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Speaker 1: Good morning. This is Laura. Welcome to the New Corner Office.

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Speaker 1: Today's tip is to consider starting your own podcast. If

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Speaker 1: you have something you'd like to share with the world.

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Speaker 1: This is a great way to do it, and it's

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Speaker 1: easier than you may think. Today's tip comes from my

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Speaker 1: producer Lowell Brulanti, who wrote up these tips for me.

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Speaker 1: Here's what he had to say. If you've ever considered

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Speaker 1: starting your own podcast, now is a great time. Not

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Speaker 1: only is it a fun hobby and learning experience, it's

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Speaker 1: an enjoyable way to connect with people. First, plan what

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Speaker 1: your podcast will be about. Pick a subject that you're

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Speaker 1: knowledgeable about or very interested in so you won't become

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Speaker 1: bored easily. If your show has no niche and it's

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Speaker 1: just friends chatting, it will be easier to make but

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Speaker 1: harder to grow. Manage your expectations. Do it for fun

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Speaker 1: and don't worry about making money or earning fame, but

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Speaker 1: do put some time and effort into making it decent quality.

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Speaker 1: Play on the structure of your show. Will there be

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Speaker 1: an intro? How long should an episode last? Will it

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Speaker 1: be broken up into segments or free flowing? Decide how

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Speaker 1: often you'd like to release episodes and try to stick

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Speaker 1: to that schedule. You'll want some basic equipment to get started.

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Speaker 1: Decide how many people will be on it and if

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Speaker 1: everyone will be in the same place or if they'll

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Speaker 1: be remote. Answering these questions will help you determine what

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Speaker 1: equipment you need. You don't need to spend a lot

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Speaker 1: to get started. A single seventy dollars usb mic will

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Speaker 1: do a good job for one person. For shows with

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Speaker 1: more than one person in the same location, you'll want

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Speaker 1: an audio interface. These can be purchased for just over

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Speaker 1: one hundred dollars. In this case, you'll want Xlr mics.

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Speaker 1: Check out podcast Age on YouTube for equipment reviews and tests.

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Speaker 1: You can get an expensive cover art on graphic River

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Speaker 1: or fiber. If you want to include music, use a

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Speaker 1: stock music website like audio Jungle. Never use copyrighted work.

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Speaker 1: If you are recording hosts or guests remotely, try to

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Speaker 1: avoid Skype or Zoom. There are services that are built

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Speaker 1: specifically for podcasting, such as Zencaster or clean Feed. You'll

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Speaker 1: need software to edit. Audacity is free for Windows, and

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Speaker 1: garage Band is free for a Mac. Watch a few

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Speaker 1: tutorials on YouTube. You can learn these programs in a

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Speaker 1: few hours. Do a test recording before your first episode

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Speaker 1: to see how it sounds. Be mindful of your surroundings.

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Speaker 1: You want a quiet place to record. Look up mic

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Speaker 1: technique to avoid things like plosives and sibilants. When editing

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Speaker 1: your first episode, make sure everyone is at the same volume. Lastly,

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Speaker 1: you'll need a host to publish your podcast. This host

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Speaker 1: will distribute your show to places like iHeartRadio, Apple Podcasts,

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Speaker 1: and Spotify so everyone can find them. The most common

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Speaker 1: hosts are Podbean, Anchor, Spreaker, Libson, and Buzzper. Most have

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Speaker 1: free and low cost options. Once you've launched, don't be

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Speaker 1: discouraged by low download numbers. It takes some time to grow.

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Speaker 1: Focus on making interesting, useful content that provides entertainment and value.

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Speaker 1: Get feedback from everyone you can on ways to improve.

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Speaker 1: Seek out online communities that would benefit from your show

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Speaker 1: and share it with them. Be on your friends shows

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Speaker 1: and invite them on yours. Most of all, have fun.

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Speaker 1: It's a way to spend your time. So that's Lowell's advice.

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Speaker 1: Now this is Laura again. I just have one thing

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Speaker 1: to add, which is that podcasting can be a ludicrously

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Speaker 1: efficient way to network. Ask whoever you want to be

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Speaker 1: a guest on your show. You'll get a chance to

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Speaker 1: have a conversation with someone amazing, and it seems so

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Speaker 1: much more purposeful than just asking to pick someone's brain. So,

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Speaker 1: if you're looking for a new project, Dan a way

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Speaker 1: to meet more people, podcasting is a great option, and hey,

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Speaker 1: you never know, maybe you'll decide to make it part

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Speaker 1: of your new career. In the meantime, this is Laura,

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Speaker 1: Thanks for listening, and here's to succeeding in the New

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Speaker 1: Corner Office. The New Corner Office is a production of iHeartRadio.

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Speaker 1: For more podcasts, visit the iHeartRadio app, Apple Podcasts, or

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Speaker 1: wherever you get your favorite shows. M