1 00:00:02,520 --> 00:00:10,440 Speaker 1: Bloomberg Audio Studios, podcasts, radio news. This is a breaking 2 00:00:10,520 --> 00:00:15,440 Speaker 1: news update from Bloomberg. Instant reaction and analysis from our 3 00:00:15,480 --> 00:00:18,439 Speaker 1: three thousand journalists and analysts around the world. 4 00:00:19,440 --> 00:00:21,040 Speaker 2: Just want to get to Apple. Let's get to it. 5 00:00:21,160 --> 00:00:23,880 Speaker 2: First quarter revenue one hundred and forty three point seventy 6 00:00:23,920 --> 00:00:26,439 Speaker 2: six billion, Yes, a big beat. One hundred and thirty 7 00:00:26,440 --> 00:00:28,560 Speaker 2: eight point four billion was what the street was expecting. 8 00:00:28,600 --> 00:00:32,000 Speaker 2: First quarter EPs also a big beat. Two dollars eighty 9 00:00:32,040 --> 00:00:34,279 Speaker 2: four cents a share. The street estimate was for two 10 00:00:34,320 --> 00:00:37,479 Speaker 2: dollars sixty eight cents a share Greater China. They've been 11 00:00:37,520 --> 00:00:42,440 Speaker 2: struggling there. Revenue in Greater China twenty five point fifty 12 00:00:42,440 --> 00:00:45,440 Speaker 2: three billion dollars, folks, That is a beat. Twenty one 13 00:00:45,440 --> 00:00:48,800 Speaker 2: point eighty two billion dollars was what the street was expecting. 14 00:00:49,680 --> 00:00:52,760 Speaker 2: That's a new all time EPs record though overall, and 15 00:00:52,840 --> 00:00:54,600 Speaker 2: the install base now has more than two and a 16 00:00:54,640 --> 00:00:57,880 Speaker 2: half billion active devices. Well, got to say investors like 17 00:00:57,880 --> 00:01:00,960 Speaker 2: in this report. In the Aftermarkett still up about two 18 00:01:00,960 --> 00:01:05,000 Speaker 2: percent here in the postmarket trade. Hey, let's see what 19 00:01:05,280 --> 00:01:09,560 Speaker 2: Bloomberg News Managing editor for Global Tech Consumer Tech thinks 20 00:01:09,600 --> 00:01:12,679 Speaker 2: about this. He is Mark German, knows everything about this company, 21 00:01:12,840 --> 00:01:15,119 Speaker 2: lots of exclusives. This feels pretty good. 22 00:01:16,440 --> 00:01:19,280 Speaker 3: Tim Cook has to keep his job, at least for now. 23 00:01:20,480 --> 00:01:23,880 Speaker 3: This is a massive, massive, massive quarter. This is a 24 00:01:24,000 --> 00:01:28,760 Speaker 3: home run. Their greatest quarter ever by orders of magnitude. 25 00:01:28,840 --> 00:01:33,119 Speaker 3: It's a gigantic beat on overall revenue. China is back. 26 00:01:33,920 --> 00:01:38,200 Speaker 3: You have a big beat on the iPhone in particular. 27 00:01:38,280 --> 00:01:42,240 Speaker 3: Eighty five billion dollar quarter is just insane. The installed 28 00:01:42,240 --> 00:01:44,920 Speaker 3: based two and a half billion. The numbers are just 29 00:01:45,000 --> 00:01:48,080 Speaker 3: beyond excellent. We could ignore the fact that they missed 30 00:01:48,080 --> 00:01:50,400 Speaker 3: on wearables, home and accessories. We can ignore the fact 31 00:01:50,440 --> 00:01:52,680 Speaker 3: they missed on Mac. We could ignore the fact that 32 00:01:52,720 --> 00:01:57,559 Speaker 3: they barely you know, crossed expectations on services. I guess 33 00:01:57,560 --> 00:01:59,640 Speaker 3: none of that matters when the iPhone is selling so well. 34 00:02:00,480 --> 00:02:04,440 Speaker 3: But still there's the big existential question of what's next. 35 00:02:05,320 --> 00:02:08,760 Speaker 3: It's an important question because of AI and Apple absolutely 36 00:02:08,800 --> 00:02:10,880 Speaker 3: needs to figure out what's AI strategy. There needs to 37 00:02:10,880 --> 00:02:14,200 Speaker 3: be an AI reckoning of some sort there. But they 38 00:02:14,320 --> 00:02:18,840 Speaker 3: just bought themselves a very long time with this just 39 00:02:19,120 --> 00:02:20,200 Speaker 3: insanely great quarter. 40 00:02:20,360 --> 00:02:22,720 Speaker 1: So let's talk about a couple of the areas that 41 00:02:23,200 --> 00:02:26,200 Speaker 1: you highlighted there. One is China and Another one is 42 00:02:26,240 --> 00:02:30,720 Speaker 1: the sort of the concerns that people had about memory 43 00:02:30,760 --> 00:02:34,320 Speaker 1: chips in this quarter and the rising prices of memory chips. 44 00:02:34,320 --> 00:02:37,240 Speaker 1: How was Apple able to navigate this so it didn't 45 00:02:37,280 --> 00:02:39,080 Speaker 1: hit its margins like people thought it would. 46 00:02:40,760 --> 00:02:45,639 Speaker 3: They buy components and memory components quarters and months in advance, 47 00:02:45,800 --> 00:02:49,120 Speaker 3: sometimes years in advance. They have these deals struck, so 48 00:02:49,160 --> 00:02:53,360 Speaker 3: they're working off of numbers and pricing and materials here 49 00:02:54,440 --> 00:02:58,720 Speaker 3: that really give them extensive pricing power over competitors. So 50 00:02:59,040 --> 00:03:00,800 Speaker 3: we'll hear more about that on a call today, But 51 00:03:01,120 --> 00:03:02,160 Speaker 3: it seems like they're fine. 52 00:03:02,600 --> 00:03:04,480 Speaker 2: Mark, I love this. I mean, I'm looking at our 53 00:03:04,560 --> 00:03:06,639 Speaker 2: live blog, so you must have like kicked this out 54 00:03:06,680 --> 00:03:08,560 Speaker 2: before you jumped on air with us. But you did 55 00:03:08,639 --> 00:03:12,440 Speaker 2: mention that the significant things on the call. You you've 56 00:03:12,440 --> 00:03:15,400 Speaker 2: already talked about the AI strategy succession. You've kind of 57 00:03:15,400 --> 00:03:17,079 Speaker 2: said maybe that's off the table for now because this 58 00:03:17,200 --> 00:03:19,440 Speaker 2: was such a blowout quarter. You talk about the long 59 00:03:19,520 --> 00:03:21,880 Speaker 2: term viability of the business if it doesn't get its 60 00:03:21,919 --> 00:03:25,440 Speaker 2: AI act together. It's hard to even think about that 61 00:03:25,720 --> 00:03:28,680 Speaker 2: when you see the numbers here and just what a 62 00:03:28,680 --> 00:03:31,400 Speaker 2: big company this is and how significant is I feel 63 00:03:31,440 --> 00:03:33,440 Speaker 2: like in so many different people's lives, like I have 64 00:03:33,480 --> 00:03:35,840 Speaker 2: an Apple household. I think Tim has an Apple household. 65 00:03:37,000 --> 00:03:39,520 Speaker 2: Is that is that really the long term viability if 66 00:03:39,560 --> 00:03:40,960 Speaker 2: they don't get AI together. 67 00:03:40,720 --> 00:03:41,480 Speaker 1: Call me Tim Apple. 68 00:03:41,520 --> 00:03:44,240 Speaker 2: In fact they do, that's. 69 00:03:43,720 --> 00:03:47,360 Speaker 3: Yes, I said long term right and the talking really 70 00:03:47,400 --> 00:03:52,800 Speaker 3: and walking really long? Okay, uh, the little, the little, 71 00:03:53,080 --> 00:03:55,320 Speaker 3: the really long term here right, Like, at some point 72 00:03:55,600 --> 00:03:58,200 Speaker 3: there is going to be a need to fulfill these 73 00:03:58,240 --> 00:04:00,760 Speaker 3: AI desires and you know they're going to have to 74 00:04:00,800 --> 00:04:01,760 Speaker 3: figure that out well. 75 00:04:01,760 --> 00:04:03,960 Speaker 2: Onor ag Ranov our BI team. He talked with Tim 76 00:04:03,960 --> 00:04:05,920 Speaker 2: and I just moments ago, and he talked about, you 77 00:04:05,960 --> 00:04:08,560 Speaker 2: know how they're working with Google when it comes to AI, 78 00:04:08,960 --> 00:04:11,880 Speaker 2: relying on them right now for their models, and so 79 00:04:11,920 --> 00:04:13,920 Speaker 2: they're not doing the big AI spend. That makes sense 80 00:04:13,960 --> 00:04:16,160 Speaker 2: for now too. So do you agree that that's kind 81 00:04:16,160 --> 00:04:18,680 Speaker 2: of a smart strategy now and kind of waiting it 82 00:04:18,680 --> 00:04:20,600 Speaker 2: out a little bit, But at some point they've got 83 00:04:20,640 --> 00:04:21,560 Speaker 2: to kind of do their own thing. 84 00:04:21,880 --> 00:04:25,400 Speaker 3: It's not that they're waiting it out. It's that they 85 00:04:25,400 --> 00:04:28,039 Speaker 3: have no choice, They have nothing internal. So it's not 86 00:04:28,080 --> 00:04:29,919 Speaker 3: that they're waiting it out, it's that they need to 87 00:04:30,000 --> 00:04:32,479 Speaker 3: do it. And so they're partnering with the best partner 88 00:04:32,520 --> 00:04:34,720 Speaker 3: they can that's going to offer them the best pricing power, 89 00:04:35,000 --> 00:04:37,479 Speaker 3: which for now is Google. They initially wanted to work 90 00:04:37,520 --> 00:04:40,360 Speaker 3: with Anthropic, but from a pricing standpoint, that didn't work out. 91 00:04:40,800 --> 00:04:43,080 Speaker 3: They couldn't work with open Ai because they're, you know, 92 00:04:43,400 --> 00:04:46,920 Speaker 3: hardcore competitors at this point. So Google is all who 93 00:04:47,000 --> 00:04:49,520 Speaker 3: was left. And obviously the judge didn't break up the 94 00:04:49,560 --> 00:04:52,480 Speaker 3: search deal there, so it made sense and it'll aligned 95 00:04:52,480 --> 00:04:53,400 Speaker 3: pretty nicely for them. 96 00:04:53,600 --> 00:04:56,240 Speaker 1: Okay, do we know yet how Apple was able to 97 00:04:56,240 --> 00:04:59,640 Speaker 1: beat expectations in China once again for the first quarter 98 00:04:59,720 --> 00:05:01,840 Speaker 1: the most recent quarter, Greater China revenue came in at 99 00:05:01,839 --> 00:05:04,240 Speaker 1: twenty five point five to three billion dollars. Twenty one 100 00:05:04,279 --> 00:05:07,040 Speaker 1: point eight two was the estimate. You said it minutes ago. 101 00:05:07,640 --> 00:05:09,680 Speaker 1: It is back in China. You're holding up an iPhone 102 00:05:09,720 --> 00:05:10,719 Speaker 1: right now. That's what they did. 103 00:05:11,440 --> 00:05:14,000 Speaker 3: I'm answering your question. I'm answering your question. 104 00:05:14,160 --> 00:05:16,440 Speaker 1: It was the iPhone seven color orange. Oh, it's the 105 00:05:16,440 --> 00:05:17,960 Speaker 1: color orange. It's that easy. 106 00:05:18,000 --> 00:05:23,160 Speaker 3: It is the Promax. No, it's design. People buy the 107 00:05:23,160 --> 00:05:25,440 Speaker 3: new designs. This is the first new design in half 108 00:05:25,440 --> 00:05:28,359 Speaker 3: a decade. It got it done. That's why you do 109 00:05:28,440 --> 00:05:31,240 Speaker 3: new designs because you're trying to bring in new customers, 110 00:05:31,360 --> 00:05:33,120 Speaker 3: why does for upgrades? And but that's the way to 111 00:05:33,120 --> 00:05:33,400 Speaker 3: do it. 112 00:05:33,680 --> 00:05:34,480 Speaker 1: Didn't They know that? 113 00:05:35,440 --> 00:05:37,080 Speaker 3: Of course they know that, But it takes time to 114 00:05:37,080 --> 00:05:39,080 Speaker 3: do these new designs and you kind of want to 115 00:05:39,080 --> 00:05:41,240 Speaker 3: get it right. And then you can't do it too 116 00:05:41,240 --> 00:05:44,200 Speaker 3: often because if you do it too often, it doesn't 117 00:05:44,200 --> 00:05:46,640 Speaker 3: have the power that it has if you do it 118 00:05:46,680 --> 00:05:47,680 Speaker 3: only every so often. 119 00:05:47,920 --> 00:05:49,840 Speaker 2: Hey, I want to roll into this a story you've 120 00:05:49,839 --> 00:05:52,640 Speaker 2: got on the Bloomberg that you put out today, and 121 00:05:52,680 --> 00:05:55,279 Speaker 2: this has to do with Apple buying the Israeli AI 122 00:05:55,480 --> 00:06:04,120 Speaker 2: startup that interprets facial movement QAI. Is this important? 123 00:06:04,440 --> 00:06:06,880 Speaker 3: I think it's going to enable some features for future 124 00:06:06,920 --> 00:06:09,640 Speaker 3: air pods and smart glasses and mixed reality headsets and 125 00:06:09,640 --> 00:06:13,760 Speaker 3: all that, but it's not fundamental to the overall AI strategy, 126 00:06:14,040 --> 00:06:16,719 Speaker 3: which I think they're still trying to figure out. Also, 127 00:06:17,000 --> 00:06:18,560 Speaker 3: just one piece of the puzzle, Okay. 128 00:06:18,640 --> 00:06:21,679 Speaker 1: Mark. Another story that you reported on this week, Apple's 129 00:06:21,720 --> 00:06:25,680 Speaker 1: Tim Cook calls for a de escalation after Alex Pretti's 130 00:06:25,720 --> 00:06:30,560 Speaker 1: shooting in Minneapolis. There's this thread that Tim Cook is 131 00:06:30,600 --> 00:06:33,640 Speaker 1: trying to a needle that Tim Cook is trying to thread. 132 00:06:34,240 --> 00:06:36,000 Speaker 1: He was at the White House on Saturday, and to 133 00:06:36,000 --> 00:06:36,280 Speaker 1: do a. 134 00:06:36,279 --> 00:06:39,360 Speaker 3: Very good job. Why not the needle. Well, I think 135 00:06:39,400 --> 00:06:44,840 Speaker 3: his statement was kind of worthless in some respects. I 136 00:06:44,920 --> 00:06:47,279 Speaker 3: think that he's spent. I don't know if it's at 137 00:06:47,279 --> 00:06:50,559 Speaker 3: this statement talking about how the president, the one who's 138 00:06:50,600 --> 00:06:54,040 Speaker 3: overseeing the policies that led to the situation of Minneapolis, 139 00:06:54,839 --> 00:06:57,560 Speaker 3: has his ears wide open to listen to feedback. I mean, 140 00:06:57,600 --> 00:07:00,960 Speaker 3: I'm not sure that's what his employees, who are sort 141 00:07:00,960 --> 00:07:04,240 Speaker 3: of revolting internally about this, we're looking for. I think 142 00:07:04,279 --> 00:07:06,240 Speaker 3: they were looking for Tim Cook to take some sort 143 00:07:06,279 --> 00:07:10,040 Speaker 3: of stand here, and he really didn't. You know. From 144 00:07:10,040 --> 00:07:14,120 Speaker 3: his perspective is he's scared to upset Trump and get 145 00:07:14,280 --> 00:07:17,960 Speaker 3: tariffs and other policies slapped onto Apple's business. So you'll 146 00:07:17,960 --> 00:07:20,760 Speaker 3: see him continue to do what he's doing, because this 147 00:07:20,920 --> 00:07:23,400 Speaker 3: is not about taking a stand at this point for him, 148 00:07:23,480 --> 00:07:27,320 Speaker 3: this is about protecting the underlying business, and the results 149 00:07:27,360 --> 00:07:30,080 Speaker 3: speak from themselves. Underlying business seems pretty well protected. 150 00:07:30,200 --> 00:07:32,640 Speaker 2: Great stuff as always, and we'll be looking for your reporting. 151 00:07:33,280 --> 00:07:36,680 Speaker 2: He is Mark URMs, Thank you, Mark, Managing editor for 152 00:07:36,720 --> 00:07:40,000 Speaker 2: Global Consumer Tech for Bloomberg News. Out there out there 153 00:07:40,040 --> 00:07:41,440 Speaker 2: on the West Coast, well, let's. 154 00:07:41,280 --> 00:07:43,840 Speaker 1: Bringing Ed Ludlow. He's the coast of Bloomberg Tech on 155 00:07:43,840 --> 00:07:46,840 Speaker 1: Bloomberg TV. He joins us from our San Francisco bureau. 156 00:07:47,120 --> 00:07:50,600 Speaker 1: Ed the story from Mark German is out sales trouncing 157 00:07:50,680 --> 00:07:54,640 Speaker 1: estimates after iPhone fuels record quarter. Tim Cook called the 158 00:07:54,640 --> 00:07:59,280 Speaker 1: demand quote unprecedented. Is this all about the iPhone doing 159 00:07:59,320 --> 00:07:59,960 Speaker 1: well around the world? 160 00:08:00,080 --> 00:08:03,400 Speaker 4: Old? Yeah, all about the iPhone And in some ways 161 00:08:03,440 --> 00:08:06,000 Speaker 4: it's like an issue of chronology and timing, right. Think 162 00:08:06,000 --> 00:08:09,920 Speaker 4: about when Apple announces the iPhone seventeen generation and we're 163 00:08:09,960 --> 00:08:12,880 Speaker 4: all there and Cooper Tino for it, and then it 164 00:08:12,920 --> 00:08:15,520 Speaker 4: goes on sale and you have the holiday quarter, so 165 00:08:15,800 --> 00:08:18,040 Speaker 4: you know, actually it goes a little bit beyond that. Yeah, 166 00:08:18,080 --> 00:08:20,800 Speaker 4: you know, this is where the Bloomberg terminal comes in useful. 167 00:08:21,160 --> 00:08:23,080 Speaker 4: So that is a big beat. You can just see 168 00:08:23,080 --> 00:08:25,760 Speaker 4: it looking at the headline on a dollar basis. But 169 00:08:25,840 --> 00:08:29,840 Speaker 4: not only is it nine percent above consensus even the 170 00:08:29,880 --> 00:08:32,079 Speaker 4: top end of the most bullish ranges on how this 171 00:08:32,160 --> 00:08:35,800 Speaker 4: iPhone would do, we're only about eighty one billion dollars. 172 00:08:36,240 --> 00:08:38,680 Speaker 4: I think it came in above eighty five billion dollars. 173 00:08:39,000 --> 00:08:41,960 Speaker 4: So they've done something. Either the phone has got traction 174 00:08:42,880 --> 00:08:45,080 Speaker 4: or they've done something smart with the timing of it 175 00:08:45,280 --> 00:08:48,280 Speaker 4: and it's sold well. The bit that's missing, of course, 176 00:08:48,360 --> 00:08:51,280 Speaker 4: is that that commentary does not have anything specific to 177 00:08:51,280 --> 00:08:54,120 Speaker 4: do with Greater China. We know the numbers in Greater 178 00:08:54,240 --> 00:08:57,040 Speaker 4: China are really good, but how did this iPhone do there? 179 00:08:58,480 --> 00:09:01,480 Speaker 2: Yeah, like, is it just whoa just a good quarter 180 00:09:01,600 --> 00:09:04,160 Speaker 2: or do was it luck or was it really strategy? 181 00:09:04,280 --> 00:09:05,440 Speaker 2: Right of understanding. 182 00:09:06,200 --> 00:09:09,640 Speaker 4: I'm super cautious because sometimes we've relied on third party 183 00:09:09,720 --> 00:09:12,640 Speaker 4: data like you. I won't name it, it would be 184 00:09:12,679 --> 00:09:14,880 Speaker 4: a bit unfair, but there are various third party data 185 00:09:14,920 --> 00:09:18,280 Speaker 4: sets that say, oh, no, Apple's doing really bad. 186 00:09:19,760 --> 00:09:24,200 Speaker 1: You're talking about it's okay, okay, I'll. 187 00:09:24,120 --> 00:09:26,640 Speaker 4: Stick to my guns and you know, and then Apple 188 00:09:26,679 --> 00:09:29,640 Speaker 4: comes around with earnings and the opposite has been true 189 00:09:29,679 --> 00:09:33,120 Speaker 4: on more than one occasion. But this occasion, like the 190 00:09:33,120 --> 00:09:36,640 Speaker 4: third party data that this sort of incremental and anecdote 191 00:09:36,720 --> 00:09:39,960 Speaker 4: of people queuing up for the iPhone seventeen in all markets, 192 00:09:39,960 --> 00:09:43,120 Speaker 4: but like Greater China, it was kind of there. So 193 00:09:43,120 --> 00:09:45,640 Speaker 4: so that's interesting. Where else do you want to go? 194 00:09:45,679 --> 00:09:46,960 Speaker 1: I mean this, you know, this is Apple. 195 00:09:47,040 --> 00:09:49,760 Speaker 4: There's anything we want to go to AI? Because yes, 196 00:09:49,880 --> 00:09:51,280 Speaker 4: you want to ask me about the thing that they 197 00:09:51,280 --> 00:09:52,280 Speaker 4: have nothing to say about. 198 00:09:52,520 --> 00:09:55,840 Speaker 1: WHOA sure every analyst is really pointed to that. I mean, 199 00:09:55,880 --> 00:09:58,480 Speaker 1: we can we can talk about the relationship that Apple 200 00:09:58,520 --> 00:10:00,480 Speaker 1: has with with Google and for gem and we could 201 00:10:00,480 --> 00:10:03,240 Speaker 1: talk about all the money going to Open AI potentially 202 00:10:03,280 --> 00:10:06,880 Speaker 1: from Amazon and other companies, about a potential one hundred 203 00:10:06,920 --> 00:10:10,360 Speaker 1: billion dollar fundraising around We could talk about Apple relying 204 00:10:10,400 --> 00:10:13,680 Speaker 1: on third parties rather than building its own Is there 205 00:10:14,040 --> 00:10:15,200 Speaker 1: a risk in doing that? 206 00:10:16,640 --> 00:10:18,440 Speaker 4: I go back to basics, and you know, I kind 207 00:10:18,480 --> 00:10:21,599 Speaker 4: of rely on Bloomberg's Mark Guman, who is one of 208 00:10:21,640 --> 00:10:24,559 Speaker 4: the world's leading journalists when it comes to covering not 209 00:10:24,600 --> 00:10:28,320 Speaker 4: just Apple but consumer electronics. And in the context of 210 00:10:28,320 --> 00:10:31,560 Speaker 4: this earnings print, what he's written is probably true that 211 00:10:31,679 --> 00:10:36,280 Speaker 4: Apple has done enough to mask over or allay the 212 00:10:36,360 --> 00:10:39,520 Speaker 4: concerns that investors have about a lack of progress in 213 00:10:39,600 --> 00:10:43,040 Speaker 4: AI as a product. You know, the reporting's quite clear, 214 00:10:43,480 --> 00:10:45,880 Speaker 4: and it's been announced now officially, right that at least 215 00:10:45,880 --> 00:10:50,520 Speaker 4: on the interim, Apple's AI generation of Siri will be 216 00:10:50,600 --> 00:10:53,920 Speaker 4: underpin underpinned by Gemini. And Mark's reported a lot about 217 00:10:53,920 --> 00:10:57,520 Speaker 4: the financials around that. Right, it's a one billion perannum agreement. 218 00:10:58,400 --> 00:11:00,920 Speaker 4: We don't. We don't and you won't get this sort 219 00:11:00,960 --> 00:11:03,480 Speaker 4: of announcement like here it is, here's the date it's coming, 220 00:11:03,600 --> 00:11:06,680 Speaker 4: and this is what it can do until it's here. 221 00:11:06,880 --> 00:11:08,559 Speaker 4: You know, that's not how Apple operates. 222 00:11:10,920 --> 00:11:15,680 Speaker 2: Yeah, it's just you know, I mean it's pretty like 223 00:11:16,080 --> 00:11:17,520 Speaker 2: like where do you go? Where do you go? 224 00:11:18,840 --> 00:11:19,080 Speaker 3: You know? 225 00:11:19,240 --> 00:11:21,640 Speaker 2: Here we are looking. I mean the stock isn't up 226 00:11:21,720 --> 00:11:23,920 Speaker 2: as much as it was earlier. We were talking about, 227 00:11:23,960 --> 00:11:26,000 Speaker 2: you know, more than a two percent gain. I think 228 00:11:26,000 --> 00:11:28,679 Speaker 2: at its highs here in the aftermarket, it's just up 229 00:11:28,679 --> 00:11:31,520 Speaker 2: about three quarters of one percentage point. What is it 230 00:11:31,559 --> 00:11:34,880 Speaker 2: that they need to do? Maybe on the call? Is 231 00:11:34,880 --> 00:11:37,800 Speaker 2: it ai? Is it that this is sustainable, this is 232 00:11:37,840 --> 00:11:41,040 Speaker 2: a strategy, this is you know, we figured out China. 233 00:11:40,920 --> 00:11:45,360 Speaker 4: Like, what is it? Well? You know that I don't 234 00:11:45,360 --> 00:11:47,400 Speaker 4: forgive me because I was blogging, I didn't hear what 235 00:11:47,400 --> 00:11:50,520 Speaker 4: you guys were talking about just before. But in this 236 00:11:50,760 --> 00:11:54,160 Speaker 4: very limited earnings release and statement, you guys maybe you 237 00:11:54,200 --> 00:11:55,800 Speaker 4: went over the risk factors and forward looking. 238 00:11:55,920 --> 00:11:58,040 Speaker 1: Yeah, we talked about that. We talked about that, you know, 239 00:11:58,080 --> 00:12:00,360 Speaker 1: I talked about how you started pointing that out back 240 00:12:00,400 --> 00:12:01,680 Speaker 1: in May of last year. 241 00:12:02,520 --> 00:12:04,319 Speaker 4: In May of last year, I was sat next to 242 00:12:04,360 --> 00:12:06,560 Speaker 4: the you two at New York studio, do you remember, 243 00:12:06,600 --> 00:12:08,360 Speaker 4: and we were like, oh, that's interesting, and they've never 244 00:12:08,400 --> 00:12:09,000 Speaker 4: said that before. 245 00:12:09,280 --> 00:12:12,720 Speaker 1: But that was only your first report post Liberation Day, right. 246 00:12:13,080 --> 00:12:15,600 Speaker 4: The only observation I'll make in line with that is 247 00:12:15,640 --> 00:12:19,200 Speaker 4: that this release also says nothing about the environment for 248 00:12:19,280 --> 00:12:23,679 Speaker 4: memory chips. And you know, like memory chip prices are 249 00:12:23,760 --> 00:12:24,960 Speaker 4: very high. 250 00:12:24,640 --> 00:12:26,600 Speaker 2: But their margin was so good, right. 251 00:12:26,800 --> 00:12:29,559 Speaker 4: And their margins were pretty good, and there's a scarcity, 252 00:12:29,640 --> 00:12:32,440 Speaker 4: and that the principal difference is like this. This is 253 00:12:32,440 --> 00:12:34,720 Speaker 4: why it's so fun to cover hardware companies. And it's 254 00:12:34,760 --> 00:12:37,240 Speaker 4: a privilege to be a technology journalist when you get 255 00:12:37,280 --> 00:12:40,199 Speaker 4: access to all these companies and speak to the CEOs. 256 00:12:40,679 --> 00:12:43,480 Speaker 4: If you're a very big company, you have leverage with 257 00:12:43,559 --> 00:12:46,439 Speaker 4: your supply base. If a supplier has to choose, I've 258 00:12:46,480 --> 00:12:48,720 Speaker 4: got this number of things and I can only send 259 00:12:48,760 --> 00:12:50,400 Speaker 4: them here, or I can send them there, or I 260 00:12:50,400 --> 00:12:53,560 Speaker 4: can split. It helps to be Apple, is what I'm saying. 261 00:12:53,800 --> 00:12:56,720 Speaker 4: And there are companies that I've covered whose CEOs you know, 262 00:12:56,760 --> 00:12:59,640 Speaker 4: will privately just agonize over how difficult it is to 263 00:12:59,640 --> 00:13:02,200 Speaker 4: convince supplies to give them the things they need. So 264 00:13:02,400 --> 00:13:04,160 Speaker 4: on the call that will come up. You know, the 265 00:13:04,280 --> 00:13:06,000 Speaker 4: cell sider likely to ask about it. 266 00:13:06,360 --> 00:13:09,280 Speaker 1: But you know, there are high prices, and then there's 267 00:13:09,320 --> 00:13:11,800 Speaker 1: Apple dealing with high prices. And when I asked Mark 268 00:13:11,880 --> 00:13:14,840 Speaker 1: this question about how they were able to successfully navigate 269 00:13:14,840 --> 00:13:18,160 Speaker 1: these higher memory prices, he said, well, one they're Apple, 270 00:13:18,200 --> 00:13:20,800 Speaker 1: and two they buy so far in advance, and they 271 00:13:20,840 --> 00:13:23,480 Speaker 1: buy the components too that go in, so at a 272 00:13:23,480 --> 00:13:26,000 Speaker 1: certain point ed it'll hit them. 273 00:13:26,080 --> 00:13:26,360 Speaker 2: Right. 274 00:13:27,600 --> 00:13:33,960 Speaker 4: Well, it's not just that the memory prices are high. 275 00:13:34,600 --> 00:13:37,839 Speaker 4: The reason that memory prices are high is that historically 276 00:13:37,880 --> 00:13:42,920 Speaker 4: memory dram and and flash memory is a very cyclical 277 00:13:43,080 --> 00:13:45,760 Speaker 4: up and down business. Boom and bust. You know, that's 278 00:13:45,760 --> 00:13:47,679 Speaker 4: what I and King would say, boom and bust in 279 00:13:47,840 --> 00:13:52,160 Speaker 4: King leads are semiconductive coverages right at Apploomberg. And it 280 00:13:52,280 --> 00:13:55,600 Speaker 4: is correct that Apple supply chain teams are its secret source. 281 00:13:55,640 --> 00:13:57,319 Speaker 4: You know, that was Tim Cook's whole thing. He was 282 00:13:57,400 --> 00:14:00,760 Speaker 4: coo like, that's what he was good at. But the 283 00:14:00,840 --> 00:14:04,199 Speaker 4: reason prices are high is because of scarcity of availability, 284 00:14:04,840 --> 00:14:08,000 Speaker 4: you know, because there is such demand for equivalent chips 285 00:14:08,040 --> 00:14:11,040 Speaker 4: that are going into data centers and so like Mark's 286 00:14:11,080 --> 00:14:13,960 Speaker 4: answer is appropriate. Apple has leverage and the ability of 287 00:14:14,040 --> 00:14:17,480 Speaker 4: scale to say like, Okay, we have got ahead of this, 288 00:14:17,960 --> 00:14:20,280 Speaker 4: and one would imagine that their supply chain team is 289 00:14:20,360 --> 00:14:23,920 Speaker 4: sophisticated enough to have foreseen some of the things that 290 00:14:23,920 --> 00:14:26,120 Speaker 4: we're now experiencing in that market. 291 00:14:26,440 --> 00:14:30,480 Speaker 1: So the first thing Mark said to us, I no, no, 292 00:14:30,560 --> 00:14:33,440 Speaker 1: you were blogging ed and you were looking at the results. 293 00:14:34,440 --> 00:14:37,200 Speaker 1: Was Tim Cook just bought himself time? Tim Cook gets 294 00:14:37,240 --> 00:14:40,360 Speaker 1: to keep his job. I mean, there's been a lot 295 00:14:40,360 --> 00:14:42,760 Speaker 1: of questions about succession. Mark says, That's one of two 296 00:14:42,840 --> 00:14:44,560 Speaker 1: questions he would ask on the call. The other would 297 00:14:44,560 --> 00:14:49,200 Speaker 1: be about AI in your view, was his job not 298 00:14:49,640 --> 00:14:53,000 Speaker 1: at risk? But you know there are questions about who 299 00:14:53,080 --> 00:14:54,680 Speaker 1: leads this company after Tim Cook. 300 00:14:56,760 --> 00:15:03,840 Speaker 4: I am not Bloomberg's Mark g What right is that? 301 00:15:04,680 --> 00:15:08,400 Speaker 4: When Mark did that recent reporting and it's been it's 302 00:15:08,440 --> 00:15:12,280 Speaker 4: been over a period of time about which executives are 303 00:15:12,320 --> 00:15:15,840 Speaker 4: now more at the forefront of Apple's future, he was 304 00:15:15,920 --> 00:15:19,680 Speaker 4: crystal clear in that reporting that there is no suggestion 305 00:15:20,840 --> 00:15:24,920 Speaker 4: that Tim Cook being replaced or stepping down or retiring 306 00:15:25,040 --> 00:15:28,360 Speaker 4: is imminent. You know that that that this was a 307 00:15:28,400 --> 00:15:32,320 Speaker 4: longer term thing. What I would reflect on is the 308 00:15:32,320 --> 00:15:35,160 Speaker 4: conversations that I have with people in industry and those 309 00:15:35,200 --> 00:15:37,640 Speaker 4: that come on the show and talk about it is 310 00:15:38,120 --> 00:15:42,000 Speaker 4: you know, Tim cook is is the operator that many 311 00:15:42,040 --> 00:15:45,640 Speaker 4: people would want. In an environment like this where we 312 00:15:45,720 --> 00:15:50,200 Speaker 4: still have trade and tariff considerations, the movement of goods 313 00:15:50,240 --> 00:15:53,000 Speaker 4: between borders from point A to point B is quite difficult. 314 00:15:53,960 --> 00:15:57,200 Speaker 4: And as we just talked about, you know, like specifically 315 00:15:57,240 --> 00:16:00,640 Speaker 4: memory pricing, that's within his you know, his his range. 316 00:16:00,680 --> 00:16:02,680 Speaker 4: This is not me speaking, This is how people would 317 00:16:02,680 --> 00:16:05,920 Speaker 4: relay it to me. Mark when he goes on air 318 00:16:05,960 --> 00:16:07,520 Speaker 4: and when he writes, and again I'm not speaking on 319 00:16:07,560 --> 00:16:09,680 Speaker 4: his behalf. He would talk a lot more about the 320 00:16:09,720 --> 00:16:13,920 Speaker 4: product you know, fresh products, reiterated and renewed products, in 321 00:16:13,960 --> 00:16:17,520 Speaker 4: the product pipeline for the future. And right now, I 322 00:16:17,560 --> 00:16:20,160 Speaker 4: don't know that people are necessarily so worried about that, 323 00:16:20,480 --> 00:16:22,680 Speaker 4: at least in my world. They are worried about when 324 00:16:22,720 --> 00:16:24,640 Speaker 4: they're going to get the software bit right with AI. 325 00:16:25,160 --> 00:16:27,280 Speaker 2: You know, it's interesting, you say, AI. It's something we 326 00:16:27,520 --> 00:16:30,720 Speaker 2: talked about just briefly with Mark German. It's a story 327 00:16:30,760 --> 00:16:33,480 Speaker 2: that he put out Apple bys Israeli AI startup that 328 00:16:33,560 --> 00:16:38,120 Speaker 2: interprets facial movements. He's like, you know, interesting will help 329 00:16:38,160 --> 00:16:40,960 Speaker 2: in terms of I guess product development, but not necessarily 330 00:16:42,280 --> 00:16:43,360 Speaker 2: a big big deal. 331 00:16:43,880 --> 00:16:45,520 Speaker 1: So Ed, we have one time for one more question, 332 00:16:45,560 --> 00:16:47,760 Speaker 1: and we'd be really remiss if we didn't ask you 333 00:16:47,760 --> 00:16:50,280 Speaker 1: your view on AMAZ. This news come in just late 334 00:16:50,320 --> 00:16:52,880 Speaker 1: in the day, switching gears a little bit still on Ai, 335 00:16:52,920 --> 00:16:56,280 Speaker 1: Amazon talk and talks to invest fifty billion dollars and 336 00:16:56,440 --> 00:16:59,480 Speaker 1: open Ai expand tizzed this could be part of a 337 00:16:59,560 --> 00:17:05,080 Speaker 1: one high hundred billion dollar funding round, which would value 338 00:17:05,560 --> 00:17:08,800 Speaker 1: open Ai at more than eight hundred billion dollars. When 339 00:17:08,840 --> 00:17:11,479 Speaker 1: we're talking about a funding round of one hundred billion dollars, 340 00:17:11,520 --> 00:17:15,639 Speaker 1: I mean we're talking about just the massive, massive scale. 341 00:17:16,280 --> 00:17:19,320 Speaker 1: What does it mean that that Amazon could invest this 342 00:17:19,440 --> 00:17:19,960 Speaker 1: much money. 343 00:17:21,000 --> 00:17:24,520 Speaker 4: Well, Amazon probably can invest that much money. You know. 344 00:17:24,680 --> 00:17:27,520 Speaker 4: What we've seen is most of the hyperscalers that were 345 00:17:27,520 --> 00:17:31,600 Speaker 4: wedded to one player have diversified, and Thropic and Microsoft 346 00:17:31,880 --> 00:17:35,520 Speaker 4: deepened their interaction. And Thropic was very heavily aligned with Amazon. 347 00:17:36,119 --> 00:17:39,440 Speaker 4: Google and Anthropic have very heavily aligned and propic relies 348 00:17:39,480 --> 00:17:43,440 Speaker 4: on TPUs. Amazon from a software perspective, has tried to 349 00:17:43,480 --> 00:17:46,000 Speaker 4: accommodate all the players on its Bedrock platform, which is 350 00:17:46,000 --> 00:17:49,560 Speaker 4: basically a workplace where you can either train or build 351 00:17:49,600 --> 00:17:52,880 Speaker 4: on top of existing models. So the financials are there, 352 00:17:52,920 --> 00:17:55,000 Speaker 4: like if you have a if people are watching that 353 00:17:55,080 --> 00:17:57,960 Speaker 4: are investors in those companies, phone me explain the dilution, 354 00:17:58,080 --> 00:18:03,240 Speaker 4: to me, explain the post and pre evaluation. But open 355 00:18:03,280 --> 00:18:06,840 Speaker 4: ai needs capital. It is coming from multiple places apparently, 356 00:18:07,760 --> 00:18:10,639 Speaker 4: and one would imagine based on the reporting that's been 357 00:18:10,680 --> 00:18:14,159 Speaker 4: done by Bloomberg and others, this is a big, large 358 00:18:14,200 --> 00:18:17,119 Speaker 4: anchor round before a future I PO as well of 359 00:18:17,160 --> 00:18:18,879 Speaker 4: some part of the open ai entity. 360 00:18:19,040 --> 00:18:21,879 Speaker 1: The scale is just otherworldly, the amounts of money that 361 00:18:21,880 --> 00:18:22,880 Speaker 1: we're talking about right now,