WEBVTT - Hacking Crypto Through Social Media

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<v Speaker 1>I'm Stacy Marie Ishmael, Managing editor of Crypto for Bloomberg News,

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<v Speaker 1>and this is Bloomberg Crypto at Daily Bloomberg. I heart podcast.

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<v Speaker 1>It's Monday June. Have you heard the one about the

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<v Speaker 1>crypto investor who got hacked and lost all their bitcoin?

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<v Speaker 1>It's true. Cryptocurrency spam, hacks, and fraud are all on

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<v Speaker 1>the rise. That means there's an urgent need to think

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<v Speaker 1>about the security risks to these often valuable digital investments.

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<v Speaker 1>Today I speak with Bloomberg reportsa Hannah Miller about the

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<v Speaker 1>nature and scope of these hacks, and I talked to

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<v Speaker 1>a Wrong Way Google, a professor, and a CEO of

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<v Speaker 1>a security firm about how to avoid them. Hannah, Hi,

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<v Speaker 1>thank you so much for joining us today. Thank you.

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<v Speaker 1>I am really really glad you're able to come on

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<v Speaker 1>the show because you have been covering well. In addition

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<v Speaker 1>to covering everything that you're covering, one of your recent

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<v Speaker 1>stories was all about how social media hacks are particularly

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<v Speaker 1>affecting people who have invested in crypto or who are

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<v Speaker 1>thinking about investing in crypto. People may have heard about

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<v Speaker 1>folks losing their board apes because they clicked on a

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<v Speaker 1>SPAMMI link on Instagram. Can you just talk a little

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<v Speaker 1>bit about what it is going on out in this

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<v Speaker 1>wild West world? Yeah, I know, there's obviously a lot

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<v Speaker 1>going on. I think crypto has really been entangled with

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<v Speaker 1>scams for a very long time, and we've really seen

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<v Speaker 1>an upswing recently in people using social media as a

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<v Speaker 1>tool to rip off crypto investors. And a lot of

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<v Speaker 1>that comes down to, you know, people posting malicious links

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<v Speaker 1>click here and all your wildest dreams will come true,

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<v Speaker 1>spam bots spreading those links, and you know, people really

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<v Speaker 1>not being aware of the risks that they're taking when

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<v Speaker 1>and you know they're on social media looking at crypto projects,

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<v Speaker 1>you know, interacting with different accounts. So it's a it's

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<v Speaker 1>a pretty interesting phenomenon and something that the industry really

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<v Speaker 1>has has been grappling with. What does that experience look like? I, um,

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<v Speaker 1>you know a person on Twitter, on on Instagram, on Facebook,

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<v Speaker 1>I see somebody being like, hey, click here to get

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<v Speaker 1>a free board ape. I think that sounds amazing given

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<v Speaker 1>them board apes are selling for hundreds of thousands of dollars.

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<v Speaker 1>What are the mechanics of how these scams work? Yeah,

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<v Speaker 1>a lot of it comes down to mimicry. So you

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<v Speaker 1>might be interacting with an account that looks like it

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<v Speaker 1>comes from an official source. You know, maybe they have

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<v Speaker 1>a handle that's really similar to you know, the name

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<v Speaker 1>of an actual company, or they seem to have, you know,

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<v Speaker 1>tweets that show legitimate activity in the space, and clicking

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<v Speaker 1>on that link might lead you to a website that

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<v Speaker 1>even looks like the official website for an n f

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<v Speaker 1>T collection or startup, and you know, you're asked to

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<v Speaker 1>link your wallet, and that just opens you up to

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<v Speaker 1>you know, having n f T stolen from you, which

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<v Speaker 1>was the case with the you know, board eight pack

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<v Speaker 1>that we saw recently. So I'm a person who you know,

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<v Speaker 1>I click on this link, I don't realize that it's

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<v Speaker 1>it's not official. I hand over my credentials, and then

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<v Speaker 1>some nefarious person on the other end it's like, great,

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<v Speaker 1>we now own all of your stuff. Yeah, pretty much.

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<v Speaker 1>I mean you it can happen very quickly. And again,

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<v Speaker 1>you know, people think that they're going into something that's legitimate.

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<v Speaker 1>They think that they're you know, maybe gonna be a

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<v Speaker 1>part of an n f T drop or crypto giveaway,

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<v Speaker 1>and they're excited and they might not pay attention to

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<v Speaker 1>signs that this isn't a legitimate operation. I'm so glad

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<v Speaker 1>that you said. There's two things in there that are

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<v Speaker 1>so important, right then, not paying attention and the being

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<v Speaker 1>excited pot Because you know, when I've when I've studied

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<v Speaker 1>and reported on misinformation and disinformation and why people fall

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<v Speaker 1>for things online, it's often because you're in an emotion

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<v Speaker 1>chanel state that makes you particularly susceptible to making a

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<v Speaker 1>bad decision. And in this case, it sounds like you know,

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<v Speaker 1>these these these scammers, these hackers, they're preying on that

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<v Speaker 1>not wanting to miss out on a deal instinct, or

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<v Speaker 1>just the thrill of being invited to participate to something

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<v Speaker 1>up your life that are insane. Yeah, that's exactly what's

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<v Speaker 1>happening here. Um. People get excited, they you know, jump

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<v Speaker 1>on board. And in some cases too, it's the actual

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<v Speaker 1>account belonging to the startup or the n f T

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<v Speaker 1>collection um, which adds another layer of deception. WHOA, Okay,

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<v Speaker 1>so I might actually be looking at a legitimate Twitter

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<v Speaker 1>accounts or Instagram, but they have been hacked. And then

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<v Speaker 1>so when I click on those links, even though I

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<v Speaker 1>think I'm doing the right thing because I check to

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<v Speaker 1>see that Hell, okay, this is the verified account. This

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<v Speaker 1>looks legit. Turns out it wasn't legit after all. Yes,

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<v Speaker 1>that's a exactly what happened with the Board eight hack.

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<v Speaker 1>It was their official Instagram account that was compromised. We

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<v Speaker 1>don't really know the details of how that happened. A

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<v Speaker 1>lot of people think it's because of social engineering that,

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<v Speaker 1>you know, some an account holder for the board apiacht

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<v Speaker 1>Club Instagram handle was somehow manipulated into you know, giving

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<v Speaker 1>access um. But yeah, this was the official board apiacht

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<v Speaker 1>Club account and it linked to a website modeled off

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<v Speaker 1>of the board apiacht Club website. So really there was

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<v Speaker 1>just uh an extra level of trickery here. So a high,

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<v Speaker 1>high level of sophistication is what we're dealing with, correct,

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<v Speaker 1>Given that, it seems to me a little bit unfair

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<v Speaker 1>for folks to be like, well, you should just pay

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<v Speaker 1>more attention to the incidents and not click on any links.

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<v Speaker 1>I like, if people are trying to do the right

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<v Speaker 1>thing and they're still getting scammed, what are the big

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<v Speaker 1>social media companies doing about this? What are the big

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<v Speaker 1>crypto companies doing about this? Because that does seem to

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<v Speaker 1>be a direction that you know, systemic intervention sounds like

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<v Speaker 1>it's what's needed here. Yeah, I know what the big

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<v Speaker 1>tech companies do have options here encouraging users to do

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<v Speaker 1>things like two factor authentication to secure their accounts, you know,

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<v Speaker 1>requiring them to have it secured both via email and

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<v Speaker 1>phone number. That's something that can help increase security. Uh.

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<v Speaker 1>There are also you know, options like using AI to

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<v Speaker 1>clean out spam bots that might be spreading these scammy links, um,

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<v Speaker 1>and these tools for filtering out spam bots. Those also

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<v Speaker 1>come at a cost to the social media company because

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<v Speaker 1>it clear it lowers their user a count, which isn't

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<v Speaker 1>a good look. So basically, by reducing spam activity, you

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<v Speaker 1>reduce overall engagement. And there's some some analysts looking at

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<v Speaker 1>metrics and being like why are your numbers down exactly?

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<v Speaker 1>And for a company that's reporting those things and earnings, yeah,

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<v Speaker 1>it's not a good look. Um. Yeah no. And with

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<v Speaker 1>these user accounts, you know, they're also specific policies uh

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<v Speaker 1>that prevent spam accounts being in place. Twitter requires BOD

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<v Speaker 1>accounts to be identified as BOD accounts. Um. They have

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<v Speaker 1>reporting tools that users can you know, put in concerns

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<v Speaker 1>about suspicious activity that they see on the platforms. So

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<v Speaker 1>you know, there there are steps that they can take.

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<v Speaker 1>And as for crypto companies, you know, it's very interesting.

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<v Speaker 1>A lot of these companies are growing very quickly, they're

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<v Speaker 1>very young, UM, and they might be more interested in

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<v Speaker 1>hiring you know, engineers, developers, people who can help them

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<v Speaker 1>build out the product. And where they're cutting corners is cybersecurity.

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<v Speaker 1>And part of what UM you know, recommendation that I've

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<v Speaker 1>heard is that they should actually focus on hiring cybersecurity

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<v Speaker 1>specialists early on, especially those who specialized of blockchain and

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<v Speaker 1>you know, investing in that part of their business and

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<v Speaker 1>that could help prevent scams down the line. UM. They

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<v Speaker 1>can also do things like offer bug bounties, So if

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<v Speaker 1>white hat had er see some sort of vulnerability in

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<v Speaker 1>their code that could be used to scam users, they

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<v Speaker 1>can work with the white hat hacker and actually reward

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<v Speaker 1>them for for finding this flaw and you know, kind

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<v Speaker 1>of advertise that to get more white hat hackers on board.

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<v Speaker 1>And the idea of a white hat hacker hacker these

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<v Speaker 1>are like these are the good ones. These are the

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<v Speaker 1>ones who are not trying to steal money from people.

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<v Speaker 1>They're trying to stop people from having money stolen from

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<v Speaker 1>them exactly. They're using their expertise to find flaws in

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<v Speaker 1>you know, different in the security of different platforms, and

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<v Speaker 1>uh there will alert teams as to you know, what

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<v Speaker 1>they can do to to patch these areas. Other than

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<v Speaker 1>you know, while we wait for the big tech companies

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<v Speaker 1>to put these things in place, and other than people

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<v Speaker 1>just not clicking any links on the internet. Ever, if

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<v Speaker 1>you had one piece of advice for folks who will

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<v Speaker 1>worried about these kinds of scams, what would it be.

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<v Speaker 1>Pay attention, you know, see whether like this is actually

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<v Speaker 1>a legitimate operation. Check the Twitter handle, see if it's verified.

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<v Speaker 1>Really you know a lot of these startups too, like

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<v Speaker 1>they're pretty easy to reach out to, like on Telegram

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<v Speaker 1>or Discord or whatever may like, do your homework essentially

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<v Speaker 1>and try to find out whether this is like a

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<v Speaker 1>legitimate announcement and really just I I don't recommend connecting

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<v Speaker 1>your wallet to anything unless you're a pent sure that

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<v Speaker 1>this is a real thing, a real legitimate operation. Awesome,

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<v Speaker 1>Thank you so much, Hannah. You can find more of

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<v Speaker 1>Hannah's repoising on the Bloomberg terminal. Of course, on Bloomberg

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<v Speaker 1>dot com and on Twitter at h G milla nine.

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<v Speaker 1>We'll be right back. So what can we do about

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<v Speaker 1>these hacks? And how can people protect their digital assets

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<v Speaker 1>in an increasingly decentralized environment. Wrong Waygo is the chief

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<v Speaker 1>executive officer of a blockchain security firm, Cult Curtic and

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<v Speaker 1>an assistant professor at Computer Science at Columbia University. Professor,

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<v Speaker 1>what I'm hearing from you is we're dealing with a

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<v Speaker 1>couple of things at once. We're dealing with more of

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<v Speaker 1>these hacks. We're dealing with more sophistication in terms of

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<v Speaker 1>these hacks, a bigger range of types of people who

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<v Speaker 1>are being targeted, and you you work with different firms

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<v Speaker 1>and companies to help them protect themselves and their users

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<v Speaker 1>from these kinds of exposures. What does that look like

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<v Speaker 1>in practice? You know, webstue and website are quite different.

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<v Speaker 1>Webstry apps are built on top of blockchain, which can

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<v Speaker 1>be viewed as a world computer that no one has stopped.

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<v Speaker 1>So if obser the deployment meant even if people have

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<v Speaker 1>identified militia transactions or code of avulnerabilities in their programs,

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<v Speaker 1>is very hard to make changes or a hatches so

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<v Speaker 1>that's why we have to make sure that the software

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<v Speaker 1>all these applications are as cure as possible before the

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<v Speaker 1>deployment and on the on kind of the individual consumer side.

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<v Speaker 1>And like one of the things that you have alluded

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<v Speaker 1>to a kind of quote to you on this in

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<v Speaker 1>her story is around the idea of falling for what's called,

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<v Speaker 1>you know, social engineering. How do you help people not

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<v Speaker 1>fall for social engineering? So where where you know somebody

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<v Speaker 1>is manipulated into revealing credentials, Yes, it's there. It's a

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<v Speaker 1>good caution. How to I would say, how to protect

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<v Speaker 1>you're accust you're as a form social engineering? One chips

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<v Speaker 1>is as for all these accounts you are vality, the

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<v Speaker 1>costs or their social medium accounts should be associated was

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<v Speaker 1>let's say the phones or email addresses that are not

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<v Speaker 1>publicly available for other people. So that means if somebody

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<v Speaker 1>calls you and that you know, it's suspicious because nobody

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<v Speaker 1>should have it. Got it? Um? What do you think

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<v Speaker 1>the responsibilities are of you know, these decentralized companies that

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<v Speaker 1>are coming up or even the web two ones that

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<v Speaker 1>are playing in crypto in terms of user protection, Yeah,

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<v Speaker 1>they have played their Their responsibility is to making sure

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<v Speaker 1>their system their applications are are as you care as

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<v Speaker 1>as possible. But as I mentioned, website is quite different

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<v Speaker 1>from Websture company. Many have webbed to several defense techniques.

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<v Speaker 1>Just counst be applied directly to this new too. Men,

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<v Speaker 1>due to the challenges that I've mentioned that you can

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<v Speaker 1>add patches right you you call many changes after the deployment,

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<v Speaker 1>so they shouldn't make sure that their their software, our

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<v Speaker 1>secure are free of boom better to before deployments, which

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<v Speaker 1>is not a you know, a practice that will be

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<v Speaker 1>followed by web to company, but they have to situate

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<v Speaker 1>in web streets. Well, thank you very much for joining us, professor,

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<v Speaker 1>who really appreciate you taking the time. Okay, yeah, Man

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<v Speaker 1>of Thane. On the next episode of Bloomberg Crypto, have

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<v Speaker 1>you ever heard the saying everything is bigger in Texas?

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<v Speaker 1>The same applies to mining bitcoin in the state. The

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<v Speaker 1>States of Texas is flush with bitcoin miners, including the

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<v Speaker 1>city of Fort Worth that started a small mining operation

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<v Speaker 1>out of its city hall. Tomorrow I'll talk with Bloomberg

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<v Speaker 1>report to Mike Smith about what makes the states so

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<v Speaker 1>attractive to crypto enthusiasts, and you'll hear from Lee Bratcha

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<v Speaker 1>ahead of the Texas Blockchain Council, who will share more

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<v Speaker 1>about that partnership with the City of Fort Worth. I'm

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<v Speaker 1>Stacy Marie Ishmael, and this is Bloomberg Crypto, a daily

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<v Speaker 1>podcast from Bloomberg and I Heart Radio. For more shows

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<v Speaker 1>from I Heart Radio, visit the I Heart Radio app,

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<v Speaker 1>Apple Podcasts, or wherever you get your podcasts. Email your questions, comments,

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<v Speaker 1>or suggestions to Crypto at bloomberg dot net. Follow us

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<v Speaker 1>on Twitter We're at Crypto. The supervising producer and editor

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<v Speaker 1>of this episode is Vicky Vergalina. Desk to wonder At

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<v Speaker 1>is our engineer. Original music by Leo Sidron. Bloomberg's head

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<v Speaker 1>of podcasts is Francesca Levi.