WEBVTT - Eating While Broke: JON KINNARD - Garnachas

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<v Speaker 1>Hey guys, welcome to another episode of Eating While Broke.

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<v Speaker 1>I'm your host, Coleen Witz, and today we have a

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<v Speaker 1>very special guest, entrepreneur founder of Coffee del Mundo.

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<v Speaker 2>Did I say it right? Coffee de del Mundo.

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<v Speaker 1>John Kinnard's in the building and this is all the

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<v Speaker 1>way in South LA. So we have a black owned

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<v Speaker 1>coffee business, so this is very unique. I don't actually

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<v Speaker 1>drink coffee, but today I'm gonna drink coffee. I'm gonna

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<v Speaker 1>test the colebrew before i even pass him over to

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<v Speaker 1>the dish he's about to cook us.

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<v Speaker 2>Let's just do a test. This is the Coco Blanco.

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<v Speaker 3>CaCl blanco, my favorite one blanco.

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<v Speaker 1>So fun fact, I actually don't drink coffee, and if

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<v Speaker 1>I do, I usually mix it with hot chocolate and

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<v Speaker 1>then usually I get the jitters and I start to

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<v Speaker 1>think I'm gonna have a panic attack. It's weird. I

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<v Speaker 1>don't know why I react to coffee like that, so

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<v Speaker 1>let's test it. And I'm not a coffee fan, so

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<v Speaker 1>if I make a certain face, it's because I'm genuinely

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<v Speaker 1>not a coffee fan. So it doesn't mean you should

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<v Speaker 1>be taking my advice on coffee. You should not take

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<v Speaker 1>my advice on coffee at all. This hot chocolate, yes,

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<v Speaker 1>I've even mixed. I mixed vanilla.

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<v Speaker 3>Well, this is a white chocolate coffee that's.

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<v Speaker 1>All enjoy Yes, and I'm only gonna drink it a

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<v Speaker 1>little bit because we don't even.

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<v Speaker 2>Be bouncing off the walls.

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<v Speaker 3>I can mess with this, Okay.

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<v Speaker 2>It has a little bit of a coffee taste. It

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<v Speaker 2>definitely has a coffee taste, which is good for coffee drinkers.

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<v Speaker 3>Right, absolutely, I ain't on front.

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<v Speaker 1>I could probably kill this whole thing. I could probably

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<v Speaker 1>drink this thing. But will I get the jitters?

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<v Speaker 3>You will? This is like two servings in one and

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<v Speaker 3>for you that may be like three servings.

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<v Speaker 2>So that means what is coffee made of? Caffeine? Right?

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<v Speaker 3>Caffeine content? Yeah, cold brew is three times stronger than espresso,

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<v Speaker 3>so a third of that is like one cup of coffee.

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<v Speaker 2>Okay, you need to have. This is delicious.

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<v Speaker 1>I ain't gonna run. This is actually delicious. I would

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<v Speaker 1>drink this whole thing and probably end up in the hospital.

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<v Speaker 2>Right, yeah, sensitive, babe, I'm not gonna lie. This is

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<v Speaker 2>so easy to drink.

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<v Speaker 3>It's made with oat milk, white chocolate and coconut condensed

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<v Speaker 3>milk with our Nicarockuan cold brew.

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<v Speaker 1>This is actually this is really I'm a low key

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<v Speaker 1>surprised how delicious this is.

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<v Speaker 3>And it's plant based hundred percent, so it's good for

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<v Speaker 3>you now and later.

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<v Speaker 2>Yeah, this is so you should probably take this from

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<v Speaker 2>me because how much can I drink without getting the jitters?

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<v Speaker 3>Uh, you know, probably to like right there, okay, yeah, probably, Like.

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<v Speaker 2>Guys, I'm not gonna lie, I'm probably gonna drink this.

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<v Speaker 2>And then the other flavor is it's.

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<v Speaker 3>Our Cafe o the Oia, a traditional flavor in the

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<v Speaker 3>Latino community, made with brown sugar, cinnamon, and dar Mexican colbrew.

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<v Speaker 2>And you make this from scratch right yeah?

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<v Speaker 3>All at the shop?

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<v Speaker 2>Wow? Okay? And where's your shop located.

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<v Speaker 3>On seventy four fourteen South Vermont Avenue.

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<v Speaker 2>Okay.

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<v Speaker 1>And when I was on the call with you, I

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<v Speaker 1>don't know if you notice, and it's very discriminatory, but

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<v Speaker 1>I had.

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<v Speaker 2>To ask how old are you?

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<v Speaker 3>I'm thirty three, thirty three?

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<v Speaker 2>I was like, you're thirty three? What did I say?

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<v Speaker 3>Oh?

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<v Speaker 2>I got to have you on the show, so young

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<v Speaker 2>black Latino man, cute ladies. I had to say. I

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<v Speaker 2>had to say it to help you all out.

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<v Speaker 1>And you own your own coffee business and it's award winning.

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<v Speaker 3>It's award winning, the only award winning shop in the city.

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<v Speaker 2>Yes, and what is your broke dish?

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<v Speaker 3>Oh, that's a good one. So my broke dish is

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<v Speaker 3>a spin on a traditional plate called the granaches and

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<v Speaker 3>I've been eating that since I was little because most

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<v Speaker 3>families make it because it's just so easy, it's so cheap,

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<v Speaker 3>it's so affordable and versatile. So that's my dish of

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<v Speaker 3>the day.

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<v Speaker 1>Yeah. So this dish, I want to say costs. I

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<v Speaker 1>think it was like maybe under ten dollars, but I

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<v Speaker 1>mean the corn tortillas, there's so many, so I would

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<v Speaker 1>guess you can get at least.

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<v Speaker 2>Ah, yeah, a lot out of it.

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<v Speaker 1>So this is definitely a cheap dish, really affordables.

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<v Speaker 2>Why don't you walk us through the ingredients?

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<v Speaker 3>Yeah? Sure. So it's made with a corn tortilla and

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<v Speaker 3>that's the benefit, like you said, is that comes in

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<v Speaker 3>a pack, so you can make this dish the whole week.

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<v Speaker 3>And what you do is you fry it in the

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<v Speaker 3>oil for a little bit to let it get crispy,

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<v Speaker 3>like a tostada, and then we have some traditional black

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<v Speaker 3>beans that will be spreading on it, kind of like

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<v Speaker 3>a Mexican pizza, and then your choice of topping. So

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<v Speaker 3>I like to add avocado. I'm dairy free, so we

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<v Speaker 3>got some vegan cheese along with some dice tomato cilantro.

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<v Speaker 3>And then at the very end we'll ad our lime

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<v Speaker 3>and our traditional Marie Sharp Belizion avenarow pepper sauce.

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<v Speaker 1>And then you made sure to make a note that

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<v Speaker 1>the beans had to be what was it refried or

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<v Speaker 1>mash mashed, And so just in case y'all go out

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<v Speaker 1>there and buy a can of beans, you may buy

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<v Speaker 1>the wrong ones. That's probably what I would do, so

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<v Speaker 1>just make sure you look for refried or mash.

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<v Speaker 2>All right, go ahead, feed me all right?

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<v Speaker 3>All right, So what we're gonna do is we're gonna

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<v Speaker 3>start off making sure our oil is hot. We turned

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<v Speaker 3>it down a little bit, and then we'll get our

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<v Speaker 3>beans warmed. So I like to put a little bit

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<v Speaker 3>of coconut oil. But you know we're not in Belize today,

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<v Speaker 3>so we're gonna have to make de and warm up

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<v Speaker 3>our beans here.

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<v Speaker 2>So you put the coconut oil before.

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<v Speaker 3>You before it. Yeah, and it gives it a little

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<v Speaker 3>more flavor because this dish comes from Belize and that's

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<v Speaker 3>what my mom is and so the coconut oil is

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<v Speaker 3>a really signature taste in a Belizian dish.

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<v Speaker 2>I like coconut flavoring. And like when I make a

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<v Speaker 2>Stoopies and rice, oh yeah, Like do you use coconut

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<v Speaker 2>milk in your rice?

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<v Speaker 3>I use coconut as many times. Look, I put it

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<v Speaker 3>in the coffee. I try to put as much coconut everywhere.

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<v Speaker 3>There's coconut milk in it, coconut condensed milk.

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<v Speaker 2>I thought there was oat milk and oat milk.

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<v Speaker 3>So the coconut condensed milk gives it that creamy texture

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<v Speaker 3>that you experience like it, and then the oat milk

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<v Speaker 3>just gives it that you know, additional lowers that pH

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<v Speaker 3>and gives it that creamy texture too.

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<v Speaker 1>I'm not gonna lie, like I could see me easily

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<v Speaker 1>drinking this whole thing, but I'm just scared about how

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<v Speaker 1>like jittery I would get.

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<v Speaker 3>Oh yeah, I mean we convert people all the time,

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<v Speaker 3>non coffee drinkers into coffee because most people are not

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<v Speaker 3>used to good coffee. They're used to burnt coffee. Good. Yeah,

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<v Speaker 3>And this roast is super fresh at our site in

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<v Speaker 3>South Central So literally you're not going to get a

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<v Speaker 3>fresher cup of coldbrew coffee.

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<v Speaker 2>I mean, this thing is delicious.

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<v Speaker 1>I'm not gonna lie, but this is for someone like

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<v Speaker 1>me because deliciousness.

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<v Speaker 2>I suck it down fast, then it creeps up later.

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<v Speaker 3>And so for those of you who are scared of frying,

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<v Speaker 3>or maybe have never fried something, this may be your

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<v Speaker 3>first time checking out this broke dish. A good way

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<v Speaker 3>to test your oil is just to put a little

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<v Speaker 3>bit of the tortilla in there, and if it bubbles

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<v Speaker 3>up and floats immediately, then the oil is hot enough.

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<v Speaker 3>But if not, then you want to wait, because that's

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<v Speaker 3>really the key to a good granachis and get that

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<v Speaker 3>good crispiness and it's not too oily and too unhealthy

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<v Speaker 3>for you. Because, like I said, I would make this

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<v Speaker 3>with breakfast, lunch, dinner. I would just fry up a

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<v Speaker 3>whole bunch of tortillas at the beginning of the week

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<v Speaker 3>and then just pop it out.

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<v Speaker 2>How do you keep them fresh there?

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<v Speaker 3>It's like a tortilla chip, just in a zip lock

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<v Speaker 3>bag on the counter.

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<v Speaker 2>Oh but sometimes they sell it like that.

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<v Speaker 3>Yeah, but it ain't nothing like the thick, the fresh.

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<v Speaker 3>Oh and it's also more expensive, just like the beans.

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<v Speaker 3>I wouldn't even do the can like I said, I

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<v Speaker 3>would do a pot a week, a big old pot

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<v Speaker 3>of black beans.

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<v Speaker 2>You make it yourself.

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<v Speaker 3>Yeah, that's how you say money. The cam beans are expected.

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<v Speaker 1>Wait a minute, So okay, I don't really deal with

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<v Speaker 1>a lot of beans, So tell me how do you

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<v Speaker 1>make it?

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<v Speaker 3>Oh? Okay, So like I said, oh, I haven't said it.

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<v Speaker 3>I come from a lineage of on my mom's side,

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<v Speaker 3>from Belieze, of restaurant owners and chefs. So with the

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<v Speaker 3>black beans, first you got to soak the beans.

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<v Speaker 2>How long do you have to soak them for?

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<v Speaker 3>I like to do it overnight and then in the

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<v Speaker 3>next morning I start my process to cook the beans.

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<v Speaker 3>So then you turn it on, let it cook a

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<v Speaker 3>little bit. Then once the beans have cooked, then you

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<v Speaker 3>chop up some dice onion. You put up a whole

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<v Speaker 3>aven arrow in it along with the secret ingredient, which

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<v Speaker 3>is really hard to find around here. The only place

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<v Speaker 3>I find it is at the Asian markets, which is

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<v Speaker 3>called kulantro culantro. We grow it in Belize and in

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<v Speaker 3>all the Central American countries. And see the tortilla starting

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<v Speaker 3>to flow, so it's almost ready. But it's like a

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<v Speaker 3>stronger tasting cilantro. But you put that in there with

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<v Speaker 3>a little bit of sassongoya, a little bit of all

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<v Speaker 3>purpose seasoning.

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<v Speaker 2>You sound like you can really cook. Oh I don't,

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<v Speaker 2>I don't know. I don't know if i'm mining, But

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<v Speaker 2>you sound like you really a chef in the kitchen.

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<v Speaker 3>And then you let that simmer once it's done. Oh

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<v Speaker 3>my gosh, really amazing.

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<v Speaker 2>But you didn't add any coconut milk to your beans.

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<v Speaker 3>Coconut oil?

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<v Speaker 2>Well, oh, it's coconut oil. The beans in the pot.

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<v Speaker 2>You use coconut oil.

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<v Speaker 3>Right, put a little bit of coconut oil and that

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<v Speaker 3>just sits on the count I use coconut oil for everything, eggs.

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<v Speaker 2>So but when you do your tortillas, are you using

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<v Speaker 2>coconut oil?

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<v Speaker 3>No? No, no, you can't fry in coconut oil because

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<v Speaker 3>the temperature to burn is too high.

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<v Speaker 2>Oh my god, you sound like a chef.

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<v Speaker 3>You're like, legit, I love it almost in it. Go

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<v Speaker 3>to college and went to culinary art school, Like that's

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<v Speaker 3>that's why my business is around cooking coffee all day

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<v Speaker 3>because I had to do something with cooking. Yeah.

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<v Speaker 1>Yeah, I always say that if I if I went

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<v Speaker 1>to school again, I would love to go to culinary school.

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<v Speaker 3>Me too, I would love to me too. All right,

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<v Speaker 3>So we think our first tortilla is ready, I'm gonna

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<v Speaker 3>do this one.

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<v Speaker 2>We'll just put it and then how many do you

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<v Speaker 2>usually eat to get full?

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<v Speaker 3>Like three, depending on how much I stack it up.

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<v Speaker 3>So see how that started.

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<v Speaker 2>Then how do we know when the tortilla's done?

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<v Speaker 3>It's brown, golden brown, and it's do you flip it? Yep,

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<v Speaker 3>we'll flip it eventually.

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<v Speaker 1>Okay, it's bubbling up. Okay, Okay, got a little cook

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<v Speaker 1>in action. So take me back to what was going

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<v Speaker 1>on at the time when you were making this while

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<v Speaker 1>you were broke or struggling, or when your family was

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<v Speaker 1>broke or struggling.

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<v Speaker 3>You know, when I first came out here, the only

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<v Speaker 3>family because I graduated from grad school and packed up

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<v Speaker 3>my car with whatever could fit and I just drove

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<v Speaker 3>out here. And the only person that had space in

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<v Speaker 3>our family out here was my aunt that lived in Paris, California.

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<v Speaker 2>Okay, first, wait, where did you graduate.

0:10:51.400 --> 0:10:53.520
<v Speaker 3>From Wake Forest in North Carolina.

0:10:53.640 --> 0:10:56.199
<v Speaker 1>Okay, so you came from North Carolina, you move out

0:10:56.240 --> 0:10:57.400
<v Speaker 1>here to live with the auntie.

0:10:57.520 --> 0:11:00.599
<v Speaker 3>Yep. And my job was in La So I was

0:11:00.679 --> 0:11:02.160
<v Speaker 3>driving eighty three miles.

0:11:02.600 --> 0:11:05.720
<v Speaker 2>Oh you got a job before you got a job. Yeah,

0:11:05.720 --> 0:11:06.520
<v Speaker 2>And what were you doing.

0:11:06.880 --> 0:11:10.040
<v Speaker 3>I was doing this management program for this marketing company

0:11:10.120 --> 0:11:14.160
<v Speaker 3>called Vantage. And so my aunt she would make a

0:11:14.200 --> 0:11:16.920
<v Speaker 3>big old pot of black beans because she had her kids,

0:11:17.320 --> 0:11:20.040
<v Speaker 3>you know, I was there, her sons, her daughters, and

0:11:20.080 --> 0:11:23.400
<v Speaker 3>then you know, she just enjoyed cooking, so there would

0:11:23.440 --> 0:11:26.000
<v Speaker 3>always be no matter when you got there, there was

0:11:26.040 --> 0:11:29.440
<v Speaker 3>always a good, big old pot of black beans. And

0:11:29.520 --> 0:11:32.320
<v Speaker 3>so with garnachas it really is, you know, it doesn't

0:11:32.360 --> 0:11:36.280
<v Speaker 3>take much. It's just tortilla black beans and whatever toppings.

0:11:36.280 --> 0:11:38.280
<v Speaker 3>So even if you have picky eaters, you can, you know,

0:11:38.480 --> 0:11:40.920
<v Speaker 3>make it up yourself however you like it. But that's

0:11:40.960 --> 0:11:43.040
<v Speaker 3>when I really started just making them all the time

0:11:43.080 --> 0:11:45.520
<v Speaker 3>after living there, because it was just so easy. So

0:11:45.559 --> 0:11:48.920
<v Speaker 3>I just made my pot of black beans. If it's

0:11:48.920 --> 0:11:52.040
<v Speaker 3>breakfast time, I'll make some scrambled eggs, put that on,

0:11:52.160 --> 0:11:55.000
<v Speaker 3>add that on there. If it's dinner time, I'll bowl

0:11:55.120 --> 0:11:58.880
<v Speaker 3>some chicken mince it up, add that on there, same toppings,

0:11:58.880 --> 0:12:00.840
<v Speaker 3>but you know, change up the pro team depending on

0:12:00.880 --> 0:12:03.320
<v Speaker 3>the time of day. And because I was hustling, working

0:12:03.640 --> 0:12:05.520
<v Speaker 3>sixteen hours kind of you know.

0:12:05.520 --> 0:12:08.880
<v Speaker 2>Make it and this is for that company, right yeah,

0:12:08.880 --> 0:12:09.760
<v Speaker 2>for that company. Okay.

0:12:10.200 --> 0:12:13.320
<v Speaker 1>And then so shout outs to your auntie for really

0:12:13.360 --> 0:12:17.800
<v Speaker 1>pouring the bean meals into you, right oh yeah, oh yeah, okay,

0:12:17.880 --> 0:12:21.800
<v Speaker 1>so you're working, tell me the next step of what's

0:12:21.840 --> 0:12:23.120
<v Speaker 1>going on in your life.

0:12:23.360 --> 0:12:25.360
<v Speaker 3>So then I ended up only doing that company for

0:12:25.400 --> 0:12:28.560
<v Speaker 3>a year and started doing an insurance for this union

0:12:28.600 --> 0:12:32.840
<v Speaker 3>company and that was another management program, and so did

0:12:32.840 --> 0:12:33.720
<v Speaker 3>that for four years.

0:12:33.800 --> 0:12:36.360
<v Speaker 2>Why do you keep saying management program like it's school.

0:12:37.040 --> 0:12:39.600
<v Speaker 3>Because I'm just started at school because I felt like

0:12:39.679 --> 0:12:44.760
<v Speaker 3>I needed I had just education. And so what I

0:12:44.800 --> 0:12:47.200
<v Speaker 3>looked for initially for my first jobs were, you know,

0:12:47.280 --> 0:12:51.560
<v Speaker 3>programs that had a pathway to promotion, and so that's

0:12:51.600 --> 0:12:55.120
<v Speaker 3>what this company had. And so within those four years

0:12:55.120 --> 0:12:59.240
<v Speaker 3>I ended up becoming the regional manager and seeing how

0:12:59.280 --> 0:13:01.040
<v Speaker 3>much money I was making for the company, I was like,

0:13:01.080 --> 0:13:03.800
<v Speaker 3>if I could make them this much money, imagine what

0:13:03.840 --> 0:13:05.400
<v Speaker 3>I could go out there and do for myself.

0:13:06.000 --> 0:13:09.560
<v Speaker 1>I think it's interesting though, I've never actually heard someone

0:13:09.600 --> 0:13:11.920
<v Speaker 1>say before the way you look at a job as

0:13:12.120 --> 0:13:15.199
<v Speaker 1>like a learning experience, or you're not just looking at

0:13:15.200 --> 0:13:17.240
<v Speaker 1>it as a check, You're looking at it for much

0:13:17.240 --> 0:13:17.880
<v Speaker 1>more than that.

0:13:17.880 --> 0:13:21.080
<v Speaker 3>That's also why I did the insurance business specifically for

0:13:21.120 --> 0:13:24.080
<v Speaker 3>that union company, because I mean, ultimately, the reason I

0:13:24.120 --> 0:13:26.760
<v Speaker 3>moved out here is to get into government. But I'm

0:13:26.800 --> 0:13:28.600
<v Speaker 3>not from here. I don't know anything. I don't know

0:13:28.600 --> 0:13:30.520
<v Speaker 3>how the people think. I don't know what people need.

0:13:30.960 --> 0:13:34.080
<v Speaker 3>And so the insurance game was I was able to

0:13:34.760 --> 0:13:39.240
<v Speaker 3>literally go into hundreds of homes of teachers, firefighters, police,

0:13:39.720 --> 0:13:43.880
<v Speaker 3>average citizens, still workers and learn what their true needs are,

0:13:43.920 --> 0:13:46.120
<v Speaker 3>and learn how they think, learn how much money they're making,

0:13:46.200 --> 0:13:48.600
<v Speaker 3>learn what they actually have in savings, putting things aside,

0:13:48.640 --> 0:13:52.960
<v Speaker 3>so really getting that understanding of what the landscape is.

0:13:53.040 --> 0:13:56.679
<v Speaker 3>So ultimately, one day I could really feel confident about

0:13:56.720 --> 0:13:58.760
<v Speaker 3>representing them. Okay, because that's what.

0:13:58.920 --> 0:14:01.439
<v Speaker 1>Your long term goal was government, And when you say government,

0:14:01.480 --> 0:14:02.800
<v Speaker 1>what do you mean government?

0:14:03.720 --> 0:14:08.319
<v Speaker 3>Ultimately I want to change education across the US federally,

0:14:09.080 --> 0:14:12.200
<v Speaker 3>so potentially holding a seat and Senate to sit on

0:14:12.240 --> 0:14:15.360
<v Speaker 3>that committee. Wow. But that's like why I moved here

0:14:17.040 --> 0:14:20.000
<v Speaker 3>and wanted to start my own business, because I don't

0:14:20.040 --> 0:14:23.200
<v Speaker 3>believe that. If you want to be in charge of

0:14:23.560 --> 0:14:29.480
<v Speaker 3>this city's budget, but yet you independently haven't ever managed

0:14:29.480 --> 0:14:31.640
<v Speaker 3>a budget like that, how can we trust you? There's

0:14:31.680 --> 0:14:34.000
<v Speaker 3>no proven history like this is a lot of money

0:14:34.000 --> 0:14:36.480
<v Speaker 3>that you get to decide in an instance. So I

0:14:36.560 --> 0:14:39.600
<v Speaker 3>want to when I get into office, I want people

0:14:39.600 --> 0:14:43.880
<v Speaker 3>to know that I've built my own wealth, I've managed money,

0:14:44.160 --> 0:14:46.080
<v Speaker 3>and I can also do that if you trust me

0:14:46.120 --> 0:14:46.760
<v Speaker 3>with this fund.

0:14:47.200 --> 0:14:49.920
<v Speaker 2>Wow, and those are big goals? Where did you get

0:14:49.960 --> 0:14:50.800
<v Speaker 2>that goal from?

0:14:52.240 --> 0:14:55.360
<v Speaker 3>Seeing all the injustices growing up? I grew up in Nashville, Tennessee,

0:14:55.640 --> 0:14:59.280
<v Speaker 3>and if you know anything about Nashville, it's mostly white black.

0:15:00.040 --> 0:15:03.400
<v Speaker 3>There's not many Latinos, definitely no Bellegians. And so just

0:15:03.440 --> 0:15:07.560
<v Speaker 3>going through the education system, seeing the unfairness, experiencing it,

0:15:07.640 --> 0:15:11.280
<v Speaker 3>witnessing it, and then going to college for my bachelor's

0:15:11.320 --> 0:15:14.240
<v Speaker 3>at the University of Tennessee where down the street that's

0:15:14.240 --> 0:15:16.520
<v Speaker 3>where the KKK was founded, And they would still have

0:15:16.640 --> 0:15:18.680
<v Speaker 3>rallies downtown in Knoxville while I was there.

0:15:18.880 --> 0:15:20.080
<v Speaker 2>Wow, And what year is that?

0:15:20.280 --> 0:15:22.760
<v Speaker 3>This was two thousand and ten and they were.

0:15:22.680 --> 0:15:24.800
<v Speaker 2>Still they're still having rallies still rallies.

0:15:24.800 --> 0:15:26.880
<v Speaker 3>When Obama won in two thousand and eight, they put

0:15:26.880 --> 0:15:30.000
<v Speaker 3>cotton balls around the Black Cultural Center, not them specifically,

0:15:30.000 --> 0:15:33.280
<v Speaker 3>but students on our campus. So it was just blatant

0:15:33.360 --> 0:15:37.920
<v Speaker 3>racism just and when I was there, the most thing

0:15:37.960 --> 0:15:40.360
<v Speaker 3>that struck me the most was the fact that we

0:15:40.360 --> 0:15:45.080
<v Speaker 3>were only celebrating fifty years of allowing black people to attend. Wow.

0:15:45.160 --> 0:15:47.920
<v Speaker 3>I said, so you're telling me you've only allowed two

0:15:48.000 --> 0:15:50.760
<v Speaker 3>generations of black folks to get educated here. But yeah,

0:15:50.760 --> 0:15:52.920
<v Speaker 3>you're charging us all of this money and debt to

0:15:53.040 --> 0:15:57.040
<v Speaker 3>just study freak. And so that really really upset me.

0:15:57.080 --> 0:15:58.960
<v Speaker 3>And so I was going to dedicate go to law

0:15:58.960 --> 0:16:01.880
<v Speaker 3>school and that was going to be my pathway. But

0:16:01.960 --> 0:16:04.960
<v Speaker 3>then you know, right at the last minute, God tapped

0:16:04.960 --> 0:16:06.560
<v Speaker 3>me on the shoulder and said, hey, I know you've

0:16:06.600 --> 0:16:08.160
<v Speaker 3>been practicing for the l side and think you're going

0:16:08.200 --> 0:16:09.520
<v Speaker 3>to be an attorney, but you need to go to

0:16:09.560 --> 0:16:14.720
<v Speaker 3>business school. I hadn't taken math since high school because

0:16:14.720 --> 0:16:16.320
<v Speaker 3>I wasn't gonna do nothing with math. I was going

0:16:16.360 --> 0:16:18.400
<v Speaker 3>to be an attorney. That was my path to get

0:16:18.440 --> 0:16:21.720
<v Speaker 3>in the government, but ended up, by the grace of God,

0:16:21.720 --> 0:16:25.440
<v Speaker 3>getting into Wake Forest their business management program. Some of

0:16:25.440 --> 0:16:28.200
<v Speaker 3>my classmates were from Princeton, Mit I felt like I

0:16:28.200 --> 0:16:30.960
<v Speaker 3>had no idea what I was doing. Never study business

0:16:30.960 --> 0:16:34.280
<v Speaker 3>in my life, but I made it through thanks to

0:16:34.320 --> 0:16:39.120
<v Speaker 3>some amazing teachers and office hours and peers, and made

0:16:39.120 --> 0:16:41.440
<v Speaker 3>it through that program. But it gave me. It really

0:16:41.480 --> 0:16:44.400
<v Speaker 3>changed my life and gave me that confidence to navigate

0:16:44.440 --> 0:16:47.360
<v Speaker 3>the world because I witnessed my parents who had the

0:16:47.680 --> 0:16:51.520
<v Speaker 3>desire this talent, but they didn't know necessarily, Oh that

0:16:51.680 --> 0:16:54.680
<v Speaker 3>was a little dark how to navigate the world. And

0:16:54.720 --> 0:16:57.880
<v Speaker 3>that's where the education came in, coupled with what I

0:16:57.960 --> 0:17:00.880
<v Speaker 3>learned from seeing them, and because they were both entrepreneurs

0:17:00.880 --> 0:17:02.960
<v Speaker 3>and my mom had a daycare, my dad had a

0:17:03.040 --> 0:17:06.560
<v Speaker 3>landscaping company, but they were never able to really scale

0:17:06.560 --> 0:17:08.159
<v Speaker 3>the business and take it to a point where they

0:17:08.200 --> 0:17:09.119
<v Speaker 3>could retire from it.

0:17:09.240 --> 0:17:11.399
<v Speaker 1>Like do you feel like they built the business to

0:17:11.480 --> 0:17:14.959
<v Speaker 1>be like self employed versus like building an actual organization.

0:17:14.640 --> 0:17:17.040
<v Speaker 3>At one thousand percent even to this day. I mean,

0:17:17.040 --> 0:17:19.080
<v Speaker 3>my dad still has his business and it's still basically

0:17:19.119 --> 0:17:19.720
<v Speaker 3>the same.

0:17:20.080 --> 0:17:22.600
<v Speaker 1>Way, like he's working for himself versus he has a

0:17:22.640 --> 0:17:27.159
<v Speaker 1>team absolutely okayutely perfect, And that's actually I want to

0:17:27.160 --> 0:17:30.560
<v Speaker 1>say that, like, kudos to your dad, I think scaling

0:17:30.760 --> 0:17:34.399
<v Speaker 1>and delegating work in a business is very it's a

0:17:34.480 --> 0:17:35.520
<v Speaker 1>very hard.

0:17:35.520 --> 0:17:37.919
<v Speaker 2>Thing to do. But kudos to him is to stay

0:17:38.080 --> 0:17:39.440
<v Speaker 2>in business as long as he has.

0:17:39.880 --> 0:17:42.840
<v Speaker 3>Yeah, it is a blessing because you know, I grew

0:17:42.920 --> 0:17:45.879
<v Speaker 3>up my mom came here, you know, immigrated here from

0:17:45.920 --> 0:17:48.440
<v Speaker 3>Belize illegally for a better opportunity, and they were able

0:17:48.480 --> 0:17:51.320
<v Speaker 3>to do that together and they're still married to this day.

0:17:51.440 --> 0:17:53.600
<v Speaker 3>Blessed with that as well. But they taught me a

0:17:53.600 --> 0:17:56.080
<v Speaker 3>lot of those things and we had a we were

0:17:56.119 --> 0:17:58.520
<v Speaker 3>able to have all our needs taken care of growing up.

0:17:58.760 --> 0:18:01.200
<v Speaker 3>And so I knew myself watching them that I knew

0:18:01.280 --> 0:18:03.000
<v Speaker 3>one day I had to have my own business to

0:18:03.040 --> 0:18:05.439
<v Speaker 3>get that same freedom. But I also knew that I

0:18:05.480 --> 0:18:08.520
<v Speaker 3>needed the education if it was ever going to be sustainable. Nice,

0:18:08.600 --> 0:18:11.080
<v Speaker 3>and that's where that business school came in and really

0:18:11.240 --> 0:18:14.040
<v Speaker 3>really changed my life, honestly, all right.

0:18:14.240 --> 0:18:17.439
<v Speaker 2>And then just so you know, unless you're cooking for

0:18:17.520 --> 0:18:18.280
<v Speaker 2>everybody in the.

0:18:18.200 --> 0:18:20.200
<v Speaker 3>Studio, yeah, we do can be done.

0:18:20.280 --> 0:18:22.879
<v Speaker 2>He's over here cooking for a family, and that's.

0:18:22.720 --> 0:18:24.560
<v Speaker 3>What I'm used to looking. I'm gonna get eat something.

0:18:25.000 --> 0:18:27.600
<v Speaker 1>Somebody's you know, I'm trying to judge him hard because

0:18:28.040 --> 0:18:31.080
<v Speaker 1>he looks a little too clean cut, guys. So one

0:18:31.119 --> 0:18:32.919
<v Speaker 1>of his tortillas from here looked like it could be

0:18:33.200 --> 0:18:33.840
<v Speaker 1>Crispy burn.

0:18:34.040 --> 0:18:36.880
<v Speaker 3>It's a little do you know, you just.

0:18:36.800 --> 0:18:41.080
<v Speaker 1>Put yeah, so you know, just so you know, guys,

0:18:41.320 --> 0:18:45.760
<v Speaker 1>we're judging. I mean, right now, I'll see one brown tortilla.

0:18:46.440 --> 0:18:48.880
<v Speaker 2>It looked like it could be an African American tortilla.

0:18:49.480 --> 0:18:53.840
<v Speaker 1>Just saying, but all right, So so you're in l A,

0:18:54.320 --> 0:18:57.040
<v Speaker 1>You're you're you're moving up in this in this organization.

0:18:57.520 --> 0:18:59.600
<v Speaker 1>What's going on? What's the next step? What is your

0:19:00.240 --> 0:19:02.399
<v Speaker 1>next chess move? Because you're you're definitely playing chess. I

0:19:02.440 --> 0:19:05.280
<v Speaker 1>see why you are where you're at because you're not

0:19:05.280 --> 0:19:05.880
<v Speaker 1>playing checkers.

0:19:05.920 --> 0:19:08.480
<v Speaker 2>You're playing chess right now. I like it. I'm very

0:19:09.080 --> 0:19:09.760
<v Speaker 2>very impressed.

0:19:10.800 --> 0:19:11.639
<v Speaker 3>Thank you, thank you.

0:19:12.160 --> 0:19:13.440
<v Speaker 2>Not that my opinion.

0:19:13.119 --> 0:19:16.879
<v Speaker 1>Matters, but my opinion does matter a little bit, but yeah, no,

0:19:16.960 --> 0:19:17.720
<v Speaker 1>I'm very impressed.

0:19:17.840 --> 0:19:18.880
<v Speaker 2>So continue.

0:19:19.359 --> 0:19:22.440
<v Speaker 3>So then with the insurance gig, again, I was doing

0:19:22.560 --> 0:19:27.720
<v Speaker 3>very well financially, and so I was like, I can't

0:19:27.720 --> 0:19:30.560
<v Speaker 3>do this no more. It's either I do something for myself.

0:19:30.640 --> 0:19:32.159
<v Speaker 3>But I didn't know what it was going to because

0:19:32.160 --> 0:19:34.320
<v Speaker 3>I knew it had to be around my passions and

0:19:34.440 --> 0:19:36.560
<v Speaker 3>I love to cook. As you can see, I'm really

0:19:36.640 --> 0:19:39.720
<v Speaker 3>enjoying this. Thank you for the opportunity. Again. I love

0:19:39.760 --> 0:19:42.479
<v Speaker 3>to travel, so I've traveled to so many different countries

0:19:42.520 --> 0:19:45.520
<v Speaker 3>and that's how I've learned about my first opportunity well

0:19:46.240 --> 0:19:48.560
<v Speaker 3>with coffee. So one of my friends, I always go

0:19:48.600 --> 0:19:51.040
<v Speaker 3>back in December to visit my family in Belize. And

0:19:51.119 --> 0:19:54.679
<v Speaker 3>so I had a friend who was from Alsalvador and

0:19:54.720 --> 0:19:56.879
<v Speaker 3>he goes back to visit his family. So I said, hey,

0:19:56.960 --> 0:19:59.040
<v Speaker 3>next time you go, let me. We're neighbors. Let me know,

0:19:59.080 --> 0:20:01.240
<v Speaker 3>and I'll just hop on playing over there and visit

0:20:01.240 --> 0:20:04.959
<v Speaker 3>El Salvador. Tour me around, and I didn't know his

0:20:05.000 --> 0:20:07.960
<v Speaker 3>family were coffee farmers, a lineage of coffee farmers, the

0:20:08.000 --> 0:20:09.960
<v Speaker 3>whole way. And so when I get there, you know,

0:20:10.000 --> 0:20:12.000
<v Speaker 3>he's giving me a tour of his place and everything,

0:20:12.040 --> 0:20:14.440
<v Speaker 3>and then you know, start talking to his parents and

0:20:14.520 --> 0:20:17.560
<v Speaker 3>learning about their coffee farm and then that it was struggling,

0:20:17.720 --> 0:20:22.399
<v Speaker 3>and how the whole industry was struggling, and just in general,

0:20:22.440 --> 0:20:25.960
<v Speaker 3>how the wealth was being extracted through coffee because of

0:20:26.000 --> 0:20:29.480
<v Speaker 3>all the bullying, like these huge conglomerates like Starbucks, and

0:20:29.840 --> 0:20:32.000
<v Speaker 3>they would and Nestley who would come in there and

0:20:32.160 --> 0:20:34.520
<v Speaker 3>just tell them, hey, either you pay this rate or

0:20:34.560 --> 0:20:37.200
<v Speaker 3>we're not buying from you. Good luck, and then restrict

0:20:37.200 --> 0:20:40.320
<v Speaker 3>them from all the access. And so I said, you know, well,

0:20:40.359 --> 0:20:43.240
<v Speaker 3>what can I do to help that? And so I

0:20:43.280 --> 0:20:45.760
<v Speaker 3>packed up my suitcase with some raw coffee beans whatever

0:20:45.800 --> 0:20:48.040
<v Speaker 3>could fit, and I said, I know there's some roasters

0:20:48.160 --> 0:20:50.280
<v Speaker 3>or something in la I could you know, take it

0:20:50.320 --> 0:20:50.480
<v Speaker 3>to you.

0:20:50.720 --> 0:20:52.720
<v Speaker 2>Now you were able to take that across.

0:20:52.800 --> 0:20:57.200
<v Speaker 1>The first of all, rewind educate us on the bullying,

0:20:57.400 --> 0:21:02.200
<v Speaker 1>like I hate so certain companies do this.

0:21:02.200 --> 0:21:06.000
<v Speaker 2>But it's interesting to hear. So can you restate them?

0:21:21.240 --> 0:21:24.680
<v Speaker 3>Yeah. So basically, as you know in America, when you

0:21:24.760 --> 0:21:26.880
<v Speaker 3>think of coffee, you think of.

0:21:27.359 --> 0:21:30.399
<v Speaker 2>What I think of Starbucks, Espress, so.

0:21:30.560 --> 0:21:35.600
<v Speaker 3>Lat cappuccino as Starbucks, right, And so coffee was here

0:21:35.680 --> 0:21:38.439
<v Speaker 3>long before it was colonized by the Europeans, and that

0:21:38.560 --> 0:21:42.400
<v Speaker 3>espresso machine was ever even invented. And so a lot

0:21:42.400 --> 0:21:47.280
<v Speaker 3>of the money that in the industry when they go there,

0:21:47.840 --> 0:21:51.040
<v Speaker 3>they pay them pennies on the dollar. And these folks,

0:21:51.080 --> 0:21:53.440
<v Speaker 3>it takes a coffee plant four years to grow. They

0:21:53.440 --> 0:21:56.560
<v Speaker 3>have to literally climb up the sides of mountains because

0:21:56.600 --> 0:21:59.880
<v Speaker 3>it only grows in remote places that have a micro climate,

0:22:00.320 --> 0:22:03.000
<v Speaker 3>and then they pick it by hand and have to

0:22:03.000 --> 0:22:05.080
<v Speaker 3>carry it back up and down the mountain. And I've

0:22:05.520 --> 0:22:07.679
<v Speaker 3>done the exact same truck. I go to the farms

0:22:07.680 --> 0:22:10.960
<v Speaker 3>and work with these farmers and then they get paid

0:22:10.960 --> 0:22:13.080
<v Speaker 3>like pennies on the dollar for it, and the workers

0:22:13.119 --> 0:22:16.040
<v Speaker 3>are in poverty. The farmers aren't doing as well. And

0:22:16.080 --> 0:22:19.520
<v Speaker 3>I was like, so coffee industry is billions and billions

0:22:19.600 --> 0:22:20.120
<v Speaker 3>of dollars.

0:22:20.359 --> 0:22:20.959
<v Speaker 2>That's crazy.

0:22:21.000 --> 0:22:23.640
<v Speaker 3>Where's the wealth being extracted. It's all here because they

0:22:23.640 --> 0:22:25.199
<v Speaker 3>pay them pennies and then they go and make all

0:22:25.240 --> 0:22:27.920
<v Speaker 3>the money. So I told them, I said, well, I'll

0:22:27.920 --> 0:22:30.159
<v Speaker 3>pay you more. I'll pay you what you're worth, and

0:22:30.280 --> 0:22:34.240
<v Speaker 3>I'll create a stage for your story to be showcase

0:22:34.320 --> 0:22:37.160
<v Speaker 3>and for people to know coffee is not a European thing.

0:22:37.200 --> 0:22:40.439
<v Speaker 3>It's a Nicaraguan thing. It's an Ethiopian thing. It's a

0:22:40.480 --> 0:22:43.320
<v Speaker 3>thing of the culture that has been here way before

0:22:44.280 --> 0:22:47.760
<v Speaker 3>it was introduced through the European perspective. And so that's

0:22:47.800 --> 0:22:50.480
<v Speaker 3>also where Coffee del Munda came about, because I said,

0:22:50.680 --> 0:22:53.040
<v Speaker 3>if I am going to create a company in this industry,

0:22:53.560 --> 0:22:55.800
<v Speaker 3>I want to change and shift the narrative back to

0:22:55.920 --> 0:22:59.800
<v Speaker 3>more of an authentic story that honors the efforts and

0:22:59.840 --> 0:23:02.520
<v Speaker 3>the hard work that goes into these things, because I've

0:23:02.800 --> 0:23:04.879
<v Speaker 3>I felt it, I've done it, I've done the exact

0:23:04.880 --> 0:23:07.160
<v Speaker 3>same things as them, and there's no way they should

0:23:07.160 --> 0:23:09.560
<v Speaker 3>be living like this when all of this money is

0:23:09.560 --> 0:23:10.800
<v Speaker 3>being made in this industry.

0:23:10.920 --> 0:23:14.680
<v Speaker 2>Do you have any any video or footage of what

0:23:14.720 --> 0:23:16.080
<v Speaker 2>it's like when you're like.

0:23:16.040 --> 0:23:19.560
<v Speaker 3>Oh, yeah, yeah, I got tons of footage, tons of footage,

0:23:19.560 --> 0:23:22.080
<v Speaker 3>tons of I had my Apple Watch on. It was

0:23:22.119 --> 0:23:25.680
<v Speaker 3>four miles down, four miles back up. I barely made it.

0:23:26.160 --> 0:23:29.280
<v Speaker 3>And they're carrying one hundred back pounds of coffee.

0:23:29.320 --> 0:23:30.800
<v Speaker 2>And these guys are making they're living in.

0:23:30.760 --> 0:23:34.679
<v Speaker 3>Povertis met yep. And it's young young.

0:23:34.840 --> 0:23:36.840
<v Speaker 2>How young, sixteen fourteen?

0:23:36.880 --> 0:23:38.760
<v Speaker 3>But this is where the work is. They go where

0:23:38.760 --> 0:23:40.879
<v Speaker 3>and they're migratory, so they go where where the work is,

0:23:40.920 --> 0:23:42.760
<v Speaker 3>so they they don't have no rights, they don't have

0:23:42.800 --> 0:23:44.359
<v Speaker 3>no benefits and so.

0:23:44.560 --> 0:23:46.280
<v Speaker 2>And then what about the education. They're not able to

0:23:46.320 --> 0:23:47.119
<v Speaker 2>go to school because in.

0:23:47.080 --> 0:23:49.480
<v Speaker 3>The school they're picking coffee and you got to pay

0:23:49.520 --> 0:23:49.960
<v Speaker 3>for school.

0:23:51.160 --> 0:23:53.480
<v Speaker 2>So it's and that's still going on in two thousand

0:23:53.480 --> 0:23:54.800
<v Speaker 2>and trial going on.

0:23:54.840 --> 0:24:01.399
<v Speaker 3>I literally left Nicaragua in January December and same situation.

0:24:01.760 --> 0:24:03.679
<v Speaker 3>But the good thing again is the farmers that I

0:24:03.760 --> 0:24:06.000
<v Speaker 3>work with, you know, have a little more infrastructure and

0:24:06.400 --> 0:24:09.000
<v Speaker 3>we're paying them more so that way we can help

0:24:09.359 --> 0:24:12.000
<v Speaker 3>because I know my dollar helps the farmer, the land,

0:24:12.160 --> 0:24:14.240
<v Speaker 3>the workers, and my consumers here.

0:24:14.280 --> 0:24:16.920
<v Speaker 2>But like the Nestli's and Starbucks, they're paying bully raates.

0:24:17.040 --> 0:24:20.920
<v Speaker 3>Yeah, yeah, they're playing bully rays and the quality is

0:24:20.960 --> 0:24:24.440
<v Speaker 3>a lot lower. Yeah, it's just terrible. So now there's

0:24:24.480 --> 0:24:27.359
<v Speaker 3>a lot of more emphasis on knowing where your coffee

0:24:27.400 --> 0:24:30.520
<v Speaker 3>comes from. But this is a recent shift. It's still

0:24:30.560 --> 0:24:33.199
<v Speaker 3>a lot of shifting that needs to occur. Yeah, for

0:24:33.320 --> 0:24:36.359
<v Speaker 3>this wealth to be properly distributed to those who really

0:24:36.400 --> 0:24:37.119
<v Speaker 3>deserve it.

0:24:37.119 --> 0:24:40.840
<v Speaker 1>It's crazy to think that you're right, I would think

0:24:40.840 --> 0:24:42.879
<v Speaker 1>of coffee as more of a European thing. I wouldn't

0:24:42.880 --> 0:24:45.640
<v Speaker 1>even think, I mean, but then again, I mean, I don't.

0:24:45.440 --> 0:24:48.960
<v Speaker 2>Know that much about coffee. But okay, so school me

0:24:49.040 --> 0:24:51.399
<v Speaker 2>some more. So, what was the next step in your

0:24:51.440 --> 0:24:54.359
<v Speaker 2>story once you went to Salvador and you heard the story.

0:24:54.640 --> 0:24:58.080
<v Speaker 2>Obviously you have a lot of empathy and compassion for people.

0:24:58.480 --> 0:25:01.119
<v Speaker 2>It's very clear moved you to what too.

0:25:01.320 --> 0:25:03.600
<v Speaker 3>So then I came back with the beans, right, and

0:25:03.680 --> 0:25:07.520
<v Speaker 3>so I went around to different roasters. None of them

0:25:07.560 --> 0:25:11.679
<v Speaker 3>looked like me, and importers, none of them looked like me.

0:25:12.119 --> 0:25:13.720
<v Speaker 2>What do you mean, what would they look like?

0:25:13.760 --> 0:25:17.600
<v Speaker 3>White people, white, all white, all white, the whole industry,

0:25:18.080 --> 0:25:20.399
<v Speaker 3>even at Coffee Fest it was all white when I

0:25:20.440 --> 0:25:22.960
<v Speaker 3>went the first year, and so I'm like, wait a minute,

0:25:22.960 --> 0:25:24.480
<v Speaker 3>wait a minute, winter the only people that can grow

0:25:24.480 --> 0:25:26.119
<v Speaker 3>this thing look like me. But then you get to

0:25:26.160 --> 0:25:29.760
<v Speaker 3>America and it's a white dominated industry, and I said,

0:25:30.080 --> 0:25:33.159
<v Speaker 3>this don't make sense. I said, so really, how complicated

0:25:33.240 --> 0:25:35.280
<v Speaker 3>is it to roast these beans? I love to cook.

0:25:35.320 --> 0:25:37.840
<v Speaker 3>I'm pretty good at it, and used my dark one

0:25:37.880 --> 0:25:38.240
<v Speaker 3>over here.

0:25:39.240 --> 0:25:42.919
<v Speaker 1>Before you went to Outsalvador and saw the coffee beans,

0:25:43.560 --> 0:25:44.720
<v Speaker 1>you liked coffee.

0:25:44.840 --> 0:25:46.720
<v Speaker 3>I loved coffee. I needed I told you I was

0:25:46.760 --> 0:25:48.440
<v Speaker 3>sixteen hours. I was made.

0:25:49.200 --> 0:25:51.159
<v Speaker 2>Coffee was your best friend. So when you went there,

0:25:51.160 --> 0:25:52.920
<v Speaker 2>neated it. When you went there and saw the farms

0:25:52.920 --> 0:25:53.480
<v Speaker 2>where you're like.

0:25:53.440 --> 0:25:56.840
<v Speaker 3>Oh my gosh, I was. I was in awe. But

0:25:56.920 --> 0:26:00.439
<v Speaker 3>also I just love explorations. Yeah, learning, so to be

0:26:00.480 --> 0:26:02.520
<v Speaker 3>able to learn. Before I went to Salvator, I didn't

0:26:02.520 --> 0:26:04.000
<v Speaker 3>really I didn't know coffee was a cherry. It was

0:26:04.000 --> 0:26:04.359
<v Speaker 3>a fruit.

0:26:04.359 --> 0:26:05.960
<v Speaker 1>You're gonna have to take this coffee from me because

0:26:06.000 --> 0:26:08.240
<v Speaker 1>it is highly so good, isn't it?

0:26:08.240 --> 0:26:08.920
<v Speaker 3>And it's very free.

0:26:09.320 --> 0:26:12.680
<v Speaker 1>You know, I'm not even saying this to promote his business,

0:26:12.720 --> 0:26:16.200
<v Speaker 1>but like, it's so good. You're gonna have to really

0:26:16.200 --> 0:26:18.399
<v Speaker 1>take this from me because I will drink it all

0:26:18.440 --> 0:26:19.400
<v Speaker 1>and be really sick.

0:26:19.480 --> 0:26:19.680
<v Speaker 2>Later.

0:26:20.880 --> 0:26:22.120
<v Speaker 3>You'll be all right, you just won't go to sleep.

0:26:22.119 --> 0:26:23.800
<v Speaker 3>You'll get a lot of work done. Just plan some work.

0:26:23.920 --> 0:26:27.920
<v Speaker 2>Really, yeah, I won't get. I won't get if you

0:26:27.960 --> 0:26:28.680
<v Speaker 2>stay up like the.

0:26:28.640 --> 0:26:31.840
<v Speaker 3>Shakes, don't drink more than half then, but.

0:26:31.760 --> 0:26:34.040
<v Speaker 2>I do get a little shaky feeling in me when

0:26:34.040 --> 0:26:34.760
<v Speaker 2>I drink coffee.

0:26:34.800 --> 0:26:37.240
<v Speaker 3>Well, I get that if you drink more than half. Okay,

0:26:37.560 --> 0:26:39.159
<v Speaker 3>if you drink more than half, take it for me.

0:26:39.359 --> 0:26:41.919
<v Speaker 2>All right, this coffee is really good. I'm not gonna lie.

0:26:41.960 --> 0:26:42.120
<v Speaker 1>Guys.

0:26:42.160 --> 0:26:43.760
<v Speaker 2>You're gonna have to go check it out for yourself.

0:26:44.160 --> 0:26:46.520
<v Speaker 2>And I'm not a coffee drinker, but I know for

0:26:46.600 --> 0:26:50.240
<v Speaker 2>sure like this you should get all right, so go

0:26:50.320 --> 0:26:51.440
<v Speaker 2>on with your story. Sorry.

0:26:51.600 --> 0:26:53.600
<v Speaker 3>Yeah, So then I was like, okay, so what does

0:26:53.600 --> 0:26:55.280
<v Speaker 3>it take to roasts thing? I love to cook. So

0:26:55.400 --> 0:26:57.680
<v Speaker 3>then I'm a I'm a very I'm a person who

0:26:57.720 --> 0:27:01.320
<v Speaker 3>loves to physically touch things and manifest thing. So I

0:27:01.359 --> 0:27:04.080
<v Speaker 3>know these machines are expensive. So I started googling who

0:27:04.119 --> 0:27:06.320
<v Speaker 3>sells them, and I was like, let me go see

0:27:06.320 --> 0:27:08.000
<v Speaker 3>what they are. Even if I know I can't buy

0:27:08.080 --> 0:27:10.160
<v Speaker 3>when they're like a buying a car, when.

0:27:10.119 --> 0:27:11.760
<v Speaker 2>You mean buying a car, they're like twenty thousand thirds.

0:27:11.840 --> 0:27:14.600
<v Speaker 3>Yeah, yeah, these things are expensive because they come from Turkey.

0:27:14.640 --> 0:27:16.720
<v Speaker 3>It costs like three thousand dollars just to get it shipped. Like,

0:27:16.760 --> 0:27:20.840
<v Speaker 3>these things are huge and expensive. And so I went

0:27:20.880 --> 0:27:23.320
<v Speaker 3>to this one manufacturer from Turkey ended up being I mean,

0:27:23.359 --> 0:27:25.760
<v Speaker 3>they ended up being from Turkey. And so talking to

0:27:25.800 --> 0:27:27.760
<v Speaker 3>the guy, he had a very thick Turkish accent, and

0:27:27.840 --> 0:27:29.719
<v Speaker 3>come to find out, he had just got here and

0:27:29.760 --> 0:27:33.399
<v Speaker 3>he was responsible to sell these machines for the entire US.

0:27:33.720 --> 0:27:36.080
<v Speaker 3>Doesn't have much experience, doesn't know much about the culture,

0:27:36.480 --> 0:27:38.239
<v Speaker 3>and that's what I specialized in. So I told him,

0:27:38.280 --> 0:27:41.240
<v Speaker 3>I said, hey, why don't I help you sell these things?

0:27:41.600 --> 0:27:43.880
<v Speaker 3>Create a sales pitch for you, help you sell these

0:27:43.920 --> 0:27:47.919
<v Speaker 3>machines and then I could earn a roaster, get a discount.

0:27:48.080 --> 0:27:52.880
<v Speaker 2>He was like, you are the most gangster person my goodness.

0:27:53.480 --> 0:27:57.280
<v Speaker 2>So he's like yeah, so then they literally did that. Yeah.

0:27:57.359 --> 0:27:59.280
<v Speaker 3>I was like, look, I can't afford it, but I

0:27:59.320 --> 0:28:01.359
<v Speaker 3>know you need some help and I'm skilled at what

0:28:01.440 --> 0:28:03.680
<v Speaker 3>I do and I can sell these things. So then

0:28:05.200 --> 0:28:05.720
<v Speaker 3>ended up.

0:28:06.200 --> 0:28:08.200
<v Speaker 2>You know, entrepreneurs, are you paying attention?

0:28:08.840 --> 0:28:11.040
<v Speaker 1>You just got You basically said, Okay, I don't have

0:28:11.080 --> 0:28:14.040
<v Speaker 1>the money, but I got this skill set and you

0:28:14.080 --> 0:28:15.080
<v Speaker 1>know we could work out a deal.

0:28:15.119 --> 0:28:17.080
<v Speaker 2>Okay. I like where you had it, so okay, so

0:28:17.119 --> 0:28:18.000
<v Speaker 2>then you work out the deal.

0:28:18.040 --> 0:28:20.119
<v Speaker 3>You start out to deal. The owner of the company

0:28:20.119 --> 0:28:22.800
<v Speaker 3>had come to the US to visit, loved it, and

0:28:22.840 --> 0:28:25.159
<v Speaker 3>he took me back. That's how I went and studied

0:28:25.200 --> 0:28:26.760
<v Speaker 3>roasting because they was like, we'll pay for you to

0:28:26.840 --> 0:28:28.880
<v Speaker 3>learn roasting. All I had to do is get my flight.

0:28:28.920 --> 0:28:31.720
<v Speaker 3>They paid for everything else, Like I got to tour Turkey.

0:28:31.480 --> 0:28:34.800
<v Speaker 1>And you sold them on hiring you, right, and you

0:28:34.840 --> 0:28:37.040
<v Speaker 1>had zero experience, but you had a sales background.

0:28:37.080 --> 0:28:39.440
<v Speaker 3>I had. That's what I did. I taught and trained

0:28:39.440 --> 0:28:40.560
<v Speaker 3>people how to do sales. Yep.

0:28:40.680 --> 0:28:43.840
<v Speaker 1>And I always tell people in entrepreneurship the number one

0:28:44.000 --> 0:28:47.240
<v Speaker 1>skill you have to have in entrepreneurship is sales.

0:28:47.400 --> 0:28:49.360
<v Speaker 3>That's it. And that's why I did the insurance too,

0:28:49.360 --> 0:28:51.640
<v Speaker 3>because I needed to learn that skill. And I was

0:28:51.680 --> 0:28:54.720
<v Speaker 3>a though salesman, especially not in these waters. You've got

0:28:54.760 --> 0:28:56.600
<v Speaker 3>some deep, big old sharks up in here.

0:28:56.920 --> 0:28:57.200
<v Speaker 2>People.

0:28:57.280 --> 0:28:59.600
<v Speaker 1>It's funny because there's a stigma around salespeople. But the

0:28:59.640 --> 0:29:02.920
<v Speaker 1>truth is, I tell people, one of the skills that

0:29:02.960 --> 0:29:06.240
<v Speaker 1>I want to teach my daughter is essential skill is sales.

0:29:06.600 --> 0:29:09.040
<v Speaker 3>Yeah, you're gonna you're gonna have to sell. So that

0:29:09.160 --> 0:29:11.520
<v Speaker 3>was one of the skills that I wanted to master. First.

0:29:11.600 --> 0:29:16.280
<v Speaker 3>I read, studied, and executed those demonstrated those skills with

0:29:16.400 --> 0:29:20.280
<v Speaker 3>building a sales team and selling roasters successfully for them,

0:29:20.320 --> 0:29:23.360
<v Speaker 3>and that's when I learned to study in roasting in Turkey.

0:29:23.400 --> 0:29:26.120
<v Speaker 3>So I got that taken care of. Then I came.

0:29:25.960 --> 0:29:28.959
<v Speaker 2>Back and how long were you doing that for?

0:29:28.960 --> 0:29:31.640
<v Speaker 3>For like a year, and so I would go to

0:29:31.680 --> 0:29:33.520
<v Speaker 3>coffee fest with them and then we would help sell.

0:29:33.560 --> 0:29:37.120
<v Speaker 3>And that's actually how I met my Nicaraguan farmers because

0:29:37.200 --> 0:29:40.200
<v Speaker 3>they bought a machine from me when I was selling.

0:29:40.560 --> 0:29:42.880
<v Speaker 3>I think we met in Portland when they came to

0:29:42.920 --> 0:29:45.280
<v Speaker 3>the coffee fest, or maybe it was La one of

0:29:45.320 --> 0:29:47.920
<v Speaker 3>these cities, and so That's how I ended up meeting

0:29:47.960 --> 0:29:53.479
<v Speaker 3>that farmer to work with, and so fast forward, I

0:29:53.600 --> 0:29:56.200
<v Speaker 3>was practiced. I got my baby roaster, earned my first

0:29:56.200 --> 0:29:57.080
<v Speaker 3>little baby roaster.

0:29:57.720 --> 0:30:00.000
<v Speaker 2>And how much was it worth, I'm just curious.

0:30:00.440 --> 0:30:03.320
<v Speaker 3>Eighty five hundred and you earned?

0:30:03.400 --> 0:30:04.120
<v Speaker 2>You earned it.

0:30:04.240 --> 0:30:06.840
<v Speaker 3>Basically they let me use it as a showroom to

0:30:06.960 --> 0:30:09.640
<v Speaker 3>teach people because they had a lot of interests, but

0:30:09.680 --> 0:30:11.520
<v Speaker 3>the people didn't know how to use the roaster. So

0:30:11.560 --> 0:30:13.760
<v Speaker 3>I was basically the kind of us showroom to help

0:30:13.800 --> 0:30:17.840
<v Speaker 3>teach and train. And so I had the little baby roaster,

0:30:17.920 --> 0:30:20.240
<v Speaker 3>and so I found a space that was a live workspace,

0:30:20.680 --> 0:30:22.560
<v Speaker 3>so I had my studio on the back and I

0:30:22.600 --> 0:30:24.720
<v Speaker 3>had my little warehouse in the front with my baby roaster.

0:30:24.880 --> 0:30:28.120
<v Speaker 3>And for that year, I just practiced roasted roasted. And

0:30:28.160 --> 0:30:31.520
<v Speaker 3>then I ended up leaving the insurance game.

0:30:31.880 --> 0:30:34.000
<v Speaker 2>Oh you were still an insurance were all that?

0:30:34.080 --> 0:30:36.080
<v Speaker 3>Yeah? Yeah, because that was just off time, you know,

0:30:36.480 --> 0:30:38.840
<v Speaker 3>follow up easy things on the side. And so I

0:30:38.960 --> 0:30:45.000
<v Speaker 3>ended up leaving the insurance game. And because I did well,

0:30:45.080 --> 0:30:49.320
<v Speaker 3>I had residuals. So I let my residuals come in

0:30:49.360 --> 0:30:51.000
<v Speaker 3>and then if it didn't make what I needed to take,

0:30:51.040 --> 0:30:53.520
<v Speaker 3>I just go uber for a day or two and

0:30:53.600 --> 0:30:56.280
<v Speaker 3>make my balance. And then the rest of the time

0:30:56.320 --> 0:30:59.000
<v Speaker 3>I just focused on building the business, like the business plan, studying,

0:30:59.120 --> 0:31:03.640
<v Speaker 3>roasting labs, marketing, all of those things. And are you

0:31:03.640 --> 0:31:04.360
<v Speaker 3>a spicy eater?

0:31:04.800 --> 0:31:05.000
<v Speaker 2>No?

0:31:05.480 --> 0:31:09.840
<v Speaker 3>Okay, so flavor, but I gotta warn you this is

0:31:09.920 --> 0:31:11.440
<v Speaker 3>it gets it can get really hot. But we're just

0:31:11.480 --> 0:31:13.800
<v Speaker 3>gonna put a little tab on it because it goes

0:31:13.840 --> 0:31:14.680
<v Speaker 3>good on the avocado.

0:31:14.800 --> 0:31:16.719
<v Speaker 2>He's talking about this. What do you call it?

0:31:16.800 --> 0:31:20.400
<v Speaker 3>This is our pepper sauce, the Beligian abba narrow pepper sauce.

0:31:21.520 --> 0:31:24.920
<v Speaker 2>And then it looks like a pizza almost, guys.

0:31:24.720 --> 0:31:26.720
<v Speaker 3>Yeah, kind of like a kind of like a toasta.

0:31:26.920 --> 0:31:29.960
<v Speaker 3>But it's like it's like my souped up you get

0:31:30.400 --> 0:31:32.520
<v Speaker 3>It's not it's more for taste. You'll be out right,

0:31:32.960 --> 0:31:33.719
<v Speaker 3>You got your water, right?

0:31:34.440 --> 0:31:36.640
<v Speaker 1>Can I invite you to sit down with me and

0:31:37.160 --> 0:31:41.720
<v Speaker 1>Katie to come in. We're gonna throw the commercial, okay.

0:31:41.440 --> 0:31:44.720
<v Speaker 2>And we're back and let's just sample your dish.

0:31:44.760 --> 0:31:47.800
<v Speaker 3>All right, all right, here we go before you gotta

0:31:47.800 --> 0:31:50.160
<v Speaker 3>get the lime. You know it ain't nothing, got the lime.

0:31:50.280 --> 0:31:53.200
<v Speaker 3>Put the lime on it, your little drizzle on there.

0:31:53.320 --> 0:31:55.680
<v Speaker 2>Whoever cut these limes, they didn't cut right, it's supposed

0:31:55.720 --> 0:31:56.240
<v Speaker 2>to be chunkier.

0:31:56.760 --> 0:32:00.120
<v Speaker 3>It's okay, you just use a little more muscle. That's all.

0:32:00.120 --> 0:32:02.640
<v Speaker 2>Get it in my eyes? Okay, there we go. Lie

0:32:02.880 --> 0:32:05.280
<v Speaker 2>looks like a little pizza. I'm glad you made it

0:32:05.320 --> 0:32:08.640
<v Speaker 2>all pretty. Is this the brown one? You didn't give

0:32:08.640 --> 0:32:12.240
<v Speaker 2>me the brown brown? I'm just trying to make fun

0:32:12.280 --> 0:32:13.719
<v Speaker 2>of them, all right.

0:32:13.760 --> 0:32:16.680
<v Speaker 1>It's got the beans, the avocado, tomato, cilantro, and cheese.

0:32:16.720 --> 0:32:17.160
<v Speaker 2>Here we go.

0:32:17.320 --> 0:32:19.840
<v Speaker 3>This is technically vegan. A lot of times I don't eat,

0:32:20.000 --> 0:32:21.720
<v Speaker 3>you know, like meat.

0:32:21.880 --> 0:32:25.320
<v Speaker 1>By the way, I have a question. Country Wayne was

0:32:25.360 --> 0:32:27.680
<v Speaker 1>on our show. Shout out to the Country Wayne.

0:32:27.720 --> 0:32:30.640
<v Speaker 2>Okay, we'll be getting little spats off camera. But the

0:32:30.680 --> 0:32:35.960
<v Speaker 2>truth is I bought baked beans. It says vegetarian on

0:32:36.000 --> 0:32:41.240
<v Speaker 2>the can. Okay, it doesn't say vegan. Wouldn't it technically

0:32:41.280 --> 0:32:41.880
<v Speaker 2>be vegan?

0:32:43.160 --> 0:32:43.520
<v Speaker 3>No?

0:32:43.920 --> 0:32:45.080
<v Speaker 2>Why because of the sugar.

0:32:45.720 --> 0:32:50.680
<v Speaker 3>Vegetarian just means there's no I guess meat in it,

0:32:51.160 --> 0:32:54.840
<v Speaker 3>But vegan means it wasn't made with any animal products.

0:32:55.080 --> 0:32:58.240
<v Speaker 2>But is there such a thing as vegan baked beans?

0:32:58.680 --> 0:33:01.040
<v Speaker 3>Yes, yes, we're gonna cut that.

0:33:01.120 --> 0:33:01.920
<v Speaker 2>We ain't gonna share that.

0:33:02.120 --> 0:33:02.920
<v Speaker 3>Yeah, there is.

0:33:03.040 --> 0:33:06.320
<v Speaker 2>We're not gonna share that. If you find it, let

0:33:06.360 --> 0:33:09.120
<v Speaker 2>me know. But Country was swearing that there's a such thing,

0:33:09.160 --> 0:33:11.080
<v Speaker 2>and I was like, no, there isn't that whole foods.

0:33:11.080 --> 0:33:13.440
<v Speaker 3>It ain't at a regular grocery store, That's what he said.

0:33:13.520 --> 0:33:16.520
<v Speaker 2>Yeah, damn, I'm glad I didn't wait for that. All right, cheers.

0:33:16.680 --> 0:33:18.440
<v Speaker 2>We gonna cut that clip and just send it to

0:33:18.480 --> 0:33:21.800
<v Speaker 2>his DMS. All right, cheers, let's try this all right,

0:33:21.840 --> 0:33:34.120
<v Speaker 2>all right here, let's click. All right, Okay, you know what,

0:33:34.560 --> 0:33:37.560
<v Speaker 2>eating broke? Ain't that bad if you creative?

0:33:37.720 --> 0:33:41.120
<v Speaker 3>Look like you said. It's under ten dollars. And I'm

0:33:41.160 --> 0:33:44.680
<v Speaker 3>eating this more than one day.

0:33:45.400 --> 0:33:46.880
<v Speaker 2>That was just when I'm rich or not.

0:33:47.640 --> 0:33:48.160
<v Speaker 3>I still do.

0:33:49.400 --> 0:33:53.360
<v Speaker 2>Yeah, I was knocking the way you fried these tortillas,

0:33:54.840 --> 0:33:58.640
<v Speaker 2>but you did it. These are amazing. I love the

0:33:58.640 --> 0:34:00.440
<v Speaker 2>way you fried them. I'm gonna fry them just like that.

0:34:00.640 --> 0:34:08.640
<v Speaker 2>Mh okay yo. That is simply wonderful.

0:34:09.040 --> 0:34:09.600
<v Speaker 3>Easy too.

0:34:09.680 --> 0:34:10.920
<v Speaker 2>I'm gonna be making these at home.

0:34:11.480 --> 0:34:14.600
<v Speaker 3>M hm. And if you already got the tortillas, pribabe,

0:34:14.840 --> 0:34:16.080
<v Speaker 3>what you do is warm up the bean in the

0:34:16.440 --> 0:34:20.040
<v Speaker 3>market way because everything else is in the fridge, easy

0:34:20.120 --> 0:34:20.799
<v Speaker 3>quick from home.

0:34:22.960 --> 0:34:26.400
<v Speaker 2>You be cooking at home, career, I throw down. You

0:34:26.440 --> 0:34:28.920
<v Speaker 2>know what, I actually like the sauce too right.

0:34:28.960 --> 0:34:30.800
<v Speaker 3>It's not too hot. It's just a good EPI sauce.

0:34:31.040 --> 0:34:36.000
<v Speaker 2>It's literally perfect. Like someone could be broke with you,

0:34:36.040 --> 0:34:37.560
<v Speaker 2>they could live in a hook with you and be fine.

0:34:37.640 --> 0:34:40.839
<v Speaker 3>Trust me, all my roommates loved me because they never

0:34:41.000 --> 0:34:41.600
<v Speaker 3>ate so good.

0:34:42.600 --> 0:34:45.880
<v Speaker 1>They'd be like, oh, he's in the kitchen. We chilling, okay,

0:34:45.920 --> 0:34:48.840
<v Speaker 1>and we're back. I annihilated mine. I'm gonna have to

0:34:48.920 --> 0:34:51.279
<v Speaker 1>go back to interview mode and then I'm gonna have

0:34:51.320 --> 0:34:51.880
<v Speaker 1>you cooked.

0:34:51.640 --> 0:34:53.200
<v Speaker 2>The rest of the tortillas before you leave.

0:34:53.239 --> 0:34:57.399
<v Speaker 1>They're so good, Okay, fantastic dish, ten out of ten,

0:34:58.320 --> 0:35:01.440
<v Speaker 1>one of my favorites. Really DELI now back to your

0:35:01.480 --> 0:35:04.640
<v Speaker 1>amazing story. One of the things I noticed about you

0:35:04.680 --> 0:35:06.680
<v Speaker 1>in this whole story is you're not looking at the clock,

0:35:07.440 --> 0:35:10.120
<v Speaker 1>or are you when I say the clock? Like, You're

0:35:10.120 --> 0:35:12.640
<v Speaker 1>not like I have to be this successful by this date.

0:35:12.719 --> 0:35:15.360
<v Speaker 1>It seems like you're taking life on as a journey,

0:35:15.440 --> 0:35:17.160
<v Speaker 1>not as a destination.

0:35:17.680 --> 0:35:22.440
<v Speaker 3>Yeah. Absolutely. When I first moved out here, it wasn't

0:35:22.440 --> 0:35:24.040
<v Speaker 3>the case. I was like, I want to be a

0:35:24.040 --> 0:35:29.799
<v Speaker 3>millionaire ten years out of college and so just experiencing

0:35:29.880 --> 0:35:35.040
<v Speaker 3>life the pandemic, and it really allowed me to understand

0:35:35.080 --> 0:35:38.120
<v Speaker 3>that really, if you are just present and operating your

0:35:38.120 --> 0:35:42.040
<v Speaker 3>purpose every day, then ultimately you will get to where

0:35:42.040 --> 0:35:44.759
<v Speaker 3>you want to be. And so you know, to come

0:35:44.800 --> 0:35:46.920
<v Speaker 3>out here to La. I believe God gave me that

0:35:47.040 --> 0:35:50.120
<v Speaker 3>vision to say, hey, you need to be in La

0:35:50.760 --> 0:35:53.160
<v Speaker 3>and that's why I came here. And so I came

0:35:53.200 --> 0:35:55.520
<v Speaker 3>here with an open mind with the understanding that this

0:35:55.680 --> 0:35:59.120
<v Speaker 3>is my desire. But if I'm diligent and using my

0:35:59.200 --> 0:36:02.560
<v Speaker 3>gifts to serve what I believe is my purpose, then

0:36:03.000 --> 0:36:04.920
<v Speaker 3>you know that God says He'll give you the desires

0:36:04.920 --> 0:36:07.799
<v Speaker 3>of your heart, and so I believe there my heart

0:36:07.800 --> 0:36:08.600
<v Speaker 3>is filled.

0:36:09.160 --> 0:36:15.400
<v Speaker 1>Okay, so then after you acquire the baby Roaster, I

0:36:15.480 --> 0:36:19.040
<v Speaker 1>like the name of the baby Roaster. All Right, you're

0:36:19.080 --> 0:36:20.960
<v Speaker 1>in this loft workspace.

0:36:21.520 --> 0:36:23.040
<v Speaker 2>What are you doing? What's the day in the life

0:36:23.040 --> 0:36:23.759
<v Speaker 2>of you?

0:36:23.800 --> 0:36:25.880
<v Speaker 3>Pretty much, I would wake up and plan out my

0:36:26.000 --> 0:36:28.480
<v Speaker 3>day on what research needed to be done, because again

0:36:28.520 --> 0:36:31.120
<v Speaker 3>I wanted I wasn't just building a coffee shop, which

0:36:31.200 --> 0:36:32.719
<v Speaker 3>it wasn't even in that I wasn't even building a

0:36:32.760 --> 0:36:35.399
<v Speaker 3>coffee shop. I was building an e commerce brand. And

0:36:35.440 --> 0:36:38.200
<v Speaker 3>so being as I'd never done this before, I'm a

0:36:38.239 --> 0:36:43.480
<v Speaker 3>super researcher and a deep analyzer, So I'd spend about

0:36:43.640 --> 0:36:46.480
<v Speaker 3>my first three hours of the day doing research, and

0:36:46.520 --> 0:36:49.080
<v Speaker 3>then the middle part of my day is when I

0:36:49.120 --> 0:36:52.080
<v Speaker 3>would do the roasting, and so I would test out

0:36:52.080 --> 0:36:55.520
<v Speaker 3>different roast. And then the next day, if I'm not roasting,

0:36:55.520 --> 0:36:57.799
<v Speaker 3>then I'm testing all of the roast, brewing it and

0:36:57.880 --> 0:37:01.520
<v Speaker 3>cupping it, which is how we determine it. What kind

0:37:01.520 --> 0:37:04.120
<v Speaker 3>of specialty, what kind of aromas, what kind of flavors is,

0:37:04.280 --> 0:37:06.680
<v Speaker 3>if it's acidic, if it's not acidic, if it has

0:37:06.719 --> 0:37:09.160
<v Speaker 3>a lot of body. So I would study to get

0:37:09.200 --> 0:37:12.280
<v Speaker 3>my palette up, kind of like Ali for coffee.

0:37:12.320 --> 0:37:13.719
<v Speaker 1>So if I walked in your place, would it look

0:37:13.760 --> 0:37:16.160
<v Speaker 1>like a science lab, because that's what it sounds like.

0:37:16.200 --> 0:37:18.680
<v Speaker 3>It was, And it would be many cups labeled and

0:37:18.760 --> 0:37:22.760
<v Speaker 3>many bags labeled, dates with dates, the type of roast,

0:37:22.880 --> 0:37:27.160
<v Speaker 3>and then it's I have scientific tools called the actron reader,

0:37:27.200 --> 0:37:29.680
<v Speaker 3>which tells me the color of the roast and gives

0:37:29.719 --> 0:37:32.080
<v Speaker 3>me a score so that I can roast specifically to that,

0:37:33.520 --> 0:37:35.799
<v Speaker 3>and a density measurer to measure the density of.

0:37:35.800 --> 0:37:39.360
<v Speaker 1>The You're not just buying beans, and when you say roasting,

0:37:39.800 --> 0:37:42.160
<v Speaker 1>you mean like when they turn into powder or.

0:37:42.080 --> 0:37:45.760
<v Speaker 3>Something that's grinding. So roasting is the coffee is actually

0:37:45.840 --> 0:37:48.600
<v Speaker 3>a seat a green seed kind of like a dried

0:37:49.040 --> 0:37:49.840
<v Speaker 3>white bean.

0:37:49.760 --> 0:37:51.080
<v Speaker 2>So it doesn't look like a brown bean.

0:37:51.200 --> 0:37:53.919
<v Speaker 3>No, that's the roasting. So once I put it into

0:37:54.120 --> 0:37:56.799
<v Speaker 3>the machine and cook it, depending on if I want

0:37:56.800 --> 0:37:59.920
<v Speaker 3>a light, medium or dark roast, then that's where I

0:38:00.120 --> 0:38:00.640
<v Speaker 3>roast the bean.

0:38:00.960 --> 0:38:02.920
<v Speaker 2>Okay, So when you get it, the bean looks.

0:38:02.719 --> 0:38:06.200
<v Speaker 3>Like what it looks like a seed, like a I

0:38:06.239 --> 0:38:08.920
<v Speaker 3>would say, like a green bean pee. Oh my gosh.

0:38:09.000 --> 0:38:10.600
<v Speaker 1>It's so funny because when you were talking about getting

0:38:10.640 --> 0:38:14.759
<v Speaker 1>the the the green the coffee beans, I thought of

0:38:15.840 --> 0:38:19.239
<v Speaker 1>what's that fairy tale jack? And the I was like,

0:38:19.239 --> 0:38:19.880
<v Speaker 1>are they doing what?

0:38:19.920 --> 0:38:21.319
<v Speaker 2>They climbing up and they're coming down?

0:38:21.400 --> 0:38:24.640
<v Speaker 3>Yeah, the mountains because it grows on the side of mountains.

0:38:24.800 --> 0:38:26.960
<v Speaker 1>So you get them as green beans. And then you're

0:38:27.000 --> 0:38:30.200
<v Speaker 1>sitting there like a science mad science is roasting in

0:38:30.239 --> 0:38:30.960
<v Speaker 1>your place.

0:38:30.840 --> 0:38:33.280
<v Speaker 3>Exactly, And that's where the skill comes in, is figuring

0:38:33.320 --> 0:38:36.120
<v Speaker 3>out what's the ideal temperature, what's the ideal time, what's

0:38:36.160 --> 0:38:40.680
<v Speaker 3>the ideal airflow, what's the ideal drop temperature, all of those?

0:38:41.000 --> 0:38:42.680
<v Speaker 2>How long were you doing that part?

0:38:42.719 --> 0:38:46.360
<v Speaker 3>Of your business for like eight months, just studying and practicing.

0:38:46.640 --> 0:38:49.200
<v Speaker 1>And then at this point you're not making money off this, No,

0:38:49.520 --> 0:38:51.080
<v Speaker 1>you're just are you searching.

0:38:50.719 --> 0:38:52.040
<v Speaker 2>It out to friends to test?

0:38:52.360 --> 0:38:55.480
<v Speaker 3>Yeah, So I started my e commerce site and then

0:38:56.000 --> 0:38:58.279
<v Speaker 3>I would try to sell the coffee, but everyone would say, well,

0:38:58.360 --> 0:38:59.759
<v Speaker 3>I need to know what it tastes like. I don't

0:38:59.800 --> 0:39:02.480
<v Speaker 3>know with this taste like. And so I started to

0:39:02.520 --> 0:39:06.319
<v Speaker 3>have tastings at my place on the weekends, and that's

0:39:06.360 --> 0:39:08.279
<v Speaker 3>where people started saying, oh, you know, this is a

0:39:08.280 --> 0:39:10.360
<v Speaker 3>dope experience. You should turn this into a coffee shop.

0:39:10.560 --> 0:39:12.080
<v Speaker 3>And I'm like, oh no, no, no, no, no, no no,

0:39:12.280 --> 0:39:15.040
<v Speaker 3>that's gonna take so much more work, so much more money.

0:39:15.840 --> 0:39:18.400
<v Speaker 3>And so just listening to the needs of the community.

0:39:18.640 --> 0:39:20.920
<v Speaker 3>There's you know, south Central, there's a food desert.

0:39:20.640 --> 0:39:22.880
<v Speaker 2>And this is in South LA. They're saying this, Yeah.

0:39:22.680 --> 0:39:24.480
<v Speaker 3>This is in South LA. There's a food desert. There's

0:39:24.480 --> 0:39:28.120
<v Speaker 3>no healthy options, there's no non you know, good coffee

0:39:28.160 --> 0:39:30.360
<v Speaker 3>outside of they had seven to eleven, you know. So

0:39:31.000 --> 0:39:32.880
<v Speaker 3>I was like, Okay, I think I could do this.

0:39:33.000 --> 0:39:37.200
<v Speaker 3>So I moved out, did a friends and family round,

0:39:37.280 --> 0:39:38.440
<v Speaker 3>raised twenty five thousand.

0:39:39.120 --> 0:39:40.719
<v Speaker 1>When you say friends and family like you went over

0:39:40.719 --> 0:39:43.040
<v Speaker 1>there with a business plan and did all the presentation.

0:39:42.719 --> 0:39:44.520
<v Speaker 3>Told you, I spent eight months building this business plan,

0:39:44.600 --> 0:39:45.000
<v Speaker 3>so then I.

0:39:44.960 --> 0:39:47.240
<v Speaker 2>Shared it and I did eight months doing a business plan.

0:39:47.160 --> 0:39:50.360
<v Speaker 3>Eight eight months practicing roasting and getting the research to

0:39:50.440 --> 0:39:51.239
<v Speaker 3>get my business plan.

0:39:51.360 --> 0:39:53.719
<v Speaker 1>Okay, I mean your family at this point definitely believed

0:39:53.800 --> 0:39:56.239
<v Speaker 1>that you were passionate about this business and it was

0:39:56.280 --> 0:39:57.080
<v Speaker 1>worth investing in.

0:39:57.200 --> 0:39:59.960
<v Speaker 3>Oh yeah, yeah yeah, but they didn't have yeah yeah, yeah, yea.

0:40:00.200 --> 0:40:02.720
<v Speaker 3>My parents didn't have no money to invest but friends

0:40:02.719 --> 0:40:03.719
<v Speaker 3>and out exit.

0:40:03.719 --> 0:40:06.080
<v Speaker 2>So you did around and you raised the money in

0:40:06.160 --> 0:40:07.640
<v Speaker 2>trade of equity.

0:40:07.280 --> 0:40:09.360
<v Speaker 3>And trade of equity. Okay, so I gave us some

0:40:09.360 --> 0:40:12.320
<v Speaker 3>equity of the company and raised twenty five thousand.

0:40:12.400 --> 0:40:15.400
<v Speaker 1>Now how long What was that twenty five thousand supposed

0:40:15.400 --> 0:40:17.520
<v Speaker 1>to cover? Because that doesn't sound like a lot of money.

0:40:17.520 --> 0:40:22.680
<v Speaker 3>Right, So again, because traditional coffee shops are European style,

0:40:23.120 --> 0:40:26.160
<v Speaker 3>So the reason why my business model didn't cost as

0:40:26.200 --> 0:40:30.880
<v Speaker 3>much is because we were non European. The largest expense

0:40:31.320 --> 0:40:35.239
<v Speaker 3>is typically your espresso machine, which is like eighteen thousand dollars.

0:40:35.520 --> 0:40:37.399
<v Speaker 3>We don't have that machine. We don't even serve any

0:40:37.480 --> 0:40:40.799
<v Speaker 3>espresso drinks, So that took away a big chunk, and

0:40:40.840 --> 0:40:43.560
<v Speaker 3>then the plumbing and the equipment needed to sustain that

0:40:43.640 --> 0:40:46.839
<v Speaker 3>equipment is also expensive. So for us, we just need

0:40:46.840 --> 0:40:49.839
<v Speaker 3>a drip brewer and a roaster and that's it.

0:40:49.960 --> 0:40:52.400
<v Speaker 2>So how much time did that twenty five k buy you?

0:40:53.800 --> 0:40:58.080
<v Speaker 3>Well, the unfortunate thing is literally two months after we opened,

0:40:58.080 --> 0:41:02.480
<v Speaker 3>COVID hit and so I was sick. I was sick.

0:41:02.520 --> 0:41:09.480
<v Speaker 3>We always kick apparently, and so I couldn't afford the

0:41:09.600 --> 0:41:12.719
<v Speaker 3>place plus my studio downtown. But I was like, if

0:41:12.719 --> 0:41:14.680
<v Speaker 3>one thing got to go, it's not gonna be my dream.

0:41:15.200 --> 0:41:15.880
<v Speaker 3>I'll sleep.

0:41:16.000 --> 0:41:17.800
<v Speaker 2>Did you move into the store.

0:41:18.480 --> 0:41:20.640
<v Speaker 3>So I rented out my studio so at least my

0:41:20.640 --> 0:41:24.160
<v Speaker 3>studio to a student, rented a RV, parked it in

0:41:24.200 --> 0:41:27.000
<v Speaker 3>the back of the shop, and from there for the

0:41:27.040 --> 0:41:28.640
<v Speaker 3>next three months, I slept in the RV in the

0:41:28.680 --> 0:41:32.080
<v Speaker 3>back of my shop, and I showered at the gyms

0:41:32.200 --> 0:41:34.839
<v Speaker 3>until eventually COVID after that three months got real bad

0:41:34.840 --> 0:41:37.239
<v Speaker 3>where they like shut the whole world down, and then

0:41:37.239 --> 0:41:39.960
<v Speaker 3>I was like, Okay, I need my studio back because

0:41:40.440 --> 0:41:41.640
<v Speaker 3>I can't do this no more.

0:41:41.800 --> 0:41:44.240
<v Speaker 2>I need you didn't like DARV life anymore.

0:41:44.360 --> 0:41:45.960
<v Speaker 3>I was fine with it, but because I could go

0:41:46.000 --> 0:41:47.440
<v Speaker 3>shower at the gyms. I go to the gym all

0:41:47.480 --> 0:41:51.120
<v Speaker 3>the time. So gym right when COVID got real bad,

0:41:51.200 --> 0:41:51.560
<v Speaker 3>they like.

0:41:51.520 --> 0:41:55.239
<v Speaker 2>Ye and it was like two years. Yeah, so what

0:41:55.360 --> 0:41:57.120
<v Speaker 2>was your mental state? Were you depressed at all?

0:41:57.920 --> 0:41:59.040
<v Speaker 3>No, I wasn't depressed.

0:41:59.080 --> 0:42:00.480
<v Speaker 2>I was focused.

0:42:00.719 --> 0:42:03.840
<v Speaker 3>Yeah, I was focused. It happened. I believe everything happened

0:42:03.840 --> 0:42:05.759
<v Speaker 3>for a reason. So it like gave me time to

0:42:06.080 --> 0:42:09.400
<v Speaker 3>again continue working on my brand, the development of it.

0:42:09.520 --> 0:42:12.200
<v Speaker 2>And how are you surviving the checks from the government?

0:42:12.760 --> 0:42:16.319
<v Speaker 3>Unemployment? So I had unemployment and then that's when I

0:42:16.360 --> 0:42:19.239
<v Speaker 3>also do my own life coaching and business coaching. Okay,

0:42:19.360 --> 0:42:21.160
<v Speaker 3>and that's what led me to get a contract with

0:42:21.200 --> 0:42:24.440
<v Speaker 3>the city to do coaching for them, and then eventually

0:42:24.480 --> 0:42:26.399
<v Speaker 3>that's what I still have a contract with them now

0:42:26.440 --> 0:42:27.720
<v Speaker 3>where I do business coaching.

0:42:28.400 --> 0:42:28.840
<v Speaker 2>Holy.

0:42:29.080 --> 0:42:32.120
<v Speaker 3>Yeah. So when I'm not working on my business, I'm

0:42:32.160 --> 0:42:35.600
<v Speaker 3>helping you know, people in my community who can't access

0:42:35.640 --> 0:42:38.560
<v Speaker 3>that education to help them build their businesses.

0:42:38.719 --> 0:42:41.680
<v Speaker 2>Wow. And that's for South La, South La.

0:42:41.840 --> 0:42:42.040
<v Speaker 3>Yeah.

0:42:42.120 --> 0:42:45.080
<v Speaker 1>Wow, you're a gangster. I use gangster as a term

0:42:45.080 --> 0:42:50.720
<v Speaker 1>of endearment just so you know. Okay, So then throughout COVID,

0:42:50.760 --> 0:42:54.359
<v Speaker 1>you survive COVID. Now you're doing the coaching during COVID, Yeah,

0:42:54.640 --> 0:42:57.200
<v Speaker 1>virtually virtually. And then how'd you know to apply for

0:42:57.239 --> 0:42:59.160
<v Speaker 1>that job?

0:43:00.000 --> 0:43:02.799
<v Speaker 3>Happened is before COVID. I went to this event, this

0:43:03.040 --> 0:43:07.840
<v Speaker 3>kJ LH Awards dinner that they have and wherever location

0:43:07.920 --> 0:43:10.000
<v Speaker 3>they have it, I can't remember, but the l the

0:43:10.560 --> 0:43:13.799
<v Speaker 3>elevator was taking forever and people there was a line

0:43:13.840 --> 0:43:17.200
<v Speaker 3>to elevator. So I ended up taking the stairs and

0:43:17.239 --> 0:43:19.480
<v Speaker 3>nobody else was taking the stairs. But once I walked

0:43:19.560 --> 0:43:21.319
<v Speaker 3>up to the top of the stairs, there was this

0:43:21.360 --> 0:43:23.759
<v Speaker 3>guy standing there. He's like, oh, you were one of

0:43:23.760 --> 0:43:26.239
<v Speaker 3>the only people that took the stairs, and he ended

0:43:26.320 --> 0:43:31.080
<v Speaker 3>up being the CEO of Vermont's lass In Economic Development Corporation. Joe.

0:43:31.360 --> 0:43:34.120
<v Speaker 2>Yeah, Joe is a mentor of mine. Shout out to Joe.

0:43:34.160 --> 0:43:36.399
<v Speaker 3>Shout out to Joe, Shout out to Joe. So Joe,

0:43:37.440 --> 0:43:40.240
<v Speaker 3>Joe was there. He was looking dressed.

0:43:40.760 --> 0:43:43.640
<v Speaker 2>He dressed like a pimp with the attack.

0:43:43.719 --> 0:43:45.720
<v Speaker 1>He had the what do you call those cuple links

0:43:45.719 --> 0:43:48.240
<v Speaker 1>and ever he dresses to the nine regal.

0:43:48.400 --> 0:43:52.239
<v Speaker 3>That's my definition of Joe. Yes, So he was like, yeah, oh,

0:43:52.480 --> 0:43:54.560
<v Speaker 3>nice to meet you. I'm Joe, you know, and he

0:43:54.560 --> 0:43:55.799
<v Speaker 3>said what do you do? I said, oh, I have

0:43:55.840 --> 0:43:58.239
<v Speaker 3>a have a coffee business that I just opened up

0:43:58.239 --> 0:44:00.000
<v Speaker 3>on her mind. He's like, oh, you need to come.

0:44:00.000 --> 0:44:01.560
<v Speaker 3>I want to see what resources we have for you

0:44:01.640 --> 0:44:05.000
<v Speaker 3>over here. And so I ended up going there. I

0:44:05.000 --> 0:44:07.520
<v Speaker 3>brought my business plan, I brought some coffee. And then

0:44:07.560 --> 0:44:09.160
<v Speaker 3>when the business coach met with me, they were like,

0:44:09.160 --> 0:44:11.440
<v Speaker 3>who helped you do this? I said, I did it.

0:44:12.040 --> 0:44:13.279
<v Speaker 3>I said, you know, I went to school for there,

0:44:13.360 --> 0:44:15.799
<v Speaker 3>she said, And he was slipping through his like, no, no,

0:44:15.840 --> 0:44:17.640
<v Speaker 3>you need to work here. We need your help to

0:44:17.800 --> 0:44:20.640
<v Speaker 3>teach people to do this. And so he's like, send

0:44:20.719 --> 0:44:23.640
<v Speaker 3>me your resume. And then they didn't have any openings

0:44:23.680 --> 0:44:25.640
<v Speaker 3>at that time, but a year later they when the

0:44:25.640 --> 0:44:27.880
<v Speaker 3>openings came there was like, yes, we loved you to

0:44:27.920 --> 0:44:30.360
<v Speaker 3>be one of our coaches. And so that's how I

0:44:30.440 --> 0:44:31.960
<v Speaker 3>kind of started being a coach for them.

0:44:32.160 --> 0:44:34.600
<v Speaker 1>Okay, okay, okay, Yeah, I had a contract with Joe

0:44:34.640 --> 0:44:38.880
<v Speaker 1>before the pandemic, and then I got annihilated during the pandemic.

0:44:38.880 --> 0:44:42.880
<v Speaker 1>But that's amazing, Okay, Okay, we yeah, shout out to

0:44:42.960 --> 0:44:44.480
<v Speaker 1>Joke because he mentors a lot of people.

0:44:44.560 --> 0:44:45.680
<v Speaker 3>He does, he does.

0:45:01.760 --> 0:45:04.359
<v Speaker 1>Okay, So all right, so after this, so now you're

0:45:04.360 --> 0:45:06.719
<v Speaker 1>doing the coaching. You make it through the pandemic, what

0:45:06.840 --> 0:45:07.920
<v Speaker 1>happens next.

0:45:08.440 --> 0:45:12.600
<v Speaker 3>During the pandemic? To survive with all the COVID regulations,

0:45:12.640 --> 0:45:15.239
<v Speaker 3>we had to start bottling our cold our coffee. I'd

0:45:15.239 --> 0:45:17.200
<v Speaker 3>never had this in the business plan, never thought of it.

0:45:17.560 --> 0:45:20.880
<v Speaker 3>But because the regulations you can serve open containers. I

0:45:20.920 --> 0:45:23.560
<v Speaker 3>had to figure out, Oh, I got a bottle.

0:45:23.239 --> 0:45:25.719
<v Speaker 2>This And at the time, were you doing hot brew

0:45:25.840 --> 0:45:28.040
<v Speaker 2>or hot and cold cough? Oh you were doing both, yes,

0:45:28.080 --> 0:45:31.279
<v Speaker 2>but no bottling. I never thought of it, and so

0:45:31.760 --> 0:45:34.160
<v Speaker 2>I had to. The regulation said you had to be.

0:45:34.239 --> 0:45:36.880
<v Speaker 3>You know, sealed container in a way that was tamper

0:45:37.040 --> 0:45:39.960
<v Speaker 3>proof so the customers would know. And so oh, I

0:45:39.960 --> 0:45:42.000
<v Speaker 3>guess I have to go to bottles. And that the

0:45:42.040 --> 0:45:45.799
<v Speaker 3>bottles took off and it literally saved my business and

0:45:45.840 --> 0:45:48.640
<v Speaker 3>today where it's now, the reason people know about it

0:45:48.800 --> 0:45:50.680
<v Speaker 3>and like how we're growing.

0:45:50.760 --> 0:45:53.400
<v Speaker 1>Even everybody when I heard about you was talking about

0:45:53.440 --> 0:45:55.160
<v Speaker 1>these bottles. Oh, you got to get a bottle. You

0:45:55.239 --> 0:45:57.279
<v Speaker 1>got to slide the bottles into the budget. When I

0:45:57.320 --> 0:46:01.279
<v Speaker 1>say that was an actual conversation and like order the

0:46:01.320 --> 0:46:01.799
<v Speaker 1>hot brew.

0:46:02.640 --> 0:46:04.480
<v Speaker 2>But we got to make a way to get at

0:46:04.560 --> 0:46:08.040
<v Speaker 2>least twenty five bottles twenty four bottles into that budget.

0:46:08.560 --> 0:46:12.200
<v Speaker 2>I'm like, okay, okay, so we can't feed everybody these

0:46:12.280 --> 0:46:14.400
<v Speaker 2>cold brew but it's a necessity.

0:46:14.440 --> 0:46:16.400
<v Speaker 3>You want to make sure the special ones get a bottle.

0:46:16.640 --> 0:46:20.040
<v Speaker 1>Yeah, and I could see why. It's highly addictive. I mean,

0:46:20.280 --> 0:46:21.280
<v Speaker 1>this tastes great.

0:46:21.040 --> 0:46:22.719
<v Speaker 3>And it works too. If you've got a long day,

0:46:22.800 --> 0:46:25.399
<v Speaker 3>you want a healthy energy like. This has way less

0:46:25.440 --> 0:46:28.440
<v Speaker 3>calories and sugar content than a red bull like and

0:46:28.480 --> 0:46:31.200
<v Speaker 3>it's natural, it's healthy. It's designed for our bodies. And

0:46:31.239 --> 0:46:33.399
<v Speaker 3>that's what my shop is. It's one hundred percent plant based.

0:46:33.440 --> 0:46:36.080
<v Speaker 3>Our menu literally is designed for people of color.

0:46:36.200 --> 0:46:36.799
<v Speaker 2>But are you vegan?

0:46:37.160 --> 0:46:39.759
<v Speaker 3>I am not vegan, but I'm dairy free. I can't. Yeah,

0:46:39.840 --> 0:46:42.320
<v Speaker 3>so our whole menu is dairy free and our pastries

0:46:42.320 --> 0:46:42.800
<v Speaker 3>are vegan.

0:46:43.239 --> 0:46:45.800
<v Speaker 1>Okay, yeah, I did see that you didn't bring any pastries.

0:46:46.160 --> 0:46:48.040
<v Speaker 1>I didn't do you actually make the pastries out?

0:46:48.320 --> 0:46:50.120
<v Speaker 3>We outsource something. Okay, work, but.

0:46:50.040 --> 0:46:53.280
<v Speaker 2>Then the bottles take off, and what happens.

0:46:53.080 --> 0:46:55.640
<v Speaker 3>Then the world opens back up? We open back up,

0:46:55.920 --> 0:46:59.239
<v Speaker 3>and that's how you know what really took off for us?

0:46:59.280 --> 0:47:01.359
<v Speaker 2>How did people know about the bottle coffee though?

0:47:01.640 --> 0:47:03.640
<v Speaker 3>Because you could only do deliveries during covid.

0:47:03.800 --> 0:47:05.920
<v Speaker 2>But how did you promote that you had it?

0:47:06.160 --> 0:47:11.600
<v Speaker 3>Oh? Eventually, yeah, through advertisements online, our postings on social media,

0:47:11.680 --> 0:47:15.280
<v Speaker 3>social media. We started running promotions, did some good content,

0:47:15.320 --> 0:47:17.879
<v Speaker 3>made a video that advertised did and then we had

0:47:17.920 --> 0:47:20.560
<v Speaker 3>door dash and then we made a website just for

0:47:20.600 --> 0:47:21.160
<v Speaker 3>the bottles.

0:47:21.560 --> 0:47:26.080
<v Speaker 2>Okay, yeah, and okay, okay, So then what happens next?

0:47:27.040 --> 0:47:31.600
<v Speaker 3>So then, yeah, we started getting bigger contracts. We get

0:47:31.640 --> 0:47:34.160
<v Speaker 3>our first we get our first big deal, not a deal,

0:47:34.200 --> 0:47:36.520
<v Speaker 3>but are one of our first big clients to La

0:47:36.600 --> 0:47:39.760
<v Speaker 3>Marathon and they buy the bottles for their VIP booths

0:47:39.880 --> 0:47:43.280
<v Speaker 3>for some of the runners, and so we just started

0:47:43.280 --> 0:47:45.080
<v Speaker 3>getting bigger clientele universities.

0:47:47.120 --> 0:47:49.560
<v Speaker 2>Are you selling it out more wholesale rates? Because these

0:47:49.560 --> 0:47:50.040
<v Speaker 2>bottles go.

0:47:50.080 --> 0:47:52.479
<v Speaker 3>For what six dollars a bottle retail, that's retail rates,

0:47:52.480 --> 0:47:56.920
<v Speaker 3>but we do have wholesale rates for retail partners and

0:47:57.000 --> 0:47:59.839
<v Speaker 3>then catering orders. Depending on how many bottles you get,

0:47:59.880 --> 0:48:00.759
<v Speaker 3>we give discounts.

0:48:00.920 --> 0:48:05.560
<v Speaker 2>Okay. And then have you what's the farthest you shipped

0:48:05.560 --> 0:48:06.400
<v Speaker 2>this product out?

0:48:07.520 --> 0:48:12.200
<v Speaker 3>We don't ship the bottles out, but as far as deliveries,

0:48:12.200 --> 0:48:20.000
<v Speaker 3>the farthest we've gone that's a great question. Pretty much local. Yeah,

0:48:20.120 --> 0:48:21.040
<v Speaker 3>pretty much local.

0:48:21.200 --> 0:48:27.360
<v Speaker 2>Yeah, Okay, that's pretty awesome, man. So what's the next milestone?

0:48:27.360 --> 0:48:29.799
<v Speaker 3>Man, next milestone is to move. We're part of this

0:48:29.880 --> 0:48:33.080
<v Speaker 3>development over by USC, so we'll be moving to a

0:48:33.120 --> 0:48:33.840
<v Speaker 3>bigger space.

0:48:34.640 --> 0:48:37.160
<v Speaker 2>Now, you moving or you're going to add another location.

0:48:36.880 --> 0:48:41.000
<v Speaker 3>We're gonna move. So where we're at now is just

0:48:41.040 --> 0:48:43.800
<v Speaker 3>too small and also it's it's just not the ideal

0:48:43.840 --> 0:48:47.960
<v Speaker 3>situation for how we want to continue moving forward. So

0:48:48.239 --> 0:48:50.680
<v Speaker 3>in the meantime, there's this place called Baba's Vegan Cafe

0:48:50.680 --> 0:48:52.439
<v Speaker 3>which is down the street from us, not too far,

0:48:52.800 --> 0:48:54.680
<v Speaker 3>so we've already been in talk with them, so we'll

0:48:54.719 --> 0:48:57.080
<v Speaker 3>do a partnership and a pop up so we'll still

0:48:57.120 --> 0:49:00.759
<v Speaker 3>have a presence right where our customers are, and then

0:49:00.800 --> 0:49:03.799
<v Speaker 3>the USC would just be a little further away for us.

0:49:03.960 --> 0:49:07.160
<v Speaker 1>Now, do you see yourself expanding franchise wise or do

0:49:07.200 --> 0:49:11.160
<v Speaker 1>you see yourself just breaking mortar one store at a time?

0:49:12.080 --> 0:49:15.239
<v Speaker 3>Definitely franchise. When I built the business, I wanted it

0:49:15.280 --> 0:49:18.280
<v Speaker 3>to be built in a way that I could align

0:49:18.320 --> 0:49:22.480
<v Speaker 3>with many other people to one impact their communities because

0:49:22.520 --> 0:49:26.880
<v Speaker 3>our menu again is a very healthy, conscious menu, but

0:49:27.040 --> 0:49:30.440
<v Speaker 3>also impact people who have the same values and so

0:49:30.640 --> 0:49:35.200
<v Speaker 3>with this business model, it's low overhead. We've already got

0:49:35.280 --> 0:49:39.000
<v Speaker 3>the supply chain down, so it's really just you serving

0:49:39.040 --> 0:49:40.920
<v Speaker 3>our recipes. Because it's no high skill. You don't need

0:49:40.960 --> 0:49:41.480
<v Speaker 3>a barista.

0:49:42.239 --> 0:49:44.360
<v Speaker 2>But do you still need a baby roaster.

0:49:44.680 --> 0:49:46.799
<v Speaker 3>No, we'll do all the roasting. Oh, he'll do all

0:49:46.840 --> 0:49:49.280
<v Speaker 3>the roasting. Ye. So we also roast for other coffee

0:49:49.280 --> 0:49:53.040
<v Speaker 3>shops too. Really like, so we have wholesale that we

0:49:53.160 --> 0:49:56.520
<v Speaker 3>roast for, but we're not expanding that line of business

0:49:56.640 --> 0:49:58.919
<v Speaker 3>just because that's that's our niche is. We have these

0:49:59.000 --> 0:50:00.640
<v Speaker 3>rare coffees that know one else has.

0:50:02.360 --> 0:50:04.040
<v Speaker 2>So you said you're not wholesaling, then.

0:50:03.920 --> 0:50:06.480
<v Speaker 3>We have we have wholesale. We roast for four shops

0:50:06.560 --> 0:50:06.919
<v Speaker 3>right now.

0:50:07.000 --> 0:50:10.480
<v Speaker 2>Okay, are they it to sound racist, but are they European?

0:50:10.880 --> 0:50:13.320
<v Speaker 3>No, they're European style. Yeah. Every coffee shop in America

0:50:13.320 --> 0:50:14.560
<v Speaker 3>besides US, is European style.

0:50:14.640 --> 0:50:16.600
<v Speaker 2>Okay, so you're the only one that's the world's first.

0:50:16.920 --> 0:50:19.640
<v Speaker 2>And the thing that separates you from a European style

0:50:19.719 --> 0:50:20.040
<v Speaker 2>is what.

0:50:20.480 --> 0:50:23.400
<v Speaker 3>We do not serve any European style drinks. So the

0:50:23.440 --> 0:50:26.400
<v Speaker 3>European model is based on the espresso machine, so everything

0:50:26.480 --> 0:50:28.720
<v Speaker 3>comes from there. Even the names of the drinks are Italian,

0:50:29.080 --> 0:50:31.200
<v Speaker 3>but for us, we don't even have that machine. So

0:50:31.480 --> 0:50:33.880
<v Speaker 3>you'll get a variety of single origin coffees. You'll know

0:50:33.920 --> 0:50:36.520
<v Speaker 3>who's the farmer, where it comes from, the unique flavors.

0:50:36.600 --> 0:50:38.520
<v Speaker 2>Is that what the QR code is for exactly?

0:50:38.560 --> 0:50:40.239
<v Speaker 3>You scan it and it tells you all about it.

0:50:40.440 --> 0:50:41.560
<v Speaker 3>So it's your boarding pass.

0:50:41.680 --> 0:50:43.920
<v Speaker 2>That's our thing, is that, and that's why it says

0:50:44.239 --> 0:50:45.640
<v Speaker 2>la X two ni.

0:50:45.600 --> 0:50:47.080
<v Speaker 3>C to Nicaragua day.

0:50:48.480 --> 0:50:52.040
<v Speaker 1>You're amazing. I love that you honor the history. Absolutely,

0:50:52.040 --> 0:50:55.040
<v Speaker 1>you remind our people. Yeah, you know, you really respect

0:50:55.040 --> 0:50:55.520
<v Speaker 1>the culture.

0:50:55.920 --> 0:50:59.120
<v Speaker 3>That's what it's about because you know experiencing you know,

0:50:59.239 --> 0:51:04.040
<v Speaker 3>my life growing up in Tennessee, and it's like I

0:51:04.080 --> 0:51:07.200
<v Speaker 3>see so many elements where our stories and narratives are erased,

0:51:08.080 --> 0:51:09.879
<v Speaker 3>and I want to be the one to help bring

0:51:09.920 --> 0:51:10.360
<v Speaker 3>that back.

0:51:10.719 --> 0:51:13.640
<v Speaker 2>Yeah, it's important. And how did you know how to

0:51:13.680 --> 0:51:14.680
<v Speaker 2>price the drinks?

0:51:16.040 --> 0:51:19.080
<v Speaker 3>Well? One, how much it costs me? And then two

0:51:19.120 --> 0:51:22.120
<v Speaker 3>just looking at the market and with our drinks they

0:51:22.160 --> 0:51:24.720
<v Speaker 3>really should be about eight dollars, seven to eight dollars

0:51:24.760 --> 0:51:27.080
<v Speaker 3>a bottle, but because I know in our community, they

0:51:27.080 --> 0:51:29.360
<v Speaker 3>can up hold that they're at six dollars and of

0:51:29.360 --> 0:51:31.120
<v Speaker 3>course they can also get a discount if they're part

0:51:31.120 --> 0:51:31.880
<v Speaker 3>of our membership.

0:51:32.280 --> 0:51:38.360
<v Speaker 2>Okay, okay, Yeah, I noticed that in the black community

0:51:38.400 --> 0:51:41.880
<v Speaker 2>when it comes to businesses, I noticed that the prices

0:51:41.920 --> 0:51:44.880
<v Speaker 2>are a little bit higher. And I can't figure out why.

0:51:45.320 --> 0:51:48.600
<v Speaker 1>I was thinking it's because maybe they're not ordering in

0:51:48.640 --> 0:51:50.000
<v Speaker 1>a bulken of capacity.

0:51:50.400 --> 0:51:52.680
<v Speaker 3>Yeah, I mean that's also the case. But you know,

0:51:53.200 --> 0:51:56.560
<v Speaker 3>when I built this business and decided it was going

0:51:56.600 --> 0:51:59.400
<v Speaker 3>to be in South Central, I knew I was building.

0:51:59.440 --> 0:52:02.840
<v Speaker 3>I wanted to build something in my community for my community,

0:52:02.920 --> 0:52:05.440
<v Speaker 3>and show my community that we can do something for

0:52:05.520 --> 0:52:08.440
<v Speaker 3>us and it be profitable. So I knew that initially

0:52:08.440 --> 0:52:11.120
<v Speaker 3>in order for us to become profitable and to grow,

0:52:11.520 --> 0:52:14.360
<v Speaker 3>that my revenue could not just be dependent on that location.

0:52:14.480 --> 0:52:18.560
<v Speaker 3>We don't even have good parking. We're right beside a hotel.

0:52:17.719 --> 0:52:22.160
<v Speaker 2>If business, do they do business with you, No, not

0:52:22.280 --> 0:52:22.560
<v Speaker 2>at all.

0:52:22.600 --> 0:52:25.600
<v Speaker 3>This is one of them sketchy hotels that you has

0:52:25.640 --> 0:52:30.160
<v Speaker 3>other types of customers, and so most of our business

0:52:30.239 --> 0:52:34.040
<v Speaker 3>comes from the wholesale and the bottles and the catering.

0:52:35.440 --> 0:52:37.080
<v Speaker 2>Yeah, it's an honor to have you on the show,

0:52:37.280 --> 0:52:38.560
<v Speaker 2>straight up, Like, it's such.

0:52:38.400 --> 0:52:39.239
<v Speaker 3>An honor to be here.

0:52:39.920 --> 0:52:43.040
<v Speaker 1>So what advice would you give to someone trying to

0:52:43.080 --> 0:52:44.040
<v Speaker 1>be in your shoes.

0:52:46.200 --> 0:52:49.640
<v Speaker 3>I would say, to really seek out a relationship with

0:52:49.719 --> 0:52:56.160
<v Speaker 3>God throughout my life. That's the consistent thing that's been

0:52:56.200 --> 0:52:59.080
<v Speaker 3>the driving factor. People always ask me, you know, why

0:52:59.160 --> 0:53:01.560
<v Speaker 3>you in South Central? What why'd you pick there? I say,

0:53:01.560 --> 0:53:04.640
<v Speaker 3>you know, the short answer is God. You know, some

0:53:04.640 --> 0:53:07.080
<v Speaker 3>people consider themseelves missionaries and have to go across the

0:53:07.120 --> 0:53:09.600
<v Speaker 3>world to go serve all these other places. But I'm like,

0:53:09.640 --> 0:53:12.600
<v Speaker 3>you know, God sent me right here to help my community,

0:53:12.600 --> 0:53:15.120
<v Speaker 3>people who look like me, people where I could go

0:53:15.160 --> 0:53:18.200
<v Speaker 3>outside and see bellition flags in people's cars, you know.

0:53:18.280 --> 0:53:22.560
<v Speaker 3>And so you have to believe in something, and that's

0:53:22.600 --> 0:53:24.480
<v Speaker 3>really the answer is to believe in something. For me,

0:53:24.520 --> 0:53:27.120
<v Speaker 3>it's God and that's my beliefs. But for you and

0:53:27.239 --> 0:53:31.000
<v Speaker 3>the listeners, you have to pick something. Going out there

0:53:31.000 --> 0:53:33.040
<v Speaker 3>in the world and not believing in anything, then what

0:53:33.160 --> 0:53:37.480
<v Speaker 3>happens is you eventually get anchored to things that you

0:53:37.520 --> 0:53:40.640
<v Speaker 3>shouldn't be right yeah, yeah, and based and those are

0:53:40.719 --> 0:53:44.040
<v Speaker 3>usually based on your emotions. What feels good right now

0:53:44.160 --> 0:53:47.239
<v Speaker 3>may not feel good tomorrow. But if I know ultimately

0:53:47.480 --> 0:53:50.799
<v Speaker 3>that this is my purpose and this is why I'm here,

0:53:51.000 --> 0:53:54.080
<v Speaker 3>and what I'm built to do as a creative born

0:53:54.120 --> 0:53:56.360
<v Speaker 3>in the image of my creator. Then I have a

0:53:56.400 --> 0:53:59.440
<v Speaker 3>little more peace through those highs and lows.

0:54:00.360 --> 0:54:03.120
<v Speaker 2>Wow, I feel like every time I do an interview

0:54:03.200 --> 0:54:07.480
<v Speaker 2>that is the most consistent message around on everyone on

0:54:07.520 --> 0:54:11.360
<v Speaker 2>my show, Everyone That's successful. God is literally the number

0:54:11.360 --> 0:54:12.919
<v Speaker 2>one ingredient on everyone's list.

0:54:13.560 --> 0:54:19.160
<v Speaker 3>And not crazy, you know, yes, it's the common denominator

0:54:19.200 --> 0:54:21.640
<v Speaker 3>when you're cut from a different cloth and you're not

0:54:22.080 --> 0:54:25.080
<v Speaker 3>you're doing things that are typically trailblazing, or you know,

0:54:25.120 --> 0:54:27.880
<v Speaker 3>you're literally deciding I'm going to take a more difficult

0:54:27.920 --> 0:54:31.359
<v Speaker 3>path every day. That's what you decide. You're deciding, I'm

0:54:31.400 --> 0:54:34.239
<v Speaker 3>going to go do something that's specifically catered for me

0:54:35.040 --> 0:54:39.360
<v Speaker 3>and that's tough. And so through experience, whether you believe

0:54:39.400 --> 0:54:41.600
<v Speaker 3>in God in the beginnings of your journey or later

0:54:41.640 --> 0:54:45.160
<v Speaker 3>on you develop a relationship with God, it's going to happen.

0:54:45.680 --> 0:54:48.600
<v Speaker 3>And even with these successful folks, eventually you start to

0:54:48.640 --> 0:54:52.000
<v Speaker 3>see them honoring and giving glory to God. Because at

0:54:52.000 --> 0:54:54.520
<v Speaker 3>the end of the day, once you make money and

0:54:54.560 --> 0:54:56.840
<v Speaker 3>you feel like you checked off the things on your list,

0:54:56.920 --> 0:54:59.719
<v Speaker 3>it's always that question of well, what really is next?

0:54:59.760 --> 0:55:01.600
<v Speaker 3>Why am I here? Then? I already did the things

0:55:01.600 --> 0:55:04.560
<v Speaker 3>I thought I was here for what's beyond that? And

0:55:04.600 --> 0:55:08.839
<v Speaker 3>that's where that relationship really becomes transparent.

0:55:08.440 --> 0:55:08.799
<v Speaker 2>All right?

0:55:09.000 --> 0:55:13.120
<v Speaker 1>And then my next question is what does a relationship

0:55:13.160 --> 0:55:16.360
<v Speaker 1>with God look like for people that have never or

0:55:16.400 --> 0:55:17.759
<v Speaker 1>don't have a relationship with God.

0:55:18.520 --> 0:55:22.799
<v Speaker 3>I would say vulnerability. A lot of times, we as

0:55:22.880 --> 0:55:25.960
<v Speaker 3>human beings put up a lot of walls because we

0:55:26.040 --> 0:55:27.960
<v Speaker 3>have to meet all these other human beings and we

0:55:27.960 --> 0:55:31.839
<v Speaker 3>don't want to be judged, we don't want to be misinterpreted,

0:55:32.480 --> 0:55:36.000
<v Speaker 3>and so we oftentimes that's how we treat God too,

0:55:36.080 --> 0:55:38.280
<v Speaker 3>because we're talking about him as if he's a person.

0:55:38.280 --> 0:55:40.200
<v Speaker 3>So it's just a natural response to treat him as

0:55:40.200 --> 0:55:43.719
<v Speaker 3>I've been treating all these other people. But ultimately, you

0:55:43.760 --> 0:55:49.200
<v Speaker 3>have to realize that God is nothing like humans and

0:55:49.360 --> 0:55:54.080
<v Speaker 3>anyone you've experienced, and so you really have to seek

0:55:54.160 --> 0:55:58.560
<v Speaker 3>him for what you really want and need, and sometimes

0:55:58.560 --> 0:56:00.799
<v Speaker 3>initially you may not know what that is, and then

0:56:00.840 --> 0:56:03.960
<v Speaker 3>a situation occurs and it just makes it very clear.

0:56:04.200 --> 0:56:05.840
<v Speaker 3>Like I said, I didn't think I was going to

0:56:05.880 --> 0:56:07.799
<v Speaker 3>get in the coffee. If you had asked me ten

0:56:07.880 --> 0:56:09.239
<v Speaker 3>years ago what I was doing, I would have said

0:56:09.520 --> 0:56:12.239
<v Speaker 3>I was gonna be the best litigator out there, you know,

0:56:12.920 --> 0:56:16.360
<v Speaker 3>getting helping everybody. But look where I'm at now, and

0:56:16.400 --> 0:56:18.759
<v Speaker 3>it's because I was able to really lean into what God.

0:56:18.960 --> 0:56:21.319
<v Speaker 3>When God told me to turn left, I didn't turn right.

0:56:21.560 --> 0:56:23.560
<v Speaker 3>I said, Okay, guys, even though I think I was

0:56:23.600 --> 0:56:26.040
<v Speaker 3>supposed to be turning right. You said left. I don't

0:56:26.040 --> 0:56:28.799
<v Speaker 3>see no path, it's not lit. But we're gonna turn

0:56:29.400 --> 0:56:30.720
<v Speaker 3>and you just got to keep going.

0:56:30.920 --> 0:56:33.120
<v Speaker 1>And then how much self doubt did you have on

0:56:33.160 --> 0:56:35.279
<v Speaker 1>this journey? Like how much on like if you had

0:56:35.280 --> 0:56:38.480
<v Speaker 1>to be completely real, like how much self doubt? I mean,

0:56:38.520 --> 0:56:40.719
<v Speaker 1>I've met some people that say they didn't have any

0:56:40.719 --> 0:56:43.480
<v Speaker 1>self doubt, but I'm curious for you, like was there

0:56:43.480 --> 0:56:43.960
<v Speaker 1>self doubt?

0:56:44.160 --> 0:56:47.239
<v Speaker 2>Was there moments where you questioned?

0:56:47.520 --> 0:56:51.080
<v Speaker 3>Or shaking time all the time every day Because it's

0:56:51.080 --> 0:56:56.440
<v Speaker 3>not like my life is consistent with comfort, it's consistent

0:56:56.480 --> 0:56:59.880
<v Speaker 3>with change, and so I'm constantly having to face this

0:57:00.000 --> 0:57:03.319
<v Speaker 3>decisions that are typically a lot bigger impact than I've

0:57:03.360 --> 0:57:05.280
<v Speaker 3>had to do in the past. Now that my business

0:57:05.320 --> 0:57:08.880
<v Speaker 3>is more successful, we're getting more exposure and so even

0:57:09.160 --> 0:57:12.040
<v Speaker 3>you know, this past week working on this project to

0:57:12.120 --> 0:57:14.000
<v Speaker 3>move and it's going to be three times of space

0:57:14.040 --> 0:57:16.440
<v Speaker 3>three times, a rent three times, the employees like all

0:57:16.480 --> 0:57:20.040
<v Speaker 3>of these factors that I've never done before. It produces

0:57:20.080 --> 0:57:24.080
<v Speaker 3>that doubt because I haven't done it before. But the

0:57:24.160 --> 0:57:26.360
<v Speaker 3>good thing is you know that doubt is looked at,

0:57:26.480 --> 0:57:28.280
<v Speaker 3>and then it's set up on the shelf and then

0:57:28.320 --> 0:57:31.440
<v Speaker 3>I pull out that faith and move forward with that.

0:57:32.400 --> 0:57:38.080
<v Speaker 2>All right, guys. Uh, that wraps up our interview with John. John.

0:57:38.120 --> 0:57:40.760
<v Speaker 2>How can people keep up with you?

0:57:40.640 --> 0:57:43.760
<v Speaker 3>You can you talk straight to the camera. Okay? People

0:57:43.840 --> 0:57:48.120
<v Speaker 3>can follow me on Instagram Hustle to Create, that's my tag.

0:57:48.560 --> 0:57:50.440
<v Speaker 3>I believe we were all born to create, so we

0:57:50.480 --> 0:57:54.360
<v Speaker 3>should be hustling to create, not to consume. Uh. And

0:57:54.800 --> 0:57:57.000
<v Speaker 3>also that's where you'll find if you go to Hustle

0:57:57.040 --> 0:57:59.000
<v Speaker 3>to Create dot com, you can find my life coaching

0:57:59.040 --> 0:58:00.760
<v Speaker 3>and business coaching as well.

0:58:01.000 --> 0:58:01.320
<v Speaker 2>Okay.

0:58:01.360 --> 0:58:04.960
<v Speaker 1>And then one last thing. I always I have this

0:58:05.000 --> 0:58:08.600
<v Speaker 1>discussion with my cousin a lot, Trevor. I always say,

0:58:08.800 --> 0:58:10.840
<v Speaker 1>you don't want to get too comfortable, you don't want

0:58:10.840 --> 0:58:13.600
<v Speaker 1>to get fall in love with complacency. And I'm a

0:58:13.640 --> 0:58:16.560
<v Speaker 1>firm believer, like you know, my company's called Famous Failure.

0:58:16.680 --> 0:58:19.680
<v Speaker 1>Like I'm a firm believer that you just really got comfortable.

0:58:19.720 --> 0:58:22.120
<v Speaker 1>You have to kind of almost be comfortable with failure

0:58:22.160 --> 0:58:25.800
<v Speaker 1>and challenges and being uncomfortable. Has there ever been a

0:58:25.840 --> 0:58:30.160
<v Speaker 1>position amongst this journey where you chose comfort over or

0:58:30.200 --> 0:58:35.800
<v Speaker 1>complacency over the latter, And what was that thing that said,

0:58:35.920 --> 0:58:38.080
<v Speaker 1>uh uh, bounce back?

0:58:39.960 --> 0:58:43.000
<v Speaker 3>I would say, when I was doing the insurance game,

0:58:43.040 --> 0:58:45.840
<v Speaker 3>I got real good at what I was doing. I

0:58:45.880 --> 0:58:49.640
<v Speaker 3>got real comfortable with the money I was making. And really,

0:58:51.080 --> 0:58:53.120
<v Speaker 3>if I didn't leave that company, I would have probably

0:58:53.160 --> 0:58:55.480
<v Speaker 3>just been doing the same thing over and over. And

0:58:55.560 --> 0:58:57.840
<v Speaker 3>so that was a real big moment for me where

0:58:58.640 --> 0:59:01.440
<v Speaker 3>I said, I gotta get out of this. If I

0:59:01.520 --> 0:59:05.160
<v Speaker 3>don't make a decision now, the trajectory of my life

0:59:05.320 --> 0:59:07.360
<v Speaker 3>is not going to be how I want it to be.

0:59:07.640 --> 0:59:07.920
<v Speaker 2>Yeah.

0:59:08.200 --> 0:59:12.160
<v Speaker 1>I feel like sometimes uber some of these what do

0:59:12.160 --> 0:59:15.360
<v Speaker 1>you call gig economy jobs, for some people, they can

0:59:15.400 --> 0:59:17.800
<v Speaker 1>get very caught up in the complacency of that. I

0:59:17.800 --> 0:59:19.600
<v Speaker 1>think it's like a gift and a curse. You know,

0:59:19.600 --> 0:59:22.960
<v Speaker 1>it can save you, but then you can get comfortable

0:59:22.960 --> 0:59:23.960
<v Speaker 1>and lazy in that.

0:59:24.120 --> 0:59:26.960
<v Speaker 3>Oh yeah, and absolutely, like I said, my ultimate goal

0:59:27.000 --> 0:59:29.400
<v Speaker 3>I moved out here to give into government. But you

0:59:29.400 --> 0:59:31.800
<v Speaker 3>can't be a broke politician So for me, I can't

0:59:31.840 --> 0:59:33.760
<v Speaker 3>get comfortable until I have a position where I can

0:59:33.760 --> 0:59:36.040
<v Speaker 3>effectively make change that I want to do, which is

0:59:36.080 --> 0:59:38.600
<v Speaker 3>why I came here. So you know there's no option

0:59:38.720 --> 0:59:38.920
<v Speaker 3>for me.

0:59:39.600 --> 0:59:41.080
<v Speaker 2>Okay, yeah, I like that.

0:59:41.440 --> 0:59:43.600
<v Speaker 1>We don't have to be homies, man, And I'm now

0:59:44.440 --> 0:59:47.880
<v Speaker 1>a coffee drinker. Only this drink though, right, you know what?

0:59:47.920 --> 0:59:50.640
<v Speaker 2>Can I test this one? It sucks because I don't

0:59:50.640 --> 0:59:53.240
<v Speaker 2>know this is but I'm gonna just test. This is

0:59:53.240 --> 0:59:57.520
<v Speaker 2>the boat. I feel like I'm going to be spinning

0:59:57.560 --> 0:59:58.360
<v Speaker 2>off the walls, but I.

0:59:58.320 --> 1:00:00.880
<v Speaker 1>Have to test it. I just want I hope this

1:00:00.920 --> 1:00:04.200
<v Speaker 1>isn't Katie's. I feel bad I'm drinking your coffee.

1:00:04.240 --> 1:00:12.040
<v Speaker 3>Hold on, what flavor is this one? Okay?

1:00:12.400 --> 1:00:13.959
<v Speaker 2>My favorite one is this one.

1:00:14.400 --> 1:00:20.240
<v Speaker 3>It's cal blancocko cal blanco.

1:00:21.640 --> 1:00:27.080
<v Speaker 2>I look Puerto Rican, you know what I'm saying. But CaCO. Yeah. See,

1:00:27.600 --> 1:00:29.400
<v Speaker 2>this is my favorite. So if you guys want to

1:00:29.440 --> 1:00:30.720
<v Speaker 2>check out my favorite.

1:00:31.120 --> 1:00:32.880
<v Speaker 3>My favorite too, and your favorite?

1:00:32.920 --> 1:00:33.400
<v Speaker 2>See what, guy?

1:00:33.480 --> 1:00:33.680
<v Speaker 3>You know?

1:00:33.920 --> 1:00:35.080
<v Speaker 2>I mean, this one's good.

1:00:35.120 --> 1:00:38.120
<v Speaker 1>If you're like an avid coffee drinker, you probably love this.

1:00:38.200 --> 1:00:41.280
<v Speaker 2>But if you're the beginner, this is the one. All right.

1:00:41.280 --> 1:00:43.720
<v Speaker 1>Thank you for taking time out your busy schedule to

1:00:43.760 --> 1:00:46.360
<v Speaker 1>come kick it with us. If you guys want to

1:00:46.440 --> 1:00:49.000
<v Speaker 1>check out more content, check us out at Eating While

1:00:49.080 --> 1:01:09.680
<v Speaker 1>Broke or wherever you listen to your podcast peace up.

1:01:11.960 --> 1:01:15.240
<v Speaker 1>For more Eating While Broke from iHeartRadio and The Black Effect,

1:01:15.400 --> 1:01:18.959
<v Speaker 1>visit the iHeartRadio app, Apple Podcasts, or wherever you listen

1:01:19.000 --> 1:01:20.120
<v Speaker 1>to your favorite shows,