WEBVTT - AMD Says Oracle Is Pledging Widespread Use of New AI Chips 

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<v Speaker 2>Oracle will deploy a large batch of AMD's forthcoming m

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<v Speaker 2>I four fifty chips next year.

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<v Speaker 3>It's kind of like our AI story of the day.

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<v Speaker 2>It seems like every day we've got one of these

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<v Speaker 2>stories of these tech companies doing business with one another

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<v Speaker 2>and maybe even involving some investments in each other.

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<v Speaker 3>Honorag Rana, it's his job to.

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<v Speaker 2>Keep it all straight here. He's a technology aneist to

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<v Speaker 2>Bloomberg Intelligence. Honurag If you're Oracle, if you're AMD, is

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<v Speaker 2>this just business as usual?

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<v Speaker 3>Why? Or is this something new and unusual?

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<v Speaker 4>The slight and usual part is that the AMD chip

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<v Speaker 4>seems to be doing at parity at what and video

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<v Speaker 4>chips are for this particular case. Now, I do not

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<v Speaker 4>know what kind of workloads Oracle will put on it,

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<v Speaker 4>so you really can't do an apples to apples comparison.

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<v Speaker 4>But the story at this point is Oracle has a

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<v Speaker 4>massive backlock of orders and it needs to invest money

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<v Speaker 4>to get them converted into revenue. They need to open

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<v Speaker 4>more data centers or rent out more data centers. They

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<v Speaker 4>need to buy more chips, buy more hardware, and combine

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<v Speaker 4>all that together and eventually then they're going to get

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<v Speaker 4>paid for all that stuff. So they're going anywhere they

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<v Speaker 4>can find chips right now, and you know, it seems

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<v Speaker 4>that AMD is their next stop.

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<v Speaker 5>So there are a couple of threads to pull on there.

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<v Speaker 6>It feels like AMD is increasingly the number one alternative

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<v Speaker 6>to invidious chips.

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<v Speaker 5>We can talk about that a little bit.

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<v Speaker 6>But what struck me is that there's no dollar amount

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<v Speaker 6>disclosed in this deal or partnership or promise. The previous

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<v Speaker 6>deal that AMD struck with open Ai just said tens

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<v Speaker 6>of billions of dollars in new revenue.

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<v Speaker 5>Why are firms keeping it so vague, Well.

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<v Speaker 4>Because they do not know how many chips they would

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<v Speaker 4>need at what point, at whatcity. This is a you know,

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<v Speaker 4>it's not you know, it's it's more so signaling that

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<v Speaker 4>we are not just truly dependent on in video, we

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<v Speaker 4>have other options as well. It helps them with navigating

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<v Speaker 4>in terms of pricing from in video. Also, you know,

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<v Speaker 4>we know in video chips are getting expensive over the

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<v Speaker 4>last few years, so there is there could be one reason.

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<v Speaker 4>The other thing we don't know is what kind of

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<v Speaker 4>workloads there are. Because we know, for the absolute best

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<v Speaker 4>of the best, you you have to use in video chips.

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<v Speaker 4>That's what we know as of today. Whether all of

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<v Speaker 4>that changes in twelve to eighteen months, we don't know.

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<v Speaker 4>But there are other workloads that may not require that

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<v Speaker 4>amount of you know, firepower or horse power you could say.

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<v Speaker 4>For that you may use you know, AMD chips or

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<v Speaker 4>something even more inferior.

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<v Speaker 2>And even yet another announcement in your space today on

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<v Speaker 2>rock Salesforce, a company you've been talking to us about

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<v Speaker 2>for many, many years, Salesforce and open Ai today announced

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<v Speaker 2>an expanded strategic partnership.

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<v Speaker 3>What's going on there?

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<v Speaker 4>Yeah, So for me, this is actually a bar bigger

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<v Speaker 4>news and has more ramifications in the long run. If

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<v Speaker 4>you see what's been happening in the software landscape over

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<v Speaker 4>the past two years, the threat is that Opening I

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<v Speaker 4>will come and it will take away you know, basically

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<v Speaker 4>the businesses of all the application software vendors, you know,

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<v Speaker 4>whether that's Adobe workday, Salesforce, HubSpot, you name it. Because

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<v Speaker 4>open ai has shown capabilities that their model can help

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<v Speaker 4>out in functions such as finance, human resources, sales automations,

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<v Speaker 4>et cetera. This integration between the world's biggest CRM software vendor,

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<v Speaker 4>which is Salesforce, and open Ai shows that both of

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<v Speaker 4>them will be working together and you know, it'll be

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<v Speaker 4>easier for enterprises to go inside open Ai chargpt ask

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<v Speaker 4>for what they want that gets connected to the data

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<v Speaker 4>that resides in Salesforce. Makes it very easy for the

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<v Speaker 4>enterprise customers to do their work as well rather than

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<v Speaker 4>just going into you know, Salesforce. So I think this

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<v Speaker 4>is a bigger news in the law run, but you

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<v Speaker 4>know we are all talking about Oracle as well.

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<v Speaker 7>Yeah.

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<v Speaker 6>Open Ai announces a new deal with someone every day, Paul,

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<v Speaker 6>This is kind of what you're you're getting back to.

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<v Speaker 6>And this really both of these announcements are the latest,

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<v Speaker 6>uh in this string of big tech building more computing

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<v Speaker 6>infrastructure and meeting this demand, this and satual demand. I've

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<v Speaker 6>really lost track of the permutations, Anra. What worries you

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<v Speaker 6>about these back and forth announcements and partnerships and you know,

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<v Speaker 6>the billions of dollars that may or may not change hands.

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<v Speaker 6>Do do we think that these are just announcements that

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<v Speaker 6>may not come to fruition if circumstances change, for instance,

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<v Speaker 6>in the next six months.

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<v Speaker 4>See from a salesforce point of view, and which is

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<v Speaker 4>what I was. You know, you would say most of

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<v Speaker 4>us are worried about also legacy software names. It's a

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<v Speaker 4>good thing because Opening Eye is a new channel of

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<v Speaker 4>communication with you know, the rest of the world. If

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<v Speaker 4>you can integrate your product with them, it kind of

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<v Speaker 4>saves you from getting disrupted. The question is in the

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<v Speaker 4>long run and then we'll find out what happens is

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<v Speaker 4>will Opening I have that much level of funding to

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<v Speaker 4>keep up with all the promises that they have. They

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<v Speaker 4>have given very high revenue estimates for the next few years.

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<v Speaker 4>But at the same time, I mean, the rest of

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<v Speaker 4>the bigger you know, tech vendors are not you know,

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<v Speaker 4>just sleeping. At that point, I would say, we'll find

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<v Speaker 4>out whether Opening I will be able to gain market

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<v Speaker 4>share from the likes of you know, Microsoft, Apple, Google

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<v Speaker 4>and Meta or Amazon, or this is going to be

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<v Speaker 4>just an expansion of the overall market.

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<v Speaker 3>Stay with us. More from Bloomberg Intelligence coming.

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<v Speaker 1>Up after this, you're listening to the Bloomberg Intelligence podcast.

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<v Speaker 1>Catch us live weekdays at ten am Eastern on Applecarplay

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<v Speaker 1>on YouTube.

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<v Speaker 2>Speaking of an industry that's kind of I don't know,

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<v Speaker 2>in transition, that's probably the polite way to say it

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<v Speaker 2>is the auto industry. And saw General Motors today incurring

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<v Speaker 2>a one point six billion dollars in charges related to

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<v Speaker 2>pairing back electric vehicle productions plans due to flagging federal

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<v Speaker 2>support for plug in vehicle.

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<v Speaker 3>Steve Man joins us.

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<v Speaker 2>He covers the global autos and industrials industry for Bloomberg Intelligence.

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<v Speaker 2>Steve tell us what's in this charge? Why is GM

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<v Speaker 2>doing this? And why is it and why is GM

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<v Speaker 2>doing this now?

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<v Speaker 8>Look, Paul, I used to work at GM prior to

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<v Speaker 8>being an analyst on the South Side, And look, I

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<v Speaker 8>think what GM is doing today is a little bit

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<v Speaker 8>unprecedented because they're actually changing shifting that changing the direction

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<v Speaker 8>of that ship around fairly quickly. You know, once you know,

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<v Speaker 8>when they in the seventy five hundred dollars subsidy expire.

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<v Speaker 8>You know, they knew they had a portfolio that was

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<v Speaker 8>not congruent with with what they think sales is going

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<v Speaker 8>to be, So they're going to have to rationalize that

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<v Speaker 8>that that portfolio. They've been the most aggressive, if not globally,

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<v Speaker 8>but amongst the top you know, the big three in

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<v Speaker 8>Detroit in rolling out new evs. So you know they're

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<v Speaker 8>gonna have to review that portfolio, maybe even ween out

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<v Speaker 8>some of the lower sales not less profitable EV's going

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<v Speaker 8>going forward.

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<v Speaker 6>Yeah, what surprised me about this action? Like you said,

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<v Speaker 6>they've been pretty aggressive on the EV front. Is Ford

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<v Speaker 6>has delayed or scrapped some plug in models and definitely

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<v Speaker 6>moved money away.

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<v Speaker 5>From the EV business, which it's been losing money on.

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<v Speaker 6>And it seemed like General Motors was taking the stance

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<v Speaker 6>of like, no, that's not us, we are going forward

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<v Speaker 6>with this. Is GM simply catching up to the economic

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<v Speaker 6>realities that Ford has already acknowledged, or is there a

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<v Speaker 6>different strategy at play here.

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<v Speaker 8>I think it's really hard to foresee. These policies are

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<v Speaker 8>changing so fast. You know, with Biden in the administration,

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<v Speaker 8>there was a huge push you know, not just GM,

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<v Speaker 8>but a lot of autumn, Makers was pushing evs. You

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<v Speaker 8>had new startupsbian like Lucid pushing evs. But you know,

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<v Speaker 8>things have changed, and look GM is reacting to it.

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<v Speaker 8>It's interesting you brought up Ford and now actually Ford,

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<v Speaker 8>Chris Farley looks actually pretty good, right, he looks like

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<v Speaker 8>he made the right call. But I think you know,

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<v Speaker 8>if you look at the bigger picture, what GM is

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<v Speaker 8>doing today is probably just the beginning. We'll probably hear more,

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<v Speaker 8>not just from GM, but from the other makers in

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<v Speaker 8>terms of their ev plans going forward.

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<v Speaker 2>Has this changed the way you're viewing the evolution to

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<v Speaker 2>evs that hey, maybe it's not going to be as

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<v Speaker 2>far as we thought or as quick as we thought.

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<v Speaker 3>How should we think about that? Because it seems to

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<v Speaker 3>have lost steam.

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<v Speaker 2>And I'm not sure if it's just tied to this

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<v Speaker 2>administration and it's policies and names, or is it more

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<v Speaker 2>market driven.

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<v Speaker 8>Well, I think it's it's up in the air. You know, personally,

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<v Speaker 8>I still think there is a market for EV's, not

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<v Speaker 8>necessarily in the US. You know, the Chinese are still

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<v Speaker 8>pushing evs. The Europeans the certain extents are a certain

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<v Speaker 8>extent are also pushing ev I think, you know, with

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<v Speaker 8>the current policies of no subsidies, no penalties for you know,

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<v Speaker 8>selling gas guzzlers. Uh and and you know us consumer

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<v Speaker 8>still loving the gasoline engine. I think it's just going

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<v Speaker 8>to take a little bit more time to shift to

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<v Speaker 8>a greater penetration EV. Look, there is demand, right because

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<v Speaker 8>if you look just before the expiration of the seventy

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<v Speaker 8>five hundred dollars subsidy, we did see a spike in

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<v Speaker 8>EV sales, be EV sales. So there is a certain

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<v Speaker 8>segment of the consumer that is looking for evs and

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<v Speaker 8>I think a lot of people who have driven EV's

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<v Speaker 8>love them. So, look, it's just going to take time, right,

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<v Speaker 8>It's going to take time to get there. There's there's

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<v Speaker 8>still other hurdles that the EV industry has to has

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<v Speaker 8>to overcome, for example, the charging the structure, you know

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<v Speaker 8>that that needs to be built out.

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<v Speaker 5>Yeah, no, no kidding.

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<v Speaker 6>Which legacy automaker, not just in the US, but around

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<v Speaker 6>the world has figured out, you know, the best approach

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<v Speaker 6>to EV's, you know, gotten the balance correctly.

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<v Speaker 8>Yeah, I just take a step back. I think GM

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<v Speaker 8>is probably the best because they actually have even with

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<v Speaker 8>this about face, yes, because they're reacting to reality fairly quickly. Look,

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<v Speaker 8>they're they're cutting back on the US UH EV capacity

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<v Speaker 8>potentially EV product offering, but they're actually doing fairly well

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<v Speaker 8>in China. They do have plug in hybrids, they do

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<v Speaker 8>have extended range evs, which I think we talked about

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<v Speaker 8>it here before. And uh they also have battery electric

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<v Speaker 8>vehicles in China, and you know, sales have been improving

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<v Speaker 8>over the past few quarters over there.

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<v Speaker 3>Stay with us. More from Bloomberg Intelligence coming up after this.

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<v Speaker 1>You're listening to the Bloomberg Intelligence podcast. Catch us live

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<v Speaker 1>weekdays at ten am Eastern on Applecarplay and Android Auto

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<v Speaker 1>with the Bloomberg Business app. Listen on demand wherever you

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<v Speaker 2>I think back in the pandemic, we all became, whether

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<v Speaker 2>we wanted to or not, we became experts on the

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<v Speaker 2>global supply chain and how fragile that is. And that

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<v Speaker 2>is no more evident than in the airline business and

0:11:28.480 --> 0:11:32.320
<v Speaker 2>aircraft manufacturing business. Apparently, it's not an easy thing to

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<v Speaker 2>build a jet aircraft here, and you need specialized skills

0:11:36.480 --> 0:11:39.520
<v Speaker 2>and people with those skills. That's still rippling through the

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<v Speaker 2>aviation and aerospace industries Boeing and Airbus are suffering quote

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<v Speaker 2>unprecedented delays and certifying delivering aircraft, stiffing airlines growth and

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<v Speaker 2>plans to decarbonized.

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<v Speaker 3>Customers are saying George Ferguson joints us here.

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<v Speaker 2>He's a senior aerospace, Defense and airlines anamals for Bloomberg Intelligence.

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<v Speaker 3>George, it's we're well passed the pandemic here.

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<v Speaker 2>I know you've educated us and explaining to us how

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<v Speaker 2>just how intense these supply chains are and how complicated

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<v Speaker 2>they are. Give us an update on the ability of

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<v Speaker 2>Airbus and Boeing to deliver aircraft to their customers.

0:12:13.360 --> 0:12:16.319
<v Speaker 9>Yeah, so, I think the update would be that Boeing

0:12:16.440 --> 0:12:19.400
<v Speaker 9>is converging, I think on air Bus as far as

0:12:19.440 --> 0:12:23.440
<v Speaker 9>delivery numbers. You know, Airbus sort of came out of

0:12:23.440 --> 0:12:27.480
<v Speaker 9>the pandemic with supply chains I think, in relatively better shape,

0:12:28.520 --> 0:12:32.200
<v Speaker 9>and they were doing better at deliveries because of that.

0:12:32.360 --> 0:12:35.840
<v Speaker 9>But recently things have stagnated, and so Airbus has been

0:12:35.920 --> 0:12:40.640
<v Speaker 9>having problems getting engines from specifically ge which is making

0:12:40.720 --> 0:12:43.800
<v Speaker 9>hard for them to deliver their bread and butter aircraft,

0:12:43.840 --> 0:12:47.439
<v Speaker 9>the A three twenty. During the month of they delivered

0:12:47.480 --> 0:12:50.280
<v Speaker 9>fifty nine a three twenties not bad, but they want

0:12:50.280 --> 0:12:53.720
<v Speaker 9>to be at seventy five a month by twenty twenty seven,

0:12:54.400 --> 0:12:56.160
<v Speaker 9>and they have months where they're in the forties and

0:12:56.240 --> 0:12:59.120
<v Speaker 9>so very sporadic. Again, I think a lot of it

0:12:59.160 --> 0:13:01.640
<v Speaker 9>has to do with that g supply chain. So it

0:13:01.720 --> 0:13:05.439
<v Speaker 9>was an okay month, I think for Airbus in an

0:13:05.440 --> 0:13:07.520
<v Speaker 9>okay quarter, they have a lot of work to do

0:13:08.000 --> 0:13:09.800
<v Speaker 9>to get to their targets. For the end of the year.

0:13:10.880 --> 0:13:15.719
<v Speaker 9>Boeing just reported deliveries. They're in the fifties. Most importantly,

0:13:16.559 --> 0:13:20.160
<v Speaker 9>seven thirty seven's are around forty I think it was

0:13:20.200 --> 0:13:23.120
<v Speaker 9>for the month, which is a pretty good number. It's

0:13:23.120 --> 0:13:26.199
<v Speaker 9>been it's a little bit less than August, but has

0:13:26.240 --> 0:13:29.640
<v Speaker 9>been improving. That's how they're going to drive cash flow

0:13:29.679 --> 0:13:33.760
<v Speaker 9>and profitability, better cash flow and profitability. So it looks

0:13:33.800 --> 0:13:37.199
<v Speaker 9>like Boeing really starting to get there through poo in

0:13:37.360 --> 0:13:40.920
<v Speaker 9>the factory sort of in hand and working well and

0:13:40.960 --> 0:13:44.360
<v Speaker 9>starting to deliver some of that inventory aircraft, which will

0:13:44.400 --> 0:13:47.760
<v Speaker 9>reduce some of the drag of on their earnings.

0:13:48.120 --> 0:13:52.960
<v Speaker 2>So at a recent investor or industry conference, Ben Smith

0:13:53.000 --> 0:13:56.480
<v Speaker 2>of Air France KALM said, for some long haul airplanes,

0:13:56.520 --> 0:13:58.960
<v Speaker 2>we've been waiting for certification for seven or eight years,

0:13:59.000 --> 0:14:00.000
<v Speaker 2>which is unprecedented.

0:14:01.679 --> 0:14:04.079
<v Speaker 3>What's going on with with some of those wide body jets.

0:14:04.920 --> 0:14:07.000
<v Speaker 9>Yeah, I mean the Triple seven is I think he's

0:14:07.040 --> 0:14:09.040
<v Speaker 9>referring to Triple seven right. Boeing has been trying to

0:14:09.040 --> 0:14:11.400
<v Speaker 9>get the Triple seven X, their latest version of the

0:14:11.440 --> 0:14:15.600
<v Speaker 9>Triple seven certified, and it just keeps pushing, and recently

0:14:16.120 --> 0:14:19.000
<v Speaker 9>it pushed from a twenty twenty six initial delivery to

0:14:19.640 --> 0:14:23.000
<v Speaker 9>a twenty twenty seven. I think you know a lot

0:14:23.000 --> 0:14:26.200
<v Speaker 9>of these airlines, you know, they're looking for this airplane

0:14:26.200 --> 0:14:27.720
<v Speaker 9>because it's going to be it's going to be the

0:14:27.760 --> 0:14:30.680
<v Speaker 9>biggest in the sky, right since the seven forty seven

0:14:30.920 --> 0:14:34.760
<v Speaker 9>and the A three eighty have been retired, this is

0:14:34.800 --> 0:14:36.680
<v Speaker 9>going to be the sort of the biggest seat count

0:14:36.680 --> 0:14:39.760
<v Speaker 9>you can get. So it's really good for driving sea

0:14:39.840 --> 0:14:43.760
<v Speaker 9>cost efficiencies at airlines. It's still though a small portion

0:14:44.560 --> 0:14:47.280
<v Speaker 9>of Boeing's business. I mean the backlogs I think around

0:14:47.360 --> 0:14:50.680
<v Speaker 9>four hundred, so it's not huge. The biggest backlogs are

0:14:50.680 --> 0:14:54.680
<v Speaker 9>to the Middle East, to Emirates and to Katar And

0:14:54.960 --> 0:14:58.040
<v Speaker 9>my guess is that as Boeing manages challenges in the

0:14:58.080 --> 0:15:02.720
<v Speaker 9>engineering workforce, Unfortunately. I think Triple seven sometimes maybe get

0:15:02.760 --> 0:15:06.400
<v Speaker 9>some short shrift, and so certification sort of keeps getting

0:15:06.440 --> 0:15:06.840
<v Speaker 9>pushed on.

0:15:06.840 --> 0:15:11.680
<v Speaker 2>That one US government shutdown can't be helping this industry

0:15:11.680 --> 0:15:13.560
<v Speaker 2>in terms of getting a certification and things like that.

0:15:13.640 --> 0:15:16.920
<v Speaker 2>Are any of the companies calling that out as a challenge.

0:15:16.840 --> 0:15:18.160
<v Speaker 9>Not Yeah, I mean we're about to go in an

0:15:18.160 --> 0:15:20.960
<v Speaker 9>earning season, right, so they're all in quiet period. I

0:15:21.000 --> 0:15:25.600
<v Speaker 9>think we'll hear. But I think you're right. The FAA,

0:15:25.720 --> 0:15:29.320
<v Speaker 9>i'm sure is not working at you sort of full

0:15:29.360 --> 0:15:31.960
<v Speaker 9>gallop at this point given the government shutdown. There's some

0:15:32.000 --> 0:15:35.120
<v Speaker 9>folks I'm sure that still have to work, but it's

0:15:35.160 --> 0:15:39.400
<v Speaker 9>not gonna help certification. We'll see how much longer it lasts. Again,

0:15:39.960 --> 0:15:43.880
<v Speaker 9>Triple seven we'd like to see certified and delivered. We

0:15:43.920 --> 0:15:48.400
<v Speaker 9>think Boeing still can keep that line open well into

0:15:48.440 --> 0:15:50.240
<v Speaker 9>twenty twenty seven. They have a lot of orders for

0:15:50.280 --> 0:15:54.880
<v Speaker 9>the freighter still. But you know, companies like Emirates Air

0:15:54.880 --> 0:15:57.520
<v Speaker 9>France KLM cut to our chomping at the bit to

0:15:57.520 --> 0:15:59.600
<v Speaker 9>get that airplane in the portfolio. Leftons too.

0:16:00.000 --> 0:16:02.600
<v Speaker 3>What's the labor situation in the aerospace business. You explained

0:16:02.640 --> 0:16:03.360
<v Speaker 3>to us that the.

0:16:03.280 --> 0:16:06.240
<v Speaker 2>Industry lost a lot of talented skilled people during the pandemic,

0:16:06.280 --> 0:16:09.000
<v Speaker 2>and it's kind of hard to retrain find these people

0:16:09.000 --> 0:16:10.040
<v Speaker 2>and retrain them.

0:16:10.400 --> 0:16:13.680
<v Speaker 9>Yeah, it's getting better, and I think you could sort

0:16:13.680 --> 0:16:17.480
<v Speaker 9>of look at some of those those labor indicators, like

0:16:17.560 --> 0:16:21.560
<v Speaker 9>the you know these surveys that show jobs, jobs open,

0:16:21.560 --> 0:16:24.520
<v Speaker 9>and people looking for jobs. During the pandemic, there were

0:16:24.600 --> 0:16:26.920
<v Speaker 9>a lot more jobs open than people looking for jobs

0:16:27.320 --> 0:16:33.680
<v Speaker 9>that sense crisscrossed. So that will improve stability in the

0:16:33.720 --> 0:16:36.880
<v Speaker 9>air space supply chain. I guess it's not as an

0:16:36.880 --> 0:16:39.760
<v Speaker 9>exciting career as it maybe it was back when I

0:16:39.800 --> 0:16:41.520
<v Speaker 9>was a boy, I guess for a long time ago.

0:16:42.440 --> 0:16:45.160
<v Speaker 9>And so you know, there's people that would love to

0:16:45.160 --> 0:16:47.400
<v Speaker 9>be able to work at home. You can't really do

0:16:47.520 --> 0:16:51.160
<v Speaker 9>that when you're manufacturing airplanes. So they've had a hard

0:16:51.160 --> 0:16:54.200
<v Speaker 9>time sort of backfilling a lot of the baby boomers

0:16:54.200 --> 0:16:58.040
<v Speaker 9>that left, and the new workforce just isn't as I

0:16:58.080 --> 0:17:01.120
<v Speaker 9>would say, I don't know if it's fair adept with

0:17:01.240 --> 0:17:04.679
<v Speaker 9>their hands maybe as the boomers. And so they're bringing

0:17:04.720 --> 0:17:08.080
<v Speaker 9>people in that haven't worked manufacturing and trying to teach

0:17:08.119 --> 0:17:10.400
<v Speaker 9>them how to do that kind of business, which makes

0:17:10.400 --> 0:17:13.760
<v Speaker 9>it even harder to train up. But it is improving again,

0:17:13.800 --> 0:17:15.760
<v Speaker 9>We're seeing it. I think in the throughput we're getting

0:17:15.760 --> 0:17:19.639
<v Speaker 9>out of Boeing. The delivery numbers today are indicator of it.

0:17:19.680 --> 0:17:23.080
<v Speaker 9>And as we see the you know, the uh what

0:17:23.200 --> 0:17:25.800
<v Speaker 9>we call it, the employment situation, get back and balance

0:17:25.800 --> 0:17:26.320
<v Speaker 9>it all out.

0:17:27.200 --> 0:17:30.280
<v Speaker 3>Stay with us. More from Bloomberg Intelligence coming up after this.

0:17:33.800 --> 0:17:37.480
<v Speaker 1>You're listening to the Bloomberg Intelligence Podcast. Catch us live

0:17:37.560 --> 0:17:40.640
<v Speaker 1>weekdays at ten am Eastern on Apple, Coarclay, and Android

0:17:40.680 --> 0:17:43.959
<v Speaker 1>Auto with the Bloomberg Business App. Listen on demand wherever

0:17:44.040 --> 0:17:47.160
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0:17:48.040 --> 0:17:50.159
<v Speaker 2>There's a million important things we can talk about, but

0:17:50.200 --> 0:17:53.639
<v Speaker 2>I have to lead off with this. Keleanova offering a

0:17:53.720 --> 0:17:56.639
<v Speaker 2>version of pop Tarts with higher protein content starting in

0:17:56.720 --> 0:18:00.640
<v Speaker 2>early November. This follows Pepsi's plans for higher protein version

0:18:00.680 --> 0:18:03.359
<v Speaker 2>of do Ritos. How do you know what protein is

0:18:03.440 --> 0:18:06.440
<v Speaker 2>and how you added into something? Jen, what's going on here?

0:18:07.119 --> 0:18:10.439
<v Speaker 7>Yeah, hi, Paul. So really what we're seeing is a

0:18:10.480 --> 0:18:12.760
<v Speaker 7>lot of these package free companies are tapping into this

0:18:12.880 --> 0:18:16.480
<v Speaker 7>protein trend. It's something that consumers are really looking for.

0:18:16.880 --> 0:18:18.400
<v Speaker 7>And at the end of the day, when it comes

0:18:18.440 --> 0:18:21.000
<v Speaker 7>to PepsiCo or it comes to Kelenova, This is really

0:18:21.040 --> 0:18:24.840
<v Speaker 7>about making people feel marginally better about eating food that

0:18:24.960 --> 0:18:28.119
<v Speaker 7>is bad for them. Right, Let's let's just be honest

0:18:28.160 --> 0:18:30.840
<v Speaker 7>about it, right. So you know, when you put protein

0:18:30.880 --> 0:18:33.160
<v Speaker 7>on the package, people feel like, even if they're making

0:18:33.160 --> 0:18:35.320
<v Speaker 7>a bad choice, it's not as bad as it could

0:18:35.359 --> 0:18:37.440
<v Speaker 7>have been. And that's really what's behind this.

0:18:37.760 --> 0:18:41.280
<v Speaker 6>It's like the equivalent of vanity sizing at retailers. Right,

0:18:41.320 --> 0:18:43.199
<v Speaker 6>you know, you're actually size six, but we're going to

0:18:43.200 --> 0:18:45.160
<v Speaker 6>tell you you're a size two so you feel better

0:18:45.160 --> 0:18:48.520
<v Speaker 6>and buy more clothes. Is this as simple, jen as

0:18:48.720 --> 0:18:52.720
<v Speaker 6>just adding protein powder on top of the Kellogg's pop tarts?

0:18:52.760 --> 0:18:54.320
<v Speaker 5>Excuse me, Kelenova pop arts.

0:18:54.960 --> 0:18:57.720
<v Speaker 7>Yes, so what they've done is they've they've added protein

0:18:57.760 --> 0:19:01.119
<v Speaker 7>into the pastry part of the pop tarts and that

0:19:01.280 --> 0:19:03.400
<v Speaker 7>changes the texture and the taste just a little bit.

0:19:04.160 --> 0:19:06.679
<v Speaker 7>But what's really interesting is the consumer trend behind it.

0:19:06.760 --> 0:19:09.760
<v Speaker 7>You know, we ran a proprietary protein study back in

0:19:09.800 --> 0:19:12.280
<v Speaker 7>the middle of the summer, and what we saw was

0:19:12.280 --> 0:19:16.800
<v Speaker 7>that almost forty percent of consumers eat something with protein enhanced,

0:19:17.119 --> 0:19:19.720
<v Speaker 7>whether it's a snack or a beverage, on a weekly basis.

0:19:20.520 --> 0:19:23.199
<v Speaker 7>And you know, at least thirty eight percent said that

0:19:23.240 --> 0:19:27.760
<v Speaker 7>they're eating more protein enhanced products in the last three months.

0:19:27.920 --> 0:19:30.800
<v Speaker 7>So clearly there's a consumer uptake, there's interest in this,

0:19:31.000 --> 0:19:33.040
<v Speaker 7>and that's what these companies are really tapping into.

0:19:33.320 --> 0:19:35.600
<v Speaker 3>Do I want more protein? Do I need more protein?

0:19:35.680 --> 0:19:38.280
<v Speaker 6>I'm eating more egg whites, but that's because it's available

0:19:38.280 --> 0:19:38.640
<v Speaker 6>at work.

0:19:38.800 --> 0:19:39.440
<v Speaker 5>What are you doing?

0:19:39.800 --> 0:19:42.760
<v Speaker 3>I don't know the same thing of your goldfish?

0:19:42.760 --> 0:19:44.120
<v Speaker 5>Do not have extra protein.

0:19:43.840 --> 0:19:47.600
<v Speaker 3>On the goldfish? Have extra protein?

0:19:47.840 --> 0:19:49.919
<v Speaker 7>Neither of you are on GLP one drugs, right, But

0:19:50.000 --> 0:19:52.679
<v Speaker 7>protein is a big solution for people who are on

0:19:52.760 --> 0:19:55.800
<v Speaker 7>those drugs because you tend to lose muscle mass as

0:19:55.800 --> 0:19:58.600
<v Speaker 7>a side effect of those drugs, and so as the

0:19:58.680 --> 0:20:01.520
<v Speaker 7>uptake of GLP one goes up, there's more and more

0:20:01.560 --> 0:20:03.399
<v Speaker 7>demand for these protein and Harry products.

0:20:03.480 --> 0:20:04.240
<v Speaker 3>That's what I needed.

0:20:04.280 --> 0:20:06.800
<v Speaker 2>Okay, now I'm at a cocktail party and I need

0:20:06.840 --> 0:20:08.280
<v Speaker 2>to sound smart on proteins.

0:20:08.280 --> 0:20:08.960
<v Speaker 3>Now I got my line.

0:20:08.960 --> 0:20:12.080
<v Speaker 6>But apparently fiber is the new protein and jen Is.

0:20:12.119 --> 0:20:14.119
<v Speaker 6>Didn't the PepsiCo CEO say something about this?

0:20:15.160 --> 0:20:18.479
<v Speaker 7>Yeah, you know, whether it's anything that helps kind of

0:20:18.560 --> 0:20:22.040
<v Speaker 7>enhance the product. So when you're talking about Dorito's that

0:20:22.119 --> 0:20:26.200
<v Speaker 7>they have additional milk protein being added you know, higher

0:20:26.240 --> 0:20:29.000
<v Speaker 7>fiber products. All of these things are things that people,

0:20:29.359 --> 0:20:32.560
<v Speaker 7>the average consumer perceives as having a health or wellness benefit,

0:20:33.119 --> 0:20:35.600
<v Speaker 7>and people are trying, in small steps to be a

0:20:35.640 --> 0:20:36.879
<v Speaker 7>little bit better about their health.

0:20:37.359 --> 0:20:39.080
<v Speaker 2>All right, let's get to another story I thought was

0:20:39.200 --> 0:20:43.440
<v Speaker 2>really interesting. Walmart partners with open Ai to offer shopping

0:20:43.840 --> 0:20:45.119
<v Speaker 2>on chat GPT.

0:20:45.560 --> 0:20:49.199
<v Speaker 3>This sounds like a natural what's going on here?

0:20:49.240 --> 0:20:52.520
<v Speaker 7>Jen, Yeah, this is an interesting move, but I think

0:20:52.560 --> 0:20:55.240
<v Speaker 7>it really illustrates sort of that trend of what's happening

0:20:55.280 --> 0:20:59.119
<v Speaker 7>across retail in general. Walmart's really been very good about

0:20:59.600 --> 0:21:02.600
<v Speaker 7>doing it experimentation and kind of checking out what the

0:21:02.600 --> 0:21:07.080
<v Speaker 7>opportunities are whether it comes to social media and social

0:21:07.160 --> 0:21:11.800
<v Speaker 7>commerce particularly, and this lad us to partnership with with

0:21:11.960 --> 0:21:15.440
<v Speaker 7>Opening Eye. This really does tap into that as well. Now,

0:21:15.840 --> 0:21:18.639
<v Speaker 7>social spending is still very small in terms of the

0:21:18.680 --> 0:21:22.200
<v Speaker 7>overall percentage of what retailers are achieving, but it's important

0:21:22.240 --> 0:21:25.280
<v Speaker 7>to be present and I think that's what's most notable

0:21:25.320 --> 0:21:26.200
<v Speaker 7>about this announcement.

0:21:26.680 --> 0:21:30.040
<v Speaker 6>What is social spending and how do the numbers differ

0:21:30.160 --> 0:21:35.480
<v Speaker 6>from from normal shopping through Walmart's website or going into

0:21:35.480 --> 0:21:36.719
<v Speaker 6>Walmart's actual stores.

0:21:37.600 --> 0:21:40.160
<v Speaker 7>Yeah, so social commerce is when you're on a platform,

0:21:40.240 --> 0:21:43.240
<v Speaker 7>whether it's on Chat, gpt now, or whether it's on TikTok,

0:21:43.359 --> 0:21:46.560
<v Speaker 7>or whether it's on Facebook or you know, any of

0:21:46.560 --> 0:21:48.760
<v Speaker 7>the social media platforms, and you have the ability to

0:21:48.840 --> 0:21:52.320
<v Speaker 7>add to cart and buy now. That's that's social commerce.

0:21:52.600 --> 0:21:56.280
<v Speaker 7>But it's still a tiny, tiny fraction of the overall

0:21:56.280 --> 0:21:59.280
<v Speaker 7>e commerce that happens for these companies. So while it's

0:21:59.320 --> 0:22:02.760
<v Speaker 7>important in terms of their showing that they're present and

0:22:02.760 --> 0:22:04.960
<v Speaker 7>that they're aware of new technologies, it's not going to

0:22:05.000 --> 0:22:08.040
<v Speaker 7>move the needle with regards to their overall e commerce

0:22:08.040 --> 0:22:09.640
<v Speaker 7>sales or their overall business mix.

0:22:09.720 --> 0:22:13.360
<v Speaker 2>At this point, Jen, we've got a little bit more data,

0:22:13.359 --> 0:22:16.600
<v Speaker 2>a little bit more time, And as it relates to teriffs,

0:22:16.600 --> 0:22:20.400
<v Speaker 2>what's your best guess as to what your package food companies,

0:22:20.400 --> 0:22:24.560
<v Speaker 2>your retailers, how are they kind of segmenting the terraffs

0:22:24.960 --> 0:22:27.120
<v Speaker 2>before maybe passing along something to the consumer.

0:22:28.160 --> 0:22:32.200
<v Speaker 7>Yeah, it's a complicated situation, Paul, And really what's happening

0:22:32.280 --> 0:22:35.199
<v Speaker 7>is you know where they can find alternative sourcing. A

0:22:35.200 --> 0:22:37.760
<v Speaker 7>lot of companies have been trying to do that. There

0:22:37.760 --> 0:22:40.480
<v Speaker 7>are some companies in package food where that's not as easy.

0:22:40.520 --> 0:22:43.119
<v Speaker 7>So I would take McCormick as an example, where a

0:22:43.119 --> 0:22:46.200
<v Speaker 7>lot of spices you can't produce domestically or you can't

0:22:46.240 --> 0:22:49.800
<v Speaker 7>source domestically, and then it becomes a question of how

0:22:49.800 --> 0:22:54.080
<v Speaker 7>do you negotiate with partners? Do you find alternative countries

0:22:54.119 --> 0:22:57.600
<v Speaker 7>of origin that maybe have slightly lower tariff levels? And

0:22:57.640 --> 0:23:00.080
<v Speaker 7>it's also a lot of effort right now is going

0:23:00.119 --> 0:23:03.439
<v Speaker 7>into finding efficiencies that can help offset those costs so

0:23:03.480 --> 0:23:05.280
<v Speaker 7>that they can absorb some of that cost and not

0:23:05.400 --> 0:23:08.359
<v Speaker 7>have to pass it on to consumers. Ultimately, most of

0:23:08.400 --> 0:23:11.560
<v Speaker 7>the companies we're talking to are saying that where needed,

0:23:11.600 --> 0:23:15.280
<v Speaker 7>they will very strategically pass price through, but they're trying

0:23:15.280 --> 0:23:19.440
<v Speaker 7>to avoid a uniform, unilateral price increase just due to tariffs.

0:23:19.600 --> 0:23:21.399
<v Speaker 6>How much of this work has been done what you

0:23:21.560 --> 0:23:24.800
<v Speaker 6>just described, and I guess I wonder how much of

0:23:24.840 --> 0:23:28.000
<v Speaker 6>it will be covered in the earnings calls this quarter.

0:23:28.920 --> 0:23:30.720
<v Speaker 7>I think it will be definitely a topic of the

0:23:30.720 --> 0:23:34.360
<v Speaker 7>earnings calls this quarter. But when we had tariffs back

0:23:34.359 --> 0:23:37.400
<v Speaker 7>in twenty eighteen, a lot of companies started the process

0:23:37.520 --> 0:23:42.400
<v Speaker 7>of identifying other options for sourcing. So there's probably been

0:23:42.400 --> 0:23:45.960
<v Speaker 7>more progress made than people would recognize because it didn't

0:23:46.040 --> 0:23:49.440
<v Speaker 7>just start this year. And so it's been sort of

0:23:49.480 --> 0:23:52.879
<v Speaker 7>a gradual shift, and once they have those plans in place,

0:23:52.960 --> 0:23:56.360
<v Speaker 7>they can sort of accelerate that and then the focus

0:23:56.400 --> 0:23:59.280
<v Speaker 7>really is on efficiencies, and that's where the technology comes

0:23:59.320 --> 0:24:01.919
<v Speaker 7>back into play, where it helps them be better with

0:24:02.040 --> 0:24:06.520
<v Speaker 7>regards to their sourcing, their negotiations, and really in terms

0:24:06.520 --> 0:24:10.560
<v Speaker 7>of understanding what products they actually need to carry and

0:24:10.600 --> 0:24:13.720
<v Speaker 7>which products they could perhaps suspend or discontinue.

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