Speaker 1: Welcome to another episode of Busting Your Welcome to another
Speaker 1: episode of Busting with the Boys. I am your host
Speaker 1: Will Compton. My co host Heayoluwan. He is in training
Speaker 1: camp right now. He just had a preseason game. He's
Speaker 1: got a job on this week's episode of Busting with
Speaker 1: the Boys. I sit down with my guys, Blake, Lawrence
Speaker 1: and Audi Koalik. They are founders. They are entrepreneurs of
Speaker 1: their company Open Doors, which we're gonna dive into.
Speaker 2: They talk. We talk all things n I L, which
Speaker 2: is name image likeness.
Speaker 1: The reason this is a great episode is because I
Speaker 1: they're great friends of mine. We banter, we cut back
Speaker 1: and forth. There are mentors of mine, great friends of mine.
Speaker 1: Audi Kanalik, he was a kicker. We played on Nebraska together.
Speaker 1: He played in the league for a short period with
Speaker 1: the Carolina Panthers. And by short period, I mean you know,
Speaker 1: I think preseason. Uh with Blake, my boy Blake. He
Speaker 1: played linebacker in Nebraska with me, with myself and Lavonte,
Speaker 1: and he had to tired because he had too many concussions.
Speaker 1: That's not funny. That's not funny. That's just a buses
Speaker 1: balls all the time. About that but this is a
Speaker 1: great episode. Before we get into the episode, we need
Speaker 1: to shout out, PBR. They took care of the boys.
Speaker 2: Hey they did.
Speaker 1: They not take care of the boys this weekend first
Speaker 1: class bro, I'm talking hosted the boys. Well, we got
Speaker 1: to take different, can't. We got to do whatever we wanted.
Speaker 1: We got to see the bulls. We got to be
Speaker 1: able close with the bulls. We got to shoot camera
Speaker 1: angles from the shark cage which is out there in
Speaker 1: the middle of the field.
Speaker 2: We got to shoot when the bulls are taken off.
Speaker 1: What do they call that, the shotgun the shotgun cage,
Speaker 1: I don't know. We got to be here, yeah it
Speaker 1: sounds that sounds good. We got to be up top
Speaker 1: the aerial view. But anyway, shout out PBR. Some other
Speaker 1: house cleaning, not housekeeping, some house cleaning items. New merchandise flags.
Speaker 1: Get your flags ready to be in the stands, hanging
Speaker 1: in your dorm rooms, hanging in your.
Speaker 2: Main caves, your lady caves.
Speaker 1: Because I know we got some Tier one We got
Speaker 1: some Tier one chicks to watch the boys, dude, But
Speaker 1: get your new flags, fly them all around the stadiums nationwide.
Speaker 1: We also have new Hawaiian shirts that you guys have
Speaker 1: seen a lot of cool stuff new those new row pads.
Speaker 2: There's like over one hundred left. Get in there, Get in.
Speaker 1: The store store dot barstool sports dot com and click
Speaker 1: on brands. You'll see bus with the Boys. Click there
Speaker 1: you'll find all of our merch. But continue to buy
Speaker 1: our merch. Also, this weekend, Saturday, third preseason game the Boys,
Speaker 1: we're having our only one and only preseason game, our
Speaker 1: dress rehearsal.
Speaker 2: We are throwing a tailgate and watch party at Acme
Speaker 2: Feed and Seed.
Speaker 1: That is this Saturday, August twenty eighth.
Speaker 2: The Boys versus the other Boys.
Speaker 1: I don't know if we can Yeah, we can say names. Well,
Speaker 1: I just know we can't advertise with the logos. Yeah,
Speaker 1: the Boys versus the Bears. And so we're gonna be
Speaker 1: at Acme Feed and Seed. The bus will be parked
Speaker 1: on Broadway. We will be on the corner First and Broadway.
Speaker 1: The bus will be on Broadway. So if your listen
Speaker 1: to this right now, you might not even be going
Speaker 1: to watch the preseason game, but you might be going
Speaker 1: out downtown to Nashville on Saturday evening. Saturday night, the
Speaker 1: bus will be parked on Broadway if you want a
Speaker 1: photo with it on the outside, not on the inside.
Speaker 1: But the boys will be there watching the game, having fun,
Speaker 1: slinging merch, doing some giveaways. I don't know if we're
Speaker 1: actually doing giveaways, but now the boys are gonna have
Speaker 1: to think of giveaways.
Speaker 2: So yeah.
Speaker 1: This episode is brought to you by our great partners
Speaker 1: at Chevy Silverado. Shout out the strongest most Advanced Siverado ever.
Speaker 1: I love driving my Chevy Soverado. It is the only
Speaker 1: truck that sits in my driveway. Now again, the strongest,
Speaker 1: most Advanced Loverado ever. The Silverado is strong, dependable, hard working, gritty.
Speaker 1: It is a driving lunch pale boys. It is dependable
Speaker 1: like the people who drive them, you other lunch pale grinders.
Speaker 1: The design is big, bold and commanding, and this truck
Speaker 1: turns heads. I am not I hate to say it,
Speaker 1: but I am not the best part Chevy Solado on
Speaker 1: my street. Even there's a neighbor next to me who's
Speaker 1: got a beautiful high country that's it's got the lift
Speaker 1: kid on it, it's got the nice tires like he,
Speaker 1: he outdoes the boy. I don't even have the best
Speaker 1: Chevy on my street, but I damn near break my
Speaker 1: neck every time I walk outside looking at it. Tailgating, hauling, towing, off, roading,
Speaker 1: moving day, helping out a friend or family member, road trips,
Speaker 1: whatever you want to do, road tripping down to the
Speaker 1: tailgate this weekend. Does she see a beautiful Chevy Soverado
Speaker 1: parked on Broadway with that beautiful bus.
Speaker 2: Go to a Chevy dealership near you.
Speaker 1: Let him know the boy sent You might get a
Speaker 1: free tailgate, you know, as as I always said. But hey,
Speaker 1: shout out our boys at Chevy Soverado. All the love,
Speaker 1: the best partner in the game, the grittiest, the best truck.
Speaker 1: Now let's go to the episode bus with the boys,
Speaker 1: open doors, big cocks, tedy kisses.
Speaker 3: Like you are the biggest athlete investor that could have
Speaker 3: even landed. There's nobody better than you.
Speaker 1: I've truly been trying to invest though since Come on now.
Speaker 2: Yeah, I want to hear you say it.
Speaker 3: I would say, probably day one, Yeah, hey, let me
Speaker 3: get in, let me get in.
Speaker 2: You would never let me.
Speaker 3: No, I didn't want to take like most of your salary.
Speaker 3: Well that's probably what it is. Yeah, it probably was.
Speaker 1: You probably felt bad, like at the beginning, did it
Speaker 1: always was it always tough, like not allowing.
Speaker 2: Like close friends and family.
Speaker 4: I don't think it's about not allowing. It's just like
Speaker 4: the timing has to work out the right way. It's
Speaker 4: like it's not like as a company, you're not just
Speaker 4: always taking on money. There's like periods of time when
Speaker 4: you're taking on money, and then the your major investors
Speaker 4: they have to like they have to be a part
Speaker 4: of You have to find a lead investor, and then
Speaker 4: it goes through the process. So when someone's like, hey,
Speaker 4: let me invest, it's like, well, if you if you
Speaker 4: ask the question at the right time, it might actually
Speaker 4: happen right right. But if you don't, then it's like, hey,
Speaker 4: I know you're interested, and we're going to come back
Speaker 4: to it when it makes sense.
Speaker 1: Got you, So as we get started, because I'm actually
Speaker 1: gonna have to enter, do you guys, you know, because
Speaker 1: you guys are like business guys. You guys aren't like
Speaker 1: you know, the superstar athletes where everybody knows who's gonna.
Speaker 2: Be on the bus.
Speaker 1: You know what I'm saying, Like, I'm gonna have to
Speaker 1: sell my soul to get people to come and listen
Speaker 1: to this podcast, Like, I know you guys aren't gonna
Speaker 1: you guys don't understand right now, but if you click
Speaker 1: the link and listen to the boys, you guys are
Speaker 1: gonna learn a lot in this episode.
Speaker 2: But we have these are the founders, is it? Are
Speaker 2: you know?
Speaker 1: I don't I know you guys have an ego? Are
Speaker 1: you guys both co founders? Is that what you guys say?
Speaker 1: The founders of Open Doors Blake Lawrence and Audi Kannowik
Speaker 1: ADDI you are from Bosnia?
Speaker 2: Bosnia? Originally? Yes, Blake is from Kansas City, Missouri or
Speaker 2: something like.
Speaker 1: That, Kansas. And I played with these dudes in college.
Speaker 1: So we were all at Nebraska together in two thousand
Speaker 1: and eight when I was getting recruited. Blake was my
Speaker 1: host on my recruiting trip. And uh so I've known
Speaker 1: these dudes throughout Nebraska. We've done the GPPs, the workouts,
Speaker 1: we've ground together, like I'm having bow on, I'm having
Speaker 1: Coach bow On, like we all played for Coach bo.
Speaker 1: And these dudes are like real ass entrepreneurs. You guys
Speaker 1: are running pioneering this whole nil market name image likeness
Speaker 1: in college obviously, people see college for what NCAA. But
Speaker 1: you guys, you guys do stuff where open Doors is
Speaker 1: partnered with who, NFL.
Speaker 3: PA, NFL PA, MLBPA, NBPA, WNBPA, NHL, PJ Tour, LBCA,
Speaker 3: Team USA. Yeah, the majority of professional sports organizations use
Speaker 3: open Doors in some way.
Speaker 1: And you guys, your platform has essentially been built to
Speaker 1: pioneer this NIL movement that is now happening and throughout
Speaker 1: all the collegiate sports. We're like, I don't know when
Speaker 1: this episode is dropping, but right now we are two
Speaker 1: weeks removed from the announcement of this whole NIL, this
Speaker 1: wild west of athletes being able to you know, get
Speaker 1: sponsored and make money off the field.
Speaker 4: Well, and that's something we always say, and Blake's said
Speaker 4: this time and time again, like NIL is not new
Speaker 4: to sports, and IL is new to college sports right
Speaker 4: as it pertains to student athletes.
Speaker 3: So this has been around for a long time.
Speaker 4: We've been helping athletes, professional athletes monetize their name imaged
Speaker 4: likeness since twenty twelve. So like it's it's in our DNA,
Speaker 4: like foundationally, this is why we built the company. It
Speaker 4: just happens to be that the market shifted in our
Speaker 4: favor and now we get to continue to help even
Speaker 4: more athletes. That what student athletes being involved?
Speaker 2: Yeah, explain what open doors is.
Speaker 3: Yeah, So open Doors's most innovative and compliant way that
Speaker 3: athletes can monetize their name. Imagine likeness. So you see
Speaker 3: an athlete promoting a product on Twitter, you see them
Speaker 3: showing up and do an appearance like that whole experience.
Speaker 3: Somebody had to reach out to that athlete, pitch them
Speaker 3: an idea to promote their product, go through the contract negotiations,
Speaker 3: pay the athlete the apthe had to do it, send
Speaker 3: it out, measure it, sign the agreement, get paid, do
Speaker 3: their taxes, and that whole process is very complicated. Open
Speaker 3: doors is a software that automates all of that. Right, So,
Speaker 3: if a brand or fan goes to open doors dot com,
Speaker 3: they sign up, they'll find out like booking a deal
Speaker 3: with any athlete is as easy as booking a trip
Speaker 3: on Expedia. Right, Like you just you find the athlete.
Speaker 3: There's fifty thousand of them in one place. You say, hey,
Speaker 3: I want to send Will Compton an opportunity to do
Speaker 3: an appearance for my business. You click Will, You click
Speaker 3: appearance and say all off from ten dollars, because that'd
Speaker 3: be that'd be market for you. Five bucks, yeah, five
Speaker 3: bucks for an hour.
Speaker 2: A lot of my shit's usually free. Like sometimes I
Speaker 2: would text you like, yeah, when the fuck is Nebraska
Speaker 2: gonna pay?
Speaker 3: Yeah, yea, yeah yeah yeah you're not no, you're not
Speaker 3: pushing big dollars, but make it super easy. Like this
Speaker 3: is you talk about student athletes starting to get paid,
Speaker 3: you know, the student athlete. Let's say about pro athlete endorsements.
Speaker 3: There's about five thousand pro athletes in North America that
Speaker 3: move the needle with like athlete endorsements, right, and now
Speaker 3: that NCAA student athletes are able to make money through endorsements, Like,
Speaker 3: there's now five hundred thousand student athletes in the market.
Speaker 3: So the market got one hundred times bigger two weeks ago,
Speaker 3: and so open doors is getting a ton of ton
Speaker 3: of traffic. Like every student athlete the country is signing
Speaker 3: up for this tool because it's the easiest way for
Speaker 3: them to make money.
Speaker 1: But for allow the rules, Right, when did you guys
Speaker 1: start to realize that because obviously compliance a lot of
Speaker 1: legal shit, Like you guys will know being on the
Speaker 1: business side of everything, But like when when did you
Speaker 1: start to become aware that, Okay, you do this stuff
Speaker 1: for all of like professional athletes and you're making the
Speaker 1: seamless software program where you can go on the app
Speaker 1: and you can find the athletes. But when nil started
Speaker 1: to come for college, Like, how did you guys have
Speaker 1: to start to pivot and build your programming for the
Speaker 1: NCAA like the collegiate level, because there's a lot of
Speaker 1: fucking there's a lot of compliance issues. Like you know,
Speaker 1: every coach in America right now is probably having a
Speaker 1: team meeting about distractions and everybody, like you know, Dave
Speaker 1: comes out and talks about barstool athlete in every athlete
Speaker 1: in America essentially wants to throw their ass at barstool
Speaker 1: for a T shirt. You know what I mean, They
Speaker 1: got barstool athlete and anything like it's a wild wild West.
Speaker 1: So what kind of pivot did you have to do
Speaker 1: to start to build and prepare for this all happening
Speaker 1: in college.
Speaker 3: Well, here's like I'll take you back, like the twenty
Speaker 3: thirteen we we had Prince and Ukumara. So we all
Speaker 3: know Prince Prince all around the bus, right, it's one
Speaker 3: of the boys. Yeah, and so Prince was back and
Speaker 3: we had just launched like the very first version of
Speaker 3: open Doors, and he was in our office in Lincoln, Nebraska,
Speaker 3: and we paid him ten dollars to send out a
Speaker 3: tweet like hey just signed out for open doors, right,
Speaker 3: And he was like ten bucks, like he was making
Speaker 3: a thousand dollars a tweet at the time, you know, yeah,
Speaker 3: And so you know he did it, send it out.
Speaker 3: In the very next day, the NFL Players Association called us, right,
Speaker 3: So like the NFLPA, MLBPA, NBPA, like they're watching, they're listening,
Speaker 3: Like every single business that any of these you know,
Speaker 3: athletes promote, there's they got eyes on it, right. And
Speaker 3: so from that day, like seriously, the second day the
Speaker 3: thing was live, we started to think about how do
Speaker 3: we build compliance and rules, like making sure that if
Speaker 3: an athlete's going to use this thing to make money,
Speaker 3: that they're not going to lose their eligibility, they're not
Speaker 3: going to get in trouble with the union. So like
Speaker 3: we've been doing the compliance thing for a long time.
Speaker 3: It's just it's not sexy, right, But like athletes, for you,
Speaker 3: you just hit a green button, you make money, right,
Speaker 3: But open Doors our job is to make sure that
Speaker 3: you're falling all the rules.
Speaker 4: Yeah, and then we were championing athletes the entire time.
Speaker 4: I think so, like people like when we look back
Speaker 4: at especially now that nil is hot, it's trendy, everyone's like, hey,
Speaker 4: how did you guys know that this was coming?
Speaker 3: It's like truth be told, Like we didn't. There wasn't
Speaker 3: like this magic time.
Speaker 4: We were sitting there like, hey, the NCA is going
Speaker 4: to change their rules one day and we'll stand a
Speaker 4: benefit from that.
Speaker 3: Like that was never the intent.
Speaker 4: I think we knew that if the company is around
Speaker 4: long enough, because at the core we've been always just
Speaker 4: trying to help every athlete.
Speaker 3: That's our vision statement. We've said that for like ten
Speaker 3: years now.
Speaker 2: Yea.
Speaker 4: So we're like, if we're around when these rules change, man,
Speaker 4: holy shit, Like we'll actually be able to help every athlete,
Speaker 4: not just professional athletes, not just retired athletes, not just
Speaker 4: alumni athletes, but like every athlete in student athletes. And
Speaker 4: so we got a letter in the mail it was
Speaker 4: like twenty nineteen, like that summer ish and Blake walks
Speaker 4: up to the office and he's like he printed out right,
Speaker 4: and he puts it on my desk.
Speaker 2: And like, what is this?
Speaker 4: And I look and there's a blue dot in the
Speaker 4: top left corner. It was the NCAA And they're like, hey, uh,
Speaker 4: it's basically like we're we are considering changing the rules
Speaker 4: or the legislation, and we would love to invite you
Speaker 4: to be part of the working group because we know
Speaker 4: your extensive experience helping professional athletes with nam image likeness
Speaker 4: for the last six years at the time, seven years
Speaker 4: at a time. So they're inviting us to be sort
Speaker 4: of the experts to help them navigate what is coming.
Speaker 4: And when we saw that and blake'sitd in my office,
Speaker 4: I'm like, things are really going to change now.
Speaker 3: Like it was like the most exciting day because.
Speaker 2: We just when was this?
Speaker 3: When was this like two years ago? Almost of the day. Yeah,
Speaker 3: it was in July.
Speaker 4: Yeah, and you were you were in Lincoln and you
Speaker 4: you just literally put I'm like wait, wait, wait, wait,
Speaker 4: what is happening.
Speaker 2: You're probably like, yo, do you fucking see it? Yeah,
Speaker 2: he was.
Speaker 4: Excited because like he's you know, I'll give him credit,
Speaker 4: Blake's a visionary. So literally he he had that and
Speaker 4: it was later that afternoon he comes in and he's
Speaker 4: like here, here's the model, dude, here's how this is
Speaker 4: going to work.
Speaker 3: And I'm like, when did you do this?
Speaker 2: You know?
Speaker 4: And he like canceled all his meetings and he had
Speaker 4: already like you know, he's he's got a freaking whiteboard
Speaker 4: and whatnot.
Speaker 3: But he's like he had already drawn up this.
Speaker 4: Yeah yeah, yeah yeah, and like just like because because
Speaker 4: it's we have we had all this institutional knowledge of
Speaker 4: how this should work. And Blake's like, dude, if we
Speaker 4: just do this, this, this, this, we already have compliant technology,
Speaker 4: we already know the people in the space. And the
Speaker 4: thing is, like Blake mentioned all the acronyms all different
Speaker 4: sports organizations. What's what's interesting is they all have different rules, right, Like,
Speaker 4: if you're a brand and you want to work with
Speaker 4: NFL players, if you don't have an NFLPA license, you
Speaker 4: can only work up with the five active players. Once
Speaker 4: you go beyond that, you got to get a license. Well,
Speaker 4: with the MLBPA, it's it's two right, it's only two players.
Speaker 4: So if you're the guys who are not in the union, yeah,
Speaker 4: exact exactly. So it's like you have to understand all
Speaker 4: those rules. A lot of times we were educating brands
Speaker 4: that were looking to spend money in sports on what
Speaker 4: it's like to work with players. So then this whole
Speaker 4: thing is like, of course the NCAA is going to
Speaker 4: reach out to us and be like, hey, if we're
Speaker 4: going to do this, what's the right way to do it?
Speaker 4: Because there's gonna be a lot of compliance, There's gonna
Speaker 4: be a lot of regulation. What are the rules that
Speaker 4: should be in place? And so he's like, dude, it's
Speaker 4: it's right here. So that was exciting, Like right there. Yeah,
Speaker 4: So like that was the only compliment I'm going to
Speaker 4: get them all day. For every compliment that I give
Speaker 4: Blake he gets I just destroyed.
Speaker 2: Oh bro, while we've done nothing but.
Speaker 3: Insult ratio.
Speaker 1: So how when all of it finally got announced, Like obviously,
Speaker 1: you guys are probably still living in the highest probably
Speaker 1: some lows too. I know you've been in some phone
Speaker 1: calls as well, like what's it been like since it's
Speaker 1: all dropped, since it's all been announced? Like how many
Speaker 1: how many athletes have actually started to benefit off of
Speaker 1: open doors, like off of name, image likeness because everyone
Speaker 1: everyone thinks like I think the same way is probably
Speaker 1: going to be the best player on every team or
Speaker 1: maybe the hottest.
Speaker 2: Like, how many athletes have actually started to benefit from this?
Speaker 3: Well, I mean there are Right now, there's forty thousand
Speaker 3: student athletes that use open Doors and they are all
Speaker 3: one click away from getting an endorsement deal. Like, we
Speaker 3: have a brand partner, Go Puff. It's like, hey, we
Speaker 3: will pay every single student afthe in the country. Like
Speaker 3: because there's so many people, like, oh, only the quarterbacks
Speaker 3: is going to get a deal, only the you know,
Speaker 3: the starting port guard is gonna get a deal. But
Speaker 3: we've got a brand that's like, no, we will offer
Speaker 3: every single student athete in the country. Right, So as
Speaker 3: soon as a student athete downloads the app and signs up,
Speaker 3: they get their first endorsement deal.
Speaker 2: So so what is go Puff? They must be like
Speaker 2: they must have money, right.
Speaker 3: It's a snack delivery app, right, Like it's like Postmates,
Speaker 3: but for a college campus. It's open twenty four to seven.
Speaker 3: You need snacks the middle of the night, man, Go Puff?
Speaker 3: Is there no free shoutouts?
Speaker 2: Yeah?
Speaker 1: Yeah, no free shoutouts of Go Puff. You better spend
Speaker 1: on open doors pay for this fucking shout out? Oh really,
Speaker 1: So I'm just behind the time, I'm just not a yeah, okay.
Speaker 4: So it's go for like college campuses, the audience because
Speaker 4: you're like, you're you know, you're playing video games, you're
Speaker 4: hanging out with the boys, and you're like, I just
Speaker 4: need like some snacks, and we all had that moment
Speaker 4: and you go on there app and it's it's right there.
Speaker 3: So it's like it's naturally like this one of those
Speaker 3: things that being in college. You know, you go back
Speaker 3: to Nebraska, right, everyone knew that there was a Monster
Speaker 3: Rep or a Red Bull Rep, or like the dude
Speaker 3: that was working at the bar, you know, and everyone
Speaker 3: knew that guy. And so these businesses have always tried
Speaker 3: to find the most influential like fraternity sorority member to
Speaker 3: be an ambassador. Right, But all these brands, the easiest
Speaker 3: way to know who the most influential person is on
Speaker 3: a campus is to pick a student athlete. But they've
Speaker 3: never ever been able to actually pay a student athlete
Speaker 3: to be an ambassador before, right, And so.
Speaker 1: It's you in an envelope or right. Right, So if
Speaker 1: your go puff, you'll go into open doors. And if
Speaker 1: they want to pay every athlete, are they basically going
Speaker 1: to Hey, the face value that's sitting on the athlete,
Speaker 1: Like based on what your guys's metrics are that have
Speaker 1: curated like a price.
Speaker 2: You know what I mean.
Speaker 3: No, these guys have a flat rate offer for Anybody's
Speaker 3: the same for everybody, right, So, and they're just like, hey,
Speaker 3: if you're a student athlete and you turn on deals
Speaker 3: and boomin, within seconds you get your first endorsement offer,
Speaker 3: you say yes, and then open Doors automates like they
Speaker 3: send out the tweet, they send it the payment we
Speaker 3: had the tax preparation, Like, these kids are getting paid
Speaker 3: within seconds of signing up.
Speaker 4: It's why we have we have a bunch of partners
Speaker 4: that are comparable to go pups that are lining up
Speaker 4: for these h We call them like welcome off for
Speaker 4: programs where what they want to do is they want
Speaker 4: to be able to help every athlete.
Speaker 3: So we're like, well, that aligns with what we want
Speaker 3: to do.
Speaker 4: So, like our idea for Open Doors in the future
Speaker 4: is that as a student athlete, if you have the
Speaker 4: app that every week there's a deal sitting there for
Speaker 4: you from a different brand. Like every week you're like, oh,
Speaker 4: I just went through the app and I'm able to
Speaker 4: make fifty bucks. I'm able to make a hundred bucks.
Speaker 4: And and I think the coolest part also from all
Speaker 4: the brands that we've been like just everyone that's been
Speaker 4: calling us inbound to really figure this out, is there's
Speaker 4: just like where everyone's thinking that they're just going to
Speaker 4: go off to the quarterback or the star volleyball player.
Speaker 4: It's like most of the brands that want to do big,
Speaker 4: big things at scale are like I want to help
Speaker 4: every athlete. I want to do it with gymnasts, with
Speaker 4: the softball players, I want to do with with niche sports.
Speaker 4: And that's really cool because thinking about those are like
Speaker 4: the sort of kind of underdogs. A lot of times
Speaker 4: the score don't don't get any love. They like everybody's
Speaker 4: football basketball gets all the love. And now we get
Speaker 4: to actually prove out the model to say that every
Speaker 4: student athlete should benefit from this from them namage and
Speaker 4: likeness and they get to actually do it.
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Speaker 1: if it's for you. This podcast is sponsored by Betterhelp
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Speaker 1: at betterhelp dot com slash bussing. That's b E T
Speaker 1: T E r h e l p dot com slash busting.
Speaker 1: I'm just kidding, sweetheart, I love you. That was just
Speaker 1: it's just for the podcast. Uh, but betterhelp dot com
Speaker 1: slash bussing. So, how many back to the question, how
Speaker 1: many kids have how many kids have probably benefited from
Speaker 1: the deal?
Speaker 2: I know? And in the last couple of weeks.
Speaker 3: In the first couple of weeks, there's more than five
Speaker 3: thousand endorsement deals been just facilitated through open doors. Really, yeah,
Speaker 3: five thousand in the first two weeks.
Speaker 1: And you have so you have forty thousand. You have
Speaker 1: forty thousand athletes signed up right now.
Speaker 3: Yeah, student athletes. And each one of them like they
Speaker 3: they're just gonna turn like flip the switch and get
Speaker 3: the deal. So like every as we're sitting here, there's
Speaker 3: probably one hundred new student athletes that are getting their
Speaker 3: first deal.
Speaker 2: Yeah, that's crazy. That's I mean, what's what's it look
Speaker 2: like if as.
Speaker 1: People continue to sign up, like say you had say
Speaker 1: every how many student athletes are there?
Speaker 3: There's five or thousand student athletes. So if every student
Speaker 3: athlete in the country made an average of uh, let's
Speaker 3: say two hundred dollars a month, okay, that would be
Speaker 3: one hundred million dollars a month in endorsements, right, that
Speaker 3: is going to flow into this market, and somebody has
Speaker 3: to manage it, you know, somebody has to make sure
Speaker 3: that that dude is getting paid for that thing, and
Speaker 3: it's not a recruiting inducement, is not a pay for
Speaker 3: play scheme, like he's not getting paid by his coach, right,
Speaker 3: So like unlike the professional athlete market, like this is
Speaker 3: super regulated, you know. And then again in the ninety
Speaker 3: percent of student athletes won't have an agent, but one
Speaker 3: of them will have an app, right, and that's us,
Speaker 3: Like we are the tool that they're using to monetize
Speaker 3: their name, image of likeness. And what's wild is like
Speaker 3: we started the same just to help one athlete, help
Speaker 3: two athletes, help three athletes, but now we're on a
Speaker 3: path here. It was like this should be the standard
Speaker 3: for every student athlete, every pro athlete, like for the
Speaker 3: rest of their career to do this, right, wild?
Speaker 2: That is wild.
Speaker 1: I'm sitting here thinking like you, you were bringing up
Speaker 1: the agent stuff, like what do you see a lot
Speaker 1: more agents now getting in this strategy getting in this
Speaker 1: atmosphere of collegiate sports.
Speaker 3: The economic model didn't make any sense, right, So you're you're.
Speaker 1: Essentially saying you can you can, like brands, why sit
Speaker 1: there and negotiate with an agent when they're gonna try
Speaker 1: to hold the leverage of a player, when you can
Speaker 1: just go on this when you can essentially just go
Speaker 1: on open door saying's like, we don't you guys are
Speaker 1: the middle man yourself.
Speaker 3: We don't replace agents, right, Yeah.
Speaker 1: I'm not saying that. I'm just saying, if you're a
Speaker 1: brand wanting to spend like.
Speaker 3: We we would repair like what an agent would do,
Speaker 3: or like I just like there's so many of these Okay,
Speaker 3: the economic model of being an agent. Imagine you're at
Speaker 3: Nebraska and you're pulling in two hundred dollars a month,
Speaker 3: Like for you, that's real money, oh, no question, But
Speaker 3: an agent would what take ten twenty percent of that?
Speaker 3: So what agent is gonna get out of bed and like, man,
Speaker 3: I'm gonna workout tail off and make ten bucks this month.
Speaker 4: Yeah, we're saying like that, that makes sense because it started.
Speaker 4: We're it all started was like two is eleven. Like
Speaker 4: I had my short time in Carolina. I remember being
Speaker 4: in the locker room and back in Nebraska, Blake and
Speaker 4: I were helping athletes get deals, like some of our
Speaker 4: former teammates, right, and I'm in the Panthers' locker room
Speaker 4: and I know like my agent cared about me, but
Speaker 4: it didn't make sense for him to go and find
Speaker 4: a local Charlotte sponsor who would want to work with me.
Speaker 4: It just didn't make sense because it was even if
Speaker 4: it was a three hundred and four hundred dollars deal,
Speaker 4: I had a small audience. What's he going to make
Speaker 4: forty bucks on that when you can go spend the
Speaker 4: same amount of time for starting linebacker and get a
Speaker 4: fifteen thousand dollars deal. So I can't be mad at
Speaker 4: the agent. The problem was access, So we're like, hey,
Speaker 4: let's build a platform that addresses the access problem. Let's
Speaker 4: let's let like why our only Peyton Manning and the
Speaker 4: Tom Brady is getting all the endorsement dollars. It's not
Speaker 4: that brands like don't want to work with the niche athletes. Like,
Speaker 4: for you, you've got a really passionate did you have
Speaker 4: a one hundred k yet?
Speaker 2: Yeah? I think we did.
Speaker 4: Oh shit, norats Mans, You're now that that next year, right,
Speaker 4: But it's like, you know, it's like, it's not.
Speaker 3: It wasn't.
Speaker 2: It wasn't.
Speaker 4: It didn't feel fair that all the top athletes were
Speaker 4: getting all the deals, and the brands really did want
Speaker 4: to work even with the one hundred k athletes, actually
Speaker 4: probably even more than that, but they just they had
Speaker 4: the issue of access. How do I get a hold
Speaker 4: of them? Do I don't want to negotiate this, like
Speaker 4: because it's not really a big span, but it would
Speaker 4: be advantageous for the athlete, And so we're like, we
Speaker 4: need to solve that problem. So we started solving that
Speaker 4: problem back in freaking twenty eleven, twenty twelve, And what
Speaker 4: Blake was saying when the NFLPA called us, They're like,
Speaker 4: we need this problem solved for all two thousand of
Speaker 4: our active players. And then here we are ten years
Speaker 4: later and we're trying to solve that problem for five
Speaker 4: hundred thousand student athletes.
Speaker 1: Yeah fuck man, yeah she yeah she not even only
Speaker 1: the five hundred thousand student athletes, and also the ones
Speaker 1: you still work with, like yeah, all the pro guys too, but.
Speaker 3: Yeah, yeah, I mean that's the cool part too. It's
Speaker 3: like to know that, you know, you can log in anytime,
Speaker 3: like to open to and you just you can see
Speaker 3: the deal flow, right, and it's like, Okay, the largest
Speaker 3: car company on the planet just send out five hundred
Speaker 3: endorsement deals to every Olympic athlete, like every Team USA
Speaker 3: Olympic athlete. You're like, that's cool, right, And then the
Speaker 3: next thing you scroll down, it's like, oh, a food
Speaker 3: truck and Lincoln Nebraska just paid the All American volleyball
Speaker 3: player to be an ambassador for the year. Oh that's cool,
Speaker 3: you know, and you just keep scrolling and you get
Speaker 3: to a point where it's like, oh my gosh, like
Speaker 3: that's Alex Morgan getting paid real, real money. Just drop
Speaker 3: a post on Instagram and you know, you build this
Speaker 3: tool with a dream like that, cool things can happen,
Speaker 3: and then eventually you have a team around you and
Speaker 3: you just get to see it kind of come to life.
Speaker 3: It's like its own little thing. Yeah, it's like this bus, dude,
Speaker 3: this bus at one point was a dream of yours,
Speaker 3: you know, and like now you get to show up
Speaker 3: and there's people here operating this thing and you're like,
Speaker 3: oh my gosh, like this is bigger than me.
Speaker 2: This is big.
Speaker 3: It's it's it's a living, breathing thing. Now you just
Speaker 3: got to like kind of guide it, coach, you know.
Speaker 3: It's crazy.
Speaker 2: Yeah, it's like it's hard.
Speaker 1: Like everybody would want to sponsor probably you know, a
Speaker 1: niche of a team or like a group of a team,
Speaker 1: or a position group or the entire team, but it's
Speaker 1: hard when you got to work with probably you know,
Speaker 1: all those different agents, all those different people, and you
Speaker 1: have no clue of the guys who have like small
Speaker 1: little followings, but they do some damage and it's not
Speaker 1: worth it for that agent to be sticking out their
Speaker 1: neck because like you were saying, your agent would only
Speaker 1: make you know, twenty bucks off of like a four
Speaker 1: hundred dollars deal.
Speaker 3: That's right.
Speaker 4: Well, and think about like the the nuance that exists.
Speaker 4: Like so most of the time, even early on brands,
Speaker 4: it's not about just working with one athlete, they want
Speaker 4: to work with ten athletes, and if they're all represented
Speaker 4: by different agents, that's ten different marketing reps or agents.
Speaker 2: Yeah, so like its just different negotiating.
Speaker 4: Yeah, saw real quick, different contracts. So then it becomes
Speaker 4: a headache. Now you're like, I don't even want to
Speaker 4: do this because that's too much. Or let's say nine
Speaker 4: athletes were miraculously easy to work with, but the one
Speaker 4: agent is just being like it's tough. And again, it's
Speaker 4: not the agent's fault. They're negotiating on behalf of their athlete,
Speaker 4: and they may they might feel that the athlete is
Speaker 4: worse than they should be or vice versa, right, and
Speaker 4: it just slows down everything. So then a lot of
Speaker 4: marketers just would just not want to do it because like,
Speaker 4: I don't I don't understand athlete marketing. It's it's it's
Speaker 4: too confusing. I don't want to go down the path
Speaker 4: of having to negotiate way too much of this. And
Speaker 4: so we're like, okay, we'll create a tool so that
Speaker 4: all these parties can feel informed, they can do it quickly,
Speaker 4: and when it's all said and done, it gets executed
Speaker 4: and no one and the athlete literally just pulls their
Speaker 4: phone out, they click approved, put their phone back in
Speaker 4: their pocket.
Speaker 3: Everyone's happy.
Speaker 2: Yeah.
Speaker 1: So to explain what essentially happens, like us at bus
Speaker 1: and we use open doors like we use when we
Speaker 1: get all of our content and gets strapped into open doors.
Speaker 2: I get a text.
Speaker 1: Once the content all the boys get done making the content,
Speaker 1: I get a text on my phone. Your folder's ready
Speaker 1: for all the content we've made from us with the boys.
Speaker 1: I click on that folder. It takes me to or
Speaker 1: folder and it's got all the clips, all the photos,
Speaker 1: anything I might want to post, and I can sit
Speaker 1: there and click on a photo, or I can click
Speaker 1: on a clip and I can hit tweet or Instagram
Speaker 1: and I can make the caption right from there from
Speaker 1: the app and then it goes right out to the platform.
Speaker 1: So that's how it helps us on busting. But how
Speaker 1: it works for like the athletes, how what we're sitting
Speaker 1: here talking about. They get a text and you can
Speaker 1: hit approve. So if Busting with the Boys wanted to
Speaker 1: you know, I'm looking at Jack. Jack's a student athlete.
Speaker 1: The Bust with the Boys wanted to sponsor Jack throwing
Speaker 1: some merch throwing fifty bucks. We see we would go
Speaker 1: into open doors dot com. We would see based on
Speaker 1: what we want to get accomplished that Jack's are our
Speaker 1: player or a group of players that we find like,
Speaker 1: these are the guys who want to hit because this
Speaker 1: is these are the metrics, is how well they do
Speaker 1: in that city.
Speaker 2: This is the reach we want to have. I click
Speaker 2: on Jack, a couple other guys and send out this
Speaker 2: deal to them.
Speaker 1: It goes through. It filters through your guys of software.
Speaker 1: The only thing that happens for the athlete. They get
Speaker 1: a vibration in their pocket, just like a text message
Speaker 1: they get. A text message comes from a Lincoln, it
Speaker 1: comes from a Nebraska number four h two. You open
Speaker 1: it up and it says open doors has a deal
Speaker 1: for you. Go check it out. You click on the link,
Speaker 1: it takes you. It takes you right to it. It
Speaker 1: shows you the tweet that you're gonna have. It shows
Speaker 1: you the caption that's going with it. It shows you
Speaker 1: the graphic. It shows you everything you hit that it's
Speaker 1: worth fifty dollars and some merchandise. You hit accept or decline.
Speaker 1: If you hit accept, it says thank you, we will
Speaker 1: take care of the rest. It goes out for busting
Speaker 1: with the boys at the time stamp. We picked it
Speaker 1: at the day, we chose the daytime.
Speaker 2: All of it. It's seamless for both sides.
Speaker 1: The athlete benefits and gets the money in their bank account,
Speaker 1: and then obviously the merchandise gets shipped to them. If
Speaker 1: they hit the cline, they hit the cline and nothing happens,
Speaker 1: or you can edit it and make the caption your own.
Speaker 2: But did I anything.
Speaker 4: I'm is there sitting here trying to think of I'm like, damn,
Speaker 4: you want a job salesmooth it up?
Speaker 1: Yeah, And every year in Nebraska, where the season starts
Speaker 1: or a spring game happens, they target the alumni to
Speaker 1: do a spring game post. It comes in as it's
Speaker 1: for free, so we're always doing a sell it for
Speaker 1: the boys, shouting the boys, and there's always a graphic
Speaker 1: with like, you know, spring game is fifty one days away.
Speaker 1: And I'll be like, oh, that's a corny caption, so
Speaker 1: I'll edit the caption, hit accept, and then literally the tweet.
Speaker 1: I could be chilling all the daylong and the tweet
Speaker 1: would have been out there and you know, you just
Speaker 1: did they take care of.
Speaker 3: It for you, and you know What's Will was like,
Speaker 3: I love how you say that. And there's a lot
Speaker 3: of people that listen, they watch this show and they
Speaker 3: see you Will, they see Taylor, and like, you are
Speaker 3: the one percent of athletes that understand how to properly
Speaker 3: market yourself. Like you're active, you're on social media, you're
Speaker 3: saying the right things, right place, right time, and the
Speaker 3: majority of athletes aren't natural marketers, you know what I'm saying.
Speaker 3: Like that was one of the things that we had
Speaker 3: to learn over those last decade too, was like you know,
Speaker 3: the old thing like if you build it, they will
Speaker 3: come right. Like every startup founder is like, oh, we're
Speaker 3: gonna be billionaires in a day, you know, like you
Speaker 3: no doubt this idea.
Speaker 2: Let's figure it out. We're rich tomorrow's.
Speaker 3: Getting a rocket shift, yeah, you know, And that's not
Speaker 3: how like you got to go through fits and starts
Speaker 3: and realize like that these athletes are like, hey, why
Speaker 3: aren't these brands like jumping on these athletes? And then
Speaker 3: you would go to the athletes feed and they haven't
Speaker 3: like tweeted or posted on Instagram in a month, you know,
Speaker 3: And like imagine you work at ESPN, You're trying to say, hey, man,
Speaker 3: this is the best show. You should advertise in the show,
Speaker 3: and like, oh, let me watch it. You turn it on,
Speaker 3: it's static, Like no one's gonna buy advertising on a
Speaker 3: static TV, right, So what we realized, like we had
Speaker 3: to find a way to like help athletes figure it,
Speaker 3: Like you got to market yourself, man, Like you gotta
Speaker 3: you gotta photos, videos, content, Like you gotta be pushing
Speaker 3: that stuff out all the time, and like that's the
Speaker 3: secret that everyone that's listening here that behind the scenes
Speaker 3: of your favorite athlete most likely is this open doors
Speaker 3: app that's like hand delivering them photos, videos, content from
Speaker 3: their team, their league, they're they're alma mater, so they
Speaker 3: can be more active because nobody's going none of these
Speaker 3: brands want to work with athletes unless they have something
Speaker 3: to say and they're saying it. And like again, most
Speaker 3: athletes aren't natural marketers, Like Will Compton is an anomaly,
Speaker 3: he's a he's a he's a free wee.
Speaker 2: Yeah, he just hit one hundred k followers and.
Speaker 3: He's this guy is the most natural marketer.
Speaker 1: Well I remember too, Like you're wanting to make content
Speaker 1: for the athletes. So also, like in my open Doors folder,
Speaker 1: I have all my Washington photos, all my Tennessee photos.
Speaker 2: I did that for you.
Speaker 1: You did all my Oakland Raider photos, all of it,
Speaker 1: all those different folders, and then obviously all the bust
Speaker 1: and assets that we have.
Speaker 2: But well it is.
Speaker 4: But like I'll just the last thing. I'll add on
Speaker 4: on the common because I think it is important. It
Speaker 4: is like we we realized that, like not all athletes
Speaker 4: are marketers. But consistency is the one thing that you
Speaker 4: you can't like. As long as you're sharing something, you're
Speaker 4: going to be growing, right, So like the worst thing
Speaker 4: you can do is not share anything.
Speaker 2: And because you're worried about it, Yeah, about something, you
Speaker 2: just post.
Speaker 4: Exactly, just post a photo like I like I'm I
Speaker 4: would say, I'm like social media introvert. Like I don't
Speaker 4: share a lot. I know what my brand is. But like,
Speaker 4: once I figured out, like the things that I like
Speaker 4: to talk about is I like to champion other people.
Speaker 4: I like to champion my teammates. I like to talk
Speaker 4: about when other people are winning. I love that shit, right,
Speaker 4: If our company is doing something exciting, I love that stuff, right,
Speaker 4: And so you just double down on those things, and
Speaker 4: like imagine if you had a folder. It was just
Speaker 4: you and your teammates. You could literally, like every week
Speaker 4: just post that, or go and and and make fun
Speaker 4: of one of your teammates, right, or do something right.
Speaker 3: That's content.
Speaker 4: You're not talking about yourself for those for those athletes
Speaker 4: who are again more on the introvert signs, like, dude,
Speaker 4: social media is not for me.
Speaker 3: It's like gues. It might not be for you, but
Speaker 3: your fans they do care about what you're doing, and
Speaker 3: this is the only window of opportunity. Yeah, exactly. You
Speaker 3: think about this, like, man, I cannot believe that Will
Speaker 3: Coff is still playing in the NFL. You know what
Speaker 3: I'm saying That isol day one recruiting trip, I said this, dude, Yeah,
Speaker 3: that's this dude. Dude, remember when Callahan got fired. You
Speaker 3: were committed before, Like you weren't committed to bo right, yeah,
Speaker 3: correct was committed to Yes, And like then they're like, dude,
Speaker 3: there's a beast to keep them.
Speaker 2: We got to keep them.
Speaker 5: Four star, four star, you know. And I'm like, yeah,
Speaker 5: you came in the dorms me and were roominate. We
Speaker 5: had that like that super double and then you came
Speaker 5: in there. Yeah, that's super double and you're like, dude,
Speaker 5: but mister Ai though, like I might go down to missoo.
Speaker 5: I'm like, dude, stop o my god, yeah out stop
Speaker 5: it the hometown state, you know, like will get that
Speaker 5: raspy voice. Yeah, yeah, yeah you do, dude. He's like,
Speaker 5: I don't know, man, put them at teeth, Yeah, dude,
Speaker 5: they were. They were a classic. You left those in
Speaker 5: yeah down there, so we'll pick them teeth up. She's
Speaker 5: but you know, like you imagine though you're still doing it.
Speaker 3: And like we were. We were playing at the same time. Bro,
Speaker 3: we started together and like I haven't been a football
Speaker 3: player for twelve years, you know what I'm saying. But
Speaker 3: because the concussions, well yeah, I mean I had some
Speaker 3: concussion issues, right, you would have been in the league
Speaker 3: a little oh first. Yeah, it was beasting you in practice.
Speaker 3: I knows what I'm saying. Like this, guys, how.
Speaker 2: Much could you bened one thirty five? How many times I.
Speaker 3: Got it like to eleven one time?
Speaker 2: Dude?
Speaker 3: I was so hey, I was so weak.
Speaker 1: Yeah, Blake was like the only dude who had the
Speaker 1: body were like the tight the tight fit shirt like
Speaker 1: looked like a T shirt.
Speaker 3: Right, That's what's the what's the strength coach that he's
Speaker 3: at Tampa Bay. Now, uh wait coach wait away coach Wade? Yes, yeah,
Speaker 3: waye dope. He he told me every day he say, hey, Lawrence,
Speaker 3: you're skinny fat. I'm like, what is That's brutal, that's
Speaker 3: pretty dadbod. Like that's like when dad bod was not
Speaker 3: a thing yet, Like you had a dad bob when
Speaker 3: you were like when you're like nineteen, I'm trendy and
Speaker 3: you didn't have children or a wife. I was dad
Speaker 3: bottom before dad was actually pretty cool.
Speaker 2: Yeah.
Speaker 1: No, just pounding the gatorade chicks trying to get big.
Speaker 3: Yeah yeah, we did. Used to pound some Gatoray chicks.
Speaker 3: I used to put in my pockets. Uh when you
Speaker 3: way in dude, if you were underweight, remember we underweight
Speaker 3: to roll.
Speaker 2: Yeah.
Speaker 4: That's the most brutal about Dobson saying he's like, yeah,
Speaker 4: we should have never made you guys do that.
Speaker 3: Yeah, yeah he does. He does.
Speaker 1: He's like, but you guys are so like he talked
Speaker 1: about how what the culture was like they got there
Speaker 1: and they had to just do some extreme as ship.
Speaker 3: Yeah.
Speaker 4: Oh they did it right though. I Mean I gave
Speaker 4: him a lot of compliments and like we needed to
Speaker 4: get her ask kick. That's how you get people to
Speaker 4: like fall in line and actually do things and commit.
Speaker 2: And they met yesterday, did they really?
Speaker 4: Man?
Speaker 2: Yeah?
Speaker 3: Y and dude he yeah, he liked you guys. Fuck.
Speaker 3: I was a projects like this dude. I was like
Speaker 3: just so little, but I don't know I did. I
Speaker 3: would go in to get the chocolate milks. I get
Speaker 3: him out of the fridge. You know, we had pockets
Speaker 3: and shorts. I would go down there like mosey down
Speaker 3: and I'd have two chocolate milks in my pockets and
Speaker 3: we would weigh in the hawks. And then there was
Speaker 3: that closet right there, so I would weigh in and
Speaker 3: I'd make weight, and then I would duck into that closet,
Speaker 3: take out the chocolate mousk and just chuck them into
Speaker 3: that closet. I did it all summer, and then one
Speaker 3: day the trainer was going in there to get like
Speaker 3: the pads out, and she came out gagging, you know
Speaker 3: because all the spoiled milk and hot closet down on
Speaker 3: the facide. I made weight though, I never I never
Speaker 3: never had a roll. Just made that trainer's day though.
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Speaker 2: About a personalized story. You smoke cigars.
Speaker 6: I do smoke cigars, but I'm kind of pissed off
Speaker 6: about the most recent one because Will was smoking cigars
Speaker 6: yesterday with a bottle of bourbon.
Speaker 3: Didn't get one text.
Speaker 6: He was clearly out there by himself, and none of
Speaker 6: the boys got hit up by Will to go smoke cigars.
Speaker 2: I don't smoke cigars with dudes that looked like that.
Speaker 2: Dude that looked like what a beast look like? A beta?
Speaker 2: Look at that. That's what smoking cigars will do.
Speaker 3: Get you a body like this.
Speaker 4: Uh.
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Speaker 2: Boys. Back to the episode, Sure we went off on
Speaker 2: a tangent.
Speaker 1: What were we h you're talking about? You're talking about
Speaker 1: you know.
Speaker 3: You're still playing Oh my yeah, building, Yeah.
Speaker 1: You're talking about Like there's a small moment in tip
Speaker 1: window and you're like, think about this, dude.
Speaker 3: You've played over. Man, it's over before you know it.
Speaker 3: Like so, you know, one day, I'm a starting linebacker
Speaker 3: in Nebraska. The next day can never play football again,
Speaker 3: you know, and my career is done in a day.
Speaker 3: And like from that day to this moment, like I've
Speaker 3: dedicated my whole professional career. Audio has two to make
Speaker 3: sure athletes understand this doesn't last forever, Like you have
Speaker 3: no idea how long your win of opportunity is. So
Speaker 3: if we can give you a tool of technology, like
Speaker 3: so you can make the most of it. Like these
Speaker 3: eyeballs on you are not going to be there when
Speaker 3: you're gone, So get as many as you can, like
Speaker 3: collect them up, get them, like this is like a
Speaker 3: supermarket frenzy. Get every fan in Nebraska in the cart
Speaker 3: because you're out of there before you even know it, right,
Speaker 3: And like if you do that for every athlete on
Speaker 3: the plan, like then everyone's gonna win, you know. And
Speaker 3: like you've done it. You found a way to trick
Speaker 3: all these NFL teams and as sign and you the
Speaker 3: play and then you get to one hundred k ten
Speaker 3: years later. I mean, like it's a it's a Cinerella story,
Speaker 3: c that is. But you're playing the long game, you know.
Speaker 3: But we got to do that, and I think, I
Speaker 3: know we're making the difference in a lot of kids lives.
Speaker 2: They have to.
Speaker 3: It's not and it's not like, yeah, like.
Speaker 1: Audi, how long did you play? Did you only play
Speaker 1: a year or two years? Audi was a kicker? Audi,
Speaker 1: the unbelievable kicker. I mean kind of heard us big
Speaker 1: to change.
Speaker 2: We won't talk about that.
Speaker 3: Oh you don't.
Speaker 2: The Panthers.
Speaker 3: Yeah, and then.
Speaker 2: Obviously you transition right away into being a.
Speaker 4: Well we had well, so Blake and I had started
Speaker 4: our first company. It was a social media agency in
Speaker 4: twenty ten.
Speaker 3: That yeah, I heard that. Where did you hear that?
Speaker 3: I heard that?
Speaker 2: Facebook? Yeah?
Speaker 4: I don't know why we chose Actually I do know.
Speaker 4: It's a very That company still exists. Yeah, bro, so
Speaker 4: we sold the company in twenty fourteen, but it's alive
Speaker 4: and well right now, Like it has probably like I
Speaker 4: don't know, twenty employees and they carry on. It's kind
Speaker 4: of weird to walk by like and see the office,
Speaker 4: yes and not knowing start of that company.
Speaker 2: Yeah, yeah, so you started that.
Speaker 4: Yeah, so that that So we started that company. And
Speaker 4: I had like a dilemma and I was telling you
Speaker 4: about at this maybe at some point, but like I
Speaker 4: think as an athlete, the one thing I think every
Speaker 4: athlete is taught their entire life is to not quit, right,
Speaker 4: So the transition from wanting to be an athlete and
Speaker 4: and like making a decision to do something else is very,
Speaker 4: very difficult because you feel like you're quitting something, and
Speaker 4: then most people are forced into quitting things.
Speaker 3: And I think this is why.
Speaker 4: Also, like sometimes people just they hang on for too long, right,
Speaker 4: Like if you don't make it in that first year
Speaker 4: in the league, usually it's like, dude, you're probably not
Speaker 4: going to make it, right or if you.
Speaker 1: Haven't played, like it's like if bomb hanging on to
Speaker 1: the dream and I don't and I don't get a
Speaker 1: call for another year and it's still July, and I'm like,
Speaker 1: I gotta be ready.
Speaker 4: Yeah, and then you're like you're like doing like you know,
Speaker 4: we've had teammates former teammates, but I think a lot
Speaker 4: of athletes go through this where they're like, yeah, man,
Speaker 4: I'm just like trying to make a team right now,
Speaker 4: Like I'm staying super busy.
Speaker 1: I'm like.
Speaker 4: With what And they're like, well, you know, I'll just
Speaker 4: get I just got to work out in I'm like,
Speaker 4: and then what do you do the rest of the day, Like, well, nothing,
Speaker 4: I'm like, dude, what are you doing?
Speaker 2: Right?
Speaker 4: Like, it's not it's not coming back. And I think
Speaker 4: that that is a tough part because it's it's the
Speaker 4: quitting thing, and you're right, right right, and it's a
Speaker 4: psyche thing, right you like, I don't want to quit.
Speaker 1: And you find those rare examples of it working out,
Speaker 1: like for the majority, for the most part, ninety percent
Speaker 1: is done. After that happens exam, you have like a
Speaker 1: you know, your invincible stories, and that's where guys get that.
Speaker 4: Opportunity because they only cover the success stories, dude. They
Speaker 4: only cover like the guys that that you know hung
Speaker 4: on and they freaking made a team, and it's great.
Speaker 4: I think that should exist in sports. But for the
Speaker 4: most part, I think when you're hanging on for that
Speaker 4: long and it's not like moving forward, you are not
Speaker 4: starting to transition into reality of life. Like being in
Speaker 4: the NFL is not a real thing. Like making twenty
Speaker 4: grand a week whatever it is minimum now, it's like
Speaker 4: that's not real life, right, So when you start to
Speaker 4: have a real job and you start realize how much
Speaker 4: it takes to make forty thousand dollars a year or
Speaker 4: fifty or sixty, like, you're like what So I'm I'm
Speaker 4: on the side of like you should start to realize
Speaker 4: that a little bit sooner than trying to hang on
Speaker 4: to something and whatnot. But that you know, that's kind
Speaker 4: of like beside the point. But like I had this
Speaker 4: dilemma where I got back My last workout trial was
Speaker 4: with the Buffalo Bills.
Speaker 3: It was in December, and uh going to kick in
Speaker 3: Buffalo in December?
Speaker 4: Yeah, And I was like, I literally I remember I
Speaker 4: called my my my wife now twenty twelve and I
Speaker 4: called Shannon my my wife and we're dating that and
Speaker 4: I'm like, I don't even know if I want to
Speaker 4: make this team because I'm like, this place would sucked,
Speaker 4: you know.
Speaker 3: It was just like it's just you knowing buffalo and
Speaker 3: I yeah, yeah, so sorry.
Speaker 2: You don't want to get jokes blamed on the table probably.
Speaker 3: Yeah yeah, yeah.
Speaker 4: Now I'm when I get a bunch of people attacking me,
Speaker 4: but no, like I so, but I remember I came
Speaker 4: back and we had our business going at the time,
Speaker 4: and I had this like moment where I'm like, I'm
Speaker 4: done with these workouts, man, Like I'm done trying to
Speaker 4: make a team. It was becoming more and more difficult
Speaker 4: to try to lead people and a company when you
Speaker 4: had like a side thing when it was like, Okay,
Speaker 4: I'm I'm trying to build a business, but also like
Speaker 4: if I get a call from somebody, then I might
Speaker 4: go and do that. And so me and him had
Speaker 4: the conversation and I was like it was but it
Speaker 4: felt good that like I made the decision to stop, right,
Speaker 4: And I don't know if I would have gotten a
Speaker 4: call again. I'm gonna call my agent and I was like, hey,
Speaker 4: if I get any more inbound calls, just let him know,
Speaker 4: like I'm done, right.
Speaker 3: He's like, well, what about Canada? I'm like, I'm not
Speaker 3: doing Canada, Like it's just not my jam.
Speaker 4: And I'm super thankful looking back that I made that
Speaker 4: transition because one we had something, but two it felt
Speaker 4: more like I was in control of the situation, the
Speaker 4: story and I got to I got to kick in
Speaker 4: the league. Like it was like, first Bosnian player to
Speaker 4: ever play in the NFL, Like that was. That was
Speaker 4: a proud moment, right, And did.
Speaker 2: You're the first Bosnian player I ever played in the NFL.
Speaker 3: It's like a super fun fact, right, Yeah. Yeah, it's
Speaker 3: a dope thing.
Speaker 4: I mean, how many Bossians are can actually even have
Speaker 4: an opportunity to Ye, if there's ever another BOSSI of
Speaker 4: plays in the league, it will probably be a kicker.
Speaker 3: Yeah yeah, like, yo, what's up? What's going on? First?
Speaker 3: So first?
Speaker 4: But yeah, that was but that was that was a
Speaker 4: kind of a cool thing looking back at it now.
Speaker 4: But like, and I was giving you some credit earlier,
Speaker 4: I think you've had the best. You're like in the
Speaker 4: middle of this transition from athlete to entrepreneur like business
Speaker 4: owner like podcast because it's like it is, you're like
Speaker 4: in it halfway, you're over here, but then you're doing
Speaker 4: things and like you're doing it like the way. Yeah,
Speaker 4: Like you've been investing in your own brand for a
Speaker 4: very long time to be able to do it, and
Speaker 4: it's very clear that you like there's a there is
Speaker 4: effort there, there's skill there, there's obviously like the actual
Speaker 4: like talent that you have there. So I think that's
Speaker 4: really cool and it's it's something that other people could
Speaker 4: look at as a playbook and actually try to do
Speaker 4: and replicate themselves.
Speaker 2: I appreciate it.
Speaker 1: Like I'm trying to get better at accepting compliments and everything,
Speaker 1: but you know, you guys have I'm having too many,
Speaker 1: and I'm starting to get like.
Speaker 4: You know, a podcast like and it's so funny how
Speaker 4: you give someone a compliment and that you're just waiting
Speaker 4: for the next roast, Like.
Speaker 2: I know, like we do got to just be.
Speaker 1: Better, Like Taylor and I are trying to consciously be better,
Speaker 1: like when we're you know, we had to think yesterday
Speaker 1: like all right, let's hurry up.
Speaker 2: And stop talking about that. Yeah, yeah, I feel you though.
Speaker 1: Man, It's like it's always been tough because a lot
Speaker 1: of times guys don't like with all of it, everything
Speaker 1: we're talking about right number one, it fires me up
Speaker 1: that you're like, it's gone in a day, Like your
Speaker 1: window of opportunity is so small. It's like athletes are
Speaker 1: brands too. That book, you guys know the book, Well
Speaker 1: read that book in.
Speaker 2: One day, the only time I've ever read a book
Speaker 2: in one day.
Speaker 3: Lots of colors.
Speaker 2: Yeah, let's pop up book.
Speaker 1: Gives a pop up book, but phenomenal book, and it
Speaker 1: just breaks down the moment of time that you actually
Speaker 1: have as an athlete. It's like like, look, you got
Speaker 1: your unicorse, you got your you got your quarterbacks, you
Speaker 1: got your ones that they're always gonna make the big money,
Speaker 1: like the one percent of the one percent of the
Speaker 1: one percent, but everybody else, Like you got to find
Speaker 1: your niche. You gotta find your voice, like whether you
Speaker 1: want to be in it or not, like you're in
Speaker 1: the game of social media, you know, and yeah, you
Speaker 1: don't have to care about it. If you want to
Speaker 1: do other stuff, like you know you want to I
Speaker 1: don't know, but you want to do other stuff, it's fine.
Speaker 1: Or if you want to think like what am I
Speaker 1: trying to say here, Like if you're not about it,
Speaker 1: it's all good.
Speaker 3: Not everyone has to do this, right, but if you
Speaker 3: realize what you have you should consider like using sports
Speaker 3: as a springboard into whatever you want to do.
Speaker 1: Right, Like, if you have interest, you need to understand
Speaker 1: that this stuff is a tool, and you only have
Speaker 1: a finite window, the average window, Like it's not even
Speaker 1: the pro guys. It's like if you play in college
Speaker 1: or even high school, like you have a very small
Speaker 1: window to use it as an advance for you.
Speaker 4: This is something I like, Like I think LinkedIn is
Speaker 4: completely like under utilized or misunderstood.
Speaker 2: And I think I'm misunderstanding because I'm not I want
Speaker 2: to fou So imagine this.
Speaker 4: When you are at Nebraska, You've got that end on
Speaker 4: your helmet, on the side of your helmet. You have
Speaker 4: a lot of leverage, right, So like if you wanted
Speaker 4: to meet with anybody in town, they're gonna do it
Speaker 4: because you're a player, Like you have a frickin jersey on.
Speaker 3: You're one of one. There's no no one like you.
Speaker 4: So if I'm a student athlete, I'm getting a LinkedIn,
Speaker 4: I'm connecting with everybody in the community. And let's say
Speaker 4: I care about engineering or I'm big into advertising, I
Speaker 4: would connect with everybody in the community. Everyone that went
Speaker 4: to Nebraska who's an advertising and I'd be like, Hey,
Speaker 4: just want to connect with you. I'm a current student athlete.
Speaker 4: I would just love to connect with you on here.
Speaker 4: Maybe sometime I'd love to pick your brain on something.
Speaker 4: You're literally amassing this network and at any given point,
Speaker 4: let's say in the spring, you get some downtime, you
Speaker 4: can go and grab coffee with that person, and now
Speaker 4: you have you've been building your network. When you're done
Speaker 4: playing sports, they will remember you. And you got to
Speaker 4: literally almost build like a network and a resume of
Speaker 4: people that you can go and work with right away. Well,
Speaker 4: when you graduate and you don't have the leverage anymore,
Speaker 4: you don't have the helmet anymore, it's harder to get
Speaker 4: that coffee meeting.
Speaker 2: Oh it's different.
Speaker 4: It's different because it's not that I don't know. It's
Speaker 4: not that like people all of a sudden don't care
Speaker 4: about you. It's just like it's just different.
Speaker 3: We all know that.
Speaker 2: Yeah, it just is what it is.
Speaker 1: Like you're playing a sport, like if I'm a fan
Speaker 1: right of the Titans, and I'm a diehard fan, like
Speaker 1: and you're watching the Titans and celebrate, and then you
Speaker 1: see one of them where.
Speaker 2: You get to have engagement with one of them, like.
Speaker 1: It just hypes you up, regardless if they're in an
Speaker 1: alumni it's just different. It's not that they don't, it's
Speaker 1: not that it's it's.
Speaker 3: Just it's just different. Yeah, I think that's one of
Speaker 3: the things like to what we're doing. Like a lot
Speaker 3: of these kids are signing up for open doors and
Speaker 3: they're like, oh, I'm gonna get money. I'm gonna get money,
Speaker 3: you know. It's like, yeah, it's right. If they use
Speaker 3: openers to get an endorsement deal, then that is so
Speaker 3: so awesome. Like in reality, they're gonna build audience so
Speaker 3: they can get a job offer, right, Like that's as good.
Speaker 3: And like if you're a kid and you walk out
Speaker 3: of Nebraska with twenty thousand followers, like one of those
Speaker 3: people was going to offer you a job, right, Like
Speaker 3: you're that that's how that should work. And that's again
Speaker 3: like trying to springboard off for that. And so we're
Speaker 3: we're it's fun like being what we're doing. But then
Speaker 3: anyone that's listening, like I think that you who was
Speaker 3: on the bus yesterday, I'm just gonna throw off you know,
Speaker 3: this is right? Dale Junior was on the bus. Dude,
Speaker 3: do you remember like the very first time that you
Speaker 3: had a Twitter exchange with him?
Speaker 2: Yeah?
Speaker 3: I was gassed. I was geeked out.
Speaker 2: Man.
Speaker 3: I was running around screenshot and my dude, Will Compton's
Speaker 3: talking to somebody cool, you know, and like you're saying
Speaker 3: you were, I was hyped up for you because you
Speaker 3: in that moment you had to realize, bro, that you are,
Speaker 3: but you're talking to him. Why is not talking to you? No,
Speaker 3: but like that's a and then you at that moment
Speaker 3: you had to realize, oh, dang, like I can use
Speaker 3: this platform for this. He was on your bus, on
Speaker 3: your podcast in your city and it all started on
Speaker 3: some Twitter exchange.
Speaker 2: Yeah.
Speaker 3: Like that's the power of an athlete actually leaning into
Speaker 3: this stuff.
Speaker 2: Dude. Yeah, no, no, weird. You're right, that is weird.
Speaker 2: That's crazy.
Speaker 1: And because I always go for like when you say
Speaker 1: it's just different, Like the thing I always say is
Speaker 1: you're better looking, your jokes are funnier. You can shake
Speaker 1: more hands when you're in the league, like or when
Speaker 1: you have a jersey on, or when you're wrapping something
Speaker 1: of like quote unquote status, right, and the minute you're
Speaker 1: out of it. It just it all goes the other way,
Speaker 1: that's right, whether it comes off as you trying harder,
Speaker 1: a little more desperate.
Speaker 4: All that stuff like, yeah, you don't have that as much,
Speaker 4: right because like when you're in the league, like, you
Speaker 4: have leverage. So then whoever has the more more leverage
Speaker 4: can in the relationship can come off maybe a little
Speaker 4: bit more desperate or they have they have a motive
Speaker 4: to want something from you. When you are when you
Speaker 4: have all the leverage, and you show humility and that
Speaker 4: you're humble, that you're just grateful for people, remember that,
Speaker 4: and then later when you don't have the leverage, those
Speaker 4: people will remember how you treated them, how you made
Speaker 4: them feel, and you'll be able to work with them, ye,
Speaker 4: or you'll be able to do something. And that's I mean,
Speaker 4: if you think, I mean we like this is all
Speaker 4: about like at the end of the day, it's all
Speaker 4: about what Blake was saying. It is like hyping people up,
Speaker 4: helping people, and that's what it is. It's like if
Speaker 4: you are a just like a genuine authentic person when
Speaker 4: you have leverage, then even after it's gone, people will
Speaker 4: still want to do things with you.
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Speaker 2: Back to the episode, Andrew Hawkins, like we interviewed him
Speaker 2: in one thing. One tip he gave.
Speaker 1: Everybody was like when he was in the league, he
Speaker 1: at the end of every year, he'd get about fifty
Speaker 1: jerseys and any meeting, any conversation he wanted to have,
Speaker 1: he would whether you had the meeting already or one
Speaker 1: of one, he would send him a jersey with a
Speaker 1: written note on it. So that was like a memorable thing.
Speaker 1: So that way he always had them in their network.
Speaker 1: Because it is like if you want to relate it
Speaker 1: to anybody, like anybody in life, as they're going through stuff,
Speaker 1: everybody negotiates, like at some point or another, we're always negotiating,
Speaker 1: and it's all about having some kind of leverage or
Speaker 1: having some kind of want to fill some need and
Speaker 1: in this finite amount of time as an athlete, as
Speaker 1: a student.
Speaker 2: Athlete, whatever, you have that limited time to use it
Speaker 2: as much as a tool as you can because you're
Speaker 2: trending this way.
Speaker 1: And then when it's over, you hope you've built a
Speaker 1: network or an audience the way they're explaining athletes or
Speaker 1: brands suit to where even as it goes down because
Speaker 1: you're done playing, you're still able to keep it.
Speaker 2: You know, the old hockey stick whatever, it's fucking.
Speaker 4: Yeah, well it's it's it's scary, dude, like the whenever,
Speaker 4: like the last graph, the graph, real tough word, real.
Speaker 3: Tough rocky stick graph, whatever, graph.
Speaker 5: God damn it, Blake, you made me lose my train
Speaker 5: of thought here. But no, I was because then then
Speaker 5: when it's done, it it drops. If you have zero,
Speaker 5: if you have zero, it's like, uh, I think about
Speaker 5: it this way. It's like, it's scary. So you the
Speaker 5: last Bowl game happens, and it's it's so interesting whether
Speaker 5: you win the game or you lose the game. But uh,
Speaker 5: there is a ton of mixed emotions in the locker room.
Speaker 5: Everyone gets back in the locker room if you're a senior, right,
Speaker 5: so you're looking around, and there's some people that are
Speaker 5: crying because they're like, this is the last time they'll
Speaker 5: ever play the sport again. There's some people who like
Speaker 5: they know they're going to have a shot at the
Speaker 5: next level, so they're just kind of like it's just
Speaker 5: another playing with the boys.
Speaker 4: Yeah, yeah, yeah, So it's just kind of like that.
Speaker 4: There is then there's some people who are uncertain. There's
Speaker 4: some people who are like, man, this was the coolest
Speaker 4: thing that's ever going to happen in my life. That's
Speaker 4: a sad thing to say, but there's some people that
Speaker 4: have that mentality, right because whether you were at Nebraska
Speaker 4: or freaking Ohio State or Clemson, I don't know, but
Speaker 4: like those things are definitely going through people's minds. And
Speaker 4: so then whatever that feeling is, because it's it's almost
Speaker 4: like a timetable. After that bowl game happens, after that day,
Speaker 4: it's almost it's on the decline, right. The lead up
Speaker 4: to the draft is kind of like everyone still has
Speaker 4: hope because free agency happens, you might get drafted.
Speaker 2: Ohough. The whole the whole thought is usual need to
Speaker 2: get in camp.
Speaker 4: Exactly, I just need to get in a camp and
Speaker 4: but it's just on this like slow, slight, like steady
Speaker 4: kind of decline and it's crazy. Then if you then
Speaker 4: run into people in the summer who nothing happened, it's
Speaker 4: like the leverage is completely gone, and that's when you
Speaker 4: want to be like, hey, but what else have you
Speaker 4: been doing to build your brand?
Speaker 2: Right? And even that person, you'll feel the energy from
Speaker 2: them too that nothing's gone.
Speaker 3: It's gone.
Speaker 1: And when you haven't built blossom and I talk about it,
Speaker 1: but when you haven't built like a Plan B, it's
Speaker 1: like that whole mindset. Don't ever have a Plan B
Speaker 1: because of deters from Plan A, Like i hate personally
Speaker 1: hate that advice, just because I've always thought about like
Speaker 1: what's going to come next? So that way, whenever you transition,
Speaker 1: there's something like you're just not you just don't have
Speaker 1: that energy about you, that nothing's happening, that you're at
Speaker 1: the peak.
Speaker 4: And yes, it's not going to be there anymore, Yes dude,
Speaker 4: it's you are sad to say, but like you can
Speaker 4: be in the nile right, Like you're like, well, if
Speaker 4: I if I'm planning for a Plan B, then that
Speaker 4: means I'm not one hundred percent in for plan A.
Speaker 4: But it's almost scared. You're you're almost too scared to
Speaker 4: admit to yourself that a plan B is A is
Speaker 4: a good decision.
Speaker 3: I just I guess I think that.
Speaker 2: You because you had to make that call.
Speaker 3: Well absolutely, I was building a Plan B, Plan C,
Speaker 3: Plan D. I'm like, yeah, I don't know what's going
Speaker 3: to happen, but yeah, I gotta be ready.
Speaker 2: When I was on.
Speaker 1: Dressed and I had my poaz thought. But when I
Speaker 1: got my first house, I said it. My signing bust
Speaker 1: was five thousand dollars being drafted. Guy, I remember putting
Speaker 1: in my account. I'm like to talk with my mom.
Speaker 2: She helps. We were like on the Stave Ramsey Kick.
Speaker 3: You go by a Bentley what you do?
Speaker 2: No, no, no, I'm like, I got to make this
Speaker 2: last war.
Speaker 1: Yeahs, yeah, I got this for three months and I'm
Speaker 1: like thinking, like what the next that's going to be
Speaker 1: like thing?
Speaker 2: But anyway, go ahead.
Speaker 1: No.
Speaker 3: I was gonna make fun of Audie for being a kicker.
Speaker 3: So yeah, the second he's never done that.
Speaker 2: He's never.
Speaker 4: If we're on if we're on a call together, he's
Speaker 4: bringing that up, and I'm like, dude, we've already talked
Speaker 4: to these people.
Speaker 3: Yeah, because oh, I played in the NFL. Is like, no,
Speaker 3: you kicked in the NFL. That's the difference. And then
Speaker 3: he'll be like, oo, what's the NFL stand for? Not
Speaker 3: for long? And I'm like, I, dude, already came the
Speaker 3: joke a joke. I came w on this bus to
Speaker 3: tell those jokes to the world. Okay, that's just that's
Speaker 3: you're taking the right jokes are great.
Speaker 2: Yeah, yo, I love seeing the authenticity from this too.
Speaker 1: I'm just telling you having questions on that, Like, you
Speaker 1: guys have clearly been like best friends since the Links apartments.
Speaker 1: When we're at the Links and Blake can't come out
Speaker 1: and play video games with us because his girlfriend at
Speaker 1: the times pissed off at.
Speaker 2: Him, you know, he's like, yeah, he's like, you know,
Speaker 2: you know, but my girlfriend likes dude.
Speaker 3: I would have beasted you in Halo though. Yeah true,
Speaker 3: I know, yeah you're a weak but.
Speaker 1: But you guys being best friends this long, like navigating
Speaker 1: your partnership and growing this business together, like what growing
Speaker 1: pains has or been?
Speaker 2: Like what advice would you have? Like make it a
Speaker 2: two part question too, because I have.
Speaker 1: Like questions for any young listeners or athletes listening that
Speaker 1: have like these inklings of interest on how to start.
Speaker 2: But let's start there.
Speaker 3: Hey, I would say, like anyone that's listening now obviously
Speaker 3: knows you and Taylor in your dynamics, right, and I
Speaker 3: think that sometimes you guys are your goop balls one
Speaker 3: hundredercent of the time, right, But like it is obvious,
Speaker 3: and he gases you up every once, and I'll give
Speaker 3: you a comment like that you balance him out, like
Speaker 3: you're running the show, right and you get to both
Speaker 3: get on the mic, but he probably shows up and
Speaker 3: you're doing a lot of work, you know what I'm saying,
Speaker 3: Like in this in this relationship, like I'm more the tailor, right,
Speaker 3: like I get to show up. Audi is the like
Speaker 3: we are a complete like yin Yang. You know, Audi
Speaker 3: is an absolute operator. And I'm over on the whiteboard
Speaker 3: like thinking about god knows what, like some crazy ass ideas. Yeah,
Speaker 3: I'm doodling like exactly that my job is not drawing,
Speaker 3: not doing any work. Yeah, I really don't.
Speaker 2: I really don't know.
Speaker 1: Literally, I'm a senior in school and they're running heard
Speaker 1: that the first one they were alluding to earlier, the
Speaker 1: first business you guys, Wilt and uh. Blake is in
Speaker 1: my business law class, one of my business classes, and
Speaker 1: Blake is like the guest speaker, and he's doodling the
Speaker 1: entire time to explain it throughout his speech.
Speaker 2: He like speeches and doodles.
Speaker 4: That's like, no, man, we're It's a balance though, Yeah,
Speaker 4: for sure. I think the early the biggest misconception is
Speaker 4: that we're actually friends. Like I don't know why, No,
Speaker 4: it's I think we've had We've had ups and downs.
Speaker 4: I think we had early in our journey. We had
Speaker 4: two businesses that we were running when we were two
Speaker 4: years in the herd that when we started Open Doors
Speaker 4: and Blake being the visionary and me being the integrator. Right,
Speaker 4: the traction thing is like I know how to execute
Speaker 4: build teams in scale, and he knows how to take
Speaker 4: things from like blank sheet of paper to something right.
Speaker 4: And so we had like a two year journey where
Speaker 4: we were running separate companies. We were sort of in
Speaker 4: the same office, kind of partitioned, and then we lived together.
Speaker 4: So he would come home at night and he would
Speaker 4: try to brag to me and he's like, dude, I
Speaker 4: just closed you know a three hundred thousand dollars round
Speaker 4: or fund rains from friends and family, and I'd be like, yeah, man,
Speaker 4: but I closed one hundred thousand dollars contract. So I
Speaker 4: was like, making money is way harder than raising money, Okay,
Speaker 4: So chill like, yeah, you give me money, Yeah, make
Speaker 4: money create value.
Speaker 3: That's weird. You don't know anything about that. So so
Speaker 3: we would have this this competition took over revenue this quarter,
Speaker 3: and we were up one hundred and twenty percent of
Speaker 3: our audise numbers last quarter, so you.
Speaker 4: Know, and we know what he's competing. He's comparing those
Speaker 4: numbers to COVID last year. Dude, of course the numbers
Speaker 4: were down. Don't handicap me, bro Okay anyways, and you
Speaker 4: get like you.
Speaker 2: Got you got a lot of hype issue too.
Speaker 3: It's like being in ticket sales at the Titans, like yeah, dude,
Speaker 3: ticket sales are up this year. It's like, yeah, no
Speaker 3: one went there was the game last year. A lot
Speaker 3: more people in the games, the ticket sale guy, you know.
Speaker 4: And so I think, so I think that that to
Speaker 4: your journey where we were running separate businesses and uh,
Speaker 4: we we had like we both owned the business. So
Speaker 4: there was like it was mutually beneficial for us to
Speaker 4: succeed uh in in both areas. But then like when
Speaker 4: we came back and got to run openers together, like
Speaker 4: I got to use my strengths, Blake got to use
Speaker 4: his strengths, and we also got to see kind of like, hey,
Speaker 4: you're really good at those things and I'm really good
Speaker 4: at these things, and that's what we should do. So
Speaker 4: I think when when you can sort of understand and
Speaker 4: respect each other's strengths and then double down those things,
Speaker 4: that's when you can have a really good partnership or.
Speaker 3: A good like strength. Not everyone plays quarterback, right, yeah,
Speaker 3: like you got to have a kicker. Yeah, okay, when
Speaker 3: the kicker is making all the money. That's what's going
Speaker 3: on here.
Speaker 4: But we've had I mean we've had we've also I
Speaker 4: would say, I would also say we've had we've had our.
Speaker 2: Like give me, give me a.
Speaker 1: Give me a moment in time you guys are probably
Speaker 1: both thinking about and Neil Nog and where it was
Speaker 1: like rough sledding between your guys' partnership and friendship to
Speaker 1: where it's like hey, who's doing this? Like I you know,
Speaker 1: you had to navigate waters and learn about yourself to
Speaker 1: where it's like, Okay, now we're finding these strengths of
Speaker 1: each other, not like you were good at this over
Speaker 1: in your job.
Speaker 2: I'm good at this. We both figured it out down
Speaker 2: our way.
Speaker 4: Like I think it was like early on it was
Speaker 4: just so as I tell the story, it feels clean
Speaker 4: like it all happened like that, but it didn't. It
Speaker 4: was like we have to go through the learning pains
Speaker 4: of understanding that and then you reflect and you kind
Speaker 4: of look back at it. But like, I don't know
Speaker 4: if there was like a moment in time where I'm
Speaker 4: just like me and him, will we definitely do get
Speaker 4: in arguments right where.
Speaker 2: You know we see the bantering. I can see yeah, no.
Speaker 4: We do like, yeah, fun this, you know, we'll we'll
Speaker 4: have that. But I think that's what that's what's good
Speaker 4: about it. I think I always tell Blake the best
Speaker 4: times are when he is not in the weeds of
Speaker 4: the business right because he likes to come in and
Speaker 4: disrupt and the ideas are good, but like sometimes you
Speaker 4: need to let things kind of flow and you let
Speaker 4: need to trust the team. We'll kind of get there.
Speaker 4: And then same thing like sometimes he can come in
Speaker 4: and like it can actually help that department or that team,
Speaker 4: so it works really well. I'm just saying, like, here's
Speaker 4: what happens. Like I have like twenty ideas a day, right,
Speaker 4: and like I go in, dude, go yeah, I go
Speaker 4: do it all. This is a good one. And like
Speaker 4: I walk out of there and like I'm like.
Speaker 3: Dang, dude, I think already liked that idea, and like
Speaker 3: you can like look over your shoulder and he's just
Speaker 3: ripping up the paper. You know, He's like okay, because
Speaker 3: I'll forget about it by the time I walk out
Speaker 3: the door. That's right. That's that's what it is to
Speaker 3: like have a balance, you know, because every person how
Speaker 3: many people since you had your first recording of a
Speaker 3: podcast have started a podcast? Well it's how many, dude, millions? Yea,
Speaker 3: and they don't get to episode three, right because you
Speaker 3: got there's the difference between people who have things and
Speaker 3: people who want things or people who do things. You
Speaker 3: know what I'm saying, You are doing this. I remember
Speaker 3: when you called and said I'm gonna do a podcast, right,
Speaker 3: and I was like, hell, yeah, Like when you get
Speaker 3: it going, let me know, because like, dude, everyone now
Speaker 3: being founders, you're a founder, entrepreneur, like people probably coming
Speaker 3: with you all to odd, I'm gonna do this. I'm
Speaker 3: gonna do this. I'm gonna do this, and like you
Speaker 3: check in out, I'm doing it.
Speaker 2: You do this.
Speaker 3: Like I'll tell you when our very first company, we
Speaker 3: were having beers over it. Remember right was it Turtle Creek,
Speaker 3: you know, all the turtle creaking Lincoln. And I'm over
Speaker 3: at Audi's and we're having a six pack and we're
Speaker 3: just you know, about to crush and go down O
Speaker 3: Street and Audie's like, yo, dude, going into senior year.
Speaker 3: He's sitting there, He's like, hey, man, I don't want
Speaker 3: to I don't want to work for anybody. Like what
Speaker 3: what should we do after I'm done playing ball?
Speaker 2: What should we do?
Speaker 3: Because we were always idea dudes, you know. And I'm
Speaker 3: like I don't know, man, I'm doing this like social
Speaker 3: media thing, like I was getting paid to tweet for
Speaker 3: a company, you know, like that was my job as
Speaker 3: an intern. And I was like I don't think I
Speaker 3: would do so not just for this one company, but
Speaker 3: for everybody. And like we started bullshit and going back
Speaker 3: and forth and like we just finished the six go
Speaker 3: down to the rail and forget the night. Right the
Speaker 3: next morning, I wake up groggy, and I checked my
Speaker 3: email and box and Audio sent me a one page
Speaker 3: business plan. He said, let's do it. That's why we started.
Speaker 3: Heard at if if if he doesn't exist, that's an idea.
Speaker 3: That's that's a six pack and the night on O
Speaker 3: Street and just and a rager at the rail. You're
Speaker 3: probably there, shirt off back of the club. Yeah, man, guy,
Speaker 3: you would on the side, you would, you would.
Speaker 4: I am fully convinced that COVID started in the back
Speaker 4: of the rail like somewhere somewhere in there.
Speaker 3: Just not not not a good place.
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Speaker 1: I remember because Blake he has he's always been an
Speaker 1: idea man, and he's always wanted to do the entrepreneur
Speaker 1: rout and everything, and so I'm always like, I'm around
Speaker 1: these dudes a lot. So I'm I'm low key with
Speaker 1: my like young spirit as well, like always asking like hey, like.
Speaker 2: What are you doing? And he's talking about I remember
Speaker 2: when you brought up Twitter diaries.
Speaker 3: Yeah, my Twitter diary.
Speaker 1: Yeah, you thought it was going to be a hitter too,
Speaker 1: A dude, You're like, you know, people could look back
Speaker 1: at their tweets like he's had idea like you do.
Speaker 3: You're like aary my Twitter diary dot com. I can't
Speaker 3: get access to the domain, but basically take your tweets
Speaker 3: and turn into a hard copy book, put it on
Speaker 3: your coffee table.
Speaker 2: It's pretty good.
Speaker 3: He was actually gonna do that fourteen ninety nine, my
Speaker 3: Twitter diary dot com, Uh just getting no shots. Yeah,
Speaker 3: don't go there, it's broken. Yeah, but no, that's what
Speaker 3: you Everyone has ideas. Man, you got to go do it.
Speaker 3: You gotta go do it. And like right now we're
Speaker 3: sitting here, like we have sixty nine employees at Openers
Speaker 3: sixty nine and those are people like that their livelihood
Speaker 3: depends on like this.
Speaker 4: Yeah, it's a good number. We're not hiring any same. Well, no,
Speaker 4: I'm just I'm just saying what he's saying. It's yeah, yeah,
Speaker 4: I would say, well, because so the way I think
Speaker 4: about it is like most like great businesses, like the
Speaker 4: idea initially sounds dumb at first.
Speaker 3: It just always how it is. Right, So, whether it's
Speaker 3: my Twitter diary or or when we.
Speaker 2: Were bussing with the boys, felt dumb as ship.
Speaker 4: Yeah, it's like that, but then it becomes really trendy.
Speaker 4: Like when we first started our company, I don't think
Speaker 4: we were ever saying, oh, we want to be entrepreneur.
Speaker 4: I don't think that the word entrepreneur was like a
Speaker 4: thing back then. It was like we're going to try
Speaker 4: to solve a problem. Yeah, and we're gonna run, We're
Speaker 4: gonna build a business exactly. Then you get another one,
Speaker 4: and then entrepreneurship as a word became trendy. Everybody wants
Speaker 4: to be an entrepreneur, right, same thing, yeah, exactly.
Speaker 3: That that made it made everyone like, oh man, I'm
Speaker 3: just going to go in there, and you know, mister
Speaker 3: wonderful isn't give me all this money? Yeah, Like dude,
Speaker 3: what are you talking about? Right? Same thing with podcasts.
Speaker 3: I think podcasts are super trendy right now.
Speaker 4: Everybody wants to start a podcast, but to actually have
Speaker 4: an operation to create true like engagement entertainment, the business
Speaker 4: model behind it, like the licensing the merchandise, like that
Speaker 4: takes actual skill set and effort and strategy and planning.
Speaker 4: That's the whole thing that place is talking about. Like
Speaker 4: you have to go actually do it. But when we
Speaker 4: were starting, we're like, hey, let's just solve a problem. Yeah,
Speaker 4: and see how many people have that problem? Is anyone?
Speaker 3: Is anyone else doing anything about it already? And like
Speaker 3: like how can we get it going?
Speaker 2: Yeah? What for you guys?
Speaker 1: Like getting stuff going and off the floor, Like for
Speaker 1: people out there that like have ideas and they want
Speaker 1: to learn about like growing business like me in particular,
Speaker 1: like you guys have both mentored me Audi more so
Speaker 1: than like.
Speaker 5: For you.
Speaker 1: Yeah, you don't, dude, bro, you always give me good ideas.
Speaker 1: But it is true the way you guys, the way
Speaker 1: you guys do talk about your dynamic in the office
Speaker 1: is like I feel like the dynamic of mentoring I
Speaker 1: get as well, Like we have ideas and if I
Speaker 1: need to go to like execute and put operating stuff
Speaker 1: into plays always.
Speaker 3: If you want to actually make real money and like
Speaker 3: scale things, you come to me. If you want to
Speaker 3: get distracted teachings of Will I turn on television on
Speaker 3: Sundays and I say, taught him everything.
Speaker 2: He knows he does. He tries to ride that all
Speaker 2: the time.
Speaker 3: Well it's true, man, you're on the bench most of
Speaker 3: the time.
Speaker 2: Do you have that one photo? Mean on the bench?
Speaker 3: Hyeah, give that one photo? Man, I was really good
Speaker 3: at standing on the sidelines too. Taught you everything you
Speaker 3: know with.
Speaker 1: With uh starting getting all this stuff off the ground,
Speaker 1: like outside of schooling and education. Like me, a lot
Speaker 1: of my stuff that I get is through books or
Speaker 1: through like mentoring, like you guys, like asking people who
Speaker 1: are doing things that I would like to do or
Speaker 1: pick their brain? Like what types of uh tips or
Speaker 1: advice do you have for people like that? Like where
Speaker 1: did you figure out a lot of this operating stuff?
Speaker 1: Is it always through school or is there books? Is
Speaker 1: there philosophy? Like what are some of the learnings that
Speaker 1: you've had?
Speaker 2: Well?
Speaker 3: I think first you need to figure out whatever, what's
Speaker 3: your like learning vehicle?
Speaker 4: How do you learn? And what I mean by that
Speaker 4: is like do you learn by reading books? Do you
Speaker 4: learn by talking to people? Do you learn by doing?
Speaker 4: Do you learn by watching?
Speaker 6: Like?
Speaker 4: So once you figure that out, because some people are like, oh, well,
Speaker 4: I'm just gonna go read a bunch of books, I'm like, well,
Speaker 4: what do you do with that information?
Speaker 3: Are you able to actually apply it or whatnot?
Speaker 4: Like I my most exciting times and still to this day,
Speaker 4: is when we set very ambitious, aggressive goals for a
Speaker 4: quarter where I'm asked to do something that we've literally
Speaker 4: never done before, because I get to go through my
Speaker 4: learning process, which is I'll go dive in on a
Speaker 4: let's say we want to build a certain strategy that
Speaker 4: we've literally never done before. I like to go and
Speaker 4: read a bunch of material on that thing, and I
Speaker 4: might buy two or three books. I'm not going to
Speaker 4: read them from front to back, but just pattern matching
Speaker 4: that stuff, applying it, getting the right people to buy in.
Speaker 3: Like I just enjoy that experience.
Speaker 4: And it's been like that, like even in the early
Speaker 4: days when we're like, hey, we don't have a we
Speaker 4: don't have an HR process, when we get like five employees,
Speaker 4: or hey we need to we need to go fire somebody.
Speaker 4: And for me, I'm like, Okay, well I want to
Speaker 4: do it the right way. I want to be prepared
Speaker 4: so I can execute this the right way, so then
Speaker 4: I'll go through that process.
Speaker 3: But yeah, I mean no, I'm just saying, like, like
Speaker 3: today we're flying in Nashville and I asked all you
Speaker 3: a question, like and he pulls out a book that
Speaker 3: like looks like an old tattered like Bible, you know,
Speaker 3: and he's got writing in the columns, he's got highlighted,
Speaker 3: he's got posted notes in it, and like this dude
Speaker 3: ingests information, stores it and can pull it up like
Speaker 3: a like a you know, encyclopedia, like a Wikipedia page
Speaker 3: like and but he learns from reading and applying and
Speaker 3: then applying, you know.
Speaker 2: And yeah, you were talking about pattern matching. What do
Speaker 2: you mean by pattern matching.
Speaker 4: It's it's like you're not supposed to For example, like
Speaker 4: if you want to become really good at investing, you're
Speaker 4: not going to go read a bunch of investment books
Speaker 4: because they're just going to have like principles. It's like
Speaker 4: just being back in school again. It's better for you
Speaker 4: to look at case studies of people that have done
Speaker 4: great investments, or companies that have gone through some or
Speaker 4: historical things that are maybe super niche or a specific
Speaker 4: subject like I don't know history on a certain vertical.
Speaker 4: That's way better than to go and just try to
Speaker 4: learn the fundamentals, because that's just that's so educational. That
Speaker 4: doesn't So when I say pattern matching, I'm like, okay,
Speaker 4: we as a company right now, we have seventy employees
Speaker 4: and we sixty nine employees.
Speaker 3: He loves that.
Speaker 4: He said we shouldn't hire anybody for a while, so
Speaker 4: we have sixty nine employees. I'm like, are you five
Speaker 4: years old or what? But anyways, so then I'm like, okay,
Speaker 4: I'll look at like where do we want to be, right,
Speaker 4: I'll look at where where do we want to be
Speaker 4: as a company? And then I will go and find
Speaker 4: and and talk sometimes to certain people who have literally
Speaker 4: gone through that process and done it before. So I
Speaker 4: just have validation in my thinking and I have way
Speaker 4: more confidence in all the decisions that we make.
Speaker 1: Like you're basically like a quote that you've actually told
Speaker 1: me two success leaves clues.
Speaker 2: Yeah, it's you're just finding a blue that's right, and
Speaker 2: then you just have matching the.
Speaker 3: Pattern absolutely, and you have your own spin to it
Speaker 3: and whatnot.
Speaker 4: But like, imagine every choice that you make, the more
Speaker 4: confident that you can be in it, that you have
Speaker 4: the self assurance, you're like way more decisive. That's speed, dude,
Speaker 4: because then you don't you're not hesitating like, oh, I
Speaker 4: don't know if we should do this. It's like it's
Speaker 4: all about speed, dude, And especially for us, like right now,
Speaker 4: it's like you should choose speed over efficiency in the
Speaker 4: face of uncertainty. And that's literally what we're going through,
Speaker 4: which is like we got to go really fast. We
Speaker 4: want to win the market. We feel like we're a
Speaker 4: leader and we want to own that, and so we
Speaker 4: don't really have time to be like, well, what if
Speaker 4: it doesn't work, or maybe we shouldn't do this it's
Speaker 4: about going.
Speaker 3: To town for a perspective. Well, the first two months
Speaker 3: of July, we have tripled the amount of business in
Speaker 3: one of our products than all of last year in
Speaker 3: the first two weeks of this month. Like I'm telling
Speaker 3: like that's insane, right, Like I'm into Like a year ago,
Speaker 3: there was fifteen thousand athletes that use Now there's fifty thousand.
Speaker 3: Were you go, dude, I love that? Man ya well
Speaker 3: god damn yeah, you know.
Speaker 1: Me too, Well, yeah, you will just retaining the information
Speaker 1: And that's his reaction, mouth open fuck dude.
Speaker 3: Yeah, but like that's that's the real deal. Hey, you
Speaker 3: know me, Like we hired twenty seven Audi hired fifteen
Speaker 3: people in the last like sixty days, fifteen people. We
Speaker 3: got to hire eight more in the next thirty, right,
Speaker 3: and and like that that is all. That's a lot, right,
Speaker 3: Like you think about that's a person. That's the life
Speaker 3: they get to get them to commit believe, breathe like
Speaker 3: and and like that's the type Like you move fast
Speaker 3: sometimes because market opportunities are market opportunities, and like we
Speaker 3: have a chance to help every athlete right now, that's
Speaker 3: what we do, you know, And you talk about learning
Speaker 3: behavior like, how do I want to Can I get
Speaker 3: my fair shake?
Speaker 5: Yes?
Speaker 2: Absolutely?
Speaker 5: Yeah?
Speaker 3: Yeah, okay, yeah, cool. Nod's talking about he's a philosopher.
Speaker 3: It's like a LinkedIn advertisement.
Speaker 4: Man, Yeah he is alier. Dude, I love that that's
Speaker 4: a philosophier. Let's go geb Is. I don't know how
Speaker 4: you learn, Blake, Well, once you walk. I went through
Speaker 4: that because I know I'm.
Speaker 2: Maybe he would benefit audio benefit.
Speaker 3: I'm I'm gonna I'm gonna I'm gonna start talking and
Speaker 3: then I'll find my way to how I learned. Yeah. Yeah,
Speaker 3: I would say, like, will.
Speaker 2: Do you have a book?
Speaker 3: Like have you written a book?
Speaker 2: I read a book?
Speaker 3: You have not written a book?
Speaker 2: Written a book?
Speaker 3: No, but you know you've learned a thing or two, right,
Speaker 3: and so like one of the things is if you
Speaker 3: think about your favorite people that have taught you so much,
Speaker 3: like have they written a book?
Speaker 2: Yes?
Speaker 1: They have the favorite people who've taught me stuff like
Speaker 1: the thing about has has It's like I'm sitting here
Speaker 1: read Compton the second written a book.
Speaker 3: Oh no, no, no, but you've learned a lot from
Speaker 3: that man, right, Like what I'm trying to say here, yeah, right,
Speaker 3: And that would be the top seller.
Speaker 2: Yeh, bous on the process.
Speaker 3: Compete every day, dude, That's that's the myma.
Speaker 6: Nos.
Speaker 2: You open it up and it's focused on the process.
Speaker 3: And like a hundred slides of the same thing, same thing. No,
Speaker 3: But I like, so what I'm trying to say is
Speaker 3: that there's there's a lot of things that I learned
Speaker 3: from people. Right, I want to go find another founder
Speaker 3: that has been in a similar situation where like maybe
Speaker 3: they're running low on cash, they got a big market opportunity,
Speaker 3: They're head of marketing is about to quit, and they
Speaker 3: got to get a you know, five new people to
Speaker 3: come in and try and fill his position, right, And like,
Speaker 3: I don't know where you find that in a book,
Speaker 3: but if you go and like talk to five founders,
Speaker 3: like they're gonna three of them are going to have
Speaker 3: a situation that was at least similar, like you know,
Speaker 3: and and most people have a similar experience. If you like,
Speaker 3: strip away the industry, strip away the actual problems, and
Speaker 3: just say, hey, here's the emotion I'm feeling. Have you
Speaker 3: felt that emotion? Tell me about the time in which
Speaker 3: you felt that emotion. How did you get through it?
Speaker 3: You know, because another part of this business stuff is like, yeah,
Speaker 3: there's exce's and no's, but there's the like the Johnny's
Speaker 3: and Joe's. Right, that's that would be in's book too, right.
Speaker 2: No solid, you should just stood on it.
Speaker 3: Actually yeah, but I'll take it. But there are there's
Speaker 3: those things that a lot of building a business or
Speaker 3: building anything is it's deeply emotional, right, like it is
Speaker 3: you're invested in this thing. It's a part of you.
Speaker 3: So you can go talk to people that can tell
Speaker 3: you how they felt when they went through something similar.
Speaker 3: Then you can extract like that too, because a lot
Speaker 3: of it is like just reassurance like am I doing like?
Speaker 3: Am I doing this right?
Speaker 2: Like?
Speaker 3: Am I am I think in the right way? Like
Speaker 3: are we treating people the right way? And like at
Speaker 3: least you can learn from other people's experience, which maybe
Speaker 3: you just can't extract that from a book, right, So you.
Speaker 1: Do a good job of navigating finding the right people
Speaker 1: have probably been through a similar.
Speaker 3: Exp I love talking about you, look up to you. Yeah,
Speaker 3: I love about man, and I audio knows that dude.
Speaker 3: I'll get on a call with somebody like and they're
Speaker 3: just just like one little tidbit saying oh, man, did
Speaker 3: you know what this dude did, Like he sold his
Speaker 3: company for twenty million, you know, and and here's what
Speaker 3: he did when they were in this situation. And like, dang,
Speaker 3: that's crazy because that dude's never going to write a
Speaker 3: book and put that story in there. But now I
Speaker 3: have that story that can like inspire me to try
Speaker 3: something like that too.
Speaker 2: That's right, that's good.
Speaker 3: Yeah, I learned it is.
Speaker 4: I mean, I feel like also like the things that
Speaker 4: we really care about. Like so for me, for example,
Speaker 4: we talked about hiring. So I think that building a
Speaker 4: team is more of an art than a science.
Speaker 2: Right.
Speaker 4: But somebody who doesn't really care about hiring or recruiting,
Speaker 4: which is a very difficult thing to do, right, Like
Speaker 4: you building a team, this is a very hard thing
Speaker 4: to do. These guys have to they have to give
Speaker 4: a shit. They have to have ownership mentality. They have
Speaker 4: to show up when you're not here, They have to
Speaker 4: set things up, they have to care about what you
Speaker 4: guys are trying to build for it to look and
Speaker 4: feel and turn out great, that has to be the
Speaker 4: right team. And for me, that is an art, Like
Speaker 4: I can get on an interview Blake, Blake will be
Speaker 4: part of interviews with some people and he'll like, yeah,
Speaker 4: that person was great.
Speaker 3: I'm like no, like because to me, it's more of
Speaker 3: an art.
Speaker 4: I'm literally interpreting everything that's going on, how they're answering
Speaker 4: certain questions, how they showed up, like what they said
Speaker 4: their background was. And that's because it's something that I
Speaker 4: care about.
Speaker 2: Now.
Speaker 4: There might be some other things that are a little
Speaker 4: bit more of a science where it is more about
Speaker 4: the principles or sort of the rules around and whatnot,
Speaker 4: But like, you are definitely more of a anybody.
Speaker 2: Yeah.
Speaker 3: Yeah, it's like hell yeah, there's a five star you know.
Speaker 3: It's like that guy, he's a walk on you, but
Speaker 3: you wanted to work here, you know, Like the vision
Speaker 3: like he sees it like higher him. He's like he
Speaker 3: wants to wear that in on his Yeah yeah yeah,
Speaker 3: that's like yeah, you know for sure like that is.
Speaker 3: But to me, I that's what that's the balance though,
Speaker 3: you know, because for me, anybody that believes in a second,
Speaker 3: like in the Vision, I'm like, get on board, do
Speaker 3: let's go. You know, I want to win the game.
Speaker 3: Well that's what I'm saying, Like, you gotta you gotta
Speaker 3: build a team. Yeah, that's right, that's right.
Speaker 2: Yeah, for you, what's winning the game?
Speaker 3: Uh well, so I think about building a team, and
Speaker 3: for him, like what's winning the game? Yeah that's a
Speaker 3: cool question.
Speaker 2: Yeah, well he said that. I'm just saying I was.
Speaker 4: I was more talking about in context of like building
Speaker 4: a team. But if you asked me what went in,
Speaker 4: that's that is a deep question.
Speaker 1: I know. We we'll say, we'll sit back and talk
Speaker 1: about this ship all the time. All of us will
Speaker 1: just kind of sit around because you just have different angles.
Speaker 3: Like what's the game for you the most?
Speaker 2: Yeah? Yeah, I don't know. I don't know fully yet.
Speaker 1: Like for me, it's all in like it's broken up, right,
Speaker 1: it's just broken up into different priorities. I feel like
Speaker 1: winning the game for me right now career wise, like
Speaker 1: I'm currently getting to do that. And I guess seeing
Speaker 1: this through and I guess what's seeing it through means
Speaker 1: to me is I don't know, Because every every year,
Speaker 1: probably every six months, we might see another level of potential.
Speaker 1: We're starting to get into our tap into that we
Speaker 1: had no idea, that we had really no idea that
Speaker 1: it was coming. And so then you fall in love
Speaker 1: with something different that's going on with it. Man, that's
Speaker 1: such a good question, dude, it is.
Speaker 4: It's a great question because it's hard to answer because
Speaker 4: I think if you are way too set in what
Speaker 4: your answer is, I don't know if you're trying hard enough.
Speaker 1: Right right, right right, because you feel like, oh, I
Speaker 1: won't know.
Speaker 4: You want it to be fluid, Like you know any
Speaker 4: entrepreneur that's or let's say you're running a business and
Speaker 4: you're like, oh, the end game is, don't want to
Speaker 4: sell this company. I'm like, dude, you're not going to succeed.
Speaker 4: I'm sorry, right, because you're already thinking about an exit, right,
Speaker 4: and there might be a time where you should think
Speaker 4: about that, but like you'll know when it's the right
Speaker 4: time to think about that. But like, if you start
Speaker 4: something with an exit in mind, how are you supposed
Speaker 4: to actually make that thing great?
Speaker 2: Hey?
Speaker 3: But here's right thing, hey yeah.
Speaker 4: Hey.
Speaker 3: One of my favorite things is all advice is autobiographical.
Speaker 3: You're just talking to yourself in the past, because like
Speaker 3: somebody's listening.
Speaker 2: Like no, I started to slow down.
Speaker 3: Autobiographic, Like all advice is autobiographicals and like you're just
Speaker 3: talking to yourself in the past, Like, if you ask
Speaker 3: me for advice, I'm all I can do is reflect
Speaker 3: on my life, right, And it's as if I'm looking
Speaker 3: at myself in the past and myself asked me the
Speaker 3: same question, Like I'm just talking to myself. Anyone you
Speaker 3: ever ask for advice in the life, they're just talking
Speaker 3: to themselves, right, and they're just trying to find something familiar.
Speaker 3: And if you're asking for advice from somebody that's never
Speaker 3: been in your position, like why are you asking them
Speaker 3: for advice anyways? Right, So all advice is autobiographical. So
Speaker 3: somebody's listening, it's like you, no, I started a company
Speaker 3: with the goal to sell it, and they sold it, right,
Speaker 3: And that person is always going to say, yeah, hey,
Speaker 3: if you start something without a goal sell it, then
Speaker 3: what are you doing?
Speaker 1: You know?
Speaker 3: Like what we get to talk about and our our
Speaker 3: journeys is we're in the middle of it, you know,
Speaker 3: and we'll be able to say what success is are
Speaker 3: the way to success will be in our eyes what
Speaker 3: we did right, But there's never the same path to
Speaker 3: the same outcome. And I just I just think about
Speaker 3: that sometimes because like I know that you and I
Speaker 3: just you set a big hairy, audacious goal. Right, you
Speaker 3: say you want to help every athlete, And I was like, so,
Speaker 3: what's what's success for you guys? You know it's like
Speaker 3: we'll have has have we literally helped every athlete like
Speaker 3: has has every athlete in the planet downloaded open doors
Speaker 3: and used this tool? Oh no, there's another one. Okay,
Speaker 3: not there yet, right, So like it's just like the
Speaker 3: pursuit of an impossible goal is ultimately gonna Like that
Speaker 3: is to me that what this journey is, like whatrepreneurship is.
Speaker 1: Yeah, I think too, like the identity you build like
Speaker 1: in it, like all the principles and stuff you've talked about,
Speaker 1: Like even if that goal doesn't hit. So say my
Speaker 1: goal is you know, ten years in the NFL, and
Speaker 1: I don't get ten years in the NFL, it's like,
Speaker 1: well you lost the game.
Speaker 2: It's like, well, I mean I'm still in the game.
Speaker 2: Like that's just the game has changed for me.
Speaker 3: That's right, that's right, you know.
Speaker 1: What I mean. I feel like whatever you build from
Speaker 1: the inside, like going and working inside out, like all
Speaker 1: the why stuff, all the cliche why stuff that we
Speaker 1: talk about, like who you are I guess as a person,
Speaker 1: like you just filtered to a different game every time.
Speaker 2: I don't know what the fucking end game is.
Speaker 3: Yeah, And I don't think I don't think you need
Speaker 3: to have one. Man.
Speaker 4: I think life should be more fluid, it should be
Speaker 4: just kind of you should enjoy it. You should strive
Speaker 4: for big things. You should surround yourself with great people
Speaker 4: and actually like and with family and enjoy life and
Speaker 4: enjoy the journey. I don't think you need to have
Speaker 4: an end goal. And maybe one day you wake up
Speaker 4: or you have one, and that's great, good for you.
Speaker 4: It's like, that's that's maybe what the disclaimer, right. It's
Speaker 4: like we're all like we're all sharing things about like
Speaker 4: what we have experienced or maybe heard from other people
Speaker 4: that have been appealing. When they share them with us,
Speaker 4: I'm like, oh that's cool. You know, like I'll I'll
Speaker 4: have someone tell me a story, I will change my
Speaker 4: mind about something. I'm like, okay, I'm like, oh great,
Speaker 4: that's I'm not There's there's nothing that I'm completely set on.
Speaker 1: You know.
Speaker 4: Sometimes people will have convictions or whether it's like a
Speaker 4: political view or religion or I don't know, whatever it is,
Speaker 4: and I'm like, damn, you're that's set on that.
Speaker 3: Give us examples.
Speaker 6: What are you.
Speaker 3: That's craziest religious thought? Some clips really hurt you. No,
Speaker 3: that's could you say some things we could blackmail you?
Speaker 3: Yeah yeah, yeah, so that's that is.
Speaker 4: I think that's a We should all have a disclaimer
Speaker 4: under everything we say or recommend, and it I mean that.
Speaker 2: Yeah, yeah, no, yeah. You said, like, I'm just trying
Speaker 2: to win the game.
Speaker 1: Obviously you were talking about it from the art standpoint
Speaker 1: of hiring somebody in the process that you're seeing through
Speaker 1: because it's team building.
Speaker 2: What is what is winning the game mean to you?
Speaker 2: And yeah, then you threw it at me and I
Speaker 2: had no fucking clue.
Speaker 3: Yeah, I'm like, oh, yeah, got him, hey, let me Yeah,
Speaker 3: there you go. It's realistic.
Speaker 1: A way.
Speaker 2: Yeah it man, that's that's your book you've been trying
Speaker 2: to get me on. Yeah, that's the book. We've been
Speaker 2: giving him some love.
Speaker 1: Tim Grover winning the book winning because it's like when
Speaker 1: we're twenty three, Like when I'm twenty three, to.
Speaker 2: Me, winning is like playing in the NFL.
Speaker 1: Yeah, and if I knew I wasn't going to be
Speaker 1: like a high rounder, it's like, oh, let me just
Speaker 1: get a couple of years in the NFL.
Speaker 2: That's right, that's right, and that's like winning the game.
Speaker 3: But like you no, it's not.
Speaker 2: I think that like the.
Speaker 3: Pursuit of some of those things, like you know, you're
Speaker 3: the same, like how much is enough? And the answers
Speaker 3: are just a little bit more, you know what I'm saying,
Speaker 3: Like the answer like when you have that next thing,
Speaker 3: you want that next thing, and so like it's a
Speaker 3: you spend so much time chasing something you don't realize
Speaker 3: like when you have it because you keep going. Right,
Speaker 3: Like again, we've raised twenty million dollars for this company, right,
Speaker 3: and I remember when we first raised our first like
Speaker 3: somebody wrote a twenty thousand oars check. I'm like, god dang,
Speaker 3: And I met I met at another founder that had
Speaker 3: raised twenty million dollars. I'm like, good lord, Like we
Speaker 3: just got it all figured out, you know, figured it out,
Speaker 3: all figured out. Then you're sitting there with twenty million
Speaker 3: and you're like looking at the dude, thiss got two
Speaker 3: hundred and you're like, to just got it all figured out.
Speaker 3: Then you eventually realize it nobody hasn't figured out. Man,
Speaker 3: I go then never goes like this has just helped
Speaker 3: solve one more problem, one more day, one more person,
Speaker 3: and like have fun.
Speaker 2: Hmm.
Speaker 8: Shout out Showtime pay per View?
Speaker 2: Is that right? Yeah?
Speaker 8: Or do I even say that?
Speaker 4: No?
Speaker 2: No, You're right, keep going, You got it?
Speaker 8: But it says Showtime pay per View and most Value Promotion, right.
Speaker 2: You gotta say both? Okay?
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Speaker 7: Event is also available via all major cable, satellite, and
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Speaker 7: Back to the episode, Yeah, enjoy your own ship on
Speaker 7: the Deep podcast, man, Yeah, the listener is gonna be like,
Speaker 7: all right, we're our twenty startup podcast or bust and stuff.
Speaker 2: I'm stoked to finally be an investor now.
Speaker 3: Yes, dude, Yeah, welcome aboard.
Speaker 2: Thank you.
Speaker 3: Yeah, we're thinking about names.
Speaker 2: I said that with a little friction. Oh Rea, I've
Speaker 2: always I've always tried getting in.
Speaker 3: I know you you've the time deserved to get in
Speaker 3: and said, I've.
Speaker 1: Been a guinea pig, Like you've tried making content for me. Hey,
Speaker 1: let's do this, okay, Like when do I get to
Speaker 1: get in?
Speaker 2: Like you know you don't want to get in this.
Speaker 3: Guzzy Yeah no, no, no, Hey, hey, here's the deal.
Speaker 1: You know you don't want to get in this dang
Speaker 1: doggy And I'm just like, all right, I guess we
Speaker 1: can't have a serious coming Doggy Yeah, that's the way
Speaker 1: to handle like this. It just starts getting Yeah, Doggy,
Speaker 1: you don't want to get in this thang bag. Really,
Speaker 1: you know the an emoji thing on iPhone. Will would
Speaker 1: only send me videos him as the Dinosaur and like, Doggy.
Speaker 3: Can I put money in? I'm like, dude, yeah, this
Speaker 3: is the type of investor. Yea the Dinosaur man, No,
Speaker 3: I do. So you're in. You're an angel investor like
Speaker 3: William Earle Compton, the third and angel in my life.
Speaker 3: You know what I'm saying.
Speaker 2: It sounds nice.
Speaker 3: It is, dude, it is nice, But like the reality is, like, hey,
Speaker 3: when you went to the league, you you said, hey,
Speaker 3: that five thousand dollars got a stretch? Like I have
Speaker 3: never ever wanted to take money out of your pocket,
Speaker 3: you know what I'm saying, Like, I always want to
Speaker 3: put it in right and and like that's the thing
Speaker 3: is that.
Speaker 2: You never did.
Speaker 3: But I know, I know you're here.
Speaker 1: Are these guys are gonna start paying me for the tweets?
Speaker 3: Yeah?
Speaker 2: We are now, Yeah I get some money.
Speaker 3: No, But the truth is that you know, these athletes
Speaker 3: they go through and they get to that next level,
Speaker 3: they get that first paycheck and like oh man, you
Speaker 3: should open up a subway franchise all clothing line time,
Speaker 3: Like everyone's trying to get in their pockets and like hey, yeah,
Speaker 3: let's do that, let's do that, let's do that, and
Speaker 3: like none that stuff pans out right, So like I
Speaker 3: never felt comfortable saying like, hey, yeah, we should take
Speaker 3: in like money from athletes that we know that our
Speaker 3: entire mission is to help you, right, But what I
Speaker 3: know to be true is that your investment open doors
Speaker 3: is gonna pay dividends, Like you're gonna it's gonna be
Speaker 3: worth it, like we but we have validated and works.
Speaker 3: Like there's a lot of people that right now just
Speaker 3: heard about open doors for the first time. O P
Speaker 3: E N D O R s E dot com open Doors. Okay,
Speaker 3: you're gonna hear for the first time right now, and
Speaker 3: you're like, oh, that's a great idea, you know, and
Speaker 3: it's gonna be like, oh, it's a it's an overnight success.
Speaker 3: We've been doing this for ten years, dude, We've been
Speaker 3: doing this for ten years. And like anybody that says
Speaker 3: that this is easy and it happened fast like that,
Speaker 3: they're wrong, right, But now we have valid enough it's like, yeah,
Speaker 3: you can give us some of your money because I'm
Speaker 3: gonna get you a twenty x thirty x fifty x return.
Speaker 2: Let's fucking go, let's code.
Speaker 3: Let's go there, especially once you get that little intro
Speaker 3: video of you explaining how to how open doorse works.
Speaker 1: Yeah, we do need to meet make like a piece
Speaker 1: of cool content like how it works, like if there's
Speaker 1: a way to like walk through and all you got
Speaker 1: to do, We'll just saying but I'm saying visually too,
Speaker 1: like you like you go something, Hey, We'll make something cool,
Speaker 1: something cool.
Speaker 3: If you don't, I mean, hey, like real quick, how
Speaker 3: are we doing on time? Like I know that that's
Speaker 3: not my job to do any of this ship, but
Speaker 3: are we good?
Speaker 2: Like you guys, I mean we're he's just talking about
Speaker 2: time like on this podcast.
Speaker 3: Yeah, I don't want to make sure like if you
Speaker 3: want to get stories out, like we've we've talked like
Speaker 3: super hypothetical stuff, right, There's not been many tangible stories
Speaker 3: about anything in this podcast. Yeah, I mean I'm sorry,
Speaker 3: Like I'm just like, yeah, I just know what people
Speaker 3: listen to, Like I would listen to us talk about
Speaker 3: hypotheticals of this and I don't know. I just know
Speaker 3: that there's stories to be told too. All right, Cool,
Speaker 3: that's the blood flowing down. I'll get it, dude, I
Speaker 3: get it. I'm just like a good filter. Yeah, I mean,
Speaker 3: this is what you do.
Speaker 1: You know.
Speaker 3: So I'm on my front like, sorry, show, but it's
Speaker 3: obvious that be.
Speaker 2: Like, hey, what do you know? It's the boy. Somebody
Speaker 2: said something? Uh Alex said urgent? Something urgent.
Speaker 1: Okay, we'll respond after Yeah, yeah we got flag for
Speaker 1: that bullshit.
Speaker 2: I'll telling about it earlier.
Speaker 3: What I don't want to yeah yeah, yeah, on he explain.
Speaker 3: Please let's add more content to that.
Speaker 1: Yeah, do you guys have anything like you you guys,
Speaker 1: I mean, if you guys have any questions, whether it's
Speaker 1: a story or just anything that we've all talked about
Speaker 1: or they've all talked about.
Speaker 6: Deal you've seen for an athlete so far, Like what's
Speaker 6: the most amount of money a college kid has made?
Speaker 3: Or do you think what do you think?
Speaker 2: Are you allowed to say that?
Speaker 3: Yeah, we can't talk about like specifics.
Speaker 2: Can you we just say player X?
Speaker 3: Yeah?
Speaker 1: Are we allowed to just bag what is a college
Speaker 1: player made? And you just say, like like something that's
Speaker 1: been crazy?
Speaker 3: We can talk in aggregates, We can talk about.
Speaker 2: You guys been doing a lot of Bullshiti word.
Speaker 5: You should just have a dictionary right next to you.
Speaker 5: And just like we can talk about aggregates. Hey, fuck
Speaker 5: you man, don't talk about aggreg Yeah, this is Tennessee. Man,
Speaker 5: we don't say that, you.
Speaker 2: Racist motherfucker.
Speaker 3: Jesus. But so, so what is here's the thing, Like
Speaker 3: most people, I'm we're knee deep in athlete endorsements to
Speaker 3: this sort of thing. You give us something, all right,
Speaker 3: all right, there's Hey, there's a gymnast. There's a gymnast
Speaker 3: for L s U. Her name's Olivia Dunn. She's got
Speaker 3: seven figures lined up already in endorsement deals. A gymnast
Speaker 3: at L s U. Right, So, like everyone listens like, oh,
Speaker 3: it's got to be Spencer Rattler bringing home the cash, right,
Speaker 3: It's gonna be Derek King making that money. Like the
Speaker 3: truth is that the the athletes that are making the
Speaker 3: most right now are content creators to talkers, YouTubers that
Speaker 3: just got to flip the switch and they're making money
Speaker 3: right now, right because you know, the the dude that's
Speaker 3: gonna get paid, you know, to sell a shirt for
Speaker 3: twenty bucks. Maybe do an autograph for a one hundred bucks,
Speaker 3: Like that's gonna stack up and rack up and be impactful. Right,
Speaker 3: But oh, for sure, the people that want to listen,
Speaker 3: like who's making seven figures. It's a gymnast at LSU
Speaker 3: that's got four million followers on TikTok. It's the Haley
Speaker 3: and Hannah Cavender at Fresno State that are that you
Speaker 3: have thousands of YouTube subscribers and three million TikTok followers,
Speaker 3: Like those are the athletes that are winning, you know.
Speaker 3: And that's the coolest thing is that these people you
Speaker 3: don't even know about it, but that those are the
Speaker 3: and and for them there's not like a pro like
Speaker 3: this is their moment to make that money and they're
Speaker 3: doing that. That's the cool part of an ile. Yeah,
Speaker 3: especially people with people always.
Speaker 1: Be curious about like the big like who's going to
Speaker 1: be making like the seven figures of six figures of
Speaker 1: you know, shit like that. Yeah, but people don't understand,
Speaker 1: like you were saying it earlier, like I mean, two
Speaker 1: hundred bucks a month goes a long way, which imagine
Speaker 1: getting there, like, yes, we are on full right scholarships
Speaker 1: and people make that argument, oh, you get a full ride,
Speaker 1: you get the you know, you get college paid for.
Speaker 1: We're busting our ass doing this, like you should be grateful,
Speaker 1: blah blah blah, like we get our scholarship check.
Speaker 2: It was around what when I was a senior, is
Speaker 2: around eight hundred.
Speaker 4: Yeah, seven and eighty dollars, And that was to pay rent,
Speaker 4: pay for rent as like after I pay for rent, utilities, phone, rent,
Speaker 4: car insurance. I remember I would have like one hundred
Speaker 4: maybe one hundred, one hundred, twenty bucks left a month,
Speaker 4: so I needed twenty bucks to go downtown because you know,
Speaker 4: you knew everybody, right, so so like that was that's
Speaker 4: that was what you did. But like I think that
Speaker 4: the Schollie checks now are like sixteen hundred or even more.
Speaker 3: But it's like but the secret thing though, like that again,
Speaker 3: I swear if you weren't a student athlete like this
Speaker 3: stuff won't you'd be like, okay, I never thought about that,
Speaker 3: but remember that subway over by home depot, like where
Speaker 3: that you could go and like everyone knew like if
Speaker 3: you said the right word, like you know, you might
Speaker 3: be able to get that five dollars foot long for
Speaker 3: a little bit less right, and this is a hypothetical,
Speaker 3: Like Taylor the Wan was telling me a story of Michigan.
Speaker 3: Look at Michigan. What's true now is like for the
Speaker 3: last two weeks, for the first time ever, like you've
Speaker 3: been able to take the burrito from Chipotle when the
Speaker 3: dude's like, hey, you're a baller, like burritos on me,
Speaker 3: because like, no, you got to do something though, like
Speaker 3: you have to do something. It's got you. You can't
Speaker 3: just take it because that's that's you have to have
Speaker 3: an inn ilativity. So like kids are doing like, oh,
Speaker 3: it's an appearance, Like I made an appearance at Chipotle
Speaker 3: and I got an eight dollar burrito, and like that's
Speaker 3: all good. Or they'll tweet out about Chipotle like Titus
Speaker 3: roller in town like on O Street, you know whatever,
Speaker 3: and but that that is what's happening, And that's the
Speaker 3: stuff that's like people, it's not gonna make headlines that
Speaker 3: some do got an eight dollars burrito for free, But
Speaker 3: for the like history of the NCA, you've never been
Speaker 3: able to right, just to have the option is pretty
Speaker 3: dang cool. And again it's not going to break headlines.
Speaker 3: But that's the type of stuff that I'm excited about.
Speaker 3: But we got to get some busting ambassadors, dude, like
Speaker 3: I think that we should. Right now, I'm gonna make
Speaker 3: you commit how much how much are you going to
Speaker 3: put towards building out the Busting with the Boys teams? Like,
Speaker 3: we need some busting athletes?
Speaker 2: You talking about how much right now?
Speaker 5: Yes?
Speaker 3: Easy, man, No, let's talk about how many how what?
Speaker 2: Hey? Decision like this takes time?
Speaker 3: No, it's doesn't. It takes right now, not money. Let's
Speaker 3: talk about what describe the perfect ambassador for Busting with
Speaker 3: the Boys. You go out and build out the team,
Speaker 3: the squad, You're like, yeah, those are all busting athletes.
Speaker 3: What do they tell me? What they look like?
Speaker 2: The obviously somebody for the boys?
Speaker 1: Oh yeah yeah, grid grit, the grid buddy, Yeah, lunch pale,
Speaker 1: guys like wolves, people who are about like being for
Speaker 1: the boys, that embodies being for the boys. It's not
Speaker 1: like you want people who are going to post, who
Speaker 1: are going to be afraid to get in an interview,
Speaker 1: say we're all in a group at right, or say
Speaker 1: we're talking back and forth and say hey, this week,
Speaker 1: if you win, very barring that you win the game
Speaker 1: and you feel good about it. Just shout out the
Speaker 1: boys and say, hey, subscribe to the boys and ray
Speaker 1: five stars, you know what I mean? Or or you know,
Speaker 1: obviously you got stuff that we can give is up
Speaker 1: in the air. But the ideal person I think Taylor
Speaker 1: and I immediately think of our alma maters, like, how
Speaker 1: do you take care of those guys and get them
Speaker 1: on the train and get them on a train.
Speaker 2: In a way to where they're not nervous about being
Speaker 2: for the boys. Yeah?
Speaker 3: Absolutely, you know what I mean, that makes sense. You
Speaker 3: want a lot you're trying.
Speaker 2: To have I don't know where we're trying to figure
Speaker 2: that out.
Speaker 3: You trying to get like ten boys, see like yeah.
Speaker 1: There's there's there's thoughts where you get like a small
Speaker 1: group or you think, like Taylor being at the the
Speaker 1: level he's at playing football, being a pro bowler, being
Speaker 1: at the high peak of being an offensive lineman. A
Speaker 1: lot of these young kids, especially in college, you know
Speaker 1: who Taylor want is so they want to be for
Speaker 1: the boys somehow, Like.
Speaker 2: Hey, how can you be it?
Speaker 1: So you don't know, like you know, you create this
Speaker 1: hogs like you create anything, the big boy, any of.
Speaker 2: That's the big nasties whatever it is. Yeah, and you
Speaker 2: think about that avenue.
Speaker 1: You think about, okay, if I worked with a certain
Speaker 1: amount of linebackers, whether it be in a mentoring avenue. Like,
Speaker 1: there's so many different options that have gone through my head.
Speaker 1: I don't necessarily know what that is yet, but I
Speaker 1: know like a lot of the athletes have already reached
Speaker 1: out to us, like how do we be for the boys,
Speaker 1: And so those are obviously the types of guys who
Speaker 1: want people who are taking initiative that know what's gonna
Speaker 1: come with, like they already know about how we go.
Speaker 2: About things, you know what I mean?
Speaker 3: Yeah, of course, of course, So you said one hundred
Speaker 3: grand that's what you said. Did I think I heard
Speaker 3: that too hard too?
Speaker 2: Yeah?
Speaker 3: I think that So Busting with the Boys is gonna
Speaker 3: commit two hundred g's to building out the busting with
Speaker 3: the boys. And this is from Wills like personal cat. Wow,
Speaker 3: your personal cat. You guys heard, See how that looks?
Speaker 2: Yeah, we'll see here.
Speaker 1: First, it does fire me up, like part of you
Speaker 1: guys visiting was we're gonna be talking about those thing.
Speaker 3: Yeah, so we should do that for sure tonight.
Speaker 2: Man. It fires me up though, But that's a good question.
Speaker 3: I think it's not about the money. I'm not talking.
Speaker 2: About the money part.
Speaker 1: I'm talking about how you go about doing something like
Speaker 1: that with a brand that we have, Like do you
Speaker 1: want to be selective and exclusive in things or do
Speaker 1: you want to be like you know, Dave puts out
Speaker 1: the video and every athlete period you know, wants to
Speaker 1: put barsel athlete as long as they get some merch
Speaker 1: which is incredible branding, which.
Speaker 3: Is a great interesting Yeah, but there's a lot of
Speaker 3: compliance issues with that too.
Speaker 1: Yeah, big stuff like what you know about we won't
Speaker 1: get into because we you know, it's been an hour
Speaker 1: and a half.
Speaker 3: Yeah, I just thought you would skip over some of
Speaker 3: the stuff already was talking about and we just keep going.
Speaker 3: I thought I had a friend at the start of
Speaker 3: this podcast. I clearly don't. So you friends in my life.
Speaker 2: That's cool. Okay, what complaint compliance issues do you run
Speaker 2: into with all that?
Speaker 3: I like teaching kids that if you didn't you bum that. Yeah,
Speaker 3: let's have a foot that's.
Speaker 1: Just making a huge fucking body moving back there.
Speaker 3: And then yeah, let's talk about the history of Uh.
Speaker 2: Yeah, do you want to hire and fire our people? Sure?
Speaker 2: Get rid of Garrett. Yeah, okay, sorry to cut you off.
Speaker 3: No you no, it's good dude.
Speaker 2: But open doors dot com here's your drop your look.
Speaker 3: This is like anyone listening. Like you can log into
Speaker 3: open or stuck comcreene account. You could find whatever athlete
Speaker 3: you want and ask them to do whatever you want
Speaker 3: for whatever amount of money and it will will go
Speaker 3: straight to their phone. Like you want them to tweet
Speaker 3: about your your your small business. You want them to
Speaker 3: give you a shout out like it's it's like Cameo
Speaker 3: meets five plus. Just asking an athlete directly, Hey do
Speaker 3: you want to support my business or say happy birthdays
Speaker 3: my kid? Like open doors, It just makes athletes more
Speaker 3: excit to the people that support them, Like it's super
Speaker 3: easy and uh yeah, so do that, Like just do
Speaker 3: it and you're you were gonna will confidence on there.
Speaker 1: You can just do your thing. Don't bring don't bring
Speaker 1: this back to me. Open doors dot com. Follow at
Speaker 1: open doors your Twitter handle.
Speaker 3: Blake Underscore Lawrence, Yeah your Twitter U n A L.
Speaker 2: I see follow the boys. We love you, We appreciate you.
Speaker 2: Big hugs, Sidy kisses.
Speaker 1: You can get our merchant Barstools sports dot com slash
Speaker 1: Store subscribing rate five stars, pound the Like button sh