WEBVTT - China May Exempt Some US Goods From Tariffs as Costs Rise 

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<v Speaker 1>Bloomberg Audio Studios, podcasts, radio news. You're listening to the

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<v Speaker 2>The latest news from China is the Chinese government reportedly

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<v Speaker 2>considering the suspending its one hundred and twenty five percent

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<v Speaker 2>tariff on some US imports like medical equipment, industrial chemicals

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<v Speaker 2>like ethane.

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<v Speaker 3>So is this the.

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<v Speaker 2>First step towards actually coming up with some kind of deal.

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<v Speaker 2>Shawn don and Is, Bloomberg News senior economics writer joins

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<v Speaker 2>us now Sean is it.

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<v Speaker 4>I think what we're seeing here is some of the

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<v Speaker 4>same things that we've seen from the Trump administration so far,

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<v Speaker 4>and that is giving exceptions to the tariffs on imports

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<v Speaker 4>for kind of key things that the economy needs.

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<v Speaker 3>Right.

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<v Speaker 4>These are key inputs that Chinese people, are, Chinese companies

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<v Speaker 4>rely on from overseas. I see this not so much

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<v Speaker 4>as a as an accommodation aimed at Trump or at

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<v Speaker 4>the US terraffs, or at setting the state for negotiations,

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<v Speaker 4>more kind of shoring up the domestic constituencies and kind

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<v Speaker 4>of getting ready potentially for a more protracted trade war.

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<v Speaker 5>Sean, is this the type of news cycle we should

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<v Speaker 5>get customed to, which is country by country by country,

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<v Speaker 5>bilateral back and forth, press conferences, tweets about what we

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<v Speaker 5>might do, what we may not do. Is that how

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<v Speaker 5>we're going to go or is there going to be

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<v Speaker 5>something more I don't know, unified pronounced.

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<v Speaker 4>Look, I think for now we are really in this

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<v Speaker 4>kind of land of trying to figure out what's coming

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<v Speaker 4>down the pike, right, and that is in terms of

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<v Speaker 4>the impact of tariffs, and you see that in kind

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<v Speaker 4>of corporate earnings, people talking about a future impact right

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<v Speaker 4>as opposed to what has happened in quarters past. It's

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<v Speaker 4>all about the outlook ahead. And I think the same

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<v Speaker 4>apply to the economy. Now we'll get next week the

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<v Speaker 4>first take on US GDP numbers. That will give us

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<v Speaker 4>some indication of what happened in the first quarter, but

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<v Speaker 4>that really takes us, you know, through the end of March,

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<v Speaker 4>and that's before these these worst tariffs or the higher

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<v Speaker 4>tariffs that President Trump unveiled on April tecond come into play, right,

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<v Speaker 4>and we're only going to see those effects filtering through

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<v Speaker 4>the economy in the months to come. So in the meantime,

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<v Speaker 4>we get lots of kind of dueling narratives, if you will,

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<v Speaker 4>on what's coming up and whether we're getting closer to

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<v Speaker 4>our deal or not.

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<v Speaker 2>Here's a really basic question for you. Are China and

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<v Speaker 2>US administrators actually talking to each other about trade?

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<v Speaker 3>Well?

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<v Speaker 4>Look, I mean that's the huge question, and we don't

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<v Speaker 4>know the answer to that, right because it depends on

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<v Speaker 4>which side you believe. The US says they're talking, the

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<v Speaker 4>Chinese say they're not. And meanwhile, you know, we have

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<v Speaker 4>these tariffs that remain in place with a few exceptions.

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<v Speaker 4>We've also, you know, heard from the President again this

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<v Speaker 4>morning that you know, maybe a deal with Japan is close.

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<v Speaker 4>We've heard more cautious noises out of the Japanese side.

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<v Speaker 4>We had heard that perhaps a deal with India was

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<v Speaker 4>close this week. Well, what we got instead was an

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<v Speaker 4>announcement of a kind of framework for talks, right for

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<v Speaker 4>for negotiations. You know, I thought the most instructive comment

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<v Speaker 4>of the week came from Scott Bessant, the Treasury Secretary,

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<v Speaker 4>at this closed door JP Morgan meeting on Monday, where

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<v Speaker 4>which really caused the markets to pop when he started

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<v Speaker 4>talking about the need for a de escalation. But the

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<v Speaker 4>other thing he said there was that it's going to

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<v Speaker 4>be a long slog, and that's the word that he

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<v Speaker 4>used to a deal. It could take two to three

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<v Speaker 4>years to reach a deal between the US and China.

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<v Speaker 5>All Right, Sean, Let's say I'm China or Japan or

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<v Speaker 5>France or whomever, and I want to strike a deal.

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<v Speaker 5>Who do I call? Do I call Howard Ludnik, Secretary Commerce?

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<v Speaker 5>Do I call mister Benett? Do I call the President?

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<v Speaker 5>Who do I call?

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<v Speaker 3>Look?

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<v Speaker 4>I think at this point you try to call everyone,

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<v Speaker 4>but maybe the answer is you don't call anyone because

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<v Speaker 4>you just wait. And I think we've seen this week,

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<v Speaker 4>really how the markets are affecting the decision making in

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<v Speaker 4>Washington and inside the Trump administration, and how the US

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<v Speaker 4>in some ways may be negotiating with itself before it

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<v Speaker 4>really sits down and negotiates with the rest of the world.

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<v Speaker 2>All right, thanks so much, Tommy, really appreciate it, Sean

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<v Speaker 2>donn and he covers trade and economics right here on

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<v Speaker 2>Bloomberg Television.

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<v Speaker 1>You're listening to the Bloomberg Intelligence Podcast. Catch us Live

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<v Speaker 5>University of Michigan senment data came out better than expected.

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<v Speaker 5>Just looking at the headline number, fifty two point two

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<v Speaker 5>versus fifty point five was the consensus inflation. One year inflation,

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<v Speaker 5>which ticked up significantly last period, came in a little

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<v Speaker 5>bit better and expect it's six point five percent versus

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<v Speaker 5>the expectation of six point eight percent. So let's break

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<v Speaker 5>all this down with Joanne Shoe, Surveys of Consumers Director

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<v Speaker 5>at the University of Michigan. Johann talk to us about

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<v Speaker 5>this data here we got this morning.

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<v Speaker 6>Well, things came in a little bit better than what

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<v Speaker 6>we might have expected based on what we saw two

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<v Speaker 6>weeks ago. It's still a pretty negative read altogether. Consumers

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<v Speaker 6>are not feeling confident at all about labor markets, about

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<v Speaker 6>business conditions, or their personal finances, and that's something that

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<v Speaker 6>that definitely does not bode well for their spending going forward.

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<v Speaker 2>Why though, like, what are the biggest reasons for that?

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<v Speaker 2>And even though it's still a not great reading, it's

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<v Speaker 2>still a little bit better. So what accounts for that.

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<v Speaker 6>The number one thing on people's minds when it comes

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<v Speaker 6>to the economy is tariffs. So consumers did see a

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<v Speaker 6>little bit of relief after April nine, when a lot

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<v Speaker 6>of the reciprocal tariff announcements were paused temporarily, and we

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<v Speaker 6>saw inflation expectations come down just a touch after that happened.

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<v Speaker 6>But overall, consumers are still expecting inflation to come surging back,

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<v Speaker 6>They're expecting business conditions to weaken, and most critically, they

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<v Speaker 6>have downgraded their own income growth. Again, this is in

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<v Speaker 6>large part because of the volatility and tariff policy. Consumers

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<v Speaker 6>seem pretty convinced they're going to be high, but on

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<v Speaker 6>top of that, they see policy going left and right

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<v Speaker 6>and they're not really and they're aware that businesses will

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<v Speaker 6>struggle to plan, and so will consumers.

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<v Speaker 5>Do we have any sense as to spending at the

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<v Speaker 5>consumer level.

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<v Speaker 6>Join, consumers are telling us that they're really bracing for

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<v Speaker 6>a downturn in the economy, and you know, buying conditions

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<v Speaker 6>for big ticket items are really poor. It's sort of

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<v Speaker 6>a combination, though, of people who believe that if you

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<v Speaker 6>were to buy something literally right now you might be

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<v Speaker 6>able to avoid the price height that comes from tarffs,

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<v Speaker 6>along with people who realize that it takes more than

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<v Speaker 6>one day to make these big ticket purchases, and they're

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<v Speaker 6>really concerned it's too late.

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<v Speaker 2>On the flip side before let you go. The inflation

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<v Speaker 2>expectation numbers, though came down. I appreciate they're still elevated,

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<v Speaker 2>but at least with the five to tenure that stayed steady.

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<v Speaker 2>How sticky do you think that inflation where he is?

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<v Speaker 6>I think as long as tariff policies remains unresolved, things

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<v Speaker 6>will will still be hairy with inflation expectations. The consumers

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<v Speaker 6>are attuned and are highly aware of the major developments

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<v Speaker 6>in terariff policy. They're not necessarily watching day by day.

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<v Speaker 6>But the April second announcement, the April ninth announcement, those

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<v Speaker 6>were things that we clearly saw people reacting to in

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<v Speaker 6>the data.

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<v Speaker 2>All right, Joanne, thanks so much. We really appreciate the

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<v Speaker 2>instant breakdown, that instant analysis on the data. Joanne Schue

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<v Speaker 2>joining US University of Michigan Surveys of Consumers Director.

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<v Speaker 1>You're listening to the Bloomberg Intelligence podcast. Catch us Live

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<v Speaker 1>weekdays at ten a m. Eastern on Apple Coarclay and

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<v Speaker 1>Android Auto with the blue Berg Business app. Listen on

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<v Speaker 1>on YouTube.

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<v Speaker 2>Staying on big tech, take a look at Google. Batstock

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<v Speaker 2>is up by about two and a half percent off

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<v Speaker 2>the highs of the overall trading session if we count

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<v Speaker 2>a pre market trading. But the net net here is

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<v Speaker 2>the first quarter results beat expectations. You had continued strength

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<v Speaker 2>in that search advertising business, plus YouTube also continue to

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<v Speaker 2>crush it despite estimates. A teeny tiny bit light there,

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<v Speaker 2>I Dan, I have global head of technology research at

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<v Speaker 2>Webush Securities. It joins us now, Dan broadstroke rate the

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<v Speaker 2>quarter for Alphabet.

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<v Speaker 3>I'd rate it an A.

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<v Speaker 7>I mean, especially in terms of cap backs, when you

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<v Speaker 7>saw in terms of cloud spend, I think advertising relative

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<v Speaker 7>to the uncertainty, I mean, this was I think a

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<v Speaker 7>robust quarter across their book. There's still obviously anti trost

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<v Speaker 7>and concerns and obviously powerful concertainty, but I think it's

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<v Speaker 7>actually a good sort of sign going into the rest

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<v Speaker 7>of big tech next.

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<v Speaker 5>Week, Dan, how do you think about the threat to

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<v Speaker 5>Google's core search business from AI?

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<v Speaker 7>Now, look, there's definitely a threat, and I ironically that

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<v Speaker 7>threat actually is actually a support Froma's anti monopoly right

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<v Speaker 7>in terms of some of the anti trust. But to me,

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<v Speaker 7>it's a threat. But look at the advertising. I mean

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<v Speaker 7>the reality is like I'm not saying it's not a

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<v Speaker 7>long term headwind, but they're also going to benefit when

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<v Speaker 7>it comes to AI significantly on the cloud and Google,

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<v Speaker 7>as we've seen again and again, they're going to be

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<v Speaker 7>able to pivot.

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<v Speaker 3>And that's I just.

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<v Speaker 7>Don't view it as a massive threat like maybe some

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<v Speaker 7>others would view it.

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<v Speaker 2>Well, let's go to the cloud then, so it's AWS,

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<v Speaker 2>Microsoft and then Google. How quickly is Google catching up?

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<v Speaker 3>They're narrowing the gap.

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<v Speaker 7>I mean, look, Microsoft is their backyard right when it

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<v Speaker 7>comes to core enterprise core cloud. So Microsoft continues to

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<v Speaker 7>have just a I think of just the iron cloud grit.

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<v Speaker 7>You've seen success from AWS, but what Google, what Curiam's

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<v Speaker 7>done there, It's been a massive success story in terms of.

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<v Speaker 3>As it's played out.

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<v Speaker 7>I think that's important because that to me is gonna

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<v Speaker 7>be a big part.

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<v Speaker 3>You think some of the parts.

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<v Speaker 7>I mean, that's how you get an incremand we have

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<v Speaker 7>two hundred dollars press target like thirty for eight hours upside.

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<v Speaker 7>I think more and more as the cloud story plays out.

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<v Speaker 5>Hey, Dan, we saw that President Trump. He's kind of

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<v Speaker 5>made some comments about towards some of the European regulators

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<v Speaker 5>about maybe stepping back some of the regulation of artificial

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<v Speaker 5>intelligence AI. How important is that.

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<v Speaker 7>Well, Paul, I mean, and we've talked about before, right,

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<v Speaker 7>I think it's all part of this broad negotiation because

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<v Speaker 7>big tech has had a bullseye on their back from

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<v Speaker 7>Brussels an EU for years, right, I mean, fines for

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<v Speaker 7>big tech rooms aget a cup of coffee when it

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<v Speaker 7>comes to what's happened in.

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<v Speaker 3>Europe the AI. Look there.

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<v Speaker 7>I mean, this is a hard line stands, and I

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<v Speaker 7>think it's actually all part of even the broader tariff

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<v Speaker 7>negotiations in terms of them softening the stands. And that's look,

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<v Speaker 7>and that's something big tech has obviously been a huge

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<v Speaker 7>advocate for because they essentially Europe's like off almost off touch.

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<v Speaker 3>You can't even go into that market right now.

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<v Speaker 2>Fair enough, before we go to next week, what we're

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<v Speaker 2>going to expect, let's just kiss on Tesla here. So

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<v Speaker 2>your note earlier in the week before earnings, the code

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<v Speaker 2>red note caused a flurry in selling in the stock.

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<v Speaker 2>Do you still feel like it's a code red after

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<v Speaker 2>earnings or maybe change the color?

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<v Speaker 7>No, I mean I think we and the read it

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<v Speaker 7>was a code red because Musk had to make the

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<v Speaker 7>choice cock struck midnight Doge or Tesla cheers Tesla, and

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<v Speaker 7>I believe despite I'll say one two days a week,

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<v Speaker 7>it's the beginning of the end for Musket Doge. I

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<v Speaker 7>think in the Trump White House at such an important

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<v Speaker 7>time for Tesla in terms of autonomous in terms of

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<v Speaker 7>the lower cause vehicle, terms of robotics testing needs.

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<v Speaker 3>It's weed or back.

0:12:05.200 --> 0:12:09.200
<v Speaker 7>And that's why I think it's gonna be viewed historically.

0:12:09.240 --> 0:12:12.240
<v Speaker 7>It's probably the most important conference called Musk has ever had.

0:12:13.640 --> 0:12:15.320
<v Speaker 5>Talk to us about Apple. We're gonna hear from them

0:12:15.360 --> 0:12:16.640
<v Speaker 5>in just a few.

0:12:16.520 --> 0:12:18.840
<v Speaker 2>Days here, Dan, That's gonna be so fun.

0:12:18.960 --> 0:12:21.400
<v Speaker 5>That is what's the what's the call on Apple? What

0:12:21.400 --> 0:12:23.000
<v Speaker 5>are you gonna be looking for? What's the street looking for?

0:12:24.400 --> 0:12:24.600
<v Speaker 3>Look?

0:12:24.640 --> 0:12:27.720
<v Speaker 7>I think the quarter itself almost takes a back seat,

0:12:27.840 --> 0:12:31.559
<v Speaker 7>because you know, that's everyone's focused on just giving the

0:12:31.640 --> 0:12:34.800
<v Speaker 7>uncertain like how is Apple going to navigate this?

0:12:35.400 --> 0:12:38.040
<v Speaker 3>And to some extent like I'd be surprised if.

0:12:38.000 --> 0:12:41.240
<v Speaker 7>They actually gave guidance, or maybe they'd give guidance with

0:12:41.280 --> 0:12:44.960
<v Speaker 7>a huge caveat, because the reality is, especially when it

0:12:44.960 --> 0:12:48.040
<v Speaker 7>comes like the two thirty two TIFFs, in terms of that,

0:12:48.080 --> 0:12:50.960
<v Speaker 7>and you need to come out. You know, they're basically

0:12:50.960 --> 0:12:55.360
<v Speaker 7>going through logistics nightmare terms of chaos, the demands or

0:12:55.480 --> 0:12:56.680
<v Speaker 7>the longer term demands.

0:12:56.679 --> 0:12:59.600
<v Speaker 3>So the reason to own Apple, that doesn't change. But

0:12:59.640 --> 0:13:01.240
<v Speaker 3>in terms I think many.

0:13:01.080 --> 0:13:03.199
<v Speaker 7>On the street, they're basically going to toss out the

0:13:03.320 --> 0:13:05.920
<v Speaker 7>June quarter. I mean their focus is basically Junes them

0:13:05.960 --> 0:13:09.080
<v Speaker 7>all again. Yeah, and now you look to see what

0:13:09.120 --> 0:13:10.800
<v Speaker 7>happens ultimately come out of the White House from the

0:13:10.800 --> 0:13:12.000
<v Speaker 7>negotiation perspective.

0:13:12.320 --> 0:13:15.160
<v Speaker 2>So two questions on that. One, what we hear about

0:13:15.160 --> 0:13:17.960
<v Speaker 2>shifting supply chains quickly? There was an article out today

0:13:18.000 --> 0:13:20.720
<v Speaker 2>about getting a lot of sourcing from India, and too,

0:13:20.760 --> 0:13:24.360
<v Speaker 2>do we get any insight potentially into how much a

0:13:24.400 --> 0:13:26.120
<v Speaker 2>new iPhone with tariffs will cost?

0:13:27.440 --> 0:13:29.199
<v Speaker 7>Now they're going to I mean this is going to

0:13:29.280 --> 0:13:32.800
<v Speaker 7>be they're going to keep that very very close and

0:13:33.040 --> 0:13:35.760
<v Speaker 7>they're not going to discuss because because the reality right now,

0:13:35.920 --> 0:13:38.880
<v Speaker 7>they got to be careful, right because they are in

0:13:38.960 --> 0:13:39.680
<v Speaker 7>the eye of the.

0:13:39.600 --> 0:13:42.200
<v Speaker 3>Storm, just like gens in a video.

0:13:43.000 --> 0:13:46.640
<v Speaker 7>And that's why they they're ultimately beholden to what happens

0:13:46.640 --> 0:13:49.880
<v Speaker 7>in negotiations. But it's it's why it's so important. We've

0:13:49.920 --> 0:13:54.360
<v Speaker 7>talked about despite all the articles, and the reality is

0:13:54.400 --> 0:13:56.720
<v Speaker 7>it would take them years to even move ten percent

0:13:56.720 --> 0:14:00.920
<v Speaker 7>of the supply chain. So that's the reality that Cook

0:14:01.280 --> 0:14:04.600
<v Speaker 7>an Apple or seeing. But that's why the you know,

0:14:05.120 --> 0:14:08.240
<v Speaker 7>this call is going to be important to kind of

0:14:08.280 --> 0:14:12.200
<v Speaker 7>leigh out the scenarios at least how they're going through it.

0:14:13.160 --> 0:14:16.680
<v Speaker 5>In your broader world of technology, Dan, are there any

0:14:16.720 --> 0:14:19.680
<v Speaker 5>areas that are safer havens to be at given all

0:14:19.760 --> 0:14:21.600
<v Speaker 5>this global uncertainty?

0:14:22.360 --> 0:14:25.000
<v Speaker 7>Yeah, I mean we talked about it, you know, and no, yes,

0:14:25.160 --> 0:14:29.280
<v Speaker 7>I think like the safety blanket area is software. And

0:14:29.320 --> 0:14:31.440
<v Speaker 7>that's why the hyperscalers I think you saw from Goole,

0:14:31.480 --> 0:14:33.880
<v Speaker 7>I think that, I'll say the same thing from Microsoft.

0:14:34.320 --> 0:14:36.600
<v Speaker 7>You look at names like a Oracle, I think IBM,

0:14:36.680 --> 0:14:39.080
<v Speaker 7>despite that sell off, is a safe haven. Then themes

0:14:39.120 --> 0:14:42.360
<v Speaker 7>like Palanteer, like AI driven memes, that's some of the

0:14:42.440 --> 0:14:44.640
<v Speaker 7>high priority. And I tell you by it for the

0:14:44.640 --> 0:14:48.080
<v Speaker 7>first time in three weeks, some positive smart checks just

0:14:48.120 --> 0:14:51.400
<v Speaker 7>showing like Rock soild cap X not moving.

0:14:51.920 --> 0:14:53.600
<v Speaker 3>No one wants to lose their place in.

0:14:53.640 --> 0:14:56.560
<v Speaker 2>Line, okay, but to the to the solid cap X

0:14:57.320 --> 0:14:58.960
<v Speaker 2>is it shifting within that? So you don't want to

0:14:59.000 --> 0:14:59.600
<v Speaker 2>lose your place online?

0:14:59.640 --> 0:14:59.960
<v Speaker 7>I get that.

0:15:00.200 --> 0:15:02.240
<v Speaker 2>But at the margin, are we seeing any money flow

0:15:02.600 --> 0:15:05.720
<v Speaker 2>from say, enterprise to AI or out of AI and

0:15:05.720 --> 0:15:08.120
<v Speaker 2>the enterprise or some shifting on the margin there?

0:15:08.880 --> 0:15:09.560
<v Speaker 3>Yeah, I think you.

0:15:09.760 --> 0:15:13.080
<v Speaker 7>I mean, I think from a priority perspective, like within

0:15:13.200 --> 0:15:17.840
<v Speaker 7>IT departments, there's so much kind of freezing uncertainty. If

0:15:17.840 --> 0:15:22.120
<v Speaker 7>you're AI, you're you're with the cool kids. If you're not,

0:15:22.480 --> 0:15:25.480
<v Speaker 7>it's tough to get things approved. So I think that's

0:15:25.760 --> 0:15:29.000
<v Speaker 7>if you're on an AI focused project, that that's a

0:15:29.040 --> 0:15:33.080
<v Speaker 7>lot of stuff that's getting green with despite so much uncertainty.

0:15:35.240 --> 0:15:38.040
<v Speaker 5>Dan, thank you so much. Appreciate that as always, Dan ives,

0:15:38.040 --> 0:15:40.800
<v Speaker 5>oh real quick, then good first round for your Penn

0:15:40.840 --> 0:15:42.000
<v Speaker 5>State football players.

0:15:43.320 --> 0:15:46.120
<v Speaker 7>But I'm wearing my look, abdual Carter, I think it's

0:15:46.120 --> 0:15:49.160
<v Speaker 7>going to change the Giants along with Dart. You got

0:15:49.160 --> 0:15:52.480
<v Speaker 7>two penn Stators right top fifteen. You know, a huge,

0:15:52.800 --> 0:15:54.880
<v Speaker 7>huge day for Giants and pen Stators.

0:15:55.040 --> 0:15:58.440
<v Speaker 5>Yep, absolutely, so we appreciate that, Dan, huge, huge, Penn

0:15:58.480 --> 0:16:00.600
<v Speaker 5>State fan of Penn State grad there, so I want

0:16:00.600 --> 0:16:03.240
<v Speaker 5>to give the heads up again to Penn State football

0:16:03.240 --> 0:16:05.760
<v Speaker 5>players taken in the first round of the draft. Once

0:16:05.800 --> 0:16:08.240
<v Speaker 5>of Mike, you're a giant, So that's a good thing. Dan,

0:16:08.280 --> 0:16:11.640
<v Speaker 5>I've Schlobe ahead of Technology Research, Web Bush Securities. Let's

0:16:11.680 --> 0:16:14.480
<v Speaker 5>be honest. He peaked at Penn State, but he's kind

0:16:14.480 --> 0:16:15.360
<v Speaker 5>of doing the best he can.

0:16:15.400 --> 0:16:17.320
<v Speaker 2>He's doing all right, here's just okay, he's doing okay.

0:16:19.000 --> 0:16:22.680
<v Speaker 1>You're listening to the Bloomberg Intelligence podcast. Catch us live

0:16:22.760 --> 0:16:26.120
<v Speaker 1>weekdays at ten am Eastern on Applecarplay and Android Auto

0:16:26.240 --> 0:16:29.320
<v Speaker 1>with the Bloomberg Business app. Listen on demand wherever you

0:16:29.360 --> 0:16:32.320
<v Speaker 1>get your podcasts, or watch us live on YouTube.

0:16:32.800 --> 0:16:34.720
<v Speaker 2>All right, let's get to another stock on the move,

0:16:34.760 --> 0:16:37.120
<v Speaker 2>and that's Apple. The reporting is that potentially it's going

0:16:37.160 --> 0:16:40.040
<v Speaker 2>to move some iPhone manufacturing to India on a rograna

0:16:40.040 --> 0:16:43.200
<v Speaker 2>Bloomberg Intelligence and your technology analyst joins us, Now, how

0:16:43.280 --> 0:16:45.880
<v Speaker 2>much stock should I put in this headline on a rug?

0:16:47.480 --> 0:16:49.600
<v Speaker 8>I mean, it is a very big deal for them

0:16:49.600 --> 0:16:53.560
<v Speaker 8>to double the production of Apple in India. This is

0:16:53.640 --> 0:16:56.600
<v Speaker 8>mostly assembly, but you know, frankly speaking, it's gone from

0:16:56.640 --> 0:16:59.880
<v Speaker 8>nowhere to just about twenty percent by the end of

0:17:00.080 --> 0:17:03.480
<v Speaker 8>for this year, so I mean last year. It's just

0:17:03.520 --> 0:17:06.320
<v Speaker 8>a big number frankly, and it was surprising to us

0:17:06.160 --> 0:17:07.760
<v Speaker 8>at this point, I'd sell.

0:17:07.680 --> 0:17:10.040
<v Speaker 5>What's surprising to me is you actually shaved You found

0:17:10.040 --> 0:17:12.560
<v Speaker 5>your razor and he shaved off his beard. So I

0:17:12.600 --> 0:17:17.480
<v Speaker 5>am all in favor of that, correct, Yeah, so anx so.

0:17:17.880 --> 0:17:20.600
<v Speaker 5>In reality, though, how do you and how does the

0:17:20.600 --> 0:17:24.879
<v Speaker 5>street think about Apple's ability to I don't know, reduced

0:17:24.880 --> 0:17:29.640
<v Speaker 5>to some degree. It's kind of reliance on China as

0:17:29.640 --> 0:17:32.720
<v Speaker 5>an end market, as a as a source in its

0:17:33.080 --> 0:17:35.760
<v Speaker 5>supply chain. How does the streak get comfortable with that?

0:17:36.960 --> 0:17:37.160
<v Speaker 1>See?

0:17:37.320 --> 0:17:39.160
<v Speaker 8>On the other hand, I do want them to stay

0:17:39.160 --> 0:17:42.320
<v Speaker 8>in China because that is their biggest growth market. That

0:17:42.320 --> 0:17:45.640
<v Speaker 8>that's the market where they have the most phones out

0:17:45.640 --> 0:17:48.360
<v Speaker 8>there right now. One of I don't think people understand

0:17:48.359 --> 0:17:50.919
<v Speaker 8>that they have more iPhones as an install base in

0:17:51.000 --> 0:17:53.679
<v Speaker 8>China than they have anywhere else in the world, and

0:17:53.880 --> 0:17:56.919
<v Speaker 8>yet their market share in that area is only twenty percent.

0:17:57.200 --> 0:17:59.600
<v Speaker 8>So for me, that's a very important end market. D

0:17:59.680 --> 0:18:03.560
<v Speaker 8>couple is not going to help Apple's growth story, but.

0:18:03.560 --> 0:18:06.320
<v Speaker 2>Does it help Okay, it doesn't help its growth story,

0:18:06.359 --> 0:18:09.040
<v Speaker 2>but does it help it manage tariff and margin pressures

0:18:09.080 --> 0:18:12.800
<v Speaker 2>over the next few decades, though, yes it does.

0:18:12.840 --> 0:18:15.720
<v Speaker 8>But at the same time, Apple is a company where

0:18:15.960 --> 0:18:19.080
<v Speaker 8>it has navigated the Chinese politics very well, probably better

0:18:19.119 --> 0:18:22.800
<v Speaker 8>than anybody else out there. Now, if they decide to say, Okay,

0:18:22.840 --> 0:18:24.720
<v Speaker 8>we're going to take a lot of this capacity and

0:18:24.760 --> 0:18:26.919
<v Speaker 8>move it outside, I do not know what kind of

0:18:26.920 --> 0:18:29.520
<v Speaker 8>backlash there's going to be by the Chinese government or

0:18:29.560 --> 0:18:32.520
<v Speaker 8>the Chinese consumer. Now that's we will still find out

0:18:32.600 --> 0:18:35.000
<v Speaker 8>what that happens. But you know, for me, it's an

0:18:35.040 --> 0:18:38.800
<v Speaker 8>important piece of the growth story. Roughly seventeen to twenty

0:18:38.800 --> 0:18:41.560
<v Speaker 8>percent of their revenue comes from China, and as I said,

0:18:41.600 --> 0:18:44.919
<v Speaker 8>it's a massively underpenetrated market for them. The US market

0:18:45.119 --> 0:18:47.640
<v Speaker 8>fairly saturated frankly all.

0:18:47.640 --> 0:18:50.679
<v Speaker 5>Right, So anrag in a world that is kind of

0:18:50.720 --> 0:18:55.960
<v Speaker 5>reeling from trade uncertainty, global trade uncertainty emanating from all

0:18:56.000 --> 0:18:59.760
<v Speaker 5>the tariff talk is replaced in technology to hide.

0:19:01.520 --> 0:19:02.520
<v Speaker 3>That's a very good question.

0:19:02.520 --> 0:19:04.679
<v Speaker 8>When you look at a direct impact, Apple is the

0:19:04.680 --> 0:19:09.240
<v Speaker 8>one with the highest direct impact. There are other companies

0:19:09.280 --> 0:19:11.719
<v Speaker 8>that really have no major exposure to China. I'm going

0:19:11.760 --> 0:19:13.679
<v Speaker 8>to bring up Microsoft as one of those names.

0:19:14.440 --> 0:19:17.800
<v Speaker 3>And this is where I think they will show.

0:19:18.640 --> 0:19:20.679
<v Speaker 8>I think the street over the next one to two

0:19:20.800 --> 0:19:24.560
<v Speaker 8>years that their growth rate will continue irrespective of what's

0:19:24.600 --> 0:19:27.320
<v Speaker 8>happening to the macro because of all the investments that

0:19:27.359 --> 0:19:30.199
<v Speaker 8>they are putting in GENNI. I think that story is

0:19:30.240 --> 0:19:34.960
<v Speaker 8>still not fully understood by the street just because all

0:19:35.000 --> 0:19:38.240
<v Speaker 8>the investments they are making. People are only considering capax.

0:19:38.480 --> 0:19:40.640
<v Speaker 8>But I think they're going to go ahead and take

0:19:40.680 --> 0:19:43.960
<v Speaker 8>more market share in cloud just because of all these investments.

0:19:44.520 --> 0:19:46.680
<v Speaker 2>Before I let you go. We got Google this week,

0:19:46.720 --> 0:19:51.040
<v Speaker 2>we got Texas Instruments next week, do get Apple. What

0:19:51.119 --> 0:19:55.000
<v Speaker 2>themes are emerging for you in some of these tech earnings, I.

0:19:55.040 --> 0:19:57.240
<v Speaker 8>Think the capital expenditure and what's going to happen, and

0:19:57.320 --> 0:19:59.680
<v Speaker 8>that is going to be one important thing. The second

0:19:59.720 --> 0:20:02.879
<v Speaker 8>thing I think, at least for now, things are not

0:20:02.960 --> 0:20:05.159
<v Speaker 8>as bad as we expected then to be. You know,

0:20:05.200 --> 0:20:08.639
<v Speaker 8>when you look at results from SAP service now you

0:20:08.680 --> 0:20:11.640
<v Speaker 8>know things things are not that bad. But having said that,

0:20:11.920 --> 0:20:14.000
<v Speaker 8>I think we have not seen the biggest brunt of

0:20:14.040 --> 0:20:16.960
<v Speaker 8>the slowdown coming in that probably motive is a second

0:20:16.960 --> 0:20:20.480
<v Speaker 8>half story. When Microsoft reports, the most important thing for

0:20:20.600 --> 0:20:23.160
<v Speaker 8>us is what's going to happen to that capital expenditures,

0:20:23.280 --> 0:20:26.200
<v Speaker 8>and I think that's the theme to follow, all.

0:20:26.119 --> 0:20:28.600
<v Speaker 5>Right, Hona Agrana, thank you so much. We appreciate that.

0:20:28.680 --> 0:20:33.000
<v Speaker 5>On Agrana, he does the technology thing for Bloomberg. Intelligency's

0:20:33.000 --> 0:20:36.880
<v Speaker 5>spaced out there in Chicago, which is most people don't

0:20:36.920 --> 0:20:39.600
<v Speaker 5>know is a burgeoning tech hub, and Anorog's blazing the

0:20:39.640 --> 0:20:42.760
<v Speaker 5>trail out there in Chicago certainly, So anyway we're going

0:20:42.840 --> 0:20:44.280
<v Speaker 5>to get here from Apple next week. That's gonna be

0:20:44.320 --> 0:20:46.760
<v Speaker 5>fascinating because you think about it. Of all the companies

0:20:46.760 --> 0:20:49.320
<v Speaker 5>out there that you know have exposure one way or

0:20:49.359 --> 0:20:51.240
<v Speaker 5>the other to China, the one that jumps out of

0:20:51.240 --> 0:20:53.840
<v Speaker 5>me is always as Apple because a twenty percent of

0:20:53.880 --> 0:20:57.040
<v Speaker 5>the revenue comes from Apple, and is Hono noted it

0:20:57.080 --> 0:21:00.440
<v Speaker 5>is the growth market or the leading growth both market

0:21:00.480 --> 0:21:04.080
<v Speaker 5>for Apple or one of them, and it's just an

0:21:04.080 --> 0:21:06.800
<v Speaker 5>integral part of their supply Chainnel. I mean, you think

0:21:06.960 --> 0:21:10.040
<v Speaker 5>China and making stuff, you think the iPhone, you know,

0:21:10.080 --> 0:21:11.320
<v Speaker 5>Fox con and all that kind of stuff.

0:21:11.320 --> 0:21:12.800
<v Speaker 2>So well, I mean, but also what are you saying

0:21:12.800 --> 0:21:14.840
<v Speaker 2>it's not just about making it, it's not selling it. Yep,

0:21:14.880 --> 0:21:17.359
<v Speaker 2>And that is a huge question mark there as well.

0:21:17.880 --> 0:21:22.560
<v Speaker 1>This is The Bloomberg Intelligence Podcast, available on Apple, Spotify,

0:21:22.760 --> 0:21:26.720
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0:21:26.920 --> 0:21:30.199
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0:21:30.280 --> 0:21:34.159
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0:21:34.200 --> 0:21:37.480
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0:21:37.680 --> 0:21:40.400
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