000 with that skill development. And we put a lot of 0:08:21.040 --> 0:08:23.920 thought in that with our Prodigy set. Even when it 0:08:23.960 --> 0:08:27.080 came down to like the putter design, it was really cool. 0:08:27.120 --> 0:08:30.480 It's a putter we designed kind of with Louijus stays 0:08:30.520 --> 0:08:33.400 In at the time and actually Corey Bacon was the 0:08:33.480 --> 0:08:36.560 lead designer on this putter. We wanted to design and 0:08:36.720 --> 0:08:41.679 answer blade style putter that had like that focus to it, 0:08:41.920 --> 0:08:44.079 but still had some forgiveness. And so this putter is 0:08:44.080 --> 0:08:46.840 called the Voss putter. That's the town in Norway, so 0:08:46.840 --> 0:08:49.960 I had some hiss tied to our ping heritage there. 0:08:50.240 --> 0:08:53.079 And the cavity instead of an answer style is exactly 0:08:53.120 --> 0:08:55.920 ball with and that's the putter we chose to put 0:08:55.920 --> 0:08:57.840 in the Prodigy line because we wanted the kids growing 0:08:57.920 --> 0:09:00.880 up with a blade style putter slide are something not 0:09:01.000 --> 0:09:03.600 too big and that forced that focus to your eye, 0:09:03.920 --> 0:09:05.720 which was pretty important. So we even thought about like 0:09:05.760 --> 0:09:08.400 those level of details in terms of your skill development, 0:09:08.800 --> 0:09:10.360 you know, when we're in the when we're in the 0:09:10.400 --> 0:09:12.360 design phase of the prodgy product. 0:09:12.480 --> 0:09:14.640 So what's age? What's kind of the age focus? I 0:09:14.679 --> 0:09:16.760 know you mentioned eight to twelve, but what do you 0:09:16.880 --> 0:09:20.120 tell people that ask you? All right, my kids showing 0:09:20.160 --> 0:09:22.480 some interest, my kids showing some promise, When do I 0:09:22.520 --> 0:09:24.080 need to start this program for them? 0:09:24.360 --> 0:09:26.439 Yeah? I think, you know, I think our height range 0:09:26.520 --> 0:09:28.719 is kind of the guide Okay, a like fifty two 0:09:28.840 --> 0:09:31.560 inches to sixty two inches, So anywhere in there. And 0:09:31.600 --> 0:09:33.640 obviously if you got a kid that's forty eight inches 0:09:33.760 --> 0:09:36.000 or forty nine to fifty, we can kind of hedge 0:09:36.000 --> 0:09:38.360 it a little bit on that end. And we have great, 0:09:38.480 --> 0:09:42.520 like really simple fitting information. And I think that the 0:09:42.640 --> 0:09:45.600 earlier on you are in starting your golf journey, the 0:09:45.679 --> 0:09:48.319 more you can kind of lean on just kind of 0:09:48.320 --> 0:09:50.760 how tall you are, how long your arms are. Just 0:09:51.000 --> 0:09:55.920 like our like men's mainline men's and women's adult color 0:09:56.000 --> 0:09:58.720 code chart, we actually had to establish we had to 0:09:58.760 --> 0:10:01.440 create our own color code chart. So when we developed 0:10:01.480 --> 0:10:04.960 the Prodigy product, we actually went out and we leverage 0:10:05.000 --> 0:10:07.920 all the Ping employees because, like the CDC, we went 0:10:07.960 --> 0:10:10.679 to go get data on like wingspan or how long 0:10:10.720 --> 0:10:12.600 your arms are, and there was no data out there. 0:10:12.480 --> 0:10:16.120 There was no like growth charts for that information. So 0:10:16.480 --> 0:10:18.360 we sent out this big survey to all of our 0:10:18.400 --> 0:10:20.840 accounts and had them go measure their kids, and we 0:10:20.880 --> 0:10:24.240 actually came up with the color code chart for juniors 0:10:24.240 --> 0:10:26.520 when we launched the Prodigy. But I think that's it. 0:10:26.520 --> 0:10:28.160 I think it's kind of that eight to twelve range. 0:10:28.200 --> 0:10:30.160 But if you have a you know, six seven year old, 0:10:30.200 --> 0:10:32.200 that's a little on the bigger end, and it's close 0:10:32.200 --> 0:10:34.959 to that fifty two inch minimum threshold all the way 0:10:35.000 --> 0:10:37.120 up to that top end, which gets close to kind 0:10:37.120 --> 0:10:39.560 of five foot or sixty two inches is kind of 0:10:39.559 --> 0:10:42.320 the sweet spot, which is generally kind of eight to twelve, 0:10:42.320 --> 0:10:43.520 but really seven to thirteen. 0:10:43.920 --> 0:10:46.400 And how much time are you thinking if you're talking 0:10:46.440 --> 0:10:48.920 to a parent about, you know, going through this process, 0:10:49.120 --> 0:10:50.439 what's the time commitmant? 0:10:50.679 --> 0:10:53.000 You know, what do they need to do to get involved? 0:10:53.240 --> 0:10:55.560 Yeah? So I mean a you could go see your 0:10:56.040 --> 0:11:00.280 local ping fitting account and they have all the the 0:11:00.400 --> 0:11:03.720 charts and fitting information. They might even have a demo 0:11:03.800 --> 0:11:06.160 there of the Prodigy product for you you to try. 0:11:06.240 --> 0:11:08.439 And we have even have a couple different shaft flexes 0:11:08.840 --> 0:11:10.960 and again that's going to be driven by kind of 0:11:11.000 --> 0:11:14.480 your speed and your height range and strength levels. So 0:11:14.480 --> 0:11:16.760 we even have a couple different shaft flexes in there. 0:11:17.720 --> 0:11:19.560 Or you could go to our website, Shane. We have 0:11:19.600 --> 0:11:22.839 a really cool fitting charts called Junior Webfit, and you 0:11:22.920 --> 0:11:26.280 just punch in okay, you punch in the heighthier your 0:11:26.360 --> 0:11:30.040 kid you put in, You put in their wrist of floor, 0:11:30.080 --> 0:11:32.520 which is kind of that measurement how long their arms are, 0:11:32.800 --> 0:11:34.600 and even if you don't. You don't have to measure 0:11:34.640 --> 0:11:36.280 that if you you can kind of hey, set it 0:11:36.320 --> 0:11:38.200 for me and it'll pick kind of the average there 0:11:38.520 --> 0:11:40.800 and then you just put in approximately how far they 0:11:40.880 --> 0:11:43.600 hit their driver, right, and that's carry plus roll. And 0:11:43.679 --> 0:11:45.880 if they hit their driver one hundred twenty yards or less, 0:11:45.880 --> 0:11:49.560 we're gonna we're gonna recommend less pieces like a five 0:11:49.640 --> 0:11:52.000 piece set or six piece set in there. And if 0:11:52.040 --> 0:11:54.520 they start if they hit their driver like you know, 0:11:54.559 --> 0:11:57.040 two hundred and two hundred and twenty yards or further, 0:11:57.160 --> 0:11:59.200 that's when we start to fill out the whole bag. 0:11:59.600 --> 0:12:01.600 And may you that to that gap testing. We do 0:12:01.640 --> 0:12:04.160 a lot of testing with the juniors on gaping. And 0:12:04.240 --> 0:12:06.920 so it's that easy. You can go see your authorized 0:12:06.960 --> 0:12:11.240 ping retailer, maybe at your club or your local you know, 0:12:11.360 --> 0:12:15.439 retail store, or go right on our website and click 0:12:15.480 --> 0:12:18.520 on Junior Webfit and just use use that really easy 0:12:18.559 --> 0:12:19.520 calculator right there. 0:12:20.080 --> 0:12:23.280 And how do you tell people in terms of mixing, 0:12:23.559 --> 0:12:26.199 you know, interest in the game for young person because 0:12:26.360 --> 0:12:28.360 you know, there's so many outlets now, there's so many 0:12:28.400 --> 0:12:31.560 places you can go clinics obviously, there's camps out there, 0:12:31.760 --> 0:12:34.320 you know, ping junior league. What do you tell people 0:12:34.400 --> 0:12:36.640 in terms of that process. You know, once now they've 0:12:36.640 --> 0:12:39.120 got the golf clubs. Now they're very interested in potentially 0:12:39.200 --> 0:12:42.319 playing golf. What's that next step to tell parents? 0:12:42.559 --> 0:12:44.319 Man, I think the number one thing, Shane, I think 0:12:44.320 --> 0:12:46.360 you could probably speak to this yourself is like have fun, 0:12:46.559 --> 0:12:49.400 Like make the game fun, like you gotta gamify it. 0:12:49.520 --> 0:12:51.440 I mean, I know, I'm like bringing my kids on 0:12:51.480 --> 0:12:54.440 the golf course late in the evenings. I mean, I 0:12:54.480 --> 0:12:56.200 think a big thing my wife and I do with 0:12:56.240 --> 0:12:58.440 the our two kids is we play alternate shot. So 0:12:58.480 --> 0:13:01.720 we'll play nine holes alternate shot. This is really fun 0:13:01.800 --> 0:13:04.320 and we can pay play at the same pace of play, 0:13:05.559 --> 0:13:08.360 like is the regular you know kind of members tea times, 0:13:08.400 --> 0:13:10.400 which is pretty quick. Like if you're not keeping up, 0:13:10.640 --> 0:13:12.719 they're not happy about it. So number one thing is 0:13:12.800 --> 0:13:15.360 keep it fun. But there are tons of junior programs 0:13:15.400 --> 0:13:16.960 going on out there. I think you've named a few. 0:13:17.360 --> 0:13:21.400 PGA Junior League is super fun because that scramble style format. 0:13:21.840 --> 0:13:24.480 And I know they have really cool commercials. Obviously see 0:13:24.480 --> 0:13:27.920 Steph Curry and all these Right, my kids love basketball 0:13:27.920 --> 0:13:31.000 the most, so when they see Steph Curry on those commercials. 0:13:31.679 --> 0:13:34.520 They're like, okay, I'm getting in the junior league and 0:13:34.559 --> 0:13:37.040 it's that team atmosphere. Any play a scramble, so it 0:13:37.080 --> 0:13:39.480 takes like the pressure off of you know, it's like 0:13:39.520 --> 0:13:41.880 a good entry point whether a kid is more skill 0:13:41.960 --> 0:13:45.160 playing individual tournaments or not. Keep it fun. Tons of 0:13:45.240 --> 0:13:47.920 programs out there either either at your local course. I 0:13:48.000 --> 0:13:51.240 just think at least here in Arizona, junior golf has 0:13:51.280 --> 0:13:53.640 really been flourishing, and you see a lot of opportunities 0:13:53.679 --> 0:13:58.160 where through your local PGA Section tournaments, PGA Junior League, 0:13:58.240 --> 0:14:00.800 other initiatives. I would say the big thing is keep 0:14:00.840 --> 0:14:02.600 it fun and try to keep get your kids out 0:14:02.640 --> 0:14:05.640 there with other buddies and friends they can have contests with. 0:14:06.400 --> 0:14:09.840 And when does a junior transition to more of an 0:14:09.840 --> 0:14:12.920 adult set. I mean, at what point are you saying, Okay, 0:14:13.280 --> 0:14:16.760 you've gone through you know, our Prodigy program, You've gone 0:14:16.800 --> 0:14:19.760 through the Get Golf Growing program. Now we're getting to 0:14:19.880 --> 0:14:22.840 a full set of adult golf clubs. What do you 0:14:22.880 --> 0:14:26.120 feel like that age range is and maybe skill set is. 0:14:26.880 --> 0:14:28.480 Yeah, that's a good question. I mean I think the 0:14:28.600 --> 0:14:30.560 number one thing is kind of their height. If they're 0:14:30.600 --> 0:14:32.840 kind of getting close to that five foot level. That's 0:14:32.920 --> 0:14:34.800 kind of that transition point. So that's the first thing 0:14:34.800 --> 0:14:36.840 to look at, and then beyond that's kind of the 0:14:36.880 --> 0:14:41.480 speed factor. Like our Prodigy driver, for example, And we 0:14:41.520 --> 0:14:44.320 know this because we're using all the same engineering tools 0:14:44.320 --> 0:14:48.200 we're using to optimize our mainline product and our ladies product. 0:14:48.480 --> 0:14:51.520 We're throwing those engineering resources at the Prodigy, right, So 0:14:51.560 --> 0:14:54.320 it's got a lighter headweight, and then it has our 0:14:54.440 --> 0:14:56.640 driver has fifteen degrees of loft on it, so that 0:14:57.200 --> 0:14:58.840 may seem crazy, like why do you have a driver 0:14:58.960 --> 0:15:02.200 that much loft? Well, slower speeds, like you need more 0:15:02.280 --> 0:15:05.520 launch and more spin to optimize your distance. So if 0:15:05.560 --> 0:15:08.880 your junior players starting to pick up some speed and 0:15:08.920 --> 0:15:11.160 you just kind of know they're spinning their driver too much, 0:15:11.240 --> 0:15:13.320 or maybe you get them on a launch monitor, you 0:15:13.360 --> 0:15:16.680 can actually use our driver Optimal launch and spin chart 0:15:17.120 --> 0:15:19.200 and start taking a look at Hey, you know, my 0:15:19.360 --> 0:15:22.200 juniors get a little bigger, they get a little more speed. Hey, 0:15:22.200 --> 0:15:24.720 on this chart, their spin is a little too high. 0:15:24.800 --> 0:15:26.880 That's a good time to take a look in that 0:15:27.000 --> 0:15:30.280 transition point of getting to a mainline product. The fun 0:15:30.320 --> 0:15:33.200 part is now Shane with the G four thirty we 0:15:33.320 --> 0:15:35.560 have this build called the HL build in the G 0:15:35.720 --> 0:15:38.600 four thirty, which stands for high launch, and it's a 0:15:38.760 --> 0:15:42.680 lighter headweight build. And this is the perfect marriage because 0:15:42.680 --> 0:15:44.640 there is this kind of gap. Hey, I got a 0:15:44.680 --> 0:15:47.920 fourteen year old, you know, maybe they're not swinging fast 0:15:48.000 --> 0:15:49.680 enough for clubs, are a little too heavy in the 0:15:49.680 --> 0:15:52.240 main line, they just graduate on Prodigy. What do you do? 0:15:52.320 --> 0:15:55.880 We have this HL build which is lighter headweights in there, 0:15:55.880 --> 0:15:58.680 which is kind of this perfect marriage. So you can 0:15:58.720 --> 0:16:00.880 go to a driver that's maybe we're in forty four 0:16:00.920 --> 0:16:04.800 inches or forty four and a half, keep the headweight appropriately, 0:16:04.840 --> 0:16:08.120 optimize a little lighter weight, and help them make that transition, 0:16:08.280 --> 0:16:10.000 which is a great solution there. And then you can 0:16:10.120 --> 0:16:13.600 use con of our our mainline fitting tools like our 0:16:13.640 --> 0:16:16.200 regular color code chart and other fitting tools start to 0:16:16.240 --> 0:16:18.160 really work well once you make that transition. 0:16:18.840 --> 0:16:21.840 Marty, when did you guys start to see these types 0:16:21.880 --> 0:16:24.360 of holes? You know, I mean not just in junior golf, 0:16:24.400 --> 0:16:27.400 but maybe in women's clubs and you know, a HL driver. 0:16:27.680 --> 0:16:30.920 I mean, it feels like what ping has done so 0:16:31.040 --> 0:16:34.840 well is solutions for potential gaps, if you will, And 0:16:34.880 --> 0:16:36.680 we talk so much about gut gaping in your own 0:16:36.680 --> 0:16:38.960 golf club, in your own golf bag, but gut gaping 0:16:39.040 --> 0:16:42.040 and golf in general. Because all of what you're saying 0:16:42.560 --> 0:16:45.040 makes sense, but I don't feel like it's been around forever. 0:16:45.800 --> 0:16:48.320 Yeah, we're getting more Shane, You're exactly right, We're getting 0:16:48.360 --> 0:16:51.640 more and more nuanced. Is taking these certain segments of 0:16:51.680 --> 0:16:53.720 the market, and a lot of them have been underserved, 0:16:53.960 --> 0:16:56.840 like I don't know. I mean, hey, lefties, we'll start 0:16:56.840 --> 0:17:00.760 with lefties. They were the original underserved. We've been them forever. 0:17:00.840 --> 0:17:04.159 But you know, it's just doing things like cutting we did. 0:17:04.200 --> 0:17:07.000 We did a test shame where we cut down. Let's 0:17:07.000 --> 0:17:09.920 take dad's cut down driver and test it VERSU the Prodigy, right, 0:17:10.119 --> 0:17:12.920 and we just absolutely crush it with the Prodiect. It 0:17:12.960 --> 0:17:15.520 shows the value of having a lighter head, more law, 0:17:15.840 --> 0:17:18.840 custom engineered shaft, all those things, right, And so that 0:17:19.000 --> 0:17:21.439 just really validated the Hey, there's a gap there and 0:17:21.520 --> 0:17:24.000 we need a custom engineer or solution there. Same thing 0:17:24.040 --> 0:17:26.840 with the Ladies product. That's another really good example where 0:17:27.359 --> 0:17:33.120 it requires its own custom uh optimization. Right. There's speed ranges, 0:17:33.600 --> 0:17:37.600 there's line goal ranges, there's headweight optimizations. It's very specific 0:17:37.640 --> 0:17:40.600 for those segments, and so yeah, we've been going down 0:17:40.640 --> 0:17:42.360 a lot of these little rabbit holes, and I think 0:17:42.400 --> 0:17:44.720 we've you know, I think today we're having fun talking 0:17:44.760 --> 0:17:48.760 about juniors and ladies this HL build and how we've 0:17:48.840 --> 0:17:51.840 kind of targeted those and designed solutions for them. Marty. 0:17:51.880 --> 0:17:53.960 Do you ever have like an entire family come out 0:17:53.960 --> 0:17:55.760 to get fit? You know, I mean, I mean dad's 0:17:55.760 --> 0:17:58.000 getting fit, moms getting fit, and the kids are getting fit. 0:17:58.200 --> 0:18:00.600