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That's eCOM payment Processing dot com, 0:02:52.840 --> 0:02:56.720 a full service provider that provides unlimited payment processing, next 0:02:56.760 --> 0:02:59.440 day funding and a relationship that will help your online 0:02:59.440 --> 0:03:00.840 and offline business growth. 0:03:02.520 --> 0:03:24.880 H M. So we did, we did. 0:03:25.040 --> 0:03:28.160 We did two interviews in Atlanta yesterday in our Atlanta 0:03:28.480 --> 0:03:33.640 headquarters for the for the week, and the second of 0:03:33.680 --> 0:03:38.240 the two was somebody that is doing a double hitter 0:03:38.280 --> 0:03:38.520 for us. 0:03:38.560 --> 0:03:40.760 They did a podcast for us yesterday. 0:03:41.240 --> 0:03:45.520 She's doing a live podcast for today. So real estate, 0:03:46.000 --> 0:03:47.760 that's what you guys are here for. You all want 0:03:47.760 --> 0:03:51.960 to know about real estate. It's like the new everything. Everything, everybody, 0:03:52.280 --> 0:03:58.200 everything is real estate, which is very very Watson is 0:03:58.200 --> 0:04:01.720 one of the top realtors and Metro Atlanta area. She 0:04:01.840 --> 0:04:05.400 is the top five percent producing real TOA. But the 0:04:05.440 --> 0:04:07.560 thing I like about her is that she's not only 0:04:07.560 --> 0:04:08.000 a realtor. 0:04:08.080 --> 0:04:10.160 She has her own firm. She's an entrepreneur. 0:04:11.000 --> 0:04:14.600 She has a firm Keanu Watson and associates, and she's 0:04:14.640 --> 0:04:17.919 just really, really, really smart, dynamic person. And when we 0:04:17.960 --> 0:04:20.760 spoke to her yesterday was really an education for me 0:04:21.720 --> 0:04:23.600 because you know, we cover real estate a lot, but 0:04:23.640 --> 0:04:26.359 we never got it from a realtist perspective. So she 0:04:26.440 --> 0:04:29.320 gave us a lot of game and insight and sure 0:04:29.360 --> 0:04:32.760 she's going to share the same today. So without further ado, 0:04:33.200 --> 0:04:35.000 Keanu Watson, Keanu, what's up? 0:04:42.880 --> 0:04:47.840 Hello everybody? How you doing today? We're good, good, welcome back, 0:04:48.480 --> 0:04:49.160 glad to be here. 0:04:49.440 --> 0:04:49.880 Yeah. 0:04:50.440 --> 0:04:55.279 So, yes, well I was wondering why you were late. 0:05:02.720 --> 0:05:06.000 Well worth well worth it, I understand, I understand, God, 0:05:06.120 --> 0:05:06.640 we got it. 0:05:06.640 --> 0:05:08.279 It all makes sense. 0:05:09.200 --> 0:05:18.120 Well we look at like the African flag right now. Excellent, 0:05:19.600 --> 0:05:21.240 you look, you look, you look one amazing. 0:05:23.040 --> 0:05:26.000 So yeah, so once again, thank you for joining us 0:05:26.120 --> 0:05:29.159 back to back days. And yeah, you know, we we 0:05:29.160 --> 0:05:33.120 we really just really really enjoyed that conversation yesterday, so 0:05:33.360 --> 0:05:37.000 we wanted to extend it. So, first and foremost, you know, 0:05:37.080 --> 0:05:39.279 being a real to I think you have a unique 0:05:39.320 --> 0:05:41.200 perspective on real estate because you see it from a 0:05:41.240 --> 0:05:44.839 different angle as opposed to maybe a mortgage book or 0:05:44.880 --> 0:05:46.960 maybe just an investor. It's like you, you're on like 0:05:47.040 --> 0:05:50.600 every side of the situation, right, absolutely, So, all right, 0:05:50.640 --> 0:05:53.320 we're going to talk about realty, and we're going to 0:05:53.360 --> 0:05:55.760 talk about real estate, but the first thing I wanted 0:05:55.760 --> 0:05:58.760 to talk about is the entrepreneur side. So you were saying, 0:05:58.800 --> 0:06:01.280 like when you started, because you could have just continue 0:06:01.320 --> 0:06:03.599 to just be a realta and work for somebody, right, 0:06:03.720 --> 0:06:06.599 but you started your own company and now you employ 0:06:06.720 --> 0:06:10.000 other people. So what made you psychologically want to transition 0:06:10.120 --> 0:06:13.760 from working to actually being a boss. 0:06:14.520 --> 0:06:16.600 The truth of the matter is, I'm only one person. 0:06:17.120 --> 0:06:20.680 The Metro Atlanta area is huge. So when I first 0:06:20.880 --> 0:06:22.839 was moving around, if a lot of you guys followed 0:06:22.839 --> 0:06:24.320 me on social when I used to have a little 0:06:25.000 --> 0:06:28.359 hoster in my car, I'm going from Marietta to South 0:06:28.400 --> 0:06:32.480 Atlanta to Cascade, I go back up to Alpharetta back down. 0:06:32.640 --> 0:06:34.600 Just you know, working with about four or five clients 0:06:34.640 --> 0:06:37.159 a day. You're doing that from seven am to like 0:06:37.200 --> 0:06:39.760 ten o'clock at night. You like, wait a minute. You know, 0:06:39.800 --> 0:06:41.760 I'm making money, but I can't even. 0:06:41.680 --> 0:06:43.600 Enjoy the money. I can't even enjoy the. 0:06:43.560 --> 0:06:47.200 Time because I'm always moving. So the reason I created 0:06:47.279 --> 0:06:50.440 Keanu Washston Associates is like, look, I need to make 0:06:50.480 --> 0:06:54.360 sure that I hire some people, some agents that are qualified, 0:06:54.400 --> 0:06:56.800 that are intellectual, that know what they're doing, because I 0:06:56.839 --> 0:06:59.400 got to refer to some of these people out and 0:06:59.480 --> 0:07:02.159 then on the on the flip end of that, that's 0:07:02.160 --> 0:07:04.160 a residual income for me, you know. 0:07:04.800 --> 0:07:07.200 So that's the that's the main reason for doing so. 0:07:07.360 --> 0:07:10.120 You you train them, you get them out there, and 0:07:10.560 --> 0:07:13.360 now I have a group of women and I'm gonna 0:07:13.360 --> 0:07:16.080 ad some mails later I'm asking, but I have a 0:07:16.120 --> 0:07:18.720 group that are able to get out here and service 0:07:18.760 --> 0:07:22.040 the client's real estate needs and we're building generational wealth. 0:07:22.440 --> 0:07:23.080 That's the goal. 0:07:23.680 --> 0:07:23.920 Yeah. 0:07:24.200 --> 0:07:25.880 One of the things we spoke about yes Sday allot 0:07:25.960 --> 0:07:28.160 was systems and having those systems. 0:07:27.800 --> 0:07:28.520 Put in place. 0:07:29.560 --> 0:07:31.200 Was there an event that caused you to say, you 0:07:31.240 --> 0:07:33.520 know what I have to I can't do this anymore. 0:07:33.560 --> 0:07:33.960 This is enough. 0:07:34.000 --> 0:07:34.480 I had enough. 0:07:34.680 --> 0:07:35.520 Oh, absolutely. 0:07:35.600 --> 0:07:39.240 So I used to have on any given day, I 0:07:39.240 --> 0:07:42.400 would have about six clients I'm talking to, maybe maybe 0:07:42.440 --> 0:07:44.920 sometimes seven, depending on how much I can squeeze in 0:07:45.160 --> 0:07:47.440 one and a half hours, each person thirty minutes to 0:07:47.440 --> 0:07:49.600 get to each location. So one day I'm out and 0:07:49.640 --> 0:07:52.520 about and I got a client sitting at my office 0:07:52.560 --> 0:07:56.720 waiting for a consultation. I forgot I'm out showing houses. 0:07:56.760 --> 0:07:59.160 I'm just running house to house. I literally forgot that 0:07:59.240 --> 0:08:02.400 I had this person waiting, and they were not pleased, 0:08:02.920 --> 0:08:03.080 you know. 0:08:03.080 --> 0:08:05.200 I apologized, and I lost that client. 0:08:05.320 --> 0:08:07.760 And by the time I lost that client, I was like, 0:08:08.280 --> 0:08:09.280 I got to step back. 0:08:09.400 --> 0:08:10.880 I need to create systems. 0:08:11.240 --> 0:08:14.040 I'm only one person and I'm doing a disservice by 0:08:14.040 --> 0:08:17.000 trying to be everything to everybody. So I wrote down 0:08:17.240 --> 0:08:20.360 my processes and I was like, it's time for Keanu 0:08:20.400 --> 0:08:21.440 Watson Associates. 0:08:22.680 --> 0:08:25.040 And hence the birth the birth. 0:08:26.400 --> 0:08:29.160 No, that's just that's extremely important, especially for anybody that's 0:08:29.200 --> 0:08:31.360 interested in businesses. Having we talked about that as far 0:08:31.400 --> 0:08:34.880 as McDonald's, right, like your franchise own of McDonald's, nothing 0:08:34.960 --> 0:08:38.480 is every They have a six hundred page book how 0:08:38.480 --> 0:08:40.800 you fold the napkins how the ketchup should be placed. 0:08:40.800 --> 0:08:42.640 They have a system in place. All you gotta do 0:08:42.800 --> 0:08:45.360 is just follow the system. A lot of times, don't 0:08:45.400 --> 0:08:48.880 you got to run your small business your life like McDonald's, 0:08:48.880 --> 0:08:51.040 Like you got to have a system. You're just winging it. 0:08:51.480 --> 0:08:53.320 You're just gonna just be flying by that. And that's 0:08:53.360 --> 0:08:54.960 a perfect example. It's like you're just winging it, and 0:08:54.960 --> 0:08:57.640 now you're just making a bunch of mistakes left and right. 0:08:57.760 --> 0:08:58.960 You make a lot of mistakes. 0:08:59.240 --> 0:09:01.280 I think that a lot of times as entrepreneurs, you 0:09:01.320 --> 0:09:04.400 get into business and all the information is in your head, 0:09:04.480 --> 0:09:07.000 you know what to do, and you didn't think that 0:09:07.080 --> 0:09:09.080 in three years, two years, or even a year, if 0:09:09.120 --> 0:09:11.200 you're blessed and you just you know, you blow up, 0:09:11.520 --> 0:09:13.959 that you may need to add people on. So I 0:09:14.000 --> 0:09:17.520 would say, the moment you decide to join become an entrepreneur, 0:09:17.920 --> 0:09:20.480 write down your systems. If your systems are great, write 0:09:20.480 --> 0:09:22.720 them down. If they're not, write them down so you 0:09:22.720 --> 0:09:25.320 can find the loopholes in your system to make them better. 0:09:25.600 --> 0:09:28.760 Because but by the time you're training other people, you 0:09:28.800 --> 0:09:30.640 need to have your you need to have your systems 0:09:30.640 --> 0:09:32.040 in place or they won't be great. 0:09:32.280 --> 0:09:35.000 And then it defeats the purpose of you creating the team. 0:09:35.840 --> 0:09:36.760 So Atlanta. 0:09:36.800 --> 0:09:40.280 We're in Atlanta right now, and I think I like 0:09:40.320 --> 0:09:41.000 about Atlanta. 0:09:41.200 --> 0:09:42.440 Atlanta like Houston. 0:09:43.000 --> 0:09:45.440 It's like when we was out there, everybody that we 0:09:45.520 --> 0:09:48.400 ran into was like, I have the largest black dump 0:09:48.440 --> 0:09:49.080 truck company. 0:09:49.120 --> 0:09:52.160 You have the largest black sanitation everybody. 0:09:51.600 --> 0:09:56.920 Everybody had the largest black largest black fish tank company. 0:09:57.000 --> 0:09:59.839 Like everything. It's like, it's like. 0:10:00.559 --> 0:10:04.040 The whole vibe is just really really encouraging. So being 0:10:04.080 --> 0:10:07.040 out we're in Atlanta, we're going to talk about Atlanta specifically. 0:10:07.200 --> 0:10:10.640 You're a realta right right. Atlanta is blowing up. 0:10:10.800 --> 0:10:14.520 We got the Mercedes Benz Stadium, we got the belt Line, 0:10:14.600 --> 0:10:15.000 all that. 0:10:14.920 --> 0:10:16.120 Georgia Aquarium right here. 0:10:16.480 --> 0:10:19.160 What's the hottest people want to invest and they might 0:10:19.200 --> 0:10:20.400 want to invest in Atlanta. 0:10:20.600 --> 0:10:21.320 You are realta. 0:10:21.440 --> 0:10:24.800 You know the properties, what's the best areas in Atlanta 0:10:24.960 --> 0:10:26.920 right now? And what's the up and coming areas to 0:10:26.960 --> 0:10:27.400 invest in. 0:10:28.120 --> 0:10:30.760 Okay, if you're going to invest in Atlanta, you need 0:10:30.800 --> 0:10:32.160 to invest in Atlanta. 0:10:32.240 --> 0:10:33.040 You know, we say we. 0:10:33.040 --> 0:10:35.240 Live in Atlanta when you actually live in Gwenette County, 0:10:35.240 --> 0:10:39.280 when you actually live in the cab County, you actually 0:10:39.280 --> 0:10:41.800 are not within the city. If you are looking to 0:10:41.880 --> 0:10:43.760 invest in Atlanta, you want to make a purchase, you 0:10:43.800 --> 0:10:47.400 need to purchase in town specifically, just because I know 0:10:47.480 --> 0:10:50.120 these numbers. If you're looking to purchase in town, you 0:10:50.280 --> 0:10:52.520 going to West Atlanta three h three one eight. That's 0:10:52.559 --> 0:10:56.319 the upcoming area. They have a huge West West Atlanta 0:10:56.320 --> 0:11:00.640 project coming. The appreciation values are around twelve year over 0:11:00.720 --> 0:11:01.400 year right now. 0:11:01.480 --> 0:11:04.679 That's before the project is even finished. Go over there. 0:11:05.000 --> 0:11:06.800 The next spot I will say you want to focus 0:11:06.840 --> 0:11:09.680 on is what it's East East Atlanta is next three 0:11:09.760 --> 0:11:12.880 or three one six. That particular area has the appreciation 0:11:13.000 --> 0:11:14.800 value right now. I was looking up the other day. 0:11:14.800 --> 0:11:17.120 I want to say about eight percent. So you're looking 0:11:17.160 --> 0:11:20.240 at that's just right now before they continue to finish, 0:11:20.240 --> 0:11:23.280 before they finish building. So that's close to the city. 0:11:23.320 --> 0:11:26.200 You're talking fifteen to twenty minutes to downtown. And the 0:11:26.240 --> 0:11:28.079 next place you want to invest in is the city 0:11:28.080 --> 0:11:28.520 of Decatur. 0:11:28.559 --> 0:11:30.800 Three zero zero three two and three zero zero three zero. 0:11:31.200 --> 0:11:32.280 Those are the two areas. 0:11:32.320 --> 0:11:35.320 They have a twenty one percent twenty one percent growth 0:11:35.720 --> 0:11:38.080 and tho in those areas. And I say that to 0:11:38.160 --> 0:11:40.320 say those areas are gentrifying. 0:11:40.480 --> 0:11:41.000 Those are not. 0:11:41.559 --> 0:11:43.000 Those are areas that are in transition. 0:11:43.640 --> 0:11:45.800 We need to make sure we invest in those areas 0:11:45.880 --> 0:11:49.160 because the next time they say, oh, you know, they 0:11:49.240 --> 0:11:51.520 gentrified our area, we couldn't afford it. I'm out here, 0:11:51.520 --> 0:11:53.800 I'm working with people every day. You can't afford to 0:11:54.040 --> 0:11:56.439 live in these areas. You don't want to so face 0:11:56.440 --> 0:11:58.199 the facts in ten years from now, if you didn't 0:11:58.200 --> 0:12:00.679 invest in that area and now you can afford, it 0:12:00.720 --> 0:12:01.360 is your fault. 0:12:02.280 --> 0:12:02.600 All right. 0:12:02.640 --> 0:12:06.199 So in these areas, right, what are you said? The 0:12:06.640 --> 0:12:09.920 inflation rate? Not inflation, I appreciate apreciation rate. I'm sorry, 0:12:10.120 --> 0:12:12.280 it's increasing. Is that public knowledge? 0:12:12.320 --> 0:12:12.760 And too? 0:12:13.000 --> 0:12:15.640 Some of it is okay? And then what are some 0:12:15.760 --> 0:12:16.720 other indicators? Right? 0:12:16.720 --> 0:12:18.680 If I'm moving to this area, col what should I 0:12:18.720 --> 0:12:21.200 be looking at? Because most time, I mean, I'm kind 0:12:21.200 --> 0:12:22.920 of like knowledgable, but most people just. 0:12:22.880 --> 0:12:24.600 Look at yo, it's the school district. Good, all right, 0:12:24.600 --> 0:12:25.200 I'm going there. 0:12:25.600 --> 0:12:26.240 Development. 0:12:27.000 --> 0:12:28.880 You got to keep your eyes on the developments and 0:12:28.920 --> 0:12:30.600 what's going on in the area. You know, when you 0:12:30.679 --> 0:12:32.760 know what's coming up, that's when you know what's going 0:12:32.800 --> 0:12:36.000 to bring people, you know, I mean, the cliche thing 0:12:36.040 --> 0:12:37.400 to say is you know there's a Chick fil A, 0:12:37.440 --> 0:12:41.440 there's a Starbucks, there's a Chipotle. Something's happening right now. 0:12:41.720 --> 0:12:44.199 But no all jokes aside. I like to read magazines 0:12:44.240 --> 0:12:45.960 and I keep up to date with the developments. If 0:12:45.960 --> 0:12:48.400 you go to Curved Atlanta, you can go to different 0:12:48.400 --> 0:12:51.520 neighborhoods and see the upcoming developments that are taking place. 0:12:51.800 --> 0:12:54.240 You can see where the investors are putting their money 0:12:54.480 --> 0:12:56.920 by the time. If you follow where the investments are going, 0:12:56.960 --> 0:12:59.280 if you follow where the development is going, then you 0:12:59.320 --> 0:13:02.440 can follow the Okay, right now, this place saying hot, 0:13:02.640 --> 0:13:04.520 But think about the people that were able to buy 0:13:04.559 --> 0:13:06.920 in like the West End back in two thousand and six. 0:13:06.960 --> 0:13:08.440 You could buy a whole house over there for like 0:13:08.440 --> 0:13:09.280 ten thousand. 0:13:09.000 --> 0:13:13.120 Dollars, really ten thousand, twelve thousand dollars. And if those 0:13:13.400 --> 0:13:15.560 if you had the foresight when I first moved to Atlanta, 0:13:15.640 --> 0:13:17.960 then they were talking about the beltline. So if you 0:13:17.960 --> 0:13:19.840 had the foresight to invest in, and you can go 0:13:19.880 --> 0:13:22.600 back and sell that property now and make a couple. 0:13:22.440 --> 0:13:23.440 Hundred thousand dollars. 0:13:23.800 --> 0:13:26.920 See, that's about having foresight and keeping your ears to 0:13:26.960 --> 0:13:28.920 the market, and you can do that locally. 0:13:28.960 --> 0:13:29.760 You don't need an age. 0:13:29.800 --> 0:13:31.360 I mean, I want you to need an agent, but 0:13:31.760 --> 0:13:33.400 you could just read up on the areas and of 0:13:33.400 --> 0:13:35.600 course find somebody to represent your best interests in make 0:13:35.640 --> 0:13:36.319 a good decision. 0:13:36.600 --> 0:13:38.480 Curved Atlanta, Curved Atlanta. 0:13:39.000 --> 0:13:43.679 Okay, yep, that's a gym all right. 0:13:43.960 --> 0:13:46.559 So as far as a relator, right, you're more than 0:13:46.600 --> 0:13:49.360 just a relator because you help your client, you educate them, right. 0:13:49.440 --> 0:13:51.439 And we were talking a little bit yesterday about like 0:13:51.520 --> 0:13:54.200 different more like ten year fifteen year morar versus thirty 0:13:54.240 --> 0:13:54.959 year mortgage. 0:13:55.040 --> 0:13:56.959 And most people, you know, when you. 0:13:56.960 --> 0:14:00.559 Train and nobody, you know, we working class Envier Everents, 0:14:01.480 --> 0:14:03.960 we're not really trained about financial literacy. So it's like, 0:14:04.000 --> 0:14:06.120 get a thirty year mortgage, right, that's just you know, 0:14:06.520 --> 0:14:09.240 it's common sense because it's lower payments obviously in the 0:14:09.240 --> 0:14:11.120 fifteen year mortgage. But you were saying that might not 0:14:11.160 --> 0:14:12.640 necessarily be the best idea. 0:14:13.320 --> 0:14:15.560 No, it depends on your long term or short term goals. 0:14:15.720 --> 0:14:19.080 You have to understand every property is an investment. Even 0:14:19.080 --> 0:14:21.120 if you think the property you're going to be there forever, 0:14:21.280 --> 0:14:23.880 look at it as an investment because you can use 0:14:23.920 --> 0:14:26.440 that for several things. So a fifteen year mortgage is 0:14:26.480 --> 0:14:28.440 different than a thirty year mortgage, and I see some 0:14:29.360 --> 0:14:31.280 on top of just the years in the mortgage, just 0:14:31.320 --> 0:14:34.360 the mortgage tites. You know you got faha financing, You 0:14:34.400 --> 0:14:35.600 have conventional financing. 0:14:36.000 --> 0:14:37.600 Raise your hand. If you heard about the first time 0:14:37.600 --> 0:14:39.080 home buy program, just please do it. 0:14:39.120 --> 0:14:40.160 I know you heard about it. 0:14:40.480 --> 0:14:41.800 Yeah yeah, yeah, okay. 0:14:42.160 --> 0:14:44.840 So the problem I have with people forcing this narrative 0:14:44.840 --> 0:14:47.520 of first time home buyer programs and our state is 0:14:47.560 --> 0:14:49.680 no such thing as a first time home buy program. 0:14:49.760 --> 0:14:52.200 Let me debunk that myth right now. You have to 0:14:52.280 --> 0:14:56.080 meet certain criteria. There's restrictions on all of this money. 0:14:56.600 --> 0:14:59.240 Every single dome has restrictions. And to add to that, 0:14:59.560 --> 0:15:01.720 typically speaking, if you were to use the program, I 0:15:01.720 --> 0:15:03.320 don't want to say the name, but if you use 0:15:03.360 --> 0:15:06.280 one specific program in this state, your interest rate will 0:15:06.320 --> 0:15:08.320 be five percent, even if you have a seven hundred 0:15:08.360 --> 0:15:09.119 credit score. 0:15:09.080 --> 0:15:10.400 Because they charge you for that. 0:15:10.640 --> 0:15:12.920 Then on top of that, there's an upfront funding fee 0:15:12.920 --> 0:15:15.320 that you don't know about that's added on top of 0:15:15.360 --> 0:15:17.040 you getting that money. So by the time you think 0:15:17.040 --> 0:15:19.880 you're saving on that down payment and you didn't want 0:15:19.880 --> 0:15:22.560 to spend your seventy five hundred dollars, you have paid 0:15:22.600 --> 0:15:24.880 that and more just to kind of think you saved 0:15:25.200 --> 0:15:27.480 and don't try to sell the house within the terms. 0:15:27.720 --> 0:15:30.680 You can't sell it without paying that money back plus interest. 0:15:31.080 --> 0:15:34.000 So think about that and know understand that you're never 0:15:34.040 --> 0:15:36.520 going to get something for nothing. Now, for some people, 0:15:36.640 --> 0:15:38.560 those programs do work for them, and I'm not here 0:15:38.600 --> 0:15:41.720 to judge it's better than renting, But walk into everything 0:15:41.720 --> 0:15:44.520 with your eyes wide open, and stop thinking that because 0:15:44.520 --> 0:15:46.600 you woke up today and you want to be a 0:15:46.600 --> 0:15:48.840 first time buyer, there's something out there to help you, 0:15:48.880 --> 0:15:51.200 because it isn't. They're all going to take advantage of you, 0:15:51.240 --> 0:15:53.520 whether it be the interest rates, whether it be the 0:15:53.600 --> 0:15:55.360 terms of how you got to pay it back. There's 0:15:55.440 --> 0:15:57.320 one in one county where you can't sell the house 0:15:57.360 --> 0:15:59.880 for ten years. And the one time that someone actually 0:16:00.040 --> 0:16:02.880 did sell their house, I know an agent. They sold 0:16:02.880 --> 0:16:06.000 their house. They had to split the profits with the program. 0:16:06.280 --> 0:16:08.520 They made six figures and had to give half back 0:16:08.640 --> 0:16:10.600 because they didn't read the fine print. 0:16:11.120 --> 0:16:13.040 But had they used ten their own. 0:16:12.920 --> 0:16:15.560 Ten thousand dollars as they down payment, that would have 0:16:15.640 --> 0:16:19.320 been their profit. So walk So, you know, I really 0:16:19.400 --> 0:16:23.040 encourage us to really start, especially us we think we 0:16:23.080 --> 0:16:24.760 think we're going to get something because the first time 0:16:24.800 --> 0:16:26.360 home buyers we think it's like, oh yeah, they're going 0:16:26.440 --> 0:16:28.560 to give it to me. It's got a lot of 0:16:28.600 --> 0:16:31.120 red tape around it. And make sure you understand those terms. 0:16:31.640 --> 0:16:33.440 One of the things you spoke about what was yesterday 0:16:33.480 --> 0:16:36.000 and it just stuck with me because I know you 0:16:36.040 --> 0:16:38.960 do luxury properties, but you said that's not always the 0:16:38.960 --> 0:16:41.600 best scenario for people who will come into the realty game, right, 0:16:41.600 --> 0:16:43.640 because there was a triangle theory. 0:16:43.400 --> 0:16:44.440 That you had. You want to talk about that. 0:16:44.680 --> 0:16:47.200 So the triangle theory is this, you have a triangle here, 0:16:47.520 --> 0:16:49.480 so the most the one percenters are at the top. 0:16:49.840 --> 0:16:51.240 Those are the ones that are going to be able 0:16:51.280 --> 0:16:53.160 to buy those luxury properties. 0:16:53.360 --> 0:16:56.360 So if I'm marketing myself to only luxury people, I'm 0:16:56.400 --> 0:16:58.280 only going to close a certain amount of deals. 0:16:58.520 --> 0:17:00.880 I want to eat every day. I'm not trying to 0:17:00.880 --> 0:17:03.160 eat once every once a quarter. 0:17:03.640 --> 0:17:09.320 You know. 0:17:09.200 --> 0:17:12.000 You know, I'm from North Carolina where kind of kind of. 0:17:14.040 --> 0:17:20.000 Me all the morning them full for PtTe into them. 0:17:20.560 --> 0:17:23.000 So my goal is to make everybody feel like you're 0:17:23.080 --> 0:17:26.400 having a luxury experience. Like I'm not turning away anybody 0:17:26.440 --> 0:17:29.000 if you're ready to sell your house by your house. 0:17:29.080 --> 0:17:29.600 Let's work. 0:17:30.240 --> 0:17:32.560 You know, I'm working with all price points because I'm 0:17:32.600 --> 0:17:35.080 not putting myself in the corner. That's why i have 0:17:35.240 --> 0:17:37.679 Kean and Watson Associates. Let's make sure you get the 0:17:37.720 --> 0:17:40.680 same level of service no matter what. Because owning your 0:17:40.720 --> 0:17:44.239 property and building some wealth, buying in investment property as 0:17:44.280 --> 0:17:44.919 your first property. 0:17:44.920 --> 0:17:46.919 I had a girl. She still rents an apartment, but 0:17:47.040 --> 0:17:49.480 her first purchase was a due plex. I was down 0:17:49.520 --> 0:17:49.720 with it. 0:17:49.760 --> 0:17:50.520 Come on, let's do it. 0:17:50.880 --> 0:17:53.800 You know, you have to just make sure you're making 0:17:53.800 --> 0:17:56.639