WEBVTT - The Connected Car Challenge: Part 1

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<v Speaker 1>Get in touch with technology with tex Stuff from Comen.

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<v Speaker 1>Welcome to Text Stuff. I'm Jonathan Strickland, and today, once

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<v Speaker 1>again I am graced by the presence of our automotive genius,

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<v Speaker 1>Scott Benjamin Scott. Thanks for joining us on the show today.

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<v Speaker 1>I was going, Jonathan, I'm I'm honored to be welcome back. Yeah,

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<v Speaker 1>I am. I am trying to exert dominance because Scott

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<v Speaker 1>actually is way more knowledgeable in the area of cars

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<v Speaker 1>than I am. So I'm wearing my sunglasses to give

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<v Speaker 1>me this kind of sense of coolness and a loofness.

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<v Speaker 1>That's where you're in a tight shirt, your chest all

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<v Speaker 1>put's right. Yeah, I gotta make myself look big. Yeah

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<v Speaker 1>it's working. Yeah. Thanks. Thanks. I'm glad that I can.

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<v Speaker 1>I can dominate and then therefore maintain my my lead position.

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<v Speaker 1>But as always when I have a guest on, I

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<v Speaker 1>like to ask my guest if there are any particular

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<v Speaker 1>topics that trist them. And Scott, you picked an article

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<v Speaker 1>a list really, that appeared in Forbes Online and thought

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<v Speaker 1>maybe we should talk about and I couldn't agree more. Yeah,

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<v Speaker 1>it's say it's a topic that I think we're gonna

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<v Speaker 1>hear a lot more about in the future near future

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<v Speaker 1>as a matter of fact, um, connected cars. Yeah, and

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<v Speaker 1>not just connected cars. But this particular article is about

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<v Speaker 1>ten obstacles for connected cars. Because we've talked about connected

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<v Speaker 1>cars on car stuff on our show before and in

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<v Speaker 1>various ways. I mean kind of the slow progression up

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<v Speaker 1>to the point where we're actually calling them connected cars now,

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<v Speaker 1>because that's relatively new, right right, Because when you think

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<v Speaker 1>connected car, I mean that definition seems a little fuzzy

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<v Speaker 1>and vague, largely because we're still defining it. So you could,

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<v Speaker 1>if you wanted to be, you know, kind of technical,

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<v Speaker 1>you could say, oh, well, I've heard about entertainment systems

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<v Speaker 1>that you can have in a car that connect to

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<v Speaker 1>something like Pandora. Isn't that a connected car? But what

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<v Speaker 1>we're really talking about here, and it's it's something that's

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<v Speaker 1>not defined in that Forbes list. The Forbes list is

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<v Speaker 1>pretty bare bones when you get down to it. But

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<v Speaker 1>what we're really talking about here are cars that have

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<v Speaker 1>some sort of persistent Internet connection, and usually they also

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<v Speaker 1>have some sort of wireless local area network in the

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<v Speaker 1>car itself so that your devices can link into that network. Yeah,

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<v Speaker 1>that's right, and that network provides other benefits to the

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<v Speaker 1>driver and and right now, I mean you can get

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<v Speaker 1>vehicles that have elements of this right now. We're talking

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<v Speaker 1>about future developments that are coming down the line. And

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<v Speaker 1>you know, we'll get to all this as we go

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<v Speaker 1>through the top ten list. But um, which, by the way,

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<v Speaker 1>some of this we agree with and some of this

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<v Speaker 1>we don't. Yeah, some of these we question how they

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<v Speaker 1>could be labeled an obstacle. It makes me think that

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<v Speaker 1>this list was originally just a list about connected cars,

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<v Speaker 1>and that when they got to the point of trying

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<v Speaker 1>to come up with a headline to describe it, this

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<v Speaker 1>obstacles was the one that seemed like it was the

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<v Speaker 1>best fit because maybe there's like seven real obstacles and

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<v Speaker 1>the other three or just we're talking about connected cars.

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<v Speaker 1>So you know, some of the things that that you

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<v Speaker 1>know you may already see in cars. There are things

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<v Speaker 1>like automatic notification of crashes or um, you know, when

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<v Speaker 1>you're getting speeding alerts. You know, if you're you're in

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<v Speaker 1>a rural area and you're going a little too fast,

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<v Speaker 1>your car can actually tell you if you're going too

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<v Speaker 1>quickly for that road. Things that you know, navigation systems

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<v Speaker 1>have done in the past, you know, on their own,

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<v Speaker 1>but those are add in devices, things that you you

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<v Speaker 1>plug in. Now cars are doing that themselves, you know,

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<v Speaker 1>with the with the built in navigation devices, so um,

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<v Speaker 1>safety alerts, things like that. All all that stuff is

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<v Speaker 1>stuff that we can see right now that is part

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<v Speaker 1>of the connected car. But as you said, the definition

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<v Speaker 1>is constantly changing every time uh something new comes out

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<v Speaker 1>or some new advancement in UH in the design of

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<v Speaker 1>the vehicle or the architecture of the electrical system of

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<v Speaker 1>the vehicle. That's that's redefining what we consider a connected car.

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<v Speaker 1>And this vehicle to vehicle communication that we're talking about,

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<v Speaker 1>that's that's just now in the in the infancy state.

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<v Speaker 1>I think we're not really there yet, but we're getting

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<v Speaker 1>there quickly. And it's kind of and the way we

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<v Speaker 1>described it on on car stuff is that, um, it's

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<v Speaker 1>almost like the phone, the phones, you know, Like I mean,

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<v Speaker 1>I can think seven eight years ago when I was

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<v Speaker 1>using a flip phone and that was relatively new technology

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<v Speaker 1>and we know we're just getting into smartphone area, you know,

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<v Speaker 1>territory at that point. But um, I think how quickly

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<v Speaker 1>things have developed past that point or since that point.

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<v Speaker 1>In just the last five six years. That's the way

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<v Speaker 1>cars are advancing. And I've got other stuff that I'm

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<v Speaker 1>gonna site here as we go along. There was there

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<v Speaker 1>was a particularly eye opening article in Popular Mechanics that

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<v Speaker 1>we've covered in detail on our other show, and I

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<v Speaker 1>will I'll mention elements of that as we go through.

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<v Speaker 1>But some fascinated stuff that that even for me and Ben,

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<v Speaker 1>you know, when we were we were going through this,

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<v Speaker 1>we we talked about this all the time, you know,

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<v Speaker 1>throughout the week, even not just on the show. Uh,

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<v Speaker 1>some of the stuff was really eye opening. How quickly

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<v Speaker 1>things are happening. Yeah, and it reminds me a lot

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<v Speaker 1>of the discussion you and I had on the other

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<v Speaker 1>episode of Tech Stuff you joined me on about self

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<v Speaker 1>driving cars and how a lot of the elements that

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<v Speaker 1>are necessary to make a self driving car work are

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<v Speaker 1>finding their way into our vehicles today. Even though our

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<v Speaker 1>vehicles are not themselves autonomous right there, there's some autonomous

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<v Speaker 1>elements that are being worked in, whether it's something where

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<v Speaker 1>the car is still under full driver control, or it's

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<v Speaker 1>something where a computer takes over for like parking assists

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<v Speaker 1>to that kind of stuff. So it's very similar to that,

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<v Speaker 1>to that same sort of model, and without getting very

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<v Speaker 1>specific about it. Today there's even some some some more

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<v Speaker 1>news on that front as we go through this list today.

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<v Speaker 1>So um, I can tell you that, you know, based

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<v Speaker 1>on the other list, the the Popular Mechanics list, I

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<v Speaker 1>know we're kind of getting into two different things here,

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<v Speaker 1>but um, even based on what I read there, they're

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<v Speaker 1>talking about it's advancing even faster than what we had

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<v Speaker 1>talked about just a few weeks ago. It is amazing.

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<v Speaker 1>How I mean, that's the one drawback about doing any

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<v Speaker 1>sort of show about technology is that very quickly after

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<v Speaker 1>you record it, it becomes obsolete and you need to

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<v Speaker 1>do an update. Let's look into the actual list though,

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<v Speaker 1>So the Forbes list, it opens up with the statement

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<v Speaker 1>that cars take longer to design and build than smartphones,

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<v Speaker 1>so the development cycle is very different. So you might

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<v Speaker 1>say that if you look at smartphones in general, the

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<v Speaker 1>the innovation is is constant, right, You're constantly getting updates.

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<v Speaker 1>But even if you narrow it down to a specific

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<v Speaker 1>model of phone, you're still talking about essentially an annual

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<v Speaker 1>uh development cycle. You get a new iPhone every year.

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<v Speaker 1>I think we can all appreciate this I mean, how

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<v Speaker 1>often do you get, you know, the iPhone six and

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<v Speaker 1>then the six S comes out a month later. And

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<v Speaker 1>I'm bad at this naming, you know, devices, but you

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<v Speaker 1>understand exactly what I mean by when we get home,

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<v Speaker 1>the next one is on. You know, the television is

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<v Speaker 1>being the greatest thing, and that's what people are waiting

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<v Speaker 1>in line for tomorrow. Right in the United States, this

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<v Speaker 1>is particularly tricky, right because a lot of us get

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<v Speaker 1>our phones subsidized, and we get a contract that goes

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<v Speaker 1>along with it. The contract baseline tends to be two years.

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<v Speaker 1>So if you have a two year contract but your

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<v Speaker 1>specific model of phone updates every year, you always feel

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<v Speaker 1>like you're behind. Now I'm an Android user, and it's

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<v Speaker 1>even worse for me because there's a new Android phone

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<v Speaker 1>out multiple times a month, so I can't if I

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<v Speaker 1>settle with one model, I do that knowing that it's

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<v Speaker 1>going to be outpaced multiple times before I can upgrade again.

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<v Speaker 1>And I suppose it's similar in that, you know, Let's

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<v Speaker 1>say that you have a particular make of vehicle, you know,

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<v Speaker 1>so there's a general Motors will make a certain type

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<v Speaker 1>of vehicle and they will update it every year. Of course, Yeah,

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<v Speaker 1>still call it the same thing. There's gonna be the

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<v Speaker 1>two thousand twelve modle year, the two thirteen, and the

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<v Speaker 1>thirteen is likely going to have more features and functions

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<v Speaker 1>than the twelve, but they won't do a dramatic redesign,

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<v Speaker 1>and you know for several years. I mean it maybe

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<v Speaker 1>ten years away or whatever. But they're constantly working on

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<v Speaker 1>new products. Well, this article says that car manufacturers work

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<v Speaker 1>on five year cycles. Now I'm going to say that

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<v Speaker 1>it's probably a little bit less than that. Typically, know

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<v Speaker 1>that they've a while ago, you know, like maybe a

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<v Speaker 1>couple of decades ago, you know, they were working on

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<v Speaker 1>cycles that were seven years long. You know, they would

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<v Speaker 1>start out with the sketches on the drawing board. You

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<v Speaker 1>know that even the napkin, and you work up from

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<v Speaker 1>there with the clay models, etcetera. Well, cad drawings and

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<v Speaker 1>things like that have advanced to the point where that's

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<v Speaker 1>shortened that you know, the amount of time, the lead

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<v Speaker 1>up time I guess we'd be printing really cut it

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<v Speaker 1>way back, because now if your prototype didn't work, you

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<v Speaker 1>could just redesign it and print a new one exactly right.

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<v Speaker 1>So the cycles are getting much much shorter. But I'm

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<v Speaker 1>gonna say that five year cycles. That's if that's average,

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<v Speaker 1>I would believe it. I know that some are working

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<v Speaker 1>faster than others. So I've got this note here, and

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<v Speaker 1>this comes from that other popular mechanics article, and there's

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<v Speaker 1>a couple of these that will drop in here. But

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<v Speaker 1>I'm I think I'm about to blow your much Jonathan

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<v Speaker 1>pit Me. Yeah, you alluded to this before we came

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<v Speaker 1>in here, and you said, you know what, I'm going

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<v Speaker 1>to save this for the podcast, and I'm going to

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<v Speaker 1>I'm gonna ask you a question. Now. This is um,

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<v Speaker 1>this is McLaren. Alright, we're talking about So McLaren makes supercars,

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<v Speaker 1>they make Formula one cars, they make you know, million

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<v Speaker 1>dollar cars, I mean close to it anyways. Al Right,

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<v Speaker 1>so McLaren has been in this in the supercar world

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<v Speaker 1>since about nineteen nine two. They made a car called

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<v Speaker 1>the F one about nine again, it was a million

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<v Speaker 1>dollar car. They made like, you know, a hundred plus cars,

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<v Speaker 1>not really that many of low production. These are the

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<v Speaker 1>ones that are like handmade, that's that's right. And now

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<v Speaker 1>it's one of the many that are handmade. Right. But

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<v Speaker 1>since they've kind of been out of the game, but

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<v Speaker 1>then they came back again, and I want to say

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<v Speaker 1>it was around two I'll find the number here, but

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<v Speaker 1>I think it was around two thousand eleven when they

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<v Speaker 1>came back. Uh. Yeah, they jumped back in with the

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<v Speaker 1>model called the twelve seed supercar again, so the car

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<v Speaker 1>for the streets. But they had been building Formula one

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<v Speaker 1>technology all along, and they've got something that they call

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<v Speaker 1>a skunk work. And the skunk Works are outside of London,

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<v Speaker 1>and that's kind of their uh experimental area, tough secret

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<v Speaker 1>research and development. Lucky skunk Works is probably the most famous,

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<v Speaker 1>but there are several companies that do this still thing. Yeah,

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<v Speaker 1>exactly right, and this is Formula one for them, right,

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<v Speaker 1>They're interested in Formula one technology and they build road

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<v Speaker 1>cars there as well. I'm gonna ask you this question. Okay,

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<v Speaker 1>so they they develop new technology and test new technology there.

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<v Speaker 1>How often do you think that they test and develop

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<v Speaker 1>new technology out of this skunk works facility? Oh? Okay, Well,

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<v Speaker 1>all right. If you're talking about a company that is

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<v Speaker 1>uh largely concerned with designing cars to compete in and

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<v Speaker 1>win races, I would imagine who have to be Let's say,

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<v Speaker 1>I'm gonna I'm gonna go super conservative. I'm gonna say

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<v Speaker 1>eighteen months. Eighteen months, is your guest. Right, here's where

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<v Speaker 1>your mind is about to be blong, all right. McLaren,

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<v Speaker 1>the vaunted maker of supercars and Formula one racers, long

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<v Speaker 1>been known for nimble development. Right at this skunk works

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<v Speaker 1>outside of London, developers strive to engineer and test a

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<v Speaker 1>new piece of technology every twenty minutes. That that's incredibly

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<v Speaker 1>aggressive twenty minutes. Now. When I read that, I could

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<v Speaker 1>not believe it. I mean, it's it's predible how quickly

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<v Speaker 1>they do. They say that a new race car can

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<v Speaker 1>differ by as much as from the race car they

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<v Speaker 1>fielded the previous year. That's how fast, and you only

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<v Speaker 1>have similarity to the previous model. Is is phenomenal exactly

0:11:14.520 --> 0:11:16.600
<v Speaker 1>right now. They're also building, you know, these road cars,

0:11:16.600 --> 0:11:17.960
<v Speaker 1>so I'm sure that a lot of that is the

0:11:17.960 --> 0:11:20.880
<v Speaker 1>Formula one technology, right However, they've been introducing a new

0:11:20.920 --> 0:11:25.080
<v Speaker 1>car every year for every model years since two thousand eleven,

0:11:25.120 --> 0:11:27.680
<v Speaker 1>so they're quickly building these cars fast like this. And

0:11:27.679 --> 0:11:30.599
<v Speaker 1>the way they do it is that they have completely

0:11:30.840 --> 0:11:33.640
<v Speaker 1>stopped starting with the CAD set up and all that.

0:11:33.640 --> 0:11:36.320
<v Speaker 1>They didn't even start there. They start with a human

0:11:36.480 --> 0:11:38.640
<v Speaker 1>in a simulator and that's how they begin the whole

0:11:38.679 --> 0:11:42.080
<v Speaker 1>process and they get feedback from that and it's so fast.

0:11:42.120 --> 0:11:44.200
<v Speaker 1>I mean, it's just the the most rapid way to

0:11:44.240 --> 0:11:46.520
<v Speaker 1>do the whole thing, and they make adjustments as they

0:11:46.559 --> 0:11:48.680
<v Speaker 1>go and that's how they're able to do it so quickly.

0:11:48.800 --> 0:11:51.760
<v Speaker 1>And the thing is they say they don't waste millions

0:11:51.760 --> 0:11:56.280
<v Speaker 1>on prototyping. This guy, Jeff McGrath from from McClaren Applied Technology,

0:11:56.320 --> 0:11:59.160
<v Speaker 1>sees the vice president there and he says that we

0:11:59.200 --> 0:12:01.360
<v Speaker 1>can design the car is the future before we even

0:12:01.400 --> 0:12:04.120
<v Speaker 1>begin machining parts. So they don't even prototype parts. They

0:12:04.160 --> 0:12:07.000
<v Speaker 1>start with the simulator and a person and that's how

0:12:07.000 --> 0:12:09.120
<v Speaker 1>they are able to quickly do this. Now it's not

0:12:09.200 --> 0:12:12.160
<v Speaker 1>just for these million dollars supercars, which is exciting news

0:12:12.200 --> 0:12:14.760
<v Speaker 1>for all of us because I'm not in this this

0:12:14.840 --> 0:12:17.960
<v Speaker 1>arena to buy a car, but it's exciting for you

0:12:18.040 --> 0:12:21.160
<v Speaker 1>and I because it's not just for these million dollars supercars.

0:12:21.480 --> 0:12:24.600
<v Speaker 1>It's He says that I hope this time next year

0:12:24.679 --> 0:12:26.800
<v Speaker 1>will be free to name some of the passenger car

0:12:26.880 --> 0:12:30.280
<v Speaker 1>companies that are using our technology. So he's saying we're

0:12:30.320 --> 0:12:32.600
<v Speaker 1>sharing this, we can't really talk about it right now.

0:12:33.040 --> 0:12:36.840
<v Speaker 1>So some of these these big manufacturers, like I'm gonna guess, um,

0:12:36.880 --> 0:12:39.040
<v Speaker 1>you know, the big three here in the United States, maybe,

0:12:39.400 --> 0:12:43.080
<v Speaker 1>um who knows Pougeot or Mercedes or whoever they're they're

0:12:43.080 --> 0:12:46.199
<v Speaker 1>probably working with them, and they're developing technology just that quickly.

0:12:46.200 --> 0:12:49.559
<v Speaker 1>We're gonna see advances and cars way faster than we

0:12:49.600 --> 0:12:52.600
<v Speaker 1>ever had before, starting right now. So that gap that

0:12:53.160 --> 0:12:55.640
<v Speaker 1>is listed as an obstacle may not really be an

0:12:55.640 --> 0:12:58.400
<v Speaker 1>obstacle for well, it might not be an obstacle now,

0:12:58.600 --> 0:13:02.480
<v Speaker 1>and it certainly won't be an obstacle perpetually. I think.

0:13:02.520 --> 0:13:06.280
<v Speaker 1>Also another objection I have to that particular item, not

0:13:06.320 --> 0:13:09.680
<v Speaker 1>really objection, but maybe maybe a note a criticism perhaps

0:13:10.600 --> 0:13:13.800
<v Speaker 1>is that it doesn't really take into account the aftermarket either,

0:13:14.280 --> 0:13:18.120
<v Speaker 1>And the aftermarket could develop much more quickly because you

0:13:18.160 --> 0:13:20.880
<v Speaker 1>know you've you've got once you know the constraints you

0:13:20.880 --> 0:13:23.000
<v Speaker 1>have to work in for whatever model of car you're

0:13:23.000 --> 0:13:27.400
<v Speaker 1>developing your stuff for, Uh, you can really innovate very quickly.

0:13:27.480 --> 0:13:31.120
<v Speaker 1>And so some of these connected cars systems may not

0:13:31.440 --> 0:13:35.280
<v Speaker 1>be fully integrated with the entire vehicle. They could be

0:13:35.440 --> 0:13:38.360
<v Speaker 1>a kind of like a module, like an entertainment system

0:13:38.400 --> 0:13:40.400
<v Speaker 1>that you could take out and you would still get

0:13:40.440 --> 0:13:42.719
<v Speaker 1>a lot of the functionality you would get in a

0:13:42.800 --> 0:13:45.760
<v Speaker 1>car that was built to be a connected vehicle from

0:13:46.080 --> 0:13:50.040
<v Speaker 1>the start. Not everything, obviously, anything that that ties directly

0:13:50.080 --> 0:13:52.400
<v Speaker 1>into the car systems will probably be a little more problematic,

0:13:52.640 --> 0:13:56.960
<v Speaker 1>but at least like the entertainment, navigation, uh, WiFi access,

0:13:57.000 --> 0:13:58.800
<v Speaker 1>that kind of stuff, you could build that in. It

0:13:58.840 --> 0:14:02.320
<v Speaker 1>reminds me a little bit of open source technology, the

0:14:02.320 --> 0:14:04.679
<v Speaker 1>way that that that whole thing works out. I mean,

0:14:04.440 --> 0:14:06.240
<v Speaker 1>I'm sure you're way better at this than I am,

0:14:06.240 --> 0:14:08.280
<v Speaker 1>but open source the way I understand it is that

0:14:08.520 --> 0:14:11.320
<v Speaker 1>you know, you take someone's base idea and you build

0:14:11.320 --> 0:14:13.679
<v Speaker 1>on that and they allow you to because that's how

0:14:13.720 --> 0:14:15.920
<v Speaker 1>you get this rapid development of ideas, right, I mean

0:14:16.480 --> 0:14:19.920
<v Speaker 1>quickly um evolves. Yeah, it's the idea is that by

0:14:19.920 --> 0:14:23.480
<v Speaker 1>opening it up to the crowd, you allow for much

0:14:23.520 --> 0:14:25.920
<v Speaker 1>more rapid innovation. There's there's a guy here and I've

0:14:25.920 --> 0:14:27.960
<v Speaker 1>got a note, another note, and I promise we won't

0:14:27.960 --> 0:14:29.800
<v Speaker 1>go as along on the next few as we do

0:14:29.880 --> 0:14:31.440
<v Speaker 1>with that one, because that one I was excited about.

0:14:31.520 --> 0:14:33.200
<v Speaker 1>But um, there's a note here that I want I

0:14:33.200 --> 0:14:35.560
<v Speaker 1>want to talk about Ellen Musk at some point. So

0:14:35.560 --> 0:14:37.920
<v Speaker 1>when it feels right to talk about open sourcing again,

0:14:38.320 --> 0:14:39.720
<v Speaker 1>just tell me, and that's when I'll hit you with

0:14:39.760 --> 0:14:43.280
<v Speaker 1>this other thing from ellenor Ellen Sean, I shouldn't say Ellen.

0:14:43.320 --> 0:14:49.520
<v Speaker 1>It's Ellen, Yes, the genius behind Tesla and SpaceX. Uh,

0:14:49.600 --> 0:14:52.320
<v Speaker 1>someone that we've chatted about several times on this podcast,

0:14:52.480 --> 0:15:00.440
<v Speaker 1>and I'm sure we'll continue to talk about it. Well,

0:15:00.480 --> 0:15:02.520
<v Speaker 1>let's talk about the second thing on the list, which

0:15:02.600 --> 0:15:06.600
<v Speaker 1>was that new safety laws will dictate connectivity. This was

0:15:06.640 --> 0:15:08.720
<v Speaker 1>one of the items that the way it was worded

0:15:08.840 --> 0:15:10.960
<v Speaker 1>on the list made me question of whether or not

0:15:10.960 --> 0:15:13.160
<v Speaker 1>it was an obstacle. I guess it could be, depending

0:15:13.160 --> 0:15:18.280
<v Speaker 1>on your point of view. Uh. Specifically, they they elaborated

0:15:18.280 --> 0:15:21.560
<v Speaker 1>on this point by saying that in two thousand and fifteen,

0:15:21.680 --> 0:15:24.440
<v Speaker 1>all cars in Europe will have to be equipped with

0:15:24.480 --> 0:15:27.800
<v Speaker 1>a system that is named E call E C A

0:15:28.200 --> 0:15:32.520
<v Speaker 1>l L, which alerts emergency vehicles to crashes and location data.

0:15:32.600 --> 0:15:34.840
<v Speaker 1>So if you're in a really bad crash you're not

0:15:34.960 --> 0:15:38.720
<v Speaker 1>necessarily responsive, it will automatically send out essentially a kind

0:15:38.720 --> 0:15:42.200
<v Speaker 1>of a distress call, and so emergency vehicles can respond

0:15:42.360 --> 0:15:46.320
<v Speaker 1>to the emergency fantastic. Yeah. Now they say that this

0:15:46.400 --> 0:15:49.960
<v Speaker 1>will that they consider this an obstacle to the connected car.

0:15:50.040 --> 0:15:52.480
<v Speaker 1>I think of this as a driver to the connected car,

0:15:52.560 --> 0:15:55.160
<v Speaker 1>not a driver behind the right the steering wheel, but

0:15:55.520 --> 0:15:58.560
<v Speaker 1>something that is driving us towards this connected car. Because

0:15:58.600 --> 0:16:02.320
<v Speaker 1>it's a requirement, it's a mandate. It's something that you know,

0:16:02.320 --> 0:16:05.200
<v Speaker 1>like GMS on Star will already do. But that's an

0:16:05.200 --> 0:16:07.600
<v Speaker 1>add on feature. I mean, it's it's built in the cars,

0:16:07.600 --> 0:16:11.200
<v Speaker 1>I understand. But it's a subscription service, right, so I

0:16:11.320 --> 0:16:12.880
<v Speaker 1>understand what you're saying. I think it. I think it

0:16:12.920 --> 0:16:15.040
<v Speaker 1>is more of a driver than anything else. There's also

0:16:15.080 --> 0:16:18.160
<v Speaker 1>another thing called B call that is going to be

0:16:18.520 --> 0:16:21.120
<v Speaker 1>be prevalent in new cars, and that's that's for breakdown.

0:16:21.200 --> 0:16:24.800
<v Speaker 1>So so E call for emergencies, BE call for breakdowns

0:16:24.800 --> 0:16:27.440
<v Speaker 1>makes sense, right. But the cool thing about BE call

0:16:27.840 --> 0:16:29.560
<v Speaker 1>is that if you do break down, there's an automatic

0:16:29.640 --> 0:16:32.040
<v Speaker 1>service call that's made with details about where you are

0:16:32.600 --> 0:16:34.960
<v Speaker 1>and what part of the vehicles having trouble, what exactly

0:16:35.000 --> 0:16:36.320
<v Speaker 1>is happening, you know, can it be fixed on the

0:16:36.360 --> 0:16:38.560
<v Speaker 1>side of the road or does it require a tow truck?

0:16:38.680 --> 0:16:40.920
<v Speaker 1>You know, are interested to call you into town or

0:16:41.200 --> 0:16:43.520
<v Speaker 1>or back home or wherever you have to go. So yeah,

0:16:43.560 --> 0:16:46.640
<v Speaker 1>I think that's um, you know, along the lines of these,

0:16:46.920 --> 0:16:49.640
<v Speaker 1>you know, the next step after that would be like

0:16:49.800 --> 0:16:53.080
<v Speaker 1>a concier concierge service. It's tough for me to say,

0:16:53.840 --> 0:16:55.760
<v Speaker 1>but you know someone that's at a call center that

0:16:55.800 --> 0:16:58.240
<v Speaker 1>can actually help you find, um, you know, stuff that's

0:16:58.280 --> 0:17:00.360
<v Speaker 1>not critical like you know, these emergency call you know,

0:17:00.440 --> 0:17:03.080
<v Speaker 1>emergencies or breakdowns, but more like if you want a

0:17:03.120 --> 0:17:06.120
<v Speaker 1>restaurant or a hotel or a pharmacy, and you can

0:17:06.160 --> 0:17:07.760
<v Speaker 1>call at will and say, you know, I've got a

0:17:07.760 --> 0:17:09.960
<v Speaker 1>subscription to this for you know, six months or a

0:17:10.000 --> 0:17:13.400
<v Speaker 1>year or whatever, and I'm looking for a local restaurant

0:17:13.440 --> 0:17:16.560
<v Speaker 1>to serves Chinese food. Um, what do you recommend? Yeah,

0:17:16.600 --> 0:17:18.199
<v Speaker 1>that reminds me of the time with my wife and

0:17:18.240 --> 0:17:21.159
<v Speaker 1>I took a really long road trip and we didn't

0:17:21.359 --> 0:17:25.159
<v Speaker 1>have a hotel arranged because we didn't know where we

0:17:25.160 --> 0:17:26.960
<v Speaker 1>were going to be by the time it was time

0:17:26.960 --> 0:17:28.760
<v Speaker 1>to turn in. So that would have been a very

0:17:28.840 --> 0:17:30.920
<v Speaker 1>useful service in that in that case. Yes, you know,

0:17:31.000 --> 0:17:32.520
<v Speaker 1>at the touch of a button, you can get all

0:17:32.560 --> 0:17:34.680
<v Speaker 1>of that. I mean, this this E call, the be call,

0:17:34.840 --> 0:17:37.840
<v Speaker 1>the you know, the the possible concierge service, that type

0:17:37.840 --> 0:17:40.320
<v Speaker 1>of thing. I mean, all that I do see as

0:17:40.320 --> 0:17:42.679
<v Speaker 1>being part of this whole connected car thing because you

0:17:42.720 --> 0:17:44.119
<v Speaker 1>have to have connections in order to be able to

0:17:44.160 --> 0:17:46.879
<v Speaker 1>make that work, right, right, That's that's what That's what

0:17:47.000 --> 0:17:50.040
<v Speaker 1>the the on Star service relies on. Right now, why

0:17:50.040 --> 0:17:52.960
<v Speaker 1>not build that into other makes and models of vehicles

0:17:52.960 --> 0:17:55.080
<v Speaker 1>as well? Yeah, And I think when I think of

0:17:55.160 --> 0:17:58.840
<v Speaker 1>safety laws being an obstacle to connectivity, I think more

0:17:58.880 --> 0:18:01.439
<v Speaker 1>on the opposite side of this, not so much something

0:18:01.480 --> 0:18:03.720
<v Speaker 1>that is required to send out a message, but rather

0:18:04.320 --> 0:18:08.480
<v Speaker 1>what about the potential for driver distraction? So, in other words,

0:18:08.880 --> 0:18:11.040
<v Speaker 1>there might be laws that come out. We we often

0:18:11.080 --> 0:18:13.600
<v Speaker 1>see this in technology, right, We see where the technology

0:18:13.640 --> 0:18:17.480
<v Speaker 1>outpaces the law happens all the time, where we developed

0:18:17.480 --> 0:18:21.400
<v Speaker 1>these really cool tools or toys or whatever that just

0:18:21.800 --> 0:18:24.320
<v Speaker 1>when when laws were made, it didn't take that into

0:18:24.359 --> 0:18:27.520
<v Speaker 1>account because it wasn't a thing when the law was formed.

0:18:27.840 --> 0:18:30.760
<v Speaker 1>And then you suddenly realize, oh wait, this thing is

0:18:30.840 --> 0:18:34.320
<v Speaker 1>just different enough from everything else that we need to

0:18:34.320 --> 0:18:37.159
<v Speaker 1>figure out how the law applies in this case. So

0:18:37.280 --> 0:18:40.800
<v Speaker 1>if we have connected cars that have potential distractions to drivers,

0:18:41.080 --> 0:18:44.240
<v Speaker 1>I could see safety laws coming in that would affect

0:18:44.720 --> 0:18:47.160
<v Speaker 1>whether or not a car could be connected. But that's

0:18:47.200 --> 0:18:50.000
<v Speaker 1>a that's a different angle than what was in the list,

0:18:50.119 --> 0:18:52.200
<v Speaker 1>And you're jump ahead on the list because there's there's

0:18:52.200 --> 0:18:55.480
<v Speaker 1>a bit about distracted drivers later on. I've got a

0:18:55.480 --> 0:18:58.200
<v Speaker 1>specific question for you as we get to that too. Excellent. Well,

0:18:58.240 --> 0:19:00.199
<v Speaker 1>I look forward to being asked that question. I bet

0:19:00.280 --> 0:19:02.400
<v Speaker 1>you do. The next one, and this one, I think

0:19:02.480 --> 0:19:04.800
<v Speaker 1>is probably where an open source discussion can probably come

0:19:04.800 --> 0:19:08.680
<v Speaker 1>in as well. The carmakers need mobile partners, which means

0:19:08.680 --> 0:19:11.800
<v Speaker 1>that auto manufacturers obviously they're not the same company that

0:19:11.880 --> 0:19:15.400
<v Speaker 1>provides this connectivity service, right, And yeah, this is gonna

0:19:15.400 --> 0:19:19.200
<v Speaker 1>be strange, Yeah, because someone's got to be in charge

0:19:19.359 --> 0:19:23.400
<v Speaker 1>of delivering the connection to that automobile. If you've got

0:19:23.600 --> 0:19:28.480
<v Speaker 1>a cell phone receiver essentially built into your car, that

0:19:28.560 --> 0:19:31.760
<v Speaker 1>has to be working with some carrier somewhere. Yeah, this

0:19:31.840 --> 0:19:33.800
<v Speaker 1>is this is really weird to me because we're talking

0:19:33.840 --> 0:19:36.879
<v Speaker 1>about car subscriptions now at this point, and of course

0:19:36.920 --> 0:19:38.920
<v Speaker 1>we all know you know that that there's the the

0:19:38.960 --> 0:19:41.679
<v Speaker 1>satellite radio subscriptions are on Star or something like that, Right,

0:19:41.720 --> 0:19:44.200
<v Speaker 1>I understand all that, But we're talking about like being

0:19:44.200 --> 0:19:48.680
<v Speaker 1>able to bundle phone calls, streaming, music, navigation all into one,

0:19:49.119 --> 0:19:51.399
<v Speaker 1>one service where they'll be able to charge you X

0:19:51.520 --> 0:19:53.960
<v Speaker 1>number dollars per month. And let's say that you know

0:19:54.000 --> 0:19:56.280
<v Speaker 1>you want to add video conferencing, Well that's an additional

0:19:56.359 --> 0:19:58.119
<v Speaker 1>five dollars a month, but sure we can do that

0:19:58.200 --> 0:19:59.760
<v Speaker 1>for you as well. I mean, why would you want

0:19:59.760 --> 0:20:02.400
<v Speaker 1>to a video conference in your car? You may think

0:20:02.440 --> 0:20:04.680
<v Speaker 1>that's funny, but somebody who who is a salesperson or

0:20:04.720 --> 0:20:07.640
<v Speaker 1>works out of the car, they would find that invaluable.

0:20:07.640 --> 0:20:09.600
<v Speaker 1>I mean, it would just be would be fantastic for

0:20:09.600 --> 0:20:10.840
<v Speaker 1>them to be able to do something like that. It

0:20:10.840 --> 0:20:14.120
<v Speaker 1>would be a complete office right there on wheels. And

0:20:14.160 --> 0:20:15.960
<v Speaker 1>I'm sure that people are gonna be excited about this.

0:20:16.040 --> 0:20:17.840
<v Speaker 1>Other people are going to say, well, this is this

0:20:17.880 --> 0:20:20.240
<v Speaker 1>is a bad, bad idea. I mean, I can imagine

0:20:20.320 --> 0:20:23.399
<v Speaker 1>YouTube series coming up with this sort of thing. If

0:20:23.400 --> 0:20:24.960
<v Speaker 1>you have a system in your car where you can

0:20:24.960 --> 0:20:27.560
<v Speaker 1>do essentially a video call, then it's not a huge

0:20:27.840 --> 0:20:30.960
<v Speaker 1>jump to think of a live YouTube broadcast from behind

0:20:31.000 --> 0:20:33.040
<v Speaker 1>the wheel. And you think about all those those car

0:20:33.160 --> 0:20:35.960
<v Speaker 1>shows where it's someone behind the wheel of the car

0:20:36.320 --> 0:20:39.000
<v Speaker 1>occasionally looking over and chatting to a camera as they

0:20:39.080 --> 0:20:41.440
<v Speaker 1>navigate the car, especially once the do car reviews like

0:20:41.520 --> 0:20:44.720
<v Speaker 1>c NET. It's a great example. Then I could see

0:20:44.760 --> 0:20:48.480
<v Speaker 1>that becoming a thing where you have video series of

0:20:48.520 --> 0:20:51.199
<v Speaker 1>people behind the wheel. It doesn't even have to necessarily

0:20:51.280 --> 0:20:54.240
<v Speaker 1>be a car centric video series. That's just the gimmick

0:20:54.320 --> 0:20:56.479
<v Speaker 1>that gets people into the show, and it's built in.

0:20:56.520 --> 0:20:59.399
<v Speaker 1>The manufacturer will create this for you. It'll it'll have

0:20:59.440 --> 0:21:01.400
<v Speaker 1>the camera points right at the face of the driver.

0:21:01.480 --> 0:21:03.040
<v Speaker 1>And to be able to do this, because if they're

0:21:03.040 --> 0:21:05.480
<v Speaker 1>saying video conferencing, it's not gonna be something you're gonna

0:21:05.480 --> 0:21:07.240
<v Speaker 1>have to set up like the GoPro camera up in

0:21:07.240 --> 0:21:09.399
<v Speaker 1>the corner of the car or something. Right, it's going

0:21:09.440 --> 0:21:11.800
<v Speaker 1>to be there and ready to go. So um yeah,

0:21:11.800 --> 0:21:14.000
<v Speaker 1>there's gonna be uh, it's gonna be probably some new

0:21:14.119 --> 0:21:16.320
<v Speaker 1>laws that go along with this as well. Right, So

0:21:16.520 --> 0:21:19.960
<v Speaker 1>now you also have some other questions, right like if

0:21:20.000 --> 0:21:23.040
<v Speaker 1>you have like who do you partner with? What? What

0:21:23.280 --> 0:21:27.760
<v Speaker 1>manufacture partners with which carrier and and once you make

0:21:27.800 --> 0:21:30.000
<v Speaker 1>that decision, you're kind of locked in. It's not like

0:21:30.280 --> 0:21:33.600
<v Speaker 1>you're not going to find a car necessarily where it's

0:21:33.600 --> 0:21:35.960
<v Speaker 1>going to work on any carrier. I mean, I guess

0:21:35.960 --> 0:21:39.439
<v Speaker 1>they could technically build in transmitters for all the different

0:21:39.440 --> 0:21:41.960
<v Speaker 1>carriers and then you make a choice. But it's far

0:21:42.080 --> 0:21:44.720
<v Speaker 1>more likely that the cost for this development is going

0:21:44.760 --> 0:21:48.200
<v Speaker 1>to be spread across multiple UH entities, So you would

0:21:48.240 --> 0:21:52.679
<v Speaker 1>have uh, you know, a car manufacturer partner specifically with

0:21:52.800 --> 0:21:56.160
<v Speaker 1>Sprint or a T and T. Now this is interesting

0:21:56.200 --> 0:21:58.000
<v Speaker 1>because you you just brought up something that I hadn't

0:21:58.040 --> 0:22:00.760
<v Speaker 1>thought about. But what if you were interested in Volkswagen

0:22:01.400 --> 0:22:03.960
<v Speaker 1>and they their partnered with Sprint, but you don't like

0:22:04.000 --> 0:22:06.720
<v Speaker 1>Sprint service or it's not available in your area. And

0:22:06.720 --> 0:22:08.919
<v Speaker 1>then you think, well, I really want a Volkswagen, but

0:22:08.960 --> 0:22:11.320
<v Speaker 1>I also need this service because I rely on this,

0:22:11.400 --> 0:22:12.920
<v Speaker 1>you know, and I'm in this area that just simply

0:22:12.920 --> 0:22:15.200
<v Speaker 1>doesn't have good coverage or whatever. I'm gonna have to

0:22:15.240 --> 0:22:17.480
<v Speaker 1>go with the General Motors product because they've partnered with

0:22:17.520 --> 0:22:19.320
<v Speaker 1>a T and T and I've got better service there.

0:22:19.440 --> 0:22:22.720
<v Speaker 1>It does seem pretty weird to think that a person's

0:22:22.960 --> 0:22:26.760
<v Speaker 1>choice of vehicle could depend upon who there their service

0:22:26.880 --> 0:22:28.959
<v Speaker 1>provider is for their smartphone. And I don't know if

0:22:28.960 --> 0:22:30.840
<v Speaker 1>they would actually change that or not, if it would

0:22:30.840 --> 0:22:32.480
<v Speaker 1>just kind of sway them one way or the other.

0:22:32.520 --> 0:22:34.600
<v Speaker 1>Like if I had these two cars in mind, yet

0:22:34.640 --> 0:22:36.399
<v Speaker 1>this one has this provider and this one has the

0:22:36.400 --> 0:22:39.400
<v Speaker 1>other provider. Maybe it might push you in the direction

0:22:39.440 --> 0:22:43.320
<v Speaker 1>that you weren't leaning before, or maybe you just end

0:22:43.400 --> 0:22:45.920
<v Speaker 1>up resigning yourself to having a car that has features

0:22:45.920 --> 0:22:50.199
<v Speaker 1>that you simply can't access, which I know would irritate me,

0:22:50.800 --> 0:22:53.720
<v Speaker 1>like I to think that I'm essentially paying to have

0:22:54.000 --> 0:22:56.760
<v Speaker 1>these features that I can't access. And we'll get more

0:22:56.880 --> 0:22:59.800
<v Speaker 1>into how this could become a complication and a little

0:22:59.800 --> 0:23:02.159
<v Speaker 1>bit further down the list. But this is kind of

0:23:02.160 --> 0:23:06.280
<v Speaker 1>where that open source approach UH kind of fits in

0:23:06.320 --> 0:23:09.360
<v Speaker 1>because another element of open source is this idea that

0:23:09.400 --> 0:23:15.800
<v Speaker 1>no one has uh proprietary ownership of the the the

0:23:15.840 --> 0:23:19.440
<v Speaker 1>base code beyond a certain level, so that one you're

0:23:19.440 --> 0:23:22.199
<v Speaker 1>able to build upon this depending upon the licensing for

0:23:22.240 --> 0:23:25.639
<v Speaker 1>the open source material UH and and the benefit of

0:23:25.680 --> 0:23:30.280
<v Speaker 1>it is that you don't have this lockdown ecosystem, whereas

0:23:30.800 --> 0:23:34.000
<v Speaker 1>in these other approaches where you have a specific partnership

0:23:34.000 --> 0:23:37.320
<v Speaker 1>between a manufacturer and a carrier, it's locked down to

0:23:37.359 --> 0:23:39.920
<v Speaker 1>a certain experience. If you don't like that service, if

0:23:39.960 --> 0:23:42.080
<v Speaker 1>you don't if if the things you own are not

0:23:42.160 --> 0:23:45.240
<v Speaker 1>compatible with it, you're out of luck. Open source is

0:23:45.320 --> 0:23:48.720
<v Speaker 1>kind of taking the opposite of UH philosophy in some ways,

0:23:48.760 --> 0:23:52.440
<v Speaker 1>I mean, I'm kind of muddying the waters a little bit.

0:23:52.480 --> 0:23:56.160
<v Speaker 1>But ideally, with open source, you have an approach where

0:23:56.200 --> 0:23:59.400
<v Speaker 1>you can arrive to a standard that can apply across

0:23:59.480 --> 0:24:03.160
<v Speaker 1>multiple UH like the whole spectrum, so that you're not

0:24:03.880 --> 0:24:08.320
<v Speaker 1>forcing the consumer to pick one particular approach. They still

0:24:08.359 --> 0:24:11.480
<v Speaker 1>have ultimate flexibility and choice. See, could buy the vehicle

0:24:11.520 --> 0:24:15.720
<v Speaker 1>you want, but maybe with limited with limited features. Yeah, okay,

0:24:15.880 --> 0:24:19.000
<v Speaker 1>got it. Yeah, So that's that's one way I would

0:24:19.040 --> 0:24:21.200
<v Speaker 1>put that. And I think of this also with like

0:24:21.560 --> 0:24:24.919
<v Speaker 1>the connected home. So you probably have heard about appliances

0:24:25.080 --> 0:24:28.240
<v Speaker 1>like you could have your fridge and your stove connected,

0:24:28.760 --> 0:24:31.679
<v Speaker 1>and that your fridge has all the information about all

0:24:31.720 --> 0:24:34.240
<v Speaker 1>the foods that you have stored in there, and your stove.

0:24:34.359 --> 0:24:36.080
<v Speaker 1>You know, you end up sending a message to your

0:24:36.119 --> 0:24:40.000
<v Speaker 1>fridge saying, based upon the stuff that is inside of you,

0:24:40.960 --> 0:24:44.159
<v Speaker 1>figure out a recipe for dinner and send a message

0:24:44.200 --> 0:24:47.040
<v Speaker 1>to the stove to start preheating. But in order to

0:24:47.119 --> 0:24:48.879
<v Speaker 1>do that, you have to have all of these appliances

0:24:48.920 --> 0:24:51.800
<v Speaker 1>from the same provider, the same company. And didn't say

0:24:51.880 --> 0:24:54.320
<v Speaker 1>bad news, You're gonna have hot dog buns mustard and

0:24:54.359 --> 0:24:56.560
<v Speaker 1>that's it. Yeah. For me would be like, well, it's

0:24:56.600 --> 0:24:59.040
<v Speaker 1>a six pack of Jolt Cola and a bottle of catchup.

0:25:00.040 --> 0:25:03.280
<v Speaker 1>It's said, yeah, Joe Cola. Really well you know, yeah,

0:25:03.400 --> 0:25:07.600
<v Speaker 1>you know school. Yeah, alright. So our next one is that, uh,

0:25:08.280 --> 0:25:10.320
<v Speaker 1>this one I actually really do think of as a

0:25:10.400 --> 0:25:13.159
<v Speaker 1>true obstacle, which is that car dealers will need to

0:25:13.240 --> 0:25:16.879
<v Speaker 1>be tech savvy, that sales people will have to add

0:25:17.040 --> 0:25:20.040
<v Speaker 1>the network capabilities of the car to their knowledge base

0:25:20.080 --> 0:25:22.160
<v Speaker 1>when they're trying to sell a car to a customer. Yeah,

0:25:22.240 --> 0:25:24.840
<v Speaker 1>dealers go through a lot of training to sell cars

0:25:24.880 --> 0:25:26.720
<v Speaker 1>that are out there right now, and they're getting more

0:25:26.760 --> 0:25:30.040
<v Speaker 1>and more advanced, of course, I mean, uh, cars are

0:25:30.080 --> 0:25:33.480
<v Speaker 1>already very complex. I mean when you when you take

0:25:33.520 --> 0:25:35.520
<v Speaker 1>it a take a look at a new vehicle and

0:25:35.560 --> 0:25:37.760
<v Speaker 1>the level of complexity it has versus a vehicle that

0:25:37.840 --> 0:25:40.760
<v Speaker 1>was sold even seven eight years ago. UM. I've got

0:25:41.119 --> 0:25:42.920
<v Speaker 1>an example that I've mentioned a couple of times on

0:25:43.000 --> 0:25:45.639
<v Speaker 1>our show on Car Stuff that, Um, I have a

0:25:45.760 --> 0:25:49.400
<v Speaker 1>two thousand five Honda Civic SI and it's a hatchback

0:25:49.480 --> 0:25:52.200
<v Speaker 1>and it's the I mean, okay, it's it's the SI model.

0:25:52.240 --> 0:25:54.560
<v Speaker 1>It was kind of their sporty version. You had a

0:25:54.600 --> 0:25:56.840
<v Speaker 1>lot of stuff on it. But when I look at that,

0:25:56.960 --> 0:26:01.000
<v Speaker 1>it's extremely basic compared to a new vehicle. I've I've

0:26:01.040 --> 0:26:04.080
<v Speaker 1>said this before when I get I've sat in new vehicles,

0:26:04.119 --> 0:26:06.960
<v Speaker 1>you know, vehicles on the lot, just kind of poking around,

0:26:07.000 --> 0:26:10.359
<v Speaker 1>seeing what's out there, and it's as if I'm stepping

0:26:10.400 --> 0:26:12.520
<v Speaker 1>into a jet fighter. I mean, it looks like the

0:26:12.600 --> 0:26:15.960
<v Speaker 1>cockpit of a of an airplane. It's incredible the way

0:26:16.000 --> 0:26:18.480
<v Speaker 1>they've advanced from you know, just two thousand five to

0:26:18.560 --> 0:26:20.280
<v Speaker 1>now it's ten that's ten years, and I know that's

0:26:20.280 --> 0:26:23.200
<v Speaker 1>even been faster than that. But um, they can be

0:26:23.400 --> 0:26:28.000
<v Speaker 1>really really complex and complicated and and confusing for the customer.

0:26:28.119 --> 0:26:31.600
<v Speaker 1>And if the dealer doesn't describe that right away, doesn't

0:26:31.600 --> 0:26:34.000
<v Speaker 1>describe to you how everything works, you're gonna be the

0:26:34.000 --> 0:26:36.000
<v Speaker 1>one driving around the block with your left hand turn

0:26:36.080 --> 0:26:37.399
<v Speaker 1>signal on all the time and I know how to

0:26:37.440 --> 0:26:39.080
<v Speaker 1>turn it off. Or how many times have you seen

0:26:39.119 --> 0:26:42.600
<v Speaker 1>someone with the you know, the flashers on the hazard

0:26:42.680 --> 0:26:44.719
<v Speaker 1>lights and they have no idea how to turn them

0:26:44.720 --> 0:26:47.439
<v Speaker 1>off or other features. Or you get into a rental

0:26:47.560 --> 0:26:50.119
<v Speaker 1>car and you spend the first ten minutes wondering how

0:26:50.200 --> 0:26:52.679
<v Speaker 1>you turn the headlights on. Yes, it happens. I mean,

0:26:52.840 --> 0:26:54.840
<v Speaker 1>especially if it's a dark lot. I mean you're you're

0:26:54.880 --> 0:26:58.040
<v Speaker 1>really you've got to really familiarize yourself with the with

0:26:58.200 --> 0:27:01.040
<v Speaker 1>the controls in order to be able to function in

0:27:01.160 --> 0:27:03.600
<v Speaker 1>that environment correctly. And that's important. I mean it's a

0:27:03.640 --> 0:27:06.080
<v Speaker 1>safety issue. And at nighttime. You know, if you if

0:27:06.119 --> 0:27:09.040
<v Speaker 1>it becomes nighttime quickly and you haven't switched your lights

0:27:09.119 --> 0:27:11.280
<v Speaker 1>on and the interior is not illuminated and you have

0:27:11.480 --> 0:27:14.320
<v Speaker 1>a difficulty finding switches that you need to find, that

0:27:14.400 --> 0:27:17.959
<v Speaker 1>can be a safety issue. And dealers need to uh

0:27:18.400 --> 0:27:20.000
<v Speaker 1>definitely need to work on this. I mean I know

0:27:20.119 --> 0:27:22.080
<v Speaker 1>that they're they're already doing a lot. I mean dealers

0:27:22.200 --> 0:27:26.120
<v Speaker 1>are well trained, but um, with the way that cars

0:27:26.160 --> 0:27:27.760
<v Speaker 1>are advancing now, it's almost like they're gonna have to

0:27:27.760 --> 0:27:30.280
<v Speaker 1>go to monthly classes to keep up with what's happening. Right,

0:27:30.480 --> 0:27:33.520
<v Speaker 1>and you never know what the text savvy level of

0:27:33.640 --> 0:27:35.760
<v Speaker 1>your customer is going to be. Right, So if you

0:27:35.880 --> 0:27:39.440
<v Speaker 1>have a customer come in who is like a someone

0:27:39.480 --> 0:27:42.639
<v Speaker 1>who writes for Wired and they know this inside and

0:27:42.680 --> 0:27:44.320
<v Speaker 1>now you need to know at least enough to have

0:27:44.520 --> 0:27:47.240
<v Speaker 1>a decent conversation with this person that they have detailed

0:27:47.280 --> 0:27:49.280
<v Speaker 1>questions you need to be able to answer, but you

0:27:49.440 --> 0:27:52.640
<v Speaker 1>also need to be able to help the customer who

0:27:53.119 --> 0:27:57.320
<v Speaker 1>is like, you know, someone's grandmother who doesn't have any

0:27:57.480 --> 0:27:59.720
<v Speaker 1>knowledge of any of this stuff. And how do you

0:28:00.080 --> 0:28:03.040
<v Speaker 1>how do you make something as complicated as some of

0:28:03.080 --> 0:28:05.600
<v Speaker 1>these systems makes sense to some boyle, you just touched

0:28:05.640 --> 0:28:08.600
<v Speaker 1>on my other example because I have elderly grandparents and

0:28:08.800 --> 0:28:12.320
<v Speaker 1>they recently get this. Neither one of them drive, but

0:28:12.840 --> 0:28:16.719
<v Speaker 1>they well one is recently deceased, but um, they purchased

0:28:16.760 --> 0:28:19.040
<v Speaker 1>a new vehicle when neither one of them could drive,

0:28:19.119 --> 0:28:21.280
<v Speaker 1>so other people could drive them to places, right, a

0:28:21.440 --> 0:28:23.560
<v Speaker 1>brand new vehicle, So this is it's a little funny

0:28:23.600 --> 0:28:25.600
<v Speaker 1>to think of, but it's of course it's a Buick,

0:28:25.880 --> 0:28:28.960
<v Speaker 1>and my grandmother love Buick. So um. The thing is,

0:28:29.119 --> 0:28:32.439
<v Speaker 1>this newer vehicle had so many buttons and and small

0:28:32.560 --> 0:28:35.080
<v Speaker 1>type on the on the on the buttons themselves that

0:28:35.160 --> 0:28:38.760
<v Speaker 1>she couldn't really understand what, you know, all that stuff

0:28:38.880 --> 0:28:40.680
<v Speaker 1>was because she was accustomed driving a car that was

0:28:40.720 --> 0:28:43.760
<v Speaker 1>maybe five or six years older, and everything was where

0:28:43.880 --> 0:28:45.680
<v Speaker 1>she knew it was. You know, it wass very um

0:28:46.120 --> 0:28:49.080
<v Speaker 1>intuitive to her. Now this new one. I mean it's

0:28:49.200 --> 0:28:52.400
<v Speaker 1>it's like it's again, it's just too complex for them.

0:28:52.600 --> 0:28:55.320
<v Speaker 1>And it's not just elderly people, it's it's just anybody

0:28:55.440 --> 0:28:58.000
<v Speaker 1>that maybe doesn't have the experience with new cars versus

0:28:58.120 --> 0:29:00.640
<v Speaker 1>you know, driving an older vehicle like what I'm driving. Um,

0:29:00.680 --> 0:29:02.640
<v Speaker 1>I would have trouble kind of learning my way around

0:29:02.640 --> 0:29:04.000
<v Speaker 1>a new car. But that's all part of it. You

0:29:04.080 --> 0:29:06.360
<v Speaker 1>have to you have to learn this new system. And

0:29:07.080 --> 0:29:09.960
<v Speaker 1>that's exactly why the dealers. The dealer role is so

0:29:10.080 --> 0:29:13.200
<v Speaker 1>critical at this point. And with all the electronic features,

0:29:13.560 --> 0:29:16.160
<v Speaker 1>you're gonna have one area like one let's see one

0:29:16.280 --> 0:29:18.680
<v Speaker 1>screen area that's a touch screen that's going to be

0:29:18.720 --> 0:29:20.480
<v Speaker 1>able to do so many different things. It's not like

0:29:20.600 --> 0:29:22.520
<v Speaker 1>you can just look at it and understand what it

0:29:22.560 --> 0:29:24.120
<v Speaker 1>can do. You have to be able to dig through

0:29:24.200 --> 0:29:28.560
<v Speaker 1>that the different levels and realize what it's capable of doing. UM,

0:29:29.600 --> 0:29:31.800
<v Speaker 1>I don't know if I can. I'm probably overstating this,

0:29:31.920 --> 0:29:34.800
<v Speaker 1>but they've gone real high tech and we need to

0:29:34.880 --> 0:29:37.280
<v Speaker 1>keep up with it. That's yeah. So this this really

0:29:37.320 --> 0:29:39.600
<v Speaker 1>could be an obstacle. I mean obstacle in just the

0:29:39.680 --> 0:29:43.920
<v Speaker 1>sense of widespread adoption. If you can't intelligently explain the

0:29:44.440 --> 0:29:48.120
<v Speaker 1>the usefulness of these systems, then how can you expect

0:29:48.160 --> 0:29:50.720
<v Speaker 1>them to be adopted? That the transition from old car

0:29:50.880 --> 0:29:53.200
<v Speaker 1>to new car, old tech to new tech is very

0:29:53.280 --> 0:29:55.240
<v Speaker 1>difficult for some people, and they've got to really be

0:29:55.360 --> 0:29:57.080
<v Speaker 1>up on things to do that. I mean, I cover

0:29:57.240 --> 0:29:59.560
<v Speaker 1>technology and even I mean I'm reaching that age where

0:29:59.600 --> 0:30:03.840
<v Speaker 1>there's some new tech that comes out and I'm like, what, Well, Scott,

0:30:04.000 --> 0:30:06.640
<v Speaker 1>you know, this conversation has gone on really quite a

0:30:06.720 --> 0:30:09.680
<v Speaker 1>long time. So if you don't mind, Scott, I think

0:30:09.680 --> 0:30:13.040
<v Speaker 1>we're gonna just uh snip the episode right here, but

0:30:13.200 --> 0:30:17.959
<v Speaker 1>we'll rejoin shortly. Sounds like a good plan. Excellent. So, guys, uh,

0:30:18.360 --> 0:30:21.440
<v Speaker 1>if you want to get hold of Scott, if there's

0:30:21.560 --> 0:30:25.800
<v Speaker 1>something that you just have to know about cars, Scott,

0:30:25.920 --> 0:30:28.440
<v Speaker 1>where would they go to learn more about the stuff

0:30:28.480 --> 0:30:30.960
<v Speaker 1>you do? Any kind of burning question? Maybe you should

0:30:30.960 --> 0:30:33.840
<v Speaker 1>contact me via email car stuff at how stuff works

0:30:33.880 --> 0:30:36.880
<v Speaker 1>dot com. But you could also check out the website

0:30:36.880 --> 0:30:38.240
<v Speaker 1>I guess you know the stuff site that we have

0:30:38.360 --> 0:30:42.200
<v Speaker 1>that's car Stuff show dot com. It's an excellent site, excellent,

0:30:42.440 --> 0:30:45.120
<v Speaker 1>excellent stuff on there. And usually you know Facebook, Twitter,

0:30:45.200 --> 0:30:48.280
<v Speaker 1>that's car Stuff hs W, so accessible just like you

0:30:48.360 --> 0:30:50.680
<v Speaker 1>are fantastic and guys, if you want to get in

0:30:50.760 --> 0:30:53.440
<v Speaker 1>touch with me, that address is tech stuff at how

0:30:53.560 --> 0:30:56.480
<v Speaker 1>stuff works dot com. You can find me on Facebook, Twitter,

0:30:56.600 --> 0:30:59.920
<v Speaker 1>and Tumbler with the handle tech stuff hs W. What's

0:31:00.000 --> 0:31:07.600
<v Speaker 1>out to again really soon? For more on this and

0:31:07.720 --> 0:31:10.200
<v Speaker 1>thousands of other topics, does it have stuff works dot

0:31:10.240 --> 0:31:10.440
<v Speaker 1>com