WEBVTT - Defense Tech Special

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<v Speaker 1>Bloomberg Audio Studios, Podcasts, radio news. Bloomberg Tech is live

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<v Speaker 1>from coast to coast with Caroline Hyde in New York

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<v Speaker 1>and Eva low In sent Francisco.

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<v Speaker 2>Welcome to a special edition of Bloomberg Tech Live from

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<v Speaker 2>Bloomberg screen Time in Los Angeles. Coming up this hour,

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<v Speaker 2>we're going to bring you conversations with some of the

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<v Speaker 2>biggest names in the entertainment industry.

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<v Speaker 3>We'll we're speaking with top celebrities, ed with entrepreneurs, with

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<v Speaker 3>leaders across this very much changing media landscape. And we

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<v Speaker 3>first go to the talk of the town here at

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<v Speaker 3>screen Time, of course, it was Jimmy Kimmel, the late

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<v Speaker 3>night show host, sat down on Bloomberg's Luca Shaw and

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<v Speaker 3>explained how he thinks his comments about the conservative activist

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<v Speaker 3>Charlie Kirk were mischaracterized by the political right.

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<v Speaker 4>Take a listen.

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<v Speaker 5>I didn't think there was a big problem, I you know,

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<v Speaker 5>I just saw it as distortion on the part of

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<v Speaker 5>some of the right wing media networks.

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<v Speaker 6>And I was I aimed to correct it.

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<v Speaker 5>I have problems like all the time, and it's kind

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<v Speaker 5>of funny because sometimes you think, oh, this is not

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<v Speaker 5>a problem, and then it turns into a big problem.

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<v Speaker 6>And then sometimes it goes the other.

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<v Speaker 5>Way where you think like, oh, oh, this is gonna

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<v Speaker 5>be a problem nobody really notices.

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<v Speaker 7>And so at what point did you realize this was

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<v Speaker 7>a problem?

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<v Speaker 5>I think when when they pulled the show off the air, Well,

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<v Speaker 5>that's unusual.

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<v Speaker 7>Yeah, And what were the conversations that Data and bobbed

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<v Speaker 7>that led to that.

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<v Speaker 5>I hate to disappoint you, but they were really good conversations.

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<v Speaker 6>I'm not as thinking any I mean, like really good

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<v Speaker 6>conversations they are.

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<v Speaker 5>These are people that I've known for a long time

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<v Speaker 5>and who I like very much much, and who were

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<v Speaker 5>you know, who wanted we all wanted this to work

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<v Speaker 5>out best. And I will tell you like I mean,

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<v Speaker 5>first of all, I ruined Dana's weekend. It was just

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<v Speaker 5>NonStop phone calls all weekend. But I don't think what

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<v Speaker 5>I don't think the result, which I think turned out

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<v Speaker 5>to be very positive, would have been as positive if

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<v Speaker 5>I hadn't talked to Dana as much as I did,

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<v Speaker 5>because it helped me think everything through, and it helped

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<v Speaker 5>me just kind of understand where everyone was coming from.

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<v Speaker 5>I can sometimes be reactionary, I can sometimes be aggressive,

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<v Speaker 5>and I could sometimes be unpleasant, and I think that

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<v Speaker 5>it helped me. Really having those days to think about

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<v Speaker 5>it was helpful.

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<v Speaker 7>Okay, I have a dumb question about this as someone

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<v Speaker 7>who is kind of reporting on it in real time

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<v Speaker 7>trying to figure out what's happening. So the show goes

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<v Speaker 7>up there, you have all these conversations and when you

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<v Speaker 7>made it or when you made a decision put the

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<v Speaker 7>show back on the air, as my understanding at the

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<v Speaker 7>time was, it still wasn't exactly clear what you were

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<v Speaker 7>going to say. They still hadn't resolved the issues at

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<v Speaker 7>the affiliates. So what do you resolve in those conversations

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<v Speaker 7>to know you're going back if you haven't figured out

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<v Speaker 7>a lot of the things that come out of it.

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<v Speaker 5>I think just the spirit of what I'm going to

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<v Speaker 5>say rather than specifically what I was going to say,

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<v Speaker 5>And I think that's something that we all agreed on,

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<v Speaker 5>and I think that.

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<v Speaker 6>Ultimately I wanted to kind of.

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<v Speaker 5>Cover every base if I could, and sometimes you can

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<v Speaker 5>do that and sometimes you can't do that. And it

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<v Speaker 5>was something really that had to come from inside me.

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<v Speaker 5>It had to be truthful, and I had to lay

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<v Speaker 5>it all out there and just be honest about what

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<v Speaker 5>I was feeling and what I'd experienced, and I think

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<v Speaker 5>I did, and I think that it probably went about

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<v Speaker 5>as well as it could go. I knew that it

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<v Speaker 5>was wasn't going to be perfect, and there were always

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<v Speaker 5>going to be people that didn't like it and didn't

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<v Speaker 5>accept it. But the important thing to me was that

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<v Speaker 5>I was able to explain what I was saying what

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<v Speaker 5>I was trying to say.

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<v Speaker 6>Because you felt like your.

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<v Speaker 7>Initial comments had been mischaracterized, I didn't feel like it

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<v Speaker 7>they were.

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<v Speaker 5>It was intentionally and I think maliciously mischaracterized.

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<v Speaker 2>Yeah, there was Jimmy Kimmel there with Bloombog screen time

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<v Speaker 2>host Lucas Shaw, who joins us now this morning. The

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<v Speaker 2>story around Jimmy Kimmel was one of the most read

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<v Speaker 2>on the Bloomberg terminal and the website, and it's being

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<v Speaker 2>shared across the industry. I think that's not that surprising, right, Lucas.

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<v Speaker 2>The headline is really straightforward. He thought that the show

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<v Speaker 2>was done, and in the course of what we just heard,

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<v Speaker 2>he explained everything that happened in the days that followed

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<v Speaker 2>being taken off air, confirming quite a lot of your reporting.

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<v Speaker 2>I just invite you to take it from there, and

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<v Speaker 2>the main takeaways from you from the conversation.

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<v Speaker 7>Well, I guess I was a little surprised on retrospect,

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<v Speaker 7>not shocked by how effusive his praise was for Disney,

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<v Speaker 7>just because in the moment, my sense from people around

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<v Speaker 7>him was that he was pretty pissed off at them, right,

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<v Speaker 7>they had taken him off the air. You heard him say,

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<v Speaker 7>I didn't think I did anything that wrong. My comments

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<v Speaker 7>got sort of weaponized by right wing media, and yet

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<v Speaker 7>he's had nothing but positive things to say about CEO

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<v Speaker 7>Bob Bieger, about Entertainment CoA chair Dana Walden. He sort

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<v Speaker 7>of somewhat endorsed Dana Walden to succeed Bob Biger, which

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<v Speaker 7>you know, I don't know that he or Dana were

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<v Speaker 7>expecting to happen last night. But this turn from what

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<v Speaker 7>could have been a really sad, ugly episode in his

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<v Speaker 7>career to something that has made him something.

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<v Speaker 6>Of a hero.

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<v Speaker 7>And so I you know, this was I guess a

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<v Speaker 7>little bit of a victory lap for him, a.

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<v Speaker 3>Victory lap, which then you get to the nitty gritty

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<v Speaker 3>of numbers, because that's what Bloomberg and you're trying to

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<v Speaker 3>present him that Ultimately, yes, he had record bump in

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<v Speaker 3>terms of numbers, but the numbers.

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<v Speaker 4>Haven't been great for late night television full stop.

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<v Speaker 3>How did he navigate what he thinks is the revenue

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<v Speaker 3>positive or negatives right now for him?

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<v Speaker 7>Well, twofold one, he was like, look, there was a

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<v Speaker 7>lot of reporting about how much his peer, Stephen Colbert's

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<v Speaker 7>show was losing. He thinks that that's wrong. He knows

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<v Speaker 7>how much money these shows cost to make. You know

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<v Speaker 7>generally how much they bring in. I think he said

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<v Speaker 7>last night it cost about one hundred twenty million dollars

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<v Speaker 7>to do one of these shows. But he also said, look,

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<v Speaker 7>if they were losing money, they got there. Stephen Colbert

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<v Speaker 7>show is going off the air. We don't know the

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<v Speaker 7>future of Kimmel's show. His contractor is up next year.

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<v Speaker 7>I think most people assume that he'll be around for

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<v Speaker 7>a little bit longer, and they don't want to At

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<v Speaker 7>a minimum, they're not going to fire him in the

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<v Speaker 7>same way that CBS did Colbert. But obviously, the big

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<v Speaker 7>challenge for late night is that there's just so much

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<v Speaker 7>more consumption happening online and you can't monetize it in

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<v Speaker 7>the same way.

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<v Speaker 2>That's so interesting like his insight into how the industry works, budgets,

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<v Speaker 2>talent costs, losses or not losses, Lucas, that's kind of

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<v Speaker 2>the point of the rest of the day. We have

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<v Speaker 2>many very high profile speakers across entertainment and media generally,

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<v Speaker 2>but just for you, what is your next big focus

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<v Speaker 2>after last night?

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<v Speaker 7>My first interview is David Allison, who I think is

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<v Speaker 7>other than Kimmel, probably the biggest interview of the conference,

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<v Speaker 7>just because he hasn't done a big interview since taking

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<v Speaker 7>over Paramounts Guidance. He seems to be in the news

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<v Speaker 7>every other day. He bought Barry Weiss's The Free Press.

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<v Speaker 7>He may or may not be trying to buy Warner

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<v Speaker 7>Brothers Discovery. We'll talk about both those things with him.

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<v Speaker 3>And you've got Warner Brothers Discovery at the table as well.

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<v Speaker 3>That's gonna be fascinating considering the conversation you have with

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<v Speaker 3>Greg Peters acosio Netflix about how ultimately he's not after

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<v Speaker 3>M and A WBD, That's gonna be a fascinating conversation.

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<v Speaker 7>Yeah, the code shares of their movie studio. I'm sure

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<v Speaker 7>that they will avoid talking about any big corporate matters

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<v Speaker 7>and kind of refer that to their leadership, but look,

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<v Speaker 7>they will be great to talk about the movie business with.

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<v Speaker 7>They have been on a real hot streak with Sinners,

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<v Speaker 7>with Minecraft, many other hits over the summer, Weapons and

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<v Speaker 7>then the new Ppa movie which probably isn't a commercial

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<v Speaker 7>hit but looks like an Oscar front runner.

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<v Speaker 2>All right, Bloombe's Lucas Shaw, who's leading our coverage here

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<v Speaker 2>at Bloomberg screen time in Los Angeles. Thank you very much.

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<v Speaker 2>But actually here on Bloomberg Tech carry so much more.

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<v Speaker 3>Coming up, we're going to be speaking with Catherine Meyer,

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<v Speaker 3>nbr CEO. Look, public media faces threats, particularly under the

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<v Speaker 3>Trump administration. Right now, what is the future of funding

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<v Speaker 3>sick with us?

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<v Speaker 4>This is blue bag tech.

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<v Speaker 8>See, that's what happens when people get activated. People got

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<v Speaker 8>activated and demanded did Jimmy Kimmel come back on the air?

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<v Speaker 8>And I think that it was a great victory. So

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<v Speaker 8>sometimes you know, when you're struggling and you're going through

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<v Speaker 8>all these changes because of the madness in DC, it's

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<v Speaker 8>important to realize when you do win, when you have victory,

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<v Speaker 8>and I think Jimmy Kimmel being back on the air

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<v Speaker 8>was a victory for all of.

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<v Speaker 3>US Los Angeles mayor there Karen Bass, reacting to Jimmy

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<v Speaker 3>Kimmel's return, of course, to the air after a brief

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<v Speaker 3>suspension of what he described as a mischaracterization.

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<v Speaker 4>Of his comments about Charlie Kirk.

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<v Speaker 3>Meanwhile, look, public broadcasting as a whole is facing new challenges.

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<v Speaker 4>Outlets PBS, NPR.

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<v Speaker 3>For example, seeing their share in federal funding cut by

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<v Speaker 3>Congress over the summer and raises questions about their future.

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<v Speaker 3>The viability at the center of the debate is MPR

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<v Speaker 3>CEO Katamah, who we're pleased to say not only has

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<v Speaker 3>just been his joining us, having already been called before

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<v Speaker 3>the Oversight Committee earlier this year.

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<v Speaker 4>Kevin, how how do you navigate this time?

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<v Speaker 3>How are you seeing the ability for MPR to thrive

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<v Speaker 3>and drive forward?

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<v Speaker 9>Well, there's certainly no roadmap for this moment in time.

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<v Speaker 9>I think this represents a step change for all public broadcasting.

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<v Speaker 9>It's not just here in the United States. We recognize

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<v Speaker 9>that public broadcasters around the world are under increase scrutiny

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<v Speaker 9>and pressure. The good news for us is that we

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<v Speaker 9>have a viable model because we've built audiences over the

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<v Speaker 9>fifty years we've been in existence, we have forty six

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<v Speaker 9>million listeners a week, and so as we look to

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<v Speaker 9>the future, we're looking at all, right, this is a change.

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<v Speaker 9>It doesn't change our public service mandate, It doesn't change

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<v Speaker 9>our mission and our obligation to the American public.

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<v Speaker 10>It just probably will change how we have to do

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<v Speaker 10>our work.

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<v Speaker 3>When you say how you do your work, does it

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<v Speaker 3>ultimately mean that you have to think about the resources that.

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<v Speaker 4>You put to work there?

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<v Speaker 3>Can you be as expansive in the coverage that you

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<v Speaker 3>have in for so many years.

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<v Speaker 9>It's a good question and something we're trying to figure out.

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<v Speaker 9>NPR received traditionally about one percent of our budget directly

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<v Speaker 9>from the federal government, but we have just one percent.

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<v Speaker 10>But we have a network of.

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<v Speaker 9>Around two hundred and fifty members stations which received as

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<v Speaker 9>much as seventy percent in rural parts of the country,

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<v Speaker 9>and so we're waiting to see what some of the

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<v Speaker 9>fallout will be for those stations.

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<v Speaker 10>We have projections.

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<v Speaker 9>We're concerned about this, and we're looking at how we

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<v Speaker 9>can buttress some of their work by cutting fees to

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<v Speaker 9>them and thinking about how to make, you know, dollars

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<v Speaker 9>stretch a little bit further to continue to serve local communities.

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<v Speaker 2>Cavin, I think there would be a lot of value

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<v Speaker 2>in you explaining the business model.

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<v Speaker 10>It is amazing.

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<v Speaker 2>Well, the reason I ask actually is in preparation for today,

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<v Speaker 2>I suddenly stopped and looked at mprs following on social

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<v Speaker 2>platforms for example. It's very very big. Yes, you know,

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<v Speaker 2>how do I consume some MPR content like on YouTube

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<v Speaker 2>for example, But that isn't necessarily a big, big income generator,

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<v Speaker 2>view is that? Is that right?

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<v Speaker 10>Right?

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<v Speaker 5>So?

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<v Speaker 9>I think people think of us as radio because that's

0:11:30.760 --> 0:11:33.200
<v Speaker 9>our origin, but in fact, fifty percent of our listening

0:11:33.280 --> 0:11:36.400
<v Speaker 9>comes from digital platforms. It comes through podcasts, it comes

0:11:36.400 --> 0:11:39.680
<v Speaker 9>through YouTube, it actually comes through reading online. And you

0:11:39.720 --> 0:11:42.280
<v Speaker 9>can see in our numbers that our demographics are actually

0:11:42.320 --> 0:11:44.840
<v Speaker 9>very well distributed. We've been accused of being too liberal,

0:11:44.880 --> 0:11:46.679
<v Speaker 9>but what I can tell you is that when we

0:11:46.679 --> 0:11:48.760
<v Speaker 9>look at the audience data as to who comes to us,

0:11:48.760 --> 0:11:52.959
<v Speaker 9>it's actually a very represent representative distribution of the American public.

0:11:53.240 --> 0:11:55.920
<v Speaker 9>So fifty percent of what we're doing is for digital audiences,

0:11:55.960 --> 0:11:58.720
<v Speaker 9>and fifty percent of what we're doing is for radio audiences.

0:11:59.040 --> 0:12:01.280
<v Speaker 9>On the radio side, at these roughly two hundred and

0:12:01.320 --> 0:12:04.839
<v Speaker 9>fifty members across the country. They serve ninety nine point

0:12:04.840 --> 0:12:07.679
<v Speaker 9>seven percent of the American public, So in some ways

0:12:07.679 --> 0:12:10.440
<v Speaker 9>we are one of the largest national networks. And we

0:12:10.520 --> 0:12:13.800
<v Speaker 9>have three thousand local journalists around the country who then

0:12:14.000 --> 0:12:17.000
<v Speaker 9>serve back into the network with stories that they're filing

0:12:17.280 --> 0:12:19.280
<v Speaker 9>for their local communities and for their states.

0:12:19.400 --> 0:12:22.520
<v Speaker 3>How does it make them feel when they're deemed to

0:12:22.600 --> 0:12:24.040
<v Speaker 3>be too liberal.

0:12:23.920 --> 0:12:25.080
<v Speaker 6>And how not good?

0:12:25.240 --> 0:12:26.120
<v Speaker 10>Yeah, really not good.

0:12:26.120 --> 0:12:29.200
<v Speaker 9>I mean, we have reporters who are covering tribal areas

0:12:29.240 --> 0:12:32.400
<v Speaker 9>who are primarily focused on the issues of Native American communities.

0:12:32.400 --> 0:12:35.240
<v Speaker 9>We have reporters in rural Alaska who are focusing on

0:12:35.280 --> 0:12:37.679
<v Speaker 9>the issues that their communities face. Some of the issues

0:12:37.720 --> 0:12:42.800
<v Speaker 9>around for example, fishing and access to access to the

0:12:43.920 --> 0:12:46.920
<v Speaker 9>sorry the National Wildlife Preserve and what does that mean

0:12:47.040 --> 0:12:51.040
<v Speaker 9>for economic opportunity for Alaskans. They're having nuanced conversations that

0:12:51.080 --> 0:12:54.120
<v Speaker 9>represent the full spectrum of the American debate on any

0:12:54.120 --> 0:12:57.199
<v Speaker 9>of these issues, and so to be called liberal or

0:12:57.280 --> 0:12:59.760
<v Speaker 9>to be demeaned in that way is really a misrepresentation

0:12:59.800 --> 0:13:00.719
<v Speaker 9>of the work that they do.

0:13:01.240 --> 0:13:03.640
<v Speaker 4>Nuance is a great word, you mean more of it.

0:13:03.720 --> 0:13:05.520
<v Speaker 9>Well, we try to make sure that we're hearing from

0:13:05.520 --> 0:13:07.640
<v Speaker 9>all sides of the story in every story, and that

0:13:07.720 --> 0:13:10.840
<v Speaker 9>means that we are representing sure, of course communities in

0:13:10.880 --> 0:13:13.280
<v Speaker 9>California that perhaps have one point of view, but also

0:13:13.280 --> 0:13:15.439
<v Speaker 9>communities in Indiana that have a different point of view.

0:13:16.120 --> 0:13:17.800
<v Speaker 2>You know, we talked about this as a team, and

0:13:18.400 --> 0:13:20.440
<v Speaker 2>one of our producers, Oie Thomas, brought up the idea

0:13:20.440 --> 0:13:22.920
<v Speaker 2>that there is like the NPR strategy, and then there's

0:13:22.960 --> 0:13:27.120
<v Speaker 2>what the local stations are doing on the politics side

0:13:27.160 --> 0:13:30.560
<v Speaker 2>of things. You know, how are the local stations reacting,

0:13:30.559 --> 0:13:33.480
<v Speaker 2>for example, if a lot of their listener base did

0:13:33.559 --> 0:13:36.400
<v Speaker 2>vote for President Trump, you know, with what's going on,

0:13:36.480 --> 0:13:39.080
<v Speaker 2>how are you factoring that in? But also, like in

0:13:39.120 --> 0:13:42.080
<v Speaker 2>the business model, do you end up sort of also

0:13:42.120 --> 0:13:45.640
<v Speaker 2>competing at the MPR level with the local station level

0:13:45.640 --> 0:13:49.880
<v Speaker 2>because you're trying to pursue different subscribers things like that.

0:13:49.920 --> 0:13:51.880
<v Speaker 10>Well, those are sort of two very different questions.

0:13:51.920 --> 0:13:54.719
<v Speaker 9>I mean, we aim to serve the entire spectrum of

0:13:54.760 --> 0:13:57.600
<v Speaker 9>American conversation, right, So, we had the White House Press

0:13:57.600 --> 0:14:00.360
<v Speaker 9>Secretary on just last week speaking directly to the American

0:14:00.400 --> 0:14:03.880
<v Speaker 9>public about the administrations thinking on the current government shutdown.

0:14:04.120 --> 0:14:06.720
<v Speaker 9>We invite members of both parties on all the time.

0:14:06.760 --> 0:14:09.800
<v Speaker 9>We invite independent voices on all the time. This is

0:14:09.840 --> 0:14:12.199
<v Speaker 9>important to us, but it's not just our politics coverage.

0:14:12.200 --> 0:14:15.240
<v Speaker 9>It's also coverage of American life all of the cultural

0:14:15.280 --> 0:14:17.719
<v Speaker 9>aspects that make up our differences as well. And that

0:14:17.840 --> 0:14:20.680
<v Speaker 9>is one of the flexibilities of local reporting is it

0:14:20.720 --> 0:14:23.680
<v Speaker 9>means that our station in Utah can run stories about

0:14:23.720 --> 0:14:26.880
<v Speaker 9>the local reaction to the Charlie Kirk assassination as well

0:14:26.920 --> 0:14:29.800
<v Speaker 9>as contributing to our national coverage, so that Americans all

0:14:29.800 --> 0:14:31.920
<v Speaker 9>across the country can hear from those perspects.

0:14:31.960 --> 0:14:35.280
<v Speaker 2>What is the feedback from America from the American listeners

0:14:35.320 --> 0:14:37.320
<v Speaker 2>about everything that's happened, Well.

0:14:37.520 --> 0:14:39.240
<v Speaker 10>I mean on the news, of course.

0:14:39.280 --> 0:14:41.800
<v Speaker 9>I think what we hear very consistently is that this

0:14:41.880 --> 0:14:45.200
<v Speaker 9>is a concerning time. People dislike the amount of polarization.

0:14:45.760 --> 0:14:47.680
<v Speaker 9>We do hear that our coverage and the way that

0:14:47.720 --> 0:14:50.680
<v Speaker 9>we approach things tends to bring people closer to an

0:14:50.760 --> 0:14:53.520
<v Speaker 9>understanding of their fellow Americans because we really do focus

0:14:53.600 --> 0:14:56.080
<v Speaker 9>on finding the personal story. We'd like to say that

0:14:56.160 --> 0:14:58.520
<v Speaker 9>everything that happens in America happens somewhere, and so we're

0:14:58.560 --> 0:15:01.040
<v Speaker 9>always trying to find this somewhere that that that is happening,

0:15:01.320 --> 0:15:04.000
<v Speaker 9>whether it's the implications of tariffs, or you know the

0:15:04.120 --> 0:15:07.080
<v Speaker 9>conversation that's happening around for example, Jimmy Kimmel, who you

0:15:07.120 --> 0:15:08.680
<v Speaker 9>were just recently referencing.

0:15:08.600 --> 0:15:11.600
<v Speaker 3>Listeners are so loyal you turn to them for funding.

0:15:11.800 --> 0:15:15.120
<v Speaker 3>Have you seen big billionaires, big donors wanting to step

0:15:15.160 --> 0:15:16.000
<v Speaker 3>up into this moment.

0:15:17.360 --> 0:15:21.000
<v Speaker 9>We have seen a outpouring of support, absolutely so. New

0:15:21.000 --> 0:15:24.160
<v Speaker 9>Hampshire Public Radio, for example, raised a million dollars in

0:15:24.200 --> 0:15:27.120
<v Speaker 9>response to the defunding efforts in over the course of

0:15:27.120 --> 0:15:30.280
<v Speaker 9>a short period of weeks. We really appreciative of this,

0:15:30.360 --> 0:15:33.119
<v Speaker 9>but that won't fill the gap for these rural communities

0:15:33.160 --> 0:15:37.120
<v Speaker 9>that are already sizzy economically strapped. There's a reason they

0:15:37.160 --> 0:15:39.640
<v Speaker 9>have been federally funded. We know that for sorry, we

0:15:39.680 --> 0:15:42.720
<v Speaker 9>know that twenty percent of Americans live without local news.

0:15:42.800 --> 0:15:43.640
<v Speaker 10>There's a reason for that.

0:15:43.680 --> 0:15:46.520
<v Speaker 9>The market conngnitions don't allow it, and that's where public

0:15:46.560 --> 0:15:49.560
<v Speaker 9>media has filled in the gap. So that still remains

0:15:49.560 --> 0:15:50.320
<v Speaker 9>a challenge.

0:15:50.360 --> 0:15:51.240
<v Speaker 10>We have seen a.

0:15:51.160 --> 0:15:53.760
<v Speaker 9>Lot of support, of course, across the board for public radio.

0:15:54.000 --> 0:15:56.080
<v Speaker 9>I think there were three million people who wrote into

0:15:56.080 --> 0:15:58.520
<v Speaker 9>Congress to support the to support us at the time

0:15:58.560 --> 0:16:01.080
<v Speaker 9>of defunding. But it won't be enough to fill the

0:16:01.080 --> 0:16:03.520
<v Speaker 9>one hundred and twenty million dollar gap relative to the

0:16:03.520 --> 0:16:04.080
<v Speaker 9>defending GUP.

0:16:04.200 --> 0:16:07.200
<v Speaker 3>Your own background is so fascinating, having been for stint

0:16:07.240 --> 0:16:10.840
<v Speaker 3>with the Web Summit, making huge, big events, and for

0:16:11.160 --> 0:16:15.040
<v Speaker 3>a tech community, you're on the chair of the Signal Foundation.

0:16:15.200 --> 0:16:16.760
<v Speaker 4>You're also been at Wikipedia.

0:16:16.840 --> 0:16:20.880
<v Speaker 3>I'm interested as to how in this moment of belt tightening,

0:16:21.120 --> 0:16:23.360
<v Speaker 3>your technological savvy comes into all of it.

0:16:23.440 --> 0:16:26.000
<v Speaker 9>Well, I actually think that technology is an enormous advantage

0:16:26.040 --> 0:16:28.360
<v Speaker 9>for the complex structure that you have. You asked me

0:16:28.360 --> 0:16:30.760
<v Speaker 9>about the business model earlier, and I think it's a

0:16:30.800 --> 0:16:32.920
<v Speaker 9>great lead into this. Right, there is a way in

0:16:32.960 --> 0:16:35.280
<v Speaker 9>which we could be in competition all of these local

0:16:35.320 --> 0:16:40.320
<v Speaker 9>stations seeking to now transform their work for a national audience.

0:16:40.680 --> 0:16:42.720
<v Speaker 9>Technology actually offers us the place to bring all of

0:16:42.760 --> 0:16:45.640
<v Speaker 9>that aggregate reporting together. And so if somebody is running

0:16:45.640 --> 0:16:48.480
<v Speaker 9>a really great story here in LA about a local

0:16:48.560 --> 0:16:51.240
<v Speaker 9>band that is about to go on tour, and I

0:16:51.280 --> 0:16:52.960
<v Speaker 9>reference that because music is a big part of what

0:16:53.000 --> 0:16:56.200
<v Speaker 9>we do at NPR, we now have the ability to

0:16:56.200 --> 0:16:59.000
<v Speaker 9>serve that to any audience member anywhere across the country

0:16:59.000 --> 0:17:00.960
<v Speaker 9>who might be interested in what that band is about

0:17:01.000 --> 0:17:02.960
<v Speaker 9>to do. Right, we wouldn't have been able to do

0:17:03.040 --> 0:17:04.320
<v Speaker 9>that in a previous era.

0:17:04.440 --> 0:17:06.080
<v Speaker 10>But the ability of digital.

0:17:05.760 --> 0:17:08.960
<v Speaker 9>Platforms, the affordances for us to serve audiences seamlessly.

0:17:09.000 --> 0:17:09.880
<v Speaker 10>They don't think of us as.

0:17:09.840 --> 0:17:12.359
<v Speaker 9>Our local station versus our local station. They think of

0:17:12.440 --> 0:17:15.040
<v Speaker 9>us as one public media experience, and that's really what

0:17:15.080 --> 0:17:15.840
<v Speaker 9>we're leaning into.

0:17:16.040 --> 0:17:18.000
<v Speaker 2>So, Sweden, what are you going to do differently? What

0:17:18.080 --> 0:17:20.000
<v Speaker 2>are in this environment? What are you going to change

0:17:20.080 --> 0:17:22.640
<v Speaker 2>to bring in more money that you need?

0:17:22.880 --> 0:17:25.959
<v Speaker 9>Well, certainly investing pretty heavily in the fundraising piece. I mean,

0:17:26.000 --> 0:17:27.880
<v Speaker 9>I don't think that that's dissimilar from what we've seen

0:17:27.920 --> 0:17:31.040
<v Speaker 9>in nonprofit news as a whole. We've seen tremendous success

0:17:31.119 --> 0:17:35.120
<v Speaker 9>in the nonprofit news sector and building subscriptions and building memberships.

0:17:35.320 --> 0:17:37.159
<v Speaker 9>That's an opportunity for us, and in fact, we've been

0:17:37.200 --> 0:17:39.000
<v Speaker 9>doing it for a long time. We have millions and

0:17:39.000 --> 0:17:41.639
<v Speaker 9>millions of loyal donors across the country. It's time to

0:17:41.640 --> 0:17:44.080
<v Speaker 9>bring in the next generation. You mentioned I come from Wikipedia.

0:17:44.080 --> 0:17:47.040
<v Speaker 9>We have a little experience in this right, So that's

0:17:47.040 --> 0:17:48.600
<v Speaker 9>one piece of it. I also think that it's an

0:17:48.600 --> 0:17:50.840
<v Speaker 9>opportunity for us to think about how we're doing our

0:17:50.880 --> 0:17:54.080
<v Speaker 9>news gathering and news production more effectively, and so we

0:17:54.119 --> 0:17:56.359
<v Speaker 9>have all these journalists across the country, what does it

0:17:56.400 --> 0:17:58.760
<v Speaker 9>mean to do the national editorial planning where we're really

0:17:58.760 --> 0:18:01.600
<v Speaker 9>thinking about how to elevate these conversations that are happening

0:18:01.640 --> 0:18:04.639
<v Speaker 9>around the country into the national story. And then of

0:18:04.680 --> 0:18:07.399
<v Speaker 9>course we have this great international and national reporting that

0:18:07.440 --> 0:18:08.600
<v Speaker 9>we mean to now weave.

0:18:08.400 --> 0:18:08.840
<v Speaker 6>Into the mix.

0:18:09.280 --> 0:18:12.040
<v Speaker 2>KAFR mayor MPR CEO, thank you very much for being

0:18:12.080 --> 0:18:15.080
<v Speaker 2>with us here at Blomberg screen Time. Meanwhile, Warner Music

0:18:15.080 --> 0:18:17.639
<v Speaker 2>Group is said to be in close agreement with Netflix

0:18:18.160 --> 0:18:20.800
<v Speaker 2>to create a slate of movies and documentaries based on

0:18:20.840 --> 0:18:24.320
<v Speaker 2>the record labels catalog of artists and songs. That's according

0:18:24.359 --> 0:18:27.720
<v Speaker 2>to sources. Here's what Warner Music Group CEO Robert Kilhle

0:18:27.840 --> 0:18:29.920
<v Speaker 2>said about a potential deal.

0:18:31.320 --> 0:18:35.719
<v Speaker 11>I cannot confirm anything, but but the you know, if

0:18:35.760 --> 0:18:39.040
<v Speaker 11>you step back and think about this, it makes a lot.

0:18:39.160 --> 0:18:46.679
<v Speaker 11>You know, our company has tremendous catalog Prince Madonna, Fleetwood,

0:18:46.720 --> 0:18:48.879
<v Speaker 11>Mac and it's just it just goes on and on

0:18:48.960 --> 0:18:53.800
<v Speaker 11>and on. The stories that we have are incredible and

0:18:53.960 --> 0:18:58.879
<v Speaker 11>they haven't really been topped. It more like Marvel for music.

0:18:59.480 --> 0:19:02.320
<v Speaker 11>I said, that's that's that's where we are and it

0:19:03.080 --> 0:19:06.720
<v Speaker 11>will be unlocked, and so it makes a lot of

0:19:06.760 --> 0:19:10.400
<v Speaker 11>sense for us to partner with a company that can

0:19:10.440 --> 0:19:13.320
<v Speaker 11>bring it to life all around the world. And it's

0:19:13.359 --> 0:19:17.040
<v Speaker 11>exciting both for as who are no longer with us,

0:19:18.520 --> 0:19:21.560
<v Speaker 11>but we make their estates happy and satisfied, but also

0:19:21.680 --> 0:19:24.280
<v Speaker 11>for X who are with us, who then can actually

0:19:24.280 --> 0:19:27.880
<v Speaker 11>help bring young audiences to the streaming platforms.

0:19:32.400 --> 0:19:36.040
<v Speaker 3>Robert Kinsil, Warner Music Group CEO. Then now coming up Netflix,

0:19:36.040 --> 0:19:39.719
<v Speaker 3>it's doubling down on gaining expanning its availability beyond your

0:19:39.720 --> 0:19:42.240
<v Speaker 3>phones and tablets. We're gonna have the Coco, Greg Peters,

0:19:42.320 --> 0:19:44.000
<v Speaker 3>that's next. This is a blue bag tag.

0:19:52.760 --> 0:19:53.800
<v Speaker 6>I think it's.

0:19:53.480 --> 0:19:58.480
<v Speaker 12>It's hard for any brand that has a deep, you know,

0:19:58.600 --> 0:20:01.560
<v Speaker 12>consumer sense of what are you're doing for me? Right,

0:20:01.800 --> 0:20:03.120
<v Speaker 12>and then you're like, well, I'm going to do this

0:20:03.320 --> 0:20:05.879
<v Speaker 12>as well, and you have. It takes a while to

0:20:06.000 --> 0:20:07.960
<v Speaker 12>really build up that sense.

0:20:07.760 --> 0:20:08.399
<v Speaker 6>Of what's happening.

0:20:08.480 --> 0:20:11.480
<v Speaker 12>But it's not it's not that dissimilar to let's say,

0:20:11.480 --> 0:20:13.639
<v Speaker 12>when we launched, you know, in a new country, like

0:20:14.359 --> 0:20:16.679
<v Speaker 12>you know, you went to Japan, right, So when we

0:20:16.720 --> 0:20:20.040
<v Speaker 12>started in Japan, two percent of the Japanese population had

0:20:20.080 --> 0:20:23.160
<v Speaker 12>ever heard of Netflix, so nobody knew what nobody would

0:20:23.240 --> 0:20:25.440
<v Speaker 12>nobody evenew our name much. Let's be able to tell

0:20:25.480 --> 0:20:27.040
<v Speaker 12>you what we were doing. And we're doing pay TV

0:20:27.160 --> 0:20:28.840
<v Speaker 12>service in a country that doesn't really have a great

0:20:28.880 --> 0:20:30.960
<v Speaker 12>PayTV you know operation we're doing over the internet in

0:20:30.960 --> 0:20:32.800
<v Speaker 12>a way, it was totally new, and so you you

0:20:32.920 --> 0:20:35.840
<v Speaker 12>got to every day build a little bit of like

0:20:35.880 --> 0:20:37.479
<v Speaker 12>what are we doing, who we are, what are we

0:20:37.560 --> 0:20:39.199
<v Speaker 12>you know, how are we here to serve you? So

0:20:39.240 --> 0:20:41.479
<v Speaker 12>that ten year journey, let's say, you know, just at

0:20:41.480 --> 0:20:44.399
<v Speaker 12>the tenth universary in Japan. You know, tremendous progress over

0:20:44.480 --> 0:20:46.240
<v Speaker 12>ten years, but it took us a long time. And

0:20:46.280 --> 0:20:49.199
<v Speaker 12>I think you know, the gaming situation is not dissimilar

0:20:49.240 --> 0:20:49.560
<v Speaker 12>to that.

0:20:50.119 --> 0:20:52.520
<v Speaker 7>How much is it an impediment that for the most

0:20:52.560 --> 0:20:55.600
<v Speaker 7>part now you can only play it on on your phone?

0:20:55.960 --> 0:20:59.480
<v Speaker 12>Well, I would say, you know the phone is that

0:20:59.600 --> 0:21:03.320
<v Speaker 12>what's great about it is it's a well developed gaming ecosystem, right,

0:21:03.400 --> 0:21:06.600
<v Speaker 12>so you know, folks notifying games there. But it's also

0:21:06.680 --> 0:21:10.280
<v Speaker 12>a highly competitive gaming ecosystem.

0:21:09.720 --> 0:21:10.480
<v Speaker 6>So it's developed.

0:21:10.520 --> 0:21:12.600
<v Speaker 12>This gives you both that upside and the downside. But

0:21:12.640 --> 0:21:15.720
<v Speaker 12>what's exciting is that now we are moving beyond the

0:21:15.760 --> 0:21:18.200
<v Speaker 12>phone to the TV. So I mentioned like one of

0:21:18.240 --> 0:21:19.639
<v Speaker 12>the big game areas we're going after. One of the

0:21:19.680 --> 0:21:22.280
<v Speaker 12>big gaming areas we're going after now is you know,

0:21:22.560 --> 0:21:25.840
<v Speaker 12>social gaming experiences that will show up on your TV.

0:21:26.080 --> 0:21:29.520
<v Speaker 12>So we are now announcing, we're announced here actually that

0:21:29.560 --> 0:21:31.520
<v Speaker 12>we're going to have these social party games, a pack

0:21:31.560 --> 0:21:34.000
<v Speaker 12>of social party games that you can play on your

0:21:34.040 --> 0:21:37.080
<v Speaker 12>TV with your phone as the controller. And it's things

0:21:37.119 --> 0:21:40.000
<v Speaker 12>like you know, recognizable games like Boggle. You got Pictionary,

0:21:40.040 --> 0:21:43.360
<v Speaker 12>We've got a Lego party game, We've got Tetris, We've

0:21:43.400 --> 0:21:46.560
<v Speaker 12>got like a Mafia style Who've done it? This is

0:21:46.680 --> 0:21:50.720
<v Speaker 12>This is me and our CTO Elizabeth playing Boggle here,

0:21:50.760 --> 0:21:54.879
<v Speaker 12>which is it's we're two very competitive people, so it

0:21:55.240 --> 0:21:56.520
<v Speaker 12>got pretty ugly.

0:21:56.680 --> 0:21:59.800
<v Speaker 6>Who I'm not going to say that means he lost?

0:22:01.040 --> 0:22:03.240
<v Speaker 6>Oh does it? When she watched the video? My friend,

0:22:04.920 --> 0:22:06.159
<v Speaker 6>you triggered my competitors.

0:22:07.880 --> 0:22:09.560
<v Speaker 12>But this is again, this is you know, so it's

0:22:09.560 --> 0:22:11.840
<v Speaker 12>your phone, which is an incredible device, and there's all

0:22:11.840 --> 0:22:13.000
<v Speaker 12>sorts of things that you're going to be able to

0:22:13.000 --> 0:22:15.679
<v Speaker 12>do on your phone that you can't do on a

0:22:15.720 --> 0:22:19.560
<v Speaker 12>normal controller, like touchscreen. And this is us basically picking

0:22:19.600 --> 0:22:22.240
<v Speaker 12>our words on that, and it's you know, it's dead

0:22:22.280 --> 0:22:25.879
<v Speaker 12>simple to use it's intuitive, and then this is you know,

0:22:26.040 --> 0:22:29.200
<v Speaker 12>us on the earliest days of how we actually can

0:22:29.320 --> 0:22:31.439
<v Speaker 12>use that and if we you know, basically are going

0:22:31.480 --> 0:22:33.399
<v Speaker 12>to like unleash this with a bunch of creators and

0:22:33.440 --> 0:22:35.879
<v Speaker 12>they're going to go figure out stuff that we didn't

0:22:35.920 --> 0:22:40.640
<v Speaker 12>even imagine that they can do with that interactivity.

0:22:42.920 --> 0:22:46.600
<v Speaker 2>That was Netflix co CEO Greg peters Key conversations Coming

0:22:46.680 --> 0:22:50.480
<v Speaker 2>up Gaming with Twitch CEO Dan Clancy, Unice Lee of

0:22:50.640 --> 0:22:53.159
<v Speaker 2>Scope Ly. One of the top streamers out there is

0:22:53.200 --> 0:22:56.320
<v Speaker 2>Poke Maine. So much more from Los Angeles and Bloomberg

0:22:56.400 --> 0:23:11.000
<v Speaker 2>screen Time. This is Bloomberg Tech. Welcome back to a

0:23:11.040 --> 0:23:13.920
<v Speaker 2>special edition of Bloomberg Tech. We're live from Bloomberg screen

0:23:14.000 --> 0:23:18.560
<v Speaker 2>Time in Los Angeles. Amazon streaming platform Twitch is growing

0:23:18.640 --> 0:23:21.679
<v Speaker 2>online stars by the minute. It's averaging more than one

0:23:21.760 --> 0:23:25.639
<v Speaker 2>hundred and five million monthly visitors globally. And here to

0:23:25.680 --> 0:23:28.560
<v Speaker 2>discuss the current state but also the future state of

0:23:28.640 --> 0:23:32.640
<v Speaker 2>the live streaming business model is Twitch CEO Dan Clancy.

0:23:32.920 --> 0:23:33.800
<v Speaker 13>Thank you for having me.

0:23:33.840 --> 0:23:34.600
<v Speaker 6>It's great to be here.

0:23:34.640 --> 0:23:38.960
<v Speaker 2>So Twitch is such an interesting thing, an entity. There

0:23:38.960 --> 0:23:40.919
<v Speaker 2>are loads of people out there that aren't familiar with it,

0:23:40.920 --> 0:23:43.000
<v Speaker 2>and actually, I thought the most sensible place to start

0:23:43.040 --> 0:23:45.479
<v Speaker 2>is like, can you just explain what Twitch is, how

0:23:45.480 --> 0:23:46.200
<v Speaker 2>it works.

0:23:46.160 --> 0:23:50.480
<v Speaker 13>Hopefully for those so simple space. Twitch the live streaming

0:23:50.480 --> 0:23:53.199
<v Speaker 13>platform where people go live. Okay, and so if you

0:23:53.240 --> 0:23:56.320
<v Speaker 13>say it's a live version of YouTube or something like that.

0:23:56.560 --> 0:23:58.960
<v Speaker 13>But the thing that really makes Twitch unique in the

0:23:59.680 --> 0:24:02.399
<v Speaker 13>kind of a need that it meets in people is

0:24:03.520 --> 0:24:05.679
<v Speaker 13>as human beings, we are all yearning for community. And

0:24:05.680 --> 0:24:08.120
<v Speaker 13>what happens on Twitch is people go live and they

0:24:08.119 --> 0:24:11.240
<v Speaker 13>basically share their lives. They let people into their living room,

0:24:11.560 --> 0:24:13.960
<v Speaker 13>They go out in the world, and they explore, they gain,

0:24:14.440 --> 0:24:17.600
<v Speaker 13>and then what they do is very authentically engage with

0:24:17.600 --> 0:24:20.080
<v Speaker 13>those people that are watching. And since people spend a

0:24:20.119 --> 0:24:23.840
<v Speaker 13>fair amount of time watching these people, a community forms

0:24:23.880 --> 0:24:27.239
<v Speaker 13>between the folks that are watching, and I think that

0:24:27.400 --> 0:24:30.080
<v Speaker 13>is really the magic of Twitch and which distinguishes Twitch

0:24:30.320 --> 0:24:32.840
<v Speaker 13>from many other platforms that have live streaming. The phrase

0:24:32.880 --> 0:24:36.320
<v Speaker 13>I use is we're community centric live streaming because people

0:24:36.359 --> 0:24:37.600
<v Speaker 13>find a place where they belong.

0:24:37.760 --> 0:24:40.200
<v Speaker 2>So the simple origin was like people would be playing

0:24:40.280 --> 0:24:42.920
<v Speaker 2>video games in simple terms, and they would be filming

0:24:42.960 --> 0:24:45.879
<v Speaker 2>and streaming themselves playing this game, sometimes with others. But

0:24:45.960 --> 0:24:49.919
<v Speaker 2>it's kind of evolved into a much broader set of content,

0:24:50.400 --> 0:24:53.679
<v Speaker 2>IRL or just chatting is the things that you know

0:24:53.720 --> 0:24:56.840
<v Speaker 2>I'm following on the platform. Is there a still a

0:24:56.880 --> 0:25:00.280
<v Speaker 2>heavy proportion of activity that's gaming related or is it

0:25:00.320 --> 0:25:01.360
<v Speaker 2>now much more diverse?

0:25:01.480 --> 0:25:02.480
<v Speaker 6>Well, it's very diverse.

0:25:02.560 --> 0:25:05.600
<v Speaker 13>And the interesting story is even before Twitch, Twitch started

0:25:05.640 --> 0:25:09.200
<v Speaker 13>as justin TV, and in justin TV it was life casting,

0:25:09.400 --> 0:25:12.040
<v Speaker 13>so in fact it wasn't about gaming, okay, and then

0:25:12.119 --> 0:25:15.120
<v Speaker 13>Twitch life life casting is what they called it back then,

0:25:15.160 --> 0:25:20.000
<v Speaker 13>where you were just casting your life, and then Twitch

0:25:20.080 --> 0:25:22.400
<v Speaker 13>pivoted and focused on gaming and that's when it really

0:25:22.440 --> 0:25:25.040
<v Speaker 13>took off. And now it's kind of come full circle

0:25:25.200 --> 0:25:27.320
<v Speaker 13>because while gaming is still a big part of Twitch

0:25:27.320 --> 0:25:29.560
<v Speaker 13>and will always be a big part of Twitch, more

0:25:29.640 --> 0:25:32.760
<v Speaker 13>and more creators are out there just doing all sorts

0:25:32.800 --> 0:25:34.880
<v Speaker 13>of things you said, IRL, which is in real life,

0:25:34.920 --> 0:25:37.240
<v Speaker 13>which means you go out on the streets, you go

0:25:37.400 --> 0:25:38.240
<v Speaker 13>climbing a mountain.

0:25:38.280 --> 0:25:41.200
<v Speaker 2>I've watched you stream from a water slide in a doughnut.

0:25:41.720 --> 0:25:43.199
<v Speaker 2>Yes necessary ver.

0:25:43.920 --> 0:25:46.760
<v Speaker 6>Ir, that's IRL. It's in real life.

0:25:46.920 --> 0:25:50.359
<v Speaker 3>DJ Cancy, I think is who you're streaming as I'm

0:25:50.440 --> 0:25:53.040
<v Speaker 3>interested though it does such a great job on the

0:25:53.080 --> 0:25:55.120
<v Speaker 3>show reminding us of the sheer scale in the power

0:25:55.119 --> 0:25:56.040
<v Speaker 3>of numbers of gaming.

0:25:56.040 --> 0:25:57.160
<v Speaker 4>When we think about big.

0:25:57.000 --> 0:25:59.280
<v Speaker 3>Movie hits, it pales into comparison.

0:25:58.880 --> 0:26:01.520
<v Speaker 4>Of the amount of money face versus video games.

0:26:02.000 --> 0:26:05.840
<v Speaker 3>What amazes me is how much the content creators are

0:26:05.840 --> 0:26:09.119
<v Speaker 3>winning in terms of content. They are getting one hundred

0:26:09.200 --> 0:26:12.840
<v Speaker 3>million dollar contracts to jump from you to Kick, or

0:26:12.840 --> 0:26:16.240
<v Speaker 3>from Kick to you or to YouTube more than Lebron

0:26:16.320 --> 0:26:19.360
<v Speaker 3>James's earning. Can you go to actually who your competition

0:26:19.440 --> 0:26:21.440
<v Speaker 3>therefore is and how you fight for that content in

0:26:21.480 --> 0:26:21.920
<v Speaker 3>this moment?

0:26:22.040 --> 0:26:24.000
<v Speaker 13>Yeah, the way I look at it asally, we're fairly

0:26:24.119 --> 0:26:25.960
<v Speaker 13>unique in this space, and I don't focus on the

0:26:25.960 --> 0:26:29.879
<v Speaker 13>competition because as a live streaming platform at our scale,

0:26:29.920 --> 0:26:32.360
<v Speaker 13>they're smaller ones. But you know, really, when we think

0:26:32.359 --> 0:26:34.880
<v Speaker 13>of the social media space, you have YouTube, you have TikTok,

0:26:34.920 --> 0:26:37.760
<v Speaker 13>you have Instagram, but Twitch is really the only one

0:26:37.960 --> 0:26:41.720
<v Speaker 13>that solely focuses on this community centric live streaming experience.

0:26:41.960 --> 0:26:44.719
<v Speaker 13>And the way I describe it sometimes is we actually

0:26:44.760 --> 0:26:47.320
<v Speaker 13>are a long form platform and that people sit there

0:26:47.359 --> 0:26:50.240
<v Speaker 13>and watch for one hour two hours. So in that sense,

0:26:50.280 --> 0:26:53.600
<v Speaker 13>we're like Prime Video and Netflix, but we're social, so

0:26:53.640 --> 0:26:55.600
<v Speaker 13>we're sort of right in the middle of what i'll

0:26:55.640 --> 0:26:59.600
<v Speaker 13>call the streaming platforms and the social media platforms were

0:26:59.680 --> 0:27:01.919
<v Speaker 13>really long form social media playfe you're.

0:27:01.760 --> 0:27:03.240
<v Speaker 3>Also, dare I say, right in the middle of the

0:27:03.280 --> 0:27:05.720
<v Speaker 3>culture wars, and I'm just really interested as to how

0:27:05.800 --> 0:27:10.040
<v Speaker 3>you navigate that in leadership when people are bringing them

0:27:10.080 --> 0:27:12.760
<v Speaker 3>into their homes in a more intimate setting and feel

0:27:12.760 --> 0:27:14.640
<v Speaker 3>that they can share anything that they feel, but that

0:27:14.800 --> 0:27:16.639
<v Speaker 3>then can blow up in many different ways.

0:27:16.800 --> 0:27:19.240
<v Speaker 13>Yeah, So, first of all, it's very important that we

0:27:19.280 --> 0:27:21.040
<v Speaker 13>take it very seriously in terms of having a set

0:27:21.080 --> 0:27:23.359
<v Speaker 13>of guidelines and it's appropriate on Twitch and what's not,

0:27:24.640 --> 0:27:26.760
<v Speaker 13>And so we spend a lot of time thinking about

0:27:26.760 --> 0:27:29.199
<v Speaker 13>that and letting our creators do what they need to

0:27:29.200 --> 0:27:30.200
<v Speaker 13>do to protect themselves.

0:27:30.240 --> 0:27:31.800
<v Speaker 4>And you kick them off too if we take them

0:27:31.840 --> 0:27:32.160
<v Speaker 4>off if.

0:27:32.080 --> 0:27:34.800
<v Speaker 13>They're not adhering to them. That's really important for our platform.

0:27:35.080 --> 0:27:37.159
<v Speaker 13>But really what it is is that's just one of

0:27:37.160 --> 0:27:38.920
<v Speaker 13>the things you have to deal with if you want

0:27:38.960 --> 0:27:42.480
<v Speaker 13>to get that authenticity. Because this key difference between Twitch

0:27:42.520 --> 0:27:46.560
<v Speaker 13>and many other short form platforms. If you're just making

0:27:47.520 --> 0:27:50.160
<v Speaker 13>a short clip, you can put on a mask. When

0:27:50.160 --> 0:27:52.439
<v Speaker 13>you're live streaming, you can't put on a mask. And

0:27:52.520 --> 0:27:56.920
<v Speaker 13>one thing that's been leading a lot of celebrities, entertainers

0:27:57.000 --> 0:28:00.000
<v Speaker 13>athletes influence all sorts of people now to live streaming

0:28:00.520 --> 0:28:04.199
<v Speaker 13>is they want that authentic, honest connection with their fans

0:28:04.520 --> 0:28:06.160
<v Speaker 13>and turn those fans into community.

0:28:06.320 --> 0:28:08.679
<v Speaker 2>Dan, sorry to interrupt him. Let's bring up the Gavin

0:28:08.720 --> 0:28:11.240
<v Speaker 2>Newsom session then and just play a little bit of

0:28:11.280 --> 0:28:15.520
<v Speaker 2>it if we can. There's some sound associated with it, Dan,

0:28:15.560 --> 0:28:18.640
<v Speaker 2>But in very simple terms, Gavin Newsome went on the.

0:28:18.600 --> 0:28:21.359
<v Speaker 6>Twitch ocasion and not providing due process.

0:28:21.160 --> 0:28:23.720
<v Speaker 2>Went on the Twitch platform. And my understanding is that

0:28:23.760 --> 0:28:26.720
<v Speaker 2>you know, he was engaging with one of his children's

0:28:26.760 --> 0:28:30.440
<v Speaker 2>favorite content creators, that that's the governor of California using

0:28:30.480 --> 0:28:34.400
<v Speaker 2>Twitch to communicate. Just explain how you feel about that.

0:28:34.600 --> 0:28:36.320
<v Speaker 13>Yeah, the way I think of it, what he's doing

0:28:36.600 --> 0:28:42.080
<v Speaker 13>is he's he's just authentically interacting with you know, those

0:28:42.120 --> 0:28:44.320
<v Speaker 13>people that may have an interest in him, Right, And

0:28:44.400 --> 0:28:46.360
<v Speaker 13>I do that myself. I stream and have a great

0:28:46.360 --> 0:28:48.760
<v Speaker 13>time doing it. And when you do it, you realize

0:28:48.800 --> 0:28:53.080
<v Speaker 13>there's like there's something really special about having that impact

0:28:53.160 --> 0:28:56.880
<v Speaker 13>on people and having that feedback, that visceral feeling of

0:28:57.080 --> 0:28:58.600
<v Speaker 13>you know, when I when I stream, I'll play the

0:28:58.600 --> 0:29:00.600
<v Speaker 13>piano and sing and they'll say, oh, I love that song,

0:29:00.920 --> 0:29:03.640
<v Speaker 13>and it really kind of makes it's very different than

0:29:03.720 --> 0:29:06.760
<v Speaker 13>just looking at metrics like you do on other social media.

0:29:06.840 --> 0:29:10.000
<v Speaker 2>You've been really clear there are guidelines for the content creators,

0:29:10.320 --> 0:29:13.160
<v Speaker 2>there are guidelines for the viewers in how they interact.

0:29:13.600 --> 0:29:15.960
<v Speaker 2>But Twitch is one of a number of platforms that

0:29:16.120 --> 0:29:19.000
<v Speaker 2>is caught up in a wider discussion about people that

0:29:19.080 --> 0:29:23.440
<v Speaker 2>want to talk politics or even in the context of radicalization.

0:29:24.240 --> 0:29:27.120
<v Speaker 2>Just give us your sort of blanket policy and approach

0:29:27.520 --> 0:29:30.840
<v Speaker 2>to managing that environment on the Twitch platform, please, because

0:29:30.880 --> 0:29:34.120
<v Speaker 2>DC is paying attention not just to Twitch. I get that,

0:29:34.160 --> 0:29:35.719
<v Speaker 2>but it is important.

0:29:35.840 --> 0:29:38.520
<v Speaker 13>Well, let'shol I'd say, like, first of all, our policy

0:29:38.760 --> 0:29:42.080
<v Speaker 13>is you know, you could freely express your views. It's

0:29:42.160 --> 0:29:44.360
<v Speaker 13>how you say it that's important. That you should not

0:29:44.480 --> 0:29:48.600
<v Speaker 13>be attacking and hate and harassment is not allowed on

0:29:48.640 --> 0:29:51.240
<v Speaker 13>our platform, and we're very clear about that. But we

0:29:51.360 --> 0:29:52.440
<v Speaker 13>understand that people are going to.

0:29:52.360 --> 0:29:54.360
<v Speaker 2>Expect super quick who adjudicates that.

0:29:54.840 --> 0:29:58.080
<v Speaker 13>We have both automated techniques and we have a large

0:29:58.120 --> 0:30:01.360
<v Speaker 13>group of people that work when or something's reported to

0:30:01.520 --> 0:30:03.479
<v Speaker 13>then analyze it and see if you could hear star

0:30:03.480 --> 0:30:06.240
<v Speaker 13>our community guidelines, and then if there's a violation, we

0:30:06.280 --> 0:30:07.320
<v Speaker 13>take an enforcement action.

0:30:07.920 --> 0:30:09.600
<v Speaker 3>What's so great as you two are going to be

0:30:09.600 --> 0:30:12.600
<v Speaker 3>on stage together a little bit later. Twitch CEO Dan Clancy,

0:30:12.720 --> 0:30:14.440
<v Speaker 3>We so thank you for your time with us on

0:30:14.480 --> 0:30:16.840
<v Speaker 3>the show as well. Now coming up, we're going to

0:30:16.880 --> 0:30:20.000
<v Speaker 3>be speaking with Scopely COO Unis Lee about the growth

0:30:20.040 --> 0:30:22.000
<v Speaker 3>and competition in the mobile gaming industry.

0:30:22.400 --> 0:30:41.040
<v Speaker 4>It's a bloomberg tech in the realm of mobile gaming.

0:30:41.440 --> 0:30:44.880
<v Speaker 3>There are a few key players increasingly dominating the space.

0:30:44.960 --> 0:30:46.040
<v Speaker 4>One of those is Scopey.

0:30:46.080 --> 0:30:49.280
<v Speaker 3>It's the publisher behind Marvel Strikeforce, Yacht See with Buddies,

0:30:49.320 --> 0:30:53.200
<v Speaker 3>Pokemon Goo, my kid's favorite. Scope Ye Chief operating Officer

0:30:53.280 --> 0:30:57.360
<v Speaker 3>Unis Lee joins us now and we see.

0:30:57.120 --> 0:30:58.880
<v Speaker 4>That ip and it stands out.

0:30:58.760 --> 0:31:02.760
<v Speaker 3>So much units competition is really building. How do you

0:31:02.880 --> 0:31:06.800
<v Speaker 3>see that as a really helping you focus on the

0:31:06.840 --> 0:31:10.240
<v Speaker 3>business scale the business, but also drive off those competitives.

0:31:10.400 --> 0:31:14.080
<v Speaker 14>Sure, I mean it's always great to have competition because

0:31:14.120 --> 0:31:19.320
<v Speaker 14>it only fuels that drive to innovate and to exceed expectations.

0:31:19.360 --> 0:31:22.440
<v Speaker 14>For us, we welcome all of it. I think Scopely

0:31:22.520 --> 0:31:26.400
<v Speaker 14>in particular is always focused on a community first approach,

0:31:26.440 --> 0:31:29.040
<v Speaker 14>and so the games that we're building, we think about

0:31:29.040 --> 0:31:33.480
<v Speaker 14>how are we creating these highly social, engaging experiences, And

0:31:33.520 --> 0:31:35.720
<v Speaker 14>I think that's what sets us apart ultimately, because we

0:31:35.760 --> 0:31:37.640
<v Speaker 14>always start from that core premise and.

0:31:37.600 --> 0:31:40.640
<v Speaker 3>That highly social engagement drives revenue. I'm assuming just talk

0:31:40.680 --> 0:31:41.560
<v Speaker 3>us through the business model.

0:31:41.720 --> 0:31:45.600
<v Speaker 14>Sure, I mean it's pretty astounding. Last year we achieved

0:31:45.680 --> 0:31:48.080
<v Speaker 14>over ten billion dollars in lifetime revenue.

0:31:48.760 --> 0:31:49.960
<v Speaker 10>We're really excited about that.

0:31:50.040 --> 0:31:54.560
<v Speaker 14>We have five hundred million plus daily active users touching

0:31:54.600 --> 0:31:58.120
<v Speaker 14>our games in the last twelve months. There's just amazing

0:31:58.160 --> 0:32:01.960
<v Speaker 14>things happening, and we're so about adding Pokemon Go to

0:32:02.080 --> 0:32:05.640
<v Speaker 14>our stable or amazing portfolio of games. They continue to

0:32:05.680 --> 0:32:08.920
<v Speaker 14>grow and reach new players every day, and so yeah,

0:32:08.960 --> 0:32:09.840
<v Speaker 14>it's pretty amazing.

0:32:10.360 --> 0:32:12.360
<v Speaker 2>Unis HERI blombog screen time. There's been a lot of

0:32:12.400 --> 0:32:14.840
<v Speaker 2>industry news. I wondered if we could run through some

0:32:14.960 --> 0:32:19.040
<v Speaker 2>of it. So like last night, Netflix to me basically

0:32:19.120 --> 0:32:24.520
<v Speaker 2>demoed a technology that costs a mobile game from your

0:32:24.560 --> 0:32:27.600
<v Speaker 2>phone to your TV screen. As a hardcore gamer in

0:32:27.680 --> 0:32:30.880
<v Speaker 2>many different domains and formats, wasn't blown away by that?

0:32:31.560 --> 0:32:34.120
<v Speaker 2>What do you make of that concept and idea. I mean,

0:32:34.240 --> 0:32:37.080
<v Speaker 2>it's a mobile game cost to the television.

0:32:37.320 --> 0:32:40.920
<v Speaker 14>I'm also a hardcore gamer, so I feel you. I think,

0:32:40.920 --> 0:32:43.280
<v Speaker 14>at the end of the day, we're trying to create

0:32:43.320 --> 0:32:48.200
<v Speaker 14>again highly social, engaging experiences, and for our scope, Lee,

0:32:48.280 --> 0:32:50.840
<v Speaker 14>it's about trying to be on the different mediums where

0:32:50.840 --> 0:32:53.600
<v Speaker 14>our players want to be, and even bringing our community

0:32:53.640 --> 0:32:56.479
<v Speaker 14>together in real life as we have with the Go Fest,

0:32:56.520 --> 0:33:01.960
<v Speaker 14>which is for Pokemon Go community. For us, we're just look,

0:33:02.000 --> 0:33:03.960
<v Speaker 14>we're going to always keep an eye on where people

0:33:04.000 --> 0:33:06.440
<v Speaker 14>are playing, how they want to engage with our content,

0:33:06.560 --> 0:33:08.800
<v Speaker 14>and try to serve that up to our community.

0:33:08.920 --> 0:33:12.960
<v Speaker 2>The industry has seen seismic shifts in the last two years.

0:33:13.000 --> 0:33:17.000
<v Speaker 2>I think that's a completely fair statement. You have some

0:33:17.680 --> 0:33:21.560
<v Speaker 2>financial relationship with this with Saudi through various you know,

0:33:21.720 --> 0:33:24.680
<v Speaker 2>investments that they've made. The biggest, most recent use is

0:33:24.920 --> 0:33:29.640
<v Speaker 2>the take private of Electronic Arts. My question is very simple.

0:33:29.960 --> 0:33:34.240
<v Speaker 2>Have you had discussions about cooperating with EA? You know,

0:33:34.320 --> 0:33:37.640
<v Speaker 2>you are very strong and mobile gaming. EA is not

0:33:37.680 --> 0:33:39.000
<v Speaker 2>so strong in mobile gaming.

0:33:40.240 --> 0:33:42.320
<v Speaker 14>Are We have so much respect for what EA has

0:33:42.360 --> 0:33:45.440
<v Speaker 14>been able to do and the amazing you know, brands

0:33:45.440 --> 0:33:47.920
<v Speaker 14>and ips that they've built, so we have we've come

0:33:47.960 --> 0:33:51.920
<v Speaker 14>from that place first. Right now, we're not in specific discussions,

0:33:51.920 --> 0:33:55.280
<v Speaker 14>but post deal, if those opportunities arrive, we're definitely open

0:33:55.360 --> 0:33:56.120
<v Speaker 14>to discussions.

0:33:56.120 --> 0:33:59.280
<v Speaker 3>For sure, and we think about ultimately where you've come

0:33:59.320 --> 0:34:01.080
<v Speaker 3>from the fact that you you were busy over an

0:34:01.120 --> 0:34:02.560
<v Speaker 3>activision with Call of Duty.

0:34:02.600 --> 0:34:04.840
<v Speaker 4>You are someone who calls yourself a hardcore gamer.

0:34:05.800 --> 0:34:07.720
<v Speaker 3>Where do you think the balance shifts in terms of

0:34:07.760 --> 0:34:09.160
<v Speaker 3>mobile versus console?

0:34:09.520 --> 0:34:11.320
<v Speaker 4>How do you see that continuing to evolve?

0:34:11.600 --> 0:34:15.920
<v Speaker 14>Honestly, I think our community, our players want to access

0:34:15.920 --> 0:34:18.799
<v Speaker 14>our content in different ways and it's not this huge

0:34:18.840 --> 0:34:21.560
<v Speaker 14>battle so much. But again, as I mentioned earlier, it's

0:34:21.560 --> 0:34:24.480
<v Speaker 14>about serving our community where they want to engage with

0:34:24.480 --> 0:34:26.879
<v Speaker 14>our content, where they want to play, and I think

0:34:26.920 --> 0:34:29.200
<v Speaker 14>there's a place for all of it. We are also

0:34:29.400 --> 0:34:31.480
<v Speaker 14>we have several things which you can't talk about that

0:34:31.520 --> 0:34:34.560
<v Speaker 14>in development that are a cross platform in across platforms

0:34:34.600 --> 0:34:36.040
<v Speaker 14>you may not expect from scopeing.

0:34:36.520 --> 0:34:39.399
<v Speaker 3>Okay, keep us tuned on that respect, but we can

0:34:39.400 --> 0:34:40.760
<v Speaker 3>go global with you because you're.

0:34:40.600 --> 0:34:42.839
<v Speaker 4>A woman who is international, very core.

0:34:42.880 --> 0:34:45.480
<v Speaker 3>You've spin in London, you studied in Asia, and I'm

0:34:45.480 --> 0:34:48.800
<v Speaker 3>thinking about how things change from global aera to global

0:34:49.040 --> 0:34:51.920
<v Speaker 3>Pokemon go inherently for us a very Japanese bit of

0:34:51.920 --> 0:34:54.120
<v Speaker 3>IP that has become a typular global phenomenon.

0:34:54.200 --> 0:34:57.200
<v Speaker 14>Yes, absolutely, I mean for us again, it's there's a

0:34:57.239 --> 0:35:00.319
<v Speaker 14>whole wide world to appeal to. And what the of

0:35:00.360 --> 0:35:03.560
<v Speaker 14>games is that it brings these folks together across the globe.

0:35:03.960 --> 0:35:08.920
<v Speaker 14>It transcends geographies, cultures, and that's super exciting for us.

0:35:08.960 --> 0:35:11.319
<v Speaker 14>And that's that social connection part that we want to

0:35:11.360 --> 0:35:13.439
<v Speaker 14>continue to promote and continue to see.

0:35:13.480 --> 0:35:16.200
<v Speaker 2>So we're talking about this thing right, the mobile, right

0:35:16.360 --> 0:35:19.680
<v Speaker 2>and gaming is one thing I can do on my

0:35:19.719 --> 0:35:23.719
<v Speaker 2>mobile phone. Do you guys consider your rivals to be TikTok?

0:35:23.880 --> 0:35:26.759
<v Speaker 2>Literally this is Bloomberg screen time? You know, how do

0:35:26.800 --> 0:35:29.960
<v Speaker 2>you assess a marketplace where the competition for rivals isn't

0:35:30.000 --> 0:35:32.800
<v Speaker 2>necessarily in the time spent on gaming?

0:35:33.560 --> 0:35:37.040
<v Speaker 14>Yeah, I mean I think the gaming space itself is

0:35:37.160 --> 0:35:41.960
<v Speaker 14>so fast moving and evolves very quickly. So wherever Eyeball's

0:35:42.000 --> 0:35:44.960
<v Speaker 14>intention is again, wherever our players are fans, because they're

0:35:45.000 --> 0:35:48.680
<v Speaker 14>looking at IP through various mediums, So being conscious of

0:35:48.719 --> 0:35:52.280
<v Speaker 14>that it's not just through the game. There's different ways

0:35:52.320 --> 0:35:55.080
<v Speaker 14>of the IP coming to life, so us staying on

0:35:55.120 --> 0:35:58.240
<v Speaker 14>top of that is super important at scopely, again, how

0:35:58.280 --> 0:36:01.240
<v Speaker 14>do we connect with the community they want to Mobiles

0:36:01.280 --> 0:36:03.880
<v Speaker 14>one of the you know, most tactile and easiest ways

0:36:03.920 --> 0:36:06.080
<v Speaker 14>to do so, but it's something that is always on

0:36:06.120 --> 0:36:07.360
<v Speaker 14>our minds roadblocks.

0:36:07.560 --> 0:36:10.000
<v Speaker 2>C dem Zuki told us very recently that sometimes on

0:36:10.000 --> 0:36:12.239
<v Speaker 2>a Friday night their servers melts because of all the

0:36:12.239 --> 0:36:15.600
<v Speaker 2>condensed activity in the mobile gaming domain. Do you ever

0:36:15.600 --> 0:36:18.480
<v Speaker 2>come across like flash moments like that where the world

0:36:18.600 --> 0:36:19.799
<v Speaker 2>is just playing at the same time.

0:36:20.280 --> 0:36:24.720
<v Speaker 14>I mean, we have so many people engaging daily, hourly

0:36:25.200 --> 0:36:28.440
<v Speaker 14>with our products because of their deep love of these ips.

0:36:28.760 --> 0:36:31.840
<v Speaker 14>Star Trek Sleet Command is a great example. Yes, seventy

0:36:31.880 --> 0:36:35.040
<v Speaker 14>five percent of our players of that game, they are

0:36:35.239 --> 0:36:39.560
<v Speaker 14>touching it every single day, every single day, and in meaningful.

0:36:39.200 --> 0:36:39.919
<v Speaker 10>Amount of time.

0:36:40.160 --> 0:36:41.360
<v Speaker 4>I mean to know, it's for your business.

0:36:41.440 --> 0:36:42.680
<v Speaker 10>I think for Star.

0:36:42.520 --> 0:36:44.880
<v Speaker 14>Trek fans, it's like amazing to be able to be

0:36:45.040 --> 0:36:48.239
<v Speaker 14>in that universe, and those are hardcore fans that that

0:36:48.320 --> 0:36:52.680
<v Speaker 14>ip attracts real loyalty, and so our ability to do that,

0:36:53.080 --> 0:36:54.920
<v Speaker 14>you know, for that community is pretty special.

0:36:55.000 --> 0:36:57.359
<v Speaker 2>How many years has it been since I've done like

0:36:57.440 --> 0:37:02.439
<v Speaker 2>that on television, Unice Chief, I have remember I did

0:37:02.480 --> 0:37:05.640
<v Speaker 2>do it once in Well let's leave it. Unis, lead

0:37:05.719 --> 0:37:07.680
<v Speaker 2>chief operating officer at Scopeia. It's great to have you

0:37:07.719 --> 0:37:10.279
<v Speaker 2>on Bloombo Tech. Thank you so much. Okay, coming up,

0:37:10.280 --> 0:37:13.239
<v Speaker 2>we're going to speak with one of Twitch's leading streamers,

0:37:13.280 --> 0:37:16.480
<v Speaker 2>Pokemone talk to us about the business of contact creation.

0:37:16.880 --> 0:37:19.080
<v Speaker 2>That's next. This is a seriously big one. This is

0:37:19.120 --> 0:37:37.080
<v Speaker 2>Bloomberg Tech. So Hollywood's typically focused on the people in

0:37:37.120 --> 0:37:41.560
<v Speaker 2>front of the camera, but today increasingly we're talking about streamers,

0:37:42.000 --> 0:37:45.920
<v Speaker 2>people like yumain anis more commonly known as Pokemon. She's

0:37:45.960 --> 0:37:48.799
<v Speaker 2>one of the most popular streamers on Twitch, with nearly

0:37:48.880 --> 0:37:53.320
<v Speaker 2>ten million dedicated followers and another twenty million across other platforms.

0:37:53.360 --> 0:37:57.480
<v Speaker 2>We're talking YouTube, x, Facebook, Insta and delighted to say

0:37:57.480 --> 0:38:00.520
<v Speaker 2>that Poke joins us. Now we've been talking in some weeks.

0:38:00.719 --> 0:38:02.759
<v Speaker 2>It's great to finally have you on Bloomberg Tech.

0:38:03.000 --> 0:38:04.439
<v Speaker 10>Like, guys, now, bear with.

0:38:04.360 --> 0:38:07.400
<v Speaker 2>Me on this one. But let's just start by asking

0:38:07.760 --> 0:38:10.319
<v Speaker 2>what is your day job? How would you describe what

0:38:10.400 --> 0:38:11.000
<v Speaker 2>it is that you.

0:38:11.000 --> 0:38:15.719
<v Speaker 15>Do in technical terms? I'm a content creator. How I

0:38:15.800 --> 0:38:18.480
<v Speaker 15>might want to describe it is just I love sharing

0:38:18.480 --> 0:38:21.600
<v Speaker 15>my life online. I love to entertain people. I love

0:38:21.640 --> 0:38:23.120
<v Speaker 15>to make people happy about it.

0:38:23.120 --> 0:38:26.759
<v Speaker 2>I'd say it started with video games on Twitch, like

0:38:26.880 --> 0:38:29.320
<v Speaker 2>quite a long time ago. You've got a long history

0:38:29.320 --> 0:38:30.480
<v Speaker 2>with Twitch, I sure do.

0:38:30.800 --> 0:38:32.480
<v Speaker 10>Twenty thirteen, twenty.

0:38:32.239 --> 0:38:35.160
<v Speaker 2>Thirteen and like, and that's something we share in common.

0:38:35.280 --> 0:38:38.080
<v Speaker 2>You know some of the titles in particular, but we

0:38:38.200 --> 0:38:42.000
<v Speaker 2>just had Dan Clancy on the program earlier. For you

0:38:42.320 --> 0:38:45.960
<v Speaker 2>in particular, it is expanded to IRL and just chatting.

0:38:46.680 --> 0:38:49.920
<v Speaker 2>Is there a moment where that happened? It moved beyond

0:38:50.000 --> 0:38:50.680
<v Speaker 2>video games?

0:38:51.160 --> 0:38:53.920
<v Speaker 15>I would say, interestingly enough, when I first started streaming,

0:38:54.160 --> 0:38:57.240
<v Speaker 15>you weren't even allowed to stream IRL or just chatting.

0:38:57.280 --> 0:39:00.520
<v Speaker 15>It was just games, right, anything else you might get

0:39:00.520 --> 0:39:03.600
<v Speaker 15>banned for a few days. And so as the platform

0:39:03.680 --> 0:39:07.000
<v Speaker 15>started not only allowing but supporting different types of content,

0:39:07.320 --> 0:39:09.920
<v Speaker 15>I of course only wanted to try out those different things.

0:39:10.200 --> 0:39:12.400
<v Speaker 15>And I also love how it allowed me to showcase

0:39:12.400 --> 0:39:15.120
<v Speaker 15>different parts of my life. Now instead of traveling and

0:39:15.120 --> 0:39:17.319
<v Speaker 15>feeling like, oh, I can't do my job, I can't game,

0:39:17.360 --> 0:39:19.880
<v Speaker 15>I can't speak to my community, I could travel and

0:39:19.960 --> 0:39:23.719
<v Speaker 15>stream myself in those different countries. So as both the

0:39:24.200 --> 0:39:28.120
<v Speaker 15>platform changed and what the audiences like and enjoy changed,

0:39:28.360 --> 0:39:30.239
<v Speaker 15>I followed in and I was able to explore so

0:39:30.280 --> 0:39:31.360
<v Speaker 15>many different types of content.

0:39:31.480 --> 0:39:32.960
<v Speaker 3>And then we've seen you go to crew, We've seen

0:39:33.000 --> 0:39:35.680
<v Speaker 3>you go to around the world. But what's so interesting, Pokey,

0:39:35.920 --> 0:39:39.000
<v Speaker 3>is that your demographic must have broadened from League of

0:39:39.080 --> 0:39:39.839
<v Speaker 3>Legends out to.

0:39:39.800 --> 0:39:41.480
<v Speaker 4>Now wanting to see you horse ride talking about some

0:39:41.480 --> 0:39:42.880
<v Speaker 4>of your health stories.

0:39:43.160 --> 0:39:45.040
<v Speaker 3>How can you break down the demographics and who it

0:39:45.040 --> 0:39:45.840
<v Speaker 3>is in your community?

0:39:46.120 --> 0:39:46.680
<v Speaker 4>Absolutely?

0:39:46.719 --> 0:39:49.120
<v Speaker 15>What I find the most interesting is that it entirely

0:39:49.160 --> 0:39:52.360
<v Speaker 15>depends on the piece of content and the platform. So

0:39:52.560 --> 0:39:56.239
<v Speaker 15>on Twitch, of course, the platform itself is maybe majority men,

0:39:56.600 --> 0:39:59.400
<v Speaker 15>sometimes younger depending on the game or what you're streaming,

0:39:59.520 --> 0:40:01.600
<v Speaker 15>But onto talk, a lot of my videos are like

0:40:01.719 --> 0:40:05.360
<v Speaker 15>majority female. I do get readies with me, makeup halls,

0:40:05.400 --> 0:40:07.920
<v Speaker 15>all sorts of different things, and I really adore that

0:40:07.960 --> 0:40:10.680
<v Speaker 15>because it allows me to really tap into and share

0:40:10.840 --> 0:40:13.399
<v Speaker 15>all the different facets of my hobbies and what.

0:40:13.360 --> 0:40:13.920
<v Speaker 4>I like to do.

0:40:14.120 --> 0:40:16.960
<v Speaker 3>And you do share your community, your friends, they appear

0:40:17.000 --> 0:40:17.239
<v Speaker 3>with you.

0:40:17.360 --> 0:40:19.480
<v Speaker 4>There's also the perhaps your brother who doesn't pay so

0:40:19.640 --> 0:40:21.759
<v Speaker 4>much on screen and you're here in LA.

0:40:22.400 --> 0:40:24.480
<v Speaker 3>There are safety concerns, whether it's in real life or

0:40:24.480 --> 0:40:25.560
<v Speaker 3>whether it's online as well.

0:40:25.600 --> 0:40:27.560
<v Speaker 4>How do you think about that, navigated?

0:40:27.719 --> 0:40:31.800
<v Speaker 15>Oh my, it really depends on the exact safety concern

0:40:31.920 --> 0:40:36.160
<v Speaker 15>and what aspect it brings. So there's online safety and

0:40:36.160 --> 0:40:38.600
<v Speaker 15>there's also in person safety. So what you said earlier

0:40:38.640 --> 0:40:42.239
<v Speaker 15>about IRL streaming, I typically don't IRL stream in LA

0:40:42.320 --> 0:40:45.360
<v Speaker 15>unless I have security with me, Otherwise I feel a

0:40:45.360 --> 0:40:48.840
<v Speaker 15>little bit better streaming IRL in other countries. When it

0:40:48.840 --> 0:40:51.920
<v Speaker 15>comes to moderation online, oh it's been a trial and

0:40:51.920 --> 0:40:56.359
<v Speaker 15>and error kind of situation learning how to moderate my platforms,

0:40:56.360 --> 0:40:57.960
<v Speaker 15>how to feel safe online, how to make sure my

0:40:57.960 --> 0:40:59.120
<v Speaker 15>community feel safe.

0:40:59.440 --> 0:41:02.000
<v Speaker 4>So it's really a lot.

0:41:01.920 --> 0:41:02.560
<v Speaker 7>Of different things.

0:41:02.920 --> 0:41:06.800
<v Speaker 2>Pochi is part of the IRL and just chatting content.

0:41:07.000 --> 0:41:09.640
<v Speaker 2>Sometimes you have discussed things that are more political or

0:41:09.680 --> 0:41:13.040
<v Speaker 2>societal issues. How do you choose those that you want

0:41:13.080 --> 0:41:16.040
<v Speaker 2>to weigh in on? And then the safety piece you

0:41:16.080 --> 0:41:17.839
<v Speaker 2>just explained how you factor that in.

0:41:18.480 --> 0:41:22.040
<v Speaker 15>I would say my priority for starters is of course

0:41:22.040 --> 0:41:25.239
<v Speaker 15>speaking to my direct experiences and how I know those

0:41:25.239 --> 0:41:28.560
<v Speaker 15>things affect others. For example, the safety issues that I

0:41:28.600 --> 0:41:31.120
<v Speaker 15>face online. I'm not the only one, and it's not

0:41:31.200 --> 0:41:35.280
<v Speaker 15>just creators. Any woman, any girl, frankly, any person online

0:41:35.640 --> 0:41:39.160
<v Speaker 15>can be victim to those same safety issues. So I

0:41:39.200 --> 0:41:40.840
<v Speaker 15>love to be a spokesperson for the things that I

0:41:40.880 --> 0:41:44.279
<v Speaker 15>have direct experience and knowledge in. And then secondly for

0:41:44.400 --> 0:41:49.439
<v Speaker 15>me political topics, what I really feel passionate speaking out

0:41:49.440 --> 0:41:53.520
<v Speaker 15>about is simply just human rights, respecting other people what

0:41:53.680 --> 0:41:55.239
<v Speaker 15>their rights should be in regards to the things that

0:41:55.239 --> 0:41:57.680
<v Speaker 15>they can say, that they can experience, that they can share.

0:41:58.000 --> 0:41:59.719
<v Speaker 4>I feel like that's.

0:41:59.480 --> 0:42:03.560
<v Speaker 15>What I feel comfortable talking about. And so aside from that, luckily,

0:42:03.600 --> 0:42:06.160
<v Speaker 15>the safety aspects that I have in place right now

0:42:06.480 --> 0:42:08.440
<v Speaker 15>allow me to feel comfortable discussing anything.

0:42:08.440 --> 0:42:11.520
<v Speaker 2>Hook you've made a career of this, would you please

0:42:11.600 --> 0:42:14.560
<v Speaker 2>explain to our Bloomberg Tech audience. You know how it works,

0:42:14.920 --> 0:42:17.560
<v Speaker 2>how you make money with respect if you're able to,

0:42:17.640 --> 0:42:22.080
<v Speaker 2>Like you've also set up a talent agency for content creators.

0:42:22.160 --> 0:42:23.400
<v Speaker 2>You know how big a piece is that for you?

0:42:23.600 --> 0:42:26.000
<v Speaker 2>Is it different Twitch versus Instagram for example?

0:42:26.320 --> 0:42:30.680
<v Speaker 15>So your streams of income do differ greatly depending on

0:42:30.760 --> 0:42:33.360
<v Speaker 15>the platform. I would say the unique thing about Twitch

0:42:33.480 --> 0:42:36.400
<v Speaker 15>is that there's a subscription model, which means, as opposed

0:42:36.440 --> 0:42:38.439
<v Speaker 15>to YouTube, where you can subscribe to someone for free

0:42:38.480 --> 0:42:40.799
<v Speaker 15>and you're essentially just following them like you follow someone

0:42:40.800 --> 0:42:44.759
<v Speaker 15>on Instagram. For Twitch, when you subscribe, you're sending them

0:42:44.800 --> 0:42:48.160
<v Speaker 15>five dollars every month. It's a monthly subscription that also

0:42:48.239 --> 0:42:52.239
<v Speaker 15>generates income. But for me, the large, large, large majority

0:42:52.320 --> 0:42:56.880
<v Speaker 15>of my career income has come just from sponsorships and contracts,

0:42:57.239 --> 0:42:59.719
<v Speaker 15>and then probably the second largest piece has come from

0:42:59.760 --> 0:43:03.680
<v Speaker 15>this misadventures, and then the third largest piece might be subscriptions.

0:43:03.920 --> 0:43:05.759
<v Speaker 15>So I'd say that's the unique piece that most people

0:43:05.760 --> 0:43:09.120
<v Speaker 15>don't know about Twitch, but for ig and most other platforms,

0:43:09.160 --> 0:43:11.000
<v Speaker 15>it's primarily ads and sponsors.

0:43:11.560 --> 0:43:13.239
<v Speaker 3>We could talk to you for so much longer, and

0:43:13.280 --> 0:43:14.719
<v Speaker 3>I'm very pleased that it's going to.

0:43:14.680 --> 0:43:15.600
<v Speaker 4>Be on stage with you.

0:43:16.160 --> 0:43:20.400
<v Speaker 3>Imman Ais also known as Poke Main were so pleased

0:43:20.400 --> 0:43:22.719
<v Speaker 3>that she joined the show, and what a show it

0:43:22.760 --> 0:43:24.800
<v Speaker 3>has been because that does it for this edition of

0:43:24.800 --> 0:43:27.080
<v Speaker 3>Bloomberg Tech. But the story doesn't stop. There are so

0:43:27.080 --> 0:43:28.640
<v Speaker 3>many people going to be on stage. I've got the

0:43:28.680 --> 0:43:29.960
<v Speaker 3>Foster sisters, You've got a.

0:43:29.920 --> 0:43:32.320
<v Speaker 2>Great Poke and Dan from Clancy, Like I want to

0:43:32.400 --> 0:43:35.000
<v Speaker 2>understand the content creator economy so much more because as

0:43:35.000 --> 0:43:38.320
<v Speaker 2>we just heard, it's so different. And then tomorrow we

0:43:38.840 --> 0:43:41.520
<v Speaker 2>do not miss this. We're going all in on defense technology.

0:43:41.560 --> 0:43:44.640
<v Speaker 2>We will speak with the leaders of Anderill, Talenteer, and

0:43:44.719 --> 0:43:47.840
<v Speaker 2>many other leaders in defense tech from Anderil Tech quarters

0:43:47.880 --> 0:43:50.200
<v Speaker 2>right here in California. You don't want to miss it.

0:43:50.480 --> 0:43:52.759
<v Speaker 2>There is a lot to recap from the last hour.

0:43:53.080 --> 0:43:55.160
<v Speaker 2>Check out the pod. Loads of you are listening to it.

0:43:55.160 --> 0:43:58.920
<v Speaker 2>It's super grateful for the feedback we've had listen on Apple, Spotify,

0:43:59.000 --> 0:44:01.640
<v Speaker 2>iHeart and the Bloomberg platforms. Caro, take us out.

0:44:01.680 --> 0:44:03.480
<v Speaker 3>I mean, what an amazing array we can do right

0:44:03.480 --> 0:44:05.600
<v Speaker 3>here in Los Angeles, in the world a content creation,

0:44:05.719 --> 0:44:07.279
<v Speaker 3>to the world of defense tech.

0:44:07.600 --> 0:44:08.560
<v Speaker 4>There's a lot to be had.

0:44:08.880 --> 0:44:12.040
<v Speaker 2>Yeah, this is Los Angeles and Bloomberg screen time. This

0:44:12.160 --> 0:44:13.000
<v Speaker 2>is Bloomberg Tech