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Speaker 1: Hey, hey, hey, I'm back.

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Speaker 2: I'm black today, I'm about myself, but I'm still black

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Speaker 2: and brown ambition ambition and Bisha d ambition the ambition.

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Speaker 1: Hey hey, hey, ba fan, It's me Tiffany the Bundanista.

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Speaker 2: I'm here by myself and the stew today because our

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Speaker 2: good friend Mandra has baby. Things are bruin. Depending on

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Speaker 2: when you listen to this. She had the baby, is

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Speaker 2: about to have the baby something something baby related. Actually,

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Speaker 2: just came back from Mandy's baby shower yesterday. It was

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Speaker 2: really cute she had in the park, so she's doing well.

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Speaker 2: But she kind of had an impromptu thing she had

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Speaker 2: to do baby related today, so y'all just get me

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Speaker 2: in the stew.

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Speaker 1: So I was like, well, I'm gonna rogue.

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Speaker 2: No.

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Speaker 1: I figured we would talk about two different things. Thing one.

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Speaker 2: First half of podcast today, we're gonna talk about money

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Speaker 2: and relationships.

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Speaker 1: Mmm.

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Speaker 2: I know y'all heard about the Ebony K. Williams and

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Speaker 2: Ayaan La von Zant's interview. We gonna talk about it.

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Speaker 2: I'm gonna give you what I think and I want

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Speaker 2: to know what you think. Second half of today's podcast,

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Speaker 2: we're going to talk business.

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Speaker 1: So many of you.

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Speaker 2: Guys ask me the same questions about business, you know,

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Speaker 2: and how I've been able to grow my business, and

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Speaker 2: so I figured, I give you a little peek behind

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Speaker 2: the curtain. How does that sound cute?

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Speaker 1: Great?

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Speaker 2: So let's get started. It feels weird not to say, hey, man,

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Speaker 2: jer your curls was pop it. I'm like, I have

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Speaker 2: to just be pop it on my own today. Can

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Speaker 2: we just get into if you're walking on YouTube, which

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Speaker 2: you ought to this like hot pink sweater that I'm wearing,

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Speaker 2: it's popp it.

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Speaker 1: It's not okay.

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Speaker 2: So unless you've been living under a rock or all

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Speaker 2: social which is probably good for your mental health, you

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Speaker 2: probably heard about this interview. I guess it was an

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Speaker 2: interview with Ebony K. Williams, who's attorney. She also, I

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Speaker 2: think is the first black woman on the Real Housewives

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Speaker 2: of New York that you know, that franchise.

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Speaker 1: She also has, like I think she like hosts the show.

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Speaker 2: So Ebanie is very successful, beautiful black woman. And I

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Speaker 2: don't know if she was interviewing I'm Leanla on her show,

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Speaker 2: but they were talking about relationships and the gist I

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Speaker 2: watched the interview.

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Speaker 1: The gist that I got that ebony, I believe who

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Speaker 1: is forty?

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Speaker 2: But girl child, don't look a day over thirty two

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Speaker 2: because black don't want correct. So Ebanie was talking about

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Speaker 2: how she kind of told herself if by forty she

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Speaker 2: was not married and didn't have children, that she would

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Speaker 2: reconsider her dating criteria. And I don't know if every

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Speaker 2: Ebony has ever been married or had children, you know,

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Speaker 2: but that's what she was talking about. And so Ayanla

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Speaker 2: was like listening to her talk and share you know

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Speaker 2: that you know, she does design your partnership like so

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Speaker 2: many of us do, and there's nothing wrong with that,

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Speaker 2: just like it's nothing wrong with not desiring partnership, but

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Speaker 2: that she did desire partnership, and she wanted to kind

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Speaker 2: of rethink how she thought about the type.

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Speaker 1: Of men that she would be open to relationship with.

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Speaker 2: And so Ayana listened, and Ayana asked her the now

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Speaker 2: infamous question, would you date a bus driver? And Ebdey

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Speaker 2: looked surprised, as you know, you know, I think that

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Speaker 2: many people would be and Abdey said, she started stuttering

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Speaker 2: a little bit and she said does he own the bus?

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Speaker 2: And Ayana said, see that's the problem right there, that

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Speaker 2: you would not be open to dating a bus driver,

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Speaker 2: And basically the underlying sentiment is and that's why you

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Speaker 2: ain't got nobody. That was the under like sentiment. And

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Speaker 2: so I wanted to talk about that. I wanted to

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Speaker 2: talk about dating and money and finances and what you

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Speaker 2: should consider or what you do you consider and what

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Speaker 2: I think and just like the dynamic of what happened

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Speaker 2: in that conversation and how it has divided the interwebs.

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Speaker 2: You know, there's some girlies and men who are like,

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Speaker 2: you know, hey, black women, you know, you should be

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Speaker 2: open to dating whomever, whatever. And there's some girlies who

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Speaker 2: are like, I have my standards. I will not settle,

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Speaker 2: even if that means being alone, you know, if that's

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Speaker 2: my choice. And so I'm curious be a fan, you know,

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Speaker 2: if you want to tweet us at the BA pod

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Speaker 2: cast on Twitter or hit us up on you know,

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Speaker 2: ig Brown a Vision podcast, or me the Budgetnista on

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Speaker 2: Instagram and Twitter. I'm curious on your thoughts about what

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Speaker 2: you thought about one that question, because some of the

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Speaker 2: pushback that I saw that the women were saying were like,

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Speaker 2: why is it that black women get asked this question

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Speaker 2: that I do not see specifically American black women. I

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Speaker 2: do not see this question asked of Latino women. I

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Speaker 2: do not to this question asked of white women. Why

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Speaker 2: isn't that black women get asked this question? So and

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Speaker 2: so I'm going to give you my take, and I'm

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Speaker 2: just interested in what your take is. And here's here,

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Speaker 2: I'm one of the caveat here is you're grown, do

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Speaker 2: what you want to do. It's your ooh, you know what, Mandy,

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Speaker 2: girl about to go wrong?

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Speaker 1: Girl? You right here, I don't even have.

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Speaker 2: A person in the stew So we're about to just

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Speaker 2: do all straight budgeties to sound.

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Speaker 1: It's my prerogative. You do what you want to do.

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Speaker 1: It's my prerogative. And say what you want to say.

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Speaker 2: Name that artist. I'll give you two seconds. One two,

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Speaker 2: Bobby Brown. Some of y'all not somebody y'all too young,

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Speaker 2: y'all don't even know my prerogative prerogative meaning is your

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Speaker 2: business right?

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Speaker 1: So this is this is my belief.

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Speaker 2: My belief is, girl, do what you want to do,

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Speaker 2: with who you want to do it, as long as

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Speaker 2: it's consenting. Now, do I kind of have issue with

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Speaker 2: you know, like the question of would you date a

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Speaker 2: bus driver? I mean I guess I was trying to

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Speaker 2: see what Auntie Ianla was saying.

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Speaker 1: I don't know that I have issue with it.

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Speaker 2: I guess it's a question that can be asked, and

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Speaker 2: certainly Ebony could have said, I prefer I think that

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Speaker 2: question is not one that I'm interested in answering. Certainly

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Speaker 2: she could draw that boundary. But I will say this

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Speaker 2: as someone who quote unquotem trying to figure out how

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Speaker 2: to say it, because I want to be respectful of

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Speaker 2: my late husband, Jerrelle Smith, as someone who married someone

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Speaker 2: who made significantly less and would be quote unquote the

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Speaker 2: bus driver in this situation.

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Speaker 1: I can see both sides.

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Speaker 2: I can understand why any woman, black or otherwise is

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Speaker 2: looking for a partner that makes as much as she

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Speaker 2: does and more. I can totally understand that because who

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Speaker 2: you marry dictates so much about your life. You know,

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Speaker 2: I can understand a woman wanting a man that's going

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Speaker 2: to provide for her and the potential future family financially.

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Speaker 2: I can understand, you know, the safety and the security

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Speaker 2: that's desired from such a union.

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Speaker 1: I can understand all that you know.

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Speaker 2: And so I'm not saying that you should not have

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Speaker 2: some criteria about I want my person to make a

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Speaker 2: certain amount of money if that's what you need. So

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Speaker 2: when I was looking for partnership, I had a long list,

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Speaker 2: as many of us do. And first of all, I

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Speaker 2: had a friend who was like, she's good, but she's

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Speaker 2: an awesome friend. And I remember I was thirty four

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Speaker 2: and the Budgetessa was just trying to take off a

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Speaker 2: little bit.

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Speaker 1: I think it was making six figures a year. The business,

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Speaker 1: not Tiffany.

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Speaker 2: And I kind of looked around my life and then said,

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Speaker 2: the Budgetese has taken off, but I'm kind of coming

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Speaker 2: home to myself.

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Speaker 1: By myself. I was dating, but nothing serious, you know.

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Speaker 2: And I just remember thinking, I desire partnership, like and

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Speaker 2: by partnership, I want to get married.

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Speaker 1: I want to have some kids.

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Speaker 2: You know. Well I wasn't one hundred percent sure about

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Speaker 2: the kids, but I knew I wanted to get married.

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Speaker 2: I wanted to be at the very least in a committed,

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Speaker 2: loving relationship, supportive relationship.

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Speaker 1: So I made this.

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Speaker 2: Long list, and I was telling one of my friends

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Speaker 2: and she asked me what was on the list.

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Speaker 1: She was like a dating coach, and she said, Tiffany,

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Speaker 1: you not half this stuff. I said, ooh, the shade.

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Speaker 2: But she was right that like some of the things

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Speaker 2: I had on the list, I was not, and so

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Speaker 2: I worked on those things. So some of the things

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Speaker 2: like I wasn't all that patient, but I worked out

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Speaker 2: being more patient. I wanted a good communicator, and Lord knows, child,

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Speaker 2: I was not a good communicator. I came from a

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Speaker 2: Nigerian background where the communication was you do what I

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Speaker 2: say and you be quiet about it and put a

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Speaker 2: smile on your face.

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Speaker 1: So I was not a good communicator.

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Speaker 2: And so there were things on my list that was

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Speaker 2: like that good communication, kindness, integrity, thoughtfulness, supportiveness.

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Speaker 1: But I also had you know docs, the lawyer, you know,

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Speaker 1: multiple six figures. I had all these things on my list.

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Speaker 2: Some of the things I were and some of the

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Speaker 2: things I weren't, and some of the things that I

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Speaker 2: wasn't I started to work on being. And most of

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Speaker 2: those things that I wasn't were like internal work things.

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Speaker 1: You know. So I was like, okay, dually noted.

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Speaker 2: But then as I started to like really kind of

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Speaker 2: look through some of the guys that you know, I

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Speaker 2: dated in the past, one name kept coming up for

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Speaker 2: the things that actually meant the most, like for me,

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Speaker 2: you know, the things that made the most And because

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Speaker 2: I'd dated Jerrell briefly in the past and at the

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Speaker 2: time he really wanted to get serious. But I was

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Speaker 2: literally just starting the budgeanista, and I was like, I

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Speaker 2: can't do both. The budgetista is my baby, so I

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Speaker 2: couldn't do both. So it just didn't work out because

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Speaker 2: I didn't have the capacity to start this, you know,

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Speaker 2: budding relationship and then also this budding business and I

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Speaker 2: chose the business. And I'm not sad about choosing the business,

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Speaker 2: you know. So but as I was kind of thinking

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Speaker 2: about moving forward about dating again, I thought like Jarrell

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Speaker 2: kept coming up, like he was like super sweet, kind

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Speaker 2: and funny and supportive. But Terrell worked for Newark Housing

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Speaker 2: Authority at the time. It's maintenance and I was like,

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Speaker 2: I as a Nigerian girl with her masters and her

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Speaker 2: bachelor's and you know, parents who like want of the

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Speaker 2: world for me.

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Speaker 1: I felt like, I don't know none.

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Speaker 2: I said enough, I'm being candid, and so we dated,

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Speaker 2: but I definitely had if I'm being candid, the first

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Speaker 2: year year and a half of dating Darrell, I had

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Speaker 2: one foot in, one foot out because I was waiting

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Speaker 2: on my lawyer, doctor, engineer, accountant, physicists something. You know.

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Speaker 2: I was kind of waiting on that, and Durell just

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Speaker 2: kept getting better and better. Like he was already super kind,

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Speaker 2: so supportive, but not just kind to me.

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Speaker 1: He was kind to everybody.

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Speaker 2: You know.

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Speaker 1: He used to feed the neighborhood.

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Speaker 2: Kids on Fridays with pizza Fridays, you know, like he

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Speaker 2: would like fix them their bikes. I mean they would

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Speaker 2: be knocking on our back door. After I eventually moved

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Speaker 2: in with him, you know, mister Darell said I could

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Speaker 2: get dinner, missus Darel said, y'all got cookies. Mister drama, Well,

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Speaker 2: mister draw is giving us giving away everything in this house,

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Speaker 2: but not just that, all the elderly people. He would

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Speaker 2: make his rounds because we used to live like where

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Speaker 2: we were. He worked for housing and like it was

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Speaker 2: this cute little like townhouse, and so he had to

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Speaker 2: live on campus basically, and so he would make his rounds.

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Speaker 1: That had nothing to do with his job.

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Speaker 2: There were just elderly people who lived alone, and he

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Speaker 2: would make his rounds. Make sure missus such and such

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Speaker 2: eight today, mister such and such, you know, his garbage

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Speaker 2: was taken down that was him, and I remember like

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Speaker 2: the pivotal.

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Speaker 1: Moment when I was still one foot in, one foot.

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Speaker 2: Out, like this is cute today, but girl, I don't

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Speaker 2: even know that's a lawyer such figures because drum may

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Speaker 2: never made over sixty thousand. I just remember that there

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Speaker 2: was this pivotal moment when I forget what happened. I

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Speaker 2: just remember the shift in me that there was something

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Speaker 2: that I had done that wasn't the best, you know,

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Speaker 2: like I can't remember or maybe I said something or whatever,

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Speaker 2: and like Jarrell was accepting of me as I was

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Speaker 2: in that moment, you know, like oh, you know what

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Speaker 2: it was. I think we had our first real argument,

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Speaker 2: you know, and I wasn't a great communicator. I'm the

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Speaker 2: type of that I'm gonna play some sad music, the

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Speaker 2: song back to back to back, I'm gonna walk around

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Speaker 2: mopen and I'm gonna ignore you, and I'm not going

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Speaker 2: to talk about it like an adult. I'm just gonna

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Speaker 2: be like, you should know how I'm feeling. And I

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Speaker 2: remember him coming up to me and being like it's

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Speaker 2: obviously you're upset. Do you want to talk about it?

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Speaker 2: And I was like no, and him walking me through

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Speaker 2: what it looked like to communicate like a grown person.

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Speaker 2: And I remember in that moment thinking, this man accepts

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Speaker 2: you as you are, with all the stuff that you

256
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Speaker 2: come with, bossiness, not able to communicate yet you know,

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Speaker 2: not in a way that's healthy, you know, and that's helpful,

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Speaker 2: you know, always working, just like I was acting like

259
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Speaker 2: I came with everything to the table and that he

260
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Speaker 2: was coming with nothing to the table, and that wasn't true.

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Speaker 2: And it was in that moment I thought, Wow, he

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Speaker 2: accepts you as you are, Tiffany, as imperfectly as you are.

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Speaker 2: And if you cannot accept him as he is, which

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Speaker 2: is fine. If you're wanting doctor, lawyer, engineer, pharmacist, then

265
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Speaker 2: you ought to go sist and get you one of

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Speaker 2: them and let somebody else get this good man. I

267
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Speaker 2: remember thinking that, like, if that's what you're wanting, go

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Speaker 2: get that and let somebody else have this amazing man.

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Speaker 2: Don't have him like you halfway in, halfway out. Either

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Speaker 2: be in or be out. I felt like a black

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Speaker 2: mama when it comes to the summer time. Is you

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Speaker 2: in or is you out? You let my cold air

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Speaker 2: out right, And so I remember that I was like Tiffany.

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Speaker 1: I'm in.

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Speaker 2: I love him, and of all the things that are

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Speaker 2: necessary for me, I was like, I wanted somebody who

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Speaker 2: is intrinsically kind, kind because they're kind, not just kind

278
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Speaker 2: of me because you love me, because one day I'm

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Speaker 2: gonna get on your nerves how you're gonna treat me.

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Speaker 2: I wanted somebody who is thoughtful and supportive because I

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Speaker 2: need to be one hundred percent myself. I was a

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Speaker 2: worker hard that time, and I knew I needed somebody

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Speaker 2: who was going to be supportive of the fact that, like,

284
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Speaker 2: I have this big, big, big dream because I had

285
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Speaker 2: boyfriends in the past that were not and I wanted

286
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Speaker 2: somebody who was obviously like loyal and somebody who was

287
00:14:14,440 --> 00:14:16,559
Speaker 2: able to communicate because I wasn't the greatest at that

288
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Speaker 2: I had a list of things that meant the most,

289
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Speaker 2: like need to have, and then I had some like

290
00:14:21,280 --> 00:14:24,920
Speaker 2: to have, and like to have was you know, six figures.

291
00:14:25,680 --> 00:14:29,040
Speaker 2: Derreal did not have his college degree, but college degree

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Speaker 2: there were certain things that if I really broke down

293
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Speaker 2: that it was this. It wasn't things I did not want.

294
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Speaker 2: These were things I'd like to have, but these need

295
00:14:37,440 --> 00:14:40,520
Speaker 2: to have. He over indexed on those need to haves

296
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Speaker 2: of how I needed my partner to show up for me.

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Speaker 2: He over indexed on those things, and I thought, is

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Speaker 2: it settling or is it compromising? I mean, now, like

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Speaker 2: fast forward now forty three years old, you know, with

300
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Speaker 2: him like for like ten years, I know absolutely I

301
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Speaker 2: did not settle. Was an amazing, amazing, amazing boyfriend and

302
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Speaker 2: even better husband. I didn't think have to get better.

303
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Speaker 2: After we got married, he turned it up a notch,

304
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Speaker 2: you know. And so so I'm not here to say,

305
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Speaker 2: you know what you ought to choose. But what I

306
00:15:16,360 --> 00:15:20,160
Speaker 2: am here to say is, if I'm being honest, a

307
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Speaker 2: lot of those want to have doctor, lawyer, six figure

308
00:15:24,360 --> 00:15:27,880
Speaker 2: plus whatever weren't really my choices. Is what the people

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Speaker 2: gonna say, you know, the people, mama, daddy, sister, brother, cousin,

310
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Speaker 2: social media, friend circle, church, What the people gonna say?

311
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Speaker 2: And if I really looked at what Tiffany wanted and needed,

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Speaker 2: like that's what I got in Jirell, And certainly the

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Speaker 2: people had things to say. My parents were not like, Yay,

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Speaker 2: you're marrying somebody who doesn't have a college degree.

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Speaker 1: It's not as making as much as you. They weren't.

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Speaker 1: They were not happy about it.

317
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Speaker 2: At first, and then they got to know Jerrealm and

318
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Speaker 2: then like because if you just knew him, honestly, there

319
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Speaker 2: are some people they're just too good for this earth.

320
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Speaker 2: And I'm not just watching poetic because he's not here.

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Speaker 2: Everybody like this is this is what if you meet

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Speaker 2: anybody that knows him or knew him. This is just

323
00:16:14,480 --> 00:16:16,840
Speaker 2: the like he wasn't just like he just was not

324
00:16:16,960 --> 00:16:19,880
Speaker 2: like regular people. He just navigated from the space of

325
00:16:20,000 --> 00:16:22,880
Speaker 2: like service and giving acts of service was like his.

326
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Speaker 1: Number one love language.

327
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Speaker 2: I can remember, like my parents, like I said, you

328
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Speaker 2: know Nigerian, all of us have all my sisters and

329
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Speaker 2: I have our college degrees, three of us have our masters.

330
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Speaker 2: One of my sisters is married to a doctor, and

331
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Speaker 2: so like I just they were just you know, they

332
00:16:38,360 --> 00:16:41,160
Speaker 2: were disappointed quote unquote in me, and I can understand why.

333
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Speaker 2: And when I first introduced him to Jirell, my parents

334
00:16:44,520 --> 00:16:45,880
Speaker 2: were like, okay, you know, they were nice enough.

335
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Speaker 1: They called me back to the house the next day

336
00:16:48,280 --> 00:16:50,760
Speaker 1: and we're like, what is going on.

337
00:16:50,880 --> 00:16:52,960
Speaker 2: He seemed like a nice guy, but girl, now plus

338
00:16:53,040 --> 00:16:54,880
Speaker 2: two two, Jirell had a daughter, which I was like,

339
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Speaker 2: oh my god.

340
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Speaker 1: My dad was like, what have we done wrong? Where

341
00:16:58,040 --> 00:16:59,160
Speaker 1: do we go wrong? With Tiffany?

342
00:16:59,360 --> 00:17:01,600
Speaker 2: And I can under that, although I was mad because

343
00:17:01,600 --> 00:17:04,560
Speaker 2: I felt like they weren't as warm to him as

344
00:17:04,600 --> 00:17:07,440
Speaker 2: they were to like my doctor brother in law. And

345
00:17:07,800 --> 00:17:11,600
Speaker 2: over time, Jarrell won them over. And I remember because

346
00:17:11,640 --> 00:17:15,080
Speaker 2: he see it was on some old you better than me,

347
00:17:15,160 --> 00:17:16,840
Speaker 2: That's what I told Drew. I said, we ain't got

348
00:17:16,880 --> 00:17:18,639
Speaker 2: to go back to my parents' house. You better than me.

349
00:17:18,720 --> 00:17:22,240
Speaker 2: They're not gonna treat me different. And when black people

350
00:17:22,280 --> 00:17:24,240
Speaker 2: say you better than me, they indeed me and you

351
00:17:24,280 --> 00:17:28,640
Speaker 2: are not better than me here. But Jirell was determined

352
00:17:28,680 --> 00:17:30,920
Speaker 2: to win them over. And I remember being like why

353
00:17:31,440 --> 00:17:34,280
Speaker 2: and he said, Tiffany, I understand I have a daughter too,

354
00:17:35,280 --> 00:17:36,879
Speaker 2: And I was like, wait what. I remember when he

355
00:17:36,920 --> 00:17:39,399
Speaker 2: told me that, because I was like, I'm so sorry

356
00:17:39,440 --> 00:17:41,600
Speaker 2: my parents are you're not you know, they're cordial, but

357
00:17:41,600 --> 00:17:44,600
Speaker 2: they're not as nice to you. And he was like, Tiffany,

358
00:17:44,640 --> 00:17:46,920
Speaker 2: I have a daughter too. I know what it looks

359
00:17:46,960 --> 00:17:49,320
Speaker 2: like on the outside. I know what your dad sees

360
00:17:49,359 --> 00:17:51,000
Speaker 2: when he sees me, and I get it. I want

361
00:17:51,000 --> 00:17:53,880
Speaker 2: my daughter to be with the best possible and I'm

362
00:17:53,880 --> 00:17:56,040
Speaker 2: gonna show them that, like you know that. I am

363
00:17:56,080 --> 00:17:58,000
Speaker 2: going to look after their daughter. I am going to

364
00:17:58,080 --> 00:18:01,400
Speaker 2: be here and pour into her and love on her, you.

365
00:18:01,359 --> 00:18:02,680
Speaker 1: Know, and he did.

366
00:18:02,800 --> 00:18:04,920
Speaker 2: I remember the first time they kind of clicked to them,

367
00:18:05,520 --> 00:18:09,000
Speaker 2: like one of my friends Linda, something happened in her house,

368
00:18:09,040 --> 00:18:10,000
Speaker 2: like Jarrell's super.

369
00:18:09,760 --> 00:18:11,440
Speaker 1: Handy, that's what he did for work.

370
00:18:11,800 --> 00:18:15,200
Speaker 2: And Linda's mother, my Auntie Esther, is really good friends

371
00:18:15,200 --> 00:18:16,600
Speaker 2: with my mother. They have like they're in the same

372
00:18:16,600 --> 00:18:21,000
Speaker 2: prayer group, the same like friend group. And Linda used

373
00:18:21,000 --> 00:18:23,040
Speaker 2: to call Jarell brother Darrell, and he would call her

374
00:18:23,080 --> 00:18:25,600
Speaker 2: sister Linda. They just became really good friends because Linda's

375
00:18:25,600 --> 00:18:26,119
Speaker 2: my best friend.

376
00:18:26,680 --> 00:18:29,040
Speaker 1: And she called him one day it was like brother drug,

377
00:18:29,240 --> 00:18:30,760
Speaker 1: something happened in the house, can you fix it? So

378
00:18:30,760 --> 00:18:31,360
Speaker 1: he came by.

379
00:18:31,880 --> 00:18:34,119
Speaker 2: Of course, once you get to fixing one thing, he

380
00:18:34,200 --> 00:18:36,880
Speaker 2: ended up been there for hours fixing the whole damn house.

381
00:18:37,800 --> 00:18:41,359
Speaker 2: And my Auntie Esther was like, because Jirell's just like

382
00:18:41,520 --> 00:18:45,000
Speaker 2: he always is kind and generous with his time and

383
00:18:45,080 --> 00:18:48,080
Speaker 2: you know, didn't charge them anything. She told my mother

384
00:18:48,200 --> 00:18:52,560
Speaker 2: about like h Tiffany's quote unquote friend. It's so nice.

385
00:18:52,760 --> 00:18:54,560
Speaker 2: He came here, he fixed all the see, he was

386
00:18:54,600 --> 00:18:58,280
Speaker 2: so sweet. He was sold this so kind, so generous

387
00:18:58,280 --> 00:19:01,359
Speaker 2: with his energy and time and knowledge. And then something

388
00:19:01,400 --> 00:19:04,640
Speaker 2: happened in my parents' house. They had a flood and

389
00:19:04,840 --> 00:19:07,479
Speaker 2: the basement like it needed all new, like carpet had

390
00:19:07,480 --> 00:19:10,360
Speaker 2: to be ripped out, and so Jirell came and did

391
00:19:10,359 --> 00:19:15,240
Speaker 2: it himself and then repainted their basement. I still have

392
00:19:15,320 --> 00:19:17,480
Speaker 2: pictures of us in the basement. He was like, we

393
00:19:17,480 --> 00:19:20,440
Speaker 2: could just do it, Tiffany. I was like, we used

394
00:19:20,440 --> 00:19:22,439
Speaker 2: to be French. But there I was in the basement,

395
00:19:22,520 --> 00:19:27,960
Speaker 2: painting in the basement, and my mom was so thankful

396
00:19:28,000 --> 00:19:30,320
Speaker 2: for that. And that was kind of like the start

397
00:19:30,359 --> 00:19:33,719
Speaker 2: when they realized that, like, yo, we are misjudging this person.

398
00:19:34,440 --> 00:19:37,480
Speaker 2: And there would be times like, if I'm being candid,

399
00:19:37,480 --> 00:19:38,640
Speaker 2: I didn't talk to my parents all.

400
00:19:38,560 --> 00:19:40,399
Speaker 1: The time on the phone, like it's just I don't know.

401
00:19:40,760 --> 00:19:42,320
Speaker 2: I mean, I called them every once in a while,

402
00:19:42,520 --> 00:19:44,159
Speaker 2: but I would walk in the house and Jerred be

403
00:19:44,200 --> 00:19:46,600
Speaker 2: laughing on the floor and I'm like, who are you

404
00:19:46,600 --> 00:19:46,960
Speaker 2: talking to?

405
00:19:47,080 --> 00:19:49,520
Speaker 1: He was like your dad. I'm like my dad. He

406
00:19:49,520 --> 00:19:51,960
Speaker 1: would call my dad and I'm regularly more than me

407
00:19:53,080 --> 00:19:54,440
Speaker 1: and I'm like wait what.

408
00:19:55,280 --> 00:19:57,800
Speaker 2: And so I just say all that to say that

409
00:19:57,960 --> 00:20:01,040
Speaker 2: had I not really looked at what the and I need,

410
00:20:02,160 --> 00:20:03,800
Speaker 2: you know, versus what the people are gonna say, I

411
00:20:03,800 --> 00:20:07,040
Speaker 2: would have missed out on this amazing, amazing, amazing human being.

412
00:20:07,560 --> 00:20:09,480
Speaker 2: So I am not here to say that you ought

413
00:20:09,560 --> 00:20:12,360
Speaker 2: not to need someone who makes a certain amount of money,

414
00:20:12,359 --> 00:20:14,280
Speaker 2: because you might need that that's on your needs list.

415
00:20:14,720 --> 00:20:14,959
Speaker 1: You know.

416
00:20:15,040 --> 00:20:17,560
Speaker 2: I'm not here to say that you ought to date

417
00:20:17,560 --> 00:20:19,680
Speaker 2: the bus driver or not. I don't know, girl, that's

418
00:20:19,720 --> 00:20:22,080
Speaker 2: your business. But what I am here to say is

419
00:20:22,119 --> 00:20:26,640
Speaker 2: to make sure those are your choices that you are deciding,

420
00:20:26,720 --> 00:20:28,840
Speaker 2: not the people what the people gonna say, because the

421
00:20:28,840 --> 00:20:31,399
Speaker 2: people gonna say, we'll keep you without an amazing partner,

422
00:20:31,760 --> 00:20:34,760
Speaker 2: without an amazing life, without the babies that you seek

423
00:20:34,800 --> 00:20:38,240
Speaker 2: so bad, Like what do you actually need in your partnership?

424
00:20:38,760 --> 00:20:39,040
Speaker 1: For me?

425
00:20:39,560 --> 00:20:41,800
Speaker 2: I knew that I was gonna over index on earning

426
00:20:41,880 --> 00:20:44,560
Speaker 2: and I have, so I knew that although it would

427
00:20:44,560 --> 00:20:47,000
Speaker 2: be nice, the truth of the matter is even now,

428
00:20:47,119 --> 00:20:49,639
Speaker 2: like considering dating now, you know, like I'm considering like

429
00:20:49,640 --> 00:20:51,960
Speaker 2: what that's going to look like now that Darrelle's not here.

430
00:20:52,040 --> 00:20:54,600
Speaker 2: It's been almost two years since he passed away, and

431
00:20:54,680 --> 00:20:57,399
Speaker 2: I've just been considering, like what do I need? What

432
00:20:57,560 --> 00:20:59,840
Speaker 2: kind of you know, like because when Jerrol met met me,

433
00:21:00,000 --> 00:21:02,440
Speaker 2: I was still teaching preschool and so that was a

434
00:21:02,440 --> 00:21:03,280
Speaker 2: different dynamic.

435
00:21:03,400 --> 00:21:04,880
Speaker 1: So now I'm like, well, what kind of man.

436
00:21:04,960 --> 00:21:08,800
Speaker 2: I know, I don't necessarily need a man that's gonna

437
00:21:08,800 --> 00:21:10,439
Speaker 2: make a ton of money because I already make a

438
00:21:10,440 --> 00:21:12,160
Speaker 2: ton of money. I bring home seven figures a year,

439
00:21:12,160 --> 00:21:15,000
Speaker 2: and not in business. I'm talking about Tiffany. So even

440
00:21:15,000 --> 00:21:16,880
Speaker 2: if you make one hundred two hundred thousand, that don't

441
00:21:16,880 --> 00:21:18,520
Speaker 2: move the needle for me. I could bring that home

442
00:21:18,560 --> 00:21:21,439
Speaker 2: in a month, if I'm being candid, you know. And

443
00:21:21,520 --> 00:21:24,880
Speaker 2: so I don't, you know, I'm still wrapping my mind

444
00:21:24,920 --> 00:21:28,320
Speaker 2: around you know, it's a different I'm a different person

445
00:21:28,400 --> 00:21:30,879
Speaker 2: now in what I'm needing, and I have not wrapped

446
00:21:30,880 --> 00:21:33,840
Speaker 2: in my mind around if I do want partnership again

447
00:21:33,920 --> 00:21:37,240
Speaker 2: one and then two what I need in my partner,

448
00:21:37,240 --> 00:21:40,359
Speaker 2: because what I needed then when I got with Jarell

449
00:21:40,520 --> 00:21:43,359
Speaker 2: is not what I need now. And so I'm just

450
00:21:43,480 --> 00:21:46,080
Speaker 2: considering what that is and not what the people gonna say,

451
00:21:46,640 --> 00:21:49,760
Speaker 2: you know. And so that's just that's my take on it,

452
00:21:49,800 --> 00:21:51,760
Speaker 2: is that I don't think there's anything wrong with dating

453
00:21:51,760 --> 00:21:54,199
Speaker 2: the bus driver, even if you're an attorney or doctor whatever.

454
00:21:54,680 --> 00:21:58,160
Speaker 2: I don't think there's anything wrong with saying I want

455
00:21:58,200 --> 00:22:00,359
Speaker 2: someone to make a certain amount of money, you know,

456
00:22:00,400 --> 00:22:02,479
Speaker 2: I don't think it's wrong to say I don't need that,

457
00:22:02,600 --> 00:22:05,199
Speaker 2: I need this instead. I think the only way that

458
00:22:05,240 --> 00:22:08,760
Speaker 2: you can make a misstep is not deciding for yourself.

459
00:22:09,680 --> 00:22:15,040
Speaker 2: For yourself, what does that look like? You know? I

460
00:22:15,040 --> 00:22:19,439
Speaker 2: would love your take, Sissy Pooh's Brianna mission family, you know,

461
00:22:19,520 --> 00:22:21,480
Speaker 2: and the brothers here too, I'd love your take.

462
00:22:21,520 --> 00:22:22,359
Speaker 1: What do you think? You know?

463
00:22:22,920 --> 00:22:24,880
Speaker 2: I'm glad of the choices that I made. I would

464
00:22:24,920 --> 00:22:27,040
Speaker 2: not have chosen anything else. Even if I knew that

465
00:22:27,119 --> 00:22:29,399
Speaker 2: Jarrow was not going to be here, I would have

466
00:22:29,400 --> 00:22:33,080
Speaker 2: still chosen him ten times over because to experience.

467
00:22:32,640 --> 00:22:34,040
Speaker 1: What it is to be love well.

468
00:22:34,800 --> 00:22:37,520
Speaker 2: Man, I can't even tell you I was loved so

469
00:22:37,600 --> 00:22:40,119
Speaker 2: well that even now, two years later after him not

470
00:22:40,200 --> 00:22:44,160
Speaker 2: being here, I still feel his love. His love has

471
00:22:44,200 --> 00:22:46,280
Speaker 2: reached into the future and it still holds me down.

472
00:22:46,840 --> 00:22:49,880
Speaker 2: And so to be loved well, I don't want. I'm

473
00:22:49,960 --> 00:22:52,240
Speaker 2: so glad I didn't miss out on that, because what

474
00:22:52,280 --> 00:22:54,840
Speaker 2: the people are going to say, you know what I mean? Like,

475
00:22:54,920 --> 00:22:57,160
Speaker 2: I was loved well. He taught me how to communicate.

476
00:22:57,840 --> 00:23:00,520
Speaker 2: He taught me like how to like and in my

477
00:23:00,640 --> 00:23:04,480
Speaker 2: own like, I was like not really good at setting boundaries,

478
00:23:04,760 --> 00:23:07,399
Speaker 2: Like I was loved so well. My sister lived with

479
00:23:07,480 --> 00:23:09,359
Speaker 2: us for two years and she was like, to live

480
00:23:09,600 --> 00:23:12,800
Speaker 2: with you. And Jerel was really a masterclass in relationships.

481
00:23:13,040 --> 00:23:14,560
Speaker 2: She was like, you guys didn't even argue.

482
00:23:14,600 --> 00:23:16,719
Speaker 1: We didn't. Like in the beginning, we did, and then

483
00:23:16,760 --> 00:23:17,199
Speaker 1: we used to.

484
00:23:17,359 --> 00:23:19,879
Speaker 2: We would sit down and talk about, like, let's create

485
00:23:20,000 --> 00:23:21,520
Speaker 2: rules of disagreement.

486
00:23:22,320 --> 00:23:24,400
Speaker 1: No yelling, no cursing.

487
00:23:25,320 --> 00:23:26,720
Speaker 2: No, not that we cursed at each other, but like

488
00:23:26,760 --> 00:23:29,280
Speaker 2: it was like, let's we decided early on and we

489
00:23:29,320 --> 00:23:33,000
Speaker 2: created these a safe word that once the conversation went

490
00:23:33,040 --> 00:23:35,000
Speaker 2: from helpful to harmful, you know, when you're in a

491
00:23:35,000 --> 00:23:36,879
Speaker 2: disagreement all of a sudden, now you're like, well, we're

492
00:23:36,960 --> 00:23:39,880
Speaker 2: talking crazy. Now. We had a safe word, which means

493
00:23:40,119 --> 00:23:43,600
Speaker 2: go to your corner, didn't be quiet, whether you got

494
00:23:43,600 --> 00:23:46,199
Speaker 2: to take a drive, go upstairs, go downstairs. And the

495
00:23:46,200 --> 00:23:48,920
Speaker 2: safe word for us was pineapples, and that just meant

496
00:23:49,000 --> 00:23:51,360
Speaker 2: like one once my neck got to roll and I'm like, well,

497
00:23:51,400 --> 00:23:54,000
Speaker 2: first of all, he would say pineapples, and I'm.

498
00:23:53,840 --> 00:23:55,880
Speaker 1: Like, oh, you got me.

499
00:23:55,840 --> 00:23:58,560
Speaker 2: With that damn bite apples, because it meant Tiffany, you're

500
00:23:58,560 --> 00:24:00,919
Speaker 2: about to say something crazy, or you say something crazy

501
00:24:00,920 --> 00:24:04,359
Speaker 2: that you have to apologize for, shut it, walk away.

502
00:24:04,440 --> 00:24:05,240
Speaker 1: Same thing with him.

503
00:24:05,400 --> 00:24:07,119
Speaker 2: If I felt like he was about to get angry

504
00:24:07,160 --> 00:24:10,800
Speaker 2: and say something that I thought was hurtful, pineapples, and

505
00:24:10,880 --> 00:24:14,280
Speaker 2: we had to respect pineapples. And so those are like

506
00:24:14,440 --> 00:24:17,760
Speaker 2: because of that, we got so good. In the beginning,

507
00:24:17,800 --> 00:24:19,479
Speaker 2: we would be saying pineapples all the time, and then

508
00:24:19,520 --> 00:24:22,560
Speaker 2: we got so good at knowing when something was going

509
00:24:22,640 --> 00:24:25,719
Speaker 2: to go left that you would literally self pineapple. So

510
00:24:25,840 --> 00:24:28,240
Speaker 2: like if I was gearing up in my head to

511
00:24:28,359 --> 00:24:30,879
Speaker 2: like dig into his behind because he was wrong about something,

512
00:24:31,080 --> 00:24:33,240
Speaker 2: I would literally hear pineapples in my own head before

513
00:24:33,240 --> 00:24:34,280
Speaker 2: he said it, to.

514
00:24:34,160 --> 00:24:39,399
Speaker 1: Be like, Tiffany, you try to hurt your person, why

515
00:24:39,960 --> 00:24:41,479
Speaker 1: so you could be right girl.

516
00:24:42,000 --> 00:24:44,000
Speaker 2: So after a while we didn't even get to the

517
00:24:44,040 --> 00:24:47,560
Speaker 2: occasion of argument. It would just be like, you know what, Ben,

518
00:24:47,960 --> 00:24:49,919
Speaker 2: I love you, so it's not even as serious.

519
00:24:50,000 --> 00:24:51,520
Speaker 1: Let's just drop it. You know.

520
00:24:51,640 --> 00:24:54,480
Speaker 2: We didn't raise voices like in the very very beginning.

521
00:24:54,480 --> 00:24:56,760
Speaker 2: We had to learn because certainly they were yelling in

522
00:24:56,840 --> 00:24:58,760
Speaker 2: the beginning of the first two months because I'm like, wait,

523
00:24:58,800 --> 00:25:00,800
Speaker 2: this is not how I want this to go. You know,

524
00:25:00,880 --> 00:25:04,240
Speaker 2: we talked about finances openly. Jirell's biggest thing was always

525
00:25:04,440 --> 00:25:05,960
Speaker 2: I want to be able to pay the bills even

526
00:25:06,000 --> 00:25:08,800
Speaker 2: if you're not here. So I we sat down and

527
00:25:08,800 --> 00:25:11,040
Speaker 2: looked at our finances in a way, like I said,

528
00:25:11,160 --> 00:25:13,720
Speaker 2: I know, I want a nice house, but the money

529
00:25:13,720 --> 00:25:17,280
Speaker 2: that you bring in can't necessarily afford a mortgage of

530
00:25:17,320 --> 00:25:18,680
Speaker 2: the kind of house that I want.

531
00:25:18,880 --> 00:25:20,320
Speaker 1: And so we saved and saved and saved.

532
00:25:20,359 --> 00:25:23,119
Speaker 2: So our thing was his money paid the bills, and

533
00:25:23,160 --> 00:25:26,119
Speaker 2: my money we saved it invested, you know, after we

534
00:25:26,160 --> 00:25:29,200
Speaker 2: got married, that's what we did. And then so because

535
00:25:29,200 --> 00:25:31,280
Speaker 2: we saved and invested the money that you know, the

536
00:25:31,240 --> 00:25:34,080
Speaker 2: Budgetiza was making and he paid the regular bills, which

537
00:25:34,080 --> 00:25:36,600
Speaker 2: meant I could save and invest even more, we were

538
00:25:36,640 --> 00:25:38,760
Speaker 2: able to purchase the house that I'm in now as

539
00:25:38,760 --> 00:25:39,520
Speaker 2: a foreclosure.

540
00:25:39,960 --> 00:25:41,920
Speaker 1: You know. It was I think it was at.

541
00:25:41,800 --> 00:25:43,520
Speaker 2: A time like three point fifty and we got it

542
00:25:43,560 --> 00:25:46,200
Speaker 2: for one eighty. But I had to pay that cash,

543
00:25:46,280 --> 00:25:48,119
Speaker 2: you know, and then we renovated a cash with us

544
00:25:48,160 --> 00:25:51,080
Speaker 2: savings and investing. So as a result, there was no mortgage,

545
00:25:51,400 --> 00:25:54,320
Speaker 2: which men that we can continue to afford the lifestyle

546
00:25:54,359 --> 00:25:57,000
Speaker 2: that he could pay all the bills. And because it

547
00:25:57,080 --> 00:25:58,960
Speaker 2: wasn't a mortgage to pay. Same thing with the cars

548
00:25:59,000 --> 00:26:02,560
Speaker 2: that we drove, we saved up and purchased them cash.

549
00:26:02,600 --> 00:26:02,800
Speaker 1: You know.

550
00:26:02,840 --> 00:26:07,199
Speaker 2: They were certified pre owned cars. Use cars, girl, you know,

551
00:26:07,280 --> 00:26:10,160
Speaker 2: but really nice, like two or three years old and same.

552
00:26:10,280 --> 00:26:13,159
Speaker 2: So we didn't have a car note. So I was

553
00:26:13,200 --> 00:26:15,639
Speaker 2: able to structure our life in a way that the

554
00:26:15,640 --> 00:26:17,600
Speaker 2: money that he brought home could pay bills. Well, I

555
00:26:17,600 --> 00:26:20,480
Speaker 2: could still live the life that I wanted. And so

556
00:26:20,520 --> 00:26:23,520
Speaker 2: I'm just sharing all these things that like it's not easy,

557
00:26:23,680 --> 00:26:25,439
Speaker 2: you know, like if you decide that you are going

558
00:26:25,480 --> 00:26:29,879
Speaker 2: to navigate with someone who's mixed less than you, but

559
00:26:29,960 --> 00:26:33,480
Speaker 2: it's not impossible. And if you have your need to have,

560
00:26:33,560 --> 00:26:36,000
Speaker 2: you could work around the want to have. That's just

561
00:26:36,119 --> 00:26:39,680
Speaker 2: my perspective because when I tell you, I was as

562
00:26:39,680 --> 00:26:41,840
Speaker 2: stressed out as business and stuff made me. I was

563
00:26:41,920 --> 00:26:45,760
Speaker 2: wildly happy at home, wildly happy at home. He was

564
00:26:45,840 --> 00:26:48,800
Speaker 2: just such a good man, And like the loss is

565
00:26:48,840 --> 00:26:51,760
Speaker 2: so great because he was such a good man. I'm

566
00:26:51,840 --> 00:26:54,520
Speaker 2: so glad I did not miss out on him. I

567
00:26:54,520 --> 00:26:56,000
Speaker 2: don't care for how short of a period of time

568
00:26:56,000 --> 00:26:58,120
Speaker 2: I had him, so glad I didn't miss out.

569
00:26:58,880 --> 00:26:59,920
Speaker 1: Well, hope that was helpful.

570
00:27:00,200 --> 00:27:04,680
Speaker 2: Gonna take a quick break, pay some bills, and when

571
00:27:04,680 --> 00:27:07,600
Speaker 2: we come back, we're gonna talk about business, baby, because

572
00:27:07,680 --> 00:27:09,639
Speaker 2: y'all can't be asking me about business and I'm like, child,

573
00:27:10,240 --> 00:27:12,800
Speaker 2: let me answer some of your most most Well, I'm

574
00:27:12,840 --> 00:27:16,359
Speaker 2: just gonna teach a quick business lesson. Okay, Gay, be

575
00:27:16,400 --> 00:27:23,320
Speaker 2: back in a moment, and we're back and blacker.

576
00:27:24,600 --> 00:27:25,040
Speaker 1: Ah.

577
00:27:25,280 --> 00:27:28,040
Speaker 2: So hopefully you listened to the first part of this

578
00:27:28,119 --> 00:27:30,920
Speaker 2: podcast when we talked about money and relationships.

579
00:27:31,280 --> 00:27:33,600
Speaker 1: Let's dig into some business. I don't know if you know,

580
00:27:33,680 --> 00:27:35,439
Speaker 1: but I'm a man tool or whatever.

581
00:27:36,040 --> 00:27:38,680
Speaker 2: Like literally I have huh, I don't know, child, maybe

582
00:27:38,720 --> 00:27:41,880
Speaker 2: like ten in person mentees that trek to Newark sometimes.

583
00:27:41,920 --> 00:27:43,639
Speaker 2: Literally I have like a mentee walk that I do.

584
00:27:43,640 --> 00:27:49,840
Speaker 2: There's there's this park like in another town where I

585
00:27:50,000 --> 00:27:51,800
Speaker 2: have like this really great lake. It's maybe like a

586
00:27:51,840 --> 00:27:54,240
Speaker 2: mile and a half or maybe two miles, like you

587
00:27:54,280 --> 00:27:56,560
Speaker 2: could walk like the trail around the lake and it's

588
00:27:56,640 --> 00:27:59,000
Speaker 2: really easy trail to walk and it's cute and then

589
00:27:59,040 --> 00:28:01,200
Speaker 2: there's a really cute bat house restaurant next to it.

590
00:28:01,240 --> 00:28:03,760
Speaker 2: So anyway, whenever one of my mentees comes to see me,

591
00:28:03,840 --> 00:28:06,280
Speaker 2: we do like a mentee walking session, and then we'll

592
00:28:06,280 --> 00:28:08,879
Speaker 2: have like lunch at the boat house. And so I

593
00:28:08,960 --> 00:28:11,800
Speaker 2: just have mentees, especially women, that I pour into when

594
00:28:11,840 --> 00:28:14,399
Speaker 2: it comes to their finances, not their finances, when it

595
00:28:14,400 --> 00:28:17,160
Speaker 2: comes to their businesses, and they ask me all manner

596
00:28:17,240 --> 00:28:22,000
Speaker 2: of questions. But I also also awesome mentor digitally because

597
00:28:22,080 --> 00:28:24,480
Speaker 2: I cannot possibly mentor everybody who wants me to mentor them,

598
00:28:25,240 --> 00:28:27,760
Speaker 2: and so one of the ways I mentor digitally is

599
00:28:27,800 --> 00:28:32,359
Speaker 2: I have an online mentorship program via Patreon called my

600
00:28:32,840 --> 00:28:37,080
Speaker 2: Mentor Tiffany dot com. Right now, it's ten bucks a month,

601
00:28:37,440 --> 00:28:41,920
Speaker 2: and I teach a live lesson every single month, and

602
00:28:41,960 --> 00:28:44,680
Speaker 2: then right now, weekly the mentees meet up and work

603
00:28:44,720 --> 00:28:46,840
Speaker 2: on their goals together, and I teach a lesson every month,

604
00:28:46,880 --> 00:28:49,240
Speaker 2: and then every Thursday, I give a resource or tool

605
00:28:49,680 --> 00:28:51,960
Speaker 2: to help you on your journey. So you get a

606
00:28:51,960 --> 00:28:54,200
Speaker 2: live lesson a month for me. Right now, they're meeting

607
00:28:54,200 --> 00:28:56,800
Speaker 2: weekly to work on their goals, and then every Thursday

608
00:28:56,800 --> 00:28:59,440
Speaker 2: I give you a resource or tool. So it's good

609
00:28:59,440 --> 00:29:01,400
Speaker 2: over the air for had bucks a month. Yeah, So

610
00:29:01,440 --> 00:29:04,760
Speaker 2: if you're interested, My Mentor Tiffany dot com. All right,

611
00:29:04,800 --> 00:29:10,000
Speaker 2: so let's get into like one of the biggest things, like.

612
00:29:08,800 --> 00:29:10,080
Speaker 1: Like what does it look like?

613
00:29:10,200 --> 00:29:13,000
Speaker 2: So one of the best things that you can do,

614
00:29:13,160 --> 00:29:16,080
Speaker 2: for like, if you're thinking about starting a business, you

615
00:29:16,160 --> 00:29:19,200
Speaker 2: have a business, not sure if you want a business,

616
00:29:19,560 --> 00:29:22,000
Speaker 2: but one of the best things that you can do

617
00:29:22,280 --> 00:29:25,760
Speaker 2: is to establish yourself as an expert. So whether it's

618
00:29:25,840 --> 00:29:29,640
Speaker 2: you yourself personally or your brand, like you know, maybe

619
00:29:29,640 --> 00:29:33,320
Speaker 2: you make cookies, you know, or maybe like, so, how

620
00:29:33,360 --> 00:29:36,520
Speaker 2: do you position yourself as like the go to in

621
00:29:36,520 --> 00:29:38,600
Speaker 2: the space? So what I mean expert? I mean the

622
00:29:38,640 --> 00:29:40,360
Speaker 2: go to? So like, how are you the go to

623
00:29:40,440 --> 00:29:42,080
Speaker 2: chocolate chip cookie in the space? And maybe if it's

624
00:29:42,080 --> 00:29:44,680
Speaker 2: a if it's a product, or how are you an

625
00:29:44,680 --> 00:29:47,360
Speaker 2: expert on all things sneakers you know? Or how are

626
00:29:47,400 --> 00:29:51,440
Speaker 2: you expert like me personal finance. Now, one of the

627
00:29:51,440 --> 00:29:54,320
Speaker 2: reasons why establish yourself as an expert is so useful.

628
00:29:54,560 --> 00:29:57,320
Speaker 2: It's such a great marketing tool because when you establish

629
00:29:57,320 --> 00:30:01,360
Speaker 2: yourself as an expert, people listen, learn, love and trust you,

630
00:30:01,680 --> 00:30:03,680
Speaker 2: and then they look to you for solution and guess

631
00:30:03,680 --> 00:30:04,600
Speaker 2: what your solution.

632
00:30:04,480 --> 00:30:06,000
Speaker 1: Is my business?

633
00:30:06,400 --> 00:30:08,600
Speaker 2: You know. So there's a business that does this really

634
00:30:08,640 --> 00:30:12,240
Speaker 2: well called BLACKI Lotti's I think it's called blackallttis right,

635
00:30:12,280 --> 00:30:14,080
Speaker 2: it's just like super dope. I think her name is

636
00:30:14,120 --> 00:30:17,360
Speaker 2: Casey Asian lady. Hey Casey, please forgive me Casey. Your

637
00:30:17,400 --> 00:30:21,360
Speaker 2: name is not Casey. But I was introduced to block

638
00:30:21,360 --> 00:30:23,160
Speaker 2: A Lottis because I got one of her sweatshirts and

639
00:30:23,160 --> 00:30:25,360
Speaker 2: I love it. It's this cozy sweatshirt. And I got

640
00:30:25,400 --> 00:30:29,560
Speaker 2: it because I saw her post on social media, like

641
00:30:29,600 --> 00:30:34,040
Speaker 2: on YouTube, a YouTube clip where she talked about that.

642
00:30:34,240 --> 00:30:38,479
Speaker 2: It wasn't just here's my cute sweatshirt. She said, if

643
00:30:38,520 --> 00:30:40,640
Speaker 2: you're anything like me, you're tired of these sweatshirts that

644
00:30:40,680 --> 00:30:42,800
Speaker 2: I'm mostly made for guys, because she makes women's like

645
00:30:42,840 --> 00:30:45,440
Speaker 2: exercise clothes, right, And this is like she showed like

646
00:30:45,480 --> 00:30:47,480
Speaker 2: a video of like how a guy like a guy

647
00:30:47,560 --> 00:30:50,280
Speaker 2: sweatshirt laid on the ground, how it's laid out, and

648
00:30:50,320 --> 00:30:52,400
Speaker 2: she was like, the shoulders are up here, the waist

649
00:30:52,480 --> 00:30:53,600
Speaker 2: is here, blah blah blah blah.

650
00:30:53,640 --> 00:30:54,920
Speaker 1: And I was like, I never thought about that coach

651
00:30:54,920 --> 00:30:55,720
Speaker 1: who thinks about them?

652
00:30:56,240 --> 00:30:59,640
Speaker 2: And she said, I realized that, like women want something cozier,

653
00:30:59,680 --> 00:31:02,080
Speaker 2: So I dropped the seam on the shoulders here. I

654
00:31:02,200 --> 00:31:05,760
Speaker 2: cropped it here. I gave some extra room here, bigger pockets.

655
00:31:06,120 --> 00:31:09,640
Speaker 2: So she was walking us through here's what you're used to,

656
00:31:09,880 --> 00:31:14,560
Speaker 2: here's better expertise. Because if she just said, isn't this

657
00:31:14,600 --> 00:31:16,480
Speaker 2: a cute sweatshirt? I wouldn't even know why it's cute.

658
00:31:16,480 --> 00:31:19,360
Speaker 2: I'd be like, oh, okay. But once she showed the difference,

659
00:31:19,480 --> 00:31:21,360
Speaker 2: I bought and then like the material that she used,

660
00:31:21,360 --> 00:31:23,880
Speaker 2: that's different. I bought the sweatshirt, and she was right,

661
00:31:23,960 --> 00:31:27,640
Speaker 2: it is the coziest, Like it makes you look so cute.

662
00:31:28,080 --> 00:31:29,520
Speaker 2: You look like what you think you look like when

663
00:31:29,520 --> 00:31:31,760
Speaker 2: you were wearing your boyfriend'swet shirt. That's not how you look.

664
00:31:31,960 --> 00:31:33,680
Speaker 2: This sweat sure looks like what you think you look like.

665
00:31:33,760 --> 00:31:36,880
Speaker 2: It is so cute that, like I remember, I went

666
00:31:36,920 --> 00:31:39,840
Speaker 2: to my sisters and I went to go see Usher

667
00:31:39,880 --> 00:31:42,640
Speaker 2: in Vegas, and like I wore in the airport and

668
00:31:42,680 --> 00:31:44,440
Speaker 2: my sisters were like, girl, Because you know, I'm not

669
00:31:44,440 --> 00:31:46,520
Speaker 2: the fashion niecea sister. They always playing me, talk about

670
00:31:46,520 --> 00:31:50,480
Speaker 2: I can't dress whatever, hate us, right, But they were like, girl,

671
00:31:50,640 --> 00:31:52,480
Speaker 2: this sweetshirt is hey, where do.

672
00:31:52,480 --> 00:31:53,680
Speaker 1: You get this from?

673
00:31:53,920 --> 00:31:56,160
Speaker 2: And as a result, like you know, my sister Tracy

674
00:31:56,200 --> 00:31:57,440
Speaker 2: into buying herself one.

675
00:31:58,000 --> 00:32:00,600
Speaker 1: But I remember thinking how gus is that?

676
00:32:00,920 --> 00:32:03,680
Speaker 2: And if you follow block A Lottis, it is so

677
00:32:03,840 --> 00:32:07,080
Speaker 2: genius because she will show you so now she has,

678
00:32:07,120 --> 00:32:11,560
Speaker 2: like exercise pants, Here's how exercise pants are normally done.

679
00:32:11,680 --> 00:32:15,120
Speaker 2: Here's what's wrong with this design. Here's how I've edited

680
00:32:15,120 --> 00:32:18,480
Speaker 2: this design. Go ahead and get them pants. That is genius.

681
00:32:18,680 --> 00:32:21,200
Speaker 2: And so if you are thinking to yourself, I want

682
00:32:21,240 --> 00:32:25,320
Speaker 2: to you know, be an expert, you know, or I

683
00:32:25,360 --> 00:32:27,800
Speaker 2: want to start a business. I have a service or

684
00:32:27,800 --> 00:32:31,200
Speaker 2: a product or whatever, Like, showing your expertise is one

685
00:32:31,200 --> 00:32:33,080
Speaker 2: of the best ways to do so because in doing

686
00:32:33,120 --> 00:32:35,520
Speaker 2: so you can you can sell anything on the background.

687
00:32:35,600 --> 00:32:35,800
Speaker 1: Right.

688
00:32:36,000 --> 00:32:38,560
Speaker 2: An expert, you know, just for clarity, is someone who

689
00:32:38,640 --> 00:32:42,600
Speaker 2: has a comprehensive and authoritative knowledge or skill in a

690
00:32:42,640 --> 00:32:43,480
Speaker 2: particular area.

691
00:32:43,760 --> 00:32:45,880
Speaker 1: Right. So it's important one that you know your stuff.

692
00:32:46,240 --> 00:32:48,440
Speaker 2: You have to identify like what you know more than

693
00:32:48,480 --> 00:32:51,920
Speaker 2: most right, So that means you're gonna have to keep learning.

694
00:32:53,080 --> 00:32:54,720
Speaker 2: And when it comes to expert I want you to

695
00:32:54,720 --> 00:32:58,160
Speaker 2: think a tree business versus a bush business. Most people,

696
00:32:58,440 --> 00:33:01,239
Speaker 2: you know, when they're trying to illustrate their expertise, they

697
00:33:01,360 --> 00:33:04,400
Speaker 2: doing like I could cook, I could clean, I could

698
00:33:04,400 --> 00:33:06,840
Speaker 2: do hair, I sew closed that's too much.

699
00:33:06,840 --> 00:33:07,680
Speaker 1: That's a busch business.

700
00:33:08,360 --> 00:33:10,760
Speaker 2: A bush business is when you have too many branches

701
00:33:10,760 --> 00:33:13,000
Speaker 2: and they explode at the same time and your growth

702
00:33:13,040 --> 00:33:16,680
Speaker 2: is stunted. A tree business or tree expertise is when

703
00:33:16,720 --> 00:33:20,320
Speaker 2: you have one core trunk. I think Casey started with, like, yo,

704
00:33:20,920 --> 00:33:24,160
Speaker 2: I make these sweatshirts, one core trunk that she got

705
00:33:24,200 --> 00:33:26,320
Speaker 2: really good at, built trust that, and then once she

706
00:33:26,400 --> 00:33:28,360
Speaker 2: did that, she started to branch out.

707
00:33:28,520 --> 00:33:30,320
Speaker 1: Now she has protein powder and target.

708
00:33:30,520 --> 00:33:33,120
Speaker 2: She's got equipment because she could do the branches now

709
00:33:33,160 --> 00:33:36,800
Speaker 2: because the trunk of that one sweatshirt and she built

710
00:33:36,840 --> 00:33:40,320
Speaker 2: it over years, that trust that, that loved, that connection

711
00:33:40,880 --> 00:33:43,200
Speaker 2: with her audience that she was able to branch out.

712
00:33:43,240 --> 00:33:45,880
Speaker 2: So just think tree business versus bush business. Don't be

713
00:33:45,920 --> 00:33:49,000
Speaker 2: afraid to volunteer in order to practice your expertise too.

714
00:33:49,280 --> 00:33:50,080
Speaker 1: So let's just say for.

715
00:33:50,040 --> 00:33:52,120
Speaker 2: Me, when I did personal finance, you know, as a

716
00:33:52,120 --> 00:33:55,880
Speaker 2: budgeanisa as, I was like honing my expertise. I did

717
00:33:55,880 --> 00:33:57,840
Speaker 2: a lot of churches and things for free. I did

718
00:33:57,840 --> 00:33:59,600
Speaker 2: a lot of one on ones with friends because I

719
00:33:59,640 --> 00:34:03,040
Speaker 2: was honing my expertise skill to know does this actually work?

720
00:34:03,440 --> 00:34:06,080
Speaker 2: Do I know how to articulate it? You know, admit

721
00:34:06,200 --> 00:34:08,600
Speaker 2: that you don't know something and redirect when you do

722
00:34:08,640 --> 00:34:11,120
Speaker 2: when you're building your expertise. Right, So step in step one,

723
00:34:11,120 --> 00:34:13,759
Speaker 2: we're talking about knowing your stuff, you know, because it

724
00:34:13,840 --> 00:34:16,000
Speaker 2: is really important that, like I don't know all the

725
00:34:16,040 --> 00:34:18,600
Speaker 2: things and that's okay. I might say, well, I'm not

726
00:34:18,600 --> 00:34:21,600
Speaker 2: to invest in Lista, go to trade and travel with Terrium.

727
00:34:22,280 --> 00:34:24,880
Speaker 2: Go to trade you're nine to five with Tila, you know,

728
00:34:25,040 --> 00:34:28,319
Speaker 2: it's okay. You can also get a certificate or a

729
00:34:28,360 --> 00:34:30,640
Speaker 2: degree that can be helpful, not always, but it can

730
00:34:30,680 --> 00:34:33,040
Speaker 2: be helpful. So we're talking about, like how do you

731
00:34:33,120 --> 00:34:34,760
Speaker 2: establish yourself as an expert, which.

732
00:34:34,640 --> 00:34:37,719
Speaker 1: Is one of the best ways best foundations.

733
00:34:37,160 --> 00:34:39,839
Speaker 2: You can build when you're building your business because it's

734
00:34:39,880 --> 00:34:41,799
Speaker 2: always comes down to why should we listen to you?

735
00:34:42,680 --> 00:34:45,200
Speaker 2: So now, so step one is know your stuff. Step

736
00:34:45,200 --> 00:34:47,440
Speaker 2: two really is show your stuff in order to be

737
00:34:47,480 --> 00:34:49,080
Speaker 2: an expert. It's not enough for you to know a

738
00:34:49,120 --> 00:34:52,440
Speaker 2: thing you know. I also want you to show people

739
00:34:52,520 --> 00:34:55,319
Speaker 2: that you know a thing get pressed. One of the

740
00:34:55,360 --> 00:34:57,040
Speaker 2: things I used to do when I first started the

741
00:34:57,040 --> 00:34:59,759
Speaker 2: Bunch Ofista before I had a publicist was visit this

742
00:34:59,800 --> 00:35:05,240
Speaker 2: way website called help a Reporter Out, Help a reporter

743
00:35:05,320 --> 00:35:07,920
Speaker 2: out harrow and all these reporters from all around the

744
00:35:07,960 --> 00:35:12,759
Speaker 2: country are looking to quote people for articles New York Times,

745
00:35:12,760 --> 00:35:16,279
Speaker 2: Wall Street Journal insiders, sometimes smaller blogs and things, and

746
00:35:16,360 --> 00:35:18,920
Speaker 2: so help a reporter out is a great way so

747
00:35:19,040 --> 00:35:20,959
Speaker 2: you can get your name in the press to say,

748
00:35:21,120 --> 00:35:21,600
Speaker 2: look at me.

749
00:35:21,760 --> 00:35:24,000
Speaker 1: I am an expert. And so I like to go

750
00:35:24,040 --> 00:35:25,080
Speaker 1: to help a reporter out.

751
00:35:25,360 --> 00:35:27,239
Speaker 2: Don't use your regular email because they're going to get

752
00:35:27,239 --> 00:35:29,040
Speaker 2: sent you emails like three times a day, and you're

753
00:35:29,040 --> 00:35:31,080
Speaker 2: gonna get annoyed. So use your junk email that you

754
00:35:31,080 --> 00:35:34,920
Speaker 2: can look at. Help a reporter out daily. I like

755
00:35:34,960 --> 00:35:37,520
Speaker 2: to answer emails first thing in the morning because reporters

756
00:35:37,640 --> 00:35:41,560
Speaker 2: by midday have already been flooded with responses. So like

757
00:35:41,600 --> 00:35:43,640
Speaker 2: I like to look in the morning, answer it before

758
00:35:43,719 --> 00:35:45,880
Speaker 2: like ten am, Like, hey, my name is Tiffany.

759
00:35:46,719 --> 00:35:47,960
Speaker 1: Here's my quote.

760
00:35:48,320 --> 00:35:51,560
Speaker 2: You know, if you need more, share your phone number.

761
00:35:51,560 --> 00:35:53,080
Speaker 2: I can't tell you how many times a reporter has

762
00:35:53,120 --> 00:35:55,719
Speaker 2: called me, you know, like maybe the if it's called

763
00:35:55,719 --> 00:35:59,080
Speaker 2: the query, the query says looking to interview a woman

764
00:35:59,239 --> 00:36:02,120
Speaker 2: about why women don't save enough. And I'll say, hi,

765
00:36:02,640 --> 00:36:04,600
Speaker 2: my name is Ti Cheryl, my name is Tiffany.

766
00:36:05,040 --> 00:36:05,920
Speaker 1: I believe women.

767
00:36:05,760 --> 00:36:08,359
Speaker 2: Don't save enough because you know they're tasked with being

768
00:36:08,360 --> 00:36:09,800
Speaker 2: the caretakers of their family.

769
00:36:10,000 --> 00:36:13,240
Speaker 1: Blah blah blah blah. You know, hope this is helpful.

770
00:36:13,480 --> 00:36:18,480
Speaker 2: Please attribute me as this Tiffany Alice, founder of the Budganista,

771
00:36:18,920 --> 00:36:21,680
Speaker 2: New York Times bestselling author Get Good with Money. Get

772
00:36:21,719 --> 00:36:24,520
Speaker 2: your attribution how you want them to attribute, And then

773
00:36:24,560 --> 00:36:26,760
Speaker 2: I might put a note. If this is a digital article,

774
00:36:26,760 --> 00:36:28,879
Speaker 2: please link back to my site. You want that link

775
00:36:28,920 --> 00:36:31,800
Speaker 2: back the Budganista dot com because that link back is

776
00:36:31,840 --> 00:36:35,040
Speaker 2: going to grow your site's expertise in the i of Google.

777
00:36:35,800 --> 00:36:37,680
Speaker 1: And then you know, like live.

778
00:36:37,640 --> 00:36:40,600
Speaker 2: Rit erre, that's my sign off instead of sincerely the

779
00:36:40,640 --> 00:36:43,520
Speaker 2: liveature Tiffany. And then I put my cell phone number

780
00:36:43,640 --> 00:36:46,520
Speaker 2: underneath my name because sometimes they have a follow up

781
00:36:46,600 --> 00:36:48,200
Speaker 2: question and they can easily.

782
00:36:48,320 --> 00:36:49,960
Speaker 1: You know, they're like, I have a deadline ten minutes.

783
00:36:50,000 --> 00:36:53,160
Speaker 1: Real quick question, Tiffany. Okay, I just dropped some jewels

784
00:36:53,200 --> 00:36:56,160
Speaker 1: on you right. Also to show your stuff to become.

785
00:36:55,920 --> 00:36:59,399
Speaker 2: An expert, get yourself on some podcasts. There's this great

786
00:36:59,400 --> 00:37:02,839
Speaker 2: website chartable Chartable you can see some of the top

787
00:37:02,840 --> 00:37:08,560
Speaker 2: one hundred podcasts in any area. Parenting, cooking, teaching, business finance.

788
00:37:08,920 --> 00:37:11,440
Speaker 2: You can see those podcasts and pitch them. Podcasts are

789
00:37:11,440 --> 00:37:14,160
Speaker 2: a great way to grow your expertise. Starting a blog

790
00:37:14,280 --> 00:37:16,040
Speaker 2: is a great way to grow your expertise, so people

791
00:37:16,080 --> 00:37:19,800
Speaker 2: see you as an expert. Certainly your social media obviously

792
00:37:19,880 --> 00:37:24,240
Speaker 2: you want to show your expertise there, your post going live,

793
00:37:24,680 --> 00:37:29,080
Speaker 2: posting educational content. You want to be trustworthy and genuine.

794
00:37:29,400 --> 00:37:31,880
Speaker 2: You want to protect your reputation as you're showing your stuff.

795
00:37:32,000 --> 00:37:32,200
Speaker 1: Right.

796
00:37:32,520 --> 00:37:35,359
Speaker 2: Something else that helps to build expertise is like share

797
00:37:35,400 --> 00:37:36,240
Speaker 2: your origin story.

798
00:37:36,280 --> 00:37:37,680
Speaker 1: How did you get here? I used to be a

799
00:37:37,719 --> 00:37:38,839
Speaker 1: preschool teacher.

800
00:37:39,120 --> 00:37:42,200
Speaker 2: And I learned financial education at home. Like that origin

801
00:37:42,239 --> 00:37:44,240
Speaker 2: story helps people to see you as an expert.

802
00:37:45,000 --> 00:37:45,400
Speaker 1: Okay.

803
00:37:46,000 --> 00:37:49,120
Speaker 2: Step three is to just market market market market, always

804
00:37:49,120 --> 00:37:53,760
Speaker 2: be marketing. Update your social media bios, considering, consider making

805
00:37:53,760 --> 00:37:56,040
Speaker 2: sure that all your names on your social accounts are

806
00:37:56,040 --> 00:37:56,440
Speaker 2: the same.

807
00:37:56,840 --> 00:37:59,960
Speaker 1: The budget needs to across the board. But also rename yourself.

808
00:38:00,520 --> 00:38:04,880
Speaker 2: So I call myself America's favorite financial educator.

809
00:38:05,680 --> 00:38:06,960
Speaker 1: Who's that? I made that up?

810
00:38:07,000 --> 00:38:08,799
Speaker 2: So when but when the people have you on their

811
00:38:09,120 --> 00:38:12,319
Speaker 2: on their podcasts or on their television or whatever, they

812
00:38:12,360 --> 00:38:14,840
Speaker 2: call me that people will call you what you call yourself,

813
00:38:15,080 --> 00:38:17,719
Speaker 2: Like Muhammad Ali said greatest of all time. He made

814
00:38:17,760 --> 00:38:20,080
Speaker 2: that up and so people started to call him that.

815
00:38:20,480 --> 00:38:22,880
Speaker 2: So what you know, like, what is your America's favorite

816
00:38:22,920 --> 00:38:25,520
Speaker 2: greatest of all time? Like earn your Leisure calls themselves

817
00:38:25,560 --> 00:38:28,360
Speaker 2: the biggest ever. Who said earn your Leader is the

818
00:38:28,360 --> 00:38:30,280
Speaker 2: biggest ever. I don't know if that's true, but guess

819
00:38:30,280 --> 00:38:32,719
Speaker 2: what they've tagged themselves that And when they went on

820
00:38:32,719 --> 00:38:35,279
Speaker 2: today's show, guess what Holda said today, we have earned

821
00:38:35,280 --> 00:38:38,799
Speaker 2: your Leisure the biggest ever in personal finance, girl, you know,

822
00:38:38,960 --> 00:38:43,080
Speaker 2: so rename yourself. You know, plug your business in each interview,

823
00:38:43,120 --> 00:38:46,840
Speaker 2: every time you're in an interview or podcast, whatever, a

824
00:38:46,880 --> 00:38:50,920
Speaker 2: blog post. Plug your business every single time. Ideally your

825
00:38:50,920 --> 00:38:52,719
Speaker 2: business and the link that people can go back to.

826
00:38:53,440 --> 00:38:57,600
Speaker 2: Step four, Be consistent. Someone is always watching, so consistently

827
00:38:57,640 --> 00:39:00,640
Speaker 2: bringing value to your audience, whether you're know you collect

828
00:39:00,680 --> 00:39:02,759
Speaker 2: their emails and you send them like a weekly or

829
00:39:02,800 --> 00:39:07,560
Speaker 2: a monthly newsletter, you're posting regularly on social You want

830
00:39:07,560 --> 00:39:11,400
Speaker 2: to be consistent and you want to offer timely solutions

831
00:39:11,880 --> 00:39:14,880
Speaker 2: like earlier in the podcast today and you know, we

832
00:39:14,920 --> 00:39:17,239
Speaker 2: talked about something that just hit social media. You know,

833
00:39:17,280 --> 00:39:19,799
Speaker 2: people like to see when something happens that they can

834
00:39:19,800 --> 00:39:22,239
Speaker 2: rely on you. I don't care if it's cookies, you know,

835
00:39:22,520 --> 00:39:24,520
Speaker 2: like you know, if you're like if I was going

836
00:39:24,560 --> 00:39:26,960
Speaker 2: to offer a timely solution to cookies and people are

837
00:39:27,000 --> 00:39:29,719
Speaker 2: all about Keto. Now, how do you make keto cookies?

838
00:39:30,000 --> 00:39:32,440
Speaker 2: All these kids have nut allergies? Right, how do you

839
00:39:32,480 --> 00:39:34,680
Speaker 2: make cookies safe for the classroom?

840
00:39:34,760 --> 00:39:38,040
Speaker 1: You see what I mean? So you want to bring value.

841
00:39:37,880 --> 00:39:41,200
Speaker 2: Educational value, ideally to your audience and make them timely.

842
00:39:42,160 --> 00:39:45,200
Speaker 1: And that's but not least. You want to build an audience.

843
00:39:45,520 --> 00:39:47,360
Speaker 2: People want to ask, how did I build my business

844
00:39:47,400 --> 00:39:50,040
Speaker 2: to an eight figure business? Right? Because we've made over

845
00:39:51,480 --> 00:39:54,719
Speaker 2: approaching forty million dollars in the last fifteen years of business, right,

846
00:39:55,480 --> 00:39:58,360
Speaker 2: and how how Hell? One of the ways is that

847
00:39:58,400 --> 00:40:01,680
Speaker 2: we have an amazing community. You have to build an audience,

848
00:40:02,160 --> 00:40:05,200
Speaker 2: you know, like start with an email list, Like I

849
00:40:05,360 --> 00:40:08,000
Speaker 2: like to give away free resources in exchange for people's

850
00:40:08,040 --> 00:40:09,759
Speaker 2: emails so I can keep in contact with you.

851
00:40:10,360 --> 00:40:12,680
Speaker 1: Like there are apps not apps?

852
00:40:12,719 --> 00:40:14,600
Speaker 2: Yeah, I guess it's an app like that you can

853
00:40:14,640 --> 00:40:18,839
Speaker 2: collect phone numbers called smartphone. It's a smartphone. Don't get

854
00:40:18,880 --> 00:40:22,560
Speaker 2: me the line superphone. That's what I use. Because what

855
00:40:22,640 --> 00:40:25,040
Speaker 2: I like about phone is that although it's a little

856
00:40:25,080 --> 00:40:28,200
Speaker 2: more expensive than email to navigate, the open rate meaning

857
00:40:28,600 --> 00:40:30,959
Speaker 2: the amount of people that open your text is about

858
00:40:30,960 --> 00:40:33,880
Speaker 2: eighty percent to email, maybe sixty percent if you're lucky.

859
00:40:34,360 --> 00:40:39,080
Speaker 2: You know, so collect phone numbers, create appointments for connection.

860
00:40:39,560 --> 00:40:41,759
Speaker 2: So if I was just starting out now, then I

861
00:40:41,760 --> 00:40:44,880
Speaker 2: would be going live every Wednesday at four. So people

862
00:40:44,960 --> 00:40:46,399
Speaker 2: just know, like you have kind of like this must

863
00:40:46,400 --> 00:40:48,719
Speaker 2: see TV build an audience. It is probably one of

864
00:40:48,760 --> 00:40:51,560
Speaker 2: the most important things you can do to establish your expertise,

865
00:40:51,680 --> 00:40:55,839
Speaker 2: right so speaking teaching. You know what's so great about

866
00:40:56,520 --> 00:40:58,279
Speaker 2: once you create your expertise is that you can really

867
00:40:58,280 --> 00:41:02,120
Speaker 2: start to monetize it by speaking, by teaching, by selling

868
00:41:02,120 --> 00:41:05,880
Speaker 2: your products through affiliates, through joint ventures, like you partner

869
00:41:05,920 --> 00:41:08,920
Speaker 2: with someone else. You can create products and services related

870
00:41:08,920 --> 00:41:11,759
Speaker 2: to your community's problems because you connect with them regularly.

871
00:41:12,239 --> 00:41:13,919
Speaker 2: You know, you could be a spokesperson, do a brand

872
00:41:13,920 --> 00:41:17,520
Speaker 2: ambassador work okay, and so, like I'm just saying, like,

873
00:41:17,640 --> 00:41:21,359
Speaker 2: right now, help a reporter out, me, help a putter out.

874
00:41:21,640 --> 00:41:26,040
Speaker 2: Creating expertise before you start business or why you're starting

875
00:41:26,040 --> 00:41:28,160
Speaker 2: your business, or even if you're well into it is

876
00:41:28,200 --> 00:41:31,080
Speaker 2: one of the best ways to ensure that you will

877
00:41:31,080 --> 00:41:34,200
Speaker 2: be here. It's been fifteen years for me, and one

878
00:41:34,280 --> 00:41:37,040
Speaker 2: of the reasons why I'm still here is because I'm constantly,

879
00:41:37,080 --> 00:41:40,040
Speaker 2: constantly working on being an expert in my space, establishing

880
00:41:40,040 --> 00:41:43,080
Speaker 2: that expertise and just asserting that over and over and over,

881
00:41:43,160 --> 00:41:45,200
Speaker 2: and so it's allowed me to pivot in business. I mean,

882
00:41:45,360 --> 00:41:49,000
Speaker 2: I've written children's book of a children's book. I've sell published books.

883
00:41:49,080 --> 00:41:50,719
Speaker 2: You know, y'all know I got gegger of money, two

884
00:41:50,800 --> 00:41:54,120
Speaker 2: hundred and fifty thousand copies sold. I have an online school,

885
00:41:54,239 --> 00:41:57,799
Speaker 2: the Literature Academy. Because of my expertise, I can do

886
00:41:57,840 --> 00:41:59,560
Speaker 2: the budget these to ten different ways. We have the

887
00:41:59,560 --> 00:42:02,680
Speaker 2: possible podcast Brian Ambition. Do you see what expertise allows

888
00:42:02,680 --> 00:42:05,480
Speaker 2: you to do? It allows you to spread beyond your

889
00:42:05,560 --> 00:42:09,720
Speaker 2: initial offering and to offer different things to the same people,

890
00:42:09,880 --> 00:42:12,600
Speaker 2: and they're grateful for it because they want your expertise

891
00:42:12,600 --> 00:42:16,200
Speaker 2: in multiple ways. So hopefully that was helpful that, Like

892
00:42:16,200 --> 00:42:17,480
Speaker 2: you know, some of you guys are always asking me,

893
00:42:17,480 --> 00:42:18,040
Speaker 2: how do I start?

894
00:42:18,080 --> 00:42:18,760
Speaker 1: How do I start?

895
00:42:19,040 --> 00:42:20,640
Speaker 2: That's a free way to start, because you don't have

896
00:42:20,640 --> 00:42:23,080
Speaker 2: to pay any money to start establishing your expertise.

897
00:42:23,400 --> 00:42:24,600
Speaker 1: You know, with those five ways that.

898
00:42:24,600 --> 00:42:27,879
Speaker 2: I showed you if you found value in that, which

899
00:42:27,880 --> 00:42:29,600
Speaker 2: I know you did, and you're like, I want you

900
00:42:29,680 --> 00:42:32,200
Speaker 2: to mentor me, miss Tiffany, Miss Stefany, Miss Tiffany. I

901
00:42:32,200 --> 00:42:35,680
Speaker 2: cannot take on any more walking mentees. But you are

902
00:42:35,760 --> 00:42:39,359
Speaker 2: welcome to join our Patreon. There's like, I don't know,

903
00:42:39,600 --> 00:42:42,279
Speaker 2: fifteen hundred people in there. You're welcome to join us

904
00:42:42,280 --> 00:42:47,719
Speaker 2: there at my mentor tiffany dot com. Like I said,

905
00:42:47,719 --> 00:42:49,520
Speaker 2: it's just ten bucks a month, although I think next

906
00:42:49,560 --> 00:42:51,680
Speaker 2: month is going up to twenty, but we grandfather the

907
00:42:51,719 --> 00:42:53,480
Speaker 2: people in. I'll let you know when it goes up

908
00:42:53,480 --> 00:42:57,360
Speaker 2: before it goes up. But yeah, and so hopefully that

909
00:42:57,400 --> 00:43:00,360
Speaker 2: was helpful today. We talked about money, we talked about

910
00:43:00,440 --> 00:43:04,480
Speaker 2: business talk, a little relationship talk.

911
00:43:04,640 --> 00:43:06,960
Speaker 1: It was cute today. How do you like it?

912
00:43:07,480 --> 00:43:08,840
Speaker 2: You know, because we're gonna be having guests. You know,

913
00:43:08,920 --> 00:43:11,480
Speaker 2: Mandy's having her baby and she's gonna be out for

914
00:43:11,480 --> 00:43:13,640
Speaker 2: a while. So I will certainly have guests in the

915
00:43:13,680 --> 00:43:15,680
Speaker 2: studio many days, but.

916
00:43:15,680 --> 00:43:17,719
Speaker 1: Some days it'll just be us chatting bout.

917
00:43:17,760 --> 00:43:19,400
Speaker 2: So if you liked it, you know, send me a tweet,

918
00:43:19,440 --> 00:43:22,160
Speaker 2: send me a message on ig the Budgetista on both

919
00:43:22,200 --> 00:43:24,640
Speaker 2: places and let me know how you felt about today,

920
00:43:24,960 --> 00:43:28,359
Speaker 2: You have any questions until next time, ba Fam. Oh

921
00:43:28,480 --> 00:43:30,440
Speaker 2: on Friday, We're gonna see you on baq Wad. That's

922
00:43:30,440 --> 00:43:34,000
Speaker 2: gonna be me too, Me too, all right, love y'all.

923
00:43:33,760 --> 00:43:37,239
Speaker 1: Bye, hey, ba Fam. We could not do this show

924
00:43:37,280 --> 00:43:40,320
Speaker 1: without your support or the support of our team behind

925
00:43:40,320 --> 00:43:43,840
Speaker 1: the scenes. The brown Envision podcast is produced by Imani

926
00:43:43,880 --> 00:43:47,240
Speaker 1: Crosby and Dennis and Plinsky is our in house tech guru.

927
00:43:47,760 --> 00:43:50,359
Speaker 1: I am your co host Mandy Woodrif Santos, and we

928
00:43:50,400 --> 00:43:54,720
Speaker 1: will see y'all next week, ba Fam.